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Tips and best practices for one-time campaigns | LiveChat Help Center

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5.02z"/> </svg> <span>Copy link</span> </a> <span class="c-copy-button__success b--u-text-xs" data-copy-button-target="success">Link copied to the clipboard</span> <textarea data-copy-button-target="text" readonly class="c-copy-button__textarea">https://www.livechat.com/help/tips-and-best-practices-for-announcements/</textarea> </div> </div> </div> </div> </div> </div> <span itemscope itemtype="https://schema.org/Article"> <meta itemprop="headline" content="Tips and best practices for one-time campaigns"> <meta itemprop="datePublished" content='2020-10-28T09:32:11Z'> <meta itemprop="dateModified" content='2023-11-14T15:19:18&#43;01:00'> <meta itemprop="author" content="Ola Górska"> <meta itemprop="articleSection" content="Best practices"> <meta itemprop="articleSection" content="Tips and tricks"> <meta itemprop="articleBody" content="One time campaigns are a customer engagement feature that can help you create urgency. They are displayed to each customer once per lifetime, so the customer can either jump on the opportunity they announce then and there, or they can start a chat to find out more. It really is a win-win situation! Announcements evolved into One-time Campaigns! And they were moved to the Engage section – your new marketing hub in LiveChat. Check it out! Announcements evolved into One-time Campaigns! And they were moved to the Engage section – your new marketing hub in LiveChat. Check it out! One-time campaigns can be used to announce flash sales, introduce new releases, invite customers to events, communicate business interruptions, and much more. Not sure how to set up one-time campaigns? Check out this article. Not sure how to set up one-time campaigns? Check out this article. Sales and marketing One-time campaigns are a great tool for letting your customers know about limited-time offers. You can offer a discount to only a segment of your audience, e.g., only the returning visitors or ones coming from social media campaigns. Use the campaign conditions to target these specific visitors. Your browser does not support the video tag. To set up a one-time campaign like the one above, go to Engage&amp;gt; Campaigns in your LiveChat agent app and select “New campaign” In the pop-up, choose “One-time”. The next step is exactly the same as with recurring campaigns. First, you choose the look of the campaign. You can choose from Card, Quick replies, or Plain text. To set up a campaign exactly like the one in our example, pick the card type, add your image, and add an “Open URL” button with a link to your Christmas deals page. Once you’re ready, click on “Next: set conditions.” With one-time campaigns, you can decide on the time frame for when the campaign should be displayed to your customers. Each one-time campaign will only be displayed once for every visitor and only in the time frame you set up. That can be seven days, 30 days, or a custom period. Select the appropriate time from the drop-down menu. Right now one-time campaigns can only be set to start the moment they are created. We will introduce the option to set up announcements ahead of time soon. Right now one-time campaigns can only be set to start the moment they are created. We will introduce the option to set up announcements ahead of time soon. Next, set the conditions. Which segments of your website audience should see your one-time campaign? If you are running a marketing campaign on social media, you can set the condition for the referring website address to only display the campaign to visitors coming from this initiative. You can read more about setting up conditions here. You can also choose to only display the one-time campaign to first-time or returning visitors. If you would like the visitors to spend a certain amount of time on your website before they see the campaign, set up a time delay. You can take advantage of the Google Analytics integration to find the best time to display a campaign. The integration with Google Analytics will track the number of campaigns displayed to your visitors. It will also track the number of clicks on buttons in campaigns. Each event contains the button ID and content so that you can track the performance of particular buttons. The integration with Google Analytics will track the number of campaigns displayed to your visitors. It will also track the number of clicks on buttons in campaigns. Each event contains the button ID and content so that you can track the performance of particular buttons. Once you have set up the conditions, click on “Save campaign.” And that’s it. Your one-time campaigns is now live. What if you have introduced a new feature in your SaaS product? Once again, one-time campaigns are the perfect way to let your customers know about that. The one-time campaign is only shown once, so you can whet their interest without pushing the feature on them. If they feel like they missed out, they can always start a chat, right? Your browser does not support the video tag. The one-time campaign in our example is once again a Card type with Open URL buttons for the sign-up page and the page dedicated to the new release. For the conditions, you can decide to only announce the feature on a specific page using the “Current page URL” condition and only to logged-in users with the “Custom variables” condition. Customer communication Use one-time campaigns to invite your customers to events or to keep them informed about business interruptions. Your browser does not support the video tag. To create a one-time campaign like the one above, pick the card type, add your image, edit the text, and add an “Open URL” button linking to the signup page for the event you are advertising. For conditions, decide how long the one-time campaign should be displayed (seven days, 30 days, or a custom period) and to which segment of your audience. For example, use “All visitors” condition to show it to both the first and returning visitors. To show it only on a specific page connected with the event, use “Current page URL” condition. If you would like only the logged-in users to see it, use the “Custom variables” condition. One-time campaigns can also be used to let your customers know about a business interruption. Your browser does not support the video tag. Let’s say you are planning a break in the service you provide. With one-time campaigns, you can keep your customers informed and give them an opportunity to get in touch with you anyway. To set up a one-time campaign like the one above, pick the “Quick replies” type and then edit the text and replies. Next, set conditions like, for example, customer’s browsing time and the current page URL. This way, the campaign will be displayed to the customers looking for information about your availability. Growing lead base If you use Mailchimp, you can let your customers subscribe to your newsletter right from the one-time campaign. The Mailchimp integration campaign opens a subscription form right in the chat widget when the customer clicks on the Subscribe button. In the LiveChat agent app, you define which audience the lead should be added to. So, once the customer clicks Submit, their email is added to the designated Mailchimp audience. See the &amp;lt;a href=&amp;ldquo;https://www.livechat.com/help/gain-new-subscribers-using-mailchimp-integration/#use-automatic-subscription-invites&amp;quot;_blank&amp;quot;&amp;gt;**Mailchimp integration manual** for step by step by step instructions. You need to have the Mailchimp integration installed. Click here for setup instructions. Once you have installed the Mailchimp integration, all that is left to do is edit your campaign. You can pick from the available templates or link to a custom image. The template comes with a preset Subscribe button that opens the subscription form. Once the look of the campaign is set, click on Next: set conditions. Set up the date when the campaign should be displayed, and which segment of your audience should the it target: first time or returning visitors, visitors coming from specific campaigns, visitors in specific countries, etc. This way you know exactly which customers you target, and their experience of signing up for your newsletter is virtually seamless. Additional tips Campaigns are available in the Team, Business, and Enterprise plans. You can have up to ten campaigns at a time, so make sure to delete the ones you no longer need. Right now, a one-time campaign runs from the moment of creation until the specified date in the configuration. We are working on the option to set a custom starting date. Campaigns are displayed to the visitors who match the conditions set for them. Once you set up your campaign, make sure that its conditions don’t overlap with those of another campaign in a way that can distract the visitor from your desired action. A one-time campaign is only delivered once for each customer, so the same user will not see it again. Enable “Multiple campaigns” to make sure your customers will see the one-time and the recurring campaigns you set. To test newly created campaign, open your website using the incognito/private mode in your browser For Mac, press Command &#43; Shift &#43; N or P, depending on the browser. For Windows, press Control &#43; Shift &#43; N or P, depending on the browser. If you are using Groups (see this article for more information), always make sure that you are editing the campaigns for the correct group. Groups can be picked from the drop-down menu in Settings&amp;gt; Engage&amp;gt;Campaigns. On mobile devices, campaigns are always displayed as a bubble If you want the campaign to be triggered when all conditions are met, choose “Match all of these conditions.” If you want it to be triggered when at least one of the conditions is met choose “Match one of these conditions.” "> </span> <div data-controller="amplitude-scroll" style="overflow-x: clip;" > <article data-controller="scroll-spy is-sticky-toc"> <div class="u-flex u-w-full b--u-mx-auto b--u-mb-6 lg:u-mb-0 u-justify-between" style="max-width: 72.5rem;"> <div data-scroll-spy-target="article" class="c-hc-article"> <div class="o-container"> <h1 class="b--u-mb-4 b--md:u-mb-8" ><span class="b--u-text-3xl">Tips and best practices for one-time campaigns</span></h1> <div class="u-flex u-flex-wrap b--u-pb-6 b--md:u-pb-8 b--lg:u-pb-12"><div class="u-flex u-items-center u-basis-12 md:u-basis-auto b--u-mr-3 b--u-mb-3 md:u-mb-0"><img src="https://res.cloudinary.com/dn1j6dpd7/image/upload/w_48,h_48,c_fill//v1589961436/help/aleksandragorska_2_hxwzho.jpg" srcset="https://res.cloudinary.com/dn1j6dpd7/image/upload/w_96,h_96,c_fill//v1589961436/help/aleksandragorska_2_hxwzho.jpg 2x" class="u-w-fit b--u-mr-2 u-ml-0 u-round" width="48"><div>Ola Górska</div> </div><div class="u-flex u-items-center b--u-mr-3 b--sm:u-mr-4"> <img src="/help/icons/time.svg" class="u-w-fit b--u-mr-1 u-ml-0 u--mt-3xs" alt="" width="20"> <span>8 min read</span> </div> <div class="u-flex u-items-center"> <img src="/help/icons/update.svg" class="u-w-fit b--u-mr-1 u-ml-0 u--mt-3xs" alt="" width="20"> <span>updated: Nov 14, 2023</span> </div> </div> </div> <aside data-is-sticky-toc-target="stickyElement" class="c-toc lg:u-basis-4 b--lg:u-pl-3 b--u-pb-3 lg:u-hidden" style="position: sticky; top: 0; z-index: 1; overflow-y: clip;"> <div class="b--lg:u-py-4 lg:u--my-xl u-border-gray-900"> <div data-controller="attribute" class="c-toc--mobile b--xl:u-pr-4"> <h3 id="hc-toc-heading" class="u-relative u-mb-0" style="z-index: 2;"><button data-action="click->attribute#toggleClass" class="b--u-text-base b--u-text-bold b--lg:u-pl-3 u-mb-0 u-text-gray-300 b--u-p-2 b--u-bg-white u-border-b u-border-gray-800 u-w-full u-text-left" style="cursor: pointer;">Table of contents</button></h3> <div data-scroll-spy-target="list" data-action="click->attribute#toggleClass" data-attribute-target="element" data-attribute-toggle-class="v--active" class="c-toc--mobile__wrap b--u-bg-white b--u-p-1 u-border-b v--active"> <nav id="TableOfContents"> <ul> <li><a href="#sales-and-marketing">Sales and marketing</a></li> <li><a href="#customer-communication">Customer communication</a></li> <li><a href="#growing-lead-base">Growing lead base</a></li> <li><a href="#additional-tips">Additional tips</a></li> </ul> </nav> </div> </div> </div> </aside> <div class="c-hc-article-content o-container b--u-text-base c-hc-article-content--first"> <p>One time campaigns are a customer engagement feature that can help you create urgency. They are displayed to each customer once per lifetime, so the customer can either jump on the opportunity they announce then and there, or they can start a chat to find out more. It really is a win-win situation!</p> <div class="o-fluid-video b--u-mt-8 b--u-mb-12"> <iframe src="https://www.youtube.com/embed/o2ldGZfIgR0" frameborder="0" allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe> </div> <div class="b--u-py-5 b--u-px-4 b--u-mt-4 b--u-mb-6 u-border-2 u-rounded u-border-green u-text-center md:u-text-left u-flex u-flex-col md:u-flex-row u-items-center"> <div class="b--u-mb-3 md:u-mb-0 b--md:u-mr-4 md:u-basis-2"><img src="/help/icons/tip-1.svg" alt="" width="90" class="u-border-0 u-my-0"> </div> <div class="u-hidden md:u-block md:u-basis-12 u-text-left">Announcements evolved into <strong>One-time Campaigns</strong>! And they were moved to the <a href="https://my.livechatinc.com/engage/campaigns/recurring">Engage</a> section – your new marketing hub in LiveChat. Check it out!</div> <div class="md:u-hidden">Announcements evolved into <strong>One-time Campaigns</strong>! And they were moved to the <a href="https://my.livechatinc.com/engage/campaigns/recurring">Engage</a> section – your new marketing hub in LiveChat. Check it out!</div> </div> <p>One-time campaigns can be used to announce flash sales, introduce new releases, invite customers to events, communicate business interruptions, and much more.</p> <div class="b--u-py-5 b--u-px-4 b--u-mt-4 b--u-mb-6 u-border-2 u-rounded u-border-green u-text-center md:u-text-left u-flex u-flex-col md:u-flex-row u-items-center"> <div class="b--u-mb-3 md:u-mb-0 b--md:u-mr-4 md:u-basis-2"><img src="/help/icons/tip-1.svg" alt="" width="90" class="u-border-0 u-my-0"> </div> <div class="u-hidden md:u-block md:u-basis-12 u-text-left">Not sure how to set up one-time campaigns? Check out this <a href="https://www.livechat.com/help/why-should-i-set-up-chat-greetings/#create-and-edit-targeted-messages" target="_blank">article</a>.</div> <div class="md:u-hidden">Not sure how to set up one-time campaigns? Check out this <a href="https://www.livechat.com/help/why-should-i-set-up-chat-greetings/#create-and-edit-targeted-messages" target="_blank">article</a>.</div> </div> <h2 id="sales-and-marketing">Sales and marketing<a href="#sales-and-marketing" class="c-link v--reset t-help__anchor-link" ariaLabel="Anchor" data-controller="clipboard" data-action="clipboard#copy"><img src="data:image/svg+xml;base64,PHN2ZyBmaWxsPSJub25lIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciIHZpZXdCb3g9IjAgMCAyNCAyNCI+CiAgPHBhdGggZD0iTTEwIDE0YTMuNSAzLjUgMCAwMDUgMGw0LTRhMy41MzYgMy41MzYgMCAwMC01LTVsLS41LjUiIHN0cm9rZT0iIzAwMCIgc3Ryb2tlLXdpZHRoPSIyIiBzdHJva2UtbGluZWNhcD0icm91bmQiIHN0cm9rZS1saW5lam9pbj0icm91bmQiLz4KICA8cGF0aCBkPSJNMTQgMTBhMy41IDMuNSAwIDAwLTUgMGwtNCA0YTMuNTM1IDMuNTM1IDAgMTA1IDVsLjUtLjUiIHN0cm9rZT0iIzAwMCIgc3Ryb2tlLXdpZHRoPSIyIiBzdHJva2UtbGluZWNhcD0icm91bmQiIHN0cm9rZS1saW5lam9pbj0icm91bmQiLz4KPC9zdmc+Cg==" alt="Link icon" /><input type="text" value="https://www.livechat.com/help/tips-and-best-practices-for-announcements/#sales-and-marketing" class="u-absolute u-p-0 u-m-0" loading="lazy" style="opacity: 0; left: -999999px;" data-clipboard-target="source" tabindex="-1" /></a></h2> <p>One-time campaigns are a great tool for letting your customers know about limited-time offers. You can offer a discount to only a segment of your audience, e.g., only the returning visitors or ones coming from social media campaigns. Use the campaign conditions to target these specific visitors.</p> <video width="320" height="240" style="width: 100%; margin-bottom: 40px;" loop autoplay muted> <source src="https://res.cloudinary.com/dn1j6dpd7/video/upload/v1604319919/help/announcement_01_Xmass_2.mp4"> Your browser does not support the video tag. </video> <p>To set up a one-time campaign like the one above, go to Engage&gt; <a href='https://my.livechatinc.com/engage/campaigns/recurring' target='_blank'>Campaigns</a> in your LiveChat agent app and select “New campaign”</p> <p><img src="https://res.cloudinary.com/dn1j6dpd7/image/upload/w_1308,c_limit/help/Step2ec.png" alt="The view of the LiveChat Agent app, open on Settings, Engagement, Targeted messages. " title="Create new targeted message"></p> <p>In the pop-up, choose “One-time”.</p> <p><img src="https://res.cloudinary.com/dn1j6dpd7/image/upload/v1699969747/help/Engage/OTCamp2png.png" alt="Click on Announcement" title="Click on Announcement"></p> <p>The next step is exactly the same as with <a href="https://www.livechat.com/help/why-should-i-set-up-chat-greetings/#create-and-edit-targeted-messages" target="_blank">recurring campaigns</a>. First, you choose the look of the campaign. You can choose from Card, Quick replies, or Plain text. To set up a campaign exactly like the one in our example, pick the card type, add your image, and add an “Open URL” button with a link to your Christmas deals page. Once you’re ready, click on “<strong>Next: set conditions</strong>.”</p> <p>With one-time campaigns, you can decide on the time frame for when the campaign should be displayed to your customers. Each one-time campaign will only be displayed <strong>once for every visitor</strong> and only in the time frame you set up. That can be seven days, 30 days, or a custom period. Select the appropriate time from the drop-down menu.</p> <div class="b--u-py-5 b--u-px-4 b--u-mt-4 b--u-mb-6 u-border-2 u-rounded u-border-green u-text-center md:u-text-left u-flex u-flex-col md:u-flex-row u-items-center"> <div class="b--u-mb-3 md:u-mb-0 b--md:u-mr-4 md:u-basis-2"><img src="/help/icons/tip-1.svg" alt="" width="90" class="u-border-0 u-my-0"> </div> <div class="u-hidden md:u-block md:u-basis-12 u-text-left">Right now one-time campaigns can only be set to start the moment they are created. We will introduce the option to set up announcements ahead of time soon.</div> <div class="md:u-hidden">Right now one-time campaigns can only be set to start the moment they are created. We will introduce the option to set up announcements ahead of time soon.</div> </div> <p>Next, set the conditions. Which segments of your website audience should see your one-time campaign? If you are running a marketing campaign on social media, you can set the condition for the referring website address to only display the campaign to visitors coming from this initiative. You can read more about setting up conditions <a href="https://www.livechat.com/help/why-should-i-set-up-chat-greetings/#target-the-right-audience-with-conditions" target="_blank">here</a>. You can also choose to only display the one-time campaign to first-time or returning visitors. If you would like the visitors to spend a certain amount of time on your website before they see the campaign, set up a time delay.</p> <p>You can take advantage of the Google Analytics integration to find the best time to display a campaign.</p> <div class="b--u-py-5 b--u-px-4 b--u-mt-4 b--u-mb-6 u-border-2 u-rounded u-border-green u-text-center md:u-text-left u-flex u-flex-col md:u-flex-row u-items-center"> <div class="b--u-mb-3 md:u-mb-0 b--md:u-mr-4 md:u-basis-2"><img src="/help/icons/tip-1.svg" alt="" width="90" class="u-border-0 u-my-0"> </div> <div class="u-hidden md:u-block md:u-basis-12 u-text-left">The integration with <a href="https://www.livechat.com/help/log-live-chat-data-with-google-analytics" target="_blank">Google Analytics</a> will track the number of campaigns displayed to your visitors. It will also track the number of clicks on buttons in campaigns. Each event contains the button ID and content so that you can track the performance of particular buttons.</div> <div class="md:u-hidden">The integration with <a href="https://www.livechat.com/help/log-live-chat-data-with-google-analytics" target="_blank">Google Analytics</a> will track the number of campaigns displayed to your visitors. It will also track the number of clicks on buttons in campaigns. Each event contains the button ID and content so that you can track the performance of particular buttons.</div> </div> <p>Once you have set up the conditions, click on “<strong>Save campaign</strong>.” And that’s it. Your one-time campaigns is now live.</p> <p>What if you have introduced a new feature in your SaaS product? Once again, one-time campaigns are the perfect way to let your customers know about that. The one-time campaign is only shown once, so you can whet their interest without pushing the feature on them. If they feel like they missed out, they can always start a chat, right?</p> <video width="320" height="240" style="width: 100%; margin-bottom: 40px;" loop autoplay muted> <source src="https://res.cloudinary.com/dn1j6dpd7/video/upload/v1604319904/help/announcement_02_LC-a_03.mp4"> Your browser does not support the video tag. </video> <p>The one-time campaign in our example is once again a Card type with Open URL buttons for the sign-up page and the page dedicated to the new release. For the conditions, you can decide to only announce the feature on a specific page using the “Current page URL” condition and only to logged-in users with the “<a href="https://www.livechat.com/help/custom-variables-configuration/" target="_blank">Custom variables</a>” condition.</p> <h2 id="customer-communication">Customer communication<a href="#customer-communication" class="c-link v--reset t-help__anchor-link" ariaLabel="Anchor" data-controller="clipboard" data-action="clipboard#copy"><img src="data:image/svg+xml;base64,PHN2ZyBmaWxsPSJub25lIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciIHZpZXdCb3g9IjAgMCAyNCAyNCI+CiAgPHBhdGggZD0iTTEwIDE0YTMuNSAzLjUgMCAwMDUgMGw0LTRhMy41MzYgMy41MzYgMCAwMC01LTVsLS41LjUiIHN0cm9rZT0iIzAwMCIgc3Ryb2tlLXdpZHRoPSIyIiBzdHJva2UtbGluZWNhcD0icm91bmQiIHN0cm9rZS1saW5lam9pbj0icm91bmQiLz4KICA8cGF0aCBkPSJNMTQgMTBhMy41IDMuNSAwIDAwLTUgMGwtNCA0YTMuNTM1IDMuNTM1IDAgMTA1IDVsLjUtLjUiIHN0cm9rZT0iIzAwMCIgc3Ryb2tlLXdpZHRoPSIyIiBzdHJva2UtbGluZWNhcD0icm91bmQiIHN0cm9rZS1saW5lam9pbj0icm91bmQiLz4KPC9zdmc+Cg==" alt="Link icon" /><input type="text" value="https://www.livechat.com/help/tips-and-best-practices-for-announcements/#customer-communication" class="u-absolute u-p-0 u-m-0" loading="lazy" style="opacity: 0; left: -999999px;" data-clipboard-target="source" tabindex="-1" /></a></h2> <p>Use one-time campaigns to invite your customers to events or to keep them informed about business interruptions.</p> <video width="320" height="240" style="width: 100%; margin-bottom: 40px;" loop autoplay muted> <source src="https://res.cloudinary.com/dn1j6dpd7/video/upload/v1604319924/help/announcement_04_Webinar.mp4"> Your browser does not support the video tag. </video> <p>To create a one-time campaign like the one above, pick the card type, add your image, edit the text, and add an “Open URL” button linking to the signup page for the event you are advertising.</p> <p>For conditions, decide how long the one-time campaign should be displayed (seven days, 30 days, or a custom period) and to which segment of your audience. For example, use “All visitors” condition to show it to both the first and returning visitors. To show it only on a specific page connected with the event, use “Current page URL” condition. If you would like only the logged-in users to see it, use the “Custom variables” condition.</p> <p>One-time campaigns can also be used to let your customers know about a business interruption.</p> <video width="320" height="240" style="width: 100%; margin-bottom: 40px;" loop autoplay muted> <source src="https://res.cloudinary.com/dn1j6dpd7/video/upload/v1604319901/help/announcement_03_Out.mp4"> Your browser does not support the video tag. </video> <p>Let’s say you are planning a break in the service you provide. With one-time campaigns, you can keep your customers informed and give them an opportunity to get in touch with you anyway. To set up a one-time campaign like the one above, pick the “Quick replies” type and then edit the text and replies. Next, set conditions like, for example, customer’s browsing time and the current page URL. This way, the campaign will be displayed to the customers looking for information about your availability.</p> <h2 id="growing-lead-base">Growing lead base<a href="#growing-lead-base" class="c-link v--reset t-help__anchor-link" ariaLabel="Anchor" data-controller="clipboard" data-action="clipboard#copy"><img src="data:image/svg+xml;base64,PHN2ZyBmaWxsPSJub25lIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciIHZpZXdCb3g9IjAgMCAyNCAyNCI+CiAgPHBhdGggZD0iTTEwIDE0YTMuNSAzLjUgMCAwMDUgMGw0LTRhMy41MzYgMy41MzYgMCAwMC01LTVsLS41LjUiIHN0cm9rZT0iIzAwMCIgc3Ryb2tlLXdpZHRoPSIyIiBzdHJva2UtbGluZWNhcD0icm91bmQiIHN0cm9rZS1saW5lam9pbj0icm91bmQiLz4KICA8cGF0aCBkPSJNMTQgMTBhMy41IDMuNSAwIDAwLTUgMGwtNCA0YTMuNTM1IDMuNTM1IDAgMTA1IDVsLjUtLjUiIHN0cm9rZT0iIzAwMCIgc3Ryb2tlLXdpZHRoPSIyIiBzdHJva2UtbGluZWNhcD0icm91bmQiIHN0cm9rZS1saW5lam9pbj0icm91bmQiLz4KPC9zdmc+Cg==" alt="Link icon" /><input type="text" value="https://www.livechat.com/help/tips-and-best-practices-for-announcements/#growing-lead-base" class="u-absolute u-p-0 u-m-0" loading="lazy" style="opacity: 0; left: -999999px;" data-clipboard-target="source" tabindex="-1" /></a></h2> <p>If you use Mailchimp, you can let your customers subscribe to your newsletter right from the one-time campaign. The <a href="https://www.livechat.com/marketplace/apps/mailchimp/#description" target="_blank">Mailchimp integration</a> campaign opens a subscription form right in the chat widget when the customer clicks on the <strong>Subscribe</strong> button.</p> <p><img src="https://res.cloudinary.com/dn1j6dpd7/image/upload/v1607508221/help/Gif_1.gif" alt=""></p> <p>In the LiveChat agent app, you define which audience the lead should be added to. So, once the customer clicks <strong>Submit</strong>, their email is added to the designated Mailchimp audience. See the &lt;a href=&ldquo;<a href="https://www.livechat.com/help/gain-new-subscribers-using-mailchimp-integration/#use-automatic-subscription-invites%22_blank%22%3E">https://www.livechat.com/help/gain-new-subscribers-using-mailchimp-integration/#use-automatic-subscription-invites&quot;_blank&quot;&gt;</a>**Mailchimp integration manual**</a> for step by step by step instructions.</p> <p><img src="https://res.cloudinary.com/dn1j6dpd7/image/upload/v1607435251/help/MC_sequence.png" alt=""></p> <div class="b--u-py-5 b--u-px-4 b--u-mt-4 b--u-mb-6 u-border-2 u-rounded u-border-accent u-text-center md:u-text-left u-flex u-flex-col md:u-flex-row u-items-center"> <div class="b--u-mb-3 md:u-mb-0 b--md:u-mr-4 md:u-basis-2"><img src="/help/icons/tip-2.svg" alt="" width="90" class="u-border-0 u-my-0"> </div> <div class="md:u-block md:u-basis-12 u-text-center md:u-text-left">You need to have the <a href="https://www.livechat.com/marketplace/apps/mailchimp/#description" target="_blank">Mailchimp integration</a> installed. Click <a href="https://www.livechat.com/help/gain-new-subscribers-using-mailchimp-integration" target="_blank">here</a> for setup instructions.</div> </div> <p>Once you have installed the Mailchimp integration, all that is left to do is edit your campaign. You can pick from the available templates or link to a custom image. The template comes with a preset <strong>Subscribe</strong> button that opens the subscription form. Once the look of the campaign is set, click on <strong>Next: set conditions</strong>. Set up the date when the campaign should be displayed, and which segment of your audience should the it target: first time or returning visitors, visitors coming from specific campaigns, visitors in specific countries, etc. This way you know exactly which customers you target, and their experience of signing up for your newsletter is virtually seamless.</p> <h2 id="additional-tips">Additional tips<a href="#additional-tips" class="c-link v--reset t-help__anchor-link" ariaLabel="Anchor" data-controller="clipboard" data-action="clipboard#copy"><img src="data:image/svg+xml;base64,PHN2ZyBmaWxsPSJub25lIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciIHZpZXdCb3g9IjAgMCAyNCAyNCI+CiAgPHBhdGggZD0iTTEwIDE0YTMuNSAzLjUgMCAwMDUgMGw0LTRhMy41MzYgMy41MzYgMCAwMC01LTVsLS41LjUiIHN0cm9rZT0iIzAwMCIgc3Ryb2tlLXdpZHRoPSIyIiBzdHJva2UtbGluZWNhcD0icm91bmQiIHN0cm9rZS1saW5lam9pbj0icm91bmQiLz4KICA8cGF0aCBkPSJNMTQgMTBhMy41IDMuNSAwIDAwLTUgMGwtNCA0YTMuNTM1IDMuNTM1IDAgMTA1IDVsLjUtLjUiIHN0cm9rZT0iIzAwMCIgc3Ryb2tlLXdpZHRoPSIyIiBzdHJva2UtbGluZWNhcD0icm91bmQiIHN0cm9rZS1saW5lam9pbj0icm91bmQiLz4KPC9zdmc+Cg==" alt="Link icon" /><input type="text" value="https://www.livechat.com/help/tips-and-best-practices-for-announcements/#additional-tips" class="u-absolute u-p-0 u-m-0" loading="lazy" style="opacity: 0; left: -999999px;" data-clipboard-target="source" tabindex="-1" /></a></h2> <p>Campaigns are available in the Team, Business, and Enterprise <a href="https://www.livechat.com/pricing/#Compare-LiveChat-plans" target="_blank">plans</a>. You can have up to <strong>ten</strong> campaigns at a time, so make sure to delete the ones you no longer need.</p> <ul> <li>Right now, a one-time campaign runs <strong>from the moment of creation</strong> until the specified date in the configuration. We are working on the option to set a custom starting date.</li> <li>Campaigns are displayed to the visitors who match the conditions set for them. Once you set up your campaign, make sure that its conditions don’t overlap with those of another campaign in a way that can distract the visitor from your desired action.</li> <li>A one-time campaign is only delivered <strong>once for each customer</strong>, so the same user will not see it again.</li> <li>Enable “<strong>Multiple campaigns</strong>” to make sure your customers will see the one-time and the recurring campaigns you set.</li> <li>To test newly created campaign, open your website using the incognito/private mode in your browser For Mac, press Command + Shift + N or P, depending on the browser. For Windows, press Control + Shift + N or P, depending on the browser.</li> <li>If you are using Groups (see <a href="https://www.livechat.com/help/dividing-live-chat-by-group/#groups-pages" target="_blank">this article</a> for more information), always make sure that you are editing the campaigns for the correct group. Groups can be picked from the drop-down menu in Settings&gt; Engage&gt;Campaigns.</li> <li>On mobile devices, campaigns are always displayed as a <a href="https://www.livechat.com/help/targeted-messages/#how-targeted-messages-are-displayed" target="_blank">bubble</a></li> <li>If you want the campaign to be triggered when all conditions are met, choose “Match all of these conditions.” If you want it to be triggered when at least one of the conditions is met choose “Match one of these conditions.”</li> </ul> </div> </div> <aside class="c-toc b--u-pl-3 b--u-pr-1 u-hidden lg:u-block"> <div style="width: 300px; position: sticky; top:90px;" class="c-toc--desktop b--lg:u-py-4 lg:u--my-xl u-bg-white u-border-gray-900"> <h3 class="b--u-text-base b--u-text-bold b--lg:u-pl-3 u-mb-0 u-text-gray-300 b--u-py-2" id="hc-toc-heading">Table of contents</h3> <div data-scroll-spy-target="list"> <nav id="TableOfContents"> <ul> <li><a href="#sales-and-marketing">Sales and marketing</a></li> <li><a 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1.2 0 002-1.1l-1-1.8s0-.2.2-.2H17c.6 0 1.1-.5 1.1-1.1 0-.6-.5-1.2-1.1-1.2zm-5.3 1.6s.1.7-.5.7h-10a1.2 1.2 0 010-2.3h2.5c.5 0 .6-.2.6-.2l3.4-5.9v-.2l-1.2-2a1.2 1.2 0 012-1.1l.6.9.5-1a1.2 1.2 0 012 1.2L6.9 10l.1.1h2.8s1.6 0 1.9 1.6z" fill="currentColor"/></svg><a href="/app/livechat-for-iphone/" class="c-link v--reset b--u-text-xs b--u-ml-1">iOS</a></p> <p class="u-flex-1 u-basis-6 sm:u-basis-4 lg:u-basis-2 b--u-mb-3"><a href="/app/livechat-for-mac/" class="c-link v--reset b--u-text-xs u-flex u-items-center u-w-fit"><svg width="15" height="18" xmlns="http://www.w3.org/2000/svg"><g fill="currentColor" fill-rule="evenodd"><path d="M12.4 9.3c0-2.2 1.8-3.3 1.9-3.3a4.1 4.1 0 0 0-3.2-1.8c-1.4-.1-2.7.8-3.4.8-.7 0-1.8-.7-3-.7-1.4 0-2.8.8-3.6 2.2C-.5 9.2.7 13 2.2 15.3c.8 1 1.7 2.3 2.8 2.2 1.1 0 1.6-.7 3-.7 1.3 0 1.6.7 2.8.7 1.2 0 2-1 2.7-2.1.9-1.3 1.2-2.5 1.3-2.5 0 0-2.4-1-2.4-3.6zM10.2 2.8c.6-.7 1-1.8.9-2.8a4 4 0 0 0-2.6 1.3C7.9 2 7.4 3 7.5 4c1 .1 2-.5 2.7-1.2z"/></g></svg> <span class="b--u-ml-1 b--u-mbn-0.5">Mac</span></a></p> </div> <nav class="u-flex u-flex-wrap b--u-mb-8 b--md:u-mb-6 b--lg:u-mb-4"> <div class="u-flex-1 u-basis-6 sm:u-basis-4 lg:u-basis-2 b--u-pr-4"> <div class="b--u-mb-4"> <p class="b--u-text-xs b--u-text-bold b--u-mb-2">Product</p> <ul class="u-list-style-none u-p-0 u-m-0"> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/pricing/" class="b--u-text-xs c-link v--reset u-block" >Pricing</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/benefits/" class="b--u-text-xs c-link v--reset u-block" >LiveChat Benefits</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/tour/" class="b--u-text-xs c-link v--reset u-block" >Tour</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/features/" class="b--u-text-xs c-link v--reset u-block" >Features</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/lead-generation/" class="b--u-text-xs c-link v--reset u-block" >Lead Generation</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/livechat-demo/" class="b--u-text-xs c-link v--reset u-block" >Product Demo</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/app/" class="b--u-text-xs c-link v--reset u-block" >App</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/marketplace/" class="b--u-text-xs c-link v--reset u-block" >Marketplace</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="https://news.livechat.com/" class="b--u-text-xs c-link v--reset u-block" target="_blank" rel="noopener">News</a> </li> </ul> </div> </div> <div class="u-flex-1 u-basis-6 sm:u-basis-4 lg:u-basis-2 b--u-pr-4"> <div class="b--u-mb-4"> <p class="b--u-text-xs b--u-text-bold b--u-mb-2">Solutions</p> <ul class="u-list-style-none u-p-0 u-m-0"> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/solutions/customer-support/" class="b--u-text-xs c-link v--reset u-block" >Customer Support</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/solutions/sales-and-marketing/" class="b--u-text-xs c-link v--reset u-block" >Sales & 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