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class='post-header'> <div class='post-header-line-1'></div> </div> <div class='post-body entry-content' id='post-body-4005756951804657578' itemprop='description articleBody'> <a href="http://ilms.fr/" target="_blank" onclick="return top.js.OpenExtLink(window,event,this)"></a><br />Est茫o abertas as inscri莽玫es para a terceira edi莽茫o do <a href="www.festivalpocketfilms.fr">Festival Pocket Films</a>, realizado desde 2005 no Centro George Pompidou, na Fran莽a, exclusivamente com produ莽玫es realizadas em telefones celulares.<br /><br />S茫o aceitos todos os g锚neros (document谩rios, clipes, fic莽茫o) e as inscri莽玫es v茫o at茅 30 de mar莽o. <div style='clear: both;'></div> </div> <div class='post-footer'> <div class='post-footer-line post-footer-line-1'> <span class='post-author vcard'> Postado por <span class='fn' itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://www.blogger.com/profile/11009204993641997431' itemprop='url'/> <a class='g-profile' href='https://www.blogger.com/profile/11009204993641997431' rel='author' title='author profile'> <span itemprop='name'>Carlos d'Andr茅a</span> </a> </span> </span> <span class='post-timestamp'> 脿s <meta content='http://novasm.blogspot.com/2007/02/festival-de-filmes-de-bolso.html' itemprop='url'/> <a class='timestamp-link' href='http://novasm.blogspot.com/2007/02/festival-de-filmes-de-bolso.html' rel='bookmark' title='permanent link'><abbr class='published' itemprop='datePublished' title='2007-02-24T23:07:00-02:00'>11:07 PM</abbr></a> </span> <span class='post-comment-link'> <a class='comment-link' href='https://www.blogger.com/comment/fullpage/post/14870423/4005756951804657578' onclick='javascript:window.open(this.href, "bloggerPopup", "toolbar=0,location=0,statusbar=1,menubar=0,scrollbars=yes,width=640,height=500"); return false;'> Nenhum coment谩rio: </a> </span> <span class='post-icons'> <span class='item-action'> <a 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</div> <div class='post-body entry-content' id='post-body-6486470455347730693' itemprop='description articleBody'> <div><div><ul> <li><a href="http://mojiti.com/" target="_blank" onclick="return top.js.OpenExtLink(window,event,this)">Mojiti</a><br />Mojiti lets you tell the story your way. Dive into the experience by annotating video with text, shapes, images and more.</li> </ul></div> Adicionando: j谩 est谩 no site uma vers茫o legendada do <a href="http://mojiti.com/kan/2024/3807" target="_blank" onclick="return top.js.OpenExtLink(window,event,this)">Web 2.0 ... The Machine is Us/ing Us</a>, o v铆deo acad锚mico mais viral dos 煤ltimos tempos (um milh茫o e meio de exibi莽玫es em menos de um m锚s, s贸 no You Tube). A tradu莽茫o e dica foram do <a href="http://charles.pilger.com.br/">Charles Pilger</a>.<br /><br /><br /></div> <div style='clear: both;'></div> </div> <div class='post-footer'> <div class='post-footer-line post-footer-line-1'> <span class='post-author vcard'> Postado por <span class='fn' itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://www.blogger.com/profile/11009204993641997431' itemprop='url'/> <a class='g-profile' href='https://www.blogger.com/profile/11009204993641997431' rel='author' title='author profile'> <span itemprop='name'>Carlos d'Andr茅a</span> </a> </span> </span> <span class='post-timestamp'> 脿s <meta content='http://novasm.blogspot.com/2007/02/links-for-2007-02-23-delicious.html' itemprop='url'/> <a class='timestamp-link' href='http://novasm.blogspot.com/2007/02/links-for-2007-02-23-delicious.html' rel='bookmark' title='permanent link'><abbr class='published' itemprop='datePublished' title='2007-02-24T14:58:00-02:00'>2:58 PM</abbr></a> </span> <span class='post-comment-link'> <a class='comment-link' href='https://www.blogger.com/comment/fullpage/post/14870423/6486470455347730693' onclick='javascript:window.open(this.href, "bloggerPopup", "toolbar=0,location=0,statusbar=1,menubar=0,scrollbars=yes,width=640,height=500"); return false;'> Nenhum coment谩rio: </a> </span> <span class='post-icons'> <span class='item-action'> <a href='https://www.blogger.com/email-post.g?blogID=14870423&postID=6486470455347730693' title='Enviar esta postagem'> <img alt='' class='icon-action' height='13' src='https://resources.blogblog.com/img/icon18_email.gif' width='18'/> </a> </span> <span class='item-control blog-admin pid-641648074'> <a href='https://www.blogger.com/post-edit.g?blogID=14870423&postID=6486470455347730693&from=pencil' title='Editar postagem'> <img alt='' class='icon-action' height='18' src='https://resources.blogblog.com/img/icon18_edit_allbkg.gif' width='18'/> </a> </span> </span> <div class='post-share-buttons goog-inline-block'> <a class='goog-inline-block share-button sb-email' href='https://www.blogger.com/share-post.g?blogID=14870423&postID=6486470455347730693&target=email' target='_blank' title='Enviar por e-mail'><span class='share-button-link-text'>Enviar por e-mail</span></a><a class='goog-inline-block share-button sb-blog' href='https://www.blogger.com/share-post.g?blogID=14870423&postID=6486470455347730693&target=blog' onclick='window.open(this.href, "_blank", "height=270,width=475"); return false;' target='_blank' title='Postar no blog!'><span class='share-button-link-text'>Postar no blog!</span></a><a class='goog-inline-block share-button sb-twitter' href='https://www.blogger.com/share-post.g?blogID=14870423&postID=6486470455347730693&target=twitter' target='_blank' title='Compartilhar no X'><span class='share-button-link-text'>Compartilhar no X</span></a><a class='goog-inline-block share-button sb-facebook' href='https://www.blogger.com/share-post.g?blogID=14870423&postID=6486470455347730693&target=facebook' onclick='window.open(this.href, "_blank", "height=430,width=640"); return false;' target='_blank' title='Compartilhar no Facebook'><span class='share-button-link-text'>Compartilhar no Facebook</span></a><a class='goog-inline-block share-button sb-pinterest' href='https://www.blogger.com/share-post.g?blogID=14870423&postID=6486470455347730693&target=pinterest' target='_blank' title='Compartilhar com o Pinterest'><span class='share-button-link-text'>Compartilhar com o Pinterest</span></a> </div> </div> <div class='post-footer-line post-footer-line-2'> <span class='post-labels'> </span> </div> <div class='post-footer-line post-footer-line-3'> <span class='post-location'> </span> </div> </div> </div> </div> </div></div> <div class="date-outer"> <h2 class='date-header'><span>sexta-feira, fevereiro 23, 2007</span></h2> <div class="date-posts"> <div class='post-outer'> <div class='post hentry uncustomized-post-template' itemprop='blogPost' itemscope='itemscope' itemtype='http://schema.org/BlogPosting'> <meta content='14870423' itemprop='blogId'/> <meta content='3626313089988463559' itemprop='postId'/> <a name='3626313089988463559'></a> <h3 class='post-title entry-title' itemprop='name'> <a href='http://novasm.blogspot.com/2007/02/links-for-2007-02-21-delicious.html'>Links for 2007-02-21 [del.icio.us]</a> </h3> <div class='post-header'> <div class='post-header-line-1'></div> </div> <div class='post-body entry-content' id='post-body-3626313089988463559' itemprop='description articleBody'> <div><br><div><ul> <li><a href="http://vixy.net/" target="_blank" onclick="return top.js.OpenExtLink(window,event,this)">vixy.net : Online FLV Converter : Download online videos direct to PC / iPod / PSP. It's free!</a></li> </ul></div></div>          Para salvar v铆deos do YouTube em formatos compat铆veis com mp3 players e celulares<br> <div style='clear: both;'></div> </div> <div class='post-footer'> <div class='post-footer-line post-footer-line-1'> <span class='post-author vcard'> Postado por <span class='fn' itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://www.blogger.com/profile/11009204993641997431' itemprop='url'/> <a class='g-profile' href='https://www.blogger.com/profile/11009204993641997431' rel='author' title='author profile'> <span itemprop='name'>Carlos d'Andr茅a</span> </a> </span> </span> <span class='post-timestamp'> 脿s <meta content='http://novasm.blogspot.com/2007/02/links-for-2007-02-21-delicious.html' itemprop='url'/> <a class='timestamp-link' href='http://novasm.blogspot.com/2007/02/links-for-2007-02-21-delicious.html' rel='bookmark' title='permanent link'><abbr class='published' itemprop='datePublished' title='2007-02-23T10:47:00-02:00'>10:47 AM</abbr></a> </span> <span class='post-comment-link'> <a class='comment-link' href='https://www.blogger.com/comment/fullpage/post/14870423/3626313089988463559' onclick='javascript:window.open(this.href, "bloggerPopup", "toolbar=0,location=0,statusbar=1,menubar=0,scrollbars=yes,width=640,height=500"); return false;'> Nenhum coment谩rio: </a> </span> <span class='post-icons'> <span class='item-action'> <a href='https://www.blogger.com/email-post.g?blogID=14870423&postID=3626313089988463559' title='Enviar esta postagem'> <img alt='' class='icon-action' height='13' src='https://resources.blogblog.com/img/icon18_email.gif' width='18'/> </a> </span> <span class='item-control blog-admin pid-641648074'> <a href='https://www.blogger.com/post-edit.g?blogID=14870423&postID=3626313089988463559&from=pencil' title='Editar postagem'> <img alt='' class='icon-action' height='18' src='https://resources.blogblog.com/img/icon18_edit_allbkg.gif' width='18'/> </a> </span> </span> <div class='post-share-buttons goog-inline-block'> <a class='goog-inline-block share-button sb-email' href='https://www.blogger.com/share-post.g?blogID=14870423&postID=3626313089988463559&target=email' target='_blank' title='Enviar por e-mail'><span class='share-button-link-text'>Enviar por e-mail</span></a><a class='goog-inline-block share-button sb-blog' href='https://www.blogger.com/share-post.g?blogID=14870423&postID=3626313089988463559&target=blog' onclick='window.open(this.href, "_blank", "height=270,width=475"); return false;' target='_blank' title='Postar no blog!'><span class='share-button-link-text'>Postar no blog!</span></a><a class='goog-inline-block share-button sb-twitter' href='https://www.blogger.com/share-post.g?blogID=14870423&postID=3626313089988463559&target=twitter' target='_blank' title='Compartilhar no X'><span class='share-button-link-text'>Compartilhar no X</span></a><a class='goog-inline-block share-button sb-facebook' href='https://www.blogger.com/share-post.g?blogID=14870423&postID=3626313089988463559&target=facebook' onclick='window.open(this.href, "_blank", "height=430,width=640"); return false;' target='_blank' title='Compartilhar no Facebook'><span class='share-button-link-text'>Compartilhar no Facebook</span></a><a class='goog-inline-block share-button sb-pinterest' href='https://www.blogger.com/share-post.g?blogID=14870423&postID=3626313089988463559&target=pinterest' target='_blank' title='Compartilhar com o Pinterest'><span class='share-button-link-text'>Compartilhar com o Pinterest</span></a> </div> </div> <div class='post-footer-line post-footer-line-2'> <span class='post-labels'> </span> </div> <div class='post-footer-line post-footer-line-3'> <span class='post-location'> </span> </div> </div> </div> </div> </div></div> <div class="date-outer"> <h2 class='date-header'><span>quarta-feira, fevereiro 14, 2007</span></h2> <div class="date-posts"> <div class='post-outer'> <div class='post hentry uncustomized-post-template' itemprop='blogPost' itemscope='itemscope' itemtype='http://schema.org/BlogPosting'> <meta content='14870423' itemprop='blogId'/> <meta content='5928001699929462022' itemprop='postId'/> <a name='5928001699929462022'></a> <h3 class='post-title entry-title' itemprop='name'> <a href='http://novasm.blogspot.com/2007/02/curso-sobre-mercado-editorial.html'>Curso sobre mercado editorial</a> </h3> <div class='post-header'> <div class='post-header-line-1'></div> </div> <div class='post-body entry-content' id='post-body-5928001699929462022' itemprop='description articleBody'> Diante do desconhecimento sobre como funciona o mercado editorial no Brasil, o curso "Como funciona o mercado editorial brasileiro" pretende mostrar quais s茫o as melhores maneiras de entrar ou se beneficiar deste sofisticado ramo da produ莽茫o intelectual. O professor escolhido foi S茅rio Fran莽a, coordenador editorial da Editora Record, com aulas ministradas na Funda莽茫o Get煤lio Vargas (FGV) e na Escola Superior de Propaganda e Marketing (ESPM). O curso, que conta com dez aulas, come莽a no dia 19 de mar莽o, no Campus II das Faculdades Integradas Helio Alonso (r. da Matriz 49, Botafogo - RJ). Informa莽玫es pelo telefone 21-2102-3220/21023232 ou pelo e-mail: extensao@facha.edu.br.<br /><br />Nota extra铆do do site <a href="http://www.publishnews.com.br/">PublishNews</a> <div style='clear: both;'></div> </div> <div class='post-footer'> <div class='post-footer-line post-footer-line-1'> <span class='post-author vcard'> Postado por <span class='fn' itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://www.blogger.com/profile/11009204993641997431' itemprop='url'/> <a class='g-profile' href='https://www.blogger.com/profile/11009204993641997431' rel='author' title='author profile'> <span itemprop='name'>Carlos d'Andr茅a</span> </a> </span> </span> <span class='post-timestamp'> 脿s <meta content='http://novasm.blogspot.com/2007/02/curso-sobre-mercado-editorial.html' itemprop='url'/> <a class='timestamp-link' href='http://novasm.blogspot.com/2007/02/curso-sobre-mercado-editorial.html' rel='bookmark' title='permanent link'><abbr class='published' itemprop='datePublished' title='2007-02-14T15:00:00-02:00'>3:00 PM</abbr></a> </span> <span class='post-comment-link'> <a class='comment-link' href='https://www.blogger.com/comment/fullpage/post/14870423/5928001699929462022' onclick='javascript:window.open(this.href, "bloggerPopup", "toolbar=0,location=0,statusbar=1,menubar=0,scrollbars=yes,width=640,height=500"); return false;'> Nenhum coment谩rio: </a> </span> <span class='post-icons'> <span class='item-action'> <a href='https://www.blogger.com/email-post.g?blogID=14870423&postID=5928001699929462022' title='Enviar esta postagem'> <img alt='' class='icon-action' height='13' src='https://resources.blogblog.com/img/icon18_email.gif' width='18'/> </a> </span> <span class='item-control blog-admin pid-641648074'> <a href='https://www.blogger.com/post-edit.g?blogID=14870423&postID=5928001699929462022&from=pencil' title='Editar postagem'> <img alt='' class='icon-action' height='18' src='https://resources.blogblog.com/img/icon18_edit_allbkg.gif' width='18'/> </a> </span> </span> <div class='post-share-buttons goog-inline-block'> <a class='goog-inline-block share-button sb-email' href='https://www.blogger.com/share-post.g?blogID=14870423&postID=5928001699929462022&target=email' target='_blank' title='Enviar por e-mail'><span class='share-button-link-text'>Enviar por e-mail</span></a><a class='goog-inline-block share-button sb-blog' href='https://www.blogger.com/share-post.g?blogID=14870423&postID=5928001699929462022&target=blog' onclick='window.open(this.href, "_blank", "height=270,width=475"); return false;' target='_blank' title='Postar no blog!'><span class='share-button-link-text'>Postar no blog!</span></a><a class='goog-inline-block share-button sb-twitter' href='https://www.blogger.com/share-post.g?blogID=14870423&postID=5928001699929462022&target=twitter' target='_blank' title='Compartilhar no X'><span class='share-button-link-text'>Compartilhar no X</span></a><a class='goog-inline-block share-button sb-facebook' href='https://www.blogger.com/share-post.g?blogID=14870423&postID=5928001699929462022&target=facebook' onclick='window.open(this.href, "_blank", "height=430,width=640"); return false;' target='_blank' title='Compartilhar no Facebook'><span class='share-button-link-text'>Compartilhar no Facebook</span></a><a class='goog-inline-block share-button sb-pinterest' href='https://www.blogger.com/share-post.g?blogID=14870423&postID=5928001699929462022&target=pinterest' target='_blank' title='Compartilhar com o Pinterest'><span class='share-button-link-text'>Compartilhar com o Pinterest</span></a> </div> </div> <div class='post-footer-line post-footer-line-2'> <span class='post-labels'> </span> </div> <div class='post-footer-line post-footer-line-3'> <span class='post-location'> </span> </div> </div> </div> </div> <div class='post-outer'> <div class='post hentry uncustomized-post-template' itemprop='blogPost' itemscope='itemscope' itemtype='http://schema.org/BlogPosting'> <meta content='14870423' itemprop='blogId'/> <meta content='4556679320020855287' itemprop='postId'/> <a name='4556679320020855287'></a> <h3 class='post-title entry-title' itemprop='name'> <a href='http://novasm.blogspot.com/2007/02/sundance-film-festival-s-nos-celulares.html'>Sundance Film Festival - s贸 nos celulares</a> </h3> <div class='post-header'> <div class='post-header-line-1'></div> </div> <div class='post-body entry-content' id='post-body-4556679320020855287' itemprop='description articleBody'> <span class="style10"><br />Cinco curtas produzidos por realizadores independentes especialmente para a m铆dia celular s茫o a atra莽茫o do </span><span class="style10"><a href="http://sundance.gsm.org/index.html">Sundance Film Festival Global Short Film Project</a>, o bra莽o mobile do famoso festival indie presidido por </span><span class="style10">Robert Redford. </span><br /><span class="style10"><br /></span><span class="style18"><span class="style19">A novidade 茅 que os v铆deos dispon铆veis a partir de hoje, 15/02, rodam <a href="http://sundance.gsm.org/download.html">apenas em celular</a> - n茫o 茅 poss铆vel sequer assist铆-los pela web. Ap贸s enviar uma mensagem de texto, o usu谩rio recebe outra com o link exclusivo para assistir em streming ou fazer o download. Ent茫o 茅 poss铆vel transferi-los por bluetooth ou cart茫o de mem贸ria.<br /><br /></span></span><span class="style10">Fora isso, apenas download via bluetooth no estande do festival no </span><span class="style14">3GSM World Congress, que acontece esta semana em Barcelona.<br /><br />Ent茫o t谩 ;-( ...<br /><br /></span><br /><span class="style10"> </span> <div style='clear: both;'></div> </div> <div class='post-footer'> <div class='post-footer-line post-footer-line-1'> <span class='post-author vcard'> Postado por <span class='fn' itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://www.blogger.com/profile/11009204993641997431' itemprop='url'/> <a class='g-profile' href='https://www.blogger.com/profile/11009204993641997431' rel='author' title='author profile'> <span itemprop='name'>Carlos d'Andr茅a</span> </a> </span> </span> <span class='post-timestamp'> 脿s <meta content='http://novasm.blogspot.com/2007/02/sundance-film-festival-s-nos-celulares.html' itemprop='url'/> <a class='timestamp-link' href='http://novasm.blogspot.com/2007/02/sundance-film-festival-s-nos-celulares.html' rel='bookmark' title='permanent link'><abbr class='published' itemprop='datePublished' title='2007-02-14T14:55:00-02:00'>2:55 PM</abbr></a> </span> <span class='post-comment-link'> <a class='comment-link' href='https://www.blogger.com/comment/fullpage/post/14870423/4556679320020855287' onclick='javascript:window.open(this.href, "bloggerPopup", "toolbar=0,location=0,statusbar=1,menubar=0,scrollbars=yes,width=640,height=500"); return false;'> Nenhum coment谩rio: </a> </span> <span class='post-icons'> <span class='item-action'> <a href='https://www.blogger.com/email-post.g?blogID=14870423&postID=4556679320020855287' title='Enviar esta postagem'> <img alt='' class='icon-action' height='13' src='https://resources.blogblog.com/img/icon18_email.gif' width='18'/> </a> </span> <span class='item-control blog-admin pid-641648074'> <a href='https://www.blogger.com/post-edit.g?blogID=14870423&postID=4556679320020855287&from=pencil' title='Editar postagem'> <img alt='' class='icon-action' height='18' src='https://resources.blogblog.com/img/icon18_edit_allbkg.gif' width='18'/> </a> </span> </span> <div class='post-share-buttons goog-inline-block'> <a class='goog-inline-block share-button sb-email' href='https://www.blogger.com/share-post.g?blogID=14870423&postID=4556679320020855287&target=email' target='_blank' title='Enviar por e-mail'><span class='share-button-link-text'>Enviar por e-mail</span></a><a class='goog-inline-block share-button sb-blog' href='https://www.blogger.com/share-post.g?blogID=14870423&postID=4556679320020855287&target=blog' onclick='window.open(this.href, "_blank", "height=270,width=475"); return false;' target='_blank' title='Postar no blog!'><span class='share-button-link-text'>Postar no blog!</span></a><a class='goog-inline-block share-button sb-twitter' href='https://www.blogger.com/share-post.g?blogID=14870423&postID=4556679320020855287&target=twitter' target='_blank' title='Compartilhar no X'><span class='share-button-link-text'>Compartilhar no X</span></a><a class='goog-inline-block share-button sb-facebook' href='https://www.blogger.com/share-post.g?blogID=14870423&postID=4556679320020855287&target=facebook' onclick='window.open(this.href, "_blank", "height=430,width=640"); return false;' target='_blank' title='Compartilhar no Facebook'><span class='share-button-link-text'>Compartilhar no Facebook</span></a><a class='goog-inline-block share-button sb-pinterest' href='https://www.blogger.com/share-post.g?blogID=14870423&postID=4556679320020855287&target=pinterest' target='_blank' title='Compartilhar com o Pinterest'><span class='share-button-link-text'>Compartilhar com o Pinterest</span></a> </div> </div> <div class='post-footer-line post-footer-line-2'> <span class='post-labels'> </span> </div> <div class='post-footer-line post-footer-line-3'> <span class='post-location'> </span> </div> </div> </div> </div> <div class='post-outer'> <div class='post hentry uncustomized-post-template' itemprop='blogPost' itemscope='itemscope' itemtype='http://schema.org/BlogPosting'> <meta content='14870423' itemprop='blogId'/> <meta content='4620276713850149973' itemprop='postId'/> <a name='4620276713850149973'></a> <h3 class='post-title entry-title' itemprop='name'> <a href='http://novasm.blogspot.com/2007/02/introducing-book.html'>Introducing the book</a> </h3> <div class='post-header'> <div class='post-header-line-1'></div> </div> <div class='post-body entry-content' id='post-body-4620276713850149973' itemprop='description articleBody'> <div xmlns='http://www.w3.org/1999/xhtml'><p><object height="350" width="425"><param value='http://youtube.com/v/eRjVeRbhtRU' name='movie'></param><embed height='350' width='425' type='application/x-shockwave-flash' src='http://youtube.com/v/eRjVeRbhtRU'></embed></object></p><p>Dificuldade para operar as novas tecnologias?<br />N茫o se preocupe, os antepassados tiveram problemas ... com os livros.</p></div> <div style='clear: both;'></div> </div> <div class='post-footer'> <div class='post-footer-line post-footer-line-1'> <span class='post-author vcard'> Postado por <span class='fn' itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://www.blogger.com/profile/11009204993641997431' itemprop='url'/> <a class='g-profile' href='https://www.blogger.com/profile/11009204993641997431' rel='author' title='author profile'> <span itemprop='name'>Carlos d'Andr茅a</span> </a> </span> </span> <span class='post-timestamp'> 脿s <meta content='http://novasm.blogspot.com/2007/02/introducing-book.html' itemprop='url'/> <a class='timestamp-link' href='http://novasm.blogspot.com/2007/02/introducing-book.html' rel='bookmark' title='permanent link'><abbr class='published' itemprop='datePublished' title='2007-02-14T12:12:00-02:00'>12:12 PM</abbr></a> </span> <span class='post-comment-link'> <a class='comment-link' href='https://www.blogger.com/comment/fullpage/post/14870423/4620276713850149973' onclick='javascript:window.open(this.href, "bloggerPopup", "toolbar=0,location=0,statusbar=1,menubar=0,scrollbars=yes,width=640,height=500"); return false;'> Nenhum coment谩rio: </a> </span> <span class='post-icons'> <span class='item-action'> <a href='https://www.blogger.com/email-post.g?blogID=14870423&postID=4620276713850149973' title='Enviar esta postagem'> <img alt='' class='icon-action' height='13' src='https://resources.blogblog.com/img/icon18_email.gif' width='18'/> </a> </span> <span class='item-control blog-admin pid-641648074'> <a href='https://www.blogger.com/post-edit.g?blogID=14870423&postID=4620276713850149973&from=pencil' title='Editar postagem'> <img alt='' class='icon-action' height='18' src='https://resources.blogblog.com/img/icon18_edit_allbkg.gif' width='18'/> </a> </span> </span> <div class='post-share-buttons goog-inline-block'> <a class='goog-inline-block share-button sb-email' href='https://www.blogger.com/share-post.g?blogID=14870423&postID=4620276713850149973&target=email' target='_blank' title='Enviar por e-mail'><span class='share-button-link-text'>Enviar por e-mail</span></a><a class='goog-inline-block share-button sb-blog' href='https://www.blogger.com/share-post.g?blogID=14870423&postID=4620276713850149973&target=blog' onclick='window.open(this.href, "_blank", "height=270,width=475"); return false;' target='_blank' title='Postar no blog!'><span class='share-button-link-text'>Postar no blog!</span></a><a class='goog-inline-block share-button sb-twitter' href='https://www.blogger.com/share-post.g?blogID=14870423&postID=4620276713850149973&target=twitter' target='_blank' title='Compartilhar no X'><span class='share-button-link-text'>Compartilhar no X</span></a><a class='goog-inline-block share-button sb-facebook' href='https://www.blogger.com/share-post.g?blogID=14870423&postID=4620276713850149973&target=facebook' onclick='window.open(this.href, "_blank", "height=430,width=640"); return false;' target='_blank' title='Compartilhar no Facebook'><span class='share-button-link-text'>Compartilhar no Facebook</span></a><a class='goog-inline-block share-button sb-pinterest' href='https://www.blogger.com/share-post.g?blogID=14870423&postID=4620276713850149973&target=pinterest' target='_blank' title='Compartilhar com o Pinterest'><span class='share-button-link-text'>Compartilhar com o Pinterest</span></a> </div> </div> <div class='post-footer-line post-footer-line-2'> <span class='post-labels'> </span> </div> <div class='post-footer-line post-footer-line-3'> <span class='post-location'> </span> </div> </div> </div> </div> </div></div> <div class="date-outer"> <h2 class='date-header'><span>segunda-feira, fevereiro 12, 2007</span></h2> <div class="date-posts"> <div class='post-outer'> <div class='post hentry uncustomized-post-template' itemprop='blogPost' itemscope='itemscope' itemtype='http://schema.org/BlogPosting'> <meta content='14870423' itemprop='blogId'/> <meta content='3390663479163601054' itemprop='postId'/> <a name='3390663479163601054'></a> <h3 class='post-title entry-title' itemprop='name'> <a href='http://novasm.blogspot.com/2007/02/web-20-machine-is-using-us.html'>Web 2.0 ... The Machine is Us/ing Us</a> </h3> <div class='post-header'> <div class='post-header-line-1'></div> </div> <div class='post-body entry-content' id='post-body-3390663479163601054' itemprop='description articleBody'> <div xmlns='http://www.w3.org/1999/xhtml'><p><object height="350" width="425"><param value='http://youtube.com/v/6gmP4nk0EOE' name='movie'></param><embed height='350' width='425' type='application/x-shockwave-flash' src='http://youtube.com/v/6gmP4nk0EOE'></embed></object></p></div> <div style='clear: both;'></div> </div> <div class='post-footer'> <div class='post-footer-line post-footer-line-1'> <span class='post-author vcard'> Postado por <span class='fn' itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://www.blogger.com/profile/11009204993641997431' itemprop='url'/> <a class='g-profile' href='https://www.blogger.com/profile/11009204993641997431' rel='author' title='author profile'> <span itemprop='name'>Carlos d'Andr茅a</span> </a> </span> </span> <span class='post-timestamp'> 脿s <meta content='http://novasm.blogspot.com/2007/02/web-20-machine-is-using-us.html' itemprop='url'/> <a class='timestamp-link' href='http://novasm.blogspot.com/2007/02/web-20-machine-is-using-us.html' rel='bookmark' title='permanent link'><abbr class='published' itemprop='datePublished' title='2007-02-12T10:05:00-02:00'>10:05 AM</abbr></a> </span> <span class='post-comment-link'> <a class='comment-link' href='https://www.blogger.com/comment/fullpage/post/14870423/3390663479163601054' onclick='javascript:window.open(this.href, "bloggerPopup", "toolbar=0,location=0,statusbar=1,menubar=0,scrollbars=yes,width=640,height=500"); return false;'> Nenhum coment谩rio: </a> </span> <span class='post-icons'> <span class='item-action'> <a href='https://www.blogger.com/email-post.g?blogID=14870423&postID=3390663479163601054' title='Enviar esta postagem'> <img alt='' class='icon-action' height='13' src='https://resources.blogblog.com/img/icon18_email.gif' width='18'/> </a> </span> <span class='item-control blog-admin pid-641648074'> <a href='https://www.blogger.com/post-edit.g?blogID=14870423&postID=3390663479163601054&from=pencil' title='Editar postagem'> <img alt='' class='icon-action' height='18' src='https://resources.blogblog.com/img/icon18_edit_allbkg.gif' width='18'/> </a> </span> </span> <div class='post-share-buttons goog-inline-block'> <a class='goog-inline-block share-button sb-email' href='https://www.blogger.com/share-post.g?blogID=14870423&postID=3390663479163601054&target=email' target='_blank' title='Enviar por e-mail'><span class='share-button-link-text'>Enviar por e-mail</span></a><a class='goog-inline-block share-button sb-blog' href='https://www.blogger.com/share-post.g?blogID=14870423&postID=3390663479163601054&target=blog' onclick='window.open(this.href, "_blank", "height=270,width=475"); return false;' target='_blank' title='Postar no blog!'><span class='share-button-link-text'>Postar no blog!</span></a><a class='goog-inline-block share-button sb-twitter' href='https://www.blogger.com/share-post.g?blogID=14870423&postID=3390663479163601054&target=twitter' target='_blank' title='Compartilhar no X'><span class='share-button-link-text'>Compartilhar no X</span></a><a class='goog-inline-block share-button sb-facebook' href='https://www.blogger.com/share-post.g?blogID=14870423&postID=3390663479163601054&target=facebook' onclick='window.open(this.href, "_blank", "height=430,width=640"); return false;' target='_blank' title='Compartilhar no Facebook'><span class='share-button-link-text'>Compartilhar no Facebook</span></a><a class='goog-inline-block share-button sb-pinterest' href='https://www.blogger.com/share-post.g?blogID=14870423&postID=3390663479163601054&target=pinterest' target='_blank' title='Compartilhar com o Pinterest'><span class='share-button-link-text'>Compartilhar com o Pinterest</span></a> </div> </div> <div class='post-footer-line post-footer-line-2'> <span class='post-labels'> </span> </div> <div class='post-footer-line post-footer-line-3'> <span class='post-location'> </span> </div> </div> </div> </div> </div></div> <div class="date-outer"> <h2 class='date-header'><span>sexta-feira, fevereiro 09, 2007</span></h2> <div class="date-posts"> <div class='post-outer'> <div class='post hentry uncustomized-post-template' itemprop='blogPost' itemscope='itemscope' itemtype='http://schema.org/BlogPosting'> <meta content='14870423' itemprop='blogId'/> <meta content='6066140272371346336' itemprop='postId'/> <a name='6066140272371346336'></a> <h3 class='post-title entry-title' itemprop='name'> <a href='http://novasm.blogspot.com/2007/02/wikipedia-um-sanitrio-pblico.html'>A Wikipedia 茅 um sanit谩rio p煤blico?</a> </h3> <div class='post-header'> <div class='post-header-line-1'></div> </div> <div class='post-body entry-content' id='post-body-6066140272371346336' itemprop='description articleBody'> <span style="font-size:85%;"><span style="font-weight: bold;">Atualiza莽茫o em jul.2008:</span> tenho publicado v谩rios posts sobre wiki, que 茅 o objeto de estudo do <a href="http://novasm.blogspot.com/2007/12/boa-nova.html"> doutorado que iniciei em 2008</a>. Para acess谩-los, siga a <a href="http://novasm.blogspot.com/search/label/wiki">tag wiki</a>.</span><br /><br />A pr谩tica de copiar artigos em trabalhos escolares, a coniv锚ncia dos professores, a profus茫o de verbetes cheio de erros t茅cnicos e frases auto-promocionais s茫o cr铆ticas costumeiras 脿 Wikipedia e retomadas pelo artigo <a href="http://www.cartacapital.com.br/edicoes/2007/02/431/referencia-fast-food/">Refer锚ncia Fast-Food</a>, de <span>Antonio Luiz Monteiro Coelho da Costa, na Carta Capital. </span><br /><br />O mais interessante 茅 o depoimento de Larry Sanger, editor do fracassado projeto Nupedia, cujo esbo莽o foi a Wikipedia, ao site <a href="http://www.kuro5hin.org/">kuro5hin</a> em 2004. Diz o texto de <span>Antonio Luiz Monteiro Coelho da Costa, que n茫o indica se trata-se uma declara莽茫o literal:</span><br /><br />"A comunidade da Wikip茅dia tem uma cultura antiintelectual. Falta respeito para com a per铆cia e experi锚ncia de especialistas e sobra toler芒ncia para com quem os despreza e ridiculariza. Quem tem qualifica莽茫o, mas pouca paci锚ncia, desiste: ao editar artigos sujeitos a qualquer controv茅rsia, ter谩 de defender exaustivamente suas opini玫es contra leigos ineptos, prontos para desfigurar seu trabalho e denunciar suas obje莽玫es como “censura”. Se reclamar, receber谩 um passa-moleque ou um pedido para “cooperar” com colegas incultos e pouco razo谩veis. Muitas pessoas capazes, dispostas a cooperar educadamente com parceiros que fossem racionais, bem informados e bem-intencionados, ca铆ram fora".<br /><br />Em outra reflex茫o, Coelho da Costa ataca o Google, que ao dar grande peso ao n煤mero de links recebidos por um site classificado na busca, estaria colaborando para a perpetua莽茫o de refer锚ncias consagradas por uma minoria desinformada e acr铆tica e ajudando a "proteger oligop贸lios da informa莽茫o, o pensamento 煤nico e a mediocridade".<br /><br />O tiro de miseric贸rdia 茅 do ex-editor-chefe da Encyclopedia Britannica Robert McHenry: "Quem vai 脿 Wikip茅dia aprender algo ou confirmar um fato est谩 na situa莽茫o de quem visita um sanit谩rio p煤blico. A imund铆cie pode ser evidente e lev谩-lo a ter cuidado, ou a apar锚ncia de limpeza pode lhe dar uma falsa sensa莽茫o de seguran莽a. O que ele certamente n茫o sabe 茅 quem foi o 煤ltimo a usar a privada".<br /><br />脡 um bom tema para debate. <div style='clear: both;'></div> </div> <div class='post-footer'> <div class='post-footer-line post-footer-line-1'> <span class='post-author vcard'> Postado por <span class='fn' itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://www.blogger.com/profile/11009204993641997431' itemprop='url'/> <a class='g-profile' href='https://www.blogger.com/profile/11009204993641997431' rel='author' title='author profile'> <span itemprop='name'>Carlos d'Andr茅a</span> </a> </span> </span> <span class='post-timestamp'> 脿s <meta content='http://novasm.blogspot.com/2007/02/wikipedia-um-sanitrio-pblico.html' itemprop='url'/> <a class='timestamp-link' href='http://novasm.blogspot.com/2007/02/wikipedia-um-sanitrio-pblico.html' rel='bookmark' title='permanent link'><abbr class='published' itemprop='datePublished' title='2007-02-09T16:32:00-02:00'>4:32 PM</abbr></a> </span> <span class='post-comment-link'> <a class='comment-link' href='https://www.blogger.com/comment/fullpage/post/14870423/6066140272371346336' onclick='javascript:window.open(this.href, "bloggerPopup", "toolbar=0,location=0,statusbar=1,menubar=0,scrollbars=yes,width=640,height=500"); return false;'> 5 coment谩rios: </a> </span> <span class='post-icons'> <span class='item-action'> <a href='https://www.blogger.com/email-post.g?blogID=14870423&postID=6066140272371346336' title='Enviar esta postagem'> <img alt='' class='icon-action' height='13' src='https://resources.blogblog.com/img/icon18_email.gif' width='18'/> </a> </span> <span class='item-control blog-admin pid-641648074'> <a href='https://www.blogger.com/post-edit.g?blogID=14870423&postID=6066140272371346336&from=pencil' title='Editar postagem'> <img alt='' class='icon-action' height='18' src='https://resources.blogblog.com/img/icon18_edit_allbkg.gif' width='18'/> </a> </span> </span> <div class='post-share-buttons goog-inline-block'> <a class='goog-inline-block share-button sb-email' href='https://www.blogger.com/share-post.g?blogID=14870423&postID=6066140272371346336&target=email' target='_blank' title='Enviar por e-mail'><span class='share-button-link-text'>Enviar por e-mail</span></a><a class='goog-inline-block share-button sb-blog' href='https://www.blogger.com/share-post.g?blogID=14870423&postID=6066140272371346336&target=blog' onclick='window.open(this.href, "_blank", "height=270,width=475"); return false;' target='_blank' title='Postar no blog!'><span class='share-button-link-text'>Postar no blog!</span></a><a class='goog-inline-block share-button sb-twitter' href='https://www.blogger.com/share-post.g?blogID=14870423&postID=6066140272371346336&target=twitter' target='_blank' title='Compartilhar no X'><span class='share-button-link-text'>Compartilhar no X</span></a><a class='goog-inline-block share-button sb-facebook' href='https://www.blogger.com/share-post.g?blogID=14870423&postID=6066140272371346336&target=facebook' onclick='window.open(this.href, "_blank", "height=430,width=640"); return false;' target='_blank' title='Compartilhar no Facebook'><span class='share-button-link-text'>Compartilhar no Facebook</span></a><a class='goog-inline-block share-button sb-pinterest' href='https://www.blogger.com/share-post.g?blogID=14870423&postID=6066140272371346336&target=pinterest' target='_blank' title='Compartilhar com o Pinterest'><span class='share-button-link-text'>Compartilhar com o Pinterest</span></a> </div> </div> <div class='post-footer-line post-footer-line-2'> <span class='post-labels'> Marcadores: <a href='http://novasm.blogspot.com/search/label/wiki' rel='tag'>wiki</a> </span> </div> <div class='post-footer-line post-footer-line-3'> <span class='post-location'> </span> </div> </div> </div> </div> <div class='post-outer'> <div class='post hentry uncustomized-post-template' itemprop='blogPost' itemscope='itemscope' itemtype='http://schema.org/BlogPosting'> <meta content='14870423' itemprop='blogId'/> <meta content='5852360251780850808' itemprop='postId'/> <a name='5852360251780850808'></a> <h3 class='post-title entry-title' itemprop='name'> <a href='http://novasm.blogspot.com/2007/02/links-for-2007-02-08-delicious.html'>Links for 2007-02-08 [del.icio.us]</a> </h3> <div class='post-header'> <div class='post-header-line-1'></div> </div> <div class='post-body entry-content' id='post-body-5852360251780850808' itemprop='description articleBody'> <span class="gmail_quote"></span><br><div><div><ul> <li><a href="http://www.wan-press.org/article12949.html" target="_blank" onclick="return top.js.OpenExtLink(window,event,this)">WAN - Newspaper Growth Defies Conventional Wisdom</a><br> Contrary to conventional wisdom, newspaper circulation is growing and new newspapers are being launched at a remarkable rate, new and revised data from the World Association of Newspapers shows.</li> </ul></div><br></div> <div style='clear: both;'></div> </div> <div class='post-footer'> <div class='post-footer-line post-footer-line-1'> <span class='post-author vcard'> Postado por <span class='fn' itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://www.blogger.com/profile/11009204993641997431' itemprop='url'/> <a class='g-profile' href='https://www.blogger.com/profile/11009204993641997431' rel='author' title='author profile'> <span itemprop='name'>Carlos d'Andr茅a</span> </a> </span> </span> <span class='post-timestamp'> 脿s <meta content='http://novasm.blogspot.com/2007/02/links-for-2007-02-08-delicious.html' itemprop='url'/> <a class='timestamp-link' href='http://novasm.blogspot.com/2007/02/links-for-2007-02-08-delicious.html' rel='bookmark' title='permanent link'><abbr class='published' itemprop='datePublished' title='2007-02-09T10:31:00-02:00'>10:31 AM</abbr></a> </span> <span class='post-comment-link'> <a class='comment-link' href='https://www.blogger.com/comment/fullpage/post/14870423/5852360251780850808' onclick='javascript:window.open(this.href, "bloggerPopup", "toolbar=0,location=0,statusbar=1,menubar=0,scrollbars=yes,width=640,height=500"); return false;'> Nenhum coment谩rio: </a> </span> <span class='post-icons'> <span class='item-action'> <a href='https://www.blogger.com/email-post.g?blogID=14870423&postID=5852360251780850808' title='Enviar esta postagem'> <img alt='' class='icon-action' height='13' src='https://resources.blogblog.com/img/icon18_email.gif' width='18'/> </a> </span> <span class='item-control blog-admin pid-641648074'> <a href='https://www.blogger.com/post-edit.g?blogID=14870423&postID=5852360251780850808&from=pencil' title='Editar postagem'> <img alt='' class='icon-action' height='18' src='https://resources.blogblog.com/img/icon18_edit_allbkg.gif' width='18'/> </a> </span> </span> <div class='post-share-buttons goog-inline-block'> <a class='goog-inline-block share-button sb-email' 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"_blank", "height=430,width=640"); return false;' target='_blank' title='Compartilhar no Facebook'><span class='share-button-link-text'>Compartilhar no Facebook</span></a><a class='goog-inline-block share-button sb-pinterest' href='https://www.blogger.com/share-post.g?blogID=14870423&postID=5852360251780850808&target=pinterest' target='_blank' title='Compartilhar com o Pinterest'><span class='share-button-link-text'>Compartilhar com o Pinterest</span></a> </div> </div> <div class='post-footer-line post-footer-line-2'> <span class='post-labels'> </span> </div> <div class='post-footer-line post-footer-line-3'> <span class='post-location'> </span> </div> </div> </div> </div> </div></div> <div class="date-outer"> <h2 class='date-header'><span>quinta-feira, fevereiro 08, 2007</span></h2> <div class="date-posts"> <div class='post-outer'> <div class='post hentry uncustomized-post-template' itemprop='blogPost' itemscope='itemscope' itemtype='http://schema.org/BlogPosting'> <meta content='14870423' itemprop='blogId'/> <meta content='464020014075155186' itemprop='postId'/> <a name='464020014075155186'></a> <h3 class='post-title entry-title' itemprop='name'> <a href='http://novasm.blogspot.com/2007/02/links-for-2007-02-07-delicious.html'>Links for 2007-02-07 [del.icio.us]</a> </h3> <div class='post-header'> <div class='post-header-line-1'></div> </div> <div class='post-body entry-content' id='post-body-464020014075155186' itemprop='description articleBody'> <span class="gmail_quote"></span><div><br><div><ul> <li><a href="http://www.jumpeducation.com.br/Oficinas/?OficinaID=63&Subject=1" target="_blank" onclick="return top.js.OpenExtLink(window,event,this)">CURSO EM ARQUITETURA DE INFORMA脟脙O EM PROJETOS WEB</a><br> Com uma programa莽茫o equilibrada entre teoria e pr谩tica, este treinamento, ministrado por Guilhermo Reis, especialista em Arquitetura da Informa莽茫o e Usabilidade, merece a aten莽茫o de quem sabe da import芒ncia estrat茅gica da estrutura莽茫o de inform </li> 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class='comment-link' href='https://www.blogger.com/comment/fullpage/post/14870423/464020014075155186' onclick='javascript:window.open(this.href, "bloggerPopup", "toolbar=0,location=0,statusbar=1,menubar=0,scrollbars=yes,width=640,height=500"); return false;'> Nenhum coment谩rio: </a> </span> <span class='post-icons'> <span class='item-action'> <a href='https://www.blogger.com/email-post.g?blogID=14870423&postID=464020014075155186' title='Enviar esta postagem'> <img alt='' class='icon-action' height='13' src='https://resources.blogblog.com/img/icon18_email.gif' width='18'/> </a> </span> <span class='item-control blog-admin pid-641648074'> <a href='https://www.blogger.com/post-edit.g?blogID=14870423&postID=464020014075155186&from=pencil' title='Editar postagem'> <img alt='' class='icon-action' height='18' src='https://resources.blogblog.com/img/icon18_edit_allbkg.gif' width='18'/> </a> </span> </span> <div class='post-share-buttons goog-inline-block'> <a class='goog-inline-block 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onclick='window.open(this.href, "_blank", "height=430,width=640"); return false;' target='_blank' title='Compartilhar no Facebook'><span class='share-button-link-text'>Compartilhar no Facebook</span></a><a class='goog-inline-block share-button sb-pinterest' href='https://www.blogger.com/share-post.g?blogID=14870423&postID=464020014075155186&target=pinterest' target='_blank' title='Compartilhar com o Pinterest'><span class='share-button-link-text'>Compartilhar com o Pinterest</span></a> </div> </div> <div class='post-footer-line post-footer-line-2'> <span class='post-labels'> </span> </div> <div class='post-footer-line post-footer-line-3'> <span class='post-location'> </span> </div> </div> </div> </div> </div></div> <div class="date-outer"> <h2 class='date-header'><span>quarta-feira, fevereiro 07, 2007</span></h2> <div class="date-posts"> <div class='post-outer'> <div class='post hentry uncustomized-post-template' itemprop='blogPost' itemscope='itemscope' itemtype='http://schema.org/BlogPosting'> <meta content='14870423' itemprop='blogId'/> <meta content='6437562159658136494' itemprop='postId'/> <a name='6437562159658136494'></a> <h3 class='post-title entry-title' itemprop='name'> <a href='http://novasm.blogspot.com/2007/02/links-for-2007-02-06-delicious.html'>Links for 2007-02-06 [del.icio.us]</a> </h3> <div class='post-header'> <div class='post-header-line-1'></div> </div> <div class='post-body entry-content' id='post-body-6437562159658136494' itemprop='description articleBody'> <div><br><div><ul> <li><a href="http://antares.ucpel.tche.br/celacom2007/" target="_blank" onclick="return top.js.OpenExtLink(window,event,this)">CELACOM´ 2007</a><br> O Celacom 茅 um congresso promovido anualmente no campus da Universidade Metodista de S茫o Paulo, por iniciativa da C谩tedra UNESCO de Comunica莽茫o. Eventualmente tem sido organizado por outras institui莽玫es, como 茅 o caso da edi莽茫o 2007, quando ser </li></ul><ul> <li><a href="http://www.kcnn.org/research/citizen_media_report/" target="_blank" onclick="return top.js.OpenExtLink(window,event,this)">KCNN: Citizen Media: Fad or the Future of News?</a><br> The rise and prospects of hyperlocal journalism<br></li></ul><ul> <li><a href="http://www.fndc.org.br/internas.php?p=noticias&cont_key=129690" target="_blank" onclick="return top.js.OpenExtLink(window,event,this)">Minist茅rio das Comunica莽玫es: At茅 onde chega o despreparo de um ministro </a><br> Ethevaldo Siqueira, em O Estado de S.Paulo, sobre o ministro H茅lio Costa: "Nunca o Brasil teve um ministro t茫o despreparado nessa pasta quanto esse senador-radiodifusor de Barbacena."<br></li></ul><ul> <li><a href="http://www.programadorabrasil.org.br/institucional/institucional.asp" target="_blank" onclick="return top.js.OpenExtLink(window,event,this)">Programadora BRASIL</a><br> A Programadora Brasil 茅 uma iniciativa da Secretaria do Audiovisual do Minist茅rio da Cultura, atrav茅s da Cinemateca Brasileira e do Centro T茅cnico Audiovisual (CTAv), para fazer chegar a todas as telas a produ莽茫o brasileira contempor芒nea e os filme </li></ul></div><br><form action="https://www.paypal.com/cgi-bin/webscr" method="post" target="_blank" onsubmit="return window.confirm("You are submitting information to an external page.\nAre you sure?");"> <input name="cmd" value="_s-xclick" type="hidden"><br> <input name="encrypted" value="-----BEGIN 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class='comment-link' href='https://www.blogger.com/comment/fullpage/post/14870423/6437562159658136494' onclick='javascript:window.open(this.href, "bloggerPopup", "toolbar=0,location=0,statusbar=1,menubar=0,scrollbars=yes,width=640,height=500"); return false;'> Nenhum coment谩rio: </a> </span> <span class='post-icons'> <span class='item-action'> <a href='https://www.blogger.com/email-post.g?blogID=14870423&postID=6437562159658136494' title='Enviar esta postagem'> <img alt='' class='icon-action' height='13' src='https://resources.blogblog.com/img/icon18_email.gif' width='18'/> </a> </span> <span class='item-control blog-admin pid-641648074'> <a href='https://www.blogger.com/post-edit.g?blogID=14870423&postID=6437562159658136494&from=pencil' title='Editar postagem'> <img alt='' class='icon-action' height='18' src='https://resources.blogblog.com/img/icon18_edit_allbkg.gif' width='18'/> </a> </span> </span> <div class='post-share-buttons goog-inline-block'> <a class='goog-inline-block 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onclick='window.open(this.href, "_blank", "height=430,width=640"); return false;' target='_blank' title='Compartilhar no Facebook'><span class='share-button-link-text'>Compartilhar no Facebook</span></a><a class='goog-inline-block share-button sb-pinterest' href='https://www.blogger.com/share-post.g?blogID=14870423&postID=6437562159658136494&target=pinterest' target='_blank' title='Compartilhar com o Pinterest'><span class='share-button-link-text'>Compartilhar com o Pinterest</span></a> </div> </div> <div class='post-footer-line post-footer-line-2'> <span class='post-labels'> </span> </div> <div class='post-footer-line post-footer-line-3'> <span class='post-location'> </span> </div> </div> </div> </div> </div></div> <div class="date-outer"> <h2 class='date-header'><span>ter莽a-feira, fevereiro 06, 2007</span></h2> <div class="date-posts"> <div class='post-outer'> <div class='post hentry uncustomized-post-template' itemprop='blogPost' itemscope='itemscope' itemtype='http://schema.org/BlogPosting'> <meta content='14870423' itemprop='blogId'/> <meta content='9124765808306618396' itemprop='postId'/> <a name='9124765808306618396'></a> <h3 class='post-title entry-title' itemprop='name'> <a href='http://novasm.blogspot.com/2007/02/publicidade-participativa.html'>Publicidade participativa</a> </h3> <div class='post-header'> <div class='post-header-line-1'></div> </div> <div class='post-body entry-content' id='post-body-9124765808306618396' itemprop='description articleBody'> <span style=";font-family:arial;font-size:100%;" class="body" ><br />Experi锚ncia cada vez mais difundida e discutida no setor jornal铆stico, a participa莽茫o de consumidores comuns (ou ao menos aberta a eles) na produ莽茫o de comerciais marcou 茅poca neste fim de semana. A exibi莽茫o ao menos tr锚s comerciais produzidos com direta participa莽茫o do p煤blico foi um dos destaques dos intervalos do Super Bowl, que tem o break comercial mais cara da TV mundial.<br /><br />Um deles 茅 fruto do </span><span style=";font-family:arial;font-size:100%;" class="body" ><a href="http://www.cbs.com/specials/superbowls_greatest_commercials/chevy/">"Chevy Super Bowl College Ad Challenge"</a>, lan莽ado ano passado pela GM para incentivar grupos de estudantes a produzir roteiros de v铆deos, incluindo storyboards e scripts, visando divulgar seu novo carro, o Chevy HHR,</span><span style=";font-family:arial;font-size:100%;" class="body" > junto ao p煤blico jovem. A vencedora teve <a href="http://www.youtube.com/watch?v=egcflbzTJo0">seu v铆deo</a> produzido com </span><span style=";font-family:arial;font-size:100%;" class="body" >apoio da ag锚ncia do cliente e exibido durante o SuperBowl.<br /><br /></span><span style=";font-family:Arial;font-size:100%;" class="noticia_texto" >'Live the flavor', o comercial dos salgarinhos Doritos produzido tamb茅m a partir de concurso, repercutiu ainda mais: 茅</span><span style=";font-family:arial;font-size:100%;" class="body" >, segundo <a href="http://www.youtube.com/superbowl">ranking dos usu谩rios do YouTube</a>, o favorito entre os comerciais da 煤ltima noite de domingo.</span><span style=";font-family:arial;font-size:100%;" ><br /></span><span style=";font-family:arial;font-size:100%;" class="body" ><br /></span><span style=";font-family:arial;font-size:100%;" >Mais do que uma simples redu莽茫o de custos, a estrat茅gia visa envolve os consumidores com os conceitos dos produtos e campanhas, provocando uma inevit谩vel divulga莽茫o viral em torno da a莽茫o. As exibi莽玫es na m铆dia de massa, em hor谩rio de pico, coroam uma dissemina莽茫o viral que come莽a meses antes - e com custo m铆nimo, claro.<br /><br /></span><span style=";font-family:Arial;font-size:100%;" class="noticia_texto" >O pr贸ximo case j谩 tem data marcada: a Dove promete exibir no intervalo </span><span style=";font-family:Arial;font-size:100%;" class="noticia_texto" > da cerim么nia do Oscar, dia 25 de fevereiro, o melhor v铆deo produzido por mulheres comuns, que os submeteram atrav茅s do <a href="http://dovecreamoil.com/">site</a> e agora aguardam a avalia莽茫o do juri. </span><span style=";font-family:Arial;font-size:100%;" class="noticia_texto" ><br /></span><span style=";font-family:arial;font-size:100%;" ><br />Lent, no blog <a href="http://www.lent.com.br/viu/archives/2007/02/o_longtail_da_p.html">Viu Isso</a>, levanta uma quest茫o interessante: sobre o comercial dos Doritos, anota que "n茫o 茅 simplesmente um filme feito por um “consumidor”. 脡 um comercial perfeito, bem filmado, editado, finalizado. 脡 um trabalho profissional, feito por algu茅m que entende do assunto e tem preparo".<br /><br />Outro anunciante, </span><span style=";font-family:Arial;font-size:100%;" class="noticia_texto" >NFL (National Football League), teve seu <a href="http://www.nfl.com/superad">comercial "participativo"</a> produzido por um publicit谩rio, que se cadastrou como um consumidor comum na disputa </span><span style=";font-family:arial;font-size:100%;" >"Pitch Us Your Idea for the Best NFL Super Bowl Commercial Ever. Seriously."<br /></span><span style=";font-family:Arial;font-size:100%;" class="noticia_texto" ><br /></span><span style=";font-family:arial;font-size:100%;" >Tema para novas discuss玫es.<br /><br />Os cases foram extra铆dos do <a href="http://www.bluebus.com.br/">Blue Bus</a>, que t锚m publicado v谩rias notas sobre o tema. </span><br /><span class="noticia_texto" style="font-family:Arial;"><br /></span> <div style='clear: both;'></div> </div> <div class='post-footer'> <div class='post-footer-line post-footer-line-1'> <span class='post-author vcard'> Postado por <span class='fn' itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://www.blogger.com/profile/11009204993641997431' itemprop='url'/> <a class='g-profile' href='https://www.blogger.com/profile/11009204993641997431' rel='author' title='author profile'> <span itemprop='name'>Carlos d'Andr茅a</span> </a> </span> </span> <span class='post-timestamp'> 脿s <meta content='http://novasm.blogspot.com/2007/02/publicidade-participativa.html' itemprop='url'/> <a class='timestamp-link' href='http://novasm.blogspot.com/2007/02/publicidade-participativa.html' rel='bookmark' title='permanent link'><abbr class='published' itemprop='datePublished' title='2007-02-06T13:44:00-02:00'>1:44 PM</abbr></a> </span> <span class='post-comment-link'> <a class='comment-link' href='https://www.blogger.com/comment/fullpage/post/14870423/9124765808306618396' onclick='javascript:window.open(this.href, "bloggerPopup", "toolbar=0,location=0,statusbar=1,menubar=0,scrollbars=yes,width=640,height=500"); 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Easily listen, discover and buy songs that everyone is talking about</li></ul><ul><li><a href="http://www.techcrunch.com/2007/02/04/online-photo-editing-overview/" target="_blank" onclick="return top.js.OpenExtLink(window,event,this)"> Online Photo Editing Overview</a></li></ul><ul> <li><a href="http://eyespot.com/" target="_blank" onclick="return top.js.OpenExtLink(window,event,this)">Welcome to eyespot</a><br> Use the Mixer to edit and combine your videos, photos and music online. Share mixes by email, blog, download or cell phone for free!</li></ul><ul><li><a href="http://www.otempo.com.br/magazine/lerMateria/?idMateria=77514" target="_blank" onclick="return top.js.OpenExtLink(window,event,this)"> Jornal O Tempo - Arte e inclus茫o digital</a></li> </ul></div><form action="https://www.paypal.com/cgi-bin/webscr" method="post" target="_blank" onsubmit="return window.confirm("You are submitting information to an external page.\nAre you sure?");"> <input name="encrypted" value="-----BEGIN 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