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class="jump-to_decal-line"></div><div class="jump-to-link-wrapper"><a href="#course-overview" class="jump-to_link w-inline-block"><div class="text-style-inline text-color-black">Course overview</div><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.5386L17.3273 11.3658L16.314 11.213C15.9559 11.1551 15.5945 11.1188 15.232 11.1043C14.2667 11.0792 13.3003 11.0867 12.3352 11.1013L9.44183 11.1646C8.25529 11.1977 7.0688 11.2268 5.88523 11.2882C5.29267 11.311 4.70258 11.3544 4.11119 11.3871C3.52198 11.4341 2.93072 11.4701 2.34398 11.5308C1.98422 11.5503 1.62343 11.5376 1.26592 11.4929C1.10095 11.4696 0.94434 11.4057 0.810129 11.307C0.675917 11.2083 0.568298 11.0778 0.496921 10.9273C0.236922 10.4762 0.369622 9.94505 0.846758 9.76626C1.15667 9.65764 1.48338 9.60482 1.81173 9.61025C3.29353 9.58895 4.77197 9.46304 6.23603 9.23347C6.63738 9.1398 7.05032 9.10561 7.46161 9.13199C8.73218 9.30607 10.0018 9.15802 11.2684 9.25982C11.7384 9.29588 12.2097 9.31345 12.681 9.33484C13.1524 9.35156 13.6241 9.3708 14.0942 9.41085C15.771 9.54543 17.4414 9.74297 19.1048 9.98543C19.764 10.0574 20.3845 10.3328 20.8801 10.7734C21.11 10.9871 21.031 11.4219 20.727 11.483C20.2954 11.5644 19.8575 11.6076 19.4184 11.6119C19.0577 11.5982 18.6982 11.5639 18.3415 11.5091L18.3354 11.5386Z" fill="currentColor"/> <path d="M14.6939 12.7759C15.3205 12.411 15.9607 12.0606 16.6281 11.7448C16.9825 11.5778 17.3412 11.4178 17.6959 11.2436C18.3149 10.9242 18.9626 10.6635 19.6303 10.465C20.3318 10.2578 21.0586 10.1482 21.79 10.1393L21.231 11.9465C20.6245 11.5893 20.0231 11.2226 19.4307 10.8417C17.3591 9.50732 15.367 8.05051 13.432 6.52538C13.1446 6.28364 12.8834 6.01239 12.6527 5.71609C12.5491 5.58195 12.4812 5.42374 12.4552 5.25623C12.4293 5.08872 12.4462 4.91737 12.5045 4.75818C12.6482 4.25901 13.1314 3.99143 13.587 4.20383C13.8776 4.34882 14.1432 4.53947 14.3736 4.7685C15.4474 5.77949 16.6438 6.65168 17.9348 7.36463C18.291 7.56297 18.6802 7.7409 18.9649 8.0207C19.878 8.91313 21.0095 9.5044 22.0268 10.253C22.0903 10.2992 22.1538 10.3454 22.2177 10.3919L22.3013 10.4528C22.451 10.5618 22.5608 10.7168 22.6139 10.8942C22.667 11.0716 22.6604 11.2615 22.5952 11.4348C22.53 11.6081 22.4097 11.7552 22.2528 11.8536C22.0959 11.952 21.9111 11.9961 21.7267 11.9793C20.9845 11.9117 20.2138 12.0739 19.4514 12.297C17.9566 12.7375 16.5064 13.5525 15.117 14.4636C14.5762 14.8475 13.9392 15.0735 13.2774 15.1162C12.9596 15.1275 12.7061 14.766 12.8873 14.5043C13.1487 14.1304 13.449 13.7853 13.7832 13.4749C14.074 13.2276 14.3832 13.0027 14.7081 12.8024L14.6939 12.7759Z" fill="currentColor"/> </svg></div></a><a href="#leaders" class="jump-to_link w-inline-block"><div class="text-style-inline text-color-black">Your instructrors</div><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.5386L17.3273 11.3658L16.314 11.213C15.9559 11.1551 15.5945 11.1188 15.232 11.1043C14.2667 11.0792 13.3003 11.0867 12.3352 11.1013L9.44183 11.1646C8.25529 11.1977 7.0688 11.2268 5.88523 11.2882C5.29267 11.311 4.70258 11.3544 4.11119 11.3871C3.52198 11.4341 2.93072 11.4701 2.34398 11.5308C1.98422 11.5503 1.62343 11.5376 1.26592 11.4929C1.10095 11.4696 0.94434 11.4057 0.810129 11.307C0.675917 11.2083 0.568298 11.0778 0.496921 10.9273C0.236922 10.4762 0.369622 9.94505 0.846758 9.76626C1.15667 9.65764 1.48338 9.60482 1.81173 9.61025C3.29353 9.58895 4.77197 9.46304 6.23603 9.23347C6.63738 9.1398 7.05032 9.10561 7.46161 9.13199C8.73218 9.30607 10.0018 9.15802 11.2684 9.25982C11.7384 9.29588 12.2097 9.31345 12.681 9.33484C13.1524 9.35156 13.6241 9.3708 14.0942 9.41085C15.771 9.54543 17.4414 9.74297 19.1048 9.98543C19.764 10.0574 20.3845 10.3328 20.8801 10.7734C21.11 10.9871 21.031 11.4219 20.727 11.483C20.2954 11.5644 19.8575 11.6076 19.4184 11.6119C19.0577 11.5982 18.6982 11.5639 18.3415 11.5091L18.3354 11.5386Z" fill="currentColor"/> <path d="M14.6939 12.7759C15.3205 12.411 15.9607 12.0606 16.6281 11.7448C16.9825 11.5778 17.3412 11.4178 17.6959 11.2436C18.3149 10.9242 18.9626 10.6635 19.6303 10.465C20.3318 10.2578 21.0586 10.1482 21.79 10.1393L21.231 11.9465C20.6245 11.5893 20.0231 11.2226 19.4307 10.8417C17.3591 9.50732 15.367 8.05051 13.432 6.52538C13.1446 6.28364 12.8834 6.01239 12.6527 5.71609C12.5491 5.58195 12.4812 5.42374 12.4552 5.25623C12.4293 5.08872 12.4462 4.91737 12.5045 4.75818C12.6482 4.25901 13.1314 3.99143 13.587 4.20383C13.8776 4.34882 14.1432 4.53947 14.3736 4.7685C15.4474 5.77949 16.6438 6.65168 17.9348 7.36463C18.291 7.56297 18.6802 7.7409 18.9649 8.0207C19.878 8.91313 21.0095 9.5044 22.0268 10.253C22.0903 10.2992 22.1538 10.3454 22.2177 10.3919L22.3013 10.4528C22.451 10.5618 22.5608 10.7168 22.6139 10.8942C22.667 11.0716 22.6604 11.2615 22.5952 11.4348C22.53 11.6081 22.4097 11.7552 22.2528 11.8536C22.0959 11.952 21.9111 11.9961 21.7267 11.9793C20.9845 11.9117 20.2138 12.0739 19.4514 12.297C17.9566 12.7375 16.5064 13.5525 15.117 14.4636C14.5762 14.8475 13.9392 15.0735 13.2774 15.1162C12.9596 15.1275 12.7061 14.766 12.8873 14.5043C13.1487 14.1304 13.449 13.7853 13.7832 13.4749C14.074 13.2276 14.3832 13.0027 14.7081 12.8024L14.6939 12.7759Z" fill="currentColor"/> </svg></div></a><a href="#benefits" class="jump-to_link w-inline-block"><div class="text-style-inline text-color-black">Course benefits</div><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.5386L17.3273 11.3658L16.314 11.213C15.9559 11.1551 15.5945 11.1188 15.232 11.1043C14.2667 11.0792 13.3003 11.0867 12.3352 11.1013L9.44183 11.1646C8.25529 11.1977 7.0688 11.2268 5.88523 11.2882C5.29267 11.311 4.70258 11.3544 4.11119 11.3871C3.52198 11.4341 2.93072 11.4701 2.34398 11.5308C1.98422 11.5503 1.62343 11.5376 1.26592 11.4929C1.10095 11.4696 0.94434 11.4057 0.810129 11.307C0.675917 11.2083 0.568298 11.0778 0.496921 10.9273C0.236922 10.4762 0.369622 9.94505 0.846758 9.76626C1.15667 9.65764 1.48338 9.60482 1.81173 9.61025C3.29353 9.58895 4.77197 9.46304 6.23603 9.23347C6.63738 9.1398 7.05032 9.10561 7.46161 9.13199C8.73218 9.30607 10.0018 9.15802 11.2684 9.25982C11.7384 9.29588 12.2097 9.31345 12.681 9.33484C13.1524 9.35156 13.6241 9.3708 14.0942 9.41085C15.771 9.54543 17.4414 9.74297 19.1048 9.98543C19.764 10.0574 20.3845 10.3328 20.8801 10.7734C21.11 10.9871 21.031 11.4219 20.727 11.483C20.2954 11.5644 19.8575 11.6076 19.4184 11.6119C19.0577 11.5982 18.6982 11.5639 18.3415 11.5091L18.3354 11.5386Z" fill="currentColor"/> <path d="M14.6939 12.7759C15.3205 12.411 15.9607 12.0606 16.6281 11.7448C16.9825 11.5778 17.3412 11.4178 17.6959 11.2436C18.3149 10.9242 18.9626 10.6635 19.6303 10.465C20.3318 10.2578 21.0586 10.1482 21.79 10.1393L21.231 11.9465C20.6245 11.5893 20.0231 11.2226 19.4307 10.8417C17.3591 9.50732 15.367 8.05051 13.432 6.52538C13.1446 6.28364 12.8834 6.01239 12.6527 5.71609C12.5491 5.58195 12.4812 5.42374 12.4552 5.25623C12.4293 5.08872 12.4462 4.91737 12.5045 4.75818C12.6482 4.25901 13.1314 3.99143 13.587 4.20383C13.8776 4.34882 14.1432 4.53947 14.3736 4.7685C15.4474 5.77949 16.6438 6.65168 17.9348 7.36463C18.291 7.56297 18.6802 7.7409 18.9649 8.0207C19.878 8.91313 21.0095 9.5044 22.0268 10.253C22.0903 10.2992 22.1538 10.3454 22.2177 10.3919L22.3013 10.4528C22.451 10.5618 22.5608 10.7168 22.6139 10.8942C22.667 11.0716 22.6604 11.2615 22.5952 11.4348C22.53 11.6081 22.4097 11.7552 22.2528 11.8536C22.0959 11.952 21.9111 11.9961 21.7267 11.9793C20.9845 11.9117 20.2138 12.0739 19.4514 12.297C17.9566 12.7375 16.5064 13.5525 15.117 14.4636C14.5762 14.8475 13.9392 15.0735 13.2774 15.1162C12.9596 15.1275 12.7061 14.766 12.8873 14.5043C13.1487 14.1304 13.449 13.7853 13.7832 13.4749C14.074 13.2276 14.3832 13.0027 14.7081 12.8024L14.6939 12.7759Z" fill="currentColor"/> </svg></div></a><a href="#whats-included" class="jump-to_link w-inline-block"><div class="text-style-inline text-color-black">What's included</div><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.5386L17.3273 11.3658L16.314 11.213C15.9559 11.1551 15.5945 11.1188 15.232 11.1043C14.2667 11.0792 13.3003 11.0867 12.3352 11.1013L9.44183 11.1646C8.25529 11.1977 7.0688 11.2268 5.88523 11.2882C5.29267 11.311 4.70258 11.3544 4.11119 11.3871C3.52198 11.4341 2.93072 11.4701 2.34398 11.5308C1.98422 11.5503 1.62343 11.5376 1.26592 11.4929C1.10095 11.4696 0.94434 11.4057 0.810129 11.307C0.675917 11.2083 0.568298 11.0778 0.496921 10.9273C0.236922 10.4762 0.369622 9.94505 0.846758 9.76626C1.15667 9.65764 1.48338 9.60482 1.81173 9.61025C3.29353 9.58895 4.77197 9.46304 6.23603 9.23347C6.63738 9.1398 7.05032 9.10561 7.46161 9.13199C8.73218 9.30607 10.0018 9.15802 11.2684 9.25982C11.7384 9.29588 12.2097 9.31345 12.681 9.33484C13.1524 9.35156 13.6241 9.3708 14.0942 9.41085C15.771 9.54543 17.4414 9.74297 19.1048 9.98543C19.764 10.0574 20.3845 10.3328 20.8801 10.7734C21.11 10.9871 21.031 11.4219 20.727 11.483C20.2954 11.5644 19.8575 11.6076 19.4184 11.6119C19.0577 11.5982 18.6982 11.5639 18.3415 11.5091L18.3354 11.5386Z" fill="currentColor"/> <path d="M14.6939 12.7759C15.3205 12.411 15.9607 12.0606 16.6281 11.7448C16.9825 11.5778 17.3412 11.4178 17.6959 11.2436C18.3149 10.9242 18.9626 10.6635 19.6303 10.465C20.3318 10.2578 21.0586 10.1482 21.79 10.1393L21.231 11.9465C20.6245 11.5893 20.0231 11.2226 19.4307 10.8417C17.3591 9.50732 15.367 8.05051 13.432 6.52538C13.1446 6.28364 12.8834 6.01239 12.6527 5.71609C12.5491 5.58195 12.4812 5.42374 12.4552 5.25623C12.4293 5.08872 12.4462 4.91737 12.5045 4.75818C12.6482 4.25901 13.1314 3.99143 13.587 4.20383C13.8776 4.34882 14.1432 4.53947 14.3736 4.7685C15.4474 5.77949 16.6438 6.65168 17.9348 7.36463C18.291 7.56297 18.6802 7.7409 18.9649 8.0207C19.878 8.91313 21.0095 9.5044 22.0268 10.253C22.0903 10.2992 22.1538 10.3454 22.2177 10.3919L22.3013 10.4528C22.451 10.5618 22.5608 10.7168 22.6139 10.8942C22.667 11.0716 22.6604 11.2615 22.5952 11.4348C22.53 11.6081 22.4097 11.7552 22.2528 11.8536C22.0959 11.952 21.9111 11.9961 21.7267 11.9793C20.9845 11.9117 20.2138 12.0739 19.4514 12.297C17.9566 12.7375 16.5064 13.5525 15.117 14.4636C14.5762 14.8475 13.9392 15.0735 13.2774 15.1162C12.9596 15.1275 12.7061 14.766 12.8873 14.5043C13.1487 14.1304 13.449 13.7853 13.7832 13.4749C14.074 13.2276 14.3832 13.0027 14.7081 12.8024L14.6939 12.7759Z" fill="currentColor"/> </svg></div></a><a href="#schedule" class="jump-to_link w-inline-block"><div class="text-style-inline text-color-black">Course schedule</div><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.5386L17.3273 11.3658L16.314 11.213C15.9559 11.1551 15.5945 11.1188 15.232 11.1043C14.2667 11.0792 13.3003 11.0867 12.3352 11.1013L9.44183 11.1646C8.25529 11.1977 7.0688 11.2268 5.88523 11.2882C5.29267 11.311 4.70258 11.3544 4.11119 11.3871C3.52198 11.4341 2.93072 11.4701 2.34398 11.5308C1.98422 11.5503 1.62343 11.5376 1.26592 11.4929C1.10095 11.4696 0.94434 11.4057 0.810129 11.307C0.675917 11.2083 0.568298 11.0778 0.496921 10.9273C0.236922 10.4762 0.369622 9.94505 0.846758 9.76626C1.15667 9.65764 1.48338 9.60482 1.81173 9.61025C3.29353 9.58895 4.77197 9.46304 6.23603 9.23347C6.63738 9.1398 7.05032 9.10561 7.46161 9.13199C8.73218 9.30607 10.0018 9.15802 11.2684 9.25982C11.7384 9.29588 12.2097 9.31345 12.681 9.33484C13.1524 9.35156 13.6241 9.3708 14.0942 9.41085C15.771 9.54543 17.4414 9.74297 19.1048 9.98543C19.764 10.0574 20.3845 10.3328 20.8801 10.7734C21.11 10.9871 21.031 11.4219 20.727 11.483C20.2954 11.5644 19.8575 11.6076 19.4184 11.6119C19.0577 11.5982 18.6982 11.5639 18.3415 11.5091L18.3354 11.5386Z" fill="currentColor"/> <path d="M14.6939 12.7759C15.3205 12.411 15.9607 12.0606 16.6281 11.7448C16.9825 11.5778 17.3412 11.4178 17.6959 11.2436C18.3149 10.9242 18.9626 10.6635 19.6303 10.465C20.3318 10.2578 21.0586 10.1482 21.79 10.1393L21.231 11.9465C20.6245 11.5893 20.0231 11.2226 19.4307 10.8417C17.3591 9.50732 15.367 8.05051 13.432 6.52538C13.1446 6.28364 12.8834 6.01239 12.6527 5.71609C12.5491 5.58195 12.4812 5.42374 12.4552 5.25623C12.4293 5.08872 12.4462 4.91737 12.5045 4.75818C12.6482 4.25901 13.1314 3.99143 13.587 4.20383C13.8776 4.34882 14.1432 4.53947 14.3736 4.7685C15.4474 5.77949 16.6438 6.65168 17.9348 7.36463C18.291 7.56297 18.6802 7.7409 18.9649 8.0207C19.878 8.91313 21.0095 9.5044 22.0268 10.253C22.0903 10.2992 22.1538 10.3454 22.2177 10.3919L22.3013 10.4528C22.451 10.5618 22.5608 10.7168 22.6139 10.8942C22.667 11.0716 22.6604 11.2615 22.5952 11.4348C22.53 11.6081 22.4097 11.7552 22.2528 11.8536C22.0959 11.952 21.9111 11.9961 21.7267 11.9793C20.9845 11.9117 20.2138 12.0739 19.4514 12.297C17.9566 12.7375 16.5064 13.5525 15.117 14.4636C14.5762 14.8475 13.9392 15.0735 13.2774 15.1162C12.9596 15.1275 12.7061 14.766 12.8873 14.5043C13.1487 14.1304 13.449 13.7853 13.7832 13.4749C14.074 13.2276 14.3832 13.0027 14.7081 12.8024L14.6939 12.7759Z" fill="currentColor"/> </svg></div></a><a href="#" class="jump-to_link w-inline-block"><div class="text-style-inline text-color-black">Team training</div><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.5386L17.3273 11.3658L16.314 11.213C15.9559 11.1551 15.5945 11.1188 15.232 11.1043C14.2667 11.0792 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12.0606 16.6281 11.7448C16.9825 11.5778 17.3412 11.4178 17.6959 11.2436C18.3149 10.9242 18.9626 10.6635 19.6303 10.465C20.3318 10.2578 21.0586 10.1482 21.79 10.1393L21.231 11.9465C20.6245 11.5893 20.0231 11.2226 19.4307 10.8417C17.3591 9.50732 15.367 8.05051 13.432 6.52538C13.1446 6.28364 12.8834 6.01239 12.6527 5.71609C12.5491 5.58195 12.4812 5.42374 12.4552 5.25623C12.4293 5.08872 12.4462 4.91737 12.5045 4.75818C12.6482 4.25901 13.1314 3.99143 13.587 4.20383C13.8776 4.34882 14.1432 4.53947 14.3736 4.7685C15.4474 5.77949 16.6438 6.65168 17.9348 7.36463C18.291 7.56297 18.6802 7.7409 18.9649 8.0207C19.878 8.91313 21.0095 9.5044 22.0268 10.253C22.0903 10.2992 22.1538 10.3454 22.2177 10.3919L22.3013 10.4528C22.451 10.5618 22.5608 10.7168 22.6139 10.8942C22.667 11.0716 22.6604 11.2615 22.5952 11.4348C22.53 11.6081 22.4097 11.7552 22.2528 11.8536C22.0959 11.952 21.9111 11.9961 21.7267 11.9793C20.9845 11.9117 20.2138 12.0739 19.4514 12.297C17.9566 12.7375 16.5064 13.5525 15.117 14.4636C14.5762 14.8475 13.9392 15.0735 13.2774 15.1162C12.9596 15.1275 12.7061 14.766 12.8873 14.5043C13.1487 14.1304 13.449 13.7853 13.7832 13.4749C14.074 13.2276 14.3832 13.0027 14.7081 12.8024L14.6939 12.7759Z" fill="currentColor"/> </svg></div></a></div><a href="#" class="learn-more-button is-alternate learn-more-button-flex w-inline-block"><p href="#level-choose">Back to top</p><div class="w-embed"><svg width="12" height="12" viewBox="0 0 12 12" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M0.666626 6.28189L1.60663 7.22189L5.33329 3.50189V11.6152H6.66663V3.50189L10.3866 7.22856L11.3333 6.28189L5.99996 0.948559L0.666626 6.28189Z" fill="currentColor"/> </svg></div></a></nav></div><a href="#schedule" class="floating-enroll-now-btn w-button">Enroll Now</a></div></div><main class="main-wrapper"><div class="download_brochure_modal-wrapper"><div id="fs-modal-2-popup" fs-modal-element="modal-1" role="dialog" aria-modal="true" aria-labelledby="fs-modal-2-heading" 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w-dropdown-list"><div class="navbar9_container"><div class="navbar7_container"><div data-duration-in="10" data-duration-out="10" data-current="Tab 2" data-easing="linear" class="nav-tab_component w-tabs"><div id="w-node-_8756b86b-79e2-a453-acd5-c1175cc62cbc-5cc62cab" class="nav_tabs-menu w-tab-menu"><a data-w-tab="Tab 2" ms-code-onhover="click" data-w-id="8756b86b-79e2-a453-acd5-c1175cc62cbd" class="nav_tabs-link w-inline-block w-tab-link w--current"><p>PMM Certifications</p><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.738L17.3273 11.5651L16.314 11.4123C15.9559 11.3545 15.5945 11.3182 15.232 11.3036C14.2667 11.2785 13.3003 11.2861 12.3352 11.3006L9.44183 11.364C8.25529 11.3971 7.0688 11.4261 5.88523 11.4875C5.29267 11.5103 4.70258 11.5538 4.11119 11.5864C3.52198 11.6335 2.93072 11.6695 2.34398 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13L14.6939 12.9735Z" fill="currentColor"/> </svg></div></a><a data-w-tab="Tab 6" ms-code-onhover="click" id="w-node-_42d2738b-ab84-0a9a-bc4e-cd625a8455a3-5cc62cab" data-w-id="42d2738b-ab84-0a9a-bc4e-cd625a8455a3" class="nav_tabs-link w-inline-block w-tab-link"><p>Masters Certifications</p><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.738L17.3273 11.5651L16.314 11.4123C15.9559 11.3545 15.5945 11.3182 15.232 11.3036C14.2667 11.2785 13.3003 11.2861 12.3352 11.3006L9.44183 11.364C8.25529 11.3971 7.0688 11.4261 5.88523 11.4875C5.29267 11.5103 4.70258 11.5538 4.11119 11.5864C3.52198 11.6335 2.93072 11.6695 2.34398 11.7302C1.98422 11.7496 1.62343 11.7369 1.26592 11.6922C1.10095 11.6689 0.94434 11.6051 0.810129 11.5063C0.675917 11.4076 0.568298 11.2771 0.496921 11.1266C0.236922 10.6755 0.369622 10.1444 0.846758 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training</p><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.738L17.3273 11.5651L16.314 11.4123C15.9559 11.3545 15.5945 11.3182 15.232 11.3036C14.2667 11.2785 13.3003 11.2861 12.3352 11.3006L9.44183 11.364C8.25529 11.3971 7.0688 11.4261 5.88523 11.4875C5.29267 11.5103 4.70258 11.5538 4.11119 11.5864C3.52198 11.6335 2.93072 11.6695 2.34398 11.7302C1.98422 11.7496 1.62343 11.7369 1.26592 11.6922C1.10095 11.6689 0.94434 11.6051 0.810129 11.5063C0.675917 11.4076 0.568298 11.2771 0.496921 11.1266C0.236922 10.6755 0.369622 10.1444 0.846758 9.96561C1.15667 9.85698 1.48338 9.80416 1.81173 9.80959C3.29353 9.78829 4.77197 9.66238 6.23603 9.43281C6.63738 9.33915 7.05032 9.30496 7.46161 9.33134C8.73218 9.50541 10.0018 9.35736 11.2684 9.45916C11.7384 9.49522 12.2097 9.51279 12.681 9.53418C13.1524 9.5509 13.6241 9.57014 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fill="currentColor"/> <path d="M14.6939 12.9735C15.3205 12.6085 15.9607 12.2582 16.6281 11.9423C16.9825 11.7754 17.3412 11.6154 17.6959 11.4412C18.3149 11.1218 18.9626 10.8611 19.6303 10.6625C20.3318 10.4554 21.0586 10.3458 21.79 10.3368L21.231 12.144C20.6245 11.7868 20.0231 11.4202 19.4307 11.0392C17.3591 9.7049 15.367 8.24808 13.432 6.72295C13.1446 6.48121 12.8834 6.20996 12.6527 5.91366C12.5491 5.77952 12.4812 5.62131 12.4552 5.4538C12.4293 5.28629 12.4462 5.11494 12.5045 4.95575C12.6482 4.45658 13.1314 4.189 13.587 4.4014C13.8776 4.54639 14.1432 4.73704 14.3736 4.96608C15.4474 5.97706 16.6438 6.84925 17.9348 7.5622C18.291 7.76054 18.6802 7.93848 18.9649 8.21827C19.878 9.1107 21.0095 9.70197 22.0268 10.4505C22.0903 10.4968 22.1538 10.543 22.2177 10.5895L22.3013 10.6503C22.451 10.7593 22.5608 10.9144 22.6139 11.0918C22.667 11.2692 22.6604 11.4591 22.5952 11.6324C22.53 11.8057 22.4097 11.9528 22.2528 12.0512C22.0959 12.1495 21.9111 12.1937 21.7267 12.1769C20.9845 12.1093 20.2138 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12.144C20.6245 11.7868 20.0231 11.4202 19.4307 11.0392C17.3591 9.7049 15.367 8.24808 13.432 6.72295C13.1446 6.48121 12.8834 6.20996 12.6527 5.91366C12.5491 5.77952 12.4812 5.62131 12.4552 5.4538C12.4293 5.28629 12.4462 5.11494 12.5045 4.95575C12.6482 4.45658 13.1314 4.189 13.587 4.4014C13.8776 4.54639 14.1432 4.73704 14.3736 4.96608C15.4474 5.97706 16.6438 6.84925 17.9348 7.5622C18.291 7.76054 18.6802 7.93848 18.9649 8.21827C19.878 9.1107 21.0095 9.70197 22.0268 10.4505C22.0903 10.4968 22.1538 10.543 22.2177 10.5895L22.3013 10.6503C22.451 10.7593 22.5608 10.9144 22.6139 11.0918C22.667 11.2692 22.6604 11.4591 22.5952 11.6324C22.53 11.8057 22.4097 11.9528 22.2528 12.0512C22.0959 12.1495 21.9111 12.1937 21.7267 12.1769C20.9845 12.1093 20.2138 12.2714 19.4514 12.4946C17.9566 12.935 16.5064 13.7501 15.117 14.6612C14.5762 15.0451 13.9392 15.2711 13.2774 15.3138C12.9596 15.3251 12.7061 14.9635 12.8873 14.7019C13.1487 14.328 13.449 13.9829 13.7832 13.6725C14.074 13.4251 14.3832 13.2003 14.7081 13L14.6939 12.9735Z" fill="currentColor"/> </svg></div></a><a data-w-tab="Tab 7" ms-code-onhover="click" id="w-node-_656fec7c-99dd-a043-efd7-131ec7078bbd-5cc62cab" data-w-id="656fec7c-99dd-a043-efd7-131ec7078bbd" class="nav_tabs-link w-inline-block w-tab-link"><div>Popular courses</div><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.738L17.3273 11.5651L16.314 11.4123C15.9559 11.3545 15.5945 11.3182 15.232 11.3036C14.2667 11.2785 13.3003 11.2861 12.3352 11.3006L9.44183 11.364C8.25529 11.3971 7.0688 11.4261 5.88523 11.4875C5.29267 11.5103 4.70258 11.5538 4.11119 11.5864C3.52198 11.6335 2.93072 11.6695 2.34398 11.7302C1.98422 11.7496 1.62343 11.7369 1.26592 11.6922C1.10095 11.6689 0.94434 11.6051 0.810129 11.5063C0.675917 11.4076 0.568298 11.2771 0.496921 11.1266C0.236922 10.6755 0.369622 10.1444 0.846758 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12.4462 5.11494 12.5045 4.95575C12.6482 4.45658 13.1314 4.189 13.587 4.4014C13.8776 4.54639 14.1432 4.73704 14.3736 4.96608C15.4474 5.97706 16.6438 6.84925 17.9348 7.5622C18.291 7.76054 18.6802 7.93848 18.9649 8.21827C19.878 9.1107 21.0095 9.70197 22.0268 10.4505C22.0903 10.4968 22.1538 10.543 22.2177 10.5895L22.3013 10.6503C22.451 10.7593 22.5608 10.9144 22.6139 11.0918C22.667 11.2692 22.6604 11.4591 22.5952 11.6324C22.53 11.8057 22.4097 11.9528 22.2528 12.0512C22.0959 12.1495 21.9111 12.1937 21.7267 12.1769C20.9845 12.1093 20.2138 12.2714 19.4514 12.4946C17.9566 12.935 16.5064 13.7501 15.117 14.6612C14.5762 15.0451 13.9392 15.2711 13.2774 15.3138C12.9596 15.3251 12.7061 14.9635 12.8873 14.7019C13.1487 14.328 13.449 13.9829 13.7832 13.6725C14.074 13.4251 14.3832 13.2003 14.7081 13L14.6939 12.9735Z" fill="currentColor"/> </svg></div></a></div><div class="nav_tabs-nav w-tab-content"><div data-w-tab="Tab 2" class="nav-tab-content w-tab-pane w--tab-active"><div class="nav-tab-top-content"><p>Find the perfect certification to level up.</p></div><div class="nav-tab-links_wrapper"><a href="https://learning.productmarketingalliance.com/on-demand/product-marketing-certified-core" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_63916)"/> <path d="M27 11H13C11.9 11 11 11.9 11 13V27C11 28.1 11.9 29 13 29H27C28.1 29 29 28.1 29 27V13C29 11.9 28.1 11 27 11ZM27 27H13V13H27V27ZM20 25H22V15H18V17H20V25Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_63916" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>PMM Certified | Core</div></a><a href="https://learning.productmarketingalliance.com/on-demand/advanced-product-marketing-certified" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_63920)"/> <path d="M27 11H13C11.9 11 11 11.9 11 13V27C11 28.1 11.9 29 13 29H27C28.1 29 29 28.1 29 27V13C29 11.9 28.1 11 27 11ZM27 27H13V13H27V27ZM23 23H19V21H21C22.1 21 23 20.11 23 19V17C23 15.89 22.1 15 21 15H17V17H21V19H19C17.9 19 17 19.89 17 21V25H23V23Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_63920" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>PMM Certified | Advanced</div></a><a href="https://learning.productmarketingalliance.com/leadership-on-demand/product-marketing-certified-leadership" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_63925)"/> <path d="M27 11H13C11.9 11 11 11.9 11 13V27C11 28.1 11.9 29 13 29H27C28.1 29 29 28.1 29 27V13C29 11.9 28.1 11 27 11ZM27 27H13V13H27V27ZM23 23V21.5C23 20.67 22.33 20 21.5 20C22.33 20 23 19.33 23 18.5V17C23 15.89 22.1 15 21 15H17V17H21V19H19V21H21V23H17V25H21C22.1 25 23 24.11 23 23Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_63925" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>PMM Certified | Leadership</div></a><a href="/#level-choose" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_63933)"/> <path d="M20 12L18.59 13.41L24.17 19H12V21H24.17L18.59 26.59L20 28L28 20L20 12Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_63933" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>View all certifications</div></a><a id="w-node-_9aba5fa2-6d74-5006-ba96-580dead4cdda-5cc62cab" href="/foundations" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_7845_11542)"/> <path d="M19.86 13.5L20.26 15.5H25.5V21.5H22.14L21.74 19.5H14.5V13.5H19.86ZM21.5 11.5H12.5V28.5H14.5V21.5H20.1L20.5 23.5H27.5V13.5H21.9L21.5 11.5Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_7845_11542" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Break into Product Marketing</div></a></div></div><div data-w-tab="Tab 6" class="nav-tab-content w-tab-pane"><div class="nav-tab-top-content"><p>Find the perfect certification to elevate your skills.</p></div><div class="nav-tab-links_wrapper-5-rows"><a href="https://learning.productmarketingalliance.com/on-demand/messaging-certified" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_5585_57396)"/> <path d="M12 12H28V24H13.17L12 25.17V12ZM12 10C10.9 10 10.01 10.9 10.01 12L10 30L14 26H28C29.1 26 30 25.1 30 24V12C30 10.9 29.1 10 28 10H12ZM14 20H26V22H14V20ZM14 17H26V19H14V17ZM14 14H26V16H14V14Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_5585_57396" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Messaging Certified</div></a><a href="https://learning.productmarketingalliance.com/on-demand/narrative-design-certified" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_5585_57405)"/> <path d="M10.9336 16.5H21.9336V18.5H10.9336V16.5ZM10.9336 14.5H21.9336V12.5H10.9336V14.5ZM10.9336 22.5H17.9336V20.5H10.9336V22.5ZM25.9436 19.37L26.6536 18.66C27.0436 18.27 27.6736 18.27 28.0636 18.66L28.7736 19.37C29.1636 19.76 29.1636 20.39 28.7736 20.78L28.0636 21.49L25.9436 19.37ZM25.2336 20.08L19.9336 25.38V27.5H22.0536L27.3536 22.2L25.2336 20.08Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_5585_57405" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Narrative Design Certified</div></a><a href="https://learning.productmarketingalliance.com/on-demand/positioning-certified-masters" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_5585_57423)"/> <path d="M20 10C16.13 10 13 13.13 13 17C13 22.25 20 30 20 30C20 30 27 22.25 27 17C27 13.13 23.87 10 20 10ZM15 17C15 14.24 17.24 12 20 12C22.76 12 25 14.24 25 17C25 19.88 22.12 24.19 20 26.88C17.92 24.21 15 19.85 15 17Z" fill="#F9F8F5"/> <path d="M20 19.5C21.3807 19.5 22.5 18.3807 22.5 17C22.5 15.6193 21.3807 14.5 20 14.5C18.6193 14.5 17.5 15.6193 17.5 17C17.5 18.3807 18.6193 19.5 20 19.5Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_5585_57423" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Positioning Certified</div></a><a href="https://learning.productmarketingalliance.com/on-demand/pricing-certified-masters" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_5585_57434)"/> <path d="M18.5 21V17C18.5 16.45 18.05 16 17.5 16H13.5V14H18.5V12H16V11H14V12H12.5C11.95 12 11.5 12.45 11.5 13V17C11.5 17.55 11.95 18 12.5 18H16.5V20H11.5V22H14V23H16V22H17.5C18.05 22 18.5 21.55 18.5 21Z" fill="#F9F8F5"/> <path d="M27.09 20.52L21.43 26.17L18.6 23.34L17.19 24.76L21.43 29L28.5 21.93L27.09 20.52Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_5585_57434" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Pricing Certified</div></a><a href="https://learning.productmarketingalliance.com/on-demand/go-to-market-certified-masters" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_5585_57400)"/> <path d="M27 11H13C11.9 11 11 11.9 11 13V27C11 28.1 11.9 29 13 29H27C28.1 29 29 28.1 29 27V13C29 11.9 28.1 11 27 11ZM27 27H13V13H27V27Z" fill="#F9F8F5"/> <path d="M17 20H15V25H17V20Z" fill="#F9F8F5"/> <path d="M25 15H23V25H25V15Z" fill="#F9F8F5"/> <path d="M21 22H19V25H21V22Z" fill="#F9F8F5"/> <path d="M21 18H19V20H21V18Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_5585_57400" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Go-to-Market Certified</div></a><a id="w-node-c2fef08b-2d19-45ae-9cb4-76cd877483e5-5cc62cab" href="https://learning.productmarketingalliance.com/on-demand/metrics-certified-masters" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_5585_57409)"/> <path d="M10 27.9898L17.5 20.4798L21.5 24.4798L28.59 16.5098L30 17.9198L21.5 27.4798L17.5 23.4798L11.5 29.4898L10 27.9898ZM11.5 23.4898L17.5 17.4798L21.5 21.4798L30 11.9198L28.59 10.5098L21.5 18.4798L17.5 14.4798L10 21.9898L11.5 23.4898Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_5585_57409" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Metrics Certified</div></a><a id="w-node-e460b524-e2b4-d7c8-c356-06883e295c02-5cc62cab" href="https://learning.productmarketingalliance.com/on-demand/sales-enablement-certified-masters" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_5585_57427)"/> <path d="M24 14L26.29 16.29L21.41 21.17L17.41 17.17L10 24.59L11.41 26L17.41 20L21.41 24L27.71 17.71L30 20V14H24Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_5585_57427" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Sales enablement Certified</div></a><a id="w-node-afd62d89-e4bd-e223-28a8-929fdd03be98-5cc62cab" href="https://learning.productmarketingalliance.com/on-demand/storytelling-certified-masters" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_5585_57438)"/> <path d="M29 12C27.89 11.65 26.67 11.5 25.5 11.5C23.55 11.5 21.45 11.9 20 13C18.55 11.9 16.45 11.5 14.5 11.5C12.55 11.5 10.45 11.9 9 13V27.65C9 27.9 9.25 28.15 9.5 28.15C9.6 28.15 9.65 28.1 9.75 28.1C11.1 27.45 13.05 27 14.5 27C16.45 27 18.55 27.4 20 28.5C21.35 27.65 23.8 27 25.5 27C27.15 27 28.85 27.3 30.25 28.05C30.35 28.1 30.4 28.1 30.5 28.1C30.75 28.1 31 27.85 31 27.6V13C30.4 12.55 29.75 12.25 29 12ZM29 25.5C27.9 25.15 26.7 25 25.5 25C23.8 25 21.35 25.65 20 26.5V15C21.35 14.15 23.8 13.5 25.5 13.5C26.7 13.5 27.9 13.65 29 14V25.5Z" fill="#F9F8F5"/> <path d="M25.5 17.5C26.38 17.5 27.23 17.59 28 17.76V16.24C27.21 16.09 26.36 16 25.5 16C23.8 16 22.26 16.29 21 16.83V18.49C22.13 17.85 23.7 17.5 25.5 17.5Z" fill="#F9F8F5"/> <path d="M21 19.49V21.15C22.13 20.51 23.7 20.16 25.5 20.16C26.38 20.16 27.23 20.25 28 20.42V18.9C27.21 18.75 26.36 18.66 25.5 18.66C23.8 18.66 22.26 18.96 21 19.49Z" fill="#F9F8F5"/> <path d="M25.5 21.33C23.8 21.33 22.26 21.62 21 22.16V23.82C22.13 23.18 23.7 22.83 25.5 22.83C26.38 22.83 27.23 22.92 28 23.09V21.57C27.21 21.41 26.36 21.33 25.5 21.33Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_5585_57438" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Storytelling Certified</div></a><a id="w-node-_173baf94-2c9a-59fa-899a-203b86539657-5cc62cab" href="https://learning.productmarketingalliance.com/" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_5876_6446)"/> <path d="M20 12L18.59 13.41L24.17 19H12V21H24.17L18.59 26.59L20 28L28 20L20 12Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_5876_6446" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>View all courses</div></a></div></div><div data-w-tab="Tab 3" class="nav-tab-content w-tab-pane"><div class="nav-tab-top-content"><p>Tailor-made training solutions for your team.</p></div><div class="nav-tab-links_wrapper"><a href="/team-certifications" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_63985)"/> <path d="M24.67 21.13C26.04 22.06 27 23.32 27 25V28H31V25C31 22.82 27.43 21.53 24.67 21.13Z" fill="#F9F8F5"/> <path d="M23 20C25.21 20 27 18.21 27 16C27 13.79 25.21 12 23 12C22.53 12 22.09 12.1 21.67 12.24C22.5 13.27 23 14.58 23 16C23 17.42 22.5 18.73 21.67 19.76C22.09 19.9 22.53 20 23 20Z" fill="#F9F8F5"/> <path d="M17 20C19.21 20 21 18.21 21 16C21 13.79 19.21 12 17 12C14.79 12 13 13.79 13 16C13 18.21 14.79 20 17 20ZM17 14C18.1 14 19 14.9 19 16C19 17.1 18.1 18 17 18C15.9 18 15 17.1 15 16C15 14.9 15.9 14 17 14Z" fill="#F9F8F5"/> <path d="M17 21C14.33 21 9 22.34 9 25V28H25V25C25 22.34 19.67 21 17 21ZM23 26H11V25.01C11.2 24.29 14.3 23 17 23C19.7 23 22.8 24.29 23 25V26Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_63985" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Team certifications</div></a><a id="w-node-_1a967bc8-49d5-544c-559b-da7188173214-5cc62cab" href="/product-marketing-team-training" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_63985)"/> <path d="M24.67 21.13C26.04 22.06 27 23.32 27 25V28H31V25C31 22.82 27.43 21.53 24.67 21.13Z" fill="#F9F8F5"/> <path d="M23 20C25.21 20 27 18.21 27 16C27 13.79 25.21 12 23 12C22.53 12 22.09 12.1 21.67 12.24C22.5 13.27 23 14.58 23 16C23 17.42 22.5 18.73 21.67 19.76C22.09 19.9 22.53 20 23 20Z" fill="#F9F8F5"/> <path d="M17 20C19.21 20 21 18.21 21 16C21 13.79 19.21 12 17 12C14.79 12 13 13.79 13 16C13 18.21 14.79 20 17 20ZM17 14C18.1 14 19 14.9 19 16C19 17.1 18.1 18 17 18C15.9 18 15 17.1 15 16C15 14.9 15.9 14 17 14Z" fill="#F9F8F5"/> <path d="M17 21C14.33 21 9 22.34 9 25V28H25V25C25 22.34 19.67 21 17 21ZM23 26H11V25.01C11.2 24.29 14.3 23 17 23C19.7 23 22.8 24.29 23 25V26Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_63985" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Enterprise training</div></a><a id="w-node-_3601cbe4-9141-4225-1bc3-6de8a3f73c5d-5cc62cab" href="/strategic-workshops" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_63985)"/> <path d="M24.67 21.13C26.04 22.06 27 23.32 27 25V28H31V25C31 22.82 27.43 21.53 24.67 21.13Z" fill="#F9F8F5"/> <path d="M23 20C25.21 20 27 18.21 27 16C27 13.79 25.21 12 23 12C22.53 12 22.09 12.1 21.67 12.24C22.5 13.27 23 14.58 23 16C23 17.42 22.5 18.73 21.67 19.76C22.09 19.9 22.53 20 23 20Z" fill="#F9F8F5"/> <path d="M17 20C19.21 20 21 18.21 21 16C21 13.79 19.21 12 17 12C14.79 12 13 13.79 13 16C13 18.21 14.79 20 17 20ZM17 14C18.1 14 19 14.9 19 16C19 17.1 18.1 18 17 18C15.9 18 15 17.1 15 16C15 14.9 15.9 14 17 14Z" fill="#F9F8F5"/> <path d="M17 21C14.33 21 9 22.34 9 25V28H25V25C25 22.34 19.67 21 17 21ZM23 26H11V25.01C11.2 24.29 14.3 23 17 23C19.7 23 22.8 24.29 23 25V26Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_63985" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Strategic workshops</div></a><a id="w-node-_48814aa0-905a-84b7-cc67-a16272d4a7e7-5cc62cab" href="https://www.productmarketingalliance.com/teams/" target="_blank" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_63985)"/> <path d="M24.67 21.13C26.04 22.06 27 23.32 27 25V28H31V25C31 22.82 27.43 21.53 24.67 21.13Z" fill="#F9F8F5"/> <path d="M23 20C25.21 20 27 18.21 27 16C27 13.79 25.21 12 23 12C22.53 12 22.09 12.1 21.67 12.24C22.5 13.27 23 14.58 23 16C23 17.42 22.5 18.73 21.67 19.76C22.09 19.9 22.53 20 23 20Z" fill="#F9F8F5"/> <path d="M17 20C19.21 20 21 18.21 21 16C21 13.79 19.21 12 17 12C14.79 12 13 13.79 13 16C13 18.21 14.79 20 17 20ZM17 14C18.1 14 19 14.9 19 16C19 17.1 18.1 18 17 18C15.9 18 15 17.1 15 16C15 14.9 15.9 14 17 14Z" fill="#F9F8F5"/> <path d="M17 21C14.33 21 9 22.34 9 25V28H25V25C25 22.34 19.67 21 17 21ZM23 26H11V25.01C11.2 24.29 14.3 23 17 23C19.7 23 22.8 24.29 23 25V26Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_63985" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Team L&D membership</div></a></div></div><div data-w-tab="Tab 4" class="nav-tab-content w-tab-pane"><div class="nav-tab-top-content"><p>Unlock your potential with our educational resources.</p></div><div class="nav-tab-links_wrapper"><a href="/certification-journey" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_64036)"/> <path d="M14 22.9992C13.17 22.9992 12.42 23.3392 11.88 23.8792C10.7 25.0592 10 29.9992 10 29.9992C10 29.9992 14.94 29.2992 16.12 28.1192C16.66 27.5792 17 26.8292 17 25.9992C17 24.3392 15.66 22.9992 14 22.9992ZM14.71 26.7092C14.43 26.9892 12.54 27.4692 12.54 27.4692C12.54 27.4692 13.01 25.5892 13.3 25.2992C13.47 25.1092 13.72 24.9992 14 24.9992C14.55 24.9992 15 25.4492 15 25.9992C15 26.2792 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stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Certification Journey</div></a><a href="#" class="nav-tab-link shadow-small hide w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_64041)"/> <path d="M12 14H10V28C10 29.1 10.9 30 12 30H26V28H12V14ZM28 10H16C14.9 10 14 10.9 14 12V24C14 25.1 14.9 26 16 26H28C29.1 26 30 25.1 30 24V12C30 10.9 29.1 10 28 10ZM25 12V17L24 16.25L23 17V12H25ZM28 24H16V12H21V21L24 18.75L27 21V12H28V24Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_64041" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>PMA Academy</div></a><a href="https://www.productmarketingalliance.com/product-marketing-iq" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_64047)"/> <path d="M17.75 29C16.9 29 16.1667 28.7042 15.55 28.1125C14.9333 27.5208 14.5833 26.8083 14.5 25.975C13.5 25.8417 12.6667 25.4 12 24.65C11.3333 23.9 11 23.0167 11 22C11 21.65 11.0458 21.3042 11.1375 20.9625C11.2292 20.6208 11.3667 20.3 11.55 20C11.3667 19.7 11.2292 19.3833 11.1375 19.05C11.0458 18.7167 11 18.3667 11 18C11 16.9833 11.3333 16.1042 12 15.3625C12.6667 14.6208 13.4917 14.1833 14.475 14.05C14.525 13.2 14.8667 12.4792 15.5 11.8875C16.1333 11.2958 16.8833 11 17.75 11C18.1833 11 18.5875 11.0833 18.9625 11.25C19.3375 11.4167 19.6833 11.6417 20 11.925C20.3 11.6417 20.6417 11.4167 21.025 11.25C21.4083 11.0833 21.8167 11 22.25 11C23.1167 11 23.8625 11.2917 24.4875 11.875C25.1125 12.4583 25.45 13.175 25.5 14.025C26.4833 14.1583 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22.6 13 22.25 13C21.9 13 21.6042 13.1208 21.3625 13.3625C21.1208 13.6042 21 13.9 21 14.25ZM19 25.75V14.25C19 13.9 18.8792 13.6042 18.6375 13.3625C18.3958 13.1208 18.1 13 17.75 13C17.4 13 17.1042 13.1208 16.8625 13.3625C16.6208 13.6042 16.5 13.9 16.5 14.25C16.5 14.5167 16.575 14.7625 16.725 14.9875C16.875 15.2125 17.075 15.3667 17.325 15.45C17.5917 15.5333 17.7833 15.7 17.9 15.95C18.0167 16.2 18.0333 16.4583 17.95 16.725C17.85 16.9917 17.675 17.1833 17.425 17.3C17.175 17.4167 16.9167 17.425 16.65 17.325C16.3 17.1917 15.9792 17.0125 15.6875 16.7875C15.3958 16.5625 15.1583 16.3 14.975 16C14.4417 16.0167 13.9792 16.2208 13.5875 16.6125C13.1958 17.0042 13 17.4667 13 18C13 18.55 13.1958 19.0208 13.5875 19.4125C13.9792 19.8042 14.45 20 15 20C15.2833 20 15.5208 20.0958 15.7125 20.2875C15.9042 20.4792 16 20.7167 16 21C16 21.2833 15.9042 21.5208 15.7125 21.7125C15.5208 21.9042 15.2833 22 15 22C14.65 22 14.3125 21.9583 13.9875 21.875C13.6625 21.7917 13.3583 21.6667 13.075 21.5C13.0417 21.5833 13.0208 21.6667 13.0125 21.75C13.0042 21.8333 13 21.9167 13 22C13 22.55 13.1958 23.0208 13.5875 23.4125C13.9792 23.8042 14.45 24 15 24C15.3333 24 15.6417 23.9292 15.925 23.7875C16.2083 23.6458 16.4417 23.4417 16.625 23.175C16.7917 22.9417 17.0083 22.8042 17.275 22.7625C17.5417 22.7208 17.7917 22.7833 18.025 22.95C18.2583 23.1167 18.3958 23.3333 18.4375 23.6C18.4792 23.8667 18.4167 24.1167 18.25 24.35C18.0167 24.6667 17.75 24.9417 17.45 25.175C17.15 25.4083 16.825 25.5917 16.475 25.725C16.4917 26.0583 16.625 26.3542 16.875 26.6125C17.125 26.8708 17.4167 27 17.75 27C18.1 27 18.3958 26.8792 18.6375 26.6375C18.8792 26.3958 19 26.1 19 25.75Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_64047" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>PMM IQ</div></a><a ms-code-onhover="click" href="#" class="nav-tab-link shadow-small hide w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_64051)"/> <path d="M20 10C14.48 10 10 14.48 10 20C10 25.52 14.48 30 20 30C25.52 30 30 25.52 30 20C30 14.48 25.52 10 20 10ZM20 28C15.59 28 12 24.41 12 20C12 15.59 15.59 12 20 12C24.41 12 28 15.59 28 20C28 24.41 24.41 28 20 28ZM20.31 19.14C18.54 18.69 17.97 18.2 17.97 17.47C17.97 16.63 18.76 16.04 20.07 16.04C21.45 16.04 21.97 16.7 22.01 17.68H23.72C23.67 16.34 22.85 15.11 21.23 14.71V13H18.9V14.69C17.39 15.01 16.18 15.99 16.18 17.5C16.18 19.29 17.67 20.19 19.84 20.71C21.79 21.17 22.18 21.86 22.18 22.58C22.18 23.11 21.79 23.97 20.08 23.97C18.48 23.97 17.85 23.25 17.76 22.33H16.04C16.14 24.03 17.4 24.99 18.9 25.3V27H21.24V25.33C22.76 25.04 23.96 24.17 23.97 22.56C23.96 20.36 22.07 19.6 20.31 19.14Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_64051" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Reimbursements</div></a><a href="/pmm-hired" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_64056)"/> <path d="M22 14.5V12.5H18V14.5H22ZM12 16.5V27.5H28V16.5H12ZM28 14.5C29.11 14.5 30 15.39 30 16.5V27.5C30 28.61 29.11 29.5 28 29.5H12C10.89 29.5 10 28.61 10 27.5L10.01 16.5C10.01 15.39 10.89 14.5 12 14.5H16V12.5C16 11.39 16.89 10.5 18 10.5H22C23.11 10.5 24 11.39 24 12.5V14.5H28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_64056" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>PMM Hired</div></a></div></div><div data-w-tab="Tab 5" class="nav-tab-content w-tab-pane"><div class="nav-tab-top-content"><p>Upskill yourself with a curated selection of certifications.</p></div><div class="nav-tab-links_wrapper _1col"><a id="w-node-_8756b86b-79e2-a453-acd5-c1175cc62d0e-5cc62cab" href="https://www.productmarketingalliance.com/pro-plus-membership/" class="nav-tab-link shadow-small _1col w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_64346)"/> <path d="M24 26V28H16V26H24ZM19 15.99V24H21V15.99H24L20 12L16 15.99H19Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_64346" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Pro+ membership</div></a><a href="https://www.productmarketingalliance.com/exec-plus-membership/" class="nav-tab-link shadow-small _1col w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_64351)"/> <path d="M24 26V28H16V26H24ZM19 15.99V24H21V15.99H24L20 12L16 15.99H19Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_64351" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Exec+ membership</div></a></div></div><div data-w-tab="Tab 7" class="nav-tab-content w-tab-pane"><div class="nav-tab-top-content"><p>Upskill yourself with a curated selection of certifications.</p></div><div class="nav-tab-links_wrapper _1col"><a id="w-node-ab3139f4-3c36-8d3a-683e-6b01e591a8f9-5cc62cab" href="https://learning.productmarketingalliance.com/on-demand/product-led-growth-certified-core" class="nav-tab-link shadow-small _1col w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_5876_6606)"/> <path d="M19 29V21.025C17.9333 21.025 16.9083 20.8208 15.925 20.4125C14.9417 20.0042 14.075 19.425 13.325 18.675C12.575 17.925 12 17.0583 11.6 16.075C11.2 15.0917 11 14.0667 11 13V11H13C14.05 11 15.0667 11.2042 16.05 11.6125C17.0333 12.0208 17.9 12.6 18.65 13.35C19.1667 13.8667 19.5958 14.4333 19.9375 15.05C20.2792 15.6667 20.5417 16.325 20.725 17.025C20.8083 16.9083 20.9 16.7958 21 16.6875C21.1 16.5792 21.2083 16.4667 21.325 16.35C22.075 15.6 22.9417 15.0208 23.925 14.6125C24.9083 14.2042 25.9333 14 27 14H29V16C29 17.0667 28.7958 18.0917 28.3875 19.075C27.9792 20.0583 27.4 20.925 26.65 21.675C25.9 22.425 25.0375 23 24.0625 23.4C23.0875 23.8 22.0667 24 21 24V29H19ZM19 19C19 18.2 18.8458 17.4375 18.5375 16.7125C18.2292 15.9875 17.7917 15.3417 17.225 14.775C16.6583 14.2083 16.0125 13.7708 15.2875 13.4625C14.5625 13.1542 13.8 13 13 13C13 13.8 13.15 14.5667 13.45 15.3C13.75 16.0333 14.1833 16.6833 14.75 17.25C15.3167 17.8167 15.9667 18.25 16.7 18.55C17.4333 18.85 18.2 19 19 19ZM21 22C21.8 22 22.5625 21.85 23.2875 21.55C24.0125 21.25 24.6583 20.8167 25.225 20.25C25.7917 19.6833 26.2292 19.0333 26.5375 18.3C26.8458 17.5667 27 16.8 27 16C26.2 16 25.4333 16.1542 24.7 16.4625C23.9667 16.7708 23.3167 17.2083 22.75 17.775C22.1833 18.3417 21.75 18.9875 21.45 19.7125C21.15 20.4375 21 21.2 21 22Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_5876_6606" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>PLG Certified</div></a><a href="https://learning.productmarketingalliance.com/on-demand/customer-marketing-certified" class="nav-tab-link shadow-small _1col w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_5876_6616)"/> <path d="M20 30C18.6167 30 17.3167 29.7375 16.1 29.2125C14.8833 28.6875 13.825 27.975 12.925 27.075C12.025 26.175 11.3125 25.1167 10.7875 23.9C10.2625 22.6833 10 21.3833 10 20C10 18.6167 10.2625 17.3167 10.7875 16.1C11.3125 14.8833 12.025 13.825 12.925 12.925C13.825 12.025 14.8833 11.3125 16.1 10.7875C17.3167 10.2625 18.6167 10 20 10C21.3833 10 22.6833 10.2625 23.9 10.7875C25.1167 11.3125 26.175 12.025 27.075 12.925C27.975 13.825 28.6875 14.8833 29.2125 16.1C29.7375 17.3167 30 18.6167 30 20C30 21.3833 29.7375 22.6833 29.2125 23.9C28.6875 25.1167 27.975 26.175 27.075 27.075C26.175 27.975 25.1167 28.6875 23.9 29.2125C22.6833 29.7375 21.3833 30 20 30ZM20 28C22.2333 28 24.125 27.225 25.675 25.675C27.225 24.125 28 22.2333 28 20C28 17.7667 27.225 15.875 25.675 14.325C24.125 12.775 22.2333 12 20 12C17.7667 12 15.875 12.775 14.325 14.325C12.775 15.875 12 17.7667 12 20C12 22.2333 12.775 24.125 14.325 25.675C15.875 27.225 17.7667 28 20 28ZM20 26C18.3333 26 16.9167 25.4167 15.75 24.25C14.5833 23.0833 14 21.6667 14 20C14 18.3333 14.5833 16.9167 15.75 15.75C16.9167 14.5833 18.3333 14 20 14C21.6667 14 23.0833 14.5833 24.25 15.75C25.4167 16.9167 26 18.3333 26 20C26 21.6667 25.4167 23.0833 24.25 24.25C23.0833 25.4167 21.6667 26 20 26ZM20 24C21.1 24 22.0417 23.6083 22.825 22.825C23.6083 22.0417 24 21.1 24 20C24 18.9 23.6083 17.9583 22.825 17.175C22.0417 16.3917 21.1 16 20 16C18.9 16 17.9583 16.3917 17.175 17.175C16.3917 17.9583 16 18.9 16 20C16 21.1 16.3917 22.0417 17.175 22.825C17.9583 23.6083 18.9 24 20 24ZM20 22C19.45 22 18.9792 21.8042 18.5875 21.4125C18.1958 21.0208 18 20.55 18 20C18 19.45 18.1958 18.9792 18.5875 18.5875C18.9792 18.1958 19.45 18 20 18C20.55 18 21.0208 18.1958 21.4125 18.5875C21.8042 18.9792 22 19.45 22 20C22 20.55 21.8042 21.0208 21.4125 21.4125C21.0208 21.8042 20.55 22 20 22Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_5876_6616" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Customer Marketing Certified</div></a><a id="w-node-bca6f37e-c908-af24-8dc8-fe3093a52281-5cc62cab" href="https://learning.productmarketingalliance.com/on-demand/b2c-product-marketing-certified-core" class="nav-tab-link shadow-small _1col w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_5876_6626)"/> <path d="M26 14H24C24 11.79 22.21 10 20 10C17.79 10 16 11.79 16 14H14C12.9 14 12 14.9 12 16V28C12 29.1 12.9 30 14 30H26C27.1 30 28 29.1 28 28V16C28 14.9 27.1 14 26 14ZM20 12C21.1 12 22 12.9 22 14H18C18 12.9 18.9 12 20 12ZM26 28H14V16H16V18C16 18.55 16.45 19 17 19C17.55 19 18 18.55 18 18V16H22V18C22 18.55 22.45 19 23 19C23.55 19 24 18.55 24 18V16H26V28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_5876_6626" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>B2C PMM Certified</div></a><a id="w-node-c6a1fb4a-5fd7-863b-4779-6fa67d755aec-5cc62cab" href="https://learning.productmarketingalliance.com/on-demand/developer-marketing-certified-core" class="nav-tab-link shadow-small _1col w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_5876_6610)"/> <path d="M13 28H27V26H13V28ZM16.3 24H23.7L23.125 20H16.875L16.3 24ZM11 30V26C11 25.45 11.1958 24.9792 11.5875 24.5875C11.9792 24.1958 12.45 24 13 24H14.3L14.85 20H12V18H28V20H25.15L25.7 24H27C27.55 24 28.0208 24.1958 28.4125 24.5875C28.8042 24.9792 29 25.45 29 26V30H11ZM14.775 18L13 10C13.55 10.4167 14.1167 10.8083 14.7 11.175C15.2833 11.5417 15.925 11.725 16.625 11.725C17.2917 11.725 17.9042 11.5542 18.4625 11.2125C19.0208 10.8708 19.5333 10.4667 20 10C20.4667 10.4667 20.9792 10.8708 21.5375 11.2125C22.0958 11.5542 22.7083 11.725 23.375 11.725C24.075 11.725 24.7167 11.5417 25.3 11.175C25.8833 10.8083 26.45 10.4167 27 10L25.225 18H23.175L24.15 13.675L23.9625 13.7C23.8375 13.7167 23.6417 13.725 23.375 13.725C22.775 13.725 22.1875 13.6333 21.6125 13.45C21.0375 13.2667 20.5 13.0083 20 12.675C19.5167 13.0083 18.9958 13.2667 18.4375 13.45C17.8792 13.6333 17.3083 13.725 16.725 13.725C16.425 13.725 16.2042 13.7167 16.0625 13.7L15.85 13.675L16.825 18H14.775Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_5876_6610" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Developer Marketing Certified</div></a><a id="w-node-_5d504439-ddb3-e988-cf8d-5de262176a82-5cc62cab" href="/foundations" class="nav-tab-link shadow-small _1col w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_5876_6621)"/> <path d="M15.25 23H13.75V18.5H12.25V17H15.25V23ZM21.75 21.5H18.75V20.5H20.75C21.3 20.5 21.75 20.05 21.75 19.5V18C21.75 17.45 21.3 17 20.75 17H17.25V18.5H20.25V19.5H18.25C17.7 19.5 17.25 19.95 17.25 20.5V23H21.75V21.5ZM27.75 22V18C27.75 17.45 27.3 17 26.75 17H23.25V18.5H26.25V19.5H24.25V20.5H26.25V21.5H23.25V23H26.75C27.3 23 27.75 22.55 27.75 22Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_5876_6621" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>PMM Foundations </div></a></div></div></div></div></div></div></nav></div><div data-delay="0" data-hover="false" data-w-id="8756b86b-79e2-a453-acd5-c1175cc62d16" class="nav-point-wrapper dropdown w-dropdown"><div class="dropdown-toggle w-dropdown-toggle"><div class="nav-link-wrapp"><div class="nav-link">Events</div><div class="nav-under-line"></div></div></div><nav class="dropdown-list-2 w-dropdown-list"><div class="navbar9_container"><div class="navbar7_container"><div data-duration-in="10" data-duration-out="10" data-current="Tab 2" data-easing="linear" class="nav-tab_component w-tabs"><div id="w-node-_8756b86b-79e2-a453-acd5-c1175cc62d21-5cc62cab" class="nav_tabs-menu w-tab-menu"><a data-w-tab="Tab 2" ms-code-onhover="click" data-w-id="8756b86b-79e2-a453-acd5-c1175cc62d22" class="nav_tabs-link w-inline-block w-tab-link w--current"><p>Product Marketing Summit</p><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.738L17.3273 11.5651L16.314 11.4123C15.9559 11.3545 15.5945 11.3182 15.232 11.3036C14.2667 11.2785 13.3003 11.2861 12.3352 11.3006L9.44183 11.364C8.25529 11.3971 7.0688 11.4261 5.88523 11.4875C5.29267 11.5103 4.70258 11.5538 4.11119 11.5864C3.52198 11.6335 2.93072 11.6695 2.34398 11.7302C1.98422 11.7496 1.62343 11.7369 1.26592 11.6922C1.10095 11.6689 0.94434 11.6051 0.810129 11.5063C0.675917 11.4076 0.568298 11.2771 0.496921 11.1266C0.236922 10.6755 0.369622 10.1444 0.846758 9.96561C1.15667 9.85698 1.48338 9.80416 1.81173 9.80959C3.29353 9.78829 4.77197 9.66238 6.23603 9.43281C6.63738 9.33915 7.05032 9.30496 7.46161 9.33134C8.73218 9.50541 10.0018 9.35736 11.2684 9.45916C11.7384 9.49522 12.2097 9.51279 12.681 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<path d="M18.3354 11.738L17.3273 11.5651L16.314 11.4123C15.9559 11.3545 15.5945 11.3182 15.232 11.3036C14.2667 11.2785 13.3003 11.2861 12.3352 11.3006L9.44183 11.364C8.25529 11.3971 7.0688 11.4261 5.88523 11.4875C5.29267 11.5103 4.70258 11.5538 4.11119 11.5864C3.52198 11.6335 2.93072 11.6695 2.34398 11.7302C1.98422 11.7496 1.62343 11.7369 1.26592 11.6922C1.10095 11.6689 0.94434 11.6051 0.810129 11.5063C0.675917 11.4076 0.568298 11.2771 0.496921 11.1266C0.236922 10.6755 0.369622 10.1444 0.846758 9.96561C1.15667 9.85698 1.48338 9.80416 1.81173 9.80959C3.29353 9.78829 4.77197 9.66238 6.23603 9.43281C6.63738 9.33915 7.05032 9.30496 7.46161 9.33134C8.73218 9.50541 10.0018 9.35736 11.2684 9.45916C11.7384 9.49522 12.2097 9.51279 12.681 9.53418C13.1524 9.5509 13.6241 9.57014 14.0942 9.61019C15.771 9.74477 17.4414 9.94231 19.1048 10.1848C19.764 10.2567 20.3845 10.5321 20.8801 10.9728C21.11 11.1865 21.031 11.6212 20.727 11.6824C20.2954 11.7638 19.8575 11.8069 19.4184 11.8112C19.0577 11.7975 18.6982 11.7632 18.3415 11.7084L18.3354 11.738Z" fill="currentColor"/> <path d="M14.6939 12.9735C15.3205 12.6085 15.9607 12.2582 16.6281 11.9423C16.9825 11.7754 17.3412 11.6154 17.6959 11.4412C18.3149 11.1218 18.9626 10.8611 19.6303 10.6625C20.3318 10.4554 21.0586 10.3458 21.79 10.3368L21.231 12.144C20.6245 11.7868 20.0231 11.4202 19.4307 11.0392C17.3591 9.7049 15.367 8.24808 13.432 6.72295C13.1446 6.48121 12.8834 6.20996 12.6527 5.91366C12.5491 5.77952 12.4812 5.62131 12.4552 5.4538C12.4293 5.28629 12.4462 5.11494 12.5045 4.95575C12.6482 4.45658 13.1314 4.189 13.587 4.4014C13.8776 4.54639 14.1432 4.73704 14.3736 4.96608C15.4474 5.97706 16.6438 6.84925 17.9348 7.5622C18.291 7.76054 18.6802 7.93848 18.9649 8.21827C19.878 9.1107 21.0095 9.70197 22.0268 10.4505C22.0903 10.4968 22.1538 10.543 22.2177 10.5895L22.3013 10.6503C22.451 10.7593 22.5608 10.9144 22.6139 11.0918C22.667 11.2692 22.6604 11.4591 22.5952 11.6324C22.53 11.8057 22.4097 11.9528 22.2528 12.0512C22.0959 12.1495 21.9111 12.1937 21.7267 12.1769C20.9845 12.1093 20.2138 12.2714 19.4514 12.4946C17.9566 12.935 16.5064 13.7501 15.117 14.6612C14.5762 15.0451 13.9392 15.2711 13.2774 15.3138C12.9596 15.3251 12.7061 14.9635 12.8873 14.7019C13.1487 14.328 13.449 13.9829 13.7832 13.6725C14.074 13.4251 14.3832 13.2003 14.7081 13L14.6939 12.9735Z" fill="currentColor"/> </svg></div></a><a data-w-tab="Tab 4" ms-code-onhover="click" id="w-node-_34b7bee5-371d-bff3-6de0-d4c3bc46596f-5cc62cab" data-w-id="34b7bee5-371d-bff3-6de0-d4c3bc46596f" class="nav_tabs-link w-inline-block w-tab-link"><p>All events</p><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.738L17.3273 11.5651L16.314 11.4123C15.9559 11.3545 15.5945 11.3182 15.232 11.3036C14.2667 11.2785 13.3003 11.2861 12.3352 11.3006L9.44183 11.364C8.25529 11.3971 7.0688 11.4261 5.88523 11.4875C5.29267 11.5103 4.70258 11.5538 4.11119 11.5864C3.52198 11.6335 2.93072 11.6695 2.34398 11.7302C1.98422 11.7496 1.62343 11.7369 1.26592 11.6922C1.10095 11.6689 0.94434 11.6051 0.810129 11.5063C0.675917 11.4076 0.568298 11.2771 0.496921 11.1266C0.236922 10.6755 0.369622 10.1444 0.846758 9.96561C1.15667 9.85698 1.48338 9.80416 1.81173 9.80959C3.29353 9.78829 4.77197 9.66238 6.23603 9.43281C6.63738 9.33915 7.05032 9.30496 7.46161 9.33134C8.73218 9.50541 10.0018 9.35736 11.2684 9.45916C11.7384 9.49522 12.2097 9.51279 12.681 9.53418C13.1524 9.5509 13.6241 9.57014 14.0942 9.61019C15.771 9.74477 17.4414 9.94231 19.1048 10.1848C19.764 10.2567 20.3845 10.5321 20.8801 10.9728C21.11 11.1865 21.031 11.6212 20.727 11.6824C20.2954 11.7638 19.8575 11.8069 19.4184 11.8112C19.0577 11.7975 18.6982 11.7632 18.3415 11.7084L18.3354 11.738Z" fill="currentColor"/> <path d="M14.6939 12.9735C15.3205 12.6085 15.9607 12.2582 16.6281 11.9423C16.9825 11.7754 17.3412 11.6154 17.6959 11.4412C18.3149 11.1218 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14.7019C13.1487 14.328 13.449 13.9829 13.7832 13.6725C14.074 13.4251 14.3832 13.2003 14.7081 13L14.6939 12.9735Z" fill="currentColor"/> </svg></div></a><a data-w-tab="Tab 5" ms-code-onhover="click" id="w-node-_1f3a1f7c-b932-5c9a-c0d1-e3f3c10d9a0f-5cc62cab" data-w-id="1f3a1f7c-b932-5c9a-c0d1-e3f3c10d9a0f" class="nav_tabs-link w-inline-block w-tab-link"><p>Virtual events</p><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.738L17.3273 11.5651L16.314 11.4123C15.9559 11.3545 15.5945 11.3182 15.232 11.3036C14.2667 11.2785 13.3003 11.2861 12.3352 11.3006L9.44183 11.364C8.25529 11.3971 7.0688 11.4261 5.88523 11.4875C5.29267 11.5103 4.70258 11.5538 4.11119 11.5864C3.52198 11.6335 2.93072 11.6695 2.34398 11.7302C1.98422 11.7496 1.62343 11.7369 1.26592 11.6922C1.10095 11.6689 0.94434 11.6051 0.810129 11.5063C0.675917 11.4076 0.568298 11.2771 0.496921 11.1266C0.236922 10.6755 0.369622 10.1444 0.846758 9.96561C1.15667 9.85698 1.48338 9.80416 1.81173 9.80959C3.29353 9.78829 4.77197 9.66238 6.23603 9.43281C6.63738 9.33915 7.05032 9.30496 7.46161 9.33134C8.73218 9.50541 10.0018 9.35736 11.2684 9.45916C11.7384 9.49522 12.2097 9.51279 12.681 9.53418C13.1524 9.5509 13.6241 9.57014 14.0942 9.61019C15.771 9.74477 17.4414 9.94231 19.1048 10.1848C19.764 10.2567 20.3845 10.5321 20.8801 10.9728C21.11 11.1865 21.031 11.6212 20.727 11.6824C20.2954 11.7638 19.8575 11.8069 19.4184 11.8112C19.0577 11.7975 18.6982 11.7632 18.3415 11.7084L18.3354 11.738Z" fill="currentColor"/> <path d="M14.6939 12.9735C15.3205 12.6085 15.9607 12.2582 16.6281 11.9423C16.9825 11.7754 17.3412 11.6154 17.6959 11.4412C18.3149 11.1218 18.9626 10.8611 19.6303 10.6625C20.3318 10.4554 21.0586 10.3458 21.79 10.3368L21.231 12.144C20.6245 11.7868 20.0231 11.4202 19.4307 11.0392C17.3591 9.7049 15.367 8.24808 13.432 6.72295C13.1446 6.48121 12.8834 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id="w-node-_768df98e-de08-6b36-520b-645c9d49a52b-5cc62cab" data-w-id="768df98e-de08-6b36-520b-645c9d49a52b" class="nav_tabs-link w-inline-block w-tab-link"><p>Catchup OnDemand </p><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.738L17.3273 11.5651L16.314 11.4123C15.9559 11.3545 15.5945 11.3182 15.232 11.3036C14.2667 11.2785 13.3003 11.2861 12.3352 11.3006L9.44183 11.364C8.25529 11.3971 7.0688 11.4261 5.88523 11.4875C5.29267 11.5103 4.70258 11.5538 4.11119 11.5864C3.52198 11.6335 2.93072 11.6695 2.34398 11.7302C1.98422 11.7496 1.62343 11.7369 1.26592 11.6922C1.10095 11.6689 0.94434 11.6051 0.810129 11.5063C0.675917 11.4076 0.568298 11.2771 0.496921 11.1266C0.236922 10.6755 0.369622 10.1444 0.846758 9.96561C1.15667 9.85698 1.48338 9.80416 1.81173 9.80959C3.29353 9.78829 4.77197 9.66238 6.23603 9.43281C6.63738 9.33915 7.05032 9.30496 7.46161 9.33134C8.73218 9.50541 10.0018 9.35736 11.2684 9.45916C11.7384 9.49522 12.2097 9.51279 12.681 9.53418C13.1524 9.5509 13.6241 9.57014 14.0942 9.61019C15.771 9.74477 17.4414 9.94231 19.1048 10.1848C19.764 10.2567 20.3845 10.5321 20.8801 10.9728C21.11 11.1865 21.031 11.6212 20.727 11.6824C20.2954 11.7638 19.8575 11.8069 19.4184 11.8112C19.0577 11.7975 18.6982 11.7632 18.3415 11.7084L18.3354 11.738Z" fill="currentColor"/> <path d="M14.6939 12.9735C15.3205 12.6085 15.9607 12.2582 16.6281 11.9423C16.9825 11.7754 17.3412 11.6154 17.6959 11.4412C18.3149 11.1218 18.9626 10.8611 19.6303 10.6625C20.3318 10.4554 21.0586 10.3458 21.79 10.3368L21.231 12.144C20.6245 11.7868 20.0231 11.4202 19.4307 11.0392C17.3591 9.7049 15.367 8.24808 13.432 6.72295C13.1446 6.48121 12.8834 6.20996 12.6527 5.91366C12.5491 5.77952 12.4812 5.62131 12.4552 5.4538C12.4293 5.28629 12.4462 5.11494 12.5045 4.95575C12.6482 4.45658 13.1314 4.189 13.587 4.4014C13.8776 4.54639 14.1432 4.73704 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href="https://world.productmarketingalliance.com/location/newyork" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_64838)"/> <path d="M20 12L18.59 13.41L24.17 19H12V21H24.17L18.59 26.59L20 28L28 20L20 12Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_64838" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>New York</div></a><a href="https://world.productmarketingalliance.com/location/sanfrancisco" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_64838)"/> <path d="M20 12L18.59 13.41L24.17 19H12V21H24.17L18.59 26.59L20 28L28 20L20 12Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_64838" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>San Francisco</div></a><a href="https://www.productmarketingalliance.com/tag/webinars/" class="nav-tab-link shadow-small hide w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_64812)"/> <path d="M27 12H13C11.89 12 11 12.9 11 14V26C11 27.1 11.89 28 13 28H27C28.1 28 29 27.1 29 26V14C29 12.9 28.11 12 27 12ZM27 26H13V16H27V26Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_64812" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Webinars</div></a><a href="https://www.productmarketingalliance.com/pma-meetup/" class="nav-tab-link shadow-small hide w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_64834)"/> <path d="M17 21.75C14.66 21.75 10 22.92 10 25.25V27H24V25.25C24 22.92 19.34 21.75 17 21.75ZM12.34 25C13.18 24.42 15.21 23.75 17 23.75C18.79 23.75 20.82 24.42 21.66 25H12.34ZM17 20C18.93 20 20.5 18.43 20.5 16.5C20.5 14.57 18.93 13 17 13C15.07 13 13.5 14.57 13.5 16.5C13.5 18.43 15.07 20 17 20ZM17 15C17.83 15 18.5 15.67 18.5 16.5C18.5 17.33 17.83 18 17 18C16.17 18 15.5 17.33 15.5 16.5C15.5 15.67 16.17 15 17 15ZM24.04 21.81C25.2 22.65 26 23.77 26 25.25V27H30V25.25C30 23.23 26.5 22.08 24.04 21.81ZM23 20C24.93 20 26.5 18.43 26.5 16.5C26.5 14.57 24.93 13 23 13C22.46 13 21.96 13.13 21.5 13.35C22.13 14.24 22.5 15.33 22.5 16.5C22.5 17.67 22.13 18.76 21.5 19.65C21.96 19.87 22.46 20 23 20Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_64834" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Meetups</div></a><a href="https://www.productmarketingalliance.com/events-calendar/" class="nav-tab-link shadow-small hide w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_64820)"/> <path d="M20 19C21.33 19 24 19.67 24 21V21.16C23.03 22.28 21.6 23 20 23C18.4 23 16.97 22.28 16 21.16V21C16 19.67 18.67 19 20 19ZM20 18C18.9 18 18 17.1 18 16C18 14.9 18.9 14 20 14C21.1 14 22 14.9 22 16C22 17.1 21.1 18 20 18ZM26 18.2C26 14.57 23.35 12 20 12C16.65 12 14 14.57 14 18.2C14 20.54 15.95 23.64 20 27.34C24.05 23.64 26 20.54 26 18.2ZM20 10C24.2 10 28 13.22 28 18.2C28 21.52 25.33 25.45 20 30C14.67 25.45 12 21.52 12 18.2C12 13.22 15.8 10 20 10Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_64820" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Members-only events</div></a><a href="https://world.productmarketingalliance.com/location/chicago" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_64838)"/> <path d="M20 12L18.59 13.41L24.17 19H12V21H24.17L18.59 26.59L20 28L28 20L20 12Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_64838" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Chicago</div></a><a id="w-node-_5d2469f0-ca9a-cd9f-e818-a9268a22ed37-5cc62cab" href="https://world.productmarketingalliance.com/location/london" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_64838)"/> <path d="M20 12L18.59 13.41L24.17 19H12V21H24.17L18.59 26.59L20 28L28 20L20 12Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_64838" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>London</div></a><a id="w-node-b7eff91e-0040-3be1-e735-c65fdd7fc81c-5cc62cab" href="https://world.productmarketingalliance.com/location/amsterdam" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_64838)"/> <path d="M20 12L18.59 13.41L24.17 19H12V21H24.17L18.59 26.59L20 28L28 20L20 12Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_64838" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Amsterdam</div></a><a id="w-node-ebf37117-6e5b-7c4a-99e9-1f8ce0dadc3c-5cc62cab" href="https://world.productmarketingalliance.com/?_gl=1*1y4u51z*_ga*MjEwNTA2NjcyMC4xNzA5MTk4ODE3*_ga_KVYRMDNSEY*MTcxMzUzMjUwMi44Mi4xLjE3MTM1MzI1MjguMzQuMC4w&_ga=2.185042922.2122303147.1713170397-2105066720.1709198817" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_64838)"/> <path d="M20 12L18.59 13.41L24.17 19H12V21H24.17L18.59 26.59L20 28L28 20L20 12Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_64838" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>View all cities</div></a></div></div><div data-w-tab="Tab 3" class="hide w-tab-pane"><div class="nav-tab-top-content"><p>Enjoy exclusive benefits and experiences - just for members.</p></div><div class="nav-tab-links_wrapper _1col"><a href="https://www.productmarketingalliance.com/events-calendar/" class="nav-tab-link shadow-small _1col w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_64700)"/> <path d="M20 19C21.33 19 24 19.67 24 21V21.16C23.03 22.28 21.6 23 20 23C18.4 23 16.97 22.28 16 21.16V21C16 19.67 18.67 19 20 19ZM20 18C18.9 18 18 17.1 18 16C18 14.9 18.9 14 20 14C21.1 14 22 14.9 22 16C22 17.1 21.1 18 20 18ZM26 18.2C26 14.57 23.35 12 20 12C16.65 12 14 14.57 14 18.2C14 20.54 15.95 23.64 20 27.34C24.05 23.64 26 20.54 26 18.2ZM20 10C24.2 10 28 13.22 28 18.2C28 21.52 25.33 25.45 20 30C14.67 25.45 12 21.52 12 18.2C12 13.22 15.8 10 20 10Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_64700" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Members-only events</div></a><a href="https://www.productmarketingalliance.com/pro-plus-membership/" class="nav-tab-link shadow-small _1col w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_64709)"/> <path fill-rule="evenodd" clip-rule="evenodd" d="M28.19 12C29.19 12 30 12.9 30 14V26C30 27.1 29.1 28 28 28H12C10.9 28 10 27.1 10 26V22C11.11 22 12 21.1 12 20C12 18.9 11.11 18 10.01 18V14C10.01 12.9 10.9 12 12 12H28.19ZM22 14H12L12.01 16.54C13.2 17.23 14 18.52 14 20C14 21.47 13.19 22.77 12 23.46V26H22V14ZM24 26V14H28V26H24Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_64709" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Redeem your free ticket</div></a></div></div><div data-w-tab="Tab 4" class="w-tab-pane"><div class="nav-tab-top-content"><p>Expand your network and knowledge - find an event that suits you.</p></div><div class="nav-tab-links_wrapper"><a href="https://world.productmarketingalliance.com/" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_64803)"/> <path d="M20 14C21.1 14 22 14.9 22 16C22 17.1 21.1 18 20 18C18.9 18 18 17.1 18 16C18 14.9 18.9 14 20 14ZM20 24C22.7 24 25.8 25.29 26 26H14C14.23 25.28 17.31 24 20 24ZM20 12C17.79 12 16 13.79 16 16C16 18.21 17.79 20 20 20C22.21 20 24 18.21 24 16C24 13.79 22.21 12 20 12ZM20 22C17.33 22 12 23.34 12 26V28H28V26C28 23.34 22.67 22 20 22Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_64803" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>In-Person Summits</div></a><a href="https://www.productmarketingalliance.com/events-calendar" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_6308_173932)"/> <path d="M28 26.5C29.1 26.5 29.99 25.6 29.99 24.5L30 13.5C30 12.4 29.1 11.5 28 11.5H12C10.9 11.5 10 12.4 10 13.5V24.5C10 25.6 10.9 26.5 12 26.5H8C8 27.6 8.9 28.5 10 28.5H30C31.1 28.5 32 27.6 32 26.5H28ZM12 13.5H28V24.5H12V13.5ZM20 27.5C19.45 27.5 19 27.05 19 26.5C19 25.95 19.45 25.5 20 25.5C20.55 25.5 21 25.95 21 26.5C21 27.05 20.55 27.5 20 27.5Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_6308_173932" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Meetups</div></a><a href="https://www.productmarketingalliance.com/events-calendar" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_6308_173932)"/> <path d="M28 26.5C29.1 26.5 29.99 25.6 29.99 24.5L30 13.5C30 12.4 29.1 11.5 28 11.5H12C10.9 11.5 10 12.4 10 13.5V24.5C10 25.6 10.9 26.5 12 26.5H8C8 27.6 8.9 28.5 10 28.5H30C31.1 28.5 32 27.6 32 26.5H28ZM12 13.5H28V24.5H12V13.5ZM20 27.5C19.45 27.5 19 27.05 19 26.5C19 25.95 19.45 25.5 20 25.5C20.55 25.5 21 25.95 21 26.5C21 27.05 20.55 27.5 20 27.5Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_6308_173932" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Virtual events</div></a><a href="https://www.productmarketingalliance.com/events-calendar" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_6308_173932)"/> <path d="M28 26.5C29.1 26.5 29.99 25.6 29.99 24.5L30 13.5C30 12.4 29.1 11.5 28 11.5H12C10.9 11.5 10 12.4 10 13.5V24.5C10 25.6 10.9 26.5 12 26.5H8C8 27.6 8.9 28.5 10 28.5H30C31.1 28.5 32 27.6 32 26.5H28ZM12 13.5H28V24.5H12V13.5ZM20 27.5C19.45 27.5 19 27.05 19 26.5C19 25.95 19.45 25.5 20 25.5C20.55 25.5 21 25.95 21 26.5C21 27.05 20.55 27.5 20 27.5Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_6308_173932" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Webinars</div></a><a href="https://www.productmarketingalliance.com/events-calendar" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_64803)"/> <path d="M20 14C21.1 14 22 14.9 22 16C22 17.1 21.1 18 20 18C18.9 18 18 17.1 18 16C18 14.9 18.9 14 20 14ZM20 24C22.7 24 25.8 25.29 26 26H14C14.23 25.28 17.31 24 20 24ZM20 12C17.79 12 16 13.79 16 16C16 18.21 17.79 20 20 20C22.21 20 24 18.21 24 16C24 13.79 22.21 12 20 12ZM20 22C17.33 22 12 23.34 12 26V28H28V26C28 23.34 22.67 22 20 22Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_64803" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Members-only events</div></a><a href="https://www.productmarketingalliance.com/events-calendar" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_3729_202429)"/> <path d="M23 13L21.59 14.41L26.17 19H10V21H26.17L21.58 25.59L23 27L30 20L23 13Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_3729_202429" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>View all events</div></a></div></div><div data-w-tab="Tab 5" class="w-tab-pane"><div class="nav-tab-top-content"><p>Connecting our global community</p></div><div class="nav-tab-links_wrapper"><a href="https://virtual.cmoalliance.com/location/aimarketing" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_5686_46308)"/> <path d="M18.75 12.25C19.03 12.25 19.25 12.47 19.25 12.75V14.75H25.25V20.75H27.25C27.53 20.75 27.75 20.97 27.75 21.25C27.75 21.53 27.53 21.75 27.25 21.75H25.25V27.75H23.13C22.45 26 20.74 24.75 18.75 24.75C16.76 24.75 15.05 26 14.37 27.75H12.25V25.63C14 24.95 15.25 23.24 15.25 21.25C15.25 19.26 14.01 17.55 12.26 16.87L12.25 14.75H18.25V12.75C18.25 12.47 18.47 12.25 18.75 12.25ZM18.75 10.25C17.37 10.25 16.25 11.37 16.25 12.75H12.25C11.15 12.75 10.26 13.65 10.26 14.75V18.55H10.55C12.04 18.55 13.25 19.76 13.25 21.25C13.25 22.74 12.04 23.95 10.55 23.95H10.25V27.75C10.25 28.85 11.15 29.75 12.25 29.75H16.05V29.45C16.05 27.96 17.26 26.75 18.75 26.75C20.24 26.75 21.45 27.96 21.45 29.45V29.75H25.25C26.35 29.75 27.25 28.85 27.25 27.75V23.75C28.63 23.75 29.75 22.63 29.75 21.25C29.75 19.87 28.63 18.75 27.25 18.75V14.75C27.25 13.65 26.35 12.75 25.25 12.75H21.25C21.25 11.37 20.13 10.25 18.75 10.25Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_5686_46308" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>AI for Marketers</div></a><a href="https://www.productmarketingalliance.com/pmm-now/" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_5686_46308)"/> <path d="M18.75 12.25C19.03 12.25 19.25 12.47 19.25 12.75V14.75H25.25V20.75H27.25C27.53 20.75 27.75 20.97 27.75 21.25C27.75 21.53 27.53 21.75 27.25 21.75H25.25V27.75H23.13C22.45 26 20.74 24.75 18.75 24.75C16.76 24.75 15.05 26 14.37 27.75H12.25V25.63C14 24.95 15.25 23.24 15.25 21.25C15.25 19.26 14.01 17.55 12.26 16.87L12.25 14.75H18.25V12.75C18.25 12.47 18.47 12.25 18.75 12.25ZM18.75 10.25C17.37 10.25 16.25 11.37 16.25 12.75H12.25C11.15 12.75 10.26 13.65 10.26 14.75V18.55H10.55C12.04 18.55 13.25 19.76 13.25 21.25C13.25 22.74 12.04 23.95 10.55 23.95H10.25V27.75C10.25 28.85 11.15 29.75 12.25 29.75H16.05V29.45C16.05 27.96 17.26 26.75 18.75 26.75C20.24 26.75 21.45 27.96 21.45 29.45V29.75H25.25C26.35 29.75 27.25 28.85 27.25 27.75V23.75C28.63 23.75 29.75 22.63 29.75 21.25C29.75 19.87 28.63 18.75 27.25 18.75V14.75C27.25 13.65 26.35 12.75 25.25 12.75H21.25C21.25 11.37 20.13 10.25 18.75 10.25Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_5686_46308" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>PMM Now</div></a></div></div><div data-w-tab="Tab 6" class="w-tab-pane"><div class="nav-tab-top-content"><p>Don’t miss out, catch-up on on our events ondemand</p></div><div class="nav-tab-links_wrapper"><a href="https://www.productmarketingalliance.com/pmm-now/" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_5645_46932)"/> <path d="M18.84 12H24.5V17.66H22.5V15.41L17.5 20.41V28H15.5V20.42C15.5 19.89 15.71 19.38 16.09 19.01L21.09 14.01H18.84V12Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_5645_46932" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>PMM Fixx</div></a><a href="https://www.productmarketingalliance.com/pmm-now/" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_5645_46932)"/> <path d="M18.84 12H24.5V17.66H22.5V15.41L17.5 20.41V28H15.5V20.42C15.5 19.89 15.71 19.38 16.09 19.01L21.09 14.01H18.84V12Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_5645_46932" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>PMM Now</div></a></div></div></div></div></div></div></nav></div><div data-delay="0" data-hover="true" data-w-id="8756b86b-79e2-a453-acd5-c1175cc62d55" class="nav-point-wrapper dropdown w-dropdown"><div class="dropdown-toggle w-dropdown-toggle"><div class="nav-link-wrapp"><div class="nav-link">Resources</div><div class="nav-under-line"></div></div></div><nav class="dropdown-list-2 large w-dropdown-list"><div class="navbar9_container"><div class="navbar7_container"><div data-duration-in="10" data-duration-out="10" data-current="Tab 2" data-easing="linear" class="nav-tab_component w-tabs"><div id="w-node-_8756b86b-79e2-a453-acd5-c1175cc62d5f-5cc62cab" class="nav_tabs-menu w-tab-menu"><a data-w-tab="Tab 2" ms-code-onhover="click" data-w-id="8756b86b-79e2-a453-acd5-c1175cc62d60" class="nav_tabs-link w-inline-block w-tab-link w--current"><p>Content hub</p><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.738L17.3273 11.5651L16.314 11.4123C15.9559 11.3545 15.5945 11.3182 15.232 11.3036C14.2667 11.2785 13.3003 11.2861 12.3352 11.3006L9.44183 11.364C8.25529 11.3971 7.0688 11.4261 5.88523 11.4875C5.29267 11.5103 4.70258 11.5538 4.11119 11.5864C3.52198 11.6335 2.93072 11.6695 2.34398 11.7302C1.98422 11.7496 1.62343 11.7369 1.26592 11.6922C1.10095 11.6689 0.94434 11.6051 0.810129 11.5063C0.675917 11.4076 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data-w-id="8756b86b-79e2-a453-acd5-c1175cc62d68" class="nav_tabs-link hide w-inline-block w-tab-link"><p>On Demand</p><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.738L17.3273 11.5651L16.314 11.4123C15.9559 11.3545 15.5945 11.3182 15.232 11.3036C14.2667 11.2785 13.3003 11.2861 12.3352 11.3006L9.44183 11.364C8.25529 11.3971 7.0688 11.4261 5.88523 11.4875C5.29267 11.5103 4.70258 11.5538 4.11119 11.5864C3.52198 11.6335 2.93072 11.6695 2.34398 11.7302C1.98422 11.7496 1.62343 11.7369 1.26592 11.6922C1.10095 11.6689 0.94434 11.6051 0.810129 11.5063C0.675917 11.4076 0.568298 11.2771 0.496921 11.1266C0.236922 10.6755 0.369622 10.1444 0.846758 9.96561C1.15667 9.85698 1.48338 9.80416 1.81173 9.80959C3.29353 9.78829 4.77197 9.66238 6.23603 9.43281C6.63738 9.33915 7.05032 9.30496 7.46161 9.33134C8.73218 9.50541 10.0018 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preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.738L17.3273 11.5651L16.314 11.4123C15.9559 11.3545 15.5945 11.3182 15.232 11.3036C14.2667 11.2785 13.3003 11.2861 12.3352 11.3006L9.44183 11.364C8.25529 11.3971 7.0688 11.4261 5.88523 11.4875C5.29267 11.5103 4.70258 11.5538 4.11119 11.5864C3.52198 11.6335 2.93072 11.6695 2.34398 11.7302C1.98422 11.7496 1.62343 11.7369 1.26592 11.6922C1.10095 11.6689 0.94434 11.6051 0.810129 11.5063C0.675917 11.4076 0.568298 11.2771 0.496921 11.1266C0.236922 10.6755 0.369622 10.1444 0.846758 9.96561C1.15667 9.85698 1.48338 9.80416 1.81173 9.80959C3.29353 9.78829 4.77197 9.66238 6.23603 9.43281C6.63738 9.33915 7.05032 9.30496 7.46161 9.33134C8.73218 9.50541 10.0018 9.35736 11.2684 9.45916C11.7384 9.49522 12.2097 9.51279 12.681 9.53418C13.1524 9.5509 13.6241 9.57014 14.0942 9.61019C15.771 9.74477 17.4414 9.94231 19.1048 10.1848C19.764 10.2567 20.3845 10.5321 20.8801 10.9728C21.11 11.1865 21.031 11.6212 20.727 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w-inline-block w-tab-link"><div>eBooks</div><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.738L17.3273 11.5651L16.314 11.4123C15.9559 11.3545 15.5945 11.3182 15.232 11.3036C14.2667 11.2785 13.3003 11.2861 12.3352 11.3006L9.44183 11.364C8.25529 11.3971 7.0688 11.4261 5.88523 11.4875C5.29267 11.5103 4.70258 11.5538 4.11119 11.5864C3.52198 11.6335 2.93072 11.6695 2.34398 11.7302C1.98422 11.7496 1.62343 11.7369 1.26592 11.6922C1.10095 11.6689 0.94434 11.6051 0.810129 11.5063C0.675917 11.4076 0.568298 11.2771 0.496921 11.1266C0.236922 10.6755 0.369622 10.1444 0.846758 9.96561C1.15667 9.85698 1.48338 9.80416 1.81173 9.80959C3.29353 9.78829 4.77197 9.66238 6.23603 9.43281C6.63738 9.33915 7.05032 9.30496 7.46161 9.33134C8.73218 9.50541 10.0018 9.35736 11.2684 9.45916C11.7384 9.49522 12.2097 9.51279 12.681 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11.738L17.3273 11.5651L16.314 11.4123C15.9559 11.3545 15.5945 11.3182 15.232 11.3036C14.2667 11.2785 13.3003 11.2861 12.3352 11.3006L9.44183 11.364C8.25529 11.3971 7.0688 11.4261 5.88523 11.4875C5.29267 11.5103 4.70258 11.5538 4.11119 11.5864C3.52198 11.6335 2.93072 11.6695 2.34398 11.7302C1.98422 11.7496 1.62343 11.7369 1.26592 11.6922C1.10095 11.6689 0.94434 11.6051 0.810129 11.5063C0.675917 11.4076 0.568298 11.2771 0.496921 11.1266C0.236922 10.6755 0.369622 10.1444 0.846758 9.96561C1.15667 9.85698 1.48338 9.80416 1.81173 9.80959C3.29353 9.78829 4.77197 9.66238 6.23603 9.43281C6.63738 9.33915 7.05032 9.30496 7.46161 9.33134C8.73218 9.50541 10.0018 9.35736 11.2684 9.45916C11.7384 9.49522 12.2097 9.51279 12.681 9.53418C13.1524 9.5509 13.6241 9.57014 14.0942 9.61019C15.771 9.74477 17.4414 9.94231 19.1048 10.1848C19.764 10.2567 20.3845 10.5321 20.8801 10.9728C21.11 11.1865 21.031 11.6212 20.727 11.6824C20.2954 11.7638 19.8575 11.8069 19.4184 11.8112C19.0577 11.7975 18.6982 11.7632 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2.93072 11.6695 2.34398 11.7302C1.98422 11.7496 1.62343 11.7369 1.26592 11.6922C1.10095 11.6689 0.94434 11.6051 0.810129 11.5063C0.675917 11.4076 0.568298 11.2771 0.496921 11.1266C0.236922 10.6755 0.369622 10.1444 0.846758 9.96561C1.15667 9.85698 1.48338 9.80416 1.81173 9.80959C3.29353 9.78829 4.77197 9.66238 6.23603 9.43281C6.63738 9.33915 7.05032 9.30496 7.46161 9.33134C8.73218 9.50541 10.0018 9.35736 11.2684 9.45916C11.7384 9.49522 12.2097 9.51279 12.681 9.53418C13.1524 9.5509 13.6241 9.57014 14.0942 9.61019C15.771 9.74477 17.4414 9.94231 19.1048 10.1848C19.764 10.2567 20.3845 10.5321 20.8801 10.9728C21.11 11.1865 21.031 11.6212 20.727 11.6824C20.2954 11.7638 19.8575 11.8069 19.4184 11.8112C19.0577 11.7975 18.6982 11.7632 18.3415 11.7084L18.3354 11.738Z" fill="currentColor"/> <path d="M14.6939 12.9735C15.3205 12.6085 15.9607 12.2582 16.6281 11.9423C16.9825 11.7754 17.3412 11.6154 17.6959 11.4412C18.3149 11.1218 18.9626 10.8611 19.6303 10.6625C20.3318 10.4554 21.0586 10.3458 21.79 10.3368L21.231 12.144C20.6245 11.7868 20.0231 11.4202 19.4307 11.0392C17.3591 9.7049 15.367 8.24808 13.432 6.72295C13.1446 6.48121 12.8834 6.20996 12.6527 5.91366C12.5491 5.77952 12.4812 5.62131 12.4552 5.4538C12.4293 5.28629 12.4462 5.11494 12.5045 4.95575C12.6482 4.45658 13.1314 4.189 13.587 4.4014C13.8776 4.54639 14.1432 4.73704 14.3736 4.96608C15.4474 5.97706 16.6438 6.84925 17.9348 7.5622C18.291 7.76054 18.6802 7.93848 18.9649 8.21827C19.878 9.1107 21.0095 9.70197 22.0268 10.4505C22.0903 10.4968 22.1538 10.543 22.2177 10.5895L22.3013 10.6503C22.451 10.7593 22.5608 10.9144 22.6139 11.0918C22.667 11.2692 22.6604 11.4591 22.5952 11.6324C22.53 11.8057 22.4097 11.9528 22.2528 12.0512C22.0959 12.1495 21.9111 12.1937 21.7267 12.1769C20.9845 12.1093 20.2138 12.2714 19.4514 12.4946C17.9566 12.935 16.5064 13.7501 15.117 14.6612C14.5762 15.0451 13.9392 15.2711 13.2774 15.3138C12.9596 15.3251 12.7061 14.9635 12.8873 14.7019C13.1487 14.328 13.449 13.9829 13.7832 13.6725C14.074 13.4251 14.3832 13.2003 14.7081 13L14.6939 12.9735Z" fill="currentColor"/> </svg></div></a></div><div class="nav_tabs-nav w-tab-content"><div data-w-tab="Tab 2" class="w-tab-pane w--tab-active"><div class="nav-tab-top-content"><p>Your go-to source for insights, trends, and best practices.</p></div><div class="nav-tab-links_wrapper-flex"><a href="https://www.productmarketingalliance.com/content-hub/?filter=articles" class="nav-tab-link-flex-child shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65952)"/> <path d="M27 13V27H13V13H27ZM27 11H13C11.9 11 11 11.9 11 13V27C11 28.1 11.9 29 13 29H27C28.1 29 29 28.1 29 27V13C29 11.9 28.1 11 27 11Z" fill="#F9F8F5"/> <path d="M22 25H15V23H22V25ZM25 21H15V19H25V21ZM25 17H15V15H25V17Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65952" x1="0" y1="20" x2="44.7222" 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w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65961)"/> <path d="M20 11C15.03 11 11 15.03 11 20V27C11 28.1 11.9 29 13 29H17V21H13V20C13 16.13 16.13 13 20 13C23.87 13 27 16.13 27 20V21H23V29H27C28.1 29 29 28.1 29 27V20C29 15.03 24.97 11 20 11ZM15 23V27H13V23H15ZM27 27H25V23H27V27Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65961" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Podcasts</div></a><a href="https://www.productmarketingalliance.com/content-hub/?filter=ebooks" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65104)"/> <path d="M26 10H14C12.9 10 12 10.9 12 12V28C12 29.1 12.9 30 14 30H26C27.1 30 28 29.1 28 28V12C28 10.9 27.1 10 26 10ZM17 12H19V17L18 16.25L17 17V12ZM26 28H14V12H15V21L18 18.75L21 21V12H26V28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65104" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>eBooks</div></a><a href="https://www.productmarketingalliance.com/content-hub/?filter=on-demand" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65970)"/> <path d="M18 24.5L24 20L18 15.5V24.5ZM20 10C14.48 10 10 14.48 10 20C10 25.52 14.48 30 20 30C25.52 30 30 25.52 30 20C30 14.48 25.52 10 20 10ZM20 28C15.59 28 12 24.41 12 20C12 15.59 15.59 12 20 12C24.41 12 28 15.59 28 20C28 24.41 24.41 28 20 28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65970" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Presentations</div></a><a href="https://www.productmarketingalliance.com/tag/guides/" class="nav-tab-link shadow-small hide w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65974)"/> <path d="M13 16V27H27V16H24V24L20 22L16 24V16H13ZM13 29C12.45 29 11.9792 28.8042 11.5875 28.4125C11.1958 28.0208 11 27.55 11 27V14.525C11 14.2917 11.0375 14.0667 11.1125 13.85C11.1875 13.6333 11.3 13.4333 11.45 13.25L12.7 11.725C12.8833 11.4917 13.1125 11.3125 13.3875 11.1875C13.6625 11.0625 13.95 11 14.25 11H25.75C26.05 11 26.3375 11.0625 26.6125 11.1875C26.8875 11.3125 27.1167 11.4917 27.3 11.725L28.55 13.25C28.7 13.4333 28.8125 13.6333 28.8875 13.85C28.9625 14.0667 29 14.2917 29 14.525V27C29 27.55 28.8042 28.0208 28.4125 28.4125C28.0208 28.8042 27.55 29 27 29H13ZM13.4 14H26.6L25.75 13H14.25L13.4 14ZM18 16V20.75L20 19.75L22 20.75V16H18Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65974" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Toolkits</div></a><a href="#" class="nav-tab-link shadow-small hide w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65979)"/> <path d="M27.5 16.7C25.04 18.2 22 20.87 21.5 25H23.5V27H17.5V25H19.5C19 20.5 15.13 17 10.5 17V15C14.89 15 18.72 17.55 20.5 21.3C21.88 18.33 24.36 16.27 26.46 14.99L22.5 15V13H29.5V20H27.5V16.7Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65979" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Learning Paths</div></a><a href="https://www.productmarketingalliance.com/content-hub" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65983)"/> <path d="M20 12L18.59 13.41L24.17 19H12V21H24.17L18.59 26.59L20 28L28 20L20 12Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65983" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>View all resources</div></a></div></div><div data-w-tab="Tab 4" class="w-tab-pane"><div class="nav-tab-top-content"><p>Essential reading for mastering key PMM concepts.</p></div><div class="nav-tab-links_wrapper-flex"><a href="#" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_66159)"/> <path d="M18 24.5L24 20L18 15.5V24.5ZM20 10C14.48 10 10 14.48 10 20C10 25.52 14.48 30 20 30C25.52 30 30 25.52 30 20C30 14.48 25.52 10 20 10ZM20 28C15.59 28 12 24.41 12 20C12 15.59 15.59 12 20 12C24.41 12 28 15.59 28 20C28 24.41 24.41 28 20 28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_66159" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Product marketing</div></a><a href="#" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_66159)"/> <path d="M18 24.5L24 20L18 15.5V24.5ZM20 10C14.48 10 10 14.48 10 20C10 25.52 14.48 30 20 30C25.52 30 30 25.52 30 20C30 14.48 25.52 10 20 10ZM20 28C15.59 28 12 24.41 12 20C12 15.59 15.59 12 20 12C24.41 12 28 15.59 28 20C28 24.41 24.41 28 20 28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_66159" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Customer + market research</div></a><a href="#" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_66159)"/> <path d="M18 24.5L24 20L18 15.5V24.5ZM20 10C14.48 10 10 14.48 10 20C10 25.52 14.48 30 20 30C25.52 30 30 25.52 30 20C30 14.48 25.52 10 20 10ZM20 28C15.59 28 12 24.41 12 20C12 15.59 15.59 12 20 12C24.41 12 28 15.59 28 20C28 24.41 24.41 28 20 28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_66159" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Competitive intelligence</div></a><a href="#" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_66159)"/> <path d="M18 24.5L24 20L18 15.5V24.5ZM20 10C14.48 10 10 14.48 10 20C10 25.52 14.48 30 20 30C25.52 30 30 25.52 30 20C30 14.48 25.52 10 20 10ZM20 28C15.59 28 12 24.41 12 20C12 15.59 15.59 12 20 12C24.41 12 28 15.59 28 20C28 24.41 24.41 28 20 28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_66159" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Pricing</div></a><a href="#" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_66159)"/> <path d="M18 24.5L24 20L18 15.5V24.5ZM20 10C14.48 10 10 14.48 10 20C10 25.52 14.48 30 20 30C25.52 30 30 25.52 30 20C30 14.48 25.52 10 20 10ZM20 28C15.59 28 12 24.41 12 20C12 15.59 15.59 12 20 12C24.41 12 28 15.59 28 20C28 24.41 24.41 28 20 28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_66159" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Metrics + OKRs</div></a><a href="#" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_66159)"/> <path d="M18 24.5L24 20L18 15.5V24.5ZM20 10C14.48 10 10 14.48 10 20C10 25.52 14.48 30 20 30C25.52 30 30 25.52 30 20C30 14.48 25.52 10 20 10ZM20 28C15.59 28 12 24.41 12 20C12 15.59 15.59 12 20 12C24.41 12 28 15.59 28 20C28 24.41 24.41 28 20 28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_66159" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Go-to-market</div></a><a href="#" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_66159)"/> <path d="M18 24.5L24 20L18 15.5V24.5ZM20 10C14.48 10 10 14.48 10 20C10 25.52 14.48 30 20 30C25.52 30 30 25.52 30 20C30 14.48 25.52 10 20 10ZM20 28C15.59 28 12 24.41 12 20C12 15.59 15.59 12 20 12C24.41 12 28 15.59 28 20C28 24.41 24.41 28 20 28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_66159" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Positioning</div></a><a href="#" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_66190)"/> <path d="M20 12L18.59 13.41L24.17 19H12V21H24.17L18.59 26.59L20 28L28 20L20 12Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_66190" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>View all OnDemand</div></a></div></div><div data-w-tab="Tab 5" class="w-tab-pane"><div class="nav-tab-top-content"><p>Industry insights and data-driven trends for PMMs.</p></div><div class="nav-tab-links_wrapper-flex"><a id="w-node-_8756b86b-79e2-a453-acd5-c1175cc62ded-5cc62cab" href="https://www.productmarketingalliance.com/state-of-product-marketing-report/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65550)"/> <path d="M13 29C12.45 29 11.9792 28.8042 11.5875 28.4125C11.1958 28.0208 11 27.55 11 27V11H13V27H29V29H13ZM14 26V17H18V26H14ZM19 26V12H23V26H19ZM24 26V21H28V26H24Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65550" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>State of PMM</div></a><a id="w-node-_8756b86b-79e2-a453-acd5-c1175cc62df5-5cc62cab" href="https://www.productmarketingalliance.com/2023-product-markeing-salary-survey-report/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65550)"/> <path d="M13 29C12.45 29 11.9792 28.8042 11.5875 28.4125C11.1958 28.0208 11 27.55 11 27V11H13V27H29V29H13ZM14 26V17H18V26H14ZM19 26V12H23V26H19ZM24 26V21H28V26H24Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65550" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>PMM Salary Report</div></a><a id="w-node-_8756b86b-79e2-a453-acd5-c1175cc62dfd-5cc62cab" href="https://tools.productmarketingalliance.com/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65550)"/> <path d="M13 29C12.45 29 11.9792 28.8042 11.5875 28.4125C11.1958 28.0208 11 27.55 11 27V11H13V27H29V29H13ZM14 26V17H18V26H14ZM19 26V12H23V26H19ZM24 26V21H28V26H24Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65550" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>PMM Tools of Choice</div></a><a id="w-node-_8756b86b-79e2-a453-acd5-c1175cc62e05-5cc62cab" href="https://www.productmarketingalliance.com/state-of-product-marketing-leadership-2023-report-2/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65550)"/> <path d="M13 29C12.45 29 11.9792 28.8042 11.5875 28.4125C11.1958 28.0208 11 27.55 11 27V11H13V27H29V29H13ZM14 26V17H18V26H14ZM19 26V12H23V26H19ZM24 26V21H28V26H24Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65550" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>State of PMM Leadership</div></a><a id="w-node-_8756b86b-79e2-a453-acd5-c1175cc62df1-5cc62cab" href="https://www.productmarketingalliance.com/the-state-of-go-to-market-report-2023-has-arrived/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65550)"/> <path d="M13 29C12.45 29 11.9792 28.8042 11.5875 28.4125C11.1958 28.0208 11 27.55 11 27V11H13V27H29V29H13ZM14 26V17H18V26H14ZM19 26V12H23V26H19ZM24 26V21H28V26H24Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65550" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>State of Go-to-Market</div></a><a id="w-node-_8756b86b-79e2-a453-acd5-c1175cc62df9-5cc62cab" href="https://www.productmarketingalliance.com/sales-enablement-landscape-vol-3-report-is-here/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65550)"/> <path d="M13 29C12.45 29 11.9792 28.8042 11.5875 28.4125C11.1958 28.0208 11 27.55 11 27V11H13V27H29V29H13ZM14 26V17H18V26H14ZM19 26V12H23V26H19ZM24 26V21H28V26H24Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65550" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Sales Enablement Landscape</div></a><a id="w-node-_8756b86b-79e2-a453-acd5-c1175cc62e01-5cc62cab" href="#" class="nav-tab-link shadow-small hide w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65550)"/> <path d="M13 29C12.45 29 11.9792 28.8042 11.5875 28.4125C11.1958 28.0208 11 27.55 11 27V11H13V27H29V29H13ZM14 26V17H18V26H14ZM19 26V12H23V26H19ZM24 26V21H28V26H24Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65550" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Top 100 PMM Influencers</div></a><a id="w-node-_6c75c0a5-e319-bec9-0061-97ef186ab711-5cc62cab" href="https://www.productmarketingalliance.com/product-marketing-influencers-2023/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65550)"/> <path d="M13 29C12.45 29 11.9792 28.8042 11.5875 28.4125C11.1958 28.0208 11 27.55 11 27V11H13V27H29V29H13ZM14 26V17H18V26H14ZM19 26V12H23V26H19ZM24 26V21H28V26H24Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65550" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Top 100 PMM Influencers</div></a><a id="w-node-_8756b86b-79e2-a453-acd5-c1175cc62e09-5cc62cab" href="https://www.productmarketingalliance.com/content-hub/?filter=reports" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65581)"/> <path d="M20 12L18.59 13.41L24.17 19H12V21H24.17L18.59 26.59L20 28L28 20L20 12Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65581" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>View all industry reports</div></a></div></div><div data-w-tab="Tab 3" class="w-tab-pane"><div class="nav-tab-top-content"><p>Streamline your work with ready-to-use templates.</p></div><div class="nav-tab-links_wrapper"><a href="https://www.productmarketingalliance.com/product-marketing-fixx/" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_66057)"/> <path d="M24.5 9H12.5C11.4 9 10.5 9.9 10.5 11V25H12.5V11H24.5V9ZM27.5 13H16.5C15.4 13 14.5 13.9 14.5 15V29C14.5 30.1 15.4 31 16.5 31H27.5C28.6 31 29.5 30.1 29.5 29V15C29.5 13.9 28.6 13 27.5 13ZM27.5 29H16.5V15H27.5V29Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_66057" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Product Marketing Fixx</div></a><a href="https://www.productmarketingalliance.com/pmm-ondemand/" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_66061)"/> <path d="M24.5 9H12.5C11.4 9 10.5 9.9 10.5 11V25H12.5V11H24.5V9ZM27.5 13H16.5C15.4 13 14.5 13.9 14.5 15V29C14.5 30.1 15.4 31 16.5 31H27.5C28.6 31 29.5 30.1 29.5 29V15C29.5 13.9 28.6 13 27.5 13ZM27.5 29H16.5V15H27.5V29Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_66061" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Product Marketing On Demand</div></a></div></div><div data-w-tab="Tab 6" class="w-tab-pane"><div class="nav-tab-top-content"><p>Essential reading for mastering key PMM concepts.</p></div><div class="nav-tab-links_wrapper-flex"><a id="w-node-_8756b86b-79e2-a453-acd5-c1175cc62e12-5cc62cab" href="https://www.productmarketingalliance.com/what-is-product-marketing/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65656)"/> <path d="M12 22.225H13.125L13.7 20.575H16.3L16.9 22.225H18L15.575 15.775H14.425L12 22.225ZM14.025 19.65L14.975 16.975H15.025L15.975 19.65H14.025ZM22 17.9V16.2C22.55 15.9667 23.1125 15.7917 23.6875 15.675C24.2625 15.5583 24.8667 15.5 25.5 15.5C25.9333 15.5 26.3583 15.5333 26.775 15.6C27.1917 15.6667 27.6 15.75 28 15.85V17.45C27.6 17.3 27.1958 17.1875 26.7875 17.1125C26.3792 17.0375 25.95 17 25.5 17C24.8667 17 24.2583 17.0792 23.675 17.2375C23.0917 17.3958 22.5333 17.6167 22 17.9ZM22 23.4V21.7C22.55 21.4667 23.1125 21.2917 23.6875 21.175C24.2625 21.0583 24.8667 21 25.5 21C25.9333 21 26.3583 21.0333 26.775 21.1C27.1917 21.1667 27.6 21.25 28 21.35V22.95C27.6 22.8 27.1958 22.6875 26.7875 22.6125C26.3792 22.5375 25.95 22.5 25.5 22.5C24.8667 22.5 24.2583 22.575 23.675 22.725C23.0917 22.875 22.5333 23.1 22 23.4ZM22 20.65V18.95C22.55 18.7167 23.1125 18.5417 23.6875 18.425C24.2625 18.3083 24.8667 18.25 25.5 18.25C25.9333 18.25 26.3583 18.2833 26.775 18.35C27.1917 18.4167 27.6 18.5 28 18.6V20.2C27.6 20.05 27.1958 19.9375 26.7875 19.8625C26.3792 19.7875 25.95 19.75 25.5 19.75C24.8667 19.75 24.2583 19.8292 23.675 19.9875C23.0917 20.1458 22.5333 20.3667 22 20.65ZM14.5 24C15.2833 24 16.0458 24.0875 16.7875 24.2625C17.5292 24.4375 18.2667 24.7 19 25.05V15.2C18.3167 14.8 17.5917 14.5 16.825 14.3C16.0583 14.1 15.2833 14 14.5 14C13.9 14 13.3042 14.0583 12.7125 14.175C12.1208 14.2917 11.55 14.4667 11 14.7V24.6C11.5833 24.4 12.1625 24.25 12.7375 24.15C13.3125 24.05 13.9 24 14.5 24ZM21 25.05C21.7333 24.7 22.4708 24.4375 23.2125 24.2625C23.9542 24.0875 24.7167 24 25.5 24C26.1 24 26.6875 24.05 27.2625 24.15C27.8375 24.25 28.4167 24.4 29 24.6V14.7C28.45 14.4667 27.8792 14.2917 27.2875 14.175C26.6958 14.0583 26.1 14 25.5 14C24.7167 14 23.9417 14.1 23.175 14.3C22.4083 14.5 21.6833 14.8 21 15.2V25.05ZM20 28C19.2 27.3667 18.3333 26.875 17.4 26.525C16.4667 26.175 15.5 26 14.5 26C13.8 26 13.1125 26.0917 12.4375 26.275C11.7625 26.4583 11.1167 26.7167 10.5 27.05C10.15 27.2333 9.8125 27.225 9.4875 27.025C9.1625 26.825 9 26.5333 9 26.15V14.1C9 13.9167 9.04583 13.7417 9.1375 13.575C9.22917 13.4083 9.36667 13.2833 9.55 13.2C10.3167 12.8 11.1167 12.5 11.95 12.3C12.7833 12.1 13.6333 12 14.5 12C15.4667 12 16.4125 12.125 17.3375 12.375C18.2625 12.625 19.15 13 20 13.5C20.85 13 21.7375 12.625 22.6625 12.375C23.5875 12.125 24.5333 12 25.5 12C26.3667 12 27.2167 12.1 28.05 12.3C28.8833 12.5 29.6833 12.8 30.45 13.2C30.6333 13.2833 30.7708 13.4083 30.8625 13.575C30.9542 13.7417 31 13.9167 31 14.1V26.15C31 26.5333 30.8375 26.825 30.5125 27.025C30.1875 27.225 29.85 27.2333 29.5 27.05C28.8833 26.7167 28.2375 26.4583 27.5625 26.275C26.8875 26.0917 26.2 26 25.5 26C24.5 26 23.5333 26.175 22.6 26.525C21.6667 26.875 20.8 27.3667 20 28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65656" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>What is product marketing?</div></a><a id="w-node-_8756b86b-79e2-a453-acd5-c1175cc62e22-5cc62cab" href="https://www.productmarketingalliance.com/product-marketing-framework" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65656)"/> <path d="M12 22.225H13.125L13.7 20.575H16.3L16.9 22.225H18L15.575 15.775H14.425L12 22.225ZM14.025 19.65L14.975 16.975H15.025L15.975 19.65H14.025ZM22 17.9V16.2C22.55 15.9667 23.1125 15.7917 23.6875 15.675C24.2625 15.5583 24.8667 15.5 25.5 15.5C25.9333 15.5 26.3583 15.5333 26.775 15.6C27.1917 15.6667 27.6 15.75 28 15.85V17.45C27.6 17.3 27.1958 17.1875 26.7875 17.1125C26.3792 17.0375 25.95 17 25.5 17C24.8667 17 24.2583 17.0792 23.675 17.2375C23.0917 17.3958 22.5333 17.6167 22 17.9ZM22 23.4V21.7C22.55 21.4667 23.1125 21.2917 23.6875 21.175C24.2625 21.0583 24.8667 21 25.5 21C25.9333 21 26.3583 21.0333 26.775 21.1C27.1917 21.1667 27.6 21.25 28 21.35V22.95C27.6 22.8 27.1958 22.6875 26.7875 22.6125C26.3792 22.5375 25.95 22.5 25.5 22.5C24.8667 22.5 24.2583 22.575 23.675 22.725C23.0917 22.875 22.5333 23.1 22 23.4ZM22 20.65V18.95C22.55 18.7167 23.1125 18.5417 23.6875 18.425C24.2625 18.3083 24.8667 18.25 25.5 18.25C25.9333 18.25 26.3583 18.2833 26.775 18.35C27.1917 18.4167 27.6 18.5 28 18.6V20.2C27.6 20.05 27.1958 19.9375 26.7875 19.8625C26.3792 19.7875 25.95 19.75 25.5 19.75C24.8667 19.75 24.2583 19.8292 23.675 19.9875C23.0917 20.1458 22.5333 20.3667 22 20.65ZM14.5 24C15.2833 24 16.0458 24.0875 16.7875 24.2625C17.5292 24.4375 18.2667 24.7 19 25.05V15.2C18.3167 14.8 17.5917 14.5 16.825 14.3C16.0583 14.1 15.2833 14 14.5 14C13.9 14 13.3042 14.0583 12.7125 14.175C12.1208 14.2917 11.55 14.4667 11 14.7V24.6C11.5833 24.4 12.1625 24.25 12.7375 24.15C13.3125 24.05 13.9 24 14.5 24ZM21 25.05C21.7333 24.7 22.4708 24.4375 23.2125 24.2625C23.9542 24.0875 24.7167 24 25.5 24C26.1 24 26.6875 24.05 27.2625 24.15C27.8375 24.25 28.4167 24.4 29 24.6V14.7C28.45 14.4667 27.8792 14.2917 27.2875 14.175C26.6958 14.0583 26.1 14 25.5 14C24.7167 14 23.9417 14.1 23.175 14.3C22.4083 14.5 21.6833 14.8 21 15.2V25.05ZM20 28C19.2 27.3667 18.3333 26.875 17.4 26.525C16.4667 26.175 15.5 26 14.5 26C13.8 26 13.1125 26.0917 12.4375 26.275C11.7625 26.4583 11.1167 26.7167 10.5 27.05C10.15 27.2333 9.8125 27.225 9.4875 27.025C9.1625 26.825 9 26.5333 9 26.15V14.1C9 13.9167 9.04583 13.7417 9.1375 13.575C9.22917 13.4083 9.36667 13.2833 9.55 13.2C10.3167 12.8 11.1167 12.5 11.95 12.3C12.7833 12.1 13.6333 12 14.5 12C15.4667 12 16.4125 12.125 17.3375 12.375C18.2625 12.625 19.15 13 20 13.5C20.85 13 21.7375 12.625 22.6625 12.375C23.5875 12.125 24.5333 12 25.5 12C26.3667 12 27.2167 12.1 28.05 12.3C28.8833 12.5 29.6833 12.8 30.45 13.2C30.6333 13.2833 30.7708 13.4083 30.8625 13.575C30.9542 13.7417 31 13.9167 31 14.1V26.15C31 26.5333 30.8375 26.825 30.5125 27.025C30.1875 27.225 29.85 27.2333 29.5 27.05C28.8833 26.7167 28.2375 26.4583 27.5625 26.275C26.8875 26.0917 26.2 26 25.5 26C24.5 26 23.5333 26.175 22.6 26.525C21.6667 26.875 20.8 27.3667 20 28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65656" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Product marketing framework</div></a><a id="w-node-_8756b86b-79e2-a453-acd5-c1175cc62e2a-5cc62cab" href="https://www.productmarketingalliance.com/your-guide-to-go-to-market-strategies/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65656)"/> <path d="M12 22.225H13.125L13.7 20.575H16.3L16.9 22.225H18L15.575 15.775H14.425L12 22.225ZM14.025 19.65L14.975 16.975H15.025L15.975 19.65H14.025ZM22 17.9V16.2C22.55 15.9667 23.1125 15.7917 23.6875 15.675C24.2625 15.5583 24.8667 15.5 25.5 15.5C25.9333 15.5 26.3583 15.5333 26.775 15.6C27.1917 15.6667 27.6 15.75 28 15.85V17.45C27.6 17.3 27.1958 17.1875 26.7875 17.1125C26.3792 17.0375 25.95 17 25.5 17C24.8667 17 24.2583 17.0792 23.675 17.2375C23.0917 17.3958 22.5333 17.6167 22 17.9ZM22 23.4V21.7C22.55 21.4667 23.1125 21.2917 23.6875 21.175C24.2625 21.0583 24.8667 21 25.5 21C25.9333 21 26.3583 21.0333 26.775 21.1C27.1917 21.1667 27.6 21.25 28 21.35V22.95C27.6 22.8 27.1958 22.6875 26.7875 22.6125C26.3792 22.5375 25.95 22.5 25.5 22.5C24.8667 22.5 24.2583 22.575 23.675 22.725C23.0917 22.875 22.5333 23.1 22 23.4ZM22 20.65V18.95C22.55 18.7167 23.1125 18.5417 23.6875 18.425C24.2625 18.3083 24.8667 18.25 25.5 18.25C25.9333 18.25 26.3583 18.2833 26.775 18.35C27.1917 18.4167 27.6 18.5 28 18.6V20.2C27.6 20.05 27.1958 19.9375 26.7875 19.8625C26.3792 19.7875 25.95 19.75 25.5 19.75C24.8667 19.75 24.2583 19.8292 23.675 19.9875C23.0917 20.1458 22.5333 20.3667 22 20.65ZM14.5 24C15.2833 24 16.0458 24.0875 16.7875 24.2625C17.5292 24.4375 18.2667 24.7 19 25.05V15.2C18.3167 14.8 17.5917 14.5 16.825 14.3C16.0583 14.1 15.2833 14 14.5 14C13.9 14 13.3042 14.0583 12.7125 14.175C12.1208 14.2917 11.55 14.4667 11 14.7V24.6C11.5833 24.4 12.1625 24.25 12.7375 24.15C13.3125 24.05 13.9 24 14.5 24ZM21 25.05C21.7333 24.7 22.4708 24.4375 23.2125 24.2625C23.9542 24.0875 24.7167 24 25.5 24C26.1 24 26.6875 24.05 27.2625 24.15C27.8375 24.25 28.4167 24.4 29 24.6V14.7C28.45 14.4667 27.8792 14.2917 27.2875 14.175C26.6958 14.0583 26.1 14 25.5 14C24.7167 14 23.9417 14.1 23.175 14.3C22.4083 14.5 21.6833 14.8 21 15.2V25.05ZM20 28C19.2 27.3667 18.3333 26.875 17.4 26.525C16.4667 26.175 15.5 26 14.5 26C13.8 26 13.1125 26.0917 12.4375 26.275C11.7625 26.4583 11.1167 26.7167 10.5 27.05C10.15 27.2333 9.8125 27.225 9.4875 27.025C9.1625 26.825 9 26.5333 9 26.15V14.1C9 13.9167 9.04583 13.7417 9.1375 13.575C9.22917 13.4083 9.36667 13.2833 9.55 13.2C10.3167 12.8 11.1167 12.5 11.95 12.3C12.7833 12.1 13.6333 12 14.5 12C15.4667 12 16.4125 12.125 17.3375 12.375C18.2625 12.625 19.15 13 20 13.5C20.85 13 21.7375 12.625 22.6625 12.375C23.5875 12.125 24.5333 12 25.5 12C26.3667 12 27.2167 12.1 28.05 12.3C28.8833 12.5 29.6833 12.8 30.45 13.2C30.6333 13.2833 30.7708 13.4083 30.8625 13.575C30.9542 13.7417 31 13.9167 31 14.1V26.15C31 26.5333 30.8375 26.825 30.5125 27.025C30.1875 27.225 29.85 27.2333 29.5 27.05C28.8833 26.7167 28.2375 26.4583 27.5625 26.275C26.8875 26.0917 26.2 26 25.5 26C24.5 26 23.5333 26.175 22.6 26.525C21.6667 26.875 20.8 27.3667 20 28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65656" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Go-to-Market</div></a><a id="w-node-_8756b86b-79e2-a453-acd5-c1175cc62e16-5cc62cab" href="https://www.productmarketingalliance.com/your-guide-to-competitive-intelligence/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65656)"/> <path d="M12 22.225H13.125L13.7 20.575H16.3L16.9 22.225H18L15.575 15.775H14.425L12 22.225ZM14.025 19.65L14.975 16.975H15.025L15.975 19.65H14.025ZM22 17.9V16.2C22.55 15.9667 23.1125 15.7917 23.6875 15.675C24.2625 15.5583 24.8667 15.5 25.5 15.5C25.9333 15.5 26.3583 15.5333 26.775 15.6C27.1917 15.6667 27.6 15.75 28 15.85V17.45C27.6 17.3 27.1958 17.1875 26.7875 17.1125C26.3792 17.0375 25.95 17 25.5 17C24.8667 17 24.2583 17.0792 23.675 17.2375C23.0917 17.3958 22.5333 17.6167 22 17.9ZM22 23.4V21.7C22.55 21.4667 23.1125 21.2917 23.6875 21.175C24.2625 21.0583 24.8667 21 25.5 21C25.9333 21 26.3583 21.0333 26.775 21.1C27.1917 21.1667 27.6 21.25 28 21.35V22.95C27.6 22.8 27.1958 22.6875 26.7875 22.6125C26.3792 22.5375 25.95 22.5 25.5 22.5C24.8667 22.5 24.2583 22.575 23.675 22.725C23.0917 22.875 22.5333 23.1 22 23.4ZM22 20.65V18.95C22.55 18.7167 23.1125 18.5417 23.6875 18.425C24.2625 18.3083 24.8667 18.25 25.5 18.25C25.9333 18.25 26.3583 18.2833 26.775 18.35C27.1917 18.4167 27.6 18.5 28 18.6V20.2C27.6 20.05 27.1958 19.9375 26.7875 19.8625C26.3792 19.7875 25.95 19.75 25.5 19.75C24.8667 19.75 24.2583 19.8292 23.675 19.9875C23.0917 20.1458 22.5333 20.3667 22 20.65ZM14.5 24C15.2833 24 16.0458 24.0875 16.7875 24.2625C17.5292 24.4375 18.2667 24.7 19 25.05V15.2C18.3167 14.8 17.5917 14.5 16.825 14.3C16.0583 14.1 15.2833 14 14.5 14C13.9 14 13.3042 14.0583 12.7125 14.175C12.1208 14.2917 11.55 14.4667 11 14.7V24.6C11.5833 24.4 12.1625 24.25 12.7375 24.15C13.3125 24.05 13.9 24 14.5 24ZM21 25.05C21.7333 24.7 22.4708 24.4375 23.2125 24.2625C23.9542 24.0875 24.7167 24 25.5 24C26.1 24 26.6875 24.05 27.2625 24.15C27.8375 24.25 28.4167 24.4 29 24.6V14.7C28.45 14.4667 27.8792 14.2917 27.2875 14.175C26.6958 14.0583 26.1 14 25.5 14C24.7167 14 23.9417 14.1 23.175 14.3C22.4083 14.5 21.6833 14.8 21 15.2V25.05ZM20 28C19.2 27.3667 18.3333 26.875 17.4 26.525C16.4667 26.175 15.5 26 14.5 26C13.8 26 13.1125 26.0917 12.4375 26.275C11.7625 26.4583 11.1167 26.7167 10.5 27.05C10.15 27.2333 9.8125 27.225 9.4875 27.025C9.1625 26.825 9 26.5333 9 26.15V14.1C9 13.9167 9.04583 13.7417 9.1375 13.575C9.22917 13.4083 9.36667 13.2833 9.55 13.2C10.3167 12.8 11.1167 12.5 11.95 12.3C12.7833 12.1 13.6333 12 14.5 12C15.4667 12 16.4125 12.125 17.3375 12.375C18.2625 12.625 19.15 13 20 13.5C20.85 13 21.7375 12.625 22.6625 12.375C23.5875 12.125 24.5333 12 25.5 12C26.3667 12 27.2167 12.1 28.05 12.3C28.8833 12.5 29.6833 12.8 30.45 13.2C30.6333 13.2833 30.7708 13.4083 30.8625 13.575C30.9542 13.7417 31 13.9167 31 14.1V26.15C31 26.5333 30.8375 26.825 30.5125 27.025C30.1875 27.225 29.85 27.2333 29.5 27.05C28.8833 26.7167 28.2375 26.4583 27.5625 26.275C26.8875 26.0917 26.2 26 25.5 26C24.5 26 23.5333 26.175 22.6 26.525C21.6667 26.875 20.8 27.3667 20 28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65656" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Competitive Intelligence</div></a><a id="w-node-_8756b86b-79e2-a453-acd5-c1175cc62e1a-5cc62cab" href="#" class="nav-tab-link shadow-small hide nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" 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30.8625 13.575C30.9542 13.7417 31 13.9167 31 14.1V26.15C31 26.5333 30.8375 26.825 30.5125 27.025C30.1875 27.225 29.85 27.2333 29.5 27.05C28.8833 26.7167 28.2375 26.4583 27.5625 26.275C26.8875 26.0917 26.2 26 25.5 26C24.5 26 23.5333 26.175 22.6 26.525C21.6667 26.875 20.8 27.3667 20 28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65656" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>OKRs</div></a><a id="w-node-_8756b86b-79e2-a453-acd5-c1175cc62e26-5cc62cab" href="https://www.productmarketingalliance.com/your-guide-to-positioning/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65656)"/> <path d="M12 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</svg></div><div>Positioning</div></a><a id="w-node-_8ccbcb9c-d40f-3998-e57f-75c7800e9fbc-5cc62cab" href="https://www.productmarketingalliance.com/your-guide-to-sales-enablement/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65656)"/> <path d="M12 22.225H13.125L13.7 20.575H16.3L16.9 22.225H18L15.575 15.775H14.425L12 22.225ZM14.025 19.65L14.975 16.975H15.025L15.975 19.65H14.025ZM22 17.9V16.2C22.55 15.9667 23.1125 15.7917 23.6875 15.675C24.2625 15.5583 24.8667 15.5 25.5 15.5C25.9333 15.5 26.3583 15.5333 26.775 15.6C27.1917 15.6667 27.6 15.75 28 15.85V17.45C27.6 17.3 27.1958 17.1875 26.7875 17.1125C26.3792 17.0375 25.95 17 25.5 17C24.8667 17 24.2583 17.0792 23.675 17.2375C23.0917 17.3958 22.5333 17.6167 22 17.9ZM22 23.4V21.7C22.55 21.4667 23.1125 21.2917 23.6875 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24.2625C23.9542 24.0875 24.7167 24 25.5 24C26.1 24 26.6875 24.05 27.2625 24.15C27.8375 24.25 28.4167 24.4 29 24.6V14.7C28.45 14.4667 27.8792 14.2917 27.2875 14.175C26.6958 14.0583 26.1 14 25.5 14C24.7167 14 23.9417 14.1 23.175 14.3C22.4083 14.5 21.6833 14.8 21 15.2V25.05ZM20 28C19.2 27.3667 18.3333 26.875 17.4 26.525C16.4667 26.175 15.5 26 14.5 26C13.8 26 13.1125 26.0917 12.4375 26.275C11.7625 26.4583 11.1167 26.7167 10.5 27.05C10.15 27.2333 9.8125 27.225 9.4875 27.025C9.1625 26.825 9 26.5333 9 26.15V14.1C9 13.9167 9.04583 13.7417 9.1375 13.575C9.22917 13.4083 9.36667 13.2833 9.55 13.2C10.3167 12.8 11.1167 12.5 11.95 12.3C12.7833 12.1 13.6333 12 14.5 12C15.4667 12 16.4125 12.125 17.3375 12.375C18.2625 12.625 19.15 13 20 13.5C20.85 13 21.7375 12.625 22.6625 12.375C23.5875 12.125 24.5333 12 25.5 12C26.3667 12 27.2167 12.1 28.05 12.3C28.8833 12.5 29.6833 12.8 30.45 13.2C30.6333 13.2833 30.7708 13.4083 30.8625 13.575C30.9542 13.7417 31 13.9167 31 14.1V26.15C31 26.5333 30.8375 26.825 30.5125 27.025C30.1875 27.225 29.85 27.2333 29.5 27.05C28.8833 26.7167 28.2375 26.4583 27.5625 26.275C26.8875 26.0917 26.2 26 25.5 26C24.5 26 23.5333 26.175 22.6 26.525C21.6667 26.875 20.8 27.3667 20 28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65656" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Sales Enablement</div></a><a id="w-node-_8756b86b-79e2-a453-acd5-c1175cc62e2e-5cc62cab" href="https://www.productmarketingalliance.com/content-hub/?filter=guides" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65687)"/> <path d="M20 12L18.59 13.41L24.17 19H12V21H24.17L18.59 26.59L20 28L28 20L20 12Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65687" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>View all guides</div></a></div></div><div data-w-tab="Tab 7" class="w-tab-pane"><div class="nav-tab-top-content"><p>Latest insights and how-tos from our PMM community.</p></div><div class="nav-tab-links_wrapper-flex"><a id="w-node-_8756b86b-79e2-a453-acd5-c1175cc62e37-5cc62cab" href="https://www.productmarketingalliance.com/landing-your-dream-product-marketing-job-a-step-by-step-guide-ebook/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65762)"/> <path d="M26 10H14C12.9 10 12 10.9 12 12V28C12 29.1 12.9 30 14 30H26C27.1 30 28 29.1 28 28V12C28 10.9 27.1 10 26 10ZM17 12H19V17L18 16.25L17 17V12ZM26 28H14V12H15V21L18 18.75L21 21V12H26V28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65762" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Land your dream PMM job</div></a><a id="w-node-_8756b86b-79e2-a453-acd5-c1175cc62e3f-5cc62cab" href="https://www.productmarketingalliance.com/navigating-todays-product-marketing-landscape-challenges-trends-and-opportunities-ebook/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65762)"/> <path d="M26 10H14C12.9 10 12 10.9 12 12V28C12 29.1 12.9 30 14 30H26C27.1 30 28 29.1 28 28V12C28 10.9 27.1 10 26 10ZM17 12H19V17L18 16.25L17 17V12ZM26 28H14V12H15V21L18 18.75L21 21V12H26V28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65762" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>PMM landscape</div></a><a id="w-node-_8756b86b-79e2-a453-acd5-c1175cc62e43-5cc62cab" href="https://www.productmarketingalliance.com/steps-to-mastery-first-steps-in-mastering-competitive-intelligence/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65762)"/> <path d="M26 10H14C12.9 10 12 10.9 12 12V28C12 29.1 12.9 30 14 30H26C27.1 30 28 29.1 28 28V12C28 10.9 27.1 10 26 10ZM17 12H19V17L18 16.25L17 17V12ZM26 28H14V12H15V21L18 18.75L21 21V12H26V28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65762" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Compelling storytelling</div></a><a id="w-node-_8756b86b-79e2-a453-acd5-c1175cc62e47-5cc62cab" href="https://www.productmarketingalliance.com/laying-the-foundations-ebook/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65762)"/> <path d="M26 10H14C12.9 10 12 10.9 12 12V28C12 29.1 12.9 30 14 30H26C27.1 30 28 29.1 28 28V12C28 10.9 27.1 10 26 10ZM17 12H19V17L18 16.25L17 17V12ZM26 28H14V12H15V21L18 18.75L21 21V12H26V28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65762" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Advancing your PMM skills</div></a><a id="w-node-_8756b86b-79e2-a453-acd5-c1175cc62e3b-5cc62cab" href="https://www.productmarketingalliance.com/follow-the-leader-an-intro-to-product-marketing-leadership/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65762)"/> <path d="M26 10H14C12.9 10 12 10.9 12 12V28C12 29.1 12.9 30 14 30H26C27.1 30 28 29.1 28 28V12C28 10.9 27.1 10 26 10ZM17 12H19V17L18 16.25L17 17V12ZM26 28H14V12H15V21L18 18.75L21 21V12H26V28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65762" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>An intro to PMM leadership</div></a><a id="w-node-_8756b86b-79e2-a453-acd5-c1175cc62e4b-5cc62cab" href="https://www.productmarketingalliance.com/transitioning-to-the-c-suite/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65762)"/> <path d="M26 10H14C12.9 10 12 10.9 12 12V28C12 29.1 12.9 30 14 30H26C27.1 30 28 29.1 28 28V12C28 10.9 27.1 10 26 10ZM17 12H19V17L18 16.25L17 17V12ZM26 28H14V12H15V21L18 18.75L21 21V12H26V28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65762" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Transitioning to the C-suite</div></a><a id="w-node-_8756b86b-79e2-a453-acd5-c1175cc62e4f-5cc62cab" href="https://www.productmarketingalliance.com/content-hub/?filter=ebooks" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65788)"/> <path d="M20 12L18.59 13.41L24.17 19H12V21H24.17L18.59 26.59L20 28L28 20L20 12Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65788" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>View all eBooks</div></a></div></div><div data-w-tab="Tab 8" class="w-tab-pane"><div class="nav-tab-top-content"><p>Insights, trends, and best practices for your top product marketing topics.</p></div><div class="nav-tab-links_wrapper-flex"><a id="w-node-_01eeb0a7-7c94-dff7-71d3-0b8bf31bb5d1-5cc62cab" href="#" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65449)"/> <path d="M17 29C17 29.55 17.45 30 18 30H22C22.55 30 23 29.55 23 29V28H17V29ZM20 10C16.14 10 13 13.14 13 17C13 19.38 14.19 21.47 16 22.74V25C16 25.55 16.45 26 17 26H23C23.55 26 24 25.55 24 25V22.74C25.81 21.47 27 19.38 27 17C27 13.14 23.86 10 20 10ZM22.85 21.1L22 21.7V24H18V21.7L17.15 21.1C15.8 20.16 15 18.63 15 17C15 14.24 17.24 12 20 12C22.76 12 25 14.24 25 17C25 18.63 24.2 20.16 22.85 21.1Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65449" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Win/loss</div></a><a id="w-node-_01eeb0a7-7c94-dff7-71d3-0b8bf31bb5d5-5cc62cab" href="https://www.productmarketingalliance.com/content-hub/?filter=messaging-positioning" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65449)"/> <path d="M17 29C17 29.55 17.45 30 18 30H22C22.55 30 23 29.55 23 29V28H17V29ZM20 10C16.14 10 13 13.14 13 17C13 19.38 14.19 21.47 16 22.74V25C16 25.55 16.45 26 17 26H23C23.55 26 24 25.55 24 25V22.74C25.81 21.47 27 19.38 27 17C27 13.14 23.86 10 20 10ZM22.85 21.1L22 21.7V24H18V21.7L17.15 21.1C15.8 20.16 15 18.63 15 17C15 14.24 17.24 12 20 12C22.76 12 25 14.24 25 17C25 18.63 24.2 20.16 22.85 21.1Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65449" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Messaging + Positioning</div></a><a id="w-node-_01eeb0a7-7c94-dff7-71d3-0b8bf31bb5d9-5cc62cab" href="https://www.productmarketingalliance.com/content-hub/?filter=competitive-intelligence" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65449)"/> <path d="M17 29C17 29.55 17.45 30 18 30H22C22.55 30 23 29.55 23 29V28H17V29ZM20 10C16.14 10 13 13.14 13 17C13 19.38 14.19 21.47 16 22.74V25C16 25.55 16.45 26 17 26H23C23.55 26 24 25.55 24 25V22.74C25.81 21.47 27 19.38 27 17C27 13.14 23.86 10 20 10ZM22.85 21.1L22 21.7V24H18V21.7L17.15 21.1C15.8 20.16 15 18.63 15 17C15 14.24 17.24 12 20 12C22.76 12 25 14.24 25 17C25 18.63 24.2 20.16 22.85 21.1Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65449" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Competitive Intelligence</div></a><a id="w-node-_01eeb0a7-7c94-dff7-71d3-0b8bf31bb5dd-5cc62cab" href="https://www.productmarketingalliance.com/content-hub/?filter=metrics-okrs" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65449)"/> <path d="M17 29C17 29.55 17.45 30 18 30H22C22.55 30 23 29.55 23 29V28H17V29ZM20 10C16.14 10 13 13.14 13 17C13 19.38 14.19 21.47 16 22.74V25C16 25.55 16.45 26 17 26H23C23.55 26 24 25.55 24 25V22.74C25.81 21.47 27 19.38 27 17C27 13.14 23.86 10 20 10ZM22.85 21.1L22 21.7V24H18V21.7L17.15 21.1C15.8 20.16 15 18.63 15 17C15 14.24 17.24 12 20 12C22.76 12 25 14.24 25 17C25 18.63 24.2 20.16 22.85 21.1Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65449" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Metrics + OKRs</div></a><a id="w-node-_01eeb0a7-7c94-dff7-71d3-0b8bf31bb5e1-5cc62cab" href="https://www.productmarketingalliance.com/content-hub/?filter=customer-marketing" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65449)"/> <path d="M17 29C17 29.55 17.45 30 18 30H22C22.55 30 23 29.55 23 29V28H17V29ZM20 10C16.14 10 13 13.14 13 17C13 19.38 14.19 21.47 16 22.74V25C16 25.55 16.45 26 17 26H23C23.55 26 24 25.55 24 25V22.74C25.81 21.47 27 19.38 27 17C27 13.14 23.86 10 20 10ZM22.85 21.1L22 21.7V24H18V21.7L17.15 21.1C15.8 20.16 15 18.63 15 17C15 14.24 17.24 12 20 12C22.76 12 25 14.24 25 17C25 18.63 24.2 20.16 22.85 21.1Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65449" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Customer Marketing</div></a><a id="w-node-_01eeb0a7-7c94-dff7-71d3-0b8bf31bb5e5-5cc62cab" href="https://www.productmarketingalliance.com/content-hub/?filter=sales-enablement" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65449)"/> <path d="M17 29C17 29.55 17.45 30 18 30H22C22.55 30 23 29.55 23 29V28H17V29ZM20 10C16.14 10 13 13.14 13 17C13 19.38 14.19 21.47 16 22.74V25C16 25.55 16.45 26 17 26H23C23.55 26 24 25.55 24 25V22.74C25.81 21.47 27 19.38 27 17C27 13.14 23.86 10 20 10ZM22.85 21.1L22 21.7V24H18V21.7L17.15 21.1C15.8 20.16 15 18.63 15 17C15 14.24 17.24 12 20 12C22.76 12 25 14.24 25 17C25 18.63 24.2 20.16 22.85 21.1Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65449" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Sales enablement</div></a><a id="w-node-_01eeb0a7-7c94-dff7-71d3-0b8bf31bb5e9-5cc62cab" href="https://www.productmarketingalliance.com/content-hub/?filter=go-to-market" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65449)"/> <path d="M17 29C17 29.55 17.45 30 18 30H22C22.55 30 23 29.55 23 29V28H17V29ZM20 10C16.14 10 13 13.14 13 17C13 19.38 14.19 21.47 16 22.74V25C16 25.55 16.45 26 17 26H23C23.55 26 24 25.55 24 25V22.74C25.81 21.47 27 19.38 27 17C27 13.14 23.86 10 20 10ZM22.85 21.1L22 21.7V24H18V21.7L17.15 21.1C15.8 20.16 15 18.63 15 17C15 14.24 17.24 12 20 12C22.76 12 25 14.24 25 17C25 18.63 24.2 20.16 22.85 21.1Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65449" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Go-to-market</div></a><a id="w-node-_96eef233-5c06-cfda-4681-7d040c362b3f-5cc62cab" href="https://www.productmarketingalliance.com/content-hub" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65449)"/> <path d="M17 29C17 29.55 17.45 30 18 30H22C22.55 30 23 29.55 23 29V28H17V29ZM20 10C16.14 10 13 13.14 13 17C13 19.38 14.19 21.47 16 22.74V25C16 25.55 16.45 26 17 26H23C23.55 26 24 25.55 24 25V22.74C25.81 21.47 27 19.38 27 17C27 13.14 23.86 10 20 10ZM22.85 21.1L22 21.7V24H18V21.7L17.15 21.1C15.8 20.16 15 18.63 15 17C15 14.24 17.24 12 20 12C22.76 12 25 14.24 25 17C25 18.63 24.2 20.16 22.85 21.1Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65449" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>View all topics</div></a></div></div><div data-w-tab="Tab 9" class="w-tab-pane"><div class="nav-tab-top-content"><p>Latest insights and how-tos from our PMM community.</p></div><div class="nav-tab-links_wrapper-flex"><a id="w-node-_8756b86b-79e2-a453-acd5-c1175cc62e58-5cc62cab" href="https://www.productmarketingalliance.com/product-marketing-iq" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65851)"/> <path d="M17.75 29C16.9 29 16.1667 28.7042 15.55 28.1125C14.9333 27.5208 14.5833 26.8083 14.5 25.975C13.5 25.8417 12.6667 25.4 12 24.65C11.3333 23.9 11 23.0167 11 22C11 21.65 11.0458 21.3042 11.1375 20.9625C11.2292 20.6208 11.3667 20.3 11.55 20C11.3667 19.7 11.2292 19.3833 11.1375 19.05C11.0458 18.7167 11 18.3667 11 18C11 16.9833 11.3333 16.1042 12 15.3625C12.6667 14.6208 13.4917 14.1833 14.475 14.05C14.525 13.2 14.8667 12.4792 15.5 11.8875C16.1333 11.2958 16.8833 11 17.75 11C18.1833 11 18.5875 11.0833 18.9625 11.25C19.3375 11.4167 19.6833 11.6417 20 11.925C20.3 11.6417 20.6417 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15.7125 21.7125C15.5208 21.9042 15.2833 22 15 22C14.65 22 14.3125 21.9583 13.9875 21.875C13.6625 21.7917 13.3583 21.6667 13.075 21.5C13.0417 21.5833 13.0208 21.6667 13.0125 21.75C13.0042 21.8333 13 21.9167 13 22C13 22.55 13.1958 23.0208 13.5875 23.4125C13.9792 23.8042 14.45 24 15 24C15.3333 24 15.6417 23.9292 15.925 23.7875C16.2083 23.6458 16.4417 23.4417 16.625 23.175C16.7917 22.9417 17.0083 22.8042 17.275 22.7625C17.5417 22.7208 17.7917 22.7833 18.025 22.95C18.2583 23.1167 18.3958 23.3333 18.4375 23.6C18.4792 23.8667 18.4167 24.1167 18.25 24.35C18.0167 24.6667 17.75 24.9417 17.45 25.175C17.15 25.4083 16.825 25.5917 16.475 25.725C16.4917 26.0583 16.625 26.3542 16.875 26.6125C17.125 26.8708 17.4167 27 17.75 27C18.1 27 18.3958 26.8792 18.6375 26.6375C18.8792 26.3958 19 26.1 19 25.75Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65851" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>PMM IQ</div></a><a id="w-node-_8756b86b-79e2-a453-acd5-c1175cc62e5c-5cc62cab" href="https://www.productmarketingalliance.com/salarycalculator/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65855)"/> <path d="M27 11H13C11.9 11 11 11.9 11 13V27C11 28.1 11.9 29 13 29H27C28.1 29 29 28.1 29 27V13C29 11.9 28.1 11 27 11ZM27 27H13V13H27V27Z" fill="#F9F8F5"/> <path d="M19.25 15.72H14.25V17.22H19.25V15.72Z" fill="#F9F8F5"/> <path d="M26 23.75H21V25.25H26V23.75Z" fill="#F9F8F5"/> <path d="M26 21.25H21V22.75H26V21.25Z" fill="#F9F8F5"/> <path d="M16 26H17.5V24H19.5V22.5H17.5V20.5H16V22.5H14V24H16V26Z" fill="#F9F8F5"/> <path d="M22.09 18.95L23.5 17.54L24.91 18.95L25.97 17.89L24.56 16.47L25.97 15.06L24.91 14L23.5 15.41L22.09 14L21.03 15.06L22.44 16.47L21.03 17.89L22.09 18.95Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65855" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Salary calculator</div></a><a id="w-node-_8756b86b-79e2-a453-acd5-c1175cc62e60-5cc62cab" href="https://tools.productmarketingalliance.com/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65860)"/> <path d="M12 16H16V12H12V16ZM18 28H22V24H18V28ZM12 28H16V24H12V28ZM12 22H16V18H12V22ZM18 22H22V18H18V22ZM24 12V16H28V12H24ZM18 16H22V12H18V16ZM24 22H28V18H24V22ZM24 28H28V24H24V28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65860" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>PMM tech stack</div></a><a id="w-node-_8756b86b-79e2-a453-acd5-c1175cc62e64-5cc62cab" href="https://www.productmarketingalliance.com/want-to-skyrocket-your-product-marketing-value-get-our-new-book-misunderstood/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65864)"/> <path d="M26 10H14C12.9 10 12 10.9 12 12V28C12 29.1 12.9 30 14 30H26C27.1 30 28 29.1 28 28V12C28 10.9 27.1 10 26 10ZM17 12H19V17L18 16.25L17 17V12ZM26 28H14V12H15V21L18 18.75L21 21V12H26V28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65864" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>PMM Misunderstood</div></a><a id="w-node-_8756b86b-79e2-a453-acd5-c1175cc62e68-5cc62cab" href="https://www.productmarketingalliance.com/definitive-product-marketing-reading-list/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65869)"/> <path d="M12 14H10V28C10 29.1 10.9 30 12 30H26V28H12V14ZM28 10H16C14.9 10 14 10.9 14 12V24C14 25.1 14.9 26 16 26H28C29.1 26 30 25.1 30 24V12C30 10.9 29.1 10 28 10ZM25 12V17L24 16.25L23 17V12H25ZM28 24H16V12H21V21L24 18.75L27 21V12H28V24Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65869" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>PMM Books</div></a><a id="w-node-_8756b86b-79e2-a453-acd5-c1175cc62e6c-5cc62cab" href="https://pmmgpt.com/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65873)"/> <path d="M27 9.5H13C11.89 9.5 11 10.4 11 11.5V25.5C11 26.6 11.89 27.5 13 27.5H17L20 30.5L23 27.5H27C28.1 27.5 29 26.6 29 25.5V11.5C29 10.4 28.1 9.5 27 9.5ZM27 25.5H22.17L20 27.67L17.83 25.5H13V11.5H27V25.5ZM19 22.5H21V24.5H19V22.5ZM20 14.5C21.1 14.5 22 15.4 22 16.5C22 18.5 19 18.25 19 21.5H21C21 19.25 24 19 24 16.5C24 14.29 22.21 12.5 20 12.5C17.79 12.5 16 14.29 16 16.5H18C18 15.4 18.9 14.5 20 14.5Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65873" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>PMM-GPT</div></a><a id="w-node-_8756b86b-79e2-a453-acd5-c1175cc62e70-5cc62cab" href="https://www.productmarketingalliance.com/product-marketing-newsletter/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65877)"/> <path d="M28 12H12C10.9 12 10.01 12.9 10.01 14L10 26C10 27.1 10.9 28 12 28H28C29.1 28 30 27.1 30 26V14C30 12.9 29.1 12 28 12ZM28 26H12V16L20 21L28 16V26ZM20 19L12 14H28L20 19Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65877" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Newsletter</div></a></div></div></div></div></div></div></nav></div><div data-delay="0" data-hover="true" data-w-id="8756b86b-79e2-a453-acd5-c1175cc62e74" class="nav-point-wrapper dropdown w-dropdown"><div class="dropdown-toggle w-dropdown-toggle"><div class="nav-link-wrapp"><div class="nav-link">Membership</div><div class="nav-under-line"></div></div></div><nav class="dropdown-list-2 w-dropdown-list"><div class="navbar9_container"><div class="navbar7_container"><div data-duration-in="400" data-duration-out="200" data-current="Tab 2" data-easing="linear" class="nav-tab_component w-tabs"><div id="w-node-_8756b86b-79e2-a453-acd5-c1175cc62e7e-5cc62cab" class="nav_tabs-menu w-tab-menu"><a data-w-tab="Tab 2" data-w-id="8756b86b-79e2-a453-acd5-c1175cc62e7f" class="nav_tabs-link w-inline-block w-tab-link w--current"><p>Membership plans</p><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.738L17.3273 11.5651L16.314 11.4123C15.9559 11.3545 15.5945 11.3182 15.232 11.3036C14.2667 11.2785 13.3003 11.2861 12.3352 11.3006L9.44183 11.364C8.25529 11.3971 7.0688 11.4261 5.88523 11.4875C5.29267 11.5103 4.70258 11.5538 4.11119 11.5864C3.52198 11.6335 2.93072 11.6695 2.34398 11.7302C1.98422 11.7496 1.62343 11.7369 1.26592 11.6922C1.10095 11.6689 0.94434 11.6051 0.810129 11.5063C0.675917 11.4076 0.568298 11.2771 0.496921 11.1266C0.236922 10.6755 0.369622 10.1444 0.846758 9.96561C1.15667 9.85698 1.48338 9.80416 1.81173 9.80959C3.29353 9.78829 4.77197 9.66238 6.23603 9.43281C6.63738 9.33915 7.05032 9.30496 7.46161 9.33134C8.73218 9.50541 10.0018 9.35736 11.2684 9.45916C11.7384 9.49522 12.2097 9.51279 12.681 9.53418C13.1524 9.5509 13.6241 9.57014 14.0942 9.61019C15.771 9.74477 17.4414 9.94231 19.1048 10.1848C19.764 10.2567 20.3845 10.5321 20.8801 10.9728C21.11 11.1865 21.031 11.6212 20.727 11.6824C20.2954 11.7638 19.8575 11.8069 19.4184 11.8112C19.0577 11.7975 18.6982 11.7632 18.3415 11.7084L18.3354 11.738Z" fill="currentColor"/> <path d="M14.6939 12.9735C15.3205 12.6085 15.9607 12.2582 16.6281 11.9423C16.9825 11.7754 17.3412 11.6154 17.6959 11.4412C18.3149 11.1218 18.9626 10.8611 19.6303 10.6625C20.3318 10.4554 21.0586 10.3458 21.79 10.3368L21.231 12.144C20.6245 11.7868 20.0231 11.4202 19.4307 11.0392C17.3591 9.7049 15.367 8.24808 13.432 6.72295C13.1446 6.48121 12.8834 6.20996 12.6527 5.91366C12.5491 5.77952 12.4812 5.62131 12.4552 5.4538C12.4293 5.28629 12.4462 5.11494 12.5045 4.95575C12.6482 4.45658 13.1314 4.189 13.587 4.4014C13.8776 4.54639 14.1432 4.73704 14.3736 4.96608C15.4474 5.97706 16.6438 6.84925 17.9348 7.5622C18.291 7.76054 18.6802 7.93848 18.9649 8.21827C19.878 9.1107 21.0095 9.70197 22.0268 10.4505C22.0903 10.4968 22.1538 10.543 22.2177 10.5895L22.3013 10.6503C22.451 10.7593 22.5608 10.9144 22.6139 11.0918C22.667 11.2692 22.6604 11.4591 22.5952 11.6324C22.53 11.8057 22.4097 11.9528 22.2528 12.0512C22.0959 12.1495 21.9111 12.1937 21.7267 12.1769C20.9845 12.1093 20.2138 12.2714 19.4514 12.4946C17.9566 12.935 16.5064 13.7501 15.117 14.6612C14.5762 15.0451 13.9392 15.2711 13.2774 15.3138C12.9596 15.3251 12.7061 14.9635 12.8873 14.7019C13.1487 14.328 13.449 13.9829 13.7832 13.6725C14.074 13.4251 14.3832 13.2003 14.7081 13L14.6939 12.9735Z" fill="currentColor"/> </svg></div></a></div><div class="nav_tabs-nav w-tab-content"><div data-w-tab="Tab 2" class="w-tab-pane w--tab-active"><div class="nav-tab-top-content"><p>Find the perfect plan to supercharge your PMM journey.</p></div><div class="nav-tab-links_wrapper"><a href="https://www.productmarketingalliance.com/insider-membership-plan/" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_66448)"/> <g clip-path="url(#clip0_1226_66448)"> <path d="M23.06 15.06L24 13L24.94 15.06L27 16L24.94 16.94L24 19L23.06 16.94L21 16L23.06 15.06ZM11 16L13.06 16.94L14 19L14.94 16.94L17 16L14.94 15.06L14 13L13.06 15.06L11 16ZM19.63 12.37L19 11L18.37 12.37L17 13L18.37 13.63L19 15L19.63 13.63L21 13L19.63 12.37ZM20 20C23.09 20 25.94 21.38 28 23.44L28 20L30 20L30 27L23 27L23 25L26.72 25C24.98 23.2 22.52 22 20 22C16.68 22 13.64 24.1 12.18 27L10 27C11.59 22.91 15.65 20 20 20Z" fill="#F9F8F5"/> </g> <defs> <linearGradient id="paint0_linear_1226_66448" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> <clipPath id="clip0_1226_66448"> <rect width="21" height="24" fill="white" transform="translate(32 10) rotate(90)"/> </clipPath> </defs> </svg></div><div>Insider membership</div></a><a href="https://www.productmarketingalliance.com/signup/" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_66448)"/> <g clip-path="url(#clip0_1226_66448)"> <path d="M23.06 15.06L24 13L24.94 15.06L27 16L24.94 16.94L24 19L23.06 16.94L21 16L23.06 15.06ZM11 16L13.06 16.94L14 19L14.94 16.94L17 16L14.94 15.06L14 13L13.06 15.06L11 16ZM19.63 12.37L19 11L18.37 12.37L17 13L18.37 13.63L19 15L19.63 13.63L21 13L19.63 12.37ZM20 20C23.09 20 25.94 21.38 28 23.44L28 20L30 20L30 27L23 27L23 25L26.72 25C24.98 23.2 22.52 22 20 22C16.68 22 13.64 24.1 12.18 27L10 27C11.59 22.91 15.65 20 20 20Z" fill="#F9F8F5"/> </g> <defs> <linearGradient id="paint0_linear_1226_66448" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> <clipPath id="clip0_1226_66448"> <rect width="21" height="24" fill="white" transform="translate(32 10) rotate(90)"/> </clipPath> </defs> </svg></div><div>Pro membership</div></a><a href="https://www.productmarketingalliance.com/pro-plus-membership/" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_66448)"/> <g clip-path="url(#clip0_1226_66448)"> <path d="M23.06 15.06L24 13L24.94 15.06L27 16L24.94 16.94L24 19L23.06 16.94L21 16L23.06 15.06ZM11 16L13.06 16.94L14 19L14.94 16.94L17 16L14.94 15.06L14 13L13.06 15.06L11 16ZM19.63 12.37L19 11L18.37 12.37L17 13L18.37 13.63L19 15L19.63 13.63L21 13L19.63 12.37ZM20 20C23.09 20 25.94 21.38 28 23.44L28 20L30 20L30 27L23 27L23 25L26.72 25C24.98 23.2 22.52 22 20 22C16.68 22 13.64 24.1 12.18 27L10 27C11.59 22.91 15.65 20 20 20Z" fill="#F9F8F5"/> </g> <defs> <linearGradient id="paint0_linear_1226_66448" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> <clipPath id="clip0_1226_66448"> <rect width="21" height="24" fill="white" transform="translate(32 10) rotate(90)"/> </clipPath> </defs> </svg></div><div>Pro+ membership</div></a><a href="https://www.productmarketingalliance.com/exec-plus-membership/" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_66448)"/> <g clip-path="url(#clip0_1226_66448)"> <path d="M23.06 15.06L24 13L24.94 15.06L27 16L24.94 16.94L24 19L23.06 16.94L21 16L23.06 15.06ZM11 16L13.06 16.94L14 19L14.94 16.94L17 16L14.94 15.06L14 13L13.06 15.06L11 16ZM19.63 12.37L19 11L18.37 12.37L17 13L18.37 13.63L19 15L19.63 13.63L21 13L19.63 12.37ZM20 20C23.09 20 25.94 21.38 28 23.44L28 20L30 20L30 27L23 27L23 25L26.72 25C24.98 23.2 22.52 22 20 22C16.68 22 13.64 24.1 12.18 27L10 27C11.59 22.91 15.65 20 20 20Z" fill="#F9F8F5"/> </g> <defs> <linearGradient id="paint0_linear_1226_66448" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> <clipPath id="clip0_1226_66448"> <rect width="21" height="24" fill="white" transform="translate(32 10) rotate(90)"/> </clipPath> </defs> </svg></div><div>Exec+ membership</div></a><a href="https://www.productmarketingalliance.com/teams/" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_66448)"/> <g clip-path="url(#clip0_1226_66448)"> <path d="M23.06 15.06L24 13L24.94 15.06L27 16L24.94 16.94L24 19L23.06 16.94L21 16L23.06 15.06ZM11 16L13.06 16.94L14 19L14.94 16.94L17 16L14.94 15.06L14 13L13.06 15.06L11 16ZM19.63 12.37L19 11L18.37 12.37L17 13L18.37 13.63L19 15L19.63 13.63L21 13L19.63 12.37ZM20 20C23.09 20 25.94 21.38 28 23.44L28 20L30 20L30 27L23 27L23 25L26.72 25C24.98 23.2 22.52 22 20 22C16.68 22 13.64 24.1 12.18 27L10 27C11.59 22.91 15.65 20 20 20Z" fill="#F9F8F5"/> </g> <defs> <linearGradient id="paint0_linear_1226_66448" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> <clipPath id="clip0_1226_66448"> <rect width="21" height="24" fill="white" transform="translate(32 10) rotate(90)"/> </clipPath> </defs> </svg></div><div>Team membership</div></a><a href="https://www.productmarketingalliance.com/signup/" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_66477)"/> <path d="M20 12L18.59 13.41L24.17 19H12V21H24.17L18.59 26.59L20 28L28 20L20 12Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_66477" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>View all plans</div></a></div></div></div></div></div></div></nav></div><div data-delay="0" data-hover="true" data-w-id="8756b86b-79e2-a453-acd5-c1175cc62ea1" class="nav-point-wrapper dropdown w-dropdown"><div class="dropdown-toggle w-dropdown-toggle"><div class="nav-link-wrapp"><div class="nav-link">Get involved</div><div class="nav-under-line"></div></div></div><nav class="dropdown-list-2 w-dropdown-list"><div class="navbar9_container"><div class="navbar7_container"><div data-duration-in="10" data-duration-out="10" data-current="Tab 2" data-easing="linear" class="nav-tab_component w-tabs"><div id="w-node-_8756b86b-79e2-a453-acd5-c1175cc62eab-5cc62cab" class="nav_tabs-menu w-tab-menu"><a data-w-tab="Tab 2" ms-code-onhover="click" data-w-id="8756b86b-79e2-a453-acd5-c1175cc62eac" class="nav_tabs-link w-inline-block w-tab-link w--current"><p>Build your personal brand</p><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.738L17.3273 11.5651L16.314 11.4123C15.9559 11.3545 15.5945 11.3182 15.232 11.3036C14.2667 11.2785 13.3003 11.2861 12.3352 11.3006L9.44183 11.364C8.25529 11.3971 7.0688 11.4261 5.88523 11.4875C5.29267 11.5103 4.70258 11.5538 4.11119 11.5864C3.52198 11.6335 2.93072 11.6695 2.34398 11.7302C1.98422 11.7496 1.62343 11.7369 1.26592 11.6922C1.10095 11.6689 0.94434 11.6051 0.810129 11.5063C0.675917 11.4076 0.568298 11.2771 0.496921 11.1266C0.236922 10.6755 0.369622 10.1444 0.846758 9.96561C1.15667 9.85698 1.48338 9.80416 1.81173 9.80959C3.29353 9.78829 4.77197 9.66238 6.23603 9.43281C6.63738 9.33915 7.05032 9.30496 7.46161 9.33134C8.73218 9.50541 10.0018 9.35736 11.2684 9.45916C11.7384 9.49522 12.2097 9.51279 12.681 9.53418C13.1524 9.5509 13.6241 9.57014 14.0942 9.61019C15.771 9.74477 17.4414 9.94231 19.1048 10.1848C19.764 10.2567 20.3845 10.5321 20.8801 10.9728C21.11 11.1865 21.031 11.6212 20.727 11.6824C20.2954 11.7638 19.8575 11.8069 19.4184 11.8112C19.0577 11.7975 18.6982 11.7632 18.3415 11.7084L18.3354 11.738Z" fill="currentColor"/> <path d="M14.6939 12.9735C15.3205 12.6085 15.9607 12.2582 16.6281 11.9423C16.9825 11.7754 17.3412 11.6154 17.6959 11.4412C18.3149 11.1218 18.9626 10.8611 19.6303 10.6625C20.3318 10.4554 21.0586 10.3458 21.79 10.3368L21.231 12.144C20.6245 11.7868 20.0231 11.4202 19.4307 11.0392C17.3591 9.7049 15.367 8.24808 13.432 6.72295C13.1446 6.48121 12.8834 6.20996 12.6527 5.91366C12.5491 5.77952 12.4812 5.62131 12.4552 5.4538C12.4293 5.28629 12.4462 5.11494 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brand</p><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.738L17.3273 11.5651L16.314 11.4123C15.9559 11.3545 15.5945 11.3182 15.232 11.3036C14.2667 11.2785 13.3003 11.2861 12.3352 11.3006L9.44183 11.364C8.25529 11.3971 7.0688 11.4261 5.88523 11.4875C5.29267 11.5103 4.70258 11.5538 4.11119 11.5864C3.52198 11.6335 2.93072 11.6695 2.34398 11.7302C1.98422 11.7496 1.62343 11.7369 1.26592 11.6922C1.10095 11.6689 0.94434 11.6051 0.810129 11.5063C0.675917 11.4076 0.568298 11.2771 0.496921 11.1266C0.236922 10.6755 0.369622 10.1444 0.846758 9.96561C1.15667 9.85698 1.48338 9.80416 1.81173 9.80959C3.29353 9.78829 4.77197 9.66238 6.23603 9.43281C6.63738 9.33915 7.05032 9.30496 7.46161 9.33134C8.73218 9.50541 10.0018 9.35736 11.2684 9.45916C11.7384 9.49522 12.2097 9.51279 12.681 9.53418C13.1524 9.5509 13.6241 9.57014 14.0942 9.61019C15.771 9.74477 17.4414 9.94231 19.1048 10.1848C19.764 10.2567 20.3845 10.5321 20.8801 10.9728C21.11 11.1865 21.031 11.6212 20.727 11.6824C20.2954 11.7638 19.8575 11.8069 19.4184 11.8112C19.0577 11.7975 18.6982 11.7632 18.3415 11.7084L18.3354 11.738Z" fill="currentColor"/> <path d="M14.6939 12.9735C15.3205 12.6085 15.9607 12.2582 16.6281 11.9423C16.9825 11.7754 17.3412 11.6154 17.6959 11.4412C18.3149 11.1218 18.9626 10.8611 19.6303 10.6625C20.3318 10.4554 21.0586 10.3458 21.79 10.3368L21.231 12.144C20.6245 11.7868 20.0231 11.4202 19.4307 11.0392C17.3591 9.7049 15.367 8.24808 13.432 6.72295C13.1446 6.48121 12.8834 6.20996 12.6527 5.91366C12.5491 5.77952 12.4812 5.62131 12.4552 5.4538C12.4293 5.28629 12.4462 5.11494 12.5045 4.95575C12.6482 4.45658 13.1314 4.189 13.587 4.4014C13.8776 4.54639 14.1432 4.73704 14.3736 4.96608C15.4474 5.97706 16.6438 6.84925 17.9348 7.5622C18.291 7.76054 18.6802 7.93848 18.9649 8.21827C19.878 9.1107 21.0095 9.70197 22.0268 10.4505C22.0903 10.4968 22.1538 10.543 22.2177 10.5895L22.3013 10.6503C22.451 10.7593 22.5608 10.9144 22.6139 11.0918C22.667 11.2692 22.6604 11.4591 22.5952 11.6324C22.53 11.8057 22.4097 11.9528 22.2528 12.0512C22.0959 12.1495 21.9111 12.1937 21.7267 12.1769C20.9845 12.1093 20.2138 12.2714 19.4514 12.4946C17.9566 12.935 16.5064 13.7501 15.117 14.6612C14.5762 15.0451 13.9392 15.2711 13.2774 15.3138C12.9596 15.3251 12.7061 14.9635 12.8873 14.7019C13.1487 14.328 13.449 13.9829 13.7832 13.6725C14.074 13.4251 14.3832 13.2003 14.7081 13L14.6939 12.9735Z" fill="currentColor"/> </svg></div></a><a data-w-tab="Tab 4" ms-code-onhover="click" data-w-id="8756b86b-79e2-a453-acd5-c1175cc62eb4" class="nav_tabs-link w-inline-block w-tab-link"><p>About us</p><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.738L17.3273 11.5651L16.314 11.4123C15.9559 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fill="currentColor"/> <path d="M14.6939 12.9735C15.3205 12.6085 15.9607 12.2582 16.6281 11.9423C16.9825 11.7754 17.3412 11.6154 17.6959 11.4412C18.3149 11.1218 18.9626 10.8611 19.6303 10.6625C20.3318 10.4554 21.0586 10.3458 21.79 10.3368L21.231 12.144C20.6245 11.7868 20.0231 11.4202 19.4307 11.0392C17.3591 9.7049 15.367 8.24808 13.432 6.72295C13.1446 6.48121 12.8834 6.20996 12.6527 5.91366C12.5491 5.77952 12.4812 5.62131 12.4552 5.4538C12.4293 5.28629 12.4462 5.11494 12.5045 4.95575C12.6482 4.45658 13.1314 4.189 13.587 4.4014C13.8776 4.54639 14.1432 4.73704 14.3736 4.96608C15.4474 5.97706 16.6438 6.84925 17.9348 7.5622C18.291 7.76054 18.6802 7.93848 18.9649 8.21827C19.878 9.1107 21.0095 9.70197 22.0268 10.4505C22.0903 10.4968 22.1538 10.543 22.2177 10.5895L22.3013 10.6503C22.451 10.7593 22.5608 10.9144 22.6139 11.0918C22.667 11.2692 22.6604 11.4591 22.5952 11.6324C22.53 11.8057 22.4097 11.9528 22.2528 12.0512C22.0959 12.1495 21.9111 12.1937 21.7267 12.1769C20.9845 12.1093 20.2138 12.2714 19.4514 12.4946C17.9566 12.935 16.5064 13.7501 15.117 14.6612C14.5762 15.0451 13.9392 15.2711 13.2774 15.3138C12.9596 15.3251 12.7061 14.9635 12.8873 14.7019C13.1487 14.328 13.449 13.9829 13.7832 13.6725C14.074 13.4251 14.3832 13.2003 14.7081 13L14.6939 12.9735Z" fill="currentColor"/> </svg></div></a></div><div class="nav_tabs-nav w-tab-content"><div data-w-tab="Tab 2" class="w-tab-pane w--tab-active"><div class="nav-tab-top-content"><p>Enhance your reputation in the industry with contributions and accolades.</p></div><div class="nav-tab-links_wrapper"><a href="https://www.productmarketingalliance.com/create-and-contribute/" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_67118)"/> <path d="M21 15H19V19H15V21H19V25H21V21H25V19H21V15ZM20 10C14.48 10 10 14.48 10 20C10 25.52 14.48 30 20 30C25.52 30 30 25.52 30 20C30 14.48 25.52 10 20 10ZM20 28C15.59 28 12 24.41 12 20C12 15.59 15.59 12 20 12C24.41 12 28 15.59 28 20C28 24.41 24.41 28 20 28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_67118" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Create and contribute</div></a><a href="https://www.productmarketingalliance.com/meet-the-ambassadors/" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_67125)"/> <path d="M17 21.75C14.66 21.75 10 22.92 10 25.25V27H24V25.25C24 22.92 19.34 21.75 17 21.75ZM12.34 25C13.18 24.42 15.21 23.75 17 23.75C18.79 23.75 20.82 24.42 21.66 25H12.34ZM17 20C18.93 20 20.5 18.43 20.5 16.5C20.5 14.57 18.93 13 17 13C15.07 13 13.5 14.57 13.5 16.5C13.5 18.43 15.07 20 17 20ZM17 15C17.83 15 18.5 15.67 18.5 16.5C18.5 17.33 17.83 18 17 18C16.17 18 15.5 17.33 15.5 16.5C15.5 15.67 16.17 15 17 15ZM24.04 21.81C25.2 22.65 26 23.77 26 25.25V27H30V25.25C30 23.23 26.5 22.08 24.04 21.81ZM23 20C24.93 20 26.5 18.43 26.5 16.5C26.5 14.57 24.93 13 23 13C22.46 13 21.96 13.13 21.5 13.35C22.13 14.24 22.5 15.33 22.5 16.5C22.5 17.67 22.13 18.76 21.5 19.65C21.96 19.87 22.46 20 23 20Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_67125" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Meet the ambassadors</div></a><a href="https://www.productmarketingalliance.com/product-marketing-awards-2023-winners/" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_67132)"/> <path d="M17.68 21.19L20 19.43L22.31 21.19L21.43 18.34L23.75 16.5H20.91L20 13.69L19.09 16.5H16.25L18.56 18.34L17.68 21.19ZM28 17.5C28 13.08 24.42 9.5 20 9.5C15.58 9.5 12 13.08 12 17.5C12 19.53 12.76 21.37 14 22.78V30.5L20 28.5L26 30.5V22.78C27.24 21.37 28 19.53 28 17.5ZM20 11.5C23.31 11.5 26 14.19 26 17.5C26 20.81 23.31 23.5 20 23.5C16.69 23.5 14 20.81 14 17.5C14 14.19 16.69 11.5 20 11.5ZM20 26.5L16 27.52V24.42C17.18 25.1 18.54 25.5 20 25.5C21.46 25.5 22.82 25.1 24 24.42V27.52L20 26.5Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_67132" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Awards</div></a><a href="https://www.productmarketingalliance.com/ambassadors/" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_67136)"/> <path d="M29 11.5H11C9.9 11.5 9 12.4 9 13.5V26.5C9 27.6 9.9 28.5 11 28.5H29C30.1 28.5 31 27.6 31 26.5V13.5C31 12.4 30.1 11.5 29 11.5ZM11 26.5V13.5H19V26.5H11ZM29 26.5H21V13.5H29V26.5ZM22 17H28V18.5H22V17ZM22 19.5H28V21H22V19.5ZM22 22H28V23.5H22V22Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_67136" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Become an ambassador</div></a></div></div><div data-w-tab="Tab 3" class="w-tab-pane"><div class="nav-tab-top-content"><p>Strengthen your brand presence through partnerships and insights.</p></div><div class="nav-tab-links_wrapper"><a href="https://www.productmarketingalliance.com/calling-all-sponsors-or-partners/" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_66923)"/> <path d="M17 21.75C14.66 21.75 10 22.92 10 25.25V27H24V25.25C24 22.92 19.34 21.75 17 21.75ZM12.34 25C13.18 24.42 15.21 23.75 17 23.75C18.79 23.75 20.82 24.42 21.66 25H12.34ZM17 20C18.93 20 20.5 18.43 20.5 16.5C20.5 14.57 18.93 13 17 13C15.07 13 13.5 14.57 13.5 16.5C13.5 18.43 15.07 20 17 20ZM17 15C17.83 15 18.5 15.67 18.5 16.5C18.5 17.33 17.83 18 17 18C16.17 18 15.5 17.33 15.5 16.5C15.5 15.67 16.17 15 17 15ZM24.04 21.81C25.2 22.65 26 23.77 26 25.25V27H30V25.25C30 23.23 26.5 22.08 24.04 21.81ZM23 20C24.93 20 26.5 18.43 26.5 16.5C26.5 14.57 24.93 13 23 13C22.46 13 21.96 13.13 21.5 13.35C22.13 14.24 22.5 15.33 22.5 16.5C22.5 17.67 22.13 18.76 21.5 19.65C21.96 19.87 22.46 20 23 20Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_66923" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Partner with us</div></a><a href="https://www.productmarketingalliance.com/pma-pulse-2023/" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_66927)"/> <path d="M16 24H24V26H16V24ZM16 20H24V22H16V20ZM22 10H14C12.9 10 12 10.9 12 12V28C12 29.1 12.89 30 13.99 30H26C27.1 30 28 29.1 28 28V16L22 10ZM26 28H14V12H21V17H26V28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_66927" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>PMA Pulse</div></a></div></div><div data-w-tab="Tab 4" class="w-tab-pane"><div class="nav-tab-top-content"><p>Learn who we are and what drives the Product Marketing Alliance.</p></div><div class="nav-tab-links_wrapper"><a href="https://www.productmarketingalliance.com/about/" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_66864)"/> <path d="M20 16C17.79 16 16 17.79 16 20C16 22.21 17.79 24 20 24C22.21 24 24 22.21 24 20C24 17.79 22.21 16 20 16ZM28.94 19C28.48 14.83 25.17 11.52 21 11.06V9H19V11.06C14.83 11.52 11.52 14.83 11.06 19H9V21H11.06C11.52 25.17 14.83 28.48 19 28.94V31H21V28.94C25.17 28.48 28.48 25.17 28.94 21H31V19H28.94ZM20 27C16.13 27 13 23.87 13 20C13 16.13 16.13 13 20 13C23.87 13 27 16.13 27 20C27 23.87 23.87 27 20 27Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_66864" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Our mission</div></a><a href="https://allianceled.io/" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_66868)"/> <path d="M20 15V11H10V29H30V15H20ZM14 27H12V25H14V27ZM14 23H12V21H14V23ZM14 19H12V17H14V19ZM14 15H12V13H14V15ZM18 27H16V25H18V27ZM18 23H16V21H18V23ZM18 19H16V17H18V19ZM18 15H16V13H18V15ZM28 27H20V25H22V23H20V21H22V19H20V17H28V27ZM26 19H24V21H26V19ZM26 23H24V25H26V23Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_66868" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>The Alliance</div></a></div></div></div></div></div></div></nav></div><div data-delay="0" data-hover="true" data-w-id="8756b86b-79e2-a453-acd5-c1175cc62ee8" class="nav-point-wrapper dropdown w-dropdown"><div class="dropdown-toggle w-dropdown-toggle"><div class="nav-link-wrapp"><div class="nav-link">Community</div><div class="nav-under-line"></div></div></div><nav class="dropdown-list-2 w-dropdown-list"><div class="navbar9_container"><div class="navbar7_container"><div data-duration-in="10" data-duration-out="10" data-current="Tab 3" data-easing="linear" class="nav-tab_component w-tabs"><div id="w-node-_8756b86b-79e2-a453-acd5-c1175cc62ef2-5cc62cab" class="nav_tabs-menu w-tab-menu"><a data-w-tab="Tab 3" ms-code-onhover="click" data-w-id="8756b86b-79e2-a453-acd5-c1175cc62ef7" class="nav_tabs-link w-inline-block w-tab-link w--current"><p>Join our community</p><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.738L17.3273 11.5651L16.314 11.4123C15.9559 11.3545 15.5945 11.3182 15.232 11.3036C14.2667 11.2785 13.3003 11.2861 12.3352 11.3006L9.44183 11.364C8.25529 11.3971 7.0688 11.4261 5.88523 11.4875C5.29267 11.5103 4.70258 11.5538 4.11119 11.5864C3.52198 11.6335 2.93072 11.6695 2.34398 11.7302C1.98422 11.7496 1.62343 11.7369 1.26592 11.6922C1.10095 11.6689 0.94434 11.6051 0.810129 11.5063C0.675917 11.4076 0.568298 11.2771 0.496921 11.1266C0.236922 10.6755 0.369622 10.1444 0.846758 9.96561C1.15667 9.85698 1.48338 9.80416 1.81173 9.80959C3.29353 9.78829 4.77197 9.66238 6.23603 9.43281C6.63738 9.33915 7.05032 9.30496 7.46161 9.33134C8.73218 9.50541 10.0018 9.35736 11.2684 9.45916C11.7384 9.49522 12.2097 9.51279 12.681 9.53418C13.1524 9.5509 13.6241 9.57014 14.0942 9.61019C15.771 9.74477 17.4414 9.94231 19.1048 10.1848C19.764 10.2567 20.3845 10.5321 20.8801 10.9728C21.11 11.1865 21.031 11.6212 20.727 11.6824C20.2954 11.7638 19.8575 11.8069 19.4184 11.8112C19.0577 11.7975 18.6982 11.7632 18.3415 11.7084L18.3354 11.738Z" fill="currentColor"/> <path d="M14.6939 12.9735C15.3205 12.6085 15.9607 12.2582 16.6281 11.9423C16.9825 11.7754 17.3412 11.6154 17.6959 11.4412C18.3149 11.1218 18.9626 10.8611 19.6303 10.6625C20.3318 10.4554 21.0586 10.3458 21.79 10.3368L21.231 12.144C20.6245 11.7868 20.0231 11.4202 19.4307 11.0392C17.3591 9.7049 15.367 8.24808 13.432 6.72295C13.1446 6.48121 12.8834 6.20996 12.6527 5.91366C12.5491 5.77952 12.4812 5.62131 12.4552 5.4538C12.4293 5.28629 12.4462 5.11494 12.5045 4.95575C12.6482 4.45658 13.1314 4.189 13.587 4.4014C13.8776 4.54639 14.1432 4.73704 14.3736 4.96608C15.4474 5.97706 16.6438 6.84925 17.9348 7.5622C18.291 7.76054 18.6802 7.93848 18.9649 8.21827C19.878 9.1107 21.0095 9.70197 22.0268 10.4505C22.0903 10.4968 22.1538 10.543 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15.5945 11.3182 15.232 11.3036C14.2667 11.2785 13.3003 11.2861 12.3352 11.3006L9.44183 11.364C8.25529 11.3971 7.0688 11.4261 5.88523 11.4875C5.29267 11.5103 4.70258 11.5538 4.11119 11.5864C3.52198 11.6335 2.93072 11.6695 2.34398 11.7302C1.98422 11.7496 1.62343 11.7369 1.26592 11.6922C1.10095 11.6689 0.94434 11.6051 0.810129 11.5063C0.675917 11.4076 0.568298 11.2771 0.496921 11.1266C0.236922 10.6755 0.369622 10.1444 0.846758 9.96561C1.15667 9.85698 1.48338 9.80416 1.81173 9.80959C3.29353 9.78829 4.77197 9.66238 6.23603 9.43281C6.63738 9.33915 7.05032 9.30496 7.46161 9.33134C8.73218 9.50541 10.0018 9.35736 11.2684 9.45916C11.7384 9.49522 12.2097 9.51279 12.681 9.53418C13.1524 9.5509 13.6241 9.57014 14.0942 9.61019C15.771 9.74477 17.4414 9.94231 19.1048 10.1848C19.764 10.2567 20.3845 10.5321 20.8801 10.9728C21.11 11.1865 21.031 11.6212 20.727 11.6824C20.2954 11.7638 19.8575 11.8069 19.4184 11.8112C19.0577 11.7975 18.6982 11.7632 18.3415 11.7084L18.3354 11.738Z" fill="currentColor"/> <path d="M14.6939 12.9735C15.3205 12.6085 15.9607 12.2582 16.6281 11.9423C16.9825 11.7754 17.3412 11.6154 17.6959 11.4412C18.3149 11.1218 18.9626 10.8611 19.6303 10.6625C20.3318 10.4554 21.0586 10.3458 21.79 10.3368L21.231 12.144C20.6245 11.7868 20.0231 11.4202 19.4307 11.0392C17.3591 9.7049 15.367 8.24808 13.432 6.72295C13.1446 6.48121 12.8834 6.20996 12.6527 5.91366C12.5491 5.77952 12.4812 5.62131 12.4552 5.4538C12.4293 5.28629 12.4462 5.11494 12.5045 4.95575C12.6482 4.45658 13.1314 4.189 13.587 4.4014C13.8776 4.54639 14.1432 4.73704 14.3736 4.96608C15.4474 5.97706 16.6438 6.84925 17.9348 7.5622C18.291 7.76054 18.6802 7.93848 18.9649 8.21827C19.878 9.1107 21.0095 9.70197 22.0268 10.4505C22.0903 10.4968 22.1538 10.543 22.2177 10.5895L22.3013 10.6503C22.451 10.7593 22.5608 10.9144 22.6139 11.0918C22.667 11.2692 22.6604 11.4591 22.5952 11.6324C22.53 11.8057 22.4097 11.9528 22.2528 12.0512C22.0959 12.1495 21.9111 12.1937 21.7267 12.1769C20.9845 12.1093 20.2138 12.2714 19.4514 12.4946C17.9566 12.935 16.5064 13.7501 15.117 14.6612C14.5762 15.0451 13.9392 15.2711 13.2774 15.3138C12.9596 15.3251 12.7061 14.9635 12.8873 14.7019C13.1487 14.328 13.449 13.9829 13.7832 13.6725C14.074 13.4251 14.3832 13.2003 14.7081 13L14.6939 12.9735Z" fill="currentColor"/> </svg></div></a></div><div class="nav_tabs-nav w-tab-content"><div data-w-tab="Tab 3" class="w-tab-pane w--tab-active"><div class="nav-tab-top-content"><p>Connect with like-minded professionals on our Slack and LinkedIn channels.</p></div><div class="nav-tab-links_wrapper"><a href="https://www.productmarketingalliance.com/join-slack/" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_67413)"/> <path fill-rule="evenodd" clip-rule="evenodd" d="M15.271 12.1019C15.271 13.2643 16.2105 14.2038 17.3729 14.2038H19.4748V12.1019C19.4748 10.9395 18.5353 10 17.3729 10C16.2105 10 15.271 10.9395 15.271 12.1019ZM14.2197 22.6433C14.2197 23.8057 13.2802 24.7452 12.1178 24.7452C10.9554 24.7452 10.0159 23.8057 10.0159 22.6433C10.0159 21.4808 10.9554 20.5414 12.1178 20.5414H14.2197V22.6433ZM15.271 22.6433C15.271 21.4809 16.2105 20.5414 17.3729 20.5414C18.5353 20.5414 19.4748 21.4809 19.4748 22.6433V27.8981C19.4748 29.0605 18.5353 30 17.3729 30C16.2105 30 15.271 29.0605 15.271 27.8981V22.6433ZM17.3726 15.2707C18.535 15.2707 19.4745 16.2102 19.4745 17.3726C19.4745 18.535 18.535 19.4745 17.3726 19.4745H12.1019C10.9395 19.4745 10 18.535 10 17.3726C10 16.2102 10.9395 15.2707 12.1019 15.2707H17.3726ZM27.8984 15.2707C26.736 15.2707 25.7965 16.2102 25.7965 17.3726V19.4745H27.8984C29.0608 19.4745 30.0003 18.535 30.0003 17.3726C30.0003 16.2102 29.0608 15.2707 27.8984 15.2707ZM24.7452 17.3726C24.7452 18.535 23.8057 19.4745 22.6433 19.4745C21.4808 19.4745 20.5414 18.535 20.5414 17.3726V12.1019C20.5414 10.9395 21.4808 10 22.6433 10C23.8057 10 24.7452 10.9395 24.7452 12.1019V17.3726ZM24.7452 27.8981C24.7452 26.7357 23.8057 25.7962 22.6433 25.7962H20.5414V27.8981C20.5414 29.0605 21.4808 30 22.6433 30C23.8057 30 24.7452 29.0605 24.7452 27.8981ZM22.6433 24.7452C21.4808 24.7452 20.5414 23.8057 20.5414 22.6433C20.5414 21.4808 21.4808 20.5414 22.6433 20.5414H27.9139C29.0764 20.5414 30.0159 21.4808 30.0159 22.6433C30.0159 23.8057 29.0764 24.7452 27.9139 24.7452H22.6433Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_67413" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Slack</div></a><a href="https://www.linkedin.com/school/product-marketing-alliance/" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_67419)"/> <path fill-rule="evenodd" clip-rule="evenodd" d="M12.2 28V17.3H15.6V28H12.2ZM13.9 15.8C12.8 15.8 12 15 12 13.9C12 12.8 12.9 12 13.9 12C15 12 15.8 12.8 15.8 13.9C15.8 15 15 15.8 13.9 15.8ZM27.8 28H24.6V22.2C24.6 20.5 23.9 20 22.9 20C21.9 20 20.9 20.8 20.9 22.3V28H17.5V17.3H20.7V18.8C21 18.1 22.2 17 23.9 17C25.8 17 27.8 18.1 27.8 21.4V28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_67419" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>LinkedIn</div></a></div></div><div data-w-tab="Tab 2" class="w-tab-pane"><div class="nav-tab-top-content"><p>Network with peers at a community meetup near you.</p></div><div class="nav-tab-links_wrapper-flex"><a href="https://community.productmarketingalliance.com/c/new-york/?sort=asc" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_67287)"/> <path d="M20 12C21.93 12 25 13.4 25 17.15C25 19.31 23.28 21.82 20 24.47C16.72 21.82 15 19.3 15 17.15C15 13.4 18.07 12 20 12ZM20 10C16.73 10 13 12.46 13 17.15C13 20.27 15.33 23.56 20 27C24.67 23.56 27 20.27 27 17.15C27 12.46 23.27 10 20 10Z" fill="#F9F8F5"/> <path d="M20 15C18.9 15 18 15.9 18 17C18 18.1 18.9 19 20 19C20.5304 19 21.0391 18.7893 21.4142 18.4142C21.7893 18.0391 22 17.5304 22 17C22 16.4696 21.7893 15.9609 21.4142 15.5858C21.0391 15.2107 20.5304 15 20 15ZM13 28H27V30H13V28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_67287" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>New York</div></a><a id="w-node-_5e0d2f1c-81d5-23cc-242d-11defebf1e71-5cc62cab" href="https://community.productmarketingalliance.com/c/san-francisco/?sort=asc" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_67287)"/> <path d="M20 12C21.93 12 25 13.4 25 17.15C25 19.31 23.28 21.82 20 24.47C16.72 21.82 15 19.3 15 17.15C15 13.4 18.07 12 20 12ZM20 10C16.73 10 13 12.46 13 17.15C13 20.27 15.33 23.56 20 27C24.67 23.56 27 20.27 27 17.15C27 12.46 23.27 10 20 10Z" fill="#F9F8F5"/> <path d="M20 15C18.9 15 18 15.9 18 17C18 18.1 18.9 19 20 19C20.5304 19 21.0391 18.7893 21.4142 18.4142C21.7893 18.0391 22 17.5304 22 17C22 16.4696 21.7893 15.9609 21.4142 15.5858C21.0391 15.2107 20.5304 15 20 15ZM13 28H27V30H13V28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_67287" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>San Francisco</div></a><a id="w-node-_7e348c78-f385-cd82-f6f2-5566de1bb996-5cc62cab" href="https://community.productmarketingalliance.com/c/london/?sort=asc" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_67287)"/> <path d="M20 12C21.93 12 25 13.4 25 17.15C25 19.31 23.28 21.82 20 24.47C16.72 21.82 15 19.3 15 17.15C15 13.4 18.07 12 20 12ZM20 10C16.73 10 13 12.46 13 17.15C13 20.27 15.33 23.56 20 27C24.67 23.56 27 20.27 27 17.15C27 12.46 23.27 10 20 10Z" fill="#F9F8F5"/> <path d="M20 15C18.9 15 18 15.9 18 17C18 18.1 18.9 19 20 19C20.5304 19 21.0391 18.7893 21.4142 18.4142C21.7893 18.0391 22 17.5304 22 17C22 16.4696 21.7893 15.9609 21.4142 15.5858C21.0391 15.2107 20.5304 15 20 15ZM13 28H27V30H13V28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_67287" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>London</div></a><a id="w-node-_1f1abea0-6a34-435e-f431-108ac36e5a64-5cc62cab" href="https://community.productmarketingalliance.com/c/illinois/?sort=asc" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_67287)"/> <path d="M20 12C21.93 12 25 13.4 25 17.15C25 19.31 23.28 21.82 20 24.47C16.72 21.82 15 19.3 15 17.15C15 13.4 18.07 12 20 12ZM20 10C16.73 10 13 12.46 13 17.15C13 20.27 15.33 23.56 20 27C24.67 23.56 27 20.27 27 17.15C27 12.46 23.27 10 20 10Z" fill="#F9F8F5"/> <path d="M20 15C18.9 15 18 15.9 18 17C18 18.1 18.9 19 20 19C20.5304 19 21.0391 18.7893 21.4142 18.4142C21.7893 18.0391 22 17.5304 22 17C22 16.4696 21.7893 15.9609 21.4142 15.5858C21.0391 15.2107 20.5304 15 20 15ZM13 28H27V30H13V28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_67287" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Chicago</div></a><a id="w-node-c51f853b-d7c9-8524-d4bc-fc7dd5feaf7f-5cc62cab" href="https://community.productmarketingalliance.com/c/germany/?sort=asc" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_67287)"/> <path d="M20 12C21.93 12 25 13.4 25 17.15C25 19.31 23.28 21.82 20 24.47C16.72 21.82 15 19.3 15 17.15C15 13.4 18.07 12 20 12ZM20 10C16.73 10 13 12.46 13 17.15C13 20.27 15.33 23.56 20 27C24.67 23.56 27 20.27 27 17.15C27 12.46 23.27 10 20 10Z" fill="#F9F8F5"/> <path d="M20 15C18.9 15 18 15.9 18 17C18 18.1 18.9 19 20 19C20.5304 19 21.0391 18.7893 21.4142 18.4142C21.7893 18.0391 22 17.5304 22 17C22 16.4696 21.7893 15.9609 21.4142 15.5858C21.0391 15.2107 20.5304 15 20 15ZM13 28H27V30H13V28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_67287" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Berlin</div></a><a id="w-node-_6a8b49d0-41c3-b88f-e0d9-a0caf0e0650f-5cc62cab" href="https://community.productmarketingalliance.com/c/israel/?sort=asc" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_67287)"/> <path d="M20 12C21.93 12 25 13.4 25 17.15C25 19.31 23.28 21.82 20 24.47C16.72 21.82 15 19.3 15 17.15C15 13.4 18.07 12 20 12ZM20 10C16.73 10 13 12.46 13 17.15C13 20.27 15.33 23.56 20 27C24.67 23.56 27 20.27 27 17.15C27 12.46 23.27 10 20 10Z" fill="#F9F8F5"/> <path d="M20 15C18.9 15 18 15.9 18 17C18 18.1 18.9 19 20 19C20.5304 19 21.0391 18.7893 21.4142 18.4142C21.7893 18.0391 22 17.5304 22 17C22 16.4696 21.7893 15.9609 21.4142 15.5858C21.0391 15.2107 20.5304 15 20 15ZM13 28H27V30H13V28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_67287" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Israel </div></a><a id="w-node-a8f04b39-b648-9f79-ad73-f9828729a2c6-5cc62cab" href="https://community.productmarketingalliance.com/c/amsterdam/?sort=asc" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_67287)"/> <path d="M20 12C21.93 12 25 13.4 25 17.15C25 19.31 23.28 21.82 20 24.47C16.72 21.82 15 19.3 15 17.15C15 13.4 18.07 12 20 12ZM20 10C16.73 10 13 12.46 13 17.15C13 20.27 15.33 23.56 20 27C24.67 23.56 27 20.27 27 17.15C27 12.46 23.27 10 20 10Z" fill="#F9F8F5"/> <path d="M20 15C18.9 15 18 15.9 18 17C18 18.1 18.9 19 20 19C20.5304 19 21.0391 18.7893 21.4142 18.4142C21.7893 18.0391 22 17.5304 22 17C22 16.4696 21.7893 15.9609 21.4142 15.5858C21.0391 15.2107 20.5304 15 20 15ZM13 28H27V30H13V28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_67287" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Amsterdam</div></a><a href="https://www.productmarketingalliance.com/pma-meetup/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_67291)"/> <path d="M28 26C29.1 26 30 25.1 30 24V14C30 12.9 29.1 12 28 12H12C10.9 12 10 12.9 10 14V24C10 25.1 10.9 26 12 26H8V28H32V26H28ZM12 14H28V24H12V14Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_67291" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Virtual meetups</div></a><a href="#" class="nav-tab-link shadow-small hide nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_67295)"/> <path d="M20 12L18.59 13.41L24.17 19H12V21H24.17L18.59 26.59L20 28L28 20L20 12Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_67295" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>View all meetups</div></a></div></div><div data-w-tab="Tab 4" class="w-tab-pane"><div class="nav-tab-top-content"><p>Get 1:1 support to support your PMM goals, challenges, and plans.</p></div><div class="nav-tab-links_wrapper"><a href="#" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_67351)"/> <path d="M24.5 10.8252C22.76 10.8252 21.09 11.6352 20 12.9152C18.91 11.6352 17.24 10.8252 15.5 10.8252C12.42 10.8252 10 13.2452 10 16.3252C10 20.1052 13.4 23.1852 18.55 27.8652L20 29.1752L21.45 27.8552C26.6 23.1852 30 20.1052 30 16.3252C30 13.2452 27.58 10.8252 24.5 10.8252ZM20.1 26.3752L20 26.4752L19.9 26.3752C15.14 22.0652 12 19.2152 12 16.3252C12 14.3252 13.5 12.8252 15.5 12.8252C17.04 12.8252 18.54 13.8152 19.07 15.1852H20.94C21.46 13.8152 22.96 12.8252 24.5 12.8252C26.5 12.8252 28 14.3252 28 16.3252C28 19.2152 24.86 22.0652 20.1 26.3752Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_67351" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Find a mentor</div></a><a href="#" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_67356)"/> <path d="M15.03 12.95L11.49 16.49C8.17 19.81 8.17 25.19 11.49 28.51C14.81 31.83 20.19 31.83 23.51 28.51L29.52 22.5C30.49 21.53 30.49 19.94 29.52 18.96C29.4 18.84 29.27 18.73 29.13 18.64L29.52 18.25C30.49 17.28 30.49 15.69 29.52 14.71C29.36 14.55 29.17 14.41 28.98 14.3C29.38 13.38 29.21 12.28 28.46 11.53C27.59 10.66 26.24 10.57 25.26 11.25C25.16 11.1 25.05 10.96 24.92 10.83C23.95 9.86 22.36 9.86 21.38 10.83L18.87 13.34C18.78 13.2 18.67 13.07 18.55 12.95C17.58 11.98 16 11.98 15.03 12.95ZM16.44 14.37C16.64 14.17 16.95 14.17 17.15 14.37C17.35 14.57 17.35 14.88 17.15 15.08L13.97 18.26C15.14 19.43 15.14 21.33 13.97 22.5L15.38 23.91C16.83 22.46 17.2 20.34 16.5 18.55L22.8 12.25C23 12.05 23.31 12.05 23.51 12.25C23.71 12.45 23.71 12.76 23.51 12.96L18.91 17.56L20.32 18.97L26.33 12.96C26.53 12.76 26.84 12.76 27.04 12.96C27.24 13.16 27.24 13.47 27.04 13.67L21.03 19.68L22.44 21.09L27.39 16.14C27.59 15.94 27.9 15.94 28.1 16.14C28.3 16.34 28.3 16.65 28.1 16.85L22.44 22.51L23.85 23.92L27.39 20.38C27.59 20.18 27.9 20.18 28.1 20.38C28.3 20.58 28.3 20.89 28.1 21.09L22.1 27.1C19.56 29.64 15.45 29.64 12.91 27.1C10.37 24.56 10.37 20.45 12.91 17.91L16.44 14.37ZM31 25C31 28.31 28.31 31 25 31V29.5C27.48 29.5 29.5 27.48 29.5 25H31ZM9 15C9 11.69 11.69 9 15 9V10.5C12.52 10.5 10.5 12.52 10.5 15H9Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_67356" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Become a mentor</div></a></div></div></div></div></div></div></nav></div><div data-delay="0" data-hover="true" data-w-id="8756b86b-79e2-a453-acd5-c1175cc62f2b" class="nav-point-wrapper dropdown w-dropdown"><div class="dropdown-toggle w-dropdown-toggle"><div class="nav-link-wrapp"><div class="nav-link">Jobs</div><div class="nav-under-line"></div></div></div><nav class="dropdown-list-2 w-dropdown-list"><div class="navbar9_container"><div class="navbar7_container"><div data-duration-in="10" data-duration-out="10" data-current="Tab 2" data-easing="linear" class="nav-tab_component w-tabs"><div id="w-node-_8756b86b-79e2-a453-acd5-c1175cc62f35-5cc62cab" class="nav_tabs-menu w-tab-menu"><a data-w-tab="Tab 2" ms-code-onhover="click" data-w-id="8756b86b-79e2-a453-acd5-c1175cc62f36" class="nav_tabs-link w-inline-block w-tab-link w--current"><p>Get hired</p><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.738L17.3273 11.5651L16.314 11.4123C15.9559 11.3545 15.5945 11.3182 15.232 11.3036C14.2667 11.2785 13.3003 11.2861 12.3352 11.3006L9.44183 11.364C8.25529 11.3971 7.0688 11.4261 5.88523 11.4875C5.29267 11.5103 4.70258 11.5538 4.11119 11.5864C3.52198 11.6335 2.93072 11.6695 2.34398 11.7302C1.98422 11.7496 1.62343 11.7369 1.26592 11.6922C1.10095 11.6689 0.94434 11.6051 0.810129 11.5063C0.675917 11.4076 0.568298 11.2771 0.496921 11.1266C0.236922 10.6755 0.369622 10.1444 0.846758 9.96561C1.15667 9.85698 1.48338 9.80416 1.81173 9.80959C3.29353 9.78829 4.77197 9.66238 6.23603 9.43281C6.63738 9.33915 7.05032 9.30496 7.46161 9.33134C8.73218 9.50541 10.0018 9.35736 11.2684 9.45916C11.7384 9.49522 12.2097 9.51279 12.681 9.53418C13.1524 9.5509 13.6241 9.57014 14.0942 9.61019C15.771 9.74477 17.4414 9.94231 19.1048 10.1848C19.764 10.2567 20.3845 10.5321 20.8801 10.9728C21.11 11.1865 21.031 11.6212 20.727 11.6824C20.2954 11.7638 19.8575 11.8069 19.4184 11.8112C19.0577 11.7975 18.6982 11.7632 18.3415 11.7084L18.3354 11.738Z" fill="currentColor"/> <path d="M14.6939 12.9735C15.3205 12.6085 15.9607 12.2582 16.6281 11.9423C16.9825 11.7754 17.3412 11.6154 17.6959 11.4412C18.3149 11.1218 18.9626 10.8611 19.6303 10.6625C20.3318 10.4554 21.0586 10.3458 21.79 10.3368L21.231 12.144C20.6245 11.7868 20.0231 11.4202 19.4307 11.0392C17.3591 9.7049 15.367 8.24808 13.432 6.72295C13.1446 6.48121 12.8834 6.20996 12.6527 5.91366C12.5491 5.77952 12.4812 5.62131 12.4552 5.4538C12.4293 5.28629 12.4462 5.11494 12.5045 4.95575C12.6482 4.45658 13.1314 4.189 13.587 4.4014C13.8776 4.54639 14.1432 4.73704 14.3736 4.96608C15.4474 5.97706 16.6438 6.84925 17.9348 7.5622C18.291 7.76054 18.6802 7.93848 18.9649 8.21827C19.878 9.1107 21.0095 9.70197 22.0268 10.4505C22.0903 10.4968 22.1538 10.543 22.2177 10.5895L22.3013 10.6503C22.451 10.7593 22.5608 10.9144 22.6139 11.0918C22.667 11.2692 22.6604 11.4591 22.5952 11.6324C22.53 11.8057 22.4097 11.9528 22.2528 12.0512C22.0959 12.1495 21.9111 12.1937 21.7267 12.1769C20.9845 12.1093 20.2138 12.2714 19.4514 12.4946C17.9566 12.935 16.5064 13.7501 15.117 14.6612C14.5762 15.0451 13.9392 15.2711 13.2774 15.3138C12.9596 15.3251 12.7061 14.9635 12.8873 14.7019C13.1487 14.328 13.449 13.9829 13.7832 13.6725C14.074 13.4251 14.3832 13.2003 14.7081 13L14.6939 12.9735Z" fill="currentColor"/> </svg></div></a><a data-w-tab="Tab 3" ms-code-onhover="click" data-w-id="8756b86b-79e2-a453-acd5-c1175cc62f3a" class="nav_tabs-link hide w-inline-block w-tab-link"><p>Recruitment</p><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.738L17.3273 11.5651L16.314 11.4123C15.9559 11.3545 15.5945 11.3182 15.232 11.3036C14.2667 11.2785 13.3003 11.2861 12.3352 11.3006L9.44183 11.364C8.25529 11.3971 7.0688 11.4261 5.88523 11.4875C5.29267 11.5103 4.70258 11.5538 4.11119 11.5864C3.52198 11.6335 2.93072 11.6695 2.34398 11.7302C1.98422 11.7496 1.62343 11.7369 1.26592 11.6922C1.10095 11.6689 0.94434 11.6051 0.810129 11.5063C0.675917 11.4076 0.568298 11.2771 0.496921 11.1266C0.236922 10.6755 0.369622 10.1444 0.846758 9.96561C1.15667 9.85698 1.48338 9.80416 1.81173 9.80959C3.29353 9.78829 4.77197 9.66238 6.23603 9.43281C6.63738 9.33915 7.05032 9.30496 7.46161 9.33134C8.73218 9.50541 10.0018 9.35736 11.2684 9.45916C11.7384 9.49522 12.2097 9.51279 12.681 9.53418C13.1524 9.5509 13.6241 9.57014 14.0942 9.61019C15.771 9.74477 17.4414 9.94231 19.1048 10.1848C19.764 10.2567 20.3845 10.5321 20.8801 10.9728C21.11 11.1865 21.031 11.6212 20.727 11.6824C20.2954 11.7638 19.8575 11.8069 19.4184 11.8112C19.0577 11.7975 18.6982 11.7632 18.3415 11.7084L18.3354 11.738Z" fill="currentColor"/> <path d="M14.6939 12.9735C15.3205 12.6085 15.9607 12.2582 16.6281 11.9423C16.9825 11.7754 17.3412 11.6154 17.6959 11.4412C18.3149 11.1218 18.9626 10.8611 19.6303 10.6625C20.3318 10.4554 21.0586 10.3458 21.79 10.3368L21.231 12.144C20.6245 11.7868 20.0231 11.4202 19.4307 11.0392C17.3591 9.7049 15.367 8.24808 13.432 6.72295C13.1446 6.48121 12.8834 6.20996 12.6527 5.91366C12.5491 5.77952 12.4812 5.62131 12.4552 5.4538C12.4293 5.28629 12.4462 5.11494 12.5045 4.95575C12.6482 4.45658 13.1314 4.189 13.587 4.4014C13.8776 4.54639 14.1432 4.73704 14.3736 4.96608C15.4474 5.97706 16.6438 6.84925 17.9348 7.5622C18.291 7.76054 18.6802 7.93848 18.9649 8.21827C19.878 9.1107 21.0095 9.70197 22.0268 10.4505C22.0903 10.4968 22.1538 10.543 22.2177 10.5895L22.3013 10.6503C22.451 10.7593 22.5608 10.9144 22.6139 11.0918C22.667 11.2692 22.6604 11.4591 22.5952 11.6324C22.53 11.8057 22.4097 11.9528 22.2528 12.0512C22.0959 12.1495 21.9111 12.1937 21.7267 12.1769C20.9845 12.1093 20.2138 12.2714 19.4514 12.4946C17.9566 12.935 16.5064 13.7501 15.117 14.6612C14.5762 15.0451 13.9392 15.2711 13.2774 15.3138C12.9596 15.3251 12.7061 14.9635 12.8873 14.7019C13.1487 14.328 13.449 13.9829 13.7832 13.6725C14.074 13.4251 14.3832 13.2003 14.7081 13L14.6939 12.9735Z" fill="currentColor"/> </svg></div></a><a data-w-tab="Tab 4" ms-code-onhover="click" data-w-id="8756b86b-79e2-a453-acd5-c1175cc62f3e" class="nav_tabs-link w-inline-block w-tab-link"><p>Resources</p><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.738L17.3273 11.5651L16.314 11.4123C15.9559 11.3545 15.5945 11.3182 15.232 11.3036C14.2667 11.2785 13.3003 11.2861 12.3352 11.3006L9.44183 11.364C8.25529 11.3971 7.0688 11.4261 5.88523 11.4875C5.29267 11.5103 4.70258 11.5538 4.11119 11.5864C3.52198 11.6335 2.93072 11.6695 2.34398 11.7302C1.98422 11.7496 1.62343 11.7369 1.26592 11.6922C1.10095 11.6689 0.94434 11.6051 0.810129 11.5063C0.675917 11.4076 0.568298 11.2771 0.496921 11.1266C0.236922 10.6755 0.369622 10.1444 0.846758 9.96561C1.15667 9.85698 1.48338 9.80416 1.81173 9.80959C3.29353 9.78829 4.77197 9.66238 6.23603 9.43281C6.63738 9.33915 7.05032 9.30496 7.46161 9.33134C8.73218 9.50541 10.0018 9.35736 11.2684 9.45916C11.7384 9.49522 12.2097 9.51279 12.681 9.53418C13.1524 9.5509 13.6241 9.57014 14.0942 9.61019C15.771 9.74477 17.4414 9.94231 19.1048 10.1848C19.764 10.2567 20.3845 10.5321 20.8801 10.9728C21.11 11.1865 21.031 11.6212 20.727 11.6824C20.2954 11.7638 19.8575 11.8069 19.4184 11.8112C19.0577 11.7975 18.6982 11.7632 18.3415 11.7084L18.3354 11.738Z" fill="currentColor"/> <path d="M14.6939 12.9735C15.3205 12.6085 15.9607 12.2582 16.6281 11.9423C16.9825 11.7754 17.3412 11.6154 17.6959 11.4412C18.3149 11.1218 18.9626 10.8611 19.6303 10.6625C20.3318 10.4554 21.0586 10.3458 21.79 10.3368L21.231 12.144C20.6245 11.7868 20.0231 11.4202 19.4307 11.0392C17.3591 9.7049 15.367 8.24808 13.432 6.72295C13.1446 6.48121 12.8834 6.20996 12.6527 5.91366C12.5491 5.77952 12.4812 5.62131 12.4552 5.4538C12.4293 5.28629 12.4462 5.11494 12.5045 4.95575C12.6482 4.45658 13.1314 4.189 13.587 4.4014C13.8776 4.54639 14.1432 4.73704 14.3736 4.96608C15.4474 5.97706 16.6438 6.84925 17.9348 7.5622C18.291 7.76054 18.6802 7.93848 18.9649 8.21827C19.878 9.1107 21.0095 9.70197 22.0268 10.4505C22.0903 10.4968 22.1538 10.543 22.2177 10.5895L22.3013 10.6503C22.451 10.7593 22.5608 10.9144 22.6139 11.0918C22.667 11.2692 22.6604 11.4591 22.5952 11.6324C22.53 11.8057 22.4097 11.9528 22.2528 12.0512C22.0959 12.1495 21.9111 12.1937 21.7267 12.1769C20.9845 12.1093 20.2138 12.2714 19.4514 12.4946C17.9566 12.935 16.5064 13.7501 15.117 14.6612C14.5762 15.0451 13.9392 15.2711 13.2774 15.3138C12.9596 15.3251 12.7061 14.9635 12.8873 14.7019C13.1487 14.328 13.449 13.9829 13.7832 13.6725C14.074 13.4251 14.3832 13.2003 14.7081 13L14.6939 12.9735Z" fill="currentColor"/> </svg></div></a></div><div class="nav_tabs-nav w-tab-content"><div data-w-tab="Tab 2" class="w-tab-pane w--tab-active"><div class="nav-tab-top-content"><p>Land your dream product marketing role.</p></div><div class="nav-tab-links_wrapper"><a href="https://jobs.productmarketingalliance.com/" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_67894)"/> <path d="M28 12H12C10.9 12 10.01 12.9 10.01 14L10 26C10 27.1 10.9 28 12 28H28C29.1 28 30 27.1 30 26V14C30 12.9 29.1 12 28 12ZM12 17H22.5V20.5H12V17ZM12 22.5H22.5V26H12V22.5ZM28 26H24.5V17H28V26Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_67894" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Jobs boards</div></a><a href="/pmm-hired" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_67901)"/> <path d="M22 14.5V12.5H18V14.5H22ZM12 16.5V27.5H28V16.5H12ZM28 14.5C29.11 14.5 30 15.39 30 16.5V27.5C30 28.61 29.11 29.5 28 29.5H12C10.89 29.5 10 28.61 10 27.5L10.01 16.5C10.01 15.39 10.89 14.5 12 14.5H16V12.5C16 11.39 16.89 10.5 18 10.5H22C23.11 10.5 24 11.39 24 12.5V14.5H28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_67901" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>PMM Hired</div></a><a href="https://www.productmarketingalliance.com/pmm-scholar-program/" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_67905)"/> <path d="M20 11L9 17L13 19.18V25.18L20 29L27 25.18V19.18L29 18.09V25H31V17L20 11ZM26.82 17L20 20.72L13.18 17L20 13.28L26.82 17ZM25 23.99L20 26.72L15 23.99V20.27L20 23L25 20.27V23.99Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_67905" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Scholar program</div></a></div></div><div data-w-tab="Tab 3" class="w-tab-pane"><div class="nav-tab-top-content"><p>Find and recruit top product marketing talent.</p></div><div class="nav-tab-links_wrapper"><a href="#" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_67832)"/> <path d="M22 14.5V12.5H18V14.5H22ZM12 16.5V27.5H28V16.5H12ZM28 14.5C29.11 14.5 30 15.39 30 16.5V27.5C30 28.61 29.11 29.5 28 29.5H12C10.89 29.5 10 28.61 10 27.5L10.01 16.5C10.01 15.39 10.89 14.5 12 14.5H16V12.5C16 11.39 16.89 10.5 18 10.5H22C23.11 10.5 24 11.39 24 12.5V14.5H28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_67832" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Recruitment hub</div></a><a href="#" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_67839)"/> <path d="M28 12H12C10.9 12 10.01 12.9 10.01 14L10 26C10 27.1 10.9 28 12 28H28C29.1 28 30 27.1 30 26V14C30 12.9 29.1 12 28 12ZM12 17H22.5V20.5H12V17ZM12 22.5H22.5V26H12V22.5ZM28 26H24.5V17H28V26Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_67839" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Hiring board</div></a></div></div><div data-w-tab="Tab 4" class="w-tab-pane"><div class="nav-tab-top-content"><p>Tools and insights for your PMM career journey.</p></div><div class="nav-tab-links_wrapper"><a href="https://www.productmarketingalliance.com/2023-product-markeing-salary-survey-report/" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_68023)"/> <path d="M27 11H13C11.9 11 11 11.9 11 13V27C11 28.1 11.9 29 13 29H27C28.1 29 29 28.1 29 27V13C29 11.9 28.1 11 27 11ZM27 27H13V13H27V27ZM15 18H17V25H15V18ZM19 15H21V25H19V15ZM23 21H25V25H23V21Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_68023" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>PMM Salary Report</div></a><a href="https://www.productmarketingalliance.com/content-hub/?filter=product-marketing-core,advanced,leadership,solo-product-marketing" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_68027)"/> <path d="M14 22.9992C13.17 22.9992 12.42 23.3392 11.88 23.8792C10.7 25.0592 10 29.9992 10 29.9992C10 29.9992 14.94 29.2992 16.12 28.1192C16.66 27.5792 17 26.8292 17 25.9992C17 24.3392 15.66 22.9992 14 22.9992ZM14.71 26.7092C14.43 26.9892 12.54 27.4692 12.54 27.4692C12.54 27.4692 13.01 25.5892 13.3 25.2992C13.47 25.1092 13.72 24.9992 14 24.9992C14.55 24.9992 15 25.4492 15 25.9992C15 26.2792 14.89 26.5292 14.71 26.7092ZM25.42 21.6492C31.78 15.2892 29.66 10.3392 29.66 10.3392C29.66 10.3392 24.71 8.2192 18.35 14.5792L15.86 14.0792C15.21 13.9492 14.53 14.1592 14.05 14.6292L10 18.6892L15 20.8292L19.17 24.9992L21.31 29.9992L25.36 25.9492C25.83 25.4792 26.04 24.7992 25.91 24.1392L25.42 21.6492ZM15.41 18.8292L13.5 18.0092L15.47 16.0392L16.91 16.3292C16.34 17.1592 15.83 18.0292 15.41 18.8292ZM21.99 26.4992L21.17 24.5892C21.97 24.1692 22.84 23.6592 23.66 23.0892L23.95 24.5292L21.99 26.4992ZM24 20.2392C22.68 21.5592 20.62 22.6392 19.96 22.9692L17.03 20.0392C17.35 19.3892 18.43 17.3292 19.76 15.9992C24.44 11.3192 27.99 12.0092 27.99 12.0092C27.99 12.0092 28.68 15.5592 24 20.2392ZM23 18.9992C24.1 18.9992 25 18.0992 25 16.9992C25 15.8992 24.1 14.9992 23 14.9992C21.9 14.9992 21 15.8992 21 16.9992C21 18.0992 21.9 18.9992 23 18.9992Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_68027" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Careers content</div></a><a href="https://www.productmarketingalliance.com/salarycalculator/" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_68033)"/> <path d="M27 11H13C11.9 11 11 11.9 11 13V27C11 28.1 11.9 29 13 29H27C28.1 29 29 28.1 29 27V13C29 11.9 28.1 11 27 11ZM27 27H13V13H27V27Z" fill="#F9F8F5"/> <path d="M19.25 15.72H14.25V17.22H19.25V15.72Z" fill="#F9F8F5"/> <path d="M26 23.75H21V25.25H26V23.75Z" fill="#F9F8F5"/> <path d="M26 21.25H21V22.75H26V21.25Z" fill="#F9F8F5"/> <path d="M16 26H17.5V24H19.5V22.5H17.5V20.5H16V22.5H14V24H16V26Z" fill="#F9F8F5"/> <path d="M22.09 18.95L23.5 17.54L24.91 18.95L25.97 17.89L24.56 16.47L25.97 15.06L24.91 14L23.5 15.41L22.09 14L21.03 15.06L22.44 16.47L21.03 17.89L22.09 18.95Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_68033" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" 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9.40724C3.29304 9.38594 4.77148 9.26004 6.23554 9.03047C6.63689 8.9368 7.04983 8.90261 7.46112 8.92899C8.7317 9.10306 10.0013 8.95502 11.268 9.05682C11.738 9.09288 12.2092 9.11045 12.6805 9.13183C13.1519 9.14856 13.6236 9.16779 14.0937 9.20785C15.7705 9.34243 17.4409 9.53997 19.1043 9.78243C19.7635 9.85439 20.384 10.1298 20.8796 10.5704C21.1095 10.7841 21.0306 11.2189 20.7265 11.28C20.2949 11.3614 19.857 11.4046 19.4179 11.4089C19.0572 11.3952 18.6977 11.3609 18.341 11.3061L18.3349 11.3356Z" fill="#D5D5D5"/> <path d="M14.6944 12.5731C15.321 12.2082 15.9612 11.8578 16.6286 11.5419C16.983 11.375 17.3416 11.215 17.6963 11.0408C18.3154 10.7214 18.9631 10.4607 19.6308 10.2621C20.3323 10.055 21.059 9.94539 21.7905 9.93646L21.2315 11.7437C20.6249 11.3865 20.0235 11.0198 19.4312 10.6389C17.3596 9.3045 15.3675 7.84769 13.4324 6.32256C13.1451 6.08082 12.8839 5.80957 12.6532 5.51327C12.5496 5.37913 12.4817 5.22092 12.4557 5.05341C12.4298 4.8859 12.4467 4.71455 12.5049 4.55536C12.6487 4.05619 13.1318 3.78861 13.5874 4.00101C13.8781 4.146 14.1437 4.33665 14.3741 4.56569C15.4478 5.57667 16.6443 6.44886 17.9353 7.16181C18.2915 7.36015 18.6807 7.53808 18.9654 7.81788C19.8785 8.71031 21.01 9.30158 22.0273 10.0501C22.0907 10.0964 22.1542 10.1426 22.2182 10.1891L22.3018 10.25C22.4515 10.3589 22.5613 10.514 22.6144 10.6914C22.6675 10.8688 22.6609 11.0587 22.5957 11.232C22.5304 11.4053 22.4102 11.5524 22.2533 11.6508C22.0964 11.7491 21.9116 11.7933 21.7271 11.7765C20.985 11.7089 20.2143 11.871 19.4519 12.0942C17.9571 12.5346 16.5069 13.3497 15.1175 14.2608C14.5767 14.6447 13.9397 14.8707 13.2779 14.9134C12.9601 14.9247 12.7066 14.5631 12.8878 14.3015C13.1492 13.9276 13.4495 13.5825 13.7837 13.2721C14.0745 13.0247 14.3837 12.7999 14.7086 12.5996L14.6944 12.5731Z" fill="#D5D5D5"/> </svg></div></div><nav class="navbar7_dropdown-list-parent w-dropdown-list"><div data-hover="false" data-delay="300" class="navbar7_menu-dropdown w-dropdown"><div class="navbar7_dropdown-toggle 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19.1043 9.78243C19.7635 9.85439 20.384 10.1298 20.8796 10.5704C21.1095 10.7841 21.0306 11.2189 20.7265 11.28C20.2949 11.3614 19.857 11.4046 19.4179 11.4089C19.0572 11.3952 18.6977 11.3609 18.341 11.3061L18.3349 11.3356Z" fill="#D5D5D5"/> <path d="M14.6944 12.5731C15.321 12.2082 15.9612 11.8578 16.6286 11.5419C16.983 11.375 17.3416 11.215 17.6963 11.0408C18.3154 10.7214 18.9631 10.4607 19.6308 10.2621C20.3323 10.055 21.059 9.94539 21.7905 9.93646L21.2315 11.7437C20.6249 11.3865 20.0235 11.0198 19.4312 10.6389C17.3596 9.3045 15.3675 7.84769 13.4324 6.32256C13.1451 6.08082 12.8839 5.80957 12.6532 5.51327C12.5496 5.37913 12.4817 5.22092 12.4557 5.05341C12.4298 4.8859 12.4467 4.71455 12.5049 4.55536C12.6487 4.05619 13.1318 3.78861 13.5874 4.00101C13.8781 4.146 14.1437 4.33665 14.3741 4.56569C15.4478 5.57667 16.6443 6.44886 17.9353 7.16181C18.2915 7.36015 18.6807 7.53808 18.9654 7.81788C19.8785 8.71031 21.01 9.30158 22.0273 10.0501C22.0907 10.0964 22.1542 10.1426 22.2182 10.1891L22.3018 10.25C22.4515 10.3589 22.5613 10.514 22.6144 10.6914C22.6675 10.8688 22.6609 11.0587 22.5957 11.232C22.5304 11.4053 22.4102 11.5524 22.2533 11.6508C22.0964 11.7491 21.9116 11.7933 21.7271 11.7765C20.985 11.7089 20.2143 11.871 19.4519 12.0942C17.9571 12.5346 16.5069 13.3497 15.1175 14.2608C14.5767 14.6447 13.9397 14.8707 13.2779 14.9134C12.9601 14.9247 12.7066 14.5631 12.8878 14.3015C13.1492 13.9276 13.4495 13.5825 13.7837 13.2721C14.0745 13.0247 14.3837 12.7999 14.7086 12.5996L14.6944 12.5731Z" fill="#D5D5D5"/> </svg></div></div><nav class="navbar7_dropdown-list-child w-dropdown-list"><div class="navbar7_container-2"><div class="nav-tab-links_wrapper"><a href="https://learning.productmarketingalliance.com/on-demand/product-marketing-certified-core" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_63916d)"/> <path d="M27 11H13C11.9 11 11 11.9 11 13V27C11 28.1 11.9 29 13 29H27C28.1 29 29 28.1 29 27V13C29 11.9 28.1 11 27 11ZM27 27H13V13H27V27ZM20 25H22V15H18V17H20V25Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_63916d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>PMM Certified | Core</div></a><a href="https://learning.productmarketingalliance.com/on-demand/advanced-product-marketing-certified" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_63920d)"/> <path d="M27 11H13C11.9 11 11 11.9 11 13V27C11 28.1 11.9 29 13 29H27C28.1 29 29 28.1 29 27V13C29 11.9 28.1 11 27 11ZM27 27H13V13H27V27ZM23 23H19V21H21C22.1 21 23 20.11 23 19V17C23 15.89 22.1 15 21 15H17V17H21V19H19C17.9 19 17 19.89 17 21V25H23V23Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_63920d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>PMM Certified | Advanced</div></a><a href="https://learning.productmarketingalliance.com/leadership-on-demand/product-marketing-certified-leadership" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_63925d)"/> <path d="M27 11H13C11.9 11 11 11.9 11 13V27C11 28.1 11.9 29 13 29H27C28.1 29 29 28.1 29 27V13C29 11.9 28.1 11 27 11ZM27 27H13V13H27V27ZM23 23V21.5C23 20.67 22.33 20 21.5 20C22.33 20 23 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<defs> <linearGradient id="paint0_linear_1226_63985d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Team L&D membership</div></a></div></div></nav></div><div data-hover="false" data-delay="300" class="navbar7_menu-dropdown w-dropdown"><div class="navbar7_dropdown-toggle w-dropdown-toggle"><div>Resources</div><div class="dropdown-chevron w-embed"><svg width="23" height="22" viewBox="0 0 23 22" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M18.3349 11.3356L17.3268 11.1628L16.3136 11.01C15.9554 10.9521 15.594 10.9158 15.2315 10.9013C14.2662 10.8762 13.2998 10.8837 12.3347 10.8983L9.44134 10.9616C8.2548 10.9947 7.06832 11.0238 5.88474 11.0852C5.29218 11.108 4.7021 11.1514 4.1107 11.1841C3.52149 11.2311 2.93023 11.2671 2.3435 11.3278C1.98373 11.3473 1.62294 11.3346 1.26543 11.2899C1.10046 11.2666 0.943852 11.2027 0.80964 11.104C0.675429 11.0053 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class="navbar7_container-2"><div class="nav-tab-links_wrapper"><a href="/certification-journey" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_64036d)"/> <path d="M14 22.9992C13.17 22.9992 12.42 23.3392 11.88 23.8792C10.7 25.0592 10 29.9992 10 29.9992C10 29.9992 14.94 29.2992 16.12 28.1192C16.66 27.5792 17 26.8292 17 25.9992C17 24.3392 15.66 22.9992 14 22.9992ZM14.71 26.7092C14.43 26.9892 12.54 27.4692 12.54 27.4692C12.54 27.4692 13.01 25.5892 13.3 25.2992C13.47 25.1092 13.72 24.9992 14 24.9992C14.55 24.9992 15 25.4492 15 25.9992C15 26.2792 14.89 26.5292 14.71 26.7092ZM25.42 21.6492C31.78 15.2892 29.66 10.3392 29.66 10.3392C29.66 10.3392 24.71 8.2192 18.35 14.5792L15.86 14.0792C15.21 13.9492 14.53 14.1592 14.05 14.6292L10 18.6892L15 20.8292L19.17 24.9992L21.31 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w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_64041)"/> <path d="M12 14H10V28C10 29.1 10.9 30 12 30H26V28H12V14ZM28 10H16C14.9 10 14 10.9 14 12V24C14 25.1 14.9 26 16 26H28C29.1 26 30 25.1 30 24V12C30 10.9 29.1 10 28 10ZM25 12V17L24 16.25L23 17V12H25ZM28 24H16V12H21V21L24 18.75L27 21V12H28V24Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_64041" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>PMA Academy</div></a><a ms-code-onhover="click" href="https://www.productmarketingalliance.com/product-marketing-iq" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect 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13C17.4 13 17.1042 13.1208 16.8625 13.3625C16.6208 13.6042 16.5 13.9 16.5 14.25C16.5 14.5167 16.575 14.7625 16.725 14.9875C16.875 15.2125 17.075 15.3667 17.325 15.45C17.5917 15.5333 17.7833 15.7 17.9 15.95C18.0167 16.2 18.0333 16.4583 17.95 16.725C17.85 16.9917 17.675 17.1833 17.425 17.3C17.175 17.4167 16.9167 17.425 16.65 17.325C16.3 17.1917 15.9792 17.0125 15.6875 16.7875C15.3958 16.5625 15.1583 16.3 14.975 16C14.4417 16.0167 13.9792 16.2208 13.5875 16.6125C13.1958 17.0042 13 17.4667 13 18C13 18.55 13.1958 19.0208 13.5875 19.4125C13.9792 19.8042 14.45 20 15 20C15.2833 20 15.5208 20.0958 15.7125 20.2875C15.9042 20.4792 16 20.7167 16 21C16 21.2833 15.9042 21.5208 15.7125 21.7125C15.5208 21.9042 15.2833 22 15 22C14.65 22 14.3125 21.9583 13.9875 21.875C13.6625 21.7917 13.3583 21.6667 13.075 21.5C13.0417 21.5833 13.0208 21.6667 13.0125 21.75C13.0042 21.8333 13 21.9167 13 22C13 22.55 13.1958 23.0208 13.5875 23.4125C13.9792 23.8042 14.45 24 15 24C15.3333 24 15.6417 23.9292 15.925 23.7875C16.2083 23.6458 16.4417 23.4417 16.625 23.175C16.7917 22.9417 17.0083 22.8042 17.275 22.7625C17.5417 22.7208 17.7917 22.7833 18.025 22.95C18.2583 23.1167 18.3958 23.3333 18.4375 23.6C18.4792 23.8667 18.4167 24.1167 18.25 24.35C18.0167 24.6667 17.75 24.9417 17.45 25.175C17.15 25.4083 16.825 25.5917 16.475 25.725C16.4917 26.0583 16.625 26.3542 16.875 26.6125C17.125 26.8708 17.4167 27 17.75 27C18.1 27 18.3958 26.8792 18.6375 26.6375C18.8792 26.3958 19 26.1 19 25.75Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_64047d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>PMM IQ</div></a><a ms-code-onhover="click" href="#" class="nav-tab-link shadow-small hide w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_64051)"/> <path d="M20 10C14.48 10 10 14.48 10 20C10 25.52 14.48 30 20 30C25.52 30 30 25.52 30 20C30 14.48 25.52 10 20 10ZM20 28C15.59 28 12 24.41 12 20C12 15.59 15.59 12 20 12C24.41 12 28 15.59 28 20C28 24.41 24.41 28 20 28ZM20.31 19.14C18.54 18.69 17.97 18.2 17.97 17.47C17.97 16.63 18.76 16.04 20.07 16.04C21.45 16.04 21.97 16.7 22.01 17.68H23.72C23.67 16.34 22.85 15.11 21.23 14.71V13H18.9V14.69C17.39 15.01 16.18 15.99 16.18 17.5C16.18 19.29 17.67 20.19 19.84 20.71C21.79 21.17 22.18 21.86 22.18 22.58C22.18 23.11 21.79 23.97 20.08 23.97C18.48 23.97 17.85 23.25 17.76 22.33H16.04C16.14 24.03 17.4 24.99 18.9 25.3V27H21.24V25.33C22.76 25.04 23.96 24.17 23.97 22.56C23.96 20.36 22.07 19.6 20.31 19.14Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_64051" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Reimbursements</div></a><a ms-code-onhover="click" href="/pmm-hired" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_64056d)"/> <path d="M22 14.5V12.5H18V14.5H22ZM12 16.5V27.5H28V16.5H12ZM28 14.5C29.11 14.5 30 15.39 30 16.5V27.5C30 28.61 29.11 29.5 28 29.5H12C10.89 29.5 10 28.61 10 27.5L10.01 16.5C10.01 15.39 10.89 14.5 12 14.5H16V12.5C16 11.39 16.89 10.5 18 10.5H22C23.11 10.5 24 11.39 24 12.5V14.5H28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_64056d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>PMM Hired</div></a></div></div></nav></div><div data-hover="false" data-delay="300" class="navbar7_menu-dropdown w-dropdown"><div class="navbar7_dropdown-toggle w-dropdown-toggle"><div>L&D membership plans</div><div class="dropdown-chevron w-embed"><svg width="23" height="22" viewBox="0 0 23 22" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M18.3349 11.3356L17.3268 11.1628L16.3136 11.01C15.9554 10.9521 15.594 10.9158 15.2315 10.9013C14.2662 10.8762 13.2998 10.8837 12.3347 10.8983L9.44134 10.9616C8.2548 10.9947 7.06832 11.0238 5.88474 11.0852C5.29218 11.108 4.7021 11.1514 4.1107 11.1841C3.52149 11.2311 2.93023 11.2671 2.3435 11.3278C1.98373 11.3473 1.62294 11.3346 1.26543 11.2899C1.10046 11.2666 0.943852 11.2027 0.80964 11.104C0.675429 11.0053 0.56781 10.8748 0.496433 10.7243C0.236434 10.2732 0.369133 9.74205 0.846269 9.56326C1.15618 9.45464 1.48289 9.40181 1.81124 9.40724C3.29304 9.38594 4.77148 9.26004 6.23554 9.03047C6.63689 8.9368 7.04983 8.90261 7.46112 8.92899C8.7317 9.10306 10.0013 8.95502 11.268 9.05682C11.738 9.09288 12.2092 9.11045 12.6805 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height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_3_5003)"/> <path d="M24 26V28H16V26H24ZM19 15.99V24H21V15.99H24L20 12L16 15.99H19Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_3_5003" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Upgrade to Pro+ membership</div></a><a href="https://www.productmarketingalliance.com/exec-plus-membership/" class="nav-tab-link shadow-small _1col w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_3_5003)"/> <path d="M24 26V28H16V26H24ZM19 15.99V24H21V15.99H24L20 12L16 15.99H19Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_3_5003" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Upgrade to Exec+ membership</div></a></div></div></nav></div><div data-hover="false" data-delay="300" class="navbar7_menu-dropdown w-dropdown"><div class="navbar7_dropdown-toggle w-dropdown-toggle"><div>Popular courses<br/></div><div class="dropdown-chevron w-embed"><svg width="23" height="22" viewBox="0 0 23 22" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M18.3349 11.3356L17.3268 11.1628L16.3136 11.01C15.9554 10.9521 15.594 10.9158 15.2315 10.9013C14.2662 10.8762 13.2998 10.8837 12.3347 10.8983L9.44134 10.9616C8.2548 10.9947 7.06832 11.0238 5.88474 11.0852C5.29218 11.108 4.7021 11.1514 4.1107 11.1841C3.52149 11.2311 2.93023 11.2671 2.3435 11.3278C1.98373 11.3473 1.62294 11.3346 1.26543 11.2899C1.10046 11.2666 0.943852 11.2027 0.80964 11.104C0.675429 11.0053 0.56781 10.8748 0.496433 10.7243C0.236434 10.2732 0.369133 9.74205 0.846269 9.56326C1.15618 9.45464 1.48289 9.40181 1.81124 9.40724C3.29304 9.38594 4.77148 9.26004 6.23554 9.03047C6.63689 8.9368 7.04983 8.90261 7.46112 8.92899C8.7317 9.10306 10.0013 8.95502 11.268 9.05682C11.738 9.09288 12.2092 9.11045 12.6805 9.13183C13.1519 9.14856 13.6236 9.16779 14.0937 9.20785C15.7705 9.34243 17.4409 9.53997 19.1043 9.78243C19.7635 9.85439 20.384 10.1298 20.8796 10.5704C21.1095 10.7841 21.0306 11.2189 20.7265 11.28C20.2949 11.3614 19.857 11.4046 19.4179 11.4089C19.0572 11.3952 18.6977 11.3609 18.341 11.3061L18.3349 11.3356Z" fill="#D5D5D5"/> <path d="M14.6944 12.5731C15.321 12.2082 15.9612 11.8578 16.6286 11.5419C16.983 11.375 17.3416 11.215 17.6963 11.0408C18.3154 10.7214 18.9631 10.4607 19.6308 10.2621C20.3323 10.055 21.059 9.94539 21.7905 9.93646L21.2315 11.7437C20.6249 11.3865 20.0235 11.0198 19.4312 10.6389C17.3596 9.3045 15.3675 7.84769 13.4324 6.32256C13.1451 6.08082 12.8839 5.80957 12.6532 5.51327C12.5496 5.37913 12.4817 5.22092 12.4557 5.05341C12.4298 4.8859 12.4467 4.71455 12.5049 4.55536C12.6487 4.05619 13.1318 3.78861 13.5874 4.00101C13.8781 4.146 14.1437 4.33665 14.3741 4.56569C15.4478 5.57667 16.6443 6.44886 17.9353 7.16181C18.2915 7.36015 18.6807 7.53808 18.9654 7.81788C19.8785 8.71031 21.01 9.30158 22.0273 10.0501C22.0907 10.0964 22.1542 10.1426 22.2182 10.1891L22.3018 10.25C22.4515 10.3589 22.5613 10.514 22.6144 10.6914C22.6675 10.8688 22.6609 11.0587 22.5957 11.232C22.5304 11.4053 22.4102 11.5524 22.2533 11.6508C22.0964 11.7491 21.9116 11.7933 21.7271 11.7765C20.985 11.7089 20.2143 11.871 19.4519 12.0942C17.9571 12.5346 16.5069 13.3497 15.1175 14.2608C14.5767 14.6447 13.9397 14.8707 13.2779 14.9134C12.9601 14.9247 12.7066 14.5631 12.8878 14.3015C13.1492 13.9276 13.4495 13.5825 13.7837 13.2721C14.0745 13.0247 14.3837 12.7999 14.7086 12.5996L14.6944 12.5731Z" fill="#D5D5D5"/> </svg></div></div><nav class="navbar7_dropdown-list-child w-dropdown-list"><div class="navbar7_container-2"><div class="nav-tab-links_wrapper _1col"><a id="w-node-_500e91df-ea2a-8e91-6bed-6254df82b71a-5cc62cab" href="https://learning.productmarketingalliance.com/on-demand/product-led-growth-certified-core" class="nav-tab-link shadow-small _1col w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_5876_6606d)"/> <path d="M19 29V21.025C17.9333 21.025 16.9083 20.8208 15.925 20.4125C14.9417 20.0042 14.075 19.425 13.325 18.675C12.575 17.925 12 17.0583 11.6 16.075C11.2 15.0917 11 14.0667 11 13V11H13C14.05 11 15.0667 11.2042 16.05 11.6125C17.0333 12.0208 17.9 12.6 18.65 13.35C19.1667 13.8667 19.5958 14.4333 19.9375 15.05C20.2792 15.6667 20.5417 16.325 20.725 17.025C20.8083 16.9083 20.9 16.7958 21 16.6875C21.1 16.5792 21.2083 16.4667 21.325 16.35C22.075 15.6 22.9417 15.0208 23.925 14.6125C24.9083 14.2042 25.9333 14 27 14H29V16C29 17.0667 28.7958 18.0917 28.3875 19.075C27.9792 20.0583 27.4 20.925 26.65 21.675C25.9 22.425 25.0375 23 24.0625 23.4C23.0875 23.8 22.0667 24 21 24V29H19ZM19 19C19 18.2 18.8458 17.4375 18.5375 16.7125C18.2292 15.9875 17.7917 15.3417 17.225 14.775C16.6583 14.2083 16.0125 13.7708 15.2875 13.4625C14.5625 13.1542 13.8 13 13 13C13 13.8 13.15 14.5667 13.45 15.3C13.75 16.0333 14.1833 16.6833 14.75 17.25C15.3167 17.8167 15.9667 18.25 16.7 18.55C17.4333 18.85 18.2 19 19 19ZM21 22C21.8 22 22.5625 21.85 23.2875 21.55C24.0125 21.25 24.6583 20.8167 25.225 20.25C25.7917 19.6833 26.2292 19.0333 26.5375 18.3C26.8458 17.5667 27 16.8 27 16C26.2 16 25.4333 16.1542 24.7 16.4625C23.9667 16.7708 23.3167 17.2083 22.75 17.775C22.1833 18.3417 21.75 18.9875 21.45 19.7125C21.15 20.4375 21 21.2 21 22Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_5876_6606d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>PLG Certified</div></a><a href="https://learning.productmarketingalliance.com/on-demand/customer-marketing-certified" class="nav-tab-link shadow-small _1col w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_5876_6616d)"/> <path d="M20 30C18.6167 30 17.3167 29.7375 16.1 29.2125C14.8833 28.6875 13.825 27.975 12.925 27.075C12.025 26.175 11.3125 25.1167 10.7875 23.9C10.2625 22.6833 10 21.3833 10 20C10 18.6167 10.2625 17.3167 10.7875 16.1C11.3125 14.8833 12.025 13.825 12.925 12.925C13.825 12.025 14.8833 11.3125 16.1 10.7875C17.3167 10.2625 18.6167 10 20 10C21.3833 10 22.6833 10.2625 23.9 10.7875C25.1167 11.3125 26.175 12.025 27.075 12.925C27.975 13.825 28.6875 14.8833 29.2125 16.1C29.7375 17.3167 30 18.6167 30 20C30 21.3833 29.7375 22.6833 29.2125 23.9C28.6875 25.1167 27.975 26.175 27.075 27.075C26.175 27.975 25.1167 28.6875 23.9 29.2125C22.6833 29.7375 21.3833 30 20 30ZM20 28C22.2333 28 24.125 27.225 25.675 25.675C27.225 24.125 28 22.2333 28 20C28 17.7667 27.225 15.875 25.675 14.325C24.125 12.775 22.2333 12 20 12C17.7667 12 15.875 12.775 14.325 14.325C12.775 15.875 12 17.7667 12 20C12 22.2333 12.775 24.125 14.325 25.675C15.875 27.225 17.7667 28 20 28ZM20 26C18.3333 26 16.9167 25.4167 15.75 24.25C14.5833 23.0833 14 21.6667 14 20C14 18.3333 14.5833 16.9167 15.75 15.75C16.9167 14.5833 18.3333 14 20 14C21.6667 14 23.0833 14.5833 24.25 15.75C25.4167 16.9167 26 18.3333 26 20C26 21.6667 25.4167 23.0833 24.25 24.25C23.0833 25.4167 21.6667 26 20 26ZM20 24C21.1 24 22.0417 23.6083 22.825 22.825C23.6083 22.0417 24 21.1 24 20C24 18.9 23.6083 17.9583 22.825 17.175C22.0417 16.3917 21.1 16 20 16C18.9 16 17.9583 16.3917 17.175 17.175C16.3917 17.9583 16 18.9 16 20C16 21.1 16.3917 22.0417 17.175 22.825C17.9583 23.6083 18.9 24 20 24ZM20 22C19.45 22 18.9792 21.8042 18.5875 21.4125C18.1958 21.0208 18 20.55 18 20C18 19.45 18.1958 18.9792 18.5875 18.5875C18.9792 18.1958 19.45 18 20 18C20.55 18 21.0208 18.1958 21.4125 18.5875C21.8042 18.9792 22 19.45 22 20C22 20.55 21.8042 21.0208 21.4125 21.4125C21.0208 21.8042 20.55 22 20 22Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_5876_6616d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Customer Marketing Certified</div></a><a id="w-node-_500e91df-ea2a-8e91-6bed-6254df82b722-5cc62cab" href="https://learning.productmarketingalliance.com/on-demand/b2c-product-marketing-certified-core" class="nav-tab-link shadow-small _1col w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_5876_6626d)"/> <path d="M26 14H24C24 11.79 22.21 10 20 10C17.79 10 16 11.79 16 14H14C12.9 14 12 14.9 12 16V28C12 29.1 12.9 30 14 30H26C27.1 30 28 29.1 28 28V16C28 14.9 27.1 14 26 14ZM20 12C21.1 12 22 12.9 22 14H18C18 12.9 18.9 12 20 12ZM26 28H14V16H16V18C16 18.55 16.45 19 17 19C17.55 19 18 18.55 18 18V16H22V18C22 18.55 22.45 19 23 19C23.55 19 24 18.55 24 18V16H26V28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_5876_6626d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>B2C PMM Certified</div></a><a id="w-node-_500e91df-ea2a-8e91-6bed-6254df82b726-5cc62cab" href="https://learning.productmarketingalliance.com/on-demand/developer-marketing-certified-core" class="nav-tab-link shadow-small _1col w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_5876_6610d)"/> <path d="M13 28H27V26H13V28ZM16.3 24H23.7L23.125 20H16.875L16.3 24ZM11 30V26C11 25.45 11.1958 24.9792 11.5875 24.5875C11.9792 24.1958 12.45 24 13 24H14.3L14.85 20H12V18H28V20H25.15L25.7 24H27C27.55 24 28.0208 24.1958 28.4125 24.5875C28.8042 24.9792 29 25.45 29 26V30H11ZM14.775 18L13 10C13.55 10.4167 14.1167 10.8083 14.7 11.175C15.2833 11.5417 15.925 11.725 16.625 11.725C17.2917 11.725 17.9042 11.5542 18.4625 11.2125C19.0208 10.8708 19.5333 10.4667 20 10C20.4667 10.4667 20.9792 10.8708 21.5375 11.2125C22.0958 11.5542 22.7083 11.725 23.375 11.725C24.075 11.725 24.7167 11.5417 25.3 11.175C25.8833 10.8083 26.45 10.4167 27 10L25.225 18H23.175L24.15 13.675L23.9625 13.7C23.8375 13.7167 23.6417 13.725 23.375 13.725C22.775 13.725 22.1875 13.6333 21.6125 13.45C21.0375 13.2667 20.5 13.0083 20 12.675C19.5167 13.0083 18.9958 13.2667 18.4375 13.45C17.8792 13.6333 17.3083 13.725 16.725 13.725C16.425 13.725 16.2042 13.7167 16.0625 13.7L15.85 13.675L16.825 18H14.775Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_5876_6610d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Developer Marketing Certified</div></a><a id="w-node-_500e91df-ea2a-8e91-6bed-6254df82b72a-5cc62cab" href="/foundations" class="nav-tab-link shadow-small _1col w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_5876_6621d)"/> <path d="M15.25 23H13.75V18.5H12.25V17H15.25V23ZM21.75 21.5H18.75V20.5H20.75C21.3 20.5 21.75 20.05 21.75 19.5V18C21.75 17.45 21.3 17 20.75 17H17.25V18.5H20.25V19.5H18.25C17.7 19.5 17.25 19.95 17.25 20.5V23H21.75V21.5ZM27.75 22V18C27.75 17.45 27.3 17 26.75 17H23.25V18.5H26.25V19.5H24.25V20.5H26.25V21.5H23.25V23H26.75C27.3 23 27.75 22.55 27.75 22Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_5876_6621d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>PMM Foundations </div></a></div></div></nav></div></nav></div><div data-hover="false" data-delay="300" class="navbar7_menu-dropdown w-dropdown"><div class="navbar7_dropdown-toggle w-dropdown-toggle"><div>Events</div><div class="dropdown-chevron w-embed"><svg width="23" height="22" viewBox="0 0 23 22" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M18.3349 11.3356L17.3268 11.1628L16.3136 11.01C15.9554 10.9521 15.594 10.9158 15.2315 10.9013C14.2662 10.8762 13.2998 10.8837 12.3347 10.8983L9.44134 10.9616C8.2548 10.9947 7.06832 11.0238 5.88474 11.0852C5.29218 11.108 4.7021 11.1514 4.1107 11.1841C3.52149 11.2311 2.93023 11.2671 2.3435 11.3278C1.98373 11.3473 1.62294 11.3346 1.26543 11.2899C1.10046 11.2666 0.943852 11.2027 0.80964 11.104C0.675429 11.0053 0.56781 10.8748 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5.37913 12.4817 5.22092 12.4557 5.05341C12.4298 4.8859 12.4467 4.71455 12.5049 4.55536C12.6487 4.05619 13.1318 3.78861 13.5874 4.00101C13.8781 4.146 14.1437 4.33665 14.3741 4.56569C15.4478 5.57667 16.6443 6.44886 17.9353 7.16181C18.2915 7.36015 18.6807 7.53808 18.9654 7.81788C19.8785 8.71031 21.01 9.30158 22.0273 10.0501C22.0907 10.0964 22.1542 10.1426 22.2182 10.1891L22.3018 10.25C22.4515 10.3589 22.5613 10.514 22.6144 10.6914C22.6675 10.8688 22.6609 11.0587 22.5957 11.232C22.5304 11.4053 22.4102 11.5524 22.2533 11.6508C22.0964 11.7491 21.9116 11.7933 21.7271 11.7765C20.985 11.7089 20.2143 11.871 19.4519 12.0942C17.9571 12.5346 16.5069 13.3497 15.1175 14.2608C14.5767 14.6447 13.9397 14.8707 13.2779 14.9134C12.9601 14.9247 12.7066 14.5631 12.8878 14.3015C13.1492 13.9276 13.4495 13.5825 13.7837 13.2721C14.0745 13.0247 14.3837 12.7999 14.7086 12.5996L14.6944 12.5731Z" fill="#D5D5D5"/> </svg></div></div><nav class="navbar7_dropdown-list-parent w-dropdown-list"><div data-hover="false" data-delay="300" class="navbar7_menu-dropdown w-dropdown"><div class="navbar7_dropdown-toggle w-dropdown-toggle"><div>Product Marketing Summit</div><div class="dropdown-chevron w-embed"><svg width="23" height="22" viewBox="0 0 23 22" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M18.3349 11.3356L17.3268 11.1628L16.3136 11.01C15.9554 10.9521 15.594 10.9158 15.2315 10.9013C14.2662 10.8762 13.2998 10.8837 12.3347 10.8983L9.44134 10.9616C8.2548 10.9947 7.06832 11.0238 5.88474 11.0852C5.29218 11.108 4.7021 11.1514 4.1107 11.1841C3.52149 11.2311 2.93023 11.2671 2.3435 11.3278C1.98373 11.3473 1.62294 11.3346 1.26543 11.2899C1.10046 11.2666 0.943852 11.2027 0.80964 11.104C0.675429 11.0053 0.56781 10.8748 0.496433 10.7243C0.236434 10.2732 0.369133 9.74205 0.846269 9.56326C1.15618 9.45464 1.48289 9.40181 1.81124 9.40724C3.29304 9.38594 4.77148 9.26004 6.23554 9.03047C6.63689 8.9368 7.04983 8.90261 7.46112 8.92899C8.7317 9.10306 10.0013 8.95502 11.268 9.05682C11.738 9.09288 12.2092 9.11045 12.6805 9.13183C13.1519 9.14856 13.6236 9.16779 14.0937 9.20785C15.7705 9.34243 17.4409 9.53997 19.1043 9.78243C19.7635 9.85439 20.384 10.1298 20.8796 10.5704C21.1095 10.7841 21.0306 11.2189 20.7265 11.28C20.2949 11.3614 19.857 11.4046 19.4179 11.4089C19.0572 11.3952 18.6977 11.3609 18.341 11.3061L18.3349 11.3356Z" fill="#D5D5D5"/> <path d="M14.6944 12.5731C15.321 12.2082 15.9612 11.8578 16.6286 11.5419C16.983 11.375 17.3416 11.215 17.6963 11.0408C18.3154 10.7214 18.9631 10.4607 19.6308 10.2621C20.3323 10.055 21.059 9.94539 21.7905 9.93646L21.2315 11.7437C20.6249 11.3865 20.0235 11.0198 19.4312 10.6389C17.3596 9.3045 15.3675 7.84769 13.4324 6.32256C13.1451 6.08082 12.8839 5.80957 12.6532 5.51327C12.5496 5.37913 12.4817 5.22092 12.4557 5.05341C12.4298 4.8859 12.4467 4.71455 12.5049 4.55536C12.6487 4.05619 13.1318 3.78861 13.5874 4.00101C13.8781 4.146 14.1437 4.33665 14.3741 4.56569C15.4478 5.57667 16.6443 6.44886 17.9353 7.16181C18.2915 7.36015 18.6807 7.53808 18.9654 7.81788C19.8785 8.71031 21.01 9.30158 22.0273 10.0501C22.0907 10.0964 22.1542 10.1426 22.2182 10.1891L22.3018 10.25C22.4515 10.3589 22.5613 10.514 22.6144 10.6914C22.6675 10.8688 22.6609 11.0587 22.5957 11.232C22.5304 11.4053 22.4102 11.5524 22.2533 11.6508C22.0964 11.7491 21.9116 11.7933 21.7271 11.7765C20.985 11.7089 20.2143 11.871 19.4519 12.0942C17.9571 12.5346 16.5069 13.3497 15.1175 14.2608C14.5767 14.6447 13.9397 14.8707 13.2779 14.9134C12.9601 14.9247 12.7066 14.5631 12.8878 14.3015C13.1492 13.9276 13.4495 13.5825 13.7837 13.2721C14.0745 13.0247 14.3837 12.7999 14.7086 12.5996L14.6944 12.5731Z" fill="#D5D5D5"/> </svg></div></div><nav class="navbar7_dropdown-list-child w-dropdown-list"><div class="navbar7_container-2"><div class="nav-tab-links_wrapper"><a href="https://world.productmarketingalliance.com/location/newyork" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_64838d)"/> <path d="M20 12L18.59 13.41L24.17 19H12V21H24.17L18.59 26.59L20 28L28 20L20 12Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_64838d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>New York</div></a><a href="https://world.productmarketingalliance.com/location/sanfrancisco" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_64838d)"/> <path d="M20 12L18.59 13.41L24.17 19H12V21H24.17L18.59 26.59L20 28L28 20L20 12Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_64838d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>San Francisco</div></a><a href="https://www.productmarketingalliance.com/tag/webinars/" class="nav-tab-link shadow-small hide w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_64812)"/> <path d="M27 12H13C11.89 12 11 12.9 11 14V26C11 27.1 11.89 28 13 28H27C28.1 28 29 27.1 29 26V14C29 12.9 28.11 12 27 12ZM27 26H13V16H27V26Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_64812" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Webinars</div></a><a href="https://www.productmarketingalliance.com/pma-meetup/" class="nav-tab-link shadow-small hide w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_64834)"/> <path d="M17 21.75C14.66 21.75 10 22.92 10 25.25V27H24V25.25C24 22.92 19.34 21.75 17 21.75ZM12.34 25C13.18 24.42 15.21 23.75 17 23.75C18.79 23.75 20.82 24.42 21.66 25H12.34ZM17 20C18.93 20 20.5 18.43 20.5 16.5C20.5 14.57 18.93 13 17 13C15.07 13 13.5 14.57 13.5 16.5C13.5 18.43 15.07 20 17 20ZM17 15C17.83 15 18.5 15.67 18.5 16.5C18.5 17.33 17.83 18 17 18C16.17 18 15.5 17.33 15.5 16.5C15.5 15.67 16.17 15 17 15ZM24.04 21.81C25.2 22.65 26 23.77 26 25.25V27H30V25.25C30 23.23 26.5 22.08 24.04 21.81ZM23 20C24.93 20 26.5 18.43 26.5 16.5C26.5 14.57 24.93 13 23 13C22.46 13 21.96 13.13 21.5 13.35C22.13 14.24 22.5 15.33 22.5 16.5C22.5 17.67 22.13 18.76 21.5 19.65C21.96 19.87 22.46 20 23 20Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_64834" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Meetups</div></a><a href="https://www.productmarketingalliance.com/events-calendar/" class="nav-tab-link shadow-small hide w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_64820)"/> <path d="M20 19C21.33 19 24 19.67 24 21V21.16C23.03 22.28 21.6 23 20 23C18.4 23 16.97 22.28 16 21.16V21C16 19.67 18.67 19 20 19ZM20 18C18.9 18 18 17.1 18 16C18 14.9 18.9 14 20 14C21.1 14 22 14.9 22 16C22 17.1 21.1 18 20 18ZM26 18.2C26 14.57 23.35 12 20 12C16.65 12 14 14.57 14 18.2C14 20.54 15.95 23.64 20 27.34C24.05 23.64 26 20.54 26 18.2ZM20 10C24.2 10 28 13.22 28 18.2C28 21.52 25.33 25.45 20 30C14.67 25.45 12 21.52 12 18.2C12 13.22 15.8 10 20 10Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_64820" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Members-only events</div></a><a href="https://world.productmarketingalliance.com/location/chicago" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_64838d)"/> <path d="M20 12L18.59 13.41L24.17 19H12V21H24.17L18.59 26.59L20 28L28 20L20 12Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_64838d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Chicago</div></a><a id="w-node-_6510e0e1-ef46-7c73-ca01-9f2ca5657fb9-5cc62cab" href="https://world.productmarketingalliance.com/?_gl=1*1y4u51z*_ga*MjEwNTA2NjcyMC4xNzA5MTk4ODE3*_ga_KVYRMDNSEY*MTcxMzUzMjUwMi44Mi4xLjE3MTM1MzI1MjguMzQuMC4w&_ga=2.185042922.2122303147.1713170397-2105066720.1709198817" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_64838d)"/> <path d="M20 12L18.59 13.41L24.17 19H12V21H24.17L18.59 26.59L20 28L28 20L20 12Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_64838d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>London</div></a><a id="w-node-_6510e0e1-ef46-7c73-ca01-9f2ca5657fbd-5cc62cab" href="https://world.productmarketingalliance.com/location/amsterdam" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_64838d)"/> <path d="M20 12L18.59 13.41L24.17 19H12V21H24.17L18.59 26.59L20 28L28 20L20 12Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_64838d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Amsterdam</div></a><a id="w-node-_6510e0e1-ef46-7c73-ca01-9f2ca5657fc1-5cc62cab" href="https://world.productmarketingalliance.com/?_gl=1*1y4u51z*_ga*MjEwNTA2NjcyMC4xNzA5MTk4ODE3*_ga_KVYRMDNSEY*MTcxMzUzMjUwMi44Mi4xLjE3MTM1MzI1MjguMzQuMC4w&_ga=2.185042922.2122303147.1713170397-2105066720.1709198817" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_64838d)"/> <path d="M20 12L18.59 13.41L24.17 19H12V21H24.17L18.59 26.59L20 28L28 20L20 12Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_64838d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>View all cities</div></a></div></div></nav></div><div data-hover="false" data-delay="300" class="navbar7_menu-dropdown w-dropdown"><div class="navbar7_dropdown-toggle w-dropdown-toggle"><div>All events</div><div class="dropdown-chevron w-embed"><svg width="23" height="22" viewBox="0 0 23 22" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M18.3349 11.3356L17.3268 11.1628L16.3136 11.01C15.9554 10.9521 15.594 10.9158 15.2315 10.9013C14.2662 10.8762 13.2998 10.8837 12.3347 10.8983L9.44134 10.9616C8.2548 10.9947 7.06832 11.0238 5.88474 11.0852C5.29218 11.108 4.7021 11.1514 4.1107 11.1841C3.52149 11.2311 2.93023 11.2671 2.3435 11.3278C1.98373 11.3473 1.62294 11.3346 1.26543 11.2899C1.10046 11.2666 0.943852 11.2027 0.80964 11.104C0.675429 11.0053 0.56781 10.8748 0.496433 10.7243C0.236434 10.2732 0.369133 9.74205 0.846269 9.56326C1.15618 9.45464 1.48289 9.40181 1.81124 9.40724C3.29304 9.38594 4.77148 9.26004 6.23554 9.03047C6.63689 8.9368 7.04983 8.90261 7.46112 8.92899C8.7317 9.10306 10.0013 8.95502 11.268 9.05682C11.738 9.09288 12.2092 9.11045 12.6805 9.13183C13.1519 9.14856 13.6236 9.16779 14.0937 9.20785C15.7705 9.34243 17.4409 9.53997 19.1043 9.78243C19.7635 9.85439 20.384 10.1298 20.8796 10.5704C21.1095 10.7841 21.0306 11.2189 20.7265 11.28C20.2949 11.3614 19.857 11.4046 19.4179 11.4089C19.0572 11.3952 18.6977 11.3609 18.341 11.3061L18.3349 11.3356Z" fill="#D5D5D5"/> <path d="M14.6944 12.5731C15.321 12.2082 15.9612 11.8578 16.6286 11.5419C16.983 11.375 17.3416 11.215 17.6963 11.0408C18.3154 10.7214 18.9631 10.4607 19.6308 10.2621C20.3323 10.055 21.059 9.94539 21.7905 9.93646L21.2315 11.7437C20.6249 11.3865 20.0235 11.0198 19.4312 10.6389C17.3596 9.3045 15.3675 7.84769 13.4324 6.32256C13.1451 6.08082 12.8839 5.80957 12.6532 5.51327C12.5496 5.37913 12.4817 5.22092 12.4557 5.05341C12.4298 4.8859 12.4467 4.71455 12.5049 4.55536C12.6487 4.05619 13.1318 3.78861 13.5874 4.00101C13.8781 4.146 14.1437 4.33665 14.3741 4.56569C15.4478 5.57667 16.6443 6.44886 17.9353 7.16181C18.2915 7.36015 18.6807 7.53808 18.9654 7.81788C19.8785 8.71031 21.01 9.30158 22.0273 10.0501C22.0907 10.0964 22.1542 10.1426 22.2182 10.1891L22.3018 10.25C22.4515 10.3589 22.5613 10.514 22.6144 10.6914C22.6675 10.8688 22.6609 11.0587 22.5957 11.232C22.5304 11.4053 22.4102 11.5524 22.2533 11.6508C22.0964 11.7491 21.9116 11.7933 21.7271 11.7765C20.985 11.7089 20.2143 11.871 19.4519 12.0942C17.9571 12.5346 16.5069 13.3497 15.1175 14.2608C14.5767 14.6447 13.9397 14.8707 13.2779 14.9134C12.9601 14.9247 12.7066 14.5631 12.8878 14.3015C13.1492 13.9276 13.4495 13.5825 13.7837 13.2721C14.0745 13.0247 14.3837 12.7999 14.7086 12.5996L14.6944 12.5731Z" fill="#D5D5D5"/> </svg></div></div><nav class="navbar7_dropdown-list-child w-dropdown-list"><div class="navbar7_container-2"><div class="nav-tab-links_wrapper"><a href="https://world.productmarketingalliance.com/?_gl=1*1y4u51z*_ga*MjEwNTA2NjcyMC4xNzA5MTk4ODE3*_ga_KVYRMDNSEY*MTcxMzUzMjUwMi44Mi4xLjE3MTM1MzI1MjguMzQuMC4w&_ga=2.185042922.2122303147.1713170397-2105066720.1709198817" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_64803d)"/> <path d="M20 14C21.1 14 22 14.9 22 16C22 17.1 21.1 18 20 18C18.9 18 18 17.1 18 16C18 14.9 18.9 14 20 14ZM20 24C22.7 24 25.8 25.29 26 26H14C14.23 25.28 17.31 24 20 24ZM20 12C17.79 12 16 13.79 16 16C16 18.21 17.79 20 20 20C22.21 20 24 18.21 24 16C24 13.79 22.21 12 20 12ZM20 22C17.33 22 12 23.34 12 26V28H28V26C28 23.34 22.67 22 20 22Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_64803d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>In-Person Summits</div></a><a href="https://www.productmarketingalliance.com/events-calendar" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_6308_173932d)"/> <path d="M28 26.5C29.1 26.5 29.99 25.6 29.99 24.5L30 13.5C30 12.4 29.1 11.5 28 11.5H12C10.9 11.5 10 12.4 10 13.5V24.5C10 25.6 10.9 26.5 12 26.5H8C8 27.6 8.9 28.5 10 28.5H30C31.1 28.5 32 27.6 32 26.5H28ZM12 13.5H28V24.5H12V13.5ZM20 27.5C19.45 27.5 19 27.05 19 26.5C19 25.95 19.45 25.5 20 25.5C20.55 25.5 21 25.95 21 26.5C21 27.05 20.55 27.5 20 27.5Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_6308_173932d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Meetups</div></a><a href="https://www.productmarketingalliance.com/events-calendar" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_6308_173932d)"/> <path d="M28 26.5C29.1 26.5 29.99 25.6 29.99 24.5L30 13.5C30 12.4 29.1 11.5 28 11.5H12C10.9 11.5 10 12.4 10 13.5V24.5C10 25.6 10.9 26.5 12 26.5H8C8 27.6 8.9 28.5 10 28.5H30C31.1 28.5 32 27.6 32 26.5H28ZM12 13.5H28V24.5H12V13.5ZM20 27.5C19.45 27.5 19 27.05 19 26.5C19 25.95 19.45 25.5 20 25.5C20.55 25.5 21 25.95 21 26.5C21 27.05 20.55 27.5 20 27.5Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_6308_173932d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Virtual events</div></a><a href="https://www.productmarketingalliance.com/events-calendar" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_6308_173932d)"/> <path d="M28 26.5C29.1 26.5 29.99 25.6 29.99 24.5L30 13.5C30 12.4 29.1 11.5 28 11.5H12C10.9 11.5 10 12.4 10 13.5V24.5C10 25.6 10.9 26.5 12 26.5H8C8 27.6 8.9 28.5 10 28.5H30C31.1 28.5 32 27.6 32 26.5H28ZM12 13.5H28V24.5H12V13.5ZM20 27.5C19.45 27.5 19 27.05 19 26.5C19 25.95 19.45 25.5 20 25.5C20.55 25.5 21 25.95 21 26.5C21 27.05 20.55 27.5 20 27.5Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_6308_173932d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Webinars</div></a><a href="https://www.productmarketingalliance.com/events-calendar" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_64803d)"/> <path d="M20 14C21.1 14 22 14.9 22 16C22 17.1 21.1 18 20 18C18.9 18 18 17.1 18 16C18 14.9 18.9 14 20 14ZM20 24C22.7 24 25.8 25.29 26 26H14C14.23 25.28 17.31 24 20 24ZM20 12C17.79 12 16 13.79 16 16C16 18.21 17.79 20 20 20C22.21 20 24 18.21 24 16C24 13.79 22.21 12 20 12ZM20 22C17.33 22 12 23.34 12 26V28H28V26C28 23.34 22.67 22 20 22Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_64803d" x1="0" y1="20" 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fill="url(#paint0_linear_5686_46308d)"/> <path d="M18.75 12.25C19.03 12.25 19.25 12.47 19.25 12.75V14.75H25.25V20.75H27.25C27.53 20.75 27.75 20.97 27.75 21.25C27.75 21.53 27.53 21.75 27.25 21.75H25.25V27.75H23.13C22.45 26 20.74 24.75 18.75 24.75C16.76 24.75 15.05 26 14.37 27.75H12.25V25.63C14 24.95 15.25 23.24 15.25 21.25C15.25 19.26 14.01 17.55 12.26 16.87L12.25 14.75H18.25V12.75C18.25 12.47 18.47 12.25 18.75 12.25ZM18.75 10.25C17.37 10.25 16.25 11.37 16.25 12.75H12.25C11.15 12.75 10.26 13.65 10.26 14.75V18.55H10.55C12.04 18.55 13.25 19.76 13.25 21.25C13.25 22.74 12.04 23.95 10.55 23.95H10.25V27.75C10.25 28.85 11.15 29.75 12.25 29.75H16.05V29.45C16.05 27.96 17.26 26.75 18.75 26.75C20.24 26.75 21.45 27.96 21.45 29.45V29.75H25.25C26.35 29.75 27.25 28.85 27.25 27.75V23.75C28.63 23.75 29.75 22.63 29.75 21.25C29.75 19.87 28.63 18.75 27.25 18.75V14.75C27.25 13.65 26.35 12.75 25.25 12.75H21.25C21.25 11.37 20.13 10.25 18.75 10.25Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_5686_46308d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>AI for Marketers</div></a><a href="https://www.productmarketingalliance.com/pmm-now/" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_5686_46308d)"/> <path d="M18.75 12.25C19.03 12.25 19.25 12.47 19.25 12.75V14.75H25.25V20.75H27.25C27.53 20.75 27.75 20.97 27.75 21.25C27.75 21.53 27.53 21.75 27.25 21.75H25.25V27.75H23.13C22.45 26 20.74 24.75 18.75 24.75C16.76 24.75 15.05 26 14.37 27.75H12.25V25.63C14 24.95 15.25 23.24 15.25 21.25C15.25 19.26 14.01 17.55 12.26 16.87L12.25 14.75H18.25V12.75C18.25 12.47 18.47 12.25 18.75 12.25ZM18.75 10.25C17.37 10.25 16.25 11.37 16.25 12.75H12.25C11.15 12.75 10.26 13.65 10.26 14.75V18.55H10.55C12.04 18.55 13.25 19.76 13.25 21.25C13.25 22.74 12.04 23.95 10.55 23.95H10.25V27.75C10.25 28.85 11.15 29.75 12.25 29.75H16.05V29.45C16.05 27.96 17.26 26.75 18.75 26.75C20.24 26.75 21.45 27.96 21.45 29.45V29.75H25.25C26.35 29.75 27.25 28.85 27.25 27.75V23.75C28.63 23.75 29.75 22.63 29.75 21.25C29.75 19.87 28.63 18.75 27.25 18.75V14.75C27.25 13.65 26.35 12.75 25.25 12.75H21.25C21.25 11.37 20.13 10.25 18.75 10.25Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_5686_46308d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>PMM Now</div></a></div></div></nav></div><div data-hover="false" data-delay="300" class="navbar7_menu-dropdown w-dropdown"><div class="navbar7_dropdown-toggle w-dropdown-toggle"><div>Catchup OnDemand</div><div class="dropdown-chevron w-embed"><svg width="23" height="22" viewBox="0 0 23 22" 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height="40" rx="20" fill="url(#paint0_linear_1226_65970d)"/> <path d="M18 24.5L24 20L18 15.5V24.5ZM20 10C14.48 10 10 14.48 10 20C10 25.52 14.48 30 20 30C25.52 30 30 25.52 30 20C30 14.48 25.52 10 20 10ZM20 28C15.59 28 12 24.41 12 20C12 15.59 15.59 12 20 12C24.41 12 28 15.59 28 20C28 24.41 24.41 28 20 28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65970d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Presentations</div></a><a href="https://www.productmarketingalliance.com/tag/guides/" class="nav-tab-link shadow-small hide w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65974)"/> <path d="M13 16V27H27V16H24V24L20 22L16 24V16H13ZM13 29C12.45 29 11.9792 28.8042 11.5875 28.4125C11.1958 28.0208 11 27.55 11 27V14.525C11 14.2917 11.0375 14.0667 11.1125 13.85C11.1875 13.6333 11.3 13.4333 11.45 13.25L12.7 11.725C12.8833 11.4917 13.1125 11.3125 13.3875 11.1875C13.6625 11.0625 13.95 11 14.25 11H25.75C26.05 11 26.3375 11.0625 26.6125 11.1875C26.8875 11.3125 27.1167 11.4917 27.3 11.725L28.55 13.25C28.7 13.4333 28.8125 13.6333 28.8875 13.85C28.9625 14.0667 29 14.2917 29 14.525V27C29 27.55 28.8042 28.0208 28.4125 28.4125C28.0208 28.8042 27.55 29 27 29H13ZM13.4 14H26.6L25.75 13H14.25L13.4 14ZM18 16V20.75L20 19.75L22 20.75V16H18Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65974" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Toolkits</div></a><a href="#" class="nav-tab-link shadow-small hide w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65979)"/> <path d="M27.5 16.7C25.04 18.2 22 20.87 21.5 25H23.5V27H17.5V25H19.5C19 20.5 15.13 17 10.5 17V15C14.89 15 18.72 17.55 20.5 21.3C21.88 18.33 24.36 16.27 26.46 14.99L22.5 15V13H29.5V20H27.5V16.7Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65979" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Learning Paths</div></a><a href="https://www.productmarketingalliance.com/content-hub" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65983d)"/> <path d="M20 12L18.59 13.41L24.17 19H12V21H24.17L18.59 26.59L20 28L28 20L20 12Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65983d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>View all resources</div></a></div></div></nav></div><div data-hover="false" data-delay="300" class="navbar7_menu-dropdown hide w-dropdown"><div class="navbar7_dropdown-toggle w-dropdown-toggle"><div>Templates + frameworks</div><div class="dropdown-chevron w-embed"><svg width="23" height="22" viewBox="0 0 23 22" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M18.3349 11.3356L17.3268 11.1628L16.3136 11.01C15.9554 10.9521 15.594 10.9158 15.2315 10.9013C14.2662 10.8762 13.2998 10.8837 12.3347 10.8983L9.44134 10.9616C8.2548 10.9947 7.06832 11.0238 5.88474 11.0852C5.29218 11.108 4.7021 11.1514 4.1107 11.1841C3.52149 11.2311 2.93023 11.2671 2.3435 11.3278C1.98373 11.3473 1.62294 11.3346 1.26543 11.2899C1.10046 11.2666 0.943852 11.2027 0.80964 11.104C0.675429 11.0053 0.56781 10.8748 0.496433 10.7243C0.236434 10.2732 0.369133 9.74205 0.846269 9.56326C1.15618 9.45464 1.48289 9.40181 1.81124 9.40724C3.29304 9.38594 4.77148 9.26004 6.23554 9.03047C6.63689 8.9368 7.04983 8.90261 7.46112 8.92899C8.7317 9.10306 10.0013 8.95502 11.268 9.05682C11.738 9.09288 12.2092 9.11045 12.6805 9.13183C13.1519 9.14856 13.6236 9.16779 14.0937 9.20785C15.7705 9.34243 17.4409 9.53997 19.1043 9.78243C19.7635 9.85439 20.384 10.1298 20.8796 10.5704C21.1095 10.7841 21.0306 11.2189 20.7265 11.28C20.2949 11.3614 19.857 11.4046 19.4179 11.4089C19.0572 11.3952 18.6977 11.3609 18.341 11.3061L18.3349 11.3356Z" fill="#D5D5D5"/> <path d="M14.6944 12.5731C15.321 12.2082 15.9612 11.8578 16.6286 11.5419C16.983 11.375 17.3416 11.215 17.6963 11.0408C18.3154 10.7214 18.9631 10.4607 19.6308 10.2621C20.3323 10.055 21.059 9.94539 21.7905 9.93646L21.2315 11.7437C20.6249 11.3865 20.0235 11.0198 19.4312 10.6389C17.3596 9.3045 15.3675 7.84769 13.4324 6.32256C13.1451 6.08082 12.8839 5.80957 12.6532 5.51327C12.5496 5.37913 12.4817 5.22092 12.4557 5.05341C12.4298 4.8859 12.4467 4.71455 12.5049 4.55536C12.6487 4.05619 13.1318 3.78861 13.5874 4.00101C13.8781 4.146 14.1437 4.33665 14.3741 4.56569C15.4478 5.57667 16.6443 6.44886 17.9353 7.16181C18.2915 7.36015 18.6807 7.53808 18.9654 7.81788C19.8785 8.71031 21.01 9.30158 22.0273 10.0501C22.0907 10.0964 22.1542 10.1426 22.2182 10.1891L22.3018 10.25C22.4515 10.3589 22.5613 10.514 22.6144 10.6914C22.6675 10.8688 22.6609 11.0587 22.5957 11.232C22.5304 11.4053 22.4102 11.5524 22.2533 11.6508C22.0964 11.7491 21.9116 11.7933 21.7271 11.7765C20.985 11.7089 20.2143 11.871 19.4519 12.0942C17.9571 12.5346 16.5069 13.3497 15.1175 14.2608C14.5767 14.6447 13.9397 14.8707 13.2779 14.9134C12.9601 14.9247 12.7066 14.5631 12.8878 14.3015C13.1492 13.9276 13.4495 13.5825 13.7837 13.2721C14.0745 13.0247 14.3837 12.7999 14.7086 12.5996L14.6944 12.5731Z" fill="#D5D5D5"/> </svg></div></div><nav class="navbar7_dropdown-list-child w-dropdown-list"><div class="navbar7_container-2"><div class="nav-tab-links_wrapper-flex"><a id="w-node-_7d148cb2-1a0a-9fb6-e383-69c57c41c24e-5cc62cab" href="https://www.productmarketingalliance.com/state-of-product-marketing-report/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65550)"/> <path d="M13 29C12.45 29 11.9792 28.8042 11.5875 28.4125C11.1958 28.0208 11 27.55 11 27V11H13V27H29V29H13ZM14 26V17H18V26H14ZM19 26V12H23V26H19ZM24 26V21H28V26H24Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65550" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>State of PMM</div></a><a id="w-node-_7d148cb2-1a0a-9fb6-e383-69c57c41c252-5cc62cab" href="https://www.productmarketingalliance.com/2023-product-markeing-salary-survey-report/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65550)"/> <path d="M13 29C12.45 29 11.9792 28.8042 11.5875 28.4125C11.1958 28.0208 11 27.55 11 27V11H13V27H29V29H13ZM14 26V17H18V26H14ZM19 26V12H23V26H19ZM24 26V21H28V26H24Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65550" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>PMM Salary Report</div></a><a id="w-node-_7d148cb2-1a0a-9fb6-e383-69c57c41c256-5cc62cab" href="https://tools.productmarketingalliance.com/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65550)"/> <path d="M13 29C12.45 29 11.9792 28.8042 11.5875 28.4125C11.1958 28.0208 11 27.55 11 27V11H13V27H29V29H13ZM14 26V17H18V26H14ZM19 26V12H23V26H19ZM24 26V21H28V26H24Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65550" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>PMM Tools of Choice</div></a><a id="w-node-_7d148cb2-1a0a-9fb6-e383-69c57c41c25a-5cc62cab" href="https://tools.productmarketingalliance.com/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65550)"/> <path d="M13 29C12.45 29 11.9792 28.8042 11.5875 28.4125C11.1958 28.0208 11 27.55 11 27V11H13V27H29V29H13ZM14 26V17H18V26H14ZM19 26V12H23V26H19ZM24 26V21H28V26H24Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65550" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>State of PMM Leadership</div></a><a id="w-node-_7d148cb2-1a0a-9fb6-e383-69c57c41c25e-5cc62cab" href="https://www.productmarketingalliance.com/the-state-of-go-to-market-report-2023-has-arrived/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65550)"/> <path d="M13 29C12.45 29 11.9792 28.8042 11.5875 28.4125C11.1958 28.0208 11 27.55 11 27V11H13V27H29V29H13ZM14 26V17H18V26H14ZM19 26V12H23V26H19ZM24 26V21H28V26H24Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65550" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>State of Go-to-Market</div></a><a id="w-node-_7d148cb2-1a0a-9fb6-e383-69c57c41c262-5cc62cab" href="https://www.productmarketingalliance.com/sales-enablement-landscape-vol-3-report-is-here/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65550)"/> <path d="M13 29C12.45 29 11.9792 28.8042 11.5875 28.4125C11.1958 28.0208 11 27.55 11 27V11H13V27H29V29H13ZM14 26V17H18V26H14ZM19 26V12H23V26H19ZM24 26V21H28V26H24Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65550" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Sales Enablement Landscape</div></a><a id="w-node-_7d148cb2-1a0a-9fb6-e383-69c57c41c266-5cc62cab" href="#" class="nav-tab-link shadow-small hide w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65550)"/> <path d="M13 29C12.45 29 11.9792 28.8042 11.5875 28.4125C11.1958 28.0208 11 27.55 11 27V11H13V27H29V29H13ZM14 26V17H18V26H14ZM19 26V12H23V26H19ZM24 26V21H28V26H24Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65550" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Top 100 PMM Influencers</div></a><a id="w-node-_7d148cb2-1a0a-9fb6-e383-69c57c41c26a-5cc62cab" href="https://www.productmarketingalliance.com/product-marketing-influencers-2023/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65550)"/> <path d="M13 29C12.45 29 11.9792 28.8042 11.5875 28.4125C11.1958 28.0208 11 27.55 11 27V11H13V27H29V29H13ZM14 26V17H18V26H14ZM19 26V12H23V26H19ZM24 26V21H28V26H24Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65550" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Top 100 PMM Influencers</div></a><a id="w-node-_7d148cb2-1a0a-9fb6-e383-69c57c41c26e-5cc62cab" href="https://www.productmarketingalliance.com/content-hub/?filter=reports" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65581)"/> <path d="M20 12L18.59 13.41L24.17 19H12V21H24.17L18.59 26.59L20 28L28 20L20 12Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65581" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>View all industry reports</div></a></div></div></nav></div><div data-hover="false" data-delay="300" class="navbar7_menu-dropdown w-dropdown"><div class="navbar7_dropdown-toggle w-dropdown-toggle"><div>Industry reports</div><div class="dropdown-chevron w-embed"><svg width="23" height="22" viewBox="0 0 23 22" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M18.3349 11.3356L17.3268 11.1628L16.3136 11.01C15.9554 10.9521 15.594 10.9158 15.2315 10.9013C14.2662 10.8762 13.2998 10.8837 12.3347 10.8983L9.44134 10.9616C8.2548 10.9947 7.06832 11.0238 5.88474 11.0852C5.29218 11.108 4.7021 11.1514 4.1107 11.1841C3.52149 11.2311 2.93023 11.2671 2.3435 11.3278C1.98373 11.3473 1.62294 11.3346 1.26543 11.2899C1.10046 11.2666 0.943852 11.2027 0.80964 11.104C0.675429 11.0053 0.56781 10.8748 0.496433 10.7243C0.236434 10.2732 0.369133 9.74205 0.846269 9.56326C1.15618 9.45464 1.48289 9.40181 1.81124 9.40724C3.29304 9.38594 4.77148 9.26004 6.23554 9.03047C6.63689 8.9368 7.04983 8.90261 7.46112 8.92899C8.7317 9.10306 10.0013 8.95502 11.268 9.05682C11.738 9.09288 12.2092 9.11045 12.6805 9.13183C13.1519 9.14856 13.6236 9.16779 14.0937 9.20785C15.7705 9.34243 17.4409 9.53997 19.1043 9.78243C19.7635 9.85439 20.384 10.1298 20.8796 10.5704C21.1095 10.7841 21.0306 11.2189 20.7265 11.28C20.2949 11.3614 19.857 11.4046 19.4179 11.4089C19.0572 11.3952 18.6977 11.3609 18.341 11.3061L18.3349 11.3356Z" fill="#D5D5D5"/> <path d="M14.6944 12.5731C15.321 12.2082 15.9612 11.8578 16.6286 11.5419C16.983 11.375 17.3416 11.215 17.6963 11.0408C18.3154 10.7214 18.9631 10.4607 19.6308 10.2621C20.3323 10.055 21.059 9.94539 21.7905 9.93646L21.2315 11.7437C20.6249 11.3865 20.0235 11.0198 19.4312 10.6389C17.3596 9.3045 15.3675 7.84769 13.4324 6.32256C13.1451 6.08082 12.8839 5.80957 12.6532 5.51327C12.5496 5.37913 12.4817 5.22092 12.4557 5.05341C12.4298 4.8859 12.4467 4.71455 12.5049 4.55536C12.6487 4.05619 13.1318 3.78861 13.5874 4.00101C13.8781 4.146 14.1437 4.33665 14.3741 4.56569C15.4478 5.57667 16.6443 6.44886 17.9353 7.16181C18.2915 7.36015 18.6807 7.53808 18.9654 7.81788C19.8785 8.71031 21.01 9.30158 22.0273 10.0501C22.0907 10.0964 22.1542 10.1426 22.2182 10.1891L22.3018 10.25C22.4515 10.3589 22.5613 10.514 22.6144 10.6914C22.6675 10.8688 22.6609 11.0587 22.5957 11.232C22.5304 11.4053 22.4102 11.5524 22.2533 11.6508C22.0964 11.7491 21.9116 11.7933 21.7271 11.7765C20.985 11.7089 20.2143 11.871 19.4519 12.0942C17.9571 12.5346 16.5069 13.3497 15.1175 14.2608C14.5767 14.6447 13.9397 14.8707 13.2779 14.9134C12.9601 14.9247 12.7066 14.5631 12.8878 14.3015C13.1492 13.9276 13.4495 13.5825 13.7837 13.2721C14.0745 13.0247 14.3837 12.7999 14.7086 12.5996L14.6944 12.5731Z" fill="#D5D5D5"/> </svg></div></div><nav class="navbar7_dropdown-list-child w-dropdown-list"><div class="navbar7_container-2"><div class="nav-tab-links_wrapper-flex"><a id="w-node-ecb6a709-637e-13de-1a53-5eba0c0612f9-5cc62cab" href="https://www.productmarketingalliance.com/state-of-product-marketing-report/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65550d)"/> <path d="M13 29C12.45 29 11.9792 28.8042 11.5875 28.4125C11.1958 28.0208 11 27.55 11 27V11H13V27H29V29H13ZM14 26V17H18V26H14ZM19 26V12H23V26H19ZM24 26V21H28V26H24Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65550d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>State of PMM</div></a><a id="w-node-ecb6a709-637e-13de-1a53-5eba0c0612fd-5cc62cab" href="https://www.productmarketingalliance.com/2023-product-markeing-salary-survey-report/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65550d)"/> <path d="M13 29C12.45 29 11.9792 28.8042 11.5875 28.4125C11.1958 28.0208 11 27.55 11 27V11H13V27H29V29H13ZM14 26V17H18V26H14ZM19 26V12H23V26H19ZM24 26V21H28V26H24Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65550d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>PMM Salary Report</div></a><a id="w-node-ecb6a709-637e-13de-1a53-5eba0c061301-5cc62cab" href="https://tools.productmarketingalliance.com/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65550d)"/> <path d="M13 29C12.45 29 11.9792 28.8042 11.5875 28.4125C11.1958 28.0208 11 27.55 11 27V11H13V27H29V29H13ZM14 26V17H18V26H14ZM19 26V12H23V26H19ZM24 26V21H28V26H24Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65550d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>PMM Tools of Choice</div></a><a id="w-node-ecb6a709-637e-13de-1a53-5eba0c061305-5cc62cab" href="https://www.productmarketingalliance.com/state-of-product-marketing-leadership-2023-report-2/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65550d)"/> <path d="M13 29C12.45 29 11.9792 28.8042 11.5875 28.4125C11.1958 28.0208 11 27.55 11 27V11H13V27H29V29H13ZM14 26V17H18V26H14ZM19 26V12H23V26H19ZM24 26V21H28V26H24Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65550d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>State of PMM Leadership</div></a><a id="w-node-ecb6a709-637e-13de-1a53-5eba0c061309-5cc62cab" href="https://www.productmarketingalliance.com/the-state-of-go-to-market-report-2023-has-arrived/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65550d)"/> <path d="M13 29C12.45 29 11.9792 28.8042 11.5875 28.4125C11.1958 28.0208 11 27.55 11 27V11H13V27H29V29H13ZM14 26V17H18V26H14ZM19 26V12H23V26H19ZM24 26V21H28V26H24Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65550d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>State of Go-to-Market</div></a><a id="w-node-ecb6a709-637e-13de-1a53-5eba0c06130d-5cc62cab" href="https://www.productmarketingalliance.com/sales-enablement-landscape-vol-3-report-is-here/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65550d)"/> <path d="M13 29C12.45 29 11.9792 28.8042 11.5875 28.4125C11.1958 28.0208 11 27.55 11 27V11H13V27H29V29H13ZM14 26V17H18V26H14ZM19 26V12H23V26H19ZM24 26V21H28V26H24Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65550d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Sales Enablement Landscape</div></a><a id="w-node-ecb6a709-637e-13de-1a53-5eba0c061311-5cc62cab" href="#" class="nav-tab-link shadow-small hide w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65550)"/> <path d="M13 29C12.45 29 11.9792 28.8042 11.5875 28.4125C11.1958 28.0208 11 27.55 11 27V11H13V27H29V29H13ZM14 26V17H18V26H14ZM19 26V12H23V26H19ZM24 26V21H28V26H24Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65550" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Top 100 PMM Influencers</div></a><a id="w-node-ecb6a709-637e-13de-1a53-5eba0c061315-5cc62cab" href="https://www.productmarketingalliance.com/product-marketing-influencers-2023/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65550d)"/> <path d="M13 29C12.45 29 11.9792 28.8042 11.5875 28.4125C11.1958 28.0208 11 27.55 11 27V11H13V27H29V29H13ZM14 26V17H18V26H14ZM19 26V12H23V26H19ZM24 26V21H28V26H24Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65550d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Top 100 PMM Influencers</div></a><a id="w-node-ecb6a709-637e-13de-1a53-5eba0c061319-5cc62cab" href="https://www.productmarketingalliance.com/content-hub/?filter=reports" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65581d)"/> <path d="M20 12L18.59 13.41L24.17 19H12V21H24.17L18.59 26.59L20 28L28 20L20 12Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65581d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>View all industry reports</div></a></div></div></nav></div><div data-hover="false" data-delay="300" class="navbar7_menu-dropdown w-dropdown"><div class="navbar7_dropdown-toggle w-dropdown-toggle"><div>Presentations</div><div class="dropdown-chevron w-embed"><svg width="23" height="22" viewBox="0 0 23 22" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M18.3349 11.3356L17.3268 11.1628L16.3136 11.01C15.9554 10.9521 15.594 10.9158 15.2315 10.9013C14.2662 10.8762 13.2998 10.8837 12.3347 10.8983L9.44134 10.9616C8.2548 10.9947 7.06832 11.0238 5.88474 11.0852C5.29218 11.108 4.7021 11.1514 4.1107 11.1841C3.52149 11.2311 2.93023 11.2671 2.3435 11.3278C1.98373 11.3473 1.62294 11.3346 1.26543 11.2899C1.10046 11.2666 0.943852 11.2027 0.80964 11.104C0.675429 11.0053 0.56781 10.8748 0.496433 10.7243C0.236434 10.2732 0.369133 9.74205 0.846269 9.56326C1.15618 9.45464 1.48289 9.40181 1.81124 9.40724C3.29304 9.38594 4.77148 9.26004 6.23554 9.03047C6.63689 8.9368 7.04983 8.90261 7.46112 8.92899C8.7317 9.10306 10.0013 8.95502 11.268 9.05682C11.738 9.09288 12.2092 9.11045 12.6805 9.13183C13.1519 9.14856 13.6236 9.16779 14.0937 9.20785C15.7705 9.34243 17.4409 9.53997 19.1043 9.78243C19.7635 9.85439 20.384 10.1298 20.8796 10.5704C21.1095 10.7841 21.0306 11.2189 20.7265 11.28C20.2949 11.3614 19.857 11.4046 19.4179 11.4089C19.0572 11.3952 18.6977 11.3609 18.341 11.3061L18.3349 11.3356Z" fill="#D5D5D5"/> <path d="M14.6944 12.5731C15.321 12.2082 15.9612 11.8578 16.6286 11.5419C16.983 11.375 17.3416 11.215 17.6963 11.0408C18.3154 10.7214 18.9631 10.4607 19.6308 10.2621C20.3323 10.055 21.059 9.94539 21.7905 9.93646L21.2315 11.7437C20.6249 11.3865 20.0235 11.0198 19.4312 10.6389C17.3596 9.3045 15.3675 7.84769 13.4324 6.32256C13.1451 6.08082 12.8839 5.80957 12.6532 5.51327C12.5496 5.37913 12.4817 5.22092 12.4557 5.05341C12.4298 4.8859 12.4467 4.71455 12.5049 4.55536C12.6487 4.05619 13.1318 3.78861 13.5874 4.00101C13.8781 4.146 14.1437 4.33665 14.3741 4.56569C15.4478 5.57667 16.6443 6.44886 17.9353 7.16181C18.2915 7.36015 18.6807 7.53808 18.9654 7.81788C19.8785 8.71031 21.01 9.30158 22.0273 10.0501C22.0907 10.0964 22.1542 10.1426 22.2182 10.1891L22.3018 10.25C22.4515 10.3589 22.5613 10.514 22.6144 10.6914C22.6675 10.8688 22.6609 11.0587 22.5957 11.232C22.5304 11.4053 22.4102 11.5524 22.2533 11.6508C22.0964 11.7491 21.9116 11.7933 21.7271 11.7765C20.985 11.7089 20.2143 11.871 19.4519 12.0942C17.9571 12.5346 16.5069 13.3497 15.1175 14.2608C14.5767 14.6447 13.9397 14.8707 13.2779 14.9134C12.9601 14.9247 12.7066 14.5631 12.8878 14.3015C13.1492 13.9276 13.4495 13.5825 13.7837 13.2721C14.0745 13.0247 14.3837 12.7999 14.7086 12.5996L14.6944 12.5731Z" fill="#D5D5D5"/> </svg></div></div><nav class="navbar7_dropdown-list-child w-dropdown-list"><div class="navbar7_container-2"><div class="nav-tab-links_wrapper"><a href="https://www.productmarketingalliance.com/product-marketing-fixx/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_66057d)"/> <path d="M24.5 9H12.5C11.4 9 10.5 9.9 10.5 11V25H12.5V11H24.5V9ZM27.5 13H16.5C15.4 13 14.5 13.9 14.5 15V29C14.5 30.1 15.4 31 16.5 31H27.5C28.6 31 29.5 30.1 29.5 29V15C29.5 13.9 28.6 13 27.5 13ZM27.5 29H16.5V15H27.5V29Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_66057d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Product Marketing Fixx</div></a><a href="https://www.productmarketingalliance.com/pmm-ondemand/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_66061d)"/> <path d="M24.5 9H12.5C11.4 9 10.5 9.9 10.5 11V25H12.5V11H24.5V9ZM27.5 13H16.5C15.4 13 14.5 13.9 14.5 15V29C14.5 30.1 15.4 31 16.5 31H27.5C28.6 31 29.5 30.1 29.5 29V15C29.5 13.9 28.6 13 27.5 13ZM27.5 29H16.5V15H27.5V29Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_66061d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Product Marketing On 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8.95502 11.268 9.05682C11.738 9.09288 12.2092 9.11045 12.6805 9.13183C13.1519 9.14856 13.6236 9.16779 14.0937 9.20785C15.7705 9.34243 17.4409 9.53997 19.1043 9.78243C19.7635 9.85439 20.384 10.1298 20.8796 10.5704C21.1095 10.7841 21.0306 11.2189 20.7265 11.28C20.2949 11.3614 19.857 11.4046 19.4179 11.4089C19.0572 11.3952 18.6977 11.3609 18.341 11.3061L18.3349 11.3356Z" fill="#D5D5D5"/> <path d="M14.6944 12.5731C15.321 12.2082 15.9612 11.8578 16.6286 11.5419C16.983 11.375 17.3416 11.215 17.6963 11.0408C18.3154 10.7214 18.9631 10.4607 19.6308 10.2621C20.3323 10.055 21.059 9.94539 21.7905 9.93646L21.2315 11.7437C20.6249 11.3865 20.0235 11.0198 19.4312 10.6389C17.3596 9.3045 15.3675 7.84769 13.4324 6.32256C13.1451 6.08082 12.8839 5.80957 12.6532 5.51327C12.5496 5.37913 12.4817 5.22092 12.4557 5.05341C12.4298 4.8859 12.4467 4.71455 12.5049 4.55536C12.6487 4.05619 13.1318 3.78861 13.5874 4.00101C13.8781 4.146 14.1437 4.33665 14.3741 4.56569C15.4478 5.57667 16.6443 6.44886 17.9353 7.16181C18.2915 7.36015 18.6807 7.53808 18.9654 7.81788C19.8785 8.71031 21.01 9.30158 22.0273 10.0501C22.0907 10.0964 22.1542 10.1426 22.2182 10.1891L22.3018 10.25C22.4515 10.3589 22.5613 10.514 22.6144 10.6914C22.6675 10.8688 22.6609 11.0587 22.5957 11.232C22.5304 11.4053 22.4102 11.5524 22.2533 11.6508C22.0964 11.7491 21.9116 11.7933 21.7271 11.7765C20.985 11.7089 20.2143 11.871 19.4519 12.0942C17.9571 12.5346 16.5069 13.3497 15.1175 14.2608C14.5767 14.6447 13.9397 14.8707 13.2779 14.9134C12.9601 14.9247 12.7066 14.5631 12.8878 14.3015C13.1492 13.9276 13.4495 13.5825 13.7837 13.2721C14.0745 13.0247 14.3837 12.7999 14.7086 12.5996L14.6944 12.5731Z" fill="#D5D5D5"/> </svg></div></div><nav class="navbar7_dropdown-list-child w-dropdown-list"><div class="navbar7_container-2"><div class="nav-tab-links_wrapper-flex"><a id="w-node-db3aa33f-5995-09c2-a5b5-849e7998c8a6-5cc62cab" href="https://www.productmarketingalliance.com/what-is-product-marketing/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65656d)"/> <path d="M12 22.225H13.125L13.7 20.575H16.3L16.9 22.225H18L15.575 15.775H14.425L12 22.225ZM14.025 19.65L14.975 16.975H15.025L15.975 19.65H14.025ZM22 17.9V16.2C22.55 15.9667 23.1125 15.7917 23.6875 15.675C24.2625 15.5583 24.8667 15.5 25.5 15.5C25.9333 15.5 26.3583 15.5333 26.775 15.6C27.1917 15.6667 27.6 15.75 28 15.85V17.45C27.6 17.3 27.1958 17.1875 26.7875 17.1125C26.3792 17.0375 25.95 17 25.5 17C24.8667 17 24.2583 17.0792 23.675 17.2375C23.0917 17.3958 22.5333 17.6167 22 17.9ZM22 23.4V21.7C22.55 21.4667 23.1125 21.2917 23.6875 21.175C24.2625 21.0583 24.8667 21 25.5 21C25.9333 21 26.3583 21.0333 26.775 21.1C27.1917 21.1667 27.6 21.25 28 21.35V22.95C27.6 22.8 27.1958 22.6875 26.7875 22.6125C26.3792 22.5375 25.95 22.5 25.5 22.5C24.8667 22.5 24.2583 22.575 23.675 22.725C23.0917 22.875 22.5333 23.1 22 23.4ZM22 20.65V18.95C22.55 18.7167 23.1125 18.5417 23.6875 18.425C24.2625 18.3083 24.8667 18.25 25.5 18.25C25.9333 18.25 26.3583 18.2833 26.775 18.35C27.1917 18.4167 27.6 18.5 28 18.6V20.2C27.6 20.05 27.1958 19.9375 26.7875 19.8625C26.3792 19.7875 25.95 19.75 25.5 19.75C24.8667 19.75 24.2583 19.8292 23.675 19.9875C23.0917 20.1458 22.5333 20.3667 22 20.65ZM14.5 24C15.2833 24 16.0458 24.0875 16.7875 24.2625C17.5292 24.4375 18.2667 24.7 19 25.05V15.2C18.3167 14.8 17.5917 14.5 16.825 14.3C16.0583 14.1 15.2833 14 14.5 14C13.9 14 13.3042 14.0583 12.7125 14.175C12.1208 14.2917 11.55 14.4667 11 14.7V24.6C11.5833 24.4 12.1625 24.25 12.7375 24.15C13.3125 24.05 13.9 24 14.5 24ZM21 25.05C21.7333 24.7 22.4708 24.4375 23.2125 24.2625C23.9542 24.0875 24.7167 24 25.5 24C26.1 24 26.6875 24.05 27.2625 24.15C27.8375 24.25 28.4167 24.4 29 24.6V14.7C28.45 14.4667 27.8792 14.2917 27.2875 14.175C26.6958 14.0583 26.1 14 25.5 14C24.7167 14 23.9417 14.1 23.175 14.3C22.4083 14.5 21.6833 14.8 21 15.2V25.05ZM20 28C19.2 27.3667 18.3333 26.875 17.4 26.525C16.4667 26.175 15.5 26 14.5 26C13.8 26 13.1125 26.0917 12.4375 26.275C11.7625 26.4583 11.1167 26.7167 10.5 27.05C10.15 27.2333 9.8125 27.225 9.4875 27.025C9.1625 26.825 9 26.5333 9 26.15V14.1C9 13.9167 9.04583 13.7417 9.1375 13.575C9.22917 13.4083 9.36667 13.2833 9.55 13.2C10.3167 12.8 11.1167 12.5 11.95 12.3C12.7833 12.1 13.6333 12 14.5 12C15.4667 12 16.4125 12.125 17.3375 12.375C18.2625 12.625 19.15 13 20 13.5C20.85 13 21.7375 12.625 22.6625 12.375C23.5875 12.125 24.5333 12 25.5 12C26.3667 12 27.2167 12.1 28.05 12.3C28.8833 12.5 29.6833 12.8 30.45 13.2C30.6333 13.2833 30.7708 13.4083 30.8625 13.575C30.9542 13.7417 31 13.9167 31 14.1V26.15C31 26.5333 30.8375 26.825 30.5125 27.025C30.1875 27.225 29.85 27.2333 29.5 27.05C28.8833 26.7167 28.2375 26.4583 27.5625 26.275C26.8875 26.0917 26.2 26 25.5 26C24.5 26 23.5333 26.175 22.6 26.525C21.6667 26.875 20.8 27.3667 20 28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65656d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>What is product marketing?</div></a><a id="w-node-db3aa33f-5995-09c2-a5b5-849e7998c8aa-5cc62cab" href="https://www.productmarketingalliance.com/product-marketing-framework" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65656d)"/> <path d="M12 22.225H13.125L13.7 20.575H16.3L16.9 22.225H18L15.575 15.775H14.425L12 22.225ZM14.025 19.65L14.975 16.975H15.025L15.975 19.65H14.025ZM22 17.9V16.2C22.55 15.9667 23.1125 15.7917 23.6875 15.675C24.2625 15.5583 24.8667 15.5 25.5 15.5C25.9333 15.5 26.3583 15.5333 26.775 15.6C27.1917 15.6667 27.6 15.75 28 15.85V17.45C27.6 17.3 27.1958 17.1875 26.7875 17.1125C26.3792 17.0375 25.95 17 25.5 17C24.8667 17 24.2583 17.0792 23.675 17.2375C23.0917 17.3958 22.5333 17.6167 22 17.9ZM22 23.4V21.7C22.55 21.4667 23.1125 21.2917 23.6875 21.175C24.2625 21.0583 24.8667 21 25.5 21C25.9333 21 26.3583 21.0333 26.775 21.1C27.1917 21.1667 27.6 21.25 28 21.35V22.95C27.6 22.8 27.1958 22.6875 26.7875 22.6125C26.3792 22.5375 25.95 22.5 25.5 22.5C24.8667 22.5 24.2583 22.575 23.675 22.725C23.0917 22.875 22.5333 23.1 22 23.4ZM22 20.65V18.95C22.55 18.7167 23.1125 18.5417 23.6875 18.425C24.2625 18.3083 24.8667 18.25 25.5 18.25C25.9333 18.25 26.3583 18.2833 26.775 18.35C27.1917 18.4167 27.6 18.5 28 18.6V20.2C27.6 20.05 27.1958 19.9375 26.7875 19.8625C26.3792 19.7875 25.95 19.75 25.5 19.75C24.8667 19.75 24.2583 19.8292 23.675 19.9875C23.0917 20.1458 22.5333 20.3667 22 20.65ZM14.5 24C15.2833 24 16.0458 24.0875 16.7875 24.2625C17.5292 24.4375 18.2667 24.7 19 25.05V15.2C18.3167 14.8 17.5917 14.5 16.825 14.3C16.0583 14.1 15.2833 14 14.5 14C13.9 14 13.3042 14.0583 12.7125 14.175C12.1208 14.2917 11.55 14.4667 11 14.7V24.6C11.5833 24.4 12.1625 24.25 12.7375 24.15C13.3125 24.05 13.9 24 14.5 24ZM21 25.05C21.7333 24.7 22.4708 24.4375 23.2125 24.2625C23.9542 24.0875 24.7167 24 25.5 24C26.1 24 26.6875 24.05 27.2625 24.15C27.8375 24.25 28.4167 24.4 29 24.6V14.7C28.45 14.4667 27.8792 14.2917 27.2875 14.175C26.6958 14.0583 26.1 14 25.5 14C24.7167 14 23.9417 14.1 23.175 14.3C22.4083 14.5 21.6833 14.8 21 15.2V25.05ZM20 28C19.2 27.3667 18.3333 26.875 17.4 26.525C16.4667 26.175 15.5 26 14.5 26C13.8 26 13.1125 26.0917 12.4375 26.275C11.7625 26.4583 11.1167 26.7167 10.5 27.05C10.15 27.2333 9.8125 27.225 9.4875 27.025C9.1625 26.825 9 26.5333 9 26.15V14.1C9 13.9167 9.04583 13.7417 9.1375 13.575C9.22917 13.4083 9.36667 13.2833 9.55 13.2C10.3167 12.8 11.1167 12.5 11.95 12.3C12.7833 12.1 13.6333 12 14.5 12C15.4667 12 16.4125 12.125 17.3375 12.375C18.2625 12.625 19.15 13 20 13.5C20.85 13 21.7375 12.625 22.6625 12.375C23.5875 12.125 24.5333 12 25.5 12C26.3667 12 27.2167 12.1 28.05 12.3C28.8833 12.5 29.6833 12.8 30.45 13.2C30.6333 13.2833 30.7708 13.4083 30.8625 13.575C30.9542 13.7417 31 13.9167 31 14.1V26.15C31 26.5333 30.8375 26.825 30.5125 27.025C30.1875 27.225 29.85 27.2333 29.5 27.05C28.8833 26.7167 28.2375 26.4583 27.5625 26.275C26.8875 26.0917 26.2 26 25.5 26C24.5 26 23.5333 26.175 22.6 26.525C21.6667 26.875 20.8 27.3667 20 28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65656d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Product marketing framework</div></a><a id="w-node-db3aa33f-5995-09c2-a5b5-849e7998c8ae-5cc62cab" href="https://www.productmarketingalliance.com/your-guide-to-go-to-market-strategies/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65656d)"/> <path d="M12 22.225H13.125L13.7 20.575H16.3L16.9 22.225H18L15.575 15.775H14.425L12 22.225ZM14.025 19.65L14.975 16.975H15.025L15.975 19.65H14.025ZM22 17.9V16.2C22.55 15.9667 23.1125 15.7917 23.6875 15.675C24.2625 15.5583 24.8667 15.5 25.5 15.5C25.9333 15.5 26.3583 15.5333 26.775 15.6C27.1917 15.6667 27.6 15.75 28 15.85V17.45C27.6 17.3 27.1958 17.1875 26.7875 17.1125C26.3792 17.0375 25.95 17 25.5 17C24.8667 17 24.2583 17.0792 23.675 17.2375C23.0917 17.3958 22.5333 17.6167 22 17.9ZM22 23.4V21.7C22.55 21.4667 23.1125 21.2917 23.6875 21.175C24.2625 21.0583 24.8667 21 25.5 21C25.9333 21 26.3583 21.0333 26.775 21.1C27.1917 21.1667 27.6 21.25 28 21.35V22.95C27.6 22.8 27.1958 22.6875 26.7875 22.6125C26.3792 22.5375 25.95 22.5 25.5 22.5C24.8667 22.5 24.2583 22.575 23.675 22.725C23.0917 22.875 22.5333 23.1 22 23.4ZM22 20.65V18.95C22.55 18.7167 23.1125 18.5417 23.6875 18.425C24.2625 18.3083 24.8667 18.25 25.5 18.25C25.9333 18.25 26.3583 18.2833 26.775 18.35C27.1917 18.4167 27.6 18.5 28 18.6V20.2C27.6 20.05 27.1958 19.9375 26.7875 19.8625C26.3792 19.7875 25.95 19.75 25.5 19.75C24.8667 19.75 24.2583 19.8292 23.675 19.9875C23.0917 20.1458 22.5333 20.3667 22 20.65ZM14.5 24C15.2833 24 16.0458 24.0875 16.7875 24.2625C17.5292 24.4375 18.2667 24.7 19 25.05V15.2C18.3167 14.8 17.5917 14.5 16.825 14.3C16.0583 14.1 15.2833 14 14.5 14C13.9 14 13.3042 14.0583 12.7125 14.175C12.1208 14.2917 11.55 14.4667 11 14.7V24.6C11.5833 24.4 12.1625 24.25 12.7375 24.15C13.3125 24.05 13.9 24 14.5 24ZM21 25.05C21.7333 24.7 22.4708 24.4375 23.2125 24.2625C23.9542 24.0875 24.7167 24 25.5 24C26.1 24 26.6875 24.05 27.2625 24.15C27.8375 24.25 28.4167 24.4 29 24.6V14.7C28.45 14.4667 27.8792 14.2917 27.2875 14.175C26.6958 14.0583 26.1 14 25.5 14C24.7167 14 23.9417 14.1 23.175 14.3C22.4083 14.5 21.6833 14.8 21 15.2V25.05ZM20 28C19.2 27.3667 18.3333 26.875 17.4 26.525C16.4667 26.175 15.5 26 14.5 26C13.8 26 13.1125 26.0917 12.4375 26.275C11.7625 26.4583 11.1167 26.7167 10.5 27.05C10.15 27.2333 9.8125 27.225 9.4875 27.025C9.1625 26.825 9 26.5333 9 26.15V14.1C9 13.9167 9.04583 13.7417 9.1375 13.575C9.22917 13.4083 9.36667 13.2833 9.55 13.2C10.3167 12.8 11.1167 12.5 11.95 12.3C12.7833 12.1 13.6333 12 14.5 12C15.4667 12 16.4125 12.125 17.3375 12.375C18.2625 12.625 19.15 13 20 13.5C20.85 13 21.7375 12.625 22.6625 12.375C23.5875 12.125 24.5333 12 25.5 12C26.3667 12 27.2167 12.1 28.05 12.3C28.8833 12.5 29.6833 12.8 30.45 13.2C30.6333 13.2833 30.7708 13.4083 30.8625 13.575C30.9542 13.7417 31 13.9167 31 14.1V26.15C31 26.5333 30.8375 26.825 30.5125 27.025C30.1875 27.225 29.85 27.2333 29.5 27.05C28.8833 26.7167 28.2375 26.4583 27.5625 26.275C26.8875 26.0917 26.2 26 25.5 26C24.5 26 23.5333 26.175 22.6 26.525C21.6667 26.875 20.8 27.3667 20 28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65656d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Go-to-Market</div></a><a id="w-node-db3aa33f-5995-09c2-a5b5-849e7998c8b2-5cc62cab" href="https://www.productmarketingalliance.com/your-guide-to-competitive-intelligence/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65656d)"/> <path d="M12 22.225H13.125L13.7 20.575H16.3L16.9 22.225H18L15.575 15.775H14.425L12 22.225ZM14.025 19.65L14.975 16.975H15.025L15.975 19.65H14.025ZM22 17.9V16.2C22.55 15.9667 23.1125 15.7917 23.6875 15.675C24.2625 15.5583 24.8667 15.5 25.5 15.5C25.9333 15.5 26.3583 15.5333 26.775 15.6C27.1917 15.6667 27.6 15.75 28 15.85V17.45C27.6 17.3 27.1958 17.1875 26.7875 17.1125C26.3792 17.0375 25.95 17 25.5 17C24.8667 17 24.2583 17.0792 23.675 17.2375C23.0917 17.3958 22.5333 17.6167 22 17.9ZM22 23.4V21.7C22.55 21.4667 23.1125 21.2917 23.6875 21.175C24.2625 21.0583 24.8667 21 25.5 21C25.9333 21 26.3583 21.0333 26.775 21.1C27.1917 21.1667 27.6 21.25 28 21.35V22.95C27.6 22.8 27.1958 22.6875 26.7875 22.6125C26.3792 22.5375 25.95 22.5 25.5 22.5C24.8667 22.5 24.2583 22.575 23.675 22.725C23.0917 22.875 22.5333 23.1 22 23.4ZM22 20.65V18.95C22.55 18.7167 23.1125 18.5417 23.6875 18.425C24.2625 18.3083 24.8667 18.25 25.5 18.25C25.9333 18.25 26.3583 18.2833 26.775 18.35C27.1917 18.4167 27.6 18.5 28 18.6V20.2C27.6 20.05 27.1958 19.9375 26.7875 19.8625C26.3792 19.7875 25.95 19.75 25.5 19.75C24.8667 19.75 24.2583 19.8292 23.675 19.9875C23.0917 20.1458 22.5333 20.3667 22 20.65ZM14.5 24C15.2833 24 16.0458 24.0875 16.7875 24.2625C17.5292 24.4375 18.2667 24.7 19 25.05V15.2C18.3167 14.8 17.5917 14.5 16.825 14.3C16.0583 14.1 15.2833 14 14.5 14C13.9 14 13.3042 14.0583 12.7125 14.175C12.1208 14.2917 11.55 14.4667 11 14.7V24.6C11.5833 24.4 12.1625 24.25 12.7375 24.15C13.3125 24.05 13.9 24 14.5 24ZM21 25.05C21.7333 24.7 22.4708 24.4375 23.2125 24.2625C23.9542 24.0875 24.7167 24 25.5 24C26.1 24 26.6875 24.05 27.2625 24.15C27.8375 24.25 28.4167 24.4 29 24.6V14.7C28.45 14.4667 27.8792 14.2917 27.2875 14.175C26.6958 14.0583 26.1 14 25.5 14C24.7167 14 23.9417 14.1 23.175 14.3C22.4083 14.5 21.6833 14.8 21 15.2V25.05ZM20 28C19.2 27.3667 18.3333 26.875 17.4 26.525C16.4667 26.175 15.5 26 14.5 26C13.8 26 13.1125 26.0917 12.4375 26.275C11.7625 26.4583 11.1167 26.7167 10.5 27.05C10.15 27.2333 9.8125 27.225 9.4875 27.025C9.1625 26.825 9 26.5333 9 26.15V14.1C9 13.9167 9.04583 13.7417 9.1375 13.575C9.22917 13.4083 9.36667 13.2833 9.55 13.2C10.3167 12.8 11.1167 12.5 11.95 12.3C12.7833 12.1 13.6333 12 14.5 12C15.4667 12 16.4125 12.125 17.3375 12.375C18.2625 12.625 19.15 13 20 13.5C20.85 13 21.7375 12.625 22.6625 12.375C23.5875 12.125 24.5333 12 25.5 12C26.3667 12 27.2167 12.1 28.05 12.3C28.8833 12.5 29.6833 12.8 30.45 13.2C30.6333 13.2833 30.7708 13.4083 30.8625 13.575C30.9542 13.7417 31 13.9167 31 14.1V26.15C31 26.5333 30.8375 26.825 30.5125 27.025C30.1875 27.225 29.85 27.2333 29.5 27.05C28.8833 26.7167 28.2375 26.4583 27.5625 26.275C26.8875 26.0917 26.2 26 25.5 26C24.5 26 23.5333 26.175 22.6 26.525C21.6667 26.875 20.8 27.3667 20 28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65656d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Competitive Intelligence</div></a><a id="w-node-db3aa33f-5995-09c2-a5b5-849e7998c8b6-5cc62cab" href="#" class="nav-tab-link shadow-small hide nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65656)"/> <path d="M12 22.225H13.125L13.7 20.575H16.3L16.9 22.225H18L15.575 15.775H14.425L12 22.225ZM14.025 19.65L14.975 16.975H15.025L15.975 19.65H14.025ZM22 17.9V16.2C22.55 15.9667 23.1125 15.7917 23.6875 15.675C24.2625 15.5583 24.8667 15.5 25.5 15.5C25.9333 15.5 26.3583 15.5333 26.775 15.6C27.1917 15.6667 27.6 15.75 28 15.85V17.45C27.6 17.3 27.1958 17.1875 26.7875 17.1125C26.3792 17.0375 25.95 17 25.5 17C24.8667 17 24.2583 17.0792 23.675 17.2375C23.0917 17.3958 22.5333 17.6167 22 17.9ZM22 23.4V21.7C22.55 21.4667 23.1125 21.2917 23.6875 21.175C24.2625 21.0583 24.8667 21 25.5 21C25.9333 21 26.3583 21.0333 26.775 21.1C27.1917 21.1667 27.6 21.25 28 21.35V22.95C27.6 22.8 27.1958 22.6875 26.7875 22.6125C26.3792 22.5375 25.95 22.5 25.5 22.5C24.8667 22.5 24.2583 22.575 23.675 22.725C23.0917 22.875 22.5333 23.1 22 23.4ZM22 20.65V18.95C22.55 18.7167 23.1125 18.5417 23.6875 18.425C24.2625 18.3083 24.8667 18.25 25.5 18.25C25.9333 18.25 26.3583 18.2833 26.775 18.35C27.1917 18.4167 27.6 18.5 28 18.6V20.2C27.6 20.05 27.1958 19.9375 26.7875 19.8625C26.3792 19.7875 25.95 19.75 25.5 19.75C24.8667 19.75 24.2583 19.8292 23.675 19.9875C23.0917 20.1458 22.5333 20.3667 22 20.65ZM14.5 24C15.2833 24 16.0458 24.0875 16.7875 24.2625C17.5292 24.4375 18.2667 24.7 19 25.05V15.2C18.3167 14.8 17.5917 14.5 16.825 14.3C16.0583 14.1 15.2833 14 14.5 14C13.9 14 13.3042 14.0583 12.7125 14.175C12.1208 14.2917 11.55 14.4667 11 14.7V24.6C11.5833 24.4 12.1625 24.25 12.7375 24.15C13.3125 24.05 13.9 24 14.5 24ZM21 25.05C21.7333 24.7 22.4708 24.4375 23.2125 24.2625C23.9542 24.0875 24.7167 24 25.5 24C26.1 24 26.6875 24.05 27.2625 24.15C27.8375 24.25 28.4167 24.4 29 24.6V14.7C28.45 14.4667 27.8792 14.2917 27.2875 14.175C26.6958 14.0583 26.1 14 25.5 14C24.7167 14 23.9417 14.1 23.175 14.3C22.4083 14.5 21.6833 14.8 21 15.2V25.05ZM20 28C19.2 27.3667 18.3333 26.875 17.4 26.525C16.4667 26.175 15.5 26 14.5 26C13.8 26 13.1125 26.0917 12.4375 26.275C11.7625 26.4583 11.1167 26.7167 10.5 27.05C10.15 27.2333 9.8125 27.225 9.4875 27.025C9.1625 26.825 9 26.5333 9 26.15V14.1C9 13.9167 9.04583 13.7417 9.1375 13.575C9.22917 13.4083 9.36667 13.2833 9.55 13.2C10.3167 12.8 11.1167 12.5 11.95 12.3C12.7833 12.1 13.6333 12 14.5 12C15.4667 12 16.4125 12.125 17.3375 12.375C18.2625 12.625 19.15 13 20 13.5C20.85 13 21.7375 12.625 22.6625 12.375C23.5875 12.125 24.5333 12 25.5 12C26.3667 12 27.2167 12.1 28.05 12.3C28.8833 12.5 29.6833 12.8 30.45 13.2C30.6333 13.2833 30.7708 13.4083 30.8625 13.575C30.9542 13.7417 31 13.9167 31 14.1V26.15C31 26.5333 30.8375 26.825 30.5125 27.025C30.1875 27.225 29.85 27.2333 29.5 27.05C28.8833 26.7167 28.2375 26.4583 27.5625 26.275C26.8875 26.0917 26.2 26 25.5 26C24.5 26 23.5333 26.175 22.6 26.525C21.6667 26.875 20.8 27.3667 20 28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65656" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>PMM Leadership</div></a><a id="w-node-db3aa33f-5995-09c2-a5b5-849e7998c8ba-5cc62cab" href="https://www.productmarketingalliance.com/your-guide-to-okrs/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65656d)"/> <path d="M12 22.225H13.125L13.7 20.575H16.3L16.9 22.225H18L15.575 15.775H14.425L12 22.225ZM14.025 19.65L14.975 16.975H15.025L15.975 19.65H14.025ZM22 17.9V16.2C22.55 15.9667 23.1125 15.7917 23.6875 15.675C24.2625 15.5583 24.8667 15.5 25.5 15.5C25.9333 15.5 26.3583 15.5333 26.775 15.6C27.1917 15.6667 27.6 15.75 28 15.85V17.45C27.6 17.3 27.1958 17.1875 26.7875 17.1125C26.3792 17.0375 25.95 17 25.5 17C24.8667 17 24.2583 17.0792 23.675 17.2375C23.0917 17.3958 22.5333 17.6167 22 17.9ZM22 23.4V21.7C22.55 21.4667 23.1125 21.2917 23.6875 21.175C24.2625 21.0583 24.8667 21 25.5 21C25.9333 21 26.3583 21.0333 26.775 21.1C27.1917 21.1667 27.6 21.25 28 21.35V22.95C27.6 22.8 27.1958 22.6875 26.7875 22.6125C26.3792 22.5375 25.95 22.5 25.5 22.5C24.8667 22.5 24.2583 22.575 23.675 22.725C23.0917 22.875 22.5333 23.1 22 23.4ZM22 20.65V18.95C22.55 18.7167 23.1125 18.5417 23.6875 18.425C24.2625 18.3083 24.8667 18.25 25.5 18.25C25.9333 18.25 26.3583 18.2833 26.775 18.35C27.1917 18.4167 27.6 18.5 28 18.6V20.2C27.6 20.05 27.1958 19.9375 26.7875 19.8625C26.3792 19.7875 25.95 19.75 25.5 19.75C24.8667 19.75 24.2583 19.8292 23.675 19.9875C23.0917 20.1458 22.5333 20.3667 22 20.65ZM14.5 24C15.2833 24 16.0458 24.0875 16.7875 24.2625C17.5292 24.4375 18.2667 24.7 19 25.05V15.2C18.3167 14.8 17.5917 14.5 16.825 14.3C16.0583 14.1 15.2833 14 14.5 14C13.9 14 13.3042 14.0583 12.7125 14.175C12.1208 14.2917 11.55 14.4667 11 14.7V24.6C11.5833 24.4 12.1625 24.25 12.7375 24.15C13.3125 24.05 13.9 24 14.5 24ZM21 25.05C21.7333 24.7 22.4708 24.4375 23.2125 24.2625C23.9542 24.0875 24.7167 24 25.5 24C26.1 24 26.6875 24.05 27.2625 24.15C27.8375 24.25 28.4167 24.4 29 24.6V14.7C28.45 14.4667 27.8792 14.2917 27.2875 14.175C26.6958 14.0583 26.1 14 25.5 14C24.7167 14 23.9417 14.1 23.175 14.3C22.4083 14.5 21.6833 14.8 21 15.2V25.05ZM20 28C19.2 27.3667 18.3333 26.875 17.4 26.525C16.4667 26.175 15.5 26 14.5 26C13.8 26 13.1125 26.0917 12.4375 26.275C11.7625 26.4583 11.1167 26.7167 10.5 27.05C10.15 27.2333 9.8125 27.225 9.4875 27.025C9.1625 26.825 9 26.5333 9 26.15V14.1C9 13.9167 9.04583 13.7417 9.1375 13.575C9.22917 13.4083 9.36667 13.2833 9.55 13.2C10.3167 12.8 11.1167 12.5 11.95 12.3C12.7833 12.1 13.6333 12 14.5 12C15.4667 12 16.4125 12.125 17.3375 12.375C18.2625 12.625 19.15 13 20 13.5C20.85 13 21.7375 12.625 22.6625 12.375C23.5875 12.125 24.5333 12 25.5 12C26.3667 12 27.2167 12.1 28.05 12.3C28.8833 12.5 29.6833 12.8 30.45 13.2C30.6333 13.2833 30.7708 13.4083 30.8625 13.575C30.9542 13.7417 31 13.9167 31 14.1V26.15C31 26.5333 30.8375 26.825 30.5125 27.025C30.1875 27.225 29.85 27.2333 29.5 27.05C28.8833 26.7167 28.2375 26.4583 27.5625 26.275C26.8875 26.0917 26.2 26 25.5 26C24.5 26 23.5333 26.175 22.6 26.525C21.6667 26.875 20.8 27.3667 20 28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65656d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>OKRs</div></a><a id="w-node-db3aa33f-5995-09c2-a5b5-849e7998c8be-5cc62cab" href="https://www.productmarketingalliance.com/your-guide-to-positioning/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65656d)"/> <path d="M12 22.225H13.125L13.7 20.575H16.3L16.9 22.225H18L15.575 15.775H14.425L12 22.225ZM14.025 19.65L14.975 16.975H15.025L15.975 19.65H14.025ZM22 17.9V16.2C22.55 15.9667 23.1125 15.7917 23.6875 15.675C24.2625 15.5583 24.8667 15.5 25.5 15.5C25.9333 15.5 26.3583 15.5333 26.775 15.6C27.1917 15.6667 27.6 15.75 28 15.85V17.45C27.6 17.3 27.1958 17.1875 26.7875 17.1125C26.3792 17.0375 25.95 17 25.5 17C24.8667 17 24.2583 17.0792 23.675 17.2375C23.0917 17.3958 22.5333 17.6167 22 17.9ZM22 23.4V21.7C22.55 21.4667 23.1125 21.2917 23.6875 21.175C24.2625 21.0583 24.8667 21 25.5 21C25.9333 21 26.3583 21.0333 26.775 21.1C27.1917 21.1667 27.6 21.25 28 21.35V22.95C27.6 22.8 27.1958 22.6875 26.7875 22.6125C26.3792 22.5375 25.95 22.5 25.5 22.5C24.8667 22.5 24.2583 22.575 23.675 22.725C23.0917 22.875 22.5333 23.1 22 23.4ZM22 20.65V18.95C22.55 18.7167 23.1125 18.5417 23.6875 18.425C24.2625 18.3083 24.8667 18.25 25.5 18.25C25.9333 18.25 26.3583 18.2833 26.775 18.35C27.1917 18.4167 27.6 18.5 28 18.6V20.2C27.6 20.05 27.1958 19.9375 26.7875 19.8625C26.3792 19.7875 25.95 19.75 25.5 19.75C24.8667 19.75 24.2583 19.8292 23.675 19.9875C23.0917 20.1458 22.5333 20.3667 22 20.65ZM14.5 24C15.2833 24 16.0458 24.0875 16.7875 24.2625C17.5292 24.4375 18.2667 24.7 19 25.05V15.2C18.3167 14.8 17.5917 14.5 16.825 14.3C16.0583 14.1 15.2833 14 14.5 14C13.9 14 13.3042 14.0583 12.7125 14.175C12.1208 14.2917 11.55 14.4667 11 14.7V24.6C11.5833 24.4 12.1625 24.25 12.7375 24.15C13.3125 24.05 13.9 24 14.5 24ZM21 25.05C21.7333 24.7 22.4708 24.4375 23.2125 24.2625C23.9542 24.0875 24.7167 24 25.5 24C26.1 24 26.6875 24.05 27.2625 24.15C27.8375 24.25 28.4167 24.4 29 24.6V14.7C28.45 14.4667 27.8792 14.2917 27.2875 14.175C26.6958 14.0583 26.1 14 25.5 14C24.7167 14 23.9417 14.1 23.175 14.3C22.4083 14.5 21.6833 14.8 21 15.2V25.05ZM20 28C19.2 27.3667 18.3333 26.875 17.4 26.525C16.4667 26.175 15.5 26 14.5 26C13.8 26 13.1125 26.0917 12.4375 26.275C11.7625 26.4583 11.1167 26.7167 10.5 27.05C10.15 27.2333 9.8125 27.225 9.4875 27.025C9.1625 26.825 9 26.5333 9 26.15V14.1C9 13.9167 9.04583 13.7417 9.1375 13.575C9.22917 13.4083 9.36667 13.2833 9.55 13.2C10.3167 12.8 11.1167 12.5 11.95 12.3C12.7833 12.1 13.6333 12 14.5 12C15.4667 12 16.4125 12.125 17.3375 12.375C18.2625 12.625 19.15 13 20 13.5C20.85 13 21.7375 12.625 22.6625 12.375C23.5875 12.125 24.5333 12 25.5 12C26.3667 12 27.2167 12.1 28.05 12.3C28.8833 12.5 29.6833 12.8 30.45 13.2C30.6333 13.2833 30.7708 13.4083 30.8625 13.575C30.9542 13.7417 31 13.9167 31 14.1V26.15C31 26.5333 30.8375 26.825 30.5125 27.025C30.1875 27.225 29.85 27.2333 29.5 27.05C28.8833 26.7167 28.2375 26.4583 27.5625 26.275C26.8875 26.0917 26.2 26 25.5 26C24.5 26 23.5333 26.175 22.6 26.525C21.6667 26.875 20.8 27.3667 20 28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65656d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Positioning</div></a><a id="w-node-db3aa33f-5995-09c2-a5b5-849e7998c8c2-5cc62cab" href="https://www.productmarketingalliance.com/your-guide-to-sales-enablement/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65656d)"/> <path d="M12 22.225H13.125L13.7 20.575H16.3L16.9 22.225H18L15.575 15.775H14.425L12 22.225ZM14.025 19.65L14.975 16.975H15.025L15.975 19.65H14.025ZM22 17.9V16.2C22.55 15.9667 23.1125 15.7917 23.6875 15.675C24.2625 15.5583 24.8667 15.5 25.5 15.5C25.9333 15.5 26.3583 15.5333 26.775 15.6C27.1917 15.6667 27.6 15.75 28 15.85V17.45C27.6 17.3 27.1958 17.1875 26.7875 17.1125C26.3792 17.0375 25.95 17 25.5 17C24.8667 17 24.2583 17.0792 23.675 17.2375C23.0917 17.3958 22.5333 17.6167 22 17.9ZM22 23.4V21.7C22.55 21.4667 23.1125 21.2917 23.6875 21.175C24.2625 21.0583 24.8667 21 25.5 21C25.9333 21 26.3583 21.0333 26.775 21.1C27.1917 21.1667 27.6 21.25 28 21.35V22.95C27.6 22.8 27.1958 22.6875 26.7875 22.6125C26.3792 22.5375 25.95 22.5 25.5 22.5C24.8667 22.5 24.2583 22.575 23.675 22.725C23.0917 22.875 22.5333 23.1 22 23.4ZM22 20.65V18.95C22.55 18.7167 23.1125 18.5417 23.6875 18.425C24.2625 18.3083 24.8667 18.25 25.5 18.25C25.9333 18.25 26.3583 18.2833 26.775 18.35C27.1917 18.4167 27.6 18.5 28 18.6V20.2C27.6 20.05 27.1958 19.9375 26.7875 19.8625C26.3792 19.7875 25.95 19.75 25.5 19.75C24.8667 19.75 24.2583 19.8292 23.675 19.9875C23.0917 20.1458 22.5333 20.3667 22 20.65ZM14.5 24C15.2833 24 16.0458 24.0875 16.7875 24.2625C17.5292 24.4375 18.2667 24.7 19 25.05V15.2C18.3167 14.8 17.5917 14.5 16.825 14.3C16.0583 14.1 15.2833 14 14.5 14C13.9 14 13.3042 14.0583 12.7125 14.175C12.1208 14.2917 11.55 14.4667 11 14.7V24.6C11.5833 24.4 12.1625 24.25 12.7375 24.15C13.3125 24.05 13.9 24 14.5 24ZM21 25.05C21.7333 24.7 22.4708 24.4375 23.2125 24.2625C23.9542 24.0875 24.7167 24 25.5 24C26.1 24 26.6875 24.05 27.2625 24.15C27.8375 24.25 28.4167 24.4 29 24.6V14.7C28.45 14.4667 27.8792 14.2917 27.2875 14.175C26.6958 14.0583 26.1 14 25.5 14C24.7167 14 23.9417 14.1 23.175 14.3C22.4083 14.5 21.6833 14.8 21 15.2V25.05ZM20 28C19.2 27.3667 18.3333 26.875 17.4 26.525C16.4667 26.175 15.5 26 14.5 26C13.8 26 13.1125 26.0917 12.4375 26.275C11.7625 26.4583 11.1167 26.7167 10.5 27.05C10.15 27.2333 9.8125 27.225 9.4875 27.025C9.1625 26.825 9 26.5333 9 26.15V14.1C9 13.9167 9.04583 13.7417 9.1375 13.575C9.22917 13.4083 9.36667 13.2833 9.55 13.2C10.3167 12.8 11.1167 12.5 11.95 12.3C12.7833 12.1 13.6333 12 14.5 12C15.4667 12 16.4125 12.125 17.3375 12.375C18.2625 12.625 19.15 13 20 13.5C20.85 13 21.7375 12.625 22.6625 12.375C23.5875 12.125 24.5333 12 25.5 12C26.3667 12 27.2167 12.1 28.05 12.3C28.8833 12.5 29.6833 12.8 30.45 13.2C30.6333 13.2833 30.7708 13.4083 30.8625 13.575C30.9542 13.7417 31 13.9167 31 14.1V26.15C31 26.5333 30.8375 26.825 30.5125 27.025C30.1875 27.225 29.85 27.2333 29.5 27.05C28.8833 26.7167 28.2375 26.4583 27.5625 26.275C26.8875 26.0917 26.2 26 25.5 26C24.5 26 23.5333 26.175 22.6 26.525C21.6667 26.875 20.8 27.3667 20 28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65656d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Sales Enablement</div></a><a id="w-node-db3aa33f-5995-09c2-a5b5-849e7998c8c6-5cc62cab" href="https://www.productmarketingalliance.com/content-hub/?filter=guides" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65687d)"/> <path d="M20 12L18.59 13.41L24.17 19H12V21H24.17L18.59 26.59L20 28L28 20L20 12Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65687d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>View all guides</div></a></div></div></nav></div><div data-hover="false" data-delay="300" class="navbar7_menu-dropdown w-dropdown"><div class="navbar7_dropdown-toggle w-dropdown-toggle"><div>eBooks</div><div class="dropdown-chevron w-embed"><svg width="23" height="22" viewBox="0 0 23 22" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M18.3349 11.3356L17.3268 11.1628L16.3136 11.01C15.9554 10.9521 15.594 10.9158 15.2315 10.9013C14.2662 10.8762 13.2998 10.8837 12.3347 10.8983L9.44134 10.9616C8.2548 10.9947 7.06832 11.0238 5.88474 11.0852C5.29218 11.108 4.7021 11.1514 4.1107 11.1841C3.52149 11.2311 2.93023 11.2671 2.3435 11.3278C1.98373 11.3473 1.62294 11.3346 1.26543 11.2899C1.10046 11.2666 0.943852 11.2027 0.80964 11.104C0.675429 11.0053 0.56781 10.8748 0.496433 10.7243C0.236434 10.2732 0.369133 9.74205 0.846269 9.56326C1.15618 9.45464 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href="https://www.productmarketingalliance.com/steps-to-mastery-first-steps-in-mastering-competitive-intelligence/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65762d)"/> <path d="M26 10H14C12.9 10 12 10.9 12 12V28C12 29.1 12.9 30 14 30H26C27.1 30 28 29.1 28 28V12C28 10.9 27.1 10 26 10ZM17 12H19V17L18 16.25L17 17V12ZM26 28H14V12H15V21L18 18.75L21 21V12H26V28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65762d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Compelling storytelling</div></a><a id="w-node-_98b2ff80-e51d-23c2-24ba-1cba03e8b66a-5cc62cab" 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href="https://www.productmarketingalliance.com/follow-the-leader-an-intro-to-product-marketing-leadership/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65762d)"/> <path d="M26 10H14C12.9 10 12 10.9 12 12V28C12 29.1 12.9 30 14 30H26C27.1 30 28 29.1 28 28V12C28 10.9 27.1 10 26 10ZM17 12H19V17L18 16.25L17 17V12ZM26 28H14V12H15V21L18 18.75L21 21V12H26V28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65762d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>An intro to PMM leadership</div></a><a id="w-node-_98b2ff80-e51d-23c2-24ba-1cba03e8b672-5cc62cab" 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19.38 27 17C27 13.14 23.86 10 20 10ZM22.85 21.1L22 21.7V24H18V21.7L17.15 21.1C15.8 20.16 15 18.63 15 17C15 14.24 17.24 12 20 12C22.76 12 25 14.24 25 17C25 18.63 24.2 20.16 22.85 21.1Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65449d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Win/loss</div></a><a id="w-node-f9db7f9a-ad2e-e355-c258-747e6b0f3745-5cc62cab" href="https://www.productmarketingalliance.com/content-hub/?filter=messaging-positioning" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65449d)"/> <path d="M17 29C17 29.55 17.45 30 18 30H22C22.55 30 23 29.55 23 29V28H17V29ZM20 10C16.14 10 13 13.14 13 17C13 19.38 14.19 21.47 16 22.74V25C16 25.55 16.45 26 17 26H23C23.55 26 24 25.55 24 25V22.74C25.81 21.47 27 19.38 27 17C27 13.14 23.86 10 20 10ZM22.85 21.1L22 21.7V24H18V21.7L17.15 21.1C15.8 20.16 15 18.63 15 17C15 14.24 17.24 12 20 12C22.76 12 25 14.24 25 17C25 18.63 24.2 20.16 22.85 21.1Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65449d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Messaging + Positioning</div></a><a id="w-node-f9db7f9a-ad2e-e355-c258-747e6b0f3749-5cc62cab" href="https://www.productmarketingalliance.com/content-hub/?filter=competitive-intelligence" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65449d)"/> <path d="M17 29C17 29.55 17.45 30 18 30H22C22.55 30 23 29.55 23 29V28H17V29ZM20 10C16.14 10 13 13.14 13 17C13 19.38 14.19 21.47 16 22.74V25C16 25.55 16.45 26 17 26H23C23.55 26 24 25.55 24 25V22.74C25.81 21.47 27 19.38 27 17C27 13.14 23.86 10 20 10ZM22.85 21.1L22 21.7V24H18V21.7L17.15 21.1C15.8 20.16 15 18.63 15 17C15 14.24 17.24 12 20 12C22.76 12 25 14.24 25 17C25 18.63 24.2 20.16 22.85 21.1Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65449d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Competitive Intelligence</div></a><a id="w-node-f9db7f9a-ad2e-e355-c258-747e6b0f374d-5cc62cab" href="https://www.productmarketingalliance.com/content-hub/?filter=metrics-okrs" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65449d)"/> <path d="M17 29C17 29.55 17.45 30 18 30H22C22.55 30 23 29.55 23 29V28H17V29ZM20 10C16.14 10 13 13.14 13 17C13 19.38 14.19 21.47 16 22.74V25C16 25.55 16.45 26 17 26H23C23.55 26 24 25.55 24 25V22.74C25.81 21.47 27 19.38 27 17C27 13.14 23.86 10 20 10ZM22.85 21.1L22 21.7V24H18V21.7L17.15 21.1C15.8 20.16 15 18.63 15 17C15 14.24 17.24 12 20 12C22.76 12 25 14.24 25 17C25 18.63 24.2 20.16 22.85 21.1Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65449d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Metrics + OKRs</div></a><a id="w-node-f9db7f9a-ad2e-e355-c258-747e6b0f3751-5cc62cab" href="https://www.productmarketingalliance.com/content-hub/?filter=customer-marketing" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65449d)"/> <path d="M17 29C17 29.55 17.45 30 18 30H22C22.55 30 23 29.55 23 29V28H17V29ZM20 10C16.14 10 13 13.14 13 17C13 19.38 14.19 21.47 16 22.74V25C16 25.55 16.45 26 17 26H23C23.55 26 24 25.55 24 25V22.74C25.81 21.47 27 19.38 27 17C27 13.14 23.86 10 20 10ZM22.85 21.1L22 21.7V24H18V21.7L17.15 21.1C15.8 20.16 15 18.63 15 17C15 14.24 17.24 12 20 12C22.76 12 25 14.24 25 17C25 18.63 24.2 20.16 22.85 21.1Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65449d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Customer Marketing</div></a><a id="w-node-f9db7f9a-ad2e-e355-c258-747e6b0f3755-5cc62cab" href="https://www.productmarketingalliance.com/content-hub/?filter=sales-enablement" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65449d)"/> <path d="M17 29C17 29.55 17.45 30 18 30H22C22.55 30 23 29.55 23 29V28H17V29ZM20 10C16.14 10 13 13.14 13 17C13 19.38 14.19 21.47 16 22.74V25C16 25.55 16.45 26 17 26H23C23.55 26 24 25.55 24 25V22.74C25.81 21.47 27 19.38 27 17C27 13.14 23.86 10 20 10ZM22.85 21.1L22 21.7V24H18V21.7L17.15 21.1C15.8 20.16 15 18.63 15 17C15 14.24 17.24 12 20 12C22.76 12 25 14.24 25 17C25 18.63 24.2 20.16 22.85 21.1Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65449d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Sales enablement</div></a><a id="w-node-f9db7f9a-ad2e-e355-c258-747e6b0f3759-5cc62cab" href="https://www.productmarketingalliance.com/content-hub/?filter=go-to-market" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65449d)"/> <path d="M17 29C17 29.55 17.45 30 18 30H22C22.55 30 23 29.55 23 29V28H17V29ZM20 10C16.14 10 13 13.14 13 17C13 19.38 14.19 21.47 16 22.74V25C16 25.55 16.45 26 17 26H23C23.55 26 24 25.55 24 25V22.74C25.81 21.47 27 19.38 27 17C27 13.14 23.86 10 20 10ZM22.85 21.1L22 21.7V24H18V21.7L17.15 21.1C15.8 20.16 15 18.63 15 17C15 14.24 17.24 12 20 12C22.76 12 25 14.24 25 17C25 18.63 24.2 20.16 22.85 21.1Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65449d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Go-to-market</div></a><a id="w-node-f9db7f9a-ad2e-e355-c258-747e6b0f375d-5cc62cab" href="https://www.productmarketingalliance.com/content-hub" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65449d)"/> <path d="M17 29C17 29.55 17.45 30 18 30H22C22.55 30 23 29.55 23 29V28H17V29ZM20 10C16.14 10 13 13.14 13 17C13 19.38 14.19 21.47 16 22.74V25C16 25.55 16.45 26 17 26H23C23.55 26 24 25.55 24 25V22.74C25.81 21.47 27 19.38 27 17C27 13.14 23.86 10 20 10ZM22.85 21.1L22 21.7V24H18V21.7L17.15 21.1C15.8 20.16 15 18.63 15 17C15 14.24 17.24 12 20 12C22.76 12 25 14.24 25 17C25 18.63 24.2 20.16 22.85 21.1Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65449d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>View all topics</div></a></div></div></nav></div><div data-hover="false" data-delay="300" class="navbar7_menu-dropdown w-dropdown"><div class="navbar7_dropdown-toggle w-dropdown-toggle"><div>Popular resources</div><div class="dropdown-chevron w-embed"><svg width="23" height="22" viewBox="0 0 23 22" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M18.3349 11.3356L17.3268 11.1628L16.3136 11.01C15.9554 10.9521 15.594 10.9158 15.2315 10.9013C14.2662 10.8762 13.2998 10.8837 12.3347 10.8983L9.44134 10.9616C8.2548 10.9947 7.06832 11.0238 5.88474 11.0852C5.29218 11.108 4.7021 11.1514 4.1107 11.1841C3.52149 11.2311 2.93023 11.2671 2.3435 11.3278C1.98373 11.3473 1.62294 11.3346 1.26543 11.2899C1.10046 11.2666 0.943852 11.2027 0.80964 11.104C0.675429 11.0053 0.56781 10.8748 0.496433 10.7243C0.236434 10.2732 0.369133 9.74205 0.846269 9.56326C1.15618 9.45464 1.48289 9.40181 1.81124 9.40724C3.29304 9.38594 4.77148 9.26004 6.23554 9.03047C6.63689 8.9368 7.04983 8.90261 7.46112 8.92899C8.7317 9.10306 10.0013 8.95502 11.268 9.05682C11.738 9.09288 12.2092 9.11045 12.6805 9.13183C13.1519 9.14856 13.6236 9.16779 14.0937 9.20785C15.7705 9.34243 17.4409 9.53997 19.1043 9.78243C19.7635 9.85439 20.384 10.1298 20.8796 10.5704C21.1095 10.7841 21.0306 11.2189 20.7265 11.28C20.2949 11.3614 19.857 11.4046 19.4179 11.4089C19.0572 11.3952 18.6977 11.3609 18.341 11.3061L18.3349 11.3356Z" fill="#D5D5D5"/> <path d="M14.6944 12.5731C15.321 12.2082 15.9612 11.8578 16.6286 11.5419C16.983 11.375 17.3416 11.215 17.6963 11.0408C18.3154 10.7214 18.9631 10.4607 19.6308 10.2621C20.3323 10.055 21.059 9.94539 21.7905 9.93646L21.2315 11.7437C20.6249 11.3865 20.0235 11.0198 19.4312 10.6389C17.3596 9.3045 15.3675 7.84769 13.4324 6.32256C13.1451 6.08082 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w-dropdown-list"><div class="navbar7_container-2"><div class="nav-tab-links_wrapper-flex"><a id="w-node-c39aef4f-e00e-e582-7a67-a758989362aa-5cc62cab" href="https://www.productmarketingalliance.com/product-marketing-iq" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65851d)"/> <path d="M17.75 29C16.9 29 16.1667 28.7042 15.55 28.1125C14.9333 27.5208 14.5833 26.8083 14.5 25.975C13.5 25.8417 12.6667 25.4 12 24.65C11.3333 23.9 11 23.0167 11 22C11 21.65 11.0458 21.3042 11.1375 20.9625C11.2292 20.6208 11.3667 20.3 11.55 20C11.3667 19.7 11.2292 19.3833 11.1375 19.05C11.0458 18.7167 11 18.3667 11 18C11 16.9833 11.3333 16.1042 12 15.3625C12.6667 14.6208 13.4917 14.1833 14.475 14.05C14.525 13.2 14.8667 12.4792 15.5 11.8875C16.1333 11.2958 16.8833 11 17.75 11C18.1833 11 18.5875 11.0833 18.9625 11.25C19.3375 11.4167 19.6833 11.6417 20 11.925C20.3 11.6417 20.6417 11.4167 21.025 11.25C21.4083 11.0833 21.8167 11 22.25 11C23.1167 11 23.8625 11.2917 24.4875 11.875C25.1125 12.4583 25.45 13.175 25.5 14.025C26.4833 14.1583 27.3125 14.6 27.9875 15.35C28.6625 16.1 29 16.9833 29 18C29 18.3667 28.9542 18.7167 28.8625 19.05C28.7708 19.3833 28.6333 19.7 28.45 20C28.6333 20.3 28.7708 20.6208 28.8625 20.9625C28.9542 21.3042 29 21.65 29 22C29 23.0333 28.6625 23.9208 27.9875 24.6625C27.3125 25.4042 26.475 25.8417 25.475 25.975C25.3917 26.8083 25.0458 27.5208 24.4375 28.1125C23.8292 28.7042 23.1 29 22.25 29C21.8333 29 21.4292 28.9208 21.0375 28.7625C20.6458 28.6042 20.3 28.3833 20 28.1C19.6833 28.3833 19.3333 28.6042 18.95 28.7625C18.5667 28.9208 18.1667 29 17.75 29ZM21 14.25V25.75C21 26.1 21.1208 26.3958 21.3625 26.6375C21.6042 26.8792 21.9 27 22.25 27C22.5833 27 22.8708 26.8667 23.1125 26.6C23.3542 26.3333 23.4833 26.0333 23.5 25.7C23.15 25.5667 22.8292 25.3875 22.5375 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15.5208 20.0958 15.7125 20.2875C15.9042 20.4792 16 20.7167 16 21C16 21.2833 15.9042 21.5208 15.7125 21.7125C15.5208 21.9042 15.2833 22 15 22C14.65 22 14.3125 21.9583 13.9875 21.875C13.6625 21.7917 13.3583 21.6667 13.075 21.5C13.0417 21.5833 13.0208 21.6667 13.0125 21.75C13.0042 21.8333 13 21.9167 13 22C13 22.55 13.1958 23.0208 13.5875 23.4125C13.9792 23.8042 14.45 24 15 24C15.3333 24 15.6417 23.9292 15.925 23.7875C16.2083 23.6458 16.4417 23.4417 16.625 23.175C16.7917 22.9417 17.0083 22.8042 17.275 22.7625C17.5417 22.7208 17.7917 22.7833 18.025 22.95C18.2583 23.1167 18.3958 23.3333 18.4375 23.6C18.4792 23.8667 18.4167 24.1167 18.25 24.35C18.0167 24.6667 17.75 24.9417 17.45 25.175C17.15 25.4083 16.825 25.5917 16.475 25.725C16.4917 26.0583 16.625 26.3542 16.875 26.6125C17.125 26.8708 17.4167 27 17.75 27C18.1 27 18.3958 26.8792 18.6375 26.6375C18.8792 26.3958 19 26.1 19 25.75Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65851d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>PMM IQ</div></a><a id="w-node-c39aef4f-e00e-e582-7a67-a758989362ae-5cc62cab" href="https://www.productmarketingalliance.com/salarycalculator/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65855d)"/> <path d="M27 11H13C11.9 11 11 11.9 11 13V27C11 28.1 11.9 29 13 29H27C28.1 29 29 28.1 29 27V13C29 11.9 28.1 11 27 11ZM27 27H13V13H27V27Z" fill="#F9F8F5"/> <path d="M19.25 15.72H14.25V17.22H19.25V15.72Z" fill="#F9F8F5"/> <path d="M26 23.75H21V25.25H26V23.75Z" fill="#F9F8F5"/> <path d="M26 21.25H21V22.75H26V21.25Z" fill="#F9F8F5"/> <path d="M16 26H17.5V24H19.5V22.5H17.5V20.5H16V22.5H14V24H16V26Z" fill="#F9F8F5"/> <path d="M22.09 18.95L23.5 17.54L24.91 18.95L25.97 17.89L24.56 16.47L25.97 15.06L24.91 14L23.5 15.41L22.09 14L21.03 15.06L22.44 16.47L21.03 17.89L22.09 18.95Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65855d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Salary calculator</div></a><a id="w-node-c39aef4f-e00e-e582-7a67-a758989362b2-5cc62cab" href="https://tools.productmarketingalliance.com/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65860d)"/> <path d="M12 16H16V12H12V16ZM18 28H22V24H18V28ZM12 28H16V24H12V28ZM12 22H16V18H12V22ZM18 22H22V18H18V22ZM24 12V16H28V12H24ZM18 16H22V12H18V16ZM24 22H28V18H24V22ZM24 28H28V24H24V28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65860d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>PMM tech stack</div></a><a id="w-node-c39aef4f-e00e-e582-7a67-a758989362b6-5cc62cab" href="https://www.productmarketingalliance.com/want-to-skyrocket-your-product-marketing-value-get-our-new-book-misunderstood/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65864d)"/> <path d="M26 10H14C12.9 10 12 10.9 12 12V28C12 29.1 12.9 30 14 30H26C27.1 30 28 29.1 28 28V12C28 10.9 27.1 10 26 10ZM17 12H19V17L18 16.25L17 17V12ZM26 28H14V12H15V21L18 18.75L21 21V12H26V28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65864d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>PMM Misunderstood</div></a><a id="w-node-c39aef4f-e00e-e582-7a67-a758989362ba-5cc62cab" href="https://www.productmarketingalliance.com/definitive-product-marketing-reading-list/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65869d)"/> <path d="M12 14H10V28C10 29.1 10.9 30 12 30H26V28H12V14ZM28 10H16C14.9 10 14 10.9 14 12V24C14 25.1 14.9 26 16 26H28C29.1 26 30 25.1 30 24V12C30 10.9 29.1 10 28 10ZM25 12V17L24 16.25L23 17V12H25ZM28 24H16V12H21V21L24 18.75L27 21V12H28V24Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_65869d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>PMM Books</div></a><a id="w-node-c39aef4f-e00e-e582-7a67-a758989362be-5cc62cab" href="https://pmmgpt.com/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_65873d)"/> <path d="M27 9.5H13C11.89 9.5 11 10.4 11 11.5V25.5C11 26.6 11.89 27.5 13 27.5H17L20 30.5L23 27.5H27C28.1 27.5 29 26.6 29 25.5V11.5C29 10.4 28.1 9.5 27 9.5ZM27 25.5H22.17L20 27.67L17.83 25.5H13V11.5H27V25.5ZM19 22.5H21V24.5H19V22.5ZM20 14.5C21.1 14.5 22 15.4 22 16.5C22 18.5 19 18.25 19 21.5H21C21 19.25 24 19 24 16.5C24 14.29 22.21 12.5 20 12.5C17.79 12.5 16 14.29 16 16.5H18C18 15.4 18.9 14.5 20 14.5Z" fill="#F9F8F5"/> <defs> <linearGradient 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4.77148 9.26004 6.23554 9.03047C6.63689 8.9368 7.04983 8.90261 7.46112 8.92899C8.7317 9.10306 10.0013 8.95502 11.268 9.05682C11.738 9.09288 12.2092 9.11045 12.6805 9.13183C13.1519 9.14856 13.6236 9.16779 14.0937 9.20785C15.7705 9.34243 17.4409 9.53997 19.1043 9.78243C19.7635 9.85439 20.384 10.1298 20.8796 10.5704C21.1095 10.7841 21.0306 11.2189 20.7265 11.28C20.2949 11.3614 19.857 11.4046 19.4179 11.4089C19.0572 11.3952 18.6977 11.3609 18.341 11.3061L18.3349 11.3356Z" fill="#D5D5D5"/> <path d="M14.6944 12.5731C15.321 12.2082 15.9612 11.8578 16.6286 11.5419C16.983 11.375 17.3416 11.215 17.6963 11.0408C18.3154 10.7214 18.9631 10.4607 19.6308 10.2621C20.3323 10.055 21.059 9.94539 21.7905 9.93646L21.2315 11.7437C20.6249 11.3865 20.0235 11.0198 19.4312 10.6389C17.3596 9.3045 15.3675 7.84769 13.4324 6.32256C13.1451 6.08082 12.8839 5.80957 12.6532 5.51327C12.5496 5.37913 12.4817 5.22092 12.4557 5.05341C12.4298 4.8859 12.4467 4.71455 12.5049 4.55536C12.6487 4.05619 13.1318 3.78861 13.5874 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20.384 10.1298 20.8796 10.5704C21.1095 10.7841 21.0306 11.2189 20.7265 11.28C20.2949 11.3614 19.857 11.4046 19.4179 11.4089C19.0572 11.3952 18.6977 11.3609 18.341 11.3061L18.3349 11.3356Z" fill="#D5D5D5"/> <path d="M14.6944 12.5731C15.321 12.2082 15.9612 11.8578 16.6286 11.5419C16.983 11.375 17.3416 11.215 17.6963 11.0408C18.3154 10.7214 18.9631 10.4607 19.6308 10.2621C20.3323 10.055 21.059 9.94539 21.7905 9.93646L21.2315 11.7437C20.6249 11.3865 20.0235 11.0198 19.4312 10.6389C17.3596 9.3045 15.3675 7.84769 13.4324 6.32256C13.1451 6.08082 12.8839 5.80957 12.6532 5.51327C12.5496 5.37913 12.4817 5.22092 12.4557 5.05341C12.4298 4.8859 12.4467 4.71455 12.5049 4.55536C12.6487 4.05619 13.1318 3.78861 13.5874 4.00101C13.8781 4.146 14.1437 4.33665 14.3741 4.56569C15.4478 5.57667 16.6443 6.44886 17.9353 7.16181C18.2915 7.36015 18.6807 7.53808 18.9654 7.81788C19.8785 8.71031 21.01 9.30158 22.0273 10.0501C22.0907 10.0964 22.1542 10.1426 22.2182 10.1891L22.3018 10.25C22.4515 10.3589 22.5613 10.514 22.6144 10.6914C22.6675 10.8688 22.6609 11.0587 22.5957 11.232C22.5304 11.4053 22.4102 11.5524 22.2533 11.6508C22.0964 11.7491 21.9116 11.7933 21.7271 11.7765C20.985 11.7089 20.2143 11.871 19.4519 12.0942C17.9571 12.5346 16.5069 13.3497 15.1175 14.2608C14.5767 14.6447 13.9397 14.8707 13.2779 14.9134C12.9601 14.9247 12.7066 14.5631 12.8878 14.3015C13.1492 13.9276 13.4495 13.5825 13.7837 13.2721C14.0745 13.0247 14.3837 12.7999 14.7086 12.5996L14.6944 12.5731Z" fill="#D5D5D5"/> </svg></div></div><nav class="navbar7_dropdown-list-child w-dropdown-list"><div class="navbar7_container-2"><div class="nav-tab-links_wrapper mobile"><a href="https://www.productmarketingalliance.com/insider-membership-plan/" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_11_510)"/> <g clip-path="url(#clip0_11_510)"> <path d="M23.06 15.06L24 13L24.94 15.06L27 16L24.94 16.94L24 19L23.06 16.94L21 16L23.06 15.06ZM11 16L13.06 16.94L14 19L14.94 16.94L17 16L14.94 15.06L14 13L13.06 15.06L11 16ZM19.63 12.37L19 11L18.37 12.37L17 13L18.37 13.63L19 15L19.63 13.63L21 13L19.63 12.37ZM20 20C23.09 20 25.94 21.38 28 23.44L28 20L30 20L30 27L23 27L23 25L26.72 25C24.98 23.2 22.52 22 20 22C16.68 22 13.64 24.1 12.18 27L10 27C11.59 22.91 15.65 20 20 20Z" fill="#F9F8F5"/> </g> <defs> <linearGradient id="paint0_linear_11_510" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> <clipPath id="clip0_11_510"> <rect width="21" height="24" fill="white" transform="translate(32 10) rotate(90)"/> </clipPath> </defs> </svg></div><div>Freemium membership</div></a><a href="https://www.productmarketingalliance.com/signup/" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_11_510)"/> <g clip-path="url(#clip0_11_510)"> <path d="M23.06 15.06L24 13L24.94 15.06L27 16L24.94 16.94L24 19L23.06 16.94L21 16L23.06 15.06ZM11 16L13.06 16.94L14 19L14.94 16.94L17 16L14.94 15.06L14 13L13.06 15.06L11 16ZM19.63 12.37L19 11L18.37 12.37L17 13L18.37 13.63L19 15L19.63 13.63L21 13L19.63 12.37ZM20 20C23.09 20 25.94 21.38 28 23.44L28 20L30 20L30 27L23 27L23 25L26.72 25C24.98 23.2 22.52 22 20 22C16.68 22 13.64 24.1 12.18 27L10 27C11.59 22.91 15.65 20 20 20Z" fill="#F9F8F5"/> </g> <defs> <linearGradient id="paint0_linear_11_510" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> <clipPath id="clip0_11_510"> <rect width="21" height="24" fill="white" transform="translate(32 10) rotate(90)"/> </clipPath> </defs> </svg></div><div>PMA Pro 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13.63L19 15L19.63 13.63L21 13L19.63 12.37ZM20 20C23.09 20 25.94 21.38 28 23.44L28 20L30 20L30 27L23 27L23 25L26.72 25C24.98 23.2 22.52 22 20 22C16.68 22 13.64 24.1 12.18 27L10 27C11.59 22.91 15.65 20 20 20Z" fill="#F9F8F5"/> </g> <defs> <linearGradient id="paint0_linear_11_510" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> <clipPath id="clip0_11_510"> <rect width="21" height="24" fill="white" transform="translate(32 10) rotate(90)"/> </clipPath> </defs> </svg></div><div>Team membership</div></a><a href="https://www.productmarketingalliance.com/signup/" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_11_539)"/> <path d="M20 12L18.59 13.41L24.17 19H12V21H24.17L18.59 26.59L20 28L28 20L20 12Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_11_539" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>View all plans</div></a></div></div></nav></div></nav></div><div data-hover="false" data-delay="300" class="navbar7_menu-dropdown w-dropdown"><div class="navbar7_dropdown-toggle w-dropdown-toggle"><div>Get involved</div><div class="dropdown-chevron w-embed"><svg width="23" height="22" viewBox="0 0 23 22" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M18.3349 11.3356L17.3268 11.1628L16.3136 11.01C15.9554 10.9521 15.594 10.9158 15.2315 10.9013C14.2662 10.8762 13.2998 10.8837 12.3347 10.8983L9.44134 10.9616C8.2548 10.9947 7.06832 11.0238 5.88474 11.0852C5.29218 11.108 4.7021 11.1514 4.1107 11.1841C3.52149 11.2311 2.93023 11.2671 2.3435 11.3278C1.98373 11.3473 1.62294 11.3346 1.26543 11.2899C1.10046 11.2666 0.943852 11.2027 0.80964 11.104C0.675429 11.0053 0.56781 10.8748 0.496433 10.7243C0.236434 10.2732 0.369133 9.74205 0.846269 9.56326C1.15618 9.45464 1.48289 9.40181 1.81124 9.40724C3.29304 9.38594 4.77148 9.26004 6.23554 9.03047C6.63689 8.9368 7.04983 8.90261 7.46112 8.92899C8.7317 9.10306 10.0013 8.95502 11.268 9.05682C11.738 9.09288 12.2092 9.11045 12.6805 9.13183C13.1519 9.14856 13.6236 9.16779 14.0937 9.20785C15.7705 9.34243 17.4409 9.53997 19.1043 9.78243C19.7635 9.85439 20.384 10.1298 20.8796 10.5704C21.1095 10.7841 21.0306 11.2189 20.7265 11.28C20.2949 11.3614 19.857 11.4046 19.4179 11.4089C19.0572 11.3952 18.6977 11.3609 18.341 11.3061L18.3349 11.3356Z" fill="#D5D5D5"/> <path d="M14.6944 12.5731C15.321 12.2082 15.9612 11.8578 16.6286 11.5419C16.983 11.375 17.3416 11.215 17.6963 11.0408C18.3154 10.7214 18.9631 10.4607 19.6308 10.2621C20.3323 10.055 21.059 9.94539 21.7905 9.93646L21.2315 11.7437C20.6249 11.3865 20.0235 11.0198 19.4312 10.6389C17.3596 9.3045 15.3675 7.84769 13.4324 6.32256C13.1451 6.08082 12.8839 5.80957 12.6532 5.51327C12.5496 5.37913 12.4817 5.22092 12.4557 5.05341C12.4298 4.8859 12.4467 4.71455 12.5049 4.55536C12.6487 4.05619 13.1318 3.78861 13.5874 4.00101C13.8781 4.146 14.1437 4.33665 14.3741 4.56569C15.4478 5.57667 16.6443 6.44886 17.9353 7.16181C18.2915 7.36015 18.6807 7.53808 18.9654 7.81788C19.8785 8.71031 21.01 9.30158 22.0273 10.0501C22.0907 10.0964 22.1542 10.1426 22.2182 10.1891L22.3018 10.25C22.4515 10.3589 22.5613 10.514 22.6144 10.6914C22.6675 10.8688 22.6609 11.0587 22.5957 11.232C22.5304 11.4053 22.4102 11.5524 22.2533 11.6508C22.0964 11.7491 21.9116 11.7933 21.7271 11.7765C20.985 11.7089 20.2143 11.871 19.4519 12.0942C17.9571 12.5346 16.5069 13.3497 15.1175 14.2608C14.5767 14.6447 13.9397 14.8707 13.2779 14.9134C12.9601 14.9247 12.7066 14.5631 12.8878 14.3015C13.1492 13.9276 13.4495 13.5825 13.7837 13.2721C14.0745 13.0247 14.3837 12.7999 14.7086 12.5996L14.6944 12.5731Z" fill="#D5D5D5"/> </svg></div></div><nav class="navbar7_dropdown-list-parent w-dropdown-list"><div data-hover="false" data-delay="300" class="navbar7_menu-dropdown w-dropdown"><div class="navbar7_dropdown-toggle w-dropdown-toggle"><div>Build your personal brand</div><div class="dropdown-chevron w-embed"><svg width="23" height="22" viewBox="0 0 23 22" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M18.3349 11.3356L17.3268 11.1628L16.3136 11.01C15.9554 10.9521 15.594 10.9158 15.2315 10.9013C14.2662 10.8762 13.2998 10.8837 12.3347 10.8983L9.44134 10.9616C8.2548 10.9947 7.06832 11.0238 5.88474 11.0852C5.29218 11.108 4.7021 11.1514 4.1107 11.1841C3.52149 11.2311 2.93023 11.2671 2.3435 11.3278C1.98373 11.3473 1.62294 11.3346 1.26543 11.2899C1.10046 11.2666 0.943852 11.2027 0.80964 11.104C0.675429 11.0053 0.56781 10.8748 0.496433 10.7243C0.236434 10.2732 0.369133 9.74205 0.846269 9.56326C1.15618 9.45464 1.48289 9.40181 1.81124 9.40724C3.29304 9.38594 4.77148 9.26004 6.23554 9.03047C6.63689 8.9368 7.04983 8.90261 7.46112 8.92899C8.7317 9.10306 10.0013 8.95502 11.268 9.05682C11.738 9.09288 12.2092 9.11045 12.6805 9.13183C13.1519 9.14856 13.6236 9.16779 14.0937 9.20785C15.7705 9.34243 17.4409 9.53997 19.1043 9.78243C19.7635 9.85439 20.384 10.1298 20.8796 10.5704C21.1095 10.7841 21.0306 11.2189 20.7265 11.28C20.2949 11.3614 19.857 11.4046 19.4179 11.4089C19.0572 11.3952 18.6977 11.3609 18.341 11.3061L18.3349 11.3356Z" fill="#D5D5D5"/> <path d="M14.6944 12.5731C15.321 12.2082 15.9612 11.8578 16.6286 11.5419C16.983 11.375 17.3416 11.215 17.6963 11.0408C18.3154 10.7214 18.9631 10.4607 19.6308 10.2621C20.3323 10.055 21.059 9.94539 21.7905 9.93646L21.2315 11.7437C20.6249 11.3865 20.0235 11.0198 19.4312 10.6389C17.3596 9.3045 15.3675 7.84769 13.4324 6.32256C13.1451 6.08082 12.8839 5.80957 12.6532 5.51327C12.5496 5.37913 12.4817 5.22092 12.4557 5.05341C12.4298 4.8859 12.4467 4.71455 12.5049 4.55536C12.6487 4.05619 13.1318 3.78861 13.5874 4.00101C13.8781 4.146 14.1437 4.33665 14.3741 4.56569C15.4478 5.57667 16.6443 6.44886 17.9353 7.16181C18.2915 7.36015 18.6807 7.53808 18.9654 7.81788C19.8785 8.71031 21.01 9.30158 22.0273 10.0501C22.0907 10.0964 22.1542 10.1426 22.2182 10.1891L22.3018 10.25C22.4515 10.3589 22.5613 10.514 22.6144 10.6914C22.6675 10.8688 22.6609 11.0587 22.5957 11.232C22.5304 11.4053 22.4102 11.5524 22.2533 11.6508C22.0964 11.7491 21.9116 11.7933 21.7271 11.7765C20.985 11.7089 20.2143 11.871 19.4519 12.0942C17.9571 12.5346 16.5069 13.3497 15.1175 14.2608C14.5767 14.6447 13.9397 14.8707 13.2779 14.9134C12.9601 14.9247 12.7066 14.5631 12.8878 14.3015C13.1492 13.9276 13.4495 13.5825 13.7837 13.2721C14.0745 13.0247 14.3837 12.7999 14.7086 12.5996L14.6944 12.5731Z" fill="#D5D5D5"/> </svg></div></div><nav class="navbar7_dropdown-list-child w-dropdown-list"><div class="navbar7_container-2"><div class="nav-tab-links_wrapper mobile"><a href="https://www.productmarketingalliance.com/create-and-contribute/" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_11_804)"/> <path d="M21 15H19V19H15V21H19V25H21V21H25V19H21V15ZM20 10C14.48 10 10 14.48 10 20C10 25.52 14.48 30 20 30C25.52 30 30 25.52 30 20C30 14.48 25.52 10 20 10ZM20 28C15.59 28 12 24.41 12 20C12 15.59 15.59 12 20 12C24.41 12 28 15.59 28 20C28 24.41 24.41 28 20 28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_11_804" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Create and contribute</div></a><a href="https://www.productmarketingalliance.com/meet-the-ambassadors/" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_11_811)"/> <path d="M17 21.75C14.66 21.75 10 22.92 10 25.25V27H24V25.25C24 22.92 19.34 21.75 17 21.75ZM12.34 25C13.18 24.42 15.21 23.75 17 23.75C18.79 23.75 20.82 24.42 21.66 25H12.34ZM17 20C18.93 20 20.5 18.43 20.5 16.5C20.5 14.57 18.93 13 17 13C15.07 13 13.5 14.57 13.5 16.5C13.5 18.43 15.07 20 17 20ZM17 15C17.83 15 18.5 15.67 18.5 16.5C18.5 17.33 17.83 18 17 18C16.17 18 15.5 17.33 15.5 16.5C15.5 15.67 16.17 15 17 15ZM24.04 21.81C25.2 22.65 26 23.77 26 25.25V27H30V25.25C30 23.23 26.5 22.08 24.04 21.81ZM23 20C24.93 20 26.5 18.43 26.5 16.5C26.5 14.57 24.93 13 23 13C22.46 13 21.96 13.13 21.5 13.35C22.13 14.24 22.5 15.33 22.5 16.5C22.5 17.67 22.13 18.76 21.5 19.65C21.96 19.87 22.46 20 23 20Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_11_811" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Meet the ambassadors</div></a><a href="https://www.productmarketingalliance.com/product-marketing-awards-2023-winners/" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_11_818)"/> <path d="M17.68 21.19L20 19.43L22.31 21.19L21.43 18.34L23.75 16.5H20.91L20 13.69L19.09 16.5H16.25L18.56 18.34L17.68 21.19ZM28 17.5C28 13.08 24.42 9.5 20 9.5C15.58 9.5 12 13.08 12 17.5C12 19.53 12.76 21.37 14 22.78V30.5L20 28.5L26 30.5V22.78C27.24 21.37 28 19.53 28 17.5ZM20 11.5C23.31 11.5 26 14.19 26 17.5C26 20.81 23.31 23.5 20 23.5C16.69 23.5 14 20.81 14 17.5C14 14.19 16.69 11.5 20 11.5ZM20 26.5L16 27.52V24.42C17.18 25.1 18.54 25.5 20 25.5C21.46 25.5 22.82 25.1 24 24.42V27.52L20 26.5Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_11_818" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Awards</div></a><a href="https://www.productmarketingalliance.com/ambassadors/" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_11_822)"/> <path d="M29 11.5H11C9.9 11.5 9 12.4 9 13.5V26.5C9 27.6 9.9 28.5 11 28.5H29C30.1 28.5 31 27.6 31 26.5V13.5C31 12.4 30.1 11.5 29 11.5ZM11 26.5V13.5H19V26.5H11ZM29 26.5H21V13.5H29V26.5ZM22 17H28V18.5H22V17ZM22 19.5H28V21H22V19.5ZM22 22H28V23.5H22V22Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_11_822" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Become an ambassador</div></a></div></div></nav></div><div data-hover="false" data-delay="300" class="navbar7_menu-dropdown w-dropdown"><div class="navbar7_dropdown-toggle w-dropdown-toggle"><div>Build your company brand</div><div class="dropdown-chevron w-embed"><svg width="23" height="22" viewBox="0 0 23 22" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M18.3349 11.3356L17.3268 11.1628L16.3136 11.01C15.9554 10.9521 15.594 10.9158 15.2315 10.9013C14.2662 10.8762 13.2998 10.8837 12.3347 10.8983L9.44134 10.9616C8.2548 10.9947 7.06832 11.0238 5.88474 11.0852C5.29218 11.108 4.7021 11.1514 4.1107 11.1841C3.52149 11.2311 2.93023 11.2671 2.3435 11.3278C1.98373 11.3473 1.62294 11.3346 1.26543 11.2899C1.10046 11.2666 0.943852 11.2027 0.80964 11.104C0.675429 11.0053 0.56781 10.8748 0.496433 10.7243C0.236434 10.2732 0.369133 9.74205 0.846269 9.56326C1.15618 9.45464 1.48289 9.40181 1.81124 9.40724C3.29304 9.38594 4.77148 9.26004 6.23554 9.03047C6.63689 8.9368 7.04983 8.90261 7.46112 8.92899C8.7317 9.10306 10.0013 8.95502 11.268 9.05682C11.738 9.09288 12.2092 9.11045 12.6805 9.13183C13.1519 9.14856 13.6236 9.16779 14.0937 9.20785C15.7705 9.34243 17.4409 9.53997 19.1043 9.78243C19.7635 9.85439 20.384 10.1298 20.8796 10.5704C21.1095 10.7841 21.0306 11.2189 20.7265 11.28C20.2949 11.3614 19.857 11.4046 19.4179 11.4089C19.0572 11.3952 18.6977 11.3609 18.341 11.3061L18.3349 11.3356Z" fill="#D5D5D5"/> <path d="M14.6944 12.5731C15.321 12.2082 15.9612 11.8578 16.6286 11.5419C16.983 11.375 17.3416 11.215 17.6963 11.0408C18.3154 10.7214 18.9631 10.4607 19.6308 10.2621C20.3323 10.055 21.059 9.94539 21.7905 9.93646L21.2315 11.7437C20.6249 11.3865 20.0235 11.0198 19.4312 10.6389C17.3596 9.3045 15.3675 7.84769 13.4324 6.32256C13.1451 6.08082 12.8839 5.80957 12.6532 5.51327C12.5496 5.37913 12.4817 5.22092 12.4557 5.05341C12.4298 4.8859 12.4467 4.71455 12.5049 4.55536C12.6487 4.05619 13.1318 3.78861 13.5874 4.00101C13.8781 4.146 14.1437 4.33665 14.3741 4.56569C15.4478 5.57667 16.6443 6.44886 17.9353 7.16181C18.2915 7.36015 18.6807 7.53808 18.9654 7.81788C19.8785 8.71031 21.01 9.30158 22.0273 10.0501C22.0907 10.0964 22.1542 10.1426 22.2182 10.1891L22.3018 10.25C22.4515 10.3589 22.5613 10.514 22.6144 10.6914C22.6675 10.8688 22.6609 11.0587 22.5957 11.232C22.5304 11.4053 22.4102 11.5524 22.2533 11.6508C22.0964 11.7491 21.9116 11.7933 21.7271 11.7765C20.985 11.7089 20.2143 11.871 19.4519 12.0942C17.9571 12.5346 16.5069 13.3497 15.1175 14.2608C14.5767 14.6447 13.9397 14.8707 13.2779 14.9134C12.9601 14.9247 12.7066 14.5631 12.8878 14.3015C13.1492 13.9276 13.4495 13.5825 13.7837 13.2721C14.0745 13.0247 14.3837 12.7999 14.7086 12.5996L14.6944 12.5731Z" fill="#D5D5D5"/> </svg></div></div><nav class="navbar7_dropdown-list-child w-dropdown-list"><div class="navbar7_container-2"><div class="nav-tab-links_wrapper mobile"><a href="https://www.productmarketingalliance.com/calling-all-sponsors-or-partners/" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_11_743)"/> <path d="M17 21.75C14.66 21.75 10 22.92 10 25.25V27H24V25.25C24 22.92 19.34 21.75 17 21.75ZM12.34 25C13.18 24.42 15.21 23.75 17 23.75C18.79 23.75 20.82 24.42 21.66 25H12.34ZM17 20C18.93 20 20.5 18.43 20.5 16.5C20.5 14.57 18.93 13 17 13C15.07 13 13.5 14.57 13.5 16.5C13.5 18.43 15.07 20 17 20ZM17 15C17.83 15 18.5 15.67 18.5 16.5C18.5 17.33 17.83 18 17 18C16.17 18 15.5 17.33 15.5 16.5C15.5 15.67 16.17 15 17 15ZM24.04 21.81C25.2 22.65 26 23.77 26 25.25V27H30V25.25C30 23.23 26.5 22.08 24.04 21.81ZM23 20C24.93 20 26.5 18.43 26.5 16.5C26.5 14.57 24.93 13 23 13C22.46 13 21.96 13.13 21.5 13.35C22.13 14.24 22.5 15.33 22.5 16.5C22.5 17.67 22.13 18.76 21.5 19.65C21.96 19.87 22.46 20 23 20Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_11_743" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Partner with us</div></a><a href="https://www.productmarketingalliance.com/calling-all-sponsors-or-partners/" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_11_747)"/> <path d="M16 24H24V26H16V24ZM16 20H24V22H16V20ZM22 10H14C12.9 10 12 10.9 12 12V28C12 29.1 12.89 30 13.99 30H26C27.1 30 28 29.1 28 28V16L22 10ZM26 28H14V12H21V17H26V28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_11_747" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>PMA Pulse</div></a></div></div></nav></div><div data-hover="false" data-delay="300" class="navbar7_menu-dropdown w-dropdown"><div class="navbar7_dropdown-toggle w-dropdown-toggle"><div>About us</div><div class="dropdown-chevron w-embed"><svg width="23" height="22" viewBox="0 0 23 22" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M18.3349 11.3356L17.3268 11.1628L16.3136 11.01C15.9554 10.9521 15.594 10.9158 15.2315 10.9013C14.2662 10.8762 13.2998 10.8837 12.3347 10.8983L9.44134 10.9616C8.2548 10.9947 7.06832 11.0238 5.88474 11.0852C5.29218 11.108 4.7021 11.1514 4.1107 11.1841C3.52149 11.2311 2.93023 11.2671 2.3435 11.3278C1.98373 11.3473 1.62294 11.3346 1.26543 11.2899C1.10046 11.2666 0.943852 11.2027 0.80964 11.104C0.675429 11.0053 0.56781 10.8748 0.496433 10.7243C0.236434 10.2732 0.369133 9.74205 0.846269 9.56326C1.15618 9.45464 1.48289 9.40181 1.81124 9.40724C3.29304 9.38594 4.77148 9.26004 6.23554 9.03047C6.63689 8.9368 7.04983 8.90261 7.46112 8.92899C8.7317 9.10306 10.0013 8.95502 11.268 9.05682C11.738 9.09288 12.2092 9.11045 12.6805 9.13183C13.1519 9.14856 13.6236 9.16779 14.0937 9.20785C15.7705 9.34243 17.4409 9.53997 19.1043 9.78243C19.7635 9.85439 20.384 10.1298 20.8796 10.5704C21.1095 10.7841 21.0306 11.2189 20.7265 11.28C20.2949 11.3614 19.857 11.4046 19.4179 11.4089C19.0572 11.3952 18.6977 11.3609 18.341 11.3061L18.3349 11.3356Z" fill="#D5D5D5"/> <path d="M14.6944 12.5731C15.321 12.2082 15.9612 11.8578 16.6286 11.5419C16.983 11.375 17.3416 11.215 17.6963 11.0408C18.3154 10.7214 18.9631 10.4607 19.6308 10.2621C20.3323 10.055 21.059 9.94539 21.7905 9.93646L21.2315 11.7437C20.6249 11.3865 20.0235 11.0198 19.4312 10.6389C17.3596 9.3045 15.3675 7.84769 13.4324 6.32256C13.1451 6.08082 12.8839 5.80957 12.6532 5.51327C12.5496 5.37913 12.4817 5.22092 12.4557 5.05341C12.4298 4.8859 12.4467 4.71455 12.5049 4.55536C12.6487 4.05619 13.1318 3.78861 13.5874 4.00101C13.8781 4.146 14.1437 4.33665 14.3741 4.56569C15.4478 5.57667 16.6443 6.44886 17.9353 7.16181C18.2915 7.36015 18.6807 7.53808 18.9654 7.81788C19.8785 8.71031 21.01 9.30158 22.0273 10.0501C22.0907 10.0964 22.1542 10.1426 22.2182 10.1891L22.3018 10.25C22.4515 10.3589 22.5613 10.514 22.6144 10.6914C22.6675 10.8688 22.6609 11.0587 22.5957 11.232C22.5304 11.4053 22.4102 11.5524 22.2533 11.6508C22.0964 11.7491 21.9116 11.7933 21.7271 11.7765C20.985 11.7089 20.2143 11.871 19.4519 12.0942C17.9571 12.5346 16.5069 13.3497 15.1175 14.2608C14.5767 14.6447 13.9397 14.8707 13.2779 14.9134C12.9601 14.9247 12.7066 14.5631 12.8878 14.3015C13.1492 13.9276 13.4495 13.5825 13.7837 13.2721C14.0745 13.0247 14.3837 12.7999 14.7086 12.5996L14.6944 12.5731Z" fill="#D5D5D5"/> </svg></div></div><nav class="navbar7_dropdown-list-child w-dropdown-list"><div class="navbar7_container-2"><div class="nav-tab-links_wrapper mobile"><a href="https://www.productmarketingalliance.com/about/" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_11_684)"/> <path d="M20 16C17.79 16 16 17.79 16 20C16 22.21 17.79 24 20 24C22.21 24 24 22.21 24 20C24 17.79 22.21 16 20 16ZM28.94 19C28.48 14.83 25.17 11.52 21 11.06V9H19V11.06C14.83 11.52 11.52 14.83 11.06 19H9V21H11.06C11.52 25.17 14.83 28.48 19 28.94V31H21V28.94C25.17 28.48 28.48 25.17 28.94 21H31V19H28.94ZM20 27C16.13 27 13 23.87 13 20C13 16.13 16.13 13 20 13C23.87 13 27 16.13 27 20C27 23.87 23.87 27 20 27Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_11_684" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Our mission</div></a><a href="https://allianceled.io/" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_11_688)"/> <path d="M20 15V11H10V29H30V15H20ZM14 27H12V25H14V27ZM14 23H12V21H14V23ZM14 19H12V17H14V19ZM14 15H12V13H14V15ZM18 27H16V25H18V27ZM18 23H16V21H18V23ZM18 19H16V17H18V19ZM18 15H16V13H18V15ZM28 27H20V25H22V23H20V21H22V19H20V17H28V27ZM26 19H24V21H26V19ZM26 23H24V25H26V23Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_11_688" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>The Alliance</div></a></div></div></nav></div></nav></div><div data-hover="false" data-delay="300" class="navbar7_menu-dropdown w-dropdown"><div class="navbar7_dropdown-toggle w-dropdown-toggle"><div>Community</div><div class="dropdown-chevron w-embed"><svg width="23" height="22" viewBox="0 0 23 22" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M18.3349 11.3356L17.3268 11.1628L16.3136 11.01C15.9554 10.9521 15.594 10.9158 15.2315 10.9013C14.2662 10.8762 13.2998 10.8837 12.3347 10.8983L9.44134 10.9616C8.2548 10.9947 7.06832 11.0238 5.88474 11.0852C5.29218 11.108 4.7021 11.1514 4.1107 11.1841C3.52149 11.2311 2.93023 11.2671 2.3435 11.3278C1.98373 11.3473 1.62294 11.3346 1.26543 11.2899C1.10046 11.2666 0.943852 11.2027 0.80964 11.104C0.675429 11.0053 0.56781 10.8748 0.496433 10.7243C0.236434 10.2732 0.369133 9.74205 0.846269 9.56326C1.15618 9.45464 1.48289 9.40181 1.81124 9.40724C3.29304 9.38594 4.77148 9.26004 6.23554 9.03047C6.63689 8.9368 7.04983 8.90261 7.46112 8.92899C8.7317 9.10306 10.0013 8.95502 11.268 9.05682C11.738 9.09288 12.2092 9.11045 12.6805 9.13183C13.1519 9.14856 13.6236 9.16779 14.0937 9.20785C15.7705 9.34243 17.4409 9.53997 19.1043 9.78243C19.7635 9.85439 20.384 10.1298 20.8796 10.5704C21.1095 10.7841 21.0306 11.2189 20.7265 11.28C20.2949 11.3614 19.857 11.4046 19.4179 11.4089C19.0572 11.3952 18.6977 11.3609 18.341 11.3061L18.3349 11.3356Z" fill="#D5D5D5"/> <path d="M14.6944 12.5731C15.321 12.2082 15.9612 11.8578 16.6286 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13.9397 14.8707 13.2779 14.9134C12.9601 14.9247 12.7066 14.5631 12.8878 14.3015C13.1492 13.9276 13.4495 13.5825 13.7837 13.2721C14.0745 13.0247 14.3837 12.7999 14.7086 12.5996L14.6944 12.5731Z" fill="#D5D5D5"/> </svg></div></div><nav class="navbar7_dropdown-list-parent w-dropdown-list"><div data-hover="false" data-delay="300" class="navbar7_menu-dropdown w-dropdown"><div class="navbar7_dropdown-toggle w-dropdown-toggle"><div>Join our community</div><div class="dropdown-chevron w-embed"><svg width="23" height="22" viewBox="0 0 23 22" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M18.3349 11.3356L17.3268 11.1628L16.3136 11.01C15.9554 10.9521 15.594 10.9158 15.2315 10.9013C14.2662 10.8762 13.2998 10.8837 12.3347 10.8983L9.44134 10.9616C8.2548 10.9947 7.06832 11.0238 5.88474 11.0852C5.29218 11.108 4.7021 11.1514 4.1107 11.1841C3.52149 11.2311 2.93023 11.2671 2.3435 11.3278C1.98373 11.3473 1.62294 11.3346 1.26543 11.2899C1.10046 11.2666 0.943852 11.2027 0.80964 11.104C0.675429 11.0053 0.56781 10.8748 0.496433 10.7243C0.236434 10.2732 0.369133 9.74205 0.846269 9.56326C1.15618 9.45464 1.48289 9.40181 1.81124 9.40724C3.29304 9.38594 4.77148 9.26004 6.23554 9.03047C6.63689 8.9368 7.04983 8.90261 7.46112 8.92899C8.7317 9.10306 10.0013 8.95502 11.268 9.05682C11.738 9.09288 12.2092 9.11045 12.6805 9.13183C13.1519 9.14856 13.6236 9.16779 14.0937 9.20785C15.7705 9.34243 17.4409 9.53997 19.1043 9.78243C19.7635 9.85439 20.384 10.1298 20.8796 10.5704C21.1095 10.7841 21.0306 11.2189 20.7265 11.28C20.2949 11.3614 19.857 11.4046 19.4179 11.4089C19.0572 11.3952 18.6977 11.3609 18.341 11.3061L18.3349 11.3356Z" fill="#D5D5D5"/> <path d="M14.6944 12.5731C15.321 12.2082 15.9612 11.8578 16.6286 11.5419C16.983 11.375 17.3416 11.215 17.6963 11.0408C18.3154 10.7214 18.9631 10.4607 19.6308 10.2621C20.3323 10.055 21.059 9.94539 21.7905 9.93646L21.2315 11.7437C20.6249 11.3865 20.0235 11.0198 19.4312 10.6389C17.3596 9.3045 15.3675 7.84769 13.4324 6.32256C13.1451 6.08082 12.8839 5.80957 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id="paint0_linear_1226_67413d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Slack</div></a><a href="https://www.linkedin.com/school/product-marketing-alliance/" class="nav-tab-link shadow-small w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_67419d)"/> <path fill-rule="evenodd" clip-rule="evenodd" d="M12.2 28V17.3H15.6V28H12.2ZM13.9 15.8C12.8 15.8 12 15 12 13.9C12 12.8 12.9 12 13.9 12C15 12 15.8 12.8 15.8 13.9C15.8 15 15 15.8 13.9 15.8ZM27.8 28H24.6V22.2C24.6 20.5 23.9 20 22.9 20C21.9 20 20.9 20.8 20.9 22.3V28H17.5V17.3H20.7V18.8C21 18.1 22.2 17 23.9 17C25.8 17 27.8 18.1 27.8 21.4V28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_67419d" x1="0" y1="20" x2="44.7222" 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9.56326C1.15618 9.45464 1.48289 9.40181 1.81124 9.40724C3.29304 9.38594 4.77148 9.26004 6.23554 9.03047C6.63689 8.9368 7.04983 8.90261 7.46112 8.92899C8.7317 9.10306 10.0013 8.95502 11.268 9.05682C11.738 9.09288 12.2092 9.11045 12.6805 9.13183C13.1519 9.14856 13.6236 9.16779 14.0937 9.20785C15.7705 9.34243 17.4409 9.53997 19.1043 9.78243C19.7635 9.85439 20.384 10.1298 20.8796 10.5704C21.1095 10.7841 21.0306 11.2189 20.7265 11.28C20.2949 11.3614 19.857 11.4046 19.4179 11.4089C19.0572 11.3952 18.6977 11.3609 18.341 11.3061L18.3349 11.3356Z" fill="#D5D5D5"/> <path d="M14.6944 12.5731C15.321 12.2082 15.9612 11.8578 16.6286 11.5419C16.983 11.375 17.3416 11.215 17.6963 11.0408C18.3154 10.7214 18.9631 10.4607 19.6308 10.2621C20.3323 10.055 21.059 9.94539 21.7905 9.93646L21.2315 11.7437C20.6249 11.3865 20.0235 11.0198 19.4312 10.6389C17.3596 9.3045 15.3675 7.84769 13.4324 6.32256C13.1451 6.08082 12.8839 5.80957 12.6532 5.51327C12.5496 5.37913 12.4817 5.22092 12.4557 5.05341C12.4298 4.8859 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href="https://community.productmarketingalliance.com/c/new-york/?sort=asc" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_67287d)"/> <path d="M20 12C21.93 12 25 13.4 25 17.15C25 19.31 23.28 21.82 20 24.47C16.72 21.82 15 19.3 15 17.15C15 13.4 18.07 12 20 12ZM20 10C16.73 10 13 12.46 13 17.15C13 20.27 15.33 23.56 20 27C24.67 23.56 27 20.27 27 17.15C27 12.46 23.27 10 20 10Z" fill="#F9F8F5"/> <path d="M20 15C18.9 15 18 15.9 18 17C18 18.1 18.9 19 20 19C20.5304 19 21.0391 18.7893 21.4142 18.4142C21.7893 18.0391 22 17.5304 22 17C22 16.4696 21.7893 15.9609 21.4142 15.5858C21.0391 15.2107 20.5304 15 20 15ZM13 28H27V30H13V28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_67287d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop 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15.2107 20.5304 15 20 15ZM13 28H27V30H13V28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_67287d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>San Francisco</div></a><a id="w-node-afb7b9cc-9278-60b0-d0c6-6017eed7baf6-5cc62cab" href="https://community.productmarketingalliance.com/c/london/?sort=asc" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_67287d)"/> <path d="M20 12C21.93 12 25 13.4 25 17.15C25 19.31 23.28 21.82 20 24.47C16.72 21.82 15 19.3 15 17.15C15 13.4 18.07 12 20 12ZM20 10C16.73 10 13 12.46 13 17.15C13 20.27 15.33 23.56 20 27C24.67 23.56 27 20.27 27 17.15C27 12.46 23.27 10 20 10Z" fill="#F9F8F5"/> <path d="M20 15C18.9 15 18 15.9 18 17C18 18.1 18.9 19 20 19C20.5304 19 21.0391 18.7893 21.4142 18.4142C21.7893 18.0391 22 17.5304 22 17C22 16.4696 21.7893 15.9609 21.4142 15.5858C21.0391 15.2107 20.5304 15 20 15ZM13 28H27V30H13V28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_67287d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>London</div></a><a id="w-node-afb7b9cc-9278-60b0-d0c6-6017eed7bafa-5cc62cab" href="https://community.productmarketingalliance.com/c/illinois/?sort=asc" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_67287d)"/> <path d="M20 12C21.93 12 25 13.4 25 17.15C25 19.31 23.28 21.82 20 24.47C16.72 21.82 15 19.3 15 17.15C15 13.4 18.07 12 20 12ZM20 10C16.73 10 13 12.46 13 17.15C13 20.27 15.33 23.56 20 27C24.67 23.56 27 20.27 27 17.15C27 12.46 23.27 10 20 10Z" fill="#F9F8F5"/> <path d="M20 15C18.9 15 18 15.9 18 17C18 18.1 18.9 19 20 19C20.5304 19 21.0391 18.7893 21.4142 18.4142C21.7893 18.0391 22 17.5304 22 17C22 16.4696 21.7893 15.9609 21.4142 15.5858C21.0391 15.2107 20.5304 15 20 15ZM13 28H27V30H13V28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_67287d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Chicago</div></a><a id="w-node-afb7b9cc-9278-60b0-d0c6-6017eed7bafe-5cc62cab" href="https://community.productmarketingalliance.com/c/germany/?sort=asc" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_67287d)"/> <path d="M20 12C21.93 12 25 13.4 25 17.15C25 19.31 23.28 21.82 20 24.47C16.72 21.82 15 19.3 15 17.15C15 13.4 18.07 12 20 12ZM20 10C16.73 10 13 12.46 13 17.15C13 20.27 15.33 23.56 20 27C24.67 23.56 27 20.27 27 17.15C27 12.46 23.27 10 20 10Z" fill="#F9F8F5"/> <path d="M20 15C18.9 15 18 15.9 18 17C18 18.1 18.9 19 20 19C20.5304 19 21.0391 18.7893 21.4142 18.4142C21.7893 18.0391 22 17.5304 22 17C22 16.4696 21.7893 15.9609 21.4142 15.5858C21.0391 15.2107 20.5304 15 20 15ZM13 28H27V30H13V28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_67287d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Berlin</div></a><a id="w-node-afb7b9cc-9278-60b0-d0c6-6017eed7bb02-5cc62cab" href="https://community.productmarketingalliance.com/c/israel/?sort=asc" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_67287d)"/> <path d="M20 12C21.93 12 25 13.4 25 17.15C25 19.31 23.28 21.82 20 24.47C16.72 21.82 15 19.3 15 17.15C15 13.4 18.07 12 20 12ZM20 10C16.73 10 13 12.46 13 17.15C13 20.27 15.33 23.56 20 27C24.67 23.56 27 20.27 27 17.15C27 12.46 23.27 10 20 10Z" fill="#F9F8F5"/> <path d="M20 15C18.9 15 18 15.9 18 17C18 18.1 18.9 19 20 19C20.5304 19 21.0391 18.7893 21.4142 18.4142C21.7893 18.0391 22 17.5304 22 17C22 16.4696 21.7893 15.9609 21.4142 15.5858C21.0391 15.2107 20.5304 15 20 15ZM13 28H27V30H13V28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_67287d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop 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20.5304 15 20 15ZM13 28H27V30H13V28Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_67287d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Amsterdam</div></a><a href="https://www.productmarketingalliance.com/pma-meetup/" class="nav-tab-link shadow-small nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_67291d)"/> <path d="M28 26C29.1 26 30 25.1 30 24V14C30 12.9 29.1 12 28 12H12C10.9 12 10 12.9 10 14V24C10 25.1 10.9 26 12 26H8V28H32V26H28ZM12 14H28V24H12V14Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_67291d" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>Virtual meetups</div></a><a href="#" class="nav-tab-link shadow-small hide nav-tab-link-flex-child w-inline-block"><div class="icon-embed-small w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="url(#paint0_linear_1226_67295)"/> <path d="M20 12L18.59 13.41L24.17 19H12V21H24.17L18.59 26.59L20 28L28 20L20 12Z" fill="#F9F8F5"/> <defs> <linearGradient id="paint0_linear_1226_67295" x1="0" y1="20" x2="44.7222" y2="20" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div><div>View all meetups</div></a></div></div></nav></div></nav></div><div data-hover="false" data-delay="300" class="navbar7_menu-dropdown w-dropdown"><div class="navbar7_dropdown-toggle w-dropdown-toggle"><div>Jobs</div><div class="dropdown-chevron w-embed"><svg width="23" 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11.232C22.5304 11.4053 22.4102 11.5524 22.2533 11.6508C22.0964 11.7491 21.9116 11.7933 21.7271 11.7765C20.985 11.7089 20.2143 11.871 19.4519 12.0942C17.9571 12.5346 16.5069 13.3497 15.1175 14.2608C14.5767 14.6447 13.9397 14.8707 13.2779 14.9134C12.9601 14.9247 12.7066 14.5631 12.8878 14.3015C13.1492 13.9276 13.4495 13.5825 13.7837 13.2721C14.0745 13.0247 14.3837 12.7999 14.7086 12.5996L14.6944 12.5731Z" fill="#D5D5D5"/> </svg></div></div><nav class="navbar7_dropdown-list-parent w-dropdown-list"><div data-hover="false" data-delay="300" class="navbar7_menu-dropdown w-dropdown"><div class="navbar7_dropdown-toggle w-dropdown-toggle"><div>Get hired</div><div class="dropdown-chevron w-embed"><svg width="23" height="22" viewBox="0 0 23 22" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M18.3349 11.3356L17.3268 11.1628L16.3136 11.01C15.9554 10.9521 15.594 10.9158 15.2315 10.9013C14.2662 10.8762 13.2998 10.8837 12.3347 10.8983L9.44134 10.9616C8.2548 10.9947 7.06832 11.0238 5.88474 11.0852C5.29218 11.108 4.7021 11.1514 4.1107 11.1841C3.52149 11.2311 2.93023 11.2671 2.3435 11.3278C1.98373 11.3473 1.62294 11.3346 1.26543 11.2899C1.10046 11.2666 0.943852 11.2027 0.80964 11.104C0.675429 11.0053 0.56781 10.8748 0.496433 10.7243C0.236434 10.2732 0.369133 9.74205 0.846269 9.56326C1.15618 9.45464 1.48289 9.40181 1.81124 9.40724C3.29304 9.38594 4.77148 9.26004 6.23554 9.03047C6.63689 8.9368 7.04983 8.90261 7.46112 8.92899C8.7317 9.10306 10.0013 8.95502 11.268 9.05682C11.738 9.09288 12.2092 9.11045 12.6805 9.13183C13.1519 9.14856 13.6236 9.16779 14.0937 9.20785C15.7705 9.34243 17.4409 9.53997 19.1043 9.78243C19.7635 9.85439 20.384 10.1298 20.8796 10.5704C21.1095 10.7841 21.0306 11.2189 20.7265 11.28C20.2949 11.3614 19.857 11.4046 19.4179 11.4089C19.0572 11.3952 18.6977 11.3609 18.341 11.3061L18.3349 11.3356Z" fill="#D5D5D5"/> <path d="M14.6944 12.5731C15.321 12.2082 15.9612 11.8578 16.6286 11.5419C16.983 11.375 17.3416 11.215 17.6963 11.0408C18.3154 10.7214 18.9631 10.4607 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class="hero-header_jump-to"><div class="margin-bottom margin-xsmall"><div class="text-size-large text-weight-semibold">Jump to...</div></div><div class="jump-to_decal-line"></div><div class="margin-top margin-medium"><div class="jump-to-link-wrapper"><a href="#course-overview" class="jump-to_link w-inline-block"><div class="text-style-inline text-color-black">Course overview</div><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.5386L17.3273 11.3658L16.314 11.213C15.9559 11.1551 15.5945 11.1188 15.232 11.1043C14.2667 11.0792 13.3003 11.0867 12.3352 11.1013L9.44183 11.1646C8.25529 11.1977 7.0688 11.2268 5.88523 11.2882C5.29267 11.311 4.70258 11.3544 4.11119 11.3871C3.52198 11.4341 2.93072 11.4701 2.34398 11.5308C1.98422 11.5503 1.62343 11.5376 1.26592 11.4929C1.10095 11.4696 0.94434 11.4057 0.810129 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6.28364 12.8834 6.01239 12.6527 5.71609C12.5491 5.58195 12.4812 5.42374 12.4552 5.25623C12.4293 5.08872 12.4462 4.91737 12.5045 4.75818C12.6482 4.25901 13.1314 3.99143 13.587 4.20383C13.8776 4.34882 14.1432 4.53947 14.3736 4.7685C15.4474 5.77949 16.6438 6.65168 17.9348 7.36463C18.291 7.56297 18.6802 7.7409 18.9649 8.0207C19.878 8.91313 21.0095 9.5044 22.0268 10.253C22.0903 10.2992 22.1538 10.3454 22.2177 10.3919L22.3013 10.4528C22.451 10.5618 22.5608 10.7168 22.6139 10.8942C22.667 11.0716 22.6604 11.2615 22.5952 11.4348C22.53 11.6081 22.4097 11.7552 22.2528 11.8536C22.0959 11.952 21.9111 11.9961 21.7267 11.9793C20.9845 11.9117 20.2138 12.0739 19.4514 12.297C17.9566 12.7375 16.5064 13.5525 15.117 14.4636C14.5762 14.8475 13.9392 15.0735 13.2774 15.1162C12.9596 15.1275 12.7061 14.766 12.8873 14.5043C13.1487 14.1304 13.449 13.7853 13.7832 13.4749C14.074 13.2276 14.3832 13.0027 14.7081 12.8024L14.6939 12.7759Z" fill="currentColor"/> </svg></div></a><a href="#leaders" class="jump-to_link w-inline-block"><div class="text-style-inline text-color-black">Your instructrors</div><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.5386L17.3273 11.3658L16.314 11.213C15.9559 11.1551 15.5945 11.1188 15.232 11.1043C14.2667 11.0792 13.3003 11.0867 12.3352 11.1013L9.44183 11.1646C8.25529 11.1977 7.0688 11.2268 5.88523 11.2882C5.29267 11.311 4.70258 11.3544 4.11119 11.3871C3.52198 11.4341 2.93072 11.4701 2.34398 11.5308C1.98422 11.5503 1.62343 11.5376 1.26592 11.4929C1.10095 11.4696 0.94434 11.4057 0.810129 11.307C0.675917 11.2083 0.568298 11.0778 0.496921 10.9273C0.236922 10.4762 0.369622 9.94505 0.846758 9.76626C1.15667 9.65764 1.48338 9.60482 1.81173 9.61025C3.29353 9.58895 4.77197 9.46304 6.23603 9.23347C6.63738 9.1398 7.05032 9.10561 7.46161 9.13199C8.73218 9.30607 10.0018 9.15802 11.2684 9.25982C11.7384 9.29588 12.2097 9.31345 12.681 9.33484C13.1524 9.35156 13.6241 9.3708 14.0942 9.41085C15.771 9.54543 17.4414 9.74297 19.1048 9.98543C19.764 10.0574 20.3845 10.3328 20.8801 10.7734C21.11 10.9871 21.031 11.4219 20.727 11.483C20.2954 11.5644 19.8575 11.6076 19.4184 11.6119C19.0577 11.5982 18.6982 11.5639 18.3415 11.5091L18.3354 11.5386Z" fill="currentColor"/> <path d="M14.6939 12.7759C15.3205 12.411 15.9607 12.0606 16.6281 11.7448C16.9825 11.5778 17.3412 11.4178 17.6959 11.2436C18.3149 10.9242 18.9626 10.6635 19.6303 10.465C20.3318 10.2578 21.0586 10.1482 21.79 10.1393L21.231 11.9465C20.6245 11.5893 20.0231 11.2226 19.4307 10.8417C17.3591 9.50732 15.367 8.05051 13.432 6.52538C13.1446 6.28364 12.8834 6.01239 12.6527 5.71609C12.5491 5.58195 12.4812 5.42374 12.4552 5.25623C12.4293 5.08872 12.4462 4.91737 12.5045 4.75818C12.6482 4.25901 13.1314 3.99143 13.587 4.20383C13.8776 4.34882 14.1432 4.53947 14.3736 4.7685C15.4474 5.77949 16.6438 6.65168 17.9348 7.36463C18.291 7.56297 18.6802 7.7409 18.9649 8.0207C19.878 8.91313 21.0095 9.5044 22.0268 10.253C22.0903 10.2992 22.1538 10.3454 22.2177 10.3919L22.3013 10.4528C22.451 10.5618 22.5608 10.7168 22.6139 10.8942C22.667 11.0716 22.6604 11.2615 22.5952 11.4348C22.53 11.6081 22.4097 11.7552 22.2528 11.8536C22.0959 11.952 21.9111 11.9961 21.7267 11.9793C20.9845 11.9117 20.2138 12.0739 19.4514 12.297C17.9566 12.7375 16.5064 13.5525 15.117 14.4636C14.5762 14.8475 13.9392 15.0735 13.2774 15.1162C12.9596 15.1275 12.7061 14.766 12.8873 14.5043C13.1487 14.1304 13.449 13.7853 13.7832 13.4749C14.074 13.2276 14.3832 13.0027 14.7081 12.8024L14.6939 12.7759Z" fill="currentColor"/> </svg></div></a><a href="#benefits" class="jump-to_link w-inline-block"><div class="text-style-inline text-color-black">Course benefits</div><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.5386L17.3273 11.3658L16.314 11.213C15.9559 11.1551 15.5945 11.1188 15.232 11.1043C14.2667 11.0792 13.3003 11.0867 12.3352 11.1013L9.44183 11.1646C8.25529 11.1977 7.0688 11.2268 5.88523 11.2882C5.29267 11.311 4.70258 11.3544 4.11119 11.3871C3.52198 11.4341 2.93072 11.4701 2.34398 11.5308C1.98422 11.5503 1.62343 11.5376 1.26592 11.4929C1.10095 11.4696 0.94434 11.4057 0.810129 11.307C0.675917 11.2083 0.568298 11.0778 0.496921 10.9273C0.236922 10.4762 0.369622 9.94505 0.846758 9.76626C1.15667 9.65764 1.48338 9.60482 1.81173 9.61025C3.29353 9.58895 4.77197 9.46304 6.23603 9.23347C6.63738 9.1398 7.05032 9.10561 7.46161 9.13199C8.73218 9.30607 10.0018 9.15802 11.2684 9.25982C11.7384 9.29588 12.2097 9.31345 12.681 9.33484C13.1524 9.35156 13.6241 9.3708 14.0942 9.41085C15.771 9.54543 17.4414 9.74297 19.1048 9.98543C19.764 10.0574 20.3845 10.3328 20.8801 10.7734C21.11 10.9871 21.031 11.4219 20.727 11.483C20.2954 11.5644 19.8575 11.6076 19.4184 11.6119C19.0577 11.5982 18.6982 11.5639 18.3415 11.5091L18.3354 11.5386Z" fill="currentColor"/> <path d="M14.6939 12.7759C15.3205 12.411 15.9607 12.0606 16.6281 11.7448C16.9825 11.5778 17.3412 11.4178 17.6959 11.2436C18.3149 10.9242 18.9626 10.6635 19.6303 10.465C20.3318 10.2578 21.0586 10.1482 21.79 10.1393L21.231 11.9465C20.6245 11.5893 20.0231 11.2226 19.4307 10.8417C17.3591 9.50732 15.367 8.05051 13.432 6.52538C13.1446 6.28364 12.8834 6.01239 12.6527 5.71609C12.5491 5.58195 12.4812 5.42374 12.4552 5.25623C12.4293 5.08872 12.4462 4.91737 12.5045 4.75818C12.6482 4.25901 13.1314 3.99143 13.587 4.20383C13.8776 4.34882 14.1432 4.53947 14.3736 4.7685C15.4474 5.77949 16.6438 6.65168 17.9348 7.36463C18.291 7.56297 18.6802 7.7409 18.9649 8.0207C19.878 8.91313 21.0095 9.5044 22.0268 10.253C22.0903 10.2992 22.1538 10.3454 22.2177 10.3919L22.3013 10.4528C22.451 10.5618 22.5608 10.7168 22.6139 10.8942C22.667 11.0716 22.6604 11.2615 22.5952 11.4348C22.53 11.6081 22.4097 11.7552 22.2528 11.8536C22.0959 11.952 21.9111 11.9961 21.7267 11.9793C20.9845 11.9117 20.2138 12.0739 19.4514 12.297C17.9566 12.7375 16.5064 13.5525 15.117 14.4636C14.5762 14.8475 13.9392 15.0735 13.2774 15.1162C12.9596 15.1275 12.7061 14.766 12.8873 14.5043C13.1487 14.1304 13.449 13.7853 13.7832 13.4749C14.074 13.2276 14.3832 13.0027 14.7081 12.8024L14.6939 12.7759Z" fill="currentColor"/> </svg></div></a><a href="#whats-included" class="jump-to_link w-inline-block"><div class="text-style-inline text-color-black">What's included</div><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.5386L17.3273 11.3658L16.314 11.213C15.9559 11.1551 15.5945 11.1188 15.232 11.1043C14.2667 11.0792 13.3003 11.0867 12.3352 11.1013L9.44183 11.1646C8.25529 11.1977 7.0688 11.2268 5.88523 11.2882C5.29267 11.311 4.70258 11.3544 4.11119 11.3871C3.52198 11.4341 2.93072 11.4701 2.34398 11.5308C1.98422 11.5503 1.62343 11.5376 1.26592 11.4929C1.10095 11.4696 0.94434 11.4057 0.810129 11.307C0.675917 11.2083 0.568298 11.0778 0.496921 10.9273C0.236922 10.4762 0.369622 9.94505 0.846758 9.76626C1.15667 9.65764 1.48338 9.60482 1.81173 9.61025C3.29353 9.58895 4.77197 9.46304 6.23603 9.23347C6.63738 9.1398 7.05032 9.10561 7.46161 9.13199C8.73218 9.30607 10.0018 9.15802 11.2684 9.25982C11.7384 9.29588 12.2097 9.31345 12.681 9.33484C13.1524 9.35156 13.6241 9.3708 14.0942 9.41085C15.771 9.54543 17.4414 9.74297 19.1048 9.98543C19.764 10.0574 20.3845 10.3328 20.8801 10.7734C21.11 10.9871 21.031 11.4219 20.727 11.483C20.2954 11.5644 19.8575 11.6076 19.4184 11.6119C19.0577 11.5982 18.6982 11.5639 18.3415 11.5091L18.3354 11.5386Z" fill="currentColor"/> <path d="M14.6939 12.7759C15.3205 12.411 15.9607 12.0606 16.6281 11.7448C16.9825 11.5778 17.3412 11.4178 17.6959 11.2436C18.3149 10.9242 18.9626 10.6635 19.6303 10.465C20.3318 10.2578 21.0586 10.1482 21.79 10.1393L21.231 11.9465C20.6245 11.5893 20.0231 11.2226 19.4307 10.8417C17.3591 9.50732 15.367 8.05051 13.432 6.52538C13.1446 6.28364 12.8834 6.01239 12.6527 5.71609C12.5491 5.58195 12.4812 5.42374 12.4552 5.25623C12.4293 5.08872 12.4462 4.91737 12.5045 4.75818C12.6482 4.25901 13.1314 3.99143 13.587 4.20383C13.8776 4.34882 14.1432 4.53947 14.3736 4.7685C15.4474 5.77949 16.6438 6.65168 17.9348 7.36463C18.291 7.56297 18.6802 7.7409 18.9649 8.0207C19.878 8.91313 21.0095 9.5044 22.0268 10.253C22.0903 10.2992 22.1538 10.3454 22.2177 10.3919L22.3013 10.4528C22.451 10.5618 22.5608 10.7168 22.6139 10.8942C22.667 11.0716 22.6604 11.2615 22.5952 11.4348C22.53 11.6081 22.4097 11.7552 22.2528 11.8536C22.0959 11.952 21.9111 11.9961 21.7267 11.9793C20.9845 11.9117 20.2138 12.0739 19.4514 12.297C17.9566 12.7375 16.5064 13.5525 15.117 14.4636C14.5762 14.8475 13.9392 15.0735 13.2774 15.1162C12.9596 15.1275 12.7061 14.766 12.8873 14.5043C13.1487 14.1304 13.449 13.7853 13.7832 13.4749C14.074 13.2276 14.3832 13.0027 14.7081 12.8024L14.6939 12.7759Z" fill="currentColor"/> </svg></div></a><a href="#select-schedule" class="jump-to_link w-inline-block"><div class="text-style-inline text-color-black">Course schedule</div><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.5386L17.3273 11.3658L16.314 11.213C15.9559 11.1551 15.5945 11.1188 15.232 11.1043C14.2667 11.0792 13.3003 11.0867 12.3352 11.1013L9.44183 11.1646C8.25529 11.1977 7.0688 11.2268 5.88523 11.2882C5.29267 11.311 4.70258 11.3544 4.11119 11.3871C3.52198 11.4341 2.93072 11.4701 2.34398 11.5308C1.98422 11.5503 1.62343 11.5376 1.26592 11.4929C1.10095 11.4696 0.94434 11.4057 0.810129 11.307C0.675917 11.2083 0.568298 11.0778 0.496921 10.9273C0.236922 10.4762 0.369622 9.94505 0.846758 9.76626C1.15667 9.65764 1.48338 9.60482 1.81173 9.61025C3.29353 9.58895 4.77197 9.46304 6.23603 9.23347C6.63738 9.1398 7.05032 9.10561 7.46161 9.13199C8.73218 9.30607 10.0018 9.15802 11.2684 9.25982C11.7384 9.29588 12.2097 9.31345 12.681 9.33484C13.1524 9.35156 13.6241 9.3708 14.0942 9.41085C15.771 9.54543 17.4414 9.74297 19.1048 9.98543C19.764 10.0574 20.3845 10.3328 20.8801 10.7734C21.11 10.9871 21.031 11.4219 20.727 11.483C20.2954 11.5644 19.8575 11.6076 19.4184 11.6119C19.0577 11.5982 18.6982 11.5639 18.3415 11.5091L18.3354 11.5386Z" fill="currentColor"/> <path d="M14.6939 12.7759C15.3205 12.411 15.9607 12.0606 16.6281 11.7448C16.9825 11.5778 17.3412 11.4178 17.6959 11.2436C18.3149 10.9242 18.9626 10.6635 19.6303 10.465C20.3318 10.2578 21.0586 10.1482 21.79 10.1393L21.231 11.9465C20.6245 11.5893 20.0231 11.2226 19.4307 10.8417C17.3591 9.50732 15.367 8.05051 13.432 6.52538C13.1446 6.28364 12.8834 6.01239 12.6527 5.71609C12.5491 5.58195 12.4812 5.42374 12.4552 5.25623C12.4293 5.08872 12.4462 4.91737 12.5045 4.75818C12.6482 4.25901 13.1314 3.99143 13.587 4.20383C13.8776 4.34882 14.1432 4.53947 14.3736 4.7685C15.4474 5.77949 16.6438 6.65168 17.9348 7.36463C18.291 7.56297 18.6802 7.7409 18.9649 8.0207C19.878 8.91313 21.0095 9.5044 22.0268 10.253C22.0903 10.2992 22.1538 10.3454 22.2177 10.3919L22.3013 10.4528C22.451 10.5618 22.5608 10.7168 22.6139 10.8942C22.667 11.0716 22.6604 11.2615 22.5952 11.4348C22.53 11.6081 22.4097 11.7552 22.2528 11.8536C22.0959 11.952 21.9111 11.9961 21.7267 11.9793C20.9845 11.9117 20.2138 12.0739 19.4514 12.297C17.9566 12.7375 16.5064 13.5525 15.117 14.4636C14.5762 14.8475 13.9392 15.0735 13.2774 15.1162C12.9596 15.1275 12.7061 14.766 12.8873 14.5043C13.1487 14.1304 13.449 13.7853 13.7832 13.4749C14.074 13.2276 14.3832 13.0027 14.7081 12.8024L14.6939 12.7759Z" fill="currentColor"/> </svg></div></a><a href="#" class="jump-to_link w-inline-block"><div class="text-style-inline text-color-black">Team training</div><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.5386L17.3273 11.3658L16.314 11.213C15.9559 11.1551 15.5945 11.1188 15.232 11.1043C14.2667 11.0792 13.3003 11.0867 12.3352 11.1013L9.44183 11.1646C8.25529 11.1977 7.0688 11.2268 5.88523 11.2882C5.29267 11.311 4.70258 11.3544 4.11119 11.3871C3.52198 11.4341 2.93072 11.4701 2.34398 11.5308C1.98422 11.5503 1.62343 11.5376 1.26592 11.4929C1.10095 11.4696 0.94434 11.4057 0.810129 11.307C0.675917 11.2083 0.568298 11.0778 0.496921 10.9273C0.236922 10.4762 0.369622 9.94505 0.846758 9.76626C1.15667 9.65764 1.48338 9.60482 1.81173 9.61025C3.29353 9.58895 4.77197 9.46304 6.23603 9.23347C6.63738 9.1398 7.05032 9.10561 7.46161 9.13199C8.73218 9.30607 10.0018 9.15802 11.2684 9.25982C11.7384 9.29588 12.2097 9.31345 12.681 9.33484C13.1524 9.35156 13.6241 9.3708 14.0942 9.41085C15.771 9.54543 17.4414 9.74297 19.1048 9.98543C19.764 10.0574 20.3845 10.3328 20.8801 10.7734C21.11 10.9871 21.031 11.4219 20.727 11.483C20.2954 11.5644 19.8575 11.6076 19.4184 11.6119C19.0577 11.5982 18.6982 11.5639 18.3415 11.5091L18.3354 11.5386Z" fill="currentColor"/> <path d="M14.6939 12.7759C15.3205 12.411 15.9607 12.0606 16.6281 11.7448C16.9825 11.5778 17.3412 11.4178 17.6959 11.2436C18.3149 10.9242 18.9626 10.6635 19.6303 10.465C20.3318 10.2578 21.0586 10.1482 21.79 10.1393L21.231 11.9465C20.6245 11.5893 20.0231 11.2226 19.4307 10.8417C17.3591 9.50732 15.367 8.05051 13.432 6.52538C13.1446 6.28364 12.8834 6.01239 12.6527 5.71609C12.5491 5.58195 12.4812 5.42374 12.4552 5.25623C12.4293 5.08872 12.4462 4.91737 12.5045 4.75818C12.6482 4.25901 13.1314 3.99143 13.587 4.20383C13.8776 4.34882 14.1432 4.53947 14.3736 4.7685C15.4474 5.77949 16.6438 6.65168 17.9348 7.36463C18.291 7.56297 18.6802 7.7409 18.9649 8.0207C19.878 8.91313 21.0095 9.5044 22.0268 10.253C22.0903 10.2992 22.1538 10.3454 22.2177 10.3919L22.3013 10.4528C22.451 10.5618 22.5608 10.7168 22.6139 10.8942C22.667 11.0716 22.6604 11.2615 22.5952 11.4348C22.53 11.6081 22.4097 11.7552 22.2528 11.8536C22.0959 11.952 21.9111 11.9961 21.7267 11.9793C20.9845 11.9117 20.2138 12.0739 19.4514 12.297C17.9566 12.7375 16.5064 13.5525 15.117 14.4636C14.5762 14.8475 13.9392 15.0735 13.2774 15.1162C12.9596 15.1275 12.7061 14.766 12.8873 14.5043C13.1487 14.1304 13.449 13.7853 13.7832 13.4749C14.074 13.2276 14.3832 13.0027 14.7081 12.8024L14.6939 12.7759Z" fill="currentColor"/> </svg></div></a></div></div><div class="margin-top margin-medium"><div class="button-group vertical"><a href="#select-schedule" class="learn-more-button stretch w-button">Pick your location</a><div aria-expanded="false" fs-modal-element="open-1" role="button" aria-roledescription="open-modal-trigger" aria-controls="fs-modal-2-popup" aria-haspopup="dialog" tabindex="0" class="learn-more-button is-alternate stretch"><div>Download brochure</div></div></div></div><div class="div-block-47"><div class="text-block-52">Trusted by 10,000+ PMMs</div></div></div></div></div></div></div></div><div class="hero_bg"></div></section><section id="light-section" class="section_hero is-dark hide"><div class="padding-global"><div class="container-large"><div class="padding-section-medium"><div class="w-layout-grid hero_component"><div id="w-node-b2d9004d-556e-acab-0317-90c2d15fefea-066badc4" class="hero-header_header-wrapper"><div class="hero_wrapper"><h1 class="hero-header">Transform your product marketing</h1><h1 class="hero-header">‍<br/>‍<span class="brand-color">skillset in two days</span></h1><div class="course-header_art-2 is-in-person w-embed"><svg width="138" height="138" viewBox="0 0 138 138" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M26.6391 73.0935C18.7288 65.5557 11.208 57.2898 1.1813 52.5457C0.585327 52.2613 0.327991 51.5502 0.609051 50.9508C0.893493 50.3548 1.60459 50.0975 2.20396 50.3785C12.4643 55.2344 20.1985 63.6458 28.2916 71.3597C28.7725 71.8135 28.7894 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your career.</div></div></div></div></div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15feffa-066badc4" class="hero_decal-wrapper"><div class="hero_gradient-embed w-embed"><svg width="1690" height="1690" viewBox="0 0 1690 1690" fill="none" xmlns="http://www.w3.org/2000/svg"> <g filter="url(#filter0_f_459_36618)"> <circle cx="845.148" cy="845.148" r="512.367" transform="rotate(-151.669 845.148 845.148)" fill="url(#paint0_linear_459_36618)"/> </g> <defs> <filter id="filter0_f_459_36618" x="0.628906" y="0.629272" width="1689.04" height="1689.04" filterUnits="userSpaceOnUse" color-interpolation-filters="sRGB"> <feFlood flood-opacity="0" result="BackgroundImageFix"/> <feBlend mode="normal" in="SourceGraphic" in2="BackgroundImageFix" result="shape"/> <feGaussianBlur stdDeviation="166.026" result="effect1_foregroundBlur_459_36618"/> </filter> <linearGradient id="paint0_linear_459_36618" x1="1049.69" y1="476.825" x2="845.148" y2="1357.51" gradientUnits="userSpaceOnUse"> <stop 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264.002C32.2514 264.784 31.9408 265.729 31.758 266.256Z" fill="url(#paint1_linear_708_90496)"/> <defs> <linearGradient id="paint0_linear_708_90496" x1="351.309" y1="152.104" x2="253.614" y2="386.127" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> <linearGradient id="paint1_linear_708_90496" x1="33.1642" y1="253.503" x2="26.4483" y2="269.591" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15feffd-066badc4" class="margin-top margin-medium"><a href="#" class="video-full_lightbox w-inline-block w-lightbox"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/6525ad0ca06d8aab34642a9c_Mask%20group.webp" loading="eager" sizes="100vw" srcset="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/6525ad0ca06d8aab34642a9c_Mask%20group-p-500.webp 500w, https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/6525ad0ca06d8aab34642a9c_Mask%20group-p-800.webp 800w, https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/6525ad0ca06d8aab34642a9c_Mask%20group-p-1080.webp 1080w, https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/6525ad0ca06d8aab34642a9c_Mask%20group.webp 1441w" alt="" class="video-full_lightbox-thumbnail"/><div class="lightbox-play-icon"><div class="icon-embed-large w-embed"><svg width="141" height="139" viewBox="0 0 141 139" fill="none" xmlns="http://www.w3.org/2000/svg"> <circle cx="71.0238" cy="69.0238" r="69.0238" fill="black" fill-opacity="0.4"/> <path d="M110.109 68.1917L52.7281 101.321L52.7281 35.0626L110.109 68.1917Z" fill="white" fill-opacity="0.8"/> </svg></div></div><script type="application/json" class="w-json">{ "items": [ { "url": "https://youtube.com/watch?v=yZ-HJgKo_K0?si=hCuuoLQYuxE1QOK4", "originalUrl": "https://youtube.com/watch?v=yZ-HJgKo_K0?si=hCuuoLQYuxE1QOK4", "width": 940, "height": 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text-weight-semibold">Jump to...</div></div><div class="jump-to_decal-line"></div><div class="margin-top margin-medium"><div class="jump-to-link-wrapper"><a href="#" class="jump-to_link w-inline-block"><div class="text-style-inline text-color-black">Workshop overview</div><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.5386L17.3273 11.3658L16.314 11.213C15.9559 11.1551 15.5945 11.1188 15.232 11.1043C14.2667 11.0792 13.3003 11.0867 12.3352 11.1013L9.44183 11.1646C8.25529 11.1977 7.0688 11.2268 5.88523 11.2882C5.29267 11.311 4.70258 11.3544 4.11119 11.3871C3.52198 11.4341 2.93072 11.4701 2.34398 11.5308C1.98422 11.5503 1.62343 11.5376 1.26592 11.4929C1.10095 11.4696 0.94434 11.4057 0.810129 11.307C0.675917 11.2083 0.568298 11.0778 0.496921 10.9273C0.236922 10.4762 0.369622 9.94505 0.846758 9.76626C1.15667 9.65764 1.48338 9.60482 1.81173 9.61025C3.29353 9.58895 4.77197 9.46304 6.23603 9.23347C6.63738 9.1398 7.05032 9.10561 7.46161 9.13199C8.73218 9.30607 10.0018 9.15802 11.2684 9.25982C11.7384 9.29588 12.2097 9.31345 12.681 9.33484C13.1524 9.35156 13.6241 9.3708 14.0942 9.41085C15.771 9.54543 17.4414 9.74297 19.1048 9.98543C19.764 10.0574 20.3845 10.3328 20.8801 10.7734C21.11 10.9871 21.031 11.4219 20.727 11.483C20.2954 11.5644 19.8575 11.6076 19.4184 11.6119C19.0577 11.5982 18.6982 11.5639 18.3415 11.5091L18.3354 11.5386Z" fill="currentColor"/> <path d="M14.6939 12.7759C15.3205 12.411 15.9607 12.0606 16.6281 11.7448C16.9825 11.5778 17.3412 11.4178 17.6959 11.2436C18.3149 10.9242 18.9626 10.6635 19.6303 10.465C20.3318 10.2578 21.0586 10.1482 21.79 10.1393L21.231 11.9465C20.6245 11.5893 20.0231 11.2226 19.4307 10.8417C17.3591 9.50732 15.367 8.05051 13.432 6.52538C13.1446 6.28364 12.8834 6.01239 12.6527 5.71609C12.5491 5.58195 12.4812 5.42374 12.4552 5.25623C12.4293 5.08872 12.4462 4.91737 12.5045 4.75818C12.6482 4.25901 13.1314 3.99143 13.587 4.20383C13.8776 4.34882 14.1432 4.53947 14.3736 4.7685C15.4474 5.77949 16.6438 6.65168 17.9348 7.36463C18.291 7.56297 18.6802 7.7409 18.9649 8.0207C19.878 8.91313 21.0095 9.5044 22.0268 10.253C22.0903 10.2992 22.1538 10.3454 22.2177 10.3919L22.3013 10.4528C22.451 10.5618 22.5608 10.7168 22.6139 10.8942C22.667 11.0716 22.6604 11.2615 22.5952 11.4348C22.53 11.6081 22.4097 11.7552 22.2528 11.8536C22.0959 11.952 21.9111 11.9961 21.7267 11.9793C20.9845 11.9117 20.2138 12.0739 19.4514 12.297C17.9566 12.7375 16.5064 13.5525 15.117 14.4636C14.5762 14.8475 13.9392 15.0735 13.2774 15.1162C12.9596 15.1275 12.7061 14.766 12.8873 14.5043C13.1487 14.1304 13.449 13.7853 13.7832 13.4749C14.074 13.2276 14.3832 13.0027 14.7081 12.8024L14.6939 12.7759Z" fill="currentColor"/> </svg></div></a><a href="#" class="jump-to_link w-inline-block"><div class="text-style-inline text-color-black">Your leaders</div><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.5386L17.3273 11.3658L16.314 11.213C15.9559 11.1551 15.5945 11.1188 15.232 11.1043C14.2667 11.0792 13.3003 11.0867 12.3352 11.1013L9.44183 11.1646C8.25529 11.1977 7.0688 11.2268 5.88523 11.2882C5.29267 11.311 4.70258 11.3544 4.11119 11.3871C3.52198 11.4341 2.93072 11.4701 2.34398 11.5308C1.98422 11.5503 1.62343 11.5376 1.26592 11.4929C1.10095 11.4696 0.94434 11.4057 0.810129 11.307C0.675917 11.2083 0.568298 11.0778 0.496921 10.9273C0.236922 10.4762 0.369622 9.94505 0.846758 9.76626C1.15667 9.65764 1.48338 9.60482 1.81173 9.61025C3.29353 9.58895 4.77197 9.46304 6.23603 9.23347C6.63738 9.1398 7.05032 9.10561 7.46161 9.13199C8.73218 9.30607 10.0018 9.15802 11.2684 9.25982C11.7384 9.29588 12.2097 9.31345 12.681 9.33484C13.1524 9.35156 13.6241 9.3708 14.0942 9.41085C15.771 9.54543 17.4414 9.74297 19.1048 9.98543C19.764 10.0574 20.3845 10.3328 20.8801 10.7734C21.11 10.9871 21.031 11.4219 20.727 11.483C20.2954 11.5644 19.8575 11.6076 19.4184 11.6119C19.0577 11.5982 18.6982 11.5639 18.3415 11.5091L18.3354 11.5386Z" fill="currentColor"/> <path d="M14.6939 12.7759C15.3205 12.411 15.9607 12.0606 16.6281 11.7448C16.9825 11.5778 17.3412 11.4178 17.6959 11.2436C18.3149 10.9242 18.9626 10.6635 19.6303 10.465C20.3318 10.2578 21.0586 10.1482 21.79 10.1393L21.231 11.9465C20.6245 11.5893 20.0231 11.2226 19.4307 10.8417C17.3591 9.50732 15.367 8.05051 13.432 6.52538C13.1446 6.28364 12.8834 6.01239 12.6527 5.71609C12.5491 5.58195 12.4812 5.42374 12.4552 5.25623C12.4293 5.08872 12.4462 4.91737 12.5045 4.75818C12.6482 4.25901 13.1314 3.99143 13.587 4.20383C13.8776 4.34882 14.1432 4.53947 14.3736 4.7685C15.4474 5.77949 16.6438 6.65168 17.9348 7.36463C18.291 7.56297 18.6802 7.7409 18.9649 8.0207C19.878 8.91313 21.0095 9.5044 22.0268 10.253C22.0903 10.2992 22.1538 10.3454 22.2177 10.3919L22.3013 10.4528C22.451 10.5618 22.5608 10.7168 22.6139 10.8942C22.667 11.0716 22.6604 11.2615 22.5952 11.4348C22.53 11.6081 22.4097 11.7552 22.2528 11.8536C22.0959 11.952 21.9111 11.9961 21.7267 11.9793C20.9845 11.9117 20.2138 12.0739 19.4514 12.297C17.9566 12.7375 16.5064 13.5525 15.117 14.4636C14.5762 14.8475 13.9392 15.0735 13.2774 15.1162C12.9596 15.1275 12.7061 14.766 12.8873 14.5043C13.1487 14.1304 13.449 13.7853 13.7832 13.4749C14.074 13.2276 14.3832 13.0027 14.7081 12.8024L14.6939 12.7759Z" fill="currentColor"/> </svg></div></a><a href="#" class="jump-to_link w-inline-block"><div class="text-style-inline text-color-black">Workshop benefits</div><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.5386L17.3273 11.3658L16.314 11.213C15.9559 11.1551 15.5945 11.1188 15.232 11.1043C14.2667 11.0792 13.3003 11.0867 12.3352 11.1013L9.44183 11.1646C8.25529 11.1977 7.0688 11.2268 5.88523 11.2882C5.29267 11.311 4.70258 11.3544 4.11119 11.3871C3.52198 11.4341 2.93072 11.4701 2.34398 11.5308C1.98422 11.5503 1.62343 11.5376 1.26592 11.4929C1.10095 11.4696 0.94434 11.4057 0.810129 11.307C0.675917 11.2083 0.568298 11.0778 0.496921 10.9273C0.236922 10.4762 0.369622 9.94505 0.846758 9.76626C1.15667 9.65764 1.48338 9.60482 1.81173 9.61025C3.29353 9.58895 4.77197 9.46304 6.23603 9.23347C6.63738 9.1398 7.05032 9.10561 7.46161 9.13199C8.73218 9.30607 10.0018 9.15802 11.2684 9.25982C11.7384 9.29588 12.2097 9.31345 12.681 9.33484C13.1524 9.35156 13.6241 9.3708 14.0942 9.41085C15.771 9.54543 17.4414 9.74297 19.1048 9.98543C19.764 10.0574 20.3845 10.3328 20.8801 10.7734C21.11 10.9871 21.031 11.4219 20.727 11.483C20.2954 11.5644 19.8575 11.6076 19.4184 11.6119C19.0577 11.5982 18.6982 11.5639 18.3415 11.5091L18.3354 11.5386Z" fill="currentColor"/> <path d="M14.6939 12.7759C15.3205 12.411 15.9607 12.0606 16.6281 11.7448C16.9825 11.5778 17.3412 11.4178 17.6959 11.2436C18.3149 10.9242 18.9626 10.6635 19.6303 10.465C20.3318 10.2578 21.0586 10.1482 21.79 10.1393L21.231 11.9465C20.6245 11.5893 20.0231 11.2226 19.4307 10.8417C17.3591 9.50732 15.367 8.05051 13.432 6.52538C13.1446 6.28364 12.8834 6.01239 12.6527 5.71609C12.5491 5.58195 12.4812 5.42374 12.4552 5.25623C12.4293 5.08872 12.4462 4.91737 12.5045 4.75818C12.6482 4.25901 13.1314 3.99143 13.587 4.20383C13.8776 4.34882 14.1432 4.53947 14.3736 4.7685C15.4474 5.77949 16.6438 6.65168 17.9348 7.36463C18.291 7.56297 18.6802 7.7409 18.9649 8.0207C19.878 8.91313 21.0095 9.5044 22.0268 10.253C22.0903 10.2992 22.1538 10.3454 22.2177 10.3919L22.3013 10.4528C22.451 10.5618 22.5608 10.7168 22.6139 10.8942C22.667 11.0716 22.6604 11.2615 22.5952 11.4348C22.53 11.6081 22.4097 11.7552 22.2528 11.8536C22.0959 11.952 21.9111 11.9961 21.7267 11.9793C20.9845 11.9117 20.2138 12.0739 19.4514 12.297C17.9566 12.7375 16.5064 13.5525 15.117 14.4636C14.5762 14.8475 13.9392 15.0735 13.2774 15.1162C12.9596 15.1275 12.7061 14.766 12.8873 14.5043C13.1487 14.1304 13.449 13.7853 13.7832 13.4749C14.074 13.2276 14.3832 13.0027 14.7081 12.8024L14.6939 12.7759Z" fill="currentColor"/> </svg></div></a><a href="#" class="jump-to_link w-inline-block"><div class="text-style-inline text-color-black">What's included</div><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.5386L17.3273 11.3658L16.314 11.213C15.9559 11.1551 15.5945 11.1188 15.232 11.1043C14.2667 11.0792 13.3003 11.0867 12.3352 11.1013L9.44183 11.1646C8.25529 11.1977 7.0688 11.2268 5.88523 11.2882C5.29267 11.311 4.70258 11.3544 4.11119 11.3871C3.52198 11.4341 2.93072 11.4701 2.34398 11.5308C1.98422 11.5503 1.62343 11.5376 1.26592 11.4929C1.10095 11.4696 0.94434 11.4057 0.810129 11.307C0.675917 11.2083 0.568298 11.0778 0.496921 10.9273C0.236922 10.4762 0.369622 9.94505 0.846758 9.76626C1.15667 9.65764 1.48338 9.60482 1.81173 9.61025C3.29353 9.58895 4.77197 9.46304 6.23603 9.23347C6.63738 9.1398 7.05032 9.10561 7.46161 9.13199C8.73218 9.30607 10.0018 9.15802 11.2684 9.25982C11.7384 9.29588 12.2097 9.31345 12.681 9.33484C13.1524 9.35156 13.6241 9.3708 14.0942 9.41085C15.771 9.54543 17.4414 9.74297 19.1048 9.98543C19.764 10.0574 20.3845 10.3328 20.8801 10.7734C21.11 10.9871 21.031 11.4219 20.727 11.483C20.2954 11.5644 19.8575 11.6076 19.4184 11.6119C19.0577 11.5982 18.6982 11.5639 18.3415 11.5091L18.3354 11.5386Z" fill="currentColor"/> <path d="M14.6939 12.7759C15.3205 12.411 15.9607 12.0606 16.6281 11.7448C16.9825 11.5778 17.3412 11.4178 17.6959 11.2436C18.3149 10.9242 18.9626 10.6635 19.6303 10.465C20.3318 10.2578 21.0586 10.1482 21.79 10.1393L21.231 11.9465C20.6245 11.5893 20.0231 11.2226 19.4307 10.8417C17.3591 9.50732 15.367 8.05051 13.432 6.52538C13.1446 6.28364 12.8834 6.01239 12.6527 5.71609C12.5491 5.58195 12.4812 5.42374 12.4552 5.25623C12.4293 5.08872 12.4462 4.91737 12.5045 4.75818C12.6482 4.25901 13.1314 3.99143 13.587 4.20383C13.8776 4.34882 14.1432 4.53947 14.3736 4.7685C15.4474 5.77949 16.6438 6.65168 17.9348 7.36463C18.291 7.56297 18.6802 7.7409 18.9649 8.0207C19.878 8.91313 21.0095 9.5044 22.0268 10.253C22.0903 10.2992 22.1538 10.3454 22.2177 10.3919L22.3013 10.4528C22.451 10.5618 22.5608 10.7168 22.6139 10.8942C22.667 11.0716 22.6604 11.2615 22.5952 11.4348C22.53 11.6081 22.4097 11.7552 22.2528 11.8536C22.0959 11.952 21.9111 11.9961 21.7267 11.9793C20.9845 11.9117 20.2138 12.0739 19.4514 12.297C17.9566 12.7375 16.5064 13.5525 15.117 14.4636C14.5762 14.8475 13.9392 15.0735 13.2774 15.1162C12.9596 15.1275 12.7061 14.766 12.8873 14.5043C13.1487 14.1304 13.449 13.7853 13.7832 13.4749C14.074 13.2276 14.3832 13.0027 14.7081 12.8024L14.6939 12.7759Z" fill="currentColor"/> </svg></div></a><a href="#" class="jump-to_link w-inline-block"><div class="text-style-inline text-color-black">Workshop schedule</div><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.5386L17.3273 11.3658L16.314 11.213C15.9559 11.1551 15.5945 11.1188 15.232 11.1043C14.2667 11.0792 13.3003 11.0867 12.3352 11.1013L9.44183 11.1646C8.25529 11.1977 7.0688 11.2268 5.88523 11.2882C5.29267 11.311 4.70258 11.3544 4.11119 11.3871C3.52198 11.4341 2.93072 11.4701 2.34398 11.5308C1.98422 11.5503 1.62343 11.5376 1.26592 11.4929C1.10095 11.4696 0.94434 11.4057 0.810129 11.307C0.675917 11.2083 0.568298 11.0778 0.496921 10.9273C0.236922 10.4762 0.369622 9.94505 0.846758 9.76626C1.15667 9.65764 1.48338 9.60482 1.81173 9.61025C3.29353 9.58895 4.77197 9.46304 6.23603 9.23347C6.63738 9.1398 7.05032 9.10561 7.46161 9.13199C8.73218 9.30607 10.0018 9.15802 11.2684 9.25982C11.7384 9.29588 12.2097 9.31345 12.681 9.33484C13.1524 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class="logo_logo"/></div></div></div><div class="margin-top margin-medium hide"><div class="text-align-center"><a href="#" class="see-more_link w-inline-block"><div class="text-size-small">See more</div></a></div></div><a data-w-id="e5f94749-8335-a986-c8a6-79b7a71cbbf2" href="#" class="see-more-logo-btn w-inline-block"><div class="text-block-71">See more</div></a></div></div><div class="container-large w-condition-invisible"><div class="sponsor_header"><div class="illustration_sposor w-embed"><svg width="187" height="120" viewBox="0 0 187 120" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M87.5277 101.514C108.631 112.949 132.767 121.349 156.697 119.703C165.404 119.105 173.464 116.595 181.739 114.099C182.319 113.925 182.65 113.309 182.476 112.726C182.299 112.143 181.683 111.812 181.1 111.989C172.985 114.435 165.085 116.917 156.546 117.503C132.956 119.126 109.177 110.773 88.3927 99.4766L88.5407 99.1429C90.1573 95.5236 89.156 90.2413 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85.6469C80.8871 78.0107 74.1217 69.7999 68.0238 65.2664C65.9341 63.7107 63.9344 62.5933 62.1756 62.1231C60.7244 61.7371 59.4648 61.7923 58.5621 62.6108C57.7059 63.3799 57.3663 64.4392 57.3808 65.6727C57.3953 67.121 57.8772 68.7841 58.6695 70.5748C62.6167 79.4822 74.2117 91.2078 80.4982 94.9693C82.4515 96.136 84.4367 97.2853 86.4539 98.4086Z" fill="#FF5C4D"/> <path fill-rule="evenodd" clip-rule="evenodd" d="M184.538 110.688C184.442 111.161 184.12 111.756 183.766 112.392C182.924 113.907 181.725 115.52 181.191 116.304C180.849 116.809 180.982 117.494 181.485 117.837C181.99 118.179 182.675 118.048 183.017 117.543C183.67 116.583 185.263 114.429 186.12 112.644C186.578 111.686 186.816 110.801 186.764 110.166C186.677 109.083 185.821 108.407 184.123 108.447C182.114 108.497 178.385 109.504 175.262 108.294C174.696 108.073 174.055 108.357 173.837 108.923C173.616 109.492 173.898 110.131 174.467 110.351C177.444 111.504 180.916 110.949 183.252 110.717C183.696 110.673 184.224 110.679 184.538 110.688Z" 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width="100%" height="100%" viewBox="0 0 39 36" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path fill-rule="evenodd" clip-rule="evenodd" d="M17.2596 13.3355C13.652 10.37 10.7288 6.83846 8.5321 2.72394C8.09277 1.90441 7.07051 1.59181 6.24253 2.03114C5.42301 2.47047 5.11035 3.49278 5.54968 4.32076C7.96601 8.82392 11.1597 12.6934 15.1137 15.9462C15.8318 16.5376 16.9048 16.4362 17.4962 15.718C18.0876 14.9915 17.9777 13.9269 17.2596 13.3355Z" fill="currentColor"/> <path fill-rule="evenodd" clip-rule="evenodd" d="M15.3364 1.78537C15.5223 5.19865 15.6913 8.61192 15.9025 12.0252C15.9617 12.9546 16.7643 13.6642 17.6936 13.6051C18.623 13.546 19.3327 12.7433 19.2735 11.814C19.0623 8.40915 18.8933 5.00435 18.7074 1.59107C18.6567 0.664246 17.8541 -0.049674 16.9248 0.00270801C15.9954 0.05509 15.2773 0.85348 15.3364 1.78537Z" fill="currentColor"/> <path fill-rule="evenodd" clip-rule="evenodd" d="M27.8793 2.47757C25.7164 5.73876 23.2664 8.74647 20.7994 11.788C20.208 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<path fill-rule="evenodd" clip-rule="evenodd" d="M16.2049 16.9606C17.1512 21.5736 17.4131 25.9838 17.4807 30.656C17.4892 31.5853 18.258 32.3288 19.1874 32.3203C20.1252 32.3034 20.8686 31.543 20.8517 30.6052C20.7841 25.7134 20.5054 21.1089 19.5169 16.2762C19.3226 15.3638 18.4354 14.7723 17.5145 14.9667C16.6021 15.1525 16.0106 16.0481 16.2049 16.9606Z" fill="currentColor"/> <path fill-rule="evenodd" clip-rule="evenodd" d="M16.358 16.5894C13.6207 22.0641 12.2097 28.1472 9.27803 33.5037C8.83024 34.3148 9.13434 35.3455 9.95386 35.7933C10.7734 36.241 11.7957 35.9369 12.2435 35.1258C15.1921 29.7355 16.6199 23.6187 19.3826 18.1017C19.7966 17.2653 19.4587 16.2514 18.6307 15.829C17.7943 15.415 16.7805 15.753 16.358 16.5894Z" fill="currentColor"/> <path fill-rule="evenodd" clip-rule="evenodd" d="M17.8641 15.3482C12.4147 16.3113 6.97369 16.7507 1.49048 17.4012C0.561122 17.5111 -0.097877 18.3475 0.0119561 19.2769C0.121789 20.2062 0.958289 20.8652 1.88765 20.7554C7.43 20.1048 12.9385 19.6486 18.4555 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28.6869 64.809 26.7216C67.1831 24.5212 68.0651 22.2512 67.8275 20.094C67.4462 16.6426 64.5201 13.6642 60.9603 11.9485C57.353 10.1284 53.0191 9.47126 49.738 11.2171C47.6219 12.3012 45.9884 14.3189 45.2771 17.5525C44.4103 21.565 45.8917 25.1238 48.4193 28.0333C49.8349 29.7455 51.5668 31.208 53.4315 32.4391Z" fill="#09100F"/> <path fill-rule="evenodd" clip-rule="evenodd" d="M128.084 20.173C127.757 20.751 127.241 21.3479 126.724 21.9449C125.734 23.1344 124.667 24.2228 124.14 25.1479C120.882 30.7082 117.044 37.4168 115.68 43.7691C115.521 44.4392 115.976 45.1571 116.688 45.3039C117.4 45.4508 118.109 45.0529 118.257 44.2748C119.574 38.2544 123.304 31.8829 126.421 26.4458C126.997 25.5157 128.282 24.1883 129.299 22.996C130.156 21.9288 130.82 20.8808 130.999 19.8814C131.14 19.3221 130.827 18.372 129.546 17.8458C127.736 17.1545 122.876 16.8768 122.402 16.8152C117.601 16.2049 113.365 15.5385 109.992 11.7321C109.511 11.2349 108.676 11.2096 108.123 11.5921C107.58 12.0827 107.536 12.9596 108.018 13.4567C111.86 17.7614 116.635 18.8101 122.103 19.4627C122.444 19.4285 125.347 19.5743 127.4 20.0232C127.625 20.1097 127.862 20.0862 128.084 20.173Z" fill="#09100F"/> </svg></div><div id="w-node-f16e3462-faf7-a736-a16a-6b2c6bf22493-066badc4" class="w-richtext"><p>Ready to level up in product marketing? Whether you're new to the game or looking to refine your skills, our in-person course is the ticket. <br/><br/>We address the real challenges you face – from breaking into the PMM world to understanding the tools and frameworks you’ll use once you’re there. And guess what? <br/><br/>We're bringing in industry experts to share their tried-and-tested strategies. Plus, with this certification, your entire team will be on the same page, speaking the same PMM language. Let's make magic together!</p></div></div></div><h2 class="heading-style-h3 margin-bottom margin-small">Curriculum</h2><div data-duration-in="400" data-duration-out="200" data-current="Tab 1" data-easing="ease" class="overview_component w-tabs"><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff074-066badc4" class="overview_tabs-menu w-tab-menu"><a data-w-tab="Tab 1" class="overview_tabs-link-2 w-inline-block w-tab-link w--current"><p>Welcome</p><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.738L17.3273 11.5651L16.314 11.4123C15.9559 11.3545 15.5945 11.3182 15.232 11.3036C14.2667 11.2785 13.3003 11.2861 12.3352 11.3006L9.44183 11.364C8.25529 11.3971 7.0688 11.4261 5.88523 11.4875C5.29267 11.5103 4.70258 11.5538 4.11119 11.5864C3.52198 11.6335 2.93072 11.6695 2.34398 11.7302C1.98422 11.7496 1.62343 11.7369 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</svg></div></a><a data-w-tab="Tab 2" class="overview_tabs-link-2 w-inline-block w-tab-link"><p>Research</p><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.738L17.3273 11.5651L16.314 11.4123C15.9559 11.3545 15.5945 11.3182 15.232 11.3036C14.2667 11.2785 13.3003 11.2861 12.3352 11.3006L9.44183 11.364C8.25529 11.3971 7.0688 11.4261 5.88523 11.4875C5.29267 11.5103 4.70258 11.5538 4.11119 11.5864C3.52198 11.6335 2.93072 11.6695 2.34398 11.7302C1.98422 11.7496 1.62343 11.7369 1.26592 11.6922C1.10095 11.6689 0.94434 11.6051 0.810129 11.5063C0.675917 11.4076 0.568298 11.2771 0.496921 11.1266C0.236922 10.6755 0.369622 10.1444 0.846758 9.96561C1.15667 9.85698 1.48338 9.80416 1.81173 9.80959C3.29353 9.78829 4.77197 9.66238 6.23603 9.43281C6.63738 9.33915 7.05032 9.30496 7.46161 9.33134C8.73218 9.50541 10.0018 9.35736 11.2684 9.45916C11.7384 9.49522 12.2097 9.51279 12.681 9.53418C13.1524 9.5509 13.6241 9.57014 14.0942 9.61019C15.771 9.74477 17.4414 9.94231 19.1048 10.1848C19.764 10.2567 20.3845 10.5321 20.8801 10.9728C21.11 11.1865 21.031 11.6212 20.727 11.6824C20.2954 11.7638 19.8575 11.8069 19.4184 11.8112C19.0577 11.7975 18.6982 11.7632 18.3415 11.7084L18.3354 11.738Z" fill="currentColor"/> <path d="M14.6939 12.9735C15.3205 12.6085 15.9607 12.2582 16.6281 11.9423C16.9825 11.7754 17.3412 11.6154 17.6959 11.4412C18.3149 11.1218 18.9626 10.8611 19.6303 10.6625C20.3318 10.4554 21.0586 10.3458 21.79 10.3368L21.231 12.144C20.6245 11.7868 20.0231 11.4202 19.4307 11.0392C17.3591 9.7049 15.367 8.24808 13.432 6.72295C13.1446 6.48121 12.8834 6.20996 12.6527 5.91366C12.5491 5.77952 12.4812 5.62131 12.4552 5.4538C12.4293 5.28629 12.4462 5.11494 12.5045 4.95575C12.6482 4.45658 13.1314 4.189 13.587 4.4014C13.8776 4.54639 14.1432 4.73704 14.3736 4.96608C15.4474 5.97706 16.6438 6.84925 17.9348 7.5622C18.291 7.76054 18.6802 7.93848 18.9649 8.21827C19.878 9.1107 21.0095 9.70197 22.0268 10.4505C22.0903 10.4968 22.1538 10.543 22.2177 10.5895L22.3013 10.6503C22.451 10.7593 22.5608 10.9144 22.6139 11.0918C22.667 11.2692 22.6604 11.4591 22.5952 11.6324C22.53 11.8057 22.4097 11.9528 22.2528 12.0512C22.0959 12.1495 21.9111 12.1937 21.7267 12.1769C20.9845 12.1093 20.2138 12.2714 19.4514 12.4946C17.9566 12.935 16.5064 13.7501 15.117 14.6612C14.5762 15.0451 13.9392 15.2711 13.2774 15.3138C12.9596 15.3251 12.7061 14.9635 12.8873 14.7019C13.1487 14.328 13.449 13.9829 13.7832 13.6725C14.074 13.4251 14.3832 13.2003 14.7081 13L14.6939 12.9735Z" fill="currentColor"/> </svg></div></a><a data-w-tab="Tab 3" class="overview_tabs-link-2 w-inline-block w-tab-link"><p>Pricing</p><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.738L17.3273 11.5651L16.314 11.4123C15.9559 11.3545 15.5945 11.3182 15.232 11.3036C14.2667 11.2785 13.3003 11.2861 12.3352 11.3006L9.44183 11.364C8.25529 11.3971 7.0688 11.4261 5.88523 11.4875C5.29267 11.5103 4.70258 11.5538 4.11119 11.5864C3.52198 11.6335 2.93072 11.6695 2.34398 11.7302C1.98422 11.7496 1.62343 11.7369 1.26592 11.6922C1.10095 11.6689 0.94434 11.6051 0.810129 11.5063C0.675917 11.4076 0.568298 11.2771 0.496921 11.1266C0.236922 10.6755 0.369622 10.1444 0.846758 9.96561C1.15667 9.85698 1.48338 9.80416 1.81173 9.80959C3.29353 9.78829 4.77197 9.66238 6.23603 9.43281C6.63738 9.33915 7.05032 9.30496 7.46161 9.33134C8.73218 9.50541 10.0018 9.35736 11.2684 9.45916C11.7384 9.49522 12.2097 9.51279 12.681 9.53418C13.1524 9.5509 13.6241 9.57014 14.0942 9.61019C15.771 9.74477 17.4414 9.94231 19.1048 10.1848C19.764 10.2567 20.3845 10.5321 20.8801 10.9728C21.11 11.1865 21.031 11.6212 20.727 11.6824C20.2954 11.7638 19.8575 11.8069 19.4184 11.8112C19.0577 11.7975 18.6982 11.7632 18.3415 11.7084L18.3354 11.738Z" fill="currentColor"/> <path d="M14.6939 12.9735C15.3205 12.6085 15.9607 12.2582 16.6281 11.9423C16.9825 11.7754 17.3412 11.6154 17.6959 11.4412C18.3149 11.1218 18.9626 10.8611 19.6303 10.6625C20.3318 10.4554 21.0586 10.3458 21.79 10.3368L21.231 12.144C20.6245 11.7868 20.0231 11.4202 19.4307 11.0392C17.3591 9.7049 15.367 8.24808 13.432 6.72295C13.1446 6.48121 12.8834 6.20996 12.6527 5.91366C12.5491 5.77952 12.4812 5.62131 12.4552 5.4538C12.4293 5.28629 12.4462 5.11494 12.5045 4.95575C12.6482 4.45658 13.1314 4.189 13.587 4.4014C13.8776 4.54639 14.1432 4.73704 14.3736 4.96608C15.4474 5.97706 16.6438 6.84925 17.9348 7.5622C18.291 7.76054 18.6802 7.93848 18.9649 8.21827C19.878 9.1107 21.0095 9.70197 22.0268 10.4505C22.0903 10.4968 22.1538 10.543 22.2177 10.5895L22.3013 10.6503C22.451 10.7593 22.5608 10.9144 22.6139 11.0918C22.667 11.2692 22.6604 11.4591 22.5952 11.6324C22.53 11.8057 22.4097 11.9528 22.2528 12.0512C22.0959 12.1495 21.9111 12.1937 21.7267 12.1769C20.9845 12.1093 20.2138 12.2714 19.4514 12.4946C17.9566 12.935 16.5064 13.7501 15.117 14.6612C14.5762 15.0451 13.9392 15.2711 13.2774 15.3138C12.9596 15.3251 12.7061 14.9635 12.8873 14.7019C13.1487 14.328 13.449 13.9829 13.7832 13.6725C14.074 13.4251 14.3832 13.2003 14.7081 13L14.6939 12.9735Z" fill="currentColor"/> </svg></div></a><a data-w-tab="Tab 4" class="overview_tabs-link-2 w-inline-block w-tab-link"><p>OKRs</p><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.738L17.3273 11.5651L16.314 11.4123C15.9559 11.3545 15.5945 11.3182 15.232 11.3036C14.2667 11.2785 13.3003 11.2861 12.3352 11.3006L9.44183 11.364C8.25529 11.3971 7.0688 11.4261 5.88523 11.4875C5.29267 11.5103 4.70258 11.5538 4.11119 11.5864C3.52198 11.6335 2.93072 11.6695 2.34398 11.7302C1.98422 11.7496 1.62343 11.7369 1.26592 11.6922C1.10095 11.6689 0.94434 11.6051 0.810129 11.5063C0.675917 11.4076 0.568298 11.2771 0.496921 11.1266C0.236922 10.6755 0.369622 10.1444 0.846758 9.96561C1.15667 9.85698 1.48338 9.80416 1.81173 9.80959C3.29353 9.78829 4.77197 9.66238 6.23603 9.43281C6.63738 9.33915 7.05032 9.30496 7.46161 9.33134C8.73218 9.50541 10.0018 9.35736 11.2684 9.45916C11.7384 9.49522 12.2097 9.51279 12.681 9.53418C13.1524 9.5509 13.6241 9.57014 14.0942 9.61019C15.771 9.74477 17.4414 9.94231 19.1048 10.1848C19.764 10.2567 20.3845 10.5321 20.8801 10.9728C21.11 11.1865 21.031 11.6212 20.727 11.6824C20.2954 11.7638 19.8575 11.8069 19.4184 11.8112C19.0577 11.7975 18.6982 11.7632 18.3415 11.7084L18.3354 11.738Z" fill="currentColor"/> <path d="M14.6939 12.9735C15.3205 12.6085 15.9607 12.2582 16.6281 11.9423C16.9825 11.7754 17.3412 11.6154 17.6959 11.4412C18.3149 11.1218 18.9626 10.8611 19.6303 10.6625C20.3318 10.4554 21.0586 10.3458 21.79 10.3368L21.231 12.144C20.6245 11.7868 20.0231 11.4202 19.4307 11.0392C17.3591 9.7049 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data-w-tab="Tab 5" class="overview_tabs-link-2 w-inline-block w-tab-link"><p>Positioning & messaging</p><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.738L17.3273 11.5651L16.314 11.4123C15.9559 11.3545 15.5945 11.3182 15.232 11.3036C14.2667 11.2785 13.3003 11.2861 12.3352 11.3006L9.44183 11.364C8.25529 11.3971 7.0688 11.4261 5.88523 11.4875C5.29267 11.5103 4.70258 11.5538 4.11119 11.5864C3.52198 11.6335 2.93072 11.6695 2.34398 11.7302C1.98422 11.7496 1.62343 11.7369 1.26592 11.6922C1.10095 11.6689 0.94434 11.6051 0.810129 11.5063C0.675917 11.4076 0.568298 11.2771 0.496921 11.1266C0.236922 10.6755 0.369622 10.1444 0.846758 9.96561C1.15667 9.85698 1.48338 9.80416 1.81173 9.80959C3.29353 9.78829 4.77197 9.66238 6.23603 9.43281C6.63738 9.33915 7.05032 9.30496 7.46161 9.33134C8.73218 9.50541 10.0018 9.35736 11.2684 9.45916C11.7384 9.49522 12.2097 9.51279 12.681 9.53418C13.1524 9.5509 13.6241 9.57014 14.0942 9.61019C15.771 9.74477 17.4414 9.94231 19.1048 10.1848C19.764 10.2567 20.3845 10.5321 20.8801 10.9728C21.11 11.1865 21.031 11.6212 20.727 11.6824C20.2954 11.7638 19.8575 11.8069 19.4184 11.8112C19.0577 11.7975 18.6982 11.7632 18.3415 11.7084L18.3354 11.738Z" fill="currentColor"/> <path d="M14.6939 12.9735C15.3205 12.6085 15.9607 12.2582 16.6281 11.9423C16.9825 11.7754 17.3412 11.6154 17.6959 11.4412C18.3149 11.1218 18.9626 10.8611 19.6303 10.6625C20.3318 10.4554 21.0586 10.3458 21.79 10.3368L21.231 12.144C20.6245 11.7868 20.0231 11.4202 19.4307 11.0392C17.3591 9.7049 15.367 8.24808 13.432 6.72295C13.1446 6.48121 12.8834 6.20996 12.6527 5.91366C12.5491 5.77952 12.4812 5.62131 12.4552 5.4538C12.4293 5.28629 12.4462 5.11494 12.5045 4.95575C12.6482 4.45658 13.1314 4.189 13.587 4.4014C13.8776 4.54639 14.1432 4.73704 14.3736 4.96608C15.4474 5.97706 16.6438 6.84925 17.9348 7.5622C18.291 7.76054 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12.1769C20.9845 12.1093 20.2138 12.2714 19.4514 12.4946C17.9566 12.935 16.5064 13.7501 15.117 14.6612C14.5762 15.0451 13.9392 15.2711 13.2774 15.3138C12.9596 15.3251 12.7061 14.9635 12.8873 14.7019C13.1487 14.328 13.449 13.9829 13.7832 13.6725C14.074 13.4251 14.3832 13.2003 14.7081 13L14.6939 12.9735Z" fill="currentColor"/> </svg></div></a><a data-w-tab="Tab 7" class="overview_tabs-link-2 w-inline-block w-tab-link"><p>Communication</p><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.738L17.3273 11.5651L16.314 11.4123C15.9559 11.3545 15.5945 11.3182 15.232 11.3036C14.2667 11.2785 13.3003 11.2861 12.3352 11.3006L9.44183 11.364C8.25529 11.3971 7.0688 11.4261 5.88523 11.4875C5.29267 11.5103 4.70258 11.5538 4.11119 11.5864C3.52198 11.6335 2.93072 11.6695 2.34398 11.7302C1.98422 11.7496 1.62343 11.7369 1.26592 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</svg></div></a><a data-w-tab="Tab 8" class="overview_tabs-link-2 w-inline-block w-tab-link"><p>Sales enablement</p><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.738L17.3273 11.5651L16.314 11.4123C15.9559 11.3545 15.5945 11.3182 15.232 11.3036C14.2667 11.2785 13.3003 11.2861 12.3352 11.3006L9.44183 11.364C8.25529 11.3971 7.0688 11.4261 5.88523 11.4875C5.29267 11.5103 4.70258 11.5538 4.11119 11.5864C3.52198 11.6335 2.93072 11.6695 2.34398 11.7302C1.98422 11.7496 1.62343 11.7369 1.26592 11.6922C1.10095 11.6689 0.94434 11.6051 0.810129 11.5063C0.675917 11.4076 0.568298 11.2771 0.496921 11.1266C0.236922 10.6755 0.369622 10.1444 0.846758 9.96561C1.15667 9.85698 1.48338 9.80416 1.81173 9.80959C3.29353 9.78829 4.77197 9.66238 6.23603 9.43281C6.63738 9.33915 7.05032 9.30496 7.46161 9.33134C8.73218 9.50541 10.0018 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7.5622C18.291 7.76054 18.6802 7.93848 18.9649 8.21827C19.878 9.1107 21.0095 9.70197 22.0268 10.4505C22.0903 10.4968 22.1538 10.543 22.2177 10.5895L22.3013 10.6503C22.451 10.7593 22.5608 10.9144 22.6139 11.0918C22.667 11.2692 22.6604 11.4591 22.5952 11.6324C22.53 11.8057 22.4097 11.9528 22.2528 12.0512C22.0959 12.1495 21.9111 12.1937 21.7267 12.1769C20.9845 12.1093 20.2138 12.2714 19.4514 12.4946C17.9566 12.935 16.5064 13.7501 15.117 14.6612C14.5762 15.0451 13.9392 15.2711 13.2774 15.3138C12.9596 15.3251 12.7061 14.9635 12.8873 14.7019C13.1487 14.328 13.449 13.9829 13.7832 13.6725C14.074 13.4251 14.3832 13.2003 14.7081 13L14.6939 12.9735Z" fill="currentColor"/> </svg></div></a><a data-w-tab="Tab 9" class="overview_tabs-link-2 w-inline-block w-tab-link"><p>Onboarding</p><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.738L17.3273 11.5651L16.314 11.4123C15.9559 11.3545 15.5945 11.3182 15.232 11.3036C14.2667 11.2785 13.3003 11.2861 12.3352 11.3006L9.44183 11.364C8.25529 11.3971 7.0688 11.4261 5.88523 11.4875C5.29267 11.5103 4.70258 11.5538 4.11119 11.5864C3.52198 11.6335 2.93072 11.6695 2.34398 11.7302C1.98422 11.7496 1.62343 11.7369 1.26592 11.6922C1.10095 11.6689 0.94434 11.6051 0.810129 11.5063C0.675917 11.4076 0.568298 11.2771 0.496921 11.1266C0.236922 10.6755 0.369622 10.1444 0.846758 9.96561C1.15667 9.85698 1.48338 9.80416 1.81173 9.80959C3.29353 9.78829 4.77197 9.66238 6.23603 9.43281C6.63738 9.33915 7.05032 9.30496 7.46161 9.33134C8.73218 9.50541 10.0018 9.35736 11.2684 9.45916C11.7384 9.49522 12.2097 9.51279 12.681 9.53418C13.1524 9.5509 13.6241 9.57014 14.0942 9.61019C15.771 9.74477 17.4414 9.94231 19.1048 10.1848C19.764 10.2567 20.3845 10.5321 20.8801 10.9728C21.11 11.1865 21.031 11.6212 20.727 11.6824C20.2954 11.7638 19.8575 11.8069 19.4184 11.8112C19.0577 11.7975 18.6982 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fill="currentColor"/> </svg></div></a></div><div class="w-tab-content"><div data-w-tab="Tab 1" class="w-tab-pane w--tab-active"><div class="overview_image-wrapper"><div class="margin-bottom margin-small"><p class="text-size-xlarge text-weight-medium">Chapters</p></div><div class="overview_list-wrapper"><div class="w-richtext"><ul role="list"><li>PMA's product marketing playbook</li><li>The product lifecycle</li><li>How to work with product management</li></ul><p></p></div></div></div></div><div data-w-tab="Tab 2" class="w-tab-pane"><div class="overview_image-wrapper"><div class="margin-bottom margin-small"><p class="text-size-xlarge text-weight-medium">Chapters</p></div><div class="overview_list-wrapper"><div class="w-richtext"><ul role="list"><li>Win-loss interviews</li><li>Customer feedback</li><li>Observations and the rest of your market</li><li>Competitor intel</li><li>Validating your hypothesis</li><li>Building a business case</li></ul><p></p></div></div></div></div><div data-w-tab="Tab 3" class="w-tab-pane"><div class="overview_image-wrapper"><div class="margin-bottom margin-small"><p class="text-size-xlarge text-weight-medium">Chapters</p></div><div class="overview_list-wrapper"><div class="w-richtext"><ul role="list"><li>Calculating your baseline</li><li>Cost-plus pricing</li><li>Competitor-based pricing</li><li>Value-based pricing</li><li>Dynamic pricing</li><li>Price sensitivity surveys and conjoint analysis</li></ul><p></p></div></div></div></div><div data-w-tab="Tab 4" class="w-tab-pane"><div class="overview_image-wrapper"><div class="margin-bottom margin-small"><p class="text-size-xlarge text-weight-medium">Chapters</p></div><div class="overview_list-wrapper"><div class="w-richtext"><ul role="list"><li>Go-to-market OKRs</li><li>Sales enablement OKRs</li><li>Lead gen OKRs</li><li>Product adoption OKRs</li></ul><p></p></div></div></div></div><div data-w-tab="Tab 5" class="w-tab-pane"><div class="overview_image-wrapper"><div class="margin-bottom margin-small"><p class="text-size-xlarge text-weight-medium">Chapters</p></div><div class="overview_list-wrapper"><div class="w-richtext"><ul role="list"><li>Positioning fundamentals</li><li>How to approach positioning</li><li>Understanding messaging</li><li>An intro to narrative design</li><li>Storytelling framework</li></ul><p></p></div></div></div></div><div data-w-tab="Tab 6" class="w-tab-pane"><div class="overview_image-wrapper"><div class="margin-bottom margin-small"><p class="text-size-xlarge text-weight-medium">Chapters</p></div><div class="overview_list-wrapper"><div class="w-richtext"><ul role="list"><li>Go-to-market process</li><li>Go-to-market templates (and how to use them)</li><li>Acquisition and engagement channels</li><li>Timing your launch</li><li>Communicating your go-to-market strategy</li></ul><p></p></div></div></div></div><div data-w-tab="Tab 7" class="w-tab-pane"><div class="overview_image-wrapper"><div class="margin-bottom margin-small"><p class="text-size-xlarge text-weight-medium">Chapters</p></div><div class="overview_list-wrapper"><div class="w-richtext"><ul role="list"><li>The importance of strong communication skills</li><li>12 tips to communicate better</li></ul><p></p></div></div></div></div><div data-w-tab="Tab 8" class="w-tab-pane"><div class="overview_image-wrapper"><div class="margin-bottom margin-small"><p class="text-size-xlarge text-weight-medium">Chapters</p></div><div class="overview_list-wrapper"><div class="w-richtext"><ul role="list"><li>The role of sales enablement</li><li>Sales enablement tactics</li><li>Sales enablement fundamentals</li><li>Getting sales teams bought in</li><li>Measuring sales enablement</li></ul><p></p></div></div></div></div><div data-w-tab="Tab 9" class="w-tab-pane"><div class="overview_image-wrapper"><div class="margin-bottom margin-small"><p class="text-size-xlarge text-weight-medium">Chapters</p></div><div class="overview_list-wrapper"><div class="w-richtext"><ul role="list"><li>Onboarding examples</li><li>Onboarding framework</li><li>Onboarding best practices</li><li>Retention tactics</li><li>Customer case studies</li></ul><p></p></div></div></div></div><div data-w-tab="Tab 10" class="w-tab-pane"><div class="overview_image-wrapper"><div class="margin-bottom margin-small"><p class="text-size-xlarge text-weight-medium">Chapters</p></div><div class="overview_list-wrapper"><div class="w-richtext"><ul role="list"><li>Analysis fundamentals</li><li>Areas to analyze</li><li>A/B testing</li><li>Cohort analysis</li></ul><p></p></div></div></div></div></div></div><div class="overview_component-mobile"><div class="w-layout-grid overview_mobile_list"><div class="overview_mobile-accordion"><div data-w-id="b2d9004d-556e-acab-0317-90c2d15ff183" style="color:rgb(9,16,15)" class="overview_mobile-question"><div style="display:none" class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.738L17.3273 11.5651L16.314 11.4123C15.9559 11.3545 15.5945 11.3182 15.232 11.3036C14.2667 11.2785 13.3003 11.2861 12.3352 11.3006L9.44183 11.364C8.25529 11.3971 7.0688 11.4261 5.88523 11.4875C5.29267 11.5103 4.70258 11.5538 4.11119 11.5864C3.52198 11.6335 2.93072 11.6695 2.34398 11.7302C1.98422 11.7496 1.62343 11.7369 1.26592 11.6922C1.10095 11.6689 0.94434 11.6051 0.810129 11.5063C0.675917 11.4076 0.568298 11.2771 0.496921 11.1266C0.236922 10.6755 0.369622 10.1444 0.846758 9.96561C1.15667 9.85698 1.48338 9.80416 1.81173 9.80959C3.29353 9.78829 4.77197 9.66238 6.23603 9.43281C6.63738 9.33915 7.05032 9.30496 7.46161 9.33134C8.73218 9.50541 10.0018 9.35736 11.2684 9.45916C11.7384 9.49522 12.2097 9.51279 12.681 9.53418C13.1524 9.5509 13.6241 9.57014 14.0942 9.61019C15.771 9.74477 17.4414 9.94231 19.1048 10.1848C19.764 10.2567 20.3845 10.5321 20.8801 10.9728C21.11 11.1865 21.031 11.6212 20.727 11.6824C20.2954 11.7638 19.8575 11.8069 19.4184 11.8112C19.0577 11.7975 18.6982 11.7632 18.3415 11.7084L18.3354 11.738Z" fill="currentColor"/> <path d="M14.6939 12.9735C15.3205 12.6085 15.9607 12.2582 16.6281 11.9423C16.9825 11.7754 17.3412 11.6154 17.6959 11.4412C18.3149 11.1218 18.9626 10.8611 19.6303 10.6625C20.3318 10.4554 21.0586 10.3458 21.79 10.3368L21.231 12.144C20.6245 11.7868 20.0231 11.4202 19.4307 11.0392C17.3591 9.7049 15.367 8.24808 13.432 6.72295C13.1446 6.48121 12.8834 6.20996 12.6527 5.91366C12.5491 5.77952 12.4812 5.62131 12.4552 5.4538C12.4293 5.28629 12.4462 5.11494 12.5045 4.95575C12.6482 4.45658 13.1314 4.189 13.587 4.4014C13.8776 4.54639 14.1432 4.73704 14.3736 4.96608C15.4474 5.97706 16.6438 6.84925 17.9348 7.5622C18.291 7.76054 18.6802 7.93848 18.9649 8.21827C19.878 9.1107 21.0095 9.70197 22.0268 10.4505C22.0903 10.4968 22.1538 10.543 22.2177 10.5895L22.3013 10.6503C22.451 10.7593 22.5608 10.9144 22.6139 11.0918C22.667 11.2692 22.6604 11.4591 22.5952 11.6324C22.53 11.8057 22.4097 11.9528 22.2528 12.0512C22.0959 12.1495 21.9111 12.1937 21.7267 12.1769C20.9845 12.1093 20.2138 12.2714 19.4514 12.4946C17.9566 12.935 16.5064 13.7501 15.117 14.6612C14.5762 15.0451 13.9392 15.2711 13.2774 15.3138C12.9596 15.3251 12.7061 14.9635 12.8873 14.7019C13.1487 14.328 13.449 13.9829 13.7832 13.6725C14.074 13.4251 14.3832 13.2003 14.7081 13L14.6939 12.9735Z" fill="currentColor"/> </svg></div><div class="text-size-xlarge text-weight-normal">Welcome</div></div><div style="width:100%;height:0px" class="overview_mobile-answer"><div class="overview_image-wrapper"><div class="margin-bottom margin-small"><p class="text-size-xlarge text-weight-medium">Chapters</p></div><div class="overview_list-wrapper"><div class="w-richtext"><ul role="list"><li>PMA's product marketing playbook</li><li>The product lifecycle</li><li>How to work with product management</li></ul><p></p></div></div></div></div></div><div class="overview_mobile-accordion"><div data-w-id="b2d9004d-556e-acab-0317-90c2d15ff1ab" style="color:rgb(9,16,15)" class="overview_mobile-question"><div style="display:none" class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.738L17.3273 11.5651L16.314 11.4123C15.9559 11.3545 15.5945 11.3182 15.232 11.3036C14.2667 11.2785 13.3003 11.2861 12.3352 11.3006L9.44183 11.364C8.25529 11.3971 7.0688 11.4261 5.88523 11.4875C5.29267 11.5103 4.70258 11.5538 4.11119 11.5864C3.52198 11.6335 2.93072 11.6695 2.34398 11.7302C1.98422 11.7496 1.62343 11.7369 1.26592 11.6922C1.10095 11.6689 0.94434 11.6051 0.810129 11.5063C0.675917 11.4076 0.568298 11.2771 0.496921 11.1266C0.236922 10.6755 0.369622 10.1444 0.846758 9.96561C1.15667 9.85698 1.48338 9.80416 1.81173 9.80959C3.29353 9.78829 4.77197 9.66238 6.23603 9.43281C6.63738 9.33915 7.05032 9.30496 7.46161 9.33134C8.73218 9.50541 10.0018 9.35736 11.2684 9.45916C11.7384 9.49522 12.2097 9.51279 12.681 9.53418C13.1524 9.5509 13.6241 9.57014 14.0942 9.61019C15.771 9.74477 17.4414 9.94231 19.1048 10.1848C19.764 10.2567 20.3845 10.5321 20.8801 10.9728C21.11 11.1865 21.031 11.6212 20.727 11.6824C20.2954 11.7638 19.8575 11.8069 19.4184 11.8112C19.0577 11.7975 18.6982 11.7632 18.3415 11.7084L18.3354 11.738Z" fill="currentColor"/> <path d="M14.6939 12.9735C15.3205 12.6085 15.9607 12.2582 16.6281 11.9423C16.9825 11.7754 17.3412 11.6154 17.6959 11.4412C18.3149 11.1218 18.9626 10.8611 19.6303 10.6625C20.3318 10.4554 21.0586 10.3458 21.79 10.3368L21.231 12.144C20.6245 11.7868 20.0231 11.4202 19.4307 11.0392C17.3591 9.7049 15.367 8.24808 13.432 6.72295C13.1446 6.48121 12.8834 6.20996 12.6527 5.91366C12.5491 5.77952 12.4812 5.62131 12.4552 5.4538C12.4293 5.28629 12.4462 5.11494 12.5045 4.95575C12.6482 4.45658 13.1314 4.189 13.587 4.4014C13.8776 4.54639 14.1432 4.73704 14.3736 4.96608C15.4474 5.97706 16.6438 6.84925 17.9348 7.5622C18.291 7.76054 18.6802 7.93848 18.9649 8.21827C19.878 9.1107 21.0095 9.70197 22.0268 10.4505C22.0903 10.4968 22.1538 10.543 22.2177 10.5895L22.3013 10.6503C22.451 10.7593 22.5608 10.9144 22.6139 11.0918C22.667 11.2692 22.6604 11.4591 22.5952 11.6324C22.53 11.8057 22.4097 11.9528 22.2528 12.0512C22.0959 12.1495 21.9111 12.1937 21.7267 12.1769C20.9845 12.1093 20.2138 12.2714 19.4514 12.4946C17.9566 12.935 16.5064 13.7501 15.117 14.6612C14.5762 15.0451 13.9392 15.2711 13.2774 15.3138C12.9596 15.3251 12.7061 14.9635 12.8873 14.7019C13.1487 14.328 13.449 13.9829 13.7832 13.6725C14.074 13.4251 14.3832 13.2003 14.7081 13L14.6939 12.9735Z" fill="currentColor"/> </svg></div><div class="text-size-xlarge text-weight-normal">Research</div></div><div style="width:100%;height:0px" class="overview_mobile-answer"><div class="margin-bottom margin-small"><div class="overview_image-wrapper"><div class="margin-bottom margin-small"><p class="text-size-xlarge text-weight-medium">Chapters</p></div><div class="overview_list-wrapper"><div class="w-richtext"><ul role="list"><li>Win-loss interviews</li><li>Customer feedback</li><li>Observations and the rest of your market</li><li>Competitor intel</li><li>Validating your hypothesis</li><li>Building a business case</li></ul><p></p></div></div></div></div></div></div><div class="overview_mobile-accordion"><div data-w-id="b2d9004d-556e-acab-0317-90c2d15ff1d3" style="color:rgb(9,16,15)" class="overview_mobile-question"><div style="display:none" class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.738L17.3273 11.5651L16.314 11.4123C15.9559 11.3545 15.5945 11.3182 15.232 11.3036C14.2667 11.2785 13.3003 11.2861 12.3352 11.3006L9.44183 11.364C8.25529 11.3971 7.0688 11.4261 5.88523 11.4875C5.29267 11.5103 4.70258 11.5538 4.11119 11.5864C3.52198 11.6335 2.93072 11.6695 2.34398 11.7302C1.98422 11.7496 1.62343 11.7369 1.26592 11.6922C1.10095 11.6689 0.94434 11.6051 0.810129 11.5063C0.675917 11.4076 0.568298 11.2771 0.496921 11.1266C0.236922 10.6755 0.369622 10.1444 0.846758 9.96561C1.15667 9.85698 1.48338 9.80416 1.81173 9.80959C3.29353 9.78829 4.77197 9.66238 6.23603 9.43281C6.63738 9.33915 7.05032 9.30496 7.46161 9.33134C8.73218 9.50541 10.0018 9.35736 11.2684 9.45916C11.7384 9.49522 12.2097 9.51279 12.681 9.53418C13.1524 9.5509 13.6241 9.57014 14.0942 9.61019C15.771 9.74477 17.4414 9.94231 19.1048 10.1848C19.764 10.2567 20.3845 10.5321 20.8801 10.9728C21.11 11.1865 21.031 11.6212 20.727 11.6824C20.2954 11.7638 19.8575 11.8069 19.4184 11.8112C19.0577 11.7975 18.6982 11.7632 18.3415 11.7084L18.3354 11.738Z" fill="currentColor"/> <path d="M14.6939 12.9735C15.3205 12.6085 15.9607 12.2582 16.6281 11.9423C16.9825 11.7754 17.3412 11.6154 17.6959 11.4412C18.3149 11.1218 18.9626 10.8611 19.6303 10.6625C20.3318 10.4554 21.0586 10.3458 21.79 10.3368L21.231 12.144C20.6245 11.7868 20.0231 11.4202 19.4307 11.0392C17.3591 9.7049 15.367 8.24808 13.432 6.72295C13.1446 6.48121 12.8834 6.20996 12.6527 5.91366C12.5491 5.77952 12.4812 5.62131 12.4552 5.4538C12.4293 5.28629 12.4462 5.11494 12.5045 4.95575C12.6482 4.45658 13.1314 4.189 13.587 4.4014C13.8776 4.54639 14.1432 4.73704 14.3736 4.96608C15.4474 5.97706 16.6438 6.84925 17.9348 7.5622C18.291 7.76054 18.6802 7.93848 18.9649 8.21827C19.878 9.1107 21.0095 9.70197 22.0268 10.4505C22.0903 10.4968 22.1538 10.543 22.2177 10.5895L22.3013 10.6503C22.451 10.7593 22.5608 10.9144 22.6139 11.0918C22.667 11.2692 22.6604 11.4591 22.5952 11.6324C22.53 11.8057 22.4097 11.9528 22.2528 12.0512C22.0959 12.1495 21.9111 12.1937 21.7267 12.1769C20.9845 12.1093 20.2138 12.2714 19.4514 12.4946C17.9566 12.935 16.5064 13.7501 15.117 14.6612C14.5762 15.0451 13.9392 15.2711 13.2774 15.3138C12.9596 15.3251 12.7061 14.9635 12.8873 14.7019C13.1487 14.328 13.449 13.9829 13.7832 13.6725C14.074 13.4251 14.3832 13.2003 14.7081 13L14.6939 12.9735Z" fill="currentColor"/> </svg></div><div class="text-size-xlarge text-weight-normal">Pricing</div></div><div style="width:100%;height:0px" class="overview_mobile-answer"><div class="margin-bottom margin-small"><div class="overview_image-wrapper"><div class="margin-bottom margin-small"><p class="text-size-xlarge text-weight-medium">Chapters</p></div><div class="overview_list-wrapper"><div class="w-richtext"><ul role="list"><li>Calculating your baseline</li><li>Cost-plus pricing</li><li>Competitor-based pricing</li><li>Value-based pricing</li><li>Dynamic pricing</li><li>Price sensitivity surveys and conjoint analysis</li></ul><p></p></div></div></div></div></div></div><div class="overview_mobile-accordion"><div data-w-id="b2d9004d-556e-acab-0317-90c2d15ff1fb" style="color:rgb(9,16,15)" class="overview_mobile-question"><div style="display:none" class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.738L17.3273 11.5651L16.314 11.4123C15.9559 11.3545 15.5945 11.3182 15.232 11.3036C14.2667 11.2785 13.3003 11.2861 12.3352 11.3006L9.44183 11.364C8.25529 11.3971 7.0688 11.4261 5.88523 11.4875C5.29267 11.5103 4.70258 11.5538 4.11119 11.5864C3.52198 11.6335 2.93072 11.6695 2.34398 11.7302C1.98422 11.7496 1.62343 11.7369 1.26592 11.6922C1.10095 11.6689 0.94434 11.6051 0.810129 11.5063C0.675917 11.4076 0.568298 11.2771 0.496921 11.1266C0.236922 10.6755 0.369622 10.1444 0.846758 9.96561C1.15667 9.85698 1.48338 9.80416 1.81173 9.80959C3.29353 9.78829 4.77197 9.66238 6.23603 9.43281C6.63738 9.33915 7.05032 9.30496 7.46161 9.33134C8.73218 9.50541 10.0018 9.35736 11.2684 9.45916C11.7384 9.49522 12.2097 9.51279 12.681 9.53418C13.1524 9.5509 13.6241 9.57014 14.0942 9.61019C15.771 9.74477 17.4414 9.94231 19.1048 10.1848C19.764 10.2567 20.3845 10.5321 20.8801 10.9728C21.11 11.1865 21.031 11.6212 20.727 11.6824C20.2954 11.7638 19.8575 11.8069 19.4184 11.8112C19.0577 11.7975 18.6982 11.7632 18.3415 11.7084L18.3354 11.738Z" fill="currentColor"/> <path d="M14.6939 12.9735C15.3205 12.6085 15.9607 12.2582 16.6281 11.9423C16.9825 11.7754 17.3412 11.6154 17.6959 11.4412C18.3149 11.1218 18.9626 10.8611 19.6303 10.6625C20.3318 10.4554 21.0586 10.3458 21.79 10.3368L21.231 12.144C20.6245 11.7868 20.0231 11.4202 19.4307 11.0392C17.3591 9.7049 15.367 8.24808 13.432 6.72295C13.1446 6.48121 12.8834 6.20996 12.6527 5.91366C12.5491 5.77952 12.4812 5.62131 12.4552 5.4538C12.4293 5.28629 12.4462 5.11494 12.5045 4.95575C12.6482 4.45658 13.1314 4.189 13.587 4.4014C13.8776 4.54639 14.1432 4.73704 14.3736 4.96608C15.4474 5.97706 16.6438 6.84925 17.9348 7.5622C18.291 7.76054 18.6802 7.93848 18.9649 8.21827C19.878 9.1107 21.0095 9.70197 22.0268 10.4505C22.0903 10.4968 22.1538 10.543 22.2177 10.5895L22.3013 10.6503C22.451 10.7593 22.5608 10.9144 22.6139 11.0918C22.667 11.2692 22.6604 11.4591 22.5952 11.6324C22.53 11.8057 22.4097 11.9528 22.2528 12.0512C22.0959 12.1495 21.9111 12.1937 21.7267 12.1769C20.9845 12.1093 20.2138 12.2714 19.4514 12.4946C17.9566 12.935 16.5064 13.7501 15.117 14.6612C14.5762 15.0451 13.9392 15.2711 13.2774 15.3138C12.9596 15.3251 12.7061 14.9635 12.8873 14.7019C13.1487 14.328 13.449 13.9829 13.7832 13.6725C14.074 13.4251 14.3832 13.2003 14.7081 13L14.6939 12.9735Z" fill="currentColor"/> </svg></div><div class="text-size-xlarge text-weight-normal">OKRs</div></div><div style="width:100%;height:0px" class="overview_mobile-answer"><div class="margin-bottom margin-small"><div class="overview_image-wrapper"><div class="margin-bottom margin-small"><p class="text-size-xlarge text-weight-medium">Chapters</p></div><div class="overview_list-wrapper"><div class="w-richtext"><ul role="list"><li>Go-to-market OKRs</li><li>Sales enablement OKRs</li><li>Lead gen OKRs</li><li>Product adoption OKRs</li></ul><p></p></div></div></div></div></div></div><div class="overview_mobile-accordion"><div data-w-id="b2d9004d-556e-acab-0317-90c2d15ff223" style="color:rgb(9,16,15)" class="overview_mobile-question"><div style="display:none" class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.738L17.3273 11.5651L16.314 11.4123C15.9559 11.3545 15.5945 11.3182 15.232 11.3036C14.2667 11.2785 13.3003 11.2861 12.3352 11.3006L9.44183 11.364C8.25529 11.3971 7.0688 11.4261 5.88523 11.4875C5.29267 11.5103 4.70258 11.5538 4.11119 11.5864C3.52198 11.6335 2.93072 11.6695 2.34398 11.7302C1.98422 11.7496 1.62343 11.7369 1.26592 11.6922C1.10095 11.6689 0.94434 11.6051 0.810129 11.5063C0.675917 11.4076 0.568298 11.2771 0.496921 11.1266C0.236922 10.6755 0.369622 10.1444 0.846758 9.96561C1.15667 9.85698 1.48338 9.80416 1.81173 9.80959C3.29353 9.78829 4.77197 9.66238 6.23603 9.43281C6.63738 9.33915 7.05032 9.30496 7.46161 9.33134C8.73218 9.50541 10.0018 9.35736 11.2684 9.45916C11.7384 9.49522 12.2097 9.51279 12.681 9.53418C13.1524 9.5509 13.6241 9.57014 14.0942 9.61019C15.771 9.74477 17.4414 9.94231 19.1048 10.1848C19.764 10.2567 20.3845 10.5321 20.8801 10.9728C21.11 11.1865 21.031 11.6212 20.727 11.6824C20.2954 11.7638 19.8575 11.8069 19.4184 11.8112C19.0577 11.7975 18.6982 11.7632 18.3415 11.7084L18.3354 11.738Z" fill="currentColor"/> <path d="M14.6939 12.9735C15.3205 12.6085 15.9607 12.2582 16.6281 11.9423C16.9825 11.7754 17.3412 11.6154 17.6959 11.4412C18.3149 11.1218 18.9626 10.8611 19.6303 10.6625C20.3318 10.4554 21.0586 10.3458 21.79 10.3368L21.231 12.144C20.6245 11.7868 20.0231 11.4202 19.4307 11.0392C17.3591 9.7049 15.367 8.24808 13.432 6.72295C13.1446 6.48121 12.8834 6.20996 12.6527 5.91366C12.5491 5.77952 12.4812 5.62131 12.4552 5.4538C12.4293 5.28629 12.4462 5.11494 12.5045 4.95575C12.6482 4.45658 13.1314 4.189 13.587 4.4014C13.8776 4.54639 14.1432 4.73704 14.3736 4.96608C15.4474 5.97706 16.6438 6.84925 17.9348 7.5622C18.291 7.76054 18.6802 7.93848 18.9649 8.21827C19.878 9.1107 21.0095 9.70197 22.0268 10.4505C22.0903 10.4968 22.1538 10.543 22.2177 10.5895L22.3013 10.6503C22.451 10.7593 22.5608 10.9144 22.6139 11.0918C22.667 11.2692 22.6604 11.4591 22.5952 11.6324C22.53 11.8057 22.4097 11.9528 22.2528 12.0512C22.0959 12.1495 21.9111 12.1937 21.7267 12.1769C20.9845 12.1093 20.2138 12.2714 19.4514 12.4946C17.9566 12.935 16.5064 13.7501 15.117 14.6612C14.5762 15.0451 13.9392 15.2711 13.2774 15.3138C12.9596 15.3251 12.7061 14.9635 12.8873 14.7019C13.1487 14.328 13.449 13.9829 13.7832 13.6725C14.074 13.4251 14.3832 13.2003 14.7081 13L14.6939 12.9735Z" fill="currentColor"/> </svg></div><div class="text-size-xlarge text-weight-normal">Positioning & messaging</div></div><div style="width:100%;height:0px" class="overview_mobile-answer"><div class="margin-bottom margin-small"><div class="overview_image-wrapper"><div class="margin-bottom margin-small"><p class="text-size-xlarge text-weight-medium">Chapters</p></div><div class="overview_list-wrapper"><div class="w-richtext"><ul role="list"><li>Positioning fundamentals</li><li>How to approach positioning</li><li>Understanding messaging</li><li>An intro to narrative design</li><li>Storytelling framework</li></ul><p></p></div></div></div></div></div></div><div class="overview_mobile-accordion"><div data-w-id="b2d9004d-556e-acab-0317-90c2d15ff24b" style="color:rgb(9,16,15)" class="overview_mobile-question"><div style="display:none" class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.738L17.3273 11.5651L16.314 11.4123C15.9559 11.3545 15.5945 11.3182 15.232 11.3036C14.2667 11.2785 13.3003 11.2861 12.3352 11.3006L9.44183 11.364C8.25529 11.3971 7.0688 11.4261 5.88523 11.4875C5.29267 11.5103 4.70258 11.5538 4.11119 11.5864C3.52198 11.6335 2.93072 11.6695 2.34398 11.7302C1.98422 11.7496 1.62343 11.7369 1.26592 11.6922C1.10095 11.6689 0.94434 11.6051 0.810129 11.5063C0.675917 11.4076 0.568298 11.2771 0.496921 11.1266C0.236922 10.6755 0.369622 10.1444 0.846758 9.96561C1.15667 9.85698 1.48338 9.80416 1.81173 9.80959C3.29353 9.78829 4.77197 9.66238 6.23603 9.43281C6.63738 9.33915 7.05032 9.30496 7.46161 9.33134C8.73218 9.50541 10.0018 9.35736 11.2684 9.45916C11.7384 9.49522 12.2097 9.51279 12.681 9.53418C13.1524 9.5509 13.6241 9.57014 14.0942 9.61019C15.771 9.74477 17.4414 9.94231 19.1048 10.1848C19.764 10.2567 20.3845 10.5321 20.8801 10.9728C21.11 11.1865 21.031 11.6212 20.727 11.6824C20.2954 11.7638 19.8575 11.8069 19.4184 11.8112C19.0577 11.7975 18.6982 11.7632 18.3415 11.7084L18.3354 11.738Z" fill="currentColor"/> <path d="M14.6939 12.9735C15.3205 12.6085 15.9607 12.2582 16.6281 11.9423C16.9825 11.7754 17.3412 11.6154 17.6959 11.4412C18.3149 11.1218 18.9626 10.8611 19.6303 10.6625C20.3318 10.4554 21.0586 10.3458 21.79 10.3368L21.231 12.144C20.6245 11.7868 20.0231 11.4202 19.4307 11.0392C17.3591 9.7049 15.367 8.24808 13.432 6.72295C13.1446 6.48121 12.8834 6.20996 12.6527 5.91366C12.5491 5.77952 12.4812 5.62131 12.4552 5.4538C12.4293 5.28629 12.4462 5.11494 12.5045 4.95575C12.6482 4.45658 13.1314 4.189 13.587 4.4014C13.8776 4.54639 14.1432 4.73704 14.3736 4.96608C15.4474 5.97706 16.6438 6.84925 17.9348 7.5622C18.291 7.76054 18.6802 7.93848 18.9649 8.21827C19.878 9.1107 21.0095 9.70197 22.0268 10.4505C22.0903 10.4968 22.1538 10.543 22.2177 10.5895L22.3013 10.6503C22.451 10.7593 22.5608 10.9144 22.6139 11.0918C22.667 11.2692 22.6604 11.4591 22.5952 11.6324C22.53 11.8057 22.4097 11.9528 22.2528 12.0512C22.0959 12.1495 21.9111 12.1937 21.7267 12.1769C20.9845 12.1093 20.2138 12.2714 19.4514 12.4946C17.9566 12.935 16.5064 13.7501 15.117 14.6612C14.5762 15.0451 13.9392 15.2711 13.2774 15.3138C12.9596 15.3251 12.7061 14.9635 12.8873 14.7019C13.1487 14.328 13.449 13.9829 13.7832 13.6725C14.074 13.4251 14.3832 13.2003 14.7081 13L14.6939 12.9735Z" fill="currentColor"/> </svg></div><div class="text-size-xlarge text-weight-normal">Go-to-market</div></div><div style="width:100%;height:0px" class="overview_mobile-answer"><div class="margin-bottom margin-small"><div class="overview_image-wrapper"><div class="margin-bottom margin-small"><p class="text-size-xlarge text-weight-medium">Chapters</p></div><div class="overview_list-wrapper"><div class="w-richtext"><ul role="list"><li>Go-to-market process</li><li>Go-to-market templates (and how to use them)</li><li>Acquisition and engagement channels</li><li>Timing your launch</li><li>Communicating your go-to-market strategy</li></ul><p></p></div></div></div></div></div></div><div class="overview_mobile-accordion"><div data-w-id="b2d9004d-556e-acab-0317-90c2d15ff273" style="color:rgb(9,16,15)" class="overview_mobile-question"><div style="display:none" class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.738L17.3273 11.5651L16.314 11.4123C15.9559 11.3545 15.5945 11.3182 15.232 11.3036C14.2667 11.2785 13.3003 11.2861 12.3352 11.3006L9.44183 11.364C8.25529 11.3971 7.0688 11.4261 5.88523 11.4875C5.29267 11.5103 4.70258 11.5538 4.11119 11.5864C3.52198 11.6335 2.93072 11.6695 2.34398 11.7302C1.98422 11.7496 1.62343 11.7369 1.26592 11.6922C1.10095 11.6689 0.94434 11.6051 0.810129 11.5063C0.675917 11.4076 0.568298 11.2771 0.496921 11.1266C0.236922 10.6755 0.369622 10.1444 0.846758 9.96561C1.15667 9.85698 1.48338 9.80416 1.81173 9.80959C3.29353 9.78829 4.77197 9.66238 6.23603 9.43281C6.63738 9.33915 7.05032 9.30496 7.46161 9.33134C8.73218 9.50541 10.0018 9.35736 11.2684 9.45916C11.7384 9.49522 12.2097 9.51279 12.681 9.53418C13.1524 9.5509 13.6241 9.57014 14.0942 9.61019C15.771 9.74477 17.4414 9.94231 19.1048 10.1848C19.764 10.2567 20.3845 10.5321 20.8801 10.9728C21.11 11.1865 21.031 11.6212 20.727 11.6824C20.2954 11.7638 19.8575 11.8069 19.4184 11.8112C19.0577 11.7975 18.6982 11.7632 18.3415 11.7084L18.3354 11.738Z" fill="currentColor"/> <path d="M14.6939 12.9735C15.3205 12.6085 15.9607 12.2582 16.6281 11.9423C16.9825 11.7754 17.3412 11.6154 17.6959 11.4412C18.3149 11.1218 18.9626 10.8611 19.6303 10.6625C20.3318 10.4554 21.0586 10.3458 21.79 10.3368L21.231 12.144C20.6245 11.7868 20.0231 11.4202 19.4307 11.0392C17.3591 9.7049 15.367 8.24808 13.432 6.72295C13.1446 6.48121 12.8834 6.20996 12.6527 5.91366C12.5491 5.77952 12.4812 5.62131 12.4552 5.4538C12.4293 5.28629 12.4462 5.11494 12.5045 4.95575C12.6482 4.45658 13.1314 4.189 13.587 4.4014C13.8776 4.54639 14.1432 4.73704 14.3736 4.96608C15.4474 5.97706 16.6438 6.84925 17.9348 7.5622C18.291 7.76054 18.6802 7.93848 18.9649 8.21827C19.878 9.1107 21.0095 9.70197 22.0268 10.4505C22.0903 10.4968 22.1538 10.543 22.2177 10.5895L22.3013 10.6503C22.451 10.7593 22.5608 10.9144 22.6139 11.0918C22.667 11.2692 22.6604 11.4591 22.5952 11.6324C22.53 11.8057 22.4097 11.9528 22.2528 12.0512C22.0959 12.1495 21.9111 12.1937 21.7267 12.1769C20.9845 12.1093 20.2138 12.2714 19.4514 12.4946C17.9566 12.935 16.5064 13.7501 15.117 14.6612C14.5762 15.0451 13.9392 15.2711 13.2774 15.3138C12.9596 15.3251 12.7061 14.9635 12.8873 14.7019C13.1487 14.328 13.449 13.9829 13.7832 13.6725C14.074 13.4251 14.3832 13.2003 14.7081 13L14.6939 12.9735Z" fill="currentColor"/> </svg></div><div class="text-size-xlarge text-weight-normal">Communication</div></div><div style="width:100%;height:0px" class="overview_mobile-answer"><div class="margin-bottom margin-small"><div class="overview_image-wrapper"><div class="margin-bottom margin-small"><p class="text-size-xlarge text-weight-medium">Chapters</p></div><div class="overview_list-wrapper"><div class="w-richtext"><ul role="list"><li>The importance of strong communication skills</li><li>12 tips to communicate better</li></ul><p></p></div></div></div></div></div></div><div id="w-node-b60d7104-39bb-fa4b-7894-a26029c3b7cf-066badc4" class="overview_mobile-accordion"><div data-w-id="b60d7104-39bb-fa4b-7894-a26029c3b7d0" style="color:rgb(9,16,15)" class="overview_mobile-question"><div style="display:none" class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.738L17.3273 11.5651L16.314 11.4123C15.9559 11.3545 15.5945 11.3182 15.232 11.3036C14.2667 11.2785 13.3003 11.2861 12.3352 11.3006L9.44183 11.364C8.25529 11.3971 7.0688 11.4261 5.88523 11.4875C5.29267 11.5103 4.70258 11.5538 4.11119 11.5864C3.52198 11.6335 2.93072 11.6695 2.34398 11.7302C1.98422 11.7496 1.62343 11.7369 1.26592 11.6922C1.10095 11.6689 0.94434 11.6051 0.810129 11.5063C0.675917 11.4076 0.568298 11.2771 0.496921 11.1266C0.236922 10.6755 0.369622 10.1444 0.846758 9.96561C1.15667 9.85698 1.48338 9.80416 1.81173 9.80959C3.29353 9.78829 4.77197 9.66238 6.23603 9.43281C6.63738 9.33915 7.05032 9.30496 7.46161 9.33134C8.73218 9.50541 10.0018 9.35736 11.2684 9.45916C11.7384 9.49522 12.2097 9.51279 12.681 9.53418C13.1524 9.5509 13.6241 9.57014 14.0942 9.61019C15.771 9.74477 17.4414 9.94231 19.1048 10.1848C19.764 10.2567 20.3845 10.5321 20.8801 10.9728C21.11 11.1865 21.031 11.6212 20.727 11.6824C20.2954 11.7638 19.8575 11.8069 19.4184 11.8112C19.0577 11.7975 18.6982 11.7632 18.3415 11.7084L18.3354 11.738Z" fill="currentColor"/> <path d="M14.6939 12.9735C15.3205 12.6085 15.9607 12.2582 16.6281 11.9423C16.9825 11.7754 17.3412 11.6154 17.6959 11.4412C18.3149 11.1218 18.9626 10.8611 19.6303 10.6625C20.3318 10.4554 21.0586 10.3458 21.79 10.3368L21.231 12.144C20.6245 11.7868 20.0231 11.4202 19.4307 11.0392C17.3591 9.7049 15.367 8.24808 13.432 6.72295C13.1446 6.48121 12.8834 6.20996 12.6527 5.91366C12.5491 5.77952 12.4812 5.62131 12.4552 5.4538C12.4293 5.28629 12.4462 5.11494 12.5045 4.95575C12.6482 4.45658 13.1314 4.189 13.587 4.4014C13.8776 4.54639 14.1432 4.73704 14.3736 4.96608C15.4474 5.97706 16.6438 6.84925 17.9348 7.5622C18.291 7.76054 18.6802 7.93848 18.9649 8.21827C19.878 9.1107 21.0095 9.70197 22.0268 10.4505C22.0903 10.4968 22.1538 10.543 22.2177 10.5895L22.3013 10.6503C22.451 10.7593 22.5608 10.9144 22.6139 11.0918C22.667 11.2692 22.6604 11.4591 22.5952 11.6324C22.53 11.8057 22.4097 11.9528 22.2528 12.0512C22.0959 12.1495 21.9111 12.1937 21.7267 12.1769C20.9845 12.1093 20.2138 12.2714 19.4514 12.4946C17.9566 12.935 16.5064 13.7501 15.117 14.6612C14.5762 15.0451 13.9392 15.2711 13.2774 15.3138C12.9596 15.3251 12.7061 14.9635 12.8873 14.7019C13.1487 14.328 13.449 13.9829 13.7832 13.6725C14.074 13.4251 14.3832 13.2003 14.7081 13L14.6939 12.9735Z" fill="currentColor"/> </svg></div><div class="text-size-xlarge text-weight-normal">Sales enablement</div></div><div style="width:100%;height:0px" class="overview_mobile-answer"><div class="margin-bottom margin-small"><div class="overview_image-wrapper"><div class="margin-bottom margin-small"><p class="text-size-xlarge text-weight-medium">Chapters</p></div><div class="overview_list-wrapper"><div class="w-richtext"><ul role="list"><li>The role of sales enablement</li><li>Sales enablement tactics</li><li>Sales enablement fundamentals</li><li>Getting sales teams bought in</li><li>Measuring sales enablement</li></ul><p></p></div></div></div></div></div></div><div id="w-node-a7f6a1a4-6bf0-de4c-416f-63a3bdf0adab-066badc4" class="overview_mobile-accordion"><div data-w-id="a7f6a1a4-6bf0-de4c-416f-63a3bdf0adac" style="color:rgb(9,16,15)" class="overview_mobile-question"><div style="display:none" class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.738L17.3273 11.5651L16.314 11.4123C15.9559 11.3545 15.5945 11.3182 15.232 11.3036C14.2667 11.2785 13.3003 11.2861 12.3352 11.3006L9.44183 11.364C8.25529 11.3971 7.0688 11.4261 5.88523 11.4875C5.29267 11.5103 4.70258 11.5538 4.11119 11.5864C3.52198 11.6335 2.93072 11.6695 2.34398 11.7302C1.98422 11.7496 1.62343 11.7369 1.26592 11.6922C1.10095 11.6689 0.94434 11.6051 0.810129 11.5063C0.675917 11.4076 0.568298 11.2771 0.496921 11.1266C0.236922 10.6755 0.369622 10.1444 0.846758 9.96561C1.15667 9.85698 1.48338 9.80416 1.81173 9.80959C3.29353 9.78829 4.77197 9.66238 6.23603 9.43281C6.63738 9.33915 7.05032 9.30496 7.46161 9.33134C8.73218 9.50541 10.0018 9.35736 11.2684 9.45916C11.7384 9.49522 12.2097 9.51279 12.681 9.53418C13.1524 9.5509 13.6241 9.57014 14.0942 9.61019C15.771 9.74477 17.4414 9.94231 19.1048 10.1848C19.764 10.2567 20.3845 10.5321 20.8801 10.9728C21.11 11.1865 21.031 11.6212 20.727 11.6824C20.2954 11.7638 19.8575 11.8069 19.4184 11.8112C19.0577 11.7975 18.6982 11.7632 18.3415 11.7084L18.3354 11.738Z" fill="currentColor"/> <path d="M14.6939 12.9735C15.3205 12.6085 15.9607 12.2582 16.6281 11.9423C16.9825 11.7754 17.3412 11.6154 17.6959 11.4412C18.3149 11.1218 18.9626 10.8611 19.6303 10.6625C20.3318 10.4554 21.0586 10.3458 21.79 10.3368L21.231 12.144C20.6245 11.7868 20.0231 11.4202 19.4307 11.0392C17.3591 9.7049 15.367 8.24808 13.432 6.72295C13.1446 6.48121 12.8834 6.20996 12.6527 5.91366C12.5491 5.77952 12.4812 5.62131 12.4552 5.4538C12.4293 5.28629 12.4462 5.11494 12.5045 4.95575C12.6482 4.45658 13.1314 4.189 13.587 4.4014C13.8776 4.54639 14.1432 4.73704 14.3736 4.96608C15.4474 5.97706 16.6438 6.84925 17.9348 7.5622C18.291 7.76054 18.6802 7.93848 18.9649 8.21827C19.878 9.1107 21.0095 9.70197 22.0268 10.4505C22.0903 10.4968 22.1538 10.543 22.2177 10.5895L22.3013 10.6503C22.451 10.7593 22.5608 10.9144 22.6139 11.0918C22.667 11.2692 22.6604 11.4591 22.5952 11.6324C22.53 11.8057 22.4097 11.9528 22.2528 12.0512C22.0959 12.1495 21.9111 12.1937 21.7267 12.1769C20.9845 12.1093 20.2138 12.2714 19.4514 12.4946C17.9566 12.935 16.5064 13.7501 15.117 14.6612C14.5762 15.0451 13.9392 15.2711 13.2774 15.3138C12.9596 15.3251 12.7061 14.9635 12.8873 14.7019C13.1487 14.328 13.449 13.9829 13.7832 13.6725C14.074 13.4251 14.3832 13.2003 14.7081 13L14.6939 12.9735Z" fill="currentColor"/> </svg></div><div class="text-size-xlarge text-weight-normal">Onboarding</div></div><div style="width:100%;height:0px" class="overview_mobile-answer"><div class="margin-bottom margin-small"><div class="overview_image-wrapper"><div class="margin-bottom margin-small"><p class="text-size-xlarge text-weight-medium">Chapters</p></div><div class="overview_list-wrapper"><div class="w-richtext"><ul role="list"><li>Onboarding examples</li><li>Onboarding framework</li><li>Onboarding best practices</li><li>Retention tactics</li><li>Customer case studies</li></ul><p></p></div></div></div></div></div></div><div id="w-node-_33f6c9e0-114c-2d28-0cd1-98a41d8b5040-066badc4" class="overview_mobile-accordion"><div data-w-id="33f6c9e0-114c-2d28-0cd1-98a41d8b5041" style="color:rgb(9,16,15)" class="overview_mobile-question"><div style="display:none" class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 11.738L17.3273 11.5651L16.314 11.4123C15.9559 11.3545 15.5945 11.3182 15.232 11.3036C14.2667 11.2785 13.3003 11.2861 12.3352 11.3006L9.44183 11.364C8.25529 11.3971 7.0688 11.4261 5.88523 11.4875C5.29267 11.5103 4.70258 11.5538 4.11119 11.5864C3.52198 11.6335 2.93072 11.6695 2.34398 11.7302C1.98422 11.7496 1.62343 11.7369 1.26592 11.6922C1.10095 11.6689 0.94434 11.6051 0.810129 11.5063C0.675917 11.4076 0.568298 11.2771 0.496921 11.1266C0.236922 10.6755 0.369622 10.1444 0.846758 9.96561C1.15667 9.85698 1.48338 9.80416 1.81173 9.80959C3.29353 9.78829 4.77197 9.66238 6.23603 9.43281C6.63738 9.33915 7.05032 9.30496 7.46161 9.33134C8.73218 9.50541 10.0018 9.35736 11.2684 9.45916C11.7384 9.49522 12.2097 9.51279 12.681 9.53418C13.1524 9.5509 13.6241 9.57014 14.0942 9.61019C15.771 9.74477 17.4414 9.94231 19.1048 10.1848C19.764 10.2567 20.3845 10.5321 20.8801 10.9728C21.11 11.1865 21.031 11.6212 20.727 11.6824C20.2954 11.7638 19.8575 11.8069 19.4184 11.8112C19.0577 11.7975 18.6982 11.7632 18.3415 11.7084L18.3354 11.738Z" fill="currentColor"/> <path d="M14.6939 12.9735C15.3205 12.6085 15.9607 12.2582 16.6281 11.9423C16.9825 11.7754 17.3412 11.6154 17.6959 11.4412C18.3149 11.1218 18.9626 10.8611 19.6303 10.6625C20.3318 10.4554 21.0586 10.3458 21.79 10.3368L21.231 12.144C20.6245 11.7868 20.0231 11.4202 19.4307 11.0392C17.3591 9.7049 15.367 8.24808 13.432 6.72295C13.1446 6.48121 12.8834 6.20996 12.6527 5.91366C12.5491 5.77952 12.4812 5.62131 12.4552 5.4538C12.4293 5.28629 12.4462 5.11494 12.5045 4.95575C12.6482 4.45658 13.1314 4.189 13.587 4.4014C13.8776 4.54639 14.1432 4.73704 14.3736 4.96608C15.4474 5.97706 16.6438 6.84925 17.9348 7.5622C18.291 7.76054 18.6802 7.93848 18.9649 8.21827C19.878 9.1107 21.0095 9.70197 22.0268 10.4505C22.0903 10.4968 22.1538 10.543 22.2177 10.5895L22.3013 10.6503C22.451 10.7593 22.5608 10.9144 22.6139 11.0918C22.667 11.2692 22.6604 11.4591 22.5952 11.6324C22.53 11.8057 22.4097 11.9528 22.2528 12.0512C22.0959 12.1495 21.9111 12.1937 21.7267 12.1769C20.9845 12.1093 20.2138 12.2714 19.4514 12.4946C17.9566 12.935 16.5064 13.7501 15.117 14.6612C14.5762 15.0451 13.9392 15.2711 13.2774 15.3138C12.9596 15.3251 12.7061 14.9635 12.8873 14.7019C13.1487 14.328 13.449 13.9829 13.7832 13.6725C14.074 13.4251 14.3832 13.2003 14.7081 13L14.6939 12.9735Z" fill="currentColor"/> </svg></div><div class="text-size-xlarge text-weight-normal">Analysis & optimization</div></div><div style="width:100%;height:0px" class="overview_mobile-answer"><div class="margin-bottom margin-small"><div class="overview_image-wrapper"><div class="margin-bottom margin-small"><p class="text-size-xlarge text-weight-medium">Chapters</p></div><div class="overview_list-wrapper"><div class="w-richtext"><ul role="list"><li>Analysis fundamentals</li><li>Areas to analyze</li><li>A/B testing</li><li>Cohort analysis</li></ul><p></p></div></div></div></div></div></div></div></div></div></div></div></section><article class="section_framework"><div class="padding-global-31"><div class="container-large"><div class="padding-section-medium"><div data-delay="4000" data-animation="cross" class="framework_component dark_pagination w-slider" data-autoplay="false" data-easing="ease" data-hide-arrows="false" data-disable-swipe="false" data-autoplay-limit="0" data-nav-spacing="3" data-duration="500" data-infinite="true"><div class="slider-flex-mask w-slider-mask"><div class="framework_slide w-slide"><div class="framework_content pmmc-slide-1"><div class="framework_content-left"><div class="margin-bottom margin-small"><h2 class="heading-style-h2">The Product Marketing<br/><span class="text-font-ivy brand-color">Core framework</span></h2></div><p>Product marketing is a multi-faceted role with many concepts to cover so you can launch successful products, satisfy your customers, and be acing your career. <br/><br/>This framework helps you navigate all those concepts through five fundamental stages. For each of the stages: discover, strategize, define, get set, and grow, you'll journey through to boost your understanding of pivotal topics. <br/><br/>By understanding each topic on the framework, you'll increase your competency every time to become a well-rounded product marketer. </p><div class="margin-top margin-medium"><div class="button-group"><div class="flex-wrapper"><a href="https://www.productmarketingalliance.com/product-marketing-framework/" class="learn-more-button is-secondary w-button">Download the framework</a></div></div></div></div><div class="framework_content-img-wrapp"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/654ba75ad5546626374c886d_Layer_1.webp" loading="lazy" width="529" sizes="(max-width: 767px) 92vw, 45vw" alt="" srcset="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/654ba75ad5546626374c886d_Layer_1-p-500.webp 500w, https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/654ba75ad5546626374c886d_Layer_1-p-800.webp 800w, https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/654ba75ad5546626374c886d_Layer_1-p-1080.webp 1080w, https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/654ba75ad5546626374c886d_Layer_1.webp 1432w" class="framework_content-img"/></div></div></div><div class="w-slide"><div id="section2" class="framework_content pmmc-slide-1"><div id="w-node-c92504d5-9f6c-3b92-bff3-e7a57df5a1c7-7df5a1a7" class="framework_content-left"><div class="margin-bottom margin-small"><h2 class="heading-style-h2">Discovery</h2></div><p>Equip yourself and your team with the info needed through customer feedback and competition research to formulate a strategy that’s relevant to your product and market.</p><div class="margin-top margin-small"><div class="w-layout-grid layout349_content-list"><div id="w-node-c92504d5-9f6c-3b92-bff3-e7a57df5a1d2-7df5a1a7" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick text-color-white w-embed"><svg width="16" height="20" viewBox="0 0 16 20" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19.5C12.4183 19.5 16 15.9183 16 11.5C16 7.08172 12.4183 3.5 8 3.5C3.58172 3.5 0 7.08172 0 11.5C0 15.9183 3.58172 19.5 8 19.5Z" fill="#65C9BD"/> <path d="M6.40156 13.4504L4.30156 11.3504L3.60156 12.0504L6.40156 14.8504L12.4016 8.85039L11.7016 8.15039L6.40156 13.4504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Build business case</p></div></div><div id="w-node-c92504d5-9f6c-3b92-bff3-e7a57df5a1d8-7df5a1a7" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick text-color-white w-embed"><svg width="16" height="20" viewBox="0 0 16 20" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19.5C12.4183 19.5 16 15.9183 16 11.5C16 7.08172 12.4183 3.5 8 3.5C3.58172 3.5 0 7.08172 0 11.5C0 15.9183 3.58172 19.5 8 19.5Z" fill="#65C9BD"/> <path d="M6.40156 13.4504L4.30156 11.3504L3.60156 12.0504L6.40156 14.8504L12.4016 8.85039L11.7016 8.15039L6.40156 13.4504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Competitor intel</p></div></div><div id="w-node-c92504d5-9f6c-3b92-bff3-e7a57df5a1de-7df5a1a7" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick text-color-white w-embed"><svg width="16" height="20" viewBox="0 0 16 20" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19.5C12.4183 19.5 16 15.9183 16 11.5C16 7.08172 12.4183 3.5 8 3.5C3.58172 3.5 0 7.08172 0 11.5C0 15.9183 3.58172 19.5 8 19.5Z" fill="#65C9BD"/> <path d="M6.40156 13.4504L4.30156 11.3504L3.60156 12.0504L6.40156 14.8504L12.4016 8.85039L11.7016 8.15039L6.40156 13.4504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Customer/market feedback</p></div></div><div id="w-node-c92504d5-9f6c-3b92-bff3-e7a57df5a1e4-7df5a1a7" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick text-color-white w-embed"><svg width="16" height="20" viewBox="0 0 16 20" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19.5C12.4183 19.5 16 15.9183 16 11.5C16 7.08172 12.4183 3.5 8 3.5C3.58172 3.5 0 7.08172 0 11.5C0 15.9183 3.58172 19.5 8 19.5Z" fill="#65C9BD"/> <path d="M6.40156 13.4504L4.30156 11.3504L3.60156 12.0504L6.40156 14.8504L12.4016 8.85039L11.7016 8.15039L6.40156 13.4504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Market requirements</p></div></div><div id="w-node-c92504d5-9f6c-3b92-bff3-e7a57df5a1ea-7df5a1a7" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick text-color-white w-embed"><svg width="16" height="20" viewBox="0 0 16 20" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19.5C12.4183 19.5 16 15.9183 16 11.5C16 7.08172 12.4183 3.5 8 3.5C3.58172 3.5 0 7.08172 0 11.5C0 15.9183 3.58172 19.5 8 19.5Z" fill="#65C9BD"/> <path d="M6.40156 13.4504L4.30156 11.3504L3.60156 12.0504L6.40156 14.8504L12.4016 8.85039L11.7016 8.15039L6.40156 13.4504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Why/loss analysis</p></div></div><div id="w-node-c92504d5-9f6c-3b92-bff3-e7a57df5a1f0-7df5a1a7" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick text-color-white w-embed"><svg width="16" height="20" viewBox="0 0 16 20" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19.5C12.4183 19.5 16 15.9183 16 11.5C16 7.08172 12.4183 3.5 8 3.5C3.58172 3.5 0 7.08172 0 11.5C0 15.9183 3.58172 19.5 8 19.5Z" fill="#65C9BD"/> <path d="M6.40156 13.4504L4.30156 11.3504L3.60156 12.0504L6.40156 14.8504L12.4016 8.85039L11.7016 8.15039L6.40156 13.4504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Review and refine</p></div></div><div id="w-node-c92504d5-9f6c-3b92-bff3-e7a57df5a1f6-7df5a1a7" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick text-color-white w-embed"><svg width="16" height="20" viewBox="0 0 16 20" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19.5C12.4183 19.5 16 15.9183 16 11.5C16 7.08172 12.4183 3.5 8 3.5C3.58172 3.5 0 7.08172 0 11.5C0 15.9183 3.58172 19.5 8 19.5Z" fill="#65C9BD"/> <path d="M6.40156 13.4504L4.30156 11.3504L3.60156 12.0504L6.40156 14.8504L12.4016 8.85039L11.7016 8.15039L6.40156 13.4504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Market research</p></div></div></div></div><div class="margin-top margin-medium"><div class="button-group"><a href="https://learning.productmarketingalliance.com/on-demand/product-marketing-certified-core" class="learn-more-button is-secondary w-button">Enroll now</a></div></div></div><div class="framework_content-img-wrapp"><img width="529" sizes="(max-width: 767px) 92vw, 45vw" alt="" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/654bac238133f443a995bb69_Layer_2.webp" loading="lazy" srcset="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/654bac238133f443a995bb69_Layer_2-p-500.webp 500w, https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/654bac238133f443a995bb69_Layer_2-p-800.webp 800w, https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/654bac238133f443a995bb69_Layer_2-p-1080.webp 1080w, https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/654bac238133f443a995bb69_Layer_2.webp 1432w" class="framework_content-img"/></div></div></div><div class="w-slide"><div class="framework_content pmmc-slide-1"><div id="section3" data-w-id="c92504d5-9f6c-3b92-bff3-e7a57df5a204" class="framework_content-left w-node-c92504d5-9f6c-3b92-bff3-e7a57df5a204-7df5a1a7"><div class="margin-bottom margin-small"><h2 class="heading-style-h2">Strategize</h2></div><p>Fail to prepare, prepare to fail. A strategy that looks at barriers, opportunities, and data-backed methodologies is the first step towards creating a winning master plan.</p><div class="margin-top margin-small"><div class="w-layout-grid layout349_content-list"><div id="w-node-c92504d5-9f6c-3b92-bff3-e7a57df5a20f-7df5a1a7" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick text-color-white w-embed"><svg width="16" height="20" viewBox="0 0 16 20" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19.5C12.4183 19.5 16 15.9183 16 11.5C16 7.08172 12.4183 3.5 8 3.5C3.58172 3.5 0 7.08172 0 11.5C0 15.9183 3.58172 19.5 8 19.5Z" fill="#65C9BD"/> <path d="M6.40156 13.4504L4.30156 11.3504L3.60156 12.0504L6.40156 14.8504L12.4016 8.85039L11.7016 8.15039L6.40156 13.4504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Pricing</p></div></div><div id="w-node-c92504d5-9f6c-3b92-bff3-e7a57df5a215-7df5a1a7" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick text-color-white w-embed"><svg width="16" height="20" viewBox="0 0 16 20" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19.5C12.4183 19.5 16 15.9183 16 11.5C16 7.08172 12.4183 3.5 8 3.5C3.58172 3.5 0 7.08172 0 11.5C0 15.9183 3.58172 19.5 8 19.5Z" fill="#65C9BD"/> <path d="M6.40156 13.4504L4.30156 11.3504L3.60156 12.0504L6.40156 14.8504L12.4016 8.85039L11.7016 8.15039L6.40156 13.4504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Retention and expansion</p></div></div><div id="w-node-c92504d5-9f6c-3b92-bff3-e7a57df5a21b-7df5a1a7" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick text-color-white w-embed"><svg width="16" height="20" viewBox="0 0 16 20" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19.5C12.4183 19.5 16 15.9183 16 11.5C16 7.08172 12.4183 3.5 8 3.5C3.58172 3.5 0 7.08172 0 11.5C0 15.9183 3.58172 19.5 8 19.5Z" fill="#65C9BD"/> <path d="M6.40156 13.4504L4.30156 11.3504L3.60156 12.0504L6.40156 14.8504L12.4016 8.85039L11.7016 8.15039L6.40156 13.4504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Objectives</p></div></div><div id="w-node-c92504d5-9f6c-3b92-bff3-e7a57df5a221-7df5a1a7" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick text-color-white w-embed"><svg width="16" height="20" viewBox="0 0 16 20" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19.5C12.4183 19.5 16 15.9183 16 11.5C16 7.08172 12.4183 3.5 8 3.5C3.58172 3.5 0 7.08172 0 11.5C0 15.9183 3.58172 19.5 8 19.5Z" fill="#65C9BD"/> <path d="M6.40156 13.4504L4.30156 11.3504L3.60156 12.0504L6.40156 14.8504L12.4016 8.85039L11.7016 8.15039L6.40156 13.4504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Internal communication</p></div></div><div id="w-node-c92504d5-9f6c-3b92-bff3-e7a57df5a227-7df5a1a7" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick text-color-white w-embed"><svg width="16" height="20" viewBox="0 0 16 20" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19.5C12.4183 19.5 16 15.9183 16 11.5C16 7.08172 12.4183 3.5 8 3.5C3.58172 3.5 0 7.08172 0 11.5C0 15.9183 3.58172 19.5 8 19.5Z" fill="#65C9BD"/> <path d="M6.40156 13.4504L4.30156 11.3504L3.60156 12.0504L6.40156 14.8504L12.4016 8.85039L11.7016 8.15039L6.40156 13.4504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Go-to-market</p></div></div><div id="w-node-c92504d5-9f6c-3b92-bff3-e7a57df5a22d-7df5a1a7" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick text-color-white w-embed"><svg width="16" height="20" viewBox="0 0 16 20" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19.5C12.4183 19.5 16 15.9183 16 11.5C16 7.08172 12.4183 3.5 8 3.5C3.58172 3.5 0 7.08172 0 11.5C0 15.9183 3.58172 19.5 8 19.5Z" fill="#65C9BD"/> <path d="M6.40156 13.4504L4.30156 11.3504L3.60156 12.0504L6.40156 14.8504L12.4016 8.85039L11.7016 8.15039L6.40156 13.4504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Use Sales enablement</p></div></div><div id="w-node-c92504d5-9f6c-3b92-bff3-e7a57df5a233-7df5a1a7" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick text-color-white w-embed"><svg width="16" height="20" viewBox="0 0 16 20" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19.5C12.4183 19.5 16 15.9183 16 11.5C16 7.08172 12.4183 3.5 8 3.5C3.58172 3.5 0 7.08172 0 11.5C0 15.9183 3.58172 19.5 8 19.5Z" fill="#65C9BD"/> <path d="M6.40156 13.4504L4.30156 11.3504L3.60156 12.0504L6.40156 14.8504L12.4016 8.85039L11.7016 8.15039L6.40156 13.4504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Acquisition</p></div></div><div id="w-node-c92504d5-9f6c-3b92-bff3-e7a57df5a239-7df5a1a7" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick text-color-white w-embed"><svg width="16" height="20" viewBox="0 0 16 20" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19.5C12.4183 19.5 16 15.9183 16 11.5C16 7.08172 12.4183 3.5 8 3.5C3.58172 3.5 0 7.08172 0 11.5C0 15.9183 3.58172 19.5 8 19.5Z" fill="#65C9BD"/> <path d="M6.40156 13.4504L4.30156 11.3504L3.60156 12.0504L6.40156 14.8504L12.4016 8.85039L11.7016 8.15039L6.40156 13.4504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Barriers</p></div></div><div id="w-node-c92504d5-9f6c-3b92-bff3-e7a57df5a23f-7df5a1a7" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick text-color-white w-embed"><svg width="16" height="20" viewBox="0 0 16 20" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19.5C12.4183 19.5 16 15.9183 16 11.5C16 7.08172 12.4183 3.5 8 3.5C3.58172 3.5 0 7.08172 0 11.5C0 15.9183 3.58172 19.5 8 19.5Z" fill="#65C9BD"/> <path d="M6.40156 13.4504L4.30156 11.3504L3.60156 12.0504L6.40156 14.8504L12.4016 8.85039L11.7016 8.15039L6.40156 13.4504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Onboarding</p></div></div></div></div><div class="margin-top margin-medium"><div class="button-group"><a href="https://learning.productmarketingalliance.com/on-demand/product-marketing-certified-core" class="learn-more-button is-secondary w-button">Enroll now</a></div></div></div><div id="w-node-c92504d5-9f6c-3b92-bff3-e7a57df5a24b-7df5a1a7" class="framework_content-img-wrapp"><img width="529" sizes="(max-width: 767px) 92vw, 45vw" alt="" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/654bad1d39cc643afda2cf97_Layer_3.webp" loading="lazy" srcset="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/654bad1d39cc643afda2cf97_Layer_3-p-500.webp 500w, https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/654bad1d39cc643afda2cf97_Layer_3-p-800.webp 800w, https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/654bad1d39cc643afda2cf97_Layer_3-p-1080.webp 1080w, https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/654bad1d39cc643afda2cf97_Layer_3.webp 1432w" class="framework_content-img"/></div></div></div><div class="w-slide"><div class="framework_content pmmc-slide-1"><div id="section4" data-w-id="c92504d5-9f6c-3b92-bff3-e7a57df5a24f" class="framework_content-left w-node-c92504d5-9f6c-3b92-bff3-e7a57df5a24f-7df5a1a7"><div class="margin-bottom margin-small"><h2 class="heading-style-h2">Define</h2></div><p>Define your market, identify your personas, and apply valuable insights gained in the discovery process to shape the customer journey and craft appropriate communication strategies.</p><div class="margin-top margin-small"><div class="w-layout-grid layout349_content-list"><div id="w-node-c92504d5-9f6c-3b92-bff3-e7a57df5a25a-7df5a1a7" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick text-color-white w-embed"><svg width="16" height="19" viewBox="0 0 16 19" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19C12.4183 19 16 15.4183 16 11C16 6.58172 12.4183 3 8 3C3.58172 3 0 6.58172 0 11C0 15.4183 3.58172 19 8 19Z" fill="#65C9BD"/> <path d="M6.40156 12.9504L4.30156 10.8504L3.60156 11.5504L6.40156 14.3504L12.4016 8.35039L11.7016 7.65039L6.40156 12.9504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Positioning</p></div></div><div id="w-node-c92504d5-9f6c-3b92-bff3-e7a57df5a260-7df5a1a7" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick text-color-white w-embed"><svg width="16" height="19" viewBox="0 0 16 19" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19C12.4183 19 16 15.4183 16 11C16 6.58172 12.4183 3 8 3C3.58172 3 0 6.58172 0 11C0 15.4183 3.58172 19 8 19Z" fill="#65C9BD"/> <path d="M6.40156 12.9504L4.30156 10.8504L3.60156 11.5504L6.40156 14.3504L12.4016 8.35039L11.7016 7.65039L6.40156 12.9504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Segmentation</p></div></div><div id="w-node-c92504d5-9f6c-3b92-bff3-e7a57df5a266-7df5a1a7" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick text-color-white w-embed"><svg width="16" height="19" viewBox="0 0 16 19" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19C12.4183 19 16 15.4183 16 11C16 6.58172 12.4183 3 8 3C3.58172 3 0 6.58172 0 11C0 15.4183 3.58172 19 8 19Z" fill="#65C9BD"/> <path d="M6.40156 12.9504L4.30156 10.8504L3.60156 11.5504L6.40156 14.3504L12.4016 8.35039L11.7016 7.65039L6.40156 12.9504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Narrative design</p></div></div><div id="w-node-c92504d5-9f6c-3b92-bff3-e7a57df5a26c-7df5a1a7" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick text-color-white w-embed"><svg width="16" height="19" viewBox="0 0 16 19" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19C12.4183 19 16 15.4183 16 11C16 6.58172 12.4183 3 8 3C3.58172 3 0 6.58172 0 11C0 15.4183 3.58172 19 8 19Z" fill="#65C9BD"/> <path d="M6.40156 12.9504L4.30156 10.8504L3.60156 11.5504L6.40156 14.3504L12.4016 8.35039L11.7016 7.65039L6.40156 12.9504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>User personas</p></div></div><div id="w-node-c92504d5-9f6c-3b92-bff3-e7a57df5a272-7df5a1a7" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick text-color-white w-embed"><svg width="16" height="19" viewBox="0 0 16 19" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19C12.4183 19 16 15.4183 16 11C16 6.58172 12.4183 3 8 3C3.58172 3 0 6.58172 0 11C0 15.4183 3.58172 19 8 19Z" fill="#65C9BD"/> <path d="M6.40156 12.9504L4.30156 10.8504L3.60156 11.5504L6.40156 14.3504L12.4016 8.35039L11.7016 7.65039L6.40156 12.9504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Messaging</p></div></div><div id="w-node-c92504d5-9f6c-3b92-bff3-e7a57df5a278-7df5a1a7" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick text-color-white w-embed"><svg width="16" height="19" viewBox="0 0 16 19" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19C12.4183 19 16 15.4183 16 11C16 6.58172 12.4183 3 8 3C3.58172 3 0 6.58172 0 11C0 15.4183 3.58172 19 8 19Z" fill="#65C9BD"/> <path d="M6.40156 12.9504L4.30156 10.8504L3.60156 11.5504L6.40156 14.3504L12.4016 8.35039L11.7016 7.65039L6.40156 12.9504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Buyer personas</p></div></div><div id="w-node-c92504d5-9f6c-3b92-bff3-e7a57df5a27e-7df5a1a7" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick text-color-white w-embed"><svg width="16" height="19" viewBox="0 0 16 19" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19C12.4183 19 16 15.4183 16 11C16 6.58172 12.4183 3 8 3C3.58172 3 0 6.58172 0 11C0 15.4183 3.58172 19 8 19Z" fill="#65C9BD"/> <path d="M6.40156 12.9504L4.30156 10.8504L3.60156 11.5504L6.40156 14.3504L12.4016 8.35039L11.7016 7.65039L6.40156 12.9504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Storytelling</p></div></div><div id="w-node-c92504d5-9f6c-3b92-bff3-e7a57df5a284-7df5a1a7" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick text-color-white w-embed"><svg width="16" height="19" viewBox="0 0 16 19" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19C12.4183 19 16 15.4183 16 11C16 6.58172 12.4183 3 8 3C3.58172 3 0 6.58172 0 11C0 15.4183 3.58172 19 8 19Z" fill="#65C9BD"/> <path d="M6.40156 12.9504L4.30156 10.8504L3.60156 11.5504L6.40156 14.3504L12.4016 8.35039L11.7016 7.65039L6.40156 12.9504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Use cases</p></div></div></div></div><div class="margin-top margin-medium"><div class="button-group"><a href="https://learning.productmarketingalliance.com/on-demand/product-marketing-certified-core" class="learn-more-button is-secondary w-button">Enroll now</a></div></div></div><div class="framework_content-img-wrapp"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/654bad27a9f8b6224cc6d19e_Layer_4.webp" loading="lazy" width="529" sizes="(max-width: 767px) 92vw, 45vw" alt="" srcset="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/654bad27a9f8b6224cc6d19e_Layer_4-p-500.webp 500w, https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/654bad27a9f8b6224cc6d19e_Layer_4-p-800.webp 800w, https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/654bad27a9f8b6224cc6d19e_Layer_4-p-1080.webp 1080w, https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/654bad27a9f8b6224cc6d19e_Layer_4.webp 1432w" class="framework_content-img"/></div></div></div><div class="w-slide"><div id="section5-white" data-w-id="c92504d5-9f6c-3b92-bff3-e7a57df5a293" class="framework_content pmmc-slide-1"><div class="framework_content-left"><div class="margin-bottom margin-small"><h2 class="heading-style-h2">Get set</h2></div><p>If you want to go fast, go alone. If you want to go far, go together. Through training, collaboration sessions, and indispensable assets, equip other teams with all the knowledge they need to come with you.</p><div class="margin-top margin-small"><div class="w-layout-grid layout349_content-list is-1"><div id="w-node-c92504d5-9f6c-3b92-bff3-e7a57df5a29f-7df5a1a7" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick text-color-white w-embed"><svg width="16" height="19" viewBox="0 0 16 19" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19C12.4183 19 16 15.4183 16 11C16 6.58172 12.4183 3 8 3C3.58172 3 0 6.58172 0 11C0 15.4183 3.58172 19 8 19Z" fill="#65C9BD"/> <path d="M6.40156 12.9504L4.30156 10.8504L3.60156 11.5504L6.40156 14.3504L12.4016 8.35039L11.7016 7.65039L6.40156 12.9504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Sales assets</p></div></div><div id="w-node-c92504d5-9f6c-3b92-bff3-e7a57df5a2a5-7df5a1a7" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick text-color-white w-embed"><svg width="16" height="19" viewBox="0 0 16 19" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19C12.4183 19 16 15.4183 16 11C16 6.58172 12.4183 3 8 3C3.58172 3 0 6.58172 0 11C0 15.4183 3.58172 19 8 19Z" fill="#65C9BD"/> <path d="M6.40156 12.9504L4.30156 10.8504L3.60156 11.5504L6.40156 14.3504L12.4016 8.35039L11.7016 7.65039L6.40156 12.9504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Training</p></div></div><div id="w-node-c92504d5-9f6c-3b92-bff3-e7a57df5a2ab-7df5a1a7" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick text-color-white w-embed"><svg width="16" height="19" viewBox="0 0 16 19" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19C12.4183 19 16 15.4183 16 11C16 6.58172 12.4183 3 8 3C3.58172 3 0 6.58172 0 11C0 15.4183 3.58172 19 8 19Z" fill="#65C9BD"/> <path d="M6.40156 12.9504L4.30156 10.8504L3.60156 11.5504L6.40156 14.3504L12.4016 8.35039L11.7016 7.65039L6.40156 12.9504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Sales enablement sessions</p></div></div><div id="w-node-c92504d5-9f6c-3b92-bff3-e7a57df5a2b1-7df5a1a7" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick text-color-white w-embed"><svg width="16" height="19" viewBox="0 0 16 19" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19C12.4183 19 16 15.4183 16 11C16 6.58172 12.4183 3 8 3C3.58172 3 0 6.58172 0 11C0 15.4183 3.58172 19 8 19Z" fill="#65C9BD"/> <path d="M6.40156 12.9504L4.30156 10.8504L3.60156 11.5504L6.40156 14.3504L12.4016 8.35039L11.7016 7.65039L6.40156 12.9504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Marketing</p></div></div></div></div><div class="margin-top margin-medium"><div class="button-group"><a href="https://learning.productmarketingalliance.com/on-demand/product-marketing-certified-core" class="learn-more-button is-white w-button">Enroll now</a></div></div><div class="layout349_mobile-image-wrapper"></div></div><div class="framework_content-img-wrapp"><img width="529" sizes="(max-width: 767px) 92vw, 45vw" alt="" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/654bad38ac59c16da154ae6d_Layer_5.webp" loading="lazy" srcset="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/654bad38ac59c16da154ae6d_Layer_5-p-500.webp 500w, https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/654bad38ac59c16da154ae6d_Layer_5-p-800.webp 800w, https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/654bad38ac59c16da154ae6d_Layer_5-p-1080.webp 1080w, https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/654bad38ac59c16da154ae6d_Layer_5.webp 1432w" class="framework_content-img"/></div></div></div><div class="w-slide"><div id="section6-white" data-w-id="c92504d5-9f6c-3b92-bff3-e7a57df5a2c0" class="framework_content pmmc-slide-1"><div class="framework_content-left"><div class="margin-bottom margin-small"><h2 class="heading-style-h2">Grow</h2></div><p>Prolong your efforts with a post-launch process to ensure your product goes from strength to strength through analysis, optimization, feedback loops, and customer advocacy.</p><div class="margin-top margin-small"><div class="w-layout-grid layout349_content-list is-1"><div id="w-node-c92504d5-9f6c-3b92-bff3-e7a57df5a2cc-7df5a1a7" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick text-color-white w-embed"><svg width="16" height="20" viewBox="0 0 16 20" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19.5C12.4183 19.5 16 15.9183 16 11.5C16 7.08172 12.4183 3.5 8 3.5C3.58172 3.5 0 7.08172 0 11.5C0 15.9183 3.58172 19.5 8 19.5Z" fill="#65C9BD"/> <path d="M6.40156 13.4504L4.30156 11.3504L3.60156 12.0504L6.40156 14.8504L12.4016 8.85039L11.7016 8.15039L6.40156 13.4504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Case studies</p></div></div><div id="w-node-c92504d5-9f6c-3b92-bff3-e7a57df5a2d2-7df5a1a7" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick text-color-white w-embed"><svg width="16" height="20" viewBox="0 0 16 20" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19.5C12.4183 19.5 16 15.9183 16 11.5C16 7.08172 12.4183 3.5 8 3.5C3.58172 3.5 0 7.08172 0 11.5C0 15.9183 3.58172 19.5 8 19.5Z" fill="#65C9BD"/> <path d="M6.40156 13.4504L4.30156 11.3504L3.60156 12.0504L6.40156 14.8504L12.4016 8.85039L11.7016 8.15039L6.40156 13.4504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Analysis</p></div></div><div id="w-node-c92504d5-9f6c-3b92-bff3-e7a57df5a2d8-7df5a1a7" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick text-color-white w-embed"><svg width="16" height="20" viewBox="0 0 16 20" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19.5C12.4183 19.5 16 15.9183 16 11.5C16 7.08172 12.4183 3.5 8 3.5C3.58172 3.5 0 7.08172 0 11.5C0 15.9183 3.58172 19.5 8 19.5Z" fill="#65C9BD"/> <path d="M6.40156 13.4504L4.30156 11.3504L3.60156 12.0504L6.40156 14.8504L12.4016 8.85039L11.7016 8.15039L6.40156 13.4504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Optimization</p></div></div><div id="w-node-c92504d5-9f6c-3b92-bff3-e7a57df5a2de-7df5a1a7" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick text-color-white w-embed"><svg width="16" height="20" viewBox="0 0 16 20" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19.5C12.4183 19.5 16 15.9183 16 11.5C16 7.08172 12.4183 3.5 8 3.5C3.58172 3.5 0 7.08172 0 11.5C0 15.9183 3.58172 19.5 8 19.5Z" fill="#65C9BD"/> <path d="M6.40156 13.4504L4.30156 11.3504L3.60156 12.0504L6.40156 14.8504L12.4016 8.85039L11.7016 8.15039L6.40156 13.4504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Customer feedback</p></div></div><div id="w-node-c92504d5-9f6c-3b92-bff3-e7a57df5a2e4-7df5a1a7" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick text-color-white w-embed"><svg width="16" height="20" viewBox="0 0 16 20" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19.5C12.4183 19.5 16 15.9183 16 11.5C16 7.08172 12.4183 3.5 8 3.5C3.58172 3.5 0 7.08172 0 11.5C0 15.9183 3.58172 19.5 8 19.5Z" fill="#65C9BD"/> <path d="M6.40156 13.4504L4.30156 11.3504L3.60156 12.0504L6.40156 14.8504L12.4016 8.85039L11.7016 8.15039L6.40156 13.4504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Prioritise tickets</p></div></div></div></div><div class="margin-top margin-medium"><div class="button-group"><a href="https://learning.productmarketingalliance.com/on-demand/product-marketing-certified-core" class="learn-more-button is-white w-button">Enroll now</a></div></div></div><div id="w-node-c92504d5-9f6c-3b92-bff3-e7a57df5a2f0-7df5a1a7" class="framework_content-img-wrapp"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/654bad4339cc643afda2e1ac_Layer_6.webp" loading="lazy" width="529" alt="" class="framework_content-img"/></div></div></div></div><div class="framework_arrow hide-mobile-landscape w-slider-arrow-left"><div class="testimonial7_arrow-icon-2 w-embed"><svg width="12" height="21" viewBox="0 0 12 21" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M10 20.4707L0 10.4707L10 0.470703L11.775 2.2457L3.55 10.4707L11.775 18.6957L10 20.4707Z" fill="#F9F8F5"/> </svg></div></div><div class="framework_arrow hide-mobile-landscape right w-slider-arrow-right"><div class="testimonial7_arrow-icon-2 w-embed"><svg width="12" height="21" viewBox="0 0 12 21" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M2 0.470702L12 10.4707L2 20.4707L0.225001 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data-autoplay="true" data-easing="ease" data-hide-arrows="false" data-disable-swipe="false" data-autoplay-limit="0" data-nav-spacing="3" data-duration="500" data-infinite="true" fs-cmsslider-element="slider" id="w-node-b2d9004d-556e-acab-0317-90c2d15ff2a3-066badc4"><div class="testimonial_mask w-slider-mask"><div class="testimonial_slide w-slide"></div></div><div class="testimonial_arrow right w-slider-arrow-left"><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 12 21" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M10 20.3658L0 10.3658L10 0.365845L11.775 2.14084L3.55 10.3658L11.775 18.5908L10 20.3658Z" fill="currentColor"/> </svg></div></div><div class="testimonial_arrow w-slider-arrow-right"><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 13 21" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M2.55005 0.365844L12.55 10.3658L2.55005 20.3658L0.775049 18.5908L9.00005 10.3658L0.775051 2.14084L2.55005 0.365844Z" fill="currentColor"/> </svg></div></div><div class="testimonial7_slide-nav w-slider-nav w-slider-nav-invert w-round"></div></div><div id="w-node-_7712d9bd-9e6a-b4ef-266e-ab0a35e66f77-066badc4"></div><div id="w-node-_2f61e592-3421-9adf-95ce-cb9ddb3dcaa1-066badc4" class="w-dyn-list"><div fs-cmsslider-element="list" role="list" class="w-dyn-items"><div role="listitem" class="w-dyn-item"><div class="testimonial_content"><div class="margin-bottom margin-xsmall"><div class="w-richtext"><p>"I loved the in-person version of the course. I bought the course online first and it was really dry and hard to get through. Switching to in-person had so many more benefits and excelerated my learning."</p></div></div><p class="text-weight-semibold">Ariana Calligaro</p><p>Fellow App</p><div class="testimonial_client-image-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65af4ee6ff92418538c4ba4f_Fellow%20(1).svg" alt="" class="testimonial_client-image"/></div></div></div><div role="listitem" class="w-dyn-item"><div class="testimonial_content"><div class="margin-bottom margin-xsmall"><div class="w-richtext"><p>"It is an excellent course - for beginners as well as experiences PMM candidates. A very well structured and executed program!"</p></div></div><p class="text-weight-semibold">Sandeep Rath</p><p>ProcessMAP Corporation</p><div class="testimonial_client-image-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65af4fb8ae31a0f56a2181a4_Frame%20929742586.avif" alt="" class="testimonial_client-image"/></div></div></div><div role="listitem" class="w-dyn-item"><div class="testimonial_content"><div class="margin-bottom margin-xsmall"><div class="w-richtext"><p>"Comprehensive and encouraging. It was great to have a community to learn from after the course itself."</p></div></div><p class="text-weight-semibold">Deborah Komkov</p><p>Guusto</p><div class="testimonial_client-image-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65af505f4ca916d2d6341a51_Guusto.svg" alt="" class="testimonial_client-image"/></div></div></div><div role="listitem" class="w-dyn-item"><div class="testimonial_content"><div class="margin-bottom margin-xsmall"><div class="w-richtext"><p>"Great way to connect to other Product Marketers and learn from each other. The course offers a deeper understanding of PM and how it should be positioned within the organization. It gave me the right tools to get started in this new role within the organization."</p></div></div><p class="text-weight-semibold">Sebastiaan Tillema</p><p>Mercell</p><div class="testimonial_client-image-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65af518c12cc635836ff5a60_mercell.svg" alt="" class="testimonial_client-image"/></div></div></div></div></div></div></div></div></div></section><section id="light-section" class="section_download"><div class="padding-global"><div class="container-large"><div class="padding-section-large"><div class="w-layout-grid dowmnload_component"><div class="download_content"><div class="margin-bottom margin-small"><h2 class="heading-style-h2">Download<br/><em class="text-font-ivy brand-color">the curriculum </em></h2></div><p>Here at PMA, you can learn from the collective success and experience of the world’s biggest product marketing community. Not only that, but our certifications are built with the support of PMMs from the largest orgs around such as Adobe, Google, Linkedin, Atlassian, Grammarly, and many more. <br/><br/>If you need help convincing your company to pay for your training, we’ve done the leg work for you.</p><div class="margin-top margin-medium"><div class="div-block-2"><div class="button-group"><a aria-roledescription="open-modal-trigger" class="learn-more-button w-inline-block" href="#" role="button" aria-haspopup="dialog" aria-controls="fs-modal-2-popup" fs-modal-element="open-1" aria-expanded="false" tabindex="0"><div>Download brochure</div></a><a href="https://docs.google.com/document/d/1MHr0CUmqs4h7LzAVRpA8JmAgqdE3VpRWiNDrrpsvFrs/edit" target="_blank" class="learn-more-button is-alternate w-button">Pitch the program</a></div></div></div></div><div class="download_image-wrapper"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65fb181b9a9f2364fb7016f8_Report_Mockup_Websie_609x501_30.avif" loading="lazy" alt="" sizes="(max-width: 479px) 100vw, (max-width: 767px) 90vw, 42vw" srcset="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65fb181b9a9f2364fb7016f8_Report_Mockup_Websie_609x501_30-p-500.avif 500w, https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65fb181b9a9f2364fb7016f8_Report_Mockup_Websie_609x501_30.avif 1269w" class="download_image"/></div></div></div></div></div></section><section id="light-section" class="section_leaders is-dark"><div id="leaders" class="anchor-link"></div><div class="padding-global-20"><div class="container-large"><div class="padding-section-medium"><div class="leaders_item-modal-content-4 is-single hide"><div id="w-node-_228faa15-6f03-4a66-9ae6-cf3eb1be12e5-066badc4" class="modal_item-left-wrapper"><div class="margin-bottom margin-small"><h2 class="heading-style-h3 text-color-black">Your instructor,<br/></h2><h2 class="heading-style-h3 text-font-ivy brand-color">Heading</h2></div><div class="margin-bottom margin-small"><div class="leaders_item-top-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/plugins/Basic/assets/placeholder.60f9b1840c.svg" alt="" class="leaders_item-image"/></div></div><div><img loading="lazy" src="https://cdn.prod.website-files.com/plugins/Basic/assets/placeholder.60f9b1840c.svg" alt="" class="leaders_item-modal-logo"/></div></div><div id="w-node-_228faa15-6f03-4a66-9ae6-cf3eb1be12f1-066badc4" class="leaders_item-modal-right"><div class="margin-bottom margin-small"><div class="text-size-xlarge text-color-black text-weight-normal">This is some text inside of a div block.</div></div><div class="margin-bottom margin-small"><div class="text-rich-text text-color-black w-richtext"><h2>What’s a Rich Text element?</h2>What’s a Rich Text element?<p>The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.</p>The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.<h4>Static and dynamic content editing</h4>Static and dynamic content editing<p>A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!</p>A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!<h4>How to customize formatting for each rich text</h4>How to customize formatting for each rich text<p>Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.</p>Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.</div></div><a href="#" class="w-inline-block"><div class="icon-embed-medium w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 50 50" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <g filter="url(#filter0_d_2_80196)"> <rect x="4.99951" width="40.6471" height="41" rx="6.47368" fill="#0A66C2"/> </g> <path d="M18.5366 32.3811V16.3472H13.2072V32.3811H18.5372H18.5366ZM15.873 14.1584C17.7311 14.1584 18.8879 12.9272 18.8879 11.3885C18.8531 9.81477 17.7311 8.61792 15.9084 8.61792C14.0844 8.61792 12.8931 9.81477 12.8931 11.3884C12.8931 12.927 14.0494 14.1582 15.8381 14.1582L15.873 14.1584ZM21.4865 32.3811H26.8155V23.428C26.8155 22.9494 26.8503 22.4696 26.9911 22.1278C27.3762 21.1699 28.2531 20.1784 29.7257 20.1784C31.6536 20.1784 32.4253 21.6486 32.4253 23.8043V32.3811H37.7542V23.1877C37.7542 18.263 35.1253 15.9713 31.6191 15.9713C28.7444 15.9713 27.4819 17.578 26.7805 18.6723H26.816V16.3477H21.4868C21.5564 17.8519 21.4864 32.3816 21.4864 32.3816L21.4865 32.3811Z" fill="#F9F8F5"/> <defs> <filter id="filter0_d_2_80196" x="0.683722" y="0" width="49.2786" height="49.6316" filterUnits="userSpaceOnUse" color-interpolation-filters="sRGB"> <feFlood flood-opacity="0" result="BackgroundImageFix"/> <feColorMatrix in="SourceAlpha" type="matrix" values="0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 127 0" result="hardAlpha"/> <feOffset dy="4.31579"/> <feGaussianBlur stdDeviation="2.15789"/> <feComposite in2="hardAlpha" operator="out"/> <feColorMatrix type="matrix" values="0 0 0 0 0.0509804 0 0 0 0 0.0392157 0 0 0 0 0.172549 0 0 0 0.08 0"/> <feBlend mode="normal" in2="BackgroundImageFix" result="effect1_dropShadow_2_80196"/> <feBlend mode="normal" in="SourceGraphic" in2="effect1_dropShadow_2_80196" result="shape"/> </filter> </defs> </svg></div></a></div></div><div class="leaders_component"><div class="margin-bottom margin-large is-relative"><div class="leaders_heading-component"><h2 class="heading-style-h2">Your<br/>‍<em class="text-font-ivy brand-color">instructors</em></h2><div class="icon-embed-small is-leaders w-embed"><svg width="42" height="50" viewBox="0 0 42 50" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M20.0714 5.14819C20.0714 5.14819 16.5006 21.7269 20.0714 47.9982" stroke="#FF5C4D" stroke-width="4" stroke-linecap="round"/> <path d="M5.27344 28.2302C15.9859 25.9347 29.1215 28.2302 29.1215 28.2302" stroke="#FF5C4D" stroke-width="4" stroke-linecap="round"/> <path d="M10.2344 42.0232C19.0479 20.1939 39.7073 2.5949 39.7073 2.5949" stroke="#FF5C4D" stroke-width="4" stroke-linecap="round"/> <path d="M2.97967 10.6292C12.0343 24.2747 37.4408 45.7813 37.4408 45.7813" stroke="#FF5C4D" stroke-width="4" stroke-linecap="round"/> </svg></div></div></div><div neue-wrapper="" class="w-dyn-list"><div neue-list="" role="list" class="leaders_list w-dyn-items"><div role="listitem" class="w-dyn-item"><div class="leader_modal_component-4"><div tabindex="0" role="button" aria-roledescription="open-modal-trigger" aria-controls="fs-modal-1-popup" aria-haspopup="dialog" aria-expanded="false" class="fs_modal-1_button-5"><div fs-scrolldisable-element="disable" id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b43-066badc4" class="leaders_item-4"><div class="leaders_item-top-wrapper"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65eb30465dd1d1b1d6d5527d_Spencer%20Grover_Certified_Resize.avif" loading="lazy" alt="Spencer Grover" class="leaders_item-image"/></div><div class="leaders_item_bottom-iwrapper"><div class="leaders_item-modal"><div class="leaders_item-modal-content-7"><div fs-scrolldisable-element="enable" id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b49-066badc4" class="leaders_item-close-6"><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 20 20" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path fill-rule="evenodd" clip-rule="evenodd" d="M9.88721 8.11328L1.77393 0L-0.00107224 1.775L8.11221 9.88828L8.00049 10L8.11221 10.1117L-0.00107368 18.225L1.77393 20L9.88721 11.8867L18.0005 20L19.7755 18.225L11.6622 10.1117L11.7739 10L11.6622 9.88828L19.7755 1.775L18.0005 0L9.88721 8.11328Z" fill="currentColor"/> </svg></div><div class="link-description">close-modal</div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b4d-066badc4" class="modal_item-left-wrapper"><div class="margin-bottom margin-small"><h2 class="heading-style-h3 text-color-black">Your instructor,<br/>‍<em class="text-font-ivy brand-color">Chris Tran</em></h2></div><div class="margin-bottom margin-small"><div class="leaders_item-top-wrapper"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/6530533986ef04aa1ae9ebf8_pexels-mwabonje-1350570%202.webp" loading="lazy" alt="" class="leaders_item-image"/></div></div><div><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/65305458f2223231e72b1e58_Company%20logo%20(10).svg" loading="lazy" alt="" class="leaders_item-modal-logo"/></div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b5a-066badc4" class="leaders_item-modal-right"><div class="margin-bottom margin-small"><div class="text-size-xlarge text-color-black text-weight-normal">Senior Product Marketing Manager, AWS</div></div><div class="margin-bottom margin-small"><div class="text-rich-text text-color-black w-richtext"><p>A tenured product marketing voice, Holly brings expertise across go-to-market strategy, messaging, positioning, and stakeholder management. While working in new application development at Amazon Web Services (AWS), Holly also delivers thought-provoking ideas for GTM strategy in workshops, lectures, and two podcasts.</p><p>Her goal is to continue to build a strong awareness of the Product Marketing function, coach others how to apply critical thinking and strategic PMM frameworks, and mentor young marketers in their career.</p><p>Holly gets a kick out of solving problems with cross-functional teams and telling good stories.</p></div></div><a href="#" class="w-inline-block"><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 50 50" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <g filter="url(#filter0_d_2_80196)"> <rect x="4.99951" width="40.6471" height="41" rx="6.47368" fill="#0A66C2"/> </g> <path d="M18.5366 32.3811V16.3472H13.2072V32.3811H18.5372H18.5366ZM15.873 14.1584C17.7311 14.1584 18.8879 12.9272 18.8879 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operator="out"/> <feColorMatrix type="matrix" values="0 0 0 0 0.0509804 0 0 0 0 0.0392157 0 0 0 0 0.172549 0 0 0 0.08 0"/> <feBlend mode="normal" in2="BackgroundImageFix" result="effect1_dropShadow_2_80196"/> <feBlend mode="normal" in="SourceGraphic" in2="effect1_dropShadow_2_80196" result="shape"/> </filter> </defs> </svg></div></a></div></div></div><div class="margin-bottom margin-xsmall"><div class="leaders_item-logo-wrap"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66f44271076add58380fdcd8_SuperHuman_Certified_Logo_Black.svg" loading="lazy" alt="" class="leaders_logo"/></div></div><div class="leaders_item-name-wrap"><div><div class="text-weight-light text-color-black">Spencer Grover</div><div class="text-weight-light text-color-black">Senior Product Marketing Manager</div></div><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" 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fill="CurrentColor" d="M14.5,12l9-9c0.7-0.7,0.7-1.8,0-2.5c-0.7-0.7-1.8-0.7-2.5,0l-9,9l-9-9c-0.7-0.7-1.8-0.7-2.5,0 c-0.7,0.7-0.7,1.8,0,2.5l9,9l-9,9c-0.7,0.7-0.7,1.8,0,2.5c0.7,0.7,1.8,0.7,2.5,0l9-9l9,9c0.7,0.7,1.8,0.7,2.5,0 c0.7-0.7,0.7-1.8,0-2.5L14.5,12z"/> </svg></div></div><div class="leaders_item-modal-content-7 is-single is-dark"><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b78-066badc4" class="modal_item-left-wrapper"><div class="margin-bottom margin-small"><h2 class="heading-style-h3 text-color-black">Your instructor,<em class="text-font-ivy brand-color"></em></h2><h2 class="heading-style-h3 brand-color">Spencer Grover</h2></div><div class="margin-bottom margin-small"><div class="leaders_item-top-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65eb30465dd1d1b1d6d5527d_Spencer%20Grover_Certified_Resize.avif" alt="" class="leaders_item-image"/></div></div><div><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66f44271076add58380fdcd8_SuperHuman_Certified_Logo_Black.svg" alt="" class="leaders_item-modal-logo"/></div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b85-066badc4" class="leaders_item-modal-right"><div class="margin-bottom margin-small"><div class="text-size-xlarge text-color-black text-weight-normal">Senior Product Marketing Manager</div></div><div class="margin-bottom margin-small"><div class="text-rich-text text-color-black w-richtext"><p>Spencer, a Senior Product Marketing Manager at Superhuman, is driven by a passion for content and messaging. With a keen focus on helping growing startups define and refine their message and positioning, he specializes in constructing robust content strategies that span the entire marketing funnel. From driving initial interest at the top of the funnel to qualifying leads in the middle and accelerating sales velocity at the end, Spencer leverages his expertise to empower startups on their journey to success.</p></div></div><a href="https://www.linkedin.com/in/spencer-grover/" class="w-inline-block"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/673433478de5bc7d2a799e27_LinkedIn-black.svg" loading="lazy" alt="linked logo"/></a></div></div></div></div></div></div><div role="listitem" class="w-dyn-item"><div class="leader_modal_component-4"><div tabindex="0" role="button" aria-roledescription="open-modal-trigger" aria-controls="fs-modal-1-popup" aria-haspopup="dialog" aria-expanded="false" class="fs_modal-1_button-5"><div fs-scrolldisable-element="disable" id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b43-066badc4" class="leaders_item-4"><div class="leaders_item-top-wrapper"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/664752e0eec3374f657ce0ca_Mandy_Schafer_Certified_Resize.avif" loading="lazy" alt="Mandy Schafer" class="leaders_item-image"/></div><div class="leaders_item_bottom-iwrapper"><div class="leaders_item-modal"><div class="leaders_item-modal-content-7"><div fs-scrolldisable-element="enable" id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b49-066badc4" class="leaders_item-close-6"><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 20 20" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path fill-rule="evenodd" clip-rule="evenodd" d="M9.88721 8.11328L1.77393 0L-0.00107224 1.775L8.11221 9.88828L8.00049 10L8.11221 10.1117L-0.00107368 18.225L1.77393 20L9.88721 11.8867L18.0005 20L19.7755 18.225L11.6622 10.1117L11.7739 10L11.6622 9.88828L19.7755 1.775L18.0005 0L9.88721 8.11328Z" fill="currentColor"/> </svg></div><div class="link-description">close-modal</div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b4d-066badc4" class="modal_item-left-wrapper"><div class="margin-bottom margin-small"><h2 class="heading-style-h3 text-color-black">Your instructor,<br/>‍<em class="text-font-ivy brand-color">Chris Tran</em></h2></div><div class="margin-bottom margin-small"><div class="leaders_item-top-wrapper"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/6530533986ef04aa1ae9ebf8_pexels-mwabonje-1350570%202.webp" loading="lazy" alt="" class="leaders_item-image"/></div></div><div><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/65305458f2223231e72b1e58_Company%20logo%20(10).svg" loading="lazy" alt="" class="leaders_item-modal-logo"/></div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b5a-066badc4" class="leaders_item-modal-right"><div class="margin-bottom margin-small"><div class="text-size-xlarge text-color-black text-weight-normal">Senior Product Marketing Manager, AWS</div></div><div class="margin-bottom margin-small"><div class="text-rich-text text-color-black w-richtext"><p>A tenured product marketing voice, Holly brings expertise across go-to-market strategy, messaging, positioning, and stakeholder management. While working in new application development at Amazon Web Services (AWS), Holly also delivers thought-provoking ideas for GTM strategy in workshops, lectures, and two podcasts.</p><p>Her goal is to continue to build a strong awareness of the Product Marketing function, coach others how to apply critical thinking and strategic PMM frameworks, and mentor young marketers in their career.</p><p>Holly gets a kick out of solving problems with cross-functional teams and telling good stories.</p></div></div><a href="#" class="w-inline-block"><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 50 50" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <g filter="url(#filter0_d_2_80196)"> <rect x="4.99951" width="40.6471" height="41" rx="6.47368" fill="#0A66C2"/> </g> <path d="M18.5366 32.3811V16.3472H13.2072V32.3811H18.5372H18.5366ZM15.873 14.1584C17.7311 14.1584 18.8879 12.9272 18.8879 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fill="CurrentColor" d="M14.5,12l9-9c0.7-0.7,0.7-1.8,0-2.5c-0.7-0.7-1.8-0.7-2.5,0l-9,9l-9-9c-0.7-0.7-1.8-0.7-2.5,0 c-0.7,0.7-0.7,1.8,0,2.5l9,9l-9,9c-0.7,0.7-0.7,1.8,0,2.5c0.7,0.7,1.8,0.7,2.5,0l9-9l9,9c0.7,0.7,1.8,0.7,2.5,0 c0.7-0.7,0.7-1.8,0-2.5L14.5,12z"/> </svg></div></div><div class="leaders_item-modal-content-7 is-single is-dark"><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b78-066badc4" class="modal_item-left-wrapper"><div class="margin-bottom margin-small"><h2 class="heading-style-h3 text-color-black">Your instructor,<em class="text-font-ivy brand-color"></em></h2><h2 class="heading-style-h3 brand-color">Mandy Schafer</h2></div><div class="margin-bottom margin-small"><div class="leaders_item-top-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/664752e0eec3374f657ce0ca_Mandy_Schafer_Certified_Resize.avif" alt="" class="leaders_item-image"/></div></div><div><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/659d48afc9afd26b51234880_Mastercard_Certified_Logo_Black.svg" alt="" class="leaders_item-modal-logo"/></div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b85-066badc4" class="leaders_item-modal-right"><div class="margin-bottom margin-small"><div class="text-size-xlarge text-color-black text-weight-normal">Global Product Marketing Leader</div></div><div class="margin-bottom margin-small"><div class="text-rich-text text-color-black w-richtext"><p>Mandy is the Director of Product Marketing and aseasoned Product Marketing leader with over 15 years of experience building product marketing functions at both large multinational corporations and startups. Most recently from the San Francisco Bay Area, she has focused her career in the security and the collaboration space at companies such as Oracle, IBM, Demandbase and Dropbox. Prior to Mastercard, she relocated to Amsterdam to build the Enterprise Product Marketing team at Miro.</p></div></div><a href="https://www.linkedin.com/in/mandy-schafer-b031974/" class="w-inline-block"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/673433478de5bc7d2a799e27_LinkedIn-black.svg" loading="lazy" alt="linked logo"/></a></div></div></div></div></div></div><div role="listitem" class="w-dyn-item"><div class="leader_modal_component-4"><div tabindex="0" role="button" aria-roledescription="open-modal-trigger" aria-controls="fs-modal-1-popup" aria-haspopup="dialog" aria-expanded="false" class="fs_modal-1_button-5"><div fs-scrolldisable-element="disable" id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b43-066badc4" class="leaders_item-4"><div class="leaders_item-top-wrapper"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65eb2e8c02c8e6d497537fff_Jerod%20Greenisen_Certified_Resize.avif" loading="lazy" alt="Jerod Greenisen" class="leaders_item-image"/></div><div class="leaders_item_bottom-iwrapper"><div class="leaders_item-modal"><div class="leaders_item-modal-content-7"><div fs-scrolldisable-element="enable" id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b49-066badc4" class="leaders_item-close-6"><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 20 20" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path fill-rule="evenodd" clip-rule="evenodd" d="M9.88721 8.11328L1.77393 0L-0.00107224 1.775L8.11221 9.88828L8.00049 10L8.11221 10.1117L-0.00107368 18.225L1.77393 20L9.88721 11.8867L18.0005 20L19.7755 18.225L11.6622 10.1117L11.7739 10L11.6622 9.88828L19.7755 1.775L18.0005 0L9.88721 8.11328Z" fill="currentColor"/> </svg></div><div class="link-description">close-modal</div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b4d-066badc4" class="modal_item-left-wrapper"><div class="margin-bottom margin-small"><h2 class="heading-style-h3 text-color-black">Your instructor,<br/>‍<em class="text-font-ivy brand-color">Chris Tran</em></h2></div><div class="margin-bottom margin-small"><div class="leaders_item-top-wrapper"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/6530533986ef04aa1ae9ebf8_pexels-mwabonje-1350570%202.webp" loading="lazy" alt="" class="leaders_item-image"/></div></div><div><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/65305458f2223231e72b1e58_Company%20logo%20(10).svg" loading="lazy" alt="" class="leaders_item-modal-logo"/></div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b5a-066badc4" class="leaders_item-modal-right"><div class="margin-bottom margin-small"><div class="text-size-xlarge text-color-black text-weight-normal">Senior Product Marketing Manager, AWS</div></div><div class="margin-bottom margin-small"><div class="text-rich-text text-color-black w-richtext"><p>A tenured product marketing voice, Holly brings expertise across go-to-market strategy, messaging, positioning, and stakeholder management. While working in new application development at Amazon Web Services (AWS), Holly also delivers thought-provoking ideas for GTM strategy in workshops, lectures, and two podcasts.</p><p>Her goal is to continue to build a strong awareness of the Product Marketing function, coach others how to apply critical thinking and strategic PMM frameworks, and mentor young marketers in their career.</p><p>Holly gets a kick out of solving problems with cross-functional teams and telling good stories.</p></div></div><a href="#" class="w-inline-block"><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 50 50" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <g filter="url(#filter0_d_2_80196)"> <rect x="4.99951" width="40.6471" height="41" rx="6.47368" fill="#0A66C2"/> </g> <path d="M18.5366 32.3811V16.3472H13.2072V32.3811H18.5372H18.5366ZM15.873 14.1584C17.7311 14.1584 18.8879 12.9272 18.8879 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fill="CurrentColor" d="M14.5,12l9-9c0.7-0.7,0.7-1.8,0-2.5c-0.7-0.7-1.8-0.7-2.5,0l-9,9l-9-9c-0.7-0.7-1.8-0.7-2.5,0 c-0.7,0.7-0.7,1.8,0,2.5l9,9l-9,9c-0.7,0.7-0.7,1.8,0,2.5c0.7,0.7,1.8,0.7,2.5,0l9-9l9,9c0.7,0.7,1.8,0.7,2.5,0 c0.7-0.7,0.7-1.8,0-2.5L14.5,12z"/> </svg></div></div><div class="leaders_item-modal-content-7 is-single is-dark"><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b78-066badc4" class="modal_item-left-wrapper"><div class="margin-bottom margin-small"><h2 class="heading-style-h3 text-color-black">Your instructor,<em class="text-font-ivy brand-color"></em></h2><h2 class="heading-style-h3 brand-color">Jerod Greenisen</h2></div><div class="margin-bottom margin-small"><div class="leaders_item-top-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65eb2e8c02c8e6d497537fff_Jerod%20Greenisen_Certified_Resize.avif" alt="" class="leaders_item-image"/></div></div><div><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65eb2e4543b7a71025757f20_Webflow_Certified_Logo.svg" alt="" class="leaders_item-modal-logo"/></div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b85-066badc4" class="leaders_item-modal-right"><div class="margin-bottom margin-small"><div class="text-size-xlarge text-color-black text-weight-normal">Senior Product Marketing Manager</div></div><div class="margin-bottom margin-small"><div class="text-rich-text text-color-black w-richtext"><p>Jerod is a seasoned Senior Product Marketing Manager at Webflow. With a wealth of experience in the industry, he excels in crafting impactful marketing strategies to drive product success. Jerod's expertise lies in leveraging his deep understanding of customer needs to develop compelling messaging and positioning strategies. Passionate about empowering businesses to thrive in the digital landscape, Jerod is dedicated to delivering exceptional results for Webflow and its users.</p></div></div><a href="https://www.linkedin.com/in/greenjerod/" class="w-inline-block"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/673433478de5bc7d2a799e27_LinkedIn-black.svg" loading="lazy" alt="linked logo"/></a></div></div></div></div></div></div><div role="listitem" class="w-dyn-item"><div class="leader_modal_component-4"><div tabindex="0" role="button" aria-roledescription="open-modal-trigger" aria-controls="fs-modal-1-popup" aria-haspopup="dialog" aria-expanded="false" class="fs_modal-1_button-5"><div fs-scrolldisable-element="disable" id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b43-066badc4" class="leaders_item-4"><div class="leaders_item-top-wrapper"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65eb2eec2430d713b64011e7_Robin%20Fontaine_Certified_Resize.avif" loading="lazy" alt="Robin Fontaine" class="leaders_item-image"/></div><div class="leaders_item_bottom-iwrapper"><div class="leaders_item-modal"><div class="leaders_item-modal-content-7"><div fs-scrolldisable-element="enable" id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b49-066badc4" class="leaders_item-close-6"><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 20 20" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path fill-rule="evenodd" clip-rule="evenodd" d="M9.88721 8.11328L1.77393 0L-0.00107224 1.775L8.11221 9.88828L8.00049 10L8.11221 10.1117L-0.00107368 18.225L1.77393 20L9.88721 11.8867L18.0005 20L19.7755 18.225L11.6622 10.1117L11.7739 10L11.6622 9.88828L19.7755 1.775L18.0005 0L9.88721 8.11328Z" fill="currentColor"/> </svg></div><div class="link-description">close-modal</div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b4d-066badc4" class="modal_item-left-wrapper"><div class="margin-bottom margin-small"><h2 class="heading-style-h3 text-color-black">Your instructor,<br/>‍<em class="text-font-ivy brand-color">Chris Tran</em></h2></div><div class="margin-bottom margin-small"><div class="leaders_item-top-wrapper"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/6530533986ef04aa1ae9ebf8_pexels-mwabonje-1350570%202.webp" loading="lazy" alt="" class="leaders_item-image"/></div></div><div><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/65305458f2223231e72b1e58_Company%20logo%20(10).svg" loading="lazy" alt="" class="leaders_item-modal-logo"/></div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b5a-066badc4" class="leaders_item-modal-right"><div class="margin-bottom margin-small"><div class="text-size-xlarge text-color-black text-weight-normal">Senior Product Marketing Manager, AWS</div></div><div class="margin-bottom margin-small"><div class="text-rich-text text-color-black w-richtext"><p>A tenured product marketing voice, Holly brings expertise across go-to-market strategy, messaging, positioning, and stakeholder management. While working in new application development at Amazon Web Services (AWS), Holly also delivers thought-provoking ideas for GTM strategy in workshops, lectures, and two podcasts.</p><p>Her goal is to continue to build a strong awareness of the Product Marketing function, coach others how to apply critical thinking and strategic PMM frameworks, and mentor young marketers in their career.</p><p>Holly gets a kick out of solving problems with cross-functional teams and telling good stories.</p></div></div><a href="#" class="w-inline-block"><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 50 50" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <g filter="url(#filter0_d_2_80196)"> <rect x="4.99951" width="40.6471" height="41" rx="6.47368" fill="#0A66C2"/> </g> <path d="M18.5366 32.3811V16.3472H13.2072V32.3811H18.5372H18.5366ZM15.873 14.1584C17.7311 14.1584 18.8879 12.9272 18.8879 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fill="CurrentColor" d="M14.5,12l9-9c0.7-0.7,0.7-1.8,0-2.5c-0.7-0.7-1.8-0.7-2.5,0l-9,9l-9-9c-0.7-0.7-1.8-0.7-2.5,0 c-0.7,0.7-0.7,1.8,0,2.5l9,9l-9,9c-0.7,0.7-0.7,1.8,0,2.5c0.7,0.7,1.8,0.7,2.5,0l9-9l9,9c0.7,0.7,1.8,0.7,2.5,0 c0.7-0.7,0.7-1.8,0-2.5L14.5,12z"/> </svg></div></div><div class="leaders_item-modal-content-7 is-single is-dark"><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b78-066badc4" class="modal_item-left-wrapper"><div class="margin-bottom margin-small"><h2 class="heading-style-h3 text-color-black">Your instructor,<em class="text-font-ivy brand-color"></em></h2><h2 class="heading-style-h3 brand-color">Robin Fontaine</h2></div><div class="margin-bottom margin-small"><div class="leaders_item-top-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65eb2eec2430d713b64011e7_Robin%20Fontaine_Certified_Resize.avif" alt="" class="leaders_item-image"/></div></div><div><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65a159dc636f165487139877_Shopify_Certified_Logo_Black.svg" alt="" class="leaders_item-modal-logo"/></div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b85-066badc4" class="leaders_item-modal-right"><div class="margin-bottom margin-small"><div class="text-size-xlarge text-color-black text-weight-normal">Senior Product Marketing Lead </div></div><div class="margin-bottom margin-small"><div class="text-rich-text text-color-black w-richtext"><p>Robin is a senior PMM lead at Shopify, renowned for her creative and strategic prowess in marketing. With a specialization in product launch and go-to-market strategy, branding, positioning, digital marketing, and creative direction, Robin brings a wealth of expertise to the table. Robin is driven by a passion for success and thrives on tackling big challenges with innovative solutions, always seeking meaning and connection in her work.</p></div></div><a href="https://www.linkedin.com/in/robinmfontaine/" class="w-inline-block"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/673433478de5bc7d2a799e27_LinkedIn-black.svg" loading="lazy" alt="linked logo"/></a></div></div></div></div></div></div><div role="listitem" class="w-dyn-item"><div class="leader_modal_component-4"><div tabindex="0" role="button" aria-roledescription="open-modal-trigger" aria-controls="fs-modal-1-popup" aria-haspopup="dialog" aria-expanded="false" class="fs_modal-1_button-5"><div fs-scrolldisable-element="disable" id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b43-066badc4" class="leaders_item-4"><div class="leaders_item-top-wrapper"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65e055b0a862a28727f5f6f7_Instructor.avif" loading="lazy" alt="Sonduren Fanarredha" class="leaders_item-image"/></div><div class="leaders_item_bottom-iwrapper"><div class="leaders_item-modal"><div class="leaders_item-modal-content-7"><div fs-scrolldisable-element="enable" id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b49-066badc4" class="leaders_item-close-6"><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 20 20" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path fill-rule="evenodd" clip-rule="evenodd" d="M9.88721 8.11328L1.77393 0L-0.00107224 1.775L8.11221 9.88828L8.00049 10L8.11221 10.1117L-0.00107368 18.225L1.77393 20L9.88721 11.8867L18.0005 20L19.7755 18.225L11.6622 10.1117L11.7739 10L11.6622 9.88828L19.7755 1.775L18.0005 0L9.88721 8.11328Z" fill="currentColor"/> </svg></div><div class="link-description">close-modal</div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b4d-066badc4" class="modal_item-left-wrapper"><div class="margin-bottom margin-small"><h2 class="heading-style-h3 text-color-black">Your instructor,<br/>‍<em class="text-font-ivy brand-color">Chris Tran</em></h2></div><div class="margin-bottom margin-small"><div class="leaders_item-top-wrapper"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/6530533986ef04aa1ae9ebf8_pexels-mwabonje-1350570%202.webp" loading="lazy" alt="" class="leaders_item-image"/></div></div><div><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/65305458f2223231e72b1e58_Company%20logo%20(10).svg" loading="lazy" alt="" class="leaders_item-modal-logo"/></div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b5a-066badc4" class="leaders_item-modal-right"><div class="margin-bottom margin-small"><div class="text-size-xlarge text-color-black text-weight-normal">Senior Product Marketing Manager, AWS</div></div><div class="margin-bottom margin-small"><div class="text-rich-text text-color-black w-richtext"><p>A tenured product marketing voice, Holly brings expertise across go-to-market strategy, messaging, positioning, and stakeholder management. While working in new application development at Amazon Web Services (AWS), Holly also delivers thought-provoking ideas for GTM strategy in workshops, lectures, and two podcasts.</p><p>Her goal is to continue to build a strong awareness of the Product Marketing function, coach others how to apply critical thinking and strategic PMM frameworks, and mentor young marketers in their career.</p><p>Holly gets a kick out of solving problems with cross-functional teams and telling good stories.</p></div></div><a href="#" class="w-inline-block"><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 50 50" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <g filter="url(#filter0_d_2_80196)"> <rect x="4.99951" width="40.6471" height="41" rx="6.47368" fill="#0A66C2"/> </g> <path d="M18.5366 32.3811V16.3472H13.2072V32.3811H18.5372H18.5366ZM15.873 14.1584C17.7311 14.1584 18.8879 12.9272 18.8879 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d="M14.5,12l9-9c0.7-0.7,0.7-1.8,0-2.5c-0.7-0.7-1.8-0.7-2.5,0l-9,9l-9-9c-0.7-0.7-1.8-0.7-2.5,0 c-0.7,0.7-0.7,1.8,0,2.5l9,9l-9,9c-0.7,0.7-0.7,1.8,0,2.5c0.7,0.7,1.8,0.7,2.5,0l9-9l9,9c0.7,0.7,1.8,0.7,2.5,0 c0.7-0.7,0.7-1.8,0-2.5L14.5,12z"/> </svg></div></div><div class="leaders_item-modal-content-7 is-single is-dark"><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b78-066badc4" class="modal_item-left-wrapper"><div class="margin-bottom margin-small"><h2 class="heading-style-h3 text-color-black">Your instructor,<em class="text-font-ivy brand-color"></em></h2><h2 class="heading-style-h3 brand-color">Sonduren Fanarredha</h2></div><div class="margin-bottom margin-small"><div class="leaders_item-top-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65e055b0a862a28727f5f6f7_Instructor.avif" alt="" class="leaders_item-image"/></div></div><div><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65e94c870b183c5191267ce4_Airbase.avif" alt="" class="leaders_item-modal-logo"/></div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b85-066badc4" class="leaders_item-modal-right"><div class="margin-bottom margin-small"><div class="text-size-xlarge text-color-black text-weight-normal">Sr. Director of Product Marketing</div></div><div class="margin-bottom margin-small"><div class="text-rich-text text-color-black w-richtext"><p>Sonduren is a renowned product marketing leader with over a decade of experience in B2B SaaS product marketing within the computer software industry. With a strong foundation in marketing strategy, team building, and cross-functional stakeholder management, Sonduren excels in orchestrating seamless go-to-market campaigns and product launches for high-growth technology companies at various stages. Holding a Bachelor of Accounting (Honours) from Brock University, Sonduren brings extensive knowledge in accounting and finance, with expertise in corporate finance, taxation, audit, business spend management, and procurement.</p></div></div><a href="https://www.linkedin.com/in/sonduren/?originalSubdomain=ca" class="w-inline-block"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/673433478de5bc7d2a799e27_LinkedIn-black.svg" loading="lazy" alt="linked logo"/></a></div></div></div></div></div></div><div role="listitem" class="w-dyn-item"><div class="leader_modal_component-4"><div tabindex="0" role="button" aria-roledescription="open-modal-trigger" aria-controls="fs-modal-1-popup" aria-haspopup="dialog" aria-expanded="false" class="fs_modal-1_button-5"><div fs-scrolldisable-element="disable" id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b43-066badc4" class="leaders_item-4"><div class="leaders_item-top-wrapper"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/659d027acadf30f4d4f68edf_Jason%20Williams%20(1).avif" loading="lazy" alt="Jason Williams" class="leaders_item-image"/></div><div class="leaders_item_bottom-iwrapper"><div class="leaders_item-modal"><div class="leaders_item-modal-content-7"><div fs-scrolldisable-element="enable" id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b49-066badc4" class="leaders_item-close-6"><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 20 20" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path fill-rule="evenodd" clip-rule="evenodd" d="M9.88721 8.11328L1.77393 0L-0.00107224 1.775L8.11221 9.88828L8.00049 10L8.11221 10.1117L-0.00107368 18.225L1.77393 20L9.88721 11.8867L18.0005 20L19.7755 18.225L11.6622 10.1117L11.7739 10L11.6622 9.88828L19.7755 1.775L18.0005 0L9.88721 8.11328Z" fill="currentColor"/> </svg></div><div class="link-description">close-modal</div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b4d-066badc4" class="modal_item-left-wrapper"><div class="margin-bottom margin-small"><h2 class="heading-style-h3 text-color-black">Your instructor,<br/>‍<em class="text-font-ivy brand-color">Chris Tran</em></h2></div><div class="margin-bottom margin-small"><div class="leaders_item-top-wrapper"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/6530533986ef04aa1ae9ebf8_pexels-mwabonje-1350570%202.webp" loading="lazy" alt="" class="leaders_item-image"/></div></div><div><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/65305458f2223231e72b1e58_Company%20logo%20(10).svg" loading="lazy" alt="" class="leaders_item-modal-logo"/></div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b5a-066badc4" class="leaders_item-modal-right"><div class="margin-bottom margin-small"><div class="text-size-xlarge text-color-black text-weight-normal">Senior Product Marketing Manager, AWS</div></div><div class="margin-bottom margin-small"><div class="text-rich-text text-color-black w-richtext"><p>A tenured product marketing voice, Holly brings expertise across go-to-market strategy, messaging, positioning, and stakeholder management. While working in new application development at Amazon Web Services (AWS), Holly also delivers thought-provoking ideas for GTM strategy in workshops, lectures, and two podcasts.</p><p>Her goal is to continue to build a strong awareness of the Product Marketing function, coach others how to apply critical thinking and strategic PMM frameworks, and mentor young marketers in their career.</p><p>Holly gets a kick out of solving problems with cross-functional teams and telling good stories.</p></div></div><a href="#" class="w-inline-block"><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 50 50" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <g filter="url(#filter0_d_2_80196)"> <rect x="4.99951" width="40.6471" height="41" rx="6.47368" fill="#0A66C2"/> </g> <path d="M18.5366 32.3811V16.3472H13.2072V32.3811H18.5372H18.5366ZM15.873 14.1584C17.7311 14.1584 18.8879 12.9272 18.8879 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operator="out"/> <feColorMatrix type="matrix" values="0 0 0 0 0.0509804 0 0 0 0 0.0392157 0 0 0 0 0.172549 0 0 0 0.08 0"/> <feBlend mode="normal" in2="BackgroundImageFix" result="effect1_dropShadow_2_80196"/> <feBlend mode="normal" in="SourceGraphic" in2="effect1_dropShadow_2_80196" result="shape"/> </filter> </defs> </svg></div></a></div></div></div><div class="margin-bottom margin-xsmall"><div class="leaders_item-logo-wrap"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/659d03223944f0341c13485e_br8k.svg" loading="lazy" alt="" class="leaders_logo"/></div></div><div class="leaders_item-name-wrap"><div><div class="text-weight-light text-color-black">Jason Williams</div><div class="text-weight-light text-color-black">Founder</div></div><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 23 22" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M18.3354 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d="M14.5,12l9-9c0.7-0.7,0.7-1.8,0-2.5c-0.7-0.7-1.8-0.7-2.5,0l-9,9l-9-9c-0.7-0.7-1.8-0.7-2.5,0 c-0.7,0.7-0.7,1.8,0,2.5l9,9l-9,9c-0.7,0.7-0.7,1.8,0,2.5c0.7,0.7,1.8,0.7,2.5,0l9-9l9,9c0.7,0.7,1.8,0.7,2.5,0 c0.7-0.7,0.7-1.8,0-2.5L14.5,12z"/> </svg></div></div><div class="leaders_item-modal-content-7 is-single is-dark"><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b78-066badc4" class="modal_item-left-wrapper"><div class="margin-bottom margin-small"><h2 class="heading-style-h3 text-color-black">Your instructor,<em class="text-font-ivy brand-color"></em></h2><h2 class="heading-style-h3 brand-color">Jason Williams</h2></div><div class="margin-bottom margin-small"><div class="leaders_item-top-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/659d027acadf30f4d4f68edf_Jason%20Williams%20(1).avif" alt="" class="leaders_item-image"/></div></div><div><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/659d03223944f0341c13485e_br8k.svg" alt="" class="leaders_item-modal-logo"/></div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b85-066badc4" class="leaders_item-modal-right"><div class="margin-bottom margin-small"><div class="text-size-xlarge text-color-black text-weight-normal">Founder</div></div><div class="margin-bottom margin-small"><div class="text-rich-text text-color-black w-richtext"><p>Jason Williams is a strategist and marketer. He has served as Head of Marketing for various venture-backed startups and previously led marketing teams at Microsoft and Uber.</p><p>He grew up as a strategy consultant and still advises clients on marketing and growth through his company br8k. A son of a teacher, Jason is eager to learn and grow (and teach!) alongside peers through PMA.</p></div></div><a href="https://www.linkedin.com/in/jasonmichaelwilliams/" class="w-inline-block"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/673433478de5bc7d2a799e27_LinkedIn-black.svg" loading="lazy" alt="linked logo"/></a></div></div></div></div></div></div><div role="listitem" class="w-dyn-item"><div class="leader_modal_component-4"><div tabindex="0" role="button" aria-roledescription="open-modal-trigger" aria-controls="fs-modal-1-popup" aria-haspopup="dialog" aria-expanded="false" class="fs_modal-1_button-5"><div fs-scrolldisable-element="disable" id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b43-066badc4" class="leaders_item-4"><div class="leaders_item-top-wrapper"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/659d3c418c038aa51d7e338a_Div%20Manickam_Certified_Resize.avif" loading="lazy" alt="Div Manickam" class="leaders_item-image"/></div><div class="leaders_item_bottom-iwrapper"><div class="leaders_item-modal"><div class="leaders_item-modal-content-7"><div fs-scrolldisable-element="enable" id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b49-066badc4" class="leaders_item-close-6"><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 20 20" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path fill-rule="evenodd" clip-rule="evenodd" d="M9.88721 8.11328L1.77393 0L-0.00107224 1.775L8.11221 9.88828L8.00049 10L8.11221 10.1117L-0.00107368 18.225L1.77393 20L9.88721 11.8867L18.0005 20L19.7755 18.225L11.6622 10.1117L11.7739 10L11.6622 9.88828L19.7755 1.775L18.0005 0L9.88721 8.11328Z" fill="currentColor"/> </svg></div><div class="link-description">close-modal</div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b4d-066badc4" class="modal_item-left-wrapper"><div class="margin-bottom margin-small"><h2 class="heading-style-h3 text-color-black">Your instructor,<br/>‍<em class="text-font-ivy brand-color">Chris Tran</em></h2></div><div class="margin-bottom margin-small"><div class="leaders_item-top-wrapper"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/6530533986ef04aa1ae9ebf8_pexels-mwabonje-1350570%202.webp" loading="lazy" alt="" class="leaders_item-image"/></div></div><div><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/65305458f2223231e72b1e58_Company%20logo%20(10).svg" loading="lazy" alt="" class="leaders_item-modal-logo"/></div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b5a-066badc4" class="leaders_item-modal-right"><div class="margin-bottom margin-small"><div class="text-size-xlarge text-color-black text-weight-normal">Senior Product Marketing Manager, AWS</div></div><div class="margin-bottom margin-small"><div class="text-rich-text text-color-black w-richtext"><p>A tenured product marketing voice, Holly brings expertise across go-to-market strategy, messaging, positioning, and stakeholder management. While working in new application development at Amazon Web Services (AWS), Holly also delivers thought-provoking ideas for GTM strategy in workshops, lectures, and two podcasts.</p><p>Her goal is to continue to build a strong awareness of the Product Marketing function, coach others how to apply critical thinking and strategic PMM frameworks, and mentor young marketers in their career.</p><p>Holly gets a kick out of solving problems with cross-functional teams and telling good stories.</p></div></div><a href="#" class="w-inline-block"><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 50 50" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <g filter="url(#filter0_d_2_80196)"> <rect x="4.99951" width="40.6471" height="41" rx="6.47368" fill="#0A66C2"/> </g> <path d="M18.5366 32.3811V16.3472H13.2072V32.3811H18.5372H18.5366ZM15.873 14.1584C17.7311 14.1584 18.8879 12.9272 18.8879 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src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/659d3d12c3f95aee5bc33e84_Celigo%20Black.svg" alt="" class="leaders_item-modal-logo"/></div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b85-066badc4" class="leaders_item-modal-right"><div class="margin-bottom margin-small"><div class="text-size-xlarge text-color-black text-weight-normal">Director Product Marketing</div></div><div class="margin-bottom margin-small"><div class="text-rich-text text-color-black w-richtext"><p>Div currently serves as Director of Product Marketing at Celigo and is an expert in residence at Product Marketing Alliance. </p><p>Throughout her career, she’s led B2B SaaS product marketing efforts in startups and Fortune 500 technology companies in collaboration with product, sales, and marketing teams. Div enjoys sharing experiences on career growth, authentic leadership, mindfulness, mental well-being, stress and anxiety, and product marketing.</p></div></div><a href="https://www.linkedin.com/in/divmanickam/" class="w-inline-block"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/673433478de5bc7d2a799e27_LinkedIn-black.svg" loading="lazy" alt="linked logo"/></a></div></div></div></div></div></div><div role="listitem" class="w-dyn-item"><div class="leader_modal_component-4"><div tabindex="0" role="button" aria-roledescription="open-modal-trigger" aria-controls="fs-modal-1-popup" aria-haspopup="dialog" aria-expanded="false" class="fs_modal-1_button-5"><div fs-scrolldisable-element="disable" id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b43-066badc4" class="leaders_item-4"><div class="leaders_item-top-wrapper"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65a8d12dffe621649bf4f0de_Instructor%20(2).avif" loading="lazy" alt="Crystal Crouch" class="leaders_item-image"/></div><div class="leaders_item_bottom-iwrapper"><div class="leaders_item-modal"><div class="leaders_item-modal-content-7"><div fs-scrolldisable-element="enable" id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b49-066badc4" class="leaders_item-close-6"><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 20 20" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path fill-rule="evenodd" clip-rule="evenodd" d="M9.88721 8.11328L1.77393 0L-0.00107224 1.775L8.11221 9.88828L8.00049 10L8.11221 10.1117L-0.00107368 18.225L1.77393 20L9.88721 11.8867L18.0005 20L19.7755 18.225L11.6622 10.1117L11.7739 10L11.6622 9.88828L19.7755 1.775L18.0005 0L9.88721 8.11328Z" fill="currentColor"/> </svg></div><div class="link-description">close-modal</div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b4d-066badc4" class="modal_item-left-wrapper"><div class="margin-bottom margin-small"><h2 class="heading-style-h3 text-color-black">Your instructor,<br/>‍<em class="text-font-ivy brand-color">Chris Tran</em></h2></div><div class="margin-bottom margin-small"><div class="leaders_item-top-wrapper"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/6530533986ef04aa1ae9ebf8_pexels-mwabonje-1350570%202.webp" loading="lazy" alt="" class="leaders_item-image"/></div></div><div><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/65305458f2223231e72b1e58_Company%20logo%20(10).svg" loading="lazy" alt="" class="leaders_item-modal-logo"/></div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b5a-066badc4" class="leaders_item-modal-right"><div class="margin-bottom margin-small"><div class="text-size-xlarge text-color-black text-weight-normal">Senior Product Marketing Manager, AWS</div></div><div class="margin-bottom margin-small"><div class="text-rich-text text-color-black w-richtext"><p>A tenured product marketing voice, Holly brings expertise across go-to-market strategy, messaging, positioning, and stakeholder management. While working in new application development at Amazon Web Services (AWS), Holly also delivers thought-provoking ideas for GTM strategy in workshops, lectures, and two podcasts.</p><p>Her goal is to continue to build a strong awareness of the Product Marketing function, coach others how to apply critical thinking and strategic PMM frameworks, and mentor young marketers in their career.</p><p>Holly gets a kick out of solving problems with cross-functional teams and telling good stories.</p></div></div><a href="#" class="w-inline-block"><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 50 50" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <g filter="url(#filter0_d_2_80196)"> <rect x="4.99951" width="40.6471" height="41" rx="6.47368" fill="#0A66C2"/> </g> <path d="M18.5366 32.3811V16.3472H13.2072V32.3811H18.5372H18.5366ZM15.873 14.1584C17.7311 14.1584 18.8879 12.9272 18.8879 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d="M14.5,12l9-9c0.7-0.7,0.7-1.8,0-2.5c-0.7-0.7-1.8-0.7-2.5,0l-9,9l-9-9c-0.7-0.7-1.8-0.7-2.5,0 c-0.7,0.7-0.7,1.8,0,2.5l9,9l-9,9c-0.7,0.7-0.7,1.8,0,2.5c0.7,0.7,1.8,0.7,2.5,0l9-9l9,9c0.7,0.7,1.8,0.7,2.5,0 c0.7-0.7,0.7-1.8,0-2.5L14.5,12z"/> </svg></div></div><div class="leaders_item-modal-content-7 is-single is-dark"><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b78-066badc4" class="modal_item-left-wrapper"><div class="margin-bottom margin-small"><h2 class="heading-style-h3 text-color-black">Your instructor,<em class="text-font-ivy brand-color"></em></h2><h2 class="heading-style-h3 brand-color">Crystal Crouch</h2></div><div class="margin-bottom margin-small"><div class="leaders_item-top-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65a8d12dffe621649bf4f0de_Instructor%20(2).avif" alt="" class="leaders_item-image"/></div></div><div><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65a8d178c159ab54ad026001_Motive%20(1).svg" alt="" class="leaders_item-modal-logo"/></div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b85-066badc4" class="leaders_item-modal-right"><div class="margin-bottom margin-small"><div class="text-size-xlarge text-color-black text-weight-normal">Senior Product Marketing Manager</div></div><div class="margin-bottom margin-small"><div class="text-rich-text text-color-black w-richtext"><p>Crystal is a seasoned Fintech/Insurtech Product Marketing Leader driven by a deep-seated passion for understanding and fulfilling customer needs. Her expertise lies in generating substantial momentum for new product launches through meticulous planning, development, and execution of brand, go-to-market, and CRM marketing strategies, all meticulously aligned with enterprise objectives.</p><p>Drawing upon data and analytics, Crystal is adept at driving informed business decisions and offering continuous recommendations to optimize marketing outcomes.</p></div></div><a href="https://www.linkedin.com/in/cfc20/" class="w-inline-block"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/673433478de5bc7d2a799e27_LinkedIn-black.svg" loading="lazy" alt="linked logo"/></a></div></div></div></div></div></div><div role="listitem" class="w-dyn-item"><div class="leader_modal_component-4"><div tabindex="0" role="button" aria-roledescription="open-modal-trigger" aria-controls="fs-modal-1-popup" aria-haspopup="dialog" aria-expanded="false" class="fs_modal-1_button-5"><div fs-scrolldisable-element="disable" id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b43-066badc4" class="leaders_item-4"><div class="leaders_item-top-wrapper"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65eb2f83788eff5625809993_John%20Brezinsky_Certified_Resize.avif" loading="lazy" alt="John Brezinsky" class="leaders_item-image"/></div><div class="leaders_item_bottom-iwrapper"><div class="leaders_item-modal"><div class="leaders_item-modal-content-7"><div fs-scrolldisable-element="enable" id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b49-066badc4" class="leaders_item-close-6"><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 20 20" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path fill-rule="evenodd" clip-rule="evenodd" d="M9.88721 8.11328L1.77393 0L-0.00107224 1.775L8.11221 9.88828L8.00049 10L8.11221 10.1117L-0.00107368 18.225L1.77393 20L9.88721 11.8867L18.0005 20L19.7755 18.225L11.6622 10.1117L11.7739 10L11.6622 9.88828L19.7755 1.775L18.0005 0L9.88721 8.11328Z" fill="currentColor"/> </svg></div><div class="link-description">close-modal</div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b4d-066badc4" class="modal_item-left-wrapper"><div class="margin-bottom margin-small"><h2 class="heading-style-h3 text-color-black">Your instructor,<br/>‍<em class="text-font-ivy brand-color">Chris Tran</em></h2></div><div class="margin-bottom margin-small"><div class="leaders_item-top-wrapper"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/6530533986ef04aa1ae9ebf8_pexels-mwabonje-1350570%202.webp" loading="lazy" alt="" class="leaders_item-image"/></div></div><div><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/65305458f2223231e72b1e58_Company%20logo%20(10).svg" loading="lazy" alt="" class="leaders_item-modal-logo"/></div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b5a-066badc4" class="leaders_item-modal-right"><div class="margin-bottom margin-small"><div class="text-size-xlarge text-color-black text-weight-normal">Senior Product Marketing Manager, AWS</div></div><div class="margin-bottom margin-small"><div class="text-rich-text text-color-black w-richtext"><p>A tenured product marketing voice, Holly brings expertise across go-to-market strategy, messaging, positioning, and stakeholder management. While working in new application development at Amazon Web Services (AWS), Holly also delivers thought-provoking ideas for GTM strategy in workshops, lectures, and two podcasts.</p><p>Her goal is to continue to build a strong awareness of the Product Marketing function, coach others how to apply critical thinking and strategic PMM frameworks, and mentor young marketers in their career.</p><p>Holly gets a kick out of solving problems with cross-functional teams and telling good stories.</p></div></div><a href="#" class="w-inline-block"><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 50 50" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <g filter="url(#filter0_d_2_80196)"> <rect x="4.99951" width="40.6471" height="41" rx="6.47368" fill="#0A66C2"/> </g> <path d="M18.5366 32.3811V16.3472H13.2072V32.3811H18.5372H18.5366ZM15.873 14.1584C17.7311 14.1584 18.8879 12.9272 18.8879 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d="M14.5,12l9-9c0.7-0.7,0.7-1.8,0-2.5c-0.7-0.7-1.8-0.7-2.5,0l-9,9l-9-9c-0.7-0.7-1.8-0.7-2.5,0 c-0.7,0.7-0.7,1.8,0,2.5l9,9l-9,9c-0.7,0.7-0.7,1.8,0,2.5c0.7,0.7,1.8,0.7,2.5,0l9-9l9,9c0.7,0.7,1.8,0.7,2.5,0 c0.7-0.7,0.7-1.8,0-2.5L14.5,12z"/> </svg></div></div><div class="leaders_item-modal-content-7 is-single is-dark"><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b78-066badc4" class="modal_item-left-wrapper"><div class="margin-bottom margin-small"><h2 class="heading-style-h3 text-color-black">Your instructor,<em class="text-font-ivy brand-color"></em></h2><h2 class="heading-style-h3 brand-color">John Brezinsky</h2></div><div class="margin-bottom margin-small"><div class="leaders_item-top-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65eb2f83788eff5625809993_John%20Brezinsky_Certified_Resize.avif" alt="" class="leaders_item-image"/></div></div><div><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65eb2f51adee697b4d71d793_Babbel_Certified_Logo.svg" alt="" class="leaders_item-modal-logo"/></div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b85-066badc4" class="leaders_item-modal-right"><div class="margin-bottom margin-small"><div class="text-size-xlarge text-color-black text-weight-normal">Director of B2B Marketing</div></div><div class="margin-bottom margin-small"><div class="text-rich-text text-color-black w-richtext"><p>John is a seasoned marketing executive with 17 years of global experience, boasting 9 years of leadership roles. Renowned for his expertise in developing compelling brands, launching effective campaigns, and generating demand, he has a proven track record of driving sales growth across industry titans and start-ups alike. Whether transforming existing departments into lead-generating powerhouses or building new ones from the ground up, John excels at solving difficult problems with his friendly demeanor, passion for success, and calmness in a crisis.</p></div></div><a href="https://www.linkedin.com/in/johnbrezinsky/" class="w-inline-block"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/673433478de5bc7d2a799e27_LinkedIn-black.svg" loading="lazy" alt="linked logo"/></a></div></div></div></div></div></div><div role="listitem" class="w-dyn-item"><div class="leader_modal_component-4"><div tabindex="0" role="button" aria-roledescription="open-modal-trigger" aria-controls="fs-modal-1-popup" aria-haspopup="dialog" aria-expanded="false" class="fs_modal-1_button-5"><div fs-scrolldisable-element="disable" id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b43-066badc4" class="leaders_item-4"><div class="leaders_item-top-wrapper"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65eb2feec17125f03188a57e_Elena%20Madrigal_Certified_Resize.avif" loading="lazy" alt="Elena Madrigal" class="leaders_item-image"/></div><div class="leaders_item_bottom-iwrapper"><div class="leaders_item-modal"><div class="leaders_item-modal-content-7"><div fs-scrolldisable-element="enable" id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b49-066badc4" class="leaders_item-close-6"><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 20 20" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path fill-rule="evenodd" clip-rule="evenodd" d="M9.88721 8.11328L1.77393 0L-0.00107224 1.775L8.11221 9.88828L8.00049 10L8.11221 10.1117L-0.00107368 18.225L1.77393 20L9.88721 11.8867L18.0005 20L19.7755 18.225L11.6622 10.1117L11.7739 10L11.6622 9.88828L19.7755 1.775L18.0005 0L9.88721 8.11328Z" fill="currentColor"/> </svg></div><div class="link-description">close-modal</div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b4d-066badc4" class="modal_item-left-wrapper"><div class="margin-bottom margin-small"><h2 class="heading-style-h3 text-color-black">Your instructor,<br/>‍<em class="text-font-ivy brand-color">Chris Tran</em></h2></div><div class="margin-bottom margin-small"><div class="leaders_item-top-wrapper"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/6530533986ef04aa1ae9ebf8_pexels-mwabonje-1350570%202.webp" loading="lazy" alt="" class="leaders_item-image"/></div></div><div><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/65305458f2223231e72b1e58_Company%20logo%20(10).svg" loading="lazy" alt="" class="leaders_item-modal-logo"/></div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b5a-066badc4" class="leaders_item-modal-right"><div class="margin-bottom margin-small"><div class="text-size-xlarge text-color-black text-weight-normal">Senior Product Marketing Manager, AWS</div></div><div class="margin-bottom margin-small"><div class="text-rich-text text-color-black w-richtext"><p>A tenured product marketing voice, Holly brings expertise across go-to-market strategy, messaging, positioning, and stakeholder management. While working in new application development at Amazon Web Services (AWS), Holly also delivers thought-provoking ideas for GTM strategy in workshops, lectures, and two podcasts.</p><p>Her goal is to continue to build a strong awareness of the Product Marketing function, coach others how to apply critical thinking and strategic PMM frameworks, and mentor young marketers in their career.</p><p>Holly gets a kick out of solving problems with cross-functional teams and telling good stories.</p></div></div><a href="#" class="w-inline-block"><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 50 50" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <g filter="url(#filter0_d_2_80196)"> <rect x="4.99951" width="40.6471" height="41" rx="6.47368" fill="#0A66C2"/> </g> <path d="M18.5366 32.3811V16.3472H13.2072V32.3811H18.5372H18.5366ZM15.873 14.1584C17.7311 14.1584 18.8879 12.9272 18.8879 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d="M14.5,12l9-9c0.7-0.7,0.7-1.8,0-2.5c-0.7-0.7-1.8-0.7-2.5,0l-9,9l-9-9c-0.7-0.7-1.8-0.7-2.5,0 c-0.7,0.7-0.7,1.8,0,2.5l9,9l-9,9c-0.7,0.7-0.7,1.8,0,2.5c0.7,0.7,1.8,0.7,2.5,0l9-9l9,9c0.7,0.7,1.8,0.7,2.5,0 c0.7-0.7,0.7-1.8,0-2.5L14.5,12z"/> </svg></div></div><div class="leaders_item-modal-content-7 is-single is-dark"><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b78-066badc4" class="modal_item-left-wrapper"><div class="margin-bottom margin-small"><h2 class="heading-style-h3 text-color-black">Your instructor,<em class="text-font-ivy brand-color"></em></h2><h2 class="heading-style-h3 brand-color">Elena Madrigal</h2></div><div class="margin-bottom margin-small"><div class="leaders_item-top-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65eb2feec17125f03188a57e_Elena%20Madrigal_Certified_Resize.avif" alt="" class="leaders_item-image"/></div></div><div><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65eb2fcef1c3aa82ee58b215_Amaze_Black.avif" alt="" class="leaders_item-modal-logo"/></div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b85-066badc4" class="leaders_item-modal-right"><div class="margin-bottom margin-small"><div class="text-size-xlarge text-color-black text-weight-normal">EVP Product & Product Marketing</div></div><div class="margin-bottom margin-small"><div class="text-rich-text text-color-black w-richtext"><p>Elena, as Executive VP of Product, is driven by a profound passion for building—from products and teams to pioneering new categories—fueled by her curiosity, strategic acumen, and boundless creativity. With a customer-first mindset, she ensures that products deliver tangible value while crafting narratives that deeply resonate with the audience. By seamlessly integrating product marketing and product management expertise, Elena is dedicated to creating and delivering exceptional products and services.</p></div></div><a href="https://www.linkedin.com/in/elenamp/" class="w-inline-block"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/673433478de5bc7d2a799e27_LinkedIn-black.svg" loading="lazy" alt="linked logo"/></a></div></div></div></div></div></div><div role="listitem" class="w-dyn-item"><div class="leader_modal_component-4"><div tabindex="0" role="button" aria-roledescription="open-modal-trigger" aria-controls="fs-modal-1-popup" aria-haspopup="dialog" aria-expanded="false" class="fs_modal-1_button-5"><div fs-scrolldisable-element="disable" id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b43-066badc4" class="leaders_item-4"><div class="leaders_item-top-wrapper"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65eb30b021ae5b209998145e_Alan%20Albert_Certified_Resize.avif" loading="lazy" alt="Alan Albert" class="leaders_item-image"/></div><div class="leaders_item_bottom-iwrapper"><div class="leaders_item-modal"><div class="leaders_item-modal-content-7"><div fs-scrolldisable-element="enable" id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b49-066badc4" class="leaders_item-close-6"><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 20 20" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path fill-rule="evenodd" clip-rule="evenodd" d="M9.88721 8.11328L1.77393 0L-0.00107224 1.775L8.11221 9.88828L8.00049 10L8.11221 10.1117L-0.00107368 18.225L1.77393 20L9.88721 11.8867L18.0005 20L19.7755 18.225L11.6622 10.1117L11.7739 10L11.6622 9.88828L19.7755 1.775L18.0005 0L9.88721 8.11328Z" fill="currentColor"/> </svg></div><div class="link-description">close-modal</div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b4d-066badc4" class="modal_item-left-wrapper"><div class="margin-bottom margin-small"><h2 class="heading-style-h3 text-color-black">Your instructor,<br/>‍<em class="text-font-ivy brand-color">Chris Tran</em></h2></div><div class="margin-bottom margin-small"><div class="leaders_item-top-wrapper"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/6530533986ef04aa1ae9ebf8_pexels-mwabonje-1350570%202.webp" loading="lazy" alt="" class="leaders_item-image"/></div></div><div><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/65305458f2223231e72b1e58_Company%20logo%20(10).svg" loading="lazy" alt="" class="leaders_item-modal-logo"/></div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b5a-066badc4" class="leaders_item-modal-right"><div class="margin-bottom margin-small"><div class="text-size-xlarge text-color-black text-weight-normal">Senior Product Marketing Manager, AWS</div></div><div class="margin-bottom margin-small"><div class="text-rich-text text-color-black w-richtext"><p>A tenured product marketing voice, Holly brings expertise across go-to-market strategy, messaging, positioning, and stakeholder management. While working in new application development at Amazon Web Services (AWS), Holly also delivers thought-provoking ideas for GTM strategy in workshops, lectures, and two podcasts.</p><p>Her goal is to continue to build a strong awareness of the Product Marketing function, coach others how to apply critical thinking and strategic PMM frameworks, and mentor young marketers in their career.</p><p>Holly gets a kick out of solving problems with cross-functional teams and telling good stories.</p></div></div><a href="#" class="w-inline-block"><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 50 50" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <g filter="url(#filter0_d_2_80196)"> <rect x="4.99951" width="40.6471" height="41" rx="6.47368" fill="#0A66C2"/> </g> <path d="M18.5366 32.3811V16.3472H13.2072V32.3811H18.5372H18.5366ZM15.873 14.1584C17.7311 14.1584 18.8879 12.9272 18.8879 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<path d="M18.3354 11.8029L17.3273 11.6301L16.314 11.4773C15.9559 11.4194 15.5945 11.3831 15.232 11.3686C14.2667 11.3434 13.3003 11.351 12.3352 11.3656L9.44183 11.4289C8.25529 11.462 7.0688 11.4911 5.88523 11.5524C5.29267 11.5753 4.70258 11.6187 4.11119 11.6514C3.52198 11.6984 2.93072 11.7344 2.34398 11.7951C1.98422 11.8145 1.62343 11.8018 1.26592 11.7572C1.10095 11.7339 0.94434 11.67 0.810129 11.5713C0.675917 11.4726 0.568298 11.3421 0.496921 11.1915C0.236922 10.7405 0.369622 10.2093 0.846758 10.0305C1.15667 9.92192 1.48338 9.8691 1.81173 9.87453C3.29353 9.85323 4.77197 9.72732 6.23603 9.49775C6.63738 9.40409 7.05032 9.3699 7.46161 9.39628C8.73218 9.57035 10.0018 9.4223 11.2684 9.5241C11.7384 9.56016 12.2097 9.57773 12.681 9.59912C13.1524 9.61585 13.6241 9.63508 14.0942 9.67514C15.771 9.80971 17.4414 10.0073 19.1048 10.2497C19.764 10.3217 20.3845 10.5971 20.8801 11.0377C21.11 11.2514 21.031 11.6862 20.727 11.7473C20.2954 11.8287 19.8575 11.8718 19.4184 11.8761C19.0577 11.8625 18.6982 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d="M14.5,12l9-9c0.7-0.7,0.7-1.8,0-2.5c-0.7-0.7-1.8-0.7-2.5,0l-9,9l-9-9c-0.7-0.7-1.8-0.7-2.5,0 c-0.7,0.7-0.7,1.8,0,2.5l9,9l-9,9c-0.7,0.7-0.7,1.8,0,2.5c0.7,0.7,1.8,0.7,2.5,0l9-9l9,9c0.7,0.7,1.8,0.7,2.5,0 c0.7-0.7,0.7-1.8,0-2.5L14.5,12z"/> </svg></div></div><div class="leaders_item-modal-content-7 is-single is-dark"><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b78-066badc4" class="modal_item-left-wrapper"><div class="margin-bottom margin-small"><h2 class="heading-style-h3 text-color-black">Your instructor,<em class="text-font-ivy brand-color"></em></h2><h2 class="heading-style-h3 brand-color">Alan Albert</h2></div><div class="margin-bottom margin-small"><div class="leaders_item-top-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65eb30b021ae5b209998145e_Alan%20Albert_Certified_Resize.avif" alt="" class="leaders_item-image"/></div></div><div><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65eb31886b82919c8a0abd51_MarketFit_Certified_Logo.svg" alt="" class="leaders_item-modal-logo"/></div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b85-066badc4" class="leaders_item-modal-right"><div class="margin-bottom margin-small"><div class="text-size-xlarge text-color-black text-weight-normal">CEO and President</div></div><div class="margin-bottom margin-small"><div class="text-rich-text text-color-black w-richtext"><p>Alan, President of MarketFit, specializes in driving measurable growth through strategic services. With expertise in corporate, product, and pricing strategy, fueled by deep customer insights, he provides coaching in strategic innovation, product positioning, and pricing optimization. As a co-founder of three software companies, one acquired by Apple Computer, Alan has a proven track record of delivering top-selling and award-winning products, generating over US$1 billion in revenue. Recognized with a Lifetime Achievement Award from FileMaker Inc., his broad professional experience spans CEO roles, board positions, and strategic advisory roles across various technology sectors.</p></div></div><a href="https://www.linkedin.com/in/alanalbert/" class="w-inline-block"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/673433478de5bc7d2a799e27_LinkedIn-black.svg" loading="lazy" alt="linked logo"/></a></div></div></div></div></div></div><div role="listitem" class="w-dyn-item"><div class="leader_modal_component-4"><div tabindex="0" role="button" aria-roledescription="open-modal-trigger" aria-controls="fs-modal-1-popup" aria-haspopup="dialog" aria-expanded="false" class="fs_modal-1_button-5"><div fs-scrolldisable-element="disable" id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b43-066badc4" class="leaders_item-4"><div class="leaders_item-top-wrapper"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65eb2d6a5e12179989d7798d_Greg%20Delaney_Certified_Resize.avif" loading="lazy" alt="Greg Delaney" class="leaders_item-image"/></div><div class="leaders_item_bottom-iwrapper"><div class="leaders_item-modal"><div class="leaders_item-modal-content-7"><div fs-scrolldisable-element="enable" id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b49-066badc4" class="leaders_item-close-6"><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 20 20" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path fill-rule="evenodd" clip-rule="evenodd" d="M9.88721 8.11328L1.77393 0L-0.00107224 1.775L8.11221 9.88828L8.00049 10L8.11221 10.1117L-0.00107368 18.225L1.77393 20L9.88721 11.8867L18.0005 20L19.7755 18.225L11.6622 10.1117L11.7739 10L11.6622 9.88828L19.7755 1.775L18.0005 0L9.88721 8.11328Z" fill="currentColor"/> </svg></div><div class="link-description">close-modal</div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b4d-066badc4" class="modal_item-left-wrapper"><div class="margin-bottom margin-small"><h2 class="heading-style-h3 text-color-black">Your instructor,<br/>‍<em class="text-font-ivy brand-color">Chris Tran</em></h2></div><div class="margin-bottom margin-small"><div class="leaders_item-top-wrapper"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/6530533986ef04aa1ae9ebf8_pexels-mwabonje-1350570%202.webp" loading="lazy" alt="" class="leaders_item-image"/></div></div><div><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/65305458f2223231e72b1e58_Company%20logo%20(10).svg" loading="lazy" alt="" class="leaders_item-modal-logo"/></div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b5a-066badc4" class="leaders_item-modal-right"><div class="margin-bottom margin-small"><div class="text-size-xlarge text-color-black text-weight-normal">Senior Product Marketing Manager, AWS</div></div><div class="margin-bottom margin-small"><div class="text-rich-text text-color-black w-richtext"><p>A tenured product marketing voice, Holly brings expertise across go-to-market strategy, messaging, positioning, and stakeholder management. While working in new application development at Amazon Web Services (AWS), Holly also delivers thought-provoking ideas for GTM strategy in workshops, lectures, and two podcasts.</p><p>Her goal is to continue to build a strong awareness of the Product Marketing function, coach others how to apply critical thinking and strategic PMM frameworks, and mentor young marketers in their career.</p><p>Holly gets a kick out of solving problems with cross-functional teams and telling good stories.</p></div></div><a href="#" class="w-inline-block"><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 50 50" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <g filter="url(#filter0_d_2_80196)"> <rect x="4.99951" width="40.6471" height="41" rx="6.47368" fill="#0A66C2"/> </g> <path d="M18.5366 32.3811V16.3472H13.2072V32.3811H18.5372H18.5366ZM15.873 14.1584C17.7311 14.1584 18.8879 12.9272 18.8879 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fill="CurrentColor" d="M14.5,12l9-9c0.7-0.7,0.7-1.8,0-2.5c-0.7-0.7-1.8-0.7-2.5,0l-9,9l-9-9c-0.7-0.7-1.8-0.7-2.5,0 c-0.7,0.7-0.7,1.8,0,2.5l9,9l-9,9c-0.7,0.7-0.7,1.8,0,2.5c0.7,0.7,1.8,0.7,2.5,0l9-9l9,9c0.7,0.7,1.8,0.7,2.5,0 c0.7-0.7,0.7-1.8,0-2.5L14.5,12z"/> </svg></div></div><div class="leaders_item-modal-content-7 is-single is-dark"><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b78-066badc4" class="modal_item-left-wrapper"><div class="margin-bottom margin-small"><h2 class="heading-style-h3 text-color-black">Your instructor,<em class="text-font-ivy brand-color"></em></h2><h2 class="heading-style-h3 brand-color">Greg Delaney</h2></div><div class="margin-bottom margin-small"><div class="leaders_item-top-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65eb2d6a5e12179989d7798d_Greg%20Delaney_Certified_Resize.avif" alt="" class="leaders_item-image"/></div></div><div><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65eb2dcdeaad7f1bc6d50d49_DNSFilter_Certified_Logo.svg" alt="" class="leaders_item-modal-logo"/></div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b85-066badc4" class="leaders_item-modal-right"><div class="margin-bottom margin-small"><div class="text-size-xlarge text-color-black text-weight-normal">Senior Product Marketing Manager</div></div><div class="margin-bottom margin-small"><div class="text-rich-text text-color-black w-richtext"><p>Greg is a passionate product professional and versatile marketing leader with over 12 years of experience driving top-line revenue growth through creativity and innovative execution. With a focus on security, he has cultivated extensive expertise in encryption, mobile security, and cybersecurity over the last decade. Currently, Greg is spearheading the launch of a new SaaS product aimed at identifying and replacing TLS certificates before they expire, mitigating potential outages.</p></div></div><a href="https://www.linkedin.com/in/gregdelaney/" class="w-inline-block"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/673433478de5bc7d2a799e27_LinkedIn-black.svg" loading="lazy" alt="linked logo"/></a></div></div></div></div></div></div><div role="listitem" class="w-dyn-item"><div class="leader_modal_component-4"><div tabindex="0" role="button" aria-roledescription="open-modal-trigger" aria-controls="fs-modal-1-popup" aria-haspopup="dialog" aria-expanded="false" class="fs_modal-1_button-5"><div fs-scrolldisable-element="disable" id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b43-066badc4" class="leaders_item-4"><div class="leaders_item-top-wrapper"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65eb2d100705ab80437bdfe6_Louis-Marie%20de%20Chateauvieux_Certified_Resize.avif" loading="lazy" alt="Louis-Marie de Chateauvieux" class="leaders_item-image"/></div><div class="leaders_item_bottom-iwrapper"><div class="leaders_item-modal"><div class="leaders_item-modal-content-7"><div fs-scrolldisable-element="enable" id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b49-066badc4" class="leaders_item-close-6"><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 20 20" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path fill-rule="evenodd" clip-rule="evenodd" d="M9.88721 8.11328L1.77393 0L-0.00107224 1.775L8.11221 9.88828L8.00049 10L8.11221 10.1117L-0.00107368 18.225L1.77393 20L9.88721 11.8867L18.0005 20L19.7755 18.225L11.6622 10.1117L11.7739 10L11.6622 9.88828L19.7755 1.775L18.0005 0L9.88721 8.11328Z" fill="currentColor"/> </svg></div><div class="link-description">close-modal</div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b4d-066badc4" class="modal_item-left-wrapper"><div class="margin-bottom margin-small"><h2 class="heading-style-h3 text-color-black">Your instructor,<br/>‍<em class="text-font-ivy brand-color">Chris Tran</em></h2></div><div class="margin-bottom margin-small"><div class="leaders_item-top-wrapper"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/6530533986ef04aa1ae9ebf8_pexels-mwabonje-1350570%202.webp" loading="lazy" alt="" class="leaders_item-image"/></div></div><div><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/65305458f2223231e72b1e58_Company%20logo%20(10).svg" loading="lazy" alt="" class="leaders_item-modal-logo"/></div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b5a-066badc4" class="leaders_item-modal-right"><div class="margin-bottom margin-small"><div class="text-size-xlarge text-color-black text-weight-normal">Senior Product Marketing Manager, AWS</div></div><div class="margin-bottom margin-small"><div class="text-rich-text text-color-black w-richtext"><p>A tenured product marketing voice, Holly brings expertise across go-to-market strategy, messaging, positioning, and stakeholder management. While working in new application development at Amazon Web Services (AWS), Holly also delivers thought-provoking ideas for GTM strategy in workshops, lectures, and two podcasts.</p><p>Her goal is to continue to build a strong awareness of the Product Marketing function, coach others how to apply critical thinking and strategic PMM frameworks, and mentor young marketers in their career.</p><p>Holly gets a kick out of solving problems with cross-functional teams and telling good stories.</p></div></div><a href="#" class="w-inline-block"><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 50 50" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <g filter="url(#filter0_d_2_80196)"> <rect x="4.99951" width="40.6471" height="41" rx="6.47368" fill="#0A66C2"/> </g> <path d="M18.5366 32.3811V16.3472H13.2072V32.3811H18.5372H18.5366ZM15.873 14.1584C17.7311 14.1584 18.8879 12.9272 18.8879 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fill="CurrentColor" d="M14.5,12l9-9c0.7-0.7,0.7-1.8,0-2.5c-0.7-0.7-1.8-0.7-2.5,0l-9,9l-9-9c-0.7-0.7-1.8-0.7-2.5,0 c-0.7,0.7-0.7,1.8,0,2.5l9,9l-9,9c-0.7,0.7-0.7,1.8,0,2.5c0.7,0.7,1.8,0.7,2.5,0l9-9l9,9c0.7,0.7,1.8,0.7,2.5,0 c0.7-0.7,0.7-1.8,0-2.5L14.5,12z"/> </svg></div></div><div class="leaders_item-modal-content-7 is-single is-dark"><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b78-066badc4" class="modal_item-left-wrapper"><div class="margin-bottom margin-small"><h2 class="heading-style-h3 text-color-black">Your instructor,<em class="text-font-ivy brand-color"></em></h2><h2 class="heading-style-h3 brand-color">Louis-Marie de Chateauvieux</h2></div><div class="margin-bottom margin-small"><div class="leaders_item-top-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65eb2d100705ab80437bdfe6_Louis-Marie%20de%20Chateauvieux_Certified_Resize.avif" alt="" class="leaders_item-image"/></div></div><div><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65eb2ccc8523a20ad8f423f8_TrustPair_Certified_Logo.svg" alt="" class="leaders_item-modal-logo"/></div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b85-066badc4" class="leaders_item-modal-right"><div class="margin-bottom margin-small"><div class="text-size-xlarge text-color-black text-weight-normal">Senior Product Marketing Manager</div></div><div class="margin-bottom margin-small"><div class="text-rich-text text-color-black w-richtext"><p>Louis-Marie is deeply passionate about the latest technological innovations, spanning Web 3.0, blockchains, metaverses, and AI advancements such as ChatGTP, Midjourney, and Dall-e. Alongside his enthusiasm for technology, he also has a keen interest in video games. With over 6 years of professional experience as a Product Marketing Manager at Trustpair, Louis-Marie has cultivated a solid expertise in Product Marketing. His proficiency enables him to conceive new ideas and execute impactful and innovative actions collaboratively with his teams.</p></div></div><a href="https://www.linkedin.com/in/lm-de-chateauvieux/" class="w-inline-block"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/673433478de5bc7d2a799e27_LinkedIn-black.svg" loading="lazy" alt="linked logo"/></a></div></div></div></div></div></div><div role="listitem" class="w-dyn-item"><div class="leader_modal_component-4"><div tabindex="0" role="button" aria-roledescription="open-modal-trigger" aria-controls="fs-modal-1-popup" aria-haspopup="dialog" aria-expanded="false" class="fs_modal-1_button-5"><div fs-scrolldisable-element="disable" id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b43-066badc4" class="leaders_item-4"><div class="leaders_item-top-wrapper"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65eb2b5d5f8044e55ed66c45_Johanna%20Cohen_Certified_Resize.avif" loading="lazy" alt="Johanna Cohen" class="leaders_item-image"/></div><div class="leaders_item_bottom-iwrapper"><div class="leaders_item-modal"><div class="leaders_item-modal-content-7"><div fs-scrolldisable-element="enable" id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b49-066badc4" class="leaders_item-close-6"><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 20 20" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path fill-rule="evenodd" clip-rule="evenodd" d="M9.88721 8.11328L1.77393 0L-0.00107224 1.775L8.11221 9.88828L8.00049 10L8.11221 10.1117L-0.00107368 18.225L1.77393 20L9.88721 11.8867L18.0005 20L19.7755 18.225L11.6622 10.1117L11.7739 10L11.6622 9.88828L19.7755 1.775L18.0005 0L9.88721 8.11328Z" fill="currentColor"/> </svg></div><div class="link-description">close-modal</div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b4d-066badc4" class="modal_item-left-wrapper"><div class="margin-bottom margin-small"><h2 class="heading-style-h3 text-color-black">Your instructor,<br/>‍<em class="text-font-ivy brand-color">Chris Tran</em></h2></div><div class="margin-bottom margin-small"><div class="leaders_item-top-wrapper"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/6530533986ef04aa1ae9ebf8_pexels-mwabonje-1350570%202.webp" loading="lazy" alt="" class="leaders_item-image"/></div></div><div><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/65305458f2223231e72b1e58_Company%20logo%20(10).svg" loading="lazy" alt="" class="leaders_item-modal-logo"/></div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b5a-066badc4" class="leaders_item-modal-right"><div class="margin-bottom margin-small"><div class="text-size-xlarge text-color-black text-weight-normal">Senior Product Marketing Manager, AWS</div></div><div class="margin-bottom margin-small"><div class="text-rich-text text-color-black w-richtext"><p>A tenured product marketing voice, Holly brings expertise across go-to-market strategy, messaging, positioning, and stakeholder management. While working in new application development at Amazon Web Services (AWS), Holly also delivers thought-provoking ideas for GTM strategy in workshops, lectures, and two podcasts.</p><p>Her goal is to continue to build a strong awareness of the Product Marketing function, coach others how to apply critical thinking and strategic PMM frameworks, and mentor young marketers in their career.</p><p>Holly gets a kick out of solving problems with cross-functional teams and telling good stories.</p></div></div><a href="#" class="w-inline-block"><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 50 50" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <g filter="url(#filter0_d_2_80196)"> <rect x="4.99951" width="40.6471" height="41" rx="6.47368" fill="#0A66C2"/> </g> <path d="M18.5366 32.3811V16.3472H13.2072V32.3811H18.5372H18.5366ZM15.873 14.1584C17.7311 14.1584 18.8879 12.9272 18.8879 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fill="CurrentColor" d="M14.5,12l9-9c0.7-0.7,0.7-1.8,0-2.5c-0.7-0.7-1.8-0.7-2.5,0l-9,9l-9-9c-0.7-0.7-1.8-0.7-2.5,0 c-0.7,0.7-0.7,1.8,0,2.5l9,9l-9,9c-0.7,0.7-0.7,1.8,0,2.5c0.7,0.7,1.8,0.7,2.5,0l9-9l9,9c0.7,0.7,1.8,0.7,2.5,0 c0.7-0.7,0.7-1.8,0-2.5L14.5,12z"/> </svg></div></div><div class="leaders_item-modal-content-7 is-single is-dark"><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b78-066badc4" class="modal_item-left-wrapper"><div class="margin-bottom margin-small"><h2 class="heading-style-h3 text-color-black">Your instructor,<em class="text-font-ivy brand-color"></em></h2><h2 class="heading-style-h3 brand-color">Johanna Cohen</h2></div><div class="margin-bottom margin-small"><div class="leaders_item-top-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65eb2b5d5f8044e55ed66c45_Johanna%20Cohen_Certified_Resize.avif" alt="" class="leaders_item-image"/></div></div><div><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65eb2c5751c20ac738235cad_Indigo_Certified_Logo_Black.svg" alt="" class="leaders_item-modal-logo"/></div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b85-066badc4" class="leaders_item-modal-right"><div class="margin-bottom margin-small"><div class="text-size-xlarge text-color-black text-weight-normal">Senior Product Marketing Manager </div></div><div class="margin-bottom margin-small"><div class="text-rich-text text-color-black w-richtext"><p>Johanna is a results-oriented and entrepreneurial product marketer known for her dedication to launching best-in-class products and building proactive campaigns. With expertise in managing communications and owning content development, she is a proven leader in scaling new products from the ground-up, earning the trust of company leadership. Notably, Johanna holds the distinction of being the youngest inventor at JP Morgan and is the holder of two patents.</p></div></div><a href="https://www.linkedin.com/in/johanna-cohen/" class="w-inline-block"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/673433478de5bc7d2a799e27_LinkedIn-black.svg" loading="lazy" alt="linked logo"/></a></div></div></div></div></div></div><div role="listitem" class="w-dyn-item"><div class="leader_modal_component-4"><div tabindex="0" role="button" aria-roledescription="open-modal-trigger" aria-controls="fs-modal-1-popup" aria-haspopup="dialog" aria-expanded="false" class="fs_modal-1_button-5"><div fs-scrolldisable-element="disable" id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b43-066badc4" class="leaders_item-4"><div class="leaders_item-top-wrapper"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65eb27a3ca86fd09f2f0e82a_Anna%20Kovalenko_Certified_Resize.avif" loading="lazy" alt="Anna Kovalenko" class="leaders_item-image"/></div><div class="leaders_item_bottom-iwrapper"><div class="leaders_item-modal"><div class="leaders_item-modal-content-7"><div fs-scrolldisable-element="enable" id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b49-066badc4" class="leaders_item-close-6"><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 20 20" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path fill-rule="evenodd" clip-rule="evenodd" d="M9.88721 8.11328L1.77393 0L-0.00107224 1.775L8.11221 9.88828L8.00049 10L8.11221 10.1117L-0.00107368 18.225L1.77393 20L9.88721 11.8867L18.0005 20L19.7755 18.225L11.6622 10.1117L11.7739 10L11.6622 9.88828L19.7755 1.775L18.0005 0L9.88721 8.11328Z" fill="currentColor"/> </svg></div><div class="link-description">close-modal</div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b4d-066badc4" class="modal_item-left-wrapper"><div class="margin-bottom margin-small"><h2 class="heading-style-h3 text-color-black">Your instructor,<br/>‍<em class="text-font-ivy brand-color">Chris Tran</em></h2></div><div class="margin-bottom margin-small"><div class="leaders_item-top-wrapper"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/6530533986ef04aa1ae9ebf8_pexels-mwabonje-1350570%202.webp" loading="lazy" alt="" class="leaders_item-image"/></div></div><div><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/65305458f2223231e72b1e58_Company%20logo%20(10).svg" loading="lazy" alt="" class="leaders_item-modal-logo"/></div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b5a-066badc4" class="leaders_item-modal-right"><div class="margin-bottom margin-small"><div class="text-size-xlarge text-color-black text-weight-normal">Senior Product Marketing Manager, AWS</div></div><div class="margin-bottom margin-small"><div class="text-rich-text text-color-black w-richtext"><p>A tenured product marketing voice, Holly brings expertise across go-to-market strategy, messaging, positioning, and stakeholder management. While working in new application development at Amazon Web Services (AWS), Holly also delivers thought-provoking ideas for GTM strategy in workshops, lectures, and two podcasts.</p><p>Her goal is to continue to build a strong awareness of the Product Marketing function, coach others how to apply critical thinking and strategic PMM frameworks, and mentor young marketers in their career.</p><p>Holly gets a kick out of solving problems with cross-functional teams and telling good stories.</p></div></div><a href="#" class="w-inline-block"><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 50 50" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <g filter="url(#filter0_d_2_80196)"> <rect x="4.99951" width="40.6471" height="41" rx="6.47368" fill="#0A66C2"/> </g> <path d="M18.5366 32.3811V16.3472H13.2072V32.3811H18.5372H18.5366ZM15.873 14.1584C17.7311 14.1584 18.8879 12.9272 18.8879 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fill="CurrentColor" d="M14.5,12l9-9c0.7-0.7,0.7-1.8,0-2.5c-0.7-0.7-1.8-0.7-2.5,0l-9,9l-9-9c-0.7-0.7-1.8-0.7-2.5,0 c-0.7,0.7-0.7,1.8,0,2.5l9,9l-9,9c-0.7,0.7-0.7,1.8,0,2.5c0.7,0.7,1.8,0.7,2.5,0l9-9l9,9c0.7,0.7,1.8,0.7,2.5,0 c0.7-0.7,0.7-1.8,0-2.5L14.5,12z"/> </svg></div></div><div class="leaders_item-modal-content-7 is-single is-dark"><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b78-066badc4" class="modal_item-left-wrapper"><div class="margin-bottom margin-small"><h2 class="heading-style-h3 text-color-black">Your instructor,<em class="text-font-ivy brand-color"></em></h2><h2 class="heading-style-h3 brand-color">Anna Kovalenko</h2></div><div class="margin-bottom margin-small"><div class="leaders_item-top-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65eb27a3ca86fd09f2f0e82a_Anna%20Kovalenko_Certified_Resize.avif" alt="" class="leaders_item-image"/></div></div><div><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65eb2751fbcda886860a8082_VelocityEHS_Certified_Logo_Black.svg" alt="" class="leaders_item-modal-logo"/></div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b85-066badc4" class="leaders_item-modal-right"><div class="margin-bottom margin-small"><div class="text-size-xlarge text-color-black text-weight-normal">Senior Product Marketing Manager</div></div><div class="margin-bottom margin-small"><div class="text-rich-text text-color-black w-richtext"><p>Leveraging B2B marketing expertise to create and execute impactful go-to-market strategies for the leading cloud-based environmental, health, and safety software. Anna works with cross-functional teams to deliver compelling messaging, positioning, and content that differentiated our products and solutions in the market and drove customer engagement and retention.</p></div></div><a href="https://www.linkedin.com/in/anna-kovalenko/" class="w-inline-block"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/673433478de5bc7d2a799e27_LinkedIn-black.svg" loading="lazy" alt="linked logo"/></a></div></div></div></div></div></div><div role="listitem" class="w-dyn-item"><div class="leader_modal_component-4"><div tabindex="0" role="button" aria-roledescription="open-modal-trigger" aria-controls="fs-modal-1-popup" aria-haspopup="dialog" aria-expanded="false" class="fs_modal-1_button-5"><div fs-scrolldisable-element="disable" id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b43-066badc4" class="leaders_item-4"><div class="leaders_item-top-wrapper"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65e74ad31deccafd508292e2_Andrew%20Hatfield_Certified_Resize.avif" loading="lazy" alt="Andrew Hatfield" class="leaders_item-image"/></div><div class="leaders_item_bottom-iwrapper"><div class="leaders_item-modal"><div class="leaders_item-modal-content-7"><div fs-scrolldisable-element="enable" id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b49-066badc4" class="leaders_item-close-6"><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 20 20" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path fill-rule="evenodd" clip-rule="evenodd" d="M9.88721 8.11328L1.77393 0L-0.00107224 1.775L8.11221 9.88828L8.00049 10L8.11221 10.1117L-0.00107368 18.225L1.77393 20L9.88721 11.8867L18.0005 20L19.7755 18.225L11.6622 10.1117L11.7739 10L11.6622 9.88828L19.7755 1.775L18.0005 0L9.88721 8.11328Z" fill="currentColor"/> </svg></div><div class="link-description">close-modal</div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b4d-066badc4" class="modal_item-left-wrapper"><div class="margin-bottom margin-small"><h2 class="heading-style-h3 text-color-black">Your instructor,<br/>‍<em class="text-font-ivy brand-color">Chris Tran</em></h2></div><div class="margin-bottom margin-small"><div class="leaders_item-top-wrapper"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/6530533986ef04aa1ae9ebf8_pexels-mwabonje-1350570%202.webp" loading="lazy" alt="" class="leaders_item-image"/></div></div><div><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/65305458f2223231e72b1e58_Company%20logo%20(10).svg" loading="lazy" alt="" class="leaders_item-modal-logo"/></div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b5a-066badc4" class="leaders_item-modal-right"><div class="margin-bottom margin-small"><div class="text-size-xlarge text-color-black text-weight-normal">Senior Product Marketing Manager, AWS</div></div><div class="margin-bottom margin-small"><div class="text-rich-text text-color-black w-richtext"><p>A tenured product marketing voice, Holly brings expertise across go-to-market strategy, messaging, positioning, and stakeholder management. While working in new application development at Amazon Web Services (AWS), Holly also delivers thought-provoking ideas for GTM strategy in workshops, lectures, and two podcasts.</p><p>Her goal is to continue to build a strong awareness of the Product Marketing function, coach others how to apply critical thinking and strategic PMM frameworks, and mentor young marketers in their career.</p><p>Holly gets a kick out of solving problems with cross-functional teams and telling good stories.</p></div></div><a href="#" class="w-inline-block"><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 50 50" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <g filter="url(#filter0_d_2_80196)"> <rect x="4.99951" width="40.6471" height="41" rx="6.47368" fill="#0A66C2"/> </g> <path d="M18.5366 32.3811V16.3472H13.2072V32.3811H18.5372H18.5366ZM15.873 14.1584C17.7311 14.1584 18.8879 12.9272 18.8879 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Throughout his career, Andrew has focused on two things - building teams with amazing cultures and solving problems that customers care about. In his experience, those two are inextricably linked - you can’t succeed at one without the other. With a track record of launching new products, scaling startups, and turning businesses around, Andrew knows how to build supportive and collaborative teams that work across organizational boundaries. Need the guidance for creating a high-performing team that thrives and delivers? You're in safe hands.</p></div></div><a href="https://www.linkedin.com/in/andrewhatfield/" class="w-inline-block"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/673433478de5bc7d2a799e27_LinkedIn-black.svg" loading="lazy" alt="linked logo"/></a></div></div></div></div></div></div><div role="listitem" class="w-dyn-item"><div class="leader_modal_component-4"><div tabindex="0" role="button" aria-roledescription="open-modal-trigger" aria-controls="fs-modal-1-popup" aria-haspopup="dialog" aria-expanded="false" class="fs_modal-1_button-5"><div fs-scrolldisable-element="disable" id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b43-066badc4" class="leaders_item-4"><div class="leaders_item-top-wrapper"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/659cfc2d67be29189ceb5f12_Collette%20Johnson%20(1).avif" loading="lazy" alt="Collette Johnson" class="leaders_item-image"/></div><div class="leaders_item_bottom-iwrapper"><div class="leaders_item-modal"><div class="leaders_item-modal-content-7"><div fs-scrolldisable-element="enable" id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b49-066badc4" class="leaders_item-close-6"><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 20 20" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path fill-rule="evenodd" clip-rule="evenodd" d="M9.88721 8.11328L1.77393 0L-0.00107224 1.775L8.11221 9.88828L8.00049 10L8.11221 10.1117L-0.00107368 18.225L1.77393 20L9.88721 11.8867L18.0005 20L19.7755 18.225L11.6622 10.1117L11.7739 10L11.6622 9.88828L19.7755 1.775L18.0005 0L9.88721 8.11328Z" fill="currentColor"/> </svg></div><div class="link-description">close-modal</div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b4d-066badc4" class="modal_item-left-wrapper"><div class="margin-bottom margin-small"><h2 class="heading-style-h3 text-color-black">Your instructor,<br/>‍<em class="text-font-ivy brand-color">Chris Tran</em></h2></div><div class="margin-bottom margin-small"><div class="leaders_item-top-wrapper"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/6530533986ef04aa1ae9ebf8_pexels-mwabonje-1350570%202.webp" loading="lazy" alt="" class="leaders_item-image"/></div></div><div><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/65305458f2223231e72b1e58_Company%20logo%20(10).svg" loading="lazy" alt="" class="leaders_item-modal-logo"/></div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b5a-066badc4" class="leaders_item-modal-right"><div class="margin-bottom margin-small"><div class="text-size-xlarge text-color-black text-weight-normal">Senior Product Marketing Manager, AWS</div></div><div class="margin-bottom margin-small"><div class="text-rich-text text-color-black w-richtext"><p>A tenured product marketing voice, Holly brings expertise across go-to-market strategy, messaging, positioning, and stakeholder management. While working in new application development at Amazon Web Services (AWS), Holly also delivers thought-provoking ideas for GTM strategy in workshops, lectures, and two podcasts.</p><p>Her goal is to continue to build a strong awareness of the Product Marketing function, coach others how to apply critical thinking and strategic PMM frameworks, and mentor young marketers in their career.</p><p>Holly gets a kick out of solving problems with cross-functional teams and telling good stories.</p></div></div><a href="#" class="w-inline-block"><div class="icon-embed-xsmall w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 50 50" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <g filter="url(#filter0_d_2_80196)"> <rect x="4.99951" width="40.6471" height="41" rx="6.47368" fill="#0A66C2"/> </g> <path d="M18.5366 32.3811V16.3472H13.2072V32.3811H18.5372H18.5366ZM15.873 14.1584C17.7311 14.1584 18.8879 12.9272 18.8879 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src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/659cfff11d84d0c539f4d02f_Cambridge%20Judge%20Business%20School.svg" alt="" class="leaders_item-modal-logo"/></div></div><div id="w-node-_5d9796ea-3fe3-b9b7-6ff1-c84f109c9b85-066badc4" class="leaders_item-modal-right"><div class="margin-bottom margin-small"><div class="text-size-xlarge text-color-black text-weight-normal">Mentor and Coach</div></div><div class="margin-bottom margin-small"><div class="text-rich-text text-color-black w-richtext"><p>Collette is an experienced product marketing leader. Her previous experience includes working as a VP of marketing in a scale-up organisation to help them in understanding their identity and to develop their long-term strategy.Her experience also includes strategic roles in consultancies supporting both global organisations and start-ups. She was named as one of the Top 100 Product Marketing Influencers globally in 2020.</p></div></div><a href="https://www.linkedin.com/in/collette-johnson-03bba313/" class="w-inline-block"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/673433478de5bc7d2a799e27_LinkedIn-black.svg" loading="lazy" alt="linked logo"/></a></div></div></div></div></div></div></div></div><div class="margin-top margin-medium"><div class="align-right"><a show="9" load-more="9" href="#" class="learn-more-button is-border w-button">See more</a></div></div></div></div></div></div><div class="overflow-hidden is-leaders"><div class="leaders_dark-bg w-embed"><svg width="1396" height="100%" viewBox="0 0 1396 306" fill="none" xmlns="http://www.w3.org/2000/svg"> <g filter="url(#filter0_f_191_2617)"> <circle cx="382.612" cy="805.613" r="680.708" transform="rotate(-64.6478 382.612 805.613)" fill="url(#paint0_linear_191_2617)"/> </g> <defs> <filter id="filter0_f_191_2617" x="-630.309" y="-207.308" 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8.39828 17.6694C8.36611 18.9146 6.76556 25.0049 7.69845 25.0049C8.63133 25.0049 13.9806 19.3189 15.2351 19.3828C16.4897 19.4466 21.2454 25.7393 21.8566 25.0049C22.4678 24.2705 20.4478 18.5634 20.8338 17.6694C21.2198 16.7753 29.776 10.9228 28.5858 10.9228C27.3956 10.9228 22.012 11.073 20.5644 10.4345Z" fill="currentColor" stroke="currentColor" stroke-width="1.88004" stroke-linecap="round"/> </svg></div><div class="star-svg w-embed"><svg width="100%" height="100%" viewBox="0 0 30 26" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M20.5644 10.4345C19.1168 9.79587 14.9401 0.0809109 13.9429 1.07074C12.9457 2.06056 9.9231 9.85194 8.99025 9.85194C8.0574 9.85194 0.539719 9.60428 1.02224 10.4345C1.50477 11.2646 8.43045 16.4241 8.39828 17.6694C8.36611 18.9146 6.76556 25.0049 7.69845 25.0049C8.63133 25.0049 13.9806 19.3189 15.2351 19.3828C16.4897 19.4466 21.2454 25.7393 21.8566 25.0049C22.4678 24.2705 20.4478 18.5634 20.8338 17.6694C21.2198 16.7753 29.776 10.9228 28.5858 10.9228C27.3956 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18.9146 6.76556 25.0049 7.69845 25.0049C8.63133 25.0049 13.9806 19.3189 15.2351 19.3828C16.4897 19.4466 21.2454 25.7393 21.8566 25.0049C22.4678 24.2705 20.4478 18.5634 20.8338 17.6694C21.2198 16.7753 29.776 10.9228 28.5858 10.9228C27.3956 10.9228 22.012 11.073 20.5644 10.4345Z" stroke="currentColor" stroke-width="1.88004" stroke-linecap="round"/> <path fill-rule="evenodd" clip-rule="evenodd" d="M15 1.76138C14.5357 1.1534 14.1623 0.852947 13.9429 1.07074C13.5156 1.49486 12.7165 3.16778 11.8692 4.94142C10.7391 7.30708 9.52339 9.85194 8.99025 9.85194C8.87494 9.85194 8.65899 9.84816 8.36998 9.84309C6.32102 9.80718 0.599368 9.70691 1.02224 10.4345C1.19827 10.7373 2.2318 11.6163 3.47218 12.6713C5.63188 14.5082 8.41871 16.8784 8.39828 17.6694C8.38801 18.0672 8.21767 18.9594 8.02101 19.9896C7.60205 22.1842 7.06358 25.0049 7.69845 25.0049C8.12389 25.0049 9.46785 23.8223 10.9231 22.5418C12.4881 21.1647 14.1818 19.6744 15 19.4201V1.76138Z" fill="currentColor"/> </svg></div></div></a><a 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19.3828C16.4897 19.4466 21.2454 25.7393 21.8566 25.0049C22.4678 24.2705 20.4478 18.5634 20.8338 17.6694C21.2198 16.7753 29.776 10.9228 28.5858 10.9228C27.3956 10.9228 22.012 11.073 20.5644 10.4345Z" fill="currentColor" stroke="currentColor" stroke-width="1.88004" stroke-linecap="round"/> </svg></div><div class="star-svg w-embed"><svg width="100%" height="100%" viewBox="0 0 30 26" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M20.5644 10.4345C19.1168 9.79587 14.9401 0.0809109 13.9429 1.07074C12.9457 2.06056 9.9231 9.85194 8.99025 9.85194C8.0574 9.85194 0.539719 9.60428 1.02224 10.4345C1.50477 11.2646 8.43045 16.4241 8.39828 17.6694C8.36611 18.9146 6.76556 25.0049 7.69845 25.0049C8.63133 25.0049 13.9806 19.3189 15.2351 19.3828C16.4897 19.4466 21.2454 25.7393 21.8566 25.0049C22.4678 24.2705 20.4478 18.5634 20.8338 17.6694C21.2198 16.7753 29.776 10.9228 28.5858 10.9228C27.3956 10.9228 22.012 11.073 20.5644 10.4345Z" stroke="currentColor" stroke-width="1.88004" stroke-linecap="round"/> <path fill-rule="evenodd" clip-rule="evenodd" d="M15 1.76138C14.5357 1.1534 14.1623 0.852947 13.9429 1.07074C13.5156 1.49486 12.7165 3.16778 11.8692 4.94142C10.7391 7.30708 9.52339 9.85194 8.99025 9.85194C8.87494 9.85194 8.65899 9.84816 8.36998 9.84309C6.32102 9.80718 0.599368 9.70691 1.02224 10.4345C1.19827 10.7373 2.2318 11.6163 3.47218 12.6713C5.63188 14.5082 8.41871 16.8784 8.39828 17.6694C8.38801 18.0672 8.21767 18.9594 8.02101 19.9896C7.60205 22.1842 7.06358 25.0049 7.69845 25.0049C8.12389 25.0049 9.46785 23.8223 10.9231 22.5418C12.4881 21.1647 14.1818 19.6744 15 19.4201V1.76138Z" fill="currentColor"/> </svg></div></div></a><a href="https://www.g2.com/products/product-marketing-alliance/reviews" target="_blank" class="_5star_item center w-inline-block"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/670be18f2166272709274de1_g2-white.svg" loading="lazy" width="185" height="90" alt="" class="_5star_image"/><div class="star-group"><div 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0.539719 9.60428 1.02224 10.4345C1.50477 11.2646 8.43045 16.4241 8.39828 17.6694C8.36611 18.9146 6.76556 25.0049 7.69845 25.0049C8.63133 25.0049 13.9806 19.3189 15.2351 19.3828C16.4897 19.4466 21.2454 25.7393 21.8566 25.0049C22.4678 24.2705 20.4478 18.5634 20.8338 17.6694C21.2198 16.7753 29.776 10.9228 28.5858 10.9228C27.3956 10.9228 22.012 11.073 20.5644 10.4345Z" fill="currentColor" stroke="currentColor" stroke-width="1.88004" stroke-linecap="round"/> </svg></div><div class="star-svg w-embed"><svg width="100%" height="100%" viewBox="0 0 30 26" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M20.5644 10.4345C19.1168 9.79587 14.9401 0.0809109 13.9429 1.07074C12.9457 2.06056 9.9231 9.85194 8.99025 9.85194C8.0574 9.85194 0.539719 9.60428 1.02224 10.4345C1.50477 11.2646 8.43045 16.4241 8.39828 17.6694C8.36611 18.9146 6.76556 25.0049 7.69845 25.0049C8.63133 25.0049 13.9806 19.3189 15.2351 19.3828C16.4897 19.4466 21.2454 25.7393 21.8566 25.0049C22.4678 24.2705 20.4478 18.5634 20.8338 17.6694C21.2198 16.7753 29.776 10.9228 28.5858 10.9228C27.3956 10.9228 22.012 11.073 20.5644 10.4345Z" fill="currentColor" stroke="currentColor" stroke-width="1.88004" stroke-linecap="round"/> </svg></div><div class="star-svg w-embed"><svg width="100%" height="100%" viewBox="0 0 30 26" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M20.5644 10.4345C19.1168 9.79587 14.9401 0.0809109 13.9429 1.07074C12.9457 2.06056 9.9231 9.85194 8.99025 9.85194C8.0574 9.85194 0.539719 9.60428 1.02224 10.4345C1.50477 11.2646 8.43045 16.4241 8.39828 17.6694C8.36611 18.9146 6.76556 25.0049 7.69845 25.0049C8.63133 25.0049 13.9806 19.3189 15.2351 19.3828C16.4897 19.4466 21.2454 25.7393 21.8566 25.0049C22.4678 24.2705 20.4478 18.5634 20.8338 17.6694C21.2198 16.7753 29.776 10.9228 28.5858 10.9228C27.3956 10.9228 22.012 11.073 20.5644 10.4345Z" fill="currentColor" stroke="currentColor" stroke-width="1.88004" stroke-linecap="round"/> </svg></div><div class="star-svg w-embed"><svg width="100%" height="100%" viewBox="0 0 30 26" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M20.5644 10.4345C19.1168 9.79587 14.9401 0.0809109 13.9429 1.07074C12.9457 2.06056 9.9231 9.85194 8.99025 9.85194C8.0574 9.85194 0.539719 9.60428 1.02224 10.4345C1.50477 11.2646 8.43045 16.4241 8.39828 17.6694C8.36611 18.9146 6.76556 25.0049 7.69845 25.0049C8.63133 25.0049 13.9806 19.3189 15.2351 19.3828C16.4897 19.4466 21.2454 25.7393 21.8566 25.0049C22.4678 24.2705 20.4478 18.5634 20.8338 17.6694C21.2198 16.7753 29.776 10.9228 28.5858 10.9228C27.3956 10.9228 22.012 11.073 20.5644 10.4345Z" stroke="currentColor" stroke-width="1.88004" stroke-linecap="round"/> <path fill-rule="evenodd" clip-rule="evenodd" d="M15 1.76138C14.5357 1.1534 14.1623 0.852947 13.9429 1.07074C13.5156 1.49486 12.7165 3.16778 11.8692 4.94142C10.7391 7.30708 9.52339 9.85194 8.99025 9.85194C8.87494 9.85194 8.65899 9.84816 8.36998 9.84309C6.32102 9.80718 0.599368 9.70691 1.02224 10.4345C1.19827 10.7373 2.2318 11.6163 3.47218 12.6713C5.63188 14.5082 8.41871 16.8784 8.39828 17.6694C8.38801 18.0672 8.21767 18.9594 8.02101 19.9896C7.60205 22.1842 7.06358 25.0049 7.69845 25.0049C8.12389 25.0049 9.46785 23.8223 10.9231 22.5418C12.4881 21.1647 14.1818 19.6744 15 19.4201V1.76138Z" fill="currentColor"/> </svg></div></div></a></div></div></div></div></div><div class="_5star_background"></div></section></section><section id="light-section" class="section_core"><div class="padding-global"><div class="container-large"><div class="padding-section-medium"><div class="home-why_wrapper"><div class="home-why_top"><h2 class="heading-h2">What you'll<br/>‍<em class="text-font-ivy brand-color">accomplish </em></h2><div class="learn-how_button-wrapper"><div class="button-group"><a href="#select-schedule" class="learn-more-button w-button">Pick your location</a></div></div></div><div class="core_component"><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff374-066badc4" class="card shadow-small"><div class="margin-bottom margin-small"><img alt="" loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/659d0976541bc59fb19cb2a3_Confidence.svg" class="icon-embed-medium"/></div><div class="margin-bottom margin-small"><h3 class="heading-style-h4">Confidence</h3></div><p>Leave completely confident in every core product marketing competency, and become the ultimate, well-rounded PMM.</p></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff37c-066badc4" class="card shadow-small"><div class="margin-bottom margin-small"><img alt="" loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/659bbec24e9ee13c24659dca_Leverage%20strategies.svg" class="icon-embed-medium"/></div><div class="margin-bottom margin-small"><h3 class="heading-style-h4">Strategy</h3></div><p>Develop actionable strategies to drive product success and growth for your company.</p></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff384-066badc4" class="card shadow-small"><div class="margin-bottom margin-small"><img alt="" loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/659d0979ec889e1ae8a8fccf_Alignment.svg" class="icon-embed-medium"/></div><div class="margin-bottom margin-small"><h3 class="heading-style-h4">Growth</h3></div><p>Instantly apply your newfound learnings & ideas into day-to-day projects and accelerate reaching the next level in your career.</p></div></div></div></div></div></div></section><section id="dark-section" class="section_home-why is-light"><div id="whats-included" class="anchor-link"></div><div class="home-why_bg is-end-of-course"></div><div class="padding-global"><div class="container-large"><div class="padding-section-medium custom2"><div class="w-layout-grid layout48_component"><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff393-066badc4" class="layout48_content-left"><div class="home-why_header-wrapper"><div class="whats-included_header-art w-embed"><svg width="35" height="36" viewBox="0 0 35 36" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M20.9902 28.7742C17.2579 28.8512 13.901 29.8112 10.3216 30.6596C9.62258 30.8254 9.19191 31.5248 9.35631 32.222C9.52083 32.9195 10.223 33.3503 10.9221 33.1849C14.3162 32.3803 17.4999 31.4426 21.045 31.3687C21.762 31.3539 22.3329 30.7598 22.3158 30.0442C22.303 29.3279 21.7072 28.759 20.9902 28.7742Z" fill="#09100F"/> <path fill-rule="evenodd" clip-rule="evenodd" d="M25.8146 19.6393C18.909 15.2278 10.5646 11.5637 2.59731 9.5747C1.90152 9.40151 1.19538 9.82496 1.02323 10.5196C0.851068 11.2142 1.27303 11.9198 1.96882 12.093C9.67223 14.0165 17.7426 17.5601 24.4168 21.8267C25.0216 22.2119 25.825 22.0347 26.2097 21.4314C26.5944 20.8281 26.4194 20.0245 25.8146 19.6393Z" fill="#09100F"/> <path fill-rule="evenodd" clip-rule="evenodd" d="M31.2516 16.5963C30.7015 11.0166 27.7215 5.91196 24.2927 1.62309C23.8429 1.06423 23.0258 0.973236 22.4691 1.41933C21.9083 1.86697 21.8183 2.68425 22.2639 3.24424C25.3884 7.14976 28.1668 11.7692 28.6686 16.8509C28.7387 17.5639 29.3755 18.0852 30.0867 18.0151C30.798 17.9454 31.3216 17.3089 31.2516 16.5963Z" fill="#09100F"/> </svg></div><h2 class="heading-style-h2">What's<br/>‍‍<em class="text-font-ivy brand-color">Included </em></h2></div><div class="whats-included_arrow-decal w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 147 164" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path fill-rule="evenodd" clip-rule="evenodd" d="M62.5867 97.649C60.9097 100.697 58.2008 102.887 54.2287 103.732C41.9412 106.347 32.5642 99.7722 25.8455 89.4402C16.0354 74.3535 11.9896 51.1529 12.7614 38.0156C12.7972 37.3933 13.3111 36.9674 13.9053 37.0628C14.5018 37.1569 14.9564 37.7374 14.9205 38.3597C14.1706 51.1105 18.0752 73.6312 27.5951 88.2737C33.7645 97.7604 42.3356 103.899 53.621 101.496C56.9805 100.784 59.2599 98.9274 60.6845 96.3545C59.0119 95.1924 57.3883 93.9986 55.8176 92.7743C51.4825 89.3936 41.7372 78.6846 37.533 69.1C34.5188 62.2239 34.3516 55.9337 40.1281 52.823C43.3392 51.0948 46.8827 51.9585 50.2841 54.6241C54.9623 58.286 59.3993 65.4725 62.0906 73.259C64.3323 79.7416 65.3663 86.6257 64.411 92.1975C64.1986 93.4214 63.8963 94.5851 63.49 95.6694C86.9395 111.348 118.829 120.258 144.417 117.007C145.001 116.935 145.575 117.378 145.697 118.004C145.822 118.629 145.448 119.196 144.866 119.27C118.86 122.572 86.4651 113.556 62.5867 97.649ZM61.5728 94.3596C60.0029 93.264 58.4775 92.1393 57.0003 90.9868C52.847 87.7458 43.5115 77.4869 39.4837 68.3034C37.0112 62.6679 36.5114 57.4196 41.2455 54.8699C43.7327 53.5325 46.4628 54.3457 49.0984 56.4065C51.9958 58.6765 54.7629 62.4187 57.0375 66.7987C60.4908 73.4485 62.8002 81.571 62.592 88.3838C62.5271 90.5422 62.2044 92.5674 61.5728 94.3596Z" fill="currentColor"/> <path fill-rule="evenodd" clip-rule="evenodd" d="M109.047 93.3338C117.739 104.155 132.04 112.764 144.64 117.168C145.219 117.371 145.575 118.018 145.434 118.613C145.293 119.207 144.709 119.528 144.13 119.325C131.136 114.785 116.411 105.866 107.45 94.7114C107.049 94.2124 107.08 93.4974 107.522 93.1166C107.961 92.7371 108.646 92.8348 109.047 93.3338Z" fill="currentColor"/> <path fill-rule="evenodd" clip-rule="evenodd" d="M144.138 119.606C133.413 119.163 120.97 125.429 113.644 133.02C113.238 133.442 112.553 133.406 112.117 132.937C111.678 132.469 111.652 131.75 112.058 131.329C119.733 123.377 132.791 116.867 144.028 117.33C144.624 117.354 145.133 117.886 145.165 118.513C145.194 119.142 144.735 119.631 144.138 119.606Z" fill="currentColor"/> </svg></div></div><div class="layout48_content-right"><div class="layout48_item"><div class="layout48_item-header"><div>01</div><div class="text-style_course-head">Content</div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff3a5-066badc4"><p>Dive deep into 11 comprehensive modules covering the A to Z of product marketing, ensuring you're industry-ready.</p></div></div><div class="layout48_item"><div class="layout48_item-header"><div>02</div><div class="text-style_course-head">Coursework</div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff3ae-066badc4"><p>Engaging assignments to put theory into practice, creating actionable strategies tailored for your company.</p></div></div><div class="layout48_item"><div class="layout48_item-header"><div>03</div><div class="text-style_course-head">Templates</div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff3b7-066badc4"><p>20+ tried, tested, and ready-to-use templates and frameworks to streamline your processes.</p></div></div><div class="layout48_item"><div class="layout48_item-header"><div>04</div><div class="text-style_course-head">Insights</div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff3c0-066badc4"><p>Exclusive knowledge from product marketing leaders at top organizations, giving you an edge in the industry.</p></div></div><div class="layout48_item"><div class="layout48_item-header"><div>05</div><div class="text-style_course-head">Interactivity</div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff3c9-066badc4"><p>Ask questions and get tailored advice from your instructor and peers throughout this fully interactive course.</p></div></div><div class="layout48_item"><div class="layout48_item-header"><div>06</div><div class="text-style_course-head">Access</div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff3d2-066badc4"><p>Lifetime access to all course materials (updated quarterly), including 20+ editable templates, so you're always up-to-date.</p></div></div><div class="layout48_item"><div class="layout48_item-header"><div>07</div><div class="text-style_course-head">Workshops</div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff3db-066badc4"><p>Participate in live, weekly sessions forevermore, to ask questions and learn how to apply your knowledge in the real world.</p></div></div><div class="layout48_item"><div class="layout48_item-header"><div>08</div><div class="text-style_course-head">Certification</div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff3e4-066badc4"><p>Official recognition accredited by CPD & CIM, boosting your credibility and career prospects in the PMM world.</p></div></div><div class="layout48_item"><div class="layout48_item-header"><div>09</div><div class="text-style_course-head">AI-Powered</div></div><div id="w-node-f4692333-6859-fa43-1b45-58e664149107-066badc4"><p>Get personalized and actionable advice to your toughest product marketing questions, backed by Product Marketing Alliance’s entire knowledge base, using PMM-GPT.</p></div></div></div></div></div></div></div><div class="full-access_component"><div class="padding-global"><div class="container-large"><div class="padding-section-medium"><div class="w-layout-grid layout18_component"><h2 class="heading-style-h2">Get access to<br/>‍‍<em class="text-font-ivy brand-color">these resources...</em></h2><div class="layout18_content"><div class="margin-bottom margin-small"><p>With every single one of our courses and certifications, you can get your hands on templates, frameworks, and toolkits. All are designed with the cumulative knowledge of our community to help you implement your newfound knowledge the very next day.</p></div><div class="splide-wrapper"><div class="layout18_gradient is-light"></div><div id="products" class="splide"><div class="splide__track"><div class="splide__list"><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff3fc-066badc4" class="splide__slide"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick w-embed"><svg width="16" height="19" viewBox="0 0 16 19" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19C12.4183 19 16 15.4183 16 11C16 6.58172 12.4183 3 8 3C3.58172 3 0 6.58172 0 11C0 15.4183 3.58172 19 8 19Z" fill="#65C9BD"/> <path d="M6.39961 12.9504L4.29961 10.8504L3.59961 11.5504L6.39961 14.3504L12.3996 8.35039L11.6996 7.65039L6.39961 12.9504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Win/loss email invite template</p></div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff402-066badc4" class="splide__slide"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick w-embed"><svg width="16" height="19" viewBox="0 0 16 19" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19C12.4183 19 16 15.4183 16 11C16 6.58172 12.4183 3 8 3C3.58172 3 0 6.58172 0 11C0 15.4183 3.58172 19 8 19Z" fill="#65C9BD"/> <path d="M6.39961 12.9504L4.29961 10.8504L3.59961 11.5504L6.39961 14.3504L12.3996 8.35039L11.6996 7.65039L6.39961 12.9504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Win-loss interview questions</p></div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff408-066badc4" class="splide__slide"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick w-embed"><svg width="16" height="19" viewBox="0 0 16 19" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19C12.4183 19 16 15.4183 16 11C16 6.58172 12.4183 3 8 3C3.58172 3 0 6.58172 0 11C0 15.4183 3.58172 19 8 19Z" fill="#65C9BD"/> <path d="M6.39961 12.9504L4.29961 10.8504L3.59961 11.5504L6.39961 14.3504L12.3996 8.35039L11.6996 7.65039L6.39961 12.9504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Customer feedback questions</p></div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff40e-066badc4" class="splide__slide"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick w-embed"><svg width="16" height="19" viewBox="0 0 16 19" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19C12.4183 19 16 15.4183 16 11C16 6.58172 12.4183 3 8 3C3.58172 3 0 6.58172 0 11C0 15.4183 3.58172 19 8 19Z" fill="#65C9BD"/> <path d="M6.39961 12.9504L4.29961 10.8504L3.59961 11.5504L6.39961 14.3504L12.3996 8.35039L11.6996 7.65039L6.39961 12.9504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Competitor intel checklist</p></div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff414-066badc4" class="splide__slide"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick w-embed"><svg width="16" height="19" viewBox="0 0 16 19" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19C12.4183 19 16 15.4183 16 11C16 6.58172 12.4183 3 8 3C3.58172 3 0 6.58172 0 11C0 15.4183 3.58172 19 8 19Z" fill="#65C9BD"/> <path d="M6.39961 12.9504L4.29961 10.8504L3.59961 11.5504L6.39961 14.3504L12.3996 8.35039L11.6996 7.65039L6.39961 12.9504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Competitor SWOT analysis</p></div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff41a-066badc4" class="splide__slide"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick w-embed"><svg width="16" height="19" viewBox="0 0 16 19" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19C12.4183 19 16 15.4183 16 11C16 6.58172 12.4183 3 8 3C3.58172 3 0 6.58172 0 11C0 15.4183 3.58172 19 8 19Z" fill="#65C9BD"/> <path d="M6.39961 12.9504L4.29961 10.8504L3.59961 11.5504L6.39961 14.3504L12.3996 8.35039L11.6996 7.65039L6.39961 12.9504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Competitive intel tools</p></div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff420-066badc4" class="splide__slide"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick w-embed"><svg width="16" height="19" viewBox="0 0 16 19" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19C12.4183 19 16 15.4183 16 11C16 6.58172 12.4183 3 8 3C3.58172 3 0 6.58172 0 11C0 15.4183 3.58172 19 8 19Z" fill="#65C9BD"/> <path d="M6.39961 12.9504L4.29961 10.8504L3.59961 11.5504L6.39961 14.3504L12.3996 8.35039L11.6996 7.65039L6.39961 12.9504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Business case template</p></div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff426-066badc4" class="splide__slide"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick w-embed"><svg width="16" height="19" viewBox="0 0 16 19" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19C12.4183 19 16 15.4183 16 11C16 6.58172 12.4183 3 8 3C3.58172 3 0 6.58172 0 11C0 15.4183 3.58172 19 8 19Z" fill="#65C9BD"/> <path d="M6.39961 12.9504L4.29961 10.8504L3.59961 11.5504L6.39961 14.3504L12.3996 8.35039L11.6996 7.65039L6.39961 12.9504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>B2B and B2C persona questions</p></div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff42c-066badc4" class="splide__slide"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick w-embed"><svg width="16" height="19" viewBox="0 0 16 19" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19C12.4183 19 16 15.4183 16 11C16 6.58172 12.4183 3 8 3C3.58172 3 0 6.58172 0 11C0 15.4183 3.58172 19 8 19Z" fill="#65C9BD"/> <path d="M6.39961 12.9504L4.29961 10.8504L3.59961 11.5504L6.39961 14.3504L12.3996 8.35039L11.6996 7.65039L6.39961 12.9504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>B2B user persona example</p></div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff432-066badc4" class="splide__slide"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick w-embed"><svg width="16" height="19" viewBox="0 0 16 19" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19C12.4183 19 16 15.4183 16 11C16 6.58172 12.4183 3 8 3C3.58172 3 0 6.58172 0 11C0 15.4183 3.58172 19 8 19Z" fill="#65C9BD"/> <path d="M6.39961 12.9504L4.29961 10.8504L3.59961 11.5504L6.39961 14.3504L12.3996 8.35039L11.6996 7.65039L6.39961 12.9504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>B2B and B2C buyer persona example</p></div></div></div></div></div><div class="layout18_gradient bottom is-light"></div></div><div class="margin-top margin-medium"><a href="#select-schedule" class="learn-more-button w-button">Pick your location</a></div></div></div></div></div></div><div class="layout18_image-wrapper"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/66f3af214ab1ba368ad3c29c_PMA_Templates_Mockup_Update_.webp" loading="lazy" sizes="(max-width: 767px) 100vw, (max-width: 991px) 70vw, 54vw" srcset="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/66f3af214ab1ba368ad3c29c_PMA_Templates_Mockup_Update_-p-500.webp 500w, https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/66f3af214ab1ba368ad3c29c_PMA_Templates_Mockup_Update_-p-800.webp 800w, https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/66f3af214ab1ba368ad3c29c_PMA_Templates_Mockup_Update_-p-1080.webp 1080w, https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/66f3af214ab1ba368ad3c29c_PMA_Templates_Mockup_Update_-p-1600.webp 1600w, https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/66f3af214ab1ba368ad3c29c_PMA_Templates_Mockup_Update_.webp 2441w" alt="" class="layout18_image"/></div></div></section><section id="dark-section" class="section_benefits"><div id="benefits" class="anchor-link"></div><div class="padding-global"><div class="container-large"><div class="padding-section-medium"><div class="w-layout-grid benefits_component"><div class="benefits_content"><div class="margin-bottom margin-small"><h2 class="heading-style-h2">Certified PMMs<br/>‍<em class="text-font-ivy brand-color">earn $16,732 more</em></h2></div><div class="benefits_item-list"><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff453-066badc4" class="benefits_item"><div class="benefits_item-icon-wrapper"><div class="icon-embed-tick w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 20 21" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M10 20.0664C15.5228 20.0664 20 15.5893 20 10.0664C20 4.54356 15.5228 0.0664062 10 0.0664062C4.47715 0.0664062 0 4.54356 0 10.0664C0 15.5893 4.47715 20.0664 10 20.0664Z" fill="#85C9BD"/> <path d="M6 10.5664L9 13.5664L14 7.56641" stroke="#09100F" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"/> </svg></div></div><div class="benefits_item-text-wrapper"><div class="w-richtext"><p>43% of those looking to get into PMM secured their first PMM role within three months of completing the course.</p></div></div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff45b-066badc4" class="benefits_item"><div class="benefits_item-icon-wrapper"><div class="icon-embed-tick w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 20 21" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M10 20.0664C15.5228 20.0664 20 15.5893 20 10.0664C20 4.54356 15.5228 0.0664062 10 0.0664062C4.47715 0.0664062 0 4.54356 0 10.0664C0 15.5893 4.47715 20.0664 10 20.0664Z" fill="#85C9BD"/> <path d="M6 10.5664L9 13.5664L14 7.56641" stroke="#09100F" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"/> </svg></div></div><div class="benefits_item-text-wrapper"><div class="w-richtext"><p>Nearly half of the people taking Product Marketing Certified: Core felt more confident in their role upon completion of the course.</p></div></div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff465-066badc4" class="benefits_item"><div class="benefits_item-icon-wrapper"><div class="icon-embed-tick w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 20 21" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M10 20.0664C15.5228 20.0664 20 15.5893 20 10.0664C20 4.54356 15.5228 0.0664062 10 0.0664062C4.47715 0.0664062 0 4.54356 0 10.0664C0 15.5893 4.47715 20.0664 10 20.0664Z" fill="#85C9BD"/> <path d="M6 10.5664L9 13.5664L14 7.56641" stroke="#09100F" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"/> </svg></div></div><div class="benefits_item-text-wrapper"><div class="w-richtext"><p>Plus, you'll get free drinks and a chance to pick your instructor's and fellow peers' brains!</p></div></div></div></div><div class="margin-top margin-medium"><div class="button-group"><a aria-roledescription="open-modal-trigger" class="learn-more-button is-secondary w-inline-block" href="#" role="button" aria-haspopup="dialog" aria-controls="fs-modal-2-popup" fs-modal-element="open-1" aria-expanded="false" tabindex="0"><div>Download brochure</div></a></div></div></div><div class="benefits_image-wrapper"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/65e58681094585887de68827_UI%20Stats%20(1).svg" loading="lazy" alt="" class="benefits_image"/></div></div></div></div></div><div class="benefits_bg"><div class="testimonial_gradient-embed w-embed"><svg width="1175" height="100%" viewBox="0 0 1175 648" fill="none" xmlns="http://www.w3.org/2000/svg"> <g filter="url(#filter0_f_286_14191)"> <circle cx="1013.03" cy="716.034" r="680.708" transform="rotate(-45 1013.03 716.034)" fill="url(#paint0_linear_286_14191)" fill-opacity="0.8"/> </g> <defs> <filter id="filter0_f_286_14191" x="0.273193" y="-296.727" width="2025.52" height="2025.52" filterUnits="userSpaceOnUse" color-interpolation-filters="sRGB"> <feFlood flood-opacity="0" result="BackgroundImageFix"/> <feBlend mode="normal" in="SourceGraphic" in2="BackgroundImageFix" result="shape"/> <feGaussianBlur stdDeviation="166.026" result="effect1_foregroundBlur_286_14191"/> </filter> <linearGradient id="paint0_linear_286_14191" x1="1284.79" y1="226.696" x2="1013.03" y2="1396.74" gradientUnits="userSpaceOnUse"> <stop stop-color="#EBC16C" stop-opacity="0.05"/> <stop offset="1" stop-color="#94C7BD"/> </linearGradient> </defs> </svg></div></div></section><section id="light-section" class="cutomize-learning-section regular-section is-dark"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/6705e76d344fa278941d69d6_Eclipse.svg" loading="lazy" width="Auto" alt="" class="choose-the-way-gradient"/><div class="container-large"><div class="choose-the-way-heading"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/6705e64a4a55959624c0a38f_Arrow_05.svg" loading="lazy" width="130" height="130" alt="" class="choose-decal"/><h2 class="default-heading-2"><span class="custom-header-2-first-line">Choose the way</span><span class="custom-header-2-second-line light-green">you want to learn</span></h2><p>Our certifications can be taken in three different ways. Discover each of their unique benefits and learn in a way that suits you.</p></div><div class="w-layout-hflex table-container"><div class="w-layout-hflex table-heading-group"><div class="table-item"></div><div class="table-heading-wrapper-left-align"><div class="table-heading-text">In Person</div><a href="https://learning.productmarketingalliance.com/in-person/product-marketing-certified-core-live-and-in-person#select-schedule" class="learn-more-button is-white table-learn-more w-inline-block"><div class="table-learn-more-text">Enroll now</div></a></div><div class="table-heading-wrapper-left-align"><div class="table-heading-text">Live</div><a href="https://learning.productmarketingalliance.com/live-online/product-marketing-certified-core#schedule" class="learn-more-button is-white table-learn-more w-inline-block"><div class="table-learn-more-text">Enroll now</div></a></div><div class="table-heading-wrapper-left-align"><div class="table-heading-text">OnDemand</div><a href="https://learning.productmarketingalliance.com/#core-certifications" class="learn-more-button is-white table-learn-more w-inline-block"><div class="table-learn-more-text">Enroll now</div></a></div></div><div class="w-layout-hflex table-content-group alternate-bg"><div class="table-item"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/6705f3a19cd745dbceef9784_book-with-author-green-bg.svg" loading="lazy" alt="" class="table-item-icon"/><div class="table-item-content"><h5 class="table-item-heading">Comprehensive curriculum</h5><div class="text-block-84">19+ hours of ondemand content, with fireside chats, templates & frameworks, coursework & exams.</div></div></div><div class="table-heading-wrapper"><div class="table-item-checkmark w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 30 30" fill="none"> <path d="M11.2492 20.2123L6.03672 14.9998L4.26172 16.7623L11.2492 23.7498L26.2492 8.7498L24.4867 6.9873L11.2492 20.2123Z" fill="currentColor"/> </svg></div></div><div class="table-heading-wrapper"><div class="table-item-checkmark w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 30 30" fill="none"> <path d="M11.2492 20.2123L6.03672 14.9998L4.26172 16.7623L11.2492 23.7498L26.2492 8.7498L24.4867 6.9873L11.2492 20.2123Z" fill="currentColor"/> </svg></div></div><div class="table-heading-wrapper"><div class="table-item-checkmark w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 30 30" fill="none"> <path d="M11.2492 20.2123L6.03672 14.9998L4.26172 16.7623L11.2492 23.7498L26.2492 8.7498L24.4867 6.9873L11.2492 20.2123Z" fill="currentColor"/> </svg></div></div></div><div class="w-layout-hflex table-content-group"><div class="table-item"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/6705f3a02e79525f33706433_certification-green-bg.svg" loading="lazy" alt="" class="table-item-icon"/><div class="table-item-content"><h5 class="table-item-heading">Official certification</h5><div>Official CPD & CIM accredited certification.</div></div></div><div class="table-heading-wrapper"><div class="table-item-checkmark w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 30 30" fill="none"> <path d="M11.2492 20.2123L6.03672 14.9998L4.26172 16.7623L11.2492 23.7498L26.2492 8.7498L24.4867 6.9873L11.2492 20.2123Z" fill="currentColor"/> </svg></div></div><div class="table-heading-wrapper"><div class="table-item-checkmark w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 30 30" fill="none"> <path d="M11.2492 20.2123L6.03672 14.9998L4.26172 16.7623L11.2492 23.7498L26.2492 8.7498L24.4867 6.9873L11.2492 20.2123Z" fill="currentColor"/> </svg></div></div><div class="table-heading-wrapper"><div class="table-item-checkmark w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 30 30" fill="none"> <path d="M11.2492 20.2123L6.03672 14.9998L4.26172 16.7623L11.2492 23.7498L26.2492 8.7498L24.4867 6.9873L11.2492 20.2123Z" fill="currentColor"/> </svg></div></div></div><div class="w-layout-hflex table-content-group alternate-bg"><div class="table-item"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/6705f3a0f97515d10c71ed9d_community-green-bg.svg" loading="lazy" alt="" class="table-item-icon"/><div class="table-item-content"><h5 class="table-item-heading">Real-time interaction</h5><div>Interact with peers and the instructor live with real-time feedback.</div></div></div><div class="table-heading-wrapper"><div class="table-item-checkmark w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 30 30" fill="none"> <path d="M11.2492 20.2123L6.03672 14.9998L4.26172 16.7623L11.2492 23.7498L26.2492 8.7498L24.4867 6.9873L11.2492 20.2123Z" fill="currentColor"/> </svg></div></div><div class="table-heading-wrapper"><div class="table-item-checkmark w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 30 30" fill="none"> <path d="M11.2492 20.2123L6.03672 14.9998L4.26172 16.7623L11.2492 23.7498L26.2492 8.7498L24.4867 6.9873L11.2492 20.2123Z" fill="currentColor"/> </svg></div></div></div><div class="w-layout-hflex table-content-group"><div class="table-item"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/6705f9b1def7a441d9ff4cf3_profile-green-bg.svg" loading="lazy" alt="" class="table-item-icon"/><div class="table-item-content"><h5 class="table-item-heading">Instructor-led</h5><div>Direct support to guide you through the curriculum from a PMM expert.</div></div></div><div class="table-heading-wrapper"><div class="table-item-checkmark w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 30 30" fill="none"> <path d="M11.2492 20.2123L6.03672 14.9998L4.26172 16.7623L11.2492 23.7498L26.2492 8.7498L24.4867 6.9873L11.2492 20.2123Z" fill="currentColor"/> </svg></div></div><div class="table-heading-wrapper"><div class="table-item-checkmark w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 30 30" fill="none"> <path d="M11.2492 20.2123L6.03672 14.9998L4.26172 16.7623L11.2492 23.7498L26.2492 8.7498L24.4867 6.9873L11.2492 20.2123Z" fill="currentColor"/> </svg></div></div></div><div class="w-layout-hflex table-content-group alternate-bg"><div class="table-item"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/6705f3a067360b0b7bea4581_wave-palm-green-bg.svg" loading="lazy" alt="" class="table-item-icon"/><div class="table-item-content"><h5 class="table-item-heading">Role play</h5><div>Hands-on activities and tangible exercises.</div></div></div><div class="table-heading-wrapper"><div class="table-item-checkmark w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 30 30" fill="none"> <path d="M11.2492 20.2123L6.03672 14.9998L4.26172 16.7623L11.2492 23.7498L26.2492 8.7498L24.4867 6.9873L11.2492 20.2123Z" fill="currentColor"/> </svg></div></div></div><div class="w-layout-hflex table-content-group"><div class="table-item"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/6705f9b1e8c8bdcb02634330_shakehand-green-bg.svg" loading="lazy" alt="" class="table-item-icon"/><div class="table-item-content"><h5 class="table-item-heading">Networking opportunities</h5><div>Build your network with PMMs near you and bond over drinks.</div></div></div><div class="table-heading-wrapper"><div class="table-item-checkmark w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 30 30" fill="none"> <path d="M11.2492 20.2123L6.03672 14.9998L4.26172 16.7623L11.2492 23.7498L26.2492 8.7498L24.4867 6.9873L11.2492 20.2123Z" fill="currentColor"/> </svg></div></div></div></div></div><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/6707593ad7858e921be55df3_star.svg" loading="lazy" width="49" height="53" alt="" class="image-29"/></section><section id="select-schedule" class="section_timetable"><div id="schedule" class="section-anchor"></div><div class="padding-global"><div class="padding-section-medium"><div class="container-large"><div class="margin-bottom"><div class="margin-bottom margin-large"><div class="timetable_header"><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff47d-066badc4" class="timetable_heading-wrapper"><h2 class="heading-h2">Learn with an</h2><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff480-066badc4" class="timetable_top-hading-wrapper"><h2 class="heading-style-h2">‍<em class="text-font-ivy brand-color">expert...</em></h2><div class="icon-embed_expert w-embed"><svg width="229" height="23" viewBox="0 0 229 23" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M2 20.8973C36.9749 9.85034 130.94 -7.83234 227 9.81264" stroke="url(#paint0_linear_2_83450)" stroke-width="4" stroke-linecap="round"/> <defs> <linearGradient id="paint0_linear_2_83450" x1="2" y1="11.6166" x2="253.562" y2="11.6166" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div></div></div></div></div><div data-current="Tab 2" data-easing="ease" data-duration-in="300" data-duration-out="100" class="w-tabs"><div class="learn-with-expert-filter-wrapper tabs w-tab-menu"><a data-w-tab="Tab 1" class="timetable_tab-link w-inline-block w-tab-link"><div>Live & Online</div></a><a data-w-tab="Tab 2" class="timetable_tab-link w-inline-block w-tab-link w--current"><div>In Person</div></a><a data-w-tab="Tab 3" class="timetable_tab-link w-inline-block w-tab-link"><div>OnDemand</div></a></div><div class="tabs-content-3 w-tab-content"><div data-w-tab="Tab 1" class="w-tab-pane"><div data-wf--live-online-list-latest--variant="base" class="filter-tab-content"><div class="w-dyn-list"><div role="list" class="schedule-list w-dyn-items"><div data-schedule="" role="listitem" class="w-dyn-item"><div data-w-id="236d23ab-fd5d-ebc0-0871-5c6d74e51de9" class="schedule-wrapper-v3"><div class="shown-information"><div class="schedule-information gap-24px width-450px"><div class="schedule-badge-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4dad7c91c732ffc2e05bf_PMA_Core_Product_Marketing_Badge.svg" alt="" class="schedule-badge"/></div><div class="schedule-information-group center"><div class="schedule-date w-dyn-bind-empty"></div><div>Product Marketing Certified: Core</div><div class="flex-container-workshop gap-8px w-condition-invisible"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div class="w-dyn-bind-empty"></div></div><div class="pill-information w-condition-invisible w-dyn-bind-empty"></div></div></div><div class="schedule-information stretched"><div class="schedule-information-group width-250px"><div class="flex-container-workshop gap-8px w-condition-invisible"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 24 24" fill="none"> <path d="M11.99 2C6.47 2 2 6.48 2 12C2 17.52 6.47 22 11.99 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 11.99 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20ZM12.5 7H11V13L16.25 16.15L17 14.92L12.5 12.25V7Z" fill="#09100F"/> </svg></div><div class="w-dyn-bind-empty"></div></div><div class="flex-container-workshop gap-8px top-aligned w-condition-invisible"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><div><div class="w-dyn-bind-empty"></div><div class="text-block-81 w-dyn-bind-empty"></div></div></div></div><div class="schedule-information-group"><div>Instructed by:</div><div class="flex-container gap-16px"><img src="https://cdn.prod.website-files.com/plugins/Basic/assets/placeholder.60f9b1840c.svg" loading="lazy" alt="" class="instructor-thumbnail-small w-condition-invisible w-dyn-bind-empty"/><div class="instructor-thumbnail-placeholder"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/66fe3999245d11941503f363_user-solid%20(2).png" loading="lazy" width="20" height="25" alt=""/></div><div class="instructor-info-box w-condition-invisible"><p class="instructor-job-title"><span class="w-dyn-bind-empty"></span><span>, </span><span class="w-dyn-bind-empty"></span></p><div class="text-block-76 w-dyn-bind-empty"></div></div><div class="instructor-info-box"><div class="instructor-job-title">To be announced</div><div class="text-block-80">Previous instructors: Google, Meta and Amazon</div></div></div></div><div class="schedule-information-group width-180px"><a href="/live-online/product-marketing-certified-core" class="learn-more-button is-coral max-width-full w-inline-block"><div>See full program</div></a><a href="/checkout/product-marketing-core-live-online-2-day-september-2024-america-ct" class="learn-more-button is-coral max-width-full variant-2 w-button">Enroll now</a><a href="#" class="see-more-button w-inline-block w-condition-invisible"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a href="/live-online/product-marketing-certified-core" class="see-more-button w-inline-block"><div>Learn more</div></a></div></div></div><div class="hidden-information w-condition-invisible"><div class="schedule-more-information"><div class="text-block-79 w-dyn-bind-empty"></div><div class="w-dyn-bind-empty"></div></div><div class="schedule-description-wrapper"><div class="w-dyn-bind-empty w-richtext"></div><a href="/checkout/product-marketing-core-live-online-2-day-september-2024-america-ct" class="learn-more-button is-border is-black w-button">Enroll now</a><a href="/live-online/product-marketing-certified-core" class="learn-more-button is-border is-black variant-2 w-inline-block"><div>See full program</div></a><a href="#" class="see-less-button w-inline-block"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div></div></div><div data-schedule="2024-12-09" role="listitem" class="w-dyn-item"><div data-w-id="236d23ab-fd5d-ebc0-0871-5c6d74e51de9" class="schedule-wrapper-v3"><div class="shown-information"><div class="schedule-information gap-24px width-450px"><div class="schedule-badge-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4dad7c91c732ffc2e05bf_PMA_Core_Product_Marketing_Badge.svg" alt="" class="schedule-badge"/></div><div class="schedule-information-group center"><div class="schedule-date">December 9, 2024</div><div>Product Marketing Certified: Core</div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Europe</div></div><div class="pill-information w-condition-invisible w-dyn-bind-empty"></div></div></div><div class="schedule-information stretched"><div class="schedule-information-group width-250px"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 24 24" fill="none"> <path d="M11.99 2C6.47 2 2 6.48 2 12C2 17.52 6.47 22 11.99 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 11.99 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20ZM12.5 7H11V13L16.25 16.15L17 14.92L12.5 12.25V7Z" fill="#09100F"/> </svg></div><div>08:00 - 10:30 UTC</div></div><div class="flex-container-workshop gap-8px top-aligned"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><div><div>2 week Program</div><div class="text-block-81">Mondays & Wednesday, Part-time</div></div></div></div><div class="schedule-information-group"><div>Instructed by:</div><div class="flex-container gap-16px"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66f3ca80f3aa3af956a87866_Ginny.avif" loading="lazy" alt="" class="instructor-thumbnail-small"/><div class="instructor-thumbnail-placeholder w-condition-invisible"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/66fe3999245d11941503f363_user-solid%20(2).png" loading="lazy" width="20" height="25" alt=""/></div><div class="instructor-info-box"><p class="instructor-job-title"><span>GTM Startup Advisor & Mentor</span><span>, </span><span>Techstars</span></p><div class="text-block-76">Ginevra Mambretti</div></div><div class="instructor-info-box w-condition-invisible"><div class="instructor-job-title">To be announced</div><div class="text-block-80">Previous instructors: Google, Meta and Amazon</div></div></div></div><div class="schedule-information-group width-180px"><a href="/live-online/product-marketing-certified-core" class="learn-more-button is-coral max-width-full w-inline-block"><div>See full program</div></a><a href="/checkout/product-marketing-core-live-online-2-week-december-2024-eu-am" class="learn-more-button is-coral max-width-full variant-2 w-button">Enroll now</a><a href="#" class="see-more-button w-inline-block"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a href="/live-online/product-marketing-certified-core" class="see-more-button w-inline-block w-condition-invisible"><div>Learn more</div></a></div></div></div><div class="hidden-information"><div class="schedule-more-information"><div class="text-block-79">4 classes of 2.5 hours across 2 weeks</div><div>Join our expert in residence, where you’ll cover the theory, concepts and practical applications during the live and online training.</div></div><div class="schedule-description-wrapper"><div class="w-richtext"><p>Ginevra's marketing experience spans e-commerce, cybersecurity, and fintech in Luxembourg, Hong Kong, and Dublin. Previously at Amazon and later busy marketing a VPN to technical audiences in 16 markets, Ginevra is currently a Developer Platform PMM at Square, working on cracking developer engagement in Europe. Data geek at heart, she is also very fond of user interviews and always loves a good tech trade show.</p></div><a href="/checkout/product-marketing-core-live-online-2-week-december-2024-eu-am" class="learn-more-button is-border is-black w-button">Enroll now</a><a href="/live-online/product-marketing-certified-core" class="learn-more-button is-border is-black variant-2 w-inline-block"><div>See full program</div></a><a href="#" class="see-less-button w-inline-block"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div></div></div><div data-schedule="2024-12-09" role="listitem" class="w-dyn-item"><div data-w-id="236d23ab-fd5d-ebc0-0871-5c6d74e51de9" class="schedule-wrapper-v3"><div class="shown-information"><div class="schedule-information gap-24px width-450px"><div class="schedule-badge-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4dad7c91c732ffc2e05bf_PMA_Core_Product_Marketing_Badge.svg" alt="" class="schedule-badge"/></div><div class="schedule-information-group center"><div class="schedule-date">December 9, 2024</div><div>Product Marketing Certified: Core</div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Australasia</div></div><div class="pill-information w-condition-invisible w-dyn-bind-empty"></div></div></div><div class="schedule-information stretched"><div class="schedule-information-group width-250px"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 24 24" fill="none"> <path d="M11.99 2C6.47 2 2 6.48 2 12C2 17.52 6.47 22 11.99 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 11.99 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20ZM12.5 7H11V13L16.25 16.15L17 14.92L12.5 12.25V7Z" fill="#09100F"/> </svg></div><div>19:00 - 21:30 SYD</div></div><div class="flex-container-workshop gap-8px top-aligned"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><div><div>2 week Program</div><div class="text-block-81">Mondays & Wednesday, Part-time</div></div></div></div><div class="schedule-information-group"><div>Instructed by:</div><div class="flex-container gap-16px"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66f3ca80f3aa3af956a87866_Ginny.avif" loading="lazy" alt="" class="instructor-thumbnail-small"/><div class="instructor-thumbnail-placeholder w-condition-invisible"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/66fe3999245d11941503f363_user-solid%20(2).png" loading="lazy" width="20" height="25" alt=""/></div><div class="instructor-info-box"><p class="instructor-job-title"><span>GTM Startup Advisor & Mentor</span><span>, </span><span>Techstars</span></p><div class="text-block-76">Ginevra Mambretti</div></div><div class="instructor-info-box w-condition-invisible"><div class="instructor-job-title">To be announced</div><div class="text-block-80">Previous instructors: Google, Meta and Amazon</div></div></div></div><div class="schedule-information-group width-180px"><a href="/live-online/product-marketing-certified-core" class="learn-more-button is-coral max-width-full w-inline-block"><div>See full program</div></a><a href="/checkout/product-marketing-core-live-online-2-week-december-2024-au-pm" class="learn-more-button is-coral max-width-full variant-2 w-button">Enroll now</a><a href="#" class="see-more-button w-inline-block"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a href="/live-online/product-marketing-certified-core" class="see-more-button w-inline-block w-condition-invisible"><div>Learn more</div></a></div></div></div><div class="hidden-information"><div class="schedule-more-information"><div class="text-block-79">4 classes of 2.5 hours across 2 weeks</div><div>Join our expert in residence, where you’ll cover the theory, concepts and practical applications during the live and online training.</div></div><div class="schedule-description-wrapper"><div class="w-richtext"><p>Ginevra's marketing experience spans e-commerce, cybersecurity, and fintech in Luxembourg, Hong Kong, and Dublin. Previously at Amazon and later busy marketing a VPN to technical audiences in 16 markets, Ginevra is currently a Developer Platform PMM at Square, working on cracking developer engagement in Europe. Data geek at heart, she is also very fond of user interviews and always loves a good tech trade show.</p></div><a href="/checkout/product-marketing-core-live-online-2-week-december-2024-au-pm" class="learn-more-button is-border is-black w-button">Enroll now</a><a href="/live-online/product-marketing-certified-core" class="learn-more-button is-border is-black variant-2 w-inline-block"><div>See full program</div></a><a href="#" class="see-less-button w-inline-block"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div></div></div><div data-schedule="2024-12-03" role="listitem" class="w-dyn-item"><div data-w-id="236d23ab-fd5d-ebc0-0871-5c6d74e51de9" class="schedule-wrapper-v3"><div class="shown-information"><div class="schedule-information gap-24px width-450px"><div class="schedule-badge-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4dad7c91c732ffc2e05bf_PMA_Core_Product_Marketing_Badge.svg" alt="" class="schedule-badge"/></div><div class="schedule-information-group center"><div class="schedule-date">December 3, 2024</div><div>Product Marketing Certified: Core</div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>North America</div></div><div class="pill-information w-condition-invisible w-dyn-bind-empty"></div></div></div><div class="schedule-information stretched"><div class="schedule-information-group width-250px"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 24 24" fill="none"> <path d="M11.99 2C6.47 2 2 6.48 2 12C2 17.52 6.47 22 11.99 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 11.99 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20ZM12.5 7H11V13L16.25 16.15L17 14.92L12.5 12.25V7Z" fill="#09100F"/> </svg></div><div>09:00 - 11:30 CT</div></div><div class="flex-container-workshop gap-8px top-aligned"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><div><div>2 week Program</div><div class="text-block-81">Tuesdays & Thursdays, Part-time</div></div></div></div><div class="schedule-information-group"><div>Instructed by:</div><div class="flex-container gap-16px"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66f3d4eaa1df0cccfa22c795_Brett.avif" loading="lazy" alt="" class="instructor-thumbnail-small"/><div class="instructor-thumbnail-placeholder w-condition-invisible"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/66fe3999245d11941503f363_user-solid%20(2).png" loading="lazy" width="20" height="25" alt=""/></div><div class="instructor-info-box"><p class="instructor-job-title"><span>Founder & President</span><span>, </span><span>ADE Imports</span></p><div class="text-block-76">Brett Schetzsle </div></div><div class="instructor-info-box w-condition-invisible"><div class="instructor-job-title">To be announced</div><div class="text-block-80">Previous instructors: Google, Meta and Amazon</div></div></div></div><div class="schedule-information-group width-180px"><a href="/live-online/product-marketing-certified-core" class="learn-more-button is-coral max-width-full w-inline-block"><div>See full program</div></a><a href="/checkout/product-marketing-core-live-online-2-week-december-2024-na-am" class="learn-more-button is-coral max-width-full variant-2 w-button">Enroll now</a><a href="#" class="see-more-button w-inline-block"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a href="/live-online/product-marketing-certified-core" class="see-more-button w-inline-block w-condition-invisible"><div>Learn more</div></a></div></div></div><div class="hidden-information"><div class="schedule-more-information"><div class="text-block-79">4 classes of 2.5 hours across 2 weeks</div><div>Join our expert in residence, where you’ll cover the theory, concepts and practical applications during the live and online training.</div></div><div class="schedule-description-wrapper"><div class="w-richtext"><p>Brett is a brand-building and go-to-market specialist with extensive global marketing experience. He has worked with top brands like Gillette, Old Spice and EA Sports. Throughout his career, Brett has led initiatives across the entire product marketing lifecycle, from consumer-driven product development to market launches, often collaborating with globally dispersed teams. Passionate about storytelling, Brett helps bring big ideas to life and successfully launches products into the market.</p></div><a href="/checkout/product-marketing-core-live-online-2-week-december-2024-na-am" class="learn-more-button is-border is-black w-button">Enroll now</a><a href="/live-online/product-marketing-certified-core" class="learn-more-button is-border is-black variant-2 w-inline-block"><div>See full program</div></a><a href="#" class="see-less-button w-inline-block"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div></div></div><div data-schedule="2024-12-03" role="listitem" class="w-dyn-item"><div data-w-id="236d23ab-fd5d-ebc0-0871-5c6d74e51de9" class="schedule-wrapper-v3"><div class="shown-information"><div class="schedule-information gap-24px width-450px"><div class="schedule-badge-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4dad7c91c732ffc2e05bf_PMA_Core_Product_Marketing_Badge.svg" alt="" class="schedule-badge"/></div><div class="schedule-information-group center"><div class="schedule-date">December 3, 2024</div><div>Product Marketing Certified: Core</div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Europe</div></div><div class="pill-information w-condition-invisible w-dyn-bind-empty"></div></div></div><div class="schedule-information stretched"><div class="schedule-information-group width-250px"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 24 24" fill="none"> <path d="M11.99 2C6.47 2 2 6.48 2 12C2 17.52 6.47 22 11.99 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 11.99 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20ZM12.5 7H11V13L16.25 16.15L17 14.92L12.5 12.25V7Z" fill="#09100F"/> </svg></div><div>15:00 - 17:30 UTC</div></div><div class="flex-container-workshop gap-8px top-aligned"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><div><div>2 week Program</div><div class="text-block-81">Tuesdays & Thursdays, Part-time</div></div></div></div><div class="schedule-information-group"><div>Instructed by:</div><div class="flex-container gap-16px"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66f3d4eaa1df0cccfa22c795_Brett.avif" loading="lazy" alt="" class="instructor-thumbnail-small"/><div class="instructor-thumbnail-placeholder w-condition-invisible"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/66fe3999245d11941503f363_user-solid%20(2).png" loading="lazy" width="20" height="25" alt=""/></div><div class="instructor-info-box"><p class="instructor-job-title"><span>Founder & President</span><span>, </span><span>ADE Imports</span></p><div class="text-block-76">Brett Schetzsle </div></div><div class="instructor-info-box w-condition-invisible"><div class="instructor-job-title">To be announced</div><div class="text-block-80">Previous instructors: Google, Meta and Amazon</div></div></div></div><div class="schedule-information-group width-180px"><a href="/live-online/product-marketing-certified-core" class="learn-more-button is-coral max-width-full w-inline-block"><div>See full program</div></a><a href="/checkout/product-marketing-core-live-online-2-week-december-2024-eu-pm" class="learn-more-button is-coral max-width-full variant-2 w-button">Enroll now</a><a href="#" class="see-more-button w-inline-block"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a href="/live-online/product-marketing-certified-core" class="see-more-button w-inline-block w-condition-invisible"><div>Learn more</div></a></div></div></div><div class="hidden-information"><div class="schedule-more-information"><div class="text-block-79">4 classes of 2.5 hours across 2 weeks</div><div>Join our expert in residence, where you’ll cover the theory, concepts and practical applications during the live and online training.</div></div><div class="schedule-description-wrapper"><div class="w-richtext"><p>Brett is a brand-building and go-to-market specialist with extensive global marketing experience. He has worked with top brands like Gillette, Old Spice and EA Sports. Throughout his career, Brett has led initiatives across the entire product marketing lifecycle, from consumer-driven product development to market launches, often collaborating with globally dispersed teams. Passionate about storytelling, Brett helps bring big ideas to life and successfully launches products into the market.</p></div><a href="/checkout/product-marketing-core-live-online-2-week-december-2024-eu-pm" class="learn-more-button is-border is-black w-button">Enroll now</a><a href="/live-online/product-marketing-certified-core" class="learn-more-button is-border is-black variant-2 w-inline-block"><div>See full program</div></a><a href="#" class="see-less-button w-inline-block"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div></div></div><div data-schedule="2025-01-14" role="listitem" class="w-dyn-item"><div data-w-id="236d23ab-fd5d-ebc0-0871-5c6d74e51de9" class="schedule-wrapper-v3"><div class="shown-information"><div class="schedule-information gap-24px width-450px"><div class="schedule-badge-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4dad7c91c732ffc2e05bf_PMA_Core_Product_Marketing_Badge.svg" alt="" class="schedule-badge"/></div><div class="schedule-information-group center"><div class="schedule-date">January 14, 2025</div><div>Product Marketing Certified: Core</div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Europe</div></div><div class="pill-information w-condition-invisible w-dyn-bind-empty"></div></div></div><div class="schedule-information stretched"><div class="schedule-information-group width-250px"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 24 24" fill="none"> <path d="M11.99 2C6.47 2 2 6.48 2 12C2 17.52 6.47 22 11.99 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 11.99 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20ZM12.5 7H11V13L16.25 16.15L17 14.92L12.5 12.25V7Z" fill="#09100F"/> </svg></div><div>08:00 - 10:30 UTC</div></div><div class="flex-container-workshop gap-8px top-aligned"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><div><div>2 week Program</div><div class="text-block-81">Tuesdays & Wednesdays, Part-time</div></div></div></div><div class="schedule-information-group"><div>Instructed by:</div><div class="flex-container gap-16px"><img src="https://cdn.prod.website-files.com/plugins/Basic/assets/placeholder.60f9b1840c.svg" loading="lazy" alt="" class="instructor-thumbnail-small w-condition-invisible w-dyn-bind-empty"/><div class="instructor-thumbnail-placeholder"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/66fe3999245d11941503f363_user-solid%20(2).png" loading="lazy" width="20" height="25" alt=""/></div><div class="instructor-info-box w-condition-invisible"><p class="instructor-job-title"><span class="w-dyn-bind-empty"></span><span>, </span><span class="w-dyn-bind-empty"></span></p><div class="text-block-76 w-dyn-bind-empty"></div></div><div class="instructor-info-box"><div class="instructor-job-title">To be announced</div><div class="text-block-80">Previous instructors: Google, Meta and Amazon</div></div></div></div><div class="schedule-information-group width-180px"><a href="/live-online/product-marketing-certified-core" class="learn-more-button is-coral max-width-full w-inline-block"><div>See full program</div></a><a href="/checkout/product-marketing-core-live-online-2-week-january-2025-europe-utc" class="learn-more-button is-coral max-width-full variant-2 w-button">Enroll now</a><a href="#" class="see-more-button w-inline-block w-condition-invisible"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a href="/live-online/product-marketing-certified-core" class="see-more-button w-inline-block"><div>Learn more</div></a></div></div></div><div class="hidden-information w-condition-invisible"><div class="schedule-more-information"><div class="text-block-79 w-dyn-bind-empty"></div><div class="w-dyn-bind-empty"></div></div><div class="schedule-description-wrapper"><div class="w-dyn-bind-empty w-richtext"></div><a href="/checkout/product-marketing-core-live-online-2-week-january-2025-europe-utc" class="learn-more-button is-border is-black w-button">Enroll now</a><a href="/live-online/product-marketing-certified-core" class="learn-more-button is-border is-black variant-2 w-inline-block"><div>See full program</div></a><a href="#" class="see-less-button w-inline-block"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div></div></div><div data-schedule="2025-01-14" role="listitem" class="w-dyn-item"><div data-w-id="236d23ab-fd5d-ebc0-0871-5c6d74e51de9" class="schedule-wrapper-v3"><div class="shown-information"><div class="schedule-information gap-24px width-450px"><div class="schedule-badge-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4dad7c91c732ffc2e05bf_PMA_Core_Product_Marketing_Badge.svg" alt="" class="schedule-badge"/></div><div class="schedule-information-group center"><div class="schedule-date">January 14, 2025</div><div>Product Marketing Certified: Core</div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Australasia</div></div><div class="pill-information w-condition-invisible w-dyn-bind-empty"></div></div></div><div class="schedule-information stretched"><div class="schedule-information-group width-250px"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 24 24" fill="none"> <path d="M11.99 2C6.47 2 2 6.48 2 12C2 17.52 6.47 22 11.99 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 11.99 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20ZM12.5 7H11V13L16.25 16.15L17 14.92L12.5 12.25V7Z" fill="#09100F"/> </svg></div><div>19:00 - 21:30 SYD</div></div><div class="flex-container-workshop gap-8px top-aligned"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><div><div>2 week Program</div><div class="text-block-81">Tuesdays & Wednesdays, Part-time</div></div></div></div><div class="schedule-information-group"><div>Instructed by:</div><div class="flex-container gap-16px"><img src="https://cdn.prod.website-files.com/plugins/Basic/assets/placeholder.60f9b1840c.svg" loading="lazy" alt="" class="instructor-thumbnail-small w-condition-invisible w-dyn-bind-empty"/><div class="instructor-thumbnail-placeholder"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/66fe3999245d11941503f363_user-solid%20(2).png" loading="lazy" width="20" height="25" alt=""/></div><div class="instructor-info-box w-condition-invisible"><p class="instructor-job-title"><span class="w-dyn-bind-empty"></span><span>, </span><span class="w-dyn-bind-empty"></span></p><div class="text-block-76 w-dyn-bind-empty"></div></div><div class="instructor-info-box"><div class="instructor-job-title">To be announced</div><div class="text-block-80">Previous instructors: Google, Meta and Amazon</div></div></div></div><div class="schedule-information-group width-180px"><a href="/live-online/product-marketing-certified-core" class="learn-more-button is-coral max-width-full w-inline-block"><div>See full program</div></a><a href="/checkout/product-marketing-core-live-online-2-week-january-2025-australasia-syd" class="learn-more-button is-coral max-width-full variant-2 w-button">Enroll now</a><a href="#" class="see-more-button w-inline-block w-condition-invisible"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a href="/live-online/product-marketing-certified-core" class="see-more-button w-inline-block"><div>Learn more</div></a></div></div></div><div class="hidden-information w-condition-invisible"><div class="schedule-more-information"><div class="text-block-79 w-dyn-bind-empty"></div><div class="w-dyn-bind-empty"></div></div><div class="schedule-description-wrapper"><div class="w-dyn-bind-empty w-richtext"></div><a href="/checkout/product-marketing-core-live-online-2-week-january-2025-australasia-syd" class="learn-more-button is-border is-black w-button">Enroll now</a><a href="/live-online/product-marketing-certified-core" class="learn-more-button is-border is-black variant-2 w-inline-block"><div>See full program</div></a><a href="#" class="see-less-button w-inline-block"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div></div></div><div data-schedule="2025-01-29" role="listitem" class="w-dyn-item"><div data-w-id="236d23ab-fd5d-ebc0-0871-5c6d74e51de9" class="schedule-wrapper-v3"><div class="shown-information"><div class="schedule-information gap-24px width-450px"><div class="schedule-badge-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4dad7c91c732ffc2e05bf_PMA_Core_Product_Marketing_Badge.svg" alt="" class="schedule-badge"/></div><div class="schedule-information-group center"><div class="schedule-date">January 29, 2025</div><div>Product Marketing Certified: Core</div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>North America</div></div><div class="pill-information w-condition-invisible w-dyn-bind-empty"></div></div></div><div class="schedule-information stretched"><div class="schedule-information-group width-250px"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 24 24" fill="none"> <path d="M11.99 2C6.47 2 2 6.48 2 12C2 17.52 6.47 22 11.99 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 11.99 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20ZM12.5 7H11V13L16.25 16.15L17 14.92L12.5 12.25V7Z" fill="#09100F"/> </svg></div><div>09:00 - 18:00 CT</div></div><div class="flex-container-workshop gap-8px top-aligned"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><div><div>1 Day Program</div><div class="text-block-81">Wednesday, Full-time</div></div></div></div><div class="schedule-information-group"><div>Instructed by:</div><div class="flex-container gap-16px"><img src="https://cdn.prod.website-files.com/plugins/Basic/assets/placeholder.60f9b1840c.svg" loading="lazy" alt="" class="instructor-thumbnail-small w-condition-invisible w-dyn-bind-empty"/><div class="instructor-thumbnail-placeholder"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/66fe3999245d11941503f363_user-solid%20(2).png" loading="lazy" width="20" height="25" alt=""/></div><div class="instructor-info-box w-condition-invisible"><p class="instructor-job-title"><span class="w-dyn-bind-empty"></span><span>, </span><span class="w-dyn-bind-empty"></span></p><div class="text-block-76 w-dyn-bind-empty"></div></div><div class="instructor-info-box"><div class="instructor-job-title">To be announced</div><div class="text-block-80">Previous instructors: Google, Meta and Amazon</div></div></div></div><div class="schedule-information-group width-180px"><a href="/live-online/product-marketing-certified-core" class="learn-more-button is-coral max-width-full w-inline-block"><div>See full program</div></a><a href="/checkout/product-marketing-core-live-online-1-day-january-2025-north-america-ct" class="learn-more-button is-coral max-width-full variant-2 w-button">Enroll now</a><a href="#" class="see-more-button w-inline-block w-condition-invisible"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a href="/live-online/product-marketing-certified-core" class="see-more-button w-inline-block"><div>Learn more</div></a></div></div></div><div class="hidden-information w-condition-invisible"><div class="schedule-more-information"><div class="text-block-79 w-dyn-bind-empty"></div><div class="w-dyn-bind-empty"></div></div><div class="schedule-description-wrapper"><div class="w-dyn-bind-empty w-richtext"></div><a href="/checkout/product-marketing-core-live-online-1-day-january-2025-north-america-ct" class="learn-more-button is-border is-black w-button">Enroll now</a><a href="/live-online/product-marketing-certified-core" class="learn-more-button is-border is-black variant-2 w-inline-block"><div>See full program</div></a><a href="#" class="see-less-button w-inline-block"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div></div></div><div data-schedule="2025-02-11" role="listitem" class="w-dyn-item"><div data-w-id="236d23ab-fd5d-ebc0-0871-5c6d74e51de9" class="schedule-wrapper-v3"><div class="shown-information"><div class="schedule-information gap-24px width-450px"><div class="schedule-badge-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4dad7c91c732ffc2e05bf_PMA_Core_Product_Marketing_Badge.svg" alt="" class="schedule-badge"/></div><div class="schedule-information-group center"><div class="schedule-date">February 11, 2025</div><div>Product Marketing Certified: Core</div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Europe</div></div><div class="pill-information w-condition-invisible w-dyn-bind-empty"></div></div></div><div class="schedule-information stretched"><div class="schedule-information-group width-250px"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 24 24" fill="none"> <path d="M11.99 2C6.47 2 2 6.48 2 12C2 17.52 6.47 22 11.99 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 11.99 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20ZM12.5 7H11V13L16.25 16.15L17 14.92L12.5 12.25V7Z" fill="#09100F"/> </svg></div><div>15:00 - 17:30 UTC</div></div><div class="flex-container-workshop gap-8px top-aligned"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><div><div>2 week Program</div><div class="text-block-81">Tuesdays & Wednesdays, Part-time</div></div></div></div><div class="schedule-information-group"><div>Instructed by:</div><div class="flex-container gap-16px"><img src="https://cdn.prod.website-files.com/plugins/Basic/assets/placeholder.60f9b1840c.svg" loading="lazy" alt="" class="instructor-thumbnail-small w-condition-invisible w-dyn-bind-empty"/><div class="instructor-thumbnail-placeholder"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/66fe3999245d11941503f363_user-solid%20(2).png" loading="lazy" width="20" height="25" alt=""/></div><div class="instructor-info-box w-condition-invisible"><p class="instructor-job-title"><span class="w-dyn-bind-empty"></span><span>, </span><span class="w-dyn-bind-empty"></span></p><div class="text-block-76 w-dyn-bind-empty"></div></div><div class="instructor-info-box"><div class="instructor-job-title">To be announced</div><div class="text-block-80">Previous instructors: Google, Meta and Amazon</div></div></div></div><div class="schedule-information-group width-180px"><a href="/live-online/product-marketing-certified-core" class="learn-more-button is-coral max-width-full w-inline-block"><div>See full program</div></a><a href="/checkout/product-marketing-core-live-online-2-week-february-2025-europe-utc" class="learn-more-button is-coral max-width-full variant-2 w-button">Enroll now</a><a href="#" class="see-more-button w-inline-block w-condition-invisible"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a href="/live-online/product-marketing-certified-core" class="see-more-button w-inline-block"><div>Learn more</div></a></div></div></div><div class="hidden-information w-condition-invisible"><div class="schedule-more-information"><div class="text-block-79 w-dyn-bind-empty"></div><div class="w-dyn-bind-empty"></div></div><div class="schedule-description-wrapper"><div class="w-dyn-bind-empty w-richtext"></div><a href="/checkout/product-marketing-core-live-online-2-week-february-2025-europe-utc" class="learn-more-button is-border is-black w-button">Enroll now</a><a href="/live-online/product-marketing-certified-core" class="learn-more-button is-border is-black variant-2 w-inline-block"><div>See full program</div></a><a href="#" class="see-less-button w-inline-block"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div></div></div><div data-schedule="2025-02-11" role="listitem" class="w-dyn-item"><div data-w-id="236d23ab-fd5d-ebc0-0871-5c6d74e51de9" class="schedule-wrapper-v3"><div class="shown-information"><div class="schedule-information gap-24px width-450px"><div class="schedule-badge-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4dad7c91c732ffc2e05bf_PMA_Core_Product_Marketing_Badge.svg" alt="" class="schedule-badge"/></div><div class="schedule-information-group center"><div class="schedule-date">February 11, 2025</div><div>Product Marketing Certified: Core</div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>North America</div></div><div class="pill-information w-condition-invisible w-dyn-bind-empty"></div></div></div><div class="schedule-information stretched"><div class="schedule-information-group width-250px"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 24 24" fill="none"> <path d="M11.99 2C6.47 2 2 6.48 2 12C2 17.52 6.47 22 11.99 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 11.99 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20ZM12.5 7H11V13L16.25 16.15L17 14.92L12.5 12.25V7Z" fill="#09100F"/> </svg></div><div>09:00 - 11:30 CT</div></div><div class="flex-container-workshop gap-8px top-aligned"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><div><div>2 week Program</div><div class="text-block-81">Tuesdays & Wednesdays, Part-time</div></div></div></div><div class="schedule-information-group"><div>Instructed by:</div><div class="flex-container gap-16px"><img src="https://cdn.prod.website-files.com/plugins/Basic/assets/placeholder.60f9b1840c.svg" loading="lazy" alt="" class="instructor-thumbnail-small w-condition-invisible w-dyn-bind-empty"/><div class="instructor-thumbnail-placeholder"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/66fe3999245d11941503f363_user-solid%20(2).png" loading="lazy" width="20" height="25" alt=""/></div><div class="instructor-info-box w-condition-invisible"><p class="instructor-job-title"><span class="w-dyn-bind-empty"></span><span>, </span><span class="w-dyn-bind-empty"></span></p><div class="text-block-76 w-dyn-bind-empty"></div></div><div class="instructor-info-box"><div class="instructor-job-title">To be announced</div><div class="text-block-80">Previous instructors: Google, Meta and Amazon</div></div></div></div><div class="schedule-information-group width-180px"><a href="/live-online/product-marketing-certified-core" class="learn-more-button is-coral max-width-full w-inline-block"><div>See full program</div></a><a href="/checkout/product-marketing-core-live-online-2-week-february-2025-north-america-ct" class="learn-more-button is-coral max-width-full variant-2 w-button">Enroll now</a><a href="#" class="see-more-button w-inline-block w-condition-invisible"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a href="/live-online/product-marketing-certified-core" class="see-more-button w-inline-block"><div>Learn more</div></a></div></div></div><div class="hidden-information w-condition-invisible"><div class="schedule-more-information"><div class="text-block-79 w-dyn-bind-empty"></div><div class="w-dyn-bind-empty"></div></div><div class="schedule-description-wrapper"><div class="w-dyn-bind-empty w-richtext"></div><a href="/checkout/product-marketing-core-live-online-2-week-february-2025-north-america-ct" class="learn-more-button is-border is-black w-button">Enroll now</a><a href="/live-online/product-marketing-certified-core" class="learn-more-button is-border is-black variant-2 w-inline-block"><div>See full program</div></a><a href="#" class="see-less-button w-inline-block"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div></div></div><div data-schedule="2025-02-25" role="listitem" class="w-dyn-item"><div data-w-id="236d23ab-fd5d-ebc0-0871-5c6d74e51de9" class="schedule-wrapper-v3"><div class="shown-information"><div class="schedule-information gap-24px width-450px"><div class="schedule-badge-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4dad7c91c732ffc2e05bf_PMA_Core_Product_Marketing_Badge.svg" alt="" class="schedule-badge"/></div><div class="schedule-information-group center"><div class="schedule-date">February 25, 2025</div><div>Product Marketing Certified: Core</div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>North America</div></div><div class="pill-information w-condition-invisible w-dyn-bind-empty"></div></div></div><div class="schedule-information stretched"><div class="schedule-information-group width-250px"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 24 24" fill="none"> <path d="M11.99 2C6.47 2 2 6.48 2 12C2 17.52 6.47 22 11.99 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 11.99 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20ZM12.5 7H11V13L16.25 16.15L17 14.92L12.5 12.25V7Z" fill="#09100F"/> </svg></div><div>09:00 - 14:00 CT</div></div><div class="flex-container-workshop gap-8px top-aligned"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><div><div>2 Day Program</div><div class="text-block-81">Tuesday & Wednesday, Part-time</div></div></div></div><div class="schedule-information-group"><div>Instructed by:</div><div class="flex-container gap-16px"><img src="https://cdn.prod.website-files.com/plugins/Basic/assets/placeholder.60f9b1840c.svg" loading="lazy" alt="" class="instructor-thumbnail-small w-condition-invisible w-dyn-bind-empty"/><div class="instructor-thumbnail-placeholder"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/66fe3999245d11941503f363_user-solid%20(2).png" loading="lazy" width="20" height="25" alt=""/></div><div class="instructor-info-box w-condition-invisible"><p class="instructor-job-title"><span class="w-dyn-bind-empty"></span><span>, </span><span class="w-dyn-bind-empty"></span></p><div class="text-block-76 w-dyn-bind-empty"></div></div><div class="instructor-info-box"><div class="instructor-job-title">To be announced</div><div class="text-block-80">Previous instructors: Google, Meta and Amazon</div></div></div></div><div class="schedule-information-group width-180px"><a href="/live-online/product-marketing-certified-core" class="learn-more-button is-coral max-width-full w-inline-block"><div>See full program</div></a><a href="/checkout/product-marketing-core-live-online-2-day-february-2025-north-america-ct" class="learn-more-button is-coral max-width-full variant-2 w-button">Enroll now</a><a href="#" class="see-more-button w-inline-block w-condition-invisible"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a href="/live-online/product-marketing-certified-core" class="see-more-button w-inline-block"><div>Learn more</div></a></div></div></div><div class="hidden-information w-condition-invisible"><div class="schedule-more-information"><div class="text-block-79 w-dyn-bind-empty"></div><div class="w-dyn-bind-empty"></div></div><div class="schedule-description-wrapper"><div class="w-dyn-bind-empty w-richtext"></div><a href="/checkout/product-marketing-core-live-online-2-day-february-2025-north-america-ct" class="learn-more-button is-border is-black w-button">Enroll now</a><a href="/live-online/product-marketing-certified-core" class="learn-more-button is-border is-black variant-2 w-inline-block"><div>See full program</div></a><a href="#" class="see-less-button w-inline-block"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div></div></div><div data-schedule="2025-03-04" role="listitem" class="w-dyn-item"><div data-w-id="236d23ab-fd5d-ebc0-0871-5c6d74e51de9" class="schedule-wrapper-v3"><div class="shown-information"><div class="schedule-information gap-24px width-450px"><div class="schedule-badge-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4dad7c91c732ffc2e05bf_PMA_Core_Product_Marketing_Badge.svg" alt="" class="schedule-badge"/></div><div class="schedule-information-group center"><div class="schedule-date">March 4, 2025</div><div>Product Marketing Certified: Core</div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Europe</div></div><div class="pill-information w-condition-invisible w-dyn-bind-empty"></div></div></div><div class="schedule-information stretched"><div class="schedule-information-group width-250px"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 24 24" fill="none"> <path d="M11.99 2C6.47 2 2 6.48 2 12C2 17.52 6.47 22 11.99 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 11.99 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20ZM12.5 7H11V13L16.25 16.15L17 14.92L12.5 12.25V7Z" fill="#09100F"/> </svg></div><div>15:00 - 17:30 UTC</div></div><div class="flex-container-workshop gap-8px top-aligned"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><div><div>4 week Program</div><div class="text-block-81">Tuesdays, Part-time</div></div></div></div><div class="schedule-information-group"><div>Instructed by:</div><div class="flex-container gap-16px"><img src="https://cdn.prod.website-files.com/plugins/Basic/assets/placeholder.60f9b1840c.svg" loading="lazy" alt="" class="instructor-thumbnail-small w-condition-invisible w-dyn-bind-empty"/><div class="instructor-thumbnail-placeholder"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/66fe3999245d11941503f363_user-solid%20(2).png" loading="lazy" width="20" height="25" alt=""/></div><div class="instructor-info-box w-condition-invisible"><p class="instructor-job-title"><span class="w-dyn-bind-empty"></span><span>, </span><span class="w-dyn-bind-empty"></span></p><div class="text-block-76 w-dyn-bind-empty"></div></div><div class="instructor-info-box"><div class="instructor-job-title">To be announced</div><div class="text-block-80">Previous instructors: Google, Meta and Amazon</div></div></div></div><div class="schedule-information-group width-180px"><a href="/live-online/product-marketing-certified-core" class="learn-more-button is-coral max-width-full w-inline-block"><div>See full program</div></a><a href="/checkout/product-marketing-core-live-online-4-week-march-2025-north-america-ct" class="learn-more-button is-coral max-width-full variant-2 w-button">Enroll now</a><a href="#" class="see-more-button w-inline-block w-condition-invisible"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a href="/live-online/product-marketing-certified-core" class="see-more-button w-inline-block"><div>Learn more</div></a></div></div></div><div class="hidden-information w-condition-invisible"><div class="schedule-more-information"><div class="text-block-79 w-dyn-bind-empty"></div><div class="w-dyn-bind-empty"></div></div><div class="schedule-description-wrapper"><div class="w-dyn-bind-empty w-richtext"></div><a href="/checkout/product-marketing-core-live-online-4-week-march-2025-north-america-ct" class="learn-more-button is-border is-black w-button">Enroll now</a><a href="/live-online/product-marketing-certified-core" class="learn-more-button is-border is-black variant-2 w-inline-block"><div>See full program</div></a><a href="#" class="see-less-button w-inline-block"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div></div></div><div data-schedule="2025-03-04" role="listitem" class="w-dyn-item"><div data-w-id="236d23ab-fd5d-ebc0-0871-5c6d74e51de9" class="schedule-wrapper-v3"><div class="shown-information"><div class="schedule-information gap-24px width-450px"><div class="schedule-badge-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4dad7c91c732ffc2e05bf_PMA_Core_Product_Marketing_Badge.svg" alt="" class="schedule-badge"/></div><div class="schedule-information-group center"><div class="schedule-date">March 4, 2025</div><div>Product Marketing Certified: Core</div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Europe</div></div><div class="pill-information w-condition-invisible w-dyn-bind-empty"></div></div></div><div class="schedule-information stretched"><div class="schedule-information-group width-250px"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 24 24" fill="none"> <path d="M11.99 2C6.47 2 2 6.48 2 12C2 17.52 6.47 22 11.99 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 11.99 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20ZM12.5 7H11V13L16.25 16.15L17 14.92L12.5 12.25V7Z" fill="#09100F"/> </svg></div><div>15:00 - 17:30 UTC</div></div><div class="flex-container-workshop gap-8px top-aligned"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><div><div>4 week Program</div><div class="text-block-81">Tuesdays, Part-time</div></div></div></div><div class="schedule-information-group"><div>Instructed by:</div><div class="flex-container gap-16px"><img src="https://cdn.prod.website-files.com/plugins/Basic/assets/placeholder.60f9b1840c.svg" loading="lazy" alt="" class="instructor-thumbnail-small w-condition-invisible w-dyn-bind-empty"/><div class="instructor-thumbnail-placeholder"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/66fe3999245d11941503f363_user-solid%20(2).png" loading="lazy" width="20" height="25" alt=""/></div><div class="instructor-info-box w-condition-invisible"><p class="instructor-job-title"><span class="w-dyn-bind-empty"></span><span>, </span><span class="w-dyn-bind-empty"></span></p><div class="text-block-76 w-dyn-bind-empty"></div></div><div class="instructor-info-box"><div class="instructor-job-title">To be announced</div><div class="text-block-80">Previous instructors: Google, Meta and Amazon</div></div></div></div><div class="schedule-information-group width-180px"><a href="/live-online/product-marketing-certified-core" class="learn-more-button is-coral max-width-full w-inline-block"><div>See full program</div></a><a href="/checkout/product-marketing-core-live-online-4-week-march-2025-europe-utc" class="learn-more-button is-coral max-width-full variant-2 w-button">Enroll now</a><a href="#" class="see-more-button w-inline-block w-condition-invisible"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a href="/live-online/product-marketing-certified-core" class="see-more-button w-inline-block"><div>Learn more</div></a></div></div></div><div class="hidden-information w-condition-invisible"><div class="schedule-more-information"><div class="text-block-79 w-dyn-bind-empty"></div><div class="w-dyn-bind-empty"></div></div><div class="schedule-description-wrapper"><div class="w-dyn-bind-empty w-richtext"></div><a href="/checkout/product-marketing-core-live-online-4-week-march-2025-europe-utc" class="learn-more-button is-border is-black w-button">Enroll now</a><a href="/live-online/product-marketing-certified-core" class="learn-more-button is-border is-black variant-2 w-inline-block"><div>See full program</div></a><a href="#" class="see-less-button w-inline-block"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div></div></div><div data-schedule="2025-03-26" role="listitem" class="w-dyn-item"><div data-w-id="236d23ab-fd5d-ebc0-0871-5c6d74e51de9" class="schedule-wrapper-v3"><div class="shown-information"><div class="schedule-information gap-24px width-450px"><div class="schedule-badge-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4dad7c91c732ffc2e05bf_PMA_Core_Product_Marketing_Badge.svg" alt="" class="schedule-badge"/></div><div class="schedule-information-group center"><div class="schedule-date">March 26, 2025</div><div>Product Marketing Certified: Core</div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Europe</div></div><div class="pill-information w-condition-invisible w-dyn-bind-empty"></div></div></div><div class="schedule-information stretched"><div class="schedule-information-group width-250px"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 24 24" fill="none"> <path d="M11.99 2C6.47 2 2 6.48 2 12C2 17.52 6.47 22 11.99 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 11.99 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20ZM12.5 7H11V13L16.25 16.15L17 14.92L12.5 12.25V7Z" fill="#09100F"/> </svg></div><div>09:00 - 18:00 UTC</div></div><div class="flex-container-workshop gap-8px top-aligned"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><div><div>1 Day Program</div><div class="text-block-81">Wednesday, Full-time</div></div></div></div><div class="schedule-information-group"><div>Instructed by:</div><div class="flex-container gap-16px"><img src="https://cdn.prod.website-files.com/plugins/Basic/assets/placeholder.60f9b1840c.svg" loading="lazy" alt="" class="instructor-thumbnail-small w-condition-invisible w-dyn-bind-empty"/><div class="instructor-thumbnail-placeholder"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/66fe3999245d11941503f363_user-solid%20(2).png" loading="lazy" width="20" height="25" alt=""/></div><div class="instructor-info-box w-condition-invisible"><p class="instructor-job-title"><span class="w-dyn-bind-empty"></span><span>, </span><span class="w-dyn-bind-empty"></span></p><div class="text-block-76 w-dyn-bind-empty"></div></div><div class="instructor-info-box"><div class="instructor-job-title">To be announced</div><div class="text-block-80">Previous instructors: Google, Meta and Amazon</div></div></div></div><div class="schedule-information-group width-180px"><a href="/live-online/product-marketing-certified-core" class="learn-more-button is-coral max-width-full w-inline-block"><div>See full program</div></a><a href="/checkout/product-marketing-core-live-online-1-day-march-2025-europe-utc" class="learn-more-button is-coral max-width-full variant-2 w-button">Enroll now</a><a href="#" class="see-more-button w-inline-block w-condition-invisible"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a href="/live-online/product-marketing-certified-core" class="see-more-button w-inline-block"><div>Learn more</div></a></div></div></div><div class="hidden-information w-condition-invisible"><div class="schedule-more-information"><div class="text-block-79 w-dyn-bind-empty"></div><div class="w-dyn-bind-empty"></div></div><div class="schedule-description-wrapper"><div class="w-dyn-bind-empty w-richtext"></div><a href="/checkout/product-marketing-core-live-online-1-day-march-2025-europe-utc" class="learn-more-button is-border is-black w-button">Enroll now</a><a href="/live-online/product-marketing-certified-core" class="learn-more-button is-border is-black variant-2 w-inline-block"><div>See full program</div></a><a href="#" class="see-less-button w-inline-block"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div></div></div></div></div></div></div><div data-w-tab="Tab 2" class="w-tab-pane w--tab-active"><div data-wf--in-person-list-latest--variant="inverted-buttons" class="filter-tab-content"><div class="w-dyn-list"><div fs-cmsfilter-element="list-2" role="list" class="schedule-list w-dyn-items"><div data-schedule="2024-12-03" role="listitem" class="w-dyn-item"><div data-w-id="87b19b30-8322-302a-117f-a1bed395f64e" class="schedule-wrapper-v3"><div class="shown-information"><div class="schedule-information gap-24px width-450px"><div class="schedule-badge-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4dad7c91c732ffc2e05bf_PMA_Core_Product_Marketing_Badge.svg" alt="" class="schedule-badge"/></div><div class="schedule-information-group center"><div class="schedule-date">London</div><div>Product Marketing Certified: Core</div><div class="flex-container-workshop gap-8px w-condition-invisible"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="currentColor"/> </svg></div><div class="text-block-85 w-dyn-bind-empty"></div></div><div class="pill-information w-condition-invisible w-dyn-bind-empty"></div></div></div><div class="schedule-information stretched"><div class="schedule-information-group"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 4H18V2H16V4H8V2H6V4H5C3.89 4 3.01 4.9 3.01 6L3 20C3 21.1 3.89 22 5 22H19C20.1 22 21 21.1 21 20V6C21 4.9 20.1 4 19 4ZM19 20H5V10H19V20ZM19 8H5V6H19V8ZM9 14H7V12H9V14ZM13 14H11V12H13V14ZM17 14H15V12H17V14ZM9 18H7V16H9V18ZM13 18H11V16H13V18ZM17 18H15V16H17V18Z" fill="#09100F"/> </svg></div><div>December 3, 2024</div></div><div class="flex-container-workshop gap-8px w-condition-invisible"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 24 24" fill="none"> <path d="M11.99 2C6.47 2 2 6.48 2 12C2 17.52 6.47 22 11.99 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 11.99 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20ZM12.5 7H11V13L16.25 16.15L17 14.92L12.5 12.25V7Z" fill="#09100F"/> </svg></div><div class="w-dyn-bind-empty"></div></div><div class="flex-container-workshop gap-8px top-aligned"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><div><div>1 Day Program</div><div>Tuesday, Full-time</div></div></div></div><div class="schedule-information-group stretch"><div>Instructed by:</div><div class="flex-container gap-16px"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/659cfc2d67be29189ceb5f12_Collette%20Johnson%20(1).avif" loading="lazy" alt="" class="instructor-thumbnail-small"/><div class="instructor-thumbnail-placeholder w-condition-invisible"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/66fe3999245d11941503f363_user-solid%20(2).png" loading="lazy" width="20" height="25" alt=""/></div><div class="instructor-info-box"><p class="instructor-job-title"><span>Mentor and Coach</span><span>, </span><span>Cambridge Judge Business School</span></p><div class="text-block-76">Collette Johnson</div></div><div class="instructor-info-box w-condition-invisible"><div class="instructor-job-title">To be announced</div><div class="text-block-80">Previous instructors: Google, Meta and Amazon</div></div></div></div><div class="schedule-information-group width-180px"><a href="/in-person/product-marketing-certified-core-live-and-in-person" aria-current="page" class="learn-more-button is-coral max-width-full w-variant-eef67fad-b9a5-0ffc-e853-e75f8f93c816 w-inline-block w--current"><div>See full curriculum</div></a><a href="/checkout/product-marketing-certified-core-london-2024" class="learn-more-button is-coral max-width-full w-variant-eef67fad-b9a5-0ffc-e853-e75f8f93c816 variant-2 w-button">Enroll now</a><a href="#" class="see-more-button w-inline-block"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a href="/in-person/product-marketing-certified-core-live-and-in-person" aria-current="page" class="see-more-button w-inline-block w-condition-invisible w--current"><div>Learn more</div></a></div></div></div><div class="hidden-information"><div class="schedule-more-information"><div class="text-block-79">1 full day in-person for 9 hours</div><div>Join our expert in residence in-person where you’ll experience hands-on training, real-world insights, and unparalleled networking.</div></div><div class="schedule-description-wrapper"><div class="w-richtext"><p>Collette is an experienced product marketing leader. Her previous experience includes working as a VP of marketing in a scale-up organisation to help them in understanding their identity and to develop their long-term strategy.Her experience also includes strategic roles in consultancies supporting both global organisations and start-ups. She was named as one of the Top 100 Product Marketing Influencers globally in 2020.</p></div><a href="/in-person/product-marketing-certified-core-live-and-in-person" aria-current="page" class="learn-more-button is-border is-black w-variant-eef67fad-b9a5-0ffc-e853-e75f8f93c816 variant-2 w-inline-block w--current"><div>See full curriculum</div></a><a href="/checkout/product-marketing-certified-core-london-2024" class="learn-more-button is-border is-black w-variant-eef67fad-b9a5-0ffc-e853-e75f8f93c816 w-button">Enroll now</a><a data-w-id="87b19b30-8322-302a-117f-a1bed395f682" href="#" class="see-less-button w-inline-block"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div></div></div><div data-schedule="2025-02-18" role="listitem" class="w-dyn-item"><div data-w-id="87b19b30-8322-302a-117f-a1bed395f64e" class="schedule-wrapper-v3"><div class="shown-information"><div class="schedule-information gap-24px width-450px"><div class="schedule-badge-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4dad7c91c732ffc2e05bf_PMA_Core_Product_Marketing_Badge.svg" alt="" class="schedule-badge"/></div><div class="schedule-information-group center"><div class="schedule-date">Los Angeles</div><div>Product Marketing Certified: Core</div><div class="flex-container-workshop gap-8px w-condition-invisible"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="currentColor"/> </svg></div><div class="text-block-85 w-dyn-bind-empty"></div></div><div class="pill-information w-condition-invisible w-dyn-bind-empty"></div></div></div><div class="schedule-information stretched"><div class="schedule-information-group"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 4H18V2H16V4H8V2H6V4H5C3.89 4 3.01 4.9 3.01 6L3 20C3 21.1 3.89 22 5 22H19C20.1 22 21 21.1 21 20V6C21 4.9 20.1 4 19 4ZM19 20H5V10H19V20ZM19 8H5V6H19V8ZM9 14H7V12H9V14ZM13 14H11V12H13V14ZM17 14H15V12H17V14ZM9 18H7V16H9V18ZM13 18H11V16H13V18ZM17 18H15V16H17V18Z" fill="#09100F"/> </svg></div><div>February 18, 2025</div></div><div class="flex-container-workshop gap-8px w-condition-invisible"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 24 24" fill="none"> <path d="M11.99 2C6.47 2 2 6.48 2 12C2 17.52 6.47 22 11.99 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 11.99 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20ZM12.5 7H11V13L16.25 16.15L17 14.92L12.5 12.25V7Z" fill="#09100F"/> </svg></div><div class="w-dyn-bind-empty"></div></div><div class="flex-container-workshop gap-8px top-aligned"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><div><div>1 Day Program</div><div>Tuesday, Full time</div></div></div></div><div class="schedule-information-group stretch"><div>Instructed by:</div><div class="flex-container gap-16px"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65eb2eec2430d713b64011e7_Robin%20Fontaine_Certified_Resize.avif" loading="lazy" alt="" class="instructor-thumbnail-small"/><div class="instructor-thumbnail-placeholder w-condition-invisible"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/66fe3999245d11941503f363_user-solid%20(2).png" loading="lazy" width="20" height="25" alt=""/></div><div class="instructor-info-box"><p class="instructor-job-title"><span>Senior Product Marketing Lead </span><span>, </span><span>Shopify</span></p><div class="text-block-76">Robin Fontaine</div></div><div class="instructor-info-box w-condition-invisible"><div class="instructor-job-title">To be announced</div><div class="text-block-80">Previous instructors: Google, Meta and Amazon</div></div></div></div><div class="schedule-information-group width-180px"><a href="/in-person/product-marketing-certified-core-live-and-in-person" aria-current="page" class="learn-more-button is-coral max-width-full w-variant-eef67fad-b9a5-0ffc-e853-e75f8f93c816 w-inline-block w--current"><div>See full curriculum</div></a><a href="/checkout/product-marketing-certified-core-los-angeles-2025" class="learn-more-button is-coral max-width-full w-variant-eef67fad-b9a5-0ffc-e853-e75f8f93c816 variant-2 w-button">Enroll now</a><a href="#" class="see-more-button w-inline-block"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a href="/in-person/product-marketing-certified-core-live-and-in-person" aria-current="page" class="see-more-button w-inline-block w-condition-invisible w--current"><div>Learn more</div></a></div></div></div><div class="hidden-information"><div class="schedule-more-information"><div class="text-block-79">1 full day in-person for 9 hours</div><div>Join our expert in residence in-person where you’ll experience hands-on training, real-world insights, and unparalleled networking.</div></div><div class="schedule-description-wrapper"><div class="w-richtext"><p>Robin is a senior PMM lead at Shopify, renowned for her creative and strategic prowess in marketing. With a specialization in product launch and go-to-market strategy, branding, positioning, digital marketing, and creative direction, Robin brings a wealth of expertise to the table. Robin is driven by a passion for success and thrives on tackling big challenges with innovative solutions, always seeking meaning and connection in her work.</p></div><a href="/in-person/product-marketing-certified-core-live-and-in-person" aria-current="page" class="learn-more-button is-border is-black w-variant-eef67fad-b9a5-0ffc-e853-e75f8f93c816 variant-2 w-inline-block w--current"><div>See full curriculum</div></a><a href="/checkout/product-marketing-certified-core-los-angeles-2025" class="learn-more-button is-border is-black w-variant-eef67fad-b9a5-0ffc-e853-e75f8f93c816 w-button">Enroll now</a><a data-w-id="87b19b30-8322-302a-117f-a1bed395f682" href="#" class="see-less-button w-inline-block"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div></div></div><div data-schedule="2025-03-12" role="listitem" class="w-dyn-item"><div data-w-id="87b19b30-8322-302a-117f-a1bed395f64e" class="schedule-wrapper-v3"><div class="shown-information"><div class="schedule-information gap-24px width-450px"><div class="schedule-badge-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4dad7c91c732ffc2e05bf_PMA_Core_Product_Marketing_Badge.svg" alt="" class="schedule-badge"/></div><div class="schedule-information-group center"><div class="schedule-date">New York City</div><div>Product Marketing Certified: Core</div><div class="flex-container-workshop gap-8px w-condition-invisible"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="currentColor"/> </svg></div><div class="text-block-85 w-dyn-bind-empty"></div></div><div class="pill-information w-condition-invisible w-dyn-bind-empty"></div></div></div><div class="schedule-information stretched"><div class="schedule-information-group"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 4H18V2H16V4H8V2H6V4H5C3.89 4 3.01 4.9 3.01 6L3 20C3 21.1 3.89 22 5 22H19C20.1 22 21 21.1 21 20V6C21 4.9 20.1 4 19 4ZM19 20H5V10H19V20ZM19 8H5V6H19V8ZM9 14H7V12H9V14ZM13 14H11V12H13V14ZM17 14H15V12H17V14ZM9 18H7V16H9V18ZM13 18H11V16H13V18ZM17 18H15V16H17V18Z" fill="#09100F"/> </svg></div><div>March 12, 2025</div></div><div class="flex-container-workshop gap-8px w-condition-invisible"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 24 24" fill="none"> <path d="M11.99 2C6.47 2 2 6.48 2 12C2 17.52 6.47 22 11.99 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 11.99 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20ZM12.5 7H11V13L16.25 16.15L17 14.92L12.5 12.25V7Z" fill="#09100F"/> </svg></div><div class="w-dyn-bind-empty"></div></div><div class="flex-container-workshop gap-8px top-aligned"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><div><div>1 Day Program</div><div>Wednesday, Full time</div></div></div></div><div class="schedule-information-group stretch"><div>Instructed by:</div><div class="flex-container gap-16px"><img src="https://cdn.prod.website-files.com/plugins/Basic/assets/placeholder.60f9b1840c.svg" loading="lazy" alt="" class="instructor-thumbnail-small w-condition-invisible w-dyn-bind-empty"/><div class="instructor-thumbnail-placeholder"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/66fe3999245d11941503f363_user-solid%20(2).png" loading="lazy" width="20" height="25" alt=""/></div><div class="instructor-info-box w-condition-invisible"><p class="instructor-job-title"><span class="w-dyn-bind-empty"></span><span>, </span><span class="w-dyn-bind-empty"></span></p><div class="text-block-76 w-dyn-bind-empty"></div></div><div class="instructor-info-box"><div class="instructor-job-title">To be announced</div><div class="text-block-80">Previous instructors: Google, Meta and Amazon</div></div></div></div><div class="schedule-information-group width-180px"><a href="/in-person/product-marketing-certified-core-live-and-in-person" aria-current="page" class="learn-more-button is-coral max-width-full w-variant-eef67fad-b9a5-0ffc-e853-e75f8f93c816 w-inline-block w--current"><div>See full curriculum</div></a><a href="/checkout/product-marketing-certified-core-new-york-city-2025" class="learn-more-button is-coral max-width-full w-variant-eef67fad-b9a5-0ffc-e853-e75f8f93c816 variant-2 w-button">Enroll now</a><a href="#" class="see-more-button w-inline-block"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a href="/in-person/product-marketing-certified-core-live-and-in-person" aria-current="page" class="see-more-button w-inline-block w-condition-invisible w--current"><div>Learn more</div></a></div></div></div><div class="hidden-information"><div class="schedule-more-information"><div class="text-block-79">1 full day in-person for 9 hours</div><div>Join our expert in residence in-person where you’ll experience hands-on training, real-world insights, and unparalleled networking.</div></div><div class="schedule-description-wrapper"><div class="w-dyn-bind-empty w-richtext"></div><a href="/in-person/product-marketing-certified-core-live-and-in-person" aria-current="page" class="learn-more-button is-border is-black w-variant-eef67fad-b9a5-0ffc-e853-e75f8f93c816 variant-2 w-inline-block w--current"><div>See full curriculum</div></a><a href="/checkout/product-marketing-certified-core-new-york-city-2025" class="learn-more-button is-border is-black w-variant-eef67fad-b9a5-0ffc-e853-e75f8f93c816 w-button">Enroll now</a><a data-w-id="87b19b30-8322-302a-117f-a1bed395f682" href="#" class="see-less-button w-inline-block"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div></div></div><div data-schedule="2025-03-25" role="listitem" class="w-dyn-item"><div data-w-id="87b19b30-8322-302a-117f-a1bed395f64e" class="schedule-wrapper-v3"><div class="shown-information"><div class="schedule-information gap-24px width-450px"><div class="schedule-badge-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4dad7c91c732ffc2e05bf_PMA_Core_Product_Marketing_Badge.svg" alt="" class="schedule-badge"/></div><div class="schedule-information-group center"><div class="schedule-date">Minneapolis</div><div>Product Marketing Certified: Core</div><div class="flex-container-workshop gap-8px w-condition-invisible"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="currentColor"/> </svg></div><div class="text-block-85 w-dyn-bind-empty"></div></div><div class="pill-information w-condition-invisible w-dyn-bind-empty"></div></div></div><div class="schedule-information stretched"><div class="schedule-information-group"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 4H18V2H16V4H8V2H6V4H5C3.89 4 3.01 4.9 3.01 6L3 20C3 21.1 3.89 22 5 22H19C20.1 22 21 21.1 21 20V6C21 4.9 20.1 4 19 4ZM19 20H5V10H19V20ZM19 8H5V6H19V8ZM9 14H7V12H9V14ZM13 14H11V12H13V14ZM17 14H15V12H17V14ZM9 18H7V16H9V18ZM13 18H11V16H13V18ZM17 18H15V16H17V18Z" fill="#09100F"/> </svg></div><div>March 25, 2025</div></div><div class="flex-container-workshop gap-8px w-condition-invisible"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 24 24" fill="none"> <path d="M11.99 2C6.47 2 2 6.48 2 12C2 17.52 6.47 22 11.99 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 11.99 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20ZM12.5 7H11V13L16.25 16.15L17 14.92L12.5 12.25V7Z" fill="#09100F"/> </svg></div><div class="w-dyn-bind-empty"></div></div><div class="flex-container-workshop gap-8px top-aligned"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><div><div>1 Day Program</div><div>Tuesday, Full time</div></div></div></div><div class="schedule-information-group stretch"><div>Instructed by:</div><div class="flex-container gap-16px"><img src="https://cdn.prod.website-files.com/plugins/Basic/assets/placeholder.60f9b1840c.svg" loading="lazy" alt="" class="instructor-thumbnail-small w-condition-invisible w-dyn-bind-empty"/><div class="instructor-thumbnail-placeholder"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/66fe3999245d11941503f363_user-solid%20(2).png" loading="lazy" width="20" height="25" alt=""/></div><div class="instructor-info-box w-condition-invisible"><p class="instructor-job-title"><span class="w-dyn-bind-empty"></span><span>, </span><span class="w-dyn-bind-empty"></span></p><div class="text-block-76 w-dyn-bind-empty"></div></div><div class="instructor-info-box"><div class="instructor-job-title">To be announced</div><div class="text-block-80">Previous instructors: Google, Meta and Amazon</div></div></div></div><div class="schedule-information-group width-180px"><a href="/in-person/product-marketing-certified-core-live-and-in-person" aria-current="page" class="learn-more-button is-coral max-width-full w-variant-eef67fad-b9a5-0ffc-e853-e75f8f93c816 w-inline-block w--current"><div>See full curriculum</div></a><a href="/checkout/product-marketing-certified-core-minneapolis-2025" class="learn-more-button is-coral max-width-full w-variant-eef67fad-b9a5-0ffc-e853-e75f8f93c816 variant-2 w-button">Enroll now</a><a href="#" class="see-more-button w-inline-block"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a href="/in-person/product-marketing-certified-core-live-and-in-person" aria-current="page" class="see-more-button w-inline-block w-condition-invisible w--current"><div>Learn more</div></a></div></div></div><div class="hidden-information"><div class="schedule-more-information"><div class="text-block-79">1 full day in-person for 9 hours</div><div>Join our expert in residence in-person where you’ll experience hands-on training, real-world insights, and unparalleled networking.</div></div><div class="schedule-description-wrapper"><div class="w-dyn-bind-empty w-richtext"></div><a href="/in-person/product-marketing-certified-core-live-and-in-person" aria-current="page" class="learn-more-button is-border is-black w-variant-eef67fad-b9a5-0ffc-e853-e75f8f93c816 variant-2 w-inline-block w--current"><div>See full curriculum</div></a><a href="/checkout/product-marketing-certified-core-minneapolis-2025" class="learn-more-button is-border is-black w-variant-eef67fad-b9a5-0ffc-e853-e75f8f93c816 w-button">Enroll now</a><a data-w-id="87b19b30-8322-302a-117f-a1bed395f682" href="#" class="see-less-button w-inline-block"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div></div></div><div data-schedule="2025-04-01" role="listitem" class="w-dyn-item"><div data-w-id="87b19b30-8322-302a-117f-a1bed395f64e" class="schedule-wrapper-v3"><div class="shown-information"><div class="schedule-information gap-24px width-450px"><div class="schedule-badge-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4dad7c91c732ffc2e05bf_PMA_Core_Product_Marketing_Badge.svg" alt="" class="schedule-badge"/></div><div class="schedule-information-group center"><div class="schedule-date">San Francisco</div><div>Product Marketing Certified: Core</div><div class="flex-container-workshop gap-8px w-condition-invisible"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="currentColor"/> </svg></div><div class="text-block-85 w-dyn-bind-empty"></div></div><div class="pill-information w-condition-invisible w-dyn-bind-empty"></div></div></div><div class="schedule-information stretched"><div class="schedule-information-group"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 4H18V2H16V4H8V2H6V4H5C3.89 4 3.01 4.9 3.01 6L3 20C3 21.1 3.89 22 5 22H19C20.1 22 21 21.1 21 20V6C21 4.9 20.1 4 19 4ZM19 20H5V10H19V20ZM19 8H5V6H19V8ZM9 14H7V12H9V14ZM13 14H11V12H13V14ZM17 14H15V12H17V14ZM9 18H7V16H9V18ZM13 18H11V16H13V18ZM17 18H15V16H17V18Z" fill="#09100F"/> </svg></div><div>April 1, 2025</div></div><div class="flex-container-workshop gap-8px w-condition-invisible"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 24 24" fill="none"> <path d="M11.99 2C6.47 2 2 6.48 2 12C2 17.52 6.47 22 11.99 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 11.99 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20ZM12.5 7H11V13L16.25 16.15L17 14.92L12.5 12.25V7Z" fill="#09100F"/> </svg></div><div class="w-dyn-bind-empty"></div></div><div class="flex-container-workshop gap-8px top-aligned"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><div><div>1 Day Program</div><div>Tuesday, Full time</div></div></div></div><div class="schedule-information-group stretch"><div>Instructed by:</div><div class="flex-container gap-16px"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/659d3c418c038aa51d7e338a_Div%20Manickam_Certified_Resize.avif" loading="lazy" alt="" class="instructor-thumbnail-small"/><div class="instructor-thumbnail-placeholder w-condition-invisible"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/66fe3999245d11941503f363_user-solid%20(2).png" loading="lazy" width="20" height="25" alt=""/></div><div class="instructor-info-box"><p class="instructor-job-title"><span>Director Product Marketing</span><span>, </span><span>Celigo</span></p><div class="text-block-76">Div Manickam</div></div><div class="instructor-info-box w-condition-invisible"><div class="instructor-job-title">To be announced</div><div class="text-block-80">Previous instructors: Google, Meta and Amazon</div></div></div></div><div class="schedule-information-group width-180px"><a href="/in-person/product-marketing-certified-core-live-and-in-person" aria-current="page" class="learn-more-button is-coral max-width-full w-variant-eef67fad-b9a5-0ffc-e853-e75f8f93c816 w-inline-block w--current"><div>See full curriculum</div></a><a href="/checkout/product-marketing-certified-core-san-francisco-2025" class="learn-more-button is-coral max-width-full w-variant-eef67fad-b9a5-0ffc-e853-e75f8f93c816 variant-2 w-button">Enroll now</a><a href="#" class="see-more-button w-inline-block"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a href="/in-person/product-marketing-certified-core-live-and-in-person" aria-current="page" class="see-more-button w-inline-block w-condition-invisible w--current"><div>Learn more</div></a></div></div></div><div class="hidden-information"><div class="schedule-more-information"><div class="text-block-79">1 full day in-person for 9 hours</div><div>Join our expert in residence in-person where you’ll experience hands-on training, real-world insights, and unparalleled networking.</div></div><div class="schedule-description-wrapper"><div class="w-richtext"><p>Div currently serves as Director of Product Marketing at Celigo and is an expert in residence at Product Marketing Alliance. </p><p>Throughout her career, she’s led B2B SaaS product marketing efforts in startups and Fortune 500 technology companies in collaboration with product, sales, and marketing teams. Div enjoys sharing experiences on career growth, authentic leadership, mindfulness, mental well-being, stress and anxiety, and product marketing.</p></div><a href="/in-person/product-marketing-certified-core-live-and-in-person" aria-current="page" class="learn-more-button is-border is-black w-variant-eef67fad-b9a5-0ffc-e853-e75f8f93c816 variant-2 w-inline-block w--current"><div>See full curriculum</div></a><a href="/checkout/product-marketing-certified-core-san-francisco-2025" class="learn-more-button is-border is-black w-variant-eef67fad-b9a5-0ffc-e853-e75f8f93c816 w-button">Enroll now</a><a data-w-id="87b19b30-8322-302a-117f-a1bed395f682" href="#" class="see-less-button w-inline-block"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div></div></div><div data-schedule="" role="listitem" class="w-dyn-item"><div data-w-id="87b19b30-8322-302a-117f-a1bed395f64e" class="schedule-wrapper-v3"><div class="shown-information"><div class="schedule-information gap-24px width-450px"><div class="schedule-badge-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4dad7c91c732ffc2e05bf_PMA_Core_Product_Marketing_Badge.svg" alt="" class="schedule-badge"/></div><div class="schedule-information-group center"><div class="schedule-date w-dyn-bind-empty"></div><div>Product Marketing Certified: Core</div><div class="flex-container-workshop gap-8px w-condition-invisible"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="currentColor"/> </svg></div><div class="text-block-85 w-dyn-bind-empty"></div></div><div class="pill-information w-condition-invisible w-dyn-bind-empty"></div></div></div><div class="schedule-information stretched"><div class="schedule-information-group"><div class="flex-container-workshop gap-8px w-condition-invisible"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 4H18V2H16V4H8V2H6V4H5C3.89 4 3.01 4.9 3.01 6L3 20C3 21.1 3.89 22 5 22H19C20.1 22 21 21.1 21 20V6C21 4.9 20.1 4 19 4ZM19 20H5V10H19V20ZM19 8H5V6H19V8ZM9 14H7V12H9V14ZM13 14H11V12H13V14ZM17 14H15V12H17V14ZM9 18H7V16H9V18ZM13 18H11V16H13V18ZM17 18H15V16H17V18Z" fill="#09100F"/> </svg></div><div class="w-dyn-bind-empty"></div></div><div class="flex-container-workshop gap-8px w-condition-invisible"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 24 24" fill="none"> <path d="M11.99 2C6.47 2 2 6.48 2 12C2 17.52 6.47 22 11.99 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 11.99 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20ZM12.5 7H11V13L16.25 16.15L17 14.92L12.5 12.25V7Z" fill="#09100F"/> </svg></div><div class="w-dyn-bind-empty"></div></div><div class="flex-container-workshop gap-8px top-aligned w-condition-invisible"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><div><div class="w-dyn-bind-empty"></div><div class="w-dyn-bind-empty"></div></div></div></div><div class="schedule-information-group stretch"><div>Instructed by:</div><div class="flex-container gap-16px"><img src="https://cdn.prod.website-files.com/plugins/Basic/assets/placeholder.60f9b1840c.svg" loading="lazy" alt="" class="instructor-thumbnail-small w-condition-invisible w-dyn-bind-empty"/><div class="instructor-thumbnail-placeholder"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/66fe3999245d11941503f363_user-solid%20(2).png" loading="lazy" width="20" height="25" alt=""/></div><div class="instructor-info-box w-condition-invisible"><p class="instructor-job-title"><span class="w-dyn-bind-empty"></span><span>, </span><span class="w-dyn-bind-empty"></span></p><div class="text-block-76 w-dyn-bind-empty"></div></div><div class="instructor-info-box"><div class="instructor-job-title">To be announced</div><div class="text-block-80">Previous instructors: Google, Meta and Amazon</div></div></div></div><div class="schedule-information-group width-180px"><a href="/in-person/product-marketing-certified-core-live-and-in-person" aria-current="page" class="learn-more-button is-coral max-width-full w-variant-eef67fad-b9a5-0ffc-e853-e75f8f93c816 w-inline-block w--current"><div>See full curriculum</div></a><a href="/checkout/product-marketing-certified-core-denver-2024" class="learn-more-button is-coral max-width-full w-variant-eef67fad-b9a5-0ffc-e853-e75f8f93c816 variant-2 w-button">Enroll now</a><a href="#" class="see-more-button w-inline-block w-condition-invisible"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a href="/in-person/product-marketing-certified-core-live-and-in-person" aria-current="page" class="see-more-button w-inline-block w--current"><div>Learn more</div></a></div></div></div><div class="hidden-information w-condition-invisible"><div class="schedule-more-information"><div class="text-block-79 w-dyn-bind-empty"></div><div class="w-dyn-bind-empty"></div></div><div class="schedule-description-wrapper"><div class="w-dyn-bind-empty w-richtext"></div><a href="/in-person/product-marketing-certified-core-live-and-in-person" aria-current="page" class="learn-more-button is-border is-black w-variant-eef67fad-b9a5-0ffc-e853-e75f8f93c816 variant-2 w-inline-block w--current"><div>See full curriculum</div></a><a href="/checkout/product-marketing-certified-core-denver-2024" class="learn-more-button is-border is-black w-variant-eef67fad-b9a5-0ffc-e853-e75f8f93c816 w-button">Enroll now</a><a data-w-id="87b19b30-8322-302a-117f-a1bed395f682" href="#" class="see-less-button w-inline-block"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div></div></div><div data-schedule="2025-04-22" role="listitem" class="w-dyn-item"><div data-w-id="87b19b30-8322-302a-117f-a1bed395f64e" class="schedule-wrapper-v3"><div class="shown-information"><div class="schedule-information gap-24px width-450px"><div class="schedule-badge-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4dad7c91c732ffc2e05bf_PMA_Core_Product_Marketing_Badge.svg" alt="" class="schedule-badge"/></div><div class="schedule-information-group center"><div class="schedule-date">Chicago</div><div>Product Marketing Certified: Core</div><div class="flex-container-workshop gap-8px w-condition-invisible"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="currentColor"/> </svg></div><div class="text-block-85 w-dyn-bind-empty"></div></div><div class="pill-information w-condition-invisible w-dyn-bind-empty"></div></div></div><div class="schedule-information stretched"><div class="schedule-information-group"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 4H18V2H16V4H8V2H6V4H5C3.89 4 3.01 4.9 3.01 6L3 20C3 21.1 3.89 22 5 22H19C20.1 22 21 21.1 21 20V6C21 4.9 20.1 4 19 4ZM19 20H5V10H19V20ZM19 8H5V6H19V8ZM9 14H7V12H9V14ZM13 14H11V12H13V14ZM17 14H15V12H17V14ZM9 18H7V16H9V18ZM13 18H11V16H13V18ZM17 18H15V16H17V18Z" fill="#09100F"/> </svg></div><div>April 22, 2025</div></div><div class="flex-container-workshop gap-8px w-condition-invisible"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 24 24" fill="none"> <path d="M11.99 2C6.47 2 2 6.48 2 12C2 17.52 6.47 22 11.99 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 11.99 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20ZM12.5 7H11V13L16.25 16.15L17 14.92L12.5 12.25V7Z" fill="#09100F"/> </svg></div><div class="w-dyn-bind-empty"></div></div><div class="flex-container-workshop gap-8px top-aligned"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><div><div>1 Day Program</div><div>Tuesday, Full-time</div></div></div></div><div class="schedule-information-group stretch"><div>Instructed by:</div><div class="flex-container gap-16px"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/65eb27a3ca86fd09f2f0e82a_Anna%20Kovalenko_Certified_Resize.avif" loading="lazy" alt="" class="instructor-thumbnail-small"/><div class="instructor-thumbnail-placeholder w-condition-invisible"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/66fe3999245d11941503f363_user-solid%20(2).png" loading="lazy" width="20" height="25" alt=""/></div><div class="instructor-info-box"><p class="instructor-job-title"><span>Senior Product Marketing Manager</span><span>, </span><span>VelocityEHS</span></p><div class="text-block-76">Anna Kovalenko</div></div><div class="instructor-info-box w-condition-invisible"><div class="instructor-job-title">To be announced</div><div class="text-block-80">Previous instructors: Google, Meta and Amazon</div></div></div></div><div class="schedule-information-group width-180px"><a href="/in-person/product-marketing-certified-core-live-and-in-person" aria-current="page" class="learn-more-button is-coral max-width-full w-variant-eef67fad-b9a5-0ffc-e853-e75f8f93c816 w-inline-block w--current"><div>See full curriculum</div></a><a href="/checkout/product-marketing-certified-core---chicago-2025" class="learn-more-button is-coral max-width-full w-variant-eef67fad-b9a5-0ffc-e853-e75f8f93c816 variant-2 w-button">Enroll now</a><a href="#" class="see-more-button w-inline-block"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a href="/in-person/product-marketing-certified-core-live-and-in-person" aria-current="page" class="see-more-button w-inline-block w-condition-invisible w--current"><div>Learn more</div></a></div></div></div><div class="hidden-information"><div class="schedule-more-information"><div class="text-block-79">1 full day in-person for 9 hours</div><div>Join our expert in residence in-person where you’ll experience hands-on training, real-world insights, and unparalleled networking.</div></div><div class="schedule-description-wrapper"><div class="w-richtext"><p>Leveraging B2B marketing expertise to create and execute impactful go-to-market strategies for the leading cloud-based environmental, health, and safety software. Anna works with cross-functional teams to deliver compelling messaging, positioning, and content that differentiated our products and solutions in the market and drove customer engagement and retention.</p></div><a href="/in-person/product-marketing-certified-core-live-and-in-person" aria-current="page" class="learn-more-button is-border is-black w-variant-eef67fad-b9a5-0ffc-e853-e75f8f93c816 variant-2 w-inline-block w--current"><div>See full curriculum</div></a><a href="/checkout/product-marketing-certified-core---chicago-2025" class="learn-more-button is-border is-black w-variant-eef67fad-b9a5-0ffc-e853-e75f8f93c816 w-button">Enroll now</a><a data-w-id="87b19b30-8322-302a-117f-a1bed395f682" href="#" class="see-less-button w-inline-block"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div></div></div><div data-schedule="2025-05-06" role="listitem" class="w-dyn-item"><div data-w-id="87b19b30-8322-302a-117f-a1bed395f64e" class="schedule-wrapper-v3"><div class="shown-information"><div class="schedule-information gap-24px width-450px"><div class="schedule-badge-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4dad7c91c732ffc2e05bf_PMA_Core_Product_Marketing_Badge.svg" alt="" class="schedule-badge"/></div><div class="schedule-information-group center"><div class="schedule-date">Toronto</div><div>Product Marketing Certified: Core</div><div class="flex-container-workshop gap-8px w-condition-invisible"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="currentColor"/> </svg></div><div class="text-block-85 w-dyn-bind-empty"></div></div><div class="pill-information w-condition-invisible w-dyn-bind-empty"></div></div></div><div class="schedule-information stretched"><div class="schedule-information-group"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 4H18V2H16V4H8V2H6V4H5C3.89 4 3.01 4.9 3.01 6L3 20C3 21.1 3.89 22 5 22H19C20.1 22 21 21.1 21 20V6C21 4.9 20.1 4 19 4ZM19 20H5V10H19V20ZM19 8H5V6H19V8ZM9 14H7V12H9V14ZM13 14H11V12H13V14ZM17 14H15V12H17V14ZM9 18H7V16H9V18ZM13 18H11V16H13V18ZM17 18H15V16H17V18Z" fill="#09100F"/> </svg></div><div>May 6, 2025</div></div><div class="flex-container-workshop gap-8px w-condition-invisible"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 24 24" fill="none"> <path d="M11.99 2C6.47 2 2 6.48 2 12C2 17.52 6.47 22 11.99 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 11.99 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20ZM12.5 7H11V13L16.25 16.15L17 14.92L12.5 12.25V7Z" fill="#09100F"/> </svg></div><div class="w-dyn-bind-empty"></div></div><div class="flex-container-workshop gap-8px top-aligned"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><div><div>1 Day Program</div><div>Tuesday, Full-time</div></div></div></div><div class="schedule-information-group stretch"><div>Instructed by:</div><div class="flex-container gap-16px"><img src="https://cdn.prod.website-files.com/plugins/Basic/assets/placeholder.60f9b1840c.svg" loading="lazy" alt="" class="instructor-thumbnail-small w-condition-invisible w-dyn-bind-empty"/><div class="instructor-thumbnail-placeholder"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/66fe3999245d11941503f363_user-solid%20(2).png" loading="lazy" width="20" height="25" alt=""/></div><div class="instructor-info-box w-condition-invisible"><p class="instructor-job-title"><span class="w-dyn-bind-empty"></span><span>, </span><span class="w-dyn-bind-empty"></span></p><div class="text-block-76 w-dyn-bind-empty"></div></div><div class="instructor-info-box"><div class="instructor-job-title">To be announced</div><div class="text-block-80">Previous instructors: Google, Meta and Amazon</div></div></div></div><div class="schedule-information-group width-180px"><a href="/in-person/product-marketing-certified-core-live-and-in-person" aria-current="page" class="learn-more-button is-coral max-width-full w-variant-eef67fad-b9a5-0ffc-e853-e75f8f93c816 w-inline-block w--current"><div>See full curriculum</div></a><a href="/checkout/product-marketing-certified-core---toronto-2025" class="learn-more-button is-coral max-width-full w-variant-eef67fad-b9a5-0ffc-e853-e75f8f93c816 variant-2 w-button">Enroll now</a><a href="#" class="see-more-button w-inline-block"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a href="/in-person/product-marketing-certified-core-live-and-in-person" aria-current="page" class="see-more-button w-inline-block w-condition-invisible w--current"><div>Learn more</div></a></div></div></div><div class="hidden-information"><div class="schedule-more-information"><div class="text-block-79">1 full day in-person for 9 hours</div><div>Join our expert in residence in-person where you’ll experience hands-on training, real-world insights, and unparalleled networking.</div></div><div class="schedule-description-wrapper"><div class="w-dyn-bind-empty w-richtext"></div><a href="/in-person/product-marketing-certified-core-live-and-in-person" aria-current="page" class="learn-more-button is-border is-black w-variant-eef67fad-b9a5-0ffc-e853-e75f8f93c816 variant-2 w-inline-block w--current"><div>See full curriculum</div></a><a href="/checkout/product-marketing-certified-core---toronto-2025" class="learn-more-button is-border is-black w-variant-eef67fad-b9a5-0ffc-e853-e75f8f93c816 w-button">Enroll now</a><a data-w-id="87b19b30-8322-302a-117f-a1bed395f682" href="#" class="see-less-button w-inline-block"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div></div></div><div data-schedule="2025-05-13" role="listitem" class="w-dyn-item"><div data-w-id="87b19b30-8322-302a-117f-a1bed395f64e" class="schedule-wrapper-v3"><div class="shown-information"><div class="schedule-information gap-24px width-450px"><div class="schedule-badge-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4dad7c91c732ffc2e05bf_PMA_Core_Product_Marketing_Badge.svg" alt="" class="schedule-badge"/></div><div class="schedule-information-group center"><div class="schedule-date">Boston</div><div>Product Marketing Certified: Core</div><div class="flex-container-workshop gap-8px w-condition-invisible"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="currentColor"/> </svg></div><div class="text-block-85 w-dyn-bind-empty"></div></div><div class="pill-information w-condition-invisible w-dyn-bind-empty"></div></div></div><div class="schedule-information stretched"><div class="schedule-information-group"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 4H18V2H16V4H8V2H6V4H5C3.89 4 3.01 4.9 3.01 6L3 20C3 21.1 3.89 22 5 22H19C20.1 22 21 21.1 21 20V6C21 4.9 20.1 4 19 4ZM19 20H5V10H19V20ZM19 8H5V6H19V8ZM9 14H7V12H9V14ZM13 14H11V12H13V14ZM17 14H15V12H17V14ZM9 18H7V16H9V18ZM13 18H11V16H13V18ZM17 18H15V16H17V18Z" fill="#09100F"/> </svg></div><div>May 13, 2025</div></div><div class="flex-container-workshop gap-8px w-condition-invisible"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 24 24" fill="none"> <path d="M11.99 2C6.47 2 2 6.48 2 12C2 17.52 6.47 22 11.99 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 11.99 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20ZM12.5 7H11V13L16.25 16.15L17 14.92L12.5 12.25V7Z" fill="#09100F"/> </svg></div><div class="w-dyn-bind-empty"></div></div><div class="flex-container-workshop gap-8px top-aligned"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><div><div>1 Day Program</div><div>Tuesday, Full-time</div></div></div></div><div class="schedule-information-group stretch"><div>Instructed by:</div><div class="flex-container gap-16px"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/659d68f6ad705732e7d2dcab_Aaron%20Brennan_Certified_Resize.avif" loading="lazy" alt="" class="instructor-thumbnail-small"/><div class="instructor-thumbnail-placeholder w-condition-invisible"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/66fe3999245d11941503f363_user-solid%20(2).png" loading="lazy" width="20" height="25" alt=""/></div><div class="instructor-info-box"><p class="instructor-job-title"><span>Former Head of Product Marketing</span><span>, </span><span>Redox</span></p><div class="text-block-76">Aaron Brennan</div></div><div class="instructor-info-box w-condition-invisible"><div class="instructor-job-title">To be announced</div><div class="text-block-80">Previous instructors: Google, Meta and Amazon</div></div></div></div><div class="schedule-information-group width-180px"><a href="/in-person/product-marketing-certified-core-live-and-in-person" aria-current="page" class="learn-more-button is-coral max-width-full w-variant-eef67fad-b9a5-0ffc-e853-e75f8f93c816 w-inline-block w--current"><div>See full curriculum</div></a><a href="/checkout/product-marketing-certified-core-boston-2025" class="learn-more-button is-coral max-width-full w-variant-eef67fad-b9a5-0ffc-e853-e75f8f93c816 variant-2 w-button">Enroll now</a><a href="#" class="see-more-button w-inline-block"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a href="/in-person/product-marketing-certified-core-live-and-in-person" aria-current="page" class="see-more-button w-inline-block w-condition-invisible w--current"><div>Learn more</div></a></div></div></div><div class="hidden-information"><div class="schedule-more-information"><div class="text-block-79">1 full day in-person for 9 hours</div><div>Join our expert in residence in-person where you’ll experience hands-on training, real-world insights, and unparalleled networking.</div></div><div class="schedule-description-wrapper"><div class="w-richtext"><p>Introducing Aaron Brennan, an accomplished Product and Product Marketing executive with a stellar track record that speaks volumes. A four-time recipient of the prestigious Top 100 Product Marketing Influencer of the Year award, Aaron has consistently demonstrated a rare blend of strategic prowess and marketing acumen.</p><p>With a wealth of experience garnered from renowned tech giants including Google, Lastpass, and Dropbox, Aaron's journey in the computer software industry is nothing short of extraordinary. His role as Director of Product Marketing has been marked by an unwavering commitment to excellence and a knack for navigating the complexities of the ever-evolving tech landscape.</p><p>Aaron's expertise extends beyond the ordinary, showcasing a proficiency in Digital Strategy, Messaging and Positioning, Product Led Growth, and Product Adoption. His strategic vision has not only propelled products into the limelight but has also left an indelible mark on the industry. Aaron Brennan is not just a professional; he is a force to be reckoned with in the world of product marketing, setting new standards and inspiring others to reach greater heights.</p></div><a href="/in-person/product-marketing-certified-core-live-and-in-person" aria-current="page" class="learn-more-button is-border is-black w-variant-eef67fad-b9a5-0ffc-e853-e75f8f93c816 variant-2 w-inline-block w--current"><div>See full curriculum</div></a><a href="/checkout/product-marketing-certified-core-boston-2025" class="learn-more-button is-border is-black w-variant-eef67fad-b9a5-0ffc-e853-e75f8f93c816 w-button">Enroll now</a><a data-w-id="87b19b30-8322-302a-117f-a1bed395f682" href="#" class="see-less-button w-inline-block"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div></div></div><div data-schedule="2025-06-03" role="listitem" class="w-dyn-item"><div data-w-id="87b19b30-8322-302a-117f-a1bed395f64e" class="schedule-wrapper-v3"><div class="shown-information"><div class="schedule-information gap-24px width-450px"><div class="schedule-badge-wrapper"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4dad7c91c732ffc2e05bf_PMA_Core_Product_Marketing_Badge.svg" alt="" class="schedule-badge"/></div><div class="schedule-information-group center"><div class="schedule-date">London</div><div>Product Marketing Certified: Core</div><div class="flex-container-workshop gap-8px w-condition-invisible"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="currentColor"/> </svg></div><div class="text-block-85 w-dyn-bind-empty"></div></div><div class="pill-information w-condition-invisible w-dyn-bind-empty"></div></div></div><div class="schedule-information stretched"><div class="schedule-information-group"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 4H18V2H16V4H8V2H6V4H5C3.89 4 3.01 4.9 3.01 6L3 20C3 21.1 3.89 22 5 22H19C20.1 22 21 21.1 21 20V6C21 4.9 20.1 4 19 4ZM19 20H5V10H19V20ZM19 8H5V6H19V8ZM9 14H7V12H9V14ZM13 14H11V12H13V14ZM17 14H15V12H17V14ZM9 18H7V16H9V18ZM13 18H11V16H13V18ZM17 18H15V16H17V18Z" fill="#09100F"/> </svg></div><div>June 3, 2025</div></div><div class="flex-container-workshop gap-8px w-condition-invisible"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 24 24" fill="none"> <path d="M11.99 2C6.47 2 2 6.48 2 12C2 17.52 6.47 22 11.99 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 11.99 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20ZM12.5 7H11V13L16.25 16.15L17 14.92L12.5 12.25V7Z" fill="#09100F"/> </svg></div><div class="w-dyn-bind-empty"></div></div><div class="flex-container-workshop gap-8px top-aligned"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><div><div>1 Day Program</div><div>Tuesday, Full-time</div></div></div></div><div class="schedule-information-group stretch"><div>Instructed by:</div><div class="flex-container gap-16px"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/659cfc2d67be29189ceb5f12_Collette%20Johnson%20(1).avif" loading="lazy" alt="" class="instructor-thumbnail-small"/><div class="instructor-thumbnail-placeholder w-condition-invisible"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/66fe3999245d11941503f363_user-solid%20(2).png" loading="lazy" width="20" height="25" alt=""/></div><div class="instructor-info-box"><p class="instructor-job-title"><span>Mentor and Coach</span><span>, </span><span>Cambridge Judge Business School</span></p><div class="text-block-76">Collette Johnson</div></div><div class="instructor-info-box w-condition-invisible"><div class="instructor-job-title">To be announced</div><div class="text-block-80">Previous instructors: Google, Meta and Amazon</div></div></div></div><div class="schedule-information-group width-180px"><a href="/in-person/product-marketing-certified-core-live-and-in-person" aria-current="page" class="learn-more-button is-coral max-width-full w-variant-eef67fad-b9a5-0ffc-e853-e75f8f93c816 w-inline-block w--current"><div>See full curriculum</div></a><a href="/checkout/product-marketing-certified-core---london-2025" class="learn-more-button is-coral max-width-full w-variant-eef67fad-b9a5-0ffc-e853-e75f8f93c816 variant-2 w-button">Enroll now</a><a href="#" class="see-more-button w-inline-block"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a href="/in-person/product-marketing-certified-core-live-and-in-person" aria-current="page" class="see-more-button w-inline-block w-condition-invisible w--current"><div>Learn more</div></a></div></div></div><div class="hidden-information"><div class="schedule-more-information"><div class="text-block-79">1 full day in-person for 9 hours</div><div>Join our expert in residence in-person where you’ll experience hands-on training, real-world insights, and unparalleled networking.</div></div><div class="schedule-description-wrapper"><div class="w-richtext"><p>Collette is an experienced product marketing leader. Her previous experience includes working as a VP of marketing in a scale-up organisation to help them in understanding their identity and to develop their long-term strategy.Her experience also includes strategic roles in consultancies supporting both global organisations and start-ups. She was named as one of the Top 100 Product Marketing Influencers globally in 2020.</p></div><a href="/in-person/product-marketing-certified-core-live-and-in-person" aria-current="page" class="learn-more-button is-border is-black w-variant-eef67fad-b9a5-0ffc-e853-e75f8f93c816 variant-2 w-inline-block w--current"><div>See full curriculum</div></a><a href="/checkout/product-marketing-certified-core---london-2025" class="learn-more-button is-border is-black w-variant-eef67fad-b9a5-0ffc-e853-e75f8f93c816 w-button">Enroll now</a><a data-w-id="87b19b30-8322-302a-117f-a1bed395f682" href="#" class="see-less-button w-inline-block"><div class="code-embed-279 w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div></div></div></div></div></div></div><div data-w-tab="Tab 3" class="w-tab-pane"><div class="all-ondemand-list-v2"><div class="w-dyn-list"><div role="list" class="schedule-list on-demand-schedule-list w-dyn-items"><div role="listitem" class="w-dyn-item"><div class="ondemand-course-item"><div class="ondemand-course-item_top-information"><div class="w-layout-hflex _60--h-block"><div class="ondemand-course-item_badge"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4dd7da4e6ff6798154082_PMA_Leadership_Product_Marketing_Badge.svg" alt="" class="schedule-badge"/></div><div class="ondemand-course-item_info-block"><div class="schedule-date">Product Marketing Certified: Leadership</div><div class="pill-information">Included in Exec+</div></div><div class="ondemand-course-item_info-block"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><p><span>Approx. </span><span>12+ hours</span></p></div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Virtual OnDemand</div></div></div></div><div class="ondemand-course-item_info-block"><div>Instructed by experts from:</div><div class="instructor-container"><div class="w-dyn-list"><div role="list" class="collection-list-5 w-dyn-items"><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Jennifer Bunting</span><span>LinkedIn</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Aaron Brennan</span><span>Redox</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Tamara Niesen</span><span>Shopify</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Yoni Solomon</span><span>Gympass</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span>Tamara Grominsky</span><span class="w-dyn-bind-empty"></span><span class="company-comma">,</span></div></div></div></div><div class="instructor-container w-condition-invisible"><div class="instructor-info-box"><div class="instructor-job-title">Product Marketing Alliance</div></div></div></div><div class="ondemand-course-item_info-block shrink"><a href="/checkout/product-marketing-certified-leadership" class="enroll-now-red max-width-full w-button">Enroll now</a></div></div><div style="display:none" class="ondemand-course-item_bottom-information"><div class="w-layout-hflex _60--v-block"><h3 class="heading-4">About the course</h3><div class="text-block-82">Learn from top-tier brands, enhance your leadership skills, and elevate your strategies with our comprehensive product marketing leadership training.</div></div><div class="ondemand-course-item_info-block"><h3 class="heading-4"><span class="w-condition-invisible">Hours</span><span>12+ hours</span><span> worth of learning taken anywhere, anytime!</span></h3><div class="text-block-83">Add a sentence about the OnDemand format and a blurb about being certified. "Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariaztur.</div><a href="/on-demand/product-marketing-certified-leadership" class="learn-more-button is-alternate w-inline-block"><div>See course</div></a></div></div><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095820" href="#" class="ondemand-see-more-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095824" style="display:none" href="#" class="ondemand-see-less-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div><div role="listitem" class="w-dyn-item"><div class="ondemand-course-item"><div class="ondemand-course-item_top-information"><div class="w-layout-hflex _60--h-block"><div class="ondemand-course-item_badge"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4fa9a6be93c07d89380c5_PMA_Masters_Enablement_Stakeholder_Management_Badge.svg" alt="" class="schedule-badge"/></div><div class="ondemand-course-item_info-block"><div class="schedule-date">Enablement Stakeholder Management Certified: Masters</div><div class="pill-information">Included in Pro+</div></div><div class="ondemand-course-item_info-block"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><p><span>Approx. </span><span>3+ hours</span></p></div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Virtual OnDemand</div></div></div></div><div class="ondemand-course-item_info-block"><div>Instructed by experts from:</div><div class="instructor-container"><div class="w-dyn-list"><div role="list" class="collection-list-5 w-dyn-items"><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Theo Davies</span><span>Google</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Sonia Pupaza</span><span>Camunda</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Ben Purton </span><span>RingCentral</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Maria Jose Espejo</span><span>Salesforce</span><span class="company-comma">,</span></div></div></div></div><div class="instructor-container w-condition-invisible"><div class="instructor-info-box"><div class="instructor-job-title">Product Marketing Alliance</div></div></div></div><div class="ondemand-course-item_info-block shrink"><a href="/checkout/enablement-stakeholder-management-certified-masters" class="enroll-now-red max-width-full w-button">Enroll now</a></div></div><div style="display:none" class="ondemand-course-item_bottom-information"><div class="w-layout-hflex _60--v-block"><h3 class="heading-4">About the course</h3><div class="text-block-82">Learn proven strategies to influence key players, overcome roadblocks, and rally support for your product marketing and enablement goals.</div></div><div class="ondemand-course-item_info-block"><h3 class="heading-4"><span class="w-condition-invisible">Hours</span><span>3+ hours</span><span> worth of learning taken anywhere, anytime!</span></h3><div class="text-block-83">Add a sentence about the OnDemand format and a blurb about being certified. "Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariaztur.</div><a href="/on-demand/enablement-stakeholder-management-certified-masters" class="learn-more-button is-alternate w-inline-block"><div>See course</div></a></div></div><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095820" href="#" class="ondemand-see-more-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095824" style="display:none" href="#" class="ondemand-see-less-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div><div role="listitem" class="w-dyn-item"><div class="ondemand-course-item"><div class="ondemand-course-item_top-information"><div class="w-layout-hflex _60--h-block"><div class="ondemand-course-item_badge"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4dad7c91c732ffc2e05bf_PMA_Core_Product_Marketing_Badge.svg" alt="" class="schedule-badge"/></div><div class="ondemand-course-item_info-block"><div class="schedule-date">Product Marketing Certified: Core Teams</div><div class="pill-information w-condition-invisible w-dyn-bind-empty"></div></div><div class="ondemand-course-item_info-block"><div class="flex-container-workshop gap-8px w-condition-invisible"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><p><span>Approx. </span><span class="w-dyn-bind-empty"></span></p></div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Virtual OnDemand</div></div></div></div><div class="ondemand-course-item_info-block"><div>Instructed by experts from:</div><div class="instructor-container"><div class="w-dyn-list"><div role="list" class="collection-list-5 w-dyn-items"><div role="listitem" class="instructor-company w-dyn-item"><span>April Dunford</span><span class="w-dyn-bind-empty"></span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span>Susan 'Spark' Park</span><span class="w-dyn-bind-empty"></span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span>Mary Sheehan</span><span class="w-dyn-bind-empty"></span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span>Francisco T. Bram</span><span class="w-dyn-bind-empty"></span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span>Marcus Andrews</span><span class="w-dyn-bind-empty"></span><span class="company-comma">,</span></div></div></div></div><div class="instructor-container w-condition-invisible"><div class="instructor-info-box"><div class="instructor-job-title">Product Marketing Alliance</div></div></div></div><div class="ondemand-course-item_info-block shrink"><a href="/checkout/product-marketing-certified-core-teams" class="enroll-now-red max-width-full w-button">Enroll now</a></div></div><div style="display:none" class="ondemand-course-item_bottom-information"><div class="w-layout-hflex _60--v-block"><h3 class="heading-4">About the course</h3><div class="text-block-82">The road to product marketing mastery starts here. Our comprehensive certification will provide your team with all the tools they need to excel in the ever-evolving marketplace.</div></div><div class="ondemand-course-item_info-block"><h3 class="heading-4"><span>Hours</span><span class="w-dyn-bind-empty"></span><span> worth of learning taken anywhere, anytime!</span></h3><div class="text-block-83">Add a sentence about the OnDemand format and a blurb about being certified. "Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariaztur.</div><a href="/on-demand/product-marketing-certified-core-teams" class="learn-more-button is-alternate w-inline-block"><div>See course</div></a></div></div><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095820" href="#" class="ondemand-see-more-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095824" style="display:none" href="#" class="ondemand-see-less-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div><div role="listitem" class="w-dyn-item"><div class="ondemand-course-item"><div class="ondemand-course-item_top-information"><div class="w-layout-hflex _60--h-block"><div class="ondemand-course-item_badge"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4fa5fe924b6728897fe19_PMA_Core_Developer_Marketing_Badge.svg" alt="" class="schedule-badge"/></div><div class="ondemand-course-item_info-block"><div class="schedule-date">Developer Marketing Certified: Core</div><div class="pill-information">None</div></div><div class="ondemand-course-item_info-block"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><p><span>Approx. </span><span>8+ hours</span></p></div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Virtual OnDemand</div></div></div></div><div class="ondemand-course-item_info-block"><div>Instructed by experts from:</div><div class="instructor-container"><div class="w-dyn-list"><div role="list" class="collection-list-5 w-dyn-items"><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Justin Fink</span><span>Machinify</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Karien Pype</span><span>Ontoforce</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Chris Riley</span><span>HubSpot</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Nisha Baxi</span><span>Gong</span><span class="company-comma">,</span></div></div></div></div><div class="instructor-container w-condition-invisible"><div class="instructor-info-box"><div class="instructor-job-title">Product Marketing Alliance</div></div></div></div><div class="ondemand-course-item_info-block shrink"><a href="/checkout/developer-marketing-certified-core" class="enroll-now-red max-width-full w-button">Enroll now</a></div></div><div style="display:none" class="ondemand-course-item_bottom-information"><div class="w-layout-hflex _60--v-block"><h3 class="heading-4">About the course</h3><div class="text-block-82">Walk away with a comprehensive toolkit for crafting compelling content, building engaged developer communities, and utilizing data-driven strategies to effectively promote your software product.</div></div><div class="ondemand-course-item_info-block"><h3 class="heading-4"><span class="w-condition-invisible">Hours</span><span>8+ hours</span><span> worth of learning taken anywhere, anytime!</span></h3><div class="text-block-83">Add a sentence about the OnDemand format and a blurb about being certified. "Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariaztur.</div><a href="/on-demand/developer-marketing-certified-core" class="learn-more-button is-alternate w-inline-block"><div>See course</div></a></div></div><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095820" href="#" class="ondemand-see-more-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095824" style="display:none" href="#" class="ondemand-see-less-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div><div role="listitem" class="w-dyn-item"><div class="ondemand-course-item"><div class="ondemand-course-item_top-information"><div class="w-layout-hflex _60--h-block"><div class="ondemand-course-item_badge"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4dedb7b98b6dcd4bb1203_PMA_Core_B2C_Product_Marketing_Badge.svg" alt="" class="schedule-badge"/></div><div class="ondemand-course-item_info-block"><div class="schedule-date">B2C Product Marketing Certified: Core</div><div class="pill-information">Included in Pro+</div></div><div class="ondemand-course-item_info-block"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><p><span>Approx. </span><span>12+ hours</span></p></div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Virtual OnDemand</div></div></div></div><div class="ondemand-course-item_info-block"><div>Instructed by experts from:</div><div class="instructor-container"><div class="w-dyn-list"><div role="list" class="collection-list-5 w-dyn-items"><div role="listitem" class="instructor-company w-dyn-item"><span>April Dunford</span><span class="w-dyn-bind-empty"></span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span>Susan 'Spark' Park</span><span class="w-dyn-bind-empty"></span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span>Francisco T. Bram</span><span class="w-dyn-bind-empty"></span><span class="company-comma">,</span></div></div></div></div><div class="instructor-container w-condition-invisible"><div class="instructor-info-box"><div class="instructor-job-title">Product Marketing Alliance</div></div></div></div><div class="ondemand-course-item_info-block shrink"><a href="/checkout/b2c-product-marketing-certified-core" class="enroll-now-red max-width-full w-button">Enroll now</a></div></div><div style="display:none" class="ondemand-course-item_bottom-information"><div class="w-layout-hflex _60--v-block"><h3 class="heading-4">About the course</h3><div class="text-block-82">Unlock the insider knowledge you need to become a strategic leader, drive growth, and master every stage of the product lifecycle — from awareness to customer delight, and beyond. </div></div><div class="ondemand-course-item_info-block"><h3 class="heading-4"><span class="w-condition-invisible">Hours</span><span>12+ hours</span><span> worth of learning taken anywhere, anytime!</span></h3><div class="text-block-83">Add a sentence about the OnDemand format and a blurb about being certified. "Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariaztur.</div><a href="/on-demand/b2c-product-marketing-certified-core" class="learn-more-button is-alternate w-inline-block"><div>See course</div></a></div></div><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095820" href="#" class="ondemand-see-more-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095824" style="display:none" href="#" class="ondemand-see-less-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div><div role="listitem" class="w-dyn-item"><div class="ondemand-course-item"><div class="ondemand-course-item_top-information"><div class="w-layout-hflex _60--h-block"><div class="ondemand-course-item_badge"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4df50447318eb1fa91a43_PMA_Masters_Building_A_PMM_Team_Badge.svg" alt="" class="schedule-badge"/></div><div class="ondemand-course-item_info-block"><div class="schedule-date">Building a PMM Team Certified: Masters</div><div class="pill-information">Included in Pro+</div></div><div class="ondemand-course-item_info-block"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><p><span>Approx. </span><span>6+ hours</span></p></div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Virtual OnDemand</div></div></div></div><div class="ondemand-course-item_info-block"><div>Instructed by experts from:</div><div class="instructor-container w-condition-invisible"><div class="w-dyn-list"><div class="w-dyn-empty"><div>No items found.</div></div></div></div><div class="instructor-container"><div class="instructor-info-box"><div class="instructor-job-title">Product Marketing Alliance</div></div></div></div><div class="ondemand-course-item_info-block shrink"><a href="/checkout/building-a-pmm-team-certified-masters" class="enroll-now-red max-width-full w-button">Enroll now</a></div></div><div style="display:none" class="ondemand-course-item_bottom-information"><div class="w-layout-hflex _60--v-block"><h3 class="heading-4">About the course</h3><div class="text-block-82">Learn how to get your executive team on board, set the right goals, and build a team that product, marketing, sales, and customer success want to collaborate with.</div></div><div class="ondemand-course-item_info-block"><h3 class="heading-4"><span class="w-condition-invisible">Hours</span><span>6+ hours</span><span> worth of learning taken anywhere, anytime!</span></h3><div class="text-block-83">Add a sentence about the OnDemand format and a blurb about being certified. "Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariaztur.</div><a href="/on-demand/building-a-pmm-team-certified-masters" class="learn-more-button is-alternate w-inline-block"><div>See course</div></a></div></div><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095820" href="#" class="ondemand-see-more-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095824" style="display:none" href="#" class="ondemand-see-less-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div><div role="listitem" class="w-dyn-item"><div class="ondemand-course-item"><div class="ondemand-course-item_top-information"><div class="w-layout-hflex _60--h-block"><div class="ondemand-course-item_badge"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4ff25ffb139ab6a797829_PMA_Masters_Positioning_Badge.svg" alt="" class="schedule-badge"/></div><div class="ondemand-course-item_info-block"><div class="schedule-date">Positioning Certified: Masters</div><div class="pill-information">Included in Pro+</div></div><div class="ondemand-course-item_info-block"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><p><span>Approx. </span><span>5+ hours</span></p></div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Virtual OnDemand</div></div></div></div><div class="ondemand-course-item_info-block"><div>Instructed by experts from:</div><div class="instructor-container"><div class="w-dyn-list"><div role="list" class="collection-list-5 w-dyn-items"><div role="listitem" class="instructor-company w-dyn-item"><span>April Dunford</span><span class="w-dyn-bind-empty"></span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span>Marcus Andrews</span><span class="w-dyn-bind-empty"></span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">James Doman-Pipe</span><span>Remote</span><span class="company-comma">,</span></div></div></div></div><div class="instructor-container w-condition-invisible"><div class="instructor-info-box"><div class="instructor-job-title">Product Marketing Alliance</div></div></div></div><div class="ondemand-course-item_info-block shrink"><a href="/checkout/positioning-certified-masters" class="enroll-now-red max-width-full w-button">Enroll now</a></div></div><div style="display:none" class="ondemand-course-item_bottom-information"><div class="w-layout-hflex _60--v-block"><h3 class="heading-4">About the course</h3><div class="text-block-82">Learn from product marketing pros, gain practical insights, and position your product for maximum impact with Positioning Certified: Masters. </div></div><div class="ondemand-course-item_info-block"><h3 class="heading-4"><span class="w-condition-invisible">Hours</span><span>5+ hours</span><span> worth of learning taken anywhere, anytime!</span></h3><div class="text-block-83">Add a sentence about the OnDemand format and a blurb about being certified. "Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariaztur.</div><a href="/on-demand/positioning-certified-masters" class="learn-more-button is-alternate w-inline-block"><div>See course</div></a></div></div><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095820" href="#" class="ondemand-see-more-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095824" style="display:none" href="#" class="ondemand-see-less-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div><div role="listitem" class="w-dyn-item"><div class="ondemand-course-item"><div class="ondemand-course-item_top-information"><div class="w-layout-hflex _60--h-block"><div class="ondemand-course-item_badge"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4de3cba1901efd664df69_PMA_Advanced_Product_Marketing_Badge.svg" alt="" class="schedule-badge"/></div><div class="ondemand-course-item_info-block"><div class="schedule-date">Advanced Product Marketing Certified</div><div class="pill-information">Included in Pro+</div></div><div class="ondemand-course-item_info-block"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><p><span>Approx. </span><span>35+ hours</span></p></div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Virtual OnDemand</div></div></div></div><div class="ondemand-course-item_info-block"><div>Instructed by experts from:</div><div class="instructor-container"><div class="w-dyn-list"><div role="list" class="collection-list-5 w-dyn-items"><div role="listitem" class="instructor-company w-dyn-item"><span>April Dunford</span><span class="w-dyn-bind-empty"></span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Jennifer Bunting</span><span>LinkedIn</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Scott Shapiro</span><span>Google</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">William Chia</span><span>Styra</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Richard Seroter</span><span>Google</span><span class="company-comma">,</span></div></div></div></div><div class="instructor-container w-condition-invisible"><div class="instructor-info-box"><div class="instructor-job-title">Product Marketing Alliance</div></div></div></div><div class="ondemand-course-item_info-block shrink"><a href="/checkout/advanced-product-marketing-certified" class="enroll-now-red max-width-full w-button">Enroll now</a></div></div><div style="display:none" class="ondemand-course-item_bottom-information"><div class="w-layout-hflex _60--v-block"><h3 class="heading-4">About the course</h3><div class="text-block-82">Carefully curated for senior PMMs, this course bridges the gap between strategy and execution, setting you up for the next stage of your career. </div></div><div class="ondemand-course-item_info-block"><h3 class="heading-4"><span class="w-condition-invisible">Hours</span><span>35+ hours</span><span> worth of learning taken anywhere, anytime!</span></h3><div class="text-block-83">Add a sentence about the OnDemand format and a blurb about being certified. "Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariaztur.</div><a href="/on-demand/advanced-product-marketing-certified" class="learn-more-button is-alternate w-inline-block"><div>See course</div></a></div></div><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095820" href="#" class="ondemand-see-more-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095824" style="display:none" href="#" class="ondemand-see-less-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div><div role="listitem" class="w-dyn-item"><div class="ondemand-course-item"><div class="ondemand-course-item_top-information"><div class="w-layout-hflex _60--h-block"><div class="ondemand-course-item_badge"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4df928f319dc4f787cf2e_PMA_Masters_Competitive_Intelligence_Badge.svg" alt="" class="schedule-badge"/></div><div class="ondemand-course-item_info-block"><div class="schedule-date">Competitive Intelligence Certified: Masters</div><div class="pill-information">Included in Pro+</div></div><div class="ondemand-course-item_info-block"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><p><span>Approx. </span><span>4+ hours</span></p></div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Virtual OnDemand</div></div></div></div><div class="ondemand-course-item_info-block"><div>Instructed by experts from:</div><div class="instructor-container"><div class="w-dyn-list"><div role="list" class="collection-list-5 w-dyn-items"><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Alex McDonnell</span><span>Airtable</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Clara Smyth</span><span>Slack</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Andrew McCotter-Bicknell</span><span>Apollo.io</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Scott Kortright</span><span>BeyondTrust</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Alejandro Rodriguez</span><span>Amazon</span><span class="company-comma">,</span></div></div></div></div><div class="instructor-container w-condition-invisible"><div class="instructor-info-box"><div class="instructor-job-title">Product Marketing Alliance</div></div></div></div><div class="ondemand-course-item_info-block shrink"><a href="/checkout/competitive-intelligence-certified-masters" class="enroll-now-red max-width-full w-button">Enroll now</a></div></div><div style="display:none" class="ondemand-course-item_bottom-information"><div class="w-layout-hflex _60--v-block"><h3 class="heading-4">About the course</h3><div class="text-block-82">Turn data into actionable strategies with our Competitive Intelligence Certification. Outperform your competitors, understand your customers, and navigate your market with newfound precision.</div></div><div class="ondemand-course-item_info-block"><h3 class="heading-4"><span class="w-condition-invisible">Hours</span><span>4+ hours</span><span> worth of learning taken anywhere, anytime!</span></h3><div class="text-block-83">Add a sentence about the OnDemand format and a blurb about being certified. "Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariaztur.</div><a href="/on-demand/competitive-intelligence-certified-masters" class="learn-more-button is-alternate w-inline-block"><div>See course</div></a></div></div><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095820" href="#" class="ondemand-see-more-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095824" style="display:none" href="#" class="ondemand-see-less-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div><div role="listitem" class="w-dyn-item"><div class="ondemand-course-item"><div class="ondemand-course-item_top-information"><div class="w-layout-hflex _60--h-block"><div class="ondemand-course-item_badge"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b50013c83798b9a45ec34c_PMA_Core_Product-Led_Growth_Badge.svg" alt="" class="schedule-badge"/></div><div class="ondemand-course-item_info-block"><div class="schedule-date">Product-Led Growth Certified: Core</div><div class="pill-information">Included in Pro+</div></div><div class="ondemand-course-item_info-block"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><p><span>Approx. </span><span>6+ hours</span></p></div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Virtual OnDemand</div></div></div></div><div class="ondemand-course-item_info-block"><div>Instructed by experts from:</div><div class="instructor-container"><div class="w-dyn-list"><div role="list" class="collection-list-5 w-dyn-items"><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Daniel Kuperman</span><span>Atlassian</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Saswata Biswas</span><span>IU Group</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Eloise Taysom</span><span>Zoa</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Shishir Agrawal</span><span>Google</span><span class="company-comma">,</span></div></div></div></div><div class="instructor-container w-condition-invisible"><div class="instructor-info-box"><div class="instructor-job-title">Product Marketing Alliance</div></div></div></div><div class="ondemand-course-item_info-block shrink"><a href="/checkout/product-led-growth-core" class="enroll-now-red max-width-full w-button">Enroll now</a></div></div><div style="display:none" class="ondemand-course-item_bottom-information"><div class="w-layout-hflex _60--v-block"><h3 class="heading-4">About the course</h3><div class="text-block-82">With this product-led growth certification, you can give your product, company, and career a competitive edge. Leverage real-world examples and case studies to propel you and your organization</div></div><div class="ondemand-course-item_info-block"><h3 class="heading-4"><span class="w-condition-invisible">Hours</span><span>6+ hours</span><span> worth of learning taken anywhere, anytime!</span></h3><div class="text-block-83">Add a sentence about the OnDemand format and a blurb about being certified. "Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariaztur.</div><a href="/on-demand/product-led-growth-certified-core" class="learn-more-button is-alternate w-inline-block"><div>See course</div></a></div></div><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095820" href="#" class="ondemand-see-more-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095824" style="display:none" href="#" class="ondemand-see-less-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div><div role="listitem" class="w-dyn-item"><div class="ondemand-course-item"><div class="ondemand-course-item_top-information"><div class="w-layout-hflex _60--h-block"><div class="ondemand-course-item_badge"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4ffdec02c20b38dd887b1_PMA_Product_Marketing_Fundamentals_Badge.svg" alt="" class="schedule-badge"/></div><div class="ondemand-course-item_info-block"><div class="schedule-date">Product Marketing: Fundamentals</div><div class="pill-information">Included in Pro+</div></div><div class="ondemand-course-item_info-block"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><p><span>Approx. </span><span>1.5+ hours</span></p></div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Virtual OnDemand</div></div></div></div><div class="ondemand-course-item_info-block"><div>Instructed by experts from:</div><div class="instructor-container"><div class="w-dyn-list"><div role="list" class="collection-list-5 w-dyn-items"><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Bryony Pearce</span><span>The Alliance</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Louis Guerrero</span><span>Meta</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Allie Bollman</span><span>Headway</span><span class="company-comma">,</span></div></div></div></div><div class="instructor-container w-condition-invisible"><div class="instructor-info-box"><div class="instructor-job-title">Product Marketing Alliance</div></div></div></div><div class="ondemand-course-item_info-block shrink"><a href="/checkout/product-marketing-fundamentals" class="enroll-now-red max-width-full w-button">Enroll now</a></div></div><div style="display:none" class="ondemand-course-item_bottom-information"><div class="w-layout-hflex _60--v-block"><h3 class="heading-4">About the course</h3><div class="text-block-82">Get the skills, advice, and frameworks you need to build your product marketing career. Tap into expert-led sessions, practical tools, and a thriving community of peers. Embark on your path to success</div></div><div class="ondemand-course-item_info-block"><h3 class="heading-4"><span class="w-condition-invisible">Hours</span><span>1.5+ hours</span><span> worth of learning taken anywhere, anytime!</span></h3><div class="text-block-83">Add a sentence about the OnDemand format and a blurb about being certified. "Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariaztur.</div><a href="/on-demand/product-marketing-fundamentals" class="learn-more-button is-alternate w-inline-block"><div>See course</div></a></div></div><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095820" href="#" class="ondemand-see-more-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095824" style="display:none" href="#" class="ondemand-see-less-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div><div role="listitem" class="w-dyn-item"><div class="ondemand-course-item"><div class="ondemand-course-item_top-information"><div class="w-layout-hflex _60--h-block"><div class="ondemand-course-item_badge"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4fee96e8777705a1c7e85_PMA_Positioning%26Messaging_Fundamentals_Badge.svg" alt="" class="schedule-badge"/></div><div class="ondemand-course-item_info-block"><div class="schedule-date">Positioning & Messaging: Fundamentals </div><div class="pill-information">Included in Pro+</div></div><div class="ondemand-course-item_info-block"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><p><span>Approx. </span><span>3+ hours</span></p></div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Virtual OnDemand</div></div></div></div><div class="ondemand-course-item_info-block"><div>Instructed by experts from:</div><div class="instructor-container"><div class="w-dyn-list"><div role="list" class="collection-list-5 w-dyn-items"><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Bryony Pearce</span><span>The Alliance</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span>Sarah Din</span><span class="w-dyn-bind-empty"></span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Jeevan Patil</span><span>Linksys</span><span class="company-comma">,</span></div></div></div></div><div class="instructor-container w-condition-invisible"><div class="instructor-info-box"><div class="instructor-job-title">Product Marketing Alliance</div></div></div></div><div class="ondemand-course-item_info-block shrink"><a href="/checkout/positioning-messaging-fundamentals" class="enroll-now-red max-width-full w-button">Enroll now</a></div></div><div style="display:none" class="ondemand-course-item_bottom-information"><div class="w-layout-hflex _60--v-block"><h3 class="heading-4">About the course</h3><div class="text-block-82">Kickstart your career and empower yourself with essential marketing skills. Learn key positioning and messaging strategies from the industry's top experts. Start your path to professional growth.</div></div><div class="ondemand-course-item_info-block"><h3 class="heading-4"><span class="w-condition-invisible">Hours</span><span>3+ hours</span><span> worth of learning taken anywhere, anytime!</span></h3><div class="text-block-83">Add a sentence about the OnDemand format and a blurb about being certified. "Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariaztur.</div><a href="/on-demand/positioning-messaging-fundamentals" class="learn-more-button is-alternate w-inline-block"><div>See course</div></a></div></div><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095820" href="#" class="ondemand-see-more-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095824" style="display:none" href="#" class="ondemand-see-less-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div><div role="listitem" class="w-dyn-item"><div class="ondemand-course-item"><div class="ondemand-course-item_top-information"><div class="w-layout-hflex _60--h-block"><div class="ondemand-course-item_badge"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b50a2076baeab122a7d432_PMA_Transitioning_to_PMM_Fundamentals_Badge.svg" alt="" class="schedule-badge"/></div><div class="ondemand-course-item_info-block"><div class="schedule-date">Transitioning to PMM: Fundamentals</div><div class="pill-information">Included in Pro+</div></div><div class="ondemand-course-item_info-block"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><p><span>Approx. </span><span>4+ hours</span></p></div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Virtual OnDemand</div></div></div></div><div class="ondemand-course-item_info-block"><div>Instructed by experts from:</div><div class="instructor-container"><div class="w-dyn-list"><div role="list" class="collection-list-5 w-dyn-items"><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Jennifer Bunting</span><span>LinkedIn</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Louis Guerrero</span><span>Meta</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Sean Broderick</span><span>Sitecore</span><span class="company-comma">,</span></div></div></div></div><div class="instructor-container w-condition-invisible"><div class="instructor-info-box"><div class="instructor-job-title">Product Marketing Alliance</div></div></div></div><div class="ondemand-course-item_info-block shrink"><a href="/checkout/transitioning-to-pmm-fundamentals" class="enroll-now-red max-width-full w-button">Enroll now</a></div></div><div style="display:none" class="ondemand-course-item_bottom-information"><div class="w-layout-hflex _60--v-block"><h3 class="heading-4">About the course</h3><div class="text-block-82">Take charge of your career transition with our comprehensive PMM Fundamentals course. Empower yourself with actionable strategies and move towards an impactful future in product marketing. </div></div><div class="ondemand-course-item_info-block"><h3 class="heading-4"><span class="w-condition-invisible">Hours</span><span>4+ hours</span><span> worth of learning taken anywhere, anytime!</span></h3><div class="text-block-83">Add a sentence about the OnDemand format and a blurb about being certified. "Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariaztur.</div><a href="/on-demand/transitioning-to-pmm-fundamentals" class="learn-more-button is-alternate w-inline-block"><div>See course</div></a></div></div><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095820" href="#" class="ondemand-see-more-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095824" style="display:none" href="#" class="ondemand-see-less-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div><div role="listitem" class="w-dyn-item"><div class="ondemand-course-item"><div class="ondemand-course-item_top-information"><div class="w-layout-hflex _60--h-block"><div class="ondemand-course-item_badge"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4fd569bbabe39a6c4416a_PMA_Masters_Go-To_Market_Badge.svg" alt="" class="schedule-badge"/></div><div class="ondemand-course-item_info-block"><div class="schedule-date">Go-to-Market Certified: Masters</div><div class="pill-information">Included in Pro+</div></div><div class="ondemand-course-item_info-block"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><p><span>Approx. </span><span>5+ hours</span></p></div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Virtual OnDemand</div></div></div></div><div class="ondemand-course-item_info-block"><div>Instructed by experts from:</div><div class="instructor-container"><div class="w-dyn-list"><div role="list" class="collection-list-5 w-dyn-items"><div role="listitem" class="instructor-company w-dyn-item"><span>April Dunford</span><span class="w-dyn-bind-empty"></span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Rohan Ramesh</span><span>Entrust</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Kavya Nath</span><span>Meta</span><span class="company-comma">,</span></div></div></div></div><div class="instructor-container w-condition-invisible"><div class="instructor-info-box"><div class="instructor-job-title">Product Marketing Alliance</div></div></div></div><div class="ondemand-course-item_info-block shrink"><a href="/checkout/go-to-market-certified-masters" class="enroll-now-red max-width-full w-button">Enroll now</a></div></div><div style="display:none" class="ondemand-course-item_bottom-information"><div class="w-layout-hflex _60--v-block"><h3 class="heading-4">About the course</h3><div class="text-block-82">Your roadmap to strategic product launches and continued market success begins right here. Elevate your go-to-market expertise with our comprehensive go-to-market course and certification.</div></div><div class="ondemand-course-item_info-block"><h3 class="heading-4"><span class="w-condition-invisible">Hours</span><span>5+ hours</span><span> worth of learning taken anywhere, anytime!</span></h3><div class="text-block-83">Add a sentence about the OnDemand format and a blurb about being certified. "Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariaztur.</div><a href="/on-demand/go-to-market-certified-masters" class="learn-more-button is-alternate w-inline-block"><div>See course</div></a></div></div><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095820" href="#" class="ondemand-see-more-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095824" style="display:none" href="#" class="ondemand-see-less-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div><div role="listitem" class="w-dyn-item"><div class="ondemand-course-item"><div class="ondemand-course-item_top-information"><div class="w-layout-hflex _60--h-block"><div class="ondemand-course-item_badge"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b5097acc6bf294c584bda8_PMA_Sales_Enablement_Fundamentals_Badge.svg" alt="" class="schedule-badge"/></div><div class="ondemand-course-item_info-block"><div class="schedule-date">Sales Enablement: Fundamentals</div><div class="pill-information">Included in Pro+</div></div><div class="ondemand-course-item_info-block"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><p><span>Approx. </span><span>4+ hours</span></p></div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Virtual OnDemand</div></div></div></div><div class="ondemand-course-item_info-block"><div>Instructed by experts from:</div><div class="instructor-container"><div class="w-dyn-list"><div role="list" class="collection-list-5 w-dyn-items"><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Brenda Vinta Harris</span><span>Oracle</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Julie Newhouse</span><span>Mural</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Trenton Bloom</span><span>Freshworks</span><span class="company-comma">,</span></div></div></div></div><div class="instructor-container w-condition-invisible"><div class="instructor-info-box"><div class="instructor-job-title">Product Marketing Alliance</div></div></div></div><div class="ondemand-course-item_info-block shrink"><a href="/checkout/sales-enablement-fundamentals" class="enroll-now-red max-width-full w-button">Enroll now</a></div></div><div style="display:none" class="ondemand-course-item_bottom-information"><div class="w-layout-hflex _60--v-block"><h3 class="heading-4">About the course</h3><div class="text-block-82">Revolutionize your sales performance. Let this course guide you in fostering sales empowerment and driving revenue growth, learn from industry veterans and become the linchpin in your product </div></div><div class="ondemand-course-item_info-block"><h3 class="heading-4"><span class="w-condition-invisible">Hours</span><span>4+ hours</span><span> worth of learning taken anywhere, anytime!</span></h3><div class="text-block-83">Add a sentence about the OnDemand format and a blurb about being certified. "Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariaztur.</div><a href="/on-demand/sales-enablement-fundamentals" class="learn-more-button is-alternate w-inline-block"><div>See course</div></a></div></div><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095820" href="#" class="ondemand-see-more-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095824" style="display:none" href="#" class="ondemand-see-less-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div><div role="listitem" class="w-dyn-item"><div class="ondemand-course-item"><div class="ondemand-course-item_top-information"><div class="w-layout-hflex _60--h-block"><div class="ondemand-course-item_badge"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b508e5bc8aa3466445644b_PMA_Core_Sales_Enablement_Badge.svg" alt="" class="schedule-badge"/></div><div class="ondemand-course-item_info-block"><div class="schedule-date">Sales Enablement Certified: Core</div><div class="pill-information">Included in Pro+</div></div><div class="ondemand-course-item_info-block"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><p><span>Approx. </span><span>13+ hours</span></p></div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Virtual OnDemand</div></div></div></div><div class="ondemand-course-item_info-block"><div>Instructed by experts from:</div><div class="instructor-container"><div class="w-dyn-list"><div role="list" class="collection-list-5 w-dyn-items"><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Sheevaun Thatcher</span><span>Salesforce</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Tom Cheriyan</span><span>Rattle</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Laura Welch</span><span>HP</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Rob Hornish</span><span>Redaptive</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Sapphire Reels</span><span>Atlassian</span><span class="company-comma">,</span></div></div></div></div><div class="instructor-container w-condition-invisible"><div class="instructor-info-box"><div class="instructor-job-title">Product Marketing Alliance</div></div></div></div><div class="ondemand-course-item_info-block shrink"><a href="/checkout/sales-enablement-certified-core" class="enroll-now-red max-width-full w-button">Enroll now</a></div></div><div style="display:none" class="ondemand-course-item_bottom-information"><div class="w-layout-hflex _60--v-block"><h3 class="heading-4">About the course</h3><div class="text-block-82">Grow professionally and drive revenue. Master sales enablement with our certification program, and equip yourself with the skills and confidence needed to succeed in today's competitive marketplace.</div></div><div class="ondemand-course-item_info-block"><h3 class="heading-4"><span class="w-condition-invisible">Hours</span><span>13+ hours</span><span> worth of learning taken anywhere, anytime!</span></h3><div class="text-block-83">Add a sentence about the OnDemand format and a blurb about being certified. "Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariaztur.</div><a href="/on-demand/sales-enablement-certified" class="learn-more-button is-alternate w-inline-block"><div>See course</div></a></div></div><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095820" href="#" class="ondemand-see-more-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095824" style="display:none" href="#" class="ondemand-see-less-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div><div role="listitem" class="w-dyn-item"><div class="ondemand-course-item"><div class="ondemand-course-item_top-information"><div class="w-layout-hflex _60--h-block"><div class="ondemand-course-item_badge"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4ea9b9db692f51cec6734_PMA_Masters_Customer_Advisory_Boards_Badge.svg" alt="" class="schedule-badge"/></div><div class="ondemand-course-item_info-block"><div class="schedule-date">Customer Advisory Boards Certified: Masters</div><div class="pill-information">Included in Pro+</div></div><div class="ondemand-course-item_info-block"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><p><span>Approx. </span><span>3+ hours</span></p></div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Virtual OnDemand</div></div></div></div><div class="ondemand-course-item_info-block"><div>Instructed by experts from:</div><div class="instructor-container w-condition-invisible"><div class="w-dyn-list"><div class="w-dyn-empty"><div>No items found.</div></div></div></div><div class="instructor-container"><div class="instructor-info-box"><div class="instructor-job-title">Product Marketing Alliance</div></div></div></div><div class="ondemand-course-item_info-block shrink"><a href="/checkout/customer-advisory-boards-certified-masters" class="enroll-now-red max-width-full w-button">Enroll now</a></div></div><div style="display:none" class="ondemand-course-item_bottom-information"><div class="w-layout-hflex _60--v-block"><h3 class="heading-4">About the course</h3><div class="text-block-82">Unlock the power of customer advisory boards with our comprehensive course. Learn how to craft a successful CAB strategy, turning insights into actions and driving significant business growth. </div></div><div class="ondemand-course-item_info-block"><h3 class="heading-4"><span class="w-condition-invisible">Hours</span><span>3+ hours</span><span> worth of learning taken anywhere, anytime!</span></h3><div class="text-block-83">Add a sentence about the OnDemand format and a blurb about being certified. "Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariaztur.</div><a href="/on-demand/customer-advisory-boards-certified" class="learn-more-button is-alternate w-inline-block"><div>See course</div></a></div></div><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095820" href="#" class="ondemand-see-more-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095824" style="display:none" href="#" class="ondemand-see-less-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div><div role="listitem" class="w-dyn-item"><div class="ondemand-course-item"><div class="ondemand-course-item_top-information"><div class="w-layout-hflex _60--h-block"><div class="ondemand-course-item_badge"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b509e77b5a2d0cb4c6da01_PMA_Masters_Storytelling_Badge.svg" alt="" class="schedule-badge"/></div><div class="ondemand-course-item_info-block"><div class="schedule-date">Storytelling Certified: Masters</div><div class="pill-information">Included in Pro+</div></div><div class="ondemand-course-item_info-block"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><p><span>Approx. </span><span>4+ hours</span></p></div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Virtual OnDemand</div></div></div></div><div class="ondemand-course-item_info-block"><div>Instructed by experts from:</div><div class="instructor-container w-condition-invisible"><div class="w-dyn-list"><div class="w-dyn-empty"><div>No items found.</div></div></div></div><div class="instructor-container"><div class="instructor-info-box"><div class="instructor-job-title">Product Marketing Alliance</div></div></div></div><div class="ondemand-course-item_info-block shrink"><a href="/checkout/storytelling-certified-masters" class="enroll-now-red max-width-full w-button">Enroll now</a></div></div><div style="display:none" class="ondemand-course-item_bottom-information"><div class="w-layout-hflex _60--v-block"><h3 class="heading-4">About the course</h3><div class="text-block-82">Speak the language of your audience through impactful storytelling. Our Storytelling Certified: Masters course provides you with the tools you need to create a captivating brand narrative.</div></div><div class="ondemand-course-item_info-block"><h3 class="heading-4"><span class="w-condition-invisible">Hours</span><span>4+ hours</span><span> worth of learning taken anywhere, anytime!</span></h3><div class="text-block-83">Add a sentence about the OnDemand format and a blurb about being certified. "Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariaztur.</div><a href="/on-demand/storytelling-certified-masters" class="learn-more-button is-alternate w-inline-block"><div>See course</div></a></div></div><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095820" href="#" class="ondemand-see-more-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095824" style="display:none" href="#" class="ondemand-see-less-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div><div role="listitem" class="w-dyn-item"><div class="ondemand-course-item"><div class="ondemand-course-item_top-information"><div class="w-layout-hflex _60--h-block"><div class="ondemand-course-item_badge"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4fdcaea8cfe99a58f4467_PMA_Masters_Marketing_Badge.svg" alt="" class="schedule-badge"/></div><div class="ondemand-course-item_info-block"><div class="schedule-date">Marketing Certified: Masters</div><div class="pill-information">Included in Pro+</div></div><div class="ondemand-course-item_info-block"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><p><span>Approx. </span><span>3+ hours</span></p></div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Virtual OnDemand</div></div></div></div><div class="ondemand-course-item_info-block"><div>Instructed by experts from:</div><div class="instructor-container"><div class="w-dyn-list"><div role="list" class="collection-list-5 w-dyn-items"><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Elliott Rayner</span><span>OWOW</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span>Mary Sheehan</span><span class="w-dyn-bind-empty"></span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Yannick Kpodar</span><span>Amenitiz</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Brenda Vinta Harris</span><span>Oracle</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Div Manickam</span><span>Celigo</span><span class="company-comma">,</span></div></div></div></div><div class="instructor-container w-condition-invisible"><div class="instructor-info-box"><div class="instructor-job-title">Product Marketing Alliance</div></div></div></div><div class="ondemand-course-item_info-block shrink"><a href="/checkout/marketing-certified-masters" class="enroll-now-red max-width-full w-button">Enroll now</a></div></div><div style="display:none" class="ondemand-course-item_bottom-information"><div class="w-layout-hflex _60--v-block"><h3 class="heading-4">About the course</h3><div class="text-block-82">Unleash your marketing potential with Marketing Certified Masters. Gain expert insights, actionable strategies, and customizable templates that’ll propel you into the role of CMO. </div></div><div class="ondemand-course-item_info-block"><h3 class="heading-4"><span class="w-condition-invisible">Hours</span><span>3+ hours</span><span> worth of learning taken anywhere, anytime!</span></h3><div class="text-block-83">Add a sentence about the OnDemand format and a blurb about being certified. "Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariaztur.</div><a href="/on-demand/marketing-certified-masters" class="learn-more-button is-alternate w-inline-block"><div>See course</div></a></div></div><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095820" href="#" class="ondemand-see-more-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095824" style="display:none" href="#" class="ondemand-see-less-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div><div role="listitem" class="w-dyn-item"><div class="ondemand-course-item"><div class="ondemand-course-item_top-information"><div class="w-layout-hflex _60--h-block"><div class="ondemand-course-item_badge"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4ff593815f5475166f6cd_PMA_Masters_Pricing_Badge.svg" alt="" class="schedule-badge"/></div><div class="ondemand-course-item_info-block"><div class="schedule-date">Pricing Certified: Masters</div><div class="pill-information">Included in Pro+</div></div><div class="ondemand-course-item_info-block"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><p><span>Approx. </span><span>5+ hours</span></p></div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Virtual OnDemand</div></div></div></div><div class="ondemand-course-item_info-block"><div>Instructed by experts from:</div><div class="instructor-container"><div class="w-dyn-list"><div role="list" class="collection-list-5 w-dyn-items"><div role="listitem" class="instructor-company w-dyn-item"><span>Tamara Grominsky</span><span class="w-dyn-bind-empty"></span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Ria Bhavnani</span><span>Shopify</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Alan Albert</span><span>MarketFit</span><span class="company-comma">,</span></div></div></div></div><div class="instructor-container w-condition-invisible"><div class="instructor-info-box"><div class="instructor-job-title">Product Marketing Alliance</div></div></div></div><div class="ondemand-course-item_info-block shrink"><a href="/checkout/pricing-certified-masters" class="enroll-now-red max-width-full w-button">Enroll now</a></div></div><div style="display:none" class="ondemand-course-item_bottom-information"><div class="w-layout-hflex _60--v-block"><h3 class="heading-4">About the course</h3><div class="text-block-82">Gain the knowledge and tools to make informed pricing decisions and give your offering a competitive edge.</div></div><div class="ondemand-course-item_info-block"><h3 class="heading-4"><span class="w-condition-invisible">Hours</span><span>5+ hours</span><span> worth of learning taken anywhere, anytime!</span></h3><div class="text-block-83">Add a sentence about the OnDemand format and a blurb about being certified. "Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariaztur.</div><a href="/on-demand/pricing-certified-masters" class="learn-more-button is-alternate w-inline-block"><div>See course</div></a></div></div><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095820" href="#" class="ondemand-see-more-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095824" style="display:none" href="#" class="ondemand-see-less-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div><div role="listitem" class="w-dyn-item"><div class="ondemand-course-item"><div class="ondemand-course-item_top-information"><div class="w-layout-hflex _60--h-block"><div class="ondemand-course-item_badge"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4fe6e5510c47e469af962_PMA_Masters_Narrative_Design_Badge.svg" alt="" class="schedule-badge"/></div><div class="ondemand-course-item_info-block"><div class="schedule-date">Narrative Design Certified: Masters</div><div class="pill-information">Included in Pro+</div></div><div class="ondemand-course-item_info-block"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><p><span>Approx. </span><span>4+ hours</span></p></div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Virtual OnDemand</div></div></div></div><div class="ondemand-course-item_info-block"><div>Instructed by experts from:</div><div class="instructor-container"><div class="w-dyn-list"><div role="list" class="collection-list-5 w-dyn-items"><div role="listitem" class="instructor-company w-dyn-item"><span>Marcus Andrews</span><span class="w-dyn-bind-empty"></span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Tom Logan</span><span>Cohley</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Jennifer Wang</span><span>Cohley</span><span class="company-comma">,</span></div></div></div></div><div class="instructor-container w-condition-invisible"><div class="instructor-info-box"><div class="instructor-job-title">Product Marketing Alliance</div></div></div></div><div class="ondemand-course-item_info-block shrink"><a href="/checkout/narrative-design-certified-masters" class="enroll-now-red max-width-full w-button">Enroll now</a></div></div><div style="display:none" class="ondemand-course-item_bottom-information"><div class="w-layout-hflex _60--v-block"><h3 class="heading-4">About the course</h3><div class="text-block-82">Redefine your product's positioning and learn to craft interactive storylines that shape user experiences, differentiate your brand, and create lasting market impact. </div></div><div class="ondemand-course-item_info-block"><h3 class="heading-4"><span class="w-condition-invisible">Hours</span><span>4+ hours</span><span> worth of learning taken anywhere, anytime!</span></h3><div class="text-block-83">Add a sentence about the OnDemand format and a blurb about being certified. "Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariaztur.</div><a href="/on-demand/narrative-design-certified" class="learn-more-button is-alternate w-inline-block"><div>See course</div></a></div></div><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095820" href="#" class="ondemand-see-more-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095824" style="display:none" href="#" class="ondemand-see-less-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div><div role="listitem" class="w-dyn-item"><div class="ondemand-course-item"><div class="ondemand-course-item_top-information"><div class="w-layout-hflex _60--h-block"><div class="ondemand-course-item_badge"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4e16862d8fb795cf99b12_PMA_Masters_Cross_Functional_Collaboration_Badge.svg" alt="" class="schedule-badge"/></div><div class="ondemand-course-item_info-block"><div class="schedule-date">Cross-Functional Collaboration Certified: Masters</div><div class="pill-information">Included in Pro+</div></div><div class="ondemand-course-item_info-block"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><p><span>Approx. </span><span>3+ hours</span></p></div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Virtual OnDemand</div></div></div></div><div class="ondemand-course-item_info-block"><div>Instructed by experts from:</div><div class="instructor-container"><div class="w-dyn-list"><div role="list" class="collection-list-5 w-dyn-items"><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Alison Hayter</span><span>Loopio</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span>Tamara Grominsky</span><span class="w-dyn-bind-empty"></span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Erica Jenkins</span><span>Crayon</span><span class="company-comma">,</span></div></div></div></div><div class="instructor-container w-condition-invisible"><div class="instructor-info-box"><div class="instructor-job-title">Product Marketing Alliance</div></div></div></div><div class="ondemand-course-item_info-block shrink"><a href="/checkout/cross-functional-collaboration-certified-masters" class="enroll-now-red max-width-full w-button">Enroll now</a></div></div><div style="display:none" class="ondemand-course-item_bottom-information"><div class="w-layout-hflex _60--v-block"><h3 class="heading-4">About the course</h3><div class="text-block-82">Gain the skills to unite teams, streamline processes, and deliver remarkable results with our certification course. Embrace the challenge and excel.</div></div><div class="ondemand-course-item_info-block"><h3 class="heading-4"><span class="w-condition-invisible">Hours</span><span>3+ hours</span><span> worth of learning taken anywhere, anytime!</span></h3><div class="text-block-83">Add a sentence about the OnDemand format and a blurb about being certified. "Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariaztur.</div><a href="/on-demand/cross-functional-collaboration-certified-masters" class="learn-more-button is-alternate w-inline-block"><div>See course</div></a></div></div><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095820" href="#" class="ondemand-see-more-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095824" style="display:none" href="#" class="ondemand-see-less-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div><div role="listitem" class="w-dyn-item"><div class="ondemand-course-item"><div class="ondemand-course-item_top-information"><div class="w-layout-hflex _60--h-block"><div class="ondemand-course-item_badge"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4feadcc72b00cc41d3511_PMA_Masters_Persona_Badge.svg" alt="" class="schedule-badge"/></div><div class="ondemand-course-item_info-block"><div class="schedule-date">Persona Certified: Masters</div><div class="pill-information">Included in Pro+</div></div><div class="ondemand-course-item_info-block"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><p><span>Approx. </span><span>7+ hours</span></p></div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Virtual OnDemand</div></div></div></div><div class="ondemand-course-item_info-block"><div>Instructed by experts from:</div><div class="instructor-container"><div class="w-dyn-list"><div role="list" class="collection-list-5 w-dyn-items"><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Sridhar Karnam</span><span>Salesforce</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Georgia Diaconescu</span><span>Canva</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Trevor Daughney</span><span>Picus Security</span><span class="company-comma">,</span></div></div></div></div><div class="instructor-container w-condition-invisible"><div class="instructor-info-box"><div class="instructor-job-title">Product Marketing Alliance</div></div></div></div><div class="ondemand-course-item_info-block shrink"><a href="/checkout/persona-certified-masters" class="enroll-now-red max-width-full w-button">Enroll now</a></div></div><div style="display:none" class="ondemand-course-item_bottom-information"><div class="w-layout-hflex _60--v-block"><h3 class="heading-4">About the course</h3><div class="text-block-82">Access practical tips, real-life case studies, and expert advice to help you craft effective customer personas with our persona certification. </div></div><div class="ondemand-course-item_info-block"><h3 class="heading-4"><span class="w-condition-invisible">Hours</span><span>7+ hours</span><span> worth of learning taken anywhere, anytime!</span></h3><div class="text-block-83">Add a sentence about the OnDemand format and a blurb about being certified. "Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariaztur.</div><a href="/on-demand/persona-certified-masters" class="learn-more-button is-alternate w-inline-block"><div>See course</div></a></div></div><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095820" href="#" class="ondemand-see-more-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095824" style="display:none" href="#" class="ondemand-see-less-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div><div role="listitem" class="w-dyn-item"><div class="ondemand-course-item"><div class="ondemand-course-item_top-information"><div class="w-layout-hflex _60--h-block"><div class="ondemand-course-item_badge"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4fe3ccea4a050b1a11665_PMA_Masters_Metrics_Badge.svg" alt="" class="schedule-badge"/></div><div class="ondemand-course-item_info-block"><div class="schedule-date">Metrics Certified: Masters</div><div class="pill-information">Included in Pro+</div></div><div class="ondemand-course-item_info-block"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><p><span>Approx. </span><span>3+ hours</span></p></div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Virtual OnDemand</div></div></div></div><div class="ondemand-course-item_info-block"><div>Instructed by experts from:</div><div class="instructor-container"><div class="w-dyn-list"><div role="list" class="collection-list-5 w-dyn-items"><div role="listitem" class="instructor-company w-dyn-item"><span>Mary Sheehan</span><span class="w-dyn-bind-empty"></span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Aaron Brennan</span><span>Redox</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Scott Shapiro</span><span>Google</span><span class="company-comma">,</span></div></div></div></div><div class="instructor-container w-condition-invisible"><div class="instructor-info-box"><div class="instructor-job-title">Product Marketing Alliance</div></div></div></div><div class="ondemand-course-item_info-block shrink"><a href="/checkout/metrics-certified-masters" class="enroll-now-red max-width-full w-button">Enroll now</a></div></div><div style="display:none" class="ondemand-course-item_bottom-information"><div class="w-layout-hflex _60--v-block"><h3 class="heading-4">About the course</h3><div class="text-block-82">Elevate your marketing prowess with our Metrics Certified: Masters course. Learn how to navigate complex data landscapes, implement impactful OKRs, and drive consistent growth.</div></div><div class="ondemand-course-item_info-block"><h3 class="heading-4"><span class="w-condition-invisible">Hours</span><span>3+ hours</span><span> worth of learning taken anywhere, anytime!</span></h3><div class="text-block-83">Add a sentence about the OnDemand format and a blurb about being certified. "Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariaztur.</div><a href="/on-demand/metrics-certified-masters" class="learn-more-button is-alternate w-inline-block"><div>See course</div></a></div></div><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095820" href="#" class="ondemand-see-more-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095824" style="display:none" href="#" class="ondemand-see-less-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div><div role="listitem" class="w-dyn-item"><div class="ondemand-course-item"><div class="ondemand-course-item_top-information"><div class="w-layout-hflex _60--h-block"><div class="ondemand-course-item_badge"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b5093d928f8cea2c728c87_PMA_Masters_Sales_Enablement_Badge.svg" alt="" class="schedule-badge"/></div><div class="ondemand-course-item_info-block"><div class="schedule-date">Sales Enablement Certified: Masters</div><div class="pill-information">Included in Pro+</div></div><div class="ondemand-course-item_info-block"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><p><span>Approx. </span><span>4+ hours</span></p></div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Virtual OnDemand</div></div></div></div><div class="ondemand-course-item_info-block"><div>Instructed by experts from:</div><div class="instructor-container"><div class="w-dyn-list"><div role="list" class="collection-list-5 w-dyn-items"><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Sapphire Reels</span><span>Atlassian</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span>Darlene Samer</span><span class="w-dyn-bind-empty"></span><span class="company-comma">,</span></div></div></div></div><div class="instructor-container w-condition-invisible"><div class="instructor-info-box"><div class="instructor-job-title">Product Marketing Alliance</div></div></div></div><div class="ondemand-course-item_info-block shrink"><a href="/checkout/sales-enablement-certified-masters" class="enroll-now-red max-width-full w-button">Enroll now</a></div></div><div style="display:none" class="ondemand-course-item_bottom-information"><div class="w-layout-hflex _60--v-block"><h3 class="heading-4">About the course</h3><div class="text-block-82">Take control of your sales productivity with our sales enablement certification. Enhance customer experience, drive business growth, and surpass your sales benchmarks.</div></div><div class="ondemand-course-item_info-block"><h3 class="heading-4"><span class="w-condition-invisible">Hours</span><span>4+ hours</span><span> worth of learning taken anywhere, anytime!</span></h3><div class="text-block-83">Add a sentence about the OnDemand format and a blurb about being certified. "Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariaztur.</div><a href="/on-demand/sales-enablement-certified-masters" class="learn-more-button is-alternate w-inline-block"><div>See course</div></a></div></div><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095820" href="#" class="ondemand-see-more-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095824" style="display:none" href="#" class="ondemand-see-less-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div><div role="listitem" class="w-dyn-item"><div class="ondemand-course-item"><div class="ondemand-course-item_top-information"><div class="w-layout-hflex _60--h-block"><div class="ondemand-course-item_badge"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4e12f72560ea869207769_PMA_Masters_Consumer_Psychology_Badge.svg" alt="" class="schedule-badge"/></div><div class="ondemand-course-item_info-block"><div class="schedule-date">Consumer Psychology Certified: Masters</div><div class="pill-information">Included in Pro+</div></div><div class="ondemand-course-item_info-block"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><p><span>Approx. </span><span>4+ hours</span></p></div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Virtual OnDemand</div></div></div></div><div class="ondemand-course-item_info-block"><div>Instructed by experts from:</div><div class="instructor-container w-condition-invisible"><div class="w-dyn-list"><div class="w-dyn-empty"><div>No items found.</div></div></div></div><div class="instructor-container"><div class="instructor-info-box"><div class="instructor-job-title">Product Marketing Alliance</div></div></div></div><div class="ondemand-course-item_info-block shrink"><a href="/checkout/consumer-psychology-certified-masters" class="enroll-now-red max-width-full w-button">Enroll now</a></div></div><div style="display:none" class="ondemand-course-item_bottom-information"><div class="w-layout-hflex _60--v-block"><h3 class="heading-4">About the course</h3><div class="text-block-82">Harness the power of behavioral economics with our Consumer Psychology: Masters course. Shape customer interactions and drive growth like never before. </div></div><div class="ondemand-course-item_info-block"><h3 class="heading-4"><span class="w-condition-invisible">Hours</span><span>4+ hours</span><span> worth of learning taken anywhere, anytime!</span></h3><div class="text-block-83">Add a sentence about the OnDemand format and a blurb about being certified. "Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariaztur.</div><a href="/on-demand/consumer-psychology-certified-masters" class="learn-more-button is-alternate w-inline-block"><div>See course</div></a></div></div><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095820" href="#" class="ondemand-see-more-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095824" style="display:none" href="#" class="ondemand-see-less-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div><div role="listitem" class="w-dyn-item"><div class="ondemand-course-item"><div class="ondemand-course-item_top-information"><div class="w-layout-hflex _60--h-block"><div class="ondemand-course-item_badge"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b509b2d39c1521edf083a3_PMA_Masters_Segmentation_Badge.svg" alt="" class="schedule-badge"/></div><div class="ondemand-course-item_info-block"><div class="schedule-date">Segmentation Certified: Masters</div><div class="pill-information">Included in Pro+</div></div><div class="ondemand-course-item_info-block"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><p><span>Approx. </span><span>3+ hours</span></p></div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Virtual OnDemand</div></div></div></div><div class="ondemand-course-item_info-block"><div>Instructed by experts from:</div><div class="instructor-container w-condition-invisible"><div class="w-dyn-list"><div class="w-dyn-empty"><div>No items found.</div></div></div></div><div class="instructor-container"><div class="instructor-info-box"><div class="instructor-job-title">Product Marketing Alliance</div></div></div></div><div class="ondemand-course-item_info-block shrink"><a href="/checkout/segmentation-certified-masters" class="enroll-now-red max-width-full w-button">Enroll now</a></div></div><div style="display:none" class="ondemand-course-item_bottom-information"><div class="w-layout-hflex _60--v-block"><h3 class="heading-4">About the course</h3><div class="text-block-82">Segmentation Certified equips you with a tried and tested framework to identify and understand your best customers to deliver hyper-focused campaigns everytime.</div></div><div class="ondemand-course-item_info-block"><h3 class="heading-4"><span class="w-condition-invisible">Hours</span><span>3+ hours</span><span> worth of learning taken anywhere, anytime!</span></h3><div class="text-block-83">Add a sentence about the OnDemand format and a blurb about being certified. "Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariaztur.</div><a href="/on-demand/segmentation-certified-masters" class="learn-more-button is-alternate w-inline-block"><div>See course</div></a></div></div><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095820" href="#" class="ondemand-see-more-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095824" style="display:none" href="#" class="ondemand-see-less-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div><div role="listitem" class="w-dyn-item"><div class="ondemand-course-item"><div class="ondemand-course-item_top-information"><div class="w-layout-hflex _60--h-block"><div class="ondemand-course-item_badge"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4de964b98a61a77b2b6a1_PMA_Masters_Analyst_Relations_Badge.svg" alt="" class="schedule-badge"/></div><div class="ondemand-course-item_info-block"><div class="schedule-date">Analyst Relations Certified: Masters</div><div class="pill-information">Included in Pro+</div></div><div class="ondemand-course-item_info-block"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><p><span>Approx. </span><span>2+ hours</span></p></div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Virtual OnDemand</div></div></div></div><div class="ondemand-course-item_info-block"><div>Instructed by experts from:</div><div class="instructor-container"><div class="w-dyn-list"><div role="list" class="collection-list-5 w-dyn-items"><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Daniel Kuperman</span><span>Atlassian</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Heather Moses</span><span>Cornerstone OnDemand</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">William Chia</span><span>Styra</span><span class="company-comma">,</span></div></div></div></div><div class="instructor-container w-condition-invisible"><div class="instructor-info-box"><div class="instructor-job-title">Product Marketing Alliance</div></div></div></div><div class="ondemand-course-item_info-block shrink"><a href="/checkout/analyst-relations-certified-masters" class="enroll-now-red max-width-full w-button">Enroll now</a></div></div><div style="display:none" class="ondemand-course-item_bottom-information"><div class="w-layout-hflex _60--v-block"><h3 class="heading-4">About the course</h3><div class="text-block-82">Learn how to devise effective analyst relations strategies, collaborate with the right firms, and succeed at analyst briefings with this analyst relations certification. </div></div><div class="ondemand-course-item_info-block"><h3 class="heading-4"><span class="w-condition-invisible">Hours</span><span>2+ hours</span><span> worth of learning taken anywhere, anytime!</span></h3><div class="text-block-83">Add a sentence about the OnDemand format and a blurb about being certified. "Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariaztur.</div><a href="/on-demand/analyst-relations-certified-masters" class="learn-more-button is-alternate w-inline-block"><div>See course</div></a></div></div><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095820" href="#" class="ondemand-see-more-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095824" style="display:none" href="#" class="ondemand-see-less-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div><div role="listitem" class="w-dyn-item"><div class="ondemand-course-item"><div class="ondemand-course-item_top-information"><div class="w-layout-hflex _60--h-block"><div class="ondemand-course-item_badge"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4fd95f7b0d262c03eb958_PMA_Masters_Market_Research_Badge.svg" alt="" class="schedule-badge"/></div><div class="ondemand-course-item_info-block"><div class="schedule-date">Market Research Certified: Masters</div><div class="pill-information">Included in Pro+</div></div><div class="ondemand-course-item_info-block"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><p><span>Approx. </span><span>8+ hours</span></p></div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Virtual OnDemand</div></div></div></div><div class="ondemand-course-item_info-block"><div>Instructed by experts from:</div><div class="instructor-container"><div class="w-dyn-list"><div role="list" class="collection-list-5 w-dyn-items"><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Bożena Pieniazek</span><span>Meister</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Alex McDonnell</span><span>Airtable</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Daniel Kuperman</span><span>Atlassian</span><span class="company-comma">,</span></div></div></div></div><div class="instructor-container w-condition-invisible"><div class="instructor-info-box"><div class="instructor-job-title">Product Marketing Alliance</div></div></div></div><div class="ondemand-course-item_info-block shrink"><a href="/checkout/market-research-certified-masters" class="enroll-now-red max-width-full w-button">Enroll now</a></div></div><div style="display:none" class="ondemand-course-item_bottom-information"><div class="w-layout-hflex _60--v-block"><h3 class="heading-4">About the course</h3><div class="text-block-82">Boost your product marketing skills with our comprehensive market research course. A hands-on journey offering expert insights, practical skills, and real-world application. </div></div><div class="ondemand-course-item_info-block"><h3 class="heading-4"><span class="w-condition-invisible">Hours</span><span>8+ hours</span><span> worth of learning taken anywhere, anytime!</span></h3><div class="text-block-83">Add a sentence about the OnDemand format and a blurb about being certified. "Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariaztur.</div><a href="/on-demand/market-research-certified" class="learn-more-button is-alternate w-inline-block"><div>See course</div></a></div></div><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095820" href="#" class="ondemand-see-more-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095824" style="display:none" href="#" class="ondemand-see-less-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div><div role="listitem" class="w-dyn-item"><div class="ondemand-course-item"><div class="ondemand-course-item_top-information"><div class="w-layout-hflex _60--h-block"><div class="ondemand-course-item_badge"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4fe01e76227ac11656b9f_PMA_Masters_Messaging_Badge.svg" alt="" class="schedule-badge"/></div><div class="ondemand-course-item_info-block"><div class="schedule-date">Messaging Certified: Masters</div><div class="pill-information">Included in Pro+</div></div><div class="ondemand-course-item_info-block"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><p><span>Approx. </span><span>4+ hours</span></p></div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Virtual OnDemand</div></div></div></div><div class="ondemand-course-item_info-block"><div>Instructed by experts from:</div><div class="instructor-container"><div class="w-dyn-list"><div role="list" class="collection-list-5 w-dyn-items"><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Div Manickam</span><span>Celigo</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">James Doman-Pipe</span><span>Remote</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Holly Watson</span><span>Amazon Web Services (AWS)</span><span class="company-comma">,</span></div></div></div></div><div class="instructor-container w-condition-invisible"><div class="instructor-info-box"><div class="instructor-job-title">Product Marketing Alliance</div></div></div></div><div class="ondemand-course-item_info-block shrink"><a href="/checkout/messaging-certified-masters" class="enroll-now-red max-width-full w-button">Enroll now</a></div></div><div style="display:none" class="ondemand-course-item_bottom-information"><div class="w-layout-hflex _60--v-block"><h3 class="heading-4">About the course</h3><div class="text-block-82">Effective messaging is the key to articulating your product’s value. Learn from experienced experts, achieve professional growth, and accelerate your product’s success.</div></div><div class="ondemand-course-item_info-block"><h3 class="heading-4"><span class="w-condition-invisible">Hours</span><span>4+ hours</span><span> worth of learning taken anywhere, anytime!</span></h3><div class="text-block-83">Add a sentence about the OnDemand format and a blurb about being certified. "Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariaztur.</div><a href="/on-demand/messaging-certified" class="learn-more-button is-alternate w-inline-block"><div>See course</div></a></div></div><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095820" href="#" class="ondemand-see-more-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095824" style="display:none" href="#" class="ondemand-see-less-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div><div role="listitem" class="w-dyn-item"><div class="ondemand-course-item"><div class="ondemand-course-item_top-information"><div class="w-layout-hflex _60--h-block"><div class="ondemand-course-item_badge"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4ed099756d918071464bb_PMA_Masters_Customer_Research_Badge.svg" alt="" class="schedule-badge"/></div><div class="ondemand-course-item_info-block"><div class="schedule-date">Customer Research Certified: Masters</div><div class="pill-information">Included in Pro+</div></div><div class="ondemand-course-item_info-block"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><p><span>Approx. </span><span>3+ hours</span></p></div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Virtual OnDemand</div></div></div></div><div class="ondemand-course-item_info-block"><div>Instructed by experts from:</div><div class="instructor-container"><div class="w-dyn-list"><div role="list" class="collection-list-5 w-dyn-items"><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Lauren Culbertson</span><span>LoopVOC</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Dana Rosenberg</span><span>Mastercard</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Gaurav Jaiswal</span><span>Pearson</span><span class="company-comma">,</span></div></div></div></div><div class="instructor-container w-condition-invisible"><div class="instructor-info-box"><div class="instructor-job-title">Product Marketing Alliance</div></div></div></div><div class="ondemand-course-item_info-block shrink"><a href="/checkout/customer-research-certified-masters" class="enroll-now-red max-width-full w-button">Enroll now</a></div></div><div style="display:none" class="ondemand-course-item_bottom-information"><div class="w-layout-hflex _60--v-block"><h3 class="heading-4">About the course</h3><div class="text-block-82">Empower your business strategies with our customer research course. Learn how to effectively gather, analyze, and transform customer insights into a successful revenue driver. </div></div><div class="ondemand-course-item_info-block"><h3 class="heading-4"><span class="w-condition-invisible">Hours</span><span>3+ hours</span><span> worth of learning taken anywhere, anytime!</span></h3><div class="text-block-83">Add a sentence about the OnDemand format and a blurb about being certified. "Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariaztur.</div><a href="/on-demand/customer-research-certified-masters" class="learn-more-button is-alternate w-inline-block"><div>See course</div></a></div></div><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095820" href="#" class="ondemand-see-more-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095824" style="display:none" href="#" class="ondemand-see-less-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div><div role="listitem" class="w-dyn-item"><div class="ondemand-course-item"><div class="ondemand-course-item_top-information"><div class="w-layout-hflex _60--h-block"><div class="ondemand-course-item_badge"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4dad7c91c732ffc2e05bf_PMA_Core_Product_Marketing_Badge.svg" alt="" class="schedule-badge"/></div><div class="ondemand-course-item_info-block"><div class="schedule-date">Product Marketing Certified: Core</div><div class="pill-information">Included in Pro+</div></div><div class="ondemand-course-item_info-block"><div class="flex-container-workshop gap-8px w-condition-invisible"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><p><span>Approx. </span><span class="w-dyn-bind-empty"></span></p></div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Virtual OnDemand</div></div></div></div><div class="ondemand-course-item_info-block"><div>Instructed by experts from:</div><div class="instructor-container"><div class="w-dyn-list"><div role="list" class="collection-list-5 w-dyn-items"><div role="listitem" class="instructor-company w-dyn-item"><span>April Dunford</span><span class="w-dyn-bind-empty"></span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span>Susan 'Spark' Park</span><span class="w-dyn-bind-empty"></span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span>Mary Sheehan</span><span class="w-dyn-bind-empty"></span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span>Francisco T. Bram</span><span class="w-dyn-bind-empty"></span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span>Marcus Andrews</span><span class="w-dyn-bind-empty"></span><span class="company-comma">,</span></div></div></div></div><div class="instructor-container w-condition-invisible"><div class="instructor-info-box"><div class="instructor-job-title">Product Marketing Alliance</div></div></div></div><div class="ondemand-course-item_info-block shrink"><a href="/checkout/product-marketing-certified-core" class="enroll-now-red max-width-full w-button">Enroll now</a></div></div><div style="display:none" class="ondemand-course-item_bottom-information"><div class="w-layout-hflex _60--v-block"><h3 class="heading-4">About the course</h3><div class="text-block-82">Get the industry insights, expert tips, and proven strategies you need to excel as a PMM. With Product Marketing: Core, your future is bright.</div></div><div class="ondemand-course-item_info-block"><h3 class="heading-4"><span>Hours</span><span class="w-dyn-bind-empty"></span><span> worth of learning taken anywhere, anytime!</span></h3><div class="text-block-83">Add a sentence about the OnDemand format and a blurb about being certified. "Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariaztur.</div><a href="/on-demand/product-marketing-certified-core" class="learn-more-button is-alternate w-inline-block"><div>See course</div></a></div></div><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095820" href="#" class="ondemand-see-more-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095824" style="display:none" href="#" class="ondemand-see-less-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div><div role="listitem" class="w-dyn-item"><div class="ondemand-course-item"><div class="ondemand-course-item_top-information"><div class="w-layout-hflex _60--h-block"><div class="ondemand-course-item_badge"><img loading="lazy" src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4eb395f5989d0a1a408da_PMA_Core_Customer_Marketing_Badge.svg" alt="" class="schedule-badge"/></div><div class="ondemand-course-item_info-block"><div class="schedule-date">Customer Marketing Certified: Core</div><div class="pill-information">Included in Pro+</div></div><div class="ondemand-course-item_info-block"><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none"> <path d="M16.24 7.76C15.07 6.59 13.54 6 12 6V12L7.76 16.24C10.1 18.58 13.9 18.58 16.25 16.24C18.59 13.9 18.59 10.1 16.24 7.76ZM12 2C6.48 2 2 6.48 2 12C2 17.52 6.48 22 12 22C17.52 22 22 17.52 22 12C22 6.48 17.52 2 12 2ZM12 20C7.58 20 4 16.42 4 12C4 7.58 7.58 4 12 4C16.42 4 20 7.58 20 12C20 16.42 16.42 20 12 20Z" fill="#09100F"/> </svg></div><p><span>Approx. </span><span>10+ hours</span></p></div><div class="flex-container-workshop gap-8px"><div class="time-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M12 2C8.13 2 5 5.13 5 9C5 14.25 12 22 12 22C12 22 19 14.25 19 9C19 5.13 15.87 2 12 2ZM7 9C7 6.24 9.24 4 12 4C14.76 4 17 6.24 17 9C17 11.88 14.12 16.19 12 18.88C9.92 16.21 7 11.85 7 9Z" fill="#09100F"/> <path d="M12 11.5C13.3807 11.5 14.5 10.3807 14.5 9C14.5 7.61929 13.3807 6.5 12 6.5C10.6193 6.5 9.5 7.61929 9.5 9C9.5 10.3807 10.6193 11.5 12 11.5Z" fill="#09100F"/> </svg></div><div>Virtual OnDemand</div></div></div></div><div class="ondemand-course-item_info-block"><div>Instructed by experts from:</div><div class="instructor-container"><div class="w-dyn-list"><div role="list" class="collection-list-5 w-dyn-items"><div role="listitem" class="instructor-company w-dyn-item"><span>Bree Bunzel</span><span class="w-dyn-bind-empty"></span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Jane Menyo</span><span>Gong</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Sai Chavali</span><span>Cloudflare</span><span class="company-comma">,</span></div><div role="listitem" class="instructor-company w-dyn-item"><span class="w-condition-invisible">Phill Agnew</span><span>Buffer</span><span class="company-comma">,</span></div></div></div></div><div class="instructor-container w-condition-invisible"><div class="instructor-info-box"><div class="instructor-job-title">Product Marketing Alliance</div></div></div></div><div class="ondemand-course-item_info-block shrink"><a href="/checkout/customer-marketing-certified-core" class="enroll-now-red max-width-full w-button">Enroll now</a></div></div><div style="display:none" class="ondemand-course-item_bottom-information"><div class="w-layout-hflex _60--v-block"><h3 class="heading-4">About the course</h3><div class="text-block-82">Equip yourself with the skills and knowledge to build an effective customer marketing program. Learn from top brands and hone your skills to master retention, upselling, and more. </div></div><div class="ondemand-course-item_info-block"><h3 class="heading-4"><span class="w-condition-invisible">Hours</span><span>10+ hours</span><span> worth of learning taken anywhere, anytime!</span></h3><div class="text-block-83">Add a sentence about the OnDemand format and a blurb about being certified. "Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariaztur.</div><a href="/on-demand/customer-marketing-certified" class="learn-more-button is-alternate w-inline-block"><div>See course</div></a></div></div><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095820" href="#" class="ondemand-see-more-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H13V19H11V13H5V11H11V5H13V11H19V13Z" fill="currentColor"/> </svg></div><div>Show more info</div></a><a data-w-id="aa159a2e-0353-3703-d2e6-cea79d095824" style="display:none" href="#" class="ondemand-see-less-button w-inline-block"><div class="show-less-more-icon w-embed"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M19 13H5V11H19V13Z" fill="currentColor"/> </svg></div><div>Hide more info</div></a></div></div></div></div></div></div></div></div></div></div></div></div></section><section id="light-section" class="section_pricing5 is-darker"><div class="padding-global-20"><div class="container-large"><div class="padding-section-medium"><div class="home-why_top"><div class="max-width-large larger"><div class="margin-bottom margin-medium"><h2 class="heading-style-h2">Get this course plus 25 others,<br/>‍<em class="text-font-ivy brand-color">with Pro+ membership</em></h2></div><div class="margin-bottom margin-small"><p>Looking for lifelong L&D support? Discover how our Pro+ memberships stack up against our individual courses to find the best value for your investment.</p></div></div><div class="learn-how_button-wrapper"><a href="https://www.productmarketingalliance.com/pro-plus-membership/" target="_blank" class="learn-more-button is-border w-button">Learn about Pro+</a></div></div><div class="w-layout-grid pricing5_component"><div class="pricing5_plan-border"><div class="pricing5_plan-2"><div class="pricing5_plan-content"><div class="pricing5_content-top"><div class="max-width-medium"><div class="margin-bottom margin-small"><div class="heading-style-h4">Pro+ Membership</div></div><div class="margin-bottom margin-small"><div class="text-flex-hor"><div class="heading-style-h3">$167</div><div class="text-size-small text-color-gray">/month (billed annually)</div></div></div><div class="margin-bottom margin-small"><div>Annual subscription with access to every course, a yearly Summit, workshops, templates, mentors, members-only events, and more.</div></div></div></div><div class="pricing5_feature-list"><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff4c4-066badc4" class="pricing_list-item-5"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick w-embed"><svg width="16" height="19" viewBox="0 0 16 19" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19C12.4183 19 16 15.4183 16 11C16 6.58172 12.4183 3 8 3C3.58172 3 0 6.58172 0 11C0 15.4183 3.58172 19 8 19Z" fill="#65C9BD"/> <path d="M6.39961 12.9504L4.29961 10.8504L3.59961 11.5504L6.39961 14.3504L12.3996 8.35039L11.6996 7.65039L6.39961 12.9504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>25+ courses (incl. updates and future releases)</p></div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff4ca-066badc4" class="pricing_list-item-5"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick w-embed"><svg width="16" height="19" viewBox="0 0 16 19" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19C12.4183 19 16 15.4183 16 11C16 6.58172 12.4183 3 8 3C3.58172 3 0 6.58172 0 11C0 15.4183 3.58172 19 8 19Z" fill="#65C9BD"/> <path d="M6.39961 12.9504L4.29961 10.8504L3.59961 11.5504L6.39961 14.3504L12.3996 8.35039L11.6996 7.65039L6.39961 12.9504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Complimentary access to 1x PMM Summit every year</p></div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff4d0-066badc4" class="pricing_list-item-5"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick w-embed"><svg width="16" height="19" viewBox="0 0 16 19" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19C12.4183 19 16 15.4183 16 11C16 6.58172 12.4183 3 8 3C3.58172 3 0 6.58172 0 11C0 15.4183 3.58172 19 8 19Z" fill="#65C9BD"/> <path d="M6.39961 12.9504L4.29961 10.8504L3.59961 11.5504L6.39961 14.3504L12.3996 8.35039L11.6996 7.65039L6.39961 12.9504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Live workshops every month</p></div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff4d6-066badc4" class="pricing_list-item-5"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick w-embed"><svg width="16" height="19" viewBox="0 0 16 19" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19C12.4183 19 16 15.4183 16 11C16 6.58172 12.4183 3 8 3C3.58172 3 0 6.58172 0 11C0 15.4183 3.58172 19 8 19Z" fill="#65C9BD"/> <path d="M6.39961 12.9504L4.29961 10.8504L3.59961 11.5504L6.39961 14.3504L12.3996 8.35039L11.6996 7.65039L6.39961 12.9504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Exclusive content</p></div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff4dc-066badc4" class="pricing_list-item-5"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick w-embed"><svg width="16" height="19" viewBox="0 0 16 19" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19C12.4183 19 16 15.4183 16 11C16 6.58172 12.4183 3 8 3C3.58172 3 0 6.58172 0 11C0 15.4183 3.58172 19 8 19Z" fill="#65C9BD"/> <path d="M6.39961 12.9504L4.29961 10.8504L3.59961 11.5504L6.39961 14.3504L12.3996 8.35039L11.6996 7.65039L6.39961 12.9504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>100+ templates and frameworks</p></div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff4e2-066badc4" class="pricing_list-item-5"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick w-embed"><svg width="16" height="19" viewBox="0 0 16 19" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19C12.4183 19 16 15.4183 16 11C16 6.58172 12.4183 3 8 3C3.58172 3 0 6.58172 0 11C0 15.4183 3.58172 19 8 19Z" fill="#65C9BD"/> <path d="M6.39961 12.9504L4.29961 10.8504L3.59961 11.5504L6.39961 14.3504L12.3996 8.35039L11.6996 7.65039L6.39961 12.9504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>500+ hours of OnDemand video content</p></div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff4e8-066badc4" class="pricing_list-item-5"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick w-embed"><svg width="16" height="19" viewBox="0 0 16 19" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19C12.4183 19 16 15.4183 16 11C16 6.58172 12.4183 3 8 3C3.58172 3 0 6.58172 0 11C0 15.4183 3.58172 19 8 19Z" fill="#65C9BD"/> <path d="M6.39961 12.9504L4.29961 10.8504L3.59961 11.5504L6.39961 14.3504L12.3996 8.35039L11.6996 7.65039L6.39961 12.9504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>PMM mentors</p></div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff4ee-066badc4" class="pricing_list-item-5"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick w-embed"><svg width="16" height="19" viewBox="0 0 16 19" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19C12.4183 19 16 15.4183 16 11C16 6.58172 12.4183 3 8 3C3.58172 3 0 6.58172 0 11C0 15.4183 3.58172 19 8 19Z" fill="#65C9BD"/> <path d="M6.39961 12.9504L4.29961 10.8504L3.59961 11.5504L6.39961 14.3504L12.3996 8.35039L11.6996 7.65039L6.39961 12.9504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Members-only events and community</p></div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff4f4-066badc4" class="pricing_list-item-5"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick w-embed"><svg width="16" height="19" viewBox="0 0 16 19" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19C12.4183 19 16 15.4183 16 11C16 6.58172 12.4183 3 8 3C3.58172 3 0 6.58172 0 11C0 15.4183 3.58172 19 8 19Z" fill="#65C9BD"/> <path d="M6.39961 12.9504L4.29961 10.8504L3.59961 11.5504L6.39961 14.3504L12.3996 8.35039L11.6996 7.65039L6.39961 12.9504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>PMM learning paths and toolkits</p></div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff4fa-066badc4" class="pricing_list-item-5"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick w-embed"><svg width="16" height="19" viewBox="0 0 16 19" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19C12.4183 19 16 15.4183 16 11C16 6.58172 12.4183 3 8 3C3.58172 3 0 6.58172 0 11C0 15.4183 3.58172 19 8 19Z" fill="#65C9BD"/> <path d="M6.39961 12.9504L4.29961 10.8504L3.59961 11.5504L6.39961 14.3504L12.3996 8.35039L11.6996 7.65039L6.39961 12.9504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Ungated access to industry reports</p></div></div></div><a href="https://pay.productmarketingalliance.com/b/7sIbMacT3bVT6is14E?utm_campaign=courses" target="_blank" class="learn-more-button is-white max-width-full w-button">Subscribe to Pro+</a></div></div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff502-066badc4" class="pricing5_content"><div class="max-width-medium"><div class="margin-bottom margin-small"><div class="heading-style-h4">Individual course</div></div><div class="margin-bottom margin-small"><div class="text-flex-hor"><div sr="" class="heading-style-h3">$1,499</div><div class="text-size-small text-color-gray">One off payment</div></div></div><div class="margin-bottom margin-small"><div>One-off payment and lifetime access to this accredited course.</div></div></div><div class="w-layout-grid pricing5_content-list"><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff511-066badc4" class="pricing_list-item-5"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick text-color-white w-embed"><svg width="16" height="19" viewBox="0 0 16 19" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19C12.4183 19 16 15.4183 16 11C16 6.58172 12.4183 3 8 3C3.58172 3 0 6.58172 0 11C0 15.4183 3.58172 19 8 19Z" fill="#65C9BD"/> <path d="M6.39961 12.9504L4.29961 10.8504L3.59961 11.5504L6.39961 14.3504L12.3996 8.35039L11.6996 7.65039L6.39961 12.9504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Lifetime access to individual course bought</p></div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff517-066badc4" class="pricing_list-item-5"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick text-color-white w-embed"><svg width="16" height="19" viewBox="0 0 16 19" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19C12.4183 19 16 15.4183 16 11C16 6.58172 12.4183 3 8 3C3.58172 3 0 6.58172 0 11C0 15.4183 3.58172 19 8 19Z" fill="#65C9BD"/> <path d="M6.39961 12.9504L4.29961 10.8504L3.59961 11.5504L6.39961 14.3504L12.3996 8.35039L11.6996 7.65039L6.39961 12.9504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Access to all future course updates</p></div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff51d-066badc4" class="pricing_list-item-5"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick text-color-white w-embed"><svg width="16" height="19" viewBox="0 0 16 19" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8 19C12.4183 19 16 15.4183 16 11C16 6.58172 12.4183 3 8 3C3.58172 3 0 6.58172 0 11C0 15.4183 3.58172 19 8 19Z" fill="#65C9BD"/> <path d="M6.39961 12.9504L4.29961 10.8504L3.59961 11.5504L6.39961 14.3504L12.3996 8.35039L11.6996 7.65039L6.39961 12.9504Z" fill="#09100F"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Official certification if you pass the exams</p></div></div></div><div class="margin-top margin-small"><a href="#select-schedule" class="learn-more-button is-white max-width-full w-button">Pick your location</a></div></div></div></div></div></div></section><section id="light-section" class="section_chosse is-light"><div class="padding-global-20"><div class="container-large"><div class="padding-section-medium"><div class="home-why_top"><div class="max-width-large"><div class="margin-bottom margin-medium"><div class="position-relative"><h2 class="heading-style-h2">Why choose<br/>‍<em class="text-font-ivy brand-color">courses from PMA? </em></h2><div class="illusration-3 w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M3.56438 21.0446C4.80669 16.005 4.72534 11.1518 4.87422 6.04C4.90316 5.0417 4.11714 4.21173 3.11955 4.18166C2.12136 4.15159 1.28831 4.93943 1.25878 5.93774C1.11773 10.7849 1.23167 15.3975 0.0526483 20.1846C-0.186049 21.1528 0.407693 22.1331 1.37695 22.3676C2.3456 22.6082 3.32629 22.0129 3.56438 21.0446Z" fill="#FF5C4D"/> <path fill-rule="evenodd" clip-rule="evenodd" d="M14.1192 30.8112C22.5471 23.1254 30.488 13.2386 36.0383 3.25558C36.5224 2.38356 36.2071 1.28297 35.3343 0.801863C34.4615 0.320751 33.3596 0.633499 32.8756 1.50551C27.5085 11.1578 19.8286 20.7199 11.6792 28.1471C10.9426 28.8206 10.8913 29.9632 11.5646 30.6969C12.2379 31.4306 13.3826 31.4847 14.1192 30.8112Z" fill="#FF5C4D"/> <path fill-rule="evenodd" clip-rule="evenodd" d="M16.254 39.2066C23.9623 40.4755 31.9074 38.3105 38.9164 35.2495C39.8308 34.8465 40.2479 33.7821 39.8483 32.874C39.4481 31.9599 38.3805 31.5449 37.4661 31.9418C31.0828 34.7323 23.8634 36.8011 16.8429 35.6464C15.858 35.484 14.9267 36.1516 14.7646 37.1318C14.6018 38.1121 15.2697 39.0442 16.254 39.2066Z" fill="#FF5C4D"/> </svg></div></div></div><p>Whether you’re tuning in live or want unlimited access to all member benefits, select the plan that’s best for you…</p></div><div class="learn-how_button-wrapper"><div class="position-relative"><div class="button-svg _2 w-embed"><svg width="168" height="112" viewBox="0 0 168 112" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M139.404 26.4887C145.64 30.5275 148.872 36.7238 151.874 43.3193C161.711 64.9653 156.585 86.78 134.566 98.4115C100.37 116.421 48.0971 110.949 20.7973 83.785C14.7461 77.7782 6.03944 70.5364 4.26903 57.2418C2.61985 44.8787 8.76844 34.8632 17.2271 27.1879C25.8784 19.306 36.9413 13.842 44.963 10.8554C80.0047 -2.15053 134.439 -0.93089 164.943 32.606C165.579 33.28 166.576 33.3282 167.211 32.7368C167.845 32.1453 167.905 31.153 167.324 30.5106C135.923 -4.00861 79.8895 -5.50271 43.8243 7.88091C33.8347 11.6126 19.2802 19.0665 9.97923 30.1031C3.64086 37.6571 -0.279386 46.8564 1.11441 57.6326C2.97765 71.781 12.1389 79.6308 18.5588 86.0137C46.7398 114.062 100.753 119.815 136.034 101.194C159.721 88.7041 165.331 65.2903 154.749 42.0185C151.542 34.8911 147.914 28.2376 141.145 23.8543C140.398 23.3716 139.405 23.5712 138.97 24.3245C138.48 25.0461 138.713 26.0377 139.404 26.4887Z" fill="#FF5C4D"/> </svg></div><a href="#select-schedule" class="learn-more-button is-coral hover-black w-button">Pick your location</a></div></div></div><div class="w-layout-grid chosse_component"><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff55d-066badc4" class="chosse-card is-light fixed-shadow-small"><div class="margin-bottom margin-medium"><h3 class="heading-style-h4">Old Way</h3></div><div class="chosse-card-list"><div class="chosse-card-item"><div class="w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="#AEAEAE"/> <path d="M29 12C27.89 11.65 26.67 11.5 25.5 11.5C23.55 11.5 21.45 11.9 20 13C18.55 11.9 16.45 11.5 14.5 11.5C12.55 11.5 10.45 11.9 9 13V27.65C9 27.9 9.25 28.15 9.5 28.15C9.6 28.15 9.65 28.1 9.75 28.1C11.1 27.45 13.05 27 14.5 27C16.45 27 18.55 27.4 20 28.5C21.35 27.65 23.8 27 25.5 27C27.15 27 28.85 27.3 30.25 28.05C30.35 28.1 30.4 28.1 30.5 28.1C30.75 28.1 31 27.85 31 27.6V13C30.4 12.55 29.75 12.25 29 12ZM29 25.5C27.9 25.15 26.7 25 25.5 25C23.8 25 21.35 25.65 20 26.5V15C21.35 14.15 23.8 13.5 25.5 13.5C26.7 13.5 27.9 13.65 29 14V25.5Z" fill="#F9F8F5"/> <path d="M25.5 17.5C26.38 17.5 27.23 17.59 28 17.76V16.24C27.21 16.09 26.36 16 25.5 16C23.8 16 22.26 16.29 21 16.83V18.49C22.13 17.85 23.7 17.5 25.5 17.5Z" fill="#F9F8F5"/> <path d="M21 19.49V21.15C22.13 20.51 23.7 20.16 25.5 20.16C26.38 20.16 27.23 20.25 28 20.42V18.9C27.21 18.75 26.36 18.66 25.5 18.66C23.8 18.66 22.26 18.96 21 19.49Z" fill="#F9F8F5"/> <path d="M25.5 21.33C23.8 21.33 22.26 21.62 21 22.16V23.82C22.13 23.18 23.7 22.83 25.5 22.83C26.38 22.83 27.23 22.92 28 23.09V21.57C27.21 21.41 26.36 21.33 25.5 21.33Z" fill="#F9F8F5"/> </svg></div><div>Stodgy, outdated training</div></div><div class="chosse-card-item"><div class="w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="#AEAEAE"/> <path d="M27 12H26V10H24V12H16V10H14V12H13C11.89 12 11.01 12.9 11.01 14L11 28C11 29.1 11.89 30 13 30H27C28.1 30 29 29.1 29 28V14C29 12.9 28.1 12 27 12ZM27 28H13V18H27V28ZM27 16H13V14H27V16ZM17 22H15V20H17V22ZM21 22H19V20H21V22ZM25 22H23V20H25V22ZM17 26H15V24H17V26ZM21 26H19V24H21V26ZM25 26H23V24H25V26Z" fill="#F9F8F5"/> </svg></div><div>All theory, no action</div></div><div class="chosse-card-item"><div class="w-embed"><svg width="40" height="40" viewBox="0 0 40 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect width="40" height="40" rx="20" fill="#AEAEAE"/> <path d="M17 29C17 29.55 17.45 30 18 30H22C22.55 30 23 29.55 23 29V28H17V29ZM20 10C16.14 10 13 13.14 13 17C13 19.38 14.19 21.47 16 22.74V25C16 25.55 16.45 26 17 26H23C23.55 26 24 25.55 24 25V22.74C25.81 21.47 27 19.38 27 17C27 13.14 23.86 10 20 10ZM22.85 21.1L22 21.7V24H18V21.7L17.15 21.1C15.8 20.16 15 18.63 15 17C15 14.24 17.24 12 20 12C22.76 12 25 14.24 25 17C25 18.63 24.2 20.16 22.85 21.1Z" fill="#F9F8F5"/> </svg></div><div>Limited learnings from 1x expert</div></div></div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff56e-066badc4" class="vs-wrapper"><div class="xhuge-text">vs</div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff571-066badc4" class="chosse-card is-light fixed-shadow-small"><div class="margin-bottom margin-medium"><h3 class="heading-style-h4">New Way</h3></div><div class="chosse-card-list"><div class="chosse-card-item"><div class="w-embed"><svg width="41" height="40" viewBox="0 0 41 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect x="0.5" width="40" height="40" rx="20" fill="#65C9BD"/> <path d="M12.4338 17.5H26.4338V19.5H28.4338V13.5C28.4338 12.4 27.5338 11.5 26.4338 11.5H25.4338V9.5H23.4338V11.5H15.4338V9.5H13.4338V11.5H12.4338C11.3238 11.5 10.4438 12.4 10.4438 13.5L10.4338 27.5C10.4338 28.6 11.3238 29.5 12.4338 29.5H19.4338V27.5H12.4338V17.5ZM12.4338 13.5H26.4338V15.5H12.4338V13.5ZM30.2738 23.78L29.5638 24.49L27.4438 22.37L28.1538 21.66C28.5438 21.27 29.1738 21.27 29.5638 21.66L30.2738 22.37C30.6638 22.76 30.6638 23.39 30.2738 23.78ZM26.7338 23.08L28.8538 25.2L23.5538 30.5H21.4338V28.38L26.7338 23.08Z" fill="#F9F8F5"/> </svg></div><div>Interactive learning at your own pace</div></div><div class="chosse-card-item"><div class="w-embed"><svg width="41" height="40" viewBox="0 0 41 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect x="0.5" width="40" height="40" rx="20" fill="#65C9BD"/> <path d="M24.74 15.76C23.57 14.59 22.04 14 20.5 14V20L16.26 24.24C18.6 26.58 22.4 26.58 24.75 24.24C27.09 21.9 27.09 18.1 24.74 15.76ZM20.5 10C14.98 10 10.5 14.48 10.5 20C10.5 25.52 14.98 30 20.5 30C26.02 30 30.5 25.52 30.5 20C30.5 14.48 26.02 10 20.5 10ZM20.5 28C16.08 28 12.5 24.42 12.5 20C12.5 15.58 16.08 12 20.5 12C24.92 12 28.5 15.58 28.5 20C28.5 24.42 24.92 28 20.5 28Z" fill="#F9F8F5"/> </svg></div><div>Practical, actionable, case study-led lessons</div></div><div class="chosse-card-item"><div class="w-embed"><svg width="41" height="40" viewBox="0 0 41 40" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect x="0.5" width="40" height="40" rx="20" fill="#65C9BD"/> <path d="M18.25 29C17.4 29 16.6667 28.7042 16.05 28.1125C15.4333 27.5208 15.0833 26.8083 15 25.975C14 25.8417 13.1667 25.4 12.5 24.65C11.8333 23.9 11.5 23.0167 11.5 22C11.5 21.65 11.5458 21.3042 11.6375 20.9625C11.7292 20.6208 11.8667 20.3 12.05 20C11.8667 19.7 11.7292 19.3833 11.6375 19.05C11.5458 18.7167 11.5 18.3667 11.5 18C11.5 16.9833 11.8333 16.1042 12.5 15.3625C13.1667 14.6208 13.9917 14.1833 14.975 14.05C15.025 13.2 15.3667 12.4792 16 11.8875C16.6333 11.2958 17.3833 11 18.25 11C18.6833 11 19.0875 11.0833 19.4625 11.25C19.8375 11.4167 20.1833 11.6417 20.5 11.925C20.8 11.6417 21.1417 11.4167 21.525 11.25C21.9083 11.0833 22.3167 11 22.75 11C23.6167 11 24.3625 11.2917 24.9875 11.875C25.6125 12.4583 25.95 13.175 26 14.025C26.9833 14.1583 27.8125 14.6 28.4875 15.35C29.1625 16.1 29.5 16.9833 29.5 18C29.5 18.3667 29.4542 18.7167 29.3625 19.05C29.2708 19.3833 29.1333 19.7 28.95 20C29.1333 20.3 29.2708 20.6208 29.3625 20.9625C29.4542 21.3042 29.5 21.65 29.5 22C29.5 23.0333 29.1625 23.9208 28.4875 24.6625C27.8125 25.4042 26.975 25.8417 25.975 25.975C25.8917 26.8083 25.5458 27.5208 24.9375 28.1125C24.3292 28.7042 23.6 29 22.75 29C22.3333 29 21.9292 28.9208 21.5375 28.7625C21.1458 28.6042 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20.2875C24.9792 20.0958 25.2167 20 25.5 20C26.05 20 26.5208 19.8042 26.9125 19.4125C27.3042 19.0208 27.5 18.55 27.5 18C27.5 17.45 27.3042 16.9833 26.9125 16.6C26.5208 16.2167 26.05 16.0167 25.5 16C25.3167 16.3 25.0792 16.5625 24.7875 16.7875C24.4958 17.0125 24.175 17.1917 23.825 17.325C23.5583 17.425 23.3 17.4167 23.05 17.3C22.8 17.1833 22.6333 16.9917 22.55 16.725C22.4667 16.4583 22.4792 16.2 22.5875 15.95C22.6958 15.7 22.8833 15.5333 23.15 15.45C23.4 15.3667 23.6042 15.2167 23.7625 15C23.9208 14.7833 24 14.5333 24 14.25C24 13.9 23.8792 13.6042 23.6375 13.3625C23.3958 13.1208 23.1 13 22.75 13C22.4 13 22.1042 13.1208 21.8625 13.3625C21.6208 13.6042 21.5 13.9 21.5 14.25ZM19.5 25.75V14.25C19.5 13.9 19.3792 13.6042 19.1375 13.3625C18.8958 13.1208 18.6 13 18.25 13C17.9 13 17.6042 13.1208 17.3625 13.3625C17.1208 13.6042 17 13.9 17 14.25C17 14.5167 17.075 14.7625 17.225 14.9875C17.375 15.2125 17.575 15.3667 17.825 15.45C18.0917 15.5333 18.2833 15.7 18.4 15.95C18.5167 16.2 18.5333 16.4583 18.45 16.725C18.35 16.9917 18.175 17.1833 17.925 17.3C17.675 17.4167 17.4167 17.425 17.15 17.325C16.8 17.1917 16.4792 17.0125 16.1875 16.7875C15.8958 16.5625 15.6583 16.3 15.475 16C14.9417 16.0167 14.4792 16.2208 14.0875 16.6125C13.6958 17.0042 13.5 17.4667 13.5 18C13.5 18.55 13.6958 19.0208 14.0875 19.4125C14.4792 19.8042 14.95 20 15.5 20C15.7833 20 16.0208 20.0958 16.2125 20.2875C16.4042 20.4792 16.5 20.7167 16.5 21C16.5 21.2833 16.4042 21.5208 16.2125 21.7125C16.0208 21.9042 15.7833 22 15.5 22C15.15 22 14.8125 21.9583 14.4875 21.875C14.1625 21.7917 13.8583 21.6667 13.575 21.5C13.5417 21.5833 13.5208 21.6667 13.5125 21.75C13.5042 21.8333 13.5 21.9167 13.5 22C13.5 22.55 13.6958 23.0208 14.0875 23.4125C14.4792 23.8042 14.95 24 15.5 24C15.8333 24 16.1417 23.9292 16.425 23.7875C16.7083 23.6458 16.9417 23.4417 17.125 23.175C17.2917 22.9417 17.5083 22.8042 17.775 22.7625C18.0417 22.7208 18.2917 22.7833 18.525 22.95C18.7583 23.1167 18.8958 23.3333 18.9375 23.6C18.9792 23.8667 18.9167 24.1167 18.75 24.35C18.5167 24.6667 18.25 24.9417 17.95 25.175C17.65 25.4083 17.325 25.5917 16.975 25.725C16.9917 26.0583 17.125 26.3542 17.375 26.6125C17.625 26.8708 17.9167 27 18.25 27C18.6 27 18.8958 26.8792 19.1375 26.6375C19.3792 26.3958 19.5 26.1 19.5 25.75Z" fill="#F9F8F5"/> </svg></div><div>Community-led learning derived from the masses</div></div></div></div></div></div></div></div></section><section id="dark-section-team-training" class="section_same-page"><div class="padding-global"><div class="container-large"><div class="padding-section-medium"><div class="same-page_component"><div class="margin-bottom margin-small"><div class="same-page_heading-wrapper"><div class="max-width-large is-custom"><div class="illustration-4 w-embed"><svg width="44" height="47" viewBox="0 0 44 47" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M26.7124 38.3895C26.9879 39.1682 27.2885 39.9224 27.6212 40.6589C28.1198 41.7639 28.7653 42.7978 29.3207 43.8712C29.5559 44.3268 30.1511 45.5246 30.266 45.6806C31.2753 47.0359 32.5814 46.6035 32.9492 46.4516C33.1298 46.3827 34.9533 45.621 34.2661 43.5111C33.4273 40.9305 32.2709 38.5055 30.8347 36.2987C30.1256 34.1381 29.6874 31.8376 29.557 29.6069C29.0401 20.7337 35.0867 16.4852 42.0828 12.683C43.1621 12.1045 43.5844 10.7707 43.0494 9.67549C42.5099 8.57231 41.1976 8.08686 40.0786 8.58278C35.979 10.3678 27.343 11.0818 23.1522 9.15918C22.2752 8.75643 21.0738 7.2776 19.7965 5.88279C18.0207 3.94838 16.1565 2.09443 14.9266 1.56321C14.7394 1.47875 12.6184 0.730537 12.1096 0.730496C10.8907 0.737509 10.3071 1.44907 10.0334 1.95706C9.75965 2.46505 9.57655 3.26817 9.87781 4.26289C10.1925 5.30249 11.4198 7.11245 11.6152 7.53781C12.3237 9.08102 13.6408 12.1496 14.4233 14.9813C14.8443 16.5063 15.1858 17.9392 14.9536 18.8743C14.0935 22.3357 10.5066 23.8883 7.43437 25.1027C7.08332 25.2454 6.72783 25.38 6.37759 25.5222C5.02082 25.8256 3.64092 26.2571 2.2484 26.8317C0.14419 27.6969 0.828156 29.6934 0.877214 29.8232C0.98706 30.1077 1.60568 31.5437 3.39677 31.2608C3.59029 31.2266 4.93544 30.8249 5.45485 30.6725C6.17808 30.4592 6.89071 30.2099 7.60132 29.9513C15.5093 28.3017 22.4427 32.1557 26.7124 38.3895ZM24.9874 29.8313C24.6091 23.1529 27.0595 18.4628 30.999 14.7671L30.9983 14.7675C27.3079 14.8597 23.667 14.4322 21.2441 13.3178C20.3254 12.8963 19.0499 11.7309 17.7239 10.3632C18.3205 11.9895 18.888 13.7576 19.2251 15.3502C19.6112 17.1667 19.6857 18.8107 19.3971 19.976C18.8383 22.2231 17.5631 24.0097 15.9264 25.4527C19.2546 26.1899 22.3147 27.7146 24.9874 29.8313Z" fill="#85C9BD"/> </svg></div><div class="margin-bottom margin-small"><h3 class="heading-h2">Get your team on<br/><em class="text-font-ivy text-color-light-green">the same page...</em></h3></div><div class="line-divider is-white-smoke"></div></div></div></div><div class="max-width-medium"><div class="margin-bottom margin-small"><p>Fill key knowledge gaps and get everyone speaking the same language by getting your whole team certified. Book in a call to discuss group rates.<br/><br/>Trusted by teams including: </p></div></div><div class="same-page_logo-container"><div class="same-page_logo-item"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/6627245204492823b865c660_tiktok.svg" loading="lazy" width="120" alt="" class="same-page_logo"/></div><div class="same-page_logo-item"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/6627243d74b3b7edca2eeea4_intuit.svg" loading="lazy" width="90" alt="" class="same-page_logo"/></div><div class="same-page_logo-item"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/6627243d1c21a90b1c547050_hubspot.svg" loading="lazy" width="100" alt="" class="same-page_logo"/></div><div class="same-page_logo-item"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/6627243df408c72b1c684cea_salesforce.svg" loading="lazy" width="120" alt="" class="same-page_logo"/></div><div class="same-page_logo-item"><img 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</svg></div></div></section><section id="light-section" class="section_pricing5 hide"><div class="padding-global"><div class="container-large"><div class="padding-section-medium"><div class="margin-bottom margin-small"><div class="max-width-large"><div class="margin-bottom margin-small"><h3 class="heading-h2">Why choose<br/><em class="text-font-ivy brand-color">courses from PMA?</em></h3></div><p>Whether you’re tuning in live or want unlimited access to all member benefits, select the plan that’s best for you...</p></div></div><div class="w-layout-grid pricing5_component"><div class="pricing5_plan-border"><div class="pricing5_plan"><div class="pricing5_plan-content"><div class="pricing5_content-top"><div class="max-width-medium"><div class="margin-bottom margin-small"><div class="heading-style-h4">PMA Certified Courses</div></div><div class="margin-bottom margin-small"><div>Access to every session, live, and OnDemand plus all of these awesome perks:</div></div></div></div><div class="pricing5_feature-list"><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff59d-066badc4" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 20 21" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M10 20.0664C15.5228 20.0664 20 15.5893 20 10.0664C20 4.54356 15.5228 0.0664062 10 0.0664062C4.47715 0.0664062 0 4.54356 0 10.0664C0 15.5893 4.47715 20.0664 10 20.0664Z" fill="#85C9BD"/> <path d="M6 10.5664L9 13.5664L14 7.56641" stroke="#09100F" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Exclusive content, framework and templates</p></div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff5a3-066badc4" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 20 21" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M10 20.0664C15.5228 20.0664 20 15.5893 20 10.0664C20 4.54356 15.5228 0.0664062 10 0.0664062C4.47715 0.0664062 0 4.54356 0 10.0664C0 15.5893 4.47715 20.0664 10 20.0664Z" fill="#85C9BD"/> <path d="M6 10.5664L9 13.5664L14 7.56641" stroke="#09100F" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>250+ hours of video content</p></div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff5a9-066badc4" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 20 21" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M10 20.0664C15.5228 20.0664 20 15.5893 20 10.0664C20 4.54356 15.5228 0.0664062 10 0.0664062C4.47715 0.0664062 0 4.54356 0 10.0664C0 15.5893 4.47715 20.0664 10 20.0664Z" fill="#85C9BD"/> <path d="M6 10.5664L9 13.5664L14 7.56641" stroke="#09100F" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>PMM summits OnDemand</p></div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff5af-066badc4" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 20 21" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M10 20.0664C15.5228 20.0664 20 15.5893 20 10.0664C20 4.54356 15.5228 0.0664062 10 0.0664062C4.47715 0.0664062 0 4.54356 0 10.0664C0 15.5893 4.47715 20.0664 10 20.0664Z" fill="#85C9BD"/> <path d="M6 10.5664L9 13.5664L14 7.56641" stroke="#09100F" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>300+ PMM slide decks</p></div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff5b5-066badc4" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 20 21" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M10 20.0664C15.5228 20.0664 20 15.5893 20 10.0664C20 4.54356 15.5228 0.0664062 10 0.0664062C4.47715 0.0664062 0 4.54356 0 10.0664C0 15.5893 4.47715 20.0664 10 20.0664Z" fill="#85C9BD"/> <path d="M6 10.5664L9 13.5664L14 7.56641" stroke="#09100F" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Access to PMM mentors</p></div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff5bb-066badc4" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 20 21" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M10 20.0664C15.5228 20.0664 20 15.5893 20 10.0664C20 4.54356 15.5228 0.0664062 10 0.0664062C4.47715 0.0664062 0 4.54356 0 10.0664C0 15.5893 4.47715 20.0664 10 20.0664Z" fill="#85C9BD"/> <path d="M6 10.5664L9 13.5664L14 7.56641" stroke="#09100F" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>PMM learning paths</p></div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff5c1-066badc4" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 20 21" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M10 20.0664C15.5228 20.0664 20 15.5893 20 10.0664C20 4.54356 15.5228 0.0664062 10 0.0664062C4.47715 0.0664062 0 4.54356 0 10.0664C0 15.5893 4.47715 20.0664 10 20.0664Z" fill="#85C9BD"/> <path d="M6 10.5664L9 13.5664L14 7.56641" stroke="#09100F" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>PMM learning paths</p></div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff5c7-066badc4" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 20 21" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M10 20.0664C15.5228 20.0664 20 15.5893 20 10.0664C20 4.54356 15.5228 0.0664062 10 0.0664062C4.47715 0.0664062 0 4.54356 0 10.0664C0 15.5893 4.47715 20.0664 10 20.0664Z" fill="#85C9BD"/> <path d="M6 10.5664L9 13.5664L14 7.56641" stroke="#09100F" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Peer advisory councils</p></div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff5cd-066badc4" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 20 21" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M10 20.0664C15.5228 20.0664 20 15.5893 20 10.0664C20 4.54356 15.5228 0.0664062 10 0.0664062C4.47715 0.0664062 0 4.54356 0 10.0664C0 15.5893 4.47715 20.0664 10 20.0664Z" fill="#85C9BD"/> <path d="M6 10.5664L9 13.5664L14 7.56641" stroke="#09100F" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>40% discount on in-person PMA summits</p></div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff5d3-066badc4" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 20 21" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M10 20.0664C15.5228 20.0664 20 15.5893 20 10.0664C20 4.54356 15.5228 0.0664062 10 0.0664062C4.47715 0.0664062 0 4.54356 0 10.0664C0 15.5893 4.47715 20.0664 10 20.0664Z" fill="#85C9BD"/> <path d="M6 10.5664L9 13.5664L14 7.56641" stroke="#09100F" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"/> </svg></div></div><div class="layout18_item-text-wrapper"><p>Discount on PMM certification</p></div></div></div><a href="#" class="learn-more-button max-width-full w-button">Enroll now</a></div></div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff5db-066badc4" class="pricing5_content"><div class="max-width-medium"><div class="margin-bottom margin-small"><div class="heading-style-h4">Other Product Marketing Courses</div></div><div class="margin-bottom margin-small"><div>Access to every session, live, and OnDemand plus all of these awesome perks:</div></div></div><div class="w-layout-grid pricing5_content-list"><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff5e4-066badc4" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick text-color-white w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 20 21" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M10 20.4248C15.5228 20.4248 20 15.9477 20 10.4248C20 4.90196 15.5228 0.424805 10 0.424805C4.47715 0.424805 0 4.90196 0 10.4248C0 15.9477 4.47715 20.4248 10 20.4248Z" fill="url(#paint0_linear_393_1986)"/> <path d="M12.9166 8.09531L12.3291 7.50781L9.99992 9.83698L7.67075 7.50781L7.08325 8.09531L9.41242 10.4245L7.08325 12.7536L7.67075 13.3411L9.99992 11.012L12.3291 13.3411L12.9166 12.7536L10.5874 10.4245L12.9166 8.09531Z" fill="currentColor"/> <defs> <linearGradient id="paint0_linear_393_1986" x1="0" y1="10.4248" x2="22.3611" y2="10.4248" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div></div><div class="layout18_item-text-wrapper"><p>Access to all presentations - live broadcast only</p></div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff5ea-066badc4" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick text-color-white w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 20 21" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M10 20.4248C15.5228 20.4248 20 15.9477 20 10.4248C20 4.90196 15.5228 0.424805 10 0.424805C4.47715 0.424805 0 4.90196 0 10.4248C0 15.9477 4.47715 20.4248 10 20.4248Z" fill="url(#paint0_linear_393_1986)"/> <path d="M12.9166 8.09531L12.3291 7.50781L9.99992 9.83698L7.67075 7.50781L7.08325 8.09531L9.41242 10.4245L7.08325 12.7536L7.67075 13.3411L9.99992 11.012L12.3291 13.3411L12.9166 12.7536L10.5874 10.4245L12.9166 8.09531Z" fill="currentColor"/> <defs> <linearGradient id="paint0_linear_393_1986" x1="0" y1="10.4248" x2="22.3611" y2="10.4248" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div></div><div class="layout18_item-text-wrapper"><p>Ask your questions to industry leaders</p></div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff5f0-066badc4" class="pricing_list-item"><div class="layout18_item-icon-wrapper"><div class="icon-embed-tick text-color-white w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 20 21" fill="none" preserveAspectRatio="xMidYMid meet" aria-hidden="true" role="img"> <path d="M10 20.4248C15.5228 20.4248 20 15.9477 20 10.4248C20 4.90196 15.5228 0.424805 10 0.424805C4.47715 0.424805 0 4.90196 0 10.4248C0 15.9477 4.47715 20.4248 10 20.4248Z" fill="url(#paint0_linear_393_1986)"/> <path d="M12.9166 8.09531L12.3291 7.50781L9.99992 9.83698L7.67075 7.50781L7.08325 8.09531L9.41242 10.4245L7.08325 12.7536L7.67075 13.3411L9.99992 11.012L12.3291 13.3411L12.9166 12.7536L10.5874 10.4245L12.9166 8.09531Z" fill="currentColor"/> <defs> <linearGradient id="paint0_linear_393_1986" x1="0" y1="10.4248" x2="22.3611" y2="10.4248" gradientUnits="userSpaceOnUse"> <stop stop-color="#FF7369"/> <stop offset="1" stop-color="#D83848"/> </linearGradient> </defs> </svg></div></div><div class="layout18_item-text-wrapper"><p>Be part of the product marketing community and network with peers. Limited to live broadcast only</p></div></div></div></div></div></div></div></div></section><section id="light-section" class="section_cta_pmm-gpt background-color-coral"><div class="padding-global"><div class="container-large"><div class="padding-section-medium"><div class="componnent_flex-pmm-gpt"><div class="div-block-45"><div class="margin-bottom margin-xsmall"><h2 class="custom-header-2-wrapper heading-h2"><span>Accelerate your learning with </span><span class="text-font-ivy text-color-white">our product marketing AI coach.</span></h2></div><div class="margin-top margin-small"><div><p>Ask questions and get advice instantly- the ultimate AI sidekick for ambitious product marketers looking to fast-track their growth with community-backed insights.</p></div></div><div class="div-block-49"><div class="button-group"><a href="https://pmmgpt.com/" target="_blank" class="learn-more-button hover-white w-button">Ask your AI coach</a></div></div></div><div class="div-block-46"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e2d/66b57afef067638c927ea7c4_pmm-gpt-image.svg" loading="lazy" width="471" alt=""/></div></div></div></div></div></section><section id="light-section" class="section_faq6"><div id="faqs" class="anchor-link"></div><div class="padding-global"><div class="container-large"><div class="padding-section-medium"><div class="w-layout-grid faq6_component"><div class="faq6_content"><div class="margin-bottom margin-small"><h3 class="heading-faqs">FAQS</h3></div><div class="whats-included_arrow-decal hide-tablet w-embed"><svg width="262" height="323" viewBox="0 0 262 323" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M78.5924 203.84C78.7507 211.503 75.994 218.665 69.3466 224.653C48.7824 243.177 23.6494 240.962 -0.551043 228.65C-35.8874 210.672 -69.1635 170.863 -82.1625 144.947C-82.7796 143.72 -82.2683 142.342 -81.0295 141.869C-79.7877 141.391 -78.281 141.998 -77.6639 143.225C-65.0489 168.379 -32.7912 207.047 1.50207 224.497C23.7233 235.802 46.8391 238.073 65.7243 221.057C71.3491 215.996 73.6532 209.944 73.537 203.465C69.0656 203.09 64.6529 202.601 60.3074 201.995C48.3121 200.321 17.9218 190.623 -0.657738 176.968C-13.9832 167.168 -21.2312 155.351 -13.6366 143.053C-9.41354 136.218 -1.70131 133.963 7.72477 135.302C20.6844 137.135 37.0665 145.959 50.7788 157.851C62.1968 167.75 71.7528 179.746 76.0679 191.429C77.0109 193.998 77.7159 196.551 78.1352 199.068C140.147 203.151 210.805 185.022 256.046 150.632C257.08 149.853 258.664 150.066 259.588 151.125C260.514 152.18 260.423 153.673 259.395 154.456C213.413 189.403 141.674 207.886 78.5924 203.84ZM73.0344 198.681C68.8322 198.32 64.6829 197.854 60.5949 197.282C49.1004 195.674 19.9877 186.384 2.18675 173.299C-8.73863 165.27 -15.4736 155.807 -9.24977 145.727C-5.97758 140.436 0.127147 138.98 7.426 140.009C15.4546 141.148 24.8564 145.24 34.0211 151.091C47.935 159.975 61.2888 172.928 68.3963 186.156C70.6501 190.346 72.2653 194.565 73.0344 198.681Z" fill="#85C9BD"/> <path fill-rule="evenodd" clip-rule="evenodd" d="M162.488 144.43C190.992 155.501 227.761 156.173 256.653 150.697C257.981 150.445 259.374 151.29 259.76 152.579C260.146 153.868 259.385 155.123 258.056 155.375C228.263 161.025 190.344 160.229 160.959 148.818C159.643 148.308 158.916 146.909 159.339 145.696C159.759 144.487 161.173 143.92 162.488 144.43Z" fill="#85C9BD"/> <path fill-rule="evenodd" clip-rule="evenodd" d="M258.379 155.898C237.427 166.869 220.589 192.531 214.975 215.083C214.664 216.335 213.317 217.021 211.968 216.607C210.617 216.198 209.775 214.855 210.086 213.604C215.968 189.978 233.713 163.173 255.663 151.678C256.825 151.067 258.383 151.52 259.134 152.683C259.883 153.851 259.546 155.29 258.379 155.898Z" fill="#85C9BD"/> </svg></div></div><div class="faq6_list"><div class="w-dyn-list"><div role="list" class="faq6_list-grid w-dyn-items"><div role="listitem" class="w-dyn-item"><div class="faq6_accordion"><div data-w-id="3092be40-3d60-01fe-b66d-e10651e78c0a" class="faq6_question"><div style="background-color:rgb(9,16,15);-webkit-transform:translate3d(0, 0, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0deg) skew(0, 0);-moz-transform:translate3d(0, 0, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0deg) skew(0, 0);-ms-transform:translate3d(0, 0, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0deg) skew(0, 0);transform:translate3d(0, 0, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0deg) skew(0, 0)" class="faq6_line-icon"></div><div class="text-size-medium text-weight-bold">Does this course cover everything I need to know to be a product marketer?</div></div><div style="width:100%;height:0px" class="faq6_answer"><div class="margin-bottom margin-medium"><div class="max-width-large"><div class="faq-rich-text w-richtext"><p>This course is pretty darn comprehensive, if we do say so ourselves! From research through to optimization, Product Marketing Certified: Core covers the A to Z of product marketing. However, as there are so many facets to product marketing, it's very much focused on the essentials.</p></div></div></div></div></div></div><div role="listitem" class="w-dyn-item"><div class="faq6_accordion"><div data-w-id="3092be40-3d60-01fe-b66d-e10651e78c0a" class="faq6_question"><div style="background-color:rgb(9,16,15);-webkit-transform:translate3d(0, 0, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0deg) skew(0, 0);-moz-transform:translate3d(0, 0, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0deg) skew(0, 0);-ms-transform:translate3d(0, 0, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0deg) skew(0, 0);transform:translate3d(0, 0, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0deg) skew(0, 0)" class="faq6_line-icon"></div><div class="text-size-medium text-weight-bold">I'm considering a career change and would like to enter product marketing, but I'm not sure if I'll be out of my depth. Is the course geared towards helping entry-level product marketers, or should I seek an alternative?</div></div><div style="width:100%;height:0px" class="faq6_answer"><div class="margin-bottom margin-medium"><div class="max-width-large"><div class="faq-rich-text w-richtext"><p>Absolutely not! Our course caters to product marketers of all levels. Newbies definitely won't be out of their depth and it's packed with tons of fresh learnings, templates, case studies, and exercises for people who have prior experience in the product marketing field, too.</p></div></div></div></div></div></div><div role="listitem" class="w-dyn-item"><div class="faq6_accordion"><div data-w-id="3092be40-3d60-01fe-b66d-e10651e78c0a" class="faq6_question"><div style="background-color:rgb(9,16,15);-webkit-transform:translate3d(0, 0, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0deg) skew(0, 0);-moz-transform:translate3d(0, 0, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0deg) skew(0, 0);-ms-transform:translate3d(0, 0, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0deg) skew(0, 0);transform:translate3d(0, 0, 0) scale3d(1, 1, 1) rotateX(0) rotateY(0) rotateZ(0deg) skew(0, 0)" class="faq6_line-icon"></div><div class="text-size-medium text-weight-bold">I noticed course subscribers qualify for a discount on PMA membership plans, but what's included in the membership?</div></div><div style="width:100%;height:0px" class="faq6_answer"><div class="margin-bottom margin-medium"><div class="max-width-large"><div class="faq-rich-text w-richtext"><p>Our membership plans include exclusive content, even more templates and frameworks, mentorships, OnDemand videos, and more. For more details about what’s included in our memberships, head <a href="https://www.productmarketingalliance.com/signup/">here</a>.</p></div></div></div></div></div></div></div></div></div></div></div></div></div><div class="faq6_arrow-icon show-mobile-landscape w-embed"><svg width="100%" height="100%" viewBox="0 0 154 112" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M88.2748 39.827C90.5297 37.0216 91.5564 33.5676 90.7997 29.435C88.4579 16.6514 78.474 10.2729 65.9434 7.91806C47.6464 4.48006 23.86 9.75334 11.598 15.6689C11.0169 15.9484 10.812 16.6078 11.1375 17.1386C11.4625 17.6721 12.1969 17.8781 12.7781 17.5985C24.679 11.8563 47.7594 6.71581 65.5171 10.0513C77.0227 12.2139 86.2725 17.9931 88.4216 29.7348C89.0639 33.2291 88.1865 36.141 86.2868 38.5176C84.5161 37.3757 82.7344 36.2932 80.9443 35.2733C76.0021 32.459 61.9182 27.3576 51.0934 27.1134C43.3283 26.9401 37.2457 29.2591 36.5467 36.0103C36.1591 39.763 38.3817 42.812 42.2719 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Marketing Certified" class="course-badge"/></div><div class="course-tag-pill"><div>Included in Pro+</div></div></div><div class="course_item_bottom-info"><div><div class="margin-bottom margin-xsmall"><div class="text-size-xlarge text-weight-normal">Advanced Product Marketing Certified</div></div><p>Elevate your impact with advanced product marketing certification. Go from tactical to strategic influence, establishing authority and strategic value.</p></div><div class="margin-top margin-xsmall"><a href="https://learning.productmarketingalliance.com/on-demand/advanced-product-marketing-certified" class="learn-more-button is-coral hover-black max-width-full w-button">Learn more</a></div></div><a href="https://learning.productmarketingalliance.com/on-demand/advanced-product-marketing-certified" class="link-block-5 w-inline-block"></a></div></div><div role="listitem" class="w-dyn-item"><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff60a-066badc4" class="course_item is-light"><div class="course_item_top-wrapper"><div class="course_item_top-band"><div class="html-embed-2 w-embed"><svg width="141" height="102" viewBox="0 0 141 102" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M73.8502 70.5207C77.364 70.1047 80.1245 69.19 82.2025 68.351C102.044 60.2484 103.668 39.7888 99.303 21.5562C98.1362 16.6703 94.6954 9.57503 89.8624 5.51149C86.4676 2.65471 82.4059 1.26503 77.9665 2.89448C73.1202 4.65274 69.7677 9.45301 67.6276 15.3145C64.5254 23.7896 63.9256 34.4697 64.5336 40.6118C65.2371 47.6961 67.5013 58.5053 71.0828 68.7448C67.2575 68.895 62.6591 68.4306 57.2115 66.7378C54.7875 65.9941 52.2314 64.5204 49.7513 62.5996C52.3353 58.5826 54.2404 53.8754 55.2689 48.5921C56.1272 44.1498 56.1788 34.4863 53.7812 27.3404C52.0658 22.2408 49.0834 18.4456 44.5163 18.1541C38.8441 17.8005 35.5731 20.962 33.9103 25.4657C31.5657 31.8059 32.5464 40.8947 34.2286 45.6314C36.1888 51.1414 41.3017 58.0352 47.0761 62.9557C37.6304 76.0694 20.2018 80.5511 4.17208 71.8543C3.69251 71.6007 3.08589 71.7812 2.8163 72.2551C2.5559 72.745 2.74099 73.3596 3.22056 73.6132C20.1828 82.8114 38.6382 78.0975 48.6495 64.2329C51.2941 66.2709 54.0312 67.8523 56.6206 68.649C62.6227 70.5098 67.6539 70.9577 71.7897 70.7131C72.4933 72.6197 73.2448 74.4989 74.0459 76.3281C77.6388 84.5451 82.1764 91.5801 87.407 94.9048C99.4932 102.589 112.623 99.0832 122.514 90.5931C132.307 82.1805 138.88 68.9002 138.083 57.0743C138.046 56.523 137.565 56.1004 137.017 56.1412C136.468 56.1821 136.05 56.657 136.087 57.2082C136.846 68.462 130.536 81.0807 121.211 89.0745C111.984 96.9907 99.7519 100.382 88.4833 93.2224C83.5076 90.0476 79.2937 83.3351 75.8775 75.5253C75.166 73.899 74.493 72.2291 73.8502 70.5207ZM48.1792 61.3215C50.5693 57.5438 52.3436 53.1456 53.2996 48.2012C54.1176 43.9731 54.1755 34.7941 51.8814 27.9703C50.4599 23.7408 48.1812 20.3881 44.394 20.1556C39.7662 19.8568 37.1434 22.4958 35.7879 26.1642C33.5916 32.0581 34.5455 40.5468 36.1159 44.9662C37.9542 50.1434 42.7541 56.6661 48.1792 61.3215ZM73.1483 68.5919C76.6584 68.2204 79.3973 67.3182 81.4449 66.4967C100.259 58.8175 101.494 39.3041 97.3579 22.0215C96.2731 17.4703 93.0888 10.8422 88.5742 7.04041C85.7433 4.66435 82.3621 3.41232 78.6494 4.77075C74.3061 6.3447 71.4228 10.7467 69.502 15.9934C66.5082 24.1726 65.9412 34.4943 66.5251 40.4169C67.2282 47.5014 69.5137 58.3618 73.1483 68.5919Z" fill="white" stroke="white" stroke-width="4"/> </svg></div></div><div id="w-node-b2d9004d-556e-acab-0317-90c2d15ff60e-066badc4" class="course-badge-wrapper"><img src="https://cdn.prod.website-files.com/6524645f3bdb737e4eb09e33/66b4ff25ffb139ab6a797829_PMA_Masters_Positioning_Badge.svg" loading="lazy" alt="Positioning Certified Masters" class="course-badge"/></div><div class="course-tag-pill w-condition-invisible"><div class="w-dyn-bind-empty"></div></div></div><div class="course_item_bottom-info"><div><div class="margin-bottom margin-xsmall"><div class="text-size-xlarge text-weight-normal">Positioning Certified Masters</div></div><p>Find your place in the market. 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(collectionList.children.length <= 9) { loadMoreButton.style.display = 'none'; } // Hide all but the first `itemsToShow` items in the collection list Array.from(collectionList.children).forEach((item, index) => { if (index >= itemsToShow) { item.style.display = 'none'; } }); // When the "Load More" button is clicked, show the next `itemsToAdd` items loadMoreButton.addEventListener('click', () => { itemsToShow += itemsToAdd; // Increase the number of items to show by the value of the "show" attribute each time const itemsToShowNext = Array.from(collectionList.children).filter((item, index) => { return (index >= itemsShown && index < itemsShown + itemsToAdd); }); itemsToShowNext.forEach(item => { item.style.display = 'block'; }); itemsShown += itemsToAdd; if (itemsShown >= collectionList.children.length) { loadMoreButton.style.display = 'none'; } }); </script> <script async src="https://cdnjs.cloudflare.com/ajax/libs/splidejs/4.1.4/js/splide.min.js"></script> <script> // Splide Products 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collection // Initially hide all collection items except the first 6 $('.leaders_item.w-dyn-item').slice(6).hide(); // On clicking the 'See More' button for 'leaders_item' $('#see-more-button').click(function(e) { e.preventDefault(); $('.leaders_item.w-dyn-item').slice(6).slideDown(); $(this).hide(); }); // For 'logo_item' collection // Initially hide all collection items except the first 10 const logoItems = $('.logo_item.w-dyn-item'); logoItems.slice(10).hide(); // Check if there are more than 10 items, if not, hide the 'See More' button if (logoItems.length <= 10) { $('#see-more-logos').hide(); } // On clicking the 'See More' button for 'logo_item' $('#see-more-logos').click(function(e) { e.preventDefault(); logoItems.slice(10).slideDown(); $(this).hide(); }); }); </script> <script> // grab Wista API wistiaEmbed = document.getElementById("myVideo").wistiaApi; // when the video is stopped wistiaEmbed.bind("end", function() { $('.video-overlay').fadeIn("slow"); }); //when the video is paused wistiaEmbed.bind("pause", function() { $('.video-overlay').fadeIn("slow"); }); //when the video time changes wistiaEmbed.bind("secondchange", function() { $('.video-overlay').fadeOut("slow"); }); // when you click the custom play button $('.video-overlay').click(function() { wistiaEmbed.play(); $('.video-overlay').fadeOut("slow"); }); // hide see more logos if less than 10 var logoCount = document.querySelector('.logo-see-more .w-dyn-items').childElementCount; if(logoCount < 10) { document.querySelector('.see-more-logo-btn').style.display = "none";} </script> <script src="https://tools.refokus.com/cms-filter/bundle.v1.5.0.js"></script> <script> const elementWithSR = document.querySelector('div[sr]'); const elementWithSR2 = document.querySelector('div[sr2]'); const elementWithSR3 = document.querySelector('div[sr3]'); let currency; async function fetchCurrencyData() { try { const srValue = elementWithSR.getAttribute('sr'); const countryCodeResponse = await fetch('https://ip2c.org/s'); if (!countryCodeResponse.ok) { throw new Error('Failed to fetch country code'); } const countryCodeData = await countryCodeResponse.text(); const countryCode = countryCodeData.split(';')[1]; const currencyResponse = await fetch('https://xwvd-iuut-cgej.f2.xano.io/api:xQ0_YBHQ/GetCurrencyStripe', { method: 'POST', headers: { 'Content-Type': 'application/json' }, body: JSON.stringify({ 'countryCode': countryCode, 'link': srValue }) }); if (!currencyResponse.ok) { throw new Error('Failed to fetch currency data'); } const currencyData = await currencyResponse.json(); if (typeof currencyData.price === 'number') { const formattedPrice = new Intl.NumberFormat().format(currencyData.price); const price = currencyData.currencySymbols + " " +formattedPrice; elementWithSR.textContent = price elementWithSR2.textContent = price elementWithSR3.textContent = price } else { console.log('Invalid price in GetCurrencyStripe response'); } } catch (error) { console.error('Error:', error); } } if (elementWithSR) { fetchCurrencyData(); } </script> <script src="https://hubspotonwebflow.com/assets/js/form-124.js" type="text/javascript" integrity="sha384-bjyNIOqAKScdeQ3THsDZLGagNN56B4X2Auu9YZIGu+tA/PlggMk4jbWruG/P6zYj" crossorigin="anonymous"></script></body></html>