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We deliver performance you can measure. Right now.</p> <p>Wondering if the creative moved people? Wonder no more. We track user engagement across your campaign to provide clear analysis and recommendations.</p> <p>We love to help you optimize &mdash; even on the fly.</p> <ul class="list"> <li> <h4>Critical Analysis</h4> <p>Our dedicated analytics team provides robust reports, detailed analysis and optimization insights during and after your campaign. You can create custom reports and schedule email delivery whenever you wish, or we can set up dashboards for minute-by-minute monitoring. Our reporting can be integrated with all major ad servers for one-stop analysis that makes your life easier.</p> </li> <li> <h4>Informed Decisions</h4> <p>Want to prove the value of your concept, creative or strategy? Talk to us early. We can advise on likely response rates for <a title="Cutting-Edge Products" href="/web/20100114182526/http://unicast.com/products.aspx">cutting-edge products</a> that combine your favorite formats and features. Measure by geography, bandwidth or ad sequence. We can help ensure that strategy and performance is consistent across your placements and provide critical insights to get you to your campaign goals.</p> </li> </ul> <p><strong>Want to learn more about our services?</strong><br/> See <a title="Creative Support" href="/web/20100114182526/http://unicast.com/services/creative-support.aspx">Creative Support</a> and <a title="Campaign Management" href="/web/20100114182526/http://unicast.com/services/campaign-management.aspx">Campaign Management</a></p> </div> <div class="grid_6 omega"> <div class="green_box"> <h4>Flexible Services, Powerful Platform</h4> <p>The Unicast Ad Platform gives you direct access to <a title="Cutting-Edge Products" href="/web/20100114182526/http://unicast.com/products.aspx">our products</a> via powerful self-service tools. Control as much of the creative, management and measurement process as you see fit, rely on us for the rest.</p> <span class="green_box_bottom">&nbsp;</span></div> <h3 class="half">Experience Our Products</h3> <ul class="showcase"> <li class="first_li"><a href="/web/20100114182526/http://unicast.com/showcase.aspx#/p/64" title="Evolved Games: Terminator Salvation"><img src="/web/20100114182526im_/http://unicast.com/Showcases/images/evolved_terminator_feature.aspx" alt="Evolved Games: Terminator Salvation preview"/></a><h4>Evolved Games: Terminator Salvation</h4><p>The End Begins by pushing the GameSpot page down for a big promotion of Terminator Salvation, the video game.</p><p><a href="http://web.archive.org/web/20100114182526/http://salesdemo.unicast.com/vla/asset/demo/3085_162052/index.html" title="Launch Ad" class="launch_ad">Launch Ad</a> / <a href="/web/20100114182526/http://unicast.com/showcase.aspx#/p/64" title="View Details">View Details</a></p></li> <li><a href="/web/20100114182526/http://unicast.com/showcase.aspx#/p/63" title="Subway: Big Chipotle Cheesesteak"><img src="/web/20100114182526im_/http://unicast.com/Showcases/images/subway_bigchipotle_feature.aspx" alt="Subway: Big Chipotle Cheesesteak preview"/></a><h4>Subway: Big Chipotle Cheesesteak</h4><p>Subway tempts users to peel back the page and reveal just what's so big about the new Chipotle Cheesesteak Sandwich.</p><p><a href="http://web.archive.org/web/20100114182526/http://salesdemo.unicast.com/vla/asset/demo/3084_160555/index.html" title="Launch Ad" class="launch_ad">Launch Ad</a> / <a href="/web/20100114182526/http://unicast.com/showcase.aspx#/p/63" title="View Details">View Details</a></p></li> </ul> <div class="border_top"> <p><strong>Want to see more?</strong> Visit our <a title="Visit the Showcase" href="/web/20100114182526/http://unicast.com/showcase.aspx">Showcase</a></p> </div> </div> </div> <div id="footer" class="grid_12 border_top"> <div class="grid_6 alpha"> <ul class="sec_nav"> <li><a href="http://web.archive.org/web/20100114182526/http://adplatform.unicast.com/fuse/" class="new_window" title="Unicast Client Login">Client Login</a></li> <li><a href="/web/20100114182526/http://unicast.com/privacy-policy.aspx" title="Unicast Privacy Policy &amp; Terms of Use">Privacy Policy &amp; Terms of Use</a></li> </ul> </div> <div class="grid_6 omega text_right"> <p><strong>Have a big idea?</strong> We can help you make it a reality. <strong>212-201-0800</strong> / <a href="/web/20100114182526/http://unicast.com/contact.aspx" title="Contact Unicast">Contact Us</a></p> </div> </div> </div> </form> <script type="text/javascript"> var gaJsHost = (("https:" == document.location.protocol) ? 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