企业参加展会的基本流程公司展会活动策划指引→MAIGOO知识

<!DOCTYPE html> <html> <head> <meta name="renderer" content="webkit"/> <meta http-equiv="X-UA-Compatible" content="IE=edge,chrome=1"/> <meta http-equiv="Content-Type" content="text/html; charset=utf-8" /> <meta name="referrer" content="no-referrer-when-downgrade" /> <title>企业参加展会的基本流程公司展会活动策划指引→MAIGOO知识</title> <meta name="keywords" content="办理展会流程,展会流程前期准备工作,展会流程,展会策划方案,展台设计,展品运输指南,展会宣传推广计划,展会现场活动,展会后续跟进工作"/> <meta name="description" content="很多公司积极参加各种展会除了是为了树立、维护公司形象，维护和拓展客户以外，也是为了达到了解同行信息，考察当地市场等目的。为了让展会达到一个较好的效果，参展商必须在展会的前、中、后都要经过精心的准备和策划安排。从报名申请、展位布置、宣传推广、现场工作到展后客户跟进和总结，都要做到有组织、有策划。下面为大家总结企业参加展会的基本流程，希望能够帮助大家。"/> <meta name="mobile-agent" content="format=html5;url=https://m.maigoo.com/zhishi/189731.html"/> <link href="/favicon.ico" rel="shortcut icon"/> <link href="https://at.alicdn.com/t/c/font_4029727_at1wyvpcmpb.css" type="text/css" rel="stylesheet" /> <link href="/public/font/iconfont.css?t=1742541260" type="text/css" rel="stylesheet" /> <link 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class="md_10027 modelbox md_container " model-fun=""> <div class="ctn_body"> <div class="ctn_title bgcolor" style="background-color:{color_1.0};"> <div class="ctn_tit_txt">前期准备</div> <div class="ctn_icon ctn_left"> <div class="ctn_icon02 bgcolor" style="background-color:{color_1.0}"></div> </div> <div class="ctn_icon ctn_right"> <div class="ctn_icon02 bgcolor" style="background-color:{color_1.0}"></div> </div> </div> <div class="ctn_img"><img src="https://image.maigoo.com/upload/images/20201021/15125523315_840x48.png"/></div> <div class="ctn_cont"> <div class="containerbox"> <div id="modellist-2071486" class="md_2053 modelbox tleft pt-n" model-fun="" > <div class="mod_body"> <div class="mod_cont"> <div class="mod_min_tit tcenter tit_style05"> <div class="mod_min_cont"> <div class="mod_txt fcolor"> 展会前期准备工作 </div> <div class="mod_icon left bgcolor"> <i></i> </div> <div class="mod_icon right bgcolor"> <i></i> </div> </div> </div> </div> </div> <div class="clear"></div> </div> <div id="modellist-2071487" class="md_4047 modelbox tleft" model-fun=""> <div class="mod_body"> <div class="mod_cont"> <div class="itembox font16"> <div class="item line18em font16 mod_fs"> <i><em class="bgcolor"></em></i>展示品的准备，既要有自己的主打产品也要有这个展场的少有甚至是没有的产品。 </div> <div class="item line18em font16 mod_fs"> <i><em class="bgcolor"></em></i>参展场地的选择以及布置，地点决定人流量，布置上布置得简单但不失内容最好。 </div> <div class="item line18em font16 mod_fs"> <i><em class="bgcolor"></em></i>做好客户邀请工作，不仅仅要邀请老客户，更要邀请尽可能多的新客户、潜在客户来展位参观。 </div> <div class="item line18em font16 mod_fs"> <i><em class="bgcolor"></em></i>提前准备好会用到的资料，尽量更深一步地了解客户信息，比如下榻的酒店，行程安排，是否有时间详谈等等。 </div> <div class="item line18em font16 mod_fs"> <i><em class="bgcolor"></em></i>邀请函的设计可以独特一点，适当在正文中插入精选的产品图片。 </div> <div class="item line18em font16 mod_fs"> <i><em class="bgcolor"></em></i>熟悉公司展品，记熟记几种常用的产品价格规格等，最好准备一些样品。 </div> </div> </div> </div> <div class="clear"></div> </div> <div id="modellist-2071488" class="md_2053 modelbox tleft " model-fun="" > <div class="mod_body"> <div class="mod_cont"> <div class="mod_min_tit tcenter tit_style05"> <div class="mod_min_cont"> <div class="mod_txt fcolor"> 前期准备注意事项 </div> <div class="mod_icon left bgcolor"> <i></i> </div> <div class="mod_icon right bgcolor"> <i></i> </div> </div> </div> </div> </div> <div class="clear"></div> </div> <div id="modellist-2071489" class="md_9999 modelbox mod_title tleft" model-fun="BindLinkTop"> <div class="mod_body"> <p>企业参展负责人应保持与展会经理的联系，充分做好以下几个方面的工作：展位的选择与确认；展位的设计与搭建；展品运输；各种宣传资料、赠品或礼品等的准备；工作人员和展位人员的培训。</p> </div> </div> <div class="clear"></div> </div> </div> </div> </div> <div id="modellist-2071490" class="md_10027 modelbox md_container " model-fun=""> <div class="ctn_body"> <div class="ctn_title bgcolor" style="background-color:{color_1.0};"> <div class="ctn_tit_txt">报名审批</div> <div class="ctn_icon ctn_left"> <div class="ctn_icon02 bgcolor" style="background-color:{color_1.0}"></div> </div> <div class="ctn_icon ctn_right"> <div class="ctn_icon02 bgcolor" style="background-color:{color_1.0}"></div> </div> </div> <div class="ctn_img"><img src="https://image.maigoo.com/upload/images/20201021/15125523315_840x48.png"/></div> <div class="ctn_cont"> <div class="containerbox"> <div id="modellist-2071501" class="md_2053 modelbox tleft pt-n" model-fun="" > <div class="mod_body"> <div class="mod_cont"> <div class="mod_min_tit tcenter tit_style05"> <div class="mod_min_cont"> <div class="mod_txt fcolor"> 如何报名 </div> <div class="mod_icon left bgcolor"> <i></i> </div> <div class="mod_icon right bgcolor"> <i></i> </div> </div> </div> </div> </div> <div class="clear"></div> </div> <div id="modellist-2071503" class="md_9999 modelbox mod_title tleft" model-fun="BindLinkTop"> <div class="mod_body"> <p>要提前向组委会报名，提交公司的基本信息和展会需求备案。由于全国性的展会参展企业较多，至少要提前半年以上报名预订，否则很有可能面临租不到展位的尴尬。</p> </div> </div> <div id="modellist-2071504" class="md_4047 modelbox tleft" model-fun=""> <div class="mod_body"> <div class="mod_cont"> <div class="itembox font16"> <div class="item line18em font16 mod_fs"> <i><em class="bgcolor"></em></i>参展的品种应具备生产和经营有效期内的《卫生许可证》、《营业执照》、《商标注册证》、《商标授权证》以及产品合法审批文件等。参展产品质量经过国家认可检测机构检测符合相关标准。 </div> <div class="item line18em font16 mod_fs"> <i><em class="bgcolor"></em></i>参展单位在选定展位后请认真填写《参展申请及合约表》，加盖公章后传真或邮寄至大会组委会秘书处，申请表一经签字盖章后同具合同效力，传真或复印件有效。 </div> <div class="item line18em font16 mod_fs"> <i><em class="bgcolor"></em></i>展位分配原则：先申请、先付款、先确认。为确保会场整体效果，主办方保留最终调整展位的权利。 </div> </div> </div> </div> <div class="clear"></div> </div> <div class="clear"></div> </div> </div> </div> </div> <div id="modellist-2071505" class="md_10027 modelbox md_container " model-fun=""> <div class="ctn_body"> <div class="ctn_title bgcolor" style="background-color:{color_1.0};"> <div class="ctn_tit_txt">展会策划</div> <div class="ctn_icon ctn_left"> <div class="ctn_icon02 bgcolor" style="background-color:{color_1.0}"></div> </div> <div class="ctn_icon ctn_right"> <div class="ctn_icon02 bgcolor" style="background-color:{color_1.0}"></div> </div> </div> <div class="ctn_img"><img src="https://image.maigoo.com/upload/images/20201021/15125523315_840x48.png"/></div> <div class="ctn_cont"> <div class="containerbox"> <div id="modellist-2071506" class="md_2053 modelbox tleft pt-n" model-fun="" > <div class="mod_body"> <div class="mod_cont"> <div class="mod_min_tit tcenter tit_style05"> <div class="mod_min_cont"> <div class="mod_txt fcolor"> 展会策划方案 </div> <div class="mod_icon left bgcolor"> <i></i> </div> <div class="mod_icon right bgcolor"> <i></i> </div> </div> </div> </div> </div> <div class="clear"></div> </div> <div id="modellist-2071507" class="md_4056 modelbox tleft" model-fun=""> <div class="mod_body"> <div class="mod_cont"> <div class="itembox font16"> <div class="item line2em"> <div class="mod_title fcolor font16 mod_fs"><i><em class="bgcolor"></em></i>制定目标</div> <div class="mod_desc font16 mod_fs"> 比如获得一定数量的销售负责人，签订一定金额的销售合同，联络和接触一些特定的贸易企业，或增加直接邮寄对象等等。</div> </div> <div class="item line2em"> <div class="mod_title fcolor font16 mod_fs"><i><em class="bgcolor"></em></i>制定预算</div> <div class="mod_desc font16 mod_fs"> 展台设计搭建及拆卸，特别是广告礼品、运输费用、视听设备、电费、电话服务、附属材料、广告、门票、酒店住宿等。</div> </div> <div class="item line2em"> <div class="mod_title fcolor font16 mod_fs"><i><em class="bgcolor"></em></i>展览广告</div> <div class="mod_desc font16 mod_fs"> 为展览展示设计一个主题，如果公司尝试接触一个特定群体，必须去设计一个主题表示公司的意图。</div> </div> <div class="item line2em"> <div class="mod_title fcolor font16 mod_fs"><i><em class="bgcolor"></em></i>发送邀请</div> <div class="mod_desc font16 mod_fs"> 合格的邀请能够筛选出谁是真正感兴趣的潜在客户，可以引用展位和一些新的服务和新产品的消息，也可用于配合展会提供的展商专用请柬。</div> </div> <div class="item line2em"> <div class="mod_title fcolor font16 mod_fs"><i><em class="bgcolor"></em></i>员工培训</div> <div class="mod_desc font16 mod_fs"> 让员工接受培训，学习介绍产品和服务、熟悉展览礼仪，知道如何处理或者达成交易，定制一个熟练销售的领导者，让贸易保持活力。</div> </div> </div> </div> </div> <div class="clear"></div> </div> <div class="clear"></div> </div> </div> </div> </div> <div id="modellist-2071508" class="md_10027 modelbox md_container " model-fun=""> <div class="ctn_body"> <div class="ctn_title bgcolor" style="background-color:{color_1.0};"> <div class="ctn_tit_txt">展台设计</div> <div class="ctn_icon ctn_left"> <div class="ctn_icon02 bgcolor" style="background-color:{color_1.0}"></div> </div> <div class="ctn_icon ctn_right"> <div class="ctn_icon02 bgcolor" style="background-color:{color_1.0}"></div> </div> </div> <div class="ctn_img"><img src="https://image.maigoo.com/upload/images/20201021/15125523315_840x48.png"/></div> <div class="ctn_cont"> <div class="containerbox"> <div id="modellist-2071509" class="md_2053 modelbox tleft pt-n" model-fun="" > <div class="mod_body"> <div class="mod_cont"> <div class="mod_min_tit tcenter tit_style05"> <div class="mod_min_cont"> <div class="mod_txt fcolor"> 展位选择的考虑因素 </div> <div class="mod_icon left bgcolor"> <i></i> </div> <div class="mod_icon right bgcolor"> <i></i> </div> </div> </div> </div> </div> <div class="clear"></div> </div> <div id="modellist-2071510" class="md_4056 modelbox tleft" model-fun=""> <div class="mod_body"> <div class="mod_cont"> <div class="itembox font16"> <div class="item line2em"> <div class="mod_title fcolor font16 mod_fs"><i><em class="bgcolor"></em></i>位置</div> <div class="mod_desc font16 mod_fs"> 展厅也有人流动线规律，最好的展位当然是展厅入口的第一个（或第一排）展位，其次是沿着主通道两侧的展位，再有就是端头展位。</div> </div> <div class="item line2em"> <div class="mod_title fcolor font16 mod_fs"><i><em class="bgcolor"></em></i>通透性</div> <div class="mod_desc font16 mod_fs"> 要考虑展位有几面是墙体、几面是通透的。应尽可能选择位置好、通透面比较多的展位。三面墙体只有一面通透的展位虽然布置起来比较简单，但不方便进行造型设计，吸引力相对较小。</div> </div> <div class="item line2em"> <div class="mod_title fcolor font16 mod_fs"><i><em class="bgcolor"></em></i>要借势</div> <div class="mod_desc font16 mod_fs"> 据maigoo网编了解，选择一个紧挨着某一个知名品牌的展位，可能这个大名鼎鼎的“邻居”会给你带来很大的人气。</div> </div> </div> </div> </div> <div class="clear"></div> </div> <div id="modellist-2071511" class="md_2053 modelbox tleft " model-fun="" > <div class="mod_body"> <div class="mod_cont"> <div class="mod_min_tit tcenter tit_style05"> <div class="mod_min_cont"> <div class="mod_txt fcolor"> 展台搭建常用材料 </div> <div class="mod_icon left bgcolor"> <i></i> </div> <div class="mod_icon right bgcolor"> <i></i> </div> </div> </div> </div> </div> <div class="clear"></div> </div> <div id="modellist-2071512" class="md_4056 modelbox tleft" model-fun=""> <div class="mod_body"> <div class="mod_cont"> <div class="itembox font16"> <div class="item line2em"> <div class="mod_title fcolor font16 mod_fs"><i><em class="bgcolor"></em></i>人造板材</div> <div class="mod_desc font16 mod_fs"> 人造板材的木质轻、强度高、弹性好，易于加工成型和涂装。在展览搭建中，常用人造板包括胶合板、细木工板(木芯板)、木贴面板、纤维板等。</div> </div> <div class="item line2em"> <div class="mod_title fcolor font16 mod_fs"><i><em class="bgcolor"></em></i>金属材料</div> <div class="mod_desc font16 mod_fs"> 展览中常用的金属材料有钢板、角钢、方管、圆管、不锈钢型材、铝塑板等。若展台设计有二层结构，为安全考虑，采用角钢承重，即使是木结构支撑，也是内包角钢。</div> </div> <div class="item line2em"> <div class="mod_title fcolor font16 mod_fs"><i><em class="bgcolor"></em></i>人造仿石材</div> <div class="mod_desc font16 mod_fs"> 人造仿石材具有天然石材的质感，重量轻、强度高、耐腐蚀、耐污染、施工方便，且花色、品种、形状等多样，但色泽、纹理不及天然石材自然、柔和，展览中常使用人造仿石材料。</div> </div> <div class="item line2em"> <div class="mod_title fcolor font16 mod_fs"><i><em class="bgcolor"></em></i>建筑玻璃</div> <div class="mod_desc font16 mod_fs"> 展览中使用玻璃做隔墙、地面以及装饰。喷砂玻璃、磨花玻璃及喷花玻璃具有透光不透视等功能，可做隔墙。冰花玻璃与刻花玻璃可做装饰。</div> </div> <div class="item line2em"> <div class="mod_title fcolor font16 mod_fs"><i><em class="bgcolor"></em></i>石膏装饰板</div> <div class="mod_desc font16 mod_fs"> 石膏具有质轻、绝热、吸声、不燃、可钉可锯等性能，质地细腻、表面平整、颜色洁白，还具有调湿、隔声等性能。展览中可使用纸面石膏板、装饰石膏板、石膏花饰来装饰。</div> </div> <div class="item line2em"> <div class="mod_title fcolor font16 mod_fs"><i><em class="bgcolor"></em></i>塑料材料</div> <div class="mod_desc font16 mod_fs"> 塑料轻质高强度，绝热绝缘性好，耐腐蚀性及装饰性好，易加工。展览中常用的塑料材料有PVC、阳光板、灯箱片等。</div> </div> </div> </div> </div> <div class="clear"></div> </div> <div id="modellist-2071513" class="md_2053 modelbox tleft " model-fun="" > <div class="mod_body"> <div class="mod_cont"> <div class="mod_min_tit tcenter tit_style05"> <div class="mod_min_cont"> <div class="mod_txt fcolor"> <a href="https://www.maigoo.com/goomai/189730.html" target="_blank"><span style="text-decoration:underline;">展台设计布置</span></a> </div> <div class="mod_icon left bgcolor"> <i></i> </div> <div class="mod_icon right bgcolor"> <i></i> </div> </div> </div> </div> </div> <div class="clear"></div> </div> <div id="modellist-2071514" class="md_4056 modelbox tleft" model-fun=""> <div class="mod_body"> <div class="mod_cont"> <div class="itembox font16"> <div class="item line2em"> <div class="mod_title fcolor font16 mod_fs"><i><em class="bgcolor"></em></i>色彩</div> <div class="mod_desc font16 mod_fs"> 要根据整体色彩风格来搭配，黑色、咖啡色等深色尊贵大气；白色、米色等浅色温润饱满。</div> </div> <div class="item line2em"> <div class="mod_title fcolor font16 mod_fs"><i><em class="bgcolor"></em></i>造型</div> <div class="mod_desc font16 mod_fs"> 造型设计上要有特性，还有能满足企业的文化特征和产品定位等元素，可以巧用科学成果和流行元素等来增加展位的动感与趣味性。</div> </div> <div class="item line2em"> <div class="mod_title fcolor font16 mod_fs"><i><em class="bgcolor"></em></i>灯光</div> <div class="mod_desc font16 mod_fs"> 基础照明和局部照明需要合理运用，展品陈列区域的照度必须比观众所在区域的照度高，能突出展品的最大特点。</div> </div> </div> </div> </div> <div class="clear"></div> </div> <div id="modellist-2071515" class="md_2053 modelbox tleft " model-fun="" > <div class="mod_body"> <div class="mod_cont"> <div class="mod_min_tit tcenter tit_style05"> <div class="mod_min_cont"> <div class="mod_txt fcolor"> 展会装修布置效果图 </div> <div class="mod_icon left bgcolor"> <i></i> </div> <div class="mod_icon right bgcolor"> <i></i> </div> </div> </div> </div> </div> <div class="clear"></div> </div> <div class="clear"></div> </div> </div> </div> </div> <div id="modellist-2071517" class="md_5012 modelbox tleft" model-fun="bind_loop_scroll"> <div class="mod_body"> <div class="mod_cont"> <div class="md_cont"> <ul> <li class="md_picbox"> <img src="https://image.maigoo.com/upload/images/20191213/10411580743_500x312.jpg" alt="" title="" /> <div class="mod_title font16 line18em fcolor30">展会装修布置效果图四</div> </li> <li class="md_picbox"> <img src="https://image.maigoo.com/upload/images/20191024/14414983777_500x312.jpg" alt="" title="" /> <div class="mod_title font16 line18em fcolor30">展会装修布置效果图五</div> </li> <li class="md_picbox"> <img src="https://image.maigoo.com/upload/images/20191024/09584638414_500x312.jpg" alt="" title="" /> <div class="mod_title font16 line18em fcolor30">展会装修布置效果图一</div> </li> <li class="md_picbox"> <img src="https://image.maigoo.com/upload/images/20180402/16534436267_500x312.jpg" alt="" title="" /> <div class="mod_title font16 line18em fcolor30">展会装修布置效果图二</div> </li> <li class="md_picbox"> <img src="https://image.maigoo.com/upload/images/20180419/16152167495_500x312.jpg" alt="" title="" /> <div class="mod_title font16 line18em fcolor30">展会装修布置效果图三</div> </li> </ul> </div> <div class="clear"></div> </div> </div> <div class="clear"></div> </div> <div id="modellist-2071528" class="md_10027 modelbox md_container " model-fun=""> <div class="ctn_body"> <div class="ctn_title bgcolor" style="background-color:{color_1.0};"> <div class="ctn_tit_txt">前期宣传</div> <div class="ctn_icon ctn_left"> <div class="ctn_icon02 bgcolor" style="background-color:{color_1.0}"></div> </div> <div class="ctn_icon ctn_right"> <div class="ctn_icon02 bgcolor" style="background-color:{color_1.0}"></div> </div> </div> <div class="ctn_img"><img src="https://image.maigoo.com/upload/images/20201021/15125523315_840x48.png"/></div> <div class="ctn_cont"> <div class="containerbox"> <div id="modellist-2071529" class="md_2053 modelbox tleft pt-n" model-fun="" > <div class="mod_body"> <div class="mod_cont"> <div class="mod_min_tit tcenter tit_style05"> <div class="mod_min_cont"> <div class="mod_txt fcolor"> 展会前期宣传方式 </div> <div class="mod_icon left bgcolor"> <i></i> </div> <div class="mod_icon right bgcolor"> <i></i> </div> </div> </div> </div> </div> <div class="clear"></div> </div> <div id="modellist-2071530" class="md_4047 modelbox tleft" model-fun=""> <div class="mod_body"> <div class="mod_cont"> <div class="itembox font16"> <div class="item line18em font16 mod_fs"> <i><em class="bgcolor"></em></i>直接打电话给重要目标客户。 </div> <div class="item line18em font16 mod_fs"> <i><em class="bgcolor"></em></i>邮寄邀请函给已知地址的重要目标客户。 </div> <div class="item line18em font16 mod_fs"> <i><em class="bgcolor"></em></i>通过电子邮件联系已知E-mail的一般目标客户。 </div> <div class="item line18em font16 mod_fs"> <i><em class="bgcolor"></em></i>利用电台、公众号、新媒体平台广告吸引潜在目标观众。 </div> <div class="item line18em font16 mod_fs"> <i><em class="bgcolor"></em></i>对重要目标客户有计划地发送参观门票。 </div> <div class="item line18em font16 mod_fs"> <i><em class="bgcolor"></em></i>在室外公共场合，以户外广告进行广泛宣传。 </div> <div class="item line18em font16 mod_fs"> <i><em class="bgcolor"></em></i>通过展会现场的布置、开幕式安排、开幕广告等吸引展会所在地附近的潜在观众。 </div> <div class="item line18em font16 mod_fs"> <i><em class="bgcolor"></em></i>会前尽可能与展会相关的行业媒体网站、报刊杂志、电台等合作做广告或建立友情链接等。 </div> </div> </div> </div> <div class="clear"></div> </div> <div class="clear"></div> </div> </div> </div> </div> <div id="modellist-2071531" class="md_10027 modelbox md_container " model-fun=""> <div class="ctn_body"> <div class="ctn_title bgcolor" style="background-color:{color_1.0};"> <div class="ctn_tit_txt">展品运输</div> <div class="ctn_icon ctn_left"> <div class="ctn_icon02 bgcolor" style="background-color:{color_1.0}"></div> </div> <div class="ctn_icon ctn_right"> <div class="ctn_icon02 bgcolor" style="background-color:{color_1.0}"></div> </div> </div> <div class="ctn_img"><img src="https://image.maigoo.com/upload/images/20201021/15125523315_840x48.png"/></div> <div class="ctn_cont"> <div class="containerbox"> <div id="modellist-2071532" class="md_2053 modelbox tleft pt-n" model-fun="" > <div class="mod_body"> <div class="mod_cont"> <div class="mod_min_tit tcenter tit_style05"> <div class="mod_min_cont"> <div class="mod_txt fcolor"> 会展展品运输流程 </div> <div class="mod_icon left bgcolor"> <i></i> </div> <div class="mod_icon right bgcolor"> <i></i> </div> </div> </div> </div> </div> <div class="clear"></div> </div> <div id="modellist-2071533" class="md_4047 modelbox tleft" model-fun=""> <div class="mod_body"> <div class="mod_cont"> <div class="itembox font16"> <div class="item line18em font16 mod_fs"> <i><em class="bgcolor"></em></i>一些大型展览会，组展商通常会指定一个或几个展览品运输公司作为其展览会的运输代理，参展商事先要咨询清楚。 </div> <div class="item line18em font16 mod_fs"> <i><em class="bgcolor"></em></i>参展商在了解运输公司后，会得到相关货单，上面有收费标准、发货日期、收货人等项目，参展商应该尽可能地将货物的情况填写清楚并回传。 </div> <div class="item line18em font16 mod_fs"> <i><em class="bgcolor"></em></i>外包一定要做到细致入微，要在货物的包装箱上将标签填好，企业名称、展览会的名称、展台号、日期、货物名称等细节都要写清楚。 </div> </div> </div> </div> <div class="clear"></div> </div> <div id="modellist-2071534" class="md_2053 modelbox tleft " model-fun="" > <div class="mod_body"> <div class="mod_cont"> <div class="mod_min_tit tcenter tit_style05"> <div class="mod_min_cont"> <div class="mod_txt fcolor"> 注意事项 </div> <div class="mod_icon left bgcolor"> <i></i> </div> <div class="mod_icon right bgcolor"> <i></i> </div> </div> </div> </div> </div> <div class="clear"></div> </div> <div id="modellist-2071535" class="md_9999 modelbox mod_title tleft" model-fun="BindLinkTop"> <div class="mod_body"> <p>如果是国际性展览，虽然国际展商可以选择运输商，但是对于属于海关监管的展览品，则不是任何运输公司都能承运的。按海关的规定，展品进境展览时是不收税的，因为展览会闭幕后还要出境，为了确保不会产生逃税的问题，运输商要在海关监管下保证这批货不会在国内随便卖掉。目前，并不是每个运输公司都可以做这种监管运输的业务。因此，海外参展商在参加展会时要特别注意这个问题。</p> </div> </div> <div class="clear"></div> </div> </div> </div> </div> <div id="modellist-2071536" class="md_10027 modelbox md_container " model-fun=""> <div class="ctn_body"> <div class="ctn_title bgcolor" style="background-color:{color_1.0};"> <div class="ctn_tit_txt">展会现场</div> <div class="ctn_icon ctn_left"> <div class="ctn_icon02 bgcolor" style="background-color:{color_1.0}"></div> </div> <div class="ctn_icon ctn_right"> <div class="ctn_icon02 bgcolor" style="background-color:{color_1.0}"></div> </div> </div> <div class="ctn_img"><img src="https://image.maigoo.com/upload/images/20201021/15125523315_840x48.png"/></div> <div class="ctn_cont"> <div class="containerbox"> <div id="modellist-2071537" class="md_2053 modelbox tleft pt-n" model-fun="" > <div class="mod_body"> <div class="mod_cont"> <div class="mod_min_tit tcenter tit_style05"> <div class="mod_min_cont"> <div class="mod_txt fcolor"> 展会中的礼仪 </div> <div class="mod_icon left bgcolor"> <i></i> </div> <div class="mod_icon right bgcolor"> <i></i> </div> </div> </div> </div> </div> <div class="clear"></div> </div> <div id="modellist-2071538" class="md_4056 modelbox tleft" model-fun=""> <div class="mod_body"> <div class="mod_cont"> <div class="itembox font16"> <div class="item line2em"> <div class="mod_title fcolor font16 mod_fs"><i><em class="bgcolor"></em></i>仪容</div> <div class="mod_desc font16 mod_fs"> 展会期间需着正装，鞋应注意擦干净，指甲应修剪干净，头发干净整齐。</div> </div> <div class="item line2em"> <div class="mod_title fcolor font16 mod_fs"><i><em class="bgcolor"></em></i>姿态</div> <div class="mod_desc font16 mod_fs"> 应保持精力充沛，不要歪扭地到处坐，不要在展台内吃东西、看报纸、打瞌睡等。</div> </div> <div class="item line2em"> <div class="mod_title fcolor font16 mod_fs"><i><em class="bgcolor"></em></i>态度</div> <div class="mod_desc font16 mod_fs"> 平易近人，不卑不亢，不要蓄意贬低竞争对手，对每一个走进展位的人都应同样地尊重。</div> </div> </div> </div> </div> <div class="clear"></div> </div> <div id="modellist-2071539" class="md_2053 modelbox tleft " model-fun="" > <div class="mod_body"> <div class="mod_cont"> <div class="mod_min_tit tcenter tit_style05"> <div class="mod_min_cont"> <div class="mod_txt fcolor"> 会展现场服务有哪些 </div> <div class="mod_icon left bgcolor"> <i></i> </div> <div class="mod_icon right bgcolor"> <i></i> </div> </div> </div> </div> </div> <div class="clear"></div> </div> <div id="modellist-2071544" class="md_4056 modelbox tleft" model-fun=""> <div class="mod_body"> <div class="mod_cont"> <div class="itembox font16"> <div class="item line2em"> <div class="mod_title fcolor font16 mod_fs"><i><em 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class="bgcolor"></em></i>多问问来者需要什么帮助，多听听客户对展品提出的问题，不可毫无目的性地推销。 </div> <div class="item line18em font16 mod_fs"> <i><em class="bgcolor"></em></i>如果遇到不懂产品的客人，就要按照自己的思路去引导客人。 </div> <div class="item line18em font16 mod_fs"> <i><em class="bgcolor"></em></i>要是在展会之前已经预约好客户，在客户来观展之前，就要对客户所需要的产品做好详尽的了解，才可以给客户满意的答复。 </div> <div class="item line18em font16 mod_fs"> <i><em class="bgcolor"></em></i>销售人员与客户沟通时，要特别注意开始时的礼貌寒暄和最后的结束语。礼貌待客，讲究即时应对，如主动打招呼以便让客户感受到你的热情接待；对客户提出的问题要做出准确而迅速的回答。 </div> </div> </div> </div> <div class="clear"></div> </div> <div id="modellist-2071542" class="md_2053 modelbox tleft " model-fun="" > <div class="mod_body"> <div class="mod_cont"> <div class="mod_min_tit tcenter tit_style05"> <div class="mod_min_cont"> <div class="mod_txt fcolor"> 展会中如何宣传 </div> <div class="mod_icon left bgcolor"> <i></i> </div> <div class="mod_icon right bgcolor"> <i></i> </div> </div> </div> </div> </div> <div class="clear"></div> </div> <div id="modellist-2071547" class="md_4047 modelbox tleft" 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src="https://image.maigoo.com/upload/images/20230411/14393192608_207x90.jpg" /></a></div> <div class="item"> <a href="https://www.maigoo.com/news/664547.html" target="_blank" title="西安国际会展中心"><img src="https://image.maigoo.com/upload/images/20230411/14395413486_207x90.jpg" /></a></div> <div class="item"> <a href="https://www.maigoo.com/news/663912.html" target="_blank" title="上海世博展览馆"><img src="https://image.maigoo.com/upload/images/20230411/14411953971_207x90.jpg" /></a></div> <div class="item"> <a href="https://www.maigoo.com/news/664548.html" target="_blank" title="中国国际展览中心老馆"><img src="https://image.maigoo.com/upload/images/20230411/14451616397_207x90.jpg" /></a></div> <div class="item"> <a href="https://www.maigoo.com/news/664572.html" target="_blank" title="成都世纪城新国际会展中心"><img src="https://image.maigoo.com/upload/images/20230411/14453998502_207x90.jpg" /></a></div> <div class="item"> <a href="https://www.maigoo.com/news/664577.html" target="_blank" title="广州市保利世贸博览馆"><img src="https://image.maigoo.com/upload/images/20230411/14461514447_207x90.jpg" /></a></div> <div class="item"> <a href="https://www.maigoo.com/news/664582.html" target="_blank" title="中国国际展览中心新馆"><img src="https://image.maigoo.com/upload/images/20230411/14464335572_207x90.jpg" /></a></div> <div class="item"> <a href="https://www.maigoo.com/news/664591.html" target="_blank" title="沈阳国际展览中心"><img src="https://image.maigoo.com/upload/images/20230411/14470997781_207x90.jpg" /></a></div> <div class="item"> <a href="https://www.maigoo.com/news/664596.html" target="_blank" title="郑州国际会展中心"><img src="https://image.maigoo.com/upload/images/20230411/14473347570_207x90.jpg" /></a></div> <div class="item"> <a href="https://www.maigoo.com/news/664622.html" target="_blank" title="厦门国际会展中心"><img src="https://image.maigoo.com/upload/images/20230411/14475641461_207x90.jpg" /></a></div> <div class="item"> <a href="https://www.maigoo.com/news/664634.html" target="_blank" title="北京国家会议中心"><img src="https://image.maigoo.com/upload/images/20230411/14483267234_207x90.jpg" /></a></div> <div class="item"> <a href="https://www.maigoo.com/news/664739.html" target="_blank" title="滨湖国际会展中心"><img src="https://image.maigoo.com/upload/images/20230411/14503013719_207x90.jpg" /></a></div> <div class="item"> <a href="https://www.maigoo.com/news/664805.html" target="_blank" title="南京国际博览中心"><img src="https://image.maigoo.com/upload/images/20230411/14512044515_207x90.jpg" /></a></div> <div class="item"> <a href="https://www.maigoo.com/news/664720.html" target="_blank" title="山东国际会展中心"><img src="https://image.maigoo.com/upload/images/20230411/14492210381_207x90.jpg" /></a></div> <div class="item"> <a href="https://www.maigoo.com/news/664782.html" target="_blank" title="宁波国际会议展览中心"><img src="https://image.maigoo.com/upload/images/20230411/14505786302_207x90.jpg" /></a></div> <div class="item"> <a href="https://www.maigoo.com/news/664735.html" target="_blank" title="滇池国际会展中心"><img src="https://image.maigoo.com/upload/images/20230411/14495440638_207x90.jpg" /></a></div> <div class="item"> <a href="https://www.maigoo.com/news/664816.html" target="_blank" title="中国西部国际博览城"><img src="https://image.maigoo.com/upload/images/20230411/14514264131_207x90.jpg" /></a></div> <div class="item"> <a href="https://www.maigoo.com/news/664810.html" target="_blank" title="武汉国际博览中心"><img src="https://image.maigoo.com/upload/images/20230411/14521091542_207x90.jpg" /></a></div> <div class="item"> <a href="https://www.maigoo.com/news/664832.html" target="_blank" title="南昌绿地国际博览中心"><img src="https://image.maigoo.com/upload/images/20230411/14524216090_207x90.jpg" /></a></div> <div class="item"> <a href="https://www.maigoo.com/news/664840.html" target="_blank" title="重庆国际博览中心"><img src="https://image.maigoo.com/upload/images/20230411/14530983557_207x90.jpg" /></a></div> <div class="item"> <a href="https://www.maigoo.com/news/664921.html" target="_blank" title="海南国际会展中心"><img src="https://image.maigoo.com/upload/images/20230411/14534992262_207x90.jpg" /></a></div> <div class="item"> <a href="https://www.maigoo.com/news/664935.html" target="_blank" title="南京国际展览中心"><img src="https://image.maigoo.com/upload/images/20230411/14540916134_207x90.jpg" /></a></div> <div class="item"> <a href="https://www.maigoo.com/news/664966.html" target="_blank" title="杭州国际博览中心"><img src="https://image.maigoo.com/upload/images/20230411/14543542530_207x90.jpg" /></a></div> <div class="item"> <a href="https://www.maigoo.com/news/665006.html" target="_blank" title="北京亦创国际会展中心"><img src="https://image.maigoo.com/upload/images/20230411/14545582898_207x90.jpg" /></a></div> <div class="item"> <a href="https://www.maigoo.com/news/665161.html" target="_blank" title="苏州国际博览中心"><img src="https://image.maigoo.com/upload/images/20230411/14555064510_207x90.jpg" /></a></div> <div class="item"> <a href="https://www.maigoo.com/news/665375.html" target="_blank" title="南宁国际会展中心"><img src="https://image.maigoo.com/upload/images/20230411/14561269229_207x90.jpg" /></a></div> <div class="clear"></div> </dd> </dl> <dl class="blockinfo rightlaylist1 "> <dt class="c666 dt">TOP展会榜</dt> <dd> <div class="itembox"> <a class="item c333 dhidden" target="_blank" href="https://www.maigoo.com/news/501483.html"><span class="num b n1">01</span> 中国十大展会</a> <a class="item c333 dhidden" target="_blank" href="https://www.maigoo.com/top/414628.html"><span class="num b n2">02</span> 世界十大著名展会</a> <a class="item c333 dhidden" target="_blank" href="https://www.maigoo.com/news/614690.html"><span class="num b n3">03</span> 十大商务部主办展会</a> <a class="item c333 dhidden" target="_blank" href="https://www.maigoo.com/news/614641.html"><span class="num b n4">04</span> 中国十大UFI认证展会</a> <a class="item c333 dhidden" target="_blank" href="https://www.maigoo.com/news/667029.html"><span class="num b n5">05</span> 中国十大进出口展会</a> </div> <div class="morebtn"> <a class="huanyipi style3" href="javascript:;" paramstr="rightlay_citiaotop10list,groupid:9677,page:1,num:5"><i class="iconfont icon-huanyihuan"></i> <span>换一批</span></a> </div> </dd> </dl> <dl class="blockinfo rightlaylist6 "> <dt class="c666 dt awz">行业品牌展示位</dt> <dd> <div class="item"> <a href="https://www.maigoo.com/brand/23333.html" target="_blank" title="广交会展馆"><img src="https://image.maigoo.com/upload/images/20211127/16344837470_207x90.gif" /></a></div> <div class="item"> <a href="https://www.maigoo.com/brand/38255.html" target="_blank" title="国家会展中心"><img src="https://image.maigoo.com/upload/images/20211016/18030465682_207x90.gif" /></a></div> <div class="item"> <a href="https://www.maigoo.com/brand/1637616.html" target="_blank" title="深圳国际会展中心"><img src="https://image.maigoo.com/upload/images/20210519/17252850880_207x90.gif" /></a></div> <div class="item"> <a href="https://www.maigoo.com/brand/23334.html" target="_blank" title="上海新国际博览中心SNIEC"><img src="https://image.maigoo.com/upload/images/20201212/09013773718_207x90.gif" /></a></div> <div class="item"> <a href="https://www.maigoo.com/brand/23339.html" target="_blank" title="深圳会展中心"><img src="https://image.maigoo.com/upload/images/20210330/17595141701_207x90.gif" /></a></div> <div class="item"> <a href="https://www.maigoo.com/brand/23337.html" target="_blank" title="国家会议中心"><img src="https://image.maigoo.com/upload/images/20221118/16193632132_207x90.gif" /></a></div> <div class="item"> <a href="https://www.maigoo.com/brand/23336.html" target="_blank" title="中国国际展览中心"><img src="https://image.maigoo.com/upload/images/20210330/17594948248_207x90.gif" /></a></div> <div class="item"> <a href="https://www.maigoo.com/brand/4171290.html" target="_blank" title="国家会展中心(天津)"><img src="https://image.maigoo.com/upload/images/20230907/18072585896_207x90.gif" /></a></div> <div class="item"> <a href="https://www.maigoo.com/brand/79587.html" target="_blank" title="上海世博展览馆"><img src="https://image.maigoo.com/upload/images/20210423/18144070417_207x90.gif" /></a></div> <div class="item"> <a href="https://www.maigoo.com/brand/79588.html" target="_blank" title="保利世贸博览馆"><img src="https://image.maigoo.com/upload/images/20210423/18144078305_207x90.gif" /></a></div> <div class="clear"></div> </dd> </dl> <dl class="blockinfo adsrbrand"> <dd> <div class="itembox"> <div class="ajaxload" paramstr="ads_rbrand,catid:2117"></div> </div> </dd> </dl> <dl class="blockinfo rightlaylist2 col3"> <dd> <div class="item"> <a href="https://www.maigoo.com/mingren/" title="名人" target="_blank" class="bgfff color6 dhidden line18em">名人</a> </div> <div class="item"> <a href="https://www.maigoo.com/zhanhui/" title="展会" target="_blank" class="bgfff color6 dhidden line18em">展会</a> </div> <div class="item"> <a href="https://www.maigoo.com/tuku/" title="装修图库" target="_blank" class="bgfff color6 dhidden line18em">装修图库</a> </div> <div class="item"> <a href="https://www.maigoo.com/brand10/list_4866.html" title="知识体系" target="_blank" class="bgfff color6 dhidden line18em">知识体系</a> </div> 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