Are You Listening To Your Website Visitors?

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c10.38-3.78,15.73-15.25,11.95-25.63l-96.49-265.09c13.02-17.81,47.85-60.78,90.66-76.36c44.93-16.35,97.13-1.6,152.4,14.02 c41.35,11.69,83.61,23.63,125.92,23.63c21.53,0,43.07-3.1,64.49-10.89c105.56-38.42,140.56-131.09,142-135.02 c1.62-4.43,1.63-9.29,0.01-13.72L635.06,13.19C632.18,5.3,624.7,0.01,616.3,0c-0.01,0-0.01,0-0.02,0c-8.39,0-15.88,5.21-18.77,13.09 c-0.08,0.2-7.71,20.32-26.24,44.06c-24.41,31.28-55.33,53.89-91.9,67.19c-51.4,18.71-106.99,2.99-165.85-13.64 c-58.94-16.66-119.89-33.89-176.96-13.12c-39.69,14.45-72.5,45.99-93.02,69.87l-4.73-13.01c-3.78-10.38-15.25-15.73-25.63-11.95 c-10.38,3.78-15.73,15.25-11.95,25.63L257.01,870.92z M150.24,135.17c44.93-16.35,97.13-1.6,152.4,14.02 c41.35,11.69,83.61,23.63,125.92,23.63c21.53,0,43.07-3.1,64.49-10.89c61.09-22.24,98.55-62.64,119.55-93.5l120.7,331.63 c-9.05,19.32-41.83,78.13-115.39,104.91c-51.4,18.71-106.99,2.99-165.85-13.64c-58.94-16.66-119.89-33.89-176.96-13.12 c-39.69,14.45-72.5,45.99-93.02,69.87L59.58,211.55C72.67,193.73,107.63,150.68,150.24,135.17z"/> </svg> branded hotels</a></li> <li><a href="https://www.tambourine.com/audience#hmc" aria-label="Hotel Management Groups excerpt"><?xml version="1.0" encoding="utf-8"?>  <svg version="1.1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" x="0px" y="0px" viewBox="0 0 48 45" style="enable-background:new 0 0 48 45;" xml:space="preserve"> <style type="text/css"> .st0{fill:#FFFFFF;} </style> <path class="st0" d="M35.46,11c2.44,0,4.42-1.98,4.42-4.42V5.42c0-2.44-1.98-4.42-4.42-4.42c-2.43,0-4.42,1.98-4.42,4.42v1.17 C31.04,9.02,33.02,11,35.46,11z M33.04,5.42c0-1.33,1.08-2.42,2.42-2.42c1.33,0,2.42,1.08,2.42,2.42v1.17 c0,1.33-1.08,2.42-2.42,2.42c-1.33,0-2.42-1.08-2.42-2.42V5.42z M24,10c2.44,0,4.42-1.98,4.42-4.42V4.42C28.42,1.98,26.44,0,24,0 s-4.42,1.98-4.42,4.42v1.17C19.58,8.02,21.56,10,24,10z M21.58,4.42C21.58,3.08,22.67,2,24,2s2.42,1.08,2.42,2.42v1.17 C26.42,6.92,25.33,8,24,8s-2.42-1.08-2.42-2.42V4.42z M12.46,11c2.44,0,4.42-1.98,4.42-4.42V5.42c0-2.44-1.98-4.42-4.42-4.42 c-2.43,0-4.42,1.98-4.42,4.42v1.17C8.04,9.02,10.02,11,12.46,11z M10.04,5.42c0-1.33,1.08-2.42,2.42-2.42 c1.33,0,2.42,1.08,2.42,2.42v1.17c0,1.33-1.08,2.42-2.42,2.42c-1.33,0-2.42-1.08-2.42-2.42V5.42z M26.36,11h-4.73 C16.55,11,13,14.31,13,19.06v11.46c0,1.92,1.51,3.49,3.37,3.49H17v11h2V18h-2v14h-0.63C15.61,32,15,31.33,15,30.51V19.06 c0-4.19,3.33-6.06,6.63-6.06h4.73c3.3,0,6.64,1.88,6.64,6.06v11.46c0,0.82-0.61,1.48-1.36,1.48H31V18h-2v27h2V34h0.64 c1.85,0,3.36-1.56,3.36-3.48V19.06C35,14.32,31.45,11,26.36,11z M39.37,12H35v2h4.37c3.3,0,6.63,1.87,6.63,6.06v11.46 c0,0.82-0.61,1.49-1.37,1.49H44V19h-2v26h2V35h0.63c1.86,0,3.37-1.56,3.37-3.49V20.06C48,15.31,44.45,12,39.37,12z M23,45h2V33h-2 V45z M8.63,14H13v-2H8.63C3.55,12,0,15.31,0,20.06v11.46C0,33.44,1.51,35,3.37,35H4v10h2V19H4v14H3.37C2.61,33,2,32.33,2,31.51 V20.06C2,15.87,5.33,14,8.63,14z"/> </svg> hotel management companies</a></li> <li><a href="https://www.tambourine.com/audience#chains" aria-label="Chains and Collections excerpt"><?xml version="1.0" encoding="utf-8"?>  <svg version="1.1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" x="0px" y="0px" viewBox="0 0 68.65 68.64" style="enable-background:new 0 0 68.65 68.64;" xml:space="preserve"> <style type="text/css"> .st0{fill:#FFFFFF;} </style> <path class="st0" d="M51.26,27.22c-0.27,0.27-0.57,0.52-0.88,0.74c-0.11,0.12-0.21,0.25-0.33,0.36l-4.42,4.42 c0.18,0.01,0.36,0.03,0.54,0.03c2.84,0,5.51-1.1,7.51-3.11l4.36-4.36c4.12-4.12,4.17-10.77,0.11-14.82c-1.93-1.93-4.53-3-7.31-3 c-2.84,0-5.51,1.1-7.52,3.11l-4.36,4.36c-2.22,2.22-3.25,5.18-3.1,8.06l4.43-4.43c0.12-0.12,0.25-0.23,0.38-0.34 c0.22-0.3,0.46-0.59,0.73-0.87l4.36-4.36c1.36-1.36,3.16-2.1,5.08-2.1c1.86,0,3.59,0.71,4.87,1.99c2.71,2.71,2.66,7.18-0.11,9.95 L51.26,27.22z M36.24,42.14c0.38,1.32,0.58,2.71,0.57,4.13c-0.02,3.88-1.55,7.53-4.29,10.27l-4.36,4.36 c-2.77,2.77-6.45,4.29-10.36,4.29c-3.85,0-7.46-1.48-10.16-4.18C2,55.39,2.05,46.18,7.74,40.49l4.36-4.36 c2.77-2.77,6.45-4.29,10.37-4.29c1.39,0,2.74,0.2,4.03,0.57l2.71-2.71c-2.11-0.85-4.38-1.3-6.73-1.3c-4.84,0-9.38,1.88-12.8,5.3 l-4.36,4.36c-7.03,7.03-7.08,18.42-0.11,25.39c3.35,3.35,7.82,5.19,12.59,5.19c4.84,0,9.38-1.88,12.8-5.3l4.36-4.36 c3.39-3.39,5.27-7.89,5.3-12.68c0.02-2.4-0.43-4.72-1.3-6.86L36.24,42.14z M22.66,41c0,1.33,0.52,2.58,1.46,3.51 c0.94,0.94,2.19,1.46,3.52,1.46c1.33,0,2.58-0.52,3.51-1.46l13.38-13.38c0.94-0.94,1.46-2.19,1.46-3.51c0-1.33-0.52-2.58-1.45-3.51 c-0.94-0.94-2.19-1.46-3.52-1.46c-1.33,0-2.58,0.52-3.51,1.46L24.12,37.49C23.18,38.43,22.66,39.68,22.66,41z M26.55,39.92 l13.38-13.38c0.29-0.29,0.67-0.45,1.08-0.45c0.41,0,0.79,0.16,1.08,0.45c0.29,0.29,0.45,0.67,0.45,1.08c0,0.41-0.16,0.79-0.45,1.08 L28.71,42.09c-0.58,0.58-1.58,0.58-2.16,0c-0.29-0.29-0.45-0.67-0.45-1.08C26.11,40.6,26.27,40.21,26.55,39.92z M17.39,41.41 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collections</a></li> <li><a href="https://www.tambourine.com/audience#destinations" aria-label="destinations excerpt"><?xml version="1.0" encoding="utf-8"?>  <svg version="1.1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" x="0px" y="0px" viewBox="0 0 52.09 50.05" style="enable-background:new 0 0 52.09 50.05;" xml:space="preserve"> <style type="text/css"> .st0{fill:#FFFFFF;} </style> <path class="st0" d="M51.3,6c-2.71-1.92-6.1-2.53-9.3-1.67c-2.29,0.61-4.28,1.94-5.74,3.74c-0.51-1.8-1.46-3.46-2.81-4.82 c-2.34-2.34-5.59-3.51-8.89-3.2c-0.73,0.07-1.33,0.53-1.57,1.22c-0.24,0.68-0.08,1.42,0.43,1.93l4.99,4.99 C27.76,8.07,27.11,8,26.45,8c-3.31,0-6.43,1.47-8.55,4.02c-0.46,0.56-0.56,1.32-0.25,1.97c0.31,0.65,0.94,1.06,1.67,1.06h10.35 c-2.98,3.05-8.33,10.1-9.34,22.07c-5.75,1.09-10.91,4.17-14.68,8.82c-0.65-0.38-1.3-0.65-1.93-0.65C1.67,45.28,0,46.95,0,49 c0,0.55,0.55,1,1.1,1s1-0.45,1-1c0-0.89,0.73-1.62,1.62-1.62c0.41,0,1.41,0.69,2.07,1.15c1.08,0.75,2.2,1.52,3.26,1.52 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M34.68,11.63l-9.61-9.61c2.6-0.15,5.12,0.8,6.97,2.65c1.63,1.63,2.57,3.8,2.65,6.08 C34.61,11.04,34.61,11.34,34.68,11.63z M34.93,28.34v-12.6l0-1c1.94,1.73,3.05,4.19,3.05,6.8C37.99,24.15,36.88,26.61,34.93,28.34z M43.32,15.95c1.85,1.85,2.8,4.37,2.65,6.97l-9.62-9.62C38.94,13.16,41.47,14.11,43.32,15.95z M36.74,10.97 c1.17-2.33,3.26-4.03,5.78-4.71c0.78-0.21,1.57-0.31,2.36-0.31c1.76,0,3.5,0.51,5,1.5L36.74,10.97z"/> </svg> destinations</a></li> </ul> </nav> </div> <header id="it-header" class="it-header animate-fade"> <div class="wrapper"> <a href="https://www.tambourine.com/blog" class="logo"> <img src="https://www.tambourine.com/assets/svg/tambo-guy-green.svg" alt="Tambo Logo"> </a> <nav class="sub-menu" role="navigation" aria-label="Section Navigation"><ul><li class='sn-1'> <a href='/instrumental-tactics/guest-editors' class=' '>Guest Editors</a> </li><li class='sn-2'> <a href='/instrumental-tactics/flash-report' class=' '>Flash Report</a> </li><li class='sn-3'> <a href='/instrumental-tactics/by-design' class=' '>By Design</a> </li></ul></nav> <div class="search-bar js-search-bar" id="searchBar">  <a href="#footerForm" id="ctaFooter" class="subscribe-btn"><span>subscribe</span></a> </div> </div> </header> <main id="content" class="animate-fade it-content" role="main"> <div class="fr-progress-bar"> <div class="container"><div class="bar" id="progress-bar"></div></div> </div> <section class="it-top-content flash detail"> <div class="uvp"> <div class="container"> <div class="title"><em>flash</em></div> </div> </div> <figure> <img src="https://symphony.cdn.tambourine.com/tambourine-2020/media/istock-1182641010-1-6619a13acd4a8.jpg" alt="are you listening to your website visitors"> <div class="title-second">Report</div> </figure> <div class="fr-detail share-block"> <div class="date"> April 19, 2024 </div> <div class="time"> Quick Read: 2 min </div> </div> </section> <section class="fr-article"> <article> <h1>Are you listening to your website visitors? </h1> <div class="fr-article__author">by: Team Tambourine</div> <div class="fr-article__body"> <p><b>Today, we’re talking about… </b><br><span style="font-weight: 400;" mce-data-marked="1">Listening to your website visitors. </span></p> <p><b>When a guest complains to the front desk agent in your hotel lobby,</b><br><span style="font-weight: 400;" mce-data-marked="1">they have someone who can listen and take note of the feedback. But when a future guest is annoyed by something on your hotel website, who do they turn to? </span></p> <p><b>Website visitors show emotion, too. </b><br><span style="font-weight: 400;" mce-data-marked="1">A website visitor can’t verbally tell you that they didn’t find what they were looking for on your hotel website. They can’t tell you that the website experience was confusing or that they were frustrated when they clicked on a button, but nothing happened. But there are behavioral signals that let you know what a visitor is thinking or feeling. </span></p> <p><b>Tapping into those behavioral signals...</b><span style="font-weight: 400;" mce-data-marked="1"> </span><br><span style="font-weight: 400;" mce-data-marked="1">with tools like Microsoft Clarity and others lets us listen to our customers by observing their behaviors so that we can make improvements to their experience. </span></p> <p><b>For example, how far is a customer scrolling? </b><br><span style="font-weight: 400;" mce-data-marked="1">You’d be surprised how few website visitors scroll below the header image. The drop-off is steep, a cliff, in fact. Sometimes as much as 60-70%. If they never scrolled, that means they never saw that important message or that special offer you’ve buried halfway down the page. </span></p> <p><span style="font-weight: 400;" mce-data-marked="1">What is that behavior telling us about our customer? Maybe we need to rethink how we’re prioritizing the flow of content. </span></p> <p><b>Where and what are they clicking? </b><br><span style="font-weight: 400;" mce-data-marked="1">As marketers, we want visitors to take a certain path. And yet sometimes, that path is unclear to visitors. But how do we know? We watch heat maps of where customers click the most. </span></p> <p><span style="font-weight: 400;" mce-data-marked="1"><span style="font-weight: 400;">For example, we can see that when visitors arrive at a website, the first thing they do is click out of all pop-ups. They’re just trying to clear out the noise and reach the actual website.</span></span></p> <p><span style="font-weight: 400;" mce-data-marked="1">You’d also be surprised at how many visitors click on things that don’t take them anywhere. Is it the customer’s fault that a design element looked like a button? Not at all. </span></p> <p><b>Listen to your website visitors.</b><br><span style="font-weight: 400;" mce-data-marked="1">Observing website visitor behaviors is a great way to improve conversion rates and rethink how we’re prioritizing the flow of content. </span></p> </div> <section class="flash-back"> <h3>Flash Back !</h3> <div class="wrap"> <p><span style="font-weight: 400;">When was the last time you listened to your website visitors?</span></p> </div> </section> <section class="fr-tambo-footer"> <h3>About Tambourine</h3> <p><span>Tambourine continues to shake up the hospitality industry with custom-integrated </span><a href="http://tambourine.com/" aria-label="marketing solutions for hotels about Are you tracking in-store restaurant visits on Google? " target="_blank" class=""><span>marketing solutions for hotels</span></a><span>, resorts, and destinations worldwide. The company’s emergence as the market leader for both branded and independent hotels is a testament to its core values: putting customer service center stage, setting the standards for hotel website design, and making performance digital marketing easier and more profitable for its valued partners.</span></p> </section> </article> </section> <section class="it-footer animate-fade" id="footerForm"> <div class="container"> <div class="it-footer__top"> <h2>Instrumental tactics</h2> <div class="it-footer__logos"> <p>join the growing list of hoteliers who rely on instrumental tactics.</p> <img src="https://www.tambourine.com/assets/images/instrumental-logos.png" alt="Tactics Logos"> </div> </div> <div class="it-footer__form"> <section id="instrumentaltactics-form" class="form-module-wrapper null"><p id='errMsg-1582' class='form-module__confirmation' style='display:none'>Thank you for subscribing!</p><form id="form_id-1582" action="" method="POST" class="form-module" ><input type='hidden' name='form_name' id='form_name_1582' value='Instrumental Tactics' /><input type='hidden' name='form_id' value='1582' id='form_id_1582' /><input type="hidden" value="custom_form_process" name="operation" /><input type="hidden" value="Instrumental Tactics" name="subject" id="subject_1582" /><input type="hidden" value="" name="sendto" id="sendto_1582" /><input type="hidden" value="null" name="format_date" id="format_date_1582" /><input type='hidden' name='tr4p' /><input type="hidden" name="_token" value=""><input type='hidden' id='id_0_1582' name='_alternate_email_service' value='ems_instrumental' /><div class='form-module__field input col-4 field_1582_1 '><label for='id_1_1582' class=''>First Name *</label><input id='id_1_1582' name='first_name' type='text' value='' class='required' ></div><div class='form-module__field input col-4 field_1582_2 '><label for='id_2_1582' class=''>Last Name *</label><input id='id_2_1582' name='last_name' type='text' value='' class='required' ></div><div class='form-module__field email col-4 field_1582_3 '><label for='id_3_1582' class=''>Email ( Company email only ) *</label><input id='id_3_1582' name='email_address' type='email' value='' class='required' ></div><div class='form-module__field input col-4 field_1582_4 '><label for='id_4_1582' class=''>Company Name *</label><input id='id_4_1582' name='company_name' type='text' value='' class='required' ></div><p id='id_5_1582' class=' ' ><a href="/privacy-policy">Privacy Policy</a>: We will never sell your email address to any 3rd Party or send you nasty spam. <strong>Promise.</strong></p><div role="region" aria-label="GDPR Policy" class="gdpr-wrap " aria-labelledby="form_id-1582-gdpr-checkboxes-signupemail-signup"> <span id="form_id-1582-gdpr-checkboxes-signupemail-signup" style="display:none;">Privacy Policy agreement</span> <div class="field gdpr clearfix"> <input class="required" type="checkbox" id="form_id-1582-privacy_termsemail-signup" name="i_agree" value="y" aria-required="true"> <label for="form_id-1582-privacy_termsemail-signup">I have read and agree to the <a target='_blank' href='/privacy-policy'>Privacy Policy</a>.</label> </div> <div class="field gdpr clearfix"> <input type="checkbox" name="subscribe" id="form_id-1582-yes-signup-formemail-signup" value="y" aria-required="true"> <label for="form_id-1582-yes-signup-formemail-signup">Yes, I would like to receive emails with exclusive specials and offers.</label> </div> </div><div class='form-module__submit'><button class='btn custom_click_track null' type='submit'><span>Submit</span></button></div></form></section><style> .btn-file { position: relative; 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Math.ceil(v) : Math.floor(v); }; } function fileUploader(element , fileData, fileIdPrefix) { var t = 0; if(element !== undefined && element !== null){ element.addEventListener("change", function (event) { var l = []; for (var r = 0; r < event.target.files.length; r++) { t++; var a = event.target.files[r]; var s = fileIdPrefix + t; fileData.push({ id: s, file: a }); var f = '<a class="removeFile" href="#" data-fileid="' + s + '">Remove</a>'; l.push("<li><strong>", escape(a.name), "</strong> - ", Math.trunc(a.size / 1024), " KB.     ", f, "</li> "); } this.parentElement.querySelector('.fileList').innerHTML += l.join(""); this.parentElement.querySelectorAll('.fileList .removeFile').forEach((removeFileBtn) => { removeFileBtn.addEventListener('click' , function(event){ if (event.target.classList.contains("removeFile")) { event.preventDefault(); var fileId = event.target.getAttribute("data-fileid"); for (var n = 0; n < fileData.length; ++n) { if (fileData[n].id === fileId) { fileData.splice(n, 1); break; } } event.target.parentElement.remove(); } }) }) }); } this.clear = function () { for (var t = fileData.length - 1; t >= 0; --t) { if (fileData[t].id.indexOf(fileIdPrefix) >= 0) { fileData.splice(t, 1); } } element.parentElement.querySelector('.fileList').innerHTML = ""; }; } let inputs = document.querySelectorAll('input[type="file"]'); let count = inputs.length; for (let e = 0; e < count; e++) { let input = inputs[e]; let t = input.getAttribute("name"); let l = t.replace("[]", ""); if (input.hasAttribute("multiple")) { fileUploader(document.querySelector(`[name="${l}"]`) , filesToUpload, t); } } } var isProcessingValidationForm = false; setTimeout( function(){ window.callbackFormValidate({ formElement: document.getElementById("email-signup"), rules: {"first_name":"required","last_name":"required","company_name":"required","email_address":{"required":true,"email":true}}, messages: {"first_name":"Please enter your first name","last_name":"Please enter your last name","company_name":"Please enter your company name","email_address":"Please enter a valid email"}, submitHandler: function (form) { const buttonSubmit = document.querySelector('#email-signup [type=submit]'); if(buttonSubmit){ buttonSubmit.innerHTML = 'Processing'; buttonSubmit.classList.add('processing'); buttonSubmit.setAttribute("disabled", true); } if (isProcessingValidationForm) return false; isProcessingValidationForm = true; var dataForm = serializeDataToArray('email-signup'); var nameFormValue = undefined; if(document.getElementById(nameForm)){ nameFormValue = document.getElementById(nameForm).value; } if(document.querySelectorAll(`#email-signup input[type="file"]`).length>0 && nameFormValue !== undefined){ let file = [],type = [],nFile = null,count = 0,customFileValidation = false,format = null,countFiles =0,totalFiles =0; if(document.querySelector(`#email-signup input[type="file"]`).value.length>0){ countFiles = document.querySelectorAll(`#email-signup input[type="file"]`).length; for (let index = 0; index < countFiles; index++) { count = document.querySelectorAll('#email-signup input[type="file"]')[index].files.length; nFile = document.querySelector(`#email-signup input[type="file"]`).getAttribute('name').replace('[]',''); for(let i=0;i<count;i++){ file.push(document.querySelectorAll('#email-signup input[type="file"]')[index].files[i]); type.push(document.querySelectorAll('#email-signup input[type="file"]')[index].files[i].type.split('/')[0]); totalFiles++; } } customFileValidation = ( document.getElementById('customFileValidation') )? document.getElementById('customFileValidation').value.split('||')[0]:false; format = (document.getElementById('customFileValidation') )? document.getElementById('customFileValidation').value.split('||')[1]:null; }else if(document.querySelectorAll('#email-signup input[type="file"]').length>1){ nFile = []; document.querySelectorAll('#email-signup input[type="file"]').forEach((input)=>{ countFiles = fileInputs.files ? fileInputs.files.length : 0; for (let index = 0; index < countFiles; index++) { file.push(fileInputs.files[index]); type.push(fileInputs.files[index].type.split('/')[0]); nFile.push(fileInputs.name.replace('[]','')+'_'+index); totalFiles++; } }) } var length = totalFiles; var formData = new FormData(); for(let i=0;i<length;i++){ formData.append('customFile[]', file[i]); formData.append('type[]', type[i]); } formData.append('length',length); formData.append('operation', 'uploadCustomFile'); if(customFileValidation==='true'){ formData.append('format', format); formData.append('customFileValidation', customFileValidation); } fetch(site_url + '/ajax/functions.php', { method: 'post', body: formData }) .then( function( response ){ return response.json() } ) .then( function( response ) { if(response.error != false || response.msg.length < length || response.msg[0] == ''){ var format = (document.getElementById('customFileValidation'))? document.getElementById('customFileValidation').value.split('||')[1]:null; var validationText = "Invalid file"; switch(format){ case "1": validationText = "Please upload a PDF file"; break; } if( response.msg[0] == '' ){ validationText = "The file could not be uploaded. Please try again."; } processErrorUploadingFile( validationText ); return false; }else{ document.querySelectorAll('#email-signup input[type="file"]').forEach((file) => { file.parentElement.querySelector('input[type="text"]').classList.remove('error'); if(file.parentElement.querySelector('label.error')){ file.parentElement.querySelector('label.error').remove(); } }); if(Array.isArray(nFile)){ for(let i=0;i<nFile.length;i++){ dataForm.push({name:nFile[i]+"_Url",value:response.msg[i]}); } }else{ for(let i=0;i<length;i++){ nameFile = document.querySelectorAll('#email-signup input[type="file"]')[0].name; dataForm.push({name: nameFile+"_Url_"+i, value: response.msg[i]}); } } isProcessingValidationForm = sendMessageAjaxElse(dataForm) } }).catch((error) =>{ let message = 'The file could not be uploaded. Please try again.'; processErrorUploadingFile( message ); }); }else{ isProcessingValidationForm = sendMessageAjaxElse(dataForm); } return false; }, errorPlacement: function(error, element) { } }) }, 2500 ); function processErrorUploadingFile( validationText ){ document.querySelectorAll('#email-signup input[type="file"]').forEach((file) => { file.parentElement.querySelector('input[type="text"]').classList.add('error'); }); document.querySelectorAll('#email-signup input[type="file"]').forEach((file) => { if( file.parentElement.querySelector(`label.error`) ){ file.parentElement.querySelector(`label.error`).textContent = validationText; }else{ file.parentElement.insertAdjacentHTML('afterbegin' , "<label class='error'>"+validationText+"</label>"); } }); if(document.querySelector('#email-signup [type=submit]')){ document.querySelector('#email-signup [type=submit]').innerHTML = inputTextemail_signup; document.querySelector('#email-signup [type=submit]').classList.remove('processing'); document.querySelector('#email-signup [type=submit]').removeAttribute('disabled'); } isProcessingValidationForm = false; } function sendMessageAjaxElse(dataForm){ const formData = new FormData(); dataForm.forEach((input) => { formData.append(input.name , input.value); }); fetch(site_url + '/ajax/functions.php', { method: 'POST', body: formData }) .then(response => response.json()) .then(data => { let formId = document.getElementById('email_signup').value; let errMsgVar = '#errMsg-email-signup'; if (data.error) { if(formId==undefined) { errMsgVar = '.errorMsg'; } document.querySelector(errMsgVar).innerHTML = data.msg; fadeIn(document.querySelector(errMsgVar)); if(data.data){ const formError = document.querySelector('#email-signup'); const fields = formError.querySelectorAll('input, select, textarea'); errorFields = data.data; errorFields.forEach(errorField => { const filteredFields = Array.from(fields).filter(field => field.name.includes(errorField.field)); filteredFields.forEach(field => { const parentElement = field.parentElement; /** Remove existing error */ const errorElement = parentElement.querySelector('.error'); if (errorElement) { errorElement.remove(); } /** Add new error */ const errorLabel = document.createElement('label'); errorLabel.textContent = errorField.error; errorLabel.className = 'error'; errorLabel.id = '_' + field.name + '-error'; errorLabel.setAttribute('for', field.name); parentElement.appendChild(errorLabel); }); }) } } else { if(thankyouMsg) thankyouMsgContainer.innerHTML = thankyouMsg; slideUp(document.getElementById("email-signup") , 800 , function (element) { if( findClosest(element) ){ if(findClosest(element).querySelector('.thankyouMsg')){ fadeIn(findClosest(element).querySelector('.thankyouMsg')); } } if (IS_LIVE) { if(typeof (ga) == "function") { ga('send', 'event', 'form', 'form submission', ''); } if( typeof dataLayer != 'undefined' && typeof dataLayer.push != 'undefined') { dataLayer.push({ 'event': 'signup', 'form_name': '', 'form_id': 'email-signup', 'form_title': 'Email Subscription' }); } } submitSales(data); }); } }) .finally(() => { isProcessingValidationForm = false; if(document.querySelector('#email-signup [type=submit]')){ document.querySelector('#email-signup [type=submit]').innerHTML = inputTextemail_signup; document.querySelector('#email-signup [type=submit]').classList.remove('processing'); document.querySelector('#email-signup [type=submit]').removeAttribute('disabled'); } }); return isProcessingValidationForm; } function serializeDataToArray(idForm){ const serializeDataArray = []; const formData = new FormData(document.getElementById(idForm)); formData.forEach(function(value, key) { serializeDataArray.push({ name: key, value: value }); }); return serializeDataArray } function findClosest(element) { return element.parentElement; } function fadeIn(element) { element.style.opacity = 0; element.style.display = 'block'; let opacity = 0; const interval = setInterval(function () { if (opacity < 1) { opacity += 0.05; element.style.opacity = opacity; } else { clearInterval(interval); } }, 50); } function slideUp(element, duration , callback) { element.style.transitionProperty = 'height, margin, padding'; element.style.transitionDuration = duration + 'ms'; element.style.boxSizing = 'border-box'; element.style.height = element.offsetHeight + 'px'; element.offsetHeight; element.style.overflow = 'hidden'; element.style.height = 0; element.style.paddingTop = 0; element.style.paddingBottom = 0; element.style.marginTop = 0; element.style.marginBottom = 0; setTimeout(function() { element.style.display = 'none'; element.style.removeProperty('height'); element.style.removeProperty('padding-top'); element.style.removeProperty('padding-bottom'); element.style.removeProperty('margin-top'); element.style.removeProperty('margin-bottom'); element.style.removeProperty('overflow'); element.style.removeProperty('transition-duration'); element.style.removeProperty('transition-property'); if(typeof callback === 'function'){ callback(element); } }, duration); } }); </script> </div> </div> <div class="footer__fine-print"> <div class="container flex-box justify-between"> <div class="footer__fine-print--copyright">©2024 Tambourine. All Rights Reserved.</div> </div> </div> </footer> </div>  <script> function submitSales(data) { if($("#email-signup_first_name").length > 0 && $("#email-signup_email_address").val() != '') { first_name = $("#email-signup_first_name").val().split(' ').slice(0, -1).join(' '); last_name = $("#email-signup_first_name").val().split(' ').slice(-1).join(' '); email_address = $("#email-signup_email_address").val(); company = $("#email-signup_company").val(); campaign_id = '7011Y000001Todh'; campaign = $("#campaign_signup").length >= 1 ? $("#campaign_signup").val() : ''; } else if ($("#first_name").length > 0 && $("#first_name").val() != '') { first_name = $("#first_name").val(); last_name = $("#last_name").val(); email_address = $("#email_address").val(); company = $("#property").length >= 1 ? $("#property").val() : $("#company").val(); campaign_id = $("#campaign_id").length >= 1 ? $("#campaign_id").val() : ''; campaign = $("#campaign").length >= 1 ? $("#campaign").val() : ''; } else { first_name = $("#full_name").val() !== undefined ? $("#full_name").val().split(' ').slice(0, -1).join(' '): null; last_name = $("#full_name").val() !== undefined ? $("#full_name").val().split(' ').slice(-1).join(' '):null; email_address = $("#email_address").val(); company = $("#property").length >= 1 ? $("#property").val() : $("#company").val(); campaign_id = $("#campaign_id").length >= 1 ? $("#campaign_id").val() : ''; campaign = $("#campaign").length >= 1 ? $("#campaign").val() : ''; } phone = $("#phone").val(); comments = $("#comments").val(); subject = $('[name="subject"]').val(); title = $("#title").val(); console.log(campaign_id); data = { "debug": 1, "debugEmail": 'forms@tambourine.com', "operation": 'salesForceLeads', "oid":"00Di0000000JTQg", "retURL":"https://www.tambourine.com", "email": typeof email_address !== 'undefined' ? email_address : '', "first_name": typeof first_name !== 'undefined' ? first_name : '', "last_name": typeof last_name !== 'undefined' ? last_name : '', "company": typeof company !== 'undefined' ? company : '', "phone": typeof phone !== 'undefined' ? phone : '', "description": campaign, "00N1Y00000IyjTe": comments, "lead_source": "Inbound (Marketing)", "title": typeof title !== 'undefined' ? title : '', "Campaign_ID": campaign_id, "00N1Y00000Iz3uv": window.location.href, //Landing Page "00N1Y00000Iz5AL" : "", //Referral "form_id": "", //"00N1Y00000IyjTe": typeof comments !== 'undefined' ? comments : '' //Lead Description }; $.post( site_url + 'ajax/functions.php', data, function( response ){ },'json' ) //call pardot service let dataPardot = { "operation": 'pardotLeads', "pathname":location.pathname, "email_address": typeof email_address !== 'undefined' ? email_address : '', "first_name": typeof first_name !== 'undefined' ? first_name : '', "last_name": typeof last_name !== 'undefined' ? last_name : '', "company": typeof company !== 'undefined' ? company : '', "phone": typeof phone !== 'undefined' ? phone : '', "comments": typeof comments !== 'undefined' ? comments : '', } $.post( site_url + 'ajax/functions.php', dataPardot, function( response ){ },'json' ) } function submitSalesNew() { first_name = $("#first_name").val(); last_name = $("#last_name").val(); email_address = $("#email_address").val(); phone = $("#phone").val(); company = $("#hotel_name").val(); comments = $("#comments").val(); interest = $("#interest").val(); data = { "debug": 1, "debugEmail": 'forms@tambourine.com', "operation": 'salesForceLeads', "oid":"00Di0000000JTQg", "retURL":location.pathname, "email": typeof email_address !== 'undefined' ? email_address : '', "first_name": typeof first_name !== 'undefined' ? first_name : '', "last_name": typeof last_name !== 'undefined' ? last_name : '', "company": typeof company !== 'undefined' ? company : '', "phone": typeof phone !== 'undefined' ? phone : '', "00N1Y00000Iyj1Q": "Inbound (Marketing)", "description": "leadformssm", "00N1Y00000IyjTe": comments, "Campaign_ID": "7011Y000001myrtQAA", "form_id": "" }; $.post( site_url + 'ajax/functions.php', data, function( data ){} ) } </script> <script src="https://frontend.cdn.tambourine.com/assets/symphony.js?LcBRU6" type="text/javascript"></script> <script src="https://www.tambourine.com/assets/scripts.js?LcBRU6" type="text/javascript"></script>  <noscript><iframe title="iframe_GTM" src="https://www.googletagmanager.com/ns.html?id=GTM-MSQ6KHS" height="0" width="0" style="display:none;visibility:hidden"></iframe></noscript> <script src="//cdnjs.cloudflare.com/ajax/libs/vue/2.6.14/vue.min.js"></script> <script src="https://frontend.cdn.tambourine.com/includes/symphony-components/js/v-popups.min.js?v2=674ae83a8196a" async></script> <v-popups is_live="true" brand="symphony" trackingtype="1" site_id="901" site_lang="en" is_mobile="" filters='{"page":"blog","id_page":70854,"subpage":null,"location":"instrumental-tactics","geo":null}' ></v-popups>   </body> </html>

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