Launch Strategy and Management

<!DOCTYPE html>   <html lang="zh">  <head> <meta charset="utf-8" /> <meta http-equiv="X-UA-Compatible" content="IE=edge"> <meta http-equiv="Content-type" content="text/html; charset=utf-8"> <meta name="viewport" content="width=device-width, initial-scale=1, maximum-scale=1, user-scalable=no"> <meta name="msapplication-TileImage" content="/Content/Shotgun/img/favicon/ms-icon-144x144.png?v=4" /> <link rel="apple-touch-icon-precomposed" href="/Content/Shotgun/img/favicon/apple-icon-precomposed.png?v=4" /> <link rel="icon" href="/Content/Shotgun/img/favicon/favicon.ico?v=4" /><style> .coveo-card-layout a::after { display: none !important; } </style> <script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start': new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0], j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src= 'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f); })(window,document,'script','dataLayer','GTM-P97VBCW');</script> <meta name="google-site-verification" content="EyIQB7GdOQ83t4xrzV8zE-Gs_mjfgD-VO1TZkSkbKSc" />  <title>Launch Strategy and Management - IQVIA</title>  <link rel="canonical" href="https://www.iqvia.com/solutions/commercialization/launch-strategy-and-management" /> <meta name="keywords" content="pharma brand launch, pharma product launch, launch strategy, launch plan, payer communication, provider communication, market analysis, competitive analysis, multichannel marketing, digital marketing," /> <meta name="description" content="Identify critical launch factors and understand the competitive market environment. Make the right decisions pre-launch and position your product for success." /> <meta name="iq:market_product" content="IQVIA" /> <meta name="iq:region" content="Global" /> <meta name="iq:regional_business_unit" content="Global" /> <meta property="og:title" content="Launch Strategy and Management" /> <meta property="twitter:title" content="Launch Strategy and Management" /> <meta property="og:image" content="https://www.iqvia.com/-/media/iqvia/images/heroes/commercialization/launch_strategy_gettyimages-868044856.jpg" /> <meta property="twitter:image" content="https://www.iqvia.com/-/media/iqvia/images/heroes/commercialization/launch_strategy_gettyimages-868044856.jpg" /> <meta property="og:description" content="<h3>Launch with confidence.</h3> <p>Research shows that about 65% of products fail to launch successfully. Making the right decisions pre-launch and identifying the critical success factors at launch can help improve the odds, and position your product for future success.</p>" /> <meta property="twitter:description" content="<h3>Launch with confidence.</h3> <p>Research shows that about 65% of products fail to launch successfully. Making the right decisions pre-launch and identifying the critical success factors at launch can help improve the odds, and position your product for future success.</p>" /> <meta property="og:url" content="https://www.iqvia.com/zh-cn/solutions/commercialization/launch-strategy-and-management" /> <meta property="twitter:site" content="https://www.iqvia.com/zh-cn/solutions/commercialization/launch-strategy-and-management" /> <link href="/Content/Shotgun/css/coveo?v=5f2TXK9t8FlC_0aw4cAoVYcmCiwv63sB9xo1gz4KnGg1" rel="stylesheet"/> <link href="/Content/Shotgun/css/main?v=R2OdW1uvbPjT4Hyp9vUX2IxrR3HCzyWr38h5Y4R6OTE1" rel="stylesheet"/> <link rel="stylesheet" href="https://fonts.googleapis.com/css2?family=Noto+Sans:wght@100;200;300;400;500;700;800;900&display=swap" /> <script src="/Content/Shotgun/scripts/static-plugin?v=f3VnY7U-htz3FTaboMFxbQGPAfw5M25cLJ4xxMeKTPk1"></script> </head> <body>  <script>window.isContactKnown = false</script> <div class="all-page-wrapper dark_blue__accent"> <header class="header"> <div class="header__inner" style="visibility:hidden"> <div class="header__info"> <div class="header__logo-box"> <a href="/"> <img class="header__logo" src="/-/media/iqvia/iqvia-logo-color.svg?mw=300&hash=CECD41EE60F67B3B27A5D7E6E7BABDFA" width="120" /> </a> </div> </div> <div class="header__actions"> </div> </div> <div class="navigation-wrapper redesign"> <script> document.addEventListener("CoveoSearchEndpointInitialized", function() { var searchboxElement = document.getElementById("home-search-box"); searchboxElement.addEventListener("CoveoComponentInitialized", function() { CoveoForSitecore.initSearchboxIfStandalone(searchboxElement, "https://www.iqvia.com/zh-cn/search"); }); }) </script> <div class="drop-wrapper secondary-nav search"> <div class="content search-wrapper coveo-search-section"> <div id="home-search-box_container" data-prebind-maximum-age='currentMaximumAge' > <div id="home-search-box" class="CoveoSearchbox" data-enable-field-addon='false' data-enable-omnibox='true' data-enable-simple-field-addon='true' data-prebind-maximum-age='currentMaximumAge' data-placeholder='How can we help you?' data-clear-filters-on-new-query='false' > <script type="text/javascript"> document.addEventListener("CoveoSearchEndpointInitialized", function() { var componentId = "home-search-box"; var componentElement = document.getElementById(componentId); function showError(error) { console.error(error); } function areCoveoResourcesIncluded() { return typeof (Coveo) !== "undefined"; } if (areCoveoResourcesIncluded()) { var event = document.createEvent("CustomEvent"); event.initEvent("CoveoComponentInitialized", false, true); setTimeout(function() { componentElement.dispatchEvent(event); }, 0); } else { componentElement.classList.add("invalid"); showError("The Coveo Resources component must be included in this page."); } }); </script> <div class="CoveoForSitecoreBindWithUserContext"></div> <div class="CoveoForSitecoreExpressions"></div> <div class="CoveoForSitecoreConfigureSearchHub" data-sc-search-hub="Search"></div> <span class="CoveoFieldSuggestions" data-field="@title" data-prebind-field="fieldTranslator"></span> </div> </div> </div> </div> <div class="drop-wrapper secondary-nav regions"> <div class="overlay-black"></div> <div class="content regions-wrapper"> <div class="row d-flex"> <div class="w-25 left-part"> <h5>Regions</h5> <ul class="region-list"> <li> <a href="#">Americas</a> <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0" /> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0" /> </g> </svg> </div> </li> <li> <a href="#">Asia & Oceania</a> <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0" /> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0" /> </g> </svg> </div> </li> <li> <a href="#">Europe</a> <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0" /> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0" /> </g> </svg> </div> </li> <li> <a href="#">Middle East & Africa</a> <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0" /> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0" /> </g> </svg> </div> </li> </ul> </div> <div class="w-75 center-part"> <ul> <li> <div class="d-block"> <div class="absolute"> <div> <h3>Americas</h3> </div> </div> <img src="/-/media/iqvia/images/navigation/regions-north-america.svg"> </div> <div class="sub-content"> <h6>Americas</h6> <ul class="sub-list" style="float:left"> <li class="hover-color-blue"><a href="https://www.iqvia.com/es-ar/locations/argentina">Argentina</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/pt-br/locations/brazil">Brasil</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/locations/canada">Canada</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/es-co/locations/colombia">Colombia</a></li> </ul> <ul class="sub-list" style="float:left"> <li class="hover-color-blue"><a href="https://www.iqvia.com/es-ec/locations/ecuador">Ecuador</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/locations/mexico">Mexico</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/locations/united-states">United States</a></li> </ul> </div> </li> <li> <div class="d-block"> <div class="absolute"> <div> <h3>Asia & Oceania</h3> </div> </div> <img src="/-/media/iqvia/images/navigation/regions-asia.svg"> </div> <div class="sub-content"> <h6>Asia & Oceania</h6> <ul class="sub-list" style="float:left"> <li class="hover-color-blue"><a href="https://www.iqvia.com/locations/asia-pacific">Asia Pacific</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/locations/australia-and-new-zealand">Australia & NZ</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/locations/china">中国</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/locations/india">India</a></li> </ul> <ul class="sub-list" style="float:left"> <li class="hover-color-blue"><a href="https://www.iqvia.com/ja-jp/locations/japan">Japan</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/ko-kr/locations/korea">대한민국</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/locations/southeast-asia">Southeast Asia</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/locations/sri-lanka">Sri Lanka</a></li> </ul> </div> </li> <li> <div class="d-block"> <div class="absolute"> <div> <h3>Europe</h3> </div> </div> <img src="/-/media/iqvia/images/navigation/regions-eastern-europe.svg"> <a class="btn" href="" target="_blank"> </a> </div> <div class="sub-content"> <h6>A-I</h6> <ul class="sub-list" style="float:left"> <li class="hover-color-blue"><a href="https://www.iqvia.com/locations/adriatic">Adriatic</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/locations/belgium">Belgium</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/locations/bulgaria">Bulgaria</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/locations/czech">Czech Republic</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/de-de/locations/germany">Deutschland</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/es-es/locations/spain">España</a></li> </ul> <ul class="sub-list" style="float:left"> <li class="hover-color-blue"><a href="https://www.iqvia.com/fr-fr/locations/france">France</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/locations/greece">Greece</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/locations/hungary">Hungary</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/locations/ireland">Ireland</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/locations/israel">Israel</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/it-it/locations/italy">Italia</a></li> </ul> </div> <div class="sub-content"> <h6>J-Z</h6> <ul class="sub-list" style="float:left"> <li class="hover-color-blue"><a href="https://www.iqvia.com/nl-nl/locations/netherlands">Nederland</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/locations/nordics">Nordics</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/pl-pl/locations/poland">Poland</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/pt-pt/locations/portugal">Portugal</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/locations/romania">Romania</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/locations/russia">Russia</a></li> </ul> <ul class="sub-list" style="float:left"> <li class="hover-color-blue"><a href="https://www.iqvia.com/locations/slovakia">Slovakia</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/locations/switzerland">Switzerland</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/locations/turkey">Turkey</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/locations/ukraine">Ukraine</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/locations/united-kingdom">United Kingdom</a></li> </ul> </div> <div class="regional-promoted additional"> <div class="w-65"> <div class="d-flex"> <div class="w-33"> <div class="card-wrapper"> <div class="card"> <img src="/-/media/iqvia/images/modules/brandworld/2093_analyzing-data-using-big-screen-display-and-laptop.png?h=576&w=1024&hash=DD78C1BEF3450AEE5A9B46042BB116EB"> <h5 class="title">EMEA Thought Leadership</h5> <p class="description">Developing IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.</p> <a class="hover-color-blue-with-anim" href="https://www.iqvia.com/zh-cn/locations/emea/emea-thought-leadership"> Learn more <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </a> </div> </div> </div> </div> </div> </div> </li> <li> <div class="d-block"> <div class="absolute"> <div> <h3>Middle East & Africa</h3> </div> </div> <img src="/-/media/iqvia/mea.svg"> </div> <div class="sub-content"> <h6>Middle East & Africa</h6> <ul class="sub-list" style="float:left"> <li class="hover-color-blue"><a href="https://www.iqvia.com/locations/middle-east-and-africa">Middle East and Africa</a></li> </ul> <ul class="sub-list" style="float:left"> </ul> </div> <div class="regional-promoted"> <div class="w-65"> <div class="d-flex"> <div class="w-33"> <div class="card-wrapper"> <div class="card"> <img src="/-/media/iqvia/images/modules/brandworld/2093_analyzing-data-using-big-screen-display-and-laptop.png?h=576&w=1024&hash=DD78C1BEF3450AEE5A9B46042BB116EB"> <h5 class="title">EMEA Thought Leadership</h5> <p class="description">Developing IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.</p> <a class="hover-color-blue-with-anim" href="https://www.iqvia.com/zh-cn/locations/emea/emea-thought-leadership"> Learn more <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </a> </div> </div> </div> </div> </div> </div> </li> </ul> </div> </div> </div> </div> <div class="top"> <div class="top-container"> <div aria-label="Secondary"> <div class="secondary-navigation ol" role="navigation"> <div class="language-wrapper"> <ul class="language-list"> <li class="hover-color-blue"><a href="https://www.iqvia.com/solutions/commercialization/launch-strategy-and-management/">English</a></li> </ul> </div> <button tabindex="2" role="button" data-type="regions"> regions<svg xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" width="26" height="26" viewBox="0 0 26 26"> <defs> <path id="1fl5a" d="M295.494 31.947c0 6.378-5.17 11.548-11.547 11.548-6.377 0-11.547-5.17-11.547-11.548 0-6.377 5.17-11.547 11.547-11.547 6.378 0 11.547 5.17 11.547 11.547z" /> <path id="1fl5b" d="M276.43 25.285s-1.545 3.543.324 2.883c1.382-.487 1.503-1.055 1.503-1.055l.812-1.422s.122 1.99.284 2.274c.163.284.813 1.097 1.056-.04.448-2.09.523-2.68 1.295-2.68.772 0 2.36-.61 2.523 1.258.162 1.868-.163.772-1.178 1.26-1.015.486-1.259 2.192-.325 2.395.574.126 1.593.495 2.293.763 2.268.864 2.336 3.364 2.336 5.572 0 0 .042 2.559.975 1.95.935-.609 3.492-4.59 2.965-6.092-.528-1.502-.569-1.665.407-2.193.974-.528 1.664-1.177 1.624-1.909" /> <path id="1fl5c" d="M274.52 34.874s.284-3.223.934-2.708c.65.514.934.514 1.503 1.083.569.569 3.005.894 2.193 1.625-.813.731-1.124.689-2.233 3.939" /> </defs> <g> <g transform="translate(-271 -19)"> <g> <use fill="#fff" fill-opacity="0" stroke="#fff" stroke-linecap="round" stroke-linejoin="round" stroke-miterlimit="50" stroke-width="1.5" xlink:href="#1fl5a" /> </g> <g> <use fill="#fff" fill-opacity="0" stroke="#fff" stroke-linecap="round" stroke-linejoin="round" stroke-miterlimit="50" stroke-width="1.5" xlink:href="#1fl5b" /> </g> <g> <use fill="#fff" fill-opacity="0" stroke="#fff" stroke-linecap="round" stroke-linejoin="round" stroke-miterlimit="50" stroke-width="1.5" xlink:href="#1fl5c" /> </g> </g> </g> </svg> </button> <button tabindex="3" role="button" data-type="search"> search<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 26 26"> <defs> <style> .a, .b { fill: none; stroke: #fff; stroke-width: 1.5px; } .a { stroke-miterlimit: 10; } .b { stroke-linecap: round; stroke-linejoin: round; } </style> </defs> <title>Artboard 1</title> <circle class="a" cx="16.76" cy="9.55" r="8.03" /> <polygon class="b" points="9.67 14 1.21 22.35 3.72 24.85 12.25 16.58 9.67 14" /> <line class="b" x1="8.06" y1="16.16" x2="9.96" y2="18.06" /> </svg> </button> </div> </div> </div> </div> <div class="item-wrapper-mobile mobile-regions-overlay" data-attribute="regions"> <div class="breadcrumbs go-to-main"><span class="go-main">MAIN</span>/<span>REGIONS</span></div> <div class="breadcrumbs region"><span class="go-back">regions</span>/<span></span></div> <h6>Regions</h6> <ol class="region-list"> <li data-name="Americas"> Americas<div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0" /> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0" /> </g> </svg> </div> </li> <li data-name="Asia & Oceania"> Asia & Oceania<div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0" /> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0" /> </g> </svg> </div> </li> <li data-name="Europe"> Europe<div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0" /> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0" /> </g> </svg> </div> </li> <li data-name="Middle East & Africa"> Middle East & Africa<div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0" /> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0" /> </g> </svg> </div> </li> </ol> <ul class="regions-items"> <li> <img src="/-/media/iqvia/images/navigation/regions-north-america.svg"> <div class="d-block"> <h3>Americas</h3> </div> <div class="sub-content"> <h6>Americas</h6> <ul class="sub-list" style="float:left"> <li><a href="https://www.iqvia.com/es-ar/locations/argentina">Argentina</a></li> <li><a href="https://www.iqvia.com/pt-br/locations/brazil">Brasil</a></li> <li><a href="https://www.iqvia.com/locations/canada">Canada</a></li> <li><a href="https://www.iqvia.com/es-co/locations/colombia">Colombia</a></li> </ul> <ul class="sub-list" style="float:left"> <li><a href="https://www.iqvia.com/es-ec/locations/ecuador">Ecuador</a></li> <li><a href="https://www.iqvia.com/locations/mexico">Mexico</a></li> <li><a href="https://www.iqvia.com/locations/united-states">United States</a></li> </ul> </div> </li> <li> <img src="/-/media/iqvia/images/navigation/regions-asia.svg"> <div class="d-block"> <h3>Asia & Oceania</h3> </div> <div class="sub-content"> <h6>Asia & Oceania</h6> <ul class="sub-list" style="float:left"> <li><a href="https://www.iqvia.com/locations/asia-pacific">Asia Pacific</a></li> <li><a href="https://www.iqvia.com/locations/australia-and-new-zealand">Australia & NZ</a></li> <li><a href="https://www.iqvia.com/zh-cn/locations/china">中国</a></li> <li><a href="https://www.iqvia.com/locations/india">India</a></li> </ul> <ul class="sub-list" style="float:left"> <li><a href="https://www.iqvia.com/ja-jp/locations/japan">Japan</a></li> <li><a href="https://www.iqvia.com/ko-kr/locations/korea">대한민국</a></li> <li><a href="https://www.iqvia.com/locations/southeast-asia">Southeast Asia</a></li> <li><a href="https://www.iqvia.com/locations/sri-lanka">Sri Lanka</a></li> </ul> </div> </li> <li> <img src="/-/media/iqvia/images/navigation/regions-eastern-europe.svg"> <div class="d-block"> <h3>Europe</h3> </div> <div class="sub-content"> <h6>Europe</h6> <ul class="sub-list" style="float:left"> <li><a href="https://www.iqvia.com/locations/adriatic">Adriatic</a></li> <li><a href="https://www.iqvia.com/locations/belgium">Belgium</a></li> <li><a href="https://www.iqvia.com/locations/bulgaria">Bulgaria</a></li> <li><a href="https://www.iqvia.com/locations/czech">Czech Republic</a></li> <li><a href="https://www.iqvia.com/de-de/locations/germany">Deutschland</a></li> <li><a href="https://www.iqvia.com/es-es/locations/spain">España</a></li> <li><a href="https://www.iqvia.com/fr-fr/locations/france">France</a></li> <li><a href="https://www.iqvia.com/locations/greece">Greece</a></li> <li><a href="https://www.iqvia.com/locations/hungary">Hungary</a></li> <li><a href="https://www.iqvia.com/locations/ireland">Ireland</a></li> <li><a href="https://www.iqvia.com/locations/israel">Israel</a></li> <li><a href="https://www.iqvia.com/it-it/locations/italy">Italia</a></li> </ul> <ul class="sub-list" style="float:left"> </ul> <ul class="sub-list" style="float:left"> <li><a href="https://www.iqvia.com/nl-nl/locations/netherlands">Nederland</a></li> <li><a href="https://www.iqvia.com/locations/nordics">Nordics</a></li> <li><a href="https://www.iqvia.com/pl-pl/locations/poland">Poland</a></li> <li><a href="https://www.iqvia.com/pt-pt/locations/portugal">Portugal</a></li> <li><a href="https://www.iqvia.com/locations/romania">Romania</a></li> <li><a href="https://www.iqvia.com/locations/russia">Russia</a></li> <li><a href="https://www.iqvia.com/locations/slovakia">Slovakia</a></li> <li><a href="https://www.iqvia.com/locations/switzerland">Switzerland</a></li> <li><a href="https://www.iqvia.com/locations/turkey">Turkey</a></li> <li><a href="https://www.iqvia.com/locations/ukraine">Ukraine</a></li> <li><a href="https://www.iqvia.com/locations/united-kingdom">United Kingdom</a></li> </ul> </div> <div class="regional-promoted mobile"> <div class="w-65"> <div class="w-33"> <div class="card-wrapper"> <div class="card"> <img src="/-/media/iqvia/images/modules/brandworld/2093_analyzing-data-using-big-screen-display-and-laptop.png?h=576&w=1024&hash=DD78C1BEF3450AEE5A9B46042BB116EB"> <h5 class="title">EMEA Thought Leadership</h5> <p class="description">Developing IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.</p> <a class="hover-color-blue-with-anim" href="https://www.iqvia.com/zh-cn/locations/emea/emea-thought-leadership"> Learn more <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </a> </div> </div> </div> </div> </div> </li> <li> <img src="/-/media/iqvia/mea.svg"> <div class="d-block"> <h3>Middle East & Africa</h3> </div> <div class="sub-content"> <h6>Middle East & Africa</h6> <ul class="sub-list" style="float:left"> <li><a href="https://www.iqvia.com/locations/middle-east-and-africa">Middle East and Africa</a></li> </ul> <ul class="sub-list" style="float:left"> </ul> </div> <div class="regional-promoted mobile"> <div class="w-65"> <div class="w-33"> <div class="card-wrapper"> <div class="card"> <img src="/-/media/iqvia/images/modules/brandworld/2093_analyzing-data-using-big-screen-display-and-laptop.png?h=576&w=1024&hash=DD78C1BEF3450AEE5A9B46042BB116EB"> <h5 class="title">EMEA Thought Leadership</h5> <p class="description">Developing IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.</p> <a class="hover-color-blue-with-anim" href="https://www.iqvia.com/zh-cn/locations/emea/emea-thought-leadership"> Learn more <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </a> </div> </div> </div> </div> </div> </li> </ul> </div> <div class="main"> <div class="container container-ruler"> <div class="logo"> <a class="d-flex" href="/" style="width: 168px;"> <img src="/-/media/iqvia/iqvia-logo-white.svg?mw=300&hash=F1AF36720BFE3D652588EF9344ED481F" alt="" width="160"> </a> </div> <div class="mobile-toggle mobile-toggle-navigation-bar"><span></span><span></span><span></span></div> <nav class="d-flex justify-between" aria-label="Primary"> <ol class="primary-nav w-100"> <li> <a class="color-white" href="#">Solutions</a> <div class="primary-nav-wrapper"> <div class="content solution-selector"> <div class="shadow"></div> <div class="d-flex flex-column search-padding"> <div class="nav-search-button-wrapper"> <div class="nav-search-button"> <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 448 512"> <path d="M349.4 44.6c5.9-13.7 1.5-29.7-10.6-38.5s-28.6-8-39.9 1.8l-256 224c-10 8.8-13.6 22.9-8.9 35.3S50.7 288 64 288H175.5L98.6 467.4c-5.9 13.7-1.5 29.7 10.6 38.5s28.6 8 39.9-1.8l256-224c10-8.8 13.6-22.9 8.9-35.3s-16.6-20.7-30-20.7H272.5L349.4 44.6z"> </path> </svg><span>quick find a capability</span> </div> <div class="nav-search-coveo-wrapper"> <div class="nav-search-coveo"> <script> document.addEventListener("CoveoSearchEndpointInitialized", function() { var searchboxElement = document.getElementById("navigation-search-button"); searchboxElement.addEventListener("CoveoComponentInitialized", function() { CoveoForSitecore.initSearchboxIfStandalone(searchboxElement, "https://www.iqvia.com/zh-cn/search"); }); }) </script> <div id="navigation-search-button_container" class="coveo-for-sitecore-search-box-container" data-prebind-maximum-age='currentMaximumAge' data-pipeline='test-nav-search' > <div id="navigation-search-button" class="CoveoSearchbox" data-enable-field-addon='false' data-enable-omnibox='true' data-prebind-maximum-age='currentMaximumAge' data-pipeline='test-nav-search' data-placeholder='Type a keyword, a solution or product name?' data-query-suggest-character-threshold='3' data-clear-filters-on-new-query='false' data-use-local-storage-for-history='true' > <script type="text/javascript"> document.addEventListener("CoveoSearchEndpointInitialized", function() { var componentId = "navigation-search-button"; var componentElement = document.getElementById(componentId); function showError(error) { console.error(error); } function areCoveoResourcesIncluded() { return typeof (Coveo) !== "undefined"; } if (areCoveoResourcesIncluded()) { var event = document.createEvent("CustomEvent"); event.initEvent("CoveoComponentInitialized", false, true); setTimeout(function() { componentElement.dispatchEvent(event); }, 0); } else { componentElement.classList.add("invalid"); showError("The Coveo Resources component must be included in this page."); } }); </script> <div class="CoveoForSitecoreBindWithUserContext"></div> <div class="CoveoForSitecoreExpressions"></div> <div class="CoveoForSitecoreConfigureSearchHub" data-sc-search-hub="navigation-search"></div> </div> <div> <div class="CoveoOmniboxResultList" > <div> <script id="_7856F2A3-57E8-44D8-B1F0-1ED4CA7557FA" class="result-template" type="text/x-underscore-template" >  {{var title = coveoFieldValue("Title");}} <a href="{{=clickUri}}" title="{{=Title}}">{{=Title}}</a> </script> </div> </div> </div> </div> </div> <svg xmlns="http://www.w3.org/2000/svg" class="input-icon" viewBox="0 0 448 512"> <path d="M349.4 44.6c5.9-13.7 1.5-29.7-10.6-38.5s-28.6-8-39.9 1.8l-256 224c-10 8.8-13.6 22.9-8.9 35.3S50.7 288 64 288H175.5L98.6 467.4c-5.9 13.7-1.5 29.7 10.6 38.5s28.6 8 39.9-1.8l256-224c10-8.8 13.6-22.9 8.9-35.3s-16.6-20.7-30-20.7H272.5L349.4 44.6z"> </path> </svg> <div class="custom-close-button"> <i class="fas fa-times"></i> </div> </div> </div> <div class="d-flex flex-column"> <div class="d-flex tab"> <div class="w-20 d-flex flex-column list"> <h5 class="sub-title ">SOLUTIONS</h5> <ol class="solution-tabs "> <li class="tab-title cursor-pointer d-flex align-center"> <a class="list-item-style text-decoration-none after-none" href="https://www.iqvia.com/zh-cn/solutions/research-and-development">Research & Development</a> <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </li> <li class="tab-title cursor-pointer d-flex align-center"> <a class="list-item-style text-decoration-none after-none" href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence">Real World Evidence</a> <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </li> <li class="tab-title cursor-pointer d-flex align-center"> <a class="list-item-style text-decoration-none after-none" href="https://www.iqvia.com/zh-cn/solutions/commercialization">Commercialization</a> <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </li> <li class="tab-title cursor-pointer d-flex align-center"> <a class="list-item-style text-decoration-none after-none" href="https://www.iqvia.com/zh-cn/solutions/safety-regulatory-compliance">Safety & Regulatory Compliance</a> <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </li> <li class="tab-title cursor-pointer d-flex align-center"> <a class="list-item-style text-decoration-none after-none" href="https://www.iqvia.com/zh-cn/solutions/technologies">Technologies</a> <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </li> </ol> </div> <div class="w-80 tab-content remove-last solutions"> <div class="item h-100 default-content mt-0"> <div class="w-22 "> <h5 class="">LIFE SCIENCE SEGMENTS</h5> <ol> <li class="hover-color-blue"><a class=white-space-no-wrap text-decoration-none href="https://www.iqvia.com/zh-cn/solutions/industry-segments/consumer-health">Consumer Health</a></li> <li class="hover-color-blue"><a class=white-space-no-wrap text-decoration-none href="https://www.iqvia.com/zh-cn/solutions/industry-segments/emerging-biopharma">Emerging Biopharma</a></li> <li class="hover-color-blue"><a class=white-space-no-wrap text-decoration-none href="https://www.iqvia.com/zh-cn/solutions/industry-segments/generics">Generics</a></li> <li class="hover-color-blue"><a class=white-space-no-wrap text-decoration-none href="https://www.iqvia.com/zh-cn/solutions/industry-segments/medtech">MedTech</a></li> <li class="hover-color-blue"><a class=white-space-no-wrap text-decoration-none href="https://www.iqvia.com/zh-cn/solutions/industry-segments/pharmaceutical-manufacturers">Pharmaceutical Manufacturers</a></li> </ol> </div> <div class="w-22 "> <h5 class="">HEALTHCARE SEGMENTS</h5> <ol> <li class="hover-color-blue"><a class=white-space-no-wrap text-decoration-none href="https://www.iqvia.com/zh-cn/solutions/industry-segments/information-partner-services">Information Partner Services</a></li> <li class="hover-color-blue"><a class=white-space-no-wrap text-decoration-none href="https://www.iqvia.com/zh-cn/solutions/industry-segments/financial-institutions">Financial Institutions</a></li> <li class="hover-color-blue"><a class=white-space-no-wrap text-decoration-none href="https://www.iqvia.com/zh-cn/about-us/commitment-to-public-health">Global Public Health</a></li> <li class="hover-color-blue"><a class=white-space-no-wrap text-decoration-none href="https://www.iqvia.com/zh-cn/solutions/industry-segments/public-health-and-government">Government</a></li> <li class="hover-color-blue"><a class=white-space-no-wrap text-decoration-none href="https://www.iqvia.com/zh-cn/solutions/industry-segments/patient-associations">Patient Associations</a></li> <li class="hover-color-blue"><a class=white-space-no-wrap text-decoration-none href="https://www.iqvia.com/zh-cn/solutions/industry-segments/payers">Payers</a></li> <li class="hover-color-blue"><a class=white-space-no-wrap text-decoration-none href="https://www.iqvia.com/zh-cn/solutions/industry-segments/providers">Providers</a></li> </ol> </div> <div class="w-22 "> <h5 class="">THERAPEUTIC AREAS</h5> <ol> <li class="hover-color-blue"><a class=white-space-no-wrap text-decoration-none href="https://www.iqvia.com/zh-cn/solutions/therapeutics/cardiovascular">Cardiovascular</a></li> <li class="hover-color-blue"><a class=white-space-no-wrap text-decoration-none href="https://www.iqvia.com/zh-cn/solutions/therapeutics/cell-and-gene-therapy">Cell and Gene Therapy</a></li> <li class="hover-color-blue"><a class=white-space-no-wrap text-decoration-none href="https://www.iqvia.com/zh-cn/solutions/therapeutics/central-nervous-system">Central Nervous System</a></li> <li class="hover-color-blue"><a class=white-space-no-wrap text-decoration-none href="https://www.iqvia.com/zh-cn/solutions/therapeutics/gi-and-hepatology">GI & Hepatology</a></li> <li class="hover-color-blue"><a class=white-space-no-wrap text-decoration-none href="https://www.iqvia.com/zh-cn/solutions/therapeutics/infectious-diseases-and-vaccines">Infectious Diseases and Vaccines</a></li> <li class="hover-color-blue"><a class=white-space-no-wrap text-decoration-none href="https://www.iqvia.com/zh-cn/solutions/therapeutics/oncology">Oncology</a></li> <li class="hover-color-blue"><a class=white-space-no-wrap text-decoration-none href="https://www.iqvia.com/zh-cn/solutions/therapeutics/pediatrics">Pediatrics</a></li> <li class="hover-color-blue"><a class=white-space-no-wrap text-decoration-none href="https://www.iqvia.com/zh-cn/solutions/therapeutics/rare-diseases">Rare Diseases</a></li> <li class="hover-color-blue"><a class=white-space-no-wrap text-decoration-none href="https://www.iqvia.com/solutions/therapeutics#viewall">View All</a></li> </ol> </div> <div class="w-34 full-bg"> <div class="card-wrapper "> <div class="card"> <img src="/-/media/iqvia/images/our-impact/our-impact.jpeg?h=720&w=1280&hash=83684E8436D9E61011F7A8186B9E33E3"> <h5 class="title">Impacting People's Lives</h5> <p class="description">We strive to help improve outcomes and create a healthier, more sustainable world for people everywhere.</p> <a class="hover-color-blue-with-anim" href="https://www.iqvia.com/zh-cn/about-us/our-impact"> LEARN MORE <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </a> </div> </div> </div> </div> <div class="item bg h-100 align-center"> <div class="d-flex align-center w-100 "> <div class="w-33"> <img src="/-/media/iqvia/images/navigation/rdssolutionartwhite_outlines.png?h=600&w=600&hash=2951AF0F5AF13EB584FD90B004210E65"> </div> <div class="w-33"> <h3>Harness the power to transform clinical development</h3> <p>Reimagine clinical development by intelligently connecting data, technology, and analytics to optimize your trials. The result? Faster decision making and reduced risk so you can deliver life-changing therapies faster.</p> <a class="btn" href="https://www.iqvia.com/zh-cn/solutions/research-and-development" style="max-width: 303px;">Research & Development Overview</a> </div> <div class="w-33"> <h6 class="pt-0 border-left pb-11 mt-0">Research & Development Quick Links</h6> <ol class="border-left"> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/research-and-development/clinical-trials">Clinical Trials</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/research-and-development/functional-services">Functional Services</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/research-and-development/decentralized-trials">Decentralized Trials</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/research-and-development/consulting">Consulting</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/therapeutics">Therapeutic Expertise</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/research-and-development/site-and-investigators">Site and Investigators</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/research-and-development/global-laboratories">Global Laboratories</a></li> </ol> </div> </div> </div> <div class="item bg h-100 align-center"> <div class="d-flex align-center w-100 "> <div class="w-33"> <img src="/-/media/iqvia/images/navigation/rwesolutionartwhite_outlines.png?h=600&w=600&hash=F6C2B1387FB0C98A6EA794984CB85B6B"> </div> <div class="w-33"> <h3>Real World Evidence. Real Confidence. Real Results.</h3> <p>Generate and disseminate evidence that answers crucial clinical, regulatory and commercial questions, enabling you to drive smarter decisions and meet your stakeholder needs with confidence.</p> <a class="btn" href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence" style="max-width: 303px;">REAL WORLD EVIDENCE OVERVIEW</a> </div> <div class="w-33"> <h6 class="pt-0 border-left pb-11 mt-0">Real World Evidence Quick Links</h6> <ol class="border-left"> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence/real-world-data-and-insights">Real World & Health Data Sets</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence/medical-affairs">Medical Affairs</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence/health-data-apps-and-ai">Health Data Apps & AI</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence/health-data-transformation">Health Data Transformation</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence/study-design">Study Design</a></li> </ol> <ol class="border-left"> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence/evidence-networks">Evidence Networks</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence/health-economics-and-value">Health Economics & Value</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence/regulatory-and-safety">Regulatory and Safety</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence/iqvia-nlp-platform">Natural Language Processing</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence/insights">Real World Evidence Library</a></li> </ol> </div> </div> </div> <div class="item bg h-100 align-center"> <div class="d-flex align-center w-100 "> <div class="w-33"> <img src="/-/media/iqvia/images/navigation/commercializationsolutionartwhite_outlines.png?h=600&w=601&hash=87F88AAD474D46B8E87146822C57D5E3"> </div> <div class="w-33"> <h3>See markets more clearly. Opportunities more often.</h3> <p>Elevate commercial models with precision and speed using AI-driven analytics and technology that illuminate hidden insights in data.</p> <a class="btn" href="https://www.iqvia.com/zh-cn/solutions/commercialization" style="max-width: 303px;">COMMERCIALIZATION OVERVIEW</a> </div> <div class="w-33"> <h6 class="pt-0 border-left pb-11 mt-0">Commercialization Quick Links</h6> <ol class="border-left"> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/commercialization/covid-19-and-commercialization">COVID-19 & Commercialization</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/commercialization/launch-strategy-and-management">Launch Strategy & Management</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/commercialization/brand-strategy-and-management">Brand Strategy & Management</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/commercialization/pricing-and-market-access">Pricing & Market Access</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/commercialization/healthcare-professional-engagement">Healthcare Professional Engagement</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/commercialization/patient-engagement-and-support">Patient Engagement and Support</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/commercialization/promotional-strategy">Promotional Strategy</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/commercialization/established-brands-optimization">Established Brands Optimization</a></li> </ol> </div> </div> </div> <div class="item bg h-100 align-center"> <div class="d-flex align-center w-100 "> <div class="w-33"> <img src="/-/media/iqvia/images/navigation/compliancesolutionartwhite_outlines.png?h=600&w=600&hash=B1920C3D73F8BBBB31B381CAE5BBE75F"> </div> <div class="w-33"> <h3>Service driven. Tech-enabled. Integrated compliance.</h3> <p>Orchestrate your success across the complete compliance lifecycle with best-in-class services and solutions for safety, regulatory, quality and medical information.</p> <a class="btn" href="https://www.iqvia.com/zh-cn/solutions/safety-regulatory-compliance" style="max-width: 303px;">COMPLIANCE OVERVIEW</a> </div> <div class="w-33"> <h6 class="pt-0 border-left pb-11 mt-0">Safety & Regulatory Compliance Quick Links</h6> <ol class="border-left"> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/safety-regulatory-compliance/safety-and-pharmacovigilance">Safety Pharmacovigilance</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/safety-regulatory-compliance/regulatory-compliance">Regulatory Compliance</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/safety-regulatory-compliance/quality-compliance">Quality Compliance</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/safety-regulatory-compliance/medical-information">Medical Information</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/safety-regulatory-compliance/commercial-compliance">Commercial Compliance</a></li> </ol> </div> </div> </div> <div class="item bg h-100 align-center"> <div class="d-flex align-center w-100 "> <div class="w-33"> <img src="/-/media/iqvia/images/navigation/techsolutionartwhite_outlines.png?h=600&w=600&hash=3F741080B4AA6100EAE1111FB0649C08"> </div> <div class="w-33"> <h3>Intelligence that transforms life sciences end-to-end.</h3> <p>When your destination is a healthier world, making intelligent connections between data, technology, and services is your roadmap.</p> <a class="btn" href="https://www.iqvia.com/zh-cn/solutions/technologies" style="max-width: 303px;">TECHNOLOGIES OVERVIEW</a> </div> <div class="w-33"> <h6 class="pt-0 border-left pb-11 mt-0">Technology Quick Links</h6> <ol class="border-left"> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/technologies/orchestrated-clinical-trials">Orchestrated Clinical Trials</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/technologies/information-management">Enterprise Information Management</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/technologies/performance-management-and-insights">Performance Management & Insights</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/commercialization/healthcare-professional-engagement/onekey/onekey-hcp-reference-data">Provider Reference Data Network</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/technologies/customer-engagement">Customer Engagement</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/safety-regulatory-compliance/commercial-compliance">Commercial Compliance</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/technologies/safety-regulatory-and-quality">Safety, Regulatory, Quality Compliance</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/technologies/developer">Developer</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/technologies/partner-programs">Partner Programs</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/technologies/insights">Technology Insights</a></li> </ol> </div> </div> </div> </div> </div> </div> </div> </div> </div> </li> <li> <a class="color-white" href="#">Products</a> <div class="primary-nav-wrapper"> <div class="content product-selector"> <div class="shadow"></div> <div class="d-flex remove-last"> <div class="w-22 pt-35 pb-35"> <h5 class="">CLINICAL PRODUCTS</h5> <ol> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/technologies/orchestrated-clinical-trials/planning-suite">Planning Suite</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/technologies/orchestrated-clinical-trials/planning-suite/grantplan">Grant Plan</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/technologies/orchestrated-clinical-trials/digital-site-suite">Site Suite</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/technologies/orchestrated-clinical-trials/digital-site-suite/clinical-trial-payments">Clinical Trial Payments</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/technologies/orchestrated-clinical-trials/digital-site-suite/investigator-site-portal">Investigator Site Portal</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/technologies/orchestrated-clinical-trials/digital-site-suite/one-home-for-sites">One Home for Sites</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/technologies/orchestrated-clinical-trials/patient-engagement-suite">Patient Engagement Suite</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/technologies/orchestrated-clinical-trials/patient-engagement-suite/ecoa">Electronic Clinical Outcome Assessment (eCOA)</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/technologies/orchestrated-clinical-trials/patient-engagement-suite/interactive-response-technology">Interactive Response Technology (IRT)</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/technologies/orchestrated-clinical-trials/clinical-data-analytics-solutions">Clinical Data Analytics Solutions</a></li> </ol> </div> <div class="w-22 pt-35 pb-35"> <h5 class="">COMMERCIAL PRODUCTS</h5> <ol> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/technologies/information-management">Information Management</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/commercialization/launch-strategy-and-management">Launch Strategy & Management</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/commercialization/pricing-and-market-access">Pricing & Market Access</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/commercialization/brand-strategy-and-management">Brand Strategy & Management</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/commercialization/promotional-strategy">Promotional Engagement</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/technologies/performance-management-and-insights">Performance Management & Insights</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/technologies/performance-management-and-insights/orchestrated-analytics">Orchestrated Analytics</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/technologies/performance-management-and-insights/orchestrated-analytics/next-best">Next Best Action</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/technologies/customer-engagement">Customer Engagement (OCE)</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/commercialization/patient-engagement-and-support">Patient Engagement and Support</a></li> </ol> </div> <div class="w-22 pt-35 pb-35"> <h5 class="">COMPLIANCE, SAFETY, REG PRODUCTS</h5> <ol> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/safety-regulatory-compliance/safety-and-pharmacovigilance/iqvia-vigilance-platform">IQVIA Vigilance Platform</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/safety-regulatory-compliance/commercial-compliance">Commercial Compliance</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/safety-regulatory-compliance/regulatory-compliance">Regulatory Compliance</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/safety-regulatory-compliance/regulatory-compliance/iqvia-rim-smart">RIM Smart</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/safety-regulatory-compliance/quality-compliance">Quality Compliance</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/safety-regulatory-compliance/quality-compliance/smartsolve-eqms">SmartSolve eQMS</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/safety-regulatory-compliance/safety-and-pharmacovigilance">Safety & Pharmacovigilance</a></li> </ol> </div> <div class="w-22 pt-35 pb-35"> <h5 class="">REAL WORLD PRODUCTS</h5> <ol> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence/health-data-apps-and-ai">Health Data Apps & AI</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence/health-data-apps-and-ai/analytics-research-accelerator">Analytics Research Accelerator</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence/health-data-apps-and-ai/expert-ecosystem">Expert Ecosystem</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence/health-data-apps-and-ai/ai-driven-hcp-and-patient-profiling-commercial">AI Patient & HCP Profiling- Commercial</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence/health-data-apps-and-ai/ai-driven-patient-and-provider-profiling">AI Patient & Provider Profiling- Med Affairs</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence/health-data-apps-and-ai/ai-driven-hcp-and-patient-profiling">AI Patient & HCP Profiling- Healthcare</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence/iqvia-nlp-platform">Natural Language Processing</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence/health-economics-and-value/market-access-insights">Market Access Insights</a></li> <li class="hover-color-blue"><a href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence/study-design/health-research-space">Direct-to-Patient Research</a></li> </ol> </div> <div class="w-28 "> <div class="card-wrapper h-100"> <div class="card"> <img src="/-/media/iqvia/images/modules/brandworld/2121_business-woman-using-dashboard-on-screen.png?h=683&w=1024&hash=598F2F336961970EA76EED465B050DDE"> <h5 class="title">CASE STUDY</h5> <p class="description">Data in a Day</p> <a class="hover-color-blue-with-anim" href="https://www.iqvia.com/zh-cn/library/case-studies/data-in-a-day"> LEARN MORE <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </a> </div> </div> </div> </div> </div> </div> </li> <li> <a class="color-white" href="#">Insights</a> <div class="primary-nav-wrapper"> <div class="content insights"> <div class="shadow"></div> <div class="d-flex remove-last"> <div class="w-50"> <div class="d-flex pt-75"> <div class="w-50"> <h5>BLOGS, WHITE PAPERS & CASE STUDIES</h5> <p>Explore our library of insights, thought leadership, and the latest topics & trends in healthcare. </p> <a class="hover-color-blue-with-anim" href="https://www.iqvia.com/zh-cn/insights/points-of-view"> DISCOVER INSIGHTS <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </a> </div> <div class="w-50"> <h5>THE IQVIA INSTITUTE</h5> <p>An in-depth exploration of the global healthcare ecosystem with timely research, insightful analysis, and scientific expertise.</p> <a class="hover-color-blue-with-anim" href="https://www.iqvia.com/zh-cn/insights/the-iqvia-institute"> SEE LATEST REPORTS <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </a> </div> </div> </div> <div class="w-65"> <div class="d-flex"> <div class="w-33"> <div class="card-wrapper"> <div class="card"> <img src="/-/media/iqvia/pdfs/institute-reports/global-trends-in-r-and-d-2024-activity-productivity-and-enablers/rd-trends-2-24-feature-594x345.png?h=345&w=595&hash=C7462F6E6BF2533DDB1495270033ECE1"> <h5 class="title">INSTITUTE REPORT</h5> <p class="description">Global Trends in R&D 2024</p> <a class="hover-color-blue-with-anim" href="https://www.iqvia.com/zh-cn/insights/the-iqvia-institute/reports-and-publications/reports/global-trends-in-r-and-d-2024-activity-productivity-and-enablers"> READ MORE <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </a> </div> </div> </div> <div class="w-33"> <div class="card-wrapper"> <div class="card"> <img src="/-/media/iqvia/images/emea/2093_analyzing-data-using-big-screen-display-and-laptop-cropped.png?h=683&w=1028&hash=1632D3291C30D0D4F02206E2270C0840"> <h5 class="title">EMEA Insights</h5> <p class="description">IQVIA thought leadership with a focus on EMEA.</p> <a class="hover-color-blue-with-anim" href="https://www.iqvia.com/zh-cn/locations/emea/emea-thought-leadership"> Learn more <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </a> </div> </div> </div> <div class="w-33"> <div class="card-wrapper"> <div class="card"> <img src="/-/media/iqvia/images/modules/brandworld/1127_group-of-financial-professionals-analyzing-markets.jpg?h=683&w=1024&hash=D7AA7657AB60304BB7B82999AEDA1D96"> <h5 class="title">WHITE PAPER</h5> <p class="description">DCTs Deliver Big ROI</p> <a class="hover-color-blue-with-anim" href="https://www.iqvia.com/zh-cn/library/white-papers/dcts-deliver-big-roi"> LEARN MORE <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </a> </div> </div> </div> <div class="w-33"> <div class="card-wrapper"> <div class="card"> <img src="/-/media/iqvia/images/modules/brandworld/909_businessman-standing-in-modern-office-with-looking-at-cityscape.jpg?h=683&w=1024&hash=6628EC6AE8FC55660629BB8B9B47A3DA"> <h5 class="title">WHITE PAPER</h5> <p class="description">Capturing value at scale: The $4 billion RWE imperative</p> <a class="hover-color-blue-with-anim" href="https://www.iqvia.com/zh-cn/library/white-papers/capturing-value-at-scale-the-$4-billion-rwe-imperative"> LEARN MORE <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </a> </div> </div> </div> </div> </div> </div> </div> </div> </li> <li> <a class="color-white" href="#">About</a> <div class="primary-nav-wrapper"> <div class="content about-selector"> <div class="shadow"></div> <div class="d-flex flex-column "> <div class="d-flex flex-column"> <div class="d-flex tab"> <div class="w-20 d-flex flex-column list"> <h5 class="sub-title ">FEATURED INNOVATIONS</h5> <ol class="solution-tabs "> <li class="tab-title cursor-pointer d-flex align-center"> <a class="list-item-style text-decoration-none after-none" href="https://www.iqvia.com/zh-cn/about-us/iqvia-connected-intelligence">IQVIA Connected Intelligence™</a> <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </li> <li class="tab-title cursor-pointer d-flex align-center"> <a class="list-item-style text-decoration-none after-none" href="https://www.iqvia.com/zh-cn/solutions/innovative-models/artificial-intelligence-and-machine-learning">IQVIA Healthcare-grade AI™</a> <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </li> <li class="tab-title cursor-pointer d-flex align-center"> <a class="list-item-style text-decoration-none after-none" href=""></a> <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </li> <li class="tab-title cursor-pointer d-flex align-center"> <a class="list-item-style text-decoration-none after-none" href="https://www.iqvia.com/zh-cn/solutions/human-data-science-cloud">Human Data Science Cloud</a> <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </li> <li class="tab-title cursor-pointer d-flex align-center"> <a class="list-item-style text-decoration-none after-none" href="https://www.iqvia.com/zh-cn/about-us/innovation-hub">IQVIA Innovation Hub</a> <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </li> <li class="tab-title cursor-pointer d-flex align-center"> <a class="list-item-style text-decoration-none after-none" href="https://www.iqvia.com/zh-cn/solutions/research-and-development/decentralized-trials">Decentralized Trials</a> <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </li> <li class="tab-title cursor-pointer d-flex align-center"> <a class="list-item-style text-decoration-none after-none" href="https://www.iqvia.com/zh-cn/about-us/iqvia-patient-experience-solutions-with-apple-devices">Patient Experience Solutions with Apple devices</a> <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </li> </ol> </div> <div class="w-80 tab-content about"> <div class="item h-100 default-content mt-0"> <div class="w-33 pb-35 "> <h5 class="">WHO WE ARE</h5> <ol> <li class="hover-color-blue"><a class=white-space-no-wrap text-decoration-none href="https://www.iqvia.com/zh-cn/about-us">Our Story</a></li> <li class="hover-color-blue"><a class=white-space-no-wrap text-decoration-none href="https://www.iqvia.com/zh-cn/about-us/our-impact">Our Impact</a></li> <li class="hover-color-blue"><a class=white-space-no-wrap text-decoration-none href="https://www.iqvia.com/zh-cn/about-us/commitment-to-public-health">Commitment to Public Health</a></li> <li class="hover-color-blue"><a class=white-space-no-wrap text-decoration-none href="https://www.iqvia.com/zh-cn/about-us/code-of-conduct">Code of Conduct</a></li> <li class="hover-color-blue"><a class=white-space-no-wrap text-decoration-none href="https://www.iqvia.com/zh-cn/about-us/esg">Environmental Social Governance</a></li> <li class="hover-color-blue"><a class=white-space-no-wrap text-decoration-none href="https://www.iqvia.com/zh-cn/about-us/privacy">Privacy</a></li> <li class="hover-color-blue"><a class=white-space-no-wrap text-decoration-none href="https://www.iqvia.com/zh-cn/about-us/leadership">Executive Team</a></li> </ol> </div> <div class="w-33 pb-35 "> <h5 class="">NEWS & RESOURCES</h5> <ol> <li class="hover-color-blue"><a class=white-space-no-wrap text-decoration-none href="https://www.iqvia.com/zh-cn/newsroom">News</a></li> <li class="hover-color-blue"><a class=white-space-no-wrap text-decoration-none href="https://www.iqvia.com/zh-cn/events">Events & Webinars</a></li> <li class="hover-color-blue"><a class=white-space-no-wrap text-decoration-none href="https://www.iqvia.com/zh-cn/analyst-reports">Industry Analyst Reports</a></li> <li class="hover-color-blue"><a class=white-space-no-wrap text-decoration-none href="https://www.iqvia.com/zh-cn/about-us/commitment-to-public-health/covid-19-resources">COVID-19 Resources</a></li> <li class="hover-color-blue"><a class=white-space-no-wrap text-decoration-none href="https://www.iqvia.com/zh-cn/locations">Our Locations</a></li> </ol> </div> <div class="w-33 "> <div class="card-wrapper "> <div class="card"> <img src="/-/media/iqvia/images/navigation/354_professional-man-leading-meeting-in-office-cubicle.jpg?h=683&w=1024&hash=1A73E77D3E5A169DFFAB2A49CB369CB3"> <h5 class="title">INVESTOR RELATIONS</h5> <p class="description">Visit our investor relations site for more information.</p> <a class="hover-color-blue-with-anim" href="https://ir.iqvia.com/overview/default.aspx"> LEARN MORE <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </a> </div> </div> </div> </div> <div class="item bg h-100 align-center"> <div class="d-flex align-center w-100 no-links"> <div class="w-33"> <img src="/-/media/iqvia/images/navigation/homepagehero_ci.png?h=1058&w=1200&hash=E6F7621F8CB48BC6EA4D48B02F63F8E1"> </div> <div class="w-33"> <h3>Unlock your potential to drive healthcare forward</h3> <p>By making intelligent connections between your needs, our capabilities, and the healthcare ecosystem, we can help you be more agile, accelerate results, and improve patient outcomes.</p> <a class="btn" href="https://www.iqvia.com/zh-cn/about-us/iqvia-connected-intelligence" style="max-width: 303px;">LEARN MORE</a> </div> </div> </div> <div class="item bg h-100 align-center"> <div class="d-flex align-center w-100 no-links"> <div class="w-33"> <img src="/-/media/iqvia/images/modules/brandworld/2767_portrait-of-two-engineers-using-laptop-casually-chatting-in-high-tech-research.png?h=540&w=1024&hash=6EE14B9365C7977C3B07A43B65C71B45"> </div> <div class="w-33"> <h3>IQVIA AI is Healthcare-grade AI</h3> <p>Building on a rich history of developing AI for healthcare, IQVIA AI connects the right data, technology, and expertise to address the unique needs of healthcare. It's what we call Healthcare-grade AI.</p> <a class="btn" href="https://www.iqvia.com/zh-cn/solutions/innovative-models/artificial-intelligence-and-machine-learning" style="max-width: 303px;">LEARN MORE</a> </div> </div> </div> <div class="item bg h-100 align-center"> <div class="d-flex align-center w-100 no-links"> <div class="w-33"> <h3></h3> <p></p> <a class="btn" href="" style="max-width: 303px;"></a> </div> </div> </div> <div class="item bg h-100 align-center"> <div class="d-flex align-center w-100 no-links"> <div class="w-33"> <img src="/-/media/iqvia/images/blogs/2116_abstract-background-with-luminous-particles.jpg?h=675&w=1200&hash=6102399574165D0ABCB89791A890BF2D"> </div> <div class="w-33"> <h3>Your healthcare data deserves more than just a cloud.</h3> <p>The IQVIA Human Data Science Cloud is our unique capability designed to enable healthcare-grade analytics, tools, and data management solutions to deliver fit-for-purpose global data at scale.</p> <a class="btn" href="https://www.iqvia.com/zh-cn/solutions/human-data-science-cloud" style="max-width: 303px;">LEARN MORE</a> </div> </div> </div> <div class="item bg h-100 align-center"> <div class="d-flex align-center w-100 no-links"> <div class="w-33"> <img src="/-/media/iqvia/images/navigation/innovationhubheroimage.png?h=3175&w=3375&hash=03A3A2DB1F3EFF368CD63BA86426159D"> </div> <div class="w-33"> <h3>Innovations make an impact when bold ideas meet powerful partnerships</h3> <p>The IQVIA Innovation Hub connects start-ups with the extensive IQVIA network of assets, resources, clients, and partners. Together, we can help lead the future of healthcare with the extensive IQVIA network of assets, resources, clients, and partners.</p> <a class="btn" href="https://www.iqvia.com/zh-cn/about-us/innovation-hub" style="max-width: 303px;">LEARN MORE</a> </div> </div> </div> <div class="item bg h-100 align-center"> <div class="d-flex align-center w-100 no-links"> <div class="w-33"> <img src="/-/media/iqvia/images/navigation/208_woman-using-tablet-on-sofa-cropped_600.jpg?h=683&w=1024&hash=113B49B766D4F49F5E147F481F8316EA"> </div> <div class="w-33"> <h3>Proven, faster DCT solutions</h3> <p>IQVIA Decentralized Trials deliver purpose-built clinical services and technologies that engage the right patients wherever they are. Our hybrid and fully virtual solutions have been used more than any others.</p> <a class="btn" href="https://www.iqvia.com/zh-cn/solutions/research-and-development/decentralized-trials" style="max-width: 303px;">LEARN MORE</a> </div> </div> </div> <div class="item bg h-100 align-center"> <div class="d-flex align-center w-100 no-links"> <div class="w-33"> <img src="/-/media/iqvia/images/apple/applewatchpatient.png?h=683&w=1024&hash=E32CDCB8BE1C8513D26ACAADA5B282A9"> </div> <div class="w-33"> <h3>IQVIA Patient Experience Solutions with Apple devices</h3> <p>Empowering patients to personalize their healthcare and connecting them to caregivers has the potential to change the care delivery paradigm.</p> <a class="btn" href="https://www.iqvia.com/zh-cn/about-us/iqvia-patient-experience-solutions-with-apple-devices" style="max-width: 303px;">LEARN MORE</a> </div> </div> </div> </div> </div> </div> </div> </div> </div> </li> <li> <a class="color-white" href="#">Careers</a> <div class="primary-nav-wrapper"> <div class="content careers"> <div class="shadow"></div> <div class="d-flex "> <div class="w-50"> <div class="d-flex pt-75"> <div class="w-50"> <h5>WORKING AT IQVIA</h5> <p>Our mission is to accelerate innovation for a healthier world. Together, we can solve customer challenges and improve patient lives.</p> <a class="hover-color-blue-with-anim" href="https://jobs.iqvia.com/"> LEARN MORE <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </a> </div> <div class="w-50"> <h5>LIFE AT IQVIA</h5> <p>Careers, culture and everything in between. Find out what’s going on right here, right now.</p> <a class="hover-color-blue-with-anim" href="https://jobs.iqvia.com/blog"> LEARN MORE <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </a> </div> </div> </div> <div class="w-50 pr-10 "> <div class="card-wrapper"> <div class="card d-flex"> <div class="d-flex flex-column min-with-description"> <h5 class="title">WE’RE HIRING</h5> <p class="description">Improving human health requires brave thinkers who are willing to explore new ideas and build on successes. Unleash your potential with us.</p> <a class="hover-color-blue-with-anim" href="https://jobs.iqvia.com/search-jobs"> SEARCH JOBS <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </a> </div> <img src="/-/media/iqvia/images/navigation/website-featured_jpg-2213_cheerful-young-colleagues-using-laptop.jpg?h=683&w=1024&hash=D776A849F30494AB90F889BBB8F30041"> </div> </div> </div> </div> </div> </div> </li> </ol> <div class="overlay"></div> <div class="btn-style btn-primary-nav"> <a class="cta-btn-redesign" href="#rfp"> <span class="tile">Contact Us</span> <div class="arrow-wrapper"> <span class="line"></span> <span class="line"></span> </div> </a> </div> </nav> </div> </div> <div class="mobile-overlay mobile-navigation-overlay"> <div class="overlay-content"> <div class="top-nav"> <nav role="Secondary"> <button role="button" data-type="regions">REGIONS<img src="https://www.iqvia.com/Content/Shotgun/img/globe.svg"></button> <button role="button" data-type="search">Search<img src="https://www.iqvia.com/Content/Shotgun/img/search.svg"></button> </nav> </div> <div class="main-nav"> <ol role="Primary"> <li data-item="solutions"><a>Solutions</a></li> <li data-item="products"><a>Products</a></li> <li data-item="insights"><a>Insights</a></li> <li data-item="about"><a>About</a></li> <li data-item="careers"><a>Careers</a></li> <li class="external-style"><a class="nav-mobile-contact-us" href="#rfp">Contact Us</a></li> </ol> </div> <div class="mobile-content"> <div class="item-wrapper-mobile search-mobile" data-attribute="search"> <div class="breadcrumbs go-to-main"><span class="go-main">MAIN</span>/<span>search</span></div> <div class="field-group"> <img width="20" src="https://www.iqvia.com/Content/Shotgun/img/search.svg"> <input placeholder="How can we help?"> </div> <div class="btn-search"> <button>search</button> </div> </div> <div class="item-wrapper-mobile list solutions" data-attribute="solutions"> <div class="breadcrumbs"><span class="go-home">MAIN</span>/<span>Solutions</span></div> <div class="breadcrumbs d-none" style="padding-bottom:30px;"><span class="go-main">Solutions</span>/<span></span></div> <div class="content action-list"> <h6 class="mt-0">SOLUTIONS</h6> <ul class="click-action"> <li> Research & Development <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </li> <li> Real World Evidence <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </li> <li> Commercialization <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </li> <li> Safety & Regulatory Compliance <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </li> <li> Technologies <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </li> </ul> <h6 class="mt-0">LIFE SCIENCE SEGMENTS</h6> <ul> <li><a href="https://www.iqvia.com/zh-cn/solutions/industry-segments/consumer-health">Consumer Health</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/industry-segments/emerging-biopharma">Emerging Biopharma</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/industry-segments/generics">Generics</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/industry-segments/medtech">MedTech</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/industry-segments/pharmaceutical-manufacturers">Pharmaceutical Manufacturers</a></li> </ul> <h6 class="mt-0">HEALTHCARE SEGMENTS</h6> <ul> <li><a href="https://www.iqvia.com/zh-cn/solutions/industry-segments/information-partner-services">Information Partner Services</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/industry-segments/financial-institutions">Financial Institutions</a></li> <li><a href="https://www.iqvia.com/zh-cn/about-us/commitment-to-public-health">Global Public Health</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/industry-segments/public-health-and-government">Government</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/industry-segments/patient-associations">Patient Associations</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/industry-segments/payers">Payers</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/industry-segments/providers">Providers</a></li> </ul> <h6 class="mt-0">THERAPEUTIC AREAS</h6> <ul> <li><a href="https://www.iqvia.com/zh-cn/solutions/therapeutics/cardiovascular">Cardiovascular</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/therapeutics/cell-and-gene-therapy">Cell and Gene Therapy</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/therapeutics/central-nervous-system">Central Nervous System</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/therapeutics/gi-and-hepatology">GI & Hepatology</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/therapeutics/infectious-diseases-and-vaccines">Infectious Diseases and Vaccines</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/therapeutics/oncology">Oncology</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/therapeutics/pediatrics">Pediatrics</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/therapeutics/rare-diseases">Rare Diseases</a></li> <li><a href="https://www.iqvia.com/solutions/therapeutics#viewall">View All</a></li> </ul> <div class="card-wrapper"> <div class="card"> <img src="/-/media/iqvia/images/our-impact/our-impact.jpeg?h=720&w=1280&hash=83684E8436D9E61011F7A8186B9E33E3"> <h4 class="mt-30">Impacting People's Lives</h4> <p>"We strive to help improve outcomes and create a healthier, more sustainable world for people everywhere.</p> <a class="btn-redirect" href="https://www.iqvia.com/zh-cn/about-us/our-impact" target="_blank"> LEARN MORE <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </a> </div> </div> </div> <div class="tabs"> <div class="tab-item"> <img src="/-/media/iqvia/images/navigation/rdssolutionartwhite_outlines.png?h=600&w=600&hash=2951AF0F5AF13EB584FD90B004210E65"> <h5>Harness the power to transform clinical development</h5> <p>Reimagine clinical development by intelligently connecting data, technology, and analytics to optimize your trials. The result? Faster decision making and reduced risk so you can deliver life-changing therapies faster.</p> <a class="btn" href="https://www.iqvia.com/zh-cn/solutions/research-and-development">Research & Development Overview</a> <div class="hr"></div> <h6>Research & Development Quick Links</h6> <ul> <li><a href="https://www.iqvia.com/zh-cn/solutions/research-and-development/clinical-trials">Clinical Trials</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/research-and-development/functional-services">Functional Services</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/research-and-development/decentralized-trials">Decentralized Trials</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/research-and-development/consulting">Consulting</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/therapeutics">Therapeutic Expertise</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/research-and-development/site-and-investigators">Site and Investigators</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/research-and-development/global-laboratories">Global Laboratories</a></li> </ul> </div> <div class="tab-item"> <img src="/-/media/iqvia/images/navigation/rwesolutionartwhite_outlines.png?h=600&w=600&hash=F6C2B1387FB0C98A6EA794984CB85B6B"> <h5>Real World Evidence. Real Confidence. Real Results.</h5> <p>Generate and disseminate evidence that answers crucial clinical, regulatory and commercial questions, enabling you to drive smarter decisions and meet your stakeholder needs with confidence.</p> <a class="btn" href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence">REAL WORLD EVIDENCE OVERVIEW</a> <div class="hr"></div> <h6>Real World Evidence Quick Links</h6> <ul> <li><a href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence/real-world-data-and-insights">Real World & Health Data Sets</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence/medical-affairs">Medical Affairs</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence/health-data-apps-and-ai">Health Data Apps & AI</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence/health-data-transformation">Health Data Transformation</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence/study-design">Study Design</a></li> </ul> <ul> <li><a href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence/evidence-networks">Evidence Networks</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence/health-economics-and-value">Health Economics & Value</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence/regulatory-and-safety">Regulatory and Safety</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence/iqvia-nlp-platform">Natural Language Processing</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence/insights">Real World Evidence Library</a></li> </ul> </div> <div class="tab-item"> <img src="/-/media/iqvia/images/navigation/commercializationsolutionartwhite_outlines.png?h=600&w=601&hash=87F88AAD474D46B8E87146822C57D5E3"> <h5>See markets more clearly. Opportunities more often.</h5> <p>Elevate commercial models with precision and speed using AI-driven analytics and technology that illuminate hidden insights in data.</p> <a class="btn" href="https://www.iqvia.com/zh-cn/solutions/commercialization">COMMERCIALIZATION OVERVIEW</a> <div class="hr"></div> <h6>Commercialization Quick Links</h6> <ul> <li><a href="https://www.iqvia.com/zh-cn/solutions/commercialization/covid-19-and-commercialization">COVID-19 & Commercialization</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/commercialization/launch-strategy-and-management">Launch Strategy & Management</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/commercialization/brand-strategy-and-management">Brand Strategy & Management</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/commercialization/pricing-and-market-access">Pricing & Market Access</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/commercialization/healthcare-professional-engagement">Healthcare Professional Engagement</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/commercialization/patient-engagement-and-support">Patient Engagement and Support</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/commercialization/promotional-strategy">Promotional Strategy</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/commercialization/established-brands-optimization">Established Brands Optimization</a></li> </ul> </div> <div class="tab-item"> <img src="/-/media/iqvia/images/navigation/compliancesolutionartwhite_outlines.png?h=600&w=600&hash=B1920C3D73F8BBBB31B381CAE5BBE75F"> <h5>Service driven. Tech-enabled. Integrated compliance.</h5> <p>Orchestrate your success across the complete compliance lifecycle with best-in-class services and solutions for safety, regulatory, quality and medical information.</p> <a class="btn" href="https://www.iqvia.com/zh-cn/solutions/safety-regulatory-compliance">COMPLIANCE OVERVIEW</a> <div class="hr"></div> <h6>Safety & Regulatory Compliance Quick Links</h6> <ul> <li><a href="https://www.iqvia.com/zh-cn/solutions/safety-regulatory-compliance/safety-and-pharmacovigilance">Safety Pharmacovigilance</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/safety-regulatory-compliance/regulatory-compliance">Regulatory Compliance</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/safety-regulatory-compliance/quality-compliance">Quality Compliance</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/safety-regulatory-compliance/medical-information">Medical Information</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/safety-regulatory-compliance/commercial-compliance">Commercial Compliance</a></li> </ul> </div> <div class="tab-item"> <img src="/-/media/iqvia/images/navigation/techsolutionartwhite_outlines.png?h=600&w=600&hash=3F741080B4AA6100EAE1111FB0649C08"> <h5>Intelligence that transforms life sciences end-to-end.</h5> <p>When your destination is a healthier world, making intelligent connections between data, technology, and services is your roadmap.</p> <a class="btn" href="https://www.iqvia.com/zh-cn/solutions/technologies">TECHNOLOGIES OVERVIEW</a> <div class="hr"></div> <h6>Technology Quick Links</h6> <ul> <li><a href="https://www.iqvia.com/zh-cn/solutions/technologies/orchestrated-clinical-trials">Orchestrated Clinical Trials</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/technologies/information-management">Enterprise Information Management</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/technologies/performance-management-and-insights">Performance Management & Insights</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/commercialization/healthcare-professional-engagement/onekey/onekey-hcp-reference-data">Provider Reference Data Network</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/technologies/customer-engagement">Customer Engagement</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/safety-regulatory-compliance/commercial-compliance">Commercial Compliance</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/technologies/safety-regulatory-and-quality">Safety, Regulatory, Quality Compliance</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/technologies/developer">Developer</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/technologies/partner-programs">Partner Programs</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/technologies/insights">Technology Insights</a></li> </ul> </div> </div> </div> <div class="item-wrapper-mobile list " data-attribute="products"> <div class="breadcrumbs"><span class="go-home">MAIN</span>/<span>Products</span></div> <div class="breadcrumbs d-none" style="padding-bottom:30px;"><span class="go-main">Products</span>/<span></span></div> <div class="lists"> <div class="tab-item"> <h5>CLINICAL PRODUCTS</h5> <ul> <li><a href="https://www.iqvia.com/zh-cn/solutions/technologies/orchestrated-clinical-trials/planning-suite">Planning Suite</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/technologies/orchestrated-clinical-trials/planning-suite/grantplan">Grant Plan</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/technologies/orchestrated-clinical-trials/digital-site-suite">Site Suite</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/technologies/orchestrated-clinical-trials/digital-site-suite/clinical-trial-payments">Clinical Trial Payments</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/technologies/orchestrated-clinical-trials/digital-site-suite/investigator-site-portal">Investigator Site Portal</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/technologies/orchestrated-clinical-trials/digital-site-suite/one-home-for-sites">One Home for Sites</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/technologies/orchestrated-clinical-trials/patient-engagement-suite">Patient Engagement Suite</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/technologies/orchestrated-clinical-trials/patient-engagement-suite/ecoa">Electronic Clinical Outcome Assessment (eCOA)</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/technologies/orchestrated-clinical-trials/patient-engagement-suite/interactive-response-technology">Interactive Response Technology (IRT)</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/technologies/orchestrated-clinical-trials/clinical-data-analytics-solutions">Clinical Data Analytics Solutions</a></li> </ul> </div> <div class="tab-item"> <h5>COMMERCIAL PRODUCTS</h5> <ul> <li><a href="https://www.iqvia.com/zh-cn/solutions/technologies/information-management">Information Management</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/commercialization/launch-strategy-and-management">Launch Strategy & Management</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/commercialization/pricing-and-market-access">Pricing & Market Access</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/commercialization/brand-strategy-and-management">Brand Strategy & Management</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/commercialization/promotional-strategy">Promotional Engagement</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/technologies/performance-management-and-insights">Performance Management & Insights</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/technologies/performance-management-and-insights/orchestrated-analytics">Orchestrated Analytics</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/technologies/performance-management-and-insights/orchestrated-analytics/next-best">Next Best Action</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/technologies/customer-engagement">Customer Engagement (OCE)</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/commercialization/patient-engagement-and-support">Patient Engagement and Support</a></li> </ul> </div> <div class="tab-item"> <h5>COMPLIANCE, SAFETY, REG PRODUCTS</h5> <ul> <li><a href="https://www.iqvia.com/zh-cn/solutions/safety-regulatory-compliance/safety-and-pharmacovigilance/iqvia-vigilance-platform">IQVIA Vigilance Platform</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/safety-regulatory-compliance/commercial-compliance">Commercial Compliance</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/safety-regulatory-compliance/regulatory-compliance">Regulatory Compliance</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/safety-regulatory-compliance/regulatory-compliance/iqvia-rim-smart">RIM Smart</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/safety-regulatory-compliance/quality-compliance">Quality Compliance</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/safety-regulatory-compliance/quality-compliance/smartsolve-eqms">SmartSolve eQMS</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/safety-regulatory-compliance/safety-and-pharmacovigilance">Safety & Pharmacovigilance</a></li> </ul> </div> <div class="tab-item"> <h5>REAL WORLD PRODUCTS</h5> <ul> <li><a href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence/health-data-apps-and-ai">Health Data Apps & AI</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence/health-data-apps-and-ai/analytics-research-accelerator">Analytics Research Accelerator</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence/health-data-apps-and-ai/expert-ecosystem">Expert Ecosystem</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence/health-data-apps-and-ai/ai-driven-hcp-and-patient-profiling-commercial">AI Patient & HCP Profiling- Commercial</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence/health-data-apps-and-ai/ai-driven-patient-and-provider-profiling">AI Patient & Provider Profiling- Med Affairs</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence/health-data-apps-and-ai/ai-driven-hcp-and-patient-profiling">AI Patient & HCP Profiling- Healthcare</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence/iqvia-nlp-platform">Natural Language Processing</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence/health-economics-and-value/market-access-insights">Market Access Insights</a></li> <li><a href="https://www.iqvia.com/zh-cn/solutions/real-world-evidence/study-design/health-research-space">Direct-to-Patient Research</a></li> </ul> </div> </div> <div class="card-wrapper"> <div class="card"> <img src="/-/media/iqvia/images/modules/brandworld/2121_business-woman-using-dashboard-on-screen.png?h=683&w=1024&hash=598F2F336961970EA76EED465B050DDE"> <h4 class="mt-30">CASE STUDY</h4> <p>"Data in a Day</p> <a class="btn-redirect" href="https://www.iqvia.com/zh-cn/library/case-studies/data-in-a-day" target="_blank"> LEARN MORE <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </a> </div> </div> </div> <div class="item-wrapper-mobile list pb-0" data-attribute="insights"> <div class="breadcrumbs"><span class="go-home">MAIN</span>/<span>Insights</span></div> <div class="breadcrumbs d-none" style="padding-bottom:30px;"><span class="go-main">Insights</span>/<span></span></div> <div class="lists"> <div class="tab-item"> <h5 class="title-sm">BLOGS, WHITE PAPERS & CASE STUDIES</h5> <p>Explore our library of insights, thought leadership, and the latest topics & trends in healthcare. </p> <a class="btn-redirect" href="https://www.iqvia.com/zh-cn/insights/points-of-view" target="_blank"> DISCOVER INSIGHTS <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </a> </div> <div class="tab-item"> <h5 class="title-sm">THE IQVIA INSTITUTE</h5> <p>An in-depth exploration of the global healthcare ecosystem with timely research, insightful analysis, and scientific expertise.</p> <a class="btn-redirect" href="https://www.iqvia.com/zh-cn/insights/the-iqvia-institute" target="_blank"> SEE LATEST REPORTS <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </a> </div> </div> <div class="card-wrapper"> <div class="card"> <img src="/-/media/iqvia/pdfs/institute-reports/global-trends-in-r-and-d-2024-activity-productivity-and-enablers/rd-trends-2-24-feature-594x345.png?h=345&w=595&hash=C7462F6E6BF2533DDB1495270033ECE1"> <h4 class="mt-30">INSTITUTE REPORT</h4> <p>"Global Trends in R&D 2024</p> <a class="btn-redirect" href="https://www.iqvia.com/zh-cn/insights/the-iqvia-institute/reports-and-publications/reports/global-trends-in-r-and-d-2024-activity-productivity-and-enablers" target="_blank"> READ MORE <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </a> </div> </div> <div class="card-wrapper"> <div class="card"> <img src="/-/media/iqvia/images/emea/2093_analyzing-data-using-big-screen-display-and-laptop-cropped.png?h=683&w=1028&hash=1632D3291C30D0D4F02206E2270C0840"> <h4 class="mt-30">EMEA Insights</h4> <p>"IQVIA thought leadership with a focus on EMEA.</p> <a class="btn-redirect" href="https://www.iqvia.com/zh-cn/locations/emea/emea-thought-leadership" target="_blank"> Learn more <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </a> </div> </div> <div class="card-wrapper"> <div class="card"> <img src="/-/media/iqvia/images/modules/brandworld/1127_group-of-financial-professionals-analyzing-markets.jpg?h=683&w=1024&hash=D7AA7657AB60304BB7B82999AEDA1D96"> <h4 class="mt-30">WHITE PAPER</h4> <p>"DCTs Deliver Big ROI</p> <a class="btn-redirect" href="https://www.iqvia.com/zh-cn/library/white-papers/dcts-deliver-big-roi" target="_blank"> LEARN MORE <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </a> </div> </div> <div class="card-wrapper"> <div class="card"> <img src="/-/media/iqvia/images/modules/brandworld/909_businessman-standing-in-modern-office-with-looking-at-cityscape.jpg?h=683&w=1024&hash=6628EC6AE8FC55660629BB8B9B47A3DA"> <h4 class="mt-30">WHITE PAPER</h4> <p>"Capturing value at scale: The $4 billion RWE imperative</p> <a class="btn-redirect" href="https://www.iqvia.com/zh-cn/library/white-papers/capturing-value-at-scale-the-$4-billion-rwe-imperative" target="_blank"> LEARN MORE <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </a> </div> </div> </div> <div class="item-wrapper-mobile list about" data-attribute="about"> <div class="breadcrumbs"><span class="go-home">MAIN</span>/<span>About</span></div> <div class="breadcrumbs d-none" style="padding-bottom:30px;"><span class="go-main">About</span>/<span></span></div> <div class="content action-list"> <h6 class="mt-15">FEATURED INNOVATIONS</h6> <ul class="click-action"> <li> IQVIA Connected Intelligence™ <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </li> <li> IQVIA Healthcare-grade AI™ <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </li> <li> <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </li> <li> Human Data Science Cloud <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </li> <li> IQVIA Innovation Hub <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </li> <li> Decentralized Trials <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </li> <li> Patient Experience Solutions with Apple devices <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </li> </ul> <h6 class="mt-0">WHO WE ARE</h6> <ul> <li><a href="https://www.iqvia.com/zh-cn/about-us">Our Story</a></li> <li><a href="https://www.iqvia.com/zh-cn/about-us/our-impact">Our Impact</a></li> <li><a href="https://www.iqvia.com/zh-cn/about-us/commitment-to-public-health">Commitment to Public Health</a></li> <li><a href="https://www.iqvia.com/zh-cn/about-us/code-of-conduct">Code of Conduct</a></li> <li><a href="https://www.iqvia.com/zh-cn/about-us/esg">Environmental Social Governance</a></li> <li><a href="https://www.iqvia.com/zh-cn/about-us/privacy">Privacy</a></li> <li><a href="https://www.iqvia.com/zh-cn/about-us/leadership">Executive Team</a></li> </ul> <h6 class="mt-0">NEWS & RESOURCES</h6> <ul> <li><a href="https://www.iqvia.com/zh-cn/newsroom">News</a></li> <li><a href="https://www.iqvia.com/zh-cn/events">Events & Webinars</a></li> <li><a href="https://www.iqvia.com/zh-cn/analyst-reports">Industry Analyst Reports</a></li> <li><a href="https://www.iqvia.com/zh-cn/about-us/commitment-to-public-health/covid-19-resources">COVID-19 Resources</a></li> <li><a href="https://www.iqvia.com/zh-cn/locations">Our Locations</a></li> </ul> <div class="card-wrapper"> <div class="card"> <img src="/-/media/iqvia/images/navigation/354_professional-man-leading-meeting-in-office-cubicle.jpg?h=683&w=1024&hash=1A73E77D3E5A169DFFAB2A49CB369CB3"> <h4 class="mt-30">INVESTOR RELATIONS</h4> <p>"Visit our investor relations site for more information.</p> <a class="btn-redirect" href="https://ir.iqvia.com/overview/default.aspx" target="_blank"> LEARN MORE <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </a> </div> </div> </div> <div class="tabs"> <div class="tab-item"> <img src="/-/media/iqvia/images/navigation/homepagehero_ci.png?h=1058&w=1200&hash=E6F7621F8CB48BC6EA4D48B02F63F8E1"> <h5>Unlock your potential to drive healthcare forward</h5> <p>By making intelligent connections between your needs, our capabilities, and the healthcare ecosystem, we can help you be more agile, accelerate results, and improve patient outcomes.</p> <a class="btn w-auto mt-30" href="https://www.iqvia.com/zh-cn/about-us/iqvia-connected-intelligence">LEARN MORE</a> </div> <div class="tab-item"> <img src="/-/media/iqvia/images/modules/brandworld/2767_portrait-of-two-engineers-using-laptop-casually-chatting-in-high-tech-research.png?h=540&w=1024&hash=6EE14B9365C7977C3B07A43B65C71B45"> <h5>IQVIA AI is Healthcare-grade AI</h5> <p>Building on a rich history of developing AI for healthcare, IQVIA AI connects the right data, technology, and expertise to address the unique needs of healthcare. It's what we call Healthcare-grade AI.</p> <a class="btn w-auto mt-30" href="https://www.iqvia.com/zh-cn/solutions/innovative-models/artificial-intelligence-and-machine-learning">LEARN MORE</a> </div> <div class="tab-item"> <h5></h5> <p></p> <a class="btn w-auto mt-30" href=""></a> </div> <div class="tab-item"> <img src="/-/media/iqvia/images/blogs/2116_abstract-background-with-luminous-particles.jpg?h=675&w=1200&hash=6102399574165D0ABCB89791A890BF2D"> <h5>Your healthcare data deserves more than just a cloud.</h5> <p>The IQVIA Human Data Science Cloud is our unique capability designed to enable healthcare-grade analytics, tools, and data management solutions to deliver fit-for-purpose global data at scale.</p> <a class="btn w-auto mt-30" href="https://www.iqvia.com/zh-cn/solutions/human-data-science-cloud">LEARN MORE</a> </div> <div class="tab-item"> <img src="/-/media/iqvia/images/navigation/innovationhubheroimage.png?h=3175&w=3375&hash=03A3A2DB1F3EFF368CD63BA86426159D"> <h5>Innovations make an impact when bold ideas meet powerful partnerships</h5> <p>The IQVIA Innovation Hub connects start-ups with the extensive IQVIA network of assets, resources, clients, and partners. Together, we can help lead the future of healthcare with the extensive IQVIA network of assets, resources, clients, and partners.</p> <a class="btn w-auto mt-30" href="https://www.iqvia.com/zh-cn/about-us/innovation-hub">LEARN MORE</a> </div> <div class="tab-item"> <img src="/-/media/iqvia/images/navigation/208_woman-using-tablet-on-sofa-cropped_600.jpg?h=683&w=1024&hash=113B49B766D4F49F5E147F481F8316EA"> <h5>Proven, faster DCT solutions</h5> <p>IQVIA Decentralized Trials deliver purpose-built clinical services and technologies that engage the right patients wherever they are. Our hybrid and fully virtual solutions have been used more than any others.</p> <a class="btn w-auto mt-30" href="https://www.iqvia.com/zh-cn/solutions/research-and-development/decentralized-trials">LEARN MORE</a> </div> <div class="tab-item"> <img src="/-/media/iqvia/images/apple/applewatchpatient.png?h=683&w=1024&hash=E32CDCB8BE1C8513D26ACAADA5B282A9"> <h5>IQVIA Patient Experience Solutions with Apple devices</h5> <p>Empowering patients to personalize their healthcare and connecting them to caregivers has the potential to change the care delivery paradigm.</p> <a class="btn w-auto mt-30" href="https://www.iqvia.com/zh-cn/about-us/iqvia-patient-experience-solutions-with-apple-devices">LEARN MORE</a> </div> </div> </div> <div class="item-wrapper-mobile list pb-0" data-attribute="careers"> <div class="breadcrumbs"><span class="go-home">MAIN</span>/<span>Careers</span></div> <div class="breadcrumbs d-none" style="padding-bottom:30px;"><span class="go-main">Careers</span>/<span></span></div> <div class="lists"> <div class="tab-item"> <h5 class="title-sm">WORKING AT IQVIA</h5> <p>Our mission is to accelerate innovation for a healthier world. Together, we can solve customer challenges and improve patient lives.</p> <a class="btn-redirect" href="https://jobs.iqvia.com/" target="_blank"> LEARN MORE <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </a> </div> <div class="tab-item"> <h5 class="title-sm">LIFE AT IQVIA</h5> <p>Careers, culture and everything in between. Find out what’s going on right here, right now.</p> <a class="btn-redirect" href="https://jobs.iqvia.com/blog" target="_blank"> LEARN MORE <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </a> </div> </div> <div class="card-wrapper"> <div class="card"> <img src="/-/media/iqvia/images/navigation/website-featured_jpg-2213_cheerful-young-colleagues-using-laptop.jpg?h=683&w=1024&hash=D776A849F30494AB90F889BBB8F30041"> <h4 class="mt-30">WE’RE HIRING</h4> <p>"Improving human health requires brave thinkers who are willing to explore new ideas and build on successes. Unleash your potential with us.</p> <a class="btn-redirect" href="https://jobs.iqvia.com/search-jobs" target="_blank"> SEARCH JOBS <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0"></rect> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0"></rect> </g> </svg> </div> </a> </div> </div> </div> <div class="item-wrapper-mobile list " data-attribute="contactus"> <div class="breadcrumbs"><span class="go-home">MAIN</span>/<span>Contact Us</span></div> <div class="breadcrumbs d-none" style="padding-bottom:30px;"><span class="go-main">Contact Us</span>/<span></span></div> <div class="lists"> </div> </div> </div> </div> </div> </div> </header>  <section class="top-level-hero-redesign"> <div class="bg gradient_indigo"> <video class="video-js active single" id="tophvideo6331075883112" data-video-id="6331075883112" data-player="default" data-embed="default" data-application-id controls loop></video> <script src="//players.brightcove.net/4174796152001/default_default/index.min.js"></script> </div> <div class="swiper-top-level-hero-style"> <div class="swiper"> <div class="swiper-wrapper"> <div class="swiper-slide"> <h5 class="top-title">LAUNCH STRATEGY AND MANAGEMENT</h5> <h1 class="title">Achieve launch excellence with a proven partner</h1> <div class="description"> <p>Launch excellence has become a rare achievement. A successful launch strategy requires unprecedented data, advanced analytics, domain expertise and innovative technology. Gain the support you need from clinical development through post-launch optimization.</p> </div> <div class="btn"> <a class="cta-btn-redesign" href="#rfp"> <span class="tile">CONTACT US</span> <div class="arrow-wrapper"><span class="line"></span><span class="line"></span></div> </a> </div> </div> </div> </div> <div class="bottom-content breadcrumbs-hero_outer"> <div class="history-links breadcrumbs-hero_inner"> <a href="https://www.iqvia.com/zh-cn/"><span class="iqvia-icon-home"></span></a> <a href="https://www.iqvia.com/zh-cn/solutions">Solutions</a> <a href="https://www.iqvia.com/zh-cn/solutions/commercialization">Commercialization</a> <span class="breadcrumbs_item breadcrumbs__item--trail">Launch Strategy and Management</span> <div class="breadcrumbs_item breadcrumbs__item--select"> <div class="dropdown"> <span>Explore More</span> <i class="icon-navigationcaret"></i> </div> </div> <ul class="breadcrumbs__select breadcrumbs__select-hero"> <li class="breadcrumbs__option"> <a href="https://www.iqvia.com/zh-cn/solutions/commercialization/launch-strategy-and-management/launch-lighthouse">Launch Lighthouse</a> </li> </ul> </div> </div> </div> </section> <nav class="jump-links-top-bar"> <div class="jump-links-top-bar-wrapper"> <div class="nav-wrapper"> <button class="slide-btn slide-prev pointer-event"><i class="fa-solid fa-chevron-left"></i></button> <div class="scroll-wrapper"> <ul> <li> <a href="#OurDifference">Our Difference</a> </li> <li> <a href="#Webinar">Webinar</a> </li> <li> <a href="#SuccessFactors">5 Success Factors</a> </li> <li> <a href="#PodcastSeries">Podcast Series</a> </li> <li> <a href="#WebinarSeries">Webinar Series</a> </li> <li> <a href="#Resources">Resources</a> </li> <li> <a href="#RelatedSolutions">Related Solutions</a> </li> <li> <a href="#ExploreMore">Explore More</a> </li> </ul> <div class="nav-underline"></div> </div> <button class="slide-next slide-btn"><i class="fa-solid fa-chevron-right"></i></button> </div> <div class="share-wrapper"> <button class="share-bar"> <svg width="16" height="18" viewBox="0 0 16 18" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M2.5 10.579C3.60457 10.579 4.5 9.68358 4.5 8.57901C4.5 7.47444 3.60457 6.57901 2.5 6.57901C1.39543 6.57901 0.5 7.47444 0.5 8.57901C0.5 9.68358 1.39543 10.579 2.5 10.579Z" stroke="#959CA0" stroke-linecap="round" stroke-linejoin="round" /> <path d="M13.167 4.57901C14.2716 4.57901 15.167 3.68358 15.167 2.57901C15.167 1.47444 14.2716 0.57901 13.167 0.57901C12.0624 0.57901 11.167 1.47444 11.167 2.57901C11.167 3.68358 12.0624 4.57901 13.167 4.57901Z" stroke="#959CA0" stroke-linecap="round" stroke-linejoin="round" /> <path d="M13.167 16.579C14.2716 16.579 15.167 15.6836 15.167 14.579C15.167 13.4744 14.2716 12.579 13.167 12.579C12.0624 12.579 11.167 13.4744 11.167 14.579C11.167 15.6836 12.0624 16.579 13.167 16.579Z" stroke="#959CA0" stroke-linecap="round" stroke-linejoin="round" /> <path d="M4.24316 9.55942L11.424 13.5986" stroke="#959CA0" stroke-linecap="round" stroke-linejoin="round" /> <path d="M11.424 3.55942L4.24316 7.59858" stroke="#959CA0" stroke-linecap="round" stroke-linejoin="round" /> </svg> </button> <ul class="share-dropdown"> <li data-event="copy"> <span>Copy Link</span> <img src="/Content/Shotgun/img/icons/social_icons/new/Copy.svg" /> </li> </ul> </div> <div class="tablet-view"> <h1 class="title">Launch Strategy and Management</h1> <div class="nav-container-tablet"> <button class="nav-toggle">Jump TO<i class="fa-solid fa-chevron-down"></i></button> <nav class="nav-dropdown"> <ul> <li> <a href="#OurDifference">Our Difference</a> </li> <li> <a href="#Webinar">Webinar</a> </li> <li> <a href="#SuccessFactors">5 Success Factors</a> </li> <li> <a href="#PodcastSeries">Podcast Series</a> </li> <li> <a href="#WebinarSeries">Webinar Series</a> </li> <li> <a href="#Resources">Resources</a> </li> <li> <a href="#RelatedSolutions">Related Solutions</a> </li> <li> <a href="#ExploreMore">Explore More</a> </li> </ul> </nav> </div> </div> </div> </nav> <section id="OurDifference"></section> <section class="fifty-fifty-redesign"> <div class="fifty-fifty-redesign__outer" data-aos="fade-up"> <div class="fifty-fifty-redesign__wrapper"> <div class="fifty-fifty-redesign__inner"> <div class="fifty-fifty-redesign__image"> <div class="fifty-fifty-redesign__image-box"> <img src="/-/media/iqvia/images/body/commercialization/launch-strategy-and-management/quotecard-13.png?mw=700&hash=DFCB5A59B9568CC2315C459FFA9B448A" alt="" class="main-image rounded"/> </div> </div> <div class="fifty-fifty-redesign__content"> <h3 class="fifty-fifty-redesign__heading"> Fully optimize on all launch opportunities </h3> <div class="fifty-fifty-redesign__text"> <p>On average, post-pandemic launch trajectories underperform and are declining.  Resilient launches generally combine a strong clinical story, reduced healthcare burden, and high levels of engagements.</p> <p>IQVIA is an end-to-end strategic partner for launch planning, execution and monitoring. Maximize your success rate by ensuring consistency of best practices and leverage community-based knowledge sharing to achieve launch excellence for your brand.</p> </div> <div class="fifty-fifty-redesign__button"> <a class="cta-btn-redesign" href="#demo"> <span class="tile">REQUEST A DEMO</span> <div class="arrow-wrapper"><span class="line"></span><span class="line"></span></div> </a> </div> </div> </div> </div> </div> </section> <section class="cta-grid cta-title no-padding-bottom"> <div class="cta-grid__heading"> <h2>Launch excellence has never been more challenging</h2> </div> <div class="cta-grid__inner"> <div class="cta-grid-container dark_blue__bg"> <div class="cta-item "> <div class="cta-item-image" style="background-image:url(/-/media/iqvia/images/modules/brandworld/909_businessman-standing-in-modern-office-with-looking-at-cityscape.jpg?h=683&w=1024&hash=6628EC6AE8FC55660629BB8B9B47A3DA)" data-aos="fade-up" data-aos-duration="1000"></div> <div class="cta-title"> First six months are critical for launch </div> <div class="cta-description"> <p>The “six month” window still applies meaning most launches have only one shot at success.</p> <p>80% of launches continue as they start in the first six months.</p> <p>Most companies even well resourced and experienced struggle to deliver excellence across launches and consistent launch excellence are even harder to achieve the more frequently you launch.</p> </div> </div> </div> <div class="cta-grid-container gradient_charcoal__bg"> <div class="cta-item "> <div class="cta-item-image" style="background-image:url(/-/media/iqvia/images/modules/brandworld/1127_group-of-financial-professionals-analyzing-markets.jpg?h=683&w=1024&hash=D7AA7657AB60304BB7B82999AEDA1D96)" data-aos="fade-up" data-aos-duration="1000"></div> <div class="cta-title"> Achieve launch excellence </div> <div class="cta-description"> <p>With over three decades of experience and a deep analysis of over 1000 innovative launches, IQVIA knows what it takes to achieve launch excellence.</p> <p>IQVIA offers end-to-end strategic support throughout launch planning, execution and monitoring.</p> <p>Global launch excellence is a comprehensive and cohesive way to fully optimize on all launch opportunities.</p> </div> </div> </div> </div> </section> <section id="Webinar"></section> <section class="fifty-fifty-redesign"> <div class="fifty-fifty-redesign__outer" data-aos="fade-up"> <div class="fifty-fifty-redesign__wrapper"> <div class="fifty-fifty-redesign__inner"> <div class="fifty-fifty-redesign__image"> <div class="fifty-fifty-redesign__image-box"> <img src="/-/media/iqvia/images/modules/brandworld/2345_smiling-doctor-working-with-her-laptop.png?mw=700&hash=CBD9FFB3D71C6F705ABEEB27F3D043F9" alt="" class="main-image "/> </div> </div> <div class="fifty-fifty-redesign__content"> <h2 class="fifty-fifty-redesign__heading"> ON-DEMAND WEBINAR </h2> <h3 class="fifty-fifty-redesign__heading"> Achieving Launch Excellence within the Obesity Market </h3> <div class="fifty-fifty-redesign__text"> <p>Join us for this Launch Excellence webinar, where we will provide a forward looking, global guide to understanding and navigating the obesity market, identifying the key levers and issues which will shape the market in the next five years.</p> </div> <div class="fifty-fifty-redesign__button"> <a class="cta-btn-redesign" target="_blank" rel="noopener noreferrer" href="https://event.on24.com/wcc/r/4746186/15746BB2C7E0BCA4FF624D01996F602F?utm_source=google&utm_medium=organic&utm_campaign=2024_CSLaunchNovWebinar_LAEX_LB+Sync+ID+%E2%80%8B"> <span class="tile">WATCH NOW</span> <div class="arrow-wrapper"><span class="line"></span><span class="line"></span></div> </a> </div> </div> </div> </div> </div> </section> <section class="fifty-fifty-redesign reverse"> <div class="fifty-fifty-redesign__outer" data-aos="fade-up"> <div class="fifty-fifty-redesign__wrapper"> <div class="fifty-fifty-redesign__inner"> <div class="fifty-fifty-redesign__image"> <div class="fifty-fifty-redesign__image-box"> <img src="/-/media/iqvia/images/modules/brandworld/2435_team-of-healthcare-workers-meeting-with-laptops-around-table.jpg?mw=700&hash=DF537AFC6839E4B35FEE28F59B4CE963" alt="" class="main-image rounded"/> </div> </div> <div class="fifty-fifty-redesign__content"> <h2 class="fifty-fifty-redesign__heading"> On-demand webinar </h2> <h3 class="fifty-fifty-redesign__heading"> Global Perspective on Launch Excellence </h3> <div class="fifty-fifty-redesign__text"> <p>Join IQVIA in this Launch Excellence webinar, where we build on our Launch Excellence framework to explore challenges and key drivers of commercial success for new launches.</p> </div> <div class="fifty-fifty-redesign__button"> <a class="cta-btn-redesign" target="_blank" rel="noopener noreferrer" href="https://www.fiercebiotech.com/premium/webinar/global-perspective-achieving-launch-excellence?pk=IQVIA-WB-100924-IQVIA&utm_source=google&utm_medium=web&utm_campaign=LaunchWebinar&utm_id=2024_CSLaunchOctWebinar_COMSOL_LB%E2%80%8B"> <span class="tile">Watch Now</span> <div class="arrow-wrapper"><span class="line"></span><span class="line"></span></div> </a> </div> </div> </div> </div> </div> </section> <section class="fifty-fifty-redesign"> <div class="fifty-fifty-redesign__outer" data-aos="fade-up"> <div class="fifty-fifty-redesign__wrapper"> <div class="fifty-fifty-redesign__inner"> <div class="fifty-fifty-redesign__image"> <div class="fifty-fifty-redesign__image-box"> <img src="/-/media/iqvia/images/modules/brandworld/034_doctors-in-casual-meeting.jpg?mw=700&hash=F5A498ACADF79C9100460D6F1F9BA81C" alt="" class="main-image "/> </div> </div> <div class="fifty-fifty-redesign__content"> <h2 class="fifty-fifty-redesign__heading"> ON-DEMAND WEBINAR </h2> <h3 class="fifty-fifty-redesign__heading"> Powering Launch Excellence with Patient Analytics </h3> <div class="fifty-fifty-redesign__text"> <p>Join us for an insightful webinar where we delve into the intricacies of using the powerful recipe of AI, RWD, and technology to drive patient-centric launches, across therapeutics areas and geographies.</p> </div> <div class="fifty-fifty-redesign__button"> <a class="cta-btn-redesign" target="_blank" rel="noopener noreferrer" href="https://event.on24.com/wcc/r/4647914/7DD4229C1203AC24CA2127531B7BA0E2?utm_source=google&utm_medium=organic&utm_campaign=LaunchWebinar&utm_id=2024_CSSepLaunchWebinar_LAEX_NC"> <span class="tile">WATCH NOW</span> <div class="arrow-wrapper"><span class="line"></span><span class="line"></span></div> </a> </div> </div> </div> </div> </div> </section> <section class="fifty-fifty-redesign reverse"> <div class="fifty-fifty-redesign__outer" data-aos="fade-up"> <div class="fifty-fifty-redesign__wrapper"> <div class="fifty-fifty-redesign__inner"> <div class="fifty-fifty-redesign__image"> <div class="fifty-fifty-redesign__image-box"> <img src="/-/media/iqvia/images/modules/brandworld/1170_young-woman-studying-a-see-through-computer-screen.jpg?mw=700&hash=F58FD3C60ADD2241EFD243D6A6C644C4" alt="" class="main-image rounded"/> </div> </div> <div class="fifty-fifty-redesign__content"> <h3 class="fifty-fifty-redesign__heading"> Take a proven approach to launch excellence </h3> <div class="fifty-fifty-redesign__text"> <p>Research on post-pandemic launch excellence identified three key environmental challenges that require a new approach: patient access, HCP access and market access.</p> <p>To succeed, companies must change how they prepare for launch with renewed focus on three key areas:</p> <ul> <li>Healthcare system readiness</li> <li>Content driven interactive engagement</li> <li>Evidence requirements</li> </ul> <p>IQVIA offers a connected approach structured around five foundational success factors to achieve launch excellence.</p> </div> </div> </div> </div> </div> </section> <section id="SuccessFactors"></section> <div class="ceros-frame no-padding-top no-padding-bottom ceros_indigo"> <div class="ceros-frame__outer"> <div class="ceros-frame__inner"> <div class="ceros-component" style="padding: 0 0 66.19%;" id="experience-652043e086fb3" data-aspectRatio="1.68571429" data-tablet-aspectRatio="" data-mobile-aspectRatio="0.66666667"> <iframe allowfullscreen src="https://view.ceros.com/quintiles-ims/launch-excellence" frameborder="0" class="ceros-experience"></iframe> </div> <script type="text/javascript" src="//view.ceros.com/scroll-proxy.min.js"></script> </div> </div> </div> <section id="PodcastSeries"></section> <section class="fifty-fifty-redesign"> <div class="fifty-fifty-redesign__outer" data-aos="fade-up"> <div class="fifty-fifty-redesign__wrapper"> <div class="fifty-fifty-redesign__inner"> <div class="fifty-fifty-redesign__image"> <div class="fifty-fifty-redesign__image-box"> <img src="/-/media/iqvia/images/modules/brandworld/883-boys-running-along-beach-with-a-toy-plane.jpg?mw=700&hash=B1760AD056F1EE14BBA598695C4CD714" alt="" class="main-image rounded"/> </div> </div> <div class="fifty-fifty-redesign__content"> <h3 class="fifty-fifty-redesign__heading"> Launch Excellence Podcast Series </h3> <div class="fifty-fifty-redesign__text"> <p> Visit <a href="https://www.iqvia.com/zh-cn/library/podcasts/launch-excellence-podcast-series" target="_blank">IQVIA’s Launch Excellence Podcast Series</a> to learn more about the top issues and latest trends that are shaping the future of successful commercial launches. Gain insightful perspectives from industry experts in order to drive innovative and agile launches in a more complex patient journey. </p> <p>Listen to our most recent episode below or click on <a href="https://www.iqvia.com/zh-cn/library/podcasts/launch-excellence-podcast-series" target="_blank">view podcasts link</a> to access all available episodes.</p> </div> <div class="fifty-fifty-redesign__button"> <a class="cta-btn-redesign" target="_blank" href="https://www.iqvia.com/zh-cn/library/podcasts/launch-excellence-podcast-series"> <span class="tile">VIEW PODCASTS</span> <div class="arrow-wrapper"><span class="line"></span><span class="line"></span></div> </a> </div> </div> </div> </div> </div> </section> <div class="podcast"> <div class="podcast__outer"> <div class="podcast__wrapper"> <div class="podcast__inner wide"> <div id="buzzsprout-player-15747952"></div><script src="https://www.buzzsprout.com/7541/15747952-launch-excellence-episode-9-us-edition-part-ii-the-rewrite-of-the-business-of-launch.js?container_id=buzzsprout-player-15747952&player=small" type="text/javascript" charset="utf-8"></script> </div> </div> </div> </div> <section class="fifty-fifty-redesign reverse"> <div class="fifty-fifty-redesign__outer" data-aos="fade-up"> <div class="fifty-fifty-redesign__wrapper"> <div class="fifty-fifty-redesign__inner"> <div class="fifty-fifty-redesign__image"> <div class="fifty-fifty-redesign__image-box accent-image"> <img class="overlay" src="/-/media/iqvia/images/shape-library/shape-1.png?mw=700&hash=65B186D67C00C28E3A8FCE98CC424BC2" data-aos="zoom-in"> <div class="main-image non-image rounded" style="background-image: url('/-/media/iqvia/images/modules/brandworld/2074_motion-of-digital-data-flow.png?mw=700&hash=757A67E8CD84E56E04A4B67C421EB038')"></div> </div> </div> <div class="fifty-fifty-redesign__content"> <h2 class="fifty-fifty-redesign__heading"> Blog </h2> <h3 class="fifty-fifty-redesign__heading"> Powering Launch Excellence with Generative AI </h3> <div class="fifty-fifty-redesign__text"> <p>Check out this <a href="https://www.iqvia.com/zh-cn/blogs/2024/04/powering-launch-excellence-with-generative-ai">blog</a> to see how advancing tech capabilities can mitigate launch challenges to drive productivity, enhance decision-making, and elevate customer engagement. </p> <p> Launch excellence has never been more critical or more difficult to achieve. Using GenAI’s immense potential, life science leaders can build the enterprise capabilities necessary to thrive within intensifying launch complexity.</p> </div> <div class="fifty-fifty-redesign__button"> <a class="cta-btn-redesign" href="https://www.iqvia.com/zh-cn/blogs/2024/04/powering-launch-excellence-with-generative-ai"> <span class="tile">Learn more</span> <div class="arrow-wrapper"><span class="line"></span><span class="line"></span></div> </a> </div> </div> </div> </div> </div> </section> <section id="WebinarSeries"></section>  <section class="multi-card__carousel-redesign init-js-related"> <div class="multi-card__outer"> <div class="multi-card__wrapper"> <div class="multi-card__inner"> <h2 class="eyebrow"> VIEW OUR ON DEMAND WEBINARS </h2> <div class="swiper swiper-container"> <div class="swiper-wrapper"> <div class="swiper-slide"> <div class="card-item card-link"> <a class="" href="https://www.iqvia.com/zh-cn/events/2024/11/achieving-launch-excellence-within-the-obesity-market"> <div class="img" style="background-image: url(/-/media/iqvia/images/modules/brandworld/2345_smiling-doctor-working-with-her-laptop.png?mw=600&hash=B5A8AE9ADD4C9A3B962F2ECE07DF0634)"></div> </a> <div class="card-item_wrapper"> <div class="badge"></div> <h5 class="card-title"> <a class="" href="https://www.iqvia.com/zh-cn/events/2024/11/achieving-launch-excellence-within-the-obesity-market" target="_blank"> Achieving Launch Excellence within the Obesity Market </a> </h5> </div> </div> </div> <div class="swiper-slide"> <div class="card-item card-link"> <a class="" href="https://www.iqvia.com/zh-cn/events/2024/11/powering-launch-excellence-with-patient-analytics"> <div class="img" style="background-image: url(/-/media/iqvia/images/modules/brandworld/034_doctors-in-casual-meeting.jpg?mw=600&hash=80D02B55BB4C2A36F0C9718A5BC656DD)"></div> </a> <div class="card-item_wrapper"> <div class="badge"></div> <h5 class="card-title"> <a class="" href="https://www.iqvia.com/zh-cn/events/2024/11/powering-launch-excellence-with-patient-analytics" target="_blank"> Powering Launch Excellence with Patient Analytics </a> </h5> </div> </div> </div> <div class="swiper-slide"> <div class="card-item card-link"> <a class="" href="https://www.iqvia.com/zh-cn/events/2024/10/global-perspective-on-achieving-launch-excellence"> <div class="img" style="background-image: url(/-/media/iqvia/images/modules/brandworld/444_custom-photo_professional-older-male-working_600.jpg?mw=600&hash=2EE63B70917D379D1E38B1A3DF960A51)"></div> </a> <div class="card-item_wrapper"> <div class="badge"></div> <h5 class="card-title"> <a class="" href="https://www.iqvia.com/zh-cn/events/2024/10/global-perspective-on-achieving-launch-excellence" target=""> Global Perspective on Achieving Launch Excellence </a> </h5> </div> </div> </div> <div class="swiper-slide"> <div class="card-item card-link"> <a class="" href="https://www.iqvia.com/zh-cn/events/2024/06/oncology-launch-excellence"> <div class="img" style="background-image: url(/-/media/iqvia/images/modules/brandworld/2677_doctor-and-nurse-using-laptop-in-hospital.png?mw=600&hash=17B9BEF4023774E8FEFB73A428457E6F)"></div> </a> <div class="card-item_wrapper"> <div class="badge"></div> <h5 class="card-title"> <a class="" href="https://www.iqvia.com/zh-cn/events/2024/06/oncology-launch-excellence" target=""> Oncology Launch Excellence </a> </h5> </div> </div> </div> <div class="swiper-slide"> <div class="card-item card-link"> <a class="" href="https://www.iqvia.com/zh-cn/events/2024/05/powering-launch-excellence-with-patient-engagement-and-support-programs"> <div class="img" style="background-image: url(/-/media/iqvia/images/modules/brandworld/1011_african-american-businessman-working-on-laptop.jpg?mw=600&hash=717F2ADAF4DCF175385E7F2065243722)"></div> </a> <div class="card-item_wrapper"> <div class="badge"></div> <h5 class="card-title"> <a class="" href="https://www.iqvia.com/zh-cn/events/2024/05/powering-launch-excellence-with-patient-engagement-and-support-programs" target=""> Powering Launch Excellence with Patient Engagement and Support Programs </a> </h5> </div> </div> </div> <div class="swiper-slide"> <div class="card-item card-link"> <a class="" href="https://www.iqvia.com/events/2024/02/launch-excellence-in-rare-diseases"> <div class="img" style="background-image: url(/-/media/iqvia/images/modules/brandworld/2447_woman-watching-business-training-on-laptop-and-learning-from-home.jpg?mw=600&hash=0E0C0B0C588FFBFFEB8F787053AAF746)"></div> </a> <div class="card-item_wrapper"> <div class="badge"></div> <h5 class="card-title"> <a class="" href="https://www.iqvia.com/events/2024/02/launch-excellence-in-rare-diseases" target="_blank"> Launch Excellence in Rare Diseases </a> </h5> </div> </div> </div> <div class="swiper-slide"> <div class="card-item card-link"> <a class="" href="https://www.iqvia.com/events/2024/01/powering-launch-excellence-with-gen-ai"> <div class="img" style="background-image: url(/-/media/iqvia/images/modules/brandworld/2074_motion-of-digital-data-flow.png?mw=600&hash=CF1B309A9D09E8062EB35D4609A46953)"></div> </a> <div class="card-item_wrapper"> <div class="badge"></div> <h5 class="card-title"> <a class="" href="https://www.iqvia.com/events/2024/01/powering-launch-excellence-with-gen-ai" target="_blank"> Powering launch excellence with Gen AI </a> </h5> </div> </div> </div> <div class="swiper-slide"> <div class="card-item card-link"> <a class="" href="https://event.on24.com/wcc/r/4300328/8BF600CD8D40B0E738E14331F8E90733"> <div class="img" style="background-image: url(/-/media/iqvia/images/modules/brandworld/1180_programmer-working-late-in-the-office.jpg?mw=600&hash=91B3C4AF4F185DB6553B13F4E3F45011)"></div> </a> <div class="card-item_wrapper"> <div class="badge"></div> <h5 class="card-title"> <a class="" href="https://event.on24.com/wcc/r/4300328/8BF600CD8D40B0E738E14331F8E90733" target="_blank"> Launch Excellence VIII: Building Excellent Launches in the Post Pandemic Environment </a> </h5> </div> </div> </div> <div class="swiper-slide"> <div class="card-item card-link"> <a class="" href="https://event.on24.com/wcc/r/4242774/264FF618DD0F4C002C2E34B73C246A37?partnerref=IQVIA_CovidNwsltr"> <div class="img" style="background-image: url(/-/media/iqvia/images/modules/brandworld/991_sick-cancer-patient-with-doctor.jpg?mw=600&hash=302D79FB96EFD105CDBDAF5ABB8C41A4)"></div> </a> <div class="card-item_wrapper"> <div class="badge"></div> <h5 class="card-title"> <a class="" href="https://event.on24.com/wcc/r/4242774/264FF618DD0F4C002C2E34B73C246A37?partnerref=IQVIA_CovidNwsltr" target="_blank"> New Rules for Resilient Launches and Current Oncology Treatment Insights </a> </h5> </div> </div> </div> <div class="swiper-slide"> <div class="card-item card-link"> <a class="" href="https://event.on24.com/wcc/r/4392865/A5E27E521A019F66DC697D2335B1E9C3?partnerref=iqviawebsite"> <div class="img" style="background-image: url(/-/media/iqvia/images/modules/brandworld/2440-group-of-healthcare-workers-and-businessman-using-laptop-while-having-a.png?mw=600&hash=47D78F02BFC7AAB91130D0132CD5FD12)"></div> </a> <div class="card-item_wrapper"> <div class="badge"></div> <h5 class="card-title"> <a class="" href="https://event.on24.com/wcc/r/4392865/A5E27E521A019F66DC697D2335B1E9C3?partnerref=iqviawebsite" target="_blank"> From Service to Strategy: The Changing Role of Medical Affairs </a> </h5> </div> </div> </div> </div> <div class="control-panel"> <div class="fake-block"></div> <div class="swiper-control"> <div class="button-prev"><i class="fa-solid fa-chevron-left"></i><span>Prev</span></div> <div class="swiper-pagination"></div> <div class="button-next"><span>Next</span><i class="fa fa-chevron-right"></i></div> </div> <div class="fake-block"></div> </div> </div> </div> </div> </div> </section>  <section id="Resources"></section>  <section class="multi-card__carousel-redesign init-js-related"> <div class="multi-card__outer"> <div class="multi-card__wrapper"> <div class="multi-card__inner"> <h2 class="eyebrow"> Our latest thinking on Launch Excellence </h2> <div class="swiper swiper-container"> <div class="swiper-wrapper"> <div class="swiper-slide"> <div class="card-item card-link"> <a class="" href="https://www.iqvia.com/zh-cn/library/white-papers/powering-launch-excellence-with-patient-engagement-and-support-pes-programmes"> <div class="img" style="background-image: url(/-/media/iqvia/images/modules/brandworld/3092_people-planting-trees-or-working-in-community-garden.png?mw=600&hash=68B913F18E0B1134C84DA565328CC00A)"></div> </a> <div class="card-item_wrapper"> <div class="badge">White paper</div> <h5 class="card-title"> <a class="" href="https://www.iqvia.com/zh-cn/library/white-papers/powering-launch-excellence-with-patient-engagement-and-support-pes-programmes" target=""> Powering Launch Excellence with Patient Engagement and Support (PES) Programmes </a> </h5> <p class="description">How patient support programmes can provide the competitive edge in a tough launch landscape</p> </div> </div> </div> <div class="swiper-slide"> <div class="card-item card-link"> <a class="" href="https://www.iqvia.com/zh-cn/library/white-papers/achieving-oncology-launch-excellence"> <div class="img" style="background-image: url(/-/media/iqvia/images/modules/brandworld/1112_female-runner-with-a-gold-medal-sitting-on-track.png?mw=600&hash=C8C79E01C35E2F998A52A74986B62CA1)"></div> </a> <div class="card-item_wrapper"> <div class="badge">White paper</div> <h5 class="card-title"> <a class="" href="https://www.iqvia.com/zh-cn/library/white-papers/achieving-oncology-launch-excellence" target="_blank"> Achieving Oncology Launch Excellence </a> </h5> <p class="description">How to navigate harsh realities in a highly fluid environment</p> </div> </div> </div> <div class="swiper-slide"> <div class="card-item card-link"> <a class="" href="https://www.iqvia.com/library/white-papers/from-orphan-to-opportunity-mastering-rare-disease-launch-excellence"> <div class="img" style="background-image: url(/-/media/iqvia/images/modules/brandworld/2108_colorful-particle-wave-and-data-sorting-flow-process.jpg?mw=600&hash=801F46F50CCD1CE568207087283F3485)"></div> </a> <div class="card-item_wrapper"> <div class="badge">WHITE PAPER</div> <h5 class="card-title"> <a class="" href="https://www.iqvia.com/library/white-papers/from-orphan-to-opportunity-mastering-rare-disease-launch-excellence" target="_blank"> From Orphan to Opportunity: Mastering Rare Disease Launch Excellence </a> </h5> <p class="description"></p> </div> </div> </div> <div class="swiper-slide"> <div class="card-item card-link"> <a class="" href="https://www.iqvia.com/library/white-papers/harnessing-the-power-of-patient-organisations-a-case-study-of-po-driven-drug-development"> <div class="img" style="background-image: url(/-/media/iqvia/images/modules/brandworld/863_wintery-aerial-view-of-ice-breaker-pushing-through-cracked-ice.png?mw=600&hash=93BB88C79023E81B3C1AEAE78B5F1B35)"></div> </a> <div class="card-item_wrapper"> <div class="badge">WHITE PAPER</div> <h5 class="card-title"> <a class="" href="https://www.iqvia.com/library/white-papers/harnessing-the-power-of-patient-organisations-a-case-study-of-po-driven-drug-development" target="_blank"> Harnessing the Power of Patient Organisations: A Case Study of PO-Driven Drug Development in Ultra-Rare Disease </a> </h5> <p class="description"></p> </div> </div> </div> <div class="swiper-slide"> <div class="card-item card-link"> <a class="" href="https://www.iqvia.com/zh-cn/library/white-papers/launch-excellence-viii"> <div class="img" style="background-image: url(/-/media/iqvia/images/modules/brandworld/883-boys-running-along-beach-with-a-toy-plane.jpg?mw=600&hash=041472FDBAAB2AB2AB5D6BDABEDC6F9F)"></div> </a> <div class="card-item_wrapper"> <div class="badge">White Paper</div> <h5 class="card-title"> <a class="" href="https://www.iqvia.com/zh-cn/library/white-papers/launch-excellence-viii" target="_blank"> Launch Excellence VIII </a> </h5> <p class="description">Explore how the fundamental rules for Launch Excellence have changed. Delve into the trends influencing Launch Excellence and what the excellent launches are doing differently.</p> </div> </div> </div> <div class="swiper-slide"> <div class="card-item card-link"> <a class="" href="https://www.iqvia.com/zh-cn/library/white-papers/success-multiplied-launch-excellence-for-multi-indication-assets"> <div class="img" style="background-image: url(/-/media/iqvia/images/modules/brandworld/901_colorful-spices-on-display-in-market.jpg?mw=600&hash=C024BE8522719D0319E9F6ED6D1A46FA)"></div> </a> <div class="card-item_wrapper"> <div class="badge">White Paper</div> <h5 class="card-title"> <a class="" href="https://www.iqvia.com/zh-cn/library/white-papers/success-multiplied-launch-excellence-for-multi-indication-assets" target="_blank"> Success Multiplied: Launch Excellence for Multi-Indication Assets </a> </h5> <p class="description">How to capture the full potential of a pipeline in a product.</p> </div> </div> </div> <div class="swiper-slide"> <div class="card-item card-link"> <a class="" href="https://www.iqvia.com/zh-cn/library/white-papers/overcoming-pharmas-launch-performance-problem"> <div class="img" style="background-image: url(/-/media/iqvia/images/modules/brandworld/869_racing-team-working-at-pit-stop.jpg?mw=600&hash=04CEEFD53BB1B344EFF4B1C8FF182CBC)"></div> </a> <div class="card-item_wrapper"> <div class="badge">White Paper</div> <h5 class="card-title"> <a class="" href="https://www.iqvia.com/zh-cn/library/white-papers/overcoming-pharmas-launch-performance-problem" target="_blank"> Overcoming Pharma's Launch Performance Problem </a> </h5> <p class="description">Get insights into the evolving dynamics and challenges of a new launch environment and act early to adapt their plans to evolving patient, physician, and payor needs.<br/></p> </div> </div> </div> <div class="swiper-slide"> <div class="card-item card-link"> <a class="" href="https://www.iqvia.com/library/white-papers/in-pursuit-of-medical-launch-excellence"> <div class="img" style="background-image: url(/-/media/iqvia/images/modules/brandworld/909_businessman-standing-in-modern-office-with-looking-at-cityscape.jpg?mw=600&hash=FD57EEDA7C82E27BAA137FAE4D5FDB18)"></div> </a> <div class="card-item_wrapper"> <div class="badge">WHITE PAPER</div> <h5 class="card-title"> <a class="" href="https://www.iqvia.com/library/white-papers/in-pursuit-of-medical-launch-excellence" target="_blank"> In pursuit of Medical Launch Excellence </a> </h5> <p class="description">Explore the critical contributions of medical affairs to launch success, where and when it should play a leadership role and examine the practical implications for making this happen.<br/></p> </div> </div> </div> <div class="swiper-slide"> <div class="card-item card-link"> <a class="" href="https://www.iqvia.com/-/media/iqvia/pdfs/library/white-papers/hospital-capacity-management-making-best-use-of-available-resources"> <div class="img" style="background-image: url(/-/media/iqvia/images/modules/brandworld/227_aerial-view-of-busy-intersection.jpg?mw=600&hash=837FFDF524B160F78575A2E8DDF7E260)"></div> </a> <div class="card-item_wrapper"> <div class="badge">WHITE PAPER</div> <h5 class="card-title"> <a class="" href="https://www.iqvia.com/-/media/iqvia/pdfs/library/white-papers/hospital-capacity-management-making-best-use-of-available-resources" target="_blank"> Hospital Capacity Management: Making Best Use of Available Resources </a> </h5> <p class="description">Explore how capacity management enables optimum resource utilization and how to future-proof hospitals in a world of scarce resources and high demands.<br/></p> </div> </div> </div> <div class="swiper-slide"> <div class="card-item card-link"> <a class="" href="https://www.iqvia.com/library/white-papers/a-renaissance-for-cardiometabolic-innovation"> <div class="img" style="background-image: url(/-/media/iqvia/images/modules/brandworld/1133_ekg-monitor-in-icu-hospital.png?mw=600&hash=9BCB2DF270439AD28B731AC88900144F)"></div> </a> <div class="card-item_wrapper"> <div class="badge">WHITE PAPER</div> <h5 class="card-title"> <a class="" href="https://www.iqvia.com/library/white-papers/a-renaissance-for-cardiometabolic-innovation" target="_blank"> A Renaissance for Cardiometabolic Innovation </a> </h5> <p class="description">Investigate the latest trends in cardiometabolic innovation and critical success factors for innovators, including a deep dive into the obesity market.<br/></p> </div> </div> </div> <div class="swiper-slide"> <div class="card-item card-link"> <a class="" href="https://www.iqvia.com/library/white-papers/in-the-thick-of-it-medical-affairs-strategic-partner-to-other-functions"> <div class="img" style="background-image: url(/-/media/iqvia/images/modules/brandworld/2092_video-conference-in-meeting-room.jpg?mw=600&hash=5A3CB6CF28AE41204D1249C8DBBE683C)"></div> </a> <div class="card-item_wrapper"> <div class="badge">WHITE PAPER</div> <h5 class="card-title"> <a class="" href="https://www.iqvia.com/library/white-papers/in-the-thick-of-it-medical-affairs-strategic-partner-to-other-functions" target="_blank"> In the thick of it: Medical Affairs, strategic partner to other functions </a> </h5> <p class="description">Understand how to capture the full potential of Medical Affairs by systematically embedding it along the entire asset lifecycle as a strategic partner to other functions.</p> </div> </div> </div> <div class="swiper-slide"> <div class="card-item card-link"> <a class="" href="https://www.iqvia.com/library/white-papers/opportunities-in-moving-care-nearer-the-patient"> <div class="img" style="background-image: url(/-/media/iqvia/images/modules/brandworld/2678_doctor-measuring-blood-pressure-of-a-young-woman.jpg?mw=600&hash=C50F1F9F707F003C1B40A9BCA6ABB37E)"></div> </a> <div class="card-item_wrapper"> <div class="badge">WHITE PAPER</div> <h5 class="card-title"> <a class="" href="https://www.iqvia.com/library/white-papers/opportunities-in-moving-care-nearer-the-patient" target="_blank"> Opportunities in Moving Care Nearer the Patient </a> </h5> <p class="description">Insights into the growing trend for near-to-patient-care, and the implications for the Pharmaceutical and MedTech industries.<br/></p> </div> </div> </div> </div> <div class="control-panel"> <div class="fake-block"></div> <div class="swiper-control"> <div class="button-prev"><i class="fa-solid fa-chevron-left"></i><span>Prev</span></div> <div class="swiper-pagination"></div> <div class="button-next"><span>Next</span><i class="fa fa-chevron-right"></i></div> </div> <div class="fake-block"></div> </div> </div> </div> </div> </div> </section>  <section id="RelatedSolutions"></section>  <section class="multi-card_feature-redesign-custom-swiper"> <div class="multi-card__outer"> <div class="multi-card__wrapper"> <div class="multi-card__inner"> <div class="eyebrow"> <h2 class="title">Related solutions</h2> <div class="controls-panel"> <div class="button-prev disabled"><i class="fa-solid fa-angle-left"></i></div> <div class="button-next"><i class="fa-solid fa-angle-right"></i></div> </div> </div> </div> <div class="scroll-area-wrapper"> <div class="scroll-area"> <article> <div class="process-as-no-link card-item card-link"> <div class="img-wrapper"> <div class="img" style="background-image:url('/-/media/iqvia/images/body/commercialization/hero-gettyimages-1021628870.jpg?mw=600&hash=416BB6EE834587127459EFBA67EF46EE')"></div> </div> <div class="card-item_wrapper"> <a href="https://www.iqvia.com/zh-cn/solutions/commercialization/brand-strategy-and-management" class="card-title"> Brand Strategy and Management </a> <p class="description"> Be proactive about growing your brand using the latest in data, analytics, and domain expertise. </p> </div> </div> </article> <article> <div class="process-as-no-link card-item card-link"> <div class="img-wrapper"> <div class="img" style="background-image:url('/-/media/iqvia/images/modules/brandworld/460_custom-photo_professionals-discussing-work-related-matters.jpg?mw=600&hash=B5048D27E6879E2C4368317596A02BA2')"></div> </div> <div class="card-item_wrapper"> <a href="https://www.iqvia.com/zh-cn/solutions/commercialization/pricing-and-market-access" class="card-title"> Pricing and Market Access </a> <p class="description"> Understand how payers, providers, and patients define value, and accelerate market access for new and innovative products. </p> </div> </div> </article> <article> <div class="process-as-no-link card-item card-link"> <div class="img-wrapper"> <div class="img" style="background-image:url('/-/media/iqvia/images/modules/brandworld/541_custom-photo_professional-female-presenting.jpg?mw=600&hash=1BF59369129085400EB83FF4724BCF1F')"></div> </div> <div class="card-item_wrapper"> <a href="https://www.iqvia.com/zh-cn/solutions/commercialization/promotional-strategy" class="card-title"> Promotional Strategy </a> <p class="description"> Maximize the value of your brand with personalized, precise, and efficient communications. </p> </div> </div> </article> <article> <div class="process-as-no-link card-item card-link"> <div class="img-wrapper"> <div class="img" style="background-image:url('/-/media/iqvia/images/modules/brandworld/594_custom-photo_sales-person-talking-to-group_600.jpg?mw=600&hash=221A99FBD6F529EC581311B7EE8D098A')"></div> </div> <div class="card-item_wrapper"> <a href="https://www.iqvia.com/zh-cn/solutions/commercialization/healthcare-professional-engagement" class="card-title"> Healthcare Professional Engagement </a> <p class="description"> Ensure your stakeholders are getting the information they need, when and where they need it, to see where your product can improve outcomes. </p> </div> </div> </article> </div> </div> </div> </div> </section>  <section id="ExploreMore"></section> <section class="explore-more-module white-background"> <div class="explore-more-inner"> <div class="explore-more_text"> <h3> Explore More </h3> </div> <div class="explore-more_content"> <div class="content-top "> <div class="content-top_title"> </div> <div class="content-top_items"> <div class="items_wrapper"> <ul class="col-left"> <li> <a class="item_content" href="https://www.iqvia.com/zh-cn/solutions/commercialization/launch-strategy-and-management/launch-lighthouse"> <p class="item_text">Launch Lighthouse</p> <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="7.029" height="12" viewBox="0 0 7.029 12"> <g id="Chevron" transform="translate(-135.26 -19.823)"> <rect id="Rectangle_125" data-name="Rectangle 125" width="8.521" height="1.42" rx="0.71" transform="translate(136.264 19.823) rotate(45)" fill="#959ca0" /> <rect id="Rectangle_126" data-name="Rectangle 126" width="8.521" height="1.42" rx="0.71" transform="translate(135.26 30.819) rotate(-45)" fill="#959ca0" /> </g> </svg> </div> </a> </li> </ul> </div> </div> </div> <div class="content-bottom"> <div class="content-bottom_title"> </div> <div class="content-bottom_items"> <div class="items_wrapper"> <ul class="col-left"> </ul> </div> </div> </div> </div> </div> </section> <div class="btn-container-stiky stiky-language open-popup-contact-us-button" data-current-language="zh-CN"> <a class="cta-btn-redesign contact-us-cta-button" href="#rfp" target=""> <span class="tile">Contact Us</span> <div class="arrow-wrapper"><span class="line"></span><span class="line"></span></div> </a> </div>  <footer> <section class="footer"> <div class="global-search-container container"> </div> <div class="dark-bg"> <div class="footer__outer"> <div class="footer__wrapper"> <div class="footer__inner container-change"> <div class="footer_content footer__middle"> <div class="footer__copy">©2024 IQVIA Inc, All Rights Reserved. </div> <div class="flex-column"> <div class="flex-column"> <ul class="footer__menu flex-row"> <li class="footer__menu-item"> <a target="_blank" rel="noopener noreferrer" href="http://ir.iqvia.com">Investor Relations</a> </li> <li class="footer__menu-item"> <a target="_blank" rel="noopener noreferrer" href="https://www.customerportal.iqvia.com">Customer Portal</a> </li> <li class="footer__menu-item"> <a target="_blank" title="Careers" rel="noopener noreferrer" href="https://jobs.iqvia.com/">Careers</a> </li> <li class="footer__menu-item"> <a title="Corporate Responsibility" href="https://www.iqvia.com/zh-cn/about-us/code-of-conduct">Code of Conduct</a> </li> <li class="footer__menu-item"> <a href="https://www.iqvia.com/zh-cn/events">Events</a> </li> <li class="footer__menu-item"> <a href="https://www.iqvia.com/zh-cn/contact">Contact Us</a> </li> </ul> <ul class="footer__menu flex-row"> <li class="footer__menu-item"> <a href="https://www.iqvia.com/zh-cn/about-us/third-party-access-program">Third-Party Access</a> </li> <li class="footer__menu-item"> <a href="https://www.iqvia.com/zh-cn/about-us/suppliers">Suppliers</a> </li> <li class="footer__menu-item"> <a target="_blank" href="https://www.iqvia.com/zh-cn/about-us/privacy">Privacy</a> </li> <li class="footer__menu-item"> <a href="https://www.iqvia.com/zh-cn/about-us/privacy/ccpa/do-not-sell">Your Privacy Choices</a> </li> <li class="footer__menu-item"> <a href="https://www.iqvia.com/zh-cn/about-us/terms-of-use">Terms of Use</a> </li> <li class="footer__menu-item"> <a href="https://www.iqvia.com/sitemap">Sitemap</a> </li> </ul> </div> </div> </div> <div class="footer__copy"> <div class="footer__logo" style="width: 236px;"> <a href="/" alt="Home"><img alt="" src="/-/media/iqvia/iqvia_lg_hrz_rgb.svg" class="img-responsive" /></a> </div> <div class="footer__copy">© 2018-2024. All rights reserved. IQVIA® is a registered trademark of IQVIA Inc. in the United States, the European Union, and various other countries.</div> <style> .share-bar-container a[href^="https://"]:not([href^="https://cms-www.work.iqvia.com"])::after{ content: none; } .share-bar-container a[href^="http://"]::after { content: none; } .footer .no-bg .footer__wrapper .footer__inner .footer__copy .footer__socials.flex-row { display: none; } .footer .footer__outer .footer__wrapper .footer__inner .footer__copy, .footer .footer__outer .footer__wrapper .footer__inner .footer__copy .copy_slogan{ padding-top: 0; } .pagetop-button{ left: 1%; bottom: 70px; } .footer .footer__outer .footer__wrapper .footer__inner .footer__copy .footer__socials.flex-row { gap: 0 15px; } .footer .footer__outer .footer__wrapper .footer__inner .footer__copy{ font-weight: 400; } .footer .dark-bg a[href="https://cms-www.work.iqvia.com/about-us/privacy/ccpa/do-not-sell"]:after, .footer .dark-bg a[href="https://www.iqvia.com/about-us/privacy/ccpa/do-not-sell"]:after { content: url("/-/media/IQVIA/privacyoptions29x14.png"); padding-left:5px; display: inline !important; } </style> <ul class="footer__socials flex-row"> <li class="footer__social"><a class="footer__social-link footer__social-link--fb" href="https://www.facebook.com/IQVIA" target="_blank"> <svg xmlns="http://www.w3.org/2000/svg" id="Layer_1" viewbox="0 0 22 22"><defs><style>.cls-1{fill:#fff;}</style></defs><path class="cls-1" d="M19.47,0H2.53C1.13,0,0,1.13,0,2.53v16.94c0,1.4,1.13,2.53,2.53,2.53h16.94c1.4,0,2.53-1.13,2.53-2.53h0V2.53C22,1.13,20.87,0,19.47,0ZM12.29,19.25v-5.8h1.92l.37-2.4h-2.29v-1.56c-.06-.66.42-1.24,1.08-1.3.09,0,.18,0,.26,0h1.04v-2.04c-.61-.1-1.23-.15-1.85-.16-1.88,0-3.12,1.15-3.12,3.23v1.83h-2.09v2.4h2.09v5.8c-4.5-.71-7.57-4.94-6.86-9.44.71-4.5,4.94-7.57,9.44-6.86s7.57,4.94,6.86,9.44c-.56,3.53-3.33,6.3-6.86,6.86Z"></path></svg> <li class="footer__social"><a class="footer__social-link footer__social-link--tw" href="https://x.com/IQVIA_global" target="_blank"> <svg id="Layer_1" xmlns="http://www.w3.org/2000/svg" viewbox="0 0 22 22" width="22" height="22" fill="#FFFFFF"><defs></defs> <polygon class="cls-1" points="11.15 9.82 7.58 4.65 5.68 4.65 10.09 11.05 10.63 11.83 14.44 17.35 16.34 17.35 11.69 10.61 11.15 9.82 11.15 9.82 11.15 9.82"></polygon> <path class="cls-1" d="M19.29.2H2.71C1.33.2.23,1.31.23,2.69v16.62c0,1.37,1.11,2.48,2.48,2.48h16.59c1.37,0,2.48-1.11,2.48-2.48V2.69c0-1.37-1.11-2.48-2.48-2.48h0ZM13.93,18.3l-.29-.41-3.66-5.31-4.92,5.72h-1.21l5.6-6.5-4.55-6.6-1.03-1.49h4.21l.29.41,3.42,4.97,3.6-4.18,1.04-1.2h1.21l-5.31,6.17,4.79,6.95,1.03,1.49h-4.21,0Z"></path> </svg> </a></li> <li class="footer__social"><a class="footer__social-link footer__social-link--inst" href="https://www.instagram.com/iqvia/" target="_blank"> <svg xmlns="http://www.w3.org/2000/svg" id="Layer_1" viewbox="0 0 22 22"><defs><style>.cls-1{fill:#fff;}</style></defs><path class="cls-1" d="M11.04,8.27c-1.53,0-2.76,1.21-2.77,2.72,0,1.56,1.2,2.79,2.74,2.79,1.53,0,2.77-1.21,2.77-2.72,0-1.56-1.2-2.79-2.74-2.79Z"></path><path class="cls-1" d="M14.66,4.28c-2.43-.04-4.86-.04-7.28,0-1.84.03-3.06,1.24-3.1,3.07-.05,2.44-.04,4.89,0,7.33.03,1.84,1.24,3.06,3.08,3.09,2.44.05,4.89.04,7.33,0,1.69-.03,2.8-.98,3-2.65.17-1.36.11-7.13.09-7.74-.08-1.86-1.26-3.08-3.12-3.11ZM11.02,15.31c-2.37,0-4.3-1.93-4.29-4.29,0-2.37,1.93-4.3,4.3-4.29,2.37,0,4.29,1.92,4.29,4.3,0,2.37-1.92,4.29-4.29,4.29ZM15.49,7.59c-.55.01-1.04-.48-1.04-1.03,0-.55.47-1,1.02-1,.56,0,1.01.44,1.01,1,0,.55-.44,1.02-.99,1.03Z"></path><path class="cls-1" d="M19.47,0H2.53C1.13,0,0,1.13,0,2.53v16.94c0,1.4,1.13,2.53,2.53,2.53h16.94c1.4,0,2.53-1.13,2.53-2.53V2.53c0-1.4-1.13-2.53-2.53-2.53ZM19.25,15.07c-.07,2.28-1.91,4.11-4.19,4.18-2.69.08-5.38.06-8.07,0-1.9-.04-4.31-1.46-4.31-4.73,0,0,0,0,0-.01v-6.99s0,0,0-.01c0-2.35,1.47-4.04,3.33-4.55.49-.14,1.02-.27,1.5-.27,0,0,0,0,.01,0h6.99s0,0,.01,0c.64,0,1.28.2,1.45.24,1.49.39,3.19,1.74,3.27,4.03.09,2.7.08,5.41,0,8.11Z"></path></svg></a></li> <li class="footer__social"><a class="footer__social-link footer__social-link--lin" href="https://www.linkedin.com/company/iqvia" target="_blank"> <svg xmlns="http://www.w3.org/2000/svg" id="Layer_1" viewbox="0 0 22 22"><defs><style>.cls-1{fill:#fff;}</style></defs><polygon class="cls-1" points="5.29 16.89 7.74 16.89 7.74 16.89 7.74 9.02 5.29 9.02 5.29 16.89"></polygon><circle class="cls-1" cx="6.51" cy="6.53" r="1.42"></circle><path class="cls-1" d="M13.97,8.82c-.95-.03-1.84.45-2.32,1.27h-.03v-1.08h-2.35v7.87h2.45v-3.9c0-1.03.2-2.02,1.47-2.02s1.27,1.17,1.27,2.09v3.83h2.45v-4.32c0-2.12-.46-3.75-2.94-3.75Z"></path><path class="cls-1" d="M19.47,0H2.53C1.13,0,0,1.13,0,2.53v16.94c0,1.4,1.13,2.53,2.53,2.53h16.94c1.4,0,2.53-1.13,2.53-2.53h0V2.53c0-1.4-1.13-2.53-2.53-2.53ZM19.25,18.06c0,.65-.53,1.19-1.18,1.19H3.92c-.65,0-1.18-.54-1.17-1.19V3.94c0-.65.52-1.18,1.17-1.19h14.15c.65,0,1.18.54,1.18,1.19v14.12Z"></path></svg></a></li> </a></li></ul> </div> </div> </div> </div> </div> <div class="no-bg"> <div class="footer__outer"> <div class="footer__wrapper"> <div class="footer__inner container-change"> <div class="footer__copy"> <div class="footer__logo" style="width: 236px;"> <a href="/" alt="Home"><img alt="" src="/-/media/iqvia/iqvia_lg_hrz_rgb.svg" class="img-responsive" /></a> </div> <div class="footer__copy">© 2018-2024. All rights reserved. IQVIA® is a registered trademark of IQVIA Inc. in the United States, the European Union, and various other countries.</div> <style> .share-bar-container a[href^="https://"]:not([href^="https://cms-www.work.iqvia.com"])::after{ content: none; } .share-bar-container a[href^="http://"]::after { content: none; } .footer .no-bg .footer__wrapper .footer__inner .footer__copy .footer__socials.flex-row { display: none; } .footer .footer__outer .footer__wrapper .footer__inner .footer__copy, .footer .footer__outer .footer__wrapper .footer__inner .footer__copy .copy_slogan{ padding-top: 0; } .pagetop-button{ left: 1%; bottom: 70px; } .footer .footer__outer .footer__wrapper .footer__inner .footer__copy .footer__socials.flex-row { gap: 0 15px; } .footer .footer__outer .footer__wrapper .footer__inner .footer__copy{ font-weight: 400; } .footer .dark-bg a[href="https://cms-www.work.iqvia.com/about-us/privacy/ccpa/do-not-sell"]:after, .footer .dark-bg a[href="https://www.iqvia.com/about-us/privacy/ccpa/do-not-sell"]:after { content: url("/-/media/IQVIA/privacyoptions29x14.png"); padding-left:5px; display: inline !important; } </style> <ul class="footer__socials flex-row"> <li class="footer__social"><a class="footer__social-link footer__social-link--fb" href="https://www.facebook.com/IQVIA" target="_blank"> <svg xmlns="http://www.w3.org/2000/svg" id="Layer_1" viewbox="0 0 22 22"><defs><style>.cls-1{fill:#fff;}</style></defs><path class="cls-1" d="M19.47,0H2.53C1.13,0,0,1.13,0,2.53v16.94c0,1.4,1.13,2.53,2.53,2.53h16.94c1.4,0,2.53-1.13,2.53-2.53h0V2.53C22,1.13,20.87,0,19.47,0ZM12.29,19.25v-5.8h1.92l.37-2.4h-2.29v-1.56c-.06-.66.42-1.24,1.08-1.3.09,0,.18,0,.26,0h1.04v-2.04c-.61-.1-1.23-.15-1.85-.16-1.88,0-3.12,1.15-3.12,3.23v1.83h-2.09v2.4h2.09v5.8c-4.5-.71-7.57-4.94-6.86-9.44.71-4.5,4.94-7.57,9.44-6.86s7.57,4.94,6.86,9.44c-.56,3.53-3.33,6.3-6.86,6.86Z"></path></svg> <li class="footer__social"><a class="footer__social-link footer__social-link--tw" href="https://x.com/IQVIA_global" target="_blank"> <svg id="Layer_1" xmlns="http://www.w3.org/2000/svg" viewbox="0 0 22 22" width="22" height="22" fill="#FFFFFF"><defs></defs> <polygon class="cls-1" points="11.15 9.82 7.58 4.65 5.68 4.65 10.09 11.05 10.63 11.83 14.44 17.35 16.34 17.35 11.69 10.61 11.15 9.82 11.15 9.82 11.15 9.82"></polygon> <path class="cls-1" d="M19.29.2H2.71C1.33.2.23,1.31.23,2.69v16.62c0,1.37,1.11,2.48,2.48,2.48h16.59c1.37,0,2.48-1.11,2.48-2.48V2.69c0-1.37-1.11-2.48-2.48-2.48h0ZM13.93,18.3l-.29-.41-3.66-5.31-4.92,5.72h-1.21l5.6-6.5-4.55-6.6-1.03-1.49h4.21l.29.41,3.42,4.97,3.6-4.18,1.04-1.2h1.21l-5.31,6.17,4.79,6.95,1.03,1.49h-4.21,0Z"></path> </svg> </a></li> <li class="footer__social"><a class="footer__social-link footer__social-link--inst" href="https://www.instagram.com/iqvia/" target="_blank"> <svg xmlns="http://www.w3.org/2000/svg" id="Layer_1" viewbox="0 0 22 22"><defs><style>.cls-1{fill:#fff;}</style></defs><path class="cls-1" d="M11.04,8.27c-1.53,0-2.76,1.21-2.77,2.72,0,1.56,1.2,2.79,2.74,2.79,1.53,0,2.77-1.21,2.77-2.72,0-1.56-1.2-2.79-2.74-2.79Z"></path><path class="cls-1" d="M14.66,4.28c-2.43-.04-4.86-.04-7.28,0-1.84.03-3.06,1.24-3.1,3.07-.05,2.44-.04,4.89,0,7.33.03,1.84,1.24,3.06,3.08,3.09,2.44.05,4.89.04,7.33,0,1.69-.03,2.8-.98,3-2.65.17-1.36.11-7.13.09-7.74-.08-1.86-1.26-3.08-3.12-3.11ZM11.02,15.31c-2.37,0-4.3-1.93-4.29-4.29,0-2.37,1.93-4.3,4.3-4.29,2.37,0,4.29,1.92,4.29,4.3,0,2.37-1.92,4.29-4.29,4.29ZM15.49,7.59c-.55.01-1.04-.48-1.04-1.03,0-.55.47-1,1.02-1,.56,0,1.01.44,1.01,1,0,.55-.44,1.02-.99,1.03Z"></path><path class="cls-1" d="M19.47,0H2.53C1.13,0,0,1.13,0,2.53v16.94c0,1.4,1.13,2.53,2.53,2.53h16.94c1.4,0,2.53-1.13,2.53-2.53V2.53c0-1.4-1.13-2.53-2.53-2.53ZM19.25,15.07c-.07,2.28-1.91,4.11-4.19,4.18-2.69.08-5.38.06-8.07,0-1.9-.04-4.31-1.46-4.31-4.73,0,0,0,0,0-.01v-6.99s0,0,0-.01c0-2.35,1.47-4.04,3.33-4.55.49-.14,1.02-.27,1.5-.27,0,0,0,0,.01,0h6.99s0,0,.01,0c.64,0,1.28.2,1.45.24,1.49.39,3.19,1.74,3.27,4.03.09,2.7.08,5.41,0,8.11Z"></path></svg></a></li> <li class="footer__social"><a class="footer__social-link footer__social-link--lin" href="https://www.linkedin.com/company/iqvia" target="_blank"> <svg xmlns="http://www.w3.org/2000/svg" id="Layer_1" viewbox="0 0 22 22"><defs><style>.cls-1{fill:#fff;}</style></defs><polygon class="cls-1" points="5.29 16.89 7.74 16.89 7.74 16.89 7.74 9.02 5.29 9.02 5.29 16.89"></polygon><circle class="cls-1" cx="6.51" cy="6.53" r="1.42"></circle><path class="cls-1" d="M13.97,8.82c-.95-.03-1.84.45-2.32,1.27h-.03v-1.08h-2.35v7.87h2.45v-3.9c0-1.03.2-2.02,1.47-2.02s1.27,1.17,1.27,2.09v3.83h2.45v-4.32c0-2.12-.46-3.75-2.94-3.75Z"></path><path class="cls-1" d="M19.47,0H2.53C1.13,0,0,1.13,0,2.53v16.94c0,1.4,1.13,2.53,2.53,2.53h16.94c1.4,0,2.53-1.13,2.53-2.53h0V2.53c0-1.4-1.13-2.53-2.53-2.53ZM19.25,18.06c0,.65-.53,1.19-1.18,1.19H3.92c-.65,0-1.18-.54-1.17-1.19V3.94c0-.65.52-1.18,1.17-1.19h14.15c.65,0,1.18.54,1.18,1.19v14.12Z"></path></svg></a></li> </a></li></ul> </div> </div> </div> </div> </div> </section> </footer> </div> <section class="modal_wrapper modal" id="leave-country-popup"> <div class="modal-dialog"> <div class="modal_container modal-content" data-aos="fade-up"> <div class="close-btn"></div> <div class="modal-title">You are about to exit for another IQVIA country or region specific website</div> <div class="modal-description">Please be aware that the website you have requested is intended for the residents of particular country or region, as noted on that site.</div> <div class="modal-accept"> <label class="checkbox"> <input id="leave-country-popup-button-remember" type="checkbox" /><span class="checkmark"></span> <p>For this browsing session please remember my choice and don't ask again.</p> </label> </div> <div class="modal-buttons"> <button class="def-btn" id="leave-country-popup-button-confirm" type="button"> OK </button> <button class="def-btn" id="leave-country-popup-button-newtab" type="button"> Open in a new tab </button> </div> </div> </div> </section> <script src="https://ajax.googleapis.com/ajax/libs/jquery/3.7.1/jquery.min.js"></script> <script>(window.jQuery)||document.write('<script src="/Content/Shotgun/scripts/jquery"><\/script>');</script> <script src="/Content/Shotgun/scripts/jquery-plugin?v=p6xOj3bpENopWJDTpaScVDEWHBnsdKnlQNwr3F8vq0s1"></script> <script src="/Content/Shotgun/scripts/coveo?v=VaoI3cI76E4zubyc95hiO1CQHaPryNT5IlcY_8w5cho1"></script> <script src="/Content/Shotgun/scripts/main?v=hzyea0nP_aoOQKKYdYEe3ehTFT8GzHHdV2dGLNcxgW81"></script>  <noscript><iframe src="https://www.googletagmanager.com/ns.html?id=GTM-P97VBCW" height="0" width="0" style="display:none;visibility:hidden"></iframe></noscript> <div class="pagetop-button" style="z-index: 15"><span class="fas fa-caret-up"></span></div> <script type="text/javascript" src='/Coveo/Hive/js/CoveoJsSearch.Lazy.min.js'></script> <script type="text/javascript" src='/Coveo/Hive/js/CoveoForSitecore.Lazy.min.js'></script> <script type="text/javascript" src="https://static.cloud.coveo.com/searchui/v2.10099/js/cultures/zh-cn.js"></script> <div>  <div id="SearchResourcesProperties_3e27a3d23b21459faeab1e25c283d9c5" class="CoveoForSitecoreContext" data-sc-should-have-analytics-component='true' data-sc-analytics-enabled='true' data-sc-current-language='zh-CN' data-prebind-sc-language-field-name='fieldTranslator' data-sc-language-field-name='_language' data-sc-labels='{"Ascending" : "Ascending" , "Descending" : "Descending" , "Created" : "Created" , "Created By" : "Created by" , "Creation Time" : "Creation time." , "Language" : "Language" , "Last Time Modified" : "Last time modified." , "Template" : "Template" , "Uniform resource identifier" : "URI" , "Updated By" : "Updated by" , "If the problem persists contact the administrator." : "If the problem persists contact the administrator." , "Search is currently unavailable" : "Oops! Something went wrong on the server."}' data-sc-maximum-age='900000' data-sc-page-name='Launch Strategy and Management' data-sc-page-name-full-path='/sitecore/content/Shotgun/Home/Solutions/Commercialization/Launch Strategy and Management' data-sc-index-source-name='Coveo_Shotgun_web_index - IQVIA-PROD-Sitecore10' data-sc-is-in-experience-editor='false' data-sc-is-user-anonymous='true' data-sc-item-uri='sitecore://web/{DEF97E29-24EF-4B3B-9CEC-5963D9BF4900}?lang=zh-CN&ver=1' data-sc-item-id='def97e29-24ef-4b3b-9cec-5963d9bf4900' data-prebind-sc-latest-version-field-name='fieldTranslator' data-sc-latest-version-field-name='_latestversion' data-sc-rest-endpoint-uri='/coveo/rest' data-sc-analytics-endpoint-uri='/coveo/rest/ua' data-sc-site-name='Shotgun' data-sc-field-prefix='f' data-sc-field-suffix='64841' data-sc-prefer-source-specific-fields='false' > </div> <script type="text/javascript"> var endpointConfiguration = { itemUri: "sitecore://web/{DEF97E29-24EF-4B3B-9CEC-5963D9BF4900}?lang=zh-CN&ver=1", siteName: "Shotgun" }; CoveoForSitecore.SearchEndpoint.configureSitecoreEndpoint(endpointConfiguration); var context = document.getElementById("SearchResourcesProperties_3e27a3d23b21459faeab1e25c283d9c5"); if (!!context) { CoveoForSitecore.Context.configureContext(context); } </script> </div>  <input id="MediaFramework_ItemId" name="MediaFramework_ItemId" type="hidden" value="DEF97E2924EF4B3B9CEC5963D9BF4900"> </body> </html>

CINXE.COM

Launch Strategy and Management - IQVIA