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class="Basestyle__BaseRoot-sc-3zktjg-1 ieygmj Introstyle__IntroRoot-sc-1f5erxy-0 fzrNwH"><div class="Containerstyle__ContainerRoot-sc-1d6dta4-0 cjZCoN"><div class="StyledGrid-sc-oxgg5i-0 izllXr Gridstyle__GridRoot-sc-1uhmtis-0 drMyZp" data-garden-id="grid.grid" data-garden-version="8.76.2"><div class="StyledRow-sc-xjsdg1-0 kmkcfB Gridstyle__Row-sc-1uhmtis-1 Basestyle__BaseMainRow-sc-3zktjg-0 bEEqbX hlIKQB" data-garden-id="grid.row" data-garden-version="8.76.2"><div class="StyledCol-sc-inuw62-0 bLyxSP Gridstyle__Col-sc-1uhmtis-2 Basestyle__BaseColTextRoot-sc-3zktjg-2 hmvmFG eEwYbU" data-garden-id="grid.col" data-garden-version="8.76.2"><h2 class="Headingstyle__HeadingRoot-sc-150xww-0 hpSOeB">Known as Zendesk Guide</h2><h2 class="Headingstyle__HeadingRoot-sc-150xww-0 VdMLR">Do-it-yourself service</h2><p class="Textstyle__TextRoot-sc-c9um69-0 jtzLSQ">Self-help customer service is good because it’s quick and convenient for customers – and they tend to like that. That’s why a smart knowledge base should play a big part in your customer experience strategy. Our help centre software organises knowledge and empowers customers and agents with that information.</p><div class="VideoLinkstyle__VideoLinkRoot-sc-gjmjt8-0 hDiUHA"><img src="https://web-assets.zendesk.com/images/p-capabilities/helpcenter/1x/portrait-helpcenter-video-1x.jpg" alt=""/></div></div><div class="StyledCol-sc-inuw62-0 hNuVsR Gridstyle__Col-sc-1uhmtis-2 hmvmFG" data-garden-id="grid.col" data-garden-version="8.76.2"><ul class="Liststyle__UnorderedListRoot-sc-1ptcc0u-1 kMJDon bullet-icon"><li><div class="Liststyle__UlIconContainer-sc-1ptcc0u-2 kuPBTz"><svg xmlns="http://www.w3.org/2000/svg" width="16" height="16" viewBox="0 0 16 16" fill="currentColor" class="sc-91beedf-2 bCLZOu"><path d="M14 6a3 3 0 1 1-6 0 3 3 0 0 1 6 0M7 3.5a2.5 2.5 0 1 1-5.002-.002A2.5 2.5 0 0 1 7 3.5M15.45 15H6.53c-.14 0-.28-.06-.37-.17s-.14-.25-.12-.39C6.3 11.91 8.44 10 10.99 10s4.68 1.91 4.96 4.45c.02.14-.03.28-.12.39s-.24.16-.38.16m-8.12-5H1.67c-.16 0-.31-.08-.41-.21a.52.52 0 0 1-.059-.463l-.001.004a3.52 3.52 0 0 1 3.3-2.33c1.48 0 2.81.94 3.3 2.34.05.15.03.32-.06.46-.09.12-.25.2-.41.2z"></path></svg></div><div class="Liststyle__UlTextContainer-sc-1ptcc0u-3 DTryz"><h3 class="Headingstyle__HeadingRoot-sc-150xww-0 kbfdgI">Practical for customers</h3><p class="Textstyle__TextRoot-sc-c9um69-0 dubpne">Give customers the freedom to help themselves on their own terms.</p></div></li><li><div class="Liststyle__UlIconContainer-sc-1ptcc0u-2 kuPBTz"><svg xmlns="http://www.w3.org/2000/svg" width="17" height="16" viewBox="0 0 17 16" fill="currentColor" class="sc-91beedf-0 BWFYo"><path d="M3.2 6.4C1.44 6.4 0 7.84 0 9.6s1.44 3.2 3.2 3.2zm10.667 6.4c1.76 0 3.2-1.44 3.2-3.2s-1.44-3.2-3.2-3.2zm-3.734 1.6c0 .907-.693 1.6-1.6 1.6s-1.6-.693-1.6-1.6.693-1.6 1.6-1.6 1.6.693 1.6 1.6m-6.933.533H8v-1.067H3.2zm10.667-9.6H12.8c0-2.347-1.92-4.267-4.267-4.267s-4.267 1.92-4.267 4.267H3.199C3.199 2.4 5.599 0 8.532 0s5.333 2.4 5.333 5.333z"></path></svg></div><div class="Liststyle__UlTextContainer-sc-1ptcc0u-3 DTryz"><h3 class="Headingstyle__HeadingRoot-sc-150xww-0 kbfdgI">Handy for agents</h3><p class="Textstyle__TextRoot-sc-c9um69-0 dubpne">Empowers agents to keep knowledge fresh, updated and useful for everyone.</p></div></li><li><div class="Liststyle__UlIconContainer-sc-1ptcc0u-2 kuPBTz"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="16" viewBox="0 0 20 16" fill="currentColor" class="sc-91beedf-1 enoCPt"><path d="M16.535 0 4.352 12.184l3.481 3.481L20.017 3.48zM0 7.833l3.481 3.481 3.481-3.481-3.481-3.481z"></path></svg></div><div class="Liststyle__UlTextContainer-sc-1ptcc0u-3 DTryz"><h3 class="Headingstyle__HeadingRoot-sc-150xww-0 kbfdgI">Good for business</h3><p class="Textstyle__TextRoot-sc-c9um69-0 dubpne">Reduce support costs and ticket volume, so agents can focus on bigger issues and offer more meaningful support.</p></div></li></ul></div></div></div></div></section><section class="Basestyle__BaseRoot-sc-3zktjg-1 OukHS"><div class="Containerstyle__ContainerRoot-sc-1d6dta4-0 cjZCoN"><div class="StyledGrid-sc-oxgg5i-0 izllXr Gridstyle__GridRoot-sc-1uhmtis-0 drMyZp" data-garden-id="grid.grid" data-garden-version="8.76.2"><div class="StyledRow-sc-xjsdg1-0 kmkcfB Gridstyle__Row-sc-1uhmtis-1 Basestyle__BaseMainRow-sc-3zktjg-0 bEEqbX hlIKQB" data-garden-id="grid.row" data-garden-version="8.76.2"><div class="StyledCol-sc-inuw62-0 MmDtm Gridstyle__Col-sc-1uhmtis-2 Basestyle__BaseColTextRoot-sc-3zktjg-2 hmvmFG bBcjGP" data-garden-id="grid.col" data-garden-version="8.76.2"><h2 class="Headingstyle__HeadingRoot-sc-150xww-0 hpSOeB">Instant and easy</h2><h2 class="Headingstyle__HeadingRoot-sc-150xww-0 VdMLR">Support on their terms</h2><p class="Textstyle__TextRoot-sc-c9um69-0 dubpne">Some customers prefer to help themselves. All you have to do is put the answers they seek within reach. That’s where a smart knowledge base and help centre come in handy. Make it easy for customers to solve their own issue without having to send an email or make a call. Take it further with in-context self-service customer support inside your product or on your website with the Web Widget and Mobile SDK.</p></div><div class="StyledCol-sc-inuw62-0 gFlDOc Gridstyle__Col-sc-1uhmtis-2 hmvmFG" data-garden-id="grid.col" data-garden-version="8.76.2"><div class="ImageLockupstyle__ImageLockupRoot-sc-u9g9of-0 niPNr"><div class="ImageLockupstyle__BackgroundContainer-sc-u9g9of-1 jIzIfo"><div shape="square" class="Relationframestyle__RelationframeRoot-sc-myqvby-0 jvviVs"><span data-nmw-id="global.Image" class="sc-4d715a79-0 gAXghe"><span style="box-sizing:border-box;display:block;overflow:hidden;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0;position:absolute;top:0;left:0;bottom:0;right:0"><img alt="" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" decoding="async" data-nimg="fill" style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%;object-fit:cover"/><noscript><img alt="" loading="lazy" decoding="async" data-nimg="fill" style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%;object-fit:cover" sizes="100vw" srcSet="https://web-assets.zendesk.com/cdn-cgi/image/width=640,q=45,f=auto/images/p-capabilities/helpcenter/2x/portrait-helpcenter-support-2x.jpg 640w, https://web-assets.zendesk.com/cdn-cgi/image/width=750,q=45,f=auto/images/p-capabilities/helpcenter/2x/portrait-helpcenter-support-2x.jpg 750w, https://web-assets.zendesk.com/cdn-cgi/image/width=828,q=45,f=auto/images/p-capabilities/helpcenter/2x/portrait-helpcenter-support-2x.jpg 828w, https://web-assets.zendesk.com/cdn-cgi/image/width=1080,q=45,f=auto/images/p-capabilities/helpcenter/2x/portrait-helpcenter-support-2x.jpg 1080w, https://web-assets.zendesk.com/cdn-cgi/image/width=1200,q=45,f=auto/images/p-capabilities/helpcenter/2x/portrait-helpcenter-support-2x.jpg 1200w, https://web-assets.zendesk.com/cdn-cgi/image/width=1920,q=45,f=auto/images/p-capabilities/helpcenter/2x/portrait-helpcenter-support-2x.jpg 1920w, https://web-assets.zendesk.com/cdn-cgi/image/width=2048,q=45,f=auto/images/p-capabilities/helpcenter/2x/portrait-helpcenter-support-2x.jpg 2048w, https://web-assets.zendesk.com/cdn-cgi/image/width=3840,q=45,f=auto/images/p-capabilities/helpcenter/2x/portrait-helpcenter-support-2x.jpg 3840w" src="https://web-assets.zendesk.com/cdn-cgi/image/width=3840,q=45,f=auto/images/p-capabilities/helpcenter/2x/portrait-helpcenter-support-2x.jpg"/></noscript></span></span></div></div><div class="ImageLockupstyle__ForegroundLayer-sc-u9g9of-2 gDMPFW"><div class="ImageLockupstyle__ForegroundContainer-sc-u9g9of-3 gsEyBj"><span data-nmw-id="global.Image" class="sc-4d715a79-0 gAXghe"><span style="box-sizing:border-box;display:inline-block;overflow:hidden;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0;position:relative;max-width:100%"><span style="box-sizing:border-box;display:block;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0;max-width:100%"><img style="display:block;max-width:100%;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0" alt="" aria-hidden="true" src="data:image/svg+xml,%3csvg%20xmlns=%27http://www.w3.org/2000/svg%27%20version=%271.1%27%20width=%27234%27%20height=%27339%27/%3e"/></span><img alt="" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" decoding="async" data-nimg="intrinsic" style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%;object-fit:cover"/><noscript><img alt="" loading="lazy" decoding="async" data-nimg="intrinsic" style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%;object-fit:cover" srcSet="https://web-assets.zendesk.com/cdn-cgi/image/width=256,q=45,f=auto/images/p-capabilities/helpcenter/2x/widget.png 1x, https://web-assets.zendesk.com/cdn-cgi/image/width=640,q=45,f=auto/images/p-capabilities/helpcenter/2x/widget.png 2x" src="https://web-assets.zendesk.com/cdn-cgi/image/width=640,q=45,f=auto/images/p-capabilities/helpcenter/2x/widget.png"/></noscript></span></span></div></div></div></div></div></div></div></section><section class="Basestyle__BaseRoot-sc-3zktjg-1 OukHS"><div class="Containerstyle__ContainerRoot-sc-1d6dta4-0 cjZCoN"><div class="StyledGrid-sc-oxgg5i-0 izllXr Gridstyle__GridRoot-sc-1uhmtis-0 drMyZp" data-garden-id="grid.grid" data-garden-version="8.76.2"><div class="StyledRow-sc-xjsdg1-0 kmkcfB Gridstyle__Row-sc-1uhmtis-1 Basestyle__BaseMainRow-sc-3zktjg-0 bEEqbX hlIKQB" data-garden-id="grid.row" data-garden-version="8.76.2"><div class="StyledCol-sc-inuw62-0 bGwNCO Gridstyle__Col-sc-1uhmtis-2 Basestyle__BaseColTextRoot-sc-3zktjg-2 hmvmFG eEwYbU" data-garden-id="grid.col" data-garden-version="8.76.2"><h2 class="Headingstyle__HeadingRoot-sc-150xww-0 hpSOeB">Knowledge at every turn</h2><h2 class="Headingstyle__HeadingRoot-sc-150xww-0 VdMLR">Keep it fresh</h2><p class="Textstyle__TextRoot-sc-c9um69-0 dubpne">Support teams know the most about customer issues and how to solve them. Collect their expertise and make it accessible to customers with Team Publishing. Think articles for common things like frequently asked questions, product details, policies, and more. As you grow, keep your self-service offering healthy by letting agents update content so it always caters to your customers.</p></div><div class="StyledCol-sc-inuw62-0 RErwA Gridstyle__Col-sc-1uhmtis-2 hmvmFG" data-garden-id="grid.col" data-garden-version="8.76.2"><div class="ImageLockupstyle__ImageLockupRoot-sc-u9g9of-0 hGZBGY"><div class="ImageLockupstyle__BackgroundContainer-sc-u9g9of-1 jIzIfo"><div shape="arch" class="Relationframestyle__RelationframeRoot-sc-myqvby-0 beWldA"><span data-nmw-id="global.Image" class="sc-4d715a79-0 gAXghe"><span style="box-sizing:border-box;display:block;overflow:hidden;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0;position:absolute;top:0;left:0;bottom:0;right:0"><img alt="" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" decoding="async" data-nimg="fill" style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%;object-fit:cover"/><noscript><img alt="" loading="lazy" decoding="async" data-nimg="fill" style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%;object-fit:cover" sizes="100vw" srcSet="https://web-assets.zendesk.com/cdn-cgi/image/width=640,q=45,f=auto/images/p-capabilities/helpcenter/2x/portrait-helpcenter-fresh-2x.jpg 640w, https://web-assets.zendesk.com/cdn-cgi/image/width=750,q=45,f=auto/images/p-capabilities/helpcenter/2x/portrait-helpcenter-fresh-2x.jpg 750w, https://web-assets.zendesk.com/cdn-cgi/image/width=828,q=45,f=auto/images/p-capabilities/helpcenter/2x/portrait-helpcenter-fresh-2x.jpg 828w, https://web-assets.zendesk.com/cdn-cgi/image/width=1080,q=45,f=auto/images/p-capabilities/helpcenter/2x/portrait-helpcenter-fresh-2x.jpg 1080w, https://web-assets.zendesk.com/cdn-cgi/image/width=1200,q=45,f=auto/images/p-capabilities/helpcenter/2x/portrait-helpcenter-fresh-2x.jpg 1200w, https://web-assets.zendesk.com/cdn-cgi/image/width=1920,q=45,f=auto/images/p-capabilities/helpcenter/2x/portrait-helpcenter-fresh-2x.jpg 1920w, https://web-assets.zendesk.com/cdn-cgi/image/width=2048,q=45,f=auto/images/p-capabilities/helpcenter/2x/portrait-helpcenter-fresh-2x.jpg 2048w, https://web-assets.zendesk.com/cdn-cgi/image/width=3840,q=45,f=auto/images/p-capabilities/helpcenter/2x/portrait-helpcenter-fresh-2x.jpg 3840w" src="https://web-assets.zendesk.com/cdn-cgi/image/width=3840,q=45,f=auto/images/p-capabilities/helpcenter/2x/portrait-helpcenter-fresh-2x.jpg"/></noscript></span></span></div></div><div class="ImageLockupstyle__ForegroundLayer-sc-u9g9of-2 hXuZnp"><div class="ImageLockupstyle__ForegroundContainer-sc-u9g9of-3 gsEyBj"><span data-nmw-id="global.Image" class="sc-4d715a79-0 gAXghe"><span style="box-sizing:border-box;display:inline-block;overflow:hidden;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0;position:relative;max-width:100%"><span style="box-sizing:border-box;display:block;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0;max-width:100%"><img style="display:block;max-width:100%;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0" alt="" aria-hidden="true" src="data:image/svg+xml,%3csvg%20xmlns=%27http://www.w3.org/2000/svg%27%20version=%271.1%27%20width=%27233%27%20height=%27200%27/%3e"/></span><img alt="" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" decoding="async" data-nimg="intrinsic" style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%;object-fit:cover"/><noscript><img alt="" loading="lazy" decoding="async" data-nimg="intrinsic" style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%;object-fit:cover" srcSet="https://web-assets.zendesk.com/cdn-cgi/image/width=256,q=45,f=auto/images/p-capabilities/helpcenter/2x/team-publishing.png 1x, https://web-assets.zendesk.com/cdn-cgi/image/width=640,q=45,f=auto/images/p-capabilities/helpcenter/2x/team-publishing.png 2x" src="https://web-assets.zendesk.com/cdn-cgi/image/width=640,q=45,f=auto/images/p-capabilities/helpcenter/2x/team-publishing.png"/></noscript></span></span></div></div></div></div></div></div></div></section><section class="Basestyle__BaseRoot-sc-3zktjg-1 OukHS"><div class="Containerstyle__ContainerRoot-sc-1d6dta4-0 cjZCoN"><div class="StyledGrid-sc-oxgg5i-0 izllXr Gridstyle__GridRoot-sc-1uhmtis-0 drMyZp" data-garden-id="grid.grid" data-garden-version="8.76.2"><div class="StyledRow-sc-xjsdg1-0 kmkcfB Gridstyle__Row-sc-1uhmtis-1 Basestyle__BaseMainRow-sc-3zktjg-0 bEEqbX hlIKQB" data-garden-id="grid.row" data-garden-version="8.76.2"><div class="StyledCol-sc-inuw62-0 MmDtm Gridstyle__Col-sc-1uhmtis-2 Basestyle__BaseColTextRoot-sc-3zktjg-2 hmvmFG bBcjGP" data-garden-id="grid.col" data-garden-version="8.76.2"><h2 class="Headingstyle__HeadingRoot-sc-150xww-0 hpSOeB">Customise and personalise</h2><h2 class="Headingstyle__HeadingRoot-sc-150xww-0 VdMLR">Make it yours</h2><p class="Textstyle__TextRoot-sc-c9um69-0 dubpne">Embrace full control and flexibility over the way your help centre looks with customisable themes. You have complete freedom to organise content the way you see fit, so it’s easier for customers to find the right stuff. You can even create more than one help centre that caters to different audiences, regions or brands, and localise content in over 40 languages.</p></div><div class="StyledCol-sc-inuw62-0 gFlDOc Gridstyle__Col-sc-1uhmtis-2 hmvmFG" data-garden-id="grid.col" data-garden-version="8.76.2"><div class="ImageLockupstyle__ImageLockupRoot-sc-u9g9of-0 niPNr"><div class="ImageLockupstyle__BackgroundContainer-sc-u9g9of-1 jIzIfo"><div shape="square" class="Relationframestyle__RelationframeRoot-sc-myqvby-0 jvviVs"><span data-nmw-id="global.Image" class="sc-4d715a79-0 gAXghe"><span style="box-sizing:border-box;display:block;overflow:hidden;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0;position:absolute;top:0;left:0;bottom:0;right:0"><img alt="" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" decoding="async" data-nimg="fill" style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%;object-fit:cover"/><noscript><img alt="" loading="lazy" decoding="async" data-nimg="fill" style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%;object-fit:cover" sizes="100vw" srcSet="https://web-assets.zendesk.com/cdn-cgi/image/width=640,q=45,f=auto/images/p-capabilities/helpcenter/2x/portrait-helpcenter-yours-2x.jpg 640w, https://web-assets.zendesk.com/cdn-cgi/image/width=750,q=45,f=auto/images/p-capabilities/helpcenter/2x/portrait-helpcenter-yours-2x.jpg 750w, https://web-assets.zendesk.com/cdn-cgi/image/width=828,q=45,f=auto/images/p-capabilities/helpcenter/2x/portrait-helpcenter-yours-2x.jpg 828w, https://web-assets.zendesk.com/cdn-cgi/image/width=1080,q=45,f=auto/images/p-capabilities/helpcenter/2x/portrait-helpcenter-yours-2x.jpg 1080w, https://web-assets.zendesk.com/cdn-cgi/image/width=1200,q=45,f=auto/images/p-capabilities/helpcenter/2x/portrait-helpcenter-yours-2x.jpg 1200w, https://web-assets.zendesk.com/cdn-cgi/image/width=1920,q=45,f=auto/images/p-capabilities/helpcenter/2x/portrait-helpcenter-yours-2x.jpg 1920w, https://web-assets.zendesk.com/cdn-cgi/image/width=2048,q=45,f=auto/images/p-capabilities/helpcenter/2x/portrait-helpcenter-yours-2x.jpg 2048w, https://web-assets.zendesk.com/cdn-cgi/image/width=3840,q=45,f=auto/images/p-capabilities/helpcenter/2x/portrait-helpcenter-yours-2x.jpg 3840w" src="https://web-assets.zendesk.com/cdn-cgi/image/width=3840,q=45,f=auto/images/p-capabilities/helpcenter/2x/portrait-helpcenter-yours-2x.jpg"/></noscript></span></span></div></div><div class="ImageLockupstyle__ForegroundLayer-sc-u9g9of-2 gDMPFW"><div class="ImageLockupstyle__ForegroundContainer-sc-u9g9of-3 gsEyBj"><span data-nmw-id="global.Image" class="sc-4d715a79-0 gAXghe"><span style="box-sizing:border-box;display:inline-block;overflow:hidden;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0;position:relative;max-width:100%"><span style="box-sizing:border-box;display:block;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0;max-width:100%"><img style="display:block;max-width:100%;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0" alt="" aria-hidden="true" src="data:image/svg+xml,%3csvg%20xmlns=%27http://www.w3.org/2000/svg%27%20version=%271.1%27%20width=%27312%27%20height=%27222%27/%3e"/></span><img alt="" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" decoding="async" data-nimg="intrinsic" style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%;object-fit:cover"/><noscript><img alt="" loading="lazy" decoding="async" data-nimg="intrinsic" style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%;object-fit:cover" srcSet="https://web-assets.zendesk.com/cdn-cgi/image/width=384,q=45,f=auto/images/p-capabilities/helpcenter/2x/customize.png 1x, https://web-assets.zendesk.com/cdn-cgi/image/width=640,q=45,f=auto/images/p-capabilities/helpcenter/2x/customize.png 2x" src="https://web-assets.zendesk.com/cdn-cgi/image/width=640,q=45,f=auto/images/p-capabilities/helpcenter/2x/customize.png"/></noscript></span></span></div></div></div></div></div></div></div></section><section class="Basestyle__BaseRoot-sc-3zktjg-1 kkyFbk AccordionMediastyle__AccordionMediaRoot-sc-1y21vf5-1 iGOfOB"><div class="Containerstyle__ContainerRoot-sc-1d6dta4-0 cjZCoN"><div class="StyledGrid-sc-oxgg5i-0 izllXr Gridstyle__GridRoot-sc-1uhmtis-0 drMyZp" data-garden-id="grid.grid" data-garden-version="8.76.2"><div class="StyledRow-sc-xjsdg1-0 hdAZgg Gridstyle__Row-sc-1uhmtis-1 Basestyle__BaseMainRow-sc-3zktjg-0 bEEqbX hlIKQB" data-garden-id="grid.row" data-garden-version="8.76.2"><div class="StyledCol-sc-inuw62-0 dARgPK Gridstyle__Col-sc-1uhmtis-2 Basestyle__BaseColTextRoot-sc-3zktjg-2 hmvmFG eEwYbU" data-garden-id="grid.col" data-garden-version="8.76.2"><h2 class="Headingstyle__HeadingRoot-sc-150xww-0 hpSOeB">Features overview</h2><h2 class="Headingstyle__HeadingRoot-sc-150xww-0 VdMLR">Get smart about self‑service</h2></div></div></div><div class="StyledGrid-sc-oxgg5i-0 izllXr Gridstyle__GridRoot-sc-1uhmtis-0 drMyZp" data-garden-id="grid.grid" data-garden-version="8.76.2"><div class="StyledRow-sc-xjsdg1-0 hKibhX Gridstyle__Row-sc-1uhmtis-1 bEEqbX" data-garden-id="grid.row" data-garden-version="8.76.2"><div class="StyledCol-sc-inuw62-0 hHkeAk Gridstyle__Col-sc-1uhmtis-2 hmvmFG" data-garden-id="grid.col" data-garden-version="8.76.2"><div class="AccordionMediastyle__Media-sc-1y21vf5-0 fLzFk active"><span data-nmw-id="global.Image" class="sc-4d715a79-0 gAXghe"><span style="box-sizing:border-box;display:inline-block;overflow:hidden;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0;position:relative;max-width:100%"><span style="box-sizing:border-box;display:block;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0;max-width:100%"><img style="display:block;max-width:100%;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0" alt="" aria-hidden="true" src="data:image/svg+xml,%3csvg%20xmlns=%27http://www.w3.org/2000/svg%27%20version=%271.1%27%20width=%27487%27%20height=%27384%27/%3e"/></span><img alt="Stylized screenshot: linking help center article" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" decoding="async" data-nimg="intrinsic" style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%;object-fit:cover"/><noscript><img alt="Stylized screenshot: linking help center article" loading="lazy" decoding="async" data-nimg="intrinsic" style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%;object-fit:cover" 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style="display:block;max-width:100%;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0" alt="" aria-hidden="true" src="data:image/svg+xml,%3csvg%20xmlns=%27http://www.w3.org/2000/svg%27%20version=%271.1%27%20width=%27536%27%20height=%27350%27/%3e"/></span><img alt="Stylized screenshot: content cues" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" decoding="async" data-nimg="intrinsic" style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%;object-fit:cover"/><noscript><img alt="Stylized screenshot: content cues" loading="lazy" decoding="async" data-nimg="intrinsic" style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%;object-fit:cover" srcSet="https://web-assets.zendesk.com/cdn-cgi/image/width=640,q=45,f=auto/images/p-capabilities/helpcenter/2x/content-cues-combined.png 1x, https://web-assets.zendesk.com/cdn-cgi/image/width=1080,q=45,f=auto/images/p-capabilities/helpcenter/2x/content-cues-combined.png 2x" src="https://web-assets.zendesk.com/cdn-cgi/image/width=1080,q=45,f=auto/images/p-capabilities/helpcenter/2x/content-cues-combined.png"/></noscript></span></span></div><div class="AccordionMediastyle__Media-sc-1y21vf5-0 fLzFk"><span data-nmw-id="global.Image" class="sc-4d715a79-0 gAXghe"><span style="box-sizing:border-box;display:inline-block;overflow:hidden;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0;position:relative;max-width:100%"><span 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style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%;object-fit:cover" srcSet="https://web-assets.zendesk.com/cdn-cgi/image/width=640,q=45,f=auto/images/p-capabilities/helpcenter/2x/content-blocks-combined.png 1x, https://web-assets.zendesk.com/cdn-cgi/image/width=1080,q=45,f=auto/images/p-capabilities/helpcenter/2x/content-blocks-combined.png 2x" src="https://web-assets.zendesk.com/cdn-cgi/image/width=1080,q=45,f=auto/images/p-capabilities/helpcenter/2x/content-blocks-combined.png"/></noscript></span></span></div><div class="AccordionMediastyle__Media-sc-1y21vf5-0 fLzFk"><span data-nmw-id="global.Image" class="sc-4d715a79-0 gAXghe"><span style="box-sizing:border-box;display:inline-block;overflow:hidden;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0;position:relative;max-width:100%"><span 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src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" decoding="async" data-nimg="intrinsic" style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%;object-fit:cover"/><noscript><img alt="Stylized screenshot: linking help center article" loading="lazy" decoding="async" data-nimg="intrinsic" style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%;object-fit:cover" srcSet="https://web-assets.zendesk.com/cdn-cgi/image/width=640,q=45,f=auto/images/p-capabilities/helpcenter/2x/experts-combined.png 1x, https://web-assets.zendesk.com/cdn-cgi/image/width=1080,q=45,f=auto/images/p-capabilities/helpcenter/2x/experts-combined.png 2x" 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data-garden-version="8.76.2" class="StyledRotateIcon-sc-hp435q-0 ebDyEI"><path fill="currentColor" d="M12.688 5.61a.5.5 0 01.69.718l-.066.062-5 4a.5.5 0 01-.542.054l-.082-.054-5-4a.5.5 0 01.55-.83l.074.05L8 9.359l4.688-3.75z"></path></svg></div><section id=":Rku76:--panel:0" aria-hidden="false" aria-labelledby=":Rku76:--trigger:0" class="StyledPanel-sc-1piryze-0 eXetsp Accordionstyle__AccordionPanel-sc-ga9m60-4 gnVGEK" data-garden-id="accordions.panel" data-garden-version="8.76.2"><div data-garden-id="accordions.step_inner_panel" data-garden-version="8.76.2" class="StyledInnerPanel-sc-8nbueg-0 gxjxDP"><p class="Textstyle__TextRoot-sc-c9um69-0 dubpne">Share AI-powered article recommendations inside support <a href="/service/ticketing-system/" data-interaction-type="link-inline-primary" class="StyledButton-sc-qe3ace-0 StyledAnchor-sc-xshgmo-0 hFhGrE eLyIGa Linkstyle__LinkRoot-sc-1cm3ukq-2 dujRMD" data-garden-id="buttons.anchor" data-garden-version="8.76.2"><span>tickets</span></a>, flag old content for improvements and let agents draft new knowledge base articles.</p></div></section></div><div class="StyledSection-sc-v2t9bd-0 bFpvu Accordionstyle__AccordionSection-sc-ga9m60-1 gnqlnn" data-garden-id="accordions.section" data-garden-version="8.76.2"><div class="Accordionstyle__AccordionMediaMobile-sc-ga9m60-5 igtvOJ"><span data-nmw-id="global.Image" class="sc-4d715a79-0 gAXghe"><span style="box-sizing:border-box;display:inline-block;overflow:hidden;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0;position:relative;max-width:100%"><span style="box-sizing:border-box;display:block;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0;max-width:100%"><img style="display:block;max-width:100%;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0" alt="" aria-hidden="true" src="data:image/svg+xml,%3csvg%20xmlns=%27http://www.w3.org/2000/svg%27%20version=%271.1%27%20width=%27536%27%20height=%27350%27/%3e"/></span><img alt="Stylized screenshot: content cues" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" decoding="async" data-nimg="intrinsic" style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%;object-fit:cover"/><noscript><img alt="Stylized screenshot: content cues" loading="lazy" decoding="async" data-nimg="intrinsic" style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%;object-fit:cover" 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data-garden-version="8.76.2"><h3 class="Headingstyle__HeadingRoot-sc-150xww-0 kbfdgI">Grow your knowledge</h3></button><svg xmlns="http://www.w3.org/2000/svg" width="16" height="16" focusable="false" viewBox="0 0 16 16" aria-hidden="true" theme="[object Object]" data-garden-id="accordions.rotate_icon" data-garden-version="8.76.2" class="StyledRotateIcon-sc-hp435q-0 bMaXIE"><path fill="currentColor" d="M12.688 5.61a.5.5 0 01.69.718l-.066.062-5 4a.5.5 0 01-.542.054l-.082-.054-5-4a.5.5 0 01.55-.83l.074.05L8 9.359l4.688-3.75z"></path></svg></div><section inert="" id=":Rku76:--panel:1" aria-hidden="true" aria-labelledby=":Rku76:--trigger:1" class="StyledPanel-sc-1piryze-0 iUxhVd Accordionstyle__AccordionPanel-sc-ga9m60-4 gnVGEK" data-garden-id="accordions.panel" data-garden-version="8.76.2"><div data-garden-id="accordions.step_inner_panel" data-garden-version="8.76.2" class="StyledInnerPanel-sc-8nbueg-0 gxjxDP"><p class="Textstyle__TextRoot-sc-c9um69-0 dubpne">See which content serves customers the best and what to remove from your knowledge base with AI-powered suggestions with Content Cues.</p></div></section></div><div class="StyledSection-sc-v2t9bd-0 bFpvu Accordionstyle__AccordionSection-sc-ga9m60-1 gnqlnn" data-garden-id="accordions.section" data-garden-version="8.76.2"><div class="Accordionstyle__AccordionMediaMobile-sc-ga9m60-5 igtvOJ"><span data-nmw-id="global.Image" class="sc-4d715a79-0 gAXghe"><span style="box-sizing:border-box;display:inline-block;overflow:hidden;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0;position:relative;max-width:100%"><span style="box-sizing:border-box;display:block;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0;max-width:100%"><img style="display:block;max-width:100%;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0" alt="" aria-hidden="true" src="data:image/svg+xml,%3csvg%20xmlns=%27http://www.w3.org/2000/svg%27%20version=%271.1%27%20width=%27488%27%20height=%27331%27/%3e"/></span><img alt="Stylized screenshot: content blocks" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" decoding="async" data-nimg="intrinsic" style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%;object-fit:cover"/><noscript><img alt="Stylized screenshot: content blocks" loading="lazy" decoding="async" data-nimg="intrinsic" style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%;object-fit:cover" srcSet="https://web-assets.zendesk.com/cdn-cgi/image/width=640,q=45,f=auto/images/p-capabilities/helpcenter/2x/content-blocks-combined.png 1x, https://web-assets.zendesk.com/cdn-cgi/image/width=1080,q=45,f=auto/images/p-capabilities/helpcenter/2x/content-blocks-combined.png 2x" src="https://web-assets.zendesk.com/cdn-cgi/image/width=1080,q=45,f=auto/images/p-capabilities/helpcenter/2x/content-blocks-combined.png"/></noscript></span></span></div><div role="heading" aria-level="4" data-garden-container-id="containers.accordion" data-garden-container-version="3.0.12" class="StyledHeader-sc-2c6rbr-0 fACeEF Accordionstyle__AccordionHeader-sc-ga9m60-2 drWfwO" data-garden-id="accordions.header" data-garden-version="8.76.2"><button id=":Rku76:--trigger:2" role="button" tabindex="0" aria-controls=":Rku76:--panel:2" aria-expanded="false" type="button" class="StyledButton-sc-xj3hy7-0 dEksFO Accordionstyle__AccordionLabel-sc-ga9m60-3 bwTZUN" data-garden-id="accordions.button" data-garden-version="8.76.2"><h3 class="Headingstyle__HeadingRoot-sc-150xww-0 kbfdgI">Build once, use anywhere</h3></button><svg xmlns="http://www.w3.org/2000/svg" width="16" height="16" focusable="false" viewBox="0 0 16 16" aria-hidden="true" theme="[object Object]" data-garden-id="accordions.rotate_icon" data-garden-version="8.76.2" class="StyledRotateIcon-sc-hp435q-0 bMaXIE"><path fill="currentColor" d="M12.688 5.61a.5.5 0 01.69.718l-.066.062-5 4a.5.5 0 01-.542.054l-.082-.054-5-4a.5.5 0 01.55-.83l.074.05L8 9.359l4.688-3.75z"></path></svg></div><section inert="" id=":Rku76:--panel:2" aria-hidden="true" aria-labelledby=":Rku76:--trigger:2" class="StyledPanel-sc-1piryze-0 iUxhVd Accordionstyle__AccordionPanel-sc-ga9m60-4 gnVGEK" data-garden-id="accordions.panel" data-garden-version="8.76.2"><div data-garden-id="accordions.step_inner_panel" data-garden-version="8.76.2" class="StyledInnerPanel-sc-8nbueg-0 gxjxDP"><p class="Textstyle__TextRoot-sc-c9um69-0 dubpne">Create, manage, and update reusable content that lives across multiple articles and help centers all at once with Content Blocks.</p></div></section></div><div class="StyledSection-sc-v2t9bd-0 bFpvu Accordionstyle__AccordionSection-sc-ga9m60-1 gnqlnn" data-garden-id="accordions.section" data-garden-version="8.76.2"><div class="Accordionstyle__AccordionMediaMobile-sc-ga9m60-5 igtvOJ"><span data-nmw-id="global.Image" class="sc-4d715a79-0 gAXghe"><span style="box-sizing:border-box;display:inline-block;overflow:hidden;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0;position:relative;max-width:100%"><span style="box-sizing:border-box;display:block;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0;max-width:100%"><img style="display:block;max-width:100%;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0" alt="" aria-hidden="true" src="data:image/svg+xml,%3csvg%20xmlns=%27http://www.w3.org/2000/svg%27%20version=%271.1%27%20width=%27487%27%20height=%27331%27/%3e"/></span><img alt="Stylized screenshot: search" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" decoding="async" data-nimg="intrinsic" style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%;object-fit:cover"/><noscript><img alt="Stylized screenshot: search" loading="lazy" decoding="async" data-nimg="intrinsic" style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%;object-fit:cover" srcSet="https://web-assets.zendesk.com/cdn-cgi/image/width=640,q=45,f=auto/images/p-capabilities/helpcenter/2x/search-combined.png 1x, https://web-assets.zendesk.com/cdn-cgi/image/width=1080,q=45,f=auto/images/p-capabilities/helpcenter/2x/search-combined.png 2x" src="https://web-assets.zendesk.com/cdn-cgi/image/width=1080,q=45,f=auto/images/p-capabilities/helpcenter/2x/search-combined.png"/></noscript></span></span></div><div role="heading" aria-level="4" data-garden-container-id="containers.accordion" data-garden-container-version="3.0.12" class="StyledHeader-sc-2c6rbr-0 fACeEF Accordionstyle__AccordionHeader-sc-ga9m60-2 drWfwO" data-garden-id="accordions.header" data-garden-version="8.76.2"><button id=":Rku76:--trigger:3" role="button" tabindex="0" aria-controls=":Rku76:--panel:3" aria-expanded="false" type="button" class="StyledButton-sc-xj3hy7-0 dEksFO Accordionstyle__AccordionLabel-sc-ga9m60-3 bwTZUN" data-garden-id="accordions.button" data-garden-version="8.76.2"><h3 class="Headingstyle__HeadingRoot-sc-150xww-0 kbfdgI">Go beyond the help centre</h3></button><svg xmlns="http://www.w3.org/2000/svg" width="16" height="16" focusable="false" viewBox="0 0 16 16" aria-hidden="true" theme="[object Object]" data-garden-id="accordions.rotate_icon" data-garden-version="8.76.2" class="StyledRotateIcon-sc-hp435q-0 bMaXIE"><path fill="currentColor" d="M12.688 5.61a.5.5 0 01.69.718l-.066.062-5 4a.5.5 0 01-.542.054l-.082-.054-5-4a.5.5 0 01.55-.83l.074.05L8 9.359l4.688-3.75z"></path></svg></div><section inert="" id=":Rku76:--panel:3" aria-hidden="true" aria-labelledby=":Rku76:--trigger:3" class="StyledPanel-sc-1piryze-0 iUxhVd Accordionstyle__AccordionPanel-sc-ga9m60-4 gnVGEK" data-garden-id="accordions.panel" data-garden-version="8.76.2"><div data-garden-id="accordions.step_inner_panel" data-garden-version="8.76.2" class="StyledInnerPanel-sc-8nbueg-0 gxjxDP"><p class="Textstyle__TextRoot-sc-c9um69-0 dubpne">Let customers access helpful content from other places, such as blogs or other resources, during a search.</p></div></section></div></div></div></div></div></div></section><section class="Basestyle__BaseRoot-sc-3zktjg-1 fQEpjE"><div class="Containerstyle__ContainerRoot-sc-1d6dta4-0 cjZCoN"><div class="StyledGrid-sc-oxgg5i-0 izllXr Gridstyle__GridRoot-sc-1uhmtis-0 drMyZp" data-garden-id="grid.grid" data-garden-version="8.76.2"><div class="StyledRow-sc-xjsdg1-0 hdAZgg Gridstyle__Row-sc-1uhmtis-1 Basestyle__BaseMainRow-sc-3zktjg-0 bEEqbX hlIKQB" data-garden-id="grid.row" data-garden-version="8.76.2"><div class="StyledCol-sc-inuw62-0 dARgPK Gridstyle__Col-sc-1uhmtis-2 Basestyle__BaseColTextRoot-sc-3zktjg-2 hmvmFG eEwYbU" data-garden-id="grid.col" data-garden-version="8.76.2"><div class="LinkGroupstyle__LinkGroupRoot-sc-1rsp4bh-0 kWIkIT"><a href="/pricing/#everyone" data-interaction-type="link-primary" class="StyledButton-sc-qe3ace-0 StyledAnchor-sc-xshgmo-0 hFhGrE eLyIGa Linkstyle__LinkRoot-sc-1cm3ukq-2 kJsXzP" data-garden-id="buttons.anchor" data-garden-version="8.76.2"><span class="Linkstyle__LinkText-sc-1cm3ukq-0 iSSENB">See all features</span></a></div></div></div></div></div></section><section class="Basestyle__BaseRoot-sc-3zktjg-1 dvTsIe"><div class="Containerstyle__ContainerRoot-sc-1d6dta4-0 cjZCoN"><div class="StyledGrid-sc-oxgg5i-0 izllXr Gridstyle__GridRoot-sc-1uhmtis-0 drMyZp" data-garden-id="grid.grid" data-garden-version="8.76.2"><div class="Carouselstyle__CarouselHeader-sc-o4o4ur-4 iHOpQj"><div><h3 class="Headingstyle__HeadingRoot-sc-150xww-0 haxOMV">Explore our help centre resources</h3></div><div class="Carouselstyle__CarouselArrowsContainer-sc-o4o4ur-5 jEKEwf"><button aria-label="Previous" disabled="" class="Carouselstyle__CarouselArrowContainer-sc-o4o4ur-2 bjKwkY"><svg xmlns="http://www.w3.org/2000/svg" width="8" height="16" viewBox="0 0 8 16" fill="currentColor" class="Carouselstyle__CarouselArrowLeft-sc-o4o4ur-1 kcbGIx"><path d="m8.274 14.956-.997.97L.538 8.999a1.533 1.533 0 0 1-.084-2.11l.084-.091L7.291.045l.984.984-6.753 6.753q-.099.098-.024.205l.03.035z"></path></svg></button><button 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data-interaction-type="link-inline-primary" class="StyledButton-sc-qe3ace-0 StyledAnchor-sc-xshgmo-0 hFhGrE eLyIGa Linkstyle__LinkRoot-sc-1cm3ukq-2 dujRMD Cardstyle__CardRoot-sc-1g3sojj-1 fLPFiq" data-garden-id="buttons.anchor" data-garden-version="8.76.2"><h4 class="Headingstyle__HeadingRoot-sc-150xww-0 iLUbfW">10 basic strategies for creating and designing a knowledge base</h4><p class="Textstyle__TextRoot-sc-c9um69-0 dubpne">Article</p><span data-nmw-id="global.Image" class="sc-4d715a79-0 gAXghe"><span style="box-sizing:border-box;display:inline-block;overflow:hidden;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0;position:relative;max-width:100%"><span style="box-sizing:border-box;display:block;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0;max-width:100%"><img style="display:block;max-width:100%;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0" alt="" aria-hidden="true" src="data:image/svg+xml,%3csvg%20xmlns=%27http://www.w3.org/2000/svg%27%20version=%271.1%27%20width=%27302%27%20height=%27374%27/%3e"/></span><img alt="" srcset="https://web-assets.zendesk.com/images/p-capabilities/helpcenter/1x/portrait-helpcenter-resource2-1x.jpg, https://web-assets.zendesk.com/images/p-capabilities/helpcenter/2x/portrait-helpcenter-resource2-2x.jpg 2x" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" decoding="async" data-nimg="intrinsic" style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%;object-fit:cover"/><noscript><img alt="" srcset="https://web-assets.zendesk.com/images/p-capabilities/helpcenter/1x/portrait-helpcenter-resource2-1x.jpg, https://web-assets.zendesk.com/images/p-capabilities/helpcenter/2x/portrait-helpcenter-resource2-2x.jpg 2x" loading="lazy" decoding="async" data-nimg="intrinsic" style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%;object-fit:cover" src=""/></noscript></span></span><p data-interaction-type="link-primary" class="Linkstyle__LinkRoot-sc-1cm3ukq-2 ehcNMN"><span class="Linkstyle__LinkText-sc-1cm3ukq-0 iSSENB">Learn more</span><svg xmlns="http://www.w3.org/2000/svg" width="16" height="16" viewBox="0 0 16 16" fill="currentColor" class="Linkstyle__ArrowIcon-sc-1cm3ukq-1 bxjWlu arrow-icon" theme="[object Object]"><path d="M9.804 11.373c.501-1.024 1.408-2.069 2.379-2.656v-.555c-.981-.608-1.909-1.835-2.251-2.688l-1.013.587c.32.704.928 1.376 1.483 1.813h-6.24v1.109h6.229c-.565.395-1.163 1.067-1.525 1.739l.939.651z"></path></svg></p></a></div></div></div><div data-index="1" class="slick-slide slick-active" tabindex="-1" aria-hidden="false" style="outline:none;width:25%"><div><div tabindex="-1" style="width:100%;display:inline-block"><a href="/blog/optimize-self-service-right-metrics/" data-interaction-type="link-inline-primary" class="StyledButton-sc-qe3ace-0 StyledAnchor-sc-xshgmo-0 hFhGrE eLyIGa Linkstyle__LinkRoot-sc-1cm3ukq-2 dujRMD Cardstyle__CardRoot-sc-1g3sojj-1 fLPFiq" data-garden-id="buttons.anchor" data-garden-version="8.76.2"><h4 class="Headingstyle__HeadingRoot-sc-150xww-0 iLUbfW">Optimize self-service with the right metrics</h4><p class="Textstyle__TextRoot-sc-c9um69-0 dubpne">eBook</p><span data-nmw-id="global.Image" class="sc-4d715a79-0 gAXghe"><span style="box-sizing:border-box;display:inline-block;overflow:hidden;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0;position:relative;max-width:100%"><span style="box-sizing:border-box;display:block;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0;max-width:100%"><img style="display:block;max-width:100%;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0" alt="" aria-hidden="true" src="data:image/svg+xml,%3csvg%20xmlns=%27http://www.w3.org/2000/svg%27%20version=%271.1%27%20width=%27302%27%20height=%27374%27/%3e"/></span><img alt="" srcset="https://web-assets.zendesk.com/images/p-capabilities/helpcenter/1x/portrait-helpcenter-resource4-1x.jpg, https://web-assets.zendesk.com/images/p-capabilities/helpcenter/2x/portrait-helpcenter-resource4-2x.jpg 2x" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" decoding="async" data-nimg="intrinsic" style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%;object-fit:cover"/><noscript><img alt="" srcset="https://web-assets.zendesk.com/images/p-capabilities/helpcenter/1x/portrait-helpcenter-resource4-1x.jpg, https://web-assets.zendesk.com/images/p-capabilities/helpcenter/2x/portrait-helpcenter-resource4-2x.jpg 2x" loading="lazy" decoding="async" data-nimg="intrinsic" style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%;object-fit:cover" src=""/></noscript></span></span><p data-interaction-type="link-primary" class="Linkstyle__LinkRoot-sc-1cm3ukq-2 ehcNMN"><span class="Linkstyle__LinkText-sc-1cm3ukq-0 iSSENB">Get the data</span><svg xmlns="http://www.w3.org/2000/svg" width="16" height="16" viewBox="0 0 16 16" fill="currentColor" class="Linkstyle__ArrowIcon-sc-1cm3ukq-1 bxjWlu arrow-icon" theme="[object Object]"><path d="M9.804 11.373c.501-1.024 1.408-2.069 2.379-2.656v-.555c-.981-.608-1.909-1.835-2.251-2.688l-1.013.587c.32.704.928 1.376 1.483 1.813h-6.24v1.109h6.229c-.565.395-1.163 1.067-1.525 1.739l.939.651z"></path></svg></p></a></div></div></div><div data-index="2" class="slick-slide slick-active" tabindex="-1" aria-hidden="false" style="outline:none;width:25%"><div><div tabindex="-1" style="width:100%;display:inline-block"><a href="/blog/knowledge-base-article-template/" data-interaction-type="link-inline-primary" class="StyledButton-sc-qe3ace-0 StyledAnchor-sc-xshgmo-0 hFhGrE eLyIGa Linkstyle__LinkRoot-sc-1cm3ukq-2 dujRMD Cardstyle__CardRoot-sc-1g3sojj-1 fLPFiq" data-garden-id="buttons.anchor" data-garden-version="8.76.2"><h4 class="Headingstyle__HeadingRoot-sc-150xww-0 iLUbfW">5 components of a winning knowledge base article template</h4><p class="Textstyle__TextRoot-sc-c9um69-0 dubpne">Article</p><span data-nmw-id="global.Image" class="sc-4d715a79-0 gAXghe"><span 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type="application/json">{"props":{"pageProps":{"meta":{"alternates":{"de":"https://www.zendesk.de/service/help-center/","es":"https://www.zendesk.es/service/help-center/","fr":"https://www.zendesk.fr/service/help-center/","hk":"https://www.zendesk.hk/service/help-center/","it":"https://www.zendesk.com/it/service/help-center/","kr":"https://www.zendesk.kr/service/help-center/","mx":"https://www.zendesk.com.mx/service/help-center/","nl":"https://www.zendesk.nl/service/help-center/","th":"https://www.zendesk.com/th/service/help-center/","tw":"https://www.zendesk.tw/service/help-center/","au":"https://www.zendesk.com/au/service/help-center/","in":"https://www.zendesk.com/in/service/help-center/","dk":"https://www.zendesk.com/dk/service/help-center/","se":"https://www.zendesk.com/se/service/help-center/","sg":"https://www.zendesk.com/sg/service/help-center/","us":"https://www.zendesk.com/service/help-center/","jp":"https://www.zendesk.co.jp/service/help-center/","br":"https://www.zendesk.com.br/service/help-center/","gb":"https://www.zendesk.co.uk/service/help-center/"},"related":[],"tags":[],"backupLocale":false},"attributes":{"_wp_page_template":"templates/page-capability-helpcenter.php","_trash_the_other_posts":"0","katamari-1":"Help centre software","katamari-2":"Use your know‑how","katamari-3":"A smart knowledge base for better self‑service customer support and empowered agents","katamari-cta-1":"Start your free trial","katamari-cta-2":"View demo","katamari-4":"Known as Zendesk Guide","katamari-5":"Do-it-yourself service","katamari-6":"Self-help customer service is good because it’s quick and convenient for customers – and they tend to like that. That’s why a smart knowledge base should play a big part in your customer experience strategy. Our help centre software organises knowledge and empowers customers and agents with that information.","katamari-swap-1":"\u003cimg class=\"play-bg lazyload no-src\" data-srcset=\"https://web-assets.zendesk.com/images/p-capabilities/helpcenter/1x/portrait-helpcenter-video-1x.jpg, https://web-assets.zendesk.com/images/p-capabilities/helpcenter/2x/portrait-helpcenter-video-2x.jpg 2x\" data-src=\"https://web-assets.zendesk.com/images/p-capabilities/helpcenter/1x/portrait-helpcenter-video-1x.jpg\" alt=\"Play video\" /\u003e \u003cdiv class=\"wistia_embed wistia_async_ua87bs41ks popover=true popoverContent=link popoverSize=960x540 anchor-video-\"\u003e\u003ca class=\"anchor-video anchor\" tabindex=\"0\"\u003e\u003cspan\u003e\u003c/span\u003e\u003c/a\u003e\u003c/div\u003e","katamari-7":"Practical for customers","katamari-8":"Give customers the freedom to help themselves on their own terms.","katamari-9":"Handy for agents","katamari-10":"Empowers agents to keep knowledge fresh, updated and useful for everyone.","katamari-11":"Good for business","katamari-12":"Reduce support costs and ticket volume, so agents can focus on bigger issues and offer more meaningful support.","katamari-13":"Instant and easy","katamari-14":"Support on their terms","katamari-15":"Some customers prefer to help themselves. All you have to do is put the answers they seek within reach. That’s where a smart knowledge base and help centre come in handy. Make it easy for customers to solve their own issue without having to send an email or make a call. Take it further with in-context self-service customer support inside your product or on your website with the Web Widget and Mobile SDK.","katamari-swap-2":"\u003cp class=\"supertitle\"\u003eKnowledge at every turn\u003c/p\u003e \u003ch2\u003eKeep it fresh\u003c/h2\u003e \u003cp\u003eSupport teams know the most about customer issues and how to solve them. Collect their expertise and make it accessible to customers with \u003cspan class=\"wistia_embed wistia_async_8mdb4or3bb popover=true popoverContent=link popoverSize=960x540 anchor-video-inline\"\u003e\u003ca class=\" anchor\" tabindex=\"0\"\u003e\u003cspan\u003eTeam Publishing\u003c/span\u003e\u003c/a\u003e\u003c/span\u003e. Think articles for common things like frequently asked questions, product details, policies, and more. As you grow, keep your self-service offering healthy by letting agents update content so it always caters to your customers.\u003c/p\u003e","katamari-16":"Customise and personalise","katamari-17":"Make it yours","katamari-18":"Embrace full control and flexibility over the way your help centre looks with customisable themes. You have complete freedom to organise content the way you see fit, so it’s easier for customers to find the right stuff. You can even create more than one help centre that caters to different audiences, regions or brands, and localise content in over 40 languages.","katamari-19":"Features overview","katamari-20":"Get smart about self‑service","katamari-21":"Empower your experts","katamari-22":"Share AI-powered article recommendations inside support \u003ca href=\"/service/ticketing-system/\" class=\"anchor\" target=\"\"\u003e\u003cspan\u003etickets\u003c/span\u003e\u003c/a\u003e, flag old content for improvements and let agents draft new knowledge base articles.","katamari-swap-3":"\u003ch5\u003eGrow your knowledge\u003c/h5\u003e \u003cp\u003eSee which content serves customers the best and what to remove from your knowledge base with AI-powered suggestions with \u003cspan class=\"wistia_embed wistia_async_xpaqcgglsg popover=true popoverContent=link popoverSize=960x540 anchor-video-inline\"\u003e\u003ca class=\" anchor\" tabindex=\"0\"\u003e\u003cspan\u003eContent Cues\u003c/span\u003e\u003c/a\u003e\u003c/span\u003e.\u003c/p\u003e","katamari-swap-4":"\u003ch5\u003eBuild once, use anywhere\u003c/h5\u003e \u003cp\u003eCreate, manage, and update reusable content that lives across multiple articles and help centers all at once with \u003cspan class=\"wistia_embed wistia_async_7wvziiy348 popover=true popoverContent=link popoverSize=960x540 anchor-video-inline\"\u003e\u003ca class=\" anchor\" tabindex=\"0\"\u003e\u003cspan\u003eContent Blocks\u003c/span\u003e\u003c/a\u003e\u003c/span\u003e.\u003c/p\u003e","katamari-23":"Go beyond the help centre","katamari-24":"Let customers access helpful content from other places, such as blogs or other resources, during a search.","katamari-25":"Empower your experts","katamari-26":"Share AI-powered article recommendations inside support \u003ca href=\"/service/ticketing-system/\" class=\"anchor\" target=\"\"\u003e\u003cspan\u003etickets\u003c/span\u003e\u003c/a\u003e, flag old content for improvements and let agents draft new knowledge base articles.","katamari-27":"Grow your knowledge","katamari-swap-5":"\u003cp\u003eSee which content serves customers the best and what to remove from your knowledge base with AI-powered suggestions with \u003cspan class=\"wistia_embed wistia_async_xpaqcgglsg popover=true popoverContent=link popoverSize=960x540 anchor-video-inline\"\u003e\u003ca class=\" anchor\" tabindex=\"0\"\u003e\u003cspan\u003eContent Cues\u003c/span\u003e\u003c/a\u003e\u003c/span\u003e.\u003c/p\u003e","katamari-28":"Build once, use anywhere","katamari-swap-6":"\u003cp\u003eCreate, manage, and update reusable content that lives across multiple articles and help centers all at once with \u003cspan class=\"wistia_embed wistia_async_7wvziiy348 popover=true popoverContent=link popoverSize=960x540 anchor-video-inline\"\u003e\u003ca class=\" anchor\" tabindex=\"0\"\u003e\u003cspan\u003eContent Blocks\u003c/span\u003e\u003c/a\u003e\u003c/span\u003e.\u003c/p\u003e","katamari-29":"Go beyond the help centre","katamari-30":"Let customers access helpful content from other places, such as blogs or other resources, during a search.","katamari-anchor-1":"See all features","katamari-swap-7":"\u003cdiv class=\"quote-inner\"\u003e \u003cdiv class=\"container grid padded vertically-centered\"\u003e \u003cdiv class=\"row\"\u003e \u003cdiv class=\"col col-small-5 col-medium-4 quote-copy\"\u003e \u003cdiv class=\"logo\"\u003e \u003cimg class=\"lazyload no-src\" data-src=\"https://d26a57ydsghvgx.cloudfront.net/product/Customer%20Story%20Images/Evernote-logo.svg.png\" alt=\"Logo: Evernote\"\u003e \u003c/div\u003e \u003cblockquote class=\"h5\"\u003e “We love the help center in Zendesk because it’s easy to use. We get some great analytics out of it in terms of which articles are being used the most. It helps us to make adjustments and to see what’s helping our users.” \u003c/blockquote\u003e \u003ccite\u003e \u003cp class=\"h6\"\u003eGerald Hastie\u003c/p\u003e \u003cp class=\"caption\"\u003eDirector, Global Customer Experience at \u003ca href=\"/customer/evernote/\" class=\"anchor\" target=\"\"\u003e\u003cspan\u003eEvernote\u003c/span\u003e\u003c/a\u003e\u003c/p\u003e \u003c/cite\u003e \u003c/div\u003e \u003cdiv class=\"col col-small-6 col-medium-5 push-small-1 push-medium-2 quote-image\"\u003e \u003cdiv class=\"quote-image-inner\"\u003e \u003cimg class=\"lazyload no-src\" data-srcset=\"https://web-assets.zendesk.com/images/p-capabilities/helpcenter/1x/portrait-helpcenter-quote-1x.jpg, https://web-assets.zendesk.com/images/p-capabilities/helpcenter/2x/portrait-helpcenter-quote-2x.jpg 2x\" data-src=\"https://web-assets.zendesk.com/images/p-capabilities/helpcenter/1x/portrait-helpcenter-quote-1x.jpg\" alt=\"\"\u003e \u003c/div\u003e \u003c/div\u003e \u003c/div\u003e \u003c/div\u003e \u003c/div\u003e","katamari-31":"\u003cspan class=\"stat-figure\"\u003e12%\u003c/span\u003e self-service ticket deflection","katamari-32":"\u003cspan class=\"stat-figure\"\u003e200\u003c/span\u003e million users","katamari-33":"Explore our help centre resources","katamari-swap-8":"\u003cdiv class=\"col-card\"\u003e\r\n \u003ca class=\"card\" href=\"/blog/5-knowledge-base-design-best-practices/\"\u003e\r\n \u003ch4\u003e10 basic strategies for creating and designing a knowledge base\u003c/h4\u003e\r\n \u003cp\u003eArticle\u003c/p\u003e\r\n \u003cimg\r\n class=\"lazyload no-src card-image\"\r\n data-srcset=\"https://web-assets.zendesk.com/images/p-capabilities/helpcenter/1x/portrait-helpcenter-resource2-1x.jpg, https://web-assets.zendesk.com/images/p-capabilities/helpcenter/2x/portrait-helpcenter-resource2-2x.jpg 2x\"\r\n alt=\"\"\r\n /\u003e\r\n \u003cp class=\"anchor anchor-small\"\u003e\u003cspan\u003eLearn more\u003c/span\u003e\u003c/p\u003e\r\n \u003c/a\u003e\r\n\u003c/div\u003e\r\n\u003cdiv class=\"col-card\"\u003e\r\n \u003ca class=\"card\" href=\"/blog/optimize-self-service-right-metrics/\"\u003e\r\n \u003ch4\u003eOptimize self-service with the right metrics\u003c/h4\u003e\r\n \u003cp\u003eeBook\u003c/p\u003e\r\n \u003cimg\r\n class=\"lazyload no-src card-image\"\r\n data-srcset=\"https://web-assets.zendesk.com/images/p-capabilities/helpcenter/1x/portrait-helpcenter-resource4-1x.jpg, https://web-assets.zendesk.com/images/p-capabilities/helpcenter/2x/portrait-helpcenter-resource4-2x.jpg 2x\"\r\n alt=\"\"\r\n /\u003e\r\n \u003cp class=\"anchor anchor-small\"\u003e\u003cspan\u003eGet the data\u003c/span\u003e\u003c/p\u003e\r\n \u003c/a\u003e\r\n\u003c/div\u003e\r\n\u003cdiv class=\"col-card\"\u003e\r\n \u003ca class=\"card\" href=\"/blog/knowledge-base-article-template/\"\u003e\r\n \u003ch4\u003e5 components of a winning knowledge base article template\u003c/h4\u003e\r\n \u003cp\u003eArticle\u003c/p\u003e\r\n \u003cimg\r\n class=\"lazyload no-src card-image\"\r\n data-srcset=\"https://web-assets.zendesk.com/images/p-capabilities/helpcenter/1x/portrait-helpcenter-resource1-1x.jpg, https://web-assets.zendesk.com/images/p-capabilities/helpcenter/2x/portrait-helpcenter-resource1-2x.jpg 2x\"\r\n alt=\"\"\r\n /\u003e\r\n \u003cp class=\"anchor anchor-small\"\u003e\u003cspan\u003eLearn more\u003c/span\u003e\u003c/p\u003e\r\n \u003c/a\u003e\r\n\u003c/div\u003e\r\n\u003cdiv class=\"col-card\"\u003e\r\n \u003ca class=\"card\" href=\"/blog/scalable-self-service-support-tailor-made-every-company/\"\u003e\r\n \u003ch4\u003eA scalable self‑service strategy for every company\u003c/h4\u003e\r\n \u003cp\u003eeBook\u003c/p\u003e\r\n \u003cimg\r\n class=\"lazyload no-src card-image\"\r\n data-srcset=\"https://web-assets.zendesk.com/images/p-capabilities/helpcenter/1x/portrait-helpcenter-resource3-1x.jpg, https://web-assets.zendesk.com/images/p-capabilities/helpcenter/2x/portrait-helpcenter-resource3-2x.jpg 2x\"\r\n alt=\"\"\r\n /\u003e\r\n \u003cp class=\"anchor anchor-small\"\u003e\u003cspan\u003eLearn from your peers\u003c/span\u003e\u003c/p\u003e\r\n \u003c/a\u003e\r\n\u003c/div\u003e\r\n","katamari-34":"Customer service is hard. Zendesk makes it easier.","katamari-cta-3":"Start your free trial","katamari-cta-4":"View demo","l10n-variant-promo-eyebrow":"\u003cstrong\u003eJust FYI\u003c/strong\u003eYou can now take 25% off Zendesk. Enjoy.\u003ca href='/mc/black-friday-2021/' class='anchor' target=''\u003e\u003cspan\u003eGet offer\u003c/span\u003e\u003c/a\u003e","zen-wn22q4-eyebrow-promo":"\u003cstrong\u003eIt’s a big deal\u003c/strong\u003e Get 25% off Zendesk until 2 Dec \u003ca href=\"/mc/black-friday-2022/\" class=\"anchor\"\u003e\u003cspan\u003eTell me more\u003c/span\u003e\u003c/a\u003e","_edit_lock":"1740393831:5520","l10n-variant-black-friday-eyebrow":"\u003cstrong\u003eIt’s a big deal\u003c/strong\u003e Get 25% off Zendesk until 2 Dec \u003ca href=\"/mc/black-friday-2022/\" class=\"anchor\"\u003e\u003cspan\u003eTell me more\u003c/span\u003e\u003c/a\u003e","_edit_last":"2901","zen-breadcrumb1Text":"Zendesk for service","zen-breadcrumb2Text":"Help centre","l10n-variant-swap-1-img-data-src__0":"https://web-assets.zendesk.com/images/p-capabilities/helpcenter/1x/portrait-helpcenter-video-1x.jpg","l10n-variant-swap-1-img-data-srcset__0":"https://web-assets.zendesk.com/images/p-capabilities/helpcenter/1x/portrait-helpcenter-video-1x.jpg, https://web-assets.zendesk.com/images/p-capabilities/helpcenter/2x/portrait-helpcenter-video-2x.jpg 2x","l10n-variant-swap-1-img-alt__0":"Play video","l10n-variant-swap-1-videoid__0":"ua87bs41ks","l10n-variant-swap-2-p__0":"Knowledge at every turn","l10n-variant-swap-2-h2__1":"Keep it fresh","l10n-variant-swap-2-p__2":"Support teams know the most about customer issues and how to solve them. Collect their expertise and make it accessible to customers with Team Publishing. Think articles for common things like frequently asked questions, product details, policies, and more. As you grow, keep your self-service offering healthy by letting agents update content so it always caters to your customers.","l10n-variant-swap-2-span__3":"Team Publishing","l10n-variant-swap-2-span__4":"Team Publishing","l10n-variant-swap-3-h5__0":"Grow your knowledge","l10n-variant-swap-3-p__1":"See which content serves customers the best and what to remove from your knowledge base with AI-powered suggestions with Content Cues.","l10n-variant-swap-3-span__2":"Content Cues","l10n-variant-swap-3-span__3":"Content Cues","l10n-variant-swap-4-h5__0":"Build once, use anywhere","l10n-variant-swap-4-p__1":"Create, manage, and update reusable content that lives across multiple articles and help centers all at once with Content Blocks.","l10n-variant-swap-4-span__2":"Content Blocks","l10n-variant-swap-4-span__3":"Content Blocks","l10n-variant-swap-5-p__0":"See which content serves customers the best and what to remove from your knowledge base with AI-powered suggestions with Content Cues.","l10n-variant-swap-5-span__1":"Content Cues","l10n-variant-swap-5-span__2":"Content Cues","l10n-variant-swap-6-p__0":"Create, manage, and update reusable content that lives across multiple articles and help centers all at once with Content Blocks.","l10n-variant-swap-6-span__1":"Content Blocks","l10n-variant-swap-6-span__2":"Content Blocks","l10n-variant-swap-7-img-data-src__0":"https://d26a57ydsghvgx.cloudfront.net/product/Customer%20Story%20Images/Evernote-logo.svg.png","l10n-variant-swap-7-img-alt__0":"Logo: Evernote","l10n-variant-swap-7-img-data-src__1":"https://web-assets.zendesk.com/images/p-capabilities/helpcenter/1x/portrait-helpcenter-quote-1x.jpg","l10n-variant-swap-7-img-data-srcset__1":"https://web-assets.zendesk.com/images/p-capabilities/helpcenter/1x/portrait-helpcenter-quote-1x.jpg, https://web-assets.zendesk.com/images/p-capabilities/helpcenter/2x/portrait-helpcenter-quote-2x.jpg 2x","l10n-variant-swap-7-blockquote__0":"“We love the help center in Zendesk because it’s easy to use. We get some great analytics out of it in terms of which articles are being used the most. It helps us to make adjustments and to see what’s helping our users.”","l10n-variant-swap-7-p__1":"Gerald Hastie","l10n-variant-swap-7-p__2":"Director, Global Customer Experience at \u003ca href=\"/customer/evernote/\" data-shortcode=\"1\" class=\"link\" target=\"\"\u003e\u003cspan\u003eEvernote\u003c/span\u003e\u003c/a\u003e","l10n-variant-swap-8-img-data-srcset__0":"https://web-assets.zendesk.com/images/p-capabilities/helpcenter/1x/portrait-helpcenter-resource2-1x.jpg, https://web-assets.zendesk.com/images/p-capabilities/helpcenter/2x/portrait-helpcenter-resource2-2x.jpg 2x","l10n-variant-swap-8-img-data-srcset__1":"https://web-assets.zendesk.com/images/p-capabilities/helpcenter/1x/portrait-helpcenter-resource4-1x.jpg, https://web-assets.zendesk.com/images/p-capabilities/helpcenter/2x/portrait-helpcenter-resource4-2x.jpg 2x","l10n-variant-swap-8-img-data-srcset__2":"https://web-assets.zendesk.com/images/p-capabilities/helpcenter/1x/portrait-helpcenter-resource1-1x.jpg, https://web-assets.zendesk.com/images/p-capabilities/helpcenter/2x/portrait-helpcenter-resource1-2x.jpg 2x","l10n-variant-swap-8-img-data-srcset__3":"https://web-assets.zendesk.com/images/p-capabilities/helpcenter/1x/portrait-helpcenter-resource3-1x.jpg, https://web-assets.zendesk.com/images/p-capabilities/helpcenter/2x/portrait-helpcenter-resource3-2x.jpg 2x","l10n-variant-swap-8-h4__0":"10 basic strategies for creating and designing a knowledge base","l10n-variant-swap-8-p__1":"Article","l10n-variant-swap-8-p__2":"Learn more","l10n-variant-swap-8-span__3":"Learn more","l10n-variant-swap-8-h4__4":"Optimize self-service with the right metrics","l10n-variant-swap-8-p__5":"eBook","l10n-variant-swap-8-p__6":"Get the data","l10n-variant-swap-8-span__7":"Get the data","l10n-variant-swap-8-h4__8":"5 components of a winning knowledge base article template","l10n-variant-swap-8-p__9":"Article","l10n-variant-swap-8-p__10":"Learn more","l10n-variant-swap-8-span__11":"Learn more","l10n-variant-swap-8-h4__12":"A scalable self‑service strategy for every company","l10n-variant-swap-8-p__13":"eBook","l10n-variant-swap-8-p__14":"Learn from your peers","l10n-variant-swap-8-span__15":"Learn from your peers","_tms_delivery":"2023-12-12 17:26:19","canonical":"https://www.zendesk.co.uk/service/help-center/","seoTitle":"Best help centre software and knowledge base 2025 | Zendesk knowledge base","seoDescription":"Our help centre software organises knowledge and empowers customers and agents with that information. Start a free trial today","seoImage":"https://web-assets.zendesk.com/images/social-share/zendesk-champions-of-customer-service-7.png","twitterImage":"https://web-assets.zendesk.com/images/social-share/zendesk-champions-of-customer-service-7.png","robots":"index,max-snippet:-1,max-image-preview:large,max-video-preview:-1,follow","shareLinks":{"twitter":"https://zdsk.co/3QErmuX","facebook":"https://zdsk.co/47w4dBK","linkedin":"https://zdsk.co/3FYYxof"},"path":"/service/help-center/","title":"Capability – Help centre","publishedAt":"2022-11-14 23:03:49","updatedAt":"2025-02-24 13:11:46","updatedAtFormatted":"February 24, 2025","content":""},"preview":false,"id":495340878,"locale":"gb"},"__lang":"gb","__namespaces":{"header":{"brand_logoname_blog":"Zendesk blog","newsroom":"Newsroom","brand_subtitle_newsroom":"Company news and announcements","marketplace":"Marketplace","arialabel_toggle":"Toggle mobile menu","arialabel_search":"Search","contact_us":"Contact us","primary_btn":"Free 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