How to Unlock Value with the LinkedIn Insight Tag

<!DOCTYPE html> <html lang="en"> <head> <meta name="pageKey" content="d_lithograph_content">  <meta name="locale" content="en_US"> <meta id="config" data-app-id="lithograph" data-app-version="0.0.1084" data-call-tree-id="AAYnj4Oc0okNtPETYzGMhw==" data-multiproduct-name="lithograph-publish-frontend" data-service-name="lithograph-publish-frontend" data-browser-id="992e2584-8cf7-42bb-8394-ccf6157b6a40" data-page-instance="urn:li:page:d_lithograph_content;+CPPoEZ6RIGuNygmjOxKvQ==" data-disable-jsbeacon-pagekey-suffix="false"> <link rel="canonical" href="https://www.linkedin.com/business/marketing/blog/linkedin-ads/how-to-unlock-value-with-the-linkedin-insight-tag">     <link rel="manifest" href="/homepage-guest/manifest.json" crossorigin="use-credentials"> <link rel="icon" href="https://static.licdn.com/aero-v1/sc/h/al2o9zrvru7aqj8e1x2rzsrca"> <script> function getDfd() {let yFn,nFn;const p=new Promise(function(y, n){yFn=y;nFn=n;});p.resolve=yFn;p.reject=nFn;return p;} window.lazyloader = getDfd(); window.tracking = getDfd(); window.impressionTracking = getDfd(); window.ingraphTracking = getDfd(); window.appDetection = getDfd(); window.pemTracking = getDfd(); </script>  <meta name="viewport" content="width=device-width, initial-scale=1.0"> <title>How to Unlock Value with the LinkedIn Insight Tag</title> <meta name="description" content="Learn how (and why) you should install the LinkedIn Insight Tag for enhanced reporting, retargeting and more."> <meta property="og:type" content="website"> <meta property="og:title" content="How to Unlock Value with the LinkedIn Insight Tag"> <meta property="og:description" content="Learn how (and why) you should install the LinkedIn Insight Tag for enhanced reporting, retargeting and more."> <meta property="og:url" content="https://www.linkedin.com/business/marketing/blog/linkedin-ads/how-to-unlock-value-with-the-linkedin-insight-tag"> <meta property="og:image" content="https://media.licdn.com/dms/image/v2/D4D08AQHhu4TaUN_PwA/croft-frontend-shrinkToFit1024/croft-frontend-shrinkToFit1024/0/1632509976013?e=2147483647&v=beta&t=CCzCW8LnUWOBJMT1zFXuWyXsi-It3Zw4g55jbxUK2Sk"> <meta name="twitter:title" content="How to Unlock Value with the LinkedIn Insight Tag"> <meta name="twitter:site" content="linkedinmktg">  <meta name="twitter:description" content="Learn how (and why) you should install the LinkedIn Insight Tag for enhanced reporting, retargeting and more."> <meta name="robots" content="noarchive"> <meta name="linkedin:pageTag" content="/business/marketing/blog/linkedin-ads/how-to-unlock-value-with-the-linkedin-insight-tag"> <meta name="litmsProfileName" content="lithograph">  <meta http-equiv="X-UA-Compatible" content="IE=edge"> <meta name="asset-url" id="artdeco/static/images/icons.svg" content="https://static.licdn.com/aero-v1/sc/h/6sz1e821vgereyxaakx87tt4z "> <link rel="stylesheet" href="https://static.licdn.com/aero-v1/sc/h/crjcj3vgj0tgpae2eu4u9y7eb">   </head> <body dir="ltr">  <a href="#lithograph-app" class="skip-link btn-md btn-primary absolute z-11 -top-[100vh] focus:top-0"> Skip to main content </a>  <div class="page-header__wrapper page-header__wrapper--margin" data-custom-nav-wrapper="true"> <div class="page-header__container"> <header id="page-header" class="page-header page-header--hide-dropshadow"> <div class="page-header__content-container"> <div class="header__logo"> <a href="https://www.linkedin.com/business/marketing/blog" class="custom-nav__logo-link"> <img class="header__linkedin-logo header__full-logo" src="https://static.licdn.com/aero-v1/sc/h/6zm111mce7vohqze950ilreo4" alt="LinkedIn Logo"> <img class="header__linkedin-logo header__in-bug" src="https://static.licdn.com/aero-v1/sc/h/5g0hjlcng3j5pgn50n2et1ca2" alt="LinkedIn Logo"> <span class="t-17 t-black t-bold default-header-title"> for Marketing Blog </span> </a> </div>  <a class="artdeco-button artdeco-button--secondary artdeco-button--muted custom-nav__button" href="https://forms.feedblitz.com/ea4?src=topnavbutton" target="_blank"> Subscribe to blog </a> <button class="stripped header__expand-nav-button" data-mobile-header-navigation-button data-header-expand-navigation-button aria-expanded="false"> <li-icon class="header__expand-nav-icon" a11y-text="Open navigation" type="hamburger-icon"></li-icon> </button> <button class="stripped header__expand-nav-button hidden" data-mobile-header-navigation-button data-header-collapse-navigation-button aria-expanded="false"> <li-icon class="header__expand-nav-icon" a11y-text="Close navigation" type="cancel-icon"></li-icon> </button> </div> </header> </div> <nav class="header-nav fixed" aria-label="main" data-header-navigation> <ul class="header-nav__list"> <li> <div class="artdeco-dropdown"> <div class="artdeco-dropdown__trigger"> <a href="https://www.linkedin.com/business/marketing/blog/topics" class="t-sans t-black--light t-semibold header-nav__toplink" target="_self"> Topics </a> <button class="header-navigation__button" aria-label="Expand to show more links for Topics" aria-expanded="false" data-trigger-dropdown-menu type="button"> <li-icon size="small" type="caret-filled-down-icon"></li-icon> </button> <div class="artdeco-dropdown__content header-nav__dropdown-offset"> <ul> <li> <div class="artdeco-dropdown__item"> <a href="https://www.linkedin.com/business/marketing/blog/brand" class="t-14 t-sans t-black t-bold header-nav__link" target="_self">Brand building</a> </div> </li> <li> <div class="artdeco-dropdown__item"> <a href="https://www.linkedin.com/business/marketing/blog/customer-stories" class="t-14 t-sans t-black t-bold header-nav__link" target="_self">Customer stories</a> </div> </li> <li> <div class="artdeco-dropdown__item"> <a href="https://www.linkedin.com/business/marketing/blog/diversity" class="t-14 t-sans t-black t-bold header-nav__link" target="_self">Diversity</a> </div> </li> <li> <div class="artdeco-dropdown__item"> <a href="https://www.linkedin.com/business/marketing/blog/lead-generation" class="t-14 t-sans t-black t-bold header-nav__link" target="_self">Lead generation</a> </div> </li> <li> <div class="artdeco-dropdown__item"> <a href="https://www.linkedin.com/business/marketing/blog/linkedin-ads" class="t-14 t-sans t-black t-bold header-nav__link" target="_self">LinkedIn Ads</a> </div> </li> <li> <div class="artdeco-dropdown__item"> <a href="https://www.linkedin.com/business/marketing/blog/linkedin-pages" class="t-14 t-sans t-black t-bold header-nav__link" target="_self">LinkedIn Pages</a> </div> </li> <li> <div class="artdeco-dropdown__item"> <a href="https://www.linkedin.com/business/marketing/blog/research-and-insights" class="t-14 t-sans t-black t-bold header-nav__link" target="_self">Research and insights</a> </div> </li> <li> <div class="artdeco-dropdown__item"> <a href="https://www.linkedin.com/business/marketing/blog/skills" class="t-14 t-sans t-black t-bold header-nav__link" target="_self">Skill building and careers</a> </div> </li> <li> <div class="artdeco-dropdown__item"> <a href="https://www.linkedin.com/business/marketing/blog/social-media-marketing" class="t-14 t-sans t-black t-bold header-nav__link" target="_self">Social media marketing</a> </div> </li> <li> <div class="artdeco-dropdown__item"> <a href="https://www.linkedin.com/business/marketing/blog/trends-tips" class="t-14 t-sans t-black t-bold header-nav__link" target="_self">Trends, tips, and best practices</a> </div> </li> <li> <div class="artdeco-dropdown__item"> <a href="https://www.linkedin.com/business/marketing/blog/topics" class="t-14 t-sans t-black t-bold header-nav__link" target="_self">All topics</a> </div> </li> </ul> </div> </div> </div> </li> <li> <div class="artdeco-dropdown"> <div class="artdeco-dropdown__trigger"> <a href="https://business.linkedin.com/marketing-solutions/ads?trk=lms-blog-header-advertise-on-linkedin" class="t-sans t-black--light t-semibold header-nav__toplink" target="_self"> Advertise on LinkedIn </a> <button class="header-navigation__button" aria-label="Expand to show more links for Advertise on LinkedIn" aria-expanded="false" data-trigger-dropdown-menu type="button"> <li-icon size="small" type="caret-filled-down-icon"></li-icon> </button> <div class="artdeco-dropdown__content header-nav__dropdown-offset"> <ul> <li> <div class="artdeco-dropdown__item"> <a href="https://business.linkedin.com/marketing-solutions/success?trk=lms-blog-header-resources" class="t-14 t-sans t-black t-bold header-nav__link" target="_self">LinkedIn marketing basics</a> </div> </li> <li> <div class="artdeco-dropdown__item"> <a href="https://training.marketing.linkedin.com/?trk=lms-blog-header-labs" class="t-14 t-sans t-black t-bold header-nav__link" target="_self">Get certified in LinkedIn ads</a> </div> </li> <li> <div class="artdeco-dropdown__item"> <a href="https://www.linkedin.com/ads/create/?trk=lms-blog-header-create-ad" class="t-14 t-sans t-black t-bold header-nav__link" target="_self">Create an ad</a> </div> </li> </ul> </div> </div> </div> </li> </ul> </nav> <nav class="custom-header__nav--mobile invisible" data-mobile-navigation="true" aria-label="main"> <ul class="custom-header__list--mobile"> <li class="custom-header__list-item--mobile" data-mobile-navigation-list-item="true"> <a href="https://www.linkedin.com/business/marketing/blog/topics" class="t-16 t-sans t-black t-semibold header-nav__toplink" target="_self"> Topics </a> <button class="header-navigation__button" aria-label="Expand to show more links for Topics" aria-expanded="false" data-mobile-dropdown-trigger type="button"> <li-icon size="small" type="chevron-down-icon"></li-icon> </button> <ul class="custom-header__dropdownlink-list--mobile hidden" data-dropdownlinks-list="true"> <li> <a href="https://www.linkedin.com/business/marketing/blog/brand" class="t-sans t-black t-normal header-nav__link" target="_self">Brand building</a> </li> <li> <a href="https://www.linkedin.com/business/marketing/blog/customer-stories" class="t-sans t-black t-normal header-nav__link" target="_self">Customer stories</a> </li> <li> <a href="https://www.linkedin.com/business/marketing/blog/diversity" class="t-sans t-black t-normal header-nav__link" target="_self">Diversity</a> </li> <li> <a href="https://www.linkedin.com/business/marketing/blog/lead-generation" class="t-sans t-black t-normal header-nav__link" target="_self">Lead generation</a> </li> <li> <a href="https://www.linkedin.com/business/marketing/blog/linkedin-ads" class="t-sans t-black t-normal header-nav__link" target="_self">LinkedIn Ads</a> </li> <li> <a href="https://www.linkedin.com/business/marketing/blog/linkedin-pages" class="t-sans t-black t-normal header-nav__link" target="_self">LinkedIn Pages</a> </li> <li> <a href="https://www.linkedin.com/business/marketing/blog/research-and-insights" class="t-sans t-black t-normal header-nav__link" target="_self">Research and insights</a> </li> <li> <a href="https://www.linkedin.com/business/marketing/blog/skills" class="t-sans t-black t-normal header-nav__link" target="_self">Skill building and careers</a> </li> <li> <a href="https://www.linkedin.com/business/marketing/blog/social-media-marketing" class="t-sans t-black t-normal header-nav__link" target="_self">Social media marketing</a> </li> <li> <a href="https://www.linkedin.com/business/marketing/blog/trends-tips" class="t-sans t-black t-normal header-nav__link" target="_self">Trends, tips, and best practices</a> </li> <li> <a href="https://www.linkedin.com/business/marketing/blog/topics" class="t-sans t-black t-normal header-nav__link" target="_self">All topics</a> </li> </ul> </li> <li class="custom-header__list-item--mobile" data-mobile-navigation-list-item="true"> <a href="https://business.linkedin.com/marketing-solutions/ads?trk=lms-blog-header-advertise-on-linkedin" class="t-16 t-sans t-black t-semibold header-nav__toplink" target="_self"> Advertise on LinkedIn </a> <button class="header-navigation__button" aria-label="Expand to show more links for Advertise on LinkedIn" aria-expanded="false" data-mobile-dropdown-trigger type="button"> <li-icon size="small" type="chevron-down-icon"></li-icon> </button> <ul class="custom-header__dropdownlink-list--mobile hidden" data-dropdownlinks-list="true"> <li> <a href="https://business.linkedin.com/marketing-solutions/success?trk=lms-blog-header-resources" class="t-sans t-black t-normal header-nav__link" target="_self">LinkedIn marketing basics</a> </li> <li> <a href="https://training.marketing.linkedin.com/?trk=lms-blog-header-labs" class="t-sans t-black t-normal header-nav__link" target="_self">Get certified in LinkedIn ads</a> </li> <li> <a href="https://www.linkedin.com/ads/create/?trk=lms-blog-header-create-ad" class="t-sans t-black t-normal header-nav__link" target="_self">Create an ad</a> </li> </ul> </li> </ul> <div class="custom-header__button-share-container--mobile"> <a class="medium-secondary-muted-button" href="https://forms.feedblitz.com/ea4?src=topnavbutton" target="_blank"> Subscribe to blog </a> </div> </nav> </div> <main role="main"> <div id="lithograph-app"> <section id="component-container" data-attach-collapse-behavior="true"> <div id class="component component-articleHeadline" data-component-type="articleHeadline"> <div class="article-headline-container"> <p class="article-headline__topic"> <a class="t-14" href="https://www.linkedin.com/business/marketing/blog/linkedin-ads">LinkedIn Ads</a> </p> <h1 class="article-headline t-40" data-article-title="How to Unlock Value with the LinkedIn Insight Tag">How to Unlock Value with the LinkedIn Insight Tag</h1> <div class="article-meta t-14 article-meta__hairline"> <div class="article-meta__byline-container"> <div class="author-profile__author-container"> <img class="author-profile__author-image" srcset="https://media.licdn.com/dms/image/v2/D4E03AQFEgYNTp9iw5g/profile-displayphoto-shrink_100_100/profile-displayphoto-shrink_100_100/0/1690374376637?e=2147483647&v=beta&t=_ahUFZoxipKVqotciKGR4Dbx0_IniQ3OGmICuuNbKRY 100w,https://media.licdn.com/dms/image/v2/D4E03AQFEgYNTp9iw5g/profile-displayphoto-shrink_200_200/profile-displayphoto-shrink_200_200/0/1690374376637?e=2147483647&v=beta&t=dodo4eDrDYoDbtG9htWwOhxSxvdRWf-uk3OcBRHh2UY 200w,https://media.licdn.com/dms/image/v2/D4E03AQFEgYNTp9iw5g/profile-displayphoto-shrink_400_400/profile-displayphoto-shrink_400_400/0/1690374376637?e=2147483647&v=beta&t=8170UWGmC-DCTeOc8jMTuh0GO1OEOwy4rohYolPJn_M 400w,https://media.licdn.com/dms/image/v2/D4E03AQFEgYNTp9iw5g/profile-displayphoto-shrink_800_800/profile-displayphoto-shrink_800_800/0/1690374376637?e=2147483647&v=beta&t=0B-9S0XTlt5-Ahc7sEHLEXEqpd2VdzHWq6gTCOWu7D4 800w," sizes="(max-width: 480px) 480px, (max-width: 767px) 767px, (max-width: 1024px) 1024px, 1920px" src="https://media.licdn.com/dms/image/v2/D4E03AQFEgYNTp9iw5g/profile-displayphoto-shrink_800_800/profile-displayphoto-shrink_800_800/0/1690374376637?e=2147483647&v=beta&t=0B-9S0XTlt5-Ahc7sEHLEXEqpd2VdzHWq6gTCOWu7D4" alt="Arjun Desai"> <div class="author-profile__author-text-container"> <a href="https://www.linkedin.com/in/arjundesai" target="_blank" class="t-14 t-bold"><span class="screen-reader">Authored by</span>Arjun Desai</a> <p class="t-14">Product Marketing @ MoneyLion</p> <p class="t-14 t-black--light" data-published-date="2017-10-2"> October 2, 2017 </p> </div> </div>  </div> <div class="social-share"> <ul class="social-share__list share-list" title="Share via" data-share-list> <li class="share-list__item share-item"> <a href="#" class="share-item__link medium-round-muted-tertiary-button" role="button" data-tracking-control-name="_linkedin_share" data-share-type="linkedin" aria-label="Share on LinkedIn, New window will open"> <li-icon class="share-item__icon" type="linkedin-icon"></li-icon> </a> </li> <li class="share-list__item share-item"> <a href="#" class="share-item__link medium-round-muted-tertiary-button" role="button" data-tracking-control-name="_facebook_share" data-share-type="facebook" aria-label="Share on Facebook, New window will open"> <li-icon class="share-item__icon" type="facebook-icon"></li-icon> </a> </li> <li class="share-list__item share-item"> <a href="#" class="share-item__link medium-round-muted-tertiary-button" role="button" data-tracking-control-name="_twitter_share" data-share-type="twitter" aria-label="Share on Twitter, New window will open"> <li-icon class="share-item__icon" type="twitter-icon"></li-icon> </a> </li> </ul> </div> </div> </div> </div> <div id class="component component-banner" data-component-type="banner"> <div class="banner banner--v3 banner--article-width banner--light-background banner--undefined banner-height-desktop--350dp banner-height-tablet--400dp banner-height-mobile--200dp" data-banner> <div class="banner__image-container " aria-hidden="true"> <img class="banner__image image-pin--middle-center" alt srcset="https://media.licdn.com/dms/image/v2/D4D08AQH7IkJcVSOS6Q/croft-frontend-shrinkToFit480/croft-frontend-shrinkToFit480/0/1632509976057?e=2147483647&v=beta&t=fObL5z4EpHrvrgpzw-4iq-9zyvTabqdJzkF9t0v7_oA 480w,https://media.licdn.com/dms/image/v2/D4D08AQH7IkJcVSOS6Q/croft-frontend-shrinkToFit767/croft-frontend-shrinkToFit767/0/1632509976057?e=2147483647&v=beta&t=KimllC-Udic0L5EO6myKCVABMgbosuNySS4CW286Bhs 767w,https://media.licdn.com/dms/image/v2/D4D08AQH7IkJcVSOS6Q/croft-frontend-shrinkToFit1920/croft-frontend-shrinkToFit1920/0/1632509976057?e=2147483647&v=beta&t=8h3mRfZWv6Ld-vf8cT7S8XU8gx5ORKTK2V4Mfc9Lbbk 810w,https://media.licdn.com/dms/image/v2/D4D08AQH7IkJcVSOS6Q/croft-frontend-shrinkToFit600/croft-frontend-shrinkToFit600/0/1632509976057?e=2147483647&v=beta&t=2XTrvv4TtFXgtOrNNL9jeHWeP4qEmUm_gFzkhjpCxhc 600w,https://media.licdn.com/dms/image/v2/D4D08AQH7IkJcVSOS6Q/croft-frontend-shrinkToFit1200/croft-frontend-shrinkToFit1200/0/1632509976057?e=2147483647&v=beta&t=ZR_aedDI-upTU7hopBqmNwmjyjGjVT8TNbh2qWKn5cg 810w,https://media.licdn.com/dms/image/v2/D4D08AQH7IkJcVSOS6Q/croft-frontend-shrinkToFit1024/croft-frontend-shrinkToFit1024/0/1632509976057?e=2147483647&v=beta&t=bvppvQd3px3HcFmDHLIjY_twA2f7wDeqeM4xZzBBWeI 810w," sizes="(max-width: 480px) 480px, (max-width: 767px) 767px, (max-width: 1024px) 1024px, 1920px" src="https://media.licdn.com/dms/image/v2/D4D08AQH7IkJcVSOS6Q/croft-frontend-shrinkToFit1024/croft-frontend-shrinkToFit1024/0/1632509976057?e=2147483647&v=beta&t=bvppvQd3px3HcFmDHLIjY_twA2f7wDeqeM4xZzBBWeI">  </div> <div class="banner__headline-container"> <div class="banner__position"> <p class="banner__headline t-64"> </p>  <p class="banner__subheadline t-20"> </p>  <div class="banner__button-container">  </div> </div> </div> </div> </div> <div id class="component component-richText" data-component-type="richText"> <div class="rich-text global-paragraph-style--reader"> <p>When we ask members what they like best about using LinkedIn, one of the most common responses is that it offers a wealth of data and analytics, unparalleled by other social networks. Through these features, you can learn about the people interacting with your shares and content, which then enables you to refine your targeting and get the most out of your ad spend.</p><p>Now, you have another powerful marketing tool at your disposal: the <a rel="" href="https://www.linkedin.com/help/lms/answer/65513/adding-the-linkedin-insight-tag-to-your-website?lang=en" target="_blank">LinkedIn Insight Tag</a>. With it, you can take your LinkedIn ad campaigns to another level. Read on, and we’ll tell you everything you need to know about this tracking tag and why it’s a must for your website.</p><h2>What is the LinkedIn Insight Tag?</h2><p>At its core, it is very simple. The LinkedIn Insight Tag is a piece of lightweight JavaScript code you can easily drop on your website. It’s quick and easy to install, and unlocks robust campaign reporting, retargeting, and deeper insights about visitors.</p><p>The idea of altering your site’s code might seem intimidating if you’re a non-developer like me, but don’t worry. It’s easy to do and you won’t screw anything up. Just follow the step-by-step instructions below and we’ll walk you through it. But first, we’ll outline the benefits of the LinkedIn Insight Tag.</p><h2>Why Use LinkedIn Insight Tag?</h2><p>What are the perks of adding these code snippets to your website? What kind of new information and capabilities can you tap into?</p><p>Here’s a look at the three key advantages of the LinkedIn Insight Tag:</p><h2>Robust Campaign Reporting</h2><p>The Insight Tag enables you to tie website conversion goals (form fills, email signups, eBook downloads, etc.) to the analytical tools for LinkedIn ads. By implementing these <a rel="" href="https://business.linkedin.com/marketing-solutions/blog/linkedin-news/2016/-announcing-native-conversion-tracking-for-sponsored-content-and" target="_blank">conversion tracking features</a> on your site, you will have much stronger data to lean on when optimizing your ad spend. Which creative works best with your target audience? Where are you generating the best ROI? These insights are crucial in today’s marketing environment.</p><h2>Retargeting</h2><p>Beyond the added demographic and reporting depth, the LinkedIn Insight Tag also allows you to set up retargeting campaigns. Using <a rel="" href="https://business.linkedin.com/marketing-solutions/blog/linkedin-news/2017/introducing-linkedin-matched-audiences0" target="_blank">LinkedIn Matched Audiences</a>, you can track visitors and then serve them ads down the line while they surf their favorite sites, with the idea being that familiarity and recognition will. The data backs this up; <a rel="" href="http://www.business2community.com/marketing/17-retargeting-ad-statistics-will-make-retarget-right-now-2-infographics-01464774#ist7SrEbzBRu7MZ0.97" target="_blank">stats suggest</a> retargeted ads are 70 percent more likely to convert, and the average clickthrough rate is 10 times higher than a standard display ad.</p><p>You can click here to <a rel="" href="https://business.linkedin.com/marketing-solutions/ad-targeting/website-retargeting" target="_blank">learn more about retargeting on Linkedin</a>.</p><h2>How to Add LinkedIn Insight Tag to Your Website</h2><p>Now that we have nailed down the “why,” let’s examine the “how.” Follow these instructions to add the Insight Tag code snippet to your website, no sweat.</p><h2>1. Access Your Unique LinkedIn Insight Tag Code</h2><p>First, sign in to <a rel="" href="https://www.linkedin.com/ad/accounts" target="_blank">Campaign Manager</a>. On the account dashboard, click on the “Account Assets” dropdown and select Insight Tag. (If you don’t see this option listed, please view the<a rel="" href="https://www.linkedin.com/help/linkedin/answer/73943" target="_blank"> instructions for first-time users here</a>.)</p><h2><p></p>2. Copy the Entire JavaScript Code</h2><p>After you select Insight Tag from the menu, a window will pop up containing a string of code. Add the Insight Tag to your site by copying and pasting the code into the body section of your site’s HTML, right above the </body> tag. (Note: the code below is an example. Do not copy and paste into your site’s HTML as your code will be unique to you).</p><h2><p></p>3. Paste Snippet Into the HTML on Each Page of Your Website</h2><p>When editing the source code on your website, scroll down to the footer area and paste in the HTML code snippet just ahead of the </body> tag. Repeat this step for each page on your domain that you wish to add the functionality for.</p><h2>4. Add Domains to Configuration Page</h2><p>Go back to the Insight Tag config page and type in each domain you’ve updated with the snippet. (Just enter the name-dot-com, no “www” required.)</p><p></p><p></p>After completing these four steps, you’re ready to click Next and select which actions you want to measure. Options include downloads, signups, purchases, and more.<h2><p></p>Sharing Insight Tag Permissions</h2><p>By nature, the LinkedIn Insight Tag is unique to your company and your account. But let’s say you have two different teams in your organization with separate accounts, or an agency working for you, and multiple parties want access to conversion-tracking and retargeting features for the same website. We’ve got you covered with permissioning.</p><p>The video below walks you through this process step-by-step:</p> </div> </div> <div id class="component component-video" data-component-type="video"> <div class="video video__article-width" data-video-with-thumbnail="false" data-video> <div class="video-padding-wrapper"> <div class="video__container"> <div class="video__content" tabindex="-1" data-video-content> <iframe allowfullscreen frameborder="0" data-delayed-url="https://www.youtube-nocookie.com/embed/VOJAPGp01Io?rel=0&amp;autohide=1&amp;playsinline=0&amp;html5=1&amp;wmode=opaque&amp;autoplay=0" title="YOUTUBE Embed"> </iframe> </div> </div> </div>  </div> </div> <div id class="component component-richText" data-component-type="richText"> <div class="rich-text global-paragraph-style--reader"> <p>You can provide another team or account with either full-access or use-only access.<a rel="" href="https://www.linkedin.com/help/linkedin/answer/68601" target="_blank"> Read more about LinkedIn Insight Tag permissions here</a>.</p><h2>LinkedIn Insight Tag Success Stories</h2><p>By powering conversion tracking and demographics, the LinkedIn Insight Tag has been a clear difference-maker for many companies who have integrated it. Here is how it has helped a couple:</p><blockquote><em>“Cornerstone’s EMEA marketing team then used LinkedIn conversion tracking to monitor how that engagement translated into completed form fills, downloaded eBooks – and leads. <a rel="" href="https://business.linkedin.comhttps//business.linkedin.com/content/dam/me/business/en-us/marketing-solutions/case-studies/pdfs/CornerStone_CS_V1.pdf" target="_blank">This approach enabled Cornerstone to beat all campaign targets</a> in terms of engagement rates, number of leads and CPL, with an engagement rate of over 1% and a CPL less than half that of search advertising.” – <a rel="" href="https://www.linkedin.com/in/bhanuchawla" target="_blank">Bhanu Chawla</a>, Head of Digital Strategy, CornerStone OnDemand</em></blockquote><p><em>Ready to reach your ideal audience and use insights to optimize for engagement? Get started today by <a rel="" href="https://www.linkedin.com/ads/create" target="_blank">creating your ad</a>.</em></p><p><em>Note: As of November 30th 2023, the Website Demographics page in Campaign Manager is no longer available. We recommend exploring your <a rel="" href="https://www.linkedin.com/help/lms/answer/a788711" target="_self">Audience Insights</a> and your <a rel="" href="https://www.linkedin.com/help/lms/answer/a424171" target="_self">Demographics information</a> for your ad accounts, campaign groups, campaigns, and ads. Learn more about the <a rel="" href="https://www.linkedin.com/help/lms/answer/a1642603" target="_self">changes to Website Demographics in Campaign Manager</a>.</em></p><p><em><br> </em></p><p><br> </p> </div> </div> <div id class="component component-postList" data-component-type="postList"> <section id="postList0FocusPoint" class="component__content-container list-layout" data-post-list> <section class="simple-topic-list"> <p class="t-14 t-bold">Topics: <a class="simple-topic-list__topic" href="https://www.linkedin.com/business/marketing/blog/linkedin-ads"> LinkedIn Ads </a> </p> </section> <hr class="artdeco-divider"> <section class="list-layout__headline-container"> <p class="list-layout__headline t-32 t-sans">Related articles</p>  </section> <ul class="list-layout__posts"> <li class="post-list__item list-post"> <div class="list-post__content-container">  <div class="list-post__content-container__title"> <a class="list-post__link t-20 t-black" href="https://www.linkedin.com/business/marketing/blog/linkedin-ads/how-nextiva-grew-revenue-using-video-thought-leadership-on-linkedin"> How Nextiva Grew Revenue Using Video Thought Leadership on Lin... </a> </div> <div class="list-post__content-container__byline"> <p class="list-post__content-container__author t-14 t-bold t-black"> Scott Munekawa </p> <p class="list-post__content-container__date t-14 t-black--light"> Nov 20, 2024 </p> </div> </div> <div class="list-post__image-container"> <figure class="post__image-figure"> <img class="post__image" alt="Learn how the use of LinkedIn Thought Leader ads enabled Nextiva to grow their audience with a higher level of engagement and affinity toward the brand, earn trust, engage quali..." data-delayed-url="https://media.licdn.com/dms/image/v2/D4D08AQHWUb4JFpGerQ/croft-frontend-shrinkToFit1024/croft-frontend-shrinkToFit1024/0/1731122955925?e=2147483647&v=beta&t=bQD_gftAiVagQes2Ow_p-FhdXuXfJVfXJYAK3fsjQ-4" data-ghost-url="https://static.licdn.com/aero-v1/sc/h/8pouyb1ly746xtru0x7p2axm0" sizes="(max-width: 480px) 480px, (max-width: 767px) 767px, (max-width: 1024px) 1024px, 480px"> </figure> </div> </li> <li class="post-list__item list-post"> <div class="list-post__content-container"> <p class="list-post__content-container__topic"> <a class="t-14 t-bold" href="https://www.linkedin.com/business/marketing/blog/research-and-insights"> Research and insights </a> </p> <div class="list-post__content-container__title"> <a class="list-post__link t-20 t-black" href="https://www.linkedin.com/business/marketing/blog/marketing-collective/become-an-expert-in-linkedin-advertising-with-these-tips"> Become an Expert in LinkedIn Advertising with These 6.5 Creati... </a> </div> <div class="list-post__content-container__byline"> <p class="list-post__content-container__author t-14 t-bold t-black"> Wensy A. </p> <p class="list-post__content-container__date t-14 t-black--light"> Nov 18, 2024 </p> </div> </div> <div class="list-post__image-container"> <figure class="post__image-figure"> <img class="post__image" alt="The path from boring to brilliant is clear in B2B advertising is clear. After a year of analysing LinkedIn ad performance and testing it against prevailing wisdom, we've distill..." data-delayed-url="https://media.licdn.com/dms/image/v2/D4D08AQF3suUWXC463A/croft-frontend-shrinkToFit1024/croft-frontend-shrinkToFit1024/0/1731966709330?e=2147483647&v=beta&t=vr03BRdgbr9-tQz54XkeV5dmtXzbnPciSaSVUuljvDA" data-ghost-url="https://static.licdn.com/aero-v1/sc/h/8pouyb1ly746xtru0x7p2axm0" sizes="(max-width: 480px) 480px, (max-width: 767px) 767px, (max-width: 1024px) 1024px, 480px"> </figure> </div> </li> <li class="post-list__item list-post"> <div class="list-post__content-container">  <div class="list-post__content-container__title"> <a class="list-post__link t-20 t-black" href="https://www.linkedin.com/business/marketing/blog/linkedin-ads/set-up-your-linkedin-accelerate-campaign-in-8-steps"> 8 Steps to Create Your LinkedIn Accelerate Campaign </a> </div> <div class="list-post__content-container__byline"> <p class="list-post__content-container__author t-14 t-bold t-black"> Alexandra Rynne </p> <p class="list-post__content-container__date t-14 t-black--light"> Nov 12, 2024 </p> </div> </div> <div class="list-post__image-container"> <figure class="post__image-figure"> <img class="post__image" alt="Optimize your B2B marketing strategy with our new AI-Powered solution: LinkedIn Accelerate Campaigns. Follow these 8 steps with associated in-product images to easily set up you..." data-delayed-url="https://media.licdn.com/dms/image/v2/D4D08AQGU3e6wkj_2bg/croft-frontend-shrinkToFit1024/croft-frontend-shrinkToFit1024/0/1731097438816?e=2147483647&v=beta&t=UQQvbDn9rAIP2ZGx7QensVwXFMhbqiG4tFDiOKDv4hI" data-ghost-url="https://static.licdn.com/aero-v1/sc/h/8pouyb1ly746xtru0x7p2axm0" sizes="(max-width: 480px) 480px, (max-width: 767px) 767px, (max-width: 1024px) 1024px, 480px"> </figure> </div> </li> </ul>  </section> </div>  </section> </div> <script src="https://static.licdn.com/aero-v1/sc/h/8hfbuq1ftcvnnx4dd5067pi0t" async></script> <script src="https://static.licdn.com/aero-v1/sc/h/dev5px9xu71l67oqmrrbimi6b" async></script> <script src="https://static.licdn.com/aero-v1/sc/h/3e9epkft4bs8unu9ky8gss8ya" async></script> </main> <footer class="li-footer bg-transparent w-full "> <ul class="li-footer__list flex flex-wrap flex-row items-start justify-start w-full h-auto min-h-[50px] my-[0px] mx-auto py-3 px-2 papabear:w-[1128px] papabear:p-0"> <li class="li-footer__item font-sans text-xs text-color-text-low-emphasis flex flex-shrink-0 justify-start p-1 relative w-50% papabear:justify-center papabear:w-auto"> <span class="sr-only">LinkedIn</span> <icon class="li-footer__copy-logo text-color-logo-brand-alt inline-block self-center h-[14px] w-[56px] mr-1" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/e12h2cd8ac580qen9qdd0qks8"></icon> <span class="li-footer__copy-text flex items-center">© 2024</span> </li> <li class="li-footer__item font-sans text-xs text-color-text-low-emphasis flex flex-shrink-0 justify-start p-1 relative w-50% papabear:justify-center papabear:w-auto"> <a class="li-footer__item-link flex items-center font-sans text-xs font-bold text-color-text-low-emphasis hover:text-color-link-hover focus:text-color-link-focus" href="https://about.linkedin.com?trk=content_footer-about" data-tracking-control-name="content_footer-about" data-tracking-will-navigate> About </a> </li> <li class="li-footer__item font-sans text-xs text-color-text-low-emphasis flex flex-shrink-0 justify-start p-1 relative w-50% papabear:justify-center papabear:w-auto"> <a class="li-footer__item-link flex items-center font-sans text-xs font-bold text-color-text-low-emphasis hover:text-color-link-hover focus:text-color-link-focus" href="https://www.linkedin.com/accessibility?trk=content_footer-accessibility" data-tracking-control-name="content_footer-accessibility" data-tracking-will-navigate> Accessibility </a> </li> <li class="li-footer__item font-sans text-xs text-color-text-low-emphasis flex flex-shrink-0 justify-start p-1 relative w-50% papabear:justify-center papabear:w-auto"> <a class="li-footer__item-link flex items-center font-sans text-xs font-bold text-color-text-low-emphasis hover:text-color-link-hover focus:text-color-link-focus" href="https://www.linkedin.com/legal/user-agreement?trk=content_footer-user-agreement" data-tracking-control-name="content_footer-user-agreement" data-tracking-will-navigate> User Agreement </a> </li> <li class="li-footer__item font-sans text-xs text-color-text-low-emphasis flex flex-shrink-0 justify-start p-1 relative w-50% papabear:justify-center papabear:w-auto"> <a class="li-footer__item-link flex items-center font-sans text-xs font-bold text-color-text-low-emphasis hover:text-color-link-hover focus:text-color-link-focus" href="https://www.linkedin.com/legal/privacy-policy?trk=content_footer-privacy-policy" data-tracking-control-name="content_footer-privacy-policy" data-tracking-will-navigate> Privacy Policy </a> </li>  <li class="li-footer__item font-sans text-xs text-color-text-low-emphasis flex flex-shrink-0 justify-start p-1 relative w-50% papabear:justify-center papabear:w-auto"> <a class="li-footer__item-link flex items-center font-sans text-xs font-bold text-color-text-low-emphasis hover:text-color-link-hover focus:text-color-link-focus" href="https://www.linkedin.com/legal/cookie-policy?trk=content_footer-cookie-policy" data-tracking-control-name="content_footer-cookie-policy" data-tracking-will-navigate> Cookie Policy </a> </li> <li class="li-footer__item font-sans text-xs text-color-text-low-emphasis flex flex-shrink-0 justify-start p-1 relative w-50% papabear:justify-center papabear:w-auto"> <a class="li-footer__item-link flex items-center font-sans text-xs font-bold text-color-text-low-emphasis hover:text-color-link-hover focus:text-color-link-focus" href="https://www.linkedin.com/legal/copyright-policy?trk=content_footer-copyright-policy" data-tracking-control-name="content_footer-copyright-policy" data-tracking-will-navigate> Copyright Policy </a> </li> <li class="li-footer__item font-sans text-xs text-color-text-low-emphasis flex flex-shrink-0 justify-start p-1 relative w-50% papabear:justify-center papabear:w-auto"> <a class="li-footer__item-link flex items-center font-sans text-xs font-bold text-color-text-low-emphasis hover:text-color-link-hover focus:text-color-link-focus" href="https://brand.linkedin.com/policies?trk=content_footer-brand-policy" data-tracking-control-name="content_footer-brand-policy" data-tracking-will-navigate> Brand Policy </a> </li> <li class="li-footer__item font-sans text-xs text-color-text-low-emphasis flex flex-shrink-0 justify-start p-1 relative w-50% papabear:justify-center papabear:w-auto"> <a class="li-footer__item-link flex items-center font-sans text-xs font-bold text-color-text-low-emphasis hover:text-color-link-hover focus:text-color-link-focus" href="https://www.linkedin.com/psettings/guest-controls?trk=content_footer-guest-controls" data-tracking-control-name="content_footer-guest-controls" data-tracking-will-navigate> Guest Controls </a> </li> <li class="li-footer__item font-sans text-xs text-color-text-low-emphasis flex flex-shrink-0 justify-start p-1 relative w-50% papabear:justify-center papabear:w-auto"> <a class="li-footer__item-link flex items-center font-sans text-xs font-bold text-color-text-low-emphasis hover:text-color-link-hover focus:text-color-link-focus" href="https://www.linkedin.com/help/linkedin/answer/34593?trk=content_footer-community-guide" data-tracking-control-name="content_footer-community-guide" data-tracking-will-navigate> Community Guidelines </a> </li>  <li class="li-footer__item font-sans text-xs text-color-text-low-emphasis flex flex-shrink-0 justify-start p-1 relative w-50% papabear:justify-center papabear:w-auto"> <div class="collapsible-dropdown collapsible-dropdown--footer collapsible-dropdown--up flex items-center relative hyphens-auto language-selector z-2">  <ul class="collapsible-dropdown__list hidden container-raised absolute w-auto overflow-y-auto flex-col items-stretch z-1 bottom-[100%] top-auto" role="menu" tabindex="-1"> <li class="language-selector__item" role="presentation">  <button aria-label="العربية (Arabic)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-ar_AE" data-locale="ar_AE" role="menuitem" lang="ar_AE"> العربية (Arabic) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="বাংলা (Bangla)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-bn_IN" data-locale="bn_IN" role="menuitem" lang="bn_IN"> বাংলা (Bangla) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Čeština (Czech)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-cs_CZ" data-locale="cs_CZ" role="menuitem" lang="cs_CZ"> Čeština (Czech) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Dansk (Danish)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-da_DK" data-locale="da_DK" role="menuitem" lang="da_DK"> Dansk (Danish) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Deutsch (German)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-de_DE" data-locale="de_DE" role="menuitem" lang="de_DE"> Deutsch (German) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Ελληνικά (Greek)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-el_GR" data-locale="el_GR" role="menuitem" lang="el_GR"> Ελληνικά (Greek) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="English (English) selected" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link--selected" data-tracking-control-name="language-selector-en_US" data-locale="en_US" role="menuitem" lang="en_US"> <strong>English (English)</strong> </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Español (Spanish)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-es_ES" data-locale="es_ES" role="menuitem" lang="es_ES"> Español (Spanish) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="فارسی (Persian)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-fa_IR" data-locale="fa_IR" role="menuitem" lang="fa_IR"> فارسی (Persian) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Suomi (Finnish)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-fi_FI" data-locale="fi_FI" role="menuitem" lang="fi_FI"> Suomi (Finnish) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Français (French)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-fr_FR" data-locale="fr_FR" role="menuitem" lang="fr_FR"> Français (French) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="हिंदी (Hindi)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-hi_IN" data-locale="hi_IN" role="menuitem" lang="hi_IN"> हिंदी (Hindi) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Magyar (Hungarian)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-hu_HU" data-locale="hu_HU" role="menuitem" lang="hu_HU"> Magyar (Hungarian) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Bahasa Indonesia (Indonesian)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-in_ID" data-locale="in_ID" role="menuitem" lang="in_ID"> Bahasa Indonesia (Indonesian) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Italiano (Italian)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-it_IT" data-locale="it_IT" role="menuitem" lang="it_IT"> Italiano (Italian) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="עברית (Hebrew)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-iw_IL" data-locale="iw_IL" role="menuitem" lang="iw_IL"> עברית (Hebrew) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="日本語 (Japanese)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-ja_JP" data-locale="ja_JP" role="menuitem" lang="ja_JP"> 日本語 (Japanese) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="한국어 (Korean)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-ko_KR" data-locale="ko_KR" role="menuitem" lang="ko_KR"> 한국어 (Korean) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="मराठी (Marathi)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-mr_IN" data-locale="mr_IN" role="menuitem" lang="mr_IN"> मराठी (Marathi) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Bahasa Malaysia (Malay)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-ms_MY" data-locale="ms_MY" role="menuitem" lang="ms_MY"> Bahasa Malaysia (Malay) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Nederlands (Dutch)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-nl_NL" data-locale="nl_NL" role="menuitem" lang="nl_NL"> Nederlands (Dutch) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Norsk (Norwegian)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-no_NO" data-locale="no_NO" role="menuitem" lang="no_NO"> Norsk (Norwegian) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="ਪੰਜਾਬੀ (Punjabi)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-pa_IN" data-locale="pa_IN" role="menuitem" lang="pa_IN"> ਪੰਜਾਬੀ (Punjabi) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Polski (Polish)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-pl_PL" data-locale="pl_PL" role="menuitem" lang="pl_PL"> Polski (Polish) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Português (Portuguese)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-pt_BR" data-locale="pt_BR" role="menuitem" lang="pt_BR"> Português (Portuguese) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Română (Romanian)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-ro_RO" data-locale="ro_RO" role="menuitem" lang="ro_RO"> Română (Romanian) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Русский (Russian)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-ru_RU" data-locale="ru_RU" role="menuitem" lang="ru_RU"> Русский (Russian) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Svenska (Swedish)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-sv_SE" data-locale="sv_SE" role="menuitem" lang="sv_SE"> Svenska (Swedish) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="తెలుగు (Telugu)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-te_IN" data-locale="te_IN" role="menuitem" lang="te_IN"> తెలుగు (Telugu) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="ภาษาไทย (Thai)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-th_TH" data-locale="th_TH" role="menuitem" lang="th_TH"> ภาษาไทย (Thai) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Tagalog (Tagalog)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-tl_PH" data-locale="tl_PH" role="menuitem" lang="tl_PH"> Tagalog (Tagalog) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Türkçe (Turkish)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-tr_TR" data-locale="tr_TR" role="menuitem" lang="tr_TR"> Türkçe (Turkish) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Українська (Ukrainian)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-uk_UA" data-locale="uk_UA" role="menuitem" lang="uk_UA"> Українська (Ukrainian) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Tiếng Việt (Vietnamese)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-vi_VN" data-locale="vi_VN" role="menuitem" lang="vi_VN"> Tiếng Việt (Vietnamese) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="简体中文 (Chinese (Simplified))" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-zh_CN" data-locale="zh_CN" role="menuitem" lang="zh_CN"> 简体中文 (Chinese (Simplified)) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="正體中文 (Chinese (Traditional))" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-zh_TW" data-locale="zh_TW" role="menuitem" lang="zh_TW"> 正體中文 (Chinese (Traditional)) </button> </li>  </ul> <button class="language-selector__button select-none relative pr-2 font-sans text-xs font-bold text-color-text-low-emphasis hover:text-color-link-hover hover:cursor-pointer focus:text-color-link-focus focus:outline-dotted focus:outline-1" aria-expanded="false" data-tracking-control-name="footer-lang-dropdown_trigger"> <span class="language-selector__label-text mr-0.5 break-words"> Language </span> <icon class="language-selector__label-chevron w-2 h-2 absolute top-0 right-0" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cyolgscd0imw2ldqppkrb84vo"></icon> </button> </div> </li> </ul>  </footer> <script src="https://static.licdn.com/aero-v1/sc/h/eh08muqvrde4h3hc6koyij5ti" async></script>  </body> </html>

CINXE.COM

How to Unlock Value with the LinkedIn Insight Tag