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DRINKiQ | Sober vs Drink Driving

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between your driving skills when sober and under the influence.","percentSymbol":"%","secondsAbbr":"s","meterAbbr":"m","gateAbbr":"gates","settingsIconAriaLabel":"OPEN SETTINGS","modalCloseAriaLabel":"Close modal"},"landingPage":{"logo_alt_text":"SOBER\tVS\tDRINK DRIVING","description":"\u003cstrong\u003eSee the impact that drink driving can have on your skills behind the wheel.\u003c/strong\u003e\u003cbr\u003e\nFind out by playing this quick game against a virtual version of yourself who has had a few drinks.","CTA":"START NOW","campaignDescription":"\u003cp\u003eTo find out how alcohol can affect your driving skills, play this quick game – on completion, you’ll get rewarded with a Grab Gift code. \u003c/p\u003e","termsLink":"Read more","termsAndConditions":"\u003cp\u003e\u003cstrong\u003eEvent Information\u003c/strong\u003e\u003c/p\u003e\n \u003cp\u003eEvent period: 2024.11.01(Fri) ~ until all discount codes run out\u003c/p\u003e\n \u003cp\u003eEvent detail: Those who complete the SOBER VS DRINK DRIVING game and survey will receive Graft Gift code worth SGD 3\u003c/p\u003e\n \u003cp\u003eCoupon Usage period: 2024.10.25(Fri) ~ 2025.04.25(Fri)\u003c/p\u003e\n \u003cp\u003e\u003cstrong\u003eHow to participate in the Sober VS Drink Driving game\u003c/strong\u003e\u003c/p\u003e\n \u003col\u003e\n \u003cli\u003ePlay the game and complete the survey\u003c/li\u003e\n \u003cli\u003eReceive reward then register the Grab Gift code in the Grab app\u003c/li\u003e\n \u003c/ol\u003e\n \u003cp\u003e\u003cstrong\u003eHow to register Grab Gift codes\u003c/strong\u003e\u003c/p\u003e\n \u003col\u003e\n \u003cli\u003eOpen the Grab app, then choose Gifts\u003c/li\u003e\n \u003cli\u003eClick the Gifts icon at the upper right corner\u003c/li\u003e\n \u003cli\u003eKey-in the Gift code\u003c/li\u003e\n \u003cli\u003eClick ‘Pick Your Gift’\u003c/li\u003e\n \u003cli\u003eThen proceed with saving the voucher to your My Rewards pages\u003c/li\u003e\n \u003c/ol\u003e\n \u003cp\u003e\u003cstrong\u003eTerms \u0026 Conditions\u003c/strong\u003e\u003c/p\u003e\n \u003col\u003e\n \u003cli\u003eThis is only available to Grab customers in Singapore.\u003c/li\u003e\n \u003cli\u003eEach Grab Gift code is worth SGD 3, and it is limited to one code per each account. Please check the expiration date and restrictions of the Gift code before use.\u003c/li\u003e\n \u003cli\u003eGrab Gift codes are limited. The Grab Gift codes will be issued on a first-come, first-served basis.\u003c/li\u003e\n \u003cli\u003eThe validity of the Grab Gift code is from Oct 25, 2024 (Fri) to April 25, 2025 (Fri) and cannot be extended.\u003c/li\u003e\n \u003cli\u003eIf the Grab Gift code is registered within its validity period, it can be used immediately.\u003c/li\u003e\n \u003cli\u003eOne Grab Gift code is issued, and the user can receive a discount of up to SGD 3 per code.\u003c/li\u003e\n \u003cli\u003eThe code must be registered in the Grab app before use.\u003c/li\u003e\n \u003c/ol\u003e"},"about":{"heading":"About this project","content":"\u003cp\u003e\n This project illustrates the critical differences between your driving skills when you’re sober and after you've been drinking.\n\u003c/p\u003e\n\u003cp\u003e\n The games aren't designed to simulate the actions of driving. Instead, they illustrate how alcohol can affect specific skills that contribute to safe driving.\n\u003c/p\u003e \n\u003cp\u003e\n Even a small, marginal difference in stopping distances, reaction times, attention or cognition can result in a big impact. No one drives better after they've been drinking. The best thing to do is avoid alcohol completely. \n\u003c/p\u003e"},"disclaimer":{"heading":"DISCLAIMER","content":["\u003cp\u003e\nDeviation calculations for this game were based on Berthelon \u0026 Gineyt (2014) that measured the impact of BAC (Blood Alcohol Content) on the lateral position of a vehicle relative to the centre of the lane. BAC levels were based on the assumption that the equivalent of 14g of alcohol raises BAC by 0.2% within an hour.\n\u003c/p\u003e","\u003cp\u003e\nBrake transition times for this game were based on Yadov \u0026 Velaga (2021) that measured the impact of brake transition times in young drivers in relation to BAC (Blood Alcohol Content), showing decreased BT times on an urban road as BAC increases.\n\u003c/p\u003e","\u003cp\u003eThis game was based on a study by Yadov \u0026 Velaga (2021). It measured the changes in stopping distances with increasing BAC (Blood Alcohol Content). Subjects tested had a BAC of 0.05%.\u003c/p\u003e","\u003cp\u003e\nThis game was based on a study by Yadov \u0026 Velaga (2021). It measured the changes in brake reaction times with increasing BAC (Blood Alcohol Content). Subjects tested had a BAC of 0.05%.\n\u003c/p\u003e","\u003cp\u003e\nThis game was based on a study by Berthelon \u0026 Gineyt (2014). It measured the changes in control with increasing BAC (Blood Alcohol Content). Subjects tested had a BAC of 0.05%.\n\u003c/p\u003e"]},"appendix":{"heading":"How we got these results","content":"\u003cp\u003eCONTROL\u003c/p\u003e\n\u003cp\u003eDeviation calculations for this game were based on Berthelon \u0026 Gineyt (2014) that measured the impact of BAC (Blood Alcohol Content) on the lateral position of a vehicle relative to the centre of the lane. BAC levels were based on the assumption that the equivalent of 14g of alcohol raises BAC by 0.2% within an hour.\u003c/p\u003e\n\u003cp\u003eAWARENESS\u003c/p\u003e\n\u003cp\u003eBrake transition times for this game were based on Yadov \u0026 Velaga (2021) that measured the impact of brake transition times in young drivers in relation to BAC (Blood Alcohol Content), showing decreased BT times on an urban road as BAC increases.\u003c/p\u003e\n\u003cp\u003eBRAKING\u003c/p\u003e\n\u003cp\u003eThis game was based on a study by Yadov \u0026 Velaga (2021). It measured the changes in stopping distances with increasing BAC (Blood Alcohol Content). Subjects tested had a BAC of 0.05%.\u003c/p\u003e\n\u003cp\u003eREACTION\u003c/p\u003e\n\u003cp\u003eThis game was based on a study by Yadov \u0026 Velaga (2021). It measured the changes in brake reaction times with increasing BAC (Blood Alcohol Content). Subjects tested had a BAC of 0.05%.\u003c/p\u003e\n\u003cp\u003eATTENTION\u003c/p\u003e\n\u003cp\u003eThis game was based on a study by Berthelon \u0026 Gineyt (2014). It measured the changes in control with increasing BAC (Blood Alcohol Content). Subjects tested had a BAC of 0.05%.\u003c/p\u003e\n\u003cp\u003eSOURCES\u003c/p\u003e\n\u003cp\u003eBerthelon C, Gineyt G. Effects of alcohol on automated and controlled driving performances. Psychopharmacology (Berl). 2014 May;231(10):2087-95.\u003c/p\u003e\n\u003cp\u003eYadav AK, Velaga NR. Modelling brake transition time of young alcohol-impaired drivers using hazard-based duration models. Accid Anal Prev. 2021 Jul;157:106169\u003c/p\u003e\n\u003cp\u003eVan Dyke N, Fillmore M. Distraction produces over-additive increases in the degree to which alcohol impairs driving performance. Psychopharmacology (Berl). 2015\u003c/p\u003e\u003cp\u003eDec;232(23):4277-84\u003c/p\u003e"},"settings":{"heading":"Settings","homeIconAriaLabel":"BACK TO HOME","closeIconAriaLabel":"CLOSE SETTINGS","locationLabel":"Location","languageLabel":"Language","musicLabel":"Music","soundEffectsLabel":"Sound Effects","onMusicLabel":"On","offMusicLabel":"Off","onSoundsLabel":"On","offSoundsLabel":"Off","aboutProjectCTA":"ABOUT THIS PROJECT"},"preSurvey":{"heading":"Before you begin...","description":"How do you feel about drinking and driving?","questions":[{"text":"After 2-3 drinks, this is how I feel about my ability to drive:","options":["Confident","Not confident"]},{"text":"After consuming alcohol, I believe that driving is:","options":["Safe","Unsafe"]},{"text":"Asking someone not to drive if they've had a drink, feels:","options":["Difficult","Easy"]}],"submitCTA":"SUBMIT ANSWERS"},"pointOfReference":{"heading":"See the difference","content":"\u003cp\u003eRemember - you're competing against yourself, after three beers.\u003c/p\u003e\n\u003cp\u003eLet's see how much of a difference that makes.\u003c/p\u003e","CTA":"PLAY GAME","disclaimerCTA":"DISCLAIMER","disclaimerOverlayHeading":"Disclaimer","disclaimerOverlayContent":"\u003cp\u003eThis experience has been created using theoretical situations in order to illustrate the differences between driving sober versus driving under the influence of alcohol. Actual real world impacts will vary due to a number of factors, such as speed of travel or road and weather conditions.\u003c/p\u003e","twoColumns":[{"title":"Your ball","content":"The ball that you control"},{"title":"Drinking ball","content":"Your ball after 2-3 beers"}]},"intro":{"getStartedCTA":"GET STARTED!","skillsHeading":"Skills tested","gameLabel":"GAME","gameSkills":["Steering;Accuracy;Stability","Multitasking;Observation;Attention","Judging distance;Speed awareness","Reaction time;Situational awareness","Situational awareness;Attention;Multitasking"]},"tutorial":{"backCTA":"BACK","nextCTA":"NEXT","playCTA":"PLAY GAME","countdownHeading":"GET READY","games":[{"steps":[{"title":"Objective","pagePath":"Objective","content":"Keep the ball as close to the line as possible."},{"title":"Controls","pagePath":"Controls","desktopContent":"Use the left and right arrow keys to steer the ball.","mobileContent":"Swipe left or right to steer the ball."}]},{"steps":[{"title":"Objective","pagePath":"Objective","content":"Tap to keep the ball in the central blue zone. \n\nStop tapping as soon as it turns red."},{"title":"Controls","pagePath":"Controls","desktopContent":"Use the space bar key and tap to keep the ball in the blue zone.\nStop tapping when the colour changes.\nFirst to stop wins.","mobileContent":"Tap to keep the ball in the blue zone\nStop tapping when the colour changes.\nFirst to stop wins."}]},{"steps":[{"title":"Objective","pagePath":"Objective","content":"Brake to stop as close to the end of the zone as possible."},{"title":"Controls","pagePath":"Controls","desktopContent":"Press and hold the space bar key to apply the brake. \nRelease to start moving again.","mobileContent":"Press and hold to apply the brake.\nRelease to start moving again."}]},{"steps":[{"title":"Objective","pagePath":"Objective","content":"Keep the ball from falling down the holes."},{"title":"Controls","pagePath":"Controls","desktopContent":"Use the left or right arrow keys to move the ball between the lanes.","mobileContent":"Tap left or right to move the ball between the lanes."}]},{"steps":[{"title":"Objective","pagePath":"Objective","content":"Pass through the correct gate by matching the colour of the ball to the correct colour of the gate."},{"title":"Controls","pagePath":"Controls","desktopContent":"Use the left or right arrow keys to move the ball between the lanes.","mobileContent":"Tap left or right to move the ball between the lanes."}]}]},"gameplay":{"soberLabel":"Your score","drinkDrivingLabel":"Drink driving score","startLabel":"START","finishLabel":"FINISH","getReadyLabel":"Get Ready","roundLabel":"Round","goLabel":"GO","stopLabel":"STOP","desktopRetryLabel":"Try braking earlier\u003cbr\u003eon your next go,\u003cbr\u003eby holding the space bar.","mobileRetryLabel":"Try braking earlier\u003cbr\u003eon your next go,\u003cbr\u003eby pressing and holding.","loadingLabel":"Loading"},"pause":{"heading":"Paused","resumeCTA":"RESUME GAME","restartCTA":"RESTART GAME","quitCTA":"QUIT GAME","aboutCTA":"ABOUT THIS PROJECT","pauseIconAriaLabel":"Pause Game"},"quit":{"quitCTA":"QUIT GAME","confirmQuitHeading":"Are you sure?","confirmQuitContent":"Quitting the game will return you to the homepage.","returnCTA":"RETURN TO GAME","reasonQuestion":"Please, tell us the reason why you want to go so we can improve the experience.","selectLabel":"Please Select","reasons":["Game not working / Issues","Want to play later","Experience is too long","Other"],"tellMoreLabel":"Please tell us more","submitCTA":"SUBMIT","optionalLabel":"*Optional"},"impact":{"allResultsCTA":"VIEW ALL RESULTS","revealLabel":"REVEAL REAL WORLD IMPACT","finishLabel":"FINISH GAME","backLabel":"BACK","gamesData":[{"resultsLabel":"The drinking ball's control was","differenceLabel":"less accurate","nextGameCTA":"NEXT GAME","disclaimerLabel":"DISCLAIMER","disclaimerOverlayHeading":"SEE THE DATA","disclaimerOverlayContent":"\u003cp\u003e\nAfter drinking, your ability to steer and control a car sharply drops. \n\u003c/p\u003e\n\u003cp\u003e\n\u003cspan\u003eYou could find yourself heading into oncoming traffic or failing to steer properly and losing control of your car around a sharp bend. \u003c/span\u003e\n\u003c/p\u003e"},{"resultsLabel":"The drinking ball stopped","differenceLabel":"seconds slower","differenceLabelSingular":"second slower","nextGameCTA":"NEXT GAME","disclaimerLabel":"DISCLAIMER","disclaimerOverlayHeading":"SEE THE DATA","disclaimerOverlayContent":"\u003cp\u003eAfter drinking, your ability to notice and stop at red lights significantly decreases.\u003c/p\u003e \n\u003cp\u003e\u003cspan\u003eIf you run through a red light, you could be hit by fast oncoming or turning cars.\u003c/span\u003e\u003c/p\u003e"},{"resultsLabel":"The drinking ball’s braking distance was","differenceLabel":"meters further","differenceLabelSingular":"meter further","nextGameCTA":"NEXT GAME","disclaimerLabel":"DISCLAIMER","disclaimerOverlayHeading":"SEE THE DATA","disclaimerOverlayContent":"\u003cp\u003eThis translates to an extra 8 metres when travelling at just 48kmph – meaning you would crash into\nanything in your path like a pedestrian on a crossing.\u003c/p\u003e\n\u003cp\u003e\u003cspan\u003eSlower reaction times after drinking means your braking distances are much further, and the stopping distance increases the faster you are\ndriving.\u003c/span\u003e\u003c/p\u003e"},{"resultsLabel":"The drinking ball reacts","differenceLabel":"seconds slower","differenceLabelSingular":"second slower","nextGameCTA":"NEXT GAME","disclaimerLabel":"DISCLAIMER","disclaimerOverlayHeading":"SEE THE DATA","disclaimerOverlayContent":"\u003cp\u003eAfter drinking, your reaction speed is much slower.\u003c/p\u003e\n\u003cp\u003e\u003cspan\u003eThis could mean you hit a pedestrian stepping out into the road.\u003c/span\u003e\u003c/p\u003e","impactScore":"0.5"},{"resultsLabel":"The drinking ball was in the wrong lane","differenceLabel":"seconds longer","differenceLabelSingular":"second longer","nextGameCTA":"NEXT GAME","disclaimerLabel":"DISCLAIMER","disclaimerOverlayHeading":"SEE THE DATA","disclaimerOverlayContent":"\u003cp\u003eIt’s harder to focus on more than one thing at a time after drinking.\u003c/p\u003e\n\u003cp\u003e\u003cspan\u003eLosing attention could mean you\nmove into the wrong lane and cause a crash or fail to notice hazards on the road.\u003c/span\u003e\u003c/p\u003e","impactScore":"0.5"}]},"postSurvey":{"heading":"Now that you've finished","description":"Has your attitude changed after seeing the difference between 'sober' you and 'drinking' you on the road?\n\u003cbr\u003e\nAnswer these 3 quick questions again and we'll show your results after.","submitCTA":"SUBMIT ANSWERS","questions":[{"text":"After 2-3 drinks, this is how I feel about my ability to drive:","options":["Confident","Not confident"]},{"text":"After consuming alcohol, I believe that driving is:","options":["Safe","Unsafe"]},{"text":"Asking someone not to drive if they've had a drink, feels:","options":["Difficult","Easy"]}]},"surveyAnswers":{"heading":"Interesting fact","description":"After playing this game, on average more players changed their perception of drink driving - shifting from being overconfident to more conscientious drivers.","overconfidenceLabel":"Overconfidence","conscientiousLabel":"More conscientious","overconfidenceNumber":"46","conscientiousNumber":"83","labelBelow":"Did you know that up to 35% of global road deaths are alcohol-related?","performanceCTA":"SHOW PERFORMANCE"},"results":{"heading":"RESULTS","description":"ALL GAMES","highlightDescription":"Your score shows the critical difference between driving sober versus driving under the influence of alcohol. Even small amounts of alcohol can affect our ability to drive.\u003cbr\u003e\nThe longer the bar, the closer to the perfect score. 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