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ATypI Amsterdam 2013 Archives - ATypI

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<div id="content" class="site-content"> <div id="primary" class="content-area"> <main id="main" class="site-main"> <header class="page-header alignwide"> <h1 class="page-title"><span class="atypi-archive-type">Conference</span> <span>ATypI Amsterdam 2013</span></h1> </header><!-- .page-header --> <table class="atypi-program-block__listings"> <tr id="post-290" class="atypi-presentation post-290 presentation type-presentation status-publish hentry category-innovation tag-design-method tag-featured tag-research tag-type-design conference-atypi-amsterdam-2013 speaker-erik-van-blokland language-english entry"> <td class="atypi-presentation__location"> <!-- @todo move time info to date header --> <!-- @todo watch now link --> </td><!-- .entry-header --> <td class="atypi-presentation__save"> <!-- @todo favourites indicator --> </td> <td class="atypi-presentation__details"> <h2 class="atypi-presentation__title"><a href="https://atypi.org/presentation/on-digitization/">On digitization</a></h2> <div class="atypi-presentation__speakers"> <a href="https://atypi.org/speaker/erik-van-blokland/"> Erik van Blokland </a> </div> <div class="atypi-presentation__description"> <p>Erik van Blokland&#8217;s presentation about a small experiment on digitisation of letterforms. This is a presentation about a small experiment on digitization of letterforms. A single scanned image was shared with type students, colleagues, professionals and interested designers. The analysis of the data brings some interesting results.</p> </div> </td><!-- .atypi-presentation__details --> <td class="atypi-presentation__tags"> <div class="atypi-post-meta"><a href="https://atypi.org/tag/design-method/">#Design Method</a> <a href="https://atypi.org/tag/featured/">#Featured</a> <a href="https://atypi.org/tag/research/">#Research</a> <a href="https://atypi.org/tag/type-design/">#Type Design</a></div> <div class="atypi-post-meta"><a href="https://atypi.org/language/english/">English</a></div> </td> </tr><!-- #post-${ID} --> <tr id="post-266" class="atypi-presentation post-266 presentation type-presentation status-publish hentry category-writing-systems tag-featured tag-research tag-type-design tag-writing-systems conference-atypi-amsterdam-2013 speaker-mariko-takagi community-hong-kong language-english entry"> <td class="atypi-presentation__location"> <!-- @todo move time info to date header --> <!-- @todo watch now link --> </td><!-- .entry-header --> <td class="atypi-presentation__save"> <!-- @todo favourites indicator --> </td> <td class="atypi-presentation__details"> <h2 class="atypi-presentation__title"><a href="https://atypi.org/presentation/hanzi-graphy/">Hanzi-Graphy</a></h2> <div class="atypi-presentation__speakers"> <a href="https://atypi.org/speaker/mariko-takagi/"> <img width="320" height="320" src="https://i0.wp.com/atypi.org/wp-content/uploads/2023/01/qanktjhtpdfryhotrgdp.webp?resize=320%2C320&amp;quality=80&amp;ssl=1" class="avatar" alt="" decoding="async" fetchpriority="high" srcset="https://i0.wp.com/atypi.org/wp-content/uploads/2023/01/qanktjhtpdfryhotrgdp.webp?w=1024&amp;quality=80&amp;ssl=1 1024w, https://i0.wp.com/atypi.org/wp-content/uploads/2023/01/qanktjhtpdfryhotrgdp.webp?resize=300%2C300&amp;quality=80&amp;ssl=1 300w, https://i0.wp.com/atypi.org/wp-content/uploads/2023/01/qanktjhtpdfryhotrgdp.webp?resize=150%2C150&amp;quality=80&amp;ssl=1 150w, https://i0.wp.com/atypi.org/wp-content/uploads/2023/01/qanktjhtpdfryhotrgdp.webp?resize=768%2C768&amp;quality=80&amp;ssl=1 768w, https://i0.wp.com/atypi.org/wp-content/uploads/2023/01/qanktjhtpdfryhotrgdp.webp?resize=32%2C32&amp;quality=80&amp;ssl=1 32w, https://i0.wp.com/atypi.org/wp-content/uploads/2023/01/qanktjhtpdfryhotrgdp.webp?resize=320%2C320&amp;quality=80&amp;ssl=1 320w, https://i0.wp.com/atypi.org/wp-content/uploads/2023/01/qanktjhtpdfryhotrgdp.webp?resize=600%2C600&amp;quality=80&amp;ssl=1 600w, https://i0.wp.com/atypi.org/wp-content/uploads/2023/01/qanktjhtpdfryhotrgdp.webp?resize=100%2C100&amp;quality=80&amp;ssl=1 100w" sizes="(max-width: 320px) 100vw, 320px" style="width:100%;height:100%;max-width:1024px;" data-attachment-id="9099" data-permalink="https://atypi.org/qanktjhtpdfryhotrgdp/" data-orig-file="https://i0.wp.com/atypi.org/wp-content/uploads/2023/01/qanktjhtpdfryhotrgdp.webp?fit=1024%2C1024&amp;quality=80&amp;ssl=1" data-orig-size="1024,1024" data-comments-opened="0" data-image-meta="{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}" data-image-title="qanktjhtpdfryhotrgdp" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/atypi.org/wp-content/uploads/2023/01/qanktjhtpdfryhotrgdp.webp?fit=300%2C300&amp;quality=80&amp;ssl=1" data-large-file="https://i0.wp.com/atypi.org/wp-content/uploads/2023/01/qanktjhtpdfryhotrgdp.webp?fit=750%2C750&amp;quality=80&amp;ssl=1" /> Mariko Takagi </a> </div> <div class="atypi-presentation__description"> <p>Mariko Takagi talks about a research project started in 2011 to bridge the two “contrary” writing systems by typographic means. From the 2013 ATypI conference in Amsterdam. As soon as we visualise language in a written form we make use of typographic methods, wittingly or unwittingly. It starts by selecting a typeface, setting the font&hellip; <a class="more-link" href="https://atypi.org/presentation/hanzi-graphy/">Continue reading <span class="screen-reader-text">Hanzi-Graphy</span></a></p> </div> </td><!-- .atypi-presentation__details --> <td class="atypi-presentation__tags"> <div class="atypi-post-meta"><a href="https://atypi.org/tag/featured/">#Featured</a> <a href="https://atypi.org/tag/research/">#Research</a> <a href="https://atypi.org/tag/type-design/">#Type Design</a> <a href="https://atypi.org/tag/writing-systems/">#Writing Systems</a></div> <div class="atypi-post-meta"><a href="https://atypi.org/language/english/">English</a></div> </td> </tr><!-- #post-${ID} --> <tr id="post-165" class="atypi-presentation post-165 presentation type-presentation status-publish hentry category-type-in-the-wild tag-environmental-lettering tag-lettering tag-type-design conference-atypi-amsterdam-2013 speaker-filip-blazek community-czechia language-english entry"> <td class="atypi-presentation__location"> <!-- @todo move time info to date header --> <!-- @todo watch now link --> </td><!-- .entry-header --> <td class="atypi-presentation__save"> <!-- @todo favourites indicator --> </td> <td class="atypi-presentation__details"> <h2 class="atypi-presentation__title"><a href="https://atypi.org/presentation/typeface-for-prague-enamel-street-signs/">Typeface for Prague enamel street signs</a></h2> <div class="atypi-presentation__speakers"> <a href="https://atypi.org/speaker/filip-blazek/"> Filip Blažek </a> </div> <div class="atypi-presentation__description"> <p>Presentation by Filip Blažek to ATypI in Amsterdam on 12 October 2013 Until very recently, the typefaces used on enamel street signs were drawn by hand. Unfortunately the producers introduced computers to the process which resulted in brutal degradation of the typographic quality of street signs. Two years ago, I was invited to organize a&hellip; <a class="more-link" href="https://atypi.org/presentation/typeface-for-prague-enamel-street-signs/">Continue reading <span class="screen-reader-text">Typeface for Prague enamel street signs</span></a></p> </div> </td><!-- .atypi-presentation__details --> <td class="atypi-presentation__tags"> <div class="atypi-post-meta"><a href="https://atypi.org/tag/environmental-lettering/">#Environmental Lettering</a> <a href="https://atypi.org/tag/lettering/">#Lettering</a> <a href="https://atypi.org/tag/type-design/">#Type Design</a></div> <div class="atypi-post-meta"><a href="https://atypi.org/language/english/">English</a></div> </td> </tr><!-- #post-${ID} --> <tr id="post-269" class="atypi-presentation post-269 presentation type-presentation status-publish hentry category-making-a-typeface tag-history tag-type-design conference-atypi-amsterdam-2013 speaker-jo-de-baerdemaeker language-english entry"> <td class="atypi-presentation__location"> <!-- @todo move time info to date header --> <!-- @todo watch now link --> </td><!-- .entry-header --> <td class="atypi-presentation__save"> <!-- @todo favourites indicator --> </td> <td class="atypi-presentation__details"> <h2 class="atypi-presentation__title"><a href="https://atypi.org/presentation/inline-vs-outline/">Inline vs outline</a></h2> <div class="atypi-presentation__speakers"> <a href="https://atypi.org/speaker/jo-de-baerdemaeker/"> <img width="320" height="320" src="https://i0.wp.com/atypi.org/wp-content/uploads/2022/08/Jo-De-Baerdemaeker.jpg?resize=320%2C320&amp;quality=89&amp;ssl=1" class="avatar" alt="" decoding="async" srcset="https://i0.wp.com/atypi.org/wp-content/uploads/2022/08/Jo-De-Baerdemaeker.jpg?resize=150%2C150&amp;quality=89&amp;ssl=1 150w, https://i0.wp.com/atypi.org/wp-content/uploads/2022/08/Jo-De-Baerdemaeker.jpg?resize=32%2C32&amp;quality=89&amp;ssl=1 32w, https://i0.wp.com/atypi.org/wp-content/uploads/2022/08/Jo-De-Baerdemaeker.jpg?resize=320%2C320&amp;quality=89&amp;ssl=1 320w, https://i0.wp.com/atypi.org/wp-content/uploads/2022/08/Jo-De-Baerdemaeker.jpg?resize=300%2C300&amp;quality=89&amp;ssl=1 300w, https://i0.wp.com/atypi.org/wp-content/uploads/2022/08/Jo-De-Baerdemaeker.jpg?resize=100%2C100&amp;quality=89&amp;ssl=1 100w, https://i0.wp.com/atypi.org/wp-content/uploads/2022/08/Jo-De-Baerdemaeker.jpg?zoom=2&amp;resize=320%2C320&amp;quality=89&amp;ssl=1 640w, https://i0.wp.com/atypi.org/wp-content/uploads/2022/08/Jo-De-Baerdemaeker.jpg?zoom=3&amp;resize=320%2C320&amp;quality=89&amp;ssl=1 960w" sizes="(max-width: 320px) 100vw, 320px" style="width:100%;height:64.86%;max-width:1918px;" data-attachment-id="1199" data-permalink="https://atypi.org/jo-de-baerdemaeker/" data-orig-file="https://i0.wp.com/atypi.org/wp-content/uploads/2022/08/Jo-De-Baerdemaeker.jpg?fit=1918%2C1244&amp;quality=89&amp;ssl=1" data-orig-size="1918,1244" data-comments-opened="0" data-image-meta="{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;1&quot;}" data-image-title="Jo De Baerdemaeker" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/atypi.org/wp-content/uploads/2022/08/Jo-De-Baerdemaeker.jpg?fit=300%2C195&amp;quality=89&amp;ssl=1" data-large-file="https://i0.wp.com/atypi.org/wp-content/uploads/2022/08/Jo-De-Baerdemaeker.jpg?fit=750%2C486&amp;quality=89&amp;ssl=1" /> Jo De Baerdemaeker </a> </div> <div class="atypi-presentation__description"> <p>Jo de Baerdemaeker investigates the roots of manufacturing inline typefaces and illustrates the reasoning of their development through the typographic analysis of ornamented types. From the 2013 ATypI conference in Amsterdam. Inline vs outline&#8217; investigates the roots of manufacturing inline typefaces and illustrates the reasoning of their development through the typographic analysis of ornamented types.&hellip; <a class="more-link" href="https://atypi.org/presentation/inline-vs-outline/">Continue reading <span class="screen-reader-text">Inline vs outline</span></a></p> </div> </td><!-- .atypi-presentation__details --> <td class="atypi-presentation__tags"> <div class="atypi-post-meta"><a href="https://atypi.org/tag/history/">#History</a> <a href="https://atypi.org/tag/type-design/">#Type Design</a></div> <div class="atypi-post-meta"><a href="https://atypi.org/language/english/">English</a></div> </td> </tr><!-- #post-${ID} --> <tr id="post-268" class="atypi-presentation post-268 presentation type-presentation status-publish hentry category-writing-systems tag-history tag-type-design tag-writing-systems conference-atypi-amsterdam-2013 speaker-adi-stern language-english language-hebrew entry"> <td class="atypi-presentation__location"> <!-- @todo move time info to date header --> <!-- @todo watch now link --> </td><!-- .entry-header --> <td class="atypi-presentation__save"> <!-- @todo favourites indicator --> </td> <td class="atypi-presentation__details"> <h2 class="atypi-presentation__title"><a href="https://atypi.org/presentation/lost-and-found/">Lost and found</a></h2> <div class="atypi-presentation__speakers"> <a href="https://atypi.org/speaker/adi-stern/"> Adi Stern </a> </div> <div class="atypi-presentation__description"> <p>Adi Stern about the case of Hebrew typeface design during the 1950s. From the 2013 ATypI conference in Amsterdam. The form of the Hebrew letter was radically changed during the first decade of the Israeli state. During four years, between 1954-1958, five new Hebrew typefaces were released in Jerusalem. Three of them irreversibly changed the&hellip; <a class="more-link" href="https://atypi.org/presentation/lost-and-found/">Continue reading <span class="screen-reader-text">Lost and found</span></a></p> </div> </td><!-- .atypi-presentation__details --> <td class="atypi-presentation__tags"> <div class="atypi-post-meta"><a href="https://atypi.org/tag/history/">#History</a> <a href="https://atypi.org/tag/type-design/">#Type Design</a> <a href="https://atypi.org/tag/writing-systems/">#Writing Systems</a></div> <div class="atypi-post-meta"><a href="https://atypi.org/language/english/">English</a>, <a href="https://atypi.org/language/hebrew/">Hebrew</a></div> </td> </tr><!-- #post-${ID} --> <tr id="post-267" class="atypi-presentation post-267 presentation type-presentation status-publish hentry category-technology tag-type-design tag-www conference-atypi-amsterdam-2013 speaker-nick-sherman language-english entry"> <td class="atypi-presentation__location"> <!-- @todo move time info to date header --> <!-- @todo watch now link --> </td><!-- .entry-header --> <td class="atypi-presentation__save"> <!-- @todo favourites indicator --> </td> <td class="atypi-presentation__details"> <h2 class="atypi-presentation__title"><a href="https://atypi.org/presentation/the-potential-future-of-responsive-typography/">The (potential) future of responsive typography</a></h2> <div class="atypi-presentation__speakers"> <a href="https://atypi.org/speaker/nick-sherman/"> Nick Sherman </a> </div> <div class="atypi-presentation__description"> <p>In this presentation Nick Sherman shares his views about the limitations of web typography. From the 2013 ATypI conference in Amsterdam. Some of the most fundamental and important elements of typography still can’t be addressed on the web of today. Even as the adoption of webfonts spreads, web typographers are stuck with low-level hacks and&hellip; <a class="more-link" href="https://atypi.org/presentation/the-potential-future-of-responsive-typography/">Continue reading <span class="screen-reader-text">The (potential) future of responsive typography</span></a></p> </div> </td><!-- .atypi-presentation__details --> <td class="atypi-presentation__tags"> <div class="atypi-post-meta"><a href="https://atypi.org/tag/type-design/">#Type Design</a> <a href="https://atypi.org/tag/www/">#WWW</a></div> <div class="atypi-post-meta"><a href="https://atypi.org/language/english/">English</a></div> </td> </tr><!-- #post-${ID} --> <tr id="post-265" class="atypi-presentation post-265 presentation type-presentation status-publish hentry category-lettering-calligraphy tag-calligraphy conference-atypi-amsterdam-2013 speaker-frank-blokland community-netherlands language-english entry"> <td class="atypi-presentation__location"> <!-- @todo move time info to date header --> <!-- @todo watch now link --> </td><!-- .entry-header --> <td class="atypi-presentation__save"> <!-- @todo favourites indicator --> </td> <td class="atypi-presentation__details"> <h2 class="atypi-presentation__title"><a href="https://atypi.org/presentation/the-digitized-calligraphy-on-hm-queen-beatrix-abdication-act-2013/">The (digitized) calligraphy on HM Queen Beatrix’ Abdication Act 2013</a></h2> <div class="atypi-presentation__speakers"> <a href="https://atypi.org/speaker/frank-blokland/"> Frank Blokland </a> </div> <div class="atypi-presentation__description"> <p>Frank Blokland&#8217;s lecture about the calligraphy on HM Queen Beatrix’ Abdication Act 2013. From the ATypI 2013 conference in Amsterdam.</p> </div> </td><!-- .atypi-presentation__details --> <td class="atypi-presentation__tags"> <div class="atypi-post-meta"><a href="https://atypi.org/tag/calligraphy/">#Calligraphy</a></div> <div class="atypi-post-meta"><a href="https://atypi.org/language/english/">English</a></div> </td> </tr><!-- #post-${ID} --> <tr id="post-264" class="atypi-presentation post-264 presentation type-presentation status-publish hentry category-lettering-calligraphy tag-calligraphy tag-education tag-lettering tag-type-design conference-atypi-amsterdam-2013 speaker-verena-gerlach community-poland language-english entry"> <td class="atypi-presentation__location"> <!-- @todo move time info to date header --> <!-- @todo watch now link --> </td><!-- .entry-header --> <td class="atypi-presentation__save"> <!-- @todo favourites indicator --> </td> <td class="atypi-presentation__details"> <h2 class="atypi-presentation__title"><a href="https://atypi.org/presentation/ala-has-a-pen/">Ala has a pen</a></h2> <div class="atypi-presentation__speakers"> <a href="https://atypi.org/speaker/verena-gerlach/"> Verena Gerlach </a> </div> <div class="atypi-presentation__description"> <p>Verena Gerlach outlines the results of the type design workshop »Ala has a pen / Ala ma pióro«, which took place at the Academy of Fine Arts in Kotowice, Poland. From the 2013 ATypI conference in Amsterdam. NOTE This video is missing 2 minutes at the beginning. Between February and November 2012, the type design&hellip; <a class="more-link" href="https://atypi.org/presentation/ala-has-a-pen/">Continue reading <span class="screen-reader-text">Ala has a pen</span></a></p> </div> </td><!-- .atypi-presentation__details --> <td class="atypi-presentation__tags"> <div class="atypi-post-meta"><a href="https://atypi.org/tag/calligraphy/">#Calligraphy</a> <a href="https://atypi.org/tag/education/">#Education</a> <a href="https://atypi.org/tag/lettering/">#Lettering</a> <a href="https://atypi.org/tag/type-design/">#Type Design</a></div> <div class="atypi-post-meta"><a href="https://atypi.org/language/english/">English</a></div> </td> </tr><!-- #post-${ID} --> <tr id="post-263" class="atypi-presentation post-263 presentation type-presentation status-publish hentry category-how-we-read-type tag-reading tag-research tag-type-design conference-atypi-amsterdam-2013 speaker-kevin-larson speaker-matthew-carter language-english entry"> <td class="atypi-presentation__location"> <!-- @todo move time info to date header --> <!-- @todo watch now link --> </td><!-- .entry-header --> <td class="atypi-presentation__save"> <!-- @todo favourites indicator --> </td> <td class="atypi-presentation__details"> <h2 class="atypi-presentation__title"><a href="https://atypi.org/presentation/designing-with-science/">Designing with science</a></h2> <div class="atypi-presentation__speakers"> <a href="https://atypi.org/speaker/kevin-larson/"> Kevin Larson </a> <a href="https://atypi.org/speaker/matthew-carter/"> Matthew Carter </a> </div> <div class="atypi-presentation__description"> <p>In this presentation, Matthew Carter and Kevin Larson discuss what letter recognition tests might uncover and how those results could be used in practice. From the ATypI 2013 conference in Amsterdam. Reading psychologists have shown that we recognize words by first recognizing individual letters, then using the letters to build up a word. This implies&hellip; <a class="more-link" href="https://atypi.org/presentation/designing-with-science/">Continue reading <span class="screen-reader-text">Designing with science</span></a></p> </div> </td><!-- .atypi-presentation__details --> <td class="atypi-presentation__tags"> <div class="atypi-post-meta"><a href="https://atypi.org/tag/reading/">#Reading</a> <a href="https://atypi.org/tag/research/">#Research</a> <a href="https://atypi.org/tag/type-design/">#Type Design</a></div> <div class="atypi-post-meta"><a href="https://atypi.org/language/english/">English</a></div> </td> </tr><!-- #post-${ID} --> <tr id="post-262" class="atypi-presentation post-262 presentation type-presentation status-publish hentry category-type-in-the-wild tag-featured tag-history tag-type-design tag-usability conference-atypi-amsterdam-2013 speaker-henrik-kubel community-united-kingdom language-english entry"> <td class="atypi-presentation__location"> <!-- @todo move time info to date header --> <!-- @todo watch now link --> </td><!-- .entry-header --> <td class="atypi-presentation__save"> <!-- @todo favourites indicator --> </td> <td class="atypi-presentation__details"> <h2 class="atypi-presentation__title"><a href="https://atypi.org/presentation/new-transport/">New Transport</a></h2> <div class="atypi-presentation__speakers"> <a href="https://atypi.org/speaker/henrik-kubel/"> Henrik Kubel </a> </div> <div class="atypi-presentation__description"> <p>Updating, expanding and refining the UK Transport alphabet dating back to 1957, by Henrik Kubel. From the 2013 ATypI conference in Amsterdam. I would like to talk about my collaboration with Margaret Calvert in regard to New Transport. I have since 2010 worked in close collaboration with Margaret on updating, expanding and refining this seminal&hellip; <a class="more-link" href="https://atypi.org/presentation/new-transport/">Continue reading <span class="screen-reader-text">New Transport</span></a></p> </div> </td><!-- .atypi-presentation__details --> <td class="atypi-presentation__tags"> <div class="atypi-post-meta"><a href="https://atypi.org/tag/featured/">#Featured</a> <a href="https://atypi.org/tag/history/">#History</a> <a href="https://atypi.org/tag/type-design/">#Type Design</a> <a href="https://atypi.org/tag/usability/">#Usability</a></div> <div class="atypi-post-meta"><a href="https://atypi.org/language/english/">English</a></div> </td> </tr><!-- #post-${ID} --> </table> <nav class="navigation pagination" aria-label="Posts pagination"> <h2 class="screen-reader-text">Posts pagination</h2> <div class="nav-links"><span aria-current="page" class="page-numbers current">Page 1</span> <a class="page-numbers" 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