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How 3 small business owners used Amazon's free generative AI tool to improve productivity
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src="https://assets.aboutamazon.com/04/7a/ed3ac1bc466785218a17fd0072f4/aa-oct2024-ai-scientist-hero-v1-2000x1125-copy.jpg" width="1240" height="698" loading="eager"/></div><div class="ArticlePage-wrapper ArticleType-article "><main class="ArticlePage-main "><article class="ArticlePage-mainContent"><div class="ArticlePage-subHeadline">Local entrepreneurs in Seattle learn how to build apps in minutes and save time on their day-to-day tasks thanks to PartyRock, a free generative AI tool from Amazon Web Services.</div><div class="ArticlePage-articleBody articleBody"><article><div class="contentContainer block"><div class="contentItem-role-text"><span class="text "><div class="text"><span class="text ">What do a plant shop, a dog-fostering organization, and a startup that makes crispy snacks out of seaweed have in common? They’re all based in the Seattle area and are learning how to use generative AI to be more efficient and productive.</span></div></span></div></div><div class="contentContainer block"><div class="contentItem-role-text"><span class="text "><div class="text"><a target="_blank" href="https://peaceloveandhappiness.club/"><span class="text ">Peace, Love, and Happiness Club</span></a><span class="text ">, a plant shop specializing in premium and collector tropical houseplants; </span><a target="_blank" href="https://doggoneseattle.org/"><span class="text ">Dog Gone Seattle</span></a><span class="text ">, a nonprofit organization dedicated to saving homeless dogs from high-kill shelters, and </span><a target="_blank" href="https://www.seacharrones.com/about"><span class="text ">Blue Dot Kitchen</span></a><span class="text ">, producers of Seacharrones, organic snacks made from sea kelp grown by independent farmers in the U.S., are three of the latest small businesses to use generative AI to build apps that resolve day-to-day issues.</span></div></span></div></div><div class="contentContainer block"><div class="contentItem-role-promo"><div class="related-content is-aside" data-testid="RelatedContent"><div class="related-content__container"><div class="related-content__img"><a href="https://www.aboutamazon.com/news/aws/amazon-bedrock-ai-companies-productivity"><img alt="A photo of a healthcare employee working on a laptop. " height="200" role="" src="https://assets.aboutamazon.com/dims4/default/0094b25/2147483647/strip/true/crop/1427x951+187+0/resize/300x200!/quality/90/?url=https%3A%2F%2Famazon-blogs-brightspot.s3.amazonaws.com%2F41%2Fce%2Ffcfd97be40119ec55e0e5495d1e9%2Falayacare2.PNG" width="300" class=""/></a><div data-testid="icon-VideoPlayer"><svg xmlns="http://www.w3.org/2000/svg" width="40" height="40" fill="none" viewBox="0 0 40 40"><circle cx="20" cy="20" r="20" fill="#F90"></circle><path fill="#fff" d="M26 20.5l-9.75 5.63V14.87L26 20.5z"></path></svg></div></div><div class="related-content__content"><a href="https://www.aboutamazon.com/news/aws/amazon-bedrock-ai-companies-productivity"><h2 style="font-family:var(--font-ember)" class="related-content__title">5 ways generative AI is helping Amazon Bedrock users work better and faster</h2></a><p>Here’s how AWS customers are using generative AI to streamline tasks and make work more productive, and enjoyable.</p><a href="https://www.aboutamazon.com/news/aws/amazon-bedrock-ai-companies-productivity" class="related-content__link">Watch now<div data-testid="icon-ChevronRightButton"><svg xmlns="http://www.w3.org/2000/svg" width="26" height="26" fill="none" viewBox="0 0 26 26"><circle cx="13" cy="13" r="12" stroke="#707379"></circle><path stroke="#232F3E" d="M11.727 16.584l3.857-3.857-3.857-3.857"></path></svg></div></a></div></div></div></div></div><div class="contentContainer block"><div class="contentItem-role-text"><span class="text "><div class="text"><span class="text ">A video series—launched in Atlanta, Georgia, earlier this year—showcased how anyone can quickly and easily use generative AI to build apps to help their businesses. In the series, AWS AI expert Dr. Nashlie Sephus meets with local entrepreneurs and shares her </span><a target="_self" href="https://www.aboutamazon.com/news/aws/aws-free-generative-ai-small-business-productivity"><span class="text ">tips for using PartyRock</span></a><span class="text ">, a free generative AI app-building tool built on </span><a target="_self" href="https://www.aboutamazon.com/news/aws/aws-amazon-bedrock-general-availability-generative-ai-innovations"><span class="text ">Amazon Bedrock</span></a><span class="text ">, which lets anyone create apps in just a few minutes.</span></div></span></div></div><div class="contentContainer block"><div class="contentItem-role-text"><span class="text "><div class="text"><span class="text ">Here’s how three businesses used PartyRock to create how-to guides for their customers, produce bite-sized content to support potential dog fosters, and summarize scientific research to communicate more clearly and transparently with their customers:</span><br/></div></span></div></div><div class="contentContainer block"><div class="contentItem-role-heading2"><h2 style="font-weight:600;font-family:var(--font-ember)" class="contentHeading"><b>1. Create custom product recommendations and how-to guides</b></h2></div></div><div class="contentContainer block"><div class="contentItem-role-video"><div><div class="embed-other" data-testid="embed-youtube"></div></div></div></div><div class="contentContainer block"><div class="contentItem-role-text"><span class="text "><div class="text"><span class="text ">Plant shop owners Neil Silverman and John Tseng set up their thriving business Peace, Love, and Happiness Club in Seattle’s Fremont neighborhood in 2021. The beautiful, airy 5,000 ft space is home to more than 10,000 species of plant—ranging from rare, collectors’ varieties, to affordable everyday favorites like the snake plant.</span></div></span></div></div><div class="contentContainer block"><div class="contentItem-role-text"><span class="text "><div class="text"><span class="text ">While Silverman and Tseng love nothing more than matching their customers with the plants best suited to their living situation and lifestyle, they can often spend hours talking customers through all the different options. Sephus’s prescription? Use PartyRock to quickly and conveniently create two apps: A “Plant Pal” app that helps customers find the right plant for them in seconds and an “Exotic Gardeners Companion” app that produces how-to-guides for customers to care for their new purchases.</span></div></span></div></div><div class="contentContainer block"><div class="contentItem-role-text"><span class="text "><div class="text"><span class="text ">To use the Plant Pal app, customers provide information about their home environment and level of plant expertise, and the app generates recommendations. They can then use the “Exotic Gardeners Companion” to learn how to care for their chosen plant, simply by typing in its name to receive detailed care tips such as ideal growing conditions, watering needs, soil requirements, and more.</span></div></span></div></div><div class="contentContainer block"><div class="contentItem-role-heading2"><h2 style="font-weight:600;font-family:var(--font-ember)" class="contentHeading"><b>2. Produce easy-to-digest information for your customers</b></h2></div></div><div class="contentContainer block"><div class="contentItem-role-video"><div><div class="embed-other" data-testid="embed-youtube"></div></div></div></div><div class="contentContainer block"><div class="contentItem-role-text"><span class="text "><div class="text"><span class="text ">Jenny Nordin, a busy mom-of-three and founder of Dog Gone Seattle, needed a faster way to deliver important information to the company’s “small army” of fosters and volunteers.</span></div></span></div></div><div class="contentContainer block"><div class="contentItem-role-text"><span class="text "><div class="text"><span class="text ">Dog Gone Seattle, a non-profit that finds new homes for rescue dogs in the Seattle area, provides fosters with step-by-step support and resources. But it took a lot of time to cut and paste parts of the company’s 21-page foster guide into individual emails.</span></div></span></div></div><div class="contentContainer block"><div class="contentItem-role-promo"><div class="related-content is-aside" data-testid="RelatedContent"><div class="related-content__container"><div class="related-content__img"><a href="https://www.aboutamazon.com/news/small-business/pandaloon-viral-pet-costume"><img alt="An image of a small black and white dog wearing a panda costume" height="200" role="" src="https://assets.aboutamazon.com/dims4/default/4db72d0/2147483647/strip/true/crop/1350x900+250+0/resize/300x200!/quality/90/?url=https%3A%2F%2Famazon-blogs-brightspot.s3.amazonaws.com%2F9e%2Fe3%2F73cc20ed40b2919dd4997a3225ea%2Fpandaloon.jpg" width="300" class=""/></a></div><div class="related-content__content"><a href="https://www.aboutamazon.com/news/small-business/pandaloon-viral-pet-costume"><h2 style="font-family:var(--font-ember)" class="related-content__title">I created a hilarious dog costume that went viral on social media. Here’s how Amazon helped me turn that viral moment into a successful brand.</h2></a><p>Pandaloon CEO, Eugenia Chen, shares how a viral post led to an appearance on Shark Tank and thousands of customers on Amazon. </p><a href="https://www.aboutamazon.com/news/small-business/pandaloon-viral-pet-costume" class="related-content__link">Read more<div data-testid="icon-ChevronRightButton"><svg xmlns="http://www.w3.org/2000/svg" width="26" height="26" fill="none" viewBox="0 0 26 26"><circle cx="13" cy="13" r="12" stroke="#707379"></circle><path stroke="#232F3E" d="M11.727 16.584l3.857-3.857-3.857-3.857"></path></svg></div></a></div></div></div></div></div><div class="contentContainer block"><div class="contentItem-role-text"><span class="text "><div class="text"><span class="text ">Sephus showed Nordin how to use PartyRock to turn the content into bite-size communications that can answer fosters’ most frequently asked questions, rather than sending individual emails with specific details. All Nordin had to do was upload the foster guide PDF using the PartyRock document upload feature, and it helped her to generate a concise summary with bullet points and relevant images.</span></div></span></div></div><div class="contentContainer block"><div class="contentItem-role-text"><span class="text "><div class="text"><span class="text ">Dog Gone Seattle is always looking to recruit new fosters who can offer a safe, secure, and loving environment to the never-ending stream of dogs that need temporary housing while they wait for their forever homes.</span><br/></div></span></div></div><div class="contentContainer block"><div class="contentItem-role-heading2"><h2 style="font-weight:600;font-family:var(--font-ember)" class="contentHeading"><b>3. Summarize detailed research papers and reports</b></h2></div></div><div class="contentContainer block"><div class="contentItem-role-video"><div><div class="embed-other" data-testid="embed-youtube"></div></div></div></div><div class="contentContainer block"><div class="contentItem-role-text"><span class="text "><div class="text"><span class="text ">Blue Dot Kitchen founder Travis Bettinson has two main goals for this company: Build a market for regenerative, harvested kelp (an aquaculture crop that doesn’t require freshwater, land, fertilizer, or pesticides to grow) with tasty products that people want to eat and create a food system that’s more sustainable.</span></div></span></div></div><div class="contentContainer block"><div class="contentItem-role-text"><span class="text "><div class="text"><span class="text ">For Bettinson, being able to communicate transparently and authentically with customers is crucial to building and maintaining a brand that people trust. Part of this involves “keeping up to date with the most recent scientific knowledge,” but he found that taking care of the daily minutiae of running a business means a lot of this new research “just sits in my folders and I rarely have time to read it.”</span></div></span></div></div><div class="contentContainer block"><div class="contentItem-role-text"><span class="text "><div class="text"><span class="text ">Sephus showed him how to use PartyRock document upload function to summarize scientific research in seconds, pulling out key findings that can help him quickly understand the most up-to-date industry research, and communicate it to his stakeholders and customers.</span></div></span></div></div><div class="contentContainer block"><div class="contentItem-role-text"><span class="text "><div class="text"><span class="text ">Bettinson and his wife came up with the name for the company’s first product while sitting and tasting early versions of sea kelp snack.</span></div></span></div></div><div class="contentContainer block"><div class="contentItem-role-text"><span class="text "><div class="text"><span class="text ">“I told her that the umami flavor of the seaweed reminded me of chicharrones, or crispy pork rinds,” Bettinson said. “And we just looked at each other and said, ‘Oh. </span><span class="italicText"><span class="text ">Sea</span></span><span class="text ">charrones.’”</span></div></span></div></div><div class="contentContainer block"><div class="contentItem-role-promo"><div class="related-content is-aside" data-testid="RelatedContent"><div class="related-content__container"><div class="related-content__img"><a href="https://www.aboutamazon.com/news/aws/7-free-and-low-cost-aws-courses-that-can-help-you-use-generative-ai"><img alt="A screenshot of Generative BI with Amazon Q in Quicksight Getting Started." height="200" role="" src="https://assets.aboutamazon.com/dims4/default/89ff847/2147483647/strip/true/crop/1688x1125+0+0/resize/300x200!/quality/90/?url=https%3A%2F%2Famazon-blogs-brightspot.s3.amazonaws.com%2F60%2F3a%2F4920619b42b89989b30842bd9b4f%2Fbi-amazon-q.jpg" width="300" class=""/></a></div><div class="related-content__content"><a href="https://www.aboutamazon.com/news/aws/7-free-and-low-cost-aws-courses-that-can-help-you-use-generative-ai"><h2 style="font-family:var(--font-ember)" class="related-content__title">Your guide to free and low-cost AWS courses that can help you use generative AI</h2></a><p>More than 100 AWS trainings on AI/ML are available to everyone, with all levels of experience.</p><a href="https://www.aboutamazon.com/news/aws/7-free-and-low-cost-aws-courses-that-can-help-you-use-generative-ai" class="related-content__link">Read more<div data-testid="icon-ChevronRightButton"><svg xmlns="http://www.w3.org/2000/svg" width="26" height="26" fill="none" viewBox="0 0 26 26"><circle cx="13" cy="13" r="12" stroke="#707379"></circle><path stroke="#232F3E" d="M11.727 16.584l3.857-3.857-3.857-3.857"></path></svg></div></a></div></div></div></div></div><div class="contentContainer block"><div class="contentItem-role-heading2"><h2 style="font-weight:600;font-family:var(--font-ember)" class="contentHeading"><b>How to use PartyRock</b></h2></div></div><div class="contentContainer block"><div class="contentItem-role-text"><span class="text "><div class="text"><span class="text ">You don’t have to be a small-business owner to use PartyRock—it’s open to anyone. If you’re interested in learning the basic components of an AI app, and how to use prompts to create your own AI apps, you can immediately check out the PartyRock website, or take the Introduction to Amazon PartyRock course on AWS Educate.</span><br/></div></span></div></div><div class="contentContainer block"><div class="contentItem-role-unorderedList"><ul class="unorderedList"><li><span class="text ">PartyRock is free—</span><a target="_blank" href="https://partyrock.aws/"><span class="text ">get started with PartyRock</span></a><span class="text "> today. (PartyRock is not intended for users under 18.)</span></li><li><span class="text ">To learn more about PartyRock and other AI tools, create a </span><a target="_blank" href="https://www.awseducate.com/registration/s/registration-detail?language=en_US&promocode=AWS_Blog"><span class="text ">free AWS Educate account</span></a><span class="text "> and get started in the AI/ML course section.</span></li></ul></div></div></article></div></article><div class="ArticlePage-tags"><div class="related-tags "><hr/><p class="related-tags__title"> <!-- -->Related Tags<!-- --> </p><div class="related-tags__content"><nav><ol><li style="display:inline-flex"><a href="https://www.aboutamazon.com/news/tag/aws" class="related-tags__link">AWS</a></li><li style="display:inline-flex"><a href="https://www.aboutamazon.com/news/tag/artificial-intelligence" class="related-tags__link">Artificial Intelligence </a></li><li style="display:inline-flex"><a href="https://www.aboutamazon.com/news/tag/technology" 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Produce easy-to-digest information for your customers\",\"role\":\"text\"}],\"role\":\"boldText\"}],\"role\":\"block\"}],\"role\":\"heading2\"}],\"role\":\"block\"},{\"items\":[{\"thumbnail\":{\"alt\":\"Create easy-to-digest communications for your customers with PartyRock | Amazon Web Services\",\"width\":\"300\",\"role\":\"image\",\"sizes\":[{\"name\":\"enhancement\",\"width\":\"480\",\"role\":\"image\",\"src\":\"https://assets.aboutamazon.com/dims4/default/7cbe7d6/2147483647/strip/true/crop/480x360+0+0/resize/480x360!/quality/90/?url=https%3A%2F%2Fi.ytimg.com%2Fvi%2F2uPy36tJU6Q%2Fhqdefault.jpg\",\"height\":\"360\"}],\"src\":\"https://assets.aboutamazon.com/dims4/default/1b706b2/2147483647/strip/true/crop/480x320+0+20/resize/300x200!/quality/90/?url=https%3A%2F%2Fi.ytimg.com%2Fvi%2F2uPy36tJU6Q%2Fhqdefault.jpg\",\"height\":\"200\"},\"videoId\":\"2uPy36tJU6Q\",\"role\":\"video\",\"title\":\"Create easy-to-digest communications for your customers with PartyRock | Amazon Web Services\"}],\"role\":\"block\"},{\"items\":[{\"value\":\"Jenny Nordin, a busy mom-of-three and founder of Dog Gone Seattle, needed a faster way to deliver important information to the company’s “small army” of fosters and volunteers.\",\"role\":\"text\"}],\"role\":\"block\"},{\"items\":[{\"value\":\"Dog Gone Seattle, a non-profit that finds new homes for rescue dogs in the Seattle area, provides fosters with step-by-step support and resources. But it took a lot of time to cut and paste parts of the company’s 21-page foster guide into individual emails.\",\"role\":\"text\"}],\"role\":\"block\"},{\"items\":[{\"button\":\"Read more\",\"date\":\"April 18, 2024\",\"role\":\"promo\",\"contentId\":\"0000018e-5261-db9c-adce-ffe575ed0000\",\"categoryUrl\":\"https://www.aboutamazon.com/news/small-business\",\"media\":{\"alt\":\"An image of a small black and white dog wearing a panda costume\",\"width\":\"300\",\"role\":\"image\",\"sizes\":[{\"name\":\"small\",\"width\":\"300\",\"role\":\"image\",\"src\":\"https://assets.aboutamazon.com/dims4/default/4db72d0/2147483647/strip/true/crop/1350x900+250+0/resize/300x200!/quality/90/?url=https%3A%2F%2Famazon-blogs-brightspot.s3.amazonaws.com%2F9e%2Fe3%2F73cc20ed40b2919dd4997a3225ea%2Fpandaloon.jpg\",\"height\":\"200\"}],\"src\":\"https://assets.aboutamazon.com/dims4/default/4db72d0/2147483647/strip/true/crop/1350x900+250+0/resize/300x200!/quality/90/?url=https%3A%2F%2Famazon-blogs-brightspot.s3.amazonaws.com%2F9e%2Fe3%2F73cc20ed40b2919dd4997a3225ea%2Fpandaloon.jpg\",\"height\":\"200\"},\"category\":\"Small business\",\"title\":\"I created a hilarious dog costume that went viral on social media. 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2024\",\"role\":\"promo\",\"contentId\":\"00000193-0e0c-d7bd-a593-8e6fe1e30001\",\"categoryUrl\":\"https://www.aboutamazon.com/news/aws\",\"media\":{\"width\":\"300\",\"role\":\"image\",\"sizes\":[{\"name\":\"enhancement\",\"width\":\"1320\",\"role\":\"image\",\"src\":\"https://assets.aboutamazon.com/dims4/default/d72a1dc/2147483647/strip/true/crop/2000x1125+0+0/resize/1320x743!/quality/90/?url=https%3A%2F%2Famazon-blogs-brightspot.s3.amazonaws.com%2F1c%2Ff8%2Fae8e529545f28de47126490dc059%2Fhero001-aws-trainium-hero-001-amazon-aws-annapurna-dscf6707-copy.png\",\"height\":\"743\"}],\"src\":\"https://assets.aboutamazon.com/dims4/default/16aef6d/2147483647/strip/true/crop/1688x1125+189+0/resize/300x200!/quality/90/?url=https%3A%2F%2Famazon-blogs-brightspot.s3.amazonaws.com%2F1c%2Ff8%2Fae8e529545f28de47126490dc059%2Fhero001-aws-trainium-hero-001-amazon-aws-annapurna-dscf6707-copy.png\",\"height\":\"200\"},\"category\":\"AWS\",\"title\":\"Amazon is investing $110 million to support AI research at universities using Trainium chips\",\"type\":\"article\",\"items\":[{\"items\":[{\"items\":[{\"value\":\"The Build on Trainium program enables expanded research and training opportunities for advanced AI processing, sparking innovation for the frontier models of the future.\",\"role\":\"text\"}],\"role\":\"block\"}],\"role\":\"promoDescription\"}],\"url\":\"https://www.aboutamazon.com/news/aws/amazon-trainium-investment-university-ai-research\"},{\"button\":\"Read more\",\"date\":\"November 04, 2024\",\"role\":\"promo\",\"contentId\":\"00000190-319d-ddc9-a7d6-b5bf5a6d0001\",\"categoryUrl\":\"https://www.aboutamazon.com/news/aws\",\"media\":{\"width\":\"300\",\"role\":\"image\",\"sizes\":[{\"name\":\"enhancement\",\"width\":\"1320\",\"role\":\"image\",\"src\":\"https://assets.aboutamazon.com/dims4/default/15eeef8/2147483647/strip/true/crop/2000x1125+0+0/resize/1320x743!/quality/90/?url=https%3A%2F%2Famazon-blogs-brightspot.s3.amazonaws.com%2F59%2Fcf%2Fd5b8185b40cd9654f83b4b19ee8a%2Fabout-amazon-claude3-5.png\",\"height\":\"743\"}],\"src\":\"https://assets.aboutamazon.com/dims4/default/42df1d1/2147483647/strip/true/crop/1688x1125+134+0/resize/300x200!/quality/90/?url=https%3A%2F%2Famazon-blogs-brightspot.s3.amazonaws.com%2F59%2Fcf%2Fd5b8185b40cd9654f83b4b19ee8a%2Fabout-amazon-claude3-5.png\",\"height\":\"200\"},\"category\":\"AWS\",\"title\":\"Amazon Bedrock introduces Claude 3.5 Haiku and an upgraded Claude 3.5 Sonnet, Anthropic’s most intelligent AI models to 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The upgraded Claude 3.5 Sonnet delivers new computer use capability in public beta and across-the-board improvements over its predecessor.\",\"role\":\"text\"}],\"role\":\"block\"}],\"role\":\"promoDescription\"}],\"url\":\"https://www.aboutamazon.com/news/aws/amazon-bedrock-anthropic-ai-claude-3-5-sonnet\"},{\"button\":\"Read more\",\"date\":\"October 30, 2024\",\"role\":\"promo\",\"contentId\":\"00000190-318e-ddc9-a7d6-b5afcbaa0001\",\"categoryUrl\":\"https://www.aboutamazon.com/news/aws\",\"media\":{\"width\":\"300\",\"role\":\"image\",\"sizes\":[{\"name\":\"enhancement\",\"width\":\"1320\",\"role\":\"image\",\"src\":\"https://assets.aboutamazon.com/dims4/default/f25bd3f/2147483647/strip/true/crop/2000x1125+0+0/resize/1320x743!/quality/90/?url=https%3A%2F%2Famazon-blogs-brightspot.s3.amazonaws.com%2F86%2F83%2F2ab008dc4042affaae6155a80a3d%2Fadobestock-doctor-ai-technology-child.png\",\"height\":\"743\"}],\"src\":\"https://assets.aboutamazon.com/dims4/default/fff3498/2147483647/strip/true/crop/1688x1125+112+0/resize/300x200!/quality/90/?url=https%3A%2F%2Famazon-blogs-brightspot.s3.amazonaws.com%2F86%2F83%2F2ab008dc4042affaae6155a80a3d%2Fadobestock-doctor-ai-technology-child.png\",\"height\":\"200\"},\"category\":\"AWS\",\"title\":\"AI can improve children’s health. Here’s how AWS is helping.\",\"type\":\"article\",\"items\":[{\"items\":[{\"items\":[{\"value\":\"AWS is providing $10 million to accelerate research for pediatric health care and to better understand rare diseases. \",\"role\":\"text\"}],\"role\":\"block\"}],\"role\":\"promoDescription\"}],\"url\":\"https://www.aboutamazon.com/news/aws/ai-research-child-health-care-aws\"},{\"button\":\"Read more\",\"date\":\"October 16, 2024\",\"role\":\"promo\",\"contentId\":\"00000192-91e6-d405-a7de-97ff3dc60000\",\"categoryUrl\":\"https://www.aboutamazon.com/news/aws\",\"media\":{\"width\":\"300\",\"role\":\"image\",\"sizes\":[{\"name\":\"enhancement\",\"width\":\"1320\",\"role\":\"image\",\"src\":\"https://assets.aboutamazon.com/dims4/default/b8f2355/2147483647/strip/true/crop/2000x1125+0+0/resize/1320x743!/quality/90/?url=https%3A%2F%2Famazon-blogs-brightspot.s3.amazonaws.com%2F77%2F12%2Fd576708148e0bf368585d55040ca%2Fcybersecurity.png\",\"height\":\"743\"}],\"src\":\"https://assets.aboutamazon.com/dims4/default/4a1266f/2147483647/strip/true/crop/1688x1125+313+0/resize/300x200!/quality/90/?url=https%3A%2F%2Famazon-blogs-brightspot.s3.amazonaws.com%2F77%2F12%2Fd576708148e0bf368585d55040ca%2Fcybersecurity.png\",\"height\":\"200\"},\"category\":\"AWS\",\"title\":\"Amazon helps the US Department of Justice thwart international cybercriminal group Anonymous Sudan\",\"type\":\"article\",\"items\":[{\"items\":[{\"items\":[{\"value\":\"Two individuals behind the Anonymous Sudan cybercriminal group were indicted by the U.S. Department of Justice, which acknowledged AWS for its contributions.\",\"role\":\"text\"}],\"role\":\"block\"}],\"role\":\"promoDescription\"}],\"url\":\"https://www.aboutamazon.com/news/aws/amazon-US-department-of-justice-cybersecurity\"},{\"button\":\"Read more\",\"date\":\"September 25, 2024\",\"role\":\"promo\",\"contentId\":\"00000190-db27-d509-a5fb-ffbf55900000\",\"categoryUrl\":\"https://www.aboutamazon.com/news/aws\",\"media\":{\"width\":\"300\",\"role\":\"image\",\"sizes\":[{\"name\":\"enhancement\",\"width\":\"1320\",\"role\":\"image\",\"src\":\"https://assets.aboutamazon.com/dims4/default/629e950/2147483647/strip/true/crop/2000x1125+0+0/resize/1320x743!/quality/90/?url=https%3A%2F%2Famazon-blogs-brightspot.s3.amazonaws.com%2Ffd%2F0f%2Fdf2ed3d3409e9110136a827c4e97%2Fllama-3-2.png\",\"height\":\"743\"}],\"src\":\"https://assets.aboutamazon.com/dims4/default/68230c1/2147483647/strip/true/crop/1688x1125+0+0/resize/300x200!/quality/90/?url=https%3A%2F%2Famazon-blogs-brightspot.s3.amazonaws.com%2Ffd%2F0f%2Fdf2ed3d3409e9110136a827c4e97%2Fllama-3-2.png\",\"height\":\"200\"},\"category\":\"AWS\",\"title\":\"Llama 3.2 models from Meta are now available on AWS, offering more options for building generative AI applications\",\"type\":\"article\",\"items\":[{\"items\":[{\"items\":[{\"value\":\"Meta’s most advanced large language models (LLMs) give AWS customers more choices when building, deploying, and scaling generative AI applications.\",\"role\":\"text\"}],\"role\":\"block\"}],\"role\":\"promoDescription\"}],\"url\":\"https://www.aboutamazon.com/news/aws/meta-llama-3-2-models-AWS-generative-ai\"},{\"button\":\"Read more\",\"date\":\"September 10, 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