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ARTICLES"}},{"@type":"ListItem","position":3,"item":{"@id":"https:\/\/www.fb101.com\/wine-importer-salary-survey-news-release\/","name":"Wine Importer salary survey news release"}}]}, {"@context":"https:\/\/schema.org\/","@type":"BlogPosting","@id":"https:\/\/www.fb101.com\/wine-importer-salary-survey-news-release\/#BlogPosting","url":"https:\/\/www.fb101.com\/wine-importer-salary-survey-news-release\/","inLanguage":"en","mainEntityOfPage":"https:\/\/www.fb101.com\/wine-importer-salary-survey-news-release\/","headline":"Wine Importer salary survey news release","description":"Wine and Spirit Importer Sales Force Salary Survey Results The results of the inaugural edition of the Brand Action Team Importer Connect salary survey have been released. \u201cOur goal was to establish benchmark medians and ranges of sales force salaries as a service to U.S. wine and spirit import companies,\u201d said Steve Raye, Managing Partner at industry consulting company Brand Action Team which conducted the study. Some of the key findings include base salary medians and range for the following positions: Bonuses represent a large portion of compensation with averages of 15-25% bonus incremental to base salary for the majority of companies surveyed. Surprisingly, there was a set of companies where bonuses were only a small portion of compensation. Typical benefits offered by importers include a 401K program with some sort of match, partially paid health care program and a dental plan. A company car is not a common part of compensation but a car allowance is. Travel to visit foreign suppliers is relatively limited: 1-2 trips per year for Market and Regional managers, while DVPs are more likely to make significantly more trips. According to Bill Earle, President of NABI, one of the survey sponsors, \u201cWe recognized a compelling","articleBody":"Wine and Spirit Importer Sales Force Salary Survey Results The results of the inaugural edition of the Brand Action Team Importer Connect salary survey have been released. \u201cOur goal was to establish benchmark medians and ranges of sales force salaries as a service to U.S. wine and spirit import companies,\u201d said Steve Raye, Managing Partner at industry consulting company Brand Action Team which conducted the study. Some of the key findings include base salary medians and range for the following positions: Bonuses represent a large portion of compensation with averages of 15-25% bonus incremental to base salary for the majority of companies surveyed. Surprisingly, there was a set of companies where bonuses were only a small portion of compensation. Typical benefits offered by importers include a 401K program with some sort of match, partially paid health care program and a dental plan. A company car is not a common part of compensation but a car allowance is. Travel to visit foreign suppliers is relatively limited: 1-2 trips per year for Market and Regional managers, while DVPs are more likely to make significantly more trips. According to Bill Earle, President of NABI, one of the survey sponsors, \u201cWe recognized a compelling need for importers to get a sense of compensation ranges for sales personnel. Going forward we will expand the research to report data by company size and region, but we hope this set of information will provide value to our members as well as the import community at large.\u201d Added Sid Patel of Beverage Trade Network, \u201cthere simply isn\u2019t a lot of publicly available information on the wine import industry as a whole, and we\u2019re pleased to be part of this first step in establishing some benchmark metrics.\u201d About Brand Action Team Brand Action Team is marketing consulting company specializing in beverage alcohol market. BAT\u2019s services include market research, brand development for new-to-the-world and new-to-the-US market, trade marketing and communications, social media marketing. Brand Action Team is one of the founders of the U.S. Drinks Conference and international symposium designed to educate international suppliers on the intricacies of the U.S. Three-Tier System. 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article-section"> <main id="main" class="site-main" role="main"> <header class="entry-header entry-header-article"> <div class="entry-meta-holder"> <div class="entry-meta info-div-vbar"><div class="meta-cats"><a class="post-cat button btn-color post-article-cat post-cat-32" href="https://www.fb101.com/category/magazine-layouts/">MAGAZINE ISSUE ARTICLES</a></div></div> </div> <div class="page-title"> <h1 class="entry-title">Wine Importer salary survey news release</h1> </div> <div class="entry-meta-holder"><div class="entry-meta info-div-dot_circle"><div class="meta-author meta-color"><div class="avatar-list"><div class="avatar-item"><img alt='' src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" data-src='https://secure.gravatar.com/avatar/3952023a0ebe29b68f92df94ccd46608?s=25&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/3952023a0ebe29b68f92df94ccd46608?s=50&d=mm&r=g 2x' class='lazyload avatar avatar-25 photo' height='25' width='25' decoding='async'/></div></div>By <a href="https://www.fb101.com/author/21232f297a57a5a743894a0e4a801fc3/" title="Posts by Food & Beverage Magazine" class="author url fn" rel="author">Food & Beverage Magazine</a></div><div class="meta-date"><a class="meta-color" href="https://www.fb101.com/wine-importer-salary-survey-news-release/"><span>March 17, 2014</span></a></div><div class="meta-readtime meta-color"><span>2 mins read</span></div></div><div class="entry-meta info-div-icon"><div class="meta-color meta-views"><a class="meta-color" href="https://www.fb101.com/wine-importer-salary-survey-news-release/"><span class="info-icon"><span class="icon-svg"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" width="24" height="24"><path fill="none" d="M0 0h24v24H0z"/><path d="M12 23a7.5 7.5 0 0 0 7.5-7.5c0-.866-.23-1.697-.5-2.47-1.667 1.647-2.933 2.47-3.8 2.47 3.995-7 1.8-10-4.2-14 .5 5-2.796 7.274-4.138 8.537A7.5 7.5 0 0 0 12 23zm.71-17.765c3.241 2.75 3.257 4.887.753 9.274-.761 1.333.202 2.991 1.737 2.991.688 0 1.384-.2 2.119-.595a5.5 5.5 0 1 1-9.087-5.412c.126-.118.765-.685.793-.71.424-.38.773-.717 1.118-1.086 1.23-1.318 2.114-2.78 2.566-4.462z"/></svg></span></span><span>160 Views</span></a></div></div></div> </header> <div class="entry-featured"><div class="media-holder"><a class="venobox" href="https://www.fb101.com/wp-content/uploads/2014/03/image0011.jpg"><div class="thumb-container" style="padding-bottom:100%;"><div class="bialty-container"><img width="300" height="300" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" data-src="https://www.fb101.com/wp-content/uploads/2014/03/image0011.jpg" class="lazyload attachment-large size-large wp-post-image" alt="Wine Importer salary survey news release" decoding="async" data-srcset="https://www.fb101.com/wp-content/uploads/2014/03/image0011.jpg 300w, https://www.fb101.com/wp-content/uploads/2014/03/image0011-120x120.jpg 120w, https://www.fb101.com/wp-content/uploads/2014/03/image0011-100x100.jpg 100w" data-sizes="auto" data-expand="0" loading="eager"></div> </div></a></div></div> <div class="entry-content article-content"> <div class="bialty-container"><p style="text-align: center;"><em>Wine and Spirit Importer Sales Force Salary Survey Results</em></p> <p><a href="https://www.fb101.com/wp-content/uploads/2014/03/image0011.jpg"><img fetchpriority="high" decoding="async" class="lazyload alignleft size-full wp-image-10336" alt="Wine Importer salary survey news release" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" data-src="https://www.fb101.com/wp-content/uploads/2014/03/image0011.jpg" width="300" height="300"></a>The results of the inaugural edition of the <a href="http://www.TheBrandActionTeam.com" target="_blank">Brand Action Team</a> Importer Connect salary survey have been released. “Our goal was to establish benchmark medians and ranges of sales force salaries as a service to U.S. wine and spirit import companies,” said Steve Raye, Managing Partner at industry consulting company Brand Action Team which conducted the study.</p> <p>Some of the key findings include base salary medians and range for the following positions:</p> <p><img decoding="async" class="lazyload size-full wp-image-10335 aligncenter" alt="Wine Importer salary survey news release" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" data-src="https://www.fb101.com/wp-content/uploads/2014/03/jpg" width="550" height="199"></p> <p><span style="line-height: 1.5em;">Bonuses represent a large portion of compensation with averages of 15-25% bonus incremental to base salary for the majority of companies surveyed. Surprisingly, there was a set of companies where bonuses were only a small portion of compensation.</span></p> <p>Typical benefits offered by importers include a 401K program with some sort of match, partially paid health care program and a dental plan. A company car is not a common part of compensation but a car allowance is.</p> <p>Travel to visit foreign suppliers is relatively limited: 1-2 trips per year for Market and Regional managers, while DVPs are more likely to make significantly more trips.</p> <p>According to Bill Earle, President of NABI, one of the survey sponsors, “We recognized a compelling need for importers to get a sense of compensation ranges for sales personnel. Going forward we will expand the research to report data by company size and region, but we hope this set of information will provide value to our members as well as the import community at large.” Added Sid Patel of Beverage Trade Network, “there simply isn’t a lot of publicly available information on the wine import industry as a whole, and we’re pleased to be part of this first step in establishing some benchmark metrics.”</p> <p><strong>About Brand Action Team</strong><br> <em>Brand Action Team is marketing consulting company specializing in beverage alcohol market. BAT’s services include market research, brand development for new-to-the-world and new-to-the-US market, trade marketing and communications, social media marketing. Brand Action Team is one of the founders of the U.S. Drinks Conference and international symposium designed to educate international suppliers on the intricacies of the U.S. Three-Tier System. 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