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href="/success-stories/?filters%5B0%5D=business_tools&filters%5B1%5D=cms_developers_whatsapp_business_platform" style="" data-ms="{"creative":"link","creative_detail":"link&device_type=desktop","create_type":"link","create_type_detail":""}">WhatsApp Business Platform</a><img class="_6voz _7f2d _92d5 _930h img" src="https://scontent-nrt1-1.xx.fbcdn.net/v/t39.2365-6/240669395_4359597734102034_9117470332913277762_n.svg?_nc_cat=103&ccb=1-7&_nc_sid=e280be&_nc_ohc=ZqBnh_aPVcoQ7kNvgFm71UN&_nc_zt=14&_nc_ht=scontent-nrt1-1.xx&_nc_gid=ACxdgBz2pPD0anzR-AhBgvb&oh=00_AYCqU46LU4RwQ7PLX41W6Nv1sUnIlGJlvEwAldl2gZKw_g&oe=67612282" alt="" data-ms="{"creative":"image","creative_detail":"image&device_type=desktop","create_type":"image","create_type_detail":"image"}" /></li><li class="_41qd">Digify Africa</li></ul></div><div class="_8xgl _8-4_"><div class="_8-4z"><div><div id="u_0_0_ed"></div><div id="developerRefreshHomepageHero"></div></div></div><div class="_8-4w _8xh1" style="background-color: #C3E1C8"><div class="_8-4v" id="u_0_1_Ih"><div class="_8xgm"><div class="_8xgv"><div class="_2jqq _4wnt _7pk5 _7pj_ _7pk8 _7pk2"><div class="_6uo3 _370e _66vu _8ptk"><div class="_4v89 _6u3s" style=""><h3 class="_8xdr _8xdj _8yp1 _93n_ _8zf- _8xdh _8xdy _8xdr _8xdj _8yp1 _8zf- _93n_ _8xdh _8zge" style="color:#003F2E;letter-spacing:3px;">WHATSAPP BUSINESS PLATFORM</h3><div style="height:15px" class="" id="u_0_2_+4"></div><h1 class="_8xdr _8xdj _8yp1 _93n_ _8zf- _8xdh _8xdv _8xdr _8xdj _8yp1 _8zf- _93n_ _8xdh _8zge" style="color:#003F2E;">Digify Africa</h1><p style="color:#003F2E;" class="_8zym _8xdr _8xdj _8xd_ _8yp1 _93n_ _8zf- _9ao6"> Breaking down education barriers with unique online learning journeys through WhatsApp </p><a href="/products/whatsapp/" class="_928p _928m _90v1" target="" data-interaction-identifier="devsite_trackable_element" data-click-value="hero | whatsapp | start building" data-ms="{"creative":"button","creative_detail":"\/developer-v2\/hero\/section\/row\/column\/call-to-action&device_type=desktop","create_type":"\/developer-v2\/hero\/section\/row\/column\/call-to-action","create_type_detail":""}"><div class="_8xnq"><div class="_8xnp"><svg width="38px" height="38px" viewBox="0 0 38 38" version="1.1" xmlns="http://www.w3.org/2000/svg"><g id="Lead" stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><g id="DevCircle-Lead" transform="translate(-104.000000, -446.000000)" stroke="#003F2E"><g id="Managing-a-circle" transform="translate(0.000000, 136.000000)"><g id="Button/Large" transform="translate(105.000000, 311.000000)"><g id="Icon/Button-arrow"><g id="arrow-group-right-link"><circle id="Oval" opacity="0.5" cx="18" cy="18" r="18"></circle><g id="Group-2" opacity="0.828706287" transform="translate(11.000000, 13.000000)" stroke-width="2"><polyline id="Path-2" stroke-linecap="square" points="8 0 13 5 8 10"></polyline><path d="M0,5 L13,5" id="Path-3"></path></g></g></g></g></g></g></g></svg></div><div class="_8xnr"><div class="_8zym _8xdr _8xdj _8xd- _8yp1 _93n_ _8zf- _9ao6" style="color:#003F2E;">Start Building</div></div></div></a><div style="height:15px" class="" id="u_0_3_uy"></div></div></div></div></div></div><div class="_8xgn"><img class="_6voz _7f2d _1ef6 _8xgo _8xh3 _8xgq _8xh5 _8xgt _8xgo _8xh3 _8xgq _8xh5 _8xgt img" src="https://static.xx.fbcdn.net/rsrc.php/v3/y4/r/-PAXP-deijE.gif" alt="" id="developerRefreshHeroMobileImage" data-ms="{"creative":"image","creative_detail":"image&device_type=desktop","create_type":"image","create_type_detail":"image"}" style="background-image: url('https\3a //scontent-nrt1-2.xx.fbcdn.net/v/t39.2365-6/299787113_1112232776366788_8676452003919774035_n.jpg?_nc_cat\3d 100\26 ccb\3d 1-7\26 _nc_sid\3d e280be\26 _nc_ohc\3d Y4uyXN546l0Q7kNvgGJm_TQ\26 _nc_zt\3d 14\26 _nc_ht\3d scontent-nrt1-2.xx\26 _nc_gid\3d ACxdgBz2pPD0anzR-AhBgvb\26 oh\3d 00_AYC_v7Ed57ly1wgnJpmFKaq5Pgdd_pUhEr_TqL_k8suIUg\26 oe\3d 67611CDD');" /><div></div></div></div></div></div><div style="height:80px" class="" id="u_0_4_CB"></div><div class="_ace7" style="max-width:1200px; margin:0 auto; padding:0 40px;"><div class="_2jqq _4wnt _7pk5 _7pj_ _7pk8 _7pk2"><div class="_6uo3 _370e _66vu _8ptk"><div class="_4v84 _6u3s" style=""><a href="https://www.facebook.com/DigifyAfrica/" data-ms="{"creative":"image","creative_detail":"image&device_type=desktop","create_type":"image","create_type_detail":"image"}"><img class="_6voz _7f2d img" src="https://scontent-nrt1-2.xx.fbcdn.net/v/t39.2365-6/299975512_437384244829432_1105633709692001609_n.jpg?_nc_cat=102&ccb=1-7&_nc_sid=e280be&_nc_ohc=YNmgDigNli8Q7kNvgHOVSL4&_nc_zt=14&_nc_ht=scontent-nrt1-2.xx&_nc_gid=ACxdgBz2pPD0anzR-AhBgvb&oh=00_AYCZuHNj24MefnE2162rxFQfrzyX8yMOEznFyvfiBLRslw&oe=67611F3C" alt="" style="margin: auto;width: 150px;" /></a><div style="height:20px" class="" id="u_0_5_T4"></div><h3 class="_8xdr _8xdj _8yp1 _93n_ _8zf- _8xdh _8xdy _8xdr _8xdj _8yp2 _8zg0 _93o0 _8xdh _8zge" style="color:#344854;letter-spacing:3px;">Digify Africa</h3><p style="color:#344854;" class="_8zym _8xdr _8xdj _8xd- _8yp2 _93o0 _8zg0 _9ao6">Brand</p></div><div class="_4v7t _6u4h" style=""><div style="height:20px" class="" id="u_0_6_uO"></div></div><div class="_4v84 _6u3s" style=""><a href="https://www.facebook.com/MessengerPeople/" data-ms="{"creative":"image","creative_detail":"image&device_type=desktop","create_type":"image","create_type_detail":"image"}"><img class="_6voz _7f2d img" src="https://scontent-nrt1-1.xx.fbcdn.net/v/t39.2365-6/300001965_584890513123632_6787250016405455935_n.jpg?_nc_cat=109&ccb=1-7&_nc_sid=e280be&_nc_ohc=xuGrc3y-M00Q7kNvgGxtP2K&_nc_zt=14&_nc_ht=scontent-nrt1-1.xx&_nc_gid=ACxdgBz2pPD0anzR-AhBgvb&oh=00_AYBY8PXxODLIc3FhktvntDlpFo90Ysygod8bZ_KtGOuiVw&oe=6761143A" alt="" style="margin: auto;width: 200px;" /></a><div style="height:20px" class="" id="u_0_7_Hi"></div><h3 class="_8xdr _8xdj _8yp1 _93n_ _8zf- _8xdh _8xdy _8xdr _8xdj _8yp2 _8zg0 _93o0 _8xdh _8zge" style="color:#344854;letter-spacing:3px;">MessengerPeople</h3><p style="color:#344854;" class="_8zym _8xdr _8xdj _8xd- _8yp2 _93o0 _8zg0 _9ao6">WhatsApp Business Solution Provider</p><div style="height:20px" class="" id="u_0_8_IP"></div></div><div class="_4v7t _6u4h" style=""></div><div style="height:0px" class="" id="u_0_9_cr"></div><div class="_4v89 _6u4h" style=""><h3 class="_8xdr _8xdj _8yp1 _93n_ _8zf- _8xdh _8xdy _8xdr _8xdj _8yp1 _8zf- _93n_ _8xdh _8zge" style="color:#344854;line-height:1.2;letter-spacing:3px;" id="u_0_a_Qt">SUCCESS STORY</h3><div style="height:10px" class="" id="u_0_b_kC"></div><p style="" class="_8zym _8xdr _8xdj _8xd- _8yp1 _93n_ _8zf- _9ao6"> By developing two distinct chatbots using WhatsApp, Digify Africa enables effective interactive training that drives learner engagement and professional opportunities. </p></div></div><div style="height:40px" class="" id="u_0_c_/B"></div></div></div><div class="_2jqq _4wnt _7pk5 _7pj_ _7pk8 _7pk2" style="background-color:#006B4E;"><div class="_ace7" style="max-width:1200px; margin:0 auto; padding:0 40px; background-color:#006B4E;"><div style="height:85px" class="" id="u_0_d_L5"></div><div class="_6uo3 _370e _370j _8ptk"><div class="_4v82 _6u4h" style=""><div class="_8zym _8xdr _8xdj _8xd- _8yp1 _93n_ _8zf- _9ao6" style="text-align:center; font-size: 48px; line-height: 30px; color:#EBF2E6;">136k</div><p style="color:#EBF2E6;" class="_8zym _8xdr _8xdj _8xd- _8yp2 _93o0 _8zg0 _9ao6">people completed training through WhatsApp </p></div><div class="_4v7t _6u4h" style=""><div style="height:0px" class="" id="u_0_e_jL"></div></div><div class="_4v82 _6u4h" style=""><div class="_8zym _8xdr _8xdj _8xd- _8yp1 _93n_ _8zf- _9ao6" style="text-align:center; font-size: 48px; line-height: 30px; color:#EBF2E6;">72%</div><p style="color:#EBF2E6;" class="_8zym _8xdr _8xdj _8xd- _8yp2 _93o0 _8zg0 _9ao6">of people interacting with WhatsApp started learning</p></div><div class="_4v7t _6u4h" style=""><div style="height:0px" class="" id="u_0_f_w/"></div></div><div class="_4v82 _6u4h" style=""><div class="_8zym _8xdr _8xdj _8xd- _8yp1 _93n_ _8zf- _9ao6" style="text-align:center; font-size: 48px; line-height: 30px; color:#EBF2E6;">50%</div><p style="color:#EBF2E6;" class="_8zym _8xdr _8xdj _8xd- _8yp2 _93o0 _8zg0 _9ao6">course completion rate on WhatsApp</p></div><div class="_4v7t _6u4h" style=""><div style="height:0px" class="" id="u_0_g_xU"></div></div><div class="_4v82 _6u4h" style=""><div class="_8zym _8xdr _8xdj _8xd- _8yp1 _93n_ _8zf- _9ao6" style="text-align:center; font-size: 48px; line-height: 30px; color:#EBF2E6;">3.6X</div><p style="color:#EBF2E6;" class="_8zym _8xdr _8xdj _8xd- _8yp2 _93o0 _8zg0 _9ao6">growth in learners using WhatsApp</p></div></div><div style="height:45px" class="" id="u_0_h_S4"></div><span style="color: #EBF2E6;font-size: 12px;display:block;text-align:center; letter-spacing: 0.5px;">*All results are self-reported and not identifiably repeatable. Generally expected individual results will differ.</span><div style="height:65px" class="" id="u_0_i_jz"></div></div></div><div style="height:80px" class="" id="u_0_j_5v"></div><div class="_2jqq _4wnt _7pk5 _7pj_ _7pk8 _7pk2"><div class="_ace7" style="max-width:1200px; margin:0 auto; padding:0 40px;"><div class="_6uo3 _370e _370j _8ptk"><div class="_4v8d _6u4h" style=""><h3 class="_8xdr _8xdj _8yp1 _93n_ _8zf- _8xdh _8xdy _8xdr _8xdj _8yp1 _8zf- _93n_ _8xdh _8zge" style="color:#344854;line-height:1.2;letter-spacing:3px;" id="u_0_k_Ho">THEIR STORY</h3><div style="height:10px" class="" id="u_0_l_TD"></div><h2 class="_8xdr _8xdj _8yp1 _93n_ _8zf- _8xdh _8xdw _8xdr _8xdj _8yp1 _8zf- _93n_ _8xdh _8zge" style="color:#344854;line-height:1.2;letter-spacing:1.5px;" id="u_0_m_AD">Helping African youth to build livelihoods</h2><p style="" class="_8zym _8xdr _8xdj _8xd- _8yp1 _93n_ _8zf- _9ao6">Digify Africa is a youth-led organization providing free digital skills and literacy programs that help people access employment opportunities in digital marketing and build skills for sustainable livelihoods. </p></div><div class="_4v7t _6u4h" style=""></div><div class="_4v89 _6u4h" style=""><img class="_6voz _7f2d img" src="https://scontent-nrt1-1.xx.fbcdn.net/v/t39.2365-6/277248977_1630252910692997_5594203785135805976_n.jpg?_nc_cat=108&ccb=1-7&_nc_sid=e280be&_nc_ohc=OJH0iagT93wQ7kNvgEedZwo&_nc_zt=14&_nc_ht=scontent-nrt1-1.xx&_nc_gid=ACxdgBz2pPD0anzR-AhBgvb&oh=00_AYDsP5AjN-GfyKejD4KAn208XfVLYgqTWS4aAgpd8T-eMQ&oe=6761080C" alt="" style=" margin: 0 auto; border-radius:3px 25px 25px 25px;" data-ms="{"creative":"image","creative_detail":"image&device_type=desktop","create_type":"image","create_type_detail":"image"}" /></div></div></div></div><div style="height:80px" class="" id="u_0_n_sS"></div><div class="_2jqq _4wnt _7pk5 _7pj_ _7pk8 _7pk2" style="background-color:#EBF2E6;"><div style="height:75px" class="" id="u_0_o_ez"></div><div class="_ace7" style="max-width:1200px; margin:0 auto; padding:0 40px;"><div class="_6uo3 _370e _66vu _8ptk"><div class="_4vcc _6u4h" style=""><h3 class="_8xdr _8xdj _8yp1 _93n_ _8zf- _8xdh _8xdy _8xdr _8xdj _8yp2 _8zg0 _93o0 _8xdh _8zge" style="color:#003F2E;letter-spacing:3px;" id="u_0_p_68">THEIR GOAL</h3><div style="height:10px" class="" id="u_0_q_pW"></div><h2 class="_8xdr _8xdj _8yp1 _93n_ _8zf- _8xdh _8xdw _8xdr _8xdj _8yp2 _8zg0 _93o0 _8xdh _8zge" style="color:#003F2E;line-height:1.2;letter-spacing:1.5px;" id="u_0_r_+B">Using digital learning to enter the digital workforce</h2><p style="color:#003F2E;" class="_8zym _8xdr _8xdj _8xd- _8yp2 _93o0 _8zg0 _9ao6">To combat high unemployment in Africa, Digify Africa wanted to connect more people with the digital skills they need for career success. The organization was challenged to overcome many people’s limited access to desktop computers or data plans as it tried to provide online learning targeted to young people and educators. </p><div style="height:60px" class="" id="u_0_s_mI"></div></div></div></div></div><div style="height:75px" class="" id="u_0_t_kf"></div><div class="_ace7" style="max-width:1200px; margin:0 auto; padding:0 40px;"><div class="_2jqq _4wnt _7pk5 _7pj_ _7pk8 _7pk2"><div class="_6uo3 _370e _70o9 _66vu _370k"><div class="_4v8d _6u4h" style=""><div style="height:0px" class="" id="u_0_u_Zc"></div><h3 class="_8xdr _8xdj _8yp1 _93n_ _8zf- _8xdh _8xdy _8xdr _8xdj _8yp1 _8zf- _93n_ _8xdh _8zge" style="color:#344854;line-height:1.2;letter-spacing:3px;" id="u_0_v_6+">THEIR SOLUTION</h3><div style="height:10px" class="" id="u_0_w_5p"></div><h2 class="_8xdr _8xdj _8yp1 _93n_ _8zf- _8xdh _8xdv _8xdr _8xdj _8yp1 _8zf- _93n_ _8xdh _8zge" style="color:#344854;line-height:1.2;letter-spacing:1.5px;" id="u_0_x_OJ">Providing two unique chatbots</h2><div style="height:15px" class="" id="u_0_y_/X"></div><p style="" class="_8zym _8xdr _8xdj _8xd- _8yp1 _93n_ _8zf- _9ao6"> As young people in Africa confront one of the world’s highest unemployment rates, organizations like Digify Africa lead the charge in providing the digital skills and literacy programs that will help youth gain footholds in the digital economy. Through imm ersive content in digital marketing, entrepreneurship, and freelancer training, Digify Africa teams work to overcome the challenges African youth face in gaining access to education to improve their lives. </p><p style="" class="_8zym _8xdr _8xdj _8xd- _8yp1 _93n_ _8zf- _9ao6"> Even as Digify Africa teams made African youth more competitive for the digital workforce, they found that reaching students online could be difficult. Many young people don’t have desktop computers at home, and their smartphones come with limited data plans that makes most traditional e-learning program s inaccessible. Digify Africa relied on face-to-face classroom instruction—until the COVID-19 pandemic accelerated the organization’s drive to find a way of reaching learners online. </p><p style="" class="_8zym _8xdr _8xdj _8xd- _8yp1 _93n_ _8zf- _9ao6"> The team knew that WhatsApp was one of the most popular communications ch annels in Africa. After attending the F8 Hackathon, hosted by Meta Platforms, they saw the possibilities of using WhatsApp as the foundation for a unique learning environment. Working with full-service digital marketing agency and MessengerPeople’s partner Techsys Digital, the Digify Africa team developed two distinct chatbots through WhatsApp Business API: Lesedi, to enable students to learn digital literacy skills, and Kitso, to train teachers on internet safety. </p><p style="" class="_8zym _8xdr _8xdj _8xd- _8yp1 _93n_ _8zf- _9ao6">Learners can access either bot via a QR code on Digify Africa social media channels, or Ads that Click to Facebook or Instagram, or by sending a message directly through WhatsApp. Using a central menu, people can build skills by moving through course modules in a linear fashion or taking individual courses in an order that suits them. After completing each course, learners take quizzes to gauge their knowledge, and they can track their progress on a leaderboard. When learners finish all modules, they earn a certificate that helps set them apart in the workforce.</p></div><div class="_4v7s _6u4h" style=""></div><div class="_4v8b _6u4h" style=""><img class="_6voz _7f2d img" src="https://scontent-nrt1-1.xx.fbcdn.net/v/t39.2365-6/299859298_375984348028829_5748650751192017033_n.jpg?_nc_cat=108&ccb=1-7&_nc_sid=e280be&_nc_ohc=IZZmdSGAdOEQ7kNvgGR8alx&_nc_zt=14&_nc_ht=scontent-nrt1-1.xx&_nc_gid=ACxdgBz2pPD0anzR-AhBgvb&oh=00_AYCinmLiwJhy5GBfnLsJWLGQlNqC6YvkN6ebMc9irkyIDg&oe=67612302" alt="" style="margin: 0 auto;width: 300px;" data-ms="{"creative":"image","creative_detail":"image&device_type=desktop","create_type":"image","create_type_detail":"image"}" /></div></div><div style="height:15px" class="" id="u_0_z_c+"></div><div class="_ace7"><div class="_6uo3 _370e _66vu _370k"><div class="_4v8b _6u4h" style=""><img class="_6voz _7f2d img" src="https://scontent-nrt1-2.xx.fbcdn.net/v/t39.2365-6/299809937_394746336132427_7192114082158473921_n.jpg?_nc_cat=104&ccb=1-7&_nc_sid=e280be&_nc_ohc=SdZZThSq6CcQ7kNvgFYMjbR&_nc_zt=14&_nc_ht=scontent-nrt1-2.xx&_nc_gid=ACxdgBz2pPD0anzR-AhBgvb&oh=00_AYDgDKzciCrhOL2Ge9remSyJ5GnQvSmVlCrU5thZDNicrw&oe=67611497" alt="" style="margin: 0 auto;width: 300px;" data-ms="{"creative":"image","creative_detail":"image&device_type=desktop","create_type":"image","create_type_detail":"image"}" /></div><div class="_4v7s _6u4h" style=""></div><div class="_4v8d _6u4h" style=""><p style="" class="_8zym _8xdr _8xdj _8xd- _8yp1 _93n_ _8zf- _9ao6">“In less than one year, 136,000 people completed training through either Lesedi or Kitso. In contrast, before using WhatsApp to reach learners, we were able to train 120,000 people in our 11 years of operations,” says Gavin Weale, Founder of Digify Africa. “As job-relevant training becomes more borderless and accessible via WhatsApp, we have almost 40,000 active learners each week. People have completed roughly 1.4 million topics, or roughly 25 years’ worth of content, in less than a year.”</p><p style="" class="_8zym _8xdr _8xdj _8xd- _8yp1 _93n_ _8zf- _9ao6"> With WhatsApp, the Digify Africa team can offer the 24/7 convenience of automated content, including text, image, and voice messages while taking advantage of the ability to create its own quizzes, leaderboards, and trackers to spark engagement. Learner excitement for both bots generated a combined 125 million messages within a year, with the highest monthly average reaching 38 million messages. </p><p style="" class="_8zym _8xdr _8xdj _8xd- _8yp1 _93n_ _8zf- _9ao6"> The Department of Basic Education in South Africa, which is responsible for reaching 14 million people acros s the country, took notice of how Digify Africa broke down barriers to learning with WhatsApp. By establishing a partnership between the department and Digify Africa, tens of thousands of teachers have signed up for the Kitso bot. </p><p style="" class="_8zym _8xdr _8xdj _8xd- _8yp1 _93n_ _8zf- _9ao6">“The future of online learning has arrived at Digify Africa with how we’ve tailored our WhatsApp bot, and in the span of two quarters, we’ve seen 3.6 times the growth in learners using Lesedi or Kitso. Thanks to the interactive learning journeys we offer in WhatsApp, 50 percent of people who begin coursework complete it,” says Weale. “WhatsApp allows us to deliver such immersive content that our learner satisfaction scores reach 99 percent. </p><p style="" class="_8zym _8xdr _8xdj _8xd- _8yp1 _93n_ _8zf- _9ao6">As Digify Africa prepares learners and educators for the digital workforce, the organization is already using WhatsApp to run its 10-week digital marketing bootcamp. Plans for new use cases include WhatsApp surveys to track the ongoing employment status of Digify Africa learners to measure Digify Africa’s contribution to African youth securing employment. </p></div></div></div></div></div><div style="height:60px" class="" id="u_0_10_DX"></div><div class="_2jqq _4wnt _7pk5 _7pj_ _7pk8 _7pk2" style="background-color:#006B4E;"><div class="_ace7" style="max-width:1200px; margin:0 auto; padding:0 40px;"><div style="height:75px" class="" id="u_0_11_yk"></div><div class="_6uo3 _370e _66vu _370k"><div class="_4v8b _6u4h" style=""><div style="height:0px" class="" id="u_0_12_iR"></div><img class="_6voz _7f2d img" src="https://scontent-nrt1-2.xx.fbcdn.net/v/t39.2365-6/298828324_1119184808694208_7951181958543966824_n.jpg?_nc_cat=101&ccb=1-7&_nc_sid=e280be&_nc_ohc=Hi1Irp0WgRwQ7kNvgE4iiFE&_nc_zt=14&_nc_ht=scontent-nrt1-2.xx&_nc_gid=ACxdgBz2pPD0anzR-AhBgvb&oh=00_AYBejf6ursMRyWTobb87JR__bj1-_YaicGp1z2b7zThpIg&oe=6760FAA9" alt="" style="margin: 0 auto; border-radius:25px 25px 3px 25px;" data-ms="{"creative":"image","creative_detail":"image&device_type=desktop","create_type":"image","create_type_detail":"image"}" /></div><div class="_4v7t _6u4h" style=""></div><div class="_4v8d _6u4h" style=""><div style="height:0px" class="" id="u_0_13_/E"></div><h3 class="_8xdr _8xdj _8yp1 _93n_ _8zf- _8xdh _8xdy _8xdr _8xdj _8yp1 _8zf- _93n_ _8xdh _8zge" style="color:#EBF2E6;letter-spacing:3px;" id="u_0_14_vs">THEIR SUCCESS</h3><div style="height:10px" class="" id="u_0_15_5s"></div><h2 class="_8xdr _8xdj _8yp1 _93n_ _8zf- _8xdh _8xdw _8xdr _8xdj _8yp1 _8zf- _93n_ _8xdh _8zge" style="color:#EBF2E6;line-height:1.2;letter-spacing:1.5px;" id="u_0_16_VI">High learner enthusiasm</h2><p style="color:#EBF2E6;" class="_8zym _8xdr _8xdj _8xd- _8yp1 _93n_ _8zf- _9ao6">When Digify Africa develops two unique chatbots through WhatsApp, the organization sees high satisfaction scores, message rates, and record numbers of learners completing online training. </p><ul class="_41qb _41qc"><li class="_41qd" style="color: #EBF2E6;font-family: Optimistic Text, Helvetica, Helvetica Neue, Arial, sans-serif; font-size: 16px;line-height: 28px;">136,000 learners completed training through WhatsApp </li><li class="_41qd" style="color: #EBF2E6;font-family: Optimistic Text, Helvetica, Helvetica Neue, Arial, sans-serif; font-size: 16px;line-height: 28px;">72% of people interacting with WhatsApp started learning </li><li class="_41qd" style="color: #EBF2E6;font-family: Optimistic Text, Helvetica, Helvetica Neue, Arial, sans-serif; font-size: 16px;line-height: 28px;">50% course complete rate on WhatsApp </li><li class="_41qd" style="color: #EBF2E6;font-family: Optimistic Text, Helvetica, Helvetica Neue, Arial, sans-serif; font-size: 16px;line-height: 28px;">3.6x growth in learners using WhatsApp </li></ul><div style="height:45px" class="" id="u_0_17_W0"></div><span style="color: #EBF2E6;font-size: 12px;display:block;text-align:center; letter-spacing: 0.5px;">*All results are self-reported and not identifiably repeatable. Generally expected individual results will differ.</span></div></div></div><div style="height:80px" class="" id="u_0_18_fZ"></div></div><div style="height:75px" class="" id="u_0_19_TF"></div><div class="_ace7" style="max-width:1200px; margin:0 auto; padding:0 40px;"><div class="_2jqq _4wnt _7pk5 _7pj_ _7pk8 _7pk2"><img class="_6voz _7f2d _92d5 img" src="https://scontent-nrt1-1.xx.fbcdn.net/v/t39.2365-6/126246912_722488615362128_1794306237425700421_n.svg?_nc_cat=106&ccb=1-7&_nc_sid=e280be&_nc_ohc=nqN-ve8Ty0kQ7kNvgGUbg_1&_nc_zt=14&_nc_ht=scontent-nrt1-1.xx&_nc_gid=ACxdgBz2pPD0anzR-AhBgvb&oh=00_AYChS1JeehQUrODqPMD035PwBWIyDj6siC3Pd_goiRjsUQ&oe=67610068" alt="" style="margin: auto;" data-ms="{"creative":"image","creative_detail":"image&device_type=desktop","create_type":"image","create_type_detail":"image"}" /><p style="color:#67788A; text-align: center;font-size:24px; line-height: 30px;" class="_8zym _8xdr _8xdj _8xd- _8yp1 _93n_ _8zf- _9ao6"> In one year, 136,000 people completed training through either Lesedi or Kitso. In contrast, before using WhatsApp to reach learners, we were able to train 120,000 people in our 11 years of operations. As job-relevant training becomes more borderless and accessible via WhatsApp, we have almost 40,000 active learners each week. People have comp leted roughly 1.4 million topics, or roughly 25 years’ worth of content, in less than a year. </p><div class="_8zym _8xdt _8xdj _8xd- _8yp1 _93n_ _8zf- _9ao6" style="text-align:center;font-size: 36px; color:#344854; line-height: 2;">Gavin Weale</div><div class="_8zym _8xdr _8xdj _8xd- _8yp2 _93o0 _8zg0 _9ao6" style="color:#67788A;">Founder of Digify Africa</div></div></div><div style="height:75px" class="" id="u_0_1a_yW"></div><div class="_2jqq _4wnt _7pk5 _7pj_ _7pk8 _7pk2" style="background-color: #003F2E;"><div class="_ace7" style="max-width:1200px; margin:0 auto; padding:0 40px;"><div style="height:60px" class="" id="u_0_1b_qy"></div><div class="_2jqq _4wnt _7pk5 _7pj_ _7pk8 _7pk2"><div class="_ace7" style="max-width:800px; margin: auto;"><p style="color:#EBF2E6;letter-spacing:3px;" class="_8zym _8xdr _8xdj _8xd- _8yp2 _93o0 _8zg0 _9ao6">所用產品</p><img class="_6voz _7f2d _92d5 img" src="https://scontent-nrt1-2.xx.fbcdn.net/v/t39.2365-6/198215876_316912526594069_3933921299257972154_n.svg?_nc_cat=104&ccb=1-7&_nc_sid=e280be&_nc_ohc=gwJD4OKzbbcQ7kNvgHr3bfI&_nc_zt=14&_nc_ht=scontent-nrt1-2.xx&_nc_gid=ACxdgBz2pPD0anzR-AhBgvb&oh=00_AYBnCVYK-50KO_gyawz_m70G6BS_LtVca-pqZmgvtONfbA&oe=6760FE09" alt="" style="margin: auto; width: 100px;" data-ms="{"creative":"image","creative_detail":"image&device_type=desktop","create_type":"image","create_type_detail":"image"}" /><div style="height:20px" class="" id="u_0_1c_2A"></div><h3 class="_8xdr _8xdj _8yp1 _93n_ _8zf- _8xdh _8xdv _8xdr _8xdj _8yp2 _8zg0 _93o0 _8xdh _8zge" style="color:#EBF2E6 ;line-height:1.2;letter-spacing:1.5px;" id="u_0_1d_Sb">WhatsApp Business 平台</h3><p style="color:#EBF2E6;" class="_8zym _8xdr _8xdj _8xd- _8yp2 _93o0 _8zg0 _9ao6"> 透過自動且快速的訊息回覆工具，輕鬆與顧客互動。</p><div style="height:20px" class="" id="u_0_1e_8H"></div><div class="_6uo3 _370e _370j _8ptk"><div class="_6u4h" style=""><a href="/products/whatsapp/" class="_928q _928n _90v1" target="" data-interaction-identifier="devsite_trackable_element" data-click-value=" products used | whatsapp | start building" data-ms="{"creative":"button","creative_detail":"SuccessStoryWhatsAppPlatform_Footer_\/developers_whatsapp_business_platform\/_StartBuildingCTA&device_type=desktop","create_type":"SuccessStoryWhatsAppPlatform_Footer_\/developers_whatsapp_business_platform\/_StartBuildingCTA","create_type_detail":""}"><div class="_8xnq"><div class="_8xnp"><svg width="38px" height="38px" viewBox="0 0 38 38" version="1.1" xmlns="http://www.w3.org/2000/svg"><g id="Lead" stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><g id="DevCircle-Lead" transform="translate(-104.000000, -446.000000)" stroke="#EBF2E6"><g id="Managing-a-circle" transform="translate(0.000000, 136.000000)"><g id="Button/Large" transform="translate(105.000000, 311.000000)"><g id="Icon/Button-arrow"><g id="arrow-group-right-link"><circle id="Oval" opacity="0.5" cx="18" cy="18" r="18"></circle><g id="Group-2" opacity="0.828706287" transform="translate(11.000000, 13.000000)" stroke-width="2"><polyline id="Path-2" stroke-linecap="square" points="8 0 13 5 8 10"></polyline><path d="M0,5 L13,5" id="Path-3"></path></g></g></g></g></g></g></g></svg></div><div class="_8xnr"><div class="_8zym _8xdr _8xdj _8xd- _8yp2 _93o0 _8zg0 _9ao6" style="color:#EBF2E6;"> 開始建構 </div></div></div></a></div><div class="_4v7t _6u4h" style=""><div style="height:20px" class="" id="u_0_1f_Wr"></div></div><div class="_6u4h" style=""><a href="/success-stories/?filters%5B0%5D=business_tools&filters%5B1%5D=cms_developers_whatsapp_business_platform" class="_928q _928n _90v1" target="" data-interaction-identifier="devsite_trackable_element" data-click-value=" products used | whatsapp | related stories" 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