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Mais bien sûr." data-next-head=""/><link rel="alternate" hrefLang="en" href="https://together.agency/work/aria/" data-next-head=""/><link rel="alternate" hrefLang="x-default" href="https://together.agency/work/aria/" data-next-head=""/><meta name="twitter:card" content="summary_large_image" data-next-head=""/><meta name="twitter:site" content="@together" data-next-head=""/><meta name="twitter:creator" content="@together" data-next-head=""/><meta property="og:title" content="Aria by Together. A case study." data-next-head=""/><meta property="og:description" content="Aria takes the pain out of payments and puts the action into transactions. The Paris-based fintech startup asked Together to come up with a radiant, interconnected brand system and a website that would take their B2B payments platform from complex to compelling. 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target="" class="text-[12px] font-semibold uppercase tracking-[0.04em] dark:text-black-dark rounded-full border border-transparent bg-grey px-3.5 py-2.5 transition-colors duration-200 ease-[cubic-bezier(0.4,0,0.3,1)] hover:border-border dark:bg-grey-dark hover:dark:border-border-dark" href="/contact/">Contact</a></li></ul></nav><button type="button" class="flex cursor-pointer items-center justify-center" style="width:24px;height:24px" aria-label="Toggle dark mode"><div class="relative overflow-hidden" style="width:14px;height:14px"></div></button></div></div><button type="button" class="translate-x-4 md:-ml-2" aria-expanded="false" aria-controls="mobile-menu" aria-label="Open menu"><div class="hamburger-react" aria-label="Show menu" aria-expanded="false" role="button" style="cursor:pointer;height:48px;position:relative;transition:0.4s cubic-bezier(0, 0, 0, 1);user-select:none;width:48px;outline:none;transform:none" tabindex="0"><div style="background:currentColor;height:2px;left:15px;position:absolute;width:18px;top:20px;transition:0.4s cubic-bezier(0, 0, 0, 1);transform:none"></div><div style="background:currentColor;height:2px;left:15px;position:absolute;width:18px;top:27px;transition:0.4s cubic-bezier(0, 0, 0, 1);transform:none"></div></div></button></div></div></header><main class="transition-colors duration-500 " style="background-color:transparent"><article class="pb-base"><div class="container"><div class="pt-small pb-small grid gap-6 xl:grid-cols-12"><header class="space-y-6 xl:col-span-6 xl:col-start-5 xl:space-y-10"><div class="h-6 dark:invert xl:h-8" aria-hidden="true"><div class="relative h-full w-full undefined"><img src="https://assets.together.agency/svg/2024/11/aria-logo.svg" alt="Aria Logo" draggable="false" loading="lazy" class="relative undefined h-full opacity-100 transition-opacity duration-300 undefined" fetchPriority="auto" decoding="async"/></div></div><h1 class="text-h1">Taking the pain out of payments and putting the action into transactions.</h1></header></div></div><section aria-labelledby="overview-title"><div id="overview-title" class="eyebrow container"><div class="mb-8 pb-2 pt-5 border-t border-border dark:border-border-dark"><h2 class="sr-only text-[12px] font-medium">Overview</h2></div></div><div class="container"><div class="pb-small grid gap-6 xl:grid-cols-12"><div class="xl:col-span-8 xl:col-start-5"><div class="relative aspect-[845/480] w-full"><div class="h-full w-full bg-grey dark:bg-grey-dark"></div></div></div></div></div></section><section aria-labelledby="what-we-did-title"><div id="what-we-did-title" class="eyebrow container"><div class="mb-8 pb-2 pt-5 border-t border-border dark:border-border-dark"><h2 class="sr-only text-[12px] font-medium">What we did</h2></div></div><div class="container"><div class="grid gap-6 pb-20 md:pb-28 md:pt-12 xl:grid-cols-12"><div class="xl:col-span-6 xl:col-start-5"><p class="mb-8 text-[20px] md:max-w-[620px] xl:mb-10 xl:text-[24px]">Aria takes the pain out of payments and puts the action into transactions. The Paris-based fintech startup asked us to come up with a radiant connected brand system and a website that would take their B2B payments platform from complex to compelling. Mais bien sûr.</p><div class="relative"><div class="relative overflow-hidden" style="height:0px;opacity:1"><div class="work-content mb-8 text-[18px] text-inherit md:max-w-[620px]"><h3>The Problem</h3> <p>Aria takes the pain out of payments and puts the action into transactions. The Paris-based fintech startup asked us to come up with a radiant connected brand system and a website that would take their B2B payments platform from complex to compelling. Mais bien sûr.</p> <h3>The Outcome</h3> <p>Aria takes the pain out of payments and puts the action into transactions. The Paris-based fintech startup asked us to come up with a radiant connected brand system and a website that would take their B2B payments platform from complex to compelling. Mais bien sûr.</p> </div><div class="absolute bottom-0 left-0 right-0 h-20 bg-gradient-to-t from-white via-white to-transparent dark:from-black dark:via-black"></div></div></div><div class="flex space-x-10"><button type="button" class="group flex cursor-pointer items-center space-x-2"><div class=" transform transition-transform duration-300 ease-in-out group-hover:rotate-[25deg]"><svg width="12" height="12" viewBox="0 0 12 12" fill="none" xmlns="http://www.w3.org/2000/svg"><path d="M10 6H2" stroke="currentColor" stroke-miterlimit="10" stroke-linecap="square"></path><path d="M6 10V2" stroke="currentColor" stroke-miterlimit="10" stroke-linecap="square"></path></svg></div><span class="font-mono text-[14px] underline">Show more</span></button><a href="https://www.helloaria.eu" target="_blank" class="inline-block " aria-label="View Taking the pain out of payments and putting the action into transactions. Website"><span class="group inline-flex cursor-pointer select-none items-center gap-2 font-mono text-[14px] "><span class="font-display underline transition-all duration-200 ease-[cubic-bezier(0.4,0,0.3,1)]" style="min-width:84px">View Website</span><span style="width:12px;height:12px" class="relative overflow-hidden"><span class="absolute inset-0 flex flex-col transition-transform duration-200 ease-[cubic-bezier(0.4,0,0.3,1)] group-hover:-translate-y-full"><svg width="12" height="12" viewBox="0 0 12 12" fill="none" class="shrink-0" aria-hidden="true"><g clip-path="url(#clip0_1416_2021)"><path d="M7.625 1.125C7.625 0.848858 7.40114 0.625 7.125 0.625C6.84886 0.625 6.625 0.848858 6.625 1.125H7.625ZM7.125 9.75H7.625H7.125ZM6 10.875V11.375V10.875ZM1.125 10.375H0.625V11.375H1.125V10.375ZM6.625 1.125V9.75H7.625V1.125H6.625ZM6.625 9.75C6.625 9.91576 6.55915 10.0747 6.44194 10.1919L7.14905 10.899C7.4538 10.5943 7.625 10.181 7.625 9.75H6.625ZM6.44194 10.1919C6.32473 10.3092 6.16576 10.375 6 10.375V11.375C6.43098 11.375 6.8443 11.2038 7.14905 10.899L6.44194 10.1919ZM6 10.375H1.125V11.375H6V10.375Z" fill="currentColor"></path><path d="M10.875 4.875L7.125 1.125L3.375 4.875" stroke="currentColor" stroke-linecap="square" stroke-linejoin="round"></path></g><defs><clipPath id="clip0_1416_2021"><rect width="12" height="12" fill="white"></rect></clipPath></defs></svg><svg width="12" height="12" viewBox="0 0 12 12" fill="none" class="shrink-0" aria-hidden="true"><g clip-path="url(#clip0_1416_2021)"><path d="M7.625 1.125C7.625 0.848858 7.40114 0.625 7.125 0.625C6.84886 0.625 6.625 0.848858 6.625 1.125H7.625ZM7.125 9.75H7.625H7.125ZM6 10.875V11.375V10.875ZM1.125 10.375H0.625V11.375H1.125V10.375ZM6.625 1.125V9.75H7.625V1.125H6.625ZM6.625 9.75C6.625 9.91576 6.55915 10.0747 6.44194 10.1919L7.14905 10.899C7.4538 10.5943 7.625 10.181 7.625 9.75H6.625ZM6.44194 10.1919C6.32473 10.3092 6.16576 10.375 6 10.375V11.375C6.43098 11.375 6.8443 11.2038 7.14905 10.899L6.44194 10.1919ZM6 10.375H1.125V11.375H6V10.375Z" fill="currentColor"></path><path d="M10.875 4.875L7.125 1.125L3.375 4.875" stroke="currentColor" stroke-linecap="square" stroke-linejoin="round"></path></g><defs><clipPath id="clip0_1416_2021"><rect width="12" height="12" fill="white"></rect></clipPath></defs></svg></span></span></span></a></div><div class="mt-16 flex flex-wrap md:max-w-[620px]"><div class="mb-2 mr-2 rounded-full border border-border px-4 py-1.5 font-mono text-[12px] text-body dark:border-border-dark dark:text-body-dark">Strategy</div><div class="mb-2 mr-2 rounded-full border border-border px-4 py-1.5 font-mono text-[12px] text-body dark:border-border-dark dark:text-body-dark">Copywriting</div><div class="mb-2 mr-2 rounded-full border border-border px-4 py-1.5 font-mono text-[12px] text-body dark:border-border-dark dark:text-body-dark">Visual Identity</div><div class="mb-2 mr-2 rounded-full border border-border px-4 py-1.5 font-mono text-[12px] text-body dark:border-border-dark dark:text-body-dark">Web Design</div><div class="mb-2 mr-2 rounded-full border border-border px-4 py-1.5 font-mono text-[12px] text-body dark:border-border-dark dark:text-body-dark">Development</div></div></div></div></div></section><section aria-labelledby="newsworthy-title"><div id="newsworthy-title" class="eyebrow container"><div class="mb-8 pb-2 pt-5 border-t border-border dark:border-border-dark"><h2 class="sr-only text-[12px] font-medium">Newsworthy</h2></div></div><div class="container"><div class="grid gap-6 xl:grid-cols-12"><div class="space-y-12 xl:col-span-8 xl:col-start-5 xl:space-y-16"><article class="gap-6 xl:grid xl:grid-cols-8 xl:items-center"><div class="xl:col-span-5"><div class="mb-5 h-4 dark:invert xl:h-5" aria-hidden="true"><div class="relative h-full w-full undefined"><img src="https://assets.together.agency/svg/2024/11/brandnew-logo.svg" alt="Brandnew Logo" draggable="false" loading="lazy" class="relative undefined h-full opacity-100 transition-opacity duration-300 undefined" fetchPriority="auto" decoding="async"/></div></div><blockquote class="text-[16px] md:text-[20px]">“Companies have to look like banks and like software but also be techie and this identity manages it with some novelty”</blockquote></div><div class="flex max-xl:mt-4 xl:col-span-3 xl:justify-end"><a href="https://google.com" target="_blank" class="inline-block " aria-label="Read more about “Companies have to look like banks and like software but also be techie and this identity manages it with some novelty”"><span class="group inline-flex cursor-pointer select-none items-center gap-2 font-mono text-[14px] "><span class="font-display underline transition-all duration-200 ease-[cubic-bezier(0.4,0,0.3,1)]" style="min-width:56px">BrandNew</span><span style="width:12px;height:12px" class="relative overflow-hidden"><span class="absolute inset-0 flex flex-col transition-transform duration-200 ease-[cubic-bezier(0.4,0,0.3,1)] group-hover:-translate-y-full"><svg width="12" height="12" viewBox="0 0 12 12" fill="none" class="shrink-0" aria-hidden="true"><g clip-path="url(#clip0_1416_2021)"><path d="M7.625 1.125C7.625 0.848858 7.40114 0.625 7.125 0.625C6.84886 0.625 6.625 0.848858 6.625 1.125H7.625ZM7.125 9.75H7.625H7.125ZM6 10.875V11.375V10.875ZM1.125 10.375H0.625V11.375H1.125V10.375ZM6.625 1.125V9.75H7.625V1.125H6.625ZM6.625 9.75C6.625 9.91576 6.55915 10.0747 6.44194 10.1919L7.14905 10.899C7.4538 10.5943 7.625 10.181 7.625 9.75H6.625ZM6.44194 10.1919C6.32473 10.3092 6.16576 10.375 6 10.375V11.375C6.43098 11.375 6.8443 11.2038 7.14905 10.899L6.44194 10.1919ZM6 10.375H1.125V11.375H6V10.375Z" fill="currentColor"></path><path d="M10.875 4.875L7.125 1.125L3.375 4.875" stroke="currentColor" stroke-linecap="square" stroke-linejoin="round"></path></g><defs><clipPath id="clip0_1416_2021"><rect width="12" height="12" fill="white"></rect></clipPath></defs></svg><svg width="12" height="12" viewBox="0 0 12 12" fill="none" class="shrink-0" aria-hidden="true"><g clip-path="url(#clip0_1416_2021)"><path d="M7.625 1.125C7.625 0.848858 7.40114 0.625 7.125 0.625C6.84886 0.625 6.625 0.848858 6.625 1.125H7.625ZM7.125 9.75H7.625H7.125ZM6 10.875V11.375V10.875ZM1.125 10.375H0.625V11.375H1.125V10.375ZM6.625 1.125V9.75H7.625V1.125H6.625ZM6.625 9.75C6.625 9.91576 6.55915 10.0747 6.44194 10.1919L7.14905 10.899C7.4538 10.5943 7.625 10.181 7.625 9.75H6.625ZM6.44194 10.1919C6.32473 10.3092 6.16576 10.375 6 10.375V11.375C6.43098 11.375 6.8443 11.2038 7.14905 10.899L6.44194 10.1919ZM6 10.375H1.125V11.375H6V10.375Z" fill="currentColor"></path><path d="M10.875 4.875L7.125 1.125L3.375 4.875" stroke="currentColor" stroke-linecap="square" stroke-linejoin="round"></path></g><defs><clipPath id="clip0_1416_2021"><rect width="12" height="12" fill="white"></rect></clipPath></defs></svg></span></span></span></a></div></article><article class="gap-6 xl:grid xl:grid-cols-8 xl:items-center"><div class="xl:col-span-5"><div class="mb-5 h-4 dark:invert xl:h-5" aria-hidden="true"><div class="relative h-full w-full undefined"><img src="https://assets.together.agency/svg/2024/11/the-brand-identity.svg" alt="The Brand Identity" draggable="false" loading="lazy" class="relative undefined h-full opacity-100 transition-opacity duration-300 undefined" fetchPriority="auto" decoding="async"/></div></div><blockquote class="text-[16px] md:text-[20px]">“The sleek, functional design redefines fintech branding and also positions Aria as a rising player in the B2B payments space”</blockquote></div><div class="flex max-xl:mt-4 xl:col-span-3 xl:justify-end"><a href="https://google.com" target="_blank" class="inline-block " aria-label="Read more about “The sleek, functional design redefines fintech branding and also positions Aria as a rising player in the B2B payments space”"><span class="group inline-flex cursor-pointer select-none items-center gap-2 font-mono text-[14px] "><span class="font-display underline transition-all duration-200 ease-[cubic-bezier(0.4,0,0.3,1)]" style="min-width:21px">TBI</span><span style="width:12px;height:12px" class="relative overflow-hidden"><span class="absolute inset-0 flex flex-col transition-transform duration-200 ease-[cubic-bezier(0.4,0,0.3,1)] group-hover:-translate-y-full"><svg width="12" height="12" viewBox="0 0 12 12" fill="none" class="shrink-0" aria-hidden="true"><g clip-path="url(#clip0_1416_2021)"><path d="M7.625 1.125C7.625 0.848858 7.40114 0.625 7.125 0.625C6.84886 0.625 6.625 0.848858 6.625 1.125H7.625ZM7.125 9.75H7.625H7.125ZM6 10.875V11.375V10.875ZM1.125 10.375H0.625V11.375H1.125V10.375ZM6.625 1.125V9.75H7.625V1.125H6.625ZM6.625 9.75C6.625 9.91576 6.55915 10.0747 6.44194 10.1919L7.14905 10.899C7.4538 10.5943 7.625 10.181 7.625 9.75H6.625ZM6.44194 10.1919C6.32473 10.3092 6.16576 10.375 6 10.375V11.375C6.43098 11.375 6.8443 11.2038 7.14905 10.899L6.44194 10.1919ZM6 10.375H1.125V11.375H6V10.375Z" fill="currentColor"></path><path d="M10.875 4.875L7.125 1.125L3.375 4.875" stroke="currentColor" stroke-linecap="square" stroke-linejoin="round"></path></g><defs><clipPath id="clip0_1416_2021"><rect width="12" height="12" fill="white"></rect></clipPath></defs></svg><svg width="12" height="12" viewBox="0 0 12 12" fill="none" class="shrink-0" aria-hidden="true"><g clip-path="url(#clip0_1416_2021)"><path d="M7.625 1.125C7.625 0.848858 7.40114 0.625 7.125 0.625C6.84886 0.625 6.625 0.848858 6.625 1.125H7.625ZM7.125 9.75H7.625H7.125ZM6 10.875V11.375V10.875ZM1.125 10.375H0.625V11.375H1.125V10.375ZM6.625 1.125V9.75H7.625V1.125H6.625ZM6.625 9.75C6.625 9.91576 6.55915 10.0747 6.44194 10.1919L7.14905 10.899C7.4538 10.5943 7.625 10.181 7.625 9.75H6.625ZM6.44194 10.1919C6.32473 10.3092 6.16576 10.375 6 10.375V11.375C6.43098 11.375 6.8443 11.2038 7.14905 10.899L6.44194 10.1919ZM6 10.375H1.125V11.375H6V10.375Z" fill="currentColor"></path><path d="M10.875 4.875L7.125 1.125L3.375 4.875" stroke="currentColor" stroke-linecap="square" stroke-linejoin="round"></path></g><defs><clipPath id="clip0_1416_2021"><rect width="12" height="12" fill="white"></rect></clipPath></defs></svg></span></span></span></a></div></article><article class="gap-6 xl:grid xl:grid-cols-8 xl:items-center"><div class="xl:col-span-5"><div class="mb-5 h-4 dark:invert xl:h-5" aria-hidden="true"><div class="relative h-full w-full undefined"><img src="https://assets.together.agency/svg/2024/11/forbes-logo.svg" alt="Forbes Logo" draggable="false" loading="lazy" class="relative undefined h-full opacity-100 transition-opacity duration-300 undefined" fetchPriority="auto" decoding="async"/></div></div><blockquote class="text-[16px] md:text-[20px]">Aria Raises €15 Million To Expand Digital Payments Model.</blockquote></div><div class="flex max-xl:mt-4 xl:col-span-3 xl:justify-end"><a href="https://google.com" target="_blank" class="inline-block " aria-label="Read more about Aria Raises €15 Million To Expand Digital Payments Model."><span class="group inline-flex cursor-pointer select-none items-center gap-2 font-mono text-[14px] "><span class="font-display underline transition-all duration-200 ease-[cubic-bezier(0.4,0,0.3,1)]" style="min-width:42px">Forbes</span><span style="width:12px;height:12px" class="relative overflow-hidden"><span class="absolute inset-0 flex flex-col transition-transform duration-200 ease-[cubic-bezier(0.4,0,0.3,1)] group-hover:-translate-y-full"><svg width="12" height="12" viewBox="0 0 12 12" fill="none" class="shrink-0" aria-hidden="true"><g clip-path="url(#clip0_1416_2021)"><path d="M7.625 1.125C7.625 0.848858 7.40114 0.625 7.125 0.625C6.84886 0.625 6.625 0.848858 6.625 1.125H7.625ZM7.125 9.75H7.625H7.125ZM6 10.875V11.375V10.875ZM1.125 10.375H0.625V11.375H1.125V10.375ZM6.625 1.125V9.75H7.625V1.125H6.625ZM6.625 9.75C6.625 9.91576 6.55915 10.0747 6.44194 10.1919L7.14905 10.899C7.4538 10.5943 7.625 10.181 7.625 9.75H6.625ZM6.44194 10.1919C6.32473 10.3092 6.16576 10.375 6 10.375V11.375C6.43098 11.375 6.8443 11.2038 7.14905 10.899L6.44194 10.1919ZM6 10.375H1.125V11.375H6V10.375Z" fill="currentColor"></path><path d="M10.875 4.875L7.125 1.125L3.375 4.875" stroke="currentColor" stroke-linecap="square" stroke-linejoin="round"></path></g><defs><clipPath id="clip0_1416_2021"><rect width="12" height="12" fill="white"></rect></clipPath></defs></svg><svg width="12" height="12" viewBox="0 0 12 12" fill="none" class="shrink-0" aria-hidden="true"><g clip-path="url(#clip0_1416_2021)"><path d="M7.625 1.125C7.625 0.848858 7.40114 0.625 7.125 0.625C6.84886 0.625 6.625 0.848858 6.625 1.125H7.625ZM7.125 9.75H7.625H7.125ZM6 10.875V11.375V10.875ZM1.125 10.375H0.625V11.375H1.125V10.375ZM6.625 1.125V9.75H7.625V1.125H6.625ZM6.625 9.75C6.625 9.91576 6.55915 10.0747 6.44194 10.1919L7.14905 10.899C7.4538 10.5943 7.625 10.181 7.625 9.75H6.625ZM6.44194 10.1919C6.32473 10.3092 6.16576 10.375 6 10.375V11.375C6.43098 11.375 6.8443 11.2038 7.14905 10.899L6.44194 10.1919ZM6 10.375H1.125V11.375H6V10.375Z" fill="currentColor"></path><path d="M10.875 4.875L7.125 1.125L3.375 4.875" stroke="currentColor" stroke-linecap="square" stroke-linejoin="round"></path></g><defs><clipPath id="clip0_1416_2021"><rect width="12" height="12" fill="white"></rect></clipPath></defs></svg></span></span></span></a></div></article></div></div></div></section></article><div class=" work_work__GwkEB work space-y-6"><div class="container"><div class="relative aspect-[1280/830] w-full overflow-hidden"><div class="h-full w-full bg-grey dark:bg-grey-dark"></div></div></div><div class="container"><div class="grid gap-6 md:grid-cols-12"><div class="relative aspect-[630/880] overflow-hidden md:col-span-6"><div class="h-full w-full bg-grey dark:bg-grey-dark"></div></div><div class="relative flex aspect-[630/880] overflow-hidden md:col-span-6"><div class="h-full w-full bg-grey dark:bg-grey-dark"></div></div></div></div><div class="container"><div class="grid gap-6 py-20 md:grid-cols-12 md:py-32 "><div class="md:col-span-6 md:col-start-5"><p class="mb-6 font-serif text-[20px] font-light lg:mb-8 lg:text-[32px]">“A digital-first firm needs a digital-first identity. For Aria we built a hard-working brand that could be put to use straight away, out of the box, at the most important touch points.”</p><div class="flex items-center gap-4 md:gap-5"><div class="inline-flex aspect-1 w-12 items-center overflow-hidden rounded-full"><div class="relative undefined"><div class="absolute inset-0 flex items-center justify-center"><div class="flex gap-1"><div class="h-1 w-1 animate-[loadingBounce_0.8s_-0.32s_ease-in-out_infinite] rounded-full bg-black dark:bg-black-dark"></div><div class="h-1 w-1 animate-[loadingBounce_0.8s_-0.16s_ease-in-out_infinite] rounded-full bg-black dark:bg-black-dark"></div><div class="h-1 w-1 animate-[loadingBounce_0.8s_0s_ease-in-out_infinite] rounded-full bg-black dark:bg-black-dark"></div></div></div><picture><source srcSet="https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/f6b64b38-a031-486e-797c-bfeaf1ecaf00/format=auto,format=avif,w=90,dpr=1 1x, https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/f6b64b38-a031-486e-797c-bfeaf1ecaf00/format=auto,format=avif,w=90,dpr=2 2x" type="image/avif"/><source srcSet="https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/f6b64b38-a031-486e-797c-bfeaf1ecaf00/format=auto,format=webp,w=90,dpr=1 1x, https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/f6b64b38-a031-486e-797c-bfeaf1ecaf00/format=auto,format=webp,w=90,dpr=2 2x" type="image/webp"/><img src="https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/f6b64b38-a031-486e-797c-bfeaf1ecaf00/format=auto,w=90" width="90" alt="Ben Wynn Owen Creative Director" draggable="false" loading="lazy" class="relative opacity-0 object-cover transition-opacity duration-300 undefined" fetchPriority="auto" decoding="async"/></picture></div></div><div class="text-[14px]"><p class="">Ben Wynn-Owen</p><p class="text-body dark:text-body-dark">Creative Director</p></div></div></div></div></div><div class="container"><div class="relative aspect-[1280/830] w-full overflow-hidden"><div class="h-full w-full bg-grey dark:bg-grey-dark"></div></div></div><section aria-labelledby="Easy money-title" class="container "><div class="grid gap-6 py-20 md:py-32 xl:grid-cols-12"><div class="max-xl:mx-auto md:max-w-[620px] xl:col-span-8 xl:col-start-5"><h3 class="mb-5 font-serif text-[24px] font-light leading-[1.3] text-black dark:text-white md:text-[28px]">Make payments flow as smoothly for businesses as they do for consumers.</h3><div class="body-18 text-body dark:text-body-dark" aria-label="Make payments flow as smoothly for businesses as they do for consumers.">Aria’s big idea: Make payments flow as smoothly for businesses as they do for consumers. The solution: a deferred payment infrastructure with financing options for B2B service marketplaces and transactional SaaS platforms. Fuelled by a €15m Series A round led by European fintech investor 13books Capital, Aria’s single-minded founders, Clément Carrier and Vincent Folny, came to us poised to realise their lofty ambitions.</div></div></div></section><div class="container"><div class="relative aspect-[1280/830] w-full overflow-hidden"><div class="h-full w-full bg-grey dark:bg-grey-dark"></div></div></div><div class="container"><div class="grid gap-6 md:grid-cols-12"><div class="relative aspect-[630/880] overflow-hidden md:col-span-6"><div class="h-full w-full bg-grey dark:bg-grey-dark"></div></div><div class="relative flex aspect-[630/880] overflow-hidden md:col-span-6"><div style="width:100%;height:100%" class="flex "><div class="absolute inset-0 z-10 h-full w-full"><div class="!h-full !w-full bg-grey dark:bg-grey-dark"></div></div></div></div></div></div><div class="container"><div class="relative aspect-[1280/830] w-full overflow-hidden"><div class="h-full w-full bg-grey dark:bg-grey-dark"></div></div></div><section aria-labelledby="undefined-title" class="container "><div class="grid gap-6 py-20 md:py-32 xl:grid-cols-12"><div class="max-xl:mx-auto md:max-w-[620px] xl:col-span-8 xl:col-start-5"><h3 class="mb-5 font-serif text-[24px] font-light leading-[1.3] text-black dark:text-white md:text-[28px]">Born ready.</h3><div class="body-18 text-body dark:text-body-dark" aria-label="Born ready.">Like most early-stage tech startups, Aria had pragmatic requirements, a thick and slick brand manual taking the back seat to something practical and beautiful, immediately ready for active duty. Together, we developed a connected digital brand, purpose-built for screens, and ready to come alive both on the website and in the product from day one.</div></div></div></section><div class="container"><div class="grid gap-6 md:grid-cols-12"><div class="relative aspect-[630/880] overflow-hidden md:col-span-6"><div class="h-full w-full bg-grey dark:bg-grey-dark"></div></div><div class="relative flex aspect-[630/880] overflow-hidden md:col-span-6"><div class="relative h-full w-full content-visibility-auto"><div class="absolute inset-0 flex items-center justify-center"><div class="flex gap-1"><div class="h-1 w-1 animate-[loadingBounce_0.8s_-0.32s_ease-in-out_infinite] rounded-full bg-black dark:bg-black-dark"></div><div class="h-1 w-1 animate-[loadingBounce_0.8s_-0.16s_ease-in-out_infinite] rounded-full bg-black dark:bg-black-dark"></div><div class="h-1 w-1 animate-[loadingBounce_0.8s_0s_ease-in-out_infinite] rounded-full bg-black dark:bg-black-dark"></div></div></div><picture><source srcSet="https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/c76b858d-cff4-4e3d-468b-6ba8c29b7100/format=auto,format=avif,w=750,dpr=1 1x, https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/c76b858d-cff4-4e3d-468b-6ba8c29b7100/format=auto,format=avif,w=750,dpr=2 2x" type="image/avif"/><source srcSet="https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/c76b858d-cff4-4e3d-468b-6ba8c29b7100/format=auto,format=webp,w=750,dpr=1 1x, https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/c76b858d-cff4-4e3d-468b-6ba8c29b7100/format=auto,format=webp,w=750,dpr=2 2x" type="image/webp"/><img src="https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/c76b858d-cff4-4e3d-468b-6ba8c29b7100/format=auto,w=750" width="750" alt="Aria Mobile" draggable="false" loading="lazy" class="relative opacity-0 h-full object-cover transition-opacity duration-300 content-visibility-auto" fetchPriority="auto" decoding="async"/></picture></div></div></div></div><div class="container"><div class="relative aspect-[1280/830] w-full overflow-hidden"><div class="relative h-full w-full content-visibility-auto"><div class="absolute inset-0 flex items-center justify-center"><div class="flex gap-1"><div class="h-1 w-1 animate-[loadingBounce_0.8s_-0.32s_ease-in-out_infinite] rounded-full bg-black dark:bg-black-dark"></div><div class="h-1 w-1 animate-[loadingBounce_0.8s_-0.16s_ease-in-out_infinite] rounded-full bg-black dark:bg-black-dark"></div><div class="h-1 w-1 animate-[loadingBounce_0.8s_0s_ease-in-out_infinite] rounded-full bg-black dark:bg-black-dark"></div></div></div><picture><source srcSet="https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/62ebe49b-4161-4263-15d3-6946b530b100/format=auto,format=avif,w=1500,dpr=1 1x, https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/62ebe49b-4161-4263-15d3-6946b530b100/format=auto,format=avif,w=1500,dpr=2 2x" type="image/avif"/><source srcSet="https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/62ebe49b-4161-4263-15d3-6946b530b100/format=auto,format=webp,w=1500,dpr=1 1x, https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/62ebe49b-4161-4263-15d3-6946b530b100/format=auto,format=webp,w=1500,dpr=2 2x" type="image/webp"/><img src="https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/62ebe49b-4161-4263-15d3-6946b530b100/format=auto,w=1500" width="1500" alt="Aria Tote" draggable="false" loading="lazy" class="relative opacity-0 h-full object-cover transition-opacity duration-300 content-visibility-auto" fetchPriority="auto" decoding="async"/></picture></div></div></div><div class="container"><div class="grid gap-6 md:grid-cols-12"><div class="relative aspect-[630/880] overflow-hidden md:col-span-6"><div class="relative h-full w-full content-visibility-auto"><div class="absolute inset-0 flex items-center justify-center"><div class="flex gap-1"><div class="h-1 w-1 animate-[loadingBounce_0.8s_-0.32s_ease-in-out_infinite] rounded-full bg-black dark:bg-black-dark"></div><div class="h-1 w-1 animate-[loadingBounce_0.8s_-0.16s_ease-in-out_infinite] rounded-full bg-black dark:bg-black-dark"></div><div class="h-1 w-1 animate-[loadingBounce_0.8s_0s_ease-in-out_infinite] rounded-full bg-black dark:bg-black-dark"></div></div></div><picture><source srcSet="https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/1a6a77fb-e5e8-4cfd-691a-881754d1ef00/format=auto,format=avif,w=750,dpr=1 1x, https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/1a6a77fb-e5e8-4cfd-691a-881754d1ef00/format=auto,format=avif,w=750,dpr=2 2x" type="image/avif"/><source srcSet="https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/1a6a77fb-e5e8-4cfd-691a-881754d1ef00/format=auto,format=webp,w=750,dpr=1 1x, https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/1a6a77fb-e5e8-4cfd-691a-881754d1ef00/format=auto,format=webp,w=750,dpr=2 2x" type="image/webp"/><img src="https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/1a6a77fb-e5e8-4cfd-691a-881754d1ef00/format=auto,w=750" width="750" alt="Get Paid" draggable="false" loading="lazy" class="relative opacity-0 h-full object-cover transition-opacity duration-300 content-visibility-auto" fetchPriority="auto" decoding="async"/></picture></div></div><div class="relative flex aspect-[630/880] overflow-hidden md:col-span-6"><div class="relative h-full w-full content-visibility-auto"><div class="absolute inset-0 flex items-center justify-center"><div class="flex gap-1"><div class="h-1 w-1 animate-[loadingBounce_0.8s_-0.32s_ease-in-out_infinite] rounded-full bg-black dark:bg-black-dark"></div><div class="h-1 w-1 animate-[loadingBounce_0.8s_-0.16s_ease-in-out_infinite] rounded-full bg-black dark:bg-black-dark"></div><div class="h-1 w-1 animate-[loadingBounce_0.8s_0s_ease-in-out_infinite] rounded-full bg-black dark:bg-black-dark"></div></div></div><picture><source srcSet="https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/b38d239f-3047-4901-2a3b-307469aca300/format=auto,format=avif,w=750,dpr=1 1x, https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/b38d239f-3047-4901-2a3b-307469aca300/format=auto,format=avif,w=750,dpr=2 2x" type="image/avif"/><source srcSet="https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/b38d239f-3047-4901-2a3b-307469aca300/format=auto,format=webp,w=750,dpr=1 1x, https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/b38d239f-3047-4901-2a3b-307469aca300/format=auto,format=webp,w=750,dpr=2 2x" type="image/webp"/><img src="https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/b38d239f-3047-4901-2a3b-307469aca300/format=auto,w=750" width="750" alt="Aria Photography" draggable="false" loading="lazy" class="relative opacity-0 h-full object-cover transition-opacity duration-300 content-visibility-auto" fetchPriority="auto" decoding="async"/></picture></div></div></div></div><div class="container"><div class="grid gap-6 max-lg:pb-12 lg:grid-cols-12"><div class="relative aspect-[1088/850] w-full overflow-hidden lg:col-span-9 lg:order-start"><div class="h-full w-full bg-grey dark:bg-grey-dark"></div></div><div class="grid lg:col-span-3 items-start false false"><div class="body-18 caption md:pt-10 "><p><strong>Elementary particles.</strong> The brand system’s core creative concept is the flow of digital money — fluid, seamless and high-tech. The electric green “Kinetic Square” is the foundational element, symbolising a single transaction transforming into fluid patterns, giving the brand a sense of movement, even when perfectly still.</p> </div></div></div></div><div class="container"><div class="grid gap-6 max-lg:pb-12 lg:grid-cols-12"><div class="relative aspect-[1088/850] w-full overflow-hidden lg:col-span-9 lg:order-last"><div class="h-full w-full bg-grey dark:bg-grey-dark"></div></div><div class="grid lg:col-span-3 items-start false false"><div class="body-18 caption md:pt-10 "><p><strong>Electric personality.</strong> Directly connected to the broader visual language, the illustration style supports both metaphorical and literal interpretations. It’s expressive, flexible and instantly recognisable.</p> </div></div></div></div><div class="container"><div class="relative aspect-[1280/830] w-full overflow-hidden"><div class="h-full w-full bg-grey dark:bg-grey-dark"></div></div><div class="mt-6 gap-6 pb-12 lg:mt-16 lg:grid lg:grid-cols-12 lg:pb-32"><div class="body-18 caption lg:col-span-4 lg:col-start-3 "><p><strong>On the spectrum.</strong> Four key visual devices — Kinetic Square, Texture, Supergraphic, and Illustration — let Aria flex its brand across a broad spectrum of contexts, ranging from functional to expressive.</p> </div></div></div><div class="container"><div class="grid gap-6 max-lg:pb-12 lg:grid-cols-12"><div class="relative aspect-[1088/850] w-full overflow-hidden lg:col-span-9 lg:order-start"><div class="h-full w-full bg-grey dark:bg-grey-dark"></div></div><div class="grid lg:col-span-3 items-start false false"><div class="body-18 caption md:pt-10 "><p><strong>Family traits.</strong> Aria’s logo is a direct descendant of the Kinetic Square, the animated version drawing inspiration from the more expressive Supergraphic device.</p> </div></div></div></div><div class="container"><div class="grid gap-6 max-lg:pb-12 lg:grid-cols-12"><div class="relative aspect-[1088/850] w-full overflow-hidden lg:col-span-9 lg:order-last"><div class="h-full w-full bg-grey dark:bg-grey-dark"></div></div><div class="grid lg:col-span-3 items-start false false"><div class="body-18 caption md:pt-10 "><p><strong>Looking for a type in finance.</strong> Aria’s primary typeface is the hardworking and structured 37 Lineca — both suitably techy and a good balance to the expressive illustration style. For no-nonsense body copy, the hyper-legible STK Bureau Sans steps in.</p> </div></div></div></div><div class="container"><div class="grid gap-6 max-lg:pb-12 lg:grid-cols-12"><div class="relative aspect-[1088/850] w-full overflow-hidden lg:col-span-9 lg:order-start"><div class="h-full w-full bg-grey dark:bg-grey-dark"></div></div><div class="grid lg:col-span-3 items-start false false"><div class="body-18 caption md:pt-10 "><p><strong>Colour of money.</strong> Aria’s palette draws inspiration from the world of physical currency, with an added jolt of electricity for good measure.</p> </div></div></div></div><div class="overflow-x-clip pb-8"><div style="height:0"><div class="sticky" style="top:unset"><div class="flex gap-6 whitespace-nowrap" style="will-change:transform;transform:none"><div class="relative !h-auto min-h-[250px] w-[300px] flex-shrink-0 overflow-hidden md:w-[520px]" style="margin-right:0;transform:translateZ(0)"><div><div class="aspect-[684/900]"><div class="dark:bg-offBlack absolute inset-0"></div><div class="relative h-full !w-full" style="transform:translateZ(0);opacity:0"><div class="relative h-full w-full content-visibility-auto"><div class="absolute inset-0 flex items-center justify-center"><div class="flex gap-1"><div class="h-1 w-1 animate-[loadingBounce_0.8s_-0.32s_ease-in-out_infinite] rounded-full bg-black dark:bg-black-dark"></div><div class="h-1 w-1 animate-[loadingBounce_0.8s_-0.16s_ease-in-out_infinite] rounded-full bg-black dark:bg-black-dark"></div><div class="h-1 w-1 animate-[loadingBounce_0.8s_0s_ease-in-out_infinite] rounded-full bg-black dark:bg-black-dark"></div></div></div><picture><source srcSet="https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/62d1b61e-8f05-4c63-add0-da298af72600/format=auto,format=avif,w=684,dpr=1 1x, https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/62d1b61e-8f05-4c63-add0-da298af72600/format=auto,format=avif,w=684,dpr=2 2x" type="image/avif"/><source srcSet="https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/62d1b61e-8f05-4c63-add0-da298af72600/format=auto,format=webp,w=684,dpr=1 1x, https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/62d1b61e-8f05-4c63-add0-da298af72600/format=auto,format=webp,w=684,dpr=2 2x" type="image/webp"/><img src="https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/62d1b61e-8f05-4c63-add0-da298af72600/format=auto,w=684" width="684" alt="Aria Photography 006" draggable="false" loading="lazy" class="relative opacity-0 h-full object-cover transition-opacity duration-300 content-visibility-auto" fetchPriority="auto" decoding="async"/></picture></div><div class="absolute inset-0 flex items-center justify-center whitespace-normal"><div class="body-18 caption mx-auto max-w-[380px] px-6 "></div></div></div></div></div></div><div class="relative !h-auto min-h-[250px] w-[300px] flex-shrink-0 overflow-hidden md:w-[520px]" style="margin-right:0;transform:translateZ(0)"><div><div class="aspect-[684/900]"><div class="dark:bg-offBlack absolute inset-0"></div><div class="relative h-full !w-full" style="transform:translateZ(0);opacity:0"><div class="relative h-full w-full content-visibility-auto"><div class="absolute inset-0 flex items-center justify-center"><div class="flex gap-1"><div class="h-1 w-1 animate-[loadingBounce_0.8s_-0.32s_ease-in-out_infinite] rounded-full bg-black dark:bg-black-dark"></div><div class="h-1 w-1 animate-[loadingBounce_0.8s_-0.16s_ease-in-out_infinite] rounded-full bg-black dark:bg-black-dark"></div><div class="h-1 w-1 animate-[loadingBounce_0.8s_0s_ease-in-out_infinite] rounded-full bg-black dark:bg-black-dark"></div></div></div><picture><source srcSet="https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/d136923e-0432-486e-eb73-0aa813a1e400/format=auto,format=avif,w=684,dpr=1 1x, https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/d136923e-0432-486e-eb73-0aa813a1e400/format=auto,format=avif,w=684,dpr=2 2x" type="image/avif"/><source srcSet="https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/d136923e-0432-486e-eb73-0aa813a1e400/format=auto,format=webp,w=684,dpr=1 1x, https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/d136923e-0432-486e-eb73-0aa813a1e400/format=auto,format=webp,w=684,dpr=2 2x" type="image/webp"/><img src="https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/d136923e-0432-486e-eb73-0aa813a1e400/format=auto,w=684" width="684" alt="Aria Photography 005" draggable="false" loading="lazy" class="relative opacity-0 h-full object-cover transition-opacity duration-300 content-visibility-auto" fetchPriority="auto" decoding="async"/></picture></div><div class="absolute inset-0 flex items-center justify-center whitespace-normal"><div class="body-18 caption mx-auto max-w-[380px] px-6 "></div></div></div></div></div></div><div class="relative !h-auto min-h-[250px] w-[300px] flex-shrink-0 overflow-hidden md:w-[520px]" style="margin-right:0;transform:translateZ(0)"><div><div class="aspect-[684/900]"><div class="dark:bg-offBlack absolute inset-0"></div><div class="relative h-full !w-full" style="transform:translateZ(0);opacity:0"><div class="relative h-full w-full content-visibility-auto"><div class="absolute inset-0 flex items-center justify-center"><div class="flex gap-1"><div class="h-1 w-1 animate-[loadingBounce_0.8s_-0.32s_ease-in-out_infinite] rounded-full bg-black dark:bg-black-dark"></div><div class="h-1 w-1 animate-[loadingBounce_0.8s_-0.16s_ease-in-out_infinite] rounded-full bg-black dark:bg-black-dark"></div><div class="h-1 w-1 animate-[loadingBounce_0.8s_0s_ease-in-out_infinite] rounded-full bg-black dark:bg-black-dark"></div></div></div><picture><source srcSet="https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/cb8b932a-cb29-497d-3819-d5c109201000/format=auto,format=avif,w=684,dpr=1 1x, https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/cb8b932a-cb29-497d-3819-d5c109201000/format=auto,format=avif,w=684,dpr=2 2x" type="image/avif"/><source srcSet="https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/cb8b932a-cb29-497d-3819-d5c109201000/format=auto,format=webp,w=684,dpr=1 1x, https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/cb8b932a-cb29-497d-3819-d5c109201000/format=auto,format=webp,w=684,dpr=2 2x" type="image/webp"/><img src="https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/cb8b932a-cb29-497d-3819-d5c109201000/format=auto,w=684" width="684" alt="Aria Photography 004" draggable="false" loading="lazy" class="relative opacity-0 h-full object-cover transition-opacity duration-300 content-visibility-auto" fetchPriority="auto" decoding="async"/></picture></div><div class="absolute inset-0 flex items-center justify-center whitespace-normal"><div class="body-18 caption mx-auto max-w-[380px] px-6 "></div></div></div></div></div></div><div class="relative !h-auto min-h-[250px] w-[300px] flex-shrink-0 overflow-hidden md:w-[520px]" style="margin-right:0;transform:translateZ(0)"><div><div class="aspect-[684/900]"><div class="dark:bg-offBlack absolute inset-0"></div><div class="relative h-full !w-full" style="transform:translateZ(0);opacity:0"><div class="absolute inset-0 flex items-center justify-center whitespace-normal"><div class="body-18 caption mx-auto max-w-[380px] px-6 "><p><strong>Money shots.</strong> With high flash and warm color grading, Aria’s photography aims to capture moments of genuine human emotion, providing a contrast to the brand’s overall electric vibe.</p> </div></div></div></div></div></div><div class="relative !h-auto min-h-[250px] w-[300px] flex-shrink-0 overflow-hidden md:w-[520px]" style="margin-right:0;transform:translateZ(0)"><div><div class="aspect-[684/900]"><div class="dark:bg-offBlack absolute inset-0"></div><div class="relative h-full !w-full" style="transform:translateZ(0);opacity:0"><div class="relative h-full w-full content-visibility-auto"><div class="absolute inset-0 flex items-center justify-center"><div class="flex gap-1"><div class="h-1 w-1 animate-[loadingBounce_0.8s_-0.32s_ease-in-out_infinite] rounded-full bg-black dark:bg-black-dark"></div><div class="h-1 w-1 animate-[loadingBounce_0.8s_-0.16s_ease-in-out_infinite] rounded-full bg-black dark:bg-black-dark"></div><div class="h-1 w-1 animate-[loadingBounce_0.8s_0s_ease-in-out_infinite] rounded-full bg-black dark:bg-black-dark"></div></div></div><picture><source srcSet="https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/ab80c895-a029-42c2-9c7f-8b7acf1f4c00/format=auto,format=avif,w=684,dpr=1 1x, https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/ab80c895-a029-42c2-9c7f-8b7acf1f4c00/format=auto,format=avif,w=684,dpr=2 2x" type="image/avif"/><source srcSet="https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/ab80c895-a029-42c2-9c7f-8b7acf1f4c00/format=auto,format=webp,w=684,dpr=1 1x, https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/ab80c895-a029-42c2-9c7f-8b7acf1f4c00/format=auto,format=webp,w=684,dpr=2 2x" type="image/webp"/><img src="https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/ab80c895-a029-42c2-9c7f-8b7acf1f4c00/format=auto,w=684" width="684" alt="Aria Photography 003" draggable="false" loading="lazy" class="relative opacity-0 h-full object-cover transition-opacity duration-300 content-visibility-auto" fetchPriority="auto" decoding="async"/></picture></div><div class="absolute inset-0 flex items-center justify-center whitespace-normal"><div class="body-18 caption mx-auto max-w-[380px] px-6 "></div></div></div></div></div></div><div class="relative !h-auto min-h-[250px] w-[300px] flex-shrink-0 overflow-hidden md:w-[520px]" style="margin-right:0;transform:translateZ(0)"><div><div class="aspect-[684/900]"><div class="dark:bg-offBlack absolute inset-0"></div><div class="relative h-full !w-full" style="transform:translateZ(0);opacity:0"><div class="relative h-full w-full content-visibility-auto"><div class="absolute inset-0 flex items-center justify-center"><div class="flex gap-1"><div class="h-1 w-1 animate-[loadingBounce_0.8s_-0.32s_ease-in-out_infinite] rounded-full bg-black dark:bg-black-dark"></div><div class="h-1 w-1 animate-[loadingBounce_0.8s_-0.16s_ease-in-out_infinite] rounded-full bg-black dark:bg-black-dark"></div><div class="h-1 w-1 animate-[loadingBounce_0.8s_0s_ease-in-out_infinite] rounded-full bg-black dark:bg-black-dark"></div></div></div><picture><source srcSet="https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/e33bb075-3cfa-439e-9ee3-46d1bf906c00/format=auto,format=avif,w=684,dpr=1 1x, https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/e33bb075-3cfa-439e-9ee3-46d1bf906c00/format=auto,format=avif,w=684,dpr=2 2x" type="image/avif"/><source srcSet="https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/e33bb075-3cfa-439e-9ee3-46d1bf906c00/format=auto,format=webp,w=684,dpr=1 1x, https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/e33bb075-3cfa-439e-9ee3-46d1bf906c00/format=auto,format=webp,w=684,dpr=2 2x" type="image/webp"/><img src="https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/e33bb075-3cfa-439e-9ee3-46d1bf906c00/format=auto,w=684" width="684" alt="Aria Photography 002" draggable="false" loading="lazy" class="relative opacity-0 h-full object-cover transition-opacity duration-300 content-visibility-auto" fetchPriority="auto" decoding="async"/></picture></div><div class="absolute inset-0 flex items-center justify-center whitespace-normal"><div class="body-18 caption mx-auto max-w-[380px] px-6 "></div></div></div></div></div></div><div class="relative !h-auto min-h-[250px] w-[300px] flex-shrink-0 overflow-hidden md:w-[520px]" style="margin-right:44px;transform:translateZ(0)"><div><div class="aspect-[684/900]"><div class="dark:bg-offBlack absolute inset-0"></div><div class="relative h-full !w-full" style="transform:translateZ(0);opacity:0"><div class="relative h-full w-full content-visibility-auto"><div class="absolute inset-0 flex items-center justify-center"><div class="flex gap-1"><div class="h-1 w-1 animate-[loadingBounce_0.8s_-0.32s_ease-in-out_infinite] rounded-full bg-black dark:bg-black-dark"></div><div class="h-1 w-1 animate-[loadingBounce_0.8s_-0.16s_ease-in-out_infinite] rounded-full bg-black dark:bg-black-dark"></div><div class="h-1 w-1 animate-[loadingBounce_0.8s_0s_ease-in-out_infinite] rounded-full bg-black dark:bg-black-dark"></div></div></div><picture><source srcSet="https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/2ce12215-00e0-470e-58b2-b668606af000/format=auto,format=avif,w=684,dpr=1 1x, https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/2ce12215-00e0-470e-58b2-b668606af000/format=auto,format=avif,w=684,dpr=2 2x" type="image/avif"/><source srcSet="https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/2ce12215-00e0-470e-58b2-b668606af000/format=auto,format=webp,w=684,dpr=1 1x, https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/2ce12215-00e0-470e-58b2-b668606af000/format=auto,format=webp,w=684,dpr=2 2x" type="image/webp"/><img src="https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/2ce12215-00e0-470e-58b2-b668606af000/format=auto,w=684" width="684" alt="Aria Photography 001" draggable="false" loading="lazy" class="relative opacity-0 h-full object-cover transition-opacity duration-300 content-visibility-auto" fetchPriority="auto" decoding="async"/></picture></div><div class="absolute inset-0 flex items-center justify-center whitespace-normal"><div class="body-18 caption mx-auto max-w-[380px] px-6 "></div></div></div></div></div></div></div></div></div></div><div class="pointer-events-none h-1" aria-hidden="true" data-color="#041717"></div><div class="container"><div class="relative aspect-[1280/830] w-full overflow-hidden"><div class="h-full w-full bg-grey dark:bg-grey-dark"></div></div><div class="mt-6 gap-6 pb-12 lg:mt-16 lg:grid lg:grid-cols-12 lg:pb-32"><div class="body-18 caption lg:col-span-4 lg:col-start-3 "><p><strong>Net assets.</strong> Aria’s website puts the brand elements to good use, with lively graphics at the forefront to convey the idea of money in motion. Clean, unfussy, and enhanced by some carefully placed, eye-catching bits, it’s designed to tell an engaging story.</p> </div></div></div><div class="container"><div class="relative aspect-[1280/830] w-full overflow-hidden"><div style="width:100%;height:100%" class="flex "><div class="absolute inset-0 z-10 h-full w-full"><div class="!h-full !w-full bg-grey dark:bg-grey-dark"></div></div></div></div><div class="mt-6 gap-6 pb-12 lg:mt-16 lg:grid lg:grid-cols-12 lg:pb-32"><div class="body-18 caption lg:col-span-4 lg:col-start-3 "><p><strong>You have a Rive.</strong> Back in the day, showcasing a product’s features on a marketing website often meant using a linear product-shot video. Nowadays, however, Rive animations let our motion designers create interactive miniatures, giving prospective buyers a tangible, hands-on experience of Aria right there on the website.</p> </div></div></div><div class="container"><div class="grid gap-6 max-lg:pb-12 lg:grid-cols-12"><div class="relative aspect-[1088/850] w-full overflow-hidden lg:col-span-9 lg:order-start"><div class="h-full w-full bg-grey dark:bg-grey-dark"></div></div><div class="grid lg:col-span-3 items-start false false"><div class="body-18 caption md:pt-10 "><p><strong>Invisible touch.</strong> Getting the iridescent motion graphics to play well with other elements on the site was surprisingly tricky. But thanks to our clever developers and their transparent video formats, you couldn’t possibly tell.</p> </div></div></div></div><div class="container"><div class="grid gap-6 max-lg:pb-12 lg:grid-cols-12"><div class="relative aspect-[1088/850] w-full overflow-hidden lg:col-span-9 lg:order-last"><div class="h-full w-full bg-grey dark:bg-grey-dark"></div></div><div class="grid lg:col-span-3 items-start false false"><div class="body-18 caption md:pt-10 "><p><strong>Narratives with benefits.</strong> Branded user interfaces highlight the features and benefits of Aria’s product, in this case, demystifying its white-label API solution.</p> </div></div></div></div><div class="container"><div class="grid gap-6 py-20 md:grid-cols-12 md:py-32 "><div class="md:col-span-6 md:col-start-5"><p class="mb-6 font-serif text-[20px] font-light lg:mb-8 lg:text-[32px]">“A digital-first firm needs a digital first identity. For Aria we built a hardworking brand that could be put to use straight away, out of the box, at the most important touch points.”</p><div class="flex items-center gap-4 md:gap-5"><div class="inline-flex aspect-1 w-12 items-center overflow-hidden rounded-full"><div class="relative undefined"><div class="absolute inset-0 flex items-center justify-center"><div class="flex gap-1"><div class="h-1 w-1 animate-[loadingBounce_0.8s_-0.32s_ease-in-out_infinite] rounded-full bg-black dark:bg-black-dark"></div><div class="h-1 w-1 animate-[loadingBounce_0.8s_-0.16s_ease-in-out_infinite] rounded-full bg-black dark:bg-black-dark"></div><div class="h-1 w-1 animate-[loadingBounce_0.8s_0s_ease-in-out_infinite] rounded-full bg-black dark:bg-black-dark"></div></div></div><picture><source srcSet="https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/4fcba9a1-3d6c-4146-6857-e71083734800/format=auto,format=avif,w=90,dpr=1 1x, https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/4fcba9a1-3d6c-4146-6857-e71083734800/format=auto,format=avif,w=90,dpr=2 2x" type="image/avif"/><source srcSet="https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/4fcba9a1-3d6c-4146-6857-e71083734800/format=auto,format=webp,w=90,dpr=1 1x, https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/4fcba9a1-3d6c-4146-6857-e71083734800/format=auto,format=webp,w=90,dpr=2 2x" type="image/webp"/><img src="https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/4fcba9a1-3d6c-4146-6857-e71083734800/format=auto,w=90" width="90" alt="Adam Burn" draggable="false" loading="lazy" class="relative opacity-0 object-cover transition-opacity duration-300 undefined" fetchPriority="auto" decoding="async"/></picture></div></div><div class="text-[14px]"><p class="">Adam Burn</p><p class="text-body dark:text-body-dark">Lead Designer</p></div></div></div></div></div><div class="container"><div class="relative aspect-[1280/830] w-full overflow-hidden"><div class="h-full w-full bg-grey dark:bg-grey-dark"></div></div></div><div class="pointer-events-none h-1" aria-hidden="true" data-color="" data-is-end="true"></div><div class="container"><div class="grid gap-6 py-20 md:grid-cols-12 md:py-32 "><div class="md:col-span-6 md:col-start-5"><p class="mb-6 font-serif text-[20px] font-light lg:mb-8 lg:text-[32px]">“Now our brand does exactly what we need it to, combining form and function to visually communicate our business across our product and site, preparing us for our renewed mission: to make money flow for businesses.”</p><div class="flex items-center gap-4 md:gap-5"><div class="inline-flex aspect-1 w-12 items-center overflow-hidden rounded-full"><div class="relative undefined"><div class="absolute inset-0 flex items-center justify-center"><div class="flex gap-1"><div class="h-1 w-1 animate-[loadingBounce_0.8s_-0.32s_ease-in-out_infinite] rounded-full bg-black dark:bg-black-dark"></div><div class="h-1 w-1 animate-[loadingBounce_0.8s_-0.16s_ease-in-out_infinite] rounded-full bg-black dark:bg-black-dark"></div><div class="h-1 w-1 animate-[loadingBounce_0.8s_0s_ease-in-out_infinite] rounded-full bg-black dark:bg-black-dark"></div></div></div><picture><source srcSet="https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/e9cd9138-7c51-4592-a47e-511287910300/format=auto,format=avif,w=90,dpr=1 1x, https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/e9cd9138-7c51-4592-a47e-511287910300/format=auto,format=avif,w=90,dpr=2 2x" type="image/avif"/><source srcSet="https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/e9cd9138-7c51-4592-a47e-511287910300/format=auto,format=webp,w=90,dpr=1 1x, https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/e9cd9138-7c51-4592-a47e-511287910300/format=auto,format=webp,w=90,dpr=2 2x" type="image/webp"/><img src="https://images.together.agency/cdn-cgi/imagedelivery/k1a7zag_yKuQ4m1uL0tgCQ/e9cd9138-7c51-4592-a47e-511287910300/format=auto,w=90" width="90" alt="1725897439986" draggable="false" loading="lazy" class="relative opacity-0 object-cover transition-opacity duration-300 undefined" fetchPriority="auto" decoding="async"/></picture></div></div><div class="text-[14px]"><p class="">Clément Carrier</p><p class="text-body dark:text-body-dark">CEO at Aria</p></div></div></div></div></div></div><article class="pt-6"><section aria-labelledby="related-work-title"><div id="related-work-title" class="eyebrow container"><div class="mb-8 pb-2 pt-5 border-t border-border dark:border-border-dark"><h2 class="sr-only text-[12px] font-medium">With thanks to</h2></div></div><div class="container"><div class="pb-small grid gap-6 lg:grid-cols-12"><div class="lg:col-span-8 lg:col-start-5"><p class="mb-5 text-[14px] text-body dark:text-body-dark">With thanks to</p><p class="text-[20px] text-black dark:text-black-dark md:max-w-[520px] md:text-[24px]">Clément Carrier, Pierre-Antoine Bauduin and Tsanta Rabemananjara</p></div></div></div></section></article></main><section aria-labelledby="cta-section-title" class="cta"><h2 id="cta-section-title" class="sr-only">Contact Information</h2><div id="cta-section-title" class="eyebrow container"><div class="mb-8 pb-2 pt-5 border-t border-border dark:border-border-dark"><h2 class="sr-only text-[12px] font-medium">Work with us</h2></div></div><div class="container"><div class="grid gap-x-6 gap-y-12 lg:grid-cols-12 lg:gap-y-16"><div class="mb-16 mt-4 space-y-8 divide-y divide-border dark:divide-border-dark lg:col-span-8 lg:col-start-5" role="list"><div class="grid grid-cols-12 gap-x-6 gap-y-4 last:pt-8 lg:grid-cols-8 lg:items-center" role="listitem"><div class="col-span-4 max-lg:order-1 lg:col-span-1"><div class="relative aspect-[4/3] dark:invert" role="presentation" aria-hidden="true"><div class="relative content-visibility-auto 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Together.</span> <a class="underline transition-colors md:hover:text-black dark:md:hover:text-white" aria-label="Read our Terms" href="/terms/">Terms</a><a class="underline transition-colors md:hover:text-black dark:md:hover:text-white" aria-label="Read our Privacy Policy" href="/privacy/">Privacy</a></div></div></div></footer></div></div><script id="__NEXT_DATA__" type="application/json">{"props":{"pageProps":{"page":{"ID":3227,"post_author":"1","post_date":"2024-11-20 11:12:31","post_date_gmt":"2024-11-20 11:12:31","post_title":"Aria","post_status":"publish","comment_status":"closed","ping_status":"closed","post_name":"aria","post_modified":"2025-03-24 21:22:56","post_modified_gmt":"2025-03-24 21:22:56","guid":"https://cms.together.agency/?post_type=work\u0026#038;p=3227","post_type":"work","filter":"raw","url":"http://localhost:3000/work/aria/","hero":{"heading":"Taking the pain out of payments and putting the action into transactions.","what_we_did":"Aria takes the pain out of 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