Customer Success Stories - Google Marketing Platform

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href="/about/resources/omni-hotels-boosts-conversions-4x-by-ditching-cookies-for-display-and-video-360s-pair/"> <div class="featured-module__article"> <div class="featured-module__background"> <div class="gmp-banner"> <picture> <source media="(max-width: 640px)" srcset="https://lh3.googleusercontent.com/Uzc-fIxZmOglKR55lGVsEIa5AiKubNQt21v0DoXiQMVF2-0JLaUnHsXpQdNvb89j_kZfYFskL--xXBx0_8dDdA5qni8EKjaspAC7g-Zolxh5-k1bKWVm=s320-p-nu-pa 1x, https://lh3.googleusercontent.com/Uzc-fIxZmOglKR55lGVsEIa5AiKubNQt21v0DoXiQMVF2-0JLaUnHsXpQdNvb89j_kZfYFskL--xXBx0_8dDdA5qni8EKjaspAC7g-Zolxh5-k1bKWVm=s640-p-nu-pa 2x"> <source media="(min-width: 641px)" srcset="https://lh3.googleusercontent.com/Uzc-fIxZmOglKR55lGVsEIa5AiKubNQt21v0DoXiQMVF2-0JLaUnHsXpQdNvb89j_kZfYFskL--xXBx0_8dDdA5qni8EKjaspAC7g-Zolxh5-k1bKWVm=w800-h300-p-nu-pa 1x, https://lh3.googleusercontent.com/Uzc-fIxZmOglKR55lGVsEIa5AiKubNQt21v0DoXiQMVF2-0JLaUnHsXpQdNvb89j_kZfYFskL--xXBx0_8dDdA5qni8EKjaspAC7g-Zolxh5-k1bKWVm=w1600-h600-p-nu-pa 2x"> <img src="https://lh3.googleusercontent.com/Uzc-fIxZmOglKR55lGVsEIa5AiKubNQt21v0DoXiQMVF2-0JLaUnHsXpQdNvb89j_kZfYFskL--xXBx0_8dDdA5qni8EKjaspAC7g-Zolxh5-k1bKWVm=w800-h300-p-nu-pa" alt="Omni Hotels boosts conversions 4X by ditching cookies for Display & Video 360’s PAIR" class="gmp-no-grab gmp-banner__image"> </picture> </div> </div> <div class="featured-module__content"> <h4 class="h-c-headline h-c-headline--four h-has-bottom-margin"> Omni Hotels boosts conversions 4X by ditching cookies for Display & Video 360’s PAIR </h4> <div class="featured-module__description"> <p>From its roots in grand historic hotels to its collection of modern resort destinations, Omni Hotels & Resorts has been shaping the hospitality landscape for decades. With over 40 locations spanning across North America, Omni has continued to build upon its rich legacy that blends time-honored elegance with personalized experiences, offering guests a taste of genuine luxury. To navigate the privacy-focused landscape, Omni partnered with PMG, MiQ, and LiveRamp, adopting Google's Display & Video 360 Publisher Advertiser Identity Reconciliation (PAIR) solution to deliver relevant ads without compromising user data. This resulted in a remarkable 4X increase in ad conversion rates compared to traditional cookie-based methods, demonstrating success in delivering relevant experiences while respecting user privacy.</p> <p title="Read more" class="h-c-link h-c-link--internal gmp-link">Read more</p> </div> </div> </a> </div> </div> <div class="h-c-grid__col h-c-grid__col-l--4 h-c-grid__col-m--12"> <div class="featured-module__subscribe"> <div class="featured-module__subscribe__icon"> <img alt="Get the latest, delivered." srcset="https://lh3.googleusercontent.com/s4phpLT0x9xNYMX2V7wQ9PM7q8br1O7M3kiy-OhBFgMj3K9x2wWHbejb0ikI5lQOWJOQCDrwFrFdHAOm1GOpU4uN3Zxm2tIvm-Vt=s768 1x, https://lh3.googleusercontent.com/0FPSJtZFPdU2XqgwAShryX35NGcVAgkFpdbq0AoJVoyM5zk6r8oDQ10F2X3rXNHR6xCjdecZBBv8iVPVKDzNRuZDQ01TsPNxy5uh=s1536 2x" src="https://lh3.googleusercontent.com/s4phpLT0x9xNYMX2V7wQ9PM7q8br1O7M3kiy-OhBFgMj3K9x2wWHbejb0ikI5lQOWJOQCDrwFrFdHAOm1GOpU4uN3Zxm2tIvm-Vt=s768" class="gmp-no-grab "> </div> <div class="h-c-tile__body"> <h4 class="h-c-headline h-c-headline--one h-has-bottom-margin">Get the latest, delivered.</h4> <p class="h-c-tile__description h-u-mb-xl"> Our monthly newsletter puts the latest success stories, insights, and product news right into your inbox. </p> <div class="featured-module__subscribe__cta"> <a data-g-event="resources: success stories" data-g-action="newsletter subscribe cta" data-g-label="hero: get the latest delivered" href="https://signup.withgoogle.com/newsletter/marketingplatform/" class="h-c-button h-c-button--primary" title="Subscribe" target="_blank" rel="nofollow noreferrer noopener"> Subscribe </a> </div> </div> </div> </div> </div> </div> </div> </section> <section class="gmp-section gmp-mb-l"> <div class="resources-module" ng-controller="ResourceController as filterDataCtrl"> <div class="h-c-page"> <div class="h-c-grid"> <div class="h-c-grid__col h-c-grid__col--12 h-c-grid__col-l--3 h-c-grid__col-xl--3 resources-module__filters"> <h3 class="resources-module__filters-headline">Filter by:</h3> <form class="resources-module__filter-form" aria-controls="resource-card-list"> <div class="glue-zippy-set h-t-hercules"> <ul class="h-c-expansion-panels__list"> <li class="glue-zippy glue-a-zippy--v-smooth-expand" id="resources-module__filter-id-product" glue-zippy-expand> <div class="glue-zippy-btn"> <h4 class="h-c-expansion-panels__button-header resources-module__filter-title">Product</h4> <svg role="img" aria-hidden="true" class="h-c-icon--18px h-c-expansion-panels__button-arrow"> <use xlink:href="#mi-arrow-item"></use> </svg> </div> <div class="glue-zippy-content" data-glue-zippy-content-set-aria-hidden="true"> <ul class="resources-module__filter-list"> <li class="resources-module__filter-item"><div class="gmp-formfield__checkbox"> <input name="Product" id="filter__product__ads-data-hub" class="gmp-formfield__checkbox__input" type="checkbox" data-g-event="resources: success stories" data-g-action="ads data hub" 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class="gmp-formfield__checkbox__input" type="checkbox" data-g-event="resources: success stories" data-g-action="connected tv" data-g-label="filter: product" ng-checked="filterDataCtrl.isCategoryChecked('product', 'connected-tv')" ng-click="filterDataCtrl.toggleSelection('product', 'connected-tv')"> <label for="filter__product__connected-tv">Connected TV</label> </div> </li> <li class="resources-module__filter-item"><div class="gmp-formfield__checkbox"> <input name="Product" id="filter__product__custom-bidding" class="gmp-formfield__checkbox__input" type="checkbox" data-g-event="resources: success stories" data-g-action="custom bidding" data-g-label="filter: product" ng-checked="filterDataCtrl.isCategoryChecked('product', 'custom-bidding')" ng-click="filterDataCtrl.toggleSelection('product', 'custom-bidding')"> <label for="filter__product__custom-bidding">Custom Bidding</label> </div> </li> <li class="resources-module__filter-item"><div class="gmp-formfield__checkbox"> <input name="Product" id="filter__product__display-and-video-360" class="gmp-formfield__checkbox__input" type="checkbox" data-g-event="resources: success stories" data-g-action="display and video 360" data-g-label="filter: product" ng-checked="filterDataCtrl.isCategoryChecked('product', 'display-and-video-360')" ng-click="filterDataCtrl.toggleSelection('product', 'display-and-video-360')"> <label for="filter__product__display-and-video-360">Display & Video 360</label> </div> </li> <li class="resources-module__filter-item"><div class="gmp-formfield__checkbox"> <input name="Product" id="filter__product__google-cloud" class="gmp-formfield__checkbox__input" type="checkbox" data-g-event="resources: success stories" data-g-action="google cloud" data-g-label="filter: product" ng-checked="filterDataCtrl.isCategoryChecked('product', 'google-cloud')" ng-click="filterDataCtrl.toggleSelection('product', 'google-cloud')"> <label for="filter__product__google-cloud">Google Cloud</label> </div> </li> <li class="resources-module__filter-item"><div class="gmp-formfield__checkbox"> <input name="Product" id="filter__product__google-marketing-platform" class="gmp-formfield__checkbox__input" type="checkbox" data-g-event="resources: success stories" data-g-action="google marketing platform" data-g-label="filter: product" ng-checked="filterDataCtrl.isCategoryChecked('product', 'google-marketing-platform')" ng-click="filterDataCtrl.toggleSelection('product', 'google-marketing-platform')"> <label for="filter__product__google-marketing-platform">Google Marketing Platform</label> </div> </li> <li class="resources-module__filter-item"><div class="gmp-formfield__checkbox"> <input name="Product" id="filter__product__pair" class="gmp-formfield__checkbox__input" type="checkbox" data-g-event="resources: success stories" data-g-action="pair" data-g-label="filter: product" ng-checked="filterDataCtrl.isCategoryChecked('product', 'pair')" ng-click="filterDataCtrl.toggleSelection('product', 'pair')"> <label for="filter__product__pair">PAIR</label> </div> </li> <li class="resources-module__filter-item"><div class="gmp-formfield__checkbox"> <input name="Product" id="filter__product__search-ads-360" class="gmp-formfield__checkbox__input" type="checkbox" data-g-event="resources: success stories" data-g-action="search ads 360" data-g-label="filter: product" ng-checked="filterDataCtrl.isCategoryChecked('product', 'search-ads-360')" ng-click="filterDataCtrl.toggleSelection('product', 'search-ads-360')"> <label for="filter__product__search-ads-360">Search Ads 360</label> </div> </li> <li class="resources-module__filter-item"><div class="gmp-formfield__checkbox"> <input name="Product" id="filter__product__tag-manager" class="gmp-formfield__checkbox__input" type="checkbox" data-g-event="resources: success stories" data-g-action="tag manager" data-g-label="filter: product" ng-checked="filterDataCtrl.isCategoryChecked('product', 'tag-manager')" ng-click="filterDataCtrl.toggleSelection('product', 'tag-manager')"> <label for="filter__product__tag-manager">Tag Manager</label> </div> </li> <li class="resources-module__filter-item"><div class="gmp-formfield__checkbox"> <input name="Product" id="filter__product__tag-manager-360" class="gmp-formfield__checkbox__input" type="checkbox" data-g-event="resources: success stories" data-g-action="tag manager 360" data-g-label="filter: product" ng-checked="filterDataCtrl.isCategoryChecked('product', 'tag-manager-360')" ng-click="filterDataCtrl.toggleSelection('product', 'tag-manager-360')"> <label for="filter__product__tag-manager-360">Tag Manager 360</label> </div> </li> </ul> </div> </li> </ul> </div> <div class="resources-module__clear-filters"> <button class="h-c-button h-c-button--secondary" ng-disabled="filterDataCtrl.areFiltersClear()" ng-click="filterDataCtrl.clearFilters()" data-g-event="resources: success stories" data-g-action="clear filters" data-g-label="filter" >Clear filters</button> </div> </form> </div> <div class="h-c-grid__col h-c-grid__col--12 h-c-grid__col-l--9 h-c-grid__col-xl--9 resources-module__grid"> <div class="resources-module__empty-list" aria-hidden="true"> <h3 class="h-c-headline h-c-headline--three">No matching results</h3> </div> <ul class="h-c-tile-set resources-module__set" aria-live="polite" id="resource-card-list"> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['display-and-video-360', 'pair'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: omni hotels boosts conversions 4x by ditching cookies for display and video 360s pair" data-g-restype="case study" data-g-resproduct="display and video 360, pair" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/omni-hotels-boosts-conversions-4x-by-ditching-cookies-for-display-and-video-360s-pair/"> <div class="h-c-tile__header"> <img alt="Google Marketing Platform" srcset="https://lh3.googleusercontent.com/Uzc-fIxZmOglKR55lGVsEIa5AiKubNQt21v0DoXiQMVF2-0JLaUnHsXpQdNvb89j_kZfYFskL--xXBx0_8dDdA5qni8EKjaspAC7g-Zolxh5-k1bKWVm=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/Uzc-fIxZmOglKR55lGVsEIa5AiKubNQt21v0DoXiQMVF2-0JLaUnHsXpQdNvb89j_kZfYFskL--xXBx0_8dDdA5qni8EKjaspAC7g-Zolxh5-k1bKWVm=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/Uzc-fIxZmOglKR55lGVsEIa5AiKubNQt21v0DoXiQMVF2-0JLaUnHsXpQdNvb89j_kZfYFskL--xXBx0_8dDdA5qni8EKjaspAC7g-Zolxh5-k1bKWVm=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Omni Hotels boosts conversions 4X by ditching cookies for Display & Video 360’s PAIR</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['display-and-video-360', 'custom-bidding', 'connected-tv'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: enterprise brand sas embraces custom bidding to strategically reach connected tv viewers" data-g-restype="case study" data-g-resproduct="display and video 360, custom bidding, connected tv" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/enterprise-brand-sas-embraces-custom-bidding-to-strategically-reach-connected-tv-viewers/"> <div class="h-c-tile__header"> <img alt="Google Marketing Platform" srcset="https://lh3.googleusercontent.com/1V1--d5pkON_YfZ3WDfl3g15RLT808EKRdTEAYUVPRiSJWLREBGeGyYtUvUzy70I7YOyBAa9tJ71yk6phdXRhAos2w7ADorQ_YprHQrC_lOeOWOIrxI=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/1V1--d5pkON_YfZ3WDfl3g15RLT808EKRdTEAYUVPRiSJWLREBGeGyYtUvUzy70I7YOyBAa9tJ71yk6phdXRhAos2w7ADorQ_YprHQrC_lOeOWOIrxI=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/1V1--d5pkON_YfZ3WDfl3g15RLT808EKRdTEAYUVPRiSJWLREBGeGyYtUvUzy70I7YOyBAa9tJ71yk6phdXRhAos2w7ADorQ_YprHQrC_lOeOWOIrxI=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Enterprise Brand SAS embraces custom bidding to strategically reach connected TV viewers</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['display-and-video-360', 'campaign-manager-360'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: sky tv italia uses display and video 360 together with campaign manager 360 to boost video performance" data-g-restype="case study" data-g-resproduct="display and video 360, campaign manager 360" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/sky-tv-italia-uses-display-video-360-together-with-campaign-manager-360-to-boost-video-performance/"> <div class="h-c-tile__header"> <img alt="Google Marketing Platform" srcset="https://lh3.googleusercontent.com/lPw4G0GtCLhwYiKfOSJUVZKwA4Y1cJzWeVAYXFwUSkBqcZiCQD2Jx8lROhNeREKm_Oyj5qJDSsTiErzYKlwzoxX7L7tpT26Oz0GD_fUXl7MNE2CUvg=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/lPw4G0GtCLhwYiKfOSJUVZKwA4Y1cJzWeVAYXFwUSkBqcZiCQD2Jx8lROhNeREKm_Oyj5qJDSsTiErzYKlwzoxX7L7tpT26Oz0GD_fUXl7MNE2CUvg=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/lPw4G0GtCLhwYiKfOSJUVZKwA4Y1cJzWeVAYXFwUSkBqcZiCQD2Jx8lROhNeREKm_Oyj5qJDSsTiErzYKlwzoxX7L7tpT26Oz0GD_fUXl7MNE2CUvg=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Sky TV Italia uses Display & Video 360 together with Campaign Manager 360 to boost video performance</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['display-and-video-360'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: reckitt us boosts its connected tv strategy with display and video 360" data-g-restype="case study" data-g-resproduct="display and video 360" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/reckitt-us-boosts-its-connected-tv-strategy-with-display-and-video-360/"> <div class="h-c-tile__header"> <img alt="A couple sitting on the couch, streaming TV." srcset="https://lh3.googleusercontent.com/556rEok83BJBYNDpNPk7Et-qmRbd7IqzV9wzmfxThNcoCa2WHtlPKJ1n0ntS0wjf8MIfjPRyVcPowpg0I533S5mOUmEaodfaXa2_5liwlKU-XQwBBpyU=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/556rEok83BJBYNDpNPk7Et-qmRbd7IqzV9wzmfxThNcoCa2WHtlPKJ1n0ntS0wjf8MIfjPRyVcPowpg0I533S5mOUmEaodfaXa2_5liwlKU-XQwBBpyU=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/556rEok83BJBYNDpNPk7Et-qmRbd7IqzV9wzmfxThNcoCa2WHtlPKJ1n0ntS0wjf8MIfjPRyVcPowpg0I533S5mOUmEaodfaXa2_5liwlKU-XQwBBpyU=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Reckitt US boosts its connected TV strategy with Display & Video 360</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['analytics-360', 'display-and-video-360', 'google-cloud'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: mitsubishi motors canada uses propensity modeling to increase conversion rate" data-g-restype="case study" data-g-resproduct="analytics 360, display and video 360, google cloud" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/mitsubishi-motors-canada-uses-propensity-modeling-to-increase-conversion-rate/"> <div class="h-c-tile__header"> <img alt="Man and woman in front seat of car." srcset="https://lh3.googleusercontent.com/Oqz-ig8gNetl4KzPKiBoALgLJuBbo1BJ2o5GwrW1IdPj5dul2jZtX8DVpZb4pbNGogYhdgZBqyyLu2V6j25YAtSbWyhaKTTR9EdsjgN2wGxBG8r3BHY=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/Oqz-ig8gNetl4KzPKiBoALgLJuBbo1BJ2o5GwrW1IdPj5dul2jZtX8DVpZb4pbNGogYhdgZBqyyLu2V6j25YAtSbWyhaKTTR9EdsjgN2wGxBG8r3BHY=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/Oqz-ig8gNetl4KzPKiBoALgLJuBbo1BJ2o5GwrW1IdPj5dul2jZtX8DVpZb4pbNGogYhdgZBqyyLu2V6j25YAtSbWyhaKTTR9EdsjgN2wGxBG8r3BHY=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Mitsubishi Motors Canada uses propensity modeling to increase conversion rate</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['display-and-video-360', 'ads-data-hub', 'campaign-manager-360'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: riot games uses google marketing platform to level up their player base" data-g-restype="case study" data-g-resproduct="display and video 360, ads data hub, campaign manager 360" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/riot-games-uses-google-marketing-platform-to-level-up-their-player-base/"> <div class="h-c-tile__header"> <img alt="Girl playing games staring at computer monitor." srcset="https://lh3.googleusercontent.com/OJIabhIN2zHAensQS6YDUivjpZ8DSN1LOAiK2X0f2VvaTnEzCvNdPPNRReSjvldbv7K7JQpqhE5LmtL_M4xvg45dRye5hDJy-8jlo7gwn1idSOEovw=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/OJIabhIN2zHAensQS6YDUivjpZ8DSN1LOAiK2X0f2VvaTnEzCvNdPPNRReSjvldbv7K7JQpqhE5LmtL_M4xvg45dRye5hDJy-8jlo7gwn1idSOEovw=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/OJIabhIN2zHAensQS6YDUivjpZ8DSN1LOAiK2X0f2VvaTnEzCvNdPPNRReSjvldbv7K7JQpqhE5LmtL_M4xvg45dRye5hDJy-8jlo7gwn1idSOEovw=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Riot Games uses Google Marketing Platform to level-up their player base</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['display-and-video-360'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: men in green cuts their creative production time in half with ads creative studio" data-g-restype="case study" data-g-resproduct="display and video 360" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/men-in-green-cuts-their-creative-production-time-in-half-with-ads-creative-studio/"> <div class="h-c-tile__header"> <img alt="Young designer working on new project." srcset="https://lh3.googleusercontent.com/29JdIa3YIH2SRFqsyPScH2sg5MZwfd30GN9pr6Arx_EnyVgK7r9RyyHAL8UvTWQjHBWnFZvgC8xQ3EiNpT0GQB-oxKbZOq-6BMcIArjHRKCP7d_R2Ws=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/29JdIa3YIH2SRFqsyPScH2sg5MZwfd30GN9pr6Arx_EnyVgK7r9RyyHAL8UvTWQjHBWnFZvgC8xQ3EiNpT0GQB-oxKbZOq-6BMcIArjHRKCP7d_R2Ws=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/29JdIa3YIH2SRFqsyPScH2sg5MZwfd30GN9pr6Arx_EnyVgK7r9RyyHAL8UvTWQjHBWnFZvgC8xQ3EiNpT0GQB-oxKbZOq-6BMcIArjHRKCP7d_R2Ws=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Men in Green cuts their creative production time in half with Ads Creative Studio</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['analytics'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: mcdonalds hong kong uses google analytics 4 to increase in app orders by 550 percent" data-g-restype="case study" data-g-resproduct="analytics" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/mcdonald-hong-kong-uses-google-analytics-4-to-increase-in-app-orders-by-550-percent/"> <div class="h-c-tile__header"> <img alt="Young man sits on couch looking at cell phone" srcset="https://lh3.googleusercontent.com/QfEUs05PL9urL-rqojO8cBzu3sxw8tF7cFcLWRHMQhmpMrMrSNKQAE2n4Gdd3gDxCxnGEK8aPZ3HBmODVSgwNDrrHtJPOvCXjGxtfXXPesq-0Db1S4xa=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/QfEUs05PL9urL-rqojO8cBzu3sxw8tF7cFcLWRHMQhmpMrMrSNKQAE2n4Gdd3gDxCxnGEK8aPZ3HBmODVSgwNDrrHtJPOvCXjGxtfXXPesq-0Db1S4xa=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/QfEUs05PL9urL-rqojO8cBzu3sxw8tF7cFcLWRHMQhmpMrMrSNKQAE2n4Gdd3gDxCxnGEK8aPZ3HBmODVSgwNDrrHtJPOvCXjGxtfXXPesq-0Db1S4xa=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">McDonald’s Hong Kong uses Google Analytics 4 to increase in-app orders by 550%</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['display-and-video-360', 'google-marketing-platform', 'ads-data-hub'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: uber eats delivers a 10 percent increase in campaign reach with display and video 360" data-g-restype="case study" data-g-resproduct="display and video 360, google marketing platform, ads data hub" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/uber-eats-delivers-a-10-increase-in-campaign-reach-with-display-video-360/"> <div class="h-c-tile__header"> <img alt="Two women sitting legs crossed on a couch, eating pasta out of a takeout container." srcset="https://lh3.googleusercontent.com/SJ0TbUR12bZOROrLmbejrEvwQhv-YdXpI7yNOXW--XIKSSvqA5_YT_4QizWPXuJ34FXp3Y2_--DkGW8PT5L8XXEl62ZcHfVUcXWNDXCen7OfCgYmFg=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/SJ0TbUR12bZOROrLmbejrEvwQhv-YdXpI7yNOXW--XIKSSvqA5_YT_4QizWPXuJ34FXp3Y2_--DkGW8PT5L8XXEl62ZcHfVUcXWNDXCen7OfCgYmFg=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/SJ0TbUR12bZOROrLmbejrEvwQhv-YdXpI7yNOXW--XIKSSvqA5_YT_4QizWPXuJ34FXp3Y2_--DkGW8PT5L8XXEl62ZcHfVUcXWNDXCen7OfCgYmFg=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Uber Eats delivers a 10% increase in campaign reach with Display & Video 360</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['display-and-video-360', 'google-marketing-platform'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: charlotte tilbury beauty reduces cpa by 29 percent with custom bidding" data-g-restype="case study" data-g-resproduct="display and video 360, google marketing platform" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/charlotte-tilbury-beauty-reduces-cpa-by-29-percent-with-custom-bidding/"> <div class="h-c-tile__header"> <img alt="Woman applying mascara to her eyelashes looking side eye to a mirror in her hand" srcset="https://lh3.googleusercontent.com/OoYLzM_V3XuhFxfImtnUxiX4_xyoHdFEQanHGdcz9IoHmlLbr_JB3_qL8Ok1pifCFBTPdkQW6rHulS8BMuP5XHpTzlAheaBnsvOxhiU7CKiVkS_HDw=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/OoYLzM_V3XuhFxfImtnUxiX4_xyoHdFEQanHGdcz9IoHmlLbr_JB3_qL8Ok1pifCFBTPdkQW6rHulS8BMuP5XHpTzlAheaBnsvOxhiU7CKiVkS_HDw=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/OoYLzM_V3XuhFxfImtnUxiX4_xyoHdFEQanHGdcz9IoHmlLbr_JB3_qL8Ok1pifCFBTPdkQW6rHulS8BMuP5XHpTzlAheaBnsvOxhiU7CKiVkS_HDw=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Charlotte Tilbury Beauty reduces CPA by 29% with Custom Bidding</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['analytics', 'google-marketing-platform'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: claro shop uses google analytics 4 to increase in app purchases in time for the holiday season" data-g-restype="case study" data-g-resproduct="analytics, google marketing platform" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/claro-shop-uses-google-analytics-4-to-increase-in-app-purchases-in-time-for-the-holiday-season/"> <div class="h-c-tile__header"> <img alt="Woman using credit card to do online shopping on a laptop next to holiday gifts." srcset="https://lh3.googleusercontent.com/Zq1hpxE31WwT16tMN4cib42DKOzvLo_fqWPtKlRfeoeHUAfLOgO6WbYnCu_32uoQp6Dr5ZMg-lO5evwAM7TTjd08Vt46muFJC2BhudwmLLxwvp1BYWg=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/Zq1hpxE31WwT16tMN4cib42DKOzvLo_fqWPtKlRfeoeHUAfLOgO6WbYnCu_32uoQp6Dr5ZMg-lO5evwAM7TTjd08Vt46muFJC2BhudwmLLxwvp1BYWg=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/Zq1hpxE31WwT16tMN4cib42DKOzvLo_fqWPtKlRfeoeHUAfLOgO6WbYnCu_32uoQp6Dr5ZMg-lO5evwAM7TTjd08Vt46muFJC2BhudwmLLxwvp1BYWg=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Claro Shop uses Google Analytics 4 to increase in-app purchases in time for the holiday season</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['tag-manager-360', 'google-cloud'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: square improves conversion measurement securely with server side tagging" data-g-restype="case study" data-g-resproduct="tag manager 360, google cloud" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/square-improves-conversion-measurement-securely-with-server-side-tagging/"> <div class="h-c-tile__header"> <img alt="Shopper purchasing with touchless mobile checkout, woman cashier in blue t-shirt hands over diagonally striped paper shopping bag." srcset="https://lh3.googleusercontent.com/P7w20kzm6o1vI6ZBjJGCXgiWpeho0uFhPxPDUPW_QB60BF75lrNLUOZ9aYBUW3BPIygI4i6vVGCRUgnwIM5T9HXxiHLgUEf2leklwmQRFaPlFUrcwQ=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/P7w20kzm6o1vI6ZBjJGCXgiWpeho0uFhPxPDUPW_QB60BF75lrNLUOZ9aYBUW3BPIygI4i6vVGCRUgnwIM5T9HXxiHLgUEf2leklwmQRFaPlFUrcwQ=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/P7w20kzm6o1vI6ZBjJGCXgiWpeho0uFhPxPDUPW_QB60BF75lrNLUOZ9aYBUW3BPIygI4i6vVGCRUgnwIM5T9HXxiHLgUEf2leklwmQRFaPlFUrcwQ=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Square improves conversion measurement securely with Server-Side Tagging</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['analytics-360', 'display-and-video-360', 'google-marketing-platform', 'campaign-manager-360', 'google-cloud'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: banco azteca increases financial product sales by 178 percent with google marketing platform" data-g-restype="case study" data-g-resproduct="analytics 360, display and video 360, google marketing platform, campaign manager 360, google cloud" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/banco-azteca-increases-financial-product-sales-by-178-with-google-marketing-platform/"> <div class="h-c-tile__header"> <img alt="Woman on her laptop sitting at a table next to a vase with foliage." srcset="https://lh3.googleusercontent.com/1h2Srjb904HpAFAsVoDhiUm3NYlnZbG6wLrC3yRm4g1pBZ50Be2YPWU1HuEavD5X1fB9KguJhqOxdRO87cknUVArAdqQkC04dDAdUdaceQh8xZkDEg=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/1h2Srjb904HpAFAsVoDhiUm3NYlnZbG6wLrC3yRm4g1pBZ50Be2YPWU1HuEavD5X1fB9KguJhqOxdRO87cknUVArAdqQkC04dDAdUdaceQh8xZkDEg=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/1h2Srjb904HpAFAsVoDhiUm3NYlnZbG6wLrC3yRm4g1pBZ50Be2YPWU1HuEavD5X1fB9KguJhqOxdRO87cknUVArAdqQkC04dDAdUdaceQh8xZkDEg=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Banco Azteca increases financial product sales by 178% with Google Marketing Platform</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['analytics-360', 'google-marketing-platform', 'tag-manager-360'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: how the north face used tag manager 360 to increase conversions by 3x" data-g-restype="case study" data-g-resproduct="analytics 360, google marketing platform, tag manager 360" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/how-the-north-face-increased-conversions-3x/"> <div class="h-c-tile__header"> <img alt="How The North Face used Tag Manager 360 to increase conversions by 3X" srcset="https://lh3.googleusercontent.com/SwECZQhpH8yElTWBG2LB2wg8meBsUkEQQ6F5HmP3yqhXuEOp0grdohyilYZMdZptfjoWhWdtE_w7hTyS1dcYNtKNFhQ4EvvSN7kjIgIuV1EZJjb4RQ=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/SwECZQhpH8yElTWBG2LB2wg8meBsUkEQQ6F5HmP3yqhXuEOp0grdohyilYZMdZptfjoWhWdtE_w7hTyS1dcYNtKNFhQ4EvvSN7kjIgIuV1EZJjb4RQ=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/SwECZQhpH8yElTWBG2LB2wg8meBsUkEQQ6F5HmP3yqhXuEOp0grdohyilYZMdZptfjoWhWdtE_w7hTyS1dcYNtKNFhQ4EvvSN7kjIgIuV1EZJjb4RQ=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">How The North Face used Tag Manager 360 to increase conversions by 3X</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['google-marketing-platform'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: how pepsico moved from mass demographic marketing to a consumer centric marketing approach" data-g-restype="case study" data-g-resproduct="google marketing platform" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/how-pepsico-moved-from-mass-demographic-marketing-to-consumer-centric-marketing/"> <div class="h-c-tile__header"> <img alt="How PepsiCo moved from mass demographic marketing to a consumer-centric marketing approach" srcset="https://lh3.googleusercontent.com/9pnXoo9OjaCSM8QpAawbBkuoOgf2wDsmv2-7vS5dz0-AlaNpO9CnzT2KJKkTVSZZ9xP4I3CsT6CG9QzIDcIxr1qJiwxz3hGibUi0ZjmGN14BygTaVg=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/9pnXoo9OjaCSM8QpAawbBkuoOgf2wDsmv2-7vS5dz0-AlaNpO9CnzT2KJKkTVSZZ9xP4I3CsT6CG9QzIDcIxr1qJiwxz3hGibUi0ZjmGN14BygTaVg=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/9pnXoo9OjaCSM8QpAawbBkuoOgf2wDsmv2-7vS5dz0-AlaNpO9CnzT2KJKkTVSZZ9xP4I3CsT6CG9QzIDcIxr1qJiwxz3hGibUi0ZjmGN14BygTaVg=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">How PepsiCo moved from mass demographic marketing to a consumer-centric marketing approach</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['tag-manager-360', 'google-cloud'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: nemlig gathers new insights and grows conversions by 40 percent" data-g-restype="case study" data-g-resproduct="tag manager 360, google cloud" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/nemlig-gathers-new-insights-and-grows-conversions/"> <div class="h-c-tile__header"> <img alt="Man wearing mask on the street, shopping on his mobile device" srcset="https://lh3.googleusercontent.com/r64xC_HP_1rVeTb_t7S8vKWy6BdQKygkasMr_0Mx2n8UtErn5QCxBRykjivHGeGwFOOMP15CQ61kLJx06rr0-lqWlXOUk2LN5w8xsBxcggJ8tZ0g8QHa=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/r64xC_HP_1rVeTb_t7S8vKWy6BdQKygkasMr_0Mx2n8UtErn5QCxBRykjivHGeGwFOOMP15CQ61kLJx06rr0-lqWlXOUk2LN5w8xsBxcggJ8tZ0g8QHa=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/r64xC_HP_1rVeTb_t7S8vKWy6BdQKygkasMr_0Mx2n8UtErn5QCxBRykjivHGeGwFOOMP15CQ61kLJx06rr0-lqWlXOUk2LN5w8xsBxcggJ8tZ0g8QHa=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Nemlig gathers new insights and grows conversions by 40%</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['analytics'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: líder drives in app purchases at a lower cpa with google analytics" data-g-restype="case study" data-g-resproduct="analytics" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/lider-drives-in-app-purchases-at-a-lower-cpa-with-google-analytics/"> <div class="h-c-tile__header"> <img alt="Google Marketing Platform" srcset="https://lh3.googleusercontent.com/nQfvNgFjtCqZI4MqJZlU0WjgMhcq8fLsknrk3T1151S5yr9WRtIV9NBSnxQPuuttG9Qp4u4GpJb4Ep7ujS4G6JFPmyjYMVc40jRlazlZX-2YAzs5U8vk=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/nQfvNgFjtCqZI4MqJZlU0WjgMhcq8fLsknrk3T1151S5yr9WRtIV9NBSnxQPuuttG9Qp4u4GpJb4Ep7ujS4G6JFPmyjYMVc40jRlazlZX-2YAzs5U8vk=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/nQfvNgFjtCqZI4MqJZlU0WjgMhcq8fLsknrk3T1151S5yr9WRtIV9NBSnxQPuuttG9Qp4u4GpJb4Ep7ujS4G6JFPmyjYMVc40jRlazlZX-2YAzs5U8vk=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Líder drives in-app purchases at a lower CPA with Google Analytics</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['display-and-video-360'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: how omd and the guardian used programmatic guaranteed to increase efficiency for their direct deals" data-g-restype="case study" data-g-resproduct="display and video 360" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/guardian-omd-share-why-invested-programmatic-guaranteed/"> <div class="h-c-tile__header"> <img alt="Google Marketing Platform" srcset="https://lh3.googleusercontent.com/7E2SIhdrIDm14c7z-z0Uqp_s6scVNe2xjvLx9pi3oL-1y1g7rm1TC8tYPElTWWZZESzRrVGJz7LYEK2dPBBmY_gPPgD3EqyK14i5gJS47OffDeDtR44=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/7E2SIhdrIDm14c7z-z0Uqp_s6scVNe2xjvLx9pi3oL-1y1g7rm1TC8tYPElTWWZZESzRrVGJz7LYEK2dPBBmY_gPPgD3EqyK14i5gJS47OffDeDtR44=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/7E2SIhdrIDm14c7z-z0Uqp_s6scVNe2xjvLx9pi3oL-1y1g7rm1TC8tYPElTWWZZESzRrVGJz7LYEK2dPBBmY_gPPgD3EqyK14i5gJS47OffDeDtR44=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">How OMD and the Guardian used Programmatic Guaranteed to increase efficiency for their direct deals.</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['google-marketing-platform', 'google-cloud'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: how first party data helped deckers brands see which customer trends were taking off" data-g-restype="case study" data-g-resproduct="google marketing platform, google cloud" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/how-first-party-data-helped-deckers-brands-see-which-customer-trends-were-taking-off/"> <div class="h-c-tile__header"> <img alt="How first-party data helped Deckers Brands see which customer trends were taking off" srcset="https://lh3.googleusercontent.com/jrZGT0ojBV2F-Bfl959vxaUcA13xOXKnmfRZsByqKk0srgxo64mmTailYaU87Y4fzI_SHUkaUqrSShbshZumKGf7mYAafVazAPr9oOyAc5QhUvMy7w=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/jrZGT0ojBV2F-Bfl959vxaUcA13xOXKnmfRZsByqKk0srgxo64mmTailYaU87Y4fzI_SHUkaUqrSShbshZumKGf7mYAafVazAPr9oOyAc5QhUvMy7w=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/jrZGT0ojBV2F-Bfl959vxaUcA13xOXKnmfRZsByqKk0srgxo64mmTailYaU87Y4fzI_SHUkaUqrSShbshZumKGf7mYAafVazAPr9oOyAc5QhUvMy7w=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">How first-party data helped Deckers Brands see which customer trends were taking off</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['analytics-360', 'display-and-video-360', 'google-marketing-platform', 'tag-manager-360', 'campaign-manager-360'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: united overseas bank drives 3x increase in applications with google marketing platform" data-g-restype="case study" data-g-resproduct="analytics 360, display and video 360, google marketing platform, tag manager 360, campaign manager 360" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/united-overseas-bank-drives-3x-increase-in-applications-with-google-marketing-platform/"> <div class="h-c-tile__header"> <img alt="United Overseas Bank drives 3x increase in applications with Google Marketing Platform" srcset="https://lh3.googleusercontent.com/w56ZXqhlP9xCM7SUqmmZjd2iRwCmiu2JUyOXZM6G6J0sYboJA0MQbSjGfkymAHIqA3iIwakKoIfGky-OfMJ3HtwTEPJkkYv_OHqd8vW-CVHPKFuFcZ4=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/w56ZXqhlP9xCM7SUqmmZjd2iRwCmiu2JUyOXZM6G6J0sYboJA0MQbSjGfkymAHIqA3iIwakKoIfGky-OfMJ3HtwTEPJkkYv_OHqd8vW-CVHPKFuFcZ4=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/w56ZXqhlP9xCM7SUqmmZjd2iRwCmiu2JUyOXZM6G6J0sYboJA0MQbSjGfkymAHIqA3iIwakKoIfGky-OfMJ3HtwTEPJkkYv_OHqd8vW-CVHPKFuFcZ4=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">United Overseas Bank drives 3x increase in applications with Google Marketing Platform</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['analytics-360', 'google-marketing-platform', 'google-cloud'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: deckers brands drives business growth with google marketing platform and google cloud" data-g-restype="case study" data-g-resproduct="analytics 360, google marketing platform, google cloud" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/deckers-brands-drives-business-growth-with-google-marketing-platform-and-google-cloud/"> <div class="h-c-tile__header"> <img alt="Deckers Brands drives business growth with Google Marketing Platform and Google Cloud" srcset="https://lh3.googleusercontent.com/WlpdyfOBzgJsITL3WkSxGW-ugHm5tX7-B1xRkFtMPaqeo3G4bco-dFxZ5RuxMF0_dK-ulzkdRhKOhF4giFPMwUGPZLDcfH_V-yi2V1OhtoVF-GwQ9g=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/WlpdyfOBzgJsITL3WkSxGW-ugHm5tX7-B1xRkFtMPaqeo3G4bco-dFxZ5RuxMF0_dK-ulzkdRhKOhF4giFPMwUGPZLDcfH_V-yi2V1OhtoVF-GwQ9g=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/WlpdyfOBzgJsITL3WkSxGW-ugHm5tX7-B1xRkFtMPaqeo3G4bco-dFxZ5RuxMF0_dK-ulzkdRhKOhF4giFPMwUGPZLDcfH_V-yi2V1OhtoVF-GwQ9g=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Deckers Brands drives business growth with Google Marketing Platform and Google Cloud</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['analytics-360', 'display-and-video-360', 'google-marketing-platform', 'search-ads-360', 'campaign-manager-360'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: tui uk drives 13 percent higher return on ad spend by investing in digital maturity" data-g-restype="case study" data-g-resproduct="analytics 360, display and video 360, google marketing platform, search ads 360, campaign manager 360" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/tui-uk-drives-13-percent-higher-return-on-ad-spend-by-investing-in-digital-maturity/"> <div class="h-c-tile__header"> <img alt="TUI UK drives 13% higher return on ad spend by investing in digital maturity" srcset="https://lh3.googleusercontent.com/J6ixXgKQNAZFMDN9OBZCDb9Srzwwzj68NM5yONdopACYPAk2295tfqzVnCtZDL5dzdU5BSdRDN-ZYzU8hyuTTR0AzYThpa3nQcMyGFp2vUfVb_d-tg=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/J6ixXgKQNAZFMDN9OBZCDb9Srzwwzj68NM5yONdopACYPAk2295tfqzVnCtZDL5dzdU5BSdRDN-ZYzU8hyuTTR0AzYThpa3nQcMyGFp2vUfVb_d-tg=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/J6ixXgKQNAZFMDN9OBZCDb9Srzwwzj68NM5yONdopACYPAk2295tfqzVnCtZDL5dzdU5BSdRDN-ZYzU8hyuTTR0AzYThpa3nQcMyGFp2vUfVb_d-tg=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">TUI UK drives 13% higher return on ad spend by investing in digital maturity</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['display-and-video-360'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: adidas uses display and video 360s connected tv solutions to show the world it is ready for change" data-g-restype="case study" data-g-resproduct="display and video 360" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/adidas-uses-display-video-360s-connected-tv-solutions-to-show-the-world-it-is-ready-for-change/"> <div class="h-c-tile__header"> <img alt="Adidas uses Display & Video 360’s connected TV solutions to show the world it is “Ready for Change”" srcset="https://lh3.googleusercontent.com/YPk4rI_Zo28HA6lNaDq7O8nIV5l-BSoSPoRtF7_1U2NxU73slBTCfpjfQBkTVUY3HjqtocOT0iTSQrgqEuZRjMaaKAdV934SMiKqWB5Ksehzex74zIg=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/YPk4rI_Zo28HA6lNaDq7O8nIV5l-BSoSPoRtF7_1U2NxU73slBTCfpjfQBkTVUY3HjqtocOT0iTSQrgqEuZRjMaaKAdV934SMiKqWB5Ksehzex74zIg=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/YPk4rI_Zo28HA6lNaDq7O8nIV5l-BSoSPoRtF7_1U2NxU73slBTCfpjfQBkTVUY3HjqtocOT0iTSQrgqEuZRjMaaKAdV934SMiKqWB5Ksehzex74zIg=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Adidas uses Display & Video 360’s connected TV solutions to show the world it is “Ready for Change”</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['analytics-360', 'display-and-video-360', 'google-marketing-platform', 'campaign-manager-360'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: samsung increases return on ad spend by over 2x with data driven creatives" data-g-restype="case study" data-g-resproduct="analytics 360, display and video 360, google marketing platform, campaign manager 360" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/samsung-increases-return-on-ad-spend-by-over-2x-with-data-driven-creatives/"> <div class="h-c-tile__header"> <img alt="Samsung increases return on ad spend by over 2x with data-driven creatives" srcset="https://lh3.googleusercontent.com/0bp5_joNWzSHvg9Oe5OYVrgDctBiR8vQJuUzb71wRU_UAa-W0Fs8Xmb5vs5ncBtojssHE5RI_DdwKGuhvQuyvPDluNnmWuFBZomx-_PsI1-OzGmShx8=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/0bp5_joNWzSHvg9Oe5OYVrgDctBiR8vQJuUzb71wRU_UAa-W0Fs8Xmb5vs5ncBtojssHE5RI_DdwKGuhvQuyvPDluNnmWuFBZomx-_PsI1-OzGmShx8=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/0bp5_joNWzSHvg9Oe5OYVrgDctBiR8vQJuUzb71wRU_UAa-W0Fs8Xmb5vs5ncBtojssHE5RI_DdwKGuhvQuyvPDluNnmWuFBZomx-_PsI1-OzGmShx8=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Samsung increases return on ad spend by over 2x with data-driven creatives</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['analytics'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: 412 food rescue uses the new google analytics to cut reporting time by 50 percent" data-g-restype="case study" data-g-resproduct="analytics" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/412-food-rescue-uses-the-new-google-analytics-to-cut-reporting-time/"> <div class="h-c-tile__header"> <img alt="412 Food Rescue uses the new Google Analytics to cut reporting time by 50%" srcset="https://lh3.googleusercontent.com/T-sqS_tqmT9K23Xm7H8WPDgnFfdBlqcvCgxFAGAk-694fHyy1ZgE2_94De9nJqGxvy5IQVOxaq0F9Z3ryv224y8TVwkuzfPc1CPmOw=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/T-sqS_tqmT9K23Xm7H8WPDgnFfdBlqcvCgxFAGAk-694fHyy1ZgE2_94De9nJqGxvy5IQVOxaq0F9Z3ryv224y8TVwkuzfPc1CPmOw=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/T-sqS_tqmT9K23Xm7H8WPDgnFfdBlqcvCgxFAGAk-694fHyy1ZgE2_94De9nJqGxvy5IQVOxaq0F9Z3ryv224y8TVwkuzfPc1CPmOw=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">412 Food Rescue uses the new Google Analytics to cut reporting time by 50%</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['analytics-360'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: salesforce unlocks marketing insights faster with google analytics 360" data-g-restype="case study" data-g-resproduct="analytics 360" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/salesforce-unlocks-marketing-insights-faster-with-google-analytics-360/"> <div class="h-c-tile__header"> <img alt="Salesforce unlocks marketing insights faster with Google Analytics 360" srcset="https://lh3.googleusercontent.com/nqASFXPCl5hSbeszbyxGr1bRa7J0wVhLwtkzIA7q0DJdPlPlMKZTeqb8WHo-NF18XVhInxUPIzZI2qAp5ze-KrOLDKrwrLVGIEFFnw=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/nqASFXPCl5hSbeszbyxGr1bRa7J0wVhLwtkzIA7q0DJdPlPlMKZTeqb8WHo-NF18XVhInxUPIzZI2qAp5ze-KrOLDKrwrLVGIEFFnw=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/nqASFXPCl5hSbeszbyxGr1bRa7J0wVhLwtkzIA7q0DJdPlPlMKZTeqb8WHo-NF18XVhInxUPIzZI2qAp5ze-KrOLDKrwrLVGIEFFnw=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Salesforce unlocks marketing insights faster with Google Analytics 360</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['google-marketing-platform'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: loréal taiwan uses predictive insights to reach the right customers" data-g-restype="case study" data-g-resproduct="google marketing platform" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/loreal-taiwan-uses-predictive-insights-to-reach-the-right-customers/"> <div class="h-c-tile__header"> <img alt="L'Oréal Taiwan uses predictive insights to reach the right customers" srcset="https://lh3.googleusercontent.com/mqWY7ngWMlWp_uUhcIVOWjsDIMSAIOXE2NY-l3JPVpLXJFdn9n_8cgT2ume-vRa4RUFwrwpDdJYadwYo3Inrrlxg7KoRSLtR1XWoIA=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/mqWY7ngWMlWp_uUhcIVOWjsDIMSAIOXE2NY-l3JPVpLXJFdn9n_8cgT2ume-vRa4RUFwrwpDdJYadwYo3Inrrlxg7KoRSLtR1XWoIA=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/mqWY7ngWMlWp_uUhcIVOWjsDIMSAIOXE2NY-l3JPVpLXJFdn9n_8cgT2ume-vRa4RUFwrwpDdJYadwYo3Inrrlxg7KoRSLtR1XWoIA=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">L'Oréal Taiwan uses predictive insights to reach the right customers</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['analytics-360', 'google-marketing-platform'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: loréal taiwan increases offline revenue 25x with google cloud and google marketing platform" data-g-restype="case study" data-g-resproduct="analytics 360, google marketing platform" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/loreal-taiwan-increases-offline-revenue-with-google-cloud-and-google-marketing-platform/"> <div class="h-c-tile__header"> <img alt="L’Oréal Taiwan increases offline revenue 2.5x with Google Cloud and Google Marketing Platform" srcset="https://lh3.googleusercontent.com/cYSsAuXSD4er6SPhBte4DMFjELMPomFocUlg-qNx-JPMySz68THyL2XhLgOJlDUuVv7UJPIl33hiRY3I6cUkLPxrDMr75zor7_ucMQ=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/cYSsAuXSD4er6SPhBte4DMFjELMPomFocUlg-qNx-JPMySz68THyL2XhLgOJlDUuVv7UJPIl33hiRY3I6cUkLPxrDMr75zor7_ucMQ=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/cYSsAuXSD4er6SPhBte4DMFjELMPomFocUlg-qNx-JPMySz68THyL2XhLgOJlDUuVv7UJPIl33hiRY3I6cUkLPxrDMr75zor7_ucMQ=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">L’Oréal Taiwan increases offline revenue 2.5x with Google Cloud and Google Marketing Platform</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['analytics-360', 'display-and-video-360', 'google-marketing-platform', 'campaign-manager-360', 'google-cloud'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: mondelēz international improves cross functional collaboration with campaign manager 360" data-g-restype="case study" data-g-resproduct="analytics 360, display and video 360, google marketing platform, campaign manager 360, google cloud" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/mondelez-spends-25-percent-less-time-on-creative-and-media-optimizations/"> <div class="h-c-tile__header"> <img alt="Mondelēz International improves cross-functional collaboration with Campaign Manager 360" srcset="https://lh3.googleusercontent.com/guuDaz4Z4WkC4czuhJw5aLMk5dDo8XWDSviJUx2JN-UVYrMapJ71S2-_J0K7LW6p_HQB0hNba8oXgflfRZE_i6hpykPl3Nv6K2m2Rw=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/guuDaz4Z4WkC4czuhJw5aLMk5dDo8XWDSviJUx2JN-UVYrMapJ71S2-_J0K7LW6p_HQB0hNba8oXgflfRZE_i6hpykPl3Nv6K2m2Rw=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/guuDaz4Z4WkC4czuhJw5aLMk5dDo8XWDSviJUx2JN-UVYrMapJ71S2-_J0K7LW6p_HQB0hNba8oXgflfRZE_i6hpykPl3Nv6K2m2Rw=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Mondelēz International improves cross-functional collaboration with Campaign Manager 360</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['ads-data-hub', 'google-marketing-platform'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: bookingcom evolves their measurement with ads data hub" data-g-restype="case study" data-g-resproduct="ads data hub, google marketing platform" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/booking-com-evolves-their-measurement-with-ads-data-hub/"> <div class="h-c-tile__header"> <img alt="Booking.com Evolves Their Measurement with Ads Data Hub" srcset="https://lh3.googleusercontent.com/fXzrMtpzQu2JpXcOE3IdI9v7WmPREC0SogEfATUf0YLL8W-fo1CrNsb7gW9tWiirnmEFrqH954-OMrFsJzb_V4XDmZ1OSpXe9Ow-=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/fXzrMtpzQu2JpXcOE3IdI9v7WmPREC0SogEfATUf0YLL8W-fo1CrNsb7gW9tWiirnmEFrqH954-OMrFsJzb_V4XDmZ1OSpXe9Ow-=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/fXzrMtpzQu2JpXcOE3IdI9v7WmPREC0SogEfATUf0YLL8W-fo1CrNsb7gW9tWiirnmEFrqH954-OMrFsJzb_V4XDmZ1OSpXe9Ow-=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Booking.com Evolves Their Measurement with Ads Data Hub</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['ads-data-hub', 'google-marketing-platform'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: essence develops new measurement solutions for customers with ads data hub" data-g-restype="case study" data-g-resproduct="ads data hub, google marketing platform" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/essence-develops-new-measurement-solutions/"> <div class="h-c-tile__header"> <img alt="Essence Develops New Measurement Solutions for Customers with Ads Data Hub" srcset="https://lh3.googleusercontent.com/7I7mBz3F3lG5GIt8n1RTaPJLuYgY8bGZBNvQ7ud-4aSevy74VuQQFo8iMTiRw-EWGuXr5PR4fa_FLFAZweNBQA-sDFsme8oNEjFO0PQ=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/7I7mBz3F3lG5GIt8n1RTaPJLuYgY8bGZBNvQ7ud-4aSevy74VuQQFo8iMTiRw-EWGuXr5PR4fa_FLFAZweNBQA-sDFsme8oNEjFO0PQ=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/7I7mBz3F3lG5GIt8n1RTaPJLuYgY8bGZBNvQ7ud-4aSevy74VuQQFo8iMTiRw-EWGuXr5PR4fa_FLFAZweNBQA-sDFsme8oNEjFO0PQ=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Essence Develops New Measurement Solutions for Customers with Ads Data Hub</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['display-and-video-360', 'google-marketing-platform'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: how suntory pepsico vietnam beverage maximized reach and reduced waste" data-g-restype="case study" data-g-resproduct="display and video 360, google marketing platform" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/how-suntory-pepsico-vietnam-beverage-maximized-reach-and-reduced-waste-by-37-percent-with-gmp/"> <div class="h-c-tile__header"> <img alt="How Suntory PepsiCo Vietnam Beverage maximized reach and reduced waste" srcset="https://lh3.googleusercontent.com/zBh01czR5fKSfc8ZlHaSs1CH3XkoLczIAW1T1vcCMfS3s0fj22shuPcLtfNl9IIoKohG7OKpzhUjBJeJ1ssO7NxwKAYORlVDZWSslg=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/zBh01czR5fKSfc8ZlHaSs1CH3XkoLczIAW1T1vcCMfS3s0fj22shuPcLtfNl9IIoKohG7OKpzhUjBJeJ1ssO7NxwKAYORlVDZWSslg=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/zBh01czR5fKSfc8ZlHaSs1CH3XkoLczIAW1T1vcCMfS3s0fj22shuPcLtfNl9IIoKohG7OKpzhUjBJeJ1ssO7NxwKAYORlVDZWSslg=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">How Suntory PepsiCo Vietnam Beverage maximized reach and reduced waste</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['display-and-video-360', 'google-marketing-platform'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: nestlé uk drives incremental reach with audio ads" data-g-restype="case study" data-g-resproduct="display and video 360, google marketing platform" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/nestle-uk-drives-incremental-reach-with-audio-ads/"> <div class="h-c-tile__header"> <img alt="Nestlé UK Drives Incremental Reach with Audio Ads" srcset="https://lh3.googleusercontent.com/6a-4hhZ2H3q_x7BpZlTdy1NdKF0ko8CJ77BtInPa0jaSt8Vok29n5aHFiOCaQUfZTBDeocc3IbjhvOhtvXYa8XOs9P4t8j7kXr00=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/6a-4hhZ2H3q_x7BpZlTdy1NdKF0ko8CJ77BtInPa0jaSt8Vok29n5aHFiOCaQUfZTBDeocc3IbjhvOhtvXYa8XOs9P4t8j7kXr00=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/6a-4hhZ2H3q_x7BpZlTdy1NdKF0ko8CJ77BtInPa0jaSt8Vok29n5aHFiOCaQUfZTBDeocc3IbjhvOhtvXYa8XOs9P4t8j7kXr00=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Nestlé UK Drives Incremental Reach with Audio Ads</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['analytics-360', 'google-marketing-platform'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: groupe renault boosts sales and reduces cost per lead with google and salesforce" data-g-restype="case study" data-g-resproduct="analytics 360, google marketing platform" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/groupe-renault-boosts-sales-and-reduces-cost-per-lead-with-google-and-saleforce/"> <div class="h-c-tile__header"> <img alt="Groupe Renault boosts sales and reduces cost per lead with Google and Salesforce" srcset="https://lh3.googleusercontent.com/iYorUDHohIBtiCTWKVJJnO9nzPXB3HjT1jtz4VYqyVdW1iXaMyK5hJmi9Vp27M1a99Sp6oQGMbmSmI_P_YTntBhosJgbEMDXnki-LQ=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/iYorUDHohIBtiCTWKVJJnO9nzPXB3HjT1jtz4VYqyVdW1iXaMyK5hJmi9Vp27M1a99Sp6oQGMbmSmI_P_YTntBhosJgbEMDXnki-LQ=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/iYorUDHohIBtiCTWKVJJnO9nzPXB3HjT1jtz4VYqyVdW1iXaMyK5hJmi9Vp27M1a99Sp6oQGMbmSmI_P_YTntBhosJgbEMDXnki-LQ=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Groupe Renault boosts sales and reduces cost per lead with Google and Salesforce</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['analytics-360', 'google-marketing-platform', 'display-and-video-360'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: toyota canada sees 6x boost in conversions using google marketing platform and google cloud" data-g-restype="case study" data-g-resproduct="analytics 360, google marketing platform, display and video 360" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/toyota-canada-sees-6x-boost-in-conversions-using-google-marketing-platform-and-google-cloud/"> <div class="h-c-tile__header"> <img alt="Toyota Canada sees 6X boost in conversions using Google Marketing Platform and Google Cloud" srcset="https://lh3.googleusercontent.com/QZjEFrGP7BQ1ui7h-5KwmUAD6IE2wqdhpTFAJHcRa4nv1N61WB0MiVuaUOQLJZyN-FTysEOetWEqzhV1BGQhiVNkaWuAccPn8JmrCOg=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/QZjEFrGP7BQ1ui7h-5KwmUAD6IE2wqdhpTFAJHcRa4nv1N61WB0MiVuaUOQLJZyN-FTysEOetWEqzhV1BGQhiVNkaWuAccPn8JmrCOg=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/QZjEFrGP7BQ1ui7h-5KwmUAD6IE2wqdhpTFAJHcRa4nv1N61WB0MiVuaUOQLJZyN-FTysEOetWEqzhV1BGQhiVNkaWuAccPn8JmrCOg=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Toyota Canada sees 6X boost in conversions using Google Marketing Platform and Google Cloud</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['display-and-video-360'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: how samsung found success in indonesias smartphone savvy market" data-g-restype="case study" data-g-resproduct="display and video 360" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/how-samsung-found-success-in-indonesia-smartphone-savvy-market/"> <div class="h-c-tile__header"> <img alt="How Samsung found success in Indonesia’s smartphone-savvy market" srcset="https://lh3.googleusercontent.com/ueSQcjthegnoBISNL4I61fCZZBldUwhghIHPnNPd4eVjvp12EQbTEFpurIN2vr45KVMkxOuGlXgAWn_-yVSBjhnTYI9Yez41UMMexw=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/ueSQcjthegnoBISNL4I61fCZZBldUwhghIHPnNPd4eVjvp12EQbTEFpurIN2vr45KVMkxOuGlXgAWn_-yVSBjhnTYI9Yez41UMMexw=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/ueSQcjthegnoBISNL4I61fCZZBldUwhghIHPnNPd4eVjvp12EQbTEFpurIN2vr45KVMkxOuGlXgAWn_-yVSBjhnTYI9Yez41UMMexw=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">How Samsung found success in Indonesia’s smartphone-savvy market</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['google-marketing-platform'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: sas increases online bookings by 34 percent in partnership with google" data-g-restype="case study" data-g-resproduct="google marketing platform" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/sas-increase-online-bookings/"> <div class="h-c-tile__header"> <img alt="SAS increase online bookings by 34% in partnership with Google" srcset="https://lh3.googleusercontent.com/v_4J4fC9u7n45hb6GgGbUBzQyG1g7cFETikmtV36nhpSeUXMg9Mk0bvSS3X1q_su9NMyYCXxzZ-b_Qy7JgVoOtdkBkY4-gLWrVLb=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/v_4J4fC9u7n45hb6GgGbUBzQyG1g7cFETikmtV36nhpSeUXMg9Mk0bvSS3X1q_su9NMyYCXxzZ-b_Qy7JgVoOtdkBkY4-gLWrVLb=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/v_4J4fC9u7n45hb6GgGbUBzQyG1g7cFETikmtV36nhpSeUXMg9Mk0bvSS3X1q_su9NMyYCXxzZ-b_Qy7JgVoOtdkBkY4-gLWrVLb=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">SAS increases online bookings by 34% in partnership with Google</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['display-and-video-360'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: how did loréal make one creative idea work 100kplus different ways with a little help from display and video 360 studio and gwd" data-g-restype="case study" data-g-resproduct="display and video 360" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/how-did-loreal-make-one-creative-idea-work-100k-different-ways/"> <div class="h-c-tile__header"> <img alt="Reaching beauty consumers at scale with data-driven creative from Display & Video 360." srcset="https://lh3.googleusercontent.com/b8au9h6mC41obOSL1NvN9oiaeY1XKOaD89S87-HkVpOpJVveT-1Rvsy4WXI0t335XQw0tS8i2UPLnF5ExD20gmQkHCALN27bjfnvjg=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/b8au9h6mC41obOSL1NvN9oiaeY1XKOaD89S87-HkVpOpJVveT-1Rvsy4WXI0t335XQw0tS8i2UPLnF5ExD20gmQkHCALN27bjfnvjg=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/b8au9h6mC41obOSL1NvN9oiaeY1XKOaD89S87-HkVpOpJVveT-1Rvsy4WXI0t335XQw0tS8i2UPLnF5ExD20gmQkHCALN27bjfnvjg=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">How did L’Oréal make one creative idea work 100K+ different ways? With a little help from Display & Video 360, Studio and GWD.</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['analytics-360', 'display-and-video-360', 'google-marketing-platform'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: rituals grows their brand with google marketing platform" data-g-restype="case study" data-g-resproduct="analytics 360, display and video 360, google marketing platform" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/rituals-grows-their-brand-google-marketing-platform/"> <div class="h-c-tile__header"> <img alt="Google Marketing Platform" srcset="https://lh3.googleusercontent.com/w9iDdYDmLL40a-cnewLJWfnbbJSqjziu5Drc28cSpoWYX847fuWsEPWUdV7mXEoaFaKnwn7iU_OVCtvNBsWEOSmAJtANe0F8bm16=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/w9iDdYDmLL40a-cnewLJWfnbbJSqjziu5Drc28cSpoWYX847fuWsEPWUdV7mXEoaFaKnwn7iU_OVCtvNBsWEOSmAJtANe0F8bm16=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/w9iDdYDmLL40a-cnewLJWfnbbJSqjziu5Drc28cSpoWYX847fuWsEPWUdV7mXEoaFaKnwn7iU_OVCtvNBsWEOSmAJtANe0F8bm16=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Rituals Grows Their Brand with Google Marketing Platform</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['analytics-360', 'google-marketing-platform', 'display-and-video-360'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: rituals boosts sales by 85 percent with google marketing platform" data-g-restype="case study" data-g-resproduct="analytics 360, google marketing platform, display and video 360" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/rituals-boosts-sales-with-google-marketing-platform/"> <div class="h-c-tile__header"> <img alt="Google Marketing Platform" srcset="https://lh3.googleusercontent.com/X68fqzmHO0G0oEAWhJsj8EAJMq8csVGfvKsgtpOPX-k8g4kameOSwqlHriBQkwQkMFfkptGUWVLZ0utjANwFwSBytIQfVPI9lDBGskU=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/X68fqzmHO0G0oEAWhJsj8EAJMq8csVGfvKsgtpOPX-k8g4kameOSwqlHriBQkwQkMFfkptGUWVLZ0utjANwFwSBytIQfVPI9lDBGskU=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/X68fqzmHO0G0oEAWhJsj8EAJMq8csVGfvKsgtpOPX-k8g4kameOSwqlHriBQkwQkMFfkptGUWVLZ0utjANwFwSBytIQfVPI9lDBGskU=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Rituals Boosts Sales by 85% with Google Marketing Platform</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['display-and-video-360'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: with display and video 360 google media lab brings the best of programmatic to its linear tv ad buys" data-g-restype="case study" data-g-resproduct="display and video 360" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/google-media-lab-brings-the-best-of-programmatic-to-its-ad-buys/"> <div class="h-c-tile__header"> <img alt="With Display & Video 360, Google Media Lab brings the best of programmatic to its linear TV ad buys" srcset="https://lh3.googleusercontent.com/IXFnlrU7cIOPj3HZjuhUUx8sKvj9CIbYtZrjCHQue8XGrsMnXumvZqBuJ2i6Z7T01ewbdethwfb0ihhP0hjMic5mOJI8MWR8wQsRnRM=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/IXFnlrU7cIOPj3HZjuhUUx8sKvj9CIbYtZrjCHQue8XGrsMnXumvZqBuJ2i6Z7T01ewbdethwfb0ihhP0hjMic5mOJI8MWR8wQsRnRM=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/IXFnlrU7cIOPj3HZjuhUUx8sKvj9CIbYtZrjCHQue8XGrsMnXumvZqBuJ2i6Z7T01ewbdethwfb0ihhP0hjMic5mOJI8MWR8wQsRnRM=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">With Display & Video 360, Google Media Lab brings the best of programmatic to its linear TV ad buys</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['display-and-video-360'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: australias qantas uses display and video 360 to reach frequent flyers with relevant ads" data-g-restype="case study" data-g-resproduct="display and video 360" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/qantas-reaches-frequent-flyers-relevant-ads/"> <div class="h-c-tile__header"> <img alt="Australia’s Qantas uses Display & Video 360 to reach frequent flyers with relevant ads" srcset="https://lh3.googleusercontent.com/Fw8RRStf3UTi1szexz1v6IOP7huRS9O1kcp1ykdL9X_YyUeKjFRLves-jdQglpaBSmstBO7S4F8STXHDAT3J8HxDImR5Hb-wkZjLyw=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/Fw8RRStf3UTi1szexz1v6IOP7huRS9O1kcp1ykdL9X_YyUeKjFRLves-jdQglpaBSmstBO7S4F8STXHDAT3J8HxDImR5Hb-wkZjLyw=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/Fw8RRStf3UTi1szexz1v6IOP7huRS9O1kcp1ykdL9X_YyUeKjFRLves-jdQglpaBSmstBO7S4F8STXHDAT3J8HxDImR5Hb-wkZjLyw=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Australia’s Qantas uses Display & Video 360 to reach frequent flyers with relevant ads</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['display-and-video-360', 'google-marketing-platform'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: major league baseball speeds up its marketing game with google marketing platform" data-g-restype="case study" data-g-resproduct="display and video 360, google marketing platform" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/video-major-league-baseball-speeds-up-its-marketing-game/"> <div class="h-c-tile__header"> <img alt="Major League Baseball speeds up its marketing game with Google Marketing Platform" srcset="https://lh3.googleusercontent.com/XoUm4jSRs2-jl3il75rzLNEQNdyXFhJIPbxaiKpQrtOrOHxAqMf1yFjLf4IHhTedZRVsaHzYWLW3sWr95TUAe0E9NpkIfsXZqbDdkg=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/XoUm4jSRs2-jl3il75rzLNEQNdyXFhJIPbxaiKpQrtOrOHxAqMf1yFjLf4IHhTedZRVsaHzYWLW3sWr95TUAe0E9NpkIfsXZqbDdkg=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/XoUm4jSRs2-jl3il75rzLNEQNdyXFhJIPbxaiKpQrtOrOHxAqMf1yFjLf4IHhTedZRVsaHzYWLW3sWr95TUAe0E9NpkIfsXZqbDdkg=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Major League Baseball speeds up its marketing game with Google Marketing Platform</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['search-ads-360'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: columbus efficiently boosts conversions with a search ads 360 smart bidding strategy" data-g-restype="case study" data-g-resproduct="search ads 360" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/columbus-boosts-conversions-smart-bidding/"> <div class="h-c-tile__header"> <img alt="Columbus efficiently boosts conversions with a Search Ads 360 Smart Bidding strategy" srcset="https://lh3.googleusercontent.com/YTEtU2fFEAdy3KQb7TuAisJTnMZWPw_0HnSFRp7rSM_mvssCIZGQ-Sjt9810HPPRWpkaszaMrbfZM_0sspLTwj2CS32V7Nty-ELR=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/YTEtU2fFEAdy3KQb7TuAisJTnMZWPw_0HnSFRp7rSM_mvssCIZGQ-Sjt9810HPPRWpkaszaMrbfZM_0sspLTwj2CS32V7Nty-ELR=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/YTEtU2fFEAdy3KQb7TuAisJTnMZWPw_0HnSFRp7rSM_mvssCIZGQ-Sjt9810HPPRWpkaszaMrbfZM_0sspLTwj2CS32V7Nty-ELR=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Columbus efficiently boosts conversions with a Search Ads 360 Smart Bidding strategy</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['analytics-360', 'google-marketing-platform', 'tag-manager-360'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: adidas brings teams together around insights with google marketing platform" data-g-restype="case study" data-g-resproduct="analytics 360, google marketing platform, tag manager 360" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/adidas-brings-teams-together-around-insights-google-marketing-platform/"> <div class="h-c-tile__header"> <img alt="adidas brings teams together around insights with Google Marketing Platform" srcset="https://lh3.googleusercontent.com/PO4c6S2kwAUqGNL0UrnMK4MeHMRSbfSJuROweUeuL-cC_edrpmyKchOJq2AY0DWQrOocqtRAp5wwMrSEKLdq_T7gp51Zi_KsJZf6sRo=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/PO4c6S2kwAUqGNL0UrnMK4MeHMRSbfSJuROweUeuL-cC_edrpmyKchOJq2AY0DWQrOocqtRAp5wwMrSEKLdq_T7gp51Zi_KsJZf6sRo=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/PO4c6S2kwAUqGNL0UrnMK4MeHMRSbfSJuROweUeuL-cC_edrpmyKchOJq2AY0DWQrOocqtRAp5wwMrSEKLdq_T7gp51Zi_KsJZf6sRo=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">adidas brings teams together around insights with Google Marketing Platform</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['search-ads-360'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: scotiabank boosts mobile conversions with google search ads 360" data-g-restype="case study" data-g-resproduct="search ads 360" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/scotiabank-boosts-mobile-conversions-search-ads-360/"> <div class="h-c-tile__header"> <img alt="Scotiabank boosts mobile conversions with Google Search Ads 360" srcset="https://lh3.googleusercontent.com/o6oKdKpILEkXPr4zSug4G_uX8LZY-RDpRwr2AT0D0yhac9CGfHPDVDe9zp103ng03XnOZTKrU2vmeAP7BFq_F-pCmqHSy-OxlO0SdQ=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/o6oKdKpILEkXPr4zSug4G_uX8LZY-RDpRwr2AT0D0yhac9CGfHPDVDe9zp103ng03XnOZTKrU2vmeAP7BFq_F-pCmqHSy-OxlO0SdQ=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/o6oKdKpILEkXPr4zSug4G_uX8LZY-RDpRwr2AT0D0yhac9CGfHPDVDe9zp103ng03XnOZTKrU2vmeAP7BFq_F-pCmqHSy-OxlO0SdQ=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Scotiabank boosts mobile conversions with Google Search Ads 360</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['analytics-360', 'display-and-video-360'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: bookit moves new users through the funnel with insights driven creative" data-g-restype="case study" data-g-resproduct="analytics 360, display and video 360" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/bookit-moves-new-users-through-funnel-using-insights-driven-creative/"> <div class="h-c-tile__header"> <img alt="BookIt moves new users through the funnel with insights-driven creative" srcset="https://lh3.googleusercontent.com/20z_dUqdXKiS7V_7Z0gSiGaxe6OrLXO-5HBSKOkJmeUQZS43vV72jaByn-WiavNUmpEN1O4ki78Mj0058z1mANaXfLUrQqPIFVH8GQ=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/20z_dUqdXKiS7V_7Z0gSiGaxe6OrLXO-5HBSKOkJmeUQZS43vV72jaByn-WiavNUmpEN1O4ki78Mj0058z1mANaXfLUrQqPIFVH8GQ=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/20z_dUqdXKiS7V_7Z0gSiGaxe6OrLXO-5HBSKOkJmeUQZS43vV72jaByn-WiavNUmpEN1O4ki78Mj0058z1mANaXfLUrQqPIFVH8GQ=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">BookIt moves new users through the funnel with insights-driven creative</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['display-and-video-360'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: omd revs up high value traffic for nissan with google display and video 360" data-g-restype="case study" data-g-resproduct="display and video 360" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/omd-revs-up-high-value-traffic-for-nissan-display-and-video-360/"> <div class="h-c-tile__header"> <img alt="OMD revs up high-value traffic for Nissan with Google Display & Video 360" srcset="https://lh3.googleusercontent.com/92ieLamJXtb7iugayTZcOJF3CZiD3lqiyxD0jCIW5eARGRLteVmte5OdjrxWLd5_N2k0rK94kk91-I2z3jqFVPgIn-6NrPoRbNSqbg=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/92ieLamJXtb7iugayTZcOJF3CZiD3lqiyxD0jCIW5eARGRLteVmte5OdjrxWLd5_N2k0rK94kk91-I2z3jqFVPgIn-6NrPoRbNSqbg=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/92ieLamJXtb7iugayTZcOJF3CZiD3lqiyxD0jCIW5eARGRLteVmte5OdjrxWLd5_N2k0rK94kk91-I2z3jqFVPgIn-6NrPoRbNSqbg=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">OMD revs up high-value traffic for Nissan with Google Display & Video 360</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['search-ads-360'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: dune london teamed up with nmpi to boost its google shopping revenue by 72 percent" data-g-restype="case study" data-g-resproduct="search ads 360" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/dune-london-teamed-up-with-nmpi-to-boost-its-google-shopping-revenue/"> <div class="h-c-tile__header"> <img alt="Dune London teamed up with NMPi to boost its Google Shopping revenue by 72%" srcset="https://lh3.googleusercontent.com/KWtcl07kq5QJFWsB9pWliM3OHYB36SgCIcCStFnaB6OkrzBVA6Ijxb84a1g-o-slk2N2mYyq1vaTw5f5Ka6K02AweeisMm5qfF0B=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/KWtcl07kq5QJFWsB9pWliM3OHYB36SgCIcCStFnaB6OkrzBVA6Ijxb84a1g-o-slk2N2mYyq1vaTw5f5Ka6K02AweeisMm5qfF0B=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/KWtcl07kq5QJFWsB9pWliM3OHYB36SgCIcCStFnaB6OkrzBVA6Ijxb84a1g-o-slk2N2mYyq1vaTw5f5Ka6K02AweeisMm5qfF0B=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Dune London teamed up with NMPi to boost its Google Shopping revenue by 72%</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['display-and-video-360'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: scotiabank makes a winning investment with google display and video 360" data-g-restype="case study" data-g-resproduct="display and video 360" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/scotiabank-makes-a-winning-investment-display-and-video-360/"> <div class="h-c-tile__header"> <img alt="Scotiabank makes a winning investment with Google Display & Video 360" srcset="https://lh3.googleusercontent.com/_M7W9ZUGnL-YlItDY4pRBJTYPtWa-AlmWkpYyrG547p6Xbh_I7K1n4dVq7Amt5f4f6FlilKUo70OUbqTTxKLi3zr3w6udlTBdmp5TQ=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/_M7W9ZUGnL-YlItDY4pRBJTYPtWa-AlmWkpYyrG547p6Xbh_I7K1n4dVq7Amt5f4f6FlilKUo70OUbqTTxKLi3zr3w6udlTBdmp5TQ=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/_M7W9ZUGnL-YlItDY4pRBJTYPtWa-AlmWkpYyrG547p6Xbh_I7K1n4dVq7Amt5f4f6FlilKUo70OUbqTTxKLi3zr3w6udlTBdmp5TQ=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Scotiabank makes a winning investment with Google Display & Video 360</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['analytics-360', 'display-and-video-360', 'google-marketing-platform'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: moncler hits 72 percent rise in revenue with google marketing platforms full stack digital marketing solution" data-g-restype="case study" data-g-resproduct="analytics 360, display and video 360, google marketing platform" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/moncler-hits-rise-in-revenue-with-the-google-marketing-platform-full-stack-digital-marketing-solution/"> <div class="h-c-tile__header"> <img alt="Moncler hits 72% rise in revenue with Google Marketing Platform’s digital marketing solution" srcset="https://lh3.googleusercontent.com/ziF-AL6Qqaj1qEnMwzPWCplyqt9CORGoWAduZZtsgQYoU-ksVpf7MSvzLZYs25tC6DBek6_UuqLjhk9LRXL43dfObTzd67Cs5k22=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/ziF-AL6Qqaj1qEnMwzPWCplyqt9CORGoWAduZZtsgQYoU-ksVpf7MSvzLZYs25tC6DBek6_UuqLjhk9LRXL43dfObTzd67Cs5k22=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/ziF-AL6Qqaj1qEnMwzPWCplyqt9CORGoWAduZZtsgQYoU-ksVpf7MSvzLZYs25tC6DBek6_UuqLjhk9LRXL43dfObTzd67Cs5k22=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Moncler hits 72% rise in revenue with Google Marketing Platform’s full stack digital marketing solution</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['search-ads-360'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: iprospect boosts thon hotels revenue 147 percent with google search ads 360" data-g-restype="case study" data-g-resproduct="search ads 360" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/iprospect-boosts-thon-hotels-revenue-search-ads-360/"> <div class="h-c-tile__header"> <img alt="iProspect boosts Thon Hotels' revenue 147% with Google Search Ads 360" srcset="https://lh3.googleusercontent.com/zxS6Ut-wXLfc0XePDc_GtjoV6NVbeYZgd1aokqoE1FoUZ4feMS29woUay2vizLsk-6IZrqmbf9kQbK_lNeGNje8EIniFnYc5W4olTg=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/zxS6Ut-wXLfc0XePDc_GtjoV6NVbeYZgd1aokqoE1FoUZ4feMS29woUay2vizLsk-6IZrqmbf9kQbK_lNeGNje8EIniFnYc5W4olTg=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/zxS6Ut-wXLfc0XePDc_GtjoV6NVbeYZgd1aokqoE1FoUZ4feMS29woUay2vizLsk-6IZrqmbf9kQbK_lNeGNje8EIniFnYc5W4olTg=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">iProspect boosts Thon Hotels' revenue 147% with Google Search Ads 360</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['search-ads-360'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: ipg mediabrands improves time spent on le petit marseillais website" data-g-restype="case study" data-g-resproduct="search ads 360" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/ipg-mediabrands-improves-time-spent-on-le-petit-marseillais-website/"> <div class="h-c-tile__header"> <img alt="IPG Mediabrands improves time spent on Le Petit Marseillais website" srcset="https://lh3.googleusercontent.com/hMVb-FsnUn65TyC-rpqWENM0IqzcBiS-99gzY6j_4F1dUwuz_3UiAaM9d5oa8JOatghQNYKOhxFGR7slY-8DoVI1tjBl9_DS3-knFQ=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/hMVb-FsnUn65TyC-rpqWENM0IqzcBiS-99gzY6j_4F1dUwuz_3UiAaM9d5oa8JOatghQNYKOhxFGR7slY-8DoVI1tjBl9_DS3-knFQ=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/hMVb-FsnUn65TyC-rpqWENM0IqzcBiS-99gzY6j_4F1dUwuz_3UiAaM9d5oa8JOatghQNYKOhxFGR7slY-8DoVI1tjBl9_DS3-knFQ=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">IPG Mediabrands improves time spent on Le Petit Marseillais website</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['display-and-video-360'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: loréal paris puts a fresh face forward with google display and video 360" data-g-restype="case study" data-g-resproduct="display and video 360" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/loreal-paris-puts-a-fresh-face-forward-display-and-video-360/"> <div class="h-c-tile__header"> <img alt="L’Oréal Paris puts a fresh face forward with Google Display & Video 360" srcset="https://lh3.googleusercontent.com/5PdMjSNUylC_8B-adAGkh8tOqoprPWpQAM4f8v8dfMvFNQNpct1HwWLfiCrndDhX-axNd7qbkxUFhsvZJPbD1UBpwXwz3gn6DMs9IWA=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/5PdMjSNUylC_8B-adAGkh8tOqoprPWpQAM4f8v8dfMvFNQNpct1HwWLfiCrndDhX-axNd7qbkxUFhsvZJPbD1UBpwXwz3gn6DMs9IWA=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/5PdMjSNUylC_8B-adAGkh8tOqoprPWpQAM4f8v8dfMvFNQNpct1HwWLfiCrndDhX-axNd7qbkxUFhsvZJPbD1UBpwXwz3gn6DMs9IWA=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">L’Oréal Paris puts a fresh face forward with Google Display & Video 360</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['search-ads-360'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: walks of italy boosts revenue and roi with data driven attribution and automated bidding" data-g-restype="case study" data-g-resproduct="search ads 360" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/walks-of-italy-boosts-revenue-with-data-driven-attribution-and-automated-bidding/"> <div class="h-c-tile__header"> <img alt="Walks of Italy boosts revenue and ROI with data-driven attribution and automated bidding" srcset="https://lh3.googleusercontent.com/yKa-bSBaqFPIMtImgFset7sX50ieufbAHhTY2WQkZ0CDU-0duXAu9PFTITImfkM2KV8l8_m2fNp6iiDe4iz9iKEotxHeDarH0sQxLIo=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/yKa-bSBaqFPIMtImgFset7sX50ieufbAHhTY2WQkZ0CDU-0duXAu9PFTITImfkM2KV8l8_m2fNp6iiDe4iz9iKEotxHeDarH0sQxLIo=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/yKa-bSBaqFPIMtImgFset7sX50ieufbAHhTY2WQkZ0CDU-0duXAu9PFTITImfkM2KV8l8_m2fNp6iiDe4iz9iKEotxHeDarH0sQxLIo=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Walks of Italy boosts revenue and ROI with data-driven attribution and automated bidding</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['display-and-video-360'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: avon paints a pretty picture with native ad engagement from google display and video 360" data-g-restype="case study" data-g-resproduct="display and video 360" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/avon-paints-a-pretty-picture-with-native-ad-engagement-display-and-video-360/"> <div class="h-c-tile__header"> <img alt="Avon paints a pretty picture with native ad engagement from Google Display & Video 360" srcset="https://lh3.googleusercontent.com/iRBWRg4-TR57vCa3_xaiw6WW4kdyy46VP1XWMtu967M-lBVDhfxmS1LaCfKXqQHMwNvmH8Ah9pqvVxoQUuPzB8hEw4XUU4XiP1O8NA=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/iRBWRg4-TR57vCa3_xaiw6WW4kdyy46VP1XWMtu967M-lBVDhfxmS1LaCfKXqQHMwNvmH8Ah9pqvVxoQUuPzB8hEw4XUU4XiP1O8NA=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/iRBWRg4-TR57vCa3_xaiw6WW4kdyy46VP1XWMtu967M-lBVDhfxmS1LaCfKXqQHMwNvmH8Ah9pqvVxoQUuPzB8hEw4XUU4XiP1O8NA=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Avon paints a pretty picture with native ad engagement from Google Display & Video 360</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['search-ads-360'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: zoopla increases leads with google search ads 360" data-g-restype="case study" data-g-resproduct="search ads 360" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/zoopla-increases-leads-search-ads-360/"> <div class="h-c-tile__header"> <img alt="Zoopla increases leads with Google Search Ads 360" srcset="https://lh3.googleusercontent.com/V-ekI9xsqZ92L-PKY9e8FificU8R4dNEHICJ5WglnjspFjQzJU2qPtP0rwF4gSotKPLzTbpgwGtQ_aoXQjpP3s2Lb_gHWDX0d_xzOw=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/V-ekI9xsqZ92L-PKY9e8FificU8R4dNEHICJ5WglnjspFjQzJU2qPtP0rwF4gSotKPLzTbpgwGtQ_aoXQjpP3s2Lb_gHWDX0d_xzOw=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/V-ekI9xsqZ92L-PKY9e8FificU8R4dNEHICJ5WglnjspFjQzJU2qPtP0rwF4gSotKPLzTbpgwGtQ_aoXQjpP3s2Lb_gHWDX0d_xzOw=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Zoopla increases leads with Google Search Ads 360</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['display-and-video-360'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: audis dynamic creative ads reinforce car customization possibilities" data-g-restype="case study" data-g-resproduct="display and video 360" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/audi-dynamic-creative-ads-reinforce-car-customization-possibilities/"> <div class="h-c-tile__header"> <img alt="Audi’s dynamic creative ads reinforce car customization possibilities" srcset="https://lh3.googleusercontent.com/IyWliNU7K8eoF2eQZSW0Re1s18WAjPtfOYZBo-AsjXJN1PYZhArN4rfjI67wvhGn4eVj2FiZKUtwqZ7uDb_YgNvR8O9UryuMWkSmXQ=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/IyWliNU7K8eoF2eQZSW0Re1s18WAjPtfOYZBo-AsjXJN1PYZhArN4rfjI67wvhGn4eVj2FiZKUtwqZ7uDb_YgNvR8O9UryuMWkSmXQ=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/IyWliNU7K8eoF2eQZSW0Re1s18WAjPtfOYZBo-AsjXJN1PYZhArN4rfjI67wvhGn4eVj2FiZKUtwqZ7uDb_YgNvR8O9UryuMWkSmXQ=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Audi’s dynamic creative ads reinforce car customization possibilities</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['search-ads-360'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: ikea boosts ad spend roi through google search ads 360" data-g-restype="case study" data-g-resproduct="search ads 360" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/ikea-boosts-ad-spend-roi-search-ads-360/"> <div class="h-c-tile__header"> <img alt="IKEA boosts ad spend ROI through Google Search Ads 360" srcset="https://lh3.googleusercontent.com/bdOA8Ur7wmfpfo9C_3OmxbDY8EuQ7BR207qkFMcyCqB3XXY7ztsK9qImyoQkyU3KBUDFcNHODidCDDXaOFL-bfqv_1e-AhKl9aaGNg=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/bdOA8Ur7wmfpfo9C_3OmxbDY8EuQ7BR207qkFMcyCqB3XXY7ztsK9qImyoQkyU3KBUDFcNHODidCDDXaOFL-bfqv_1e-AhKl9aaGNg=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/bdOA8Ur7wmfpfo9C_3OmxbDY8EuQ7BR207qkFMcyCqB3XXY7ztsK9qImyoQkyU3KBUDFcNHODidCDDXaOFL-bfqv_1e-AhKl9aaGNg=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">IKEA boosts ad spend ROI through Google Search Ads 360</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['search-ads-360'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: jellyfish increases agency efficiency with google search ads 360" data-g-restype="case study" data-g-resproduct="search ads 360" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/jellyfish-increases-agency-efficiency-search-ads-360/"> <div class="h-c-tile__header"> <img alt="Jellyfish increases agency efficiency with Google Search Ads 360" srcset="https://lh3.googleusercontent.com/95iMQm5Xzbl5AUby1cDsqKSvx_OQ5PDKN_Nx6vgi42jJEhyLyhWu6OH_g0Jao6kO2acsfDVjTGbbstewOUgd3vI4OGT0G5kBm8sVzQ=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/95iMQm5Xzbl5AUby1cDsqKSvx_OQ5PDKN_Nx6vgi42jJEhyLyhWu6OH_g0Jao6kO2acsfDVjTGbbstewOUgd3vI4OGT0G5kBm8sVzQ=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/95iMQm5Xzbl5AUby1cDsqKSvx_OQ5PDKN_Nx6vgi42jJEhyLyhWu6OH_g0Jao6kO2acsfDVjTGbbstewOUgd3vI4OGT0G5kBm8sVzQ=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Jellyfish increases agency efficiency with Google Search Ads 360</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['tag-manager-360', 'analytics-360'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: using google marketing platform novartis customer experience is the picture of health on a global scale" data-g-restype="case study" data-g-resproduct="tag manager 360, analytics 360" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/novartis-customer-experience-is-the-picture-of-health-on-a-global-scale-google-marketing-platform/"> <div class="h-c-tile__header"> <img alt="Using Google Marketing Platform, Novartis customer experience is the picture of health" srcset="https://lh3.googleusercontent.com/h-SqrC3FQ0k2wa51H4Ur6ZMewEgQ4HvYKI7d_aiZ2JSwuHyYXbgAAEhkx3YTrUBhgSHhKyIkxeTSdLP9ZZ7k6coipZLBWtacy-wA9Q=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/h-SqrC3FQ0k2wa51H4Ur6ZMewEgQ4HvYKI7d_aiZ2JSwuHyYXbgAAEhkx3YTrUBhgSHhKyIkxeTSdLP9ZZ7k6coipZLBWtacy-wA9Q=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/h-SqrC3FQ0k2wa51H4Ur6ZMewEgQ4HvYKI7d_aiZ2JSwuHyYXbgAAEhkx3YTrUBhgSHhKyIkxeTSdLP9ZZ7k6coipZLBWtacy-wA9Q=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Using Google Marketing Platform, Novartis customer experience is the picture of health on a global scale</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['tag-manager-360', 'analytics-360', 'google-marketing-platform'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: aida cruises speeds ahead with scaled insights and efficiencies from google marketing platform" data-g-restype="case study" data-g-resproduct="tag manager 360, analytics 360, google marketing platform" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/aida-cruises-speeds-ahead-with-scaled-insights-and-efficiencies-google-marketing-platform/"> <div class="h-c-tile__header"> <img alt="AIDA Cruises speeds ahead with scaled insights and efficiencies from Google Marketing Platform" srcset="https://lh3.googleusercontent.com/5KQH9y9BQyV6QSLKxcnpi9T_NZZMPyL3VEDQCbirsoEkVgAmzmpS2C-5-XSxnuD75GFq8KCvOo1ocdSL-x5nvpgb5PNNdsUfq_Yoy2k=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/5KQH9y9BQyV6QSLKxcnpi9T_NZZMPyL3VEDQCbirsoEkVgAmzmpS2C-5-XSxnuD75GFq8KCvOo1ocdSL-x5nvpgb5PNNdsUfq_Yoy2k=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/5KQH9y9BQyV6QSLKxcnpi9T_NZZMPyL3VEDQCbirsoEkVgAmzmpS2C-5-XSxnuD75GFq8KCvOo1ocdSL-x5nvpgb5PNNdsUfq_Yoy2k=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">AIDA Cruises speeds ahead with scaled insights and efficiencies from Google Marketing Platform</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['tag-manager-360'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: with google tag manager 360 gopro discovers freedom and adventure in marketing" data-g-restype="case study" data-g-resproduct="tag manager 360" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/gopro-discovers-freedom-and-adventure-in-marketing-tag-manager-360/"> <div class="h-c-tile__header"> <img alt="With Google Tag Manager 360, GoPro discovers freedom and adventure in marketing" srcset="https://lh3.googleusercontent.com/O_A8nFMAjZ7gpg5o5aXlOjFi2mW6v0jSDm8knZV4t976-w5_iREV5e0HbmTtj7RqN3xrLmXN_TJb7jj4tBcyYjo219Dsdk0Z6OkTkQ=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/O_A8nFMAjZ7gpg5o5aXlOjFi2mW6v0jSDm8knZV4t976-w5_iREV5e0HbmTtj7RqN3xrLmXN_TJb7jj4tBcyYjo219Dsdk0Z6OkTkQ=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/O_A8nFMAjZ7gpg5o5aXlOjFi2mW6v0jSDm8knZV4t976-w5_iREV5e0HbmTtj7RqN3xrLmXN_TJb7jj4tBcyYjo219Dsdk0Z6OkTkQ=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">With Google Tag Manager 360, GoPro discovers freedom and adventure in marketing</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['tag-manager'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: jobs2careers doubles conversions and increases workflow efficiency using google tag manager" data-g-restype="case study" data-g-resproduct="tag manager" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/jobs2careers-doubles-conversions-and-increases-workflow-efficiency-tag-manager/"> <div class="h-c-tile__header"> <img alt="Jobs2Careers doubles conversions and increases workflow efficiency using Google Tag Manager" srcset="https://lh3.googleusercontent.com/4PrHCpwGwnKbQca0zoTe0Ds6Q_YJX6dbvVpMtvcYUyHikSstetf1v5AgStQcvJ9L3gymeBOfOxfvn5aezvL-5q4hKITKgjxesZYCjRk=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/4PrHCpwGwnKbQca0zoTe0Ds6Q_YJX6dbvVpMtvcYUyHikSstetf1v5AgStQcvJ9L3gymeBOfOxfvn5aezvL-5q4hKITKgjxesZYCjRk=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/4PrHCpwGwnKbQca0zoTe0Ds6Q_YJX6dbvVpMtvcYUyHikSstetf1v5AgStQcvJ9L3gymeBOfOxfvn5aezvL-5q4hKITKgjxesZYCjRk=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Jobs2Careers doubles conversions and increases workflow efficiency using Google Tag Manager</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['tag-manager'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: airbnb improves vendor data collection to 90 percent with google tag manager" data-g-restype="case study" data-g-resproduct="tag manager" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/airbnb-improves-vendor-data-collection-with-tag-manager/"> <div class="h-c-tile__header"> <img alt="Airbnb improves vendor data collection to 90% with Google Tag Manager" srcset="https://lh3.googleusercontent.com/tpjmRmwQs2Dm1JaXhEwVx2x8B2NNqwVA3wKIfj6Zmn8Q5RNkB4FrVC2zT5JrzexBRlaLlxoPK47MGMRDZoHImzJVOsF3kWEsoIRzaw=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/tpjmRmwQs2Dm1JaXhEwVx2x8B2NNqwVA3wKIfj6Zmn8Q5RNkB4FrVC2zT5JrzexBRlaLlxoPK47MGMRDZoHImzJVOsF3kWEsoIRzaw=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/tpjmRmwQs2Dm1JaXhEwVx2x8B2NNqwVA3wKIfj6Zmn8Q5RNkB4FrVC2zT5JrzexBRlaLlxoPK47MGMRDZoHImzJVOsF3kWEsoIRzaw=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Airbnb improves vendor data collection to 90% with Google Tag Manager</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> <li class="glue-filter-result resource-card" data-glue-filter-result-attrs="{ 'product': ['tag-manager'], 'type': ['case study']}"> <a data-g-event="resources: success stories" data-g-action="resource tile: case study" data-g-label="resource: rail europe accelerates page load speed by 20 percent" data-g-restype="case study" data-g-resproduct="tag manager" class="h-c-tile h-c-tile--border h-c-tile--hoverable" href="/about/resources/rail-europe-accelerates-page-load-speed/"> <div class="h-c-tile__header"> <img alt="Rail Europe accelerates page load speed by 20%" srcset="https://lh3.googleusercontent.com/7z0dzUGBUbJ2Q930srODDNGfQbq4ydRtw6hKj_x1AUmO0zo_Qx-V3atRE2gjy8UjNLH0mxiWTNYlM1qxoD3jcjie5HW5MVaIYD0v=w298-h170-p-nu-pa 1x, https://lh3.googleusercontent.com/7z0dzUGBUbJ2Q930srODDNGfQbq4ydRtw6hKj_x1AUmO0zo_Qx-V3atRE2gjy8UjNLH0mxiWTNYlM1qxoD3jcjie5HW5MVaIYD0v=w596-h340-p-nu-pa 2x" src="https://lh3.googleusercontent.com/7z0dzUGBUbJ2Q930srODDNGfQbq4ydRtw6hKj_x1AUmO0zo_Qx-V3atRE2gjy8UjNLH0mxiWTNYlM1qxoD3jcjie5HW5MVaIYD0v=w298-h170-p-nu-pa" class="gmp-no-grab resource-card__image"> </div> <div class="h-c-tile__body"> <div class="h-c-eyebrow resource-card__eyebrow">Case Study</div> <h3 class="h-c-tile__headline">Rail Europe accelerates page load speed by 20%</h3> <ul class="h-c-tile__links resource-card__links"> <li class="h-c-tile__link h-c-link gmp-link resource-card__link"> Read more </li> </ul> </div> </a> </li> </ul> <div class="resources-module__loader"> <button data-g-event="resources: success stories" data-g-action="show more" data-g-label="page bottom" class="h-c-link h-c-link--internal show-more-btn" ng-click="filterDataCtrl.showMore()" aria-controls="resource-card-list"> Show more </button> </div> 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