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Rethinking European Offices | Cushman & Wakefield

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<nav aria-label="breadcrumb"> <ol class="breadcrumb js-breadcrumb"> <li class="breadcrumb-item js-breadcrumb-item"><a href="/en">Home</a></li> <li class="breadcrumb-item js-breadcrumb-item"><a href="/en/insights">Insights</a></li> <li class="breadcrumb-item js-breadcrumb-item active" aria-current="page">Rethinking European Offices</li> </ol> </nav> </section> <!-- END NOINDEX --> <section class="container" style="" > <div class="theme-darkblue"> <div class="card mix_hero-pageTitle js-hero"> <div class="card-animation-container"> <img class="card-img-top d-md-none image-resizing" alt="Rethinking European Offce" src="https://cw-gbl-gws-prod.azureedge.net/-/media/cw/global/insights/2024/rethinking-european-office/rethinkingobsolescencereport20landingpagemobile.png?rev=f7716e9fea8f4ef29ba8a8cc949fc31b" width="406" height="260"/> <img class="card-img-top d-none d-md-block image-resizing" alt="Rethinking European Offce" src="https://cw-gbl-gws-prod.azureedge.net/-/media/cw/global/insights/2024/rethinking-european-office/rethinkingobsolescencereport20landingpagedesktop2352x1040.png?rev=055b42c86dc04440905ddb830b28ca83" width="1176" height="521"/> <div class="card-animation-block mix_primary" style=""></div> <div class="card-animation-block mix_secondary" style=""></div> </div> <div class="card-body" style=""> <p class="card-category"></p> <h1 class="card-title">Rethinking European Offices</h1> <div class="card-text rich-text"><p>Turning Obsolescence into Opportunity</p></div> </div> </div> </div> </section> <div class="container"> <div class="row"> <div class="col-lg-8" style=""> <section style=""> <div> <div class="page-content-body rich-text"> <h2 style="color:#003865;">Over 70% of Office Stock at Risk by 2030 – Discover How to Maximise Your Assets </h2> <p>The future of commercial real estate is changing rapidly, and over <strong>70% of office buildings in Western Europe</strong> are at risk of becoming <strong>functionally, financially, or legally obsolete by 2030.</strong> In the face of tightening <strong>sustainability regulations</strong>, shifting <strong>workplace strategies</strong>, and increasing <strong>economic pressures</strong>, property owners and investors must act now to prevent their assets from losing value. <br /> <br /> In our new report, <strong>Rethinking European Offices: Turning Obsolescence into Opportunity</strong>, we explore how you can transform your real estate portfolio and maximise the value of your office assets. Backed by in-depth analysis and real-world examples, this report offers a data-driven approach to navigating the evolving European office market. </p> </div> </div> </section> </div> <div class="col-lg-4" style=""> <section style=""> <div class="sidebar mix_wedged"> <div class="sidebar-animation-container"> <div class="sidebar-animation-block mix_primary"></div> <div class="sidebar-animation-block mix_secondary"></div> </div> <div class="sidebar-body"> <h4 class="text-uppercase">Get the report</h4> <p> <img class="card-img-top image-resizing h-auto" alt="RETHINKING European Office" src="https://cw-gbl-gws-prod.azureedge.net/-/media/cw/global/insights/2024/rethinking-european-office/rethinkingobsolescencereport20thumbnail224x224.png?rev=a7734a8172f54f8ebaa53402f3466cd7" width="294" height="275"> </p> <a href="https://cloud.comm.cushmanwakefield.com/download-rethinkingeuropeanoffices-emea-regional-office-2024-11-en" class="btn btn-primary btn-block" target="_blank" title="">DOWNLOAD</a> </div> </div> </section> </div> </div> </div> <section class="container" style="" > <div class="rich-text"> <h3 style="color:#003865;">Outthinking Challenges, Redefining Possibilities</h3> <p>Across Europe, our Rethinking service tackles the most complex property challenges, transforming assets to unlock untapped value and drive sustainable growth. Explore our approach in each country by selecting a location below. Discover how our tailored, multi-disciplinary solutions can redefine the future of your properties.</p> </div><div class="rich-text"> <div class="row"> <div class="col-3 col-md-2">&nbsp;</div> <div class="col-6 col-md-8"> <iframe src=" https://e.infogram.com/63ec9011-5d8c-4531-94c8-65f4623f8bc5?src=embed" title="Rethinking European Offices" width="100%" height="730" scrolling="no" frameborder="0" style="border:none;" allowfullscreen="allowfullscreen" data-gtm-yt-inspected-51="true" data-gtm-yt-inspected-28="true" data-gtm-yt-inspected-31="true"></iframe> </div> </div> <h3><span style="color: #1d1740;"><br /> Key Highlights Include:</span></h3> <h4><span style="color: #1d1740;">Environmental Regulations Impacting Office Spaces</span></h4> <p>The introduction of the <strong>Energy Performance of Buildings Directive</strong> in 2024 is setting new standards for building quality, with all office buildings required to achieve nearly zero emissions by <stong>2030. These regulatory changes are forcing landlords to rethink their strategies &ndash; either through <strong>repositioning</strong> or <strong>repurposing</strong> assets to comply with these sustainability goals and avoid penalties.</stong></p> <h4><span style="color: #1d1740;">East-West Divide in Obsolescence Risk</span></h4> <p>Our analysis reveals a stark <strong>East-West divide</strong> in office obsolescence. While <strong>Eastern European markets</strong> (such as <strong>Warsaw, Prague,</strong> and <strong>Budapest</strong>) face relatively lower risks &ndash; averaging <strong>43%</strong> of stock at risk &ndash; <strong>Western European cities</strong> are far more vulnerable. Cities like <strong>London, Paris,</strong> and <strong>Madrid</strong> are seeing over <strong>70% of their office stock</strong> becoming obsolete due to age and outdated standards.</p> <h4><span style="color: #1d1740;">Central vs. Non-Central Locations</span></h4> <p>Location plays a critical role in vacancy risk. In <strong>non-central locations</strong>, vacancy rates are up to <strong>550 basis points higher</strong> compared to centrally located office spaces. This emphasises the growing divide between <strong>Grade A, well-located assets</strong> and those on the periphery, which are more susceptible to obsolescence and financial risk.</p> <h4><span style="color: #1d1740;">Repositioning and Repurposing Strategies</span></h4> <p>The report features detailed case studies on how repositioning and repurposing can significantly enhance asset value. For example, <strong>Torre Pujades in Barcelona</strong> was transformed into a multi-tenant office building through strategic renovations that incorporated <strong>sustainability upgrades</strong> and enhanced tenant amenities, increasing its market appeal. In <strong>London</strong>, a once-obsolete business park was repurposed into a healthcare-focused mixed-use facility, unlocking new revenue streams for the owner.</p> <h4><span style="color: #1d1740;">Data-Driven Financial Analysis</span></h4> <p>Our <strong>scenario-based solutions</strong> help property owners determine whether to <strong>reposition or repurpose</strong> their assets based on financial viability. We use real-world data and industry benchmarks to assess each property&rsquo;s potential, providing clear cost estimates and projected returns on investment. This allows you to make informed decisions about which assets to upgrade and which to convert for alternative uses.</p> <hr /> <p>&nbsp;</p> </div><div class="rich-text"> <p>In a rapidly changing market, your property assets must evolve to remain competitive. Whether through <strong>sustainability upgrades, amenity enhancements</strong>, or full <strong>repurposing projects</strong>, Cushman &amp; Wakefield&rsquo;s <strong>Rethinking services</strong> are designed to help you stay ahead of regulatory changes, meet market demands, and secure long-term value for your investments. <br /> <br /> At <strong>Cushman &amp; Wakefield</strong>, we don&rsquo;t just solve problems&mdash;we see opportunities where others see obstacles. Our commitment to pushing boundaries and finding better solutions is why <strong>better never settles.</strong> </p> <br /> <br /> </div><section class="container mb-5"> <h2 class='container-headline mix_align-center'>Contact us</h2> <div class="row"> <div class="col-lg-4"> <div class="card mix_person " onclick="location.href='/en/united-kingdom/people/emma-swinnerton';"> <a href="/en/united-kingdom/people/emma-swinnerton"> <img class="card-img-top image-resizing h-auto" alt="Emma Swiinerton - London" src="https://cw-gbl-gws-prod.azureedge.net/-/media/cw/emea/united-kingdom/people/emma-swinerton.jpg?rev=0f8306e885414ea4a48e3827577ce495" width="564" height="343"/> </a> <div class="card-body"> <h6 class="font-weight-bold"><a href="/en/united-kingdom/people/emma-swinnerton">Emma Swinnerton</a></h6> <p class="card-text mt-3"> <span class="font-weight-bold">Head of Flexible Workspace, EMEA</span><br> <span class="font-weight-bold">London, United Kingdom</span><br> </p> <hr class=""/> <p class="font-weight-bold "> <a href="/api/GetVCard?personId={A68FBEC0-4B65-418F-89B0-D0D605C1E9ED}&vcn=EmmaSwinnerton"><i class="far fa-id-card"></i> Download VCard</a> </p> </div> </div> </div> <div class="col-lg-4"> <div class="card mix_person " onclick="location.href='/en/united-kingdom/people/nigel-almond';"> <a href="/en/united-kingdom/people/nigel-almond"> <img class="card-img-top image-resizing h-auto" alt="Nigel Almond - London" src="https://cw-gbl-gws-prod.azureedge.net/-/media/cw/emea/united-kingdom/people/nigel-almond.jpg?rev=f699bf8a90c6424cb1bee012d9c31178" width="564" height="343"/> </a> <div class="card-body"> <h6 class="font-weight-bold"><a href="/en/united-kingdom/people/nigel-almond">Nigel Almond</a></h6> <p class="card-text mt-3"> <span class="font-weight-bold">Head of Data Analytics</span><br> <span class="font-weight-bold">London, United Kingdom</span><br> </p> <hr class=""/> <p class="font-weight-bold "> <a href="/api/GetVCard?personId={93671A9B-83BB-4AE7-A9C2-FF987F0B9A85}&vcn=NigelAlmond"><i class="far fa-id-card"></i> Download VCard</a> </p> </div> </div> </div> <div class="col-lg-4"> <div class="card mix_person " onclick="location.href='/en/united-kingdom/people/james-young';"> <a href="/en/united-kingdom/people/james-young"> <img class="card-img-top image-resizing h-auto" alt="James Young" src="https://cw-gbl-gws-prod.azureedge.net/-/media/cw/emea/united-kingdom/people/james-young_latest.jpg?rev=9c9d727460064a369db61fc85b325e79" width="564" height="343"/> </a> <div class="card-body"> <h6 class="font-weight-bold"><a href="/en/united-kingdom/people/james-young">James Young</a></h6> <p class="card-text mt-3"> <span class="font-weight-bold">Head of Investor Services, EMEA &amp; APAC</span><br> <span class="font-weight-bold">Singapore, Singapore</span><br> </p> <hr class=""/> <p class="font-weight-bold "> <a href="/api/GetVCard?personId={96AE29E8-366D-437C-AA6C-78A1F360CBDF}&vcn=JamesYoung"><i class="far fa-id-card"></i> Download VCard</a> </p> </div> </div> </div> </div> </section><section class="container mb-5"> <div class="row"> <div class="col-lg-6"> <div class="card mix_service"> <div class="card-body"> <h5 class="card-title"> </h5> <div class="card-text mb-3 rich-text"><h5 style="text-transform: uppercase; color:#1D1740;">Get the report</h5> <p>Download the <strong>Rethinking European Offices</strong> report to explore how you can reposition and repurpose your office assets for long-term success and sustainability. </p></div> <a href="https://cloud.comm.cushmanwakefield.com/download-rethinkingeuropeanoffices-emea-regional-office-2024-11-en" class="btn btn-secondary btn-block" rel="noopener noreferrer" target="_blank" >Download the Report</a> </div> </div> </div> <div class="col-lg-6"> <div class="card mix_service"> <div class="card-body"> <h5 class="card-title"> </h5> <div class="card-text mb-3 rich-text"><h5 style="text-transform: uppercase; color:#1D1740;">Inquire Now</h5> <p>Ready to transform your office assets and unlock their full potential? 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Wakefield's Sydney MarketBeat reports analyse quarterly economic and commercial real estate activity including supply, demand and pricing trends at the market and submarket levels.</div> <span class="article-foot">9/30/2024</span> </div> </div> </div> </div> <div> <div class="card_noborder"> <a href="/en/australia/insights/perth-marketbeat"> <div class="insight-triangle"> <img class="card-img-top image-resizing h-auto" alt="Perth" src="https://cw-gbl-gws-prod.azureedge.net/-/media/cw/apac/australia/insights/perth-marketbeats-cardimage.jpg?rev=ee422b120a174886b9848a324c915937" width="564" height="343"/> </div> </a> <div class="card-insight-body "> <h6 class="card-subtitle-alt font-weight-bold">MarketBeat</h6> <p class="font-weight-bold"><a href="/en/australia/insights/perth-marketbeat">Perth MarketBeat Reports</a></p> <div class="card-text"> <div class="rich-text">Cushman &amp; Wakefield's Perth MarketBeat reports analyse quarterly economic and commercial real estate activity including supply, demand and pricing trends at the market and submarket levels.</div> <span class="article-foot">9/30/2024</span> </div> </div> </div> </div> <div> <div class="card_noborder"> <a href="/en/australia/insights/melbourne-marketbeat"> <div class="insight-triangle"> <img class="card-img-top image-resizing h-auto" alt="APAC Marketbeat" src="https://cw-gbl-gws-prod.azureedge.net/-/media/cw/apac/marketbeats/storycard_melbourne.jpg?rev=d4ab7413d97a4867855aacc65d090a4b" width="564" height="343"/> </div> </a> <div class="card-insight-body "> <h6 class="card-subtitle-alt font-weight-bold">MarketBeat</h6> <p class="font-weight-bold"><a href="/en/australia/insights/melbourne-marketbeat">Melbourne MarketBeat Reports</a></p> <div class="card-text"> <div class="rich-text">Cushman &amp; Wakefield's Melbourne MarketBeat reports analyse quarterly economic and commercial real estate activity including supply, demand and pricing trends at the market and submarket levels</div> <span class="article-foot">9/30/2024</span> </div> </div> </div> </div> <div> <div class="card_noborder"> <a href="/en/australia/insights/brisbane-marketbeat"> <div class="insight-triangle"> <img class="card-img-top image-resizing h-auto" alt="APAC Marketbeat" src="https://cw-gbl-gws-prod.azureedge.net/-/media/cw/apac/marketbeats/storycard_brisbane.jpg?rev=527c64f3b237406b9d25157335f85b69" width="564" height="343"/> </div> </a> <div class="card-insight-body "> <h6 class="card-subtitle-alt font-weight-bold">MarketBeat</h6> <p class="font-weight-bold"><a href="/en/australia/insights/brisbane-marketbeat">Brisbane MarketBeat Reports</a></p> <div class="card-text"> <div class="rich-text">Cushman &amp; Wakefield MarketBeat reports analyse quarterly economic and commercial real estate activity including supply, demand and pricing trends at the market and submarket levels.</div> <span class="article-foot">9/30/2024</span> </div> </div> </div> </div> <div> <div class="card_noborder"> <a href="/en/australia/insights/adelaide-marketbeat-reports"> <div class="insight-triangle"> <img class="card-img-top image-resizing h-auto" alt="Adelaide Richmond" src="https://cw-gbl-gws-prod.azureedge.net/-/media/cw/apac/australia/offices/adelaide-richmond_storycard.jpg?rev=f0e62ef65bd04a7484e74b1e9897bba5" width="564" height="343"/> </div> </a> <div class="card-insight-body "> <h6 class="card-subtitle-alt font-weight-bold">MarketBeat</h6> <p class="font-weight-bold"><a href="/en/australia/insights/adelaide-marketbeat-reports">Adelaide Marketbeat Reports</a></p> <div class="card-text"> <div class="rich-text"><p><span>Cushman &amp; 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