CINXE.COM

<!DOCTYPE html PUBLIC "-//W3C//DTD XHTML 1.0 Transitional//EN" "http://www.w3.org/TR/xhtml1/DTD/xhtml1-transitional.dtd"> <html xmlns="http://www.w3.org/1999/xhtml"> <head profile="http://gmpg.org/xfn/11">  <script async src="https://www.googletagmanager.com/gtag/js?id=G-CZ89PTGKTE"></script> <script> window.dataLayer = window.dataLayer || []; function gtag() { dataLayer.push(arguments); } gtag('js', new Date()); gtag('config', 'G-CZ89PTGKTE'); </script> <title>2024 Google Search Honours Awards celebrate the best in AI-powered Search marketing » Media in Canada</title> <meta http-equiv="Content-Type" content="text/html; charset=utf-8" /> <meta name="viewport" content="width=device-width,initial-scale=1.0,maximum-scale=1.0,user-scalable=0" /> <meta name="generator" content="WordPress 6.3" />  <meta name="title" content="2024 Google Search Honours Awards celebrate the best in AI-powered Search marketing" /> <meta name="description" content=" " /> <link rel="image_src" href="https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Thumbnail.jpg" />  <meta property="og:url" content="https://mediaincanada.com/2024/11/18/2024-google-search-honours-awards-celebrate-the-best-in-ai-powered-search-marketing/"/> <meta property="og:title" content="2024 Google Search Honours Awards celebrate the best in AI-powered Search marketing" /> <meta property="og:description" content=" " /> <meta property="og:type" content="article" /> <meta property="og:image" content="https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Thumbnail.jpg" />  <meta name="twitter:card" content="summary_large_image"> <meta name="twitter:site" content="@MediaInCanada"> <meta name="twitter:title" content="2024 Google Search Honours Awards celebrate the best in AI-powered Search marketing"> <meta name="twitter:description" content=" "> <meta name="twitter:image" content="https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Thumbnail.jpg" /> <meta name="keywords" content="Media in Canada – keeping media and marketing execs up to speed on the Canadian media scene." /> <link rel="stylesheet" href="https://cdn.mediaincanada.com/wp/wp-content/themes/pb/style.css?v=1" type="text/css" media="screen, print" />  <link rel="alternate" type="application/rss+xml" title="RSS 2.0" href="https://mediaincanada.com/feed/" /> <link rel="alternate" type="text/xml" title="RSS .92" href="https://mediaincanada.com/feed/rss/" /> <link rel="alternate" type="application/atom+xml" title="Atom 0.3" href="https://mediaincanada.com/feed/atom/" /> <link rel="pingback" href="https://mediaincanada.com/wp/xmlrpc.php" /> <link rel="shortcut icon" href="/favicon.ico" /> <link rel="icon" href="/favicon.ico" type="image/x-icon" /> <meta name='robots' content='max-image-preview:large' /> <link rel='dns-prefetch' href='//stats.wp.com' /> <script type="text/javascript"> window._wpemojiSettings = {"baseUrl":"https:\/\/s.w.org\/images\/core\/emoji\/14.0.0\/72x72\/","ext":".png","svgUrl":"https:\/\/s.w.org\/images\/core\/emoji\/14.0.0\/svg\/","svgExt":".svg","source":{"concatemoji":"https:\/\/mediaincanada.com\/wp\/wp-includes\/js\/wp-emoji-release.min.js?ver=6.3"}}; /*! This file is auto-generated */ !function(i,n){var o,s,e;function c(e){try{var t={supportTests:e,timestamp:(new Date).valueOf()};sessionStorage.setItem(o,JSON.stringify(t))}catch(e){}}function p(e,t,n){e.clearRect(0,0,e.canvas.width,e.canvas.height),e.fillText(t,0,0);var t=new Uint32Array(e.getImageData(0,0,e.canvas.width,e.canvas.height).data),r=(e.clearRect(0,0,e.canvas.width,e.canvas.height),e.fillText(n,0,0),new Uint32Array(e.getImageData(0,0,e.canvas.width,e.canvas.height).data));return t.every(function(e,t){return e===r[t]})}function u(e,t,n){switch(t){case"flag":return n(e,"\ud83c\udff3\ufe0f\u200d\u26a7\ufe0f","\ud83c\udff3\ufe0f\u200b\u26a7\ufe0f")?!1:!n(e,"\ud83c\uddfa\ud83c\uddf3","\ud83c\uddfa\u200b\ud83c\uddf3")&&!n(e,"\ud83c\udff4\udb40\udc67\udb40\udc62\udb40\udc65\udb40\udc6e\udb40\udc67\udb40\udc7f","\ud83c\udff4\u200b\udb40\udc67\u200b\udb40\udc62\u200b\udb40\udc65\u200b\udb40\udc6e\u200b\udb40\udc67\u200b\udb40\udc7f");case"emoji":return!n(e,"\ud83e\udef1\ud83c\udffb\u200d\ud83e\udef2\ud83c\udfff","\ud83e\udef1\ud83c\udffb\u200b\ud83e\udef2\ud83c\udfff")}return!1}function f(e,t,n){var r="undefined"!=typeof WorkerGlobalScope&&self instanceof WorkerGlobalScope?new OffscreenCanvas(300,150):i.createElement("canvas"),a=r.getContext("2d",{willReadFrequently:!0}),o=(a.textBaseline="top",a.font="600 32px Arial",{});return e.forEach(function(e){o[e]=t(a,e,n)}),o}function t(e){var t=i.createElement("script");t.src=e,t.defer=!0,i.head.appendChild(t)}"undefined"!=typeof Promise&&(o="wpEmojiSettingsSupports",s=["flag","emoji"],n.supports={everything:!0,everythingExceptFlag:!0},e=new Promise(function(e){i.addEventListener("DOMContentLoaded",e,{once:!0})}),new Promise(function(t){var n=function(){try{var e=JSON.parse(sessionStorage.getItem(o));if("object"==typeof e&&"number"==typeof e.timestamp&&(new Date).valueOf()<e.timestamp+604800&&"object"==typeof e.supportTests)return e.supportTests}catch(e){}return null}();if(!n){if("undefined"!=typeof Worker&&"undefined"!=typeof OffscreenCanvas&&"undefined"!=typeof URL&&URL.createObjectURL&&"undefined"!=typeof Blob)try{var e="postMessage("+f.toString()+"("+[JSON.stringify(s),u.toString(),p.toString()].join(",")+"));",r=new Blob([e],{type:"text/javascript"}),a=new Worker(URL.createObjectURL(r),{name:"wpTestEmojiSupports"});return void(a.onmessage=function(e){c(n=e.data),a.terminate(),t(n)})}catch(e){}c(n=f(s,u,p))}t(n)}).then(function(e){for(var t in e)n.supports[t]=e[t],n.supports.everything=n.supports.everything&&n.supports[t],"flag"!==t&&(n.supports.everythingExceptFlag=n.supports.everythingExceptFlag&&n.supports[t]);n.supports.everythingExceptFlag=n.supports.everythingExceptFlag&&!n.supports.flag,n.DOMReady=!1,n.readyCallback=function(){n.DOMReady=!0}}).then(function(){return e}).then(function(){var e;n.supports.everything||(n.readyCallback(),(e=n.source||{}).concatemoji?t(e.concatemoji):e.wpemoji&&e.twemoji&&(t(e.twemoji),t(e.wpemoji)))}))}((window,document),window._wpemojiSettings); </script> <style type="text/css"> img.wp-smiley, img.emoji { display: inline !important; border: none !important; box-shadow: none !important; height: 1em !important; width: 1em !important; margin: 0 0.07em !important; vertical-align: -0.1em !important; background: none !important; padding: 0 !important; } </style> <link rel='stylesheet' id='wp-block-library-css' href='https://cdn.mediaincanada.com/wp/wp-includes/css/dist/block-library/style.min.css?ver=6.3' type='text/css' media='all' /> <style id='wp-block-library-inline-css' type='text/css'> .has-text-align-justify{text-align:justify;} .has-text-align-justify{text-align:justify;} </style> <link rel='stylesheet' id='mediaelement-css' href='https://cdn.mediaincanada.com/wp/wp-includes/js/mediaelement/mediaelementplayer-legacy.min.css?ver=4.2.17' type='text/css' media='all' /> <link rel='stylesheet' id='wp-mediaelement-css' href='https://cdn.mediaincanada.com/wp/wp-includes/js/mediaelement/wp-mediaelement.min.css?ver=6.3' type='text/css' media='all' /> <style id='classic-theme-styles-inline-css' type='text/css'> /*! This file is auto-generated */ .wp-block-button__link{color:#fff;background-color:#32373c;border-radius:9999px;box-shadow:none;text-decoration:none;padding:calc(.667em + 2px) calc(1.333em + 2px);font-size:1.125em}.wp-block-file__button{background:#32373c;color:#fff;text-decoration:none} </style> <style id='global-styles-inline-css' type='text/css'> body{--wp--preset--color--black: #000000;--wp--preset--color--cyan-bluish-gray: #abb8c3;--wp--preset--color--white: #ffffff;--wp--preset--color--pale-pink: #f78da7;--wp--preset--color--vivid-red: #cf2e2e;--wp--preset--color--luminous-vivid-orange: #ff6900;--wp--preset--color--luminous-vivid-amber: #fcb900;--wp--preset--color--light-green-cyan: #7bdcb5;--wp--preset--color--vivid-green-cyan: #00d084;--wp--preset--color--pale-cyan-blue: #8ed1fc;--wp--preset--color--vivid-cyan-blue: #0693e3;--wp--preset--color--vivid-purple: #9b51e0;--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple: linear-gradient(135deg,rgba(6,147,227,1) 0%,rgb(155,81,224) 100%);--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan: linear-gradient(135deg,rgb(122,220,180) 0%,rgb(0,208,130) 100%);--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange: linear-gradient(135deg,rgba(252,185,0,1) 0%,rgba(255,105,0,1) 100%);--wp--preset--gradient--luminous-vivid-orange-to-vivid-red: linear-gradient(135deg,rgba(255,105,0,1) 0%,rgb(207,46,46) 100%);--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray: linear-gradient(135deg,rgb(238,238,238) 0%,rgb(169,184,195) 100%);--wp--preset--gradient--cool-to-warm-spectrum: linear-gradient(135deg,rgb(74,234,220) 0%,rgb(151,120,209) 20%,rgb(207,42,186) 40%,rgb(238,44,130) 60%,rgb(251,105,98) 80%,rgb(254,248,76) 100%);--wp--preset--gradient--blush-light-purple: linear-gradient(135deg,rgb(255,206,236) 0%,rgb(152,150,240) 100%);--wp--preset--gradient--blush-bordeaux: linear-gradient(135deg,rgb(254,205,165) 0%,rgb(254,45,45) 50%,rgb(107,0,62) 100%);--wp--preset--gradient--luminous-dusk: linear-gradient(135deg,rgb(255,203,112) 0%,rgb(199,81,192) 50%,rgb(65,88,208) 100%);--wp--preset--gradient--pale-ocean: linear-gradient(135deg,rgb(255,245,203) 0%,rgb(182,227,212) 50%,rgb(51,167,181) 100%);--wp--preset--gradient--electric-grass: linear-gradient(135deg,rgb(202,248,128) 0%,rgb(113,206,126) 100%);--wp--preset--gradient--midnight: linear-gradient(135deg,rgb(2,3,129) 0%,rgb(40,116,252) 100%);--wp--preset--font-size--small: 13px;--wp--preset--font-size--medium: 20px;--wp--preset--font-size--large: 36px;--wp--preset--font-size--x-large: 42px;--wp--preset--spacing--20: 0.44rem;--wp--preset--spacing--30: 0.67rem;--wp--preset--spacing--40: 1rem;--wp--preset--spacing--50: 1.5rem;--wp--preset--spacing--60: 2.25rem;--wp--preset--spacing--70: 3.38rem;--wp--preset--spacing--80: 5.06rem;--wp--preset--shadow--natural: 6px 6px 9px rgba(0, 0, 0, 0.2);--wp--preset--shadow--deep: 12px 12px 50px rgba(0, 0, 0, 0.4);--wp--preset--shadow--sharp: 6px 6px 0px rgba(0, 0, 0, 0.2);--wp--preset--shadow--outlined: 6px 6px 0px -3px rgba(255, 255, 255, 1), 6px 6px rgba(0, 0, 0, 1);--wp--preset--shadow--crisp: 6px 6px 0px rgba(0, 0, 0, 1);}:where(.is-layout-flex){gap: 0.5em;}:where(.is-layout-grid){gap: 0.5em;}body .is-layout-flow > .alignleft{float: left;margin-inline-start: 0;margin-inline-end: 2em;}body .is-layout-flow > .alignright{float: right;margin-inline-start: 2em;margin-inline-end: 0;}body .is-layout-flow > .aligncenter{margin-left: auto !important;margin-right: auto !important;}body .is-layout-constrained > .alignleft{float: left;margin-inline-start: 0;margin-inline-end: 2em;}body .is-layout-constrained > .alignright{float: right;margin-inline-start: 2em;margin-inline-end: 0;}body .is-layout-constrained > .aligncenter{margin-left: auto !important;margin-right: auto !important;}body .is-layout-constrained > :where(:not(.alignleft):not(.alignright):not(.alignfull)){max-width: var(--wp--style--global--content-size);margin-left: auto !important;margin-right: auto !important;}body .is-layout-constrained > .alignwide{max-width: var(--wp--style--global--wide-size);}body .is-layout-flex{display: flex;}body .is-layout-flex{flex-wrap: wrap;align-items: center;}body .is-layout-flex > *{margin: 0;}body .is-layout-grid{display: grid;}body .is-layout-grid > *{margin: 0;}:where(.wp-block-columns.is-layout-flex){gap: 2em;}:where(.wp-block-columns.is-layout-grid){gap: 2em;}:where(.wp-block-post-template.is-layout-flex){gap: 1.25em;}:where(.wp-block-post-template.is-layout-grid){gap: 1.25em;}.has-black-color{color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-color{color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-color{color: var(--wp--preset--color--white) !important;}.has-pale-pink-color{color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-color{color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-color{color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-color{color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-color{color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-color{color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-color{color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-color{color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-color{color: var(--wp--preset--color--vivid-purple) !important;}.has-black-background-color{background-color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-background-color{background-color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-background-color{background-color: var(--wp--preset--color--white) !important;}.has-pale-pink-background-color{background-color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-background-color{background-color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-background-color{background-color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-background-color{background-color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-background-color{background-color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-background-color{background-color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-background-color{background-color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-background-color{background-color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-background-color{background-color: var(--wp--preset--color--vivid-purple) !important;}.has-black-border-color{border-color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-border-color{border-color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-border-color{border-color: var(--wp--preset--color--white) !important;}.has-pale-pink-border-color{border-color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-border-color{border-color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-border-color{border-color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-border-color{border-color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-border-color{border-color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-border-color{border-color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-border-color{border-color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-border-color{border-color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-border-color{border-color: var(--wp--preset--color--vivid-purple) !important;}.has-vivid-cyan-blue-to-vivid-purple-gradient-background{background: var(--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple) !important;}.has-light-green-cyan-to-vivid-green-cyan-gradient-background{background: var(--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan) !important;}.has-luminous-vivid-amber-to-luminous-vivid-orange-gradient-background{background: var(--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange) !important;}.has-luminous-vivid-orange-to-vivid-red-gradient-background{background: var(--wp--preset--gradient--luminous-vivid-orange-to-vivid-red) !important;}.has-very-light-gray-to-cyan-bluish-gray-gradient-background{background: var(--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray) !important;}.has-cool-to-warm-spectrum-gradient-background{background: var(--wp--preset--gradient--cool-to-warm-spectrum) !important;}.has-blush-light-purple-gradient-background{background: var(--wp--preset--gradient--blush-light-purple) !important;}.has-blush-bordeaux-gradient-background{background: var(--wp--preset--gradient--blush-bordeaux) !important;}.has-luminous-dusk-gradient-background{background: var(--wp--preset--gradient--luminous-dusk) !important;}.has-pale-ocean-gradient-background{background: var(--wp--preset--gradient--pale-ocean) !important;}.has-electric-grass-gradient-background{background: var(--wp--preset--gradient--electric-grass) !important;}.has-midnight-gradient-background{background: var(--wp--preset--gradient--midnight) !important;}.has-small-font-size{font-size: var(--wp--preset--font-size--small) !important;}.has-medium-font-size{font-size: var(--wp--preset--font-size--medium) !important;}.has-large-font-size{font-size: var(--wp--preset--font-size--large) !important;}.has-x-large-font-size{font-size: var(--wp--preset--font-size--x-large) !important;} .wp-block-navigation a:where(:not(.wp-element-button)){color: inherit;} :where(.wp-block-post-template.is-layout-flex){gap: 1.25em;}:where(.wp-block-post-template.is-layout-grid){gap: 1.25em;} :where(.wp-block-columns.is-layout-flex){gap: 2em;}:where(.wp-block-columns.is-layout-grid){gap: 2em;} .wp-block-pullquote{font-size: 1.5em;line-height: 1.6;} body{--wp--preset--color--black: #000000;--wp--preset--color--cyan-bluish-gray: #abb8c3;--wp--preset--color--white: #ffffff;--wp--preset--color--pale-pink: #f78da7;--wp--preset--color--vivid-red: #cf2e2e;--wp--preset--color--luminous-vivid-orange: #ff6900;--wp--preset--color--luminous-vivid-amber: #fcb900;--wp--preset--color--light-green-cyan: #7bdcb5;--wp--preset--color--vivid-green-cyan: #00d084;--wp--preset--color--pale-cyan-blue: #8ed1fc;--wp--preset--color--vivid-cyan-blue: #0693e3;--wp--preset--color--vivid-purple: #9b51e0;--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple: linear-gradient(135deg,rgba(6,147,227,1) 0%,rgb(155,81,224) 100%);--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan: linear-gradient(135deg,rgb(122,220,180) 0%,rgb(0,208,130) 100%);--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange: linear-gradient(135deg,rgba(252,185,0,1) 0%,rgba(255,105,0,1) 100%);--wp--preset--gradient--luminous-vivid-orange-to-vivid-red: linear-gradient(135deg,rgba(255,105,0,1) 0%,rgb(207,46,46) 100%);--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray: linear-gradient(135deg,rgb(238,238,238) 0%,rgb(169,184,195) 100%);--wp--preset--gradient--cool-to-warm-spectrum: linear-gradient(135deg,rgb(74,234,220) 0%,rgb(151,120,209) 20%,rgb(207,42,186) 40%,rgb(238,44,130) 60%,rgb(251,105,98) 80%,rgb(254,248,76) 100%);--wp--preset--gradient--blush-light-purple: linear-gradient(135deg,rgb(255,206,236) 0%,rgb(152,150,240) 100%);--wp--preset--gradient--blush-bordeaux: linear-gradient(135deg,rgb(254,205,165) 0%,rgb(254,45,45) 50%,rgb(107,0,62) 100%);--wp--preset--gradient--luminous-dusk: linear-gradient(135deg,rgb(255,203,112) 0%,rgb(199,81,192) 50%,rgb(65,88,208) 100%);--wp--preset--gradient--pale-ocean: linear-gradient(135deg,rgb(255,245,203) 0%,rgb(182,227,212) 50%,rgb(51,167,181) 100%);--wp--preset--gradient--electric-grass: linear-gradient(135deg,rgb(202,248,128) 0%,rgb(113,206,126) 100%);--wp--preset--gradient--midnight: linear-gradient(135deg,rgb(2,3,129) 0%,rgb(40,116,252) 100%);--wp--preset--font-size--small: 13px;--wp--preset--font-size--medium: 20px;--wp--preset--font-size--large: 36px;--wp--preset--font-size--x-large: 42px;--wp--preset--spacing--20: 0.44rem;--wp--preset--spacing--30: 0.67rem;--wp--preset--spacing--40: 1rem;--wp--preset--spacing--50: 1.5rem;--wp--preset--spacing--60: 2.25rem;--wp--preset--spacing--70: 3.38rem;--wp--preset--spacing--80: 5.06rem;--wp--preset--shadow--natural: 6px 6px 9px rgba(0, 0, 0, 0.2);--wp--preset--shadow--deep: 12px 12px 50px rgba(0, 0, 0, 0.4);--wp--preset--shadow--sharp: 6px 6px 0px rgba(0, 0, 0, 0.2);--wp--preset--shadow--outlined: 6px 6px 0px -3px rgba(255, 255, 255, 1), 6px 6px rgba(0, 0, 0, 1);--wp--preset--shadow--crisp: 6px 6px 0px rgba(0, 0, 0, 1);}:where(.is-layout-flex){gap: 0.5em;}:where(.is-layout-grid){gap: 0.5em;}body .is-layout-flow > .alignleft{float: left;margin-inline-start: 0;margin-inline-end: 2em;}body .is-layout-flow > .alignright{float: right;margin-inline-start: 2em;margin-inline-end: 0;}body .is-layout-flow > .aligncenter{margin-left: auto !important;margin-right: auto !important;}body .is-layout-constrained > .alignleft{float: left;margin-inline-start: 0;margin-inline-end: 2em;}body .is-layout-constrained > .alignright{float: right;margin-inline-start: 2em;margin-inline-end: 0;}body .is-layout-constrained > .aligncenter{margin-left: auto !important;margin-right: auto !important;}body .is-layout-constrained > :where(:not(.alignleft):not(.alignright):not(.alignfull)){max-width: var(--wp--style--global--content-size);margin-left: auto !important;margin-right: auto !important;}body .is-layout-constrained > .alignwide{max-width: var(--wp--style--global--wide-size);}body .is-layout-flex{display: flex;}body .is-layout-flex{flex-wrap: wrap;align-items: center;}body .is-layout-flex > *{margin: 0;}body .is-layout-grid{display: grid;}body .is-layout-grid > *{margin: 0;}:where(.wp-block-columns.is-layout-flex){gap: 2em;}:where(.wp-block-columns.is-layout-grid){gap: 2em;}:where(.wp-block-post-template.is-layout-flex){gap: 1.25em;}:where(.wp-block-post-template.is-layout-grid){gap: 1.25em;}.has-black-color{color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-color{color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-color{color: var(--wp--preset--color--white) !important;}.has-pale-pink-color{color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-color{color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-color{color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-color{color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-color{color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-color{color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-color{color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-color{color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-color{color: var(--wp--preset--color--vivid-purple) !important;}.has-black-background-color{background-color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-background-color{background-color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-background-color{background-color: var(--wp--preset--color--white) !important;}.has-pale-pink-background-color{background-color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-background-color{background-color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-background-color{background-color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-background-color{background-color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-background-color{background-color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-background-color{background-color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-background-color{background-color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-background-color{background-color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-background-color{background-color: var(--wp--preset--color--vivid-purple) !important;}.has-black-border-color{border-color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-border-color{border-color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-border-color{border-color: var(--wp--preset--color--white) !important;}.has-pale-pink-border-color{border-color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-border-color{border-color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-border-color{border-color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-border-color{border-color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-border-color{border-color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-border-color{border-color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-border-color{border-color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-border-color{border-color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-border-color{border-color: var(--wp--preset--color--vivid-purple) !important;}.has-vivid-cyan-blue-to-vivid-purple-gradient-background{background: var(--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple) !important;}.has-light-green-cyan-to-vivid-green-cyan-gradient-background{background: var(--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan) !important;}.has-luminous-vivid-amber-to-luminous-vivid-orange-gradient-background{background: var(--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange) !important;}.has-luminous-vivid-orange-to-vivid-red-gradient-background{background: var(--wp--preset--gradient--luminous-vivid-orange-to-vivid-red) !important;}.has-very-light-gray-to-cyan-bluish-gray-gradient-background{background: var(--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray) !important;}.has-cool-to-warm-spectrum-gradient-background{background: var(--wp--preset--gradient--cool-to-warm-spectrum) !important;}.has-blush-light-purple-gradient-background{background: var(--wp--preset--gradient--blush-light-purple) !important;}.has-blush-bordeaux-gradient-background{background: var(--wp--preset--gradient--blush-bordeaux) !important;}.has-luminous-dusk-gradient-background{background: var(--wp--preset--gradient--luminous-dusk) !important;}.has-pale-ocean-gradient-background{background: var(--wp--preset--gradient--pale-ocean) !important;}.has-electric-grass-gradient-background{background: var(--wp--preset--gradient--electric-grass) !important;}.has-midnight-gradient-background{background: var(--wp--preset--gradient--midnight) !important;}.has-small-font-size{font-size: var(--wp--preset--font-size--small) !important;}.has-medium-font-size{font-size: var(--wp--preset--font-size--medium) !important;}.has-large-font-size{font-size: var(--wp--preset--font-size--large) !important;}.has-x-large-font-size{font-size: var(--wp--preset--font-size--x-large) !important;} .wp-block-navigation a:where(:not(.wp-element-button)){color: inherit;} :where(.wp-block-post-template.is-layout-flex){gap: 1.25em;}:where(.wp-block-post-template.is-layout-grid){gap: 1.25em;} :where(.wp-block-columns.is-layout-flex){gap: 2em;}:where(.wp-block-columns.is-layout-grid){gap: 2em;} .wp-block-pullquote{font-size: 1.5em;line-height: 1.6;} </style> <link rel="https://api.w.org/" href="https://mediaincanada.com/wp-json/" /><link rel="alternate" type="application/json" href="https://mediaincanada.com/wp-json/wp/v2/posts/185901" /><link rel="EditURI" type="application/rsd+xml" title="RSD" href="https://mediaincanada.com/wp/xmlrpc.php?rsd" /> <link rel="canonical" href="https://mediaincanada.com/2024/11/18/2024-google-search-honours-awards-celebrate-the-best-in-ai-powered-search-marketing/" /> <link rel='shortlink' href='https://mediaincanada.com/?p=185901' /> <link rel="alternate" type="application/json+oembed" href="https://mediaincanada.com/wp-json/oembed/1.0/embed?url=https%3A%2F%2Fmediaincanada.com%2F2024%2F11%2F18%2F2024-google-search-honours-awards-celebrate-the-best-in-ai-powered-search-marketing%2F" /> <link rel="alternate" type="text/xml+oembed" href="https://mediaincanada.com/wp-json/oembed/1.0/embed?url=https%3A%2F%2Fmediaincanada.com%2F2024%2F11%2F18%2F2024-google-search-honours-awards-celebrate-the-best-in-ai-powered-search-marketing%2F&format=xml" /> <style>img#wpstats{display:none}</style>  <script type="text/javascript" src="//ajax.googleapis.com/ajax/libs/jquery/1.8.2/jquery.min.js"></script> <script type="text/javascript" src="//ajax.googleapis.com/ajax/libs/jqueryui/1.8.18/jquery-ui.min.js"></script> <script type='text/javascript' src='https://cdn.mediaincanada.com/wp/wp-content/themes/pb/base.js?v=20211202'></script> <script type="text/javascript">var currentPage = "undef";</script>  <link rel="stylesheet" href="https://cdn.mediaincanada.com/wp/wp-content/themes/pb/scripts/fancybox/source/jquery.fancybox.css" type="text/css" media="screen" /> <script type="text/javascript" src="https://cdn.mediaincanada.com/wp/wp-content/themes/pb/scripts/fancybox/source/jquery.fancybox.js"></script>  <script src="/content/js/jquery.easing-1.3.pack.js" type="text/javascript"></script> <script src="/content/js/jquery.mousewheel-3.0.4.pack.js" type="text/javascript"></script> <script src="https://cdn.mediaincanada.com/wp/wp-content/themes/pb/js/jquery.jcarousel.min.js" type="text/javascript"></script> <script src="https://cdn.mediaincanada.com/wp/wp-content/themes/pb/js/jquery.touchSwipe.js" type="text/javascript"></script>  <script> (function() { var cx = '002760907220864159175:ihcmf16xdlg'; var gcse = document.createElement('script'); gcse.type = 'text/javascript'; gcse.async = true; gcse.src = (document.location.protocol == 'https:' ? 'https:' : 'http:') + '//www.google.com/cse/cse.js?cx=' + cx; var s = document.getElementsByTagName('script')[0]; s.parentNode.insertBefore(gcse, s); })(); </script>   <script type='text/javascript'> (function() { var useSSL = 'https:' == document.location.protocol; var src = (useSSL ? 'https:' : 'http:') + '//www.googletagservices.com/tag/js/gpt.js'; document.write('<scr' + 'ipt src="' + src + '"></scr' + 'ipt>'); })(); </script> <script type='text/javascript'> googletag.cmd.push(function() { var sitewrap = googletag.sizeMapping(). addSize([1200, 0], [[2000, 1200], [1680, 1050]]). //desktop/laptop only build(); var billboard = googletag.sizeMapping(). addSize([1200, 0], [[964, 90], [728, 90]]). //desktop addSize([1000, 0], [[300, 250], [728, 90], [964, 90]]). //laptop / tablet landscape addSize([768, 0], [[300, 250], [728, 90]]). //tablet portrait addSize([320, 0], [[300, 250]]). //mobile addSize([0, 0], [[1, 1]]). //other build(); var inline = googletag.sizeMapping(). addSize([1200, 0], [[788, 90], [468, 60]]). //desktop addSize([1000, 0], [[728, 90], [468, 60]]). //laptop / tablet landscape addSize([768, 0], [[728, 90], [468, 60]]). //tablet portrait addSize([320, 0], [[300, 250]]). //mobile addSize([0, 0], [[1, 1]]). //other build(); var billboard = googletag.sizeMapping(). addSize([1200, 0], [[964, 250], [728, 250]]). //desktop addSize([1000, 0], [[300, 250], [728, 250], [964, 250]]). //laptop / tablet landscape addSize([768, 0], [[300, 250], [728, 250]]). //tablet portrait addSize([320, 0], [[300, 250]]). //mobile addSize([0, 0], [[1, 1]]). //other build(); googletag.defineSlot('/1888462/_MIC_Home_Banner_StoryPos2_468x60', [468, 60], 'div-gpt-ad-1466197853405-6').defineSizeMapping(inline).addService(googletag.pubads()); googletag.defineSlot('/1888462/_MIC_Home_Banner_StoryPos1_468x60', [468, 60], 'div-gpt-ad-1466197853405-7').defineSizeMapping(inline).addService(googletag.pubads()); googletag.defineOutOfPageSlot('/1888462/MIC_Interstitial', 'div-gpt-ad-1466197853405-1').addService(googletag.pubads()); googletag.defineSlot('/1888462/_MIC_Leaderboard_Top_964x250', [[964, 250], [728, 250], [300, 250]], 'MIC_Leaderboard_Top_964x250').defineSizeMapping(billboard).addService(googletag.pubads()); //Above header Billboard googletag.pubads().enableSingleRequest(); googletag.pubads().collapseEmptyDivs(); googletag.pubads().enableSyncRendering(); googletag.enableServices(); }); </script>  <script type='text/javascript'> googletag.cmd.push(function () { var sitewrap = googletag.sizeMapping(). addSize([1200, 0], [[2000, 1200], [1680, 1050] ]). //desktop/laptop only build(); var billboard = googletag.sizeMapping(). addSize([1200, 0], [[728, 90], [964, 90]]). //desktop addSize([1000, 0], [[728, 90], [964, 90]]). //laptop / tablet landscape addSize([768, 0], [[300, 250], [728, 90]]). //tablet portrait addSize([320, 0], [[300, 250]]). //mobile addSize([0, 0], [[1, 1]]). //other build(); googletag.defineSlot('/1888462/_Sponsored_Story_Page_Wrap', [2000, 1200], 'Sponsored_Story_Page_Wrap').defineSizeMapping(sitewrap).addService(googletag.pubads()); googletag.defineSlot('/1888462/_Sponsored_Story_LeaderBoard', [[728, 90], [964, 90]], 'Sponsored_Story_Leaderboard').addService(googletag.pubads()); googletag.defineSlot('/1888462/_Sponsored_Story_HalfPage', [300, 600], 'Sponsored_Story_Halfpage').addService(googletag.pubads()); googletag.defineSlot('/1888462/_Sponsored_Story_Banner_468x60', [468, 60], 'Sponsored_Story_Banner').addService(googletag.pubads()); googletag.defineSlot('/1888462/_Sponsored_Story_MediumRectangle', [300, 250], 'Sponsored_Story_MediumRectangle').addService(googletag.pubads()); googletag.pubads().enableSyncRendering(); googletag.pubads().collapseEmptyDivs(); googletag.enableServices(); }); </script>  </head> <body> <script type="text/javascript">var _sf_startpt=(new Date()).getTime()</script>  <div id="advertisement_panel" class=""> <div id="ad-page-skinfixed" style="background-color: white; margin-top: -5px; ">   <div id='div-gpt-ad-1464126120570-8'> <script type='text/javascript'>googletag.cmd.push(function() { googletag.display('div-gpt-ad-1464126120570-8'); });</script> </div> </div> </div>  <div id='div-gpt-ad-1466197853405-1'> <script type='text/javascript'>googletag.cmd.push(function() { googletag.display('div-gpt-ad-1466197853405-1'); });</script> </div> <div id="containerFull" class="shadow nocontent">  <div id="leaderboardAds" style="width: 100%; background: #fff; "> <div id="newleaderboard" style="width: 100%; margin-bottom: 1px; display: table; text-align: center; max-width:964px; max-height:250px;margin:auto;">  <div id='MIC_Cat_Digital_Leaderboard_Top_964x250' style='height:auto;'> <script type='text/javascript'>googletag.cmd.push(function() { googletag.display('MIC_Cat_Digital_Leaderboard_Top_964x250'); });</script> </div>  </div> </div> <div id="header" class="clearfloat"> <div id="logo"> <a href="/" title="Media In Canada - keeping media and marketing execs up to speed on the Canadian media scene"> <img alt="Media In Canada" src="https://cdn.mediaincanada.com/wp/wp-content/themes/pb/images/header-logo.png" title="Media In Canada - keeping media and marketing execs up to speed on the Canadian media scene" /> <span class="hide">Media In Canada - keeping media and marketing execs up to speed on the Canadian media scene</span> </a> </div> <div id="headerTop"> <div id="login"> </div> <div class="leaderboard" style="display:none;"></div> </div> </div> <div id="nav_wrap" class="clearfloat"> <nav class="clearfix"> <div class="menuMain"> <div class="menu-main-menu-container"><ul id="menu-main-menu" class="menu"><li id="menu-item-79805" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-79805"><a href="#">Media By Category</a> <ul class="sub-menu"> <li id="menu-item-79806" class="menu-item menu-item-type-taxonomy menu-item-object-category current-post-ancestor current-menu-parent current-post-parent menu-item-79806"><a href="https://mediaincanada.com/category/digital/">Digital</a></li> <li id="menu-item-79807" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-79807"><a href="https://mediaincanada.com/category/experiential/">Experiential</a></li> <li id="menu-item-79808" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-79808"><a href="https://mediaincanada.com/category/interactive/">Interactive</a></li> <li id="menu-item-79809" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-79809"><a href="https://mediaincanada.com/category/mobile/">Mobile</a></li> <li id="menu-item-79811" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-79811"><a href="https://mediaincanada.com/category/ooh/">Out Of Home</a></li> <li id="menu-item-79812" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-79812"><a href="https://mediaincanada.com/category/print/">Print</a></li> <li id="menu-item-79813" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-79813"><a href="https://mediaincanada.com/category/radio/">Radio</a></li> <li id="menu-item-79814" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-79814"><a href="https://mediaincanada.com/category/research/">Research</a></li> <li id="menu-item-79816" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-79816"><a href="https://mediaincanada.com/category/social/">Social</a></li> <li id="menu-item-79817" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-79817"><a href="https://mediaincanada.com/category/television/">Television</a></li> </ul> </li> <li id="menu-item-79802" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-home menu-item-79802"><a href="http://mediaincanada.com/">Home</a></li> <li id="menu-item-79803" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-79803"><a href="https://mediaincanada.com/events/">Events</a></li> <li id="menu-item-79819" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-79819"><a href="/careers/">Careers</a></li> <li id="menu-item-79815" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-79815"><a href="https://mediaincanada.com/category/screening-room/">Screening Room</a></li> <li id="menu-item-104683" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-104683"><a href="https://mediaincanada.com/resources/">Resources</a></li> <li id="menu-item-80208" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-80208"><a href="https://mediaincanada.com/submit-news-tips/">Got a Tip?</a></li> <li id="menu-item-160558" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-160558"><a href="/subscribe/">Subscribe</a></li> <li id="menu-item-160559" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-160559"><a href="/account/logon/">SIGN IN</a></li> <li id="menu-item-160560" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-160560"><a href="/myaccount/">My Account</a></li> <li id="menu-item-160561" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-160561"><a href="/account/logoff/">Sign Out</a></li> </ul></div> </div>  <div class="searchWrap"> <script type="text/javascript" src="//www.google.com/jsapi"></script> <script type="text/javascript"> google.load('search', '1'); google.setOnLoadCallback(function () { google.search.CustomSearchControl.attachAutoCompletion( '002760907220864159175:ihcmf16xdlg', document.getElementById('q'), 'cse-search-box'); }); </script> <form id="cse-search-box" action="/search/"> <input type="text" name="q" id="q" autocomplete="on" size="18" /> <button type="submit" name="sa" class="search_button"></button> </form> <script type="text/javascript" src="//www.google.ca/cse/brand?form=cse-search-box&lang=en"></script> </div> <div id="pull" class="clear"><a href="#" id="pullMenu"></a><a href="#" id="pullSearch"></a></div> </nav>  </div> </div> <div id="containerAds" class="shadow" style="text-align:center;"> <div class="billboard">   <div id='Sponsored_Story_Leaderboard'> <script type='text/javascript'>googletag.cmd.push(function() { googletag.display('Sponsored_Story_Leaderboard'); });</script> </div>  </div> </div>  <div id="container" class="shadow"><script type="text/javascript">currentPage = "single";</script> <div id="main" class="clearfloat"> <div id="col1"> <div id="185901"> <div id="post" class="singlepost"> <div id="articleHeader"> <div id="breadcrumbs"> <a href="https://mediaincanada.com/">Home</a> » <a href="https://mediaincanada.com/category/awards-2/" rel="category tag">Awards</a>, <a href="https://mediaincanada.com/category/digital/" rel="category tag">Digital</a>, <a href="https://mediaincanada.com/category/sponsored-supplement/" rel="category tag">Sponsored Supplement</a> » </div> <h2>2024 Google Search Honours Awards celebrate the best in AI-powered Search marketing</h2> <h5> </h5> </div> <div class="byline"> <div class="author"> <a href="https://mediaincanada.com/author/guest/" target="_self">  <div class="author_bio"> By Guest  </div> </a> </div> <div class="date"> 5 days ago </div> <div id="editMarker"> </div> </div>  <div class="postthumb"> </div> <div class="entry clearfloat"> <div id='Sponsored_Story_Banner'> <script type='text/javascript'>googletag.cmd.push(function() { googletag.display('Sponsored_Story_Banner'); });</script> </div> <div id="article"> <p style="text-align: center;"><span style="font-weight: 400;"><img decoding="async" fetchpriority="high" class="aligncenter size-full wp-image-186593" src="https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Screenshot-2024-11-15-at-2.31.40鈥疨M.png" alt="" width="871" height="580" srcset="https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Screenshot-2024-11-15-at-2.31.40鈥疨M.png 871w, https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Screenshot-2024-11-15-at-2.31.40鈥疨M-300x200.png 300w, https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Screenshot-2024-11-15-at-2.31.40鈥疨M-622x414.png 622w, https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Screenshot-2024-11-15-at-2.31.40鈥疨M-768x511.png 768w" sizes="(max-width: 871px) 100vw, 871px" /><b><i>Google Search Honours Awards 2024 host, search strategy lead at Google Canada, Aidan Wilks, kicks off the celebration at Evergreen Brick Works on November 14th.</i></b><br /> </span></p> <p><span style="font-weight: 400;">On November 14th, the second annual Google Search Honours Awards brought together the country’s top Canadian performance marketers and their agency partners. The awards celebrate marketers using AI-powered search marketing to find new and innovative ways to drive meaningful business impact.</span></p> <p><span style="font-weight: 400;">This year, a total of six gold winners were chosen from a list of </span><a href="https://strategyonline.ca/2024/09/17/and-the-google-search-honours-awards-finalists-are/"><span style="font-weight: 400;">25 nominees</span></a><span style="font-weight: 400;"> across three awards categories: Measurement & Analytics Leadership, Performance Marketing Excellence (each with separate awards for mid-sized and large organizations) and AI Top Honours, which included the coveted AI Agency of the Year and AI Marketer of the Year awards.聽</span></p> <p><span style="font-weight: 400;">“It’s delightful to see both marketers and AI working in harmony tonight,” said Aidan Wilks, search strategy lead at Google Canada. “This year’s theme – Symphony of Innovation – is a reflection of the best in class performance marketers in Canada using a mix of AI and their own creativity to achieve outstanding business results. Congratulations to the winners for their leadership in AI-powered search marketers and we hope they serve as an inspiration for others along their AI adoption journey.”</span></p> <p><span style="font-weight: 400;">Check out some key highlights in the sizzle reel from the Google Search Honours Awards: </span></p> <iframe title="2024 Google Search Honours Awards: Celebrating the Best in AI-Powered Search Marketing" width="500" height="281" src="https://www.youtube.com/embed/ansIOI7wlKo?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe> <p><span style="font-weight: 400;">All of the evening’s nominees were winners – but six cases really stood out. Read on to find out who took home gold and what elevated their use of AI-powered search marketing to gold status.聽</span></p> <p><span style="font-weight: 400;">The gold in Measurement & Analytics Leadership for mid-sized organizations was awarded to the small and resourceful team at Koho, which used predictive AI modeling to anticipate customer value based on online and offline data. Koho set up experiments that helped drive more high-value customers at a lower cost, achieving remarkable results.</span></p> <p style="text-align: center;"><span style="font-weight: 400;"><img decoding="async" class="aligncenter size-full wp-image-186594" src="https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Screenshot-2024-11-15-at-2.33.44鈥疨M.png" alt="" width="878" height="583" srcset="https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Screenshot-2024-11-15-at-2.33.44鈥疨M.png 878w, https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Screenshot-2024-11-15-at-2.33.44鈥疨M-300x199.png 300w, https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Screenshot-2024-11-15-at-2.33.44鈥疨M-622x413.png 622w, https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Screenshot-2024-11-15-at-2.33.44鈥疨M-768x510.png 768w" sizes="(max-width: 878px) 100vw, 878px" /><strong><em>Koho accepting the Measurement & Analytics Leadership Award.</em></strong></span></p> <p><span style="font-weight: 400;">For Measurement & Analytics Leadership for large-sized organizations, the gold award went to Lululemon Athletica for taking AI-powered first-party data and putting it to work across its measurement “trifecta.” The team combined audiences, propensity modeling, omnichannel bidding and value definitions, all to make smarter decisions that drive business results.</span></p> <p style="text-align: center;"><span style="font-weight: 400;"><img decoding="async" loading="lazy" class="aligncenter size-full wp-image-186595" src="https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Screenshot-2024-11-15-at-2.36.48鈥疨M.png" alt="" width="879" height="586" srcset="https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Screenshot-2024-11-15-at-2.36.48鈥疨M.png 879w, https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Screenshot-2024-11-15-at-2.36.48鈥疨M-300x200.png 300w, https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Screenshot-2024-11-15-at-2.36.48鈥疨M-622x415.png 622w, https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Screenshot-2024-11-15-at-2.36.48鈥疨M-768x512.png 768w" sizes="(max-width: 879px) 100vw, 879px" /><strong><em>Lululemon Athletica accepting the Measurement & Analytics Leadership Award.</em></strong></span></p> <p><span style="font-weight: 400;">Triton and their agency, Pulsion took home a gold (mid-sized organization) in the Performance Marketing Excellence category for building a culture of testing and learning – refining their budgeting approach to position marketing as a profitable growth engine for the business.</span></p> <p style="text-align: center;"><span style="font-weight: 400;"><img decoding="async" loading="lazy" class="aligncenter size-full wp-image-186596" src="https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Screenshot-2024-11-15-at-2.41.07鈥疨M.png" alt="" width="905" height="588" srcset="https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Screenshot-2024-11-15-at-2.41.07鈥疨M.png 905w, https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Screenshot-2024-11-15-at-2.41.07鈥疨M-300x195.png 300w, https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Screenshot-2024-11-15-at-2.41.07鈥疨M-622x404.png 622w, https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Screenshot-2024-11-15-at-2.41.07鈥疨M-768x499.png 768w" sizes="(max-width: 905px) 100vw, 905px" /><b><i>Triton | Pulsion accepting the Performance Marketing Excellence Award.</i></b><br /> </span></p> <p><span style="font-weight: 400;">Hyundai Auto and their agency, Innocean took home the gold (large-sized organization) in the Performance Marketing Excellence category for tackling a challenge many of us are familiar with: bringing stakeholders along for the ride. They thoughtfully engaged stakeholders – not just in their headquarters but around the country – to rethink silos and improve agility.</span></p> <p style="text-align: center;"><img decoding="async" loading="lazy" class="aligncenter size-full wp-image-186598" src="https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Screenshot-2024-11-15-at-2.43.17鈥疨M.png" alt="" width="903" height="587" srcset="https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Screenshot-2024-11-15-at-2.43.17鈥疨M.png 903w, https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Screenshot-2024-11-15-at-2.43.17鈥疨M-300x195.png 300w, https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Screenshot-2024-11-15-at-2.43.17鈥疨M-622x404.png 622w, https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Screenshot-2024-11-15-at-2.43.17鈥疨M-768x499.png 768w" sizes="(max-width: 903px) 100vw, 903px" /><b><i>Hyundai Auto Canada | Innocean Canada accepting the Performance Marketing Excellence Award. </i></b></p> <p><span style="font-weight: 400;">The 2024 AI Agency of the Year award went to Saatchi & Saatchi / Synergize for consistently demonstrating thought leadership in performance marketing and AI. They tested new products, delivered new insights, and developed best practices for all of their clients.</span></p> <p style="text-align: center;"><span style="font-weight: 400;"><img decoding="async" loading="lazy" class="aligncenter size-full wp-image-186599" src="https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Screenshot-2024-11-15-at-2.44.30鈥疨M.png" alt="" width="883" height="588" srcset="https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Screenshot-2024-11-15-at-2.44.30鈥疨M.png 883w, https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Screenshot-2024-11-15-at-2.44.30鈥疨M-300x200.png 300w, https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Screenshot-2024-11-15-at-2.44.30鈥疨M-622x414.png 622w, https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Screenshot-2024-11-15-at-2.44.30鈥疨M-768x511.png 768w" sizes="(max-width: 883px) 100vw, 883px" /><strong><em>Saatchi & Saatchi / Synergize accepting the AI Agency of the Year Award.聽</em></strong></span></p> <p><span style="font-weight: 400;">Finally, the 2024 AI Marketer of the Year award was given to Lululemon Athletica for embodying a true innovative mindset. The brand modernized its customer journey with AI, built its own Large Language Model, and achieved even more efficient growth – and the team scaled it all from Canada to the US.</span></p> <p style="text-align: center;"><span style="font-weight: 400;"><img decoding="async" loading="lazy" class="aligncenter size-full wp-image-186602" src="https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Screenshot-2024-11-15-at-2.55.48鈥疨M.png" alt="" width="885" height="585" srcset="https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Screenshot-2024-11-15-at-2.55.48鈥疨M.png 885w, https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Screenshot-2024-11-15-at-2.55.48鈥疨M-300x198.png 300w, https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Screenshot-2024-11-15-at-2.55.48鈥疨M-622x411.png 622w, https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Screenshot-2024-11-15-at-2.55.48鈥疨M-768x508.png 768w" sizes="(max-width: 885px) 100vw, 885px" /></span><strong><em>Lululemon Athletica accepting the AI Marketer of the Year Award.聽</em></strong></p> <p><span style="font-weight: 400;">“This year’s winners have set new benchmarks in AI-powered search marketing”, said Sabrina Geremia, vice president and country managing director at Google Canada. “They’ve scaled their business with speed using the right AI tools and creativity, unlocking new possibilities for future campaigns. Collectively we are all pushing the industry forward in this new age of AI.”聽</span></p> <p><span style="font-weight: 400;">The awards gala provided an immersive experience showcasing the extraordinary potential unlocked when human creativity collaborates with AI technology. Guests were treated to a captivating musical performance by the </span><a href="https://www.tcomusic.ca/?gad_source=1&gclid=CjwKCAiAxea5BhBeEiwAh4t5K-AjhrcVRuQevxbEPAGwgPYBX9octKvhyyR5godplKvJYwSMsar0UxoCkskQAvD_BwE"><span style="font-weight: 400;">Toronto Concert Orchestra</span></a><span style="font-weight: 400;">, featuring a unique two-minute composition co-created with </span><a href="https://aitestkitchen.withgoogle.com/tools/music-fx"><span style="font-weight: 400;">MusicFX</span></a><span style="font-weight: 400;"> (powered by Google’s MusicLM). This innovative collaboration exemplified the evening’s theme: embracing new technologies like AI to push creative boundaries.</span></p> <p><span style="font-weight: 400;">Over the past 25 years, across many technological shifts, Google has continued to reimagine and expand what Search can do. And now, with generative AI, Search can do more than you ever imagined. One example of this is AI Overviews, which was first </span><a href="https://blog.google/products/search/generative-ai-google-search-may-2024/"><span style="font-weight: 400;">launched</span></a><span style="font-weight: 400;"> in May, and gradually rolled out </span><a href="https://blog.google/products/search/new-ways-to-connect-to-the-web-with-ai-overviews/"><span style="font-weight: 400;">expanding</span></a><span style="font-weight: 400;"> availability to more countries and more languages in a deliberate and responsible way. </span><a href="https://blog.google/products/search/ai-overviews-search-october-2024/"><span style="font-weight: 400;">AI Overviews</span></a><span style="font-weight: 400;"> is now available in Canada – helping users search the web in a whole new way.</span></p> <p><span style="font-weight: 400;">Huge congratulations to the Silver and Bronze winners for the innovative and impactful ways that they’ve leveraged AI-powered tools to maximize results.</span></p> <img decoding="async" loading="lazy" class="aligncenter size-large wp-image-186464" src="https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/silver-winners-622x350.jpg" alt="" width="622" height="350" srcset="https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/silver-winners-622x350.jpg 622w, https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Silver-winners-300x169.jpg 300w, https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Silver-winners-768x432.jpg 768w, https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Silver-winners-1536x864.jpg 1536w, https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Silver-winners-100x57.jpg 100w, https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Silver-winners-623x350.jpg 623w, https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Silver-winners.jpg 1920w" sizes="(max-width: 622px) 100vw, 622px" /> <p><img decoding="async" loading="lazy" class="aligncenter size-large wp-image-186463" src="https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/bronze-winners-622x350.jpg" alt="" width="622" height="350" srcset="https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/bronze-winners-622x350.jpg 622w, https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Bronze-winners-300x169.jpg 300w, https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Bronze-winners-768x432.jpg 768w, https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Bronze-winners-1536x864.jpg 1536w, https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Bronze-winners-100x57.jpg 100w, https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Bronze-winners-623x350.jpg 623w, https://cdn.mediaincanada.com/wp/wp-content/uploads/2024/11/Bronze-winners.jpg 1920w" sizes="(max-width: 622px) 100vw, 622px" /><i><span style="font-weight: 400;">Please keep an eye out for announcements in early spring 2025 for more details about the next awards cycle.</span></i></p> <p><b><i>Photography by </i></b><a href="https://www.uptownmedia.ca/"><b><i>Uptown Media</i></b></a><b><i> and videography by </i></b><a href="https://madebyplot.com/"><b><i>Plot</i></b></a></p> </div> </div> <div id="tags" class="clearfloat"> <h6>Tags:</h6><br/><br/><p> <a href="https://mediaincanada.com/tag/genai/" rel="tag">GenAI</a>, <a href="https://mediaincanada.com/tag/google/" rel="tag">Google</a>, <a href="https://mediaincanada.com/tag/google-search-honours-awards/" rel="tag">Google Search Honours Awards</a>, <a href="https://mediaincanada.com/tag/gsha/" rel="tag">GSHA</a>, <a href="https://mediaincanada.com/tag/search-engine-marketing/" rel="tag">Search Engine Marketing</a>, <a href="https://mediaincanada.com/tag/sem/" rel="tag">SEM</a>, <a href="https://mediaincanada.com/tag/sponsored-story1/" rel="tag">Sponsored Story1</a>, <a href="https://mediaincanada.com/tag/think-with-google/" rel="tag">Think with Google</a></p> </div> </div>  </div>   <div id="comment-area" class="nocontent">  <p class="nocomments">Comments are closed.</p> </div> </div>  <div id="col2" class="nocontent"> <div id="sidebarUpper" class="clearfloat"> <div class="col2ad clearfloat">   <div id='Sponsored_Story_Halfpage'> <script type='text/javascript'>googletag.cmd.push(function() { googletag.display('Sponsored_Story_Halfpage'); });</script> </div>  <div id='Sponsored_Story_MediumRectangle'> <script type='text/javascript'>googletag.cmd.push(function() { googletag.display('Sponsored_Story_MediumRectangle'); });</script> </div> </div> <div id="careers_sidebar" class="clearfloat"> <a href="/careers/"> <div class="pagetitle">Careers<div id="travelMarker">»</div></div> </a> <ul id="results"></ul> <script type="text/javascript"> $.ajax({ url: "/content/js/careerJson_mediaincanada.html", dataType: "text", success: function(data) { var json = $.parseJSON(data); var postings = ""; for (var i=0; i<json.records; i++) { var cell = json.rows[i].cell.toString(); var split = cell.split(',|'); var jobTitle = split[3].replace("True,","").replace("False,",""); if(jobTitle.length > 0 && jobTitle.startsWith(",")){ jobTitle = jobTitle.substring(1,jobTitle.length); } postings = postings + '<a href="https://mediaincanada.com/careers/id/' + split[1] + '"><li>' + jobTitle + '</li></a></br>' $('#results').html(postings); } } }); </script> </div> <div id="tabvanilla" class="widget clearfloat">  <div class="pagetitle">Popular</div> <div id="recent-widget" class="tabdiv"> <div id="popular-posts" class="clearfloat"></div> </div> </div> <div class="col2ad clearfloat">   <div id='div-gpt-ad-1474492375400-20'> <script>googletag.cmd.push(function() { googletag.display('div-gpt-ad-1474492375400-20'); });</script> </div> </div> </div> <div id="sidebarLower" class="clearfloat"> <div class="col2ad clearfloat">   <div id='div-gpt-ad-1474492375400-1'> <script>googletag.cmd.push(function() { googletag.display('div-gpt-ad-1474492375400-1'); });</script> </div> </div>   <div id="screeningroom_sidebar" class="clearfloat"> <a href="/category/screening-room"> <div class="pagetitle">Screening Room<div id="travelMarker">»</div></div> </a> <div id="screening-room-most-recent"> <a href="https://mediaincanada.com/2020/06/03/virtual-roundtable-fashion-retailers-emerge-from-hibernation/"><div id="top_spot"> <img width="300" height="172" src="https://cdn.mediaincanada.com/wp/wp-content/uploads/2020/06/retail-roundtable-622x441-300x172.jpg" class="attachment-sidebar size-sidebar wp-post-image" alt="" decoding="async" loading="lazy" srcset="https://cdn.mediaincanada.com/wp/wp-content/uploads/2020/06/retail-roundtable-622x441-300x172.jpg 300w, https://cdn.mediaincanada.com/wp/wp-content/uploads/2020/06/retail-roundtable-622x441-100x57.jpg 100w" sizes="(max-width: 300px) 100vw, 300px" /> <div id="title">Virtual Roundtable: Fashion retailers emerge from hibernation</div> </div></a> <div id="subLinks" class="clearfloat"> <a href="https://mediaincanada.com/2020/05/19/virtual-roundtable-auto-brands-in-the-drivers-seat/"><div id="subLinksColA"> <div id="subLinksLug"><img width="300" height="172" src="https://cdn.mediaincanada.com/wp/wp-content/uploads/2020/05/grab21-300x172.jpg" class="attachment-sidebar size-sidebar wp-post-image" alt="" decoding="async" loading="lazy" srcset="https://cdn.mediaincanada.com/wp/wp-content/uploads/2020/05/grab21-300x172.jpg 300w, https://cdn.mediaincanada.com/wp/wp-content/uploads/2020/05/grab21-622x359.jpg 622w, https://cdn.mediaincanada.com/wp/wp-content/uploads/2020/05/grab21-100x57.jpg 100w" sizes="(max-width: 300px) 100vw, 300px" /></div> <div class="blurb">Virtual Roundtable: Auto brands in the driver’s seat</div> </div></a> <a href="https://mediaincanada.com/2019/12/19/spotted-cadbury-phone-home/"><div id="subLinksColA"> <div id="subLinksLug"><img width="300" height="172" src="https://cdn.mediaincanada.com/wp/wp-content/uploads/2019/12/dairy-milk-2-300x172.jpg" class="attachment-sidebar size-sidebar wp-post-image" alt="" decoding="async" loading="lazy" srcset="https://cdn.mediaincanada.com/wp/wp-content/uploads/2019/12/dairy-milk-2-300x172.jpg 300w, https://cdn.mediaincanada.com/wp/wp-content/uploads/2019/12/Dairy-Milk-2-100x57.jpg 100w" sizes="(max-width: 300px) 100vw, 300px" /></div> <div class="blurb">Spotted! Cadbury phone home</div> </div></a> <a href="https://mediaincanada.com/2018/07/06/spotted-spongetowels-cleans-up-montreal-after-moving-day/"><div id="subLinksColB"> <div id="subLinksLug"><img width="300" height="172" src="https://cdn.mediaincanada.com/wp/wp-content/uploads/2018/07/spongie-300x172.jpg" class="attachment-sidebar size-sidebar wp-post-image" alt="" decoding="async" loading="lazy" srcset="https://cdn.mediaincanada.com/wp/wp-content/uploads/2018/07/spongie-300x172.jpg 300w, https://cdn.mediaincanada.com/wp/wp-content/uploads/2018/07/Spongie-622x358.jpg 622w, https://cdn.mediaincanada.com/wp/wp-content/uploads/2018/07/Spongie-100x57.jpg 100w, https://cdn.mediaincanada.com/wp/wp-content/uploads/2018/07/Spongie.jpg 1210w" sizes="(max-width: 300px) 100vw, 300px" /></div> <div class="blurb">Spotted! SpongeTowels cleans up Montreal after Moving Day</div> </div></a> </div> </div> </div>  </div> </div>  <div class="clear"></div> </div>    <script type="text/javascript" src="//s7.addthis.com/js/300/addthis_widget.js#pubid=ra-552c1a28094aabdc"></script> <script type="text/javascript"> addthis.layers({ 'theme' : 'transparent', 'responsive' : { 'maxWidth' : '1080px', 'minWidth' : '0px' }, 'maxWidth' : '1366px', 'share' : { 'position' : 'left', 'services' : 'facebook,twitter,linkedin,email,print,more', 'numPreferredServices' : 6 }, }); </script>    <div style="height: auto; margin: auto; text-align: center;" class="ad"> <div class="billboard billboardBottom"></div> </div>  </div> <div id="footer" class="clear nocontent"> <div id="container"> <div class="site-large-footer_column_first"> <div class="site-large-footer_header_first">About Media In Canada</div> <div class="footerLogo"></div> <div class="site-large-footer_link"> From connection plan innovation and new ad opportunities to research and ratings, <b><i>Media in Canada</i></b>™ covers the gamut of media biz news. </div> <div class="footerSocial"> <div class="footerSocialLink"> <a href="//www.facebook.com/pages/Media-in-Canada/204814409560544" target="_blank" title="Follow us on Facebook"> <img src="https://cdn.mediaincanada.com/wp/wp-content/themes/pb/images/lug-facebook.png" title="Follow us on Facebook" /> <span class="hide">Follow us on Facebook</span> </a> </div> <div class="footerSocialLink"> <a href="//twitter.com/mediaincanada" target="_blank" title="Follow us on Twitter"> <img style="width: 30px;" src="https://cdn.mediaincanada.com/wp/wp-content/themes/pb/images/lug-twitter.png" title="Follow us on Twitter" /> <span class="hide">Follow us on Twitter</span> </a> </div> </div> </div> <div class="footerMenuContainer"> <div id="footerMenu1" class="site-large-footer_column"> <div class="site-large-footer_header"> Company </div> <div class="menu-company-container"><ul id="menu-company" class="menu"><li id="menu-item-79823" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-79823"><a href="https://mediaincanada.com/aboutus/">About</a></li> <li id="menu-item-79825" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-79825"><a href="https://mediaincanada.com/contactus/">Contact Us</a></li> <li id="menu-item-80207" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-80207"><a href="https://mediaincanada.com/submit-news-tips/">Submit News Tips</a></li> <li id="menu-item-79824" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-79824"><a href="https://mediaincanada.com/advertising/">Advertising</a></li> <li id="menu-item-79827" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-79827"><a href="http://www.brunico.com/privacy/">Privacy Policy</a></li> <li id="menu-item-79826" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-79826"><a href="https://mediaincanada.com/terms/">Terms of Use</a></li> </ul></div> </div> <div id="footerMenu2" class="site-large-footer_column"> <div class="site-large-footer_header"> Site </div> <div class="menu-site-container"><ul id="menu-site" class="menu"><li id="menu-item-79828" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-79828"><a href="https://mediaincanada.com/events/">Events</a></li> <li id="menu-item-79830" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-79830"><a href="/careers/">Careers</a></li> <li id="menu-item-79829" class="menu-item menu-item-type-taxonomy menu-item-object-category current-menu-item menu-item-79829"><a href="https://mediaincanada.com/category/screening-room/" aria-current="page">Screening Room</a></li> <li id="menu-item-79831" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-79831"><a href="/subscribe/">Subscribe</a></li> </ul></div> </div> <div id="footerMenu3" class="site-large-footer_column"> <div class="site-large-footer_header"> Features </div> </div> <div id="footerMenu4" class="site-large-footer_column"> <div class="site-large-footer_header"> Categories </div> <div class="menu-categories-container"><ul id="menu-categories" class="menu"><li id="menu-item-79834" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-79834"><a href="https://mediaincanada.com/category/digital/">Digital</a></li> <li id="menu-item-79835" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-79835"><a href="https://mediaincanada.com/category/experiential/">Experiential</a></li> <li id="menu-item-79836" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-79836"><a href="https://mediaincanada.com/category/interactive/">Interactive</a></li> <li id="menu-item-79837" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-79837"><a href="https://mediaincanada.com/category/mobile/">Mobile</a></li> <li id="menu-item-79839" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-79839"><a href="https://mediaincanada.com/category/ooh/">Out Of Home</a></li> <li id="menu-item-79840" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-79840"><a href="https://mediaincanada.com/category/print/">Print</a></li> <li id="menu-item-79841" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-79841"><a href="https://mediaincanada.com/category/radio/">Radio</a></li> <li id="menu-item-79842" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-79842"><a href="https://mediaincanada.com/category/research/">Research</a></li> <li id="menu-item-79843" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-79843"><a href="https://mediaincanada.com/category/social/">Social</a></li> <li id="menu-item-79844" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-79844"><a href="https://mediaincanada.com/category/television/">Television</a></li> </ul></div> </div> </div> <div class="footerText clearfloat"> Copyright © 2004-2024 Brunico Communications Ltd. All Rights Reserved. </div> </div> </div> <div id="footerBrunico" class="clear nocontent"> <div id="container"> <a href="//www.brunico.com/" class="logoMain" target="_blank"> <img src="https://cdn.mediaincanada.com/wp/wp-content/themes/pb/images/logo-brunico.png" width="150px" height="auto"/> </a> <div style="display:inline-block; position:relative; top:-20px; padding:0 0 0 15px"> <a href="//www.playbackonline.ca/" class="logo" target="_blank"> <img src="https://cdn.mediaincanada.com/wp/wp-content/themes/pb/images/logo-playback.png" width="100px" height="auto"/> </a> <a href="//www.strategyonline.ca/" class="logo" target="_blank"> <img src="https://cdn.mediaincanada.com/wp/wp-content/themes/pb/images/logo-strategy.png" width="100px" height="auto"/> </a> <a href="//www.mediaincanada.com/" class="logo" target="_blank"> <img src="https://cdn.mediaincanada.com/wp/wp-content/themes/pb/images/logo-mic.png" width="100px" height="auto"/> </a> <a href="//www.stimulantonline.ca/" class="logo" target="_blank"> <img src="https://cdn.mediaincanada.com/wp/wp-content/themes/pb/images/logo-stimulant.png" width="100px" height="auto"/> </a> <a href="//www.kidscreen.com/" class="logo" target="_blank"> <img src="https://cdn.mediaincanada.com/wp/wp-content/themes/pb/images/logo-kidscreen.png" width="100px" height="auto"/> </a> <a href="//www.realscreen.com/" class="logo" target="_blank"> <img src="https://cdn.mediaincanada.com/wp/wp-content/themes/pb/images/logo-realscreen.png" width="100px" height="auto"/> </a> </div> </div> </div>   <script defer type='text/javascript' src='https://stats.wp.com/e-202447.js' id='jetpack-stats-js'></script> <script id="jetpack-stats-js-after" type="text/javascript"> _stq = window._stq || []; _stq.push([ "view", {v:'ext',blog:'23886738',post:'185901',tz:'-5',srv:'mediaincanada.com',j:'1:12.9'} ]); _stq.push([ "clickTrackerInit", "23886738", "185901" ]); _stq = window._stq || []; _stq.push([ "view", {v:'ext',blog:'23886738',post:'185901',tz:'-5',srv:'mediaincanada.com',j:'1:12.9'} ]); _stq.push([ "clickTrackerInit", "23886738", "185901" ]); </script>  <script src="/content/js/shared.js?v=3" type="text/javascript"></script> <script type="text/javascript"> $(document).ready(function () { addlog(window.location.href); var currentTime = new Date(); headerlogin(currentTime.getMinutes() + " " + currentTime.getSeconds()); }); </script>   <script> $(window).load(function(){ var sw = $("#advertisement_panel"); var main = $("#main"); var contentBottom = $("#footer").offset().top;  var swpos = sw.offset(); var stickermax = contentBottom - sw.outerHeight(true); if ($('#wpadminbar').length > 0) { var stickheight = "223"; } else { var stickheight = "188"; } sw.css({position: "absolute", top: stickheight + "px"}); $(window).scroll(function() { var windowpos = $(window).scrollTop(); if (windowpos >= (swpos.top) && windowpos < stickermax) { if ($('#wpadminbar').length > 0) { sw.addClass("stick2"); //stick it } else { sw.addClass("stick"); //stick it } } else if (windowpos >= stickermax) { sw.removeClass("stick"); //un-stick sw.removeClass("stick2"); //un-stick sw.css({position: "absolute", top: stickermax + "px"}); //set sticker right above the footer } else { sw.css({position: "absolute", top: stickheight + "px"}); //set sticker right above the footer sw.removeClass(); //top of page } }); //alert(stickermax); //uncomment to show max sticker position value on doc.ready }); </script>  <style> /* Modal Header */ .modal { display: none; /* Hidden by default */ position: fixed; /* Stay in place */ z-index: 200; /* Sit on top */ padding-top: 200px; /* Location of the box */ left: 0; top: 0; width: 100%; /* Full width */ height: 100%; /* Full height */ overflow: auto; /* Enable scroll if needed */ background-color: rgb(0,0,0); /* Fallback color */ background-color: rgba(0,0,0,0.4); /* Black w/ opacity */ } .modal p { margin-botton: 10px !important; } .modal-header { padding: 16px 16px 16px 16px; background-color: #ED1C24; color: white; font-weight: bold; font-size: 1.7em; font-family: Arial, Helvetica, sans-serif; } /* Modal Body */ .modal-body { padding: 16px 16px 16px 16px; font-size: 1.7em; font-family: Arial, Helvetica, sans-serif; } /* Modal Footer */ .modal-footer { padding: 16px 16px 16px 16px; background-color: #ED1C24; font-weight: bold; color: white;font-size: 1.7em; font-family: Arial, Helvetica, sans-serif; } /* Modal Content */ .modal-content { position: relative; background-color: #fefefe; margin: auto; padding: 0; border: 1px solid #888; width: 40%; box-shadow: 0 4px 8px 0 rgba(0,0,0,0.2),0 6px 20px 0 rgba(0,0,0,0.19); -webkit-animation-name: animatetop; -webkit-animation-duration: 0.4s; animation-name: animatetop; animation-duration: 0.4s; } /* Add Animation */ @-webkit-keyframes animatetop { from {top: -300px; opacity: 0} to {top: 0; opacity: 1} } @keyframes animatetop { from {top: -300px; opacity: 0} to {top: 0; opacity: 1} } @media screen and (max-width:480px) { /* Modal Content */ .modal-content { width: 70%; } } </style>   <div id="myModal" class="modal"> <span class="close"> <div class="modal-content"> <div class="modal-header"> We understand your decision to use an ad blocker, however Media In Canada journalism takes time and funding... </div> <div class="modal-body"> Subscriptions and advertising are both necessary to fund the journalism we bring to you. <br/><br/> Please, <b>whitelist mediaincanada.com</b> in your ad blocker and refresh your browser. </div>  </div> </span> </div> <script src="/content/js/ads.js" type="text/javascript"></script> <script type="text/javascript"> // Get the modal var modal = document.getElementById('myModal'); // Get the span element that closes the modal var span = document.getElementsByClassName("close")[0]; window.onload = function () { // little delay //setTimeout(function () { if (window.canRunAds === undefined) { //_gaq.push(['_trackEvent', 'Adblock', 'Yes', 'Using AdBlock', undefined, true]); modal.style.display = "none"; } else { //_gaq.push(['_trackEvent', 'Adblock', 'No', 'Using AdBlock', undefined, true]); } // }, 1000); // run 1 seconds after page has loaded }; // When the user clicks inside of the modal, close it // span.onclick = function() { // modal.style.display = "none"; // } // When the user clicks anywhere outside of the modal, close it // window.onclick = function(event) { // if (event.target == modal) { // modal.style.display = "none"; // } //} </script> <script type="text/javascript" src="/js/wp-embed.min.js"></script> <script type="text/javascript"> $( document ).ready(function() { if (window.location.href.indexOf("understanding-your-brands-audience-through-music") > -1) { (function() { var s = document.createElement('script'); s.type = 'text/javascript'; s.async = !0; s.src = '//adserver.pressboard.ca/v2/embedder?media=132939'; var d = document.getElementsByTagName("script")[0]; d.parentNode.insertBefore(s, d); })(); }; }); </script> </body> </html>