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data-analytics="ResearchTopics-Coverage-DigitalShoppersBuyers" href="https://www.emarketer.com/topics/industry/digital-shoppers-buyers" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Digital Shoppers & Buyers</a></li><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-In-StoreShoppersBuyers" href="https://www.emarketer.com/topics/industry/in-store-shoppers-buyers" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">In-Store Shoppers & Buyers</a></li><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-MobileShoppersBuyers" href="https://www.emarketer.com/topics/industry/mobile-shoppers-buyers" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Mobile Shoppers & Buyers</a></li></ul></div></div><div class="CoverageTopic__CoverageTopicDiv-sc-1mgg5wl-0 kvSydI"><div class="CoverageTopic__CoverageTopicContainer-sc-1mgg5wl-1 gpJvcA"><a data-analytics="ResearchTopics-Coverage-Cross-BorderEcommerce" href="https://www.emarketer.com/topics/industry/cross-border-ecommerce" class="CoverageTopic__CoverageTopicHeading-sc-1mgg5wl-2 dxRmZr">Cross-Border Ecommerce</a><ul class="CoverageTopic__CoverageTopicList-sc-1mgg5wl-3 eQGHyk"><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-Cross-BorderEcommerce" href="https://www.emarketer.com/topics/industry/cross-border-ecommerce" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Cross-Border Ecommerce</a></li></ul></div></div><div class="CoverageTopic__CoverageTopicDiv-sc-1mgg5wl-0 kvSydI"><div class="CoverageTopic__CoverageTopicContainer-sc-1mgg5wl-1 gpJvcA"><a data-analytics="ResearchTopics-Coverage-EcommerceSales" href="https://www.emarketer.com/topics/industry/ecommerce-sales" class="CoverageTopic__CoverageTopicHeading-sc-1mgg5wl-2 dxRmZr">Ecommerce Sales</a><ul class="CoverageTopic__CoverageTopicList-sc-1mgg5wl-3 eQGHyk"><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-B2CEcommerceSales" href="https://www.emarketer.com/topics/industry/b2c-ecommerce-sales" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">B2C Ecommerce Sales</a></li><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-DigitalTravelSales" href="https://www.emarketer.com/topics/industry/digital-travel-sales" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Digital Travel Sales</a></li><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-RetailEcommerceSales" href="https://www.emarketer.com/topics/industry/retail-ecommerce-sales" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Retail Ecommerce Sales</a></li></ul></div></div><div class="CoverageTopic__CoverageTopicDiv-sc-1mgg5wl-0 kvSydI"><div class="CoverageTopic__CoverageTopicContainer-sc-1mgg5wl-1 gpJvcA"><a data-analytics="ResearchTopics-Coverage-EcommerceTactics" href="https://www.emarketer.com/topics/industry/ecommerce-tactics" class="CoverageTopic__CoverageTopicHeading-sc-1mgg5wl-2 dxRmZr">Ecommerce Tactics</a><ul class="CoverageTopic__CoverageTopicList-sc-1mgg5wl-3 eQGHyk"><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-EcommerceTactics" href="https://www.emarketer.com/topics/industry/ecommerce-tactics" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Ecommerce Tactics</a></li></ul></div></div><div class="CoverageTopic__CoverageTopicDiv-sc-1mgg5wl-0 kvSydI"><div class="CoverageTopic__CoverageTopicContainer-sc-1mgg5wl-1 gpJvcA"><a data-analytics="ResearchTopics-Coverage-HolidaySeasonalShopping" href="https://www.emarketer.com/topics/industry/holiday-seasonal-shopping" class="CoverageTopic__CoverageTopicHeading-sc-1mgg5wl-2 dxRmZr">Holiday & Seasonal Shopping</a><ul class="CoverageTopic__CoverageTopicList-sc-1mgg5wl-3 eQGHyk"><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-HolidaySeasonalShopping" href="https://www.emarketer.com/topics/industry/holiday-seasonal-shopping" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Holiday & Seasonal Shopping</a></li></ul></div></div><div class="CoverageTopic__CoverageTopicDiv-sc-1mgg5wl-0 kvSydI"><div class="CoverageTopic__CoverageTopicContainer-sc-1mgg5wl-1 gpJvcA"><a data-analytics="ResearchTopics-Coverage-Loyalty" href="https://www.emarketer.com/topics/industry/loyalty" class="CoverageTopic__CoverageTopicHeading-sc-1mgg5wl-2 dxRmZr">Loyalty</a><ul class="CoverageTopic__CoverageTopicList-sc-1mgg5wl-3 eQGHyk"><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-Loyalty" href="https://www.emarketer.com/topics/industry/loyalty" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Loyalty</a></li></ul></div></div><div class="CoverageTopic__CoverageTopicDiv-sc-1mgg5wl-0 kvSydI"><div class="CoverageTopic__CoverageTopicContainer-sc-1mgg5wl-1 gpJvcA"><a data-analytics="ResearchTopics-Coverage-Mcommerce" href="https://www.emarketer.com/topics/industry/mcommerce" class="CoverageTopic__CoverageTopicHeading-sc-1mgg5wl-2 dxRmZr">Mcommerce</a><ul class="CoverageTopic__CoverageTopicList-sc-1mgg5wl-3 eQGHyk"><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-RetailMcommerceSales" href="https://www.emarketer.com/topics/industry/retail-mcommerce-sales" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Retail Mcommerce Sales</a></li></ul></div></div><div class="CoverageTopic__CoverageTopicDiv-sc-1mgg5wl-0 kvSydI"><div class="CoverageTopic__CoverageTopicContainer-sc-1mgg5wl-1 gpJvcA"><a data-analytics="ResearchTopics-Coverage-Payments" href="https://www.emarketer.com/topics/industry/payments" class="CoverageTopic__CoverageTopicHeading-sc-1mgg5wl-2 dxRmZr">Payments</a><ul class="CoverageTopic__CoverageTopicList-sc-1mgg5wl-3 eQGHyk"><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-Checkout" href="https://www.emarketer.com/topics/industry/checkout" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Checkout</a></li><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-CreditDebit" href="https://www.emarketer.com/topics/industry/credit-debit" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Credit & Debit</a></li><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-DigitalPayments" href="https://www.emarketer.com/topics/industry/digital-payments" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Digital Payments</a></li><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-MobilePayments" href="https://www.emarketer.com/topics/industry/mobile-payments" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Mobile Payments</a></li><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-Transfers" href="https://www.emarketer.com/topics/industry/transfers" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Transfers</a></li></ul></div></div><div class="CoverageTopic__CoverageTopicDiv-sc-1mgg5wl-0 kvSydI"><div class="CoverageTopic__CoverageTopicContainer-sc-1mgg5wl-1 gpJvcA"><a data-analytics="ResearchTopics-Coverage-Promotions" href="https://www.emarketer.com/topics/industry/promotions" class="CoverageTopic__CoverageTopicHeading-sc-1mgg5wl-2 dxRmZr">Promotions</a><ul class="CoverageTopic__CoverageTopicList-sc-1mgg5wl-3 eQGHyk"><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-Coupons" href="https://www.emarketer.com/topics/industry/coupons" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Coupons</a></li></ul></div></div><div class="CoverageTopic__CoverageTopicDiv-sc-1mgg5wl-0 kvSydI"><div class="CoverageTopic__CoverageTopicContainer-sc-1mgg5wl-1 gpJvcA"><a data-analytics="ResearchTopics-Coverage-RetailCategories" href="https://www.emarketer.com/topics/industry/retail-categories" class="CoverageTopic__CoverageTopicHeading-sc-1mgg5wl-2 dxRmZr">Retail Categories</a><ul class="CoverageTopic__CoverageTopicList-sc-1mgg5wl-3 eQGHyk"><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-ApparelAccessories" href="https://www.emarketer.com/topics/industry/apparel-accessories" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Apparel & Accessories</a></li><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-ConsumerElectronics" href="https://www.emarketer.com/topics/industry/consumer-electronics" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Consumer Electronics</a></li><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-FoodBeverage" href="https://www.emarketer.com/topics/industry/food-beverage" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Food & Beverage</a></li><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-GroceriesConsumerProducts(CPG)" href="https://www.emarketer.com/topics/industry/groceries-consumer-products-cpg" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Groceries & Consumer Products (CPG)</a></li><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-HouseholdProducts" href="https://www.emarketer.com/topics/industry/household-products" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Household Products</a></li><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-LuxuryGoods" href="https://www.emarketer.com/topics/industry/luxury-goods" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Luxury Goods</a></li></ul><div data-analytics="ResearchTopics-Coverage-ShowAll" class="CoverageTopic__CoverageTopicItemShowAll-sc-1mgg5wl-6 BHpcY">+ More</div></div></div><div class="CoverageTopic__CoverageTopicDiv-sc-1mgg5wl-0 kvSydI"><div class="CoverageTopic__CoverageTopicContainer-sc-1mgg5wl-1 gpJvcA"><a data-analytics="ResearchTopics-Coverage-RetailMedia" href="https://www.emarketer.com/topics/industry/retail-media" class="CoverageTopic__CoverageTopicHeading-sc-1mgg5wl-2 dxRmZr">Retail Media</a><ul 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class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Retail Performance Metrics</a></li></ul></div></div><div class="CoverageTopic__CoverageTopicDiv-sc-1mgg5wl-0 kvSydI"><div class="CoverageTopic__CoverageTopicContainer-sc-1mgg5wl-1 gpJvcA"><a data-analytics="ResearchTopics-Coverage-RetailSales" href="https://www.emarketer.com/topics/industry/retail-sales" class="CoverageTopic__CoverageTopicHeading-sc-1mgg5wl-2 dxRmZr">Retail Sales</a><ul class="CoverageTopic__CoverageTopicList-sc-1mgg5wl-3 eQGHyk"><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-RetailSales" href="https://www.emarketer.com/topics/industry/retail-sales" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Retail Sales</a></li></ul></div></div><div class="CoverageTopic__CoverageTopicDiv-sc-1mgg5wl-0 kvSydI"><div class="CoverageTopic__CoverageTopicContainer-sc-1mgg5wl-1 gpJvcA"><a data-analytics="ResearchTopics-Coverage-SharingEconomy" 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data-analytics="ResearchTopics-Coverage-ShippingDelivery" href="https://www.emarketer.com/topics/industry/shipping-delivery" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Shipping & Delivery</a></li></ul></div></div><div class="CoverageTopic__CoverageTopicDiv-sc-1mgg5wl-0 kvSydI"><div class="CoverageTopic__CoverageTopicContainer-sc-1mgg5wl-1 gpJvcA"><a data-analytics="ResearchTopics-Coverage-SocialCommerce" href="https://www.emarketer.com/topics/industry/social-commerce" class="CoverageTopic__CoverageTopicHeading-sc-1mgg5wl-2 dxRmZr">Social Commerce</a><ul class="CoverageTopic__CoverageTopicList-sc-1mgg5wl-3 eQGHyk"><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-SocialCommerce" href="https://www.emarketer.com/topics/industry/social-commerce" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Social Commerce</a></li></ul></div></div></div></div><div><div class="Coverage__StyledHeaderLinkWrapper-sc-15wbd39-1 cLKAFE"><h2 id="financial services_refid" class="Coverage__CoverageHeader-sc-15wbd39-4 hjmgbH">Financial Services</h2><a href="/topics/industry/financial-services" data-analytics="ResearchTopics-Coverage-FinancialServices-BrowseAll" class="Coverage__StyledLink-sc-15wbd39-5 XyDSK">Browse All</a></div><div class="Coverage__CoverageTopics-sc-15wbd39-3 iSFHFb"><div class="CoverageTopic__CoverageTopicDiv-sc-1mgg5wl-0 kvSydI"><div class="CoverageTopic__CoverageTopicContainer-sc-1mgg5wl-1 gpJvcA"><a data-analytics="ResearchTopics-Coverage-Banking" href="https://www.emarketer.com/topics/industry/banking" class="CoverageTopic__CoverageTopicHeading-sc-1mgg5wl-2 dxRmZr">Banking</a><ul class="CoverageTopic__CoverageTopicList-sc-1mgg5wl-3 eQGHyk"><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-Branches" href="https://www.emarketer.com/topics/industry/branches" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Branches</a></li><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-DigitalBanking" href="https://www.emarketer.com/topics/industry/digital-banking" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Digital Banking</a></li><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-MobileBanking" href="https://www.emarketer.com/topics/industry/mobile-banking" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Mobile Banking</a></li><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-Neobanks" href="https://www.emarketer.com/topics/industry/neobanks" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Neobanks</a></li><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-OpenBanking" href="https://www.emarketer.com/topics/industry/open-banking" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Open Banking</a></li><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-SmallBusiness(SMB)Banking" href="https://www.emarketer.com/topics/industry/small-business-smb-banking" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Small Business (SMB) Banking</a></li></ul></div></div><div class="CoverageTopic__CoverageTopicDiv-sc-1mgg5wl-0 kvSydI"><div class="CoverageTopic__CoverageTopicContainer-sc-1mgg5wl-1 gpJvcA"><a data-analytics="ResearchTopics-Coverage-Insurance" href="https://www.emarketer.com/topics/industry/insurance" class="CoverageTopic__CoverageTopicHeading-sc-1mgg5wl-2 dxRmZr">Insurance</a><ul class="CoverageTopic__CoverageTopicList-sc-1mgg5wl-3 eQGHyk"><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-Insurance" href="https://www.emarketer.com/topics/industry/insurance" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Insurance</a></li></ul></div></div><div class="CoverageTopic__CoverageTopicDiv-sc-1mgg5wl-0 kvSydI"><div class="CoverageTopic__CoverageTopicContainer-sc-1mgg5wl-1 gpJvcA"><a data-analytics="ResearchTopics-Coverage-Payments" href="https://www.emarketer.com/topics/industry/payments?subTopics=financial-services" class="CoverageTopic__CoverageTopicHeading-sc-1mgg5wl-2 dxRmZr">Payments</a><ul class="CoverageTopic__CoverageTopicList-sc-1mgg5wl-3 eQGHyk"><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-Checkout" href="https://www.emarketer.com/topics/industry/checkout?subTopics=financial-services" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Checkout</a></li><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-CreditDebit" href="https://www.emarketer.com/topics/industry/credit-debit?subTopics=financial-services" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Credit & Debit</a></li><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-DigitalPayments" href="https://www.emarketer.com/topics/industry/digital-payments?subTopics=financial-services" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Digital Payments</a></li><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-Ecommerce" href="https://www.emarketer.com/topics/industry/ecommerce?subTopics=financial-services" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Ecommerce</a></li><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-MobilePayments" href="https://www.emarketer.com/topics/industry/mobile-payments?subTopics=financial-services" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Mobile Payments</a></li><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-Transfers" href="https://www.emarketer.com/topics/industry/transfers?subTopics=financial-services" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Transfers</a></li></ul></div></div><div class="CoverageTopic__CoverageTopicDiv-sc-1mgg5wl-0 kvSydI"><div class="CoverageTopic__CoverageTopicContainer-sc-1mgg5wl-1 gpJvcA"><a data-analytics="ResearchTopics-Coverage-WealthAssetManagement" href="https://www.emarketer.com/topics/industry/wealth-asset-management" class="CoverageTopic__CoverageTopicHeading-sc-1mgg5wl-2 dxRmZr">Wealth & Asset Management</a><ul class="CoverageTopic__CoverageTopicList-sc-1mgg5wl-3 eQGHyk"><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-AssetManagement" href="https://www.emarketer.com/topics/industry/asset-management" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Asset Management</a></li><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-DigitalAssets" href="https://www.emarketer.com/topics/industry/digital-assets" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Digital Assets</a></li><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-PersonalFinance" href="https://www.emarketer.com/topics/industry/personal-finance" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Personal Finance</a></li><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-Robo-advisors" href="https://www.emarketer.com/topics/industry/robo-advisors" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Robo-advisors</a></li><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-WealthManagement" href="https://www.emarketer.com/topics/industry/wealth-management" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Wealth Management</a></li></ul></div></div></div></div><div><div class="Coverage__StyledHeaderLinkWrapper-sc-15wbd39-1 cLKAFE"><h2 id="health_refid" class="Coverage__CoverageHeader-sc-15wbd39-4 hjmgbH">Health</h2><a href="/topics/industry/health" data-analytics="ResearchTopics-Coverage-Health-BrowseAll" class="Coverage__StyledLink-sc-15wbd39-5 XyDSK">Browse All</a></div><div class="Coverage__CoverageTopics-sc-15wbd39-3 iSFHFb"><div class="CoverageTopic__CoverageTopicDiv-sc-1mgg5wl-0 kvSydI"><div class="CoverageTopic__CoverageTopicContainer-sc-1mgg5wl-1 gpJvcA"><a data-analytics="ResearchTopics-Coverage-DigitalHealth" href="https://www.emarketer.com/topics/industry/digital-health" class="CoverageTopic__CoverageTopicHeading-sc-1mgg5wl-2 dxRmZr">Digital Health</a><ul class="CoverageTopic__CoverageTopicList-sc-1mgg5wl-3 eQGHyk"><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-AI" href="https://www.emarketer.com/search/?query=AI&hierarchicalMenu%5Bindustries.lvl0%5D=Health" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">AI</a></li><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-Cloud" href="https://www.emarketer.com/search/?query=Cloud&hierarchicalMenu%5Bindustries.lvl0%5D=Health" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Cloud</a></li><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-MobileHealth" href="https://www.emarketer.com/topics/industry/mobile-health" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Mobile Health</a></li><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-Privacy" href="https://www.emarketer.com/search/?query=Privacy&hierarchicalMenu%5Bindustries.lvl0%5D=Health" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Privacy</a></li><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-Telehealth" href="https://www.emarketer.com/topics/industry/telehealth" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Telehealth</a></li><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-Telemedicine" href="https://www.emarketer.com/search/?query=Telemedicine&hierarchicalMenu%5Bindustries.lvl0%5D=Health" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Telemedicine</a></li></ul><div data-analytics="ResearchTopics-Coverage-ShowAll" class="CoverageTopic__CoverageTopicItemShowAll-sc-1mgg5wl-6 BHpcY">+ More</div></div></div><div class="CoverageTopic__CoverageTopicDiv-sc-1mgg5wl-0 kvSydI"><div class="CoverageTopic__CoverageTopicContainer-sc-1mgg5wl-1 gpJvcA"><a data-analytics="ResearchTopics-Coverage-HealthcareProviders" href="https://www.emarketer.com/topics/industry/healthcare-providers" class="CoverageTopic__CoverageTopicHeading-sc-1mgg5wl-2 dxRmZr">Healthcare Providers</a><ul class="CoverageTopic__CoverageTopicList-sc-1mgg5wl-3 eQGHyk"><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-HealthSystems/Hospitals" href="https://www.emarketer.com/search/?query=Health%20Systems%2FHospitals&hierarchicalMenu%5Bindustries.lvl0%5D=Health" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Health Systems/Hospitals</a></li></ul></div></div><div class="CoverageTopic__CoverageTopicDiv-sc-1mgg5wl-0 kvSydI"><div class="CoverageTopic__CoverageTopicContainer-sc-1mgg5wl-1 gpJvcA"><a data-analytics="ResearchTopics-Coverage-Insurance" href="https://www.emarketer.com/search/?query=Insurance&hierarchicalMenu%5Bindustries.lvl0%5D=Health" class="CoverageTopic__CoverageTopicHeading-sc-1mgg5wl-2 dxRmZr">Insurance</a><ul class="CoverageTopic__CoverageTopicList-sc-1mgg5wl-3 eQGHyk"><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-Medicare" href="https://www.emarketer.com/search/?query=Medicare&hierarchicalMenu%5Bindustries.lvl0%5D=Health" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Medicare</a></li></ul></div></div><div class="CoverageTopic__CoverageTopicDiv-sc-1mgg5wl-0 kvSydI"><div class="CoverageTopic__CoverageTopicContainer-sc-1mgg5wl-1 gpJvcA"><a data-analytics="ResearchTopics-Coverage-PrescriptionOTCDrugs" href="https://www.emarketer.com/topics/industry/prescription-otc-drugs" class="CoverageTopic__CoverageTopicHeading-sc-1mgg5wl-2 dxRmZr">Prescription & OTC Drugs</a><ul class="CoverageTopic__CoverageTopicList-sc-1mgg5wl-3 eQGHyk"><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-PrescriptionOTCDrugs" href="https://www.emarketer.com/topics/industry/prescription-otc-drugs" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Prescription & OTC Drugs</a></li></ul></div></div></div></div><div><div class="Coverage__StyledHeaderLinkWrapper-sc-15wbd39-1 cLKAFE"><h2 id="technology_refid" class="Coverage__CoverageHeader-sc-15wbd39-4 hjmgbH">Technology</h2><a href="/topics/industry/technology" data-analytics="ResearchTopics-Coverage-Technology-BrowseAll" class="Coverage__StyledLink-sc-15wbd39-5 XyDSK">Browse All</a></div><div class="Coverage__CoverageTopics-sc-15wbd39-3 iSFHFb"><div class="CoverageTopic__CoverageTopicDiv-sc-1mgg5wl-0 kvSydI"><div class="CoverageTopic__CoverageTopicContainer-sc-1mgg5wl-1 gpJvcA"><a data-analytics="ResearchTopics-Coverage-ArtificialIntelligence(AI)" href="https://www.emarketer.com/topics/industry/artificial-intelligence-ai" class="CoverageTopic__CoverageTopicHeading-sc-1mgg5wl-2 dxRmZr">Artificial Intelligence (AI)</a><ul class="CoverageTopic__CoverageTopicList-sc-1mgg5wl-3 eQGHyk"><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-ArtificialIntelligence(AI)" href="https://www.emarketer.com/topics/industry/artificial-intelligence-ai" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Artificial Intelligence (AI)</a></li></ul></div></div><div class="CoverageTopic__CoverageTopicDiv-sc-1mgg5wl-0 kvSydI"><div class="CoverageTopic__CoverageTopicContainer-sc-1mgg5wl-1 gpJvcA"><a data-analytics="ResearchTopics-Coverage-AugmentedVirtualReality" href="https://www.emarketer.com/topics/industry/augmented-virtual-reality" class="CoverageTopic__CoverageTopicHeading-sc-1mgg5wl-2 dxRmZr">Augmented & Virtual Reality</a><ul class="CoverageTopic__CoverageTopicList-sc-1mgg5wl-3 eQGHyk"><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-Metaverse" href="https://www.emarketer.com/topics/industry/metaverse" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Metaverse</a></li></ul></div></div><div class="CoverageTopic__CoverageTopicDiv-sc-1mgg5wl-0 kvSydI"><div class="CoverageTopic__CoverageTopicContainer-sc-1mgg5wl-1 gpJvcA"><a data-analytics="ResearchTopics-Coverage-Cybersecurity" href="https://www.emarketer.com/topics/industry/cybersecurity" class="CoverageTopic__CoverageTopicHeading-sc-1mgg5wl-2 dxRmZr">Cybersecurity</a><ul class="CoverageTopic__CoverageTopicList-sc-1mgg5wl-3 eQGHyk"><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-Cybersecurity" href="https://www.emarketer.com/topics/industry/cybersecurity" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Cybersecurity</a></li></ul></div></div><div class="CoverageTopic__CoverageTopicDiv-sc-1mgg5wl-0 kvSydI"><div class="CoverageTopic__CoverageTopicContainer-sc-1mgg5wl-1 gpJvcA"><a data-analytics="ResearchTopics-Coverage-InternetofThings(IoT)" href="https://www.emarketer.com/topics/industry/internet-of-things-iot" class="CoverageTopic__CoverageTopicHeading-sc-1mgg5wl-2 dxRmZr">Internet of Things (IoT)</a><ul class="CoverageTopic__CoverageTopicList-sc-1mgg5wl-3 eQGHyk"><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-InternetofThings(IoT)" href="https://www.emarketer.com/topics/industry/internet-of-things-iot" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Internet of Things (IoT)</a></li></ul></div></div><div class="CoverageTopic__CoverageTopicDiv-sc-1mgg5wl-0 kvSydI"><div class="CoverageTopic__CoverageTopicContainer-sc-1mgg5wl-1 gpJvcA"><a data-analytics="ResearchTopics-Coverage-Mobile" href="https://www.emarketer.com/topics/industry/mobile" class="CoverageTopic__CoverageTopicHeading-sc-1mgg5wl-2 dxRmZr">Mobile</a><ul class="CoverageTopic__CoverageTopicList-sc-1mgg5wl-3 eQGHyk"><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-5G" href="https://www.emarketer.com/topics/industry/5g" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">5G</a></li><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-LocationData" href="https://www.emarketer.com/topics/industry/location-data" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Location Data</a></li><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-MobileActivities" href="https://www.emarketer.com/topics/industry/mobile-activities" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Mobile Activities</a></li><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-MobileApps" href="https://www.emarketer.com/topics/industry/mobile-apps" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Mobile Apps</a></li><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-MobileCarriers" href="https://www.emarketer.com/topics/industry/mobile-carriers" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Mobile Carriers</a></li><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-MobileDevices" href="https://www.emarketer.com/topics/industry/mobile-devices" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Mobile Devices</a></li></ul><div data-analytics="ResearchTopics-Coverage-ShowAll" class="CoverageTopic__CoverageTopicItemShowAll-sc-1mgg5wl-6 BHpcY">+ More</div></div></div><div class="CoverageTopic__CoverageTopicDiv-sc-1mgg5wl-0 kvSydI"><div class="CoverageTopic__CoverageTopicContainer-sc-1mgg5wl-1 gpJvcA"><a data-analytics="ResearchTopics-Coverage-SmartSpeakersVoiceAssistant" href="https://www.emarketer.com/topics/industry/smart-speakers-voice-assistants" class="CoverageTopic__CoverageTopicHeading-sc-1mgg5wl-2 dxRmZr">Smart Speakers & Voice Assistant</a><ul class="CoverageTopic__CoverageTopicList-sc-1mgg5wl-3 eQGHyk"><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-SmartSpeakersVoiceAssistant" href="https://www.emarketer.com/topics/industry/smart-speakers-voice-assistants" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Smart Speakers & Voice Assistant</a></li></ul></div></div></div></div><div><div class="Coverage__StyledHeaderLinkWrapper-sc-15wbd39-1 cLKAFE"><h2 id="more industries_refid" class="Coverage__CoverageHeader-sc-15wbd39-4 hjmgbH">More Industries</h2></div><div class="Coverage__CoverageTopics-sc-15wbd39-3 iSFHFb"><div class="CoverageTopic__CoverageTopicDiv-sc-1mgg5wl-0 kvSydI"><div class="CoverageTopic__CoverageTopicContainer-sc-1mgg5wl-1 gpJvcA"><a data-analytics="ResearchTopics-Coverage-Automotive" href="https://www.emarketer.com/topics/industry/automotive" class="CoverageTopic__CoverageTopicHeading-sc-1mgg5wl-2 dxRmZr">Automotive</a><ul class="CoverageTopic__CoverageTopicList-sc-1mgg5wl-3 eQGHyk"><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-Automotive" href="https://www.emarketer.com/topics/industry/automotive" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Automotive</a></li></ul></div></div><div class="CoverageTopic__CoverageTopicDiv-sc-1mgg5wl-0 kvSydI"><div class="CoverageTopic__CoverageTopicContainer-sc-1mgg5wl-1 gpJvcA"><a data-analytics="ResearchTopics-Coverage-B2B" href="https://www.emarketer.com/topics/industry/b2b" class="CoverageTopic__CoverageTopicHeading-sc-1mgg5wl-2 dxRmZr">B2B</a><ul class="CoverageTopic__CoverageTopicList-sc-1mgg5wl-3 eQGHyk"><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-B2BMarketing" href="https://www.emarketer.com/topics/industry/b2b-marketing" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">B2B Marketing</a></li><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-B2BSales" href="https://www.emarketer.com/topics/industry/b2b-sales" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">B2B Sales</a></li><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-B2BSocialMedia" href="https://www.emarketer.com/topics/industry/b2b-social-media" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">B2B Social Media</a></li><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-LeadManagement" href="https://www.emarketer.com/topics/industry/lead-management" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Lead Management</a></li></ul></div></div><div class="CoverageTopic__CoverageTopicDiv-sc-1mgg5wl-0 kvSydI"><div class="CoverageTopic__CoverageTopicContainer-sc-1mgg5wl-1 gpJvcA"><a data-analytics="ResearchTopics-Coverage-MediaEntertainment" href="https://www.emarketer.com/topics/industry/media-entertainment" class="CoverageTopic__CoverageTopicHeading-sc-1mgg5wl-2 dxRmZr">Media & Entertainment</a><ul class="CoverageTopic__CoverageTopicList-sc-1mgg5wl-3 eQGHyk"><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-MediaEntertainment" href="https://www.emarketer.com/topics/industry/media-entertainment" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Media & Entertainment</a></li></ul></div></div><div class="CoverageTopic__CoverageTopicDiv-sc-1mgg5wl-0 kvSydI"><div class="CoverageTopic__CoverageTopicContainer-sc-1mgg5wl-1 gpJvcA"><a data-analytics="ResearchTopics-Coverage-RealEstate" href="https://www.emarketer.com/topics/industry/real-estate" class="CoverageTopic__CoverageTopicHeading-sc-1mgg5wl-2 dxRmZr">Real Estate</a><ul class="CoverageTopic__CoverageTopicList-sc-1mgg5wl-3 eQGHyk"><li class="CoverageTopic__CoverageTopicItem-sc-1mgg5wl-4 NHHqE"><a data-analytics="ResearchTopics-Coverage-RealEstate" href="https://www.emarketer.com/topics/industry/real-estate" class="CoverageTopic__CoverageTopicItemLink-sc-1mgg5wl-5 jNgiUL">Real Estate</a></li></ul></div></div><div class="CoverageTopic__CoverageTopicDiv-sc-1mgg5wl-0 kvSydI"><div class="CoverageTopic__CoverageTopicContainer-sc-1mgg5wl-1 gpJvcA"><a 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