Online advertising campaign management

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class="globalnav__sitemap__item__title__text">InDesign</div> </div> </a> <div class="globalnav__sitemap__item__descPlusCTA"></div> </li> <li data-item-id="premiere" data-group-selection-id="creative-cloud" class="globalnav__sitemap__item globalnav__sitemap__item--small-icon"> <a class="globalnav__sitemap__item__link" href="https://web.archive.org/web/20160912023543/https://www.adobe.com/products/premiere.html?promoid=KLXLV"> <span data-group-hoverable-grayscale-icon="<svg version="1.1" xmlns="http://www.w3.org/2000/svg" x="0" y="0" viewBox="0 0 240 240" enable-background="new 0 0 240 240" xml:space="preserve"><radialGradient id="a" cx="97.71" cy="81.286" r="143.432" gradientUnits="userSpaceOnUse"><stop data-use-luminance-on-grayscale="true" offset="0" stop-color="#180024" stop-opacity=".85"/><stop data-use-luminance-on-grayscale="true" offset=".767" stop-color="#180024"/></radialGradient><path fill-rule="evenodd" clip-rule="evenodd" fill="url(#a)" d="M10 10h220v214H10z"/><path 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class="globalnav__sitemap__item__descPlusCTA"></div> </li> <li data-item-id="afterEffects" data-group-selection-id="creative-cloud" class="globalnav__sitemap__item globalnav__sitemap__item--small-icon"> <a class="globalnav__sitemap__item__link" href="https://web.archive.org/web/20160912023543/https://www.adobe.com/products/aftereffects.html?promoid=KLXLW"> <span data-group-hoverable-grayscale-icon="<svg version="1.1" xmlns="http://www.w3.org/2000/svg" x="0" y="0" viewBox="0 0 240 240" enable-background="new 0 0 240 240" xml:space="preserve"><radialGradient id="a" cx="97.71" cy="81.286" r="143.432" gradientUnits="userSpaceOnUse"><stop data-use-luminance-on-grayscale="true" offset="0" stop-color="#100027" stop-opacity=".85"/><stop data-use-luminance-on-grayscale="true" offset=".767" stop-color="#100027"/></radialGradient><path fill-rule="evenodd" clip-rule="evenodd" fill="url(#a)" d="M10 10h220v214H10z"/><path fill-rule="evenodd" clip-rule="evenodd" fill="#D3A4FF" d="M0 0v234h240V0H0zm10 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class="globalnav__sitemap__item__title"> <div class="globalnav__sitemap__item__title__text">After Effects</div> </div> </a> <div class="globalnav__sitemap__item__descPlusCTA"></div> </li> <li data-item-id="lightroom" data-group-selection-id="creative-cloud" class="globalnav__sitemap__item globalnav__sitemap__item--small-icon"> <a class="globalnav__sitemap__item__link" href="https://web.archive.org/web/20160912023543/https://www.adobe.com/products/photoshop-lightroom.html?promoid=KLXLX"> <span data-group-hoverable-grayscale-icon="<svg version="1.1" xmlns="http://www.w3.org/2000/svg" x="0" y="0" viewBox="0 0 240 240" enable-background="new 0 0 240 240" xml:space="preserve"><radialGradient id="a" cx="97.71" cy="81.287" r="143.432" gradientUnits="userSpaceOnUse"><stop data-use-luminance-on-grayscale="true" offset="0" stop-color="#17232B" stop-opacity=".85"/><stop data-use-luminance-on-grayscale="true" offset=".767" stop-color="#17232B"/></radialGradient><path fill-rule="evenodd" clip-rule="evenodd" fill="url(#a)" d="M10 10h220v214H10z"/><path fill-rule="evenodd" clip-rule="evenodd" fill="#AED3E9" d="M0 0v234h240V0H0zm10 10h220v214H10V10zM66.485 163.25c-1.155 0-1.485-.496-1.485-1.485V54.32c0-.825.33-1.32 1.155-1.32H82.01c.825 0 .99.33.99 1.155v92.595h41.25c.825 0 1.063.33.895 1.155l-2.475 14.19c-.163.825-.66 1.155-1.482 1.155H66.484zM140.5 98.488c0-1.155 0-4.125-.495-9.736 0-.825.18-.99.84-1.32 6.105-2.474 20.58-6.93 36.75-6.93.825 0 1.155.165 1.155.99v14.52c0 .825-.33.99-1.155.99-6.27-.33-15.63.496-19.095 1.98v63.112c0 .826-.33 1.156-1.155 1.156h-15.69c-.825 0-1.155-.33-1.155-1.156V98.488z"/></svg>" class="globalnav__sitemap__item__icon globalnav__icon "></span> <div class="globalnav__sitemap__item__title"> <div class="globalnav__sitemap__item__title__text">Lightroom</div> </div> </a> <div class="globalnav__sitemap__item__descPlusCTA"></div> </li> <li data-item-id="seeAll" data-group-selection-id="creative-cloud" class="globalnav__sitemap__item globalnav__sitemap__item--small-icon globalnav__sitemap__item--tighten-horizontal-spacing-3 globalnav__sitemap__item--text-height-zero"> <a class="globalnav__sitemap__item__link" href="https://web.archive.org/web/20160912023543/https://www.adobe.com/creativecloud/catalog/desktop.html?promoid=KOVFF"> <span data-group-hoverable-grayscale-icon="<svg version="1.1" xmlns="http://www.w3.org/2000/svg" x="0" y="0" viewBox="48 49.6 100 100" enable-background="new 48 49.6 100 100" xml:space="preserve"><circle cx="65.1" cy="99.6" r="10" fill="#fff"/><circle cx="98" cy="99.6" r="10" fill="#fff"/><circle cx="130.9" cy="99.6" r="10" fill="#fff"/></svg>" class="globalnav__sitemap__item__icon globalnav__icon "></span> <div class="globalnav__sitemap__item__title"> <div class="globalnav__sitemap__item__title__text">See all</div> </div> </a> <div class="globalnav__sitemap__item__descPlusCTA"></div> </li> <div class="globalnav__stretch"></div> </ul> </div> <div class="globalnav__sitemap__group 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href="https://web.archive.org/web/20160912023543/https://www.adobe.com/creativecloud/photography.html?promoid=MLR7SH57&mv=other">photographers</a> <a class="globalnav__sitemap__item__link globalnav__sitemap__item__call-to-action-link" href="https://web.archive.org/web/20160912023543/https://www.adobe.com/creativecloud/buy/students.html?promoid=MH16SLW8&mv=other">students</a> </div> </div> </li> <div class="globalnav__stretch"></div> </ul> </div> <div class="globalnav__sitemap__group globalnav__sitemap__group--border globalnav__sitemap__group--equiwidth globalnav__sitemap__group--leading-item"> <ul data-nav-list="h" class="globalnav__sitemap__group__content globalnav__sitemap__group__content--5"> <li data-item-id="documentCloud" data-group-selection-id="document-cloud" class="globalnav__sitemap__item globalnav__sitemap__item--leading-item globalnav__sitemap__item--leading-item-tight-right globalnav__sitemap__item--vertical-padding-2"> <a class="globalnav__sitemap__item__link" href="https://web.archive.org/web/20160912023543/https://acrobat.adobe.com/us/en/?promoid=KLXMA"> <span data-group-hoverable-grayscale-icon="<svg version="1.1" xmlns="http://www.w3.org/2000/svg" x="0" y="0" width="118" height="116" viewBox="-66 59.6 118 116" enable-background="new -66 59.6 118 116" xml:space="preserve"><path fill="#FCFCFC" d="M47.2 133.5c-3.2-3.5-10-5.2-19.5-5.2-5.3 0-11.4.5-18.1 1.7-3.8-3.6-7.5-7.9-11.1-12.8-2.5-3.5-4.8-7.2-6.9-10.8C-5 96-2.7 86-2.7 78.3c0-5.7-1.9-15.1-10.4-15.1-2.2 0-4.6 1.4-5.8 3.5-3.6 6.2-1.9 20.1 4.6 34.3-2.3 6.8-4.8 13.7-8 21.4-2.6 6.4-5.8 13-9.2 19-18.5 7.3-30.2 15.6-31.4 22.3-.4 2.2.3 4.3 2.1 6 1.1 1 3.3 2.3 6.6 2.3 10.6 0 22.4-15.5 31.3-31.4 4.9-1.7 10.1-3.3 15.4-4.7 5.8-1.5 11.3-2.7 16.5-3.6 12.8 11.6 24.2 13.3 29.8 13.3 7 0 9-2.9 9.8-4.8 1-2.8.1-5.7-1.4-7.3zm-64.1-65.9c.9-1.5 2.3-2.4 3.8-2.4 3.1 0 4.9 2.8 4.9 7.9 0 5.5-1.7 14.5-5 24.7-6.2-14.3-6.2-25.8-3.7-30.2zM-60.8 164c1.1-5.5 11.5-12.9 27.6-19.6-9 15.3-17.8 24.8-23.4 24.8-1.1 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href="https://web.archive.org/web/20160912023543/https://acrobat.adobe.com/us/en/acrobat.html?promoid=KSBOO"> <span data-group-hoverable-grayscale-icon="<svg version="1.1" xmlns="http://www.w3.org/2000/svg" x="0" y="0" width="260.6" height="245" viewBox="-10.3 -5 260.6 245" enable-background="new -10.3 -5 260.6 245" xml:space="preserve"><radialGradient id="a" cx="97.711" cy="153.713" r="143.432" gradientTransform="matrix(1 0 0 -1 0 235.5)" gradientUnits="userSpaceOnUse"><stop data-use-luminance-on-grayscale="true" offset="0" stop-color="#1D0F0B" stop-opacity=".85"/><stop data-use-luminance-on-grayscale="true" offset=".767" stop-color="#1D0F0B"/></radialGradient><path fill="url(#a)" d="M10 10.5h220v214H10z"/><linearGradient id="b" gradientUnits="userSpaceOnUse" x1="37.632" y1="119" x2="206.389" y2="119" gradientTransform="matrix(1 0 0 -1 0 235.5)"><stop offset=".14" stop-color="#fff"/><stop offset="1" stop-color="#EBEDEB"/></linearGradient><path fill="url(#b)" d="M203.7 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gradientTransform="matrix(1 0 0 -1 0 235.5)" gradientUnits="userSpaceOnUse"><stop data-use-luminance-on-grayscale="true" offset="0" stop-color="#001434" stop-opacity=".85"/><stop data-use-luminance-on-grayscale="true" offset=".767" stop-color="#001434"/></radialGradient><path fill="url(#a)" d="M10 10h220v214H10z"/><path fill-rule="evenodd" clip-rule="evenodd" fill="#5DA5FF" d="M0 0v234h240V0H0zm10 10h220v214H10V10z"/><path fill="#5DA5FF" d="M192 175H48c-1.1 0-2-.9-2-2s.9-2 2-2h144c1.1 0 2 .9 2 2s-.9 2-2 2z"/><path fill="#CADFFE" d="M171.9 156.2c-2.6 0-4.1-1.2-4.9-2.2-3.3-4.3-.2-13.9 2.4-22.3.1-.3.2-.7.3-1-6.2 9.8-16.8 24.7-28.7 24.7h-.3c-2.6 0-6-1.3-8.1-6.8-.7-1.8-1.1-3.9-1.4-6.4-6.9 7.3-15.5 14-23.7 13.7-1.1 0-2-1-1.9-2.1 0-1.1 1-2 2.1-1.9 6.9.2 15.3-6.1 23.3-15.3-.2-21.2 9.2-55.3 19.5-64.6 3.7-3.3 6.7-2.9 8.7-1.9 4.3 2.2 5.3 8.2 2.8 18-3.2 12.6-11.7 29.5-21.6 43.1-1.5 2-3.3 4.4-5.3 6.8.1 3.7.6 6.8 1.5 9.1 1.5 4.1 3.7 4.2 4.4 4.2h.2c11.3 0 22.7-18.5 27.6-26.4 2.8-4.6 3.6-5.8 5.4-5 2.9 1.3 1.7 5.2-.8 12.9-1.9 6-5.1 15.9-3.1 18.6.1.2.5.7 1.9.6 2.6-.1 10.2-5.6 13.1-9.6.7-.9 1.9-1.1 2.8-.4s1.1 1.9.4 2.8c-2.8 3.8-11.4 11-16.1 11.2-.3.2-.4.2-.5.2zm-15.6-82.7c-.7 0-1.7.3-3.1 1.6-5.1 4.6-10.9 17.9-14.7 34-2 8.3-3.1 16.1-3.5 22.7 10.5-13.6 19.6-31.3 23-44.5 1.8-7.3 1.6-12.3-.7-13.4-.2-.2-.5-.4-1-.4z"/><path fill="#5DA5FF" d="M100.5 114.2l-9.5-9.5-17.1 17-17-17-9.5 9.5 16.6 17L48.6 147l9.5 9.6 15.8-15.8 15.9 15.8 9.5-9.6-15.8-15.8z"/></svg>" class="globalnav__sitemap__item__icon globalnav__icon "></span> <div class="globalnav__sitemap__item__title"> <div class="globalnav__sitemap__item__title__text">Sign</div> </div> </a> <div class="globalnav__sitemap__item__descPlusCTA"></div> </li> <li data-item-id="stock" data-group-selection-id="stock" class="globalnav__sitemap__item globalnav__sitemap__item--large globalnav__sitemap__item--vertical-padding-top-6 globalnav__sitemap__item--vertical-padding-bottom-8 globalnav__sitemap__item--border-start-and-end globalnav__sitemap__item--width-percentage-24 globalnav__sitemap__item--border-end-on-small-screen globalnav__sitemap__item--border-top-on-small-screen globalnav__sitemap__item--width-percentage-on-small-screen-50"> <a class="globalnav__sitemap__item__link" href="https://web.archive.org/web/20160912023543/https://stock.adobe.com/?sso_inbound=1&promoid=KSSOV&as_channel=adobe_com&as_source=profile_menu&as_campclass=brand&as_campaign=content201606&as_audience=users&as_content=globalnav"> <span data-group-hoverable-grayscale-icon="<svg version="1.1" xmlns="http://www.w3.org/2000/svg" x="0" y="0" width="658" height="647" viewBox="-23 70 658 647" enable-background="new -23 70 658 647" xml:space="preserve"><path fill="#FF4486" d="M0 97.7v596.7h612V97.7H0zm25.5 25.4h561v545.7h-561V123.1zM155.5 502.6c-1.8-1.3-2.5-3.1-2.5-5.4v-40.3c0-1.3 1.8-2.5 3.3-1.3 18.9 13 41.1 18.9 62.2 18.9 30.6 0 43.4-16.1 43.4-34.2 0-16.1-7.9-29.1-37.5-46.4l-15-7.9c-43.4-24.5-55.9-49.2-55.9-80.8 0-42.8 29.8-77.5 86.2-77.5 24.7 0 43.4 3.8 53.8 9.7 2 .8 2.5 2 2.5 4.6v37.7c0 1.8-1.8 3.1-3.3 1.8-13-8.4-32.4-12.8-52-12.8-32.4 0-42.8 18.6-42.8 33.1 0 16.1 7.9 27.8 37 43.9l13.5 7.1c47.9 26.5 60.2 52.3 60.2 83.6 0 46.7-34.2 79-89.5 79-25.5.7-48-3.9-63.6-12.8zm292 3.8c0 2-.8 3.8-3.1 4.6-8.9 3.3-18.6 5.1-31.1 5.1-31.9 0-50-16.8-50-56.4V345h-24.2c-2 0-2.5-.8-2.5-3.1v-33.7c0-2 .5-3.3 3.1-3.3h24.2c.5-14.8 2-40.3 3.8-48.4 0-3.1 1.3-3.8 3.1-4.1l38-5.1c1.8-.5 3.1 0 3.1 2-.8 12.2-1.3 32.9-1.8 55.6h37c2 0 3.1.8 3.1 3.1v34.4c0 2-1.3 2.5-3.1 2.5h-37.2v106.8c0 17.3 5.9 25 21.4 25 5.1 0 9.2-.5 14.3-1.8 1.3-.5 2.5.5 2.5 2.5v28.8l-.6.2z"/></svg>" class="globalnav__sitemap__item__icon globalnav__icon "></span> <div class="globalnav__sitemap__item__title"> <div class="globalnav__sitemap__item__title__text">Stock</div> </div> </a> <div class="globalnav__sitemap__item__descPlusCTA"></div> </li> <li data-item-id="elements" data-group-selection-id="elements" class="globalnav__sitemap__item globalnav__sitemap__item--large 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0-8.7-1.1-12.5-3.3L38.6 487.2c-5.8-3.3-10-8.7-11.7-15.2-1.7-6.5-.8-13.2 2.6-19l187.4-320.3c4.7-7.9 13.4-12.9 22.7-12.9 4.4 0 8.8 1.1 12.5 3.3l321.3 181.6c5.8 3.3 10 8.7 11.7 15.2 1.8 6.6.8 13.3-2.6 19.1z"/><path fill="#15C3FF" d="M300.9 432l42.3 78.6c33-11.3 60.5-36.8 73.1-69.1l3.5-9.3-118.9-.2zm5.8-79.7l-39.5-71.9c-32.9 11.1-59.6 39.2-72.4 71.3l1.2.8 110.7-.2zM267.1 413l-40.2 70.1c20.8 18.2 47.4 30.5 77.3 30.5 6.1 0 14-1.1 19.9-1.9l.6-1.2-57.6-97.5zm75.8-38.5l40.1-69.4c-20.9-18.4-48.2-29.6-78.1-29.6-5.9 0-11.7.6-17.4 1.4l-.7 1.3 56.1 96.3zm-73.2-3.1h-80.9c-1.6 7.7-2.4 14.5-2.4 22.6 0 27.8 9.6 53.2 25.6 73.4l1.8 1.1 55.9-97.1zm70 42.2h81.9c1.5-7.6 1.7-12.9 1.7-20.9 0-27.9-9.7-52.3-25.8-72.5l-1.6-1.4-56.2 94.8z"/></svg>" class="globalnav__sitemap__item__icon globalnav__icon "></span> <div class="globalnav__sitemap__item__title"> <div class="globalnav__sitemap__item__title__text">Elements</div> </div> </a> <div class="globalnav__sitemap__item__descPlusCTA"></div> </li> <div class="globalnav__stretch"></div> </ul> </div> <div class="globalnav__sitemap__group globalnav__sitemap__group--equiwidth globalnav__sitemap__group--leading-item globalnav__sitemap__group--border globalnav__sitemap__group--top-spacing-1"> <ul data-nav-list="h" class="globalnav__sitemap__group__content globalnav__sitemap__group__content--8"> <li data-item-id="marketingCloud" data-group-selection-id="marketing-cloud" class="globalnav__sitemap__item globalnav__sitemap__item--leading-item"> <a class="globalnav__sitemap__item__link" href="https://web.archive.org/web/20160912023543/https://www.adobe.com/marketing-cloud.html?promoid=KLXLZ"> <span data-group-hoverable-grayscale-icon="<svg version="1.1" xmlns="http://www.w3.org/2000/svg" x="0" y="0" width="166" height="168" viewBox="37.2 35.3 166 168" enable-background="new 37.2 35.3 166 168" xml:space="preserve"><path d="M120.2 196.5c-44 0-79.9-35.4-79.9-79s35.8-79 79.9-79 79.9 35.4 79.9 79-35.9 79-79.9 79zm0-153.7c-41.7 0-75.6 33.5-75.6 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10.4-23.6 23.2 0 4.1 1.1 8.1 3.2 11.7L90 135zM120.2 200c-29.5 0-57.1-15.7-72-40.9l9.8-5.8c12.9 21.8 36.7 35.3 62.2 35.3s49.3-13.5 62.2-35.3l9.8 5.8c-14.9 25.3-42.5 40.9-72 40.9z" fill="#fff"/></svg>" class="globalnav__sitemap__item__icon globalnav__icon "></span> <div class="globalnav__sitemap__item__title"> <div class="globalnav__sitemap__item__title__text">Marketing Cloud</div> </div> </a> <div class="globalnav__sitemap__item__descPlusCTA"></div> </li> <li data-item-id="marketingCloudAnalytics" data-group-selection-id="marketing-cloud" class="globalnav__sitemap__item globalnav__sitemap__item--small-icon globalnav__sitemap__item--marketing-cloud-small-icon globalnav__sitemap__item--vertical-padding-2"> <a class="globalnav__sitemap__item__link" href="https://web.archive.org/web/20160912023543/https://www.adobe.com/marketing-cloud/web-analytics.html?promoid=KOUEP"> <span data-group-hoverable-grayscale-icon="<svg version="1.1" xmlns="http://www.w3.org/2000/svg" x="0" y="0" viewBox="0 0 240 235" enable-background="new 0 0 240 235" xml:space="preserve"><path fill="#E2D8FF" d="M97 118h-9.5v62.4c2.9 1.5 6.4 2.7 9.5 3.8V118zm17.5-4v73.6c1.3.1 3.3.7 4.6.7 1.7 0 3.2 0 4.9-.1V114h-9.5zm54.5 52.2c3.4-3.6 6.9-7.9 9.5-12.1v-47.6H169v59.7zM64.9 122l21.9-25.3 20.8 7.8 44.5-31.9 22.4 21.2 11.3-9-1.7-3.7-9.4 7.9-22.1-20.6-45.2 32.3-21-8.1L63 119l-14.6 3.4v3.4l16.5-3.8zm4.6 15H60v18.4c2.6 4 6.1 7.8 9.5 11.2V137zm82-42H142v88.9c3.1-1.1 6.6-2.4 9.5-4V95z"/><path fill-rule="evenodd" clip-rule="evenodd" fill="#9F7FFF" d="M16.8 117c0 57 46.2 103.2 103.2 103.2S223.2 174 223.2 117 177 13.8 120 13.8 16.8 60 16.8 117zm10.6 0c0-51.2 41.5-92.7 92.6-92.7s92.6 41.5 92.6 92.7-41.5 92.7-92.6 92.7-92.6-41.5-92.6-92.7z"/></svg>" class="globalnav__sitemap__item__icon globalnav__icon "></span> <div class="globalnav__sitemap__item__title"> <div class="globalnav__sitemap__item__title__text">Analytics</div> </div> </a> <div class="globalnav__sitemap__item__descPlusCTA"></div> </li> <li data-item-id="marketingCloudAudience" data-group-selection-id="marketing-cloud" class="globalnav__sitemap__item globalnav__sitemap__item--small-icon globalnav__sitemap__item--marketing-cloud-small-icon globalnav__sitemap__item--vertical-padding-2"> <a class="globalnav__sitemap__item__link" href="https://web.archive.org/web/20160912023543/https://www.adobe.com/marketing-cloud/data-management-platform.html?promoid=KRVUX"> <span data-group-hoverable-grayscale-icon="<svg version="1.1" xmlns="http://www.w3.org/2000/svg" x="0" y="0" viewBox="0 0 240 235" enable-background="new 0 0 240 235" xml:space="preserve"><path fill-rule="evenodd" clip-rule="evenodd" fill="#6390FF" d="M16.8 117c0 57 46.2 103.2 103.2 103.2S223.2 174 223.2 117 177 13.8 120 13.8 16.8 60 16.8 117zm10.6 0c0-51.2 41.5-92.7 92.6-92.7s92.6 41.5 92.6 92.7-41.5 92.7-92.6 92.7-92.6-41.5-92.6-92.7z"/><path fill="#CAE4FF" d="M164.9 71.9c-13.3-13.3-28.9-16.3-29.6-16.4l-.6 2.1c-19.2-4.4-40.1.7-55.2 15.3l-2.2-2.2c-24.8 24.8-25.2 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href="https://web.archive.org/web/20160912023543/https://www.adobe.com/marketing-cloud/campaign-management.html?promoid=KOUEQ"> <span data-group-hoverable-grayscale-icon="<svg version="1.1" xmlns="http://www.w3.org/2000/svg" x="0" y="0" viewBox="0 0 240 235" enable-background="new 0 0 240 235" xml:space="preserve"><path fill-rule="evenodd" clip-rule="evenodd" fill="#D4F10D" d="M16.8 117c0 57 46.2 103.2 103.2 103.2S223.2 174 223.2 117 177 13.8 120 13.8 16.8 60 16.8 117zm10.6 0c0-51.2 41.5-92.7 92.6-92.7s92.6 41.5 92.6 92.7-41.5 92.7-92.6 92.7-92.6-41.5-92.6-92.7z"/><path fill="#F8FFCB" d="M119.9 133.9c-2.9 0-5.6-.8-7.9-2.1v9.1c2.5.8 5.2 1.3 7.9 1.3 13.6 0 25.5-10.1 25.5-24.8V50.8c-2.7-1-5.6-2.3-8.4-2.9v69.6c0 10.2-8.1 16.4-17.1 16.4zm.2-32.7c2.9 0 5 .8 7.4 2.1v-9.2c-2.5-.9-5.2-1.3-8-1.3-13.6 0-24.5 11.2-24.5 24.8v66.2c2.7 1 5.6 1.9 8.5 2.5v-68.8c0-8.9 7.6-16.3 16.6-16.3zm34.9 16.2c.1 22.3-16.2 34.8-35.1 34.8-2.7 0-5.4-.6-7.9-1.2v3.4c2.6.6 5.2.9 7.9.9 20.8 0 38.2-15 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class="globalnav__sitemap__item__link" href="https://web.archive.org/web/20160912023543/https://www.adobe.com/marketing-cloud/enterprise-content-management.html?promoid=KOUER"> <span data-group-hoverable-grayscale-icon="<svg version="1.1" xmlns="http://www.w3.org/2000/svg" x="0" y="0" viewBox="0 0 240 235" enable-background="new 0 0 240 235" xml:space="preserve"><path fill-rule="evenodd" clip-rule="evenodd" fill="#FF7618" d="M16.8 117c0 57 46.2 103.2 103.2 103.2S223.2 174 223.2 117 177 13.8 120 13.8 16.8 60 16.8 117zm10.6 0c0-51.2 41.5-92.7 92.6-92.7s92.6 41.5 92.6 92.7-41.5 92.7-92.6 92.7-92.6-41.5-92.6-92.7z"/><path fill-rule="evenodd" clip-rule="evenodd" fill="#FFE0CB" d="M120 55.7c7.6 0 14.2 4.4 17.4 10.8-1.7 1-3.3 2.3-4.8 3.7-3.4 3.4-7.8 5.2-12.6 5.2-4.7 0-9.2-1.8-12.6-5.2-1.5-1.5-3.1-2.7-4.8-3.7 3.2-6.4 9.8-10.8 17.4-10.8zm19.2 17.2c.1.7.1 1.4.1 2.1 0 12.4 10.1 22.6 22.6 22.6.7 0 1.4 0 2.1.1-.6.8-1.2 1.5-1.8 2.2-4.6 4.6-7.1 10.6-7.1 17.1 0 6.4 2.5 12.5 7.1 17.1.7.7 1.3 1.4 1.8 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7.8-5.2 12.6-5.2 2.6 0 5.1.6 7.4 1.6zm-23.6 68c1.3.2 2.5.3 3.9.3 10.7 0 19.4 8.7 19.4 19.4 0 1.3.1 2.6.3 3.9-2.3 1.1-4.8 1.6-7.4 1.6-4.8 0-9.2-1.8-12.6-5.2-3.4-3.4-5.2-7.8-5.2-12.6 0-2.6.5-5.1 1.6-7.4z"/></svg>" class="globalnav__sitemap__item__icon globalnav__icon "></span> <div class="globalnav__sitemap__item__title"> <div class="globalnav__sitemap__item__title__text">Experience Manager</div> </div> </a> <div class="globalnav__sitemap__item__descPlusCTA"></div> </li> <li data-item-id="marketingCloudMedia" data-group-selection-id="marketing-cloud" class="globalnav__sitemap__item globalnav__sitemap__item--small-icon globalnav__sitemap__item--marketing-cloud-small-icon globalnav__sitemap__item--vertical-padding-2"> <a class="globalnav__sitemap__item__link" href="https://web.archive.org/web/20160912023543/https://www.adobe.com/marketing-cloud/online-advertising-management.html?promoid=KOUES"> <span data-group-hoverable-grayscale-icon="<svg version="1.1" xmlns="http://www.w3.org/2000/svg" x="0" y="0" viewBox="0 0 240 235" enable-background="new 0 0 240 235" xml:space="preserve"><path fill-rule="evenodd" clip-rule="evenodd" fill="#07F792" d="M16.8 117c0 57 46.2 103.2 103.2 103.2S223.2 174 223.2 117 177 13.8 120 13.8 16.8 60 16.8 117zm10.6 0c0-51.2 41.5-92.7 92.6-92.7s92.6 41.5 92.6 92.7-41.5 92.7-92.6 92.7-92.6-41.5-92.6-92.7z"/><path fill-rule="evenodd" clip-rule="evenodd" fill="#CBFFE9" d="M169.7 67.7l-.9-1.3-44.3 44.3V67h-3.9c-13 .1-25.7 5-34.7 13.1L72.2 65.8 70.9 67c-13.3 13.1-20.9 30.7-21 49.4-.1 18.7 7.2 36.3 20.3 49.6l1.4 1.3L117 123v44.4h3.9c13-.1 24.1-5.1 33.1-13.2l13.8 13.8 1.3-1.2c27.7-27.3 28.2-70.7.6-99.1zM117 74.1V113H76.7c1.8-21.1 19.2-37.1 40.3-38.9zm-44.8-3.3l11.4 11.3c-8.8 9.1-14.6 21.4-14.6 35v3.4h46.1l-43.6 42.2c-24-25.7-23.7-66.5.7-91.9zm52.3 90.7v-41h39.6c-1.5 21.5-18.2 39.2-39.6 41zm43.3 1.5l-11-11.4c8.9-9.3 14.8-21.8 14.7-35.7V113h-44l41-41.2c23.9 25.7 23.7 65.8-.7 91.2z"/></svg>" class="globalnav__sitemap__item__icon globalnav__icon "></span> <div class="globalnav__sitemap__item__title"> <div class="globalnav__sitemap__item__title__text">Media Optimizer</div> </div> </a> <div class="globalnav__sitemap__item__descPlusCTA"></div> </li> <li data-item-id="marketingCloudTesting" data-group-selection-id="marketing-cloud" class="globalnav__sitemap__item globalnav__sitemap__item--small-icon globalnav__sitemap__item--marketing-cloud-small-icon globalnav__sitemap__item--vertical-padding-2"> <a class="globalnav__sitemap__item__link" href="https://web.archive.org/web/20160912023543/https://www.adobe.com/marketing-cloud/testing-targeting.html?promoid=KOUEU"> <span data-group-hoverable-grayscale-icon="<svg version="1.1" xmlns="http://www.w3.org/2000/svg" x="0" y="0" viewBox="0 0 240 235" enable-background="new 0 0 240 235" xml:space="preserve"><path fill-rule="evenodd" clip-rule="evenodd" fill="#17D8FF" d="M16.8 117c0 57 46.2 103.2 103.2 103.2S223.2 174 223.2 117 177 13.8 120 13.8 16.8 60 16.8 117zm10.6 0c0-51.2 41.5-92.7 92.6-92.7s92.6 41.5 92.6 92.7-41.5 92.7-92.6 92.7-92.6-41.5-92.6-92.7z"/><path fill-rule="evenodd" clip-rule="evenodd" fill="#CBF0FE" d="M76 97.2c5 0 9.7 2 13.3 5.5s5.5 8.3 5.5 13.3-2 9.8-5.5 13.4c-3.5 3.6-8.3 5.5-13.3 5.5s-9.7-2-13.3-5.5c-3.5-3.6-5.5-8.3-5.5-13.3s2-9.8 5.5-13.3c3.6-3.7 8.3-5.6 13.3-5.6zM119.9 53c5 0 9.7 2 13.3 5.5 7.3 7.4 7.3 19.3 0 26.7-3.5 3.6-8.3 5.5-13.3 5.5s-9.7-2-13.3-5.5c-7.3-7.4-7.3-19.3 0-26.7 3.5-3.5 8.3-5.5 13.3-5.5zm-1.8 86.5c5 0 9.7 2 13.3 5.5 3.5 3.6 5.5 8.3 5.5 13.4 0 5-1.9 9.8-5.5 13.4-3.5 3.6-8.3 5.5-13.3 5.5s-9.7-2-13.3-5.5c-7.3-7.4-7.3-19.3 0-26.7 3.6-3.6 8.3-5.6 13.3-5.6zM162 99c4.1 0 7.9 1.6 10.8 4.5 2.9 2.9 4.5 6.7 4.5 10.8s-1.6 7.9-4.5 10.8-6.7 4.5-10.8 4.5-7.9-1.6-10.8-4.5c-2.9-2.9-4.5-6.7-4.5-10.8s1.6-7.9 4.5-10.8S157.9 99 162 99zm-86-5.4c-5.7 0-11.4 2.2-15.8 6.6-8.7 8.8-8.7 23 0 31.8 4.4 4.4 10.1 6.6 15.8 6.6 5.7 0 11.4-2.2 15.8-6.6 8.3-8.3 8.7-21.6 1.2-30.4L105.7 89c3.7 3.2 8.2 5 12.8 5.3v41.6h-.1c-5.7 0-11.7 2.2-16.1 6.6-8.7 8.8-8.7 23 0 31.8 4.4 4.4 10.1 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globalnav__sitemap__item--tighten-horizontal-spacing-3 globalnav__sitemap__item--vertical-padding-2"> <a class="globalnav__sitemap__item__link" href="https://web.archive.org/web/20160912023543/https://www.adobe.com/marketing-cloud/online-marketing-solutions.html?promoid=KRVUY"> <span data-group-hoverable-grayscale-icon="<svg version="1.1" xmlns="http://www.w3.org/2000/svg" x="0" y="0" viewBox="48 49.6 100 100" enable-background="new 48 49.6 100 100" xml:space="preserve"><circle cx="65.1" cy="99.6" r="10" fill="#fff"/><circle cx="98" cy="99.6" r="10" fill="#fff"/><circle cx="130.9" cy="99.6" r="10" fill="#fff"/></svg>" class="globalnav__sitemap__item__icon globalnav__icon "></span> <div class="globalnav__sitemap__item__title"> <div class="globalnav__sitemap__item__title__text">See all</div> </div> </a> <div class="globalnav__sitemap__item__descPlusCTA"></div> </li> <div class="globalnav__stretch"></div> </ul> </div> <div class="globalnav__sitemap__group globalnav__sitemap__group--bottom-spacing-1 globalnav__sitemap__group--equiwidth"> <ul data-nav-list="h" class="globalnav__sitemap__group__content globalnav__sitemap__group__content--1"> <li data-item-id="adobeForEnterprise" data-group-selection-id="marketing-cloud" class="globalnav__sitemap__item globalnav__sitemap__item--small globalnav__sitemap__item--vertical-padding-top-1 globalnav__sitemap__item--vertical-padding-bottom-2"> <div class="globalnav__sitemap__item__group__selectable globalnav__sitemap__item__title"> <div><a class="globalnav__sitemap__item__link globalnav__sitemap__item__call-to-action-link" href="https://web.archive.org/web/20160912023543/https://www.adobe.com/enterprise.html?promoid=FR7NZBCK&mv=other">Adobe for enterprise</a> </div> </div> </li> <div class="globalnav__stretch"></div> </ul> </div> <div class="globalnav__sitemap__group globalnav__sitemap__group--border globalnav__sitemap__group--top-spacing-1 globalnav__sitemap__group--bottom-spacing-1"> <ul data-nav-list="h" class="globalnav__sitemap__group__content globalnav__sitemap__group__content--4"> <li data-item-id="adobeReader" data-group-selection-id="downloads" class="globalnav__sitemap__item globalnav__sitemap__item--horizontal globalnav__sitemap__item--nudge-from-start-on-small-screen-4 globalnav__sitemap__item--vertical-padding-1"> <a class="globalnav__sitemap__item__link" href="https://web.archive.org/web/20160912023543/https://get.adobe.com/reader?promoid=KLXME"> <span data-hoverable-icon="<svg version="1.1" xmlns="http://www.w3.org/2000/svg" x="0" y="0" width="118" height="116" viewBox="-66 59.6 118 116" enable-background="new -66 59.6 118 116" xml:space="preserve"><path fill="#FCFCFC" d="M47.2 133.5c-3.2-3.5-10-5.2-19.5-5.2-5.3 0-11.4.5-18.1 1.7-3.8-3.6-7.5-7.9-11.1-12.8-2.5-3.5-4.8-7.2-6.9-10.8C-5 96-2.7 86-2.7 78.3c0-5.7-1.9-15.1-10.4-15.1-2.2 0-4.6 1.4-5.8 3.5-3.6 6.2-1.9 20.1 4.6 34.3-2.3 6.8-4.8 13.7-8 21.4-2.6 6.4-5.8 13-9.2 19-18.5 7.3-30.2 15.6-31.4 22.3-.4 2.2.3 4.3 2.1 6 1.1 1 3.3 2.3 6.6 2.3 10.6 0 22.4-15.5 31.3-31.4 4.9-1.7 10.1-3.3 15.4-4.7 5.8-1.5 11.3-2.7 16.5-3.6 12.8 11.6 24.2 13.3 29.8 13.3 7 0 9-2.9 9.8-4.8 1-2.8.1-5.7-1.4-7.3zm-64.1-65.9c.9-1.5 2.3-2.4 3.8-2.4 3.1 0 4.9 2.8 4.9 7.9 0 5.5-1.7 14.5-5 24.7-6.2-14.3-6.2-25.8-3.7-30.2zM-60.8 164c1.1-5.5 11.5-12.9 27.6-19.6-9 15.3-17.8 24.8-23.4 24.8-1.1 0-2.1-.3-2.9-1.1-1.1-1.2-1.6-2.6-1.3-4.1zm67.9-33.6c-4.8.9-9.9 2-15.1 3.4-4.6 1.2-9 2.6-13.3 4 2.5-4.7 4.7-9.3 6.4-13.5 2.1-5 4-10.2 5.8-15.3 1.9 3.2 3.8 6.3 6 9.4 3.2 4.5 6.6 8.5 10.2 12zm4.6 1.3c10.8-2 20.3-1.6 24.4-.7 4.2.9 6.4 3.4 5.6 7.1-.7 3.8-5.2 5.6-10.2 4.4-8-2-14.5-6.3-19.8-10.8z"/></svg>" class="globalnav__sitemap__item__icon globalnav__icon "></span> <div class="globalnav__sitemap__item__title"> <div class="globalnav__sitemap__item__title__text">Acrobat Reader DC</div> </div> </a> <div class="globalnav__sitemap__item__descPlusCTA"></div> </li> <li data-item-id="adobeFlashPlayer" data-group-selection-id="downloads" class="globalnav__sitemap__item globalnav__sitemap__item--horizontal globalnav__sitemap__item--nudge-from-start-on-small-screen-4 globalnav__sitemap__item--vertical-padding-1"> <a class="globalnav__sitemap__item__link" href="https://web.archive.org/web/20160912023543/https://get.adobe.com/flashplayer?promoid=KLXMF"> <span data-hoverable-icon="<svg version="1.1" xmlns="http://www.w3.org/2000/svg" x="0" y="0" viewBox="0 0 32.594 39.138" enable-background="new 0 0 32.594 39.138" xml:space="preserve"><path fill="#231F20" d="M32.594 7.6l-.753.044c-4.853.28-7.52 3.748-9.54 8.085h6.014v7.63h-9.127c-1.25 3.09-2.898 6.18-4.937 9.035-3.32 4.647-8.12 6.504-13.42 6.71l-.83.033v-7.613l.753-.044c5.913-.336 8.75-4.895 12.005-13.275 1.444-4.28 3.036-7.81 5.72-11.497C21.355 2.75 26.26.23 31.763.032l.83-.032v7.6z"/></svg>" class="globalnav__sitemap__item__icon globalnav__icon "></span> <div class="globalnav__sitemap__item__title"> <div class="globalnav__sitemap__item__title__text">Adobe Flash Player</div> </div> </a> <div class="globalnav__sitemap__item__descPlusCTA"></div> </li> <li data-item-id="adobeAIR" data-group-selection-id="downloads" class="globalnav__sitemap__item globalnav__sitemap__item--horizontal globalnav__sitemap__item--nudge-from-start-on-small-screen-4 globalnav__sitemap__item--vertical-padding-1"> <a class="globalnav__sitemap__item__link" href="https://web.archive.org/web/20160912023543/https://get.adobe.com/air?promoid=KLXMG"> <span data-hoverable-icon="<svg version="1.1" xmlns="http://www.w3.org/2000/svg" x="0" y="0" viewBox="0 0 53.436 53.293" enable-background="new 0 0 53.436 53.293" xml:space="preserve"><path d="M51.18 36.925c-.155-.21-.4-.506-.68-.79-2.89-2.96-5.05-6.457-6.213-10.328-.054-.18-.107-.36-.155-.542-.05-.182-.093-.368-.138-.55-.93-3.934-.814-8.042.215-12.048 0 0 .155-.662.196-.935.865-5.06-2.257-10.035-7.326-11.39-5.166-1.377-10.465 1.517-12.156 6.503-.07.186-.213.656-.214.664-1.113 3.925-3.045 7.493-5.773 10.413-3.1 3.244-7.052 5.5-11.454 6.735v.004c-5.38 1.44-8.576 6.962-7.14 12.327 1.44 5.362 6.97 8.546 12.35 7.104 4.02-1.025 8.138-1.143 12.08-.216.186.046.37.09.553.14.184.05.366.102.548.154 3.882 1.16 7.39 3.312 10.353 6.2.363.362.678.617.972.825 3.983 3.027 9.655 2.792 13.29-.836 3.69-3.675 3.907-9.486.69-13.435zm-12.374-4.852c-1.412 5.254-6.827 8.374-12.093 6.97-5.265-1.405-8.387-6.803-6.973-12.057 1.414-5.253 6.828-8.373 12.093-6.97 5.266 1.407 8.388 6.803 6.973 12.057z"/></svg>" class="globalnav__sitemap__item__icon globalnav__icon "></span> <div class="globalnav__sitemap__item__title"> <div class="globalnav__sitemap__item__title__text">Adobe AIR</div> </div> </a> <div class="globalnav__sitemap__item__descPlusCTA"></div> </li> <li data-item-id="adobeShockwavePlayer" data-group-selection-id="downloads" class="globalnav__sitemap__item globalnav__sitemap__item--horizontal globalnav__sitemap__item--nudge-from-start-on-small-screen-4 globalnav__sitemap__item--vertical-padding-1"> <a class="globalnav__sitemap__item__link" href="https://web.archive.org/web/20160912023543/https://get.adobe.com/shockwave?promoid=KLXMH"> <span data-hoverable-icon="<svg version="1.1" xmlns="http://www.w3.org/2000/svg" x="0" y="0" viewBox="0 0 192 146" enable-background="new 0 0 192 146" xml:space="preserve"><path d="M14.752 67.61c0 3.722-3.13 6.732-7 6.732s-7-3.01-7-6.73V7.07c0-3.72 3.13-6.73 7-6.73s7 3.01 7 6.73v60.54zm22 30c0 3.722-3.13 6.73-7 6.73s-7-3.01-7-6.73V37.073c0-3.72 3.13-6.73 7-6.73s7 3.01 7 6.73v60.54zm22 14c0 3.722-3.13 6.73-7 6.73s-7-3.01-7-6.73V51.073c0-3.72 3.13-6.73 7-6.73s7 3.01 7 6.73v60.54zm22 4c0 3.722-3.13 6.73-7 6.73s-7-3.01-7-6.73V55.073c0-3.72 3.13-6.73 7-6.73s7 3.01 7 6.73v60.54zm22-6c0 3.722-3.13 6.73-7 6.73s-7-3.01-7-6.73V49.073c0-3.72 3.13-6.73 7-6.73s7 3.01 7 6.73v60.54zm22-10c0 3.722-3.13 6.73-7 6.73s-7-3.01-7-6.73V39.073c0-3.72 3.13-6.73 7-6.73s7 3.01 7 6.73v60.54zm22 0c0 3.722-3.13 6.73-7 6.73s-7-3.01-7-6.73V39.073c0-3.72 3.13-6.73 7-6.73s7 3.01 7 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href="https://web.archive.org/web/20160912023543/https://www.adobe.com/products/catalog/software._sl_id-contentfilter_sl_catalog_sl_software_sl_mostpopular.html?promoid=KLXMI"> <div class="globalnav__sitemap__item__title"> <div class="globalnav__sitemap__item__title__text">All products</div> </div> </a> <div class="globalnav__sitemap__item__descPlusCTA"></div> </li> <div class="globalnav__stretch"></div> </ul> </div> </div> <div class="globalnav__sitemap__section globalnav__js__sitemap__section globalnav__js__sitemap__how-to-buy "> <div class="globalnav__sitemap__group globalnav__sitemap__group--equiwidth globalnav__sitemap__group--top-spacing-3"> <ul data-nav-list="h" class="globalnav__sitemap__group__content globalnav__sitemap__group__content--1"> <li data-item-id="creativeCloud" data-group-selection-id="" class="globalnav__sitemap__item globalnav__sitemap__item--creative-cloud"> <a class="globalnav__sitemap__item__link" href="https://web.archive.org/web/20160912023543/https://www.adobe.com/creativecloud.html?promoid=KLXMJ#buy"> <span data-hoverable-icon="<svg version="1.1" xmlns="http://www.w3.org/2000/svg" x="0" y="0" width="190" height="142" viewBox="26.5 46.5 190 142" enable-background="new 26.5 46.5 190 142" xml:space="preserve"><path fill="#fff" d="M145 62.9c-14.6 0-26.8 4.8-37.1 14.7l-.3.2.3.2c3.1 1.5 6.1 3.4 8.9 5.4l.2.1.1-.1c6.5-5.1 14.5-10.6 27.9-10.6 12.6 0 24.1 5 32.5 14 7.7 8.3 12.2 19.5 12.2 30.7 0 11-4.4 22.2-12 30.5-8.3 9.1-19.9 14.2-32.7 14.2-5.6 0-19.8-1.3-31.6-13.1l-26.2-26.2c-.7-.7-2.2-1.5-3.6-1.5-1.3 0-2.4.5-3.4 1.5-2.7 2.7-1.1 5.9 0 7l26.2 26.2c10.3 10.3 24 16 38.6 16 15.5 0 29.6-6.1 39.8-17 9.4-10.1 14.8-23.8 14.8-37.6 0-26.8-20.4-54.6-54.6-54.6zM100.2 162.1l-12.6-.1c-18.9 0-34.3-15.3-34.3-34.2 0-21.2 17.8-34.3 34.3-34.3 8 0 17.7 3.6 22.4 8.4 2.1 2.1 20 19.8 20.1 20 .6.6 2 1.5 3.6 1.5 1.2 0 2.4-.5 3.4-1.5 2.6-2.6 1.4-5.7 0-7-.1-.1-13.2-13-20-19.9-7.9-7.9-20.6-11.4-29.6-11.4-17.2 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globalnav__sitemap__group--top-spacing-2 globalnav__sitemap__group--bottom-spacing-2"> <ul data-nav-list="h" class="globalnav__sitemap__group__content globalnav__sitemap__group__content--5"> <li data-item-id="individuals" data-group-selection-id="" class="globalnav__sitemap__item globalnav__sitemap__item--medium"> <a class="globalnav__sitemap__item__link" href="https://web.archive.org/web/20160912023543/https://creative.adobe.com/plans?promoid=KLXMK"> <span data-hoverable-icon="<svg version="1.1" xmlns="http://www.w3.org/2000/svg" x="0" y="0" viewBox="0 25.5 49.2 32" enable-background="new 0 25.5 49.2 32" xml:space="preserve"><path stroke="#231F20" stroke-width="1.125" stroke-linejoin="round" stroke-miterlimit="10" d="M16 56.8h15.3s0-2.8-1.4-5.4c-1-2-5.3-3.4-10.7-5.3v-4s2-1.4 2-4c.7 0 1.4-2.7 0-3.4 0-.4 1.8-3.7 1.4-6-.7-3.4-10-3.4-10.7-.7-4 0-1.4 6.1-1.4 6.7-1.4.7-.7 3.4 0 3.4 0 2.7 2 4 2 4v4C7.3 48.2 3 49.4 2 51.5.6 54.2.6 56.9.6 56.9l15.4-.1z" fill="none"/><g stroke="#231F20" stroke-width="1.125" stroke-miterlimit="10" fill="none"><path d="M32.6 44.6v3.6l-6.7 2.4c-1.6.6-2.7 2.1-2.7 3.7v2.5h25.3v-2.5c0-1.7-1.1-3.2-2.7-3.7l-6.6-2.4v-3.9"/><ellipse cx="35.8" cy="37.5" rx="6.7" ry="8"/><path d="M42.4 36.8c-.2 0-.4 0-.6.1-2.3.4-3.7-.4-4.9-2.6-.8 1.5-3.1 2.6-5 2.6-1 0-1.8-.2-2.6-.6"/></g></svg>" class="globalnav__sitemap__item__icon globalnav__icon globalnav__icon--large-and-wide"></span> <div class="globalnav__sitemap__item__title"> <div class="globalnav__sitemap__item__title__text">Individuals</div> </div> </a> <div class="globalnav__sitemap__item__descPlusCTA"></div> </li> <li data-item-id="photographers" data-group-selection-id="" class="globalnav__sitemap__item globalnav__sitemap__item--medium globalnav__sitemap__item--nudge-from-start-3"> <a class="globalnav__sitemap__item__link" href="https://web.archive.org/web/20160912023543/https://www.adobe.com/creativecloud/photography.html?promoid=KLXML"> <span data-hoverable-icon="<svg version="1.1" xmlns="http://www.w3.org/2000/svg" x="0" y="0" viewBox="0 0 50 50" enable-background="new 0 0 50 50" xml:space="preserve"><g stroke="#231F20" stroke-width="2" stroke-miterlimit="10" fill="none"><path d="M5.2 19.8l.1-2.1c0-1.1.9-2.1 2-2.1h2c1.2 0 2.2 1 2.2 2.1v2.1"/><path d="M40.6 19.8l-2.1-4.2c-.7-1.1-1.8-2.1-3.1-2.1H25c-1.3 0-2.4 1-3.1 2.1l-3.1 4.2H5.2c-3.1 0-4.2 1.4-4.2 3.6V45c0 2.2 1 3.9 4.3 3.9h39.4c3.2 0 4.3-1.8 4.3-3.9V23.4c0-2.2-1-3.6-4.3-3.6h-4.1z"/><circle cx="30.2" cy="33.3" r="11.5"/><circle cx="30.2" cy="33.3" r="6.2"/><circle cx="8.3" cy="27.1" r="3.1"/></g></svg>" class="globalnav__sitemap__item__icon globalnav__icon globalnav__icon--large"></span> <div class="globalnav__sitemap__item__title"> <div class="globalnav__sitemap__item__title__text">Photographers</div> </div> </a> <div class="globalnav__sitemap__item__descPlusCTA"></div> </li> <li data-item-id="studentsAndTeachers" data-group-selection-id="" class="globalnav__sitemap__item globalnav__sitemap__item--medium globalnav__sitemap__item--nudge-from-start-3"> <a class="globalnav__sitemap__item__link" href="https://web.archive.org/web/20160912023543/https://www.adobe.com/creativecloud/buy/students.html?promoid=KLXMM"> <span data-hoverable-icon="<svg version="1.1" xmlns="http://www.w3.org/2000/svg" x="0" y="0" viewBox="0 0 46 42" enable-background="new 0 0 46 42" xml:space="preserve"><g stroke="#231F20" stroke-width="2" stroke-miterlimit="10" fill="none"><path stroke-linecap="round" stroke-linejoin="round" d="M23 8c0-3.866 10.297-7 22-7v33c-11.703 0-22 3.134-22 7 0-3.866-10.3-7-22-7V1c11.7 0 22 3.134 22 7zM23 8v32M18 12.48C14.78 11.247 10.227 10.35 5 10M18 18.48c-3.22-1.232-7.773-2.127-13-2.48M18 24.48c-3.22-1.232-7.773-2.127-13-2.48M18 30.48c-3.22-1.232-7.773-2.127-13-2.48M28 24.48c3.223-1.233 7.773-2.128 13-2.48M28 30.48c3.223-1.233 7.773-2.128 13-2.48"/><path d="M41 1v17l-4-4-4 4V2"/></g></svg>" class="globalnav__sitemap__item__icon globalnav__icon globalnav__icon--large"></span> <div class="globalnav__sitemap__item__title"> <div class="globalnav__sitemap__item__title__text">Students and Teachers</div> </div> </a> <div class="globalnav__sitemap__item__descPlusCTA"></div> </li> <li data-item-id="business" data-group-selection-id="" class="globalnav__sitemap__item globalnav__sitemap__item--medium"> <a class="globalnav__sitemap__item__link" href="https://web.archive.org/web/20160912023543/https://www.adobe.com/creativecloud/business.html?promoid=9WGN463B&mv=other"> <span data-hoverable-icon="<svg width="38" height="48" xmlns="http://www.w3.org/2000/svg"><g stroke="#231F20" stroke-width="2" stroke-linejoin="round" stroke-linecap="round" fill="none"><path stroke-dasharray="null" d="M1 17h20v30H1V17zM37 47H21V17h-4V1h20v46zM27 41h6v6h-6v-6zM5 41h6v6H5v-6z"/><path stroke-miterlimit="10" d="M1 21h8M1 25h6M17 9h8M17 5h12M17 13h6M1 29h4"/></g></svg>" class="globalnav__sitemap__item__icon globalnav__icon globalnav__icon--large"></span> <div class="globalnav__sitemap__item__title"> <div class="globalnav__sitemap__item__title__text">Business</div> </div> </a> <div class="globalnav__sitemap__item__descPlusCTA"></div> </li> <li data-item-id="schoolsAndUniversities" data-group-selection-id="" class="globalnav__sitemap__item globalnav__sitemap__item--medium"> <a class="globalnav__sitemap__item__link" href="https://web.archive.org/web/20160912023543/https://www.adobe.com/creativecloud/buy/education.html?promoid=KLXMP"> <span data-hoverable-icon="<svg width="48" height="48" xmlns="http://www.w3.org/2000/svg"><g stroke-linecap="round" stroke-linejoin="round" stroke-width="2" stroke="#231F20" fill="none"><path d="M5 39h38v4H5v-4z" stroke-dasharray="null"/><path d="M7 17h34v22H7V17z" stroke-dasharray="null"/><path stroke-miterlimit="10" d="M47 47H1"/><path stroke-miterlimit="10" d="M47 43H1"/><path stroke-miterlimit="10" d="M11 17v22"/><path stroke-miterlimit="10" d="M21 17v22"/><path stroke-miterlimit="10" d="M17 17v22"/><path stroke-miterlimit="10" d="M27 17v22"/><path stroke-miterlimit="10" d="M31 17v22"/><path stroke-miterlimit="10" d="M37 17v22"/><path stroke-miterlimit="10" d="M45 13H3L24 1z"/><path d="M3 13h42v4H3v-4z" stroke-dasharray="null"/></g></svg>" class="globalnav__sitemap__item__icon globalnav__icon globalnav__icon--large"></span> <div class="globalnav__sitemap__item__title"> <div class="globalnav__sitemap__item__title__text">Schools and Universities</div> </div> </a> <div class="globalnav__sitemap__item__descPlusCTA"></div> </li> <div class="globalnav__stretch"></div> </ul> </div> <div class="globalnav__sitemap__group globalnav__sitemap__group--equiwidth globalnav__sitemap__group--border globalnav__sitemap__group--top-spacing-2 globalnav__sitemap__group--bottom-spacing-4"> <ul data-nav-list="h" class="globalnav__sitemap__group__content globalnav__sitemap__group__content--4"> <li data-item-id="marketingCloud" data-group-selection-id="" class="globalnav__sitemap__item 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data-seed-link="#mc1742c3bb779a5ebb90c2d77c2b045e3"> <a href="#mc1742c3bb779a5ebb90c2d77c2b045e3"><i class="adobe-icon-play"></i></a> </div> <article class="hero2-align-2 hero2-basis-1"> <h1>Advertising that works. Every time.</h1> <p class="detail"></p> </article> </figcaption> <img src="https://web.archive.org/web/20160912023543im_/http://wwwimages.adobe.com/content/dam/acom/en/solutions/amo/images/54658.en.amc.marquee.media-optimizer-summit.1440x544.jpg" alt="Adobe Media Optimizer" style="background-image:url(https://web.archive.org/web/20160912023543im_/http://wwwimages.adobe.com/content/dam/acom/en/solutions/amo/images/54658.en.amc.marquee.media-optimizer-summit.1440x544.jpg);background-position:50% 50%"/> </figure> <aside class="grid-container promo promo-amd" data-seed-promo=".pricesuffix,.pricetax"> <div class="grid-row"> <div class="grid-cols-14 grid-offset-1"> <p> <span class="promo-intro">We’ve added dynamic creative optimization capabilities with the acquisition of Tumri.</span> <span class="promo-price"> <span id="PricePromo"></span> </span> <span class="promo-button"> <a target="_self" href="https://web.archive.org/web/20160912023543/http://www.adobe.com/content/dam/acom/en/marketing-cloud/media-optimizer/pdfs/amo-faq-turmi-dynamic-creative-optimization.pdf" title="Learn more" class="promo-cta button">Learn more</a> </span> </p> </div> </div> </aside> <main> <section class="grid-container "> <div class="grid-row grid-padded-v9x"> <div class="grid-cols-14 grid-offset-1"> <div> <h3 style="text-align: center;">What is Adobe Media Optimizer?</h3> </div> <div> <div class="text-5-block" style="text-align: center;"><span class="text-light">It’s a programmatic ad-buying solution that helps you forecast the best mix of search, display and social ads based on your budget. It also automates the execution of your media plan and helps you find the best way to deliver relevant content to your high-value audiences.</span><br> </div> </div> <div class="grid-row grid-padded-v5x"> <div class="grid-span-1of3"> <div> <h4 style="text-align: center;"><img src="https://web.archive.org/web/20160912023543im_/http://wwwimages.adobe.com/content/dam/acom/en/solutions/images/54658.amc-reimagine-amo-icon.big-picture.60x60.png"></h4> <h4 style="text-align: center;"><span class="text-light">See the big picture.</span><br> </h4> <div class="text-6-block" style="text-align: center;"><span class="text-light">Get a complete view of your campaign performance across search, display and social to better understand how customers interact with your brand.</span><br> </div> </div> </div> <div class="grid-span-1of3"> <div> <h4 style="text-align: center;"><img src="https://web.archive.org/web/20160912023543im_/http://wwwimages.adobe.com/content/dam/acom/en/solutions/images/54658.amc-reimagine-amo-icon.act.60x60.png"></h4> <h4 style="text-align: center;"><span class="text-light">Act with confidence.</span><br> </h4> <div style="text-align: center;" class="text-6-block"><span class="text-light">The accuracy reporting feature helps you know when and where to invest your online advertising budget.</span><br> </div> </div> </div> <div class="grid-span-1of3"> <div> <h4 style="text-align: center;"><img src="https://web.archive.org/web/20160912023543im_/http://wwwimages.adobe.com/content/dam/acom/en/solutions/images/54658.amc-reimagine-amo-icon.budget.60x60.png"></h4> <h4 style="text-align: center;"><span class="text-light">Maximize your budget.</span><br> </h4> <div style="text-align: center;" class="text-6-block"><span class="text-light">Get more return from your advertising budget, knowing it’s being spent in the most strategic and efficient way.</span><br> </div> </div> </div> </div> </div> </div> </section> <div><div class="grid-container tabs"> <div class="grid-row tabs-header"> <div class="grid-cols-14 grid-offset-1"> <div class="grid-row"> <div class="grid-span-1of2"> <h2>See what Media Optimizer can do.</h2> </div> <div class="grid-span-1of2"> <nav class="push"> </nav> </div> </div> </div> </div> <div class="grid-row"> <input type="radio" checked value="1" name="tab-visible" id="reimtabs-1" data-deeplinkable="true"> <input type="radio" value="2" name="tab-visible" id="reimtabs-2" data-deeplinkable="true"> <input type="radio" value="3" name="tab-visible" id="reimtabs-3" data-deeplinkable="true"> <input type="radio" value="4" name="tab-visible" id="reimtabs-4" data-deeplinkable="true"> <input type="radio" value="0" name="tab-visible" id="tabbed-feature-reset" data-deeplinkable="true"> <div class="grid-cols-14 grid-offset-1"> <nav> <label for="reimtabs-1">Search management</label> <label for="reimtabs-2">Display management</label> <label for="reimtabs-3">Social ad management</label> <label for="reimtabs-4">Integrated analytics</label> <label for="tabbed-feature-reset">…</label> </nav> </div> <section data-seed-background data-background-selector="#reimtabs-section-1 figure:before" data-background="http://wwwimages.adobe.com/content/dam/acom/en/solutions/images/54658.amc-reimagine-amo-overview.capabilities.search.management.943x470.jpg" data-background-position="50% 50%" id="reimtabs-section-1"> <figure> <a class="vjs-big-play-button" href="//web.archive.org/web/20160912023543/http://video.tv.adobe.com/v/2163/?autoplay=true" data-modal-size="854x480" target="modal-frame"></a> <div class="marquee-text-gradient"></div> <figcaption class="grid-cols-14 grid-offset-1"> <div data-seed-marquee class="marquee"> <div class="marquee-textbox pos-bottom-center" style="width:60%; background-color: rgba(255,255,255,0);"> <div class="marquee-content"> <div class="text-5-block" style="text-align: center;">Forecasting models predict campaign performance for search, PLAs and mobile campaigns.</div> <div class="text-5-block" style="text-align: center;"><a href="https://web.archive.org/web/20160912023543/http://www.adobe.com/solutions/media-optimization/search-management.html"><span class="text-light">Learn more about search management ›</span></a></div> <div class="text-5-block" style="text-align: center;"> </div> </div> </div> </div> </figcaption> </figure> </section> <section data-seed-background data-background-selector="#reimtabs-section-2 figure:before" data-background="http://wwwimages.adobe.com/content/dam/acom/en/solutions/images/54658.amc-reimagine-amo-capabilities.display.mgmt.943x470.jpg" data-background-position="50% 50%" id="reimtabs-section-2"> <figure> <a class="vjs-big-play-button" href="//web.archive.org/web/20160912023543/http://video.tv.adobe.com/v/2156/?autoplay=true" data-modal-size="854x480" target="modal-frame"></a> <div class="marquee-text-gradient"></div> <figcaption class="grid-cols-14 grid-offset-1"> <div data-seed-marquee class="marquee"> <div class="marquee-textbox pos-bottom-center" style="width:60%; background-color: rgba(255,255,255,0);"> <div class="marquee-content"> <div class="text-5-block" style="text-align: center;">Drive conversions by reaching your high-value audiences in real time across the web.</div> <div class="text-5-block" style="text-align: center;"><a href="https://web.archive.org/web/20160912023543/http://www.adobe.com/solutions/media-optimization/display-management.html"><span class="text-light">Learn more about display management ›</span></a></div> <div class="text-5-block" style="text-align: center;"> </div> </div> </div> </div> </figcaption> </figure> </section> <section data-seed-background data-background-selector="#reimtabs-section-3 figure:before" data-background="http://wwwimages.adobe.com/content/dam/acom/en/solutions/images/54658.amc-reimagine-amo-capabilities.social.ad.mgmt.943x470.jpg" data-background-position="50% 50%" id="reimtabs-section-3"> <figure> <a class="vjs-big-play-button" href="//web.archive.org/web/20160912023543/http://video.tv.adobe.com/v/2159/?autoplay=true" data-modal-size="854x480" target="modal-frame"></a> <div class="marquee-text-gradient"></div> <figcaption class="grid-cols-14 grid-offset-1"> <div data-seed-marquee class="marquee"> <div class="marquee-textbox pos-bottom-center" style="width:60%; background-color: rgba(255,255,255,0);"> <div class="marquee-content"> <div class="text-5-block" style="text-align: center;">Manage, optimize and scale your Facebook and Instagram advertising campaigns.</div> <div class="text-5-block" style="text-align: center;"><a href="/web/20160912023543/http://www.adobe.com/marketing-cloud/online-advertising-management/social-media-advertising.html"><span class="text-light">Learn more about social ad management ›</span></a></div> <div class="text-5-block" style="text-align: center;"> </div> </div> </div> </div> </figcaption> </figure> </section> <section data-seed-background data-background-selector="#reimtabs-section-4 figure:before" data-background="http://wwwimages.adobe.com/content/dam/acom/en/solutions/images/54658.amc-reimagine-amo-capabilities.integrated.analytics.943x470.jpg" data-background-position="50% 50%" id="reimtabs-section-4"> <figure> <a class="vjs-big-play-button" href="//web.archive.org/web/20160912023543/http://video.tv.adobe.com/v/2161/?autoplay=true" data-modal-size="854x480" target="modal-frame"></a> <div class="marquee-text-gradient"></div> <figcaption class="grid-cols-14 grid-offset-1"> <div data-seed-marquee class="marquee"> <div class="marquee-textbox pos-bottom-center" style="width:60%; background-color: rgba(255,255,255,0);"> <div class="marquee-content"> <div class="text-5-block" style="text-align: center;">Use engagement metrics to optimize ad campaign results.</div> <div class="text-5-block" style="text-align: center;"><a href="https://web.archive.org/web/20160912023543/http://www.adobe.com/solutions/media-optimization/integrated-analytics.html"><span class="text-light">Learn more about integrated analytics ›</span></a></div> <div class="text-5-block" style="text-align: center;"> </div> </div> </div> </div> </figcaption> </figure> </section> </div> </div> </div> <section class="grid-container "> <div class="grid-row grid-padded-v9x"> <div class="grid-cols-14 grid-offset-1"> <div> <h3 style="text-align: center;">See how our customers succeed with Media Optimizer.</h3> </div> <div class="grid-row grid-padded-t5x"> <div class="grid-span-1of3"> <div> <h4 style="text-align: center;"><img src="https://web.archive.org/web/20160912023543im_/http://wwwimages.adobe.com/content/dam/acom/en/solutions/amo/images/54658.amc-reimagine-amo-logo.ig-group.142x75.png"></h4> <div style="text-align: center;" class="text-6-block"><span class="text-light"><span style="font-style: normal;">The UK-based trading company expanded into new markets using search and social optimization.</span></span></div> <div style="text-align: center;" class="text-6-block"><span class="text-light"><a target="modal-frame" href="https://web.archive.org/web/20160912023543/https://video.tv.adobe.com/v/2157/?autoplay=true" data-modal-size="854x480">Watch now ›</a></span></div> </div> </div> <div class="grid-span-1of3"> <div> <h4 style="text-align: center;"><img src="https://web.archive.org/web/20160912023543im_/http://wwwimages.adobe.com/content/dam/acom/en/solutions/amo/images/54658.amc-reimagine-amo-logo.monarch.148x75.png"></h4> <div style="text-align: center;" class="text-6-block"><span class="text-light">This British airline learned how to orchestrate marketing efforts across all channels and improve ROI.</span></div> <div style="text-align: center;" class="text-6-block"><a target="modal-frame" href="https://web.archive.org/web/20160912023543/https://video.tv.adobe.com/v/2162/?autoplay=true" data-modal-size="854x480"><span class="text-light">Watch now ›</span></a></div> </div> </div> <div class="grid-span-1of3"> <div> <h4 style="text-align: center;"><img src="https://web.archive.org/web/20160912023543im_/http://wwwimages.adobe.com/content/dam/acom/en/solutions/amo/images/54658.en.amo.logo.starcom-mediavest-group.179x75.png"></h4> <div style="text-align: center;" class="text-6-block"><span class="text-light">See how Starcom turns paid search from an afterthought to a finely-tuned strategy for their clients.</span><br> </div> <div style="text-align: center;" class="text-6-block"><a target="modal-frame" href="https://web.archive.org/web/20160912023543/https://video.tv.adobe.com/v/4935/?autoplay=true" data-modal-size="854x480"><span class="text-light">Watch now ›</span></a></div> </div> </div> </div> </div> </div> </section> <section style="background-image: url('https://web.archive.org/web/20160912023543im_/http://wwwimages.adobe.com/content/dam/acom/en/solutions/amo/images/54658.en.amo.banner.programmatic-ad-buying.1440x400.jpg');background-repeat: no-repeat;background-size: cover;background-position: 50% 50%; " class="grid-container colCtrlMobileBlack"> <div class="grid-row grid-padded-v9x"> <div class="grid-cols-8 grid-offset-4"> <div> <h3 style="text-align: center;"><strong>Redbox enjoys the special effects of programmatic ad buying.</strong></h3> </div> <div> <div class="text-6-block" style="text-align: center;"><span class="text-light">Learn how the programmatic approach to ad buying has helped the movie rental giant save time and reach new customers.</span></div> <div class="text-6-block" style="text-align: center;"> </div> </div> <div><div class="text-center"><span> <a href="https://web.archive.org/web/20160912023543/http://apps.enterprise.adobe.com/go/70114000002EvHnAAK" target="_blank"> <button type="button" title="Watch now" class="merchpod-cta-button">Watch now</button> </a> </span> </div></div> </div> </div> </section> <section class="grid-container "> <div class="grid-row grid-padded-t9x"> <div class="grid-cols-10 grid-offset-3"> <div> <h3 style="text-align: center;"><span class="text-light">Learn how to solve business problems.</span></h3> </div> <div> <div class="text-5-block" style="text-align: center;"><span class="text-light">Read our use-cases for best practices in programmatic media buying and ad serving.</span></div> <div class="text-5-block" style="text-align: center;"> </div> </div> </div> </div> </section> <section class="grid-container "> <div class="grid-row grid-padded-b9x"> <div class="grid-cols-4 grid-offset-2"> <div> <a target="_self" href="/web/20160912023543/http://www.adobe.com/marketing-cloud/programmatic-advertising/audience-reach.html?promoid=L7NVTV1R&mv=other" data-modal-size="426x240"> <img style="display:block;" data-image-alignment="center" src="https://web.archive.org/web/20160912023543im_/http://wwwimages.adobe.com/content/dam/acom/en/marketing-cloud/use-cases/images/54658.en.uc.feature.audience-reach.440x230.png" alt="Use creative that’s personal." title="Use creative that’s personal."/> </a> </div> <div> <div class="text-7-block"> </div> <div class="text-5-block" style="text-align: center;"><span class="text-light"><a href="/web/20160912023543/http://www.adobe.com/marketing-cloud/programmatic-advertising/audience-reach.html?promoid=L7NVTV1R&mv=other">Efficiently reach your target audience ›</a></span><br> </div> </div> </div> <div class="grid-cols-4"> <div> <a target="_self" href="/web/20160912023543/http://www.adobe.com/marketing-cloud/data-driven-marketing/marketing-attribution.html?promoid=3NQZBDTV&mv=other" data-modal-size="426x240"> <img style="display:block;" data-image-alignment="center" src="https://web.archive.org/web/20160912023543im_/http://wwwimages.adobe.com/content/dam/acom/en/marketing-cloud/data-driven-marketing/marketing-attribution/54658.en.uc.feature.marketing-attribution.440x230.png" alt="Attribute every channel and experience." title="Attribute every channel and experience."/> </a> </div> <div> <div class="text-7-block" style="text-align: center;"> </div> <div class="text-5-block" style="text-align: center;"><span class="text-light"><a href="/web/20160912023543/http://www.adobe.com/marketing-cloud/data-driven-marketing/marketing-attribution.html?promoid=3NQZBDTV&mv=other">Attribute every channel and experience ›</a></span></div> </div> </div> <div class="grid-cols-4"> <div> <a target="_self" href="/web/20160912023543/http://www.adobe.com/marketing-cloud/cross-channel-marketing/campaign-orchestration.html?promoid=MH16SLPF&mv=other" data-modal-size="426x240"> <img style="display:block;" data-image-alignment="center" 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