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class="video-box"><video class="fullwidth-video fullscreen-bg__video" autoplay="" webkit-playsinline="" playsinline="" loop="" muted="" preload="none" data-poster-webp="https://united.group/wp-content/uploads/2018/07/promo-2.jpg.webp" data-poster-image="https://united.group/wp-content/uploads/2018/07/promo-2.jpg"> <source id="promo-video" src="https://united.group/wp-content/uploads/2022/05/united_grup_video.mp4" type="video/mp4"></video></div><div class="text-box"><a href="#" class="link" style="pointer-events:none;"><p><span class="blue">Leading multi-play operator in South East Europe</span></p></a></div></div></div><div id="main"><div class="container"><div class="main-content"><section class="discover"><div class="inner-content cf"><div class="left-side cf"><div class="section-title move-section"><p><span>01</span> Discover</p></div></div><div class="right-side cf"><a href="/operations/" class="img-wrap revealer-1 revealer-init" data-offset="-100"><div class="img-box"><picture><source type='image/webp' data-srcset="https://united.group/wp-content/uploads/2018/07/brands1-400x320.png.webp"><img class="revealer-img lazyload" width="400" height="320" src="data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAZAAAAFAAQMAAACoT7igAAAABlBMVEUAAAD///+l2Z/dAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAACdJREFUaN7twTEBAAAAwqD1T20IX6AAAAAAAAAAAAAAAAAAAACA1wA/wAABlHo12AAAAABJRU5ErkJggg==" alt="" data-eio="p" data-src="https://united.group/wp-content/uploads/2018/07/brands1-400x320.png" decoding="async"><noscript><img class="revealer-img" width="400" height="320" src="https://united.group/wp-content/uploads/2018/07/brands1-400x320.png" alt="" data-eio="l"></noscript></picture></div><p class="box-name">Operations</p><div class="revealer-bg revealer-bg-white"></div></a><a href="/news/" class="img-wrap revealer-1 revealer-delay-100" data-offset="-100"><div class="img-box"><picture><source type='image/webp' data-srcset="https://united.group/wp-content/uploads/2018/07/news-540x500_-hompage-400x320.jpg.webp"><img class="revealer-img lazyload" width="400" height="320" src="data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAZAAAAFAAQMAAACoT7igAAAABlBMVEUAAAD///+l2Z/dAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAACdJREFUaN7twTEBAAAAwqD1T20IX6AAAAAAAAAAAAAAAAAAAACA1wA/wAABlHo12AAAAABJRU5ErkJggg==" alt="" data-eio="p" data-src="https://united.group/wp-content/uploads/2018/07/news-540x500_-hompage-400x320.jpg" decoding="async"><noscript><img class="revealer-img" width="400" height="320" src="https://united.group/wp-content/uploads/2018/07/news-540x500_-hompage-400x320.jpg" alt="" data-eio="l"></noscript></picture></div><p class="box-name">News</p><div class="revealer-bg revealer-bg-white"></div></a><a href="/sustainability-our-vision-overview/" class="img-wrap revealer-1 revealer-delay-200" data-offset="-100"><div class="img-box"><picture><source type='image/webp' data-srcset="https://united.group/wp-content/uploads/2022/05/shutterstock_1546955720-400x320.jpg.webp"><img class="revealer-img lazyload" width="400" height="320" src="data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAZAAAAFAAQMAAACoT7igAAAABlBMVEUAAAD///+l2Z/dAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAACdJREFUaN7twTEBAAAAwqD1T20IX6AAAAAAAAAAAAAAAAAAAACA1wA/wAABlHo12AAAAABJRU5ErkJggg==" alt="" data-eio="p" data-src="https://united.group/wp-content/uploads/2022/05/shutterstock_1546955720-400x320.jpg" decoding="async"><noscript><img class="revealer-img" width="400" height="320" src="https://united.group/wp-content/uploads/2022/05/shutterstock_1546955720-400x320.jpg" alt="" data-eio="l"></noscript></picture></div><p class="box-name">Sustainability</p><div class="revealer-bg revealer-bg-white"></div></a><a href="/about/?selected=key-facts" class="img-wrap revealer-1 revealer-delay-300" data-offset="-100"><div class="img-box"><picture><source type='image/webp' data-srcset="https://united.group/wp-content/uploads/2018/06/facts-400x320.jpg.webp"><img class="revealer-img lazyload" width="400" height="320" src="data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAZAAAAFAAQMAAACoT7igAAAABlBMVEUAAAD///+l2Z/dAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAACdJREFUaN7twTEBAAAAwqD1T20IX6AAAAAAAAAAAAAAAAAAAACA1wA/wAABlHo12AAAAABJRU5ErkJggg==" alt="" data-eio="p" data-src="https://united.group/wp-content/uploads/2018/06/facts-400x320.jpg" decoding="async"><noscript><img class="revealer-img" width="400" height="320" src="https://united.group/wp-content/uploads/2018/06/facts-400x320.jpg" alt="" data-eio="l"></noscript></picture></div><p class="box-name">Facts and Figures</p><div class="revealer-bg revealer-bg-white"></div></a></div></div></section><section class="latest-news"><div class="inner-content cf"><div class="left-side cf"><div class="section-title move-section"><p><span>02</span> Latest news</p></div></div><div class="right-side cf"><div class="col col-1"><a href="https://united.group/united-group-agrees-to-sell-sbb-serbia-as-well-as-net-tv-plus-business-and-its-sports-broadcasting-rights-for-western-balkans/" class="img-wrap revealer-1 revealer-delay-100"><div class="img-box img-1 lazyload" style="background: no-repeat;background-size: cover;background-position:center center;" data-bg="https://united.group/wp-content/uploads/2024/01/Successfully-price-bond-_UG_web-image_540x500.jpg" data-bg-webp="https://united.group/wp-content/uploads/2024/01/Successfully-price-bond-_UG_web-image_540x500.jpg.webp"></div><p class="box-name"><span class="blue">United Group agrees to sell SBB Serbia, as well as Net TV Plus business and its sports broadcasting rights for Western Balkans</span><span class="date">12 February 2025</span></p><div class="revealer-bg revealer-bg-white"></div></a><a href="https://united.group/united-group-achieves-a-rating-in-cdp-climate-disclosure/" class="img-wrap revealer-1 revealer-delay-200"><div class="img-box img-2 lazyload" style="background: no-repeat;background-size: cover;background-position:center center;" data-bg="https://united.group/wp-content/uploads/2025/02/cdp-climate-disclosure-540x500-1.jpg" data-bg-webp="https://united.group/wp-content/uploads/2025/02/cdp-climate-disclosure-540x500-1.jpg.webp"></div><p class="box-name"><span class="blue">United Group Achieves A- Rating in CDP Climate Disclosure</span><span class="date">10 February 2025</span></p><div class="revealer-bg revealer-bg-white"></div></a></div><div class="col col-2"><a href="#" class="img-wrap video-box revealer-1 revealer-delay-300 yt-play" data-method="revealer openModal" data-modal="video" data-video-id="NNmV7A0eCrI"><div class="img-box img-4 lazyload" style="background: no-repeat;background-size: cover; background-position: center;" data-bg="https://united.group/wp-content/uploads/2018/07/Artboard-1.png" data-bg-webp="https://united.group/wp-content/uploads/2018/07/Artboard-1.png.webp"><picture><source type='image/webp' data-srcset="https://united.group/wp-content/themes/united-group-wp/img/icons/play-ico.png.webp"><img class="play-ico lazyload" width="85" height="85" src="data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAJwAAACcAQMAAACwdlAOAAAABlBMVEUAAAD///+l2Z/dAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAABpJREFUSMftwQENAAAAwqD3T20ON6AAAAD+DAzMAAH7lT/oAAAAAElFTkSuQmCC" alt="icon" data-eio="p" data-src="https://united.group/wp-content/themes/united-group-wp/img/icons/play-ico.png" decoding="async"><noscript><img class="play-ico" width="85" height="85" src="https://united.group/wp-content/themes/united-group-wp/img/icons/play-ico.png" alt="icon" data-eio="l"></noscript></picture></div><p class="box-name"><span class="blue">Innovation at the heart of our business</span></p><div class="revealer-bg revealer-bg-white"></div></a> </div><div class="col col-3"> <a href="https://united.group/united-group-enters-renewable-energy-production/" class="img-wrap revealer-1 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