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Pipedrive vs. Salesforce: Which CRM is best for your sales team? | Fortune Recommends
<!DOCTYPE html><html lang="en"><head><meta charSet="utf-8"/><meta name="viewport" content="width=device-width"/><title>Pipedrive vs. Salesforce: Which CRM is best for your sales team? | Fortune Recommends</title><meta name="msapplication-TileColor" content="#ffc40d"/><meta name="theme-color" content="#FFFFFF"/><meta name="description" content="Explore how to choose between Pipedrive vs. Salesforce with our CRM comparison"/><meta name="keywords" content=""/><meta property="og:url" content="https://fortune.com/recommends/crm/pipedrive-vs-salesforce/"/><meta property="og:type" content="article"/><meta property="og:title" content="Drive business growth with the right CRM solution: Compare Pipedrive vs. Salesforce"/><meta property="og:description" content="Our Pipedrive vs. Salesforce breakdown helps sales teams choose the right CRM for their needs and budget"/><meta property="og:site_name" content="Fortune Recommends"/><meta property="og:image" content="https://fortune.com/img-assets/wp-content/uploads/2024/09/Recommends_Pipedrive-vs-Salesforce.jpg?resize=1200,600"/><meta property="og:width" content="1024"/><meta property="og:height" content="683"/><meta name="twitter:card" content="summary_large_image"/><meta name="twitter:title" content="Drive business growth with the right CRM solution: Compare Pipedrive vs. Salesforce"/><meta name="twitter:description" content="Our Pipedrive vs. Salesforce breakdown helps sales teams choose the right CRM for their needs and budget"/><meta name="twitter:image" content="https://fortune.com/img-assets/wp-content/uploads/2024/09/Recommends_Pipedrive-vs-Salesforce.jpg?resize=1200,600"/><meta name="twitter:url" content="https://fortune.com/recommends/crm/pipedrive-vs-salesforce/"/><meta property="fb:pages" content="56501027948"/><meta name="robots" content="max-image-preview:large"/><link rel="preconnect" href="https://www.google-analytics.com" crossorigin=""/><link rel="preconnect" href="https://www.googletagservices.com" crossorigin=""/><link rel="preconnect" href="https://ad.doubleclick.net" crossorigin=""/><link rel="preconnect" href="https://static.doubleclick.net" crossorigin=""/><link rel="preconnect" href="https://securepubads.g.doubleclick.net" crossorigin=""/><link rel="icon" href="/icons/favicons/favicon.ico"/><link rel="canonical" href="https://fortune.com/recommends/crm/pipedrive-vs-salesforce/"/><link rel="preload" href="https://fortune.com/fonts/GraphikCondensed-Regular-Web.woff2" as="font" crossorigin="" type="font/woff2"/><link rel="preconnect" href="https://static.myfinance.com" crossorigin=""/><link rel="alternate" type="application/rss+xml" title="Fortune RSS" href="https://fortune.com/feed/fortune-feeds/?id=3656532"/><script id="faq-json-schema" type="application/ld+json">{"@context":"https://schema.org","@type":"FAQPage","mainEntity":[{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"While neither provider is deemed better than the other, Pipedrive offers more sales workflow automation tools than Salesforce’s Starter and Pro Suite plans. Salesforce’s Starter plans are built for true CRM beginners. While Pipedrive is user-friendly, the higher-tier plans with more advanced features are designed for users with some CRM experience."},"name":"Which is better, Pipedrive or Salesforce Starter and Pro Suite?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"Both Pipedrive and Salesforce offer convenient pricing options and a user-friendly platform. However, Pipedrive includes monthly and annual billing options for every plan while Sales only offers annual billing on the Salesforce Starter Suite plan."},"name":"Which software is more convenient, Pipedrive or Salesforce Starter and Pro Suite?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"The small business CRM industry is highly competitive, with top contenders, such as Freshsales, HubSpot, Zoho CRM, and Bitrix24, providing outstanding features and affordable plans many small businesses find valuable. As the market grows, options such as Pipedrive, monday.com, Apptivo, and Zendesk Sell are gaining popularity due to their competitive pricing and effective tools for driving sales revenue."},"name":"What is the best CRM for small businesses?"}]}</script><script id="json-schema" type="application/ld+json">[{"@type":"Article","@context":["https://schema.org"],"publisher":{"@type":"Organization","address":{"@type":"PostalAddress","addressCountry":{"@type":"Country","name":"US"},"addressLocality":"New York","addressRegion":"NY","postalCode":"10038","streetAddress":"40 Fulton Street"},"brand":{"@type":"Brand","name":"Fortune"},"founder":{"@type":"Person","name":"Henry Robinson Luce"},"foundingDate":"1929-02","legalName":"Fortune Media (USA) Corporation","logo":{"@type":"ImageObject","url":"https://fortune.com/static/media/logo.png"},"name":"Fortune","publishingPrinciples":"https://fortune.com/about-us/","sameAs":["https://en.wikipedia.org/wiki/Fortune_(magazine)","https://www.facebook.com/FortuneMagazine/","https://www.linkedin.com/company/fortune-magazine/","https://www.instagram.com/fortunemag/","https://www.pinterest.com/fortunemagazine/","https://twitter.com/FortuneMagazine/"],"url":"https://fortune.com/"},"headline":"Pipedrive vs. Salesforce: A feature-by-feature breakdown for small businesses","url":"https://fortune.com/recommends/crm/pipedrive-vs-salesforce/","mainEntityOfPage":"https://fortune.com/recommends/crm/pipedrive-vs-salesforce/","dateModified":"2024-11-13T16:50:51-00:00","datePublished":"2024-10-28T10:00:00-00:00","identifier":4036014,"thumbnailUrl":"https://fortune.com/img-assets/wp-content/uploads/2024/09/Recommends_Pipedrive-vs-Salesforce.jpg","image":"https://fortune.com/img-assets/wp-content/uploads/2024/09/Recommends_Pipedrive-vs-Salesforce.jpg?resize=1200,600","author":[{"@type":"Person","name":"Jess Pingrey","url":"https://fortune.com/author/jess-pingrey/","image":"https://fortune.com/img-assets/wp-content/uploads/2024/04/Jess-Pingrey-headshot.jpeg?w=150"}],"keywords":["Comparison","no copyright"],"articleSection":"CRM","description":"Explore how to choose between Pipedrive vs. Salesforce with our CRM comparison"},{"@type":"BreadcrumbList","@context":["https://schema.org"],"itemListElement":[{"@type":"ListItem","item":"https://fortune.comhttps://fortune.com/recommends/business/","name":"BUSINESS SOLUTIONS","position":1},{"@type":"ListItem","item":"https://fortune.com/recommends/crm/","name":"CRM","position":2},{"@type":"ListItem","item":null,"name":"PIPEDRIVE VS. 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style="border-radius:30px;position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%;object-fit:cover;background-size:cover;background-position:0% 0%;filter:blur(20px);background-image:url("data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mO8fv1mPQAIHAMIsIR6agAAAABJRU5ErkJggg==")"/><noscript><img alt="Jess Pingrey" loading="lazy" decoding="async" data-nimg="fixed" style="border-radius:30px;position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%;object-fit:cover" srcSet="https://fortune.com/img-assets/wp-content/uploads/2024/04/Jess-Pingrey-headshot.jpeg?w=48&q=75 1x, https://fortune.com/img-assets/wp-content/uploads/2024/04/Jess-Pingrey-headshot.jpeg?w=96&q=75 2x" 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color-interpolation-filters='sRGB'%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3CfeColorMatrix values='1 0 0 0 0 0 1 0 0 0 0 0 1 0 0 0 0 0 100 -1' result='s'/%3E%3CfeFlood x='0' y='0' width='100%25' height='100%25'/%3E%3CfeComposite operator='out' in='s'/%3E%3CfeComposite in2='SourceGraphic'/%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3C/filter%3E%3Cimage width='100%25' height='100%25' x='0' y='0' preserveAspectRatio='xMidYMid slice' style='filter: url(%23b);' href='data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mO8fv1mPQAIHAMIsIR6agAAAABJRU5ErkJggg=='/%3E%3C/svg%3E")" sizes="100vw" srcSet="https://fortune.com/img-assets/wp-content/uploads/2024/04/Jess-Pingrey-headshot.jpeg?w=320&q=75 320w, https://fortune.com/img-assets/wp-content/uploads/2024/04/Jess-Pingrey-headshot.jpeg?w=384&q=75 384w, https://fortune.com/img-assets/wp-content/uploads/2024/04/Jess-Pingrey-headshot.jpeg?w=480&q=75 480w, https://fortune.com/img-assets/wp-content/uploads/2024/04/Jess-Pingrey-headshot.jpeg?w=576&q=75 576w, https://fortune.com/img-assets/wp-content/uploads/2024/04/Jess-Pingrey-headshot.jpeg?w=768&q=75 768w, https://fortune.com/img-assets/wp-content/uploads/2024/04/Jess-Pingrey-headshot.jpeg?w=1024&q=75 1024w, https://fortune.com/img-assets/wp-content/uploads/2024/04/Jess-Pingrey-headshot.jpeg?w=1280&q=75 1280w, https://fortune.com/img-assets/wp-content/uploads/2024/04/Jess-Pingrey-headshot.jpeg?w=1440&q=75 1440w" src="https://fortune.com/img-assets/wp-content/uploads/2024/04/Jess-Pingrey-headshot.jpeg?w=1440&q=75"/></a><div class="sc-3be47025-8 gXfXEH"><a href="https://fortune.com/author/jess-pingrey/" target="_self" class="sc-93594058-0 fowfrQ "><span class="sc-3be47025-1 juJQCL">Jess Pingrey</span></a><span class="sc-3be47025-2 eSlZzo">Small Business Expert</span></div><button class="sc-3be47025-3 jstytk"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"><path d="M18 6L6 18" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"></path><path d="M6 6L18 18" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"></path></svg></button></div><span class="sc-3be47025-5 fQLsjx"><p><span style="font-weight:400">Jess Pingrey is an expert freelance writer in the fields of sales, software, technology, startups, and marketing. Previously, she was a managing editor at Fit Small Business leading a team of content creators writing about sales, customer service, and CRM systems. She’s written for publications that include AppleInsider, Pocket-lint, The Run Experience, and TopInterview. </span></p></span><div class="sc-3be47025-10 bmAuQp"><ul class="sc-f8fcf8ba-2 fgxESO"><li class="sc-f8fcf8ba-3 giFAMX"><a href="https://www.linkedin.com/in/jess-pingrey-0a911843/" target="_self" class="sc-93594058-0 fowfrQ " aria-label="Go to our linkedin profile"><svg width="24" height="24" aria-hidden="true" viewBox="0 0 24 24" xmlns="http://www.w3.org/2000/svg"><path fill-rule="evenodd" clip-rule="evenodd" d="M3.51562 0H20.4844C22.4227 0 24 1.57727 24 3.51562V20.4844C24 22.4227 22.4227 24 20.4844 24H3.51562C1.57727 24 0 22.4227 0 20.4844V3.51562C0 1.57727 1.57727 0 3.51562 0ZM5.67188 19.0312H8.48438V9.1875H5.67188V19.0312ZM8.48438 7.78125H5.67188V4.96875H8.48438V7.78125ZM15.5156 19.0312H18.3281V12.9229C18.3281 10.9006 16.7199 9.18951 14.8125 9.1875C14.1595 9.1875 13.7281 9.34814 13.2557 9.52402C13.0815 9.5889 12.9017 9.65586 12.7031 9.71759V9.1875H9.89062V19.0312H12.7031V13.4062C12.7031 12.631 13.3341 12 14.1094 12C14.8846 12 15.5156 12.631 15.5156 13.4062V19.0312Z"></path></svg></a></li><li class="sc-f8fcf8ba-3 giFAMX"><a href="https://twitter.com/pingitup" target="_self" class="sc-93594058-0 fowfrQ " aria-label="Go to our twitter profile"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="22" aria-hidden="true" viewBox="0 0 24 22" class="social-icon"><path d="M18.901 0.15332H22.581L14.541 9.34332L24 21.8463H16.594L10.794 14.2623L4.156 21.8463H0.474L9.074 12.0163L0 0.15432H7.594L12.837 7.08632L18.901 0.15332ZM17.61 19.6443H19.649L6.486 2.24032H4.298L17.61 19.6443Z"></path></svg></a></li></ul><a href="https://fortune.com/author/jess-pingrey/" target="_self" class="sc-93594058-0 dukcnE sc-3be47025-6 iBZmKE styled-custom-link ">SEE FULL BIO</a></div></div></span><span class="sc-4aadc14e-7 fLvwvm"><div class="sc-8357b4fc-1 gslWGR"><a href="https://fortune.com/author/cassie-bottorff/" target="_self" class="sc-93594058-0 fowfrQ sc-8357b4fc-6 cytaS " aria-label="Go to Cassie Bottorff author's page"><span style="box-sizing:border-box;display:inline-block;overflow:hidden;width:40px;height:40px;background:none;opacity:1;border:0;margin:0;padding:0;position:relative"><img alt="Cassie Bottorff" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" decoding="async" data-nimg="fixed" style="border-radius:30px;position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%;object-fit:cover;background-size:cover;background-position:0% 0%;filter:blur(20px);background-image:url("data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mO8fv1mPQAIHAMIsIR6agAAAABJRU5ErkJggg==")"/><noscript><img alt="Cassie Bottorff" loading="lazy" decoding="async" data-nimg="fixed" style="border-radius:30px;position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%;object-fit:cover" srcSet="https://fortune.com/img-assets/wp-content/uploads/2023/11/Cassie-Bottorff-headshot-1-e1705091566751.png?w=48&q=75 1x, https://fortune.com/img-assets/wp-content/uploads/2023/11/Cassie-Bottorff-headshot-1-e1705091566751.png?w=96&q=75 2x" src="https://fortune.com/img-assets/wp-content/uploads/2023/11/Cassie-Bottorff-headshot-1-e1705091566751.png?w=96&q=75"/></noscript></span><span class="sc-8357b4fc-4 iiWsis"><span class="sc-8357b4fc-3 hVwMNA"><svg width="16" height="16" viewBox="0 0 16 16" fill="none" xmlns="http://www.w3.org/2000/svg" class="checkmark"><path d="M7.94771 16C12.3378 16 15.8954 12.4173 15.8954 8C15.8954 3.581 12.3362 0 7.94771 0C3.55924 0 0 3.58266 0 8C0 12.419 3.55924 16 7.94771 16Z" fill="#00CD98"></path><path d="M12.0049 4.83243C12.1961 5.00003 12.2175 5.29208 12.051 5.48458C12.0494 5.48789 12.0461 5.48955 12.0444 5.49287L7.04436 11.1531C6.87291 11.3456 6.57946 11.3639 6.38658 11.1913C6.37339 11.1797 6.3602 11.1664 6.34866 11.1531L3.84944 8.3205C3.67964 8.12469 3.69778 7.82766 3.89231 7.65674C4.08684 7.48582 4.38193 7.50407 4.55173 7.69988L6.72289 10.1376L11.3751 4.854C11.5416 4.66151 11.8318 4.63994 12.023 4.80754C12.0263 4.81086 12.028 4.81252 12.0313 4.81583L12.0049 4.83243Z" fill="white"></path></svg><span data-cy="reviewed-by-text" class="sc-8357b4fc-2 bjJBmk">REVIEWED BY</span><span data-cy="reviewer-name" class="sc-8357b4fc-7 kXSAJi">Cassie Bottorff</span></span><span class="sc-8357b4fc-5 eFRRvB">Editor, Business & Banking</span></span></a><div class="sc-3be47025-11 fcFEKV sc-8357b4fc-0 ipkJtx"><div class="sc-3be47025-7 fVPgCt"><a href="https://fortune.com/author/cassie-bottorff/" target="_self" class="sc-93594058-0 fowfrQ "><img alt="" loading="lazy" width="0" height="0" decoding="async" data-nimg="1" class="sc-3be47025-0 hgyqdh" style="color:transparent;height:auto;object-fit:cover;width:100%;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;background-image:url("data:image/svg+xml;charset=utf-8,%3Csvg xmlns='http://www.w3.org/2000/svg' %3E%3Cfilter id='b' color-interpolation-filters='sRGB'%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3CfeColorMatrix values='1 0 0 0 0 0 1 0 0 0 0 0 1 0 0 0 0 0 100 -1' result='s'/%3E%3CfeFlood x='0' y='0' width='100%25' height='100%25'/%3E%3CfeComposite operator='out' in='s'/%3E%3CfeComposite in2='SourceGraphic'/%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3C/filter%3E%3Cimage width='100%25' height='100%25' x='0' y='0' preserveAspectRatio='xMidYMid slice' style='filter: url(%23b);' href='data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mO8fv1mPQAIHAMIsIR6agAAAABJRU5ErkJggg=='/%3E%3C/svg%3E")" sizes="100vw" srcSet="https://fortune.com/img-assets/wp-content/uploads/2023/11/Cassie-Bottorff-headshot-1-e1705091566751.png?w=320&q=75 320w, https://fortune.com/img-assets/wp-content/uploads/2023/11/Cassie-Bottorff-headshot-1-e1705091566751.png?w=384&q=75 384w, https://fortune.com/img-assets/wp-content/uploads/2023/11/Cassie-Bottorff-headshot-1-e1705091566751.png?w=480&q=75 480w, https://fortune.com/img-assets/wp-content/uploads/2023/11/Cassie-Bottorff-headshot-1-e1705091566751.png?w=576&q=75 576w, https://fortune.com/img-assets/wp-content/uploads/2023/11/Cassie-Bottorff-headshot-1-e1705091566751.png?w=768&q=75 768w, https://fortune.com/img-assets/wp-content/uploads/2023/11/Cassie-Bottorff-headshot-1-e1705091566751.png?w=1024&q=75 1024w, https://fortune.com/img-assets/wp-content/uploads/2023/11/Cassie-Bottorff-headshot-1-e1705091566751.png?w=1280&q=75 1280w, https://fortune.com/img-assets/wp-content/uploads/2023/11/Cassie-Bottorff-headshot-1-e1705091566751.png?w=1440&q=75 1440w" src="https://fortune.com/img-assets/wp-content/uploads/2023/11/Cassie-Bottorff-headshot-1-e1705091566751.png?w=1440&q=75"/></a><div class="sc-3be47025-8 gXfXEH"><a href="https://fortune.com/author/cassie-bottorff/" target="_self" class="sc-93594058-0 fowfrQ "><span class="sc-3be47025-1 juJQCL">Cassie Bottorff</span></a><span class="sc-3be47025-2 eSlZzo">Editor, Business & Banking</span></div><button class="sc-3be47025-3 jstytk"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"><path d="M18 6L6 18" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"></path><path d="M6 6L18 18" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"></path></svg></button></div><span class="sc-3be47025-5 fQLsjx"><p><span style="font-weight:400">Cassie is the business and banking editor at Fortune Recommends. She obtained her degree from Northern Kentucky University and is a certified SCRUM master. Prior to joining the team at Fortune Recommends, Cassie was a deputy editor at Forbes Advisor and a Central Operations Project Manager at Fit Small Business. </span></p></span><div class="sc-3be47025-10 bmAuQp"><ul class="sc-f8fcf8ba-2 fgxESO"><li class="sc-f8fcf8ba-3 giFAMX"><a href="https://www.linkedin.com/in/cassie-bottorff/" target="_self" class="sc-93594058-0 fowfrQ " aria-label="Go to our linkedin profile"><svg width="24" height="24" aria-hidden="true" viewBox="0 0 24 24" xmlns="http://www.w3.org/2000/svg"><path fill-rule="evenodd" clip-rule="evenodd" d="M3.51562 0H20.4844C22.4227 0 24 1.57727 24 3.51562V20.4844C24 22.4227 22.4227 24 20.4844 24H3.51562C1.57727 24 0 22.4227 0 20.4844V3.51562C0 1.57727 1.57727 0 3.51562 0ZM5.67188 19.0312H8.48438V9.1875H5.67188V19.0312ZM8.48438 7.78125H5.67188V4.96875H8.48438V7.78125ZM15.5156 19.0312H18.3281V12.9229C18.3281 10.9006 16.7199 9.18951 14.8125 9.1875C14.1595 9.1875 13.7281 9.34814 13.2557 9.52402C13.0815 9.5889 12.9017 9.65586 12.7031 9.71759V9.1875H9.89062V19.0312H12.7031V13.4062C12.7031 12.631 13.3341 12 14.1094 12C14.8846 12 15.5156 12.631 15.5156 13.4062V19.0312Z"></path></svg></a></li><li class="sc-f8fcf8ba-3 giFAMX"><a href="https://x.com/cassandra_glenn" target="_self" class="sc-93594058-0 fowfrQ " aria-label="Go to our twitter profile"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="22" aria-hidden="true" viewBox="0 0 24 22" class="social-icon"><path d="M18.901 0.15332H22.581L14.541 9.34332L24 21.8463H16.594L10.794 14.2623L4.156 21.8463H0.474L9.074 12.0163L0 0.15432H7.594L12.837 7.08632L18.901 0.15332ZM17.61 19.6443H19.649L6.486 2.24032H4.298L17.61 19.6443Z"></path></svg></a></li></ul><a href="https://fortune.com/author/cassie-bottorff/" target="_self" class="sc-93594058-0 dukcnE sc-3be47025-6 iBZmKE styled-custom-link ">SEE FULL BIO</a></div></div></div></span></div></div><div data-cy="header-date" class="sc-bc78b52c-4 dRiNOZ"></div></div></div><nav id="toc-wrapper" data-cy="TOC" class="sc-b1ff6b49-0 irBBoA toc"><div class="sc-b1ff6b49-2 GlBFr toc-mobile"><div class="sc-b1ff6b49-4 dsAQFp dropdown">On this page</div><div class="sc-b1ff6b49-5 heJLex"><span>Jump to your section</span></div><div class="sc-b1ff6b49-3 bbqQeU content-wrapper"><ul><li><a href="#Plans-and-pricing" target="_self" class="sc-93594058-0 fowfrQ " aria-label="Go to #Plans-and-pricing">Plans and pricing</a></li><li><a href="#Sales-pipeline-functionality" target="_self" class="sc-93594058-0 fowfrQ " aria-label="Go to #Sales-pipeline-functionality">Sales pipeline functionality</a></li><li><a href="#Marketing-features" target="_self" class="sc-93594058-0 fowfrQ " aria-label="Go to #Marketing-features">Marketing features</a></li><li><a href="#Dashboard-customization" target="_self" class="sc-93594058-0 fowfrQ " aria-label="Go to #Dashboard-customization">Dashboard customization</a></li><li><a href="#Ease-of-use" target="_self" class="sc-93594058-0 fowfrQ " aria-label="Go to #Ease-of-use">Ease of use</a></li><li><a href="#pipedrive-glance" target="_self" class="sc-93594058-0 fowfrQ " aria-label="Go to #pipedrive-glance">Pipedrive at a glance</a></li><li><a href="#salesforce-glance" target="_self" class="sc-93594058-0 fowfrQ " aria-label="Go to #salesforce-glance">Salesforce Starter Suite at a glance</a></li><li><a href="#should-you-choose-Pipedrive-or-Salesforce" target="_self" class="sc-93594058-0 fowfrQ " aria-label="Go to #should-you-choose-Pipedrive-or-Salesforce">Which should you choose?</a></li><li><a href="#FAQ" target="_self" class="sc-93594058-0 fowfrQ " aria-label="Go to #FAQ">Frequently asked questions</a></li></ul></div></div><div class="sc-b1ff6b49-1 iEaleX toc-desktop"><div class="sc-b1ff6b49-4 dsAQFp">On this page</div><div class="sc-b1ff6b49-3 diyRdl content-wrapper"><ul><li><a href="#Plans-and-pricing" target="_self" class="sc-93594058-0 fowfrQ " aria-label="Go to #Plans-and-pricing">Plans and pricing</a></li><li><a href="#Sales-pipeline-functionality" target="_self" class="sc-93594058-0 fowfrQ " aria-label="Go to #Sales-pipeline-functionality">Sales pipeline functionality</a></li><li><a href="#Marketing-features" target="_self" class="sc-93594058-0 fowfrQ " aria-label="Go to #Marketing-features">Marketing features</a></li><li><a href="#Dashboard-customization" target="_self" class="sc-93594058-0 fowfrQ " aria-label="Go to #Dashboard-customization">Dashboard customization</a></li><li><a href="#Ease-of-use" target="_self" class="sc-93594058-0 fowfrQ " aria-label="Go to #Ease-of-use">Ease of use</a></li><li><a href="#pipedrive-glance" target="_self" class="sc-93594058-0 fowfrQ " aria-label="Go to #pipedrive-glance">Pipedrive at a glance</a></li><li><a href="#salesforce-glance" target="_self" class="sc-93594058-0 fowfrQ " aria-label="Go to #salesforce-glance">Salesforce Starter Suite at a glance</a></li><li><a href="#should-you-choose-Pipedrive-or-Salesforce" target="_self" class="sc-93594058-0 fowfrQ " aria-label="Go to #should-you-choose-Pipedrive-or-Salesforce">Which should you choose?</a></li><li><a href="#FAQ" target="_self" class="sc-93594058-0 fowfrQ " aria-label="Go to #FAQ">Frequently asked questions</a></li></ul></div></div></nav><div class="sc-82385409-1 lbNltL article-content" data-cy="content"><div><div data-cy="articleContent" class="rawHtml-content-no-nativo"><p>Pipedrive and Salesforce are two popular customer relationship management (CRM) software solutions designed to help sales teams streamline the buying journey and close deals efficiently. CRM software tools ensure sales prospects don’t fall through the cracks so customers and leads stay engaged. The <a href="https://fortune.com/recommends/crm/best-crm-for-smb/" target="_self" class="sc-93594058-0 fowfrQ " aria-label="Go to https://fortune.com/recommends/crm/best-crm-for-smb/">top CRM platforms</a> on the market offer features that organize the sales process such as built-in and third-party integrations, workflow automation tools that put manual processes on autopilot, and comprehensive customer support. </p><div class="paywall-selector"></div><div class="paywall"> <p>Both Pipedrive and Salesforce are a good fit for small to medium-sized businesses (SMBs). In this guide, we analyze each CRM tool’s costs, features, capabilities, and user experience to help teams make the best choice for their company’s needs.</p> <div class="wp-block-group h2h-widget is-nowrap is-layout-flex wp-container-core-group-is-layout-17 wp-block-group-is-layout-flex"><div class="wp-block-group h2h-col1"><div class="wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained"><div class="wp-block-group h2h-title"><div class="wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained"><h3 class="wp-block-heading">Pipedrive</h3></div></div> <div class="wp-block-group h2h-image"><div class="wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained"><div class="wp-block-image" style="margin:auto;max-width:150px"><img alt="The Pipedrive logo." loading="lazy" width="150" height="94" decoding="async" data-nimg="1" style="color:transparent;height:auto;object-fit:cover;width:100%;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;background-image:url("data:image/svg+xml;charset=utf-8,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 150 94'%3E%3Cfilter id='b' color-interpolation-filters='sRGB'%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3CfeColorMatrix values='1 0 0 0 0 0 1 0 0 0 0 0 1 0 0 0 0 0 100 -1' result='s'/%3E%3CfeFlood x='0' y='0' width='100%25' height='100%25'/%3E%3CfeComposite operator='out' in='s'/%3E%3CfeComposite in2='SourceGraphic'/%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3C/filter%3E%3Cimage width='100%25' height='100%25' x='0' y='0' preserveAspectRatio='none' style='filter: url(%23b);' href='data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mO8fv1mPQAIHAMIsIR6agAAAABJRU5ErkJggg=='/%3E%3C/svg%3E")" sizes="100vw" srcSet="https://fortune.com/img-assets/wp-content/uploads/2024/06/Recommends_Pipedrive-logo-for-table.png?w=320&q=75 320w, https://fortune.com/img-assets/wp-content/uploads/2024/06/Recommends_Pipedrive-logo-for-table.png?w=384&q=75 384w, https://fortune.com/img-assets/wp-content/uploads/2024/06/Recommends_Pipedrive-logo-for-table.png?w=480&q=75 480w, https://fortune.com/img-assets/wp-content/uploads/2024/06/Recommends_Pipedrive-logo-for-table.png?w=576&q=75 576w, https://fortune.com/img-assets/wp-content/uploads/2024/06/Recommends_Pipedrive-logo-for-table.png?w=768&q=75 768w, https://fortune.com/img-assets/wp-content/uploads/2024/06/Recommends_Pipedrive-logo-for-table.png?w=1024&q=75 1024w, https://fortune.com/img-assets/wp-content/uploads/2024/06/Recommends_Pipedrive-logo-for-table.png?w=1280&q=75 1280w, https://fortune.com/img-assets/wp-content/uploads/2024/06/Recommends_Pipedrive-logo-for-table.png?w=1440&q=75 1440w" src="https://fortune.com/img-assets/wp-content/uploads/2024/06/Recommends_Pipedrive-logo-for-table.png?w=1440&q=75"/><div class="image-credit">Pipedrive</div></div> <p class="link-rates"></p></div></div> <div class="wp-block-group"><div class="wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained"><p class="link-offer"><a href="https://appwiki.nl/link/brand/FEnXtstn8TGBc1e7wz1nBgPCB2rgeHyp?sub1=4036014" target="_blank" class="sc-93594058-0 fowfrQ redirect" aria-label="Go to https://appwiki.nl/link/brand/FEnXtstn8TGBc1e7wz1nBgPCB2rgeHyp?sub1=4036014" rel="noreferrer noopener nofollow" aria-disabled="true">View offer</a></p> <p class="cta-caption">at Pipedrive</p></div></div> <div class="wp-block-group"><div class="wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained"><ul class="terms-list"><li><strong>Cheapest price per month<br/></strong>$24.00 per month, billed monthly</li> <li><strong>Free trial length </strong><br/>14 days<strong> </strong></li> <li><strong>Sales pipeline functionality</strong><br/><strong>5 stars:</strong> Unlimited customizable pipelines are available on every plan</li> <li><strong>Marketing features<br/>4 stars:</strong> Open and email click tracking, email templates, and group emailing plus a robust app integration marketplace</li> <li><strong>Dashboard customization options</strong><br/><strong>4 stars:</strong> Teams can create customized dashboards to meet their needs, but the Essential and Advanced plans only offer one dashboard</li> <li><strong>Ease of use</strong><br/><strong>5 stars:</strong> The platform is visually friendly and easy to use, even for novice CRM beginners</li></ul></div></div> <div class="wp-block-group"><div class="wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained"></div></div> <div class="wp-block-group"><div class="wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained"><p class="link-offer"><a href="https://fortune.com/recommends/crm/pipedrive-review/" target="_self" class="sc-93594058-0 fowfrQ " aria-label="Go to https://fortune.com/recommends/crm/pipedrive-review/">Read our review</a></p> <p class="cta-caption">of Pipedrive</p></div></div></div></div> <div class="wp-block-group h2h-colVs"><div class="wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained"><div class="wp-block-group"><div class="wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained"><p>vs</p></div></div></div></div> <div class="wp-block-group h2h-col2"><div class="wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained"><div class="wp-block-group h2h-title"><div class="wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained"><h3 class="wp-block-heading">Salesforce Starter and Pro Suite</h3></div></div> <div class="wp-block-group h2h-image"><div class="wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained"><div class="wp-block-image" style="margin:auto;max-width:160px"><img alt="Salesforce logo" loading="lazy" width="160" height="100" decoding="async" data-nimg="1" style="color:transparent;height:auto;object-fit:cover;width:100%;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;background-image:url("data:image/svg+xml;charset=utf-8,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 160 100'%3E%3Cfilter id='b' color-interpolation-filters='sRGB'%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3CfeColorMatrix values='1 0 0 0 0 0 1 0 0 0 0 0 1 0 0 0 0 0 100 -1' result='s'/%3E%3CfeFlood x='0' y='0' width='100%25' height='100%25'/%3E%3CfeComposite operator='out' in='s'/%3E%3CfeComposite in2='SourceGraphic'/%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3C/filter%3E%3Cimage width='100%25' height='100%25' x='0' y='0' preserveAspectRatio='none' style='filter: url(%23b);' href='data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mO8fv1mPQAIHAMIsIR6agAAAABJRU5ErkJggg=='/%3E%3C/svg%3E")" sizes="100vw" srcSet="https://fortune.com/img-assets/wp-content/uploads/2024/06/Salesforce-logo.png?w=320&q=75 320w, https://fortune.com/img-assets/wp-content/uploads/2024/06/Salesforce-logo.png?w=384&q=75 384w, https://fortune.com/img-assets/wp-content/uploads/2024/06/Salesforce-logo.png?w=480&q=75 480w, https://fortune.com/img-assets/wp-content/uploads/2024/06/Salesforce-logo.png?w=576&q=75 576w, https://fortune.com/img-assets/wp-content/uploads/2024/06/Salesforce-logo.png?w=768&q=75 768w, https://fortune.com/img-assets/wp-content/uploads/2024/06/Salesforce-logo.png?w=1024&q=75 1024w, https://fortune.com/img-assets/wp-content/uploads/2024/06/Salesforce-logo.png?w=1280&q=75 1280w, https://fortune.com/img-assets/wp-content/uploads/2024/06/Salesforce-logo.png?w=1440&q=75 1440w" src="https://fortune.com/img-assets/wp-content/uploads/2024/06/Salesforce-logo.png?w=1440&q=75"/><div class="image-credit">Salesforce</div></div> <p class="link-rates"></p></div></div> <div class="wp-block-group"><div class="wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained"><p class="link-offer"><a href="https://appwiki.nl/link/brand/QRaPITt9N5rDMxbT3SM3wk03yrVKETaT?sub1=4036014" target="_blank" class="sc-93594058-0 fowfrQ redirect" aria-label="Go to https://appwiki.nl/link/brand/QRaPITt9N5rDMxbT3SM3wk03yrVKETaT?sub1=4036014" rel="noreferrer noopener nofollow" aria-disabled="true">View offer</a></p> <p class="cta-caption">at Salesforce</p></div></div> <div class="wp-block-group"><div class="wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained"><ul class="terms-list"><li><strong>Cheapest price per month<br/></strong>$25.00 per user, per month, whether billed monthly or annually</li> <li><strong>Free trial length<br/></strong>30 days</li> <li><strong><strong><strong>Sales pipeline functionality</strong></strong></strong><br/><strong>4 stars: </strong> Multiple pipelines can be customized to track various sale processes with specific workflows</li> <li><strong>Marketing features</strong><br/><strong>5 stars: </strong> Email campaigns, smart email segmentation, email templates, drag-and-drop email builder, Einstein send time optimization, and campaign analytics</li> <li><strong>Dashboard customization options</strong><br/><strong>5 stars: </strong> Multiple performance dashboards can be customized to track for real-time insights</li> <li><strong>Ease of use</strong><br/><strong>5 stars:</strong> The software is designed for beginners and is simple to use for team members of all levels.</li></ul></div></div> <div class="wp-block-group"><div class="wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained"></div></div> <div class="wp-block-group"><div class="wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained"><p class="link-offer"><a href="https://fortune.com/recommends/crm/salesforce-starter-review/" target="_self" class="sc-93594058-0 fowfrQ " aria-label="Go to https://fortune.com/recommends/crm/salesforce-starter-review/">Read our review</a></p> <p class="cta-caption">of Salesforce Starter Suite</p></div></div></div></div></div> <h2 class="wp-block-heading" id="Plans-and-pricing"><strong>Pipedrive vs. Salesforce Starter Suite: Plans and pricing</strong></h2> <p>While both Pipedrive and Salesforce offer advanced plans for larger, enterprise-sized companies with complex needs, this guide focuses on their respective range of pricing plans made for small to medium-sized sales organizations. While neither CRM provider offers a free-forever plan, both Pipedrive and Salesforce have entry-level pricing options with excellent features for a growing sales team at competitive price points. </p><div data-cy="nativoTout"></div> <p>Pipedrive offers five pricing plans, but the two highest-cost tiers are more suitable for larger organizations with custom needs. On all paid plans, this provider offers a considerable discount of up to 42% for an annual commitment. While Salesforce also has advanced plans for enterprise-level organizations, its Starter Suite and Pro Suite plans are affordable options for many sales teams. It’s important to note that all plans listed below are offered with monthly or annual billing, with the exception of Salesforce’s Pro Suite, which is only available with an annual commitment.</p> <div class="sc-7f95e2e5-0 gjfgNu"><table class="sc-7f95e2e5-1 sc-7f95e2e5-2 ffjStY jyzPUY"><thead><tr><th scope="col"></th><th scope="col">Pipedrive</th><th scope="col">Salesforce Starter and Pro Suite</th></tr></thead><tbody><tr><th scope="row">Free trial length</th><td class="">14 days</td><td class="last-cell">30 days</td></tr><tr><th scope="row">Free plan</th><td class="">No free plan</td><td class="last-cell">No free plan</td></tr><tr><th scope="row">Entry-level plan</th><td class="">Essential<br/>$24.00 if billed monthly<br/>$14 if billed annually</td><td class="last-cell">$25.00 per user, per month, billed monthly or annually</td></tr><tr><th scope="row">Mid-tier plan</th><td class="">Advanced<br/>$44.00 if billed monthly<br/>$34 if billed annually</td><td class="last-cell">$100 per user, per month, billed annually</td></tr><tr><th scope="row">Advanced plan</th><td class="">Professional<br/>$64.00 if billed monthly<br/>$49 if billed annually</td><td class="last-cell">N/A</td></tr></tbody></table><table class="sc-7f95e2e5-1 sc-7f95e2e5-3 ffjStY cbifJr"><tbody><tr><th>Free trial length</th><th class="last-cell"></th></tr><tr><th class="header" scope="row">Pipedrive</th><td>14 days</td></tr><tr><th class="header" scope="row">Salesforce Starter and Pro Suite</th><td>30 days</td></tr><tr><th>Free plan</th><th class="last-cell"></th></tr><tr><th class="header" scope="row">Pipedrive</th><td>No free plan</td></tr><tr><th class="header" scope="row">Salesforce Starter and Pro Suite</th><td>No free plan</td></tr><tr><th>Entry-level plan</th><th class="last-cell"></th></tr><tr><th class="header" scope="row">Pipedrive</th><td>Essential<br/>$24.00 if billed monthly<br/>$14 if billed annually</td></tr><tr><th class="header" scope="row">Salesforce Starter and Pro Suite</th><td>$25.00 per user, per month, billed monthly or annually</td></tr><tr><th>Mid-tier plan</th><th class="last-cell"></th></tr><tr><th class="header" scope="row">Pipedrive</th><td>Advanced<br/>$44.00 if billed monthly<br/>$34 if billed annually</td></tr><tr><th class="header" scope="row">Salesforce Starter and Pro Suite</th><td>$100 per user, per month, billed annually</td></tr><tr><th>Advanced plan</th><th class="last-cell"></th></tr><tr><th class="header" scope="row">Pipedrive</th><td>Professional<br/>$64.00 if billed monthly<br/>$49 if billed annually</td></tr><tr><th class="header" scope="row">Salesforce Starter and Pro Suite</th><td>N/A</td></tr></tbody></table></div> <h2 class="wp-block-heading" id="Sales-pipeline-functionality"><strong>Pipedrive vs. Salesforce Starter and Pro Suite: Sales pipeline functionality</strong></h2> <p>Both Pipedrive and Salesforce Starter and Pro Suite plans offer robust contact management features that make it easy for users to track sales leads across the buying journey and engage them efficiently. However, companies seeking lead scoring tools should choose Pipedrive if they have the budget to add the LeadBooster add-on. Both Pipedrive’s Advanced plan and Salesforce Pro Suite include sales automation features, although Pipedrive’s plan is offered at a significantly lower cost. </p> <p>Teams looking for sales forecasting tools should choose Salesforce’s Starter Suite as this feature is only offered on Pipedrive’s Professional plan designed for larger teams. While it’s not exhaustive and more features may be available, the table below showcases each CRM’s most popular pipeline functionality features.</p> <div class="sc-7f95e2e5-0 gjfgNu"><table class="sc-7f95e2e5-1 sc-7f95e2e5-2 ffjStY jyzPUY"><thead><tr><th scope="col"></th><th scope="col">Pipedrive</th><th scope="col">Salesforce Starter and Pro Suite</th></tr></thead><tbody><tr><th scope="row">Contact management</th><td class="">Contacts activity timeline on the Professional plan and above</td><td class="last-cell">Available on both plans</td></tr><tr><th scope="row">Deal pipeline</th><td class="">Up to 3,000 deals on the Essential plan and 20,000 on the Power plan</td><td class="last-cell">Available on both plans, but the number of deals is not publicly available</td></tr><tr><th scope="row">Lead scoring</th><td class="">Only via the LeadBooster add-on for $32.50-plus per company, per month</td><td class="last-cell">Not available</td></tr><tr><th scope="row">Sales automation</th><td class="">Yes, on the Advanced plan and above</td><td class="last-cell">Yes, on the Pro Suite plan</td></tr><tr><th scope="row">Sales forecasting</th><td class="">Yes, on the Professional plan and above</td><td class="last-cell">Yes, on the Pro Suite plan</td></tr><tr><th scope="row">User permissions</th><td class="">Default user permissions on the Essential and Advanced plans and custom permissions on the Professional plans and above</td><td class="last-cell">Yes, on both plans</td></tr><tr><th scope="row">Custom fields</th><td class="">30-90 custom fields depending on the plan</td><td class="last-cell">Yes, robust custom fields on both Starter and Pro Suite plans</td></tr><tr><th scope="row">Document storage</th><td class="">Users can attach files and documents to deals, contacts, and organizations. Storage capacity increases with each plan tier.</td><td class="last-cell">10GB file storage</td></tr></tbody></table><table class="sc-7f95e2e5-1 sc-7f95e2e5-3 ffjStY cbifJr"><tbody><tr><th>Contact management</th><th class="last-cell"></th></tr><tr><th class="header" scope="row">Pipedrive</th><td>Contacts activity timeline on the Professional plan and above</td></tr><tr><th class="header" scope="row">Salesforce Starter and Pro Suite</th><td>Available on both plans</td></tr><tr><th>Deal pipeline</th><th class="last-cell"></th></tr><tr><th class="header" scope="row">Pipedrive</th><td>Up to 3,000 deals on the Essential plan and 20,000 on the Power plan</td></tr><tr><th class="header" scope="row">Salesforce Starter and Pro Suite</th><td>Available on both plans, but the number of deals is not publicly available</td></tr><tr><th>Lead scoring</th><th class="last-cell"></th></tr><tr><th class="header" scope="row">Pipedrive</th><td>Only via the LeadBooster add-on for $32.50-plus per company, per month</td></tr><tr><th class="header" scope="row">Salesforce Starter and Pro Suite</th><td>Not available</td></tr><tr><th>Sales automation</th><th class="last-cell"></th></tr><tr><th class="header" scope="row">Pipedrive</th><td>Yes, on the Advanced plan and above</td></tr><tr><th class="header" scope="row">Salesforce Starter and Pro Suite</th><td>Yes, on the Pro Suite plan</td></tr><tr><th>Sales forecasting</th><th class="last-cell"></th></tr><tr><th class="header" scope="row">Pipedrive</th><td>Yes, on the Professional plan and above</td></tr><tr><th class="header" scope="row">Salesforce Starter and Pro Suite</th><td>Yes, on the Pro Suite plan</td></tr><tr><th>User permissions</th><th class="last-cell"></th></tr><tr><th class="header" scope="row">Pipedrive</th><td>Default user permissions on the Essential and Advanced plans and custom permissions on the Professional plans and above</td></tr><tr><th class="header" scope="row">Salesforce Starter and Pro Suite</th><td>Yes, on both plans</td></tr><tr><th>Custom fields</th><th class="last-cell"></th></tr><tr><th class="header" scope="row">Pipedrive</th><td>30-90 custom fields depending on the plan</td></tr><tr><th class="header" scope="row">Salesforce Starter and Pro Suite</th><td>Yes, robust custom fields on both Starter and Pro Suite plans</td></tr><tr><th>Document storage</th><th class="last-cell"></th></tr><tr><th class="header" scope="row">Pipedrive</th><td>Users can attach files and documents to deals, contacts, and organizations. Storage capacity increases with each plan tier.</td></tr><tr><th class="header" scope="row">Salesforce Starter and Pro Suite</th><td>10GB file storage</td></tr></tbody></table></div> <h2 class="wp-block-heading" id="Marketing-features"><strong>Pipedrive vs. Salesforce Starter and Pro Suite: Marketing features</strong></h2> <p>Pipedrive and Salesforce both offer excellent marketing features with competitive pricing options. Teams that use email templates regularly and want email analytics should choose Salesforce Starter or Pro plans. While Pipedrive’s Advanced plan offers email scheduling on the Advanced plan, Salesforce includes send time optimization to increase open rates. </p> <p>Companies that prioritize mass emailing have two options—Pipedrive’s Advanced plan or purchasing Salesforce’s Marketing Email Send Bundle for an additional cost of $10 per $1,000 emails monthly. The table below outlines valuable marketing features offered by both providers. However, it focuses on their most widely used capabilities and may not cover all available capabilities.</p> <div class="sc-7f95e2e5-0 gjfgNu"><table class="sc-7f95e2e5-1 sc-7f95e2e5-2 ffjStY jyzPUY"><thead><tr><th scope="col"></th><th scope="col">Pipedrive</th><th scope="col">Salesforce Starter and Pro Suite</th></tr></thead><tbody><tr><th scope="row">Email templates</th><td class="">Yes, on the Advanced plan and above</td><td class="last-cell">Yes, on both plans</td></tr><tr><th scope="row">Email open and click tracking</th><td class="">Yes, on the Advanced plan and above</td><td class="last-cell">Email campaign analytics are available on both plans</td></tr><tr><th scope="row">Email scheduling</th><td class="">Yes, on the Advanced plan and above</td><td class="last-cell">Yes, including Einstein send time optimization</td></tr><tr><th scope="row">Mass emailing</th><td class="">Yes, on the Advanced plan and above</td><td class="last-cell">Available with the Marketing Email Send Bundle for an additional $10 per 1,000 emails per organization, per month</td></tr><tr><th scope="row">Two-way email sync</th><td class="">Yes, on the Advanced plan and above</td><td class="last-cell">Yes, integration with Gmail and Outlook on both plans</td></tr><tr><th scope="row">Product catalogs</th><td class="">Yes, on all plans</td><td class="last-cell">Yes, on both plans</td></tr></tbody></table><table class="sc-7f95e2e5-1 sc-7f95e2e5-3 ffjStY cbifJr"><tbody><tr><th>Email templates</th><th class="last-cell"></th></tr><tr><th class="header" scope="row">Pipedrive</th><td>Yes, on the Advanced plan and above</td></tr><tr><th class="header" scope="row">Salesforce Starter and Pro Suite</th><td>Yes, on both plans</td></tr><tr><th>Email open and click tracking</th><th class="last-cell"></th></tr><tr><th class="header" scope="row">Pipedrive</th><td>Yes, on the Advanced plan and above</td></tr><tr><th class="header" scope="row">Salesforce Starter and Pro Suite</th><td>Email campaign analytics are available on both plans</td></tr><tr><th>Email scheduling</th><th class="last-cell"></th></tr><tr><th class="header" scope="row">Pipedrive</th><td>Yes, on the Advanced plan and above</td></tr><tr><th class="header" scope="row">Salesforce Starter and Pro Suite</th><td>Yes, including Einstein send time optimization</td></tr><tr><th>Mass emailing</th><th class="last-cell"></th></tr><tr><th class="header" scope="row">Pipedrive</th><td>Yes, on the Advanced plan and above</td></tr><tr><th class="header" scope="row">Salesforce Starter and Pro Suite</th><td>Available with the Marketing Email Send Bundle for an additional $10 per 1,000 emails per organization, per month</td></tr><tr><th>Two-way email sync</th><th class="last-cell"></th></tr><tr><th class="header" scope="row">Pipedrive</th><td>Yes, on the Advanced plan and above</td></tr><tr><th class="header" scope="row">Salesforce Starter and Pro Suite</th><td>Yes, integration with Gmail and Outlook on both plans</td></tr><tr><th>Product catalogs</th><th class="last-cell"></th></tr><tr><th class="header" scope="row">Pipedrive</th><td>Yes, on all plans</td></tr><tr><th class="header" scope="row">Salesforce Starter and Pro Suite</th><td>Yes, on both plans</td></tr></tbody></table></div> <h2 class="wp-block-heading" id="Dashboard-customization"><strong>Pipedrive vs. Salesforce Starter and Pro Suite: Dashboard customization</strong></h2> <p>Pipedrive and Salesforce’s Suite plans offer comparable dashboard customization options. Both providers support customizable analytics and offer custom dashboards. However, teams that want to share their dashboards easily with third parties such as stakeholders should opt for Pipedrive. On the other hand, companies that find a forecasting mobile app to access real-time sales forecasts remotely should choose Salesforce Pro Suite. The below comparison highlights each provider’s most popular dashboard customization features and may not cover all available options.</p> <div class="sc-7f95e2e5-0 gjfgNu"><table class="sc-7f95e2e5-1 sc-7f95e2e5-2 ffjStY jyzPUY"><thead><tr><th scope="col"></th><th scope="col">Pipedrive</th><th scope="col">Salesforce Starter and Pro Suite</th></tr></thead><tbody><tr><th scope="row">Customizable dashboard analytics</th><td class="">Yes, on all plans</td><td class="last-cell">Yes, on both plans</td></tr><tr><th scope="row">Multiple dashboards</th><td class="">The Essential and Advanced plans include one dashboard and higher-tier plans have unlimited dashboards</td><td class="last-cell">Yes, on both plans</td></tr><tr><th scope="row">Dashboard notifications</th><td class="">Yes, on all plans.</td><td class="last-cell">Yes, on both plans</td></tr><tr><th scope="row">Ability to share dashboards externally</th><td class="">Yes, all plans include shareable dashboard links.</td><td class="last-cell">Not available</td></tr><tr><th scope="row">Dashboard collaboration</th><td class="">Teams can collaborate on custom dashboards on the Power plan and above</td><td class="last-cell">Yes, on both plans</td></tr><tr><th scope="row">Forecasting mobile app</th><td class="">Not available</td><td class="last-cell">Yes, on the Starter Pro Suite</td></tr></tbody></table><table class="sc-7f95e2e5-1 sc-7f95e2e5-3 ffjStY cbifJr"><tbody><tr><th>Customizable dashboard analytics</th><th class="last-cell"></th></tr><tr><th class="header" scope="row">Pipedrive</th><td>Yes, on all plans</td></tr><tr><th class="header" scope="row">Salesforce Starter and Pro Suite</th><td>Yes, on both plans</td></tr><tr><th>Multiple dashboards</th><th class="last-cell"></th></tr><tr><th class="header" scope="row">Pipedrive</th><td>The Essential and Advanced plans include one dashboard and higher-tier plans have unlimited dashboards</td></tr><tr><th class="header" scope="row">Salesforce Starter and Pro Suite</th><td>Yes, on both plans</td></tr><tr><th>Dashboard notifications</th><th class="last-cell"></th></tr><tr><th class="header" scope="row">Pipedrive</th><td>Yes, on all plans.</td></tr><tr><th class="header" scope="row">Salesforce Starter and Pro Suite</th><td>Yes, on both plans</td></tr><tr><th>Ability to share dashboards externally</th><th class="last-cell"></th></tr><tr><th class="header" scope="row">Pipedrive</th><td>Yes, all plans include shareable dashboard links.</td></tr><tr><th class="header" scope="row">Salesforce Starter and Pro Suite</th><td>Not available</td></tr><tr><th>Dashboard collaboration</th><th class="last-cell"></th></tr><tr><th class="header" scope="row">Pipedrive</th><td>Teams can collaborate on custom dashboards on the Power plan and above</td></tr><tr><th class="header" scope="row">Salesforce Starter and Pro Suite</th><td>Yes, on both plans</td></tr><tr><th>Forecasting mobile app</th><th class="last-cell"></th></tr><tr><th class="header" scope="row">Pipedrive</th><td>Not available</td></tr><tr><th class="header" scope="row">Salesforce Starter and Pro Suite</th><td>Yes, on the Starter Pro Suite</td></tr></tbody></table></div> <h2 class="wp-block-heading" id="Ease-of-use"><strong>Pipedrive vs. Salesforce Starter and Pro Suite: Ease of use</strong></h2> <p>While Salesforce is known for being an advanced CRM solution, the Starter and Pro Suites are made with novice CRM users in mind. However, most of the automation tools are confined to the higher-cost plans designed for larger, enterprise-size teams and are not included in this guide. </p> <p>That being said, Pipedrive shines in the ease of use category for including artificial intelligence (AI) smart app recommendations on all plans, a web browser extension, and a meeting scheduler on the Advanced plan. Teams looking for those tools as well as CRM migration features should choose Pipedrive over Salesforce. While not exhaustive, the table below outlines the essential features of both providers user-friendliness and ease of use.</p> <div class="sc-7f95e2e5-0 gjfgNu"><table class="sc-7f95e2e5-1 sc-7f95e2e5-2 ffjStY jyzPUY"><thead><tr><th scope="col"></th><th scope="col">Pipedrive</th><th scope="col">Salesforce Starter and Pro Suite</th></tr></thead><tbody><tr><th scope="row">SSO</th><td class="">Yes, on all plans</td><td class="last-cell">Yes, on both plans</td></tr><tr><th scope="row">AI assistant</th><td class="">All plans include AI smart app recommendations. The Professional plans and above offer email creation, summarization, and an AI-powered sales assistant</td><td class="last-cell">None except for Einstein email send time optimization</td></tr><tr><th scope="row">Web browser extension</th><td class="">All plans include a Chrome extension to add new deals, contacts, notes, and activities directly to the CRM</td><td class="last-cell">Not available</td></tr><tr><th scope="row">Third-party integrations</th><td class="">All plans have access to an app marketplace with over 500 integrations</td><td class="last-cell">Users have access to Salesforce’s comprehensive AppExchange on both plans</td></tr><tr><th scope="row">Meeting scheduler</th><td class="">Yes, on the Advanced plan and above</td><td class="last-cell">Not available</td></tr><tr><th scope="row">Mobile apps</th><td class="">Yes, on all plans</td><td class="last-cell">Yes, on both plans</td></tr><tr><th scope="row">Data import and export</th><td class="">Teams can import their data from another CRM and export it to a spreadsheet on all plans</td><td class="last-cell">Data import is available on both plans</td></tr></tbody></table><table class="sc-7f95e2e5-1 sc-7f95e2e5-3 ffjStY cbifJr"><tbody><tr><th>SSO</th><th class="last-cell"></th></tr><tr><th class="header" scope="row">Pipedrive</th><td>Yes, on all plans</td></tr><tr><th class="header" scope="row">Salesforce Starter and Pro Suite</th><td>Yes, on both plans</td></tr><tr><th>AI assistant</th><th class="last-cell"></th></tr><tr><th class="header" scope="row">Pipedrive</th><td>All plans include AI smart app recommendations. The Professional plans and above offer email creation, summarization, and an AI-powered sales assistant</td></tr><tr><th class="header" scope="row">Salesforce Starter and Pro Suite</th><td>None except for Einstein email send time optimization</td></tr><tr><th>Web browser extension</th><th class="last-cell"></th></tr><tr><th class="header" scope="row">Pipedrive</th><td>All plans include a Chrome extension to add new deals, contacts, notes, and activities directly to the CRM</td></tr><tr><th class="header" scope="row">Salesforce Starter and Pro Suite</th><td>Not available</td></tr><tr><th>Third-party integrations</th><th class="last-cell"></th></tr><tr><th class="header" scope="row">Pipedrive</th><td>All plans have access to an app marketplace with over 500 integrations</td></tr><tr><th class="header" scope="row">Salesforce Starter and Pro Suite</th><td>Users have access to Salesforce’s comprehensive AppExchange on both plans</td></tr><tr><th>Meeting scheduler</th><th class="last-cell"></th></tr><tr><th class="header" scope="row">Pipedrive</th><td>Yes, on the Advanced plan and above</td></tr><tr><th class="header" scope="row">Salesforce Starter and Pro Suite</th><td>Not available</td></tr><tr><th>Mobile apps</th><th class="last-cell"></th></tr><tr><th class="header" scope="row">Pipedrive</th><td>Yes, on all plans</td></tr><tr><th class="header" scope="row">Salesforce Starter and Pro Suite</th><td>Yes, on both plans</td></tr><tr><th>Data import and export</th><th class="last-cell"></th></tr><tr><th class="header" scope="row">Pipedrive</th><td>Teams can import their data from another CRM and export it to a spreadsheet on all plans</td></tr><tr><th class="header" scope="row">Salesforce Starter and Pro Suite</th><td>Data import is available on both plans</td></tr></tbody></table></div> <h2 class="wp-block-heading" id="pipedrive-glance"><strong>Pipedrive at a glance</strong></h2> <div class="product-card-inline-wrapper"> <div class="card-area-1"> <h3 id="pipedrive-crm" class="card-title">Pipedrive</h3> <section class="card-description"> <table> <tbody> <tr> <td>Base price:</td> <td>Starting at $24.00 per user, per month* <div tabindex="0" role="tooltip" aria-label="Starting at $25 per user, per month*" data-tooltip="*Reduced rates are available for annual contracts"></div></td> </tr> <tr> <td>Free trial length:</td> <td>14 days</td> </tr> <tr> <td>Free plan available:</td> <td>No</td> </tr> </tbody> </table> </section></div> <div class="card-image card-area-2"><img alt="The Pipedrive Logo." loading="lazy" width="1024" height="683" decoding="async" data-nimg="1" style="color:transparent;height:auto;object-fit:cover;width:100%;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;background-image:url("data:image/svg+xml;charset=utf-8,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 1024 683'%3E%3Cfilter id='b' color-interpolation-filters='sRGB'%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3CfeColorMatrix values='1 0 0 0 0 0 1 0 0 0 0 0 1 0 0 0 0 0 100 -1' result='s'/%3E%3CfeFlood x='0' y='0' width='100%25' height='100%25'/%3E%3CfeComposite operator='out' in='s'/%3E%3CfeComposite in2='SourceGraphic'/%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3C/filter%3E%3Cimage width='100%25' height='100%25' x='0' y='0' preserveAspectRatio='none' style='filter: url(%23b);' href='data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mO8fv1mPQAIHAMIsIR6agAAAABJRU5ErkJggg=='/%3E%3C/svg%3E")" sizes="100vw" srcSet="https://fortune.com/img-assets/wp-content/uploads/2024/06/Recommends_Pipedrive-logo.png?w=320&q=75 320w, https://fortune.com/img-assets/wp-content/uploads/2024/06/Recommends_Pipedrive-logo.png?w=384&q=75 384w, https://fortune.com/img-assets/wp-content/uploads/2024/06/Recommends_Pipedrive-logo.png?w=480&q=75 480w, https://fortune.com/img-assets/wp-content/uploads/2024/06/Recommends_Pipedrive-logo.png?w=576&q=75 576w, https://fortune.com/img-assets/wp-content/uploads/2024/06/Recommends_Pipedrive-logo.png?w=768&q=75 768w, https://fortune.com/img-assets/wp-content/uploads/2024/06/Recommends_Pipedrive-logo.png?w=1024&q=75 1024w, https://fortune.com/img-assets/wp-content/uploads/2024/06/Recommends_Pipedrive-logo.png?w=1280&q=75 1280w, https://fortune.com/img-assets/wp-content/uploads/2024/06/Recommends_Pipedrive-logo.png?w=1440&q=75 1440w" src="https://fortune.com/img-assets/wp-content/uploads/2024/06/Recommends_Pipedrive-logo.png?w=1440&q=75"/></div> <div class="card-area-3"><a href="https://appwiki.nl/link/brand/V94GH6FBA13zBc3AnFbd4uQSWsRj8GGd?sub1=4036014" target="_blank" class="sc-93594058-0 fowfrQ button-desktop redirect" aria-label="Go to https://appwiki.nl/link/brand/V94GH6FBA13zBc3AnFbd4uQSWsRj8GGd?sub1=4036014" rel="noopener noreferrer nofollow" aria-disabled="true">View Offer </a> <p class="cta-caption">at Pipedrive</p> </div> <div class="card-area-4"><section class="card-accordion three-pannels" role="tablist"> <input id="control0-dea3dcb6-7d12-43f5-acd9-e8ec21a6c57a" role="tab" name="accordion-pannel-dea3dcb6-7d12-43f5-acd9-e8ec21a6c57a" type="radio" aria-controls="content0-dea3dcb6-7d12-43f5-acd9-e8ec21a6c57a" checked=""/> <label tabindex="0" role="button" for="control0-dea3dcb6-7d12-43f5-acd9-e8ec21a6c57a"><label tabindex="0" role="button" for="control0-[ID]"> Pros and Cons</label></label> <div id="content0-dea3dcb6-7d12-43f5-acd9-e8ec21a6c57a" class="card-accordion-panel" role="tabpanel" aria-labelledby="label0-dea3dcb6-7d12-43f5-acd9-e8ec21a6c57a"><style>N/A</style> <div class="pros_cons"> <div> <h4>Pros</h4> <ul> <li>400-plus CRM integrations</li> <li>Customizable pipelines on every plan</li> <li>Data import and export included</li> <li>Customizable reporting dashboards</li> </ul> </div> <div> <h4>Cons</h4> <ul> <li>No AI tools until the Professional plan</li> <li>Lacks automations on the Essential plan</li> <li>No two-way email sync on the Essential plan</li> <li>Lacks email templates until the Advanced plan</li> </ul> </div> </div> </div> <!-- --> <input id="control1-dea3dcb6-7d12-43f5-acd9-e8ec21a6c57a" role="tab" name="accordion-pannel-dea3dcb6-7d12-43f5-acd9-e8ec21a6c57a" type="radio" aria-controls="content1-dea3dcb6-7d12-43f5-acd9-e8ec21a6c57a"/> <label id="label1-dea3dcb6-7d12-43f5-acd9-e8ec21a6c57a" tabindex="0" role="button" for="control1-dea3dcb6-7d12-43f5-acd9-e8ec21a6c57a"> Who is Pipedrive good for?</label> <div id="content1-dea3dcb6-7d12-43f5-acd9-e8ec21a6c57a" class="card-accordion-panel" role="tabpanel" aria-labelledby="label1-dea3dcb6-7d12-43f5-acd9-e8ec21a6c57a"> Pipedrive is an excellent <a href="https://fortune.com/recommends/crm/best-crm-for-smb/" target="_self" class="sc-93594058-0 fowfrQ " aria-label="Go to https://fortune.com/recommends/crm/best-crm-for-smb/">CRM solution</a> for small to medium-sized businesses (SMBs) that need basic CRM features, such as deal and contact management along with a wide range of integrations for specific use cases. It’s designed to work for many industries since the platform can be customized to meet a company’s needs. Furthermore, it’s a great choice for teams that want to use ample automations in their sales process since the Professional plan and beyond includes artificial intelligence (AI) features that include an AI-powered sales assistant and AI email tools. Teams that don’t need AI features still enjoy over 400 integrations at a lower price point to customize the software. </div> <!-- --> <input id="control2-dea3dcb6-7d12-43f5-acd9-e8ec21a6c57a" role="tab" name="accordion-pannel-dea3dcb6-7d12-43f5-acd9-e8ec21a6c57a" type="radio" aria-controls="content2-dea3dcb6-7d12-43f5-acd9-e8ec21a6c57a"/> <label id="label2-dea3dcb6-7d12-43f5-acd9-e8ec21a6c57a" tabindex="0" role="button" for="control2-dea3dcb6-7d12-43f5-acd9-e8ec21a6c57a"> Who shouldn’t use Pipedrive?</label> <div id="content2-dea3dcb6-7d12-43f5-acd9-e8ec21a6c57a" class="card-accordion-panel" role="tabpanel" aria-labelledby="label2-dea3dcb6-7d12-43f5-acd9-e8ec21a6c57a"> While Pipedrive is a good choice for many teams, those needing a free-forever plan should choose a different provider, such as HubSpot CRM or Zoho CRM. It’s also not a great fit for health care-related organizations that need Health Insurance Portability and Accountability Act (HIPAA) compliance as they are not advertised as being HIPAA-compliant. </div> <a href="" target="https://appwiki.nl/link/brand/V94GH6FBA13zBc3AnFbd4uQSWsRj8GGd?sub1=4036014" class="sc-93594058-0 fowfrQ button-mobile " aria-label="Go to undefined" rel="noopener noreferrer nofollow">View Offer </a> <p class="cta-caption">at Pipedrive</p> </section></div> </div> <h3 class="wp-block-heading">More features from Pipedrive</h3> <p>While this guide highlights Pipedrive’s top features in each category, the CRM system also provides a wide range of additional helpful tools and add-ons, including:</p> <ul><li><strong>Deal rotting notifications: </strong>Users are alerted when a prospect has been inactive in the CRM for a set period.</li> <li><strong>Application programming interface(API) access: </strong>The REST API feature enables developers to create custom functionalities at no extra cost.</li> <li><strong>Contact mapping: </strong>This feature provides a geographical visualization of contact locations, allowing users to filter views by state, region, or country.</li> <li><strong>Multilanguage support:</strong> Pipedrive’s platform is available in 22 different languages.</li> <li><strong>Projects add-on</strong>: Teams can integrate Kanban-style boards for project planning and task management with the Power plan or higher. Teams on other plans can access this feature for an additional fee, starting at $6.70 per organization, billed annually.</li> <li><strong>Smart Doc add-on:</strong> Professional tier users and above can create sales documents and manage client e-signatures. Essential and Advanced plan users can add this functionality for $32.50 per month per organization, billed annually.</li></ul> <h2 class="wp-block-heading" id="salesforce-glance"><strong>Salesforce Starter Suite at a glance</strong></h2> <div class="product-card-inline-wrapper"> <div class="card-area-1"> <h3 id="salesforce-starter-suite" class="card-title">Salesforce Starter Suite</h3> <section class="card-description"> <table> <tbody> <tr> <td>Base price:</td> <td>Starting at $25.00 per user, per month* <div tabindex="0" role="tooltip" aria-label="Starting at $25 per user, per month*" data-tooltip="*Can be billed monthly or annually"></div></td> </tr> <tr> <td>Free trial length:</td> <td>30 days</td> </tr> <tr> <td>Free plan available:</td> <td>No</td> </tr> </tbody> </table> </section></div> <div class="card-image card-area-2"><img alt="The Salesforce Logo." loading="lazy" width="1024" height="683" decoding="async" data-nimg="1" style="color:transparent;height:auto;object-fit:cover;width:100%;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;background-image:url("data:image/svg+xml;charset=utf-8,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 1024 683'%3E%3Cfilter id='b' color-interpolation-filters='sRGB'%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3CfeColorMatrix values='1 0 0 0 0 0 1 0 0 0 0 0 1 0 0 0 0 0 100 -1' result='s'/%3E%3CfeFlood x='0' y='0' width='100%25' height='100%25'/%3E%3CfeComposite operator='out' in='s'/%3E%3CfeComposite in2='SourceGraphic'/%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3C/filter%3E%3Cimage width='100%25' height='100%25' x='0' y='0' preserveAspectRatio='none' style='filter: url(%23b);' href='data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mO8fv1mPQAIHAMIsIR6agAAAABJRU5ErkJggg=='/%3E%3C/svg%3E")" sizes="100vw" srcSet="https://fortune.com/img-assets/wp-content/uploads/2024/06/Recommends_Salesforce-logo.jpg?w=320&q=75 320w, https://fortune.com/img-assets/wp-content/uploads/2024/06/Recommends_Salesforce-logo.jpg?w=384&q=75 384w, https://fortune.com/img-assets/wp-content/uploads/2024/06/Recommends_Salesforce-logo.jpg?w=480&q=75 480w, https://fortune.com/img-assets/wp-content/uploads/2024/06/Recommends_Salesforce-logo.jpg?w=576&q=75 576w, https://fortune.com/img-assets/wp-content/uploads/2024/06/Recommends_Salesforce-logo.jpg?w=768&q=75 768w, https://fortune.com/img-assets/wp-content/uploads/2024/06/Recommends_Salesforce-logo.jpg?w=1024&q=75 1024w, https://fortune.com/img-assets/wp-content/uploads/2024/06/Recommends_Salesforce-logo.jpg?w=1280&q=75 1280w, https://fortune.com/img-assets/wp-content/uploads/2024/06/Recommends_Salesforce-logo.jpg?w=1440&q=75 1440w" src="https://fortune.com/img-assets/wp-content/uploads/2024/06/Recommends_Salesforce-logo.jpg?w=1440&q=75"/></div> <div class="card-area-3"><a href="https://appwiki.nl/link/brand/QRaPITt9N5rDMxbT3SM3wk03yrVKETaT?sub1=4036014" target="_blank" class="sc-93594058-0 fowfrQ button-desktop redirect" aria-label="Go to https://appwiki.nl/link/brand/QRaPITt9N5rDMxbT3SM3wk03yrVKETaT?sub1=4036014" rel="noopener noreferrer nofollow" aria-disabled="true">View Offer </a> <p class="cta-caption">at Salesforce</p> </div> <div class="card-area-4"><section class="card-accordion three-pannels" role="tablist"> <input id="control0-67172187-4966-46c8-b659-c29899acf92d" role="tab" name="accordion-pannel-67172187-4966-46c8-b659-c29899acf92d" type="radio" aria-controls="content0-67172187-4966-46c8-b659-c29899acf92d" checked=""/> <label tabindex="0" role="button" for="control0-67172187-4966-46c8-b659-c29899acf92d"><label tabindex="0" role="button" for="control0-[ID]"> Pros and Cons</label></label> <div id="content0-67172187-4966-46c8-b659-c29899acf92d" class="card-accordion-panel" role="tabpanel" aria-labelledby="label0-67172187-4966-46c8-b659-c29899acf92d"><style>N/A</style> <div class="pros_cons"> <div> <h4>Pros</h4> <ul> <li>Account, contact, lead, and opportunity management</li> <li>Lead assignment and routing</li> <li>Web-to-lead capture</li> <li>Customizable email templates</li> </ul> </div> <div> <h4>Cons</h4> <ul> <li>Lacks AI tools</li> <li>No advanced reporting or forecasting features</li> <li>Lacks sales territory features</li> <li>No built-in quote or contract tools</li> <li>Limited collaboration features</li> </ul> </div> </div> </div> <!-- --> <input id="control1-67172187-4966-46c8-b659-c29899acf92d" role="tab" name="accordion-pannel-67172187-4966-46c8-b659-c29899acf92d" type="radio" aria-controls="content1-67172187-4966-46c8-b659-c29899acf92d"/> <label id="label1-67172187-4966-46c8-b659-c29899acf92d" tabindex="0" role="button" for="control1-67172187-4966-46c8-b659-c29899acf92d"> Who is Salesforce Starter Suite good for?</label> <div id="content1-67172187-4966-46c8-b659-c29899acf92d" class="card-accordion-panel" role="tabpanel" aria-labelledby="label1-67172187-4966-46c8-b659-c29899acf92d"> Salesforce Starter Suite is an ideal CRM solution for sales teams that need basic CRM features, such as account, lead, and contact management. Businesses that want mass emailing features, email templates, and robust report tools find it’s a good option. It’s also great for companies that want to put some CRM functions, such as lead assignment and routing on autopilot with simple automation rules. </div> <!-- --> <input id="control2-67172187-4966-46c8-b659-c29899acf92d" role="tab" name="accordion-pannel-67172187-4966-46c8-b659-c29899acf92d" type="radio" aria-controls="content2-67172187-4966-46c8-b659-c29899acf92d"/> <label id="label2-67172187-4966-46c8-b659-c29899acf92d" tabindex="0" role="button" for="control2-67172187-4966-46c8-b659-c29899acf92d"> Who shouldn’t use Salesforce Starter Suite?</label> <div id="content2-67172187-4966-46c8-b659-c29899acf92d" class="card-accordion-panel" role="tabpanel" aria-labelledby="label2-67172187-4966-46c8-b659-c29899acf92d"> Companies looking for robust built-in artificial intelligence (AI) features, such as email insights and lead and opportunity scoring should choose another <a href="https://fortune.com/recommends/crm/best-crm-for-smb/" target="_self" class="sc-93594058-0 fowfrQ " aria-label="Go to https://fortune.com/recommends/crm/best-crm-for-smb/">CRM provider</a> as the Starter Suite doesn’t offer them. Teams that need comprehensive sales forecasting features would need to upgrade to Salesforce’s higher-cost plans as the only forecasting features the Starter Suite offers are customizable reports and dashboards. Furthermore, companies that want advanced team collaboration tools should consider another CRM provider. While Salesforce Starter Suite offers file sharing, users must upgrade to another tier to access collaboration tools, such as Slack integration. </div> <a href="https://appwiki.nl/link/brand/QRaPITt9N5rDMxbT3SM3wk03yrVKETaT?sub1=4036014" target="_blank" class="sc-93594058-0 fowfrQ button-mobile redirect" aria-label="Go to https://appwiki.nl/link/brand/QRaPITt9N5rDMxbT3SM3wk03yrVKETaT?sub1=4036014" rel="noopener noreferrer nofollow" aria-disabled="true">View Offer </a> <p class="cta-caption">at Salesforce</p> </section></div> </div> <h3 class="wp-block-heading">More features from Salesforce Starter and Pro Suite:</h3> <p>While this guide focuses on the most common CRM features and capabilities of Salesforce Starter and Pro Suite, this provider offers other valuable features, such as:</p> <ul><li><strong>Lead assignment and routing:</strong> Users can route specific leads to certain representatives to maximize the chances of closing each deal.</li> <li><strong>Web-to-lead capture:</strong> Teams can generate leads and import them to the CRM based on website visitors. </li> <li><strong>Price quotes</strong>: Users can create pricing quotes within the CRM and send them to prospects with the Pro Suite plan. </li> <li><strong>Case management:</strong> Team members can route inquiries to the right sales rep to answer questions efficiently.</li></ul> <h2 class="wp-block-heading" id="should-you-choose-Pipedrive-or-Salesforce"><strong>So, should you choose Pipedrive or Salesforce Starter and Pro Suite?</strong></h2> <p>Pipedrive and Salesforce Starter and Pro Suite offer powerful CRM plans to streamline the sales process, collaborate with team members, close sales opportunities, and foster customer retention.</p> <ul><li><strong>Choose Pipedrive if: </strong>Your team needs incredibly user-friendly CRM software with robust sales automation features and a visual sales pipeline. </li> <li><strong>Choose Salesforce Starter Suite if: </strong>Your business wants a simple CRM platform with excellent customer support, pipeline customization options, and comprehensive email analytics. </li> <li><strong>Go with an alternative if: </strong>You need a free-forever plan for a limited number of users, such as the basic plans Freshsales and HubSpot offer. If your team needs more advanced features than the Starter and Pro Suite plans include, consider popular <a href="https://fortune.com/recommends/crm/salesforce-alternatives/" target="_self" class="sc-93594058-0 fowfrQ " aria-label="Go to https://fortune.com/recommends/crm/salesforce-alternatives/">Salesforce alternatives</a>. If your company needs features Pipedrive doesn’t offer, check out our guide to the best <a href="https://fortune.com/recommends/crm/pipedrive-alternatives/" target="_self" class="sc-93594058-0 fowfrQ " aria-label="Go to https://fortune.com/recommends/crm/pipedrive-alternatives/">Pipedrive alternatives</a>. </li></ul> <h2 class="wp-block-heading" id="FAQ"><strong>Frequently asked questions</strong></h2> <details class="wp-block-details is-layout-flow wp-block-details-is-layout-flow"><summary><h3>Which is better, Pipedrive or Salesforce Starter and Pro Suite?</h3></summary><p>While neither provider is deemed better than the other, Pipedrive offers more sales workflow automation tools than Salesforce’s Starter and Pro Suite plans. Salesforce’s Starter plans are built for true CRM beginners. While Pipedrive is user-friendly, the higher-tier plans with more advanced features are designed for users with some CRM experience.</p></details> <details class="wp-block-details is-layout-flow wp-block-details-is-layout-flow"><summary><h3>Which software is more convenient, Pipedrive or Salesforce Starter and Pro Suite?</h3></summary><p>Both Pipedrive and Salesforce offer convenient pricing options and a user-friendly platform. However, Pipedrive includes monthly and annual billing options for every plan while Sales only offers annual billing on the Salesforce Starter Suite plan.</p></details> <details class="wp-block-details is-layout-flow wp-block-details-is-layout-flow"><summary><h3>What is the best CRM for small businesses?</h3></summary><p>The small business CRM industry is highly competitive, with top contenders, such as Freshsales, HubSpot, Zoho CRM, and Bitrix24, providing outstanding features and affordable plans many small businesses find valuable. As the market grows, options such as Pipedrive, monday.com, Apptivo, and Zendesk Sell are gaining popularity due to their competitive pricing and effective tools for driving sales revenue.</p></details> <div class="wp-block-group pro-tip-box-widget"><div class="wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained"> <h3 class="wp-block-heading pro-tip-box-heading">Read more small business guides</h3> <ul> <li style="list-style-type:none"> <ul> <li>Not sure which provider fits the bill? We’ve rounded up the overall <a href="https://fortune.com/recommends/crm/best-crm-for-smb/" target="_self" class="sc-93594058-0 fowfrQ " aria-label="Go to https://fortune.com/recommends/crm/best-crm-for-smb/">best CRM software</a>for small businesses.</li> <li>Looking for a less expensive option? There are plenty of <a href="https://fortune.com/recommends/crm/best-cheap-crm/" target="_self" class="sc-93594058-0 fowfrQ " aria-label="Go to https://fortune.com/recommends/crm/best-cheap-crm/">cheap CRM</a> platforms that offer decent bang for your buck.</li> <li>If you’re not ready to commit to a paid plan yet, many companies offer a <a href="https://fortune.com/recommends/crm/best-free-crm/" target="_self" class="sc-93594058-0 fowfrQ " aria-label="Go to https://fortune.com/recommends/crm/best-free-crm/">free CRM</a> plan with limited features.</li> <li>A CRM system is a great first step for building relationships with customers, but you also need to be able to call them—and they need to reach you! Check out the <a href="https://fortune.com/recommends/voip/cheap-voip-services/" target="_self" class="sc-93594058-0 fowfrQ " aria-label="Go to https://fortune.com/recommends/voip/cheap-voip-services/">best cheap VoIP services</a>that make communication a breeze.</li> <li>Make sure your business website can handle all the information you need to present to your audience. Check out our list of the <a href="https://fortune.com/recommends/web-hosting/best-web-hosting-services/" target="_self" class="sc-93594058-0 fowfrQ " aria-label="Go to https://fortune.com/recommends/web-hosting/best-web-hosting-services/">best web hosting providers</a>.</li> </ul> </li> </ul> </div></div></div><div class="sc-30bdb254-0 kxagCu evergreen" data-cy="subscriptionPlea">Follow Fortune Recommends on <a href="https://www.linkedin.com/showcase/fortunerecommends/" target="_blank" class="sc-93594058-0 fowfrQ " aria-label="Go to https://www.linkedin.com/showcase/fortunerecommends/" rel="noopener">LinkedIn,</a> <a href="https://twitter.com/fortunerecs" target="_blank" class="sc-93594058-0 fowfrQ " aria-label="Go to https://twitter.com/fortunerecs" rel="noopener">X</a>, and <a href="https://www.tiktok.com/@fortunerecs" target="_blank" class="sc-93594058-0 fowfrQ " aria-label="Go to https://www.tiktok.com/@fortunerecs" rel="noopener">TikTok</a>.</div></div></div></div><div class="sc-82385409-3 dKaNXQ bottom-section"><div data-cy="authors-bio-cards" class="sc-82385409-6 kSOnKx"><h4 class="sc-3358ecfd-0 fwBYux">About the contributors</h4><div class="sc-3be47025-11 fcFEKV author-bio"><div class="sc-3be47025-7 fVPgCt"><a href="https://fortune.com/author/jess-pingrey/" target="_self" class="sc-93594058-0 fowfrQ "><img alt="" loading="lazy" width="0" height="0" decoding="async" data-nimg="1" class="sc-3be47025-0 hgyqdh" style="color:transparent;height:auto;object-fit:cover;width:100%;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;background-image:url("data:image/svg+xml;charset=utf-8,%3Csvg xmlns='http://www.w3.org/2000/svg' %3E%3Cfilter id='b' color-interpolation-filters='sRGB'%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3CfeColorMatrix values='1 0 0 0 0 0 1 0 0 0 0 0 1 0 0 0 0 0 100 -1' result='s'/%3E%3CfeFlood x='0' y='0' width='100%25' height='100%25'/%3E%3CfeComposite operator='out' in='s'/%3E%3CfeComposite in2='SourceGraphic'/%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3C/filter%3E%3Cimage width='100%25' height='100%25' x='0' y='0' preserveAspectRatio='xMidYMid slice' style='filter: url(%23b);' href='data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mO8fv1mPQAIHAMIsIR6agAAAABJRU5ErkJggg=='/%3E%3C/svg%3E")" sizes="100vw" srcSet="https://fortune.com/img-assets/wp-content/uploads/2024/04/Jess-Pingrey-headshot.jpeg?w=320&q=75 320w, https://fortune.com/img-assets/wp-content/uploads/2024/04/Jess-Pingrey-headshot.jpeg?w=384&q=75 384w, https://fortune.com/img-assets/wp-content/uploads/2024/04/Jess-Pingrey-headshot.jpeg?w=480&q=75 480w, https://fortune.com/img-assets/wp-content/uploads/2024/04/Jess-Pingrey-headshot.jpeg?w=576&q=75 576w, https://fortune.com/img-assets/wp-content/uploads/2024/04/Jess-Pingrey-headshot.jpeg?w=768&q=75 768w, https://fortune.com/img-assets/wp-content/uploads/2024/04/Jess-Pingrey-headshot.jpeg?w=1024&q=75 1024w, https://fortune.com/img-assets/wp-content/uploads/2024/04/Jess-Pingrey-headshot.jpeg?w=1280&q=75 1280w, https://fortune.com/img-assets/wp-content/uploads/2024/04/Jess-Pingrey-headshot.jpeg?w=1440&q=75 1440w" src="https://fortune.com/img-assets/wp-content/uploads/2024/04/Jess-Pingrey-headshot.jpeg?w=1440&q=75"/></a><div class="sc-3be47025-8 gXfXEH"><a href="https://fortune.com/author/jess-pingrey/" target="_self" class="sc-93594058-0 fowfrQ "><span class="sc-3be47025-1 juJQCL">Jess Pingrey</span></a><span class="sc-3be47025-2 eSlZzo">Small Business Expert</span></div></div><span class="sc-3be47025-5 fQLsjx"><p><span style="font-weight:400">Jess Pingrey is an expert freelance writer in the fields of sales, software, technology, startups, and marketing. Previously, she was a managing editor at Fit Small Business leading a team of content creators writing about sales, customer service, and CRM systems. She’s written for publications that include AppleInsider, Pocket-lint, The Run Experience, and TopInterview. </span></p></span><div class="sc-3be47025-10 bmAuQp"><ul class="sc-f8fcf8ba-2 fgxESO"><li class="sc-f8fcf8ba-3 giFAMX"><a href="https://www.linkedin.com/in/jess-pingrey-0a911843/" target="_self" class="sc-93594058-0 fowfrQ " aria-label="Go to our linkedin profile"><svg width="24" height="24" aria-hidden="true" viewBox="0 0 24 24" xmlns="http://www.w3.org/2000/svg"><path fill-rule="evenodd" clip-rule="evenodd" d="M3.51562 0H20.4844C22.4227 0 24 1.57727 24 3.51562V20.4844C24 22.4227 22.4227 24 20.4844 24H3.51562C1.57727 24 0 22.4227 0 20.4844V3.51562C0 1.57727 1.57727 0 3.51562 0ZM5.67188 19.0312H8.48438V9.1875H5.67188V19.0312ZM8.48438 7.78125H5.67188V4.96875H8.48438V7.78125ZM15.5156 19.0312H18.3281V12.9229C18.3281 10.9006 16.7199 9.18951 14.8125 9.1875C14.1595 9.1875 13.7281 9.34814 13.2557 9.52402C13.0815 9.5889 12.9017 9.65586 12.7031 9.71759V9.1875H9.89062V19.0312H12.7031V13.4062C12.7031 12.631 13.3341 12 14.1094 12C14.8846 12 15.5156 12.631 15.5156 13.4062V19.0312Z"></path></svg></a></li><li class="sc-f8fcf8ba-3 giFAMX"><a href="https://twitter.com/pingitup" target="_self" class="sc-93594058-0 fowfrQ " aria-label="Go to our twitter profile"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="22" aria-hidden="true" viewBox="0 0 24 22" class="social-icon"><path d="M18.901 0.15332H22.581L14.541 9.34332L24 21.8463H16.594L10.794 14.2623L4.156 21.8463H0.474L9.074 12.0163L0 0.15432H7.594L12.837 7.08632L18.901 0.15332ZM17.61 19.6443H19.649L6.486 2.24032H4.298L17.61 19.6443Z"></path></svg></a></li></ul><a href="https://fortune.com/author/jess-pingrey/" target="_self" class="sc-93594058-0 dukcnE sc-3be47025-6 iBZmKE styled-custom-link ">SEE FULL BIO</a></div></div><div class="sc-3be47025-11 fcFEKV author-bio"><div class="sc-3be47025-7 fVPgCt"><a href="https://fortune.com/author/cassie-bottorff/" target="_self" class="sc-93594058-0 fowfrQ "><img alt="" loading="lazy" width="0" height="0" decoding="async" data-nimg="1" class="sc-3be47025-0 hgyqdh" style="color:transparent;height:auto;object-fit:cover;width:100%;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;background-image:url("data:image/svg+xml;charset=utf-8,%3Csvg xmlns='http://www.w3.org/2000/svg' %3E%3Cfilter id='b' color-interpolation-filters='sRGB'%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3CfeColorMatrix values='1 0 0 0 0 0 1 0 0 0 0 0 1 0 0 0 0 0 100 -1' result='s'/%3E%3CfeFlood x='0' y='0' width='100%25' height='100%25'/%3E%3CfeComposite operator='out' in='s'/%3E%3CfeComposite in2='SourceGraphic'/%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3C/filter%3E%3Cimage width='100%25' height='100%25' x='0' y='0' preserveAspectRatio='xMidYMid slice' style='filter: url(%23b);' href='data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mO8fv1mPQAIHAMIsIR6agAAAABJRU5ErkJggg=='/%3E%3C/svg%3E")" sizes="100vw" srcSet="https://fortune.com/img-assets/wp-content/uploads/2023/11/Cassie-Bottorff-headshot-1-e1705091566751.png?w=320&q=75 320w, https://fortune.com/img-assets/wp-content/uploads/2023/11/Cassie-Bottorff-headshot-1-e1705091566751.png?w=384&q=75 384w, https://fortune.com/img-assets/wp-content/uploads/2023/11/Cassie-Bottorff-headshot-1-e1705091566751.png?w=480&q=75 480w, https://fortune.com/img-assets/wp-content/uploads/2023/11/Cassie-Bottorff-headshot-1-e1705091566751.png?w=576&q=75 576w, https://fortune.com/img-assets/wp-content/uploads/2023/11/Cassie-Bottorff-headshot-1-e1705091566751.png?w=768&q=75 768w, https://fortune.com/img-assets/wp-content/uploads/2023/11/Cassie-Bottorff-headshot-1-e1705091566751.png?w=1024&q=75 1024w, https://fortune.com/img-assets/wp-content/uploads/2023/11/Cassie-Bottorff-headshot-1-e1705091566751.png?w=1280&q=75 1280w, https://fortune.com/img-assets/wp-content/uploads/2023/11/Cassie-Bottorff-headshot-1-e1705091566751.png?w=1440&q=75 1440w" src="https://fortune.com/img-assets/wp-content/uploads/2023/11/Cassie-Bottorff-headshot-1-e1705091566751.png?w=1440&q=75"/></a><div class="sc-3be47025-8 gXfXEH"><a href="https://fortune.com/author/cassie-bottorff/" target="_self" class="sc-93594058-0 fowfrQ "><span class="sc-3be47025-1 juJQCL">Cassie Bottorff</span></a><span class="sc-3be47025-2 eSlZzo">Editor, Business & Banking</span></div></div><span class="sc-3be47025-5 fQLsjx"><p><span style="font-weight:400">Cassie is the business and banking editor at Fortune Recommends. She obtained her degree from Northern Kentucky University and is a certified SCRUM master. Prior to joining the team at Fortune Recommends, Cassie was a deputy editor at Forbes Advisor and a Central Operations Project Manager at Fit Small Business. </span></p></span><div class="sc-3be47025-10 bmAuQp"><ul class="sc-f8fcf8ba-2 fgxESO"><li class="sc-f8fcf8ba-3 giFAMX"><a href="https://www.linkedin.com/in/cassie-bottorff/" target="_self" class="sc-93594058-0 fowfrQ " aria-label="Go to our linkedin profile"><svg width="24" height="24" aria-hidden="true" viewBox="0 0 24 24" xmlns="http://www.w3.org/2000/svg"><path fill-rule="evenodd" clip-rule="evenodd" d="M3.51562 0H20.4844C22.4227 0 24 1.57727 24 3.51562V20.4844C24 22.4227 22.4227 24 20.4844 24H3.51562C1.57727 24 0 22.4227 0 20.4844V3.51562C0 1.57727 1.57727 0 3.51562 0ZM5.67188 19.0312H8.48438V9.1875H5.67188V19.0312ZM8.48438 7.78125H5.67188V4.96875H8.48438V7.78125ZM15.5156 19.0312H18.3281V12.9229C18.3281 10.9006 16.7199 9.18951 14.8125 9.1875C14.1595 9.1875 13.7281 9.34814 13.2557 9.52402C13.0815 9.5889 12.9017 9.65586 12.7031 9.71759V9.1875H9.89062V19.0312H12.7031V13.4062C12.7031 12.631 13.3341 12 14.1094 12C14.8846 12 15.5156 12.631 15.5156 13.4062V19.0312Z"></path></svg></a></li><li class="sc-f8fcf8ba-3 giFAMX"><a href="https://x.com/cassandra_glenn" target="_self" class="sc-93594058-0 fowfrQ " aria-label="Go to our twitter profile"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="22" aria-hidden="true" viewBox="0 0 24 22" class="social-icon"><path d="M18.901 0.15332H22.581L14.541 9.34332L24 21.8463H16.594L10.794 14.2623L4.156 21.8463H0.474L9.074 12.0163L0 0.15432H7.594L12.837 7.08632L18.901 0.15332ZM17.61 19.6443H19.649L6.486 2.24032H4.298L17.61 19.6443Z"></path></svg></a></li></ul><a href="https://fortune.com/author/cassie-bottorff/" target="_self" class="sc-93594058-0 dukcnE sc-3be47025-6 iBZmKE styled-custom-link ">SEE FULL BIO</a></div></div></div><p class="disclosure" data-cy="editorial-disclosure">EDITORIAL DISCLOSURE<em>: The advice, opinions, or rankings contained in this article are solely those of the Fortune Recommends</em>™<em> <!-- -->editorial team. 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We earn a commission for purchases made from affiliate partners via some links on our site; other links are not affiliate partner links. \u003ca href='/advertiser-disclosure/'\u003eClick here\u003c/a\u003e to read the full Fortune Recommends advertiser disclosure and how we earn commissions. \u003ca href='/about-recommends/'\u003eClick here\u003c/a\u003e to read about our editorial policies and our methodologies.","shortText":"Fortune Recommends™ is editorially independent. We may earn affiliate revenue from links in this content."},"progressBar":true,"templateType":"landing_page"},"mostPopular":[{"authors":[{"name":"Jess Pingrey","uri":"/author/jess-pingrey","__typename":"MostPopularAuthors","email":"","image":"","sameAs":"","type":"","url":"/author/jess-pingrey/"}],"contentType":null,"date":"2024-05-21T12:30:00","dateFormatted":"May 21, 2024","dateGMT":"2024-11-01T15:16:09","dateGMTFormatted":"November 1, 2024","dateUpdated":"2024-11-20T15:35:26","dateUpdatedFormatted":"November 20, 2024","dateUpdatedGMT":"2024-11-20T20:35:26","dateUpdatedGMTFormatted":"November 20, 2024","excerpt":"Explore the best CRM solutions that help small businesses collaborate and drive revenue. ","eyebrowSectionLabel":"CRM","eyebrowSectionLink":"/section/crm","eyebrowTagLabel":"","eyebrowTagLink":"","image":{"altText":"","caption":"","mediaItemUrl":"https://fortune.com/img-assets/wp-content/uploads/2024/05/GettyImages-1478421401-e1714742898612.jpg"},"title":"The 10 best CRM systems for small businesses in 2024","titleLink":"https://fortune.com/recommends/crm/best-crm-for-smb/?itm_source=parsely-api"},{"authors":[{"name":"Jess Pingrey","uri":"/author/jess-pingrey","__typename":"MostPopularAuthors","email":"","image":"","sameAs":"","type":"","url":"/author/jess-pingrey/"}],"contentType":null,"date":"2024-06-17T13:00:00","dateFormatted":"June 17, 2024","dateGMT":"2024-06-17T13:00:00","dateGMTFormatted":"June 17, 2024","dateUpdated":"2024-11-15T06:41:17","dateUpdatedFormatted":"November 15, 2024","dateUpdatedGMT":"2024-11-15T11:41:17","dateUpdatedGMTFormatted":"November 15, 2024","excerpt":"Read our Thryv review to learn how this powerful CRM software can help streamline processes so teams can close more deals.","eyebrowSectionLabel":"CRM","eyebrowSectionLink":"/section/crm","eyebrowTagLabel":"","eyebrowTagLink":"","image":{"altText":"","caption":"","mediaItemUrl":"https://fortune.com/img-assets/wp-content/uploads/2024/06/The-Thryv-logo-on-a-yellow-and-pink-frame.png"},"title":"Thryv review June 2024: Features, integrations and more","titleLink":"https://fortune.com/recommends/crm/thryv-review/?itm_source=parsely-api"},{"authors":[{"name":"Katherine Haan","uri":"/author/katherine-haan","__typename":"MostPopularAuthors","email":"","image":"","sameAs":"","type":"","url":"/author/katherine-haan/"}],"contentType":null,"date":"2024-06-05T14:14:23","dateFormatted":"June 5, 2024","dateGMT":"2024-06-05T14:14:23","dateGMTFormatted":"June 5, 2024","dateUpdated":"2024-11-15T06:55:40","dateUpdatedFormatted":"November 15, 2024","dateUpdatedGMT":"2024-11-15T11:55:40","dateUpdatedGMTFormatted":"November 15, 2024","excerpt":"Constant Contact acquired SharpSpring in 2021 and rebranded them to Lead Gen \u0026 CRM so it could offer its current clients a CRM, though it’s still working out a lot of kinks. 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Inclusion","url":"https://fortune.com/workplace/diversity-inclusion"},{"__typename":"MenuItem","label":"Terms and Conditions","url":"/terms-of-use/"},{"__typename":"MenuItem","label":"Site Map","url":"/sitemap/"}],"name":"Footer About 1"}],"socialList":[{"type":"facebook","url":"https://www.facebook.com/FortuneMagazine/"},{"type":"twitter","url":"https://twitter.com/FortuneMagazine/"},{"type":"linkedin","url":"https://www.linkedin.com/company/fortune-magazine/"},{"type":"instagram","url":"https://www.instagram.com/fortunemag/"},{"type":"pinterest","url":"https://www.pinterest.com/fortunemagazine/"}]},"article":{"adTags":[{"adtagname":"cat_CRM","description":null,"slug":"cat-crm"},{"adtagname":"High Intent","description":null,"slug":"high-intent"},{"adtagname":"ptype_Comparison","description":null,"slug":"ptype-comparison"}],"audienceDek":"Explore how to choose between Pipedrive vs. Salesforce with our CRM comparison","authorNames":["Jess Pingrey"],"authors":[{"email":"","image":"https://fortune.com/img-assets/wp-content/uploads/2024/04/Jess-Pingrey-headshot.jpeg?w=150","name":"Jess Pingrey","sameAs":"","type":"Person","uri":"/author/jess-pingrey/","url":"https://fortune.com/author/jess-pingrey/","role":"Small Business Expert","funFactHeader":"","funFactValue":"","social":{"instaUrl":"","linkedinUrl":"https://www.linkedin.com/in/jess-pingrey-0a911843/","twitterUrl":"https://twitter.com/pingitup","__typename":"AuthorSocialUrlsFields"},"shortIntro":"\u003cp\u003e\u003cspan style=\"font-weight: 400\"\u003eJess Pingrey is an expert freelance writer in the fields of sales, software, technology, startups, and marketing. Previously, she was a managing editor at Fit Small Business leading a team of content creators writing about sales, customer service, and CRM systems. She’s written for publications that include AppleInsider, Pocket-lint, The Run Experience, and TopInterview. \u003c/span\u003e\u003c/p\u003e\n","__typename":"Co-authors"}],"breadcrumbs":{"items":[{"label":"BUSINESS SOLUTIONS","link":"https://fortune.com/recommends/business/"},{"label":"CRM","link":"/recommends/crm/"},{"label":"PIPEDRIVE VS. SALESFORCE: WHICH CRM IS BEST FOR YOUR SALES TEAM?","link":""}]},"bypassPaywall":{"postBypassLinkEnabled":"","postBypassLinkUnique":""},"canonicalUrl":null,"channel":"CRM","content":"\u003cp\u003ePipedrive and Salesforce are two popular customer relationship management (CRM) software solutions designed to help sales teams streamline the buying journey and close deals efficiently. CRM software tools ensure sales prospects don’t fall through the cracks so customers and leads stay engaged. The \u003ca href=\"https://fortune.com/recommends/crm/best-crm-for-smb/\"\u003etop CRM platforms\u003c/a\u003e on the market offer features that organize the sales process such as built-in and third-party integrations, workflow automation tools that put manual processes on autopilot, and comprehensive customer support.\u0026nbsp;\u003c/p\u003e\u003cdiv class=\"paywall-selector\"\u003e\u003c/div\u003e\u003cdiv class=\"paywall\"\u003e\n\n\n\n\u003cp\u003eBoth Pipedrive and Salesforce are a good fit for small to medium-sized businesses (SMBs). In this guide, we analyze each CRM tool’s costs, features, capabilities, and user experience to help teams make the best choice for their company’s needs.\u003c/p\u003e\n\n\n\n\u003cdiv class=\"wp-block-group h2h-widget is-nowrap is-layout-flex wp-container-core-group-is-layout-17 wp-block-group-is-layout-flex\"\u003e\n\u003cdiv class=\"wp-block-group h2h-col1\"\u003e\u003cdiv class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"\u003e\n\u003cdiv class=\"wp-block-group h2h-title\"\u003e\u003cdiv class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"\u003e\n\u003ch3 class=\"wp-block-heading\"\u003ePipedrive\u003c/h3\u003e\n\u003c/div\u003e\u003c/div\u003e\n\n\n\n\u003cdiv class=\"wp-block-group h2h-image\"\u003e\u003cdiv class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"\u003e\u003cfigure class=\"wp-block-image size-thumbnail is-resized\"\u003e\u003cimg loading=\"lazy\" decoding=\"async\" data-src=\"https://fortune.com/img-assets/wp-content/uploads/2024/06/Recommends_Pipedrive-logo-for-table.png?w=150\u0026#038;h=94\" alt=\"The Pipedrive logo.\" class=\"lazyload wp-image-3929645\" style=\"width:120px\" src=\"https://fortune.com/img-assets/wp-content/uploads/2024/06/Recommends_Pipedrive-logo-for-table.png?w=150\u0026#038;h=94\" width=\"150\" height=\"94\" original-width=\"160\" original-height=\"100\"\u003e\u003cdiv class=\"image-credit\"\u003ePipedrive\u003c/div\u003e\u003c/figure\u003e\n\n\n\n\u003cp class=\"link-rates\"\u003e\u003c/p\u003e\n\u003c/div\u003e\u003c/div\u003e\n\n\n\n\u003cdiv class=\"wp-block-group\"\u003e\u003cdiv class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"\u003e\n\u003cp class=\"link-offer\"\u003e\u003ca href=\"https://appwiki.nl/link/brand/FEnXtstn8TGBc1e7wz1nBgPCB2rgeHyp?sub1=4036014\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"\u003eView offer\u003c/a\u003e\u003c/p\u003e\n\n\n\n\u003cp class=\"cta-caption\"\u003eat Pipedrive\u003c/p\u003e\n\u003c/div\u003e\u003c/div\u003e\n\n\n\n\u003cdiv class=\"wp-block-group\"\u003e\u003cdiv class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"\u003e\n\u003cul class=\"terms-list\"\u003e\n\u003cli\u003e\u003cstrong\u003eCheapest price per month\u003cbr\u003e\u003c/strong\u003e$24.00 per month, billed monthly\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003eFree trial length \u003c/strong\u003e\u003cbr\u003e14 days\u003cstrong\u003e \u003c/strong\u003e\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003eSales pipeline functionality\u003c/strong\u003e\u003cbr\u003e\u003cstrong\u003e5 stars:\u003c/strong\u003e Unlimited customizable pipelines are available on every plan\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003eMarketing features\u003cbr\u003e4 stars:\u003c/strong\u003e Open and email click tracking, email templates, and group emailing plus a robust app integration marketplace\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003eDashboard customization options\u003c/strong\u003e\u003cbr\u003e\u003cstrong\u003e4 stars:\u003c/strong\u003e Teams can create customized dashboards to meet their needs, but the Essential and Advanced plans only offer one dashboard\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003eEase of use\u003c/strong\u003e\u003cbr\u003e\u003cstrong\u003e5 stars:\u003c/strong\u003e The platform is visually friendly and easy to use, even for novice CRM beginners\u003c/li\u003e\n\u003c/ul\u003e\n\u003c/div\u003e\u003c/div\u003e\n\n\n\n\u003cdiv class=\"wp-block-group\"\u003e\u003cdiv class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"\u003e\u003c/div\u003e\u003c/div\u003e\n\n\n\n\u003cdiv class=\"wp-block-group\"\u003e\u003cdiv class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"\u003e\n\u003cp class=\"link-offer\"\u003e\u003ca href=\"https://fortune.com/recommends/crm/pipedrive-review/\"\u003eRead our review\u003c/a\u003e\u003c/p\u003e\n\n\n\n\u003cp class=\"cta-caption\"\u003eof Pipedrive\u003c/p\u003e\n\u003c/div\u003e\u003c/div\u003e\n\u003c/div\u003e\u003c/div\u003e\n\n\n\n\u003cdiv class=\"wp-block-group h2h-colVs\"\u003e\u003cdiv class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"\u003e\n\u003cdiv class=\"wp-block-group\"\u003e\u003cdiv class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"\u003e\n\u003cp\u003evs\u003c/p\u003e\n\u003c/div\u003e\u003c/div\u003e\n\u003c/div\u003e\u003c/div\u003e\n\n\n\n\u003cdiv class=\"wp-block-group h2h-col2\"\u003e\u003cdiv class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"\u003e\n\u003cdiv class=\"wp-block-group h2h-title\"\u003e\u003cdiv class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"\u003e\n\u003ch3 class=\"wp-block-heading\"\u003eSalesforce Starter and Pro Suite\u003c/h3\u003e\n\u003c/div\u003e\u003c/div\u003e\n\n\n\n\u003cdiv class=\"wp-block-group h2h-image\"\u003e\u003cdiv class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"\u003e\n\u003cfigure class=\"wp-block-image\"\u003e\u003cimg width=\"160\" height=\"100\" data-src=\"https://fortune.com/img-assets/wp-content/uploads/2024/06/Salesforce-logo.png\" alt=\"Salesforce logo\" class=\"lazyload wp-image-3915877\"/\u003e\u003cdiv class=\"image-credit\"\u003eSalesforce\u003c/div\u003e\u003c/figure\u003e\n\n\n\n\u003cp class=\"link-rates\"\u003e\u003c/p\u003e\n\u003c/div\u003e\u003c/div\u003e\n\n\n\n\u003cdiv class=\"wp-block-group\"\u003e\u003cdiv class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"\u003e\n\u003cp class=\"link-offer\"\u003e\u003ca href=\"https://appwiki.nl/link/brand/QRaPITt9N5rDMxbT3SM3wk03yrVKETaT?sub1=4036014\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"\u003eView offer\u003c/a\u003e\u003c/p\u003e\n\n\n\n\u003cp class=\"cta-caption\"\u003eat Salesforce\u003c/p\u003e\n\u003c/div\u003e\u003c/div\u003e\n\n\n\n\u003cdiv class=\"wp-block-group\"\u003e\u003cdiv class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"\u003e\n\u003cul class=\"terms-list\"\u003e\n\u003cli\u003e\u003cstrong\u003eCheapest price per month\u003cbr\u003e\u003c/strong\u003e$25.00 per user, per month, whether billed monthly or annually\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003eFree trial length\u003cbr\u003e\u003c/strong\u003e30 days\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003e\u003cstrong\u003e\u003cstrong\u003eSales pipeline functionality\u003c/strong\u003e\u003c/strong\u003e\u003c/strong\u003e\u003cbr\u003e\u003cstrong\u003e4 stars:\u0026nbsp;\u003c/strong\u003e Multiple pipelines can be customized to track various sale processes with specific workflows\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003eMarketing features\u003c/strong\u003e\u003cbr\u003e\u003cstrong\u003e5 stars:\u0026nbsp;\u003c/strong\u003e Email campaigns, smart email segmentation, email templates, drag-and-drop email builder, Einstein send time optimization, and campaign analytics\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003eDashboard customization options\u003c/strong\u003e\u003cbr\u003e\u003cstrong\u003e5 stars:\u0026nbsp;\u003c/strong\u003e Multiple performance dashboards can be customized to track for real-time insights\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003eEase of use\u003c/strong\u003e\u003cbr\u003e\u003cstrong\u003e5 stars:\u003c/strong\u003e The software is designed for beginners and is simple to use for team members of all levels.\u003c/li\u003e\n\u003c/ul\u003e\n\u003c/div\u003e\u003c/div\u003e\n\n\n\n\u003cdiv class=\"wp-block-group\"\u003e\u003cdiv class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"\u003e\u003c/div\u003e\u003c/div\u003e\n\n\n\n\u003cdiv class=\"wp-block-group\"\u003e\u003cdiv class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"\u003e\n\u003cp class=\"link-offer\"\u003e\u003ca href=\"https://fortune.com/recommends/crm/salesforce-starter-review/\"\u003eRead our review\u003c/a\u003e\u003c/p\u003e\n\n\n\n\u003cp class=\"cta-caption\"\u003eof Salesforce Starter Suite\u003c/p\u003e\n\u003c/div\u003e\u003c/div\u003e\n\u003c/div\u003e\u003c/div\u003e\n\u003c/div\u003e\n\n\n\n\u003ch2 class=\"wp-block-heading\" id=\"Plans-and-pricing\"\u003e\u003cstrong\u003ePipedrive vs. Salesforce Starter Suite: Plans and pricing\u003c/strong\u003e\u003c/h2\u003e\n\n\n\n\u003cp\u003eWhile both Pipedrive and Salesforce offer advanced plans for larger, enterprise-sized companies with complex needs, this guide focuses on their respective range of pricing plans made for small to medium-sized sales organizations. While neither CRM provider offers a free-forever plan, both Pipedrive and Salesforce have entry-level pricing options with excellent features for a growing sales team at competitive price points.\u0026nbsp;\u003c/p\u003e\n\n\n\n\u003cp\u003ePipedrive offers five pricing plans, but the two highest-cost tiers are more suitable for larger organizations with custom needs. On all paid plans, this provider offers a considerable discount of up to 42% for an annual commitment. While Salesforce also has advanced plans for enterprise-level organizations, its Starter Suite and Pro Suite plans are affordable options for many sales teams. It’s important to note that all plans listed below are offered with monthly or annual billing, with the exception of Salesforce’s Pro Suite, which is only available with an annual commitment.\u003c/p\u003e\n\n\n\n\u003cfigure class=\"wp-block-table optimized-table-widget\"\u003e\u003ctable\u003e\u003cthead\u003e\u003ctr\u003e\u003cth\u003e\u003c/th\u003e\u003cth\u003ePipedrive\u003c/th\u003e\u003cth\u003eSalesforce Starter and Pro Suite\u003c/th\u003e\u003c/tr\u003e\u003c/thead\u003e\u003ctbody\u003e\u003ctr\u003e\u003ctd\u003eFree trial length\u003c/td\u003e\u003ctd\u003e14 days\u003c/td\u003e\u003ctd\u003e30 days\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eFree plan\u003c/td\u003e\u003ctd\u003eNo free plan\u003c/td\u003e\u003ctd\u003eNo free plan\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eEntry-level plan\u003c/td\u003e\u003ctd\u003eEssential\u003cbr\u003e$24.00 if billed monthly\u003cbr\u003e$14 if billed annually\u003c/td\u003e\u003ctd\u003e$25.00 per user, per month, billed monthly or annually\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eMid-tier plan\u003c/td\u003e\u003ctd\u003eAdvanced\u003cbr\u003e$44.00 if billed monthly\u003cbr\u003e$34 if billed annually\u003c/td\u003e\u003ctd\u003e$100 per user, per month, billed annually\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eAdvanced plan\u003c/td\u003e\u003ctd\u003eProfessional\u003cbr\u003e$64.00 if billed monthly\u003cbr\u003e$49 if billed annually\u003c/td\u003e\u003ctd\u003eN/A\u003c/td\u003e\u003c/tr\u003e\u003c/tbody\u003e\u003c/table\u003e\u003c/figure\u003e\n\n\n\n\u003ch2 class=\"wp-block-heading\" id=\"Sales-pipeline-functionality\"\u003e\u003cstrong\u003ePipedrive vs. Salesforce Starter and Pro Suite: Sales pipeline functionality\u003c/strong\u003e\u003c/h2\u003e\n\n\n\n\u003cp\u003eBoth Pipedrive and Salesforce Starter and Pro Suite plans offer robust contact management features that make it easy for users to track sales leads across the buying journey and engage them efficiently. However, companies seeking lead scoring tools should choose Pipedrive if they have the budget to add the LeadBooster add-on. Both Pipedrive’s Advanced plan and Salesforce Pro Suite include sales automation features, although Pipedrive’s plan is offered at a significantly lower cost.\u0026nbsp;\u003c/p\u003e\n\n\n\n\u003cp\u003eTeams looking for sales forecasting tools should choose Salesforce’s Starter Suite as this feature is only offered on Pipedrive’s Professional plan designed for larger teams. While it’s not exhaustive and more features may be available, the table below showcases each CRM’s most popular pipeline functionality features.\u003c/p\u003e\n\n\n\n\u003cfigure class=\"wp-block-table optimized-table-widget\"\u003e\u003ctable\u003e\u003cthead\u003e\u003ctr\u003e\u003cth\u003e\u003c/th\u003e\u003cth\u003ePipedrive\u003c/th\u003e\u003cth\u003eSalesforce Starter and Pro Suite\u003c/th\u003e\u003c/tr\u003e\u003c/thead\u003e\u003ctbody\u003e\u003ctr\u003e\u003ctd\u003eContact management\u003c/td\u003e\u003ctd\u003eContacts activity timeline on the Professional plan and above\u003c/td\u003e\u003ctd\u003eAvailable on both plans\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eDeal pipeline\u003c/td\u003e\u003ctd\u003eUp to 3,000 deals on the Essential plan and 20,000 on the Power plan\u003c/td\u003e\u003ctd\u003eAvailable on both plans, but the number of deals is not publicly available\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eLead scoring\u003c/td\u003e\u003ctd\u003eOnly via the LeadBooster add-on for $32.50-plus per company, per month\u003c/td\u003e\u003ctd\u003eNot available\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eSales automation\u003c/td\u003e\u003ctd\u003eYes, on the Advanced plan and above\u003c/td\u003e\u003ctd\u003eYes, on the Pro Suite plan\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eSales forecasting\u003c/td\u003e\u003ctd\u003eYes, on the Professional plan and above\u003c/td\u003e\u003ctd\u003eYes, on the Pro Suite plan\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eUser permissions\u003c/td\u003e\u003ctd\u003eDefault user permissions on the Essential and Advanced plans and custom permissions on the Professional plans and above\u003c/td\u003e\u003ctd\u003eYes, on both plans\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eCustom fields\u003c/td\u003e\u003ctd\u003e30-90 custom fields depending on the plan\u003c/td\u003e\u003ctd\u003eYes, robust custom fields on both Starter and Pro Suite plans\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eDocument storage\u003c/td\u003e\u003ctd\u003eUsers can attach files and documents to deals, contacts, and organizations. Storage capacity increases with each plan tier.\u003c/td\u003e\u003ctd\u003e10GB file storage\u003c/td\u003e\u003c/tr\u003e\u003c/tbody\u003e\u003c/table\u003e\u003c/figure\u003e\n\n\n\n\u003ch2 class=\"wp-block-heading\" id=\"Marketing-features\"\u003e\u003cstrong\u003ePipedrive vs. Salesforce Starter and Pro Suite: Marketing features\u003c/strong\u003e\u003c/h2\u003e\n\n\n\n\u003cp\u003ePipedrive and Salesforce both offer excellent marketing features with competitive pricing options. Teams that use email templates regularly and want email analytics should choose Salesforce Starter or Pro plans. While Pipedrive’s Advanced plan offers email scheduling on the Advanced plan, Salesforce includes send time optimization to increase open rates.\u0026nbsp;\u003c/p\u003e\n\n\n\n\u003cp\u003eCompanies that prioritize mass emailing have two options—Pipedrive’s Advanced plan or purchasing Salesforce’s Marketing Email Send Bundle for an additional cost of $10 per $1,000 emails monthly. The table below outlines valuable marketing features offered by both providers. However, it focuses on their most widely used capabilities and may not cover all available capabilities.\u003c/p\u003e\n\n\n\n\u003cfigure class=\"wp-block-table optimized-table-widget\"\u003e\u003ctable\u003e\u003cthead\u003e\u003ctr\u003e\u003cth\u003e\u003c/th\u003e\u003cth\u003ePipedrive\u003c/th\u003e\u003cth\u003eSalesforce Starter and Pro Suite\u003c/th\u003e\u003c/tr\u003e\u003c/thead\u003e\u003ctbody\u003e\u003ctr\u003e\u003ctd\u003eEmail templates\u003c/td\u003e\u003ctd\u003eYes, on the Advanced plan and above\u003c/td\u003e\u003ctd\u003eYes, on both plans\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eEmail open and click tracking\u003c/td\u003e\u003ctd\u003eYes, on the Advanced plan and above\u003c/td\u003e\u003ctd\u003eEmail campaign analytics are available on both plans\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eEmail scheduling\u003c/td\u003e\u003ctd\u003eYes, on the Advanced plan and above\u003c/td\u003e\u003ctd\u003eYes, including Einstein send time optimization\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eMass emailing\u003c/td\u003e\u003ctd\u003eYes, on the Advanced plan and above\u003c/td\u003e\u003ctd\u003eAvailable with the Marketing Email Send Bundle for an additional $10 per 1,000 emails per organization, per month\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eTwo-way email sync\u003c/td\u003e\u003ctd\u003eYes, on the Advanced plan and above\u003c/td\u003e\u003ctd\u003eYes, integration with Gmail and Outlook on both plans\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eProduct catalogs\u003c/td\u003e\u003ctd\u003eYes, on all plans\u003c/td\u003e\u003ctd\u003eYes, on both plans\u003c/td\u003e\u003c/tr\u003e\u003c/tbody\u003e\u003c/table\u003e\u003c/figure\u003e\n\n\n\n\u003ch2 class=\"wp-block-heading\" id=\"Dashboard-customization\"\u003e\u003cstrong\u003ePipedrive vs. Salesforce Starter and Pro Suite: Dashboard customization\u003c/strong\u003e\u003c/h2\u003e\n\n\n\n\u003cp\u003ePipedrive and Salesforce’s Suite plans offer comparable dashboard customization options. Both providers support customizable analytics and offer custom dashboards. However, teams that want to share their dashboards easily with third parties such as stakeholders should opt for Pipedrive. On the other hand, companies that find a forecasting mobile app to access real-time sales forecasts remotely should choose Salesforce Pro Suite. The below comparison highlights each provider’s most popular dashboard customization features and may not cover all available options.\u003c/p\u003e\n\n\n\n\u003cfigure class=\"wp-block-table optimized-table-widget\"\u003e\u003ctable\u003e\u003cthead\u003e\u003ctr\u003e\u003cth\u003e\u003c/th\u003e\u003cth\u003ePipedrive\u003c/th\u003e\u003cth\u003eSalesforce Starter and Pro Suite\u003c/th\u003e\u003c/tr\u003e\u003c/thead\u003e\u003ctbody\u003e\u003ctr\u003e\u003ctd\u003eCustomizable dashboard analytics\u003c/td\u003e\u003ctd\u003eYes, on all plans\u003c/td\u003e\u003ctd\u003eYes, on both plans\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eMultiple dashboards\u003c/td\u003e\u003ctd\u003eThe Essential and Advanced plans include one dashboard and higher-tier plans have unlimited dashboards\u003c/td\u003e\u003ctd\u003eYes, on both plans\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eDashboard notifications\u003c/td\u003e\u003ctd\u003eYes, on all plans.\u003c/td\u003e\u003ctd\u003eYes, on both plans\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eAbility to share dashboards externally\u003c/td\u003e\u003ctd\u003eYes, all plans include shareable dashboard links.\u003c/td\u003e\u003ctd\u003eNot available\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eDashboard collaboration\u003c/td\u003e\u003ctd\u003eTeams can collaborate on custom dashboards on the Power plan and above\u003c/td\u003e\u003ctd\u003eYes, on both plans\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eForecasting mobile app\u003c/td\u003e\u003ctd\u003eNot available\u003c/td\u003e\u003ctd\u003eYes, on the Starter Pro Suite\u003c/td\u003e\u003c/tr\u003e\u003c/tbody\u003e\u003c/table\u003e\u003c/figure\u003e\n\n\n\n\u003ch2 class=\"wp-block-heading\" id=\"Ease-of-use\"\u003e\u003cstrong\u003ePipedrive vs. Salesforce Starter and Pro Suite: Ease of use\u003c/strong\u003e\u003c/h2\u003e\n\n\n\n\u003cp\u003eWhile Salesforce is known for being an advanced CRM solution, the Starter and Pro Suites are made with novice CRM users in mind. However, most of the automation tools are confined to the higher-cost plans designed for larger, enterprise-size teams and are not included in this guide.\u0026nbsp;\u003c/p\u003e\n\n\n\n\u003cp\u003eThat being said, Pipedrive shines in the ease of use category for including artificial intelligence (AI) smart app recommendations on all plans, a web browser extension, and a meeting scheduler on the Advanced plan. Teams looking for those tools as well as CRM migration features should choose Pipedrive over Salesforce. While not exhaustive, the table below outlines the essential features of both providers user-friendliness and ease of use.\u003c/p\u003e\n\n\n\n\u003cfigure class=\"wp-block-table optimized-table-widget\"\u003e\u003ctable\u003e\u003cthead\u003e\u003ctr\u003e\u003cth\u003e\u003c/th\u003e\u003cth\u003ePipedrive\u003c/th\u003e\u003cth\u003eSalesforce Starter and Pro Suite\u003c/th\u003e\u003c/tr\u003e\u003c/thead\u003e\u003ctbody\u003e\u003ctr\u003e\u003ctd\u003eSSO\u003c/td\u003e\u003ctd\u003eYes, on all plans\u003c/td\u003e\u003ctd\u003eYes, on both plans\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eAI assistant\u003c/td\u003e\u003ctd\u003eAll plans include AI smart app recommendations. The Professional plans and above offer email creation, summarization, and an AI-powered sales assistant\u003c/td\u003e\u003ctd\u003eNone except for Einstein email send time optimization\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eWeb browser extension\u003c/td\u003e\u003ctd\u003eAll plans include a Chrome extension to add new deals, contacts, notes, and activities directly to the CRM\u003c/td\u003e\u003ctd\u003eNot available\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eThird-party integrations\u003c/td\u003e\u003ctd\u003eAll plans have access to an app marketplace with over 500 integrations\u003c/td\u003e\u003ctd\u003eUsers have access to Salesforce’s comprehensive AppExchange on both plans\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eMeeting scheduler\u003c/td\u003e\u003ctd\u003eYes, on the Advanced plan and above\u003c/td\u003e\u003ctd\u003eNot available\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eMobile apps\u003c/td\u003e\u003ctd\u003eYes, on all plans\u003c/td\u003e\u003ctd\u003eYes, on both plans\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eData import and export\u003c/td\u003e\u003ctd\u003eTeams can import their data from another CRM and export it to a spreadsheet on all plans\u003c/td\u003e\u003ctd\u003eData import is available on both plans\u003c/td\u003e\u003c/tr\u003e\u003c/tbody\u003e\u003c/table\u003e\u003c/figure\u003e\n\n\n\n\u003ch2 class=\"wp-block-heading\" id=\"pipedrive-glance\"\u003e\u003cstrong\u003ePipedrive at a glance\u003c/strong\u003e\u003c/h2\u003e\n\n\n\u003cdiv class=\"product-card-inline-wrapper\"\u003e\r\n\u003cdiv class=\"card-area-1\"\u003e\r\n\u003ch3 id=\"pipedrive-crm\" class=\"card-title\"\u003ePipedrive\u003c/h3\u003e\r\n\u003csection class=\"card-description\"\u003e\r\n\u003ctable\u003e\r\n\u003ctbody\u003e\r\n\u003ctr\u003e\r\n\u003ctd\u003eBase price:\u003c/td\u003e\r\n\u003ctd\u003eStarting at $24.00 per user, per month*\r\n\u003cdiv tabindex=\"0\" role=\"tooltip\" aria-label=\"Starting at $25 per user, per month*\" data-tooltip=\"*Reduced rates are available for annual contracts\"\u003e\u003c/div\u003e\u003c/td\u003e\r\n\u003c/tr\u003e\r\n\u003ctr\u003e\r\n\u003ctd\u003eFree trial length:\u003c/td\u003e\r\n\u003ctd\u003e14 days\u003c/td\u003e\r\n\u003c/tr\u003e\r\n\u003ctr\u003e\r\n\u003ctd\u003eFree plan available:\u003c/td\u003e\r\n\u003ctd\u003eNo\u003c/td\u003e\r\n\u003c/tr\u003e\r\n\u003c/tbody\u003e\r\n\u003c/table\u003e\r\n\u003c/section\u003e\u003c/div\u003e\r\n\u003cdiv class=\"card-image card-area-2\"\u003e\u003cimg decoding=\"async\" class=\"alignnone wp-image-3872321 size-medium\" src=\"https://fortune.com/img-assets/wp-content/uploads/2024/06/Recommends_Pipedrive-logo.png\" alt=\"The Pipedrive Logo.\" /\u003e\u003c/div\u003e\r\n\u003cdiv class=\"card-area-3\"\u003e\u003ca class=\"button-desktop\" href=\"https://appwiki.nl/link/brand/V94GH6FBA13zBc3AnFbd4uQSWsRj8GGd?sub1=4036014\" target=\"_blank\" rel=\"noopener noreferrer nofollow\"\u003eView Offer\r\n\u003c/a\u003e\r\n\u003cp class=\"cta-caption\"\u003eat Pipedrive\u003c/p\u003e\r\n\r\n\u003c/div\u003e\r\n\u003cdiv class=\"card-area-4\"\u003e\u003csection class=\"card-accordion three-pannels\" role=\"tablist\"\u003e\u003c!-- pannel 1 --\u003e\r\n\u003cinput id=\"control0-[ID]\" role=\"tab\" checked=\"checked\" name=\"accordion-pannel-[ID]\" type=\"radio\" aria-controls=\"content0-[ID]\" /\u003e\r\n\u003clabel tabindex=\"0\" role=\"button\" for=\"control0-[ID]\"\u003e\u003clabel tabindex=\"0\" role=\"button\" for=\"control0-[ID]\"\u003e\r\nPros and Cons\u003c/label\u003e\u003c/label\u003e\r\n\u003cdiv id=\"content0-[ID]\" class=\"card-accordion-panel\" role=\"tabpanel\" aria-labelledby=\"label0-[ID]\"\u003e\u003cstyle\u003eN/A\u003c/style\u003e\r\n\u003cdiv class=\"pros_cons\"\u003e\r\n\u003cdiv\u003e\r\n\u003ch4\u003ePros\u003c/h4\u003e\r\n\u003cul\u003e\r\n \t\u003cli\u003e400-plus CRM integrations\u003c/li\u003e\r\n \t\u003cli\u003eCustomizable pipelines on every plan\u003c/li\u003e\r\n \t\u003cli\u003eData import and export included\u003c/li\u003e\r\n \t\u003cli\u003eCustomizable reporting dashboards\u003c/li\u003e\r\n\u003c/ul\u003e\r\n\u003c/div\u003e\r\n\u003cdiv\u003e\r\n\u003ch4\u003eCons\u003c/h4\u003e\r\n\u003cul\u003e\r\n \t\u003cli\u003eNo AI tools until the Professional plan\u003c/li\u003e\r\n \t\u003cli\u003eLacks automations on the Essential plan\u003c/li\u003e\r\n \t\u003cli\u003eNo two-way email sync on the Essential plan\u003c/li\u003e\r\n \t\u003cli\u003eLacks email templates until the Advanced plan\u003c/li\u003e\r\n\u003c/ul\u003e\r\n\u003c/div\u003e\r\n\u003c/div\u003e\r\n\u003c/div\u003e\r\n\u003c!-- pannel 2 --\u003e\r\n\u003cinput id=\"control1-[ID]\" role=\"tab\" name=\"accordion-pannel-[ID]\" type=\"radio\" aria-controls=\"content1-[ID]\" /\u003e\r\n\u003clabel id=\"label1-[ID]\" tabindex=\"0\" role=\"button\" for=\"control1-[ID]\"\u003e\r\nWho is Pipedrive good for?\u003c/label\u003e\r\n\u003cdiv id=\"content1-[ID]\" class=\"card-accordion-panel\" role=\"tabpanel\" aria-labelledby=\"label1-[ID]\"\u003e\r\n\r\nPipedrive is an excellent \u003ca href=\"https://fortune.com/recommends/crm/best-crm-for-smb/\"\u003eCRM solution\u003c/a\u003e for small to medium-sized businesses (SMBs) that need basic CRM features, such as deal and contact management along with a wide range of integrations for specific use cases. It’s designed to work for many industries since the platform can be customized to meet a company’s needs.\r\n\r\nFurthermore, it’s a great choice for teams that want to use ample automations in their sales process since the Professional plan and beyond includes artificial intelligence (AI) features that include an AI-powered sales assistant and AI email tools. Teams that don’t need AI features still enjoy over 400 integrations at a lower price point to customize the software.\r\n\r\n\u003c/div\u003e\r\n\u003c!-- pannel 3 --\u003e\r\n\u003cinput id=\"control2-[ID]\" role=\"tab\" name=\"accordion-pannel-[ID]\" type=\"radio\" aria-controls=\"content2-[ID]\" /\u003e\r\n\u003clabel id=\"label2-[ID]\" tabindex=\"0\" role=\"button\" for=\"control2-[ID]\"\u003e\r\nWho shouldn’t use Pipedrive?\u003c/label\u003e\r\n\u003cdiv id=\"content2-[ID]\" class=\"card-accordion-panel\" role=\"tabpanel\" aria-labelledby=\"label2-[ID]\"\u003e\r\n\r\nWhile Pipedrive is a good choice for many teams, those needing a free-forever plan should choose a different provider, such as HubSpot CRM or Zoho CRM. It’s also not a great fit for health care-related organizations that need Health Insurance Portability and Accountability Act (HIPAA) compliance as they are not advertised as being HIPAA-compliant.\r\n\r\n\u003c/div\u003e\r\n\u003ca class=\"button-mobile\" target=\"https://appwiki.nl/link/brand/V94GH6FBA13zBc3AnFbd4uQSWsRj8GGd?sub1=4036014\" rel=\"noopener noreferrer nofollow\"\u003eView Offer\r\n\u003c/a\u003e\r\n\u003cp class=\"cta-caption\"\u003eat Pipedrive\u003c/p\u003e\r\n\r\n\u003c/section\u003e\u003c/div\u003e\r\n\u003c/div\u003e\n\n\n\u003ch3 class=\"wp-block-heading\"\u003eMore features from Pipedrive\u003c/h3\u003e\n\n\n\n\u003cp\u003eWhile this guide highlights Pipedrive\u0026#8217;s top features in each category, the CRM system also provides a wide range of additional helpful tools and add-ons, including:\u003c/p\u003e\n\n\n\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eDeal rotting notifications: \u003c/strong\u003eUsers are alerted when a prospect has been inactive in the CRM for a set period.\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003eApplication programming interface(API) access: \u003c/strong\u003eThe REST API feature enables developers to create custom functionalities at no extra cost.\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003eContact mapping: \u003c/strong\u003eThis feature provides a geographical visualization of contact locations, allowing users to filter views by state, region, or country.\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003eMultilanguage support:\u003c/strong\u003e Pipedrive\u0026#8217;s platform is available in 22 different languages.\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003eProjects add-on\u003c/strong\u003e: Teams can integrate Kanban-style boards for project planning and task management with the Power plan or higher. Teams on other plans can access this feature for an additional fee, starting at $6.70 per organization, billed annually.\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003eSmart Doc add-on:\u003c/strong\u003e Professional tier users and above can create sales documents and manage client e-signatures. Essential and Advanced plan users can add this functionality for $32.50 per month per organization, billed annually.\u003c/li\u003e\n\u003c/ul\u003e\n\n\n\n\u003ch2 class=\"wp-block-heading\" id=\"salesforce-glance\"\u003e\u003cstrong\u003eSalesforce Starter Suite at a glance\u003c/strong\u003e\u003c/h2\u003e\n\n\n\u003cdiv class=\"product-card-inline-wrapper\"\u003e\r\n\u003cdiv class=\"card-area-1\"\u003e\r\n\u003ch3 id=\"salesforce-starter-suite\" class=\"card-title\"\u003eSalesforce Starter Suite\u003c/h3\u003e\r\n\u003csection class=\"card-description\"\u003e\r\n\u003ctable\u003e\r\n\u003ctbody\u003e\r\n\u003ctr\u003e\r\n\u003ctd\u003eBase price:\u003c/td\u003e\r\n\u003ctd\u003eStarting at $25.00 per user, per month*\r\n\u003cdiv tabindex=\"0\" role=\"tooltip\" aria-label=\"Starting at $25 per user, per month*\" data-tooltip=\"*Can be billed monthly or annually\"\u003e\u003c/div\u003e\u003c/td\u003e\r\n\u003c/tr\u003e\r\n\u003ctr\u003e\r\n\u003ctd\u003eFree trial length:\u003c/td\u003e\r\n\u003ctd\u003e30 days\u003c/td\u003e\r\n\u003c/tr\u003e\r\n\u003ctr\u003e\r\n\u003ctd\u003eFree plan available:\u003c/td\u003e\r\n\u003ctd\u003eNo\u003c/td\u003e\r\n\u003c/tr\u003e\r\n\u003c/tbody\u003e\r\n\u003c/table\u003e\r\n\u003c/section\u003e\u003c/div\u003e\r\n\u003cdiv class=\"card-image card-area-2\"\u003e\u003cimg decoding=\"async\" class=\"alignnone wp-image-3872321 size-medium\" src=\"https://fortune.com/img-assets/wp-content/uploads/2024/06/Recommends_Salesforce-logo.jpg\" alt=\"The Salesforce Logo.\" /\u003e\u003c/div\u003e\r\n\r\n\u003cdiv class=\"card-area-3\"\u003e\u003ca class=\"button-desktop\" href=\"https://appwiki.nl/link/brand/QRaPITt9N5rDMxbT3SM3wk03yrVKETaT?sub1=4036014\" target=\"_blank\" rel=\"noopener noreferrer nofollow\"\u003eView Offer\r\n\u003c/a\u003e\r\n\u003cp class=\"cta-caption\"\u003eat Salesforce\u003c/p\u003e\r\n\r\n\u003c/div\u003e\r\n\r\n\u003cdiv class=\"card-area-4\"\u003e\u003csection class=\"card-accordion three-pannels\" role=\"tablist\"\u003e\u003c!-- pannel 1 --\u003e\r\n\u003cinput id=\"control0-[ID]\" role=\"tab\" checked=\"checked\" name=\"accordion-pannel-[ID]\" type=\"radio\" aria-controls=\"content0-[ID]\" /\u003e\r\n\u003clabel tabindex=\"0\" role=\"button\" for=\"control0-[ID]\"\u003e\u003clabel tabindex=\"0\" role=\"button\" for=\"control0-[ID]\"\u003e\r\nPros and Cons\u003c/label\u003e\u003c/label\u003e\r\n\u003cdiv id=\"content0-[ID]\" class=\"card-accordion-panel\" role=\"tabpanel\" aria-labelledby=\"label0-[ID]\"\u003e\u003cstyle\u003eN/A\u003c/style\u003e\r\n\u003cdiv class=\"pros_cons\"\u003e\r\n\u003cdiv\u003e\r\n\u003ch4\u003ePros\u003c/h4\u003e\r\n\u003cul\u003e\r\n \t\u003cli\u003eAccount, contact, lead, and opportunity management\u003c/li\u003e\r\n \t\u003cli\u003eLead assignment and routing\u003c/li\u003e\r\n \t\u003cli\u003eWeb-to-lead capture\u003c/li\u003e\r\n \t\u003cli\u003eCustomizable email templates\u003c/li\u003e\r\n\u003c/ul\u003e\r\n\u003c/div\u003e\r\n\u003cdiv\u003e\r\n\u003ch4\u003eCons\u003c/h4\u003e\r\n\u003cul\u003e\r\n \t\u003cli\u003eLacks AI tools\u003c/li\u003e\r\n \t\u003cli\u003eNo advanced reporting or forecasting features\u003c/li\u003e\r\n \t\u003cli\u003eLacks sales territory features\u003c/li\u003e\r\n \t\u003cli\u003eNo built-in quote or contract tools\u003c/li\u003e\r\n \t\u003cli\u003eLimited collaboration features\u003c/li\u003e\r\n\u003c/ul\u003e\r\n\u003c/div\u003e\r\n\u003c/div\u003e\r\n\u003c/div\u003e\r\n\u003c!-- pannel 2 --\u003e\r\n\u003cinput id=\"control1-[ID]\" role=\"tab\" name=\"accordion-pannel-[ID]\" type=\"radio\" aria-controls=\"content1-[ID]\" /\u003e\r\n\u003clabel id=\"label1-[ID]\" tabindex=\"0\" role=\"button\" for=\"control1-[ID]\"\u003e\r\nWho is Salesforce Starter Suite good for?\u003c/label\u003e\r\n\u003cdiv id=\"content1-[ID]\" class=\"card-accordion-panel\" role=\"tabpanel\" aria-labelledby=\"label1-[ID]\"\u003e\r\n\r\nSalesforce Starter Suite is an ideal CRM solution for sales teams that need basic CRM features, such as account, lead, and contact management. Businesses that want mass emailing features, email templates, and robust report tools find it’s a good option. It’s also great for companies that want to put some CRM functions, such as lead assignment and routing on autopilot with simple automation rules.\r\n\r\n\u003c/div\u003e\r\n\u003c!-- pannel 3 --\u003e\r\n\u003cinput id=\"control2-[ID]\" role=\"tab\" name=\"accordion-pannel-[ID]\" type=\"radio\" aria-controls=\"content2-[ID]\" /\u003e\r\n\u003clabel id=\"label2-[ID]\" tabindex=\"0\" role=\"button\" for=\"control2-[ID]\"\u003e\r\nWho shouldn’t use Salesforce Starter Suite?\u003c/label\u003e\r\n\u003cdiv id=\"content2-[ID]\" class=\"card-accordion-panel\" role=\"tabpanel\" aria-labelledby=\"label2-[ID]\"\u003e\r\n\r\nCompanies looking for robust built-in artificial intelligence (AI) features, such as email insights and lead and opportunity scoring should choose another \u003ca href=\"https://fortune.com/recommends/crm/best-crm-for-smb/\"\u003eCRM provider\u003c/a\u003e as the Starter Suite doesn’t offer them. Teams that need comprehensive sales forecasting features would need to upgrade to Salesforce’s higher-cost plans as the only forecasting features the Starter Suite offers are customizable reports and dashboards.\r\n\r\nFurthermore, companies that want advanced team collaboration tools should consider another CRM provider. While Salesforce Starter Suite offers file sharing, users must upgrade to another tier to access collaboration tools, such as Slack integration.\r\n\r\n\u003c/div\u003e\r\n\r\n\u003ca class=\"button-mobile\" href=\"https://appwiki.nl/link/brand/QRaPITt9N5rDMxbT3SM3wk03yrVKETaT?sub1=4036014\" target=\"_blank\" rel=\"noopener noreferrer nofollow\"\u003eView Offer\r\n\u003c/a\u003e\r\n\u003cp class=\"cta-caption\"\u003eat Salesforce\u003c/p\u003e\r\n\r\n\u003c/section\u003e\u003c/div\u003e\r\n\u003c/div\u003e\n\n\n\u003ch3 class=\"wp-block-heading\"\u003eMore features from Salesforce Starter and Pro Suite:\u003c/h3\u003e\n\n\n\n\u003cp\u003eWhile this guide focuses on the most common CRM features and capabilities of Salesforce Starter and Pro Suite, this provider offers other valuable features, such as:\u003c/p\u003e\n\n\n\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eLead assignment and routing:\u003c/strong\u003e Users can route specific leads to certain representatives to maximize the chances of closing each deal.\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003eWeb-to-lead capture:\u003c/strong\u003e Teams can generate leads and import them to the CRM based on website visitors.\u0026nbsp;\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003ePrice quotes\u003c/strong\u003e: Users can create pricing quotes within the CRM and send them to prospects with the Pro Suite plan.\u0026nbsp;\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003eCase management:\u003c/strong\u003e Team members can route inquiries to the right sales rep to answer questions efficiently.\u003c/li\u003e\n\u003c/ul\u003e\n\n\n\n\u003ch2 class=\"wp-block-heading\" id=\"should-you-choose-Pipedrive-or-Salesforce\"\u003e\u003cstrong\u003eSo, should you choose Pipedrive or Salesforce Starter and Pro Suite?\u003c/strong\u003e\u003c/h2\u003e\n\n\n\n\u003cp\u003ePipedrive and Salesforce Starter and Pro Suite offer powerful CRM plans to streamline the sales process, collaborate with team members, close sales opportunities, and foster customer retention.\u003c/p\u003e\n\n\n\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eChoose Pipedrive if: \u003c/strong\u003eYour team needs incredibly user-friendly CRM software with robust sales automation features and a visual sales pipeline.\u0026nbsp;\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003eChoose Salesforce Starter Suite if: \u003c/strong\u003eYour business wants a simple CRM platform with excellent customer support, pipeline customization options, and comprehensive email analytics.\u0026nbsp;\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003eGo with an alternative if: \u003c/strong\u003eYou need a free-forever plan for a limited number of users, such as the basic plans Freshsales and HubSpot offer. If your team needs more advanced features than the Starter and Pro Suite plans include, consider popular \u003ca href=\"https://fortune.com/recommends/crm/salesforce-alternatives/\"\u003eSalesforce alternatives\u003c/a\u003e. If your company needs features Pipedrive doesn’t offer, check out our guide to the best \u003ca href=\"https://fortune.com/recommends/crm/pipedrive-alternatives/\"\u003ePipedrive alternatives\u003c/a\u003e.\u0026nbsp;\u003c/li\u003e\n\u003c/ul\u003e\n\n\n\n\u003ch2 class=\"wp-block-heading\" id=\"FAQ\"\u003e\u003cstrong\u003eFrequently asked questions\u003c/strong\u003e\u003c/h2\u003e\n\n\n\n\u003cdetails class=\"wp-block-details is-layout-flow wp-block-details-is-layout-flow\"\u003e\u003csummary\u003eWhich is better, Pipedrive or Salesforce Starter and Pro Suite?\u003c/summary\u003e\n\u003cp\u003eWhile neither provider is deemed better than the other, Pipedrive offers more sales workflow automation tools than Salesforce’s Starter and Pro Suite plans. Salesforce’s Starter plans are built for true CRM beginners. While Pipedrive is user-friendly, the higher-tier plans with more advanced features are designed for users with some CRM experience.\u003c/p\u003e\n\u003c/details\u003e\n\n\n\n\u003cdetails class=\"wp-block-details is-layout-flow wp-block-details-is-layout-flow\"\u003e\u003csummary\u003eWhich software is more convenient, Pipedrive or Salesforce Starter and Pro Suite?\u003c/summary\u003e\n\u003cp\u003eBoth Pipedrive and Salesforce offer convenient pricing options and a user-friendly platform. However, Pipedrive includes monthly and annual billing options for every plan while Sales only offers annual billing on the Salesforce Starter Suite plan.\u003c/p\u003e\n\u003c/details\u003e\n\n\n\n\u003cdetails class=\"wp-block-details is-layout-flow wp-block-details-is-layout-flow\"\u003e\u003csummary\u003eWhat is the best CRM for small businesses?\u003c/summary\u003e\n\u003cp\u003eThe small business CRM industry is highly competitive, with top contenders, such as Freshsales, HubSpot, Zoho CRM, and Bitrix24, providing outstanding features and affordable plans many small businesses find valuable. As the market grows, options such as Pipedrive, monday.com, Apptivo, and Zendesk Sell are gaining popularity due to their competitive pricing and effective tools for driving sales revenue.\u003c/p\u003e\n\u003c/details\u003e\n\n\n\r\n\u003cdiv class=\"wp-block-group pro-tip-box-widget\"\u003e\u003cdiv class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"\u003e\r\n\u003ch3 class=\"wp-block-heading pro-tip-box-heading\"\u003eRead more small business guides\u003c/h3\u003e\r\n\r\n\r\n\r\n\u003cul\u003e\r\n\u003cli style=\"list-style-type: none;\"\u003e\r\n\u003cul\u003e\r\n\u003cli\u003eNot sure which provider fits the bill? We’ve rounded up the overall \u003ca href=\"https://fortune.com/recommends/crm/best-crm-for-smb/\"\u003ebest CRM software\u003c/a\u003efor small businesses.\u003c/li\u003e\r\n\u003cli\u003eLooking for a less expensive option? There are plenty of \u003ca href=\"https://fortune.com/recommends/crm/best-cheap-crm/\"\u003echeap CRM\u003c/a\u003e platforms that offer decent bang for your buck.\u003c/li\u003e\r\n\u003cli\u003eIf you’re not ready to commit to a paid plan yet, many companies offer a \u003ca href=\"https://fortune.com/recommends/crm/best-free-crm/\"\u003efree CRM\u003c/a\u003e plan with limited features.\u003c/li\u003e\r\n\u003cli\u003eA CRM system is a great first step for building relationships with customers, but you also need to be able to call them—and they need to reach you! Check out the \u003ca href=\"https://fortune.com/recommends/voip/cheap-voip-services/\"\u003ebest cheap VoIP services\u003c/a\u003ethat make communication a breeze.\u003c/li\u003e\r\n\u003cli\u003eMake sure your business website can handle all the information you need to present to your audience. Check out our list of the \u003ca href=\"https://fortune.com/recommends/web-hosting/best-web-hosting-services/\"\u003ebest web hosting providers\u003c/a\u003e.\u003c/li\u003e\r\n\u003c/ul\u003e\r\n\u003c/li\u003e\r\n\u003c/ul\u003e\r\n\u003c/div\u003e\u003c/div\u003e\u003c/div\u003e","databaseId":4036014,"dateGmt":"2024-10-28T10:00:00","dek":"","description":"Explore how to choose between Pipedrive vs. Salesforce with our CRM comparison","faq":[{"answer":"While neither provider is deemed better than the other, Pipedrive offers more sales workflow automation tools than Salesforce’s Starter and Pro Suite plans. Salesforce’s Starter plans are built for true CRM beginners. While Pipedrive is user-friendly, the higher-tier plans with more advanced features are designed for users with some CRM experience.","question":"Which is better, Pipedrive or Salesforce Starter and Pro Suite?","__typename":"FaqField"},{"answer":"Both Pipedrive and Salesforce offer convenient pricing options and a user-friendly platform. However, Pipedrive includes monthly and annual billing options for every plan while Sales only offers annual billing on the Salesforce Starter Suite plan.","question":"Which software is more convenient, Pipedrive or Salesforce Starter and Pro Suite?","__typename":"FaqField"},{"answer":"The small business CRM industry is highly competitive, with top contenders, such as Freshsales, HubSpot, Zoho CRM, and Bitrix24, providing outstanding features and affordable plans many small businesses find valuable. As the market grows, options such as Pipedrive, monday.com, Apptivo, and Zendesk Sell are gaining popularity due to their competitive pricing and effective tools for driving sales revenue.","question":"What is the best CRM for small businesses?","__typename":"FaqField"}],"featuredMediaType":"image","floatingNavContent":"\u003cul\u003e\n\u003cli\u003e\u003ca href=\"#Plans-and-pricing\"\u003ePlans and pricing\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#Sales-pipeline-functionality\"\u003eSales pipeline functionality\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#Marketing-features\"\u003eMarketing features\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#Dashboard-customization\"\u003eDashboard customization\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#Ease-of-use\"\u003eEase of use\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#pipedrive-glance\"\u003ePipedrive at a glance\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#salesforce-glance\"\u003eSalesforce Starter Suite at a glance\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#should-you-choose-Pipedrive-or-Salesforce\"\u003eWhich should you choose?\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#FAQ\"\u003eFrequently asked questions\u003c/a\u003e\u003c/li\u003e\n\u003c/ul\u003e\n","floatingNavTitle":"On this page","footnotes":null,"id":"cG9zdDo0MDM2MDE0","image":"https://fortune.com/img-assets/wp-content/uploads/2024/09/Recommends_Pipedrive-vs-Salesforce.jpg?resize=1200,600","imageCaption":"","imageCredit":"Illustration by Fortune; original logos from Pipedrive and Salesforce","keywords":"","link":"https://fortune.com/recommends/crm/pipedrive-vs-salesforce/","metaTitle":"Pipedrive vs. Salesforce: Which CRM is best for your sales team?","modifiedGmt":"2024-11-13T16:50:51","pageType":"evergreen","platformCD":"recommends","postId":4036014,"postSettings":{"postSettingsDek":null,"enableSubscriptionPlea":true,"subscriptionPleaDesign":"with-bottom-border","subscriptionPleaPosition":null,"subscriptionPleaTextLined":"Follow Fortune Recommends on \u003ca href=\"https://www.linkedin.com/showcase/fortunerecommends/\" target=\"_blank\" rel=\"noopener\"\u003eLinkedIn,\u003c/a\u003e \u003ca href=\"https://twitter.com/fortunerecs\" target=\"_blank\" rel=\"noopener\"\u003eX\u003c/a\u003e, and \u003ca href=\"https://www.tiktok.com/@fortunerecs\"\u003eTikTok\u003c/a\u003e.","bylineCommentary":null,"mediaItem":{"altText":"The Pipedrive logo and the Salesforce logo.","caption":"","mediaItemUrl":"https://fortune.com/img-assets/wp-content/uploads/2024/09/Recommends_Pipedrive-vs-Salesforce.jpg"},"__typename":"Settings"},"premiumCategory":{"name":"F-Search","premiumCategoryId":447850669,"link":"https://fortune.com/?taxonomy=premium_categories\u0026term=f-search-free","__typename":"BrandedArticlePremiumCategoryFieldsFields"},"primaryPostTag":{"name":"Comparison","primaryTagId":447854065,"link":"https://fortune.com/tag/comparison/","uri":"/tag/comparison/","__typename":"BrandedArticlePrimaryPostTagIdFieldsFields"},"primarySection":{"name":"CRM","primarySectionId":447864433,"link":"https://fortune.com/recommends/crm/","uri":"/recommends/crm/","__typename":"BrandedArticlePrimarySectionIdFieldsFields"},"primaryTopic":{"name":"","primaryTopicId":-1},"relatedVideoId":"","relatedVideoType":"no_video","reviewedBy":{"funFactHeader":"","funFactValue":"","image":"https://fortune.com/img-assets/wp-content/uploads/2023/11/Cassie-Bottorff-headshot-1-e1705091566751.png?w=150","name":"Cassie Bottorff","role":"Editor, Business \u0026 Banking","shortIntro":"\u003cp\u003e\u003cspan style=\"font-weight: 400\"\u003eCassie is the business and banking editor at Fortune Recommends. She obtained her degree from Northern Kentucky University and is a certified SCRUM master. Prior to joining the team at Fortune Recommends, Cassie was a deputy editor at Forbes Advisor and a Central Operations Project Manager at Fit Small Business. \u003c/span\u003e\u003c/p\u003e\n","social":{"instaUrl":"","linkedinUrl":"https://www.linkedin.com/in/cassie-bottorff/","twitterUrl":"https://x.com/cassandra_glenn","__typename":"ReviewerSocialUrlsFields"},"uri":"/author/cassie-bottorff/"},"sectionNames":["CRM"],"sections":[{"name":"CRM","sectionId":447864433,"slug":"crm","__typename":"BrandedArticleClassificationSectionFieldsFields"}],"series":[],"showModifiedTimestamp":0,"socialDescription":"Our Pipedrive vs. Salesforce breakdown helps sales teams choose the right CRM for their needs and budget","socialTitle":"Drive business growth with the right CRM solution: Compare Pipedrive vs. Salesforce","stickyCta":null,"tagNames":["Comparison","no copyright"],"tags":[{"name":"Comparison","tagId":447854065,"__typename":"BrandedArticleClassificationTagFieldsFields"},{"name":"no copyright","tagId":447849520,"__typename":"BrandedArticleClassificationTagFieldsFields"}],"templateType":"landing_page","thumbnailUrl":"https://fortune.com/img-assets/wp-content/uploads/2024/09/Recommends_Pipedrive-vs-Salesforce.jpg","title":"Pipedrive vs. Salesforce: A feature-by-feature breakdown for small businesses","topicNames":[],"topics":[],"url":"https://fortune.com/recommends/crm/pipedrive-vs-salesforce/","videoId":null,"widgetCss":null},"articleData":{"adTags":[{"adtagname":"cat_CRM","description":null,"slug":"cat-crm"},{"adtagname":"High Intent","description":null,"slug":"high-intent"},{"adtagname":"ptype_Comparison","description":null,"slug":"ptype-comparison"}],"audienceDek":"Explore how to choose between Pipedrive vs. Salesforce with our CRM comparison","authorNames":["Jess Pingrey"],"authors":[{"email":"","image":"https://fortune.com/img-assets/wp-content/uploads/2024/04/Jess-Pingrey-headshot.jpeg?w=150","name":"Jess Pingrey","sameAs":"","type":"Person","uri":"/author/jess-pingrey/","url":"https://fortune.com/author/jess-pingrey/","role":"Small Business Expert","funFactHeader":"","funFactValue":"","social":{"instaUrl":"","linkedinUrl":"https://www.linkedin.com/in/jess-pingrey-0a911843/","twitterUrl":"https://twitter.com/pingitup","__typename":"AuthorSocialUrlsFields"},"shortIntro":"\u003cp\u003e\u003cspan style=\"font-weight: 400\"\u003eJess Pingrey is an expert freelance writer in the fields of sales, software, technology, startups, and marketing. Previously, she was a managing editor at Fit Small Business leading a team of content creators writing about sales, customer service, and CRM systems. She’s written for publications that include AppleInsider, Pocket-lint, The Run Experience, and TopInterview. \u003c/span\u003e\u003c/p\u003e\n","__typename":"Co-authors"}],"breadcrumbs":{"items":[{"label":"BUSINESS SOLUTIONS","link":"https://fortune.com/recommends/business/"},{"label":"CRM","link":"/recommends/crm/"},{"label":"PIPEDRIVE VS. SALESFORCE: WHICH CRM IS BEST FOR YOUR SALES TEAM?","link":""}]},"bypassPaywall":{"postBypassLinkEnabled":"","postBypassLinkUnique":""},"canonicalUrl":null,"channel":"CRM","content":"\u003cp\u003ePipedrive and Salesforce are two popular customer relationship management (CRM) software solutions designed to help sales teams streamline the buying journey and close deals efficiently. CRM software tools ensure sales prospects don’t fall through the cracks so customers and leads stay engaged. The \u003ca href=\"https://fortune.com/recommends/crm/best-crm-for-smb/\"\u003etop CRM platforms\u003c/a\u003e on the market offer features that organize the sales process such as built-in and third-party integrations, workflow automation tools that put manual processes on autopilot, and comprehensive customer support.\u0026nbsp;\u003c/p\u003e\u003cdiv class=\"paywall-selector\"\u003e\u003c/div\u003e\u003cdiv class=\"paywall\"\u003e\n\n\n\n\u003cp\u003eBoth Pipedrive and Salesforce are a good fit for small to medium-sized businesses (SMBs). In this guide, we analyze each CRM tool’s costs, features, capabilities, and user experience to help teams make the best choice for their company’s needs.\u003c/p\u003e\n\n\n\n\u003cdiv class=\"wp-block-group h2h-widget is-nowrap is-layout-flex wp-container-core-group-is-layout-17 wp-block-group-is-layout-flex\"\u003e\n\u003cdiv class=\"wp-block-group h2h-col1\"\u003e\u003cdiv class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"\u003e\n\u003cdiv class=\"wp-block-group h2h-title\"\u003e\u003cdiv class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"\u003e\n\u003ch3 class=\"wp-block-heading\"\u003ePipedrive\u003c/h3\u003e\n\u003c/div\u003e\u003c/div\u003e\n\n\n\n\u003cdiv class=\"wp-block-group h2h-image\"\u003e\u003cdiv class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"\u003e\u003cfigure class=\"wp-block-image size-thumbnail is-resized\"\u003e\u003cimg loading=\"lazy\" decoding=\"async\" data-src=\"https://fortune.com/img-assets/wp-content/uploads/2024/06/Recommends_Pipedrive-logo-for-table.png?w=150\u0026#038;h=94\" alt=\"The Pipedrive logo.\" class=\"lazyload wp-image-3929645\" style=\"width:120px\" src=\"https://fortune.com/img-assets/wp-content/uploads/2024/06/Recommends_Pipedrive-logo-for-table.png?w=150\u0026#038;h=94\" width=\"150\" height=\"94\" original-width=\"160\" original-height=\"100\"\u003e\u003cdiv class=\"image-credit\"\u003ePipedrive\u003c/div\u003e\u003c/figure\u003e\n\n\n\n\u003cp class=\"link-rates\"\u003e\u003c/p\u003e\n\u003c/div\u003e\u003c/div\u003e\n\n\n\n\u003cdiv class=\"wp-block-group\"\u003e\u003cdiv class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"\u003e\n\u003cp class=\"link-offer\"\u003e\u003ca href=\"https://appwiki.nl/link/brand/FEnXtstn8TGBc1e7wz1nBgPCB2rgeHyp?sub1=4036014\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"\u003eView offer\u003c/a\u003e\u003c/p\u003e\n\n\n\n\u003cp class=\"cta-caption\"\u003eat Pipedrive\u003c/p\u003e\n\u003c/div\u003e\u003c/div\u003e\n\n\n\n\u003cdiv class=\"wp-block-group\"\u003e\u003cdiv class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"\u003e\n\u003cul class=\"terms-list\"\u003e\n\u003cli\u003e\u003cstrong\u003eCheapest price per month\u003cbr\u003e\u003c/strong\u003e$24.00 per month, billed monthly\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003eFree trial length \u003c/strong\u003e\u003cbr\u003e14 days\u003cstrong\u003e \u003c/strong\u003e\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003eSales pipeline functionality\u003c/strong\u003e\u003cbr\u003e\u003cstrong\u003e5 stars:\u003c/strong\u003e Unlimited customizable pipelines are available on every plan\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003eMarketing features\u003cbr\u003e4 stars:\u003c/strong\u003e Open and email click tracking, email templates, and group emailing plus a robust app integration marketplace\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003eDashboard customization options\u003c/strong\u003e\u003cbr\u003e\u003cstrong\u003e4 stars:\u003c/strong\u003e Teams can create customized dashboards to meet their needs, but the Essential and Advanced plans only offer one dashboard\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003eEase of use\u003c/strong\u003e\u003cbr\u003e\u003cstrong\u003e5 stars:\u003c/strong\u003e The platform is visually friendly and easy to use, even for novice CRM beginners\u003c/li\u003e\n\u003c/ul\u003e\n\u003c/div\u003e\u003c/div\u003e\n\n\n\n\u003cdiv class=\"wp-block-group\"\u003e\u003cdiv class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"\u003e\u003c/div\u003e\u003c/div\u003e\n\n\n\n\u003cdiv class=\"wp-block-group\"\u003e\u003cdiv class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"\u003e\n\u003cp class=\"link-offer\"\u003e\u003ca href=\"https://fortune.com/recommends/crm/pipedrive-review/\"\u003eRead our review\u003c/a\u003e\u003c/p\u003e\n\n\n\n\u003cp class=\"cta-caption\"\u003eof Pipedrive\u003c/p\u003e\n\u003c/div\u003e\u003c/div\u003e\n\u003c/div\u003e\u003c/div\u003e\n\n\n\n\u003cdiv class=\"wp-block-group h2h-colVs\"\u003e\u003cdiv class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"\u003e\n\u003cdiv class=\"wp-block-group\"\u003e\u003cdiv class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"\u003e\n\u003cp\u003evs\u003c/p\u003e\n\u003c/div\u003e\u003c/div\u003e\n\u003c/div\u003e\u003c/div\u003e\n\n\n\n\u003cdiv class=\"wp-block-group h2h-col2\"\u003e\u003cdiv class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"\u003e\n\u003cdiv class=\"wp-block-group h2h-title\"\u003e\u003cdiv class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"\u003e\n\u003ch3 class=\"wp-block-heading\"\u003eSalesforce Starter and Pro Suite\u003c/h3\u003e\n\u003c/div\u003e\u003c/div\u003e\n\n\n\n\u003cdiv class=\"wp-block-group h2h-image\"\u003e\u003cdiv class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"\u003e\n\u003cfigure class=\"wp-block-image\"\u003e\u003cimg width=\"160\" height=\"100\" data-src=\"https://fortune.com/img-assets/wp-content/uploads/2024/06/Salesforce-logo.png\" alt=\"Salesforce logo\" class=\"lazyload wp-image-3915877\"/\u003e\u003cdiv class=\"image-credit\"\u003eSalesforce\u003c/div\u003e\u003c/figure\u003e\n\n\n\n\u003cp class=\"link-rates\"\u003e\u003c/p\u003e\n\u003c/div\u003e\u003c/div\u003e\n\n\n\n\u003cdiv class=\"wp-block-group\"\u003e\u003cdiv class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"\u003e\n\u003cp class=\"link-offer\"\u003e\u003ca href=\"https://appwiki.nl/link/brand/QRaPITt9N5rDMxbT3SM3wk03yrVKETaT?sub1=4036014\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"\u003eView offer\u003c/a\u003e\u003c/p\u003e\n\n\n\n\u003cp class=\"cta-caption\"\u003eat Salesforce\u003c/p\u003e\n\u003c/div\u003e\u003c/div\u003e\n\n\n\n\u003cdiv class=\"wp-block-group\"\u003e\u003cdiv class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"\u003e\n\u003cul class=\"terms-list\"\u003e\n\u003cli\u003e\u003cstrong\u003eCheapest price per month\u003cbr\u003e\u003c/strong\u003e$25.00 per user, per month, whether billed monthly or annually\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003eFree trial length\u003cbr\u003e\u003c/strong\u003e30 days\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003e\u003cstrong\u003e\u003cstrong\u003eSales pipeline functionality\u003c/strong\u003e\u003c/strong\u003e\u003c/strong\u003e\u003cbr\u003e\u003cstrong\u003e4 stars:\u0026nbsp;\u003c/strong\u003e Multiple pipelines can be customized to track various sale processes with specific workflows\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003eMarketing features\u003c/strong\u003e\u003cbr\u003e\u003cstrong\u003e5 stars:\u0026nbsp;\u003c/strong\u003e Email campaigns, smart email segmentation, email templates, drag-and-drop email builder, Einstein send time optimization, and campaign analytics\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003eDashboard customization options\u003c/strong\u003e\u003cbr\u003e\u003cstrong\u003e5 stars:\u0026nbsp;\u003c/strong\u003e Multiple performance dashboards can be customized to track for real-time insights\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003eEase of use\u003c/strong\u003e\u003cbr\u003e\u003cstrong\u003e5 stars:\u003c/strong\u003e The software is designed for beginners and is simple to use for team members of all levels.\u003c/li\u003e\n\u003c/ul\u003e\n\u003c/div\u003e\u003c/div\u003e\n\n\n\n\u003cdiv class=\"wp-block-group\"\u003e\u003cdiv class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"\u003e\u003c/div\u003e\u003c/div\u003e\n\n\n\n\u003cdiv class=\"wp-block-group\"\u003e\u003cdiv class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"\u003e\n\u003cp class=\"link-offer\"\u003e\u003ca href=\"https://fortune.com/recommends/crm/salesforce-starter-review/\"\u003eRead our review\u003c/a\u003e\u003c/p\u003e\n\n\n\n\u003cp class=\"cta-caption\"\u003eof Salesforce Starter Suite\u003c/p\u003e\n\u003c/div\u003e\u003c/div\u003e\n\u003c/div\u003e\u003c/div\u003e\n\u003c/div\u003e\n\n\n\n\u003ch2 class=\"wp-block-heading\" id=\"Plans-and-pricing\"\u003e\u003cstrong\u003ePipedrive vs. Salesforce Starter Suite: Plans and pricing\u003c/strong\u003e\u003c/h2\u003e\n\n\n\n\u003cp\u003eWhile both Pipedrive and Salesforce offer advanced plans for larger, enterprise-sized companies with complex needs, this guide focuses on their respective range of pricing plans made for small to medium-sized sales organizations. While neither CRM provider offers a free-forever plan, both Pipedrive and Salesforce have entry-level pricing options with excellent features for a growing sales team at competitive price points.\u0026nbsp;\u003c/p\u003e\n\n\n\n\u003cp\u003ePipedrive offers five pricing plans, but the two highest-cost tiers are more suitable for larger organizations with custom needs. On all paid plans, this provider offers a considerable discount of up to 42% for an annual commitment. While Salesforce also has advanced plans for enterprise-level organizations, its Starter Suite and Pro Suite plans are affordable options for many sales teams. It’s important to note that all plans listed below are offered with monthly or annual billing, with the exception of Salesforce’s Pro Suite, which is only available with an annual commitment.\u003c/p\u003e\n\n\n\n\u003cfigure class=\"wp-block-table optimized-table-widget\"\u003e\u003ctable\u003e\u003cthead\u003e\u003ctr\u003e\u003cth\u003e\u003c/th\u003e\u003cth\u003ePipedrive\u003c/th\u003e\u003cth\u003eSalesforce Starter and Pro Suite\u003c/th\u003e\u003c/tr\u003e\u003c/thead\u003e\u003ctbody\u003e\u003ctr\u003e\u003ctd\u003eFree trial length\u003c/td\u003e\u003ctd\u003e14 days\u003c/td\u003e\u003ctd\u003e30 days\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eFree plan\u003c/td\u003e\u003ctd\u003eNo free plan\u003c/td\u003e\u003ctd\u003eNo free plan\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eEntry-level plan\u003c/td\u003e\u003ctd\u003eEssential\u003cbr\u003e$24.00 if billed monthly\u003cbr\u003e$14 if billed annually\u003c/td\u003e\u003ctd\u003e$25.00 per user, per month, billed monthly or annually\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eMid-tier plan\u003c/td\u003e\u003ctd\u003eAdvanced\u003cbr\u003e$44.00 if billed monthly\u003cbr\u003e$34 if billed annually\u003c/td\u003e\u003ctd\u003e$100 per user, per month, billed annually\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eAdvanced plan\u003c/td\u003e\u003ctd\u003eProfessional\u003cbr\u003e$64.00 if billed monthly\u003cbr\u003e$49 if billed annually\u003c/td\u003e\u003ctd\u003eN/A\u003c/td\u003e\u003c/tr\u003e\u003c/tbody\u003e\u003c/table\u003e\u003c/figure\u003e\n\n\n\n\u003ch2 class=\"wp-block-heading\" id=\"Sales-pipeline-functionality\"\u003e\u003cstrong\u003ePipedrive vs. Salesforce Starter and Pro Suite: Sales pipeline functionality\u003c/strong\u003e\u003c/h2\u003e\n\n\n\n\u003cp\u003eBoth Pipedrive and Salesforce Starter and Pro Suite plans offer robust contact management features that make it easy for users to track sales leads across the buying journey and engage them efficiently. However, companies seeking lead scoring tools should choose Pipedrive if they have the budget to add the LeadBooster add-on. Both Pipedrive’s Advanced plan and Salesforce Pro Suite include sales automation features, although Pipedrive’s plan is offered at a significantly lower cost.\u0026nbsp;\u003c/p\u003e\n\n\n\n\u003cp\u003eTeams looking for sales forecasting tools should choose Salesforce’s Starter Suite as this feature is only offered on Pipedrive’s Professional plan designed for larger teams. While it’s not exhaustive and more features may be available, the table below showcases each CRM’s most popular pipeline functionality features.\u003c/p\u003e\n\n\n\n\u003cfigure class=\"wp-block-table optimized-table-widget\"\u003e\u003ctable\u003e\u003cthead\u003e\u003ctr\u003e\u003cth\u003e\u003c/th\u003e\u003cth\u003ePipedrive\u003c/th\u003e\u003cth\u003eSalesforce Starter and Pro Suite\u003c/th\u003e\u003c/tr\u003e\u003c/thead\u003e\u003ctbody\u003e\u003ctr\u003e\u003ctd\u003eContact management\u003c/td\u003e\u003ctd\u003eContacts activity timeline on the Professional plan and above\u003c/td\u003e\u003ctd\u003eAvailable on both plans\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eDeal pipeline\u003c/td\u003e\u003ctd\u003eUp to 3,000 deals on the Essential plan and 20,000 on the Power plan\u003c/td\u003e\u003ctd\u003eAvailable on both plans, but the number of deals is not publicly available\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eLead scoring\u003c/td\u003e\u003ctd\u003eOnly via the LeadBooster add-on for $32.50-plus per company, per month\u003c/td\u003e\u003ctd\u003eNot available\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eSales automation\u003c/td\u003e\u003ctd\u003eYes, on the Advanced plan and above\u003c/td\u003e\u003ctd\u003eYes, on the Pro Suite plan\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eSales forecasting\u003c/td\u003e\u003ctd\u003eYes, on the Professional plan and above\u003c/td\u003e\u003ctd\u003eYes, on the Pro Suite plan\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eUser permissions\u003c/td\u003e\u003ctd\u003eDefault user permissions on the Essential and Advanced plans and custom permissions on the Professional plans and above\u003c/td\u003e\u003ctd\u003eYes, on both plans\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eCustom fields\u003c/td\u003e\u003ctd\u003e30-90 custom fields depending on the plan\u003c/td\u003e\u003ctd\u003eYes, robust custom fields on both Starter and Pro Suite plans\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eDocument storage\u003c/td\u003e\u003ctd\u003eUsers can attach files and documents to deals, contacts, and organizations. Storage capacity increases with each plan tier.\u003c/td\u003e\u003ctd\u003e10GB file storage\u003c/td\u003e\u003c/tr\u003e\u003c/tbody\u003e\u003c/table\u003e\u003c/figure\u003e\n\n\n\n\u003ch2 class=\"wp-block-heading\" id=\"Marketing-features\"\u003e\u003cstrong\u003ePipedrive vs. Salesforce Starter and Pro Suite: Marketing features\u003c/strong\u003e\u003c/h2\u003e\n\n\n\n\u003cp\u003ePipedrive and Salesforce both offer excellent marketing features with competitive pricing options. Teams that use email templates regularly and want email analytics should choose Salesforce Starter or Pro plans. While Pipedrive’s Advanced plan offers email scheduling on the Advanced plan, Salesforce includes send time optimization to increase open rates.\u0026nbsp;\u003c/p\u003e\n\n\n\n\u003cp\u003eCompanies that prioritize mass emailing have two options—Pipedrive’s Advanced plan or purchasing Salesforce’s Marketing Email Send Bundle for an additional cost of $10 per $1,000 emails monthly. The table below outlines valuable marketing features offered by both providers. However, it focuses on their most widely used capabilities and may not cover all available capabilities.\u003c/p\u003e\n\n\n\n\u003cfigure class=\"wp-block-table optimized-table-widget\"\u003e\u003ctable\u003e\u003cthead\u003e\u003ctr\u003e\u003cth\u003e\u003c/th\u003e\u003cth\u003ePipedrive\u003c/th\u003e\u003cth\u003eSalesforce Starter and Pro Suite\u003c/th\u003e\u003c/tr\u003e\u003c/thead\u003e\u003ctbody\u003e\u003ctr\u003e\u003ctd\u003eEmail templates\u003c/td\u003e\u003ctd\u003eYes, on the Advanced plan and above\u003c/td\u003e\u003ctd\u003eYes, on both plans\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eEmail open and click tracking\u003c/td\u003e\u003ctd\u003eYes, on the Advanced plan and above\u003c/td\u003e\u003ctd\u003eEmail campaign analytics are available on both plans\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eEmail scheduling\u003c/td\u003e\u003ctd\u003eYes, on the Advanced plan and above\u003c/td\u003e\u003ctd\u003eYes, including Einstein send time optimization\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eMass emailing\u003c/td\u003e\u003ctd\u003eYes, on the Advanced plan and above\u003c/td\u003e\u003ctd\u003eAvailable with the Marketing Email Send Bundle for an additional $10 per 1,000 emails per organization, per month\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eTwo-way email sync\u003c/td\u003e\u003ctd\u003eYes, on the Advanced plan and above\u003c/td\u003e\u003ctd\u003eYes, integration with Gmail and Outlook on both plans\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eProduct catalogs\u003c/td\u003e\u003ctd\u003eYes, on all plans\u003c/td\u003e\u003ctd\u003eYes, on both plans\u003c/td\u003e\u003c/tr\u003e\u003c/tbody\u003e\u003c/table\u003e\u003c/figure\u003e\n\n\n\n\u003ch2 class=\"wp-block-heading\" id=\"Dashboard-customization\"\u003e\u003cstrong\u003ePipedrive vs. Salesforce Starter and Pro Suite: Dashboard customization\u003c/strong\u003e\u003c/h2\u003e\n\n\n\n\u003cp\u003ePipedrive and Salesforce’s Suite plans offer comparable dashboard customization options. Both providers support customizable analytics and offer custom dashboards. However, teams that want to share their dashboards easily with third parties such as stakeholders should opt for Pipedrive. On the other hand, companies that find a forecasting mobile app to access real-time sales forecasts remotely should choose Salesforce Pro Suite. The below comparison highlights each provider’s most popular dashboard customization features and may not cover all available options.\u003c/p\u003e\n\n\n\n\u003cfigure class=\"wp-block-table optimized-table-widget\"\u003e\u003ctable\u003e\u003cthead\u003e\u003ctr\u003e\u003cth\u003e\u003c/th\u003e\u003cth\u003ePipedrive\u003c/th\u003e\u003cth\u003eSalesforce Starter and Pro Suite\u003c/th\u003e\u003c/tr\u003e\u003c/thead\u003e\u003ctbody\u003e\u003ctr\u003e\u003ctd\u003eCustomizable dashboard analytics\u003c/td\u003e\u003ctd\u003eYes, on all plans\u003c/td\u003e\u003ctd\u003eYes, on both plans\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eMultiple dashboards\u003c/td\u003e\u003ctd\u003eThe Essential and Advanced plans include one dashboard and higher-tier plans have unlimited dashboards\u003c/td\u003e\u003ctd\u003eYes, on both plans\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eDashboard notifications\u003c/td\u003e\u003ctd\u003eYes, on all plans.\u003c/td\u003e\u003ctd\u003eYes, on both plans\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eAbility to share dashboards externally\u003c/td\u003e\u003ctd\u003eYes, all plans include shareable dashboard links.\u003c/td\u003e\u003ctd\u003eNot available\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eDashboard collaboration\u003c/td\u003e\u003ctd\u003eTeams can collaborate on custom dashboards on the Power plan and above\u003c/td\u003e\u003ctd\u003eYes, on both plans\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eForecasting mobile app\u003c/td\u003e\u003ctd\u003eNot available\u003c/td\u003e\u003ctd\u003eYes, on the Starter Pro Suite\u003c/td\u003e\u003c/tr\u003e\u003c/tbody\u003e\u003c/table\u003e\u003c/figure\u003e\n\n\n\n\u003ch2 class=\"wp-block-heading\" id=\"Ease-of-use\"\u003e\u003cstrong\u003ePipedrive vs. Salesforce Starter and Pro Suite: Ease of use\u003c/strong\u003e\u003c/h2\u003e\n\n\n\n\u003cp\u003eWhile Salesforce is known for being an advanced CRM solution, the Starter and Pro Suites are made with novice CRM users in mind. However, most of the automation tools are confined to the higher-cost plans designed for larger, enterprise-size teams and are not included in this guide.\u0026nbsp;\u003c/p\u003e\n\n\n\n\u003cp\u003eThat being said, Pipedrive shines in the ease of use category for including artificial intelligence (AI) smart app recommendations on all plans, a web browser extension, and a meeting scheduler on the Advanced plan. Teams looking for those tools as well as CRM migration features should choose Pipedrive over Salesforce. While not exhaustive, the table below outlines the essential features of both providers user-friendliness and ease of use.\u003c/p\u003e\n\n\n\n\u003cfigure class=\"wp-block-table optimized-table-widget\"\u003e\u003ctable\u003e\u003cthead\u003e\u003ctr\u003e\u003cth\u003e\u003c/th\u003e\u003cth\u003ePipedrive\u003c/th\u003e\u003cth\u003eSalesforce Starter and Pro Suite\u003c/th\u003e\u003c/tr\u003e\u003c/thead\u003e\u003ctbody\u003e\u003ctr\u003e\u003ctd\u003eSSO\u003c/td\u003e\u003ctd\u003eYes, on all plans\u003c/td\u003e\u003ctd\u003eYes, on both plans\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eAI assistant\u003c/td\u003e\u003ctd\u003eAll plans include AI smart app recommendations. The Professional plans and above offer email creation, summarization, and an AI-powered sales assistant\u003c/td\u003e\u003ctd\u003eNone except for Einstein email send time optimization\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eWeb browser extension\u003c/td\u003e\u003ctd\u003eAll plans include a Chrome extension to add new deals, contacts, notes, and activities directly to the CRM\u003c/td\u003e\u003ctd\u003eNot available\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eThird-party integrations\u003c/td\u003e\u003ctd\u003eAll plans have access to an app marketplace with over 500 integrations\u003c/td\u003e\u003ctd\u003eUsers have access to Salesforce’s comprehensive AppExchange on both plans\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eMeeting scheduler\u003c/td\u003e\u003ctd\u003eYes, on the Advanced plan and above\u003c/td\u003e\u003ctd\u003eNot available\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eMobile apps\u003c/td\u003e\u003ctd\u003eYes, on all plans\u003c/td\u003e\u003ctd\u003eYes, on both plans\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eData import and export\u003c/td\u003e\u003ctd\u003eTeams can import their data from another CRM and export it to a spreadsheet on all plans\u003c/td\u003e\u003ctd\u003eData import is available on both plans\u003c/td\u003e\u003c/tr\u003e\u003c/tbody\u003e\u003c/table\u003e\u003c/figure\u003e\n\n\n\n\u003ch2 class=\"wp-block-heading\" id=\"pipedrive-glance\"\u003e\u003cstrong\u003ePipedrive at a glance\u003c/strong\u003e\u003c/h2\u003e\n\n\n\u003cdiv class=\"product-card-inline-wrapper\"\u003e\r\n\u003cdiv class=\"card-area-1\"\u003e\r\n\u003ch3 id=\"pipedrive-crm\" class=\"card-title\"\u003ePipedrive\u003c/h3\u003e\r\n\u003csection class=\"card-description\"\u003e\r\n\u003ctable\u003e\r\n\u003ctbody\u003e\r\n\u003ctr\u003e\r\n\u003ctd\u003eBase price:\u003c/td\u003e\r\n\u003ctd\u003eStarting at $24.00 per user, per month*\r\n\u003cdiv tabindex=\"0\" role=\"tooltip\" aria-label=\"Starting at $25 per user, per month*\" data-tooltip=\"*Reduced rates are available for annual contracts\"\u003e\u003c/div\u003e\u003c/td\u003e\r\n\u003c/tr\u003e\r\n\u003ctr\u003e\r\n\u003ctd\u003eFree trial length:\u003c/td\u003e\r\n\u003ctd\u003e14 days\u003c/td\u003e\r\n\u003c/tr\u003e\r\n\u003ctr\u003e\r\n\u003ctd\u003eFree plan available:\u003c/td\u003e\r\n\u003ctd\u003eNo\u003c/td\u003e\r\n\u003c/tr\u003e\r\n\u003c/tbody\u003e\r\n\u003c/table\u003e\r\n\u003c/section\u003e\u003c/div\u003e\r\n\u003cdiv class=\"card-image card-area-2\"\u003e\u003cimg decoding=\"async\" class=\"alignnone wp-image-3872321 size-medium\" src=\"https://fortune.com/img-assets/wp-content/uploads/2024/06/Recommends_Pipedrive-logo.png\" alt=\"The Pipedrive Logo.\" /\u003e\u003c/div\u003e\r\n\u003cdiv class=\"card-area-3\"\u003e\u003ca class=\"button-desktop\" href=\"https://appwiki.nl/link/brand/V94GH6FBA13zBc3AnFbd4uQSWsRj8GGd?sub1=4036014\" target=\"_blank\" rel=\"noopener noreferrer nofollow\"\u003eView Offer\r\n\u003c/a\u003e\r\n\u003cp class=\"cta-caption\"\u003eat Pipedrive\u003c/p\u003e\r\n\r\n\u003c/div\u003e\r\n\u003cdiv class=\"card-area-4\"\u003e\u003csection class=\"card-accordion three-pannels\" role=\"tablist\"\u003e\u003c!-- pannel 1 --\u003e\r\n\u003cinput id=\"control0-[ID]\" role=\"tab\" checked=\"checked\" name=\"accordion-pannel-[ID]\" type=\"radio\" aria-controls=\"content0-[ID]\" /\u003e\r\n\u003clabel tabindex=\"0\" role=\"button\" for=\"control0-[ID]\"\u003e\u003clabel tabindex=\"0\" role=\"button\" for=\"control0-[ID]\"\u003e\r\nPros and Cons\u003c/label\u003e\u003c/label\u003e\r\n\u003cdiv id=\"content0-[ID]\" class=\"card-accordion-panel\" role=\"tabpanel\" aria-labelledby=\"label0-[ID]\"\u003e\u003cstyle\u003eN/A\u003c/style\u003e\r\n\u003cdiv class=\"pros_cons\"\u003e\r\n\u003cdiv\u003e\r\n\u003ch4\u003ePros\u003c/h4\u003e\r\n\u003cul\u003e\r\n \t\u003cli\u003e400-plus CRM integrations\u003c/li\u003e\r\n \t\u003cli\u003eCustomizable pipelines on every plan\u003c/li\u003e\r\n \t\u003cli\u003eData import and export included\u003c/li\u003e\r\n \t\u003cli\u003eCustomizable reporting dashboards\u003c/li\u003e\r\n\u003c/ul\u003e\r\n\u003c/div\u003e\r\n\u003cdiv\u003e\r\n\u003ch4\u003eCons\u003c/h4\u003e\r\n\u003cul\u003e\r\n \t\u003cli\u003eNo AI tools until the Professional plan\u003c/li\u003e\r\n \t\u003cli\u003eLacks automations on the Essential plan\u003c/li\u003e\r\n \t\u003cli\u003eNo two-way email sync on the Essential plan\u003c/li\u003e\r\n \t\u003cli\u003eLacks email templates until the Advanced plan\u003c/li\u003e\r\n\u003c/ul\u003e\r\n\u003c/div\u003e\r\n\u003c/div\u003e\r\n\u003c/div\u003e\r\n\u003c!-- pannel 2 --\u003e\r\n\u003cinput id=\"control1-[ID]\" role=\"tab\" name=\"accordion-pannel-[ID]\" type=\"radio\" aria-controls=\"content1-[ID]\" /\u003e\r\n\u003clabel id=\"label1-[ID]\" tabindex=\"0\" role=\"button\" for=\"control1-[ID]\"\u003e\r\nWho is Pipedrive good for?\u003c/label\u003e\r\n\u003cdiv id=\"content1-[ID]\" class=\"card-accordion-panel\" role=\"tabpanel\" aria-labelledby=\"label1-[ID]\"\u003e\r\n\r\nPipedrive is an excellent \u003ca href=\"https://fortune.com/recommends/crm/best-crm-for-smb/\"\u003eCRM solution\u003c/a\u003e for small to medium-sized businesses (SMBs) that need basic CRM features, such as deal and contact management along with a wide range of integrations for specific use cases. It’s designed to work for many industries since the platform can be customized to meet a company’s needs.\r\n\r\nFurthermore, it’s a great choice for teams that want to use ample automations in their sales process since the Professional plan and beyond includes artificial intelligence (AI) features that include an AI-powered sales assistant and AI email tools. Teams that don’t need AI features still enjoy over 400 integrations at a lower price point to customize the software.\r\n\r\n\u003c/div\u003e\r\n\u003c!-- pannel 3 --\u003e\r\n\u003cinput id=\"control2-[ID]\" role=\"tab\" name=\"accordion-pannel-[ID]\" type=\"radio\" aria-controls=\"content2-[ID]\" /\u003e\r\n\u003clabel id=\"label2-[ID]\" tabindex=\"0\" role=\"button\" for=\"control2-[ID]\"\u003e\r\nWho shouldn’t use Pipedrive?\u003c/label\u003e\r\n\u003cdiv id=\"content2-[ID]\" class=\"card-accordion-panel\" role=\"tabpanel\" aria-labelledby=\"label2-[ID]\"\u003e\r\n\r\nWhile Pipedrive is a good choice for many teams, those needing a free-forever plan should choose a different provider, such as HubSpot CRM or Zoho CRM. It’s also not a great fit for health care-related organizations that need Health Insurance Portability and Accountability Act (HIPAA) compliance as they are not advertised as being HIPAA-compliant.\r\n\r\n\u003c/div\u003e\r\n\u003ca class=\"button-mobile\" target=\"https://appwiki.nl/link/brand/V94GH6FBA13zBc3AnFbd4uQSWsRj8GGd?sub1=4036014\" rel=\"noopener noreferrer nofollow\"\u003eView Offer\r\n\u003c/a\u003e\r\n\u003cp class=\"cta-caption\"\u003eat Pipedrive\u003c/p\u003e\r\n\r\n\u003c/section\u003e\u003c/div\u003e\r\n\u003c/div\u003e\n\n\n\u003ch3 class=\"wp-block-heading\"\u003eMore features from Pipedrive\u003c/h3\u003e\n\n\n\n\u003cp\u003eWhile this guide highlights Pipedrive\u0026#8217;s top features in each category, the CRM system also provides a wide range of additional helpful tools and add-ons, including:\u003c/p\u003e\n\n\n\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eDeal rotting notifications: \u003c/strong\u003eUsers are alerted when a prospect has been inactive in the CRM for a set period.\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003eApplication programming interface(API) access: \u003c/strong\u003eThe REST API feature enables developers to create custom functionalities at no extra cost.\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003eContact mapping: \u003c/strong\u003eThis feature provides a geographical visualization of contact locations, allowing users to filter views by state, region, or country.\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003eMultilanguage support:\u003c/strong\u003e Pipedrive\u0026#8217;s platform is available in 22 different languages.\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003eProjects add-on\u003c/strong\u003e: Teams can integrate Kanban-style boards for project planning and task management with the Power plan or higher. Teams on other plans can access this feature for an additional fee, starting at $6.70 per organization, billed annually.\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003eSmart Doc add-on:\u003c/strong\u003e Professional tier users and above can create sales documents and manage client e-signatures. Essential and Advanced plan users can add this functionality for $32.50 per month per organization, billed annually.\u003c/li\u003e\n\u003c/ul\u003e\n\n\n\n\u003ch2 class=\"wp-block-heading\" id=\"salesforce-glance\"\u003e\u003cstrong\u003eSalesforce Starter Suite at a glance\u003c/strong\u003e\u003c/h2\u003e\n\n\n\u003cdiv class=\"product-card-inline-wrapper\"\u003e\r\n\u003cdiv class=\"card-area-1\"\u003e\r\n\u003ch3 id=\"salesforce-starter-suite\" class=\"card-title\"\u003eSalesforce Starter Suite\u003c/h3\u003e\r\n\u003csection class=\"card-description\"\u003e\r\n\u003ctable\u003e\r\n\u003ctbody\u003e\r\n\u003ctr\u003e\r\n\u003ctd\u003eBase price:\u003c/td\u003e\r\n\u003ctd\u003eStarting at $25.00 per user, per month*\r\n\u003cdiv tabindex=\"0\" role=\"tooltip\" aria-label=\"Starting at $25 per user, per month*\" data-tooltip=\"*Can be billed monthly or annually\"\u003e\u003c/div\u003e\u003c/td\u003e\r\n\u003c/tr\u003e\r\n\u003ctr\u003e\r\n\u003ctd\u003eFree trial length:\u003c/td\u003e\r\n\u003ctd\u003e30 days\u003c/td\u003e\r\n\u003c/tr\u003e\r\n\u003ctr\u003e\r\n\u003ctd\u003eFree plan available:\u003c/td\u003e\r\n\u003ctd\u003eNo\u003c/td\u003e\r\n\u003c/tr\u003e\r\n\u003c/tbody\u003e\r\n\u003c/table\u003e\r\n\u003c/section\u003e\u003c/div\u003e\r\n\u003cdiv class=\"card-image card-area-2\"\u003e\u003cimg decoding=\"async\" class=\"alignnone wp-image-3872321 size-medium\" src=\"https://fortune.com/img-assets/wp-content/uploads/2024/06/Recommends_Salesforce-logo.jpg\" alt=\"The Salesforce Logo.\" /\u003e\u003c/div\u003e\r\n\r\n\u003cdiv class=\"card-area-3\"\u003e\u003ca class=\"button-desktop\" href=\"https://appwiki.nl/link/brand/QRaPITt9N5rDMxbT3SM3wk03yrVKETaT?sub1=4036014\" target=\"_blank\" rel=\"noopener noreferrer nofollow\"\u003eView Offer\r\n\u003c/a\u003e\r\n\u003cp class=\"cta-caption\"\u003eat Salesforce\u003c/p\u003e\r\n\r\n\u003c/div\u003e\r\n\r\n\u003cdiv class=\"card-area-4\"\u003e\u003csection class=\"card-accordion three-pannels\" role=\"tablist\"\u003e\u003c!-- pannel 1 --\u003e\r\n\u003cinput id=\"control0-[ID]\" role=\"tab\" checked=\"checked\" name=\"accordion-pannel-[ID]\" type=\"radio\" aria-controls=\"content0-[ID]\" /\u003e\r\n\u003clabel tabindex=\"0\" role=\"button\" for=\"control0-[ID]\"\u003e\u003clabel tabindex=\"0\" role=\"button\" for=\"control0-[ID]\"\u003e\r\nPros and Cons\u003c/label\u003e\u003c/label\u003e\r\n\u003cdiv id=\"content0-[ID]\" class=\"card-accordion-panel\" role=\"tabpanel\" aria-labelledby=\"label0-[ID]\"\u003e\u003cstyle\u003eN/A\u003c/style\u003e\r\n\u003cdiv class=\"pros_cons\"\u003e\r\n\u003cdiv\u003e\r\n\u003ch4\u003ePros\u003c/h4\u003e\r\n\u003cul\u003e\r\n \t\u003cli\u003eAccount, contact, lead, and opportunity management\u003c/li\u003e\r\n \t\u003cli\u003eLead assignment and routing\u003c/li\u003e\r\n \t\u003cli\u003eWeb-to-lead capture\u003c/li\u003e\r\n \t\u003cli\u003eCustomizable email templates\u003c/li\u003e\r\n\u003c/ul\u003e\r\n\u003c/div\u003e\r\n\u003cdiv\u003e\r\n\u003ch4\u003eCons\u003c/h4\u003e\r\n\u003cul\u003e\r\n \t\u003cli\u003eLacks AI tools\u003c/li\u003e\r\n \t\u003cli\u003eNo advanced reporting or forecasting features\u003c/li\u003e\r\n \t\u003cli\u003eLacks sales territory features\u003c/li\u003e\r\n \t\u003cli\u003eNo built-in quote or contract tools\u003c/li\u003e\r\n \t\u003cli\u003eLimited collaboration features\u003c/li\u003e\r\n\u003c/ul\u003e\r\n\u003c/div\u003e\r\n\u003c/div\u003e\r\n\u003c/div\u003e\r\n\u003c!-- pannel 2 --\u003e\r\n\u003cinput id=\"control1-[ID]\" role=\"tab\" name=\"accordion-pannel-[ID]\" type=\"radio\" aria-controls=\"content1-[ID]\" /\u003e\r\n\u003clabel id=\"label1-[ID]\" tabindex=\"0\" role=\"button\" for=\"control1-[ID]\"\u003e\r\nWho is Salesforce Starter Suite good for?\u003c/label\u003e\r\n\u003cdiv id=\"content1-[ID]\" class=\"card-accordion-panel\" role=\"tabpanel\" aria-labelledby=\"label1-[ID]\"\u003e\r\n\r\nSalesforce Starter Suite is an ideal CRM solution for sales teams that need basic CRM features, such as account, lead, and contact management. Businesses that want mass emailing features, email templates, and robust report tools find it’s a good option. It’s also great for companies that want to put some CRM functions, such as lead assignment and routing on autopilot with simple automation rules.\r\n\r\n\u003c/div\u003e\r\n\u003c!-- pannel 3 --\u003e\r\n\u003cinput id=\"control2-[ID]\" role=\"tab\" name=\"accordion-pannel-[ID]\" type=\"radio\" aria-controls=\"content2-[ID]\" /\u003e\r\n\u003clabel id=\"label2-[ID]\" tabindex=\"0\" role=\"button\" for=\"control2-[ID]\"\u003e\r\nWho shouldn’t use Salesforce Starter Suite?\u003c/label\u003e\r\n\u003cdiv id=\"content2-[ID]\" class=\"card-accordion-panel\" role=\"tabpanel\" aria-labelledby=\"label2-[ID]\"\u003e\r\n\r\nCompanies looking for robust built-in artificial intelligence (AI) features, such as email insights and lead and opportunity scoring should choose another \u003ca href=\"https://fortune.com/recommends/crm/best-crm-for-smb/\"\u003eCRM provider\u003c/a\u003e as the Starter Suite doesn’t offer them. Teams that need comprehensive sales forecasting features would need to upgrade to Salesforce’s higher-cost plans as the only forecasting features the Starter Suite offers are customizable reports and dashboards.\r\n\r\nFurthermore, companies that want advanced team collaboration tools should consider another CRM provider. While Salesforce Starter Suite offers file sharing, users must upgrade to another tier to access collaboration tools, such as Slack integration.\r\n\r\n\u003c/div\u003e\r\n\r\n\u003ca class=\"button-mobile\" href=\"https://appwiki.nl/link/brand/QRaPITt9N5rDMxbT3SM3wk03yrVKETaT?sub1=4036014\" target=\"_blank\" rel=\"noopener noreferrer nofollow\"\u003eView Offer\r\n\u003c/a\u003e\r\n\u003cp class=\"cta-caption\"\u003eat Salesforce\u003c/p\u003e\r\n\r\n\u003c/section\u003e\u003c/div\u003e\r\n\u003c/div\u003e\n\n\n\u003ch3 class=\"wp-block-heading\"\u003eMore features from Salesforce Starter and Pro Suite:\u003c/h3\u003e\n\n\n\n\u003cp\u003eWhile this guide focuses on the most common CRM features and capabilities of Salesforce Starter and Pro Suite, this provider offers other valuable features, such as:\u003c/p\u003e\n\n\n\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eLead assignment and routing:\u003c/strong\u003e Users can route specific leads to certain representatives to maximize the chances of closing each deal.\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003eWeb-to-lead capture:\u003c/strong\u003e Teams can generate leads and import them to the CRM based on website visitors.\u0026nbsp;\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003ePrice quotes\u003c/strong\u003e: Users can create pricing quotes within the CRM and send them to prospects with the Pro Suite plan.\u0026nbsp;\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003eCase management:\u003c/strong\u003e Team members can route inquiries to the right sales rep to answer questions efficiently.\u003c/li\u003e\n\u003c/ul\u003e\n\n\n\n\u003ch2 class=\"wp-block-heading\" id=\"should-you-choose-Pipedrive-or-Salesforce\"\u003e\u003cstrong\u003eSo, should you choose Pipedrive or Salesforce Starter and Pro Suite?\u003c/strong\u003e\u003c/h2\u003e\n\n\n\n\u003cp\u003ePipedrive and Salesforce Starter and Pro Suite offer powerful CRM plans to streamline the sales process, collaborate with team members, close sales opportunities, and foster customer retention.\u003c/p\u003e\n\n\n\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eChoose Pipedrive if: \u003c/strong\u003eYour team needs incredibly user-friendly CRM software with robust sales automation features and a visual sales pipeline.\u0026nbsp;\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003eChoose Salesforce Starter Suite if: \u003c/strong\u003eYour business wants a simple CRM platform with excellent customer support, pipeline customization options, and comprehensive email analytics.\u0026nbsp;\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003eGo with an alternative if: \u003c/strong\u003eYou need a free-forever plan for a limited number of users, such as the basic plans Freshsales and HubSpot offer. If your team needs more advanced features than the Starter and Pro Suite plans include, consider popular \u003ca href=\"https://fortune.com/recommends/crm/salesforce-alternatives/\"\u003eSalesforce alternatives\u003c/a\u003e. If your company needs features Pipedrive doesn’t offer, check out our guide to the best \u003ca href=\"https://fortune.com/recommends/crm/pipedrive-alternatives/\"\u003ePipedrive alternatives\u003c/a\u003e.\u0026nbsp;\u003c/li\u003e\n\u003c/ul\u003e\n\n\n\n\u003ch2 class=\"wp-block-heading\" id=\"FAQ\"\u003e\u003cstrong\u003eFrequently asked questions\u003c/strong\u003e\u003c/h2\u003e\n\n\n\n\u003cdetails class=\"wp-block-details is-layout-flow wp-block-details-is-layout-flow\"\u003e\u003csummary\u003eWhich is better, Pipedrive or Salesforce Starter and Pro Suite?\u003c/summary\u003e\n\u003cp\u003eWhile neither provider is deemed better than the other, Pipedrive offers more sales workflow automation tools than Salesforce’s Starter and Pro Suite plans. Salesforce’s Starter plans are built for true CRM beginners. While Pipedrive is user-friendly, the higher-tier plans with more advanced features are designed for users with some CRM experience.\u003c/p\u003e\n\u003c/details\u003e\n\n\n\n\u003cdetails class=\"wp-block-details is-layout-flow wp-block-details-is-layout-flow\"\u003e\u003csummary\u003eWhich software is more convenient, Pipedrive or Salesforce Starter and Pro Suite?\u003c/summary\u003e\n\u003cp\u003eBoth Pipedrive and Salesforce offer convenient pricing options and a user-friendly platform. However, Pipedrive includes monthly and annual billing options for every plan while Sales only offers annual billing on the Salesforce Starter Suite plan.\u003c/p\u003e\n\u003c/details\u003e\n\n\n\n\u003cdetails class=\"wp-block-details is-layout-flow wp-block-details-is-layout-flow\"\u003e\u003csummary\u003eWhat is the best CRM for small businesses?\u003c/summary\u003e\n\u003cp\u003eThe small business CRM industry is highly competitive, with top contenders, such as Freshsales, HubSpot, Zoho CRM, and Bitrix24, providing outstanding features and affordable plans many small businesses find valuable. As the market grows, options such as Pipedrive, monday.com, Apptivo, and Zendesk Sell are gaining popularity due to their competitive pricing and effective tools for driving sales revenue.\u003c/p\u003e\n\u003c/details\u003e\n\n\n\r\n\u003cdiv class=\"wp-block-group pro-tip-box-widget\"\u003e\u003cdiv class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"\u003e\r\n\u003ch3 class=\"wp-block-heading pro-tip-box-heading\"\u003eRead more small business guides\u003c/h3\u003e\r\n\r\n\r\n\r\n\u003cul\u003e\r\n\u003cli style=\"list-style-type: none;\"\u003e\r\n\u003cul\u003e\r\n\u003cli\u003eNot sure which provider fits the bill? We’ve rounded up the overall \u003ca href=\"https://fortune.com/recommends/crm/best-crm-for-smb/\"\u003ebest CRM software\u003c/a\u003efor small businesses.\u003c/li\u003e\r\n\u003cli\u003eLooking for a less expensive option? There are plenty of \u003ca href=\"https://fortune.com/recommends/crm/best-cheap-crm/\"\u003echeap CRM\u003c/a\u003e platforms that offer decent bang for your buck.\u003c/li\u003e\r\n\u003cli\u003eIf you’re not ready to commit to a paid plan yet, many companies offer a \u003ca href=\"https://fortune.com/recommends/crm/best-free-crm/\"\u003efree CRM\u003c/a\u003e plan with limited features.\u003c/li\u003e\r\n\u003cli\u003eA CRM system is a great first step for building relationships with customers, but you also need to be able to call them—and they need to reach you! Check out the \u003ca href=\"https://fortune.com/recommends/voip/cheap-voip-services/\"\u003ebest cheap VoIP services\u003c/a\u003ethat make communication a breeze.\u003c/li\u003e\r\n\u003cli\u003eMake sure your business website can handle all the information you need to present to your audience. Check out our list of the \u003ca href=\"https://fortune.com/recommends/web-hosting/best-web-hosting-services/\"\u003ebest web hosting providers\u003c/a\u003e.\u003c/li\u003e\r\n\u003c/ul\u003e\r\n\u003c/li\u003e\r\n\u003c/ul\u003e\r\n\u003c/div\u003e\u003c/div\u003e\u003c/div\u003e","databaseId":4036014,"dateGmt":"2024-10-28T10:00:00","dek":"","description":"Explore how to choose between Pipedrive vs. Salesforce with our CRM comparison","faq":[{"answer":"While neither provider is deemed better than the other, Pipedrive offers more sales workflow automation tools than Salesforce’s Starter and Pro Suite plans. Salesforce’s Starter plans are built for true CRM beginners. While Pipedrive is user-friendly, the higher-tier plans with more advanced features are designed for users with some CRM experience.","question":"Which is better, Pipedrive or Salesforce Starter and Pro Suite?","__typename":"FaqField"},{"answer":"Both Pipedrive and Salesforce offer convenient pricing options and a user-friendly platform. However, Pipedrive includes monthly and annual billing options for every plan while Sales only offers annual billing on the Salesforce Starter Suite plan.","question":"Which software is more convenient, Pipedrive or Salesforce Starter and Pro Suite?","__typename":"FaqField"},{"answer":"The small business CRM industry is highly competitive, with top contenders, such as Freshsales, HubSpot, Zoho CRM, and Bitrix24, providing outstanding features and affordable plans many small businesses find valuable. As the market grows, options such as Pipedrive, monday.com, Apptivo, and Zendesk Sell are gaining popularity due to their competitive pricing and effective tools for driving sales revenue.","question":"What is the best CRM for small businesses?","__typename":"FaqField"}],"featuredMediaType":"image","floatingNavContent":"\u003cul\u003e\n\u003cli\u003e\u003ca href=\"#Plans-and-pricing\"\u003ePlans and pricing\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#Sales-pipeline-functionality\"\u003eSales pipeline functionality\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#Marketing-features\"\u003eMarketing features\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#Dashboard-customization\"\u003eDashboard customization\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#Ease-of-use\"\u003eEase of use\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#pipedrive-glance\"\u003ePipedrive at a glance\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#salesforce-glance\"\u003eSalesforce Starter Suite at a glance\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#should-you-choose-Pipedrive-or-Salesforce\"\u003eWhich should you choose?\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#FAQ\"\u003eFrequently asked questions\u003c/a\u003e\u003c/li\u003e\n\u003c/ul\u003e\n","floatingNavTitle":"On this page","footnotes":null,"id":"cG9zdDo0MDM2MDE0","image":"https://fortune.com/img-assets/wp-content/uploads/2024/09/Recommends_Pipedrive-vs-Salesforce.jpg?resize=1200,600","imageCaption":"","imageCredit":"Illustration by Fortune; original logos from Pipedrive and Salesforce","keywords":"","link":"https://fortune.com/recommends/crm/pipedrive-vs-salesforce/","metaTitle":"Pipedrive vs. Salesforce: Which CRM is best for your sales team?","modifiedGmt":"2024-11-13T16:50:51","pageType":"evergreen","platformCD":"recommends","postId":4036014,"postSettings":{"postSettingsDek":null,"enableSubscriptionPlea":true,"subscriptionPleaDesign":"with-bottom-border","subscriptionPleaPosition":null,"subscriptionPleaTextLined":"Follow Fortune Recommends on \u003ca href=\"https://www.linkedin.com/showcase/fortunerecommends/\" target=\"_blank\" rel=\"noopener\"\u003eLinkedIn,\u003c/a\u003e \u003ca href=\"https://twitter.com/fortunerecs\" target=\"_blank\" rel=\"noopener\"\u003eX\u003c/a\u003e, and \u003ca href=\"https://www.tiktok.com/@fortunerecs\"\u003eTikTok\u003c/a\u003e.","bylineCommentary":null,"mediaItem":{"altText":"The Pipedrive logo and the Salesforce logo.","caption":"","mediaItemUrl":"https://fortune.com/img-assets/wp-content/uploads/2024/09/Recommends_Pipedrive-vs-Salesforce.jpg"},"__typename":"Settings"},"premiumCategory":{"name":"F-Search","premiumCategoryId":447850669,"link":"https://fortune.com/?taxonomy=premium_categories\u0026term=f-search-free","__typename":"BrandedArticlePremiumCategoryFieldsFields"},"primaryPostTag":{"name":"Comparison","primaryTagId":447854065,"link":"https://fortune.com/tag/comparison/","uri":"/tag/comparison/","__typename":"BrandedArticlePrimaryPostTagIdFieldsFields"},"primarySection":{"name":"CRM","primarySectionId":447864433,"link":"https://fortune.com/recommends/crm/","uri":"/recommends/crm/","__typename":"BrandedArticlePrimarySectionIdFieldsFields"},"primaryTopic":{"name":"","primaryTopicId":-1},"relatedVideoId":"","relatedVideoType":"no_video","reviewedBy":{"funFactHeader":"","funFactValue":"","image":"https://fortune.com/img-assets/wp-content/uploads/2023/11/Cassie-Bottorff-headshot-1-e1705091566751.png?w=150","name":"Cassie Bottorff","role":"Editor, Business \u0026 Banking","shortIntro":"\u003cp\u003e\u003cspan style=\"font-weight: 400\"\u003eCassie is the business and banking editor at Fortune Recommends. 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