Startups | Forbes India

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href="whatsapp://send?text=https%3A%2F%2Fwww.forbesindia.com%2Farticle%2Fstartups%2Fexplained-why-some-indian-tech-startups-are-reverse-flipping-now%2F93224%2F1" class="general-icons share-icon-whatsapp" target="_blank"></a></li> </ul> </div> </div> <h2><a href="https://www.forbesindia.com/article/startups/explained-why-some-indian-tech-startups-are-reverse-flipping-now/93224/1">Explained: Why some Indian tech startups are 'reverse flipping' now</a></h2> <p>National pride apart, coming home has become attractive as investors understand India now, and listing in Mumbai is seen as a solid option</p> </div> </div> </div> </li> <li> <div class="row"> <div class="story-div clearfix"> <div class="story-left"><a href="https://www.forbesindia.com/article/leadership/how-plum-is-bringing-fintech-innovation-to-employee-health-insurance/93140/1" class="news-story-img"><img src="https://images.forbesindia.com/media/images/2024/May/img_234677_spg_54653_sm.jpg?impolicy=website&width=360&height=270" 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insurance&url=https%3A%2F%2Fwww.forbesindia.com%2Farticle%2Fleadership%2Fhow-plum-is-bringing-fintech-innovation-to-employee-health-insurance%2F93140%2F1" class="general-icons share-icon-twit" target="_blank"></a></li> <li><a href="https://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fwww.forbesindia.com%2Farticle%2Fleadership%2Fhow-plum-is-bringing-fintech-innovation-to-employee-health-insurance%2F93140%2F1&title=How Plum is bringing fintech innovation to employee health insurance" class="general-icons share-icon-linkedin" target="_blank"></a></li>  <li><a href="whatsapp://send?text=https%3A%2F%2Fwww.forbesindia.com%2Farticle%2Fleadership%2Fhow-plum-is-bringing-fintech-innovation-to-employee-health-insurance%2F93140%2F1" class="general-icons share-icon-whatsapp" target="_blank"></a></li> </ul> </div> </div> <h2><a href="https://www.forbesindia.com/article/leadership/how-plum-is-bringing-fintech-innovation-to-employee-health-insurance/93140/1">How Plum is bringing fintech innovation to employee health insurance</a></h2> <p>The cofounder duo of Plum are brining fintech innovation to health insurance, and has already impacted over 500,000 people so far</p> </div> </div> </div> </li> <li> <div class="row"> <div class="story-div clearfix"> <div class="story-left"><a href="https://www.forbesindia.com/article/leadership/how-fibe-built-a-profitable-story-in-online-lending/93071/1" class="news-story-img"><img src="https://images.forbesindia.com/media/images/2024/May/img_234465_akshaymehrotra_sm.jpg?impolicy=website&width=360&height=270" alt="How Fibe built a profitable story in online lending" title="How Fibe built a profitable story in online lending" class=""></a></div> <div class="story-right web-story-description"> <div class="clearfix"> <a href="https://www.forbesindia.com/author/rajiv-singh" title="Rajiv Singh" class="author">Rajiv Singh</a> <div class="all-social-div"><a class="general-icons icon-share common-share" href="javascript:void(0)" data-target="#share93071"></a> <ul class="all-social" id="share93071"> <li><a href="http://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.forbesindia.com%2Farticle%2Fleadership%2Fhow-fibe-built-a-profitable-story-in-online-lending%2F93071%2F1&title=How Fibe built a profitable story in online lending" class="general-icons share-icon-fb" target="_blank"></a></li> <li><a href="http://x.com/intent/tweet/?text=How Fibe built a profitable story in online lending&url=https%3A%2F%2Fwww.forbesindia.com%2Farticle%2Fleadership%2Fhow-fibe-built-a-profitable-story-in-online-lending%2F93071%2F1" class="general-icons share-icon-twit" target="_blank"></a></li> <li><a href="https://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fwww.forbesindia.com%2Farticle%2Fleadership%2Fhow-fibe-built-a-profitable-story-in-online-lending%2F93071%2F1&title=How Fibe built a profitable story in online lending" class="general-icons share-icon-linkedin" target="_blank"></a></li>  <li><a href="whatsapp://send?text=https%3A%2F%2Fwww.forbesindia.com%2Farticle%2Fleadership%2Fhow-fibe-built-a-profitable-story-in-online-lending%2F93071%2F1" class="general-icons share-icon-whatsapp" target="_blank"></a></li> </ul> </div> </div> <h2><a href="https://www.forbesindia.com/article/leadership/how-fibe-built-a-profitable-story-in-online-lending/93071/1">How Fibe built a profitable story in online lending</a></h2> <p>In 2015, Akshay Mehrotra and Ashish Goyal planned a heady brew with their 'cheaper than one beer' proposition. The VCs, however, didn't get intoxicated, and EarlySalary (rebranded as Fibe) had 127 rejections. Since then, the cofounders have turned things around</p> </div> </div> </div> </li> <li> <div class="row"> <div class="story-div clearfix"> <div class="story-left"><a href="https://www.forbesindia.com/article/startups/in-our-2024-fintech-special-companies-and-soonicorns-to-look-out-for/93007/1" class="news-story-img"><img src="https://images.forbesindia.com/media/images/2024/May/img_234131_fivepromisingsoonicorns_sm.jpg?impolicy=website&width=360&height=270" alt="In our 2024 fintech special: Companies and 'soonicorns' to look out for" title="In our 2024 fintech special: Companies and 'soonicorns' to look out for" class=""></a></div> <div class="story-right web-story-description"> <div class="clearfix"> <a href="https://www.forbesindia.com/author/fazal-rahim" title="Fazal Rahim" class="author">Fazal Rahim</a> <div class="all-social-div"><a class="general-icons icon-share common-share" href="javascript:void(0)" data-target="#share93007"></a> <ul class="all-social" id="share93007"> <li><a href="http://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.forbesindia.com%2Farticle%2Fstartups%2Fin-our-2024-fintech-special-companies-and-soonicorns-to-look-out-for%2F93007%2F1&title=In our 2024 fintech special: Companies and 'soonicorns' to look out for" class="general-icons share-icon-fb" target="_blank"></a></li> <li><a href="http://x.com/intent/tweet/?text=In our 2024 fintech special: Companies and 'soonicorns' to look out for&url=https%3A%2F%2Fwww.forbesindia.com%2Farticle%2Fstartups%2Fin-our-2024-fintech-special-companies-and-soonicorns-to-look-out-for%2F93007%2F1" class="general-icons share-icon-twit" target="_blank"></a></li> <li><a href="https://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fwww.forbesindia.com%2Farticle%2Fstartups%2Fin-our-2024-fintech-special-companies-and-soonicorns-to-look-out-for%2F93007%2F1&title=In our 2024 fintech special: Companies and 'soonicorns' to look out for" class="general-icons share-icon-linkedin" target="_blank"></a></li>  <li><a href="whatsapp://send?text=https%3A%2F%2Fwww.forbesindia.com%2Farticle%2Fstartups%2Fin-our-2024-fintech-special-companies-and-soonicorns-to-look-out-for%2F93007%2F1" class="general-icons share-icon-whatsapp" target="_blank"></a></li> </ul> </div> </div> <h2><a href="https://www.forbesindia.com/article/startups/in-our-2024-fintech-special-companies-and-soonicorns-to-look-out-for/93007/1">In our 2024 fintech special: Companies and 'soonicorns' to look out for</a></h2> <p>Fintechs— from Paytm and BharatPe to ZestMoney— may have run into dark clouds recently, but banks and regulators cannot overlook that they are here to stay and will play a larger role in servicing customers. In our latest edition, we identify fintechs and 'Soonicorns', whose performance has already passed the test and business models that have scaled to a size that cannot be ignored</p> </div> </div> </div> </li> <li> <div class="row"> <div class="story-div clearfix"> <div class="story-left"><a href="https://www.forbesindia.com/article/startups/real-victory-lies-in-building-a-sustainable-business-wipro-consumer-cares-sumit-keshan/90903/1" class="news-story-img"><img src="https://images.forbesindia.com/media/images/2024/Jan/img_226929_funding.jpg?impolicy=website&width=360&height=270" alt="Real victory lies in building a sustainable business: Wipro Consumer Care's Sumit Keshan" title="Real victory lies in building a sustainable business: Wipro Consumer Care's Sumit Keshan" class=""></a></div> <div class="story-right web-story-description"> <div class="clearfix"> <a href="https://www.forbesindia.com/author/sumit-keshan" title="Sumit Keshan" class="author">Sumit Keshan</a> <div class="all-social-div"><a class="general-icons icon-share common-share" href="javascript:void(0)" data-target="#share90903"></a> <ul class="all-social" id="share90903"> <li><a href="http://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.forbesindia.com%2Farticle%2Fstartups%2Freal-victory-lies-in-building-a-sustainable-business-wipro-consumer-cares-sumit-keshan%2F90903%2F1&title=Real victory lies in building a sustainable business: Wipro Consumer Care's Sumit Keshan" class="general-icons share-icon-fb" target="_blank"></a></li> <li><a href="http://x.com/intent/tweet/?text=Real victory lies in building a sustainable business: Wipro Consumer Care's Sumit Keshan&url=https%3A%2F%2Fwww.forbesindia.com%2Farticle%2Fstartups%2Freal-victory-lies-in-building-a-sustainable-business-wipro-consumer-cares-sumit-keshan%2F90903%2F1" class="general-icons share-icon-twit" target="_blank"></a></li> <li><a href="https://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fwww.forbesindia.com%2Farticle%2Fstartups%2Freal-victory-lies-in-building-a-sustainable-business-wipro-consumer-cares-sumit-keshan%2F90903%2F1&title=Real victory lies in building a sustainable business: Wipro Consumer Care's Sumit Keshan" class="general-icons share-icon-linkedin" target="_blank"></a></li>  <li><a href="whatsapp://send?text=https%3A%2F%2Fwww.forbesindia.com%2Farticle%2Fstartups%2Freal-victory-lies-in-building-a-sustainable-business-wipro-consumer-cares-sumit-keshan%2F90903%2F1" class="general-icons share-icon-whatsapp" target="_blank"></a></li> </ul> </div> </div> <h2><a href="https://www.forbesindia.com/article/startups/real-victory-lies-in-building-a-sustainable-business-wipro-consumer-cares-sumit-keshan/90903/1">Real victory lies in building a sustainable business: Wipro Consumer Care's Sumit Keshan</a></h2> <p>Raising money in a tough funding environment is like winning a battle. You still have the war to win, the managing partner of Wipro Consumer Care - Ventures, Wipro Consumer Care & Lighting, writes</p> </div> </div> </div> </li> <li> <div class="row"> <div class="story-div clearfix"> <div class="story-left"><a href="https://www.forbesindia.com/article/startups/be-prepared-for-the-worst-while-you-are-building-a-business-at-scale-bizongo-cofounder-ceo-sachin-agrawal/90875/1" class="news-story-img"><img src="https://images.forbesindia.com/media/images/2024/Jan/img_226825_sachinagrawal.jpg?impolicy=website&width=360&height=270" alt="Be prepared for the worst while you are building a business at scale: Bizongo cofounder & CEO Sachin Agrawal" title="Be prepared for the worst while you are building a business at scale: Bizongo cofounder & CEO Sachin Agrawal" class=""></a></div> <div class="story-right web-story-description"> <div class="clearfix"> <a href="https://www.forbesindia.com/author/rajiv-singh" title="Rajiv Singh" class="author">Rajiv Singh</a> <div class="all-social-div"><a class="general-icons icon-share common-share" href="javascript:void(0)" data-target="#share90875"></a> <ul class="all-social" id="share90875"> <li><a href="http://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.forbesindia.com%2Farticle%2Fstartups%2Fbe-prepared-for-the-worst-while-you-are-building-a-business-at-scale-bizongo-cofounder-ceo-sachin-agrawal%2F90875%2F1&title=Be prepared for the worst while you are building a business at scale: Bizongo cofounder & CEO Sachin Agrawal" class="general-icons share-icon-fb" target="_blank"></a></li> <li><a href="http://x.com/intent/tweet/?text=Be prepared for the worst while you are building a business at scale: Bizongo cofounder & CEO Sachin Agrawal&url=https%3A%2F%2Fwww.forbesindia.com%2Farticle%2Fstartups%2Fbe-prepared-for-the-worst-while-you-are-building-a-business-at-scale-bizongo-cofounder-ceo-sachin-agrawal%2F90875%2F1" class="general-icons share-icon-twit" target="_blank"></a></li> <li><a href="https://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fwww.forbesindia.com%2Farticle%2Fstartups%2Fbe-prepared-for-the-worst-while-you-are-building-a-business-at-scale-bizongo-cofounder-ceo-sachin-agrawal%2F90875%2F1&title=Be prepared for the worst while you are building a business at scale: Bizongo cofounder & CEO Sachin Agrawal" class="general-icons share-icon-linkedin" target="_blank"></a></li>  <li><a href="whatsapp://send?text=https%3A%2F%2Fwww.forbesindia.com%2Farticle%2Fstartups%2Fbe-prepared-for-the-worst-while-you-are-building-a-business-at-scale-bizongo-cofounder-ceo-sachin-agrawal%2F90875%2F1" class="general-icons share-icon-whatsapp" target="_blank"></a></li> </ul> </div> </div> <h2><a href="https://www.forbesindia.com/article/startups/be-prepared-for-the-worst-while-you-are-building-a-business-at-scale-bizongo-cofounder-ceo-sachin-agrawal/90875/1">Be prepared for the worst while you are building a business at scale: Bizongo cofounder & CEO Sachin Agrawal</a></h2> <p>It's rare to miss the unicorn tag by a whisker. This is exactly what happened with Bizongo, which fell short of $20 million. As the gloomy forecast of a parched funding spell looked imminent, the pragmatic CEO opted to stockpile dry powder rather than fuss overvaluation</p> </div> </div> </div> </li> <li> <div class="row"> <div class="story-div clearfix"> <div class="story-left"><a href="https://www.forbesindia.com/article/startups/how-freshtohome-tightened-its-ship-to-woo-investors-in-the-funding-winter/90783/1" class="news-story-img"><img src="https://images.forbesindia.com/media/images/2024/Jan/img_226569_shankadavil.jpg?impolicy=website&width=360&height=270" alt="How FreshToHome tightened its ship to woo investors in the funding winter" title="How FreshToHome tightened its ship to woo investors in the funding winter" class=""></a></div> <div class="story-right web-story-description"> <div class="clearfix"> <a href="https://www.forbesindia.com/author/rajiv-singh" title="Rajiv Singh" class="author">Rajiv Singh</a> <div class="all-social-div"><a class="general-icons icon-share common-share" href="javascript:void(0)" data-target="#share90783"></a> <ul class="all-social" id="share90783"> <li><a href="http://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.forbesindia.com%2Farticle%2Fstartups%2Fhow-freshtohome-tightened-its-ship-to-woo-investors-in-the-funding-winter%2F90783%2F1&title=How FreshToHome tightened its ship to woo investors in the funding winter" class="general-icons share-icon-fb" target="_blank"></a></li> <li><a href="http://x.com/intent/tweet/?text=How FreshToHome tightened its ship to woo investors in the funding winter&url=https%3A%2F%2Fwww.forbesindia.com%2Farticle%2Fstartups%2Fhow-freshtohome-tightened-its-ship-to-woo-investors-in-the-funding-winter%2F90783%2F1" class="general-icons share-icon-twit" target="_blank"></a></li> <li><a href="https://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fwww.forbesindia.com%2Farticle%2Fstartups%2Fhow-freshtohome-tightened-its-ship-to-woo-investors-in-the-funding-winter%2F90783%2F1&title=How FreshToHome tightened its ship to woo investors in the funding winter" class="general-icons share-icon-linkedin" target="_blank"></a></li>  <li><a href="whatsapp://send?text=https%3A%2F%2Fwww.forbesindia.com%2Farticle%2Fstartups%2Fhow-freshtohome-tightened-its-ship-to-woo-investors-in-the-funding-winter%2F90783%2F1" class="general-icons share-icon-whatsapp" target="_blank"></a></li> </ul> </div> </div> <h2><a href="https://www.forbesindia.com/article/startups/how-freshtohome-tightened-its-ship-to-woo-investors-in-the-funding-winter/90783/1">How FreshToHome tightened its ship to woo investors in the funding winter</a></h2> <p>Shan Kadavil knew that the 'growth-at-all-cost' story would not make investors fall hook, line and sinker. The fisherman, therefore, sailed into the choppy waters with a sticky bait, and the gambit worked out for the seafood-to-meat platform</p> </div> </div> </div> </li> <li> <div class="row"> <div class="story-div clearfix"> <div class="story-left"><a href="https://www.forbesindia.com/article/startups/after-20-rejections-heres-how-mintifi-raised-120-million-in-the-funding-winter/90757/1" class="news-story-img"><img src="https://images.forbesindia.com/media/images/2024/Jan/img_226481_anupagarwalmintifi.jpg?impolicy=website&width=360&height=270" alt="After 20 rejections, here's how Mintifi raised $120 million in the funding winter" title="After 20 rejections, here's how Mintifi raised $120 million in the funding winter" class=""></a></div> <div class="story-right web-story-description"> <div class="clearfix"> <a href="https://www.forbesindia.com/author/rajiv-singh" title="Rajiv Singh" class="author">Rajiv Singh</a> <div class="all-social-div"><a class="general-icons icon-share common-share" href="javascript:void(0)" data-target="#share90757"></a> <ul class="all-social" id="share90757"> <li><a href="http://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.forbesindia.com%2Farticle%2Fstartups%2Fafter-20-rejections-heres-how-mintifi-raised-120-million-in-the-funding-winter%2F90757%2F1&title=After 20 rejections, here's how Mintifi raised $120 million in the funding winter" class="general-icons share-icon-fb" target="_blank"></a></li> <li><a href="http://x.com/intent/tweet/?text=After 20 rejections, here's how Mintifi raised $120 million in the funding winter&url=https%3A%2F%2Fwww.forbesindia.com%2Farticle%2Fstartups%2Fafter-20-rejections-heres-how-mintifi-raised-120-million-in-the-funding-winter%2F90757%2F1" class="general-icons share-icon-twit" target="_blank"></a></li> <li><a href="https://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fwww.forbesindia.com%2Farticle%2Fstartups%2Fafter-20-rejections-heres-how-mintifi-raised-120-million-in-the-funding-winter%2F90757%2F1&title=After 20 rejections, here's how Mintifi raised $120 million in the funding winter" class="general-icons share-icon-linkedin" target="_blank"></a></li>  <li><a href="whatsapp://send?text=https%3A%2F%2Fwww.forbesindia.com%2Farticle%2Fstartups%2Fafter-20-rejections-heres-how-mintifi-raised-120-million-in-the-funding-winter%2F90757%2F1" class="general-icons share-icon-whatsapp" target="_blank"></a></li> </ul> </div> </div> <h2><a href="https://www.forbesindia.com/article/startups/after-20-rejections-heres-how-mintifi-raised-120-million-in-the-funding-winter/90757/1">After 20 rejections, here's how Mintifi raised $120 million in the funding winter</a></h2> <p>Back in 2017, Anup Agarwal wanted to raise $2 million for funding his maiden venture Mintifi. He got rejected by 20 funds. In 2023, he raised $120 million on the back of a profitable and thriving fintech venture</p> </div> </div> </div> </li> </ul> </div>  <div class="mobileonly"> <div>  <div class='ads' id='' style='height: px; text-align: center;'> <script> googletag.cmd.push(function() { googletag.display(''); }); </script> </div> </div> </div>  <div class="mobileonly" > <div>  <div class='ads' id='' style='height: px; text-align: center;'> <script> googletag.cmd.push(function() { googletag.display(''); }); </script> </div> </div> </div> <div class="col-lg-12 well"> <nav><ul class="pagination"><li class="disabled"><a href="javascript:void(0)" aria-label="Previous"><span aria-hidden="true">«</span></a></li><li class="active"><a href="/startups/1559/1">1</a></li><li class=""><a href="/startups/1559/2">2</a></li><li class=""><a href="/startups/1559/3">3</a></li><li><a href="/startups/1559/4">...</a></li><li><a href="/startups/1559/2" aria-label="Next"><span aria-hidden="true">»</span></a></li></ul></nav> 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