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M140.89,29.92l3.93,2.62c-1.27,1.88-4.32,5.11-9.61,5.11c-6.55,0-11.28-5.07-11.28-11.53c0-6.86,4.77-11.53,10.71-11.53c5.98,0,8.91,4.76,9.87,7.34l0.52,1.31l-15.42,6.38c1.18,2.31,3.01,3.49,5.59,3.49C137.79,33.11,139.58,31.84,140.89,29.92zM128.79,25.77l10.31-4.28c-0.57-1.44-2.27-2.45-4.28-2.45C132.24,19.04,128.66,21.31,128.79,25.77z"/> </svg>Analytics </a> </li> </ul> </span> </div> </div> <div class="devsite-book-nav-wrapper"> <div class="devsite-mobile-nav-top"> <ul class="devsite-nav-list"> <li class="devsite-nav-item"> <a href="//support.google.com/analytics/answer/10089681" class="devsite-nav-title gc-analytics-event " data-category="Site-Wide Custom Events" data-label="Tab: Übersicht" track-name="übersicht" data-category="Site-Wide Custom Events" data-label="Responsive Tab: Übersicht" track-type="globalNav" track-metadata-eventDetail="globalMenu" track-metadata-position="nav"> <span class="devsite-nav-text" tooltip > Übersicht </span> </a> </li> <li class="devsite-nav-item"> <a href="/analytics/devguides/collection/ga4" class="devsite-nav-title gc-analytics-event " data-category="Site-Wide Custom Events" data-label="Tab: Entwicklerdokumentation" track-name="entwicklerdokumentation" data-category="Site-Wide Custom Events" data-label="Responsive Tab: Entwicklerdokumentation" track-type="globalNav" track-metadata-eventDetail="globalMenu" track-metadata-position="nav"> <span class="devsite-nav-text" tooltip > Entwicklerdokumentation </span> </a> </li> <li class="devsite-nav-item"> <a href="//analytics.google.com/analytics/web/" class="devsite-nav-title gc-analytics-event " data-category="Site-Wide Custom Events" data-label="Tab: Analytics" track-name="analytics" data-category="Site-Wide Custom Events" data-label="Responsive Tab: Analytics" track-type="globalNav" track-metadata-eventDetail="globalMenu" track-metadata-position="nav"> <span class="devsite-nav-text" tooltip > Analytics </span> </a> </li> <li class="devsite-nav-item"> <a href="//marketingplatform.google.com/about/" class="devsite-nav-title gc-analytics-event " data-category="Site-Wide Custom Events" data-label="Tab: Google Marketing Platform" track-name="google marketing platform" data-category="Site-Wide Custom Events" data-label="Responsive Tab: Google Marketing Platform" track-type="globalNav" track-metadata-eventDetail="globalMenu" track-metadata-position="nav"> <span class="devsite-nav-text" tooltip > Google Marketing Platform </span> </a> </li> <li class="devsite-nav-item"> <a href="//blog.google/products/marketingplatform/analytics/" class="devsite-nav-title gc-analytics-event " data-category="Site-Wide Custom Events" data-label="Tab: Blog" track-name="blog" data-category="Site-Wide Custom Events" data-label="Responsive Tab: Blog" track-type="globalNav" track-metadata-eventDetail="globalMenu" track-metadata-position="nav"> <span class="devsite-nav-text" tooltip > Blog </span> </a> </li> <li class="devsite-nav-item"> <a href="//support.google.com/analytics/answer/14906673" class="devsite-nav-title gc-analytics-event " data-category="Site-Wide Custom Events" data-label="Tab: Discord" track-name="discord" data-category="Site-Wide Custom Events" data-label="Responsive Tab: Discord" track-type="globalNav" track-metadata-eventDetail="globalMenu" track-metadata-position="nav"> <span class="devsite-nav-text" tooltip > Discord </span> </a> </li> </ul> </div> </div> </nav> </devsite-book-nav> <section id="gc-wrapper"> <main role="main" class="devsite-main-content" > <div class="devsite-sidebar"> <div class="devsite-sidebar-content"> <devsite-toc class="devsite-nav" role="navigation" aria-label="Auf dieser Seite" depth="2" scrollbars disabled></devsite-toc> <devsite-recommendations-sidebar class="nocontent devsite-nav"> </devsite-recommendations-sidebar> </div> </div> <devsite-content> <article class="devsite-article"><style> /* Styles inlined from /analytics/css/landing.css */ /* Enlarges the top header */ h1 { font-size: 44px; line-height: 52px; } /* Hides the search bar at the top of the page */ .devsite-search-form { display: none; } /* Adds padding to the top and bottom of select rows */ .padding-top-bottom { padding-top: 40px !important; padding-bottom: 40px !important; } /* Adds padding to the top of select rows */ .padding-top { padding-top: 40px !important; } /* Adjusts the size of the images in the "Join the community" row */ .ga-landing-card-row figure { background: none; height: 48px; align-items: center; display: flex; margin: 16px 0 0 16px; } /* Removes the background from the images in the "Join the community" row */ .devsite-landing-row-item-image:not([background]) { background: none; } /* Hides the "Google Developers" footer */ .devsite-footer-utility { display: none; } /* Styles the space between the YouTube videos and the channel link */ .devsite-landing-row-inner div > a { padding-top: 0 !important; padding-bottom: 0 !important; } /* Styles the search field */ .search-input { position: relative; } .search-input input { background-color: #fff; display: block; width: 50%; box-sizing: border-box; padding-left: 40px; border: 1px solid white; padding: 8px 8px 8px 40px; border-radius: 8px; } .search-input img { position: absolute; top: 6px; /* left: 6px; */ } .search-form { text-align: center; } /* Styles the feedback section */ .feedback-section { padding-bottom: 30px; } /* Resizes the "Was this help?" feedback text */ devsite-thumb-rating .devsite-thumb-label { font-size: 18px; padding-bottom: 4px; } /* Resizes the feedback button text */ .send-feedback-btn { font-size: 16px; } /* Resizes the feedback thumb buttons */ devsite-thumb-rating .devsite-thumb-icon { flex: none; height: 26px; width: 26px; } /* Resizes the images in the "Continue learning" section */ .cl-images { width: 60px; } </style> <div class="devsite-banner devsite-banner-translated nocontent"> <div class="devsite-banner-message"> <div class="devsite-banner-message-text"> <img src="https://developers.google.com/_static/images/translated.svg?hl=de" class="devsite-banner-translated-image invert" alt=""> <span class="devsite-banner-translated-text"> Diese Seite wurde von der <a href="//cloud.google.com/translate/?hl=de">Cloud Translation API</a> übersetzt. </span> </div> <devsite-switch-to-english-button></devsite-switch-to-english-button> </div> </div> <div class="devsite-article-meta nocontent" role="navigation"> <ul class="devsite-breadcrumb-list" aria-label="Navigationspfad"> <li class="devsite-breadcrumb-item "> <a href="https://developers.google.com/?hl=de" class="devsite-breadcrumb-link gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Breadcrumbs" data-value="1" track-type="globalNav" track-name="breadcrumb" track-metadata-position="1" track-metadata-eventdetail="" > Startseite </a> </li> <li class="devsite-breadcrumb-item "> <div class="devsite-breadcrumb-guillemet material-icons" aria-hidden="true"></div> <a href="https://developers.google.com/products?hl=de" class="devsite-breadcrumb-link gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Breadcrumbs" data-value="2" track-type="globalNav" track-name="breadcrumb" track-metadata-position="2" track-metadata-eventdetail="" > Produkte </a> </li> <li class="devsite-breadcrumb-item "> <div class="devsite-breadcrumb-guillemet material-icons" aria-hidden="true"></div> <a href="https://developers.google.com/analytics?hl=de" class="devsite-breadcrumb-link gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Breadcrumbs" data-value="3" track-type="globalNav" track-name="breadcrumb" track-metadata-position="3" track-metadata-eventdetail="Google Analytics" > Google Analytics </a> </li> </ul> </div> <devsite-feedback position="header" project-name="Google Analytics" product-id="69256" bucket="google-analytics-4" context="" version="t-devsite-webserver-20241114-r00-rc02.464922260396498922" data-label="Send Feedback Button" track-type="feedback" track-name="sendFeedbackLink" track-metadata-position="header" class="nocontent" disable-product-feedback project-icon="//www.gstatic.com/analytics-suite/header/suite/v2/ic_analytics.svg" project-support-url="https://developers.google.com/analytics/help?hl=de" > <button> Feedback geben </button> </devsite-feedback> <devsite-feature-tooltip ack-key="AckCollectionsBookmarkTooltipDismiss" analytics-category="Site-Wide Custom Events" analytics-action-show="Callout Profile displayed" analytics-action-close="Callout Profile dismissed" analytics-label="Create Collection Callout" class="devsite-page-bookmark-tooltip nocontent" dismiss-button="true" id="devsite-collections-dropdown" dismiss-button-text="Schließen" close-button-text="Ok"> <devsite-bookmark></devsite-bookmark> <span slot="popout-heading"> Mit Sammlungen den Überblick behalten </span> <span slot="popout-contents"> Sie können Inhalte basierend auf Ihren Einstellungen speichern und kategorisieren. </span> </devsite-feature-tooltip> <devsite-toc class="devsite-nav" depth="2" devsite-toc-embedded disabled> </devsite-toc> <div class="devsite-article-body clearfix "> <section class="devsite-landing-row devsite-landing-row-1-up devsite-landing-row-50 devsite-landing-row-marquee padding-top-bottom" header-position="top" > <div class="devsite-landing-row-inner"> <div class="devsite-landing-row-group"> <div class="devsite-landing-row-item" description-position="bottom" > <div class="devsite-landing-row-item-media "> <figure class="devsite-landing-row-item-image"> <picture> <img alt="" src="https://developers.google.com/static/analytics/images/landing-page/Rectangular-16x9/E02877824-GMP-Google-Analytics-Help-Center-Assets-Apr23-Graphic-2.1@300x.svg?hl=de" srcset="https://developers.google.com/static/analytics/images/landing-page/Rectangular-16x9/E02877824-GMP-Google-Analytics-Help-Center-Assets-Apr23-Graphic-2.1@300x.svg?hl=de" sizes="(max-width: 600px) 100vw, (max-width: 840px) 50vw, 708px" fetchpriority="high"> </picture> </figure> </div> <div class="devsite-landing-row-item-description" > <div class="devsite-landing-row-item-body"> <div class="devsite-landing-row-item-description-content"> <h1 data-text="Die gesuchte Seite ist nicht verfügbar." id="the-page-youre-looking-for-isnt-available." tabindex="-1">Die gesuchte Seite ist nicht verfügbar.</h1> <p class="ga-hero-description">Der Link, auf den Sie geklickt haben, führte zur Dokumentation für die alte Version, Universal Analytics. Universal Analytics wurde eingestellt und ist seit dem 1. Juli 2024 nicht mehr verfügbar. </p><p><em>Im <a href="https://developers.google.com/analytics?hl=de">Analytics-Schulungscenter</a> finden Sie Informationen zur neuen Version – Google Analytics 4.</em></p> </div> </div> </div> </div> </div> </div> </section> <devsite-hats-survey class="nocontent" hats-id="ztcHWp5qQ0qMonZgEeK0U4NXTjSy" listnr-id="69256"></devsite-hats-survey> </div> <div class="devsite-floating-action-buttons"> </div> </article> <devsite-notification > </devsite-notification> <div class="devsite-content-data"> <template class="devsite-thumb-rating-feedback"> <devsite-feedback position="thumb-rating" project-name="Google Analytics" product-id="69256" bucket="google-analytics-4" context="" version="t-devsite-webserver-20241114-r00-rc02.464922260396498922" data-label="Send Feedback Button" track-type="feedback" track-name="sendFeedbackLink" track-metadata-position="thumb-rating" class="nocontent" disable-product-feedback project-icon="//www.gstatic.com/analytics-suite/header/suite/v2/ic_analytics.svg" project-support-url="https://developers.google.com/analytics/help?hl=de" > <button> Haben Sie Feedback für uns? </button> </devsite-feedback> </template> <template class="devsite-content-data-template"> [[["Leicht verständlich","easyToUnderstand","thumb-up"],["Mein Problem wurde gelöst","solvedMyProblem","thumb-up"],["Sonstiges","otherUp","thumb-up"]],[["Benötigte Informationen nicht gefunden","missingTheInformationINeed","thumb-down"],["Zu umständlich/zu viele Schritte","tooComplicatedTooManySteps","thumb-down"],["Nicht mehr aktuell","outOfDate","thumb-down"],["Problem mit der Übersetzung","translationIssue","thumb-down"],["Problem mit Beispielen/Code","samplesCodeIssue","thumb-down"],["Sonstiges","otherDown","thumb-down"]],[],[],[]] </template> </div> </devsite-content> </main> <devsite-footer-promos class="devsite-footer"> <nav class="devsite-footer-promos nocontent" aria-label="Werbung"> <ul class="devsite-footer-promos-list"> <li class="devsite-footer-promo"> <a href="https://goo.gle/ga-newsletter" class="devsite-footer-promo-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Footer Promo Link (index 1)" > <picture> <img class="devsite-footer-promo-icon" src="https://www.gstatic.com/images/branding/product/1x/email_64dp.png" loading="lazy" alt="Newsletter"> </picture> <span class="devsite-footer-promo-label"> Newsletter </span> </a> <div class="devsite-footer-promo-description">Newsletter für Google Analytics-Entwickler abonnieren</div> </li> <li class="devsite-footer-promo"> <a href="https://goo.gle/ga-discord" class="devsite-footer-promo-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Footer Promo Link (index 2)" > <picture> <img class="devsite-footer-promo-icon" src="https://developers.google.com/static/analytics/images/logo-discord.svg?hl=de" loading="lazy" alt="Discord"> </picture> <span class="devsite-footer-promo-label"> Discord </span> </a> <div class="devsite-footer-promo-description">Google Analytics Discord-Server beitreten</div> </li> <li class="devsite-footer-promo"> <a href="https://blog.google/products/marketingplatform/analytics?hl=de" class="devsite-footer-promo-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Footer Promo Link (index 3)" > <picture> <img class="devsite-footer-promo-icon" src="https://developers.google.com/static/analytics/images/logo-blog.svg?hl=de" loading="lazy" alt="Blog"> </picture> <span class="devsite-footer-promo-label"> Blog </span> </a> <div class="devsite-footer-promo-description">Google Analytics-Blog lesen</div> </li> <li class="devsite-footer-promo"> <a href="https://github.com/googleanalytics/" class="devsite-footer-promo-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Footer Promo Link (index 4)" > <picture> <img class="devsite-footer-promo-icon" src="https://developers.google.com/static/site-assets/logo-github.svg?hl=de" loading="lazy" alt="GitHub"> </picture> <span class="devsite-footer-promo-label"> GitHub </span> </a> <div class="devsite-footer-promo-description">Google Analytics-Codebeispiele ausprobieren</div> </li> <li class="devsite-footer-promo"> <a href="http://stackoverflow.com/questions/tagged/google-analytics" class="devsite-footer-promo-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Footer Promo Link (index 5)" > <picture> <img class="devsite-footer-promo-icon" src="https://developers.google.com/static/site-assets/logo-stack-overflow.svg?hl=de" loading="lazy" alt="Stack Overflow"> </picture> <span class="devsite-footer-promo-label"> Stack Overflow </span> </a> <div class="devsite-footer-promo-description">Fragen über das Google Analytics-Tag stellen</div> </li> <li class="devsite-footer-promo"> <a href="https://www.youtube.com/user/googleanalytics?hl=de" class="devsite-footer-promo-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Footer Promo Link (index 6)" > <picture> <img class="devsite-footer-promo-icon" src="https://www.gstatic.com/images/icons/material/product/2x/youtube_64dp.png" loading="lazy" alt="Videos"> </picture> <span class="devsite-footer-promo-label"> Videos </span> </a> <div class="devsite-footer-promo-description">Google Analytics-Videos auf YouTube ansehen</div> </li> </ul> </nav> </devsite-footer-promos> <devsite-footer-linkboxes class="devsite-footer"> <nav class="devsite-footer-linkboxes nocontent" aria-label="Fußzeilenlinks"> <ul class="devsite-footer-linkboxes-list"> <li class="devsite-footer-linkbox "> <h3 class="devsite-footer-linkbox-heading no-link">Ressourcen</h3> <ul class="devsite-footer-linkbox-list"> <li class="devsite-footer-linkbox-item"> <a href="https://support.google.com/analytics" class="devsite-footer-linkbox-link gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Footer Link (index 1)" > Hilfe </a> </li> <li class="devsite-footer-linkbox-item"> <a href="https://developers.google.com/analytics" class="devsite-footer-linkbox-link gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Footer Link (index 2)" > Entwicklerwebsite </a> </li> <li class="devsite-footer-linkbox-item"> <a href="https://support.google.com/analytics/answer/9164320" class="devsite-footer-linkbox-link gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Footer Link (index 3)" > Versionshinweise </a> </li> <li class="devsite-footer-linkbox-item"> <a href="/analytics/help" class="devsite-footer-linkbox-link gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Footer Link (index 4)" > Hilfe </a> </li> <li class="devsite-footer-linkbox-item"> <a href="https://issuetracker.google.com/issues?q=componentid:187400" class="devsite-footer-linkbox-link gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Footer Link (index 5)" > Problem melden </a> </li> </ul> </li> <li class="devsite-footer-linkbox "> <h3 class="devsite-footer-linkbox-heading no-link">Einer Community beitreten</h3> <ul class="devsite-footer-linkbox-list"> <li class="devsite-footer-linkbox-item"> <a href="/analytics/community" class="devsite-footer-linkbox-link gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Footer Link (index 1)" > Entwickler-Community und Aktualisierungen </a> </li> <li class="devsite-footer-linkbox-item"> <a href="https://support.google.com/analytics/community" class="devsite-footer-linkbox-link gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Footer Link (index 2)" > Analytics-Community-Forum </a> </li> </ul> </li> <li class="devsite-footer-linkbox "> <h3 class="devsite-footer-linkbox-heading no-link">Produktinformationen</h3> <ul class="devsite-footer-linkbox-list"> <li class="devsite-footer-linkbox-item"> <a href="https://enterprisemarketingportal.google/auth/find-a-partner?certificationsFilters=Analytics" class="devsite-footer-linkbox-link gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Footer Link (index 1)" > Partner-Portal </a> </li> <li class="devsite-footer-linkbox-item"> <a href="https://marketingplatform.google.com/" class="devsite-footer-linkbox-link gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Footer Link (index 2)" > Google Marketing Platform </a> </li> <li class="devsite-footer-linkbox-item"> <a href="https://www.google.com/analytics/terms/" class="devsite-footer-linkbox-link gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Footer Link (index 3)" > Nutzungsbedingungen </a> </li> <li class="devsite-footer-linkbox-item"> <a href="/analytics/policy" class="devsite-footer-linkbox-link gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Footer Link (index 4)" > Protokoll-/SDK-Richtlinie </a> </li> <li class="devsite-footer-linkbox-item"> <a href="/analytics/terms/branding-policy" class="devsite-footer-linkbox-link gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Footer Link (index 5)" > Branding-Richtlinie </a> </li> </ul> </li> </ul> </nav> </devsite-footer-linkboxes> <devsite-footer-utility class="devsite-footer"> <div class="devsite-footer-utility nocontent"> <nav class="devsite-footer-sites" aria-label="Andere Google Developers-Websites"> <a href="https://developers.google.com/?hl=de" class="devsite-footer-sites-logo-link gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Footer Google Developers Link"> <picture> <img class="devsite-footer-sites-logo" src="https://www.gstatic.com/devrel-devsite/prod/v870e399c64f7c43c99a3043db4b3a74327bb93d0914e84a0c3dba90bbfd67625/developers/images/lockup-google-for-developers.svg" loading="lazy" alt="Google Developers"> </picture> </a> <ul class="devsite-footer-sites-list"> <li 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