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truth or myth?</h1> </header> </div> <div class="entry-content is-layout-flow"> <p class=" eplus-wrapper"></p> <figure class="wp-block-image aligncenter size-large eplus-wrapper"><img fetchpriority="high" fetchpriority="high" decoding="async" width="800" height="600" src="https://eaca.eu/wp-content/uploads/2022/09/DEI-slide-800x600.jpg" alt="" class="wp-image-14298" srcset="https://eaca.eu/wp-content/uploads/2022/09/DEI-slide-800x600.jpg 800w, https://eaca.eu/wp-content/uploads/2022/09/DEI-slide-300x225.jpg 300w, https://eaca.eu/wp-content/uploads/2022/09/DEI-slide-768x576.jpg 768w, https://eaca.eu/wp-content/uploads/2022/09/DEI-slide-1536x1152.jpg 1536w, https://eaca.eu/wp-content/uploads/2022/09/DEI-slide-2048x1536.jpg 2048w" sizes="(max-width: 800px) 100vw, 800px" /></figure> <h2 class=" eplus-wrapper wp-block-heading"><strong>DEI in the industry: truth or myth?</strong></h2> <p class=" eplus-wrapper">The most important asset within one marketing company is indeed its people. The second episode of Advertising Europe is dedicated to Diversity, Equity & Inclusion (DEI) within the industry.</p> <p class=" eplus-wrapper">On this occasion, our President Paul O’Donnell’s guests were Will Gilroy (WFA), Faye Raincock (Havas UK) and Johan Vandepoel (ACC Belgium). The three of them discussed the results of the Global DEI Census, the gender pay gap and moving beyond the workplace when it comes to local measures.</p> <p class=" eplus-wrapper"><strong>Global DEI Census results</strong></p> <p class=" eplus-wrapper">The world’s first-ever diversity and inclusion census for global marketing was led in 2021 by WFA and supported by the biggest organisations in the industry as well as more than 160 organisations at a local level. With a total of 10.000 respondents from 27 countries, it generated useful insights and shed light on the areas that need improvement. WFA has put all the useful data into a <a href="https://youtu.be/lb7LcpgmmLQ" target="_blank" rel="noreferrer noopener">Top 10 findings</a> video which helps the market to develop local action plans to address their challenges.</p> <p class=" eplus-wrapper"><strong>Gender pay gap uncover </strong></p> <p class=" eplus-wrapper">According to Faye Raincock, Global Head of Communications at Havas UK, the pay gap is an issue that still needs a lot of work to be done on. There are more senior men in the industry than there are women thus men are paid collectively more on average. Even if the survey also shows that in some places there is quite a success in the workplace on this matter, at the same time, there are cases in which a female CEO is being paid 13 less than a male CEO that does the exact job. Raincock explained that there should be more conversations about this matter if the business field wants to develop and make a real change.</p> <p class=" eplus-wrapper"><strong>Diversity and representation guide of DEI</strong></p> <p class=" eplus-wrapper">Johan Vandepoel, CEO of ACC Belgium, highlighted the importance of a diversity and representation guide for the creative process which could easily be put into 12 steps starting from brand positioning and moving to the evaluation of the campaign. The guide could be used by agencies to reassure themselves how far they are in terms of DEI and use the guidelines to get where they want to be and become better.</p> <p class=" eplus-wrapper"><strong>A l</strong><strong>ook into the future </strong></p> <p class=" eplus-wrapper">A new census is scheduled to be conducted in the following 2023 year, as for now there have been topic suggestions like mental health, wellness and neurodiversity within the businesses. The participants of the second episode of Advertising Europe are reaching out to more agencies, companies, organisations and associations from different countries to participate in the next edition. In that way, the industry and its people will feel integrated, but most importantly, it will start a conversation which will lead to actions that could help improve the work environment and set examples for others dealing with the same challenges.</p> <p class=" eplus-wrapper"></p> <p class=" eplus-wrapper"><strong>Hear more about it in the second episode of Advertising Europe:</strong></p> <figure class="wp-embed-aspect-16-9 wp-has-aspect-ratio wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube eplus-wrapper"><div class="wp-block-embed__wrapper"> <div class="rll-youtube-player" data-src="https://www.youtube.com/embed/bjc2TTGo5LY" data-id="bjc2TTGo5LY" data-query="start=1994&feature=oembed" data-alt="Advertising Europe Episode 2: Diversity, Equity & Inclusion"></div><noscript><iframe title="Advertising Europe Episode 2: Diversity, Equity & Inclusion" width="1290" height="726" src="https://www.youtube.com/embed/bjc2TTGo5LY?start=1994&feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe></noscript> </div></figure> <p class=" eplus-wrapper"></p> <p class=" eplus-wrapper"><em>Photo by <a href="https://unsplash.com/photos/9V3Q2W_mRLE" class="ek-link">John Schaidler on Unsplash</a></em></p> <p class=" eplus-wrapper"></p> </div> </article> </div> </main> <footer id="footer" class="ct-footer" data-id="type-1" itemscope="" itemtype="https://schema.org/WPFooter"><div data-row="top"><div class="ct-container"><div data-column="socials"> <div class="ct-footer-socials" data-id="socials"> <div class="ct-social-box" data-color="custom" data-icon-size="custom" data-icons-type="simple" > <a href="https://www.facebook.com/eacapage" data-network="facebook" aria-label="Facebook"> <span class="ct-icon-container"> <svg width="20px" height="20px" viewBox="0 0 20 20" aria-hidden="true"> <path d="M20,10.1c0-5.5-4.5-10-10-10S0,4.5,0,10.1c0,5,3.7,9.1,8.4,9.9v-7H5.9v-2.9h2.5V7.9C8.4,5.4,9.9,4,12.2,4c1.1,0,2.2,0.2,2.2,0.2v2.5h-1.3c-1.2,0-1.6,0.8-1.6,1.6v1.9h2.8L13.9,13h-2.3v7C16.3,19.2,20,15.1,20,10.1z"/> </svg> </span> </a> <a href="https://twitter.com/eaca_eu" data-network="twitter" aria-label="X (Twitter)"> <span class="ct-icon-container"> <svg width="20px" height="20px" viewBox="0 0 20 20" aria-hidden="true"> <path d="M2.9 0C1.3 0 0 1.3 0 2.9v14.3C0 18.7 1.3 20 2.9 20h14.3c1.6 0 2.9-1.3 2.9-2.9V2.9C20 1.3 18.7 0 17.1 0H2.9zm13.2 3.8L11.5 9l5.5 7.2h-4.3l-3.3-4.4-3.8 4.4H3.4l5-5.7-5.3-6.7h4.4l3 4 3.5-4h2.1zM14.4 15 6.8 5H5.6l7.7 10h1.1z"/> </svg> </span> </a> <a href="https://www.linkedin.com/company/3039615/" data-network="linkedin" aria-label="LinkedIn"> <span class="ct-icon-container"> <svg width="20px" height="20px" viewBox="0 0 20 20" aria-hidden="true"> <path d="M18.6,0H1.4C0.6,0,0,0.6,0,1.4v17.1C0,19.4,0.6,20,1.4,20h17.1c0.8,0,1.4-0.6,1.4-1.4V1.4C20,0.6,19.4,0,18.6,0z M6,17.1h-3V7.6h3L6,17.1L6,17.1zM4.6,6.3c-1,0-1.7-0.8-1.7-1.7s0.8-1.7,1.7-1.7c0.9,0,1.7,0.8,1.7,1.7C6.3,5.5,5.5,6.3,4.6,6.3z M17.2,17.1h-3v-4.6c0-1.1,0-2.5-1.5-2.5c-1.5,0-1.8,1.2-1.8,2.5v4.7h-3V7.6h2.8v1.3h0c0.4-0.8,1.4-1.5,2.8-1.5c3,0,3.6,2,3.6,4.5V17.1z"/> </svg> </span> </a> </div> </div> </div><div data-column="menu"> <nav id="footer-menu" class="footer-menu-inline menu-container " data-id="menu" itemscope="" itemtype="https://schema.org/SiteNavigationElement" aria-label="Footer Menu"> <ul id="menu-footer-menu" class="menu" role="menubar"><li id="menu-item-8984" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-8984" role="none"><a href="https://eaca.eu/privacy-policy/" class="ct-menu-link" role="menuitem">Privacy Policy</a></li> <li id="menu-item-15477" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-15477" role="none"><a href="https://www.google.com" class="ct-menu-link" role="menuitem">Statutes</a></li> <li id="menu-item-661" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-661" role="none"><a href="https://eaca.eu/contact-us/" class="ct-menu-link" role="menuitem">CONTACT US</a></li> </ul></nav> </div></div></div><div data-row="middle"><div class="ct-container"><div data-column="widget-area-1"><div class="ct-widget widget_block widget_text" id="block-38"> <p class=" has-text-align-left eplus-wrapper"><strong>Subscribe to our two newsletters!</strong></p> </div><div class="ct-widget widget_block" id="block-39"> <link data-minify="1" href="https://eaca.eu/wp-content/cache/min/1/embedcode/classic-10_7.css?ver=1732632774" rel="stylesheet" type="text/css"> </p> <div id="mc_embed_signup"> <form action="https://eaca.us6.list-manage.com/subscribe/post?u=0e182d9d0c6259ace96e04606&id=152413eee5" method="post" id="mc-embedded-subscribe-form" name="mc-embedded-subscribe-form" class="validate" target="_blank" novalidate=""> <div id="mc_embed_signup_scroll"> <div class="mc-field-group"> <label for="mce-EMAIL">Email Address <span class="asterisk">*</span><br> </label><br> <input type="email" value="" name="EMAIL" class="required email" id="mce-EMAIL"> </div> <div class="mc-field-group"> <label for="mce-FNAME">First Name </label><br> <input type="text" value="" name="FNAME" class="" id="mce-FNAME"> </div> <div class="mc-field-group"> <label for="mce-LNAME">Last Name </label><br> <input type="text" value="" name="LNAME" class="" id="mce-LNAME"> </div> <div class="mc-field-group input-group"> <li><input type="checkbox" value="4" name="group[18981][4]" id="mce-group[18981]-18981-2"><label for="mce-group[18981]-18981-2">EACA Newsletter</label></li> <li><input type="checkbox" value="16" name="group[18981][16]" id="mce-group[18981]-18981-4"><label for="mce-group[18981]-18981-4">Inspire (Courses, webinars & events)</label></li> </div> <div id="mce-responses" class="clear"> <div class="response" id="mce-error-response" style="display:none"></div> <div class="response" id="mce-success-response" style="display:none"></div> <p></p> </div> <p> </p> <div style="position: absolute; 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Already working first in Madrid as a creative, he has now moved to Berlin for 2 years to start his career as a Creative Mind in the Advertising World.</p> </div> <button type="button" class="pum-close popmake-close" aria-label="Close"> × </button> </div> </div> <div id="pum-17632" role="dialog" aria-modal="false" class="pum pum-overlay pum-theme-1124 pum-theme-enterprise-blue popmake-overlay click_open" data-popmake="{"id":17632,"slug":"christian-de-la-villehuchet","theme_id":1124,"cookies":[{"event":"on_popup_close","settings":{"name":"pum-17632","key":"","session":null,"path":true,"time":"1 second"}}],"triggers":[{"type":"click_open","settings":{"cookie_name":["pum-17632"],"extra_selectors":""}}],"mobile_disabled":null,"tablet_disabled":null,"meta":{"display":{"stackable":false,"overlay_disabled":false,"scrollable_content":false,"disable_reposition":false,"size":"medium","responsive_min_width":"0%","responsive_min_width_unit":false,"responsive_max_width":"100%","responsive_max_width_unit":false,"custom_width":"640px","custom_width_unit":false,"custom_height":"380px","custom_height_unit":false,"custom_height_auto":false,"location":"center","position_from_trigger":false,"position_top":"100","position_left":"0","position_bottom":"0","position_right":"0","position_fixed":false,"animation_type":"fade","animation_speed":"350","animation_origin":"center top","overlay_zindex":false,"zindex":"1999999999"},"close":{"text":"","button_delay":"0","overlay_click":false,"esc_press":false,"f4_press":false},"click_open":[]}}"> <div id="popmake-17632" class="pum-container popmake theme-1124 pum-responsive pum-responsive-medium responsive size-medium"> <div class="pum-content popmake-content" tabindex="0"> <p>Christian de la Villehuchet’s first contact with the advertising world took place in 1991, when he joined WCRS, at the time considered one of the biggest creative agencies in the UK. In 1993, he became part of Havas (called EURO RCSG back then), taking up various roles, especially in business development across Europe. In 2002 he became the CEO of EURO RSCG Belgium, in 2007 he transitioned to CEO of EURO RSCG Benelux, and in 2010 Christian was appointed CEO of Havas Creative Group Europe until 2015, when he joined the operational management of the group as Global Chief Integration Officer (Havas Group).</p> <p>As of 2024, he holds a number of roles, including: Global Chief Integration Officer at Havas Group, President of Havas Creative Affiliates, Director of the Havas Global Creative Council, Member of Havas Operational Committee and Member of the Board within the Franco-Belgian Chamber of Commerce.</p> </div> <button type="button" class="pum-close popmake-close" aria-label="Close"> × </button> </div> </div> <div id="pum-17685" role="dialog" aria-modal="false" class="pum pum-overlay pum-theme-1124 pum-theme-enterprise-blue popmake-overlay click_open" data-popmake="{"id":17685,"slug":"miranda-hipwell","theme_id":1124,"cookies":[{"event":"on_popup_close","settings":{"name":"pum-17685","key":"","session":null,"path":true,"time":"1 second"}}],"triggers":[{"type":"click_open","settings":{"cookie_name":["pum-17685"],"extra_selectors":""}}],"mobile_disabled":null,"tablet_disabled":null,"meta":{"display":{"stackable":false,"overlay_disabled":false,"scrollable_content":false,"disable_reposition":false,"size":"medium","responsive_min_width":"0%","responsive_min_width_unit":false,"responsive_max_width":"100%","responsive_max_width_unit":false,"custom_width":"640px","custom_width_unit":false,"custom_height":"380px","custom_height_unit":false,"custom_height_auto":false,"location":"center","position_from_trigger":false,"position_top":"100","position_left":"0","position_bottom":"0","position_right":"0","position_fixed":false,"animation_type":"fade","animation_speed":"350","animation_origin":"center top","overlay_zindex":false,"zindex":"1999999999"},"close":{"text":"","button_delay":"0","overlay_click":false,"esc_press":false,"f4_press":false},"click_open":[]}}"> <div id="popmake-17685" class="pum-container popmake theme-1124 pum-responsive pum-responsive-medium responsive size-medium"> <div class="pum-content popmake-content" tabindex="0"> <p>Miranda is Chief Executive Officer at adam&eveDDB, one of the largest advertising agencies in the UK and one of the most highly awarded agencies in the world. Miranda joined the agency 12 years ago and has since led many accounts including John Lewis, Google, Mars and more recently Amazon. In 2023 adam&eveDDB won the Film Grand Prix and UK Agency of the Year at Cannes Lions, plus Agency of the Year at D&AD, Campaign BIG and British Arrows. It was also named Agency of the Year at APG awards for the fourth time consecutively – a first in APG history. 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With over 25 years of experience in media, Helen has worked in various local, regional, and global roles. She joined Wavemaker in 2022 from IPG Mediabrands, where she led global investment for clients such as J&J, Nestle, Amex, and Lego. Helen previously served as a consultant at Ebiquity. Throughout her career, Helen has dedicated herself to finding solutions that deliver value and growth to clients. Beyond her professional endeavors, Helen takes pride in being the mother of two young boys and spends much of her spare time standing on muddy fields in the rain. 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She has worked on three continents across a broad range of disciplines, categories, and clients. Her multi-discipline expertise has helped her serve as a leading contributor to Ogilvy’s global digital strategy, integrating the group’s digital capabilities across the network.</p> </div> <button type="button" class="pum-close popmake-close" aria-label="Close"> × </button> </div> </div> <div id="pum-17635" role="dialog" aria-modal="false" class="pum pum-overlay pum-theme-1124 pum-theme-enterprise-blue popmake-overlay click_open" data-popmake="{"id":17635,"slug":"tamara-daltroff","theme_id":1124,"cookies":[{"event":"on_popup_close","settings":{"name":"pum-17635","key":"","session":null,"path":true,"time":"1 second"}}],"triggers":[{"type":"click_open","settings":{"cookie_name":["pum-17635"],"extra_selectors":""}}],"mobile_disabled":null,"tablet_disabled":null,"meta":{"display":{"stackable":false,"overlay_disabled":false,"scrollable_content":false,"disable_reposition":false,"size":"medium","responsive_min_width":"0%","responsive_min_width_unit":false,"responsive_max_width":"100%","responsive_max_width_unit":false,"custom_width":"640px","custom_width_unit":false,"custom_height":"380px","custom_height_unit":false,"custom_height_auto":false,"location":"center","position_from_trigger":false,"position_top":"100","position_left":"0","position_bottom":"0","position_right":"0","position_fixed":false,"animation_type":"fade","animation_speed":"350","animation_origin":"center top","overlay_zindex":false,"zindex":"1999999999"},"close":{"text":"","button_delay":"0","overlay_click":false,"esc_press":false,"f4_press":false},"click_open":[]}}"> <div id="popmake-17635" class="pum-container popmake theme-1124 pum-responsive pum-responsive-medium responsive size-medium"> <div class="pum-content popmake-content" tabindex="0"> <p>Tamara has more than 15 years of experience working in agencies and representing the communications sector at national & European level. Tamara joined EACA in 2010, and she was appointed Director General in 2018, becoming CEO in 2022. She has been elected first President of the global alliance of agencies VoxComm and sits on the Boards of EASA and EDAA. 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I just hope to be tougher than I </span><span class="NormalTextRun SCXW6001172 BCX0">appear”</span></p> </div> <button type="button" class="pum-close popmake-close" aria-label="Close"> × </button> </div> </div> <div id="pum-17056" role="dialog" aria-modal="false" class="pum pum-overlay pum-theme-1124 pum-theme-enterprise-blue popmake-overlay click_open" data-popmake="{"id":17056,"slug":"chiara-jaumann","theme_id":1124,"cookies":[],"triggers":[{"type":"click_open","settings":{"extra_selectors":"","cookie_name":null}}],"mobile_disabled":null,"tablet_disabled":null,"meta":{"display":{"stackable":false,"overlay_disabled":false,"scrollable_content":false,"disable_reposition":false,"size":"medium","responsive_min_width":"0%","responsive_min_width_unit":false,"responsive_max_width":"100%","responsive_max_width_unit":false,"custom_width":"640px","custom_width_unit":false,"custom_height":"380px","custom_height_unit":false,"custom_height_auto":false,"location":"center","position_from_trigger":false,"position_top":"100","position_left":"0","position_bottom":"0","position_right":"0","position_fixed":false,"animation_type":"fade","animation_speed":"350","animation_origin":"center top","overlay_zindex":false,"zindex":"1999999999"},"close":{"text":"","button_delay":"0","overlay_click":false,"esc_press":false,"f4_press":false},"click_open":[]}}"> <div id="popmake-17056" class="pum-container popmake theme-1124 pum-responsive pum-responsive-medium responsive size-medium"> <div class="pum-content popmake-content" tabindex="0"> <p><span class="TextRun SCXW222834921 BCX0" lang="EN-GB" xml:lang="EN-GB" data-contrast="auto"><span class="NormalTextRun SCXW222834921 BCX0">‘Please </span><span class="NormalTextRun SCXW222834921 BCX0">don’t</span><span class="NormalTextRun SCXW222834921 BCX0"> touch the artworks, they said. Touched them all </span><span class="NormalTextRun SCXW222834921 BCX0">:)‘</span></span><span class="EOP SCXW222834921 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}"> </span></p> </div> <button type="button" class="pum-close popmake-close" aria-label="Close"> × </button> </div> </div> <div id="pum-17029" role="dialog" aria-modal="false" class="pum pum-overlay pum-theme-1124 pum-theme-enterprise-blue popmake-overlay click_open" data-popmake="{"id":17029,"slug":"clarisse-artore","theme_id":1124,"cookies":[{"event":"on_popup_close","settings":{"name":"pum-17029","key":"","session":null,"path":true,"time":"1 second"}}],"triggers":[{"type":"click_open","settings":{"cookie_name":["pum-17029"],"extra_selectors":""}}],"mobile_disabled":null,"tablet_disabled":null,"meta":{"display":{"stackable":false,"overlay_disabled":false,"scrollable_content":false,"disable_reposition":false,"size":"medium","responsive_min_width":"0%","responsive_min_width_unit":false,"responsive_max_width":"100%","responsive_max_width_unit":false,"custom_width":"640px","custom_width_unit":false,"custom_height":"380px","custom_height_unit":false,"custom_height_auto":false,"location":"center","position_from_trigger":false,"position_top":"100","position_left":"0","position_bottom":"0","position_right":"0","position_fixed":false,"animation_type":"fade","animation_speed":"350","animation_origin":"center top","overlay_zindex":false,"zindex":"1999999999"},"close":{"text":"","button_delay":"0","overlay_click":false,"esc_press":false,"f4_press":false},"click_open":[]}}"> <div id="popmake-17029" class="pum-container popmake theme-1124 pum-responsive pum-responsive-medium responsive size-medium"> <div class="pum-content popmake-content" tabindex="0"> <p>Clarisse Artoré, currently serving as an Account Director in Advertising and Brand Strategy at Havas Paris, brings a wealth of experience in the broader communications field, spanning PR, influence, corporate comms, brand positioning, advertising, social media strategy, and political communications. Clarisse’s professional journey began at APCO Worldwide, a public relations agency, where she specialized in corporate and crisis communications. Subsequently, she transitioned to the French Government, actively contributing to the shaping of PR and social media strategies for the Junior Minister in charge of Children and Families. Additionally, she played a pivotal role in conducting awareness campaigns on child protection matters.</p> <p>In 2022, Clarisse joined Havas Paris, dedicating herself to building impactful advertising campaigns across various platforms while placing creativity at the core of her work. She holds a firm belief in the power of communication to influence behaviors and perceptions, catalyze change, and foster meaningful connections in today’s world.</p> </div> <button type="button" class="pum-close popmake-close" aria-label="Close"> × </button> </div> </div> <div id="pum-16999" role="dialog" aria-modal="false" class="pum pum-overlay pum-theme-1124 pum-theme-enterprise-blue popmake-overlay click_open" data-popmake="{"id":16999,"slug":"irina-patrichi","theme_id":1124,"cookies":[{"event":"on_popup_close","settings":{"name":"pum-16999","key":"","session":null,"path":true,"time":"1 second"}}],"triggers":[{"type":"click_open","settings":{"cookie_name":["pum-16999"],"extra_selectors":""}}],"mobile_disabled":null,"tablet_disabled":null,"meta":{"display":{"stackable":false,"overlay_disabled":false,"scrollable_content":false,"disable_reposition":false,"size":"medium","responsive_min_width":"0%","responsive_min_width_unit":false,"responsive_max_width":"100%","responsive_max_width_unit":false,"custom_width":"640px","custom_width_unit":false,"custom_height":"380px","custom_height_unit":false,"custom_height_auto":false,"location":"center","position_from_trigger":false,"position_top":"100","position_left":"0","position_bottom":"0","position_right":"0","position_fixed":false,"animation_type":"fade","animation_speed":"350","animation_origin":"center top","overlay_zindex":false,"zindex":"1999999999"},"close":{"text":"","button_delay":"0","overlay_click":false,"esc_press":false,"f4_press":false},"click_open":[]}}"> <div id="popmake-16999" class="pum-container popmake theme-1124 pum-responsive pum-responsive-medium responsive size-medium"> <div class="pum-content popmake-content" tabindex="0"> <p><span class="TextRun MacChromeBold SCXW221918927 BCX0" lang="EN-GB" xml:lang="EN-GB" data-contrast="auto"><span class="NormalTextRun SCXW221918927 BCX0">Irina</span></span><span class="TextRun SCXW221918927 BCX0" lang="EN-GB" xml:lang="EN-GB" data-contrast="auto"><span class="NormalTextRun SCXW221918927 BCX0"> (28) is a talented senior account manager, with a positive ‘can do’ attitude and a sharp strategic mind. She enjoys taking on challenging projects and navigating them to their delivery, whilst bringing everyone on the team on that journey. But what makes her tick is creating work that has a positive impact, having worked on projects such as Vanish ‘Me, My Autism and I</span><span class="NormalTextRun SCXW221918927 BCX0">’,</span><span class="NormalTextRun SCXW221918927 BCX0"> and Fan Paint (a partnership between Lifejacket and Melanoma UK).</span></span><span class="EOP SCXW221918927 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}"> </span></p> </div> <button type="button" class="pum-close popmake-close" aria-label="Close"> × </button> </div> </div> <div id="pum-17031" role="dialog" aria-modal="false" class="pum pum-overlay pum-theme-1124 pum-theme-enterprise-blue popmake-overlay click_open" data-popmake="{"id":17031,"slug":"miguel-mestre","theme_id":1124,"cookies":[{"event":"on_popup_close","settings":{"name":"pum-17031","key":"","session":null,"path":true,"time":"1 second"}}],"triggers":[{"type":"click_open","settings":{"cookie_name":["pum-17031"],"extra_selectors":""}}],"mobile_disabled":null,"tablet_disabled":null,"meta":{"display":{"stackable":false,"overlay_disabled":false,"scrollable_content":false,"disable_reposition":false,"size":"medium","responsive_min_width":"0%","responsive_min_width_unit":false,"responsive_max_width":"100%","responsive_max_width_unit":false,"custom_width":"640px","custom_width_unit":false,"custom_height":"380px","custom_height_unit":false,"custom_height_auto":false,"location":"center","position_from_trigger":false,"position_top":"100","position_left":"0","position_bottom":"0","position_right":"0","position_fixed":false,"animation_type":"fade","animation_speed":"350","animation_origin":"center top","overlay_zindex":false,"zindex":"1999999999"},"close":{"text":"","button_delay":"0","overlay_click":false,"esc_press":false,"f4_press":false},"click_open":[]}}"> <div id="popmake-17031" class="pum-container popmake theme-1124 pum-responsive pum-responsive-medium responsive size-medium"> <div class="pum-content popmake-content" tabindex="0"> <p>Miguel Mestre’s journey took an unexpected turn from his childhood dream of becoming a professional football goalkeeper to pursuing a degree in Marketing Communication. Despite more than a decade facing strikers and forwards, he had a change of heart and opted for a career as a copywriter, embracing the challenge of meeting tight deadlines. Upon relocating to Lisbon for studies in Creative Advertising, Miguel gained experience in agencies such as Havas and Dentsu Creative Portugal (formerly MSTF Partners). His achievements include winning the Young Lions Portugal Film competition and earning a D&AD pencil. In 2019, Miguel joined Fuel Lisboa, marking the next chapter in his professional adventure.</p> </div> <button type="button" class="pum-close popmake-close" aria-label="Close"> × </button> </div> </div> <div id="pum-17027" role="dialog" aria-modal="false" class="pum pum-overlay pum-theme-1124 pum-theme-enterprise-blue popmake-overlay click_open" data-popmake="{"id":17027,"slug":"jack-waring","theme_id":1124,"cookies":[{"event":"on_popup_close","settings":{"name":"pum-17027","key":"","session":null,"path":true,"time":"1 second"}}],"triggers":[{"type":"click_open","settings":{"cookie_name":["pum-17027"],"extra_selectors":""}}],"mobile_disabled":null,"tablet_disabled":null,"meta":{"display":{"stackable":false,"overlay_disabled":false,"scrollable_content":false,"disable_reposition":false,"size":"medium","responsive_min_width":"0%","responsive_min_width_unit":false,"responsive_max_width":"100%","responsive_max_width_unit":false,"custom_width":"640px","custom_width_unit":false,"custom_height":"380px","custom_height_unit":false,"custom_height_auto":false,"location":"center","position_from_trigger":false,"position_top":"100","position_left":"0","position_bottom":"0","position_right":"0","position_fixed":false,"animation_type":"fade","animation_speed":"350","animation_origin":"center top","overlay_zindex":false,"zindex":"1999999999"},"close":{"text":"","button_delay":"0","overlay_click":false,"esc_press":false,"f4_press":false},"click_open":[]}}"> <div id="popmake-17027" class="pum-container popmake theme-1124 pum-responsive pum-responsive-medium responsive size-medium"> <div class="pum-content popmake-content" tabindex="0"> <div class="flex-1 overflow-hidden"> <div class="react-scroll-to-bottom--css-bawln-79elbk h-full"> <div class="react-scroll-to-bottom--css-bawln-1n7m0yu"> <div class="flex flex-col pb-9 text-sm"> <div class="w-full text-token-text-primary" data-testid="conversation-turn-35"> <div class="px-4 py-2 justify-center text-base md:gap-6 m-auto"> <div class="flex flex-1 text-base mx-auto gap-3 md:px-5 lg:px-1 xl:px-5 md:max-w-3xl lg:max-w-[40rem] xl:max-w-[48rem] group final-completion"> <div class="relative flex w-full flex-col lg:w-[calc(100%-115px)] agent-turn"> <div class="flex-col gap-1 md:gap-3"> <div class="flex flex-grow flex-col max-w-full"> <div class="min-h-[20px] text-message flex flex-col items-start gap-3 whitespace-pre-wrap break-words [.text-message+&]:mt-5 overflow-x-auto" data-message-author-role="assistant" data-message-id="b67d436a-7db4-42d8-b19c-7fdb9504f26e"> <div class="markdown prose w-full break-words dark:prose-invert dark"> <p>Jack Waring is a brand and CX strategist who is passionate about creating meaningful experiences that bridge the gap between companies and customers. Over the past four years, Jack has navigated the creative world at Dentsu Creative in Amsterdam, blending experience in innovation and systems thinking with creative work that pushes clients. When not strategizing, Jack enjoys spending time on the bike or exploring the Netherlands with a camera.</p> </div> </div> </div> <div class="mt-1 flex justify-start gap-3 empty:hidden"> <div class="text-gray-400 flex self-end lg:self-center justify-center lg:justify-start mt-0 gap-1 visible"><button class="flex items-center gap-1.5 rounded-md p-1 pl-0 text-xs hover:text-gray-950 dark:text-gray-400 dark:hover:text-gray-200 disabled:dark:hover:text-gray-400 md:invisible md:group-hover:visible md:group-[.final-completion]:visible"></button></p> <div class="flex gap-1"></div> <div class="flex items-center gap-1.5 text-xs"></div> </div> </div> </div> <div class="absolute"> <div class="flex w-full gap-2 items-center justify-center"></div> </div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="w-full pt-2 md:pt-0 dark:border-white/20 md:border-transparent md:dark:border-transparent md:w-[calc(100%-.5rem)]"> <form class="stretch mx-2 flex flex-row gap-3 last:mb-2 md:mx-4 md:last:mb-6 lg:mx-auto lg:max-w-2xl xl:max-w-3xl"> <div class="relative flex h-full flex-1 items-stretch md:flex-col"> <div class="flex w-full items-center"></div> </div> </form> </div> </div> <button type="button" class="pum-close popmake-close" aria-label="Close"> × </button> </div> </div> <div id="pum-17020" role="dialog" aria-modal="false" class="pum pum-overlay pum-theme-1124 pum-theme-enterprise-blue popmake-overlay click_open" data-popmake="{"id":17020,"slug":"tommaso-mangiarotti","theme_id":1124,"cookies":[{"event":"on_popup_close","settings":{"name":"pum-17020","key":"","session":null,"path":true,"time":"1 second"}}],"triggers":[{"type":"click_open","settings":{"cookie_name":["pum-17020"],"extra_selectors":""}}],"mobile_disabled":null,"tablet_disabled":null,"meta":{"display":{"stackable":false,"overlay_disabled":false,"scrollable_content":false,"disable_reposition":false,"size":"medium","responsive_min_width":"0%","responsive_min_width_unit":false,"responsive_max_width":"100%","responsive_max_width_unit":false,"custom_width":"640px","custom_width_unit":false,"custom_height":"380px","custom_height_unit":false,"custom_height_auto":false,"location":"center","position_from_trigger":false,"position_top":"100","position_left":"0","position_bottom":"0","position_right":"0","position_fixed":false,"animation_type":"fade","animation_speed":"350","animation_origin":"center top","overlay_zindex":false,"zindex":"1999999999"},"close":{"text":"","button_delay":"0","overlay_click":false,"esc_press":false,"f4_press":false},"click_open":[]}}"> <div id="popmake-17020" class="pum-container popmake theme-1124 pum-responsive pum-responsive-medium responsive size-medium"> <div class="pum-content popmake-content" tabindex="0"> <p>Tommaso Mangiarotti, a young professional hailing from Italy, presently serves as an Account Executive at Dentsu Creative Italia. His journey into the world of marketing commenced when he joined a small Video Games marketing company in Tokyo, where he discovered his passion for all things marketing. Since then, Tommaso has continued to develop his career, taking on the role of account executive in communication agencies.</p> </div> <button type="button" class="pum-close popmake-close" aria-label="Close"> × </button> </div> </div> <div id="pum-17022" role="dialog" aria-modal="false" class="pum pum-overlay pum-theme-1124 pum-theme-enterprise-blue popmake-overlay click_open" data-popmake="{"id":17022,"slug":"marta-fitak","theme_id":1124,"cookies":[{"event":"on_popup_close","settings":{"name":"pum-17022","key":"","session":null,"path":true,"time":"1 second"}}],"triggers":[{"type":"click_open","settings":{"cookie_name":["pum-17022"],"extra_selectors":""}}],"mobile_disabled":null,"tablet_disabled":null,"meta":{"display":{"stackable":false,"overlay_disabled":false,"scrollable_content":false,"disable_reposition":false,"size":"medium","responsive_min_width":"0%","responsive_min_width_unit":false,"responsive_max_width":"100%","responsive_max_width_unit":false,"custom_width":"640px","custom_width_unit":false,"custom_height":"380px","custom_height_unit":false,"custom_height_auto":false,"location":"center","position_from_trigger":false,"position_top":"100","position_left":"0","position_bottom":"0","position_right":"0","position_fixed":false,"animation_type":"fade","animation_speed":"350","animation_origin":"center top","overlay_zindex":false,"zindex":"1999999999"},"close":{"text":"","button_delay":"0","overlay_click":false,"esc_press":false,"f4_press":false},"click_open":[]}}"> <div id="popmake-17022" class="pum-container popmake theme-1124 pum-responsive pum-responsive-medium responsive size-medium"> <div class="pum-content popmake-content" tabindex="0"> <p>Marta Fitak embarked on her professional journey during her studies, initiating her career in loyalty programs. As she took on progressively challenging responsibilities, Marta evolved into a project manager within a small agency. Her fascination lies in the ability to connect with potential customers through diverse communication methods, showcasing the best features of products and services—an experience akin to reuniting old friends who are unaware of each other’s existence.</p> <p>For nearly four years, Marta has assumed the role of Project Manager in the Client Service team, overseeing both large and small projects for the main client, Nissan. These projects encompass online and offline campaigns, social media support, and local activities. Marta closely collaborates with the media house, contributing to the establishment of the Nissan United unit.</p> <p>The most appealing aspects of Marta’s job include the daily challenges and creative problem-solving, coupled with the opportunity to collaborate with specialists across various fields—from the client’s marketing department and product managers to the creative team and media house. This collaborative spirit fosters a sense of unity within the team.</p> <p>Expanding her expertise, Marta welcomed PHILIPS and the beauty products department into the portfolio last year. This addition provided her with insights into another industry, facilitating her growth toward delivering more comprehensive customer service. Embracing numerous challenges, Marta thrives on developing solutions to better align with the expectations and needs of the clients.</p> </div> <button type="button" class="pum-close popmake-close" aria-label="Close"> × </button> </div> </div> <div id="pum-17015" role="dialog" aria-modal="false" class="pum pum-overlay pum-theme-1124 pum-theme-enterprise-blue popmake-overlay click_open" data-popmake="{"id":17015,"slug":"louise-guyon","theme_id":1124,"cookies":[{"event":"on_popup_close","settings":{"name":"pum-17015","key":"","session":null,"path":true,"time":"1 second"}}],"triggers":[{"type":"click_open","settings":{"cookie_name":["pum-17015"],"extra_selectors":""}}],"mobile_disabled":null,"tablet_disabled":null,"meta":{"display":{"stackable":false,"overlay_disabled":false,"scrollable_content":false,"disable_reposition":false,"size":"medium","responsive_min_width":"0%","responsive_min_width_unit":false,"responsive_max_width":"100%","responsive_max_width_unit":false,"custom_width":"640px","custom_width_unit":false,"custom_height":"380px","custom_height_unit":false,"custom_height_auto":false,"location":"center","position_from_trigger":false,"position_top":"100","position_left":"0","position_bottom":"0","position_right":"0","position_fixed":false,"animation_type":"fade","animation_speed":"350","animation_origin":"center top","overlay_zindex":false,"zindex":"1999999999"},"close":{"text":"","button_delay":"0","overlay_click":false,"esc_press":false,"f4_press":false},"click_open":[]}}"> <div id="popmake-17015" class="pum-container popmake theme-1124 pum-responsive pum-responsive-medium responsive size-medium"> <div class="pum-content popmake-content" tabindex="0"> <p>Louise Guyon, with three and a half years of experience as an Account Director at DDB Paris, has had the pleasure of spearheading campaigns for esteemed brands such as Google, Glenmorangie, and Volkswagen. She harbors a particular interest in international clients, finding the constant exposure to new cultural nuances to be an enriching aspect of her role.</p> </div> <button type="button" class="pum-close popmake-close" aria-label="Close"> × </button> </div> </div> <div id="pum-17018" role="dialog" aria-modal="false" class="pum pum-overlay pum-theme-1124 pum-theme-enterprise-blue popmake-overlay click_open" data-popmake="{"id":17018,"slug":"alice-wagner","theme_id":1124,"cookies":[{"event":"on_popup_close","settings":{"name":"pum-17018","key":"","session":null,"path":true,"time":"1 second"}}],"triggers":[{"type":"click_open","settings":{"cookie_name":["pum-17018"],"extra_selectors":""}}],"mobile_disabled":null,"tablet_disabled":null,"meta":{"display":{"stackable":false,"overlay_disabled":false,"scrollable_content":false,"disable_reposition":false,"size":"medium","responsive_min_width":"0%","responsive_min_width_unit":false,"responsive_max_width":"100%","responsive_max_width_unit":false,"custom_width":"640px","custom_width_unit":false,"custom_height":"380px","custom_height_unit":false,"custom_height_auto":false,"location":"center","position_from_trigger":false,"position_top":"100","position_left":"0","position_bottom":"0","position_right":"0","position_fixed":false,"animation_type":"fade","animation_speed":"350","animation_origin":"center top","overlay_zindex":false,"zindex":"1999999999"},"close":{"text":"","button_delay":"0","overlay_click":false,"esc_press":false,"f4_press":false},"click_open":[]}}"> <div id="popmake-17018" class="pum-container popmake theme-1124 pum-responsive pum-responsive-medium responsive size-medium"> <div class="pum-content popmake-content" tabindex="0"> <p>Alice Wagner began her career at adam&eveDDB, where she had the fortune of cultivating her passion for sharp strategy and exceptional creative work. A dedicated qualitative research enthusiast, Alice firmly believes in incorporating the consumer’s voice into the work at every opportunity. 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Demonstrating a resolute drive to excel in the creative field, Murray consistently seeks opportunities with companies whose purpose aligns with their diverse passions. In 2021, Murray transitioned from the sunny shores of Cape Town to join Ogilvy Amsterdam, where they currently hold the position of Account Director.</p> <p>Outside the professional realm, Murray finds joy in various activities, including watching football, running, playing padel, attempting golf, and maintaining overall fitness. Firmly believing in the transformative power of sports, Murray actively participates in sports-related NGO projects. Noteworthy among these initiatives is Murray’s involvement in fundraising for Achieve, a young women empowerment program in disadvantaged areas of Cape Town. 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