Product news | AppsFlyer

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href="https://www.appsflyer.com/ko/products/audiences/"> <b class="d-block pb-2">오디언스 세그멘테이션 </b> <span class="d-none d-md-block navbar-nav__item-text"> 고객에 따라 적시에 적절한 메시지 송출 </span> </a> </li> </ul> </div> <div class="mega-menu__col mega-menu__col--layout-2 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 "> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> 프로드 방지 </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-3"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="모바일 광고 사기로부터 마케팅 예산 보호" id="" href="https://www.appsflyer.com/ko/products/fraud-protection/"> <b class="d-block pb-2">프로드 방지</b> <span class="d-none d-md-block navbar-nav__item-text"> 모바일 광고 사기로부터 마케팅 예산 보호 </span> </a> </li> </ul> </div> <div class="mega-menu__col mega-menu__col--layout-2 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 "> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> 연동 </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-3"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="파트너사와 개인정보를 보호하는 방식으로 협력하세요" id="" href="https://www.appsflyer.com/ko/products/privacy-cloud/"> <b class="d-block pb-2">프라이버시 클라우드</b> <span class="d-none d-md-block navbar-nav__item-text"> 파트너사와 개인정보를 보호하는 방식으로 협력하세요 </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-3"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="개인정보를 보호하는 방식으로 데이터 가시성 확보" id="" href="https://www.appsflyer.com/ko/products/data-clean-room/"> <b class="d-block pb-2">데이터 클린룸</b> <span class="d-none d-md-block navbar-nav__item-text"> 개인정보를 보호하는 방식으로 데이터 가시성 확보 </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-3"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="1만여 테크 파트너사 및 매체사와 연결" id="" href="https://www.appsflyer.com/ko/products/integrations/"> <b class="d-block pb-2">파트너 마켓플레이스</b> <span class="d-none d-md-block navbar-nav__item-text"> 1만여 테크 파트너사 및 매체사와 연결 </span> </a> </li> </ul> </div> </div> </div> <div class="row mx-0 d-md-flex w-100 ml-md-0 theme-borders--sm theme-borders--top theme-borders--color-1"> <ul data-parent-id="products" class="mega-menu__col--main-links flex-column flex-md-row col align-items-md-center list-style-none d-flex order-1 order-sm-0 ml-md-0 px-0 pt-md-20 pb-25"> <li class="pr-sm-40"> <a class="btn-arrow d-inline-block" href="https://www.appsflyer.com/ko/pricing/" data-aft="internal-link" data-aft-block="main-nav" id="" target="_self"> 비용 </a> </li> <li class="pr-sm-40"> <a class="btn-arrow d-inline-block" href="https://www.appsflyer.com/ko/solutions/ios/" data-aft="internal-link" data-aft-block="main-nav" id="" target="_self"> iOS 14+ 솔루션 </a> </li> <li class="pr-sm-40"> <a class="btn-arrow d-inline-block" href="https://www.appsflyer.com/ko/products/apis/" data-aft="internal-link" data-aft-block="main-nav" id="" target="_self"> 데이터 피드 & API </a> </li> </ul> </div> </div> </nav> </li> <li itemprop="name" role="menuitem" class="menu-item menu-item-type-custom menu-item-object-custom nav-item mega-parent"> <a itemprop="url" title="솔루션" class="nav-link" href="#">솔루션 </a> <nav class="mega-menu flex-column fixed-top pb-20 pb-md-0 px-20" data-mega-nav-id="solutions"> <div class="container-fluid pl-40 pl-md-20 ml-md-auto pt-sm-20 pt-md-0 px-md-0 align-items-stretch d-md-block"> <div class="row mx-0"> <div class="mega-menu__cols mega-menu__cols--columns mega-menu__cols--layout-2 row w-100 flex-column flex-md-row justify-content-md-between pl-0 pt-30 pt-sm-0 "> <div class="mega-menu__col mega-menu__col--layout-2 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 "> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> 직무별 솔루션 </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/solutions/marketing/"> <span class="d-block pb-2">마케팅</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/solutions/product/"> <span class="d-block pb-2">제품</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/solutions/data-analytics/"> <span class="d-block pb-2">데이터 & 애널리틱스</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/solutions/research-and-development/"> <span class="d-block pb-2">R&D</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> <div class="mega-menu__col mega-menu__col--layout-2 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 "> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> 목표별 솔루션 </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/solutions/regain-ios-visibility/"> <span class="d-block pb-2">iOS 인사이트 되찾기 </span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/solutions/kickstart-app-growth/"> <span class="d-block pb-2">앱 그로쓰</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/solutions/scale-ua-campaigns/"> <span class="d-block pb-2">UA 캠페인 확장</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/solutions/maximize-user-ltv/"> <span class="d-block pb-2">유저 LTV 극대화</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> <div class="mega-menu__col mega-menu__col--layout-2 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 "> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> 업종별 솔루션 </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/solutions/games/"> <span class="d-block pb-2">게임</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/solutions/shopping/"> <span class="d-block pb-2">쇼핑</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/solutions/finance/"> <span class="d-block pb-2">금융</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/solutions/food-drink/"> <span class="d-block pb-2">식음료</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> <div class="mega-menu__col mega-menu__col--layout-2 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 "> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> 플랫폼 </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/solutions/ios/"> <span class="d-block pb-2">iOS</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/solutions/android/"> <span class="d-block pb-2">안드로이드</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/solutions/pc-console-measurement/"> <span class="d-block pb-2">PC & 콘솔</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/solutions/ctv-ott/"> <span class="d-block pb-2">CTV & OTT</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> <div class="mega-menu__col mega-menu__col--layout-2 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 "> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> 파트너십 </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/solutions/partners/"> <span class="d-block pb-2">파트너</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/solutions/agencies/"> <span class="d-block pb-2">에이전시</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> </div> </div> <div class="row mx-0 d-md-flex w-100 ml-md-0 theme-borders--sm theme-borders--top theme-borders--color-1"> <ul data-parent-id="solutions" class="mega-menu__col--main-links flex-column flex-md-row col align-items-md-center list-style-none d-flex order-1 order-sm-0 ml-md-0 px-0 pt-md-20 pb-25"> <li class="pr-sm-40"> <a class="btn-arrow d-inline-block" href="https://www.appsflyer.com/ko/customers/" data-aft="internal-link" data-aft-block="main-nav" id="" target="_self"> 고객 성공 스토리 </a> </li> <li class="pr-sm-40"> <a class="btn-arrow d-inline-block" href="https://www.appsflyer.com/ko/appsflyer-advantage/" data-aft="internal-link" data-aft-block="main-nav" id="" target="_self"> 앱스플라이어만의 차별성 </a> </li> </ul> </div> </div> </nav> </li> <li itemprop="name" role="menuitem" class="menu-item menu-item-type-custom menu-item-object-custom nav-item mega-parent"> <a itemprop="url" title="학습자료" class="nav-link" href="#">학습자료 </a> <nav class="mega-menu flex-column fixed-top pb-20 pb-md-0 px-20" data-mega-nav-id="resources"> <div class="container-fluid pl-40 pl-md-20 ml-md-auto pt-sm-20 pt-md-0 px-md-0 align-items-stretch d-md-block"> <div class="row mx-0"> <div class="mega-menu__col mega-menu__col--layout-1 mega-menu__col--main col-md-3 d-none d-md-flex flex-column px-0 pl-sm-0 pt-20 pt-sm-50 pb-0 pb-sm-40 pr-40"> <span class="h4 mb-3 d-none d-sm-block"> 리소스 </span> <p>업계 인사이트, 최신 트렌드, 앱스플라이어 기획 자료 등 다양한 정보를 습득하세요 </p> </div> <div class="mega-menu__cols mega-menu__cols--columns mega-menu__cols--layout-1 row w-100 flex-column flex-md-row justify-content-md-between pl-0 pt-30 pt-sm-0 col pl-md-70 pr-md-80"> <div class="mega-menu__col mega-menu__col--layout-1 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 pl-md-30"> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> 모바일 마케팅 일반 </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/blog/"> <span class="d-block pb-2">블로그</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/resources/"> <span class="d-block pb-2">리포트/가이드</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_blank" title="" id="" href="https://www.appsflyer.com/benchmarks/ko"> <span class="d-block pb-2">업종별 벤치마크</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/events/"> <span class="d-block pb-2">행사 & 웨비나</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/glossary/"> <span class="d-block pb-2">용어집</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> <div class="mega-menu__col mega-menu__col--layout-1 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 pl-md-30"> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> 앱스플라이어 제품 </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/product-news/"> <span class="d-block pb-2">제품 소식</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_blank" title="" id="" href="https://support.appsflyer.com/hc/"> <span class="d-block pb-2">헬프 센터 </span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_blank" title="" id="" href="https://dev.appsflyer.com/"> <span class="d-block pb-2">개발자 허브</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> </div> <div class="mega-menu__col mega-menu__col--featured theme-borders--md theme-borders--color-1 theme-borders--left col-md-3 d-md-flex flex-column pt-md-55 pl-0 pl-md-50 pr-0 pb-md-40 order-0 order-md-1 "> <div class="d-none d-sm-block"><strong class="navbar-nav__title pb-4 d-block">게임 업계를 위한 앱스플라이어 허브를 소개합니다</strong><a href="https://www.appsflyer.com/ko/hubs/gaming/"><img src="https://www.appsflyer.com/wp-content/uploads/2023/07/51763-Website-menu-promotional-KR-1.png" /></a><div class="d-block"><a href="https://www.appsflyer.com/ko/hubs/gaming/" class="btn btn-arrow d-inline-block">더 보기</a></div></div> </div> </div> </div> </nav> </li> <li itemprop="name" role="menuitem" class="menu-item menu-item-type-custom menu-item-object-custom nav-item mega-parent"> <a itemprop="url" title="회사 정보" class="nav-link" href="#">회사 정보 </a> <nav class="mega-menu flex-column fixed-top pb-20 pb-md-0 px-20" data-mega-nav-id="about-us"> <div class="container-fluid pl-40 pl-md-20 ml-md-auto pt-sm-20 pt-md-0 px-md-0 align-items-stretch d-md-block"> <div class="row mx-0"> <div class="mega-menu__col mega-menu__col--layout-1 mega-menu__col--main col-md-3 d-none d-md-flex flex-column px-0 pl-sm-0 pt-20 pt-sm-50 pb-0 pb-sm-40 pr-40"> <span class="h4 mb-3 d-none d-sm-block"> 앱스플라이어 소개 </span> <p>앱스플라이어가 걸어온 길, 기업 정보, 신념과 목적을 알아보세요.</p> </div> <div class="mega-menu__cols mega-menu__cols--columns mega-menu__cols--layout-1 row w-100 flex-column flex-md-row justify-content-md-between pl-0 pt-30 pt-sm-0 col pl-md-70 pr-md-80"> <div class="mega-menu__col mega-menu__col--layout-1 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 pl-md-30"> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/company/about/"> <span class="d-block pb-2">회사 소개</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/blog/ceo/"> <span class="d-block pb-2">CEO 블로그 포스트</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/trust/"> <span class="d-block pb-2">보안 인증</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> <div class="mega-menu__col mega-menu__col--layout-1 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 pl-md-30"> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_blank" title="" id="" href="https://careers.appsflyer.com/"> <span class="d-block pb-2">채용</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/company/social-impact/"> <span class="d-block pb-2">사회공헌활동</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/company/contact/"> <span class="d-block pb-2">연락처</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> </div> <div class="mega-menu__col mega-menu__col--featured theme-borders--md theme-borders--color-1 theme-borders--left col-md-3 d-md-flex flex-column pt-md-55 pl-0 pl-md-50 pr-0 pb-md-40 order-0 order-md-1 "> <a href="https://www.appsflyer.com/ko/blog/ceo/" class="navbar-nav__title d-none d-sm-block pb-2" data-aft="internal-link" data-aft-block="main-nav">CEO 메시지</a> <div> <li class="py-4 py-md-2"> <a class="" data-aft="internal-link" data-aft-block="main-nav" href="https://www.appsflyer.com/ko/blog/ceo/unbiased-independent-ecosystem-future/" target="_self"> 디지털 생태계와 웹의 미래 </a> </li> <li class="py-4 py-md-2"> <a class="" data-aft="internal-link" data-aft-block="main-nav" href="https://www.appsflyer.com/ko/blog/ceo/user-privacy-ios-14-idfa/" target="_self"> 프라이버시와 유저 경험 </a> </li> <li class="py-4 py-md-2"> <a class="" data-aft="internal-link" data-aft-block="main-nav" href="https://www.appsflyer.com/ko/blog/ceo/aggregated-advanced-privacy/" target="_self"> 데이터 집약형 프라이버시 보호 기술 </a> </li> </div> </div> </div> </div> </nav> </li> </ul> <div class="secondary-nav mb-60 mb-md-0 my-md-0 d-flex flex-column flex-md-row align-items-md-center"> <ul class="navbar-nav lang-switcher list-style-none"> <li class="has-children mega-parent"> <span class="nav-link"> <i class="icon-globe"></i> 한국어 </span> <ul class="sub-menu list-style-none"> <li class="px-30" data-in-array="1"> <a data-aft="internal-link" data-aft-block="languge-switcher" target="_self" href="https://www.appsflyer.com/product-news/">English</a> </li> <li class="px-30" data-in-array="1"> <a data-aft="internal-link" data-aft-block="languge-switcher" target="_self" href="https://www.appsflyer.com/fr/product-news/">Français</a> </li> <li class="px-30" data-in-array="1"> <a data-aft="internal-link" data-aft-block="languge-switcher" target="_self" href="https://www.appsflyer.com/ja/product-news/">日本語</a> </li> <li class="px-30" data-in-array="1"> <a data-aft="internal-link" data-aft-block="languge-switcher" target="_self" href="https://www.appsflyer.com/ru/product-news/">Русский</a> </li> <li class="px-30" data-in-array="1"> <a data-aft="internal-link" data-aft-block="languge-switcher" target="_self" href="https://www.appsflyer.com/es/product-news/">Español</a> </li> <li class="px-30" data-in-array=""> <a data-aft="internal-link" data-aft-block="languge-switcher" target="_blank" href="https://www.appsflyer-gcr.cn">简体中文</a> </li> <li class="px-30" data-in-array="1"> <a data-aft="internal-link" data-aft-block="languge-switcher" target="_self" href="https://www.appsflyer.com/de/product-news/">Deutsch</a> </li> <li class="px-30" data-in-array="1"> <a data-aft="internal-link" data-aft-block="languge-switcher" target="_self" href="https://www.appsflyer.com/pt/product-news/">Portuguese</a> </li> <li class="px-30" data-in-array="1"> <a data-aft="internal-link" data-aft-block="languge-switcher" target="_self" href="https://www.appsflyer.com/vi/product-news/">Tiếng Việt</a> </li> </ul> </li> </ul> <ul class="navbar-nav d-sm-flex flex-sm-row justify-content-sm-between align-items-sm-center list-style-none px-20 px-md-0 mt-auto mb-0 mr-md-auto" itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu"> <li class="secondary-nav__cta mr-sm-3 mr-md-auto my-20 py my-sm-0 d-none d-sm-flex flex-column flex-md-row" itemprop="name" role="menuitem"> <a itemprop="url" class="nav-link d-flex nav-link--login justify-content-center" href="https://hq1.appsflyer.com/auth/login" id="" data-aft="login" data-aft-block="main-nav" target="_blank"> <i class="icon-login"></i> 로그인 </a> </li> <li class="secondary-nav__cta ml-sm-3 ml-md-20 d-flex align-items-end align-items-sm-start align-items-md-center mt-30 mt-sm-0 ml-lg-20" itemprop="name" role="menuitem"> <a itemprop="url" class="btn btn-primary btn-primary--transparent font-weight-bold btn-sm" href="https://www.appsflyer.com/ko/start/" id="" target="_self" data-aft="sign-up-free" data-aft-block="main-nav"> 무료 회원 가입 </a> </li> <li class="secondary-nav__cta ml-sm-3 d-flex align-items-end align-items-sm-start align-items-md-center mt-sm-0 ml-lg-20" itemprop="name" role="menuitem"> <a itemprop="url" class="btn btn-primary btn-primary--no-line btn-sm" href="https://www.appsflyer.com/ko/start/demo/" id="" target="_self" data-aft="book-demo" data-aft-block="main-nav"> 세일즈팀에 연락하세요 </a> </li> </ul> </div> </div> <button id="navbar-toggler" class="navbar-toggler hamburger" type="button" data-toggle="on" data-target="nav-holder main-nav" aria-controls="main-nav" aria-expanded="false" aria-label="Toggle navigation"> <span></span> <span></span> <span></span> </button> </div> </nav> <nav id="main-nav" class="navbar--main py-3 py-md-0 navbar navbar-expand-md navbar-light sps sps--abv sps--learn-section"> <div class="container-fluid px-0"> <a class="navbar-brand" href="https://www.appsflyer.com/ko/"></a> <div id="nav-holder" class="nav-holder flex-column flex-md-row pt-70 pt-md-0 px-md-0 navbar-collapse"> <ul class="main-nav__holder navbar-nav list-style-none mr-md-auto" itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu"> <li itemprop="name" role="menuitem" class="menu-item menu-item-type-custom menu-item-object-custom nav-item mega-parent"> <a itemprop="url" title="서비스" class="nav-link" href="#">서비스 </a> <nav class="mega-menu flex-column fixed-top pb-20 pb-md-0 px-20" data-mega-nav-id="products"> <div class="container-fluid pl-40 pl-md-20 ml-md-auto pt-sm-20 pt-md-0 px-md-0 align-items-stretch d-md-block"> <div class="row mx-0"> <div class="mega-menu__cols mega-menu__cols--columns mega-menu__cols--layout-2 row w-100 flex-column flex-md-row justify-content-md-between pl-0 pt-30 pt-sm-0 "> <div class="mega-menu__col mega-menu__col--layout-2 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 "> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> 측정 </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-3"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="솔루션 모든 디지털 활동을 정확히 측정" id="" href="https://www.appsflyer.com/ko/products/measurement/"> <b class="d-block pb-2">측정</b> <span class="d-none d-md-block navbar-nav__item-text"> 솔루션 모든 디지털 활동을 정확히 측정 </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-3"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="ROI, 정확히 측정하세요" id="" href="https://www.appsflyer.com/ko/products/roi-measurement/"> <b class="d-block pb-2">ROI 측정</b> <span class="d-none d-md-block navbar-nav__item-text"> ROI, 정확히 측정하세요 </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-3"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="AI 기술로 크리에이티브를 더 강력하게 키우세요" id="" href="https://www.appsflyer.com/ko/products/creative-optimization/"> <b class="d-block pb-2">크리에이티브 최적화</b> <span class="d-none d-md-block navbar-nav__item-text"> AI 기술로 크리에이티브를 더 강력하게 키우세요 </span> </a> </li> </ul> </div> <div class="mega-menu__col mega-menu__col--layout-2 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 "> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> 분석 </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-3"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="실용적인 캠페인 성과 분석 데이터" id="" href="https://www.appsflyer.com/ko/products/marketing-analytics/"> <b class="d-block pb-2">마케팅 애널리틱스</b> <span class="d-none d-md-block navbar-nav__item-text"> 실용적인 캠페인 성과 분석 데이터 </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-3"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="마케팅 캠페인이 기여한 실제 성과를 정확히 입증" id="" href="https://www.appsflyer.com/ko/products/incrementality/"> <b class="d-block pb-2">성과증분측정</b> <span class="d-none d-md-block navbar-nav__item-text"> 마케팅 캠페인이 기여한 실제 성과를 정확히 입증 </span> </a> </li> </ul> </div> <div class="mega-menu__col mega-menu__col--layout-2 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 "> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> 고객 경험 향상 </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-3"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="매출로 이어지는 고객 경험 향상 솔루션" id="" href="https://www.appsflyer.com/ko/products/customer-experience-deep-linking/"> <b class="d-block pb-2">CX & 딥링킹</b> <span class="d-none d-md-block navbar-nav__item-text"> 매출로 이어지는 고객 경험 향상 솔루션 </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-3"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="고객에 따라 적시에 적절한 메시지 송출" id="" href="https://www.appsflyer.com/ko/products/audiences/"> <b class="d-block pb-2">오디언스 세그멘테이션 </b> <span class="d-none d-md-block navbar-nav__item-text"> 고객에 따라 적시에 적절한 메시지 송출 </span> </a> </li> </ul> </div> <div class="mega-menu__col mega-menu__col--layout-2 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 "> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> 프로드 방지 </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-3"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="모바일 광고 사기로부터 마케팅 예산 보호" id="" href="https://www.appsflyer.com/ko/products/fraud-protection/"> <b class="d-block pb-2">프로드 방지</b> <span class="d-none d-md-block navbar-nav__item-text"> 모바일 광고 사기로부터 마케팅 예산 보호 </span> </a> </li> </ul> </div> <div class="mega-menu__col mega-menu__col--layout-2 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 "> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> 연동 </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-3"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="파트너사와 개인정보를 보호하는 방식으로 협력하세요" id="" href="https://www.appsflyer.com/ko/products/privacy-cloud/"> <b class="d-block pb-2">프라이버시 클라우드</b> <span class="d-none d-md-block navbar-nav__item-text"> 파트너사와 개인정보를 보호하는 방식으로 협력하세요 </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-3"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="개인정보를 보호하는 방식으로 데이터 가시성 확보" id="" href="https://www.appsflyer.com/ko/products/data-clean-room/"> <b class="d-block pb-2">데이터 클린룸</b> <span class="d-none d-md-block navbar-nav__item-text"> 개인정보를 보호하는 방식으로 데이터 가시성 확보 </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-3"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="1만여 테크 파트너사 및 매체사와 연결" id="" href="https://www.appsflyer.com/ko/products/integrations/"> <b class="d-block pb-2">파트너 마켓플레이스</b> <span class="d-none d-md-block navbar-nav__item-text"> 1만여 테크 파트너사 및 매체사와 연결 </span> </a> </li> </ul> </div> </div> </div> <div class="row mx-0 d-md-flex w-100 ml-md-0 theme-borders--sm theme-borders--top theme-borders--color-1"> <ul data-parent-id="products" class="mega-menu__col--main-links flex-column flex-md-row col align-items-md-center list-style-none d-flex order-1 order-sm-0 ml-md-0 px-0 pt-md-20 pb-25"> <li class="pr-sm-40"> <a class="btn-arrow d-inline-block" href="https://www.appsflyer.com/ko/pricing/" data-aft="internal-link" data-aft-block="main-nav" id="" target="_self"> 비용 </a> </li> <li class="pr-sm-40"> <a class="btn-arrow d-inline-block" href="https://www.appsflyer.com/ko/solutions/ios/" data-aft="internal-link" data-aft-block="main-nav" id="" target="_self"> iOS 14+ 솔루션 </a> </li> <li class="pr-sm-40"> <a class="btn-arrow d-inline-block" href="https://www.appsflyer.com/ko/products/apis/" data-aft="internal-link" data-aft-block="main-nav" id="" target="_self"> 데이터 피드 & API </a> </li> </ul> </div> </div> </nav> </li> <li itemprop="name" role="menuitem" class="menu-item menu-item-type-custom menu-item-object-custom nav-item mega-parent"> <a itemprop="url" title="솔루션" class="nav-link" href="#">솔루션 </a> <nav class="mega-menu flex-column fixed-top pb-20 pb-md-0 px-20" data-mega-nav-id="solutions"> <div class="container-fluid pl-40 pl-md-20 ml-md-auto pt-sm-20 pt-md-0 px-md-0 align-items-stretch d-md-block"> <div class="row mx-0"> <div class="mega-menu__cols mega-menu__cols--columns mega-menu__cols--layout-2 row w-100 flex-column flex-md-row justify-content-md-between pl-0 pt-30 pt-sm-0 "> <div class="mega-menu__col mega-menu__col--layout-2 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 "> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> 직무별 솔루션 </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/solutions/marketing/"> <span class="d-block pb-2">마케팅</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/solutions/product/"> <span class="d-block pb-2">제품</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/solutions/data-analytics/"> <span class="d-block pb-2">데이터 & 애널리틱스</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/solutions/research-and-development/"> <span class="d-block pb-2">R&D</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> <div class="mega-menu__col mega-menu__col--layout-2 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 "> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> 목표별 솔루션 </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/solutions/regain-ios-visibility/"> <span class="d-block pb-2">iOS 인사이트 되찾기 </span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/solutions/kickstart-app-growth/"> <span class="d-block pb-2">앱 그로쓰</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/solutions/scale-ua-campaigns/"> <span class="d-block pb-2">UA 캠페인 확장</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/solutions/maximize-user-ltv/"> <span class="d-block pb-2">유저 LTV 극대화</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> <div class="mega-menu__col mega-menu__col--layout-2 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 "> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> 업종별 솔루션 </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/solutions/games/"> <span class="d-block pb-2">게임</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/solutions/shopping/"> <span class="d-block pb-2">쇼핑</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/solutions/finance/"> <span class="d-block pb-2">금융</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/solutions/food-drink/"> <span class="d-block pb-2">식음료</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> <div class="mega-menu__col mega-menu__col--layout-2 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 "> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> 플랫폼 </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/solutions/ios/"> <span class="d-block pb-2">iOS</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/solutions/android/"> <span class="d-block pb-2">안드로이드</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/solutions/pc-console-measurement/"> <span class="d-block pb-2">PC & 콘솔</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/solutions/ctv-ott/"> <span class="d-block pb-2">CTV & OTT</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> <div class="mega-menu__col mega-menu__col--layout-2 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 "> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> 파트너십 </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/solutions/partners/"> <span class="d-block pb-2">파트너</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/solutions/agencies/"> <span class="d-block pb-2">에이전시</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> </div> </div> <div class="row mx-0 d-md-flex w-100 ml-md-0 theme-borders--sm theme-borders--top theme-borders--color-1"> <ul data-parent-id="solutions" class="mega-menu__col--main-links flex-column flex-md-row col align-items-md-center list-style-none d-flex order-1 order-sm-0 ml-md-0 px-0 pt-md-20 pb-25"> <li class="pr-sm-40"> <a class="btn-arrow d-inline-block" href="https://www.appsflyer.com/ko/customers/" data-aft="internal-link" data-aft-block="main-nav" id="" target="_self"> 고객 성공 스토리 </a> </li> <li class="pr-sm-40"> <a class="btn-arrow d-inline-block" href="https://www.appsflyer.com/ko/appsflyer-advantage/" data-aft="internal-link" data-aft-block="main-nav" id="" target="_self"> 앱스플라이어만의 차별성 </a> </li> </ul> </div> </div> </nav> </li> <li itemprop="name" role="menuitem" class="menu-item menu-item-type-custom menu-item-object-custom nav-item mega-parent"> <a itemprop="url" title="학습자료" class="nav-link" href="#">학습자료 </a> <nav class="mega-menu flex-column fixed-top pb-20 pb-md-0 px-20" data-mega-nav-id="resources"> <div class="container-fluid pl-40 pl-md-20 ml-md-auto pt-sm-20 pt-md-0 px-md-0 align-items-stretch d-md-block"> <div class="row mx-0"> <div class="mega-menu__col mega-menu__col--layout-1 mega-menu__col--main col-md-3 d-none d-md-flex flex-column px-0 pl-sm-0 pt-20 pt-sm-50 pb-0 pb-sm-40 pr-40"> <span class="h4 mb-3 d-none d-sm-block"> 리소스 </span> <p>업계 인사이트, 최신 트렌드, 앱스플라이어 기획 자료 등 다양한 정보를 습득하세요 </p> </div> <div class="mega-menu__cols mega-menu__cols--columns mega-menu__cols--layout-1 row w-100 flex-column flex-md-row justify-content-md-between pl-0 pt-30 pt-sm-0 col pl-md-70 pr-md-80"> <div class="mega-menu__col mega-menu__col--layout-1 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 pl-md-30"> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> 모바일 마케팅 일반 </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/blog/"> <span class="d-block pb-2">블로그</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/resources/"> <span class="d-block pb-2">리포트/가이드</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_blank" title="" id="" href="https://www.appsflyer.com/benchmarks/ko"> <span class="d-block pb-2">업종별 벤치마크</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/events/"> <span class="d-block pb-2">행사 & 웨비나</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/glossary/"> <span class="d-block pb-2">용어집</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> <div class="mega-menu__col mega-menu__col--layout-1 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 pl-md-30"> <span class="navbar-nav__title d-none d-md-block pt-0 pb-3"> 앱스플라이어 제품 </span> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/product-news/"> <span class="d-block pb-2">제품 소식</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_blank" title="" id="" href="https://support.appsflyer.com/hc/"> <span class="d-block pb-2">헬프 센터 </span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_blank" title="" id="" href="https://dev.appsflyer.com/"> <span class="d-block pb-2">개발자 허브</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> </div> <div class="mega-menu__col mega-menu__col--featured theme-borders--md theme-borders--color-1 theme-borders--left col-md-3 d-md-flex flex-column pt-md-55 pl-0 pl-md-50 pr-0 pb-md-40 order-0 order-md-1 "> <div class="d-none d-sm-block"><strong class="navbar-nav__title pb-4 d-block">게임 업계를 위한 앱스플라이어 허브를 소개합니다</strong><a href="https://www.appsflyer.com/ko/hubs/gaming/"><img src="https://www.appsflyer.com/wp-content/uploads/2023/07/51763-Website-menu-promotional-KR-1.png" /></a><div class="d-block"><a href="https://www.appsflyer.com/ko/hubs/gaming/" class="btn btn-arrow d-inline-block">더 보기</a></div></div> </div> </div> </div> </nav> </li> <li itemprop="name" role="menuitem" class="menu-item menu-item-type-custom menu-item-object-custom nav-item mega-parent"> <a itemprop="url" title="회사 정보" class="nav-link" href="#">회사 정보 </a> <nav class="mega-menu flex-column fixed-top pb-20 pb-md-0 px-20" data-mega-nav-id="about-us"> <div class="container-fluid pl-40 pl-md-20 ml-md-auto pt-sm-20 pt-md-0 px-md-0 align-items-stretch d-md-block"> <div class="row mx-0"> <div class="mega-menu__col mega-menu__col--layout-1 mega-menu__col--main col-md-3 d-none d-md-flex flex-column px-0 pl-sm-0 pt-20 pt-sm-50 pb-0 pb-sm-40 pr-40"> <span class="h4 mb-3 d-none d-sm-block"> 앱스플라이어 소개 </span> <p>앱스플라이어가 걸어온 길, 기업 정보, 신념과 목적을 알아보세요.</p> </div> <div class="mega-menu__cols mega-menu__cols--columns mega-menu__cols--layout-1 row w-100 flex-column flex-md-row justify-content-md-between pl-0 pt-30 pt-sm-0 col pl-md-70 pr-md-80"> <div class="mega-menu__col mega-menu__col--layout-1 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 pl-md-30"> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/company/about/"> <span class="d-block pb-2">회사 소개</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/blog/ceo/"> <span class="d-block pb-2">CEO 블로그 포스트</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/trust/"> <span class="d-block pb-2">보안 인증</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> <div class="mega-menu__col mega-menu__col--layout-1 col-sm flex-column pt-md-55 pb-md-40 order-0 order-md-1 pl-md-30"> <ul itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu" class="navbar-nav list-style-none flex-column"> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_blank" title="" id="" href="https://careers.appsflyer.com/"> <span class="d-block pb-2">채용</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/company/social-impact/"> <span class="d-block pb-2">사회공헌활동</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> <li itemprop="name" role="menuitem" class="py-4 py-md-2"> <a itemprop="url" data-aft="internal-link" data-aft-block="main-nav" target="_self" title="" id="" href="https://www.appsflyer.com/ko/company/contact/"> <span class="d-block pb-2">연락처</span> <span class="d-none d-md-block navbar-nav__item-text"> </span> </a> </li> </ul> </div> </div> <div class="mega-menu__col mega-menu__col--featured theme-borders--md theme-borders--color-1 theme-borders--left col-md-3 d-md-flex flex-column pt-md-55 pl-0 pl-md-50 pr-0 pb-md-40 order-0 order-md-1 "> <a href="https://www.appsflyer.com/ko/blog/ceo/" class="navbar-nav__title d-none d-sm-block pb-2" data-aft="internal-link" data-aft-block="main-nav">CEO 메시지</a> <div> <li class="py-4 py-md-2"> <a class="" data-aft="internal-link" data-aft-block="main-nav" href="https://www.appsflyer.com/ko/blog/ceo/unbiased-independent-ecosystem-future/" target="_self"> 디지털 생태계와 웹의 미래 </a> </li> <li class="py-4 py-md-2"> <a class="" data-aft="internal-link" data-aft-block="main-nav" href="https://www.appsflyer.com/ko/blog/ceo/user-privacy-ios-14-idfa/" target="_self"> 프라이버시와 유저 경험 </a> </li> <li class="py-4 py-md-2"> <a class="" data-aft="internal-link" data-aft-block="main-nav" href="https://www.appsflyer.com/ko/blog/ceo/aggregated-advanced-privacy/" target="_self"> 데이터 집약형 프라이버시 보호 기술 </a> </li> </div> </div> </div> </div> </nav> </li> </ul> <div class="secondary-nav mb-60 mb-md-0 my-md-0 d-flex flex-column flex-md-row align-items-md-center"> <ul class="navbar-nav lang-switcher list-style-none"> <li class="has-children mega-parent"> <span class="nav-link"> <i class="icon-globe"></i> 한국어 </span> <ul class="sub-menu list-style-none"> <li class="px-30" data-in-array="1"> <a data-aft="internal-link" data-aft-block="languge-switcher" target="_self" href="https://www.appsflyer.com/product-news/">English</a> </li> <li class="px-30" data-in-array="1"> <a data-aft="internal-link" data-aft-block="languge-switcher" target="_self" href="https://www.appsflyer.com/fr/product-news/">Français</a> </li> <li class="px-30" data-in-array="1"> <a data-aft="internal-link" data-aft-block="languge-switcher" target="_self" href="https://www.appsflyer.com/ja/product-news/">日本語</a> </li> <li class="px-30" data-in-array="1"> <a data-aft="internal-link" data-aft-block="languge-switcher" target="_self" href="https://www.appsflyer.com/ru/product-news/">Русский</a> </li> <li class="px-30" data-in-array="1"> <a data-aft="internal-link" data-aft-block="languge-switcher" target="_self" href="https://www.appsflyer.com/es/product-news/">Español</a> </li> <li class="px-30" data-in-array=""> <a data-aft="internal-link" data-aft-block="languge-switcher" target="_blank" href="https://www.appsflyer-gcr.cn">简体中文</a> </li> <li class="px-30" data-in-array="1"> <a data-aft="internal-link" data-aft-block="languge-switcher" target="_self" href="https://www.appsflyer.com/de/product-news/">Deutsch</a> </li> <li class="px-30" data-in-array="1"> <a data-aft="internal-link" data-aft-block="languge-switcher" target="_self" href="https://www.appsflyer.com/pt/product-news/">Portuguese</a> </li> <li class="px-30" data-in-array="1"> <a data-aft="internal-link" data-aft-block="languge-switcher" target="_self" href="https://www.appsflyer.com/vi/product-news/">Tiếng Việt</a> </li> </ul> </li> </ul> <ul class="navbar-nav d-sm-flex flex-sm-row justify-content-sm-between align-items-sm-center list-style-none px-20 px-md-0 mt-auto mb-0 mr-md-auto" itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu"> <li class="secondary-nav__cta mr-sm-3 mr-md-auto my-20 py my-sm-0 d-none d-sm-flex flex-column flex-md-row" itemprop="name" role="menuitem"> <a itemprop="url" class="nav-link d-flex nav-link--login justify-content-center" href="https://hq1.appsflyer.com/auth/login" id="" data-aft="login" data-aft-block="main-nav" target="_blank"> <i class="icon-login"></i> 로그인 </a> </li> <li class="secondary-nav__cta ml-sm-3 ml-md-20 d-flex align-items-end align-items-sm-start align-items-md-center mt-30 mt-sm-0 ml-lg-20" itemprop="name" role="menuitem"> <a itemprop="url" class="btn btn-primary btn-primary--transparent font-weight-bold btn-sm" href="https://www.appsflyer.com/ko/start/" id="" target="_self" data-aft="sign-up-free" data-aft-block="main-nav"> 무료 회원 가입 </a> </li> <li class="secondary-nav__cta ml-sm-3 d-flex align-items-end align-items-sm-start align-items-md-center mt-sm-0 ml-lg-20" itemprop="name" role="menuitem"> <a itemprop="url" class="btn btn-primary btn-primary--no-line btn-sm" href="https://www.appsflyer.com/ko/start/demo/" id="" target="_self" data-aft="book-demo" data-aft-block="main-nav"> 세일즈팀에 연락하세요 </a> </li> </ul> </div> </div> <button id="navbar-toggler" class="navbar-toggler hamburger" type="button" data-toggle="on" data-target="nav-holder main-nav" aria-controls="main-nav" aria-expanded="false" aria-label="Toggle navigation"> <span></span> <span></span> <span></span> </button> </div> </nav> <nav id="product-news-nav" class="navbar navbar--categories-secondary navbar-expand-md navbar-light py-3 py-md-0 sps sps--abv" data-sps-offset="78"> <div class="container-fluid px-0"> <span class="navbar--secondary-title"> <a href="https://www.appsflyer.com/ko/product-news/" class="h4 font-weight-bold m-0"> 프로덕트 뉴스 </a> </span> <div id="categories-nav-holder" class="nav-holder flex-column flex-sm-row pt-70 pt-sm-0 px-sm-0 navbar-collapse"> <div class="categories-secondary-nav h-100 w-100 justify-content-between justify-content-lg-end d-flex flex-column d-md-inline-block d-sm-flex"> <ul class="navbar-nav list-style-none d-md-none mt-md-auto mb-0 ml-0 ml-md-80" itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu"> <li itemprop="name" role="menuitem" class="menu-item ml-0 pl-30 pl-md-0 py-0"> <a data-product-slug=raw-data-apis data-product="1336" itemprop="url" data-aft="internal-link" data-aft-block="category-menu" class="nav-link sidebar-nav__item--mobile"> 로데이터 & API</a> </li> <li itemprop="name" role="menuitem" class="menu-item ml-0 px-30 px-md-0 py-4 py-md-0 pb-30"> <a itemprop="url" class="btn btn-primary btn-primary--transparent btn-sm popup-newsletter-subscription w-100" href="#" data-aft="newsletter-popup" data-aft-block="newsletter-subscription-form" target="_blank"> 구독하기 </a> </li> </ul> <button id="news-togller-close" class="navbar-toggler navbar--categories-close ico-close d-md-none btn-icon" type="button" data-toggle="on" data-target="product-news-categories news-togller product-news-nav" aria-controls="secondary-nav" aria-expanded="false" aria-label="Toggle categories"> </button> </div> </div> <div class="categories-secondary-nav justify-content-between justify-content-sm-end d-none d-md-flex align-items-center my-md-3"> <ul class="navbar-nav list-style-none" itemscope itemtype="https://schema.org/SiteNavigationElement" role="menu"> <li class="d-none d-sm-block" itemprop="name" role="menuitem"> <button class="btn-icon search-trigger-button" data-aft="search" data-aft-block="categories-secondary-nav" data-aft="search" data-aft-block="categories-secondary-nav"> <svg width="33" height="33" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M14.73 21.757a6.957 6.957 0 1 0 0-13.913 6.957 6.957 0 0 0 0 13.913ZM25.148 25.156l-5.5-5.437" stroke="#220D4E" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"/> </svg> </button> </li> <li class="d-none d-sm-block" itemprop="name" role="menuitem"> <a itemprop="url" class="btn btn-primary btn-primary--transparent btn-sm popup-newsletter-subscription" href="#" data-aft="newsletter-popup" data-aft-block="newsletter-subscription-form" target="_blank"> 구독하기 </a> </li> </ul> </div> <ul class="navbar--buttons d-flex align-items-center d-md-none m-0 p-0 pr-3"> <li class="m-0"> <button class="btn-icon search-trigger-button mr-1" data-aft="search" data-aft-block="categories-secondary-nav"> <svg width="33" height="33" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M14.73 21.757a6.957 6.957 0 1 0 0-13.913 6.957 6.957 0 0 0 0 13.913ZM25.148 25.156l-5.5-5.437" stroke="#220D4E" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"/> </svg> </button> </li> <li class="m-0"> <button id="news-togller" class="navbar-toggler position-relative navbar-toggler--categories btn-arrow" type="button" data-toggle="on" data-target="product-news-categories news-togller-close product-news-nav" aria-controls="secondary-nav" aria-expanded="false" aria-label="Toggle categories"> Categories </button> </li> </ul> </div> </nav> <section class="search-popup"> <div class="container-fluid"> <div class="container px-0 py-sm-40 d-flex flex-column flex-md-row align-items-md-center"> <button type="button" class="search-popup--close search-popup__close btn-icon"></button> <header class="col text-md-left pt-100 pb-40 pb-md-0"> <div class="row justify-content-center"> <div class="col col-md-11 col-lg-7"> <div class="search__form-wrap"> <form role="search" method="get" id="searchform" class="search__form form-exclude-handler" action="https://www.appsflyer.com/ko/"> <div class="search__input-wrap"> <input class="search__input" type="text" placeholder="검색어를 입력하세요 " value="" name="s" id="s"/> <button class="btn search__btn" type="submit"> <svg width="33" height="33" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M14.73 21.757a6.957 6.957 0 1 0 0-13.913 6.957 6.957 0 0 0 0 13.913ZM25.148 25.156l-5.5-5.437" stroke="#220D4E" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"/> </svg> </button> <input type="hidden" value="product-news-item" name="type"/> </div> <div class="search__error"> 필수 입력란 </div> </form> </div> <div class="search__variants pt-60 pb-lg-100"> <p class="search__variants-title">추천 검색어</p> <ul class="search__variants-list"> <li class="search__variants-item"> <a class="search__variants-link" href="https://www.appsflyer.com/ko/?s=딥링킹&type=product-news-item"> 딥링킹 </a> </li> <li class="search__variants-item"> <a class="search__variants-link" href="https://www.appsflyer.com/ko/?s=앱 마케팅&type=product-news-item"> 앱 마케팅 </a> </li> <li class="search__variants-item"> <a class="search__variants-link" href="https://www.appsflyer.com/ko/?s=SKAdNetwork&type=product-news-item"> SKAdNetwork </a> </li> <li class="search__variants-item"> <a class="search__variants-link" href="https://www.appsflyer.com/ko/?s=어트리뷰션&type=product-news-item"> 어트리뷰션 </a> </li> <li class="search__variants-item"> <a class="search__variants-link" href="https://www.appsflyer.com/ko/?s=LTV&type=product-news-item"> LTV </a> </li> <li class="search__variants-item"> <a class="search__variants-link" href="https://www.appsflyer.com/ko/?s=프로드&type=product-news-item"> 프로드 </a> </li> <li class="search__variants-item"> <a class="search__variants-link" href="https://www.appsflyer.com/ko/?s=iOS 14&type=product-news-item"> iOS 14 </a> </li> </ul> </div> </div> </div> </header> </div> </div> </section> <section class="newsletter-subscription-popup"> <div class="container-fluid"> <div class="container px-0 pt-30 pb-90 py-sm-60 d-flex flex-column flex-md-row align-items-md-center"> <button type="button" class="newsletter-subscription-popup--close newsletter-subscription-popup__close btn-icon"></button> <div class="newsletter-subscription-popup__image text-center text-md-left mx-auto col-md-7 col-lg-5 pb-20 pb-sm-40 pb-md-0 pr-md-60"> <img src="https://www.appsflyer.com/wp-content/uploads/2020/11/img-subscription.svg" width="435" height="303" title="img-subscription" alt="" /> <button class="newsletter-subscription-popup--close m-auto btn btn-primary btn-primary--white-with-border d-none"> Close </button> </div> <header class="col-md-5 col-lg-7 text-center text-md-left"> <div class="newsletter-subscription-popup__title h2"> 모바일 생태계에 대한 전문가의 의견과 업계 관련 스토리를 담은 뉴스레터를 구독하세요. </div> <div class="newsletter-subscription-popup__form form__form-holder w-100 d-flex justify-content-center pt-40 d-flex flex-column flex-md-row align-items-center"> <form class="mktoForm mktoForm--newsletter-subscription w-100" id="mktoForm_3641" data-client-id="108-AVT-732" data-form-id="3641" data-form-type="subscription-modal-form" data-form-cta="구독하기" data-current-url="https://www.appsflyer.com/ko/product-news/salesforce%ec%99%80-%ec%95%b1%ec%8a%a4%ed%94%8c%eb%9d%bc%ec%9d%b4%ec%96%b4-%eb%8d%b0%ec%9d%b4%ed%84%b0-%ed%98%91%ec%97%85-%ed%94%8c%eb%9e%ab%ed%8f%bc%ec%9d%98-%ec%97%b0%eb%8f%99/" data-item-name="Subscription" data-action="message" data-redirect-url="" data-thank-you-title="감사!"> </form> </div> <div class="form-confirmation d-none col-sm-7 mx-auto flex-column text-center"> <header class="form-confirmation__header form-confirmation--element pt-30"> <h2 class="h1">감사합니다!</h2> </header> <footer class="align-items-center d-flex flex-column font-size-sm form-confirmation--element form-confirmation__footer pt-20"> <button type="button" class="btn btn-primary btn-primary--white-with-border btn-primary--no-line newsletter-subscription-popup--close"> 자료 계속 보기 </button> </footer> </div> </header> </div> </div> </section> <main class="main py-80 pt-140 pt-sm-100 pt-md-120"> <section class="solution-product-hero-banner solution-product-hero-banner--solution pb-20"> <div class="container"> <div class="row align-items-md-center justify-content-md-between"> <header class="col-md-5 pr-md-0 pt-4 pt-sm-40 pt-md-0 pb-50 pb-md-2 text-center text-md-left"> <h1 class="h2 mb-20 mb-sm-0"> 제품 하이라이트 </h1> <p class="has-mlarge-font-size"> <p>앱스플라이어의 새로운 기능, 원활한 연동, 제품 개선 및 여러 중요한 발표에 대한 최신 정보를 확인하세요.</p> </p> </header> <div class="col-md-6 px-0 order-1 order-md-2 video-container"> <div class="customers-video"> <div class="customers-video__player"> <figure> <img width="1200" height="675" src="https://www.appsflyer.com/wp-content/uploads/2024/09/SpotLight_play.jpg" class="attachment-full size-full" alt="プロダクトスポットライト" decoding="async" fetchpriority="high" srcset="https://www.appsflyer.com/wp-content/uploads/2024/09/SpotLight_play.jpg 1200w, https://www.appsflyer.com/wp-content/uploads/2024/09/SpotLight_play-300x169.jpg 300w, https://www.appsflyer.com/wp-content/uploads/2024/09/SpotLight_play-1024x576.jpg 1024w, https://www.appsflyer.com/wp-content/uploads/2024/09/SpotLight_play-768x432.jpg 768w" sizes="(max-width: 1200px) 100vw, 1200px" /> <a href="https://appsflyer.wistia.com/medias/74io2q5zlp" class="popup-video customers-video__btn-vid-play-toggle on"></a> </figure> </div> </div> </div> </div> </div> </section> <section class="product-news-archive pt-60"> <div class="container"> <div class="row"> <button id="navbar--categories-close" class="navbar-toggler navbar--categories-close ico-close d-md-none btn-icon" type="button" data-toggle="on" data-target="product-news-categories product-news-nav news-togller" aria-controls="product-news-categories" aria-expanded="false" aria-label="Toggle categories"> </button> <div id="product-news-categories" class="product-news-archive__sidebar sidebar-nav col-md-3 offset-md-1 d-none d-lg-block pt-0 pt-md-0 pb-md-40 pr-0 pl-0 pr-md-50"> <div class="product-news-archive__wrapper pt-0 pb-20 pt-sm-30 pb-sm-4"> <div class="product-news-archive__sidebar-holder sidebar-nav__holder border-radius mb-5"> <div class="section-faq multi"> <article class="section-faq__item"> <header class="px-md-30"> <h3 class="h4">제품별 보기 </h3> </header> <div class="section-faq__text"> <ul class="sidebar-nav__group d-flex flex-column list-style-none px-md-30 my-0 products"> <li class="sidebar-nav__item font-weight-bold my-0 ml-0 pl-30 pl-md-0 py-2 active"> <a data-query="products" data-product-slug="all" data-product="all">전체</a> </li> <li class="sidebar-nav__item font-weight-bold my-0 ml-0 pl-30 pl-md-0 py-2"> <a data-query="products" data-product-slug=raw-data-apis data-product="1336">로데이터 & API</a> </li> </ul> </div> </article> <article class="section-faq__item "> <header class="px-md-30"> <h3 class="h4">기간별 보기</h3> </header> <div class="section-faq__text"> <ul class="sidebar-nav__group d-flex flex-column list-style-none px-md-30 my-0 dates dates-results"> <li class="sidebar-nav__item font-weight-bold my-0 ml-0 pl-30 pl-md-0 py-2 active"> <a data-query="date" data-product-slug="all" data-product="all">전체</a> </li> <li class="sidebar-nav__item font-weight-bold my-0 ml-0 pl-30 pl-md-0 py-2"> <a data-query="date" data-product="September 2024"> 9월 2024 </a> </li> <li class="sidebar-nav__item font-weight-bold my-0 ml-0 pl-30 pl-md-0 py-2"> <a data-query="date" data-product="August 2024"> 8월 2024 </a> </li> <li class="sidebar-nav__item font-weight-bold my-0 ml-0 pl-30 pl-md-0 py-2"> <a data-query="date" data-product="April 2024"> 4월 2024 </a> </li> <li class="sidebar-nav__item font-weight-bold my-0 ml-0 pl-30 pl-md-0 py-2"> <a data-query="date" data-product="January 2024"> 1월 2024 </a> </li> <li class="sidebar-nav__item font-weight-bold my-0 ml-0 pl-30 pl-md-0 py-2"> <a data-query="date" data-product="May 2023"> 5월 2023 </a> </li> <li class="sidebar-nav__item font-weight-bold my-0 ml-0 pl-30 pl-md-0 py-2"> <a data-query="date" data-product="March 2023"> 3월 2023 </a> </li> <li class="sidebar-nav__item font-weight-bold my-0 ml-0 pl-30 pl-md-0 py-2"> <a data-query="date" data-product="November 2022"> 11월 2022 </a> </li> <li class="sidebar-nav__item font-weight-bold my-0 ml-0 pl-30 pl-md-0 py-2"> <a data-query="date" data-product="September 2022"> 9월 2022 </a> </li> <li class="sidebar-nav__item font-weight-bold my-0 ml-0 pl-30 pl-md-0 py-2"> <a data-query="date" data-product="March 2022"> 3월 2022 </a> </li> <li class="sidebar-nav__item font-weight-bold my-0 ml-0 pl-30 pl-md-0 py-2"> <a data-query="date" data-product="September 2021"> 9월 2021 </a> </li> <li class="sidebar-nav__item font-weight-bold my-0 ml-0 pl-30 pl-md-0 py-2"> <a data-query="date" data-product="August 2021"> 8월 2021 </a> </li> <li class="sidebar-nav__item font-weight-bold my-0 ml-0 pl-30 pl-md-0 py-2"> <a data-query="date" data-product="June 2021"> 6월 2021 </a> </li> <li class="sidebar-nav__item font-weight-bold my-0 ml-0 pl-30 pl-md-0 py-2"> <a data-query="date" data-product="February 2021"> 2월 2021 </a> </li> <li class="sidebar-nav__item font-weight-bold my-0 ml-0 pl-30 pl-md-0 py-2"> <a data-query="date" data-product="December 2020"> 12월 2020 </a> </li> <li class="sidebar-nav__item font-weight-bold my-0 ml-0 pl-30 pl-md-0 py-2"> <a data-query="date" data-product="October 2020"> 10월 2020 </a> </li> <li class="sidebar-nav__item font-weight-bold my-0 ml-0 pl-30 pl-md-0 py-2"> <a data-query="date" data-product="September 2020"> 9월 2020 </a> </li> <li class="sidebar-nav__item font-weight-bold my-0 ml-0 pl-30 pl-md-0 py-2"> <a data-query="date" data-product="August 2020"> 8월 2020 </a> </li> <li class="sidebar-nav__item font-weight-bold my-0 ml-0 pl-30 pl-md-0 py-2"> <a data-query="date" data-product="June 2020"> 6월 2020 </a> </li> <li class="sidebar-nav__item font-weight-bold my-0 ml-0 pl-30 pl-md-0 py-2"> <a data-query="date" data-product="May 2020"> 5월 2020 </a> </li> <li class="sidebar-nav__item font-weight-bold my-0 ml-0 pl-30 pl-md-0 py-2"> <a data-query="date" data-product="April 2020"> 4월 2020 </a> </li> <li class="sidebar-nav__item font-weight-bold my-0 ml-0 pl-30 pl-md-0 py-2"> <a data-query="date" data-product="March 2020"> 3월 2020 </a> </li> <li class="sidebar-nav__item font-weight-bold my-0 ml-0 pl-30 pl-md-0 py-2"> <a data-query="date" data-product="February 2020"> 2월 2020 </a> </li> <li class="sidebar-nav__item font-weight-bold my-0 ml-0 pl-30 pl-md-0 py-2"> <a data-query="date" data-product="January 2020"> 1월 2020 </a> </li> <li class="sidebar-nav__item font-weight-bold my-0 ml-0 pl-30 pl-md-0 py-2"> <a data-query="date" data-product="July 2018"> 7월 2018 </a> </li> </ul> </div> </article> </div> </div> <a href="https://hq1.appsflyer.com/auth/login" target="_blank" class="d-flex align-items-center btn btn-sm btn-primary btn-primary--no-line btn-primary--white-with-border btn-lg w-100 justify-content-center mt-20"> 신규 기능 확인하러 가기 </a> </div> </div> <div class="col-md-7"> <div id="product-news-archive__items" class="product-news-archive__items pt-20 pb-20 pt-sm-30 pb-sm-4"> <article id="item-430485" class="feed-item feed-item--layout-1 flex-column mb-4 mb-sm-30 active"> <header class="pt-20 pb-20 pt-sm-30 pb-sm-4"> <div class="date">Sep 13, 2024</div> <h2 class="h2 d-inline-block pt-0 font-weight-bolder text-decoration-none"> Salesforce와 앱스플라이어 데이터 협업 플랫폼의 연동 </h2> <div class="feed-item__text text-primary pt-3"> 단 한 번의 클릭으로 Salesforce의 데이터를 옴니채널 캠페인 데이터, 측정 데이터, 퍼스트 파티 및 서드 파티 오디언스 데이터와 직접 연결하여 커머스 미디어 네트워크와의 협업을 강화하세요. 협업 플랫폼 연동을 통해 캠페인을 정교하게 세분화하고, 비즈니스 기회를 극대화하세요. </div> </header> </article> <article id="item-430472" class="feed-item feed-item--layout-1 flex-column mb-4 mb-sm-30 active"> <header class="pt-20 pb-20 pt-sm-30 pb-sm-4"> <div class="date">Aug 20, 2024</div> <h2 class="h2 d-inline-block pt-0 font-weight-bolder text-decoration-none"> 데이터 협업 플랫폼 오디언스 활성화 및 커머스 미디어 강화 </h2> <div class="feed-item__text text-primary pt-3"> 이번 대규모 업데이트에서는 브랜드와 커머스 미디어 네트워크가 타겟팅 및 맞춤형 오디언스를 구축할 수 있는, 유연하면서도 유저 친화적인 기능을 선보입니다. 데이터 협업 플랫폼을 통해 유저 유입, 리텐션, 업셀 등 브랜드와 커머스 미디어 네트워크 추구하는 다양한 목표를 실현해 보세요. 또한, 빌트인 파트너 연결과 클라우드 데이터 서비스를 통해 사용성도 업그레이드 했습니다. </div> </header> </article> <article id="item-423582" class="feed-item feed-item--layout-1 flex-column mb-4 mb-sm-30 active"> <header class="pt-20 pb-20 pt-sm-30 pb-sm-4"> <div class="date">Apr 24, 2024</div> <a href="https://support.appsflyer.com/hc/en-us/articles/7086372479505-SKAN-modeled-data#inapp-event-ltv" class="d-flex flex-column align-items-sm-center d-sm-block" data-aft="internal-link" data-aft-block="feed-item"> <h2 class="h2 d-inline-block pt-0 font-weight-bolder"> SSOT: 7일차 인앱 이벤트 지표 </h2> </a> <div class="feed-item__text text-primary pt-3"> 이제 SSOT 유저라면 누구나 모델링된 7일차 인앱 이벤트 지표를 통해 iOS 캠페인을 최적화할 수 있습니다. 지금까지 마케터들은 캠페인을 상세 조정하기 위해 7일차 eCPA 지표를 사용해 왔으며, 이는 주로 초기 SKAN 4.9 포스트백을 통해 측정되었습니다. 하지만 앱스플라이어의 최신 업그레이드를 통해 7일차 인앱 이벤트 지표까지 측정 기능이 확장되어, 보다 포괄적으로 캠페인을 최적화할 수 있습니다. </div> <div class="feed-item__details text-uppercase text-secondary d-none d-sm-flex flex-wrap pb-2"> <span class="feed-item__details--read-time d-none d-sm-flex align-items-center d-flex pt-4"> <span class="term term_filter" data-query="products" data-product="1640">SKAN</span> <span class="term term_filter" data-query="products" data-product="1333">측정</span> </span> </div> <div class="d-block mt-20"> <a href="https://support.appsflyer.com/hc/en-us/articles/7086372479505-SKAN-modeled-data#inapp-event-ltv"><span class="d-inline-block btn-arrow">Learn more</span></a> </div> </header> </article> <article id="item-383205" class="feed-item feed-item--layout-1 flex-column mb-4 mb-sm-30 active"> <figure class="position-relative overflow-hidden border-radius"> <img width="1024" height="538" src="https://www.appsflyer.com/wp-content/uploads/2023/09/51905-Creative-optimization-blog__OG-1200x630-2-1024x538.png" class="bg-image wp-post-image" alt="Creative optimization solution - featured image" loading="lazy" decoding="async" srcset="https://www.appsflyer.com/wp-content/uploads/2023/09/51905-Creative-optimization-blog__OG-1200x630-2-1024x538.png 1024w, https://www.appsflyer.com/wp-content/uploads/2023/09/51905-Creative-optimization-blog__OG-1200x630-2-300x158.png 300w, https://www.appsflyer.com/wp-content/uploads/2023/09/51905-Creative-optimization-blog__OG-1200x630-2-768x403.png 768w, https://www.appsflyer.com/wp-content/uploads/2023/09/51905-Creative-optimization-blog__OG-1200x630-2.png 1200w" sizes="(max-width: 1024px) 100vw, 1024px" /> </figure> <header class="pt-20 pb-20 pt-sm-30 pb-sm-4"> <div class="date">Jan 08, 2024</div> <h2 class="h2 d-inline-block pt-0 font-weight-bolder text-decoration-none"> 크리에이티브 최적화 방식 찾기 </h2> <div class="feed-item__text text-primary pt-3"> 광고 시장이 전환기를 맞이하고 있습니다. 개인정보 사용에 대해 시스템 차원의 규제가 강화되면서 유저 단위 측정과 개인화 광고가 제한되고, 마케팅 패러다임이 변화하고 있습니다. 마케팅의 중심이 다운 퍼널 분석에서 크리에이티브로 옮겨가고 있습니다. 유저가 앱에 유입된 후 앱을 사용하며 발생하는 활동(다운 퍼널)을 상세히 분석할 수 있던 시절이 지나고 유저가 브랜드를 처음 접하는 지점인 마케팅 퍼널 상단의 크리에이티브, 즉, […] </div> <div class="feed-item__details text-uppercase text-secondary d-none d-sm-flex flex-wrap pb-2"> <span class="feed-item__details--read-time d-none d-sm-flex align-items-center d-flex pt-4"> <span class="term term_filter" data-query="products" data-product="1709">Creative Optimization</span> </span> </div> </header> </article> <article id="item-354646" class="feed-item feed-item--layout-1 flex-column mb-4 mb-sm-30 active"> <figure class="position-relative overflow-hidden border-radius"> <img width="1024" height="538" src="https://www.appsflyer.com/wp-content/uploads/2023/05/51440-blog-image-1200x630-1-1024x538.png" class="bg-image wp-post-image" alt="PC & console measurement solution - OG" loading="lazy" decoding="async" srcset="https://www.appsflyer.com/wp-content/uploads/2023/05/51440-blog-image-1200x630-1-1024x538.png 1024w, https://www.appsflyer.com/wp-content/uploads/2023/05/51440-blog-image-1200x630-1-300x158.png 300w, https://www.appsflyer.com/wp-content/uploads/2023/05/51440-blog-image-1200x630-1-768x403.png 768w, https://www.appsflyer.com/wp-content/uploads/2023/05/51440-blog-image-1200x630-1.png 1200w" sizes="(max-width: 1024px) 100vw, 1024px" /> </figure> <header class="pt-20 pb-20 pt-sm-30 pb-sm-4"> <div class="date">May 23, 2023</div> <h2 class="h2 d-inline-block pt-0 font-weight-bolder text-decoration-none"> 게임 산업의 새로운 수익원, PC 게임 &amp; 콘솔 게임 마케팅을 위한 솔루션 </h2> <div class="feed-item__text text-primary pt-3"> 기술도 경쟁도 센 게임 산업 국내 게임 산업 매출액이 20조원을 돌파했습니다. 게임 산업은 그 시장 규모만큼 IT 기술의 절정을 이룬다 해도 과언은 아닙니다. 수익화를 위한 기술도 예외는 아니죠. 마케팅 투자 수익률을 극대화하는 기술은 게임에서 꽃을 피웁니다. 게임 마케터는 최첨단 데이터 기술을 활용하여 목표 달성에 최적화된 마케팅을 실행합니다. 이러한 마테크는 특히 모바일에서 발달했습니다. 2021년 국내 전체 […] </div> <div class="feed-item__details text-uppercase text-secondary d-none d-sm-flex flex-wrap pb-2"> <span class="feed-item__details--read-time d-none d-sm-flex align-items-center d-flex pt-4"> <span class="term term_filter" data-query="products" data-product="1333">측정</span> </span> </div> </header> </article> <article id="item-278602" class="feed-item feed-item--layout-1 flex-column mb-4 mb-sm-30 active"> <figure class="position-relative overflow-hidden border-radius"> <img width="1024" height="538" src="https://www.appsflyer.com/wp-content/uploads/2023/03/51249-Announcing-ROI360-1200x630-1-1024x538.png" class="bg-image wp-post-image" alt="ROI360 announcement - featured" loading="lazy" decoding="async" srcset="https://www.appsflyer.com/wp-content/uploads/2023/03/51249-Announcing-ROI360-1200x630-1-1024x538.png 1024w, https://www.appsflyer.com/wp-content/uploads/2023/03/51249-Announcing-ROI360-1200x630-1-300x158.png 300w, https://www.appsflyer.com/wp-content/uploads/2023/03/51249-Announcing-ROI360-1200x630-1-768x403.png 768w, https://www.appsflyer.com/wp-content/uploads/2023/03/51249-Announcing-ROI360-1200x630-1.png 1200w" sizes="(max-width: 1024px) 100vw, 1024px" /> </figure> <header class="pt-20 pb-20 pt-sm-30 pb-sm-4"> <div class="date">Mar 14, 2023</div> <h2 class="h2 d-inline-block pt-0 font-weight-bolder text-decoration-none"> 제대로 된 ROI 측정 솔루션, ROI360 </h2> <div class="feed-item__text text-primary pt-3"> 불확실성이 높은 시장에서 ROI(Return on Investment, 투자수익률) 측정은 그 어느 때보다 중요합니다. 그러나 데이터가 흩어져있거나 오래됐거나 활용하기 어렵기 때문에 ROI를 계산하기가 힘들어졌습니다. 그래서 앱스플라이어가 ROI를 온전하고 정확히, 거의 실시간으로 측정하는 솔루션 ROI360을 출시했습니다. ROI360은 뿔뿔이 흩어진 데이터를 일일이 수집하고 형식을 맞춰 집계하는 품을 줄이면서 캠페인 성과는 종합적으로 살필 수 있도록 지원합니다. 비용과 수익, 어트리뷰션 데이터를 […] </div> <div class="feed-item__details text-uppercase text-secondary d-none d-sm-flex flex-wrap pb-2"> <span class="feed-item__details--read-time d-none d-sm-flex align-items-center d-flex pt-4"> <span class="term term_filter" data-query="products" data-product="1339">비용 집약</span> </span> </div> </header> </article> <article id="item-259586" class="feed-item feed-item--layout-1 flex-column mb-4 mb-sm-30 active"> <figure class="position-relative overflow-hidden border-radius"> <img width="1024" height="538" src="https://www.appsflyer.com/wp-content/uploads/2022/11/50752-Null-CV-1200x630-1-1024x538.png" class="bg-image wp-post-image" alt="전환 값 모델링" loading="lazy" decoding="async" srcset="https://www.appsflyer.com/wp-content/uploads/2022/11/50752-Null-CV-1200x630-1-1024x538.png 1024w, https://www.appsflyer.com/wp-content/uploads/2022/11/50752-Null-CV-1200x630-1-300x158.png 300w, https://www.appsflyer.com/wp-content/uploads/2022/11/50752-Null-CV-1200x630-1-768x403.png 768w, https://www.appsflyer.com/wp-content/uploads/2022/11/50752-Null-CV-1200x630-1.png 1200w" sizes="(max-width: 1024px) 100vw, 1024px" /> </figure> <header class="pt-20 pb-20 pt-sm-30 pb-sm-4"> <div class="date">Nov 15, 2022</div> <h2 class="h2 d-inline-block pt-0 font-weight-bolder text-decoration-none"> 데이터 모델링으로 SKAN 전환 값 누락 문제 해결하기 </h2> <div class="feed-item__text text-primary pt-3"> iOS 앱 퍼포먼스 마케팅에서 가장 큰 장애물은 무엇일까요? 후보자가 꽤 많지만 Apple의 개인정보보호용 임계치가 유력합니다. 개인정보보호용 임계치(privacy threshold)란? Apple이 앱 마케터가 앱 사용자 개인을 식별하거나 추정도 하지 못하도록 설정한 장치입니다.  어떤 원리일까요? Apple은 SKAdNetwork 포스트백으로 발송되는 전환 값을 통제합니다. 유의미한 전환 값을 받으려면 한 마케팅 캠페인으로 발생한 앱 인스톨 수가 일정 수준을 넘겨야 합니다. 임계치를 […] </div> <div class="feed-item__details text-uppercase text-secondary d-none d-sm-flex flex-wrap pb-2"> <span class="feed-item__details--read-time d-none d-sm-flex align-items-center d-flex pt-4"> <span class="term term_filter" data-query="products" data-product="1337">마케팅 애널리틱스</span> </span> </div> </header> </article> <article id="item-253973" class="feed-item feed-item--layout-1 flex-column mb-4 mb-sm-30 active"> <figure class="position-relative overflow-hidden border-radius"> <img width="1024" height="538" src="https://www.appsflyer.com/wp-content/uploads/2022/08/50342-Predicting-the-unpredictable-1200x630-1-1024x538.jpg" class="bg-image wp-post-image" alt="Predicting everything in iOS - featured image" loading="lazy" decoding="async" srcset="https://www.appsflyer.com/wp-content/uploads/2022/08/50342-Predicting-the-unpredictable-1200x630-1-1024x538.jpg 1024w, https://www.appsflyer.com/wp-content/uploads/2022/08/50342-Predicting-the-unpredictable-1200x630-1-300x158.jpg 300w, https://www.appsflyer.com/wp-content/uploads/2022/08/50342-Predicting-the-unpredictable-1200x630-1-768x403.jpg 768w, https://www.appsflyer.com/wp-content/uploads/2022/08/50342-Predicting-the-unpredictable-1200x630-1.jpg 1200w" sizes="(max-width: 1024px) 100vw, 1024px" /> </figure> <header class="pt-20 pb-20 pt-sm-30 pb-sm-4"> <div class="date">Sep 28, 2022</div> <h2 class="h2 d-inline-block pt-0 font-weight-bolder text-decoration-none"> 예측 분석으로 iOS 앱 성과 측정 마스터하기 </h2> <div class="feed-item__text text-primary pt-3"> 앱스플라이어는 2019년 말부터 오랜 시간 예측 분석 솔루션을 개발해왔습니다.   예측 분석 솔루션의 초기 목적은 UA 관리자에게 예측 데이터를 조기에 제공하여 최적화할 시간을 절약하도록 하는 것이었습니다.  그런데 2020년 6월, 애플이 iOS의 어트리뷰션 프레임워크, SKAdNetwork의 본격적인 출시를 발표하며 모바일 생태계에 새로운 개인정보보호 중심 시대가 열렸습니다. 이에 따라 전혀 보지 못했던 새로운 과제들이 생겼습니다. 그리고 Predict가 이러한 […] </div> </header> </article> <article id="item-252040" class="feed-item feed-item--layout-1 flex-column mb-4 mb-sm-30 active"> <figure class="position-relative overflow-hidden border-radius"> <img width="1024" height="538" src="https://www.appsflyer.com/wp-content/uploads/2022/09/7962-CTV-to-mobile-1200x630-OG-1-1024x538.jpg" class="bg-image wp-post-image" alt="CTV-투-모바일 어트리뷰션" loading="lazy" decoding="async" srcset="https://www.appsflyer.com/wp-content/uploads/2022/09/7962-CTV-to-mobile-1200x630-OG-1-1024x538.jpg 1024w, https://www.appsflyer.com/wp-content/uploads/2022/09/7962-CTV-to-mobile-1200x630-OG-1-300x158.jpg 300w, https://www.appsflyer.com/wp-content/uploads/2022/09/7962-CTV-to-mobile-1200x630-OG-1-768x403.jpg 768w, https://www.appsflyer.com/wp-content/uploads/2022/09/7962-CTV-to-mobile-1200x630-OG-1.jpg 1200w" sizes="(max-width: 1024px) 100vw, 1024px" /> </figure> <header class="pt-20 pb-20 pt-sm-30 pb-sm-4"> <div class="date">Sep 15, 2022</div> <h2 class="h2 d-inline-block pt-0 font-weight-bolder text-decoration-none"> CTV-투-모바일 어트리뷰션으로 CTV 광고 효과 측정하기 </h2> <div class="feed-item__text text-primary pt-3"> TV 업계는 지루할 틈이 없습니다. 특히 인터넷에 연결되어 콘텐츠를 스트리밍하는 커넥티드 TV(CTV)라는 공간은 엔터테인먼트가 기술과 융합하여 시시각각 변화합니다.   CTV는 편리하고 즉각적으로 만족감을 선사하기에 전 세계 시청자 수가 폭발적으로 증가하고 있습니다. 그리고 이러한 인기 덕분에 늘어나는 소비자 청중을 겨냥하여 광고주가 눈독을 들이는 광고 지면이 되었습니다. CTV가 광고주에게 매력적인 이유는 간단합니다. 전통적인 TV와 인터넷이 결합하여 광고 […] </div> <div class="feed-item__details text-uppercase text-secondary d-none d-sm-flex flex-wrap pb-2"> <span class="feed-item__details--read-time d-none d-sm-flex align-items-center d-flex pt-4"> <span class="term term_filter" data-query="products" data-product="1333">측정</span> </span> </div> </header> </article> <article id="item-143068" class="feed-item feed-item--layout-1 flex-column mb-4 mb-sm-30 active"> <figure class="position-relative overflow-hidden border-radius"> <img width="917" height="480" src="https://www.appsflyer.com/wp-content/uploads/2022/01/7705-SSOT-917x480-1.jpg" class="bg-image wp-post-image" alt="SSOT, 비용 데이터 통합 및 정확도 향상 솔루션" loading="lazy" decoding="async" srcset="https://www.appsflyer.com/wp-content/uploads/2022/01/7705-SSOT-917x480-1.jpg 917w, https://www.appsflyer.com/wp-content/uploads/2022/01/7705-SSOT-917x480-1-300x157.jpg 300w, https://www.appsflyer.com/wp-content/uploads/2022/01/7705-SSOT-917x480-1-768x402.jpg 768w" sizes="(max-width: 917px) 100vw, 917px" /> </figure> <header class="pt-20 pb-20 pt-sm-30 pb-sm-4"> <div class="date">Mar 20, 2022</div> <h2 class="h2 d-inline-block pt-0 font-weight-bolder text-decoration-none"> 앱스플라이어 SSOT, 3가지 주요 측면에서 마케팅 지표를 개선해줄 것 </h2> <div class="feed-item__text text-primary pt-3"> 퍼포먼스 마케팅의 핵심은 무엇보다 성과 측정입니다. 마케팅 성과 요인을 분석하고 성과를 측정하는 어트리뷰션을 구축하는 것이 퍼포먼스 마케팅 성공의 열쇠입니다. 결과가 모호하거나 부정확하면 잘못 판단할 위험이 있고, 마케팅에서는 한 번의 오판으로 수억원을 낭비할 수 있습니다.  그러니 마케팅 의사결정의 바탕이 되는 데이터를 더 이상 신뢰할 수 없다면 어떤 일이 벌어질까요? 지난 해  블로그 포스트에서 저희는 SKAdNetwork가 모바일 […] </div> <div class="feed-item__details text-uppercase text-secondary d-none d-sm-flex flex-wrap pb-2"> <span class="feed-item__details--read-time d-none d-sm-flex align-items-center d-flex pt-4"> <span class="term term_filter" data-query="products" data-product="1333">측정</span> </span> </div> </header> </article> </div> <div 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data-aft-block="main-footer"><span>쇼핑</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-139103" class="menu-item menu-item-type-post_type menu-item-object-solutions menu-item-139103 nav-item"><a itemprop="url" title="예산 제로 마케팅" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/ko/solutions/zero-budget-marketing/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>예산 제로 마케팅</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-139104" class="menu-item menu-item-type-post_type menu-item-object-solutions menu-item-139104 nav-item"><a itemprop="url" title="에이전시를 위한 앱스플라이어" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/ko/solutions/agencies/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>에이전시를 위한 앱스플라이어</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-139105" class="menu-item menu-item-type-post_type menu-item-object-solutions menu-item-139105 nav-item"><a itemprop="url" title="엔터테인먼트 및 음악" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/ko/solutions/entertainment-music/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>엔터테인먼트 및 음악</span></a></li> </ul> </div> <div class="footer__col col-12 col-md"> <h3 class="mb-0 pb-20 pb-md-3 pt-20 pt-md-0 d-flex justify-content-between">앱스플라이어 강점 </h3> <ul id="footer" class="pb-3 pb-sm-30 list-style-none d-none d-md-block"><li itemprop="name" role="menuitem" id="menu-item-139092" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-139092 nav-item"><a itemprop="url" title="고객 성공 스토리" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/ko/customers/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>고객 성공 스토리</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-139093" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-139093 nav-item"><a itemprop="url" title="앱스플라이어 차별성" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/ko/appsflyer-advantage/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>앱스플라이어 차별성</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-139094" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-139094 nav-item"><a itemprop="url" title="보안 인증" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/ko/trust/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>보안 인증</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-139095" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-139095 nav-item"><a itemprop="url" title="개인정보보호" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/ko/trust/privacy/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>개인정보보호</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-139096" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-139096 nav-item"><a itemprop="url" title="데이터 보안" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/ko/trust/security/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>데이터 보안</span></a></li> </ul> </div> <div class="footer__col col-12 col-md"> <h3 class="mb-0 pb-20 pb-md-3 pt-20 pt-md-0 d-flex justify-content-between">학습자료 </h3> <ul id="footer" class="pb-3 pb-sm-30 list-style-none d-none d-md-block"><li itemprop="name" role="menuitem" id="menu-item-139118" class="menu-item menu-item-type-custom 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itemprop="url" id="1" itemprop="url" href="https://support.appsflyer.com/hc/en-us" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>헬프 센터</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-273476" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-273476 nav-item"><a itemprop="url" title="용어집" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/ko/glossary/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>용어집</span></a></li> </ul> </div> <div class="footer__col col-12 col-md"> <h3 class="mb-0 pb-20 pb-md-3 pt-20 pt-md-0 d-flex justify-content-between">회사 정보 </h3> <ul id="footer" class="pb-3 pb-sm-30 list-style-none d-none d-md-block"><li itemprop="name" role="menuitem" id="menu-item-139123" class="menu-item menu-item-type-post_type menu-item-object-company menu-item-139123 nav-item"><a itemprop="url" title="회사 소개" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/ko/company/about/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>회사 소개</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-139122" class="menu-item menu-item-type-post_type menu-item-object-company menu-item-139122 nav-item"><a itemprop="url" title="사회 공헌 활동" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/ko/company/social-impact/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>사회 공헌 활동</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-139126" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-139126 nav-item"><a itemprop="url" title="CEO 블로그" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/ko/blog/ceo/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>CEO 블로그</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-139124" class="menu-item menu-item-type-post_type menu-item-object-company menu-item-139124 nav-item"><a itemprop="url" title="연락처" itemprop="url" id="1" itemprop="url" href="https://www.appsflyer.com/ko/company/contact/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>연락처</span></a></li> <li itemprop="name" role="menuitem" id="menu-item-139125" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-139125 nav-item"><a itemprop="url" title="채용정보" itemprop="url" id="1" itemprop="url" href="https://careers.appsflyer.com/" itemprop="url" class="nav-link" itemprop="url" data-aft="internal-link" itemprop="url" data-aft-block="main-footer"><span>채용정보</span></a></li> </ul> </div> </div> <div class="footer__middle row"> <div class="col mx-20 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