CINXE.COM

<!doctype html><html lang="en"><head> <meta charset="utf-8"> <link rel="shortcut icon" href="https://blog.withpulley.com/hubfs/Logomark.png"> <meta name="description" content=""> <meta name="viewport" content="width=device-width, initial-scale=1"> <meta property="og:description" content=""> <meta property="og:title" content=""> <meta name="twitter:description" content=""> <meta name="twitter:title" content=""> <style> a.cta_button{-moz-box-sizing:content-box !important;-webkit-box-sizing:content-box !important;box-sizing:content-box !important;vertical-align:middle}.hs-breadcrumb-menu{list-style-type:none;margin:0px 0px 0px 0px;padding:0px 0px 0px 0px}.hs-breadcrumb-menu-item{float:left;padding:10px 0px 10px 10px}.hs-breadcrumb-menu-divider:before{content:'›';padding-left:10px}.hs-featured-image-link{border:0}.hs-featured-image{float:right;margin:0 0 20px 20px;max-width:50%}@media (max-width: 568px){.hs-featured-image{float:none;margin:0;width:100%;max-width:100%}}.hs-screen-reader-text{clip:rect(1px, 1px, 1px, 1px);height:1px;overflow:hidden;position:absolute !important;width:1px} </style> <link rel="stylesheet" href="//7052064.fs1.hubspotusercontent-na1.net/hub/7052064/hub_generated/template_assets/1732723776084/hubspot/growth/css/main.min.css"> <link rel="stylesheet" href="//7052064.fs1.hubspotusercontent-na1.net/hub/7052064/hub_generated/template_assets/1732723792753/hubspot/growth/css/templates/error.min.css"> <style> /* 1a. Containers */ /* 1b. Colors */ /* 1c. Typography */ /* 1d. Buttons */ /* 1e. Forms */ /* 1f. Icons */ /* 1g. Cards */ /* 1h. Tables */ /* 1i. Website header */ /* 1j. Website footer */ /* Drag and drop layout styles */ .dnd-section { padding: 60px 20px; } /* Padding on blog post sections */ .blog-post-section { padding: 60px 0; } /* .content-wrapper is used for blog post and system templates and .header-wrapper is used for the website header module */ .dnd-section > .row-fluid, .content-wrapper, .header__wrapper { max-width: 1000px; } html { font-size: 14px; } body { font-family: Inter, sans-serif; font-style: normal; font-weight: 300; text-decoration: none; background-color: #ffffff; color: #7490A5; font-size: 14px; } /* Paragraphs */ p { font-family: Inter, sans-serif; font-style: normal; font-weight: 300; text-decoration: none; } /* Anchors */ a { font-family: Inter, sans-serif; font-style: normal; font-weight: 300; text-decoration: none; color: #4f46e5; } a:hover, a:focus { font-family: Inter, sans-serif; font-style: normal; font-weight: 300; text-decoration: none; color: #4f46e5; } a:active { font-family: Inter, sans-serif; font-style: normal; font-weight: 300; text-decoration: none; color: #9f96ff; } /* Headings */ h1 { font-family: 'DM Serif Text', serif; font-style: normal; font-weight: normal; text-decoration: none; color: #303439; font-size: 40px; text-transform: none; } h2 { font-family: 'DM Serif Text', serif; font-style: normal; font-weight: normal; text-decoration: none; color: #303439; font-size: 24px; text-transform: none; } h3 { font-family: Inter, sans-serif; font-style: normal; font-weight: 700; text-decoration: none; color: #4f46e5; font-size: 12px; text-transform: capitalize; } h4 { font-family: Inter, sans-serif; font-style: normal; font-weight: normal; text-decoration: none; color: #4f46e5; font-size: 14px; text-transform: none; } h5 { font-family: Inter, sans-serif; font-style: normal; font-weight: normal; text-decoration: none; color: #7490a5; font-size: 20px; text-transform: none; } h6 { font-family: Inter, sans-serif; font-style: normal; font-weight: normal; text-decoration: none; color: #7490a5; font-size: 16px; text-transform: none; } /* Blockquotes */ blockquote { font-family: Inter, sans-serif; font-style: normal; font-weight: normal; text-decoration: none; border-left-color: #7490A5; color: #7490a5; font-size: 24px; } blockquote > footer { font-family: Inter, sans-serif; font-style: normal; font-weight: 300; text-decoration: none; font-size: 14px; } /* Horizontal rules */ hr { border-bottom-color: #f8f9fe; } /* Primary button */ button, .button, .hs-button { border: 1px solid #4f46e5; padding-top: 10px; padding-right: 20px; padding-bottom: 10px; padding-left: 20px; font-family: Inter, sans-serif; font-style: normal; font-weight: normal; text-decoration: none; background-color: rgba(79, 70, 229, 1.0) ; border-radius: 7px; color: #ffffff; fill: #ffffff; font-size: 16px; text-transform: none; } button:hover, button:focus, button:active, .button:hover, .button:focus, .button:active, .hs-button:hover, .hs-button:focus, .hs-button:active { border: 1px none #d6e9f2; font-family: Inter, sans-serif; font-style: normal; font-weight: normal; text-decoration: none; background-color: rgba(100, 92, 232, 1.0) ; color: #ffffff; fill: #ffffff; } button:active, .button:active, .hs-button:active { border: 1px none #d6e9f2; font-family: Inter, sans-serif; font-style: normal; font-weight: normal; text-decoration: none; background-color: rgba(180, 172, 255, 100); border-color: #9f96ff; color: #ffffff; fill: #ffffff; } /* Secondary button */ .button.button--secondary, .hs-delete-data__button, .hs-download-data__button { border: 1px solid #F0FAFF; font-family: Inter, sans-serif; font-style: normal; font-weight: 600; text-decoration: none; background-color: rgba(240, 250, 255, 1.0) ; border-radius: 7px; color: #4f46e5; fill: #4f46e5; text-transform: none; } .button.button--secondary:hover, .button.button--secondary:focus, .button.button--secondary:active, .hs-delete-data__button:hover, .hs-delete-data__button:focus, .hs-delete-data__button:active, .hs-download-data__button:hover, .hs-download-data__button:focus, .hs-download-data__button:active { border: 1px solid #D6E9F2; font-family: Inter, sans-serif; font-style: normal; font-weight: 600; text-decoration: none; background-color: rgba(240, 250, 255, 1.0) ; color: #4f46e5; fill: #4f46e5; } .button.button--secondary:active, .hs-delete-data__button:active, .hs-download-data__button:active { font-family: Inter, sans-serif; font-style: normal; font-weight: 600; text-decoration: none; background-color: rgba(255, 255, 255, 100); border: 1px solid #D6E9F2; border-color: #ffffff; color: #4f46e5; fill: #4f46e5; } /* Simple button */ .button.button--simple { font-family: Inter, sans-serif; font-style: normal; font-weight: 300; text-decoration: none; color: #4f46e5; fill: #4f46e5; } .button.button--simple:hover, .button.button--simple:focus { font-family: Inter, sans-serif; font-style: normal; font-weight: 300; text-decoration: none; color: #4f46e5; fill: #4f46e5; } .button.button--simple:active { font-family: Inter, sans-serif; font-style: normal; font-weight: 300; text-decoration: none; color: #9f96ff; fill: #9f96ff; } /* Button sizing */ .button.button--small { padding-top: 10px; padding-right: 20px; padding-bottom: 10px; padding-left: 20px; font-size: 14px; } .button.button--large { padding-top: 10px; padding-right: 20px; padding-bottom: 10px; padding-left: 20px; font-size: 18px; } /* Form */ .hsfc-Form, .hsfc-FormWrapper { --hsf-global__font-family: Inter; --hsf-global__font-size: 1rem; --hsf-global__color: #7490A5; } form { border: 1px none #7490A5; padding: 45px; background-color: rgba(116, 144, 165, 1.0) ; border-radius: 0px; } .hsfc-Form, .hsfc-FormWrapper { --hsf-background__background-color: rgba(116, 144, 165, 1.0) ; --hsf-background__padding: 45px; --hsf-background__border-style: solid; --hsf-background__border-color: #7490A5; --hsf-background__border-radius: 0px; --hsf-background__border-width: 1px; } /* Form title */ .form-title { border: 1px none #303439; padding: 25px; font-family: Inter, sans-serif; font-style: normal; font-weight: 700; text-decoration: none; background-color: rgba(48, 52, 57, 1.0) ; border-top-left-radius: 0px; border-top-right-radius: 0px; color: #ffffff; font-size: 12px; text-transform: ; } /* Labels */ form label { padding-top: 6px; padding-right: 0px; padding-bottom: 6px; padding-left: 0px; font-family: Inter, sans-serif; font-style: normal; font-weight: normal; text-decoration: none; color: #7490A5; font-size: 14px; } .hsfc-Form, .hsfc-FormWrapper { --hsf-field-label__font-family: Inter; --hsf-field-label__font-size: 14px; --hsf-field-label__color: #7490A5; --hsf-erroralert__font-family: var(--hsf-field-label__font-family); } /* Help text */ form legend { font-family: Inter, sans-serif; font-style: normal; font-weight: 300; text-decoration: none; color: #7490A5; font-size: 14px; } .hsfc-Form, .hsfc-FormWrapper { --hsf-field-description__font-family: Inter; --hsf-field-description__color: #7490A5; --hsf-field-footer__font-family: var(--hsf-field-description__font-family); --hsf-field-footer__color: var(--hsf-field-description__color); } /* Form fields */ form input[type='text'], form input[type='email'], form input[type='password'], form input[type='tel'], form input[type='number'], form input[type='search'], form select, form textarea { border: 1px none #f8f9fe; padding: 10px; font-family: Inter, sans-serif; font-style: normal; font-weight: 300; text-decoration: none; background-color: rgba(255, 255, 255, 1.0) ; border-radius: 0px; color: #7490A5; font-size: 14px; } .hsfc-Form, .hsfc-FormWrapper { --hsf-field-input__font-family: Inter; --hsf-field-input__color: #7490A5; --hsf-field-input__background-color: rgba(255, 255, 255, 1.0) ; --hsf-field-input__border-color: #f8f9fe; --hsf-field-input__border-width: 1px; --hsf-field-input__border-style: none; --hsf-field-input__border-radius: 0px; --hsf-field-input__padding: 10px; /* Textarea */ --hsf-field-textarea__font-family: var(--hsf-field-input__font-family); --hsf-field-textarea__color: var(--hsf-field-input__color); --hsf-field-textarea__background-color: var(--hsf-field-input__background-color); --hsf-field-textarea__border-color: var(--hsf-field-input__border-color); --hsf-field-textarea__border-style: var(--hsf-field-input__border-style); --hsf-field-textarea__border-radius: var(--hsf-field-input__border-radius); --hsf-field-textarea__padding: var(--hsf-field-input__padding); /* Checkbox */ --hsf-field-checkbox__padding: 8px; /* Radio */ --hsf-field-radio__padding: 8px; } /* Form fields - placeholders */ ::-webkit-input-placeholder { color: #f8f9fe; } ::-moz-placeholder { color: #f8f9fe; } :-ms-input-placeholder { color: #f8f9fe; } :-moz-placeholder { color: #f8f9fe; } ::placeholder { color: #f8f9fe; } .hsfc-Form, .hsfc-FormWrapper { --hsf-field-input__placeholder-color: #f8f9fe; } /* Form fields - date picker */ form .hs-dateinput:before { right: 10px; } form .pika-table thead th { background-color: rgba(48, 52, 57, 1.0) ; color: #ffffff; } form td.is-today .pika-button { color: #303439; } form .is-selected .pika-button { background-color: #7490A5; color: #303439; } form .pika-button:hover { background-color: #303439 !important; } /* Headings and text */ form .hs-richtext, form .hs-richtext *, form .hs-richtext p, form .hs-richtext h1, form .hs-richtext h2, form .hs-richtext h3, form .hs-richtext h4, form .hs-richtext h5, form .hs-richtext h6 { font-family: Inter, sans-serif; font-style: normal; font-weight: 300; text-decoration: none; color: #7490A5; } form .hs-richtext a { font-family: Inter, sans-serif; font-style: normal; font-weight: 300; text-decoration: none; color: #7490A5; } .hsfc-Form, .hsfc-FormWrapper { --hsf-heading__font-family: Inter; --hsf-heading__color: #7490A5; --hsf-heading__text-shadow: none; --hsf-richtext__font-family: Inter; --hsf-richtext__font-size: 1rem; --hsf-richtext__color: #7490A5; --hsf-field-footer__font-family: var(--hsf-field-description__font-family); --hsf-field-footer__color: var(--hsf-field-description__color); } /* GDPR */ form .legal-consent-container, form .legal-consent-container .hs-richtext, form .legal-consent-container .hs-richtext p { font-family: Inter, sans-serif; font-style: normal; font-weight: 300; text-decoration: none; color: #7490A5; font-size: 14px; } /* Submit button */ form input[type='submit'], form .hs-button { border: 1px solid #4f46e5; font-family: Inter, sans-serif; font-style: normal; font-weight: normal; text-decoration: none; background-color: rgba(79, 70, 229, 1.0) ; border-radius: 7px; color: #ffffff; text-transform: none; } form input[type='submit']:hover, form input[type='submit']:focus, form .hs-button:hover, form .hs-button:focus { border: 1px none #d6e9f2; font-family: Inter, sans-serif; font-style: normal; font-weight: normal; text-decoration: none; background-color: rgba(100, 92, 232, 1.0) ; color: #ffffff; } form input[type='submit']:active, form .hs-button:active { border: 1px none #d6e9f2; font-family: Inter, sans-serif; font-style: normal; font-weight: normal; text-decoration: none; background-color: rgba(180, 172, 255, 100); border-color: #9f96ff; color: #ffffff; } .hsfc-Form, .hsfc-FormWrapper { --hsf-button__font-family: Inter; --hsf-button__color: #ffffff; --hsf-button__background-color: rgba(79, 70, 229, 1.0) ; --hsf-button__background-image: none; --hsf-button__border-radius: 7px; --hsf-button__box-shadow: none; } form input[type='submit'], form .hs-button { padding-top: 10px; padding-right: 20px; padding-bottom: 10px; padding-left: 20px; font-size: 16px; } .hsfc-Form, .hsfc-FormWrapper { --hsf-button__font-size: 16px; --hsf-button__padding: 10px; } /* Inline thank you message */ .submitted-message { border: 1px none #7490A5; padding: 45px; background-color: rgba(116, 144, 165, 1.0) ; border-radius: 0px; } /* Default icon (regular/dark) */ .icon { padding: 15px; background-color: rgba(79, 70, 229, 1.0) ; } .icon svg { fill: #ffffff; height: 16px; width: 16px; } /* Light icon */ .icon--light .icon { background-color: rgba(255, 255, 255, 1.0) ; } .icon--light svg { fill: #4f46e5; } /* Size */ .icon--small svg { height: 12px; width: 12px; } .icon--small .icon { padding: 10px; } .icon--large svg { height: 24px; width: 24px; } .icon--large .icon { padding: 25px; } /* Table */ table { border: 1px solid #f8f9fe; background-color: rgba(255, 255, 255, 1.0) ; } /* Table cells */ th, td { border: 1px solid #f8f9fe; padding: 10px; color: #303439; } /* Table header */ thead th, thead td { background-color: rgba(48, 52, 57, 1.0) ; color: #ffffff; } /* Table footer */ tfoot th, tfoot td { background-color: rgba(116, 144, 165, 1.0) ; color: #303439; } /* Header container */ .header { background-color: rgba(255, 255, 255, 1.0) ; } /* Header content color */ .header p, .header h1, .header h2, .header h3, .header h4, .header h5, .header h6, .header a:not(.button), .header span, .header div, .header li, .header blockquote, .header .tabs__tab, .header .tabs__tab:hover, .header .tabs__tab:focus, .header .tabs__tab:active { color: #303439; } /* Header top bar */ .header__top { background-color: rgba(255, 255, 255, 1.0) ; } /* Language switcher */ .header__language-switcher-current-label > span { font-family: 'DM Serif Text', serif; font-style: normal; font-weight: normal; text-decoration: none; color: #303439; font-size: 14px; text-transform: none; } .header__language-switcher:hover .header__language-switcher-current-label > span, .header__language-switcher:focus .header__language-switcher-current-label > span { font-family: Inter, sans-serif; font-style: normal; font-weight: normal; text-decoration: none; color: #000000; } .header__language-switcher-child-toggle svg { fill: #303439; } /* Language switcher - submenu */ .header__language-switcher .lang_list_class { border-color: #f8f9fe; } .header__language-switcher .lang_list_class li { background-color: rgba(255, 255, 255, 1.0) ; } .header__language-switcher .lang_list_class a:not(.button) { font-family: 'DM Serif Text', serif; font-style: normal; font-weight: normal; text-decoration: none; color: #111827; font-size: 14px; text-transform: none; } .header__language-switcher .lang_list_class a:hover, .header__language-switcher .lang_list_class a:focus { background-color: rgba(255, 255, 255, 1.0) ; color: #4f46e5; } .header__language-switcher .lang_list_class a:active { background-color: rgba(255, 255, 255, 1.0) ; } /* Header bottom */ .header__bottom { background-color: rgba(255, 255, 255, 1.0) ; } /* Logo */ .header__logo-company-name { font-family: 'DM Serif Text', serif; font-style: normal; font-weight: normal; text-decoration: none; color: #303439; font-size: 40px; text-transform: none; } /* Menu */ @media (max-width: 767px) { .header__menu--mobile { background-color: rgba(255, 255, 255, 1.0) ; } } /* Menu items */ .header__menu-link { font-family: Inter, sans-serif; font-style: normal; font-weight: normal; text-decoration: none; font-size: 16px; text-transform: none; } @media (max-width: 767px) { .header__menu-item--depth-1 { border-top: 1px solid #f8f9fe; } } /* Menu items - top level */ .header__menu-item--depth-1 > .header__menu-link:not(.button) { color: #111827; } .header__menu-item--depth-1 > .header__menu-link:hover, .header__menu-item--depth-1 > .header__menu-link:focus { font-family: Inter, sans-serif; font-style: normal; font-weight: normal; text-decoration: none; color: #4f46e5; } .header__menu-item--depth-1 > .header__menu-link:active { font-family: Inter, sans-serif; font-style: normal; font-weight: normal; text-decoration: none; color: #9f96ff; } .header__menu-item--depth-1 > .header__menu-link--active-link:not(.button) { font-family: Inter, sans-serif; font-style: normal; font-weight: normal; text-decoration: none; color: #4f46e5; } .header__menu-item--depth-1 .header__menu-child-toggle svg { fill: #111827; } /* Menu items - submenus */ .header__menu-submenu { background-color: rgba(255, 255, 255, 1.0) ; border-color: #f8f9fe; } .header__menu-submenu .header__menu-link:not(.button) { color: #111827; } .header__menu-submenu .header__menu-item:hover, .header__menu-submenu .header__menu-item:focus { background-color: rgba(255, 255, 255, 1.0) ; } .header__menu-submenu .header__menu-link:hover, .header__menu-submenu .header__menu-link:focus { font-family: Inter, sans-serif; font-style: normal; font-weight: normal; text-decoration: none; color: #4f46e5; } .header__menu-submenu .header__menu-link:active { background-color: rgba(255, 255, 255, 1.0) ; } .header__menu-submenu .header__menu-link--active-link:not(.button) { color: ; background-color: rgba(255, 255, 255, 1.0) ; } /* Menu icons */ .header__menu-toggle svg { fill: #111827; } /* Footer container */ .footer { background-color: rgba(255, 255, 255, 1.0) ; } /* Footer content color */ .footer h1, .footer h2, .footer h3, .footer h4, .footer h5, .footer h6, .footer p, .footer a:not(.button), .footer span, .footer div, .footer li, .footer blockquote, .footer .tabs__tab, .footer .tabs__tab:hover, .footer .tabs__tab:focus, .footer .tabs__tab:active { color: #303439; } .footer hr { border-bottom-color: #303439 !important; } /* Footer menu */ .footer .hs-menu-wrapper a { font-family: Inter, sans-serif; font-style: normal; font-weight: 300; text-decoration: none; color: #7490A5; font-size: 14px; text-transform: none; } .footer .hs-menu-wrapper a:hover, .footer .hs-menu-wrapper a:focus { font-family: Inter, sans-serif; font-style: normal; font-weight: 300; text-decoration: none; color: #4f46e5; } .footer .hs-menu-wrapper a:active { font-family: Inter, sans-serif; font-style: normal; font-weight: 300; text-decoration: none; color: #9f96ff; } .footer .hs-menu-wrapper .active > a { font-weight: 300; text-decoration: underline; font-family: Inter, sans-serif; font-style: normal; color: #4f46e5; } /* Dark card */ .card--dark { border: 1px solid #303439; background-color: rgba(48, 52, 57, 1.0) ; border-radius: 0px; color: #ffffff; } .card--dark summary, .card--dark p, .card--dark h1, .card--dark h2, .card--dark h3, .card--dark h4, .card--dark h5, .card--dark h6, .card--dark a:not(.button), .card--dark span, .card--dark div, .card--dark li, .card--dark blockquote { color: #ffffff; } /* Light card */ .card--light { border: 1px solid #f8f9fe; background-color: rgba(255, 255, 255, 1.0) ; border-radius: 0px; color: #303439; } .card--light summary, .card--light p, .card--light h1, .card--light h2, .card--light h3, .card--light h4, .card--light h5, .card--light h6, .card--light a:not(.button), .card--light span, .card--light div, .card--light li, .card--light blockquote { color: #303439; } /* Error templates */ .error-page:before { font-family: 'DM Serif Text', serif; font-style: normal; font-weight: normal; text-decoration: none; } /* System templates */ #email-prefs-form, #email-prefs-form h1, #email-prefs-form h2 { color: #7490A5; } /* Search template */ .hs-search-results__title { font-size: 24px; } /* Backup unsubscribe template */ .backup-unsubscribe input[type='email'] { font-size: 14px !important; padding: 10px!important; ; } /* Accordion */ .accordion__summary, .accordion__summary:before { font-family: Inter, sans-serif; font-style: normal; font-weight: normal; text-decoration: none; font-size: 14px; } .card--dark .accordion__summary:before { color: #ffffff; } .card--light .accordion__summary:before { color: #303439; } /* Blog listing, recent posts, related posts, and blog post */ .blog-listing__post-title { text-transform: none; } .blog-listing__post-title-link { font-family: 'DM Serif Text', serif; font-style: normal; font-weight: normal; text-decoration: none; color: #303439; } .blog-listing__post-title-link:hover, .blog-listing__post-title-link:focus { font-family: Inter, sans-serif; font-style: normal; font-weight: normal; text-decoration: none; color: #000000; } .blog-listing__post-title-link:active { font-family: Inter, sans-serif; font-style: normal; font-weight: normal; text-decoration: none; color: #808489; } .blog-listing__post-tag { color: #7490A5; } .blog-listing__post-tag:hover, .blog-listing__post-tag:focus { color: #244055; } .blog-listing__post-tag:active { color: #c4e0f5; } .blog-listing__post-author-name, .blog-post__author-name { color: #7490A5; } .blog-listing__post-author-name :hover, .blog-listing__post-author-name :focus, .blog-post__author-name:hover, .blog-post__author-name:focus { color: #244055; } .blog-listing__post-author-name :active, .blog-post__author-name:active { color: #c4e0f5; } /* Image gallery */ .image-gallery__close-button-icon:hover, .image-gallery__close-button-icon:focus { background-color: rgba(0, 0, 149, 1.0); } .image-gallery__close-button-icon:active { background-color: rgba(159, 150, 255, 1.0); } .icon--light .image-gallery__close-button-icon:hover, .icon--light .image-gallery__close-button-icon:focus { background-color: rgba(175, 175, 175, 1.0); } .icon--light .image-gallery__close-button-icon:active { background-color: rgba(255, 255, 255, 1.0); } /* Pagination */ .pagination__link-icon svg { fill: #4f46e5; height: 14px; width: 14px; } .pagination__link:hover .pagination__link-icon svg, .pagination__link:focus .pagination__link-icon svg { fill: #4f46e5; } .pagination__link:active .pagination__link-icon svg { fill: #9f96ff; } .pagination__link--active { border-color: #f8f9fe } /* Pricing card */ .pricing-card__heading { background-color: #303439; } /* Social follow and social sharing */ .social-follow__icon:hover, .social-follow__icon:focus, .social-sharing__icon:hover, .social-sharing__icon:focus { background-color: rgba(0, 0, 149, 1.0); } .social-follow__icon:active, .social-sharing__icon:active { background-color: rgba(159, 150, 255, 1.0); } .icon--light .social-follow__icon:hover, .icon--light .social-follow__icon:focus, .icon--light .social-sharing__icon:hover, .icon--light .social-sharing__icon:focus { 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