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Web und Display Archives - Index Exchange
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11.4375Z" fill="currentColor"/> </svg> </span> </h3> <p class="wds-megamenu-post-select-widget__excerpt">Wir arbeiten mit Partnern aus der gesamten Branche zusammen, um Ihnen außergewöhnlichen Service und Technologie zu bieten.</p> </div> </a> </div> </li> </ul> </li> </ul> </li></ul> </li><li class='mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-has-children mega-menu-megamenu mega-align-bottom-left mega-menu-grid mega-menu-item-9011404' id='mega-menu-item-9011404'><a class="mega-menu-link" href="https://www.indexexchange.com/de/ressourcen/" aria-expanded="false" tabindex="0">Ressourcen<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-menu-row' id='mega-menu-9011404-0'> <ul class="mega-sub-menu"> <li class='mega-menu-column mega-menu-columns-3-of-12' id='mega-menu-9011404-0-0'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-74' 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class="attachment-thumbnail size-thumbnail" alt="Featured Index Explains" decoding="async" srcset="https://s46182.pcdn.co/wp-content/uploads/2025/01/nav-featured-index-explains.jpg 373w, https://s46182.pcdn.co/wp-content/uploads/2025/01/nav-featured-index-explains-350x197.jpg 350w, https://s46182.pcdn.co/wp-content/uploads/2025/01/nav-featured-index-explains-135x76.jpg 135w, https://s46182.pcdn.co/wp-content/uploads/2025/01/nav-featured-index-explains-172x97.jpg 172w, https://s46182.pcdn.co/wp-content/uploads/2025/01/nav-featured-index-explains-92x52.jpg 92w" sizes="(max-width: 373px) 100vw, 373px" /> <div class="wds-megamenu-post-select-widget__content"> <h3 class="wds-megamenu-post-select-widget__title"> Lernvideos: Index Explains <span class="ml-1"><svg width="15" height="13" viewBox="0 0 15 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8.40087 11.4375L12.1997 7.30415H0V5.74859H12.1997L8.40087 1.61526L9.57308 0.526367L15 6.52637L9.57308 12.5264L8.40087 11.4375Z" 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srcset="https://s46182.pcdn.co/wp-content/uploads/2025/01/nav-featured-2025-trends-small.jpg 373w, https://s46182.pcdn.co/wp-content/uploads/2025/01/nav-featured-2025-trends-small-350x197.jpg 350w, https://s46182.pcdn.co/wp-content/uploads/2025/01/nav-featured-2025-trends-small-135x76.jpg 135w, https://s46182.pcdn.co/wp-content/uploads/2025/01/nav-featured-2025-trends-small-172x97.jpg 172w, https://s46182.pcdn.co/wp-content/uploads/2025/01/nav-featured-2025-trends-small-92x52.jpg 92w" sizes="(max-width: 373px) 100vw, 373px" /> <div class="wds-megamenu-post-select-widget__content"> <h3 class="wds-megamenu-post-select-widget__title"> Die wichtigsten Trends in der Ad Tech, an denen Sie 2025 nicht vorbeikommen <span class="ml-1"><svg width="15" height="13" viewBox="0 0 15 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8.40087 11.4375L12.1997 7.30415H0V5.74859H12.1997L8.40087 1.61526L9.57308 0.526367L15 6.52637L9.57308 12.5264L8.40087 11.4375Z" fill="currentColor"/> </svg> </span> </h3> <p class="wds-megamenu-post-select-widget__excerpt">Hier sind die fünf wichtigsten Ad-Tech-Trends, die Sie bei Ihrer Planung für 2025 berücksichtigen sollten.</p> </div> </a> </div> </li> </ul> </li> </ul> </li></ul> </li><li class='mega-menu-item mega-menu-item-type-post_type mega-menu-item-object-page mega-menu-item-has-children mega-menu-megamenu mega-align-bottom-left mega-menu-grid mega-menu-item-9011372' id='mega-menu-item-9011372'><a class="mega-menu-link" href="https://www.indexexchange.com/de/about/" aria-expanded="false" tabindex="0">Über Index<span class="mega-indicator"></span></a> <ul class="mega-sub-menu"> <li class='mega-menu-row' id='mega-menu-9011372-0'> <ul class="mega-sub-menu"> <li class='mega-menu-column mega-menu-columns-3-of-9' id='mega-menu-9011372-0-0'> <ul class="mega-sub-menu"> <li class='mega-menu-item mega-menu-item-type-widget widget_text mega-menu-item-text-76' id='mega-menu-item-text-76'><h4 class="mega-block-title">Unser Unternehmen</h4> 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src="https://s46182.pcdn.co/wp-content/uploads/2024/08/MC-10297-0724-Header-Image-for-Blog-Eliminating-MFA-How-Marketers-Can-Protect-Campaigns-and-Ensure-Quality-Ad-Placements-540x540.jpg" class="attachment-thumbnail size-thumbnail wp-post-image" alt="Co-workers looking at a laptop" decoding="async" loading="lazy" /> </a> </div> <div class="article-content p-3"> <header class="entry-header"> <div class="d-flex justify-content-between"> <div class="post-tag text-uppercase mb-3">Artikel</div> <div class="post-tag text-uppercase mb-3">23 Jul, 2024</div> </div> <h2 class="entry-title"><a href="https://www.indexexchange.com/de/2024/07/23/abschaffung-mfa-websites-werbetreibende-kampagnen-schuetzen-koennen/" rel="bookmark">Abschaffung von MFA Websites: Wie Werbetreibende Kampagnen schützen können</a></h2> </header> <div class="entry-content"> <p>Während die Werbeindustrie die Notwendigkeit der Abschaffung von MFA Websites (Made-for-Advertising) immer stärker betont, fragen sich viele Werbetreibende, was sie …</p> <a href="https://www.indexexchange.com/de/2024/07/23/abschaffung-mfa-websites-werbetreibende-kampagnen-schuetzen-koennen/" class="read-more">Weiterlesen<span class="ml-1"><svg width="15" height="13" viewBox="0 0 15 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8.40087 11.4375L12.1997 7.30415H0V5.74859H12.1997L8.40087 1.61526L9.57308 0.526367L15 6.52637L9.57308 12.5264L8.40087 11.4375Z" fill="currentColor"/> </svg> </span></a> </div> </div> </div> </div> </article> <article id="post-9012739" class="article mb-5 post-9012739 post type-post status-publish format-standard has-post-thumbnail hentry category-articles-de tag-addressability-de tag-media-buyers-de tag-media-owners-de tag-web-and-display-de"> <div class="container bg-white h-100"> <div class="row"> <div class="article-image p-3"> <a href="https://www.indexexchange.com/de/2024/07/11/erkenntnisse-unseren-privacy-sandbox-tests/"> <img width="540" height="540" 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href="https://www.indexexchange.com/de/2024/05/07/wir-beziehen-stellung-ausschliessung-mfa-websites-foerderung-qualitaetsjournalismus/" class="read-more">Weiterlesen<span class="ml-1"><svg width="15" height="13" viewBox="0 0 15 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8.40087 11.4375L12.1997 7.30415H0V5.74859H12.1997L8.40087 1.61526L9.57308 0.526367L15 6.52637L9.57308 12.5264L8.40087 11.4375Z" fill="currentColor"/> </svg> </span></a> </div> </div> </div> </div> </article> <article id="post-9011233" class="article mb-5 post-9011233 post type-post status-publish format-standard has-post-thumbnail hentry category-articles-de tag-media-buyers-de tag-media-owners-de tag-mobile-and-in-app-de tag-streaming-tv-de tag-web-and-display-de"> <div class="container bg-white h-100"> <div class="row"> <div class="article-image p-3"> <a href="https://www.indexexchange.com/de/2024/04/24/unterstuetzung-neuen-iab-tech-lab-plcmt-richtlinien-videoinventar/"> <img width="540" 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href="https://www.indexexchange.com/de/2024/04/24/unterstuetzung-neuen-iab-tech-lab-plcmt-richtlinien-videoinventar/" class="read-more">Weiterlesen<span class="ml-1"><svg width="15" height="13" viewBox="0 0 15 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8.40087 11.4375L12.1997 7.30415H0V5.74859H12.1997L8.40087 1.61526L9.57308 0.526367L15 6.52637L9.57308 12.5264L8.40087 11.4375Z" fill="currentColor"/> </svg> </span></a> </div> </div> </div> </div> </article> <article id="post-9011177" class="article mb-5 post-9011177 post type-post status-publish format-standard has-post-thumbnail hentry category-articles-de tag-addressability-de tag-media-owners-de tag-product-news-de tag-web-and-display-de"> <div class="container bg-white h-100"> <div class="row"> <div class="article-image p-3"> <a href="https://www.indexexchange.com/de/2024/04/03/neue-privacy-sandbox-reporting/"> <img width="540" height="540" src="https://s46182.pcdn.co/wp-content/uploads/2024/03/MC-9320-0324-Header-image-Privacy-Sandbox-CMA-Label-Reporting-and-Protected-Audience-Status-V2-5-540x540.jpg" class="attachment-thumbnail size-thumbnail wp-post-image" alt="people" decoding="async" loading="lazy" /> </a> </div> <div class="article-content p-3"> <header class="entry-header"> <div class="d-flex justify-content-between"> <div class="post-tag text-uppercase mb-3">Artikel</div> <div class="post-tag text-uppercase mb-3">03 Apr, 2024</div> </div> <h2 class="entry-title"><a href="https://www.indexexchange.com/de/2024/04/03/neue-privacy-sandbox-reporting/" rel="bookmark">Das neue Privacy Sandbox Reporting sorgt für mehr Transparenz in der Performance</a></h2> </header> <div class="entry-content"> <p>Aktualisierung: Ab dem 16. 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