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class="div-block-1306"><a href="/" class="nav_link dark_grey w-nav-link">Home</a><a href="#" class="nav_link dark_grey w-nav-link">Work</a><a href="#" class="nav_link dark_grey w-nav-link">Services</a><a href="/contact" class="nav_link w-inline-block"><div class="button"><div class="button-text">Enquire</div></div></a><div class="w-nav-button"><div class="w-icon-nav-menu"></div></div></div></nav></div></div><div class="w-layout-blockcontainer container w-container"><div class="work-case-study-hero-content-div"><div class="div-block-1328"><div><h1 class="heading-1">SheerLuxe</h1><div class="spacer-1"></div><div class="rich-text w-richtext"><p>First launched in 2007, Sheerluxe is the premier destination for fashion and lifestyle news, opinions and editorials. Boasting over half a million subscribers and a combined reach of four million, Sheerluxe is one of the most popular online publications in the UK.</p><p>‍</p><p>Sheerluxe approached us to manage their paid media across Meta platforms to increase subscriber growth.</p></div></div></div></div></div></section><div animate-body-to="3" class="section"><div class="w-layout-blockcontainer container w-container"><div class="work-case-study-hero-content-div"><div class="case-study-services-content-div"><div class="case-study-services-div"><div class="div-block-1335"><h3 class="heading-2">Services</h3><div class="spacer-1"></div><div class="rich-text w-richtext"><p>Paid Social</p><p>Strategy</p><p>Research</p></div></div></div><img src="https://cdn.prod.website-files.com/plugins/Basic/assets/placeholder.60f9b1840c.svg" loading="lazy" alt="" class="image-320 w-dyn-bind-empty"/></div></div></div></div><div animate-body-to="1" class="section"><div class="w-layout-blockcontainer container w-container"><div class="project-content-div"><div class="w-condition-invisible"><h1 class="heading-2">A Logical and Thoughtful Approach to Media Buying</h1><div class="spacer-1"></div><div class="rich-text w-richtext"><p>We developed a comprehensive, cost-effective strategy to drive subscriber growth for Sheerluxe through targeted paid social campaigns on Meta. By utilising a variety of campaign approaches, we were able to consistently achieve the brand’s internal KPIs, contributing to their steady expansion.</p></div></div><div class="w-condition-invisible"><h1 class="heading-2">A Logical and Thoughtful Approach to Media Buying</h1><div class="spacer-1"></div><div class="rich-text w-richtext"><p>We developed a comprehensive, cost-effective strategy to drive subscriber growth for Sheerluxe through targeted paid social campaigns on Meta. By utilising a variety of campaign approaches, we were able to consistently achieve the brand’s internal KPIs, contributing to their steady expansion.</p></div></div><div class="spacer-2 w-condition-invisible"></div><div class="project-inner-content-div w-condition-invisible"><div class="project-video-div"><div class="w-dyn-bind-empty w-video w-embed"></div></div><div class="project-inner-text-content-div"><div class="w-condition-invisible"><div class="collection-list-wrapper w-dyn-list"><script type="text/x-wf-template" id="wf-template-3136160c-3be1-e849-f73e-50d3ec6326c3">%3Cdiv%20role%3D%22listitem%22%20class%3D%22w-dyn-item%20w-dyn-repeater-item%22%3E%3Cimg%20src%3D%22https%3A%2F%2Fcdn.prod.website-files.com%2Fplugins%2FBasic%2Fassets%2Fplaceholder.60f9b1840c.svg%22%20loading%3D%22lazy%22%20alt%3D%22%22%20class%3D%22w-dyn-bind-empty%22%2F%3E%3C%2Fdiv%3E</script><div role="list" class="collection-list-3 w-dyn-items w-dyn-hide"></div><div class="w-dyn-empty"><div>No items found.</div></div></div></div><div><h1 class="heading-2">A Logical and Thoughtful Approach to Media Buying</h1><div class="spacer-1"></div><div class="rich-text w-richtext"><p>We developed a comprehensive, cost-effective strategy to drive subscriber growth for Sheerluxe through targeted paid social campaigns on Meta. By utilising a variety of campaign approaches, we were able to consistently achieve the brand’s internal KPIs, contributing to their steady expansion.</p></div></div></div></div><div class="project-inner-content-div"><div class="project-image-div"><img src="https://cdn.prod.website-files.com/60d5929da78207231651af2d/672e9835a6dc86b68352525f_Sheerluxe.jpg" loading="lazy" alt="" sizes="100vw" srcset="https://cdn.prod.website-files.com/60d5929da78207231651af2d/672e9835a6dc86b68352525f_Sheerluxe-p-500.jpg 500w, https://cdn.prod.website-files.com/60d5929da78207231651af2d/672e9835a6dc86b68352525f_Sheerluxe-p-800.jpg 800w, https://cdn.prod.website-files.com/60d5929da78207231651af2d/672e9835a6dc86b68352525f_Sheerluxe-p-1080.jpg 1080w, https://cdn.prod.website-files.com/60d5929da78207231651af2d/672e9835a6dc86b68352525f_Sheerluxe.jpg 1200w"/></div><div class="project-inner-text-content-div"><div class="w-condition-invisible"><div class="collection-list-wrapper w-dyn-list"><script type="text/x-wf-template" id="wf-template-86862a81-313f-41e2-452e-44766b4beb14">%3Cdiv%20role%3D%22listitem%22%20class%3D%22w-dyn-item%20w-dyn-repeater-item%22%3E%3Cimg%20src%3D%22https%3A%2F%2Fcdn.prod.website-files.com%2Fplugins%2FBasic%2Fassets%2Fplaceholder.60f9b1840c.svg%22%20loading%3D%22lazy%22%20alt%3D%22%22%20class%3D%22w-dyn-bind-empty%22%2F%3E%3C%2Fdiv%3E</script><div role="list" class="collection-list-3 w-dyn-items w-dyn-hide"></div><div class="w-dyn-empty"><div>No items found.</div></div></div></div><div><h1 class="heading-2">A Logical and Thoughtful Approach to Media Buying</h1><div class="spacer-1"></div><div class="rich-text w-richtext"><p>We developed a comprehensive, cost-effective strategy to drive subscriber growth for Sheerluxe through targeted paid social campaigns on Meta. By utilising a variety of campaign approaches, we were able to consistently achieve the brand’s internal KPIs, contributing to their steady expansion.</p></div></div></div></div></div></div></div><div class="section w-condition-invisible"><div class="w-layout-blockcontainer container w-container"><div class="project-content-div"><div><h1 class="heading-2 w-dyn-bind-empty"></h1><div class="spacer-1"></div><div class="rich-text w-dyn-bind-empty w-richtext"></div></div><div class="w-condition-invisible"><h1 class="heading-2 w-dyn-bind-empty"></h1><div class="spacer-1"></div><div class="rich-text w-dyn-bind-empty w-richtext"></div></div><div class="spacer-1 w-condition-invisible"></div><div class="project-inner-content-div w-condition-invisible"><div class="project-video-div"><div class="w-dyn-bind-empty w-video w-embed"></div></div><div class="project-inner-text-content-div"><div class="w-condition-invisible"><div class="collection-list-wrapper w-dyn-list"><script type="text/x-wf-template" id="wf-template-367fbc21-fc1d-915a-448f-0048b2ea1b58">%3Cdiv%20role%3D%22listitem%22%20class%3D%22w-dyn-item%20w-dyn-repeater-item%22%3E%3Cimg%20src%3D%22https%3A%2F%2Fcdn.prod.website-files.com%2Fplugins%2FBasic%2Fassets%2Fplaceholder.60f9b1840c.svg%22%20loading%3D%22lazy%22%20alt%3D%22%22%20class%3D%22w-dyn-bind-empty%22%2F%3E%3C%2Fdiv%3E</script><div role="list" class="collection-list-3 w-dyn-items w-dyn-hide"></div><div class="w-dyn-empty"><div>No items found.</div></div></div></div><div><h1 class="heading-2 w-dyn-bind-empty"></h1><div class="spacer-1"></div><div class="rich-text w-dyn-bind-empty w-richtext"></div></div></div></div><div class="project-inner-content-div w-condition-invisible"><div class="project-image-div"><img src="https://cdn.prod.website-files.com/plugins/Basic/assets/placeholder.60f9b1840c.svg" loading="lazy" alt="" class="w-dyn-bind-empty"/></div><div class="project-inner-text-content-div"><div class="w-condition-invisible"><div class="collection-list-wrapper w-dyn-list"><script type="text/x-wf-template" id="wf-template-0594a2fe-a6e0-6206-516e-4fcfa47696e4">%3Cdiv%20role%3D%22listitem%22%20class%3D%22w-dyn-item%20w-dyn-repeater-item%22%3E%3Cimg%20src%3D%22https%3A%2F%2Fcdn.prod.website-files.com%2Fplugins%2FBasic%2Fassets%2Fplaceholder.60f9b1840c.svg%22%20loading%3D%22lazy%22%20alt%3D%22%22%20class%3D%22w-dyn-bind-empty%22%2F%3E%3C%2Fdiv%3E</script><div role="list" class="collection-list-3 w-dyn-items w-dyn-hide"></div><div class="w-dyn-empty"><div>No items found.</div></div></div></div><div><h1 class="heading-2 w-dyn-bind-empty"></h1><div class="spacer-1"></div><div class="rich-text w-dyn-bind-empty w-richtext"></div></div></div></div></div></div></div><div class="section w-condition-invisible"><div class="w-layout-blockcontainer container w-container"><div class="project-content-div"><div><h1 class="heading-2 w-dyn-bind-empty"></h1><div class="spacer-1"></div><div class="rich-text w-dyn-bind-empty 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