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Rethinking European Offices | Cushman & Wakefield
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class="breadcrumb-item js-breadcrumb-item active" aria-current="page">Rethinking European Offices</li> </ol> </nav> </section> <!-- END NOINDEX --> <section class="container" style="" > <div class="theme-darkblue"> <div class="card mix_hero-pageTitle js-hero"> <div class="card-animation-container"> <img class="card-img-top d-md-none image-resizing" alt="Rethinking European Offce" src="https://cw-gbl-gws-prod.azureedge.net/-/media/cw/global/insights/2024/rethinking-european-office/rethinkingobsolescencereport20landingpagemobile.png?rev=f7716e9fea8f4ef29ba8a8cc949fc31b" width="406" height="260"/> <img class="card-img-top d-none d-md-block image-resizing" alt="Rethinking European Offce" src="https://cw-gbl-gws-prod.azureedge.net/-/media/cw/global/insights/2024/rethinking-european-office/rethinkingobsolescencereport20landingpagedesktop2352x1040.png?rev=055b42c86dc04440905ddb830b28ca83" width="1176" height="521"/> <div class="card-animation-block mix_primary" style=""></div> <div class="card-animation-block mix_secondary" style=""></div> </div> <div class="card-body" style=""> <p class="card-category"></p> <h1 class="card-title">Rethinking European Offices</h1> <div class="card-text rich-text"><p>Turning Obsolescence into Opportunity</p></div> </div> </div> </div> </section> <div class="container"> <div class="row"> <div class="col-lg-8" style=""> <section style=""> <div> <div class="page-content-body rich-text"> <h2 style="color:#003865;">Over 70% of Office Stock at Risk by 2030 – Discover How to Maximise Your Assets </h2> <p>The future of commercial real estate is changing rapidly, and over <strong>70% of office buildings in Western Europe</strong> are at risk of becoming <strong>functionally, financially, or legally obsolete by 2030.</strong> In the face of tightening <strong>sustainability regulations</strong>, shifting <strong>workplace strategies</strong>, and increasing <strong>economic pressures</strong>, property owners and investors must act now to prevent their assets from losing value. <br /> <br /> In our new report, <strong>Rethinking European Offices: Turning Obsolescence into Opportunity</strong>, we explore how you can transform your real estate portfolio and maximise the value of your office assets. Backed by in-depth analysis and real-world examples, this report offers a data-driven approach to navigating the evolving European office market. </p> </div> </div> </section> </div> <div class="col-lg-4" style=""> <section style=""> <div class="sidebar mix_wedged"> <div class="sidebar-animation-container"> <div class="sidebar-animation-block mix_primary"></div> <div class="sidebar-animation-block mix_secondary"></div> </div> <div class="sidebar-body"> <h4 class="text-uppercase">Get the report</h4> <p> <img class="card-img-top image-resizing h-auto" alt="RETHINKING European Office" src="https://cw-gbl-gws-prod.azureedge.net/-/media/cw/global/insights/2024/rethinking-european-office/rethinkingobsolescencereport20thumbnail224x224.png?rev=a7734a8172f54f8ebaa53402f3466cd7" width="294" height="275"> </p> <a href="https://cloud.comm.cushmanwakefield.com/download-rethinkingeuropeanoffices-emea-regional-office-2024-11-en" class="btn btn-primary btn-block" target="_blank" title="">DOWNLOAD</a> </div> </div> </section> </div> </div> </div> <section class="container" style="" > <div class="rich-text"> <h3 style="color:#003865;">Outthinking Challenges, Redefining Possibilities</h3> <p>Across Europe, our Rethinking service tackles the most complex property challenges, transforming assets to unlock untapped value and drive sustainable growth. Explore our approach in each country by selecting a location below. Discover how our tailored, multi-disciplinary solutions can redefine the future of your properties.</p> </div><div class="rich-text"> <div class="row"> <div class="col-3 col-md-2"> </div> <div class="col-6 col-md-8"> <iframe src=" https://e.infogram.com/63ec9011-5d8c-4531-94c8-65f4623f8bc5?src=embed" title="Rethinking European Offices" width="100%" height="730" scrolling="no" frameborder="0" style="border:none;" allowfullscreen="allowfullscreen" data-gtm-yt-inspected-51="true" data-gtm-yt-inspected-28="true" data-gtm-yt-inspected-31="true"></iframe> </div> </div> <h3><span style="color: #1d1740;"><br /> Key Highlights Include:</span></h3> <h4><span style="color: #1d1740;">Environmental Regulations Impacting Office Spaces</span></h4> <p>The introduction of the <strong>Energy Performance of Buildings Directive</strong> in 2024 is setting new standards for building quality, with all office buildings required to achieve nearly zero emissions by <stong>2030. These regulatory changes are forcing landlords to rethink their strategies – either through <strong>repositioning</strong> or <strong>repurposing</strong> assets to comply with these sustainability goals and avoid penalties.</stong></p> <h4><span style="color: #1d1740;">East-West Divide in Obsolescence Risk</span></h4> <p>Our analysis reveals a stark <strong>East-West divide</strong> in office obsolescence. While <strong>Eastern European markets</strong> (such as <strong>Warsaw, Prague,</strong> and <strong>Budapest</strong>) face relatively lower risks – averaging <strong>43%</strong> of stock at risk – <strong>Western European cities</strong> are far more vulnerable. Cities like <strong>London, Paris,</strong> and <strong>Madrid</strong> are seeing over <strong>70% of their office stock</strong> becoming obsolete due to age and outdated standards.</p> <h4><span style="color: #1d1740;">Central vs. Non-Central Locations</span></h4> <p>Location plays a critical role in vacancy risk. In <strong>non-central locations</strong>, vacancy rates are up to <strong>550 basis points higher</strong> compared to centrally located office spaces. This emphasises the growing divide between <strong>Grade A, well-located assets</strong> and those on the periphery, which are more susceptible to obsolescence and financial risk.</p> <h4><span style="color: #1d1740;">Repositioning and Repurposing Strategies</span></h4> <p>The report features detailed case studies on how repositioning and repurposing can significantly enhance asset value. For example, <strong>Torre Pujades in Barcelona</strong> was transformed into a multi-tenant office building through strategic renovations that incorporated <strong>sustainability upgrades</strong> and enhanced tenant amenities, increasing its market appeal. In <strong>London</strong>, a once-obsolete business park was repurposed into a healthcare-focused mixed-use facility, unlocking new revenue streams for the owner.</p> <h4><span style="color: #1d1740;">Data-Driven Financial Analysis</span></h4> <p>Our <strong>scenario-based solutions</strong> help property owners determine whether to <strong>reposition or repurpose</strong> their assets based on financial viability. We use real-world data and industry benchmarks to assess each property’s potential, providing clear cost estimates and projected returns on investment. This allows you to make informed decisions about which assets to upgrade and which to convert for alternative uses.</p> <hr /> <p> </p> </div><div class="rich-text"> <p>In a rapidly changing market, your property assets must evolve to remain competitive. Whether through <strong>sustainability upgrades, amenity enhancements</strong>, or full <strong>repurposing projects</strong>, Cushman & Wakefield’s <strong>Rethinking services</strong> are designed to help you stay ahead of regulatory changes, meet market demands, and secure long-term value for your investments. <br /> <br /> At <strong>Cushman & Wakefield</strong>, we don’t just solve problems—we see opportunities where others see obstacles. Our commitment to pushing boundaries and finding better solutions is why <strong>better never settles.</strong> </p> <br /> <br /> </div><section class="container mb-5"> <h2 class='container-headline mix_align-center'>Contact us</h2> <div class="row"> <div class="col-lg-4"> <div class="card mix_person " onclick="location.href='/en/united-kingdom/people/emma-swinnerton';"> <a href="/en/united-kingdom/people/emma-swinnerton"> <img class="card-img-top image-resizing h-auto" alt="Emma Swiinerton - London" src="https://cw-gbl-gws-prod.azureedge.net/-/media/cw/emea/united-kingdom/people/emma-swinerton.jpg?rev=0f8306e885414ea4a48e3827577ce495" width="564" height="343"/> </a> <div class="card-body"> <h6 class="font-weight-bold"><a href="/en/united-kingdom/people/emma-swinnerton">Emma Swinnerton</a></h6> <p class="card-text mt-3"> <span class="font-weight-bold">Head of Flexible Workspace, EMEA</span><br> <span class="font-weight-bold">London, United Kingdom</span><br> </p> <hr class=""/> <p class="font-weight-bold "> <a href="/api/GetVCard?personId={A68FBEC0-4B65-418F-89B0-D0D605C1E9ED}&vcn=EmmaSwinnerton"><i class="far fa-id-card"></i> Download VCard</a> </p> </div> </div> </div> <div class="col-lg-4"> <div class="card mix_person " onclick="location.href='/en/united-kingdom/people/nigel-almond';"> <a href="/en/united-kingdom/people/nigel-almond"> <img class="card-img-top image-resizing h-auto" alt="Nigel Almond - London" src="https://cw-gbl-gws-prod.azureedge.net/-/media/cw/emea/united-kingdom/people/nigel-almond.jpg?rev=f699bf8a90c6424cb1bee012d9c31178" width="564" height="343"/> </a> <div class="card-body"> <h6 class="font-weight-bold"><a href="/en/united-kingdom/people/nigel-almond">Nigel Almond</a></h6> <p class="card-text mt-3"> <span class="font-weight-bold">Head of Data Analytics</span><br> <span class="font-weight-bold">London, United Kingdom</span><br> </p> <hr class=""/> <p class="font-weight-bold "> <a href="/api/GetVCard?personId={93671A9B-83BB-4AE7-A9C2-FF987F0B9A85}&vcn=NigelAlmond"><i class="far fa-id-card"></i> Download VCard</a> </p> </div> </div> </div> <div class="col-lg-4"> <div class="card mix_person " onclick="location.href='/en/united-kingdom/people/james-young';"> <a href="/en/united-kingdom/people/james-young"> <img class="card-img-top image-resizing h-auto" alt="James Young" src="https://cw-gbl-gws-prod.azureedge.net/-/media/cw/emea/united-kingdom/people/james-young_latest.jpg?rev=9c9d727460064a369db61fc85b325e79" width="564" height="343"/> </a> <div class="card-body"> <h6 class="font-weight-bold"><a href="/en/united-kingdom/people/james-young">James Young</a></h6> <p class="card-text mt-3"> <span class="font-weight-bold">Head of Investor Services, EMEA & APAC</span><br> <span class="font-weight-bold">Singapore, Singapore</span><br> </p> <hr class=""/> <p class="font-weight-bold "> <a href="/api/GetVCard?personId={96AE29E8-366D-437C-AA6C-78A1F360CBDF}&vcn=JamesYoung"><i class="far fa-id-card"></i> Download VCard</a> </p> </div> </div> </div> </div> </section><section class="container mb-5"> <div class="row"> <div class="col-lg-6"> <div class="card mix_service"> <div class="card-body"> <h5 class="card-title"> </h5> <div class="card-text mb-3 rich-text"><h5 style="text-transform: uppercase; color:#1D1740;">Get the report</h5> <p>Download the <strong>Rethinking European Offices</strong> report to explore how you can reposition and repurpose your office assets for long-term success and sustainability. </p></div> <a href="https://cloud.comm.cushmanwakefield.com/download-rethinkingeuropeanoffices-emea-regional-office-2024-11-en" class="btn btn-secondary btn-block" rel="noopener noreferrer" target="_blank" >Download the Report</a> </div> </div> </div> <div class="col-lg-6"> <div class="card mix_service"> <div class="card-body"> <h5 class="card-title"> </h5> <div class="card-text mb-3 rich-text"><h5 style="text-transform: uppercase; color:#1D1740;">Inquire Now</h5> <p>Ready to transform your office assets and unlock their full potential? 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src="https://cw-gbl-gws-prod.azureedge.net/-/media/cw/emea/united-kingdom/insights/2023/obsolescence-emea-webcard.jpg?rev=5713ce2cea5944e0b94c0c3fd38e334b" width="564" height="343"/> </div> </a> <div class="card-insight-body "> <h6 class="card-subtitle-alt font-weight-bold">Insights • Workplace</h6> <p class="font-weight-bold"><a href="/en/insights/obsolescence-to-opportunity-emea">European Obsolescence Equals Opportunity</a></p> <div class="card-text"> <div class="rich-text">Repositioning: The Evolution of European Offices </div> <span class="article-foot"><a href="/en/united-kingdom/people/emma-swinnerton">Emma Swinnerton</a> • 3/14/2023</span> </div> </div> </div> </div> </div> </section> </section> <section class="container-fluid" style="" > <div class="hero mix_hero-prefooter js-hero"> <div class="hero-animation-container"> <div class="hero-prefooter-stripes"></div> </div> <div class="container"> <div class="row align-items-center"> <div class="col-lg-7 offset-lg-1"> <h3 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