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Falcon.io | Social Media Marketing Platform & Management Tool - PR Newswire APAC
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2024-04-25 14:22:17 END --> <!--nocomment--> <!-- CONTENT AREA BEGIN --> <main role="main"> <section class="services-banner services-banner-falcon" style="background-image:url(https://static.prnasia.com/pro/pcom/newsite/images/products/services-banner-falcon.png);"> <div class="services-banner-shade"> <div class="container services-banner-text"> <h1>Falcon.io | The Platform for Every Kind of Social Media Marketer.</h1> <div class="services-banner-abstract"> <p> The Unified Social Media & CX Management Platform. <br> Listen, Engage, Publish, Advertise, Measure and build stronger connections with your Audience. <br> Falcon is how medium to enterprise-sized companies can take social media marketing and customer experience to the next level. </p> </div> </div> </div> </section> <section class="services-section"> <div class="container"> <div class="row feature"> <div class="col-6 services-img-box pr20"> <img src="https://static.prnasia.com/pro/pcom/newsite/images/products/products-falcon-4.png" alt=""> </div> <div class="col-6 pl20"> <h2 class="h2-large h2-large-left">Listen</h2> <p>Monitor social media and the internet to discover a goldmine of information: from <strong> trending topics and hashtags </strong>to how your campaigns are doing. You can see the results broken down by demographics, sentiment and influencers</p> <ul class="ul-green-dotted ul-green-dotted-16"> <li> <strong>Monitor brand mentions </strong> across social networks. </li> <li><strong>Watch for emerging trends</strong> and join relevant conversations. </li> <li><strong>Find new conversations</strong> based on your unique keywords.</li> <li><strong>Engage with</strong> potential customers or react quickly to new ones.</li> </ul> </div> </div> </div> </section> <section class="services-section"> <div class="services-arrow-down"></div> <div class="container"> <div class="row feature"> <div class="col-6 pr20"> <h2 class="h2-large h2-large-left">Publish</h2> <p>Schedule, edit, preview and publish all your <strong>social media posts and campaigns</strong>. The Approval Flows ensure quality while the Campaign Planner aligns everyone on your team. Save time and ensure brand consistency and quality with the shared Content Pool. </p> <ul class="ul-green-dotted ul-green-dotted-16"> <li><strong>Schedule</strong> all your content in one calendar and align teams and channels. </li> <li> <strong>Ensure quality & brand</strong> fidelity using approval flows. </li> <li><strong>Draft, preview & edit</strong> posts, choose networks and geo-targeting parameters. </li> <li><strong>Share & repurpose assets</strong> using the Content Pool.</li> </ul> </div> <div class="col-6 services-img-box pl20"> <img src="https://static.prnasia.com/pro/pcom/newsite/images/products/products-falcon-1.png" alt=""> </div> </div> </div> </section> <section class="services-section"> <div class="services-arrow-down"></div> <div class="container"> <div class="row feature"> <div class="col-6 services-img-box pr20"> <img src="https://static.prnasia.com/pro/pcom/newsite/images/products/products-falcon-3.png" alt=""> </div> <div class="col-6 pl20"> <h2 class="h2-large h2-large-left">Advertize</h2> <p>With Advertize, your team can save time while <strong>simplifying ad management and reporting</strong> for all your channels and audiences. With Smart Labels, you can activate advanced, automatic advertising parameters for any organic post with just a few clicks.</p> <ul class="ul-green-dotted ul-green-dotted-16"> <li> Create, manage and optimize <strong>ad campaigns and ad sets</strong> that fit your business objectives. </li> <li>Streamline all campaign components with our platform-wide <strong>labelling structure</strong>.</li> <li>Slice and dice real-time <strong>performance metrics</strong> across placements, audiences, and objectives.</li> <li><strong>Save time and optimize</strong> results with automated ads booking via Smart Labels.</li> </ul> </div> </div> </div> </section> <section class="services-section"> <div class="services-arrow-down"></div> <div class="container"> <div class="row feature"> <div class="col-6 pr20"> <h2 class="h2-large h2-large-left">Engage</h2> <p>All your social media channels’ messages and comments come to your customizable inbox - with <strong>multiple feeds, labels and filtering</strong>. A variety of features ensure your team can moderate and rapidly respond to them all. Custom response templates and bulk actions save you time and maximize customer satisfaction.</p> <ul class="ul-green-dotted ul-green-dotted-16"> <li><strong>Don’t miss a single comment</strong> and keep realtime conversation flowing with editable templates. </li> <li><strong>Receive real-time alerts</strong> if a specified topic has an unusual increase in mentions.</li> <li><strong>Engage directly</strong> with your audience to boost satisfaction and reputatation.</li> <li><strong>Resolve customer complaints</strong> in real-time before they snowball.</li> </ul> </div> <div class="col-6 services-img-box pl20"> <img src="https://static.prnasia.com/pro/pcom/newsite/images/products/products-falcon-2.png" alt=""> </div> </div> </div> </section> <section class="services-section"> <div class="services-arrow-down"></div> <div class="container"> <div class="row feature"> <div class="col-6 services-img-box pr20"> <img src="https://static.prnasia.com/pro/pcom/newsite/images/products/products-falcon-5.png" alt=""> </div> <div class="col-6 pl20"> <h2 class="h2-large h2-large-left">Measure</h2> <p>Analyze how your business channels are performing including engagement and team performance metrics. Showcase your efforts and <strong>social ROI</strong> in easy-tobuild, unlimited reports. Plus, Falcon is one of the few platforms to support <strong>Instagram Storie</strong>.</p> <ul class="ul-green-dotted ul-green-dotted-16"> <li>Make informed decisions with global social media <strong>analytics reporting</strong>.</li> <li>Observe how your <strong>paid, owned and earned</strong> content is performing.</li> <li>Track traffic from social channels to your website.</li> <li><strong>Share insights easily</strong> - generate reports in a just a few clicks. </li> </ul> </div> </div> </div> </section> <section class="services-section"> <div class="services-arrow-down"></div> <div class="container"> <div class="row feature" id="fanceBox"> <div class="col-6 services-img-box pr20"> <a data-fancybox data-width="640" data-height="360" href="https://cdn4.prnasia.com/002071/PRNA/ir-room/falcon_cn_v2.mp4"> <img class="card-img-top img-fluid" src="https://static.prnasia.com/pro/media/201911/20191221/v1.jpg" /> </a> <div class="card-body"> <p class="card-text" style="height: 60px; padding-top: 10px;">Listen, Engage, Publish, Advertise, Measure and build stronger connections with your Audience.</p> </div> </div> <div class="col-6 services-img-box pl20"> <a data-fancybox data-width="640" data-height="360" href="https://cdn4.prnasia.com/002071/PRNA/ir-room/flyingtiger_cnv3.mp4"> <img class="card-img-top img-fluid" src="https://static.prnasia.com/pro/media/201911/20191221/v2.jpg" /> </a> <div class="card-body"> <p class="card-text" style="height: 60px; padding-top: 10px;">How Flying Tiger Connected Offline With Digital.</p> </div> </div> </div> </div> <link rel="stylesheet" href="https://cdnjs.cloudflare.com/ajax/libs/fancybox/3.5.7/jquery.fancybox.css"> <script src="https://cdnjs.cloudflare.com/ajax/libs/fancybox/3.5.7/jquery.fancybox.js"></script> <script> // Set caption from card text $('#fanceBox a').fancybox({ caption: function (instance, item) { return $(this).parent().find('.card-text').html(); } }); </script> </section> <section class="services-section"> <div class="container"> <iframe src="https://en.prnasia.com/mkt_events/form_620.shtml" frameborder="0" style="width: 100%;height: 914px;" id="iframe-trial"></iframe> </div> <script> window.addEventListener('message', function (event) { console.log("收到", event.origin, "消息:", event.data); if(event.origin === "https://en.prnasia.com" && event.data.eventId === 620) { $("#iframe-trial").height(event.data.height); } }, false); </script> </section> <!-- enpc_services_assess ON 2021-11-18 16:49:26 START --> <section class="services-section services-section-assess"> <div class="container"> <h2 class="h2-large">Client Stories</h2> <div class="services-assess-wrap" id="services-assess-wrap"> <div class="services-assess-card"> <div class="services-assess-card-left"> <img src="https://static.prnasia.com/pro/pcom/website/pc/images/casestudy-en/gar.png" alt=""> </div> <div class="services-assess-card-right"> <p class="services-assess-card-right-abstract"> By working with PR Newswire, we explored new and interesting news angles for the outcomes of our corporate social responsibility program and presented them in a more attractive Multimedia News Release format. This is an effective tool to help readers experience the event, especially through multimedia assets that are easy to access. <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=513" tabindex="0">Download ></a> </p> <div class="services-assess-card-right-client"> —— Golden Agri-Resources </div> </div> </div> <div class="services-assess-card"> <div class="services-assess-card-left"> <img src="https://static.prnasia.com/pro/pcom/website/pc/images/casestudy-en/Manulife.png" alt=""> </div> <div class="services-assess-card-right"> <p class="services-assess-card-right-abstract"> PR Newswire's services complemented our efforts to reach out to the relevant media with its wide range of on-boarded media outlets. Without this service, some media outlets might not have been accessible to us. <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=480" tabindex="0">Download ></a> </p> <div class="services-assess-card-right-client"> —— Manulife Singapore </div> </div> </div> <div class="services-assess-card"> <div class="services-assess-card-left"> <img src="https://static.prnasia.com/pro/pcom/website/pc/images/casestudy-en/air_china.png" alt=""> </div> <div class="services-assess-card-right"> <p class="services-assess-card-right-abstract"> Over the years, Air China leverages PR Newswire’s global media network to successfully distribute press releases in local languages to more than 20 countries and regions to better demonstrate its brand value to the public. The sincere efforts by the PR Newswire team play a key and positive role in enhancing Air China’s brand recognition globally, and we look forward to broader and deeper cooperation in the future. <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=401" tabindex="0">Download ></a> </p> <div class="services-assess-card-right-client"> —— Air China </div> </div> </div> <div class="services-assess-card"> <div class="services-assess-card-left"> <img src="/prnasia.com-PC/images/services/services-assess-en-IGC.png" alt=""> </div> <div class="services-assess-card-right"> <p class="services-assess-card-right-abstract">We are delighted to have PR Newswire as a distribution partner to amplify our reach globally with our first international communication campaign. PR Newswire’s Multimedia News Release helps us to deliver our messages in a more interactive and effective way. <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=312" tabindex="0">Download ></a> </p> <div class="services-assess-card-right-client"> —— Incheon Global Campus </div> </div> </div> <div class="services-assess-card"> <div class="services-assess-card-left"> <img src="/prnasia.com-PC/images/services/services-assess-en-LG.png" alt=""> </div> <div class="services-assess-card-right"> <p class="services-assess-card-right-abstract">It was the first time the head office in South Korea sent out a multimedia release. It was a good try as we could engage our target audiences with visuals including videos, as well as localise the release in multiple languages to boost engagement and media pickups. We would like to thank PR Newswire Korea for making our first multimedia release a success. <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=311" tabindex="0">Download ></a> </p> <div class="services-assess-card-right-client"> —— LG Group </div> </div> </div> <div class="services-assess-card"> <div class="services-assess-card-left"> <img src="/prnasia.com-PC/images/services/services-assess-en-JLT.png" alt=""> </div> <div class="services-assess-card-right"> <p class="services-assess-card-right-abstract"> We wanted to use a different communication approach and decided to work with PR Newswire even though we were unsure what to expect at the beginning. Fortunately, PR Newswire was able to work seamlessly with us and facilitate our requests by providing professional inputs and suggestions. It is very satisfying to see our news release can be shared globally in just a click away. <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=314" tabindex="0">Download ></a> </p> <div class="services-assess-card-right-client"> —— Jakarta Land </div> </div> </div> <div class="services-assess-card"> <div class="services-assess-card-left"> <img src="/prnasia.com-PC/images/services/services-assess-en-ANX.png" alt=""> </div> <div class="services-assess-card-right"> <p class="services-assess-card-right-abstract"> By leveraging PR Newswire’s extensive and credible media network, our story was published verbatim in hundreds of media outlets across Asia. PR Newswire was able to bring our company great benefits on a global scale! <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=260" tabindex="0">Download ></a> </p> <div class="services-assess-card-right-client"> —— ANX International </div> </div> </div> </div> <script src="/prnasia.com-PC/js/slick.min.js"></script> <script> $('#services-assess-wrap').slick({ dots: false, infinite: true, slidesToShow: 1, slidesToScroll: 1, autoplay: true, autoplaySpeed: 3000, adaptiveHeight: true }); </script> <div class="services-center-btn-wrap"> <a href="/testimonial/" class="services-section-btn">Learn More</a> </div> </div> </section> <!-- enpc_services_assess ON 2021-11-18 16:49:26 END --> <!-- enpc_services_recommended_resources ON 2021-11-18 16:49:26 START --> <section class="services-section services-section-recommend"> <div class="container"> <h2 class="h2-large">Recommended Resources</h2> <div class="row" id="blog-recommended-resources"></div> <div class="services-center-btn-wrap"> <a href="/blog/" class="services-section-btn">Learn More</a> </div> </div> <script> Date.prototype.format = function (format) { var o = { "M+": this.getMonth() + 1, //month "d+": this.getDate(), //day "h+": this.getHours(), //hour "m+": this.getMinutes(), //minute "s+": this.getSeconds(), //second "q+": Math.floor((this.getMonth() + 3) / 3), //quarter "S": this.getMilliseconds() //millisecond } if (/(y+)/.test(format)) format = format.replace(RegExp.$1, (this.getFullYear() + "").substr(4 - RegExp.$1.length)); for (var k in o) if (new RegExp("(" + k + ")").test(format)) format = format.replace(RegExp.$1, RegExp.$1.length == 1 ? o[k] : ("00" + o[k]).substr(("" + o[k]).length)); return format; } function getBlogListToProducts(category, wrap, getAll) { $.ajax({ url: !!getAll ? "/blog/feed/" : "/blog/category/" + category + "/feed/", type: "GET", dataType: "xml", success: function (data) { var blogIDList = []; $(data).find("item").each(function (index, item) { if (index < 4) { var id = $(item).find("guid").text().split("?")[1].split("&")[0].split("=")[1]; blogIDList.push(id); var date = new Date($(item).find("pubDate").text()); var dateFormat = date.format('yyyy-MM-dd'); $(wrap).append('<div class="col-3" blogid="' + id + '"><div class="services-recommend-card"><div class="card-img-wrap img-thumbnail"><div class="img-ratio-sizer"></div><a href="' + $(item).find("link").text() + '" class="img-ratio-element"></a></div><div class="card-text-wrap"><h3 class="h3-small"><a href="' + $(item).find("link").text() + '" title="' + $(item).find("title").text() + '">' + $(item).find("title").text() + '</a></h3><div class="card-text-info"><span class="datetime">' + dateFormat + '</span></div></div></div></div>'); } }); $.ajax({ url: "/p/get_post_img.php?lang=0&postidstr=" + blogIDList.join(","), type: "GET", dataType: "json", success: function (data) { data.map(function (item) { if (!!item.images.length) { var title = $(wrap).find("[blogid=" + item.ID + "]").find("h3 a").text(); $(wrap).find("[blogid=" + item.ID + "]").find(".img-ratio-element").append("<img src='" + decodeURIComponent(item.images[0]) + "' alt='"+ title +"'>"); } else { $(wrap).find("[blogid=" + item.ID + "]").find(".img-ratio-element").append("<img src='/prnasia.com-PC/images/media_coffee_dafault.png' alt='default image'>"); } }); } }); } }); } </script> </section> <!-- enpc_services_recommended_resources ON 2021-11-18 16:49:26 END --> <!-- enpc_services_whitepaper ON 2021-11-18 16:49:26 START --> <section class="services-section services-section-whitepaper"> <div class="container"> <h2 class="h2-large">White Papers</h2> <div class="services-whitepaper-wrap"> <!-- enpc_services_whitepaper_slide ON 2021-11-18 16:49:26 START --> <div id="banner-resources-whitepaper"> <div class="slick-card"> <div class="card-whitepaper"> <div class="card-img-wrap img-thumbnail"> <div class="img-ratio-sizer"></div> <a href="http://misc.prnasia.com/atd/custeventreg.php?event_id=482" class="img-ratio-element"> <img src="https://www.multivu.com/players/English/8716651-cision-2020-state-of-the-media-report/image/reportcover_1587475286141-HR.jpg" alt="Global State of the Media Report 2018 - by Cision"> </a> </div> <div class="card-text-wrap"> <h3 class="h3-small"> <a href="http://misc.prnasia.com/atd/custeventreg.php?event_id=482">Cision's 2020 Global State of the Media Report</a> </h3> <div class="card-text-info"> <span class="clicknum"> <i class="icon iconfont icon-xiazai"></i> <span>---</span> </span> </div> </div> </div> </div> <div class="slick-card"> <div class="card-whitepaper"> <div class="card-img-wrap img-thumbnail"> <div class="img-ratio-sizer"></div> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=489" class="img-ratio-element"> <img src="https://static.prnasia.com/pro/media/asiamarketing/whitepapers/2020/2020-Q2-eBook-7-Steps-for-PR-Pros-US-Assets-Icon-500x640.png" alt="The 5 Truths of Modern Media Targeting"> </a> </div> <div class="card-text-wrap"> <h3 class="h3-small"> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=489"> 7 Steps for PR Professionals to Build Better Relationships with Journalists </a> </h3> <div class="card-text-info"> <span class="clicknum"> <i class="icon iconfont icon-xiazai"></i> <span>---</span> </span> </div> </div> </div> </div> <div class="slick-card"> <div class="card-whitepaper"> <div class="card-img-wrap img-thumbnail"> <div class="img-ratio-sizer"></div> <a href="http://misc.prnasia.com/atd/custeventreg.php?event_id=473" class="img-ratio-element"> <img src="https://static.prnasia.com/pro/marketing/whitepaper/2020/Crisis%20Comm%20Toolkit/2020-Q1-Toolkit-Crisis-Communications-Toolkit-Icon-500x640%20(1).png" alt="Thailand Media Landscape Whitepaper 2018"> </a> </div> <div class="card-text-wrap"> <h3 class="h3-small"> <a href="http://misc.prnasia.com/atd/custeventreg.php?event_id=473"> Crisis Communications Toolkit </a> </h3> <div class="card-text-info"> <span class="clicknum"> <i class="icon iconfont icon-xiazai"></i> <span>---</span> </span> </div> </div> </div> </div> <div class="slick-card"> <div class="card-whitepaper"> <div class="card-img-wrap img-thumbnail"> <div class="img-ratio-sizer"></div> <a href="http://misc.prnasia.com/atd/custeventreg.php?event_id=461" class="img-ratio-element"> <img src="https://static.prnasia.com/pro/marketing/2020/whitepaper/2019-Q4-Pitching-Kit-2020-Comms-Predictions-Assets-Icon-500x640.png" alt="Asian Media Landscape - Hong Kong, Singapore, Taiwan & Malaysia 2017-18 "> </a> </div> <div class="card-text-wrap"> <h3 class="h3-small"> <a href="http://misc.prnasia.com/atd/custeventreg.php?event_id=461"> What’s Next for Comms? 2020 PR Trends </a> </h3> <div class="card-text-info"> <span class="clicknum"> <i class="icon iconfont icon-xiazai"></i> <span>---</span> </span> </div> </div> </div> </div> <div class="slick-card"> <div class="card-whitepaper"> <div class="card-img-wrap img-thumbnail"> <div class="img-ratio-sizer"></div> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=468" class="img-ratio-element"> <img src="https://static.prnasia.com/pro/media/asiamarketing/whitepapers/2020/2020-thailand%20media%20lanscape.JPG" alt="Global State of the Media Report 2017 - by Cision"> </a> </div> <div class="card-text-wrap"> <h3 class="h3-small"> <a href="https://misc.prnasia.com/atd/custeventreg.php?event_id=468">2020 Thailand Media Landscape</a> </h3> <div class="card-text-info"> <span class="clicknum"> <i class="icon iconfont icon-xiazai"></i> <span>---</span> </span> </div> </div> </div> </div> <div class="slick-card"> <div class="card-whitepaper"> <div class="card-img-wrap img-thumbnail"> <div class="img-ratio-sizer"></div> <a 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