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</div>  </section>  <section data-rocket-location-hash="62c07930a5362a809d2c6a82237e3622" id="cs-main"> <div data-rocket-location-hash="ca23f7c07336b7cf8c7766d2ffffc9d9" class="container"> <div class="row g-0"> <div class="col-lg-3"> <div class="cs-main__nav light"> <button type="button" class="toggle d-lg-none"></button> <ul class="menu"> <li class=""><a href="https://metacreative.com.au/case-study/gold-educational-tours/">Gold Educational Tours</a></li><li class=""><a href="https://metacreative.com.au/case-study/angea/">ANGEA</a></li><li class="active"><a href="https://metacreative.com.au/case-study/lamp-chiropractic/">Lamp Chiropractic</a></li><li class=""><a href="https://metacreative.com.au/case-study/modalis/">Modalis</a></li><li class=""><a href="https://metacreative.com.au/case-study/absolute-cosmetic-medicine/">Absolute Cosmetic Medicine</a></li><li class=""><a href="https://metacreative.com.au/case-study/alpha-hpa-annual-report/">Alpha HPA Annual Report</a></li><li class=""><a href="https://metacreative.com.au/case-study/lesmurdie-shs/">Lesmurdie SHS</a></li><li class=""><a href="https://metacreative.com.au/case-study/patio-balcony-outdoor-living/">Patio & Balcony Outdoor Living</a></li><li class=""><a href="https://metacreative.com.au/case-study/ocean-reef-shs-web-design/">Ocean Reef SHS Web Design</a></li><li class=""><a href="https://metacreative.com.au/case-study/logic-health/">Logic Health</a></li><li class=""><a href="https://metacreative.com.au/case-study/eastern-hills-shs/">Eastern Hills SHS</a></li><li class=""><a href="https://metacreative.com.au/case-study/yorganop/">Yorganop</a></li><li class=""><a href="https://metacreative.com.au/case-study/flexistaff/">Flexistaff</a></li><li class=""><a href="https://metacreative.com.au/case-study/r-r-collective/">R & R Collective</a></li><li class=""><a href="https://metacreative.com.au/case-study/alto-metals/">Alto Metals</a></li><li class=""><a href="https://metacreative.com.au/case-study/geopacific/">Geopacific</a></li><li class=""><a href="https://metacreative.com.au/case-study/bob-hawke-college/">Bob Hawke College</a></li><li class=""><a href="https://metacreative.com.au/case-study/bicton-primary-school/">Bicton Primary School</a></li><li class=""><a href="https://metacreative.com.au/case-study/12buckets/">12 Buckets</a></li><li class=""><a href="https://metacreative.com.au/case-study/legend-mining/">Legend Mining</a></li> </ul> </div>  </div> <div class="col-lg-9"> <div class="cs-main__content"> <div class="intro"> <p>Lamp Chiropractic has run a website for some time and with the business growing, advancing technology and the rise of the digital landscape, they needed to develop a new website to align with the goals of the business and the target audience.</p> </div>  <div class="photo"><img width="1156" height="653" src="https://metacreative.com.au/wp-content/uploads/2024/08/lamp-desk.png" class="attachment-full size-full" alt="" decoding="async" fetchpriority="high" srcset="https://metacreative.com.au/wp-content/uploads/2024/08/lamp-desk.png 1156w, https://metacreative.com.au/wp-content/uploads/2024/08/lamp-desk-300x169.png 300w, https://metacreative.com.au/wp-content/uploads/2024/08/lamp-desk-1024x578.png 1024w, https://metacreative.com.au/wp-content/uploads/2024/08/lamp-desk-768x434.png 768w" sizes="(max-width: 1156px) 100vw, 1156px" /></div> <p>The primary challenge was to develop a user-focused website that serves as a powerful communication and marketing tool, driving engagement, building trust, and positioning Lamp Chiropractic as a leader in the chiropractic industry.</p> </div> </div> </div>  </div>  </section>  <section data-rocket-location-hash="659a33b518c728e6b3b5378dd53fb231" id="cs-extra"> <div data-rocket-location-hash="72138152edf1e3b1a18e776287bfea14" class="cs-extra__slider"><div class="slick-slide"><img width="500" height="870" src="https://metacreative.com.au/wp-content/uploads/2024/08/lamp-mob3.jpg" class="attachment-full size-full" alt="" decoding="async" srcset="https://metacreative.com.au/wp-content/uploads/2024/08/lamp-mob3.jpg 500w, https://metacreative.com.au/wp-content/uploads/2024/08/lamp-mob3-172x300.jpg 172w" sizes="(max-width: 500px) 100vw, 500px" /></div><div class="slick-slide"><img width="500" height="870" src="https://metacreative.com.au/wp-content/uploads/2024/08/lamp-mob2.jpg" class="attachment-full size-full" alt="" decoding="async" srcset="https://metacreative.com.au/wp-content/uploads/2024/08/lamp-mob2.jpg 500w, https://metacreative.com.au/wp-content/uploads/2024/08/lamp-mob2-172x300.jpg 172w" sizes="(max-width: 500px) 100vw, 500px" /></div><div class="slick-slide"><img width="500" height="870" src="https://metacreative.com.au/wp-content/uploads/2024/08/lamp-mob1.jpg" class="attachment-full size-full" alt="" decoding="async" loading="lazy" srcset="https://metacreative.com.au/wp-content/uploads/2024/08/lamp-mob1.jpg 500w, https://metacreative.com.au/wp-content/uploads/2024/08/lamp-mob1-172x300.jpg 172w" sizes="auto, (max-width: 500px) 100vw, 500px" /></div></div> <div data-rocket-location-hash="1bbbedf88f3bb272f6d5c6e5935cb3c1" class="cs-extra__text"> <div data-rocket-location-hash="ad0d0d9caad992a98cde7a0ed92e0e39" class="container"> <div class="row"> <div class="col-xl-5"> <p><strong>Challenge</strong></p> <p>Lamp Chiropractic’s existing website required an upgrade to leverage technological advancements and meet the evolving needs of its target audience. The primary challenge was to develop a user-focused website that serves as a powerful communication and marketing tool, driving engagement, building trust, and positioning Lamp Chiropractic as an industry leader.</p> <p><strong>Objectives</strong></p> <ul> <li>Create a user-focused experience to increase referrals and inquiries.</li> <li>Showcase Lamp Chiropractic as a leader in the field, building trust and connection.</li> <li>Increase conversion rates for key call-to-actions.</li> <li>Implement a focused <a href="https://metacreative.com.au/our-skills/perth-digital-marketing/perth-seo-services/">SEO</a> strategy to maintain and build organic reach.</li> <li>Increase awareness of chiropractic services and products.</li> <li>Integrate a content management system (<a href="https://metacreative.com.au/sydney/wordpress-web-design/">WordPress</a>) for easy content management and cost reduction.</li> </ul> <p><strong>Target Audience</strong></p> <ul> <li><strong>Primary:</strong> Individuals and families within the Perth metro area.</li> <li><strong>Secondary:</strong> Doctors (GPs) and other health professionals.</li> </ul> <p><strong>Solution</strong></p> <p>A comprehensive solution was proposed, involving the development of a custom website with a modern design that aligns with Lamp Chiropractic’s brand and goals. The new website focuses on providing an intuitive user experience, increasing direct inquiries, and implementing a mobile-first strategy and serving as a platform for client onboarding, reducing administrative tasks, and preparing clients for treatment stages.</p> <p><strong>Website Features</strong></p> <ul> <li><strong>Intuitive Interface:</strong> Quick access to information.</li> <li><strong>Mobile-First Strategy:</strong> Optimal performance on mobile devices.</li> <li><strong>Engagement Encouragement:</strong> Features to encourage user interaction.</li> <li><strong>Up-to-Date Information:</strong> Regularly updated details, including location and contact information.</li> <li><strong>Brand Projection:</strong> Conveys confidence, trust, and a modern, welcoming brand.</li> </ul> <p><strong>Behind-the-Scenes Features</strong></p> <ul> <li><strong>SEO Strategy:</strong> In-depth keyword research, on-site and off-site SEO implementation.</li> <li><strong>Booking and Data Capture Functionality:</strong> Seamless client onboarding.</li> <li><strong>Analytics Reporting:</strong> Google Analytics for performance monitoring.</li> <li><strong>Security:</strong> Full HTTPS security for user data protection.</li> <li><strong>Speed Optimisation:</strong> High-speed page loading for an optimal user experience.</li> </ul> <div class="cs-extra__button"><a href="https://lampchiro.com.au/" class="button-primary button--link" target="_blank"><span>Visit Lamp Chiropractic website</span></a></div> </div> </div>  </div>  </div>  </section>  </main>  <footer data-rocket-location-hash="9097ccbf1694cec48ab3ad8041ba17d6" id="footer"> <div class="container"> <div data-rocket-location-hash="a145d664697ba16246fd72d1ee14b976" class="footer__top"> <div class="footer__cta"> <p class="h2 big">We’d love to connect with you!</p> <a href="https://metacreative.com.au/contact/" class="button-primary"><span>Let's <br/>Connect</span></a> </div>  <div class="footer__acknowledgement"> <p>We acknowledge the Whadjuk Noongar people as the original custodians of the land on which we live and work. 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