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<!Doctype html> <html lang='en'> <head> <title>Color-In Mobile Posters : posters for instagram</title> <link rel='canonical' href='https://www.trendhunter.com/trends/posters-for-instagram' /> <meta property='fb:page_id' content='58207373724' /> <meta property='title' content='Color-In Mobile Posters posters for instagram'/> <meta name='description' content='posters for instagram - To help teens raise their voices in support for the March for Our Lives movement, BBH Los Angeles created a series of posters for Instagram that ca...'/> <meta name='keywords' content='posters for instagram, posters-for-instagram'/> <meta name='copyright' content='Trend Hunter Inc.'> <meta property='image' content='https://cdn.trendhunterstatic.com/thumbs/375/posters-for-instagram_9044297f.jpeg?auto=webp'/> <link rel='image_src' type='image/jpeg' href='https://cdn.trendhunterstatic.com/thumbs/375/posters-for-instagram_9044297f.jpeg?auto=webp'/> <meta property='og:title' content='Color-In Mobile Posters' /> <meta property='og:description' content='posters for instagram - To help teens raise their voices in support for the March for Our Lives movement, BBH Los Angeles created a series of posters for Instagram that ca...'/> <meta property='og:url' content='https://www.trendhunter.com/trends/posters-for-instagram'/> <meta property='og:site_name' content='TrendHunter.com'/> <meta property='og:image' content='https://cdn.trendhunterstatic.com/thumbs/375/posters-for-instagram_9044297f.jpeg?auto=webp'/> <meta property='og:type' content='article'/> <link rel='preload' href='https://cdn.trendhunterstatic.com/thumbs/375/posters-for-instagram_9044297f.jpeg?auto=webp' as='image'> <link rel='amphtml' href='https://www.trendhunter.com/amp/trends/posters-for-instagram'> <meta name='viewport' content='width=device-width, initial-scale=1.0'> <meta charset='UTF-8'> <link rel="apple-touch-icon" sizes="180x180" href="https://cdn.trendhunterstatic.com/icons/manifest/apple-touch-icon.png"> <link rel="icon" type="image/png" sizes="32x32" href="https://cdn.trendhunterstatic.com/icons/manifest/favicon-32x32.png"> <link rel="icon" type="image/png" sizes="16x16" href="https://cdn.trendhunterstatic.com/icons/manifest/favicon-16x16.png"> <link rel="mask-icon" href="https://cdn.trendhunterstatic.com/icons/manifest/safari-pinned-tab.svg" color="#000000"> <meta name="theme-color" content="#000000"> <link rel="manifest" href="https://www.trendhunter.com/apps/inc/manifest.json"> <meta property='fb:app_id' content='85925738555' /> <meta name='copyright' content='Trend Hunter Inc.'> <link rel='preconnect' href='https://www.trendhunter.com' /><link rel='preconnect' href='https://fonts.gstatic.com' /> <link href='https://fonts.googleapis.com/css2?family=Roboto+Mono&family=Roboto:wght@100;300;400;500;700&family=Material+Icons&display=swap' rel='preload' as='style'> <link href='https://fonts.googleapis.com/css2?family=Roboto+Mono&family=Roboto:wght@100;300;400;500;700&family=Material+Icons&display=swap' rel='stylesheet'> <link href='https://www.trendhunter.com/apps/css/style?s=all&v=17323.4' rel='stylesheet' async type='text/css'> <script type='application/ld+json'> {"@context":"https:\/\/schema.org","@type":"Article","articleBody":"To help teens raise their voices in support for the March for Our Lives movement, BBH Los Angeles created a series of posters for Instagram that can easily be colored, customized and shared across the social platform. The posters were shared by the agency via Instagram Stories so that users on the platform could capture a screenshot and share it in a matter of seconds thanks to Instagram's built-in coloring tools within Stories. Some of the customizable poster templates included messages like "ABC not NRA" and "Am I Next?" Other initiatives that are being created around the issue of gun control in the United States include awareness-raising fashion collections, video games and even teen summits to encourage both discussion and positive actions to be taken.","datePublished":"2018-04-06T09:24:03Z","headline":"Color-In Mobile Posters","publisher":{"@type":"Organization","name":"TREND HUNTER Inc.","url":"https:\/\/www.trendhunter.com","logo":{"@type":"ImageObject","url":"https:\/\/cdn.trendhunterstatic.com\/Logo2019-400.png"},"dateModified":"2018-04-06T09:24:03Z","mainEntityOfPage":"https:\/\/www.trendhunter.com\/trends\/posters-for-instagram"},"author":{"@type":"Person","name":"Laura McQuarrie","url":"https:\/\/www.trendhunter.com\/LauraMcQuarrie"},"image":{"@type":"ImageObject","url":"https:\/\/cdn.trendhunterstatic.com\/thumbs\/375\/posters-for-instagram_9044297f.jpeg?auto=webp","width":800,"height":534}} </script> <style> :root{--btn-hover:#EA2027}; </style> <style> .tha__loginDialog{position:absolute; 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Posters Image 1' src='https://cdn.trendhunterstatic.com/phpthumbnails/542/542192/542192_1_80.jpeg' class='gal__thumbImage' width=80 height=80 /> </div><div class='gal__thumb' data-btn='galthumb' data-id='450365' data-pn='1'> <img loading='lazy' alt='Color-In Wine Labels Image 1' src='https://cdn.trendhunterstatic.com/phpthumbnails/450/450365/450365_1_80.jpeg' class='gal__thumbImage' width=80 height=80 /> </div><div class='gal__thumb' data-btn='galthumb' data-id='450365' data-pn='2'> <img loading='lazy' alt='Color-In Wine Labels Image 2' src='https://cdn.trendhunterstatic.com/phpthumbnails/450/450365/450365_2_80.jpeg' class='gal__thumbImage' width=80 height=80 /> </div><div class='gal__thumb' data-btn='galthumb' data-id='450365' data-pn='3'> <img loading='lazy' alt='Color-In Wine Labels Image 3' src='https://cdn.trendhunterstatic.com/phpthumbnails/450/450365/450365_3_80.jpeg' class='gal__thumbImage' width=80 height=80 /> </div><div class='gal__thumb' data-btn='galthumb' data-id='450365' data-pn='4'> <img loading='lazy' alt='Color-In Wine Labels Image 4' src='https://cdn.trendhunterstatic.com/phpthumbnails/450/450365/450365_4_80.jpeg' class='gal__thumbImage' width=80 height=80 /> </div><div class='gal__thumb' data-btn='galthumb' data-id='436354' data-pn='1'> <img loading='lazy' alt='Vote-Encouraging Story Stickers Image 1' src='https://cdn.trendhunterstatic.com/phpthumbnails/436/436354/436354_1_80.jpeg' class='gal__thumbImage' width=80 height=80 /> </div><div class='gal__thumb' data-btn='galthumb' data-id='528678' data-pn='1'> <img loading='lazy' alt='Creative Play Pop-Ups Image 1' src='https://cdn.trendhunterstatic.com/phpthumbnails/528/528678/528678_1_80.jpeg' class='gal__thumbImage' width=80 height=80 /> </div> <button type='button' class='tha__btn gal__similar' data-btn='gallerynext'> <div class='gal__similarNum'>15</div> <div class='gal__similarText'>SIMILAR</br>PHOTOS</div></button> </div> </div> <div class='tha__articleBody'> <a href='https://www.cleanthesky.com?source=eyJwIjoiaHR0cHM6XC9cL3d3dy50cmVuZGh1bnRlci5jb21cL3RyZW5kc1wvcG9zdGVycy1mb3ItaW5zdGFncmFtIiwiYWQiOiJjbGVhbnRoZXNreS1iMy0yIn0%3D' class='tha__bb cts__banner' data-bn='cleanthesky-b3-2' style='width:300px; height:300px; float:right; margin:0px 0px 20px 20px;'><img alt='Clean the Sky - Positive Eco Trends & Breakthroughs' src='https://cdn.trendhunterstatic.com/banners/cleanthesky/cleanthesky-b3-2.png?auto=webp' width=300 height=300 /></a> <h2 class='tha__title2'>BBH LA Created Customizable Posters for Instagram for Teens to Share</h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='/LauraMcQuarrie'>Laura McQuarrie</a> — April 6, 2018 — <a class='tha__bcLink tha__bcLink--category' href='/marketing'>Marketing</a></div><div class='tha__referenceLinks'> References: <a target='_blank' href='http://www.bartleboglehegarty.com/losangeles/' class='tha__referenceLink' rel='nofollow noreferrer'>bartleboglehegarty</a> & <a target='_blank' href='https://www.psfk.com/2018/04/bbh-instagram-coloring-book-student-protests.html' class='tha__referenceLink' rel='nofollow noreferrer'>psfk</a></div></div><div class='tha__social'> <a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open("https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fposters-for-instagram","_blank");' rel='nofollow' href='javascript:void(0);' >Share on Facebook</a> <a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open("https://twitter.com/intent/tweet?text=Color-In+Mobile+Posters+-+BBH+LA+Created+Customizable+Posters+for+Instagram+for+Teens+to+Share&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fposters-for-instagram","_blank");' href='javascript:void(0);'>Share on Twitter</a> <a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open("https://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fposters-for-instagram&title=Color-In+Mobile+Posters+-+BBH+LA+Created+Customizable+Posters+for+Instagram+for+Teens+to+Share","_blank");' href='javascript:void(0);'>Share on LinkedIn</a> <a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open("https://pinterest.com/pin/create/button/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fposters-for-instagram&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F375%2Fposters-for-instagram_9044297f.jpeg%3Fauto%3Dwebp&description=Color-In+Mobile+Posters+-+BBH+LA+Created+Customizable+Posters+for+Instagram+for+Teens+to+Share","_blank");' href='javascript:void(0);'>Share on Pinterest</a> </div><div class='tha__articleText tha__articleText--hasAt'>To help teens raise their voices in support for the March for Our Lives movement, BBH Los Angeles created a series of posters for Instagram that can easily be colored, customized and shared across the social platform. The posters were shared by the agency via Instagram Stories so that users on the platform could capture a screenshot and share it in a matter of seconds thanks to Instagram's built-in coloring tools within Stories. <br /> <br /> Some of the customizable poster templates included messages like "ABC not NRA" and "Am I Next?" <br /> <br /> Other initiatives that are being created around the issue of gun control in the United States include awareness-raising fashion collections, video games and even teen summits to encourage both discussion and positive actions to be taken.</div><div class='tpt__aSecCont'><div class='tpt__aSec'> <div class='tpt__aSecHeading'>Trend Themes</div> <div class='tpt__aSecItems'><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Teen Activism - </b>The rise of customizable posters for teens on social media platforms presents an opportunity for brands to support and engage with the activism efforts of young people.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Online Advocacy - </b>The integration of coloring tools in social media platforms like Instagram Stories opens doors for innovative ways of spreading awareness and generating support for social causes.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Youth Empowerment - </b>Initiatives like customizable posters catered to teens empower them to express their opinions and take a stand on important social issues.</div> </div></div> </div><div class='tpt__aSec'> <div class='tpt__aSecHeading'>Industry Implications</div> <div class='tpt__aSecItems'><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Advertising - </b>Advertising agencies can leverage customizable posters on social media platforms to create campaigns that resonate with the activism and creative expression of teens.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Social Media - </b>Social media platforms like Instagram can explore further integration of customization features to provide users with more opportunities to express opinions and engage with social causes.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Fashion - </b>Fashion brands can join the movement by creating awareness-raising collections that support causes like gun control, aligning with the activism of young people.</div> </div></div> </div></div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>4.3</div><div class='tha__scoreLbl'>Score</div></div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity</div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:73%;'></div><div class='tha__scorePart tha__scorePart--empty' style='width:27%'></div></div></div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity</div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:46%;'></div><div class='tha__scorePart tha__scorePart--empty' style='width:54%'></div></div></div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness</div><div class='tha__scoreBar'><div 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class='thar__title1'>70 Gifts for Book Enthusiasts</div> <div class='thar__title2'>From Urban Consumer Escapism Books to Literature Support Mounts</div> </div><div class='thar__scoreBar'> <div class='thar__scoreBarPart thar__scoreBarPart--filled' style='width:55%;'></div> <div class='thar__scoreBarPart thar__scoreBarPart--empty' style='width:45%'></div> </div> </a></div> </div> <button class='tha__btn tha__btn--more' data-btn='more' type='button'>VIEW MORE RELATED</button> <div class='tha__moreLoader'><div class='tha__moreLoaderInner tha__loadCircle'></div></div> </div> <script id='tha__relData' type='application/json'>{"375759":{"cn":"Marketing","cu":"marketing","t1":"Color-In Mobile Posters","pc":1,"ab":"<h2 class='tha__title2'>BBH LA Created Customizable Posters for Instagram for Teens to Share<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/LauraMcQuarrie'>Laura McQuarrie<\/a> \u2014 April 6, 2018 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/marketing'>Marketing<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='http:\/\/www.bartleboglehegarty.com\/losangeles\/' class='tha__referenceLink' rel='nofollow noreferrer'>bartleboglehegarty<\/a> & <a target='_blank' href='https:\/\/www.psfk.com\/2018\/04\/bbh-instagram-coloring-book-student-protests.html' class='tha__referenceLink' rel='nofollow noreferrer'>psfk<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fposters-for-instagram\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Color-In+Mobile+Posters+-+BBH+LA+Created+Customizable+Posters+for+Instagram+for+Teens+to+Share&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fposters-for-instagram\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fposters-for-instagram&title=Color-In+Mobile+Posters+-+BBH+LA+Created+Customizable+Posters+for+Instagram+for+Teens+to+Share\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fposters-for-instagram&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F375%2Fposters-for-instagram_9044297f.jpeg%3Fauto%3Dwebp&description=Color-In+Mobile+Posters+-+BBH+LA+Created+Customizable+Posters+for+Instagram+for+Teens+to+Share\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>To help teens raise their voices in support for the March for Our Lives movement, BBH Los Angeles created a series of posters for Instagram that can easily be colored, customized and shared across the social platform. The posters were shared by the agency via Instagram Stories so that users on the platform could capture a screenshot and share it in a matter of seconds thanks to Instagram's built-in coloring tools within Stories. <br \/>\n<br \/>\nSome of the customizable poster templates included messages like \"ABC not NRA\" and \"Am I Next?\" <br \/>\n<br \/>\nOther initiatives that are being created around the issue of gun control in the United States include awareness-raising fashion collections, video games and even teen summits to encourage both discussion and positive actions to be taken.<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Teen Activism - <\/b>The rise of customizable posters for teens on social media platforms presents an opportunity for brands to support and engage with the activism efforts of young people.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Online Advocacy - <\/b>The integration of coloring tools in social media platforms like Instagram Stories opens doors for innovative ways of spreading awareness and generating support for social causes.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Youth Empowerment - <\/b>Initiatives like customizable posters catered to teens empower them to express their opinions and take a stand on important social issues.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Advertising - <\/b>Advertising agencies can leverage customizable posters on social media platforms to create campaigns that resonate with the activism and creative expression of teens.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Social Media - <\/b>Social media platforms like Instagram can explore further integration of customization features to provide users with more opportunities to express opinions and engage with social causes.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Fashion - <\/b>Fashion brands can join the movement by creating awareness-raising collections that support causes like gun control, aligning with the activism of young people.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>4.3<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:73%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:27%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:46%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:54%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:9%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:91%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__child'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__kid'><\/span><span class='demo__ageBox demo__youngAdult'><\/span><span class='demo__ageBox demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='375759'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:43%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:57%;'><\/div><\/div>","u":"\/trends\/posters-for-instagram","t":"Color-In Mobile Posters : posters for instagram","okk":"9044297f"},"542192":{"cn":"Marketing","cu":"marketing","t1":"Hyper-Targeted Shoppable Posters","pc":"1","ab":"<h2 class='tha__title2'>Glossier and Shop Launched Posters with Geo-Gated Location Tech<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/LauraMcQuarrie'>Laura McQuarrie<\/a> \u2014 August 6, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/marketing'>Marketing<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.adweek.com\/commerce\/glossier-and-shopify-created-a-shoppable-treasure-hunt-to-promote-a-new-brow-product\/' class='tha__referenceLink' rel='nofollow noreferrer'>adweek<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fglossier-and-shop\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Hyper-Targeted+Shoppable+Posters+-+Glossier+and+Shop+Launched+Posters+with+Geo-Gated+Location+Tech&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fglossier-and-shop\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fglossier-and-shop&title=Hyper-Targeted+Shoppable+Posters+-+Glossier+and+Shop+Launched+Posters+with+Geo-Gated+Location+Tech\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fglossier-and-shop&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F375%2Fposters-for-instagram_9044297f.jpeg%3Fauto%3Dwebp&description=Hyper-Targeted+Shoppable+Posters+-+Glossier+and+Shop+Launched+Posters+with+Geo-Gated+Location+Tech\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>Before launching its latest product, Glossier rewarded fans with a keen eye by sharing shoppable posters in New York, Los Angeles and Chicago. The treasure hunt-inspired activation was made possible in collaboration with Shop, the commerce app from Shopify, and the experience specifically spoke to consumers in these major cities with Shop\u2019s geo-gated location technology. <br \/>\n <br \/>\n\u201cOur goal with this campaign was to be disruptive, find a fresh way to bring a new brow product to the market, and generate engagement within our community,\u201d said Glossier CMO Kleo Mack.<br \/>\n <br \/>\nBefore Glossier's Boy Brow Arch officially launched, consumers in the aforementioned cities had the chance to find a poster, scan a QR code and purchase from Glossier\u2019s store within the Shop app. Thanks to Shop\u2019s geo-gated location tech, consumers outside of New York, Los Angeles and Chicago didn't have access to the product until its wider launch a few days later.<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Geo-gated Marketing Campaigns - <\/b>Brands are leveraging geo-gated location technology to create exclusive, city-specific promotions that drive local engagement and excitement.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Shoppable Media - <\/b>Interactive shoppable posters and other media formats are providing consumers with seamless, on-the-spot purchasing opportunities integrated into everyday environments.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Treasure Hunt Activations - <\/b>Marketing strategies inspired by treasure hunts are generating buzz and encouraging consumers to participate in brand experiences through engaging, location-based challenges.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Retail Tech - <\/b>Advanced technological integrations like geo-gated systems are transforming how retailers reach and engage with customers in specific locales.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Marketing and Advertising - <\/b>Innovative marketing tactics such as location-based posters and interactive campaigns are revolutionizing consumer engagement and brand visibility.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. E-commerce - <\/b>The intersection between digital commerce platforms and physical marketing mediums is enhancing the consumer shopping experience and bridging online and offline sales channels.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>7.9<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:83%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:17%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:72%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:28%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:82%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:18%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span style='background-color:#000000' class='demo__female demo__genderBox demo__genderBox--on'><\/span><span style='background-color:#000000' class='demo__female demo__genderBox demo__genderBox--on'><\/span><span style='background-color:#000000' class='demo__female demo__genderBox demo__genderBox--on'><\/span><span style='background-color:#000000' class='demo__female demo__genderBox demo__genderBox--on'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span class='demo__ageBox demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='542192'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:79%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:21%;'><\/div><\/div>","u":"\/trends\/glossier-and-shop","t":"Hyper-Targeted Shoppable Posters : Glossier "},"450365":{"cn":"Lifestyle","cu":"lifestyle","t1":"Color-In Wine Labels","pc":"4","ab":"<h2 class='tha__title2'>Colour in the Wines Invites People to Customize Their Own Labels<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/LauraMcQuarrie'>Laura McQuarrie<\/a> \u2014 April 13, 2021 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/marketing'>Marketing<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.famouscampaigns.com\/2021\/04\/this-wine-brand-wants-you-to-get-creative-with-colour-in-labels\/?utm_source=feedly&utm_medium=rss&utm_campaign=this-wine-brand-wants-you-to-get-creative-with-colour-in-labels' class='tha__referenceLink' rel='nofollow noreferrer'>famouscampaigns<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fcolour-in-the-wines\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Color-In+Wine+Labels+-+Colour+in+the+Wines+Invites+People+to+Customize+Their+Own+Labels&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fcolour-in-the-wines\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fcolour-in-the-wines&title=Color-In+Wine+Labels+-+Colour+in+the+Wines+Invites+People+to+Customize+Their+Own+Labels\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fcolour-in-the-wines&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F375%2Fposters-for-instagram_9044297f.jpeg%3Fauto%3Dwebp&description=Color-In+Wine+Labels+-+Colour+in+the+Wines+Invites+People+to+Customize+Their+Own+Labels\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>Australian wine brand Angas & Bremer created Colour in the Wines, a campaign to inspire creativity and inject more color into life. The color-in wine labels tap into the popularity of adult coloring books, which are helpful for inspiring relaxed, meditative states. <br \/>\n <br \/>\nThe black and white labels leave plenty of space for doodling, coloring and painting as desired to create a completely customized label. <br \/>\n <br \/>\nKnowing that the inspiring wine labels have the potential to support team building and brainstorming sessions, the brand is offering a 50% discount to businesses and pairing the bottles with packets of colorful pens. People are invited to share their creations using the #ColourInTheWines tag, which helps to create a sense of community and collect inspiring designs created by wine drinkers.<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Customizable Product Packaging - <\/b>More companies are offering customizable product packaging, similar to Color in the Wines' color-in wine labels, to allow customers to express their creativity and individuality.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Incorporating Art Therapy - <\/b>Integrating art therapy into products, like the color-in wine labels, provides a unique selling point for businesses that promotes relaxation and mindfulness.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Social Media Engagement Through Creativity - <\/b>Encouraging customers to share their creative designs through social media using branded hashtags, like #ColourInTheWines, creates a sense of community and generates user-generated content for businesses.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Wine - <\/b>Other wine companies could incorporate customizable labeling to differentiate their products.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Arts and Crafts - <\/b>Companies in the arts and crafts industry could expand into the customizable product packaging market.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Corporate Gifting - <\/b>Customizable product packaging could appeal to businesses looking for unique gifts to offer clients and employees.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>4.6<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:68%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:32%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:55%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:45%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:15%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:85%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span class='demo__ageBox demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='450365'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:46%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:54%;'><\/div><\/div>","u":"\/trends\/colour-in-the-wines","t":"Color-In Wine Labels : Colour in the Wines"},"436354":{"cn":"Lifestyle","cu":"lifestyle","t1":"Vote-Encouraging Story Stickers","pc":"1","ab":"<h2 class='tha__title2'>Instagram's Voting Stickers Encourage Voting on Election Day<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/ellensmiith'>Ellen Smith<\/a> \u2014 September 16, 2020 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/marketing'>Marketing<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.adweek.com\/digital\/voting-information-center-goes-live-on-facebook-instagram\/' class='tha__referenceLink' rel='nofollow noreferrer'>adweek<\/a> & <a target='_blank' href='https:\/\/www.adweek.com\/digital\/instagram-releases-stickers-that-encourage-users-to-vote\/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed:+Adfreak+(Adfreak)' class='tha__referenceLink' rel='nofollow noreferrer'>adweek<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Felection-day\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Vote-Encouraging+Story+Stickers+-+Instagram%27s+Voting+Stickers+Encourage+Voting+on+Election+Day&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Felection-day\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Felection-day&title=Vote-Encouraging+Story+Stickers+-+Instagram%27s+Voting+Stickers+Encourage+Voting+on+Election+Day\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Felection-day&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F375%2Fposters-for-instagram_9044297f.jpeg%3Fauto%3Dwebp&description=Vote-Encouraging+Story+Stickers+-+Instagram%27s+Voting+Stickers+Encourage+Voting+on+Election+Day\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>With over 1 billion users, Instagram is a platform that can leverage its influence for the better, and with election day coming up, the social media platform is encouraging American users to vote. <br \/>\n<br \/>\nSeptember 22nd marks voter registration day in the United States, and to ensure as many people as possible are eligible to vote, the platform introduced adorable story stickers that remind users of what's happening politically. The goal of this initiative was to aid 4 million Americans in registering to vote. There are currently six stickers available, designed by six different artists. The stickers can be added to one's story as a cute decoration, informing followers that they'll be voting, and encouraging others to do the same.<br \/>\n<br \/>\nImage Credit: Instagram<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Instagram Voting Stickers - <\/b>The success of Instagram's voting stickers highlights the trend of social media platforms utilizing their influence for social good.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Digital Voter Registration - <\/b>The introduction of voter registration via Instagram stickers opens up opportunities for digital voter registration, paving the way for more accessible and inclusive voting processes.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Political Engagement on Social Media - <\/b>The use of Instagram stickers to encourage voting highlights a growing trend of political engagement on social media platforms, demonstrating how social media can play a key role in civic engagement.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Social Media - <\/b>The success of Instagram's voting stickers highlights the potential for social media platforms to not only drive user engagement but also promote social good initiatives through their large user bases.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Civic Tech - <\/b>The introduction of voter registration via Instagram stickers presents an opportunity for the civic tech industry to expand digital voting processes and offer more accessible voting platforms.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Political Campaigns - <\/b>The growing trend of political engagement on social media platforms presents opportunities for political campaigns to reach younger voters and mobilize them to participate in the voting process.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>2.8<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:43%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:57%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:29%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:71%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:12%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:88%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='436354'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:28%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:72%;'><\/div><\/div>","u":"\/trends\/election-day","t":"Vote-Encouraging Story Stickers : election day"},"528678":{"cn":"Marketing","cu":"marketing","t1":"Creative Play Pop-Ups","pc":"1","ab":"<h2 class='tha__title2'>The Sharpie Studio Offered Opportunities for Creativity at SXSW<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/LauraMcQuarrie'>Laura McQuarrie<\/a> \u2014 March 14, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/marketing'>Marketing<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='http:\/\/www.Sharpie.com\/' class='tha__referenceLink' rel='nofollow noreferrer'>Sharpie<\/a> & <a target='_blank' href='https:\/\/www.placera.se\/placera\/pressmeddelanden\/2024\/03\/12\/newell-brands-sharpie-and-paper-mate-partner-with-mindy-kaling-to-inspire-creativity-through-the-lets-get-creative-campaign-launched-at-south-by-southwest.html' class='tha__referenceLink' rel='nofollow noreferrer'>placera.se<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fsharpie-studio\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Creative+Play+Pop-Ups+-+The+Sharpie+Studio+Offered+Opportunities+for+Creativity+at+SXSW&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fsharpie-studio\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fsharpie-studio&title=Creative+Play+Pop-Ups+-+The+Sharpie+Studio+Offered+Opportunities+for+Creativity+at+SXSW\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fsharpie-studio&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F375%2Fposters-for-instagram_9044297f.jpeg%3Fauto%3Dwebp&description=Creative+Play+Pop-Ups+-+The+Sharpie+Studio+Offered+Opportunities+for+Creativity+at+SXSW\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>At SXSW 2024, the Sharpie Studio shared interactive experiences to help attendees enjoy creative play using the newest products from Sharpie and Paper Mate. Before the event, the brands surveyed 2,000 people to find out how they felt about their creative abilities. While 78% of respondents self-identified as creative, 71% also reported that finding time for creativity was challenging and wished they had more opportunities for the activities they enjoy. And as part of the survey, 94% of Gen Z respondents agreed that creativity reflected their personal brand. <br \/>\n <br \/>\nThe Sharpie Studio invited South by Southwest attendees to step into the role of a fashion designer in the Sharpie Creative Markers Interactive Closet, send postcards to friends and family with the Paper Mate Joy Lounge, and savor imaginative refreshments at the Creative Cocktail Bar.<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Interactive Experiences - <\/b>The rise of interactive experiences at events provides brands with a unique opportunity to engage consumers in creative play.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Personal Brand Expression - <\/b>Emphasizing creativity as a means of personal brand expression offers a new avenue for marketing and product development.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Creative Playful Environments - <\/b>Creating immersive and playful environments for consumers fosters a sense of exploration and engagement with brands.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Event Planning - <\/b>Event planning companies can capitalize on the demand for interactive and creatively stimulating experiences at events.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Marketing and Branding - <\/b>Marketing and branding agencies have the opportunity to help brands leverage creativity as a tool for enhancing consumer connections.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Hospitality and Entertainment - <\/b>The hospitality and entertainment industries can innovate by incorporating creative elements into their offerings to enhance customer experiences.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>8.3<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:97%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:3%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:88%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:12%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:63%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:37%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span class='demo__ageBox demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='528678'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:83%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:17%;'><\/div><\/div>","u":"\/trends\/sharpie-studio","t":"Creative Play Pop-Ups : Sharpie Studio "},"453155":{"cn":"Art & Design","cu":"artdesign","t1":"Social Media-Like Grid Posters","pc":"2","ab":"<h2 class='tha__title2'>Social Print Studio Allows You to Print Out Your Instagram Feed<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/knedelch'>Kalin Ned<\/a> \u2014 May 26, 2021 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/marketing'>Marketing<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.socialprintstudio.com\/poster\/' class='tha__referenceLink' rel='nofollow noreferrer'>socialprintstudio<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fsocial-print-studio1\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Social+Media-Like+Grid+Posters+-+Social+Print+Studio+Allows+You+to+Print+Out+Your+Instagram+Feed&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fsocial-print-studio1\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fsocial-print-studio1&title=Social+Media-Like+Grid+Posters+-+Social+Print+Studio+Allows+You+to+Print+Out+Your+Instagram+Feed\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fsocial-print-studio1&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F375%2Fposters-for-instagram_9044297f.jpeg%3Fauto%3Dwebp&description=Social+Media-Like+Grid+Posters+-+Social+Print+Studio+Allows+You+to+Print+Out+Your+Instagram+Feed\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>Instagram has undoubtedly become one of the most widely used social media apps in the world and Social Print Studio is cleverly jumping on this popularity to offer consumers something truly unique. The company is based in San Francisco and has been printing photos since 2010. However, this new service is completely revolutionizing the game. Dubbed 'Grid Poster,' Social Print Studio is basically allowing you to view your Instagram feed IRL (\"in real life\"). Individuals can now opt-in to print a range between 50 and 200 photos on a clean grid with a black or white background. The photographs are guaranteed to be of the highest quality, printed on professional 250 gsm Kodak photo paper with a luster finish. Frames are available in black or white for an additional cost.<br \/>\n<br \/>\nImage Credit: Social Print Studio<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Instagram Printing Services - <\/b>Printing services that allow users to print their Instagram feeds or posts.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Personalized Photo Products - <\/b>Companies offering personalized photo products that enhance user engagement and offer custom alternatives to standard photo printing services.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Integration of Social Media and Printing Services - <\/b>Innovative companies that are integrating social media platforms with printing services to create new and unique offerings for consumers.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Photography Services - <\/b>Tech-based photography services that incorporate social media platforms to allow users to print their digital content.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. E-commerce - <\/b>E-commerce retailers that offer personalized printing services that enable users to create custom products.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Social Media Platforms - <\/b>Social media platforms that offer users the ability to print and purchase their digital content through strategic partnerships with printing companies.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>3.3<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:38%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:62%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:47%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:53%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:15%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:85%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='453155'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:33%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:67%;'><\/div><\/div>","u":"\/trends\/social-print-studio1","t":"Social Media-Like Grid Posters : Social Print Studio"},"432004":{"cn":"Social Good","cu":"socialgood","t1":"BLM Social Media Filters","pc":"1","ab":"<h2 class='tha__title2'>The Conversationalist Launch an AR Filter to Support Black Lives Matter<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/knedelch'>Kalin Ned<\/a> \u2014 July 6, 2020 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/marketing'>Marketing<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.instagram.com\/theconversationalist\/' class='tha__referenceLink' rel='nofollow noreferrer'>instagram<\/a> & <a target='_blank' href='https:\/\/www.highsnobiety.com\/p\/black-lives-matter-instagram-filter\/' class='tha__referenceLink' rel='nofollow noreferrer'>highsnobiety<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fsupport-black-lives-matter\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=BLM+Social+Media+Filters+-+The+Conversationalist+Launch+an+AR+Filter+to+Support+Black+Lives+Matter&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fsupport-black-lives-matter\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fsupport-black-lives-matter&title=BLM+Social+Media+Filters+-+The+Conversationalist+Launch+an+AR+Filter+to+Support+Black+Lives+Matter\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fsupport-black-lives-matter&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F375%2Fposters-for-instagram_9044297f.jpeg%3Fauto%3Dwebp&description=BLM+Social+Media+Filters+-+The+Conversationalist+Launch+an+AR+Filter+to+Support+Black+Lives+Matter\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>Many individuals\u2014young and old\u2014want to support the Black Lives Matter movement, for it stands for justice and the abolition of systemic racism that has plagued the human race since the conception of civilization. Although the intensity of the movement seems to be subsiding on social media, in particular, some activists are creating accessible digital resources that motivate people to assess their privilege and continue to support Black Lives Matter by listening, learning, and illuminating Black voices. <br \/>\n<br \/>\nOnline community The Conversationalist has created 'Take Action' for this occasion. It is an augmented reality filter quiz \"that allows users to discuss how they can enact positive change.\" The social media filter prompts users to tag their favorite Black creators and activists, as well as to answer questions like \"are you registered to vote?\"<br \/>\n<br \/>\nImage Credit: Shutterstock<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. BLM AR Filters - <\/b>The creation of AR filters promoting social justice and activism presents an opportunity for tech companies to use their platform for good.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Digital Resources for Social Activism - <\/b>Developing educational digital resources is a trend that can help provide accessible and engaging ways to promote social justice.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Audience Participation - <\/b>Encouraging audience participation through interactive filters is a trend that brings attention to social issues and highlights the importance of collective action.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Social Media - <\/b>Social media giants can use their platforms to promote social justice and activism by providing accessible digital resources and hosting interactive filters.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Tech - <\/b>Tech companies can use their resources to create innovative solutions such as AR filters and educational resources that promote social activism.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Education - <\/b>The creation of educational digital resources and AR filters creates an opportunity for the education industry to develop engaging and accessible curriculum that supports social justice and activism.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>2.9<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:48%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:52%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:28%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:72%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:12%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:88%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span class='demo__ageBox demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='432004'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:29%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:71%;'><\/div><\/div>","u":"\/trends\/support-black-lives-matter","t":"BLM Social Media Filters : Support Black Lives Matter"},"547566":{"cn":"Marketing","cu":"marketing","t1":"Poster Creation Templates","pc":"1","ab":"<h2 class='tha__title2'>MakePoster Offers a Range of Design Options to Cater to Various Needs<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/ellensmiith'>Ellen Smith<\/a> \u2014 October 8, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/marketing'>Marketing<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.makeposter.live\/?ref' class='tha__referenceLink' rel='nofollow noreferrer'>makeposter.live<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fmakeposter\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Poster+Creation+Templates+-+MakePoster+Offers+a+Range+of+Design+Options+to+Cater+to+Various+Needs&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fmakeposter\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fmakeposter&title=Poster+Creation+Templates+-+MakePoster+Offers+a+Range+of+Design+Options+to+Cater+to+Various+Needs\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fmakeposter&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F375%2Fposters-for-instagram_9044297f.jpeg%3Fauto%3Dwebp&description=Poster+Creation+Templates+-+MakePoster+Offers+a+Range+of+Design+Options+to+Cater+to+Various+Needs\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>MakePoster is a user-friendly tool designed to streamline the poster creation process for businesses and organizations. By automating the generation of repetitive posters, this platform allows users to produce high-quality visuals with a single click.<br \/>\n<br \/>\nWith over 20 customizable templates, MakePoster offers a range of design options to cater to various needs, from marketing materials to event promotions. The tool's intuitive interface enables users to quickly personalize their posters without requiring advanced graphic design skills.<br \/>\n<br \/>\nThis efficiency not only saves time but also ensures consistent branding across multiple projects. As a result, MakePoster is particularly beneficial for teams that frequently produce promotional content, allowing them to focus on strategy and creativity rather than the logistics of design. Overall, it enhances productivity and fosters a more streamlined creative workflow.<br \/>\n<br \/>\nImage Credit: MakePoster<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Automated Design Tools - <\/b>Automated design platforms are revolutionizing the creative industry by enabling users to effortlessly generate professional-quality visuals.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Easy-to-use Customization - <\/b>User-friendly customization tools are democratizing design, allowing individuals without advanced graphic design skills to produce compelling marketing materials.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Consistent Branding Solutions - <\/b>Platforms that ensure consistent branding across multiple projects are key in maintaining a cohesive visual identity for businesses and organizations.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Graphic Design - <\/b>The graphic design industry is being transformed by tools that simplify complex design processes and enhance accessibility.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Marketing and Advertising - <\/b>Marketing and advertising sectors benefit from technologies that streamline content creation, improving efficiency and creative output.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Event Management - <\/b>Event management professionals are leveraging automated design solutions to create customizable promotional materials quickly and cost-effectively.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>3.3<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:5%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:95%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:1%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:99%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:92%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:8%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span class='demo__ageBox demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='547566'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:33%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:67%;'><\/div><\/div>","u":"\/trends\/makeposter","t":"Poster Creation Templates : MakePoster"},"451862":{"cn":"Pop Culture","cu":"popculture","t1":"Gen Z Voter Campaigns","pc":"1","ab":"<h2 class='tha__title2'>Snapchat's Speech to Street Encourages Young People to Vote<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/LauraMcQuarrie'>Laura McQuarrie<\/a> \u2014 May 6, 2021 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/marketing'>Marketing<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.thedrum.com\/creative-works\/project\/vmlyr-snapchat-speech-street' class='tha__referenceLink' rel='nofollow noreferrer'>thedrum<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fspeech-to-street\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Gen+Z+Voter+Campaigns+-+Snapchat%27s+Speech+to+Street+Encourages+Young+People+to+Vote&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fspeech-to-street\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fspeech-to-street&title=Gen+Z+Voter+Campaigns+-+Snapchat%27s+Speech+to+Street+Encourages+Young+People+to+Vote\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fspeech-to-street&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F375%2Fposters-for-instagram_9044297f.jpeg%3Fauto%3Dwebp&description=Gen+Z+Voter+Campaigns+-+Snapchat%27s+Speech+to+Street+Encourages+Young+People+to+Vote\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>Snapchat and VMLY&R teamed up to create the Speech to Street campaign, which encourages Gen Z to vote in the UK local council elections on May 6th. The campaign aims to give young people a way to express what they're most passionate about, including issues like mental health, NHS Healthcare availability, homelessness and jobs. The campaign uses augmented reality lenses so that Snapchat users can amplify their voice on the platform and encourage their friends to do the same, as well as get out and vote. <br \/>\n <br \/>\nThe data-powered AR lenses share stats that report the percentages of people who are passionate about certain topics, and are pressing for change. <br \/>\n <br \/>\nSpeech to Street is a first-of-its-kind project, as it was chosen by the Snapchat Creative Council as its first support initiative.<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Gen Z Voter Engagement - <\/b>The Speech to Street campaign highlights the potential for augmented reality technology to stimulate younger voter turnout.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Social Media Activism - <\/b>This campaign demonstrates the creative use of social media platforms to create movements and advocate for change.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Data-driven Advocacy - <\/b>The use of data to inform users about popular issues creates a more informed and engaged electorate.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Political Marketing - <\/b>Creative campaigns like Speech to Street can provide opportunities for political marketers to engage younger audiences in the political process.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Augmented Reality - <\/b>Innovative campaigns like Speech to Street illustrate the potential of AR technology to facilitate user engagement and advocacy.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Social Media - <\/b>The Speech to Street campaign highlights the power of social media to mobilize people around important issues and encourage action.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>4.6<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:69%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:31%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:54%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:46%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:15%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:85%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__kid'><\/span><span class='demo__ageBox demo__youngAdult'><\/span><span class='demo__ageBox demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='451862'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:46%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:54%;'><\/div><\/div>","u":"\/trends\/speech-to-street","t":"Gen Z Voter Campaigns : Speech to Street "},"451786":{"cn":"Pop Culture","cu":"popculture","t1":"Political Gen Z Ads","pc":"2","ab":"<h2 class='tha__title2'>The #FlipTheScriptCanada Campaign Makes It Easy for Youths to Reach their MPP<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/Grace.Mahas'>Grace Mahas<\/a> \u2014 May 5, 2021 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/marketing'>Marketing<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.instagram.com\/oncanadaproject\/' class='tha__referenceLink' rel='nofollow noreferrer'>instagram<\/a> & <a target='_blank' href='https:\/\/oncanadaproject.ca\/challenge' class='tha__referenceLink' rel='nofollow noreferrer'>oncanadaproject<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fflipthescriptcanada\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Political+Gen+Z+Ads+-+The+%23FlipTheScriptCanada+Campaign+Makes+It+Easy+for+Youths+to+Reach+their+MPP&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fflipthescriptcanada\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fflipthescriptcanada&title=Political+Gen+Z+Ads+-+The+%23FlipTheScriptCanada+Campaign+Makes+It+Easy+for+Youths+to+Reach+their+MPP\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fflipthescriptcanada&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F375%2Fposters-for-instagram_9044297f.jpeg%3Fauto%3Dwebp&description=Political+Gen+Z+Ads+-+The+%23FlipTheScriptCanada+Campaign+Makes+It+Easy+for+Youths+to+Reach+their+MPP\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>To make it easier for Gen Z and Millennial consumers to hold their elected officials accountable, the On Canada Project recently debuted the #FlipTheScriptCanada campaign. These demographics, whose voices and concerns are often underrepresented by politicians, can now easily reach out to their MPP via emails, calls, and social media posts. <br \/>\n<br \/>\nSamanta Krishnapillai, Founder and Executive Director of the On Canada Project, explains, \u201cWe, along with our community of 15K Millennials and Gen Z, are frustrated and exhausted by the Government of Ontario\u2019s pandemic response. Our elected officials keep telling us to do more to curb the spread, but they haven\u2019t used every tool at their disposal to protect all of us,\u201d She added, \u201cThis campaign mobilizes young Canadians to champion change in an accessible way, and asks officials to do what we\u2019ve elected them to do: listen to the experts and represent all of us.\u201d<br \/>\n<br \/>\nThe #FlipTheScriptCanada campaign offers resources individuals can use to engage with their MPPs, including customizable email templates and more. The brand hopes the initiative will help empower and engage young Canadians to remain informed and be the champions of change.<br \/>\n<br \/>\nImage Credit: @oncanadaproject\/Instagram<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. #flipthescriptcanada Campaign - <\/b>The campaign shows that there is a growing trend among Gen Z and millennial consumers to hold their elected officials accountable.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Easy-to-use Political Engagement Resources - <\/b>The trend towards easy-to-use resources for political engagement could create opportunities for disruptive innovation in the political activism industry.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Voice and Concerns of Gen Z and Millennial Consumers - <\/b>The trend towards amplifying the voices and concerns of younger generations shows there may be opportunities for innovation in products and services that cater to these demographics' unique needs and desires.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Political Activism Industry - <\/b>The industry could see disruptive innovation opportunities in creating easy-to-use tools that allow young people to engage with their elected officials and hold them accountable.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Social Media Industry - <\/b>Social media platforms could capitalize on the trend towards amplifying younger people's voices and concerns by creating new features that cater specifically to these demographics.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Digital Marketing Industry - <\/b>The trend towards political engagement resources could create opportunities for disruptive innovation in digital marketing, as companies seek to create new and innovative ways to reach younger audiences and inspire them to take action.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>2.8<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:48%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:52%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:21%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:79%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:15%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:85%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span class='demo__ageBox demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='451786'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:28%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:72%;'><\/div><\/div>","u":"\/trends\/flipthescriptcanada","t":"Political Gen Z Ads : FlipTheScriptCanada "}}</script> </div> </div> <footer class='thf' data-sv='Web 3 through Edgecast'> <div class='th__container'> <div class='thf__cont'> <div class='thf__links'> <a href='https://www.trendhunter.com/about-trend-hunter'>About Us & Contact</a>     <a href='https://www.jeremygutsche.com'>Innovation Keynote Speaker</a>     <a href='https://www.futurefestival.com'>Best Innovation Conference</a>     <a href='https://www.trendhunter.com/trendreports'>Custom Trend Reports</a> </div> <div class='thf__copyright'> <a href='https://www.trendhunter.com/'>Trends</a> Ⓒ 2024 <span itemprop='publisher' itemscope itemtype='https://schema.org/Organization'> <span itemprop='name'>TREND HUNTER Inc.</span> </span>     <a href='https://www.trendhunter.com/terms'>Terms of Use, Copyright Info & Privacy Policy</a> </div> </div> </div> </footer> <script> </script>   <script src="https://ajax.googleapis.com/ajax/libs/jquery/3.6.0/jquery.min.js" ></script>  <script src='https://www.trendhunter.com/apps/js/kite-header.js?v=17323.4' defer async></script> <script src='https://www.trendhunter.com/apps/redesign/ksite.js?v=17323.4' defer async></script> <script defer fetchpriority='low' type='text/javascript' async src='https://www.googletagmanager.com/gtm.js?id=GTM-NTQ3SGG'></script> <script type='text/javascript'> window.dataLayer = window.dataLayer || []; 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