CINXE.COM
YouGov /Research Reality
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.item-link[_ngcontent-yg-app-c3708768977]{color:#006bdb}</style><style ng-app-id="yg-app">div.mat-mdc-autocomplete-panel{width:100%;max-height:256px;visibility:hidden;transform-origin:center top;overflow:auto;padding:8px 0;box-sizing:border-box;position:static;border-radius:var(--mat-autocomplete-container-shape, var(--mat-app-corner-extra-small));box-shadow:var(--mat-autocomplete-container-elevation-shadow);background-color:var(--mat-autocomplete-background-color, var(--mat-app-surface-container))}.cdk-high-contrast-active div.mat-mdc-autocomplete-panel{outline:solid 1px}.cdk-overlay-pane:not(.mat-mdc-autocomplete-panel-above) div.mat-mdc-autocomplete-panel{border-top-left-radius:0;border-top-right-radius:0}.mat-mdc-autocomplete-panel-above div.mat-mdc-autocomplete-panel{border-bottom-left-radius:0;border-bottom-right-radius:0;transform-origin:center bottom}div.mat-mdc-autocomplete-panel.mat-mdc-autocomplete-visible{visibility:visible}div.mat-mdc-autocomplete-panel.mat-mdc-autocomplete-hidden{visibility:hidden;pointer-events:none}mat-autocomplete{display:none}</style><style ng-app-id="yg-app"> @keyframes _ngcontent-yg-app-c431670749_loading{to{transform:translate(350%)}}@keyframes _ngcontent-yg-app-c431670749_COLOR_BAR{0%{width:0}to{width:100%}}.cards-collection[_ngcontent-yg-app-c431670749]{--card-border-width: 1px;--card-border-color: #ccd1db;--card-border-radius: 8px;--card-shadow: 0 0 15px 0 rgba(0, 0, 0, .2);--card-shadow-border-color: var(--card-border-color);--card-height: 280px;display:flex;flex-direction:column;row-gap:30px;margin-top:20px}.cards-collection[_ngcontent-yg-app-c431670749] .cards-grid[_ngcontent-yg-app-c431670749]{display:grid;grid-template-rows:auto;justify-content:center;width:100%;padding:0}@media (min-width: 1280px){.cards-collection[_ngcontent-yg-app-c431670749] .cards-grid[_ngcontent-yg-app-c431670749]{grid-template-columns:repeat(auto-fill,minmax(288px,386px));grid-row-gap:30px;grid-column-gap:30px}}@media (min-width: 600px) and (max-width: 839.95px),(min-width: 840px) and (max-width: 959.95px),(min-width: 960px) and (max-width: 1279.95px){.cards-collection[_ngcontent-yg-app-c431670749] .cards-grid[_ngcontent-yg-app-c431670749]{grid-template-columns:repeat(auto-fill,calc(50% - 7.5px));grid-row-gap:15px;grid-column-gap:15px;max-width:787px;margin:auto}}@media (max-width: 599.95px){.cards-collection[_ngcontent-yg-app-c431670749] .cards-grid[_ngcontent-yg-app-c431670749]{grid-template-columns:repeat(auto-fill,minmax(288px,386px));grid-row-gap:15px;grid-column-gap:15px}}@media (min-width: 1280px){.cards-collection[_ngcontent-yg-app-c431670749] .cards-grid[_ngcontent-yg-app-c431670749]{grid-template-columns:repeat(3,minmax(288px,386px))}.cards-collection[_ngcontent-yg-app-c431670749] .cards-grid[_ngcontent-yg-app-c431670749] > yg-rank-card[_ngcontent-yg-app-c431670749]{grid-row-start:1;grid-row-end:span 2;grid-column-start:3}}@media (min-width: 960px) and (max-width: 1279.95px){.cards-collection[_ngcontent-yg-app-c431670749] .cards-grid[_ngcontent-yg-app-c431670749]{grid-template-columns:repeat(auto-fill,calc(50% - 15px));grid-row-gap:30px;grid-column-gap:30px;max-width:928px}.cards-collection[_ngcontent-yg-app-c431670749] .cards-grid[_ngcontent-yg-app-c431670749] > yg-rank-card[_ngcontent-yg-app-c431670749]{grid-row-start:3;grid-row-end:span 2}}@media (max-width: 599.95px),(min-width: 600px) and (max-width: 839.95px),(min-width: 840px) and (max-width: 959.95px){.cards-collection[_ngcontent-yg-app-c431670749] .cards-grid[_ngcontent-yg-app-c431670749]{display:flex;flex-direction:column;row-gap:30px;max-width:568px}}@media ((min-width: 960px) and (max-width: 1279.95px)){.cards-collection[_ngcontent-yg-app-c431670749] .cards-grid[_ngcontent-yg-app-c431670749] > *[_ngcontent-yg-app-c431670749]:nth-child(6){order:1}}.cards-collection[_ngcontent-yg-app-c431670749] .cards-grid[_ngcontent-yg-app-c431670749] .double-card[_ngcontent-yg-app-c431670749]{display:flex;flex-direction:column;gap:inherit;min-height:var(--card-height, 280px)}</style><style ng-app-id="yg-app"> @keyframes _ngcontent-yg-app-c742244396_loading{to{transform:translate(350%)}}@keyframes _ngcontent-yg-app-c742244396_COLOR_BAR{0%{width:0}to{width:100%}}@media (max-width: 599.95px),(min-width: 600px) and (max-width: 839.95px),(min-width: 840px) and (max-width: 959.95px){[_nghost-yg-app-c742244396]{overflow:hidden;margin-right:-16px;margin-bottom:-16px;margin-left:-16px}[_nghost-yg-app-c742244396] > *[_ngcontent-yg-app-c742244396]{display:flex;justify-content:flex-start;overflow-x:scroll;-webkit-overflow-scrolling:touch;margin-bottom:-16px;padding:0 16px 32px;scroll-snap-type:x mandatory;scroll-padding-left:16px}[_nghost-yg-app-c742244396] > *[_ngcontent-yg-app-c742244396] > *[_ngcontent-yg-app-c742244396]{padding-right:16px;scroll-snap-align:start;scroll-snap-stop:always}}.disclaimer[_ngcontent-yg-app-c742244396]{display:none}@media (max-width: 599.95px),(min-width: 600px) and (max-width: 839.95px),(min-width: 840px) and (max-width: 959.95px){.disclaimer[_ngcontent-yg-app-c742244396]{display:flex;justify-content:center;margin-bottom:28px;padding:0;color:#616e90;font-size:16px;line-height:1.5}.disclaimer[_ngcontent-yg-app-c742244396] span[_ngcontent-yg-app-c742244396]{padding:0}}.cards-navigation[_ngcontent-yg-app-c742244396]{display:flex;justify-content:space-between;column-gap:20px}@media (min-width: 960px) and (max-width: 1279.95px){.cards-navigation[_ngcontent-yg-app-c742244396]{column-gap:10px}}.cards-navigation.empty[_ngcontent-yg-app-c742244396]{overflow:hidden}.cards-navigation[_ngcontent-yg-app-c742244396] a[_ngcontent-yg-app-c742244396]{color:inherit;text-decoration:inherit}.cards-navigation[_ngcontent-yg-app-c742244396] button[_ngcontent-yg-app-c742244396], .cards-navigation[_ngcontent-yg-app-c742244396] a[_ngcontent-yg-app-c742244396]{flex:1 1 auto;padding:14px 20px;border-radius:8px;font-weight:600;font-size:1.125rem;line-height:1}@media (min-width: 1280px),(min-width: 960px) and (max-width: 1279.95px){.cards-navigation[_ngcontent-yg-app-c742244396] button[_ngcontent-yg-app-c742244396]:hover:not(.active), .cards-navigation[_ngcontent-yg-app-c742244396] a[_ngcontent-yg-app-c742244396]:hover:not(.active){background-color:#dde1e7}}@media (min-width: 960px) and (max-width: 1279.95px){.cards-navigation[_ngcontent-yg-app-c742244396] button[_ngcontent-yg-app-c742244396], .cards-navigation[_ngcontent-yg-app-c742244396] a[_ngcontent-yg-app-c742244396]{padding:14px 10px}}.cards-navigation[_ngcontent-yg-app-c742244396] button.active[_ngcontent-yg-app-c742244396], .cards-navigation[_ngcontent-yg-app-c742244396] a.active[_ngcontent-yg-app-c742244396]{background-color:#33415c;color:#fff}.cards-navigation[_ngcontent-yg-app-c742244396] button[_ngcontent-yg-app-c742244396]:nth-child(1), .cards-navigation[_ngcontent-yg-app-c742244396] a[_ngcontent-yg-app-c742244396]:nth-child(1){position:relative}@media (max-width: 599.95px),(min-width: 600px) and (max-width: 839.95px),(min-width: 840px) and (max-width: 959.95px),(min-width: 1280px){.cards-navigation[_ngcontent-yg-app-c742244396] button[_ngcontent-yg-app-c742244396]:nth-child(1), .cards-navigation[_ngcontent-yg-app-c742244396] a[_ngcontent-yg-app-c742244396]:nth-child(1){margin-right:20px}}@media (min-width: 960px) and (max-width: 1279.95px){.cards-navigation[_ngcontent-yg-app-c742244396] button[_ngcontent-yg-app-c742244396]:nth-child(1), .cards-navigation[_ngcontent-yg-app-c742244396] a[_ngcontent-yg-app-c742244396]:nth-child(1){margin-right:10px}}.cards-navigation[_ngcontent-yg-app-c742244396] button[_ngcontent-yg-app-c742244396]:nth-child(1):after, .cards-navigation[_ngcontent-yg-app-c742244396] a[_ngcontent-yg-app-c742244396]:nth-child(1):after{content:"";position:absolute;top:2px;width:1px;height:42px;background-color:#6c6c6c40}@media (max-width: 599.95px),(min-width: 600px) and (max-width: 839.95px),(min-width: 840px) and (max-width: 959.95px),(min-width: 1280px){.cards-navigation[_ngcontent-yg-app-c742244396] button[_ngcontent-yg-app-c742244396]:nth-child(1):after, .cards-navigation[_ngcontent-yg-app-c742244396] a[_ngcontent-yg-app-c742244396]:nth-child(1):after{right:-20px}}@media (min-width: 960px) and (max-width: 1279.95px){.cards-navigation[_ngcontent-yg-app-c742244396] button[_ngcontent-yg-app-c742244396]:nth-child(1):after, .cards-navigation[_ngcontent-yg-app-c742244396] a[_ngcontent-yg-app-c742244396]:nth-child(1):after{right:-10px}}.cards-navigation[_ngcontent-yg-app-c742244396] button.empty[_ngcontent-yg-app-c742244396]{min-width:164px;height:46px;background:var(--skeleton-bg-color, #eeeff2)}</style><style ng-app-id="yg-app"> @keyframes _ngcontent-yg-app-c3758193928_loading{to{transform:translate(350%)}}@keyframes _ngcontent-yg-app-c3758193928_COLOR_BAR{0%{width:0}to{width:100%}}[_nghost-yg-app-c3758193928]{display:flex;height:var(--card-height, 256px)}.tracker-link[_ngcontent-yg-app-c3758193928]{position:relative;display:flex;flex:1;flex-direction:column;min-width:265px;text-decoration:none}@media (min-width: 960px) and (max-width: 1279.95px),(min-width: 1280px){.tracker-link[_ngcontent-yg-app-c3758193928]{width:386px}}@media (min-width: 600px) and (max-width: 839.95px),(min-width: 840px) and (max-width: 959.95px),(min-width: 960px) and (max-width: 1279.95px),(min-width: 1280px){.tracker-link[_ngcontent-yg-app-c3758193928]:hover yg-card[_ngcontent-yg-app-c3758193928]{box-shadow:var(--card-shadow, 0 4px 10px rgba(230, 232, 237, .5))}.tracker-link[_ngcontent-yg-app-c3758193928]:hover yg-card[_ngcontent-yg-app-c3758193928]:not(.featured):not(.special){border:solid 1px var(--card-shadow-border-color, #e6e8ed)}}.tracker-link[_ngcontent-yg-app-c3758193928] yg-card[_ngcontent-yg-app-c3758193928]{position:relative;transition:box-shadow .25s ease-in-out,border .25s ease-in-out}.tracker-link[_ngcontent-yg-app-c3758193928]:focus yg-card[_ngcontent-yg-app-c3758193928]{box-shadow:0 4px 10px #b3bbc980}.tracker-link[_ngcontent-yg-app-c3758193928]:focus yg-card[_ngcontent-yg-app-c3758193928]:not(.featured):not(.special){border:1px solid #b3bbc9}.tracker-link[_ngcontent-yg-app-c3758193928]:active yg-card[_ngcontent-yg-app-c3758193928]{box-shadow:none}.tracker-link[_ngcontent-yg-app-c3758193928]:active yg-card[_ngcontent-yg-app-c3758193928]:not(.featured):not(.special){border:1px solid #b3bbc9}.tracker-card[_ngcontent-yg-app-c3758193928] .tracker-container[_ngcontent-yg-app-c3758193928]{display:block;align-self:flex-start;width:100%;background-color:var(--card-bg-color, #ffffff)}@media (max-width: 599.95px),(min-width: 600px) and (max-width: 839.95px){.tracker-card[_ngcontent-yg-app-c3758193928] .tracker-container[_ngcontent-yg-app-c3758193928]{height:calc(100% + 16px);margin-bottom:-16px}}@media (min-width: 840px) and (max-width: 959.95px),(min-width: 960px) and (max-width: 1279.95px),(min-width: 1280px){.tracker-card[_ngcontent-yg-app-c3758193928] .tracker-container[_ngcontent-yg-app-c3758193928]{height:calc(100% + 24px);margin-bottom:-24px}}.tracker-card-loader[_ngcontent-yg-app-c3758193928] .loader-container[_ngcontent-yg-app-c3758193928]{flex:1}.tracker-card-loader[_ngcontent-yg-app-c3758193928] .loader-container[_ngcontent-yg-app-c3758193928] .skeleton-loader[_ngcontent-yg-app-c3758193928]{margin-top:8px}.tracker-card-loader[_ngcontent-yg-app-c3758193928] .loader-container[_ngcontent-yg-app-c3758193928] .skeleton-loader[_ngcontent-yg-app-c3758193928]:nth-child(1){--bg-color: var(--skeleton-bg-color, #eeeff2);--blur-color: var(--skeleton-blur-color, #ffffff);position:relative;display:block;overflow:hidden;width:100%;max-width:100%;height:12px;border-radius:0;background-color:var(--bg-color)}.tracker-card-loader[_ngcontent-yg-app-c3758193928] .loader-container[_ngcontent-yg-app-c3758193928] .skeleton-loader[_ngcontent-yg-app-c3758193928]:nth-child(1):before{content:"";position:absolute;width:200px;height:100%;background-image:linear-gradient(to left,var(--bg-color) 0%,var(--blur-color) 50%,var(--bg-color) 100%);background-repeat:no-repeat;transform:translate(-100%);animation:_ngcontent-yg-app-c3758193928_skeletonBlurMove 1.5s infinite;animation-delay:.6s}.tracker-card-loader[_ngcontent-yg-app-c3758193928] .loader-container[_ngcontent-yg-app-c3758193928] .skeleton-loader[_ngcontent-yg-app-c3758193928]:nth-child(2){--bg-color: var(--skeleton-bg-color, #eeeff2);--blur-color: var(--skeleton-blur-color, #ffffff);position:relative;display:block;overflow:hidden;width:100%;max-width:90%;height:12px;border-radius:0;background-color:var(--bg-color)}.tracker-card-loader[_ngcontent-yg-app-c3758193928] .loader-container[_ngcontent-yg-app-c3758193928] .skeleton-loader[_ngcontent-yg-app-c3758193928]:nth-child(2):before{content:"";position:absolute;width:200px;height:100%;background-image:linear-gradient(to left,var(--bg-color) 0%,var(--blur-color) 50%,var(--bg-color) 100%);background-repeat:no-repeat;transform:translate(-100%);animation:_ngcontent-yg-app-c3758193928_skeletonBlurMove 1.5s infinite;animation-delay:.6s}.tracker-card-loader[_ngcontent-yg-app-c3758193928] .loader-container[_ngcontent-yg-app-c3758193928] .skeleton-loader[_ngcontent-yg-app-c3758193928]:nth-child(3){--bg-color: var(--skeleton-bg-color, #eeeff2);--blur-color: var(--skeleton-blur-color, #ffffff);position:relative;display:block;overflow:hidden;width:100%;max-width:80%;height:12px;border-radius:0;background-color:var(--bg-color)}.tracker-card-loader[_ngcontent-yg-app-c3758193928] .loader-container[_ngcontent-yg-app-c3758193928] .skeleton-loader[_ngcontent-yg-app-c3758193928]:nth-child(3):before{content:"";position:absolute;width:200px;height:100%;background-image:linear-gradient(to left,var(--bg-color) 0%,var(--blur-color) 50%,var(--bg-color) 100%);background-repeat:no-repeat;transform:translate(-100%);animation:_ngcontent-yg-app-c3758193928_skeletonBlurMove 1.5s infinite;animation-delay:.6s}.tracker-card-loader[_ngcontent-yg-app-c3758193928] .loader-container[_ngcontent-yg-app-c3758193928] .skeleton-loader[_ngcontent-yg-app-c3758193928]:nth-child(4){--bg-color: var(--skeleton-bg-color, #eeeff2);--blur-color: var(--skeleton-blur-color, #ffffff);position:relative;display:block;overflow:hidden;width:100%;max-width:100%;height:12px;border-radius:0;background-color:var(--bg-color)}.tracker-card-loader[_ngcontent-yg-app-c3758193928] .loader-container[_ngcontent-yg-app-c3758193928] .skeleton-loader[_ngcontent-yg-app-c3758193928]:nth-child(4):before{content:"";position:absolute;width:200px;height:100%;background-image:linear-gradient(to left,var(--bg-color) 0%,var(--blur-color) 50%,var(--bg-color) 100%);background-repeat:no-repeat;transform:translate(-100%);animation:_ngcontent-yg-app-c3758193928_skeletonBlurMove 1.5s infinite;animation-delay:.6s}@keyframes _ngcontent-yg-app-c3758193928_skeletonBlurMove{to{transform:translate(400%)}}</style><style ng-app-id="yg-app"> @keyframes _ngcontent-yg-app-c3445757701_loading{to{transform:translate(350%)}}@keyframes _ngcontent-yg-app-c3445757701_COLOR_BAR{0%{width:0}to{width:100%}}[_nghost-yg-app-c3445757701]{position:relative;display:flex;flex:1;flex-direction:row;max-height:var(--card-height, 256px);border:solid var(--card-border-width, 1px) var(--card-border-color, #e6e8ed);border-radius:var(--card-border-radius, 0);background-color:var(--card-bg-color, #ffffff)}@media (max-width: 599.95px),(min-width: 600px) and (max-width: 839.95px){[_nghost-yg-app-c3445757701]{border-radius:var(--card-border-radius, 4px);box-shadow:0 0 5px #f4f5f680}}[_nghost-yg-app-c3445757701]:before{--card-border-offset: calc(var(--card-border-width, 1px) * -1);content:"";position:absolute;top:var(--card-border-offset);bottom:var(--card-border-offset);left:var(--card-border-offset);z-index:1;width:var(--card-left-bar-width, 0);background-color:var(--card-left-bar-color, #e6e8ed)}@media (max-width: 599.95px),(min-width: 600px) and (max-width: 839.95px){[_nghost-yg-app-c3445757701]:before{border-radius:4px 0 0 4px}}@media 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Our senior political specialists apply their expertise to provide projections and keep you up to date.</p></div></section><section _ngcontent-yg-app-c3220092379 class="content"><yg-links _ngcontent-yg-app-c3220092379 class="links ng-star-inserted" _nghost-yg-app-c2096409798 ngh="9"><div _ngcontent-yg-app-c2096409798 class="link-wrapper ng-star-inserted"><a _ngcontent-yg-app-c2096409798 ygfocusstate target="_blank" class="link focus-state ng-star-inserted" href="https://today.yougov.com/elections/us/2024"> U.S. Presidential Election 2024 </a><!----><!----><!----></div><div _ngcontent-yg-app-c2096409798 class="link-wrapper ng-star-inserted"><a _ngcontent-yg-app-c2096409798 ygfocusstate class="link focus-state ng-star-inserted" href="/elections/uk/2024"> UK General Election 2024 </a><!----><!----><!----></div><div _ngcontent-yg-app-c2096409798 class="link-wrapper ng-star-inserted"><a _ngcontent-yg-app-c2096409798 ygfocusstate class="link focus-state ng-star-inserted" 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fill-rule="evenodd" clip-rule="evenodd" d="m15.747 8-6.374 6.374L7.96 12.96 11.92 9H.666V7H11.92l-3.96-3.96 1.414-1.414L15.747 8z" fill="#000"/></svg></span><span _ngcontent-yg-app-c2837449758 class="description ng-star-inserted">Helping the world's most recognised brands, media owners and agencies</span><!----></button><!----><!----><!----><button _ngcontent-yg-app-c2837449758 ygbutton ygsize="size-inline" class="button yg-button red size-inline not-rounded ng-star-inserted" type="button"><span _ngcontent-yg-app-c2837449758 class="title">Elections <svg _ngcontent-yg-app-c2837449758="" width="16" height="16" viewBox="0 0 16 16" fill="none" xmlns="http://www.w3.org/2000/svg" class="arrow"><path _ngcontent-yg-app-c2837449758="" fill-rule="evenodd" clip-rule="evenodd" d="m15.747 8-6.374 6.374L7.96 12.96 11.92 9H.666V7H11.92l-3.96-3.96 1.414-1.414L15.747 8z" fill="#000"/></svg></span><span _ngcontent-yg-app-c2837449758 class="description ng-star-inserted">Discover Key Insights on the UK General Election 2024</span><!----></button><!----><!----><!----><button _ngcontent-yg-app-c2837449758 ygbutton ygsize="size-inline" class="button yg-button red size-inline not-rounded ng-star-inserted" type="button"><span _ngcontent-yg-app-c2837449758 class="title">Sign in <svg _ngcontent-yg-app-c2837449758="" width="16" height="16" viewBox="0 0 16 16" fill="none" xmlns="http://www.w3.org/2000/svg" class="arrow"><path _ngcontent-yg-app-c2837449758="" fill-rule="evenodd" clip-rule="evenodd" d="m15.747 8-6.374 6.374L7.96 12.96 11.92 9H.666V7H11.92l-3.96-3.96 1.414-1.414L15.747 8z" fill="#000"/></svg></span><!----></button><!----><!----><!----><button _ngcontent-yg-app-c2837449758 ygbutton ygsize="size-inline" class="button yg-button red size-inline not-rounded ng-star-inserted" type="button"><span _ngcontent-yg-app-c2837449758 class="title">Sign up <svg _ngcontent-yg-app-c2837449758="" width="16" height="16" viewBox="0 0 16 16" fill="none" xmlns="http://www.w3.org/2000/svg" class="arrow"><path _ngcontent-yg-app-c2837449758="" fill-rule="evenodd" clip-rule="evenodd" d="m15.747 8-6.374 6.374L7.96 12.96 11.92 9H.666V7H11.92l-3.96-3.96 1.414-1.414L15.747 8z" fill="#000"/></svg></span><!----></button><!----><!----><!----><!----></div></div><div _ngcontent-yg-app-c2837449758 class="secondary ng-star-inserted"><div _ngcontent-yg-app-c2837449758 class="header"><button _ngcontent-yg-app-c2837449758 ygbutton ygsize="size-inline" class="back-button yg-button red size-inline not-rounded" type="button"><svg _ngcontent-yg-app-c2837449758="" width="20" height="20" viewBox="0 0 20 20" fill="none" xmlns="http://www.w3.org/2000/svg"><path _ngcontent-yg-app-c2837449758="" fill-rule="evenodd" clip-rule="evenodd" d="M6.667 8.232 4.9 10l1.768 1.768 6.187 6.187 1.768-1.768L8.435 10l6.187-6.187-1.768-1.768-6.187 6.187z" fill="#000"/></svg></button> Public Data </div><div _ngcontent-yg-app-c2837449758 class="body"><yg-main-content _ngcontent-yg-app-c2837449758 class="content ng-star-inserted" _nghost-yg-app-c3220092379 ngh="3"><section _ngcontent-yg-app-c3220092379 class="text"><h2 _ngcontent-yg-app-c3220092379 class="title"> Explore YouGov's freely accessible data </h2><div _ngcontent-yg-app-c3220092379 class="description"><p>Discover our public data, featuring a diverse range of survey results, articles, trackers and popularity rankings.</p><p>From the latest political surveys to in-depth analysis, find out what the world thinks.</p></div></section><section _ngcontent-yg-app-c3220092379 class="content"><yg-links _ngcontent-yg-app-c3220092379 class="links ng-star-inserted" _nghost-yg-app-c2096409798 ngh="2"><div _ngcontent-yg-app-c2096409798 class="link-wrapper ng-star-inserted"><a _ngcontent-yg-app-c2096409798 ygfocusstate class="link focus-state ng-star-inserted" href="/topics/economy"> Economy & business </a><!----><!----><!----></div><div _ngcontent-yg-app-c2096409798 class="link-wrapper ng-star-inserted"><a _ngcontent-yg-app-c2096409798 ygfocusstate 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</a><!----><!----><!----></div><!----></yg-links><!----><!----><a _ngcontent-yg-app-c3220092379 class="cta ng-star-inserted" href="/topics/overview/list"> All Topics </a><!----><!----><!----><!----><!----></section></yg-main-content><!----><!----></div></div><div _ngcontent-yg-app-c2837449758 class="secondary ng-star-inserted"><div _ngcontent-yg-app-c2837449758 class="header"><button _ngcontent-yg-app-c2837449758 ygbutton ygsize="size-inline" class="back-button yg-button red size-inline not-rounded" type="button"><svg _ngcontent-yg-app-c2837449758="" width="20" height="20" viewBox="0 0 20 20" fill="none" xmlns="http://www.w3.org/2000/svg"><path _ngcontent-yg-app-c2837449758="" fill-rule="evenodd" clip-rule="evenodd" d="M6.667 8.232 4.9 10l1.768 1.768 6.187 6.187 1.768-1.768L8.435 10l6.187-6.187-1.768-1.768-6.187 6.187z" fill="#000"/></svg></button> For Business </div><div _ngcontent-yg-app-c2837449758 class="body"><yg-main-content _ngcontent-yg-app-c2837449758 class="content ng-star-inserted" _nghost-yg-app-c3220092379 ngh="8"><section _ngcontent-yg-app-c3220092379 class="text"><h2 _ngcontent-yg-app-c3220092379 class="title"> Helping the world's most recognised brands, media owners and agencies </h2><div _ngcontent-yg-app-c3220092379 class="description"><p>Get intelligence from our ever-growing source of consumer data on 27 million+ registered panel members in 55+ markets.<br></p><p>/Research Reality.</p></div></section><section _ngcontent-yg-app-c3220092379 class="content"><!----><div _ngcontent-yg-app-c3220092379 class="groups ng-star-inserted"><yg-links-group _ngcontent-yg-app-c3220092379 _nghost-yg-app-c3710793386 class="ng-star-inserted" ngh="5"><span _ngcontent-yg-app-c3710793386 class="label ng-star-inserted">Explore</span><!----><h3 _ngcontent-yg-app-c3710793386 class="title ng-star-inserted">Surveys</h3><!----><yg-links _ngcontent-yg-app-c3710793386 class="links" _nghost-yg-app-c2096409798 ngh="4"><div _ngcontent-yg-app-c2096409798 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</button><button _ngcontent-yg-app-c742244396 ygbutton ygcolor="black" ygsize="size-inline" class="yg-button black size-inline rounded ng-star-inserted" type="button"> Travel </button><button _ngcontent-yg-app-c742244396 ygbutton ygcolor="black" ygsize="size-inline" class="yg-button black size-inline rounded ng-star-inserted" type="button"> Sport </button><!----><button _ngcontent-yg-app-c742244396 ygbutton ygcolor="black" ygsize="size-inline" tabindex="0" type="button" class="yg-button black size-inline rounded ng-star-inserted"> More... </button><!----><!----><!----><!----></div><!----><!----><!----></yg-cards-navigation><div _ngcontent-yg-app-c431670749 ygintersectionobservergroup class="cards-grid"><!----><yg-tracker-card _ngcontent-yg-app-c431670749 _nghost-yg-app-c3758193928 class="homepage ng-star-inserted" style ngh="22"><a _ngcontent-yg-app-c3758193928 ygintersectionobserverelement data-cy="tracker-link" class="tracker-link ng-star-inserted" href="/topics/politics/trackers/britains-mood-measured-weekly"><yg-card _ngcontent-yg-app-c3758193928 data-cy="tracker-card" class="tracker-card" _nghost-yg-app-c3445757701 ngh="21"><section _ngcontent-yg-app-c3445757701 class="card-content-left"></section><section _ngcontent-yg-app-c3445757701 data-cy="card-container" class="card-container"><header _ngcontent-yg-app-c3445757701 data-cy="header" class="card-header"><div _ngcontent-yg-app-c3445757701 data-cy="card-info" class="card-info"><!----><h2 _ngcontent-yg-app-c3445757701 data-cy="card-header-text" class="title" style="-webkit-line-clamp: 2;" title="Britain's mood, measured weekly"> Britain's mood, measured weekly </h2><!----><!----></div></header><section _ngcontent-yg-app-c3445757701 data-cy="card-content-bottom" class="card-content-bottom"><div _ngcontent-yg-app-c3758193928 data-cy="trackers-chart-container" class="content-bottom tracker-container"><!----></div></section></section><section _ngcontent-yg-app-c3445757701 class="card-content-right"></section></yg-card></a><!----><!----><!----></yg-tracker-card><!----><!----><!----><!----><!----><!----><yg-tracker-card _ngcontent-yg-app-c431670749 _nghost-yg-app-c3758193928 class="homepage ng-star-inserted" style ngh="22"><a _ngcontent-yg-app-c3758193928 ygintersectionobserverelement data-cy="tracker-link" class="tracker-link ng-star-inserted" href="/topics/politics/trackers/government-approval"><yg-card _ngcontent-yg-app-c3758193928 data-cy="tracker-card" class="tracker-card" _nghost-yg-app-c3445757701 ngh="21"><section _ngcontent-yg-app-c3445757701 class="card-content-left"></section><section _ngcontent-yg-app-c3445757701 data-cy="card-container" class="card-container"><header _ngcontent-yg-app-c3445757701 data-cy="header" class="card-header"><div _ngcontent-yg-app-c3445757701 data-cy="card-info" class="card-info"><!----><h2 _ngcontent-yg-app-c3445757701 data-cy="card-header-text" class="title" style="-webkit-line-clamp: 2;" title="Government approval"> Government approval </h2><!----><!----></div></header><section _ngcontent-yg-app-c3445757701 data-cy="card-content-bottom" class="card-content-bottom"><div _ngcontent-yg-app-c3758193928 data-cy="trackers-chart-container" class="content-bottom tracker-container"><!----></div></section></section><section _ngcontent-yg-app-c3445757701 class="card-content-right"></section></yg-card></a><!----><!----><!----></yg-tracker-card><!----><!----><!----><!----><!----><!----><!----><yg-rank-card _ngcontent-yg-app-c431670749 _nghost-yg-app-c3863865282 class="homepage ng-star-inserted" style ngh="25"><a _ngcontent-yg-app-c3863865282 data-cy="rank-link" class="rank-link ng-star-inserted" href="/ratings/entertainment/popularity/art-events" style><yg-card _ngcontent-yg-app-c3863865282 data-cy="rank-card" class="rank-card" _nghost-yg-app-c3445757701 ngh="23"><section _ngcontent-yg-app-c3445757701 class="card-content-left"></section><section _ngcontent-yg-app-c3445757701 data-cy="card-container" class="card-container"><header _ngcontent-yg-app-c3445757701 data-cy="header" class="card-header"><div _ngcontent-yg-app-c3445757701 data-cy="card-info" class="card-info"><!----><h2 _ngcontent-yg-app-c3445757701 data-cy="card-header-text" class="title" style="-webkit-line-clamp: 2;" title="Art events"> Art events </h2><span _ngcontent-yg-app-c3445757701 data-cy="card-subtitle" class="subtitle ng-star-inserted"> Ranked by popularity in the UK </span><!----><!----></div></header><section _ngcontent-yg-app-c3445757701 data-cy="card-content-bottom" class="card-content-bottom"><div _ngcontent-yg-app-c3863865282 class="content-bottom rank-container"><ol _ngcontent-yg-app-c3863865282 data-cy="card-list" class="card-list"><li _ngcontent-yg-app-c3863865282 data-cy="card-list-entity" class="card-list-entry ng-star-inserted"><span _ngcontent-yg-app-c3863865282 data-cy="card-list-number" class="card-list-number">1</span><span _ngcontent-yg-app-c3863865282 class="card-list-image"><yg-image-resizer _ngcontent-yg-app-c3863865282 ariahidden="true" class="image ng-star-inserted" _nghost-yg-app-c2734950717 ngh="24"><img _ngcontent-yg-app-c2734950717 loading="lazy" class="100% cover ng-star-inserted" src="https://ygo-assets-entities-emea.yougov.net/dab231f2-2d00-11e6-a4bd-71dbf5f2854a.jpg?pw=56" srcset="https://ygo-assets-entities-emea.yougov.net/dab231f2-2d00-11e6-a4bd-71dbf5f2854a.jpg?pw=56 1x, https://ygo-assets-entities-emea.yougov.net/dab231f2-2d00-11e6-a4bd-71dbf5f2854a.jpg?pw=112 2x, https://ygo-assets-entities-emea.yougov.net/dab231f2-2d00-11e6-a4bd-71dbf5f2854a.jpg?pw=168 3x" aria-hidden="true"><!----></yg-image-resizer><!----></span><span _ngcontent-yg-app-c3863865282 data-cy="entity-name" class="card-list-content"> BAFTA </span><span _ngcontent-yg-app-c3863865282 data-cy="entity-percentage" class="card-list-likes ng-star-inserted"> 44% </span><!----></li><li _ngcontent-yg-app-c3863865282 data-cy="card-list-entity" class="card-list-entry ng-star-inserted"><span _ngcontent-yg-app-c3863865282 data-cy="card-list-number" class="card-list-number">2</span><span _ngcontent-yg-app-c3863865282 class="card-list-image"><yg-image-resizer _ngcontent-yg-app-c3863865282 ariahidden="true" class="image ng-star-inserted" _nghost-yg-app-c2734950717 ngh="24"><img _ngcontent-yg-app-c2734950717 loading="lazy" class="100% cover ng-star-inserted" src="https://ygo-assets-entities-emea.yougov.net/4ac7a6f9-2d0a-11e6-9570-cf1c514d3e57.jpg?pw=56" srcset="https://ygo-assets-entities-emea.yougov.net/4ac7a6f9-2d0a-11e6-9570-cf1c514d3e57.jpg?pw=56 1x, https://ygo-assets-entities-emea.yougov.net/4ac7a6f9-2d0a-11e6-9570-cf1c514d3e57.jpg?pw=112 2x, https://ygo-assets-entities-emea.yougov.net/4ac7a6f9-2d0a-11e6-9570-cf1c514d3e57.jpg?pw=168 3x" aria-hidden="true"><!----></yg-image-resizer><!----></span><span _ngcontent-yg-app-c3863865282 data-cy="entity-name" class="card-list-content"> Rio de Janeiro Carnival </span><span _ngcontent-yg-app-c3863865282 data-cy="entity-percentage" class="card-list-likes ng-star-inserted"> 41% </span><!----></li><li _ngcontent-yg-app-c3863865282 data-cy="card-list-entity" class="card-list-entry ng-star-inserted"><span _ngcontent-yg-app-c3863865282 data-cy="card-list-number" class="card-list-number">3</span><span _ngcontent-yg-app-c3863865282 class="card-list-image"><yg-image-resizer _ngcontent-yg-app-c3863865282 ariahidden="true" class="image ng-star-inserted" _nghost-yg-app-c2734950717 ngh="24"><img _ngcontent-yg-app-c2734950717 loading="lazy" class="100% cover ng-star-inserted" src="https://ygo-assets-entities-emea.yougov.net/e5c6c74d-2d03-11e6-a4bd-71dbf5f2854a.jpg?pw=56" srcset="https://ygo-assets-entities-emea.yougov.net/e5c6c74d-2d03-11e6-a4bd-71dbf5f2854a.jpg?pw=56 1x, https://ygo-assets-entities-emea.yougov.net/e5c6c74d-2d03-11e6-a4bd-71dbf5f2854a.jpg?pw=112 2x, https://ygo-assets-entities-emea.yougov.net/e5c6c74d-2d03-11e6-a4bd-71dbf5f2854a.jpg?pw=168 3x" aria-hidden="true"><!----></yg-image-resizer><!----></span><span _ngcontent-yg-app-c3863865282 data-cy="entity-name" class="card-list-content"> Eurovision Song Contest </span><span _ngcontent-yg-app-c3863865282 data-cy="entity-percentage" class="card-list-likes ng-star-inserted"> 40% </span><!----></li><li _ngcontent-yg-app-c3863865282 data-cy="card-list-entity" class="card-list-entry ng-star-inserted"><span _ngcontent-yg-app-c3863865282 data-cy="card-list-number" class="card-list-number">4</span><span _ngcontent-yg-app-c3863865282 class="card-list-image"><yg-image-resizer _ngcontent-yg-app-c3863865282 ariahidden="true" class="image ng-star-inserted" _nghost-yg-app-c2734950717 ngh="24"><img _ngcontent-yg-app-c2734950717 loading="lazy" class="100% cover ng-star-inserted" src="https://ygo-assets-entities-emea.yougov.net/c3204cfc-2d01-11e6-a4bd-71dbf5f2854a.jpg?pw=56" srcset="https://ygo-assets-entities-emea.yougov.net/c3204cfc-2d01-11e6-a4bd-71dbf5f2854a.jpg?pw=56 1x, https://ygo-assets-entities-emea.yougov.net/c3204cfc-2d01-11e6-a4bd-71dbf5f2854a.jpg?pw=112 2x, https://ygo-assets-entities-emea.yougov.net/c3204cfc-2d01-11e6-a4bd-71dbf5f2854a.jpg?pw=168 3x" aria-hidden="true"><!----></yg-image-resizer><!----></span><span _ngcontent-yg-app-c3863865282 data-cy="entity-name" class="card-list-content"> Cannes Film Festival </span><span _ngcontent-yg-app-c3863865282 data-cy="entity-percentage" class="card-list-likes ng-star-inserted"> 38% </span><!----></li><li _ngcontent-yg-app-c3863865282 data-cy="card-list-entity" class="card-list-entry ng-star-inserted"><span _ngcontent-yg-app-c3863865282 data-cy="card-list-number" class="card-list-number">5</span><span _ngcontent-yg-app-c3863865282 class="card-list-image"><yg-image-resizer _ngcontent-yg-app-c3863865282 ariahidden="true" class="image ng-star-inserted" _nghost-yg-app-c2734950717 ngh="24"><img _ngcontent-yg-app-c2734950717 loading="lazy" class="100% cover ng-star-inserted" src="https://ygo-assets-entities-emea.yougov.net/db67547b-2d04-11e6-9dc6-455dca91e85a.jpg?pw=56" srcset="https://ygo-assets-entities-emea.yougov.net/db67547b-2d04-11e6-9dc6-455dca91e85a.jpg?pw=56 1x, https://ygo-assets-entities-emea.yougov.net/db67547b-2d04-11e6-9dc6-455dca91e85a.jpg?pw=112 2x, https://ygo-assets-entities-emea.yougov.net/db67547b-2d04-11e6-9dc6-455dca91e85a.jpg?pw=168 3x" aria-hidden="true"><!----></yg-image-resizer><!----></span><span _ngcontent-yg-app-c3863865282 data-cy="entity-name" class="card-list-content"> Grammy Awards </span><span _ngcontent-yg-app-c3863865282 data-cy="entity-percentage" class="card-list-likes ng-star-inserted"> 35% </span><!----></li><!----></ol><div _ngcontent-yg-app-c3863865282 class="view-more-container ng-star-inserted"><span _ngcontent-yg-app-c3863865282 ygfocusstate class="view-more focus-state"> View full list <span _ngcontent-yg-app-c3863865282 class="icon"></span></span></div><!----></div></section></section><section _ngcontent-yg-app-c3445757701 class="card-content-right"></section></yg-card></a><!----><!----><!----></yg-rank-card><!----><!----><!----><!----><yg-article-card _ngcontent-yg-app-c431670749 _nghost-yg-app-c4067654965 class="homepage ng-star-inserted" style ngh="26"><!----><a _ngcontent-yg-app-c4067654965 data-cy="article-link" ygfocusstate class="article-link focus-state ng-star-inserted" href="/politics/articles/51630-a-round-up-of-recent-polling-on-ukraine-and-defence"><yg-card _ngcontent-yg-app-c4067654965 data-cy="article-card" class="article-card ng-star-inserted" _nghost-yg-app-c3445757701 ngh="21"><section _ngcontent-yg-app-c3445757701 class="card-content-left"></section><section _ngcontent-yg-app-c3445757701 data-cy="card-container" class="card-container"><header _ngcontent-yg-app-c3445757701 data-cy="header" class="card-header"><div _ngcontent-yg-app-c3445757701 data-cy="card-info" class="card-info"><!----><h2 _ngcontent-yg-app-c3445757701 data-cy="card-header-text" class="title" style="-webkit-line-clamp: 3;" title="A round-up of recent polling on Ukraine and defence"> A round-up of recent polling on Ukraine and defence </h2><!----><!----></div></header><section _ngcontent-yg-app-c3445757701 data-cy="card-content-bottom" class="card-content-bottom"><!----><span _ngcontent-yg-app-c4067654965 data-cy="card-excerpt" class="excerpt content-bottom ng-star-inserted"> A look at data from polls in December, January and February </span><!----></section></section><section _ngcontent-yg-app-c3445757701 class="card-content-right"></section></yg-card><!----></a><!----><!----></yg-article-card><!----><!----><!----><!----><!----><!----><yg-article-card _ngcontent-yg-app-c431670749 _nghost-yg-app-c4067654965 class="homepage ng-star-inserted" style ngh="26"><!----><a _ngcontent-yg-app-c4067654965 data-cy="article-link" ygfocusstate class="article-link focus-state ng-star-inserted" href="/society/articles/51544-is-it-knock-down-ginger-or-knock-a-door-run"><yg-card _ngcontent-yg-app-c4067654965 data-cy="article-card" class="article-card ng-star-inserted" _nghost-yg-app-c3445757701 ngh="21"><section _ngcontent-yg-app-c3445757701 class="card-content-left"></section><section _ngcontent-yg-app-c3445757701 data-cy="card-container" class="card-container"><header _ngcontent-yg-app-c3445757701 data-cy="header" class="card-header"><div _ngcontent-yg-app-c3445757701 data-cy="card-info" class="card-info"><!----><h2 _ngcontent-yg-app-c3445757701 data-cy="card-header-text" class="title" style="-webkit-line-clamp: 3;" title="Is it “knock down ginger” or “knock a door run”?"> Is it “knock down ginger” or “knock a door run”? </h2><!----><!----></div></header><section _ngcontent-yg-app-c3445757701 data-cy="card-content-bottom" class="card-content-bottom"><!----><span _ngcontent-yg-app-c4067654965 data-cy="card-excerpt" class="excerpt content-bottom ng-star-inserted"> What do people across the country call the childhood prank where you knock on a door and run away? </span><!----></section></section><section _ngcontent-yg-app-c3445757701 class="card-content-right"></section></yg-card><!----></a><!----><!----></yg-article-card><!----><!----><!----><!----><!----><!----><!----><!----><!----><yg-entity-card _ngcontent-yg-app-c431670749 _nghost-yg-app-c2773033036 class="ng-star-inserted" style ngh="27"><a _ngcontent-yg-app-c2773033036 data-cy="entity-link" class="entity-link ng-star-inserted" href="/topics/international/explore/country/Israel"><yg-card _ngcontent-yg-app-c2773033036 data-cy="entity-card" class="entity-card no-header" _nghost-yg-app-c3445757701 ngh="21"><section _ngcontent-yg-app-c3445757701 class="card-content-left"></section><section _ngcontent-yg-app-c3445757701 data-cy="card-container" class="card-container"><header _ngcontent-yg-app-c3445757701 data-cy="header" class="card-header"><div _ngcontent-yg-app-c3445757701 data-cy="card-info" class="card-info"><!----><h2 _ngcontent-yg-app-c3445757701 data-cy="card-header-text" class="title empty" style="-webkit-line-clamp: 1;" title> </h2><!----><!----></div></header><section _ngcontent-yg-app-c3445757701 data-cy="card-content-bottom" class="card-content-bottom"><div _ngcontent-yg-app-c2773033036 class="content-bottom entity-container"><div _ngcontent-yg-app-c2773033036 class="image-container"><div _ngcontent-yg-app-c2773033036 class="entity-image"><yg-image-resizer _ngcontent-yg-app-c2773033036 class="image ng-star-inserted" _nghost-yg-app-c2734950717 ngh="24"><img _ngcontent-yg-app-c2734950717 loading="lazy" class="100% cover ng-star-inserted" src="https://ygo-assets-entities-emea.yougov.net/f95d894c-07a0-11ea-8cf9-a7566684b7cb.jpg?zcw=2000&zch=2000&zct=0&zcl=0&pw=179" srcset="https://ygo-assets-entities-emea.yougov.net/f95d894c-07a0-11ea-8cf9-a7566684b7cb.jpg?zcw=2000&zch=2000&zct=0&zcl=0&pw=179 1x, https://ygo-assets-entities-emea.yougov.net/f95d894c-07a0-11ea-8cf9-a7566684b7cb.jpg?zcw=2000&zch=2000&zct=0&zcl=0&pw=358 2x, https://ygo-assets-entities-emea.yougov.net/f95d894c-07a0-11ea-8cf9-a7566684b7cb.jpg?zcw=2000&zch=2000&zct=0&zcl=0&pw=537 3x" alt="Israel"><!----></yg-image-resizer><!----></div></div><div _ngcontent-yg-app-c2773033036 class="entity-content"><div _ngcontent-yg-app-c2773033036 class="title"><span _ngcontent-yg-app-c2773033036> Israel </span></div><div _ngcontent-yg-app-c2773033036 class="description">The 106th most popular and the 98th most famous country</div><div _ngcontent-yg-app-c2773033036 data-cy="entity-score" class="entity-header-lines"><div _ngcontent-yg-app-c2773033036 class="entity-header-line ng-star-inserted"><img _ngcontent-yg-app-c2773033036 alt="header icon" loading="lazy" class="icon" src="https://d39be2hlyrutg8.cloudfront.net/94e65e3e/assets/images/svg/fame.svg"><div _ngcontent-yg-app-c2773033036 class="entity-header-content"><span _ngcontent-yg-app-c2773033036 class="label">Fame </span><span _ngcontent-yg-app-c2773033036 class="explanation"><!--ngetn--></span></div><div _ngcontent-yg-app-c2773033036 class="value">95%</div></div><div _ngcontent-yg-app-c2773033036 class="entity-header-line ng-star-inserted"><img _ngcontent-yg-app-c2773033036 alt="header icon" loading="lazy" class="icon" src="https://d39be2hlyrutg8.cloudfront.net/94e65e3e/assets/images/svg/popularity.svg"><div _ngcontent-yg-app-c2773033036 class="entity-header-content"><span _ngcontent-yg-app-c2773033036 class="label">Popularity </span><span _ngcontent-yg-app-c2773033036 class="explanation"><!--ngetn--></span></div><div _ngcontent-yg-app-c2773033036 class="value">27%</div></div><!----></div></div></div></section></section><section _ngcontent-yg-app-c3445757701 class="card-content-right"></section></yg-card></a><!----><!----><!----></yg-entity-card><!----><!----><!----><!----><!----><!----><!----><div _ngcontent-yg-app-c431670749 class="double-card ng-star-inserted" style><yg-result-card _ngcontent-yg-app-c431670749 _nghost-yg-app-c240431413 class="small homepage ng-star-inserted" ngh="28"><a _ngcontent-yg-app-c240431413 data-cy="result-link" class="result-link ng-star-inserted" href="/topics/politics/survey-results/daily/2025/02/17/1e158/1"><yg-card _ngcontent-yg-app-c240431413 _nghost-yg-app-c3445757701 ngh="21"><section _ngcontent-yg-app-c3445757701 class="card-content-left"></section><section _ngcontent-yg-app-c3445757701 data-cy="card-container" class="card-container"><header _ngcontent-yg-app-c3445757701 data-cy="header" class="card-header"><div _ngcontent-yg-app-c3445757701 data-cy="card-info" class="card-info"><!----><h2 _ngcontent-yg-app-c3445757701 data-cy="card-header-text" class="title" style="-webkit-line-clamp: none;" title="Would you support or oppose the creation of a European army that included the United Kingdom?"> Would you support or oppose the creation of a European army that included the United Kingdom? </h2><!----><!----></div></header><section _ngcontent-yg-app-c3445757701 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