Unlock unified and private iOS attribution for Meta campaigns

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flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-3"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="Protect your marketing budget from mobile ad fraud" id="" href="https://www.appsflyer.com/products/fraud-protection/"> <b class="d-block pb-2">Fraud protection</b> <span class="d-none d-md-block navbar-nav__item-text"> Protect your marketing budget from mobile ad fraud </span> </a> </li> </ul> </div> <div class="mega-menu__col mega-menu__col--layout-2 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 "> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> Collaborate </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-3"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="Collaborate with your partners in a privacy-centric way" id="" 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pb-2">Partner marketplace</b> <span class="d-none d-md-block navbar-nav__item-text"> Connect to over 10,000 tech and media partners </span> </a> </li> </ul> </div> </div> </div> <div class="row mx-0 d-md-flex w-100 ml-md-0 theme-borders--sm theme-borders--top theme-borders--color-1"> <ul data-parent-id="products" class="mega-menu__col--main-links flex-column flex-md-row col align-items-md-center list-style-none d-flex order-1 order-sm-0 ml-md-0 px-0 pt-md-20 pb-25"> <li class="pr-sm-40"> <a class="btn-arrow d-inline-block" href="https://www.appsflyer.com/interactive-product-tours/" data-aft="internal-link" data-aft-block="main-nav" id="" target="_self"> Interactive product tours </a> </li> <li class="pr-sm-40"> <a class="btn-arrow d-inline-block" href="https://www.appsflyer.com/solutions/ios/" data-aft="internal-link" data-aft-block="main-nav" id="" target="_self"> iOS 14+ solutions </a> </li> <li class="pr-sm-40"> <a class="btn-arrow d-inline-block" href="https://www.appsflyer.com/products/apis/" data-aft="internal-link" data-aft-block="main-nav" id="" target="_self"> Data feeds & APIs </a> </li> </ul> </div> </div> </nav> </li> <li itemprop="name" role="menuitem" class="menu-item menu-item-type-custom menu-item-object-custom nav-item mega-parent"> <a itemprop="url" title="Solutions" class="nav-link" href="#">Solutions </a> <nav class="mega-menu flex-column fixed-top pb-20 pb-md-0 px-20" data-mega-nav-id="solutions"> <div class="container-fluid pl-40 pl-md-20 ml-md-auto pt-sm-20 pt-md-0 px-md-0 align-items-stretch d-md-block"> <div class="row mx-0"> <div class="mega-menu__cols mega-menu__cols--columns mega-menu__cols--layout-2 row w-100 flex-column flex-md-row justify-content-md-between pl-0 pt-30 pt-sm-0 "> <div class="mega-menu__col mega-menu__col--layout-2 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 "> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> Team </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/marketing/"> <span class="d-block pb-2">Marketing</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/product/"> <span class="d-block pb-2">Product</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/data-analytics/"> <span class="d-block pb-2">Data & Analytics</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/research-and-development/"> <span class="d-block pb-2">R&D</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> <div class="mega-menu__col mega-menu__col--layout-2 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 "> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> Goal </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/regain-ios-visibility/"> <span class="d-block pb-2">Regain iOS visibility</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/kickstart-app-growth/"> <span class="d-block pb-2">Kickstart app growth</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/scale-ua-campaigns/"> <span class="d-block pb-2">Scale user acquisition</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/maximize-user-ltv/"> <span class="d-block pb-2">Increase engagement & LTV </span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/maximize-roas/"> <span class="d-block pb-2">Maximize ROAS</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> <div class="mega-menu__col mega-menu__col--layout-2 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 "> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> Industry </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/games/"> <span class="d-block pb-2">Gaming</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/shopping/"> <span class="d-block pb-2">Shopping</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/finance/"> <span class="d-block pb-2">Finance</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/food-drink/"> <span class="d-block pb-2">Food & drink</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/health-fitness/"> <span class="d-block pb-2">Health & fitness</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/travel/"> <span class="d-block pb-2">Travel</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> <div class="mega-menu__col mega-menu__col--layout-2 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 "> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> Platform </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/ios/"> <span class="d-block pb-2">iOS</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/android/"> <span class="d-block pb-2">Android</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/pc-console-measurement/"> <span class="d-block pb-2">PC & console</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/ctv-ott/"> <span class="d-block pb-2">CTV & OTT</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/web-measurement/"> <span class="d-block pb-2">Web</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/mobile-measurement/"> <span class="d-block pb-2">Mobile</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/web3/"> <span class="d-block pb-2">Web3</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> <div class="mega-menu__col mega-menu__col--layout-2 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 "> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> Partnerships </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/partners/"> <span class="d-block pb-2">Tech and media partners</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/agencies/"> <span class="d-block pb-2">Agency partners</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/partner-program/"> <span class="d-block pb-2">Partner Program</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> </div> </div> <div class="row mx-0 d-md-flex w-100 ml-md-0 theme-borders--sm theme-borders--top theme-borders--color-1"> <ul data-parent-id="solutions" class="mega-menu__col--main-links flex-column flex-md-row col align-items-md-center list-style-none d-flex order-1 order-sm-0 ml-md-0 px-0 pt-md-20 pb-25"> <li class="pr-sm-40"> <a class="btn-arrow d-inline-block" href="https://www.appsflyer.com/interactive-product-tours/" data-aft="internal-link" data-aft-block="main-nav" id="" target="_self"> Interactive product tours </a> </li> <li class="pr-sm-40"> <a class="btn-arrow d-inline-block" href="https://www.appsflyer.com/customers/" data-aft="internal-link" data-aft-block="main-nav" id="" target="_self"> Customer stories </a> </li> <li class="pr-sm-40"> <a class="btn-arrow d-inline-block" href="https://www.appsflyer.com/appsflyer-advantage/" data-aft="internal-link" data-aft-block="main-nav" id="" target="_self"> The AppsFlyer difference </a> </li> </ul> </div> </div> </nav> </li> <li itemprop="name" role="menuitem" class="menu-item menu-item-type-custom menu-item-object-custom nav-item mega-parent"> <a itemprop="url" title="Learn" class="nav-link" href="#">Learn </a> <nav class="mega-menu flex-column fixed-top pb-20 pb-md-0 px-20" data-mega-nav-id="resources"> <div class="container-fluid pl-40 pl-md-20 ml-md-auto pt-sm-20 pt-md-0 px-md-0 align-items-stretch d-md-block"> <div class="row mx-0"> <div class="mega-menu__col mega-menu__col--layout-1 mega-menu__col--main col-md-3 d-none d-md-flex flex-column px-0 pl-sm-0 pt-20 pt-sm-50 pb-0 pb-sm-40 pr-40"> <span class="h4 mb-3 d-none d-sm-block"> Resources </span> <p>Stay informed with industry insights, the latest trends, original content, and all things AppsFlyer</p> </div> <div class="mega-menu__cols mega-menu__cols--columns mega-menu__cols--layout-1 row w-100 flex-column flex-md-row justify-content-md-between pl-0 pt-30 pt-sm-0 col pl-md-70 pr-md-80"> <div class="mega-menu__col mega-menu__col--layout-1 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 pl-md-30"> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> Ecosystem </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/blog/"> <span class="d-block pb-2">Blog</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/resources/"> <span class="d-block pb-2">Reports & guides</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/events/"> <span class="d-block pb-2">Events & webinars</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/resources/templates/"> <span class="d-block pb-2">Tools & templates</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/benchmarks/"> <span class="d-block pb-2">Industry benchmarks</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_blank" title="" id="" href="/blog/videos/"> <span class="d-block pb-2">Videos</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/blog/podcasts/"> <span class="d-block pb-2">Podcasts</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/glossary/"> <span class="d-block pb-2">Glossary</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/metrics-comparison/"> <span class="d-block pb-2">Metrics comparison</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> <div class="mega-menu__col mega-menu__col--layout-1 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 pl-md-30"> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> Customers </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/customers/"> <span class="d-block pb-2">Customer stories</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/product-news/"> <span class="d-block pb-2">Product news</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/use-cases/"> <span class="d-block pb-2">Use cases</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_blank" title="" id="" href="https://support.appsflyer.com/hc/"> <span class="d-block pb-2">Help center</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_blank" title="" id="" href="https://dev.appsflyer.com/"> <span class="d-block pb-2">Developer Hub</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_blank" title="" id="" href="https://elevate.appsflyer.com/learn/signin"> <span class="d-block pb-2">Learning portal</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> </div> <div class="mega-menu__col mega-menu__col--featured theme-borders--md theme-borders--color-1 theme-borders--left col-md-3 d-md-flex flex-column pt-md-55 pl-0 pl-md-50 pr-0 pb-md-40 order-0 order-md-1 "> <div class="d-none d-sm-block"><a href="/resources/reports/creative-optimization"><img style="border-radius: 8px;" src="/wp-content/uploads/2024/05/image-1-1.png" /></a><div class="d-block"><a href="/resources/reports/creative-optimization" class="btn btn-arrow d-inline-block">New data on AI-driven creative</a></div></div> </div> </div> </div> </nav> </li> <li itemprop="name" role="menuitem" class="menu-item menu-item-type-custom menu-item-object-custom nav-item mega-parent"> <a itemprop="url" title="Company" class="nav-link" href="#">Company </a> <nav class="mega-menu flex-column fixed-top pb-20 pb-md-0 px-20" data-mega-nav-id="about-us"> <div class="container-fluid pl-40 pl-md-20 ml-md-auto pt-sm-20 pt-md-0 px-md-0 align-items-stretch d-md-block"> <div class="row mx-0"> <div class="mega-menu__col mega-menu__col--layout-1 mega-menu__col--main col-md-3 d-none d-md-flex flex-column px-0 pl-sm-0 pt-20 pt-sm-50 pb-0 pb-sm-40 pr-40"> <span class="h4 mb-3 d-none d-sm-block"> Who we are </span> <p>Find out more about our history, our team, what we stand for, and why we do what we do</p> </div> <div class="mega-menu__cols mega-menu__cols--columns mega-menu__cols--layout-1 row w-100 flex-column flex-md-row justify-content-md-between pl-0 pt-30 pt-sm-0 col pl-md-70 pr-md-80"> <div class="mega-menu__col mega-menu__col--layout-1 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 pl-md-30"> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/company/about/"> <span class="d-block pb-2">About us</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/company/newsroom/"> <span class="d-block pb-2">Newsroom</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/blog/ceo/"> <span class="d-block pb-2">CEO blog spot</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/trust/"> <span class="d-block pb-2">Trust hub</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> <div class="mega-menu__col mega-menu__col--layout-1 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 pl-md-30"> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_blank" title="" id="" href="https://careers.appsflyer.com/"> <span class="d-block pb-2">Careers</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/company/social-impact/"> <span class="d-block pb-2">Social impact</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/company/contact/"> <span class="d-block pb-2">Contact</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> </div> <div class="mega-menu__col mega-menu__col--featured theme-borders--md theme-borders--color-1 theme-borders--left col-md-3 d-md-flex flex-column pt-md-55 pl-0 pl-md-50 pr-0 pb-md-40 order-0 order-md-1 "> <a href="https://www.appsflyer.com/blog/ceo/" class="navbar-nav__title d-none d-sm-block pb-2" data-aft="internal-link" data-aft-block="main-nav">From our CEO</a> <div> <li class="py-4 py-md-2"> <a class="" data-aft="internal-link" data-aft-block="main-nav" href="https://www.appsflyer.com/blog/ceo/unbiased-independent-ecosystem-future/" target="_self"> The future of our ecosystem and web </a> </li> <li class="py-4 py-md-2"> <a class="" data-aft="internal-link" data-aft-block="main-nav" href="https://www.appsflyer.com/blog/ceo/user-privacy-ios-14-idfa/" target="_self"> On privacy and user experience </a> </li> <li class="py-4 py-md-2"> <a class="" data-aft="internal-link" data-aft-block="main-nav" href="https://www.appsflyer.com/blog/ceo/aggregated-advanced-privacy/" target="_self"> Aggregated advanced privacy </a> </li> </div> </div> </div> </div> </nav> </li> <li itemprop="name" role="menuitem" class="menu-item menu-item-type-custom menu-item-object-custom nav-item single-link"> <a itemprop="url" title="Pricing" class="nav-link" href="/pricing/">Pricing </a> </li> </ul> <div class="secondary-nav mb-60 mb-md-0 my-md-0 d-flex flex-column flex-md-row align-items-md-center"> <ul class="navbar-nav lang-switcher list-style-none"> <li class="has-children mega-parent"> <span class="nav-link"> <i class="icon-globe"></i> English </span> <ul class="sub-menu list-style-none"> <li class="px-30" data-in-array="1"> <a data-aft="internal-link" data-aft-block="languge-switcher" target="_self" href="https://www.appsflyer.com/fr">Français</a> </li> <li class="px-30" data-in-array="1"> <a data-aft="internal-link" data-aft-block="languge-switcher" target="_self" href="https://www.appsflyer.com/ja">日本語</a> </li> <li class="px-30" data-in-array="1"> <a data-aft="internal-link" data-aft-block="languge-switcher" target="_self" href="https://www.appsflyer.com/ru">Русский</a> </li> <li class="px-30" data-in-array="1"> <a data-aft="internal-link" data-aft-block="languge-switcher" target="_self" href="https://www.appsflyer.com/es">Español</a> </li> <li class="px-30" data-in-array=""> <a data-aft="internal-link" data-aft-block="languge-switcher" target="_blank" href="https://www.appsflyer-gcr.cn">简体中文</a> </li> <li class="px-30" data-in-array="1"> <a data-aft="internal-link" data-aft-block="languge-switcher" target="_self" href="https://www.appsflyer.com/ko/blog/measurement-analytics/private-ios-attribution-meta/">한국어</a> </li> <li class="px-30" data-in-array="1"> <a data-aft="internal-link" data-aft-block="languge-switcher" target="_self" href="https://www.appsflyer.com/de">Deutsch</a> </li> <li class="px-30" data-in-array="1"> <a data-aft="internal-link" data-aft-block="languge-switcher" target="_self" href="https://www.appsflyer.com/pt">Portuguese</a> </li> <li class="px-30" data-in-array="1"> <a data-aft="internal-link" data-aft-block="languge-switcher" target="_self" href="https://www.appsflyer.com/vi">Tiếng Việt</a> </li> </ul> </li> </ul> <ul class="navbar-nav d-sm-flex flex-sm-row justify-content-sm-between align-items-sm-center list-style-none px-20 px-md-0 mt-auto mb-0 mr-md-auto" itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu"> <li class="secondary-nav__cta mr-sm-3 mr-md-auto my-20 py my-sm-0 d-none d-sm-flex flex-column flex-md-row" itemprop="name" role="menuitem"> <a itemprop="url" class="nav-link d-flex nav-link--login justify-content-center" href="https://hq1.appsflyer.com/auth/login" id="" data-aft="login" data-aft-block="main-nav" target="_blank"> <i class="icon-login"></i> Login </a> </li> <li class="secondary-nav__cta ml-sm-3 ml-md-20 d-flex align-items-end align-items-sm-start align-items-md-center mt-30 mt-sm-0 ml-lg-20" itemprop="name" role="menuitem"> <a itemprop="url" class="btn btn-primary btn-primary--transparent font-weight-bold btn-sm" href="https://www.appsflyer.com/sign-up/" id="" target="_self" data-aft="sign-up-free" data-aft-block="main-nav"> Sign up free </a> </li> <li class="secondary-nav__cta ml-sm-3 d-flex align-items-end align-items-sm-start align-items-md-center mt-sm-0 ml-lg-20" itemprop="name" role="menuitem"> <a itemprop="url" class="btn btn-primary btn-primary--no-line btn-sm" href="https://www.appsflyer.com/start/demo/" id="" target="_self" data-aft="book-demo" data-aft-block="main-nav"> Contact sales </a> </li> </ul> </div> </div> <button id="navbar-toggler" class="navbar-toggler hamburger" type="button" data-toggle="on" data-target="nav-holder main-nav" aria-controls="main-nav" aria-expanded="false" aria-label="Toggle navigation"> <span></span> <span></span> <span></span> </button> </div> </nav> <nav id="main-nav" class="navbar--main py-3 py-md-0 navbar navbar-expand-md navbar-light sps sps--abv sps--learn-section"> <div class="container-fluid px-0"> <a class="navbar-brand" href="https://www.appsflyer.com"></a> <div id="nav-holder" class="nav-holder flex-column flex-md-row pt-70 pt-md-0 px-md-0 navbar-collapse"> <ul class="main-nav__holder navbar-nav list-style-none mr-md-auto" itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu"> <li itemprop="name" role="menuitem" class="menu-item menu-item-type-custom menu-item-object-custom nav-item mega-parent"> <a itemprop="url" title="Platform" class="nav-link" href="#">Platform </a> <nav class="mega-menu flex-column fixed-top pb-20 pb-md-0 px-20" data-mega-nav-id="products"> <div class="container-fluid pl-40 pl-md-20 ml-md-auto pt-sm-20 pt-md-0 px-md-0 align-items-stretch d-md-block"> <div class="row mx-0"> <div class="mega-menu__cols mega-menu__cols--columns mega-menu__cols--layout-2 row w-100 flex-column flex-md-row justify-content-md-between pl-0 pt-30 pt-sm-0 "> <div class="mega-menu__col mega-menu__col--layout-2 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 "> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> Measure </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-3"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="Measure every action on mobile, web and CTV" id="" href="https://www.appsflyer.com/products/measurement/"> <b class="d-block pb-2">Measurement suite</b> <span class="d-none d-md-block navbar-nav__item-text"> Measure every action on mobile, web and CTV </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-3"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="Understand your true mobile marketing ROI" id="" href="https://www.appsflyer.com/products/roi-measurement/"> <b class="d-block pb-2">ROI measurement</b> <span class="d-none d-md-block navbar-nav__item-text"> Understand your true mobile marketing ROI </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-3"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="Unlock creative performance with the power of AI" id="" href="https://www.appsflyer.com/products/creative-optimization/"> <b class="d-block pb-2">Creative Optimization</b> <span class="d-none d-md-block navbar-nav__item-text"> Unlock creative performance with the power of AI </span> </a> </li> </ul> </div> <div class="mega-menu__col mega-menu__col--layout-2 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 "> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> Analyze </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-3"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="Turn insights on campaign performance into action" id="" href="https://www.appsflyer.com/products/marketing-analytics/"> <b class="d-block pb-2">Marketing analytics</b> <span class="d-none d-md-block navbar-nav__item-text"> Turn insights on campaign performance into action </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-3"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="Prove the real value of your marketing campaigns" id="" href="https://www.appsflyer.com/products/incrementality/"> <b class="d-block pb-2">Incrementality</b> <span class="d-none d-md-block navbar-nav__item-text"> Prove the real value of your marketing campaigns </span> </a> </li> </ul> </div> <div class="mega-menu__col mega-menu__col--layout-2 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 "> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> Engage </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-3"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="Boost revenue with exceptional customer experience" id="" href="https://www.appsflyer.com/products/customer-experience-deep-linking/"> <b class="d-block pb-2">CX & deep linking</b> <span class="d-none d-md-block navbar-nav__item-text"> Boost revenue with exceptional customer experience </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-3"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="Create meaningful conversations with your customers" id="" href="https://www.appsflyer.com/products/audiences/"> <b class="d-block pb-2">Audience segmentation</b> <span class="d-none d-md-block navbar-nav__item-text"> Create meaningful conversations with your customers </span> </a> </li> </ul> </div> <div class="mega-menu__col mega-menu__col--layout-2 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 "> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> Protect </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-3"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="Protect your marketing budget from mobile ad fraud" id="" href="https://www.appsflyer.com/products/fraud-protection/"> <b class="d-block pb-2">Fraud protection</b> <span class="d-none d-md-block navbar-nav__item-text"> Protect your marketing budget from mobile ad fraud </span> </a> </li> </ul> </div> <div class="mega-menu__col mega-menu__col--layout-2 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 "> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> Collaborate </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-3"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="Collaborate with your partners in a privacy-centric way" id="" href="https://www.appsflyer.com/products/privacy-cloud/"> <b class="d-block pb-2">Privacy Cloud</b> <span class="d-none d-md-block navbar-nav__item-text"> Collaborate with your partners in a privacy-centric way </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-3"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="First-party data monetization that fuels retail media growth" id="" href="https://www.appsflyer.com/products/data-collaboration/"> <b class="d-block pb-2">AppsFlyer Data Collaboration Platform</b> <span class="d-none d-md-block navbar-nav__item-text"> First-party data monetization that fuels retail media growth </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-3"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="Connect to over 10,000 tech and media partners" id="" href="https://www.appsflyer.com/products/integrations/"> <b class="d-block pb-2">Partner marketplace</b> <span class="d-none d-md-block navbar-nav__item-text"> Connect to over 10,000 tech and media partners </span> </a> </li> </ul> </div> </div> </div> <div class="row mx-0 d-md-flex w-100 ml-md-0 theme-borders--sm theme-borders--top theme-borders--color-1"> <ul data-parent-id="products" class="mega-menu__col--main-links flex-column flex-md-row col align-items-md-center list-style-none d-flex order-1 order-sm-0 ml-md-0 px-0 pt-md-20 pb-25"> <li class="pr-sm-40"> <a class="btn-arrow d-inline-block" href="https://www.appsflyer.com/interactive-product-tours/" data-aft="internal-link" data-aft-block="main-nav" id="" target="_self"> Interactive product tours </a> </li> <li class="pr-sm-40"> <a class="btn-arrow d-inline-block" href="https://www.appsflyer.com/solutions/ios/" data-aft="internal-link" data-aft-block="main-nav" id="" target="_self"> iOS 14+ solutions </a> </li> <li class="pr-sm-40"> <a class="btn-arrow d-inline-block" href="https://www.appsflyer.com/products/apis/" data-aft="internal-link" data-aft-block="main-nav" id="" target="_self"> Data feeds & APIs </a> </li> </ul> </div> </div> </nav> </li> <li itemprop="name" role="menuitem" class="menu-item menu-item-type-custom menu-item-object-custom nav-item mega-parent"> <a itemprop="url" title="Solutions" class="nav-link" href="#">Solutions </a> <nav class="mega-menu flex-column fixed-top pb-20 pb-md-0 px-20" data-mega-nav-id="solutions"> <div class="container-fluid pl-40 pl-md-20 ml-md-auto pt-sm-20 pt-md-0 px-md-0 align-items-stretch d-md-block"> <div class="row mx-0"> <div class="mega-menu__cols mega-menu__cols--columns mega-menu__cols--layout-2 row w-100 flex-column flex-md-row justify-content-md-between pl-0 pt-30 pt-sm-0 "> <div class="mega-menu__col mega-menu__col--layout-2 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 "> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> Team </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/marketing/"> <span class="d-block pb-2">Marketing</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/product/"> <span class="d-block pb-2">Product</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/data-analytics/"> <span class="d-block pb-2">Data & Analytics</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/research-and-development/"> <span class="d-block pb-2">R&D</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> <div class="mega-menu__col mega-menu__col--layout-2 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 "> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> Goal </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/regain-ios-visibility/"> <span class="d-block pb-2">Regain iOS visibility</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/kickstart-app-growth/"> <span class="d-block pb-2">Kickstart app growth</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/scale-ua-campaigns/"> <span class="d-block pb-2">Scale user acquisition</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/maximize-user-ltv/"> <span class="d-block pb-2">Increase engagement & LTV </span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/maximize-roas/"> <span class="d-block pb-2">Maximize ROAS</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> <div class="mega-menu__col mega-menu__col--layout-2 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 "> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> Industry </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/games/"> <span class="d-block pb-2">Gaming</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/shopping/"> <span class="d-block pb-2">Shopping</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/finance/"> <span class="d-block pb-2">Finance</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/food-drink/"> <span class="d-block pb-2">Food & drink</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/health-fitness/"> <span class="d-block pb-2">Health & fitness</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/travel/"> <span class="d-block pb-2">Travel</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> <div class="mega-menu__col mega-menu__col--layout-2 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 "> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> Platform </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/ios/"> <span class="d-block pb-2">iOS</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/android/"> <span class="d-block pb-2">Android</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/pc-console-measurement/"> <span class="d-block pb-2">PC & console</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/ctv-ott/"> <span class="d-block pb-2">CTV & OTT</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/web-measurement/"> <span class="d-block pb-2">Web</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/mobile-measurement/"> <span class="d-block pb-2">Mobile</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/web3/"> <span class="d-block pb-2">Web3</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> <div class="mega-menu__col mega-menu__col--layout-2 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 "> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> Partnerships </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/partners/"> <span class="d-block pb-2">Tech and media partners</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/agencies/"> <span class="d-block pb-2">Agency partners</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/solutions/partner-program/"> <span class="d-block pb-2">Partner Program</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> </div> </div> <div class="row mx-0 d-md-flex w-100 ml-md-0 theme-borders--sm theme-borders--top theme-borders--color-1"> <ul data-parent-id="solutions" class="mega-menu__col--main-links flex-column flex-md-row col align-items-md-center list-style-none d-flex order-1 order-sm-0 ml-md-0 px-0 pt-md-20 pb-25"> <li class="pr-sm-40"> <a class="btn-arrow d-inline-block" href="https://www.appsflyer.com/interactive-product-tours/" data-aft="internal-link" data-aft-block="main-nav" id="" target="_self"> Interactive product tours </a> </li> <li class="pr-sm-40"> <a class="btn-arrow d-inline-block" href="https://www.appsflyer.com/customers/" data-aft="internal-link" data-aft-block="main-nav" id="" target="_self"> Customer stories </a> </li> <li class="pr-sm-40"> <a class="btn-arrow d-inline-block" href="https://www.appsflyer.com/appsflyer-advantage/" data-aft="internal-link" data-aft-block="main-nav" id="" target="_self"> The AppsFlyer difference </a> </li> </ul> </div> </div> </nav> </li> <li itemprop="name" role="menuitem" class="menu-item menu-item-type-custom menu-item-object-custom nav-item mega-parent"> <a itemprop="url" title="Learn" class="nav-link" href="#">Learn </a> <nav class="mega-menu flex-column fixed-top pb-20 pb-md-0 px-20" data-mega-nav-id="resources"> <div class="container-fluid pl-40 pl-md-20 ml-md-auto pt-sm-20 pt-md-0 px-md-0 align-items-stretch d-md-block"> <div class="row mx-0"> <div class="mega-menu__col mega-menu__col--layout-1 mega-menu__col--main col-md-3 d-none d-md-flex flex-column px-0 pl-sm-0 pt-20 pt-sm-50 pb-0 pb-sm-40 pr-40"> <span class="h4 mb-3 d-none d-sm-block"> Resources </span> <p>Stay informed with industry insights, the latest trends, original content, and all things AppsFlyer</p> </div> <div class="mega-menu__cols mega-menu__cols--columns mega-menu__cols--layout-1 row w-100 flex-column flex-md-row justify-content-md-between pl-0 pt-30 pt-sm-0 col pl-md-70 pr-md-80"> <div class="mega-menu__col mega-menu__col--layout-1 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 pl-md-30"> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> Ecosystem </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/blog/"> <span class="d-block pb-2">Blog</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/resources/"> <span class="d-block pb-2">Reports & guides</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/events/"> <span class="d-block pb-2">Events & webinars</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/resources/templates/"> <span class="d-block pb-2">Tools & templates</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/benchmarks/"> <span class="d-block pb-2">Industry benchmarks</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_blank" title="" id="" href="/blog/videos/"> <span class="d-block pb-2">Videos</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/blog/podcasts/"> <span class="d-block pb-2">Podcasts</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/glossary/"> <span class="d-block pb-2">Glossary</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/metrics-comparison/"> <span class="d-block pb-2">Metrics comparison</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> <div class="mega-menu__col mega-menu__col--layout-1 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 pl-md-30"> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> Customers </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/customers/"> <span class="d-block pb-2">Customer stories</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/product-news/"> <span class="d-block pb-2">Product news</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/use-cases/"> <span class="d-block pb-2">Use cases</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_blank" title="" id="" href="https://support.appsflyer.com/hc/"> <span class="d-block pb-2">Help center</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_blank" title="" id="" href="https://dev.appsflyer.com/"> <span class="d-block pb-2">Developer Hub</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_blank" title="" id="" href="https://elevate.appsflyer.com/learn/signin"> <span class="d-block pb-2">Learning portal</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> </div> <div class="mega-menu__col mega-menu__col--featured theme-borders--md theme-borders--color-1 theme-borders--left col-md-3 d-md-flex flex-column pt-md-55 pl-0 pl-md-50 pr-0 pb-md-40 order-0 order-md-1 "> <div class="d-none d-sm-block"><a href="/resources/reports/creative-optimization"><img style="border-radius: 8px;" src="/wp-content/uploads/2024/05/image-1-1.png" /></a><div class="d-block"><a href="/resources/reports/creative-optimization" class="btn btn-arrow d-inline-block">New data on AI-driven creative</a></div></div> </div> </div> </div> </nav> </li> <li itemprop="name" role="menuitem" class="menu-item menu-item-type-custom menu-item-object-custom nav-item mega-parent"> <a itemprop="url" title="Company" class="nav-link" href="#">Company </a> <nav class="mega-menu flex-column fixed-top pb-20 pb-md-0 px-20" data-mega-nav-id="about-us"> <div class="container-fluid pl-40 pl-md-20 ml-md-auto pt-sm-20 pt-md-0 px-md-0 align-items-stretch d-md-block"> <div class="row mx-0"> <div class="mega-menu__col mega-menu__col--layout-1 mega-menu__col--main col-md-3 d-none d-md-flex flex-column px-0 pl-sm-0 pt-20 pt-sm-50 pb-0 pb-sm-40 pr-40"> <span class="h4 mb-3 d-none d-sm-block"> Who we are </span> <p>Find out more about our history, our team, what we stand for, and why we do what we do</p> </div> <div class="mega-menu__cols mega-menu__cols--columns mega-menu__cols--layout-1 row w-100 flex-column flex-md-row justify-content-md-between pl-0 pt-30 pt-sm-0 col pl-md-70 pr-md-80"> <div class="mega-menu__col mega-menu__col--layout-1 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 pl-md-30"> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/company/about/"> <span class="d-block pb-2">About us</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/company/newsroom/"> <span class="d-block pb-2">Newsroom</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" 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data-aft-block="breadcrumbs" id="breadcrumb_blog" class="text-decoration-none"> Blog </a> </li> <li itemprop="name" role="menuitem" class="menu-item pl-0 mr-3 my-0 my-sm-2 text-uppercase"> <a itemprop="url" title="Measurement & analytics" href="https://www.appsflyer.com/blog/measurement-analytics/" data-aft="internal-link" data-aft-block="breadcrumbs" id="breadcrumb_measurement-analytics" class="text-decoration-none">Measurement & analytics </a> </li> </ul> <h1 class="section-single-post__header--title py-4"> Unlock Complete, Unified, and Private iOS Attribution for Meta Campaigns with AppsFlyer </h1> <span class="section-single-post__header--author d-flex align-items-center"> <figure class="author-box__image mr-3"> <img class="bg-image" src="https://www.appsflyer.com/wp-content/uploads/2021/05/barak.witkowsk-1-150x150-1.jpeg"/> </figure> By Barak Witkowski </span> </div> <div class="section-single-post__header--image order-0 order-sm-0 d-none d-md-flex align-items-center justify-content-center col-sm-5 pt-5 pt-sm-3 pb-4 pb-sm-0"> <figure class="overflow-hidden position-relative"> <img loading="eager" fetchpriority="high" src="https://www.appsflyer.com/wp-content/uploads/2024/10/AFxMeta-1080x1080-1.png" alt="AppsFlyer and Meta featured image" title="AppsFlyer and Meta featured image" width="1080" height="1080" /> </figure> </div> <aside class="section-single-post__details col-12 order-1 order-sm-1 mt-20 mt-sm-40 mb-20 mb-sm-4"> <ul class="list-style-none theme-borders--color-2 theme-borders--top theme-borders--bottom d-flex justify-content-between justify-content-md-start my-0 py-1"> <li class="pl-0 text-dark d-flex flex-column flex-md-row"> <span class="section-single-post__details--published">Oct 09, 2024</span> </li> <li class="pl-0 text-dark mr-0 ml-0 ml-md-auto"> 2 min read</li> </ul> </aside> </header> <div class="d-block d-lg-flex justify-content-start section-single-post__content-holder pt-sm-40 px-0"> <aside class="section-single-post__sidebar d-md-block pb-sm-50 px-md-0"> <div class="section-single-post__sidebar-holder section-single-post__sidebar-holder--no-bg"> <nav class=""> <h6 class="section-single-post__sidebar-holder-title"> What's inside?</h6> <div id="guide-toc" class="section-guide__toc sidebar-nav sidebar-nav--toc sidebar-nav--with-border d-flex flex-column"> <div class="sidebar-nav__holder border-radius pb-5 pb-md-0 mb-40 mb-md-0"><button class="navbar-toggler navbar--categories-close ico-close d-md-none btn-icon" type="button" data-toggle="on" data-target="guide-toc guide-nav" aria-controls="section-guide__toc" aria-expanded="false" aria-label="Toggle categories"></button> <ol id="toc-index" class="toc sidebar-nav__group list-style-none flex-column mt-0 ml-4 ml-md-0 mt-md-0 mb-0"> <li class="sidebar-nav__item my-0 ml-0 pl-md-2 pl-0 pr-30 pr-md-0 py-2 active"> <a href="#heading-id-1" class="d-flex flex-column"> Complete attribution across all iOS users </a> </li> <li class="sidebar-nav__item my-0 ml-0 pl-md-2 pl-0 pr-30 pr-md-0 py-2 "> <a href="#heading-id-2" class="d-flex flex-column"> Unified data Insights under one roof </a> </li> <li class="sidebar-nav__item my-0 ml-0 pl-md-2 pl-0 pr-30 pr-md-0 py-2 "> <a href="#heading-id-3" class="d-flex flex-column"> Privacy-first </a> </li> <li class="sidebar-nav__item my-0 ml-0 pl-md-2 pl-0 pr-30 pr-md-0 py-2 "> <a href="#heading-id-4" class="d-flex flex-column"> Getting started </a> </li> <li class="sidebar-nav__item my-0 ml-0 pl-md-2 pl-0 pr-30 pr-md-0 py-2 "> <a href="#heading-id-5" class="d-flex flex-column"> Final thoughts </a> </li> </ol> </div> </div> </nav> </div> </aside> <div class="section-single-post__content toc__group"> <div class="section-single-post__body section-single-post__body--default"> <p>In today’s mobile marketing landscape, data is often partial, delayed, and fragmented, making it challenging to gain a clear understanding of your campaign performance and achieve a high <a href="https://www.appsflyer.com/glossary/roas/">return on ad spend (ROAS)</a>. To solve this, AppsFlyer and Meta have partnered to deliver a more complete, unified, and privacy-first measurement solution for Meta app promotion campaigns on iOS.</p> <p>This enhancement ensures that you not only gain more complete and accurate insights but also maintain the highest standards of data privacy.</p> <h2 class="wp-block-heading" id="h-more-complete-attribution-across-all-ios-users">More complete attribution across all iOS users</h2> <p>One of the major challenges marketers face is capturing performance across all types of iOS users, especially after Apple’s introduction of <a href="https://www.appsflyer.com/glossary/app-tracking-transparency/">App Tracking Transparency (ATT). </a>With our latest update, you can now measure both opted-in ATT users and users who haven’t opted in, ensuring your attribution data is more complete.</p> <p>With full and timely attribution and <a href="https://www.appsflyer.com/glossary/ltv/">LTV</a> data, you can more accurately assess the full impact of your Meta campaigns and avoid blind spots in your attribution data.</p> <h2 class="wp-block-heading" id="h-unified-data-insights-under-one-roof">Unified data insights under one roof</h2> <p>What makes this solution stand out is its ability to unify Meta’s Advanced Aggregated Event Measurement (AEM) signals with AppsFlyer’s proprietary modeling into one unique <a href="https://support.appsflyer.com/hc/en-us/articles/4410634145425-Single-Source-of-Truth-SSOT-guide-for-iOS-attribution?wvideo=545isomgo1">Single Source of Truth (SSOT)</a>. This solution offers a more unified view of your iOS campaigns, consolidating every touchpoint into one actionable data stream.</p> <p>Marketers no longer need to juggle multiple data sets to make sense of campaign performance. With a more holistic and accurate view, you can optimize campaigns more confidently and efficiently.</p> <h2 class="wp-block-heading" id="h-privacy-first-nbsp">Privacy-first </h2> <p>While delivering complete and unified insights is crucial, protecting user privacy remains our top priority. This enhancement strictly adheres to privacy guidelines, fully aligned with Meta’s AEM privacy protocols.</p> <h2 class="wp-block-heading" id="h-getting-started">Getting started</h2> <p>Getting started is simple: just turn on the “Advanced Data Sharing” toggle within your Meta Ads settings under the Integration tab. This enhancement applies to <a href="https://www.appsflyer.com/glossary/last-click-attribution/">last-click attribution</a> (not <a href="https://www.appsflyer.com/glossary/re-engagement/">re-engagement</a>) with a 24-hour attribution window on iOS.</p> <p>If you’re ready to take your Meta campaigns to the next level with more complete, unified, and private insights, click <a href="https://support.appsflyer.com/hc/en-us/articles/207033826-Meta-ads-integration-setup#basic-facebook-attribution-setup">here</a> to learn more or reach out to us for assistance.</p> <h2 class="wp-block-heading" id="h-final-thoughts">Final thoughts</h2> <p>In partnership with Meta, AppsFlyer’s enhanced iOS measurement solution is a game-changer for marketers. By focusing on completeness, unified insights, and privacy-first practices, this update helps ensure that your Meta campaigns perform at their best while safeguarding user data. It’s time to embrace smarter, more accurate attribution and make the most of every iOS interaction.<br></p> </div> <div class="section-single-post__tags-list tags-list d-flex flex-wrap pt-20 pb-40 pb-sm-0 px-0 mt-20 mx-0"> <a href="https://www.appsflyer.com/blog/topic/campaign-management-optimization/" data-aft="tag" data-aft-block="section-tags"> Campaign management & optimization</a> <a href="https://www.appsflyer.com/blog/topic/mobile-attribution/" data-aft="tag" data-aft-block="section-tags"> Mobile attribution</a> </div> <footer class="section-single-post__author-box pt-20 px-0 mx-0 pb-70 pb-md-0"> <section class="author-box mt-sm-3 mx-0"> <div class="container"> <div class="row"> <div class="col d-flex flex-column flex-md-row align-items-start py-30 px-0"> <figure class="author-box__image"> <img class="bg-image" src="https://www.appsflyer.com/wp-content/uploads/2021/05/barak.witkowsk-1-150x150-1.jpeg"/> </figure> <div class="author-box__content pt-20 pt-md-0 pl-md-30 pr-sm-3"> <h3 class="pb-1 mb-0">Barak Witkowski</h3> <div class="author-box__text"> Barak is the Chief Product Officer at AppsFlyer. 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data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>Partner marketplace</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-30092" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-30092 nav-item"><a itemprop="url" title="AppsFlyer for iOS" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/solutions/ios/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>AppsFlyer for iOS</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-51237" class="menu-item menu-item-type-post_type menu-item-object-products menu-item-51237 nav-item"><a itemprop="url" title="Privacy Cloud" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/products/privacy-cloud/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>Privacy Cloud</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-275065" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-275065 nav-item"><a itemprop="url" title="Pricing" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/pricing/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>Pricing</span></a></li> </ul> </div> <div class="footer__col col-12 col-md"> <h3 class="mb-0 pb-20 pb-md-3 pt-20 pt-md-0 d-flex justify-content-between">Solutions</h3> <ul id="footer" class="pb-3 pb-sm-30 list-style-none d-none d-md-block"><li itemprop="name" role="menuitem" id="menu-item-375768" class="menu-item menu-item-type-post_type menu-item-object-solutions menu-item-375768 nav-item"><a itemprop="url" title="Gaming" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/solutions/games/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>Gaming</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-20285" class="menu-item menu-item-type-post_type menu-item-object-solutions menu-item-20285 nav-item"><a itemprop="url" title="Shopping" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/solutions/shopping/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>Shopping</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-20284" class="menu-item menu-item-type-post_type menu-item-object-solutions menu-item-20284 nav-item"><a itemprop="url" title="Food & drink" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/solutions/food-drink/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>Food & drink</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-20283" class="menu-item menu-item-type-post_type menu-item-object-solutions menu-item-20283 nav-item"><a itemprop="url" title="Entertainment & music" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/solutions/entertainment-music/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>Entertainment & music</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-20282" class="menu-item menu-item-type-post_type menu-item-object-solutions menu-item-20282 nav-item"><a itemprop="url" title="Finance" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/solutions/finance/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>Finance</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-18576" class="menu-item menu-item-type-post_type menu-item-object-solutions menu-item-18576 nav-item"><a itemprop="url" title="Health & fitness" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/solutions/health-fitness/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>Health & fitness</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-3790" class="menu-item menu-item-type-post_type menu-item-object-solutions menu-item-3790 nav-item"><a itemprop="url" title="Travel" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/solutions/travel/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>Travel</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-18575" class="menu-item menu-item-type-post_type menu-item-object-solutions menu-item-18575 nav-item"><a itemprop="url" title="Zero budget marketing" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/solutions/zero-budget-marketing/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>Zero budget marketing</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-28625" class="menu-item menu-item-type-post_type menu-item-object-solutions menu-item-28625 nav-item"><a itemprop="url" title="AWS" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/solutions/aws/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>AWS</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-3793" class="menu-item menu-item-type-post_type menu-item-object-solutions menu-item-3793 nav-item"><a itemprop="url" title="Integrated partners" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/solutions/partners/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>Integrated partners</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-418303" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-418303 nav-item"><a itemprop="url" title="Tech and media partners" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/solutions/partners/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>Tech and media partners</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-3792" class="menu-item menu-item-type-post_type menu-item-object-solutions menu-item-3792 nav-item"><a itemprop="url" title="Agency partners" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/solutions/agencies/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>Agency partners</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-362861" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-362861 nav-item"><a itemprop="url" title="Partner Program" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/solutions/partner-program/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>Partner Program</span></a></li> </ul> </div> <div class="footer__col col-12 col-md"> <h3 class="mb-0 pb-20 pb-md-3 pt-20 pt-md-0 d-flex justify-content-between">Why AppsFlyer</h3> <ul id="footer" class="pb-3 pb-sm-30 list-style-none d-none d-md-block"><li itemprop="name" role="menuitem" id="menu-item-381996" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-381996 nav-item"><a itemprop="url" title="Customers success stories" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/customers/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>Customers success stories</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-29680" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-29680 nav-item"><a itemprop="url" title="The AppsFlyer difference" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/appsflyer-advantage/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>The AppsFlyer difference</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-20286" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-20286 nav-item"><a itemprop="url" title="Trust hub" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/trust/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>Trust hub</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-20287" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-20287 nav-item"><a itemprop="url" title="Security" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/trust/security/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>Security</span></a></li> </ul> </div> <div class="footer__col col-12 col-md"> <h3 class="mb-0 pb-20 pb-md-3 pt-20 pt-md-0 d-flex justify-content-between">Learn</h3> <ul id="footer" class="pb-3 pb-sm-30 list-style-none d-none d-md-block"><li itemprop="name" role="menuitem" id="menu-item-716" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-716 nav-item"><a itemprop="url" title="Blog" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/blog/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>Blog</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-20291" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-20291 nav-item"><a itemprop="url" title="Videos" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/blog/videos/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>Videos</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-20292" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-20292 nav-item"><a itemprop="url" title="Podcast" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/blog/podcasts/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>Podcast</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-20293" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-20293 nav-item"><a itemprop="url" title="Reports & guides" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/resources/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>Reports & guides</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-278735" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-278735 nav-item"><a itemprop="url" title="Webinars on-demand" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/resources/webinars/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>Webinars on-demand</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-721" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-721 nav-item"><a itemprop="url" title="Glossary" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/glossary/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>Glossary</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-20294" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-20294 nav-item"><a itemprop="url" title="Product news" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/product-news/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>Product news</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-20295" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-20295 nav-item"><a itemprop="url" title="Use cases" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/use-cases/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>Use cases</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-412869" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-412869 nav-item"><a itemprop="url" title="Metrics comparison" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/metrics-comparison/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>Metrics comparison</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-418035" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-418035 nav-item"><a itemprop="url" title="Industry benchmarks" itemprop="url" target="_blank" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/benchmarks/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>Industry benchmarks</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-20297" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-20297 nav-item"><a itemprop="url" title="Help center" itemprop="url" target="_blank" itemprop="url" id="1" itemprop="url" href="https://support.appsflyer.com/hc/en-us" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>Help center</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-362032" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-362032 nav-item"><a itemprop="url" title="Sitemap" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/sitemap/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>Sitemap</span></a></li> </ul> </div> <div class="footer__col col-12 col-md"> <h3 class="mb-0 pb-20 pb-md-3 pt-20 pt-md-0 d-flex justify-content-between">Company</h3> <ul id="footer" class="pb-3 pb-sm-30 list-style-none d-none d-md-block"><li itemprop="name" role="menuitem" id="menu-item-29683" class="menu-item menu-item-type-post_type menu-item-object-company menu-item-29683 nav-item"><a itemprop="url" title="About" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/company/about/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>About</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-737" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-737 nav-item"><a itemprop="url" title="Newsroom" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/company/newsroom/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>Newsroom</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-30093" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-30093 nav-item"><a itemprop="url" title="Press releases" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/company/newsroom/pr/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>Press releases</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-30094" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-30094 nav-item"><a itemprop="url" title="Media coverage" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/company/newsroom/coverage/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>Media coverage</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-20298" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-20298 nav-item"><a itemprop="url" title="CEO blog spot" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/blog/ceo/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>CEO blog spot</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-738" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-738 nav-item"><a itemprop="url" title="Careers" itemprop="url" target="_blank" itemprop="url" id="1" itemprop="url" href="https://careers.appsflyer.com/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>Careers</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-736" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-736 nav-item"><a itemprop="url" title="Social impact" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/company/social-impact/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>Social impact</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-12250" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-12250 nav-item"><a itemprop="url" title="Contact" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/company/contact/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>Contact</span></a></li> </ul> </div> </div> <div class="footer__middle row"> <div class="col mx-20 py-20 d-flex align-items-md-center justify-content-md-center justify-content-md-between px-0"> <nav class="footer__social social-sharing social-sharing--footer"> <ul class="d-flex flex-row flex-wrap list-style-none align-items-center justify-content-start justify-content-md-start"> <li class="pl-0 pr-md-10 pb-4 pb-sm-0"> <a href="https://www.facebook.com/AppsFlyer" target="_blank" data-aft="social-link" data-aft-block="main-footer"> <i class="icon-facebook"></i> </a> </li> <li class="pl-0 pr-md-10 pb-4 pb-sm-0"> <a href="https://www.linkedin.com/company/appsflyer/" 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