CINXE.COM

<!DOCTYPE html><html dir="ltr" lang="en"><head><meta charSet="utf-8"/><meta name="viewport" content="width=device-width, initial-scale=1.0"/><meta http-equiv="X-UA-Compatible" content="IE=edge"/><script>var McKinsey = {"ArticleTemplate":"","DaysSinceCMSPublication":"57","DisplayDate":"1/1/1","OriginalPublicationDate":"11/22/2024","SitecoreId":"{8925231B-D08B-4E56-B2BB-047CAE38A96D}","Title":"How We Help Clients","ArticleType":"","ContentType":"Industries Overview","ServerNumber":"","IsPageRestricted":"false","UserID":"","RegistrationDate":"","LoginStatus":"logged_out","JobTitle":"","CompanyName":"","blogTags":null,"enableRegWall":false}; var pageMetaInformation = {"CurrentLanguage":"en","AlternateLanguages":[{"DisplayName":"English","LanguageCode":"en","Url":"/industries/automotive-and-assembly/how-we-help-clients"}],"NavigationLink":"industries","ActiveItemId":"{8925231B-D08B-4E56-B2BB-047CAE38A96D}","OfficeCode":"","MiniSiteId":"{4EA91AAA-AFFE-43BD-8565-C0154B4EC7D4}"};</script><link rel="icon" href="/favicon.ico"/><link href="https://www.mckinsey.com/redesign/resources/css/styles-rc.css" rel="stylesheet"/><link rel="manifest" href="/manifest.json"/><link rel="dns-prefetch" href="//cdn.dynamicyield.com"/><link rel="dns-prefetch" href="//st.dynamicyield.com"/><link rel="dns-prefetch" href="//rcom.dynamicyield.com"/><link rel="dns-prefetch" href="//cdn.cookielaw.org"/><link rel="preconnect" href="//assets.adobedtm.com"/><link rel="preconnect" href="//connect.facebook.net"/><link rel="preconnect" href="//static.hotjar.com"/><link rel="preload" as="font" href="/next-static/fonts/bower/Bower-Bold.woff2" type="font/woff2" crossorigin=""/><link rel="preload" as="font" href="/next-static/fonts/mckinsey-sans/regular/McKinseySans-Regular.woff2" type="font/woff2" crossorigin=""/><link rel="preload" as="font" href="/next-static/fonts/mckinsey-sans/medium/McKinseySans-Medium.woff2" type="font/woff2" crossorigin=""/><link rel="preload" as="font" href="/next-static/fonts/mckinsey-sans/light/McKinseySans-Light.woff2" type="font/woff2" crossorigin=""/><link rel="preload" as="font" href="/next-static/fonts/mckinsey-sans/italic/McKinseySans-Italic.woff2" type="font/woff2" crossorigin=""/><link rel="preload" as="font" href="/next-static/fonts/mckinsey-sans/light-italic/McKinseySans-LightItalic.woff2" type="font/woff2" crossorigin=""/><link rel="preload" as="font" href="/next-static/fonts/mckinsey-sans/medium-italic/McKinseySans-MediumItalic.woff2" type="font/woff2" crossorigin=""/><link rel="preload" as="font" href="/next-static/fonts/noto-sans-jp/NotoSansJP-Light.ttf" type="font/ttf" crossorigin=""/><link rel="preload" as="font" href="/next-static/fonts/noto-sans-jp/NotoSansJP-Regular.ttf" type="font/ttf" crossorigin=""/><link rel="preload" as="font" href="/next-static/fonts/noto-sans-jp/NotoSansJP-Medium.ttf" type="font/ttf" crossorigin=""/><link rel="preload" as="font" href="/next-static/fonts/noto-sans-jp/NotoSansJP-Bold.ttf" type="font/ttf" crossorigin=""/><link rel="preload" as="font" href="/next-static/fonts/noto-sans-jp/NotoSansJP-Black.ttf" type="font/ttf" crossorigin=""/><link rel="preload" as="font" href="/next-static/fonts/noto-serif-jp/NotoSerifJP-Bold.ttf" type="font/ttf" crossorigin=""/><title>Automotive & Assembly consulting | McKinsey & Company | Automotive & Assembly | McKinsey & Company</title><meta name="apple-itunes-app" content="app-id=674902075"/><link rel="apple-touch-icon" sizes="57x57" href="/next-static/images/mck-touch-icon-57x57.png"/><link rel="apple-touch-icon" sizes="72x72" href="/next-static/images/mck-touch-icon-72x72.png"/><link rel="apple-touch-icon" sizes="114x114" href="/next-static/images/mck-touch-icon-114x114.png"/><link rel="apple-touch-icon" sizes="144x144" href="/next-static/images/mck-touch-icon-144x144.png"/><link rel="apple-touch-icon" sizes="152x152" href="/next-static/images/mck-touch-icon-152x152.png"/><link rel="apple-touch-icon" sizes="167x167" href="/next-static/images/mck-touch-icon-167x167.png"/><link rel="apple-touch-icon" sizes="180x180" href="/next-static/images/mck-touch-icon-180x180.png"/><meta content="no-referrer-when-downgrade" name="referrer"/><meta content="McKinsey & Company" property="og:site_name" name="site_name"/><meta content="How We Help Clients" property="og:title" name="title"/><meta content="We help automotive manufacturers, suppliers, distributors, machinery OEMs and industrial conglomerates with their digital, strategy, organization, and operational challenges" property="og:description" name="description"/><meta content="https://www.mckinsey.com/industries/automotive-and-assembly/how-we-help-clients" name="url" property="og:url"/><meta content="index,follow,all" name="robots"/><meta content="https://www.mckinsey.com/~/media/mckinsey/industries/technology%20media%20and%20telecommunications/high%20tech/our%20insights/working%20with%20us/auto_thumb-blue_803462272_1536x1536.jpg" property="og:image" name="image"/><meta content="{8925231B-D08B-4E56-B2BB-047CAE38A96D}" name="sid"/><link href="https://www.mckinsey.com/industries/automotive-and-assembly/how-we-help-clients" rel="canonical"/><meta content="Automotive & Assembly" name="practice-name"/><meta content="N35" name="practice-code"/><meta content="summary_large_image" name="twitter:card"/><meta content="@mckinsey" name="twitter:site"/><meta content="How We Help Clients" name="twitter:title"/><meta content="We help automotive manufacturers, suppliers, distributors, machinery OEMs and industrial conglomerates with their digital, strategy, organization, and operational challenges" name="twitter:description"/><meta content="https://www.mckinsey.com/~/media/mckinsey/industries/technology%20media%20and%20telecommunications/high%20tech/our%20insights/working%20with%20us/auto_thumb-blue_803462272_1536x1536.jpg?mw=677&car=42:25" name="twitter:image"/><meta content="How We Help Clients" name="twitter:image:alt"/><meta content="Automotive & Assembly | How We Help Clients" name="searchresults-tags"/><meta content="Industries Overview" name="contenttype"/><meta name="next-head-count" content="55"/><meta name="next-font-preconnect"/><script src="" id="onetrust-wrapperchecker" data-nscript="beforeInteractive">function OptanonWrapperChecker() {}</script><link rel="preload" href="/_next/static/css/e0c1ca92b5263a45.css" as="style"/><link rel="stylesheet" href="/_next/static/css/e0c1ca92b5263a45.css" data-n-g=""/><link rel="preload" href="/_next/static/css/985443d8095c0b48.css" as="style"/><link rel="stylesheet" href="/_next/static/css/985443d8095c0b48.css" data-n-p=""/><noscript data-n-css=""></noscript><script defer="" nomodule="" src="/_next/static/chunks/polyfills-5cd94c89d3acac5f.js"></script><script src="https://cdn.cookielaw.org/scripttemplates/otSDKStub.js" data-document-language="true" type="text/javascript" data-domain-script="915b5091-0d7e-44d2-a8c4-cf08267e52fe" defer="" data-nscript="beforeInteractive"></script><script src="/_next/static/chunks/webpack.7b31c4548c626f3b.js" defer=""></script><script src="/_next/static/chunks/framework.62bbe2ca94854a85.js" defer=""></script><script src="/_next/static/chunks/main.51e10588adc949ca.js" defer=""></script><script src="/_next/static/chunks/pages/_app.5f99628c3d07543d.js" defer=""></script><script src="/_next/static/chunks/3b1baa31.cd6cdac6158774d8.js" defer=""></script><script src="/_next/static/chunks/7d0bf13e.8f3383787afb45af.js" defer=""></script><script src="/_next/static/chunks/1354.c34ddc4bd7c986c8.js" defer=""></script><script src="/_next/static/chunks/408.2780008a4c2ee197.js" defer=""></script><script src="/_next/static/chunks/pages/%5B%5B...path%5D%5D.eb738e7c87df0dc8.js" defer=""></script><script src="/_next/static/9vYT_fWQKRjfPT7lAZJdB/_buildManifest.js" defer=""></script><script src="/_next/static/9vYT_fWQKRjfPT7lAZJdB/_ssgManifest.js" defer=""></script><script src="/_next/static/9vYT_fWQKRjfPT7lAZJdB/_middlewareManifest.js" defer=""></script> <script>(window.BOOMR_mq=window.BOOMR_mq||[]).push(["addVar",{"rua.upush":"false","rua.cpush":"false","rua.upre":"false","rua.cpre":"false","rua.uprl":"false","rua.cprl":"false","rua.cprf":"false","rua.trans":"","rua.cook":"false","rua.ims":"false","rua.ufprl":"false","rua.cfprl":"false","rua.isuxp":"false","rua.texp":"norulematch","rua.ceh":"false","rua.ueh":"false","rua.ieh.st":"0"}]);</script> <script>!function(a){var e="https://s.go-mpulse.net/boomerang/",t="addEventListener";if("False"=="True")a.BOOMR_config=a.BOOMR_config||{},a.BOOMR_config.PageParams=a.BOOMR_config.PageParams||{},a.BOOMR_config.PageParams.pci=!0,e="https://s2.go-mpulse.net/boomerang/";if(window.BOOMR_API_key="TURRK-8ADJT-WDUC5-TC32E-KV9ND",function(){function n(e){a.BOOMR_onload=e&&e.timeStamp||(new Date).getTime()}if(!a.BOOMR||!a.BOOMR.version&&!a.BOOMR.snippetExecuted){a.BOOMR=a.BOOMR||{},a.BOOMR.snippetExecuted=!0;var i,_,o,r=document.createElement("iframe");if(a[t])a[t]("load",n,!1);else if(a.attachEvent)a.attachEvent("onload",n);r.src="javascript:void(0)",r.title="",r.role="presentation",(r.frameElement||r).style.cssText="width:0;height:0;border:0;display:none;",o=document.getElementsByTagName("script")[0],o.parentNode.insertBefore(r,o);try{_=r.contentWindow.document}catch(O){i=document.domain,r.src="javascript:var d=document.open();d.domain='"+i+"';void(0);",_=r.contentWindow.document}_.open()._l=function(){var a=this.createElement("script");if(i)this.domain=i;a.id="boomr-if-as",a.src=e+"TURRK-8ADJT-WDUC5-TC32E-KV9ND",BOOMR_lstart=(new Date).getTime(),this.body.appendChild(a)},_.write("<bo"+'dy onload="document._l();">'),_.close()}}(),"".length>0)if(a&&"performance"in a&&a.performance&&"function"==typeof a.performance.setResourceTimingBufferSize)a.performance.setResourceTimingBufferSize();!function(){if(BOOMR=a.BOOMR||{},BOOMR.plugins=BOOMR.plugins||{},!BOOMR.plugins.AK){var e=""=="true"?1:0,t="",n="bdpnbeqxgy4diz2b7ioq-f-85f9ec29a-clientnsv4-s.akamaihd.net",i="false"=="true"?2:1,_={"ak.v":"39","ak.cp":"19387","ak.ai":parseInt("285213",10),"ak.ol":"0","ak.cr":6,"ak.ipv":4,"ak.proto":"http/1.1","ak.rid":"2084b8a9","ak.r":37669,"ak.a2":e,"ak.m":"a","ak.n":"essl","ak.bpcip":"8.222.208.0","ak.cport":53280,"ak.gh":"23.53.33.206","ak.quicv":"","ak.tlsv":"tls1.2","ak.0rtt":"","ak.0rtt.ed":"","ak.csrc":"-","ak.acc":"reno","ak.t":"1732377117","ak.ak":"hOBiQwZUYzCg5VSAfCLimQ==IeHsWPTX2YdIefV/4AjhqdeDfSXG9z+CopWJIDMq3U81vdXog1AecE9A2wTvlhpPVhMRQ+hqAf0gkMzcrwT6nQZYXoa+2Ss1tCeN+bWEjE8GZijRteCPryr4VWhBt334uEk7JmHLOMrTSS1MjRVlXKQ997FbwjE5L7X9dlSvzAx0e73m4bmkqzEovJq1TjRFOsxLb9elviZ7n057sg29CrUtTPL2GsBFMLamMa15RvIxJWs4R+M7bOv4q3XEAYC4gjWwTlw1MoRWseqVwZzB9YO2nJugzJb5LEOnLlfF0YAN7UjGDOg2KfQoZTzzwzwndOITaIL7BnlHiTuhYi/BG0gvvQ32qFii1sigb8gf45xiXwpzSvSVfHk5p0TwKgl6uqswqE04QpgR/qJ9wtX8flWmLfX5z9LqZqW+DMtxCSw=","ak.pv":"581","ak.dpoabenc":"","ak.tf":i};if(""!==t)_["ak.ruds"]=t;var o={i:!1,av:function(e){var t="http.initiator";if(e&&(!e[t]||"spa_hard"===e[t]))_["ak.feo"]=void 0!==a.aFeoApplied?1:0,BOOMR.addVar(_)},rv:function(){var a=["ak.bpcip","ak.cport","ak.cr","ak.csrc","ak.gh","ak.ipv","ak.m","ak.n","ak.ol","ak.proto","ak.quicv","ak.tlsv","ak.0rtt","ak.0rtt.ed","ak.r","ak.acc","ak.t","ak.tf"];BOOMR.removeVar(a)}};BOOMR.plugins.AK={akVars:_,akDNSPreFetchDomain:n,init:function(){if(!o.i){var a=BOOMR.subscribe;a("before_beacon",o.av,null,null),a("onbeacon",o.rv,null,null),o.i=!0}return this},is_complete:function(){return!0}}}}()}(window);</script></head><body><div id="__next" data-reactroot=""><div class="Layout_mck-c-skipbar__K684J"><a data-component="mdc-c-link" href="#skipToMain" class="mdc-c-button___U4iY2_2734c4f mdc-c-button--primary___Ed-lT_2734c4f mdc-c-button--size-medium"><span class="mdc-c-link__label___Pfqtd_2734c4f">Skip to main content</span></a></div><main class="mck-o-container--outer mdc-u-grid-gutter-xxs" data-layer-region="body" role="main" id="skipToMain"><div class="mck-o-container-universal-header" data-layer-region="hero"><div data-component="mdc-c-module-wrapper" data-module-theme="dark" data-module-background="medium-gradient" data-module-category="" data-module-gradient-position="top-right" class="mck-o-edge-to-edge EnhancedHero_mck-c-enhanced-hero__WYifg"><div class="EnhancedHero_mck-c-enhanced-hero__container__xqk6k EnhancedHero_mck-c-enhanced-hero__container--default__CmClc EnhancedHero_mck-c-enhanced-hero__container--not-over-image__tUHjD"><div class="EnhancedHero_mck-c-enhanced-hero__image-container__dApRp"><div><style></style><div data-component="mdc-c-background-image" class="mdc-c-bg-image___GJdv1_2734c4f background-image-fc0d5b80-cda7-4ccb-9897-ba8700f71c66-enhanced-hero EnhancedHero_mck-c-enhanced-hero__bg-image__cJs31 EnhancedHero_mck-c-enhanced-hero__bg-image--not-over-image__6VFON" role="img" aria-label="Automotive & Assembly"></div><style> .mck-c-enhanced-hero-gradient-fc0d5b80-cda7-4ccb-9897-ba8700f71c66 { display: none; background-image: linear-gradient(to bottom, rgb(255 255 255 / 0%) 0%, rgb(0 0 0 / 100%) 100%, rgb(0 0 0 / 100%) 100%); position: absolute; top: 50%; bottom: 0; left: 0; right: 0; opacity: 0; } @media screen and (min-width: 768px){ .mck-c-enhanced-hero-gradient-fc0d5b80-cda7-4ccb-9897-ba8700f71c66 { display: block; } } </style><div class="mck-c-enhanced-hero-gradient-fc0d5b80-cda7-4ccb-9897-ba8700f71c66"></div></div></div><div class="EnhancedHero_mck-c-enhanced-hero__text-wrapper__USo_H EnhancedHero_mck-c-enhanced-hero__text-wrapper-with-bg-image__Fwh0C"><div class="mck-o-container EnhancedHero_mck-c-enhanced-hero__full-height__paEpc"><div class="mck-o-container--wrapped mck-o-container--mobile-spacing EnhancedHero_mck-c-enhanced-hero__full-height__paEpc"><div class="EnhancedHero_mck-c-enhanced-hero__full-height__paEpc mdc-u-grid-col-lg-span-9"><style> @media screen and (min-width: 768px){ .mck-c-enhanced-hero-generic-items-wrapper-fc0d5b80-cda7-4ccb-9897-ba8700f71c66 { width: 50%; } } </style><div class="EnhancedHero_mck-c-enhanced-hero__generic-items-wrapper__8_oCV EnhancedHero_mck-c-enhanced-hero__generic-items-wrapper--not-over-image__KTtr1 EnhancedHero_mck-c-enhanced-hero__text-align-v-centered__W9Vep EnhancedHero_mck-c-enhanced-hero__generic-items-wrapper-align-h-left__ObUXi EnhancedHero_mck-c-enhanced-hero__text-content__IUhpM mck-c-enhanced-hero__text-content--default-centered"><div class="mck-c-enhanced-hero-generic-items-wrapper-fc0d5b80-cda7-4ccb-9897-ba8700f71c66"><div class="mdc-u-grid mdc-u-grid-gutter-lg mdc-u-grid-col-sm-1 mdc-u-grid--align-start mdc-u-grid-col-span-12 GenericItem_mck-c-generic-item__sGwKL"><div data-component="mdc-c-content-block" class="mdc-c-content-block___7p6Lu_2734c4f mdc-u-grid-gutter-xs GenericItem_mck-c-generic-item__content__gq1m0"><div data-component="mdc-c-content-block" class="mdc-c-content-block___7p6Lu_2734c4f"><h1 data-component="mdc-c-heading" class="mdc-c-heading___0fM1W_2734c4f mdc-u-ts-1"><div>Automotive & Assembly</div></h1><div data-component="mdc-c-description" class="mdc-c-description___SrnQP_2734c4f mdc-u-ts-7"><div class="mck-u-links-inline mck-c-generic-item__description"><a href="/about-us/overview/sustainable-and-inclusive-growth">Accelerating sustainable and inclusive growth</a></div></div><div data-component="mdc-c-link-container" class="mdc-c-link-container___xefGu_2734c4f mdc-c-link-container--align-left mdc-c-link-container--display-column___X0HDD_2734c4f mdc-u-grid-gutter-lg"><a data-component="mdc-c-link" href="/industries/automotive-and-assembly/how-we-help-clients/about-this-practice" class="mdc-c-link-cta___NBQVi_2734c4f" aria-label=""><span class="mdc-c-link__label___Pfqtd_2734c4f">Learn more</span><span data-component="mdc-c-icon" class="mdc-c-icon___oi7ef_2734c4f mck-link-arrow-right-icon"></span></a></div></div></div></div></div></div></div></div></div></div></div></div></div><div class="mck-o-container mck-o-container__area-c"><div class="mck-o-container--wrapped mck-o-container--mobile-spacing"><div class="mdc-u-grid mdc-u-grid-col-1 mdc-u-grid-gutter-xxs mck-o-container-universal-body"><div data-component="mdc-c-module-wrapper" data-module-theme="light" data-module-background="white" data-module-category="StandalonePromo" data-module-gradient-position="top-right" class="ThreeUpLinkList_mck-c-3ull__F0W5g mck-c-module-wrapper"><div class="mck-o-container"><div class="UpModule_mck-c-up__irSw8"><div class="UpModule_mck-c-up__header__OR_Vx"><h2 data-component="mdc-c-heading" class="mdc-c-heading___0fM1W_2734c4f mdc-c-heading--title___5qyOB_2734c4f mdc-c-heading--border___K8dj3_2734c4f UpModule_mdc-c-heading--title__4XbMT"><div>How we help clients</div></h2></div><div class="mck-c-up__content mdc-u-grid mdc-u-grid-col-sm-1 mdc-u-grid-gutter-xl mdc-u-grid--align-start"><ul class="LinkListItems_mck-c-ll-items__list__LSn64"><li><a data-component="mdc-c-link" href="/industries/automotive-and-assembly/how-we-help-clients/automotive-oems" class="mdc-c-link___lBbY1_2734c4f"><span data-component="mdc-c-icon" class="mdc-c-icon___oi7ef_2734c4f mdc-c-icon--size-xs___g8-q5_2734c4f mck-arrow-right-icon"></span><span class="mdc-c-link__label___Pfqtd_2734c4f">Automotive OEMs</span></a></li><li><a data-component="mdc-c-link" href="/industries/automotive-and-assembly/how-we-help-clients/automotive-suppliers" class="mdc-c-link___lBbY1_2734c4f"><span data-component="mdc-c-icon" class="mdc-c-icon___oi7ef_2734c4f mdc-c-icon--size-xs___g8-q5_2734c4f mck-arrow-right-icon"></span><span class="mdc-c-link__label___Pfqtd_2734c4f">Automotive suppliers</span></a></li><li><a data-component="mdc-c-link" href="/industries/automotive-and-assembly/how-we-help-clients/commercial-vehicles" class="mdc-c-link___lBbY1_2734c4f"><span data-component="mdc-c-icon" class="mdc-c-icon___oi7ef_2734c4f mdc-c-icon--size-xs___g8-q5_2734c4f mck-arrow-right-icon"></span><span class="mdc-c-link__label___Pfqtd_2734c4f">Commercial vehicles</span></a></li><li><a data-component="mdc-c-link" href="/industries/automotive-and-assembly/how-we-help-clients/emerging-markets" class="mdc-c-link___lBbY1_2734c4f"><span data-component="mdc-c-icon" class="mdc-c-icon___oi7ef_2734c4f mdc-c-icon--size-xs___g8-q5_2734c4f mck-arrow-right-icon"></span><span class="mdc-c-link__label___Pfqtd_2734c4f">Emerging markets</span></a></li><li><a data-component="mdc-c-link" href="/industries/automotive-and-assembly/how-we-help-clients/machinery" class="mdc-c-link___lBbY1_2734c4f"><span data-component="mdc-c-icon" class="mdc-c-icon___oi7ef_2734c4f mdc-c-icon--size-xs___g8-q5_2734c4f mck-arrow-right-icon"></span><span class="mdc-c-link__label___Pfqtd_2734c4f">Machinery</span></a></li><li><a data-component="mdc-c-link" href="/industries/automotive-and-assembly/how-we-help-clients/mobility-finance" class="mdc-c-link___lBbY1_2734c4f"><span data-component="mdc-c-icon" class="mdc-c-icon___oi7ef_2734c4f mdc-c-icon--size-xs___g8-q5_2734c4f mck-arrow-right-icon"></span><span class="mdc-c-link__label___Pfqtd_2734c4f">Mobility Finance</span></a></li></ul></div><div class="mck-c-up__footer"></div></div></div></div><div data-component="mdc-c-module-wrapper" data-module-theme="light" data-module-background="white" data-module-category="StandalonePromo" data-module-gradient-position="top-right" class="mck-c-module-wrapper" data-module-name="one-up-medium"><div class="mck-o-container"><div class="UpModule_mck-c-up__irSw8"><div class="mck-c-up__content mdc-u-grid mdc-u-grid-col-sm-1 mdc-u-grid-gutter-xl mdc-u-grid--align-start"><div class="mdc-u-grid mdc-u-grid-gutter-xl mdc-u-grid-col-sm-1 mdc-u-grid--align-start GenericItem_mck-c-generic-item__sGwKL GenericItem_mck-c-generic-item--with-hover-effect__hmVy2 GenericItem_mck-c-generic-item--1by1__6krte"><div class="GenericItem_mck-c-generic-item__image__F_tIc"><a data-component="mdc-c-link" href="/features/mckinsey-center-for-future-mobility/overview" class="mdc-c-link___lBbY1_2734c4f"><picture data-component="mdc-c-picture"><img alt="McKinsey Center for Future Mobility庐" src="/~/media/mckinsey/features/mckinsey%20center%20for%20future%20mobility/overview/mcfm-overview-thumbnail_1536x1536.jpg?cq=50&mw=767&car=16:9&cpy=Center" loading="lazy"/></picture></a></div><div data-component="mdc-c-content-block" class="mdc-c-content-block___7p6Lu_2734c4f mdc-u-grid-gutter-xs GenericItem_mck-c-generic-item__content__gq1m0"><div data-component="mdc-c-content-block" class="mdc-c-content-block___7p6Lu_2734c4f"><h2 data-component="mdc-c-heading" class="mdc-c-heading___0fM1W_2734c4f"><a data-component="mdc-c-link" href="/features/mckinsey-center-for-future-mobility/overview" class="mdc-c-link-heading___Zggl8_2734c4f mdc-c-link-heading--with-icon___ssPll_2734c4f mdc-c-link___lBbY1_2734c4f"><span>McKinsey Center for Future Mobility</span></a><span data-component="mdc-c-icon" class="mdc-c-icon___oi7ef_2734c4f mck-arrow-right-fat-icon mdc-u-ts-6 mdc-c-heading__icon___TbFKK_2734c4f"></span></h2><div data-component="mdc-c-description" class="mdc-c-description___SrnQP_2734c4f mdc-u-ts-7"><div class="mck-u-links-inline mck-c-generic-item__description">The McKinsey Center for Future Mobility brings together cross-functional expertise to deliver leading-edge insight to help shape the future of mobility-related industries and the public sector. We are passionate and curious about the emerging opportunities in mobility.</div></div></div></div></div></div></div></div></div><div data-component="mdc-c-module-wrapper" data-module-theme="light" data-module-background="white" data-module-category="StandalonePromo" data-module-gradient-position="top-right" class="mck-c-three-up-circle mck-c-module-wrapper"><div class="mck-o-container"><div class="UpModule_mck-c-up__irSw8"><div class="UpModule_mck-c-up__header__OR_Vx"><h2 data-component="mdc-c-heading" class="mdc-c-heading___0fM1W_2734c4f mdc-c-heading--title___5qyOB_2734c4f mdc-c-heading--border___K8dj3_2734c4f UpModule_mdc-c-heading--title__4XbMT"><div>Our People</div></h2></div><div class="mck-c-up__content mdc-u-grid mdc-u-grid-col-sm-1 mdc-u-grid-gutter-xl mdc-u-grid--align-start ThreeUpCircle_mck-c-three-up-circle__generic-item-wrapper__WIJxr mdc-u-grid-col-sm-1"><div class="mdc-u-grid mdc-u-grid-gutter-lg mdc-u-grid-col-sm-1 mdc-u-grid--align-start ThreeUpCircle_mck-c-three-up-circle__generic-item__s6Lcu GenericItem_mck-c-generic-item__sGwKL GenericItem_mck-c-generic-item--with-hover-effect__hmVy2 GenericItem_mck-c-generic-item--1by4__vpFeq"><div class="GenericItem_mck-c-generic-item__image__F_tIc"><div data-component="mdc-c-avatar" class="mdc-c-avatar-1f58f04a-fb2c-4edb-a9e9-fb2614639eb2 mdc-c-avatar___kVSTP_2734c4f mdc-c-avatar--image___levct_2734c4f mdc-c-avatar--size-3"><style> .mdc-c-avatar-1f58f04a-fb2c-4edb-a9e9-fb2614639eb2 { --mdc-avatar-size: 128px; } @container (max-width: 480px){ .mdc-c-avatar-1f58f04a-fb2c-4edb-a9e9-fb2614639eb2 { --mdc-avatar-size: 64px; } } @container (min-width: 768px){ .mdc-c-avatar-1f58f04a-fb2c-4edb-a9e9-fb2614639eb2 { --mdc-avatar-size: 96px; } } @container (min-width: 1180px){ .mdc-c-avatar-1f58f04a-fb2c-4edb-a9e9-fb2614639eb2 { --mdc-avatar-size: 128px; } } </style><a href="/our-people/kevin-laczkowski" aria-label="Kevin Laczkowski"><img src="/~/media/mckinsey/our people/kevin laczkowski/kevin_laczkowski_3870_fc-mask_headshot_988x741.png?cq=50&mw=480&car=1:1&cpy=Center" alt=""/></a></div></div><div data-component="mdc-c-content-block" class="mdc-c-content-block___7p6Lu_2734c4f mdc-u-grid-gutter-xs GenericItem_mck-c-generic-item__content__gq1m0"><div data-component="mdc-c-content-block" class="mdc-c-content-block___7p6Lu_2734c4f mdc-u-grid-gutter-xxs"><h5 data-component="mdc-c-heading" class="mdc-c-heading___0fM1W_2734c4f"><a data-component="mdc-c-link" href="/our-people/kevin-laczkowski" class="mdc-c-link-heading___Zggl8_2734c4f mdc-c-link___lBbY1_2734c4f"><div>Kevin Laczkowski</div></a></h5><div data-component="mdc-c-description" class="mdc-c-description___SrnQP_2734c4f mdc-u-ts-8"><div class="mck-u-links-inline">Senior PartnerChicago</div></div><div data-component="mdc-c-description" class="mdc-c-description___SrnQP_2734c4f mdc-u-ts-8"><div class="mck-u-links-inline mck-c-generic-item__description">Global coleader of the Automotive & Assembly Practice and part of the senior leadership team for the firm鈥檚 Strategy & Corporate...</div></div></div></div></div><div class="mdc-u-grid mdc-u-grid-gutter-lg mdc-u-grid-col-sm-1 mdc-u-grid--align-start ThreeUpCircle_mck-c-three-up-circle__generic-item__s6Lcu GenericItem_mck-c-generic-item__sGwKL GenericItem_mck-c-generic-item--with-hover-effect__hmVy2 GenericItem_mck-c-generic-item--1by4__vpFeq"><div class="GenericItem_mck-c-generic-item__image__F_tIc"><div data-component="mdc-c-avatar" class="mdc-c-avatar-1ad3cbd4-03b9-4e21-8c6b-60e29bd55f5a mdc-c-avatar___kVSTP_2734c4f mdc-c-avatar--image___levct_2734c4f mdc-c-avatar--size-3"><style> .mdc-c-avatar-1ad3cbd4-03b9-4e21-8c6b-60e29bd55f5a { --mdc-avatar-size: 128px; } @container (max-width: 480px){ .mdc-c-avatar-1ad3cbd4-03b9-4e21-8c6b-60e29bd55f5a { --mdc-avatar-size: 64px; } } @container (min-width: 768px){ .mdc-c-avatar-1ad3cbd4-03b9-4e21-8c6b-60e29bd55f5a { --mdc-avatar-size: 96px; } } @container (min-width: 1180px){ .mdc-c-avatar-1ad3cbd4-03b9-4e21-8c6b-60e29bd55f5a { --mdc-avatar-size: 128px; } } </style><a href="/our-people/ruth-heuss" aria-label="Dr. Ruth Heuss"><img src="/~/media/mckinsey/our people/ruth heuss/ruth-heuss_profile_1536x1152.jpg?cq=50&mw=480&car=1:1&cpy=Center" alt=""/></a></div></div><div data-component="mdc-c-content-block" class="mdc-c-content-block___7p6Lu_2734c4f mdc-u-grid-gutter-xs GenericItem_mck-c-generic-item__content__gq1m0"><div data-component="mdc-c-content-block" class="mdc-c-content-block___7p6Lu_2734c4f mdc-u-grid-gutter-xxs"><h5 data-component="mdc-c-heading" class="mdc-c-heading___0fM1W_2734c4f"><a data-component="mdc-c-link" href="/our-people/ruth-heuss" class="mdc-c-link-heading___Zggl8_2734c4f mdc-c-link___lBbY1_2734c4f"><div>Dr. Ruth Heuss</div></a></h5><div data-component="mdc-c-description" class="mdc-c-description___SrnQP_2734c4f mdc-u-ts-8"><div class="mck-u-links-inline">Senior PartnerBerlin</div></div><div data-component="mdc-c-description" class="mdc-c-description___SrnQP_2734c4f mdc-u-ts-8"><div class="mck-u-links-inline mck-c-generic-item__description">Co-leads McKinsey鈥檚 Operations Practice globally, and serves companies in the automotive and machinery industries on future mobility,...</div></div></div></div></div><div class="mdc-u-grid mdc-u-grid-gutter-lg mdc-u-grid-col-sm-1 mdc-u-grid--align-start ThreeUpCircle_mck-c-three-up-circle__generic-item__s6Lcu GenericItem_mck-c-generic-item__sGwKL GenericItem_mck-c-generic-item--with-hover-effect__hmVy2 GenericItem_mck-c-generic-item--1by4__vpFeq"><div class="GenericItem_mck-c-generic-item__image__F_tIc"><div data-component="mdc-c-avatar" class="mdc-c-avatar-f03ada5b-b10f-41b6-89f1-d11a68f9d57e mdc-c-avatar___kVSTP_2734c4f mdc-c-avatar--image___levct_2734c4f mdc-c-avatar--size-3"><style> .mdc-c-avatar-f03ada5b-b10f-41b6-89f1-d11a68f9d57e { --mdc-avatar-size: 128px; } @container (max-width: 480px){ .mdc-c-avatar-f03ada5b-b10f-41b6-89f1-d11a68f9d57e { --mdc-avatar-size: 64px; } } @container (min-width: 768px){ .mdc-c-avatar-f03ada5b-b10f-41b6-89f1-d11a68f9d57e { --mdc-avatar-size: 96px; } } @container (min-width: 1180px){ .mdc-c-avatar-f03ada5b-b10f-41b6-89f1-d11a68f9d57e { --mdc-avatar-size: 128px; } } </style><a href="/our-people/shivanshu-gupta" aria-label="Shivanshu Gupta"><img src="/~/media/mckinsey/our people/shivanshu gupta/shivanshu gupta_thumbnail_img.jpg?cq=50&mw=480&car=1:1&cpy=Center" alt=""/></a></div></div><div data-component="mdc-c-content-block" class="mdc-c-content-block___7p6Lu_2734c4f mdc-u-grid-gutter-xs GenericItem_mck-c-generic-item__content__gq1m0"><div data-component="mdc-c-content-block" class="mdc-c-content-block___7p6Lu_2734c4f mdc-u-grid-gutter-xxs"><h5 data-component="mdc-c-heading" class="mdc-c-heading___0fM1W_2734c4f"><a data-component="mdc-c-link" href="/our-people/shivanshu-gupta" class="mdc-c-link-heading___Zggl8_2734c4f mdc-c-link___lBbY1_2734c4f"><div>Shivanshu Gupta</div></a></h5><div data-component="mdc-c-description" class="mdc-c-description___SrnQP_2734c4f mdc-u-ts-8"><div class="mck-u-links-inline">Senior PartnerBengaluru</div></div><div data-component="mdc-c-description" class="mdc-c-description___SrnQP_2734c4f mdc-u-ts-8"><div class="mck-u-links-inline mck-c-generic-item__description">Leads McKinsey鈥檚 Advanced Industries in India, and is a leader in our global Operations and Advanced Industries Practices</div></div></div></div></div></div><div class="mck-c-up__footer"><div data-component="mdc-c-link-container" class="mdc-c-link-container___xefGu_2734c4f"><a data-component="mdc-c-link" href="/industries/automotive-and-assembly/our-people" class="mdc-c-link-cta___NBQVi_2734c4f" aria-label=""><span class="mdc-c-link__label___Pfqtd_2734c4f">More people</span><span data-component="mdc-c-icon" class="mdc-c-icon___oi7ef_2734c4f mck-link-arrow-right-icon"></span></a></div></div></div></div></div><div data-component="mdc-c-module-wrapper" data-module-theme="light" data-module-background="white" data-module-category="StandalonePromo" data-module-gradient-position="top-right" class="mck-c-module-wrapper" data-module-name="one-up-medium"><div class="mck-o-container"><div class="UpModule_mck-c-up__irSw8"><div class="UpModule_mck-c-up__header__OR_Vx"><h2 data-component="mdc-c-heading" class="mdc-c-heading___0fM1W_2734c4f mdc-c-heading--title___5qyOB_2734c4f mdc-c-heading--border___K8dj3_2734c4f UpModule_mdc-c-heading--title__4XbMT"><div> </div></h2></div><div class="mck-c-up__content mdc-u-grid mdc-u-grid-col-sm-1 mdc-u-grid-gutter-xl mdc-u-grid--align-start"><div class="mdc-u-grid mdc-u-grid-gutter-xl mdc-u-grid-col-sm-1 mdc-u-grid--align-start GenericItem_mck-c-generic-item__sGwKL GenericItem_mck-c-generic-item--1by1__6krte"><div class="GenericItem_mck-c-generic-item__image__F_tIc"><picture data-component="mdc-c-picture"><img alt="Move from plans to progress." src="/~/media/mckinsey/business%20functions/sustainability/how%20we%20help%20clients/sustainability-campaign_promo-thumb_1536x1536.jpg?cq=50&mw=767&car=16:9&cpy=Center" loading="lazy"/></picture></div><div data-component="mdc-c-content-block" class="mdc-c-content-block___7p6Lu_2734c4f mdc-u-grid-gutter-xs GenericItem_mck-c-generic-item__content__gq1m0"><div data-component="mdc-c-content-block" class="mdc-c-content-block___7p6Lu_2734c4f"><h2 data-component="mdc-c-heading" class="mdc-c-heading___0fM1W_2734c4f"><span>Move from plans to progress.</span></h2><div data-component="mdc-c-description" class="mdc-c-description___SrnQP_2734c4f mdc-u-ts-7"><div class="mck-u-links-inline mck-c-generic-item__description">Sustainability matters. Together we鈥檒l make it real.</div></div><div data-component="mdc-c-link-container" class="mdc-c-link-container___xefGu_2734c4f mdc-c-link-container--align-left"><a data-component="mdc-c-link" href="https://www.mckinsey.com/capabilities/sustainability/how-we-help-clients/?cid=susti24-ste-crk-mbm-m01-other-glb-web" class="mdc-c-link-cta___NBQVi_2734c4f" aria-label=""><span class="mdc-c-link__label___Pfqtd_2734c4f">Get started</span><span data-component="mdc-c-icon" class="mdc-c-icon___oi7ef_2734c4f mck-link-arrow-right-icon"></span></a></div></div></div></div></div></div></div></div><div data-component="mdc-c-module-wrapper" data-module-theme="light" data-module-background="white" data-module-category="StandalonePromo" data-module-gradient-position="top-right" class="mck-c-module-wrapper"><div class="mck-o-container"><div class="UpModule_mck-c-up__irSw8"><div class="UpModule_mck-c-up__header__OR_Vx"><h2 data-component="mdc-c-heading" class="mdc-c-heading___0fM1W_2734c4f mdc-c-heading--title___5qyOB_2734c4f mdc-c-heading--border___K8dj3_2734c4f UpModule_mdc-c-heading--title__4XbMT"><div>Featured Insights</div></h2></div><div class="mck-c-up__content mdc-u-grid mdc-u-grid-col-sm-1 mdc-u-grid-gutter-xl mdc-u-grid--align-start"><div class="mdc-u-grid mdc-u-grid-gutter-lg mdc-u-grid-col-sm-1 mdc-u-grid--align-start GenericItem_mck-c-generic-item__sGwKL GenericItem_mck-c-generic-item--with-hover-effect__hmVy2 GenericItem_mck-c-generic-item--1by4__vpFeq"><div class="GenericItem_mck-c-generic-item__image__F_tIc"><a data-component="mdc-c-link" href="/industries/automotive-and-assembly/our-insights/inside-indian-consumers-embrace-of-electric-two-wheelers" class="mdc-c-link___lBbY1_2734c4f"><picture data-component="mdc-c-picture"><source media="(min-width: 768px)" srcSet="/~/media/mckinsey/industries/automotive%20and%20assembly/our%20insights/inside%20indian%20consumers%20embrace%20of%20electric%20two%20wheelers/gettyimages-1488143194-ca_thumb-1536x1536.jpg?cq=50&mw=767&car=16:9&cpy=Center"/><source media="(min-width: 1180px)" srcSet="/~/media/mckinsey/industries/automotive%20and%20assembly/our%20insights/inside%20indian%20consumers%20embrace%20of%20electric%20two%20wheelers/gettyimages-1488143194-ca_thumb-1536x1536.jpg?cq=50&mw=767&car=16:9&cpy=Center"/><img alt="Young Woman parking her electric scooter. - stock photo" src="/~/media/mckinsey/industries/automotive%20and%20assembly/our%20insights/inside%20indian%20consumers%20embrace%20of%20electric%20two%20wheelers/gettyimages-1488143194-ca_thumb-1536x1536.jpg?cq=50&mw=767&car=16:9&cpy=Center" loading="lazy"/></picture></a></div><div data-component="mdc-c-content-block" class="mdc-c-content-block___7p6Lu_2734c4f mdc-u-grid-gutter-xs GenericItem_mck-c-generic-item__content__gq1m0"><div class="mck-c-eyebrow mdc-u-ts-10"><span>Article</span></div><div data-component="mdc-c-content-block" class="mdc-c-content-block___7p6Lu_2734c4f"><h3 data-component="mdc-c-heading" class="mdc-c-heading___0fM1W_2734c4f mdc-u-ts-5"><a data-component="mdc-c-link" href="/industries/automotive-and-assembly/our-insights/inside-indian-consumers-embrace-of-electric-two-wheelers" class="mdc-c-link-heading___Zggl8_2734c4f mdc-c-link-heading--with-icon___ssPll_2734c4f mdc-c-link___lBbY1_2734c4f"><span>Inside Indian consumers’ embrace of electric two-wheelers</span></a><span data-component="mdc-c-icon" class="mdc-c-icon___oi7ef_2734c4f mck-arrow-right-fat-icon mdc-u-ts-8 mdc-c-heading__icon___TbFKK_2734c4f"></span></h3><div data-component="mdc-c-description" class="mdc-c-description___SrnQP_2734c4f mdc-u-ts-7"><span class="GenericItem_mck-c-generic-item__display-date__6Py5E"><time dateTime="2023-09-14T12:00:00Z">September 14, 2023</time> - </span><div class="mck-u-links-inline mck-c-generic-item__description GenericItem_mck-c-generic-item__description--with-date__KRltZ">Today’s consumers in India prefer electric two-wheelers due to availability of multiple product choices, reliable technology features, evolving consumer buying journeys, and flexible ownership models.</div></div></div></div></div><div class="mdc-u-grid mdc-u-grid-gutter-lg mdc-u-grid-col-sm-1 mdc-u-grid--align-start GenericItem_mck-c-generic-item__sGwKL GenericItem_mck-c-generic-item--with-hover-effect__hmVy2 GenericItem_mck-c-generic-item--1by4__vpFeq"><div class="GenericItem_mck-c-generic-item__image__F_tIc"><a data-component="mdc-c-link" href="/industries/automotive-and-assembly/our-insights/consumers-are-driving-the-transition-to-electric-cars-in-india" class="mdc-c-link___lBbY1_2734c4f"><picture data-component="mdc-c-picture"><source media="(min-width: 768px)" srcSet="/~/media/mckinsey/industries/automotive%20and%20assembly/our%20insights/consumers%20are%20driving%20the%20transition%20to%20electric%20cars%20in%20india/gettyimages-1362844587-ca-1536x1536.jpg?cq=50&mw=767&car=16:9&cpy=Center"/><source media="(min-width: 1180px)" srcSet="/~/media/mckinsey/industries/automotive%20and%20assembly/our%20insights/consumers%20are%20driving%20the%20transition%20to%20electric%20cars%20in%20india/gettyimages-1362844587-ca-1536x1536.jpg?cq=50&mw=767&car=16:9&cpy=Center"/><img alt="Mid adult woman charging her electric car at home - stock photo" src="/~/media/mckinsey/industries/automotive%20and%20assembly/our%20insights/consumers%20are%20driving%20the%20transition%20to%20electric%20cars%20in%20india/gettyimages-1362844587-ca-1536x1536.jpg?cq=50&mw=767&car=16:9&cpy=Center" loading="lazy"/></picture></a></div><div data-component="mdc-c-content-block" class="mdc-c-content-block___7p6Lu_2734c4f mdc-u-grid-gutter-xs GenericItem_mck-c-generic-item__content__gq1m0"><div class="mck-c-eyebrow mdc-u-ts-10"><span>Article</span></div><div data-component="mdc-c-content-block" class="mdc-c-content-block___7p6Lu_2734c4f"><h3 data-component="mdc-c-heading" class="mdc-c-heading___0fM1W_2734c4f mdc-u-ts-5"><a data-component="mdc-c-link" href="/industries/automotive-and-assembly/our-insights/consumers-are-driving-the-transition-to-electric-cars-in-india" class="mdc-c-link-heading___Zggl8_2734c4f mdc-c-link-heading--with-icon___ssPll_2734c4f mdc-c-link___lBbY1_2734c4f"><span>Consumers are driving the transition to electric cars in India</span></a><span data-component="mdc-c-icon" class="mdc-c-icon___oi7ef_2734c4f mck-arrow-right-fat-icon mdc-u-ts-8 mdc-c-heading__icon___TbFKK_2734c4f"></span></h3><div data-component="mdc-c-description" class="mdc-c-description___SrnQP_2734c4f mdc-u-ts-7"><span class="GenericItem_mck-c-generic-item__display-date__6Py5E"><time dateTime="2023-09-14T12:00:00Z">September 14, 2023</time> - </span><div class="mck-u-links-inline mck-c-generic-item__description GenericItem_mck-c-generic-item__description--with-date__KRltZ">As the transition to electric cars gains momentum in India, new consumer needs are emerging related to product features, charging, channel preferences, flexible ownership models, and more.</div></div></div></div></div><div class="mdc-u-grid mdc-u-grid-gutter-lg mdc-u-grid-col-sm-1 mdc-u-grid--align-start GenericItem_mck-c-generic-item__sGwKL GenericItem_mck-c-generic-item--with-hover-effect__hmVy2 GenericItem_mck-c-generic-item--1by4__vpFeq"><div class="GenericItem_mck-c-generic-item__image__F_tIc"><a data-component="mdc-c-link" href="/industries/automotive-and-assembly/our-insights/a-road-map-for-europes-automotive-industry" class="mdc-c-link___lBbY1_2734c4f"><picture data-component="mdc-c-picture"><source media="(min-width: 768px)" srcSet="/~/media/mckinsey/industries/automotive%20and%20assembly/our%20insights/a%20road%20map%20for%20europes%20automotive%20industry/gettyimages-170131302-ca-1536x1536.jpg?cq=50&mw=767&car=16:9&cpy=Center"/><source media="(min-width: 1180px)" srcSet="/~/media/mckinsey/industries/automotive%20and%20assembly/our%20insights/a%20road%20map%20for%20europes%20automotive%20industry/gettyimages-170131302-ca-1536x1536.jpg?cq=50&mw=767&car=16:9&cpy=Center"/><img alt="Madrid, Gran Via at Dusk - stock photo" src="/~/media/mckinsey/industries/automotive%20and%20assembly/our%20insights/a%20road%20map%20for%20europes%20automotive%20industry/gettyimages-170131302-ca-1536x1536.jpg?cq=50&mw=767&car=16:9&cpy=Center" loading="lazy"/></picture></a></div><div data-component="mdc-c-content-block" class="mdc-c-content-block___7p6Lu_2734c4f mdc-u-grid-gutter-xs GenericItem_mck-c-generic-item__content__gq1m0"><div class="mck-c-eyebrow mdc-u-ts-10"><span>Article</span></div><div data-component="mdc-c-content-block" class="mdc-c-content-block___7p6Lu_2734c4f"><h3 data-component="mdc-c-heading" class="mdc-c-heading___0fM1W_2734c4f mdc-u-ts-5"><a data-component="mdc-c-link" href="/industries/automotive-and-assembly/our-insights/a-road-map-for-europes-automotive-industry" class="mdc-c-link-heading___Zggl8_2734c4f mdc-c-link-heading--with-icon___ssPll_2734c4f mdc-c-link___lBbY1_2734c4f"><span>A road map for Europe’s automotive industry</span></a><span data-component="mdc-c-icon" class="mdc-c-icon___oi7ef_2734c4f mck-arrow-right-fat-icon mdc-u-ts-8 mdc-c-heading__icon___TbFKK_2734c4f"></span></h3><div data-component="mdc-c-description" class="mdc-c-description___SrnQP_2734c4f mdc-u-ts-7"><span class="GenericItem_mck-c-generic-item__display-date__6Py5E"><time dateTime="2023-08-31T12:00:00Z">August 31, 2023</time> - </span><div class="mck-u-links-inline mck-c-generic-item__description GenericItem_mck-c-generic-item__description--with-date__KRltZ">Keeping Europe’s automotive industry competitive requires not just a refined focus on existing strengths but also an acceleration of existing efforts.</div></div></div></div></div><div class="mdc-u-grid mdc-u-grid-gutter-lg mdc-u-grid-col-sm-1 mdc-u-grid--align-start GenericItem_mck-c-generic-item__sGwKL GenericItem_mck-c-generic-item--with-hover-effect__hmVy2 GenericItem_mck-c-generic-item--1by4__vpFeq"><div class="GenericItem_mck-c-generic-item__image__F_tIc"><a data-component="mdc-c-link" href="/industries/automotive-and-assembly/our-insights/the-real-global-ev-buzz-comes-on-two-wheels" class="mdc-c-link___lBbY1_2734c4f"><picture data-component="mdc-c-picture"><source media="(min-width: 768px)" srcSet="/~/media/mckinsey/industries/automotive%20and%20assembly/our%20insights/the%20real%20global%20ev%20buzz%20comes%20on%20two%20wheels/the-real-global-ev-buzz-171577955-thumb-1536x1536.jpg?cq=50&mw=767&car=16:9&cpy=Center"/><source media="(min-width: 1180px)" srcSet="/~/media/mckinsey/industries/automotive%20and%20assembly/our%20insights/the%20real%20global%20ev%20buzz%20comes%20on%20two%20wheels/the-real-global-ev-buzz-171577955-thumb-1536x1536.jpg?cq=50&mw=767&car=16:9&cpy=Center"/><img alt="A row of motor scooters standing on the street" src="/~/media/mckinsey/industries/automotive%20and%20assembly/our%20insights/the%20real%20global%20ev%20buzz%20comes%20on%20two%20wheels/the-real-global-ev-buzz-171577955-thumb-1536x1536.jpg?cq=50&mw=767&car=16:9&cpy=Center" loading="lazy"/></picture></a></div><div data-component="mdc-c-content-block" class="mdc-c-content-block___7p6Lu_2734c4f mdc-u-grid-gutter-xs GenericItem_mck-c-generic-item__content__gq1m0"><div class="mck-c-eyebrow mdc-u-ts-10"><span>Article</span></div><div data-component="mdc-c-content-block" class="mdc-c-content-block___7p6Lu_2734c4f"><h3 data-component="mdc-c-heading" class="mdc-c-heading___0fM1W_2734c4f mdc-u-ts-5"><a data-component="mdc-c-link" href="/industries/automotive-and-assembly/our-insights/the-real-global-ev-buzz-comes-on-two-wheels" class="mdc-c-link-heading___Zggl8_2734c4f mdc-c-link-heading--with-icon___ssPll_2734c4f mdc-c-link___lBbY1_2734c4f"><span>The real global EV buzz comes on two wheels</span></a><span data-component="mdc-c-icon" class="mdc-c-icon___oi7ef_2734c4f mck-arrow-right-fat-icon mdc-u-ts-8 mdc-c-heading__icon___TbFKK_2734c4f"></span></h3><div data-component="mdc-c-description" class="mdc-c-description___SrnQP_2734c4f mdc-u-ts-7"><span class="GenericItem_mck-c-generic-item__display-date__6Py5E"><time dateTime="2023-08-17T12:00:00Z">August 17, 2023</time> - </span><div class="mck-u-links-inline mck-c-generic-item__description GenericItem_mck-c-generic-item__description--with-date__KRltZ">While making strong inroads among passenger cars and trucks, electric-vehicle technology is also transforming the two-wheeled world.</div></div></div></div></div></div><div class="mck-c-up__footer"><div data-component="mdc-c-link-container" class="mdc-c-link-container___xefGu_2734c4f"><a data-component="mdc-c-link" href="/industries/automotive-and-assembly/our-insights" class="mdc-c-link-cta___NBQVi_2734c4f" aria-label=""><span class="mdc-c-link__label___Pfqtd_2734c4f">See all insights</span><span data-component="mdc-c-icon" class="mdc-c-icon___oi7ef_2734c4f mck-link-arrow-right-icon"></span></a></div></div></div></div></div><div data-component="mdc-c-module-wrapper" data-module-theme="light" data-module-background="white" data-module-category="StandalonePromo" data-module-gradient-position="top-right" class="ThreeUpLinkList_mck-c-3ull__F0W5g mck-c-module-wrapper"><div class="mck-o-container"><div class="UpModule_mck-c-up__irSw8"><div class="UpModule_mck-c-up__header__OR_Vx"><h2 data-component="mdc-c-heading" class="mdc-c-heading___0fM1W_2734c4f mdc-c-heading--title___5qyOB_2734c4f mdc-c-heading--border___K8dj3_2734c4f UpModule_mdc-c-heading--title__4XbMT"><div>Keep Exploring</div></h2></div><div class="mck-c-up__content mdc-u-grid mdc-u-grid-col-sm-1 mdc-u-grid-gutter-xl mdc-u-grid--align-start"><ul class="LinkListItems_mck-c-ll-items__list__LSn64"><li><a data-component="mdc-c-link" href="/industries/aerospace-and-defense/how-we-help-clients" class="mdc-c-link___lBbY1_2734c4f"><span data-component="mdc-c-icon" class="mdc-c-icon___oi7ef_2734c4f mdc-c-icon--size-xs___g8-q5_2734c4f mck-arrow-right-icon"></span><span class="mdc-c-link__label___Pfqtd_2734c4f">Aerospace & Defense</span></a></li><li><a data-component="mdc-c-link" href="/capabilities/sustainability/how-we-help-clients/battery-accelerator-team" class="mdc-c-link___lBbY1_2734c4f"><span data-component="mdc-c-icon" class="mdc-c-icon___oi7ef_2734c4f mdc-c-icon--size-xs___g8-q5_2734c4f mck-arrow-right-icon"></span><span class="mdc-c-link__label___Pfqtd_2734c4f">Batteries and energy storage</span></a></li><li><a data-component="mdc-c-link" href="/industries/industrials-and-electronics/how-we-help-clients/distribution" class="mdc-c-link___lBbY1_2734c4f"><span data-component="mdc-c-icon" class="mdc-c-icon___oi7ef_2734c4f mdc-c-icon--size-xs___g8-q5_2734c4f mck-arrow-right-icon"></span><span class="mdc-c-link__label___Pfqtd_2734c4f">Industrial Distribution</span></a></li><li><a data-component="mdc-c-link" href="/industries/industrials-and-electronics/how-we-help-clients" class="mdc-c-link___lBbY1_2734c4f"><span data-component="mdc-c-icon" class="mdc-c-icon___oi7ef_2734c4f mdc-c-icon--size-xs___g8-q5_2734c4f mck-arrow-right-icon"></span><span class="mdc-c-link__label___Pfqtd_2734c4f">Industrials & Electronics</span></a></li><li><a data-component="mdc-c-link" href="/industries/semiconductors/how-we-help-clients" class="mdc-c-link___lBbY1_2734c4f"><span data-component="mdc-c-icon" class="mdc-c-icon___oi7ef_2734c4f mdc-c-icon--size-xs___g8-q5_2734c4f mck-arrow-right-icon"></span><span class="mdc-c-link__label___Pfqtd_2734c4f">Semiconductors</span></a></li><li><a data-component="mdc-c-link" href="/capabilities/sustainability/how-we-help-clients/sustainable-materials-hub" class="mdc-c-link___lBbY1_2734c4f"><span data-component="mdc-c-icon" class="mdc-c-icon___oi7ef_2734c4f mdc-c-icon--size-xs___g8-q5_2734c4f mck-arrow-right-icon"></span><span class="mdc-c-link__label___Pfqtd_2734c4f">Sustainable Materials Hub</span></a></li></ul></div><div class="mck-c-up__footer"></div></div></div></div><div data-component="mdc-c-module-wrapper" data-module-theme="light" data-module-background="lightest-grey" data-module-category="StandalonePromo" data-module-gradient-position="top-right" class="PromoBar_mck-c-promo-bar__tebi0 mck-o-edge-to-edge mck-c-module-wrapper" data-module-name="promo-bar"><div class="mck-o-container"><div class="UpModule_mck-c-up__irSw8 mck-o-container--wrapped mck-o-container--mobile-spacing"><div class="mdc-u-grid mdc-u-grid-col-lg-12 mdc-u-grid-col-md-12 mdc-u-grid-col-sm-12"><div class="mdc-u-grid-col-lg-span-9 mdc-u-grid-col-md-span-8 mdc-u-grid-col-sm-span-12"><div class="mdc-u-grid mdc-u-grid-gutter-lg mdc-u-grid-col-sm-1 mdc-u-grid--align-start GenericItem_mck-c-generic-item__sGwKL"><div data-component="mdc-c-content-block" class="mdc-c-content-block___7p6Lu_2734c4f mdc-u-grid-gutter-xs GenericItem_mck-c-generic-item__content__gq1m0"><div data-component="mdc-c-content-block" class="mdc-c-content-block___7p6Lu_2734c4f"><h2 data-component="mdc-c-heading" class="mdc-c-heading___0fM1W_2734c4f mdc-u-ts-4"><div>Connect with our Automotive & Assembly Practice</div></h2></div></div></div></div><div class="PromoBar_mck-c-promo-bar__section-cta-wrapper__5UayI mdc-u-grid-col-lg-span-3 mdc-u-grid-col-md-span-4 mdc-u-grid-col-sm-span-12"><div class="mck-c-up__footer"><div data-component="mdc-c-link-container" class="mdc-c-link-container___xefGu_2734c4f PromoBar_mck-c-promo-bar__section-cta-container__TZKYO"><a data-component="mdc-c-link" href="/industries/automotive-and-assembly/contact-us" class="mdc-c-button___U4iY2_2734c4f mdc-c-button--primary___Ed-lT_2734c4f mdc-c-button--size-large___jwpUy_2734c4f" aria-label=""><span data-component="mdc-c-icon" class="mdc-c-icon___oi7ef_2734c4f mck-email-icon"></span><span class="mdc-c-link__label___Pfqtd_2734c4f">Contact Us</span></a></div></div></div></div></div></div></div></div></div></div></main></div><script id="__NEXT_DATA__" type="application/json">{"props":{"pageProps":{"locale":"en","dictionary":{},"sitecoreContext":{"route":{"name":"How We Help Clients","displayName":"How We Help Clients","fields":null,"databaseName":"web","deviceId":"fe5d7fdf-89c0-4d99-9aa3-b5fbd009c9f3","itemId":"8925231b-d08b-4e56-b2bb-047cae38a96d","itemLanguage":"en","itemVersion":4,"layoutId":"ae753eb4-a035-40b4-83bf-4b4438df6742","templateId":"85ff0530-7883-480f-9a4c-82123f72ffd8","templateName":"Universal Base JSS","placeholders":{"jss-main":[{"uid":"18acb685-acc2-43e6-ae42-aaba930ff664","componentName":"BaseTemplate","dataSource":"","fields":{"data":{"baseTemplate":{"name":"How We Help Clients","id":"8925231BD08B4E56B2BB047CAE38A96D","displayName":"How We Help Clients","title":{"jsonValue":{"value":"How We Help Clients"}},"pageVerificationCodes":{"value":""},"sEOTitle":{"value":"Automotive \u0026amp; Assembly consulting | McKinsey \u0026amp; Company"},"pageSubheader":{"value":""},"Body":{"value":"\u003ca class=\"-arrow\" href=\"/industries/automotive-and-assembly/how-we-help-clients/about-this-practice\"\u003eMore about this practice\u003c/a\u003e"},"addTitleDivider":{"value":""},"standardImage":{"src":"/~/media/mckinsey/industries/technology media and telecommunications/high tech/our insights/working with us/auto_thumb-blue_803462272_1536x1536.jpg","alt":"","height":1536,"width":1536,"Description":""},"displayDate":{"jsonValue":{"value":"0001-01-01T00:00:00Z"}},"description":{"jsonValue":{"value":"\u003cp\u003eLearn how we help automotive manufacturers, suppliers and distributors, machinery OEMs, and industrial conglomerates with their digital, strategy, organization, and operational challenges.\u003c/p\u003e\n\n\u003cp\u003eFind out how we help automotive companies鈥攊n both mature and emerging markets鈥攄efine their core strategies, improve operations, innovate and leverage digital technologies, and find new markets.\u003c/p\u003e"}},"sEODescription":{"value":"We help automotive manufacturers, suppliers, distributors, machinery OEMs and industrial conglomerates with their digital, strategy, organization, and operational challenges"},"uniqueLogo":{"jsonValue":null},"isMinisiteParent":{"value":false},"contactPage":{"value":false},"hideFromNav":{"value":false},"transparentNavBackground":{"value":false},"navigationTitle":{"value":""},"contentType":{"jsonValue":{"name":"Industries Overview","displayName":"Industries Overview","id":"{865B5755-08C8-487B-800C-848895981E10}","fields":{}}},"hideFromSearchEngines":{"boolValue":false},"hideStickySubscriptionBar":{"value":false},"ancestors":[{"id":"4EA91AAAAFFE43BD8565C0154B4EC7D4","pageTitle":"Automotive and Assembly","displayName":"Automotive \u0026 Assembly"},{"id":"819BA13074D543B5914080CC2BFAB9E8","pageTitle":"Industries","displayName":"Industries","index":1},{"id":"367E40410C4A4A6D99D77D83F5A73EA7","pageTitle":"Home","displayName":"Home"},{"id":"258857D050FA4C3E8C1155EDFF84A992","pageTitle":"McKinsey","displayName":"McKinsey"},{"id":"0DE95AE441AB4D019EB067441B7C2450","pageTitle":"content","displayName":"Content"},{"id":"11111111111111111111111111111111","pageTitle":"sitecore","displayName":"sitecore"}],"selectedModalSubscriptions":null}}},"placeholders":{"area-c":[{"uid":"ffa0c94e-2579-4950-8da0-f2f2dc051205","componentName":"ThreeUpLinkList","dataSource":"{ED6E6C89-A956-403F-AF2E-A48198DCC8DE}","params":{"Background Color":"{\"Value\":{\"value\":\"white\"},\"Key\":{\"value\":\"White\"}}","Gradient Direction":"{\"Value\":{\"value\":\"top-right\"},\"Key\":{\"value\":\"Top Right\"}}"},"fields":{"data":{"datasource":{"sectionTitle":{"jsonValue":{"value":"How we help clients"}},"sectionHeader":{"jsonValue":{"value":""}},"sectionDek":{"jsonValue":{"value":""}},"readMoreLink":{"jsonValue":{"value":{"href":""}}},"selectItems":{"jsonValue":{"value":[{"LinkType":"internal","Title":"","Text":"Automotive OEMs","Url":"/industries/automotive-and-assembly/how-we-help-clients/automotive-oems","Target":"","CssClass":"","QueryString":"","Anchor":"","LinkTitle":"Automotive OEMs"},{"LinkType":"internal","Title":"","Text":"Automotive suppliers","Url":"/industries/automotive-and-assembly/how-we-help-clients/automotive-suppliers","Target":"","CssClass":"","QueryString":"","Anchor":"","LinkTitle":"Automotive Suppliers"},{"LinkType":"internal","Title":"","Text":"Commercial vehicles","Url":"/industries/automotive-and-assembly/how-we-help-clients/commercial-vehicles","Target":"","CssClass":"","QueryString":"","Anchor":"","LinkTitle":"Commercial Vehicles"},{"LinkType":"internal","Title":"","Text":"Emerging markets","Url":"/industries/automotive-and-assembly/how-we-help-clients/emerging-markets","Target":"","CssClass":"","QueryString":"","Anchor":"","LinkTitle":"Emerging Markets"},{"LinkType":"internal","Title":"","Text":"Machinery","Url":"/industries/automotive-and-assembly/how-we-help-clients/machinery","Target":"","CssClass":"","QueryString":"","Anchor":"","LinkTitle":"Machinery"},{"LinkType":"internal","Title":"","Text":"Mobility Finance","Url":"/industries/automotive-and-assembly/how-we-help-clients/mobility-finance","Target":"","CssClass":"","QueryString":"","Anchor":"","LinkTitle":"Mobility Finance"}]}}}}}},{"uid":"d1763dd4-03a6-453d-8790-05e5994a4c8f","componentName":"OneUpMedium","dataSource":"{25FF7CC2-7586-45AB-90FD-837F08C5FDB3}","params":{"Gradient Direction":"{\"Value\":{\"value\":\"top-right\"},\"Key\":{\"value\":\"Top Right\"}}"},"fields":{"data":{"datasource":{"sectionTitle":{"jsonValue":{"value":""}},"sectionHeader":{"jsonValue":{"value":""}},"sectionDek":{"jsonValue":{"value":""}},"readMoreLink":{"jsonValue":{"value":{"href":""}}},"manualSelection":{"targetItems":[{"url":{"path":"/sitecore/content/mckinsey/modules/industries/automotive-and-assembly/how-we-help-clients/more-from-this-practice-1up-medium/mcfm-generic-item"},"template":{"id":"C0C26A6874804ED1A38E8EDF7CD058C0"},"standardImage":{"src":"/~/media/mckinsey/features/mckinsey center for future mobility/overview/mcfm-overview-thumbnail_1536x1536.jpg","alt":"McKinsey Center for Future Mobility庐","height":1536,"width":1536},"heroImage":null,"thumbnailImage":null,"articleType":null,"description":{"jsonValue":{"value":"The McKinsey Center for Future Mobility brings together cross-functional expertise to deliver leading-edge insight to help shape the future of mobility-related industries and the public sector. We are passionate and curious about the emerging opportunities in mobility."}},"eyebrow":{"jsonValue":{"value":""}},"title":{"jsonValue":{"value":"McKinsey Center for Future Mobility"}},"displayDate":{"value":"0001-01-01T12:00:00Z"},"displayDateBlog":null,"contentType":{"jsonValue":{"id":"d9ca650f-b9ec-4b52-959c-71b7d7872d2a","url":"/taxonomy/content-types/flexi","name":"Flexi","displayName":"Flexi","fields":{"Faceted Search":[]}}},"cTALinks":{"jsonValue":{"value":[]}},"videoId":{"value":""},"genericItemUrl":{"url":"/features/mckinsey-center-for-future-mobility/overview","linkType":"internal","text":"","target":"","className":"","queryString":"","anchor":"","targetItem":{"displayName":"Overview"}}}]}}}},"placeholders":{"main-area":[]}},{"uid":"c6190c92-74c6-461e-85da-87318383cb4e","componentName":"ThreeUpCircle","dataSource":"{B04C7117-E0FE-4CAB-9DF9-84D625908C3E}","params":{"Gradient Direction":"{\"Value\":{\"value\":\"top-right\"},\"Key\":{\"value\":\"Top Right\"}}"},"fields":{"data":{"datasource":{"sectionTitle":{"jsonValue":{"value":"Our People"}},"sectionHeader":{"jsonValue":{"value":""}},"sectionDek":{"jsonValue":{"value":""}},"readMoreLink":{"jsonValue":{"value":{"href":"/industries/automotive-and-assembly/our-people","text":"More people","linktype":"internal","class":"","title":"","querystring":"","id":"{59D4AAE9-B31B-417C-8F02-08FCAF7CF95B}","name":"Our People"}}},"manualSelection":{"targetItems":[{"id":"3497FB4AD2C94400BACE4F3F48161016","url":{"path":"/our-people/kevin-laczkowski"},"firmTitle":{"jsonValue":{"value":"Senior Partner"}},"title":{"jsonValue":{"value":"Kevin Laczkowski"}},"locations":{"jsonValue":[{"id":"d700f792-229c-4fdc-8df1-4901b117d008","url":"","name":"Chicago","displayName":"Chicago","fields":{"Office Address":{"value":"300 East Randolph Street\r\nSuite 3100\r\nChicago, IL 60601\r\nUnited States"},"Related Link":{"value":{"href":"/us/chicago","text":"","anchor":"","linktype":"internal","class":"","title":"","target":"","querystring":"","id":"{0C564CFC-2A91-4EF9-934E-A12DC0A639F0}","name":"Chicago"}},"Map Module Link":{"value":{"href":"/us/chicago","text":"","anchor":"","linktype":"internal","class":"","title":"","target":"","querystring":"","id":"{0C564CFC-2A91-4EF9-934E-A12DC0A639F0}","name":"Chicago"}},"Office Fax Number":{"value":"+1 (917) 472 6900"},"Map Longitude":{"value":"-87.619851"},"Global Landing Links":{"value":[{"LinkType":"internal","Title":"","Text":"English","Url":"/us/chicago","Target":"","CssClass":"","QueryString":"","Anchor":"","LinkTitle":"Chicago"}]},"Map Latitude":{"value":"41.885052"},"Map Zoom":{"value":"15"},"Office Phone Number":{"value":"+1 (312) 551 3500"}}}]},"thumbnailImage":{"src":"/~/media/mckinsey/our people/kevin laczkowski/kevin_laczkowski_3870_fc-mask_headshot_988x741.png","alt":"Kevin Laczkowski","height":741,"width":988,"Description":""},"readMoreLink":null,"callToActions":null,"eyebrow":null,"description":{"jsonValue":{"value":"Global coleader of the Automotive \u0026 Assembly Practice and part of the senior leadership team for the firm鈥檚 Strategy \u0026 Corporate Finance and Transformation Practices"}}},{"id":"8D2E6AFC1FB34C9F8CF86CC2BB46427A","url":{"path":"/our-people/ruth-heuss"},"firmTitle":{"jsonValue":{"value":"Senior Partner"}},"title":{"jsonValue":{"value":"Dr. Ruth Heuss"}},"locations":{"jsonValue":[{"id":"73195e2b-3e52-423a-8bf6-c6fab95cee6e","url":"","name":"Berlin","displayName":"Berlin","fields":{"Office Address":{"value":"Budapester Stra脽e 46\r\n10787 Berlin\r\nGermany"},"Related Link":{"value":{"href":"/de","linktype":"external","url":"/de","anchor":"","target":""}},"Office Fax Number":{"value":"+49 (30) 88 45 2700"},"Map Longitude":{"value":"13.336230"},"Global Landing Links":{"value":[{"LinkType":"external","Title":"","Text":"Deutsch","Url":"/de","Target":"","CssClass":"","Anchor":""}]},"Map Latitude":{"value":"52.505500"},"Map Zoom":{"value":"15"},"Office Phone Number":{"value":"+49 (30) 88 45 20"}}}]},"thumbnailImage":{"src":"/~/media/mckinsey/our people/ruth heuss/ruth-heuss_profile_1536x1152.jpg","alt":"Ruth Heuss","height":1152,"width":1536,"Description":""},"readMoreLink":null,"callToActions":null,"eyebrow":null,"description":{"jsonValue":{"value":"Co-leads McKinsey鈥檚 Operations Practice globally, and serves companies in the automotive and machinery industries on future mobility, decarbonization strategies, and product development"}}},{"id":"7678199645AF4031AF9F9E3F6766B1D8","url":{"path":"/our-people/shivanshu-gupta"},"firmTitle":{"jsonValue":{"value":"Senior Partner"}},"title":{"jsonValue":{"value":"Shivanshu Gupta"}},"locations":{"jsonValue":[{"id":"3703c4c2-1984-40dc-a9fa-179ad4dfb4ac","url":"","name":"Bengaluru","displayName":"Bengaluru","fields":{"Office Address":{"value":"6th Floor, 1 SOBHA\r\nNo: 50, St. Marks Road,\r\nBengaluru\r\n560001\r\nIndia"},"Related Link":{"value":{"href":"/in/overview","id":"{51466FEF-A6BF-4D24-A72B-B52557AB1180}","querystring":"","text":"","title":"","class":"","url":"/McKinsey/Home/Locations/Asia/India/Overview","linktype":"internal","name":"Overview"}},"Title":{"value":"Bengaluru"},"Lat Lng Zoom Only":{"value":true},"Office Fax Number":{"value":"+91 (80) 66744400"},"Map Longitude":{"value":"77.556674"},"Global Landing Links":{"value":[{"LinkType":"internal","Title":"","Text":"English","Url":"/in/overview","Target":"","CssClass":"","QueryString":"","Anchor":"","LinkTitle":"Welcome to McKinsey India"}]},"Map Latitude":{"value":"13.012151"},"Map Zoom":{"value":"15"},"Office Phone Number":{"value":"+91 (80) 66744000 "}}}]},"thumbnailImage":{"src":"/~/media/mckinsey/our people/shivanshu gupta/shivanshu gupta_thumbnail_img.jpg","alt":"Shivanshu Gupta","height":741,"width":988,"Description":""},"readMoreLink":null,"callToActions":null,"eyebrow":null,"description":{"jsonValue":{"value":"Leads McKinsey鈥檚 Advanced Industries in India, and is a leader in our global Operations and Advanced Industries Practices"}}}]}}}}},{"uid":"e9ded51d-c9e6-43e4-b966-988bc4f5e805","componentName":"OneUpMedium","dataSource":"{B564CC87-C176-4ACB-8B70-4EC3CEF590CB}","params":{"Section-Title-Header-DekAlignment":"{\"Value\":{\"value\":\"\"},\"Key\":{\"value\":\"Left\"}}","Image Rendering Mode":"{\"Value\":{\"value\":\"up-left\"},\"Key\":{\"value\":\"Left\"}}","Show Full Dek":"1","Background Color":"{\"Value\":{\"value\":\"white\"},\"Key\":{\"value\":\"White\"}}","Gradient Direction":"{\"Value\":{\"value\":\"top-right\"},\"Key\":{\"value\":\"Top Right\"}}"},"fields":{"data":{"datasource":{"sectionTitle":{"jsonValue":{"value":"\u0026nbsp;"}},"sectionHeader":{"jsonValue":{"value":""}},"sectionDek":{"jsonValue":{"value":""}},"readMoreLink":{"jsonValue":{"value":{"href":""}}},"manualSelection":{"targetItems":[{"url":{"path":"/sitecore/content/mckinsey/modules/business-functions/sustainability-and-resource-productivity/how-we-help-clients/main/sustainability-promo-1up-med/sust-promo-generic-item"},"template":{"id":"C0C26A6874804ED1A38E8EDF7CD058C0"},"standardImage":{"src":"/~/media/mckinsey/business functions/sustainability/how we help clients/sustainability-campaign_promo-thumb_1536x1536.jpg","alt":"Move from plans to progress.","height":1536,"width":1536},"heroImage":null,"thumbnailImage":null,"articleType":null,"description":{"jsonValue":{"value":"Sustainability matters. Together we鈥檒l make it real."}},"eyebrow":{"jsonValue":{"value":""}},"title":{"jsonValue":{"value":"Move from plans to progress."}},"displayDate":{"value":"0001-01-01T12:00:00Z"},"displayDateBlog":null,"contentType":{"jsonValue":{"id":"d9ca650f-b9ec-4b52-959c-71b7d7872d2a","url":"/taxonomy/content-types/flexi","name":"Flexi","displayName":"Flexi","fields":{"Faceted Search":[]}}},"cTALinks":{"jsonValue":{"value":[{"LinkType":"external","Title":"","Text":"Get started","Url":"https://www.mckinsey.com/capabilities/sustainability/how-we-help-clients/?cid=susti24-ste-crk-mbm-m01-other-glb-web","Target":"","CssClass":"","Anchor":""}]}},"videoId":{"value":""},"genericItemUrl":{"url":"","linkType":"internal","text":"","target":"","className":"","queryString":"","anchor":"","targetItem":null}}]}}}},"placeholders":{"main-area":[]}},{"uid":"44c7e19f-a50f-40b3-af4b-2b79e1044218","componentName":"OneUpSmall","dataSource":"{51CCBA6F-415C-43BC-986A-16B6418028D7}","params":{"Gradient Direction":"{\"Value\":{\"value\":\"top-right\"},\"Key\":{\"value\":\"Top Right\"}}"},"fields":{"data":{"datasource":{"sectionDek":{"jsonValue":{"value":""}},"sectionTitle":{"jsonValue":{"value":"Featured Insights"}},"sectionHeader":{"jsonValue":{"value":""}},"readMoreLink":{"jsonValue":{"value":{"href":"/industries/automotive-and-assembly/our-insights","text":"See all insights","linktype":"internal","class":"","title":"","querystring":"","id":"{AC186D24-6108-4066-9C5C-E1A440803FA7}","name":"Automotive \u0026 Assembly Insights"}}},"manualSelection":{"targetItems":[{"url":{"path":"/industries/automotive-and-assembly/our-insights/inside-indian-consumers-embrace-of-electric-two-wheelers"},"readMoreLink":null,"description":{"jsonValue":{"value":"Today\u0026rsquo;s consumers in India prefer electric two-wheelers due to availability of multiple product choices, reliable technology features, evolving consumer buying journeys, and flexible ownership models."}},"title":{"jsonValue":{"value":"Inside Indian consumers\u0026rsquo; embrace of electric two-wheelers"}},"eyebrow":null,"displayDate":{"value":"2023-09-14T12:00:00Z"},"displayDateBlog":null,"callToActionLinks":null,"contentType":{"jsonValue":{"name":"Article","displayName":"Article","id":"{91CFE105-8DAD-437C-8734-3D740DCDB437}","fields":{}}},"articleType":{"jsonValue":{"name":"Article","displayName":"Article","id":"{0ABBC29E-46EE-470B-A93B-C31F735E753A}","fields":{}}},"videoId":null,"sourcePublication":{"targetItem":null},"publicationSource":null,"externalPublication":{"value":""},"standardImage":{"src":"/~/media/mckinsey/industries/automotive and assembly/our insights/inside indian consumers embrace of electric two wheelers/gettyimages-1488143194-ca_thumb-1536x1536.jpg","alt":"Young Woman parking her electric scooter. - stock photo","height":1536,"width":1536,"Description":""},"heroImage":null,"thumbnailImage":null,"template":{"id":"683910DB02BA40BA92E7726C880160A9"},"genericItemUrl":null},{"url":{"path":"/industries/automotive-and-assembly/our-insights/consumers-are-driving-the-transition-to-electric-cars-in-india"},"readMoreLink":null,"description":{"jsonValue":{"value":"As the transition to electric cars gains momentum in India, new consumer needs are emerging related to product features, charging, channel preferences, flexible ownership models, and more."}},"title":{"jsonValue":{"value":"Consumers are driving the transition to electric cars in India"}},"eyebrow":null,"displayDate":{"value":"2023-09-14T12:00:00Z"},"displayDateBlog":null,"callToActionLinks":null,"contentType":{"jsonValue":{"name":"Article","displayName":"Article","id":"{91CFE105-8DAD-437C-8734-3D740DCDB437}","fields":{}}},"articleType":{"jsonValue":{"name":"Article","displayName":"Article","id":"{0ABBC29E-46EE-470B-A93B-C31F735E753A}","fields":{}}},"videoId":null,"sourcePublication":{"targetItem":null},"publicationSource":null,"externalPublication":{"value":""},"standardImage":{"src":"/~/media/mckinsey/industries/automotive and assembly/our insights/consumers are driving the transition to electric cars in india/gettyimages-1362844587-ca-1536x1536.jpg","alt":"Mid adult woman charging her electric car at home - stock photo","height":1536,"width":1536,"Description":""},"heroImage":null,"thumbnailImage":null,"template":{"id":"683910DB02BA40BA92E7726C880160A9"},"genericItemUrl":null},{"url":{"path":"/industries/automotive-and-assembly/our-insights/a-road-map-for-europes-automotive-industry"},"readMoreLink":null,"description":{"jsonValue":{"value":"Keeping Europe\u0026rsquo;s automotive industry competitive requires not just a refined focus on existing strengths but also an acceleration of existing efforts."}},"title":{"jsonValue":{"value":"A road map for Europe\u0026rsquo;s automotive industry"}},"eyebrow":null,"displayDate":{"value":"2023-08-31T12:00:00Z"},"displayDateBlog":null,"callToActionLinks":null,"contentType":{"jsonValue":{"name":"Article","displayName":"Article","id":"{91CFE105-8DAD-437C-8734-3D740DCDB437}","fields":{}}},"articleType":{"jsonValue":{"name":"Article","displayName":"Article","id":"{0ABBC29E-46EE-470B-A93B-C31F735E753A}","fields":{}}},"videoId":null,"sourcePublication":{"targetItem":null},"publicationSource":null,"externalPublication":{"value":""},"standardImage":{"src":"/~/media/mckinsey/industries/automotive and assembly/our insights/a road map for europes automotive industry/gettyimages-170131302-ca-1536x1536.jpg","alt":"Madrid, Gran Via at Dusk - stock photo","height":1536,"width":1536,"Description":""},"heroImage":null,"thumbnailImage":null,"template":{"id":"683910DB02BA40BA92E7726C880160A9"},"genericItemUrl":null},{"url":{"path":"/industries/automotive-and-assembly/our-insights/the-real-global-ev-buzz-comes-on-two-wheels"},"readMoreLink":null,"description":{"jsonValue":{"value":"While making strong inroads among passenger cars and trucks, electric-vehicle technology is also transforming the two-wheeled world."}},"title":{"jsonValue":{"value":"The real global EV buzz comes on two wheels"}},"eyebrow":null,"displayDate":{"value":"2023-08-17T12:00:00Z"},"displayDateBlog":null,"callToActionLinks":null,"contentType":{"jsonValue":{"name":"Article","displayName":"Article","id":"{91CFE105-8DAD-437C-8734-3D740DCDB437}","fields":{}}},"articleType":{"jsonValue":{"name":"Article","displayName":"Article","id":"{0ABBC29E-46EE-470B-A93B-C31F735E753A}","fields":{}}},"videoId":null,"sourcePublication":{"targetItem":null},"publicationSource":null,"externalPublication":{"value":""},"standardImage":{"src":"/~/media/mckinsey/industries/automotive and assembly/our insights/the real global ev buzz comes on two wheels/the-real-global-ev-buzz-171577955-thumb-1536x1536.jpg","alt":"A row of motor scooters standing on the street","height":1536,"width":1536,"Description":""},"heroImage":null,"thumbnailImage":null,"template":{"id":"683910DB02BA40BA92E7726C880160A9"},"genericItemUrl":null}]}}}},"placeholders":{"main-area":[]}},{"uid":"a037b8c2-a7d3-4329-8a6a-7903f141b820","componentName":"ThreeUpLinkList","dataSource":"{402128E2-2C95-4A54-880A-545FE94FF6B0}","params":{"Gradient Direction":"{\"Value\":{\"value\":\"top-right\"},\"Key\":{\"value\":\"Top Right\"}}"},"fields":{"data":{"datasource":{"sectionTitle":{"jsonValue":{"value":"Keep Exploring"}},"sectionHeader":{"jsonValue":{"value":""}},"sectionDek":{"jsonValue":{"value":""}},"readMoreLink":{"jsonValue":{"value":{"href":""}}},"selectItems":{"jsonValue":{"value":[{"LinkType":"internal","Title":"","Text":"Aerospace \u0026 Defense","Url":"/industries/aerospace-and-defense/how-we-help-clients","Target":"","CssClass":"","QueryString":"","Anchor":"","LinkTitle":"Aerospace \u0026amp; Defense"},{"LinkType":"internal","Title":"","Text":"Batteries and energy storage","Url":"/capabilities/sustainability/how-we-help-clients/battery-accelerator-team","Target":"","CssClass":"","QueryString":"","Anchor":"","LinkTitle":"Battery Accelerator Team"},{"LinkType":"internal","Title":"","Text":"Industrial Distribution","Url":"/industries/industrials-and-electronics/how-we-help-clients/distribution","Target":"","CssClass":"","QueryString":"","Anchor":"","LinkTitle":"Distribution"},{"LinkType":"internal","Title":"","Text":"Industrials \u0026 Electronics","Url":"/industries/industrials-and-electronics/how-we-help-clients","Target":"","CssClass":"","QueryString":"","Anchor":"","LinkTitle":"How We Help Clients"},{"LinkType":"internal","Title":"","Text":"Semiconductors","Url":"/industries/semiconductors/how-we-help-clients","Target":"","CssClass":"","QueryString":"","Anchor":"","LinkTitle":"How We Help Clients"},{"LinkType":"internal","Title":"","Text":"Sustainable Materials Hub","Url":"/capabilities/sustainability/how-we-help-clients/sustainable-materials-hub","Target":"","CssClass":"","QueryString":"","Anchor":"","LinkTitle":"Sustainable Materials Hub"}]}}}}}},{"uid":"c0fc9890-6981-4728-ad2d-023eb484d043","componentName":"PromoBar","dataSource":"{BC0A016C-EADD-46F3-8D1A-5076F5E60DC4}","params":{"Gradient Direction":"{\"Value\":{\"value\":\"top-right\"},\"Key\":{\"value\":\"Top Right\"}}"},"fields":{"data":{"datasource":{"sectionTitle":{"jsonValue":{"value":"Connect with our Automotive \u0026 Assembly Practice"}},"socialHeader":{"jsonValue":{"value":""}},"sectionHeader":null,"sectionDek":{"jsonValue":{"value":""}},"sectionEyebrow":{"jsonValue":{"value":""}},"socialLinks":{"jsonValue":{"value":[]}},"selectItems":{"jsonValue":{"value":[{"LinkType":"internal","Title":"","Text":"Contact Us","Url":"/industries/automotive-and-assembly/contact-us","Target":"","CssClass":"btn-fill mck-email-icon","QueryString":"","Anchor":"","LinkTitle":"Contact Us","defaultLinkButton":true}]}},"backgroundImage":{"src":null,"alt":"","height":null,"width":null,"Description":null}}}}}],"universal-header":[{"uid":"fc0d5b80-cda7-4ccb-9897-ba8700f71c66","componentName":"EnhancedHero","dataSource":"{E4E365E4-3809-49ED-A5FA-D1390E5EF443}","params":{"Title Size":"{\"Value\":{\"value\":\"text-xl\"},\"Key\":{\"value\":\"ExtraLarge\"}}","Text Position":"{\"Value\":{\"value\":\"left\"},\"Key\":{\"value\":\"Left\"}}","Hero Height":"{\"Value\":{\"value\":\"\"},\"Key\":{\"value\":\"Default\"}}","Hero Text Width":"50","Image Crop":"{\"Value\":{\"value\":\"Right\"},\"Key\":{\"value\":\"Right\"}}","Vertical Alignment":"{\"Value\":{\"value\":\"centered\"},\"Key\":{\"value\":\"Centered\"}}","Background Color":"{\"Value\":{\"value\":\"medium-gradient\"},\"Key\":{\"value\":\"Medium Gradient\"}}","Gradient Direction":"{\"Value\":{\"value\":\"top-right\"},\"Key\":{\"value\":\"Top Right\"}}"},"fields":{"data":{"datasource":{"eyebrow":{"jsonValue":{"value":""}},"description":{"jsonValue":{"value":"\u003ca href=\"/about-us/overview/sustainable-and-inclusive-growth\"\u003eAccelerating sustainable and inclusive growth\u003c/a\u003e"}},"title":{"jsonValue":{"value":"Automotive \u0026 Assembly"}},"standardImage":{"src":"/~/media/mckinsey/industries/automotive and assembly/hwhc/industries_automotive-assembly_enh-hero_1920x960.png","alt":"Automotive \u0026 Assembly","height":960,"width":1920,"Description":""},"mobileMediaOptional":{"src":null,"alt":"","height":null,"width":null,"Description":null},"tabletMediaOptional":{"src":null,"alt":"","height":null,"width":null,"Description":null},"selectItems":{"jsonValue":{"value":[{"LinkType":"internal","Title":"","Text":"Learn more","Url":"/industries/automotive-and-assembly/how-we-help-clients/about-this-practice","Target":"","CssClass":"","QueryString":"","Anchor":"","LinkTitle":"About this practice"}]}},"callToActionLinks":{"jsonValue":{"value":[{"LinkType":"internal","Title":"","Text":"Learn more","Url":"/industries/automotive-and-assembly/how-we-help-clients/about-this-practice","Target":"","CssClass":"","QueryString":"","Anchor":"","LinkTitle":"About this practice"}]}}},"contextItem":{"ancestors":[{"breadCrumbUrl":{"path":"/industries/automotive-and-assembly/how-we-help-clients"},"breadCrumbTitle":null,"isMiniSite":{"boolValue":true},"displayName":"Automotive \u0026 Assembly","template":{"id":"414C6C64AD35440E9668CF39D8A18CCF"}},{"breadCrumbUrl":{"path":"/industries"},"breadCrumbTitle":{"value":"Industries"},"isMiniSite":{"boolValue":false},"displayName":"Industries","template":{"id":"85FF05307883480F9A4C82123F72FFD8"}},{"breadCrumbUrl":{"path":"/"},"breadCrumbTitle":{"value":""},"isMiniSite":{"boolValue":false},"displayName":"Home","template":{"id":"85FF05307883480F9A4C82123F72FFD8"}}]}}}}]}}]}},"itemId":"8925231b-d08b-4e56-b2bb-047cae38a96d","pageEditing":false,"site":{"name":"website"},"pageState":"normal","language":"en","pageMetaData":{"alternateLanguages":[{"languageCode":"en","displayName":"English","url":"/industries/automotive-and-assembly/how-we-help-clients"}],"currentLanguage":"en","navigationLink":"industries","activeItemId":"{8925231B-D08B-4E56-B2BB-047CAE38A96D}","miniSiteId":"{4EA91AAA-AFFE-43BD-8565-C0154B4EC7D4}","officeCode":"","officeDisplayName":"","subscriptionPracticeData":null,"isAlaisedPage":false,"originalHostName":"www.mckinsey.com","updatedDate":"2024-09-26T14:41:39Z","createdDate":"2015-12-29T16:21:48Z","practice":{"isDefaultPractice":false,"name":"Automotive \u0026 Assembly","code":"N35","stickyTitle":"Sign up for emails on new Automotive \u0026 Assembly articles","stickySubtitle":"Never miss an insight. We'll email you when new articles are published on this topic.","previewLink":"","previewLinkLabel":"Preview","description":null,"descriptionText":"Get the latest articles on this topic delivered to your inbox","frequency":"Alert","regFormTitle":null},"url":"/industries/automotive-and-assembly/how-we-help-clients","isCareersPage":false,"officePath":"","hideAppPromo":false,"itemInfo":{"id":"8925231b-d08b-4e56-b2bb-047cae38a96d","fullPath":"/sitecore/content/McKinsey/Home/Industries/Automotive and Assembly/How We Help Clients","templateName":"Universal Base JSS","templateID":"85ff0530-7883-480f-9a4c-82123f72ffd8"}},"defaultSettings":{"McKinsey Quarterly":"\u003cem\u003eMcKinsey Quarterly\u003c/em\u003e","FacebookCID":"soc-web","LinkedInCID":"soc-web","TwitterCID":"soc-web","Home Page SEO Details":{"Description":"McKinsey \u0026 Company is the trusted advisor and counselor to many of the world's most influential businesses and institutions.","Image_Url":"/~/media/images/global/seoimageplaceholder.jpg","Image_Alt":""}},"alumniDatalayerChunk":"static/chunks/alumnidatalayer.325ebb6069c1d69e.js"},"componentProps":{},"notFound":false,"noAccess":false},"__N_PREVIEW":true,"__N_SSP":true},"page":"/[[...path]]","query":{"timestamp":"1732261693827","path":["industries","automotive-and-assembly","how-we-help-clients"]},"buildId":"9vYT_fWQKRjfPT7lAZJdB","runtimeConfig":{"CONFIG_ENV":"production","CURRENT_ENV":"production","PUBLIC_URL":"https://www.mckinsey.com","PUBLIC_CMS_URL":"https://cms-prod.mckinsey.com","RECAPTCHA_V3_KEY":"6LdC5twSAAAAAF0dePIbY_ckeF05mKdYYJXn7uTg","INVISIBLE_RECAPTCHA_KEY":"6LcWCs0UAAAAAEik2NaGkfGH8mGHo1ThxIt-qUoE","USER_SERVICE_API_HOST":"https://prd-api.mckinsey.com","MOBILE_SERVICES_HOST":"https://mobileservices.mckinsey.com","SEARCH_SERVICE_API_HOST":"https://mckapi.mckinsey.com","OT_DATA_DOMAIN_SCRIPT_COM":"915b5091-0d7e-44d2-a8c4-cf08267e52fe","OT_DATA_DOMAIN_SCRIPT_DE":"13f50396-9d33-4d95-ba3e-1f108fa91009","OT_DATA_DOMAIN_SCRIPT_BR":"679eae24-1d5c-4f33-8aae-b35aa8269966","ADOBE_LAUNCH":"a400cfbb2fd3","BCOV_POLICY":"BCpkADawqM3Xn1B8iTmHawNytUSk0kXaQKMSM51CBVsYKHfwlRhZimTJqbOOq0NuyxTKQnvb4V9myMVRjwGkyGtJQO2HrUPOJHcsgkpbB-jyHwswonskf6XnZaF0TyyKkAQgbymSMtudeD9CLk-xCpqAzTaNUm7a3M3QKLN4pdLRNJ9_HbVMWzNpiUr5ezAVdMciDMwsD-gxNl43d7bfVP3wRhTNWbWUYn3WK7-Oz2gbxV6mMTm0jJU3SjK_x0meTprYUgdUWA-iDgwVglsnfJ_SVtVDPZypUokKv85GzFLM-ywjWlPM2Hg1ucemwwOpa-qvYBGfeMV7zP3n6s22hFCBveiWtHEBpV9N8f4rjmunMlxBx7kSlxIRjWquZm70hLRXMoxAgQ22BC86tBhgR_d1l9_-FzZuZIlZhzJwJi3ug1HszooHM8uEMOkHmB5nYj5XEgVk5JFYGcSwFSnMnNzE1ej2J3jcEiE3eSWHcremWjCZ0s9bs_8R08WpGWkBp8WMXUFfmhPBMk-MGixR_yIu7nJ6B_hYBnVhqKnnoW-xxEmRxgwG0Ev0S96cAcBG8qdlChGN7o1qN0heGTUIYnDk703q3lt9j7X4FgaITrlcPZOWZ96EHytVKUAtmtVp5BVGpiLn4viuUpEdAM_CLSBIaPVunk-39L8tm6m8iUYmbMX_KXPyaL900bQtVQgK39FCa0pUEZ_jSBOGNj1FH8NUPN2TS8_csNWfpN7gsaD9FBN3wUtawAD_RPdJ952odfwJqyvrkN89AyKnFdFMvUh6_4LCIQVYd4M5KC_k1WNLYb11KZhq6O4UaoyD4X1pV4-x0jBzEnc4VQTkL_04dw2xdPJ1uqUrmHuUcIBO0SKaEk6_5HYc3GKfYwmPz1oxMpOi-Rzw1QPyWIdbrcZdFbIHoVZ8FKfyslEv392pJMiKzUnVWL_3mZ0UqnGtddwlXYVdSs57AUdlrfOe7TVaaIMZ_kL7FSrbWrsaSufitSYr62xD1K1-qeb4wkx8QQEorxGJ3RG1Vpn97Pn5JEC_jvj0s7uzFgidYR9bp80EMmPCHUmRg-Hm1Aq1B4YMNc1ARnFz6UvT_8_pMhJEwKuypA-nPoJu4JZJNLVUdw","sitecoreApiKey":"{AD59BE63-BA20-47D4-A1B0-ECF30588E2E2}","sitecoreApiHost":"https://prod.mckinsey.com","FB_APP_ID":"1382278882079245","ARTICLE_API_HOST":"https://prd-api.mckinsey.com","SITECORE_FORMS_SERVICES_API_HOST":"https://prd-api.mckinsey.com","FEATURE_TOGGLES":"{\"stack_adapt_pixel\": true, \"article_seo_schema\":true, \"remember_me\": true, \"gql_promo_banner\": true, \"gql_highlight_bar\": true, \"gql_ceros_placeholder\": true, \"gql_two_up_medium\": true, \"gql_hero_with_partnership_mark\": true, \"gql_brightcove_gallery\": true, \"gql_one_up_medium\": true, \"gql_promo_bar_with_quote\": true, \"gql_fifty_fifty_hero\": true, \"gql_enhanched_hero\": true, \"gql_two_up_small\": true, \"gql_general_up\": true, \"gql_full_bleed_hero\": true, \"passwordless_login_enabled\": true, \"sso_enabled\": true, \"article_id\": \"\", \"personalisation_enabled\":true, \"hide_student_sticky_footer\":true, \"email_domain_validation_enabled\":true, \"enable_cid_cookie_qp\": true, \"otp_verification_enabled\": true}","HEADER_SCRIPT_HASH":"abcd1234","OKTA_AUTH_CLIENT_ID":"0oa8ppb3ypQ8uOI8y697","OKTA_AUTH_ISSUER":"https://dotcomidp.mckinsey.com/oauth2/aus2byav0jTElyFDD697/","AUTO_REDIRECTION_DURATION":"5","LINKEDIN_IDP":"0oaecyj1byxnfrfFk697","APPLE_IDP":"0oaeg2lxy6mq4PX5F697","GOOGLE_IDP":"0oaeczfkb03XL3E4O697","ALUMNI_BASE_API_URL":"https://dev-gateway.intranet.mckinsey.com/:apiKey/v1","ALUMNI_AUTHENTICATE_API_URL":"https://dev-ac3-okta-auth.intranet.mckinsey.com/authenticate","ALUMNI_OKTA_URL":"","ALUMNI_OKTA_ENABLED":"true","GOOGLE_MAP_API_KEY":"AIzaSyDqrGDNMDjy9pXHkMf-_Ut33LoC725GSe4","AWS_GATEWAY":"https://dev-gateway.mckinsey.com","AWS_API_GATEWAY_ID":"o63viscaj4","AWS_PERSONALIZATION_TRACKING_ID":"f3f97bc3-4ca7-4960-9e49-0bcff6294ab4","AWS_PERSONALIZATION_CID":"recommendations-onw-onw-mck-mck-art-2410-v1-user-ext-web","EVENTS_MODULE_CARDS_COUNT":"8","RECOMMENDATIONS_OFFER_ACTIVITY":"Article Recommendations"},"isFallback":false,"gssp":true,"locale":"en","locales":["en","da-DK"],"defaultLocale":"en","isPreview":true,"scriptLoader":[]}</script><script type="text/javascript" src="/CD521ZmoihS6ARo3gA/pYacztLGJLc6i9/DWRZTi91cQc/Jl/gQLhALSh4"></script></body></html>