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name="keywords" value="" size="30" maxlength="128" class="form-text"> </div> <div class="form-actions form-wrapper" id="edit-actions--header-search-form-mobile"> <input class="visually-hidden button form-submit" type="submit" id="edit-submit-search--header-search-form-mobile" value="Search"> </div> </form> </div> </div> </div> </div> </div> </div> </div> </header> <div class="site-header__overlay"></div> <div> <div data-drupal-messages-fallback class="hidden"></div> </div> <div class="main" id="main-content"> <main class="main-content"> <div class="layout layout--banner"> <div > </div> </div> <div class="layout layout--onecol"> <div > <div> <div data-component-width="site" class="page-title visually-hidden"> <div class="page-title__inner"> <div class="page-title__top"> <div class="page-title__title-wrap"> <h1 class="page-title__heading"> Welcome</h1> </div> </div> </div> </div> </div> </div> </div> <div class="layout layout--onecol"> <div class="layout__region layout__region--content"> <div data-grand-hero-overlay-variation="contained" data-grand-hero-size="reduced" data-component-theme="one" class="grand-hero-banner" data-grand-hero-width="site"> <div class="grand-hero-banner__image"> <div class="video-background" data-component-theme=one> <video muted playsinline> <source src="/sites/default/files/2023-10/sterling-exterior-broll%20cropped.mp4" type="video/mp4"> </video> <button class="video-background__control video-background__control--play"> <span class="visually-hidden">Play the Video</span> <svg class="video-background__icon video-background__icon--play" aria-hidden="true" role="img" > <use xlink:href="/themes/contrib/atomic/node_modules/@yalesites-org/component-library-twig/dist/icons.svg#play"></use> </svg> </button> <button class="video-background__control video-background__control--pause"> <span class="visually-hidden">Pause the Video</span> <svg class="video-background__icon video-background__icon--pause" aria-hidden="true" role="img" > <use xlink:href="/themes/contrib/atomic/node_modules/@yalesites-org/component-library-twig/dist/icons.svg#pause"></use> </svg> </button> </div> </div> <div class="grand-hero-banner__outer-wrap"> <div class="grand-hero-banner__wrap"> <div class="grand-hero-banner__content"> <div class="grand-hero-banner__content-inner"> <h2 class="grand-hero-banner__heading"> A guide to Yale’s visual identity </h2> <div class="grand-hero-banner__snippet"><p>Use these standards to unify and elevate Yale’s communications.</p></div> </div> </div> </div> </div> </div> <div data-component-width="site" data-embedded-components="true" class="ys-view"> <div class="component-wrapper" data-component-width="site" data-component-alignment="center"> <div class="component-wrapper__inner"> <div class=js-view-dom-id-view_0> <div data-collection-featured="true" data-collection-type="grid" data-component-width="site" class="card-collection" data-collection-source="page" data-animate-item="enabled"> <div class="card-collection__inner"> <ul class="card-collection__cards"> <li data-component-has-image="true" class="reference-card"> <div class="reference-card__content"> <h3 class="reference-card__heading"> <a data-link-style="underline" data-link-type="internal" class="reference-card__heading-link" href="/core-identity-elements/yale-colors"> Yale colors </a> </h3> <div class="reference-card__snippet"> <div><p>Explore the iconic Yale Blue and a palette of appropriate accent colors.</p></div> </div> </div> <div class="reference-card__image"> <a class="reference-card__image-link" href="/core-identity-elements/yale-colors" aria-label="Yale colors" tabindex="-1" aria-hidden="true"> <div> <img loading="eager" srcset="/sites/default/files/styles/3_2_175/public/2023-10/03-colors.png?itok=omgZd7gv 175w, /sites/default/files/styles/3_2_320/public/2023-10/03-colors.png?itok=VOChlGk- 320w, /sites/default/files/styles/3_2_480/public/2023-10/03-colors.png?itok=jVkQ8g7W 480w, /sites/default/files/styles/3_2_540/public/2023-10/03-colors.png?itok=kNzUlfnx 540w, /sites/default/files/styles/3_2_640/public/2023-10/03-colors.png?itok=-PcCJysT 640w, /sites/default/files/styles/3_2_800/public/2023-10/03-colors.png?itok=hrJtpfJN 800w, /sites/default/files/styles/3_2_960/public/2023-10/03-colors.png?itok=k7847Jbt 960w, /sites/default/files/styles/3_2_1120/public/2023-10/03-colors.png?itok=CCRDLO2w 1120w, /sites/default/files/styles/3_2_1280/public/2023-10/03-colors.png?itok=LgK9e_I7 1280w, /sites/default/files/styles/3_2_1440/public/2023-10/03-colors.png?itok=ooktnE3y 1440w, /sites/default/files/styles/3_2_1600/public/2023-10/03-colors.png?itok=8HGFI3Mj 1600w, /sites/default/files/styles/3_2_1760/public/2023-10/03-colors.png?itok=PgXimVbu 1760w, /sites/default/files/styles/3_2_1920/public/2023-10/03-colors.png?itok=Jz6O-rYt 1920w, /sites/default/files/styles/3_2_2080/public/2023-10/03-colors.png?itok=eDYeiVPY 2080w, /sites/default/files/styles/3_2_2240/public/2023-10/03-colors.png?itok=F4vTC82k 2240w, /sites/default/files/styles/3_2_2400/public/2023-10/03-colors.png?itok=Un7sRS1b 2400w" sizes="(min-width: 1344px) 480px, (min-width: 500px) 320px, (min-width: 400px) 175px, 100vw" width="960" height="640" src="/sites/default/files/styles/3_2_320/public/2023-10/03-colors.png?itok=VOChlGk-" alt="Yale colors" /> </div> </a> </div> </li> <li data-component-has-image="true" class="reference-card"> <div class="reference-card__content"> <h3 class="reference-card__heading"> <a data-link-style="underline" data-link-type="internal" class="reference-card__heading-link" href="/core-identity-elements/yale-logo-and-wordmarks"> Yale logo and wordmarks </a> </h3> <div class="reference-card__snippet"> <div><p>All Yale’s schools and units use the Yale logo and wordmarks.</p></div> </div> </div> <div class="reference-card__image"> <a class="reference-card__image-link" href="/core-identity-elements/yale-logo-and-wordmarks" aria-label="Yale logo and wordmarks" tabindex="-1" aria-hidden="true"> <div> <img loading="eager" srcset="/sites/default/files/styles/3_2_175/public/2023-11/yale%20in%20gray%20box_0.png?itok=VUQOvhw3 175w, /sites/default/files/styles/3_2_320/public/2023-11/yale%20in%20gray%20box_0.png?itok=RuwfcS9k 320w, /sites/default/files/styles/3_2_480/public/2023-11/yale%20in%20gray%20box_0.png?itok=U1x8zU9k 480w, /sites/default/files/styles/3_2_540/public/2023-11/yale%20in%20gray%20box_0.png?itok=NfVa1dJB 540w, /sites/default/files/styles/3_2_640/public/2023-11/yale%20in%20gray%20box_0.png?itok=n6NDU-2x 640w, /sites/default/files/styles/3_2_800/public/2023-11/yale%20in%20gray%20box_0.png?itok=tzZWqieL 800w, /sites/default/files/styles/3_2_960/public/2023-11/yale%20in%20gray%20box_0.png?itok=QRVEx2D1 960w, /sites/default/files/styles/3_2_1120/public/2023-11/yale%20in%20gray%20box_0.png?itok=msGgkui3 1120w, /sites/default/files/styles/3_2_1280/public/2023-11/yale%20in%20gray%20box_0.png?itok=0Ge0GxVW 1280w, /sites/default/files/styles/3_2_1440/public/2023-11/yale%20in%20gray%20box_0.png?itok=FYGucSWP 1440w, /sites/default/files/styles/3_2_1600/public/2023-11/yale%20in%20gray%20box_0.png?itok=M45xqSVf 1600w, /sites/default/files/styles/3_2_1760/public/2023-11/yale%20in%20gray%20box_0.png?itok=ep6l71bc 1760w, /sites/default/files/styles/3_2_1920/public/2023-11/yale%20in%20gray%20box_0.png?itok=XMg2d7GU 1920w, /sites/default/files/styles/3_2_2080/public/2023-11/yale%20in%20gray%20box_0.png?itok=ERNGQSF9 2080w, /sites/default/files/styles/3_2_2240/public/2023-11/yale%20in%20gray%20box_0.png?itok=DT9MHMmA 2240w, /sites/default/files/styles/3_2_2400/public/2023-11/yale%20in%20gray%20box_0.png?itok=uGd0kzMZ 2400w" sizes="(min-width: 1344px) 480px, (min-width: 500px) 320px, (min-width: 400px) 175px, 100vw" width="960" height="640" src="/sites/default/files/styles/3_2_320/public/2023-11/yale%20in%20gray%20box_0.png?itok=RuwfcS9k" alt="the Yale logo in dark blue on a light gray background" /> </div> </a> </div> </li> <li data-component-has-image="true" class="reference-card"> <div class="reference-card__content"> <h3 class="reference-card__heading"> <a data-link-style="underline" data-link-type="internal" class="reference-card__heading-link" href="/core-identity-elements/yale-typefaces"> Yale typefaces </a> </h3> <div class="reference-card__snippet"> <div><p>Learn about the Yale typeface and additional recommended fonts for print and digital.</p></div> </div> </div> <div class="reference-card__image"> <a class="reference-card__image-link" href="/core-identity-elements/yale-typefaces" aria-label="Yale typefaces" tabindex="-1" aria-hidden="true"> <div> <img loading="eager" srcset="/sites/default/files/styles/3_2_175/public/2023-10/02-typeface.png?itok=SlKS4Ybj 175w, /sites/default/files/styles/3_2_320/public/2023-10/02-typeface.png?itok=HbMCSTWc 320w, /sites/default/files/styles/3_2_480/public/2023-10/02-typeface.png?itok=s-ezUoRB 480w, /sites/default/files/styles/3_2_540/public/2023-10/02-typeface.png?itok=88G1vqLW 540w, /sites/default/files/styles/3_2_640/public/2023-10/02-typeface.png?itok=WXAA45X4 640w, /sites/default/files/styles/3_2_800/public/2023-10/02-typeface.png?itok=YjUz-IKe 800w, /sites/default/files/styles/3_2_960/public/2023-10/02-typeface.png?itok=myjDtp8W 960w, /sites/default/files/styles/3_2_1120/public/2023-10/02-typeface.png?itok=ItmuHASW 1120w, /sites/default/files/styles/3_2_1280/public/2023-10/02-typeface.png?itok=l8c3KHau 1280w, /sites/default/files/styles/3_2_1440/public/2023-10/02-typeface.png?itok=ZGi-DcR9 1440w, /sites/default/files/styles/3_2_1600/public/2023-10/02-typeface.png?itok=eqBnweVs 1600w, /sites/default/files/styles/3_2_1760/public/2023-10/02-typeface.png?itok=oQceayYu 1760w, /sites/default/files/styles/3_2_1920/public/2023-10/02-typeface.png?itok=YDg4bGP0 1920w, /sites/default/files/styles/3_2_2080/public/2023-10/02-typeface.png?itok=k5Fbnlre 2080w, /sites/default/files/styles/3_2_2240/public/2023-10/02-typeface.png?itok=5iT-xIpK 2240w, /sites/default/files/styles/3_2_2400/public/2023-10/02-typeface.png?itok=OP3a0YTv 2400w" sizes="(min-width: 1344px) 480px, (min-width: 500px) 320px, (min-width: 400px) 175px, 100vw" width="960" height="640" src="/sites/default/files/styles/3_2_320/public/2023-10/02-typeface.png?itok=HbMCSTWc" alt="Yale typeface" /> </div> </a> </div> </li> </ul> </div> </div> </div> </div> </div> </div> <div data-quick-links-variation="promotional" class="quick-links" data-component-width="site" data-component-theme="one" data-quick-links-layout="fluid"> <div class="quick-links__inner"> <div class="quick-links__text"> <h2 class="quick-links__heading"> Communication materials</h2> <div class="quick-links__description"><p>Guidelines for print, digital, and more.</p></div> </div> <div class="quick-links__image"> <div> <img loading="eager" src="/sites/default/files/2023-10/blue-bar-typecase-rotated.png" width="2658" height="1052" alt="Black-and-white photo of the compartments of a letterpress typecase filled with lead type." /> </div> </div> <ul class="quick-links__links"> <li class="quick-links__list-item"> <a data-cta-hover-style="fade" data-cta-radius="none" data-cta-style="outline" data-cta-outline-weight="2" href="/guidelines/presentations" class="quick-links__cta">Presentations</a> </li> <li class="quick-links__list-item"> <a data-cta-hover-style="fade" data-cta-radius="none" data-cta-style="outline" data-cta-outline-weight="2" href="/guidelines/mobile-apps" class="quick-links__cta">Mobile apps</a> </li> <li class="quick-links__list-item"> <a data-cta-hover-style="fade" data-cta-radius="none" data-cta-style="outline" data-cta-outline-weight="2" href="/guidelines/signage" class="quick-links__cta">Signage</a> </li> <li class="quick-links__list-item"> <a data-cta-hover-style="fade" data-cta-radius="none" data-cta-style="outline" data-cta-outline-weight="2" href="/guidelines/stationery" class="quick-links__cta">Stationery</a> </li> <li class="quick-links__list-item"> <a data-cta-hover-style="fade" data-cta-radius="none" data-cta-style="outline" data-cta-outline-weight="2" href="/guidelines/websites" class="quick-links__cta">Websites</a> </li> <li class="quick-links__list-item"> <a data-cta-hover-style="fade" data-cta-radius="none" data-cta-style="outline" data-cta-outline-weight="2" href="/guidelines" class="quick-links__cta">See all guidelines</a> </li> </ul> </div> </div> <div data-component-focus="equal" data-image-position="image-right" data-component-width="highlight" data-component-theme="default" class="text-with-image"> <div class="text-with-image__inner"> <div class="text-with-image__content"> <h2 class="text-with-image__heading"> Download assets and templates</h2> <div class="text-with-image__text"> <div><p>From the Yale logo to branded templates for video, presentations, and more, quickly find all the assets you need for your communications project.</p> </div> </div> <div class="text-with-image__ctas"> <a data-link-style="underline" data-link-type="internal" class="link" href="/assets-and-templates"> View assets and templates</a> </div> </div> <div class="text-with-image__image"> <div> <img loading="eager" srcset="/sites/default/files/styles/max_width_320/public/2023-10/download-assets_0.jpg?itok=97Dv_G9e 320w, /sites/default/files/styles/max_width_444/public/2023-10/download-assets_0.jpg?itok=ys25PiBG 444w, /sites/default/files/styles/max_width_480/public/2023-10/download-assets_0.jpg?itok=xfE92uR0 480w, /sites/default/files/styles/max_width_540/public/2023-10/download-assets_0.jpg?itok=vVbl9qOs 540w, /sites/default/files/styles/max_width_640/public/2023-10/download-assets_0.jpg?itok=WccqYTLN 640w, /sites/default/files/styles/max_width_800/public/2023-10/download-assets_0.jpg?itok=g1TeIJqw 800w, /sites/default/files/styles/max_width_896/public/2023-10/download-assets_0.jpg?itok=lXe4m6-R 896w, /sites/default/files/styles/max_width_960/public/2023-10/download-assets_0.jpg?itok=zYoN4zgh 960w, /sites/default/files/styles/max_width_1120/public/2023-10/download-assets_0.jpg?itok=pxLMksTo 1120w, /sites/default/files/styles/max_width_1280/public/2023-10/download-assets_0.jpg?itok=jZ6Hjyze 1280w, /sites/default/files/styles/max_width_1440/public/2023-10/download-assets_0.jpg?itok=k-WiaWE- 1440w, /sites/default/files/styles/max_width_1600/public/2023-10/download-assets_0.jpg?itok=IxZlritW 1600w, /sites/default/files/styles/max_width_1760/public/2023-10/download-assets_0.jpg?itok=Q33q1im7 1760w, /sites/default/files/styles/max_width_1920/public/2023-10/download-assets_0.jpg?itok=rxsUmG7r 1920w, /sites/default/files/styles/max_width_2080/public/2023-10/download-assets_0.jpg?itok=cvM6yzNp 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In 1920, Carl Purington Rollins, an established printer and designer, was appointed Printer to the University, making Yale the first institution of higher education in the United States to establish such a role. Rollins spent the next 30 years designing thousands of books and ephemeral pieces. This body of work for Yale is the typographic foundation of the “look and feel” that distinguishes the university to this day.<span> </span></p> </div> </div> </div> </div> <div class="yds-two-column__secondary"> <div data-component-width="site" data-component-alignment="left" data-component-variation="default" class="text-field"> <div class="text-field__inner"> <div class="text"> <h2>Contact us</h2> <p><span>For questions about the Yale Identity or to request a consultation, you may </span><a href="/contact-us" data-entity-type="node" data-entity-uuid="f0ed8c68-ffbf-4802-8db4-ca9745ae2b30" data-entity-substitution="canonical" title="Contact Us"><span>submit an inquiry</span></a><span> to the Office of the University Printer.</span></p> </div> </div> </div> </div> </div> </div> </main> </div> <div id="block-yalesitesfooterblock"> <footer data-component-width="site" data-site-footer-border-thickness="8" data-footer-theme="one" data-footer-accent="two" data-footer-variation="basic" class="site-footer"> <div class="site-footer__inner"> <div class="site-footer__primary"> <div class="site-footer__branding"> <div class="site-footer__logo"> <a data-link-style="no-underline" class="site-footer__site-branding site-footer__site-branding--primary" href="https://yale.edu"></a> </div> </div> <div class="site-footer__columns"> </div> </div> <div class="site-footer__secondary"> <div class="site-footer__social"> </div> <div class="site-footer__meta"> <a data-link-style="underline-with-icon" data-link-type="external" class="link link--footer-link link--with-icon" href="https://usability.yale.edu/web-accessibility/accessibility-yale"> Accessibility at Yale</a> <span class="site-footer__divider">|</span> <a data-link-style="underline-with-icon" data-link-type="external" class="link link--footer-link link--with-icon" href="https://privacy.yale.edu/resources/privacy-statement"> Privacy Policy</a> <span class="site-footer__divider">|</span> <span>Copyright © 2024 Yale University. 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