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icon-chevron-right'></span> <a class='inverted' href='/b/conferences/rc3'> rc3 </a> </li> <li> <span class='icon icon-chevron-right'></span> <a class='inverted' href='/b/conferences/rc3/2021'> 2021 </a> </li> <li class='active'> <span class='icon icon-chevron-right'></span> event </li> </ol> </div> <div class='container-fluid'> <div class='player-header'> <div class='conference'> <a class='thumbnail conference' href='/c/rc3-2021'> <img alt='conference logo' src='https://static.media.ccc.de/media/events/rc3/2021/rC3_21-logo.png'> </a> </div> <h1> Warum personalisierte Werbung verboten werden muss </h1> </div> <p class='persons'> <span class='icon icon-users-light'></span> <a href='/search?p=Rena+Tangens'>Rena Tangens</a> and <a href='/search?p=Matthias+Eberl'>Matthias Eberl</a> </p> <div class='player video' data-aspect-ratio='16:9'> <div class='kiosk'></div>  <video class='video' controls='controls' data-id='10323' data-timeline='https://static.media.ccc.de/media/events/rc3/2021/378-121d8a37-039c-5411-9ce9-77cc78f7ae7d.timeline.jpg' height='100%' poster='https://static.media.ccc.de/media/events/rc3/2021/378-121d8a37-039c-5411-9ce9-77cc78f7ae7d_preview.jpg' preload='metadata' width='100%'> <source data-lang='deu' data-quality='high' src='https://cdn.media.ccc.de/events/rc3/2021/h264-hd/rc3-2021-classic-378-deu-Warum_personalisierte_Werbung_verboten_werden_muss.mp4' title='deu 1080p' type='video/mp4'> <source data-lang='eng' data-quality='high' src='https://cdn.media.ccc.de/events/rc3/2021/h264-hd/rc3-2021-classic-378-eng-Warum_personalisierte_Werbung_verboten_werden_muss.mp4' title='eng 1080p' type='video/mp4'> <source data-lang='deu-eng' data-quality='high' src='https://cdn.media.ccc.de/events/rc3/2021/h264-hd/rc3-2021-classic-378-deu-eng-Warum_personalisierte_Werbung_verboten_werden_muss_hd.mp4' title='deu-eng 1080p' type='video/mp4'> <source data-lang='deu-eng' data-quality='high' src='https://cdn.media.ccc.de/events/rc3/2021/webm-hd/rc3-2021-classic-378-deu-eng-Warum_personalisierte_Werbung_verboten_werden_muss_webm-hd.webm' title='deu-eng 1080p' type='video/webm'> <source data-lang='deu-eng' data-quality='low' src='https://cdn.media.ccc.de/events/rc3/2021/h264-sd/rc3-2021-classic-378-deu-eng-Warum_personalisierte_Werbung_verboten_werden_muss_sd.mp4' title='deu-eng 576p' type='video/mp4'> <source data-lang='deu-eng' data-quality='low' src='https://cdn.media.ccc.de/events/rc3/2021/webm-sd/rc3-2021-classic-378-deu-eng-Warum_personalisierte_Werbung_verboten_werden_muss_webm-sd.webm' title='deu-eng 576p' type='video/webm'>  <track kind='subtitles' label='deu' src='https://media.ccc.de/srt/events/rc3/2021/rc3-2021-classic-378-deu-eng-Warum_personalisierte_Werbung_verboten_werden_muss.de.srt' srclang='de'> <track kind='metadata' label='thumbnails' src='https://static.media.ccc.de/media/events/rc3/2021/378-121d8a37-039c-5411-9ce9-77cc78f7ae7d.thumbnails.vtt' srclang=''> <link href='/postroll/rc3-2021-chaosstudiohamburg-378-warum-personalisierte-werbung-verboten-werden-muss' rel='postroll'> </video> <script> $(function() { var params = new URLSearchParams(window.location.hash && window.location.hash.split('#')[1]); var stamp = params.get('t'), lang = params.get('l'), srt = params.get('s'), $video = $('video'), promises = []; $('video source').each(function() { var $source = $(this); // Prop always presents the fully resolved URL promises.push( MirrorbrainFix.selectMirror($source.prop('src'), function(mirror) { $source.attr('src', mirror); }) ); }); $.when.apply($, promises).done(function() { $('video').mediaelementplayer({ usePluginFullScreen: true, enableAutosize: true, stretching: 'responsive', features: ['skipback', 'playpause', 'jumpforward', 'progress', 'current', 'duration', 'tracks', 'volume', 'speed', 'sourcechooser', 'fullscreen', 'postroll', 'timelens'], skipBackInterval: 15, startLanguage: lang, success: function (mediaElement, originalNode, player) { window.mediaElement = mediaElement; window.player = player; if (srt || srt === "") { var subtitles = player.tracks.filter(x => x.kind === 'subtitles'); var track = subtitles.filter(x => x.srclang === srt); console.log(track); if (track) { player.setTrack(track[0].trackId); } else { player.setTrack(subtitles[0].trackId); } } mediaElement.addEventListener('canplay', function () { if (stamp) { mediaElement.setCurrentTime(stamp); stamp = null; } }); mediaElement.addEventListener('playing', function () { $.post("/public/recordings/count", {event_id: $video.data('id'), src: mediaElement.src}); }, false); function updateHash() { var l = player.options.startLanguage || ''; var hash = (l ? '#l='+l+'&t=' : '#t=') + Math.round(mediaElement.currentTime); if (srt) { hash += '&s=' + srt; } window.location.replaceHash(hash); } mediaElement.addEventListener('pause', updateHash, false); mediaElement.addEventListener('seeked', updateHash, false); // see https://github.com/voc/voctoweb/pull/447 mediaElement.firstChild.addEventListener('dblclick', function() { player.enterFullScreen() }); document.addEventListener('keypress', function (event) { // do not capture events from input fields if (event.target.tagName === 'INPUT') { return; } switch(event.key) { case 'k': case ' ': event.preventDefault(); player.paused ? player.play() : player.pause(); break; case 'f': player.fullscreen(); //event.preventDefault(); break; default: // forward other events to player mediaElement.dispatchEvent(event); console.log(event); } }); } }); }); }) </script> </div> <a href="/c/rc3-2021/Digitalcourage" rel="tag" class=" label label-default">Digitalcourage</a> Playlists: <a href="/v/rc3-2021-chaosstudiohamburg-378-warum-personalisierte-werbung-verboten-werden-muss/playlist">'rc3-2021' videos starting here</a> / <a data-method="get" href="/v/rc3-2021-chaosstudiohamburg-378-warum-personalisierte-werbung-verboten-werden-muss/audio">audio</a> <ul class='metadata'> <li> <span class='icon icon-clock-o'></span> 46 min </li> <li> <span class='icon icon-calendar-o' title='event date'></span> 2021-12-27 </li> <li> <span class='icon icon-upload' title='release date'></span> 2021-12-29 </li> <li> <span class='icon icon-eye'></span> 12379 </li> <li> <span class='icon icon-external-link'></span> <a href='https://pretalx.c3voc.de/rc3-2021-chaosstudiohamburg/talk/BFW7K3/'>Fahrplan</a> </li> </ul>  <p class='description'> <p>Es geht nicht nur um 'nervige Cookie-Banner'. Es gibt eine Menge guter Gründe, warum Werbetracking und Überwachungswerbung nicht nur schädlich sondern sogar gefährlich sind. Gesprächsrunde mit Rena Tangens und Matthias Eberl und Q&A.</p> <p>In diesem Talk geht es um die vielfältigen Nebenwirkungen von personalisierter Werbung im Netz. Es geht keineswegs nur um Datenschutz, sondern auch um Wettbewerbsverzerrung, Manipulation der Nutzer.innen, Intransparenz und Betrug zu Lasten der Werbetreibenden, den Kampf um Aufmerksamkeit, die daraus folgende Förderung von Desinformation und Radikalisierung, die Ermöglichung von detaillierten Verhaltensprognosen und damit den Verlust einer selbstbestimmten Zukunft. Erstaunlicherweise ist sogar der NSA inzwischen aufgegangen, dass Überwachungswerbung, Broadcasting von Bidstream Data und Microtargeting eine Gefahr für die nationale Sicherheit sind. <br />https://digitalcourage.de/blog/2021/digital-markets-act <br />https://digitalcourage.de/blog/2021/future-online-advertising</p> </p> <h3>Download</h3> <div class='download'> <div class='downloads'> <div class='row video'> <div class='col-sm-2 col-md-1'> <h4>Video</h4> </div> <div class='col-sm-10 col-md-11'> <ul class='nav nav-tabs' role='tablist'> <li class='active' role='presentation'> <a aria-controls='mp4' data-toggle='tab' href='#mp4' role='tab'> MP4 </a> </li> <li class='' role='presentation'> <a aria-controls='webm' data-toggle='tab' href='#webm' role='tab'> WebM </a> </li> </ul> <div class='tab-content'> <div class='tab-pane active' id='mp4' role='tabpanel'> <div class='btn-wrap'> <a class='btn btn-default download hq' href='https://cdn.media.ccc.de/events/rc3/2021/h264-hd/rc3-2021-classic-378-deu-eng-Warum_personalisierte_Werbung_verboten_werden_muss_hd.mp4'> <div class='title'>Download 1080p</div> <span class='language'>deu-eng</span> <span class='size'>514 MB</span> </a> </div> <div class='btn-wrap'> <a class='btn btn-default download hq' href='https://cdn.media.ccc.de/events/rc3/2021/h264-sd/rc3-2021-classic-378-deu-eng-Warum_personalisierte_Werbung_verboten_werden_muss_sd.mp4'> <div class='title'>Download 576p</div> <span class='language'>deu-eng</span> <span class='size'>174 MB</span> </a> </div> </div> <div class='tab-pane' id='webm' role='tabpanel'> <div class='btn-wrap'> <a class='btn btn-default download hq' href='https://cdn.media.ccc.de/events/rc3/2021/webm-hd/rc3-2021-classic-378-deu-eng-Warum_personalisierte_Werbung_verboten_werden_muss_webm-hd.webm'> <div class='title'>Download 1080p</div> <span class='language'>deu-eng</span> <span class='size'>503 MB</span> </a> </div> <div class='btn-wrap'> <a class='btn btn-default download hq' href='https://cdn.media.ccc.de/events/rc3/2021/webm-sd/rc3-2021-classic-378-deu-eng-Warum_personalisierte_Werbung_verboten_werden_muss_webm-sd.webm'> <div class='title'>Download 576p</div> <span class='language'>deu-eng</span> <span class='size'>173 MB</span> </a> </div> </div> </div> </div> </div> <div class='row multiaudio-warning'> <div class='col-sm-2 col-md-1'>  </div> <div class='col-sm-10 col-md-11'> <div class='well'> <h4>These files contain multiple languages.</h4> <p> This Talk was translated into multiple languages. The files available for download contain all languages as separate audio-tracks. 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