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10.4239C14.667 10.4239 14.5901 10.4389 14.5006 10.4563L14.4668 10.4626C14.2862 10.4989 13.9831 10.5596 13.5042 10.5596C12.2636 10.5596 12.1176 10.349 12.0783 9.37285H14.4503C14.9976 9.37285 15.2418 9.15664 15.2418 8.67213C15.2418 7.64237 15.0266 6.27171 13.165 6.27171C11.5931 6.27171 10.8919 7.12946 10.8919 9.05247C10.8919 10.9297 11.5452 11.6281 13.3016 11.6281C14.0318 11.6281 14.6097 11.5152 14.8366 11.4111C14.9811 11.3495 15.1138 11.2572 15.1138 11V10.8122C15.113 10.5699 14.9748 10.4239 14.7432 10.4239Z" fill="currentColor"></path><path d="M12.0846 8.41359C12.1301 7.57715 12.4701 7.20312 13.1831 7.20312H13.1838C13.8614 7.20312 14.1661 7.56532 14.1975 8.41202L12.0846 8.41359Z" fill="currentColor"></path><path d="M31.4197 13.2932H25.348L23.7136 18.0002H20.0957L26.4898 0.198242H30.7749L37.0436 18.0002H33.1032L31.4197 13.2932ZM28.4689 3.60924L26.1405 10.5302H30.6719L28.4689 3.60924Z" fill="currentColor"></path><path d="M49.178 18L45.1885 11.925H42.4616V18H38.9421V0.621C38.9421 0.621 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class="aw-1ag6w51 nvljT"><a href="/web/20240226075906/https://yle.fi/t/18-215090/fi" aria-label="Lisää artikkeleita aiheesta Yritykset" class="aw-l7odld jXfkxq">Yritykset</a></div><h1 class="sc-aXZVg cZXpWU yle__article__heading yle__article__heading--1">Vuoden R-kauppiaaksi valittu Anton Wallo, 25, muutti Ruotsista Suomeen pitämään kahta ärrää: ”Aluksi puhuin ralli-suomea”</h1><p class="aw-1gybjub aw-5vja16 jxdWmn eeXVLF yle__article__paragraph">Ruotsin Haaparannalta Rovaniemelle muuttanut Anton Wallo on hyvä esimerkki nykymallin R-kioskiyrittäjästä. Yhä useampi harvenevan ketjun kauppiaista on maahanmuuttaja. </p><div class="aw-e30oo3 blLbha"></div><figure class="aw-u5oz0a clzEhy yle__article__figure"><script type="application/ld+json">{"@id":"74-20073919","@context":"https://web.archive.org/web/20240226075906/https://schema.org","video":{"@type":"VideoObject","description":"Entiset R-kauppiaat ovat arvostelleet ketjua siitä, että se antaa liian ruusuisen kuvan kioskien liiketoimintamahdollisuudesta. Rovaniemeläisellä Anton Wallolla on eriävä mielipide asiaan. ","name":"Anton Wallo, 25, pitää Rovaniemellä kahta R-kioskia samalla kun ketju koko maassa harvenee","thumbnailUrl":"https://web.archive.org/web/20240226075906/https://images.cdn.yle.fi/image/upload/ar_1.7777777777777777,c_fill,g_faces,h_431,w_767/dpr_2.0/q_auto:eco/f_auto/fl_lossy/39-42973859c268d07fd2f","uploadDate":"2024-02-09T15:35:00+02:00"}}</script><div class="aw-1a00tic ircCun"></div><figcaption class="aw-kr26k0 iEoONW"><span>Entiset R-kauppiaat ovat arvostelleet ketjua siitä, että se antaa liian ruusuisen kuvan kioskien liiketoimintamahdollisuudesta. Rovaniemeläisellä Anton Wallolla on eriävä mielipide asiaan. </span></figcaption></figure><div class="aw-1wk2icm iaIVgA"><div class="aw-qww0lc eFtfQt"><div class="aw-x5rn7a iKNQRH"><span class="aw-z7z0zi hEWAhM">Taina Nuutinen-Kallio</span></div></div></div><div class="aw-1hwlbbb iumvhG"><div class="aw-64d2lh cPAYLb"><div class="aw-kzjed4 dgiUVP yle__article__date"><time class="aw-lsqctp jPSFYl yle__article__date--published" datetime="2024-02-18T16:58:35+02:00">18.2. 16:58</time></div></div><a href="https://web.archive.org/web/20240226075906/https://yle.onelink.me/46xJ/07zyq6zz?deep_link_sub1=74-20073919" class="aw-pqa0kd GtYAc">Avaa Yle-sovelluksessa<svg width="24" height="24" viewbox="0 0 24 24" fill="none" aria-hidden="true"><path d="M15 2a1 1 0 1 0 0 2h3.586l-9.293 9.293a1 1 0 1 0 1.414 1.414L20 5.414V9a1 1 0 1 0 2 0V3a1 1 0 0 0-1-1h-6ZM5 7a1 1 0 0 0-1 1v11a1 1 0 0 0 1 1h11a1 1 0 0 0 1-1v-6a1 1 0 0 1 2 0v6a3 3 0 0 1-3 3H5a3 3 0 0 1-3-3V8a3 3 0 0 1 3-3h6a1 1 0 1 1 0 2H5Z" fill="currentColor"></path></svg></a><div class="aw-itub5i eehAxh"><div><button aria-label="Jaa artikkeli" aria-disabled="false" id="share-menu-button" aria-haspopup="true" class="Buttonstyles__ButtonBase-sc-17sr1bx-0 Buttonstyles__ButtonText-sc-17sr1bx-3 jrqhnK kvhUhF"><span class="Buttonstyles__iconSize-sc-17sr1bx-4 Buttonstyles__IconWrapper-sc-17sr1bx-6 cazOWd dPcqZv yds-button__icon"><svg width="24" height="24" viewbox="0 0 24 24" fill="none" aria-hidden="true" class="aw-wi5224 fZrvxl"><path fill-rule="evenodd" clip-rule="evenodd" d="M12.43 3.078a1 1 0 0 1 1.087.207l8.182 8a1 1 0 0 1 0 1.43l-8.182 8a1 1 0 0 1-1.7-.715v-3.855h-.008c-1.968.029-3.972.988-5.827 2.417L3.61 20.389a1 1 0 0 1-1.592-.981l.5-2.597.014-.062c.23-.883.58-1.911.986-2.865.4-.94.88-1.876 1.387-2.532.964-1.246 2.07-2.138 3.405-2.709 1.057-.45 2.219-.684 3.508-.76V4a1 1 0 0 1 .612-.922Zm1.388 3.298v3.48h-1c-1.529 0-2.727.202-3.722.627-.984.42-1.826 1.081-2.609 2.093-.351.454-.753 1.206-1.129 2.09a19.46 19.46 0 0 0-.874 2.525l.277-.213c2.023-1.559 4.445-2.798 7.028-2.833h2.029v3.479L19.57 12l-5.752-5.624Z" fill="currentColor"></path></svg></span><span class="Buttonstyles__TextWrapper-sc-17sr1bx-7 WDnuQ yds-button__text">Jaa</span></button></div></div></div></header><section class="yle__article__content"><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">Yhä useampi R-kioskiyrittäjä on ketjun toimitusjohtajan <strong class="aw-ak79eh hgoSon yle__article__strong">Teemu Rissasen</strong> mukaan maahanmuuttajataustainen, etenkin pääkaupunkiseudulla.</p><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">– Ketjullamme on monimuotoisuus lisääntynyt samassa suhteessa kuin yhteiskunnassa muutenkin. Se on erittäin tervetullut ilmiö yhteiskunnan ja talouden kehityksen kannalta.</p><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">Teemu Rissasen mukaan maahanmuuttajataustaisten henkilöiden kiinnostus yrittäjyyttä kohtaan kasvaa hyvistä esimerkeistä ja samastumisesta.</p><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">Suomessa esimerkiksi matkailu- ja ravintola-aloilla on jo niin paljon ulkomailta tullutta työvoimaa, että palvelua voi joskus olla vaikea saada suomen kielellä.</p><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">Teemu Rissasen mukaan R-kioski -yrittäjiltä kuitenkin vaaditaan riittävää suomen kielen taitoa, sillä kioskien palvelutarjonta on niin laaja, ettei pelkällä englannilla pärjää.</p><h2 class="sc-gEvEer kGTkjt yle__article__heading yle__article__heading--2">Kokemusta ruotsalaiselta huoltoasemalta</h2><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">25-vuotias ruotsinkielinen <strong class="aw-ak79eh hgoSon yle__article__strong">Anton Wallo</strong>, muutti kaksi vuotta sitten Rovaniemelle Ruotsista.</p><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">– Aluksi jännitti miten pärjään, kun puhuin niin vähän suomea. Puhuin vain semmoista ”ralli-suomea”, jolla pärjäsi kassatyössä Haaparannalla. Nyt pystyn jo aivan hyvin kirjoittamaan suomen kielellä, Wallo kertoo.</p><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">Wallo valittiin viime vuonna vuoden R-kauppiaaksi. Valintaa perusteltiin muun muassa Wallon ymmärryksellä kioskikonseptin mahdollisuuksista ja vaikutuksista myynnin kasvuun ja tulokselliseen menestykseen.</p><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">Kahta Rovaniemen keskustassa sijaitsevaa kioskimyymälää vetävä Wallo on kotoisin Ruotsin Haaparannalta. Siellä hänen isänsä on toiminut R-kioskin kanssa samaan pohjoismaiseen Reitan-konserniin kuuluvan Seven Eleven -huoltoaseman yrittäjänä.</p><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">Isä on aikoinaan valittu vuoden Seven Eleven -kauppiaaksi Ruotsissa, eli yrittäjyys on tavallaan periytynyt.</p><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">– Olen koko ikäni ollut isän huoltoasemalla töissä, ja R-kioski -yrittäjyys on hyvin samankaltaista, Wallo kertoo.</p><h2 class="sc-gEvEer kGTkjt yle__article__heading yle__article__heading--2">Lapista hävinnyt kolme ärrää</h2><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">R-kioskien verkosto on vuosien varrella harventunut. Svenska Yle selvitti viime syksynä, että Pohjois-Suomessa, Pohjanmaalla ja Etelä-Savossa puolet kioskeista on kadonnut vuoden 2016 jälkeen.</p><div class="aw-124ec9l cFgRwb"><div class="aw-yq4wj5 hkKela"><div class="aw-fou4nx hULxUh"><h3 class="aw-1opxomq elZZlm"><a href="https://web.archive.org/web/20240226075906/https://yle.fi/a/74-20051987" class="aw-1s4eedc heqctG"><span class="aw-1b2h6jj gLPaiH">Lisää: </span>R-kioskiverkko harvenee kiihtyvää tahtia – moni kauppias lopettaa kesken sopimuskauden</a></h3></div></div></div><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">Esimerkiksi Lapissa on viimeisen reilun puolen vuoden aikana lopetettu muun muassa Kittilän ja Ivalon R-kioskit. Sodankylän R-kioski sulki ovensa aiemmin helmikuussa.</p><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">Sodankylän sulkeutumisen jälkeen Lappiin jää enää kuusi ärrää, kun niitä vielä 2016 oli 26.</p><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">– Jokainen myymälän lakkauttamispäätös on kipeä, mutta liiketoiminnan pitää olla kannattavaa. Koronan jälkeen ketjua on tiivistetty, mutta haluamme pitää sen kuitenkin valtakunnallisena. Mietimme koko ajan uudenlaisia paikkoja myymälöillemme, Teemu Rissanen toteaa.</p><figure class="aw-u5oz0a crkERF yle__article__figure"><script type="application/ld+json">{"@id":"74-20073919","@context":"https://web.archive.org/web/20240226075906/https://schema.org","image":{"@type":"ImageObject","description":"Lapissa on enää kuusi R-kioskia: kuvassa olevan Kemin ärrän lisäksi maakunnassa on kioskit Saariselällä ja Pyhätunturilla sekä kolme ärrää Rovaniemellä. ","copyrightHolder":"Risto Koskinen / Yle","url":"https://web.archive.org/web/20240226075906/https://images.cdn.yle.fi/image/upload/ar_1.7777777777777777,c_fill,g_faces,h_431,w_767/dpr_2.0/q_auto:eco/f_auto/fl_lossy/39-124025665c4b32921322","keywords":"R-kioski,kioskit,myymälät,Kemi"}}</script><div class="aw-1a00tic jZEjMr"><div class="aw-1qvmjke bKIcxT"><div class="aw-1njknqq euollB"><picture><source data-testid="source-for-S" media="(max-width: 767px)" srcset="https://web.archive.org/web/20240226075906im_/https://images.cdn.yle.fi/image/upload/c_crop,h_1080,w_1919,x_0,y_0/ar_1.7777777777777777,c_fill,g_faces,h_431,w_767/dpr_2.0/q_auto:eco/f_auto/fl_lossy/v1707389783/39-124025665c4b32921322 2x, https://web.archive.org/web/20240226075906im_/https://images.cdn.yle.fi/image/upload/c_crop,h_1080,w_1919,x_0,y_0/ar_1.7777777777777777,c_fill,g_faces,h_431,w_767/dpr_1.0/q_auto:eco/f_auto/fl_lossy/v1707389783/39-124025665c4b32921322 1x"/><source data-testid="source-for-M" media="(min-width: 768px)" srcset="https://web.archive.org/web/20240226075906im_/https://images.cdn.yle.fi/image/upload/c_crop,h_1080,w_1919,x_0,y_0/ar_1.7777777777777777,c_fill,g_faces,h_357,w_636/dpr_2.0/q_auto:eco/f_auto/fl_lossy/v1707389783/39-124025665c4b32921322 2x, https://web.archive.org/web/20240226075906im_/https://images.cdn.yle.fi/image/upload/c_crop,h_1080,w_1919,x_0,y_0/ar_1.7777777777777777,c_fill,g_faces,h_357,w_636/dpr_1.0/q_auto:eco/f_auto/fl_lossy/v1707389783/39-124025665c4b32921322 1x"/><img alt="R-Kioski ulkoapäin kuvattuna." src="https://web.archive.org/web/20240226075906im_/https://images.cdn.yle.fi/image/upload/c_crop,h_1080,w_1919,x_0,y_0/ar_1.7777777777777777,c_fill,g_faces,h_431,w_767/dpr_1.0/q_auto:eco/f_auto/fl_lossy/v1707389783/39-124025665c4b32921322" class="aw-1l9m598 bTKagC"/></picture></div><div class="aw-45s348 glxCAO"><button aria-disabled="false" class="Buttonstyles__ButtonBase-sc-17sr1bx-0 Buttonstyles__ButtonSecondary-sc-17sr1bx-2 blJlbw iLYbQX"><span class="Buttonstyles__TextWrapper-sc-17sr1bx-7 kWJvkV yds-button__content">Avaa kuvien katselu</span></button></div></div></div><figcaption class="aw-kr26k0 iEoONW"><span>Lapissa on enää kuusi R-kioskia: kuvassa olevan Kemin ärrän lisäksi maakunnassa on kioskit Saariselällä ja Pyhätunturilla sekä kolme ärrää Rovaniemellä. </span><span> Kuva: Risto Koskinen / Yle</span></figcaption></figure><h2 class="sc-gEvEer kGTkjt yle__article__heading yle__article__heading--2">Matkailu näkyy kioskin valikoimissa</h2><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">Teemu Rissasen mukaan ketju avaa vuosittain kymmenkunta uutta kioskia.</p><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">Uusia sijoituspaikkoja ovat sairaaloiden tai hotellien yhteyteen toteutettavat myymälät. Esimerkiksi hotelli Pyhätunturin yhteydessä toimiva R-kioski on matkailijoita palveleva minimarket.</p><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">– Etenkin uusia kioskeja perustettaessa sijoituskohdetta pitää miettiä tarkoin. Joskus kioskin paikkaa täytyy myös muuttaa, jos ihmisten liikkumisessa tapahtuu muutos. Kioskeissa asioidaan usein ohimennen ja suunnittelemattomasti, kertoo Rissanen.</p><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">Anton Wallon kioskit sijaitsevat vilkkailla paikoilla Rovaniemen Koskikadulla sekä Pohjolankadulla Kauppatorin läheisyydessä.</p><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">Koskikadulla liikkuu paljon matkailijoita ja se näkyy kioskin valikoimassa.</p><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">– Meillä on myynnissä matkamuistoja, jotka käyvät kaupaksi turisteille. Myös pullovettä myydään paljon.</p><figure class="aw-u5oz0a crkERF yle__article__figure"><script type="application/ld+json">{"@id":"74-20073919","@context":"https://web.archive.org/web/20240226075906/https://schema.org","image":{"@type":"ImageObject","description":"Rovaniemen Koskikadun R-kioski sijaitsee keskeisellä ja vilkasliikenteisellä paikalla, mikä lisää kävijöiden määrää.","copyrightHolder":"Taina Nuutinen-kallio / Yle","url":"https://web.archive.org/web/20240226075906/https://images.cdn.yle.fi/image/upload/ar_1.5631270903010033,c_fill,g_faces,h_490,w_767/dpr_2.0/q_auto:eco/f_auto/fl_lossy/39-124149165c63cd254880","keywords":"R-kioski,Rovaniemi"}}</script><div class="aw-1a00tic boQatg"><div class="aw-1qvmjke bKIcxT"><div class="aw-1njknqq euollB"><picture><source data-testid="source-for-S" media="(max-width: 767px)" srcset="https://web.archive.org/web/20240226075906im_/https://images.cdn.yle.fi/image/upload/ar_1.5631270903010033,c_fill,g_faces,h_490,w_767/dpr_2.0/q_auto:eco/f_auto/fl_lossy/v1707490647/39-124149165c63cd254880 2x, https://web.archive.org/web/20240226075906im_/https://images.cdn.yle.fi/image/upload/ar_1.5631270903010033,c_fill,g_faces,h_490,w_767/dpr_1.0/q_auto:eco/f_auto/fl_lossy/v1707490647/39-124149165c63cd254880 1x"/><source data-testid="source-for-M" media="(min-width: 768px)" srcset="https://web.archive.org/web/20240226075906im_/https://images.cdn.yle.fi/image/upload/ar_1.5631270903010033,c_fill,g_faces,h_406,w_636/dpr_2.0/q_auto:eco/f_auto/fl_lossy/v1707490647/39-124149165c63cd254880 2x, https://web.archive.org/web/20240226075906im_/https://images.cdn.yle.fi/image/upload/ar_1.5631270903010033,c_fill,g_faces,h_406,w_636/dpr_1.0/q_auto:eco/f_auto/fl_lossy/v1707490647/39-124149165c63cd254880 1x"/><img alt="Ihmisiä kävelee R-kioskille. " src="https://web.archive.org/web/20240226075906im_/https://images.cdn.yle.fi/image/upload/c_crop,h_2103,w_3739,x_0,y_184/ar_1.7777777777777777,c_fill,g_faces,h_431,w_767/dpr_1.0/q_auto:eco/f_auto/fl_lossy/v1707490647/39-124149165c63cd254880" class="aw-1l9m598 bTKagC"/></picture></div><div class="aw-45s348 glxCAO"><button aria-disabled="false" class="Buttonstyles__ButtonBase-sc-17sr1bx-0 Buttonstyles__ButtonSecondary-sc-17sr1bx-2 blJlbw iLYbQX"><span class="Buttonstyles__TextWrapper-sc-17sr1bx-7 kWJvkV yds-button__content">Avaa kuvien katselu</span></button></div></div></div><figcaption class="aw-kr26k0 iEoONW"><span>Rovaniemen Koskikadun R-kioski sijaitsee keskeisellä ja vilkasliikenteisellä paikalla, mikä lisää kävijöiden määrää.</span><span> Kuva: Taina Nuutinen-kallio / Yle</span></figcaption></figure><h2 class="sc-gEvEer kGTkjt yle__article__heading yle__article__heading--2">Konsepti on uudistettu useaan otteeseen</h2><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">Videot vuokrataan ja lottokupongit täytetään nykyään verkossa. Maailman muuttuessa R-ketjun konseptia on pitänyt uudistaa moneen otteeseen.</p><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">R-kioskeista onkin muotoutunut eräänlaisia kahvilan, pikaruokalan ja pikkukaupan yhdistelmiä, jotka tarjoavat myös muun muassa postipalveluita.</p><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">– Olemme vuosien vuosien varrella muuttuneet. Palveluissamme korostuu kahvittelu ja nopeasti mukaan napattavien eväiden tarjoaminen. Moni hakee kioskilta pientä piristystä päivään, toteaa Rissanen.</p><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">12 vuotta sitten Sanoma-ketjulta R-kioski -ketjun ostaneen Reitanin tavoitteena on, että mahdollisimman moni ärrä toimisi franchisingyrittäjävetoisesti.</p><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">Teemu Rissanen näkee, että hyvin menestyneet kioskit ovat usein kauppiasvetoisia, jolloin toimintaa osataan kehittää juuri omalle paikkakunnalle sopivaksi.</p><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">– Yrittäjiä on monista eri taustoista, mutta kauppa ja etenkin ravintola-ala korostuvat nyt, kun meillä on myös ruokaa tarjolla.</p><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">Kolme pettynyttä yrittäjää valitteli syksyllä Ylelle, että <a class="aw-iao6s4 drtaeR yle__article__link" href="https://web.archive.org/web/20240226075906/https://yle.fi/a/74-20051156" role="link">ketju antaa liian ruusuisen kuvan kannattavuudesta hankkiessaan uusia kauppiaita.</a> Kolmevuotisia kauppiassopimuksia on myös purettu ennenaikaisesti.</p><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">– Osa on ollut pettyneitä, eivätkä odotusarvot ole kohdanneet, mutta valtaosa on sitoutuneita ja intohimoisia yrittäjiä. Viime vuonna yrittäjien tulokset ennen yrittäjän palkkaeriä ovat kasvaneet kaksinumeroisia prosentteja, Teemu Rissanen kertoo.</p><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">Anton Wallon mielestä ketju antaa hyvät työkalut menestymiseen.</p><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">– Se on itsestä kiinni, miten niitä käyttää.</p><figure class="aw-u5oz0a crkERF yle__article__figure"><script type="application/ld+json">{"@id":"74-20073919","@context":"https://web.archive.org/web/20240226075906/https://schema.org","image":{"@type":"ImageObject","description":"Anton Wallo on kotoisin Haaparannalta, jossa hän käytti suomen kieltä lähinnä huoltoaseman kassalla. Wallo iloitsee, että kielitaito on Rovaniemelle muuton jälkeen karttunut.","copyrightHolder":"Taina Nuutinen-kallio / Yle","url":"https://web.archive.org/web/20240226075906/https://images.cdn.yle.fi/image/upload/ar_1.0,c_fill,g_faces,h_767,w_767/dpr_2.0/q_auto:eco/f_auto/fl_lossy/39-124148565c63b3f0e4ab","keywords":"yrittäjät,R-kioski"}}</script><div class="aw-1a00tic dhejIQ"><div class="aw-1qvmjke bKIcxT"><div class="aw-1njknqq euollB"><picture><source data-testid="source-for-S" media="(max-width: 767px)" srcset="https://web.archive.org/web/20240226075906im_/https://images.cdn.yle.fi/image/upload/c_crop,h_3024,w_3024,x_375,y_0/ar_1.0,c_fill,g_faces,h_767,w_767/dpr_2.0/q_auto:eco/f_auto/fl_lossy/v1707490253/39-124148565c63b3f0e4ab 2x, https://web.archive.org/web/20240226075906im_/https://images.cdn.yle.fi/image/upload/c_crop,h_3024,w_3024,x_375,y_0/ar_1.0,c_fill,g_faces,h_767,w_767/dpr_1.0/q_auto:eco/f_auto/fl_lossy/v1707490253/39-124148565c63b3f0e4ab 1x"/><source data-testid="source-for-M" media="(min-width: 768px)" srcset="https://web.archive.org/web/20240226075906im_/https://images.cdn.yle.fi/image/upload/c_crop,h_3024,w_3024,x_375,y_0/ar_1.0,c_fill,g_faces,h_636,w_636/dpr_2.0/q_auto:eco/f_auto/fl_lossy/v1707490253/39-124148565c63b3f0e4ab 2x, https://web.archive.org/web/20240226075906im_/https://images.cdn.yle.fi/image/upload/c_crop,h_3024,w_3024,x_375,y_0/ar_1.0,c_fill,g_faces,h_636,w_636/dpr_1.0/q_auto:eco/f_auto/fl_lossy/v1707490253/39-124148565c63b3f0e4ab 1x"/><img alt="Nuori lippalakkipäinen mies, R-kioskiyrittäjä, katsoo kameraan. " src="https://web.archive.org/web/20240226075906im_/https://images.cdn.yle.fi/image/upload/c_crop,h_2268,w_4031,x_0,y_226/ar_1.7777777777777777,c_fill,g_faces,h_431,w_767/dpr_1.0/q_auto:eco/f_auto/fl_lossy/v1707490253/39-124148565c63b3f0e4ab" class="aw-1l9m598 bTKagC"/></picture></div><div class="aw-45s348 glxCAO"><button aria-disabled="false" class="Buttonstyles__ButtonBase-sc-17sr1bx-0 Buttonstyles__ButtonSecondary-sc-17sr1bx-2 blJlbw iLYbQX"><span class="Buttonstyles__TextWrapper-sc-17sr1bx-7 kWJvkV yds-button__content">Avaa kuvien katselu</span></button></div></div></div><figcaption class="aw-kr26k0 iEoONW"><span>Anton Wallo on kotoisin Haaparannalta, jossa hän käytti suomen kieltä lähinnä huoltoaseman kassalla. Wallo iloitsee, että kielitaito on Rovaniemelle muuton jälkeen karttunut.</span><span> Kuva: Taina Nuutinen-kallio / Yle</span></figcaption></figure><h2 class="sc-gEvEer kGTkjt yle__article__heading yle__article__heading--2">Yrittäjä on paikallinen sankari</h2><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">Kauppiasvetoisuudella tavoitellaan kasvokkaista asiakassuhdetta.</p><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">– Parhaimmillaan yrittäjä tiimeineen on paikallinen sankari, joka tunnetaan ja joka tuntee asiakkaat nimeltä. Se on iso lisäarvo. Olemme tutkineet, että asiakkaamme arvostavat henkilökohtaista palvelua, Rissanen kertoo.</p><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">Anton Wallon myymälöissä mies jo tunnetaan. Kun tieto hänen valinnastaan Vuoden R-kauppiaaksi tuli paikallisesti julki, sai hän onnitteluja vakioasiakkailtaan.</p><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">– Kioski on monelle toinen olohuone.</p></section><footer class="yle__article__footer"><h2 class="aw-zh6d69 dMYkJU">Aiheesta enemmän: Paketissa 2 linkkiä</h2><h2 class="sc-eqUAAy ctFUoD yle__article__heading yle__article__heading--3" aria-hidden="true">Aiheesta enemmän</h2><div class="yle__article__links" role="list" aria-label="Aiheesta enemmän"><div role="listitem" class="aw-124ec9l cFgRwb"><div class="aw-yq4wj5 hkKela"><div class="aw-fou4nx hULxUh"><div class="aw-aqrehu kskGQO"><div class="aw-ej1jxx Vjwex"><a href="/web/20240226075906/https://yle.fi/t/18-215090/fi" aria-label="Lisää artikkeleita aiheesta Yritykset" class="aw-l7odld jXfkxq">Yritykset</a></div><h3 class="aw-x9ikft cGmEmT"><a href="https://web.archive.org/web/20240226075906/https://yle.fi/a/74-20051156" class="aw-3ocnud eBKakF">Entiset R-kioskiyrittäjät kertovat karuista kokemuksistaan: ”Oli suuri vale, että kioski menestyisi”</a></h3><time class="aw-4gocmc guzJZN">2023</time></div></div><div class="aw-vhyz8i mQzOb"><div class="aw-8sjfvz juaHCW"><div class="aw-1njknqq euollB"><picture><source data-testid="source-for-S" media="(max-width: 767px)" srcset="https://web.archive.org/web/20240226075906im_/https://images.cdn.yle.fi/image/upload/ar_1.0,c_fill,g_faces,h_104,w_104/dpr_2.0/q_auto:eco/f_auto/fl_lossy/39-11718556502c755a0b86 2x, https://web.archive.org/web/20240226075906im_/https://images.cdn.yle.fi/image/upload/ar_1.0,c_fill,g_faces,h_104,w_104/dpr_1.0/q_auto:eco/f_auto/fl_lossy/39-11718556502c755a0b86 1x"/><source data-testid="source-for-M" media="(min-width: 768px)" srcset="https://web.archive.org/web/20240226075906im_/https://images.cdn.yle.fi/image/upload/ar_1.7777777777777777,c_fill,g_faces,h_110,w_196/dpr_2.0/q_auto:eco/f_auto/fl_lossy/39-11718556502c755a0b86 2x, 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fXnPjX"><time class="DateTime___StyledTime-sc-be5c43e0-0 vtYzC MinimalHeadlines__Date-sc-50e5ed09-6 hHEFoe" datetime="2024-02-26T07:28:11+0200">7:28</time><div class="MinimalHeadlines__ListLine-sc-50e5ed09-4 bKztAQ"></div></div></div><div class="MinimalHeadlines__Texts-sc-50e5ed09-2 bFUWKB"><a href="/web/20240226075906/https://yle.fi/t/18-340121/fi" class="Tag__Label-sc-10f4ee8e-0 dpErSM MinimalHeadlines__StyledTag-sc-50e5ed09-3 jYHdjA">Rikosepäilyt</a><h3 class="Typography-sc-8c75a913-0 dpUGfc link-accent"><a href="/web/20240226075906/https://yle.fi/a/74-20076352" class="MinimalHeadlines__Link-sc-50e5ed09-9 gQOvyQ visitable-link">Poliisi ei aloita tutkintaa ilotulituksesta käydystä somekeskustelusta</a></h3></div></li><li class="MinimalHeadlines__Item-sc-50e5ed09-1 gqBDHz"><div class="MinimalHeadlines__BulletContainer-sc-50e5ed09-7 jplnXj"><div class="MinimalHeadlines__BulletCell-sc-50e5ed09-8 fXnPjX"><time class="DateTime___StyledTime-sc-be5c43e0-0 vtYzC MinimalHeadlines__Date-sc-50e5ed09-6 hHEFoe" datetime="2024-02-26T07:18:02+0200">7:18</time><div class="MinimalHeadlines__ListLine-sc-50e5ed09-4 bKztAQ"></div></div></div><div class="MinimalHeadlines__Texts-sc-50e5ed09-2 bFUWKB"><a href="/web/20240226075906/https://yle.fi/t/18-215754/fi" class="Tag__Label-sc-10f4ee8e-0 dpErSM MinimalHeadlines__StyledTag-sc-50e5ed09-3 jYHdjA">Koripallo</a><h3 class="Typography-sc-8c75a913-0 dpUGfc link-accent"><a href="/web/20240226075906/https://yle.fi/a/74-20076354" class="MinimalHeadlines__Link-sc-50e5ed09-9 gQOvyQ visitable-link">Utahille ensimmäinen voitto siirtorysäyksen jälkeen – Jazzin pistekunkku Markkanen jälleen superlupausta tehokkaampi</a></h3></div></li><li class="MinimalHeadlines__Item-sc-50e5ed09-1 gqBDHz"><div class="MinimalHeadlines__BulletContainer-sc-50e5ed09-7 jplnXj"><div class="MinimalHeadlines__BulletCell-sc-50e5ed09-8 fXnPjX"><time class="DateTime___StyledTime-sc-be5c43e0-0 vtYzC MinimalHeadlines__Date-sc-50e5ed09-6 hHEFoe" datetime="2024-02-26T07:15:36+0200">7:15</time><div class="MinimalHeadlines__ListLine-sc-50e5ed09-4 bKztAQ"></div></div></div><div class="MinimalHeadlines__Texts-sc-50e5ed09-2 bFUWKB"><a href="/web/20240226075906/https://yle.fi/t/18-35057/fi" class="Tag__Label-sc-10f4ee8e-0 dpErSM MinimalHeadlines__StyledTag-sc-50e5ed09-3 jYHdjA">Media</a><h3 class="Typography-sc-8c75a913-0 dpUGfc link-accent"><a href="/web/20240226075906/https://yle.fi/a/74-20073445" class="MinimalHeadlines__Link-sc-50e5ed09-9 gQOvyQ visitable-link">On aika luopua sadasta kravatista ja taskuliinoista – Matti Rönkä sanoo jäähyväiset tv-uutisille</a></h3></div></li><li class="MinimalHeadlines__Item-sc-50e5ed09-1 gqBDHz"><div class="MinimalHeadlines__BulletContainer-sc-50e5ed09-7 jplnXj"><div class="MinimalHeadlines__BulletCell-sc-50e5ed09-8 fXnPjX"><time class="DateTime___StyledTime-sc-be5c43e0-0 vtYzC MinimalHeadlines__Date-sc-50e5ed09-6 hHEFoe" datetime="2024-02-26T07:01:20+0200">7:01</time><div 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Yhä useampi harvenevan ketjun kauppiaista on maahanmuuttaja.","type":"text"},{"text":"Yhä useampi R-kioskiyrittäjä on ketjun toimitusjohtajan **Teemu Rissasen** mukaan maahanmuuttajataustainen, etenkin pääkaupunkiseudulla.","type":"text"},{"text":"– Ketjullamme on monimuotoisuus lisääntynyt samassa suhteessa kuin yhteiskunnassa muutenkin. Se on erittäin tervetullut ilmiö yhteiskunnan ja talouden kehityksen kannalta.","type":"text"},{"text":"Teemu Rissasen mukaan maahanmuuttajataustaisten henkilöiden kiinnostus yrittäjyyttä kohtaan kasvaa hyvistä esimerkeistä ja samastumisesta.","type":"text"},{"text":"Suomessa esimerkiksi matkailu- ja ravintola-aloilla on jo niin paljon ulkomailta tullutta työvoimaa, että palvelua voi joskus olla vaikea saada suomen kielellä.","type":"text"},{"text":"Teemu Rissasen mukaan R-kioski -yrittäjiltä kuitenkin vaaditaan riittävää suomen kielen taitoa, sillä kioskien palvelutarjonta on niin laaja, ettei pelkällä englannilla pärjää.","type":"text"},{"text":"Kokemusta ruotsalaiselta huoltoasemalta","level":2,"type":"heading"},{"text":"25-vuotias ruotsinkielinen **Anton Wallo**, muutti kaksi vuotta sitten Rovaniemelle Ruotsista.","type":"text"},{"text":"– Aluksi jännitti miten pärjään, kun puhuin niin vähän suomea. Puhuin vain semmoista ”ralli-suomea”, jolla pärjäsi kassatyössä Haaparannalla. Nyt pystyn jo aivan hyvin kirjoittamaan suomen kielellä, Wallo kertoo.","type":"text"},{"text":"Wallo valittiin viime vuonna vuoden R-kauppiaaksi. Valintaa perusteltiin muun muassa Wallon ymmärryksellä kioskikonseptin mahdollisuuksista ja vaikutuksista myynnin kasvuun ja tulokselliseen menestykseen.","type":"text"},{"text":"Kahta Rovaniemen keskustassa sijaitsevaa kioskimyymälää vetävä Wallo on kotoisin Ruotsin Haaparannalta. Siellä hänen isänsä on toiminut R-kioskin kanssa samaan pohjoismaiseen Reitan-konserniin kuuluvan Seven Eleven -huoltoaseman yrittäjänä.","type":"text"},{"text":"Isä on aikoinaan valittu vuoden Seven Eleven -kauppiaaksi Ruotsissa, eli yrittäjyys on tavallaan periytynyt.","type":"text"},{"text":"– Olen koko ikäni ollut isän huoltoasemalla töissä, ja R-kioski -yrittäjyys on hyvin samankaltaista, Wallo kertoo.","type":"text"},{"text":"Lapista hävinnyt kolme ärrää","level":2,"type":"heading"},{"text":"R-kioskien verkosto on vuosien varrella harventunut. Svenska Yle selvitti viime syksynä, että Pohjois-Suomessa, Pohjanmaalla ja Etelä-Savossa puolet kioskeista on kadonnut vuoden 2016 jälkeen.","type":"text"},{"size":"S","id":"74-20051987","type":"promo-content","title":"R-kioskiverkko harvenee kiihtyvää tahtia – moni kauppias lopettaa kesken sopimuskauden","video":{"playbackBehaviour":"illustrational","type":"video","id":"1-66806097"},"image":{"alt":"Kartalla näkyy R-kioskit vuonna 2016 jolloin kioskeja oli 608 ja 2023 jolloin niitä on 411.","source":"Maija Hurme \u002F Yle","aspect":1.7787037037037037,"id":"39-11770586512919aa54c2","type":"image","alts":[{"language":"fin","value":"Kartalla näkyy R-kioskit vuonna 2016 jolloin kioskeja oli 608 ja 2023 jolloin niitä on 411."}],"blurhash":"LBC$T5~N040FAGRk$%xsENnQ-Ukl","tags":[{"label":[{"language":"eng","value":"R-kioski Oy"},{"language":"fin","value":"R-kioski"},{"language":"swe","value":"R-kioski"}],"extId":"18-127731"}],"copyright":[{"language":"und","value":"Maija Hurme \u002F Yle"}],"crops":[{"name":"16:9","aspect":1.78,"coordinates":{"x":0,"y":0,"width":1919,"height":1080}},{"name":"1:1","aspect":1,"coordinates":{"x":458,"y":0,"width":1079,"height":1079}}],"height":1080,"licence":{"id":"6","name":[{"language":"und","value":"Yle"}],"properties":[]},"version":"1695716513","width":1921,"recommendedFormat":"png"},"url":"https:\u002F\u002Fweb.archive.org\u002Fweb\u002F20240226075906\u002Fhttps:\u002F\u002Fyle.fi\u002Fa\u002F74-20051987"},{"text":"Esimerkiksi Lapissa on viimeisen reilun puolen vuoden aikana lopetettu muun muassa Kittilän ja Ivalon R-kioskit. Sodankylän R-kioski sulki ovensa aiemmin helmikuussa.","type":"text"},{"text":"Sodankylän sulkeutumisen jälkeen Lappiin jää enää kuusi ärrää, kun niitä vielä 2016 oli 26.","type":"text"},{"text":"– Jokainen myymälän lakkauttamispäätös on kipeä, mutta liiketoiminnan pitää olla kannattavaa. Koronan jälkeen ketjua on tiivistetty, mutta haluamme pitää sen kuitenkin valtakunnallisena. Mietimme koko ajan uudenlaisia paikkoja myymälöillemme, Teemu Rissanen toteaa.","type":"text"},{"displayStyle":"normal","alt":"R-Kioski ulkoapäin kuvattuna.","source":"Risto Koskinen \u002F Yle","aspect":1.7777777777777777,"caption":"Lapissa on enää kuusi R-kioskia: kuvassa olevan Kemin ärrän lisäksi maakunnassa on kioskit Saariselällä ja Pyhätunturilla sekä kolme ärrää Rovaniemellä. 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Esimerkiksi hotelli Pyhätunturin yhteydessä toimiva R-kioski on matkailijoita palveleva minimarket.","type":"text"},{"text":"– Etenkin uusia kioskeja perustettaessa sijoituskohdetta pitää miettiä tarkoin. Joskus kioskin paikkaa täytyy myös muuttaa, jos ihmisten liikkumisessa tapahtuu muutos. Kioskeissa asioidaan usein ohimennen ja suunnittelemattomasti, kertoo Rissanen.","type":"text"},{"text":"Anton Wallon kioskit sijaitsevat vilkkailla paikoilla Rovaniemen Koskikadulla sekä Pohjolankadulla Kauppatorin läheisyydessä.","type":"text"},{"text":"Koskikadulla liikkuu paljon matkailijoita ja se näkyy kioskin valikoimassa.","type":"text"},{"text":"– Meillä on myynnissä matkamuistoja, jotka käyvät kaupaksi turisteille. Myös pullovettä myydään paljon.","type":"text"},{"displayStyle":"normal","alt":"Ihmisiä kävelee R-kioskille. 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Maailman muuttuessa R-ketjun konseptia on pitänyt uudistaa moneen otteeseen.","type":"text"},{"text":"R-kioskeista onkin muotoutunut eräänlaisia kahvilan, pikaruokalan ja pikkukaupan yhdistelmiä, jotka tarjoavat myös muun muassa postipalveluita.","type":"text"},{"text":"– Olemme vuosien vuosien varrella muuttuneet. Palveluissamme korostuu kahvittelu ja nopeasti mukaan napattavien eväiden tarjoaminen. Moni hakee kioskilta pientä piristystä päivään, toteaa Rissanen.","type":"text"},{"text":"12 vuotta sitten Sanoma-ketjulta R-kioski -ketjun ostaneen Reitanin tavoitteena on, että mahdollisimman moni ärrä toimisi franchisingyrittäjävetoisesti.","type":"text"},{"text":"Teemu Rissanen näkee, että hyvin menestyneet kioskit ovat usein kauppiasvetoisia, jolloin toimintaa osataan kehittää juuri omalle paikkakunnalle sopivaksi.","type":"text"},{"text":"– Yrittäjiä on monista eri taustoista, mutta kauppa ja etenkin ravintola-ala korostuvat nyt, kun meillä on myös ruokaa tarjolla.","type":"text"},{"text":"Kolme pettynyttä yrittäjää valitteli syksyllä Ylelle, että [ketju antaa liian ruusuisen kuvan kannattavuudesta hankkiessaan uusia kauppiaita.](https:\u002F\u002Fyle.fi\u002Fa\u002F74-20051156) Kolmevuotisia kauppiassopimuksia on myös purettu ennenaikaisesti.","type":"text"},{"text":"– Osa on ollut pettyneitä, eivätkä odotusarvot ole kohdanneet, mutta valtaosa on sitoutuneita ja intohimoisia yrittäjiä. Viime vuonna yrittäjien tulokset ennen yrittäjän palkkaeriä ovat kasvaneet kaksinumeroisia prosentteja, Teemu Rissanen kertoo.","type":"text"},{"text":"Anton Wallon mielestä ketju antaa hyvät työkalut menestymiseen.","type":"text"},{"text":"– Se on itsestä kiinni, miten niitä käyttää.","type":"text"},{"displayStyle":"normal","alt":"Nuori lippalakkipäinen mies, R-kioskiyrittäjä, katsoo kameraan. ","source":"Taina Nuutinen-kallio \u002F Yle","aspect":1,"caption":"Anton Wallo on kotoisin Haaparannalta, jossa hän käytti suomen kieltä lähinnä huoltoaseman kassalla. Wallo iloitsee, että kielitaito on Rovaniemelle muuton jälkeen karttunut.","id":"39-124148565c63b3f0e4ab","type":"image","alts":[{"language":"fin","value":"Nuori lippalakkipäinen mies, R-kioskiyrittäjä, katsoo kameraan. 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Se on iso lisäarvo. Olemme tutkineet, että asiakkaamme arvostavat henkilökohtaista palvelua, Rissanen kertoo.","type":"text"},{"text":"Anton Wallon myymälöissä mies jo tunnetaan. Kun tieto hänen valinnastaan Vuoden R-kauppiaaksi tuli paikallisesti julki, sai hän onnitteluja vakioasiakkailtaan.","type":"text"},{"text":"– Kioski on monelle toinen olohuone.","type":"text"},{"type":"links","links":[{"external":{"url":"https:\u002F\u002Fweb.archive.org\u002Fweb\u002F20240226075906\u002Fhttps:\u002F\u002Fyle.fi\u002Fa\u002F74-20051156"},"internal":{"id":"74-20051156"},"title":"Entiset R-kioskiyrittäjät kertovat karuista kokemuksistaan: ”Oli suuri vale, että kioski menestyisi”","datePublished":"2023-09-25T07:59:49+0300","subject":{"description":{"fi":"organisaatiot (järjestelmät)","sv":"organisationer (samhälleliga system)","en":"","ru":null,"se":null},"exactMatch":["freebase:\u002Fm\u002F03bxgrp","wikidata:Q783794","freebase:\u002Fm\u002F09s1f","wikidata:Q4830453","finto:http:\u002F\u002Fwww.yso.fi\u002Fonto\u002Fkoko\u002Fp35011"],"updated":"2022-10-02T21:31:34+03:00","alternativeIds":["18-273","18-143025","18-205912","18-20188","18-110204","18-206240","18-262870"],"title":{"fi":"yritykset","sv":"företag","en":null,"ru":null,"se":null},"types":["MainConcept","Concept"],"id":"18-215090","contentHits":4102},"headline":{"video":{"type":"video","id":"1-66711894"},"image":{"alt":"Kuvituksessa näkyy R-kioski ulkoapäin.","source":"Maija Hurme \u002F Yle","aspect":1.7777777777777777,"id":"39-11718556502c755a0b86","type":"image"},"full":"Entiset R-kioskiyrittäjät kertovat karuista kokemuksistaan: ”Oli suuri vale, että kioski menestyisi”"}},{"external":{"url":"https:\u002F\u002Fweb.archive.org\u002Fweb\u002F20240226075906\u002Fhttps:\u002F\u002Fyle.fi\u002Fa\u002F74-20051987"},"internal":{"id":"74-20051987"},"title":"R-kioskiverkko harvenee kiihtyvää tahtia – moni kauppias lopettaa kesken sopimuskauden","datePublished":"2023-09-27T15:32:30+0300","subject":{"description":{"fi":"organisaatiot (järjestelmät)","sv":"organisationer (samhälleliga system)","en":"","ru":null,"se":null},"exactMatch":["freebase:\u002Fm\u002F03bxgrp","wikidata:Q783794","freebase:\u002Fm\u002F09s1f","wikidata:Q4830453","finto:http:\u002F\u002Fwww.yso.fi\u002Fonto\u002Fkoko\u002Fp35011"],"updated":"2022-10-02T21:31:34+03:00","alternativeIds":["18-273","18-143025","18-205912","18-20188","18-110204","18-206240","18-262870"],"title":{"fi":"yritykset","sv":"företag","en":null,"ru":null,"se":null},"types":["MainConcept","Concept"],"id":"18-215090","contentHits":4102},"headline":{"video":{"playbackBehaviour":"illustrational","type":"video","id":"1-66806097"},"image":{"alt":"Kartalla näkyy R-kioskit vuonna 2016 jolloin kioskeja oli 608 ja 2023 jolloin niitä on 411.","source":"Maija Hurme \u002F Yle","aspect":1.7787037037037037,"id":"39-11770586512919aa54c2","type":"image"},"full":"R-kioskiverkko harvenee kiihtyvää tahtia – moni kauppias lopettaa kesken sopimuskauden"}}]}],"subjects":[{"description":{"fi":"organisaatiot (järjestelmät)","sv":"organisationer (samhälleliga system)","en":"","ru":null,"se":null},"exactMatch":["freebase:\u002Fm\u002F03bxgrp","wikidata:Q783794","freebase:\u002Fm\u002F09s1f","wikidata:Q4830453","finto:http:\u002F\u002Fwww.yso.fi\u002Fonto\u002Fkoko\u002Fp35011"],"updated":"2022-10-02T21:31:34+03:00","alternativeIds":["18-273","18-143025","18-205912","18-20188","18-110204","18-206240","18-262870"],"title":{"fi":"yritykset","sv":"företag","en":null,"ru":null,"se":null},"types":["MainConcept","Concept"],"id":"18-215090","contentHits":4102},{"description":{"fi":"R-kioski (viralliselta toiminimeltään R-kioski Oy) on norjalaisen Reitan Conveniencen omistama valtakunnallinen, kauppiasvetoinen kioskiketju. Ketjuun kuuluu Suomessa noin 600 R-kioskia, jotka ovat franchise-sopimuksen piirissä.Ketjun nimessä R-kirjain tulee sanasta Rautatiekirjakauppa, mutta kansanomaisemmin kioskeista käytetään nimitystä ”Ärrä”. R-kioskin logo uudistui vuonna 2010, kun R-kioski täytti sata vuotta.\nR-kioskien valikoimaan kuuluu muun muassa VR:n junalippujen lunastus, Matkahuollon korttien arvon lataaminen, laskunmaksu, kalastusluvat ja puheajan lataus. Pääkaupunkiseudun R-kioskeilla on myös mahdollista ladata HSL:n matkakortteja. Suomen passit on noudettu vuodesta 2013 lähtien R-kioskeilta.","sv":"R-kioski (R-kioski Oy) är en finländsk kioskkedja som ägs av Reitangruppen. Det finns år 2016 cirka 615 R-kiosker i Finland, varav två tredjedelar sköts av Rautakirja och resten fungerar med franchisekoncept. Det finns också R-kiosker i Estland, Lettland, Litauen och Ryssland. R-kioskerna säljer böcker, tidningar, tobaksprodukter, vissa livsmedel, snacks, drycker och öl.","en":"R-kioski is a chain of convenience stores that is part of the Reitan Convenience group and owned by the Reitan Group. R-kioski comprises R-kioski in Finland, R-kiosk in Estonia and Lithuania and Lietuvos Spauda in Lithuania. Presently, there are 630 R-kioski shops across Finland. They sell a range of products, such as books, magazines, tobacco, ready meals, snacks, soft drinks and alcoholic drinks such as beer and cider, excluding wine and spirits. R-kioski shops also provide services such as the various \"Veikkaus\" games, prepaid mobile phone top-up vouchers, and fishing licences, as well as the sale of public transport tickets. Selected shops are also able to sell national rail and bus transport tickets.\nR-kioski is known as \"Ärrä\" in common language. The company slogan is \"Nopeaa ja mukavaa on asiointi\".\nThe first R-kiosk in Estonia opened in 1993, and as of 2014 there are 107 shops in Estonia. There are 30 R-Kiosk convenience stores in Lithuania as of 2013. Reitan Convenience group ","ru":null,"se":null},"exactMatch":["leiki:focus100k_na_3228","freebase:\u002Fm\u002F07fhl5","wikidata:Q1571400"],"updated":"2020-07-01T07:56:13+03:00","alternativeIds":["18-52050","18-4392"],"title":{"fi":"R-kioski","sv":"R-kioski","en":"R-kioski Oy","ru":null,"se":null},"types":["Organization","Concept","Agent"],"id":"18-127731","contentHits":235},{"description":{"fi":"ulkoiset ominaisuudet","sv":"yttre egenskaper","en":null,"ru":null,"se":null},"exactMatch":["wikidata:Q3908516","freebase:\u002Fm\u002F02nwq","finto:http:\u002F\u002Fwww.yso.fi\u002Fonto\u002Fkoko\u002Fp35467","freebase:\u002Fm\u002F0nsxyjl","leiki:focus100k_na_28995"],"updated":"2019-09-25T15:18:42+03:00","alternativeIds":["18-1879","18-84160","18-220435","18-124250","18-215169","18-134773","18-37766"],"title":{"fi":"yrittäjyys","sv":"entreprenörskap","en":null,"ru":null,"se":null},"types":["Concept"],"id":"18-219252","contentHits":6579},{"description":{"fi":"Suomen kaupunki, joka sijaitsee napapiirin tuntumassa Kemijoen ja Ounasjoen yhtymäkohdassa Lapin maakunnassa. Rovaniemen maalaiskunnan kanssa vuoden 2006 alussa yhdistynyt Rovaniemi on Suomen 15. suurin kaupunki väestömäärältään ja Euroopan suurin kaupunki pinta-alaltaan. \nRovaniemen naapurikunnat ovat pohjoisessa Kittilä ja Sodankylä, lännessä Kolari, Pello ja Ylitornio, etelässä Tervola, Ranua ja Posio ja idässä Kemijärvi ja Pelkosenniemi.","sv":"stad belägen vid Ounasjokis utflöde i Kemi älv i landskapet Lappland i Finland. Rovaniemi har cirka 61 861 invånare. Rovaniemi stad och Rovaniemi landskommun sammanslogs den 1 januari 2006. Stadens språkliga status är enspråkigt finsk.\n\n","en":null,"ru":null,"se":null},"exactMatch":["leiki:focus100k_na_235302","leiki:focus100k_na_620863","leiki:focus100k_na_648063","freebase:\u002Fm\u002F015nb0","leiki:focus100k_na_235322","leiki:focus100k_na_3385","wikidata:Q103717","wikidata:Q24315553"],"updated":"2020-01-10T15:39:38+02:00","alternativeIds":["18-56977","18-24291","18-36094","18-306245","18-53997","18-226090","18-226552","18-139808"],"title":{"fi":"Rovaniemi","sv":"Rovaniemi","en":null,"ru":null,"se":null},"types":["Concept","Place"],"id":"18-186749","contentHits":14480,"imageId":"13-18-139808-1"},{"description":{"fi":"Kioskit","sv":"Kiosk","en":"Kiosks","ru":null,"se":null},"exactMatch":["leiki:focus100k_na_772092"],"updated":"2021-12-22T19:30:08+02:00","alternativeIds":[],"title":{"fi":"Reitan Convenience","sv":"Reitan Convenience","en":"Reitan Convenience","ru":null,"se":null},"types":["Organization","Concept","Agent"],"id":"18-62619","contentHits":37},{"description":{"fi":"kauppa","sv":"handel","en":"","ru":null,"se":null},"exactMatch":["wikidata:Q126793","leiki:focus100k_na_38190","leiki:focus100k_na_35717","freebase:\u002Fm\u002F0191_7","finto:http:\u002F\u002Fwww.yso.fi\u002Fonto\u002Fkoko\u002Fp1048","leiki:focus100k_na_4296"],"updated":"2016-09-22T14:26:12+03:00","alternativeIds":["18-44608","18-146437","18-35786","18-35892","18-83304","18-991"],"title":{"fi":"vähittäiskauppa","sv":"minuthandel","en":null,"ru":null,"se":null},"types":["Concept"],"id":"18-208612","contentHits":9155},{"description":{"fi":"Vähittäiskauppa, pl. moottoriajoneuvot; kotitaloustavaroiden korjaus","sv":"Detaljhandel, exkl. motorfordon och motorcyklar","en":null,"ru":null,"se":null},"exactMatch":["leiki:focus100k_na_38191","leiki:focus100k_na_38197"],"updated":"2016-03-02T15:25:44+02:00","alternativeIds":["18-36463"],"title":{"fi":"Elintarvikkeiden, juomien ja tupakan vähittäiskauppa","sv":"Retail sale of food, beverages and tobacco","en":null,"ru":null,"se":null},"types":["Concept"],"id":"18-53496","contentHits":1202},{"description":{"fi":"valtiot (alueelliset kokonaisuudet)","sv":"stater (länder)","en":"","ru":null,"se":null},"exactMatch":["leiki:focus100k_na_3730","finto:http:\u002F\u002Fwww.yso.fi\u002Fonto\u002Fkoko\u002Fp64113","freebase:\u002Fm\u002F02vzc","wikidata:Q33","finto:http:\u002F\u002Fwww.yso.fi\u002Fonto\u002Fkoko\u002Fp16601"],"updated":"2022-10-02T21:37:11+03:00","alternativeIds":["18-150070","18-35746","18-3249","18-1941","18-208096","18-185651","18-1994"],"title":{"fi":"Suomi","sv":"Finland","en":null,"ru":null,"se":"Suopma"},"types":["MainConcept","Concept","Place"],"id":"18-187871","contentHits":370370},{"description":{"fi":"Haaparanta (ruots. Haparanda) on samannimisen Haaparannan kunnan keskustaajama. Se sijaitsee Norrbottenin läänissä ja Norrbottenin historiallisessa maakunnassa Pohjois-Ruotsissa. Vuoden 2010 lopussa taajamassa oli 4 856 asukasta. Aivan Haaparannan pohjoispuolella sijaitsee myös Marielund-niminen taajama, jossa oli 1 726 asukasta. Haaparanta ja Marielund laskettiin aikaisemmin samaksi taajamaksi.\nHaaparanta oli 1970-luvun alun kuntauudistukseen asti kaupunki. Aluksi siihen kuului vain Haaparannan taajaman alue, mutta kuntaliitosten myötä kaupunkiin tuli kuulumaan myös laajoja maaseutualueita. Koko Haaparannan kaupunki muutettiin nykyiseksi Haaparannan kunnaksi Ruotsin siirtyessä yhtenäiseen kuntamuotoon.\nHaaparanta perustettiin vuonna 1821 korvaamaan Haminan rauhassa Venäjälle muun Suomen mukana menetettyä Torniota. Haaparanta ja Tornio muodostavat kaksoiskaupungin, josta nykyään käytetään nimiä TornioHaparanda ja HaparandaTornio, aiemmin myös EuroCity.\nHaaparannalla on puutavaran vientisatama, joka sijaitsee Salmen ulkosatamassa. Kaupunki yhdistettiin Ruotsin rautatieverkkoon 1915, ja rata Tornionjoen yli Tornioon avattiin 1919.\n\n","sv":"Haparanda (finska: Haaparanta) är en tätort i Norrbotten och centralort i Haparanda kommun i Norrbottens län. Haparanda är Sveriges östligaste tätort.\nNamnet är en försvenskning av finskans Haaparanta ’aspstrand’, där ranta i sin tur har germanskt ursprung (strand → ranta).\n\n","en":"","ru":null,"se":null},"exactMatch":["freebase:\u002Fm\u002F02p3gfc","wikidata:Q588976","leiki:focus100k_na_130962"],"updated":"2016-10-03T16:19:38+03:00","alternativeIds":["18-132607","18-86108","18-170881","18-37886"],"title":{"fi":"Haaparanta","sv":"Haparanda","en":null,"ru":null,"se":null},"types":["Concept","Place"],"id":"18-175618","contentHits":707},{"description":{"fi":"liikkuminen pitkän etäisyyden päähän; turismi","sv":"förflyttning av människor emellan geografiska platser","en":"movement of people between geographical locations","ru":null,"se":null},"exactMatch":["freebase:\u002Fm\u002F014dsx","finto:http:\u002F\u002Fwww.yso.fi\u002Fonto\u002Fkoko\u002Fp59093","finto:http:\u002F\u002Fwww.yso.fi\u002Fonto\u002Fkoko\u002Fp34088","leiki:focus100k_na_24612","finto:http:\u002F\u002Fwww.yso.fi\u002Fonto\u002Fkoko\u002Fp37630","freebase:\u002Fm\u002F07bxq","leiki:focus100k_na_2333","wikidata:Q49389","wikidata:Q61509"],"updated":"2022-10-02T20:45:50+03:00","alternativeIds":["18-131338","18-22688","18-270618","18-204821","18-218335","18-35136","18-18674","18-8446","18-35615","18-17","18-218395","18-2061","18-210301"],"title":{"fi":"matkailu","sv":"turism","en":"travel","ru":"туризм","se":"turisma"},"types":["MainConcept","Concept","YleNews","RecommendationCategory","YleSápmi","YleNovosti"],"id":"18-206851","contentHits":17999},{"description":{"fi":"omistuksen siirtäminen","sv":"överförande av ägande","en":null,"ru":null,"se":null},"exactMatch":["leiki:focus100k_na_63537","leiki:focus100k_na_163151","freebase:\u002Fm\u002F014dgf","finto:http:\u002F\u002Fwww.yso.fi\u002Fonto\u002Fkoko\u002Fp34763","wikidata:Q194189"],"updated":"2019-11-20T10:36:25+02:00","alternativeIds":["18-40344","18-206375","18-36457","18-304289","18-390"],"title":{"fi":"myynti","sv":"försäljning","en":null,"ru":null,"se":null},"types":["Concept"],"id":"18-212566","contentHits":5831},{"description":{"fi":"Suomen kunta, joka sijaitsee Lapin maakunnan keskiosassa. Kunnassa asuu 8 677 ihmistä. Sodankylä on pinta-alaltaan Suomen toiseksi suurin kunta heti naapurikuntansa Inarin jälkeen. Muita naapurikuntia ovat Kemijärvi, Kittilä, Pelkosenniemi, Rovaniemi ja Savukoski.","sv":"kommun i landskapet Lappland i Finland. Sodankylä har cirka 8 769 invånare. Kommunen är till ytan näst störst i Finland efter Enare. Sodankylä är enspråkigt finskt, förutom norra delen av kommunen som hör till Samernas hembygdsområde, med också nordsamiska som officiellt språk. ","en":"","ru":null,"se":null},"exactMatch":["leiki:focus100k_na_234342","freebase:\u002Fm\u002F03c3dp","leiki:focus100k_na_3620","wikidata:Q502175"],"updated":"2022-01-21T17:11:34+02:00","alternativeIds":["18-40714","18-38306","18-140691","18-14393"],"title":{"fi":"Sodankylä","sv":"Sodankylä","en":null,"ru":null,"se":"Soađegilli"},"types":["Concept","Place"],"id":"18-184398","contentHits":2476,"imageId":"13-18-140691-1"},{"description":{"fi":"Meri-Lappi on Perämeren rannikolla oleva Lapin nykymaakunnan lounaisosa, Pohjois-Pohjanmaan ja Ruotsin välissä oleva alue ja sama kuin Kemi–Tornion seutukunta. Meri-Lapin kuntia ovat Kemi, Keminmaa, Tornio, Simo, Tervola ja Ylitornio.","sv":"Lapplands sydväst delen, kommunerna Kemi, Keminmaa, Torneå , Simo, Tervola och Övertorneå ","en":null,"ru":null,"se":null},"exactMatch":["wikidata:Q18660802","escenic:meri-lappi","leiki:focus100k_na_1083702"],"updated":"2020-03-03T09:42:22+02:00","alternativeIds":["18-42286","18-199123","18-223387","18-288158"],"title":{"fi":"Meri-Lappi","sv":"Meri-Lappi","en":null,"ru":null,"se":null},"types":["Concept","Place"],"id":"18-173764","contentHits":7932},{"description":{"fi":"valtiot (alueelliset kokonaisuudet)","sv":"stater (länder)","en":"","ru":null,"se":null},"exactMatch":["leiki:focus100k_na_3404","wikidata:Q34","freebase:\u002Fm\u002F0d0vqn","finto:http:\u002F\u002Fwww.yso.fi\u002Fonto\u002Fkoko\u002Fp63442"],"updated":"2022-10-02T21:35:54+03:00","alternativeIds":["18-182735","18-147891","18-3178","18-2599","18-35544"],"title":{"fi":"Ruotsi","sv":"Sverige","en":null,"ru":null,"se":"Ruoŧŧa"},"types":["MainConcept","Concept","Place"],"id":"18-189082","contentHits":18112},{"description":{"fi":"Lapin maakunta (ruots. Lappland, pohjoissaameksi Lappi eanangoddi, inarinsaameksi Laapi eennâmkodde ja koltansaameksi Lappi mäddkåʹdd) on Suomen pohjoisin, laajin ja harvimmin asuttu maakunta. Se vastaa alueeltaan aiempaa Lapin lääniä, mutta nykyinen Lapin maakunta on laajempi kuin Lapin historiallinen maakunta, koska sen eteläosa, joka myös tunnetaan nimellä Peräpohjola, on osa Pohjanmaan historiallista maakuntaa. ","sv":"Lappland (finska: Lappi, samiska: Sápmi) är Finlands nordligaste landskap. I väst gränsar finska Lappland till svenska Lappland och Norrbotten, i norr till norska Troms og Finnmark fylke, i söder till Norra Österbotten samt i öst till Murmansk oblast och Karelska republiken i Ryssland. Landskapet omfattar 21 kommuner med sammanlagt 181 000 invånare (2014). Landskapet Lappland som det idag uppfattas sammanfaller med det vid årsskiftet 2009\u002F2010 upplösta Lapplands län, men det historiska landskapet var mindre. 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