CINXE.COM

<!DOCTYPE html> <html class="client-nojs vector-feature-language-in-header-enabled vector-feature-language-in-main-page-header-disabled vector-feature-sticky-header-disabled vector-feature-page-tools-pinned-disabled vector-feature-toc-pinned-clientpref-1 vector-feature-main-menu-pinned-disabled vector-feature-limited-width-clientpref-1 vector-feature-limited-width-content-enabled vector-feature-custom-font-size-clientpref-1 vector-feature-appearance-pinned-clientpref-1 vector-feature-night-mode-enabled skin-theme-clientpref-day vector-toc-available" lang="en" dir="ltr"> <head> <meta charset="UTF-8"> <title>Mobile local search - Wikipedia</title> <script>(function(){var className="client-js vector-feature-language-in-header-enabled vector-feature-language-in-main-page-header-disabled vector-feature-sticky-header-disabled vector-feature-page-tools-pinned-disabled vector-feature-toc-pinned-clientpref-1 vector-feature-main-menu-pinned-disabled vector-feature-limited-width-clientpref-1 vector-feature-limited-width-content-enabled vector-feature-custom-font-size-clientpref-1 vector-feature-appearance-pinned-clientpref-1 vector-feature-night-mode-enabled skin-theme-clientpref-day vector-toc-available";var cookie=document.cookie.match(/(?:^|; )enwikimwclientpreferences=([^;]+)/);if(cookie){cookie[1].split('%2C').forEach(function(pref){className=className.replace(new RegExp('(^| )'+pref.replace(/-clientpref-\w+$|[^\w-]+/g,'')+'-clientpref-\\w+( |$)'),'$1'+pref+'$2');});}document.documentElement.className=className;}());RLCONF={"wgBreakFrames":false,"wgSeparatorTransformTable":["",""],"wgDigitTransformTable":["",""],"wgDefaultDateFormat":"dmy", "wgMonthNames":["","January","February","March","April","May","June","July","August","September","October","November","December"],"wgRequestId":"c16a2c7f-9d83-408c-b366-e067a65765e3","wgCanonicalNamespace":"","wgCanonicalSpecialPageName":false,"wgNamespaceNumber":0,"wgPageName":"Mobile_local_search","wgTitle":"Mobile local search","wgCurRevisionId":1188745899,"wgRevisionId":1188745899,"wgArticleId":9133033,"wgIsArticle":true,"wgIsRedirect":false,"wgAction":"view","wgUserName":null,"wgUserGroups":["*"],"wgCategories":["Wikipedia articles in need of updating from September 2019","All Wikipedia articles in need of updating","Articles needing additional references from December 2007","All articles needing additional references","Articles with limited geographic scope from December 2010","Webarchive template archiveis links","Mobile telecommunications","Internet geolocation"],"wgPageViewLanguage":"en","wgPageContentLanguage":"en","wgPageContentModel":"wikitext","wgRelevantPageName": "Mobile_local_search","wgRelevantArticleId":9133033,"wgIsProbablyEditable":true,"wgRelevantPageIsProbablyEditable":true,"wgRestrictionEdit":[],"wgRestrictionMove":[],"wgNoticeProject":"wikipedia","wgCiteReferencePreviewsActive":false,"wgFlaggedRevsParams":{"tags":{"status":{"levels":1}}},"wgMediaViewerOnClick":true,"wgMediaViewerEnabledByDefault":true,"wgPopupsFlags":0,"wgVisualEditor":{"pageLanguageCode":"en","pageLanguageDir":"ltr","pageVariantFallbacks":"en"},"wgMFDisplayWikibaseDescriptions":{"search":true,"watchlist":true,"tagline":false,"nearby":true},"wgWMESchemaEditAttemptStepOversample":false,"wgWMEPageLength":10000,"wgRelatedArticlesCompat":[],"wgEditSubmitButtonLabelPublish":true,"wgULSPosition":"interlanguage","wgULSisCompactLinksEnabled":false,"wgVector2022LanguageInHeader":true,"wgULSisLanguageSelectorEmpty":false,"wgWikibaseItemId":"Q6887148","wgCheckUserClientHintsHeadersJsApi":["brands","architecture","bitness","fullVersionList","mobile","model","platform", "platformVersion"],"GEHomepageSuggestedEditsEnableTopics":true,"wgGETopicsMatchModeEnabled":false,"wgGEStructuredTaskRejectionReasonTextInputEnabled":false,"wgGELevelingUpEnabledForUser":false};RLSTATE={"ext.globalCssJs.user.styles":"ready","site.styles":"ready","user.styles":"ready","ext.globalCssJs.user":"ready","user":"ready","user.options":"loading","ext.cite.styles":"ready","skins.vector.search.codex.styles":"ready","skins.vector.styles":"ready","skins.vector.icons":"ready","jquery.makeCollapsible.styles":"ready","ext.wikimediamessages.styles":"ready","ext.visualEditor.desktopArticleTarget.noscript":"ready","ext.uls.interlanguage":"ready","wikibase.client.init":"ready","ext.wikimediaBadges":"ready"};RLPAGEMODULES=["ext.cite.ux-enhancements","ext.scribunto.logs","site","mediawiki.page.ready","jquery.makeCollapsible","mediawiki.toc","skins.vector.js","ext.centralNotice.geoIP","ext.centralNotice.startUp","ext.gadget.ReferenceTooltips","ext.gadget.switcher","ext.urlShortener.toolbar", "ext.centralauth.centralautologin","mmv.bootstrap","ext.popups","ext.visualEditor.desktopArticleTarget.init","ext.visualEditor.targetLoader","ext.echo.centralauth","ext.eventLogging","ext.wikimediaEvents","ext.navigationTiming","ext.uls.interface","ext.cx.eventlogging.campaigns","ext.cx.uls.quick.actions","wikibase.client.vector-2022","ext.checkUser.clientHints","ext.quicksurveys.init","ext.growthExperiments.SuggestedEditSession","wikibase.sidebar.tracking"];</script> <script>(RLQ=window.RLQ||[]).push(function(){mw.loader.impl(function(){return["user.options@12s5i",function($,jQuery,require,module){mw.user.tokens.set({"patrolToken":"+\\","watchToken":"+\\","csrfToken":"+\\"}); }];});});</script> <link rel="stylesheet" href="/w/load.php?lang=en&modules=ext.cite.styles%7Cext.uls.interlanguage%7Cext.visualEditor.desktopArticleTarget.noscript%7Cext.wikimediaBadges%7Cext.wikimediamessages.styles%7Cjquery.makeCollapsible.styles%7Cskins.vector.icons%2Cstyles%7Cskins.vector.search.codex.styles%7Cwikibase.client.init&only=styles&skin=vector-2022"> <script async="" src="/w/load.php?lang=en&modules=startup&only=scripts&raw=1&skin=vector-2022"></script> <meta name="ResourceLoaderDynamicStyles" content=""> <link rel="stylesheet" href="/w/load.php?lang=en&modules=site.styles&only=styles&skin=vector-2022"> <meta name="generator" content="MediaWiki 1.44.0-wmf.5"> <meta name="referrer" content="origin"> <meta name="referrer" content="origin-when-cross-origin"> <meta name="robots" content="max-image-preview:standard"> <meta name="format-detection" content="telephone=no"> <meta name="viewport" content="width=1120"> <meta property="og:title" content="Mobile local search - Wikipedia"> <meta property="og:type" content="website"> <link rel="preconnect" href="//upload.wikimedia.org"> <link rel="alternate" media="only screen and (max-width: 640px)" href="//en.m.wikipedia.org/wiki/Mobile_local_search"> <link rel="alternate" type="application/x-wiki" title="Edit this page" href="/w/index.php?title=Mobile_local_search&action=edit"> <link rel="apple-touch-icon" href="/static/apple-touch/wikipedia.png"> <link rel="icon" href="/static/favicon/wikipedia.ico"> <link rel="search" type="application/opensearchdescription+xml" href="/w/rest.php/v1/search" title="Wikipedia (en)"> <link rel="EditURI" type="application/rsd+xml" href="//en.wikipedia.org/w/api.php?action=rsd"> <link rel="canonical" href="https://en.wikipedia.org/wiki/Mobile_local_search"> <link rel="license" href="https://creativecommons.org/licenses/by-sa/4.0/deed.en"> <link rel="alternate" type="application/atom+xml" title="Wikipedia Atom feed" href="/w/index.php?title=Special:RecentChanges&feed=atom"> <link rel="dns-prefetch" href="//meta.wikimedia.org" /> <link rel="dns-prefetch" href="//login.wikimedia.org"> </head> <body class="skin--responsive skin-vector skin-vector-search-vue mediawiki ltr sitedir-ltr mw-hide-empty-elt ns-0 ns-subject mw-editable page-Mobile_local_search rootpage-Mobile_local_search skin-vector-2022 action-view"><a class="mw-jump-link" href="#bodyContent">Jump to content</a> <div class="vector-header-container"> <header class="vector-header mw-header"> <div class="vector-header-start"> <nav class="vector-main-menu-landmark" aria-label="Site"> <div id="vector-main-menu-dropdown" class="vector-dropdown vector-main-menu-dropdown vector-button-flush-left vector-button-flush-right" > <input type="checkbox" id="vector-main-menu-dropdown-checkbox" role="button" aria-haspopup="true" data-event-name="ui.dropdown-vector-main-menu-dropdown" class="vector-dropdown-checkbox " aria-label="Main menu" > <label id="vector-main-menu-dropdown-label" for="vector-main-menu-dropdown-checkbox" class="vector-dropdown-label cdx-button cdx-button--fake-button cdx-button--fake-button--enabled cdx-button--weight-quiet cdx-button--icon-only " aria-hidden="true" ><span class="vector-icon mw-ui-icon-menu mw-ui-icon-wikimedia-menu"></span> <span class="vector-dropdown-label-text">Main menu</span> </label> <div class="vector-dropdown-content"> <div id="vector-main-menu-unpinned-container" class="vector-unpinned-container"> <div id="vector-main-menu" class="vector-main-menu vector-pinnable-element"> <div class="vector-pinnable-header vector-main-menu-pinnable-header vector-pinnable-header-unpinned" data-feature-name="main-menu-pinned" data-pinnable-element-id="vector-main-menu" data-pinned-container-id="vector-main-menu-pinned-container" data-unpinned-container-id="vector-main-menu-unpinned-container" > <div class="vector-pinnable-header-label">Main menu</div> <button class="vector-pinnable-header-toggle-button vector-pinnable-header-pin-button" data-event-name="pinnable-header.vector-main-menu.pin">move to sidebar</button> <button class="vector-pinnable-header-toggle-button vector-pinnable-header-unpin-button" data-event-name="pinnable-header.vector-main-menu.unpin">hide</button> </div> <div id="p-navigation" class="vector-menu mw-portlet mw-portlet-navigation" > <div class="vector-menu-heading"> Navigation </div> <div class="vector-menu-content"> <ul class="vector-menu-content-list"> <li id="n-mainpage-description" class="mw-list-item"><a href="/wiki/Main_Page" title="Visit the main page [z]" accesskey="z"><span>Main page</span></a></li><li id="n-contents" class="mw-list-item"><a href="/wiki/Wikipedia:Contents" title="Guides to browsing Wikipedia"><span>Contents</span></a></li><li id="n-currentevents" class="mw-list-item"><a href="/wiki/Portal:Current_events" title="Articles related to current events"><span>Current events</span></a></li><li id="n-randompage" class="mw-list-item"><a href="/wiki/Special:Random" title="Visit a randomly selected article [x]" accesskey="x"><span>Random article</span></a></li><li id="n-aboutsite" class="mw-list-item"><a href="/wiki/Wikipedia:About" title="Learn about Wikipedia and how it works"><span>About Wikipedia</span></a></li><li id="n-contactpage" class="mw-list-item"><a href="//en.wikipedia.org/wiki/Wikipedia:Contact_us" title="How to contact Wikipedia"><span>Contact us</span></a></li> </ul> </div> </div> <div id="p-interaction" class="vector-menu mw-portlet mw-portlet-interaction" > <div class="vector-menu-heading"> Contribute </div> <div class="vector-menu-content"> <ul class="vector-menu-content-list"> <li id="n-help" class="mw-list-item"><a href="/wiki/Help:Contents" title="Guidance on how to use and edit Wikipedia"><span>Help</span></a></li><li id="n-introduction" class="mw-list-item"><a href="/wiki/Help:Introduction" title="Learn how to edit Wikipedia"><span>Learn to edit</span></a></li><li id="n-portal" class="mw-list-item"><a href="/wiki/Wikipedia:Community_portal" title="The hub for editors"><span>Community portal</span></a></li><li id="n-recentchanges" class="mw-list-item"><a href="/wiki/Special:RecentChanges" title="A list of recent changes to Wikipedia [r]" accesskey="r"><span>Recent changes</span></a></li><li id="n-upload" class="mw-list-item"><a href="/wiki/Wikipedia:File_upload_wizard" title="Add images or other media for use on Wikipedia"><span>Upload file</span></a></li> </ul> </div> </div> </div> </div> </div> </div> </nav> <a href="/wiki/Main_Page" class="mw-logo"> <img class="mw-logo-icon" src="/static/images/icons/wikipedia.png" alt="" aria-hidden="true" height="50" width="50"> <span class="mw-logo-container skin-invert"> <img class="mw-logo-wordmark" alt="Wikipedia" src="/static/images/mobile/copyright/wikipedia-wordmark-en.svg" style="width: 7.5em; height: 1.125em;"> <img class="mw-logo-tagline" alt="The Free Encyclopedia" src="/static/images/mobile/copyright/wikipedia-tagline-en.svg" width="117" height="13" style="width: 7.3125em; height: 0.8125em;"> </span> </a> </div> <div class="vector-header-end"> <div id="p-search" role="search" class="vector-search-box-vue vector-search-box-collapses vector-search-box-show-thumbnail vector-search-box-auto-expand-width vector-search-box"> <a href="/wiki/Special:Search" class="cdx-button cdx-button--fake-button cdx-button--fake-button--enabled cdx-button--weight-quiet cdx-button--icon-only search-toggle" title="Search Wikipedia [f]" accesskey="f"><span class="vector-icon mw-ui-icon-search mw-ui-icon-wikimedia-search"></span> <span>Search</span> </a> <div class="vector-typeahead-search-container"> <div class="cdx-typeahead-search cdx-typeahead-search--show-thumbnail cdx-typeahead-search--auto-expand-width"> <form action="/w/index.php" id="searchform" class="cdx-search-input cdx-search-input--has-end-button"> <div id="simpleSearch" class="cdx-search-input__input-wrapper" data-search-loc="header-moved"> <div class="cdx-text-input cdx-text-input--has-start-icon"> <input class="cdx-text-input__input" type="search" name="search" placeholder="Search Wikipedia" aria-label="Search Wikipedia" autocapitalize="sentences" title="Search Wikipedia [f]" accesskey="f" id="searchInput" > <span class="cdx-text-input__icon cdx-text-input__start-icon"></span> </div> <input type="hidden" name="title" value="Special:Search"> </div> <button class="cdx-button cdx-search-input__end-button">Search</button> </form> </div> </div> </div> <nav class="vector-user-links vector-user-links-wide" aria-label="Personal tools"> <div class="vector-user-links-main"> <div id="p-vector-user-menu-preferences" class="vector-menu mw-portlet emptyPortlet" > <div class="vector-menu-content"> <ul class="vector-menu-content-list"> </ul> </div> </div> <div id="p-vector-user-menu-userpage" class="vector-menu mw-portlet emptyPortlet" > <div class="vector-menu-content"> <ul class="vector-menu-content-list"> </ul> </div> </div> <nav class="vector-appearance-landmark" aria-label="Appearance"> <div id="vector-appearance-dropdown" class="vector-dropdown " title="Change the appearance of the page's font size, width, and color" > <input type="checkbox" id="vector-appearance-dropdown-checkbox" role="button" aria-haspopup="true" data-event-name="ui.dropdown-vector-appearance-dropdown" class="vector-dropdown-checkbox " aria-label="Appearance" > <label id="vector-appearance-dropdown-label" for="vector-appearance-dropdown-checkbox" class="vector-dropdown-label cdx-button cdx-button--fake-button cdx-button--fake-button--enabled cdx-button--weight-quiet cdx-button--icon-only " aria-hidden="true" ><span class="vector-icon mw-ui-icon-appearance mw-ui-icon-wikimedia-appearance"></span> <span class="vector-dropdown-label-text">Appearance</span> </label> <div class="vector-dropdown-content"> <div id="vector-appearance-unpinned-container" class="vector-unpinned-container"> </div> </div> </div> </nav> <div id="p-vector-user-menu-notifications" class="vector-menu mw-portlet emptyPortlet" > <div class="vector-menu-content"> <ul class="vector-menu-content-list"> </ul> </div> </div> <div id="p-vector-user-menu-overflow" class="vector-menu mw-portlet" > <div class="vector-menu-content"> <ul class="vector-menu-content-list"> <li id="pt-sitesupport-2" class="user-links-collapsible-item mw-list-item user-links-collapsible-item"><a data-mw="interface" href="https://donate.wikimedia.org/wiki/Special:FundraiserRedirector?utm_source=donate&utm_medium=sidebar&utm_campaign=C13_en.wikipedia.org&uselang=en" class=""><span>Donate</span></a> </li> <li id="pt-createaccount-2" class="user-links-collapsible-item mw-list-item user-links-collapsible-item"><a data-mw="interface" href="/w/index.php?title=Special:CreateAccount&returnto=Mobile+local+search" title="You are encouraged to create an account and log in; however, it is not mandatory" class=""><span>Create account</span></a> </li> <li id="pt-login-2" class="user-links-collapsible-item mw-list-item user-links-collapsible-item"><a data-mw="interface" href="/w/index.php?title=Special:UserLogin&returnto=Mobile+local+search" title="You're encouraged to log in; however, it's not mandatory. [o]" accesskey="o" class=""><span>Log in</span></a> </li> </ul> </div> </div> </div> <div id="vector-user-links-dropdown" class="vector-dropdown vector-user-menu vector-button-flush-right vector-user-menu-logged-out" title="Log in and more options" > <input type="checkbox" id="vector-user-links-dropdown-checkbox" role="button" aria-haspopup="true" data-event-name="ui.dropdown-vector-user-links-dropdown" class="vector-dropdown-checkbox " aria-label="Personal tools" > <label id="vector-user-links-dropdown-label" for="vector-user-links-dropdown-checkbox" class="vector-dropdown-label cdx-button cdx-button--fake-button cdx-button--fake-button--enabled cdx-button--weight-quiet cdx-button--icon-only " aria-hidden="true" ><span class="vector-icon mw-ui-icon-ellipsis mw-ui-icon-wikimedia-ellipsis"></span> <span class="vector-dropdown-label-text">Personal tools</span> </label> <div class="vector-dropdown-content"> <div id="p-personal" class="vector-menu mw-portlet mw-portlet-personal user-links-collapsible-item" title="User menu" > <div class="vector-menu-content"> <ul class="vector-menu-content-list"> <li id="pt-sitesupport" class="user-links-collapsible-item mw-list-item"><a href="https://donate.wikimedia.org/wiki/Special:FundraiserRedirector?utm_source=donate&utm_medium=sidebar&utm_campaign=C13_en.wikipedia.org&uselang=en"><span>Donate</span></a></li><li id="pt-createaccount" class="user-links-collapsible-item mw-list-item"><a href="/w/index.php?title=Special:CreateAccount&returnto=Mobile+local+search" title="You are encouraged to create an account and log in; however, it is not mandatory"><span class="vector-icon mw-ui-icon-userAdd mw-ui-icon-wikimedia-userAdd"></span> <span>Create account</span></a></li><li id="pt-login" class="user-links-collapsible-item mw-list-item"><a href="/w/index.php?title=Special:UserLogin&returnto=Mobile+local+search" title="You're encouraged to log in; however, it's not mandatory. [o]" accesskey="o"><span class="vector-icon mw-ui-icon-logIn mw-ui-icon-wikimedia-logIn"></span> <span>Log in</span></a></li> </ul> </div> </div> <div id="p-user-menu-anon-editor" class="vector-menu mw-portlet mw-portlet-user-menu-anon-editor" > <div class="vector-menu-heading"> Pages for logged out editors <a href="/wiki/Help:Introduction" aria-label="Learn more about editing"><span>learn more</span></a> </div> <div class="vector-menu-content"> <ul class="vector-menu-content-list"> <li id="pt-anoncontribs" class="mw-list-item"><a href="/wiki/Special:MyContributions" title="A list of edits made from this IP address [y]" accesskey="y"><span>Contributions</span></a></li><li id="pt-anontalk" class="mw-list-item"><a href="/wiki/Special:MyTalk" title="Discussion about edits from this IP address [n]" accesskey="n"><span>Talk</span></a></li> </ul> </div> </div> </div> </div> </nav> </div> </header> </div> <div class="mw-page-container"> <div class="mw-page-container-inner"> <div class="vector-sitenotice-container"> <div id="siteNotice"></div> </div> <div class="vector-column-start"> <div class="vector-main-menu-container"> <div id="mw-navigation"> <nav id="mw-panel" class="vector-main-menu-landmark" aria-label="Site"> <div id="vector-main-menu-pinned-container" class="vector-pinned-container"> </div> </nav> </div> </div> <div class="vector-sticky-pinned-container"> <nav id="mw-panel-toc" aria-label="Contents" data-event-name="ui.sidebar-toc" class="mw-table-of-contents-container vector-toc-landmark"> <div id="vector-toc-pinned-container" class="vector-pinned-container"> <div id="vector-toc" class="vector-toc vector-pinnable-element"> <div class="vector-pinnable-header vector-toc-pinnable-header vector-pinnable-header-pinned" data-feature-name="toc-pinned" data-pinnable-element-id="vector-toc" > <h2 class="vector-pinnable-header-label">Contents</h2> <button class="vector-pinnable-header-toggle-button vector-pinnable-header-pin-button" data-event-name="pinnable-header.vector-toc.pin">move to sidebar</button> <button class="vector-pinnable-header-toggle-button vector-pinnable-header-unpin-button" data-event-name="pinnable-header.vector-toc.unpin">hide</button> </div> <ul class="vector-toc-contents" id="mw-panel-toc-list"> <li id="toc-mw-content-text" class="vector-toc-list-item vector-toc-level-1"> <a href="#" class="vector-toc-link"> <div class="vector-toc-text">(Top)</div> </a> </li> <li id="toc-Technology" class="vector-toc-list-item vector-toc-level-1 vector-toc-list-item-expanded"> <a class="vector-toc-link" href="#Technology"> <div class="vector-toc-text"> <span class="vector-toc-numb">1</span> <span>Technology</span> </div> </a> <ul id="toc-Technology-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-Access_methods" class="vector-toc-list-item vector-toc-level-1 vector-toc-list-item-expanded"> <a class="vector-toc-link" href="#Access_methods"> <div class="vector-toc-text"> <span class="vector-toc-numb">2</span> <span>Access methods</span> </div> </a> <ul id="toc-Access_methods-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-Types_of_information" class="vector-toc-list-item vector-toc-level-1 vector-toc-list-item-expanded"> <a class="vector-toc-link" href="#Types_of_information"> <div class="vector-toc-text"> <span class="vector-toc-numb">3</span> <span>Types of information</span> </div> </a> <ul id="toc-Types_of_information-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-Differences_from_Web_search" class="vector-toc-list-item vector-toc-level-1 vector-toc-list-item-expanded"> <a class="vector-toc-link" href="#Differences_from_Web_search"> <div class="vector-toc-text"> <span class="vector-toc-numb">4</span> <span>Differences from Web search</span> </div> </a> <ul id="toc-Differences_from_Web_search-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-Business_models" class="vector-toc-list-item vector-toc-level-1 vector-toc-list-item-expanded"> <a class="vector-toc-link" href="#Business_models"> <div class="vector-toc-text"> <span class="vector-toc-numb">5</span> <span>Business models</span> </div> </a> <ul id="toc-Business_models-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-Service_providers" class="vector-toc-list-item vector-toc-level-1 vector-toc-list-item-expanded"> <a class="vector-toc-link" href="#Service_providers"> <div class="vector-toc-text"> <span class="vector-toc-numb">6</span> <span>Service providers</span> </div> </a> <ul id="toc-Service_providers-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-See_also" class="vector-toc-list-item vector-toc-level-1 vector-toc-list-item-expanded"> <a class="vector-toc-link" href="#See_also"> <div class="vector-toc-text"> <span class="vector-toc-numb">7</span> <span>See also</span> </div> </a> <ul id="toc-See_also-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-References" class="vector-toc-list-item vector-toc-level-1 vector-toc-list-item-expanded"> <a class="vector-toc-link" href="#References"> <div class="vector-toc-text"> <span class="vector-toc-numb">8</span> <span>References</span> </div> </a> <ul id="toc-References-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-External_links" class="vector-toc-list-item vector-toc-level-1 vector-toc-list-item-expanded"> <a class="vector-toc-link" href="#External_links"> <div class="vector-toc-text"> <span class="vector-toc-numb">9</span> <span>External links</span> </div> </a> <ul id="toc-External_links-sublist" class="vector-toc-list"> </ul> </li> </ul> </div> </div> </nav> </div> </div> <div class="mw-content-container"> <main id="content" class="mw-body"> <header class="mw-body-header vector-page-titlebar"> <nav aria-label="Contents" class="vector-toc-landmark"> <div id="vector-page-titlebar-toc" class="vector-dropdown vector-page-titlebar-toc vector-button-flush-left" > <input type="checkbox" id="vector-page-titlebar-toc-checkbox" role="button" aria-haspopup="true" data-event-name="ui.dropdown-vector-page-titlebar-toc" class="vector-dropdown-checkbox " aria-label="Toggle the table of contents" > <label id="vector-page-titlebar-toc-label" for="vector-page-titlebar-toc-checkbox" class="vector-dropdown-label cdx-button cdx-button--fake-button cdx-button--fake-button--enabled cdx-button--weight-quiet cdx-button--icon-only " aria-hidden="true" ><span class="vector-icon mw-ui-icon-listBullet mw-ui-icon-wikimedia-listBullet"></span> <span class="vector-dropdown-label-text">Toggle the table of contents</span> </label> <div class="vector-dropdown-content"> <div id="vector-page-titlebar-toc-unpinned-container" class="vector-unpinned-container"> </div> </div> </div> </nav> <h1 id="firstHeading" class="firstHeading mw-first-heading"><span class="mw-page-title-main">Mobile local search</span></h1> <div id="p-lang-btn" class="vector-dropdown mw-portlet mw-portlet-lang" > <input type="checkbox" id="p-lang-btn-checkbox" role="button" aria-haspopup="true" data-event-name="ui.dropdown-p-lang-btn" class="vector-dropdown-checkbox mw-interlanguage-selector" aria-label="Go to an article in another language. Available in 2 languages" > <label id="p-lang-btn-label" for="p-lang-btn-checkbox" class="vector-dropdown-label cdx-button cdx-button--fake-button cdx-button--fake-button--enabled cdx-button--weight-quiet cdx-button--action-progressive mw-portlet-lang-heading-2" aria-hidden="true" ><span class="vector-icon mw-ui-icon-language-progressive mw-ui-icon-wikimedia-language-progressive"></span> <span class="vector-dropdown-label-text">2 languages</span> </label> <div class="vector-dropdown-content"> <div class="vector-menu-content"> <ul class="vector-menu-content-list"> <li class="interlanguage-link interwiki-ar mw-list-item"><a href="https://ar.wikipedia.org/wiki/%D9%85%D8%AD%D8%B1%D9%83_%D8%A7%D9%84%D8%A8%D8%AD%D8%AB_%D8%A7%D9%84%D9%85%D8%AD%D9%84%D9%8A" title="محرك البحث المحلي – Arabic" lang="ar" hreflang="ar" data-title="محرك البحث المحلي" data-language-autonym="العربية" data-language-local-name="Arabic" class="interlanguage-link-target"><span>العربية</span></a></li><li class="interlanguage-link interwiki-fr mw-list-item"><a href="https://fr.wikipedia.org/wiki/Recherche_locale_mobile" title="Recherche locale mobile – French" lang="fr" hreflang="fr" data-title="Recherche locale mobile" data-language-autonym="Français" data-language-local-name="French" class="interlanguage-link-target"><span>Français</span></a></li> </ul> <div class="after-portlet after-portlet-lang"><span class="wb-langlinks-edit wb-langlinks-link"><a href="https://www.wikidata.org/wiki/Special:EntityPage/Q6887148#sitelinks-wikipedia" title="Edit interlanguage links" class="wbc-editpage">Edit links</a></span></div> </div> </div> </div> </header> <div class="vector-page-toolbar"> <div class="vector-page-toolbar-container"> <div id="left-navigation"> <nav aria-label="Namespaces"> <div id="p-associated-pages" class="vector-menu vector-menu-tabs mw-portlet mw-portlet-associated-pages" > <div class="vector-menu-content"> <ul class="vector-menu-content-list"> <li id="ca-nstab-main" class="selected vector-tab-noicon mw-list-item"><a href="/wiki/Mobile_local_search" title="View the content page [c]" accesskey="c"><span>Article</span></a></li><li id="ca-talk" class="vector-tab-noicon mw-list-item"><a href="/wiki/Talk:Mobile_local_search" rel="discussion" title="Discuss improvements to the content page [t]" accesskey="t"><span>Talk</span></a></li> </ul> </div> </div> <div id="vector-variants-dropdown" class="vector-dropdown emptyPortlet" > <input type="checkbox" id="vector-variants-dropdown-checkbox" role="button" aria-haspopup="true" data-event-name="ui.dropdown-vector-variants-dropdown" class="vector-dropdown-checkbox " aria-label="Change language variant" > <label id="vector-variants-dropdown-label" for="vector-variants-dropdown-checkbox" class="vector-dropdown-label cdx-button cdx-button--fake-button cdx-button--fake-button--enabled cdx-button--weight-quiet" aria-hidden="true" ><span class="vector-dropdown-label-text">English</span> </label> <div class="vector-dropdown-content"> <div id="p-variants" class="vector-menu mw-portlet mw-portlet-variants emptyPortlet" > <div class="vector-menu-content"> <ul class="vector-menu-content-list"> </ul> </div> </div> </div> </div> </nav> </div> <div id="right-navigation" class="vector-collapsible"> <nav aria-label="Views"> <div id="p-views" class="vector-menu vector-menu-tabs mw-portlet mw-portlet-views" > <div class="vector-menu-content"> <ul class="vector-menu-content-list"> <li id="ca-view" class="selected vector-tab-noicon mw-list-item"><a href="/wiki/Mobile_local_search"><span>Read</span></a></li><li id="ca-edit" class="vector-tab-noicon mw-list-item"><a href="/w/index.php?title=Mobile_local_search&action=edit" title="Edit this page [e]" accesskey="e"><span>Edit</span></a></li><li id="ca-history" class="vector-tab-noicon mw-list-item"><a href="/w/index.php?title=Mobile_local_search&action=history" title="Past revisions of this page [h]" accesskey="h"><span>View history</span></a></li> </ul> </div> </div> </nav> <nav class="vector-page-tools-landmark" aria-label="Page tools"> <div id="vector-page-tools-dropdown" class="vector-dropdown vector-page-tools-dropdown" > <input type="checkbox" id="vector-page-tools-dropdown-checkbox" role="button" aria-haspopup="true" data-event-name="ui.dropdown-vector-page-tools-dropdown" class="vector-dropdown-checkbox " aria-label="Tools" > <label id="vector-page-tools-dropdown-label" for="vector-page-tools-dropdown-checkbox" class="vector-dropdown-label cdx-button cdx-button--fake-button cdx-button--fake-button--enabled cdx-button--weight-quiet" aria-hidden="true" ><span class="vector-dropdown-label-text">Tools</span> </label> <div class="vector-dropdown-content"> <div id="vector-page-tools-unpinned-container" class="vector-unpinned-container"> <div id="vector-page-tools" class="vector-page-tools vector-pinnable-element"> <div class="vector-pinnable-header vector-page-tools-pinnable-header vector-pinnable-header-unpinned" data-feature-name="page-tools-pinned" data-pinnable-element-id="vector-page-tools" data-pinned-container-id="vector-page-tools-pinned-container" data-unpinned-container-id="vector-page-tools-unpinned-container" > <div class="vector-pinnable-header-label">Tools</div> <button class="vector-pinnable-header-toggle-button vector-pinnable-header-pin-button" data-event-name="pinnable-header.vector-page-tools.pin">move to sidebar</button> <button class="vector-pinnable-header-toggle-button vector-pinnable-header-unpin-button" data-event-name="pinnable-header.vector-page-tools.unpin">hide</button> </div> <div id="p-cactions" class="vector-menu mw-portlet mw-portlet-cactions emptyPortlet vector-has-collapsible-items" title="More options" > <div class="vector-menu-heading"> Actions </div> <div class="vector-menu-content"> <ul class="vector-menu-content-list"> <li id="ca-more-view" class="selected vector-more-collapsible-item mw-list-item"><a href="/wiki/Mobile_local_search"><span>Read</span></a></li><li id="ca-more-edit" class="vector-more-collapsible-item mw-list-item"><a href="/w/index.php?title=Mobile_local_search&action=edit" title="Edit this page [e]" accesskey="e"><span>Edit</span></a></li><li id="ca-more-history" class="vector-more-collapsible-item mw-list-item"><a href="/w/index.php?title=Mobile_local_search&action=history"><span>View history</span></a></li> </ul> </div> </div> <div id="p-tb" class="vector-menu mw-portlet mw-portlet-tb" > <div class="vector-menu-heading"> General </div> <div class="vector-menu-content"> <ul class="vector-menu-content-list"> <li id="t-whatlinkshere" class="mw-list-item"><a href="/wiki/Special:WhatLinksHere/Mobile_local_search" title="List of all English Wikipedia pages containing links to this page [j]" accesskey="j"><span>What links here</span></a></li><li id="t-recentchangeslinked" class="mw-list-item"><a href="/wiki/Special:RecentChangesLinked/Mobile_local_search" rel="nofollow" title="Recent changes in pages linked from this page [k]" accesskey="k"><span>Related changes</span></a></li><li id="t-upload" class="mw-list-item"><a href="/wiki/Wikipedia:File_Upload_Wizard" title="Upload files [u]" accesskey="u"><span>Upload file</span></a></li><li id="t-specialpages" class="mw-list-item"><a href="/wiki/Special:SpecialPages" title="A list of all special pages [q]" accesskey="q"><span>Special pages</span></a></li><li id="t-permalink" class="mw-list-item"><a href="/w/index.php?title=Mobile_local_search&oldid=1188745899" title="Permanent link to this revision of this page"><span>Permanent link</span></a></li><li id="t-info" class="mw-list-item"><a href="/w/index.php?title=Mobile_local_search&action=info" title="More information about this page"><span>Page information</span></a></li><li id="t-cite" class="mw-list-item"><a href="/w/index.php?title=Special:CiteThisPage&page=Mobile_local_search&id=1188745899&wpFormIdentifier=titleform" title="Information on how to cite this page"><span>Cite this page</span></a></li><li id="t-urlshortener" class="mw-list-item"><a href="/w/index.php?title=Special:UrlShortener&url=https%3A%2F%2Fen.wikipedia.org%2Fwiki%2FMobile_local_search"><span>Get shortened URL</span></a></li><li id="t-urlshortener-qrcode" class="mw-list-item"><a href="/w/index.php?title=Special:QrCode&url=https%3A%2F%2Fen.wikipedia.org%2Fwiki%2FMobile_local_search"><span>Download QR code</span></a></li> </ul> </div> </div> <div id="p-coll-print_export" class="vector-menu mw-portlet mw-portlet-coll-print_export" > <div class="vector-menu-heading"> Print/export </div> <div class="vector-menu-content"> <ul class="vector-menu-content-list"> <li id="coll-download-as-rl" class="mw-list-item"><a href="/w/index.php?title=Special:DownloadAsPdf&page=Mobile_local_search&action=show-download-screen" title="Download this page as a PDF file"><span>Download as PDF</span></a></li><li id="t-print" class="mw-list-item"><a href="/w/index.php?title=Mobile_local_search&printable=yes" title="Printable version of this page [p]" accesskey="p"><span>Printable version</span></a></li> </ul> </div> </div> <div id="p-wikibase-otherprojects" class="vector-menu mw-portlet mw-portlet-wikibase-otherprojects" > <div class="vector-menu-heading"> In other projects </div> <div class="vector-menu-content"> <ul class="vector-menu-content-list"> <li id="t-wikibase" class="wb-otherproject-link wb-otherproject-wikibase-dataitem mw-list-item"><a href="https://www.wikidata.org/wiki/Special:EntityPage/Q6887148" title="Structured data on this page hosted by Wikidata [g]" accesskey="g"><span>Wikidata item</span></a></li> </ul> </div> </div> </div> </div> </div> </div> </nav> </div> </div> </div> <div class="vector-column-end"> <div class="vector-sticky-pinned-container"> <nav class="vector-page-tools-landmark" aria-label="Page tools"> <div id="vector-page-tools-pinned-container" class="vector-pinned-container"> </div> </nav> <nav class="vector-appearance-landmark" aria-label="Appearance"> <div id="vector-appearance-pinned-container" class="vector-pinned-container"> <div id="vector-appearance" class="vector-appearance vector-pinnable-element"> <div class="vector-pinnable-header vector-appearance-pinnable-header vector-pinnable-header-pinned" data-feature-name="appearance-pinned" data-pinnable-element-id="vector-appearance" data-pinned-container-id="vector-appearance-pinned-container" data-unpinned-container-id="vector-appearance-unpinned-container" > <div class="vector-pinnable-header-label">Appearance</div> <button class="vector-pinnable-header-toggle-button vector-pinnable-header-pin-button" data-event-name="pinnable-header.vector-appearance.pin">move to sidebar</button> <button class="vector-pinnable-header-toggle-button vector-pinnable-header-unpin-button" data-event-name="pinnable-header.vector-appearance.unpin">hide</button> </div> </div> </div> </nav> </div> </div> <div id="bodyContent" class="vector-body" aria-labelledby="firstHeading" data-mw-ve-target-container> <div class="vector-body-before-content"> <div class="mw-indicators"> </div> <div id="siteSub" class="noprint">From Wikipedia, the free encyclopedia</div> </div> <div id="contentSub"><div id="mw-content-subtitle"></div></div> <div id="mw-content-text" class="mw-body-content"><div class="mw-content-ltr mw-parser-output" lang="en" dir="ltr"><style data-mw-deduplicate="TemplateStyles:r1251242444">.mw-parser-output .ambox{border:1px solid #a2a9b1;border-left:10px solid #36c;background-color:#fbfbfb;box-sizing:border-box}.mw-parser-output .ambox+link+.ambox,.mw-parser-output .ambox+link+style+.ambox,.mw-parser-output .ambox+link+link+.ambox,.mw-parser-output .ambox+.mw-empty-elt+link+.ambox,.mw-parser-output .ambox+.mw-empty-elt+link+style+.ambox,.mw-parser-output .ambox+.mw-empty-elt+link+link+.ambox{margin-top:-1px}html body.mediawiki .mw-parser-output .ambox.mbox-small-left{margin:4px 1em 4px 0;overflow:hidden;width:238px;border-collapse:collapse;font-size:88%;line-height:1.25em}.mw-parser-output .ambox-speedy{border-left:10px solid #b32424;background-color:#fee7e6}.mw-parser-output .ambox-delete{border-left:10px solid #b32424}.mw-parser-output .ambox-content{border-left:10px solid #f28500}.mw-parser-output .ambox-style{border-left:10px solid #fc3}.mw-parser-output .ambox-move{border-left:10px solid #9932cc}.mw-parser-output .ambox-protection{border-left:10px solid #a2a9b1}.mw-parser-output .ambox .mbox-text{border:none;padding:0.25em 0.5em;width:100%}.mw-parser-output .ambox .mbox-image{border:none;padding:2px 0 2px 0.5em;text-align:center}.mw-parser-output .ambox .mbox-imageright{border:none;padding:2px 0.5em 2px 0;text-align:center}.mw-parser-output .ambox .mbox-empty-cell{border:none;padding:0;width:1px}.mw-parser-output .ambox .mbox-image-div{width:52px}@media(min-width:720px){.mw-parser-output .ambox{margin:0 10%}}@media print{body.ns-0 .mw-parser-output .ambox{display:none!important}}</style><table class="box-Update plainlinks metadata ambox ambox-content ambox-Update" role="presentation"><tbody><tr><td class="mbox-image"><div class="mbox-image-div"><span typeof="mw:File"><span><img alt="" src="//upload.wikimedia.org/wikipedia/commons/thumb/5/53/Ambox_current_red_Americas.svg/42px-Ambox_current_red_Americas.svg.png" decoding="async" width="42" height="34" class="mw-file-element" srcset="//upload.wikimedia.org/wikipedia/commons/thumb/5/53/Ambox_current_red_Americas.svg/63px-Ambox_current_red_Americas.svg.png 1.5x, //upload.wikimedia.org/wikipedia/commons/thumb/5/53/Ambox_current_red_Americas.svg/84px-Ambox_current_red_Americas.svg.png 2x" data-file-width="360" data-file-height="290" /></span></span></div></td><td class="mbox-text"><div class="mbox-text-span">This article needs to be <b>updated</b>.<span class="hide-when-compact"> Please help update this article to reflect recent events or newly available information.</span> <span class="date-container"><i>(<span class="date">September 2019</span>)</i></span></div></td></tr></tbody></table> <link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1251242444"><table class="box-More_citations_needed plainlinks metadata ambox ambox-content ambox-Refimprove" role="presentation"><tbody><tr><td class="mbox-image"><div class="mbox-image-div"><span typeof="mw:File"><a href="/wiki/File:Question_book-new.svg" class="mw-file-description"><img alt="" src="//upload.wikimedia.org/wikipedia/en/thumb/9/99/Question_book-new.svg/50px-Question_book-new.svg.png" decoding="async" width="50" height="39" class="mw-file-element" srcset="//upload.wikimedia.org/wikipedia/en/thumb/9/99/Question_book-new.svg/75px-Question_book-new.svg.png 1.5x, //upload.wikimedia.org/wikipedia/en/thumb/9/99/Question_book-new.svg/100px-Question_book-new.svg.png 2x" data-file-width="512" data-file-height="399" /></a></span></div></td><td class="mbox-text"><div class="mbox-text-span">This article <b>needs additional citations for <a href="/wiki/Wikipedia:Verifiability" title="Wikipedia:Verifiability">verification</a></b>.<span class="hide-when-compact"> Please help <a href="/wiki/Special:EditPage/Mobile_local_search" title="Special:EditPage/Mobile local search">improve this article</a> by <a href="/wiki/Help:Referencing_for_beginners" title="Help:Referencing for beginners">adding citations to reliable sources</a>. Unsourced material may be challenged and removed.<br /><small><span class="plainlinks"><i>Find sources:</i> <a rel="nofollow" class="external text" href="https://www.google.com/search?as_eq=wikipedia&q=%22Mobile+local+search%22">"Mobile local search"</a> – <a rel="nofollow" class="external text" href="https://www.google.com/search?tbm=nws&q=%22Mobile+local+search%22+-wikipedia&tbs=ar:1">news</a> <b>·</b> <a rel="nofollow" class="external text" href="https://www.google.com/search?&q=%22Mobile+local+search%22&tbs=bkt:s&tbm=bks">newspapers</a> <b>·</b> <a rel="nofollow" class="external text" href="https://www.google.com/search?tbs=bks:1&q=%22Mobile+local+search%22+-wikipedia">books</a> <b>·</b> <a rel="nofollow" class="external text" href="https://scholar.google.com/scholar?q=%22Mobile+local+search%22">scholar</a> <b>·</b> <a rel="nofollow" class="external text" href="https://www.jstor.org/action/doBasicSearch?Query=%22Mobile+local+search%22&acc=on&wc=on">JSTOR</a></span></small></span> <span class="date-container"><i>(<span class="date">December 2007</span>)</i></span><span class="hide-when-compact"><i> (<small><a href="/wiki/Help:Maintenance_template_removal" title="Help:Maintenance template removal">Learn how and when to remove this message</a></small>)</i></span></div></td></tr></tbody></table> <style data-mw-deduplicate="TemplateStyles:r1236090951">.mw-parser-output .hatnote{font-style:italic}.mw-parser-output div.hatnote{padding-left:1.6em;margin-bottom:0.5em}.mw-parser-output .hatnote i{font-style:normal}.mw-parser-output .hatnote+link+.hatnote{margin-top:-0.5em}@media print{body.ns-0 .mw-parser-output .hatnote{display:none!important}}</style><div role="note" class="hatnote navigation-not-searchable">For broader coverage of this topic, see <a href="/wiki/Local_search_(Internet)" title="Local search (Internet)">Local search (Internet)</a>.</div> <p><b>Mobile local search</b> is a technology that lets people <a href="/wiki/Search_engine" title="Search engine">search</a> for local things using mobile equipment such as <a href="/wiki/Mobile_phone" title="Mobile phone">mobile phones</a>, <a href="/wiki/Personal_digital_assistant" title="Personal digital assistant">PDAs</a>, and other mobile devices. Mobile local search satisfies the need to offer a mobile subscriber spontaneous access to near-position services and information such as businesses, products, events, restaurant, movie theatre or other local information.<sup id="cite_ref-qr10_1-0" class="reference"><a href="#cite_note-qr10-1"><span class="cite-bracket">[</span>1<span class="cite-bracket">]</span></a></sup> Mobile local search is the search and discovery of persons, places, and things within an identifiable space defined by distinct parameters. These parameters are evolving. Today they include social networks, individuals, cities, neighborhoods, landmarks, and actions that are relevant to the searcher's past, current, and future location. These parameters provide structure to vertically deep and horizontally broad data categories that can stand-alone or are combined to comprise searchable directories.<sup id="cite_ref-qr10_1-1" class="reference"><a href="#cite_note-qr10-1"><span class="cite-bracket">[</span>1<span class="cite-bracket">]</span></a></sup> </p><p>Mobile local search is usually based on organized directories accessed through specialized search tools, rather than the web, although mobile local search often provides links to mobile (<a href="/wiki/Wireless_Application_Protocol" title="Wireless Application Protocol">WAP</a>) web sites. It is also an application of a <a href="/wiki/Location-based_service" title="Location-based service">location-based service</a>. </p> <meta property="mw:PageProp/toc" /> <div class="mw-heading mw-heading2"><h2 id="Technology">Technology</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Mobile_local_search&action=edit&section=1" title="Edit section: Technology"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>Mobile local search involves in some cases <a href="/wiki/GPS_tracking" class="mw-redirect" title="GPS tracking">GPS tracking</a>, which, without prior consent, may cause privacy concerns. Furthermore, recent surveys expect merely 10% of mobile devices worldwide to be equipped with GPS chips in 2011. </p><p>Alternatively, mobile local search can also be done without mobile operators and GPS systems involved. This is possible through access to the <a href="/wiki/Signaling_System_7" class="mw-redirect" title="Signaling System 7">SS7</a> protocol, which mobile operators have. However, having access via the mobile operator is very hard since the mobile operators sell it at a premium rate, if at all. </p><p>Although GPS-enabled devices are not prevalent yet, industry experts show that consumers are demanding mobile local search now, with an expected growth of 91% from 2007 to 2011. As a consequence, there is a gap in this opportunity that can be cleverly addressed by mobile operators and service providers with access to the <a href="/wiki/Signaling_System_7" class="mw-redirect" title="Signaling System 7">SS7</a> layer. </p> <div class="mw-heading mw-heading2"><h2 id="Access_methods">Access methods</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Mobile_local_search&action=edit&section=2" title="Edit section: Access methods"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>Mobile local search may be screen-based using the keypad and display on the mobile device, or voice-based using spoken commands that are interpreted by a <a href="/wiki/Speech_recognition" title="Speech recognition">speech recognition</a> application. </p><p><b>Screen-based</b> search using the keypad to enter search terms into a form on the mobile screen is the most common access method today. It has the advantages of working in a noisy environment and avoiding speech interpretation problems. But the user has to enter search terms using a small keypad typical of most mobile devices, with results displayed on a small screen. Screen-based search may be awkward for people with coordination or vision handicaps. </p><p>Screen-based search may be supported by a specialized application such as <a href="/wiki/Where.com" title="Where.com">where.com</a> running on the handset, by an SMS short code, or by a <a href="/wiki/Wireless_Application_Protocol" title="Wireless Application Protocol">WAP</a> or <a href="/wiki/XHTML_Mobile_Profile" title="XHTML Mobile Profile">XHTML-MP</a> website page on a remote server displayed by the handset browser. Although most search tools today are based on handset software, the trend seems to be towards web-based services. </p><p>Also, when the consumer receives a reply to his search request, the most common way of delivery is via <a href="/wiki/SMS" title="SMS">SMS</a>. </p><p><a href="/wiki/Voice-based_search" class="mw-redirect" title="Voice-based search"><b>Voice-based</b> search</a> is becoming viable due to advances in <a href="/wiki/Speech_recognition" title="Speech recognition">speech recognition</a> technology. It is useful for people who have difficulty using the small keypad, or who need to get information while driving. Spoken prompts guide the users through the local directory to find an entry. The service may include fallback to a live operator if the speech technology has difficulty understanding what they are looking for, or a 'silent agent' may assist the speech recognition software. </p><p>Results may be spoken and/or delivered to the handset in <a href="/wiki/SMS" title="SMS">SMS</a> or <a href="/wiki/Multimedia_Messaging_Service" title="Multimedia Messaging Service">MMS</a> format, where they may be stored for future reference. </p><p>Most often, voice-based search uses the voice channel to deliver the caller's utterance to a server-based search application. In some cases, a small application on the mobile device undertakes the first part of speech recognition, breaking down the utterance into a series of elementary components or '<a href="/wiki/Phone_(phonetics)" title="Phone (phonetics)">phones</a>', and then sending the phones over the data channel to a server application. </p><p><b>Multimedia-based</b> search will be prevalent as a hybrid form of both "voice-based" and "screen-based" search that will establish a time-memory tradeoff in the implementation process of fast-evolving mobile equipment. </p> <div class="mw-heading mw-heading2"><h2 id="Types_of_information">Types of information</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Mobile_local_search&action=edit&section=3" title="Edit section: Types of information"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>Mobile search content may include more location-based and more street-smart information on businesses, products, services, events, human relations and other local specifics, which require immediacy and spontaneity. Besides, the location-based content may be formulated by accumulative data mining on consumer behaviors and whereabouts, which may trigger privacy concerns, commercial come-ons and, if necessary, some legislative justifications. </p><p>A search for <b>businesses</b> is the mobile equivalent of the printed Yellow Pages, but the search may focus on a small geographical area. For example, the caller may be looking for a nearby pharmacy or restaurant, or may want a local <a href="/wiki/Pizza_delivery" title="Pizza delivery">pizza delivery</a>. The more advanced local search tools will vary the search radius depending on the type of business and the density of this type of business in the local area. For example, a caller looking for a coffee shop will probably want one within walking distance. If they are looking for a home furniture store they will expect to travel further. If they want a taxi, distance is not important: the taxi will come to them. </p><p>A search for <b>products</b> is more specific than a search for businesses. The user is looking for a particular product and wants to find a local business that stocks this product. </p><p>A full-function mobile local search service will go much further, particularly as smartphone penetration increases. For example, mobile users may want to find where a particular movie is playing, what restaurants are near the cinema, read reviews about those restaurants, and book reservations or buy movie tickets. They may want to hear about traffic conditions, the score from the local football game, the winning lottery number or where to go to vote. </p> <div class="mw-heading mw-heading2"><h2 id="Differences_from_Web_search">Differences from Web search</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Mobile_local_search&action=edit&section=4" title="Edit section: Differences from Web search"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>As opposed to Web search, mobile local search requires more immediacy and street-smart knowledge and information, local events and driving directions. The technical difference from web-based search is that, whether using the keypad or voice commands, the caller has limited 'bandwidth'. They do not want to hear or scroll through long lists of results. They want to "quickly and unobtrusively" zero in on the type of local information they are looking for, due to privacy, safety and time pressure. </p><p>Some of the advancements by the major portals in Internet search, such as Google's famous page-ranking scheme, do not apply in the wireless world since people are not searching for Web sites as much as answers to specific questions. 2006 showed a significant movement to the question-answer model. In this model answers are sent in reply to directory service queries similar to the nature of conventional 411 operators. <a href="/wiki/AskMeNow" title="AskMeNow">AskMeNow</a>, <a href="/wiki/Ask.com" title="Ask.com">Ask.com</a> and <a href="/wiki/Bing_(search_engine)" class="mw-redirect" title="Bing (search engine)">Bing.com</a> all made efforts in this regard. </p> <div class="mw-heading mw-heading2"><h2 id="Business_models">Business models</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Mobile_local_search&action=edit&section=5" title="Edit section: Business models"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>Mobile local search services are usually provided today by mobile carriers, directory enquiry providers, mobile messaging operators or Yellow Pages publishers. Behind these outlets, there is a growing network of agencies, distributors and software providers, some of whom are now starting to offer service direct to the public. Search giants, like Yahoo and Google, and big web publishers, such as Amazon.con and eBay have already embarked on this potentially lucrative market segment. </p><p>The services are provided through a caller-pays, advertiser-pays or hybrid business model. </p><p>In a <b>caller-pays</b> model, as with voice-based directory enquiry services, the caller pays each time they access the service. Caller-pays voice-based local mobile search services are common outside North America, but have been slow to emerge in the USA due to regulatory restrictions. </p><p>In an <b>advertiser-pays</b> model, standard for screen-based search and starting to emerge with voice-based 'Free DA' services in North America, businesses pay to be placed early in the list of results, or pay each time a caller chooses to connect through. </p><p>In <b>hybrid</b> models, advertising revenue lets the service provider offer reduced rates. </p><p>As with TV, magazines and other media, mobile local search services will most likely continue to be offered under all three models, but the hybrid model may predominate. That is, callers will probably accept a limited amount of advertising (which they may actually find useful) in exchange for reduced prices, but may be less willing to use a free service where they are bombarded with advertising. </p><p>The value to an advertiser will vary depending on their type of business, and may range from a dollar or less for a taxi or sandwich shop to well over ten dollars for a real-estate broker, attorney or <a href="/wiki/Debt_consolidation" title="Debt consolidation">debt consolidation</a> service. Consultants forecast that the global industry will grow to over US$1 billion by 2010. </p> <div class="mw-heading mw-heading2"><h2 id="Service_providers">Service providers</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Mobile_local_search&action=edit&section=6" title="Edit section: Service providers"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1251242444"><table class="box-Globalize plainlinks metadata ambox ambox-content ambox-globalize" role="presentation"><tbody><tr><td class="mbox-image"><div class="mbox-image-div"><span typeof="mw:File"><span><img alt="Globe icon." src="//upload.wikimedia.org/wikipedia/commons/thumb/b/bd/Ambox_globe_content.svg/48px-Ambox_globe_content.svg.png" decoding="async" width="48" height="40" class="mw-file-element" srcset="//upload.wikimedia.org/wikipedia/commons/thumb/b/bd/Ambox_globe_content.svg/73px-Ambox_globe_content.svg.png 1.5x, //upload.wikimedia.org/wikipedia/commons/thumb/b/bd/Ambox_globe_content.svg/97px-Ambox_globe_content.svg.png 2x" data-file-width="350" data-file-height="290" /></span></span></div></td><td class="mbox-text"><div class="mbox-text-span">The examples and perspective in this article <b>may not represent a <a href="/wiki/Wikipedia:WikiProject_Countering_systemic_bias" title="Wikipedia:WikiProject Countering systemic bias">worldwide view</a> of the subject</b>.<span class="hide-when-compact"> You may <a class="external text" href="https://en.wikipedia.org/w/index.php?title=Mobile_local_search&action=edit">improve this article</a>, discuss the issue on the <a href="/wiki/Talk:Mobile_local_search" title="Talk:Mobile local search">talk page</a>, or <a href="/wiki/Wikipedia:Article_wizard" title="Wikipedia:Article wizard">create a new article</a>, as appropriate.</span> <span class="date-container"><i>(<span class="date">December 2010</span>)</i></span><span class="hide-when-compact"><i> (<small><a href="/wiki/Help:Maintenance_template_removal" title="Help:Maintenance template removal">Learn how and when to remove this message</a></small>)</i></span></div></td></tr></tbody></table> <p>The most direct way to find more about what is happening in the MoLo space is to check out the websites of the MoLo service providers and see what they are offering. There are many of them. Almost all mobile carriers have mobile local search offerings, including <a href="/wiki/Verizon_Wireless" class="mw-redirect" title="Verizon Wireless">Verizon Wireless</a>, <a href="/wiki/AT%26T" title="AT&T">AT&T</a>, <a href="/wiki/Vodafone" title="Vodafone">Vodafone</a>, <a href="/wiki/T-Mobile_International_AG" class="mw-redirect" title="T-Mobile International AG">T-Mobile</a>, <a href="/wiki/Sprint_Nextel" class="mw-redirect" title="Sprint Nextel">Sprint Nextel</a>, <a href="/wiki/Orange_SA" class="mw-redirect" title="Orange SA">Orange SA</a> and so on. </p><p>Many Directory Assistance providers also offer mobile local search, including free DA providers <a href="/wiki/Jingle_Networks" class="mw-redirect" title="Jingle Networks">Jingle Networks</a> and 1-800-San-Diego in the US, <a href="/wiki/118_118_(Sweden)" title="118 118 (Sweden)">118 118</a>, <a href="/wiki/Yell_Group" class="mw-redirect" title="Yell Group">Yell Group</a>, Pages Jaunes, <a href="/w/index.php?title=Seat_Pagine_Gialle&action=edit&redlink=1" class="new" title="Seat Pagine Gialle (page does not exist)">Seat Pagine Gialle</a>, <a href="/wiki/Eniro" title="Eniro">Eniro</a> etc. in Europe, and many others. One of the more fully functional services is provided by Contact Center Americas in <a href="/wiki/Colombia" title="Colombia">Colombia</a>. </p><p>The <a href="/wiki/Yellow_Pages_Group" title="Yellow Pages Group">Yellow Pages Group</a> in Canada provides one of the first voice-enabled local search services. </p> <div class="mw-heading mw-heading2"><h2 id="See_also">See also</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Mobile_local_search&action=edit&section=7" title="Edit section: See also"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <ul><li><a href="/wiki/Dashtop_mobile" title="Dashtop mobile">Dashtop mobile</a></li> <li><a href="/wiki/Local_search_(Internet)" title="Local search (Internet)">Local search (Internet)</a></li> <li><a href="/wiki/Mobile_platform" class="mw-redirect" title="Mobile platform">Mobile platform</a></li></ul> <div class="mw-heading mw-heading2"><h2 id="References">References</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Mobile_local_search&action=edit&section=8" title="Edit section: References"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <style data-mw-deduplicate="TemplateStyles:r1239543626">.mw-parser-output .reflist{margin-bottom:0.5em;list-style-type:decimal}@media screen{.mw-parser-output .reflist{font-size:90%}}.mw-parser-output .reflist .references{font-size:100%;margin-bottom:0;list-style-type:inherit}.mw-parser-output .reflist-columns-2{column-width:30em}.mw-parser-output .reflist-columns-3{column-width:25em}.mw-parser-output .reflist-columns{margin-top:0.3em}.mw-parser-output .reflist-columns ol{margin-top:0}.mw-parser-output .reflist-columns li{page-break-inside:avoid;break-inside:avoid-column}.mw-parser-output .reflist-upper-alpha{list-style-type:upper-alpha}.mw-parser-output .reflist-upper-roman{list-style-type:upper-roman}.mw-parser-output .reflist-lower-alpha{list-style-type:lower-alpha}.mw-parser-output .reflist-lower-greek{list-style-type:lower-greek}.mw-parser-output .reflist-lower-roman{list-style-type:lower-roman}</style><div class="reflist"> <div class="mw-references-wrap"><ol class="references"> <li id="cite_note-qr10-1"><span class="mw-cite-backlink">^ <a href="#cite_ref-qr10_1-0"><sup><i><b>a</b></i></sup></a> <a href="#cite_ref-qr10_1-1"><sup><i><b>b</b></i></sup></a></span> <span class="reference-text"><a rel="nofollow" class="external text" href="http://www.cl.cam.ac.uk/~dq209/publications/recommending10quercia.pdf">"Recommending Social Events from Mobile Phone Location Data"</a>, Daniele Quercia, et al., ICDM 2010</span> </li> </ol></div></div> <dl><dt>Sources</dt></dl> <ul><li><a rel="nofollow" class="external text" href="https://web.archive.org/web/20100619082551/http://www.fiercewireless.com/press-releases/mobile-local-search-saturates-profit-over-lbs-vendors-advertisers-and-search-applicat">Mobile Local Search Saturates Profit Over LBS Vendors</a></li></ul> <div class="mw-heading mw-heading2"><h2 id="External_links">External links</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Mobile_local_search&action=edit&section=9" title="Edit section: External links"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <ul><li><a rel="nofollow" class="external text" href="https://web.archive.org/web/20100607220847/http://mobilelocation.heroku.com/reports/1-mobile_local_search_2010_locationbased_search_market">Mobile Local Search 2010 - Insights and Expectations From Global Providers</a></li> <li><a rel="nofollow" class="external text" href="https://web.archive.org/web/20080701034342/http://www.mobileeurope.co.uk/features/113114/Taking_search_to_another_level.html">Taking search to another level</a></li> <li><a rel="nofollow" class="external text" href="http://www.spacenewsfeed.co.uk/2007/4February2007_10.html">New Opportunities on the World Wide Global Positioning Systems (GPS) - Market Size, Forecasts, Competitive Landscape</a></li> <li><a rel="nofollow" class="external text" href="https://archive.today/20130119155850/http://news.com.com/Google+bets+on+mobile+market/2100-1039_3-6199725.html?tag=st_lh">Google bets on mobile market</a> at <a href="/wiki/Archive.today" title="Archive.today">archive.today</a> (archived 2013-01-19)</li></ul> <div class="navbox-styles"><style data-mw-deduplicate="TemplateStyles:r1129693374">.mw-parser-output .hlist dl,.mw-parser-output .hlist ol,.mw-parser-output .hlist ul{margin:0;padding:0}.mw-parser-output .hlist dd,.mw-parser-output .hlist dt,.mw-parser-output .hlist li{margin:0;display:inline}.mw-parser-output .hlist.inline,.mw-parser-output .hlist.inline dl,.mw-parser-output .hlist.inline ol,.mw-parser-output .hlist.inline ul,.mw-parser-output .hlist dl dl,.mw-parser-output .hlist dl ol,.mw-parser-output .hlist dl ul,.mw-parser-output .hlist ol dl,.mw-parser-output .hlist ol ol,.mw-parser-output .hlist ol ul,.mw-parser-output .hlist ul dl,.mw-parser-output .hlist ul ol,.mw-parser-output .hlist ul ul{display:inline}.mw-parser-output .hlist .mw-empty-li{display:none}.mw-parser-output .hlist dt::after{content:": "}.mw-parser-output .hlist dd::after,.mw-parser-output .hlist li::after{content:" · ";font-weight:bold}.mw-parser-output .hlist dd:last-child::after,.mw-parser-output .hlist dt:last-child::after,.mw-parser-output .hlist li:last-child::after{content:none}.mw-parser-output .hlist dd dd:first-child::before,.mw-parser-output .hlist dd dt:first-child::before,.mw-parser-output .hlist dd li:first-child::before,.mw-parser-output .hlist dt dd:first-child::before,.mw-parser-output .hlist dt dt:first-child::before,.mw-parser-output .hlist dt li:first-child::before,.mw-parser-output .hlist li dd:first-child::before,.mw-parser-output .hlist li dt:first-child::before,.mw-parser-output .hlist li li:first-child::before{content:" (";font-weight:normal}.mw-parser-output .hlist dd dd:last-child::after,.mw-parser-output .hlist dd dt:last-child::after,.mw-parser-output .hlist dd li:last-child::after,.mw-parser-output .hlist dt dd:last-child::after,.mw-parser-output .hlist dt dt:last-child::after,.mw-parser-output .hlist dt li:last-child::after,.mw-parser-output .hlist li dd:last-child::after,.mw-parser-output .hlist li dt:last-child::after,.mw-parser-output .hlist li li:last-child::after{content:")";font-weight:normal}.mw-parser-output .hlist ol{counter-reset:listitem}.mw-parser-output .hlist ol>li{counter-increment:listitem}.mw-parser-output .hlist ol>li::before{content:" "counter(listitem)"\a0 "}.mw-parser-output .hlist dd ol>li:first-child::before,.mw-parser-output .hlist dt ol>li:first-child::before,.mw-parser-output .hlist li ol>li:first-child::before{content:" ("counter(listitem)"\a0 "}</style><style data-mw-deduplicate="TemplateStyles:r1236075235">.mw-parser-output .navbox{box-sizing:border-box;border:1px solid #a2a9b1;width:100%;clear:both;font-size:88%;text-align:center;padding:1px;margin:1em auto 0}.mw-parser-output .navbox .navbox{margin-top:0}.mw-parser-output .navbox+.navbox,.mw-parser-output .navbox+.navbox-styles+.navbox{margin-top:-1px}.mw-parser-output .navbox-inner,.mw-parser-output .navbox-subgroup{width:100%}.mw-parser-output .navbox-group,.mw-parser-output .navbox-title,.mw-parser-output .navbox-abovebelow{padding:0.25em 1em;line-height:1.5em;text-align:center}.mw-parser-output .navbox-group{white-space:nowrap;text-align:right}.mw-parser-output .navbox,.mw-parser-output .navbox-subgroup{background-color:#fdfdfd}.mw-parser-output .navbox-list{line-height:1.5em;border-color:#fdfdfd}.mw-parser-output .navbox-list-with-group{text-align:left;border-left-width:2px;border-left-style:solid}.mw-parser-output tr+tr>.navbox-abovebelow,.mw-parser-output tr+tr>.navbox-group,.mw-parser-output tr+tr>.navbox-image,.mw-parser-output tr+tr>.navbox-list{border-top:2px solid #fdfdfd}.mw-parser-output .navbox-title{background-color:#ccf}.mw-parser-output .navbox-abovebelow,.mw-parser-output .navbox-group,.mw-parser-output .navbox-subgroup .navbox-title{background-color:#ddf}.mw-parser-output .navbox-subgroup .navbox-group,.mw-parser-output .navbox-subgroup .navbox-abovebelow{background-color:#e6e6ff}.mw-parser-output .navbox-even{background-color:#f7f7f7}.mw-parser-output .navbox-odd{background-color:transparent}.mw-parser-output .navbox .hlist td dl,.mw-parser-output .navbox .hlist td ol,.mw-parser-output .navbox .hlist td ul,.mw-parser-output .navbox td.hlist dl,.mw-parser-output .navbox td.hlist ol,.mw-parser-output .navbox td.hlist ul{padding:0.125em 0}.mw-parser-output .navbox .navbar{display:block;font-size:100%}.mw-parser-output .navbox-title .navbar{float:left;text-align:left;margin-right:0.5em}body.skin--responsive .mw-parser-output .navbox-image img{max-width:none!important}@media print{body.ns-0 .mw-parser-output .navbox{display:none!important}}</style></div><div role="navigation" class="navbox" aria-labelledby="Mobile_phones" style="padding:3px"><table class="nowraplinks hlist mw-collapsible autocollapse navbox-inner" style="border-spacing:0;background:transparent;color:inherit"><tbody><tr><th scope="col" class="navbox-title" colspan="2"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1129693374"><style data-mw-deduplicate="TemplateStyles:r1239400231">.mw-parser-output .navbar{display:inline;font-size:88%;font-weight:normal}.mw-parser-output .navbar-collapse{float:left;text-align:left}.mw-parser-output .navbar-boxtext{word-spacing:0}.mw-parser-output .navbar ul{display:inline-block;white-space:nowrap;line-height:inherit}.mw-parser-output .navbar-brackets::before{margin-right:-0.125em;content:"[ "}.mw-parser-output .navbar-brackets::after{margin-left:-0.125em;content:" ]"}.mw-parser-output .navbar li{word-spacing:-0.125em}.mw-parser-output .navbar a>span,.mw-parser-output .navbar a>abbr{text-decoration:inherit}.mw-parser-output .navbar-mini abbr{font-variant:small-caps;border-bottom:none;text-decoration:none;cursor:inherit}.mw-parser-output .navbar-ct-full{font-size:114%;margin:0 7em}.mw-parser-output .navbar-ct-mini{font-size:114%;margin:0 4em}html.skin-theme-clientpref-night .mw-parser-output .navbar li a abbr{color:var(--color-base)!important}@media(prefers-color-scheme:dark){html.skin-theme-clientpref-os .mw-parser-output .navbar li a abbr{color:var(--color-base)!important}}@media print{.mw-parser-output .navbar{display:none!important}}</style><div class="navbar plainlinks hlist navbar-mini"><ul><li class="nv-view"><a href="/wiki/Template:Mobile_phones" title="Template:Mobile phones"><abbr title="View this template">v</abbr></a></li><li class="nv-talk"><a href="/wiki/Template_talk:Mobile_phones" title="Template talk:Mobile phones"><abbr title="Discuss this template">t</abbr></a></li><li class="nv-edit"><a href="/wiki/Special:EditPage/Template:Mobile_phones" title="Special:EditPage/Template:Mobile phones"><abbr title="Edit this template">e</abbr></a></li></ul></div><div id="Mobile_phones" style="font-size:114%;margin:0 4em"><a href="/wiki/Mobile_phone" title="Mobile phone">Mobile phones</a></div></th></tr><tr><th scope="row" class="navbox-group" style="width:1%"><a href="/wiki/Cellular_network" title="Cellular network">Mobile<br />networks</a>,<br />protocols</th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"></div><table class="nowraplinks navbox-subgroup" style="border-spacing:0"><tbody><tr><td colspan="2" class="navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Channel_capacity" title="Channel capacity">Channel capacity</a></li> <li><a href="/wiki/Cellular_frequencies" title="Cellular frequencies">Frequencies</a></li> <li><a href="/wiki/Multi-band_device" title="Multi-band device">Multi-band</a></li> <li><a href="/wiki/Mobile_phone_operator" title="Mobile phone operator">Network operator</a> <ul><li><a href="/wiki/List_of_mobile_network_operators" title="List of mobile network operators">list</a></li></ul></li> <li><a href="/wiki/Roaming" title="Roaming">Roaming</a></li> <li><a href="/wiki/Mobile_phone_signal" title="Mobile phone signal">Signal</a></li> <li><a href="/wiki/SIM_card" title="SIM card">SIM card</a> <ul><li><a href="/wiki/Dual_SIM" title="Dual SIM">dual SIM</a></li> <li><a href="/wiki/ESIM" title="ESIM">eSIM</a></li> <li><a href="/wiki/SIM_lock" title="SIM lock">SIM lock</a></li></ul></li> <li><a href="/wiki/Comparison_of_mobile_phone_standards" title="Comparison of mobile phone standards">Standards comparison</a></li> <li><a href="/wiki/Tethering" title="Tethering">Tethering</a></li> <li><a href="/wiki/Mobile_VoIP" title="Mobile VoIP">VoIP</a></li> <li><a href="/wiki/Wireless_Application_Protocol" title="Wireless Application Protocol">WAP</a></li> <li><a href="/wiki/XHTML_Mobile_Profile" title="XHTML Mobile Profile">XHTML-MP</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%"><a href="/wiki/List_of_mobile_phone_generations" class="mw-redirect" title="List of mobile phone generations">Generations</a></th><td class="navbox-list-with-group navbox-list navbox-even" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><b>Analogue</b>:</li> <li><a href="/wiki/Mobile_radio_telephone" title="Mobile radio telephone">0G</a></li> <li><a href="/wiki/1G" title="1G">1G</a></li> <li><b>Digital</b>:</li> <li><a href="/wiki/2G" title="2G">2G</a></li> <li><a href="/wiki/3G" title="3G">3G</a> <ul><li><a href="/wiki/3G_adoption" title="3G adoption">adoption</a></li></ul></li> <li><a href="/wiki/High_Speed_Packet_Access" title="High Speed Packet Access">3.5G</a></li> <li><a href="/wiki/4G" title="4G">4G</a></li> <li><a href="/wiki/LTE_Advanced_Pro" class="mw-redirect" title="LTE Advanced Pro">4.5G</a></li> <li><a href="/wiki/5G" title="5G">5G</a></li> <li><a href="/wiki/6G" title="6G">6G</a></li></ul> </div></td></tr></tbody></table><div></div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">General<br />operation</th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Mobile_phone_feature" title="Mobile phone feature">Features</a></li> <li><a href="/wiki/GSM" title="GSM">GSM</a> <ul><li><a href="/wiki/GSM_services" title="GSM services">services</a></li></ul></li> <li><a href="/wiki/History_of_mobile_phones" title="History of mobile phones">History</a></li> <li><a href="/wiki/Mobile_operating_system" title="Mobile operating system">Operating system</a></li> <li><a href="/wiki/Mobile_security" title="Mobile security">Security</a> <ul><li><a href="/wiki/Phone_cloning" title="Phone cloning">phone cloning</a></li></ul></li> <li><a href="/wiki/Mobile_telephony" title="Mobile telephony">Telephony</a> <ul><li><a href="/wiki/Airplane_mode" title="Airplane mode">airplane mode</a></li></ul></li> <li><a href="/wiki/Text_messaging" title="Text messaging">Text messaging</a> <ul><li><a href="/wiki/Short_Message_Service" class="mw-redirect" title="Short Message Service">SMS</a></li> <li><a href="/wiki/Multimedia_Messaging_Service" title="Multimedia Messaging Service">MMS</a></li> <li><a href="/wiki/Rich_Communication_Services" title="Rich Communication Services">RCS</a></li></ul></li> <li><a href="/wiki/Mobile_phone_spam" title="Mobile phone spam">Spam</a></li> <li><a href="/wiki/Mobile_phone_tracking" title="Mobile phone tracking">Tracking</a></li> <li><a href="/wiki/Mobile_web" title="Mobile web">Web browsing</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%"><a href="/wiki/Mobile_device" title="Mobile device">Mobile<br />devices</a></th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"></div><table class="nowraplinks navbox-subgroup" style="border-spacing:0"><tbody><tr><td colspan="2" class="navbox-list navbox-even" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><b><a href="/wiki/Category:Mobile_phone_manufacturers" title="Category:Mobile phone manufacturers">Manufacturers</a></b></li> <li><a href="/wiki/List_of_3D-enabled_mobile_phones" title="List of 3D-enabled mobile phones">3D phone</a></li> <li><a href="/wiki/Camera_phone" title="Camera phone">Camera phone</a></li> <li><a href="/wiki/Car_phone" title="Car phone">Car phone</a></li> <li><a href="/wiki/Feature_phone" title="Feature phone">Feature phone</a></li> <li><a href="/wiki/Projector_phone" title="Projector phone">Projector phone</a></li> <li><a href="/wiki/Satellite_phone" title="Satellite phone">Satellite phone</a></li> <li><a href="/wiki/Smartphone" title="Smartphone">Smartphone</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%"><a href="/wiki/Form_factor_(mobile_phones)" title="Form factor (mobile phones)">Form factors</a></th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Form_factor_(mobile_phones)#Bar" title="Form factor (mobile phones)">Bar</a></li> <li><a href="/wiki/Clamshell_design" title="Clamshell design">Flip</a></li> <li><a href="/wiki/Phablet" title="Phablet">Phablet</a></li> <li><a href="/wiki/Form_factor_(mobile_phones)#Slider" title="Form factor (mobile phones)">Slider</a></li> <li><a href="/wiki/Form_factor_(mobile_phones)#Slate" title="Form factor (mobile phones)">Slate</a></li> <li><a href="/wiki/Smartwatch" title="Smartwatch">Smartwatch</a></li> <li><a href="/wiki/Foldable_smartphone" title="Foldable smartphone">Fold</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%"><a href="/wiki/Comparison_of_smartphones" title="Comparison of smartphones">Smartphones</a></th><td class="navbox-list-with-group navbox-list navbox-even" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Android_(operating_system)" title="Android (operating system)">Android devices</a> <ul><li><a href="/wiki/Rooting_(Android)" title="Rooting (Android)">rooting</a></li></ul></li> <li><a href="/wiki/BlackBerry_10#Devices" title="BlackBerry 10">BlackBerry 10</a></li> <li><a href="/wiki/IPhone" title="IPhone">iPhone</a> <ul><li><a href="/wiki/IOS_jailbreaking" title="IOS jailbreaking">iOS jailbreaking</a></li></ul></li> <li><a href="/wiki/List_of_open-source_mobile_phones" title="List of open-source mobile phones">Open-source mobile phones</a></li> <li><a href="/wiki/Comparison_of_Symbian_devices" title="Comparison of Symbian devices">Symbian devices</a></li> <li><a href="/wiki/List_of_Windows_phones" title="List of Windows phones">Windows Phone devices</a></li></ul> </div></td></tr></tbody></table><div></div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Mobile<br />specific<br /><a href="/wiki/Software" title="Software">software</a></th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"></div><table class="nowraplinks navbox-subgroup" style="border-spacing:0"><tbody><tr><th scope="row" class="navbox-group" style="width:1%"><a href="/wiki/Mobile_app" title="Mobile app">Apps</a></th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Mobile_app_development" title="Mobile app development">Development</a></li> <li><a href="/wiki/List_of_mobile_app_distribution_platforms" title="List of mobile app distribution platforms">Distribution</a></li> <li><a href="/wiki/Mobile_application_management" title="Mobile application management">Management</a></li> <li><a href="/wiki/Mobile_cloud_computing" title="Mobile cloud computing">Cloud computing</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%"><a href="/wiki/Mobile_commerce" title="Mobile commerce">Commerce</a></th><td class="navbox-list-with-group navbox-list navbox-even" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Mobile_banking" title="Mobile banking">Banking</a></li> <li><a href="/wiki/Mobile_marketing" title="Mobile marketing">Marketing</a> <ul><li><a href="/wiki/Mobile_advertising" title="Mobile advertising">advertising</a></li> <li><a href="/wiki/Mobile_campaign" title="Mobile campaign">campaigns</a></li></ul></li> <li><a href="/wiki/Mobile_payment" title="Mobile payment">Payments</a> <ul><li><a href="/wiki/Contactless_payment" title="Contactless payment">contactless</a></li> <li><a href="/wiki/Mobile_donating" title="Mobile donating">donating</a></li></ul></li> <li><a href="/wiki/Mobile_ticketing" title="Mobile ticketing">Ticketing</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%"><a href="/wiki/Mobile_content" title="Mobile content">Content</a></th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Mobile_blogging" title="Mobile blogging">Blogging</a></li> <li><a href="/wiki/Push_email" title="Push email">Email</a></li> <li><a href="/wiki/Mobile_gambling" title="Mobile gambling">Gambling</a></li> <li><a href="/wiki/Mobile_game" title="Mobile game">Gaming</a></li> <li><a href="/wiki/MHealth" title="MHealth">Health</a></li> <li><a href="/wiki/Instant_messaging" title="Instant messaging">Instant messaging</a></li> <li><a href="/wiki/M-learning" title="M-learning">Learning</a></li> <li><a href="/wiki/Mobile_music" title="Mobile music">Music</a></li> <li><a href="/wiki/Mobile_news" title="Mobile news">News</a></li> <li><a href="/w/index.php?title=Mobile_search&action=edit&redlink=1" class="new" title="Mobile search (page does not exist)">Search</a> <ul><li><a class="mw-selflink selflink">local</a></li></ul></li> <li><a href="/wiki/Mobile_social_network" title="Mobile social network">Social</a> <ul><li><a href="/wiki/Mobile_social_address_book" title="Mobile social address book">address book</a></li></ul></li> <li><a href="/wiki/Mobile_television" title="Mobile television">Television</a></li></ul> </div></td></tr></tbody></table><div></div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%"><a href="/wiki/Category:Mobile_phone_culture" title="Category:Mobile phone culture">Culture</a></th><td class="navbox-list-with-group navbox-list navbox-even" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Box_breaker" title="Box breaker">Box breaking</a></li> <li><a href="/wiki/Mobile_phone_charm" title="Mobile phone charm">Charms</a></li> <li><a href="/wiki/Mobile_comic" title="Mobile comic">Comics</a></li> <li><a href="/wiki/Mobile_dating" title="Mobile dating">Dating</a></li> <li><a href="/wiki/Japanese_mobile_phone_culture" title="Japanese mobile phone culture">Japanese culture</a></li> <li><a href="/wiki/Cell_phone_novel" title="Cell phone novel">Novels</a></li> <li><a href="/wiki/Ringtone" title="Ringtone">Ringtones</a> <ul><li><a href="/wiki/Silent_mode" title="Silent mode">silent mode</a></li></ul></li> <li><a href="/wiki/Selfie" title="Selfie">Selfie</a></li> <li><a href="/wiki/SMS_language" title="SMS language">Txt-spk</a></li> <li><a href="/wiki/Wallpaper_(computing)" title="Wallpaper (computing)">Wallpaper</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%">Environment<br />and health</th><td class="navbox-list-with-group navbox-list navbox-odd" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/De_Quervain_syndrome" title="De Quervain syndrome">BlackBerry thumb</a></li> <li><a href="/wiki/Mobile_phones_and_driving_safety" title="Mobile phones and driving safety">Driving safety</a></li> <li><a href="/wiki/Electronic_waste" title="Electronic waste">Electronic waste</a></li> <li><a href="/wiki/Common_external_power_supply" title="Common external power supply">External power supply</a></li> <li><a href="/wiki/Digital_media_use_and_mental_health" title="Digital media use and mental health">Mental health from overuse</a></li> <li><a href="/wiki/Phantom_vibration_syndrome" title="Phantom vibration syndrome">Phantom vibration syndrome</a></li> <li><a href="/wiki/Wireless_device_radiation_and_health" title="Wireless device radiation and health">Radiation and health</a></li> <li><a href="/wiki/Mobile_phone_recycling" title="Mobile phone recycling">Recycling</a></li></ul> </div></td></tr><tr><th scope="row" class="navbox-group" style="width:1%"><a href="/wiki/Law" title="Law">Law</a></th><td class="navbox-list-with-group navbox-list navbox-even" style="width:100%;padding:0"><div style="padding:0 0.25em"> <ul><li><a href="/wiki/Carrier_IQ" title="Carrier IQ">Carrier IQ</a></li> <li><a href="/wiki/Legality_of_recording_by_civilians" title="Legality of recording by civilians">Legality of recording by civilians</a></li> <li><a href="/wiki/Mobile_phones_in_prison" title="Mobile phones in prison">Mobile phones in prison</a></li> <li><a href="/wiki/Photography_and_the_law" title="Photography and the law">Photography and the law</a></li> <li><a href="/wiki/Telephone_tapping" class="mw-redirect" title="Telephone tapping">Telephone tapping</a></li> <li><a href="/wiki/Texting_while_driving" title="Texting while driving">Texting while driving</a></li> <li><a href="/wiki/Restrictions_on_cell_phone_use_while_driving_in_the_United_States" title="Restrictions on cell phone use while driving in the United States">USA use restrictions while driving</a></li></ul> </div></td></tr><tr><td class="navbox-abovebelow" colspan="2"><div> <ul><li><span class="nowrap"><span class="noviewer" typeof="mw:File"><span><img alt="" src="//upload.wikimedia.org/wikipedia/commons/thumb/4/4e/Telecom-icon.svg/28px-Telecom-icon.svg.png" decoding="async" width="28" height="28" class="mw-file-element" srcset="//upload.wikimedia.org/wikipedia/commons/thumb/4/4e/Telecom-icon.svg/42px-Telecom-icon.svg.png 1.5x, //upload.wikimedia.org/wikipedia/commons/thumb/4/4e/Telecom-icon.svg/56px-Telecom-icon.svg.png 2x" data-file-width="500" data-file-height="500" /></span></span> </span><a href="/wiki/Portal:Telecommunication" title="Portal:Telecommunication">Telecommunication portal</a></li> <li><span class="nowrap"><span class="noviewer" typeof="mw:File"><span><img alt="telephone icon" src="//upload.wikimedia.org/wikipedia/commons/thumb/b/b8/Telephone_icon_blue_gradient.svg/28px-Telephone_icon_blue_gradient.svg.png" decoding="async" width="28" height="28" class="mw-file-element" srcset="//upload.wikimedia.org/wikipedia/commons/thumb/b/b8/Telephone_icon_blue_gradient.svg/42px-Telephone_icon_blue_gradient.svg.png 1.5x, //upload.wikimedia.org/wikipedia/commons/thumb/b/b8/Telephone_icon_blue_gradient.svg/56px-Telephone_icon_blue_gradient.svg.png 2x" data-file-width="722" data-file-height="722" /></span></span> </span><a href="/wiki/Portal:Telephones" title="Portal:Telephones">Telephones portal</a></li> <li><span class="noviewer" typeof="mw:File"><span title="Category"><img alt="" src="//upload.wikimedia.org/wikipedia/en/thumb/9/96/Symbol_category_class.svg/16px-Symbol_category_class.svg.png" decoding="async" width="16" height="16" class="mw-file-element" srcset="//upload.wikimedia.org/wikipedia/en/thumb/9/96/Symbol_category_class.svg/23px-Symbol_category_class.svg.png 1.5x, //upload.wikimedia.org/wikipedia/en/thumb/9/96/Symbol_category_class.svg/31px-Symbol_category_class.svg.png 2x" data-file-width="180" data-file-height="185" /></span></span> <a href="/wiki/Category:Mobile_telecommunications" title="Category:Mobile telecommunications">Category</a></li></ul> </div></td></tr></tbody></table></div>    </div><noscript><img src="https://login.wikimedia.org/wiki/Special:CentralAutoLogin/start?type=1x1&useformat=desktop" alt="" width="1" height="1" style="border: none; position: absolute;"></noscript> <div class="printfooter" data-nosnippet="">Retrieved from "<a dir="ltr" href="https://en.wikipedia.org/w/index.php?title=Mobile_local_search&oldid=1188745899">https://en.wikipedia.org/w/index.php?title=Mobile_local_search&oldid=1188745899</a>"</div></div> <div id="catlinks" class="catlinks" data-mw="interface"><div id="mw-normal-catlinks" class="mw-normal-catlinks"><a href="/wiki/Help:Category" title="Help:Category">Categories</a>: <ul><li><a href="/wiki/Category:Mobile_telecommunications" title="Category:Mobile telecommunications">Mobile telecommunications</a></li><li><a href="/wiki/Category:Internet_geolocation" title="Category:Internet geolocation">Internet geolocation</a></li></ul></div><div id="mw-hidden-catlinks" class="mw-hidden-catlinks mw-hidden-cats-hidden">Hidden categories: <ul><li><a href="/wiki/Category:Wikipedia_articles_in_need_of_updating_from_September_2019" title="Category:Wikipedia articles in need of updating from September 2019">Wikipedia articles in need of updating from September 2019</a></li><li><a href="/wiki/Category:All_Wikipedia_articles_in_need_of_updating" title="Category:All Wikipedia articles in need of updating">All Wikipedia articles in need of updating</a></li><li><a href="/wiki/Category:Articles_needing_additional_references_from_December_2007" title="Category:Articles needing additional references from December 2007">Articles needing additional references from December 2007</a></li><li><a href="/wiki/Category:All_articles_needing_additional_references" title="Category:All articles needing additional references">All articles needing additional references</a></li><li><a href="/wiki/Category:Articles_with_limited_geographic_scope_from_December_2010" title="Category:Articles with limited geographic scope from December 2010">Articles with limited geographic scope from December 2010</a></li><li><a href="/wiki/Category:Webarchive_template_archiveis_links" title="Category:Webarchive template archiveis links">Webarchive template archiveis links</a></li></ul></div></div> </div> </main> </div> <div class="mw-footer-container"> <footer id="footer" class="mw-footer" > <ul id="footer-info"> <li id="footer-info-lastmod"> This page was last edited on 7 December 2023, at 12:21<span class="anonymous-show"> (UTC)</span>.</li> <li id="footer-info-copyright">Text is available under the <a href="/wiki/Wikipedia:Text_of_the_Creative_Commons_Attribution-ShareAlike_4.0_International_License" title="Wikipedia:Text of the Creative Commons Attribution-ShareAlike 4.0 International License">Creative Commons Attribution-ShareAlike 4.0 License</a>; additional terms may apply. By using this site, you agree to the <a href="https://foundation.wikimedia.org/wiki/Special:MyLanguage/Policy:Terms_of_Use" class="extiw" title="foundation:Special:MyLanguage/Policy:Terms of Use">Terms of Use</a> and <a href="https://foundation.wikimedia.org/wiki/Special:MyLanguage/Policy:Privacy_policy" class="extiw" title="foundation:Special:MyLanguage/Policy:Privacy policy">Privacy Policy</a>. Wikipedia® is a registered trademark of the <a rel="nofollow" class="external text" href="https://wikimediafoundation.org/">Wikimedia Foundation, Inc.</a>, a non-profit organization.</li> </ul> <ul id="footer-places"> <li id="footer-places-privacy"><a href="https://foundation.wikimedia.org/wiki/Special:MyLanguage/Policy:Privacy_policy">Privacy policy</a></li> <li id="footer-places-about"><a href="/wiki/Wikipedia:About">About Wikipedia</a></li> <li id="footer-places-disclaimers"><a href="/wiki/Wikipedia:General_disclaimer">Disclaimers</a></li> <li id="footer-places-contact"><a href="//en.wikipedia.org/wiki/Wikipedia:Contact_us">Contact Wikipedia</a></li> <li id="footer-places-wm-codeofconduct"><a href="https://foundation.wikimedia.org/wiki/Special:MyLanguage/Policy:Universal_Code_of_Conduct">Code of Conduct</a></li> <li id="footer-places-developers"><a href="https://developer.wikimedia.org">Developers</a></li> <li id="footer-places-statslink"><a href="https://stats.wikimedia.org/#/en.wikipedia.org">Statistics</a></li> <li id="footer-places-cookiestatement"><a href="https://foundation.wikimedia.org/wiki/Special:MyLanguage/Policy:Cookie_statement">Cookie statement</a></li> <li id="footer-places-mobileview"><a href="//en.m.wikipedia.org/w/index.php?title=Mobile_local_search&mobileaction=toggle_view_mobile" class="noprint stopMobileRedirectToggle">Mobile view</a></li> </ul> <ul id="footer-icons" class="noprint"> <li id="footer-copyrightico"><a href="https://wikimediafoundation.org/" class="cdx-button cdx-button--fake-button cdx-button--size-large cdx-button--fake-button--enabled"><img src="/static/images/footer/wikimedia-button.svg" width="84" height="29" alt="Wikimedia Foundation" loading="lazy"></a></li> <li id="footer-poweredbyico"><a href="https://www.mediawiki.org/" class="cdx-button cdx-button--fake-button cdx-button--size-large cdx-button--fake-button--enabled"><img src="/w/resources/assets/poweredby_mediawiki.svg" alt="Powered by MediaWiki" width="88" height="31" loading="lazy"></a></li> </ul> </footer> </div> </div> </div> <div class="vector-settings" id="p-dock-bottom"> <ul></ul> </div><script>(RLQ=window.RLQ||[]).push(function(){mw.config.set({"wgHostname":"mw-web.codfw.main-7fc47fc68d-fbtjn","wgBackendResponseTime":140,"wgPageParseReport":{"limitreport":{"cputime":"0.231","walltime":"0.342","ppvisitednodes":{"value":641,"limit":1000000},"postexpandincludesize":{"value":55093,"limit":2097152},"templateargumentsize":{"value":871,"limit":2097152},"expansiondepth":{"value":13,"limit":100},"expensivefunctioncount":{"value":6,"limit":500},"unstrip-depth":{"value":0,"limit":20},"unstrip-size":{"value":15345,"limit":5000000},"entityaccesscount":{"value":0,"limit":400},"timingprofile":["100.00% 263.835 1 -total"," 42.93% 113.262 1 Template:Mobile_phones"," 42.64% 112.490 4 Template:Navbox"," 28.96% 76.408 1 Template:Outdated"," 28.65% 75.577 3 Template:Ambox"," 22.23% 58.663 2 Template:Main_other"," 9.19% 24.239 1 Template:Broader"," 6.93% 18.288 1 Template:More_citations_needed"," 5.85% 15.438 2 Template:Portal-inline"," 5.31% 14.011 1 Template:Reflist"]},"scribunto":{"limitreport-timeusage":{"value":"0.137","limit":"10.000"},"limitreport-memusage":{"value":2262252,"limit":52428800},"limitreport-logs":"table#1 {\n [\"size\"] = \"small\",\n}\ntable#1 {\n [\"size\"] = \"small\",\n}\n"},"cachereport":{"origin":"mw-web.eqiad.main-565d46677b-j9296","timestamp":"20241128141557","ttl":2592000,"transientcontent":false}}});});</script> <script type="application/ld+json">{"@context":"https:\/\/schema.org","@type":"Article","name":"Mobile local search","url":"https:\/\/en.wikipedia.org\/wiki\/Mobile_local_search","sameAs":"http:\/\/www.wikidata.org\/entity\/Q6887148","mainEntity":"http:\/\/www.wikidata.org\/entity\/Q6887148","author":{"@type":"Organization","name":"Contributors to Wikimedia projects"},"publisher":{"@type":"Organization","name":"Wikimedia Foundation, Inc.","logo":{"@type":"ImageObject","url":"https:\/\/www.wikimedia.org\/static\/images\/wmf-hor-googpub.png"}},"datePublished":"2007-01-26T22:34:03Z","dateModified":"2023-12-07T12:21:58Z"}</script> </body> </html>