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href="https://www.abacusemedia.com/"><span>Home</span></a></li> <li class="onewide threeColumn"><a href="https://www.abacusemedia.com/markets/"><span>Markets</span></a><div> <ul> <li class="subnav"> <div> <ul> <li class="break"><a href="https://www.abacusemedia.com/markets/media-and-publishing/">Media & Publishing</a><p>Our solutions help publishers develop and monetise their content and products while maximising audience engagement. Our content management and audience management technology give content owners the agility and flexibility they need to run successful digital content operations. <div class="recruit"> <a href="/markets/media-and-publishing/" class="button style2">Media & Publishing</a> </div></p> </li> </ul> </div> </li> <li class="subnav"> <div> <ul> <li class="break"><a href="https://www.abacusemedia.com/markets/member-bodies/">Member Bodies</a><p>Our solutions help member bodies to be member focused in an increasingly competitive market. Our technology and services enable you to increase member engagement and revenue by delivering valuable member experiences through relevant content delivery and personalised member communications. <div class="recruit"> <a href="/markets/member-bodies/" class="button style2">Member Bodies</a> </div></p> </li> </ul> </div> </li> <li class="subnav"> <div> <ul> <li class="break"><a href="https://www.abacusemedia.com/markets/brands/">Brands</a><p>Our solutions help brands and communities delight their customers with tailored digital experiences. Our technology and services enable Charities, Retail and Financial Services organisations to increase customer engagement and revenue with targeted offers and relevant content driven by powerful insights combining data from multiple channels. <div class="recruit"> <a href="/markets/brands/" class="button style2">BRANDS</a> </div></p> </li> </ul> </div> </li> </ul> <iframe src="about:blank" frameborder="0"></iframe> </div> </li> <li class="onewide twoColumn"><a href="https://www.abacusemedia.com/platforms/"><span>Platforms</span></a><div> <ul> <li class="subnav"> <div> <ul> <li class="break"><a href="https://www.abacusemedia.com/webvisioncloud">Digital Experience Platform</a><p>Webvision Cloud is a GDPR-compliant Digital Experience Platform (DXP), comprising a professional mobile-friendly website, an enterprise-class CMS and a market-leading audience engagement database – all in the cloud. The hierarchical preference centre (Compliance Hub) keeps track of all interactions with your customers so that your organisation can demonstrate lawful consent and ongoing engagement (for legitimate interest).<br><div class="recruit"> <a href="https://www.abacusemedia.com/webvisioncloud" class="button style2">Webvision Cloud</a> </div></p> </li> </ul> </div> </li> <li class="subnav"> <div> <ul> <li><a href="https://www.abacusemedia.com/advance">Customer Data Platform</a><p>The ADvance SaaS customer data platform (CDP) is a GDPR-compliant multichannel single customer view, customer identity & access management (CIAM) and e-commerce system in one. Combining data from multiple sources allows powerful insights and segmentation to drive dynamically personalised offers and experiences, improving customer engagement and propensity to buy. <div class="recruit"> <a href="https://www.abacusemedia.com/advance" class="button style2">ADvance</a> </div></p> </li> </ul> </div> </li> </ul> <iframe src="about:blank" frameborder="0"></iframe> </div> </li> <li><a href="https://www.abacusemedia.com/customers/"><span>Customers</span></a></li> <li class="onewide oneColumn"><a href="https://www.abacusemedia.com/company/insights/"><span>Insights</span></a><div> <ul> <li class="subnav"> <div> <ul> <li><a href="https://www.abacusemedia.com/blog/webvision-cloud-improving-engagement-and-revenue-opportunities-at-mbi/1521.blog">Webvision Cloud – Improving Engagement and Revenue Opportunities at MBI</a></li> <li><a href="https://www.abacusemedia.com/royal-society-of-chemistry-opening-the-doors-to-non-members/477.blog">Royal Society of Chemistry: Opening the doors to non-members</a></li> <li><a href="https://www.abacusemedia.com/christies-worldwide-subscription-and-catalogue-management-using-advance/364.blog">Christie’s: Worldwide subscription and catalogue management</a></li> </ul> </div> </li> </ul> <iframe src="about:blank" frameborder="0"></iframe> </div> </li> <li class="twowide oneColumn featuredStory blog"><a href="https://www.abacusemedia.com/blog/"><span>Blog</span></a><div> <ul> <li class="subnav"> <div> <ul> <li><a href="https://www.abacusemedia.com/blog/news-opinions-and-blog/">News, Opinions & Blog</a><ul> <li><a href="https://www.abacusemedia.com/blog/news-opinions-and-blog/customer-experience-management/">Customer experience management</a></li> <li><a href="https://www.abacusemedia.com/blog/news-opinions-and-blog/content-management/">Content management</a></li> <li><a href="https://www.abacusemedia.com/blog/news-opinions-and-blog/audience-engagement/">Audience engagement</a></li> <li><a href="https://www.abacusemedia.com/blog/news-opinions-and-blog/digital-strategy/">Digital strategy</a></li> <li><a href="http://www.abacusemedia.com/blog/6.bloglead?tagcode=50|corporate%20subscriptions">Corporate subscriptions</a></li> <li><a href="https://www.abacusemedia.com/blog/news-opinions-and-blog/member-engagement/">Member engagement</a></li> <li><a href="https://www.abacusemedia.com/blog/news-opinions-and-blog/consultancy/">Consultancy</a></li> </ul> </li> </ul> </div> </li> <li class="showStory"> <div> <ul> <li><a href="/naviga-acquires-abacus-to-further-expand-the-digital-subscription-capabilities-of-its-innovative-content-engagement-platform/1603.blog"><img src="https://www.abacusemedia.com/pictures/280x187/6/8/1/2681_Naviga_logo.png" alt="Naviga Logo"><h3>Naviga acquires Abacus to further expand the digital subscription capabilities of its innovative Content Engagement Platform</h3> <p class="standfirst">By acquiring Abacus, Naviga broadens the digital subscription and audience insight capabilities of its solution set and further diversifies its global media portfolio</p></a></li> </ul> </div> </li> <li class="showStory"> <div> <ul> <li><a href="/aop-awards-2021-winners-announced/1594.blog"><img src="https://www.abacusemedia.com/pictures/280x187/6/7/9/2679_AOP.jpg" alt="aop"><h3>AOP Awards 2021 Winners Announced </h3> <p class="standfirst">We are delighted to announce that many of our clients have been awarded individual excellence awards.</p></a></li> </ul> </div> </li> <li class="showStory"> <div> <ul> <li><a href="/ascential-sees-bright-prospect-for-reinvented-data-product/1593.blog"><img src="https://www.abacusemedia.com/pictures/280x187/6/7/7/2677_market_intelligence_platform_index.png" alt="market intelligence platform index"><h3>Ascential sees bright Prospect for reinvented data product</h3> <p class="standfirst">Abacus’ new Market Intelligence Platform opens up commercial options for Retail Week’s publisher</p></a></li> </ul> </div> </li> </ul> <iframe src="about:blank" frameborder="0"></iframe> </div> </li> <li class="onewide twoColumn"><a href="https://www.abacusemedia.com/services/"><span>Services</span></a><div> <ul> <li class="subnav"> <div> <ul> <li class="break"><a href="https://www.abacusemedia.com/Digital-Transformation-Consultancy/459.article">Digital Transformation Consultancy</a><p>We’ve created a team of highly specialised consultants with unrivalled experience in developing all aspects of online strategy – many with proven track records of building successful digital businesses themselves. Our services include: Digital Commercial Strategy, Content and Production Strategy, Subscription and Renewals Marketing Strategy, Site Optimisation Strategy, and Systems Integration Consultancy<br><div class="recruit"> <a href="/Digital-Transformation-Consultancy/459.article" class="button style2">Consultancy Services</a> </div></p> </li> </ul> </div> </li> <li class="subnav"> <div> <ul> <li class="break"><a href="https://www.abacusemedia.com/bureau-services/452.article">Bureau Services</a><p>Abacus’s bureau services operation, also known as ADvance Services, offers clients an end-to-end subscription management and fulfilment services capability underpinned by a modern day e-commerce platform, that is configured to allow clients to ‘pick and mix’ the services they wish to use. Our range of services are designed to help media owners grow their audience, and deliver real value for their businesses. <div class="recruit"> <a href="/bureau-services/452.article" class="button style2">Bureau Services</a></div></p> </li> </ul> </div> </li> </ul> <iframe src="about:blank" frameborder="0"></iframe> </div> </li> <li class="last onewide oneColumn"><a href="https://www.abacusemedia.com/company/"><span>Company</span></a><div> <ul> <li class="subnav"> <div> <ul> <li><a href="https://www.abacusemedia.com/company/about-us/">About Us</a></li> <li><a href="https://www.abacusemedia.com/company/insights/">Insights</a></li> <li><a href="https://www.abacusemedia.com/company/integrations/">Integrations</a></li> <li><a href="https://www.abacuscloud.info/">Help Centre</a></li> <li><a href="https://www.abacusemedia.com/company/awards/">Awards</a></li> <li><a href="https://www.abacusemedia.com/company/contact-us/">Contact Us</a></li> </ul> </div> </li> </ul> <iframe src="about:blank" 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class="animated1">Helping you build</div> <div class="animated2">customer loyalty &</div> <div class="animated3"><span class="highlight">revenue</span>.</div> </h2> <svg version="1.1" id="timer" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" x="0px" y="0px" viewBox="0 0 780 6" xml:space="preserve"> <defs> <mask id="timer_mask"> <rect style="fill:#000;" width="780" height="6"/> <rect class="timer_overlay" style="fill:#fff;" width="780" height="6"/> </mask> </defs> <rect mask="url(#timer_mask)" class="timer" x="1" style="fill:#D30E95;" width="778" height="6"/> </svg> </div>  <div class="message"> <h2> <div class="animated1">Helping you deliver</div> <div class="animated2">intelligent</div> <div class="animated3"><span class="highlight2">experiences</span>.</div> </h2> <svg version="1.1" id="timer" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" x="0px" y="0px" viewBox="0 0 780 6" xml:space="preserve"> <defs> <mask 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class="animated2">community</div> <div class="animated3"><span class="highlight4">engagement</span>.</div> </h2> <svg version="1.1" id="timer" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" x="0px" y="0px" viewBox="0 0 780 6" xml:space="preserve"> <defs> <mask id="timer_mask4"> <rect style="fill:#000;" width="780" height="6"/> <rect class="timer_overlay" style="fill:#fff;" width="780" height="6"/> </mask> </defs> <rect mask="url(#timer_mask4)" class="timer" x="1" style="fill:#28C173;" width="778" height="6"/> </svg> </div> <a href="#pitch"> <svg version="1.1" id="moreLink" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" x="0px" y="0px" width="180px" height="50px" viewBox="0 0 180 50" xml:space="preserve"> <text class="more" transform="matrix(1 0 0 1 60 29.09)">DISCOVER MORE</text> <g class="moreIcon" transform="translate(-112 -809.91)"> <path d="M137.2,836.3c-1.5-1.5-6.3-6.3-7.5-7.8c-2.3-2.4-5.9,1.4-3.6,3.6c3,3,6.6,6.8,9.3,9.6 l0,0h0.2c0.4,0.4,0.9,0.6,1.5,0.6h0.3c0.6,0,1.1-0.2,1.5-0.6l0.2-0.2l0,0c2.9-3,6.3-6.5,9-9.3c2.3-2.4-1.2-6-3.6-3.6 C142.2,831.4,139.8,833.9,137.2,836.3z"/> <circle cx="136.5" cy="834.5" r="23.5"/> </g> </svg> </a> </div> </div> <div id="top" class="area"> <div class="grid"> <div class="oneColumn"> <div class="columnContainer"> <div class="column columnOne"> <div class="grid"> <div class="oneColumn"> <div class="columnContainer"> <div class="column columnOne"> <div class="htmlContent"> <p id="pitch"> </p> <div class="pitch"> <p>Choose your market to find the right solution for your organisation.</p> </div> </div><div class="htmlContent">  <div class="gridLayout solution"> <div class="sleeve"> <div class="three-columns"> <div class="full threecolumn left"> <div class="sectionhead"> <div class="sectionhead_sleeve"> <h2 class="title"><a href="/markets/media-and-publishing/">Publishers</a></h2> <img src="/Pictures/web/c/h/m/arrow.down.png" class="arrow"> </div> </div> <ul> <li class="first"> <p class="picture"><img src="https://www.abacusemedia.com/Uploads/u/b/i/single_customer_view.svg" onerror="this.src='https://www.abacusemedia.com/Pictures/web/i/j/g/single_customer_view.gif'" alt="single customer view" style="height:100px; width: 100px;"></a></p> <h2>Single Customer View</h2> <p>Understand your audience, customers and membership and let data drive your decision making</p> </li> <li> <p class="picture"><img src="https://www.abacusemedia.com/Uploads/w/j/o/identity_access_management.svg" onerror="this.src='https://www.abacusemedia.com/Pictures/web/o/v/y/identity_access_management.gif'" alt="identity and access management" style="height:100px; width: 100px;"></a></p> <h2>Identity & Access Management</h2> <p>Metering and entitlement – mix up traditional access models to find the one that suits your audience</p> </li> <li> <p class="picture"><img src="https://www.abacusemedia.com/Uploads/h/y/a/subscription_management.svg" onerror="this.src='https://www.abacusemedia.com/Pictures/web/o/z/v/subscription_management.gif'" alt="subscription management" style="height:100px; width: 100px;"></a></p> <h2>Subscription Management</h2> <p>Set up, renew and report – manage single subs and corporate deals for all your product bundles</p> </li> <li class="last"> <p class="picture"><img src="https://www.abacusemedia.com/Uploads/n/h/x/membership_segmentation.svg" alt="audience segmentation" onerror="this.src='https://www.abacusemedia.com/Pictures/web/u/p/i/membership_segmentation.gif'" style="height: 100px; width: 100px;"></a></p> <h2>Audience Segmentation</h2> <p>Build, segment and target – develop your audience database with intelligent marketing tools</p> </li> </ul> <div class="solutionButton"> <a class="button style2" href="/markets/media-and-publishing/">More Solutions For Publishers</a> </div> </div> <div class="full threecolumn middle"> <div class="sectionhead"> <div class="sectionhead_sleeve"> <h2 class="title"><a href="/markets/member-bodies/">Member Bodies</a></h2> <img src="/Pictures/web/c/h/m/arrow.down.png" class="arrow" > </div> </div> <ul> <li class="first"> <p class="picture"><img src="https://www.abacusemedia.com/Uploads/x/x/y/membership_engagement.svg" onerror="this.src='https://www.abacusemedia.com/Pictures/web/v/u/p/membership_engagement.gif'" alt="membership engagement" style="height:100px; width: 100px;"></a></p> <h2>Membership Engagement</h2> <p>Deliver effective member communications, increasing overall satisfaction and retention</p> </li> <li> <p class="picture"><img src="https://www.abacusemedia.com/Uploads/g/n/o/cms_digital_delivery.svg" onerror="this.src='https://www.abacusemedia.com/Pictures/web/n/g/b/cms_digital_delivery.gif'" alt="digital product development" style="height:100px; width: 100px;"></a></p> <h2>CMS & Digital Content Delivery</h2> <p>Personalisation, content marketing and native ads – create engagement and monetise</p> </li> <li> <p class="picture"><img src="https://www.abacusemedia.com/Uploads/z/x/g/member_subs_management.svg" onerror="this.src='https://www.abacusemedia.com/Pictures/web/m/z/s/member_subs_management.gif'" alt="member and subs management" style="height:100px; width: 100px;"></a></p> <h2>Member & Subscription Management</h2> <p>Easily set-up and manage membership subscriptions and renewals</p> </li> <li class="last"> <p class="picture"><img src="https://www.abacusemedia.com/Uploads/n/h/x/membership_segmentation.svg" onerror="this.src='https://www.abacusemedia.com/Pictures/web/u/p/i/membership_segmentation.gif'" alt="membership segmentation" style="height:100px; width: 100px;"></a></p> <h2>Membership Segmentation</h2> <p>Build, segment and target – develop your membership database with intelligent marketing tools</p> </li> </ul> <div class="solutionButton"> <a class="button style2" href="/markets/member-bodies/">More Solutions For Member Bodies</a> </div> </div> <div class="full threecolumn right"> <div class="sectionhead"> <div class="sectionhead_sleeve"> <h2 class="title"><a href="/markets/brands/">Brands</a></h2> <img src="/Pictures/web/c/h/m/arrow.down.png" class="arrow"> </div> </div> <ul> <li class="first"> <p class="picture"><img src="https://www.abacusemedia.com/Uploads/u/b/i/single_customer_view.svg" onerror="this.src='https://www.abacusemedia.com/Pictures/web/i/j/g/single_customer_view.gif'" alt="single customer view" style="height:100px; width: 100px;"></a></p> <h2>Single Customer View</h2> <p>Combine data from multiple channels to better understand your customers and let data drive your decision making</p> </li> <li> <p class="picture"><img src="https://www.abacusemedia.com/Uploads/n/h/x/membership_segmentation.svg" alt="audience segmentation" onerror="this.src='https://www.abacusemedia.com/Pictures/web/u/p/i/membership_segmentation.gif'" style="height: 100px; width: 100px;"></a></p> <h2>Customer Segmentation</h2> <p>Build, segment and target – generate actionable insights with intelligent marketing tools</p> </li> <li> <p class="picture"><img src="https://www.abacusemedia.com/Uploads/g/n/o/cms_digital_delivery.svg" onerror="this.src='https://www.abacusemedia.com/Pictures/web/n/g/b/cms_digital_delivery.gif'" alt="digital product development" style="height:100px; width: 100px;"></a></p> <h2>CMS & Digital Content Delivery</h2> <p>Personalised offers and content marketing – create engagement and monetise</p> </li> <li class="last"> <p class="picture"><img src="https://www.abacusemedia.com/Uploads/x/x/y/membership_engagement.svg" onerror="this.src='https://www.abacusemedia.com/Pictures/web/v/u/p/membership_engagement.gif'" alt="membership engagement" style="height:100px; width: 100px;"></a></p> <h2>Customer Engagement</h2> <p>Deliver effective customer communications, increasing overall satisfaction and retention</p> </li> </ul> <div class="solutionButton"> <a class="button style2" 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