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role="menuitem" class="x-menu-link x-link" href="https://apps.wordpress.com/it/get/?campaign=wpcom-log-out-home-global-nav" tabindex="-1"> <img src="https://wpcom.files.wordpress.com/2023/06/group-1000004724.png" loading="lazy" alt="" role="presentation" width="120" height="34"> </a> </li> <li class="x-menu-grid-item lpc x-nav--mobile-badge x-nav--google-play is-android"> <a role="menuitem" class="x-menu-link x-link" href="https://apps.wordpress.com/it/get/?campaign=wpcom-log-out-home-global-nav" tabindex="-1"> <img src="https://wpcom.files.wordpress.com/2023/06/play-store-logo.png" loading="lazy" alt="" role="presentation" width="120" height="34"> </a> </li> <li class="x-menu-grid-item lpc x-nav--learn-more"> <a role="menuitem" class="x-menu-link x-link" href="https://apps.wordpress.com/it/mobile" tabindex="-1"> Scopri di più <span class="x-menu-link-chevron" aria-hidden="true"></span> </a> </li> </ul> </div> </div> </div> <div class="lp-block lp-section is-style-gray-100-mono" style="--lp-color:var(--lp-color-primary)"><div class="lp-section__content"> <div class="lp-block lp-content lp-wrapper lp-wrapper--layout-wide lp-grid lp-grid--section lp-grid--align-center"> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left"> <h1 class="wp-block-heading lp-width-432@M has-huge-pp-font-size">Scrivi una volta, raggiungi tutti</h1> <p class="lp-width-432@M">Trasforma i tuoi articoli in e-mail in modo semplice con la nostra potente funzionalità relativa alla newsletter. Amplia il tuo pubblico, ottieni più coinvolgimento e monetizza i tuoi articoli con facilità. <strong>Nessuna programmazione richiesta.</strong></p> <div class="lp-block lp-button lp-button--hero-cta"> <div class="wp-block-button"><a class="wp-block-button__link has-text-align-center wp-element-button" href="https://wordpress.com/setup/newsletter/it?ref=newsletter-lp"><img class="lp-inline-img lp-feather" style="width: 11px" src="https://s1.wp.com/wp-content/themes/h4/assets/newsletter/feather-black.svg">Inizia la mia newsletter</a></div> </div> </div> <div class="lp-block lp-content"> <div class="lp-block lp-content lp-margin-left-negative-6@L"> <div class="lp-block lp-image"><div class="lp-image__content"><span class="lp-lazy-image" style="max-width:628px"><span class="lp-lazy-image__content" style="padding-top:calc(384/628*100%)"><img src="https://wpcom.files.wordpress.com/2024/07/welcome-to-my-newsletter-2x.png" loading="lazy" alt="" role="presentation" width="628" height="384" /></span></span></div></div> </div> </div> </div> </div></div> <div class="lp-block lp-section is-style-white-gray-mono" style="--lp-color:var(--lp-color-primary)"><div class="lp-section__content"> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left lp-wrapper lp-wrapper--layout-wide"> <h2 class="wp-block-heading has-huge-font-size">Prendi tutto.</h2> <p>Ridefinisci la natura di una newsletter. Ce ne occupiamo noi.</p> <span class="lp-block lp-spacer lp-spacer--size-1"></span> </div> <div class="lp-block lp-content lp-wrapper lp-wrapper--layout-wide lp-grid lp-grid--section-3 lp-grid--gutter-3"><section class="lp-block lp-block--has-color-block-style lp-card lp-card--has-color-block-style is-style-gray-0-mono"><div class="lp-block lp-icons lp-icons--align-left lp-icons--size-24 is-style-icons-bullets lp-margin-bottom-0" style="--lp-icon-background: rgba(var(--lp-color-primary)" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/loop"><div class="lp-icon-svg__content"><svg viewBox="0 0 24 24" xmlns="http://www.w3.org/2000/svg" aria-hidden="true" focusable="false"><path d="M18.1823 11.6392C18.1823 13.0804 17.0139 14.2487 15.5727 14.2487C14.3579 14.2487 13.335 13.4179 13.0453 12.2922L13.0377 12.2625L13.0278 12.2335L12.3985 10.377L12.3942 10.3785C11.8571 8.64997 10.246 7.39405 8.33961 7.39405C5.99509 7.39405 4.09448 9.29465 4.09448 11.6392C4.09448 13.9837 5.99509 15.8843 8.33961 15.8843C8.88499 15.8843 9.40822 15.781 9.88943 15.5923L9.29212 14.0697C8.99812 14.185 8.67729 14.2487 8.33961 14.2487C6.89838 14.2487 5.73003 13.0804 5.73003 11.6392C5.73003 10.1979 6.89838 9.02959 8.33961 9.02959C9.55444 9.02959 10.5773 9.86046 10.867 10.9862L10.8772 10.9836L11.4695 12.7311C11.9515 14.546 13.6048 15.8843 15.5727 15.8843C17.9172 15.8843 19.8178 13.9837 19.8178 11.6392C19.8178 9.29465 17.9172 7.39404 15.5727 7.39404C15.0287 7.39404 14.5066 7.4968 14.0264 7.6847L14.6223 9.20781C14.9158 9.093 15.2358 9.02959 15.5727 9.02959C17.0139 9.02959 18.1823 10.1979 18.1823 11.6392Z"></path></svg></div></div></div></div> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left"> <h2 class="wp-block-heading has-normal-p-font-size">Opzioni illimitate</h2> <p>Scrivi e pubblica senza limitazioni con invii e abbonati illimitati.</p> </div></section> <section class="lp-block lp-block--has-color-block-style lp-card lp-card--has-color-block-style is-style-gray-0-mono"><div class="lp-block lp-icons lp-icons--align-left lp-icons--size-24 is-style-icons-bullets lp-margin-bottom-0" style="--lp-icon-background: rgba(var(--lp-color-primary)" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/currencyDollar"><div class="lp-icon-svg__content"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" focusable="false"><path d="M3.25 12a8.75 8.75 0 1117.5 0 8.75 8.75 0 01-17.5 0zM12 4.75a7.25 7.25 0 100 14.5 7.25 7.25 0 000-14.5zm-1.338 4.877c-.314.22-.412.452-.412.623 0 .171.098.403.412.623.312.218.783.377 1.338.377.825 0 1.605.233 2.198.648.59.414 1.052 1.057 1.052 1.852 0 .795-.461 1.438-1.052 1.852-.41.286-.907.486-1.448.582v.316a.75.75 0 01-1.5 0v-.316a3.64 3.64 0 01-1.448-.582c-.59-.414-1.052-1.057-1.052-1.852a.75.75 0 011.5 0c0 .171.098.403.412.623.312.218.783.377 1.338.377s1.026-.159 1.338-.377c.314-.22.412-.452.412-.623 0-.171-.098-.403-.412-.623-.312-.218-.783-.377-1.338-.377-.825 0-1.605-.233-2.198-.648-.59-.414-1.052-1.057-1.052-1.852 0-.795.461-1.438 1.052-1.852a3.64 3.64 0 011.448-.582V7.5a.75.75 0 011.5 0v.316c.54.096 1.039.296 1.448.582.59.414 1.052 1.057 1.052 1.852a.75.75 0 01-1.5 0c0-.171-.098-.403-.412-.623-.312-.218-.783-.377-1.338-.377s-1.026.159-1.338.377z"></path></svg></div></div></div></div> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left"> <h2 class="wp-block-heading has-normal-p-font-size">Come guadagnare dal proprio lavoro</h2> <p>Aggiungi e gestisci contenuti chiusi, abbonamenti o persino un negozio di merchandising completo, direttamente dal tuo sito.</p> </div></section> <section class="lp-block lp-block--has-color-block-style lp-card lp-card--has-color-block-style is-style-gray-0-mono"><div class="lp-block lp-icons lp-icons--align-left lp-icons--size-24 is-style-icons-bullets lp-margin-bottom-0" style="--lp-icon-background: rgba(var(--lp-color-primary)" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="landpack/heart"><div class="lp-icon-svg__content"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" focusable="false"><path d="M16.05 4A4.95 4.95 0 0 1 21 8.95c0 3.58-2.8 7.36-8.42 11.33a1 1 0 0 1-1.16 0C5.81 16.3 3 12.53 3 8.95A4.95 4.95 0 0 1 7.95 4c1.64 0 3 .7 4.05 2.12A4.86 4.86 0 0 1 16.05 4Zm0 1.5c-1.16 0-2.07.48-2.85 1.52L12 8.62l-1.2-1.6A3.37 3.37 0 0 0 7.95 5.5 3.45 3.45 0 0 0 4.5 8.95c0 2.84 2.3 6.07 7.07 9.58l.43.31.07-.05c4.9-3.53 7.31-6.77 7.43-9.63v-.21a3.45 3.45 0 0 0-3.45-3.45Z"></path></svg></div></div></div></div> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left"> <h2 class="wp-block-heading has-normal-p-font-size">Tutti i tuoi contenuti, con te in ogni luogo</h2> <p>Migra i tuoi contenuti e i tuoi abbonati. I primi cento sono inclusi nel piano Gratuito.</p> </div></section> <section class="lp-block lp-block--has-color-block-style lp-card lp-card--has-color-block-style is-style-gray-0-mono"><div class="lp-block lp-icons lp-icons--align-left lp-icons--size-24 is-style-icons-bullets lp-margin-bottom-0" style="--lp-icon-background: rgba(var(--lp-color-primary)" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/paragraph"><div class="lp-icon-svg__content"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" focusable="false"><path d="m9.99609 14v-.2251l.00391.0001v6.225h1.5v-14.5h2.5v14.5h1.5v-14.5h3v-1.5h-8.50391c-2.76142 0-5 2.23858-5 5 0 2.7614 2.23858 5 5 5z"></path></svg></div></div></div></div> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left"> <h2 class="wp-block-heading has-normal-p-font-size">Modifica, senza legami</h2> <p>Distingui la newsletter e la pagina di destinazione con un editor intuitivo e senza elementi di distrazione.</p> </div></section> <section class="lp-block lp-block--has-color-block-style lp-card lp-card--has-color-block-style is-style-gray-0-mono"><div class="lp-block lp-icons lp-icons--align-left lp-icons--size-24 is-style-icons-bullets lp-margin-bottom-0" style="--lp-icon-background: rgba(var(--lp-color-primary)" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/people"><div class="lp-icon-svg__content"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" focusable="false"><path d="M15.5 9.5a1 1 0 100-2 1 1 0 000 2zm0 1.5a2.5 2.5 0 100-5 2.5 2.5 0 000 5zm-2.25 6v-2a2.75 2.75 0 00-2.75-2.75h-4A2.75 2.75 0 003.75 15v2h1.5v-2c0-.69.56-1.25 1.25-1.25h4c.69 0 1.25.56 1.25 1.25v2h1.5zm7-2v2h-1.5v-2c0-.69-.56-1.25-1.25-1.25H15v-1.5h2.5A2.75 2.75 0 0120.25 15zM9.5 8.5a1 1 0 11-2 0 1 1 0 012 0zm1.5 0a2.5 2.5 0 11-5 0 2.5 2.5 0 015 0z" fill-rule="evenodd"></path></svg></div></div></div></div> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left"> <h2 class="wp-block-heading has-normal-p-font-size">Ricerca di nuovi lettori</h2> <p>Connettiti ad altri scrittori che hanno le tue stesse opinioni con il Reader, la condivisione istantanea sui social e l’RSS integrato.</p> </div></section> <section class="lp-block lp-block--has-color-block-style lp-card lp-card--has-color-block-style is-style-gray-0-mono"><div class="lp-block lp-icons lp-icons--align-left lp-icons--size-24 is-style-icons-bullets lp-margin-bottom-0" style="--lp-icon-background: rgba(var(--lp-color-primary)" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/institution"><div class="lp-icon-svg__content"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" focusable="false"><path fill-rule="evenodd" d="M18.646 9H20V8l-1-.5L12 4 5 7.5 4 8v1h14.646zm-3-1.5L12 5.677 8.354 7.5h7.292zm-7.897 9.44v-6.5h-1.5v6.5h1.5zm5-6.5v6.5h-1.5v-6.5h1.5zm5 0v6.5h-1.5v-6.5h1.5zm2.252 8.81c0 .414-.334.75-.748.75H4.752a.75.75 0 010-1.5h14.5a.75.75 0 01.749.75z" clip-rule="evenodd"></path></svg></div></div></div></div> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left"> <h2 class="wp-block-heading has-normal-p-font-size">Tutto di tua proprietà</h2> <p>Con WordPress.com, solo tu possiedi i tuoi contenuti e l’elenco degli abbonati, quindi puoi portarli con te ovunque tu vada.</p> </div></section></div> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left lp-wrapper lp-wrapper--layout-wide"> <div class="lp-block lp-button"> <div class="wp-block-button"><a class="wp-block-button__link has-text-align-center wp-element-button" href="https://wordpress.com/setup/newsletter/it?ref=newsletter-lp"><img class="lp-inline-img lp-feather" style="width: 11px" src="https://s1.wp.com/wp-content/themes/h4/assets/newsletter/feather.svg">Inizia la mia newsletter</a></div> </div> </div> </div></div> <div class="lp-block lp-section is-style-gray-0-mono lp-padding-bottom-0" style="--lp-color:var(--lp-color-primary)"><div class="lp-section__content"> <div class="lp-block lp-content lp-wrapper lp-wrapper--layout-left-p"> <h2 class="wp-block-heading has-text-align-left has-huge-font-size">Lascia un’impronta.</h2> </div> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left lp-wrapper lp-wrapper--layout-left-ppp"> <p>Crea una newsletter unica nel suo genere con pattern e temi eleganti. In alternativa, libera la tua creatività e personalizza ogni aspetto per renderla ancora più unica.</p> <div class="lp-block lp-button"> <div class="wp-block-button"><a class="wp-block-button__link has-text-align-center wp-element-button" href="https://wordpress.com/setup/newsletter/it?ref=newsletter-lp"><img class="lp-inline-img lp-feather" style="width: 11px" src="https://s1.wp.com/wp-content/themes/h4/assets/newsletter/feather.svg">Inizia la mia newsletter</a></div> </div> </div> </div></div> <div class="lp-block lp-section lp-section--is-breakpoint lp-section--is-breakpoint-S lp-section--is-breakpoint-M lp-section--is-breakpoint-L is-style-gray-0-mono lp-padding-bottom-0"><div class="lp-section__content"> <div class="lp-block lp-content lp-wrapper lp-wrapper--layout-full lp-flex lp-flex--justify-center" style="overflow:hidden"> <div class="lp-block lp-content lp-grid lp-content-collage lp-pt-72" style="grid-template-columns:repeat(3, minmax(400px, 465px));gap:var(--lp-pad-3);margin:0 -400px"> <div class="lp-block lp-image"><div class="lp-image__content"><span class="lp-lazy-image" style="max-width:464px"><span class="lp-lazy-image__content" style="padding-top:calc(270/464*100%)"><img src="https://wpcom.files.wordpress.com/2023/05/mask-group-8.webp" loading="lazy" alt="" role="presentation" width="464" height="270" /></span></span></div></div> <div class="lp-block lp-image lp-image-middle-row"><div class="lp-image__content"><span class="lp-lazy-image" style="max-width:464px"><span class="lp-lazy-image__content" style="padding-top:calc(270/464*100%)"><img src="https://wpcom.files.wordpress.com/2023/05/mask-group-7.webp" loading="lazy" alt="" role="presentation" width="464" height="270" /></span></span></div></div> <div class="lp-block lp-image"><div class="lp-image__content"><span class="lp-lazy-image" style="max-width:928px"><span class="lp-lazy-image__content" style="padding-top:calc(540/928*100%)"><img 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style="max-width:464px"><span class="lp-lazy-image__content" style="padding-top:calc(270/464*100%)"><img src="https://wpcom.files.wordpress.com/2023/05/mask-group-5-1.webp" loading="lazy" alt="" role="presentation" width="464" height="270" /></span></span></div></div> <div class="lp-block lp-image"><div class="lp-image__content"><span class="lp-lazy-image" style="max-width:464px"><span class="lp-lazy-image__content" style="padding-top:calc(366/464*100%)"><img src="https://wpcom.files.wordpress.com/2023/05/optimistic-1-1.webp" loading="lazy" alt="" role="presentation" width="464" height="366" /></span></span></div></div> <div class="lp-block lp-content"> <div class="lp-block lp-image lp-image-middle-row lp-margin-bottom-3"><div class="lp-image__content"><span class="lp-lazy-image" style="max-width:464px"><span class="lp-lazy-image__content" style="padding-top:calc(270/464*100%)"><img src="https://wpcom.files.wordpress.com/2023/05/4-4.webp" loading="lazy" alt="" role="presentation" width="464" height="270" /></span></span></div></div> <div class="lp-block lp-image lp-image-middle-row"><div class="lp-image__content"><span class="lp-lazy-image" style="max-width:465px"><span class="lp-lazy-image__content" style="padding-top:calc(269/465*100%)"><img src="https://wpcom.files.wordpress.com/2023/05/mask-group-10.webp" loading="lazy" alt="" role="presentation" width="465" height="269" /></span></span></div></div> </div> <div class="lp-block lp-image"><div class="lp-image__content"><span class="lp-lazy-image" style="max-width:464px"><span class="lp-lazy-image__content" style="padding-top:calc(367/464*100%)"><img src="https://wpcom.files.wordpress.com/2023/05/road-1-1.webp" loading="lazy" alt="" role="presentation" width="464" height="367" /></span></span></div></div> </div> </div> </div></div> <div class="lp-block lp-section lp-section--is-breakpoint lp-section--is-breakpoint-XS is-style-gray-0-mono lp-pt-48 lp-pb-0"><div class="lp-section__content"> <div class="lp-block lp-content lp-wrapper lp-wrapper--layout-full lp-flex" style="overflow:hidden;justify-content:center"> <div class="lp-block lp-content lp-grid lp-content-collage-mobile" style="grid-template-columns:repeat(2, 275px);gap:var(--lp-pad-2);margin:0 auto"> <div class="lp-block lp-image lp-collage-row-1"><div class="lp-image__content"><span class="lp-lazy-image" style="max-width:550px"><span class="lp-lazy-image__content" style="padding-top:calc(340/550*100%)"><img src="https://wpcom.files.wordpress.com/2023/05/qpa-mobile.webp" loading="lazy" alt="" role="presentation" width="550" height="340" /></span></span></div></div> <div class="lp-block lp-image lp-collage-row-1"><div class="lp-image__content"><span class="lp-lazy-image" style="max-width:550px"><span class="lp-lazy-image__content" style="padding-top:calc(340/550*100%)"><img src="https://wpcom.files.wordpress.com/2023/05/mask-group-16-mobile.webp" loading="lazy" alt="" role="presentation" width="550" height="340" /></span></span></div></div> <div class="lp-block lp-image lp-collage-row-2"><div class="lp-image__content"><span class="lp-lazy-image" style="max-width:550px"><span class="lp-lazy-image__content" style="padding-top:calc(340/550*100%)"><img src="https://wpcom.files.wordpress.com/2023/05/mask-group-17-mobile.webp" loading="lazy" alt="" role="presentation" width="550" height="340" /></span></span></div></div> <div class="lp-block lp-image lp-collage-row-2"><div class="lp-image__content"><span class="lp-lazy-image" style="max-width:550px"><span class="lp-lazy-image__content" style="padding-top:calc(340/550*100%)"><img src="https://wpcom.files.wordpress.com/2023/05/mask-group-14-mobile.webp" loading="lazy" alt="" role="presentation" width="550" height="340" /></span></span></div></div> <div class="lp-block lp-image lp-collage-row-3"><div class="lp-image__content"><span class="lp-lazy-image" style="max-width:550px"><span class="lp-lazy-image__content" style="padding-top:calc(340/550*100%)"><img src="https://wpcom.files.wordpress.com/2023/05/mask-group-13-mobile.webp" loading="lazy" alt="" role="presentation" width="550" height="340" /></span></span></div></div> <div class="lp-block lp-image lp-collage-row-3"><div class="lp-image__content"><span class="lp-lazy-image" style="max-width:550px"><span class="lp-lazy-image__content" style="padding-top:calc(340/550*100%)"><img src="https://wpcom.files.wordpress.com/2023/05/mask-group-15-mobile.webp" loading="lazy" alt="" role="presentation" width="550" height="340" /></span></span></div></div> <div class="lp-block lp-image lp-collage-row-4"><div class="lp-image__content"><span class="lp-lazy-image" style="max-width:550px"><span class="lp-lazy-image__content" style="padding-top:calc(340/550*100%)"><img src="https://wpcom.files.wordpress.com/2023/05/mask-group-12-mobile.webp" loading="lazy" alt="" role="presentation" width="550" height="340" /></span></span></div></div> <div class="lp-block lp-image lp-collage-row-4"><div class="lp-image__content"><span class="lp-lazy-image" style="max-width:550px"><span class="lp-lazy-image__content" style="padding-top:calc(340/550*100%)"><img src="https://wpcom.files.wordpress.com/2023/05/road-3-mobile.webp" loading="lazy" alt="" role="presentation" width="550" height="340" /></span></span></div></div> </div> </div> </div></div> <div class="lp-block lp-section is-style-gray-0-mono"><div class="lp-section__content"> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left lp-wrapper lp-wrapper--layout-medium"> <p class="has-text-align-center has-tiny-font-size">Non limitarti a crederci sulla parola</p> </div> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left lp-wrapper lp-wrapper--layout-wide lp-content-area--carousel"> <div class="lp-block lp-content"><figure class="lp-block lp-block--has-color-block-style lp-quote lp-quote--has-brand-content lp-quote--has-content-punctuation lp-quote--has-citation-header lp-quote--has-citation-footer lp-quote--style-card lp-quote--has-color-block-style is-style-gray-0-mono has-large-font-size is-style-card" style="text-align: center"><blockquote class="lp-quote__content lp-content lp-text-brand"><p>Ho incentrato la mia vita sulla parola scritta, sulla stampa e sulla pubblicazione. WordPress.com è la migliore risorsa che io abbia mai usato.</p></blockquote><figcaption class="lp-quote__citation"><div class="lp-quote__citation__content"><span class="lp-quote__citation__content__header">Guy H.</span><span class="lp-hidden">,</span><span class="lp-quote__citation__content__footer">Blogger</span></div></figcaption></figure></div> <div class="lp-block lp-content"><figure class="lp-block lp-block--has-color-block-style lp-quote lp-quote--has-brand-content lp-quote--has-content-punctuation lp-quote--has-citation-header lp-quote--has-citation-footer lp-quote--style-card lp-quote--has-color-block-style is-style-gray-0-mono has-large-font-size is-style-card" style="text-align: center"><blockquote class="lp-quote__content lp-content lp-text-brand"><p>Ho acquisito una quantità gratificante di lettori e follower. Devo gran parte di quel pubblico agli strumenti e alle opportunità che WordPress.com offre.</p></blockquote><figcaption class="lp-quote__citation"><div class="lp-quote__citation__content"><span class="lp-quote__citation__content__header">Alec N.</span><span class="lp-hidden">,</span><span class="lp-quote__citation__content__footer">Blogger</span></div></figcaption></figure></div> <div class="lp-block lp-content"><figure class="lp-block lp-block--has-color-block-style lp-quote lp-quote--has-brand-content lp-quote--has-content-punctuation lp-quote--has-citation-header lp-quote--has-citation-footer lp-quote--style-card lp-quote--has-color-block-style is-style-gray-0-mono has-large-font-size is-style-card" style="text-align: center"><blockquote class="lp-quote__content lp-content lp-text-brand"><p>WordPress.com mi ha offerto una piattaforma per raggiungere migliaia di persone. Ha fatto sì che le persone notino la mia presenza e quello che scrivo.</p></blockquote><figcaption class="lp-quote__citation"><div class="lp-quote__citation__content"><span class="lp-quote__citation__content__header">Lorilin M.</span><span class="lp-hidden">,</span><span class="lp-quote__citation__content__footer">Blogger</span></div></figcaption></figure></div> </div> </div></div> <div class="lp-block lp-section is-style-gray-0-mono" style="--lp-color:var(--lp-color-primary);--lp-background:var(--studio-gray-5-rgb)"><div class="lp-section__content"> <div class="lp-block lp-content lp-wrapper lp-wrapper--layout-wide lp-grid lp-grid--section lp-grid--align-center"> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left"> <h1 class="wp-block-heading has-huge-font-size">Fai come se fossi<br>a casa sua.</h1> <p class="lp-width-480@M">Porta la newsletter, gli abbonati e i contenuti esistenti su WordPress.com e passa tutto al livello successivo.</p> <div class="lp-block lp-button"> <div class="wp-block-button"><a class="wp-block-button__link has-text-align-center wp-element-button" href="https://wordpress.com/setup/newsletter/it?ref=newsletter-lp">Fai il passaggio</a></div> </div> </div> <div class="lp-block lp-content"> <div class="lp-block lp-content lp-margin-left-negative-6@L"> <div class="lp-block lp-image"><div class="lp-image__content"><span class="lp-lazy-image" style="max-width:693px"><span class="lp-lazy-image__content" style="padding-top:calc(376/693*100%)"><img src="https://wpcom.files.wordpress.com/2023/05/cards-transparent-1.webp" loading="lazy" alt="" role="presentation" width="693" height="376" /></span></span></div></div> </div> </div> </div> </div></div> <div class="lp-block lp-section is-style-gray-0-mono" style="--lp-color:var(--lp-color-primary)"><div class="lp-section__content"> <div class="lp-block lp-content lp-wrapper lp-wrapper--layout-wide lp-grid lp-grid--section lp-grid--align-center"> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left"> <h1 class="wp-block-heading has-huge-font-size">Diventa parte di tutto questo.</h1> <p>Fai il passaggio o inizia a scrivere da zero tramite una piattaforma che ha inviato oltre 20 milioni di e-mail al giorno per 17 anni. Abbiamo sviluppato e migliorato la newsletter da prima ancora che esistesse una parola per definirla.</p> <div class="lp-block lp-button"> <div class="wp-block-button"><a class="wp-block-button__link has-text-align-center wp-element-button" href="https://wordpress.com/setup/newsletter/it?ref=newsletter-lp"><img class="lp-inline-img lp-feather" style="width: 11px" src="https://s1.wp.com/wp-content/themes/h4/assets/newsletter/feather.svg">Inizia la mia newsletter</a></div> </div> </div> <div class="lp-block lp-content"> <div class="lp-block lp-image"><div class="lp-image__content"><span class="lp-lazy-image" style="max-width:749px"><span class="lp-lazy-image__content" style="padding-top:calc(413/749*100%)"><img src="https://wpcom.files.wordpress.com/2024/08/discover-more-newsletter.png" loading="lazy" alt="" role="presentation" width="749" height="413" /></span></span></div></div> </div> </div> </div></div> <div class="lp-block lp-section is-style-gray-90-mono"><div class="lp-section__content"> <div class="lp-block lp-content lp-wrapper lp-wrapper--layout-wide lp-grid lp-grid--section"> <div class="lp-block lp-content"> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left"> <h2 class="wp-block-heading">Ecco tutto ciò che devi sapere.</h2> <p>La newsletter, con la sua spiegazione.</p> <div class="lp-block lp-button lp-button--faq-cta"> <div class="wp-block-button"><a class="wp-block-button__link has-text-align-center wp-element-button" href="https://wordpress.com/setup/newsletter/it?ref=newsletter-lp"><img class="lp-inline-img lp-feather" style="width: 11px" src="https://s1.wp.com/wp-content/themes/h4/assets/newsletter/feather-black.svg">Inizia la mia newsletter</a></div> </div> </div> </div> <div class="lp-block lp-content"> <details data-event-name="faq-newsletter-free" class="lp-block lp-question is-style-question-block-white click-tracking-enable"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content"><strong><strong><strong>La newsletter di WordPress.com è gratuita? In che modo differisce tra i piani?</strong></strong></strong></div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>La newsletter di WordPress.com è sempre gratuita ed è inclusa automaticamente in ogni piano WordPress.com. Puoi aggiungere ulteriori funzionalità aggiornando il tuo piano, inclusa la personalizzazione avanzata del design, le tariffe di transazione progressivamente inferiori, il supporto di esperti e la condivisione istantanea sui social. Dai un’occhiata ai <a href="https://wordpress.com/it/pricing/?ref=newsletter-lp">dettagli dei nostri piani</a> per un’analisi completa.</p> </div> </div></div></details> <details data-event-name="faq-earn-money" class="lp-block lp-question is-style-question-block-white click-tracking-enable"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content"><strong><strong><strong>Posso guadagnare con una newsletter di WordPress.com?</strong></strong></strong></div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Sì, esistono molti modi per guadagnare dalla newsletter e dal sito web. Puoi accettare pagamenti, donazioni e mance, nonché creare abbonamenti a pagamento e contenuti chiusi su qualsiasi piano, incluso quello Gratuito. Questo vuol dire che puoi scegliere se ogni articolo viene inviato a tutti o solo agli abbonati a pagamento. Con un piano aggiornato, puoi anche scegliere di mostrare gli annunci pubblicitari, creare un negozio online e molto altro. Scopri di più su tutti i modi in cui puoi <a href="https://wordpress.com/it/support/monetize-your-site/">guadagnare dal tuo sito</a>. I pagamenti vengono elaborati tramite Stripe e sono limitati ai <a href="https://href.li/?https://stripe.com/en-de/global">Paesi</a> in cui Stripe è attualmente supportato.</p> </div> </div></div></details> <details data-event-name="faq-add-subscribers" class="lp-block lp-question is-style-question-block-white click-tracking-enable"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content"><strong><strong><strong>Vorrei iniziare ad aggiungere abbonati e inviare newsletter tramite e-mail dal mio sito WordPress.com esistente. Devo iscrivermi alla newsletter di WordPress.com?</strong></strong></strong></div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Se disponi già di un sito web WordPress.com, puoi impostare velocemente gli abbonamenti alla newsletter per i nuovi contenuti aggiungendo al tuo sito un <a href="https://wordpress.com/it/support/wordpress-editor/blocks/subscribe-block/?ref=newsletter-lp">blocco Abbonati</a> o uno dei nostri <a href="https://wordpress.com/blog/2022/11/18/new-patterns-subscriptions-link-in-bio-wireframes-and-more/?ref=newsletter-lp">patttern di abbonamento alla newsletter</a>. I lettori che si abbonano aggiungendo il loro indirizzo e-mail riceveranno una notifica ogni volta che pubblichi nuovi articoli. Se hai bisogno di ulteriore aiuto per l’impostazione, dai un’occhiata alla nostra <a href="https://wordpress.com/it/support/subscriptions-and-newsletters/?ref=newsletter-lp">guida di supporto</a> per iniziare a lavorare. <br><br>Se preferisci creare una nuova newsletter, separata dal tuo sito esistente, puoi iniziare a lavorare <a href="https://wordpress.com/setup/newsletter/it?ref=logged-out-homepage-lp">qui</a> con la newsletter di WordPress.com.</p> </div> </div></div></details> <details data-event-name="faq-paid-fees" class="lp-block lp-question is-style-question-block-white click-tracking-enable"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content"><strong><strong><strong>Quali sono le tariffe per gli abbonamenti a pagamento alla newsletter di WordPress.com?</strong></strong></strong></div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Le tariffe per i pagamenti si basano sul piano WordPress.com o Jetpack di cui disponi e vengono calcolate come percentuale delle entrate, dal 10% sul piano gratuito allo 0% sul piano Commerce (più le commissioni di Stripe). Puoi leggere ulteriori informazioni sulle <a href="https://wordpress.com/it/support/wordpress-editor/blocks/payments/#related-fees?ref=newsletter-lp">tariffe in base al piano</a>.</p> </div> </div></div></details> <details data-event-name="faq-customize" class="lp-block lp-question is-style-question-block-white click-tracking-enable"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content"><strong><strong><strong>Posso personalizzare l’aspetto delle e-mail della newsletter di WordPress.com e della pagina di destinazione?</strong></strong></strong></div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Sì, puoi personalizzare le e-mail della newsletter selezionando un’icona relativa. La pagina di destinazione della newsletter può essere personalizzata allo stesso modo di una normale pagina o di un articolo usando l’editor a blocchi di WordPress.com. </p> </div> </div></div></details> <details data-event-name="faq-often-emails" class="lp-block lp-question is-style-question-block-white click-tracking-enable"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content"><strong><strong><strong>Con quale frequenza vengono inviate le e-mail della newsletter? Avviene tutto in modo automatico?</strong></strong></strong></div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Quando pubblichi un nuovo articolo, WordPress.com invia automaticamente l’e-mail della newsletter. Puoi anche pianificare gli articoli per una data futura: l’e-mail della newsletter verrà inviata nella data e nell’ora in cui verrà pubblicato tale articolo. I tuoi abbonati possono decidere di ricevere un’e-mail ogni volta che pubblichi un articolo o di ricevere digest quotidiani o settimanali di tutti i nuovi articoli. WordPress.com invierà notifiche solo per i nuovi articoli pubblici. Non verrà inviata alcuna e-mail della newsletter a seguito dell’aggiornamento di un articolo già pubblicato.</p> </div> </div></div></details> <details data-event-name="faq-bring-over" class="lp-block lp-question is-style-question-block-white click-tracking-enable"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content"><strong><strong><strong>Posso portare con me gli abbonati e-mail da un’altra piattaforma per la newsletter?</strong></strong></strong></div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Sì, puoi importare abbonati e-mail singoli o in batch usando un file CSV. Puoi importare abbonati illimitati su qualsiasi piano a pagamento o fino a 100 sul piano Gratuito. Al momento non supportiamo la possibilità di importare abbonati a pagamento da altre piattaforme come abbonati a pagamento sulla newsletter di WordPress.com.</p> </div> </div></div></details> <details data-event-name="faq-own-content" class="lp-block lp-question is-style-question-block-white click-tracking-enable"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content"><strong><strong><strong>Possiedo il mio contenuto e l’elenco degli abbonati?</strong></strong></strong></div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Assolutamente. Hai sempre il controllo dei tuoi contenuti e dell’elenco degli abbonati. Se decidi di spostare il tuo sito web o la tua newsletter, puoi migrare i tuoi contenuti ed esportare un elenco dei tuoi abbonati.</p> </div> </div></div></details> <details data-event-name="faq-launch" class="lp-block lp-question is-style-question-block-white click-tracking-enable"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content"><strong><strong><strong><strong>Come posso ricevere assistenza con il lancio della mia newsletter?</strong></strong></strong></strong></div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Dai un’occhiata alla nostra guida di supporto su come <a href="https://wordpress.com/it/support/subscriptions-and-newsletters/?ref=newsletter-lp">lanciare una newsletter</a>. Per suggerimenti su come iniziare una newsletter di successo che i tuoi lettori adoreranno, visita la nostra <a href="https://wordpress.com/learn/courses/newsletters-101/start-here/?ref=newsletter-lp">guida completa</a>.</p> </div> </div></div></details> </div> </div> </div></div> <section class="wpcom-global-nav-footer lp-block lp-footer-section lp-section is-style-text-white-background-gray-100 lp-padding-top-7 lp-padding-bottom-0" data-section-name="footer"><div class="lp-section__content has-small-font-size has-text-align-left"><div class="lp-wrapper lp-wrapper--layout-center-minus lp-wrapper--layout-wide@L"><div class="lp-padding-bottom-5 lp-padding-bottom-6@L"><h2 class="lp-hidden">WordPress.com</h2><svg class="lp-footer-logo" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 170 36" role="presentation" aria-label="Logo di WordPress.com"><path d="M52.84 12.9c1.08 0 2 .24 2.8.71.78.47 1.4 1.14 1.82 1.99.44.85.65 1.84.65 2.97 0 1.13-.21 2.12-.65 2.97a4.78 4.78 0 0 1-1.83 1.97 5.3 5.3 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Selectors can be css classes, IDs, * element types, etc. (e.g. '.my-class', '#my-id', 'div', etc.) */ const getClosestMatchingAncestor = ( event, selectors ) => { let { target: element } = event; let foundElement; for ( const selector of selectors ) { foundElement = element.closest( selector ); if ( foundElement ) { break; } } return foundElement; } /** * Main function to setup analytics. */ const setupAnalytics = () => { /** * Returns the current page path. */ function getCurrentPagePath( pathname = '' ) { return ( pathname || window.location.pathname ).replace( /^\/|\/$/g, '' ); } /** * Returns the current page name. */ function getCurrentPageName( pathname = '' ) { return getCurrentPagePath( pathname ).replace( getLocaleInPagePathRegExp(), '' ); } /** * Returns the current page locale. */ function getCurrentPageLocale() { const currentPagePath = getLocaleInPagePathRegExp().exec( getCurrentPagePath() ); return getCurrentPagePath !== null && getCurrentPagePath.length === 2 ? getCurrentPagePath[1] : ''; } /** * Helper function to extract locale from page path. */ function getLocaleInPagePathRegExp() { return /^(af|als|am|an|ar|arc|as|ast|av|ay|az|ba|bel|bg|bm|bn|bo|br|bs|ca|ce|ckb|cs|csb|cv|cy|da|de|dv|dz|el|el\-po|en|en\-gb|eo|es|es\-mx|et|eu|fa|fi|fo|fr|fr\-be|fr\-ca|fr\-ch|fur|fy|ga|gd|gl|gn|gu|he|hi|hr|hu|hy|ia|id|ii|ilo|is|it|ja|ka|kal|kir|km|kn|ko|kk|ks|kv|la|li|lo|lv|lt|mk|ml|mwl|mn|mr|ms|mya|nah|nap|ne|nds|nl|nn|nb|non|nv|oci|or|os|pa|pl|ps|pt|pt\-br|qu|ro|ru|rup|sc|si|sk|skr|sl|snd|so|sq|sr|su|sv|ta|te|th|tl|tir|tr|tt|ty|udm|ug|uk|ur|uz|vec|vi|wa|xal|yi|yo|za|zh\-cn|zh\-hk|zh\-tw)(?:\/|$)/; } /** * Returns the config for WPcom analytics. Sets various event props * used in tracking, e.g. locale, page path, etc. Mainly used for Tracks * event props. */ function getWPCOMAnalyticsDefaultConfig() { const currentGenericPageName = null; const cannonicalPath = "\/it\/newsletter\/"; return { // Current page props. currentPagePath: getCurrentPagePath(), currentPageName: getCurrentPageName(), currentGenericPageName: currentGenericPageName ?? getCurrentPageName( cannonicalPath ), currentPageLocale: getCurrentPageLocale(), // Page variation props. pageVariation: '', pagePersonalVariation: '', // Current user props. currentUserIdHash: "", currentUserIdHashShort: "", currentUserEmailHash: "", // Other misc. props. isHomepage: false, affiliateJSVersion: "1716355472", } } // When a8c-analytics:loaded is fired, start main event handling. document.addEventListener( 'a8c-analytics:loaded', () => { const cb = window.a8cAnalytics.cb; const kit = window.a8cAnalytics.kit; const config = getWPCOMAnalyticsDefaultConfig(); const configOptions = window.a8cAnalyticsConfig.fireAnalyticsOptions; // Extend config with any custom props. Object.assign( window.a8cAnalyticsConfig, config ); // Backcompat. for `lpName` and `lpVariation` config properties. config.currentPageName = ! configOptions.currentPageName && 'logged-out-homepage' === configOptions.lpName ? configOptions.lpName : config.currentPageName; config.currentPageName = ! configOptions.currentPageName && 'logged-out-app-promo' === configOptions.lpName ? configOptions.lpName : config.currentPageName; // Backcompat. for `lpPersonalVariation` config property. config.pageVariation = ! configOptions.pageVariation && configOptions.lpVariation ? configOptions.lpVariation : config.pageVariation; config.pagePersonalVariation = ! configOptions.pagePersonalVariation && configOptions.lpPersonalVariation ? configOptions.lpPersonalVariation : config.pagePersonalVariation; /** * Applies linkers, e.g. for "forwarding" certain URL parameters between WordPress.com * and other properties (e.g. Jetpack.com). Used for affiliate tracking, coupons, etc. */ const applyLinkers = () => { kit.linkQueryVars( [ { includeRegExps: [ /^(?:[^\/]+\.)?(?:wordpress|jetpack|woocommerce|crowdsignal|wpjobmanager)\.com(?:\/|$)/i, ], linkQueryVars: [ 'aff', 'affiliate', 'cid', // Aff campaign ID. 'sid', // Aff sub ID. 'irclickid' // Impact Affiliate Click ID ], }, { includeRegExps: [ /^(?:[^\/]+\.)?(?:wordpress|jetpack)\.com(?:\/|$)/i, ], linkQueryVars: [ 'coupon', ], }, ] ); } /** * Handles currencies. Gets the currency value from cookies, and sets the currency * if the cookie is not present. Can also be overridden by setting the `currency` URL * paramter. */ const fireCurrencyHandlers = () => { let currency = kit.getQueryVar( 'currency' ) || ''; if ( ! currency && 'amex-business-in' === config.currentPageName ) { currency = 'USD'; // Special case for this LP. } if ( currency ) { kit.docCookies.setItem( 'landingpage_currency', currency, 31536000, '/', '.rootDomain' ); } }; /** * Fires the `wpcom_page_view` Tracks event. */ const fireTracks = () => { const props = Object.assign( {}, kit.getQueryVars( '', kit.QUERY_PARAMS ), { // Page props. path: config.currentPagePath, name: config.currentPageName, locale: config.currentPageLocale, variation: config.pageVariation, personal_variation: config.pagePersonalVariation, // Back compat. LP props. lp_name: config.currentGenericPageName, lp_variation: config.pageVariation, lp_personal_variation: config.pagePersonalVariation, } ); window._tkq.push( [ 'recordEvent', 'wpcom_page_view', props ] ); }; function fireRedditAdvertisingPixel() { !function(w,d){if(!w.rdt){var p=w.rdt=function(){p.sendEvent?p.sendEvent.apply(p,arguments):p.callQueue.push(arguments)};p.callQueue=[];var t=d.createElement("script");t.src="https://www.redditstatic.com/ads/pixel.js",t.async=!0;var s=d.getElementsByTagName("script")[0];s.parentNode.insertBefore(t,s)}}(window,document); rdt('init','a2_ehx23cq176s3'); rdt('track', 'PageVisit'); } /** * Handles the referral tracking. */ const fireAffiliateReferrals = () => { kit.attachScriptElement( 'https://s1.wp.com/wp-content/themes/h4/landing/marketing/js/affiliate-referrals.js?v=' + config.affiliateJSVersion ); }; /** * Loads the Google Ads gtag. */ const loadGoogleAdsGtag = () => { kit.loadGtag( 'AW-946162814' ); } /** * Loads and fires the Google Analytics 4. */ const fireGoogleAnalyticsFour = () => { const gtagOptions = { 'anonymize_ip': true, 'use_amp_client_id': true }; kit.loadGtag( 'G-1H4VG5F5JF', gtagOptions ); } const fireParsely = ( trackingId ) => { kit.loadParselyTracker( trackingId ); } const fireHotJar = () => { if ( ! kit.pertainsToSTS() ) { kit.fireHotjar( 227769 ); } } /** * Loads and fires the Facebook Pixel. */ const fireFacebook = () => { kit.loadFacebook(); fbq( 'init', '823166884443641' ); fbq( 'track', 'PageView' ); } /** * Loads and fires Microsoft Clarity */ const fireMicrosoftClarity = () => { if ( window.clarity ) { return; } // Needs to be set prior to loading the external script. window.clarity = window.clarity || function () { ( window.clarity.q = window.clarity.q || [] ).push( arguments ); }; const clarityScript = kit.attachScriptElement( 'https://www.clarity.ms/tag/j0cc1i1dba' ); document.body.appendChild( clarityScript ); }; const fireImpactAffiliate = () => { kit.loadImpactAffiliate( config.currentUserIdHash, config.currentUserEmailHash ); } /** * Handles scroll percentage tracking. */ const trackScrollPercentage = () => { const scrollPosition = window.pageYOffset; const pageHeight = document.body.scrollHeight - window.innerHeight; const scrollProgress = ( scrollPosition / pageHeight ) * 100; // Check if the user has scrolled to 25%, 50%, 75%, or 100% of the page if ( scrollProgress >= 25 && scrollProgress < 50 ) { dispatchScrollCustomEvent( 25 ) } else if ( scrollProgress >= 50 && scrollProgress < 75 ) { dispatchScrollCustomEvent( 50 ) } else if ( scrollProgress >= 75 && scrollProgress < 100 ) { dispatchScrollCustomEvent( 75 ) } else if ( scrollProgress >= 100 ) { dispatchScrollCustomEvent( 100 ) } } /** * Dispatches a custom event with the scroll percentage. */ const dispatchScrollCustomEvent = ( scrollPercentage ) => { const event = new CustomEvent( `PageScrollPercentage${scrollPercentage}`, { detail: scrollPercentage } ); window.dispatchEvent(event); } /** * Handles the scroll tracking callback. E.g. firing Tracks and GA events. */ const scrollTrackingCallback = ( event ) => { const { detail: scrollPercentage } = event; const trackingProps = {}; // Event props. trackingProps.percent = event.detail ?? 0; trackingProps.path = config.currentPagePath || ''; trackingProps.name = config.currentPageName || ''; trackingProps.locale = config.currentPageLocale || ''; trackingProps.variation = config.pageVariation || ''; trackingProps.personal_variation = config.pagePersonalVariation || ''; trackingProps.lp_name = config.currentGenericPageName || ''; trackingProps.lp_variation = config.pageVariation || ''; trackingProps.lp_personal_variation = config.pagePersonalVariation || ''; tracksAnalyticsScrollEvent( trackingProps ); } /** * Dispatches a Tracks event for page scroll. */ const tracksAnalyticsScrollEvent = ( trackingProps ) => { window._tkq.push( [ 'recordEvent', 'wpcom_page_scroll', trackingProps ] ); } // Call the trackScrollProgress function every time the user scrolls window.addEventListener( 'scroll', trackScrollPercentage ); // Listen to events for specific scroll percentages, each event is only acted upon once. window.addEventListener( 'PageScrollPercentage25', scrollTrackingCallback, { once: true } ) window.addEventListener( 'PageScrollPercentage50', scrollTrackingCallback, { once: true } ) window.addEventListener( 'PageScrollPercentage75', scrollTrackingCallback, { once: true } ) window.addEventListener( 'PageScrollPercentage100', scrollTrackingCallback, { once: true } ) /** * Handles click tracking for certain elements in Tracks and GA. */ const setupTracksGAClickTracking = () => { document.querySelector( 'body' ).addEventListener( 'click', ( event ) => { // We only care about clicks on certain elements. if ( event.target.matches( 'a, button, .click-tracking-enable' ) ) { const { target: clickEventTarget } = event; // Initialize eventProps object with some defaults. const eventProps = {}; eventProps.path = config.currentPagePath || ''; eventProps.name = config.currentPageName || ''; eventProps.lp_name = config.currentGenericPageName || ''; eventProps.locale = config.currentPageLocale || ''; eventProps.variation = config.pageVariation || ''; eventProps.personal_variation = config.pagePersonalVariation || ''; // Identify farthest and closest parent element. const selectors = [ '.wpcom-masterbar.wpcom-header', '.lpc', '.lp-block', '.lp-module', 'section', 'post', 'article' ]; const section = getLastMatchingAncestor( event, selectors ); const container = getClosestMatchingAncestor( event, selectors ); // Get class name and ID for container and add to props. eventProps.container_id = container ? container.getAttribute( 'id' ) : ''; eventProps.container_class = container ? container.getAttribute( 'class' ) : ''; eventProps.container = eventProps.container_id || eventProps.container_class; // What type of element have we clicked? eventProps.is_cta = clickEventTarget.matches( 'is-cta' ) ?? false; eventProps.is_in_header_nav = clickEventTarget.classList.contains('x-nav-link') || clickEventTarget.classList.contains('x-dropdown-link') || clickEventTarget.classList.contains('x-menu-link') || section === 'lpc-header-nav' || section === 'wpcom-masterbar.wpcom-header'; const isClickedElementButton = clickEventTarget.classList.contains('lpc-button') || clickEventTarget.classList.contains('button') || clickEventTarget.classList.contains('wp-block-button__link'); const isParentElementButton = clickEventTarget.parentElement && (clickEventTarget.parentElement.classList.contains('lpc-button') || clickEventTarget.parentElement.classList.contains('button') || clickEventTarget.parentElement.classList.contains('wp-block-button__link')); eventProps.is_button = isClickedElementButton || isParentElementButton; // Link data. eventProps.href = clickEventTarget.getAttribute( 'href' ) || ''; eventProps.target = clickEventTarget.getAttribute( 'target' ) || ''; eventProps.text = clickEventTarget.innerText || ''; eventProps.use_beacon = true; // Emit tracking event in Tracks and GA. window._tkq.push( [ 'recordEvent', 'wpcom_link_click', eventProps ] ); // TODO: Implement a click delay on navigation links and CTA buttons to improve data integrity. // if ( props.is_in_header_nav || props.is_cta || props.is_button ) { // if ( props.href && 0 !== props.href.indexOf( '#' ) && -1 !== [ '', '_top', '_self' ].indexOf( props.target ) ) { // event.preventDefault(); // Allow time for trackers to record the click. // setTimeout( function() { // document.location = props.href; // }, 300 ); // } // } } }); } /** * Add cookie and stats tracking for the Landpack language picker. */ const setupLocaleChangeTracking = () => { function createLocaleCookie( locale ) { const cookieDomain = '.wordpress.com'; const cookieName = 'wpcom_locale'; const date = new Date(); date.setTime( date.getTime() + ( 5 * 365 * 24 * 60 * 60 * 1000 ) ); const expires = " expires=" + date.toGMTString(); document.cookie = cookieName + '=' + locale + ';' + expires +'; path=/; domain=' + cookieDomain; } function createStatsRequest( locale, href ) { const languageChangeStat = new Image(); languageChangeStat.onload = () => window.location.href = href; languageChangeStat.onerror = languageChangeStat.onload; languageChangeStat.src = 'https://pixel.wp.com/g.gif?v=wpcom-no-pv&x_language-switcher=manual-switch-' + locale + '&rm=' + Math.random(); } document.body.addEventListener( 'click', ( event ) => { const { target } = event; if ( target.matches( '.lp-language-picker a[lang]' ) ) { event.preventDefault(); const code = target.getAttribute( 'lang' ); const href = target.getAttribute( 'href' ); createLocaleCookie( code ); createStatsRequest( code, href ); } }); } /** * Loads and fires the Bing tracking pixel. */ const fireBing = () => { ( function( w, d, t, r, u ) { var f, n, i; w[ u ] = w[ u ] || [], f = function() { var o = { ti: "4074038" }; o.q = w[ u ], w[ u ] = new UET( o ), w[ u ].push( "pageLoad" ) }, n = d.createElement( t ), n.src = r, n.async = 1, n.onload = n.onreadystatechange = function() { var s = this.readyState; s && s !== "loaded" && s !== "complete" || ( f(), n.onload = n.onreadystatechange = null ) }, i = d.getElementsByTagName( t )[ 0 ], i.parentNode.insertBefore( n, i ) } )( window, document, "script", "//bat.bing.com/bat.js", "uetq" ); } /** * Adds a click event for Facebook pixel tracking on the /webinar sub pages. */ const trackFacebookWebinarClicks = () => { const facebookPixelURL = 'https://www.facebook.com/tr?id=759053181468957&ev=SubscribedButtonClick&noscript=1'; const elementsToTrack = document.getElementsByClassName( 'webinar-facebook-click-track' ); const handleFacebookClickEvent = ( event ) => { const facebookImgPixel = document.createElement( 'img' ); facebookImgPixel.width = 1; facebookImgPixel.height = 1; facebookImgPixel.src = facebookPixelURL; document.body.appendChild( facebookImgPixel ); } Array.from( elementsToTrack ).forEach( ( element ) => element.addEventListener( 'click', handleFacebookClickEvent )); } // Apply the URL parameter linkers. applyLinkers(); // Add "essential" trackers to queue. cb.addTracker( 'essential', false, fireCurrencyHandlers ); // Add "analytics" trackers to queue. cb.addTracker( 'analytics', false, fireTracks ); cb.addTracker( 'analytics', false, fireAffiliateReferrals ); cb.addTracker( 'analytics', false, setupTracksGAClickTracking ); cb.addTracker( 'analytics', false, trackScrollPercentage ); cb.addTracker( 'analytics', false, setupLocaleChangeTracking ); cb.addTracker( 'analytics', true, fireGoogleAnalyticsFour ); cb.addTracker( 'analytics', true, () => fireParsely( 'wordpress.com' ) ); // Add "advertising" trackers to queue. cb.addTracker( 'advertising', true, loadGoogleAdsGtag ); cb.addTracker( 'advertising', true, fireFacebook ); cb.addTracker( 'advertising', true, trackFacebookWebinarClicks ); cb.addTracker( 'advertising', true, fireBing ); cb.addTracker( 'advertising', true, fireRedditAdvertisingPixel); // cb.addTracker( 'advertising', true, fireHotJar ); - Disabling for now. 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