CINXE.COM

<!DOCTYPE html> <html lang="en-US"> <head> <meta charset="UTF-8" /><meta http-equiv="X-UA-Compatible" content="IE=edge" /><meta name="format-detection" content="telephone=no" /><meta name="viewport" content="width=device-width, initial-scale=1" /><meta name="description" content="As a global manufacturer of seasonings and food, the Ajinomoto Group feels people shouldn’t have to compromise when it comes to eating and living well. This is company’s approach to nutrition and we call it Nutrition Without Compromise. We all want to make healthy choices." /><meta name="title" content="Nutrition Without Compromise: Giving people delicious, personalized choices could be key to longer, healthier lives | Stories | The Ajinomoto Group Global Website - Eat Well, Live Well." /><meta name="og:url" content="https://www.ajinomoto.com/stories/nutrition-without-compromise-giving-people-delicious-personalized-choices-could-be-key-to-longer-healthier-lives" /><meta property="og:site_name" content="The Ajinomoto Group Global Website - Eat Well, Live Well." /><meta property="og:title" content="Nutrition Without Compromise: Giving people delicious, personalized choices could be key to longer, healthier lives | Stories | The Ajinomoto Group Global Website - Eat Well, Live Well." /><meta property="og:description" content="As a global manufacturer of seasonings and food, the Ajinomoto Group feels people shouldn’t have to compromise when it comes to eating and living well. This is company’s approach to nutrition and we call it Nutrition Without Compromise. We all want to make healthy choices." /><meta property="og:image" content="https://www.ajinomoto.com/cms_wp_ajnmt_global/wp-content/uploads/stories/jpg/GettyImages-1363535547-1200x630.jpg" /><meta property="og:type" content="article" /><meta name="twitter:description" content="As a global manufacturer of seasonings and food, the Ajinomoto Group feels people shouldn’t have to compromise when it comes to eating and living well. This is company’s approach to nutrition and we call it Nutrition Without Compromise. We all want to make healthy choices." /><meta name="twitter:card" content="summary_large_image" /><title>Nutrition Without Compromise: Giving people delicious, personalized choices could be key to longer, healthier lives | Stories | The Ajinomoto Group Global Website - Eat Well, Live Well.</title><link rel="canonical" href="https://www.ajinomoto.com/stories/nutrition-without-compromise-giving-people-delicious-personalized-choices-could-be-key-to-longer-healthier-lives" /><link rel="apple-touch-icon" sizes="512x512" href="/assets/img/apple-icon-512x512.png" /><link rel="apple-touch-icon" sizes="180x180" href="/assets/img/apple-icon-180x180.png" /><link rel="icon" type="image/png" sizes="512x512" href="/assets/img/android-icon-512x512.png" /><link rel="icon" type="image/png" sizes="180x180" href="/assets/img/android-icon-180x180.png" /><link rel="icon" type="image/x-icon" href="/favicon.ico" /><script>window.dataLayer = window.dataLayer || [];</script><script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start':new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0],j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src='https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f);})(window,document,'script','dataLayer','GTM-KD44LLG');</script><link rel='alternate' hreflang='x-default' href='https://www.ajinomoto.com/stories/nutrition-without-compromise-giving-people-delicious-personalized-choices-could-be-key-to-longer-healthier-lives' /><meta name='robots' content='max-image-preview:large' /><style>img:is([sizes="auto" i], [sizes^="auto," i]) { contain-intrinsic-size: 3000px 1500px }</style><link rel="alternate" hreflang="en" href="https://www.ajinomoto.com/stories/nutrition-without-compromise-giving-people-delicious-personalized-choices-could-be-key-to-longer-healthier-lives" /><link rel="alternate" hreflang="ar" href="https://www.ajinomoto.com/ar/stories/nutrition-without-compromise-giving-people-delicious-personalized-choices-could-be-key-to-longer-healthier-lives" /><link rel="alternate" hreflang="es" href="https://www.ajinomoto.com/es/stories/nutrition-without-compromise-giving-people-delicious-personalized-choices-could-be-key-to-longer-healthier-lives" /><link rel="alternate" hreflang="fr" href="https://www.ajinomoto.com/fr/stories/nutrition-without-compromise-giving-people-delicious-personalized-choices-could-be-key-to-longer-healthier-lives" /><link rel="alternate" hreflang="ko" href="https://www.ajinomoto.com/ko/stories/nutrition-without-compromise-giving-people-delicious-personalized-choices-could-be-key-to-longer-healthier-lives" /><link rel="alternate" hreflang="pt" href="https://www.ajinomoto.com/pt/stories/nutrition-without-compromise-giving-people-delicious-personalized-choices-could-be-key-to-longer-healthier-lives" /><link rel="alternate" hreflang="th" href="https://www.ajinomoto.com/th/stories/nutrition-without-compromise-giving-people-delicious-personalized-choices-could-be-key-to-longer-healthier-lives" /><link rel="alternate" hreflang="vi" href="https://www.ajinomoto.com/vi/stories/nutrition-without-compromise-giving-people-delicious-personalized-choices-could-be-key-to-longer-healthier-lives" /><link rel="alternate" hreflang="zh-CN" href="https://www.ajinomoto.com/zh-CN/stories/nutrition-without-compromise-giving-people-delicious-personalized-choices-could-be-key-to-longer-healthier-lives" /><link rel="alternate" hreflang="zh-TW" href="https://www.ajinomoto.com/zh-TW/stories/nutrition-without-compromise-giving-people-delicious-personalized-choices-could-be-key-to-longer-healthier-lives" /><link rel='dns-prefetch' href='//cdn.jsdelivr.net' /><style id='classic-theme-styles-inline-css' type='text/css'>/*! This file is auto-generated */.wp-block-button__link{color:#fff;background-color:#32373c;border-radius:9999px;box-shadow:none;text-decoration:none;padding:calc(.667em + 2px) calc(1.333em + 2px);font-size:1.125em}.wp-block-file__button{background:#32373c;color:#fff;text-decoration:none}</style><link rel='stylesheet' id='ajnmt-bundle-css' href='https://www.ajinomoto.com/assets/css/bundle.css?1672891701' type='text/css' media='all' /><script type="text/javascript" src="https://www.ajinomoto.com/assets/js/bundle.js?1672020018" id="jquery-js"></script><link rel="stylesheet" href="https://cdn.jsdelivr.net/npm/swiper@11/swiper-bundle.min.css"><link rel="stylesheet" id="ajnmt-main-css" href="/assets/css/main2024.css?1737595159" type="text/css" media="all"><script type="application/ld+json">{"@context": "https://schema.org","@type": "Article","mainEntityOfPage": {"@type": "WebPage","@id": "https://www.ajinomoto.com/stories/nutrition-without-compromise-giving-people-delicious-personalized-choices-could-be-key-to-longer-healthier-lives"},"headline": "Nutrition Without Compromise: Giving people delicious, personalized choices could be key to longer, healthier lives","description":"","image": {"@type": "ImageObject","url": "https://www.ajinomoto.com/cms_wp_ajnmt_global/wp-content/uploads/stories/jpg/GettyImages-1363535547-1200x630.jpg"},"url":"https://www.ajinomoto.com/stories/nutrition-without-compromise-giving-people-delicious-personalized-choices-could-be-key-to-longer-healthier-lives","articleBody":"People often say life is full of compromises. As consumers, all of us learn to balance what we want with what we need and can afford. That’s true too when it comes to eating. The foods we crave aren’t always what our bodies require. But what if we didn’t have to compromise when it came to good nutrition? What if—to quote another common saying—we could have our cake and eat it too?Nutrition without compromiseAs a global producer of seasonings and food, the Ajinomoto Group feels people shouldn’t have to compromise when it comes to eating and living well. This is company’s approach to nutrition and we call it Nutrition Without Compromise. We all want to make healthy choices. But even if certain foods are good for us, we won’t incorporate them into our diet unless they taste good and are available, affordable, and convenient to prepare.That’s why the Ajinomoto Group has long been working to provide global consumers with more nutritious and diverse choices that are delicious, accessible, and also respect local ways of life in the places where they’re sold. This means understanding consumer needs and engaging with local customs to offer healthy solutions ranging from delicious salt, sugar, and fat reduction, to promoting fruit and vegetable intake, to helping people consume both enough protein and a wider variety of protein sources.Learn more about our initiative for protein intake optimization Developing products to make everyday foods healthier and more satisfyingUsing its proprietary Palatability Design Technology, the company is developing products to make everyday foods healthier and more satisfying. This includes umami seasonings that boost flavor with less salt, and ingredients like Pal Sweet®, a low-calorie sweetener derived from protein-based amino-acids, used as a sugar substitute by consumers and commercial food producers alike. It is also applying enzyme preparations to reduce fat while maintaining richness in popular food brands like its Pure Select mayonnaise. Palatability Design Technology can benefit frozen food brands like its TAI PEI® line of Asian-inspired frozen entrées in multiple ways, from significant sodium and calorie reduction, to improved taste, texture, and mouth feel, to packaging that preserves freshness better and is more visible on store shelves and easier to reheat.Pal Sweet🄬 sold in JapanPure Select mayonnaise sold in JapanTAI PEI🄬Making products accessible for everyoneThe Ajinomoto Group develops products for local markets worldwide that improve access and convenience. These range from everyday flavor seasonings specific to countries like Brazil, Indonesia, Thailand, and Vietnam, to more unusual products, such as DeliDawa™ fermented bean powder, used to flavor stews in West Africa. Menu-specific seasonings like Cook Do® and Sajiku® tailored to local ingredients make cooking easier for people in countries throughout Asia, South America, and Africa. Accessibility is also about providing allergen-friendly choices like gluten-free Gyoza®, and protein alternatives for older people, like ready-to-eat protein-rich soup. Distribution solutions, such as expanding e-commerce and making more foods that can be stored at room temperature, are also key to expanding access to everyone.Cook Do®Sajiku® sold in IndonesiaThe Ajinomoto Group believes that when people everywhere have more choices, they’re more likely to make good ones and less likely to compromise, which can contribute to longer and healthier lives and ultimately benefit society as a whole. Through its approach of Nutrition Without Compromise, the Group is aiming to help extend the healthy life expectancy of one billion people by 2030. ","wordCount":"557","author": {"@type": "Organization","name": "The Ajinomoto Group","url":"https://www.ajinomoto.com"},"publisher": {"@type": "Organization","name": "The Ajinomoto Group","logo": {"@type": "ImageObject","url": "https://www.ajinomoto.com/assets/img/img_ogimg.png"}},"datePublished": "2022-03-22","dateModified": "2024-12-26"}</script></head> <body>  <noscript><iframe src="https://www.googletagmanager.com/ns.html?id=GTM-KD44LLG" height="0" width="0" style="display:none;visibility:hidden"></iframe></noscript>   <div class="wrapper">  <header id="header" class="header"> <div class="header-container"> <div class="header-title"><a href="https://www.ajinomoto.com" class="header-title__logo"><img class="header-title__logo__img" src="/assets/img/logo_aj.svg" width="120" height="85" alt="Ajinomoto Logo"/></a><a href="https://www.ajinomoto.com" class="header-title__label has-langs">the Ajinomoto Group Global Website</a></div><div class="header-utilities"> <a class="c-linkBtn header-utility__item stories" href="/stories"> <span class="c-linkBtn__text header-utility__item__text">Stories</span> </a> <nav class="header-utility"> <button type="button" id="menu-close" aria-label="Menu open" class="header-utility__item is-trigger js-menu"> <i class="trigger-line1"></i> <i class="trigger-line2"></i> <i class="trigger-line3"></i> </button> </nav></div> </div> <nav id="global-navi-new" class="l-gnav-new"><nav class="l-gnav-new-control"><button class="l-gnav-new-control__back" >Back</button><button class="l-gnav-new-control__close" aria-label="Close global menu" data-id="menu-close">Close</button></nav><div class="l-nav-search-sp"><form class="header-search-wide header-search-wide-sp" action="/search" method="get" role="search"><input type="text" title="Type search word here" name="pb_kw" tabindex="0" placeholder="Search Here " class="header-search-wide__input"><button type="submit" tabindex="-1" class="header-search-wide__submit"><img src="/assets/img/ico_search_header.svg" width="16" height="16" alt="Search"></button></form></div><div class="l-nav-new-nav"><a href="https://www.ajinomoto.com" class="l-gnav-new__title"><img class="l-gnav-new__title__img" src="/assets/img/logo_aj.svg" width="120" height="85" alt="Eat Well , Live Well. Ajinomoto" /></a><button type="button" id="search-close" aria-label="Search open" class="header-utility__item is-trigger js-search"><img class="header-utility__item__ico to-open-search" src="/assets/img/ico_search.svg" width="16" height="16" alt="Open Search" /><img class="header-utility__item__ico to-close-search" src="/assets/img/ico_close.svg" width="16" height="16" alt="Close Search" /></button><div class="l-gnav-new-tab"><nav class="l-gnav-new-tab__list"><button class="l-gnav-new-tab__list__item is-active" data-id="tab-a">About Us</button><button class="l-gnav-new-tab__list__item " data-id="tab-b">Science and Health</button><button class="l-gnav-new-tab__list__item " data-id="tab-c">Products and Innovation</button><div class="l-gnav-new-tab__list__border"></div></nav></div> <ul class="l-gnav-new-sp-list"> <li class="l-gnav-new-sp-list__item"> <span class="l-gnav-new-sp-list__text">About Us</span> <ul class="l-gnav-new-sp-list-child"> <li class="l-gnav-new-sp-list-child__item"><a class="l-gnav-new-sp-list-child__text" href="/aboutus">About the Ajinomoto Group</a></li> <li class="l-gnav-new-sp-list-child__item"><a class="l-gnav-new-sp-list-child__text" href="https://www.ajinomoto.co.jp/company/en/ir/?scid=av_ot_pc_comehead_ir" target="_blank" rel="noopener">Investors</a></li> <li class="l-gnav-new-sp-list-child__item"><a class="l-gnav-new-sp-list-child__text" href="/nutrition">Nutrition</a></li> <li class="l-gnav-new-sp-list-child__item"><a class="l-gnav-new-sp-list-child__text" href="/careers">Career</a></li> </ul> </li> <li class="l-gnav-new-sp-list__item"> <span class="l-gnav-new-sp-list__text">Science and Health</span> <ul class="l-gnav-new-sp-list-child"> <li class="l-gnav-new-sp-list-child__item"><a class="l-gnav-new-sp-list-child__text" href="/amino-acids">Amino Acids</a></li> <li class="l-gnav-new-sp-list-child__item"><a class="l-gnav-new-sp-list-child__text" href="/umami">Umami</a></li> <li class="l-gnav-new-sp-list-child__item"><a class="l-gnav-new-sp-list-child__text" href="/msg">MSG (Monosodium Glutamate)</a></li> <li class="l-gnav-new-sp-list-child__item"><a class="l-gnav-new-sp-list-child__text" href="/umami/umami_recipes">Umami Recipes</a></li> </ul> </li> <li class="l-gnav-new-sp-list__item"> <span class="l-gnav-new-sp-list__text">Products and Innovation</span> <ul class="l-gnav-new-sp-list-child"> <li class="l-gnav-new-sp-list-child__item"><a class="l-gnav-new-sp-list-child__text" href="/business">Our Businesses</a></li> <li class="l-gnav-new-sp-list-child__item"><a class="l-gnav-new-sp-list-child__text" href="/brands">Our Brands</a></li> <li class="l-gnav-new-sp-list-child__item"><a class="l-gnav-new-sp-list-child__text" href="/quality_assurance">Quality Assurance</a></li> <li class="l-gnav-new-sp-list-child__item"><a class="l-gnav-new-sp-list-child__text" href="/innovation">Innovation</a></li> </ul> </li> </ul><nav class="l-gnav-new-utility"><a class="l-gnav-new-utility__item is-stories " href="/stories"><span class="l-gnav-new-utility__text">Stories</span></a><a class="l-gnav-new-utility__item is-sustainability " href="/sustainability"><span class="l-gnav-new-utility__text">Sustainability</span><img class="l-gnav-new-utility__img" src="/assets/img/header_ph_sustainability.png" alt=""></a><a class="l-gnav-new-utility__item is-media " href="/media"><span class="l-gnav-new-utility__text">Media</span><img class="l-gnav-new-utility__img" src="/assets/img/header_ph_media.png" alt=""></a><form class="header-search-wide header-search-wide-pc" action="/search" method="get" role="search"><input type="text" title="Type search word here" name="pb_kw" tabindex="0" placeholder="Search Here " class="header-search-wide__input"><button type="submit" tabindex="-1" class="header-search-wide__submit"><img src="/assets/img/ico_search_header.svg" width="16" height="16" alt="Search"></button></form></nav> <div class="l-gnav-edge"> <a class="header-utility__item header-contact" href="/contactus"> <span class="header-utility__item__text">Contact Us</span> </a> <div class="header-utility__item header-langs notranslate nturl"> <span class="header-utility__item__text">Language</span> <button type="button" class="header-langs__current">EN</button> <nav class="header-langs__list"> <a href="/" title="English" class="header-langs__item nturl">EN</a> <a href="/ar/" title="Arabic" class="header-langs__item nturl">AR</a> <a href="/es/" title="Spanish" class="header-langs__item nturl">ES</a> <a href="/fr/" title="French" class="header-langs__item nturl">FR</a> <a href="/ko/" title="Korean" class="header-langs__item nturl">KO</a> <a href="/pt/" title="Portuguese" class="header-langs__item nturl">PT</a> <a href="/th/" title="Thai" class="header-langs__item nturl">TH</a> <a href="/vi/" title="Vietnamese" class="header-langs__item nturl">VI</a> <a href="/zh-CN/" title="Chinese (Simplified)" class="header-langs__item nturl">ZH-CN</a> <a href="/zh-TW/" title="Chinese (Traditional)" class="header-langs__item nturl">ZH-TW</a> </nav> </div> </div></div><div id="l-gnav-new-contents" class="l-gnav-new-contents"><ul id="tab-a" class="l-gnav-new-contents__main is-active"><li class="l-gnav-new-contents__main__list"><a class="l-gnav-new-contents__main__list__item" href="/aboutus">About the Ajinomoto Group</a></li><li class="l-gnav-new-contents__main__list"><a class="l-gnav-new-contents__main__list__item c-link--blank" href="https://www.ajinomoto.co.jp/company/en/ir/?scid=av_ot_pc_comehead_ir" target=”_blank”>Investors</a></li><li class="l-gnav-new-contents__main__list"><a class="l-gnav-new-contents__main__list__item" href="/nutrition">Nutrition</a></li><li class="l-gnav-new-contents__main__list"><a href="/careers" class="l-gnav-new-contents__main__list__item">Careers</a></li></ul><ul id="tab-b" class="l-gnav-new-contents__main "><li class="l-gnav-new-contents__main__list"><a href="/amino-acids" class="l-gnav-new-contents__main__list__item">Amino Acids</a></li><li class="l-gnav-new-contents__main__list"><a href="/umami" class="l-gnav-new-contents__main__list__item">Umami</a></li><li class="l-gnav-new-contents__main__list"><a href="/msg" class="l-gnav-new-contents__main__list__item">MSG (Monosodium Glutamate)</a></li><li class="l-gnav-new-contents__main__list"><a href="/umami/umami_recipes" class="l-gnav-new-contents__main__list__item">Umami Recipes</a></li></ul><ul id="tab-c" class="l-gnav-new-contents__main "><li class="l-gnav-new-contents__main__list"><a href="/business" class="l-gnav-new-contents__main__list__item">Our Businesses</a></li><li class="l-gnav-new-contents__main__list"><a href="/brands" class="l-gnav-new-contents__main__list__item">Our Brands</a></li><li class="l-gnav-new-contents__main__list"><a href="/quality_assurance" class="l-gnav-new-contents__main__list__item">Quality Assurance</a></li><li class="l-gnav-new-contents__main__list"><a href="/innovation" class="l-gnav-new-contents__main__list__item">Innovation</a></li></ul></div></nav><form class="header-search" action="/search" method="get" role="search"><input type="text" title="Type search word here" name="pb_kw" tabindex="0" placeholder="Search Here" class="header-search__input"><button type="submit" tabindex="-1" class="header-search__submit"><img src="/assets/img/ico_search.svg" width="16" height="16" alt="Search" /></button></form> </header>   <main class="main"> <nav class='p-breadcrumbs' style=''><ul class='p-breadcrumbs__list' itemscope itemtype='https://schema.org/BreadcrumbList'><li class='p-breadcrumbs__item' itemprop='itemListElement' itemscope itemtype='https://schema.org/ListItem'><a href='https://www.ajinomoto.com' class='p-breadcrumbs__link' itemprop='item'><span itemprop='name'>Home</span></a><meta itemprop='position' content='1' /></li><li class='p-breadcrumbs__item' itemprop='itemListElement' itemscope itemtype='https://schema.org/ListItem'><a href='https://www.ajinomoto.com/stories' class='p-breadcrumbs__link' itemprop='item'><span itemprop='name'>Stories</span></a><meta itemprop='position' content='2' /> </li><li class='p-breadcrumbs__item' itemprop='itemListElement' itemscope itemtype='https://schema.org/ListItem'><span class='p-breadcrumbs__link' itemprop='name'>Nutrition Without Compromise: Giving people delicious, personalized choices could be key to longer, healthier lives</span><meta itemprop='position' content='3' /></li></ul></nav><div class="p-hero is-stories-article"> <section class="p-hero__body container"> <h1 class="p-hero__title u-al--left">Nutrition Without Compromise: Giving people delicious, personalized choices could be key to longer, healthier lives</h1> </section> <figure class="p-hero__figure"> <picture> <source srcset="https://www.ajinomoto.com/cms_wp_ajnmt_global/wp-content/uploads/stories/jpg/GettyImages-1363535547-720x640.jpg" media="(max-width:767px)" class="p-hero__figure-image" /> <img src="https://www.ajinomoto.com/cms_wp_ajnmt_global/wp-content/uploads/stories/jpg/GettyImages-1363535547-1920x910.jpg" width="1920" height="910" alt="" class="p-hero__figure-image" decoding="async" /> </picture> </figure> </div> <div class="container"> <div class="stories-article-wrapper"> <div class="stories-article"> <p class="stories-reading-time">Reading Time: 5minutes</p> <nav class="c-tag-lists"><a href="https://www.ajinomoto.com/stories/tags/health-and-well-being" class="c-tag-lists__tag--concrete">Health and Well-being</a><a href="https://www.ajinomoto.com/stories/tags/nutrition" class="c-tag-lists__tag--concrete">Nutrition</a><a href="https://www.ajinomoto.com/stories/tags/purpose" class="c-tag-lists__tag--concrete">Purpose</a><a href="https://www.ajinomoto.com/stories/tags/sustainability" class="c-tag-lists__tag--concrete">Sustainability / SDGs</a></nav> <div class="stories-hero-sp"> <figure class="stories-hero-sp__figure"> <img src="https://www.ajinomoto.com/cms_wp_ajnmt_global/wp-content/uploads/stories/jpg/GettyImages-1363535547-1920x910.jpg" width="1920" height="910" alt="" class="p-hero__figure-image" decoding="async" /> </figure> </div> <nav class="stories-tbl-contents is-loading"> <h2 class="stories-tbl-contents__heading">Table of Contents</h2> </nav> <div class="stories-body"> <div class="c-text"><p>People often say life is full of compromises. As consumers, all of us learn to balance what we want with what we need and can afford. That’s true too when it comes to eating. The foods we crave aren’t always what our bodies require. But what if we didn’t have to compromise when it came to good nutrition? What if—to quote another common saying—we could have our cake and eat it too?</p> </div> <h2 class="c-heading-02" id="cf_block_1_cf_heading_txt">Nutrition without compromise</h2> <div class="c-text"><p>As a global producer of seasonings and food, the Ajinomoto Group feels people shouldn’t have to compromise when it comes to eating and living well. This is company’s approach to nutrition and we call it <a href="https://www.ajinomoto.com/nutrition/our-approach-to-nutrition-nutrition-without-compromise">Nutrition Without Compromise</a>. We all want to make healthy choices. But even if certain foods are good for us, we won’t incorporate them into our diet unless they taste good and are available, affordable, and convenient to prepare.</p> </div> <div class="c-text"><p>That’s why the Ajinomoto Group has long been working to provide global consumers with more nutritious and diverse choices that are delicious, accessible, and also respect local ways of life in the places where they’re sold. This means understanding consumer needs and engaging with local customs to offer healthy solutions ranging from delicious salt, sugar, and fat reduction, to promoting fruit and vegetable intake, to helping people consume both enough protein and a wider variety of protein sources.</p> </div> <div class="row"> <div class="col-24 "> <div class="c-media-block"> <figure class="c-media-block__figure " role="group"> <img src="https://www.ajinomoto.com/cms_wp_ajnmt_global/wp-content/uploads/nutrition/jpg/our_approach_01_d.jpg" width="1696" height="868" alt="What is nutrition without compromise" loading="lazy" /> </figure> </div> </div> </div> <ul class="p-list--circle" > <li class="p-list__item"><a href="https://www.ajinomoto.com/nutrition/protein-intake-optimization" target="_self" rel="" class="c-link--none">Learn more about our initiative for protein intake optimization </a> </li> </ul> <h2 class="c-heading-02" id="cf_block_6_cf_heading_txt">Developing products to make everyday foods healthier and more satisfying</h2> <div class="c-text"><p>Using its proprietary Palatability Design Technology, the company is developing products to make everyday foods healthier and more satisfying. This includes umami seasonings that boost flavor with less salt, and ingredients like<a href="https://www.ajinomoto.com.my/brands/retail-product/pal-sweet"> Pal Sweet<sup>®</sup></a>, a low-calorie sweetener derived from protein-based amino-acids, used as a sugar substitute by consumers and commercial food producers alike. It is also applying enzyme preparations to reduce fat while maintaining richness in popular food brands like its Pure Select mayonnaise. Palatability Design Technology can benefit frozen food brands like its <a href="https://www.taipeifood.com/">TAI PEI<sup>®</sup></a> line of Asian-inspired frozen entrées in multiple ways, from significant sodium and calorie reduction, to improved taste, texture, and mouth feel, to packaging that preserves freshness better and is more visible on store shelves and easier to reheat.</p> </div> <div class="row"> <div class="col-24 col-8-md "> <div class="c-media-block"> <figure class="c-media-block__figure " role="group"> <img src="https://www.ajinomoto.com/cms_wp_ajnmt_global/wp-content/uploads/stories/jpg/c61bdf2e47e18e21e51ed29eddc58295-539x750.jpg" width="539" height="750" alt="Pal Sweet sold in Japan" loading="lazy" /> </figure> <p class="c-media-block__caption">Pal Sweet🄬 sold in Japan</p> </div> </div> <div class="col-24 col-8-md "> <div class="c-media-block"> <figure class="c-media-block__figure " role="group"> <img src="https://www.ajinomoto.com/cms_wp_ajnmt_global/wp-content/uploads/stories/jpg/5b9731b7091825fb8baf81e26c899894-379x750.jpg" width="379" height="750" alt="Pure Select mayonnaise sold in Japan" loading="lazy" /> </figure> <p class="c-media-block__caption">Pure Select mayonnaise sold in Japan</p> </div> </div> <div class="col-24 col-8-md "> <div class="c-media-block"> <figure class="c-media-block__figure " role="group"> <img src="https://www.ajinomoto.com/cms_wp_ajnmt_global/wp-content/uploads/stories/jpg/jp_19_TAIPEI_beefbroccoli-750x622.jpg" width="750" height="622" alt="TAI PEI🄬" loading="lazy" /> </figure> <p class="c-media-block__caption">TAI PEI🄬</p> </div> </div> </div> <h2 class="c-heading-02" id="cf_block_9_cf_heading_txt">Making products accessible for everyone</h2> <div class="c-text"><p>The Ajinomoto Group develops products for local markets worldwide that improve access and convenience. These range from everyday flavor seasonings specific to countries like Brazil, Indonesia, Thailand, and Vietnam, to more unusual products, such as<a href="https://www.ajinomoto.com/stories/spilling-the-beans-on-umami-a-traditional-nigerian-seasoning-gets-a-commercial-makeover"> DeliDawa™</a> fermented bean powder, used to flavor stews in West Africa. Menu-specific seasonings like Cook Do<sup>®</sup> and <a href="https://www.ajinomoto.co.id/en/product-recipe/produk-retail/sajiku-tepung-bumbu">Sajiku<sup>®</sup></a> tailored to local ingredients make cooking easier for people in countries throughout Asia, South America, and Africa. Accessibility is also about providing allergen-friendly choices like gluten-free Gyoza<sup>®</sup>, and protein alternatives for older people, like ready-to-eat protein-rich soup. Distribution solutions, such as expanding e-commerce and making more foods that can be stored at room temperature, are also key to expanding access to everyone.</p> </div> <div class="row"> <div class="col-24 col-8-md "> <div class="c-media-block"> <figure class="c-media-block__figure " role="group"> <img src="https://www.ajinomoto.com/cms_wp_ajnmt_global/wp-content/uploads/stories/jpg/6861c1cb96c4e164b74edbf3904e69f4-750x563.jpg" width="750" height="563" alt="Cook Do®" loading="lazy" /> </figure> <p class="c-media-block__caption">Cook Do®</p> </div> </div> <div class="col-24 col-8-md "> <div class="c-media-block"> <figure class="c-media-block__figure " role="group"> <img src="https://www.ajinomoto.com/cms_wp_ajnmt_global/wp-content/uploads/stories/png/226b59a08cb9284ca0d7e5f921fb7ad5-614x750.png" width="614" height="750" alt="Sajiku® sold in Indonesia" loading="lazy" /> </figure> <p class="c-media-block__caption">Sajiku® sold in Indonesia</p> </div> </div> </div> <div class="c-text"><p>The Ajinomoto Group believes that when people everywhere have more choices, they’re more likely to make good ones and less likely to compromise, which can contribute to longer and healthier lives and ultimately benefit society as a whole. Through its approach of Nutrition Without Compromise, the Group is aiming to help extend the healthy life expectancy of one billion people by 2030.</p> </div>  </div> <nav class="c-tag-lists"><a href="https://www.ajinomoto.com/stories/tags/health-and-well-being" class="c-tag-lists__tag--concrete">Health and Well-being</a><a href="https://www.ajinomoto.com/stories/tags/nutrition" class="c-tag-lists__tag--concrete">Nutrition</a><a href="https://www.ajinomoto.com/stories/tags/purpose" class="c-tag-lists__tag--concrete">Purpose</a><a href="https://www.ajinomoto.com/stories/tags/sustainability" class="c-tag-lists__tag--concrete">Sustainability / SDGs</a></nav><div class="stories-published-date"> <time class="stories-published-date__label">Published in March 2022</time> </div> <nav class="p-share"> <a href="https://www.facebook.com/sharer.php?src=bm&u=https://www.ajinomoto.com/stories/nutrition-without-compromise-giving-people-delicious-personalized-choices-could-be-key-to-longer-healthier-lives&t=Nutrition Without Compromise: Giving people delicious, personalized choices could be key to longer, healthier lives" target="_blank" rel="noopener" title="Facebook" class="p-share__link"><img src="/assets/img/ico_facebook_b.svg" width="32" height="32" alt="Facebook"></a> <a href="https://twitter.com/share?text=Nutrition Without Compromise: Giving people delicious, personalized choices could be key to longer, healthier lives&url=https://www.ajinomoto.com/stories/nutrition-without-compromise-giving-people-delicious-personalized-choices-could-be-key-to-longer-healthier-lives" target="_blank" rel="noopener" title="Twitter" class="p-share__link"><img src="/assets/img/ico_twitter_b.svg" width="32" height="32" alt="Twitter"></a> <a href="https://www.linkedin.com/shareArticle?mini=true&url=https://www.ajinomoto.com/stories/nutrition-without-compromise-giving-people-delicious-personalized-choices-could-be-key-to-longer-healthier-lives&title=Nutrition Without Compromise: Giving people delicious, personalized choices could be key to longer, healthier lives&source=https://www.ajinomoto.com/stories/nutrition-without-compromise-giving-people-delicious-personalized-choices-could-be-key-to-longer-healthier-lives" target="_blank" rel="noopener" title="LinkedIn" class="p-share__link"><img src="/assets/img/ico_linkdin_b.svg" width="32" height="32" alt="Linkdin"></a> </nav> </div> <div class="stories-related-list"> <div class="stories-related-list__inner"> <h2 class="stories-related-list__heading">Related Contents</h2> <section class="stories-related-item"> <a href="https://www.ajinomoto.com/stories/learning-to-fish" class="stories-related-item__link"> <figure class="stories-related-item__thumb" role="group"> <img src="https://www.ajinomoto.com/cms_wp_ajnmt_global/wp-content/uploads/stories/jpg/Vietnam-School-Meal-Project-1-scaled-e1668645083335-854x480.jpg" width="854" height="480" alt="" loading="lazy" /> </figure> <div class="stories-related-item__title"> <h2>A school lunch program in Vietnam aims to improve children’s health</h2> <span class="c-linkText">Read more</span> </div> </a> </section> <section class="stories-related-item"> <a href="https://www.ajinomoto.com/stories/taste-you-can-hear" class="stories-related-item__link"> <figure class="stories-related-item__thumb" role="group"> <img src="https://www.ajinomoto.com/cms_wp_ajnmt_global/wp-content/uploads/stories/jpg/taste_pc-854x480.jpg" width="854" height="480" alt="" loading="lazy" /> </figure> <div class="stories-related-item__title"> <h2>Taste you can hear: teaching children lifelong healthy eating</h2> <span class="c-linkText">Read more</span> </div> </a> </section> <section class="stories-related-item"> <a href="https://www.ajinomoto.com/stories/good-eating-habits-start-young" class="stories-related-item__link"> <figure class="stories-related-item__thumb" role="group"> <img src="https://www.ajinomoto.com/cms_wp_ajnmt_global/wp-content/uploads/stories/jpg/Good-eating-habits-start-young-854x480.jpg" width="854" height="480" alt="" loading="lazy" /> </figure> <div class="stories-related-item__title"> <h2>Eating habits start young: getting kids out of the classroom, onto the farm and into the kitchen</h2> <span class="c-linkText">Read more</span> </div> </a> </section> <h2 class="stories-related-list__heading">Stories with the same keywords</h2> <nav class="c-tag-lists"><a href="https://www.ajinomoto.com/stories/tags/health-and-well-being" class="c-tag-lists__tag--concrete">Health and Well-being</a><a href="https://www.ajinomoto.com/stories/tags/nutrition" class="c-tag-lists__tag--concrete">Nutrition</a><a href="https://www.ajinomoto.com/stories/tags/purpose" class="c-tag-lists__tag--concrete">Purpose</a><a href="https://www.ajinomoto.com/stories/tags/sustainability" class="c-tag-lists__tag--concrete">Sustainability / SDGs</a></nav> <a href="/stories" class="c-linkBtn u-mt-middle stories-related-nav__link"> <span class="c-linkBtn__text">View All Stories</span> </a> </div> </div> <div class="stories-related-nav" aria-expanded="true"> <button class="stories-related-nav__toggler" aria-controls="stories-related-nav-group"><span>Close</span></button> <div id="stories-related-nav-group" class="stories-related-nav__group" aria-hidden="false"> <a href="https://www.ajinomoto.com/stories" class="stories-related-nav__back"><span>All Stories</span></a> <a href="https://www.ajinomoto.com/stories/tags/sustainability" class="stories-related-nav__search"><span>Related Stories</span></a> </div> </div> </div> </div>  <div class="p-message-block"> <div class="p-message-header"> <p class="p-message-header__logo"><img src="/assets/img/corporate-message/icon_ajinomoto_logo.svg" alt="Eat Well, Live Well. AJINOMOTO." class="notranslate" width="85" height="60" loading="lazy" /></p> <div class="p-message-text"> <p class="p-message-text__title"><span class="notranslate">The Ajinomoto Group is contributing to the well-being of all human beings, <br>our society and our planet with "AminoScience".</span></p> </div> </div> <div class="p-message-img"></div> </div> <div class="container"> <hr class="c-hr--black" /> <h2 class="c-heading-02">Stories you may like</h2> <div class="stories-entries stories-archives row-masonry u-mb-middle"> <a href="https://www.ajinomoto.com/stories/learning-to-fish" class="stories-entry is-archive" title="A school lunch program in Vietnam aims to improve children’s health"> <figure class="stories-entry__thumb" role="group"> <img src="https://www.ajinomoto.com/cms_wp_ajnmt_global/wp-content/uploads/stories/jpg/Vietnam-School-Meal-Project-1-scaled-e1668645083335-854x480.jpg" alt="Vietnam School Meal Project" width="854" height="480" loading="lazy"> </figure> <section class="stories-entry__section"> <h2 class="stories-entry__section__ttl">A school lunch program in Vietnam aims to improve children’s health</h2> <ul class="stories-entry__tag"><li>Health and Well-being</li><li>Nutrition</li><li>Purpose</li><li>Sustainability / SDGs</li></ul> </section> </a> <a href="https://www.ajinomoto.com/stories/a-local-approach-to-improving-nutrition-in-japan-targets-vegetable-consumption" class="stories-entry is-archive" title="A local approach to improving nutrition in Japan targets vegetable consumption"> <figure class="stories-entry__thumb" role="group"> <img src="https://www.ajinomoto.com/cms_wp_ajnmt_global/wp-content/uploads/stories/jpg/Love-Vege-Hero-854x480.jpg" alt="" width="854" height="480" loading="lazy"> </figure> <section class="stories-entry__section"> <h2 class="stories-entry__section__ttl">A local approach to improving nutrition in Japan targets vegetable consumption</h2> <ul class="stories-entry__tag"><li>Health and Well-being</li><li>Nutrition</li><li>Purpose</li><li>Sustainability / SDGs</li></ul> </section> </a> <a href="https://www.ajinomoto.com/stories/tokyo-n4g-summit-brings-world-together-to-tackle-global-nutrition-challenges" class="stories-entry is-archive" title="Tokyo N4G Summit brings world together to tackle global nutrition challenges"> <figure class="stories-entry__thumb" role="group"> <img src="https://www.ajinomoto.com/cms_wp_ajnmt_global/wp-content/uploads/stories/jpg/hero_n4g_pc-854x480.jpg" alt="" width="854" height="480" loading="lazy"> </figure> <section class="stories-entry__section"> <h2 class="stories-entry__section__ttl">Tokyo N4G Summit brings world together to tackle global nutrition challenges</h2> <ul class="stories-entry__tag"><li>Health and Well-being</li><li>Nutrition</li><li>Purpose</li><li>Sustainability / SDGs</li></ul> </section> </a> </div> <div class="stories-keys"> <h2 class="c-heading2">Featured Keywords</h2> <nav class="c-tag-lists"> <a href="https://www.ajinomoto.com/stories/tags/amino-acid" class="c-tag-lists__tag--concrete">Amino Acids</a> <a href="https://www.ajinomoto.com/stories/tags/diversity" class="c-tag-lists__tag--concrete">Diversity</a> <a href="https://www.ajinomoto.com/stories/tags/environment" class="c-tag-lists__tag--concrete">Environment</a> <a href="https://www.ajinomoto.com/stories/tags/health-and-well-being" class="c-tag-lists__tag--concrete">Health and Well-being</a> <a href="https://www.ajinomoto.com/stories/tags/innovation" class="c-tag-lists__tag--concrete">Innovation</a> <a href="https://www.ajinomoto.com/stories/tags/japanese-cuisine" class="c-tag-lists__tag--concrete">japanese cuisine</a> <a href="https://www.ajinomoto.com/stories/tags/nutrition" class="c-tag-lists__tag--concrete">Nutrition</a> <a href="https://www.ajinomoto.com/stories/tags/plastic-waste" class="c-tag-lists__tag--concrete">Plastic Waste</a> <a href="https://www.ajinomoto.com/stories/tags/purpose" class="c-tag-lists__tag--concrete">Purpose</a> <a href="https://www.ajinomoto.com/stories/tags/short-content" class="c-tag-lists__tag--concrete">Short Content</a> <a href="https://www.ajinomoto.com/stories/tags/sports" class="c-tag-lists__tag--concrete">Sports</a> <a href="https://www.ajinomoto.com/stories/tags/sustainability" class="c-tag-lists__tag--concrete">Sustainability / SDGs</a> <a href="https://www.ajinomoto.com/stories/tags/umami" class="c-tag-lists__tag--concrete">Umami</a> </nav> </div> </div>  </main>  <footer class="footer"> <div class="footer__sitemap"><div class="footer__sitemap-in"><nav class="footer__menu"><ul class="footer__menu-list"><li class="footer__menu-item"><span class="footer__menu-trigger js-footer"><p class="footer__menu-title"><span class="footer__menu-link-text">About Us</span></p></span><div class="footer__submenu"><div class="footer__submenu-in"><ul class="footer__submenu-list"><li class="footer__submenu-item"><a class="footer__submenu-link" href="/aboutus">About the Ajinomoto Group</a></li><li class="footer__submenu-item"><a class="footer__submenu-link c-link--blank" href="https://www.ajinomoto.co.jp/company/en/ir/?scid=av_ot_pc_comehead_ir" target="_blank" rel="noopener">Investors</a></li><li class="footer__submenu-item"><a class="footer__submenu-link" href="/sustainability/">Sustainability</a></li><li class="footer__submenu-item"><a class="footer__submenu-link" href="/nutrition">Nutrition</a></li><li class="footer__submenu-item"><a class="footer__submenu-link" href="/careers">Careers</a></li></ul></div></div></li><li class="footer__menu-item"><span class="footer__menu-trigger js-footer"><p class="footer__menu-title"><span class="footer__menu-link-text">Science and Health</span></p></span><div class="footer__submenu"><div class="footer__submenu-in"><ul class="footer__submenu-list"><li class="footer__submenu-item"><a class="footer__submenu-link" href="/amino-acids">Amino Acids</a></li><li class="footer__submenu-item"><a class="footer__submenu-link" href="/umami">Umami</a></li><li class="footer__submenu-item"><a class="footer__submenu-link" href="/msg">MSG</a></li><li class="footer__submenu-item"><a class="footer__submenu-link" href="/umami/umami_recipes">Umami Recipes</a></li></ul></div></div></li><li class="footer__menu-item"><span class="footer__menu-trigger js-footer"><p class="footer__menu-title"><span class="footer__menu-link-text">Products and Innovation</span></p></span><div class="footer__submenu"><div class="footer__submenu-in"><ul class="footer__submenu-list"><li class="footer__submenu-item"><a class="footer__submenu-link" href="/business">Our Businesses</a></li><li class="footer__submenu-item"><a class="footer__submenu-link" href="/brands">Our Brands</a></li><li class="footer__submenu-item"><a class="footer__submenu-link" href="/quality_assurance">Quality Assurance</a></li><li class="footer__submenu-item"><a class="footer__submenu-link" href="/innovation">Innovation</a></li></ul></div></div></li></ul></nav><div class="footer__sitemap-item"><div class="footer__sitemap-item-sp"><p class="footer__sitemap-title"><span class="footer__menu-link-text">Official SNS Account</span></p><ul class="footer__sns"><li class="footer__sns-item"><a class="footer__sns-link" href="https://www.linkedin.com/company/ajinomoto-co--inc-/" target="_blank" rel="noopener"><img class="footer__sns-image" src="/assets/img/ico_linkdin.svg" width="32" height="32" alt="LinkedIn" loading="lazy"></a></li></ul></div><a href="/aboutus/ajipanda-official-page" class="footer-add-menu"><img src="/assets/img/ico_ajipanda.svg" alt="Ajipanda" width="24" height="20" class="footer-add-menu__symbol" loading="lazy"><span class="footer-add-menu__link">AjiPanda Official Page</span></a></div></div></div><p class="footer__lang-message container">Machine Translated</p><div class="footer__in"><ul class="footer__navi"><li class="footer__navi-item"><a class="footer__navi-link" href="/sitemap">Site map</a></li><li class="footer__navi-item"><a class="footer__navi-link" href="/privacy_policy">Privacy Policy</a></li><li class="footer__navi-item"><a class="footer__navi-link" href="/terms_of_use">Terms of Use</a></li><li class="footer__navi-item"><a class="footer__navi-link" href="/social_media">Social Media Guideline</a></li><li class="footer__navi-item"><a class="footer__navi-link" href="/accessibility">Accessibility</a></li><li class="footer__navi-item"><a class="footer__navi-link" href="/contactus">Contact Us</a></li></ul><p class="footer__copy"><small class="footer__copy-text">© 2019 - 2025 Ajinomoto Co., Inc.</small></p></div></footer>  </div>  <script type="text/javascript" src="https://cdn.jsdelivr.net/npm/swiper@11/swiper-bundle.min.js" id="ajnmt-swiper-bundle-js"></script> <script type="text/javascript" src="https://www.ajinomoto.com/assets/js/main2024.js?1738127112" id="ajnmt-main-js"></script> <script type="text/javascript" src="https://www.ajinomoto.com/assets/js/gtranslate.js?1672020018" id="ajnmt-gtranslate-js"></script> <script type="text/javascript" src="https://www.ajinomoto.com/assets/js/stories.js?1680141771" id="ajnmt-stories-js"></script> </body> </html>