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Increase Your Business鈥檚 Online Presence: 3 Essential Strategies - Startup Pill
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3px ;} .builder56 .section_64b93f2a8ef7244 .heading56--border-top { border-top-width : 3px ;} .builder56 .section_64b93f2a8ef7244 .heading56--border-bottom { border-bottom-width : 3px ;} .builder56 .section_64b93f2a8ef7244 .heading56--border-around .heading56__text { border-width : 3px ;} .builder56 .section_64b93f2a8ef7244 .heading56 { font-size : 18px ;} .builder56 .section_64b93f2a8ef7244 .heading56--middle-line .heading56__line { background-color : #eaeaea ;} .builder56 .section_64b93f2a8ef7244 .heading56--border-top, .builder56 .section_64b93f2a8ef7244 .heading56--border-bottom { border-color : #eaeaea ;} .builder56 .section_64b93f2a8ef7244 .heading56--border-around .heading56__text { border-color : #eaeaea ;} .builder56 .section_64b93f2a8ef7244 .ad56__container { padding : 0px 0 ;} .section_64b93f2a8ef7255 .primary56 .post56__padding { padding-bottom : 80% ;} .section_64b93f2a8ef7255 .primary56 .post56__height { height : 320px ;} .section_64b93f2a8ef7255 .primary56 .post56__overlay { background : rgba(0,0,0,.3) ;} .section_64b93f2a8ef7255 .primary56 .row56__col--big .title56 { font-size : 2.1em ;} .section_64b93f2a8ef7255 .primary56 .row56__col--medium .post56--list--thumb-pixel .thumbnail56 { width : 130px ;} .section_64b93f2a8ef7255 .primary56 .row56__col--medium .post56--list--thumb-pixel .thumbnail56 + .post56__text { width : calc(100% - 130px) ;} .section_64b93f2a8ef7255 .primary56 .row56__col--medium .title56 { font-size : 1.3em ;} .section_64b93f2a8ef7255 .primary56 .row56__col--medium .excerpt56 { font-size : 13px ;} .section_64b93f2a8ef7255 .primary56 .row56__col--medium .excerpt56 { line-height : 1.3 ;} .section_64b93f2a8ef7255 .primary56 .row56__col--small .post56--list--thumb-pixel .thumbnail56 { width : 120px ;} .section_64b93f2a8ef7255 .primary56 .row56__col--small .post56--list--thumb-pixel .thumbnail56 + .post56__text { width : calc(100% - 120px) ;} .section_64b93f2a8ef7255 .primary56 .carousel-cell { padding : 0 16px ;} .section_64b93f2a8ef7255 .primary56 .carousel56__container { margin : 0 -16px ;} .section_64b93f2a8ef7255 .primary56 .blog56--grid { column-gap : 40px ;} .section_64b93f2a8ef7255 .primary56 .blog56--list { column-gap : 40px ;} .section_64b93f2a8ef7255 .primary56 .masonry-cell { padding-left : calc(40px/2) ;} .section_64b93f2a8ef7255 .primary56 .masonry-cell { padding-right : calc(40px/2) ;} .section_64b93f2a8ef7255 .primary56 .main-masonry { margin-left : calc(-40px/2) ;} .section_64b93f2a8ef7255 .primary56 .main-masonry { margin-right : calc(-40px/2) ;} .section_64b93f2a8ef7255 .primary56 .row56 { column-gap : 40px ;} .section_64b93f2a8ef7255 .primary56 .blog56__sep { column-gap : 40px ;} .section_64b93f2a8ef7255 .primary56 .blog56__sep__line { transform : translate( calc(40px/2), 0 ) ;} .section_64b93f2a8ef7255 .primary56 .blog56--grid { row-gap : 64px ;} .section_64b93f2a8ef7255 .primary56 .blog56--list { row-gap : 64px ;} .section_64b93f2a8ef7255 .primary56 .masonry-cell { padding-top : 64px ;} .section_64b93f2a8ef7255 .primary56 .main-masonry { margin-top : -64px ;} .section_64b93f2a8ef7255 .primary56 .post56__sep__line { top : calc(-64px/2) ;} .section_64b93f2a8ef7255 .primary56 .component56 + .component56 { margin-top : 8px ;} .section_64b93f2a8ef7255 .primary56 .thumbnail56 { margin-bottom : 10px ;} .section_64b93f2a8ef7255 .primary56 .title56 { margin-bottom : 10px ;} .section_64b93f2a8ef7255 .primary56 .excerpt56 { margin-bottom : 10px ;} .section_64b93f2a8ef7255 .primary56 .blog56__sep__line { border-right-width : 1px ;} .section_64b93f2a8ef7255 .primary56 .post56__sep__line { border-top-width : 0px ;} .section_64b93f2a8ef7255 .primary56 .post56 { border-radius : 0px ;} .section_64b93f2a8ef7255 .primary56 .post56 { box-shadow : 2px 8px 20px rgba(0,0,0,0.0) ;} .section_64b93f2a8ef7255 .primary56 .post56__text { padding : 0px ;} .section_64b93f2a8ef7255 .primary56 .post56--list--thumb-percent .thumbnail56 { width : 40% ;} .section_64b93f2a8ef7255 .primary56 .post56--list--thumb-percent .thumbnail56 + .post56__text { width : calc(100% - 40%) ;} .section_64b93f2a8ef7255 .primary56 .post56--list--thumb-pixel .thumbnail56 { width : 100px ;} .section_64b93f2a8ef7255 .primary56 .post56--list--thumb-pixel .thumbnail56 + .post56__text { width : calc(100% - 100px) ;} .section_64b93f2a8ef7255 .primary56 .post56--list--thumb-left .thumbnail56 { padding-right : 24px ;} .section_64b93f2a8ef7255 .primary56 .post56--list--thumb-right .thumbnail56 { padding-left : 24px ;} .section_64b93f2a8ef7255 .primary56 .thumbnail56 img { border-radius : 0px ;} .section_64b93f2a8ef7255 .primary56 .thumbnail56 .thumbnail56__hover-img { width : 40% ;} .section_64b93f2a8ef7255 .primary56 .title56 { font-size : 34px ;} .section_64b93f2a8ef7255 .primary56 .meta56__author img { width : 32px ;} .builder56 .section_64b93f2a8ef7255 .secondary56__sep { border-left-width : 1px ;} .builder56 .section_64b93f2a8ef7255 .secondary56__sep { border-color : #D5D5D5 ;} .builder56 .section_64b93f2a8ef7255 .heading56--middle-line .heading56__line { height : 3px ;} .builder56 .section_64b93f2a8ef7255 .heading56--border-top { border-top-width : 3px ;} .builder56 .section_64b93f2a8ef7255 .heading56--border-bottom { border-bottom-width : 3px ;} .builder56 .section_64b93f2a8ef7255 .heading56--border-around .heading56__text { border-width : 3px ;} .builder56 .section_64b93f2a8ef7255 .heading56 { font-size : 18px ;} .builder56 .section_64b93f2a8ef7255 .heading56--middle-line .heading56__line { background-color : #eaeaea ;} .builder56 .section_64b93f2a8ef7255 .heading56--border-top, .builder56 .section_64b93f2a8ef7255 .heading56--border-bottom { border-color : #eaeaea ;} .builder56 .section_64b93f2a8ef7255 .heading56--border-around .heading56__text { border-color : #eaeaea ;} .builder56 .section_64b93f2a8ef7255 .ad56__container { padding : 0px 0 ;} .builder56 { padding-top : 20px ;} .builder56 { padding-bottom : 30px ;} .heading56 { font-family : var(--font-nav) ;} .heading56 { font-weight : 700 ;} .heading56 { font-style : normal ;} .heading56 { font-size : 14px ;} .heading56 { letter-spacing : 3px ;} .heading56 { text-transform : uppercase ;} .titlebar56__main { width : 600px ;} .titlebar56 { border-top-width : 0px ;} .titlebar56 { border-bottom-width : 0px ;} .titlebar56__title { font-family : Bentham ;} .titlebar56__title { font-weight : 400 ;} .titlebar56__title { font-style : normal ;} .titlebar56__title { font-size : 64px ;} .titlebar56__description { font-family : var(--font-body) ;} .toparea56 .blog56--grid { column-gap : 40px ;} .toparea56 .blog56--list { column-gap : 40px ;} .toparea56 .masonry-cell { padding-left : calc(40px/2) ;} .toparea56 .masonry-cell { padding-right : calc(40px/2) ;} .toparea56 .main-masonry { margin-left : calc(-40px/2) ;} .toparea56 .main-masonry { margin-right : calc(-40px/2) ;} .toparea56 .row56 { column-gap : 40px ;} .toparea56 .blog56__sep { column-gap : 40px ;} .toparea56 .blog56__sep__line { transform : translate( calc(40px/2), 0 ) ;} .toparea56 .carousel-cell { padding : 0 16px ;} .toparea56 .carousel56__container { margin : 0 -16px ;} .toparea56 .blog56--grid { row-gap : 32px ;} .toparea56 .blog56--list { row-gap : 32px ;} .toparea56 .masonry-cell { padding-top : 32px ;} .toparea56 .main-masonry { margin-top : -32px ;} .toparea56 .post56__sep__line { top : calc(-32px/2) ;} .toparea56 .blog56__sep__line { border-right-width : 1px ;} .toparea56 .blog56__sep__line { border-color : #eaeaea ;} .toparea56 .post56__sep__line { border-top-width : 0px ;} .toparea56 .post56--list--thumb-percent .thumbnail56 { width : 40% ;} .toparea56 .post56--list--thumb-percent .thumbnail56 + .post56__text { width : calc(100% - 40%) ;} .toparea56 .post56--list--thumb-pixel .thumbnail56 { width : 400px ;} .toparea56 .post56--list--thumb-pixel .thumbnail56 + .post56__text { width : calc(100% - 400px) ;} .toparea56 .post56--list--thumb-left .thumbnail56 { padding-right : 24px ;} .toparea56 > .container > .blog56--list .post56--list--thumb-right .thumbnail56 { padding-left : 24px ;} .pagination56 .page-numbers { border-width : 0px ;} .pagination56 .page-numbers { border-radius : 0px ;} .pagination56 .page-numbers { background : rgba(0,0,0,.1) ;} .pagination56 .page-numbers:hover, .pagination56 .page-numbers.current { background : rgba(0,0,0,.2) ;} .post56__padding { padding-bottom : 80% ;} .post56__height { height : 320px ;} .post56__overlay { background : rgba(0,0,0,.3) ;} .blog56--grid { column-gap : 48px ;} .blog56--list { column-gap : 48px ;} .masonry-cell { padding-left : calc(48px/2) ;} .masonry-cell { padding-right : calc(48px/2) ;} .main-masonry { margin-left : calc(-48px/2) ;} .main-masonry { margin-right : calc(-48px/2) ;} .row56 { column-gap : 48px ;} .blog56__sep { column-gap : 48px ;} .blog56__sep__line { transform : translate( calc(48px/2), 0 ) ;} .blog56--grid { row-gap : 100px ;} .blog56--list { row-gap : 100px ;} .masonry-cell { padding-top : 100px ;} .main-masonry { margin-top : -100px ;} .post56__sep__line { top : calc(-100px/2) ;} .component56 + .component56 { margin-top : 8px ;} .thumbnail56 { margin-bottom : 10px ;} .title56 { margin-bottom : 10px ;} .excerpt56 { margin-bottom : 10px ;} .blog56__sep__line { border-right-width : 0px ;} .post56__sep__line { border-top-width : 1px ;} .post56__sep__line { border-color : #777777 ;} .post56 { border-radius : 0px ;} .post56 { box-shadow : 2px 8px 20px rgba(0,0,0,0.0) ;} .post56 .post56__text { padding : 0px ;} .post56--list--thumb-percent .thumbnail56 { width : 40% ;} .post56--list--thumb-percent .thumbnail56 + .post56__text { width : calc(100% - 40%) ;} .post56--list--thumb-pixel .thumbnail56 { width : 280px ;} .post56--list--thumb-pixel .thumbnail56 + .post56__text { width : calc(100% - 280px) ;} .post56--list--thumb-left .thumbnail56 { padding-right : 24px ;} .post56--list--thumb-right .thumbnail56 { padding-left : 24px ;} .thumbnail56 img, .thumbnail56__overlay { border-radius : 0px ;} .thumbnail56__overlay { background : #000 ;} .thumbnail56 .thumbnail56__hover-img { width : 40% ;} .title56 { font-family : Bodoni Moda ;} .title56 { font-weight : 700 ;} .title56 { font-style : normal ;} .title56 { font-size : 34px ;} .title56 { letter-spacing : 0px ;} .title56 a:hover { color : #707070 ;} .title56 a:hover { text-decoration : none ;} .meta56__author a img { width : 32px ;} .meta56 { font-family : var(--font-nav) ;} .meta56 { font-weight : 400 ;} .meta56 { font-style : normal ;} .meta56 { font-size : 14px ;} .meta56 { letter-spacing : 0px ;} .meta56 { color : #777777 ;} .meta56 a { color : #777777 ;} .meta56 a:hover { color : #000000 ;} .meta56__category--fancy { font-family : var(--font-nav) ;} .meta56__category--fancy { font-weight : 700 ;} .meta56__category--fancy { font-style : normal ;} .meta56__category--fancy { font-size : 11px ;} .meta56__category--fancy { letter-spacing : 2px ;} .meta56 .meta56__category--fancy a, .meta56 .meta56__category--fancy a:hover { color : #111111 ;} .single56__title { font-family : Bentham ;} .single56__title { font-weight : 400 ;} .single56__title { font-style : normal ;} .single56__title { font-size : 40px ;} .single56__subtitle { font-family : var(--font-body) ;} .single56__subtitle { font-weight : 300 ;} .single56__subtitle { font-style : normal ;} .single56__subtitle { font-size : 18px ;} :root { --narrow-width : 660px ;} .single56__post_content { font-family : Merriweather ;} .single56__post_content { font-style : normal ;} .single56__post_content { font-size : 16px ;} .single56__post_content { line-height : 1.8 ;} .single56__heading { font-weight : 700 ;} .single56__heading { font-style : normal ;} .single56__heading { font-size : 14px ;} .single56__heading { letter-spacing : 2px ;} .single56__heading { text-transform : uppercase ;} .single56__heading { text-align : center ;} .single56--small-heading-normal .single56__heading { border-top-width : 1px ;} .authorbox56__avatar { width : 90px ;} .authorbox56__text { width : calc(100% - 90px) ;} .terms56 a { line-height : 24px ;} .terms56 a { font-weight : 700 ;} .terms56 a { font-size : 0,8em ;} .terms56 a { letter-spacing : 1px ;} .terms56 a { text-transform : uppercase ;} .terms56 a { border-radius : 0px ;} .terms56 a { border-width : 0px ;} .terms56 a { color : #000 ;} .terms56 a { background : #fff ;} .singlenav56__post__bg { padding-bottom : 45% ;} .singlenav56--1cols .singlenav56__post__bg { padding-bottom : calc(45%/1.8) ;} .progress56 { height : 4px ;} .single56__related .title56 { font-size : 21px ;} .share56--inline a { width : 40px ;} .share56--inline a { height : 40px ;} .share56--full a { height : 40px ;} .share56 a { font-size : 18px ;} .share56--inline a { border-radius : 0px ;} .share56--full a { border-radius : 0px ;} .share56--inline li + li { margin-left : 8px ;} .share56--full ul { column-gap : 8px ;} .share56--custom a { color : #000000 ;} .share56--custom a { background : #eeeeee ;} .share56--custom a:hover { color : #ffffff ;} .share56--custom a:hover { background : #083868 ;} .sidedock56__heading { background : #000 ;} .sidedock56__post .title56 { font-size : 18px ;} .page56__content { font-family : var(--font-body) ;} .page56__content { font-weight : 400 ;} .page56__content { letter-spacing : 0px ;} .page56__content { text-transform : none ;} .footer_bottom56 { background-color : #f0f0f0 ;} .footer56__logo img { width : 400px ;} .footer56__social li + li { margin-left : 3px ;} .footer56__social a { width : 30px ;} .footer56__social a { height : 30px ;} .footer56__social a { font-size : 16px ;} .footer56__social a img { width : 16px ;} .footer56__social a { border-radius : 30px ;} .footer56__social a { border-width : 0px ;} .footer56__social a:hover { background : #000 ;} .footer56__social a:hover { color : #fff ;} .footer56__nav li + li { margin-left : 10px ;} .footer56__nav a { font-size : 11px ;} .footer56__nav a { letter-spacing : 1px ;} .footer56__nav a { text-transform : uppercase ;} .scrollup56--noimage { border-width : 1px ;} :root { --content-width : 1170px ;} body { background-color : rgba(255,255,255,1) ;} body.layout-boxed #wi-all { background-size : cover ;} body.layout-boxed #wi-all { background-position : center center ;} body.layout-boxed #wi-all { background-attachment : scroll ;} body.layout-boxed #wi-all { background-repeat : no-repeat ;} body.layout-boxed #wi-all { border-top-width : 0px ;} body.layout-boxed #wi-all { border-right-width : 0px ;} body.layout-boxed #wi-all { border-bottom-width : 0px ;} body.layout-boxed #wi-all { border-left-width : 0px ;} :root { --darkmode-bg : #000 ;} body { font-weight : 400 ;} body { font-size : 16px ;} body { line-height : 1.5 ;} body { letter-spacing : 0px ;} body { text-transform : none ;} body { color : #000000 ;} a { color : #083868 ;} a:hover { color : #083868 ;} :root { --border-color : #eaeaea ;} :root { --accent-color : #083868 ;} h1, h2, h3, h4, h5, h6 { font-weight : 700 ;} h1, h2, h3, h4, h5, h6 { line-height : 1.1 ;} h1, h2, h3, h4, h5, h6 { text-transform : none ;} h2 { font-size : 33px ;} h3 { font-size : 26px ;} h4 { font-size : 20px ;} button,input[type="submit"],.btn56 { font-family : var(--font-nav) ;} button,input[type="submit"],.btn56 { font-weight : 700 ;} button,input[type="submit"],.btn56 { font-style : normal ;} button,input[type="submit"],.btn56 { font-size : 10px ;} button,input[type="submit"],.btn56 { letter-spacing : 2px ;} button,input[type="submit"],.btn56 { text-transform : uppercase ;} :root { --button-border-radius : 0px ;} :root { --button-height : 48px ;} :root { --button-padding : 28px ;} :root { --button-shadow : 2px 8px 20px rgba(0,0,0,0.0) ;} :root { --button-hover-shadow : 2px 8px 20px rgba(0,0,0,0.0) ;} input[type="text"], input[type="number"], input[type="email"], input[type="url"], input[type="date"], input[type="password"], textarea, .fox-input { font-family : var(--font-nav) ;} input[type="text"], input[type="number"], input[type="email"], input[type="url"], input[type="date"], input[type="password"], textarea, .fox-input { font-weight : 400 ;} input[type="text"], input[type="number"], input[type="email"], input[type="url"], input[type="date"], input[type="password"], textarea, .fox-input { font-style : normal ;} input[type="text"], input[type="number"], input[type="email"], input[type="url"], input[type="date"], input[type="password"], textarea, .fox-input { font-size : 16px ;} input[type="text"], input[type="number"], input[type="email"], input[type="url"], input[type="date"], input[type="password"], textarea, .fox-input { letter-spacing : 0px ;} input[type="text"], input[type="number"], input[type="email"], input[type="url"], input[type="date"], input[type="password"], textarea, .fox-input { text-transform : none ;} :root { --input-border-width : 1px ;} :root { --input-border-radius : 1px ;} :root { --input-height : 46px ;} :root { --input-placeholder-opacity : 0.6 ;} :root { --input-background : #ffffff ;} :root { --input-color : #aaaaaa ;} :root { --input-border-color : #d0d0d0 ;} :root { --input-shadow : 2px 8px 20px rgba(0,0,0,0.0) ;} :root { --input-focus-background : #ffffff ;} :root { --input-focus-color : #000000 ;} :root { --input-focus-border-color : #d0d0d0 ;} :root { --input-focus-shadow : 2px 8px 20px rgba(0,0,0,0.0) ;} blockquote { font-family : Merriweather ;} blockquote { font-weight : 300 ;} blockquote { font-style : italic ;} blockquote { font-size : 22px ;} .widget + .widget { border-top-width : 0px ;} .widget-title, .secondary56 .wp-block-heading { font-family : var(--font-nav) ;} .widget-title, .secondary56 .wp-block-heading { font-weight : 700 ;} .widget-title, .secondary56 .wp-block-heading { font-style : normal ;} .widget-title, .secondary56 .wp-block-heading { font-size : 12px ;} .widget-title, .secondary56 .wp-block-heading { letter-spacing : 3px ;} .widget-title, .secondary56 .wp-block-heading { text-transform : uppercase ;} 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400 ;} .widget_archive, .widget_nav_menu, .widget_meta, .widget_recent_entries, .widget_categories, .widget_product_categories, .widget_recent_comments { font-size : 16px ;} .widget_archive, .widget_nav_menu, .widget_meta, .widget_recent_entries, .widget_categories, .widget_product_categories, .widget_recent_comments { text-transform : none ;} :root { --list-widget-border-style : none ;} :root { --list-widget-border-color : #eaeaea ;} .wi-dropcap,.enable-dropcap .dropcap-content > p:first-of-type:first-letter, p.has-drop-cap:not(:focus):first-letter { font-family : var(--font-body) ;} .wi-dropcap,.enable-dropcap .dropcap-content > p:first-of-type:first-letter, p.has-drop-cap:not(:focus):first-letter { font-weight : 700 ;} .wp-caption-text, .single_thumbnail56 figcaption, .thumbnail56 figcaption, .wp-block-image figcaption, .blocks-gallery-caption { font-family : var(--font-body) ;} .wp-caption-text, .single_thumbnail56 figcaption, .thumbnail56 figcaption, .wp-block-image figcaption, 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.post56--list--thumb-pixel .thumbnail56 + .post56__text { width : calc(100% - 300px) ;} .toparea56 .post56--list--thumb-left .thumbnail56 { padding-right : 16px ;} .toparea56 > .container > .blog56--list .post56--list--thumb-right .thumbnail56 { padding-left : 16px ;} .post56__padding { padding-bottom : 80% ;} .post56__height { height : 320px ;} .blog56--grid { column-gap : 36px ;} .blog56--list { column-gap : 36px ;} .masonry-cell { padding-left : calc(36px/2) ;} .masonry-cell { padding-right : calc(36px/2) ;} .main-masonry { margin-left : calc(-36px/2) ;} .main-masonry { margin-right : calc(-36px/2) ;} .row56 { column-gap : 36px ;} .blog56__sep { column-gap : 36px ;} .blog56__sep__line { transform : translate( calc(36px/2), 0 ) ;} .blog56--grid { row-gap : 66px ;} .blog56--list { row-gap : 66px ;} .masonry-cell { padding-top : 66px ;} .main-masonry { margin-top : -66px ;} .post56__sep__line { top : calc(-66px/2) ;} .component56 + .component56 { margin-top : 8px ;} .thumbnail56 { margin-bottom : 8px ;} .title56 { margin-bottom : 8px ;} .excerpt56 { margin-bottom : 8px ;} .post56 .post56__text { padding : 0px ;} .post56--list--thumb-percent .thumbnail56 { width : 40% ;} .post56--list--thumb-percent .thumbnail56 + .post56__text { width : calc(100% - 40%) ;} .post56--list--thumb-left .thumbnail56 { padding-right : 16px ;} .post56--list--thumb-right .thumbnail56 { padding-left : 16px ;} .title56 { font-size : 28px ;} .meta56__author a img { width : 28px ;} .meta56 { font-size : 14px ;} .single56__title { font-size : 32px ;} .single56__subtitle { font-size : 18px ;} .single56__post_content { font-size : 15px ;} .single56__heading { font-size : 13px ;} .single56__related .title56 { font-size : 18px ;} .sidedock56__post .title56 { font-size : 16px ;} .footer56__nav li + li { margin-left : 8px ;} } @media (min-width:1024px) { body.layout-boxed #wi-all { margin-top : 0px ;} body.layout-boxed #wi-all { margin-bottom : 0px ;} body.layout-boxed #wi-all { padding-top : 0px ;} body.layout-boxed #wi-all { padding-bottom : 0px ;} } @media only screen and (min-width: 840px) { .builder56 .section_64b93f2a8ef7211 .secondary56 { width : 260px ;} .builder56 .section_64b93f2a8ef7211.hassidebar > .container > .primary56 { width : calc(100% - 260px) ;} .builder56 .section_64b93f2a8ef7222 .secondary56 { width : 260px ;} .builder56 .section_64b93f2a8ef7222.hassidebar > .container > .primary56 { width : calc(100% - 260px) ;} .builder56 .section_64b93f2a8ef7233 .secondary56 { width : 260px ;} .builder56 .section_64b93f2a8ef7233.hassidebar > .container > .primary56 { width : calc(100% - 260px) ;} .builder56 .section_64b93f2a8ef7244 .secondary56 { width : 260px ;} .builder56 .section_64b93f2a8ef7244.hassidebar > .container > .primary56 { width : calc(100% - 260px) ;} .builder56 .section_64b93f2a8ef7255 .secondary56 { width : 260px ;} .builder56 .section_64b93f2a8ef7255.hassidebar > .container > .primary56 { width : calc(100% - 260px) ;} .secondary56 { width : 280px ;} .hassidebar > .container--main > .primary56 { width : calc(100% - 280px) ;} } @media(max-width:600px) { .text-logo { font-size : 20px ;} .offcanvas56 { top : 54px ;} .section_64b93f2a8ef7211 .primary56 .post56__padding { padding-bottom : 80% ;} .section_64b93f2a8ef7211 .primary56 .post56__height { height : 320px ;} .section_64b93f2a8ef7211 .primary56 .row56__col--small .post56--list--thumb-pixel .thumbnail56 { width : 90px ;} .section_64b93f2a8ef7211 .primary56 .row56__col--small .post56--list--thumb-pixel .thumbnail56 + .post56__text { width : calc(100% - 90px) ;} .section_64b93f2a8ef7211 .primary56 .carousel-cell { padding : 0 8px ;} .section_64b93f2a8ef7211 .primary56 .carousel56__container { margin : 0 -8px ;} .section_64b93f2a8ef7211 .primary56 .blog56--grid { column-gap : 20px ;} .section_64b93f2a8ef7211 .primary56 .blog56--list { column-gap : 20px ;} .section_64b93f2a8ef7211 .primary56 .masonry-cell { padding-left : calc(20px/2) ;} .section_64b93f2a8ef7211 .primary56 .masonry-cell { padding-right : calc(20px/2) ;} .section_64b93f2a8ef7211 .primary56 .main-masonry { margin-left : calc(-20px/2) ;} .section_64b93f2a8ef7211 .primary56 .main-masonry { margin-right : calc(-20px/2) ;} .section_64b93f2a8ef7211 .primary56 .row56 { column-gap : 20px ;} .section_64b93f2a8ef7211 .primary56 .blog56__sep { column-gap : 20px ;} .section_64b93f2a8ef7211 .primary56 .blog56__sep__line { transform : translate( calc(20px/2), 0 ) ;} .section_64b93f2a8ef7211 .primary56 .blog56--grid { row-gap : 10px ;} .section_64b93f2a8ef7211 .primary56 .blog56--list { row-gap : 10px ;} .section_64b93f2a8ef7211 .primary56 .masonry-cell { padding-top : 10px ;} .section_64b93f2a8ef7211 .primary56 .main-masonry { margin-top : -10px ;} .section_64b93f2a8ef7211 .primary56 .post56__sep__line { top : calc(-10px/2) ;} .section_64b93f2a8ef7211 .primary56 .component56 + .component56 { margin-top : 6px ;} .section_64b93f2a8ef7211 .primary56 .thumbnail56 { margin-bottom : 6px ;} .section_64b93f2a8ef7211 .primary56 .title56 { margin-bottom : 6px ;} .section_64b93f2a8ef7211 .primary56 .excerpt56 { margin-bottom : 6px ;} .section_64b93f2a8ef7211 .primary56 .post56__text { padding : 0px ;} .section_64b93f2a8ef7211 .primary56 .post56--list--thumb-percent .thumbnail56 { width : 30% ;} .section_64b93f2a8ef7211 .primary56 .post56--list--thumb-percent .thumbnail56 + .post56__text { width : calc(100% - 30%) ;} .section_64b93f2a8ef7211 .primary56 .post56--list--thumb-pixel .thumbnail56 { width : 72px ;} .section_64b93f2a8ef7211 .primary56 .post56--list--thumb-pixel .thumbnail56 + .post56__text { width : calc(100% - 72px) ;} .section_64b93f2a8ef7211 .primary56 .post56--list--thumb-left .thumbnail56 { padding-right : 8px ;} .section_64b93f2a8ef7211 .primary56 .post56--list--thumb-right .thumbnail56 { padding-left : 8px ;} .section_64b93f2a8ef7211 .primary56 .title56 { font-size : 24px ;} .section_64b93f2a8ef7211 .primary56 .meta56__author img { width : 20px ;} .builder56 .section_64b93f2a8ef7211 .heading56--middle-line .heading56__line { height : 2px ;} .builder56 .section_64b93f2a8ef7211 .heading56--border-top { border-top-width : 2px ;} .builder56 .section_64b93f2a8ef7211 .heading56--border-bottom { border-bottom-width : 2px ;} .builder56 .section_64b93f2a8ef7211 .heading56--border-around .heading56__text { border-width : 2px ;} .builder56 .section_64b93f2a8ef7211 .heading56 { font-size : 16px ;} .builder56 .section_64b93f2a8ef7211 .ad56__container { padding : 0px 0 ;} .section_64b93f2a8ef7222 .primary56 .post56__padding { padding-bottom : 80% ;} .section_64b93f2a8ef7222 .primary56 .post56__height { height : 320px ;} .section_64b93f2a8ef7222 .primary56 .row56__col--medium .post56--list--thumb-pixel .thumbnail56 { width : 90px ;} .section_64b93f2a8ef7222 .primary56 .row56__col--medium .post56--list--thumb-pixel .thumbnail56 + .post56__text { width : calc(100% - 90px) ;} .section_64b93f2a8ef7222 .primary56 .row56__col--small .post56--list--thumb-pixel .thumbnail56 { width : 90px ;} .section_64b93f2a8ef7222 .primary56 .row56__col--small .post56--list--thumb-pixel .thumbnail56 + .post56__text { width : calc(100% - 90px) ;} .section_64b93f2a8ef7222 .primary56 .carousel-cell { padding : 0 8px ;} .section_64b93f2a8ef7222 .primary56 .carousel56__container { margin : 0 -8px ;} .section_64b93f2a8ef7222 .primary56 .blog56--grid { column-gap : 10px ;} .section_64b93f2a8ef7222 .primary56 .blog56--list { column-gap : 10px ;} .section_64b93f2a8ef7222 .primary56 .masonry-cell { padding-left : calc(10px/2) ;} .section_64b93f2a8ef7222 .primary56 .masonry-cell { padding-right : calc(10px/2) ;} .section_64b93f2a8ef7222 .primary56 .main-masonry { margin-left : calc(-10px/2) ;} .section_64b93f2a8ef7222 .primary56 .main-masonry { margin-right : calc(-10px/2) ;} .section_64b93f2a8ef7222 .primary56 .row56 { column-gap : 10px ;} .section_64b93f2a8ef7222 .primary56 .blog56__sep { column-gap : 10px ;} .section_64b93f2a8ef7222 .primary56 .blog56__sep__line { transform : translate( calc(10px/2), 0 ) ;} .section_64b93f2a8ef7222 .primary56 .blog56--grid { row-gap : 10px ;} .section_64b93f2a8ef7222 .primary56 .blog56--list { row-gap : 10px ;} .section_64b93f2a8ef7222 .primary56 .masonry-cell { padding-top : 10px ;} .section_64b93f2a8ef7222 .primary56 .main-masonry { margin-top : -10px ;} .section_64b93f2a8ef7222 .primary56 .post56__sep__line { top : calc(-10px/2) ;} .section_64b93f2a8ef7222 .primary56 .component56 + .component56 { margin-top : 6px ;} .section_64b93f2a8ef7222 .primary56 .thumbnail56 { margin-bottom : 6px ;} .section_64b93f2a8ef7222 .primary56 .title56 { margin-bottom : 6px ;} .section_64b93f2a8ef7222 .primary56 .excerpt56 { margin-bottom : 6px ;} .section_64b93f2a8ef7222 .primary56 .post56__text { padding : 0px ;} .section_64b93f2a8ef7222 .primary56 .post56--list--thumb-percent .thumbnail56 { width : 30% ;} .section_64b93f2a8ef7222 .primary56 .post56--list--thumb-percent .thumbnail56 + .post56__text { width : calc(100% - 30%) ;} .section_64b93f2a8ef7222 .primary56 .post56--list--thumb-pixel .thumbnail56 { width : 100px ;} .section_64b93f2a8ef7222 .primary56 .post56--list--thumb-pixel .thumbnail56 + .post56__text { width : calc(100% - 100px) ;} .section_64b93f2a8ef7222 .primary56 .post56--list--thumb-left .thumbnail56 { padding-right : 8px ;} .section_64b93f2a8ef7222 .primary56 .post56--list--thumb-right .thumbnail56 { padding-left : 8px ;} .section_64b93f2a8ef7222 .primary56 .title56 { font-size : 19px ;} .section_64b93f2a8ef7222 .primary56 .meta56__author img { width : 20px ;} .builder56 .section_64b93f2a8ef7222 .heading56--middle-line .heading56__line { height : 2px ;} .builder56 .section_64b93f2a8ef7222 .heading56--border-top { border-top-width : 2px ;} .builder56 .section_64b93f2a8ef7222 .heading56--border-bottom { border-bottom-width : 2px ;} .builder56 .section_64b93f2a8ef7222 .heading56--border-around .heading56__text { border-width : 2px ;} .builder56 .section_64b93f2a8ef7222 .heading56 { font-size : 16px ;} .builder56 .section_64b93f2a8ef7222 .ad56__container { padding : 0px 0 ;} .section_64b93f2a8ef7233 .primary56 .post56__padding { padding-bottom : 80% ;} .section_64b93f2a8ef7233 .primary56 .post56__height { height : 320px ;} .section_64b93f2a8ef7233 .primary56 .row56__col--medium .post56--list--thumb-pixel .thumbnail56 { width : 90px ;} .section_64b93f2a8ef7233 .primary56 .row56__col--medium .post56--list--thumb-pixel .thumbnail56 + .post56__text { width : calc(100% - 90px) ;} .section_64b93f2a8ef7233 .primary56 .row56__col--small .post56--list--thumb-pixel .thumbnail56 { width : 90px ;} .section_64b93f2a8ef7233 .primary56 .row56__col--small .post56--list--thumb-pixel .thumbnail56 + .post56__text { width : calc(100% - 90px) ;} .section_64b93f2a8ef7233 .primary56 .carousel-cell { padding : 0 8px ;} .section_64b93f2a8ef7233 .primary56 .carousel56__container { margin : 0 -8px ;} .section_64b93f2a8ef7233 .primary56 .blog56--grid { column-gap : 24px ;} .section_64b93f2a8ef7233 .primary56 .blog56--list { column-gap : 24px ;} .section_64b93f2a8ef7233 .primary56 .masonry-cell { padding-left : calc(24px/2) ;} .section_64b93f2a8ef7233 .primary56 .masonry-cell { padding-right : calc(24px/2) ;} .section_64b93f2a8ef7233 .primary56 .main-masonry { margin-left : calc(-24px/2) ;} .section_64b93f2a8ef7233 .primary56 .main-masonry { margin-right : calc(-24px/2) ;} .section_64b93f2a8ef7233 .primary56 .row56 { column-gap : 24px ;} .section_64b93f2a8ef7233 .primary56 .blog56__sep { column-gap : 24px ;} .section_64b93f2a8ef7233 .primary56 .blog56__sep__line { transform : translate( calc(24px/2), 0 ) ;} .section_64b93f2a8ef7233 .primary56 .blog56--grid { row-gap : 24px ;} .section_64b93f2a8ef7233 .primary56 .blog56--list { row-gap : 24px ;} .section_64b93f2a8ef7233 .primary56 .masonry-cell { padding-top : 24px ;} .section_64b93f2a8ef7233 .primary56 .main-masonry { margin-top : -24px ;} .section_64b93f2a8ef7233 .primary56 .post56__sep__line { top : calc(-24px/2) ;} .section_64b93f2a8ef7233 .primary56 .component56 + .component56 { margin-top : 6px ;} .section_64b93f2a8ef7233 .primary56 .thumbnail56 { margin-bottom : 6px ;} .section_64b93f2a8ef7233 .primary56 .title56 { margin-bottom : 6px ;} .section_64b93f2a8ef7233 .primary56 .excerpt56 { margin-bottom : 6px ;} .section_64b93f2a8ef7233 .primary56 .post56__text { padding : 0px ;} .section_64b93f2a8ef7233 .primary56 .post56--list--thumb-percent .thumbnail56 { width : 30% ;} .section_64b93f2a8ef7233 .primary56 .post56--list--thumb-percent .thumbnail56 + .post56__text { width : calc(100% - 30%) ;} .section_64b93f2a8ef7233 .primary56 .post56--list--thumb-pixel .thumbnail56 { width : 100px ;} .section_64b93f2a8ef7233 .primary56 .post56--list--thumb-pixel .thumbnail56 + .post56__text { width : calc(100% - 100px) ;} .section_64b93f2a8ef7233 .primary56 .post56--list--thumb-left .thumbnail56 { padding-right : 8px ;} .section_64b93f2a8ef7233 .primary56 .post56--list--thumb-right .thumbnail56 { padding-left : 8px ;} .section_64b93f2a8ef7233 .primary56 .title56 { font-size : 30px ;} .section_64b93f2a8ef7233 .primary56 .excerpt56 { font-size : 16px ;} .section_64b93f2a8ef7233 .primary56 .meta56__author img { width : 20px ;} .builder56 .section_64b93f2a8ef7233 .heading56--middle-line .heading56__line { height : 2px ;} .builder56 .section_64b93f2a8ef7233 .heading56--border-top { border-top-width : 2px ;} .builder56 .section_64b93f2a8ef7233 .heading56--border-bottom { border-bottom-width : 2px ;} .builder56 .section_64b93f2a8ef7233 .heading56--border-around .heading56__text { border-width : 2px ;} .builder56 .section_64b93f2a8ef7233 .heading56 { font-size : 16px ;} .builder56 .section_64b93f2a8ef7233 .ad56__container { padding : 0px 0 ;} .section_64b93f2a8ef7244 .primary56 .post56__padding { padding-bottom : 80% ;} .section_64b93f2a8ef7244 .primary56 .post56__height { height : 320px ;} .section_64b93f2a8ef7244 .primary56 .row56__col--medium .post56--list--thumb-pixel .thumbnail56 { width : 90px ;} .section_64b93f2a8ef7244 .primary56 .row56__col--medium .post56--list--thumb-pixel .thumbnail56 + .post56__text { width : calc(100% - 90px) ;} .section_64b93f2a8ef7244 .primary56 .row56__col--small .post56--list--thumb-pixel .thumbnail56 { width : 90px ;} .section_64b93f2a8ef7244 .primary56 .row56__col--small .post56--list--thumb-pixel .thumbnail56 + .post56__text { width : calc(100% - 90px) ;} .section_64b93f2a8ef7244 .primary56 .carousel-cell { padding : 0 8px ;} .section_64b93f2a8ef7244 .primary56 .carousel56__container { margin : 0 -8px ;} .section_64b93f2a8ef7244 .primary56 .blog56--grid { column-gap : 24px ;} .section_64b93f2a8ef7244 .primary56 .blog56--list { column-gap : 24px ;} .section_64b93f2a8ef7244 .primary56 .masonry-cell { padding-left : calc(24px/2) ;} .section_64b93f2a8ef7244 .primary56 .masonry-cell { padding-right : calc(24px/2) ;} .section_64b93f2a8ef7244 .primary56 .main-masonry { margin-left : calc(-24px/2) ;} .section_64b93f2a8ef7244 .primary56 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<div class="container container--single-header"> <div class="single56__header align-left"> <div class="meta56 component56"> <div class="meta56__item meta56__category--fancy meta56__category--fancy--plain"> <a href="https://startupill.com/pill/innovation-pill/" rel="tag">Innovation Pill</a><span class="sep">·</span><a href="https://startupill.com/pill/marketing-pill/seo-pill/" rel="tag">SEO Pill</a> </div> </div> <h1 class="post-title single56__title component56">Increase Your Business鈥檚 Online Presence: 3 Essential Strategies</h1> <div class="meta56 component56"> <div class="meta56__item meta56__date" title="15 Nov, 2022 13:20:01"> November 15, 2022 </div> <div class="meta56__item meta56__author"> <a href="https://startupill.com/author/admin/" itemprop="url" rel="author"><img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2080%2080'%3E%3C/svg%3E" 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class="container container--main"> <div class="primary56"> <div class="single56__before_content"></div> <div class="entry-content single56__content single56__post_content"> <!-- Added by Post/Page specific custom CSS plugin, thank you for using! --> <style>.su-note { display:none; }</style> <p>Increasing your online presence can be one of the fastest ways to boost revenue, reach more people, and set your company up for long-term success. But despite the abundance of benefits, many companies struggle with figuring out the best way to become more visible to their target audiences browsing the web.</p> <figure class="wp-block-image"><img data-recalc-dims="1" decoding="async" width="815" height="581" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20815%20581'%3E%3C/svg%3E" data-src="https://i0.wp.com/startupill.com/wp-content/uploads/2022/11/word-image-23657-1.jpeg?resize=815%2C581&ssl=1" alt="" class="wp-image-23658 lazy" data-srcset="https://i0.wp.com/startupill.com/wp-content/uploads/2022/11/word-image-23657-1.jpeg?w=815&ssl=1 815w, https://i0.wp.com/startupill.com/wp-content/uploads/2022/11/word-image-23657-1.jpeg?resize=300%2C214&ssl=1 300w, https://i0.wp.com/startupill.com/wp-content/uploads/2022/11/word-image-23657-1.jpeg?resize=768%2C547&ssl=1 768w, https://i0.wp.com/startupill.com/wp-content/uploads/2022/11/word-image-23657-1.jpeg?resize=561%2C400&ssl=1 561w, https://i0.wp.com/startupill.com/wp-content/uploads/2022/11/word-image-23657-1.jpeg?resize=265%2C189&ssl=1 265w, https://i0.wp.com/startupill.com/wp-content/uploads/2022/11/word-image-23657-1.jpeg?resize=531%2C379&ssl=1 531w, https://i0.wp.com/startupill.com/wp-content/uploads/2022/11/word-image-23657-1.jpeg?resize=364%2C259&ssl=1 364w, https://i0.wp.com/startupill.com/wp-content/uploads/2022/11/word-image-23657-1.jpeg?resize=728%2C519&ssl=1 728w, https://i0.wp.com/startupill.com/wp-content/uploads/2022/11/word-image-23657-1.jpeg?resize=608%2C433&ssl=1 608w, https://i0.wp.com/startupill.com/wp-content/uploads/2022/11/word-image-23657-1.jpeg?resize=758%2C540&ssl=1 758w, https://i0.wp.com/startupill.com/wp-content/uploads/2022/11/word-image-23657-1.jpeg?resize=67%2C48&ssl=1 67w, https://i0.wp.com/startupill.com/wp-content/uploads/2022/11/word-image-23657-1.jpeg?resize=135%2C96&ssl=1 135w, https://i0.wp.com/startupill.com/wp-content/uploads/2022/11/word-image-23657-1.jpeg?resize=313%2C223&ssl=1 313w" data-sizes="(max-width: 815px) 100vw, 815px"></figure> <p><a href="https://unsplash.com/photos/hpjSkU2UYSU" target="_blank" rel="noreferrer noopener" title="">Source</a></p> <p>One of the most effective approaches is to <a href="https://www.singlegrain.com/seo/best-seo-agency/" target="_blank" rel="noopener" title="">hire the services of reputable SEO agencies</a>, but you need to have at least a basic understanding of what you want to achieve to make the most of what they offer. And at the same time, you must be willing to embrace multiple online marketing strategies to cover your bases and build a loyal audience that you can sustain and leverage into sales.</p> <p>To help you get started with strengthening how your business appears online, let鈥檚 look at some of the essential strategies you should be using in 2022 and beyond.</p> <h2 class="wp-block-heading"><span id="Supercharge_Your_SEO_Efforts"><a id="post-23657-_kggoehkighqf"></a>Supercharge Your SEO Efforts</span></h2> <p>Even though you can hire an SEO agency to help you navigate the complexities of reaching the top results page on Google, you should still be proactive in approaching SEO and the types of strategies you use.</p> <p>For instance, by leveraging <a href="https://seohost.net/a-class-ip-hosting-usa.html" target="_blank" rel="noreferrer noopener" title="">multiple IP hosting</a>, you can start using PBN SEO techniques that help you provide a massive boost to your main website, linking to it from multiple sources and achieving a considerable advantage over your competitors.</p> <p>While you may need help setting up multiple IP hosting and using it to run PBN SEO campaigns, you should look into finding a reputable provider that can supply you with Class A IP addresses in the United States and other countries for a fair price. The best providers can even offer free migration services and comprehensive backup solutions to protect your data.</p> <h2 class="wp-block-heading"><span id="Build_a_Social_Media_Presence"><a id="post-23657-_htjybdiezg36"></a>Build a Social Media Presence</span></h2> <figure class="wp-block-image"><img data-recalc-dims="1" decoding="async" width="774" height="581" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20774%20581'%3E%3C/svg%3E" data-src="https://i0.wp.com/startupill.com/wp-content/uploads/2022/11/word-image-23657-2.jpeg?resize=774%2C581&ssl=1" alt="" class="wp-image-23659 lazy" data-srcset="https://i0.wp.com/startupill.com/wp-content/uploads/2022/11/word-image-23657-2.jpeg?w=774&ssl=1 774w, https://i0.wp.com/startupill.com/wp-content/uploads/2022/11/word-image-23657-2.jpeg?resize=300%2C225&ssl=1 300w, https://i0.wp.com/startupill.com/wp-content/uploads/2022/11/word-image-23657-2.jpeg?resize=768%2C576&ssl=1 768w, https://i0.wp.com/startupill.com/wp-content/uploads/2022/11/word-image-23657-2.jpeg?resize=192%2C144&ssl=1 192w, https://i0.wp.com/startupill.com/wp-content/uploads/2022/11/word-image-23657-2.jpeg?resize=384%2C288&ssl=1 384w, https://i0.wp.com/startupill.com/wp-content/uploads/2022/11/word-image-23657-2.jpeg?resize=90%2C67&ssl=1 90w, https://i0.wp.com/startupill.com/wp-content/uploads/2022/11/word-image-23657-2.jpeg?resize=180%2C135&ssl=1 180w, https://i0.wp.com/startupill.com/wp-content/uploads/2022/11/word-image-23657-2.jpeg?resize=561%2C421&ssl=1 561w, https://i0.wp.com/startupill.com/wp-content/uploads/2022/11/word-image-23657-2.jpeg?resize=265%2C199&ssl=1 265w, https://i0.wp.com/startupill.com/wp-content/uploads/2022/11/word-image-23657-2.jpeg?resize=531%2C399&ssl=1 531w, https://i0.wp.com/startupill.com/wp-content/uploads/2022/11/word-image-23657-2.jpeg?resize=364%2C273&ssl=1 364w, https://i0.wp.com/startupill.com/wp-content/uploads/2022/11/word-image-23657-2.jpeg?resize=728%2C546&ssl=1 728w, https://i0.wp.com/startupill.com/wp-content/uploads/2022/11/word-image-23657-2.jpeg?resize=608%2C456&ssl=1 608w, https://i0.wp.com/startupill.com/wp-content/uploads/2022/11/word-image-23657-2.jpeg?resize=758%2C569&ssl=1 758w, https://i0.wp.com/startupill.com/wp-content/uploads/2022/11/word-image-23657-2.jpeg?resize=64%2C48&ssl=1 64w, https://i0.wp.com/startupill.com/wp-content/uploads/2022/11/word-image-23657-2.jpeg?resize=128%2C96&ssl=1 128w, https://i0.wp.com/startupill.com/wp-content/uploads/2022/11/word-image-23657-2.jpeg?resize=313%2C235&ssl=1 313w" data-sizes="(max-width: 774px) 100vw, 774px"></figure> <p><a href="https://unsplash.com/photos/CNbRsQj8mHQ" target="_blank" rel="noreferrer noopener" title="">Source</a></p> <p><a href="https://www.statista.com/statistics/203513/usage-trands-of-social-media-platforms-in-marketing/" target="_blank" rel="noreferrer noopener" title="">92% of companies</a> with at least 100 employees use social media. But when it comes to <a href="https://www.prnewswire.com/news-releases/small-businesses-value-social-media-over-all-other-digital-marketing-channels-301505849.html" target="_blank" rel="noreferrer noopener" title="">small business owners</a>, that number drops to just 67%, with just two-thirds of small companies using social media for marketing purposes.</p> <p>That shows that while many understand the powerful benefits that social media can offer, not all business owners are capable of using social media to improve their reach, engage their audience, and drive sales in the process.</p> <p>The good news is that building a comprehensive social media strategy doesn鈥檛 have to be complicated. While it does require commitment and time, even a one-person business can dominate its niche on social media if they leverage the right opportunities and cater to what its audience wants.</p> <p>To get started on social media, you should figure out which platforms would work best in your situation. There鈥檚 an abundance of opportunities to get in front of your audience online, but you need to focus on the social media sites your audience likes most. Then, start creating engaging and relevant content for the people you want to attract. The great thing about social media is that it鈥檚 very easy to generate traction for your posts if you tap into something people want to see and share.</p> <p>Finally, because social media is all about interaction, ensure you don鈥檛 treat your posts as one-way conversations. Instead, engage your audience in the comments, ask them to participate in your content, and answer questions to grow stronger relationships with the people you want to sell to.</p> <h2 class="wp-block-heading"><span id="Create_High-Value_Content"><a id="post-23657-_ugktq0hzhyuv"></a>Create High-Value Content</span></h2> <p>There are many ways to get immediate traffic to your website online, especially if you have money to spend on paid ads. However, for that traffic to be converted into customers that stick around with your company for longer, you need to build authority and become a source of helpful information that keeps website visitors coming back for more.</p> <p>And that鈥檚 why every company that wants to become more visible online should create a <a href="https://www.semrush.com/blog/content-marketing-strategy-guide/" target="_blank" rel="noreferrer noopener" title="">comprehensive content marketing strategy</a> that will help solve problems for customers at every stage of their journey, anticipating issues and guiding them towards the product as the ultimate solution to their problem.</p> <p>To create a content marketing strategy your audience will actually respond to, you need to get started with understanding who you want to reach. By thoroughly analyzing your best target customers, you will be able to identify their pain points, obstacles, and questions, which will serve as the ideal foundation for creating relevant, high-value content that people want to read and engage with.</p> <p>Then, it will come down to mapping out the content plan for the next few months, researching the topics so that you actually provide top-quality information, and figuring out how you鈥檙e going to distribute and promote your content so that it gets in front of the people you want to reach. You can get help by reaching out to <a href="https://conversionsciences.com/services/conversion-rate-optimization/" target="_blank" rel="noopener" title="">conversion rate optimization consultants</a> who can assist in optimize the message you want to get to your audience. </p> <h2 class="wp-block-heading"><span id="Bottom_Line"><a id="post-23657-_c8stan3pc8pf"></a>Bottom Line</span></h2> <p>Having a presence online can be the biggest driver of growth for any business. Even if you鈥檙e just starting and don鈥檛 have many resources, the right online marketing approaches can help generate interest in your brand, showcase your products, and build trust with your target audience.</p> <p>The strategies above will help you generate a steady stream of traffic through SEO, engage your audience on social media, and provide valuable content that will educate and guide your readers toward making a purchase.</p> </div> <div class="single56__after_content"> <div class="component56 component56--share share56__outer"> <div class="share56 share56--inline align-right share56--custom"> <ul> <li class="li-facebook"> <a href="https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fstartupill.com%2Fincrease-your-businesss-online-presence-3-essential-strategies%2F" data-share="facebook" aria-label="Facebook" role="tooltip" data-microtip-position="top"> <i class="ic56-facebook"></i> <span>Facebook</span> </a> </li> <li class="li-twitter"> <a 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/> </div> <div class="singlenav56__post__overlay"></div> <div class="singlenav56__post__text"> <div class=".singlenav56__post__text__inner"> <span>Next Story</span> <h4>How the Pharmaceutical Industry Can Increase Productivity</h4> </div> </div> <a href="https://startupill.com/how-the-pharmaceutical-industry-can-increase-productivity/"></a> </div> </div> </div> </div></div> </article><!-- .post --> </div> </div><!-- #wi-main --> <footer id="wi-footer" class="site-footer" itemscope itemtype="https://schema.org/WPFooter"> <div id="footer-sidebar-placement"> <div class="footer-widgets footer-sidebar footer_sidebar56 footer-sidebar-2-1-1-1 skin--light stretch--content valign--top"> <div class="container"> <div class="row footer56__row"> <aside class="widget-area footer56__col col-2-5"> <div class="footer__col__inner"><div id="footer-logo-3" class="widget widget_footer_logo"><div class="footer56__element footer56__logo"><a href="https://startupill.com/"><img width="898" height="97" 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