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Nielsen Gracenote は、5つの主要なメディア擁護団体と協力し、多様なコンテンツクリエイターやタレントをより発見しやすく、アクセスしやすくする。Gracenote

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Nielsen のコンテンツメタデータ事業部門であるGracenote は、Studio System の新機能「Diversity Spotlight(多様性スポットライト)」において、メディアにおける公平な表現のための主要な提唱者と協力しています。この機能強化は、IllumiNative、Gold House、RespectAbility、National Hispanic Media Coalition (NHMC)、CAPE (Coalition of Asian Pacifics in Entertainment)の見識を活用し、多様性に特化したさまざまな基準を満たす人々やプロジェクトにスポットを当て、新たなキャスティング、資金提供、コラボレーションの機会を提供するものです。 </p><p>Studio Systemの幅広い業界ユーザーの間で、多様なタレントや代表的なプロジェクトの認知度を高めることで、Gracenote とその擁護団体パートナーは、より公平な表現と本物のコンテンツを視聴者に届ける取り組みを加速させている。Nielsen が最近実施したAttitudes on Representation Studyによると、米国の視聴者の過半数が、番組で自分たちのアイデンティティ・グループをもっと見ることを望んでいることがわかった。 </p><p>業界は多様性、公平性、インクルージョンの向上を公約しているにもかかわらず、有色人種、障害者、LGBTQIAコミュニティーのメンバーは、それぞれの人口推計に比べ、TVコンテンツに占める割合が依然として低い。例えば、Gracenote Inclusion Analytics のデータによると、ラテン系は米国人口の20%を占めるが、番組におけるラテン系の割合はわずか5.7%である。同様に、アメリカ人の4人に1人が障害者であるにもかかわらず、障害者の割合はわずか6.6%である。</p><p>「業界との対話の中で、一緒に仕事をする多様なクリエイターや、スクリーンに登場させるインクルーシブなプロジェクトを見つけることが難しいことが、誰もが必要だと同意している変革を遅らせているということを繰り返し聞いてきました」と、Gracenote の最高製品責任者であるトレント・ウィーラーは述べています。「擁護団体パートナーの専門知識と、Gracenote データの比類のない規模とStudio System のリーチを組み合わせることで、代表的なコンテンツ制作を加速させ、ハリウッドに真の変化をもたらすことが期待できます。"</p><p>「私たちは、エンターテイメントにおけるネイティブの才能とプロジェクトの代表を推進するために活動していますが、Gracenote ダイバーシティ・スポットライトのようなソリューションは、私たちの活動を次のレベルへと導きます。ネイティブのクリエーターは、すでに業界の意思決定者にとって信頼できる情報源となっているツールで発見することができます」と、イルミネイティブのCEO兼創設者であるクリスタル・エコー・ホークは語った。 </p><p>「ゴールド・ハウスのCEO兼共同設立者であるビング・チェンは、「ゴールド・ハウスは、Gracenote と提携し、サンダンス期間中にDiversity Spotlightを立ち上げることに興奮しています。「多様な才能を発掘することは、アジア太平洋地域の映画界にインパクトを与えるために不可欠であり、Diversity Spotlightのようなリソースは、キャスティング・エージェント、プロデューサー、経営陣にとって、適切な才能と適切なストーリーを結びつけるために重要です。</p><p><a href="https://www.thelatinxhouse.org/" target="_blank" rel="noreferrer noopener">The Latinx Houseと</a> <a href="https://illuminative.org/" target="_blank" rel="noreferrer noopener">IllumiNativeは</a>、<a href="https://festival.sundance.org/" target="_blank" rel="noreferrer noopener">2024年サンダンス映画</a>祭の新しい多様性スポットライトを祝うためにNielsen 。また、Nielsen 、サンライズ・コレクティブとインディヘナス・ハウスでは、コンテンツにおける多様な表現に関する新鮮な洞察を共有する。</p><p>Gracenote は、Nielsen のコンテンツデータ事業部門であり、エンターテインメントのメタデータ、コネクテッドID、および関連サービスを、世界の主要なクリエイター、配信事業者、およびプラットフォームに提供しています。Gracenote は、高度なコンテンツナビゲーションとディスカバリー機能を実現し、個人が好きなテレビ番組、映画、音楽、ポッドキャスト、スポーツに簡単に接続できるようにするとともに、複雑なビジネス上の意思決定をよりシンプルにする強力なコンテンツ分析を提供します。</p><p>*この記事は<a href="https://www.nielsen.com/news-center/2024/nielsens-gracenote-teams-with-five-leading-media-advocacy-groups-to-make-diverse-content-creators-and-talent-more-discoverable-accessible/" target="_blank" rel="noreferrer noopener nofollow">Nielsen.comに</a>掲載されたものです。</p></div><div class="gracenote-news__bottom"><div class="gracenote-news__tags"><h6>関連タグ</h6><div class="gracenote-news__tags-wrap"><a href="https://gracenote.com/ja/secondary-tag/content/">コンテンツ</a><a href="https://gracenote.com/ja/secondary-tag/dei/">DE&I</a><a href="https://gracenote.com/ja/secondary-tag/tv/">テレビ</a></div></div><div class="gracenote-news__share gracenote-fade-in"><h6>シェア</h6><div><!-- 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fill="#495B6C"/></svg></a></div></div></div><div class="gracenote-news__recent"><div class="gracenote-news__recent-headings"><h2 class="gracenote-fade-in">関連ニュース<a href="https://gracenote.com/ja/insights/"><svg width="47" height="47" viewbox="0 0 47 47" fill="none" xmlns="http://www.w3.org/2000/svg"><circle cx="23.5" cy="23.5" r="23" stroke="#BCC7D1"/><path d="M18.7547 23.5H28.2451M28.2451 23.5L23.4999 28.2451M28.2451 23.5L23.4999 18.7548" stroke="#F40953" stroke-width="1.5" stroke-linecap="round" stroke-linejoin="round"/></svg></a></h2></div><div class="gracenote-news__recent-posts"><div class="gracenote-news__recent-item gracenote-fade-in"><div class="gracenote-news__recent-content"><span>2022年10月11日</span><h5><a href="https://gracenote.com/ja/newsroom/nielsens-gracenote-drives-next-evolution-of-hollywood-project-management-with-debut-of-new-studio-solutions-suite/">Nielsen社の Gracenoteは、新しいスタジオ・ソリューション・スイートのデビューにより、ハリウッドのプロジェクト管理の新たな進化を推進します。</a></h5><p>Studio System により、加入者は、プロデューサー、監督、脚本家、俳優、エージェント、ラインの下のタレントを追跡し、映画、テレビ、デジタルのプロジェクトを企画からポストプロダクションまで監視することができる。</p><a href="https://gracenote.com/ja/newsroom/nielsens-gracenote-drives-next-evolution-of-hollywood-project-management-with-debut-of-new-studio-solutions-suite/" class="gracenote-news__recent-item-btn"><svg width="36" height="36" viewbox="0 0 36 36" fill="none" xmlns="http://www.w3.org/2000/svg"><circle cx="18" cy="17.9998" r="18" fill="#F7F7F9"/><path d="M13.3895 18.1344H22.8799M22.8799 18.1344L18.1347 22.8796M22.8799 18.1344L18.1347 13.3892" stroke="#F40953" stroke-width="1.5" stroke-linecap="round" stroke-linejoin="round"/></svg></a></div><div class="gracenote-news__recent-img-wrap"><a href="https://gracenote.com/ja/newsroom/nielsens-gracenote-drives-next-evolution-of-hollywood-project-management-with-debut-of-new-studio-solutions-suite/" class="gracenote-news__recent-img" style="background-image:url(https://gracenote.com/wp-content/uploads/2022/10/fiml-crew-1200-675.jpg?w=1024)"></a></div></div><div class="gracenote-news__recent-item gracenote-fade-in"><div class="gracenote-news__recent-content"><span>2018年10月3日</span><h5><a href="https://gracenote.com/ja/newsroom/gracenote-launches-studio-system-projects-to-help-content-creators-accelerate-development-in-the-peak-tv-era/">Gracenote がStudio System Projects を立ち上げ、「ピークTV」時代におけるコンテンツ制作者の開発加速を支援する。</a></h5><p>新しいスイートは、ストーリーのアイデア出しから制作、最終的なリリースに至るまで、テレビ番組や映画の制作を効率的に管理できる。</p><a href="https://gracenote.com/ja/newsroom/gracenote-launches-studio-system-projects-to-help-content-creators-accelerate-development-in-the-peak-tv-era/" class="gracenote-news__recent-item-btn"><svg width="36" height="36" viewbox="0 0 36 36" fill="none" xmlns="http://www.w3.org/2000/svg"><circle cx="18" cy="17.9998" r="18" fill="#F7F7F9"/><path d="M13.3895 18.1344H22.8799M22.8799 18.1344L18.1347 22.8796M22.8799 18.1344L18.1347 13.3892" stroke="#F40953" stroke-width="1.5" stroke-linecap="round" stroke-linejoin="round"/></svg></a></div><div class="gracenote-news__recent-img-wrap"><a href="https://gracenote.com/ja/newsroom/gracenote-launches-studio-system-projects-to-help-content-creators-accelerate-development-in-the-peak-tv-era/" class="gracenote-news__recent-img" style="background-image:url(https://gracenote.com/wp-content/uploads/2018/10/studio-system-meta.jpg?w=1024)"></a></div></div></div></div></div><div id="contact-us-form" class="gracenote-header__popup"><div class="gracenote-header__popup-inner"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewbox="0 0 24 24" fill="none"><path d="M18 6L6 18M6 6L18 18" stroke="#F40953" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"/></svg><h2>お問い合わせ</h2><p>フォームにご記入の上、お問い合わせください。</p><div class="wpcf7 no-js" id="wpcf7-f1806-o1" lang="en-US" dir="ltr" data-wpcf7-id="1806"><div class="screen-reader-response"><p role="status" aria-live="polite" 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employees">従業員数2000人以上</option></select></span><br /><span class="wpcf7-form-control-wrap" data-name="industry"><select class="wpcf7-form-control wpcf7-select wpcf7-validates-as-required" aria-required="true" aria-invalid="false" name="industry"><option value="">業界 *</option><option value="Agency">広告代理店</option><option value="Automotive">自動車</option><option value="Consulting">コンサルティング</option><option value="CPG">チャネルプロトコル</option><option value="Education">教育</option><option value="Electronics">エレクトロニクス</option><option value="Energy">エネルギー</option><option value="Entertainment">エンターテイメント</option><option value="Financial Services">金融サービス</option><option value="Food &amp; Beverages">フード&ドリンク</option><option value="Government">政府</option><option value="Healthcare">ヘルスケア</option><option value="Hospitality &amp; Travel">ホスピタリティ&トラベル</option><option value="Insurance">保険</option><option value="Internet">インターネット</option><option value="Manufacturing">製造業</option><option value="Media">メディア</option><option value="Music">音楽</option><option value="Non-Profit">非営利</option><option value="Other">その他</option><option value="Pharmaceuticals">医薬品</option><option value="Publishing">出版</option><option value="Radio">ラジオ</option><option value="Real Estate">不動産</option><option value="Retail">小売</option><option value="Sports">スポーツ</option><option value="Technology">テクノロジー</option><option value="Telecommunications">通信</option><option value="Television &amp; Cable">テレビ&ケーブル</option><option value="Video Gaming">ビデオゲーム</option></select></span><br /><span class="wpcf7-form-control-wrap" data-name="country"><select class="wpcf7-form-control wpcf7-select wpcf7-validates-as-required" aria-required="true" aria-invalid="false" name="country"><option value="">国と地域 *</option><option value="Afghanistan">Afghanistan</option><option value="Aland Islands">Aland Islands</option><option value="Albania">Albania</option><option value="Algeria">アルジェリア</option><option 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Saba</option><option value="Bosnia and Herzegovina">Bosnia and Herzegovina</option><option value="Botswana">Botswana</option><option value="Bouvet Island">Bouvet Island</option><option value="Brazil">Brazil</option><option value="British Indian Ocean Territory">British Indian Ocean Territory</option><option value="Brunei Darussalam">Brunei Darussalam</option><option value="Bulgaria">Bulgaria</option><option value="Burkina Faso">Burkina Faso</option><option value="Burundi">Burundi</option><option value="Cambodia">Cambodia</option><option value="Cameroon">Cameroon</option><option value="Canada">Canada</option><option value="Cape Verde">Cape Verde</option><option value="Cayman Islands">Cayman Islands</option><option value="Central African Republic">Central African Republic</option><option value="Chad">Chad</option><option value="Chile">Chile</option><option value="China">China</option><option value="Christmas Island">Christmas Island</option><option value="Cocos (Keeling) Islands">Cocos (Keeling) Islands</option><option value="Colombia">コロColombiaンビア</option><option value="Comoros">Comoros</option><option value="Congo, the Democratic Republic of the">Congo, the Democratic Republic of the</option><option value="Congo">Congo</option><option value="Cook Islands">Cook Islands</option><option value="Costa Rica">Costa Rica</option><option value="Cote d’Ivoire">Cote d’Ivoire</option><option value="Croatia">クロアチア</option><option value="Cuba">Cuba</option><option value="Curaçao">Curaçao</option><option value="Cyprus">Cyprus</option><option value="Czech Republic">Czech Republic</option><option value="Denmark">Denmark</option><option value="Djibouti">Djibouti</option><option value="Dominican Republic">ドミニカ共和国</option><option value="Dominica">ドミニカ</option><option value="Ecuador">エクアドル</option><option value="Egypt">エジプト</option><option value="El Salvador">El Salvador</option><option value="Equatorial Guinea">赤道ギニア</option><option value="Eritrea">エリトリア</option><option value="Estonia">エストニア</option><option value="Ethiopia">エチオピア</option><option value="Falkland Islands (Malvinas)">Falkland Islands (Malvinas)</option><option value="Faroe Islands">Faroe Islands</option><option value="Fiji">フィジー</option><option value="Finland">フィンランド</option><option value="France">France</option><option value="French Guiana">French Guiana</option><option value="French Polynesia">French Polynesia</option><option value="French Southern Territories">French Southern Territories</option><option value="Gabon">Gabon</option><option value="Gambia">ガンビア</option><option value="Georgia">グルジア</option><option value="Germany">Germany</option><option value="Ghana">ガーナ</option><option value="Gibraltar">ジブラルタル</option><option value="Greece">ギリシャ</option><option value="Greenland">グリーンランド</option><option value="Grenada">Grenada</option><option value="Guadeloupe">グアドループ</option><option value="Guatemala">グアテマラ</option><option value="Guernsey">Guernsey</option><option value="Guinea-Bissau">ギニアビサウ</option><option value="Guinea">ギニア</option><option value="Guyana">ガイアナ</option><option value="Haiti">ハイチ</option><option value="Heard Island and McDonald Islands">Heard Island and McDonald Islands</option><option value="Holy See (Vatican City State)">Holy See (Vatican City State)</option><option value="Honduras">ホンジュラス</option><option value="Hungary">ハンガリー</option><option value="Iceland">Iceland</option><option value="India">India</option><option value="Indonesia">インドネシア</option><option value="Iran">Iraq</option><option value="Iraq">Iraq</option><option value="Ireland">アイルランド</option><option value="Isle of Man">Isle of Man</option><option value="Israel">Israel</option><option value="Italy">Italy</option><option value="Jamaica">Jamaica</option><option value="Japan">日本</option><option value="Jersey">Jersey</option><option value="Jordan">Jordan</option><option value="Kazakhstan">Kazakhstan</option><option value="Kenya">Kenya</option><option value="Kiribati">Kiribati</option><option value="Korea, Democratic People’s Republic of">Korea, Democratic People’s Republic of</option><option value="Korea, Republic of">Korea, Republic of</option><option value="Kuwait">Kuwait</option><option value="Kyrgyzstan">Kyrgyzstan</option><option value="Lao People’s Democratic Republic">Lao People’s Democratic Republic</option><option value="Latvia">Latvia</option><option value="Lebanon">Lebanon</option><option value="Lesotho">Lesotho</option><option value="Liberia">Liberia</option><option value="Libya">Libya</option><option value="Liechtenstein">Liechtenstein</option><option value="Lithuania">Lithuania</option><option value="Luxembourg">Luxembourg</option><option value="Macao">Macao</option><option value="Macedonia">Macedonia</option><option value="Madagascar">Madagascar</option><option value="Malawi">Malawi</option><option value="Malaysia">マレーシア</option><option value="Maldives">Maldives</option><option value="Mali">Mali</option><option value="Malta">Malta</option><option value="Martinique">マルティニーク</option><option value="Mauritania">モーリタニア</option><option value="Mauritius">Mauritius</option><option value="Mayotte">Mayotte</option><option value="Mexico">Mexico</option><option value="Moldova">Moldova</option><option value="Monaco">Monaco</option><option value="Mongolia">Mongolia</option><option value="Montenegro">Montenegro</option><option value="Montserrat">モンセラット</option><option value="Morocco">Morocco</option><option value="Mozambique">モザンビーク</option><option value="Myanmar">Myanmar</option><option value="Namibia">Namibia</option><option value="Nauru">Nauru</option><option value="Nepal">Nepal</option><option value="Netherlands">Netherlands</option><option value="New Caledonia">New Caledonia</option><option value="New Zealand">New Zealand</option><option value="Nicaragua">Nicaragua</option><option value="Nigeria">Nicaragua</option><option value="Niger">Niger</option><option value="Niue">Niue</option><option value="Norfolk Island">Norfolk Island</option><option value="Norway">Norway</option><option value="Oman">オマーン</option><option value="Pakistan">Pakistan</option><option value="Palestine">Palestine</option><option value="Panama">Panama</option><option value="Papua New Guinea">Papua New Guinea</option><option value="Paraguay">Paraguay</option><option value="Peru">Peru</option><option value="Philippines">Philippines</option><option value="Pitcairn">Pitcairn</option><option value="Poland">Poland</option><option value="Portugal">Portugal</option><option value="Qatar">Qatar</option><option value="Reunion">Reunion</option><option value="Romania">Romania</option><option value="Russian Federation">Russian Federation</option><option value="Rwanda">Rwanda</option><option value="Saint Barthélemy">Saint Barthélemy</option><option value="Saint Helena, Ascension and Tristan da Cunha">セントヘレナ</option><option value="Saint Kitts and Nevis">Saint Kitts and Nevis</option><option value="Saint Lucia">Saint Lucia</option><option value="Saint Martin (French part)">Saint Martin (French part)</option><option value="Saint Pierre and Miquelon">Saint Pierre and Miquelon</option><option value="Saint Vincent and the Grenadines">Saint Vincent and the Grenadines</option><option value="Samoa">Samoa</option><option value="San Marino">San Marino</option><option value="Sao Tome and Principe">Sao Tome and Principe</option><option value="Saudi Arabia">Saudi Arabia</option><option value="Senegal">Senegal</option><option value="Serbia">Serbia</option><option value="Seychelles">Seychelles</option><option value="Sierra Leone">Sierra Leone</option><option value="Singapore">シンガポール</option><option value="Sint Maarten (Dutch part)">Sint Maarten (Dutch part)</option><option value="Slovakia">Slovakia</option><option value="Slovenia">Slovenia</option><option value="Solomon Islands">Solomon Islands</option><option value="Somalia">Somalia</option><option value="South Africa">South Africa</option><option value="South Georgia and the South Sandwich Islands">South Georgia and the South Sandwich Islands</option><option value="South Sudan">South Sudan</option><option value="Spain">スペイン</option><option value="Sri Lanka">Sri Lanka</option><option value="Sudan">Sudan</option><option value="Suriname">Suriname</option><option value="Svalbard and Jan Mayen">Svalbard and Jan Mayen</option><option value="Swaziland">Swaziland</option><option value="Sweden">Sweden</option><option value="Switzerland">Switzerland</option><option value="Syrian Arab Republic">Syrian Arab Republic</option><option value="Taiwan">台湾</option><option value="Tajikistan">Tajikistan</option><option value="Tanzania, United Republic of">タンザニア</option><option value="Thailand">Thailand</option><option value="Timor-Leste">Timor-Leste</option><option value="Togo">Togo</option><option value="Tokelau">Tokelau</option><option value="Tonga">Tonga</option><option value="Trinidad and Tobago">Trinidad and Tobago</option><option 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