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<!DOCTYPE html><html lang="en"><head><title>Dropshipping Traffic Calculator | Free Business Tools | Oberlo</title><meta charSet="utf-8"/><meta name="viewport" content="width=device-width,initial-scale=1"/><meta name="robots" content="index, follow, max-image-preview:large"/><meta name="description" content="Confused about how website traffic relates to sales? No worries. The dropshipping traffic calculator tells you how many visitors you need to hit your goals."/><meta property="og:type" content="website"/><meta property="og:site_name" content="Oberlo"/><meta property="og:title" content="Dropshipping Traffic Calculator | Free Business Tools | Oberlo"/><meta property="og:description" content="Confused about how website traffic relates to sales? No worries. 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role="main" id="main" tabindex="-1"><div itemscope="" itemType="https://schema.org/WebPage"><meta itemProp="headline" content="Dropshipping Traffic Calculator | Free Business Tools | Oberlo"/><meta itemProp="description" content="Confused about how website traffic relates to sales? 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The dropshipping traffic calculator tells you how many visitors you need to hit your goals."/><meta itemProp="inLanguage" content="en"/><meta itemProp="mainEntityOfPage" content="https://www.oberlo.com/tools/dropshipping-traffic-calculator"/><div itemProp="publisher" itemscope="" itemType="https://schema.org/Organization"><meta itemProp="name" content="Oberlo"/><meta itemProp="sameAs" content="https://www.oberlo.com/tools/dropshipping-traffic-calculator"/><div itemProp="logo" itemscope="" itemID="https://www.oberlo.com/tools/dropshipping-traffic-calculator/#organization-logo" itemType="https://schema.org/ImageObject"><meta itemProp="url" content="https://cdn.shopify.com/s/files/1/0840/8370/3830/files/1593088941-oberlo-logo.png"/></div></div></div><section class="pb-12 pt-12 bg-gray-10 lg:pb-24"><div class="container w-full mx-auto px-8 lg:px-[5.625rem] text-center"><nav aria-label="Breadcrumb" class="relative"><ol itemscope="" itemType="https://schema.org/BreadcrumbList" itemID="https://www.oberlo.com/tools/dropshipping-traffic-calculator/#breadCrumbs" class="text-label font-sans uppercase lg:text-size-xs flex space-x-2 justify-center"><li itemProp="itemListElement" itemscope="" itemType="https://schema.org/ListItem"><meta itemProp="position" content="0"/><a itemProp="item" itemType="https://schema.org/WebPage" itemID="" href="" class="text-blue-10 hover:underline"><meta itemProp="url" content=""/><meta itemProp="name" content="Home"/><span>Home</span></a></li><li aria-hidden="true" class="text-gray-90">/</li><li itemProp="itemListElement" itemscope="" itemType="https://schema.org/ListItem"><meta itemProp="position" content="1"/><a itemProp="item" itemType="https://schema.org/WebPage" itemID="/tools" href="/tools" class="text-blue-10 hover:underline"><meta itemProp="url" content="/tools"/><meta itemProp="name" content="FREE BUSINESS TOOLS"/><span>FREE BUSINESS TOOLS</span></a></li><li aria-hidden="true" class="text-gray-90">/</li><div itemProp="itemListElement" itemscope="" itemType="https://schema.org/ListItem" itemID="https://www.oberlo.com/tools/dropshipping-traffic-calculator"><meta itemProp="position" content="2"/><meta itemProp="name" content="Article"/><meta itemProp="url" itemID="https://www.oberlo.com/tools/dropshipping-traffic-calculator"/></div></ol></nav><h1 class="text-display-lg font-display uppercase lg:text-size-display-lg text-blue-10 mt-4">Dropshipping Traffic Calculator</h1><p class="mt-8 text-body-lg font-sans lg:leading-7">It’s important for every store owner to understand how website traffic relates to sales.<br />This tool will tell you how many visitors you need to attract to your store to hit your earnings goal.</p></div><section id="calc" class="mt-12 max-w-3xl mx-auto"><div class="bg-white rounded-lg border border-gray-50"><div class="p-8"><div class="space-y-2 flex flex-wrap items-center justify-center flex-col md:flex-row md:space-y-0 md:space-x-2"><strong>My goal is to earn</strong><div><strong class="inline-block w-4">$</strong><input type="text" inputMode="numeric" id="goalAmount" class="border border-gray-30 w-28 h-12 px-4 rounded mr-4 sm:mr-0" value=""/></div><strong>in</strong><input type="text" inputMode="numeric" id="days" class="border border-gray-30 w-28 h-12 px-4 mx-4 sm:mx-0 rounded" value=""/><strong>days</strong><button class="font-sans rounded-[3px] text-gray-10 text-[1.125rem] leading-[1.125rem] font-bold uppercase tracking-[-0.02em] no-underline text-center whitespace-nowrap transition-colors duration-300 bg-green-10 hover:text-white hover:bg-green-30 focus:text-white focus:bg-green-30 focus:shadow-outline-green active:text-white active:bg-green-50 btn-secondary px-8 py-4">Calculate</button></div></div></div></section></section><section class="container w-full mx-auto px-8 plg:px-[5.625rem] py-20 md:m-auto md:max-w-228"><h2 class="text-display-lg font-display uppercase lg:text-size-display-lg text-blue-10"></h2><ul><li id="what-is-the-traffic-calculator-used-for"><h3 class="font-bold mt-12 text-body-lg font-sans leading-6 lg:leading-7 space-y-6"><a href="#what-is-the-traffic-calculator-used-for">What is the traffic calculator used for?</a></h3><p class="text-body-base font-sans mt-4">Our traffic calculator is used to understand how, as a store owner, your website traffic relates to sales. It can direct you to learn just how much traffic you need to bring to your store in order to hit the sales target you have set yourself.</p></li><li id="why-is-the-traffic-calculator-important"><h3 class="font-bold mt-12 text-body-lg font-sans leading-6 lg:leading-7 space-y-6"><a href="#why-is-the-traffic-calculator-important">Why is the traffic calculator important?</a></h3><p class="text-body-base font-sans mt-4">The traffic calculator is important as it can highlight how close you are to achieving your goals, therefore informing how much extra investment you need to put into paid advertising, or other important marketing channels. If you are working on improving your sales targets, this should be your go-to calculator.</p></li><li id="how-does-the-traffic-calculator-work"><h3 class="font-bold mt-12 text-body-lg font-sans leading-6 lg:leading-7 space-y-6"><a href="#how-does-the-traffic-calculator-work">How does the traffic calculator work?</a></h3><p class="text-body-base font-sans mt-4">Simply enter your sales target in dollars, and the amount of days to achieve it. Now our calculator will calculate, based on our data, how much traffic you will need to generate to hit this goal. Now you can audit your traffic channels and find the best way to achieve this target.</p></li><li id="is-the-traffic-calculator-free"><h3 class="font-bold mt-12 text-body-lg font-sans leading-6 lg:leading-7 space-y-6"><a href="#is-the-traffic-calculator-free">Is the traffic calculator free?</a></h3><p class="text-body-base font-sans mt-4">Yes, the traffic calculator is free to use, unlimited times. Feel free to try out different strategies to find the sales target that fits the investment you are comfortable with.</p></li><li id="what-types-of-business-can-use-this-traffic-calculator"><h3 class="font-bold mt-12 text-body-lg font-sans leading-6 lg:leading-7 space-y-6"><a href="#what-types-of-business-can-use-this-traffic-calculator">What types of business can use this traffic calculator?</a></h3><p class="text-body-base font-sans mt-4">All types of ecommerce businesses can use our traffic calculator, but our data is based on dropshipping stores metrics. This means that if you are a dropshipping business this tool is closely suited to your needs.</p></li><li id="what-other-tools-should-i-use-for-my-business"><h3 class="font-bold mt-12 text-body-lg font-sans leading-6 lg:leading-7 space-y-6"><a href="#what-other-tools-should-i-use-for-my-business">What other tools should I use for my business?</a></h3><p class="text-body-base font-sans mt-4">There are many other free tools you can use for your business. You can try a <a class='text-blue-10 hover:underline' href='https://www.shopify.com/tools/qr-code-generator'>free QR code generator</a> tool to get more people on your website, a <a class='text-blue-10 hover:underline' href='https://www.shopify.com/tools/logo-maker'>free logo maker</a> to create the perfect logo for your brand, or a <a class='text-blue-10 hover:underline' href='https://www.shopify.com/tools/barcode-generator'>barcode generator</a> to identify and track retail products quickly.</p></li></ul></section></main><footer class="py-6 px-8 sm:px-16 md:px-0 bg-black text-white relative"><div class="md:container md:w-full md:mx-auto py-6"><div class="hidden lg:flex space-x-16"><div class="w-1/4"><svg width="119" height="112" viewBox="0 0 119 112" xmlns="http://www.w3.org/2000/svg" class="text-gray-10 fill-current mr-auto animate-spin-momentum"><path fill="#fff" d="M33.29 24.914L23.48 8.362 37.57 0l2.533 4.274-7.023 4.167a1.188 1.188 0 001.209 2.046l7.019-4.167 2.37 3.996-7.09 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now\",\"joinShopifyLink\",\"https://shopify.pxf.io/Y9znxB?utm_content={{referringPageUrl}}\",\"pages/cookieBanner\",{\"_229\":230,\"_231\":232,\"_233\":234,\"_235\":236,\"_237\":238},\"description\",\"Oberlo uses cookies to provide necessary site functionality and improve your experience. By using our website, you agree to our \",\"privacyPolicy\",\"privacy policy.\",\"reject\",\"Reject\",\"accept\",\"Accept\",\"legalLink\",\"https://www.shopify.com/legal\",\"pages/tools/dropshipping-traffic-calculator/content\",{\"_241\":242,\"_118\":249,\"_229\":250,\"_251\":252,\"_253\":254,\"_255\":256,\"_257\":258,\"_259\":260,\"_261\":262,\"_263\":264,\"_265\":266,\"_267\":268,\"_269\":270,\"_274\":275,\"_294\":295,\"_116\":323},\"htmlHead\",{\"_243\":244,\"_245\":246,\"_247\":248},\"pageTitle\",\"Dropshipping Traffic Calculator | Free Business Tools | Oberlo\",\"metaDescription\",\"Confused about how website traffic relates to sales? No worries. The dropshipping traffic calculator tells you how many visitors you need to hit your goals.\",\"favicon\",\"data:image/png;base64,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\",\"Dropshipping Traffic Calculator\",\"It’s important for every store owner to understand how website traffic relates to sales.\u003cbr /\u003eThis tool will tell you how many visitors you need to attract to your store to hit your earnings goal.\",\"goalMoneyTitle\",\"My goal is to earn\",\"goalCurrency\",\"$\",\"goalSeparatorText\",\"in\",\"goalDays\",\"days\",\"calculateText\",\"Calculate\",\"validationError\",\"Please enter both fields\",\"visitorsAndOrdersPerDayText\",\"\u003cstrong\u003eYou need {{visitorsPerDay}} visitors and {{ordersPerDay}} orders a day\u003cbr /\u003eNot that hard right?\u003c/strong\u003e\",\"totalVisitorsAndOrdersText\",\"Overall you’ll need to attract \u003cstrong\u003e{{visitorsTotal}}\u003c/strong\u003e visitors to your store or get \u003cstrong\u003e{{ordersTotal}}\u003c/strong\u003e orders.\u003cbr /\u003e\",\"totalSalesText\",\"Oh, and by the way, you’ll make \u003cstrong\u003e{{currency}}{{totalSales}}\u003c/strong\u003e in sales!\",\"breadcrumbs\",{\"_271\":272,\"_116\":273},\"home\",\"Home\",\"FREE BUSINESS TOOLS\",\"notice\",{\"_118\":276,\"_277\":278,\"_292\":293},\"These calculations are based on the following assumptions:\",\"instructions\",[279,283,286,289],{\"_152\":280,\"_281\":282},\"on average, out of every 100 visitors to your store 2 people will place an order \",\"tooltip\",\"The percentage of visitors who purchase from your store. It’s safe to say that it will vary between 1.5–2.5%.\",{\"_152\":284,\"_281\":285},\"the average order value will be $45 \",\"This number is taken from Oberlo’s user statistics. The actual Average Order Value (AOV) might differ from store to store.\",{\"_152\":287,\"_281\":288},\"your margin is 2x, which means that you must charge customers double the price you pay the supplier \",\"Oberlo's users usually sell their products at 2x the price they pay to their suppliers. You can user higher or lower markups according to your business strategy.\",{\"_152\":290,\"_281\":291},\"on average it costs you $0.35 to attract one visitor to your site \",\"There are many ways you can attract a visitor to your store. It can cost you nothing, or you can pay $100s for only a few visits. Our example price is based on using Facebook Ads in a US market. However, it can be drastically different in your case.\",\"additionalNote\",\"Note: Earnings are calculated by taking your sales and subtracting what you pay to your supplier and what you pay for advertising your store.\",\"frequentlyAskedQuestions\",[296,303,307,311,315,319],{\"_297\":298,\"_299\":300,\"_301\":302},\"link\",\"what-is-the-traffic-calculator-used-for\",\"question\",\"What is the traffic calculator used for?\",\"answer\",\"Our traffic calculator is used to understand how, as a store owner, your website traffic relates to sales. 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