The Top 9 Affiliate Programs for Influencers in 2021

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Perelli","sameAs":"https://www.businessinsider.com/author/amanda-perelli"},{"@type":"Person","name":"Sydney Bradley","sameAs":"https://www.businessinsider.com/author/sydney-bradley"}],"publisher":{"@context":"http://schema.org","@type":"Organization","name":"Business Insider","legalName":"Insider Inc.","foundingDate":"2007","url":"www.businessinsider.com","sameAs":["https://www.instagram.com/businessinsider","https://www.twitter.com/businessinsider","https://www.facebook.com/businessinsider","https://www.linkedin.com/company/businessinsider","https://www.youtube.com/@BusinessInsider"],"founder":{"@type":"Person","name":"Henry Blodget"},"logo":{"@type":"ImageObject","url":"https://www.businessinsider.com/public/assets/logos/structured-data.png"}},"headline":"The top 9 affiliate programs for influencers in 2021","alternativeHeadline":"The top 9 affiliate programs that influencers use to recommend products and get a cut of sales","image":{"@type":"ImageObject","url":"https://i.insider.com/61420e5ef0cb130019e8dfd5?width=1200&format=jpeg","width":1200,"height":900},"name":"The top 9 affiliate programs that influencers use to recommend products and get a cut of sales","datePublished":"2021-09-29T14:20:32Z","dateModified":"2021-09-29T14:20:37Z","description":"Platforms like MagicLinks and ShopStyle allow influencers to earn a cut of sales when their followers buy products they recommend.","keywords":"Influencers, TikTok, YouTube, Instagram","articleBody":"One of the most straightforward and accessible ways that influencers can start earning money is by recommending products to their followers through commission-based affiliate marketing.In short, affiliate marketing is when an influencer, blogger, or publisher shares a product through a specific link. Purchases made through this link are tracked, and the person who shared the link will receive a cut of every sale made.This form of income is a particularly effective way for emerging \"nano\" and \"micro\" influencers (with between 1,000 and 100,000 followers) to start making money and working with sponsors. Influencers typically share affiliate links on Instagram Story \"swipe-ups\" or in the comments below a YouTube video. Some have even started texting their followers links to their favorite products as a way to drive sales through features like affiliate-marketing network MagicLinks' Text2Shop, which is powered by the text-marketing startup Community. Publishers also use affiliate marketing, with special links in travel articles or product reviews, for example. More recently, the social-media platforms influencers use to connect with and grow their audiences are tapping into affiliate marketing. In June, Instagram announced it was building its own native affiliate-marketing tools.Influencers typically earn between 1% and 20% commission from these links. Retail programs generally offer a lower rate, while rates from tech programs run higher, according to industry professionals.There are a number of factors that play into the percentage, including what type of content the influencers create. For instance, some finance influencers make a considerable percentage of their income from affiliate links for investing apps like Robinhood or Acorns. One personal-finance influencer, Tori Dunlap told Insider in March that she earns between $85 and $125 every time someone clicks on an affiliate link she shares on TikTok.\"I might post a video about how to save money and mention that a high yield savings account is the best place to keep money for short-term goals,\" Dunlap said. \"Then, I'll say, 'The one I recommend is linked in my bio'.\" Affiliate marketing is especially useful for creators like Dunlap, who share advice and recommendations. If an influencer is frequently sharing products or content that is shoppable, joining affiliate-marketing networks can be \"worth it,\" micro influencer Lissette Calveiro told Insider. But affiliate marketing takes time and work, from getting onboarded into a program to navigating the platforms, and finding the right links and products. Some influencers also juggle several affiliate marketing platforms at once if they're promoting more than one brand, which is why Calveiro suggests creators keep a running spreadsheet of all their links and codes.In our second annual list, Insider is highlighting some of the top affiliate programs used by social-media influencers that offer high commission rates, access to top brands, and robust interfaces and tools. Each network has specific qualifications to apply, and some offer varying rates and tools — like shoppable apps or special tracking information.The list was determined by Insider based on our reporting, conversations with industry insiders, and the nominations that we received.Here are the top 9 affiliate networks influencers use, listed in alphabetical order:","articleSection":"Media, Advertising, Tech, Retail","isAccessibleForFree":false,"hasPart":[{"@type":"WebPageElement","isAccessibleForFree":false,"cssSelector":".content-lock-content"}]} </script> <script type="application/ld+json"> {"@context":"http://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"https://www.businessinsider.com/","name":"Business 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src="https://i.insider.com/61420e392db0850019a98dd4?width=700" srcset="https://i.insider.com/61420e392db0850019a98dd4?width=400&format=jpeg&auto=webp 400w, https://i.insider.com/61420e392db0850019a98dd4?width=500&format=jpeg&auto=webp 500w, https://i.insider.com/61420e392db0850019a98dd4?width=700&format=jpeg&auto=webp 700w, https://i.insider.com/61420e392db0850019a98dd4?width=1000&format=jpeg&auto=webp 1000w, https://i.insider.com/61420e392db0850019a98dd4?width=1300&format=jpeg&auto=webp 1300w, https://i.insider.com/61420e392db0850019a98dd4?width=2000&format=jpeg&auto=webp 2000w" sizes="(min-width: 1280px) 900px" alt="From top to bottom, Rakuten Advertising, Share A Sale, LTK, and MagicLinks logos on a pieces of grid paper taped onto a pink-to-purple gradient background with hand cursors pointing at each logo" decoding="async" /> </div> <span class="image-source-caption with-caption-drawer"> <input class="caption-drawer-input" type="checkbox" id="caption-drawer-checkbox"> <label class="caption-drawer-label" for="caption-drawer-btn"> <svg class="svg-icon arrow-up-icon caption-drawer-icon" xmlns="http://www.w3.org/2000/svg" width="12" height="8" viewBox="0 0 12 8" > <title>Angle down icon</title> <desc>An icon in the shape of an angle pointing down.</desc> <path d="M11.3281 0.792709C11.1874 0.796035 11.0537 0.854817 10.9562 0.95625L5.99996 5.9125L1.04371 0.95625C0.994011 0.90516 0.934574 0.864549 0.868913 0.836818C0.803251 0.809086 0.732698 0.794796 0.661421 0.794792C0.555323 0.79482 0.451644 0.826488 0.363639 0.885749C0.275634 0.94501 0.207301 1.02917 0.167378 1.12747C0.127454 1.22577 0.117753 1.33374 0.139515 1.43758C0.161277 1.54143 0.213513 1.63642 0.289546 1.71042L5.62288 7.04375C5.7229 7.14374 5.85854 7.1999 5.99996 7.1999C6.14139 7.1999 6.27702 7.14374 6.37705 7.04375L11.7104 1.71042C11.7878 1.63594 11.841 1.5398 11.8629 1.43459C11.8848 1.32939 11.8744 1.22003 11.833 1.12084C11.7917 1.02164 11.7214 0.937245 11.6313 0.878694C11.5412 0.820144 11.4355 0.790174 11.3281 0.792709V0.792709Z" fill="currentColor"/> </svg> </label> <figcaption class="image-caption headline-semibold" data-e2e-name="image-caption" > <span class="image-caption-text">Insider is highlighting some the top affiliate programs used by social media influencers that offer high commission rates, access to top brands, and robust interfaces and tools.</span> <span class="image-source-text"> <span class="image-source headline-regular" data-e2e-name="image-source" itemprop="creditText" > Rakuten Advertising; Share A Sale; LTK; MagicLinks; Samantha Lee/Insider </span> </span> </figcaption> </span> </figure> <div class="inline-backup-paywall desktop" data-component-type="inline-backup-paywall" style="display:none"> <span class="headline-semibold subscription-msg">This story is available exclusively to Business Insider subscribers. <a href="/subscription" class="subscription-link">Become an Insider</a> and start reading now.</span> <span class="headline-regular login-prompt">Have an account? <button class="login-prompt-btn">Log in</button>.</span> </div> <section class="slideshow-container typography " data-slideshow-container data-post-type="slideshow" data-track-page-area="Post" data-slideshow-type="one-page-view" data-track-content="" > <section class="slideshow-intro-content " data-slideshow-intro-content > <div id="piano-inline-content-wrapper" data-piano-inline-content-wrapper="" > <div data-component-type="content-lock" data-load-strategy="exclude"> <div class="content-lock-content"> <div class="in-post-sticky only-desktop"><div class="ad-callout-wrapper only-desktop"> <div class="ad-label headline-regular only-desktop">Advertisement</div> <div data-bi-ad="" id="gpt-slideshow-media-desktop_in_post_ad-desktop-fluid-1" class="ad ad-wrapper fluid in-post only-desktop" data-force="" data-type="ad" data-adunit="businessinsider.desktop/slideshow/in-content-1/tech" data-secvert="advertising,tech,retail" data-tag="influencers,affiliate-marketing,tiktok,youtube,instagram,bi-graphics,samantha-lee" data-authors="amanda-perelli,sydney-bradley" data-region="Desktop In Post Ad" data-responsive="[{"browserLimit":[728,0],"slotSize":[[300,250],"fluid"]},{"browserLimit":[1260,0],"slotSize":[[728,90],[300,250],[800,480],[600,480],"fluid"]}]" data-tile-order="tile-1" data-url="/top-affiliate-marketing-programs-for-influencers-2021-9" data-template="default" data-targeting="{"adunit":"businessinsider.desktop/slideshow/in-content-1/tech","region":"Desktop In Post Ad","tag":"influencers,affiliate-marketing,tiktok,youtube,instagram,bi-graphics,samantha-lee","template":"default","dvp_spos":"in-content-1","rawvert":""}" data-amazontamsizes="[[728,90],[300,250]]" data-not-lazy="" data-enable-ad-refresher="true" data-refresh-count="0"></div> </div></div><ul class="summary-list"> <li>Many influencers earn money when their followers buy products they recommend through a trackable link.</li> <li>Influencers receive a cut of every sale, typically between 1% and 20%.</li> <li>Insider is highlighting the top 9 affiliate-marketing networks used by influencers in 2021.</li> </ul><p>One of the most straightforward and accessible ways that influencers can start earning money is by recommending products to their followers through commission-based affiliate marketing.</p><p>In short, affiliate marketing is when an influencer, blogger, or publisher shares a product through a specific link. Purchases made through this link are tracked, and the person who shared the link will receive a cut of every sale made.</p><div class="in-post-sticky only-desktop"><div class="ad-callout-wrapper only-desktop"> <div class="ad-label headline-regular only-desktop">Advertisement</div> <div data-bi-ad="" id="gpt-slideshow-media-desktop_in_post_ad-desktop-fluid-2" class="ad ad-wrapper fluid in-post only-desktop" data-force="" data-type="ad" data-adunit="businessinsider.desktop/slideshow/in-content-2/tech" data-secvert="advertising,tech,retail" data-tag="influencers,affiliate-marketing,tiktok,youtube,instagram,bi-graphics,samantha-lee" data-authors="amanda-perelli,sydney-bradley" data-region="Desktop In Post Ad" data-responsive="[{"browserLimit":[728,0],"slotSize":[[300,250],"fluid"]},{"browserLimit":[1260,0],"slotSize":[[728,90],[300,250],[800,480],[600,480],"fluid"]}]" data-tile-order="tile-2" data-url="/top-affiliate-marketing-programs-for-influencers-2021-9" data-template="default" data-targeting="{"adunit":"businessinsider.desktop/slideshow/in-content-2/tech","region":"Desktop In Post Ad","tag":"influencers,affiliate-marketing,tiktok,youtube,instagram,bi-graphics,samantha-lee","template":"default","dvp_spos":"in-content-2","rawvert":""}" data-amazontamsizes="[[728,90],[300,250]]" data-enable-ad-refresher="true" data-refresh-count="0"></div> </div></div><p>This form of income is a particularly effective way for emerging "<a href="https://www.businessinsider.com/types-of-influencers-on-social-media-micro-macro-nano-classification-2020-1?r=influencer-affiliates-lp" data-analytics-module="body_link" data-analytics-post-depth="40" data-uri="c02e70733c10da432115c5acee46068e" data-analytics-product-module="body_link" rel="">nano</a>" and "<a href="https://www.businessinsider.com/types-of-influencers-on-social-media-micro-macro-nano-classification-2020-1?r=influencer-affiliates-lp" data-analytics-module="body_link" data-analytics-post-depth="40" data-uri="c02e70733c10da432115c5acee46068e" data-analytics-product-module="body_link" rel="">micro</a>" influencers (with between 1,000 and 100,000 followers) to <a href="https://www.businessinsider.com/how-much-money-nano-influencers-make-instagram-youtube-tiktok-sponsorship-2020-11?r=influencer-affiliates-lp" data-analytics-module="body_link" data-analytics-post-depth="40" data-uri="1ade1917d363409b551fddf05d2da567" data-analytics-product-module="body_link" rel="">start making money</a> and <a href="https://www.businessinsider.com/how-much-money-micro-influencers-charge-instagram-brand-sponsorships-2020-8#britney-turner-about-27000-instagram-followers-august-2020-7?r=influencer-affiliates-lp" data-analytics-module="body_link" data-analytics-post-depth="40" data-uri="4996607a1a8f05a80c8cd11cd7f46fc9" data-analytics-product-module="body_link" rel="">working with sponsors</a>. </p><p>Influencers typically share affiliate links on Instagram Story "swipe-ups" or in the comments below a YouTube video. Some have even started <a href="https://www.businessinsider.com/influencers-use-text-messages-to-affiliate-sales-with-text2shop-2021-3?r=influencer-affiliates-lp" data-analytics-module="body_link" data-analytics-post-depth="60" data-uri="2721ca699727d055caa6967ae3389df4" data-analytics-product-module="body_link" rel="">texting their followers</a> links to their favorite products as a way to drive sales through features like affiliate-marketing network MagicLinks' Text2Shop, which is powered by the text-marketing startup <a href="https://www.businessinsider.com/how-text-messaging-helps-influencers-media-brands-reach-fans-customers-2021-1" data-analytics-module="body_link" data-analytics-post-depth="40" data-uri="e48ef055f603b3853c1a02bd6312b189" data-analytics-product-module="body_link" rel="">Community</a>. </p><p>Publishers also use affiliate marketing, with special links in travel articles or product reviews, for example. </p><div class="in-post-sticky only-desktop"><div class="ad-callout-wrapper only-desktop"> <div class="ad-label headline-regular only-desktop">Advertisement</div> <div data-bi-ad="" id="gpt-slideshow-media-desktop_in_post_ad-desktop-fluid-3" class="ad ad-wrapper fluid in-post only-desktop" data-force="" data-type="ad" data-adunit="businessinsider.desktop/slideshow/in-content-3/tech" data-secvert="advertising,tech,retail" data-tag="influencers,affiliate-marketing,tiktok,youtube,instagram,bi-graphics,samantha-lee" data-authors="amanda-perelli,sydney-bradley" data-region="Desktop In Post Ad" data-responsive="[{"browserLimit":[728,0],"slotSize":[[300,250],"fluid"]},{"browserLimit":[1260,0],"slotSize":[[728,90],[300,250],[800,480],[600,480],"fluid"]}]" data-tile-order="tile-3" data-url="/top-affiliate-marketing-programs-for-influencers-2021-9" data-template="default" data-targeting="{"adunit":"businessinsider.desktop/slideshow/in-content-3/tech","region":"Desktop In Post Ad","tag":"influencers,affiliate-marketing,tiktok,youtube,instagram,bi-graphics,samantha-lee","template":"default","dvp_spos":"in-content-3","rawvert":""}" data-amazontamsizes="[[728,90],[300,250]]" data-enable-ad-refresher="true" data-refresh-count="0"></div> </div></div><p>More recently, the social-media platforms influencers use to connect with and grow their audiences are tapping into affiliate marketing. In June, Instagram announced it was building <a href="https://www.businessinsider.com/instagram-testing-affiliate-marketing-tools-for-creators-2021-6" data-analytics-product-module="body_link" rel="">its own native affiliate-marketing</a> tools.</p><p>Influencers typically earn between 1% and 20% commission from these links. Retail programs generally offer a lower rate, while rates from tech programs run higher, according to industry professionals.</p><p>There are a number of factors that play into the percentage, including what type of content the influencers create. For instance, some <a href="https://www.businessinsider.com/influencer-affiliate-rates-for-trading-apps-robinhood-acorns-webull-2021-4?r=influencer-affiliates-lp" data-analytics-module="body_link" data-analytics-post-depth="40" data-uri="a6e87a313821a276d8dedb66e59d6e70" data-analytics-product-module="body_link" rel="">finance influencers</a> make a considerable percentage of their income from affiliate links for <a href="https://www.businessinsider.com/personal-finance/what-are-the-best-investment-apps" data-site="bi" data-keyword="investing apps" data-analytics-product-module="body_link" data-analytics-product-area="link" data-analytics-module="body_link" data-analytics-post-depth="0" data-uri="c479a1b8d79a88d59a8bb478bc52fe9c" rel="">investing apps</a> like Robinhood or Acorns. </p><div class="in-post-sticky only-desktop"><div class="ad-callout-wrapper only-desktop"> <div class="ad-label headline-regular only-desktop">Advertisement</div> <div data-bi-ad="" id="gpt-slideshow-media-desktop_in_post_ad-desktop-fluid-4" class="ad ad-wrapper fluid in-post only-desktop" data-force="" data-type="ad" data-adunit="businessinsider.desktop/slideshow/in-content-4-plus/tech" data-secvert="advertising,tech,retail" data-tag="influencers,affiliate-marketing,tiktok,youtube,instagram,bi-graphics,samantha-lee" data-authors="amanda-perelli,sydney-bradley" data-region="Desktop In Post Ad" data-responsive="[{"browserLimit":[728,0],"slotSize":[[300,250],"fluid"]},{"browserLimit":[1260,0],"slotSize":[[728,90],[300,250],[800,480],[600,480],"fluid"]}]" data-tile-order="tile-4" data-url="/top-affiliate-marketing-programs-for-influencers-2021-9" data-template="default" data-targeting="{"adunit":"businessinsider.desktop/slideshow/in-content-4-plus/tech","region":"Desktop In Post Ad","tag":"influencers,affiliate-marketing,tiktok,youtube,instagram,bi-graphics,samantha-lee","template":"default","dvp_spos":"in-content-4-plus","rawvert":""}" data-amazontamsizes="[[728,90],[300,250]]" data-enable-ad-refresher="true" data-refresh-count="0"></div> </div></div><p>One personal-finance influencer, Tori Dunlap <a href="https://www.businessinsider.com/how-much-personal-finance-influencer-tori-dunlap-star-earns-tiktok-2021-3?r=influencer-affiliates-lp" data-analytics-product-module="body_link" rel="">told Insider in March</a> that she earns between $85 and $125 every time someone clicks on an affiliate link she shares on TikTok.</p><p>"I might post a video about how to save money and mention that a high yield savings account is the best place to keep money for short-term goals," <a href="https://www.businessinsider.com/how-much-personal-finance-influencer-tori-dunlap-star-earns-tiktok-2021-3?r=influencer-affiliates-lp" data-analytics-product-module="body_link" rel="">Dunlap said</a>. "Then, I'll say, 'The one I recommend is linked in my bio'." </p><p>Affiliate marketing is especially useful for creators like Dunlap, who share advice and recommendations. If an influencer is frequently sharing products or content that is shoppable, joining affiliate-marketing networks can be "worth it," micro influencer Lissette Calveiro told Insider. </p><div class="in-post-sticky only-desktop"><div class="ad-callout-wrapper only-desktop"> <div class="ad-label headline-regular only-desktop">Advertisement</div> <div data-bi-ad="" id="gpt-slideshow-media-desktop_in_post_ad-desktop-fluid-5" class="ad ad-wrapper fluid in-post only-desktop" data-force="" data-type="ad" data-adunit="businessinsider.desktop/slideshow/in-content-4-plus/tech" data-secvert="advertising,tech,retail" data-tag="influencers,affiliate-marketing,tiktok,youtube,instagram,bi-graphics,samantha-lee" data-authors="amanda-perelli,sydney-bradley" data-region="Desktop In Post Ad" data-responsive="[{"browserLimit":[728,0],"slotSize":[[300,250],"fluid"]},{"browserLimit":[1260,0],"slotSize":[[728,90],[300,250],[800,480],[600,480],"fluid"]}]" data-tile-order="tile-5" data-url="/top-affiliate-marketing-programs-for-influencers-2021-9" data-template="default" data-targeting="{"adunit":"businessinsider.desktop/slideshow/in-content-4-plus/tech","region":"Desktop In Post Ad","tag":"influencers,affiliate-marketing,tiktok,youtube,instagram,bi-graphics,samantha-lee","template":"default","dvp_spos":"in-content-4-plus","rawvert":""}" data-amazontamsizes="[[728,90],[300,250]]" data-enable-ad-refresher="true" data-refresh-count="0"></div> </div></div><p>But affiliate marketing takes time and work, from getting onboarded into a program to navigating the platforms, and finding the right links and products. Some influencers also juggle several affiliate marketing platforms at once if they're promoting more than one brand, which is why Calveiro suggests creators keep a running spreadsheet of all their links and codes.</p><p><a href="https://www.businessinsider.com/top-affiliate-marketing-programs-companies-networks-for-influencers-2020-7" data-analytics-product-module="body_link" rel="">In our second annual list</a>, Insider is highlighting some of the top affiliate programs used by social-media influencers that offer high commission rates, access to top brands, and robust interfaces and tools. Each network has specific qualifications to apply, and some offer varying rates and tools — like shoppable apps or special tracking information.</p><p>The list was determined by Insider based on our reporting, conversations with industry insiders, and the nominations that we received.</p><div class="in-post-sticky only-desktop"><div class="ad-callout-wrapper only-desktop"> <div class="ad-label headline-regular only-desktop">Advertisement</div> <div data-bi-ad="" id="gpt-slideshow-media-desktop_in_post_ad-desktop-fluid-6" class="ad ad-wrapper fluid in-post only-desktop" data-force="" data-type="ad" data-adunit="businessinsider.desktop/slideshow/in-content-4-plus/tech" data-secvert="advertising,tech,retail" data-tag="influencers,affiliate-marketing,tiktok,youtube,instagram,bi-graphics,samantha-lee" data-authors="amanda-perelli,sydney-bradley" data-region="Desktop In Post Ad" data-responsive="[{"browserLimit":[728,0],"slotSize":[[300,250],"fluid"]},{"browserLimit":[1260,0],"slotSize":[[728,90],[300,250],[800,480],[600,480],"fluid"]}]" data-tile-order="tile-6" data-url="/top-affiliate-marketing-programs-for-influencers-2021-9" data-template="default" data-targeting="{"adunit":"businessinsider.desktop/slideshow/in-content-4-plus/tech","region":"Desktop In Post Ad","tag":"influencers,affiliate-marketing,tiktok,youtube,instagram,bi-graphics,samantha-lee","template":"default","dvp_spos":"in-content-4-plus","rawvert":""}" data-amazontamsizes="[[728,90],[300,250]]" data-enable-ad-refresher="true" data-refresh-count="0"></div> </div></div><p><strong>Here are the top 9 affiliate networks influencers use, listed in alphabetical order: </strong></p> </div> </div> </div> </section> <div data-piano-inline-content-wrapper> <section class="slideshow-inner-content" data-slideshow-inner-content > <div class="slideshow-slide-container" data-slideshow-slide-container data-component-type="slideshow" > <div class="slide-wrapper" data-slide-wrapper > <div class="in-post-sticky in-slide-sticky ad">  <div class="ad-callout-wrapper only-desktop"> <div class="ad-label headline-regular only-desktop">Advertisement</div> <div data-bi-ad id="gpt-slideshow-media-slideshow_one_page_ad_desktop-desktop-fluid-0" class="ad ad-wrapper fluid in-post in-slide only-desktop" data-force="" data-type="ad" data-adunit="businessinsider.desktop/slideshow/in-content-4-plus/tech" data-secvert="advertising,tech,retail" data-tag="influencers,affiliate-marketing,tiktok,youtube,instagram,bi-graphics,samantha-lee" data-authors="amanda-perelli,sydney-bradley" data-region="Slideshow One Page Ad Desktop" data-responsive="[{"browserLimit":[970,0],"slotSize":[[300,250],[600,480],[728,90],[800,480],"fluid"]}]" data-tile-order="tile-0" data-url="/top-affiliate-marketing-programs-for-influencers-2021-9" data-template="default" data-targeting="{"adunit":"businessinsider.desktop/slideshow/in-content-4-plus/tech","region":"Slideshow One Page Ad Desktop","tag":"influencers,affiliate-marketing,tiktok,youtube,instagram,bi-graphics,samantha-lee","template":"default","dvp_spos":"in-content-4-plus","rawvert":""}" data-amazontamsizes="[[300,250],[728,90]]" data-enable-ad-refresher="true" data-refresh-count="0" ></div> </div> </div> <div class="slide keyline " id="amazon-influencer-program-1" data-slide-number="1" data-slide-anchor="#amazon-influencer-program-1" data-slide-title="Amazon Influencer Program" data-slide="" data-e2e-name="slide-1" > <div class="slide-layout clearfix"> <div class="slide-title clearfix ignore-typography" data-e2e-name="slide-title" > <h2 class="slide-title-text" >Amazon Influencer Program</h2> </div> <figure class="figure image-figure-image " data-type="img" data-e2e-name="image-figure-image" data-media-container="image" itemscope itemtype="https://schema.org/ImageObject" > <div class="lazy-holder " style="padding-top: calc(100% * 2422 / 3229)" > <meta itemprop="contentUrl" content="https://i.insider.com/60e06f0a7cd04c001a227cd3"/> <img class="lazy-image " src="data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 1 1'%3E%3C/svg%3E" data-content-type="image/jpeg" data-srcs="{"https://i.insider.com/60e06f0a7cd04c001a227cd3":{"contentType":"image/jpeg","aspectRatioW":3229,"aspectRatioH":2422}}" alt="Amazon logo" /> <noscript> <img src="https://i.insider.com/60e06f0a7cd04c001a227cd3?width=600&format=jpeg&auto=webp" /> </noscript> </div> <span class="image-source-caption "> <figcaption class="image-caption headline-semibold" data-e2e-name="image-caption" > <span class="image-caption-text">Amazon.</span> <span class="image-source-text"> <span class="image-source headline-regular" data-e2e-name="image-source" itemprop="creditText" > REUTERS/Kim Kyung-Hoon/File Photo </span> </span> </figcaption> </span> </figure> <p><strong>Average commission rates: </strong><a href="https://affiliate-program.amazon.com/help/node/topic/GRXPHT8U84RAYDXZ" rel=" nofollow" data-analytics-module="body_link">1</a><a href="https://affiliate-program.amazon.com/help/node/topic/GRXPHT8U84RAYDXZ" rel=" nofollow" data-analytics-module="body_link">% to</a><a href="https://affiliate-program.amazon.com/help/node/topic/GRXPHT8U84RAYDXZ" rel=" nofollow" data-analytics-module="body_link"> 1</a><a href="https://affiliate-program.amazon.com/help/node/topic/GRXPHT8U84RAYDXZ" rel=" nofollow" data-analytics-module="body_link">0%</a></p><p><strong>How many followers are needed to apply: </strong>Amazon declined to share how many followers a creator needs to apply for the Amazon Influencer Program, but on its FAQ page, Amazon states that "when reviewing your application, we look at the number of followers you have in addition to other engagement metrics."</p><p><strong>Brands offered: </strong>Anything sold on Amazon</p><p><strong>Content categories: </strong>Wide variety of categories, from health and tech to beauty and fashion</p><p><strong>What the network is notable for: </strong></p><p>The Amazon Influencer Program stands out for allowing creators to partner with one of the world's largest retailers and access a robust suite of tools. </p><p>Since it launched in 2017, the Amazon Influencer Program has grown to be one of the largest affiliate-marketing networks available.</p><p>Influencers can upload content like product reviews, buying guides, and unboxing videos to their Amazon Storefronts, and they can also conduct livestreams through the program.</p><p>Influencers earn commission when their followers make "qualifying" purchases from the influencer's recommendations (<a href="https://affiliate-program.amazon.com/help/operating/policies/" rel=" nofollow" data-analytics-module="body_link">purchases are disqualified from earning commission when they violate the program's terms and conditions, more on that here</a>).</p><p>Tools offered include:</p><ul><li><strong>Storefront: </strong>As a part of Amazon's Influencer Program, an influencer will get their own page on Amazon with a custom URL to showcase the products they recommend to their followers.</li><li><strong>Livestreaming:</strong> The Amazon Live Creator app is a livestreaming platform that lets influencers connect and interact with shoppers on Amazon. Influencers can download the app onto their phones to stream their own live shopping show. Viewers can chat live with each other and the creator throughout the stream, and products featured in the livestream are displayed alongside the video player.</li><li><strong>Shoppable videos:</strong> Influencers can upload reviews, buying guides, and unboxing videos, which are featured on their personal site.</li><li><strong>Shoppable photos:</strong> Influencers have the ability to share shoppable images, which are displayed on their storefront with tagged links to Amazon product pages.</li></ul><p><strong>Influencers who use Amazon's program include </strong>tech creator <a href="https://affiliate.insider.com/?amazonTrackingID=biauto-50355-20&h=c9a93d47fd58eb8955a2d07e331d5fbb1abec1fd7f6d352c421a9a3f2a692c89&platform=browser&postID=613bbb24f1315a2c5b299dc6&postSlug=top-affiliate-marketing-programs-for-influencers-2021-9&site=bi&u=https%3A%2F%2Fwww.amazon.com%2Fshop%2Finfluencer-b908c008" rel="nofollow sponsored noindex" data-am-orig-url="https://affiliate.insider.com/?h=c9a93d47fd58eb8955a2d07e331d5fbb1abec1fd7f6d352c421a9a3f2a692c89&u=https%3A%2F%2Fwww.amazon.com%2Fshop%2Finfluencer-b908c008" data-analytics-module="body_link">Wade Bennett</a> (<a href="https://www.youtube.com/TechDaily" rel=" nofollow" data-analytics-module="body_link">217,000 YouTube subscribers</a>) and fashion creator <a href="https://affiliate.insider.com/?amazonTrackingID=biauto-50355-20&h=f1fdf7a09bb81308c777cc5193d38be6bcfec83efbc73705fbcdf97b91b4b17a&platform=browser&postID=613bbb24f1315a2c5b299dc6&postSlug=top-affiliate-marketing-programs-for-influencers-2021-9&site=bi&u=https%3A%2F%2Fwww.amazon.com%2Fshop%2Fsheawhitney" rel="nofollow sponsored noindex" data-am-orig-url="https://affiliate.insider.com/?h=f1fdf7a09bb81308c777cc5193d38be6bcfec83efbc73705fbcdf97b91b4b17a&u=https%3A%2F%2Fwww.amazon.com%2Fshop%2Fsheawhitney" data-analytics-module="body_link">Shea Whitney</a> (<a href="https://www.youtube.com/c/SheaWhitney/videos" rel=" nofollow" data-analytics-module="body_link">1.3 million YouTube subscribers</a>), who livestreams on Amazon every week.</p><p><strong>Read more: </strong></p><section><p><a href="https://www.businessinsider.com/amazon-influencer-program-live-shopping-affiliate-program-details-2021-6" rel="" data-analytics-module="body_link">Amazon is building new tools for influencers to make money and recruiting YouTube and Instagram stars to livestream</a></p></section> <div class="slide-options "> </div> </div> </div> <div class="in-post-sticky in-slide-sticky ad">  <div class="ad-callout-wrapper only-desktop"> <div class="ad-label headline-regular only-desktop">Advertisement</div> <div data-bi-ad id="gpt-slideshow-media-slideshow_one_page_ad_desktop-desktop-fluid-1" class="ad ad-wrapper fluid in-post in-slide only-desktop" data-force="" data-type="ad" data-adunit="businessinsider.desktop/slideshow/in-content-4-plus/tech" data-secvert="advertising,tech,retail" data-tag="influencers,affiliate-marketing,tiktok,youtube,instagram,bi-graphics,samantha-lee" data-authors="amanda-perelli,sydney-bradley" data-region="Slideshow One Page Ad Desktop" data-responsive="[{"browserLimit":[970,0],"slotSize":[[300,250],[600,480],[728,90],[800,480],"fluid"]}]" data-tile-order="tile-1" data-url="/top-affiliate-marketing-programs-for-influencers-2021-9" data-template="default" data-targeting="{"adunit":"businessinsider.desktop/slideshow/in-content-4-plus/tech","region":"Slideshow One Page Ad Desktop","tag":"influencers,affiliate-marketing,tiktok,youtube,instagram,bi-graphics,samantha-lee","template":"default","dvp_spos":"in-content-4-plus","rawvert":""}" data-amazontamsizes="[[300,250],[728,90]]" data-enable-ad-refresher="true" data-refresh-count="0" ></div> </div> </div> <div class="slide keyline " id="awin-parent-company-of-shareasale-2" data-slide-number="2" data-slide-anchor="#awin-parent-company-of-shareasale-2" data-slide-title="Awin (parent company of ShareASale)" data-slide="" data-e2e-name="slide-2" > <div class="slide-layout clearfix"> <div class="slide-title clearfix ignore-typography" data-e2e-name="slide-title" > <h2 class="slide-title-text" >Awin (parent company of ShareASale)</h2> </div> <figure class="figure image-figure-image " data-type="img" data-e2e-name="image-figure-image" data-media-container="image" itemscope itemtype="https://schema.org/ImageObject" > <div class="lazy-holder " style="padding-top: calc(100% * 900 / 1200)" > <meta itemprop="contentUrl" content="https://i.insider.com/61410e5b2db0850019a977a5"/> <img class="lazy-image " src="data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 1 1'%3E%3C/svg%3E" data-content-type="image/png" data-srcs="{"https://i.insider.com/61410e5b2db0850019a977a5":{"contentType":"image/png","aspectRatioW":1200,"aspectRatioH":900}}" alt="Awin and ShareASale logos" /> <noscript> <img src="https://i.insider.com/61410e5b2db0850019a977a5?width=600&format=jpeg&auto=webp" /> </noscript> </div> <span class="image-source-only "> <span class="image-source headline-regular" data-e2e-name="image-source" itemprop="creditText" > Awin </span> </span> </figure> <p><strong>Average commission rate:</strong> Varies by brand</p><p><strong>How many followers needed to apply:</strong> No minimum follower size to apply</p><p><strong>Brands offered:</strong> Etsy, PrettyLittleThing, Warby Parker, FabFitFun, Under Armour, Reebok, HP, Asos, Sephora, Samsung, Boohoo, Travelodge, and more</p><p><strong>Content categories: </strong>Fashion, travel, tech, beauty</p><p><strong>Notable for: </strong></p><p>Awin — which acquired ShareASale in 2017 and folded it into its platform — is an affiliate-marketing network that has few barriers to entry, and industry insiders said is a particularly good option for smaller and emerging creators.</p><p>The platform connects influencers and publishers to more than 16,000 brands.</p><p>Influencers can browse through Awin's network where brands and advertisers post about new campaigns, or they can also to the Opportunity Marketplace and market themselves to brands enrolled in Awin's network. </p><p>The platform attempts to make affiliate marketing more accessible for publishers and brands. It offers tools like a browser extension to quickly generate a trackable, affiliate link, as well as in-depth performance metrics reporting.</p><p>Awin also has advanced payment options, such as accelerated payments regardless of if the platform has been paid by the advertiser and "Payment on Influencer," a customizable system that lets influencers get paid for every sale they have a "touchpoint" on.  </p><p><strong>Influencers who use Awin include</strong> Emily Starr Alfano (<a href="https://www.instagram.com/mstarrevdesign/?hl=en" rel=" nofollow" data-analytics-module="body_link">60,000 Instagram followers)</a> and Kayla Compton (<a href="https://www.instagram.com/itskaylacompton/?hl=en" rel=" nofollow" data-analytics-module="body_link">2,700 Instagram followers</a>).</p><p><em>Disclosure: Awin is owned by Insider's parent company, Axel Springer.</em></p> <div class="slide-options "> </div> </div> </div> <div class="in-post-sticky in-slide-sticky ad">  <div class="ad-callout-wrapper only-desktop"> <div class="ad-label headline-regular only-desktop">Advertisement</div> <div data-bi-ad id="gpt-slideshow-media-slideshow_one_page_ad_desktop-desktop-fluid-2" class="ad ad-wrapper fluid in-post in-slide only-desktop" data-force="" data-type="ad" data-adunit="businessinsider.desktop/slideshow/in-content-4-plus/tech" data-secvert="advertising,tech,retail" data-tag="influencers,affiliate-marketing,tiktok,youtube,instagram,bi-graphics,samantha-lee" data-authors="amanda-perelli,sydney-bradley" data-region="Slideshow One Page Ad Desktop" data-responsive="[{"browserLimit":[970,0],"slotSize":[[300,250],[600,480],[728,90],[800,480],"fluid"]}]" data-tile-order="tile-2" data-url="/top-affiliate-marketing-programs-for-influencers-2021-9" data-template="default" data-targeting="{"adunit":"businessinsider.desktop/slideshow/in-content-4-plus/tech","region":"Slideshow One Page Ad Desktop","tag":"influencers,affiliate-marketing,tiktok,youtube,instagram,bi-graphics,samantha-lee","template":"default","dvp_spos":"in-content-4-plus","rawvert":""}" data-amazontamsizes="[[300,250],[728,90]]" data-enable-ad-refresher="true" data-refresh-count="0" ></div> </div> </div> <div class="slide keyline " id="cj-formerly-commission-junction-3" data-slide-number="3" data-slide-anchor="#cj-formerly-commission-junction-3" data-slide-title="CJ (formerly Commission Junction)" data-slide="" data-e2e-name="slide-3" > <div class="slide-layout clearfix"> <div class="slide-title clearfix ignore-typography" data-e2e-name="slide-title" > <h2 class="slide-title-text" >CJ (formerly Commission Junction)</h2> </div> <figure class="figure image-figure-image " data-type="img" data-e2e-name="image-figure-image" data-media-container="image" itemscope itemtype="https://schema.org/ImageObject" > <div class="lazy-holder " style="padding-top: calc(100% * 801 / 801)" > <meta itemprop="contentUrl" content="https://i.insider.com/6140ff4bf0cb130019e8c587"/> <img class="lazy-image " src="data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 1 1'%3E%3C/svg%3E" data-content-type="image/jpeg" data-srcs="{"https://i.insider.com/6140ff4bf0cb130019e8c587":{"contentType":"image/jpeg","aspectRatioW":801,"aspectRatioH":801}}" alt="CJ Affiliate" /> <noscript> <img src="https://i.insider.com/6140ff4bf0cb130019e8c587?width=600&format=jpeg&auto=webp" /> </noscript> </div> <span class="image-source-only "> <span class="image-source headline-regular" data-e2e-name="image-source" itemprop="creditText" > CJ Affiliate </span> </span> </figure> <p><strong>Average rates:</strong> 1% to 10%</p><p>"Sometimes could even be higher than 10%, but it is dependent on the brand and the agreement with the publisher," the company said. </p><p><strong>How many followers needed to apply: </strong>No minimum follower size to apply</p><p><strong>Brands offered:</strong> Go Pro, Barnes and Noble, Overstock, Home Depot, and more</p><p><strong>Content categories: </strong>Home and technology</p><p><strong>Notable for:</strong></p><p>CJ (formerly Commission Junction) is most commonly used by publishers like BuzzFeed and CNN, along with bloggers.</p><p>The network works with over 3,800 brands and provides services to influencers like sponsorship negotiation, campaign execution, and tracking. </p><p>The company uses a pay-for-performance method, which lets an influencer earn money not only based on sales, but also on other performance metrics like traffic.</p><p>Its tools allow creators to generate trackable links directly from a brand's website, and CJ is partnered with the influencer-marketing analytics tool CreatorIQ to offer in-platform metrics to help influencers showcase their value to interested brands. </p><p><strong>Influencers who use CJ include</strong> The Everygirl (<a href="https://www.instagram.com/theeverygirl/" rel=" nofollow" data-analytics-module="body_link">1 million Instagram followers</a>), Mocha Man Style (<a href="https://www.instagram.com/mochamanstyle/" rel=" nofollow" data-analytics-module="body_link">7,600 Instagram followers</a>), and Sher She Goes (<a href="https://www.instagram.com/shershegoes/" rel=" nofollow" data-analytics-module="body_link">60,000 Instagram followers</a>).</p> <div class="slide-options "> </div> </div> </div> <div class="in-post-sticky in-slide-sticky ad">  <div class="ad-callout-wrapper only-desktop"> <div class="ad-label headline-regular only-desktop">Advertisement</div> <div data-bi-ad id="gpt-slideshow-media-slideshow_one_page_ad_desktop-desktop-fluid-3" class="ad ad-wrapper fluid in-post in-slide only-desktop" data-force="" data-type="ad" data-adunit="businessinsider.desktop/slideshow/in-content-4-plus/tech" data-secvert="advertising,tech,retail" data-tag="influencers,affiliate-marketing,tiktok,youtube,instagram,bi-graphics,samantha-lee" data-authors="amanda-perelli,sydney-bradley" data-region="Slideshow One Page Ad Desktop" data-responsive="[{"browserLimit":[970,0],"slotSize":[[300,250],[600,480],[728,90],[800,480],"fluid"]}]" data-tile-order="tile-3" data-url="/top-affiliate-marketing-programs-for-influencers-2021-9" data-template="default" data-targeting="{"adunit":"businessinsider.desktop/slideshow/in-content-4-plus/tech","region":"Slideshow One Page Ad Desktop","tag":"influencers,affiliate-marketing,tiktok,youtube,instagram,bi-graphics,samantha-lee","template":"default","dvp_spos":"in-content-4-plus","rawvert":""}" data-amazontamsizes="[[300,250],[728,90]]" data-enable-ad-refresher="true" data-refresh-count="0" ></div> </div> </div> <div class="slide keyline " id="impact-4" data-slide-number="4" data-slide-anchor="#impact-4" data-slide-title="Impact" data-slide="" data-e2e-name="slide-4" > <div class="slide-layout clearfix"> <div class="slide-title clearfix ignore-typography" data-e2e-name="slide-title" > <h2 class="slide-title-text" >Impact</h2> </div> <figure class="figure image-figure-image " data-type="img" data-e2e-name="image-figure-image" data-media-container="image" itemscope itemtype="https://schema.org/ImageObject" > <div class="lazy-holder " style="padding-top: calc(100% * 646 / 2163)" > <meta itemprop="contentUrl" content="https://i.insider.com/5ca51eccc6cc506cd5585ad5"/> <img class="lazy-image " src="data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 1 1'%3E%3C/svg%3E" data-content-type="image/png" data-srcs="{"https://i.insider.com/5ca51eccc6cc506cd5585ad5":{"contentType":"image/png","aspectRatioW":2163,"aspectRatioH":646}}" alt="Impact logo web color (2)" /> <noscript> <img src="https://i.insider.com/5ca51eccc6cc506cd5585ad5?width=600&format=jpeg&auto=webp" /> </noscript> </div> <span class="image-source-only "> <span class="image-source headline-regular" data-e2e-name="image-source" itemprop="creditText" > Impact </span> </span> </figure> <p><strong>Average commission rates: </strong>Between 5% and 20%, depending on the brand, or a flat fee</p><p><strong>How many followers are needed to apply:</strong> At least 1,000 followers</p><p><strong>Brands offered: </strong>Walmart, Uber, L'Oreal, Levi's, Lenovo, 1-800-Flowers, Paula's Choice, and more</p><p><strong>Content categories:</strong> Fashion, tech, beauty, home, and more</p><p><strong>Notable for:</strong></p><p>Impact's platform is known in the industry for being a user-friendly way for brands to connect with influencers.</p><p>The platform runs affiliate-marketing campaigns and acts as a network to recruit and find new partners. It was recently valued at $1.5 billion, following a $150 million funding round in July.</p><p>More than 300,000 influencers used Impact as of August 2020, according to the company. Impact works with about 1,600 brands, from beauty giants like L'Oreal to tech companies like Uber and Lenovo.</p><p>Brands can easily recruit influencers using a website form developed by Impact. On the platform, brands also set their own commission rates, which vary.  </p><p>For instance, Paula's Choice, a skincare brand, has a default commission rate of 7% for influencers. Vi Lai, a skincare influencer on Instagram and TikTok, frequently uses its affiliate links and <a href="https://www.businessinsider.com/tiktok-skincare-influencer-makes-5000-per-month-with-affiliate-links-2020-10" rel="" data-analytics-module="body_link">generates thousands of dollars in sales</a> (and commission) per month.</p><p>In June, Impact launched a new tool that allows brands to run performance-based campaigns with influencers. These use real-time ROI metrics to determine how much money influencers are paid.</p><p>And last month, Impact released an integration with Shopify that makes it easier for influencers to choose which free products they want to get from brands.</p><p><strong>Influencers who use Impact include: </strong>Vi Lai (<a href="https://www.tiktok.com/@whatsonvisface?lang=en" rel=" nofollow" data-analytics-module="body_link">830,000 TikTok followers</a>), Lissette Calveiro (<a href="https://www.instagram.com/lissettecalv/?hl=en" rel=" nofollow" data-analytics-module="body_link">60,000 Instagram followers</a>), and Austen Tosone (<a href="https://www.instagram.com/austentosone/?hl=en" rel=" nofollow" data-analytics-module="body_link">11,000 Instagram followers</a>).</p> <div class="slide-options "> </div> </div> </div> <div class="in-post-sticky in-slide-sticky ad">  <div class="ad-callout-wrapper only-desktop"> <div class="ad-label headline-regular only-desktop">Advertisement</div> <div data-bi-ad id="gpt-slideshow-media-slideshow_one_page_ad_desktop-desktop-fluid-4" class="ad ad-wrapper fluid in-post in-slide only-desktop" data-force="" data-type="ad" data-adunit="businessinsider.desktop/slideshow/in-content-4-plus/tech" data-secvert="advertising,tech,retail" data-tag="influencers,affiliate-marketing,tiktok,youtube,instagram,bi-graphics,samantha-lee" data-authors="amanda-perelli,sydney-bradley" data-region="Slideshow One Page Ad Desktop" data-responsive="[{"browserLimit":[970,0],"slotSize":[[300,250],[600,480],[728,90],[800,480],"fluid"]}]" data-tile-order="tile-4" data-url="/top-affiliate-marketing-programs-for-influencers-2021-9" data-template="default" data-targeting="{"adunit":"businessinsider.desktop/slideshow/in-content-4-plus/tech","region":"Slideshow One Page Ad Desktop","tag":"influencers,affiliate-marketing,tiktok,youtube,instagram,bi-graphics,samantha-lee","template":"default","dvp_spos":"in-content-4-plus","rawvert":""}" data-amazontamsizes="[[300,250],[728,90]]" data-enable-ad-refresher="true" data-refresh-count="0" ></div> </div> </div> <div class="slide keyline " id="ltk-previously-liketoknowit-and-rewardstyle-5" data-slide-number="5" data-slide-anchor="#ltk-previously-liketoknowit-and-rewardstyle-5" data-slide-title="LTK (previously LIKEtoKNOW.it and rewardStyle)" data-slide="" data-e2e-name="slide-5" > <div class="slide-layout clearfix"> <div class="slide-title clearfix ignore-typography" data-e2e-name="slide-title" > <h2 class="slide-title-text" >LTK (previously LIKEtoKNOW.it and rewardStyle)</h2> </div> <figure class="figure image-figure-image " data-type="img" data-e2e-name="image-figure-image" data-media-container="image" itemscope itemtype="https://schema.org/ImageObject" > <div class="lazy-holder " style="padding-top: calc(100% * 874 / 2279)" > <meta itemprop="contentUrl" content="https://i.insider.com/61410f032db0850019a977d7"/> <img class="lazy-image " src="data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 1 1'%3E%3C/svg%3E" data-content-type="image/png" data-srcs="{"https://i.insider.com/61410f032db0850019a977d7":{"contentType":"image/png","aspectRatioW":2279,"aspectRatioH":874}}" alt="LikeToKnow.It" /> <noscript> <img src="https://i.insider.com/61410f032db0850019a977d7?width=600&format=jpeg&auto=webp" /> </noscript> </div> <span class="image-source-only "> <span class="image-source headline-regular" data-e2e-name="image-source" itemprop="creditText" > LT </span> </span> </figure> <p><strong>Average commission rate:</strong> As high as 25%, according to the company, but varies by both brand and region</p><p><strong>How many followers needed to apply: </strong>LTK does not have a strict minimum number of followers to apply, but looks for influencers with a public profile, "significant and engaged social following on at least one platform," and high-quality and consistent shopping posts.</p><p><strong>Brands offered:</strong> Farfetch, Sephora, Ulta, Nike, Gucci, Nordstrom, Walmart, Lululemon, and more</p><p><strong>Content categories:</strong> Fashion, beauty, and home</p><p><strong>Notable for: </strong></p><p>LTK (previously known as LIKEtoKNOW.it or rewardStyle) gives influencers a customized URL and an in-app page called an "LTK Shop" where they can compile a shopping list of their affiliate links for followers. </p><p>It was cofounded by Amber Venz Box — a blogger herself — ten years ago. </p><p>Its network of over 5,000 retailers and brands gives influencers ample choices when it comes to finding and linking to the products they post about. LTK also has an app of its own, where users can shop across influencers' posts.</p><p>Influencers often link to their LTK pages on social media, whether on an Instagram Story using a "swipe up" or in their TikTok bio. There are more than 150,000 influencers using LTK, and the company says it has minted more than 130 millionaires. </p><p>Even if an influencer isn't making millions, LTK is an easy way for influencers to generate passive income by linking to the platform across their social-media accounts. </p><p><strong>Influencers who use LTK include </strong>Amanda Stanton (<a href="https://www.instagram.com/amanda_stantonn/?hl=en" rel=" nofollow" data-analytics-module="body_link">1.1 million Instagram followers</a>),  Monroe Steele (<a href="https://www.instagram.com/monroesteele/?hl=en" rel=" nofollow" data-analytics-module="body_link">131,000 Instagram followers</a>), and Sam Hwang (<a href="https://www.instagram.com/wear.is.sam/?hl=en" rel=" nofollow" data-analytics-module="body_link">63,000 Instagram followers</a>).</p> <div class="slide-options "> </div> </div> </div> <div class="in-post-sticky in-slide-sticky ad">  <div class="ad-callout-wrapper only-desktop"> <div class="ad-label headline-regular only-desktop">Advertisement</div> <div data-bi-ad id="gpt-slideshow-media-slideshow_one_page_ad_desktop-desktop-fluid-5" class="ad ad-wrapper fluid in-post in-slide only-desktop" data-force="" data-type="ad" data-adunit="businessinsider.desktop/slideshow/in-content-4-plus/tech" data-secvert="advertising,tech,retail" data-tag="influencers,affiliate-marketing,tiktok,youtube,instagram,bi-graphics,samantha-lee" data-authors="amanda-perelli,sydney-bradley" data-region="Slideshow One Page Ad Desktop" data-responsive="[{"browserLimit":[970,0],"slotSize":[[300,250],[600,480],[728,90],[800,480],"fluid"]}]" data-tile-order="tile-5" data-url="/top-affiliate-marketing-programs-for-influencers-2021-9" data-template="default" data-targeting="{"adunit":"businessinsider.desktop/slideshow/in-content-4-plus/tech","region":"Slideshow One Page Ad Desktop","tag":"influencers,affiliate-marketing,tiktok,youtube,instagram,bi-graphics,samantha-lee","template":"default","dvp_spos":"in-content-4-plus","rawvert":""}" data-amazontamsizes="[[300,250],[728,90]]" data-enable-ad-refresher="true" data-refresh-count="0" ></div> </div> </div> <div class="slide keyline " id="magiclinks-6" data-slide-number="6" data-slide-anchor="#magiclinks-6" data-slide-title="MagicLinks" data-slide="" data-e2e-name="slide-6" > <div class="slide-layout clearfix"> <div class="slide-title clearfix ignore-typography" data-e2e-name="slide-title" > <h2 class="slide-title-text" >MagicLinks</h2> </div> <figure class="figure image-figure-image " data-type="img" data-e2e-name="image-figure-image" data-media-container="image" itemscope itemtype="https://schema.org/ImageObject" > <div class="lazy-holder " style="padding-top: calc(100% * 100 / 660)" > <meta itemprop="contentUrl" content="https://i.insider.com/5f0771e4988ee36685133704"/> <img class="lazy-image " src="data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 1 1'%3E%3C/svg%3E" data-content-type="image/png" data-srcs="{"https://i.insider.com/5f0771e4988ee36685133704":{"contentType":"image/png","aspectRatioW":660,"aspectRatioH":100}}" alt="MagicLinks" /> <noscript> <img src="https://i.insider.com/5f0771e4988ee36685133704?width=600&format=jpeg&auto=webp" /> </noscript> </div> <span class="image-source-only "> <span class="image-source headline-regular" data-e2e-name="image-source" itemprop="creditText" > MagicLinks </span> </span> </figure> <p><strong>Average rates: </strong>10% to 15%, depending on the brand </p><p><strong>How many followers needed to apply: </strong>A minimum of 10,000 followers </p><p><strong>Brands offered: </strong>Nordstrom, Lululemon, Urban Outfitters, and E.L.F.</p><p><strong>Content categories: </strong>Beauty, fashion, technology, and home</p><p><strong>Notable for: </strong></p><p>MagicLinks is focused entirely on influencers — it doesn't work with publishers — and offers the ability to conduct affiliate marketing through text messages.</p><p>The company offers tools like ObsessedWith.it, an app that gives influencers the option to make Instagram posts and YouTube videos shoppable for fans. </p><p>Last year, MagicLinks launched Text2Shop, a retail tool that gives consumers direct access to shop influencers' social content through text message. Over 30,000 consumers have opted-in to receive Text2Shop messages.</p><p>The platform works with over 21,000 influencers and 5,000 e-commerce brands.</p><p><strong>Influencers who use MagicLinks include </strong>Naomi Boyer (<a href="https://mailtrack.io/trace/link/197fb00468228b34442deaabeec598354afd7b46?url=https%3A%2F%2Fwww.youtube.com%2Fc%2Fnaomiboyer&userId=5260298&signature=476a5bd57e69260b" rel=" nofollow" data-analytics-module="body_link">463,000 YouTube subscribers</a>), Gretchen Geraghty (<a href="https://mailtrack.io/trace/link/9509d81785082fa14d11521e43933b2497f63dc4?url=https%3A%2F%2Fwww.youtube.com%2Fc%2FGretchenGeraghty7&userId=5260298&signature=293720f8a489d206" rel=" nofollow" data-analytics-module="body_link">370,000 YouTube subscribers</a>), Juicy Jas (<a href="https://mailtrack.io/trace/link/6af0fcc13b1efff00baac59f54618ec5b0f12bc4?url=https%3A%2F%2Fwww.youtube.com%2Fchannel%2FUCqTR5f7YkGro3cPv23SqcqQ&userId=5260298&signature=a9f72bc001969efb" rel=" nofollow" data-analytics-module="body_link">927,000 YouTube subscribers</a>), and Nazjaa (<a href="https://mailtrack.io/trace/link/1ed498bc18902f465bc86ab18afb335dcaf61399?url=https%3A%2F%2Fwww.youtube.com%2Fchannel%2FUCTf_izuJZrmmlPeiyCB-17Q&userId=5260298&signature=6dad70eaaa11b0ff" rel=" nofollow" data-analytics-module="body_link">188,000 YouTube subscribers</a>).</p><p><strong>Read more:</strong></p><p><a href="https://www.businessinsider.com/influencers-use-text-messages-to-affiliate-sales-with-text2shop-2021-3" rel="" data-analytics-module="body_link">Influencers are using text messages to drive sales with a new affiliate-marketing tool</a></p> <div class="slide-options "> </div> </div> </div> <div class="in-post-sticky in-slide-sticky ad">  <div class="ad-callout-wrapper only-desktop"> <div class="ad-label headline-regular only-desktop">Advertisement</div> <div data-bi-ad id="gpt-slideshow-media-slideshow_one_page_ad_desktop-desktop-fluid-6" class="ad ad-wrapper fluid in-post in-slide only-desktop" data-force="" data-type="ad" data-adunit="businessinsider.desktop/slideshow/in-content-4-plus/tech" data-secvert="advertising,tech,retail" data-tag="influencers,affiliate-marketing,tiktok,youtube,instagram,bi-graphics,samantha-lee" data-authors="amanda-perelli,sydney-bradley" data-region="Slideshow One Page Ad Desktop" data-responsive="[{"browserLimit":[970,0],"slotSize":[[300,250],[600,480],[728,90],[800,480],"fluid"]}]" data-tile-order="tile-6" data-url="/top-affiliate-marketing-programs-for-influencers-2021-9" data-template="default" data-targeting="{"adunit":"businessinsider.desktop/slideshow/in-content-4-plus/tech","region":"Slideshow One Page Ad Desktop","tag":"influencers,affiliate-marketing,tiktok,youtube,instagram,bi-graphics,samantha-lee","template":"default","dvp_spos":"in-content-4-plus","rawvert":""}" data-amazontamsizes="[[300,250],[728,90]]" data-enable-ad-refresher="true" data-refresh-count="0" ></div> </div> </div> <div class="slide keyline " id="partnerize-7" data-slide-number="7" data-slide-anchor="#partnerize-7" data-slide-title="Partnerize" data-slide="" data-e2e-name="slide-7" > <div class="slide-layout clearfix"> <div class="slide-title clearfix ignore-typography" data-e2e-name="slide-title" > <h2 class="slide-title-text" >Partnerize</h2> </div> <figure class="figure image-figure-image " data-type="img" data-e2e-name="image-figure-image" data-media-container="image" itemscope itemtype="https://schema.org/ImageObject" > <div class="lazy-holder " style="padding-top: calc(100% * 309 / 870)" > <meta itemprop="contentUrl" content="https://i.insider.com/614126ebf0cb130019e8cdfd"/> <img class="lazy-image " src="data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 1 1'%3E%3C/svg%3E" data-content-type="image/jpeg" data-srcs="{"https://i.insider.com/614126ebf0cb130019e8cdfd":{"contentType":"image/jpeg","aspectRatioW":870,"aspectRatioH":309}}" alt="Partnerize" /> <noscript> <img src="https://i.insider.com/614126ebf0cb130019e8cdfd?width=600&format=jpeg&auto=webp" /> </noscript> </div> <span class="image-source-only "> <span class="image-source headline-regular" data-e2e-name="image-source" itemprop="creditText" > Partnerize </span> </span> </figure> <p><strong>Average rates:</strong> 7.5% to 15% </p><p><strong>How many followers needed to apply: </strong>No follower requirements to apply </p><p><strong>Brands offered: </strong>Charlotte Tilbury, Everlane, and Philips</p><p><strong>Content categories: </strong>Fashion, beauty, home, and technology</p><p><strong>Notable for: </strong></p><p>Partnerize works mainly with publishers and bloggers, and is known for its fashion offerings. In 2020, Partnerize acquired Pepperjam, an affiliate-marketing service, and folded its technology into its existing platform.</p><p>Through the Partnerize dashboard, marketers can find influencers to collaborate with on both influencer-marketing campaigns and affiliate marketing. </p><p>The service works with a number of brands in the fashion and beauty spaces like Everlane, Clarks, and Pact. </p><p>The platform, which tracks analytics like traffic, conversions, and commission, offers varied compensation types, and influencers can earn money based on performance, not just sales. </p><p><strong>Influencers who use Partnerize include </strong>The Mother Chic (<a href="https://www.instagram.com/themotherchic/" rel=" nofollow" data-analytics-module="body_link">146,000 Instagram followers</a>), The Daily Connoisseur (<a href="https://www.instagram.com/dailyconnoisseur/" rel=" nofollow" data-analytics-module="body_link">42,000 Instagram followers</a>), and The Glow Wellness (<a href="https://www.instagram.com/theglowwellness/" rel=" nofollow" data-analytics-module="body_link">29,000 Instagram followers</a>).</p> <div class="slide-options "> </div> </div> </div> <div class="in-post-sticky in-slide-sticky ad">  <div class="ad-callout-wrapper only-desktop"> <div class="ad-label headline-regular only-desktop">Advertisement</div> <div data-bi-ad id="gpt-slideshow-media-slideshow_one_page_ad_desktop-desktop-fluid-7" class="ad ad-wrapper fluid in-post in-slide only-desktop" data-force="" data-type="ad" data-adunit="businessinsider.desktop/slideshow/in-content-4-plus/tech" data-secvert="advertising,tech,retail" data-tag="influencers,affiliate-marketing,tiktok,youtube,instagram,bi-graphics,samantha-lee" data-authors="amanda-perelli,sydney-bradley" data-region="Slideshow One Page Ad Desktop" data-responsive="[{"browserLimit":[970,0],"slotSize":[[300,250],[600,480],[728,90],[800,480],"fluid"]}]" data-tile-order="tile-7" data-url="/top-affiliate-marketing-programs-for-influencers-2021-9" data-template="default" data-targeting="{"adunit":"businessinsider.desktop/slideshow/in-content-4-plus/tech","region":"Slideshow One Page Ad Desktop","tag":"influencers,affiliate-marketing,tiktok,youtube,instagram,bi-graphics,samantha-lee","template":"default","dvp_spos":"in-content-4-plus","rawvert":""}" data-amazontamsizes="[[300,250],[728,90]]" data-enable-ad-refresher="true" data-refresh-count="0" ></div> </div> </div> <div class="slide keyline " id="shopstyle-collective-owned-by-rakuten-8" data-slide-number="8" data-slide-anchor="#shopstyle-collective-owned-by-rakuten-8" data-slide-title="ShopStyle Collective (owned by Rakuten)" data-slide="" data-e2e-name="slide-8" > <div class="slide-layout clearfix"> <div class="slide-title clearfix ignore-typography" data-e2e-name="slide-title" > <h2 class="slide-title-text" >ShopStyle Collective (owned by Rakuten)</h2> </div> <figure class="figure image-figure-image " data-type="img" data-e2e-name="image-figure-image" data-media-container="image" itemscope itemtype="https://schema.org/ImageObject" > <div class="lazy-holder " style="padding-top: calc(100% * 1576 / 3153)" > <meta itemprop="contentUrl" content="https://i.insider.com/6148f001c2c9630018f57ce8"/> <img class="lazy-image " src="data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 1 1'%3E%3C/svg%3E" data-content-type="image/png" data-srcs="{"https://i.insider.com/6148f001c2c9630018f57ce8":{"contentType":"image/png","aspectRatioW":3153,"aspectRatioH":1576}}" alt="ShopStyle Collective affiliate network logo." /> <noscript> <img src="https://i.insider.com/6148f001c2c9630018f57ce8?width=600&format=jpeg&auto=webp" /> </noscript> </div> <span class="image-source-only "> <span class="image-source headline-regular" data-e2e-name="image-source" itemprop="creditText" > Rakuten </span> </span> </figure> <p><strong>Average commission rate:</strong> Varies by brand</p><p><strong>How many followers needed to apply: </strong>At least 500 followers</p><p><strong>Brands offered:</strong> Abercrombie & Fitch, Our Place, Biossance, and more</p><p><strong>Content categories: </strong>Fashion, beauty, wellness, and jewelry</p><p><strong>Notable for: </strong></p><p>ShopStyle Collective, which was acquired by Rakuten in 2017 but operates separately, is an influencer-focused affiliate network that has a relatively low barrier of entry. Influencers using Shopstyle can quickly generate affiliate links using the platform's LinkIt tool and, similar to LTK, are able to compile their picks on a shoppable feed.</p><p>ShopStyle Collective has two different programs for influencers that offer different perks and requirements. The standard program is for influencers who are new to content creation and is geared toward nano and micro influencers. These influencers are paid on a per-click basis instead of a commission on sales. The advanced program provides influencers with more tools and insights — and a commission payment system. </p><p>ShopStyle Collective has about 30,000 influencers enrolled on its platform, the company said. It also runs courses for influencers who want to grow and improve monetization.</p><p><strong>Influencers who use ShopStyle Collective include </strong>Jules Sariñana (<a href="https://www.instagram.com/sincerelyjules/?hl=en" rel=" nofollow" data-analytics-module="body_link">6.2 million Instagram followers</a>), The Home Edit (<a href="https://www.instagram.com/thehomeedit/?hl=en" rel=" nofollow" data-analytics-module="body_link">5.5 million Instagram followers</a>) and Bethany Everett-Ratcliffe (<a href="https://www.instagram.com/twentysomethingplus/?hl=en" rel=" nofollow" data-analytics-module="body_link">16,000 Instagram followers</a>)</p> <div class="slide-options "> </div> </div> </div> <div class="in-post-sticky in-slide-sticky ad">  <div class="ad-callout-wrapper only-desktop"> <div class="ad-label headline-regular only-desktop">Advertisement</div> <div data-bi-ad id="gpt-slideshow-media-slideshow_one_page_ad_desktop-desktop-fluid-8" class="ad ad-wrapper fluid in-post in-slide only-desktop" data-force="" data-type="ad" data-adunit="businessinsider.desktop/slideshow/in-content-4-plus/tech" data-secvert="advertising,tech,retail" data-tag="influencers,affiliate-marketing,tiktok,youtube,instagram,bi-graphics,samantha-lee" data-authors="amanda-perelli,sydney-bradley" data-region="Slideshow One Page Ad Desktop" data-responsive="[{"browserLimit":[970,0],"slotSize":[[300,250],[600,480],[728,90],[800,480],"fluid"]}]" data-tile-order="tile-8" data-url="/top-affiliate-marketing-programs-for-influencers-2021-9" data-template="default" data-targeting="{"adunit":"businessinsider.desktop/slideshow/in-content-4-plus/tech","region":"Slideshow One Page Ad Desktop","tag":"influencers,affiliate-marketing,tiktok,youtube,instagram,bi-graphics,samantha-lee","template":"default","dvp_spos":"in-content-4-plus","rawvert":""}" data-amazontamsizes="[[300,250],[728,90]]" data-enable-ad-refresher="true" data-refresh-count="0" ></div> </div> </div> <div class="slide keyline " id="rakuten-advertising-9" data-slide-number="9" data-slide-anchor="#rakuten-advertising-9" data-slide-title="Rakuten Advertising" data-slide="" data-e2e-name="slide-9" > <div class="slide-layout clearfix"> <div class="slide-title clearfix ignore-typography" data-e2e-name="slide-title" > <h2 class="slide-title-text" >Rakuten Advertising</h2> </div> <figure class="figure image-figure-image " data-type="img" data-e2e-name="image-figure-image" data-media-container="image" itemscope itemtype="https://schema.org/ImageObject" > <div class="lazy-holder " style="padding-top: calc(100% * 185 / 1089)" > <meta itemprop="contentUrl" content="https://i.insider.com/6148ef72de0e7b00194b77d1"/> <img class="lazy-image " src="data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 1 1'%3E%3C/svg%3E" data-content-type="image/png" data-srcs="{"https://i.insider.com/6148ef72de0e7b00194b77d1":{"contentType":"image/png","aspectRatioW":1089,"aspectRatioH":185}}" alt="Rakuten Advertising affiliate logo" /> <noscript> <img src="https://i.insider.com/6148ef72de0e7b00194b77d1?width=600&format=jpeg&auto=webp" /> </noscript> </div> <span class="image-source-only "> <span class="image-source headline-regular" data-e2e-name="image-source" itemprop="creditText" > Rakuten </span> </span> </figure> <p><strong>Average commission rate:</strong> Varies by brand</p><p><strong>How many followers needed to apply: </strong>500 followers</p><p><strong>Brands offered:</strong> Macy's, Nordstrom, New Balance, JetBlue, and more</p><p><strong>Content categories: </strong>Fashion, beauty, wellness, jewelry, home, financial services, and travel</p><p><strong>Notable for: </strong></p><p>Rakuten Advertising is also owned by online retail giant Rakuten. The affiliate-marketing platform is known for its expansive network of brands, including global companies across categories like Sephora, Virgin Holidays, and Wells Fargo. </p><p>Unlike ShopStyle, which works exclusively with influencers, Rakuten Advertising also works with publishers and bloggers.</p><p>Influencers and bloggers are able to apply to brands' programs within the Rakuten platform, where they can also track their performance and earnings from the programs they're enrolled in. They can also use the platform's matchmaking AI to find partnerships that are the right fit.</p><p>While commission rates vary depending on the brand and vertical —  Nordstrom's is as much as 5%, while New Balance's is 4% — Rakuten reported double-digit commission rates for its publishers within the luxury and beauty verticals this year.</p><p><strong>Influencers who use Rakuten include </strong>Julia Berolzheimer (<a href="https://www.instagram.com/juliaberolzheimer/" rel=" nofollow" data-analytics-module="body_link">1.3 million Instagram followers</a>), Sher (<a href="https://www.instagram.com/shershegoes/" rel=" nofollow" data-analytics-module="body_link">60,000 Instagram followers</a>), and blogger Lindsey Puls (of <a href="https://www.have-clothes-will-travel.com/" rel=" nofollow" data-analytics-module="body_link">Have Clothes Will Travel</a>).<strong><br></strong></p> <div class="slide-options "> </div> </div> </div> </div> </div> </section> </div> </section> <section class="post-content-more"> <section class="dad-related-posts-component at-post-bottom related-posts" data-component-type="dad-related-posts" data-delay-third-party-scripts="true" data-size="3" data-container-index="" data-included-verticals="media" data-placement="post-bottom" data-excluded-verticals="bi-video" data-root-margin="250px 0px" data-track-view="{"element_name":"end_of_article_recirc","product_field":"bi_value_unassigned"}" > <div class="content-recommendations-title-container"> <h2 class="content-recommendations-title headline-semibold ignore-typography "> Read next </h2> </div> <div class="dad-related-posts-container content-recommendations-container"></div> </section> </section> <section class="category-wrapper headline-regular" data-track-click-shared="{"product_field":"bi_value_unassigned","event":"navigation","element_name":"category_link"}" > <a class="category-link not-content-link" href="/category/influencers" data-track-click >Influencers</a> <a class="category-link not-content-link" href="/category/tiktok" data-track-click >TikTok</a> <a class="category-link not-content-link" href="/category/youtube" data-track-click >YouTube</a> <div class="category-more-icon category-link" data-track-click="{"click_text":"More","click_path":"bi_value_unassigned"}" data-component-type="category-tags" > More... </div> </section> <div class="ad-callout-wrapper only-mobile"> <div class="ad-label headline-regular only-mobile">Advertisement</div> <div data-bi-ad id="gpt-slideshow-media-mobile_article-mobile-fluid-1" class="ad ad-wrapper fluid only-mobile" data-force="" data-type="ad" data-adunit="businessinsider.mobile/slideshow/after-content/tech" data-secvert="advertising,tech,retail" data-tag="influencers,affiliate-marketing,tiktok,youtube,instagram,bi-graphics,samantha-lee" data-authors="amanda-perelli,sydney-bradley" data-region="Mobile Article" data-responsive="[{"browserLimit":[0,0],"slotSize":[[320,50],[320,100],[300,250],[300,50]]}]" data-tile-order="tile-0" data-url="/top-affiliate-marketing-programs-for-influencers-2021-9" data-template="default" data-targeting="{"adunit":"businessinsider.mobile/slideshow/after-content/tech","region":"Mobile Article","tag":"influencers,affiliate-marketing,tiktok,youtube,instagram,bi-graphics,samantha-lee","template":"default","dvp_spos":"after-content","rawvert":""}" data-amazontamsizes="[[320,50],[320,100],[300,250],[300,50]]" data-enable-ad-refresher="true" data-refresh-count="0" ></div> </div> <section class="post-content-bottom taboola-feed" data-track-page-area="Post Bottom" >  <vendor-taboola class="component taboola js-only-desktop" data-component-type="vendor-taboola" data-root-margin="0px 0px 100% 0px" data-consent="MARKETING" config="{"providerName":"taboola","providerPageType":{"photo":"auto"},"providerUrl":"//cdn.taboola.com/libtrc/businessinsider/loader.js","providerFlushValue":{"flush":true},"providerData":{"mode":"thumbs-1r","container":"taboola-below-main-column","placement":"below-main-column","onlyOn":"desktop","target_type":"mix"}}" data-load-strategy="content-wall-decision-lazy" > <section class="taboola-container targeted-recommended only-desktop taboola-below-main-column" id="taboola-below-main-column" data-e2e-name="taboola-below-main-column" data-track-event-label="rec-taboola-taboola-below-main-column" > </section> </vendor-taboola>  </section> <sticky-footer-ad class="component sticky-footer-ad" data-offset-scroll-value="1" data-region="Mobile Sticky Lower" data-component-type="sticky-footer-ad" data-load-strategy="exclude" data-refresh-interval="" data-hide-when=".taboola-feed,footer,[data-is-interscroller]" > <div class="ad-close-icon" data-action="close" aria-label="Close this ad" ><svg class="svg-icon close-icon " role="img" xmlns="http://www.w3.org/2000/svg" width="1em" height="1em" viewBox="0 0 17.2 17.1"> <title>Close icon</title> <desc>Two crossed lines that form an 'X'. 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