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<!DOCTYPE html><html lang="en-ID"><head><title>Michael Keenan</title><meta charSet="utf-8"/><meta name="viewport" content="width=device-width,initial-scale=1"/><meta name="description" content="Michael is a marketer with a background in ecommerce and community building. He's also a creator and founder of Peak Freelance. "/><meta property="fb:pages" content="20409006880"/><meta property="fb:app_id" content="847460188612391"/><meta property="og:type" content="website"/><meta property="og:site_name" content="Shopify"/><meta property="og:title" content="Michael Keenan"/><meta property="og:description" content="Michael is a marketer with a background in ecommerce and community building. He's also a creator and founder of Peak Freelance. 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Store themes"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Customize your store<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Store themes</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="https://apps.shopify.com/" aria-label="External source: Find business apps . Shopify app store"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Find business apps<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Shopify app store</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/id/domains"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Own your site domain<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Domains & hosting</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/id/tools"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Explore free business tools<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Tools to run your business</div></a></li></ul></div><div class="col-span-3 col-start-4 pt-8 -translate-y-[30px]" data-background="white"><div class="flex items-center border-shade-30 mb-6 border-b pb-4 text-lg"><span aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="40" height="40" fill="none"><g clip-path="url(#white_circle_svg__a)"><path d="M12.75 21.5v4c0 .966 2.35 1.75 5.25 1.75s5.25-.784 5.25-1.75v-4m4-7c0 .966-2.35 1.75-5.25 1.75s-5.25-.784-5.25-1.75m10.5 0c0-.966-2.35-1.75-5.25-1.75s-5.25.784-5.25 1.75m10.5 0v4.25c0 .46-.533.88-1.405 1.192M16.75 14.5V17m6.5 4.25c0 .966-2.35 1.75-5.25 1.75s-5.25-.784-5.25-1.75S15.1 19.5 18 19.5s5.25.784 5.25 1.75Zm16-1.25c0 10.631-8.619 19.25-19.25 19.25S.75 30.631.75 20 9.369.75 20 .75 39.25 9.369 39.25 20Z" stroke="url(#sell_svg__a)" stroke-width="1.5" stroke-linecap="round" stroke-linejoin="round"></path></g></svg></span><span id="subNavItem-Sell" class="text-t7 inline-block">Sell</span></div><ul class="pb-2" aria-labelledby="subNavItem-Sell"><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/id/sell"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Sell your products<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Sell online or in person</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/id/online"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Sell online<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Grow your business online</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/id/channels"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Sell across channels<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Reach millions of shoppers and boost sales</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/id/pos"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Sell in person<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Point of Sale (POS)</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/id/international"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Sell globally<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">International sales</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/id/plus/solutions/b2b-ecommerce"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Sell wholesale & direct<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Business-to-business (B2B)</div></a></li></ul></div><div class="col-span-3 col-start-7 pt-8 -translate-y-[30px]" data-background="white"><div class="flex items-center border-shade-30 mb-6 border-b pb-4 text-lg"><span aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="40" height="40" fill="none"><g clip-path="url(#white_circle_svg__a)"><path d="m12.75 19.25 5.5-5.5m1 2.5v-3.5h-3.5m-2 14.5h.5a1 1 0 0 0 1-1v-2.5a1 1 0 0 0-1-1h-.5a1 1 0 0 0-1 1v2.5a1 1 0 0 0 1 1Zm6 0h.5a1 1 0 0 0 1-1v-5.5a1 1 0 0 0-1-1h-.5a1 1 0 0 0-1 1v5.5a1 1 0 0 0 1 1Zm6 0h.5a1 1 0 0 0 1-1v-12.5a1 1 0 0 0-1-1h-.5a1 1 0 0 0-1 1v12.5a1 1 0 0 0 1 1ZM39.25 20c0 10.631-8.619 19.25-19.25 19.25S.75 30.631.75 20 9.369.75 20 .75 39.25 9.369 39.25 20Z" stroke="url(#market_svg__a)" stroke-width="1.5" stroke-linecap="round" stroke-linejoin="round"></path></g></svg></span><span id="subNavItem-Market" class="text-t7 inline-block">Market</span></div><ul class="pb-2" aria-labelledby="subNavItem-Market"><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/id/marketing"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Market your business<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Reach & retain customers</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/id/facebook-instagram"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Market across social<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Social media integrations</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/id/inbox"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Chat with customers<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Shopify Inbox</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/id/email-marketing"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Nurture customers<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Shopify Email</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/id/segmentation"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Know your audience<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Gain customer insights</div></a></li></ul></div><div class="col-span-3 col-start-10 pt-8 -translate-y-[30px]" data-background="white"><div class="flex items-center border-shade-30 mb-6 border-b pb-4 text-lg"><span aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="40" height="40" fill="none"><g clip-path="url(#white_circle_svg__a)"><path d="M12.75 15.75c0 1.243.75 2.5 2.25 2.5s2.5-1.257 2.5-2.5c0 1.243 1 2.5 2.5 2.5s2.5-1.257 2.5-2.5c0 1.243 1 2.5 2.5 2.5s2.25-1.257 2.25-2.5m-12.5 11.5h10.5a2 2 0 0 0 2-2v-9.067a2 2 0 0 0-.179-.827l-.538-1.184A2 2 0 0 0 24.713 13h-9.425a2 2 0 0 0-1.82 1.172l-.538 1.184a2 2 0 0 0-.18.827v9.067a2 2 0 0 0 2 2Zm3-3.5a2 2 0 0 1 2-2h.5a2 2 0 0 1 2 2v3.5h-4.5v-3.5ZM39.25 20c0 10.631-8.619 19.25-19.25 19.25S.75 30.631.75 20 9.369.75 20 .75 39.25 9.369 39.25 20Z" stroke="url(#manage_svg__a)" stroke-width="1.5" stroke-linecap="round"></path></g></svg></span><span id="subNavItem-Manage" class="text-t7 inline-block">Manage</span></div><ul class="pb-2" aria-labelledby="subNavItem-Manage"><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/id/manage"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Manage your business<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Track sales, orders & analytics</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/id/analytics"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Measure your performance<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Analytics and Reporting</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/id/orders"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Manage your stock & orders<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Inventory & order management</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/id/flow"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Automate your business<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Shopify Flow</div></a></li></ul></div></div></div><div class="absolute bottom-0 inset-x-0 overflow-hidden z-20"><div class="container grid grid-cols-4 sm:grid-cols-8 md:grid-cols-12 gap-x-gutter gap-y-0"><div class="col-span-12 col-start-1 scheme-white:bg-shade-10 scheme-transparent-light:bg-shade-10 scheme-black:bg-shade-90 scheme-transparent-dark:bg-shade-90 relative after:absolute after:left-full after:top-[-1px] after:w-[100vw] after:h-[calc(100%+1px)] scheme-white:after:bg-shade-10 scheme-transparent-light:after:bg-shade-10 scheme-black:after:bg-shade-90 scheme-transparent-dark:after:bg-shade-90 scheme-black:text-white scheme-transparent-dark:text-white -ml-[var(--margin)] -mt-8 md:mt-0 pl-[var(--margin)] pt-6 before:content-[''] before:absolute before:right-full before:top-[-1px] before:w-[100vw] before:h-[calc(100%+1px)] scheme-white:before:bg-shade-10 scheme-transparent-light:before:bg-shade-10 scheme-black:before:bg-shade-90 scheme-transparent-dark:before:bg-shade-90 border-t scheme-white:border-shade-20 scheme-transparent-light:border-shade-20 scheme-black:border-shade-70 scheme-transparent-dark:border-shade-70 before:border-t scheme-white:before:border-shade-20 scheme-transparent-light:before:border-shade-20 scheme-black:before:border-shade-70 scheme-transparent-dark:before:border-shade-70 after:border-t scheme-white:after:border-shade-20 scheme-transparent-light:after:border-shade-20 scheme-black:after:border-shade-70 scheme-transparent-dark:after:border-shade-70 -translate-y-[30px]" data-background="white"><ul class="grid grid-cols-12 gap-x-gutter gap-y-0 pb-0"><li class="flex mb-6 pr-4 border-r border-shade-30 last:border-0 col-span-3"><a class="group inline-block w-full text-black hover:text-black" href="https://shopify.dev" aria-label="External source: Shopify Developers . Build with Shopify's powerful APIs"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Shopify Developers<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Build with Shopify's powerful APIs</div></a></li><li class="flex mb-6 pr-4 border-r border-shade-30 last:border-0 col-span-3"><a class="group inline-block w-full text-black hover:text-black" href="/id/plus"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Plus<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">A commerce solution for growing digital brands</div></a></li><li class="flex mb-6 pr-4 border-r border-shade-30 last:border-0 col-span-3"><a class="group inline-block w-full text-black hover:text-black" href="/id/products"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">All Products<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Explore all Shopify products & features</div></a></li></ul></div></div></div></div></li><li class="mr-8 text-base"><div class="flex h-full"><a class="flex items-center hover:underline text-black hover:text-black" href="/id/pricing">Pricing</a></div></li><li class="mr-8 text-base"><div class="relative flex h-full after:content[""] after:block after:h-[3px] after:w-full after:absolute after:bottom-0 after:scale-0 after:origin-left after:transition-transform after:duration-[350ms] after:ease-[bezier(0.66, 0.66, 0.34, 1.00)] after:motion-reduce:transition-none hover:underline after:bg-black text-black"><button type="button" class="bg-transparent whitespace-nowrap" data-component-name="Resources-toggle-open" aria-controls="ResourcesDesktopMenu" aria-expanded="false" aria-haspopup="true"><span class="mr-3 font-semi-medium">Resources</span><div aria-hidden="true" class="relative inline-block h-[7px] w-3 cursor-pointer"><div class="inline-block rounded border-b-8 h-2 w-[2px] origin-center transition-all ease-[bezier(0.66, 0.66, 0.34, 1.00)] duration-[350ms] motion-reduce:transition-none border-black bg-black -translate-x-[3px] rotate-[135deg]"></div><div class="inline-block rounded border-b-8 h-2 w-[2px] origin-center transition-all ease-[bezier(0.66, 0.66, 0.34, 1.00)] duration-[350ms] motion-reduce:transition-none border-black bg-black -rotate-[135deg]"></div></div></button></div><div id="ResourcesDesktopMenu" class="absolute inset-x-0 top-global-header z-[21] transition-transform duration-[452ms] ease-[cubic-bezier(0.26,1.00,0.48,1.00)] motion-reduce:transition-none before:absolute before:inset-x-0 before:top-0 before:w-full before:h-full before:left-0 before:shadow-xl before:pointer-events-none before:z-10 bg-white text-black bg-white text-black opacity-0 pointer-events-none -translate-y-[10px]"><div class="relative no-scrollbar overflow-y-auto overflow-x-clip max-h-[calc(100vh-72px)] z-20"><div class="container grid grid-cols-4 sm:grid-cols-8 md:grid-cols-12 gap-x-gutter gap-y-0"><div class="col-span-3 col-start-1 pt-8 -translate-y-[30px]" data-background="white"><div class="flex items-center border-shade-30 mb-6 border-b pb-4 text-lg"><span aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="40" height="40" fill="none"><g clip-path="url(#help-and-support_svg__a)"><circle cx="20" cy="20" r="19.25" stroke="currentColor" stroke-width="1.5"></circle><path d="M20 20v6" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"></path><path d="M20 16.5a1.5 1.5 0 1 0 0-3 1.5 1.5 0 0 0 0 3Z" fill="currentColor"></path></g></svg></span><span id="subNavItem-Help and support" class="text-t7 inline-block">Help and support</span></div><ul class="pb-2" aria-labelledby="subNavItem-Help and support"><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="https://help.shopify.com/en/" aria-label="External source: Help and support . Get 24/7 support"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Help and support<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Get 24/7 support</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/id/blog/topics/guides"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">How-to guides<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Read in-depth business guides</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="https://academy.shopify.com" aria-label="External source: Business courses . Learn from proven experts"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Business courses<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Learn from proven experts</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/id/blog"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Shopify blog<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Business strategy tips</div></a></li></ul></div><div class="col-span-6 col-start-4 pt-8 -translate-y-[30px]" data-background="white"><div class="flex items-center border-shade-30 mb-6 border-b pb-4 text-lg"><span aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="40" height="40" fill="none"><g clip-path="url(#white_circle_svg__a)" stroke="currentColor" stroke-width="1.5"><circle cx="20" cy="20" r="19.25"></circle><path d="m22.023 15.04 3 3M12.75 27.25l4.25-1 9.95-9.95a1 1 0 0 0 0-1.413l-1.837-1.836a1 1 0 0 0-1.414 0L13.75 23l-1 4.25Z" stroke-linecap="round" stroke-linejoin="round"></path></g></svg></span><span id="subNavItem-Popular topics" class="text-t7 inline-block">Popular topics</span></div><ul class="pb-2 columns-2" aria-labelledby="subNavItem-Popular topics"><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/id/blog/what-is-shopify"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">What is Shopify?<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">How our commerce platform works</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/id/editions"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Shopify Editions<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">New, innovative Shopify products</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/id/blog/topics/founder-stories"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Founder stories<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Learn from successful merchants</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/id/blog/how-to-build-a-brand"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Branding<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Build your brand from scratch</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/id/blog/marketing-plan"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Marketing<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Build a marketing plan</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/id/blog/ecommerce-seo-beginners-guide"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Ecommerce SEO<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Improve your search ranking</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/blog/social-media-marketing-strategy"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Social media strategy<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Turn social into sales</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/id/blog/how-to-scale-small-business"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Business growth<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Scale your business</div></a></li></ul></div><div class="col-span-3 col-start-10 pt-8 scheme-white:bg-shade-10 scheme-transparent-light:bg-shade-10 scheme-black:bg-shade-90 scheme-transparent-dark:bg-shade-90 pl-10 relative after:absolute after:left-full after:top-[-1px] after:w-[100vw] after:h-[calc(100%+1px)] scheme-white:after:bg-shade-10 scheme-transparent-light:after:bg-shade-10 scheme-black:after:bg-shade-90 scheme-transparent-dark:after:bg-shade-90 scheme-black:text-white scheme-transparent-dark:text-white border-l scheme-white:border-shade-20 scheme-transparent-light:border-shade-20 scheme-black:border-shade-70 scheme-transparent-dark:border-shade-70 -translate-y-[30px]" data-background="white"><div class="flex items-center border-shade-30 mb-6 border-b pb-4 text-lg"><span aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="40" height="40" fill="none"><g clip-path="url(#white_circle_svg__a)" stroke="currentColor" stroke-width="1.5"><circle cx="20" cy="20" r="19.25"></circle><path d="M16.75 16.75v-2a2 2 0 0 1 2-2h2.5a2 2 0 0 1 2 2v2m-2 4v1.5a1 1 0 0 1-1 1h-.5a1 1 0 0 1-1-1v-1.5m2.5 0a1 1 0 0 0-1-1h-.5a1 1 0 0 0-1 1m2.5 0h6m-8.5 0h-6m2 6.5h10.5a2 2 0 0 0 2-2v-6.5a2 2 0 0 0-2-2h-10.5a2 2 0 0 0-2 2v6.5a2 2 0 0 0 2 2Z"></path></g></svg></span><span id="subNavItem-Essential tools" class="text-t7 inline-block">Essential tools</span></div><ul class="pb-2" aria-labelledby="subNavItem-Essential tools"><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/tools/logo-maker"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Logo maker<span class="sr-only">.</span></span></div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="https://www.shopify.com/stock-photos" aria-label="External source: Stock photography ."><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Stock photography<span class="sr-only">.</span></span></div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/id/blog/business-plan-template"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Business plan template<span class="sr-only">.</span></span></div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="https://www.linkpop.com/" aria-label="External source: Link in bio tool ."><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Link in bio tool<span class="sr-only">.</span></span></div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/tools/qr-code-generator"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">QR code generator<span class="sr-only">.</span></span></div></a></li></ul></div></div></div></div></li><li class="mr-8 text-base"><div class="flex h-full"><a class="flex items-center hover:underline text-black hover:text-black" href="/id/enterprise">Enterprise</a></div></li><li class="mr-8 text-base"><div class="relative flex h-full after:content[""] after:block after:h-[3px] after:w-full after:absolute after:bottom-0 after:scale-0 after:origin-left after:transition-transform after:duration-[350ms] after:ease-[bezier(0.66, 0.66, 0.34, 1.00)] after:motion-reduce:transition-none hover:underline after:bg-black text-black"><button type="button" class="bg-transparent whitespace-nowrap" data-component-name="What’s new-toggle-open" aria-controls="What’s newDesktopMenu" aria-expanded="false" aria-haspopup="true"><span class="mr-3 font-semi-medium">What’s new</span><div aria-hidden="true" class="relative inline-block h-[7px] w-3 cursor-pointer"><div class="inline-block rounded border-b-8 h-2 w-[2px] origin-center transition-all ease-[bezier(0.66, 0.66, 0.34, 1.00)] duration-[350ms] motion-reduce:transition-none border-black bg-black -translate-x-[3px] rotate-[135deg]"></div><div class="inline-block rounded border-b-8 h-2 w-[2px] origin-center transition-all ease-[bezier(0.66, 0.66, 0.34, 1.00)] duration-[350ms] motion-reduce:transition-none border-black bg-black -rotate-[135deg]"></div></div></button></div><div id="What’s newDesktopMenu" class="absolute inset-x-0 top-global-header z-[21] transition-transform duration-[452ms] ease-[cubic-bezier(0.26,1.00,0.48,1.00)] motion-reduce:transition-none before:absolute before:inset-x-0 before:top-0 before:w-full before:h-full before:left-0 before:shadow-xl before:pointer-events-none before:z-10 bg-white text-black bg-white text-black opacity-0 pointer-events-none -translate-y-[10px]"><div class="relative no-scrollbar overflow-y-auto overflow-x-clip max-h-[calc(100vh-72px)] z-20"><div class="container grid grid-cols-4 sm:grid-cols-8 md:grid-cols-12 gap-x-gutter gap-y-0"><div class="col-span-12 col-start-1 pt-8 -translate-y-[30px]" data-background="white"><ul class="grid grid-cols-12 gap-x-gutter gap-y-0 pb-0"><li class="flex mb-6 pr-4 border-r border-shade-30 last:border-0 col-span-3"><span aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="41" height="42" viewBox="0 0 41 42" fill="none" xmlns="http://www.w3.org/2000/svg"><g clip-path="url(#clip0_213_1921)"><path d="M39.5 21C39.5 31.6315 30.8815 40.25 20.25 40.25C9.61852 40.25 1 31.6315 1 21C1 10.3685 9.61852 1.75 20.25 1.75C30.8815 1.75 39.5 10.3685 39.5 21Z" stroke="currentColor" stroke-width="1.5" stroke-linecap="round" stroke-linejoin="round"></path><rect x="13" y="14" width="15" height="14" rx="2" stroke="currentColor" stroke-width="1.5"></rect><path d="M25 24L19 24" stroke="currentColor" stroke-width="1.5" stroke-linecap="round"></path><path d="M25 21L19 21" stroke="currentColor" stroke-width="1.5" stroke-linecap="round"></path><path d="M25 18L19 18" stroke="currentColor" stroke-width="1.5" stroke-linecap="round"></path><path d="M17 18L16 18" stroke="currentColor" stroke-width="1.5" stroke-linecap="round"></path><path d="M17 21L16 21" stroke="currentColor" stroke-width="1.5" stroke-linecap="round"></path><path d="M17 24L16 24" stroke="currentColor" stroke-width="1.5" stroke-linecap="round"></path></g><defs><clipPath id="clip0_213_1921"><rect width="40.5" height="40.5" fill="white" transform="translate(0 0.75)"></rect></clipPath></defs></svg></span><a class="group inline-block w-full text-black hover:text-black" href="https://changelog.shopify.com" aria-label="External source: Changelog . 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stop-color="#32386C"></stop></linearGradient><linearGradient id="paint3_linear_41_662" x1="27.4622" y1="16.9104" x2="21.7852" y2="22.9621" gradientUnits="userSpaceOnUse"><stop stop-color="#A8B1EB"></stop><stop offset="1" stop-color="#4F58AA"></stop></linearGradient></defs></svg></header><main role="main" id="main" tabindex="-1" class="focus-visible:outline-none"><div><div class="pt-36"><div class="py-10 tablet:py-13 desktop:py-16 bg-[#F6F6F1]"><div class="container flex gap-y-4 gap-x-12 flex-col desktop:flex-row"><div class="grow-0 shrink-0 bg-[#D9D9D9] rounded-full overflow-hidden w-[120px] h-[120px] flex justify-center items-center text-white text-3xl font-extrabold"><div>MK</div></div><div class="max-w-[800px] flex flex-col gap-y-2"><p class="richtext font-aktivgroteskextended text-t7 uppercase leading-none">Author</p><h1 class="richtext font-aktivgroteskextended text-t2 font-medium author-name">Michael Keenan</h1><p class="richtext text-body-sm author-description">Michael is a marketer with a background in ecommerce and community building. He's also a creator and founder of Peak Freelance. </p></div></div></div></div><div class="container py-10 desktop:py-16"><div class="grid grid-cols-1 tablet:grid-cols-3 desktop:grid-cols-4 gap-4 desktop:gap-6 gap-y-6 desktop:gap-y-9"><article class="article--index"><a href="/id/blog/part-time-business-ideas" class="overflow-hidden" rel="" target="_self"><img style="aspect-ratio:674 / 287" class="object-cover w-full hover:scale-105 transition-transform duration-300 cursor-pointer h-[148px]" src="https://cdn.shopify.com/s/files/1/0070/7032/articles/image5_875fb133-824d-438d-b2d7-9d0dadb277f9.jpg?v=1737667485&width=674&originalWidth=1800&originalHeight=970" alt="Becoming a Sidepreneur: 9 Part-Time Business Ideas to Start In Your Spare Time" loading="lazy" decoding="async" width="337" height="970" srcSet="https://cdn.shopify.com/s/files/1/0070/7032/articles/image5_875fb133-824d-438d-b2d7-9d0dadb277f9.jpg?v=1737667485&width=674&originalWidth=1800&originalHeight=970&width=200 200w, 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Marketing Blog - Ecommerce News, Online Store Tips and More\",\"metaDescription\",\"A blog about ecommerce marketing, running an online business and updates to Shopify's ecommerce community.\",\"authorSection\",{\"_1622\":1623,\"_1624\":1625,\"_1626\":1627,\"_1628\":1629},\"byAuthor\",\"by \u003cwrapper\u003e\u003cname\u003e{{authorName}}\u003c/name\u003e\u003c/wrapper\u003e\",\"byAuthor_withLink\",\"by \u003cwrapper\u003e\u003curl\u003e\u003cname\u003e{{authorName}}\u003c/name\u003e\u003c/url\u003e\u003c/wrapper\u003e\",\"minutesToRead_one\",\"{{minutes}} minute read\",\"minutesToRead_other\",\"{{minutes}} minutes read\",\"conversionCta\",{\"_1632\":1633,\"_1634\":1635,\"_1636\":1637,\"_353\":1640},\"headingHtml\",\"Start your online business today. For free.\",\"subheadHtml\",\"Sign up for Shopify's free trial to access all of the tools and services you need to start, run, and grow your business.\",\"buttons\",[1638],{\"_377\":294,\"_1396\":1639},\"{{deeplinkFreeTrial}}\",\"Try Shopify for free, no credit card required.\",\"latestArticles\",{\"_1035\":1488,\"_54\":1643},{\"_377\":1644},\"See all\",\"carouselSeeAllLinkText\",\"mostRead\",{\"_1035\":1648},\"Popular Articles\",\"conversion\",{\"_1632\":1651,\"_1634\":1652,\"_353\":1653},\"Keep up with the latest from Shopify\",\"Subscribe to our blog and get free ecommerce tips, inspiration, and resources delivered directly to your inbox.\",\"Unsubscribe anytime. By entering your email, you agree to receive marketing emails from Shopify.\",\"conversionSubscription\",{\"_1630\":1656},{\"_377\":1657,\"_1658\":1659,\"_59\":1660,\"_447\":1661},\"Subscribe\",\"emailPlaceholder\",\"Email here\",\"Subscription\",{\"_1035\":1662,\"_126\":1663},\"Thank you for subscription!\",\"Check your email for instructions.\",\"sellAnywhere\",{\"_1632\":1666,\"_1634\":1667,\"_1668\":1669,\"_353\":1640},\"Sell anywhere with Shopify\",\"Learn on the go. Try Shopify for free, and explore all the tools you need to start, run, and grow your business.\",\"button\",{\"_377\":294,\"_1396\":1639},\"authorTitle\",\"Author\",\"minervaUser\",{\"_1674\":1675,\"_1676\":1677,\"_1678\":1679,\"_1680\":1681,\"_1682\":1683,\"_1684\":1685,\"_1686\":1175,\"_1687\":1688,\"_1689\":1690,\"_1691\":1692,\"_1696\":1697,\"_1699\":1175,\"_1700\":1683},\"annualDiscountPercentage\",25,\"basicAnnualPrice\",\"\u003cspan\u003e$19.00 USD\u003c/span\u003e\",\"googleCountryOffer\",\"Rp3,000,000\",\"minimumMonthlyPrice\",\"$5\",\"minimumMonthlyPriceCurrency\",\"USD\",\"paidTrialAmount\",\"$1\",\"paidTrialMonths\",\"posProPriceUsd\",\"$89\",\"posRetailLocations\",\"1,000\",\"promoAmount\",{\"_1693\":1173,\"_1136\":1683,\"_1694\":1695},\"amount\",\"currencySymbol\",\"$\",\"signupTypes\",[1698],\"paid_trial_experience\",\"trialLength\",\"usd\",\"articles\",[1703,1759,1781,1800,1819,1837,1855,1880,1901,1922,1940,1958,1977,1998,2016,2035,2056,2077,2094,2113,2133,2150,2167,2183,2200,2221,2240,2262,2281,2304,2325,2349,2370,2394,2418,2438,2456,2476,2498,2518,2540,2561,2582,2603,2623,2645,2660,2675,2691,2711],{\"_1704\":1705,\"_161\":1706,\"_1456\":1707,\"_335\":1708,\"_1709\":1710,\"_1711\":1712,\"_1721\":1722,\"_126\":1723,\"_1724\":1725,\"_1726\":1727,\"_1544\":1728,\"_1730\":1731,\"_1737\":1738,\"_1751\":1714,\"_1752\":1716,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":1757,\"_1758\":1710},\"__typename\",\"Article\",\"gid://shopify/Article/47108229\",\"part-time-business-ideas\",\"11 Part-Time Business Ideas To Start in Your Spare Time (2025)\",\"publishedAt\",\"2025-01-23T06:30:00Z\",\"image\",{\"_1704\":1713,\"_379\":1714,\"_1715\":1716,\"_1717\":1718,\"_1719\":1720},\"Image\",\"https://cdn.shopify.com/s/files/1/0070/7032/articles/image5_875fb133-824d-438d-b2d7-9d0dadb277f9.jpg?v=1737667485\",\"altText\",\"Becoming a Sidepreneur: 9 Part-Time Business Ideas to Start In Your Spare Time\",\"width\",1800,\"height\",970,\"tags\",[1484],\"\u003cp\u003eThe path to entrepreneurship has many routes, one of which is starting a part-time business.\u003c/p\u003e\\n\u003cp\u003eSome of us like to test the waters first. Maybe you\u003cem\u003e \u003c/em\u003eknow you want to start a new business but aren't exactly sure what it should be. That’s where starting a part-time business, or a weekend business, is useful. It’s a low-risk way to experiment with different ideas while still earning a full-time salary.\u003c/p\u003e\\n\u003cp\u003eBut turning an \u003ca href=\\\"/blog/online-business-ideas\\\"\u003eonline business idea\u003c/a\u003e into a reality on the side isn’t easy. You come home after work, you spend a little time with family and friends, and try to jam in a productive session working on your \u003ca href=\\\"/blog/side-hustle\\\"\u003eside hustle\u003c/a\u003e before going to bed.\u003c/p\u003e\\n\u003cp\u003eIt takes a little mental sweat, but it’s 100% doable. This article will walk you through 11 profitable part-time business ideas you can start today, with a guide for planning your weekends so you can move your business forward.\u003c/p\u003e\\n\u003ch2 id=\\\"20\\\"\u003e11 best part-time businesses to start\u003c/h2\u003e\\n\u003col\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003eDropshipping\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003ePrint on demand\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003eSelling crafts\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#4\\\"\u003eSelling new or refurbished furniture\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#5\\\"\u003eFreelancing\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#6\\\"\u003eStarting a pet business\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#7\\\"\u003eBecoming a livestreamer\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#8\\\"\u003eAffiliate marketing\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#9\\\"\u003ePersonal training or fitness coaching\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#10\\\"\u003eTutoring\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#11\\\"\u003eVirtual assistant (VA)\u003c/a\u003e\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cp\u003eWith a little know-how and some hard work, you can start a part-time business of your own that makes more money than driving for Uber or babysitting. Check out the following 11 ideas you can take advantage of to become your own boss today:\u003c/p\u003e\\n\u003ch3 id=\\\"1\\\"\u003e1. Dropshipping\u003c/h3\u003e\\n\u003cp\u003eWhether you want some extra income or want to grow an \u003ca href=\\\"https://www.shopify.com/online\\\"\u003eonline store\u003c/a\u003e, a \u003ca href=\\\"/blog/how-to-start-dropshipping\\\"\u003edropshipping startup\u003c/a\u003e might be the right business idea for you.\u003c/p\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/what-is-dropshipping\\\"\u003eDropshipping\u003c/a\u003e is a \u003ca href=\\\"/blog/what-is-fulfillment\\\"\u003efulfillment\u003c/a\u003e method where you don’t stock any of the products you sell. Instead, you purchase the items from a supplier after the order is placed and the supplier ships it to your customer.\u003c/p\u003e\\n\u003cp\u003eMost dropshipping stores don’t take a lot of money or time to set up and run. When done correctly, it can be a profitable part-time business venture for you.\u003c/p\u003e\\n\u003cp\u003eMost people don’t quit their day jobs right after launching a dropshipping store. They spend time ramping up their store, working out the customer service kinks and finding the best suppliers until they see a healthy cash flow. All businesses and entrepreneurs are different, but it’s possible to generate an income of $1,000 to $2,000 per month after a year of working on your store approximately 10 to 15 hours per week.\u003c/p\u003e\\n\u003cp\u003eWhile it may seem challenging at first, this \u003ca href=\\\"/blog/passive-income-ideas\\\"\u003epassive income idea\u003c/a\u003e can earn you residual income and eventually a full-time salary when done right.\u003c/p\u003e\\n\u003ch3 id=\\\"2\\\"\u003e2. Print on demand\u003c/h3\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/print-on-demand\\\"\u003ePrint on demand\u003c/a\u003e is an easy way to monetize your creativity. It involves working with a supplier to customize products like tote bags or t-shirts with your own designs. The supplier sells them to you on a per-order basis with your brand. In other words, you don’t pay for any products until you’ve sold them. The company also fulfills and ships your customers’ orders.\u003c/p\u003e\\n\u003cp\u003ePrint on demand makes a great part-time business idea because it takes little to no investment. You don’t hold any inventory. You don’t have to spend money on materials or equipment. You just need to choose a \u003ca href=\\\"/blog/print-on-demand-companies\\\"\u003eprint-on-demand company\u003c/a\u003e to work with, create your designs, then upload them to a Shopify store.\u003c/p\u003e\\n\u003cp\u003eThe biggest investment you’ll make is time for creating your designs and building your online brand.\u003c/p\u003e\\n\u003cp\u003ePopular \u003ca href=\\\"/blog/print-on-demand-products\\\"\u003eprint-on-demand products\u003c/a\u003e businesses sell include:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eT-shirts\u003c/li\u003e\\n\u003cli\u003eBooks\u003c/li\u003e\\n\u003cli\u003eBags\u003c/li\u003e\\n\u003cli\u003eWall art\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-make-phone-cases\\\"\u003ePhone cases\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003eMugs\u003c/li\u003e\\n\u003cli\u003eSocks\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"3\\\"\u003e3. Selling crafts\u003c/h3\u003e\\n\u003cp\u003eThis is the most obvious part-time business idea for most full-time workers. Anyone can make and sell crafts from home today, with the rise of ecommerce. Plus, working with your hands is good for your brain.\u003c/p\u003e\\n\u003cp\u003eExperts found that using your hands on a task that doesn’t take much thinking gives your brain \u003ca href=\\\"https://www.nytimes.com/2024/03/28/well/mind/hands-mindfulness-typing-writing.html\\\"\u003ea chance to relax and rest\u003c/a\u003e. It can also give you a sense of accomplishment and reduce stress and anxiety. Think of it as a meditative practice, but one that turns a profit later down the line.\u003c/p\u003e\\n\u003cp\u003eSome craft business ideas are:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/203365449-start-a-jewellery-making-business\\\"\u003eStarting a jewelry line\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/211022217-sell-vintage-clothing-online\\\"\u003eUpcycling vintage clothing\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/candle-business\\\"\u003eStarting a candle business\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003eCreating ceramic pots for plants\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eYour first thought may be to sell your crafts on sites like Etsy or eBay, and that’s not a bad idea. But you could also build a website and start your own business online. It’ll save you a ton of money on the commission fees that marketplaces take from your sales, and help you build a successful business online.\u003c/p\u003e\\n\u003cp\u003eYour options are endless. Need help finding your creative calling? Read \u003ca href=\\\"/blog/crafts-to-make-and-sell\\\"\u003eEasy and Profitable Crafts to Make and Sell\u003c/a\u003e.\u003c/p\u003e\\n\u003ch3 id=\\\"4\\\"\u003e4. Selling new or refurbished furniture\u003c/h3\u003e\\n\u003cp\u003eGot a knack for working with your hands but crafts don’t spark your creativity? Try selling new or refurbished furniture online.\u003c/p\u003e\\n\u003cp\u003eWoodworker Chris Hughes, founder of \u003ca href=\\\"https://www.timberware.ca/\\\"\u003eTimberware\u003c/a\u003e, worked as a welder’s apprentice and general contractor before starting his furniture business. Being a handyman and building homes drove him to love working with wood and creating custom furniture for clients. “My best advice would be to start with what you can afford and slowly grow your tool arsenal,” Chris says. “Be patient, and don’t overextend yourself.”\u003c/p\u003e\\n\u003cp\u003eThere are different ways to start a furniture business on the side, including as one of the following:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eMaker: someone who builds furniture by hand\u003c/li\u003e\\n\u003cli\u003eRefurbisher or restorer: someone who repairs, cleans and restores furniture\u003c/li\u003e\\n\u003cli\u003eDesigner: someone who designs furniture and has a manufacturer build it\u003c/li\u003e\\n\u003cli\u003eReseller: someone curates pieces and sells a number of items from different brands\u003c/li\u003e\\n\u003cli\u003eDropshipper: someone who works with a supplier to fulfill and ship orders\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eConvinced that selling furniture is your future side business? Learn the ins and outs of starting by reading \u003ca href=\\\"/blog/sell-furniture-online\\\"\u003ehow to sell furniture online\u003c/a\u003e. \u003c/p\u003e\\n\u003ch3 id=\\\"5\\\"\u003e5. Freelancing\u003c/h3\u003e\\n\u003cp\u003eMany full-time business owners selling services online start by part-time freelancing. Freelance means you work with different companies at different times rather than being employed by just one. It’s a popular part-time business idea because it doesn’t take any money to start. You only need a skill to sell. The best part? You can start a \u003ca href=\\\"/blog/home-business\\\"\u003ehome-based business\u003c/a\u003e freelancing from anywhere. \u003c/p\u003e\\n\u003cp\u003eMany full-time employees turn their passions into a part-time business. For example, \u003ca href=\\\"http://www.kcremmins.com/775981-about-me\\\"\u003eKaitlin Cremmins\u003c/a\u003e is the marketing director of Long Island Screen Printing, and sells her photography services to local businesses.\u003c/p\u003e\\n\u003cp\u003e“I’ve always loved photography, but I could never define an exact niche,” Kaitlin says. “I love to shoot many different things, like maternity shoots, real estate tours, concerts, product shoots for local businesses. Because I work a full-time job, I can shoot photos on the weekends and on holiday breaks. It’s where my creativity shines and is something I am really passionate about. Plus, I can make a little bit of extra money.”\u003c/p\u003e\\n\u003cp\u003eFreelancing comes in many forms:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eVirtual assistant\u003c/li\u003e\\n\u003cli\u003eFreelance writing\u003c/li\u003e\\n\u003cli\u003ePhotographer\u003c/li\u003e\\n\u003cli\u003eGraphic designer\u003c/li\u003e\\n\u003cli\u003eReal estate agent\u003c/li\u003e\\n\u003cli\u003eSEO consultant\u003c/li\u003e\\n\u003cli\u003eCopywriter\u003c/li\u003e\\n\u003cli\u003eBlogger\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eFreelancing is one of the higher growth industries for both part-timers and full-timers. It’s projected that by 2027, \u003ca href=\\\"https://www.statista.com/statistics/921593/gig-economy-number-of-freelancers-us\\\"\u003e86.5 million people\u003c/a\u003e will be freelancing in the United States, making up 50% of the total workforce. Many freelancers also diversify their income streams by creating online courses or selling \u003ca href=\\\"/blog/digital-products\\\"\u003edigital products\u003c/a\u003e online.\u003c/p\u003e\\n\u003cp\u003eYou could sign up for a freelance website like Fiverr or Upwork, but they take commission fees for using their websites. Instead, get your own domain name and start an online portfolio. You can scan job boards and pitch to different companies, or market yourself on social media sites like LinkedIn.\u003c/p\u003e\\n\u003ch3 id=\\\"6\\\"\u003e6. Starting a pet business\u003c/h3\u003e\\n\u003cp\u003eThe pet industry is one of the most lucrative \u003ca href=\\\"/blog/business-opportunities\\\"\u003ebusiness opportunities\u003c/a\u003e for part-time entrepreneurs. It’s pandemic-proof and has shown significant growth in recent years. People are also jumping on the \u003ca href=\\\"https://www.firstpost.com/living/pet-parenting-in-a-pandemic-caring-for-a-fur-child-during-the-covid-19-crisis-has-its-comforts-and-challenges-9727571.html\\\"\u003epet parenting trend\u003c/a\u003e, where owners treat their pets like family and buy them products like beds, sweaters, and raw food.\u003c/p\u003e\\n\u003cp\u003eIn the US, the pet care market grew to an estimated \u003ca href=\\\"https://americanpetproducts.org/industry-trends-and-stats\\\"\u003e$150 billion in 2024\u003c/a\u003e. If you’re looking to break into the pet industry, pet food and treats make up the majority of ecommerce sales.\u003c/p\u003e\\n\u003cp\u003eEven if you’re not into cooking up dog treats, you can also get into:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003ePet care services like dog walking and grooming\u003c/li\u003e\\n\u003cli\u003ePet supplies like food dispensers\u003c/li\u003e\\n\u003cli\u003ePet products like personalized mugs or shirt\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e\u003ca href=\\\"https://letthedogout.ca/\\\"\u003eLet the Dog Out\u003c/a\u003e is a dog-walking service based in Guelph, Canada. LTDO offers free meet-and-greet sessions to let dogs meet their new sitter (you) and get comfortable with them.\u003c/p\u003e\\n\u003cp\u003eA service-based pet business is built on personal relationships. So if you like dogs and (kind of) like people, it can be a good part-time \u003ca href=\\\"/blog/low-investment-business-ideas\\\"\u003esmall business idea\u003c/a\u003e for you. You just need your own website to start. If your services are good, you may get new clients through word-of-mouth referrals and can grow your side business into full-time work.\u003c/p\u003e\\n\u003ch3 id=\\\"7\\\"\u003e7. Becoming a livestreamer\u003c/h3\u003e\\n\u003cp\u003eStreaming is becoming a popular way to entertain people. A professional streamer is someone who makes money from live broadcasting games, music, art, live content, and more. Livestreaming used to be just for gamers, but there’s been a rise in IRL streamers and “just chatting” streamers, which are people who broadcast themselves simply talking to their viewers.\u003c/p\u003e\\n\u003cp\u003eStreamers \u003ca href=\\\"/blog/make-money-online\\\"\u003emake money online\u003c/a\u003e through donations, advertisements, subscriptions, and sponsorships. If you’re using a streaming service like Twitch, viewers can donate money in the form of “bits,” which are worth 1¢ on average.\u003c/p\u003e\\n\u003cp\u003eThere are many categories of livestreaming, from people livestreaming their painting to personal trainers streaming classes and more:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eChatting\u003c/li\u003e\\n\u003cli\u003eMusic and performing arts\u003c/li\u003e\\n\u003cli\u003eTalk shows and podcasts\u003c/li\u003e\\n\u003cli\u003eTravel and outdoors\u003c/li\u003e\\n\u003cli\u003eFood and drink\u003c/li\u003e\\n\u003cli\u003eMakers and crafting\u003c/li\u003e\\n\u003cli\u003eSports and fitness\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eLivestreaming as a part-time business takes little investment. You can start with just your phone and a tripod, which you can get for $20. As you can see, there are plenty of options for what you can stream and make money from. Choose your niche, then sign up for a platform like \u003ca href=\\\"https://www.shopify.com/blog/how-to-make-money-on-twitch\\\"\u003eTwitch\u003c/a\u003e to start streaming.\u003c/p\u003e\\n\u003ch3 id=\\\"8\\\"\u003e8. Affiliate marketing\u003c/h3\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/affiliate-marketing\\\"\u003eAffiliate marketing\u003c/a\u003e refers to earning a commission by promoting a product or service made by another company. It’s a business model where you, the affiliate partner, earns money for providing a specific result to the company or advertiser. Most of the time it’s a sale, but other programs give payouts for leads, click, downloads, and other business outcomes.\u003c/p\u003e\\n\u003cp\u003eAffiliate programs are typically free to join, so startup costs are low. Because it’s a performance-based opportunity, you can turn this from a part-time business idea into a venture that provides residual income.\u003c/p\u003e\\n\u003cp\u003eThe list of affiliate marketing niches is long. You can find products to sell in any category including:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eHobby: photography, travel, casino\u003c/li\u003e\\n\u003cli\u003eMoney: investing, banking, credit cards\u003c/li\u003e\\n\u003cli\u003eHealth and wellness: fitness, yoga, nutrition\u003c/li\u003e\\n\u003cli\u003eLifestyle: fashion, jewelry, online dating\u003c/li\u003e\\n\u003cli\u003eHome: coffee, baby products, dogs, plants\u003c/li\u003e\\n\u003cli\u003eTech: web hosting, WordPress, gaming, VPN\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eThe way affiliate programs work is pretty straightforward. You mention a product by sharing it through your social media, blogging website, YouTube channel, podcast, etc. Then you earn a commission each time someone makes a purchase through your unique link.\u003c/p\u003e\\n\u003cp\u003eAffiliate marketing is easy to execute, meaning you just need to market a product versus creating one. It’s low risk because it’s free to join a program. And it’s easy to scale, because once you build an audience and create your content, you make money without having to do much manual work.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eRead more: \u003c/strong\u003e\u003ca href=\\\"/blog/affiliate-marketing\\\"\u003eWhat Is Affiliate Marketing? Everything You Need to Know\u003c/a\u003e\u003c/p\u003e\\n\u003ch3 id=\\\"9\\\"\u003e9. Personal training or fitness coaching\u003c/h3\u003e\\n\u003cp\u003eThere’s a growing awareness of health and fitness worldwide. More people are seeking guidance to achieve their health and fitness goals—be it weight loss, muscle building, improved fitness, or rehabilitation after injuries.\u003c/p\u003e\\n\u003cp\u003ePersonal trainers and fitness coaches can set their own hours, so they can work around other commitments. You can schedule sessions early in the morning, during lunch, in the evenings, or on weekends, based on your availability and your clients’ preferences. You can market your business on platforms like TikTok and Instagram to attract the right people, like \u003ca href=\\\"https://www.tiktok.com/@ashleybarnsleypt\\\"\u003ecoach Ashley Barnsley\u003c/a\u003e does.\u003c/p\u003e\\n\u003ccenter\u003e\\n\u003cblockquote data-video-id=\\\"7246291704460922138\\\" cite=\\\"https://www.tiktok.com/@ashleybarnsleypt/video/7246291704460922138\\\" class=\\\"tiktok-embed\\\"\u003e\\n\u003csection\u003e\u003ca href=\\\"https://www.tiktok.com/@ashleybarnsleypt?refer=embed\\\" title=\\\"@ashleybarnsleypt\\\" target=\\\"_blank\\\"\u003e@ashleybarnsleypt\u003c/a\u003e I do actually advise rest days 🤣 . . . \u003ca href=\\\"https://www.tiktok.com/tag/rest?refer=embed\\\" title=\\\"rest\\\" target=\\\"_blank\\\"\u003e#rest\u003c/a\u003e \u003ca href=\\\"https://www.tiktok.com/tag/restday?refer=embed\\\" title=\\\"restday\\\" target=\\\"_blank\\\"\u003e#restday\u003c/a\u003e \u003ca href=\\\"https://www.tiktok.com/tag/restdays?refer=embed\\\" title=\\\"restdays\\\" target=\\\"_blank\\\"\u003e#restdays\u003c/a\u003e \u003ca href=\\\"https://www.tiktok.com/tag/gym?refer=embed\\\" title=\\\"gym\\\" target=\\\"_blank\\\"\u003e#gym\u003c/a\u003e \u003ca href=\\\"https://www.tiktok.com/tag/gymtok?refer=embed\\\" title=\\\"gymtok\\\" target=\\\"_blank\\\"\u003e#gymtok\u003c/a\u003e \u003ca href=\\\"https://www.tiktok.com/tag/gym?refer=embed\\\" title=\\\"gym\\\" target=\\\"_blank\\\"\u003e#gym\u003c/a\u003e \u003ca href=\\\"https://www.tiktok.com/tag/fyp?refer=embed\\\" title=\\\"fyp\\\" target=\\\"_blank\\\"\u003e#fyp\u003c/a\u003e \u003ca href=\\\"https://www.tiktok.com/tag/gymmotivation?refer=embed\\\" title=\\\"gymmotivation\\\" target=\\\"_blank\\\"\u003e#gymmotivation\u003c/a\u003e \u003ca href=\\\"https://www.tiktok.com/music/original-sound-7244357249185876779?refer=embed\\\" title=\\\"♬ original sound - Kaitlyn\\\" target=\\\"_blank\\\"\u003e♬ original sound - Kaitlyn\u003c/a\u003e\u003c/section\u003e\\n\u003c/blockquote\u003e\\n\u003cscript async=\\\"\\\" src=\\\"https://www.tiktok.com/embed.js\\\"\u003e\u003c/script\u003e\\n\u003c/center\u003e\\n\u003cp\u003eYou can even get into different types of personal training, like:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003e Online fitness coaching:\u003c/strong\u003e where you create personalized workout and nutrition plans through platforms like TikTok, Instagram, or a specialized software\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eSpecialized training:\u003c/strong\u003e depending on your experience, you can create training plans for seniors, youth athletes, or injured folks\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eGroup classes:\u003c/strong\u003e yoga, Zumba, or bootcamps are all excellent ways to earn income during your free hours\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eThe goal is to tap into your skills and interests, then aligning them with a target audience. As with any business, building a client base takes time, but with dedication and good marketing tactics, you can grow a good part-time business. \u003c/p\u003e\\n\u003ch3 id=\\\"10\\\"\u003e10. Tutoring\u003c/h3\u003e\\n\u003cp\u003eThere is always a need for tutors in various subjects. This includes school subjects like math, science, and languages, as well as specialized areas like test prep (SAT, ACT, GRE, etc.), instruments, and coding.\u003c/p\u003e\\n\u003cp\u003eWith the rise of online learning platforms, you can tutor students from anywhere in the world. The only thing you need for online tutoring is a good internet connection, a computer, and a webcam. If you’re doing in-person tutoring, however, you’ll have to travel to a student’s home or another public area like the library.\u003c/p\u003e\\n\u003ch3 id=\\\"11\\\"\u003e11. Virtual assistant (VA)\u003c/h3\u003e\\n\u003cp\u003eA virtual assistant (VA) provides administrative, technical, or creative assistance to clients remotely, usually from their home. As more businesses operate online, the VA market continues to grow every year. It’s currently estimated to be worth about \u003ca href=\\\"https://www.grandviewresearch.com/industry-analysis/intelligent-virtual-assistant-industry\\\"\u003e$2.5 billion\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eAs a VA, you can work from anywhere, choose your clients, and set your own hours, making it perfect for part-timers. You can offer a wide range of services based on your skills and interests, such as email management, social media management, content creation, data entry, customer service, and more. The choice is yours. \u003c/p\u003e\\n\u003ch2 id=\\\"21\\\"\u003eMaking the most of the weekends to grow your side business\u003c/h2\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#12\\\"\u003eMake weekdays support your weekend\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#13\\\"\u003eCreate list of actions\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#14\\\"\u003eStructure your weekend\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#15\\\"\u003ePrime yourself for the week ahead\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eYour weekends allow you to get much more done in much larger chunks. They’re usually where you’re most capable of growing your business or having the most impact on your business when you’re working a day job.\u003c/p\u003e\\n\u003cp\u003eHowever, are you making the most of your weekends? How often do you find yourself distracted or making excuses when you’re not getting enough done? How should you structure your weekends? What does a weekend, optimized for productivity and growing a business, look like?\u003c/p\u003e\\n\u003ch3 id=\\\"12\\\"\u003eMake weekdays support your weekend\u003c/h3\u003e\\n\u003cp\u003eThe first thing you need to consider is how you think of your weekends.\u003c/p\u003e\\n\u003cp\u003eWhat you do during the week should set you up to get \u003cem\u003emore\u003c/em\u003e done on the weekend. Don’t use your weekends to support the stuff you do during the week. Instead, whenever you come home from your day job and begin working on your business, make sure it supports your weekend plans.\u003c/p\u003e\\n\u003cp\u003eFor example, if you’re planning to tackle your website’s design over the weekend, then choose templates, design logos, draw layout ideas, and write copy throughout the week. That way, when the weekend rolls around, you can focus on the most important task: getting the website up.\u003c/p\u003e\\n\u003ch3 id=\\\"13\\\"\u003eCreate a list of actions\u003c/h3\u003e\\n\u003cp\u003eWhenever you think up a task or project but can’t make time for it during the week, David Allen, author of \u003cem\u003eGetting Things Done\u003c/em\u003e, suggests you add it to a “next actions” list instead of a “to do” list. Throwing items into a to-do list is non-actionable. If you set an ordered list of the next things you need to do for your business, it will require and encourage you to make quick decisions.\u003c/p\u003e\\n\u003cp\u003eThink up a great, actionable idea for your business? Put it in your next actions list. Come up with a new marketing idea that will take several hours to implement? Put it in your next actions list.\u003c/p\u003e\\n\u003cp\u003eAt the end of the week, organize these ideas, tasks, and projects into time slots throughout your weekends, then pull each task from your next actions list and move it into your calendar for the weekend. \u003c/p\u003e\\n\u003cp\u003eNow let’s get into what a typical weekend can look like and how you should consider structuring yours to get more done.\u003c/p\u003e\\n\u003ch3 id=\\\"14\\\"\u003eStructure your weekend\u003c/h3\u003e\\n\u003ch4\u003eFriday\u003c/h4\u003e\\n\u003cp\u003eWhile you won’t have as much time on Friday to get as much done as you can on Saturday or Sunday, it’s a good time to reflect on what you’ve accomplished throughout the week and what you plan to do over your weekend.\u003c/p\u003e\\n\u003ch5\u003eReflect\u003c/h5\u003e\\n\u003cp\u003eIt’s good to sit down for five minutes, before planning out your weekend to reinforce what has (or hasn’t) been working for you.\u003c/p\u003e\\n\u003cp\u003eNot taking the time to see where you went right and wrong can stunt your growth as an entrepreneur. \u003cem\u003eYour business only grows when you do\u003c/em\u003e. Here are some questions you can ask yourself:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eWhat were my top wins this past week?\u003c/li\u003e\\n\u003cli\u003eWhat didn’t I get done?\u003c/li\u003e\\n\u003cli\u003eWhere did I waste time this past week?\u003c/li\u003e\\n\u003cli\u003eWhat was the best part of my week?\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eYou can answer these questions out loud or write them down in a journal or private document.\u003c/p\u003e\\n\u003ch5\u003eSchedule your tasks\u003c/h5\u003e\\n\u003cp\u003eNow it’s time to schedule your weekend. Set blocks of time for each task and get your priorities in check.\u003c/p\u003e\\n\u003cp\u003eYour weekend should be flexible. Things happen and you can’t always stick to your own schedule. However, don’t use that as an excuse to procrastinate. Stay flexible for when life happens, but don’t stay flexible just because your favorite TV show might be on.\u003c/p\u003e\\n\u003cp\u003eBefore planning your weekend, ask yourself a few questions to get a better perspective on what needs to get done:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eWhat must I get done no matter what this weekend?\u003c/li\u003e\\n\u003cli\u003eAre there any potential distractions or commitments this weekend that I will need to account for?\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch5\u003ePlan your weekend for success\u003c/h5\u003e\\n\u003cp\u003eFirst, if you don’t know what you should be doing, use the \u003ca href=\\\"https://betterexplained.com/articles/understanding-the-pareto-principle-the-8020-rule/\\\"\u003ePareto principle\u003c/a\u003e. Look at the 20% of things you’ve been doing for your business that have yielded 80% of your results.\u003c/p\u003e\\n\u003cp\u003eNext, use a tool like \u003ca href=\\\"https://trello.com/\\\"\u003eTrello\u003c/a\u003e or even \u003ca href=\\\"https://calendar.google.com/\\\"\u003eGoogle Calendar\u003c/a\u003e to set your schedule for the next two days. Pull the tasks you put off from your next actions list and start to schedule them into your weekend. If the task can be done in five minutes or less, do it immediately instead of putting it off for the weekend.\u003c/p\u003e\\n\u003cp\u003eHere’s an example of what a “Weekly to do” Trello board looks like:\u003c/p\u003e\\n\u003cp\u003eGenerally, you’ll want to tackle the most difficult or time-consuming tasks first. If you don’t think you’ll be able to complete all your tasks for the day, do the most important things first. What the most important task is is up to your discretion, but generally, if it has a looming deadline or will make the most immediate impact on your business, it’s the most important task.\u003c/p\u003e\\n\u003ch4\u003eSaturday\u003c/h4\u003e\\n\u003cp\u003eLet’s carry that excitement and momentum over from Friday’s reflection and planning and begin tackling the most important tasks on Saturday.\u003c/p\u003e\\n\u003cp\u003eBecause you scheduled the most important or difficult task first, that’s where you’ll be spending most of Saturday. It’s also likely to be your most time-consuming task, which is why it’s also important to get it out of the way as quickly as possible.\u003c/p\u003e\\n\u003cp\u003eThe key to getting more done on the weekends is focus. Sounds simple, right? On paper, sure, but in reality, there are a lot of things to keep you distracted.\u003c/p\u003e\\n\u003cp\u003ePut yourself into airplane mode. Much like how your phone’s airplane mode disables all of your phone’s connectivity to the internet, do the same by cutting yourself off from distractions.\u003c/p\u003e\\n\u003cp\u003eThough it’s unlikely you’ll be able to get much done without the internet, there are tools you can use to help keep you from wandering off, while staying connected to the web.\u003c/p\u003e\\n\u003cp\u003eThese are the Chrome extensions you can use:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"https://chrome.google.com/webstore/detail/stayfocusd/laankejkbhbdhmipfmgcngdelahlfoji?hl=en\\\"\u003eStayFocused\u003c/a\u003e: block out the sites that steal your time, so you can work on what matters\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"https://chrome.google.com/webstore/detail/rescuetime-for-chrome-chr/bdakmnplckeopfghnlpocafcepegjeap\\\"\u003eRescueTime\u003c/a\u003e: track all your time on the web to later review where you waste the most time\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"https://chrome.google.com/webstore/detail/pomodoro-timer-for-google/fgaaffhjdmhlhdmmigjpjepflplblgam?hl=en\\\"\u003ePomodoro Timer\u003c/a\u003e: the Pomodoro Technique helps you work in small intervals of 25 minutes of getting stuff done and a short five- or 10-minute break. Simple Pomodoro is a timer that will alert you when it’s time to take a break—and when it’s time to get back to work\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch4\u003eSunday\u003c/h4\u003e\\n\u003cp\u003eIf you have time (and motivation) on Sunday, finish any other tasks. If you can’t, add them back to your next actions list or simply schedule them for next weekend.\u003c/p\u003e\\n\u003ch5\u003eSchedule content for the week\u003c/h5\u003e\\n\u003cp\u003eSpend some time automating whatever you can for the following week. For example, every Sunday evening, you can use a social media scheduling tool to schedule all posts until the following Sunday. Use this time to plan out blog content, or schedule emails to be sent to your email list this week.\u003c/p\u003e\\n\u003ch5\u003ePlan your week ahead\u003c/h5\u003e\\n\u003cp\u003eUse a scheduling tool to plan the week ahead. This way, you know exactly what you should (and need to) be working on when you get home from work. Don’t waste time deciding what to do or trying to figure out what to do next. Just come home and take action.\u003c/p\u003e\\n\u003ch5\u003eSet goals\u003c/h5\u003e\\n\u003cp\u003eWrite down and track weekly goals for yourself and your business to help you stay on task. Some example goals you can set are:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eLaunch my new ecommerce website by Saturday\u003c/li\u003e\\n\u003cli\u003eGo to the gym at least three times this week\u003c/li\u003e\\n\u003cli\u003eGet 10 sales to my store by Saturday\u003c/li\u003e\\n\u003cli\u003eDouble my store’s weekly traffic, from 100 to 200 visitors\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eWriting your goals down helps keep you accountable and brings you clarity. How do you really know what you want to accomplish in life and in your business if you’re not tracking it?\u003c/p\u003e\\n\u003ch3 id=\\\"15\\\"\u003ePrime yourself for the week ahead\u003c/h3\u003e\\n\u003cp\u003eStop dreading Mondays and set the tone for an amazing week. Look forward to getting up early, tackling your morning routine, and getting home after your 9-to-5 to work on your \u003ca href=\\\"/blog/113274373-7-ways-to-start-a-business-without-quitting-your-day-job\\\"\u003eside business\u003c/a\u003e. Make your Sunday nights amazing.\u003c/p\u003e\\n\u003cp\u003eWatch a few motivational videos on YouTube or an \u003ca href=\\\"/blog/6553665-12-must-watch-ted-talks-for-entrepreneurs\\\"\u003einspiring TED Talk\u003c/a\u003e, read a \u003ca href=\\\"/success-stories\\\"\u003eShopify success story\u003c/a\u003e, or learn something new before going to bed. You don’t have to over-stimulate yourself, just put yourself in the right mindset.\u003c/p\u003e\\n\u003ch2\u003eWhat’s your next profitable business idea going to be?\u003c/h2\u003e\\n\u003cp\u003eNow it’s just a matter of repeating this process and becoming really good at adapting it. You won’t be perfect and won’t always have the most productive weekends.\u003c/p\u003e\\n\u003cp\u003eHowever, making an effort to work at it every weekend and putting in that work, even when it’s only for a few hours, can make all the difference. All of those efforts begin to add up over time and, before you know it, you can have a full-time ecommerce empire on your hands.\u003c/p\u003e\\n\u003cp\u003eWhat do you think? How will you, as a sidepreneur, manage to build your ecommerce empire on the side while working a 9-to-5? How will you make this upcoming weekend much more productive? \u003c/p\u003e\\n\u003cdiv class=\\\"clear\\\"\u003e\u003cbr\u003e\u003c/div\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\" style=\\\"text-align: left;\\\"\u003e\\n\u003cdiv\u003e\\n\u003ch2 id=\\\"22\\\"\u003ePart-time business ideas FAQ\u003c/h2\u003e\\n\u003cdiv\u003e\\n\u003ch3\u003eWhich businesses are best for part time?\u003c/h3\u003e\\n\u003cdiv\u003e\\n\u003cdiv\u003e\\n\u003cul\u003e\\n\u003cli\u003eDropshipping\u003c/li\u003e\\n\u003cli\u003ePrint on demand\u003c/li\u003e\\n\u003cli\u003eSelling crafts\u003c/li\u003e\\n\u003cli\u003eSelling new or refurbished furniture\u003c/li\u003e\\n\u003cli\u003eFreelancing\u003c/li\u003e\\n\u003cli\u003eStarting a pet business\u003c/li\u003e\\n\u003cli\u003eBecoming a livestreamer\u003c/li\u003e\\n\u003cli\u003eAffiliate marketing\u003c/li\u003e\\n\u003cli\u003ePersonal training or fitness coaching\u003c/li\u003e\\n\u003cli\u003eTutoring\u003c/li\u003e\\n\u003cli\u003eVirtual assistant (VA)\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv\u003e\\n\u003ch3\u003eHow do I start a part-time business?\u003c/h3\u003e\\n\u003cdiv\u003e\\n\u003cdiv\u003e\\n\u003cul\u003e\\n\u003cli\u003eChoose a business idea.\u003c/li\u003e\\n\u003cli\u003eMake weekdays support your weekend.\u003c/li\u003e\\n\u003cli\u003ePlan your weekend with business tasks.\u003c/li\u003e\\n\u003cli\u003ePrime yourself for the week ahead.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv\u003e\\n\u003ch3\u003eWhat is the easiest and cheapest business to start?\u003c/h3\u003e\\n\u003cdiv\u003e\\n\u003cdiv\u003eThe easiest and most affordable businesses to start involve no inventory or steep fees. You can start businesses like a dropshipping store, running a freelance business, or becoming an affiliate marketer with low costs.\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"excerpt\",\"Discover 11 part-time business ideas that allow entrepreneurs like you to start a business this weekend, with little to no inventory.\",\"excerptHtml\",\"\u003cp\u003e\u003cimg alt=\\\"Becoming a Sidepreneur: 9 Part-Time Business Ideas to Start In Your Spare Time\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/image5_659d5f32-1eb0-4db6-bb32-df5e45368fff.jpg?v=1629301172\\\"\u003e\u003c/p\u003e\\n\u003cp\u003eDiscover 11 part-time business ideas that allow entrepreneurs like you to start a business this weekend, with little to no inventory.\\n\u003c/p\u003e\",{\"_1704\":1729,\"_335\":-5,\"_1182\":1725},\"SEO\",\"authorV2\",{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},\"ArticleAuthor\",\"Michael Keenan\",\"avatarUrl\",\"https://www.gravatar.com/avatar/d41d8cd98f00b204e9800998ecf8427e?s=200\u0026d=404\",\"isDisabledAuthor\",\"metafields\",[-5,-5,-5,1739,1745,-5,1748],{\"_1704\":1740,\"_1741\":1742,\"_1743\":1744},\"Metafield\",\"value\",\"{\\\"en-ca\\\":\\\"https://www.shopify.com/ca/blog/part-time-business-ideas\\\",\\\"en-gb\\\":\\\"https://www.shopify.com/uk/blog/part-time-business-ideas\\\",\\\"en-au\\\":\\\"https://www.shopify.com/au/blog/part-time-business-ideas\\\",\\\"en-id\\\":\\\"https://www.shopify.com/id/blog/part-time-business-ideas\\\",\\\"en-nz\\\":\\\"https://www.shopify.com/nz/blog/part-time-business-ideas\\\",\\\"en-za\\\":\\\"https://www.shopify.com/za/blog/part-time-business-ideas\\\",\\\"en-ng\\\":\\\"https://www.shopify.com/ng/blog/part-time-business-ideas\\\",\\\"en-ph\\\":\\\"https://www.shopify.com/ph/blog/part-time-business-ideas\\\",\\\"en-sg\\\":\\\"https://www.shopify.com/sg/blog/part-time-business-ideas\\\",\\\"en-hk\\\":\\\"https://www.shopify.com/hk/blog/part-time-business-ideas\\\",\\\"en-ie\\\":\\\"https://www.shopify.com/ie/blog/part-time-business-ideas\\\",\\\"en-my\\\":\\\"https://www.shopify.com/my/blog/part-time-business-ideas\\\",\\\"zh-cn\\\":\\\"https://www.shopify.com/zh/blog/part-time-business-ideas\\\"}\",\"key\",\"hreflang_json\",{\"_1704\":1740,\"_1741\":1746,\"_1743\":1747},\"[{\\\"title\\\":\\\"10 Small Business Trends To Watch (New Research)\\\",\\\"url\\\":\\\"blog/small-business-trends\\\"},{\\\"title\\\":\\\"How To Make Money on Twitch: The Ultimate Guide\\\",\\\"url\\\":\\\"blog/how-to-make-money-on-twitch\\\"},{\\\"title\\\":\\\"25 Side Hustle Ideas To Make Extra Money in 2024\\\",\\\"url\\\":\\\"blog/side-hustle\\\"},{\\\"title\\\":\\\"How To Come Up With a Business Idea: 8+ Ideation Boosters\\\",\\\"url\\\":\\\"blog/how-to-come-up-with-a-business-idea\\\"},{\\\"title\\\":\\\"How To Make Money on YouTube in 2024: 7 Simple Strategies\\\",\\\"url\\\":\\\"blog/198134793-how-to-make-money-on-youtube\\\"},{\\\"title\\\":\\\"How To Sell Art Online: The Complete Guide (2024)\\\",\\\"url\\\":\\\"blog/211990409-how-to-sell-art-online\\\"},{\\\"title\\\":\\\"How To Make and Sell Merch Your Fans Will Love (2024)\\\",\\\"url\\\":\\\"blog/make-sell-merch\\\"},{\\\"title\\\":\\\"How To Start a Pet-Sitting Business in 6 Simple Steps\\\",\\\"url\\\":\\\"blog/how-to-start-a-pet-sitting-business\\\"}]\",\"interlinkings_json\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},\"[{\\\"title\\\":\\\"How To Make Money on Instagram in 2025 (9 Actionable Ideas)\\\",\\\"tags\\\":[\\\"Social Media Optimization\\\"],\\\"handle\\\":\\\"make-money-on-instagram\\\",\\\"imageUrl\\\":\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/how-to-make-money-on-instagram.png?format=webp\u0026v=1693586866\u0026\\\",\\\"imageAltText\\\":\\\"Graphic of a mobile phone with heart shapes bubbles floating around it\\\",\\\"modifiedAt\\\":\\\"2023-11-08\\\"},{\\\"title\\\":\\\"How To Start an Ecommerce Business: Guide for 2025\\\",\\\"tags\\\":[\\\"Starting Up\\\"],\\\"handle\\\":\\\"ecommerce-business-blueprint\\\",\\\"imageUrl\\\":\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/Header_43a6fbaa-305a-4bda-8ef7-5e7f4e1278da.png?format=webp\u0026v=1694450194\\\",\\\"imageAltText\\\":\\\"3D models of a shopping cart and a smartphone on a turquoise background.\\\",\\\"modifiedAt\\\":\\\"2023-09-01\\\"},{\\\"title\\\":\\\"What Is Dropshipping and How Does It Work? (2025)\\\",\\\"tags\\\":[\\\"Guides\\\"],\\\"handle\\\":\\\"what-is-dropshipping\\\",\\\"imageUrl\\\":\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/shopify_dropshipping_chapter_1.jpg?v=1590420594\\\",\\\"imageAltText\\\":\\\"\\\",\\\"modifiedAt\\\":\\\"2023-12-05\\\"},{\\\"title\\\":\\\"What Is Print on Demand \u0026 How To Start a Business (2025)\\\",\\\"tags\\\":[\\\"Find an Idea\\\"],\\\"handle\\\":\\\"print-on-demand\\\",\\\"imageUrl\\\":\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/what-is-print-on-demand.jpg?v=1598910000\\\",\\\"imageAltText\\\":\\\"An introduction to print on demand and how to get started.\\\",\\\"modifiedAt\\\":\\\"2023-11-09\\\"},{\\\"title\\\":\\\"How To Create a Website in 9 Steps (2025)\\\",\\\"tags\\\":[\\\"Sell Online\\\"],\\\"handle\\\":\\\"build-a-website\\\",\\\"imageUrl\\\":\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/1-build-a-website.jpg?v=1615422396\\\",\\\"imageAltText\\\":\\\"Placeholder\\\",\\\"modifiedAt\\\":\\\"2023-09-20\\\"},{\\\"title\\\":\\\"How To Start an Online Store in 2025 (Step-by-Step Guide)\\\",\\\"tags\\\":[\\\"Starting Up\\\"],\\\"handle\\\":\\\"start-online-store\\\",\\\"imageUrl\\\":\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/store-setup-guide-hero-min.png?v=1593698881\\\",\\\"imageAltText\\\":\\\"illustration of a chef cooking up a shopify store: how to start an online store\\\",\\\"modifiedAt\\\":\\\"2023-11-23\\\"},{\\\"title\\\":\\\"How To Make and Sell Merch Your Fans Will Love (2025)\\\",\\\"tags\\\":[\\\"Find an Idea\\\"],\\\"handle\\\":\\\"make-sell-merch\\\",\\\"imageUrl\\\":\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/make-sell-merch_dd3029b8-46e0-4593-abc4-ea17f12c0c2e.jpg?v=1664569520\\\",\\\"imageAltText\\\":\\\"sweatshirt and socks from MrBeast merch line\\\",\\\"modifiedAt\\\":\\\"2023-12-02\\\"},{\\\"title\\\":\\\"10 Best Ecommerce Website Builders for Your Online Store (2025)\\\",\\\"tags\\\":[\\\"Sell Online\\\"],\\\"handle\\\":\\\"best-ecommerce-website-builder\\\",\\\"imageUrl\\\":\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/best-ecommerce-website-builder.jpg?v=1615833626\\\",\\\"imageAltText\\\":\\\"Illustration of a basket made out of bricks and mortar, showcasing how an ecommerce website builder can help you construct an online store\\\",\\\"modifiedAt\\\":\\\"2023-11-06\\\"}]\",\"popular_blog_post_json\",\"imageUrl\",\"imageAltText\",\"imageClass\",\"createdAt\",\"createdAtRaw\",\"modifiedAt\",\"23 Jan 2025\",\"modifiedAtRaw\",{\"_1704\":1705,\"_161\":1760,\"_1456\":1761,\"_335\":1762,\"_1709\":1763,\"_1711\":1764,\"_1721\":1769,\"_126\":1771,\"_1724\":1772,\"_1726\":1773,\"_1544\":1774,\"_1730\":1775,\"_1737\":1776,\"_1751\":1765,\"_1752\":1766,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":1780,\"_1758\":1763},\"gid://shopify/Article/559558656034\",\"youtube-shorts-monetization\",\"YouTube Shorts Monetization: How Much You Can Make (2025)\",\"2025-01-16T15:30:00Z\",{\"_1704\":1713,\"_379\":1765,\"_1715\":1766,\"_1717\":1767,\"_1719\":1768},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/youtube_20shorts_20monetization_da226bc3-188e-49e4-babd-de50644005cf.png?v=1729525608\",\"repeating red YouTube play icons: youtube shorts monetization\",1848,782,[1770],\"Social Media Optimization\",\"\u003cp\u003eVertical short-form videos are immensely popular. You might think TikTok is responsible, but YouTube and Instagram both have successful short-form video programs as well.\u003c/p\u003e\\n\u003cp\u003eAccording to \u003ca href=\\\"https://blog.hubspot.com/marketing/video-marketing-report\\\"\u003eHubspot’s 2024 Video Marketing Report\u003c/a\u003e, short-form video content has a higher ROI and receives more engagement than any other type of video. This makes the form important—and lucrative—for brands and content creators alike. \u003c/p\u003e\\n\u003cp\u003eHere’s how YouTube rewards Shorts creators, plus five ways to \u003ca href=\\\"/blog/198134793-how-to-make-money-on-youtube\\\"\u003emonetize\u003c/a\u003e YouTube Shorts. \u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eTable of contents\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003eCan you monetize Shorts on YouTube?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003eHow does YouTube Shorts monetization work?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003eYouTube Shorts monetization eligibility requirements\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#4\\\"\u003eHow to start monetizing YouTube Shorts\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#5\\\"\u003eAverage earnings from YouTube Shorts\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#6\\\"\u003eOther ways to make money with YouTube shorts\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#7\\\"\u003eYouTube Shorts monetization FAQ\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"1\\\"\u003eCan you monetize Shorts on YouTube?\u003c/h2\u003e\\n\u003cp\u003eYes, creators can monetize YouTube Shorts. At first, Shorts were not included in the YouTube Partner Program (YPP), but now all video content can be monetized.\u003c/p\u003e\\n\u003ciframe title=\\\"YouTube video player\\\" src=\\\"https://www.youtube.com/embed/BradoDnXxQA?si=2pj1P-zz8zKSTIjP\\\" height=\\\"315\\\" width=\\\"560\\\" allowfullscreen=\\\"\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" frameborder=\\\"0\\\"\u003e\u003c/iframe\u003e\\n\u003ch2 id=\\\"2\\\"\u003eHow does YouTube Shorts monetization work?\u003c/h2\u003e\\n\u003col\u003e\\n\u003cli\u003eAd sales\u003c/li\u003e\\n\u003cli\u003eRevenue pooling\u003c/li\u003e\\n\u003cli\u003eInitial fund allocation\u003c/li\u003e\\n\u003cli\u003eMusic fund allocation\u003c/li\u003e\\n\u003cli\u003eCreator fund allocation\u003c/li\u003e\\n\u003cli\u003eFund payment\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cp\u003eYouTube rewards Shorts creators with a revenue-sharing system generated from the Shorts ads they display between videos on the feed. \u003c/p\u003e\\n\u003cp\u003eThe platform pools all Shorts ad revenue, then allocates a percentage to music partners and a percentage to YouTube Shorts creators. Creators are paid based on their individual videos’ performance.\u003c/p\u003e\\n\u003cfigure\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/youtube-model_639a03a4-bc91-44d8-9098-608b1846c81a.png?v=1737063161\\\" alt=\\\"Graph of how shorts ads revenue sharing works\\\" style=\\\"float: none;\\\"\u003e\\n\u003cfigcaption\u003e\u003ca href=\\\"https://support.google.com/youtube/answer/12504220?hl=en\\\"\u003e\u003cem\u003eYouTube Help\u003c/em\u003e\u003c/a\u003e\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003eHere’s a more detailed breakdown of the revenue sharing process:\u003c/p\u003e\\n\u003ch3\u003e1. Ad sales\u003c/h3\u003e\\n\u003cp\u003eYouTube sells ad space to companies and displays ads between videos on the Shorts feed.\u003c/p\u003e\\n\u003ch3\u003e2. Revenue pooling\u003c/h3\u003e\\n\u003cp\u003eYouTube pools all the revenue from ads showing in the Shorts feed. The pooled revenue is then distributed among creators, which is different than traditional YouTube videos. \u003c/p\u003e\\n\u003ch3\u003e3. Initial fund allocation\u003c/h3\u003e\\n\u003cp\u003eYouTube allocates a portion of Shorts revenue to its creator pool and another portion to music licensing costs. If a creator uploads a video with no music in it, all of the revenue associated with eligible video views goes into the creator pool.\u003c/p\u003e\\n\u003ch3\u003e4. Music fund allocation\u003c/h3\u003e\\n\u003cp\u003eIf a creator’s content has one music track, half of the associated YouTube shorts funds will go to music usage and the other half will go to the creator pool. If it has two tracks, two-thirds of the funds will cover music usage and the remaining third goes to the creator pool.\u003c/p\u003e\\n\u003ch3\u003e5. Creator fund allocation\u003c/h3\u003e\\n\u003cp\u003eYouTube allocates creator pool funds based on the percentage of views the creator generated from their Shorts content during a given time period. For example, if a creator earned 4% of all Shorts views, 4% of the funds in the creator pool would be attributed to them.\u003c/p\u003e\\n\u003ch3\u003e6. Fund payment\u003c/h3\u003e\\n\u003cp\u003eEach creator is paid 45% of the revenue attributed to them. YouTube retains the remaining 55% of creator pool funds.\u003c/p\u003e\\n\u003cp\u003eIt is important to know that videos that violate intellectual property guidelines, such as reposted content owned by other creators and unedited clips from TV shows or movies, aren’t eligible for monetization.\u003c/p\u003e\\n\u003cp\u003eCreators won’t earn revenue from content that violates YouTube’s \u003ca href=\\\"https://support.google.com/youtube/answer/6162278?sjid=18213879809114385935-NA\\\"\u003eadvertiser-friendly content guidelines,\u003c/a\u003e such as content that uses inappropriate language or is derogatory, incendiary, or demeaning.\u003c/p\u003e\\n\u003ch2 id=\\\"3\\\"\u003eYouTube Shorts monetization eligibility requirements\u003c/h2\u003e\\n\u003cp\u003eTo monetize YouTube shorts, creators need to be enrolled in the YouTube Partner Program. \u003c/p\u003e\\n\u003cp\u003eThere are two levels of monetization in the YouTube Partner Program, each with different thresholds and revenue opportunities.\u003c/p\u003e\\n\u003ch3\u003eFan funding access\u003c/h3\u003e\\n\u003cp\u003eThis access allows creators to sell products on YouTube. It also unlocks fan funding features like paid channel memberships, Super Chat, Super Stickers, and Super Thanks. To apply to the program you must have one of the following:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e500 subscribers, plus three public posts in the past 90 days, and three million valid public Shorts views in the past 90 days.\u003c/li\u003e\\n\u003cli\u003e500 subscribers and three public posts in the past 90 days, plus 3,000 valid public watch hours on long-form videos in the past 12 months. This doesn’t count hours from Shorts, livestreams, ad campaigns, private videos, unlisted videos, or deleted videos. \u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003eAd revenue and fan funding access\u003c/h3\u003e\\n\u003cp\u003eIn addition to fan funding, creators also earn ad revenue (including YouTube Shorts monetization) and revenue from YouTube Premium subscribers. To apply to the program you must have one of the following:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e1,000 subscribers, plus 10 million public Shorts views in the past 90 days.\u003c/li\u003e\\n\u003cli\u003e1,000 subscribers and 4,000 public watch hours on long videos in the last 365 days\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cfigure\u003e\u003cimg style=\\\"float: none;\\\" alt=\\\"YouTube partner program eligibility infographic\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/7eFdUWJy7tZurjsjQYomsfs22NX9lCZL9mQc.png?v=1737064666\\\" class=\\\"block block--bordered\\\"\u003e\\n\u003cfigcaption\u003e\u003ca href=\\\"https://support.google.com/youtube/answer/72851?hl=en\u0026amp;sjid=1657121362376285313-NC\\\"\u003e\u003cem\u003eYouTube Help\u003c/em\u003e\u003c/a\u003e\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003eOnce you meet either of these thresholds, you can apply to YouTube’s Partner Program. YouTube will review your channel and determine your eligibility, a process that usually takes about a month. \u003c/p\u003e\\n\u003cp\u003eAdditional eligibility requirements for the program include:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eThe channel must follow all \u003ca href=\\\"https://support.google.com/youtube/answer/1311392\\\"\u003eYouTube channel monetization policies\u003c/a\u003e.\u003c/li\u003e\\n\u003cli\u003eThe creator must live in a \u003ca href=\\\"https://support.google.com/youtube/answer/7101720\\\"\u003ecountry\u003c/a\u003e where the program is available.\u003c/li\u003e\\n\u003cli\u003eThe creator can’t have any active community guidelines strikes against their channel.\u003c/li\u003e\\n\u003cli\u003eThe channel must have two-step verification turned on and advanced features enabled.\u003c/li\u003e\\n\u003cli\u003eThe creator must have or obtain an \u003ca href=\\\"/blog/what-is-google-adsense\\\"\u003eAdSense\u003c/a\u003e account.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ciframe width=\\\"560\\\" height=\\\"315\\\" src=\\\"https://www.youtube.com/embed/qjGZ6wZLuWQ?si=_q09YsV82YyUvxEp\\\" title=\\\"YouTube video player\\\" frameborder=\\\"0\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" allowfullscreen=\\\"\\\"\u003e\u003c/iframe\u003e\\n\u003ch2 id=\\\"4\\\"\u003eHow to start monetizing YouTube Shorts\u003c/h2\u003e\\n\u003cp\u003eOnce you’ve been accepted into the YouTube Partner Program, you’ll need to accept the Shorts Monetization Module to start earning funds. Here’s how to turn it on:\u003c/p\u003e\\n\u003col\u003e\\n\u003cli\u003eSign in to YouTube Studio.\u003c/li\u003e\\n\u003cli\u003eSelect Earn from the left menu.\u003c/li\u003e\\n\u003cli\u003eAccept the Shorts Monetization Module.\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cp\u003eIf you haven’t already accepted the Base Terms module, accept that as well.\u003c/p\u003e\\n\u003ch2 id=\\\"5\\\"\u003eAverage earnings from YouTube Shorts\u003c/h2\u003e\\n\u003cp\u003eYouTube launched its Shorts ad revenue sharing model in February 2023 in an effort to simplify the music licensing process and allow creators to earn more money on the platform. \u003c/p\u003e\\n\u003cp\u003eVarious reports claim that YouTube Shorts have much lower revenue per mille (RPM), or revenue per 1,000 views, compared to long videos. On average, creators are earning anywhere between 1¢ and 6¢ RPM. By contrast, YouTube creators who make long-form videos typically make anywhere between $1 to $30 RPM.\u003c/p\u003e\\n\u003cp\u003eHere’s an example of how YouTube Shorts monetization might work for a brand or creator: \u003c/p\u003e\\n\u003col\u003e\\n\u003cli\u003eYou upload a Shorts video in the United States and that Short receives a million views in a month.\u003c/li\u003e\\n\u003cli\u003eThere are 400 million total Shorts views on videos uploaded by monetizing creators in the United States that month, and YouTube earns $200,000 from ads appearing in the Shorts feed.\u003c/li\u003e\\n\u003cli\u003eOf the monetized Shorts viewed, 30% use no music, 30% use one music track, and 40% use two music tracks.\u003c/li\u003e\\n\u003cli\u003eYouTube allocates money to the creator fund based on views per Short. In this example, views are evenly distributed across all Shorts. YouTube would allocate:\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cul\u003e\\n\u003cul\u003e\\n\u003cli\u003e100% of revenue earned by videos with no music to the creator fund\u003c/li\u003e\\n\u003cli\u003e50% of the revenue earned by videos using one track to the creator fund\u003c/li\u003e\\n\u003cli\u003e33% of the revenue earned by videos using two tracks to the creator fund\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eIn this case, YouTube allocates $116,400 to the creator pool and the remainder to the music licensing fund.\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eYour million views make up 0.25% of the total monetized YouTube Shorts views that month, so your share of the creator fund is \u003cem\u003e$116,400 x 0.0025 = $291.\u003c/em\u003e\\n\u003c/li\u003e\\n\u003cli\u003eYouTube will pay you 45% of your revenue share of the creator pool, or $130.95.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003col start=\\\"6\\\"\u003e\u003c/ol\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/6763696-youtube-analytics-10-ways-to-track-video-performance\\\"\u003eYouTube creators\u003c/a\u003e evaluate revenue using RPM. In this case, your RPM would be 13¢, or \u003cem\u003e$131.85 / 1,000\u003c/em\u003e. \u003c/p\u003e\\n\u003ch2 id=\\\"6\\\"\u003eOther ways to make money with YouTube shorts\u003c/h2\u003e\\n\u003cul\u003e\\n\u003cli\u003eSell subscription memberships\u003c/li\u003e\\n\u003cli\u003eMonetize livestreams\u003c/li\u003e\\n\u003cli\u003eSell merchandise and products\u003c/li\u003e\\n\u003cli\u003eJoin an affiliate program\u003c/li\u003e\\n\u003cli\u003eSecure paid brand partnerships\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eAlthough participating in the YouTube Partner Program is the only way to earn ad revenue from Shorts, it isn’t the only way to earn money as a Shorts creator. Here’s a list of ideas to earn money.\u003c/p\u003e\\n\u003ch3\u003eSell subscription memberships\u003c/h3\u003e\\n\u003cp\u003eTurning on YouTube’s channel memberships allows you to charge monthly payments in exchange for perks like exclusive content, live chats, badges, and emojis. To turn on channel memberships, sign in to YouTube Studio, click Earn, and visit the Memberships tab. \u003c/p\u003e\\n\u003ch3\u003eMonetize livestreams\u003c/h3\u003e\\n\u003cp\u003eYouTube allows creators to monetize livestreams using Super Chat and Super Stickers, which allow fans to pay to send highlighted messages or animated stickers in livestream chats.\u003c/p\u003e\\n\u003ch3\u003eSell merchandise and products\u003c/h3\u003e\\n\u003cp\u003eCreators and brands can make money by \u003ca href=\\\"https://www.shopify.com/blog/make-sell-merch\\\"\u003eselling merchandise\u003c/a\u003e online. You can sell branded merchandise (like apparel featuring your image, logo, or favorite catchphrase) or launch a product line associated with your specific content niche. Brands can use YouTube to create \u003ca href=\\\"/blog/product-video\\\"\u003eproduct videos\u003c/a\u003e and promote new offerings.\u003c/p\u003e\\n\u003cp\u003eCreators typically sell products through an ecommerce platform like \u003ca href=\\\"https://www.shopify.com/\\\"\u003eShopify\u003c/a\u003e and continue to create and publish engaging content on YouTube to build \u003ca href=\\\"https://www.shopify.com/blog/brand-loyalty\\\"\u003ebrand loyalty\u003c/a\u003e, attract new audiences, and promote their products.\u003c/p\u003e\\n\u003ciframe width=\\\"560\\\" height=\\\"315\\\" src=\\\"https://www.youtube.com/embed/7guWcg7zAjY?si=GbixKrI_vegSu9Ft\\\" title=\\\"YouTube video player\\\" frameborder=\\\"0\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" allowfullscreen=\\\"\\\"\u003e\u003c/iframe\u003e\\n\u003ch3\u003eJoin an affiliate program\u003c/h3\u003e\\n\u003cp\u003eAffiliate programs pay creators for revenue associated with clicks to links hosted on the creator’s YouTube channel or another platform. For example, the \u003ca href=\\\"https://help.shopify.com/en/affiliates\\\"\u003eShopify Affiliate Program\u003c/a\u003e partners with educators, influencers, and content creators who educate their audience about entrepreneurship.\u003c/p\u003e\\n\u003ch3\u003eSecure paid brand partnerships\u003c/h3\u003e\\n\u003cp\u003e\u003ca href=\\\"https://www.shopify.com/blog/brand-partnerships-for-influencers\\\"\u003eBrand partnerships\u003c/a\u003e are another method of video monetization. Instead of having YouTube sell ad space on your behalf, you interact directly with brands to negotiate sponsorship deals.\u003c/p\u003e\\n\u003cp\u003eTypically, \u003ca href=\\\"/collabs/find-brands\\\"\u003ebrands pay creators\u003c/a\u003e to record and publish product reviews, endorsements, or other types of content. If you’re interested in securing a paid partnership, you can develop a creator website, approach brands directly, or join an \u003ca href=\\\"/blog/influencer-marketing-platforms-to-find-creators\\\"\u003einfluencer platform\u003c/a\u003e to help brands find and contact you.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eGet paid by brands you love with Shopify Collabs\u003c/p\u003e\\n\u003cp\u003eShopify Collabs makes it easy to find brands that match your vibe, build affiliate relationships, get paid for what you sell, and track everything in one place.\u003c/p\u003e\\n\u003ca href=\\\"/collabs/find-brands\\\" class=\\\"marketing-button marketing-button--small\\\" target=\\\"_blank\\\"\u003eLearn about Shopify Collabs\u003c/a\u003e\\n\u003c/div\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/FAQPage\\\" itemscope=\\\"\\\"\u003e\\n\u003ch2 id=\\\"7\\\"\u003eYouTube Shorts monetization FAQ\u003c/h2\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow much money is 1,000 views on YouTube Shorts?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eThere's no set amount of money earned from 1,000 views on YouTube Shorts, because it depends on factors like location, ads, and engagement. However, creators report between 1¢ and 6¢ RPM for YouTube Shorts, on average.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow much does YouTube Shorts pay for 1 million views?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eUsing the averages above, you’d make between $10 and $60 for one million views on YouTube Shorts.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eDo you need 1,000 subscribers to monetize YouTube Shorts?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eIn order to monetize YouTube Shorts, you need at least 500 subscribers and three valid public uploads in the past 90 days, plus 3,000 valid public watch hours or three million valid public Shorts views to be eligible for the expanded \u003ca href=\\\"https://support.google.com/youtube/answer/13429240?hl=en\u0026amp;sjid=1657121362376285313-NC\\\"\u003e\u003cspan data-mce-fragment=\\\"1\\\"\u003eYouTube Partner Program\u003c/span\u003e\u003c/a\u003e. You need 1,000 subscribers and 4,000 watch hours or ten million valid public Shorts views to get the full YouTube Partner Program benefits, which includes revenue sharing from ads and YouTube Premium.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"Learn the basics of YouTube Shorts monetization and extra ways to earn money through your short-form videos.\",\"\u003cimg alt=\\\"repeating red YouTube play icons: youtube shorts monetization\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/youtube_20shorts_20monetization.png?v=1689102011\\\"\u003e\\n\u003cp\u003eLearn the basics of YouTube Shorts monetization and extra ways to earn money through your short-form videos.\u003c/p\u003e\",{\"_1704\":1729,\"_335\":1762,\"_1182\":1772},{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,1777,-5,-5,1779],{\"_1704\":1740,\"_1741\":1778,\"_1743\":1744},\"{\\\"en-ca\\\":\\\"https://www.shopify.com/ca/blog/youtube-shorts-monetization\\\",\\\"en-gb\\\":\\\"https://www.shopify.com/uk/blog/youtube-shorts-monetization\\\",\\\"en-au\\\":\\\"https://www.shopify.com/au/blog/youtube-shorts-monetization\\\",\\\"en-id\\\":\\\"https://www.shopify.com/id/blog/youtube-shorts-monetization\\\",\\\"en-nz\\\":\\\"https://www.shopify.com/nz/blog/youtube-shorts-monetization\\\",\\\"en-za\\\":\\\"https://www.shopify.com/za/blog/youtube-shorts-monetization\\\",\\\"en-ng\\\":\\\"https://www.shopify.com/ng/blog/youtube-shorts-monetization\\\",\\\"en-ph\\\":\\\"https://www.shopify.com/ph/blog/youtube-shorts-monetization\\\",\\\"en-sg\\\":\\\"https://www.shopify.com/sg/blog/youtube-shorts-monetization\\\",\\\"en-hk\\\":\\\"https://www.shopify.com/hk/blog/youtube-shorts-monetization\\\",\\\"en-ie\\\":\\\"https://www.shopify.com/ie/blog/youtube-shorts-monetization\\\",\\\"en-my\\\":\\\"https://www.shopify.com/my/blog/youtube-shorts-monetization\\\",\\\"ja\\\":\\\"https://www.shopify.com/jp/blog/youtube-short\\\"}\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},\"16 Jan 2025\",{\"_1704\":1705,\"_161\":1782,\"_1456\":1783,\"_335\":1784,\"_1709\":1785,\"_1711\":1786,\"_1721\":1789,\"_126\":1790,\"_1724\":1791,\"_1726\":1792,\"_1544\":1793,\"_1730\":1794,\"_1737\":1795,\"_1751\":1787,\"_1752\":1788,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":1799,\"_1758\":1785},\"gid://shopify/Article/556817547298\",\"llc-vs-s-corp\",\"LLC vs. S Corp: How To Choose The Right One for You\",\"2025-01-13T06:00:00Z\",{\"_1704\":1713,\"_379\":1787,\"_1715\":1788,\"_1717\":1767,\"_1719\":1768},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/llc_vs_s_corp_014b6632-fba8-4006-8f9c-5ac4c459c84f.jpg?v=1729525767\",\"a triangle balancing two balls representing the choice of an llc vs s corp\",[1502,1486],\"\u003cp\u003eThere’s one question every new entrepreneur needs to answer as they \u003ca href=\\\"/blog/how-to-start-a-business\\\"\u003estart a business\u003c/a\u003e: How will that business be structured?\u003c/p\u003e\\n\u003cp\u003eA sole\u003ca href=\\\"/ca/blog/sole-proprietor\\\"\u003e proprietorship\u003c/a\u003e is a simple and attractive \u003ca href=\\\"/blog/types-businesses\\\"\u003ebusiness structure\u003c/a\u003e for many, but if protecting your personal assets from potential business losses or lawsuits is important to you, then an LLC or an S corp is the way to go. \u003c/p\u003e\\n\u003cp\u003eAhead, learn the differences between these two entities and how to choose the best one for your business.\u003c/p\u003e\\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003eReady to start your business?\u003c/strong\u003e \u003ca href=\\\"/website/builder\\\"\u003eCreate your website\u003c/a\u003e today or \u003ca href=\\\"/blog/what-is-shopify\\\"\u003elearn more about Shopify’s tools\u003c/a\u003e for selling online and in person.\u003cem\u003e\u003c/em\u003e\u003c/em\u003e\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eTable of contents\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003eWhat is a limited liability company (LLC)?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003eWhat is an S corp?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003eKey differences between LLCs and S corps\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#4\\\"\u003eSimilarities between LLCs and S corps\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#5\\\"\u003ePros and cons of an LLC\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#6\\\"\u003ePros and cons of an S corp\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#7\\\"\u003eHow to structure LLCs and S corps\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#8\\\"\u003eState-specific considerations\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#9\\\"\u003eTransitioning from an LLC to an S corp\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#10\\\"\u003eLLC vs. S corp: Choosing the best option for you\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#11\\\"\u003eLLC vs. S corp FAQ\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"1\\\"\u003eWhat is a limited liability company (LLC)?\u003c/h2\u003e\\n\u003cp\u003eA limited liability company (\u003ca href=\\\"/blog/what-is-an-llc\\\"\u003eLLC\u003c/a\u003e) is a legal entity. When your company is an LLC, it’s a distinct business entity. It exists separately from you, so you can’t be held financially liable for debts or lawsuits against it. LLCs are state designations. The Internal Revenue Service (IRS) doesn’t have one specific tax category for LLCs, and federal law does not govern the rules for forming and managing them. \u003c/p\u003e\\n\u003cp\u003eBy default:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"/blog/single-member-llc\\\"\u003eSingle-member LLCs\u003c/a\u003e are taxed as sole proprietorships\u003c/li\u003e\\n\u003cli\u003eMulti-member LLCs are taxed as partnerships\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eBy choice:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eLLCs can elect to be taxed as a corporation (C corp or S corp) \u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eLLCs are attractive because they balance liability protection with regulatory flexibility. Imagine you are \u003ca href=\\\"/online\\\"\u003estarting an online store\u003c/a\u003e with a friend. You’re excited to \u003ca href=\\\"/blog/selling-wholesale\\\"\u003esell wholesale\u003c/a\u003e jewelry but don’t want to risk your savings or belongings if something goes wrong. \u003ca href=\\\"/blog/start-an-llc\\\"\u003eStarting an LLC\u003c/a\u003e is the easiest way to establish your business partnership without putting your personal assets on the line.\u003c/p\u003e\\n\u003ch2 id=\\\"2\\\"\u003eWhat is an S corp?\u003c/h2\u003e\\n\u003cp\u003eS corporation, or S corp, is short for “subchapter S corporation.” It’s a federal tax designation that permits eligible LLCs and certain corporations to pass income and losses through to shareholders. Establishing and maintaining an S corp is complicated and should be approached with help from a qualified tax adviser.\u003c/p\u003e\\n\u003cp\u003eS corporation shareholders can pay themselves a reasonable market salary and take additional profits as dividends. They do not pay employment taxes on dividends. \u003c/p\u003e\\n\u003cp\u003eS corporation designation is ideal to minimize self-employment taxes while maintaining legal protections. For example, say you’re running a consulting firm that makes $150,000 annually. As an S corp, you could take a salary of $80,000 (subject to employment taxes) and the remaining $70,000 as dividends, which are not subject to the same taxes.\u003c/p\u003e\\n\u003ch2 id=\\\"3\\\"\u003eKey differences between LLCs and S corps\u003c/h2\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/limited-liability-company-definition\\\"\u003eLimited liability companies \u003c/a\u003eand S corporations differ in formation, administration, and taxation processes. \u003c/p\u003e\\n\u003cstyle type=\\\"text/css\\\"\u003e\u003c!--\\n.tg {border-collapse:collapse;border-spacing:0;}\\n.tg td{border-color:black;border-style:solid;border-width:1px;\\n overflow:hidden;padding:9px 15px;word-break:normal;}\\n.tg th{border-color:black;border-style:solid;border-width:1px;\\n font-weight:normal;overflow:hidden;padding:9px 15px;word-break:normal;}\\n.tg .tg-j53b{border-color:#000000;color:#15C;text-align:center;text-decoration:underline;vertical-align:top}\\n.tg .tg-wp8o{border-color:#000000;text-align:center;vertical-align:top}\\n.tg .tg-wkkj{background-color:#efefef;border-color:#000000;font-weight:bold;text-align:left;vertical-align:top}\\n--\u003e\u003c/style\u003e\\n\u003c!--At a glance table--\u003e\\n\u003cdiv style=\\\"overflow-x: auto;\\\"\u003e\\n\u003ctable class=\\\"tg\\\"\u003e\\n\u003cthead\u003e\\n\u003ctr\u003e\\n\u003cth class=\\\"tg-wkkj\\\"\u003e\u003c/th\u003e\\n\u003cth class=\\\"tg-wkkj\\\"\u003eLLC\u003c/th\u003e\\n\u003cth class=\\\"tg-wkkj\\\"\u003eS Corp\u003c/th\u003e\\n\u003c/tr\u003e\\n\u003c/thead\u003e\\n\u003ctbody\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wkkj\\\"\u003eFormation\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eFiles articles of organization and operating agreement.\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eFiles articles of incorporation and creates corporate bylaws. Must file with the IRS and register for a local/state license.\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wkkj\\\"\u003ePayroll\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eNo salary required.\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eMust pay W2 salary to working owners.\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wkkj\\\"\u003eTaxation\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eYou choose tax status.\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eSalary taxed; distributions subject to lower taxes.\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wkkj\\\"\u003eManagement\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eNo member limit; flexible ownership.\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e100 shareholder limit; board required.\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wkkj\\\"\u003eOperations\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eSimple setup, minimal paperwork.\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eComplex, requires annual meetings.\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003c/tbody\u003e\\n\u003c/table\u003e\\n\u003c/div\u003e\\n\u003c!--End of table--\u003e\\n\u003ch3\u003eFormation\u003c/h3\u003e\\n\u003ch4\u003eLLC\u003c/h4\u003e\\n\u003cp\u003eThe LLC formation processinvolves the following steps:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eFile articles of organization with your state.\u003c/li\u003e\\n\u003cli\u003eCreate an operating agreement that outlines the ownership structure of the LLC.\u003c/li\u003e\\n\u003cli\u003eChoose a registered agent who is responsible for receiving communications.\u003c/li\u003e\\n\u003cli\u003eRegister for a state and/or local \u003ca href=\\\"/blog/business-license\\\"\u003ebusiness license\u003c/a\u003e.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eThe final step for creating an LLC is to choose the company’s tax status when you apply for an employer identification number (EIN) with the IRS.\u003c/p\u003e\\n\u003ch4\u003eS corp\u003c/h4\u003e\\n\u003cp\u003eTo qualify \u003ca href=\\\"/blog/start-s-corp\\\"\u003eto start an S corp\u003c/a\u003e, you must file Form 2553, Election by a Small Business Corporation\u003cem\u003e, \u003c/em\u003ewith the IRS and meet strict and specific \u003ca href=\\\"/blog/s-corp-requirements\\\"\u003erequirements\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eTo maintain S corp status, your company must hold regular meetings with directors and shareholders and record meeting minutes per company bylaws. Depending on your state of incorporation, you may also need to pay an annual filing. Check your state’s business site to learn if that’s the case.\u003c/p\u003e\\n\u003ch3\u003ePayroll\u003c/h3\u003e\\n\u003ch4\u003eLLC\u003c/h4\u003e\\n\u003cp\u003eLLC owners are not required to receive a salary; instead, they can take all business income as pass-through income.\u003c/p\u003e\\n\u003ch4\u003eS corp \u003c/h4\u003e\\n\u003cp\u003eOwners of S corps who actively work for the company must be compensated via payroll and with a reasonable salary. Beyond salary, they can take company profits as distributions.\u003c/p\u003e\\n\u003ch3\u003eTaxation\u003c/h3\u003e\\n\u003ch4\u003eLLC\u003c/h4\u003e\\n\u003cp\u003eAn LLC with no special tax election is taxed as a sole proprietorship or a partnership, depending on the number of owners. \u003c/p\u003e\\n\u003cp\u003eEither way, the business’s profits are passed through to its owner(s). Instead of corporate tax, the owner pays income and self-employment tax, which covers their Social Security and Medicare contributions. The \u003ca href=\\\"https://www.irs.gov/businesses/small-businesses-self-employed/self-employment-tax-social-security-and-medicare-taxes\\\" target=\\\"”_blank”\\\"\u003eself-employment tax rate\u003c/a\u003e is 15.3%.\u003c/p\u003e\\n\u003ch4\u003eS corp\u003c/h4\u003e\\n\u003cp\u003eChoosing to be taxed as an S corp can reduce your self-employment taxes. \u003c/p\u003e\\n\u003cp\u003eWhile your owner’s salary is subject to self-employment \u003cem\u003eand \u003c/em\u003epayroll taxes, you can take additional company profits as distributions, which are taxed as ordinary income and don’t incur self-employment tax. \u003c/p\u003e\\n\u003cp\u003e📚Learn: \u003ca href=\\\"/blog/how-to-file-business-taxes-for-llc\\\"\u003eHow To File Business Taxes for LLC: What To Know\u003c/a\u003e\u003c/p\u003e\\n\u003ch3\u003eManagement structure\u003c/h3\u003e\\n\u003ch4\u003eLLC\u003c/h4\u003e\\n\u003cp\u003eThere’s no limit on the number of members or owners in an LLC.\u003c/p\u003e\\n\u003cp\u003eLLCs can be member-managed or manager-managed, meaning owners can control them directly or appoint professional managers. Either way, LLC proprietors keep their ownership rights. \u003c/p\u003e\\n\u003ch4\u003eS corp \u003c/h4\u003e\\n\u003cp\u003eAn S corp can have up to 100 members, something to keep in mind if you intend to scale the business or need outside investment. All S corp owners must share the same type of stock; you can’t split shares between common and preferred. \u003c/p\u003e\\n\u003cp\u003eFinally, an S corp must have a board of directors and officers. Solopreneurs can fill the roles themselves, but the process becomes more complicated when an S corp has multiple owners.\u003c/p\u003e\\n\u003ch3\u003eOperations\u003c/h3\u003e\\n\u003ch4\u003eLLC\u003c/h4\u003e\\n\u003cp\u003eLLCs are straightforward to establish, requiring only articles of organization and an operating agreement that complies with state law. \u003c/p\u003e\\n\u003cp\u003eMembers can customize voting rights and operational procedures through the operating agreement, fine-tuning day-to-day decisions and giving certain members greater control over specific business matters, if desired.\u003c/p\u003e\\n\u003ch4\u003eS corp \u003c/h4\u003e\\n\u003cp\u003eS corps must strictly adhere to corporate formalities regardless of size. Even if you’re the only owner, you must wear different “hats” (shareholder, director, officer) and formally document all decisions.\u003c/p\u003e\\n\u003cp\u003eAn S corp:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eMust hold formal meetings with recorded minutes\u003c/li\u003e\\n\u003cli\u003eMust maintain corporate formalities like bylaws\u003c/li\u003e\\n\u003cli\u003eMust follow the formal chain of command for decisions\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e💡\u003cstrong\u003eTip: \u003c/strong\u003eConsider working with a qualified tax adviser who can explain state and federal recordkeeping requirements and ensure you follow proper procedures.\u003c/p\u003e\\n\u003ciframe width=\\\"560\\\" height=\\\"315\\\" src=\\\"https://www.youtube.com/embed/ferhOYx1NMo?si=wugE2rBK9wMjp_6P\\\" title=\\\"YouTube video player\\\" frameborder=\\\"0\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" referrerpolicy=\\\"strict-origin-when-cross-origin\\\" allowfullscreen=\\\"\\\"\u003e\u003c/iframe\u003e\\n\u003ch2 id=\\\"4\\\"\u003eSimilarities between LLCs and S corps\u003c/h2\u003e\\n\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/laptop_45374a53-3bfe-49ea-868c-f957e2363be6.jpg?v=1736846305\\\" alt=\\\"A look over the shoulder of a business owner working on a laptop.\\\" style=\\\"float: none;\\\"\u003e\\n\u003cp\u003eLLCs and corporations also have their similarities: \u003c/p\u003e\\n\u003ch3\u003eLiability protection\u003c/h3\u003e\\n\u003cp\u003eBoth entities protect their owners’ personal assets from debts and legal liabilities. \u003c/p\u003e\\n\u003ch3\u003ePass-through taxation\u003c/h3\u003e\\n\u003cp\u003eBoth types of businesses get pass-through taxation by default.\u003c/p\u003e\\n\u003ch3\u003eFormation and maintenance requirements\u003c/h3\u003e\\n\u003cp\u003eBoth S corps and LLCs must file articles with the state, pay filing fees, and comply with state-specific requirements. \u003c/p\u003e\\n\u003ch3\u003eEasy ownership transfer\u003c/h3\u003e\\n\u003cp\u003eS corps and LLCs can both transfer ownership, but the processes vary. S corps are restricted on the number and types of shareholders, while LLC owners must get approval from other members per their operating agreement. \u003c/p\u003e\\n\u003ch3\u003eLife of the business entity\u003c/h3\u003e\\n\u003cp\u003eBoth structures allow for perpetual existence, which means the entities live on regardless of whether you quit, retire, or pass away. \u003c/p\u003e\\n\u003ch2 id=\\\"5\\\"\u003ePros and cons of an LLC\u003c/h2\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/llc-advantages\\\"\u003e\u003cstrong\u003eBenefits of an LLC\u003c/strong\u003e\u003c/a\u003e\u003cstrong\u003e:\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eOwners are not personally liable for the company’s debts. Their assets, such as houses or cars, are protected.\u003c/li\u003e\\n\u003cli\u003eOwners can be taxed as \u003ca href=\\\"/blog/how-to-start-a-sole-proprietorship\\\"\u003esole proprietors\u003c/a\u003e, partners, C corporations, or S corporations, allowing them to select the most favorable tax treatment.\u003c/li\u003e\\n\u003cli\u003eLLCs are easier to establish and maintain than \u003ca href=\\\"/blog/types-of-corporations\\\"\u003ecorporations\u003c/a\u003e, with fewer formalities and eligibility requirements.\u003c/li\u003e\\n\u003cli\u003eLLCs can be member-managed or manager-managed. You might prefer a member-managed setup if you’re a new startup with hands-on owners. \u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e\u003cstrong\u003eDrawbacks of an LLC:\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eOwners might be subject to self-employment taxes, which can be higher than the taxes paid by S corporation shareholders.\u003c/li\u003e\\n\u003cli\u003eLLCs cannot issue stock to attract investors, which is a key difference between \u003ca href=\\\"/blog/llc-vs-corporation\\\"\u003eLLCs vs. S corps and other corporation types\u003c/a\u003e.\u003c/li\u003e\\n\u003cli\u003eEstablishing an LLC outside your resident state (known as a “foreign” LLC) can incur annual fees and require hiring a registered agent. \u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch2 id=\\\"6\\\"\u003ePros and cons of an S corp\u003c/h2\u003e\\n\u003cp\u003e\u003cstrong\u003eAdvantages of an S corp\u003c/strong\u003e\u003cstrong\u003e:\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eS corporation shareholders are not personally liable for the company’s debts and liabilities.\u003c/li\u003e\\n\u003cli\u003eS corps are not subject to corporate income tax. Instead, income, deductions, and credits pass through to shareholders, who report this information on their personal tax returns.\u003c/li\u003e\\n\u003cli\u003eShareholders can be treated as employees, potentially reducing self-employment taxes compared to LLC members.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e\u003cstrong\u003eDrawbacks of an S corporation:\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eS corps are limited to 100 shareholders, who must be US citizens or residents.\u003c/li\u003e\\n\u003cli\u003eS corps cannot be owned by other corporations or partnerships.\u003c/li\u003e\\n\u003cli\u003eS corporations must follow more formalities than LLCs, such as holding regular shareholder and board meetings, maintaining minutes, and adhering to additional record-keeping requirements.\u003c/li\u003e\\n\u003cli\u003eS corps must allocate profits and losses to shareholders in proportion to their ownership interest.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cdiv data-guide=\\\"businessplan\\\"\u003e\u003c/div\u003e\\n\u003ch2 id=\\\"7\\\"\u003eHow to structure LLCs and S corps\u003c/h2\u003e\\n\u003cp\u003eLLCs and S corps follow different establishment processes because they serve different business needs. \u003c/p\u003e\\n\u003ch4\u003eHere’s how to structure them:\u003cbr\u003e\u003cbr\u003eLLC\u003c/h4\u003e\\n\u003cp\u003eLLCs are flexible and straightforward, perfect for small to medium-sized business owners wanting basic protection.\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eYou can own an LLC by yourself or with other people.\u003c/li\u003e\\n\u003cli\u003eEach owner (called a member) can own a different percentage of the business.\u003c/li\u003e\\n\u003cli\u003eYou can run the LLC yourself or hire managers to run it.\u003c/li\u003e\\n\u003cli\u003eThe business can pay taxes as an S corporation or pass the taxes through to the owners as self-employment earnings.\u003cstrong\u003e\u003cbr\u003e\u003cbr\u003e\u003c/strong\u003e\\n\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch4\u003eS corp\u003c/h4\u003e\\n\u003cp\u003eS corps are corporations that have chosen special tax status with the IRS.\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eYou’re limited to 100 shareholders (owners).\u003c/li\u003e\\n\u003cli\u003eAll shareholders must be US citizens or residents.\u003c/li\u003e\\n\u003cli\u003eYou can only have one class of stock.\u003c/li\u003e\\n\u003cli\u003eThe company must have a board of directors who make big decisions.\u003c/li\u003e\\n\u003cli\u003eYou need officers (like a president and secretary) to run daily operations.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch2 id=\\\"8\\\"\u003eState-specific considerations\u003c/h2\u003e\\n\u003cfigure\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/handshake_6b8f26d4-4ba7-4521-a17d-59149ff840e7.jpg?v=1736846305\\\" alt=\\\"Closeup of a woman shaking hands with a business contact.\\\" style=\\\"float: none;\\\"\u003e\\n\u003cfigcaption\u003e\u003cem\u003eShopify Burst\u003c/em\u003e\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003ch3\u003eUnderstanding state laws for LLCs and S corps\u003c/h3\u003e\\n\u003cp\u003eEach state has rules for how businesses can operate. Federal law controls many aspects of S corps, like who can be shareholders and how profits are taxed, while state laws hold more sway over LLCs. \u003c/p\u003e\\n\u003cp\u003eSome states are stricter than others. For example, New York requires LLCs to publish a notice in local newspapers when they form. \u003c/p\u003e\\n\u003ch3\u003eRegistration requirements by state\u003c/h3\u003e\\n\u003cp\u003eTo \u003ca href=\\\"/blog/register-business\\\"\u003eregister your business\u003c/a\u003e in most states, you’ll need:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eA unique business name\u003c/li\u003e\\n\u003cli\u003eA registered agent with a physical address in the state\u003c/li\u003e\\n\u003cli\u003eFormation documents (called Articles of Organization for LLCs or Articles of Incorporation for S corps)\u003c/li\u003e\\n\u003cli\u003eFiling fees (these range from $40 to $500)\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eBefore registering your business, check the requirements for your state. California requires an initial statement of information, while Delaware is known for keeping things simple. \u003c/p\u003e\\n\u003cp\u003eIf you’re looking for a good name, try Shopify’s \u003ca href=\\\"/tools/business-name-generator\\\"\u003efree business name generator\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003e📚 \u003cstrong\u003eLearn: \u003c/strong\u003e\u003ca href=\\\"/blog/dba-vs-llc\\\"\u003eUnderstand How DBAs and LLCs Compare for Your Business\u003c/a\u003e\u003c/p\u003e\\n\u003ch3\u003eState taxes for LLCs vs. S corps\u003c/h3\u003e\\n\u003cp\u003eTax regulations differ by state. Look at California, for example:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eLLCs operating in California pay an annual minimum franchise tax of $800. If their total California income exceeds $250,000, they must pay an additional fee.\u003c/li\u003e\\n\u003cli\u003eS corporations in California are subject to a franchise tax of 1.5% on net income, with a minimum tax of $800. \u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eIf you were to run a break-even analysis, an S corp in California becomes financially beneficial when your profits reach about $75,000 annually. Below this amount, the extra costs of running an S corp outweigh the tax savings. \u003c/p\u003e\\n\u003cp\u003eOverall:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eSome states tax LLCs and S corps at different rates.\u003c/li\u003e\\n\u003cli\u003eCertain states have special fees or taxes for one entity type but not the other.\u003c/li\u003e\\n\u003cli\u003eA few states don’t recognize S corp status and tax them as regular corporations.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003eCompliance differences across states\u003c/h3\u003e\\n\u003cp\u003eEach state has compliance rules, which often differ for LLCs and S corps. Here are the main areas that vary:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eHow often you need to file reports\u003c/li\u003e\\n\u003cli\u003eWhat information to include in annual filings\u003c/li\u003e\\n\u003cli\u003eWhen you need to update business information\u003c/li\u003e\\n\u003cli\u003eRecord-keeping requirements\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eFor example, in Delaware:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eLLCs pay an annual tax of $300 with no report required\u003c/li\u003e\\n\u003cli\u003eS corps must file both annual and franchise tax reports, with fees between $175 and $250\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eMeanwhile, in Pennsylvania: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eStarting in 2025, LLCs and S corps must file annual reports, including a Corporate Tax Report, a change from previous decennial filing requirements\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eMissing deadlines or requirements can result in penalties or the loss of your business status, so it’s essential to understand and follow the rules in your state.\u003c/p\u003e\\n\u003ch3\u003eChoosing the best state for your business structure\u003c/h3\u003e\\n\u003cp\u003ePick your business state based on:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eWhere you’ll do business\u003c/li\u003e\\n\u003cli\u003eThe state’s tax structure\u003c/li\u003e\\n\u003cli\u003eInitial and ongoing costs\u003c/li\u003e\\n\u003cli\u003eLegal requirements and paperwork\u003c/li\u003e\\n\u003cli\u003eLegal protections for business owners\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eWhile Delaware is popular for its business-friendly laws, it’s not always the best choice. \u003c/p\u003e\\n\u003cp\u003eConsider where your business will operate. If you’ll mainly work in Ohio, registering in Delaware means you’ll need to register in Ohio, too. This situation is called “foreign qualification” and requires you to pay extra fees and file tax returns in both states. \u003c/p\u003e\\n\u003cp\u003eThe best state for small to medium-sized businesses is the one that houses your main office and most of your employees. \u003c/p\u003e\\n\u003ch2 id=\\\"9\\\"\u003eTransitioning from an LLC to an S corp\u003c/h2\u003e\\n\u003ch3\u003eReasons for transitioning to an S corp\u003c/h3\u003e\\n\u003cp\u003eBusiness owners may switch from an LLC to an S corp when their business grows. The main reason? Tax savings. \u003c/p\u003e\\n\u003cp\u003eWhen your LLC makes more $75,000 to $100,000 yearly, becoming an S corp introduces the potential for savings on self-employment taxes.\u003c/p\u003e\\n\u003ch3\u003eSteps to convert your LLC to an S corp\u003c/h3\u003e\\n\u003cp\u003eConverting your LLC involves several key steps:\u003c/p\u003e\\n\u003col\u003e\\n\u003cli\u003eCheck if you qualify. Your business must be based in the US and have no more than 100 shareholders, who must be US citizens or residents.\u003c/li\u003e\\n\u003cli\u003eGet a tax ID number from the IRS if you don’t already have one.\u003c/li\u003e\\n\u003cli\u003eFile Form 2553 (Election by a Small Business Corporation) with the IRS.\u003c/li\u003e\\n\u003cli\u003eUpdate your LLC’s operating agreement to reflect S corp rules.\u003c/li\u003e\\n\u003cli\u003eSet up payroll for yourself and any employees.\u003c/li\u003e\\n\u003cli\u003eOpen separate business bank accounts if you haven’t already.\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cp\u003e💡\u003cstrong\u003eTip: \u003c/strong\u003eConsider having an accountant or licensed legal professional file your S corp election to ensure accuracy and avoid delays. \u003c/p\u003e\\n\u003ch3\u003eTax implications of transitioning\u003c/h3\u003e\\n\u003cp\u003eSome tax changes to be aware of when switching to an S corp:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eYou’ll need to run payroll and pay yourself a reasonable salary.\u003c/li\u003e\\n\u003cli\u003eYour business will file Form 1120S for tax returns.\u003c/li\u003e\\n\u003cli\u003eYou’ll receive a K-1 form showing your share of business income.\u003c/li\u003e\\n\u003cli\u003eYou might need to pay quarterly estimated taxes on both your salary and distributions.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003eMaintaining compliance during the transition\u003c/h3\u003e\\n\u003cp\u003eStaying compliant requires you to:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eKeep detailed records of all business transactions\u003c/li\u003e\\n\u003cli\u003eHold required shareholder meetings and keep meeting minutes\u003c/li\u003e\\n\u003cli\u003eMaintain separate business and personal finances\u003c/li\u003e\\n\u003cli\u003eFile all required federal and state tax forms on time\u003c/li\u003e\\n\u003cli\u003ePay yourself a reasonable salary that matches industry standards\u003c/li\u003e\\n\u003cli\u003eTrack stock ownership and changes in shareholders\u003c/li\u003e\\n\u003cli\u003eFollow state-specific S corp rules and regulations\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch2 id=\\\"10\\\"\u003eLLC vs. S corp: Choosing the best option for you\u003c/h2\u003e\\n\u003cfigure\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/takingnotes.jpg?v=1736846305\\\" alt=\\\"An entrepreneur taking notes for her small business.\\\" style=\\\"float: none;\\\"\u003e\\n\u003cfigcaption\u003e\u003cem\u003eShopify Burst\u003c/em\u003e\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003eIn a nutshell, an S corporation is a tax status that may reduce owners’ self-employment tax obligations under the right circumstances. S corporations follow strict rules and require more paperwork than LLCs. \u003c/p\u003e\\n\u003cp\u003eLLCs are simple entities that protect owners’ personal assets from their businesses’ liabilities. Because they are relatively easy to establish and run, they’re often the first choice for owners of small and medium-sized businesses.\u003c/p\u003e\\n\u003ch3\u003eAn S corporation may be best for you if:\u003c/h3\u003e\\n\u003cul\u003e\\n\u003cli\u003eYou’ll benefit from pass-through taxation, avoiding double taxation\u003c/li\u003e\\n\u003cli\u003eYou have 100 or fewer shareholders\u003c/li\u003e\\n\u003cli\u003eYour shareholders are US citizens, residents, or certain trusts and estates\u003c/li\u003e\\n\u003cli\u003eYou desire limited liability protection for shareholders\u003c/li\u003e\\n\u003cli\u003eYou want flexibility in allocating personal income and losses\u003c/li\u003e\\n\u003cli\u003eYou aim to save on self-employment taxes for shareholders\u003c/li\u003e\\n\u003cli\u003eYou only need one class of stock\u003c/li\u003e\\n\u003cli\u003eYou prefer a simpler corporate structure with fewer regulations when compared to a C corp\u003c/li\u003e\\n\u003cli\u003eYou plan to distribute profits according to ownership shares\u003c/li\u003e\\n\u003cli\u003eYou may want to convert to a C corp in the future\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003eAn LLC may be best for you if: \u003c/h3\u003e\\n\u003cul\u003e\\n\u003cli\u003eYou want to protect your personal assets from potential business debts or lawsuits\u003c/li\u003e\\n\u003cli\u003eYou like the option to choose between being \u003ca href=\\\"/blog/sole-proprietorship-vs-llc\\\"\u003etaxed as a sole proprietorship\u003c/a\u003e, partnership, or corporation\u003c/li\u003e\\n\u003cli\u003eYou want a business structure with fewer formalities and less paperwork than a corporation\u003c/li\u003e\\n\u003cli\u003eYou prefer pass-through taxation, where you report business profits and losses on your personal tax return\u003c/li\u003e\\n\u003cli\u003eYou want the freedom to have any number of owners (members) in your business, including individuals, corporations, or other LLCs\u003c/li\u003e\\n\u003cli\u003eYou seek flexibility in allocating profits and losses among members rather than a fixed distribution based on ownership percentages\u003c/li\u003e\\n\u003cli\u003eYou prefer the option of choosing between member-managed or manager-managed structures\u003c/li\u003e\\n\u003cli\u003eYou want to enhance your business’s credibility by having a formal business structure that shows potential clients, investors, and partners that you are serious about your venture\u003c/li\u003e\\n\u003cli\u003eYou are comfortable with the regulations and requirements specific to the state where you plan to form the LLC, including fees, annual reports, and taxes\u003c/li\u003e\\n\u003cli\u003eYou believe your business has growth potential\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch2\u003eMake smart tax choices as a business owner\u003c/h2\u003e\\n\u003cp\u003eFor some LLCs, there may be \u003ca href=\\\"/blog/llc-tax-benefits-4-benefits-of-operating-as-an-llc\\\"\u003etax benefits\u003c/a\u003e to enjoy by choosing to be taxed as an S corp. The process requires multiple legal steps, but the extra effort may be worth it if you can lower your overall tax liability as an entrepreneur.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eTake the stress out of sales tax with Shopify Tax\u003c/p\u003e\\n\u003cp\u003eWith Shopify Tax, you can oversee your current sales tax obligations from Shopify admin, collect the right amount at checkout with product and location-specific accuracy, and let Shopify automatically apply rate and regulatory changes whenever they happen.\u003c/p\u003e\\n\u003ca class=\\\"marketing-button marketing-button--small\\\" href=\\\"https://www.shopify.com/tax?itcat=coreblog\u0026amp;itterm=shopify-tax-cta\\\" target=\\\"_blank\\\"\u003eExplore Shopify Tax\u003c/a\u003e\\n\u003c/div\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cdiv itemscope=\\\"\\\" itemtype=\\\"https://schema.org/FAQPage\\\"\u003e\\n\u003ch2 id=\\\"11\\\"\u003eLLC vs. S corp FAQ\u003c/h2\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow do I pay myself from my LLC?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eAs an LLC owner, taking owner’s draws (simply transferring money from your business account to your personal account) is the simplest payment method, since you pay taxes on profits no matter which account they’re in. If you elect for S corporation taxation, you can add yourself to the company payroll.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhich is better: S corp or LLC?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eChoosing between an S corp and an LLC depends on your needs and circumstances. S corps are generally more tax efficient, while LLCs provide more management and profit distribution flexibility.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhy choose an S corp over an LLC?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eYou may choose an S corp over an LLC for potential tax savings. S corps allow income, deductions, and credits to flow through to shareholders and be taxed at individual rates, avoiding double taxation. Additionally, S corps can help reduce self-employment taxes for owners.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eIs an S corp better than a single-member LLC?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eWhether an S corp is better than a single-member LLC depends on its owner’s goals and requirements. An S corp can offer tax advantages and lower self-employment taxes, but a single-member LLC may be easier and more flexible to manage.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eCan an LLC become an S corp?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eYes, an LLC can elect for S corporation taxation by filing Form 2553 with the IRS. The LLC benefits from the tax structure of an S corporation while still having the operational flexibility and limited liability protection of an LLC.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow do state rules vary for LLCs and S corps?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eDepending on the state, LLCs and S corps may have different formation requirements, compliance obligations, taxation, and governance requirements. They may also have varied tax advantages or simplified administrative procedures in some states. Consult your state-specific guidelines when choosing between an LLC and an S corporation.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat are the tax benefits of an S corp vs. LLC?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eA primary benefit of an S corp is self-employment tax savings. S corporation shareholders can work for the company and receive salaries, which incur payroll taxes. If an LLC is taxed as a sole proprietorship or partnership, its profits are subject to self-employment taxes.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"Deciding between an LLC or an S corp? From how formation processes to taxation to regulation, learn the differences and advantages of each business structure.\",\"\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/llc_vs_s_corp.jpg?v=1683496446\\\" alt=\\\"a triangle balancing two balls representing the choice of an llc vs s corp\\\"\u003e\\n\u003cp\u003e\u003cspan style=\\\"font-weight: 400;\\\"\u003eDeciding between an LLC or an S corp? From how formation processes to taxation to regulation, learn the differences and advantages of each business structure. \u003c/span\u003e\u003c/p\u003e\",{\"_1704\":1729,\"_335\":1784,\"_1182\":1791},{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,-5,1796,-5,1798],{\"_1704\":1740,\"_1741\":1797,\"_1743\":1747},\"[{\\\"title\\\":\\\"The 4 Most Popular Types of Business \u0026 How to Choose One\\\",\\\"url\\\":\\\"blog/business-types\\\"},{\\\"title\\\":\\\"What is an S Corp? Learn the Benefits of S Corps\\\",\\\"url\\\":\\\"blog/benefits-of-an-s-corp\\\"},{\\\"title\\\":\\\"Small Business Grants: How To Finance Your Business\\\",\\\"url\\\":\\\"blog/small-business-grants\\\"},{\\\"title\\\":\\\"A Guide to the Sole Proprietor Business Structure\\\",\\\"url\\\":\\\"blog/sole-proprietor\\\"},{\\\"title\\\":\\\"Get Guidance- 6 Business Plan Software to Help Write Your Future\\\",\\\"url\\\":\\\"blog/business-plan-software\\\"},{\\\"title\\\":\\\"What Are the Advantages of an LLC? 5 Benefits of LLCs\\\",\\\"url\\\":\\\"blog/llc-advantages\\\"},{\\\"title\\\":\\\"What Is a Domain and How Do Domain Names Work?\\\",\\\"url\\\":\\\"blog/what-is-a-domain\\\"},{\\\"title\\\":\\\"How One Couple Raised Over 500% of Their Crowdfunding Goal on Kickstarter in 28 Days Without an Audience\\\",\\\"url\\\":\\\"blog/36179141-how-one-couple-raised-over-500-of-their-crowdfunding-goal-on-kickstarter-in-28-days-without-an-audience\\\"},{\\\"title\\\":\\\"What Is Web Hosting? Web Hosting Definition and Guide\\\",\\\"url\\\":\\\"blog/what-is-hosting\\\"},{\\\"title\\\":\\\"Easily Register a Trademark: All You Need To Know\\\",\\\"url\\\":\\\"blog/trademarks-small-business\\\"}]\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},\"13 Jan 2025\",{\"_1704\":1705,\"_161\":1801,\"_1456\":1802,\"_335\":1803,\"_1709\":1804,\"_1711\":1805,\"_1721\":1808,\"_126\":1809,\"_1724\":1810,\"_1726\":1811,\"_1544\":1812,\"_1730\":1813,\"_1737\":1814,\"_1751\":1806,\"_1752\":1807,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":1818,\"_1758\":1804},\"gid://shopify/Article/556823216162\",\"llc-advantages\",\"9 Advantages of Forming an LLC For Your Business (2025)\",\"2025-01-09T06:30:00Z\",{\"_1704\":1713,\"_379\":1806,\"_1715\":1807,\"_1717\":1767,\"_1719\":1768},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/llc_20advantages.png?v=1729518144\",\"llc advantages\",[1486],\"\u003cp\u003eChoosing a \u003ca href=\\\"/blog/what-is-an-llc\\\"\u003elimited liability company (LLC)\u003c/a\u003e as a business structure provides a range of benefits for all types of companies. \u003c/p\u003e\\n\u003cp\u003eBusiness owners who \u003ca href=\\\"/blog/how-to-start-a-business\\\"\u003estart a business\u003c/a\u003e as an LLC complete the process through their state, so the rules and fees associated with incorporating vary. Still, LLC advantages are consistent: personal liability protection, flexibility in operational and taxation structure, wide eligibility, and more.\u003c/p\u003e\\n\u003cp\u003eLLCs also have several advantages over sole proprietorships and \u003ca href=\\\"/blog/general-partnership\\\"\u003egeneral partnerships\u003c/a\u003e. As you figure out if forming an LLC is right for your business, read on to learn more about LLC advantages. \u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eTable of contents\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003eWhat is an LLC?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003eWhat are the advantages of an LLC?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003eWhat are the disadvantages of an LLC?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#4\\\"\u003eWhat’s the difference between an LLC and a corporation?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#5\\\"\u003eWhat’s the difference between an LLC and a partnership?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#6\\\"\u003eIs an LLC right for your business?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#7\\\"\u003eAdvantages of LLC FAQ\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"1\\\"\u003eWhat is an LLC?\u003c/h2\u003e\\n\u003cp\u003eAn \u003ca href=\\\"/blog/limited-liability-company-definition\\\"\u003eLLC\u003c/a\u003e is a \u003ca href=\\\"/blog/business-types\\\"\u003etype of business\u003c/a\u003e structure that provides its owners with limited liability protection in the event the business fails. It’s a hybrid entity that combines the characteristics of a corporation with those of a partnership or sole proprietorship. \u003c/p\u003e\\n\u003cdiv data-guide=\\\"businessplan\\\"\u003e\u003c/div\u003e\\n\u003ch2 id=\\\"2\\\"\u003eWhat are the advantages of an LLC?\u003c/h2\u003e\\n\u003cp\u003eHere are nine LLC benefits:\u003c/p\u003e\\n\u003col\u003e\\n\u003cli\u003e\u003ca href=\\\"#11\\\"\u003ePersonal liability protection\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#12\\\"\u003eInexpensive and easy to form\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#13\\\"\u003eFlexible taxation\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#14\\\"\u003eOwnership flexibility \u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#15\\\"\u003eManagement flexibility \u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#16\\\"\u003eDistribution flexibility\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#17\\\"\u003eCredibility \u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#18\\\"\u003ePrivacy\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#19\\\"\u003eAppropriate for individuals \u003c/a\u003e\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch3 id=\\\"11\\\"\u003e1. Personal liability protection\u003c/h3\u003e\\n\u003cp\u003eOne of the primary benefits of forming an LLC is that it separates your personal assets from the business. This protects your home, car, and savings in the event that your business is sued or defaults on a loan.\u003c/p\u003e\\n\u003cp\u003eAn exception is if you sign a personal guarantee for business financing. That does give creditors the ability to hold you personally responsible for repaying the debt. Additionally, you could also be held personally accountable in a lawsuit if there’s evidence of fraud or negligence causing harm to those involved.\u003c/p\u003e\\n\u003ch3 id=\\\"12\\\"\u003e2. Inexpensive and easy to form\u003c/h3\u003e\\n\u003cp\u003eCompared to corporations, starting a business as an LLC is quite easy and inexpensive (usually less than $1,000). \u003c/p\u003e\\n\u003cp\u003eThe exact process is determined by your state, but the cost and the required paperwork is typically minimal. In addition to filling out a short formation document, you’ll need to file \u003ca href=\\\"/blog/articles-of-organization\\\"\u003eArticles of Organization\u003c/a\u003e and an LLC operating agreement, which outlines the ownership structure of the new company. You don’t have to draw these up from scratch—you can find templates online. You can also enlist the help of a tax professional.\u003c/p\u003e\\n\u003cp\u003eForming an LLC is often more appealing to small business owners than forming a corporation because it involves much less operational complexity. LLCs aren’t required to hold an annual shareholders meeting, nor do they need to file an annual report each year. You just need a registered agent, which is a person or company that will accept any legal or tax documents for your business. \u003c/p\u003e\\n\u003ch3 id=\\\"13\\\"\u003e3. Flexible taxation\u003c/h3\u003e\\n\u003cp\u003eChoosing an LLC as your entity type gives you a few different options on \u003ca href=\\\"/blog/small-business-taxes\\\"\u003ehow you pay taxes\u003c/a\u003e. Unless an LLC elects to be taxed as a \u003ca href=\\\"/blog/what-is-a-c-corporation\\\"\u003eC corp\u003c/a\u003e, LLCs don’t pay corporate taxes. \u003c/p\u003e\\n\u003cp\u003eThe IRS allows LLCs to pass profits through to their owners as personal income. This is called pass-through taxation, and it offers savings by avoiding double taxation (at the corporate level and at the personal level). However, depending on the tax classification you choose, you may need to pay self-employment taxes. \u003c/p\u003e\\n\u003cp\u003eThe four tax designations for an LLC are:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eSole proprietorship (single-member LLCs only).\u003c/strong\u003e In a \u003ca href=\\\"/blog/single-member-llc\\\"\u003esingle-member LLC\u003c/a\u003e taxed as a sole proprietorship, the business profits pass through to the owner(s), and they pay income tax on the full amount. Owners are considered self-employed and must also pay self-employment taxes, covering Social Security and Medicare.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eGeneral partnership (multi-member LLCs only).\u003c/strong\u003e In a multi-member LLC taxed as a partnership, the business profits pass through to each member, and each must pay income tax on their portion. In most cases, each member also pays self-employment taxes.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eS corporation (single or multi-member LLCs).\u003c/strong\u003e LLC owners taxed as an \u003ca href=\\\"/blog/what-is-an-s-corp\\\"\u003eS corp\u003c/a\u003e may choose to pay themselves a salary and pay payroll taxes on their salary amount. The balance of the business profits pass through to the owner(s) as income, but they do not have to pay self-employment tax on these profits. \u003ca href=\\\"/blog/benefits-of-an-s-corp\\\"\u003eS corps also do not pay corporate taxes\u003c/a\u003e, as they are pass-through entities.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eC corporation (single or multi-member LLCs).\u003c/strong\u003e When taxed as a C corp, all business profits are taxed at the corporate rate. Any profit distributions taken by LLC members are also subject to personal income taxes; this is known as double taxation. Members of a C corp don’t have to pay self-employment taxes, but any member that is paid a salary by the LLC will pay payroll taxes on their wages.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eA recent \u003ca href=\\\"https://www.irs.gov/newsroom/qualified-business-income-deduction\\\" target=\\\"”_blank”\\\"\u003echange in tax law\u003c/a\u003e known as the QBI (qualified business income) deduction also helps many LLCs qualify for a federal tax deduction on pass-through income. Through 2025, business owners with pass-through income may deduct as much as 20% of their net income on their federal tax returns.\u003c/p\u003e\\n\u003ch3 id=\\\"14\\\"\u003e4. Ownership flexibility\u003c/h3\u003e\\n\u003cp\u003eLLCs offer flexibility in ownership structure, with no restrictions on the number or type of members. This enables a broad range of potential investors, both individuals and entities, to participate.\u003c/p\u003e\\n\u003cp\u003eSuppose you’re starting an LLC with a partner where you own 70%, and your partner owns 30%. Later, you decide to bring in an additional investor who contributes valuable assets to the company. With an LLC, you can easily change the ownership structure to accommodate this new member, adjusting the percentages according to the agreed terms without complex legal restructuring.\u003c/p\u003e\\n\u003ch3 id=\\\"15\\\"\u003e5. Management flexibility\u003c/h3\u003e\\n\u003cp\u003eThere is no limit to how many owners an LLC may have. There’s also no requirement to maintain a governing body like a board of directors or a set of officers, as a corporation would. An LLC allows for either member-managed or manager-managed structures.\u003c/p\u003e\\n\u003cp\u003eThis flexibility enables the members to choose the best management structure for the business, be it a more hands-on role for all members or delegation to a designated manager or management team. In a member-managed LLC, every member may have a say in the daily operations, making decisions together.\u003c/p\u003e\\n\u003cp\u003eAlternatively, in a manager-managed LLC, the members might appoint one member or an outside manager to handle day-to-day operations, leaving other members free to focus on other aspects of the business or personal pursuits.\u003c/p\u003e\\n\u003ch3 id=\\\"16\\\"\u003e6. Distribution flexibility\u003c/h3\u003e\\n\u003cp\u003eAn LLC business structure allows members to determine how profits are shared. This differs from a general partnership, which requires all partners to split company profits equally. \u003c/p\u003e\\n\u003cp\u003eInstead, LLCs allow profits to be split by whatever terms are outlined in the operating agreement. If one member invests more money upfront or puts in more sweat equity (doing the hard work of bringing the business to fruition), the agreement could give them a larger share of the profits.\u003c/p\u003e\\n\u003ch3 id=\\\"17\\\"\u003e7. Credibility \u003c/h3\u003e\\n\u003cp\u003eForming an LLC adds credibility to the business by showing clients, suppliers, and potential investors that the company is a legitimate and serious entity. You can also open a business bank account when using an LLC as a legal entity. \u003c/p\u003e\\n\u003ch3 id=\\\"18\\\"\u003e8. Privacy\u003c/h3\u003e\\n\u003cp\u003eLLCs offer more privacy than corporations do because they don’t have to disclose their ownership structure publicly.\u003c/p\u003e\\n\u003cp\u003eSuppose a well-known celebrity wants to invest in a startup but doesn’t want their involvement to be publicly known. By investing through an LLC, they may be able to keep their ownership private, depending on the jurisdiction and the specific rules governing LLCs in that location.\u003c/p\u003e\\n\u003ch3 id=\\\"19\\\"\u003e9. Appropriate for individuals\u003c/h3\u003e\\n\u003cp\u003eThe advantages of an LLC don’t just apply to multi-member companies. Individuals can benefit as well by opting for a single-member LLC. You get personal asset protection, and you also have more flexibility in how you want to be taxed.\u003c/p\u003e\\n\u003cp\u003eFor some businesses, electing to be taxed as an S corp may create tax savings; but state rules about S corp status vary, so make sure to do your local research.\u003c/p\u003e\\n\u003ciframe title=\\\"YouTube video player\\\" src=\\\"https://www.youtube.com/embed/iI8ShU3054Y?si=lehT86UW5DJ_ujwT\\\" height=\\\"315\\\" width=\\\"560\\\" allowfullscreen=\\\"\\\" referrerpolicy=\\\"strict-origin-when-cross-origin\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" frameborder=\\\"0\\\"\u003e\u003c/iframe\u003e\\n\u003ch2 id=\\\"3\\\"\u003eWhat are the disadvantages of an LLC?\u003c/h2\u003e\\n\u003cp\u003eThere are some drawbacks to choosing an LLC as your business entity:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eThere are exceptions to personal liability protection, such as instances of fraud or corporate malfeasance.\u003c/li\u003e\\n\u003cli\u003eWhile corporate taxes are usually bypassed, you may owe self-employment taxes.\u003c/li\u003e\\n\u003cli\u003eIt may be difficult to transfer ownership compared to other options like C corporations, which have an unlimited number of shareholders.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eBusiness owners who are unsure of which \u003ca href=\\\"/blog/types-businesses\\\"\u003ebusiness structure\u003c/a\u003e to choose could benefit from legal advice from a lawyer or tax professional who is well-versed in small businesses.\u003c/p\u003e\\n\u003cp\u003eLLC laws vary from state to state. For guidance on how to \u003ca href=\\\"/blog/start-an-llc\\\"\u003estart an LLC\u003c/a\u003e in your state, check out our state-specific guides:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-alabama\\\"\u003eAlabama\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-alaska\\\"\u003eAlaska\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-arizona\\\"\u003eArizona\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/arkansas-llc\\\"\u003eArkansas\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-california\\\"\u003eCalifornia\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-colorado\\\"\u003eColorado\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-connecticut\\\"\u003eConnecticut\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-delaware\\\"\u003eDelaware\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-florida\\\"\u003eFlorida\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-georgia\\\"\u003eGeorgia\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-hawaii\\\"\u003eHawaii\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-idaho\\\"\u003eIdaho\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-illinois\\\"\u003eIllinois\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-indiana\\\"\u003eIndiana\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-iowa\\\"\u003eIowa\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-kansas\\\"\u003eKansas\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-kentucky\\\"\u003eKentucky\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-louisiana\\\"\u003eLouisiana\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-maine\\\"\u003eMaine\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-maryland\\\"\u003eMaryland\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-massachusetts\\\"\u003eMassachusetts\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-michigan\\\"\u003eMichigan\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-minnesota\\\"\u003eMinnesota\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-mississippi\\\"\u003eMississippi\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-missouri\\\"\u003eMissouri\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-montana\\\"\u003eMontana\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-nebraska\\\"\u003eNebraska\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-nevada\\\"\u003eNevada\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-new-hampshire\\\"\u003eNew Hampshire\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-new-jersey\\\"\u003eNew Jersey\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-new-mexico\\\"\u003eNew Mexico\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-new-york\\\"\u003eNew York\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-north-carolina\\\"\u003eNorth Carolina\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-north-dakota\\\"\u003eNorth Dakota\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-ohio\\\"\u003eOhio\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-oklahoma\\\"\u003eOklahoma\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-oregon\\\"\u003eOregon\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-pennsylvania\\\"\u003ePennsylvania\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/rhode-island-llc\\\"\u003eRhode Island\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-south-carolina\\\"\u003eSouth Carolina\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-south-dakota\\\"\u003eSouth Dakota\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-tennessee\\\"\u003eTennessee\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-texas\\\"\u003eTexas\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-utah\\\"\u003eUtah\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-vermont\\\"\u003eVermont\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-virginia\\\"\u003eVirginia\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-washington\\\"\u003eWashington\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-west-virginia\\\"\u003eWest Virginia\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-wisconsin\\\"\u003eWisconsin\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-start-an-llc-in-wyoming\\\"\u003eWyoming\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch2 id=\\\"4\\\"\u003eWhat’s the difference between an LLC and a corporation?\u003c/h2\u003e\\n\u003cp\u003eLLCs and corporations differ in many different ways. Their differences are in their formation, management structure, outside investment, taxation, formalities, profit distribution, employee incentive plans, and health insurance benefits. \u003c/p\u003e\\n\u003cp\u003eThe two structures are similar in that they both protect their owners’ personal assets, have state filing requirements, require a registered agent, and must submit annual reports to the state where they’re registered. \u003c/p\u003e\\n\u003cp\u003eHere are a few of the biggest differences between LLCs and corporations, explained. \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eManagement structure: \u003c/strong\u003eCorporations have specific requirements when it comes to management structures, calling for a board of directors who are elected by shareholders. Officers, directors, and shareholders must have distinct roles. Corporations also must hold board meetings. The board is the entity that makes business decisions. \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003e\u003cstrong\u003eInvestors: \u003c/strong\u003e\u003c/strong\u003eCorporations can award shares of the company to investors, can be listed on the stock exchange as a private or public entity, and can go public. LLCs can only allocate its members or owners percentages of the business. \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eTaxes: \u003c/strong\u003eLLCs consider owners as self-employed, so they’ll have to pay self-employment taxes to the government. But as LLCs offer default pass-through taxation, owners will not be taxed twice. LLCs can also elect to be taxed as S corps or C corps. Corporations, on the other hand, are taxed as C corps by default. They must pay a corporate tax on profits. If the corporation has less than 100 shareholders (who are US citizens or permanent residents), it can elect to be taxed as an S corp. \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eProfits: \u003c/strong\u003eLLC members are allowed to split profits however they like, as long as it pertains to the way they set it up in their operating agreement. Corporations are required to share profits based on stock ownership. \u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e📚\u003cstrong\u003eRead more: \u003c/strong\u003e\u003ca href=\\\"/blog/llc-vs-corporation\\\"\u003eLLC vs. Corporation: What’s Right For You?\u003c/a\u003e\u003c/p\u003e\\n\u003ch2 id=\\\"5\\\"\u003eWhat’s the difference between an LLC and a partnership?\u003c/h2\u003e\\n\u003cp\u003eThe main differences between an LLC and a partnership are the legal structure and liability. Some forms of partnerships are incorporated legal entities while others are not. Generally though, when referring to a \u003ca href=\\\"/blog/general-partnership\\\"\u003egeneral partnership\u003c/a\u003e, it’s a much more informal legal structure than an LLC. \u003c/p\u003e\\n\u003cp\u003eLLCs are incorporated businesses that offer its owner(s) liability protection. Personal assets are, for the most part, protected, should the business incur debts or be sued. \u003c/p\u003e\\n\u003cp\u003eThe simplest form of a partnership exposes partners to personal liability unless it’s a limited form (LP, LLP, or LLLP). \u003c/p\u003e\\n\u003ch2 id=\\\"6\\\"\u003eIs an LLC right for your business?\u003c/h2\u003e\\n\u003cp\u003eAn LLC might be right for you if: you want personal asset protection, you’re looking for tax flexibility, or you want to avoid being taxed twice. It’s also relatively easy and affordable to set up an LLC. If you’re deciding between being a sole proprietor and forming an LLC, it’s often a great choice, especially if your business is small, low-risk, and in its early stages. \u003c/p\u003e\\n\u003cp\u003eIf you’re deciding between an LLC and other business structures (like a partnership or corporation), it’s going to really depend on what you’re looking for and the way you want to set your business up long term. \u003c/p\u003e\\n\u003ch3\u003eFactors to consider when making your decision\u003c/h3\u003e\\n\u003ch4\u003eLiability protection\u003c/h4\u003e\\n\u003cp\u003eAn LLC separates your personal and business liabilities, meaning your personal assets (like your house, car, or savings) are protected if the business incurs debt or encounters legal issues. You’ll also want to consider if your state has any regulations around your industry that require you to form a certain type of business structure or require a specific \u003ca href=\\\"/blog/business-license\\\"\u003ebusiness license\u003c/a\u003e.\u003c/p\u003e\\n\u003ch4\u003eTaxes\u003c/h4\u003e\\n\u003cp\u003eAn LLC offers pass-through taxation by default. That means that you’ll be able to add your business income to your personal tax return and avoid double taxation. You will, however, still pay self employment tax. You can also choose to be taxed as an \u003ca href=\\\"/blog/what-is-an-s-corp\\\"\u003eS corporation\u003c/a\u003e as your business grows if it provides better tax benefits for you.\u003c/p\u003e\\n\u003cp\u003eCorporations, on the other hand, are taxed by default as C corps, which pay corporate taxes on profits. If tax simplicity and flexibility matter to you, then the LLC structure is hard to beat.\u003c/p\u003e\\n\u003ch4\u003eSetup and ongoing expenses \u003c/h4\u003e\\n\u003cp\u003eMost states charge a filing fee for forming an LLC, but the amount varies from state to state. \u003c/p\u003e\\n\u003cp\u003eMany states also require business owners to pay annual fees or franchise taxes to keep the LLC active. For example, California charges an \u003ca href=\\\"https://www.ftb.ca.gov/file/business/types/corporations/index.html\\\" target=\\\"”_blank”\\\"\u003e$800 minimum franchise tax\u003c/a\u003e every year. \u003c/p\u003e\\n\u003cp\u003eWhile LLCs are less formal than corporations, you’ll still need to file paperwork, including an operating agreement.\u003c/p\u003e\\n\u003ch4\u003eManagement \u003c/h4\u003e\\n\u003cp\u003eWhen it comes to business operations, compared to corporations, LLCs offer more flexibility and control. While corporations demand a board of directors who are elected by shareholders, an LLC’s owner or members run the business. Corporations also require a formal management structure, which includes roles for shareholders, officers, and directors. \u003c/p\u003e\\n\u003cp\u003eLLCs, on the other hand, can appoint managers to handle day-to-day operations, or the owners can manage them on their own. LLCs also have the option to be a single-member LLC (one owner) or multi-member LLC (multiple owners). \u003c/p\u003e\\n\u003ch4\u003eInvestment\u003c/h4\u003e\\n\u003cp\u003eThink about your long term goals for your business. Are you looking to get outside investors at any point? If so, you might want to consider a corporation instead of an LLC. LLCs can’t offer company shares to investors like corporations can, they can’t go public, and they also won’t be able to be a private (or public) company listed on the stock exchange. \u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/FAQPage\\\" itemscope=\\\"\\\"\u003e\\n\u003ch2 id=\\\"7\\\"\u003eAdvantages of LLC FAQ\u003c/h2\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow does an LLC protect me from business liabilities?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eLLCs provide limited liability protection, meaning that members of the LLC are not personally liable for any debts or liabilities of the business. This means that if the business fails, members of the LLC are not personally responsible for the debts or obligations of the business. \u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat are the tax benefits of having an LLC?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eAn LLC offers tax advantages because of its flexibility. By default, it uses pass-through taxation, which means that profits are reported on the owners’ personal tax returns, avoiding double taxation. Owners will pay self-employment taxes. LLCs can also elect to be taxed as an S corp. \u003c/p\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eOwners can deduct business expenses like rent, equipment, and health insurance to reduce taxable income, and they may qualify for the 20% QBI deduction on business profits. \u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat are the differences between an LLC and a corporation?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eLLCs and corporations differ in many ways. Their biggest differences are in their formation, management structure, outside investment, taxation, formalities, profit distribution, employee incentive plans, and health insurance and benefits. \u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhen is the best time to form an LLC for my business?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eThe best time to form an LLC depends on what works best for you and your business. However, some experts say January is a good time to form an LLC, as it’s the beginning of the fiscal year. You might also consider forming an LLC for your business before signing any contracts, before starting business with new clients, or right when you’re starting out. It all depends on what works best for you and your appetite for risk.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eDo I need an attorney to form an LLC?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eIn general, you do not need an attorney to form an LLC. Some states do require you to have a registered agent, but this is different from an attorney. \u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"Considering an LLC for your business? In this comprehensive guide, review the key advantages of LLCs, from liability protection to tax benefits and more.\",\"\u003cp\u003e\u003cmeta charset=\\\"utf-8\\\"\u003e\u003cimg alt=\\\"llc advantages\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/llc_20advantages.png?v=1693673453\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/llc_20advantages.png?v=1693673453\\\" data-mce-selected=\\\"1\\\"\u003e\u003c/p\u003e\\n\u003cspan style=\\\"font-weight: 400;\\\" data-mce-fragment=\\\"1\\\" data-mce-style=\\\"font-weight: 400;\\\"\u003eConsidering an LLC for your business? In this comprehensive guide, review the key advantages of LLCs, from liability protection to tax benefits and more. \u003c/span\u003e\",{\"_1704\":1729,\"_335\":1803,\"_1182\":1810},{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,-5,1815,-5,1817],{\"_1704\":1740,\"_1741\":1816,\"_1743\":1747},\"[{\\\"title\\\":\\\"How to Set Up \u0026 Open a Pop-Up Shop\\\",\\\"url\\\":\\\"blog/pop-up-shop\\\"},{\\\"title\\\":\\\"Get Guidance- 6 Business Plan Software to Help Write Your Future\\\",\\\"url\\\":\\\"blog/business-plan-software\\\"},{\\\"title\\\":\\\"Business Valuation- Learn the Value of Your Business\\\",\\\"url\\\":\\\"blog/business-valuation\\\"},{\\\"title\\\":\\\"How To Get a Business License in 3 Simple Steps\\\",\\\"url\\\":\\\"blog/what-is-a-business-license\\\"},{\\\"title\\\":\\\"LLC vs. S Corp- Learn the Key Differences\\\",\\\"url\\\":\\\"blog/llc-vs-s-corp\\\"},{\\\"title\\\":\\\"LLC vs. Corporation- How Are They Different?\\\",\\\"url\\\":\\\"blog/llc-vs-corporation\\\"},{\\\"title\\\":\\\"How to Transition From a Kickstarter Campaign to a Successful Shopify Store\\\",\\\"url\\\":\\\"blog/how-to-transition-from-kickstarter-to-shopify\\\"},{\\\"title\\\":\\\"What is Market Demand and How to Calculate it\\\",\\\"url\\\":\\\"blog/market-demand\\\"},{\\\"title\\\":\\\"How to Write a Persuasive Executive Summary + 5 Real-World Examples\\\",\\\"url\\\":\\\"blog/executive-summary\\\"},{\\\"title\\\":\\\"What Is a Domain and How Do Domain Names Work?\\\",\\\"url\\\":\\\"blog/what-is-a-domain\\\"}]\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},\"9 Jan 2025\",{\"_1704\":1705,\"_161\":1820,\"_1456\":1821,\"_335\":1822,\"_1709\":1823,\"_1711\":1824,\"_1721\":1827,\"_126\":1828,\"_1724\":1829,\"_1726\":1830,\"_1544\":1831,\"_1730\":1832,\"_1737\":1833,\"_1751\":1825,\"_1752\":1826,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":1836,\"_1758\":1823},\"gid://shopify/Article/559264530466\",\"ecommerce-courses\",\"10 Ecommerce Courses to Help Grow Your Business (2025)\",\"2025-01-08T15:30:00Z\",{\"_1704\":1713,\"_379\":1825,\"_1715\":1826,\"_1717\":1767,\"_1719\":1768},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/ecommerce_20courses_fd6be921-3301-441d-8c06-1695e7d0493a.png?v=1729518197\",\"image for a blog post about ecommerce courses\",[1486],\"\u003cp\u003eOnline ecommerce courses are classes designed to give business owners selling products and services online the tools they need to start, launch, and scale their ecommerce business.\u003c/p\u003e\\n\u003cp\u003eWhether you're looking for an introduction to \u003ca href=\\\"/blog/what-is-ecommerce\\\"\u003eecommerce\u003c/a\u003e fundamentals or an in-depth exploration of a specific topic, an ecommerce course can help cut the learning curve, boost profits, and reach your business goals. \u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eTable of contents\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003e10 best ecommerce courses\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003eBenefits of taking an ecommerce course\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003eSteps to choose the right ecommerce course\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#4\\\"\u003eEcommerce course FAQ\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"1\\\"\u003e10 best ecommerce courses\u003c/h2\u003e\\n\u003col\u003e\\n\u003cli\u003e\u003ca href=\\\"#5\\\"\u003eE-Commerce Essentials: How to Start a Successful Online Business \u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#6\\\"\u003eHow to Become a Shopify Expert (From Zero to Hero!)\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#7\\\"\u003eEcommerce Masters by Foundr\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#8\\\"\u003eEcommerce Marketing Training Course\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#9\\\"\u003eFoundations of Digital Marketing and E-commerce by Google\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#10\\\"\u003eSearch Engine Optimization\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#11\\\"\u003eHow to Go Global\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#12\\\"\u003eEcommerce Marketing Certification by CXL\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#13\\\"\u003eEcommerce Fundamentals by LinkedIn\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#14\\\"\u003eBecome a Certified Ecommerce Marketing Master by Digital Marketer \u003c/a\u003e\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch3 id=\\\"5\\\"\u003e1. E-Commerce Essentials: How to Start a Successful Online Business \u003c/h3\u003e\\n\u003cdiv style=\\\"text-align: start;\\\"\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/tracy-wallace-course_e8668814-3209-453d-9113-2c9d467246ab.png?v=1736367159\\\" alt=\\\"Screenshot of the homepage for Tracy Wallace's ecommerce course on Skill Share\\\" style=\\\"float: none;\\\"\u003e\u003c/div\u003e\\n\u003cp\u003e\u003cstrong\u003eInstructor: \u003c/strong\u003eTracey Wallace\u003c/p\u003e\\n\u003cp\u003eThis \u003ca href=\\\"https://www.skillshare.com/classes/E-Commerce-Essentials-How-to-Start-a-Successful-Online-Business/121692420?locale=en\u0026amp;coupon=GOOGNBEN30DAYSFREE\u0026amp;utm_source=Google\u0026amp;utm_medium=paidsearch\u0026amp;utm_campaign=Croud_Search_Google_US_US_EN_BOF_Non-Brand\u0026amp;utm_term=\u0026amp;matchtype=\u0026amp;gclid=Cj0KCQiAutyfBhCMARIsAMgcRJQuALVPiFvWsIMbOOkR_OWwC2VD_wPDB8mTLam9zbxHmBxyk8n_REwaAnLfEALw_wcB\\\"\u003eSkillshare\u003c/a\u003e course covers ecommerce fundamentals like choosing a product, conducting market research, selecting an ecommerce platform, and improving profitability. You’ll learn how to perform a competitor analysis and use content marketing to differentiate yourself in the online marketplace.\u003c/p\u003e\\n\u003cp\u003eTracey Wallace uses this ecommerce course to share her step-by-step approach, beginning with the fundamentals and progressing through her steps of launching a store. \u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eCost:\u003c/strong\u003e $32/month or free one-month trial\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eLength:\u003c/strong\u003e 1 hour 2 minutes\u003c/p\u003e\\n\u003ch3 id=\\\"6\\\"\u003e2. How to Become a Shopify Expert (From Zero to Hero!)\u003c/h3\u003e\\n\u003cdiv style=\\\"text-align: start;\\\"\u003e\u003cimg class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/udemy-course_31d3a45d-27f8-409f-8361-9190d9cb445c.png?v=1736367346\\\" alt=\\\"Screenshot of Tim Sharp's Shopify course on Udemy\\\" style=\\\"float: none;\\\"\u003e\u003c/div\u003e\\n\u003cp\u003e\u003cstrong\u003eInstructor: \u003c/strong\u003eTim Sharp\u003c/p\u003e\\n\u003cp\u003eTim Sharp has been an online entrepreneur since 2004. His \u003ca href=\\\"https://www.udemy.com/course/make-money-become-a-shopify-expert-from-zero-to-hero/#instructor-1\\\"\u003eUdemy course\u003c/a\u003e, “How to Become a Shopify Expert (From Zero to Hero!), is a highly regarded and popular ecommerce course for learning about Shopify. It has a 4.6 out of 5 star rating, with more than 9,000 reviews from past students. \u003c/p\u003e\\n\u003cp\u003eSharp’s course covers everything to do with mastering Shopify, including setting up a free Shopify account, choosing your \u003ca href=\\\"/payment-gateways\\\"\u003epayment provider\u003c/a\u003e, and managing \u003ca href=\\\"/enterprise/44272899-how-to-reduce-shopping-cart-abandonment-by-optimizing-the-checkout\\\"\u003eabandoned carts\u003c/a\u003e. It’s user-friendly and accessible, even for those without a technical background. The course consists of 94 lectures and is a little over five hours long, which you can complete over a weekend. \u003c/p\u003e\\n\u003cp\u003eThis ecommerce course is perfect for anyone aspiring to \u003ca href=\\\"/blog/start-online-store\\\"\u003eopen an online store\u003c/a\u003e, freelancers who want to learn something new, or dropshippers who want to use the \u003ca href=\\\"/blog/best-ecommerce-platforms\\\"\u003ebest ecommerce platform\u003c/a\u003e for their business. \u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eCost:\u003c/strong\u003e $12.99\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eLength:\u003c/strong\u003e 6 hours\u003c/p\u003e\\n\u003ch3 id=\\\"7\\\"\u003e3. Ecommerce Masters by Foundr\u003c/h3\u003e\\n\u003cdiv style=\\\"text-align: start;\\\" data-mce-style=\\\"text-align: start;\\\"\u003e\u003cimg class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/ecommerce-masters_74e8db2f-bfe0-4122-9c2d-382559dc07a0.png?v=1736367550\\\" alt=\\\"Screenshot of the Ecommerce Masters course homepage\\\" style=\\\"float: none;\\\" data-mce-style=\\\"float: none;\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/ecommerce-masters_74e8db2f-bfe0-4122-9c2d-382559dc07a0.png?v=1736367550\\\"\u003e\u003c/div\u003e\\n\u003cp\u003e\u003cstrong\u003eInstructors: \u003c/strong\u003eGretta Van Riel, Rob Ward, Rich Li, Chase Dimond, Nick Shackelford\u003c/p\u003e\\n\u003cp\u003e\u003ca href=\\\"https://foundr.com/em-public-sp\\\"\u003eEcommerce Masters is a specialized training program\u003c/a\u003e for entrepreneurs scaling their existing \u003ca href=\\\"/blog/ecommerce-business-blueprint\\\"\u003eecommerce businesses\u003c/a\u003e. Created by Foundr, a global education company, Ecommerce Masters features five expert instructors, each with their own strengths and successful track records in ecommerce. \u003c/p\u003e\\n\u003cp\u003eTogether, these experts share insights derived from their experiences, like handling $85 million in Facebook ad spend, winning Shopify’s Build-A-Business competition, and achieving $1 million sales days using influencers. \u003c/p\u003e\\n\u003cp\u003eThe course gives practical, actionable advice on scaling your ecommerce business to seven figures, via 62 video lessons. It also includes a number of bonuses, like access to a private Facebook group, templates for product pages, and strategies for email marketing.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eCost: \u003c/strong\u003e$2,997\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eLength:\u003c/strong\u003e 9 hours\u003c/p\u003e\\n\u003ch3 id=\\\"8\\\"\u003e4. Ecommerce Marketing Training Course: Learn an Introduction to Ecommerce Marketing\u003c/h3\u003e\\n\u003cdiv style=\\\"text-align: start;\\\"\u003e\u003cimg class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/hubspot_3086c0a6-0384-487a-acfe-f5c4ca44e4c0.png?v=1736367765\\\" alt=\\\"Screenshot of the preview of this ecommerce course showing Ethan Giffin\\\" style=\\\"float: none;\\\"\u003e\u003c/div\u003e\\n\u003cp\u003e\u003cstrong\u003eInstructors: \u003c/strong\u003eEthan Giffin and Anni Kim\u003c/p\u003e\\n\u003cp\u003eThis \u003ca href=\\\"https://academy.hubspot.com/courses/ecommerce-marketing?library=true\u0026amp;fromCourse=75\\\"\u003emarketing-specific course\u003c/a\u003e from Hubspot covers ecommerce marketing and \u003ca href=\\\"/blog/how-to-promote-your-business\\\"\u003eonline advertising\u003c/a\u003e fundamentals, including how to set goals for your online store, create a buyer persona, and nurture leads through the \u003ca href=\\\"/blog/sales-funnel\\\"\u003esales funnel\u003c/a\u003e. \u003c/p\u003e\\n\u003cp\u003eIn addition to five lessons, there are three quizzes and 10 videos, which makes the course interactive and fun. It's about 50 minutes long, but it covers a lot of ecommerce marketing strategies in a concise but comprehensive way. It's great for people that like hands-on learning.\u003c/p\u003e\\n\u003cp\u003eYou’ll also learn how to use Hubspot’s Shopify integration to capture data from your Shopify store, create new audience segments, and launch automated marketing campaigns.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eCost: \u003c/strong\u003eFree\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eLength:\u003c/strong\u003e 52 minutes\u003c/p\u003e\\n\u003ch3 id=\\\"9\\\"\u003e5. Foundations of Digital Marketing and E-commerce by Google\u003c/h3\u003e\\n\u003cdiv style=\\\"text-align: start;\\\" data-mce-style=\\\"text-align: start;\\\"\u003e\u003cimg class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/google_3b261dee-2fab-489f-a8f0-37ea54d1694b.png?v=1736368056\\\" alt=\\\"Screenshot of the Google course on foundations of digital marketing and ecommerce\\\" style=\\\"float: none;\\\" data-mce-style=\\\"float: none;\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/google_3b261dee-2fab-489f-a8f0-37ea54d1694b.png?v=1736368056\\\"\u003e\u003c/div\u003e\\n\u003cp\u003e\u003cstrong\u003eInstructor: \u003c/strong\u003eGoogle Career Certificates\u003c/p\u003e\\n\u003cp\u003eThe \u003ca href=\\\"https://www.coursera.org/learn/foundations-of-digital-marketing-and-e-commerce\\\"\u003eFoundations of Digital Marketing and E-commerce course\u003c/a\u003e is part of the Google Digital Marketing and E-commerce Professional Certificate. It includes four modules:\u003c/p\u003e\\n\u003col\u003e\\n\u003cli\u003eIntroduction to foundations of digital marketing and e-commerce\u003c/li\u003e\\n\u003cli\u003eThe customer journey and the marketing funnel \u003c/li\u003e\\n\u003cli\u003eDigital marketing and ecommerce strategy\u003c/li\u003e\\n\u003cli\u003eMeasure performance success \u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cp\u003eThis course will provide you with the skills you need to get started in ecommerce. It’s ideal for those with entry-level roles who need to learn how to attract new customers, engage customers on digital channels, and drive purchases. \u003c/p\u003e\\n\u003cp\u003eThe course is guided by Google employees who work in the field, offering relevant real-life examples and activities. It currently has a 4.8 out of 5 star rating on Coursera with more than 24,000 reviews. \u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eCost: \u003c/strong\u003eFree with Coursera Plus, which is $59 per month\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eLength:\u003c/strong\u003e 17 hours\u003c/p\u003e\\n\u003ch3 id=\\\"10\\\"\u003e6. Search Engine Optimization\u003c/h3\u003e\\n\u003cdiv style=\\\"text-align: start;\\\"\u003e\u003cimg class=\\\"block block--bordered\\\" style=\\\"float: none;\\\" alt=\\\"Screenshot of the homepage for the Shopify SEO course\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/seo_training_shopify.png?v=1736368205\\\"\u003e\u003c/div\u003e\\n\u003cp\u003e\u003cstrong\u003eInstructor: \u003c/strong\u003eShopify Merchant Success team\u003c/p\u003e\\n\u003cp\u003e\u003ca href=\\\"https://www.shopifyacademy.com/search-engine-optimization\\\"\u003eThis free Shopify course\u003c/a\u003e covers the fundamentals of SEO strategy for ecommerce business owners. You’ll learn different tactics to improve your store's SEO. The curriculum also includes best practices to generate more traffic to your site and scale your business.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eCost: \u003c/strong\u003eFree\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eLength:\u003c/strong\u003e 58 minutes\u003c/p\u003e\\n\u003ch3 id=\\\"11\\\"\u003e7. How to Go Global\u003c/h3\u003e\\n\u003cdiv style=\\\"text-align: start;\\\"\u003e\u003cimg class=\\\"block block--bordered\\\" style=\\\"float: none;\\\" alt=\\\"Screenshot of the homepage of the Shopify How to Go Global course\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/how_to_go_global.png?v=1736368266\\\"\u003e\u003c/div\u003e\\n\u003cp\u003e\u003cstrong\u003eInstructor: \u003c/strong\u003eCole Atkinson\u003c/p\u003e\\n\u003cp\u003eAnother free course from Shopify, this course on \u003ca href=\\\"https://www.shopifyacademy.com/how-to-go-global\\\"\u003eHow to Go Global\u003c/a\u003e is essential for understanding the concepts and strategies of crossborder selling. If you’re looking to sell outside of your home country, this course will cover all the Shopify tools that support international commerce and how to use them effectively. \u003c/p\u003e\\n\u003cp\u003eThis ecommerce course is free and includes a guide to international pricing as well. \u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eCost: \u003c/strong\u003eFree\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eLength: \u003c/strong\u003e25 minutes\u003c/p\u003e\\n\u003ch3 id=\\\"12\\\"\u003e8. Ecommerce Marketing Certification by CXL\u003c/h3\u003e\\n\u003cdiv style=\\\"text-align: start;\\\"\u003e\u003cimg class=\\\"block block--bordered\\\" style=\\\"float: none;\\\" alt=\\\"Screenshot of the CXL ecommerce course homepage\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/cxl_6881b85e-9e69-44f2-a08d-1cac9f377eb4.png?v=1736368313\\\"\u003e\u003c/div\u003e\\n\u003cp\u003e\u003cstrong\u003eInstructors: \u003c/strong\u003eAndrew Faris, Naheed Adil, Michael Maher, George Kapernaros, Dave Recuk, Susan Wenograd\u003c/p\u003e\\n\u003cp\u003e\u003ca href=\\\"https://cxl.com/institute/programs/ecommerce-marketing/\\\"\u003eCXL's Ecommerce Marketing Certification program\u003c/a\u003e is geared toward marketing practitioners and founders of ecommerce brands. This certification is taught by top ecommerce marketers who have worked with well-known brands like Heineken, Crocs, and Appsumo. \u003c/p\u003e\\n\u003cp\u003eThis extensive mini-degree covers a wide range of topics required for ecommerce marketing today. Each of the courses in this program are taught by an expert in the field of analytics, optimization, content marketing, advertising, and management. As part of its commitment to providing high quality instructors, CXL provides webinars, research studies, and guides, as well as additional resources to take into your business. \u003c/p\u003e\\n\u003cp\u003eIf you’re looking to become an expert at ecommerce marketing, you’ll find this program valuable, due to its in-depth course content and practical skills.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eCosts: \u003c/strong\u003eSign up for a CXL subscription ($289/month) or purchase this program for $999\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eLength: \u003c/strong\u003eDepends on many study hours per week put in\u003c/p\u003e\\n\u003ch3 id=\\\"13\\\"\u003e9. Ecommerce Fundamentals by LinkedIn\u003c/h3\u003e\\n\u003cdiv style=\\\"text-align: start;\\\"\u003e\u003cimg class=\\\"block block--bordered\\\" style=\\\"float: none;\\\" alt=\\\"Screenshot of the homepage for the ecommerce fundamentals course\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/linkedin_a9a2be5f-0587-4744-b1ec-803ee437e247.png?v=1736368795\\\"\u003e\u003c/div\u003e\\n\u003cp\u003e\u003cstrong\u003eInstructors: \u003c/strong\u003ePatrick Rauland\u003c/p\u003e\\n\u003cp\u003eThe \u003ca href=\\\"https://www.linkedin.com/learning/ecommerce-fundamentals-2\\\"\u003eEcommerce Fundamentals course on LinkedIn\u003c/a\u003e comes well-regarded, with a 4.7 out of 5 star rating on the platform. Despite being created in 2020, its basic teachings of ecommerce are still relevant. \u003c/p\u003e\\n\u003cp\u003eThe course walks you through every step of developing an ecommerce business idea. You’ll learn all the possible ecommerce models, like \u003ca href=\\\"/blog/what-is-dropshipping\\\"\u003edropshipping\u003c/a\u003e and \u003ca href=\\\"/blog/reseller-business\\\"\u003ereselling\u003c/a\u003e, as well as tactics for selecting and evaluating your ecommerce idea. Patrick Rauland also goes through lessons on defining your target audience, and more practical steps like brand development and getting a business license. \u003c/p\u003e\\n\u003cp\u003eIf you’re a fan of LinkedIn Learning and a beginner in ecommerce, this fundamentals course is the best choice.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eCosts: \u003c/strong\u003eFree when signing up for LinkedIn Learning \u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eLength: \u003c/strong\u003e1 hour 22 minutes\u003c/p\u003e\\n\u003ch3 id=\\\"14\\\"\u003e10. Become A Certified E-Commerce Marketing Master by DigitalMarketer \u003c/h3\u003e\\n\u003cdiv style=\\\"text-align: start;\\\"\u003e\u003cimg class=\\\"block block--bordered\\\" style=\\\"float: none;\\\" alt=\\\"Screenshot of the homepage for the DigitalMarketer Ecommerce Marketing course\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/digital-marketer-course_d6224611-7dc4-4252-b901-798425ca7e51.png?v=1736368946\\\"\u003e\u003c/div\u003e\\n\u003cp\u003e\u003cstrong\u003eInstructors: \u003c/strong\u003eScott Cunningham, Lauren Petrullo, Simon Trafford\u003c/p\u003e\\n\u003cp\u003eIf your store is set up and you’re ready to make sales, this \u003ca href=\\\"https://www.digitalmarketer.com/certifications/ecommerce-marketing-mastery/\\\"\u003eecommerce certification course from DigitalMarketer\u003c/a\u003e is a great next step. It addresses the two biggest issues in ecommerce—lack of traffic and sales—by focusing on product-market fit, positioning, and proven conversion strategies.\u003c/p\u003e\\n\u003cp\u003eThe curriculum offers proven frameworks used by three vetted instructors:\u003c/p\u003e\\n\u003col\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eLauren Petrullo:\u003c/strong\u003e Founder of Mongoose Media and content marketing expert with experience in PPC and social media. She has worked with The Walt Disney Company and owns several marketing businesses.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eScott Cunningham:\u003c/strong\u003e Founder of leading Shopify Partner agency, Social Lite, and brings expertise in scaling Shopify stores and digital advertising.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eSimon Trafford:\u003c/strong\u003e Co-founder and head coach for Merchant Mastery and managing director for Social Lite Communications, specializing in Facebook and Google Ads, email marketing, and CRO.\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cp\u003eMarketing professionals and ecommerce brand owners will get everything they need and more from this certification, including templates, checklists, and tools for product pages, product descriptions, storefronts, email campaigns, and ads, along with quizzes and bonus content.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eCosts: \u003c/strong\u003e$495\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eLength: \u003c/strong\u003eSelf-paced and depends on your study hours \u003c/p\u003e\\n\u003ch2 id=\\\"2\\\"\u003eBenefits of taking an ecommerce course\u003c/h2\u003e\\n\u003cp\u003eThere are four benefits of taking an ecommerce course:\u003c/p\u003e\\n\u003col\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eBuilding your support network.\u003c/strong\u003e As an ecommerce business owner, you’re less likely than your brick-and-mortar counterparts to run into industry peers out in your community. Online courses are a great way to meet fellow ecommerce business owners and build your support network. If your custom t-shirt business is impacted by supply chain issues, for example, you can call your custom apron friend for the lowdown on active suppliers. \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eAcquiring customers.\u003c/strong\u003e Whether taking courses in-person or virtually, you might meet potential clients in the process. Likewise, building relationships with other business owners can open the door to collaborations that increase your customer base or generate word-of-mouth referrals. \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eIncreasing your skills.\u003c/strong\u003e An online ecommerce course can help you quickly build the skills needed to grow your business, from \u003ca href=\\\"/blog/start-online-store\\\"\u003estarting an online store\u003c/a\u003e to \u003ca href=\\\"/blog/16889288-8-steps-to-prepare-your-online-business-for-tax-time\\\"\u003enavigating tax season\u003c/a\u003e.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eValidate your success.\u003c/strong\u003e There’s value in proving what you know. Some online ecommerce courses offer certificates for particular skill sets (like social media marketing or email marketing), which can boost your professional reputation. These stamps of approval may also allow you to charge more for your work.\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch2 id=\\\"3\\\"\u003eSteps to choose the right ecommerce course\u003c/h2\u003e\\n\u003col\u003e\\n\u003cli\u003eIdentify your business goals\u003c/li\u003e\\n\u003cli\u003eDetermine your immediate needs\u003c/li\u003e\\n\u003cli\u003eSet your time and technology budget\u003c/li\u003e\\n\u003cli\u003eResearch ecommerce courses\u003c/li\u003e\\n\u003cli\u003eChoose your course\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cp\u003eOnline ecommerce courses serve a range of audiences. Whether you're a new business owner or an experienced marketing professional, here’s how to choose the right one:\u003c/p\u003e\\n\u003ch3\u003e1. Identify your business goals\u003c/h3\u003e\\n\u003cp\u003eStart by assessing your business’s goals, so you know where you want to head. Are you planning to build your vintage ottoman shop into an international leader in curating and shipping the finest 20th century ottomans? Or are you simply hoping to turn a hobby into a source of passive income? The answer will determine your ecommerce training needs.\u003c/p\u003e\\n\u003ch3\u003e2. Determine your immediate needs\u003c/h3\u003e\\n\u003cp\u003eIdentify what you need right now. If you spend all your free time running social media accounts, a social media management course can help optimize your strategy and reclaim hours. \u003c/p\u003e\\n\u003cp\u003eIf you’d like to drive more traffic to your website, consider a digital marketing specialization course that covers lead generation tactics like email marketing, search engine optimization, and content marketing.\u003c/p\u003e\\n\u003ch3\u003e3. Set your time and technology budget\u003c/h3\u003e\\n\u003cp\u003eDetermine how much time you can devote to ecommerce training and how much you’d like to pay to enroll. Remember, there are many courses you can enroll in that are free. \u003c/p\u003e\\n\u003ch3\u003e4. Research ecommerce courses\u003c/h3\u003e\\n\u003cp\u003eReview content from trusted online sources and thoroughly research course options. Consult business publications like \u003cem\u003eForbes\u003c/em\u003e or Business Insider, blog content from ecommerce platform providers, or guides (like this one) to compare. \u003c/p\u003e\\n\u003cp\u003eYou can also poll other ecommerce business owners in your network for recommendations. As you explore courses, keep notes on curriculum topics, cost, length, and any available certifications.\u003c/p\u003e\\n\u003ch3\u003e5. Choose your course \u003c/h3\u003e\\n\u003cp\u003eThe rest is easy: Compare your immediate business needs and budget limitations with the ecommerce course offerings and select the best option for you and your ecommerce business.\u003c/p\u003e\\n\u003ch3\u003e\u003c/h3\u003e\\n\u003chr\u003e\u003ccenter\u003e\\n\u003ch3\u003eReady to create your business? Start your free trial of Shopify—no credit card required.\u003c/h3\u003e\\n\u003cdiv data-signup=\\\"\\\"\u003e\u003c/div\u003e\\n\u003c/center\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cdiv itemscope=\\\"\\\" itemtype=\\\"https://schema.org/FAQPage\\\"\u003e\\n\u003ch2 id=\\\"4\\\"\u003eEcommerce courses FAQ\u003c/h2\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat are common topics covered in ecommerce courses?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cul\u003e\\n\u003cli\u003eMarketing strategy\u003c/li\u003e\\n\u003cli\u003eDigital marketing\u003c/li\u003e\\n\u003cli\u003eBusiness operations\u003c/li\u003e\\n\u003cli\u003eBusiness development\u003c/li\u003e\\n\u003cli\u003eFinance\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat are the three types of ecommerce? \u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eB2C (business-to-consumer):\u003c/strong\u003e This is where businesses sell goods or services to customers. Think how Allbirds sells its own products online and ships orders to customers itself.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eB2B (business-to-business):\u003c/strong\u003e This is where one business sells to another business. Transactions are usually high volume—think hundreds of items versus one or two.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eC2C (consumer-to-consumer):\u003c/strong\u003e This model refers to marketplaces that allow consumers to sell to other consumers. eBay is the most popular example of C2C commerce.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat is the best way to learn ecommerce?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eThe best way to learn ecommerce is by combining theory and practice. Study the basics with a course, then apply the knowledge directly by starting your own ecommerce store. You’ll be able to see firsthand how everything works, like market research, ecommerce platforms, ads, and customer service\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eAre ecommerce courses necessary for starting an online business?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eAlthough you can start a successful ecommerce business without taking an ecommerce course, many ecommerce business owners find that ecommerce courses help them reach their goals faster (and save time and money along the way) because they’re being more intentional about what it takes to start an online business.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eCan ecommerce courses be taken online or in person?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eMany popular ecommerce courses are offered online. If you prefer to take an in-person course, consult your local university, community college, or chamber of commerce for resources.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"Ecommerce courses cover everything from digital marketing strategy to packaging your products. Find the best online course for you in this guide.\",\"\u003cimg alt=\\\"image representing a blog post about ecommerce courses\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/ecommerce_20courses.png?v=1679263372\\\"\u003e\\n\u003cp\u003eEcommerce courses cover everything from digital marketing strategy to packaging your products. Find the best online course for you in this guide.\u003c/p\u003e\",{\"_1704\":1729,\"_335\":1822,\"_1182\":1829},{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,-5,-5,-5,1834],{\"_1704\":1740,\"_1741\":1835,\"_1743\":1750},\"[{\\\"title\\\":\\\"How To Sell on Etsy in 6 Easy Steps (2025)\\\",\\\"tags\\\":[\\\"Sell Online\\\"],\\\"handle\\\":\\\"sell-on-etsy\\\",\\\"imageUrl\\\":\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/how_20to_20sell_20on_20etsy.png?v=1690562880\\\",\\\"imageAltText\\\":\\\"how to sell on etsy\\\",\\\"modifiedAt\\\":\\\"2023-12-05\\\",\\\"contentHtml\\\":\\\"\\\"},{\\\"title\\\":\\\"How To Find a Manufacturer or Supplier for a Product (2025)\\\",\\\"tags\\\":[\\\"Resource\\\",\\\"Starting Up\\\"],\\\"handle\\\":\\\"13975985-how-to-find-a-manufacturer-or-supplier-for-your-product-idea\\\",\\\"imageUrl\\\":\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/find-manufacturer-supplier.jpg?v=1605030754\\\",\\\"imageAltText\\\":\\\"Finding a manufacturer or supplier.\\\",\\\"modifiedAt\\\":\\\"2024-01-26\\\",\\\"contentHtml\\\":\\\"\\\"},{\\\"title\\\":\\\"10 Best Ecommerce Website Builders for Your Online Store (2025)\\\",\\\"tags\\\":[\\\"Sell Online\\\"],\\\"handle\\\":\\\"best-ecommerce-website-builder\\\",\\\"imageUrl\\\":\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/best-ecommerce-website-builder.jpg?v=1615833626\\\",\\\"imageAltText\\\":\\\"Illustration of a basket made out of bricks and mortar, showcasing how an ecommerce website builder can help you construct an online store\\\",\\\"modifiedAt\\\":\\\"2023-11-06\\\",\\\"contentHtml\\\":\\\"\\\"},{\\\"title\\\":\\\"Examples and Tips for Beautiful Ecommerce Website Design\\\",\\\"tags\\\":[\\\"Brand\\\",\\\"Resource\\\",\\\"Sell Online\\\"],\\\"handle\\\":\\\"best-ecommerce-sites\\\",\\\"imageUrl\\\":\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/best-ecommerce-website-builders_34936283-c28e-41b7-89a9-2d94ce67b509.jpg?v=1691009868\\\",\\\"imageAltText\\\":\\\"Illustration of a person designing a website on a computer\\\",\\\"modifiedAt\\\":\\\"2024-02-21\\\",\\\"contentHtml\\\":\\\"\\\"},{\\\"title\\\":\\\"How To Sell on eBay: 8 Easy Steps for Beginners (2025)\\\",\\\"tags\\\":[\\\"Guides\\\",\\\"Sell Online\\\"],\\\"handle\\\":\\\"sell-on-ebay\\\",\\\"imageUrl\\\":\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/how_20to_20sell_20on_20ebay.png?v=1679997376\\\",\\\"imageAltText\\\":\\\"how to sell on ebay\\\",\\\"modifiedAt\\\":\\\"2023-11-20\\\",\\\"contentHtml\\\":\\\"\\\"}]\",\"8 Jan 2025\",{\"_1704\":1705,\"_161\":1838,\"_1456\":1839,\"_335\":1840,\"_1709\":1841,\"_1711\":1842,\"_1721\":1845,\"_126\":1847,\"_1724\":1848,\"_1726\":1849,\"_1544\":1850,\"_1730\":1851,\"_1737\":1852,\"_1751\":1843,\"_1752\":1844,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":1854,\"_1758\":1841},\"gid://shopify/Article/559784099874\",\"wholesale-boutique-clothing\",\"Wholesale Boutique Clothing: 11 Best Suppliers To Get Started (2025)\",\"2025-01-07T15:30:00Z\",{\"_1704\":1713,\"_379\":1843,\"_1715\":1844,\"_1717\":1767,\"_1719\":1768},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/wholesale_20boutique_20clothing.png?v=1729266677\",\"black dresses on a salmon colored background\",[1846],\"Source Products\",\"\u003cp\u003eWhether you already have a \u003ca href=\\\"/blog/start-online-boutique\\\"\u003eboutique\u003c/a\u003e or are thinking of starting one, buying wholesale clothing can bring a wide range of benefits.\u003c/p\u003e\\n\u003cp\u003eYou can negotiate the best prices if you build a good relationship with the wholesaler. Plus, you can request exclusive rights to sell a certain clothing line, giving you a competitive edge in the market. The question is: Where do you buy wholesale clothing for a boutique?\u003c/p\u003e\\n\u003cp\u003eThere’s no shortage of \u003ca href=\\\"/blog/dropshipping-clothing-suppliers\\\"\u003eclothing suppliers\u003c/a\u003e for boutique businesses, but finding the best ones requires some work. \u003c/p\u003e\\n\u003cp\u003eTo help you get started, we’ve compiled a list of the top wholesale boutique clothing vendors who ship around the world. Plus, get tips on new trends and best practices in sourcing wholesale boutique clothing. \u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eTable of contents\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003eWhat is wholesale boutique clothing?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003e11 best sources to buy wholesale clothing for a boutique\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003eHow to find reliable wholesale boutique clothing suppliers\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#4\\\"\u003eWhat to look for in a wholesale boutique clothing supplier\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#5\\\"\u003eThe benefits of private labeling for boutique clothing\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#6\\\"\u003eBoutique fashion industry trends: What’s selling in 2025\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#7\\\"\u003eTips for sourcing wholesale boutique clothing\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#8\\\"\u003eWholesale boutique clothing FAQ\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"1\\\"\u003eWhat is wholesale boutique clothing?\u003c/h2\u003e\\n\u003cp\u003eWholesale boutique clothing means buying high-quality, unique, and trendy clothes in bulk and reselling them to customers at a markup. There are many small, specialized clothing retailers in this sector that specialize in offering distinctive, on-trend items.\u003c/p\u003e\\n\u003cp\u003eThe wholesale industry overall has become very popular since 2017. \u003ca href=\\\"https://www.statista.com/statistics/1120250/monthly-wholesale-sales-us/\\\"\u003eTotal wholesaler sales\u003c/a\u003e in the US amounted to $670.8 billion in December 2023. This represents an increase of about $10 billion year over year. \u003c/p\u003e\\n\u003ccenter\u003e\u003ciframe width=\\\"560\\\" height=\\\"315\\\" src=\\\"https://www.youtube.com/embed/L05VyO_q7CU?si=h4iuaWKUlcp9fi-d\\\" title=\\\"YouTube video player\\\" frameborder=\\\"0\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" referrerpolicy=\\\"strict-origin-when-cross-origin\\\" allowfullscreen=\\\"\\\"\u003e\u003c/iframe\u003e\u003c/center\u003e\\n\u003ch2 id=\\\"2\\\"\u003e11 best sources to buy wholesale clothing for a boutique\u003c/h2\u003e\\n\u003cdiv style=\\\"text-align: left;\\\"\u003e\u003cimg class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/faire_d84c15c8-c8f2-44b6-acf3-50f4dbe77a3e.png?v=1736283915\\\" alt=\\\"Screenshot of the Faire homepage\\\" style=\\\"float: none;\\\"\u003e\u003c/div\u003e\\n\u003ch3\u003e1. Faire\u003c/h3\u003e\\n\u003cp\u003eHome to thousands of independent wholesale clothing vendors, \u003ca href=\\\"https://www.faire.com/\\\"\u003eFaire\u003c/a\u003e showcases vendors offering a wide range of wholesale apparel suitable for boutique customers, from gorgeous drape dresses to long stylish coats that make perfect fall outfits. Each \u003ca href=\\\"/blog/wholesale-suppliers\\\"\u003ewholesale supplier\u003c/a\u003e has been handpicked and carefully vetted for quality products and customer service. \u003c/p\u003e\\n\u003cp\u003eFaire also has other collections, including jewelry, candles, soap, and more. Suppliers on Faire have varying policies for shipping, order minimums, and how many units go in a pack, but there are many clothing suppliers with no minimum order quantity (MOQ). Additionally, Faire is home to many US \u003ca href=\\\"/blog/dropshipping-suppliers\\\"\u003ewholesale dropshipping suppliers\u003c/a\u003e that make it easy to run a business.\u003c/p\u003e\\n\u003ch3\u003e2. Wholesale7\u003c/h3\u003e\\n\u003cdiv style=\\\"text-align: left;\\\"\u003e\u003cimg class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/wholesale7_0914166a-4ad8-4c7d-86b2-ff3bf9f81437.png?v=1736284315\\\" alt=\\\"A screenshot of Wholesale7's homepage\\\" style=\\\"float: none;\\\"\u003e\u003c/div\u003e\\n\u003cp\u003eAnother wholesale supplier of boutique clothing is \u003ca href=\\\"https://www.wholesale7.net/\\\"\u003eWholesale7\u003c/a\u003e. It offers various products based on the wardrobe styles in different countries, like ripped jeans (Korean fashion staple) and kimono dresses (fashionable Japanese garments). Trendy designs and vibrant palettes are some of the details present in apparel by Wholesale7.\u003c/p\u003e\\n\u003cp\u003eThis supplier also offers high-quality boutique clothing with custom logo designs. You can use your own logo or brand on the label and packaging, meaning you can launch your own \u003ca href=\\\"/blog/private-label-dropshipping\\\"\u003eprivate label\u003c/a\u003e clothing line with Wholesale7 powering your supply chain.\u003c/p\u003e\\n\u003cp\u003eDon’t have space to hold inventory? Wholesale7 also offers \u003ca href=\\\"/blog/what-is-dropshipping\\\"\u003edropshipping\u003c/a\u003e. In this case, they will ship the clothes directly to your customer, meaning you can save on storage costs.\u003c/p\u003e\\n\u003ch3\u003e3. Sugarlips\u003c/h3\u003e\\n\u003cdiv style=\\\"text-align: left;\\\"\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/resorthomepage.jpg?v=1736284418\\\" alt=\\\"A woman wearing a green and white dress next to the text resort collection 2025\\\" style=\\\"float: none;\\\"\u003e\u003c/div\u003e\\n\u003cp\u003eAs a US supplier for clothing brands like Urban Outfitters and Macy’s, \u003ca href=\\\"https://www.sugarlipswholesale.com/\\\"\u003eSugarlips\u003c/a\u003e offers a versatile inventory of fashion apparel for women. From dresses and jumpsuits to rompers and tops, Sugarlips offers a good range of boutique categories to pick and buy from.\u003c/p\u003e\\n\u003cp\u003eSugarlips has a team of creatives who’ve created lookbooks for retailers to take inspiration from. Their designs are classy and timeless, and they update catalogs with trendy, fashion-forward clothes for boutiques every month.\u003cbr\u003e\u003cbr\u003eThe \u003ca href=\\\"/blog/wholesale-distributor\\\"\u003ewholesale distributor\u003c/a\u003e offers free shipping for orders of more than $49 within the continental US. International customers get the usual standard and express shipping options based on their destination. \u003c/p\u003e\\n\u003ch3\u003e4. Bloom Wholesale \u003c/h3\u003e\\n\u003cdiv style=\\\"text-align: left;\\\"\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/bloom-wholesale.png?v=1736284491\\\" alt=\\\"Women wearing bright colored dresses with text overlaid that says signs of spring\\\" style=\\\"float: none;\\\"\u003e\u003c/div\u003e\\n\u003cp\u003eFounded in Los Angeles, \u003ca href=\\\"https://bloomwholesale.com/\\\"\u003eBloom Wholesale\u003c/a\u003e is a wholesale distributor of dresses, blouses, pants, and other boutique apparel. The vendor ships across the US and offers dropshipping, so you don’t have to store products or ship them personally. There is no MOQ required. \u003c/p\u003e\\n\u003cp\u003eBloom Wholesale’s clothes are easy to dress up (or down) with the change of a few accessories. They feature fun style details like cut-outs, statement sleeves, peplums, and more. Your customers will appreciate the fresh and playful vibe of this wholesaler’s clothing, which is an updated twist on classic fashion.\u003c/p\u003e\\n\u003cp\u003eYou can return any item if you’re unsatisfied with the size, color, or quality. However, the supplier will charge a 5% restocking fee plus shipping.\u003c/p\u003e\\n\u003ch3\u003e5. Tasha Apparel\u003c/h3\u003e\\n\u003cdiv style=\\\"text-align: left;\\\"\u003e\u003cimg class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/tasha_11ff3364-3316-4d04-9ea6-b137da27efec.png?v=1736284583\\\" alt=\\\"A screenshot of the Tasha Apparel homepage\\\" style=\\\"float: none;\\\"\u003e\u003c/div\u003e\\n\u003cp\u003eAnother US-based boutique clothing supplier, \u003ca href=\\\"https://www.tashaapparel.com/\\\"\u003eTasha Apparel\u003c/a\u003e sells clothing in bulk, mostly in packs of six items. It offers a huge range of sizes and plenty of different styles, so retailers of all kinds can shop trendy wholesale clothing at as much as 60% to 80% below the standard wholesale price. \u003c/p\u003e\\n\u003cp\u003eTasha Apparel offers products to wholesale buyers without MOQs. It also supports dropshipping and lets store owners use images from its website for their products. Additionally, its bulk shipping and bulk rates ensure dropshippers have access to the trendiest products every season. \u003c/p\u003e\\n\u003cp\u003eTasha offers free shipping for orders more than $300. Flat rate shipping starts from $9.95.\u003c/p\u003e\\n\u003ch3\u003e6. Kiyonna Clothing\u003c/h3\u003e\\n\u003cdiv style=\\\"text-align: left;\\\"\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/kiyonna_d8eb2912-a68c-400e-8728-22ba0a537c22.png?v=1736284636\\\" alt=\\\"A screenshot of the Kiyonna Clothing homepage\\\" style=\\\"float: none;\\\" class=\\\"block block--bordered\\\"\u003e\u003c/div\u003e\\n\u003cp\u003eNext on our list of wholesale boutique clothing suppliers is \u003ca href=\\\"https://www.kiyonna.com/\\\"\u003eKiyonna Clothing\u003c/a\u003e. This plus-size clothing supplier is known for offering a stylish line of apparel designs to delight the curvy customer. To shop wholesale at Kiyonna clothing, you need to sign up with your boutique name and place an order. \u003c/p\u003e\\n\u003cp\u003eKiyonna has a $500 initial minimum opening order and a $250 minimum after that. The wholesaler lets customers mix colors, styles, and sizes as needed. It never does prepacks, because providing what works best for your unique business is its number one priority.\u003c/p\u003e\\n\u003cp\u003eThe best part is, Kiyonna lets you view line sheets for the upcoming seasons. Whenever it has something new, you’ll be the first to know. Order forms accompany all sheets to make ordering a breeze.\u003c/p\u003e\\n\u003ch3\u003e7. Magnolia Fashion Wholesale \u003c/h3\u003e\\n\u003cdiv style=\\\"text-align: left;\\\"\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/magnolia_8b38ac40-b26a-4ace-b893-7480827338a9.png?v=1736284710\\\" alt=\\\"A screenshot of the Magnolia homepage featuring a woman in a pink dress\\\" style=\\\"float: none;\\\"\u003e\u003c/div\u003e\\n\u003cp\u003eIf you’re interested in stocking your boutique with swimwear, dresses, and suits, \u003ca href=\\\"https://magnoliafashionwholesale.com/\\\"\u003eMagnolia Fashion Wholesale\u003c/a\u003e is a distributor you should have on your list. The vendor takes inspiration from the rich history of Miami’s Design District. You’ll find the latest styles and celebrity-inspired looks on its website.\u003c/p\u003e\\n\u003cp\u003eThis vendor only sells in packs, so you cannot buy single pieces. Also, you cannot use Magnolia for dropshipping—the company only accepts retailers who can get the items shipped to their physical location. \u003c/p\u003e\\n\u003cp\u003eWhen it comes to shipping, Magnolia offers three- to five-day US deliveries, as well as international shipping to more than 80 countries. It doesn’t have a fixed shipping fee, as freight depends on the location.\u003c/p\u003e\\n\u003ch3\u003e8. Catwalk Wholesale\u003c/h3\u003e\\n\u003cdiv style=\\\"text-align: left;\\\"\u003e\u003cimg class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/catwalk_8516d772-cd36-4276-bf2e-521371de448e.png?v=1736284803\\\" alt=\\\"A screenshot of the Catwalk Wholesale website\\\" style=\\\"float: none;\\\"\u003e\u003c/div\u003e\\n\u003cp\u003eIf you’re in need of fashion-forward pieces, \u003ca href=\\\"https://www.catwalkwholesale.com/\\\"\u003eCatwalk Wholesale\u003c/a\u003e is worth checking out. This UK-based wholesale boutique distributor has trendy jumpsuits, bottoms, tops, and dresses. And, unlike many other vendors, it allows you to buy individual items as opposed to packs with multiple pieces.\u003c/p\u003e\\n\u003cp\u003eCatwalk Wholesale offers free delivery in the UK on orders above £250. Worldwide shipping is also available. Once you’ve paid for your order, the wholesaler will prepare the items for shipment and email you the tracking number.\u003c/p\u003e\\n\u003ch3\u003e9. FASHIONGO\u003c/h3\u003e\\n\u003cdiv style=\\\"text-align: left;\\\"\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/fashiongo_ad12c9f5-cfb7-4842-8f71-ef63eb14b086.png?v=1736284918\\\" alt=\\\"A screenshot of the FASHIONGO website featuring Golden Rose clothing\\\" style=\\\"float: none;\\\" class=\\\"block block--bordered\\\"\u003e\u003c/div\u003e\\n\u003cp\u003e\u003ca href=\\\"https://www.fashiongo.net/\\\"\u003eFASHIONGO\u003c/a\u003e is a renowned online wholesale fashion marketplace started in the Los Angeles Fashion District in 2002. It connects retailers with reputable brands and designers, and stands out as an excellent platform for boutique owners seeking high-quality, trendy, and unique fashion items to stock their stores. \u003c/p\u003e\\n\u003cp\u003eThe platform offers apparel, accessories, home decor, and more. It also provides a \u003ca href=\\\"https://apps.shopify.com/fashiongo-dropshipping/reviews\\\"\u003edropshipping option\u003c/a\u003e for those who don't have the space to hold inventory. \u003c/p\u003e\\n\u003ch3\u003e10. Texas True Threads\u003c/h3\u003e\\n\u003cdiv style=\\\"text-align: start;\\\"\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/texastrue_4f653dc2-eee7-43a6-8bf3-108cec907ddb.png?v=1736285253\\\" alt=\\\"A screenshot of the Texas True Threads website featuring its patriotic collection\\\" style=\\\"float: none;\\\"\u003e\u003c/div\u003e\\n\u003cp\u003eFounded in 2016 by Chad and Mendy Riggins, \u003ca href=\\\"https://texastruethreads.com/\\\"\u003eTexas True Threads\u003c/a\u003e is a wholesale clothing brand that leverages its founders’ 20 years of experience in the apparel and screen-printing industry. All products are made in the US and retailers cannot sell Texas True Threads on Amazon and eBay.\u003c/p\u003e\\n\u003cp\u003eBased in Spearman, Texas, the brand offers a wide range of trendy wholesale women’s clothing, specializing in graphic tees and other apparel designed for southern and western women. For retailers, Texas True Threads requires an MOQ of \u003ca href=\\\"https://texastruethreads.com/pages/wholesale-policies\\\"\u003esix pieces per tee design\u003c/a\u003e. Retailers can restock a tee with a minimum of four pieces within 30 days of the original order.\u003c/p\u003e\\n\u003ch3\u003e11. Southern Grace Wholesale\u003c/h3\u003e\\n\u003cdiv style=\\\"text-align: start;\\\"\u003e\u003cimg class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/southerngrace_13e28b65-c095-4886-8a1c-5e6cd287db97.png?v=1736285309\\\" alt=\\\"Southern Grace Wholesale's website\\\" style=\\\"float: none;\\\"\u003e\u003c/div\u003e\\n\u003cp\u003e\u003ca href=\\\"https://wholesale.southerngraceclothing.com/\\\"\u003eSouthern Grace Wholesale\u003c/a\u003e focuses on women’s and girls’ apparel and accessories, but with the Southern chic aesthetic. The brand creates its designs in-house and prohibits third-party selling on marketplaces like Amazon or eBay. They are known for stylish, comfortable clothing that embodies the Southern lifestyle. \u003c/p\u003e\\n\u003cp\u003eIf you have a Shopify store, you can also dropship Southern Grace clothing through the \u003ca href=\\\"https://apps.shopify.com/synclogic\\\"\u003eSyncLogic app\u003c/a\u003e. \u003c/p\u003e\\n\u003ch2 id=\\\"3\\\"\u003eHow to find reliable wholesale boutique clothing suppliers\u003c/h2\u003e\\n\u003ch3\u003eResearching potential suppliers \u003c/h3\u003e\\n\u003cp\u003eYou’ll have to identify and assess various wholesale boutique clothing suppliers in your journey. The goal is to find the suppliers that meet your product quality, quantity, and pricing requirements. With proper research, you’ll be able to partner with the right suppliers who can contribute to your business’s success. \u003c/p\u003e\\n\u003cp\u003eHere’s how to research wholesale suppliers:\u003c/p\u003e\\n\u003col\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eIdentify your needs.\u003c/strong\u003e Clearly outline your business’s specific needs, like product types, quality, quantity, pricing, and delivery times. This will help you focus your research and evaluate potential suppliers more effectively.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eUse multiple sources to find suppliers.\u003c/strong\u003e Explore various online wholesale marketplaces, industry directories, and trade shows. By diversifying your sources, you increase your chances of finding the right match.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eReach out to suppliers you like.\u003c/strong\u003e Gather information about their product range, MOQ, pricing structures, and \u003ca href=\\\"/blog/order-lead-time\\\"\u003elead times\u003c/a\u003e. \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eRequest product samples.\u003c/strong\u003e Evaluate the quality, texture, durability, and other relevant aspects of the products by requesting samples. This guarantees the product is up to your standards. \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eCompare and choose suppliers.\u003c/strong\u003e Gather enough data and compare suppliers based on your criteria, then pick the ones that fit your business needs.\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cp\u003eReview your suppliers’ performance periodically and make adjustments as needed. This ensures that the supplier’s offerings are aligned with your evolving business needs.\u003c/p\u003e\\n\u003ch3\u003eEvaluating the quality of suppliers\u003c/h3\u003e\\n\u003cp\u003eNow that you have your quality standards in place, it’s time to evaluate your suppliers. Ordering samples is one step, but you can go a little further to guarantee that they are a good fit.\u003c/p\u003e\\n\u003cp\u003eInvestigate a supplier’s track record regarding product quality, adherence to standards, and reliability. Seek references and read reviews to learn about other customers’ experiences with the supplier. If possible, visit the supplier’s production facility to observe manufacturing processes, quality control measures, and overall operations.\u003c/p\u003e\\n\u003ch2 id=\\\"4\\\"\u003eWhat to look for in a wholesale boutique clothing supplier\u003c/h2\u003e\\n\u003cp\u003eAfter you’ve scoured the distributors above, you probably have a list of wholesalers in front of you. The next step is to refine that list in order to \u003ca href=\\\"/retail/vendor\\\"\u003efind the best vendor\u003c/a\u003e for your storefront. \u003c/p\u003e\\n\u003cp\u003eHere are some of the wholesale vendor selection factors you’ll need to consider:\u003c/p\u003e\\n\u003ch3\u003eLocation \u003c/h3\u003e\\n\u003cp\u003eKnowing where the wholesaler is based is crucial because this affects cost. With overseas vendors, duties, shipping, and taxes can quickly add up and limit your \u003ca href=\\\"/blog/net-profit-margin\\\"\u003eprofit margins\u003c/a\u003e. If you have specific profits in mind, it’s best to go with a vendor operating in or around your region.\u003c/p\u003e\\n\u003ch3\u003eQuality\u003c/h3\u003e\\n\u003cp\u003eIf you’re going for fast fashion, quality might not be that much of a concern for your business. But if you’re planning to sell something high end and unique, quality quickly becomes a priority. If you’re unsure about a vendor’s quality, you can always place a small order to evaluate quality before making a larger investment. \u003c/p\u003e\\n\u003ch3\u003eAdjacent items \u003c/h3\u003e\\n\u003cp\u003eIf you want to expand beyond clothing, it would be best to choose a wholesaler who can support your growth. Vendors who sell wholesale boutique accessories, footwear, and other fashion items could offer valuable business opportunities.\u003c/p\u003e\\n\u003ch2 id=\\\"5\\\"\u003eThe benefits of private labeling for boutique clothing\u003c/h2\u003e\\n\u003ch3\u003eBrand identity enhancement\u003c/h3\u003e\\n\u003cp\u003ePrivate labeling helps you build a brand image faster. When you design \u003ca href=\\\"/blog/private-label\\\"\u003eproducts under your own label\u003c/a\u003e, you can build a distinct image and set yourself apart from competitors. A strong brand builds trust with your customers.\u003c/p\u003e\\n\u003cp\u003eSay you’re a boutique clothing store and want to be known for sustainable fashion. By private labeling an eco-friendly clothing line, you can establish yourself as a go-to brand for environmentally conscious consumers. \u003c/p\u003e\\n\u003ch3\u003eHigher profit margins\u003c/h3\u003e\\n\u003cp\u003eWhen you make your own branded products, you cut out the middleman, which allows you to reduce costs and increase revenue. In many industry categories, \u003ca href=\\\"https://www.mckinsey.com/industries/industrials-and-electronics/our-insights/the-power-of-private-label-brands-in-distribution\\\"\u003eaccording to McKinsey\u003c/a\u003e, private-label products have approximately twice the \u003ca href=\\\"/blog/gross-margin\\\"\u003egross profit margin\u003c/a\u003e as traditional brands. \u003c/p\u003e\\n\u003ch3\u003eControl over marketing and branding\u003c/h3\u003e\\n\u003cp\u003ePrivate labeling gives you full control over your products’ marketing narrative. You don’t have to abide by any wholesaler guidelines or restrictions, like not selling on third-party marketplaces. You have the freedom to design \u003ca href=\\\"/blog/ecommerce-packaging\\\"\u003eproduct packaging\u003c/a\u003e, create promotions, and develop messaging that aligns with your brand. \u003c/p\u003e\\n\u003ch2 id=\\\"6\\\"\u003eBoutique fashion industry trends: What’s selling in 2025\u003c/h2\u003e\\n\u003ch3\u003eSustainable and eco-friendly fashion\u003c/h3\u003e\\n\u003cp\u003eConsumers are becoming more aware of the impact of their clothing choices. So much so that they are willing to pay \u003ca href=\\\"https://www.pwc.com/gx/en/news-room/press-releases/2024/pwc-2024-voice-of-consumer-survey.html\\\"\u003e9.7%\u003c/a\u003e more for \u003ca href=\\\"/blog/ecommerce-sustainability\\\"\u003esustainable products\u003c/a\u003e, despite cost-of-living and inflationary concerns. \u003c/p\u003e\\n\u003cp\u003eBrands that emphasize supply chain transparency and commitments to reducing their carbon footprint are becoming more popular. Beaumont Organic, for example, \u003ca href=\\\"https://www.beaumontorganic.com/pages/factory-directory\\\"\u003epartners with trusted factories\u003c/a\u003e in Portugal and the UK that share the brand’s belief that workers should be paid fairly. Most of Beaumont Organic’s pieces are also made using GOTS-certified organic cotton.\u003c/p\u003e\\n\u003ch3\u003eAthleisure and comfort wear\u003c/h3\u003e\\n\u003cp\u003eAthleisure and comfort wear continue to dominate the boutique fashion scene in 2024. The \u003ca href=\\\"https://www.grandviewresearch.com/industry-analysis/athleisure-market\\\"\u003eglobal athleisure market size\u003c/a\u003e was estimated at $358.07 billion in 2023, and is projected to grow at a compound annual growth rate (CAGR) of 9.3% from 2024 to 2030. \u003c/p\u003e\\n\u003cp\u003eLululemon is the brand of choice for \u003ca href=\\\"https://www.statista.com/statistics/1379261/likely-athleisure-brand-purchases-us/\\\"\u003e50% of consumers\u003c/a\u003e in search of athleisure clothing, but younger brands like Vuori, Alo Yoga, and Gymshark are quickly gaining market share. This shows that athleisure consumers are open to buying from new brands instead of just shopping at legacy providers like Nike and Adidas.\u003c/p\u003e\\n\u003ch3\u003eCowboy core \u003c/h3\u003e\\n\u003cp\u003eBeyonce’s \u003cem\u003eCowboy Carter\u003c/em\u003e album prompted the latest surge in cowboy fashion, \u003ca href=\\\"https://www.usatoday.com/story/entertainment/music/2024/02/28/beyonce-new-country-music-inspiring-fashion-trends-surge-cowboy-fashion/72759344007/\\\"\u003e\u003cem\u003eUSA Today\u003c/em\u003e\u003c/a\u003e reports. Trendalytics data from Fashionista also shows a \u003ca href=\\\"https://fashionista.com/2024/03/shop-cowboy-hat-trend\\\"\u003e400% increase\u003c/a\u003e in interest in cowboy hats compared to a year ago. \u003c/p\u003e\\n\u003cp\u003eAs the Cowboy core trend continues to gain momentum, expect to see more designers and brands embracing Western themes in their collections. Whether through Beyonce’s influence or broader societal shifts, this trend is set to redefine how we perceive and wear cowboy fashion.\u003c/p\u003e\\n\u003ch2 id=\\\"7\\\"\u003eTips for sourcing wholesale boutique clothing\u003c/h2\u003e\\n\u003ch3\u003eFind wholesale boutique clothing vendors via directories\u003c/h3\u003e\\n\u003cp\u003eDirectories can help expand the wholesale clothing distributor and manufacturer options for your boutique. The vendors listed on directories are generally safe to work with, as they undergo a strict verification and authentication process before they’re accepted into the search database.\u003c/p\u003e\\n\u003cp\u003eCheck out reputable online directories like \u003ca href=\\\"https://makersrow.com/\\\"\u003eMaker’s Row\u003c/a\u003e. For overseas \u003ca href=\\\"https://shopify.com/blog/product-sourcing-apps\\\"\u003eproduct sourcing\u003c/a\u003e, \u003ca href=\\\"https://www.kompass.com/selectcountry/\\\"\u003eKompass\u003c/a\u003e is an excellent option to consider. Steer clear of unknown directories, because the vendors listed there might not be wholesalers but rather a middleman charging a fee to connect you with the actual producer.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003e💡 Pro Tip: \u003c/strong\u003eWhile browsing directories, make sure to read customer reviews. They can help identify which clothing vendors are reputable and which ones to avoid. You can also request information on the whereabouts of their production facility or showroom (credible wholesalers won’t hesitate to share these details with you). \u003c/p\u003e\\n\u003ch3\u003eAttend trade shows to connect with boutique apparel wholesalers\u003c/h3\u003e\\n\u003cp\u003eTrade shows are a great place to find up-and-coming wholesale boutique vendors, so you can get your hands on the latest styles before your competitors. And talking face-to-face is a lot more effective than other types of communication. Plus, nothing beats being able to see and feel the product in-person.\u003c/p\u003e\\n\u003cp\u003eCheck out the apparel and clothing events happening in and around your locality and plan a visit. Use the \u003ca href=\\\"https://www.tsnn.com/\\\"\u003eTrade Show News Network\u003c/a\u003e to search for trade shows by date, city, state or country, event name, or industry. It’s the largest directory of trade events online and makes it easy to find relevant \u003ca href=\\\"/blog/what-is-a-trade-show\\\"\u003etrade shows\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003e💡 Pro Tip: \u003c/strong\u003eBefore attending, make sure to have your business license on hand. This can literally be the difference between being welcomed to buy items or being shown the exit. Wholesalers need to know that you’re legit.\u003c/p\u003e\\n\u003ch3\u003eVisit nearby clothing markets\u003c/h3\u003e\\n\u003cp\u003eNearby apparel markets are a great place to find cheap wholesale boutique clothing. Since a lot of vendors gather in these markets, you can negotiate to get the price down. More than just negotiating, visiting the market allows you to see which products are currently in fashion (vendors often promote the latest clothing through displays). \u003c/p\u003e\\n\u003cp\u003eAnother option is to visit showrooms, which are shops managed directly by a wholesale distributor or vendor. The aim is to buy unique boutique clothing wholesale—pieces that haven’t made their way into retail shops (yet). Showrooms also stock items from foreign clothing brands with good discounts at reasonable prices—an easy way to stand out. \u003c/p\u003e\\n\u003ch3\u003eExplore online communities \u003c/h3\u003e\\n\u003cp\u003eExperienced fashion entrepreneurs often know a lot about \u003ca href=\\\"/blog/selling-wholesale\\\"\u003ewholesalers\u003c/a\u003e, but they don’t share what they learn with everyone. Your best bet for picking their brains is to engage in some \u003ca href=\\\"/blog/networking-tips\\\"\u003esmall business networking\u003c/a\u003e. Search the online forums where veteran boutique owners hang out and strike up a conversation.\u003c/p\u003e\\n\u003cp\u003eSome forums to join:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"https://www.toptenwholesale.com/\\\"\u003eTopTenWholesale\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"https://www.t-shirtforums.com/\\\"\u003eT-Shirt Forums\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eNetwork and build relationships to find the best boutique wholesalers for your business.\u003c/p\u003e\\n\u003cp\u003eYou can also search within social media communities, where fashion entrepreneurs give and seek advice. For example, \u003ca href=\\\"https://www.facebook.com/groups/195776527563570\\\"\u003eBag It Up Boutique\u003c/a\u003e is a Facebook group with more than 8,500 members who are mainly fashion enthusiasts. It’s also worth checking out Facebook Marketplace to find vendors in your local community. \u003c/p\u003e\\n\u003cp\u003eAdditionally, follow discussions around wholesale clothing on forums like Reddit and Quora to get ideas about vendors and products. Besides learning from ongoing discussions, you can also post your own questions and get advice.\u003c/p\u003e\\n\u003ch2\u003eChoosing the best wholesale boutique clothing suppliers for you\u003c/h2\u003e\\n\u003cp\u003eThere are illegitimate wholesalers out there intending to make easy money off of new boutique owners. These wholesalers are actually middlemen who buy clothing from manufacturers and distributors and sell at a higher price. Sourcing products from them means you will price yourself out of the market, so it’s wise to keep yourself informed about middlemen red flags. \u003c/p\u003e\\n\u003cp\u003eHere are some telltale signs of fraudulent clothing wholesalers:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eThe vendor does not require your business registration or tax ID to do business with you. That’s because a fake wholesaler doesn’t care whether or not you meet government regulations.\u003c/li\u003e\\n\u003cli\u003eThe company does not state where it is located or mention its name when communicating over email or phone, leaving you wondering about the shipping fee and who to contact. \u003c/li\u003e\\n\u003cli\u003eThey refuse to send you samples, or behave strangely when you place a small order. This is often a sign that you’re dealing with an intermediary who’s looking to make a profit by selling in bulk at higher prices. \u003c/li\u003e\\n\u003cli\u003eFake suppliers selling \u003ca href=\\\"https://www.oberlo.com/blog/avoid-counterfeit-goods-aliexpress\\\"\u003ecounterfeit items\u003c/a\u003e will also deny sample requests, as samples give an idea of clothing quality.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eChoosing a wholesale boutique vendor is a big decision for your business, so take the time to research your options and filter out fake wholesalers. The extra time you spend now will help you avoid any unpleasant surprises down the road. Keep the above tips in mind, and you should be able to find the best wholesalers who consistently provide you with genuine quality products at reasonable prices.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cdiv itemscope=\\\"\\\" itemtype=\\\"https://schema.org/FAQPage\\\"\u003e\\n\u003ch2 id=\\\"8\\\"\u003eWholesale boutique clothing FAQ\u003c/h2\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow do you buy new clothes wholesale?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eTo buy new wholesale clothes, contact wholesalers or suppliers that offer products that meet your needs. Provide them with information and get pricing and ordering details. Then, place an order according to their process and receive the products in bulk.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat are the best wholesale clothing websites in the US?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eSome of the best wholesale clothing websites in the US include Catwalk Wholesale, Kiyonna Clothing, and Sugarlips.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eCan I put my own logo on wholesale clothing?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eThrough a process called private labeling, you can put your own logo and other branding on wholesale clothing. Connect with the wholesaler to discuss your branding requirements, send them your logo design files, and confirm any costs and lead times associated with custom production.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eIs owning a clothing boutique profitable?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eSelling clothing and lifestyle goods is a profitable business to run. By 2024, it is \u003ca href=\\\"https://www.statista.com/statistics/278890/us-apparel-and-accessories-retail-e-commerce-revenue/\\\"\u003eestimated\u003c/a\u003e that the online apparel and accessory retail sector will generate about $153 billion in the US alone.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eCan you buy wholesale clothing and resell?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eIt’s common for retailers to resell wholesale clothing. Wholesale clothing allows boutiques to get clothes at a discounted price, mark them up, and sell them at a profit. Some wholesalers limit reselling items on marketplaces like Amazon, eBay, and Poshmark.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"Learn how to start selling wholesale boutique clothing with this comprehensive guide. Get the latest on how to find reliable suppliers and source 2025 trends.\",\"\u003cimg data-mce-fragment=\\\"1\\\" alt=\\\"black dresses on a salmon colored background\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/wholesale_20boutique_20clothing.png?v=1698070050\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/wholesale_20boutique_20clothing.png?v=1698070050\\\"\u003e\\n\u003cp\u003eLearn how to start selling wholesale boutique clothing with this comprehensive guide. Get the latest on how to find reliable suppliers and source 2025 trends.\u003c/p\u003e\",{\"_1704\":1729,\"_335\":1840,\"_1182\":1848},{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,-5,-5,-5,1853],{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},\"7 Jan 2025\",{\"_1704\":1705,\"_161\":1856,\"_1456\":1857,\"_335\":1858,\"_1709\":1859,\"_1711\":1860,\"_1721\":1863,\"_126\":1865,\"_1724\":1866,\"_1726\":1867,\"_1544\":1868,\"_1730\":1870,\"_1737\":1871,\"_1751\":1861,\"_1752\":1862,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":1854,\"_1758\":1859},\"gid://shopify/Article/28238708770\",\"common-shipping-questions\",\"How To Calculate Shipping Costs for Your Online Store in 2025\",\"2025-01-07T09:00:00Z\",{\"_1704\":1713,\"_379\":1861,\"_1715\":1862,\"_1717\":1767,\"_1719\":1768},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/how_20to_20calculate_20shipping_20costs_20for_20online_20store_bd2659a7-ee6d-4972-bd51-65731077dfa1.png?v=1738559137\",\"Graphic that shows the logistics of the fulfillment process in a net. On the right reads \\\"how to calculate shippings costs for online store\\\"\",[1864],\"Backoffice\",\"\u003cp\u003eYour shipping experience can make or break customer satisfaction, just like your products can. While you want to delight customers with fast, affordable delivery, shipping costs can eat into your profits if you absorb them—or deter purchases if customers pay. Finding the right balance is key to your business success.\u003c/p\u003e\\n\u003cp\u003eWe’ll help you create shipping policies that work for both your business and your customers. With some upfront planning and clear communication, you can manage \u003ca href=\\\"/blog/shipping-and-fulfillment\\\"\u003eshipping\u003c/a\u003e costs while creating an excellent post-purchase experience—even when orders are literally out of your hands.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eTable of contents\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003eHow to calculate shipping costs\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003eCalculate shipping rates with Shopify Shipping\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003eCalculating shipping costs with carrier calculators\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#4\\\"\u003eChoose your shipping options\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#5\\\"\u003eCreate a shipping policy page\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#6\\\"\u003eCommon shipping questions\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#7\\\"\u003eAdditional shipping-related costs to consider\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#8\\\"\u003eIntegrate shipping costs into your pricing\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#9\\\"\u003eTest and adjust your shipping strategy\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#10\\\"\u003eShipping costs FAQ\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"1\\\"\u003eHow to calculate shipping costs\u003c/h2\u003e\\n\u003cp\u003eSeveral key factors affect shipping costs for your online store. Understanding each one helps you make smart decisions about your shipping strategy:\u003c/p\u003e\\n\u003ch3\u003eDelivery speed\u003c/h3\u003e\\n\u003cp\u003eWant to get packages to customers lightning fast? Quick delivery comes at a premium. The faster the shipping speed, the more it costs—which affects your bottom line if you’re covering shipping costs.\u003c/p\u003e\\n\u003ch3\u003ePackage value\u003c/h3\u003e\\n\u003cp\u003eWhen you’re shipping valuable products, you’ll want insurance to protect against loss, theft, or damage. The last thing you need is unhappy customers because of shipping mishaps.\u003c/p\u003e\\n\u003ch3\u003eShipping distance\u003c/h3\u003e\\n\u003cp\u003eThe further your package travels, the more you’ll pay for transportation. Combining distance with fast delivery gets especially pricey—overnight shipping across the country costs significantly more than \u003ca href=\\\"/blog/delivery-fees\\\"\u003elocal delivery\u003c/a\u003e from a nearby fulfillment center.\u003c/p\u003e\\n\u003ch3\u003ePackage weight\u003c/h3\u003e\\n\u003cp\u003eHeavier packages mean higher shipping costs, since carriers have vehicle weight limits to consider. Every extra pound impacts the final price.\u003c/p\u003e\\n\u003ch3\u003ePackage size\u003c/h3\u003e\\n\u003cp\u003eSize matters in shipping. Carriers use dimensional weight pricing for larger packages since bulky packages take up more space in delivery vehicles. A lightweight but large package might cost more than you expect.\u003c/p\u003e\\n\u003ch3\u003eAdditional fees\u003c/h3\u003e\\n\u003cp\u003eThe \u003ca href=\\\"/uk/blog/what-is-logistics\\\"\u003elogistics\u003c/a\u003e world is full of surprises—from sudden road closures and natural disasters to worker strikes or unforeseen taxes. Building a buffer into your shipping budget helps you handle unexpected costs without stress.\u003c/p\u003e\\n\u003cp\u003eThere are also additional fees to consider depending on where you’re shipping to. If you’re shipping only within the US, you won’t need to worry about international fees or import taxes. But if you’re reaching customers worldwide, you’ll need to consider how each factor affects different shipping routes.\u003c/p\u003e\\n\u003cdiv data-guide=\\\"shipping\\\"\u003e\u003cbr\u003e\u003c/div\u003e\\n\u003ch2 id=\\\"2\\\"\u003eCalculate shipping rates with Shopify Shipping \u003c/h2\u003e\\n\u003cp\u003eShipping rate calculation comes built right into your Shopify store, making it one of the platform’s biggest advantages. Everything you need—shipping labels, \u003ca href=\\\"/retail/inventory-management\\\"\u003einventory management\u003c/a\u003e, invoicing, customer details, and product management—lives in one place.\u003c/p\u003e\\n\u003cp\u003eCustomize your shipping options to match your business needs. Offer customers free shipping, flat-fee rates, or rates dynamically calculated by distance. Got a local customer base? Set up local delivery within your service area or offer pickup at your brick-and-mortar location.\u003c/p\u003e\\n\u003cp\u003eIf you don't have the time to think about configuring your rates, we’ve got you covered with Shopify Shipping. Here is what you get:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eDiscounted rates (up to 88%) with USPS, UPS, and DHL\u003c/li\u003e\\n\u003cli\u003eBuilt-in label buying and printing—no special equipment needed\u003c/li\u003e\\n\u003cli\u003e$200 shipping insurance against damage, loss, and theft at no extra cost\u003c/li\u003e\\n\u003cli\u003eTime-saving features like bulk order fulfillment, scan forms, and carrier pickups\u003c/li\u003e\\n\u003cli\u003eReal-time package tracking to keep customers informed\u003c/li\u003e\\n\u003cli\u003eOne simple monthly bill covering both shipping and your Shopify subscription\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eSee how it’s helping other merchants succeed: “By using Shopify for postage rather than a regular post office, we are seeing, on average, a 30% discount on shipping rates,” says Jenni-Lyn Williams, CEO of \u003ca href=\\\"/uk/blog/case-study-snarky-tea\\\"\u003eSnarkyTea\u003c/a\u003e. “This saves us more [than] $305,000 in shipping costs per year.”\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eSpeed up your shipping\u003c/p\u003e\\n\u003cp\u003eUse Shopify Shipping to save money, convert more buyers, and fulfill orders fast. Take control of your shipping with instant access to the best rates and top carriers\u003c/p\u003e\\n\u003ca class=\\\"marketing-button marketing-button--small\\\" href=\\\"/shipping\\\" target=\\\"_blank\\\"\u003eLearn more\u003c/a\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"3\\\"\u003eCalculating shipping costs with carrier calculators\u003c/h2\u003e\\n\u003cp\u003eIf you’re working directly with shipping carriers instead of through Shopify Shipping, you’ll need to use their individual calculators. Here’s how each major carrier’s calculator works:\u003c/p\u003e\\n\u003ch3\u003e1. UPS\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/UPS.png?v=1736324528\\\" alt=\\\"UPS shipping cost breakdown to post a parcel from Los Angeles, CA to Denver, CO.\\\" style=\\\"float: none;\\\" class=\\\"block block--bordered\\\"\u003e\\n\u003cfigcaption\u003eUPS shipping calculator gives different rates for each shipping tier.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003eThe UPS calculator offers detailed control over shipping options. While it’s more complex than other calculators, it can help you find the most cost-effective rates when you know your exact package weight and dimensions.\u003c/p\u003e\\n\u003ch3\u003e2. USPS\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/USPS.png?v=1736324528\\\" alt=\\\"Cost breakdown to ship an item from Los Angeles to Denver using a USPS flat-rate shipping box.\\\" style=\\\"float: none;\\\" class=\\\"block block--bordered\\\"\u003e\\n\u003cfigcaption\u003eUSPS’ shipping cost breakdown for flat-rate boxes.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003eThe United States Postal Service (USPS) keeps things simple—you just need a ZIP code to calculate shipping costs. Choose from preset flat-rate boxes or enter custom package dimensions for more precise rates.\u003c/p\u003e\\n\u003ch3\u003e3. FedEx\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/Fedex.png?v=1736324528\\\" alt=\\\"FedEx shipping price breakdown for a small box to be shipped from Los Angeles to Denver.\\\" style=\\\"float: none;\\\" class=\\\"block block--bordered\\\"\u003e\\n\u003cfigcaption\u003eFedEx’s shipping calculator gave me these prices for a small box.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003eFedEx’s calculator works similarly to USPS. Enter your package weight, packaging type, destination, and shipping date to see costs for different delivery speeds.\u003c/p\u003e\\n\u003ch3\u003e4. DHL\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/DHL.png?v=1736324528\\\" alt=\\\"DHL’s shipping options to post a 5lb A4 envelope internationally.\\\" style=\\\"float: none;\\\" class=\\\"block block--bordered\\\"\u003e\\n\u003cfigcaption\u003eCalculate international shipping costs with DHL’s online calculator.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003eWhile DHL is a major player in international shipping, it handles quotes differently. Instead of an interactive calculator, you’ll request a custom quote through its website. You can move forward with shipping as soon as you receive your quote.\u003c/p\u003e\\n\u003ch2 id=\\\"4\\\"\u003eChoose your shipping options\u003c/h2\u003e\\n\u003ch3\u003eFree shipping\u003c/h3\u003e\\n\u003cp\u003eAbout \u003ca href=\\\"https://baymard.com/lists/cart-abandonment-rate\\\"\u003e70%\u003c/a\u003e of online shoppers abandon their carts—and extra costs like shipping and taxes are the main reason why, according to research from Baymard Institute.\u003c/p\u003e\\n\u003cfigure\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/reasonsforcartabandonment.png?v=1736324528\\\" alt=\\\"Baymard research showing the main reasons for online cart abandonment.\\\" style=\\\"float: none;\\\" class=\\\"block block--bordered\\\"\u003e\\n\u003cfigcaption\u003eExtra costs are the primary reason for cart abandonment.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003eFree shipping can help prevent abandoned carts. Consider setting a minimum order amount to qualify for \u003ca href=\\\"/blog/free-shipping-and-conversion\\\"\u003efree shipping\u003c/a\u003e—this helps offset your costs while encouraging larger purchases. \u003c/p\u003e\\n\u003ch3\u003eReal-time carrier rates\u003c/h3\u003e\\n\u003cp\u003eWith Shopify Shipping, you can show customers live rates from carriers like USPS, Canada Post, and UPS. This lets customers choose their preferred delivery speed while seeing actual costs based on their order.\u003c/p\u003e\\n\u003cp\u003eReal-time rates can save you money since some shipments cost less than a flat rate. Plus, customers who need faster delivery can easily select and pay for \u003ca href=\\\"/blog/what-is-expedited-shipping\\\"\u003eexpedited shipping\u003c/a\u003e. \u003c/p\u003e\\n\u003ch3\u003eFlat rate shipping\u003c/h3\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/increase-sales-flat-rate-shipping\\\"\u003eFlat rate shipping\u003c/a\u003e works well if you:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eSell products of similar sizes and weights\u003c/li\u003e\\n\u003cli\u003eHave a single product line\u003c/li\u003e\\n\u003cli\u003eWant to keep shipping simple\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eHowever, flat rates get complicated if you sell items of varying sizes and weights. Make sure your flat rates don’t overcharge or undercharge customers.\u003c/p\u003e\\n\u003ch3\u003eLocal delivery\u003c/h3\u003e\\n\u003cp\u003eLocal delivery gives small businesses, especially those with physical stores, a competitive edge. You can:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eOffer next-day delivery to nearby locations using your own means or local carriers\u003c/li\u003e\\n\u003cli\u003eBuild stronger relationships with local customers\u003c/li\u003e\\n\u003cli\u003eProvide free or low-cost delivery above a spending threshold—just bear in mind that most local carriers (e.g. Uber Eats) take a cut out of your profit margins\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eSet up local delivery by creating a radius around your location or choosing specific ZIP codes. With this \u003ca href=\\\"/blog/types-of-shipping\\\"\u003eshipping method\u003c/a\u003e, customers within your delivery area will see this option at checkout.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eGet shipping labels quickly\u003c/p\u003e\\n\u003cp\u003eCreate professional, scannable labels for shipping and customer returns with Shopify’s free generator.\u003c/p\u003e\\n\u003ca class=\\\"marketing-button marketing-button--small\\\" href=\\\"/tools/shipping-label-template\\\" target=\\\"_blank\\\"\u003eCreate label\u003c/a\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"5\\\"\u003eCreate a shipping policy page\u003c/h2\u003e\\n\u003cp\u003eYour \u003ca href=\\\"/blog/shipping-policy\\\"\u003eshipping policy\u003c/a\u003e or FAQ page helps customers find answers quickly and make confident purchase decisions. In fact, 68% of online shoppers check shipping policies before buying, according to \u003ca href=\\\"https://solutions.ups.com/rs/935-KKE-240/images/UPS-Pulse-of-the-Online-Shopper-2017-Volume-5_Retail_Fundamentals.pdf\\\"\u003eUPS research\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eCreate a new page on your store and add it to your footer menu. Include clear information about:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eOrder tracking\u003c/li\u003e\\n\u003cli\u003eShipping options and delivery times\u003c/li\u003e\\n\u003cli\u003eReturns and refunds process\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"/blog/international-shipping\\\"\u003eInternational shipping availability\u003c/a\u003e and customs\u003c/li\u003e\\n\u003cli\u003eLost or damaged package procedures\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eWhile specific policies depend on your business and products, having this information readily available helps prevent common customer questions.\u003c/p\u003e\\n\u003ch2 id=\\\"6\\\"\u003eCommon shipping questions\u003c/h2\u003e\\n\u003cp\u003eA clear shipping page helps customers find answers quickly. Here are the questions you’ll most likely need to address:\u003c/p\u003e\\n\u003ch3\u003eHow do I track an order?\u003c/h3\u003e\\n\u003cp\u003eAfter purchasing, customers have one main concern: When will their order arrive? Clear tracking information reduces follow-up questions from eager customers.\u003c/p\u003e\\n\u003cp\u003eMake tracking easy by:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"https://help.shopify.com/en/manual/orders/status-tracking/add-a-tracking-number-while-fulfilling-an-order?itcat=blog\u0026amp;itterm=28238708770\\\"\u003eAdding tracking numbers\u003c/a\u003e to all fulfilled orders \u003c/li\u003e\\n\u003cli\u003eOffering \u003ca href=\\\"/blog/epacket-delivery-explained-everything-you-need-to-know-about-epacket-shipping\\\"\u003eePacket\u003c/a\u003e tracking so customers can check status themselves\u003c/li\u003e\\n\u003cli\u003eShowing tracking details where customers look first: order confirmation emails and your Order Status page\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eRemember that customers messaging about tracking might feel uncertain about their purchase. A quick, \u003ca href=\\\"/blog/online-retail-customer-service\\\"\u003eempathetic response\u003c/a\u003e can turn their concern into confidence.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003e📌Pro tip:\u003c/strong\u003e Using \u003ca href=\\\"https://help.shopify.com/en/manual/shipping/shopify-shipping?itcat=blog\u0026amp;itterm=28238708770\\\"\u003eShopify Shipping\u003c/a\u003e in the US or Canada? Tracking comes included with most carriers. When you buy a shipping label, your customer automatically gets their tracking number by email.\u003c/p\u003e\\n\u003cp\u003e\u003ciframe width=\\\"560\\\" height=\\\"315\\\" src=\\\"https://www.youtube.com/embed/1--wAUO2vVA?si=sEfC8M9yUylXeoJj\\\" title=\\\"YouTube video player\\\"\u003e\u003c/iframe\u003e\u003c/p\u003e\\n\u003ch3\u003eHow do I return or refund an order?\u003c/h3\u003e\\n\u003cp\u003eReturns are a normal part of ecommerce—typically around 20% of orders, \u003ca href=\\\"https://plusinfo.shopify.com/guide-to-holiday-returns\\\"\u003erising to 30%\u003c/a\u003e during holidays. A clear return policy helps both you and your customers navigate this process smoothly.\u003c/p\u003e\\n\u003cp\u003eYour shipping policy should explain:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"/blog/shipping-strategy\\\"\u003e\u003cstrong\u003eReturn shipping\u003c/strong\u003e\u003c/a\u003e\u003cstrong\u003e costs\u003c/strong\u003e (whether free, flat-rate, or exact cost)\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eAvailable options \u003c/strong\u003e(returns, exchanges, or both)\u003c/li\u003e\\n\u003cli\u003eStep-by-step return process\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eMost carriers offering return shipping labels include:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"https://www.usps.com/business/return-services.htm\\\"\u003eUSPS\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"http://www.fedex.com/us/return-solutions/return-label-options/\\\"\u003eFedEx\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"https://www.ups.com/content/ca/en/bussol/browse/returns.html\\\"\u003eUPS\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"http://www.dhl.com/en/express/shipping/ship_online/ereturn.html\\\"\u003eDHL\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"https://www.canadapost.ca/web/en/products/details.page?article=manage_your_returns_\\\"\u003eCanada Post\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"http://www.royalmail.com/track-my-return/pick-a-retailer\\\"\u003eUK Royal Mail\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"https://auspost.com.au/business/shipping/manage-your-shipping/manage-parcel-returns\\\"\u003eAustralia Post\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e\u003cstrong\u003e📌Pro tip:\u003c/strong\u003e US-based Shopify merchants can \u003ca href=\\\"https://help.shopify.com/en/manual/shipping/shopify-shipping/return-labels?itcat=blog\u0026amp;itterm=28238708770\\\"\u003ecreate USPS return labels for domestic orders\u003c/a\u003e right from the order page. Have a UPS account? You can print their return labels too.\u003c/p\u003e\\n\u003ch3\u003eAre your packages insured?\u003c/h3\u003e\\n\u003cp\u003eWhile shipping issues might not be your fault, they’re still your responsibility. Package insurance helps protect both you and your customers.\u003c/p\u003e\\n\u003cp\u003eMany premium \u003ca href=\\\"/blog/shipping-carrier\\\"\u003eshipping carriers\u003c/a\u003e include insurance:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eUSPS Priority Mail and Priority Mail Express\u003c/li\u003e\\n\u003cli\u003eCanada Post Priority or Xpresspost\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eFor other shipping methods, you can add insurance for about a few dollars per $100 of declared value. If something goes wrong, you can file a claim to recover costs.\u003c/p\u003e\\n\u003cp\u003eTips for handling shipping issues:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eTalk to customers to understand what solution would work best\u003c/li\u003e\\n\u003cli\u003eOffer replacements or refunds for lost or damaged items\u003c/li\u003e\\n\u003cli\u003eInclude \u003ca href=\\\"https://help.shopify.com/en/manual/orders/packing-slips?itcat=blog\u0026amp;itterm=28238708770\\\"\u003epacking slips\u003c/a\u003e to help packages reach their destination if shipping labels get damaged\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003eWhat happens if my order arrives late?\u003c/h3\u003e\\n\u003cp\u003eWhile you can’t prevent every shipping delay, you can plan ahead to handle them smoothly. Here’s how:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eChoose shipping services with delivery guarantees, like USPS Priority Mail Express, which offers refunds for late deliveries\u003c/li\u003e\\n\u003cli\u003eClearly state your late delivery policy on your shipping page\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eConsider offering compensation like store credit or \u003ca href=\\\"/blog/15514000-14-ways-to-use-offers-coupons-discounts-and-deals-to-drive-revenue-and-customer-loyalty\\\"\u003ediscounts\u003c/a\u003e on future orders, even when delays aren’t your faultFor example, \u003ca href=\\\"https://www.midoribikinis.com/pages/shipping\\\"\u003eMidori Bikinis’ shipping page\u003c/a\u003e shares information on common shipping issues, including their fairly common policy that it can’t refund or replace lost packages outside of a specific insured mail class.\u003c/p\u003e\\n\u003cfigure\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/midoribikinis.png?v=1736324528\\\" alt=\\\"Shipping policy with a section for lost packages and insurance.\\\" style=\\\"float: none;\\\" class=\\\"block block--bordered\\\"\u003e\\n\u003cfigcaption\u003eMidori Bikinis explains its lost packages and insurance details on its shipping policy page.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003ch3\u003eDo you offer faster shipping options?\u003c/h3\u003e\\n\u003cp\u003eDuring busy seasons and holidays, customers often need expedited shipping. Meet their needs by:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"https://help.shopify.com/en/manual/shipping/rates-and-methods?itcat=blog\u0026amp;itterm=28238708770\\\"\u003eAdding premium shipping options\u003c/a\u003e at checkout\u003c/li\u003e\\n\u003cli\u003eDisplaying all shipping speeds and prices on your policy page\u003c/li\u003e\\n\u003cli\u003eUsing an \u003ca href=\\\"https://apps.shopify.com/search?q=announcement+bar\u0026amp;itcat=blog\u0026amp;itterm=28238708770\\\"\u003eannouncement bar\u003c/a\u003e to highlight fastest delivery options\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eIf you’re getting frequent questions about shipping times, you might need to make your options more visible. Create saved email responses about shipping times to handle common questions quickly.\u003c/p\u003e\\n\u003cp\u003eWhen customers ask about specific delivery dates, be honest about what’s possible. Look for compromise solutions that work for both sides, but try to stick to consistent policies to keep operations running smoothly.\u003c/p\u003e\\n\u003ch3\u003eHow do you handle international orders?\u003c/h3\u003e\\n\u003cp\u003e\u003ca href=\\\"/uk/blog/international-shipping\\\"\u003eShipping internationally\u003c/a\u003e opens new markets but requires understanding customs and taxes for each country. Here’s what to consider:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eStart with a few target countries and learn their shipping process\u003c/li\u003e\\n\u003cli\u003eList available shipping destinations and options clearly on your store\u003c/li\u003e\\n\u003cli\u003eInclude a disclaimer about customs duties and taxes\u003c/li\u003e\\n\u003cli\u003eExplain who’s responsible for additional fees\u003c/li\u003e\\n\u003cli\u003eConsider adding detailed information for countries where you ship frequently\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eSell internationally in minutes with Managed Markets\u003c/p\u003e\\n\u003cp\u003eManaged Markets helps you sell in 150+ countries and scale your business internationally—all from a single Shopify store. Make global shipping hassle-free, with tools to manage store localization, collect duties upfront, simplify customs documentation, and get fast transit times.\u003c/p\u003e\\n\u003ca class=\\\"marketing-button marketing-button--small\\\" href=\\\"https://www.shopify.com/markets/pro?itcat=coreblog\u0026amp;itterm=shopify-markets-cta\\\" target=\\\"_blank\\\"\u003eDiscover Managed Markets\u003c/a\u003e\\n\u003c/div\u003e\\n\u003ch3\u003eDo you offer gift options?\u003c/h3\u003e\\n\u003cp\u003eGift services can boost your holiday sales without requiring discounts. While they take extra time and resources, gift wrapping typically boosts your \u003ca href=\\\"/blog/average-order-value\\\"\u003eaverage order value\u003c/a\u003e, bringing a 50% profit margin per item—and can help convert shoppers looking for a complete gift-giving solution.\u003c/p\u003e\\n\u003cp\u003eShopify ecommerce merchants can \u003ca href=\\\"https://help.shopify.com/en/themes/customization/cart/add-gift-wrap-option\\\"\u003eadd a gift-wrap option to their cart page\u003c/a\u003e or use an app like \u003ca href=\\\"https://apps.shopify.com/gift-wrap-plus\\\"\u003eGift Wrap Plus\u003c/a\u003e.\u003c/p\u003e\\n\u003ch2 id=\\\"7\\\"\u003eAdditional shipping-related costs to consider\u003c/h2\u003e\\n\u003cp\u003eShipping expenses go beyond carrier rates. Here’s what else to budget for:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003ePackaging materials: \u003c/strong\u003eProtect your products with appropriate packaging—\u003ca href=\\\"/blog/cheap-shipping-boxes\\\"\u003eshipping boxes\u003c/a\u003e and mailers, cushioning materials (bubble wrap, packing peanuts) and tape and labels. Buy packaging supplies in bulk to reduce costs. \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003ePacking inserts: \u003c/strong\u003eWhile promotional materials and freebies can enhance the unboxing experience, these extra assets add production costs and may increase package weight and box sizes. Consider testing different insert combinations to find the sweet spot between customer experience and \u003ca href=\\\"/blog/competitive-shipping-as-a-small-shop\\\"\u003ereducing shipping costs\u003c/a\u003e.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eFuel surcharges:\u003c/strong\u003e Carriers often add fuel surcharges to cover fluctuating costs. These costs typically increase during holiday periods to account for high demand.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cfigure\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/fuelsurchargesforUPS.png?v=1736324528\\\" alt=\\\"Cart of USPS fuel shipping charges for the last 90 days showing the additional rates for different shipping services.\\\" style=\\\"float: none;\\\" class=\\\"block block--bordered\\\"\u003e\\n\u003cfigcaption\u003e\u003ca href=\\\"https://www.ups.com/us/en/support/shipping-support/shipping-costs-rates/fuel-surcharges.page\\\"\u003eUPS\u003c/a\u003e shares its fuel surcharge breakdown to estimate shipping costs during peak seasons.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003ch2 id=\\\"8\\\"\u003eIntegrate shipping costs into your pricing\u003c/h2\u003e\\n\u003ch3\u003eFree shipping strategies\u003c/h3\u003e\\n\u003cp\u003eWhile many customers \u003ca href=\\\"https://www.businessinsider.com/free-shipping-addicted-online-ecommerce-shoppers-spend-more-2023-2\\\"\u003ewon’t buy\u003c/a\u003e unless shipping is free, it’s never truly free—either you or your customer needs to cover the cost.\u003c/p\u003e\\n\u003ch3\u003eMinimum order threshold\u003c/h3\u003e\\n\u003cp\u003eSetting a minimum purchase amount for free shipping can be highly effective. When customers see they can get free shipping by adding a few more items, they often spend more to avoid shipping fees. This higher order value helps offset your shipping costs, though you’ll still need to cover shipping for orders that meet the threshold.\u003c/p\u003e\\n\u003ch3\u003eBuilt-in shipping costs\u003c/h3\u003e\\n\u003cp\u003eAnother strategy is to build shipping costs directly into your product prices. For example, if you’re selling a product for $15.99 and shipping typically costs $3, you could add a third of that fee to the product price. The item would now retail for $16.99, with the extra dollar covering part of the shipping cost.\u003c/p\u003e\\n\u003cp\u003eThis approach comes with both opportunities and challenges. On the plus side, you can recover shipping costs predictably and might even make extra profit on multi-item orders. For instance, if you can ship five units in the same $3 flat-rate box but have added $1 for shipping onto each unit’s price, you’ll earn an extra $2 in profit.\u003c/p\u003e\\n\u003cp\u003eHowever, building shipping into your prices means charging more for individual products, which could affect sales if price is a key factor for your customers. You’ll also need to consider how discounts might impact your margins——a 20%-off promotion could cut into the portion you’ve set aside for shipping costs.\u003c/p\u003e\\n\u003cp\u003eChoose the strategy that best fits your business model and customer expectations. Many successful stores use a combination of approaches, like built-in shipping costs for lower-priced items and free shipping thresholds for larger orders.\u003c/p\u003e\\n\u003ch2 id=\\\"9\\\"\u003eTest and adjust your shipping strategy\u003c/h2\u003e\\n\u003ch3\u003eBreak down your shipping costs\u003c/h3\u003e\\n\u003cp\u003eUnderstanding your current spending helps you find savings opportunities. Review your shipping costs by examining:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eYour shipping distances: \u003c/strong\u003eSometimes relocating inventory makes sense. If you’re spending thousands shipping to EU customers, using a local \u003ca href=\\\"/blog/fulfillment-services\\\"\u003efulfillment service\u003c/a\u003e could reduce both costs and carbon emissions.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003ePackage sizes and weight:\u003c/strong\u003e With flat-rate shipping, you pay the same price for packages within specific size and weight limits. Test different box sizes to find the smallest option that still protects your product during transit.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eVolume discounts: \u003c/strong\u003eHas your order volume grown? Contact your carriers about bulk shipping discounts—many offer better rates for high volume shippers. \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003ePackaging materials: \u003c/strong\u003eLight materials like foam or non-corrugated cardboard can lower weight-based shipping costs while maintaining product protection.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003eLearn from customer feedback\u003c/h3\u003e\\n\u003cp\u003eEvery customer conversation is a chance to improve. When asking for shipping feedback, use friendly language and frame it as helping your business serve them better.\u003c/p\u003e\\n\u003cp\u003eIf a customer isn’t happy, you might save the relationship with free shipping or store credit. Even if you can’t save that sale, use what you learn to prevent similar issues for future customers.\u003c/p\u003e\\n\u003ch3\u003eRefine your strategy with data\u003c/h3\u003e\\n\u003cp\u003eUse your findings to fine-tune your shipping approach. For example, if customers frequently mention slow delivery times, you might need to highlight your free shipping threshold more clearly.\u003c/p\u003e\\n\u003cp\u003ePay attention to patterns in your cost breakdown too. If your bestsellers typically fit in a specific box size, save those \u003ca href=\\\"/uk/blog/how-to-measure-a-box\\\"\u003ebox measurements\u003c/a\u003e in your Shopify admin to keep fulfillment consistent and efficient—no matter who handles the packing.\u003c/p\u003e\\n\u003ch2\u003eFine-tune your shipping process\u003c/h2\u003e\\n\u003cp\u003eSuccess in shipping comes down to two key strategies: prepare and iterate. Create your policies before you need them, when you have time to think through what works for your business, products, and budget.\u003c/p\u003e\\n\u003cp\u003eThen stay flexible. Real customer questions often reveal ways to improve your policies. Each shipping question gives you two opportunities: solve the customer’s immediate need and make your shipping policies better for everyone.\u003c/p\u003e\\n\u003cp\u003e\u003ciframe width=\\\"560\\\" height=\\\"315\\\" src=\\\"https://www.youtube.com/embed/088tKYu7kKY?si=XXIzpNVDVCvlK4yw\\\" title=\\\"YouTube video player\\\"\u003e\u003c/iframe\u003e\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cdiv\u003e\\n\u003ch2 id=\\\"10\\\"\u003eShipping costs FAQ\u003c/h2\u003e\\n\u003cdiv\u003e\\n\u003ch3\u003eHow do I calculate shipping for my online business?\u003c/h3\u003e\\n\u003cdiv\u003e\\n\u003cp\u003eConsider these key factors:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eDesired delivery speed\u003c/li\u003e\\n\u003cli\u003ePackage value and insurance needs\u003c/li\u003e\\n\u003cli\u003eShipping destination\u003c/li\u003e\\n\u003cli\u003ePackage weight and dimensions\u003c/li\u003e\\n\u003cli\u003ePotential unexpected costs\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv\u003e\\n\u003ch3\u003eHow much should I charge for shipping?\u003c/h3\u003e\\n\u003cdiv\u003e\\n\u003cp\u003eCalculate the average cost per package: Add up one month’s total shipping costs and divide by the number of packages shipped. Use this as a baseline for setting your rates.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv\u003e\\n\u003ch3\u003eWhat are typical shipping costs?\u003c/h3\u003e\\n\u003cdiv\u003e\\n\u003cp\u003eCosts vary by carrier and a series of factors such as the number of packages, weight, speed, or distance. However, you can save significantly with the right service. For example, Shopify Shipping offers up to 88% off standard rates with USPS, UPS, and DHL.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv\u003e\\n\u003ch3\u003eCan I automate shipping calculations?\u003c/h3\u003e\\n\u003cdiv\u003e\\n\u003cp\u003eYes—Shopify supports carrier-calculated shipping, which shows real-time rates at checkout. Enable this feature in your Shopify admin.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv\u003e\\n\u003ch3\u003eHow do I manage international shipping costs?\u003c/h3\u003e\\n\u003cdiv\u003e\\n\u003cp\u003eConsider strategies like:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eUsing local warehouses in key markets\u003c/li\u003e\\n\u003cli\u003ePreventing splitting orders across different locations to reduce shipping costs\u003c/li\u003e\\n\u003cli\u003eNegotiating carrier rates\u003c/li\u003e\\n\u003cli\u003eBuilding international shipping costs into product prices\u003c/li\u003e\\n\u003cli\u003eOffering different shipping options by region\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"Learn how to calculate shipping costs for your online store in 2025 using carrier shipping calculators.\",\"\u003cp\u003eLearn how to calculate shipping costs for your online store in 2025 using carrier shipping calculators.\u003c/p\u003e\",{\"_1704\":1729,\"_335\":1869,\"_1182\":1866},\"How to Calculate Shipping Costs for Your Online Store in 2025\",{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,1872,1875,1877,-5,1879],{\"_1704\":1740,\"_1741\":1873,\"_1743\":1874},\"Víctor Niharra\",\"reviewed_by\",{\"_1704\":1740,\"_1741\":1876,\"_1743\":1744},\"{\\\"en-ca\\\":\\\"https://www.shopify.com/ca/blog/common-shipping-questions\\\",\\\"en-gb\\\":\\\"https://www.shopify.com/uk/blog/common-shipping-questions\\\",\\\"en-au\\\":\\\"https://www.shopify.com/au/blog/common-shipping-questions\\\",\\\"en-id\\\":\\\"https://www.shopify.com/id/blog/common-shipping-questions\\\",\\\"en-nz\\\":\\\"https://www.shopify.com/nz/blog/common-shipping-questions\\\",\\\"en-za\\\":\\\"https://www.shopify.com/za/blog/common-shipping-questions\\\",\\\"en-ng\\\":\\\"https://www.shopify.com/ng/blog/common-shipping-questions\\\",\\\"en-ph\\\":\\\"https://www.shopify.com/ph/blog/common-shipping-questions\\\",\\\"en-sg\\\":\\\"https://www.shopify.com/sg/blog/common-shipping-questions\\\",\\\"en-hk\\\":\\\"https://www.shopify.com/hk/blog/common-shipping-questions\\\",\\\"en-ie\\\":\\\"https://www.shopify.com/ie/blog/common-shipping-questions\\\",\\\"en-my\\\":\\\"https://www.shopify.com/my/blog/common-shipping-questions\\\",\\\"pt-br\\\":\\\"https://www.shopify.com/br/blog/como-configurar-frete-na-shopify\\\",\\\"ja\\\":\\\"https://www.shopify.com/jp/blog/common-shipping-questions\\\",\\\"fr\\\":\\\"https://www.shopify.com/fr/blog/expedition-des-commandes\\\"}\",{\"_1704\":1740,\"_1741\":1878,\"_1743\":1747},\"[{\\\"title\\\":\\\"20 About Us Page Examples With Templates\\\",\\\"url\\\":\\\"blog/how-to-write-an-about-us-page\\\"},{\\\"title\\\":\\\"What is Profit Margin? Definition and Guide\\\",\\\"url\\\":\\\"blog/what-is-profit-margin\\\"},{\\\"title\\\":\\\"Make Better Fulfillment Decisions With Order Analytics\\\",\\\"url\\\":\\\"blog/order-analytics-in-context\\\"},{\\\"title\\\":\\\"What Are Fixed Assets? Definition and Examples of Fixed Assets\\\",\\\"url\\\":\\\"blog/fixed-asset\\\"},{\\\"title\\\":\\\"Guide to ACH Deposits- How ACH Deposits Work\\\",\\\"url\\\":\\\"blog/ach-deposits\\\"},{\\\"title\\\":\\\"Overview of Online Payments for Small Business Owners\\\",\\\"url\\\":\\\"blog/online-payments\\\"},{\\\"title\\\":\\\"Understanding Generally Accepted Accounting Principles (GAAP)\\\",\\\"url\\\":\\\"blog/gaap\\\"},{\\\"title\\\":\\\"When to Pursue Capital- Key Financial Moments for Entrepreneurs and Growing Businesses\\\",\\\"url\\\":\\\"blog/business-financing\\\"},{\\\"title\\\":\\\"Product Packaging Design- Get Your Brand Ahead At First Impression\\\",\\\"url\\\":\\\"blog/product-packaging-design\\\"},{\\\"title\\\":\\\"What Does Small Business Insurance Cost?\\\",\\\"url\\\":\\\"blog/business-insurance-cost\\\"}]\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},{\"_1704\":1705,\"_161\":1881,\"_1456\":1882,\"_335\":1883,\"_1709\":1884,\"_1711\":1885,\"_1721\":1888,\"_126\":1890,\"_1724\":1891,\"_1726\":1892,\"_1544\":1893,\"_1730\":1894,\"_1737\":1895,\"_1751\":1886,\"_1752\":1887,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":1854,\"_1758\":1884},\"gid://shopify/Article/117007237\",\"loyalty-program\",\"What Is a Loyalty Program? 4 Best Examples (2025)\",\"2025-01-07T08:30:00Z\",{\"_1704\":1713,\"_379\":1886,\"_1715\":1887,\"_1717\":1767,\"_1719\":1768},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/loyalty_20program.png?v=1729516845\",\"a blue ribbon wrapped representing a loyalty program\",[1889],\"Retention\",\"\u003cp\u003eWhy is it that just about every major brand seems to have some sort of loyalty program? It’s simple: loyalty programs work. According to The Bond 2024 Loyalty report, \u003ca href=\\\"https://www.bondbl.com/theloyaltyreport\\\" target=\\\"”_blank”\\\"\u003e85% of consumers\u003c/a\u003e say loyalty programs make them more likely to continue shopping with those brands. \u003c/p\u003e\\n\u003cp\u003eMost loyalty programs fall into one of four categories: points-based, tiered, paid, and value-based. Each type of program offers unique ways to engage customers and drive repeat business.\u003c/p\u003e\\n\u003cp\u003eLearn how loyalty programs work and how implementing a loyalty program can help your business. This guide will also offer successful customer loyalty program examples to inspire your own.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eTable of contents\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003eWhat is a loyalty program?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003eHow do customer loyalty programs work?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003eTypes of loyalty programs\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#4\\\"\u003eSuccessful customer loyalty program examples\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#5\\\"\u003eImplementing a loyalty program for your business\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#6\\\"\u003eCustomer segmentation for loyalty programs\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#7\\\"\u003eLoyalty program best practices\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#8\\\"\u003eLoyalty program FAQ\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003ciframe width=\\\"560\\\" height=\\\"315\\\" src=\\\"https://www.youtube.com/embed/691KWbNnZHM?si=IFYHmMYPoxPeRPqR\\\" title=\\\"YouTube video player\\\" frameborder=\\\"0\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" referrerpolicy=\\\"strict-origin-when-cross-origin\\\" allowfullscreen=\\\"\\\"\u003e\u003c/iframe\u003e\\n\u003ch2 id=\\\"1\\\"\u003eWhat is a loyalty program?\u003c/h2\u003e\\n\u003cp\u003eA loyalty program is a marketing strategy designed to encourage repeat business by rewarding customers for their continued patronage. Typically, with a \u003ca href=\\\"/blog/brand-loyalty\\\"\u003ebrand loyalty\u003c/a\u003e program, customers earn points for purchases, which they can then redeem for discounts, free products, or exclusive offers from your business.\u003c/p\u003e\\n\u003ch2 id=\\\"2\\\"\u003eHow do customer loyalty programs work?\u003c/h2\u003e\\n\u003cp\u003eWith a loyalty program, companies can offer points or benefits to customers. Customers can then redeem points for discounts, free products, membership rewards, or insider perks. \u003c/p\u003e\\n\u003cp\u003eBut what’s in it for you? Here are a few of the perks that customer loyalty programs can offer your business:\u003c/p\u003e\\n\u003ch3\u003e\u003cstrong\u003eMore customer referrals\u003c/strong\u003e\u003c/h3\u003e\\n\u003cp\u003eA successful loyalty program can turn regular customers into brand advocates who evangelize your brand through \u003ca href=\\\"/blog/what-is-word-of-mouth-marketing\\\"\u003eword-of-mouth marketing\u003c/a\u003e. Word of mouth is a low-cost marketing strategy compared to \u003ca href=\\\"/blog/paid-advertising\\\"\u003epaid advertising\u003c/a\u003e. You can amplify this effect by offering perks like referral bonuses, helping you attract even more brand advocates. \u003c/p\u003e\\n\u003ch3\u003e\u003cstrong\u003eBetter customer retention\u003c/strong\u003e\u003c/h3\u003e\\n\u003cp\u003eLoyalty programs foster \u003ca href=\\\"/blog/brand-preference\\\"\u003ebrand preference\u003c/a\u003e by creating a sense of added value, making customers feel they’re getting more for their money. In turn, customers are more inclined to buy from you than your competitors. And not by a small amount, either: A survey from 2022 found 80% of US consumers said loyalty programs \u003ca href=\\\"https://www.statista.com/statistics/1374927/loyalty-program-impact-consumer-decision-us/\\\" target=\\\"”_blank”\\\"\u003eimproved their likelihood of maintaining business\u003c/a\u003e with a brand. The same survey participants claimed to \u003ca href=\\\"https://www.statista.com/statistics/1375145/top-ways-loyalty-programs-influenced-consumer-behavior-us/\\\" target=\\\"”_blank”\\\"\u003epurchase more frequently\u003c/a\u003e from a brand after joining its loyalty program. \u003c/p\u003e\\n\u003ch3\u003e\u003cstrong\u003eHigher average order value\u003c/strong\u003e\u003c/h3\u003e\\n\u003cp\u003eWant a higher \u003ca href=\\\"/blog/average-order-value\\\"\u003eaverage order value\u003c/a\u003e (AOV)? You can add all sorts of earning opportunities to your loyalty program to encourage your customers to spend more every time they check out. \u003c/p\u003e\\n\u003cp\u003eConsider implementing a loyalty program that boosts AOV like these real-world examples:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003ePoint multipliers:\u003c/strong\u003e Sephora regularly hosts \u003ca href=\\\"https://www.sephora.com/beauty/point-multiplier-event\\\" target=\\\"”_blank”\\\"\u003ePoint Multiplier events\u003c/a\u003e for their Beauty Insiders. \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eTier-based opportunities: \u003c/strong\u003eNordstrom’s \u003ca href=\\\"https://www.nordstrom.com/browse/nordy-club\\\" target=\\\"”_blank”\\\"\u003eNordy Club\u003c/a\u003e members need to earn $500 per year to maintain their Influencer status or $5,000 per year to maintain their Ambassador status.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eStreaks: \u003c/strong\u003e\u003ca href=\\\"https://www.target.com/l/target-circle-bonus/-/N-7xl7q\\\" target=\\\"”_blank”\\\"\u003eTarget Circle\u003c/a\u003e members can earn $30 in rewards when they spend more than $100 three times in a month.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eReward loyalty everywhere customers shop\u003c/p\u003e\\n\u003cp\u003eOnly Shopify’s integrated loyalty apps let customers collect and redeem loyalty rewards when shopping with you both online and in store—no complicated workarounds required.\u003c/p\u003e\\n\u003ca href=\\\"https://apps.shopify.com/categories/store-management-customer-accounts-loyalty-and-rewards\\\" class=\\\"marketing-button marketing-button--small\\\" target=\\\"_blank\\\"\u003eExplore loyalty apps\u003c/a\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"3\\\"\u003eTypes of loyalty programs\u003c/h2\u003e\\n\u003cp\u003eNot every loyalty program is the same. There are different types of rewards programs you can use to build customer loyalty and earn repeat business. \u003c/p\u003e\\n\u003cp\u003eHere are some of the most popular types of loyalty programs:\u003c/p\u003e\\n\u003ch3\u003e\u003cstrong\u003e1. Points-based loyalty programs\u003c/strong\u003e\u003c/h3\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/points-programs\\\"\u003ePoints programs\u003c/a\u003e are the most common type of rewards programs. They let customers accumulate reward points they can redeem for freebies, cash back, perks, etc. Rewards customers don’t just earn points from purchases. They can also earn loyalty points by sharing on social media, leaving reviews, having a birthday, or through \u003ca href=\\\"/blog/ecommerce-gamification\\\"\u003egamification\u003c/a\u003e tactics.\u003c/p\u003e\\n\u003ch3\u003e\u003cstrong\u003e2. Tiered loyalty programs\u003c/strong\u003e\u003c/h3\u003e\\n\u003cp\u003eTiered loyalty programs are memberships where customers get different benefits depending on their rank. Businesses often rank membership into groups depending on metrics like sales or \u003ca href=\\\"/blog/customer-engagement-strategies\\\"\u003ecustomer engagement\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eThese customer rewards programs give customers a goal. The higher their tier, the more exclusive the rewards.\u003c/p\u003e\\n\u003ch3\u003e\u003cstrong\u003e3. Paid loyalty programs\u003c/strong\u003e\u003c/h3\u003e\\n\u003cp\u003ePaid loyalty, or fee-based loyalty programs, give customers immediate and ongoing benefits for a participation fee. These fees can be recurring or one-time.\u003c/p\u003e\\n\u003cp\u003ePaid programs may require proof of value to get signups, but they can lead to higher customer value. The most common example of a paid loyalty program is Amazon Prime. While it seems like a tough model to mimic, paid loyalty can suit many different business models.\u003c/p\u003e\\n\u003ch3\u003e\u003cstrong\u003e4. Value-based loyalty programs\u003c/strong\u003e\u003c/h3\u003e\\n\u003cp\u003eThe idea behind a value-based loyalty program is to build an emotional connection with customers. It involves donating a percentage of purchases to charity or welfare programs. You can allow customers to choose from different charities or offer just one that aligns with their values and your own \u003ca href=\\\"/blog/mission-statement\\\"\u003emission\u003c/a\u003e. This type of program doesn’t directly reward customers, but as the rewards benefit society, it’s an attractive option for audiences that prioritize charitable contributions. Offering a value-based loyalty program also tends to reflect positively on your \u003ca href=\\\"/blog/brand-reputation\\\"\u003ebrand reputation\u003c/a\u003e among audiences who share your \u003ca href=\\\"/blog/brand-values\\\"\u003evalues\u003c/a\u003e. \u003c/p\u003e\\n\u003cp\u003eNot sure which type of loyalty program is right for your business? Ask customers what they want from a rewards program. You can easily run a survey or poll with your customer base to find out. Then create a rewards program accordingly.\u003c/p\u003e\\n\u003ch2 id=\\\"4\\\"\u003eSuccessful customer loyalty program examples\u003c/h2\u003e\\n\u003ch3\u003e\u003cstrong\u003eBlume\u003c/strong\u003e\u003c/h3\u003e\\n\u003cp\u003eBodycare retailer Blume uses a reward points system called Blume Bucks in its loyalty program, \u003ca href=\\\"https://www.blume.com/pages/blumetopia\\\" target=\\\"”_blank”\\\"\u003eBlumetopia\u003c/a\u003e. It’s pretty straightforward: Customers can earn Blume Bucks by following the ecommerce brand on Instagram, placing an order, or telling friends about Blume. They can redeem their Blume Bucks for merch, free products, and other gifts.\u003c/p\u003e\\n\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/blume_d6794537-2656-485b-b101-b279d29b6eb5.png?v=1736323188\\\" alt=\\\"Blume’s loyalty program page provides examples of rewards members can get with their Blume Bucks.\\\" style=\\\"float: none;\\\" class=\\\"block block--bordered\\\"\u003e\\n\u003ch3\u003e\u003cstrong\u003eLIVELY\u003c/strong\u003e\u003c/h3\u003e\\n\u003cp\u003e\u003ca href=\\\"https://www.wearlively.com/pages/the-lively-rewards\\\" target=\\\"”_blank”\\\"\u003eLIVELY\u003c/a\u003e is clothing and accessories brand with a tiered rewards program. Customers are automatically enrolled in the program when they sign up for a LIVELY account. They earn points through activities such as following the brand on TikTok (10 points) or purchasing an item in-store (30 points).\u003c/p\u003e\\n\u003cp\u003eLoyalty members can apply points to purchases. For example, 100 points equals $10. They can also redeem them for products like totes, socks, and clips. \u003c/p\u003e\\n\u003cp\u003eLIVELY’s rewards program has different tiers based on the customer’s annual spend:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eInsider: $1–$124\u003c/li\u003e\\n\u003cli\u003eInner circle: $125–$324\u003c/li\u003e\\n\u003cli\u003eVIP: $325+\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eThe more a customer spends, the better perks they get. For instance, VIP members get free expedited shipping, upgraded offer discounts, and an exclusive customer care text service.\u003c/p\u003e\\n\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/lively_64b43e34-8812-429d-95b2-39b260eb4d99.png?v=1736323193\\\" alt=\\\"Lively Rewards customer loyalty program page with examples of ways to earn points.\\\" style=\\\"float: none;\\\" class=\\\"block block--bordered\\\"\u003e\\n\u003ch3\u003e\u003cstrong\u003eMirenesse\u003c/strong\u003e\u003c/h3\u003e\\n\u003cp\u003eMirenesse is Australia’s leading sustainable and cruelty-free cosmetics brand. Its loyalty program, \u003ca href=\\\"https://www.mirenesse.com/pages/love-rewards\\\" target=\\\"”_blank”\\\"\u003eLove Rewards\u003c/a\u003e, includes two tiers: Gold and Onyx. \u003c/p\u003e\\n\u003cp\u003eThe Gold tier earns two points for every $1 spent. It includes benefits like \u003ca href=\\\"/blog/free-shipping-and-conversion\\\"\u003efree shipping\u003c/a\u003e on all orders, double points for activities, a 200-point joining bonus, and conversion of 100 points into a $5 store credit. The Gold tier costs $18 per month but includes additional perks like access to secret sales and the chance to be a tester for new products.\u003c/p\u003e\\n\u003cp\u003eThe Onyx tier is free. Members earn one point for every $1 spent. It offers a 100-point joining bonus, and members get a birthday surprise. \u003c/p\u003e\\n\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/mirenesse.png?v=1736323193\\\" alt=\\\"Mirenesse Love Rewards loyalty program page lists perks like secret sales and birthday surprises.\\\" style=\\\"float: none;\\\" class=\\\"block block--bordered\\\"\u003e\\n\u003ch3\u003e\u003cstrong\u003e100% Pure\u003c/strong\u003e\u003c/h3\u003e\\n\u003cp\u003ePopular skin care and beauty brand \u003ca href=\\\"https://www.100percentpure.com/pages/purist-perks\\\" target=\\\"”_blank”\\\"\u003e100% Pure\u003c/a\u003e offers a tiered reward system. Customers earn points by engaging on social media channels and writing reviews, which are then redeemable for products on their site.\u003c/p\u003e\\n\u003cp\u003eThe program has three tiers based on a customer’s spend per calendar year:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eEnthusiast: $0\u003c/li\u003e\\n\u003cli\u003eActivist: $250\u003c/li\u003e\\n\u003cli\u003eRevolutionist: $750\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eBenefits include early access to new products, free shipping, redeemable vouchers, and birthday gifts. Loyal customers earn points for actions like signing up for an account (50 points), writing a review (10 points), and engaging with the brand on Facebook and Instagram (20 points each).\u003c/p\u003e\\n\u003cp\u003eAnyone can join the Purist Perk program and redeem points for discount code vouchers. Customers earn 15% off for 200 points at the Enthusiast level, and $20 off for 200 points at the Activist level. Discounts can be used during checkout and cannot be combined with other offers.\u003c/p\u003e\\n\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/100percentpure_b17c41c3-17cf-4e3c-a645-9334d2b1b00f.jpg?v=1736323193\\\" alt=\\\"The 100% Pure Purist Perks page provides a table of their tiered loyalty program benefits.\\\" style=\\\"float: none;\\\" class=\\\"block block--bordered\\\"\u003e\\n\u003ch2 id=\\\"5\\\"\u003eImplementing a loyalty program for your business\u003c/h2\u003e\\n\u003cp\u003eEvery business is competing for customer trust. One of the best ways to build this trust is by showing gratitude and providing unique customer experiences. Rather than spending your time finding new customers, you can start a loyalty program to grow the relationship with your existing base.\u003c/p\u003e\\n\u003cp\u003eWith a Shopify store, implementing a loyalty program online is easy. Download loyalty program software like Smile or Yotpo from the \u003ca href=\\\"/blog/shopify-mobile-app\\\"\u003eShopify App Store\u003c/a\u003e and start today.\u003c/p\u003e\\n\u003cp\u003eFor example, with an app like \u003ca href=\\\"https://apps.shopify.com/smile-io\\\"\u003eSmile\u003c/a\u003e, you can create rewards points and referral programs that engage customers in your store. It helps you with everything from program design to setting up a thumb-stopping widget on your website to capture visitors’ attention and encourage them to enroll.\u003c/p\u003e\\n\u003cp\u003eCustomers will also have a rewards portal on their phones to manage their accounts, earn rewards, and redeem points.\u003c/p\u003e\\n\u003ch2 id=\\\"6\\\"\u003eCustomer segmentation for loyalty programs\u003c/h2\u003e\\n\u003cp\u003eUnderstanding your customers and segmenting them into different groups can help you design a loyalty program that feels more relevant and rewarding. By targeting distinct \u003ca href=\\\"/blog/what-is-customer-segmentation\\\"\u003ecustomer segments\u003c/a\u003e, you can tailor loyalty offerings to meet different needs, making the program more effective.\u003c/p\u003e\\n\u003cp\u003eFactoring in loyalty sentiment, engagement, and behavior loyalty, the \u003ca href=\\\"https://antavo.com/blog/loyalty-segments/\\\" target=\\\"”_blank”\\\"\u003eLoyaltyLevers Benefits Framework\u003c/a\u003e enables businesses to create targeted, personalized strategies that resonate with each customer group. Read on for a breakdown of each segment and the strategies you can use to engage them effectively.\u003c/p\u003e\\n\u003cfigure\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/loyaltylevers.png?v=1736323193\\\" alt=\\\"LoyaltyLever’s segments are games players, engaged loyals, belongers, and brand driven.\\\" style=\\\"float: none;\\\" class=\\\"block block--bordered\\\"\u003e\\n\u003cfigcaption\u003e\u003cem\u003eAntavo\u003c/em\u003e\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003ch3\u003e\u003cstrong\u003eEngaged loyals\u003c/strong\u003e\u003c/h3\u003e\\n\u003cp\u003eEngaged loyals are your loyalty program's power players—the segment of customers who genuinely love your brand and frequently engage with it. They’re already committed and enthusiastic, so your goal should be to deepen this connection and turn them into brand advocates. \u003c/p\u003e\\n\u003cp\u003eConsider offering them exclusive experiences, VIP access, or special events that reinforce their status. Engaged loyals are ideal for word-of-mouth marketing, so encourage them to refer friends and share their brand love on social media.\u003c/p\u003e\\n\u003ch3\u003e\u003cstrong\u003eGame players\u003c/strong\u003e\u003c/h3\u003e\\n\u003cp\u003eThese are the customers who aren’t particularly invested in your brand, but love your loyalty program for the perks. They fall into a high-value category, but your strategy for keeping them engaged will need to be different from the one for your engaged loyals. Any way you can gamify your loyalty program will be alluring to them. \u003c/p\u003e\\n\u003cp\u003eGames players can be persuaded to join your most elite segment. \u003ca href=\\\"https://www.loyaltylevers.com/loyalty-program-benefits-sentiment-builders\\\" target=\\\"”_blank”\\\"\u003eSentiment builders\u003c/a\u003e, like the following examples, can help you turn them into engaged loyals:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eStatus:\u003c/strong\u003e Offer tier levels and badges to give them something to achieve, making them feel recognized.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eConvenience: \u003c/strong\u003eSimplify earning and redeeming points with easy, low-effort actions.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eSurprise and delight: \u003c/strong\u003eAdd unexpected rewards like bonus points or discounts to keep their interest high.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003ePersonalization: \u003c/strong\u003eTailor offers based on their past purchases to make them feel valued.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eControl:\u003c/strong\u003e Let them choose how to redeem points, adding flexibility to their loyalty experience.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eCommunity:\u003c/strong\u003e Create a sense of belonging with exclusive events or members-only groups.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003ePurpose:\u003c/strong\u003e Allow points to be donated to charity, adding a purpose-driven option.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eValue: \u003c/strong\u003eEmphasize the concrete benefits of the program to show it’s worth their time.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003e\u003cstrong\u003eBrand driven\u003c/strong\u003e\u003c/h3\u003e\\n\u003cp\u003eBrand driven customers are the opposite of game players—they’re highly loyal to your brand itself but show limited engagement with your loyalty program. \u003c/p\u003e\\n\u003cp\u003eFor these customers, personalization and convenience are key. They’re not looking to “play” for rewards; they want straightforward, practical benefits. Simple, personalized perks like birthday discounts, free shipping, or early access to sales can be effective. The aim is to make it easy for them to see value in your loyalty program without requiring extensive interaction.\u003c/p\u003e\\n\u003ch3\u003e\u003cstrong\u003eBelongers\u003c/strong\u003e\u003c/h3\u003e\\n\u003cp\u003eBelongers tend to make up a substantial portion of loyalty programs. They’ve joined without strong commitment to your brand and typically engage at a low level. Since their loyalty is lukewarm, they may require additional incentives to become more active participants. \u003c/p\u003e\\n\u003cp\u003eOne loyalty strategy is to offer occasional bonuses or low-effort opportunities to earn rewards that don’t demand a big time commitment, such as getting points for signing into their account instead of using a guest checkout option. Over time, these small interactions can help build a connection and convert belongers into more loyal customers.\u003c/p\u003e\\n\u003cp\u003eBy segmenting customers and personalizing rewards, you can maximize the effectiveness of your loyalty program and ensure that customers feel understood and valued—no matter which segment they currently fit into.\u003c/p\u003e\\n\u003ch2 id=\\\"7\\\"\u003eLoyalty program best practices\u003c/h2\u003e\\n\u003cp\u003eTo make your loyalty program work to its fullest potential, keep these best practices in mind:\u003c/p\u003e\\n\u003ch3\u003e\u003cstrong\u003e1. Start small\u003c/strong\u003e\u003c/h3\u003e\\n\u003cp\u003eYou don’t want to overwhelm customers with an overly complex program. Keep things simple right out of the gate: Members earn one point for each dollar they spend. Over time, you can test out more creative strategies and see which are most effective in motivating your members. \u003c/p\u003e\\n\u003ch3\u003e\u003cstrong\u003e2. Define your goals\u003c/strong\u003e\u003c/h3\u003e\\n\u003cp\u003eBefore you even set up your loyalty program, it’s important that you decide what your goals for that program are from the start. For example, you might want to increase your average order value by 15% in the first six months. Setting goals like these will help you measure performance and make improvements over time. \u003c/p\u003e\\n\u003ch3\u003e\u003cstrong\u003e3. Offer valuable rewards\u003c/strong\u003e\u003c/h3\u003e\\n\u003cp\u003eIf members don’t feel like they’re actually benefiting from your loyalty program, they might not engage as frequently. Or, worse, the experience could even degrade any trust they had in your brand before signing up.\u003c/p\u003e\\n\u003cp\u003eConsider what sorts of rewards would appeal to your target audience. If your customers are price-sensitive, they would likely be particularly motivated by percentage discounts. On the other hand, if you’re selling luxury products, your members aren’t going to be motivated by a 10% discount. Instead, you would be better off providing exclusivity perks like VIP events, free expedited shipping, or early access to limited-edition products.\u003c/p\u003e\\n\u003ch3\u003e\u003cstrong\u003e4. Incorporate multiple earning methods\u003c/strong\u003e\u003c/h3\u003e\\n\u003cp\u003eInstead of limiting point-earning opportunities to purchases, consider adding other ways for customers to engage with your brand. Offer points for actions like signing up for your newsletter, referring friends, leaving product reviews, following your social channels, or even participating in surveys. Multiple earning options encourage customers to engage beyond just buying—and give you more valuable insights into customer behavior.\u003c/p\u003e\\n\u003ch3\u003e\u003cstrong\u003e5. Communicate clearly\u003c/strong\u003e\u003c/h3\u003e\\n\u003cp\u003eLoyalty programs with a confusing model will seem dodgy and prevent people from engaging. The \u003ca href=\\\"/blog/landing-page\\\"\u003elanding page\u003c/a\u003e for your rewards program should very clearly list benefits, restrictions, and earning opportunities. Using infographics and visuals are great ways to make programs easier to understand. Taking these steps will help instill trust in your loyalty program’s credibility. \u003c/p\u003e\\n\u003ch3\u003e\u003cstrong\u003e6. Personalize the experience\u003c/strong\u003e\u003c/h3\u003e\\n\u003cp\u003ePersonalization isn’t just a perk anymore—customers expect it. A research paper from McKinsey \u0026amp; Company revealed that 76% of \u003ca href=\\\"https://www.mckinsey.com/capabilities/growth-marketing-and-sales/our-insights/the-value-of-getting-personalization-right-or-wrong-is-multiplying\\\" target=\\\"”_blank”\\\"\u003econsumers get frustrated when they don’t receive personalized\u003c/a\u003e communications or offers. \u003c/p\u003e\\n\u003cp\u003eOn the bright side, personalization can lead to huge boosts in profits. The same research showed that 25% of the revenue digitally native brands earn comes from personalization. \u003c/p\u003e\\n\u003cp\u003eSomething as simple as a birthday reward or a product recommendation qualifies as personalization. But personalization can extend to all sorts of \u003ca href=\\\"/blog/customer-interaction\\\"\u003ecustomer interactions\u003c/a\u003e such as targeted promotions, automated notifications, and behavioral triggers.\u003c/p\u003e\\n\u003ch2\u003eDo things differently with your loyalty program\u003c/h2\u003e\\n\u003cp\u003eOver the past decade, customer loyalty programs and rewards programs have proven to be an effective \u003ca href=\\\"/blog/strategies-for-customer-retention\\\"\u003ecustomer retention strategy\u003c/a\u003e, boost customer lifetime value, provide \u003ca href=\\\"/blog/customer-service\\\"\u003egood customer service\u003c/a\u003e, and inspire brand loyalty. Start your own loyalty program today to reap the benefits for your brand.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/FAQPage\\\" itemscope=\\\"\\\"\u003e\\n\u003ch2 id=\\\"8\\\"\u003eLoyalty program FAQ\u003c/h2\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat do loyalty programs mean?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eA loyalty program rewards repeat shoppers with benefits and promotions. Each purchase earns some sort of reward. Reward programs are great for customer retention and loyalty because they encourage future purchases.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat are the different types of loyalty programs?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eLoyalty programs may be referral- or purchase-based, or both. Programs may be points-based, tiered, paid, or value-based. You can run your loyalty program through an online account or with a tangible item, like a loyalty card.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat is the best example of a loyalty program?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eThe Beauty Insider from Sephora is often considered the best customer loyalty program. It offers exclusive rewards and bonus points, and personalized recommendations for members. Plus, if you own the Sephora credit card, you'll get twice as many Beauty Insider points on every purchase.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat is the purpose of a loyalty program?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eThe purpose of a loyalty program is to motivate customers to continue buying from your business over competitors.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow can I join a loyalty program?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eMost loyalty programs are free and easy to join—simply sign up on the brand’s website or app, or in-store. After joining, you’ll start earning points or rewards immediately for your purchases or for other engagement actions.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"Want to create a successful loyalty program for your brand? Learn from real customer loyalty program examples, plus tips and tools to help build your own.\",\"\u003cimg alt=\\\"a blue ribbon wrapped representing a loyalty program\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/loyalty_20program.png?v=1701291295\\\"\u003e\\n\u003cp\u003e\u003cspan style=\\\"font-weight: 400;\\\"\u003eWant to create a successful loyalty program for your brand? Learn from real customer loyalty program examples, plus tips and tools to help build your own.\u003c/span\u003e\u003c/p\u003e\",{\"_1704\":1729,\"_335\":1883,\"_1182\":1891},{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,1896,1898,-5,1900],{\"_1704\":1740,\"_1741\":1897,\"_1743\":1744},\"{\\\"en-ca\\\":\\\"https://www.shopify.com/ca/blog/loyalty-program\\\",\\\"en-gb\\\":\\\"https://www.shopify.com/uk/blog/loyalty-program\\\",\\\"en-au\\\":\\\"https://www.shopify.com/au/blog/loyalty-program\\\",\\\"en-id\\\":\\\"https://www.shopify.com/id/blog/loyalty-program\\\",\\\"en-nz\\\":\\\"https://www.shopify.com/nz/blog/loyalty-program\\\",\\\"en-za\\\":\\\"https://www.shopify.com/za/blog/loyalty-program\\\",\\\"en-ng\\\":\\\"https://www.shopify.com/ng/blog/loyalty-program\\\",\\\"en-ph\\\":\\\"https://www.shopify.com/ph/blog/loyalty-program\\\",\\\"en-sg\\\":\\\"https://www.shopify.com/sg/blog/loyalty-program\\\",\\\"en-hk\\\":\\\"https://www.shopify.com/hk/blog/loyalty-program\\\",\\\"en-ie\\\":\\\"https://www.shopify.com/ie/blog/loyalty-program\\\",\\\"en-my\\\":\\\"https://www.shopify.com/my/blog/loyalty-program\\\",\\\"pt-br\\\":\\\"https://www.shopify.com/br/blog/117251525-como-comecar-um-programa-de-fidelidade-que-cative-os-clientes\\\",\\\"zh-cn\\\":\\\"https://www.shopify.com/zh/blog/loyalty-program\\\",\\\"ja\\\":\\\"https://www.shopify.com/jp/blog/loyalty-program\\\",\\\"de\\\":\\\"https://www.shopify.com/de/blog/kundenbindung\\\",\\\"es\\\":\\\"https://www.shopify.com/es/blog/19115076-6-cosas-que-debes-considerar-al-implementar-programas-de-lealtad-en-tu-tienda-virtual\\\",\\\"fr\\\":\\\"https://www.shopify.com/fr/blog/7-idees-creatives-pour-concevoir-un-programme-de-fidelite\\\",\\\"it\\\":\\\"https://www.shopify.com/it/blog/promozioni-e-programmi-fedelta\\\",\\\"nl\\\":\\\"https://www.shopify.com/nl/blog/klantenbindings-programmas\\\"}\",{\"_1704\":1740,\"_1741\":1899,\"_1743\":1747},\"[{\\\"title\\\":\\\"The Ultimate Guide To Dropshipping (2024)\\\",\\\"url\\\":\\\"blog/dropshipping-guide\\\"},{\\\"title\\\":\\\"AliExpress Dropshipping- How to Dropship From AliExpress\\\",\\\"url\\\":\\\"blog/117607173-the-definitive-guide-to-dropshipping-with-aliexpress\\\"},{\\\"title\\\":\\\"Amazon Dropshipping Guide- How To Dropship on Amazon (2024)\\\",\\\"url\\\":\\\"blog/amazon-dropshipping\\\"},{\\\"title\\\":\\\"How to Make \u0026 Sell Lip Balm Online- Guide and Examples from Top Lip Care Brands\\\",\\\"url\\\":\\\"blog/how-to-make-lip-balm-turning-natural-lip-care-into-a-homemade-business\\\"},{\\\"title\\\":\\\"The 13 Best Dropshipping Suppliers in 2024\\\",\\\"url\\\":\\\"blog/dropshipping-suppliers\\\"},{\\\"title\\\":\\\"What To Sell on Shopify: Top 12 Things To Sell (2024)\\\",\\\"url\\\":\\\"blog/12-things-to-sell-on-shopify-other-than-products\\\"},{\\\"title\\\":\\\"What Is Affiliate Marketing and How to Get Started\\\",\\\"url\\\":\\\"blog/affiliate-marketing\\\"},{\\\"title\\\":\\\"Unlock Recurring Revenue with a Subscription Business Model\\\",\\\"url\\\":\\\"blog/how-to-start-a-subscription-business\\\"},{\\\"title\\\":\\\"Complete Guide to Improving Customer Support\\\",\\\"url\\\":\\\"blog/the-easy-answer-for-your-most-common-support-questions\\\"},{\\\"title\\\":\\\"How to Save Sales and Solve Customer Problems with Live Chat\\\",\\\"url\\\":\\\"blog/live-chat-customer-service\\\"}]\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},{\"_1704\":1705,\"_161\":1902,\"_1456\":1903,\"_335\":1904,\"_1709\":1905,\"_1711\":1906,\"_1721\":1909,\"_126\":1910,\"_1724\":1911,\"_1726\":1912,\"_1544\":1913,\"_1730\":1914,\"_1737\":1915,\"_1751\":1907,\"_1752\":1908,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":1921,\"_1758\":1905},\"gid://shopify/Article/214575369\",\"how-to-start-a-blog\",\"How To Start a Blog and Grow Your Audience in 2025\",\"2024-12-19T21:00:00Z\",{\"_1704\":1713,\"_379\":1907,\"_1715\":1908,\"_1717\":1767,\"_1719\":1768},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/how_20to_20start_20a_20blog.png?v=1734616096\",\"Website builder with header image of two croissants\",[1484],\"\u003cp\u003eStarting a blog can build a loyal audience for your business. Just look at \u003ca href=\\\"https://www.epicgardening.com\\\" target=\\\"_blank\\\"\u003eEpic Gardening\u003c/a\u003e, \u003ca href=\\\"https://www.thepioneerwoman.com\\\" target=\\\"_blank\\\"\u003eThe Pioneer Woman\u003c/a\u003e, or \u003ca href=\\\"https://www.glossier.com\\\" target=\\\"_blank\\\"\u003eGlossier\u003c/a\u003e—three successful businesses that started as blogs. These founders used blogging to connect with their audience before launching products people wanted to buy.\u003c/p\u003e\\n\u003cp\u003eIf you’re a business owner, blogging helps you reach new customers. If you’re a content creator, blogging lets you build an audience first, then explore ways to serve them with products or services they’ll love.\u003c/p\u003e\\n\u003cp\u003eThis guide shows you how to start and grow a successful blog, whether you want to promote your existing business or turn blogging itself into a \u003ca href=\\\"/blog/side-hustle\\\" target=\\\"_blank\\\"\u003eside hustle\u003c/a\u003e.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eTable of contents\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003eWhat is a blog?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003e10 steps to start your first blog\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003eHow to start a blog FAQ\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"1\\\"\u003eWhat is a blog?\u003c/h2\u003e\\n\u003cp\u003eA \u003ca href=\\\"/blog/what-is-a-blog\\\" target=\\\"_blank\\\"\u003eblog\u003c/a\u003e is a regularly updated website featuring article-style content. Unlike traditional publications, blogs have a personal voice that helps you build deeper connections with your readers.\u003c/p\u003e\\n\u003cp\u003eYou might start a blog to:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eShare your expertise and experiences\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eTeach valuable skills to others\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eBuild your reputation as an expert\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eGrow an email list\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003e\u003ca href=\\\"/blog/make-money-blogging\\\" target=\\\"_blank\\\"\u003eMake money\u003c/a\u003e\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eDo any combination of these\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eBlogging takes commitment, but it can be incredibly rewarding when readers start engaging with your content. Choose a publishing schedule—daily, weekly, or monthly—and stick to it. Focus on consistent quality and topics that resonate with your audience.\u003c/p\u003e\\n\u003cp\u003eRemember that most successful blogs take time to build momentum. Keep your long-term goals in mind as you get started.\u003c/p\u003e\\n\u003ch2 id=\\\"2\\\"\u003e10 steps to start your first blog\u003c/h2\u003e\\n\u003col\u003e\\n\u003cli\u003e\u003ca href=\\\"#11\\\"\u003eChoose your blog niche\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#22\\\"\u003ePlan your monetization strategy\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#33\\\"\u003eChoose a blogging platform\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#44\\\"\u003ePick your blog name\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#55\\\"\u003eDecide on your content types\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#66\\\"\u003eCreate a content calendar\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#77\\\"\u003eWrite your first blog post\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#88\\\"\u003ePromote your blog\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#99\\\"\u003eUpdate your content regularly\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#1010\\\"\u003eBalance monetization with value\u003c/a\u003e\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cp\u003eStarting a blog is straightforward—the real challenge is maintaining it consistently. Let’s walk through each step.\u003c/p\u003e\\n\u003ch3 id=\\\"11\\\"\u003e1. Choose your blog niche\u003c/h3\u003e\\n\u003cp\u003eWith \u003ca href=\\\"/blog/ai-writing-tools\\\" target=\\\"_blank\\\"\u003eAI writing tools\u003c/a\u003e making it easier than ever to create content at scale, you might wonder how to stand out. Focus on two key strategies: \u003ca href=\\\"/blog/6187532-dont-follow-your-passion-a-smarter-way-to-find-a-product-to-sell\\\" target=\\\"_blank\\\"\u003efinding a specific niche\u003c/a\u003e and creating content that offers unique value to readers.\u003c/p\u003e\\n\u003cp\u003eLook for a niche that’s narrow but deep. This helps you create consistent content without running out of ideas, build expertise in a specific area, and connect with a dedicated audience that shares your interests.\u003c/p\u003e\\n\u003cp\u003eEven within a \u003ca href=\\\"/blog/competitive-analysis\\\" target=\\\"_blank\\\"\u003ecompetitive niche\u003c/a\u003e, you can differentiate your blog. You might focus on your local area, like a New York–focused food blog, or dig deep into a specific segment, like vegan baking. You could develop a unique writing style or create more comprehensive content than your competitors.\u003c/p\u003e\\n\u003cp\u003eTake \u003ca href=\\\"https://www.epicgardening.com\\\" target=\\\"_blank\\\"\u003eEpic Gardening\u003c/a\u003e, for example. Founder Kevin Espiritu saw an opportunity to make complex gardening topics like hydroponics more accessible to everyday gardeners. “The content we make is designed to help you become a better gardener,” Kevin \u003ca href=\\\"/blog/epic-gardening-content-to-ecommerce\\\" target=\\\"_blank\\\"\u003etold \u003cem\u003eShopify Masters\u003c/em\u003e\u003c/a\u003e. By choosing home gardening—a niche with endless possibilities from houseplants to homesteading—Epic Gardening maintains a steady stream of valuable content.\u003c/p\u003e\\n\u003cfigure style=\\\"text-align: left;\\\"\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/epicgardening.png?v=1734617486\\\" alt=\\\"Gardening proved a successful niche for Kevin Espiritu, founder of Epic Gardening.\\\" style=\\\"float: none;\\\" class=\\\"block block--bordered\\\"\u003e\\n\u003cfigcaption\u003e\u003cem\u003eSource: \u003c/em\u003e\u003ca href=\\\"https://www.epicgardening.com/\\\"\u003e\u003cem\u003eEpic Gardening\u003c/em\u003e\u003c/a\u003e\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003ch3 id=\\\"22\\\"\u003e2. Plan your monetization strategy\u003c/h3\u003e\\n\u003cp\u003eYour chosen niche affects not just your content strategy, but also how you’ll make money from your blog.\u003c/p\u003e\\n\u003cp\u003eBlog monetization starts with building traffic, but how you use that traffic depends on your goals. You might focus on high traffic volume to generate \u003ca href=\\\"/blog/passive-income\\\" target=\\\"_blank\\\"\u003epassive income\u003c/a\u003e through \u003ca href=\\\"/blog/display-advertising\\\" target=\\\"_blank\\\"\u003edisplay ads\u003c/a\u003e, or target specific audiences with buying intent to sell products or services.\u003c/p\u003e\\n\u003cp\u003eIf you choose to sell, you have many options. You could offer coaching services, online courses, physical products, digital downloads, or consulting packages. The key is matching your offerings to your audience’s needs.\u003c/p\u003e\\n\u003cp\u003eEpic Gardening’s journey shows how your strategy can evolve. Kevin started with traditional blog monetization—display ads, \u003ca href=\\\"/blog/affiliate-marketing-for-beginners\\\" target=\\\"_blank\\\"\u003eaffiliate marketing\u003c/a\u003e, and brand partnerships. Later he expanded into ecommerce. “In gardening, like [with] cooking, or carpentry, or a lot of these home hobbies, there’s a lot of gear that you can get into if you really want to,” he explains. \u003c/p\u003e\\n\u003cdiv data-guide=\\\"businessplan\\\"\u003e\u003c/div\u003e\\n\u003ch3 id=\\\"33\\\"\u003e3. Choose a blogging platform\u003c/h3\u003e\\n\u003cp\u003eBefore you write your first blog post, you’ll need to set up your blog hosting and \u003ca href=\\\"/blog/content-management-system\\\" target=\\\"_blank\\\"\u003econtent management system\u003c/a\u003e. If you use Shopify, setting up your blog is simple. Your Shopify store comes with a built-in blog called News. To write your first post, go to Online Store \u0026gt; Blog Posts in your Shopify admin. Your blog automatically matches your \u003ca href=\\\"https://themes.shopify.com/\\\" target=\\\"_blank\\\"\u003eShopify theme\u003c/a\u003e.\u003c/p\u003e\\n\u003cfigure style=\\\"text-align: left;\\\"\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/shopifyblog.png?v=1734617536\\\" alt=\\\"Shopify has a built-in content management system.\\\" style=\\\"float: none;\\\" class=\\\"block block--bordered\\\"\u003e\u003c/figure\u003e\\n\u003cp\u003eNot using Shopify? You have plenty of other \u003ca href=\\\"/blog/best-blogging-platforms\\\" target=\\\"_blank\\\"\u003eblogging platforms\u003c/a\u003e to explore. For example, you can start with a self-hosted \u003ca href=\\\"/blog/what-is-wordpress\\\" target=\\\"_blank\\\"\u003eWordPress\u003c/a\u003e blog and add the \u003ca href=\\\"https://www.shopify.com/buy-button/wordpress\\\" target=\\\"_blank\\\"\u003eShopify Buy Now button\u003c/a\u003e later to make your content shoppable. \u003c/p\u003e\\n\u003cp\u003eWhen choosing your platform, look for one that:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eMeets your \u003ca href=\\\"/blog/what-is-hosting\\\" target=\\\"_blank\\\"\u003eweb hosting\u003c/a\u003e needs\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eIs easy to use\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eRequires minimal technical skills\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eCan grow with your business\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eThink about the future of your blog too. As your brand grows and traffic increases, you might want to change your site’s look or add new features. Make sure your platform offers helpful plugins and apps for tasks like:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eOptimizing site performance\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eRunning backups\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eMarketing your blog\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eManaging content\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"44\\\"\u003e4. Pick your blog name\u003c/h3\u003e\\n\u003cp\u003eRunning a blog for your existing business? You can keep the focus on your \u003ca href=\\\"/blog/how-to-come-up-with-a-brand-name\\\" target=\\\"_blank\\\"\u003ebrand name\u003c/a\u003e by calling your blog “News” or “Blog.” You can also get creative with your branding: \u003ca href=\\\"https://canyoncoffee.co/blogs/journal\\\" target=\\\"_blank\\\"\u003eCanyon Coffee\u003c/a\u003e calls its blog Journal while CAP Beauty went with \u003ca href=\\\"https://www.capbeauty.com/blogs/the-thinking-cap\\\" target=\\\"_blank\\\"\u003eThe Thinking CAP\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eIf your blog is your primary brand, pick a name that’s:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eMemorable\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eEasy to pronounce\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eSimple to spell\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eDifferent from competitors\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eYour blog name should give readers a clear idea of what to expect from your content.\u003c/p\u003e\\n\u003ch3 id=\\\"55\\\"\u003e5. Decide on your content types\u003c/h3\u003e\\n\u003cp\u003eRegular posting builds a successful blog. Create a \u003ca href=\\\"/blog/what-is-content-strategy\\\" target=\\\"_blank\\\"\u003econtent strategy\u003c/a\u003e to guide your publishing schedule and keep you focused.\u003c/p\u003e\\n\u003cp\u003eConsider these content types:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli aria-level=\\\"1\\\"\u003e\\n\u003cstrong\u003eEvergreen content:\u003c/strong\u003e Educational articles that stay relevant over time\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003e\\n\u003cstrong\u003eTopical content:\u003c/strong\u003e Posts about current trends and news \u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003e\\n\u003cstrong\u003eCurated content: \u003c/strong\u003eRoundups and commentary on industry news\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003e\\n\u003cstrong\u003eFeature pieces:\u003c/strong\u003e In-depth interviews and profiles\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eTry creating recurring features with different content types. Canyon Coffee, for example, alternates between quick recipe posts and longer interview pieces called “Morning Rituals.”\u003c/p\u003e\\n\u003cfigure style=\\\"text-align: left;\\\"\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/canyoncoffee.png?v=1734617601\\\" alt=\\\"Canyon Coffee's blog features a series called Morning Rituals.\\\" style=\\\"float: none;\\\" class=\\\"block block--bordered\\\"\u003e\\n\u003cfigcaption\u003e\u003cem\u003eSource: \u003c/em\u003e\u003ca href=\\\"https://canyoncoffee.co/\\\"\u003e\u003cem\u003eCanyon Coffee\u003c/em\u003e\u003c/a\u003e\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003ch3 id=\\\"66\\\"\u003e6. Create a content calendar\u003c/h3\u003e\\n\u003cp\u003eAvoid running out of ideas by \u003ca href=\\\"/blog/content-calendar\\\" target=\\\"_blank\\\"\u003eplanning your content\u003c/a\u003e in advance. Your content calendar should track:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eContent types and topics\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eTarget audiences\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003e\u003ca href=\\\"/blog/what-is-a-distribution-channel\\\" target=\\\"_blank\\\"\u003eDistribution channels\u003c/a\u003e\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003ePublication dates\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003ePlan your posts at least a month ahead and stick to a consistent schedule. This helps your readers know when to expect new content. \u003c/p\u003e\\n\u003ch3 id=\\\"77\\\"\u003e7. Write your first blog post\u003c/h3\u003e\\n\u003cp\u003eWith your content strategy in place, it’s time \u003ca href=\\\"/blog/how-to-write-a-blog-post\\\" target=\\\"_blank\\\"\u003eto write your first blog post\u003c/a\u003e. \u003c/p\u003e\\n\u003cp\u003eStart with research: Search your topic online to see what’s already out there, then add unique value through interviews, product testing, or expert sources to fill gaps in existing content.\u003c/p\u003e\\n\u003cp\u003eBefore writing, create an outline with headings and key points to guide your work. As you write, back up your claims with personal experience or data, and link to credible sources to build trust with your readers. \u003c/p\u003e\\n\u003cp\u003eGet feedback from a colleague or friend before publishing, and add an engaging blog post title and relevant images to complete your post.\u003c/p\u003e\\n\u003ch3 id=\\\"88\\\"\u003e8. Promote your blog\u003c/h3\u003e\\n\u003cp\u003eBuild momentum quickly by planning your \u003ca href=\\\"/blog/marketing-strategies\\\" target=\\\"_blank\\\"\u003emarketing strategy\u003c/a\u003e before launch:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli aria-level=\\\"1\\\"\u003e\\n\u003cstrong\u003eCreate an email newsletter: \u003c/strong\u003eKeep readers updated about new posts and build a direct connection with your audience.\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003e\\n\u003cstrong\u003eLearn \u003c/strong\u003e\u003ca href=\\\"/blog/blog-seo\\\" target=\\\"_blank\\\"\u003e\u003cstrong\u003eblog SEO\u003c/strong\u003e\u003c/a\u003e\u003cstrong\u003e basics:\u003c/strong\u003e Understanding how search engines work helps more readers find your content naturally. \u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003e\\n\u003cstrong\u003eDevelop your \u003ca href=\\\"/blog/social-media-marketing-strategy\\\" target=\\\"_blank\\\"\u003esocial media\u003c/a\u003e presence: \u003c/strong\u003eShare your posts and create platform-specific content to grow your following.\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003e\\n\u003cstrong\u003eUse analytics:\u003c/strong\u003e Set up \u003ca href=\\\"/blog/14681601-google-analytics-for-ecommerce-a-beginners-guide\\\" target=\\\"_blank\\\"\u003eGoogle Analytics\u003c/a\u003e to track important metrics like reading time, traffic sources, and real-time visitor data.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"99\\\"\u003e9. Update your content regularly\u003c/h3\u003e\\n\u003cp\u003eGrowing your blog means both creating new content and updating existing posts. Refresh older content to: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eAdd new information\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eLink to related posts\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eRemove outdated details\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eUpdate your writing style\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eFix broken links\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eEpic Gardening focuses on accuracy in its updates. “We focus a lot on trying to make sure all of our facts are correct, not only to our own experience as gardeners, but also [ensuring] there’s something out there we can point to, like a [scientific] study, that confirms this is good advice,” says Kevin.\u003c/p\u003e\\n\u003ch3 id=\\\"1010\\\"\u003e10. Balance monetization with value\u003c/h3\u003e\\n\u003cp\u003eA sustainable blog needs to make money, but quality should always come first. Kevin from Epic Gardening watches reader comments closely to gauge their response to product mentions. “There’s a limit to how much you can promote your product before people start to get frustrated,” he explains.\u003c/p\u003e\\n\u003cp\u003e“But if you don’t mention it enough, well, you’re not using the advantage of having a platform. And so you have to find some happy medium,” Kevin says. “It’s really just about how valuable the content you make is, what formats you can put it in that your audience would enjoy, and continuing to do that over and over and over again so you get better at it.”\u003c/p\u003e\\n\u003ch2\u003eBalance monetization with value\u003c/h2\u003e\\n\u003cp\u003eStarting a blog can be profitable. According to finance blog \u003ca href=\\\"https://millennialmoney.com/how-much-money-make-blogging\\\" target=\\\"_blank\\\"\u003eMillennial Money\u003c/a\u003e, new bloggers can earn up to $50,000 in their first year. As you build traffic and subscribers, earnings can grow to more than $100,000 in subsequent years.\u003c/p\u003e\\n\u003ciframe title=\\\"YouTube video player\\\" src=\\\"https://www.youtube.com/embed/s9rj6xWIkeA?si=w5-VCljr6P-2VNjQ\\\" height=\\\"315\\\" width=\\\"560\\\" allowfullscreen=\\\"\\\" referrerpolicy=\\\"strict-origin-when-cross-origin\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" frameborder=\\\"0\\\"\u003e\u003c/iframe\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cdiv itemscope=\\\"\\\" itemtype=\\\"https://schema.org/FAQPage\\\"\u003e\\n\u003ch2 id=\\\"3\\\"\u003eHow to start a blog FAQ\u003c/h2\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow do bloggers make money?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eYou can make money blogging through:\u003c/p\u003e\\n\u003cp\u003e1. Digital and physical products\u003c/p\u003e\\n\u003cp\u003e2. Ebooks\u003c/p\u003e\\n\u003cp\u003e3. Affiliate marketing\u003c/p\u003e\\n\u003cp\u003e4. Subscription models\u003c/p\u003e\\n\u003cp\u003e5. Online courses\u003c/p\u003e\\n\u003cp\u003e6. Coaching services\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow do I start a blog with no money?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eHere’s how to start with minimal investment:\u003c/p\u003e\\n\u003cp\u003e1. Choose your blog name.\u003c/p\u003e\\n\u003cp\u003e2. Pick a hosting provider.\u003c/p\u003e\\n\u003cp\u003e3. Select a free Shopify or WordPress theme.\u003c/p\u003e\\n\u003cp\u003e4. Write and publish your first post.\u003c/p\u003e\\n\u003cp\u003e5. Promote your content.\u003c/p\u003e\\n\u003cp\u003e6. Add monetization methods.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat are the best tips for new bloggers?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003e1. Build your email list from day one.\u003c/p\u003e\\n\u003cp\u003e2. Focus on SEO to grow organic traffic.\u003c/p\u003e\\n\u003cp\u003e3. Create a social media plan.\u003c/p\u003e\\n\u003cp\u003e4. Repurpose your existing content.\u003c/p\u003e\\n\u003cp\u003e5. Track your analytics to understand your readers.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow much does it cost to start a blog?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eYour first year of blogging typically costs between $65 and $240, depending on your hosting plan and platform choice. After setup, your main investment will be time spent creating content.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"Learn how to start a blog that builds your audience and grows your business. Get tips on choosing your niche, creating content, and monetization.\",\"\u003cp\u003eLearn how to start a blog that builds your audience and grows your business. Get tips on choosing your niche, creating content, and monetization.\u003c/p\u003e\",{\"_1704\":1729,\"_335\":1904,\"_1182\":1911},{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,1916,1918,-5,1920],{\"_1704\":1740,\"_1741\":1917,\"_1743\":1744},\"{\\\"en-ca\\\":\\\"https://www.shopify.com/ca/blog/how-to-start-a-blog\\\",\\\"en-gb\\\":\\\"https://www.shopify.com/uk/blog/how-to-start-a-blog\\\",\\\"en-au\\\":\\\"https://www.shopify.com/au/blog/how-to-start-a-blog\\\",\\\"en-id\\\":\\\"https://www.shopify.com/id/blog/how-to-start-a-blog\\\",\\\"en-nz\\\":\\\"https://www.shopify.com/nz/blog/how-to-start-a-blog\\\",\\\"en-za\\\":\\\"https://www.shopify.com/za/blog/how-to-start-a-blog\\\",\\\"en-ng\\\":\\\"https://www.shopify.com/ng/blog/how-to-start-a-blog\\\",\\\"en-ph\\\":\\\"https://www.shopify.com/ph/blog/how-to-start-a-blog\\\",\\\"en-sg\\\":\\\"https://www.shopify.com/sg/blog/how-to-start-a-blog\\\",\\\"en-hk\\\":\\\"https://www.shopify.com/hk/blog/how-to-start-a-blog\\\",\\\"en-ie\\\":\\\"https://www.shopify.com/ie/blog/how-to-start-a-blog\\\",\\\"en-my\\\":\\\"https://www.shopify.com/my/blog/how-to-start-a-blog\\\",\\\"pt-br\\\":\\\"https://www.shopify.com/br/blog/como-criar-um-blog\\\",\\\"ja\\\":\\\"https://www.shopify.com/jp/blog/how-to-start-a-blog\\\",\\\"de\\\":\\\"https://www.shopify.com/de/blog/blog-erstellen\\\",\\\"es\\\":\\\"https://www.shopify.com/es/blog/como-crear-un-blog-gratis\\\",\\\"fr\\\":\\\"https://www.shopify.com/fr/blog/comment-creer-et-monetiser-un-blog-le-guide\\\",\\\"it\\\":\\\"https://www.shopify.com/it/blog/come-creare-un-blog\\\",\\\"nl\\\":\\\"https://www.shopify.com/nl/blog/blog-maken\\\"}\",{\"_1704\":1740,\"_1741\":1919,\"_1743\":1747},\"[{\\\"title\\\":\\\"What Is Affiliate Marketing and How to Get Started\\\",\\\"url\\\":\\\"blog/affiliate-marketing\\\"},{\\\"title\\\":\\\"Affiliate Marketing for Beginners: Your Startup Guide (2024)\\\",\\\"url\\\":\\\"blog/affiliate-marketing-for-beginners\\\"},{\\\"title\\\":\\\"How To Sell Sex Toys Online in 2024\\\",\\\"url\\\":\\\"blog/sell-sex-toys\\\"},{\\\"title\\\":\\\"30 Best Passive Income Ideas To Build Your Wealth (2024)\\\",\\\"url\\\":\\\"blog/passive-income-ideas\\\"},{\\\"title\\\":\\\"8 Brand Ecommerce Blog Examples for Better Content Marketing\\\",\\\"url\\\":\\\"blog/blog-examples\\\"},{\\\"title\\\":\\\"11 Best Free and Paid Online Logo Makers\\\",\\\"url\\\":\\\"blog/online-logo-makers\\\"},{\\\"title\\\":\\\"Amazon Affiliate Program: How To Join and Earn More\\\",\\\"url\\\":\\\"blog/amazon-affiliate-marketing\\\"},{\\\"title\\\":\\\"How To Source Products To Sell Online\\\",\\\"url\\\":\\\"blog/product-sourcing-apps\\\"},{\\\"title\\\":\\\"Top 12 Achievable Business Ideas for Kids\\\",\\\"url\\\":\\\"blog/business-ideas-for-kids\\\"},{\\\"title\\\":\\\"12 Woodworking Projects and How to Sell Them Online\\\",\\\"url\\\":\\\"blog/sell-woodworking-projects\\\"}]\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},\"19 Dec 2024\",{\"_1704\":1705,\"_161\":1923,\"_1456\":1924,\"_335\":1925,\"_1709\":1926,\"_1711\":1927,\"_1721\":1930,\"_126\":1931,\"_1724\":1932,\"_1726\":1933,\"_1544\":1934,\"_1730\":1935,\"_1737\":1936,\"_1751\":1928,\"_1752\":1929,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":1921,\"_1758\":1926},\"gid://shopify/Article/557187235874\",\"s-corp-requirements\",\"S Corp Requirements: Filing Guide For Business Owners\",\"2024-12-19T06:00:00Z\",{\"_1704\":1713,\"_379\":1928,\"_1715\":1929,\"_1717\":1767,\"_1719\":1768},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/s_20corp_20requirements_2b50e82d-cc92-40ba-bb3a-a870922dc3ba.png?v=1729518235\",\"s corp requirements\",[1486],\"\u003cp\u003eWant to protect your personal assets and save on taxes? An S corporation (also shortened to S corp) lets you do both. This special tax status combines the legal protection of a traditional corporation with corporate tax savings—which is why it’s now the most common corporation type in the US, \u003ca href=\\\"https://www.irs.gov/statistics/soi-tax-stats-s-corporation-statistics\\\" target=\\\"_blank\\\"\u003eaccording to the IRS\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eWhile millions of business owners choose to operate as S corps, getting and keeping this tax status takes some planning. You’ll need to stay on top of IRS requirements and deadlines. Missing even one can trigger penalties or cost you your S corporation status, creating major tax headaches for your business and shareholders.\u003c/p\u003e\\n\u003cp\u003eThis guide walks you through everything you need to know about S corps—from the key criteria and steps to set up and maintain S corp status successfully, to practical tips for avoiding common pitfalls.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eTable of contents\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003eWhat is an S corporation (S corp)?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003eFiling requirements for an S corp\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003eTaxes for S corps\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#4\\\"\u003eAdvantages of filing as an S corp\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#5\\\"\u003eDisadvantages of filing as an S corp\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#6\\\"\u003eS corp requirements FAQ\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"1\\\"\u003eWhat is an S corporation (S corp)?\u003c/h2\u003e\\n\u003cp\u003eAn \u003ca href=\\\"/blog/what-is-an-s-corp\\\"\u003eS corporation\u003c/a\u003e—or S corp for short—is a special federal tax designation that helps you avoid corporate taxes. Instead of your business paying tax directly, all profits and losses pass through to your personal tax return.\u003c/p\u003e\\n\u003cp\u003eThis means you won’t face double taxation like you would with a regular corporation, where profits get taxed twice—once at the corporate level and again on your personal return. You’ll also keep your personal assets protected if your business runs into debt or legal issues. \u003c/p\u003e\\n\u003cp\u003eThe “S” comes from Subchapter S of the Internal Revenue Code. While other business structures like \u003ca href=\\\"/blog/start-an-llc\\\"\u003eLLCs\u003c/a\u003e can choose to be taxed as S corps, you’ll need to meet specific IRS requirements and file the right paperwork first. \u003c/p\u003e\\n\u003ciframe width=\\\"560\\\" height=\\\"315\\\" src=\\\"https://www.youtube.com/embed/jrW-RaYZc_4?si=VNC9hzYeiMFLKREi\\\" title=\\\"YouTube video player\\\" frameborder=\\\"0\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" referrerpolicy=\\\"strict-origin-when-cross-origin\\\" allowfullscreen=\\\"\\\"\u003e\u003c/iframe\u003e\\n\u003ch2 id=\\\"2\\\"\u003eFiling requirements for an S corp\u003c/h2\u003e\\n\u003cp\u003eTo qualify for S corp status, you’ll need to meet these IRS requirements:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eBe a domestic corporation\u003c/li\u003e\\n\u003cli\u003eHave only allowable shareholders (like individuals, certain trusts, and estates)\u003c/li\u003e\\n\u003cli\u003eStay under the 100 shareholder limit\u003c/li\u003e\\n\u003cli\u003eIssue only one class of stock\u003c/li\u003e\\n\u003cli\u003eNot be an ineligible corporation type\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eTo \u003ca href=\\\"/blog/start-s-corp\\\"\u003estart an S corp\u003c/a\u003e, you’ll need to establish your business as a corporation by filing articles of incorporation with your state’s governing authority and paying the filing fee. Requirements vary by state, so check your relevant Secretary of State website for more info.\u003c/p\u003e\\n\u003cp\u003eNext, all shareholders must sign \u003ca href=\\\"https://irs.gov/forms-pubs/about-form-2553\\\" target=\\\"_blank\\\"\u003eForm 2553\u003c/a\u003e (Election by a Small Business Corporation) and submit it to the IRS. Timing matters here—file your form no later than two months and 15 days into the tax year for your S corp status to take effect. If you file late, you might need to wait until next tax year.\u003c/p\u003e\\n\u003cp\u003eLet’s look at each of the key requirements in detail:\u003c/p\u003e\\n\u003ch3\u003eDomestic corporation status\u003c/h3\u003e\\n\u003cp\u003eYour S corporation must be based in the US. You can only create it in a US state, Washington, DC, or one of the five US territories.\u003c/p\u003e\\n\u003ch3\u003eEligible shareholders\u003c/h3\u003e\\n\u003cp\u003eOnly US citizens and permanent residents can be shareholders in your S corporation—non–resident aliens don’t qualify. Partnerships and corporations can’t own an S corp either.\u003c/p\u003e\\n\u003cp\u003eHowever, these entities can be shareholders:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eCertain types of trusts (grantor, testamentary, QSST, and ESBT)\u003c/li\u003e\\n\u003cli\u003eSome tax-exempt organizations like nonprofits\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003eShareholder limits\u003c/h3\u003e\\n\u003cp\u003eYour S corporation can’t have more than 100 shareholders. However, a family (and their estates) counts as a single shareholder for this requirement. \u003c/p\u003e\\n\u003ch3\u003eStock requirements \u003c/h3\u003e\\n\u003cp\u003eYour company can have only one type of stock. While voting rights can vary, all shares must pay out profits the same way.\u003c/p\u003e\\n\u003ch3\u003eBusiness type restrictions\u003c/h3\u003e\\n\u003cp\u003eSome businesses can’t qualify for S corp status, including: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eInsurance companies\u003c/li\u003e\\n\u003cli\u003eCertain financial institutions\u003c/li\u003e\\n\u003cli\u003eDomestic international sales corporations (US exporters with special tax treatment)\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e💡\u003cstrong\u003ePro Tip:\u003c/strong\u003e The rules around S corporations can get complex. Mistakes in filing or eligibility can jeopardize your S corp status. A qualified attorney or tax professional can help you meet all requirements, file Form 2553 properly and on time, and stay compliant with ongoing S corporation rules.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003ch3\u003eState requirements\u003c/h3\u003e\\n\u003cp\u003eBeyond federal rules, your corporation needs to follow state-specific requirements both \u003ca href=\\\"/blog/7037600-you-inc-the-benefits-costs-of-incorporating-your-business\\\"\u003ewhere you incorporate\u003c/a\u003e and in other states where you do business.\u003c/p\u003e\\n\u003cp\u003eSome states automatically recognize your federal S corporation election, while others don’t. For example, if you operate in Arkansas or Louisiana, you might need to file a separate state-specific election. You may also face additional state taxes depending on where you operate. \u003c/p\u003e\\n\u003cdiv data-guide=\\\"businessplan\\\"\u003e\u003c/div\u003e\\n\u003ch2 id=\\\"3\\\"\u003eTaxes for S corps\u003c/h2\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/s-corp-vs-c-corp\\\"\u003eS corps are different from C corps\u003c/a\u003e in that they’re not subject to double taxation. Instead of paying \u003ca href=\\\"/blog/corporate-income-taxes\\\"\u003ecorporate income tax\u003c/a\u003e, your business passes its tax obligations through to shareholders, who then pay taxes at their personal income rates.\u003c/p\u003e\\n\u003cp\u003eHowever, your S corp still needs to pay certain taxes:\u003c/p\u003e\\n\u003ch3\u003eBusiness taxes\u003c/h3\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eEstimated tax: \u003c/strong\u003eIf you expect to owe $500 or more when filing your income tax return (use \u003ca href=\\\"https://www.irs.gov/forms-pubs/about-form-1120\\\" target=\\\"_blank\\\"\u003eIRS Form 1120-W\u003c/a\u003e).\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eEmployment tax: \u003c/strong\u003eSocial Security, Medicare, and federal unemployment (FUTA) tax (use \u003ca href=\\\"https://irs.gov/forms-pubs/about-form-941\\\" target=\\\"_blank\\\"\u003eForms 941\u003c/a\u003e and 940).\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eExcise tax: \u003c/strong\u003eApplied to specific goods, services, and business activities. Each excise tax will have its own form to file with the IRS. Check with your accountant to see if excise tax applies.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eState and local income tax: \u003c/strong\u003eSome locations, like California and New York City, tax S corps on net income. \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eFederal reporting:\u003c/strong\u003e File \u003ca href=\\\"https://irs.gov/forms-pubs/about-form-1120-s\\\" target=\\\"_blank\\\"\u003eForm 1120-S\u003c/a\u003e to report your net profits, losses, and deductions.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003eShareholder taxes\u003c/h3\u003e\\n\u003cp\u003eYour S corp’s shareholders need to pay:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eEstimated tax: \u003c/strong\u003eIf they expect to owe $1,000 or more when personal returns (use Form \u003ca href=\\\"https://irs.gov/forms-pubs/about-form-1040-es\\\" target=\\\"”_blank”\\\"\u003e1040-ES\u003c/a\u003e)\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eIncome tax:\u003c/strong\u003e Federal and state income taxes on their share of business profits (using forms \u003ca href=\\\"https://irs.gov/forms-pubs/about-form-1040\\\" target=\\\"”_blank”\\\"\u003e1040\u003c/a\u003e or \u003ca href=\\\"https://irs.gov/forms-pubs/about-form-1040-sr\\\" target=\\\"”_blank”\\\"\u003e1040-SR\u003c/a\u003e)\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch2 id=\\\"4\\\"\u003eAdvantages of filing as an S corp\u003c/h2\u003e\\n\u003cp\u003eFiling as an S corporation offers \u003ca href=\\\"/blog/benefits-of-an-s-corp\\\"\u003ea number of advantages\u003c/a\u003e for your business, mainly around protecting your assets and saving on taxes.\u003c/p\u003e\\n\u003ch3\u003eProtection for your personal assets\u003c/h3\u003e\\n\u003cp\u003eIf your company faces lawsuits or declares bankruptcy, personal assets stay protected from creditors and legal claims.\u003c/p\u003e\\n\u003ch3\u003eNo double taxation\u003c/h3\u003e\\n\u003cp\u003eSince S corps are pass-through entities, your business profits and losses flow through to shareholders, who pay taxes at their personal rates. Unlike C corporations, which get taxed twice—once on corporate income and again at the shareholder level—you’ll likely reduce your overall tax burden.\u003c/p\u003e\\n\u003ch3\u003eTax savings for owners\u003c/h3\u003e\\n\u003cp\u003eAs an S corp owner, you won’t pay self-employment taxes on distributions from business profits—unlike sole proprietors, general partnerships, or LLC owners.\u003c/p\u003e\\n\u003cp\u003eJust note that if you work in the business, you must pay yourself a “reasonable salary” as defined by the IRS. You can’t avoid employment taxes by taking a very low salary and higher dividends.\u003c/p\u003e\\n\u003ch3\u003eSimpler compliance\u003c/h3\u003e\\n\u003cp\u003eWhile you’ll need to follow specific IRS rules to keep your S corp status, the requirements are simpler than those for C corporations. Instead of filing separate corporate and individual tax returns, owners report their share of business income using a Schedule K-1 form. \u003c/p\u003e\\n\u003cp\u003eYou’ll still need to hold annual meetings and maintain corporate records, but you’ll face fewer IRS regulations overall compared to other business structures.\u003c/p\u003e\\n\u003cp\u003eNot sure if an S corp is right for your business? Compare it to other \u003ca href=\\\"/blog/types-of-corporations\\\"\u003etypes of corporations\u003c/a\u003e:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/llc-vs-s-corp\\\"\u003eLLC vs. S Corp: Choosing the Best Option for You\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/sole-proprietorship-vs-s-corp\\\"\u003eSole Proprietorship vs. S Corp: A Guide to the Differences\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/s-corp-vs-c-corp\\\"\u003eS Corp vs. C Corp: The Key Differences to Consider\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch2 id=\\\"5\\\"\u003eDisadvantages of filing as an S corp\u003c/h2\u003e\\n\u003cp\u003eWhile S corps offer many benefits, they also come with some disadvantages, especially around shareholding and fundraising.\u003c/p\u003e\\n\u003ch3\u003eLimits on raising capital\u003c/h3\u003e\\n\u003cp\u003eYou can only issue shares to a maximum of 100 shareholders, and they must be US citizens or resident aliens. You cannot sell shares to corporate entities, which can restrict your fundraising options.\u003c/p\u003e\\n\u003ch3\u003eComplex tax considerations\u003c/h3\u003e\\n\u003cp\u003eIf you’re a shareholder or employee who owns more than 2% of the S corp’s shares, you can’t receive corporate health benefits as a tax-free distribution. Also, since taxes are paid at personal rates, high-income shareholders might pay more on dividends.\u003c/p\u003e\\n\u003ch3\u003eStrict compliance requirements\u003c/h3\u003e\\n\u003cp\u003eMissing IRS requirements can have serious consequences. The IRS can revoke your S corp status, charge back taxes for three years, and make you wait five years before reapplying. Common violations include: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eIssuing stock to a forbidden class, such as non-resident alien shareholders\u003c/li\u003e\\n\u003cli\u003eHaving \u003ca href=\\\"/blog/passive-income\\\"\u003epassive income\u003c/a\u003e exceed 25% of gross receipts for three consecutive tax years\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eGive your business a financial health check\u003c/p\u003e\\n\u003cp\u003eThis free cash flow calculator will help you understand when to expect shortfalls and spot potential growth opportunities.\u003c/p\u003e\\n\u003ca class=\\\"marketing-button marketing-button--small\\\" href=\\\"/first-sale/cash-flow-template\\\" target=\\\"_blank\\\"\u003eGet calculator\u003c/a\u003e\\n\u003c/div\u003e\\n\u003ch2\u003eStart building your S corp today with Shopify\u003c/h2\u003e\\n\u003cp\u003eS corps balance the liability protection of traditional C corps with the tax advantages of pass-through entities. While this structure works well for many small businesses focused on saving money, the limits on stock issuance might not suit companies planning aggressive growth. \u003c/p\u003e\\n\u003cp\u003eTake time to review your long-term business plans before choosing the right \u003ca href=\\\"/blog/types-of-corporations\\\"\u003etype of corporation\u003c/a\u003e for you. No matter which structure you choose, Shopify provides the tools and support you need to succeed. Join millions of entrepreneurs who trust Shopify to power their businesses.\u003c/p\u003e\\n\u003ciframe width=\\\"560\\\" height=\\\"315\\\" src=\\\"https://www.youtube.com/embed/iI8ShU3054Y?si=X_RFc5oMQ-Wm1gPA\\\" title=\\\"YouTube video player\\\" frameborder=\\\"0\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" referrerpolicy=\\\"strict-origin-when-cross-origin\\\" allowfullscreen=\\\"\\\"\u003e\u003c/iframe\u003e\\n\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n \u003cdiv itemscope itemtype=\\\"https://schema.org/FAQPage\\\"\u003e\\n \u003ch2 id=\\\"6\\\"\u003eS corp requirements FAQ\u003c/h2\u003e\\n \u003cdiv itemscope itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n \u003ch3 itemprop=\\\"name\\\"\u003eDo S corps get taxed twice?\u003c/h3\u003e\\n \u003cdiv itemscope itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n \u003cp itemprop=\\\"text\\\"\u003eNo. Unlike C corps that pay taxes on both corporate income and shareholder dividends, S corps only pay taxes through shareholders’ personal income.\u003c/p\u003e\\n \u003c/div\u003e\\n \u003c/div\u003e\\n \u003cdiv itemscope itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n \u003ch3 itemprop=\\\"name\\\"\u003eHow many employees does an S corp need?\u003c/h3\u003e\\n \u003cdiv itemscope itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n \u003cp itemprop=\\\"text\\\"\u003eThere’s no required number of employees to maintain S corp status. You can hire as many or as few employees as your business needs.\u003c/p\u003e\\n \u003c/div\u003e\\n \u003c/div\u003e\\n\u003cdiv itemscope itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n \u003ch3 itemprop=\\\"name\\\"\u003eShould I pay myself a salary from my S corp?\u003c/h3\u003e\\n \u003cdiv itemscope itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n \u003cp itemprop=\\\"text\\\"\u003eYes. As an owner or shareholder-employee, you must pay yourself a reasonable salary to keep your S corp status. The IRS defines this as comparable to what other businesses pay for similar work.\u003c/p\u003e\\n \u003c/div\u003e\\n \u003c/div\u003e\\n\u003cdiv itemscope itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n \u003ch3 itemprop=\\\"name\\\"\u003eHow many shareholders can an S corp have?\u003c/h3\u003e\\n \u003cdiv itemscope itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n \u003cp itemprop=\\\"text\\\"\u003eYour S corporation can have up to 100 shareholders, who must be US citizens or permanent residents.\u003c/p\u003e\\n \u003c/div\u003e\\n \u003c/div\u003e\\n\u003cdiv itemscope itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n \u003ch3 itemprop=\\\"name\\\"\u003eAt what income level is S corp status worth it?\u003c/h3\u003e\\n \u003cdiv itemscope itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n \u003cp itemprop=\\\"text\\\"\u003eMost businesses consider S corp status when they consistently earn $40,000 to $60,000 in annual profit. The exact amount varies by location and industry since, you’ll need to account for costs like payroll services and state taxes.\u003c/p\u003e\\n \u003c/div\u003e\\n \u003c/div\u003e\\n \u003cdiv itemscope itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n \u003ch3 itemprop=\\\"name\\\"\u003eWhat is the 2% rule for S corp?\u003c/h3\u003e\\n \u003cdiv itemscope itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n \u003cp itemprop=\\\"text\\\"\u003eIf you own 2% or more of your company’s shares, you must treat certain fringe benefits as taxable income, including health insurance and life insurance premiums. This prevents owners from avoiding taxes by taking compensation as tax-free benefits instead of salary.\u003c/p\u003e\\n \u003c/div\u003e\\n \u003c/div\u003e\\n \u003c/div\u003e\\n\u003c/div\u003e\\n\",\"Learn everything you need to know about S corp requirements, including eligibility, filing requirements, and tax benefits.\",\"\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/s_20corp_20requirements.png?v=1694726796\\\" alt=\\\"s corp requirements\\\"\u003e\\n\u003cp\u003e\u003cspan style=\\\"font-weight: 400;\\\"\u003eLearn everything you need to know about S corp requirements, including eligibility, filing requirements, and tax benefits.\u003c/span\u003e\u003c/p\u003e\",{\"_1704\":1729,\"_335\":1925,\"_1182\":1932},{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,-5,1937,-5,1939],{\"_1704\":1740,\"_1741\":1938,\"_1743\":1747},\"[{\\\"title\\\":\\\"How to Buy a Profitable Online Business (8 Best Marketplaces)\\\",\\\"url\\\":\\\"blog/buy-online-business\\\"},{\\\"title\\\":\\\"9 Common Types of Business Structures\\\",\\\"url\\\":\\\"blog/types-businesses\\\"},{\\\"title\\\":\\\"What Is a B Corporation? How to Apply for B Corp Certification\\\",\\\"url\\\":\\\"blog/what-is-b-corporation\\\"},{\\\"title\\\":\\\"How to Start Dropshipping Coffee\\\",\\\"url\\\":\\\"blog/dropshipping-coffee\\\"},{\\\"title\\\":\\\"How to Start a Nonprofit in 7 Steps\\\",\\\"url\\\":\\\"blog/start-nonprofit\\\"}]\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},{\"_1704\":1705,\"_161\":1941,\"_1456\":1942,\"_335\":1943,\"_1709\":1926,\"_1711\":1944,\"_1721\":1946,\"_126\":1947,\"_1724\":1948,\"_1726\":1949,\"_1544\":1950,\"_1730\":1951,\"_1737\":1952,\"_1751\":1945,\"_1752\":-5,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":1921,\"_1758\":1926},\"gid://shopify/Article/556884066338\",\"business-valuation\",\"Business Valuation: Definition \u0026 How To Calculate Business Value (2025)\",{\"_1704\":1713,\"_379\":1945,\"_1715\":-5,\"_1717\":1767,\"_1719\":1768},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/business_20valuation_7b0ceab0-7449-4d59-9d6e-e80946369c5b.png?v=1729518204\",[1486],\"\u003cp\u003eFiguring out your business’s value isn’t just about crunching numbers. A business valuation shows you what your company is really worth—helpful when you’re trying to bring in investors, secure funding, or thinking about \u003ca href=\\\"/blog/sell-online-business\\\"\u003eselling your business\u003c/a\u003e. \u003c/p\u003e\\n\u003cp\u003eIt’s worth getting a valuation even if you’re not planning to sell. It helps you see what you’re doing well and where you could make your business even stronger.\u003c/p\u003e\\n\u003cp\u003eIn this guide, you’ll learn exactly what goes into a business valuation and find out the most common ways to see what your business is worth. \u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eGet funding to run your business with Shopify Capital\u003c/p\u003e\\n\u003cp\u003eShopify Capital makes it easy to get funding quickly and use it for inventory, marketing, and more. Automatically make payments as a percentage of your daily sales. No compounding interest. No schedules. No surprises.\u003c/p\u003e\\n\u003ca href=\\\"https://www.shopify.com/capital?itcat=coreblog\u0026amp;itterm=shopify-capital-cta\\\" class=\\\"marketing-button marketing-button--small\\\" target=\\\"_blank\\\"\u003eExplore Shopify Capital\u003c/a\u003e\\n\u003c/div\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eTable of contents\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003eWhat is a business valuation?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003eWhen do you need a business valuation?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003e4 methods for calculating the value of your business\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#4\\\"\u003eHiring a business valuation professional\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#5\\\"\u003eBusiness valuation FAQ\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"1\\\"\u003eWhat is a business valuation?\u003c/h2\u003e\\n\u003cp\u003eA business valuation measures how much your business is worth. The process involves gathering and analyzing all your business information—from your \u003ca href=\\\"/blog/what-is-an-asset\\\"\u003eassets\u003c/a\u003e (tangible things your business owns, like bank accounts and equipment) to your liabilities (things you owe, like taxes, payroll, and debt).\u003c/p\u003e\\n\u003cp\u003eTo get an accurate picture, you’ll gather important details about your business, including: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eRevenue and profits\u003c/li\u003e\\n\u003cli\u003eAssets and debts\u003c/li\u003e\\n\u003cli\u003eIndustry trends\u003c/li\u003e\\n\u003cli\u003eMarket conditions\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eThe way you approach your valuation depends on what you need it for. For example:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eIf you’re selling a high-growth startup,\u003c/strong\u003e investors will want to know about your future earnings potential.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eIf your business owns lots of equipment and property,\u003c/strong\u003e buyers will focus more on what those assets are worth.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eIf you’re looking for a loan,\u003c/strong\u003e lenders will look closely at your cash flow history and stability.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eMost valuations are done by certified business appraisal professionals, working alongside accountants, financial advisers, or specialized valuation experts. They’ll review your past financial statements, future projections, and \u003ca href=\\\"/blog/payroll-accounting\\\"\u003epayroll\u003c/a\u003e data. These experts analyze your numbers, compare your business to similar companies, and consider what makes your business unique to determine a fair value.\u003c/p\u003e\\n\u003ch2 id=\\\"2\\\"\u003eWhen do you need a business valuation?\u003c/h2\u003e\\n\u003cp\u003eWhen you’re just \u003ca href=\\\"/blog/how-to-start-a-business\\\"\u003estarting a business,\u003c/a\u003e you’re thinking about the basics—\u003ca href=\\\"/business-name-generator\\\"\u003echoosing a name\u003c/a\u003e, \u003ca href=\\\"/blog/register-business\\\"\u003eregistering your company\u003c/a\u003e, and getting your \u003ca href=\\\"/blog/business-license\\\"\u003ebusiness licenses\u003c/a\u003e. The last thing on your mind is what will eventually happen to it, especially if you’re \u003ca href=\\\"/blog/start-business-without-money\\\"\u003estarting with limited funds\u003c/a\u003e. But knowing your business’s value becomes important in several situations:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eWhen your stakeholders change:\u003c/strong\u003e Anyone with a stake (or potential stake) in your business, like new shareholders or investors, will want to know its value.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eIf you want to sell:\u003c/strong\u003e Potential buyers or merger partners will need to understand what your business is worth.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eIf you’re buying a business: \u003c/strong\u003eBefore \u003ca href=\\\"/blog/how-to-buy-business-shopify-exchange\\\"\u003epurchasing an existing business\u003c/a\u003e, you’ll need to know its true value to ensure you’re making a smart investment.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eFor equity compensation:\u003c/strong\u003e If you’re offering equity packages or stock options, especially as a startup, you’ll need a valuation to price them correctly.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eFor financing:\u003c/strong\u003e Bankers and investors need to know your business’s value before offering loans or backing. \u003ca href=\\\"/capital\\\"\u003eSome loans don’t require a full validation\u003c/a\u003e and just look at your sales history instead.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eFor tax purposes:\u003c/strong\u003e The government may need to know your business’s value if ownership changes. For example, if you sell below market value, the IRS might charge a gift tax based on their valuation. You also need this for estate tax returns or gifting your business.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eFor personal reasons:\u003c/strong\u003e During events like divorce, you’ll need a valuation to fairly divide assets. If there’s disagreement about the value, attorneys might bring in an appraiser to reach a fair number. This also applies to estate planning for small business owners.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch2 id=\\\"3\\\"\u003e4 methods for calculating the value of your business\u003c/h2\u003e\\n\u003cp\u003eCalculating your business’s value involves looking at your company’s management, operations, finances, and market position. Different valuation methods focus on different aspects of your business—some look at future potential, while others consider current assets or market comparisons.\u003c/p\u003e\\n\u003cp\u003eWhile some parts of a valuation are straightforward (like counting equipment), others are harder to measure (like your brand’s reputation). Both types matter when determining what your business is worth.\u003c/p\u003e\\n\u003cp\u003eHere are the main methods you can use to value your business:\u003c/p\u003e\\n\u003ch3\u003eThe earnings multiplier method\u003c/h3\u003e\\n\u003cp\u003eThis is a straightforward way to estimate your business’s value based on your annual earnings and industry. The formula is:\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eBusiness Value = Annual Earnings (or Profit) x Industry Multiplier\u003c/strong\u003e\u003c/p\u003e\\n\u003cp\u003eHere’s how to use it:\u003c/p\u003e\\n\u003col\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eCalculate your annual earnings \u003c/strong\u003e(your net profit after taxes and expenses).\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eFind your industry multiplier\u003c/strong\u003e (retail shops might be 1.5 to 2, while tech startups or global \u003ca href=\\\"/blog/opening-an-online-store-tips\\\"\u003eonline stores\u003c/a\u003e could be 5 to 10).\u003c/li\u003e\\n\u003cli\u003e\u003cstrong\u003eMultiply these numbers together.\u003c/strong\u003e\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cp\u003eFor example, if your business makes $100,000 in yearly profit with an industry multiplier of 3, your business might be worth $300,000. Remember, this is just a starting point—factors like your customer base, \u003ca href=\\\"/online\\\"\u003eonline\u003c/a\u003e presence, and location can change this number.\u003c/p\u003e\\n\u003ch3\u003eIncome-based methods\u003c/h3\u003e\\n\u003cp\u003eThese methods estimate your business’s value based on expected future earnings. They help stakeholders and investors evaluate opportunities by projecting potential income, not just current profits. There are three main approaches:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eDiscounted cash flow (DCF):\u003c/strong\u003e Projects future earnings and adjusts for factors like inflation and economic uncertainty to determine current value. This works well for newer businesses with high growth potential.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eLeveraged buyout analysis (LBO):\u003c/strong\u003e Similar to DCF, but focuses on calculating the internal rate of return (IRR)—the profit a potential buyer can expect to earn. This helps buyers evaluate their potential return on investment.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eCapitalization of cash flow:\u003c/strong\u003e Examines your cash flows, annual returns, and expected value to determine future profitability. Unlike DCF, this method assumes your future performance will mirror past results, making it ideal for established businesses with stable profits.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003eMarket-based methods\u003c/h3\u003e\\n\u003cp\u003eLike comparing house prices in real estate, a market-based business valuation determines your business’s value by looking at similar companies that have sold in your industry. The appraiser examines recent purchases and sales, then adjusts for differences in factors like location or size. This method works especially well for fast-growing companies or those planning to sell.\u003c/p\u003e\\n\u003ch3\u003eAsset-based methods\u003c/h3\u003e\\n\u003cp\u003eThis approach values your business based on what it owns. You’ll need to add up your tangible assets (equipment, property, and inventory) and intangible assets (software, licenses, patents, and intellectual property). When calculating asset value, remember to consider depreciation for items like equipment.\u003c/p\u003e\\n\u003cp\u003eAsset-based valuation is particularly helpful if you’re considering closing or selling your business. There are two common calculations: liquidation value shows what you’d get by selling all assets at current market prices, while book value (or net asset value) represents your total \u003ca href=\\\"/blog/assets-and-liabilities\\\"\u003eassets minus liabilities\u003c/a\u003e from your \u003ca href=\\\"/blog/what-is-balance-sheet\\\"\u003ebalance sheet\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eThis method gives you and potential investors a clear picture of what you’d receive if you sold off your company’s assets. It’s especially useful for businesses with significant physical assets or valuable intellectual property.\u003c/p\u003e\\n\u003ch2 id=\\\"4\\\"\u003eHiring a business valuation professional\u003c/h2\u003e\\n\u003cp\u003eDetermining your business’s value can be complex —but you don’t have to figure it out alone. Several types of professionals can provide an objective estimate of your business’s worth:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"https://us.aicpa.org/forthepublic/findacpa\\\" target=\\\"_blank\\\"\u003e\u003cstrong\u003eCertified public accountant\u003c/strong\u003e\u003c/a\u003e\u003cstrong\u003e (CPA):\u003c/strong\u003e Many CPAs hold an additional Accredited in Business Valuation (ABV) certification, which means they’ve completed specialized training in business valuations.\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"https://myaccount.appraisers.org/Directories/Find-An-Appraiser\\\" target=\\\"_blank\\\"\u003e\u003cstrong\u003eAccredited senior appraiser\u003c/strong\u003e\u003c/a\u003e\u003cstrong\u003e (ASA):\u003c/strong\u003e These professionals have earned their designation from the American Society of Appraisers. ASAs complete extensive education requirements and must have five years of verified full-time appraisal experience.\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"https://cbvinstitute.com/find/\\\" target=\\\"_blank\\\"\u003e\u003cstrong\u003eChartered business valuator\u003c/strong\u003e\u003c/a\u003e\u003cstrong\u003e (CBV):\u003c/strong\u003e For Canadian businesses, CBVs provide comprehensive business valuation services.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eIf you’re unsure about any part of the valuation process, don’t hesitate to ask for help. Working with an expert can help you get an accurate assessment of your business’s worth.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eBusiness loan calculator\u003c/p\u003e\\n\u003cp\u003eWant to know how much it will cost to take out a loan? Use Shopify’s free business loan calculator to see your monthly payments and interest.\u003c/p\u003e\\n\u003ca href=\\\"/tools/business-loan-calculator\\\" class=\\\"marketing-button marketing-button--small\\\" target=\\\"_blank\\\"\u003eCalculate payment\u003c/a\u003e\\n\u003c/div\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n \u003cdiv itemscope itemtype=\\\"https://schema.org/FAQPage\\\"\u003e\\n \u003ch2 id=\\\"5\\\"\u003eBusiness valuation FAQ\u003c/h2\u003e\\n \u003cdiv itemscope itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n \u003ch3 itemprop=\\\"name\\\"\u003eHow much is a business worth with $1 million in sales?\u003c/h3\u003e\\n \u003cdiv itemscope itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n \u003cp itemprop=\\\"text\\\"\u003eA business with $1 million in sales typically values between $1 million and $5 million, depending on its profitability and assets. Most businesses are worth one to five times their annual sales.\u003c/p\u003e\\n \u003c/div\u003e\\n \u003c/div\u003e\\n \u003cdiv itemscope itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n \u003ch3 itemprop=\\\"name\\\"\u003eWhat factors influence business valuation?\u003c/h3\u003e\\n \u003cdiv itemscope itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n \u003cp itemprop=\\\"text\\\"\u003eFinancial performance (revenue, profit, cash flow), market conditions, and industry trends all affect your valuation. Other important factors include your \u003ca href=\\\"https://www.shopify.com/blog/how-to-sell-online\\\" target=\\\"_blank\\\"\u003eproduct mix\u003c/a\u003e, growth potential, assets, liabilities, brand reputation, customer base, competitive position, and any unique intellectual property or technology.\u003c/p\u003e\\n \u003c/div\u003e\\n \u003c/div\u003e\\n \u003cdiv itemscope itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n \u003ch3 itemprop=\\\"name\\\"\u003eHow do you determine a company’s worth using profit?\u003c/h3\u003e\\n \u003cdiv itemscope itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n \u003cp itemprop=\\\"text\\\"\u003eThe price-to-earnings (P/E) ratio varies by industry and market conditions. Small businesses typically value at one to four times annual profit, while larger companies often command higher multiples.\u003c/p\u003e\\n \u003c/div\u003e\\n \u003c/div\u003e\\n \u003cdiv itemscope itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n \u003ch3 itemprop=\\\"name\\\"\u003eHow should I prepare for a business valuation?\u003c/h3\u003e\\n \u003cdiv itemscope itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n \u003cp itemprop=\\\"text\\\"\u003eGet ready by organizing your financial records, including profit and loss statements, balance sheets, and tax returns. Document your assets, address any liabilities, and outline your growth plans, customer contracts, and unique value drivers like intellectual property or market position.\u003c/p\u003e\\n \u003c/div\u003e\\n \u003c/div\u003e\\n \u003cdiv itemscope itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n \u003ch3 itemprop=\\\"name\\\"\u003eWhat’s the rule of thumb for business valuation?\u003c/h3\u003e\\n \u003cdiv itemscope itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n \u003cp itemprop=\\\"text\\\"\u003eA common approach is multiplying your EBITDA (earnings before interest, taxes, depreciation, and amortization) by two to six times for small to medium businesses. However, this multiplier varies based on your industry, market conditions, and business specifics.\u003c/p\u003e\\n \u003c/div\u003e\\n \u003c/div\u003e\\n \u003c/div\u003e\\n\u003c/div\u003e\\n\u003cp\u003e\u003cem\u003e*Shopify Capital loans must be paid in full within a maximum of 18 months, and two minimum payments apply within the first two six-month periods. The actual duration may be less than 18 months based on sales.\u003c/em\u003e\u003c/p\u003e\",\"Learn what a business valuation is, why it matters, and how to determine the value of a business with simple valuation methods and key factors to consider.\",\"\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/business_20valuation.png?v=1699910151\\\"\u003e\\n\u003cp\u003e\u003cspan style=\\\"font-weight: 400;\\\"\u003eLearn what a business valuation is, why it matters, and how to determine the value of a business with simple valuation methods and key factors to consider.\u003c/span\u003e\u003c/p\u003e\",{\"_1704\":1729,\"_335\":1943,\"_1182\":1948},{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,1953,1955,-5,1957],{\"_1704\":1740,\"_1741\":1954,\"_1743\":1744},\"{\\\"en-ca\\\":\\\"https://www.shopify.com/ca/blog/business-valuation\\\",\\\"en-gb\\\":\\\"https://www.shopify.com/uk/blog/business-valuation\\\",\\\"en-au\\\":\\\"https://www.shopify.com/au/blog/business-valuation\\\",\\\"en-id\\\":\\\"https://www.shopify.com/id/blog/business-valuation\\\",\\\"en-nz\\\":\\\"https://www.shopify.com/nz/blog/business-valuation\\\",\\\"en-za\\\":\\\"https://www.shopify.com/za/blog/business-valuation\\\",\\\"en-ng\\\":\\\"https://www.shopify.com/ng/blog/business-valuation\\\",\\\"en-ph\\\":\\\"https://www.shopify.com/ph/blog/business-valuation\\\",\\\"en-sg\\\":\\\"https://www.shopify.com/sg/blog/business-valuation\\\",\\\"en-hk\\\":\\\"https://www.shopify.com/hk/blog/business-valuation\\\",\\\"en-ie\\\":\\\"https://www.shopify.com/ie/blog/business-valuation\\\",\\\"en-my\\\":\\\"https://www.shopify.com/my/blog/business-valuation\\\",\\\"es\\\":\\\"https://www.shopify.com/es/blog/valor-de-empresa\\\"}\",{\"_1704\":1740,\"_1741\":1956,\"_1743\":1747},\"[{\\\"title\\\":\\\"How To Make Your First Ecommerce Sale—Fast (Tutorial 2024)\\\",\\\"url\\\":\\\"blog/make-your-first-sale\\\"},{\\\"title\\\":\\\"How to Sell Your Ecommerce Business\\\",\\\"url\\\":\\\"blog/sell-business\\\"},{\\\"title\\\":\\\"How to Form a Single-Member LLC\\\",\\\"url\\\":\\\"blog/single-member-llc\\\"},{\\\"title\\\":\\\"LLC Names: How To Choose a Name for Your LLC\\\",\\\"url\\\":\\\"blog/llc-names\\\"},{\\\"title\\\":\\\"How To Register a Domain Name in 5 Simple Steps\\\",\\\"url\\\":\\\"blog/register-a-domain-name\\\"},{\\\"title\\\":\\\"How To Start Your LLC in 2022 With These 5 Simple Steps\\\",\\\"url\\\":\\\"blog/start-an-llc\\\"},{\\\"title\\\":\\\"8 Woocommerce Alternatives to Manage Your Online Store\\\",\\\"url\\\":\\\"blog/woocommerce-alternatives\\\"},{\\\"title\\\":\\\"Equity Crowdfunding- Is It Right For You?\\\",\\\"url\\\":\\\"blog/equity-crowdfunding\\\"},{\\\"title\\\":\\\"10 Best Paid and Free Business Card Makers (+ Templates)\\\",\\\"url\\\":\\\"blog/69774085-10-free-business-card-makers-with-customizable-templates\\\"},{\\\"title\\\":\\\"What Is a C Corporation? How to Form and Operate a C Corp\\\",\\\"url\\\":\\\"blog/what-is-a-c-corporation\\\"}]\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},{\"_1704\":1705,\"_161\":1959,\"_1456\":1960,\"_335\":1961,\"_1709\":1962,\"_1711\":1963,\"_1721\":1966,\"_126\":1967,\"_1724\":1968,\"_1726\":1969,\"_1544\":1970,\"_1730\":1971,\"_1737\":1972,\"_1751\":1964,\"_1752\":1965,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":1976,\"_1758\":1962},\"gid://shopify/Article/558158446626\",\"how-to-start-a-business-in-new-york\",\"How To Start a Business in New York: 12 Steps (2025)\",\"2024-12-16T06:00:00Z\",{\"_1704\":1713,\"_379\":1964,\"_1715\":1965,\"_1717\":1767,\"_1719\":1768},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/starting_20a_20business_20in_20new_20york_1848x970_2c7376e9-50b7-4f5a-94ca-6579174ac131.png?v=1730387613\",\"An outline of New York behind a green shopping bag and location icon on a green background.\",[1486],\"\u003cp\u003e\u003cem\u003eThis content doesn’t contain and isn’t meant to provide legal, tax, or business advice.*\u003c/em\u003e\u003c/p\u003e\\n\u003cp\u003eNew York’s economy is the country’s third-largest, at more than \u003ca href=\\\"https://www.statista.com/statistics/248023/us-gross-domestic-product-gdp-by-state/\\\" target=\\\"”_blank”\\\"\u003e$1.7 trillion\u003c/a\u003e, and the state is a hub for a variety of industries. Because small businesses \u003ca href=\\\"https://pix11.com/news/local-news/manhattan/new-york-has-2nd-highest-percentage-of-small-businesses-in-the-country-study/\\\" target=\\\"”_blank”\\\"\u003emake up the majority\u003c/a\u003e of businesses in New York, it’s a great place to \u003ca href=\\\"/blog/how-to-start-a-business\\\"\u003estart a new business\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003e“New York is a state with a strong economy with a mix of industries, a strong job market, and entrepreneurial cultures,” says Sandra Eberhard, president and CEO of the \u003ca href=\\\"https://www.wbecnydmv.org/\\\" target=\\\"”_blank”\\\"\u003eWomen’s Business Enterprise Council (WBEC) Metro New York and Greater DMV\u003c/a\u003e (which includes DC, Maryland, and Virginia).\u003c/p\u003e\\n\u003cp\u003eNew York is fertile ground for new ventures, but starting a business there does require careful planning (and some paperwork).\u003c/p\u003e\\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003eReady to start your business?\u003c/strong\u003e \u003ca href=\\\"/website/builder\\\"\u003eCreate your website\u003c/a\u003e today or \u003ca href=\\\"/blog/what-is-shopify\\\"\u003elearn more about Shopify’s tools\u003c/a\u003e for selling online and in person.\u003c/em\u003e\u003c/p\u003e\\n\u003ch2\u003eStart a business in New York\u003c/h2\u003e\\n\u003col\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003eChoose a business idea\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003eChoose a name\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003eCreate a business plan\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#4\\\"\u003eSelect a business structure\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#5\\\"\u003eRegister your business\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#6\\\"\u003eGet an employer identification number\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#7\\\"\u003eApply for business licenses and permits\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#8\\\"\u003eExamine insurance options in New York\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#9\\\"\u003eExplore funding options\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#10\\\"\u003eMarket your business\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#11\\\"\u003eLearn about business tax credits\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#12\\\"\u003eStay on top of filing requirements and taxes\u003c/a\u003e\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ciframe width=\\\"560\\\" height=\\\"315\\\" src=\\\"https://www.youtube.com/embed/oOtieASytn8?si=nM7gbXmyxg4sjCFs\\\" title=\\\"YouTube video player\\\" frameborder=\\\"0\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" referrerpolicy=\\\"strict-origin-when-cross-origin\\\" allowfullscreen=\\\"\\\"\u003e\u003c/iframe\u003e\\n\u003cp\u003eHere’s a step-by-step guide to starting a business in New York:\u003c/p\u003e\\n\u003ch3 id=\\\"1\\\"\u003e1. Choose a business idea\u003c/h3\u003e\\n\u003cp\u003eBefore you embark on your entrepreneurial journey, solidify your \u003ca href=\\\"/blog/develop-business-idea\\\"\u003ebusiness idea\u003c/a\u003e. Ensure your product fills a market gap and appeals to a specific audience.\u003c/p\u003e\\n\u003cp\u003eWill your business be \u003ca href=\\\"/enterprise/b2b-vs-b2c-ecommerce\\\"\u003ebusiness to consumer (B2C) or business to business (B2B)\u003c/a\u003e? Will you \u003ca href=\\\"/blog/how-to-sell-online\\\"\u003esell online\u003c/a\u003e, through a \u003ca href=\\\"/retail/brick-and-mortar\\\"\u003ebrick-and-mortar\u003c/a\u003e storefront, or both? To appeal to your target customers, conduct \u003ca href=\\\"/encyclopedia/market-research\\\"\u003emarket research\u003c/a\u003e and study industry trends.\u003c/p\u003e\\n\u003cp\u003eOnce you have a general concept, assess your path to profitability. Figure out how much you need to sell to \u003ca href=\\\"/blog/break-even-analysis\\\"\u003ebreak even\u003c/a\u003e and then generate a healthy \u003ca href=\\\"/blog/profit-margin\\\"\u003eprofit margin\u003c/a\u003e.\u003c/p\u003e\\n\u003cdiv data-guide=\\\"businessideas\\\"\u003e\u003c/div\u003e\\n\u003ch3 id=\\\"2\\\"\u003e2. Choose a name\u003c/h3\u003e\\n\u003cp\u003eYour business name is the first thing potential customers will interact with—and potentially your first stumbling block when registering in the state. Think through these considerations to get the first impression (and legal requirements) right:\u003c/p\u003e\\n\u003ch4\u003eIs the name unique?\u003c/h4\u003e\\n\u003cp\u003eYou can’t legally register your business with a name that’s already taken. When picking a name for your business, search your desired name in the \u003ca href=\\\"https://apps.dos.ny.gov/publicInquiry/\\\" target=\\\"”_blank”\\\"\u003eDepartment of State Corporation and Business Entity Database\u003c/a\u003e to see if it’s available. If you’ve chosen a unique name but are still up in the air about launching your business, you can reserve your desired name for 60 days by filing a \u003ca href=\\\"https://dos.ny.gov/reservation-name-domestic-and-foreign-business-corporations\\\" target=\\\"”_blank”\\\"\u003eCertificate of Reservation\u003c/a\u003e with the New York Department of State.\u003c/p\u003e\\n\u003ch4\u003eIs the name trademarked?\u003c/h4\u003e\\n\u003cp\u003eIf your business name is available at the state level, make sure no one has trademarked it at the federal level by doing a search on the \u003ca href=\\\"https://www.uspto.gov/\\\" target=\\\"”_blank”\\\"\u003eUS Patent and Trademark Office’s\u003c/a\u003e site.\u003c/p\u003e\\n\u003ch4\u003eIs the domain name available?\u003c/h4\u003e\\n\u003cp\u003eFind an available \u003ca href=\\\"/domains\\\"\u003edomain name\u003c/a\u003e that matches or represents your business name to build your web presence. Purchase and secure it as soon as possible before someone else snatches it up.\u003c/p\u003e\\n\u003ch4\u003eDoes it include the correct business identifiers?\u003c/h4\u003e\\n\u003cp\u003eYour business name must include one of the following words or abbreviations: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eIncorporated\u003c/li\u003e\\n\u003cli\u003eInc.\u003c/li\u003e\\n\u003cli\u003eCorporation\u003c/li\u003e\\n\u003cli\u003eCorp.\u003c/li\u003e\\n\u003cli\u003eLimited Liability Company\u003c/li\u003e\\n\u003cli\u003eLLC\u003c/li\u003e\\n\u003cli\u003eL.L.C.\u003c/li\u003e\\n\u003cli\u003eLimited\u003c/li\u003e\\n\u003cli\u003eLtd. \u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eSubmit your application and pay the $20 filing fee.\u003c/p\u003e\\n\u003ch4\u003eDo you want to use a DBA?\u003c/h4\u003e\\n\u003cp\u003eIf you want to operate your business under a name other than its legal on-paper name (for instance, if you run a \u003ca href=\\\"/blog/sole-proprietor\\\"\u003esole proprietorship\u003c/a\u003e or general partnership where the business name is your own name), you can file for a \u003ca href=\\\"/blog/what-is-doing-business-as-dba\\\"\u003eDBA (doing business as)\u003c/a\u003e name. This allows you to operate publicly under a trade name.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eFind a name and domain for your business\u003c/p\u003e\\n\u003cp\u003eShopify’s free AI business name generator will help you come up with the perfect business brand name, then secure a relevant domain.\u003c/p\u003e\\n\u003ca class=\\\"marketing-button marketing-button--small\\\" href=\\\"/tools/business-name-generator\\\" target=\\\"_blank\\\"\u003eTry it now\u003c/a\u003e\\n\u003c/div\u003e\\n\u003ch3 id=\\\"3\\\"\u003e3. Create a business plan\u003c/h3\u003e\\n\u003cp\u003eConsider the \u003ca href=\\\"/blog/business-plan\\\"\u003ebusiness plan\u003c/a\u003e the “big picture” strategy for your company. This written document formally describes your business and should include these elements:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eExecutive summary\u003c/li\u003e\\n\u003cli\u003eDetailed business description\u003c/li\u003e\\n\u003cli\u003eListing of products and services\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/competitive-analysis\\\"\u003eCompetitive analysis\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003eFinancial outlook\u003c/li\u003e\\n\u003cli\u003eProduction, operations, and staffing plans\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/marketing-plan\\\"\u003eMarketing plans\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eFrom Fortune 500 companies to local startups, every business needs a solid plan. While large organizations use these plans to coordinate complex operations and communicate with stakeholders, small businesses find them equally valuable for navigating growth and adapting to market changes. \u003c/p\u003e\\n\u003cp\u003eA business plan can attract investors, and creating one can help business owners clarify their goals and strategies. Consider \u003ca href=\\\"/blog/business-plan-examples\\\"\u003ereviewing a few examples\u003c/a\u003e or \u003ca href=\\\"/blog/business-plan-template\\\"\u003eusing a template\u003c/a\u003e to get started.\u003c/p\u003e\\n\u003cp\u003eIf you’re \u003ca href=\\\"/blog/business-plan\\\"\u003ecreating a business plan\u003c/a\u003e for the first time, a mentor can also help you navigate the process. “We offer training, mentorship, and networking opportunities to support business growth,” says Sandra of WBEC Metro New York, which supports more than 1,800 businesses in the Metro New York tri-state area.\u003c/p\u003e\\n\u003ch3 id=\\\"4\\\"\u003e4. Select a business structure\u003c/h3\u003e\\n\u003cp\u003eWhen it’s time to dive into the legal world of incorporating your company, the first step is selecting your \u003ca href=\\\"/blog/business-types\\\"\u003ebusiness type\u003c/a\u003e. Choose a legal structure that best fits your new venture, since your business type affects factors like taxes and liabilities. The most common types of businesses are sole proprietorships, partnerships, corporations, and LLCs. Here’s what you need to know about each:\u003c/p\u003e\\n\u003ch4\u003eSole proprietorship\u003c/h4\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/sole-proprietor\\\"\u003eSole proprietorships\u003c/a\u003e are unincorporated businesses that offer no legal distinction between the company and the person who runs it. They’re the most straightforward business model to start and manage, but they come with the most risk to your personal assets. Since your sole proprietorship’s business income is considered personal income, you file it on your personal tax return. You are also personally responsible for any debts or obligations your business takes on, and you won’t be able to take on investors.\u003c/p\u003e\\n\u003ch4\u003ePartnership\u003c/h4\u003e\\n\u003cp\u003ePartnerships, which can be \u003ca href=\\\"/blog/general-vs-limited-partnership\\\"\u003elimited or general\u003c/a\u003e, are single businesses with two or more owners. In both taxation and liability, partnerships are treated the same as sole proprietorships. The primary difference is that two or more owners share income and responsibilities in a partnership.\u003c/p\u003e\\n\u003ch4\u003eC corporation\u003c/h4\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/what-is-a-c-corporation\\\"\u003eC corporations\u003c/a\u003e (or C corps), which can be for-profit or not-for-profit, are legal entities unto themselves. They are the most difficult business type to form and manage but offer the most fundraising opportunities, and owners are largely free from liability.\u003c/p\u003e\\n\u003cp\u003eC corps are subject to income taxes. The corporate tax rate in New York is at least 6.5% for small businesses that make $5 million or less per year and 7.25% for businesses that make more than that. Then, shareholders are also taxed for any income they receive from the business.\u003c/p\u003e\\n\u003cp\u003eThis double taxation (combined with extra paperwork and regulations) typically makes C corps an undesirable legal structure for many small businesses. However, they can be more suitable for larger, mature businesses that would benefit from having stock options. Unlike other types of businesses, C corporations can sell as much stock as they’d like, and shares are easily transferable.\u003c/p\u003e\\n\u003ch4\u003eLimited liability companies (LLC)\u003c/h4\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/limited-liability-company-definition\\\"\u003eLimited liability companies (LLCs)\u003c/a\u003e combine the straightforward taxation method of partnerships and sole proprietorships with the liability protection of corporations. By default, LLCs are categorized as pass-through entities. This means that the business’s income passes through the LLC to its members, so you avoid double taxation and include this money on your personal tax returns.\u003c/p\u003e\\n\u003cp\u003eIn the state of New York, LLCs may be subject to an annual filing fee, which ranges from \u003ca href=\\\"https://www.tax.ny.gov/pit/efile/annual_filing_fee.htm\\\" target=\\\"”_blank”\\\"\u003e$25 to $4,500\u003c/a\u003e, depending on your business’s gross income. As long as you follow protocols to keep your business and personal finances separate, LLCs offer their owners protection from debts or lawsuits their businesses face.\u003c/p\u003e\\n\u003ch3 id=\\\"5\\\"\u003e5. Register your business\u003c/h3\u003e\\n\u003cp\u003eIf you’re operating as a sole proprietorship or general partnership, you’ll need to \u003ca href=\\\"/blog/register-business\\\"\u003eregister your business\u003c/a\u003e with the \u003ca href=\\\"https://www.tax.ny.gov/bus/multi/register_license.htm\\\" target=\\\"”_blank”\\\"\u003eNew York State Tax Department\u003c/a\u003e. If creating a corporation or LLC for your business in New York, take the following steps:\u003c/p\u003e\\n\u003ch4\u003eFile a Certificate of Incorporation or Articles of Organization\u003c/h4\u003e\\n\u003cp\u003eYour business is officially formed by filing a \u003ca href=\\\"https://dos.ny.gov/certificate-incorporation-domestic-business-corporation\\\" target=\\\"”_blank”\\\"\u003eCertificate of Incorporation\u003c/a\u003e (for corporations) or \u003ca href=\\\"https://dos.ny.gov/articles-organization-domestic-limited-liability-company-0\\\" target=\\\"”_blank”\\\"\u003eArticles of Organization\u003c/a\u003e (for LLCs) with the New York Department of State.\u003c/p\u003e\\n\u003cp\u003eYou must provide your business’s name, contact information, and county, among other relevant information. You may draft your own document or use the one provided by the Department of State. You can file by mail or online. A Certificate of Incorporation is $125, and the \u003ca href=\\\"/blog/articles-of-organization\\\"\u003eArticles of Organization\u003c/a\u003e cost $200.\u003c/p\u003e\\n\u003ch4\u003eAppoint a registered agent\u003c/h4\u003e\\n\u003cp\u003eWhen you start a business in New York, you are required to name a registered agent to receive legal documents on behalf of the company. When your company is first formed, the New York Secretary of State will be your registered agent by default. Once incorporated, you can update your registered agent to any person, business, or agency with a New York address (not a PO box). Make sure someone at that location will be available to receive and respond to legal documents during business hours.\u003c/p\u003e\\n\u003ch4\u003eAdopt by-laws or an operating agreement\u003c/h4\u003e\\n\u003cp\u003eAlthough it’s not necessary to file them with the state, New York does legally require businesses to develop by-laws (for corporations) or an operating agreement (for LLCs), which are formally adopted rules for a business’s internal operations.\u003c/p\u003e\\n\u003cp\u003eReview \u003ca href=\\\"https://www.tax.ny.gov/pubs_and_bulls/tg_bulletins/st/do_i_need_to_register_for_sales_tax.htm\\\" target=\\\"”_blank”\\\"\u003eTax Bulletin ST-175 (TB-ST-175)\u003c/a\u003e to determine whether you need to register for sales tax. If your goods are subject to sales taxes, then obtain a \u003ca href=\\\"https://www.businessexpress.ny.gov/app/answers/cms/a_id/2058/\\\" target=\\\"”_blank”\\\"\u003eCertificate of Authority\u003c/a\u003e to start collecting. Do this at least 20 days before conducting business. If your business operates in multiple locations, one is required for each.\u003c/p\u003e\\n\u003ch3 id=\\\"6\\\"\u003e6. Get an employer identification number (EIN)\u003c/h3\u003e\\n\u003cp\u003eTo file federal tax returns—or even open a business bank account or obtain a business credit card—you must have a federal \u003ca href=\\\"/blog/what-is-an-employer-identification-number\\\"\u003eemployer identification number\u003c/a\u003e (EIN). This federal tax ID functions similarly to a personal Social Security number, but for a business.\u003c/p\u003e\\n\u003cp\u003eThe process is free and straightforward: \u003ca href=\\\"https://www.irs.gov/businesses/small-businesses-self-employed/apply-for-an-employer-identification-number-ein-online\\\" target=\\\"”_blank”\\\"\u003eFill out the form on the IRS website\u003c/a\u003e to apply. An EIN is required for LLCs, corporations, and partnerships. However, the owner of a sole proprietorship may opt to use their Social Security number instead.\u003c/p\u003e\\n\u003ch3 id=\\\"7\\\"\u003e7. Apply for business licenses and permits\u003c/h3\u003e\\n\u003cp\u003eTo find out which licenses and permits apply to your business, use the state’s \u003ca href=\\\"https://www.businessexpress.ny.gov/app/bw/startnewbusiness\\\" target=\\\"”_blank”\\\"\u003eNew York Business Express\u003c/a\u003e to create a customized business checklist for your new business. If your business requires an \u003ca href=\\\"https://www.businessexpress.ny.gov/app/answers/cms/a_id/3737\\\" target=\\\"”_blank”\\\"\u003eAlcoholic Beverage On Premises License\u003c/a\u003e (or something similar), you will be directed to follow the application process on the State Department’s website.\u003c/p\u003e\\n\u003ch3 id=\\\"8\\\"\u003e8. Examine insurance options in New York\u003c/h3\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/commercial-insurance-for-ecommerce\\\"\u003eBusiness insurance\u003c/a\u003e is an important safeguard against financial risk. When starting a business in New York, you may be required to purchase several different types of insurance, especially if you plan to \u003ca href=\\\"https://nysba.org/app/uploads/2020/05/The-Layperson-Guide-Explaining-Employment-Laws_5-15-20.pdf\\\" target=\\\"”_blank”\\\"\u003ehire employees\u003c/a\u003e. Insurance options include:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eWorkers’ compensation insurance. \u003c/strong\u003e\u003ca href=\\\"/blog/workers-compensation-insurance\\\"\u003eWorkers’ compensation insurance\u003c/a\u003e is required and covers your employees’ compensation if they sustain a workplace injury.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eUnemployment insurance.\u003c/strong\u003e If you lay off employees, \u003ca href=\\\"https://dol.ny.gov/register-unemployment-insurance-0\\\" target=\\\"”_blank”\\\"\u003eunemployment insurance\u003c/a\u003e offers them temporary income.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eGeneral liability insurance. \u003c/strong\u003e\u003ca href=\\\"/blog/general-liability-insurance\\\"\u003eGeneral liability insurance\u003c/a\u003e protects your business against claims involving reputational harm, bodily injury, and property damage.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eProfessional liability insurance.\u003c/strong\u003e If your business provides professional services or advice, \u003ca href=\\\"/blog/professional-liability-insurance\\\"\u003eprofessional liability insurance\u003c/a\u003e covers things like errors, omissions, and negligence in work performance.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eProperty insurance.\u003c/strong\u003e Whether you rent or own, property insurance can cover damages caused by theft, vandalism, or fires.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eDisability insurance.\u003c/strong\u003e New York is one of five states (including Hawaii, Rhode Island, New Jersey, and California) that require employers to provide disability benefits to employees for an illness or off-the-job injury. This often comes with paid family leave insurance as well.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eHealth insurance.\u003c/strong\u003e Under the Affordable Care Act, businesses with 50 or more employees must provide health insurance.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"9\\\"\u003e9. Explore funding options\u003c/h3\u003e\\n\u003cp\u003eYou’ve probably heard the saying, “You have to spend money to make money.”\u003c/p\u003e\\n\u003cp\u003eFunding sources can include personal savings or \u003ca href=\\\"/blog/what-is-bootstrapping\\\"\u003ebootstrapping\u003c/a\u003e to raise money from friends and family, \u003ca href=\\\"/blog/what-is-crowdfunding\\\"\u003ecrowdfunding\u003c/a\u003e, \u003ca href=\\\"/blog/what-is-an-angel-investor\\\"\u003eangel investors\u003c/a\u003e, and small business loans.\u003c/p\u003e\\n\u003cp\u003eKeep in mind that traditional small business loans through banks can be difficult to attain when you’re just starting out. Still, there are programs available that offer payroll, inventory, and marketing funding—options with minimal paperwork and payment flexibility.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eGet funding to run your business with Shopify Capital\u003c/p\u003e\\n\u003cp\u003eShopify Capital makes it easy to get funding quickly and use it for inventory, marketing, and more. Automatically make payments as a percentage of your daily sales. No compounding interest. No schedules. No surprises.\u003c/p\u003e\\n\u003ca class=\\\"marketing-button marketing-button--small\\\" href=\\\"/capital?itcat=coreblog\u0026amp;itterm=shopify-capital-cta\\\" target=\\\"_blank\\\"\u003eExplore Shopify Capital\u003c/a\u003e\\n\u003c/div\u003e\\n\u003ch3 id=\\\"10\\\"\u003e10. Market your business\u003c/h3\u003e\\n\u003cp\u003eMarket your business by reaching out to customers across platforms, including Facebook, Instagram, and TikTok. You can employ several different types of interconnected \u003ca href=\\\"/blog/marketing-campaign\\\"\u003emarketing campaigns\u003c/a\u003e and strategies, including press releases, \u003ca href=\\\"/blog/sell-products-social-media\\\"\u003esocial media\u003c/a\u003e, \u003ca href=\\\"/blog/ecommerce-seo-beginners-guide\\\"\u003esearch engine optimization\u003c/a\u003e (SEO), \u003ca href=\\\"/blog/influencer-marketing\\\"\u003einfluencer marketing\u003c/a\u003e, partnerships, \u003ca href=\\\"/blog/what-is-content-marketing\\\"\u003econtent marketing\u003c/a\u003e, billboards, print ads, and more.\u003c/p\u003e\\n\u003cp\u003eWith the right marketing strategy, you can maximize your brand and scale your small business. WBEC Metro New York, for example, offers an invite-only \u003ca href=\\\"https://www.wbecnydmv.org/programs/scale-it/\\\" target=\\\"”_blank”\\\"\u003eSCALEit\u003c/a\u003e program for women entrepreneurs who want to learn how to create customized marketing plans.\u003c/p\u003e\\n\u003ch3 id=\\\"11\\\"\u003e11. Learn about business tax credits\u003c/h3\u003e\\n\u003cp\u003eNew York State offers various tax credits and incentives to help new businesses thrive and grow. \u003cbr\u003e\u003cbr\u003eThe \u003ca href=\\\"https://esd.ny.gov/excelsior-jobs-program\\\" target=\\\"”_blank”\\\"\u003eExcelsior Jobs Program\u003c/a\u003e provides tax credits for strategic businesses like high-tech, bio-tech, clean-tech, and manufacturing that create jobs or make capital investments. Other notable programs include the \u003ca href=\\\"https://esd.ny.gov/startup-ny-program\\\" target=\\\"”_blank”\\\"\u003eSTART-UP NY initiative\u003c/a\u003e, which allows new and expanding businesses to operate tax-free for 10 years when they are located on or near eligible university or college campuses.\u003c/p\u003e\\n\u003cp\u003eBeyond state-specific credits, learn about federal tax credits that can benefit your business. \u003ca href=\\\"https://www.irs.gov/businesses/small-businesses-self-employed/work-opportunity-tax-credit\\\" target=\\\"”_blank”\\\"\u003eThe Work Opportunity Tax Credit (WOTC)\u003c/a\u003e can provide savings when hiring individuals from certain target groups, and research and development credits may apply if your business involves innovation or technological advancement.\u003c/p\u003e\\n\u003cp\u003e💡\u003cstrong\u003eTip: \u003c/strong\u003eWork with a tax professional who specializes in New York state tax law to identify all available credits and ensure you meet the qualification requirements.\u003c/p\u003e\\n\u003ch3 id=\\\"12\\\"\u003e12. Stay on top of filing requirements and taxes\u003c/h3\u003e\\n\u003cp\u003eKeep your business in good standing by complying with New York’s filing requirements. One new requirement is the Beneficial Ownership Information (BOI) reports. \u003c/p\u003e\\n\u003cp\u003eAs of January 1, 2024, most companies must file \u003ca href=\\\"https://fincen.gov/boi\\\" target=\\\"”_blank”\\\"\u003eBOI reports\u003c/a\u003e with FinCEN under the Corporate Transparency Act. New companies have 90 days from formation to file, while existing companies must file by January 1, 2025. These reports must detail individuals who own 25% or more of the company or exercise substantial control.\u003c/p\u003e\\n\u003cp\u003eOther annual filings include:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003cstrong\u003e\u003cstrong\u003eLLC filing fees: \u003c/strong\u003eAmount varies based on income.\u003c/strong\u003e\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eSales tax returns: \u003c/strong\u003eFiled quarterly or monthly.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003ePayroll tax turns: \u003c/strong\u003eFiled quarterly.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eCorporate franchise tax: \u003c/strong\u003eRequired for corporations.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eAnnual reports: \u003c/strong\u003eDue in the anniversary month of formation.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eNYC-specific taxes: \u003c/strong\u003eAdditional requirements if operating in New York City.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eCreate a tax calendar or set up automated reminders for your deadlines. The \u003ca href=\\\"https://www.businessexpress.ny.gov/\\\" target=\\\"”_blank”\\\"\u003eNew York Business Express website\u003c/a\u003e offers tools to track your requirements, and setting up an online account with the Department of Taxation and Finance can make tax management easier. \u003c/p\u003e\\n\u003ciframe width=\\\"560\\\" height=\\\"315\\\" src=\\\"https://www.youtube.com/embed/ferhOYx1NMo?si=3FU8n0JZAw9d5v77\\\" title=\\\"YouTube video player\\\" frameborder=\\\"0\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" referrerpolicy=\\\"strict-origin-when-cross-origin\\\" allowfullscreen=\\\"\\\"\u003e\u003c/iframe\u003e\\n\u003cp\u003e\u003cem\u003e*This post is for information only. You are responsible for reviewing and using this information appropriately. This content doesn’t contain and isn’t meant to provide legal, tax, or business advice. Requirements are updated frequently and you should make sure to do your own research and reach out to professional legal, tax, and business advisers, as needed. Businesses outside of New York will have different steps and requirements. To sell products using the Shopify platform, you must comply with the laws of the jurisdiction of your business and your customers, the Shopify Terms of Service, the Shopify Acceptable Use Policy, and any other applicable policies.\u003c/em\u003e\u003c/p\u003e\\n\u003cp\u003e\u003cem\u003e**Shopify Capital loans must be paid in full within a maximum of 18 months, and two minimum payments apply within the first two six-month periods. The actual duration may be less than 18 months based on sales.\u003c/em\u003e\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cdiv itemscope=\\\"\\\" itemtype=\\\"https://schema.org/FAQPage\\\"\u003e\\n\u003ch2\u003eStarting a business in New York FAQ\u003c/h2\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat are the requirements when starting a business in New York?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eYou must create an entity, which requires a registered agent with an address in the state of New York. You are also required to register to pay taxes, obtain any necessary licenses and permits, and \u003ca href=\\\"/blog/how-to-get-business-insurance\\\"\u003eget business insurance\u003c/a\u003e.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eDo I need a business license to start a business in New York?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eThere is no general business license requirement in the state of New York, although some licenses and permits may be required depending on the \u003ca href=\\\"/blog/types-businesses\\\"\u003etype of business\u003c/a\u003e and its location. Use the New York Business Express new business \u003ca href=\\\"https://www.businessexpress.ny.gov/app/bw/startnewbusiness\\\"\u003ecustom checklist\u003c/a\u003e to determine what’s required for your business.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow much does a business license cost in New York?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eA \u003ca href=\\\"https://dos.ny.gov/certificate-incorporation-domestic-business-corporation\\\"\u003eCertificate of Incorporation\u003c/a\u003e (required to form a corporation) costs $125, and filing \u003ca href=\\\"https://dos.ny.gov/articles-organization-domestic-limited-liability-company-0\\\"\u003eArticles of Organization\u003c/a\u003e (required to form an LLC) costs $200.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat are the advantages of starting a business in New York?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eNew York has the country’s third-largest economy, with more than half of its workforce made up of small businesses. New York City is a major hub for a variety of different industries including finance, publishing, entertainment, food, and more. The state, and New York City in particular, also offers a diverse and well-educated workforce from which to hire.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eCan I start a business in New York without being a resident?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eYes, you can start a business in New York without being a resident. The state allows non-residents to register and operate businesses as long as they comply with all regulations and requirements. However, depending on your business structure, you’ll need a registered agent with a physical New York address to receive legal documents on behalf of your company.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"Learn the key steps to start and register your small business in New York, from choosing a business structure to filing taxes.\",\"\u003cp\u003eLearn the key steps to start and register your small business in New York, from choosing a business structure to filing taxes. \u003c/p\u003e\",{\"_1704\":1729,\"_335\":1961,\"_1182\":1968},{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,-5,1973,-5,1975],{\"_1704\":1740,\"_1741\":1974,\"_1743\":1747},\"[{\\\"title\\\":\\\"Chart of Accounts- The Small Business Owner’s Guide to the COA\\\",\\\"url\\\":\\\"blog/chart-of-accounts\\\"},{\\\"title\\\":\\\"BNPL Companies- 7 Buy Now, Pay Later Apps for Your Business\\\",\\\"url\\\":\\\"blog/bnpl-companies\\\"},{\\\"title\\\":\\\"How to Start a Business in North Carolina in 8 Simple Steps\\\",\\\"url\\\":\\\"blog/how-to-start-a-business-in-north-carolina\\\"},{\\\"title\\\":\\\"Illinois LLC- Guide to Starting an Illinois LLC in 12 Easy Steps\\\",\\\"url\\\":\\\"blog/how-to-start-an-llc-in-illinois\\\"},{\\\"title\\\":\\\"Order-to-Cash Process- A Step-by-Step Guide\\\",\\\"url\\\":\\\"blog/order-to-cash-process\\\"},{\\\"title\\\":\\\"Influencer Pricing- How Much Should You Pay?\\\",\\\"url\\\":\\\"blog/influencer-pricing\\\"},{\\\"title\\\":\\\"Shopify Shipping Introduces Included Shipping Insurance\\\",\\\"url\\\":\\\"blog/shipping-insurance\\\"},{\\\"title\\\":\\\"Accounts receivable- The Small Business Owner’s Guide to AR\\\",\\\"url\\\":\\\"blog/accounts-receivable\\\"},{\\\"title\\\":\\\"Shopify Shipping vs. ShipStation- Which Is Right for You?\\\",\\\"url\\\":\\\"blog/shipstation-vs-shopify-shipping\\\"}]\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},\"16 Dec 2024\",{\"_1704\":1705,\"_161\":1978,\"_1456\":1979,\"_335\":1980,\"_1709\":1981,\"_1711\":1982,\"_1721\":1985,\"_126\":1986,\"_1724\":1987,\"_1726\":1988,\"_1544\":1989,\"_1730\":1990,\"_1737\":1991,\"_1751\":1983,\"_1752\":1984,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":1997,\"_1758\":1981},\"gid://shopify/Article/30653808674\",\"start-online-boutique\",\"How To Start an Online Boutique: 10 Steps To Launch\",\"2024-12-13T06:30:00Z\",{\"_1704\":1713,\"_379\":1983,\"_1715\":1984,\"_1717\":1767,\"_1719\":1720},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/Online-Boutique_393fb92b-ff28-4020-9a6a-0a8848d090e3.jpg?v=1729622950\",\"Illustration of a boutique retail shop front that has its window display as options to click in a web browser\",[1484,1486],\"\u003cp\u003eAn online boutique can be a profitable business venture for entrepreneurs interested in entering the fashion industry. \u003c/p\u003e\\n\u003cp\u003eDigital innovation, technology, and changes in consumer spending have given independent \u003ca href=\\\"/blog/online-business-ideas\\\"\u003eonline businesses\u003c/a\u003e the ability to compete against the big players. The best part? You already have the tools to \u003ca href=\\\"/blog/start-online-store\\\"\u003ecreate a beautiful online store\u003c/a\u003e and sell products at low cost. All you need is an internet connection.\u003c/p\u003e\\n\u003cp\u003eThis article will walk you through how to start an online boutique, with step-by-step instructions, insights, and firsthand experiences from online boutique owners. \u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eTable of contents\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003eWhat is an online boutique?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003eHow to start an online boutique in 10 steps\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003e3 things to consider before starting an online boutique\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#4\\\"\u003e5 best-in-class online boutique examples\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#5\\\"\u003eHow to start an online boutique FAQ\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"1\\\"\u003eWhat is an online boutique?\u003c/h2\u003e\\n\u003cp\u003eFunctionally, an online boutique is an online store. The term online boutique, however, generally refers to niche or specialized online stores that cater to a specific audience. The term is often used to refer to independent clothing stores or lifestyle brands. It also suggests a business of a smaller size that sells luxury products or a hand-curated selection of products and brands within a niche.\u003c/p\u003e\\n\u003cdiv data-related-article-block=\\\"true\\\" data-related-article-link=\\\"206934729-how-to-start-a-clothing-line\\\" data-related-article-title=\\\"How To Start a Clothing Business in 14 Steps (2025)\\\" data-related-article-description=\\\"Building a clothing business takes equal amounts of strategy and creativity. Learn from a Project Runway alum how to identify customers and hone your style.\\\" data-related-article-image=\\\"https://cdn.shopify.com/s/files/1/0070/7032/articles/how_20to_20start_20a_20clothing_20brand_26e960f5-9ca7-445b-99fb-ac30dd860dd5.png\\\"\u003e\u003c/div\u003e\\n\u003ch2 id=\\\"2\\\"\u003eHow to start an online boutique in 10 steps\u003c/h2\u003e\\n\u003col\u003e\\n\u003cli\u003e\u003ca href=\\\"#6\\\"\u003eChoose a niche you’re passionate about\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#7\\\"\u003eIdentify market gaps\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#8\\\"\u003eWrite a business plan\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#9\\\"\u003eDevelop your products\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#10\\\"\u003eWork on your brand\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#11\\\"\u003ePrice your products\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#12\\\"\u003eCreate your online store\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#13\\\"\u003eInvest in social selling and sales channels\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#14\\\"\u003eCreate a shipping strategy\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#15\\\"\u003eMarket your online boutique\u003c/a\u003e\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cp\u003eThe best online boutiques in the industry weren’t thrown together overnight. Even with a little trial and error, these owners had a business plan and process for getting started.\u003c/p\u003e\\n\u003ch3 id=\\\"6\\\"\u003e1. Choose a niche you’re passionate about\u003c/h3\u003e\\n\u003cp\u003eSome people don’t start an online boutique because they think they can’t come up with a great \u003ca href=\\\"/blog/low-investment-business-ideas\\\"\u003esmall business idea\u003c/a\u003e. Turns out, that’s not the obstacle you think it is.\u003c/p\u003e\\n\u003cp\u003eAsk yourself: \u003ca href=\\\"/blog/whats-your-passion\\\"\u003eWhat’s your passion\u003c/a\u003e? You already have things you’re excited about in your everyday life, be it gardening, crafts, cycling, or skin care. By considering starting a business around something you’re passionate about, you’ll do everything possible to make your online boutique a reality. \u003c/p\u003e\\n\u003cp\u003eJulie Clark, founder of \u003ca href=\\\"https://provinceapothecary.com/\\\"\u003eProvince Apothecary\u003c/a\u003e, said it best in an \u003ca href=\\\"/blog/province-apothecary-pivot\\\"\u003einterview with Shopify\u003c/a\u003e. Enrolling in school for aromatherapy and treating clients in her classes solidified her decision to pursue skin care as a career. “I just fell in love with doing it all and just wanted that to be my life,” she says.\u003c/p\u003e\\n\u003cfigure\u003e\u003cimg class=\\\"block block--bordered\\\" alt=\\\"About Us page on Province Apothecary's website with a woman sorting product vials on a shelf\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/province-apothecary.png?v=1697649847\\\"\u003e\\n\u003cfigcaption\u003ePassion for her products and business is evident in Julie’s brand story. \u003cem\u003eProvince Apothecary\u003c/em\u003e\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003eTo find a \u003ca href=\\\"/blog/niche-markets\\\"\u003eniche market\u003c/a\u003e for your online boutique, ask yourself:\u003c/p\u003e\\n\u003col\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eWhat do you like to do in your spare time?\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eWhat’s a common frustration you have that could be solved by a product?\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eAre there any products you can sell related to your hobbies?\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cp\u003eBy narrowing down your passions and exploring those ideas, you’re already building your business. It also helps you do market research and decide how to position your online boutique for success. Yes, your business plan still matters, but knowing what you are (and are not) passionate about is critical for long-term success.\u003c/p\u003e\\n\u003cp\u003ePick a small but growing market and learn everything you can about it. Build expertise and share everything you learn. If you can create a body of content that connects with your audience, you’ll be well positioned to capitalize on it and grow your online boutique.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003e📚 Read more: \u003c/strong\u003e\u003ca href=\\\"/blog/6187532-dont-follow-your-passion-a-smarter-way-to-find-a-product-to-sell\\\"\u003eHow to Find Your Niche in 6 Steps\u003c/a\u003e\u003c/p\u003e\\n\u003ch3 id=\\\"7\\\"\u003e2. Identify market gaps\u003c/h3\u003e\\n\u003cp\u003eA successful online boutique won’t prosper on passion alone. Consider a problem in your niche market that isn’t currently being solved or a product that isn’t available. Is it a natural skin care cream that treats eczema? Or a line of handcrafted tableware from local artisans in your area? Figure out what products should exist that aren’t being offered by big and small competitors. Your business plan is going to play an important role in your future success.\u003c/p\u003e\\n\u003cp\u003eRhiannon Taylor, founder of \u003ca href=\\\"https://rt1home.com/\\\"\u003eRT1home\u003c/a\u003e, says that, when starting her home and gardening supplies boutique, she “quickly saw a need in the market for an indoor potting tarp. At the time, there were no high-quality products to prevent a mess when repotting plants.”\u003c/p\u003e\\n\u003cfigure\u003e\u003cimg class=\\\"block block--bordered\\\" alt=\\\"Two women and a small dog stand in front of rows of plants on white shelving\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/RT1home1.jpg?v=1697649889\\\"\u003e\\n\u003cfigcaption\u003eRhiannon (left) and her employee, Nozomi Morita, are regularly sourcing new product ideas. \u003cem\u003eRT1home\u003c/em\u003e\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003eIn her research, Rhiannon discovered a greater need for more high-end gardening supplies. “When I started RT1home, you couldn’t find nice supplies anywhere in the US, online or in-store. It was all cheap mass-produced stuff from Home Depot,” she says. “I started creating accessories like tarps and coverlets because they didn’t exist. I was making stuff I wanted to use for myself because I couldn’t find it.”\u003c/p\u003e\\n\u003cp\u003eRhiannon also saw a need for premium indoor gardening tools for urban gardeners. Most city dwellers don’t have the space for clunky gardening tools. To combat this, she began curating premium Japanese gardening tools and reselling them through her online boutique, which has proven to be a big hit with her target market. \u003c/p\u003e\\n\u003ch3 id=\\\"8\\\"\u003e3. Write a business plan\u003c/h3\u003e\\n\u003cp\u003eA \u003ca href=\\\"/blog/business-plan\\\"\u003ebusiness plan\u003c/a\u003e will guide your journey when creating an online boutique from home. It also validates your idea and helps you think through things efficiently. Take the time to solidify your strategy, spot potential obstacles, understand what resources you’ll need, and clarify your business idea before launch. A business plan will also help ensure your business finances are in order as you grow.\u003c/p\u003e\\n\u003cp\u003eAsk yourself: What is the goal of my online boutique? Do I want to be a brand sold in retail outlets like Urban Outfitters? Do I want to be a high-end brand sold exclusively in my own \u003ca href=\\\"/blog/ecommerce-business-blueprint\\\"\u003eecommerce store\u003c/a\u003e? \u003c/p\u003e\\n\u003cp\u003eIf you want to start an online boutique, it’s critical to learn how to write a business plan.\u003c/p\u003e\\n\u003cdiv data-guide=\\\"businessplan\\\"\u003e\u003c/div\u003e\\n\u003ch3 id=\\\"9\\\"\u003e4. Develop your products\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg alt=\\\"Flatlay of sketched product blueprints with drafting tools on a green grid work surface\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/product-development-drawings.jpg?v=1697649978\\\" class=\\\"block block--bordered\\\"\u003e\u003c/figure\u003e\\n\u003cp\u003eYou have a lot of decisions to make when starting your online boutique. Beyond the products you want to sell, the biggest decision you’ll make is what \u003ca href=\\\"/blog/business-model\\\"\u003ebusiness model\u003c/a\u003e to follow. Your business model helps determine what products you’ll offer and your future operational expenses.\u003c/p\u003e\\n\u003cp\u003eCommon models for developing products are:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eDropshipping.\u003c/strong\u003e With this model, a third party makes products and fulfills orders. You never hold inventory with a \u003ca href=\\\"/blog/what-is-dropshipping\\\"\u003edropshipping\u003c/a\u003e model.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eManufactured products.\u003c/strong\u003e This involves an overseas (or domestic) company that \u003ca href=\\\"/blog/13975985-how-to-find-a-manufacturer-or-supplier-for-your-product-idea\\\"\u003emanufactures\u003c/a\u003e your product and ships to your home or warehouse.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eReselling.\u003c/strong\u003e This model involves buying other brands’ products through a wholesaler and \u003ca href=\\\"/blog/reseller-business\\\"\u003ereselling\u003c/a\u003e them in your online store. This model is also ideal for \u003ca href=\\\"/blog/211022217-sell-vintage-clothing-online\\\"\u003evintage clothing brands\u003c/a\u003e.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eHandcrafted products.\u003c/strong\u003e This method is related to creating products and fulfilling orders on your own. There are many \u003ca href=\\\"/blog/things-to-make-and-sell\\\"\u003ethings to make and sell\u003c/a\u003e for profit.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003ePrint on demand\u003c/strong\u003e\u003cstrong\u003e.\u003c/strong\u003e This is similar to dropshipping, but with a \u003ca href=\\\"/blog/print-on-demand\\\"\u003eprint-on-demand\u003c/a\u003e model, you design the products (like t-shirts or pillows) and the third party makes it and fulfills the order.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eMany of these models will involve an online boutique website. You can mix and match different models to meet your needs. \u003c/p\u003e\\n\u003ciframe title=\\\"YouTube video player\\\" src=\\\"https://www.youtube.com/embed/ZAkzpufECpA?si=P3tBXbe2oiCCYcM2\\\" height=\\\"315\\\" width=\\\"560\\\" teidentifier=\\\"nyq8g3k2nrlvy2jmkf\\\" allowfullscreen=\\\"\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" frameborder=\\\"0\\\"\u003e\u003c/iframe\u003e\\n\u003cp\u003eIn Rhiannon’s case, local manufacturing was non-negotiable for her. “After a decade working with big corporations who heavily manufacture overseas, I have no interest in producing products like that,” she says. \u003c/p\u003e\\n\u003cp\u003eEven as RT1home has seen record sales, it’s stayed true to its local production business model. Rhiannon continues to manufacture certain products in-house, while also working with sewists and local producers to turn mock-ups and sketches into reality. \u003c/p\u003e\\n\u003cp\u003eIf your boutique will rely on manufacturers, here are some tips for finding the best fit:\u003c/p\u003e\\n\u003col\u003e\\n\u003cli aria-level=\\\"1\\\"\u003e\\n\u003cstrong\u003eResearch online.\u003c/strong\u003e Google, Yelp, and manufacturing directories are great places to find local producers. \u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003e\\n\u003cstrong\u003eReach out to a few candidates at once.\u003c/strong\u003e Email or call direct to set up an appointment. \u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003e\\n\u003cstrong\u003eMeet potential producers with professional mock-ups and prototypes.\u003c/strong\u003e Communicate that you have a vision for your business. Don’t show up with rough sketches and random ideas.\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cp\u003eWhen you’re first starting out, you have to prove yourself to producers. Most don’t do one-off projects. They won’t waste their time on your business if they don’t think you’ll be a long-term client. You need to show them you have a great vision and solid product ideas.\u003c/p\u003e\\n\u003cp\u003eSourcing suppliers and manufactures is a unique process, but it’s one of the costs of starting a business. It's not uncommon for small business owners to sometimes feel like they are hitting a brick wall, but with patience and perseverance, you’ll find the perfect partners for your online boutique.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003e📚 Read more: \u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli aria-level=\\\"1\\\"\u003e\u003ca href=\\\"/blog/13975985-how-to-find-a-manufacturer-or-supplier-for-your-product-idea\\\"\u003eHow to Find a Manufacturer or Wholesale Supplier for Your Product Idea\u003c/a\u003e\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003e\u003ca href=\\\"/blog/white-label-products\\\"\u003eThe Benefits of a White Label Business (And 13 Product Ideas to Get You Started)\u003c/a\u003e\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003e\u003ca href=\\\"/blog/private-label\\\"\u003eMarketers Welcome: Start a Private Label Business With Already-Proven Products\u003c/a\u003e\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003e\u003ca href=\\\"/blog/16665772-alibaba-101-how-to-safely-source-products-from-the-worlds-biggest-supplier-directory\\\"\u003eAlibaba Dropshipping: How to Safely Source and Manage Products from Alibaba\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"10\\\"\u003e5. Work on your brand\u003c/h3\u003e\\n\u003cp\u003eWhile your business plan is critical, your branding is incredibly important. This means making a few decisions upfront: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eWhat does your brand stand for? What are your \u003ca href=\\\"https://www.shopify.com/blog/brand-values\\\"\u003ebrand’s values\u003c/a\u003e?\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eHow would you like your \u003ca href=\\\"/blog/brand-identity\\\"\u003ebrand identity\u003c/a\u003e to show up visually? What’s your aesthetic?\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eHow will you tell your \u003ca href=\\\"/blog/brand-storytelling\\\"\u003ebrand story\u003c/a\u003e and what’s your \u003ca href=\\\"/blog/brand-voice\\\"\u003ebrand voice\u003c/a\u003e?\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eYou’ll also need to choose a \u003ca href=\\\"/blog/4660242-what-should-i-name-my-online-store\\\"\u003ebusiness name\u003c/a\u003e and design brand assets like a logo.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eAs an \u003ca href=\\\"/blog/branding-examples\\\"\u003eexample of great branding\u003c/a\u003e, let’s look at the story behind \u003ca href=\\\"https://www.silkandwillow.com/pages/about-us\\\"\u003eSilk \u0026amp; Willow\u003c/a\u003e, an online textile boutique.\u003c/p\u003e\\n\u003cfigure\u003e\u003cimg class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/silk-willow-1.png?v=1697650059\\\" alt=\\\"About us page on Silk and Willow's website with photo of hands holding white ribbon\\\"\u003e\u003c/figure\u003e\\n\u003cp\u003eSilk \u0026amp; Willow’s story connects with its target audience through tone and relatability. Its business name embodies the feeling of the brand. It’s simple and memorable. Potential customers can easily find the brand online and help tell their story.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003e💡 Tip: \u003c/strong\u003eDepending on your budget, you can hire an agency to find a brand name that’s fresh, relevant, and on trend. Or you can use \u003ca href=\\\"/tools/business-name-generator\\\"\u003eShopify’s business name generator\u003c/a\u003e and find non-trademarked business names for no cost. \u003c/p\u003e\\n\u003ch3 id=\\\"11\\\"\u003e6. Price your products\u003c/h3\u003e\\n\u003cp\u003eChoosing a price point for your products is one of the cornerstone decisions you’ll make. It affects every aspect of your business, including deciding on a target audience, cash flow and profit margins, sales tax, and understanding what expenses you can manage. \u003c/p\u003e\\n\u003cp\u003eFigure out a \u003ca href=\\\"/blog/pricing-strategies\\\"\u003epricing strategy\u003c/a\u003e that aligns with your market. Decide on a price that funds your production costs, but don’t dissuade the customers you’ll need to launch a successful online boutique. \u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003e📚 Read more: \u003c/strong\u003e\u003ca href=\\\"/blog/how-to-price-your-product\\\"\u003eHow To Price a Product in 3 Simple Steps\u003c/a\u003e\u003c/p\u003e\\n\u003ch3 id=\\\"12\\\"\u003e7. Create your online store\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg class=\\\"block block--bordered\\\" alt=\\\"Homepage on Soko Glam's website with rows of skincare bottles\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/soko-glam.png?v=1697650128\\\"\u003e\\n\u003cfigcaption\u003eSoko Glam is an online boutique example in the skin care industry. \u003cem\u003eSoko Glam\u003c/em\u003e\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003eAt this point, your new boutique needs a place to sell online. Shopify is a popular \u003ca href=\\\"https://shopify.com/blog/best-ecommerce-platforms\\\"\u003eecommerce platform\u003c/a\u003e for this, with over one million businesses building and launching their online stores to date. \u003c/p\u003e\\n\u003cp\u003eStarting an online store may seem like a daunting task compared to simply listing on \u003ca href=\\\"https://www.shopify.com/blog/online-selling-sites\\\"\u003eonline marketplaces\u003c/a\u003e, but it’s more profitable and rewarding when done right. You don’t pay high fees for making a sale or have to abide by any rules but your own. \u003c/p\u003e\\n\u003cp\u003e“I built my first storefront on Squarespace, but as I started to grow, the \u003ca href=\\\"/website/builder\\\"\u003ewebsite builder\u003c/a\u003e couldn’t adapt with me,” Rhiannon says. “I was constantly struggling to make changes to my store and integrate with other business tools.” \u003c/p\u003e\\n\u003cp\u003eRhiannon’s experience with Squarespace motivated her to find a new home on Shopify. “I chose a \u003ca href=\\\"https://themes.shopify.com/\\\"\u003eShopify Theme\u003c/a\u003e, customized it to fit my brand, and migrated my products over in no time.”\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003e📚 Read more:\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli aria-level=\\\"1\\\"\u003e\u003ca href=\\\"/blog/choose-domain-name\\\"\u003eHow To Choose the Best Domain Name (7 Tips \u0026amp; Tools)\u003c/a\u003e\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003e\u003ca href=\\\"/blog/start-online-store\\\"\u003eHow to Start an Online Store with Shopify: A Step-by-Step Guide\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"13\\\"\u003e8. Invest in social selling and sales channels\u003c/h3\u003e\\n\u003cp\u003eRhiannon recommends building your online boutique first, then listing on online marketplaces like Etsy. She also recommends \u003ca href=\\\"/blog/sell-products-social-media\\\"\u003eincorporating social media\u003c/a\u003e into your marketing strategy to build awareness. RT1home was a brand started on Instagram, and Shopify’s social media integrations were key to helping it sell more online.\u003c/p\u003e\\n\u003ccenter\u003e\\n\u003cblockquote class=\\\"instagram-media\\\" data-instgrm-permalink=\\\"https://www.instagram.com/reel/CyHXjKpriSO/?utm_source=ig_embed\u0026amp;utm_campaign=loading\\\" data-instgrm-version=\\\"14\\\" style=\\\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\\\"\u003e\\n\u003cdiv style=\\\"padding: 16px;\\\"\u003e\\n\u003ca href=\\\"https://www.instagram.com/reel/CyHXjKpriSO/?utm_source=ig_embed\u0026amp;utm_campaign=loading\\\" style=\\\"background: #FFFFFF; line-height: 0; padding: 0 0; text-align: center; text-decoration: none; width: 100%;\\\" target=\\\"_blank\\\"\u003e\\n\u003cdiv style=\\\"display: flex; flex-direction: row; align-items: center;\\\"\u003e\\n\u003cdiv style=\\\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\\\"\u003e\u003c/div\u003e\\n\u003cdiv style=\\\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\\\"\u003e\\n\u003cdiv style=\\\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\\\"\u003e\u003c/div\u003e\\n\u003cdiv style=\\\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\\\"\u003e\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv style=\\\"padding: 19% 0;\\\"\u003e\u003c/div\u003e\\n\u003cdiv style=\\\"display: block; height: 50px; margin: 0 auto 12px; width: 50px;\\\"\u003e\u003csvg width=\\\"50px\\\" height=\\\"50px\\\" viewbox=\\\"0 0 60 60\\\" version=\\\"1.1\\\" xmlns=\\\"https://www.w3.org/2000/svg\\\" xmlns:xlink=\\\"https://www.w3.org/1999/xlink\\\"\u003e\u003cg stroke=\\\"none\\\" stroke-width=\\\"1\\\" fill=\\\"none\\\" fill-rule=\\\"evenodd\\\"\u003e\u003cg transform=\\\"translate(-511.000000, -20.000000)\\\" fill=\\\"#000000\\\"\u003e\u003cg\u003e\u003cpath d=\\\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\\\"\u003e\u003c/path\u003e\u003c/g\u003e\u003c/g\u003e\u003c/g\u003e\u003c/svg\u003e\u003c/div\u003e\\n\u003cdiv style=\\\"padding-top: 8px;\\\"\u003e\\n\u003cdiv style=\\\"color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\\\"\u003eView this post on Instagram\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv style=\\\"padding: 12.5% 0;\\\"\u003e\u003c/div\u003e\\n\u003cdiv style=\\\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\\\"\u003e\\n\u003cdiv\u003e\\n\u003cdiv style=\\\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\\\"\u003e\u003c/div\u003e\\n\u003cdiv style=\\\"background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\\\"\u003e\u003c/div\u003e\\n\u003cdiv style=\\\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\\\"\u003e\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv style=\\\"margin-left: 8px;\\\"\u003e\\n\u003cdiv style=\\\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\\\"\u003e\u003c/div\u003e\\n\u003cdiv style=\\\"width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\\\"\u003e\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv style=\\\"margin-left: auto;\\\"\u003e\\n\u003cdiv style=\\\"width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\\\"\u003e\u003c/div\u003e\\n\u003cdiv style=\\\"background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\\\"\u003e\u003c/div\u003e\\n\u003cdiv style=\\\"width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\\\"\u003e\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv style=\\\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\\\"\u003e\\n\u003cdiv style=\\\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\\\"\u003e\u003c/div\u003e\\n\u003cdiv style=\\\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\\\"\u003e\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/a\u003e\\n\u003cp style=\\\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\\\"\u003e\u003ca href=\\\"https://www.instagram.com/reel/CyHXjKpriSO/?utm_source=ig_embed\u0026amp;utm_campaign=loading\\\" style=\\\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;\\\" target=\\\"_blank\\\"\u003eA post shared by RT1home® (@rt1home)\u003c/a\u003e\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/blockquote\u003e\\n\u003cscript src=\\\"//www.instagram.com/embed.js\\\" async=\\\"\\\"\u003e\u003c/script\u003e\\n\u003c/center\u003e\u003cbr\u003e\\n\u003cp\u003eIn addition to an online store, Rhiannon recommends new boutique owners “not put all your eggs in one basket.” While she began on Instagram, it’s important to build a presence across multiple social media platforms, like Pinterest, Facebook, and TikTok. \u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eReach customers everywhere they are with Shopify\u003c/p\u003e\\n\u003cp\u003eShopify comes with powerful tools that help you promote and sell products on Facebook, Instagram, TikTok, Google, and YouTube from one back office. Make sales on multiple channels and manage everything from Shopify.\u003c/p\u003e\\n\u003ca href=\\\"/channels?itcat=coreblog\u0026amp;itterm=shopify-sales-channels-cta\\\" class=\\\"marketing-button marketing-button--small\\\" target=\\\"_blank\\\"\u003eExplore Shopify’s sales channels\u003c/a\u003e\\n\u003c/div\u003e\\n\u003ch3 id=\\\"14\\\"\u003e9. Create a shipping strategy\u003c/h3\u003e\\n\u003cp\u003eSo far, you’ve put a ton of effort into creating an incredible customer experience. You’ve done the research, developed your products, and built an online store for your boutique—all to keep customers happy.\u003c/p\u003e\\n\u003cp\u003eBut one thing that can ruin all your progress is a bad shipping experience. Shipping is a key part of your online boutique, from representing a major expense to how long an item takes to reach your customer. That’s why it’s so important to decide on a \u003ca href=\\\"/blog/shipping-and-fulfillment\\\"\u003eshipping strategy\u003c/a\u003e before you start marketing your new boutique. From the start, your business structure should account for shipping.\u003c/p\u003e\\n\u003cp\u003e“Don’t sell yourself short on shipping. People want free shipping and shipping deals, but it’s expensive,” says Rhiannon. “I’ve seen a lot of new business owners lose money this way. Make sure you factor shipping into product costs if you go that route.”\u003c/p\u003e\\n\u003cp\u003eConsider the following questions as part of your strategy:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli aria-level=\\\"1\\\"\u003e\\n\u003cstrong\u003eWhere will you ship? \u003c/strong\u003eLocal, national, or international?\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003e\\n\u003cstrong\u003eWhat packaging will you use? \u003c/strong\u003eDo you have fragile products with special packing needs? Are you interested in using sustainable solutions?\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003e\\n\u003cstrong\u003eWill you offer several modes of shipping?\u003c/strong\u003e Consider rush shipping, local delivery, and curbside pickup.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e💡 \u003cstrong\u003eTip: \u003c/strong\u003eUse \u003ca href=\\\"/shipping\\\"\u003eShopify Shipping\u003c/a\u003e to curb shipping costs, get discounted rates, and speed up fulfillment.\u003c/p\u003e\\n\u003ciframe title=\\\"YouTube video player\\\" src=\\\"https://www.youtube.com/embed/RtygijqXsdE?si=0_gHQDHmB6mygCi4\\\" height=\\\"315\\\" width=\\\"560\\\" teidentifier=\\\"o73s0n26jqlvy2jmnj\\\" allowfullscreen=\\\"\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" frameborder=\\\"0\\\"\u003e\u003c/iframe\u003e\\n\u003ch3 id=\\\"15\\\"\u003e10. Market your online boutique\u003c/h3\u003e\\n\u003cp\u003eThe ultimate goal of marketing your online boutique is \u003ca href=\\\"/blog/brand-awareness\\\"\u003ebrand awareness\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eYou want to be known as the best seller for a product or niche. Your reputation is the unique intersection of your personality, skills, and experience that nobody else can compete with. Brands aren’t found, they’re created. \u003c/p\u003e\\n\u003cp\u003eOnce you’ve created your online store and have your business name, it's time to start marketing. From social media marketing to SEO, here are some options to consider.\u003c/p\u003e\\n\u003ch4\u003eInstagram marketing\u003c/h4\u003e\\n\u003cp\u003eThis visual platform has become a go-to for online boutiques to show off products and find new customers. There are also many Instagram influencers happy to promote your brand in exchange for products. \u003ca href=\\\"/blog/instagram-marketing\\\"\u003eInstagram marketing\u003c/a\u003e includes both organic and paid marketing (ads and promoted posts).\u003c/p\u003e\\n\u003ch4\u003eSearch engine marketing\u003c/h4\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/seo-marketing\\\"\u003eSEO marketing\u003c/a\u003e helps people find you when they’re looking for particular products. Since they are high-intent buyers, you’ll get relevant traffic to your website that could lead to sales. You can achieve this organically or by paying for \u003ca href=\\\"/blog/google-ads-campaign\\\"\u003eGoogle Ads\u003c/a\u003e.\u003c/p\u003e\\n\u003ch4\u003eFacebook ads\u003c/h4\u003e\\n\u003cp\u003eIf you want to find a specific target audience for your products, \u003ca href=\\\"/blog/facebook-ads\\\"\u003eFacebook ads\u003c/a\u003e can help you market to people who fit your profile. Don't have the budget to run ads consistently? Through \u003ca href=\\\"/capital-marketing-funding\\\"\u003eShopify Capital Marketing Funding\u003c/a\u003e, you can boost your ad budget and create buzz on Facebook.\u003c/p\u003e\\n\u003ch4\u003eInfluencer marketing\u003c/h4\u003e\\n\u003cp\u003ePartner up with YouTubers, Instagrammers, bloggers, TikTokers, and other celebrities to get your products in front of the right audience. \u003ca href=\\\"/blog/115935109-the-beginners-guide-to-influencer-marketing-on-instagram\\\"\u003eInfluencer marketing\u003c/a\u003e can give credibility to your brand when real people promote products to audiences that match your target customer. \u003c/p\u003e\\n\u003cfigure\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/influencer-marketing-content_2cee926f-2598-4469-811b-1d3c75089d6e.jpg?v=1697650311\\\" alt=\\\"A woman records a video for social media with a ring light and script\\\" class=\\\"block block--bordered\\\"\u003e\u003c/figure\u003e\\n\u003ch4\u003ePublic relations\u003c/h4\u003e\\n\u003cp\u003eInvesting in \u003ca href=\\\"/blog/what-is-public-relations\\\"\u003epublic relations\u003c/a\u003e helps get conversations about your brand started with media outlets, customers, and retailers. In the case of Province Apothecary, Julie Clark says, “Someone would see us in a magazine or newspaper and reach out to us to carry us. It helped to expand the brand quickly.”\u003c/p\u003e\\n\u003ch4\u003eEmail marketing\u003c/h4\u003e\\n\u003cp\u003eEmail is one of the best “owned” marketing channels, where you control the content and distribution. You can build an email list and send messages to new and existing customers to sell, educate, or build loyalty with \u003ca href=\\\"/blog/email-marketing\\\"\u003eemail marketing\u003c/a\u003e.\u003c/p\u003e\\n\u003ch4\u003eContent marketing\u003c/h4\u003e\\n\u003cp\u003eRhiannon has found success with \u003ca href=\\\"/blog/what-is-content-marketing\\\"\u003econtent marketing\u003c/a\u003e, writing blog articles and sharing tutorial videos on her ecommerce website. Evergreen content like blogs and videos, however, can drive leads and sales for years to come.\u003c/p\u003e\\n\u003cp\u003eAll these \u003ca href=\\\"/blog/marketing-ideas\\\" target=\\\"_blank\\\"\u003emarketing ideas\u003c/a\u003e may seem overwhelming at first sight. But if you build your online boutique on Shopify, you can access more than 4,000 marketing and sales apps on the \u003ca href=\\\"/blog/free-shopify-apps\\\"\u003eShopify App Store\u003c/a\u003e. Most apps are plug and play, which means you just add them to your store and they start working right away. These apps are easy to use and help extend your store’s functionality to sell more online.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eMarket your business with Shopify's marketing automation tools\u003c/p\u003e\\n\u003cp\u003eShopify has everything you need to capture more leads, send email campaigns, automate key marketing moments, segment your customers, and analyze your results. Plus, it’s all free for your first 10,000 emails sent per month.\u003c/p\u003e\\n\u003ca href=\\\"/market?itcat=coreblog\u0026amp;itterm=shopify-marketing-cta\\\" class=\\\"marketing-button marketing-button--small\\\" target=\\\"_blank\\\"\u003eDiscover Shopify's marketing automation tools\u003c/a\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"3\\\"\u003e3 things to consider before starting an online boutique\u003c/h2\u003e\\n\u003cp\u003eThere’s no sugarcoating it: Starting an online boutique can sometimes be stressful and challenging. Planning and following a strategic business plan is an important part of launching a small business, as it decides how your online boutique takes shape. The best online boutique owners aren’t just creatives, they are also driven entrepreneurs. \u003c/p\u003e\\n\u003ch3\u003e1. Starting an online boutique takes sweat equity\u003c/h3\u003e\\n\u003cp\u003eYou won’t make your first sale overnight. But with dedication and by focusing your energy on the right tasks, you’ll approach your business with a sense of purpose and come out on top. As you’re wearing many hats (or all of them) in the early days of the business, take time to learn what you love about being an entrepreneur. Then, when you’re ready, delegate the rest.\u003c/p\u003e\\n\u003ch3\u003e2. Challenges come with the territory\u003c/h3\u003e\\n\u003cp\u003eYou’ll be faced with challenges, especially if this is your first business. It’s important to stay motivated and manage expectations about your progress. Use challenges as learning moments as you create your online boutique. They’ll only help you build a better experience for your customers.\u003c/p\u003e\\n\u003ch3\u003e3. There may be legal requirements for you to do business \u003c/h3\u003e\\n\u003cp\u003eConsider legal aspects of your industry. Look into what \u003ca href=\\\"/blog/business-license\\\"\u003ebusiness licenses\u003c/a\u003e and government regulations you need to operate. While there’s no specific license for owning a boutique, you may need a city, county, or state permit for taxes, purchasing inventory, and trademarking a brand name for your business. \u003c/p\u003e\\n\u003ch2 id=\\\"4\\\"\u003e5 best-in-class online boutique examples\u003c/h2\u003e\\n\u003cp\u003eNow that you know how to start an online store, let’s look at a few of the best examples of online boutiques for inspiration for your own online business.\u003c/p\u003e\\n\u003ch3\u003e1. The Narwhal Boutique\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg class=\\\"block block--bordered\\\" alt=\\\"The Narwhal Boutique's ecommerce website homepage with women modeling winter outdoor apparel\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/narhwal.png?v=1697650368\\\"\u003e\u003c/figure\u003e\\n\u003cp\u003e\u003ca href=\\\"https://narwhalboutique.com/\\\"\u003eThe Narwhal Boutique\u003c/a\u003e is a longstanding Toronto-based clothing boutique with a retail presence and an ecommerce business. The boutique specializes in niche, unique, and luxury independent brands with ready-to-wear pieces for women.\u003c/p\u003e\\n\u003ch4\u003eWhy it works\u003c/h4\u003e\\n\u003cp\u003eWith the retail boutique experience being the bread and butter of the business, The Narwhal Boutique’s online store takes a supporting role. The online boutique’s simple design lets bold product photography take center stage and a homepage carousel features the store’s latest collections. \u003c/p\u003e\\n\u003ch3\u003e2. Silk and Willow\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg class=\\\"block block--bordered\\\" alt=\\\"Silk and Willow's ecommerce website homepage featuring yellow ribbon and magenta flowers\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/silk-willow-3.png?v=1697650426\\\"\u003e\u003c/figure\u003e\\n\u003cp\u003e\u003ca href=\\\"https://www.silkandwillow.com/\\\"\u003eSilk \u0026amp; Willow\u003c/a\u003e’s online boutique storefront is designed for showcasing its eco-friendly aesthetic and keen eye for wedding décor textures.\u003c/p\u003e\\n\u003ch4\u003eWhy it works\u003c/h4\u003e\\n\u003cp\u003eYou can browse through the brand’s collection of plant-dyed silk ribbons, table linens, and handmade stationary, getting lost in each captivating detail associated with planning a wedding. The brand uses beautiful imagery and detailed \u003ca href=\\\"/blog/8211159-9-simple-ways-to-write-product-descriptions-that-sell\\\"\u003eproduct descriptions\u003c/a\u003e to connect with an audience looking for a space that “feels luxurious, and makes your celebration timeless and unforgettable.”\u003c/p\u003e\\n\u003ch3\u003e3. Barking Babies\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg class=\\\"block block--bordered\\\" alt=\\\"Barking Babies ecommerce website homepage with small dogs in rain jackets\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/barking-babies.png?v=1697650460\\\"\u003e\u003c/figure\u003e\\n\u003cp\u003eVancouver-based company \u003ca href=\\\"https://www.barkingbabies.com/\\\"\u003eBarking Babies\u003c/a\u003e is a boutique, spa, kennel, pet store, and puppy-training facility all rolled into one. It offers just about every dog-related service you can think of, putting a huge emphasis on the social aspect of dog health.\u003c/p\u003e\\n\u003ch4\u003eWhy it works\u003c/h4\u003e\\n\u003cp\u003eMuch of the brand’s ecommerce website discusses the importance of dogs socializing with each other. It combines photos of clients’ dogs playing with each other, paired with haute products that you can’t find anywhere else. These give customers confidence that Barking Babies understands their needs.\u003c/p\u003e\\n\u003ch3\u003e4. Parks Canada Shop\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg class=\\\"block block--bordered\\\" alt=\\\"Parks Canada ecommerce website homepage featuring National Parks calendars\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/canada-parks-store.png?v=1697650488\\\"\u003e\u003c/figure\u003e\\n\u003cp\u003eThe \u003ca href=\\\"https://parkscanadashop.ca/\\\"\u003eParks Canada Shop\u003c/a\u003e is a merch store with a boutique feel. The official online store for Canada’s national parks sells products such as sweatshirts, mugs, and camping cutlery sets featuring Parks Canada branding and artist-designed goods. The shop caters to a niche audience of Canadian outdoor enthusiasts.\u003c/p\u003e\\n\u003ch4\u003eWhy it works\u003c/h4\u003e\\n\u003cp\u003eThe boutique’s extensive collection is easy to navigate, thanks to several sorting options in the upper nav bar. And, product pages contain helpful information including everything from sizing to product origin to \u003ca href=\\\"/blog/15359677-why-online-store-owners-should-embrace-online-reviews\\\"\u003ecustomer reviews\u003c/a\u003e. \u003c/p\u003e\\n\u003ch3\u003e5. Province Apothecary\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg class=\\\"block block--bordered\\\" alt=\\\"Province Apothecary ecommerce website homepage featuring women applying facial skincare products\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/province-apothecary-2.png?v=1697650530\\\"\u003e\u003c/figure\u003e\\n\u003cp\u003e\u003ca href=\\\"https://provinceapothecary.com/\\\"\u003eProvince Apothecary\u003c/a\u003e was created to solve a common frustration Julie Clark had with medical skin care products. As someone who experienced a lifelong case of eczema, she was subjected to steroid cream after steroid cream, never finding a solution. She took matters into her own hands with Province Apothecary, developing certified vegan and ethically sourced skin care products, along with a physical location and skin care clinic.\u003c/p\u003e\\n\u003cp\u003eToday, this natural remedies brand is a cult-favorite loved by Gwyenth Paltrow and \u003cem\u003eVogue\u003c/em\u003e.\u003c/p\u003e\\n\u003ch4\u003eWhy it works\u003c/h4\u003e\\n\u003cp\u003eProvince Apothecary’s website is full of helpful information to guide customers to make the right purchase decision. From guides to using the product to full ingredient listings, the online boutique demystifies the skin care shopping process.\u003c/p\u003e\\n\u003ch2\u003eReady to launch a successful online boutique?\u003c/h2\u003e\\n\u003cp\u003eNow that you have the skills to launch an online business, it’s time to start building! Like every type of business, you want to focus on finding the right niche and getting your products in front of the right people. It’s normal to start an online boutique with no money as a side hustle, then grow it into a full-time \u003ca href=\\\"/blog/home-business\\\"\u003eat-home business\u003c/a\u003e. \u003c/p\u003e\\n\u003cp\u003eIn time, you’ll learn more about what products sell, the kinks in your operations, and who your best customers are. The important part is to start your new business today and make your own online boutique a reality.\u003c/p\u003e\\n\u003cp\u003e\u003cem\u003eFeature illustration by Cornelia Li\u003c/em\u003e\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/FAQPage\\\" itemscope=\\\"\\\"\u003e\\n\u003ch2 id=\\\"5\\\"\u003eHow to start an online boutique FAQ\u003c/h2\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eIs an online boutique profitable?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/clothing-business\\\"\u003eSelling clothing\u003c/a\u003e, lifestyle goods, and other niche products is a profitable way to make money online. It is \u003ca href=\\\"https://www.statista.com/statistics/278890/us-apparel-and-accessories-retail-e-commerce-revenue/\\\"\u003eestimated\u003c/a\u003e that the apparel and accessories online retail sector will about $159 billion in the US alone in 2025. Profitability in any industry however, relies on finding the right product for the right audience at the right time. Your business plan should include a detailed \u003ca href=\\\"/blog/business-money-management\\\"\u003efinancial plan\u003c/a\u003e that will help you forecast profitability.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat are the best online boutiques?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eThe best online boutiques are those that understand their target audience, provide stellar customer service, and offer a unique and personalized \u003ca href=\\\"/blog/personalized-shopping-experiences\\\"\u003eonline shopping experience\u003c/a\u003e. A best-in-class online boutique has an ecommerce website that’s responsive and easy to navigate. It brings the best of the in-store experience online. Some examples include \u003ca href=\\\"https://lisasaysgah.com\\\"\u003eLisa Says Gah\u003c/a\u003e, \u003ca href=\\\"https://houseofsunny.com\\\"\u003eHouse of Sunny\u003c/a\u003e, and \u003ca href=\\\"https://sokoglam.com/\\\"\u003eSoko Glam\u003c/a\u003e.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow do I start an online clothing boutique?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003col\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eChoose a niche.\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eIdentify market gaps.\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eWrite a business plan.\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eDevelop your products.\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eChoose a brand name and logo.\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003ePrice your products.\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eCreate an online store.\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eFigure out shipping.\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eMarket your online clothing boutique.\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eDo I need a business license to start an online boutique?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eDepending on your country or region, you may need a business license or meet other legal requirements. Depending on your business structure, you may need a seller’s permit (or seller’s license) to sell your products online. Most states in the US require a seller’s permit to legally sell online, but requirements and fees vary by state. These will be important documents for paying sales tax.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"Learn how to start an online boutique, including tips from successful sellers on choosing your niche, sourcing products, and building your online presence.\",\"\u003cp\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/Online-Boutique.jpg?v=1619637887\\\" alt=\\\"Illustration of a boutique retail shop front that has its window display as options to click in a web browser\\\"\u003eLearn how to start an online boutique, including tips from successful sellers on choosing your niche, sourcing products, and building your online presence. \u003c/p\u003e\",{\"_1704\":1729,\"_335\":1980,\"_1182\":1987},{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,1992,1994,-5,1996],{\"_1704\":1740,\"_1741\":1993,\"_1743\":1744},\"{\\\"en-ca\\\":\\\"https://www.shopify.com/ca/blog/start-online-boutique\\\",\\\"en-gb\\\":\\\"https://www.shopify.com/uk/blog/start-online-boutique\\\",\\\"en-au\\\":\\\"https://www.shopify.com/au/blog/start-online-boutique\\\",\\\"en-id\\\":\\\"https://www.shopify.com/id/blog/start-online-boutique\\\",\\\"en-nz\\\":\\\"https://www.shopify.com/nz/blog/start-online-boutique\\\",\\\"en-za\\\":\\\"https://www.shopify.com/za/blog/start-online-boutique\\\",\\\"en-ng\\\":\\\"https://www.shopify.com/ng/blog/start-online-boutique\\\",\\\"en-ph\\\":\\\"https://www.shopify.com/ph/blog/start-online-boutique\\\",\\\"en-sg\\\":\\\"https://www.shopify.com/sg/blog/start-online-boutique\\\",\\\"en-hk\\\":\\\"https://www.shopify.com/hk/blog/start-online-boutique\\\",\\\"en-ie\\\":\\\"https://www.shopify.com/ie/blog/start-online-boutique\\\",\\\"en-my\\\":\\\"https://www.shopify.com/my/blog/start-online-boutique\\\",\\\"zh-cn\\\":\\\"https://www.shopify.com/zh/blog/start-online-boutique\\\"}\",{\"_1704\":1740,\"_1741\":1995,\"_1743\":1747},\"[{\\\"title\\\":\\\"How To Source Products To Sell Online\\\",\\\"url\\\":\\\"blog/product-sourcing-apps\\\"},{\\\"title\\\":\\\"How to Start a Dropshipping Business- A Complete Playbook for 2024\\\",\\\"url\\\":\\\"blog/how-to-start-dropshipping\\\"},{\\\"title\\\":\\\"How to Build a Business Website for Beginners\\\",\\\"url\\\":\\\"blog/build-a-website\\\"},{\\\"title\\\":\\\"The Ultimate Guide To Dropshipping (2024)\\\",\\\"url\\\":\\\"blog/dropshipping-guide\\\"},{\\\"title\\\":\\\"What is Shopify and How Does it Work?\\\",\\\"url\\\":\\\"blog/what-is-shopify\\\"},{\\\"title\\\":\\\"The 13 Best Dropshipping Suppliers in 2024\\\",\\\"url\\\":\\\"blog/dropshipping-suppliers\\\"},{\\\"title\\\":\\\"How to Make \u0026 Sell Lip Balm Online- Guide and Examples from Top Lip Care Brands\\\",\\\"url\\\":\\\"blog/how-to-make-lip-balm-turning-natural-lip-care-into-a-homemade-business\\\"},{\\\"title\\\":\\\"How To Make and Sell Merch Your Fans Will Rave About\\\",\\\"url\\\":\\\"blog/make-sell-merch\\\"},{\\\"title\\\":\\\"Putting the Pieces Together- 26 CNC Projects That Sell\\\",\\\"url\\\":\\\"blog/cnc-projects-that-sell\\\"},{\\\"title\\\":\\\"9 Part-Time Business Ideas to Start In Your Spare Time\\\",\\\"url\\\":\\\"blog/part-time-business-ideas\\\"}]\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},\"13 Dec 2024\",{\"_1704\":1705,\"_161\":1999,\"_1456\":2000,\"_335\":2001,\"_1709\":2002,\"_1711\":2003,\"_1721\":2006,\"_126\":2007,\"_1724\":2008,\"_1726\":2009,\"_1544\":2010,\"_1730\":2011,\"_1737\":2012,\"_1751\":2004,\"_1752\":2005,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":1997,\"_1758\":2002},\"gid://shopify/Article/558457651234\",\"how-to-start-an-llc-in-oklahoma\",\"How To Start an LLC in Oklahoma in 11 Steps (2025)\",\"2024-12-13T06:00:00Z\",{\"_1704\":1713,\"_379\":2004,\"_1715\":2005,\"_1717\":1767,\"_1719\":1768},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/oklahoma_20llc.png?v=1734118967\",\"start an llc in Oklahoma on an outline of Oklahoma\",[1486],\"\u003cp\u003e\u003cem\u003eDisclaimer: These guides are for informational purposes online and do not constitute professional legal advice. See more below*\u003c/em\u003e\u003c/p\u003e\\n\u003cp\u003eOklahoma has nearly 70,000 square miles of prairies, farmland, mountains, oak savannas, marshes, mesas, and forests.\u003c/p\u003e\\n\u003cp\u003eHistorically, it’s known for its agricultural sector, but there’s so much more: aviation, aerospace, manufacturing, food processing, natural gas, and wind power businesses operate there.\u003c/p\u003e\\n\u003cp\u003eDirectly north of Texas, Oklahoma touches five other US states, and its central location makes it an ideal hub for the transportation sector and headquarters for national businesses.\u003c/p\u003e\\n\u003cp\u003eOklahoma is ranked among the \u003ca href=\\\"https://dbna.asu.edu/category-data/ease-of-doing-business\\\" target=\\\"_blank\\\"\u003eeasiest cities to do business\u003c/a\u003e, and its low cost of living makes it an ideal place to \u003ca href=\\\"/blog/how-to-start-a-business\\\"\u003estart a business\u003c/a\u003e and create positive change.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eReady to start your business?\u003c/strong\u003e \u003ca href=\\\"/website/builder\\\"\u003eCreate your website\u003c/a\u003e today or \u003ca href=\\\"/blog/what-is-shopify\\\"\u003elearn more about Shopify’s tools\u003c/a\u003e for selling online and in person.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eTable of contents\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003e11 steps for starting an Oklahoma LLC\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003eUnderstanding the cost of forming an LLC in Oklahoma\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003eMarket your LLC\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#4\\\"\u003eKnow the Oklahoma state tax requirements\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#5\\\"\u003eIs an LLC right for you?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#6\\\"\u003eOklahoma LLC FAQ\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"1\\\"\u003e11 steps for starting an Oklahoma LLC\u003c/h2\u003e\\n\u003col\u003e\\n\u003cli\u003e\u003ca href=\\\"#11\\\"\u003eName your Oklahoma LLC\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#12\\\"\u003eCreate a business plan\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#13\\\"\u003eGet a federal employer identification number (EIN)\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#14\\\"\u003eFile your Oklahoma articles of organization\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#15\\\"\u003eChoose a registered agent in Oklahoma\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#16\\\"\u003eObtain business licenses and permits\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#17\\\"\u003ePrepare an operating agreement\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#18\\\"\u003eExamine Oklahoma business insurance options\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#19\\\"\u003eFile an annual certificate\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#20\\\"\u003eFile your BOI report\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#21\\\"\u003eGet a Certificate of Good Standing\u003c/a\u003e\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cp\u003eUse this step-by-step guide to help you work through all the facets of your new enterprise:\u003c/p\u003e\\n\u003ch3 id=\\\"11\\\"\u003e1. Name your Oklahoma LLC\u003c/h3\u003e\\n\u003cp\u003eThe creative side of naming a business can be a fun puzzle to solve. Questions to ask yourself at this step include: Does the name explain the business? Does it need to? Is it easy to remember? Will it help potential customers find your business? Is it too generic, obscure, or cute?\u003c/p\u003e\\n\u003cp\u003eIn addition to the creative aspects, \u003ca href=\\\"/blog/llc-names\\\"\u003enaming an LLC\u003c/a\u003e in Oklahoma also includes more meticulous steps: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eUniqueness.\u003c/strong\u003e Verify there isn’t another legal business entity with the same or similar name as yours in the state. Business names must be unique and adhere to the Oklahoma LLC naming guidelines, so search the \u003ca href=\\\"https://www.sos.ok.gov/corp/corpInquiryFind.aspx\\\" target=\\\"_blank\\\"\u003eOklahoma Secretary of State’s business entity search page\u003c/a\u003e for active business names. \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eDoman availability. \u003c/strong\u003eConfirm your chosen \u003ca href=\\\"/blog/what-is-a-domain\\\"\u003edomain name\u003c/a\u003e is available and purchase it before it’s taken. \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eLLC inclusion.\u003c/strong\u003e Make sure the business name includes “Limited Liability Company,” “Limited Company,” or one of the abbreviations “LLC” or “LC.” An eatery, for example, might be named, “Hot Diggity Prairie Dawg LLC.”\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eHowever, if the chosen legal name is too clunky for marketing or advertising, it’s possible to change it by filing a \u003ca href=\\\"/blog/what-is-doing-business-as-dba\\\"\u003eDBA (doing business as)\u003c/a\u003e. This is also called a trade name, assumed name, or fictitious name.\u003c/p\u003e\\n\u003cp\u003eFor example, Hot Diggity Prairie Dawg LLC, could become the more simplified, easier on the eyes and ears, Hot Diggity Prairie Dawg (omitting the LLC) by filing a DBA. In fact, the name can be changed to anything by filing a DBA, provided a company with that name doesn’t already exist in Oklahoma. Complete this form online via the Oklahoma \u003ca href=\\\"https://www.sos.ok.gov/corp/filing.aspx\\\" target=\\\"_blank\\\"\u003eSecretary of State page\u003c/a\u003e and pay $25 to file.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eFind a name and domain for your business\u003c/p\u003e\\n\u003cp\u003eShopify’s free AI business name generator will help you come up with the perfect business brand name, then secure a relevant domain.\u003c/p\u003e\\n\u003ca href=\\\"https://www.shopify.com/tools/business-name-generator\\\" class=\\\"marketing-button marketing-button--small\\\" target=\\\"_blank\\\"\u003eTry it now\u003c/a\u003e\\n\u003c/div\u003e\\n\u003ch3 id=\\\"12\\\"\u003e2. Create a business plan\u003c/h3\u003e\\n\u003cp\u003eA thorough \u003ca href=\\\"/blog/business-plan\\\"\u003ebusiness plan\u003c/a\u003e outlines the basics of your LLC. During the writing process, clarify what your business needs, such as financing or a method to reach your desired customer base.\u003c/p\u003e\\n\u003cp\u003eWriting and editing your business plan will reveal where your \u003ca href=\\\"/blog/low-investment-business-ideas\\\"\u003ebusiness ideas\u003c/a\u003e are solid and falling into place, as well as the overlooked gaps. Keep your LLC business plan concise so it’s useful for potential investors or bank loan officers. Let \u003ca href=\\\"/blog/business-plan-template\\\"\u003etemplates\u003c/a\u003e and \u003ca href=\\\"/blog/business-plan-examples\\\"\u003eexamples\u003c/a\u003e be your guide, or follow this basic structure: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eSummary of business.\u003c/strong\u003e A brief statement describing the LLC.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eBusiness structure. \u003c/strong\u003eA section identifying the LLC structure.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eDescription.\u003c/strong\u003e Getting more granular on the specifics of the business: Is it a physical or virtual shop? Will offerings include products, services, or both?\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eMarket analysis.\u003c/strong\u003e This section explains why the products or services are needed, and why customers would purchase from your business.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eSales plan.\u003c/strong\u003e How your business plans to sell and market its goods or services.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eOperations plan.\u003c/strong\u003e A brief outline of the operational aspects of the LLC, like staffing or fulfillment.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eFinancial outlook. \u003c/strong\u003eA recent financial history, how the launch will be funded, and financial projections.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cdiv data-guide=\\\"businessplan\\\"\u003e\u003c/div\u003e\\n\u003ch3 id=\\\"13\\\"\u003e3. Get a federal employer identification number (EIN)\u003c/h3\u003e\\n\u003cp\u003eIf you’re planning on hiring employees, you’ll need to get a federal employer identification number, also called a federal EIN or IRS employer identification number. Even if you don’t plan to hire any employees, it can still be beneficial to have an EIN, as banks often require it to open a business account. An EIN is free and can be obtained through the \u003ca href=\\\"https://sa.www4.irs.gov/modiein/individual/index.jsp\\\" target=\\\"_blank\\\"\u003eInternal Revenue Service\u003c/a\u003e.\u003c/p\u003e\\n\u003ch3 id=\\\"14\\\"\u003e4. File your Oklahoma articles of organization \u003c/h3\u003e\\n\u003cp\u003eForming an LLC in Oklahoma requires filling out an \u003ca href=\\\"https://www.sos.ok.gov/forms/FM0074.PDF\\\" target=\\\"_blank\\\"\u003eOklahoma articles of organization form\u003c/a\u003e (sometimes called a certificate of formation) and registering with the \u003ca href=\\\"https://www.sos.ok.gov/business/default.aspx\\\" target=\\\"_blank\\\"\u003eSecretary of State\u003c/a\u003e. Filing the articles of organization requires:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eBusiness name.\u003c/strong\u003e The business’s name, including whether “Limited Liability Company” or “Limited Company” will be spelled out or used as an abbreviation (either with or without periods between the letters).\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eAddress.\u003c/strong\u003e The street address of the company’s primary location (you cannot use a PO box).\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eEmail.\u003c/strong\u003e The email address of the business’s primary contact person.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eRegistered agent.\u003c/strong\u003e The name and address of the business’s designated registered agent—someone with an Oklahoma street address.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003ePayment.\u003c/strong\u003e The filing fee is $100 (each subsequent year costs $25).\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"15\\\"\u003e5. Choose a registered agent in Oklahoma\u003c/h3\u003e\\n\u003cp\u003eA registered agent is someone with a physical Oklahoma street address who can be reached during most business hours to address any LLC-related legal activity. \u003c/p\u003e\\n\u003cp\u003eA friend or relative with an Oklahoma street address who is available during normal business hours can also be appointed the registered agent. However, their personal address could potentially be made public. Another option is choosing from various registered agent services, which typically cost about $50 to $125 a year.\u003c/p\u003e\\n\u003ch3 id=\\\"16\\\"\u003e6. Obtain business licenses and permits \u003c/h3\u003e\\n\u003cp\u003eTo operate certain LLCs in Oklahoma, licenses and/or permits may be required, depending on the sector, type of business, and location. Some \u003ca href=\\\"/blog/do-i-need-a-business-license\\\"\u003ebusiness licenses\u003c/a\u003e and permits are issued by the state of Oklahoma; others are issued by local municipalities.\u003c/p\u003e\\n\u003cp\u003eFor example, restaurants and bars in Oklahoma must get food establishment licenses and food handlers’ permits for some employees at their \u003ca href=\\\"https://oklahoma.gov/health/locations/countymap.html\\\" target=\\\"_blank\\\"\u003elocal county health departments.\u003c/a\u003e Various other businesses—from lawn services to IT consulting—might also be required to get licenses and/or permits depending on the policies of the local county and municipality.\u003c/p\u003e\\n\u003cp\u003eOther businesses like trucking and transport within Oklahoma, for example, require various state-issued licenses from the \u003ca href=\\\"https://oklahoma.gov/occ.html\\\" target=\\\"_blank\\\"\u003eOklahoma Corporation Commission\u003c/a\u003e. A list of licensing and operating requirements in Oklahoma can be found on the \u003ca href=\\\"https://www.okcommerce.gov/\\\" target=\\\"_blank\\\"\u003eOklahoma Department of Commerce website\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eAdditionally, any retailer in Oklahoma—including shop owners, resellers, and real estate sellers, among other types of businesses—must obtain a sales tax permit through the \u003ca href=\\\"https://oktap.tax.ok.gov/oktap/web/_/\\\" target=\\\"_blank\\\"\u003eOklahoma Taxpayer Access Point (OkTAP)\u003c/a\u003e.\u003c/p\u003e\\n\u003ch3 id=\\\"17\\\"\u003e7. Prepare an operating agreement\u003c/h3\u003e\\n\u003cp\u003eIf you co-own your LLC with other people, consider creating an LLC operating agreement. This internal, legal document serves as the framework for how a business operates and its ownership structure.\u003c/p\u003e\\n\u003cp\u003eWhile not required, it helps navigate disagreements and lays out crisis management protocols to follow, should disaster strike. You can use a \u003ca href=\\\"/blog/articles-of-organization\\\"\u003etemplate\u003c/a\u003e as a starting point to craft a thorough operating agreement, which likely will include the following details:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eLLC name and address.\u003c/strong\u003e Name and place of business for the company.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eLLC owners’ names. \u003c/strong\u003eThe name of each owner with an ownership stake in the company.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eRegistered agent.\u003c/strong\u003e Name and address of the registered agent.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eVoting. \u003c/strong\u003eOutline of owner/member voting rights. \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eManagement.\u003c/strong\u003e How the business is run.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eCompensation.\u003c/strong\u003e Payment structure for owner/LLC members and possibly employees.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eRules of operation.\u003c/strong\u003e A company overview, including how profits and losses are handled.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eAn operating agreement stays within the company and does not need to be filed with the state. However, it can be used to help establish LLC status or open business bank accounts.\u003c/p\u003e\\n\u003ch3 id=\\\"18\\\"\u003e8. Examine Oklahoma business insurance options\u003c/h3\u003e\\n\u003cp\u003eOklahoma business owners need various \u003ca href=\\\"/blog/types-of-business-insurance\\\"\u003etypes of business insurance\u003c/a\u003e policies depending on their businesses. \u003c/p\u003e\\n\u003cp\u003eFor example, an LLC operating in a physical space might need fire insurance while another business using cars needs auto insurance. Some other types of insurance coverage for Oklahoma LLCs are:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eLiability insurance. \u003c/strong\u003eAll businesses should have \u003ca href=\\\"/blog/professional-liability-insurance\\\"\u003eliability insurance\u003c/a\u003e—coverage that helps protect a business against lawsuits. Generally, a small business might pay $300 to $5,000 a year for liability insurance. \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eWorkers’ compensation insurance. \u003c/strong\u003eWhen a business owner has employees in Oklahoma, \u003ca href=\\\"/blog/workers-compensation-insurance\\\"\u003eworkers’ compensation\u003c/a\u003e is required. Nearly all employees are covered, but there are a few \u003ca href=\\\"https://www.ok.gov/wcc/documents/Guide%20for%20Employers%2011_19_2015%20FINAL.pdf\\\" target=\\\"_blank\\\"\u003eexceptions\u003c/a\u003e. \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eEmployer liability. \u003c/strong\u003eThis insurance is also required if a business has employees. It covers the owner if an employee sues for a work-related injury or illness.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eHealth insurance. \u003c/strong\u003eThis is optional insurance coverage for businesses in the state. \u003ca href=\\\"https://oklahoma.gov/ohca/insureoklahoma/employers.html\\\" target=\\\"_blank\\\"\u003eInsure Oklahoma\u003c/a\u003e provides a few options for employers. \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eAuto insurance. \u003c/strong\u003eCommercial auto insurance is required. Prices and types of insurance vary depending on the type of service—delivery or taxi service, for example—and type of vehicle, from car to truck.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"19\\\"\u003e9. File an annual certificate \u003c/h3\u003e\\n\u003cp\u003eEvery Oklahoma LLC has to file an annual certificate with the Oklahoma Secretary of State. This report confirms and updates your business information. You need to submit it by your LLC’s anniversary date each year and pay a $25 filing fee. \u003c/p\u003e\\n\u003cp\u003eMark this date on your calendar. Missing it can result in late fees or even your LLC being dissolved. You can \u003ca href=\\\"https://www.sos.ok.gov/corp/\\\" target=\\\"_blank\\\"\u003efile online through the Secretary of State’s website\u003c/a\u003e, which makes the process easy. \u003c/p\u003e\\n\u003ch3 id=\\\"20\\\"\u003e10. File your BOI report\u003c/h3\u003e\\n\u003cp\u003eBeginning January 1, 2024, most LLCs have to \u003ca href=\\\"https://boiefiling.fincen.gov/fileboir\\\" target=\\\"_blank\\\"\u003efile a Beneficial Ownership Information (BOI) report\u003c/a\u003e with FinCEN (Financial Crimes Enforcement Network). The report identifies who owns and controls your business.\u003c/p\u003e\\n\u003cp\u003eYou’ll need to provide information about yourself and any other owners who hold at least 25% of the company or have significant control over it. The filing is free and must be done within 90 days of forming your LLC.\u003c/p\u003e\\n\u003ch3 id=\\\"21\\\"\u003e11. Get a Certificate of Good Standing \u003c/h3\u003e\\n\u003cp\u003eA Certificate of Good Standing proves your LLC is legitimate and up to date with state requirements. You might need it to open a business bank account, apply for a loan, or do business in other states.\u003c/p\u003e\\n\u003cp\u003eYou can \u003ca href=\\\"https://www.sos.ok.gov/corp/order/orderDefault.aspx\\\" target=\\\"_blank\\\"\u003erequest it from the Secretary of State website\u003c/a\u003e for $20. Make sure you’re current on all state filings and taxes before requesting one, as any issues will prevent you from getting the certificate. \u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eMillion-dollar ideas start here\u003c/p\u003e\\n\u003cp\u003eLearn how to build an online business from the ground up with Shopify’s free course, First Day to First Sale. You’ll develop a winning product, build a brand, launch a marketing strategy, and more.\u003c/p\u003e\\n\u003cbr\u003e\u003ca href=\\\"https://www.shopify.com/first-sale?utm_campaign=First_Day_to_First_Sale\u0026amp;utm_source=blog\\\" class=\\\"marketing-button marketing-button--small\\\" target=\\\"_blank\\\"\u003eLearn More\u003c/a\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"2\\\"\u003eUnderstanding the cost of forming an LLC in Oklahoma\u003c/h2\u003e\\n\u003cp\u003eMost business owners need capital before launching and in the early stages of the business. There are multiple ways to finance a business, including: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eSmall business loan.\u003c/strong\u003e Apply for a \u003ca href=\\\"/blog/how-to-get-a-small-business-loan\\\"\u003esmall business loan\u003c/a\u003e through a bank, community organization, nonprofit, or various \u003ca href=\\\"https://www.cdfifund.gov/awards/state-awards?field_mailing_state_value=38\u0026amp;field_program_name_value=All\u0026amp;field_year_ofaward_value=All\u0026amp;field_organization_name_value=\\\" target=\\\"_blank\\\"\u003eCDFIs\u003c/a\u003e (community development financial institutions).\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eFundraising.\u003c/strong\u003e Consider available grants, \u003ca href=\\\"/blog/crowdfunding\\\"\u003ecrowdfunding\u003c/a\u003e, and bootstrapping, which is money raised through friends and family. \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eOther loans.\u003c/strong\u003e Other funding resources, like Shopify Capital, offer \u003ca href=\\\"/capital\\\"\u003eaccess to capital\u003c/a\u003e.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eOklahoma also offers multiple \u003ca href=\\\"https://www.okcommerce.gov/doing-business/business-relocation-expansion/incentives/\\\"\u003eincentives\u003c/a\u003e for new and seasoned business owners, from tax credits to training.\u003c/p\u003e\\n\u003cp\u003eTo help prepare for the financial realities of launching a business, LLC owners can calculate the dollar amount needed to stay afloat, taking rent, insurance payments, utilities, and possibly wages into consideration. Then, budget accordingly.\u003c/p\u003e\\n\u003ch2 id=\\\"3\\\"\u003eMarket your LLC\u003c/h2\u003e\\n\u003cp\u003eIt’s time well spent to think about what makes your business more appealing to customers over similar businesses. \u003c/p\u003e\\n\u003cp\u003eThis stage includes addressing the messaging your business aims to project to potential customers—whether that’s high-quality and luxurious or budget-friendly finds. A marketing plan can help with that.\u003c/p\u003e\\n\u003cp\u003eA comprehensive \u003ca href=\\\"/blog/marketing-plan\\\"\u003emarketing plan\u003c/a\u003e requires several key components:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eDefining the ideal consumer base.\u003c/strong\u003e Identify potential customers by researching demographics, household income, geographic location, values, and more. Researching your \u003ca href=\\\"/blog/target-audience\\\"\u003etarget audience\u003c/a\u003e and where they spend their time will help inform every other aspect of your marketing plan.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eMarket research. \u003c/strong\u003e\u003ca href=\\\"/blog/what-is-market-research\\\"\u003eMarket research\u003c/a\u003e helps you go deeper, analyzing how big your target market is, how your competitors operate, and the best channels for reaching your audience.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eMarketing strategy.\u003c/strong\u003e Create a \u003ca href=\\\"/blog/business-marketing\\\"\u003emarketing strategy\u003c/a\u003e that outlines your visual brand identity and messaging strategy. Explore how to best use social media campaigns, digital ads, strategic partnerships, and events (virtual and/or physical) to reach customers. \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eCustomer retention strategy.\u003c/strong\u003e Bravo, you have a slew of customers shopping at your new business but don’t take it for granted. Attentive customer service, a pleasant shopping experience, and special discounts and offers keep customers returning.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ciframe title=\\\"YouTube video player\\\" src=\\\"https://www.youtube.com/embed/ferhOYx1NMo?si=1JXSnJni22IC2TAF\\\" height=\\\"315\\\" width=\\\"560\\\" allowfullscreen=\\\"\\\" referrerpolicy=\\\"strict-origin-when-cross-origin\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" frameborder=\\\"0\\\"\u003e\u003c/iframe\u003e\\n\u003ch2 id=\\\"4\\\"\u003eKnow the Oklahoma state tax requirements\u003c/h2\u003e\\n\u003cp\u003eOn a federal level, an Oklahoma LLC business owner can choose to get taxed as a sole proprietorship, a partnership (if there is more than one business owner), or a corporation. But there are state tax considerations as well:\u003c/p\u003e\\n\u003ch3\u003eCorporate tax rate\u003c/h3\u003e\\n\u003cp\u003eIf the LLC owners want to get taxed as a corporation, they can file similarly to a \u003ca href=\\\"/blog/what-is-a-c-corporation\\\"\u003eC corp\u003c/a\u003e; Oklahoma’s corporate \u003ca href=\\\"https://taxfoundation.org/location/oklahoma/\\\" target=\\\"_blank\\\"\u003etax rate is 4%\u003c/a\u003e of taxable income. LLCs can also opt to file as an \u003ca href=\\\"/blog/what-is-an-s-corp\\\"\u003eS corp\u003c/a\u003e if \u003ca href=\\\"https://www.irs.gov/businesses/small-businesses-self-employed/s-corporations\\\" target=\\\"_blank\\\"\u003eeligible\u003c/a\u003e, which is another pass-through structure.\u003c/p\u003e\\n\u003ch3\u003eState sales taxes\u003c/h3\u003e\\n\u003cp\u003eIn Oklahoma, the state sales tax is 4.5%, which applies to most physical goods sold like home appliances, property, and groceries, with a few exceptions such as medications.\u003c/p\u003e\\n\u003cp\u003eMost services, such as cleaning or yard work, are not taxable. To collect state sales tax, you must first \u003ca href=\\\"/blog/register-business\\\"\u003eregister the business\u003c/a\u003e at \u003ca href=\\\"https://oktap.tax.ok.gov/OkTAP/Web/_/\\\" target=\\\"_blank\\\"\u003eOkTAP\u003c/a\u003e. Oklahoma business owners purchasing certain machinery or medical equipment, among other work-related supplies, can be \u003ca href=\\\"https://oklahoma.gov/content/dam/ok/en/tax/documents/forms/businesses/general/Packet-E.pdf\\\" target=\\\"_blank\\\"\u003eexempt from paying sales tax\u003c/a\u003e.\u003c/p\u003e\\n\u003ch3\u003eIncome tax withholding\u003c/h3\u003e\\n\u003cp\u003eIf an Oklahoma LLC is going to have employees, the owner must set up an \u003ca href=\\\"https://oklahoma.gov/tax/businesses/withholding.html\\\" target=\\\"_blank\\\"\u003eincome tax withholding\u003c/a\u003e account with the Oklahoma Tax Commission and file quarterly or monthly. An employee unemployment tax account is also required, which can be done through the \u003ca href=\\\"https://oklahoma.gov/oesc/employers.html\\\" target=\\\"_blank\\\"\u003eOklahoma Employment Security Commission\u003c/a\u003e.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eTake the stress out of sales tax with Shopify Tax\u003c/p\u003e\\n\u003cp\u003eWith Shopify Tax, you can oversee your current sales tax obligations from Shopify admin, collect the right amount at checkout with product and location-specific accuracy, and let Shopify automatically apply rate and regulatory changes whenever they happen.\u003c/p\u003e\\n\u003ca href=\\\"https://www.shopify.com/tax?itcat=coreblog\u0026amp;itterm=shopify-tax-cta\\\" class=\\\"marketing-button marketing-button--small\\\" target=\\\"_blank\\\"\u003eExplore Shopify Tax\u003c/a\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"5\\\"\u003eIs an LLC right for you?\u003c/h2\u003e\\n\u003cp\u003eBusiness owners can change the structures of their businesses after launching, so choosing a structure is not a “now or never” proposition. However, forming a suitable business structure from the start can save time, money, and headaches. To assess whether an LLC structure is the right fit for your Oklahoma business, keep in mind these considerations:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eIs there a need for personal asset protection?\u003c/strong\u003e Liability protection is an advantage of LLCs. If an LLC business owner gets sued, their personal assets, such as a house or car, cannot be touched.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eHow important is a limit on tax liability?\u003c/strong\u003e LLC owners can pay taxes similar to a sole proprietor or corporation, meaning filing personal or corporate tax returns. There are pros and cons to both, contingent on the income earned and how much money an LLC owner wants to reinvest in the business. LLC owners can also deduct startup costs—such as marketing and travel—from their taxes.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e\u003cem\u003e*This post is for information only. You are responsible for reviewing and using this information appropriately. This content doesn’t contain and isn’t meant to provide legal, tax, or business advice. Requirements are updated frequently and you should make sure to do your own research and reach out to professional legal, tax, and business advisers, as needed. Businesses outside of Oklahoma will have different steps and requirements. To sell products using the Shopify platform, you must comply with the laws of the jurisdiction of your business and your customers, the Shopify Terms of Service, the Shopify Acceptable Use Policy, and any other applicable policies.\u003c/em\u003e\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/FAQPage\\\" itemscope=\\\"\\\"\u003e\\n\u003ch2 id=\\\"6\\\"\u003eOklahoma LLC FAQ\u003c/h2\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eAre there any resources for entrepreneurs in Oklahoma?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eYes, the \u003ca href=\\\"https://www.okcommerce.gov/doing-business/startups-entrepreneurs/entrepreneurship-resources/\\\"\u003eOklahoma Department of Commerce\u003c/a\u003e offers support for startups and entrepreneurs \u003ca href=\\\"https://www.shopify.com/blog/start-business-without-money\\\"\u003estarting a business with no money\u003c/a\u003e. \u003ca href=\\\"https://www.oksbdc.org/\\\"\u003eOklahoma Small Business Development Centers (OKSBDC)\u003c/a\u003e also offer advising, workshops, and resources to help small businesses start and grow.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eDo you need an Oklahoma registered agent for your LLC in-state?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eYes. A registered agent is someone with an Oklahoma street address and could be the LLC’s owner, the owner’s friend or relative, or even a professional registered agent service in Oklahoma.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow do state taxes work for an Oklahoma limited liability company?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eAn LLC can be taxed as a sole proprietorship, partnership, or corporation.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"Discover how to start an LLC in Oklahoma with our step-by-step guide. Learn to register your business correctly and meet all state requirements to launch.\",\"\u003cp\u003e\u003cimg alt=\\\"start an llc in Oklahoma on an outline of Oklahoma\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/start-an-llc-oklahoma.png?v=1661553641\\\"\u003e\u003c/p\u003e\\n\u003cp\u003eDiscover how to start an LLC in Oklahoma with our step-by-step guide. Learn to register your business correctly and meet all state requirements to launch.\u003c/p\u003e\",{\"_1704\":1729,\"_335\":2001,\"_1182\":2008},{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,-5,2013,-5,2015],{\"_1704\":1740,\"_1741\":2014,\"_1743\":1747},\"[{\\\"title\\\":\\\"How to Start a Business in Maryland in 8 Easy Steps\\\",\\\"url\\\":\\\"blog/how-to-start-a-business-in-maryland\\\"},{\\\"title\\\":\\\"What is an S Corp? Learn the Benefits of S Corps\\\",\\\"url\\\":\\\"blog/benefits-of-an-s-corp\\\"},{\\\"title\\\":\\\"What is a General Partnership and How to Form One\\\",\\\"url\\\":\\\"blog/general-partnership\\\"},{\\\"title\\\":\\\"6 Creative Ways to Start a Business With No Money in 2024\\\",\\\"url\\\":\\\"blog/start-business-without-money\\\"},{\\\"title\\\":\\\"The Ultimate Guide to Dropshipping on eBay\\\",\\\"url\\\":\\\"blog/ebay-dropshipping\\\"},{\\\"title\\\":\\\"How to Start Dropshipping Coffee\\\",\\\"url\\\":\\\"blog/dropshipping-coffee\\\"}]\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},{\"_1704\":1705,\"_161\":2017,\"_1456\":2018,\"_335\":2019,\"_1709\":2020,\"_1711\":2021,\"_1721\":2023,\"_126\":2026,\"_1724\":2027,\"_1726\":2028,\"_1544\":2029,\"_1730\":2030,\"_1737\":2031,\"_1751\":2022,\"_1752\":-5,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":1997,\"_1758\":2020},\"gid://shopify/Article/557154959394\",\"start-s-corp\",\"How To Start an S Corp: Set Up an S Corp in 10 Steps (2025)\",\"2024-12-13T05:30:00Z\",{\"_1704\":1713,\"_379\":2022,\"_1715\":-5,\"_1717\":1767,\"_1719\":1768},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/how_20to_20start_20an_20s_20corp.png?v=1734118167\",[2024,2025,1486],\"Business\",\"Start a Business\",\"\u003cp\u003eConsider an S corp if you’re \u003ca href=\\\"/blog/how-to-start-a-business\\\"\u003estarting a small business\u003c/a\u003e and want to explore a \u003ca href=\\\"/blog/types-businesses\\\"\u003ebusiness structure\u003c/a\u003e with major tax advantages.\u003c/p\u003e\\n\u003cp\u003eChoosing the right business structure for your company is important, since it determines the rules for raising capital, compensating employees, and filing taxes. Here, learn the benefits of filing as an S corp, plus everything you need to know about how to start an S corp.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eReady to start your business?\u003c/strong\u003e \u003ca href=\\\"/website/builder\\\"\u003eCreate your website\u003c/a\u003e today or \u003ca href=\\\"/blog/what-is-shopify\\\"\u003elearn more about Shopify's tools\u003c/a\u003e for selling online and in person.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eTable of contents\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n \u003cli\u003e\u003ca href=\\\"#1\\\"\u003eWhat is an S corporation?\u003c/a\u003e\u003c/li\u003e\\n \u003cli\u003e\u003ca href=\\\"#2\\\"\u003eHow to start an S corp in 10 steps\u003c/a\u003e\u003c/li\u003e\\n \u003cli\u003e\u003ca href=\\\"#3\\\"\u003eKey advantages of an S corp\u003c/a\u003e\u003c/li\u003e\\n \u003cli\u003e\u003ca href=\\\"#4\\\"\u003eHow much does it cost to start an S corp?\u003c/a\u003e\u003c/li\u003e\\n \u003cli\u003e\u003ca href=\\\"#5\\\"\u003eHow to start an S corp FAQ\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"1\\\"\u003eWhat is an S corporation?\u003c/h2\u003e\\n\u003cp\u003eAn S corporation (or \u003ca href=\\\"/blog/s-corp-requirements\\\"\u003eS corp\u003c/a\u003e) is a legal business structure and tax designation distinguished by its pass-through tax status. S corps don’t pay corporate taxes. Instead, they pass all corporate income, losses, deductions, and credits to shareholders, who include them in their personal income tax filings.\u003c/p\u003e\\n\u003cp\u003eKnown as “pass-through taxation,” this system prevents so-called double taxation on corporate earnings since business distributions are reported by individual shareholders, but not by shareholders \u003cem\u003eand \u003c/em\u003ethe S corporation. \u003c/p\u003e\\n\u003ch3\u003eShould you start an S corporation?\u003c/h3\u003e\\n\u003cp\u003eBefore implementing an S corp business structure, ask yourself these questions:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eDo you need or wish to raise money by issuing stock?\u003c/li\u003e\\n\u003cli\u003eAre you comfortable facing limits on the number of shareholders you can issue stock to?\u003c/li\u003e\\n\u003cli\u003eDo you foresee having investors who are foreign individuals or business entities?\u003c/li\u003e\\n\u003cli\u003eDo you foresee selling your company at any point?\u003c/li\u003e\\n\u003cli\u003eCan you afford double taxation? If not, are you comfortable with stricter IRS scrutiny?\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch2 id=\\\"2\\\"\u003eHow to start an S corp in 10 steps\u003c/h2\u003e\\n\u003col\u003e\\n \u003cli\u003e\u003ca href=\\\"#11\\\"\u003eChoose a business name for your S corp\u003c/a\u003e\u003c/li\u003e\\n \u003cli\u003e\u003ca href=\\\"#12\\\"\u003eFile articles of incorporation\u003c/a\u003e\u003c/li\u003e\\n \u003cli\u003e\u003ca href=\\\"#13\\\"\u003eIssue stock for your S corp\u003c/a\u003e\u003c/li\u003e\\n \u003cli\u003e\u003ca href=\\\"#14\\\"\u003eElect a board of directors and appoint officers\u003c/a\u003e\u003c/li\u003e\\n \u003cli\u003e\u003ca href=\\\"#15\\\"\u003eMeet other S corp eligibility requirements\u003c/a\u003e\u003c/li\u003e\\n \u003cli\u003e\u003ca href=\\\"#16\\\"\u003eObtain an employer identification number\u003c/a\u003e\u003c/li\u003e\\n \u003cli\u003e\u003ca href=\\\"#17\\\"\u003eElect S corp status\u003c/a\u003e\u003c/li\u003e\\n \u003cli\u003e\u003ca href=\\\"#18\\\"\u003eApply for state and local S corp business licenses\u003c/a\u003e\u003c/li\u003e\\n \u003cli\u003e\u003ca href=\\\"#19\\\"\u003eCreate S corp bylaws\u003c/a\u003e\u003c/li\u003e\\n \u003cli\u003e\u003ca href=\\\"#20\\\"\u003eSchedule and hold annual meetings\u003c/a\u003e\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch3 id=\\\"11\\\"\u003e1. Choose a business name for your S corp\u003c/h3\u003e\\n\u003cp\u003eFirst, choose a \u003ca href=\\\"/blog/llc-names\\\"\u003eunique name\u003c/a\u003e for your new business that isn’t already \u003ca href=\\\"/blog/register-business\\\"\u003eregistered\u003c/a\u003e to another business entity in your state. Check your local secretary of state's website to see if your \u003ca href=\\\"/business-name-generator\\\"\u003ebusiness name\u003c/a\u003e is available. Be sure to follow your state’s naming rules, which likely proscribe avoiding profanity and misleading terms.\u003c/p\u003e\\n\u003cp\u003eDon’t worry if you’re not 100% sure about your business name—you can eventually conduct business under a different \u003ca href=\\\"/blog/what-is-doing-business-as-dba\\\"\u003e“doing business as” (DBA)\u003c/a\u003e name, which you’ll also file with your state secretary.\u003c/p\u003e\\n\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eFind a name and domain for your business\u003c/p\u003e\\n\u003cp\u003eShopify’s free AI business name generator will help you come up with the perfect business brand name, then secure a relevant domain.\u003c/p\u003e\\n\u003ca class=\\\"marketing-button marketing-button--small\\\" href=\\\"https://www.shopify.com/tools/business-name-generator\\\" target=\\\"_blank\\\"\u003eTry it now\u003c/a\u003e\\n\u003c/div\u003e\\n\u003ch3 id=\\\"12\\\"\u003e2. File articles of incorporation\u003c/h3\u003e\\n\u003cp\u003eOnce you have a name, you can begin formalizing your S corporation by filing articles of incorporation (or a certificate of incorporation) with the IRS and the state where you plan to incorporate.\u003c/p\u003e\\n\u003cp\u003eDetails differ by state, but articles of incorporation are typically a one-pager that includes:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eA brief description of the business and its purpose\u003c/li\u003e\\n\u003cli\u003eThe office address of your corporation\u003c/li\u003e\\n\u003cli\u003eThe name and address of your registered agent for service of process (i.e., someone to receive legal documents and court summonses)\u003c/li\u003e\\n\u003cli\u003eThe ownership structure of the corporation, including the number of shares it is authorized to issue\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eMost secretary of state’s offices offer articles of incorporation forms and require a fee to file them.\u003c/p\u003e\\n\u003cp\u003eYour new corporation will be designated a \u003ca href=\\\"/blog/what-is-a-c-corporation\\\"\u003eC corp\u003c/a\u003e until you meet the remaining S corp requirements.\u003c/p\u003e\\n\u003ch3 id=\\\"13\\\"\u003e3. Issue stock for your S corp\u003c/h3\u003e\\n\u003cp\u003eOnce you’ve incorporated, you can issue stock for your new corporation. You can distribute them as paper or electronic certificates.\u003c/p\u003e\\n\u003cp\u003eS corporations must follow strict requirements for issuing stock and must limit shareholders to 100 or fewer.\u003c/p\u003e\\n\u003cp\u003eOther rules for issuing stocks include:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eS corps may issue only one class of stock. That means S corps may only offer common stock (with voting rights); they may not offer preferred stock (dividend priority, no voting rights).\u003c/li\u003e\\n\u003cli\u003eS corporation shareholders must be citizens or permanent residents of the US, not non-resident aliens or foreign citizens.\u003c/li\u003e\\n\u003cli\u003eS corp shareholders must be individuals, not other corporations.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eS corps can provide prospective shareholders with independent third-party stock valuation, although it’s not required to issue stock. \u003c/p\u003e\\n\u003ch3 id=\\\"14\\\"\u003e4. Elect a board of directors and appoint officers\u003c/h3\u003e\\n\u003cp\u003eOnce you have shareholders, you can elect a board of directors to govern your S corp. All S corps require at least one director. This board can appoint officers to manage the corporation’s day-to-day operations.\u003c/p\u003e\\n\u003ch3 id=\\\"15\\\"\u003e5. Meet other S corp eligibility requirements\u003c/h3\u003e\\n\u003cp\u003eThe Internal Revenue Service (IRS) dictates additional conditions that corporations must meet to get S corp status. \u003c/p\u003e\\n\u003cp\u003eFirst, an S corp must be a domestic, not foreign, corporation from an eligible industry. Ineligible corporation types include insurance companies, certain financial institutions, and domestic international sales corporations.\u003c/p\u003e\\n\u003ch3 id=\\\"16\\\"\u003e6. Obtain an employer identification number\u003c/h3\u003e\\n\u003cp\u003eCorporations and partnerships must obtain an employer identification number (EIN) for federal tax purposes. Several important business milestones require an EIN.\u003c/p\u003e\\n\u003cp\u003eTasks that require an EIN include:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eSetting up payroll to compensate S corp employees\u003c/li\u003e\\n\u003cli\u003eOpening business bank accounts with financial institutions\u003c/li\u003e\\n\u003cli\u003eBuilding credit in the name of your S corp\u003c/li\u003e\\n\u003cli\u003eApplying for local permits and \u003ca href=\\\"/blog/business-license\\\"\u003elicenses\u003c/a\u003e\\n\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eS corps can obtain an EIN by completing and filing \u003ca href=\\\"https://www.irs.gov/forms-pubs/about-form-ss-4\\\" target=\\\"_blank\\\"\u003eIRS Form SS-4\u003c/a\u003e.\u003c/p\u003e\\n\u003ch3 id=\\\"17\\\"\u003e7. Elect S corp status\u003c/h3\u003e\\n\u003cp\u003eOnce you’ve incorporated your business and met the S corp requirements, you can gain S corporation status by filing Form 2553 (Election by a Small Business Corporation) with the IRS. All of your corporation shareholders must sign this document before filing.\u003c/p\u003e\\n\u003cp\u003eCompared to other business formats, S corporation tax liability can be complicated by strict scrutiny from the IRS. This stringency discourages S corporation owners from choosing the business structure solely to evade taxes.\u003c/p\u003e\\n\u003ch3 id=\\\"18\\\"\u003e8. Apply for state and local S corp business licenses\u003c/h3\u003e\\n\u003cp\u003eOnce you’ve satisfied your federal obligations, you still need to meet remaining state legal and tax obligations. For instance, California requires its own paperwork for corporations operating as S corps (e.g., articles of organization, initial statement of information, and operating agreement).\u003c/p\u003e\\n\u003cp\u003eAlso, most states collect their own corporate income taxes, though rates vary. To maintain S corporation tax status and its significant tax savings, follow local laws and ensure you obtain all the necessary licenses and permits. For more information about state rules for S corps, consult a tax professional.\u003c/p\u003e\\n\u003ch3 id=\\\"19\\\"\u003e9. Create S corp bylaws\u003c/h3\u003e\\n\u003cp\u003eNext, write and file corporate bylaws to govern your S corp. These bylaws are management rules and regulations established by your company’s board of directors.\u003c/p\u003e\\n\u003cp\u003eBylaws will vary from one S corporation to the next, but they typically define practices for appointing and removing board members and other officers, and include rules for issuing stock, voting, and scheduling annual meetings.\u003c/p\u003e\\n\u003ch3 id=\\\"20\\\"\u003e10. Schedule and hold annual meetings\u003c/h3\u003e\\n\u003cp\u003eLike C corps, S corps must hold regular board and shareholder meetings, and keep detailed minutes. These minutes formalize decisions made during meetings, including but not limited to appointing board members, officers, and other relevant resolutions.\u003c/p\u003e\\n\u003cp\u003eMost states require that more than half of an S corp’s shares be represented at annual meetings to meet quorum. You can set a higher quorum requirement in your corporation’s bylaws if you wish.\u003c/p\u003e\\n\u003ciframe width=\\\"560\\\" height=\\\"315\\\" src=\\\"https://www.youtube.com/embed/4pWi9N5Obzs?si=iEFvcX41-tz-jaXH\\\" title=\\\"YouTube video player\\\" frameborder=\\\"0\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" referrerpolicy=\\\"strict-origin-when-cross-origin\\\" allowfullscreen\u003e\u003c/iframe\u003e\\n\u003ch2 id=\\\"3\\\"\u003eKey advantages of an S corp\u003c/h2\u003e\\n\u003ch3\u003eTaxes\u003c/h3\u003e\\n\u003cul\u003e\\n\u003cli\u003ePass-through taxation\u003c/li\u003e\\n\u003cli\u003eAvoidance of double taxation\u003c/li\u003e\\n\u003cli\u003ePotential tax benefits for self-employment taxes\u003c/li\u003e\\n\u003cli\u003ePotential state tax advantages\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003eProtection\u003c/h3\u003e\\n\u003cul\u003e\\n\u003cli\u003eLimited liability protection\u003c/li\u003e\\n\u003cli\u003ePerpetual existence\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003eFinancing and transactions\u003c/h3\u003e\\n\u003cul\u003e\\n\u003cli\u003eCredibility with investors and customers\u003c/li\u003e\\n\u003cli\u003eEasier transfer of ownership\u003c/li\u003e\\n\u003cli\u003eAbility to raise capital through stock\u003c/li\u003e\\n\u003cli\u003eSimplified accounting and record-keeping\u003c/li\u003e\\n\u003c/ul\u003e\\n\\n\u003cdiv data-guide=\\\"businessplan\\\"\u003e\u003c/div\u003e\\n\\n\u003ch2 id=\\\"4\\\"\u003eHow much does it cost to start an S corp?\u003c/h2\u003e\\n\u003cp\u003eYou’ll pay filing fees to state and federal governments when submitting your articles of incorporation, acquiring licenses, and obtaining an EIN. The cost to start an S corp varies by state, but you can expect to pay between $800 to $3,000, excluding lawyer’s fees.\u003c/p\u003e\\n\u003ch2\u003eStart the business of your dreams today \u003c/h2\u003e\\n\u003cp\u003eAn S corporation is a strategic choice that can provide tax advantages and legal protection for new business owners. \u003c/p\u003e\\n\u003cp\u003eFollowing the steps above, you can establish your S corp and enjoy the benefits of pass-through taxation and limited liability. \u003c/p\u003e\\n\u003cp\u003eWant to take your S corp online? Shopify’s ecommerce platform makes building and growing your business’s digital presence easy. \u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eFirst sale to full-scale\u003c/p\u003e\\n\u003cp\u003eFrom first-time sellers to global retailers, Shopify works for everyone. Start your business journey by finding the Shopify plan that fits your needs.\u003c/p\u003e\\n\u003ca class=\\\"marketing-button marketing-button--small\\\" href=\\\"/pricing\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eSee plans and pricing\u003c/a\u003e\\n\u003c/div\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n \u003cdiv itemscope itemtype=\\\"https://schema.org/FAQPage\\\"\u003e\\n \u003ch2 id=\\\"5\\\"\u003eHow to start an S corp FAQ\u003c/h2\u003e\\n \u003cdiv itemscope itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n \u003ch3 itemprop=\\\"name\\\"\u003eCan one person run an S corp?\u003c/h3\u003e\\n \u003cdiv itemscope itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n \u003cp itemprop=\\\"text\\\"\u003eYes, one person can form an S corporation and serve as its sole board member and employee. Note, however, that you’ll still need to hold annual board of directors meetings and take minutes at those meetings, even if you’re the only attendee.\u003c/p\u003e\\n \u003c/div\u003e\\n \u003c/div\u003e\\n \u003cdiv itemscope itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n \u003ch3 itemprop=\\\"name\\\"\u003eHow do owners of S corps pay themselves?\u003c/h3\u003e\\n \u003cdiv itemscope itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n \u003cp itemprop=\\\"text\\\"\u003eAs the sole owner and employee of an S corp, you must receive a reasonable salary as defined by the IRS. This requirement ensures owners can’t use S corporation tax status as an excuse to pay themselves solely via tax-free distributions.\u003c/p\u003e\\n \u003c/div\u003e\\n \u003c/div\u003e\\n\u003cdiv itemscope itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n \u003ch3 itemprop=\\\"name\\\"\u003eDo S corps pay taxes directly?\u003c/h3\u003e\\n \u003cdiv itemscope itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n \u003cp itemprop=\\\"text\\\"\u003eRather than pay income tax directly to the Internal Revenue Service (IRS), S corps pass corporate income to their shareholders, who then pay personal income tax on their earnings.\u003c/p\u003e\\n \u003c/div\u003e\\n \u003c/div\u003e\\n \u003cdiv itemscope itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n \u003ch3 itemprop=\\\"name\\\"\u003eCan I set up an S corp myself?\u003c/h3\u003e\\n \u003cdiv itemscope itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n \u003cp itemprop=\\\"text\\\"\u003eWhile it’s possible to file articles of incorporation and go through the S corporation election process on your own, S corp requirements are strict and complex. It’s recommended you consult an attorney or tax professional.\u003c/p\u003e\\n \u003c/div\u003e\\n \u003c/div\u003e\\n \u003c/div\u003e\\n\u003c/div\u003e\",\"An S corp is a business structure with pass-through tax status. Learn how to start an S corp for your next venture.\",\"\u003cp\u003eAn S corp is a business structure with pass-through tax status. Learn how to start an S corp for your next venture. \\n\u003c/p\u003e\",{\"_1704\":1729,\"_335\":2019,\"_1182\":2027},{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,-5,2032,-5,2034],{\"_1704\":1740,\"_1741\":2033,\"_1743\":1747},\"[{\\\"title\\\":\\\"20 Types of Nonprofits You Could File Under\\\",\\\"url\\\":\\\"blog/types-nonprofits\\\"},{\\\"title\\\":\\\"Introducing Multichannel Shopify\\\",\\\"url\\\":\\\"blog/multichannel-shopify\\\"},{\\\"title\\\":\\\"Non-profit vs. Not-for-Profit- What's the Difference?\\\",\\\"url\\\":\\\"blog/non-profit-vs-for-profit\\\"}]\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},{\"_1704\":1705,\"_161\":2036,\"_1456\":2037,\"_335\":2038,\"_1709\":2039,\"_1711\":2040,\"_1721\":2043,\"_126\":2044,\"_1724\":2045,\"_1726\":2046,\"_1544\":2047,\"_1730\":2048,\"_1737\":2049,\"_1751\":2041,\"_1752\":2042,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":2055,\"_1758\":2039},\"gid://shopify/Article/556883836962\",\"high-ticket-affiliate-programs\",\"High-Ticket Affiliate Marketing: 15 Profitable Programs (2025)\",\"2024-12-12T06:30:00Z\",{\"_1704\":1713,\"_379\":2041,\"_1715\":2042,\"_1717\":1767,\"_1719\":1768},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/arrow_90caf352-c52c-4fdd-8da0-7e9a665dc18f.png?v=1730128474\",\"a green arrow pointing up representing high ticket affiliate marketing.\",[720],\"\u003cp\u003eThere’s no shortage of \u003ca href=\\\"/blog/best-affiliate-programs\\\"\u003eaffiliate marketing programs\u003c/a\u003e that offer rewards for creators and marketers who can drive traffic and generate sales.\u003c/p\u003e\\n\u003cp\u003eBut as an affiliate, finding high-paying opportunities can be a challenge. With so many products and commission structures to choose from, it’s easy for marketers to find themselves in unprofitable partnerships.\u003c/p\u003e\\n\u003cp\u003eEven if you’ve been an affiliate for years, you could be missing out on these 15 high-paying opportunities.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eTable of contents\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003eWhat is high-ticket affiliate marketing?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003eHow much do high-ticket affiliate marketers make?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003e15 best high-ticket affiliate programs\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#4\\\"\u003eHow to start high-ticket affiliate marketing\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#5\\\"\u003eHigh-ticket affiliate marketing vs. low-ticket affiliate marketing\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#6\\\"\u003eHigh-ticket affiliate programs FAQ\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"1\\\"\u003eWhat is high-ticket affiliate marketing?\u003c/h2\u003e\\n\u003cp\u003eHigh-ticket affiliate marketing is a specialized type of affiliate marketing that focuses on promoting expensive products and services for a large commission, typically $100 or more per sale. This strategy allows marketers to earn more money from fewer sales.\u003c/p\u003e\\n\u003cp\u003eA key characteristic of high-ticket affiliate marketing is higher commission rates, often ranging from 10% to 50% of the product's price. This means a single sale can generate significant earnings.\u003c/p\u003e\\n\u003cp\u003eHigh-ticket affiliate marketers target smaller audiences with a specific interest in expensive items. Examples of products promoted by high-ticket affiliate programs include:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eSoftware\u003c/li\u003e\\n\u003cli\u003eFinancial investment tools\u003c/li\u003e\\n\u003cli\u003eJewelry\u003c/li\u003e\\n\u003cli\u003eLuxury travel experiences\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch2 id=\\\"2\\\"\u003eHow much do high-ticket affiliate marketers make?\u003c/h2\u003e\\n\u003cp\u003eHigh-ticket affiliate marketing income varies by product and commission structure. Some high-ticket programs pay a flat rate per sale. For example, Shopify pays up to $500 for each successful \u003ca href=\\\"/affiliates\\\"\u003ePOS Pro referral\u003c/a\u003e. Others offer a percentage of the sale.\u003c/p\u003e\\n\u003cp\u003eData from \u003ca rel=\\\"nofollow\\\" href=\\\"https://www.ziprecruiter.com/Salaries/High-Ticket-Affiliate-Marketing-Salary\\\" target=\\\"_blank\\\"\u003eZipRecruiter\u003c/a\u003e indicates the average high-ticket affiliate marketer income is approximately $47,500 per year. In contrast, ZipRecruiter puts the \u003ca rel=\\\"nofollow\\\" href=\\\"https://www.ziprecruiter.com/Salaries/Affiliate-Marketing-Salary\\\" target=\\\"_blank\\\"\u003eaverage annual revenue\u003c/a\u003e for all types of affiliate marketers at $82,000.\u003c/p\u003e\\n\u003cp\u003eWhy might a regular affiliate marketer earn more on average than a high-ticket marketer? It usually comes down to the number of sales. Although each sale in high-ticket affiliate marketing brings in a larger sum, sales are less frequent due to the high cost of the items.\u003c/p\u003e\\n\u003cp\u003eAlongside more cautious consumers, high-ticket affiliate marketers often face increased competition from other marketers. To effectively drive sales, high-ticket marketers need extensive knowledge of their \u003ca href=\\\"/blog/niche-markets\\\"\u003eniche\u003c/a\u003e, as well as a refined \u003ca href=\\\"/blog/what-is-content-strategy\\\"\u003econtent strategy\u003c/a\u003e to engage hesitant buyers.\u003c/p\u003e\\n\u003cfigure\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/table_32074a3f-7b45-49c0-a578-458715c72245.png?v=1716319714\\\" alt=\\\"A table showing the national average of the high ticket affiliate marketing salary\\\" style=\\\"float: none;\\\" class=\\\"block block--bordered\\\" data-mce-style=\\\"float: none;\\\"\u003e\\n\u003cfigcaption\u003eAverage high-ticket affiliate marketing earnings in the United States. \u003ca rel=\\\"nofollow\\\" href=\\\"https://www.ziprecruiter.com/Salaries/High-Ticket-Affiliate-Marketing-Salary\\\" target=\\\"_blank\\\"\u003e\u003cem\u003eZiprecruiter\u003c/em\u003e\u003c/a\u003e\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003eExamples of successful affiliate marketers, such as Pat Flynn and Ryan Robinson, show that it’s possible to make a significant amount of money from high-ticket programs. Pat reportedly has earned \u003ca rel=\\\"nofollow\\\" href=\\\"https://www.smartpassiveincome.com/affiliate-marketing-smart-way/\\\" target=\\\"_blank\\\"\u003emore than $3.5 million\u003c/a\u003e in affiliate revenue since 2010, while Ryan earns nearly half of his \u003ca rel=\\\"nofollow\\\" href=\\\"https://www.ryrob.com/income/\\\" target=\\\"_blank\\\"\u003e$30,000 monthly blog income\u003c/a\u003e from high-ticket affiliate sales.\u003c/p\u003e\\n\u003cp\u003eDo you want to become an affiliate marketer but have limited funds? Learn how to \u003ca href=\\\"/blog/start-affiliate-marketing-with-no-money\\\"\u003estart an affiliate marketing business with no money\u003c/a\u003e.\u003c/p\u003e\\n\u003ch2 id=\\\"3\\\"\u003e15 best high-ticket affiliate marketing programs\u003c/h2\u003e\\n\u003col\u003e\\n\u003cli\u003e\u003ca href=\\\"#10\\\"\u003eShopify\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#11\\\"\u003eWP Engine\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#12\\\"\u003eLiquid Web\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#13\\\"\u003eClickFunnels\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#14\\\"\u003eHubSpot\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#15\\\"\u003eAmazing Selling Machine\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#16\\\"\u003eAuthority Hacker\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#17\\\"\u003eSmartproxy\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#18\\\"\u003eMemberMouse\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#19\\\"\u003eFiverr\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#20\\\"\u003eSemrush\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#21\\\"\u003eKinsta\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#22\\\"\u003eSpocket\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#23\\\"\u003eGoogle Workspace\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#24\\\"\u003eVilliers\u003c/a\u003e\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch3 id=\\\"10\\\"\u003e1. \u003ca href=\\\"/affiliates\\\"\u003eShopify\u003c/a\u003e\\n\u003c/h3\u003e\\n\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/shopify_86ef9560-0d45-4db5-8482-ce2b51a206ae.png?v=1716319714\\\" alt=\\\"A screenshot of Shopify's Affiliate Program page\\\" style=\\\"float: none;\\\" class=\\\"block block--bordered\\\" data-mce-style=\\\"float: none;\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eAffiliate niche: \u003c/strong\u003eBusiness and entrepreneurship\u003c/p\u003e\\n\u003cp\u003eThe \u003ca href=\\\"/affiliates\\\"\u003eShopify Affiliate Program\u003c/a\u003e is a high-ticket affiliate program for educators, influencers, reviewers, and content creators who can reach audiences interested in business and entrepreneurship.\u003c/p\u003e\\n\u003cp\u003eAs an affiliate, you’ll make a commission for every merchant who signs up for one of Shopify’s full-price store plans or purchases point-of-sale hardware.\u003c/p\u003e\\n\u003cp\u003eShopify’s affiliate team helps you create engaging marketing content with a full library of creative assets, educational materials, and lead magnets—as well as performance insights from your personal affiliate dashboard.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eAffiliate requirements:\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eOwn and run an active website\u003c/li\u003e\\n\u003cli\u003eHave an established audience\u003c/li\u003e\\n\u003cli\u003eCreate original content such as online courses, blog posts, videos, or guides\u003c/li\u003e\\n\u003cli\u003eHave experience with commerce, entrepreneurship, Shopify, or other \u003ca href=\\\"/blog/best-ecommerce-platforms\\\"\u003eecommerce platforms\u003c/a\u003e\\n\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e\u003cstrong\u003eKey details:\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eFixed commission that varies by merchant location\u003c/li\u003e\\n\u003cli\u003eCommission ranges from $25 to $150 for full-priced plan referrals, and up to $500 for POS Pro referrals\u003c/li\u003e\\n\u003cli\u003eBiweekly payment in USD via bank account or PayPal\u003c/li\u003e\\n\u003cli\u003eCookie duration: 30 days\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eBecome a Shopify Affiliate\u003c/p\u003e\\n\u003cp\u003eJoin the program to grow your brand, access exclusive opportunities, and earn a competitive commission for each new business you refer to Shopify.\u003c/p\u003e\\n\u003ca class=\\\"marketing-button marketing-button--small\\\" href=\\\"http://app.impact.com/campaign-campaign-info-v2/Shopify.brand\\\" target=\\\"_blank\\\"\u003eApply now\u003c/a\u003e\\n\u003c/div\u003e\\n\u003ch3 id=\\\"11\\\"\u003e2. \u003ca rel=\\\"nofollow\\\" href=\\\"https://wpengine.com/partners/affiliate/\\\" target=\\\"_blank\\\"\u003eWP Engine\u003c/a\u003e\\n\u003c/h3\u003e\\n\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/wpengine.png?v=1716319715\\\" alt=\\\"WP Engine affiliate program page, with a button to sign up.\\\" style=\\\"float: none;\\\" data-mce-style=\\\"float: none;\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eAffiliate niche: \u003c/strong\u003eWebsite hosting\u003c/p\u003e\\n\u003cp\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://wpengine.com/partners/affiliate/\\\" target=\\\"_blank\\\"\u003eWP Engine\u003c/a\u003e is an \u003ca href=\\\"/tour/ecommerce-hosting\\\"\u003eecommerce hosting\u003c/a\u003e company that offers WordPress hosting services and website themes for bloggers, businesses, and personal sites.\u003c/p\u003e\\n\u003cp\u003eAffiliates earn high-ticket commissions by selling hosting plans and StudioPress website themes. Payouts range from $200 to $7,500, based on the plan you sell. The program also rewards affiliates for recruiting other marketers, paying $50 every time an affiliate that you refer makes a sale.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eKey details:\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eCommission rates start at $200 for a WP engine referral or 35% of StudioPress theme sales\u003c/li\u003e\\n\u003cli\u003eBonus for every five referrals sent to WP Engine\u003c/li\u003e\\n\u003cli\u003eMonthly payouts to PayPal or ACH\u003c/li\u003e\\n\u003cli\u003eCookie duration: 180 days for WP Engine referrals or 60 days for StudioPress theme sales\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"12\\\"\u003e3. \u003ca rel=\\\"nofollow\\\" href=\\\"https://www.liquidweb.com/partner-community/affiliate/\\\" target=\\\"_blank\\\"\u003eLiquid Web\u003c/a\u003e\\n\u003c/h3\u003e\\n\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/liquidweb.png?v=1716319714\\\" alt=\\\"A screenshot of the Liquid Web website with an employee photo.\\\" style=\\\"float: none;\\\" class=\\\"block block--bordered\\\" data-mce-style=\\\"float: none;\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eAffiliate niche:\u003c/strong\u003e Website hosting\u003c/p\u003e\\n\u003cp\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://www.liquidweb.com/partner-community/affiliate/\\\" target=\\\"_blank\\\"\u003eLiquid Web\u003c/a\u003e is another website hosting company with a high-ticket affiliate program. Selling features of Liquid Web’s hosting service include 24/7 customer support, VPS and cloud hosting, as well as dedicated servers.\u003c/p\u003e\\n\u003cp\u003eLiquid Web has one of the highest-paying commission structures of any hosting company. Partners receive up to 200% of the sales amount, up to a maximum of $7,000. Join the program through the affiliate network \u003ca rel=\\\"nofollow\\\" href=\\\"https://www.liquidweb.com/partner-community/affiliate/#sign-up\\\" target=\\\"_blank\\\"\u003eImpact Radius\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eKey details:\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eCommission starts at 150% of a single sale and increases to 200% for 20 or more sales, up to a maximum of $7,000\u003c/li\u003e\\n\u003cli\u003eCommissions are paid by direct deposit 15 days after the lock date\u003c/li\u003e\\n\u003cli\u003eCookie duration: 90 days\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"13\\\"\u003e4. \u003ca rel=\\\"nofollow\\\" href=\\\"https://www.clickfunnels.com/affiliate-program\\\" target=\\\"_blank\\\"\u003eClickFunnels\u003c/a\u003e\\n\u003c/h3\u003e\\n\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/clickfunnels_20af4052-6cde-45ad-8661-9d21757d4554.png?v=1716319714\\\" alt=\\\"ClickFunnels website with a video thumbnail of a man sitting on a desk.\\\" style=\\\"float: none;\\\" class=\\\"block block--bordered\\\" data-mce-style=\\\"float: none;\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eAffiliate niche: \u003c/strong\u003eMarketing tools\u003c/p\u003e\\n\u003cp\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://www.clickfunnels.com/affiliate-program\\\" target=\\\"_blank\\\"\u003eClickFunnels\u003c/a\u003e is a landing page builder for entrepreneurs. Founded in 2014, it now has more than 100,000 users. The ClickFunnels affiliate program offers a recurring 30% monthly commission for as long as referred accounts are active, with the opportunity for additional bonuses based on upsells, selling challenges, and add-ons.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eKey details:\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e30% monthly recurring commission\u003c/li\u003e\\n\u003cli\u003eBi-monthly payment via ACH, direct deposit, PayPal, or wire transfer\u003c/li\u003e\\n\u003cli\u003eCookie duration: 45 days\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"14\\\"\u003e5. \u003ca rel=\\\"nofollow\\\" href=\\\"https://www.hubspot.com/partners/affiliates\\\" target=\\\"_blank\\\"\u003eHubSpot\u003c/a\u003e\\n\u003c/h3\u003e\\n\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/hubspot_cd89f78a-93ab-46e2-bd89-6054d7c1e61b.png?v=1716319714\\\" alt=\\\"The HubSpot \u0026amp;quot;Become a HubSpot Affiliate \u0026amp;quot; webpage\\\" style=\\\"float: none;\\\" class=\\\"block block--bordered\\\" data-mce-style=\\\"float: none;\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eAffiliate niche:\u003c/strong\u003e Marketing tools\u003c/p\u003e\\n\u003cp\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://www.hubspot.com/partners/affiliates\\\" target=\\\"_blank\\\"\u003eHubSpot\u003c/a\u003e makes software for marketing, sales, and customer service businesses. Its affiliate program is split into three performance-based tiers:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eHubSpot affiliate:\u003c/strong\u003e 30% recurring commission for up to one year\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eSuper affiliate:\u003c/strong\u003e 30% commission up to one year plus bonus options\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eElite affiliate:\u003c/strong\u003e custom commissions\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eEach tier receives access to an affiliate resource center with copy examples, images, and other marketing materials to support content creation.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eKey details:\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e30% monthly commission for one year\u003c/li\u003e\\n\u003cli\u003ePayment via PayPal or direct deposit 30 days after invoicing\u003c/li\u003e\\n\u003cli\u003eCookie duration: 180 days\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"15\\\"\u003e6. \u003ca rel=\\\"nofollow\\\" href=\\\"https://amazing.com/affiliates\\\" target=\\\"_blank\\\"\u003eAmazing Selling Machine\u003c/a\u003e\\n\u003c/h3\u003e\\n\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/amazonsellingmachine.png?v=1716319715\\\" alt=\\\"Screenshot of the Amazing Spelling Machine Affiliates page\\\" style=\\\"float: none;\\\" class=\\\"block block--bordered\\\" data-mce-style=\\\"float: none;\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eAffiliate niche:\u003c/strong\u003e Online courses\u003c/p\u003e\\n\u003cp\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://www.amazing.com/affiliates/\\\" target=\\\"_blank\\\"\u003eAmazing Selling Machine\u003c/a\u003e (ASM) is a training program that teaches entrepreneurs how to sell on ecommerce platforms such as Amazon and \u003ca href=\\\"/blog/what-is-shopify\\\"\u003eShopify\u003c/a\u003e. Offers include six-week online courses, private mentorship, and access to a global community of sellers.\u003c/p\u003e\\n\u003cp\u003eAs an affiliate, you can promote three main offerings:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eAmazing Selling Machine: the brand’s flagship course\u003c/li\u003e\\n\u003cli\u003eMembership to the Amazing Academy\u003c/li\u003e\\n\u003cli\u003eTickets to SellerCon: the brand’s annual conference\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e\u003cstrong\u003eKey details:\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eCommission rates of up to 50%\u003c/li\u003e\\n\u003cli\u003eRecurring commissions for referred subscribers\u003c/li\u003e\\n\u003cli\u003eMonthly payments via PayPal, check, or wire transfer\u003c/li\u003e\\n\u003cli\u003eCookie duration: 60 days\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"16\\\"\u003e7. \u003ca rel=\\\"nofollow\\\" href=\\\"https://www.authorityhacker.com/affiliates/\\\" target=\\\"_blank\\\"\u003eAuthority Hacker\u003c/a\u003e\\n\u003c/h3\u003e\\n\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/authorityhacker.png?v=1716319715\\\" alt=\\\"The Authority Hacker website with a photo of Gael Breton and Mark Webster.\\\" style=\\\"float: none;\\\" class=\\\"block block--bordered\\\" data-mce-style=\\\"float: none;\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eAffiliate niche: \u003c/strong\u003eOnline course\u003c/p\u003e\\n\u003cp\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://www.authorityhacker.com/affiliates/\\\" target=\\\"_blank\\\"\u003eAuthority Hacker\u003c/a\u003e is an online marketing education company that teaches people how to build and run successful websites. The company is run by podcasters Gael Breton and Mark Webster.\u003c/p\u003e\\n\u003cp\u003eTheir affiliate program pays up to $1,500 per sale promoting courses, with a lifetime commission on other products that referrals buy. Affiliates can track traffic, referrals, and payouts through a personalized dashboard via ThriveChart.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eKey details:\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eCommissions of up to $1,500 per sale\u003c/li\u003e\\n\u003cli\u003eMonthly payments via PayPal through ThriveChart\u003c/li\u003e\\n\u003cli\u003eCookie duration: 60 days\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"17\\\"\u003e8. \u003ca rel=\\\"nofollow\\\" href=\\\"https://smartproxy.com/proxy-affiliate-program\\\" target=\\\"_blank\\\"\u003eSmartproxy\u003c/a\u003e\\n\u003c/h3\u003e\\n\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/smartproxy_fa7c81f9-30be-4301-8335-4d10a78beb8a.png?v=1716319714\\\" alt=\\\"The Authority Hacker website with a photo of Gael Breton and Mark Webster.\\\" style=\\\"float: none;\\\" data-mce-style=\\\"float: none;\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eAffiliate niche: \u003c/strong\u003eWeb services\u003c/p\u003e\\n\u003cp\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://smartproxy.com/proxy-affiliate-program\\\" target=\\\"_blank\\\"\u003eSmartproxy\u003c/a\u003e is a residential proxy network with more than 40 million residential IPs. A proxy is a server between you and a website you’re trying to access. Businesses can use Smaryproxy’s service to target data globally, verify ads, automate social media, and more.\u003c/p\u003e\\n\u003cp\u003eSmartproxy affiliates earn commissions on sales of proxy plans, making up to $2,500 per new customer. Payouts are made 20 days after a 27-day locking period. Most Smartproxy plans go for hundreds of dollars per month, so commissions can quickly add up.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eKey details:\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eCommissions of up to 50%, up to a maximum of $2,500\u003c/li\u003e\\n\u003cli\u003ePayment via wire transfer or PayPal 20 days after the lock period\u003c/li\u003e\\n\u003cli\u003eCookie duration: 60 days\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"18\\\"\u003e9. \u003ca rel=\\\"nofollow\\\" href=\\\"https://membermouse.com/dashboard/affiliate-program/\\\" target=\\\"_blank\\\"\u003eMemberMouse\u003c/a\u003e\\n\u003c/h3\u003e\\n\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/membermouse_a2f679fd-9532-4434-9940-32ec98d1a5ff.png?v=1716319714\\\" alt=\\\"A screenshot of the MemberMouse affiliate program landing page.\\\" style=\\\"float: none;\\\" class=\\\"block block--bordered\\\" data-mce-style=\\\"float: none;\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eAffiliate niche: \u003c/strong\u003eEcommerce apps\u003c/p\u003e\\n\u003cp\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://membermouse.com/dashboard/affiliate-program/\\\" target=\\\"_blank\\\"\u003eMemberMouse\u003c/a\u003e is an enterprise-level WordPress membership plug-in that lets users create gated content (requiring information such as an email to access), accept payments, manage customers, and more.\u003c/p\u003e\\n\u003cp\u003eMemberMouse provides affiliates with \u003ca href=\\\"/blog/how-to-make-affiliate-links\\\"\u003eunique links\u003c/a\u003e and promotional content, so you can start earning fast. Commissions begin at 25% of a referral’s first purchase of any MemberMouse plan, with opportunities to increase that amount through bonus rewards.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eKey details:\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e25% commission on all payments for one year\u003c/li\u003e\\n\u003cli\u003ePayment via PayPal on the first of the month\u003c/li\u003e\\n\u003cli\u003eCookie duration: 90 days\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"19\\\"\u003e10. \u003ca rel=\\\"nofollow\\\" href=\\\"https://affiliates.fiverr.com/\\\" target=\\\"_blank\\\"\u003eFiverr\u003c/a\u003e\\n\u003c/h3\u003e\\n\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/fiverr_13008f70-5daa-43e7-8c66-aaf687df1e19.png?v=1716319714\\\" alt=\\\"A screenshot of the Fiverr website with a photo of an affiliate marketer.\\\" style=\\\"float: none;\\\" class=\\\"block block--bordered\\\" data-mce-style=\\\"float: none;\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eAffiliate niche:\u003c/strong\u003e Freelance services\u003c/p\u003e\\n\u003cp\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://affiliates.fiverr.com/\\\" target=\\\"_blank\\\"\u003eFiverr\u003c/a\u003e is a marketplace for digital freelance services from copywriting to website development. The platform has several products, such as Fiverr Business, Fiverr Pro, and Fiverr Learn.\u003c/p\u003e\\n\u003cp\u003eFiverr affiliates earn various commissions based on the products they choose to promote. Most products offer a high percentage of the first order, as well as 10% of any additional purchases made in the next 12 months.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eKey details:\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eVarious commission structures: Fixed rate, revenue share, or hybrid\u003c/li\u003e\\n\u003cli\u003eMonthly payment via PayPal, bank transfer, Fiverr revenue card, or Payoneer\u003c/li\u003e\\n\u003cli\u003eCookie duration: 30 days from first click\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"20\\\"\u003e11. \u003ca rel=\\\"nofollow\\\" href=\\\"https://www.semrush.com/lp/affiliate-program/en/\\\" target=\\\"_blank\\\"\u003eSemrush\u003c/a\u003e\\n\u003c/h3\u003e\\n\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/semrush_6b318b2c-2eff-400c-9782-e94812a36aaa.png?v=1716319715\\\" alt=\\\"A screenshot of the Semrush affiliate sign up page with a photo of a happy affiliate marketer.\\\" style=\\\"float: none;\\\" data-mce-style=\\\"float: none;\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eAffiliate niche: \u003c/strong\u003eMarketing tools\u003c/p\u003e\\n\u003cp\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://www.semrush.com/lp/affiliate-program/en/\\\" target=\\\"_blank\\\"\u003eSemrush\u003c/a\u003e is a search engine optimization tool for online marketers. There are more than 10 million Semrush users, including Fortune 500 companies.\u003c/p\u003e\\n\u003cp\u003eThe \u003ca rel=\\\"nofollow\\\" href=\\\"https://app.impact.com/campaign-promo-signup/Semrush.brand\\\" target=\\\"_blank\\\"\u003eSemrush affiliate program\u003c/a\u003e is run through the affiliate network Impact. It uses a last-click marketing attribution model where the last affiliate link that converts the lead gets credit for the sale. The revenue-sharing program offers $200 for every new subscription sale, as well as smaller commissions for leads and free trial sign-ups.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eKey details:\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eCommission rate of $200 per subscription and $10 per lead\u003c/li\u003e\\n\u003cli\u003ePayment via PayPal 21 days after the lock period\u003c/li\u003e\\n\u003cli\u003eCookie duration: 120 days\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"21\\\"\u003e12. \u003ca rel=\\\"nofollow\\\" href=\\\"https://kinsta.com/affiliates/\\\" target=\\\"_blank\\\"\u003eKinsta\u003c/a\u003e\\n\u003c/h3\u003e\\n\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/kinsta_23af3210-17a6-438f-a9e6-ece0b73925dd.png?v=1716319714\\\" alt=\\\"A screenshot of the Kinsta affiliate sign up page.\\\" style=\\\"float: none;\\\" class=\\\"block block--bordered\\\" data-mce-style=\\\"float: none;\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eAffiliate niche: \u003c/strong\u003eWebsite hosting\u003c/p\u003e\\n\u003cp\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://kinsta.com/affiliates/\\\" target=\\\"_blank\\\"\u003eKinsta\u003c/a\u003e offers managed WordPress hosting on cloud servers with a 99.9% uptime guarantee. Its high-ticket referral program gives affiliate partners the opportunity to earn up to $500 for successful referrals, plus up to 10% of a referral’s monthly plan fee for as long as they remain a Kinsta customer.\u003c/p\u003e\\n\u003cp\u003eAccording to Kinsta’s payment calculator, this means affiliates can expect to earn more than $100 per month per Pro plan referral—making the program a potentially lucrative source of \u003ca href=\\\"/blog/passive-income-ideas\\\"\u003epassive income\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eKinsta also provides marketing resources through its Affiliate Academy, a knowledge base of tips and affiliate guidance.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eKey details:\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eInitial commissions of up to $500, plus monthly recurring commissions of 5% to 10% of the referral’s plan fee\u003c/li\u003e\\n\u003cli\u003eMonthly payments via PayPal\u003c/li\u003e\\n\u003cli\u003eCookie duration: 60 days\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"22\\\"\u003e13. \u003ca rel=\\\"nofollow\\\" href=\\\"https://www.spocket.co/affiliates\\\" target=\\\"_blank\\\"\u003eSpocket\u003c/a\u003e\\n\u003c/h3\u003e\\n\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/spocket.png?v=1716319714\\\" alt=\\\"A screenshot of the Spocket affiliate sign-up page with a photo of a smiling affiliate partner.\\\" style=\\\"float: none;\\\" class=\\\"block block--bordered\\\" data-mce-style=\\\"float: none;\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eAffiliate niche: \u003c/strong\u003eDropshipping\u003c/p\u003e\\n\u003cp\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://www.spocket.co/affiliates\\\" target=\\\"_blank\\\"\u003eSpocket\u003c/a\u003e is a global dropshipping marketplace that connects sellers with product suppliers across the US, Europe, India, and South America. Shopify merchants can use the \u003ca href=\\\"https://apps.shopify.com/spocket\\\"\u003eSpocket app\u003c/a\u003e to list and sell products from Spocket suppliers.\u003c/p\u003e\\n\u003cp\u003eIts high-ticket affiliate program offers a recurring commission of up to 30% of a referral’s monthly fees, allowing affiliates to earn up to $1,076 per customer per year. Spocket also promotes monthly affiliate challenges for extra cash and provides marketing assets to help affiliates advertise.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eKey details:\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eRecurring monthly commissions for as long as customers use Spocket\u003c/li\u003e\\n\u003cli\u003eMonthly payments via PayPal or Stripe\u003c/li\u003e\\n\u003cli\u003eCookie duration: 90 days\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"23\\\"\u003e14. \u003ca rel=\\\"nofollow\\\" href=\\\"https://workspace.google.com/affiliate-program/\\\" target=\\\"_blank\\\"\u003eGoogle Workspace\u003c/a\u003e\\n\u003c/h3\u003e\\n\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/googleworkspace.png?v=1716319714\\\" alt=\\\"The Google Workspace affiliate sign up page with an illustration of Google’s portfolio of apps.\\\" style=\\\"float: none;\\\" class=\\\"block block--bordered\\\" data-mce-style=\\\"float: none;\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eAffiliate niche: \u003c/strong\u003eSaaS\u003c/p\u003e\\n\u003cp\u003eThe \u003ca rel=\\\"nofollow\\\" href=\\\"https://workspace.google.com/affiliate-program/\\\" target=\\\"_blank\\\"\u003eGoogle Workspace\u003c/a\u003e affiliate program rewards partners for referring businesses to Gmail, Google Meet, Drive, and other Workspace apps.\u003c/p\u003e\\n\u003cp\u003ePayouts are per user, and with many business accounts including dozens of users, that can mean high-ticket commissions. For example, a Business Plus referral of a US-based customer with 10 users would result in a $270 commission.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eKey details:\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eCommissions are on a per-user basis and vary by customer location.\u003c/li\u003e\\n\u003cli\u003eEarn up to $27 per user, up to a maximum of 300 users.\u003c/li\u003e\\n\u003cli\u003eCookie duration: 60 days.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"24\\\"\u003e15. \u003ca rel=\\\"nofollow\\\" href=\\\"https://www.villiersjets.com/affiliates\\\" target=\\\"_blank\\\"\u003eVilliers\u003c/a\u003e\\n\u003c/h3\u003e\\n\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/villiers.png?v=1716319715\\\" alt=\\\"Villiers homepage with a search bar and background image showing a private jet interior.\\\" style=\\\"float: none;\\\" class=\\\"block block--bordered\\\" data-mce-style=\\\"float: none;\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eAffiliate niche:\u003c/strong\u003e Luxury travel\u003c/p\u003e\\n\u003cp\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://www.villiersjets.com/affiliates/\\\" target=\\\"_blank\\\"\u003eVilliers\u003c/a\u003e is a chartered jet network with more than 10,000 private aircraft flying to 40,000 destinations. The platform allows users to compare prices and book flights.\u003c/p\u003e\\n\u003cp\u003eFor travel bloggers, partnering with Villiers’ high-ticket affiliate program offers the potential to earn thousands when referrals book flights, plus recurring commissions for future bookings. According to Villiers, successful partners can earn more than $5,000 per month.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eKey details:\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e30% commission on every booked flight, including future referral bookings\u003c/li\u003e\\n\u003cli\u003ePayments made 14 days after a flight’s completion via PayPal or wire transfer\u003c/li\u003e\\n\u003cli\u003eCookie duration: 365 days\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch2 id=\\\"4\\\"\u003eHow to start high-ticket affiliate marketing\u003c/h2\u003e\\n\u003cp\u003eHere are the basic steps involved in growing an audience, partnering with brands, and referring customers for high-ticket sales.\u003c/p\u003e\\n\u003ch3\u003e1. Grow a relevant, engaged audience\u003c/h3\u003e\\n\u003cp\u003eStart by building an online hub to publish content and reach your audience. This might be a blog, a YouTube channel, a \u003ca href=\\\"/blog/34911301-how-to-start-a-podcast-the-ultimate-step-by-step-podcasting-guide\\\"\u003epodcast\u003c/a\u003e, or social media accounts. In high-ticket affiliate marketing, the size of your following isn't as crucial as the quality of your interactions. It's important to engage with a \u003ca href=\\\"/blog/target-audience\\\"\u003erelevant audience\u003c/a\u003e who trusts your advice and views you as an authority in your niche.\u003c/p\u003e\\n\u003cp\u003eFor example, a podcast about yachts that covers the latest products and news might attract only a few hundred listeners per episode. But contact with this highly relevant audience would make you an attractive partner for high-ticket affiliate programs in the boating industry.\u003c/p\u003e\\n\u003ch3\u003e2. Apply to affiliate programs\u003c/h3\u003e\\n\u003cp\u003eAs you develop an audience within your chosen niche, start exploring high-ticket programs for relevant products. Some marketers may perform this task first, selecting a niche based on the affiliate programs available. The goal is to find a match between your content, your audience's interests, and high-value products.\u003c/p\u003e\\n\u003cp\u003eWhen selecting affiliate programs, evaluate commission structures carefully. Consider your audience size as well as a product’s expected \u003ca href=\\\"/blog/ecommerce-conversion-rate\\\"\u003econversion rate\u003c/a\u003e to estimate potential earnings.\u003c/p\u003e\\n\u003cp\u003eCompile a list of affiliate products to feature across your content. Include items directly related to your audience, as well as \u003ca href=\\\"/blog/upselling-and-cross-selling\\\"\u003ecross-sells\u003c/a\u003e or tangentially related products. For example, if you run a \u003ca href=\\\"/blog/popflex-product-design\\\"\u003efitness YouTube channel\u003c/a\u003e, you might focus on reviewing high-end exercise equipment. Additionally, you could promote nutritional supplements or fitness courses to expand your earnings.\u003c/p\u003e\\n\u003cp\u003eIt's worth applying to multiple affiliate programs. This not only gives you a variety of products to promote, but also puts you in a better position to negotiate with affiliates for more favorable commission terms as your influence grows.\u003c/p\u003e\\n\u003cp\u003eAs your platform becomes a sought-after space for brands, you may find that companies are willing to offer exclusive deals or increased rates to secure a prime spot for their affiliate links.\u003c/p\u003e\\n\u003ch3\u003e3. Create detailed, honest content\u003c/h3\u003e\\n\u003cp\u003eWhen developing affiliate content, focus on clarity and honesty. Whether you're crafting in-depth product reviews or incorporating brief product mentions within broader content, make sure to present your true opinion.\u003c/p\u003e\\n\u003cp\u003eExtensive reviews should feature a product’s cons as well as its pros. For instance, if you’re reviewing a high-end computer, rave about its superior processing power for gaming, but don’t forget to mention if it falls short on portability or battery life.\u003c/p\u003e\\n\u003cp\u003eAlways be transparent about your affiliate relationships. Clearly disclose if links in your content are \u003ca href=\\\"/blog/how-to-make-affiliate-links\\\"\u003eaffiliate links\u003c/a\u003e, and let your audience know that you may earn a commission from their purchases.\u003c/p\u003e\\n\u003ch3\u003e4. Use multiple content formats\u003c/h3\u003e\\n\u003cp\u003eBy diversifying the way you present affiliate content, you can appeal to a wider range of customers. Not everyone likes to read long articles. Some might prefer watching a video or looking at an infographic.\u003c/p\u003e\\n\u003cp\u003ePosting on multiple \u003ca href=\\\"/blog/marketing-channels\\\"\u003emarketing channels\u003c/a\u003e also expands your audience.\u003c/p\u003e\\n\u003ch3\u003e5. Reinvest your early commissions\u003c/h3\u003e\\n\u003cp\u003eIt may take time before you see steady revenue from affiliate referrals. As your first commissions come in, consider reinvesting initial earnings to help your business grow.\u003c/p\u003e\\n\u003cp\u003eIf most of your traffic comes from search engines, think about reinvesting in your website’s \u003ca href=\\\"/blog/seo-checklist-online-store\\\"\u003eSEO\u003c/a\u003e. For example, many affiliates set a budget for \u003ca href=\\\"/blog/how-to-increase-website-traffic\\\"\u003eguest posting\u003c/a\u003e. Having your content featured on well-regarded sites can improve your \u003ca href=\\\"/blog/what-are-backlinks-in-seo-why-backlinks-still-matter\\\"\u003ebacklink profile\u003c/a\u003e and enhance your site's authority.\u003c/p\u003e\\n\u003cp\u003eFor those who rely more heavily on social media, budgeting for \u003ca href=\\\"/blog/social-media-advertising\\\"\u003etargeted ads\u003c/a\u003e can be a great way to expand your reach. Platforms like Facebook and Instagram allow you to direct ads to specific audiences, boosting clicks and conversions.\u003c/p\u003e\\n\u003ch2 id=\\\"5\\\"\u003eHigh-ticket affiliate marketing vs. low-ticket affiliate marketing\u003c/h2\u003e\\n\u003cp\u003eHigh-ticket affiliate marketing differs from low-ticket affiliate marketing in that it involves:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eMore expensive items\u003c/li\u003e\\n\u003cli\u003eHigher earnings potential\u003c/li\u003e\\n\u003cli\u003eGreater competition\u003c/li\u003e\\n\u003cli\u003eSelling in a specific \u003ca href=\\\"/blog/6187532-dont-follow-your-passion-a-smarter-way-to-find-a-product-to-sell\\\"\u003ebusiness niche\u003c/a\u003e\\n\u003c/li\u003e\\n\u003cli\u003eGaining a reputation as a subject-matter expert in your niche market\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eIt can be challenging to join some high-ticket affiliate programs due to the level of competition and the difficulty of accessing a relevant consumer market. For example, booking a private jet with Villiers can cost upward of $32,000—a price point that excludes the vast majority of consumers.\u003c/p\u003e\\n\u003cp\u003eHigh-ticket brands may also have stricter affiliate partner requirements, such as having a certain audience reach or number of followers.\u003c/p\u003e\\n\u003cp\u003eLow-ticket affiliate programs such as the \u003ca href=\\\"/blog/amazon-affiliate-marketing\\\"\u003eAmazon affiliate marketing\u003c/a\u003e program are typically more accessible, and provide access to millions of products that range from $25 to hundreds of dollars.\u003c/p\u003e\\n\u003cp\u003eIf you have a loyal following that trusts your product recommendations, it may be easier to make a larger volume of smaller commissions through low-ticket affiliate marketing.\u003c/p\u003e\\n\u003ch3\u003ePros and cons of choosing a high-ticket affiliate program\u003c/h3\u003e\\n\u003cp\u003eThese pros and cons can help you decide if high-ticket affiliate marketing aligns with your goals:\u003c/p\u003e\\n\u003ch4\u003eAdvantages\u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eHigher commissions:\u003c/strong\u003e Affiliates earn more per sale, which can quickly add up to significant income.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eFewer sales needed:\u003c/strong\u003e Due to the higher commission per sale, affiliates don't need to sell as many products to make a good income.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eFocused marketing:\u003c/strong\u003e Targeted marketing efforts aim at specific audience segments who are likely to buy expensive products.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eHigher customer lifetime value:\u003c/strong\u003e High-ticket programs often pay affiliates for future sales, creating sustained earnings from a single referral.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch4\u003eDisadvantages\u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eHigher customer expectations:\u003c/strong\u003e Buyers spending a lot of money expect higher quality recommendations and marketing materials.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eMore customer hesitancy:\u003c/strong\u003e Higher price points can lead to longer sales cycles and more \u003ca href=\\\"/blog/shopping-cart-abandonment\\\"\u003eabandoned carts\u003c/a\u003e as customers take time to decide whether to buy.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eDeeper knowledge required:\u003c/strong\u003e Marketers must understand complex features and benefits to effectively promote high-ticket items.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eMarket limitations:\u003c/strong\u003e The pool of potential customers for expensive products is smaller, which can limit sales opportunities.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch2\u003eMake higher affiliate commissions with fewer sales\u003c/h2\u003e\\n\u003cp\u003eWhether you are just \u003ca href=\\\"/blog/affiliate-marketing-for-beginners\\\"\u003estarting out in affiliate marketing\u003c/a\u003e or have accumulated years of experience, finding the right high-ticket affiliate program can maximize your earnings.\u003c/p\u003e\\n\u003cp\u003eHigh-ticket items, when relevant to your audience, can significantly boost your income and contribute to the growth of your affiliate marketing business.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cdiv itemscope=\\\"\\\" itemtype=\\\"https://schema.org/FAQPage\\\"\u003e\\n\u003ch2 id=\\\"6\\\"\u003eHigh-ticket affiliate programs FAQ\u003c/h2\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat is an example of high-ticket affiliate marketing?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eOne example of high-ticket affiliate marketing is the Kinsta affiliate program. Earn a $500 bonus for new referrals, plus 10% of a referral’s monthly subscription fee. Kinsta affiliates can earn more than $1,000 in monthly passive income by selling basic Kinsta packages.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWho is the highest paid affiliate marketer?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003ePat Flynn is considered the highest paid affiliate marketer, having earned millions of dollars from affiliate marketing. He teaches everything he’s learned on the Smart Passive Income blog and podcast.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat are the most popular high-ticket affiliate marketing programs?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eThe most popular high-ticket affiliate marketing programs include:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eShopify\u003c/li\u003e\\n\u003cli\u003eWP Engine\u003c/li\u003e\\n\u003cli\u003eLiquid Web\u003c/li\u003e\\n\u003cli\u003eHubSpot\u003c/li\u003e\\n\u003cli\u003eAuthority Hacker\u003c/li\u003e\\n\u003cli\u003eFiverr\u003c/li\u003e\\n\u003cli\u003eSpocket\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow long does it take to make money from high ticket affiliate marketing?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eThe time it takes to earn money from high-ticket affiliate marketing depends on the size and engagement of an affiliate’s existing audience. If an affiliate has a large, relevant audience, they could start making money immediately. However, if they need to build or tailor an audience to fit a product, it may take several months to more than a year to generate consistent referrals. This is because creating popular content that ranks on search engines or appears on social media takes time. Using paid advertising can speed up this process, though it requires an upfront investment.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"Explore these high-ticket affiliate programs. Boost your earnings with fewer sales and higher commissions.\",\"\u003cimg alt=\\\"a green arrow pointing up representing high ticket affiliate marketing.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/arrow_f831647a-d8e5-44e3-a16d-63963ca2e59e.png?v=1716319714\\\"\u003e\\n\u003cp\u003eExplore these high-ticket affiliate programs. Boost your earnings with fewer sales and higher commissions.\u003c/p\u003e\",{\"_1704\":1729,\"_335\":2038,\"_1182\":2045},{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,2050,2052,-5,2054],{\"_1704\":1740,\"_1741\":2051,\"_1743\":1744},\"{\\\"en-ca\\\":\\\"https://www.shopify.com/ca/blog/high-ticket-affiliate-programs\\\",\\\"en-gb\\\":\\\"https://www.shopify.com/uk/blog/high-ticket-affiliate-programs\\\",\\\"en-au\\\":\\\"https://www.shopify.com/au/blog/high-ticket-affiliate-programs\\\",\\\"en-id\\\":\\\"https://www.shopify.com/id/blog/high-ticket-affiliate-programs\\\",\\\"en-nz\\\":\\\"https://www.shopify.com/nz/blog/high-ticket-affiliate-programs\\\",\\\"en-za\\\":\\\"https://www.shopify.com/za/blog/high-ticket-affiliate-programs\\\",\\\"en-ng\\\":\\\"https://www.shopify.com/ng/blog/high-ticket-affiliate-programs\\\",\\\"en-ph\\\":\\\"https://www.shopify.com/ph/blog/high-ticket-affiliate-programs\\\",\\\"en-sg\\\":\\\"https://www.shopify.com/sg/blog/high-ticket-affiliate-programs\\\",\\\"en-hk\\\":\\\"https://www.shopify.com/hk/blog/high-ticket-affiliate-programs\\\",\\\"en-ie\\\":\\\"https://www.shopify.com/ie/blog/high-ticket-affiliate-programs\\\",\\\"en-my\\\":\\\"https://www.shopify.com/my/blog/high-ticket-affiliate-programs\\\",\\\"pt-br\\\":\\\"https://www.shopify.com/br/blog/high-ticket-digital-marketing\\\",\\\"zh-cn\\\":\\\"https://www.shopify.com/zh/blog/high-ticket-affiliate-programs\\\",\\\"de\\\":\\\"https://www.shopify.com/de/blog/high-ticket-affiliate-marketing-das-musst-du-wissen\\\",\\\"es\\\":\\\"https://www.shopify.com/es/blog/high-ticket-marketing\\\",\\\"fr\\\":\\\"https://www.shopify.com/fr/blog/programmes-affiliation-rentables\\\",\\\"it\\\":\\\"https://www.shopify.com/it/blog/high-ticket-affiliate-marketing\\\",\\\"nl\\\":\\\"https://www.shopify.com/nl/blog/high-ticket-affiliate-marketing\\\"}\",{\"_1704\":1740,\"_1741\":2053,\"_1743\":1747},\"[{\\\"title\\\":\\\"How To Start Affiliate Marketing With No Money\\\",\\\"url\\\":\\\"blog/start-affiliate-marketing-with-no-money\\\"},{\\\"title\\\":\\\"How To Source Products To Sell Online\\\",\\\"url\\\":\\\"blog/product-sourcing-apps\\\"},{\\\"title\\\":\\\"How to Start a Dropshipping Business- A Complete Playbook for 2024\\\",\\\"url\\\":\\\"blog/how-to-start-dropshipping\\\"},{\\\"title\\\":\\\"The 13 Best Dropshipping Suppliers in 2024\\\",\\\"url\\\":\\\"blog/dropshipping-suppliers\\\"},{\\\"title\\\":\\\"25+ Ideas for Online Businesses To Start Now (2024)\\\",\\\"url\\\":\\\"blog/online-business-ideas\\\"},{\\\"title\\\":\\\"The Ultimate Guide To Dropshipping (2024)\\\",\\\"url\\\":\\\"blog/dropshipping-guide\\\"},{\\\"title\\\":\\\"What is Shopify and How Does it Work?\\\",\\\"url\\\":\\\"blog/what-is-shopify\\\"},{\\\"title\\\":\\\"130+ Dropshipping Products To Sell for Profit\\\",\\\"url\\\":\\\"blog/best-dropshipping-products\\\"},{\\\"title\\\":\\\"Breakthrough Campaigns- 5 Merchants Share Their Strategies for Black Friday Cyber Monday\\\",\\\"url\\\":\\\"blog/bfcm-campaigns\\\"},{\\\"title\\\":\\\"Faster Checkout on Instagram and Facebook with Shop Pay\\\",\\\"url\\\":\\\"blog/checkout-on-facebook-shop-pay\\\"}]\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},\"12 Dec 2024\",{\"_1704\":1705,\"_161\":2057,\"_1456\":2058,\"_335\":2059,\"_1709\":2060,\"_1711\":2061,\"_1721\":2064,\"_126\":2065,\"_1724\":2066,\"_1726\":2067,\"_1544\":2068,\"_1730\":2071,\"_1737\":2072,\"_1751\":2062,\"_1752\":2063,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":2076,\"_1758\":2060},\"gid://shopify/Article/558422196258\",\"how-to-start-an-llc-in-tennessee\",\"How To Start an LLC in Tennessee (2025)\",\"2024-12-07T06:30:00Z\",{\"_1704\":1713,\"_379\":2062,\"_1715\":2063,\"_1717\":1767,\"_1719\":1768},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/tennessee_20llc.png?v=1733605398\",\"Graphic with an outline of the state of Tennessee.\",[1486],\"\u003cem\u003eThis post is for information only. You are responsible for reviewing and using this information appropriately. This content doesn’t contain and isn’t meant to provide legal, tax, or business advice. Requirements are updated frequently and you should make sure to do your own research and reach out to professional legal, tax, and business advisers, as needed. Businesses outside of Tennessee will have different steps and requirements. To sell products using the Shopify platform, you must comply with the laws of the jurisdiction of your business and your customers, the Shopify Terms of Service, the Shopify Acceptable Use Policy, and any other applicable policies.\u003c/em\u003e\u003chr\u003e\\n\u003cp\u003eLooking to join Tennessee’s booming business community? You’re not alone. Entrepreneurs are \u003ca href=\\\"https://tnsdc.utk.edu/estimates-and-projections/boyd-center-population-projections/\\\" target=\\\"_blank\\\"\u003eflocking to the Volunteer State\u003c/a\u003e, drawn by its affordable housing, thriving manufacturing sector, and business-friendly tax environment. With no state income tax and low property taxes, Tennessee makes it easier to keep more of what you earn.\u003c/p\u003e\\n\u003cp\u003eIf you’re planning to \u003ca href=\\\"/blog/how-to-start-a-business\\\"\u003estart a business\u003c/a\u003e in Tennessee, establishing an LLC remains one of the most flexible and advantageous ways to get started. Here are 12 steps to establish your Tennessee LLC and position yourself for success in 2025.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eReady to start your business?\u003c/strong\u003e \u003ca href=\\\"/website/builder\\\"\u003eCreate your website\u003c/a\u003e today or \u003ca href=\\\"/blog/what-is-shopify\\\"\u003elearn more about Shopify’s tools\u003c/a\u003e for selling online and in person.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eTable of contents\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003eWhat is a limited liability company (LLC)?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003eTennessee LLC formation services\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003eHow to start an LLC in Tennessee in 12 steps\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#4\\\"\u003eIs a Tennessee LLC right for you? Pros and cons\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#5\\\"\u003eWhat to do after forming your Tennessee LLC\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#6\\\"\u003eStarting an LLC in Tennessee FAQ\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"1\\\"\u003eWhat is a limited liability company (LLC)?\u003c/h2\u003e\\n\u003cp\u003eAn LLC (\u003ca href=\\\"/blog/what-is-an-llc\\\"\u003elimited liability company\u003c/a\u003e) lets one or more owners run their business without oversight from a corporate board of directors. Managing members control day-to-day operations, while non-managing members can hold ownership stakes without participating in daily activities.\u003c/p\u003e\\n\u003cp\u003eTennessee recognizes single-member LLCs (one owner), multi-member LLCs (multiple owners), and professional limited liability companies (PLLCs). The state is also one of the few to recognize \u003ca href=\\\"https://www.tn.gov/content/dam/tn/revenue/documents/notices/fae/13-15fe.pdf\\\" target=\\\"_blank\\\"\u003eseries LLCs\u003c/a\u003e, which offer unique advantages for certain business structures.\u003c/p\u003e\\n\u003cp\u003eA series LLC works as a master LLC that can own multiple subsidiary LLCs or “series.” Each series operates separately when it comes to debts, liabilities, obligations, and expenses. This structure gives you additional flexibility in organizing multiple business ventures.\u003c/p\u003e\\n\u003ch2 id=\\\"2\\\"\u003eTennessee LLC formation services\u003c/h2\u003e\\n\u003cp\u003eYou have two ways to set up your LLC in Tennessee. The first is to use an LLC formation service like ZenBusiness or LegalZoom. Both of these business services take only five to 10 minutes to file an LLC in Tennessee. \u003c/p\u003e\\n\u003cp\u003e\u003ca href=\\\"https://www.zenbusiness.com/start-business-massachusetts/\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eZenBusiness\u003c/a\u003e has served more than 500,000 businesses and offers a $0 option plus state fees. They provide excellent customer support and include extras like free LLC operating agreement templates and registered agent services. \u003c/p\u003e\\n\u003cp\u003e\u003ca href=\\\"https://www.legalzoom.com/business/business-formation/llc-overview.html\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eLegalZoom\u003c/a\u003e has helped over four million businesses get started and also offers a $0 option plus state fees. They provide attorney consultations, business document templates, and help with getting an EIN. \u003c/p\u003e\\n\u003cp\u003eYour other option is to file your LLC paperwork yourself. This takes about an hour and costs almost the same as using a formation service, but requires you to handle all the details independently.\u003c/p\u003e\\n\u003ch2 id=\\\"3\\\"\u003eHow to start an LLC in Tennessee in 12 steps\u003c/h2\u003e\\n\u003col\u003e\\n\u003cli\u003e\u003ca href=\\\"#7\\\"\u003eName your Tennessee LLC\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#8\\\"\u003eCreate a business plan\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#9\\\"\u003eChoose a registered agent\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#10\\\"\u003eFile your Articles of Organization\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#11\\\"\u003eGet your tax numbers\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#12\\\"\u003eSecure business licenses and permits\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#13\\\"\u003eUnderstand Tennessee business tax requirements\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#14\\\"\u003ePrepare your operating agreement\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#15\\\"\u003eGet the right business insurance\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#16\\\"\u003eUnderstand financial considerations\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#17\\\"\u003eMarket your LLC\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#18\\\"\u003eFile your BOI report\u003c/a\u003e\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch3 id=\\\"7\\\"\u003e1. Name your Tennessee LLC\u003c/h3\u003e\\n\u003cp\u003eYour business name is your first big decision. Make sure it’s unique and follows Tennessee’s requirements:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eCheck if your chosen name is available, using the Tennessee secretary of state’s \u003ca href=\\\"https://tnbear.tn.gov/Ecommerce/NameAvailability.aspx\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eonline search tool\u003c/a\u003e.\u003c/li\u003e\\n\u003cli\u003eInclude “Limited Liability Company,” “LLC,” or “L.L.C.” in your official name.\u003c/li\u003e\\n\u003cli\u003eReserve your name by filing \u003ca href=\\\"https://sos-prod.tnsosgovfiles.com/s3fs-public/document/SS-9425_0.pdf?VersionId=FjsxRYp6W9Pjb7tbfJrqsZf0cgXuhGIq\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eForm SS-9425\u003c/a\u003e ($20 fee) by mail or \u003ca href=\\\"https://tnbear.tn.gov/ecommerce/default.aspx\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eonline\u003c/a\u003e.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eWant to operate under a different name? Consider a \u003ca href=\\\"/blog/what-is-doing-business-as-dba\\\"\u003eDBA\u003c/a\u003e (“doing business as”) to use a different customer-facing name while maintaining your LLC’s legal identity.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003e💡Use Shopify’s \u003c/strong\u003e\u003ca href=\\\"/business-name-generator\\\"\u003e\u003cstrong\u003efree business name generator\u003c/strong\u003e\u003c/a\u003e\u003cstrong\u003e to find the perfect name for your LLC.\u003c/strong\u003e\u003c/p\u003e\\n\u003ch3 id=\\\"8\\\"\u003e2. Create a business plan\u003c/h3\u003e\\n\u003cp\u003eThink of your \u003ca href=\\\"/blog/business-plan\\\"\u003ebusiness plan\u003c/a\u003e as your roadmap for success. A strong business plan helps you:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eSet clear goals for your business\u003c/li\u003e\\n\u003cli\u003eUnderstand your target market\u003c/li\u003e\\n\u003cli\u003eDefine your products and services\u003c/li\u003e\\n\u003cli\u003ePlan your revenue streams\u003c/li\u003e\\n\u003cli\u003eTrack your progress\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eSave time with a \u003ca href=\\\"/blog/business-plan-template\\\"\u003ebusiness plan template\u003c/a\u003e and study relevant \u003ca href=\\\"/blog/business-plan-examples\\\"\u003ebusiness plan examples\u003c/a\u003e from your industry.\u003c/p\u003e\\n\u003cdiv data-guide=\\\"businessplan\\\"\u003e\u003c/div\u003e\\n\u003ch3 id=\\\"9\\\"\u003e3. Choose a registered agent\u003c/h3\u003e\\n\u003cp\u003eEvery Tennessee LLC needs a registered agent to receive legal documents and tax forms. Your agent must have a physical street address in Tennessee. You can:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eServe as your own registered agent\u003c/li\u003e\\n\u003cli\u003eChoose another LLC member\u003c/li\u003e\\n\u003cli\u003eHire a \u003ca href=\\\"https://www.chamberofcommerce.org/best-registered-agent-services\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eregistered agent service\u003c/a\u003e\\n\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eGood news: While your registered agent needs a Tennessee address, you don’t need to live in the state to own an LLC here.\u003c/p\u003e\\n\u003ch3 id=\\\"10\\\"\u003e4. File your Articles of Organization\u003c/h3\u003e\\n\u003cp\u003eThis official paperwork establishes your LLC with Tennessee. Submit \u003ca href=\\\"https://sos-tn-gov-files.tnsosfiles.com/forms/ss-4270.pdf\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eForm SS-4270\u003c/a\u003e electronically, by mail, or in person, with:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eYour LLC’s name\u003c/li\u003e\\n\u003cli\u003ePrincipal office address\u003c/li\u003e\\n\u003cli\u003eRegistered agent details\u003c/li\u003e\\n\u003cli\u003eManagement structure\u003c/li\u003e\\n\u003cli\u003eMember information\u003c/li\u003e\\n\u003cli\u003eContact details\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eFiling fees start at $300 and increase by $50 per member, with a $3,000 maximum. When \u003ca href=\\\"/blog/register-business\\\"\u003eregistering a business\u003c/a\u003e with the state, you’ll receive a Tennessee \u003ca href=\\\"https://tnbear.tn.gov/Common/ControlNumInfo.aspx\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003esecretary of state control number\u003c/a\u003e, which you’ll use to make business filings. You’ll need this to \u003ca href=\\\"https://tnbear.tn.gov/Ecommerce/AnnualReportInstr.aspx\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003efile your annual reports\u003c/a\u003e for the same fee to maintain your LLC.\u003c/p\u003e\\n\u003ch3 id=\\\"11\\\"\u003e5. Get your tax numbers\u003c/h3\u003e\\n\u003cp\u003eYour Tennessee LLC needs two important tax identification numbers to operate legally. First, get your \u003ca href=\\\"https://www.irs.gov/businesses/small-businesses-self-employed/employer-id-numbers\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eemployer identification number\u003c/a\u003e (EIN) from the IRS—think of it as a Social Security number for your business. The quickest way is to apply online through the \u003ca href=\\\"https://www.irs.gov/businesses/small-businesses-self-employed/apply-for-an-employer-identification-number-ein-online\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eIRS website\u003c/a\u003e, where you’ll receive your EIN immediately. You’ll need this number to hire employees and set up your business bank account. \u003c/p\u003e\\n\u003cp\u003eNext, secure your state sales tax number through the \u003ca href=\\\"https://tntap.tn.gov/eservices/_/\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eTennessee Taxpayer Access Point (TNTAP)\u003c/a\u003e. Both numbers are essential before you can start accepting payments from customers.\u003c/p\u003e\\n\u003ch3 id=\\\"12\\\"\u003e6. Secure business licenses and permits\u003c/h3\u003e\\n\u003cp\u003eYour Tennessee LLC needs specific licenses based on your revenue and business type. The \u003ca href=\\\"https://www.tn.gov/revenue/taxes/business-tax/registration-and-licensing.html\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eTennessee Department of Revenue\u003c/a\u003e can help you determine which licenses you need to get started.\u003c/p\u003e\\n\u003cp\u003eMost companies will need one of two \u003ca href=\\\"/blog/business-license\\\"\u003ebusiness licenses\u003c/a\u003e from your local county clerk:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eMinimal activity license.\u003c/strong\u003e Tennessee businesses with gross receipts of more than $3,000 but less than $100,000 must obtain a \u003ca href=\\\"https://revenue.support.tn.gov/hc/en-us/articles/360057607771-BUS-15-Minimal-Activity-Licenses\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eminimal activity license\u003c/a\u003e from their local county clerk. The registration fee is $15.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eStandard business license.\u003c/strong\u003e Tennessee businesses with gross receipts exceeding $100,000 must obtain a standard business license from the local county clerk. The registration fee is also $15.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eYou’ll also need a sales tax certificate since Tennessee LLCs must collect sales tax on merchandise. Depending on your industry, you might need additional certifications. Fields like architecture, accounting, insurance, home inspection, and cosmetology all require special licensing.\u003c/p\u003e\\n\u003ch3 id=\\\"13\\\"\u003e7. Understand Tennessee business tax requirements\u003c/h3\u003e\\n\u003cp\u003eRunning an LLC in Tennessee means managing several state taxes on top of your federal obligations. Here’s what you need to know:\u003c/p\u003e\\n\u003ch4\u003eFranchise tax\u003c/h4\u003e\\n\u003cp\u003eYour LLC must file an annual franchise tax using the \u003ca href=\\\"https://www.tn.gov/revenue/taxes/franchise---excise-tax/forms.html\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eFranchise and Excise Tax Form\u003c/a\u003e, which you can submit online. Tennessee calculates its \u003ca href=\\\"https://www.tn.gov/revenue/taxes/franchise---excise-tax/due-dates-and-tax-rates.html\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003efranchise tax rate\u003c/a\u003e at 0.25% of either your net worth or real and tangible property value (whichever is greater). Even small LLCs must pay at least $100 annually.\u003c/p\u003e\\n\u003ch4\u003eSales tax\u003c/h4\u003e\\n\u003cp\u003eYour LLC needs to collect and send sales tax to the state. Tennessee charges 7% on merchandise sales, but local taxes often increase this rate. \u003c/p\u003e\\n\u003cp\u003eThe average Tennessee retail sale faces a 9.55% tax—one of the highest in the country.\u003c/p\u003e\\n\u003ch4\u003eCorporate tax\u003c/h4\u003e\\n\u003cp\u003eYou can choose to have your LLC taxed as a corporation instead of passing profits and losses to individual owners. If you choose this route, Tennessee charges a 6.5% excise tax on corporate profits. This option appeals to business owners who want to keep company profits separate from their personal tax obligations.\u003c/p\u003e\\n\u003ch3 id=\\\"14\\\"\u003e8. Prepare your operating agreement\u003c/h3\u003e\\n\u003cp\u003eWhile Tennessee doesn’t require an operating agreement, creating one helps protect your business and your members’ interests. Think of it as your LLC’s constitution—a document that spells out how your business runs.\u003c/p\u003e\\n\u003cp\u003eA solid operating agreement should include:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eYour LLC’s name and primary address\u003c/li\u003e\\n\u003cli\u003eDuration of the LLC\u003c/li\u003e\\n\u003cli\u003eRegistered agent information\u003c/li\u003e\\n\u003cli\u003eArticles of organization details\u003c/li\u003e\\n\u003cli\u003eBusiness purpose and mission\u003c/li\u003e\\n\u003cli\u003eMember information and investments\u003c/li\u003e\\n\u003cli\u003eProfit and loss distribution\u003c/li\u003e\\n\u003cli\u003eRules for adding or removing members\u003c/li\u003e\\n\u003cli\u003eManagement structure and responsibilities\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"15\\\"\u003e9. Get the right business insurance\u003c/h3\u003e\\n\u003cp\u003eSmart insurance coverage protects your LLC from unexpected challenges. While some policies are required by law, others just make good business sense.\u003c/p\u003e\\n\u003cp\u003eCommon policies include:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"/blog/workers-compensation-insurance\\\"\u003e\u003cstrong\u003eWorkers’ compensation insurance\u003c/strong\u003e\u003c/a\u003ecovering on-the-job injuries becomes mandatory once you have five or more employees\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eCommercial \u003c/strong\u003e\u003ca href=\\\"/blog/general-liability-insurance\\\"\u003e\u003cstrong\u003egeneral liability insurance\u003c/strong\u003e\u003c/a\u003eto protect against property damage claims, injuries, and advertising issues\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"/blog/commercial-auto-insurance\\\"\u003e\u003cstrong\u003eCommercial auto insurance\u003c/strong\u003e\u003c/a\u003ecovering any business vehicles in Tennessee, whether they’re used for commercial or personal purposes\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eUnemployment insurance\u003c/strong\u003e supporting employees laid off through no fault of their own\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eCyber liability insurance \u003c/strong\u003eprotecting against financial losses from cyberattacks and data breaches\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eCommercial umbrella insurance\u003c/strong\u003e, which extends your existing coverage limits for major incidents\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"16\\\"\u003e10. Understand financial considerations\u003c/h3\u003e\\n\u003cp\u003eSetting up strong financial systems helps your Tennessee LLC succeed from day one. Start by opening a business bank account at a commercial bank or a credit union to handle your company’s transactions.\u003c/p\u003e\\n\u003cp\u003eNeed help with funding? Several organizations can connect you with grants, loans, and tax benefits:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"https://tsbdc.org/\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eTennessee Small Business Development Center\u003c/a\u003e offers local guidance.\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"https://tnecd.com/\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eTennessee Department of Economic and Community Development\u003c/a\u003e provides state resources.\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"https://sba.gov/\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eUS Small Business Administration\u003c/a\u003e has federal programs.\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"/capital\\\"\u003eShopify Capital\u003c/a\u003e provides quick funding options.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eGet funding to run your business with Shopify Capital\u003c/p\u003e\\n\u003cp\u003eShopify Capital makes it easy to get funding quickly and use it for inventory, marketing, and more. Automatically make payments as a percentage of your daily sales. No compounding interest. No schedules. No surprises.\u003c/p\u003e\\n\u003ca class=\\\"marketing-button marketing-button--small\\\" href=\\\"/capital?itcat=coreblog\u0026amp;itterm=shopify-capital-cta\\\" target=\\\"_blank\\\"\u003eExplore Shopify Capital\u003c/a\u003e\\n\u003c/div\u003e\\n\u003ch3 id=\\\"17\\\"\u003e11. Market your LLC\u003c/h3\u003e\\n\u003cp\u003eWhile you’re handling the legal requirements for starting your LLC, you can begin \u003ca href=\\\"/blog/how-to-build-a-brand\\\"\u003ebuilding your brand\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eYour marketing strategy might include:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eWebsite design\u003c/strong\u003e to bring your online store to life\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"/tools/slogan-maker\\\"\u003eSlogans, taglines\u003c/a\u003e, and a \u003ca href=\\\"/blog/brand-voice\\\"\u003ebrand voice\u003c/a\u003e that attracts your ideal customers\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eTV and radio ads to \u003c/strong\u003ereach a broad audience but require a bigger budget\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eSocial media influencer campaigns\u003c/strong\u003e to let you tap into established audiences who trust the influencer’s recommendations \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eStore displays\u003c/strong\u003e in retail locations to inform customers and draw attention\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eWant to build a strong online presence? Check out our \u003ca href=\\\"/blog/small-business-marketing\\\"\u003esmall business marketing guide\u003c/a\u003e to learn about growing your audience, building customer relationships, and attracting new business.\u003c/p\u003e\\n\u003ch3 id=\\\"18\\\"\u003e12. File your BOI report\u003c/h3\u003e\\n\u003cp\u003eThe Corporate Transparency Act now requires a Beneficial Ownership Information (BOI) report to prevent financial fraud. You’ll need to submit this report through the Financial Crimes Enforcement Network (FinCEN) website.\u003c/p\u003e\\n\u003cp\u003eYour report should include details about anyone who:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eOwns 25% or more of your LLC\u003c/li\u003e\\n\u003cli\u003eReceives economic benefits from your LLC’s assets\u003c/li\u003e\\n\u003cli\u003eHas substantial control over the LLC\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eTiming matters: If you form your LLC in 2024, file within 90 days of formation. For LLCs created before 2024, submit your initial report by January 1, 2025.\u003c/p\u003e\\n\u003ciframe width=\\\"560\\\" height=\\\"315\\\" src=\\\"https://www.youtube.com/embed/qCpSAzM1eqw?si=s3EzofCT0Y4fL9Fy\\\" title=\\\"YouTube video player\\\" frameborder=\\\"0\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" referrerpolicy=\\\"strict-origin-when-cross-origin\\\" allowfullscreen=\\\"\\\"\u003e\u003c/iframe\u003e\\n\u003ch2 id=\\\"4\\\"\u003eIs a Tennessee LLC right for you? Pros and cons\u003c/h2\u003e\\n\u003cp\u003eLLCs are a popular choice for Tennessee small business owners because they strike a balance between simple sole proprietorships and more complex corporations. Let’s look at what makes them appealing—and what to watch out for.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eAdvantages of a Tennessee LLC:\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eLimited liability protection \u003c/strong\u003ekeeps your personal assets safe from business debts and lawsuits—crucial whether you’re \u003ca href=\\\"/online\\\"\u003eselling online\u003c/a\u003e or running a \u003ca href=\\\"/blog/selling-wholesale\\\"\u003ewholesale business\u003c/a\u003e\\n\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003ePass-through taxation \u003c/strong\u003ehelps you avoid double taxation by flowing profits and losses to your personal tax return\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eOperational flexibility \u003c/strong\u003emeans no mandatory annual meetings or a board of directors\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eBusiness-friendly state policies and support \u003c/strong\u003efrom Tennessee\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e\u003cstrong\u003ePotential drawbacks:\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eAnnual report fees and other compliance costs\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eOne of the highest \u003c/strong\u003esales tax rates in the country\u003c/li\u003e\\n\u003cli\u003eMandatory annual f\u003cstrong\u003eranchise tax \u003c/strong\u003ebased on your net worth or property value\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch2 id=\\\"5\\\"\u003eWhat to do after forming your Tennessee LLC\u003c/h2\u003e\\n\u003cp\u003eGetting your LLC up and running is just the beginning. Here’s how to keep your new business healthy and protected:\u003c/p\u003e\\n\u003ch3\u003eSet up your internal structure\u003c/h3\u003e\\n\u003cp\u003eStart with a strong foundation by documenting your operations. Hold and document your first member meeting to approve your operating agreement and discuss strategy. Consider issuing membership certificates to clearly show ownership percentages and voting rights.\u003c/p\u003e\\n\u003ch3\u003eCreate a record-keeping system\u003c/h3\u003e\\n\u003cp\u003eGood records protect you during audits and legal situations. Set up a system to store:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eImportant business documents like legal filings\u003c/li\u003e\\n\u003cli\u003eMeeting minutes and resolutions\u003c/li\u003e\\n\u003cli\u003eFinancial statements and tax returns\u003c/li\u003e\\n\u003cli\u003eBusiness contracts and agreements\u003c/li\u003e\\n\u003cli\u003eMember contribution records\u003c/li\u003e\\n\u003cli\u003eBanking and credit documents\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eGoogle Workspace lets you collaborate with members in real time and includes video conferencing for remote meetings. \u003c/p\u003e\\n\u003ch3\u003eStay compliant\u003c/h3\u003e\\n\u003cp\u003eKeep your LLC in good standing by tracking key deadlines:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eFile your annual support by the fourth month after your fiscal year ends with a $300 fee\u003c/li\u003e\\n\u003cli\u003eKnow your sales tax filing schedule:\u003c/li\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eMonthly: \u003c/strong\u003eDue the 20th of the following month\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eQuarterly:\u003c/strong\u003e Due January 20, April 20, July 20, and October 20\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eAnnual:\u003c/strong\u003e Due January 20\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cli\u003eSubmit your BOI report yearly and update it when ownership changes\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cdiv itemscope=\\\"\\\" itemtype=\\\"https://schema.org/FAQPage\\\"\u003e\\n\u003ch2 id=\\\"6\\\"\u003eStarting an LLC in Tennessee FAQ\u003c/h2\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow much does a Tennessee LLC cost?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eInitial registration runs $300 to $3,000, based on member count. You’ll pay this same amount yearly for your annual report, plus a franchise tax of 0.25% of your net worth or property value.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhy choose Tennessee for your LLC?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eTennessee offers a growing market, lower living costs, and business-friendly taxes (ranked 15th nationally). The trade-off? High sales taxes that can impact consumer spending.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eDo you need a registered agent for your LLC in Tennessee?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eYes. Your Tennessee LLC must have a registered agent with a physical state address who can receive documents during business hours. Many services like ZenBusiness offer this service.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow do state taxes work for LLCs in Tennessee?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eYour LLC’s profits and losses flow to your personal tax return through Schedule K-1, divided by ownership stake. You can opt for S corporation taxation at 6.5%. Remember to collect state sales tax (7%) plus any local taxes.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow do I dissolve an LLC in Tennessee?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eFile Articles of Dissolution ($100 fee) with the secretary of state. First, pay all taxes, settle debts, distribute assets, and notify creditors. Then, cancel business licenses and file final tax returns.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"Learn how to start an LLC in Tennessee, with filing and maintenance tips to keep your business in good standing with the state.\",\"\u003cp\u003eLearn how to start an LLC in Tennessee, with filing and maintenance tips to keep your business in good standing with the state.\u003c/p\u003e\",{\"_1704\":1729,\"_335\":2069,\"_1182\":2070},\"How To Start a Tennessee LLC (2024)\",\"Here's what you need to know before filing and running an LLC in “The Volunteer State.”\",{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,-5,2073,-5,2075],{\"_1704\":1740,\"_1741\":2074,\"_1743\":1747},\"[{\\\"title\\\":\\\"The Best Shopify Ecommerce Themes for Your Online Store\\\",\\\"url\\\":\\\"blog/shopify-themes\\\"},{\\\"title\\\":\\\"Wisconsin LLC- How To Start an LLC in Wisconsin in 12 Steps\\\",\\\"url\\\":\\\"blog/how-to-start-an-llc-in-wisconsin\\\"},{\\\"title\\\":\\\"What Is a Subdomain? A Complete Guide\\\",\\\"url\\\":\\\"blog/what-is-a-subdomain\\\"},{\\\"title\\\":\\\"The Real Secret to Launching a Store to Thousands of Excited Customers\\\",\\\"url\\\":\\\"blog/16684812-the-real-secret-to-launching-a-successful-store-to-thousands-of-excited-customers\\\"},{\\\"title\\\":\\\"What is Competitive Intelligence? Definition and Guide\\\",\\\"url\\\":\\\"blog/what-is-competitive-intelligence\\\"},{\\\"title\\\":\\\"How Articles of Organization Work for an LLC\\\",\\\"url\\\":\\\"blog/articles-of-organization\\\"},{\\\"title\\\":\\\"The Cost of Being the Boss- What Business Owners Spend in Their First Year\\\",\\\"url\\\":\\\"blog/cost-to-start-business\\\"},{\\\"title\\\":\\\"What Is a TLD? Top-Level Domains Definition and Guide\\\",\\\"url\\\":\\\"blog/what-is-tld\\\"},{\\\"title\\\":\\\"How to Make Money Online: A Guide in 2024\\\",\\\"url\\\":\\\"blog/make-money-online\\\"}]\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},\"7 Dec 2024\",{\"_1704\":1705,\"_161\":2078,\"_1456\":2079,\"_335\":2080,\"_1709\":2060,\"_1711\":2081,\"_1721\":2084,\"_126\":2085,\"_1724\":2086,\"_1726\":2087,\"_1544\":2088,\"_1730\":2089,\"_1737\":2090,\"_1751\":2082,\"_1752\":2083,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":2076,\"_1758\":2060},\"gid://shopify/Article/556822691874\",\"llc-vs-corporation\",\"LLC vs. Corporation: What’s Right For You? (2025)\",{\"_1704\":1713,\"_379\":2082,\"_1715\":2083,\"_1717\":1767,\"_1719\":1768},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/llc_20vs_20corporation.png?v=1729263547\",\"llc vs corporation\",[1486],\"\u003cstyle type=\\\"text/css\\\"\u003e\u003c!--\\n.tg {border-collapse:collapse;border-spacing:0;}\\n.tg td{border-color:black;border-style:solid;border-width:1px;\\n overflow:hidden;padding:9px 15px;word-break:normal;}\\n.tg th{border-color:black;border-style:solid;border-width:1px;\\n font-weight:normal;overflow:hidden;padding:9px 15px;word-break:normal;}\\n.tg .tg-j53b{border-color:#000000;color:#15C;text-align:center;text-decoration:underline;vertical-align:top}\\n.tg .tg-wp8o{border-color:#000000;text-align:center;vertical-align:top}\\n.tg .tg-wkkj{background-color:#efefef;border-color:#000000;font-weight:bold;text-align:left;vertical-align:top}\\n--\u003e\u003c/style\u003e\\n\u003cp\u003eWhen you \u003ca href=\\\"/blog/how-to-start-a-business\\\"\u003estart a new business\u003c/a\u003e, the way you choose to structure it legally has far-reaching implications on how you will run, grow, and pay taxes as a business owner. Two of the most common types of business structures are a limited liability company (LLC) and a corporation.\u003c/p\u003e\\n\u003cp\u003eThey may seem similar at first glance, but in reality, they’re designed very differently. The big difference between an LLC and a corporation is that an LLC has one or more owners, while a corporation is owned by shareholders. \u003c/p\u003e\\n\u003cp\u003eLet’s explore how each business classification works and how to determine which is best for your business.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eReady to start your business?\u003c/strong\u003e \u003ca href=\\\"/website/builder\\\"\u003eCreate your website\u003c/a\u003e today or \u003ca href=\\\"/blog/what-is-shopify\\\"\u003elearn more about Shopify’s tools\u003c/a\u003e for selling online and in person.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eTable of contents\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003eWhat is an LLC?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003eWhat is a corporation?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003eLLC vs. corporation: the key differences\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#4\\\"\u003eSimilarities between an LLC and a corporation\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#5\\\"\u003eAdvantages of an LLC\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#6\\\"\u003eAdvantages of a corporation\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#7\\\"\u003eLLC vs. corporation FAQ\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"1\\\"\u003eWhat is an LLC?\u003c/h2\u003e\\n\u003cp\u003eA \u003ca href=\\\"/blog/what-is-an-llc\\\"\u003elimited liability company\u003c/a\u003e is a business structure that offers some tax benefits and personal liability protection. An LLC can have one or more owners (called “members”). Both sole proprietors and business partners can form an LLC to protect their personal assets. \u003c/p\u003e\\n\u003cp\u003eAdditionally, LLCs avoid double taxation because they don’t have to pay corporate taxes. They are a pass-through entity, which means the owner passes profits to themself and reports them on their personal tax return. \u003c/p\u003e\\n\u003ch2 id=\\\"2\\\"\u003eWhat is a corporation?\u003c/h2\u003e\\n\u003cp\u003eA corporation is a business entity that is owned by shareholders, but which is entirely separate from its owners. As a legal entity, a corporation can employ people, enter into agreements with other companies, and borrow money. A corporation may be a good choice for businesses looking to scale through \u003ca href=\\\"/blog/how-to-sell-online\\\"\u003eonline selling\u003c/a\u003e platforms. \u003ca href=\\\"/blog/s-corp-vs-c-corp\\\"\u003eS corps and C corps\u003c/a\u003e are different types of corporations. They’re also corporate tax designations. A corporation is by default classified as a C corp for tax purposes.\u003c/p\u003e\\n\u003cp\u003e💡 \u003cstrong\u003eNeed a name for your company? \u003c/strong\u003eUse this \u003ca href=\\\"/business-name-generator\\\"\u003ebusiness name generator\u003c/a\u003e to brainstorm ideas.\u003c/p\u003e\\n\u003ch2 id=\\\"3\\\"\u003eLLC vs. corporation: the key differences\u003c/h2\u003e\\n\u003cp\u003eLLCs and corporations have some basic similarities—they’re both legal entities that afford their owners liability protection, for example. But they have far more differences, especially in how they’re taxed and what options they have for fundraising by selling ownership of the company.\u003c/p\u003e\\n\u003c!--At a glance table--\u003e\\n\u003cdiv style=\\\"overflow-x: auto;\\\"\u003e\\n\u003ctable class=\\\"tg\\\"\u003e\\n\u003cthead\u003e\\n\u003ctr\u003e\\n\u003cth class=\\\"tg-wkkj\\\" style=\\\"text-align: center;\\\"\u003e\u003c/th\u003e\\n\u003cth class=\\\"tg-wkkj\\\" style=\\\"text-align: center;\\\"\u003eLLC\u003c/th\u003e\\n\u003cth class=\\\"tg-wkkj\\\" style=\\\"text-align: center;\\\"\u003eCorporation\u003c/th\u003e\\n\u003c/tr\u003e\\n\u003c/thead\u003e\\n\u003ctbody\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wkkj\\\" style=\\\"text-align: center;\\\"\u003eFormation\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\" style=\\\"text-align: center;\\\"\u003eSimple process with fewer steps\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\" style=\\\"text-align: center;\\\"\u003eComplex process, board required\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wkkj\\\" style=\\\"text-align: center;\\\"\u003eManagement structure\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\" style=\\\"text-align: center;\\\"\u003eFlexible, member-managed or managers\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\" style=\\\"text-align: center;\\\"\u003eRigid, requires board and officers\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wkkj\\\" style=\\\"text-align: center;\\\"\u003eOutside investment\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\" style=\\\"text-align: center;\\\"\u003eNo stock, limited investor options\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\" style=\\\"text-align: center;\\\"\u003eCan issue stock, go public\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wkkj\\\" style=\\\"text-align: center;\\\"\u003eTaxation\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\" style=\\\"text-align: center;\\\"\u003ePass-through, self-employed taxes\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\" style=\\\"text-align: center;\\\"\u003eCorporate taxes, S corp possible\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wkkj\\\"\u003eFormalities\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eMinimal paperwork, relaxed rules\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eStrict records, mandatory meetings\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wkkj\\\"\u003eProfit distribution\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eFlexible by agreement\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eBased on stock ownership\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wkkj\\\"\u003eEmployee incentives\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eNo stock options, synthetic equity possible\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eStock options for employees\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wkkj\\\"\u003eHealth insurance\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eTaxable for owners of more than 2% of the company\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eFully tax-deductible payments\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003c/tbody\u003e\\n\u003c/table\u003e\\n\u003c/div\u003e\\n\u003c!--End of table--\u003e\\n\u003cp\u003e \u003c/p\u003e\\n\u003ch3\u003eFormation\u003c/h3\u003e\\n\u003cp\u003eThe formation process is more complex and expensive with a corporation, including having to elect a board of directors. Corporations file Articles of Incorporation with the secretary of state for formation, then hold a meeting to create corporate bylaws. Once formed, a corporation must hold annual shareholder meetings and record the minutes of those meetings for tax and legal records.\u003c/p\u003e\\n\u003cp\u003eAn LLC files Articles of Organization, which requires less information. The internal management is typically outlined in the LLC’s operating agreement, which can be customized to the specific needs and desires of the owners.\u003c/p\u003e\\n\u003ch3\u003eManagement structure \u003c/h3\u003e\\n\u003cp\u003eLLCs offer a more flexible management structure, allowing the owners (or members) to manage the company directly or appoint managers to run the business. There are generally no strict requirements for board meetings, annual reports, or record keeping under an LLC. \u003c/p\u003e\\n\u003cp\u003eCorporations have a more rigid and formalized management structure, with distinct roles for shareholders, directors, and officers. Corporations must have a board of directors, elected by shareholders, responsible for overseeing the major decisions of the company. The board of directors appoints officers, such as the CEO and CFO, to manage the day-to-day operations of the corporation.\u003c/p\u003e\\n\u003ch3\u003eOutside investment\u003c/h3\u003e\\n\u003cp\u003eCorporations offer more opportunities for raising capital, especially when \u003ca href=\\\"/blog/opening-an-online-store-tips\\\"\u003ebuilding an online store\u003c/a\u003e. It can raise capital from investors by offering company shares, but LLCs cannot. \u003c/p\u003e\\n\u003cp\u003eRather, they have members/owners who are allocated a percentage of the company according to the LLC’s operating agreement. \u003c/p\u003e\\n\u003cp\u003eCorporations can be privately owned or be a public company listed on a stock exchange, in which case the company is regulated by the US Securities and Exchange Commission. \u003c/p\u003e\\n\u003cp\u003eAn LLC can’t offer shares; investors would need to be added to the LLC’s Articles of Organization as members/owners in order to receive equity for their investment. In the same vein, a corporation can go public, while an LLC cannot.\u003c/p\u003e\\n\u003ch3\u003eTaxation\u003c/h3\u003e\\n\u003cp\u003eLLC members are considered self-employed by the IRS, so they do have to pay self-employment taxes. LLCs can opt to be taxed as an \u003ca href=\\\"/blog/what-is-an-s-corp\\\"\u003eS corporation\u003c/a\u003e to lower some of the tax liability for the owner (who would be an employee who receives a W2 form from the company). Payroll taxes apply to their salary, but profit distributions aren’t subject to self-employment tax. Although it \u003ca href=\\\"/blog/benefits-of-an-s-corp\\\"\u003ecan be taxed as an S corp\u003c/a\u003e, an LLC is not considered a corporation.\u003c/p\u003e\\n\u003cp\u003eCorporations are taxed by default as \u003ca href=\\\"/blog/what-is-a-c-corporation\\\"\u003eC corporations\u003c/a\u003e, which are subject to a corporate tax on profits. Corporations with fewer than 100 shareholders (all of whom must be US citizens or permanent residents) may elect to be taxed as an \u003ca href=\\\"/blog/s-corp-requirements\\\"\u003eS corp\u003c/a\u003e rather than a C corp. S corps enjoy pass-through taxation. LLCs may also elect to be taxed as an S corp, or as a sole proprietorship or partnership (depending on the number of members it has).\u003c/p\u003e\\n\u003cp\u003eAs a separate legal entity, corporations are responsible for paying taxes on the corporate level. The federal corporate income tax rate is currently 21%. LLCs do not pay this tax; rather, the company profits get passed to the owner, and they pay personal income tax.\u003c/p\u003e\\n\u003ch3\u003eFormalities\u003c/h3\u003e\\n\u003cp\u003eLLCs are more relaxed when it comes to paperwork and meetings. You don’t need regular board meetings or detailed minutes like corporations do. You mainly follow what’s in your operating agreement. LLCs still need basic records like financial statements and tax forms, but there’s much less red tape.\u003c/p\u003e\\n\u003cp\u003eCorporations have more strict rules. They must hold regular board meetings, keep detailed records of decisions, and follow specific voting procedures. They also need a board of directors and corporate officers (like a CEO and secretary). These requirements help protect shareholders, but they do create more administrative work.\u003c/p\u003e\\n\u003cp\u003eTo ensure compliance, check your state’s specific \u003ca href=\\\"/blog/business-license\\\"\u003ebusiness licensing\u003c/a\u003e requirements.\u003c/p\u003e\\n\u003ch3\u003eProfit distribution \u003c/h3\u003e\\n\u003cp\u003eLLCs have flexible profit sharing. Members can split profits however they agree to in their operating agreement. For example, someone who’s actively working in the business could get a bigger share than someone who just invested money, even if they own the same percentage.\u003c/p\u003e\\n\u003cp\u003eCorporations must distribute profits based on stock ownership. If you own 30% of the shares, you get 30% of any dividends—no exceptions.\u003c/p\u003e\\n\u003ch3\u003eEmployee incentive plans \u003c/h3\u003e\\n\u003cp\u003eCorporations have a clear advantage with stock options. They can easily offer employees shares or stock options as part of their pay. Many top employees expect this benefit, especially in tech companies and startups.\u003c/p\u003e\\n\u003cp\u003eLLCs can’t offer true stock options since they don’t have stock. While they can create profit-sharing plans or synthetic equity (which mimics stock ownership), these alternatives are often more complicated and less attractive to employees.\u003c/p\u003e\\n\u003ch3\u003eHealth insurance and fringe benefits \u003c/h3\u003e\\n\u003cp\u003eBoth LLCs and corporations can offer similar health insurance and benefits, but corporations have a slight edge in tax treatment. In a corporation, health insurance premiums for owners who work in the business are fully tax-deductible.\u003c/p\u003e\\n\u003cp\u003eLLC members owning more than 2% of the company must count health insurance as taxable income, although they can deduct it on their tax returns. Both structures can offer typical workplace benefits like retirement plans, life insurance, and paid time off.\u003c/p\u003e\\n\u003cdiv data-guide=\\\"businessplan\\\"\u003e\u003c/div\u003e\\n\u003ch2 id=\\\"4\\\"\u003eSimilarities between an LLC and a corporation\u003c/h2\u003e\\n\u003ch3\u003eLimited liability \u003c/h3\u003e\\n\u003cp\u003eBoth LLCs and corporations protect their owners’ personal assets. If the business gets sued or goes into debt, owners typically risk losing only what they’ve invested in the business. Their personal belongings, houses, and bank accounts remain safe from business-related claims.\u003c/p\u003e\\n\u003ch3\u003eState filing requirements\u003c/h3\u003e\\n\u003cp\u003eBoth business structures must file formation documents with their state government and pay filing fees. For corporations, this document is called \u003ca href=\\\"/blog/what-is-a-corporation#4\\\"\u003eArticles of Incorporation\u003c/a\u003e. For LLCs, it’s called \u003ca href=\\\"/blog/articles-of-organization\\\"\u003eArticles of Organization\u003c/a\u003e.\u003c/p\u003e\\n\u003ch3\u003eRegistered agent\u003c/h3\u003e\\n\u003cp\u003eLLCs and corporations must have a registered agent, or a person or company that accepts legal documents for the business. The agent must have a physical address in the state where the \u003ca href=\\\"/blog/register-business\\\"\u003ebusiness is registered\u003c/a\u003e and be available during business hours.\u003c/p\u003e\\n\u003ch3\u003eAnnual reporting\u003c/h3\u003e\\n\u003cp\u003eBoth entities must submit annual reports to their state government. These reports update the state on basic business information like address changes and current owners. Most states charge a fee for filing these reports.\u003c/p\u003e\\n\u003ch2 id=\\\"5\\\"\u003eAdvantages of an LLC\u003c/h2\u003e\\n\u003cp\u003eBusiness owners may benefit from a range of \u003ca href=\\\"/blog/llc-advantages\\\"\u003eadvantages as an LLC\u003c/a\u003e, including the following:\u003c/p\u003e\\n\u003ch3\u003ePersonal liability protection\u003c/h3\u003e\\n\u003cp\u003eUnlike a \u003ca href=\\\"/blog/sole-proprietor\\\"\u003esole proprietorship\u003c/a\u003e or general partnership, an LLC protects the owner’s personal assets from lawsuits and creditors. The exception is if the business engaged in fraudulent activities or if the owner signed a personal guarantee on their business financing—that’s where the “limited” part of “limited liability company” applies.\u003c/p\u003e\\n\u003ch3\u003eMultiple tax options\u003c/h3\u003e\\n\u003cp\u003eIf you register as an LLC, you’ll have a variety of \u003ca href=\\\"/blog/llc-tax-benefits-4-benefits-of-operating-as-an-llc\\\"\u003eLLC tax benefits\u003c/a\u003e, like certain deductions and the ability to avoid double taxation. An LLC can also elect to pay taxes as a sole proprietorship, a partnership, or an S corp. One of those options may be better than the others—it depends on how your business operates. Make sure to consult with a business tax expert if you’re uncertain about which tax option is right for your LLC.\u003c/p\u003e\\n\u003ch3\u003eEasy formation process\u003c/h3\u003e\\n\u003cp\u003eForming an LLC is a simple process compared to other types of business entities, like an S corp or C corp. The required paperwork is minimal, it usually takes around two weeks for the state to process your application, and fees are typically less than $1,000. \u003c/p\u003e\\n\u003cp\u003e💡If costs are a concern, explore creative ways to \u003ca href=\\\"/blog/start-business-without-money\\\"\u003estart a business with no money\u003c/a\u003e.\u003c/p\u003e\\n\u003ch2 id=\\\"6\\\"\u003eAdvantages of a corporation\u003c/h2\u003e\\n\u003cp\u003eForming as a corporation comes with advantages as well, including the following.\u003c/p\u003e\\n\u003ch3\u003eSome taxation flexibility\u003c/h3\u003e\\n\u003cp\u003eBy default, a corporation is taxed as a C corp. Profits are taxed at the corporate tax rate, then investors are taxed on their dividends as well. Both income tax and self-employment taxes apply to these dividends. However, if it meets eligibility requirements, the corporation can elect to be taxed as an S corp to avoid the corporate tax burden.\u003c/p\u003e\\n\u003ch3\u003eOptions to issue stock and attract investors\u003c/h3\u003e\\n\u003cp\u003eA corporation issues shares to its owners and can offer two types of stock: common and preferred. If the corporation is taxed as a C corp, it may issue both types of stock to attract different levels of investors, while an S corporation must choose one. S corps may also cap their total number of shareholders at 100, and all must be citizens or permanent residents of the United States.\u003c/p\u003e\\n\u003ch2\u003eChoosing between an LLC or a corporation\u003c/h2\u003e\\n\u003cp\u003eThe choice between \u003ca href=\\\"/blog/start-an-llc\\\"\u003estarting an LLC\u003c/a\u003e or \u003ca href=\\\"/blog/how-to-start-a-corporation\\\"\u003estarting a corporation\u003c/a\u003e is a deeply individualized one. \u003c/p\u003e\\n\u003cp\u003eAs you think through the decision, ask yourself:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eWhat is more important to you: an easier formation process or greater potential to attract investors?\u003c/li\u003e\\n\u003cli\u003eAre you able to take on the operational complexity that comes with a corporation?\u003c/li\u003e\\n\u003cli\u003eHow will you fund your company—through your own capital investments or through selling ownership?\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eUltimately, your decision will come down to how you want to manage your business, pay taxes, and use external investment to grow. \u003c/p\u003e\\n\u003ciframe title=\\\"YouTube video player\\\" src=\\\"https://www.youtube.com/embed/qCpSAzM1eqw?si=iHK4n1dCW4Qc-AxJ\\\" height=\\\"315\\\" width=\\\"560\\\" allowfullscreen=\\\"\\\" referrerpolicy=\\\"strict-origin-when-cross-origin\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" frameborder=\\\"0\\\"\u003e\u003c/iframe\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/FAQPage\\\" itemscope=\\\"\\\"\u003e\\n\u003ch2 id=\\\"7\\\"\u003eLLC vs. Corporation FAQ\u003c/h2\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eCan I convert my LLC to a corporation or vice versa?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eYes, you can convert your LLC to a corporation or vice versa through a process called statutory conversion, which is available in most states. It typically requires filing specific forms with your state and updating your business documents, though the exact requirements vary by state.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eIs it better to form as a corp or an LLC?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eThe best choice for your business will depend on a variety of factors, including the size and structure of your business and the tax and liability benefits that you are seeking. Generally speaking, LLCs provide more flexibility and liability protection than corporations, but corporations may offer more tax benefits. It is best to speak with an attorney or accountant to determine the best option for your business.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhy would you choose an LLC over a corporation?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eAn LLC is a popular choice for small businesses because of the flexibility and simplicity of its structure. LLCs are typically easier and less expensive to form than corporations and provide owners with more flexibility in how they manage their businesses. LLCs also offer owners the ability to pass through their business profits or losses to their personal tax returns, which can be beneficial for tax purposes. Furthermore, LLCs do not have the same complex governance and reporting requirements as corporations, which can make them easier to manage.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eIs it better to be a C corp or an LLC?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eThe answer to this question depends on your business goals and needs. An LLC provides personal liability protection and pass-through taxation, and can be beneficial for businesses that are not seeking outside investors. A C corp provides more flexibility in ownership structure, and is often the better choice for businesses seeking outside investment or planning to go public. Ultimately, the best entity type for your business will depend on your specific circumstances.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"Compare the difference between LLC and corporation business structures to figure out which legal structure is best for your unique business needs.\",\"\u003cp\u003eCompare the difference between LLC and corporation business structures to figure out which legal structure is best for your unique business needs.\u003c/p\u003e\",{\"_1704\":1729,\"_335\":2080,\"_1182\":2086},{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,-5,2091,-5,2093],{\"_1704\":1740,\"_1741\":2092,\"_1743\":1747},\"[{\\\"title\\\":\\\"What is a Shopify Guru?\\\",\\\"url\\\":\\\"blog/3301562-what-is-a-shopify-guru\\\"},{\\\"title\\\":\\\"4 Major Advantages of a Sole Proprietorship\\\",\\\"url\\\":\\\"blog/advantages-of-sole-proprietorship\\\"},{\\\"title\\\":\\\"Business Valuation- Learn the Value of Your Business\\\",\\\"url\\\":\\\"blog/business-valuation\\\"},{\\\"title\\\":\\\"How to Buy a Domain Name- Domain Registration Guide\\\",\\\"url\\\":\\\"blog/how-to-buy-a-domain\\\"},{\\\"title\\\":\\\"What is a Lifestyle Business and How to Start One\\\",\\\"url\\\":\\\"blog/lifestyle-business\\\"},{\\\"title\\\":\\\"Trimming It Down- How to Create a Lean Business Plan\\\",\\\"url\\\":\\\"blog/lean-business-plan\\\"},{\\\"title\\\":\\\"How to Form a Single-Member LLC\\\",\\\"url\\\":\\\"blog/single-member-llc\\\"},{\\\"title\\\":\\\"How to Write a Persuasive Executive Summary + 5 Real-World Examples\\\",\\\"url\\\":\\\"blog/executive-summary\\\"}]\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},{\"_1704\":1705,\"_161\":2095,\"_1456\":2096,\"_335\":2097,\"_1709\":2060,\"_1711\":2098,\"_1721\":2101,\"_126\":2102,\"_1724\":2103,\"_1726\":2104,\"_1544\":2105,\"_1730\":2106,\"_1737\":2107,\"_1751\":2099,\"_1752\":2100,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":2076,\"_1758\":2060},\"gid://shopify/Article/556424200226\",\"struggling-business\",\"How To Save a Struggling Business in 2025\",{\"_1704\":1713,\"_379\":2099,\"_1715\":2100,\"_1717\":1767,\"_1719\":1768},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/how_to_save_a_struggling_business.png?v=1729517949\",\"save a struggling business\",[1079],\"\u003cp\u003eEvery business faces ups and downs. While the Chamber of Commerce reports that \u003ca href=\\\"https://www.chamberofcommerce.org/small-business-statistics/\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003e18% of small businesses don’t make it past their first year\u003c/a\u003e, having a struggling business doesn’t mean you’ve failed—it means it’s time to adapt.\u003c/p\u003e\\n\u003cp\u003eInstead of dwelling on challenges or forcing optimism, let’s reframe your business struggles as opportunities for growth. This guide will help you identify common causes of businesses struggles and give you practical steps to get back on track.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eReady to start your business?\u003c/strong\u003e \u003ca href=\\\"/website/builder\\\"\u003eCreate your website\u003c/a\u003e today or \u003ca href=\\\"/blog/what-is-shopify\\\"\u003elearn more about Shopify’s tools\u003c/a\u003e for selling online and in person.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eTable of contents\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003eCommon reasons small businesses struggle\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003eHow to spot business challenges early\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003e14 steps to turn your struggling business around\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#4\\\"\u003eStruggling business FAQ\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"1\\\"\u003eCommon reasons small businesses struggle\u003c/h2\u003e\\n\u003cp\u003eUnderstanding why businesses face challenges helps you tackle problems head-on. Here are the key factors to watch for:\u003c/p\u003e\\n\u003ch3\u003eCash flow issues\u003c/h3\u003e\\n\u003cp\u003eIf you’re spending late nights worrying over profit and loss statements, you’re not alone. When your bank account is running low, work with your accountant to find new revenue sources or cut costs strategically. \u003c/p\u003e\\n\u003ch3\u003eMarket fit challenges\u003c/h3\u003e\\n\u003cp\u003eSometimes enthusiasm for an idea leads to rushing past proper research. If you’re not seeing the demand you expected, you might need to reassess your market fit. But don’t worry—with thorough research and creative thinking, you can pivot your offerings, find new audiences, or adjust your positioning. \u003c/p\u003e\\n\u003ch3\u003eCompetition pressure\u003c/h3\u003e\\n\u003cp\u003eThe ecommerce world is crowded, and similar products often sell for a whole lot less. But don’t rush to cut prices—focus on what makes your business unique and strengthen those advantages.\u003c/p\u003e\\n\u003ch3\u003eBusiness model issues\u003c/h3\u003e\\n\u003cp\u003eEven great ideas need solid business models. If you’re constantly struggling to stay afloat, you might need to look at structural changes rather than quick fixes. \u003c/p\u003e\\n\u003ch2 id=\\\"2\\\"\u003eHow to spot business challenges early\u003c/h2\u003e\\n\u003cp\u003eIf you’re reading this, you’ve probably already noticed some warning signs. Beyond financial indicators, keep an eye out for these red flags::\u003c/p\u003e\\n\u003ch3\u003eCustomer feedback\u003c/h3\u003e\\n\u003cp\u003eWhile negative reviews can be tough to read, they offer valuable insights into what’s pushing customers away. Plus, how you respond matters—Podium found that 56% of consumers \u003ca href=\\\"https://www.podium.com/guides/2021-state-of-reviews/\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003echange their opinion of a business\u003c/a\u003e based on review responses. \u003c/p\u003e\\n\u003ch3\u003eTeam morale\u003c/h3\u003e\\n\u003cp\u003eYour staff can spot problems early. If you notice disengagement or high turnover, ask for their input through conversation or anonymous surveys. This shows you value their perspective while gathering crucial insights.\u003c/p\u003e\\n\u003ch3\u003eConversion rates\u003c/h3\u003e\\n\u003cp\u003eThe \u003ca href=\\\"https://marketing.dynamicyield.com/benchmarks/conversion-rate/\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eaverage global ecommerce conversion rate\u003c/a\u003e from November 2023 to October 2024 was 3.37%, according to Dynamic Yield. Check your Shopify behavior reports to see how your store compares. \u003ca href=\\\"https://help.shopify.com/en/manual/reports-and-analytics/shopify-reports/overview-dashboard\\\"\u003eLow conversion rates\u003c/a\u003e often signal that something’s stopping interested shoppers from completing their purchase.\u003c/p\u003e\\n\u003ciframe width=\\\"560\\\" height=\\\"315\\\" src=\\\"https://www.youtube.com/embed/2haBXi9r7eo?si=0f4Y_juB46drfCFM\\\" title=\\\"YouTube video player\\\" frameborder=\\\"0\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" referrerpolicy=\\\"strict-origin-when-cross-origin\\\" allowfullscreen=\\\"\\\"\u003e\u003c/iframe\u003e\\n\u003ch2 id=\\\"3\\\"\u003e14 steps to turn your struggling business around\u003c/h2\u003e\\n\u003ch3\u003e1. Shift your mindset\u003c/h3\u003e\\n\u003cp\u003eSuccess isn’t about working harder—it’s about working smarter. \u003ca href=\\\"https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5836039/\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eResearch\u003c/a\u003e shows that your intentions and values drive your actions. By developing a growth mindset—believing that your abilities can be improved through hard work—you’ll see challenges as opportunities to learn and improve.\u003c/p\u003e\\n\u003cp\u003eHere’s how to build a growth mindset:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eLearn from your setbacks:\u003c/strong\u003e Every business faces failures. Each one teaches you what to do differently next time.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eStay adaptable:\u003c/strong\u003e Plans rarely work out perfectly. Being flexible helps you handle unexpected challenges.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eTake care of yourself: \u003c/strong\u003eWhen business is tough, it’s tempting to work non-stop. But burning out won’t help you or your business succeed.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003e2. Create clear goals\u003c/h3\u003e\\n\u003cp\u003eNow that your mindset is in a good place, it’s time to turn your business around. Setting goals helps guide your focus and maintain momentum when things feel uncertain. \u003c/p\u003e\\n\u003cp\u003eResearch shows that goal-setting \u003ca href=\\\"https://journals.sagepub.com/doi/10.1111/j.1467-8721.2006.00449.x\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eboosts motivation\u003c/a\u003e, self-esteem, and confidence. It also \u003ca href=\\\"https://www.psychologytoday.com/us/blog/the-moment-youth/201803/goal-setting-is-linked-higher-achievement\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003ecorrelates strongly with success\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eStart small. Instead of setting massive goals that might disappoint you, break big goals into sets of smaller, more frequent goals, and celebrate completing them. For example, if your big goal is getting 200 email subscribers, your mini-goals might be:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eSign up for email marketing software\u003c/li\u003e\\n\u003cli\u003eCreate a sign-up landing page\u003c/li\u003e\\n\u003cli\u003eDesign your first email campaign\u003c/li\u003e\\n\u003cli\u003ePromote your list across your website and social media\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003e3. Learn why customers are leaving\u003c/h3\u003e\\n\u003cp\u003eWhile customers often shop around, consistent negative feedback needs attention. Find out why customers leave, such as:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003ePoor customer service experiences\u003c/li\u003e\\n\u003cli\u003eProducts not meeting expectations\u003c/li\u003e\\n\u003cli\u003eUnclear value proposition\u003c/li\u003e\\n\u003cli\u003eOverly aggressive sales tactics\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eSet up a feedback system with your existing customers. Tools like \u003ca href=\\\"https://apps.shopify.com/userloop-reviews-feedback?surface_detail=customer+feedback\u0026amp;surface_inter_position=1\u0026amp;surface_intra_position=9\u0026amp;surface_type=search\\\"\u003eUserLoop\u003c/a\u003e or \u003ca href=\\\"https://apps.shopify.com/surveys?surface_detail=customer+feedback\u0026amp;surface_inter_position=1\u0026amp;surface_intra_position=5\u0026amp;surface_type=search\\\"\u003eFuzzy Surveys\u003c/a\u003e help you collect insights and understand what customers really want. Use this data to improve your products and marketing strategies to boost both sales and loyalty. \u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eReward loyalty everywhere customers shop\u003c/p\u003e\\n\u003cp\u003eOnly Shopify’s integrated loyalty apps let customers collect and redeem loyalty rewards when shopping with you both online and in store—no complicated workarounds required.\u003c/p\u003e\\n\u003ca href=\\\"https://apps.shopify.com/categories/store-management-customer-accounts-loyalty-and-rewards\\\" class=\\\"marketing-button marketing-button--small\\\" target=\\\"_blank\\\"\u003eExplore loyalty apps\u003c/a\u003e\\n\u003c/div\u003e\\n\u003ch3\u003e4. Understand your target audience\u003c/h3\u003e\\n\u003cp\u003eYour target audience is the group your marketing speaks to. Knowing exactly who you’re aiming to reach helps you find new customers more easily and bring qualified buyers to your store.\u003c/p\u003e\\n\u003cp\u003eTake cosmetics brand SUGAR, which spent three years defining its target audience. “While we were running our ecommerce business between 2012 and 2015, we realized that there were a lot of millennial women who couldn’t find that perfect nude lipstick or a perfect red lipstick,” founder Vineeta Singh says in a \u003ca href=\\\"/blog/sugar-cosmetics-dtc%20\\\"\u003e\u003cem\u003eShopify Masters\u003c/em\u003e podcast episode\u003c/a\u003e. “There were a lot of colors that were perfect for, say, Caucasian skin, but wouldn’t work on the deeper Indian skin tones.”\u003c/p\u003e\\n\u003cp\u003eThe brand identified its core buyers:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eIndian women aged 20–27\u003c/li\u003e\\n\u003cli\u003eLiving in metropolitan areas\u003c/li\u003e\\n\u003cli\u003eHeavy digital content consumers\u003c/li\u003e\\n\u003cli\u003eInspired by global trends\u003c/li\u003e\\n\u003cli\u003eLooking for trends adapted for Indian preferences\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eThis insight led SUGAR to create its first hit product: liquid lipsticks. The long-lasting formula was perfect for India’s humid climate and their target audience’s needs.\u003c/p\u003e\\n\u003cp\u003eSUGAR has since grown from one ecommerce store to over 10,000 retail touchpoints and raised more than $21 million in Series C funding.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003ePut your customer data to work with Shopify’s customer segmentation\u003c/p\u003e\\n\u003cp\u003eShopify’s built-in segmentation tools help you discover insights about your customers, build segments as targeted as your marketing plans with filters based on your customers’ demographic and behavioral data, and drive sales with timely and personalized emails.\u003c/p\u003e\\n\u003ca class=\\\"marketing-button marketing-button--small\\\" href=\\\"/segmentation?itcat=coreblog\u0026amp;itterm=shopify-segmentation-tools-cta\\\" target=\\\"_blank\\\"\u003eDiscover Shopify segmentation\u003c/a\u003e\\n\u003c/div\u003e\\n\u003ch3\u003e5. Perform a SWOT analysis\u003c/h3\u003e\\n\u003cp\u003eAs a struggling small business owner, take a step back and look at your business from a broader perspective with a \u003ca href=\\\"/blog/swot-analysis\\\"\u003eSWOT analysis\u003c/a\u003e (strengths, weaknesses, opportunities, and threats). \u003c/p\u003e\\n\u003cp\u003eA SWOT analysis helps you examine your business from different angles and understand your future potential. It’s often part of a strong \u003ca href=\\\"/blog/business-plan\\\"\u003ebusiness plan\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eFocus on two main areas:\u003c/p\u003e\\n\u003col\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eStrengths and weaknesses:\u003c/strong\u003e Internal factors you can control, like reputation, partnerships, intellectual property, and staff. \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eOpportunities and threats:\u003c/strong\u003e External factors outside your control, such as competitors, economy, market conditions, industry trends, and supplier relationships.\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cp\u003eUse this analysis to identify problems, plan improvements, and make decisions that strengthen your business.\u003c/p\u003e\\n\u003cdiv data-guide=\\\"swot\\\"\u003e\u003c/div\u003e\\n\u003ch3\u003e6. Review your finances\u003c/h3\u003e\\n\u003cp\u003eEven successful businesses face financial challenges. From \u003ca href=\\\"/blog/cash-flow-management\\\"\u003ecash flow\u003c/a\u003e problems to inaccurate reports and high debt—many of these issues are preventable or fixable. \u003c/p\u003e\\n\u003cp\u003eIf money is tight, examine your expenses and cash flow carefully. Consider tracking finances weekly instead of monthly to spot issues early and keep your company profitable.\u003c/p\u003e\\n\u003cp\u003eWatch for common financial challenges:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eCash flow problems\u003c/li\u003e\\n\u003cli\u003eMissing or unclear budgets\u003c/li\u003e\\n\u003cli\u003eUnexpected expenses\u003c/li\u003e\\n\u003cli\u003eHigh debt levels\u003c/li\u003e\\n\u003cli\u003eTax compliance issues\u003c/li\u003e\\n\u003cli\u003eMixed personal and business finances\u003c/li\u003e\\n\u003cli\u003eIncomplete financial reporting\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003e7. Consider funding options\u003c/h3\u003e\\n\u003cp\u003eLimited working capital affects businesses of all sizes, but it’s especially tough for smaller companies. While having cash for daily operations is essential, you also need capital to hire staff, maintain inventory, run marketing campaigns, and develop new products.\u003c/p\u003e\\n\u003cp\u003eCreate an operations budget, then research financing options before you need them. \u003c/p\u003e\\n\u003cp\u003e\u003ca href=\\\"/capital\\\"\u003eShopify Capital\u003c/a\u003e offers quick access to business funding. There’s no lengthy application or credit check, and you can get funded within days. Repayment adjusts with your sales volume. \u003c/p\u003e\\n\u003cp\u003eUse funding to:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eHire new team members\u003c/li\u003e\\n\u003cli\u003eWork with expert consultants\u003c/li\u003e\\n\u003cli\u003ePrepare for seasonal sales\u003c/li\u003e\\n\u003cli\u003eBuy inventory at volume discounts\u003c/li\u003e\\n\u003cli\u003eSource new materials\u003c/li\u003e\\n\u003cli\u003eLaunch marketing campaigns \u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eGet funding to run your business with Shopify Capital\u003c/p\u003e\\n\u003cp\u003eShopify Capital makes it easy to get funding quickly and use it for inventory, marketing, and more. Automatically make payments as a percentage of your daily sales. No compounding interest. No schedules. No surprises.\u003c/p\u003e\\n\u003ca class=\\\"marketing-button marketing-button--small\\\" href=\\\"/capital?itcat=coreblog\u0026amp;itterm=shopify-capital-cta\\\" target=\\\"_blank\\\"\u003eExplore Shopify Capital\u003c/a\u003e\\n\u003c/div\u003e\\n\u003ch3\u003e8. Consider pivoting your business\u003c/h3\u003e\\n\u003cp\u003eWhile changing direction might seem daunting, especially if you recently \u003ca href=\\\"/blog/how-to-start-a-business\\\"\u003estarted your business\u003c/a\u003e, a pivot can strengthen your long-term success.\u003c/p\u003e\\n\u003cp\u003eYou might switch \u003ca href=\\\"/blog/17240328-how-to-choose-an-ecommerce-business-model\\\"\u003ebusiness models\u003c/a\u003e from direct-to-consumer to \u003ca href=\\\"/blog/selling-wholesale\\\"\u003eselling wholesale\u003c/a\u003e, or make simpler changes like updating your business name—try Shopify’s\u003ca href=\\\"/business-name-generator\\\"\u003ebusiness name generator\u003c/a\u003e for fresh ideas that connect with your audience. \u003c/p\u003e\\n\u003cp\u003eRemember to update your \u003ca href=\\\"/blog/business-license\\\"\u003ebusiness license\u003c/a\u003e and \u003ca href=\\\"/blog/register-business\\\"\u003eregistration documents\u003c/a\u003e when making changes to avoid complications later.\u003c/p\u003e\\n\u003ch3\u003e9. Build your marketing strategy\u003c/h3\u003e\\n\u003cp\u003eWith your foundations set—understanding your audience, securing funding, and planning for growth—it’s time to spread the word. Attract and keep the right customers through targeted marketing strategies.\u003c/p\u003e\\n\u003cp\u003eCreate awareness on a budget using social platforms:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/youtube-marketing\\\"\u003eYouTube marketing\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/tiktok-marketing\\\"\u003eTikTok marketing\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/instagram-marketing\\\"\u003eInstagram marketing\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/facebook-ads\\\"\u003eFacebook ads\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e“Focus on solving one to two simple but common and important problems in each video,” advises \u003ca href=\\\"https://linktr.ee/henrychen\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eHenry Chen\u003c/a\u003e, a serial entrepreneur and business coach. “People are more likely to do business with you after they see the \u003ca href=\\\"/blog/social-proof\\\"\u003esocial proof\u003c/a\u003e and free value that you’ve provided. Being that it’s evergreen, your videos will work for you for months and even years to come.”\u003c/p\u003e\\n\u003ch3\u003e10. Use AI to save time\u003c/h3\u003e\\n\u003cp\u003eIf you’re stretched thin, AI tools can help you work smarter. They save time and money while improving customer service.\u003c/p\u003e\\n\u003cp\u003e\u003ca href=\\\"/magic\\\"\u003eShopify Magic\u003c/a\u003e offers AI tools for building your store, marketing, customer support, and business management. For example, Shopify Sidekick acts as your personal business assistant—it understands Shopify, your business, and entrepreneurship, helping you automate routine tasks.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eShopify Magic\u003c/p\u003e\\n\u003cp\u003eShopify Magic makes it easier to start, run, and grow your business. Our groundbreaking commerce-focused AI empowers entrepreneurs like you to be more creative, productive, and successful than ever before.\u003c/p\u003e\\n\u003cp\u003e\u003ca class=\\\"marketing-button marketing-button--small\\\" href=\\\"/magic\\\" target=\\\"_blank\\\"\u003eAI designed for commerce\u003c/a\u003e\u003c/p\u003e\\n\u003c/div\u003e\\n\u003ch3\u003e11. Improve your online store\u003c/h3\u003e\\n\u003cp\u003eYour \u003ca href=\\\"https://help.shopify.com/en/manual/reports-and-analytics/shopify-reports/report-types/using-reports/benchmarks_in_reports\\\"\u003eShopify Benchmarks reports\u003c/a\u003e compare your store’s performance with similar businesses. If you’re consistently in the bottom 25th percentile, it’s time to upgrade your \u003ca href=\\\"/online\\\"\u003eonline store\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eTry these tips for \u003ca href=\\\"/blog/how-to-sell-online\\\"\u003eselling online\u003c/a\u003e:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eOptimize for mobile:\u003c/strong\u003e With 60% of global \u003ca href=\\\"https://www.statista.com/chart/13139/estimated-worldwide-mobile-e-commerce-sales/#:~:text=Worldwide%2C%20a%20large%20part%20of,commerce%20sales%20around%20the%20world.\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eecommerce sales\u003c/a\u003e happening on mobile, make sure your mobile experience works well.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/ul\u003e\\n\u003cstrong\u003eSpeed up your site: \u003c/strong\u003e\\n\u003cul\u003e\\n\u003cul\u003eHigh bounce rates often signal\u003c/ul\u003e\\n\u003c/ul\u003e\\n\u003ca href=\\\"/plus/guides/ultimate-guide-to-site-speed\\\"\u003eslow loading times\u003c/a\u003e\\n\u003cul\u003e\\n\u003cul\u003e. Reduce third-party apps, optimize images,\u003c/ul\u003e\\n\u003c/ul\u003e\\n\u003ca href=\\\"https://help.shopify.com/en/manual/online-store/themes/managing-themes/upgrading-themes\\\"\u003eupgrade your theme\u003c/a\u003e\\n\u003cul\u003e, and use system fonts where possible to keep things speedy.\\n\u003cli\u003e\\n\u003cstrong\u003eBoost your SEO: \u003c/strong\u003eLow traffic often means poor SEO. Start with clear site structure and natural keyword use, then consider adding a blog or building backlinks.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003e12. Streamline your operations\u003c/h3\u003e\\n\u003cp\u003eInefficient processes waste time and resources. Today’s tools can help you simplify and automate your business.\u003c/p\u003e\\n\u003cp\u003eFor example, \u003ca href=\\\"/marketplace-connect\\\"\u003eShopify Marketplace Connect\u003c/a\u003e lets you update your product catalog once and syncs it across marketplaces like Amazon or Walmart. This reduces repetitive work and keeps your products consistent everywhere.\u003c/p\u003e\\n\u003ch3\u003e13. Get expert help\u003c/h3\u003e\\n\u003cp\u003eThis might be tough advice to take, but it’s crucial. Running a business isn’t an innate skill—you can’t know everything about marketing, finances, and management. Getting expert help shows wisdom, not weakness.\u003c/p\u003e\\n\u003cp\u003eBusiness consultants specialize in helping struggling businesses diagnose problems and implement solutions. \u003ca href=\\\"https://www.extension.iastate.edu/agdm/wholefarm/html/c5-60.html\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eChoose carefully\u003c/a\u003e: look for expertise in your industry, interview several candidates, check references, and compare \u003ca href=\\\"https://consultingquest.com/insights/rfp-for-consulting-made-easy/#:~:text=A%20request%20for%20proposal%2C%20or,offer%20up%20all%20their%20services.\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eproposals\u003c/a\u003e to find the best fit.\u003c/p\u003e\\n\u003cp\u003eNeed help but watching costs? Consider working with a business mentor. \u003ca href=\\\"https://www.score.org/\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eSCORE\u003c/a\u003e, a nonprofit partnering with the Small Business Administration (SBA), connects owners with experienced mentors who volunteer their time.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eVisit the Shopify Partners Marketplace\u003c/p\u003e\\n\u003cp\u003eFind experienced commerce professionals who will help you grow your business. Browse the different services Shopify partners offer, post a job, and hire a professional to work with.\u003c/p\u003e\\n\u003ca href=\\\"/partners/directory\\\" class=\\\"marketing-button marketing-button--small\\\" target=\\\"_blank\\\"\u003eVisit now\u003c/a\u003e\\n\u003c/div\u003e\\n\u003ch3\u003e14. Take action now\u003c/h3\u003e\\n\u003cp\u003eWhen your business struggles, be proactive. Don’t wait for problems to worsen before acting. Take steps to both prevent further issues and fix existing problems.\u003c/p\u003e\\n\u003cp\u003eSuccessfully turning around a struggling business is incredibly rewarding. Every entrepreneur faces challenges—a temporary setback is just one of many.\u003c/p\u003e\\n\u003cp\u003eRemember: Even if this business doesn’t succeed despite your efforts, the experience is valuable. Many successful entrepreneurs faced setbacks before finding their winning venture. You only need to succeed once.\u003c/p\u003e\\n\u003ch2\u003eLearning from setbacks\u003c/h2\u003e\\n\u003cp\u003eRecognizing your business is struggling is an important first step. While you may face tough decisions to keep your business going, remember that overcoming challenges is part of the entrepreneurial journey.\u003c/p\u003e\\n\u003cp\u003eWhether you need to find new customers or secure funding, taking time to reset and rebuild is a normal part of growing a successful business. \u003c/p\u003e\\n\u003cp\u003e\u003cem\u003e*Shopify Capital loans must be paid in full within a maximum of 18 months, and two minimum payments apply within the first two six month periods. The actual duration may be less than 18 months based on sales.\u003c/em\u003e\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cdiv itemscope=\\\"\\\" itemtype=\\\"https://schema.org/FAQPage\\\"\u003e\\n\u003ch2 id=\\\"4\\\"\u003eStruggling Business FAQ\u003c/h2\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat type of business fails most often?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eAccording to the US Bureau of Labor Statistics (March 2023), transportation and warehousing businesses had the \u003ca href=\\\"https://www.lendingtree.com/business/small/failure-rate/\\\"\u003ehighest one-year failure rate\u003c/a\u003e at 24.8%. Retail trade showed more resilience, with only 12.9% failing in their first year.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eIs it normal for a business to struggle?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eYes. The US Bureau of Labor Statistics data shows that 23.2% of businesses close within their first year, 48% within five years, and 65.3% within 10 years. These numbers show that running a business is challenging, and facing struggles is a normal part of the journey.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat’s the first step if your business is failing?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eStart by evaluating your business performance to identify areas for improvement. Then research ways to increase revenue or reduce costs to get back on track.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat should you do when your business runs out of money?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eIf your business runs low on cash:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eIdentify the root cause of the shortage\u003c/li\u003e\\n\u003cli\u003eLook for ways to increase revenue or reduce expenses\u003c/li\u003e\\n\u003cli\u003eConsult a financial professional\u003c/li\u003e\\n\u003cli\u003eExplore funding options to maintain operations\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"Want to bring your struggling business back to life? Learn why businesses fail and the steps you need to take to save them in this article.\",\"\u003cp\u003eWant to bring your struggling business back to life? Learn why businesses fail and the steps you need to take to save them in this article.\u003c/p\u003e\",{\"_1704\":1729,\"_335\":2097,\"_1182\":2103},{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,2108,2110,-5,2112],{\"_1704\":1740,\"_1741\":2109,\"_1743\":1744},\"{\\\"en-ca\\\":\\\"https://www.shopify.com/ca/blog/struggling-business\\\",\\\"en-gb\\\":\\\"https://www.shopify.com/uk/blog/struggling-business\\\",\\\"en-au\\\":\\\"https://www.shopify.com/au/blog/struggling-business\\\",\\\"en-id\\\":\\\"https://www.shopify.com/id/blog/struggling-business\\\",\\\"en-nz\\\":\\\"https://www.shopify.com/nz/blog/struggling-business\\\",\\\"en-za\\\":\\\"https://www.shopify.com/za/blog/struggling-business\\\",\\\"en-ng\\\":\\\"https://www.shopify.com/ng/blog/struggling-business\\\",\\\"en-ph\\\":\\\"https://www.shopify.com/ph/blog/struggling-business\\\",\\\"en-sg\\\":\\\"https://www.shopify.com/sg/blog/struggling-business\\\",\\\"en-hk\\\":\\\"https://www.shopify.com/hk/blog/struggling-business\\\",\\\"en-ie\\\":\\\"https://www.shopify.com/ie/blog/struggling-business\\\",\\\"en-my\\\":\\\"https://www.shopify.com/my/blog/struggling-business\\\",\\\"zh-cn\\\":\\\"https://www.shopify.com/zh/blog/struggling-business\\\",\\\"ja\\\":\\\"https://www.shopify.com/jp/blog/struggling-business\\\"}\",{\"_1704\":1740,\"_1741\":2111,\"_1743\":1747},\"[{\\\"title\\\":\\\"TikTok Merch: How To Make and Sell it on Tiktok\\\",\\\"url\\\":\\\"blog/make-merch-tiktok\\\"},{\\\"title\\\":\\\"How To Source Products To Sell Online\\\",\\\"url\\\":\\\"blog/product-sourcing-apps\\\"},{\\\"title\\\":\\\"How To Make Your First Ecommerce Sale—Fast (Tutorial 2024)\\\",\\\"url\\\":\\\"blog/make-your-first-sale\\\"},{\\\"title\\\":\\\"How To Sell Wholesale: Best Products and Marketplaces (2024)\\\",\\\"url\\\":\\\"blog/selling-wholesale\\\"},{\\\"title\\\":\\\"Best Ecommerce Shipping Solutions for Your Business (2024)\\\",\\\"url\\\":\\\"blog/shipping-and-fulfillment\\\"},{\\\"title\\\":\\\"Should You be Charging Sales Tax on Your Online Store?\\\",\\\"url\\\":\\\"blog/16480780-should-you-be-charging-sales-tax-on-your-online-store\\\"},{\\\"title\\\":\\\"7 Innovative Customer Loyalty Programs and How To Start\\\",\\\"url\\\":\\\"blog/loyalty-program\\\"},{\\\"title\\\":\\\"Psychological Pricing- What Your Prices Really Say to Customers\\\",\\\"url\\\":\\\"blog/psychological-pricing\\\"},{\\\"title\\\":\\\"Reach More Buyers on eBay- How to Connect eBay to Your Shopify Store\\\",\\\"url\\\":\\\"blog/shopify-ebay-integration\\\"},{\\\"title\\\":\\\"Take the \u0026#34;Selling\u0026#34; Out Of \u0026#34;Upselling\u0026#34;- How to Upsell to Customers and Improve the Shopping Experience\\\",\\\"url\\\":\\\"blog/upselling-and-cross-selling\\\"}]\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},{\"_1704\":1705,\"_161\":2114,\"_1456\":2115,\"_335\":2116,\"_1709\":2117,\"_1711\":2118,\"_1721\":2121,\"_126\":2122,\"_1724\":2123,\"_1726\":2124,\"_1544\":2125,\"_1730\":2126,\"_1737\":2127,\"_1751\":2119,\"_1752\":2120,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":2076,\"_1758\":2117},\"gid://shopify/Article/202981513\",\"how-to-make-enamel-pins\",\"How To Make Enamel Pins: Everything You Need To Know\",\"2024-12-07T06:00:00Z\",{\"_1704\":1713,\"_379\":2119,\"_1715\":2120,\"_1717\":1767,\"_1719\":1720},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/how-to-make-enamel-pins_Final.jpg?v=1729266159\",\"Illustration of a man in a denim jacket wearing enamel pins that display an arrow going up and to the right because his business is growing\",[1484],\"\u003cp\u003eEnamel pins have exploded in the fashion world, and entrepreneurs across many industries can take advantage of this \u003ca href=\\\"/blog/business-opportunities\\\"\u003ebusiness opportunity\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eThese tiny metal pins are highly customizable and can feature any design, including offbeat illustrations, branded logos, and anything else you can dream up. Enamel pins act as an extension of people’s personalities and give them the chance to customize and accessorize jean jackets, backpacks, hats, and more.\u003c/p\u003e\\n\u003cp\u003eFrom graphic designers to apparel masterminds to major retailers like Urban Outfitters, creatives and pin makers worldwide have started building successful online businesses by transforming their unique designs and ideas into enamel lapel pins.\u003c/p\u003e\\n\u003cp\u003eThis comprehensive guide covers how to \u003ca href=\\\"/blog/things-to-make-and-sell\\\"\u003emake and sell\u003c/a\u003e your own enamel pins, from design to manufacturing and marketing. \u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eTable of contents\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003eWhy make enamel pins?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003eTypes of enamel pins to make\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003eHow to make enamel pins\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#4\\\"\u003eHow to sell enamel pins online\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#5\\\"\u003eMaking custom enamel pins FAQ\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eBuild your dream online store today\u003c/p\u003e\\n\u003cp\u003eJoin the ranks of the world’s best online stores with Shopify’s powerful tools and features. With the highest-converting checkout, Shopify stores sell more products, lower your costs, and save you time.\u003c/p\u003e\\n\u003ca href=\\\"/website/builder\\\" class=\\\"marketing-button marketing-button--small\\\" target=\\\"_blank\\\"\u003eLearn more\u003c/a\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"1\\\"\u003eWhy make enamel pins?\u003c/h2\u003e\\n\u003cp\u003eSouvenir pins have been around for decades. Go into any rest stop or gift store and you’ll likely find an assortment of different lapel pins.\u003c/p\u003e\\n\u003cp\u003eToday, people wear pins to express themselves and to promote the things they like. They can place pins anywhere from backpacks and hats to shirts, sweatshirts, and pants. Enamel pins have become a sort of fashion statement, with celebrities like Taylor Swift wearing them on the cover of \u003cem\u003eEntertainment Weekly\u003c/em\u003e.\u003c/p\u003e\\n\u003cp\u003eIllustrators and artists love the enamel pin industry for a few reasons:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003ePins are a good complement to selling clothes and stickers.\u003c/li\u003e\\n\u003cli\u003eThe profit margins on enamel pins are high.\u003c/li\u003e\\n\u003cli\u003eThey are easy to make and ship.\u003c/li\u003e\\n\u003cli\u003eThere’s no limit on creativity.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eIf you’re creative and have graphic design skills, there’s no limit to what you can do in the enamel pin business.\u003c/p\u003e\\n\u003ch2 id=\\\"2\\\"\u003eTypes of enamel pins to make\u003c/h2\u003e\\n\u003cul\u003e\\n\u003cli\u003eSoft enamel\u003c/li\u003e\\n\u003cli\u003eHard enamel\u003c/li\u003e\\n\u003cli\u003e3D mold\u003c/li\u003e\\n\u003cli\u003eOffset epoxy \u003c/li\u003e\\n\u003cli\u003eDie struck\u003c/li\u003e\\n\u003cli\u003eDuel-plated enamel \u003c/li\u003e\\n\u003cli\u003eMetallic enamel \u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eExplore the most common types of enamel pins to determine which make the most sense for your business: \u003c/p\u003e\\n\u003ch3\u003eSoft enamel\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg class=\\\"block block--bordered\\\" style=\\\"float: none;\\\" alt=\\\"Soft enamel pin of two snakes intertwining.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/hautemacabre.png?v=1731558791\\\"\u003e\\n\u003cfigcaption\u003e\u003cem\u003e\u003ca href=\\\"https://hautemacabre.com/products/life-death-snakes-enamel-pin-by-ectogasm\\\"\u003eHaute Macabre\u003c/a\u003e\u003c/em\u003e\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003eTo create a soft enamel pin, you apply one layer of paint on the recessed areas of the pin’s surface. The slightly higher metal between these recessed areas give the pin a rigid finish. Soft enamel is the most popular choice for beginners because it’s cheaper and faster to produce than hard enamel and generally has more color options, with richer and more vibrant colors available. Using enamel paint, you can customize your pins to your heart’s content.\u003c/p\u003e\\n\u003cp\u003eUsing soft enamel also lets you get more texture detail into your design, including borders and edges you can actually feel. However, soft enamel pins are also much less durable than hard enamel pins, and they can be scratched easily. From a pin production perspective, they can be easy to make but have durability drawbacks.\u003c/p\u003e\\n\u003ch3\u003eHard enamel\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg style=\\\"float: none;\\\" alt=\\\"Hard enamel pin of a Dachsund dog in a hotdog bun.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/pinstachio.png?v=1731558791\\\"\u003e\\n\u003cfigcaption\u003e\u003cem\u003e\u003ca href=\\\"https://pinstachiio.com/products/sausage-dog-enamel-pin\\\"\u003ePinstachiio\u003c/a\u003e\u003c/em\u003e\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003eHard enamel is much more durable and rugged than soft enamel, but it can be more expensive and more restrictive when it comes to coloring. Hard enamel pins can appear subdued and less vivid than soft enamel pins.\u003c/p\u003e\\n\u003cp\u003eThat said, hard enamel pins use a clear coat of resin on top to create a textureless, smooth surface. Hard enamel is a good choice if long-term durability is important to you and your customers. For example, if you’re targeting customers who want to hang their enamel pin on their outdoor back back, this type of pin is a great option.\u003c/p\u003e\\n\u003ch3\u003e3D mold\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg class=\\\"block block--bordered\\\" style=\\\"float: none;\\\" alt=\\\"3D mold pin of the Rocketeer’s helmet.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/littleshopofpins.png?v=1731558791\\\"\u003e\\n\u003cfigcaption\u003e\u003cem\u003e\u003ca href=\\\"https://littleshopofpins.com/products/3-d-helmet-pin\\\"\u003eLittle Shop of Pins\u003c/a\u003e\u003c/em\u003e\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003e3D mold pins, or die-cast pins, are a type of pin made by pouring molten metal under high pressure into a mold of your design. 3D mold pins typically have a more elegant, classic look and are made from either zinc or pewter.\u003c/p\u003e\\n\u003cp\u003eYou’ll want to use die cast pins when you have an intricate design that requires cutouts or a pin that isn’t a perfect shape. Think designs for animals, toys, planes, or symbols.\u003c/p\u003e\\n\u003ch3\u003eOffset epoxy \u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg style=\\\"float: none;\\\" alt=\\\"Two epoxy pins showing illustrated birds and the word Vaccinated!\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/chibird.png?v=1731558791\\\"\u003e\\n\u003cfigcaption\u003e\u003cem\u003e\u003ca href=\\\"https://chibird.myshopify.com/collections/pins/products/vaccinated-heart-buttons\\\"\u003eChiibird\u003c/a\u003e\u003c/em\u003e\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003eAn epoxy pin has a clear plastic coating that is applied to soft enamel or offset-printed-style lapel pins. It adds shine and protects your designs from damage. Epoxy coating can protect silk screen paint or offset printed designs from fading or scratching over time. These types of pins are great for intricate designs with photographic detail.\u003c/p\u003e\\n\u003ch3\u003eDie struck\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg class=\\\"block block--bordered\\\" style=\\\"float: none;\\\" alt=\\\"Die struck enamel pin that reads, “Brave grateful + Kind.”\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/lsop.png?v=1731558791\\\"\u003e\\n\u003cfigcaption\u003e\u003cem\u003e\u003ca href=\\\"https://littleshopofpins.com/products/3-d-helmet-pin\\\"\u003eLittle Shop of Pins\u003c/a\u003e\u003c/em\u003e\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003eDie struck pins are made from pressing metals—like iron, gold, or copper—against a steel mold to create your pin. Striking the metal creates a recessed area where you can add color options, like \u003ca href=\\\"https://pindepot.com/cloisonne\\\"\u003ecloisonné\u003c/a\u003e. Some makers also sandblast the recessed area to create a two-tone metal look.\u003c/p\u003e\\n\u003ch3\u003eDual-plated enamel \u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg class=\\\"block block--bordered\\\" style=\\\"float: none;\\\" alt=\\\"A gold-plated pin with two foxes under a tree.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/frsotdragondesigns.png?v=1731558791\\\"\u003e\\n\u003cfigcaption\u003e\u003cem\u003e\u003ca href=\\\"https://frostdragondesigns.com/products/doublefox\\\"\u003eFrost Dragon Designs\u003c/a\u003e\u003c/em\u003e\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003eDual-plated enamel pins are the fancy sports cars of the pin world. They use two different metal platings on the same pin. This effect creates a contrast that makes your design pop. \u003c/p\u003e\\n\u003cp\u003eYou might use gold plating for the main elements and silver for the details, or mix it up however you want. Just keep in mind that this extra metalwork means they cost more to produce.\u003c/p\u003e\\n\u003ch3\u003eMetallic enamel \u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg style=\\\"float: none;\\\" alt=\\\"A metallic soft enamel pin of a cat.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/alchemymerch.png?v=1731558791\\\"\u003e\\n\u003cfigcaption\u003e\u003cem\u003e\u003ca href=\\\"https://alchemymerch.com/products/rainbow-soft-enamel-anodized-rainbow-plated\\\"\u003eAlchemy Merch\u003c/a\u003e\u003c/em\u003e\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003eMetallic enamel contains tiny metal flakes that catch the light and create an awesome shimmer effect. When someone tilts your pin in different ways, it’ll flash and gleam like a disco ball (but way classier). \u003c/p\u003e\\n\u003cp\u003eThese pins are perfect for creating something that looks high-end without going overboard. The metallic finish works especially well for designs featuring stars, celestial elements, or anything that’s supposed to have that extra bit of shine.\u003c/p\u003e\\n\u003ch2 id=\\\"3\\\"\u003eHow to make enamel pins\u003c/h2\u003e\\n\u003col\u003e\\n\u003cli\u003e\u003ca href=\\\"#11\\\"\u003eDesign your own custom enamel pins\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#12\\\"\u003eChoose the right materials\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#13\\\"\u003eDecide on enamel pin size\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#14\\\"\u003eSelect a manufacturer or production method\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#15\\\"\u003eManage your pin production\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#16\\\"\u003eDetermine pricing and profit margins\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#17\\\"\u003eSell your pins on marketplaces\u003c/a\u003e\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch3 id=\\\"11\\\"\u003e1. Design your own custom enamel pins\u003c/h3\u003e\\n\u003cp\u003eEven if you don’t have any design skills, creating enamel pins is possible. \u003c/p\u003e\\n\u003cp\u003eFor creating mockups of your lapel pins, using Adobe Illustrator or Photoshop is probably your best bet. If you don’t have access to Photoshop, here are some free alternatives you can use to create your own original designs:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"https://pixlr.com/\\\"\u003ePixlr\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"https://www.sumopaint.com/home/\\\"\u003eSumo Paint\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"https://www.gimp.org/\\\"\u003eGIMP\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"http://www.getpaint.net/index.html\\\"\u003ePaint.NET\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eAlternatively, you can work with a company like \u003ca href=\\\"https://yourstuffmade.com/\\\"\u003eYour Stuff Made\u003c/a\u003e that specializes in pin design and manufacturing.The brand is artist-run and owned, so you know you’ll get high-quality, custom pin designs at an affordable price. It also manufactures pins out of its own ethically sourced and certified factory in China. You’ll pay between $130 and $180 for a minimum order of 100 pins between a size range of one- to two-inch pins.\u003c/p\u003e\\n\u003cp\u003eThere are also great marketplaces for hiring graphic designers and purchasing design resources:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"https://creativemarket.com/\\\"\u003eCreative Market\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"https://graphicriver.net/\\\"\u003eGraphicRiver\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"https://www.fiverr.com/\\\"\u003eFiverr\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"https://www.upwork.com/\\\"\u003eUpwork\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e\u003cem\u003eNote: If you’re purchasing design resources, make sure they have a commercial license so you can use them for your products.\u003c/em\u003e\u003c/p\u003e\\n\u003cp\u003eWhen it comes to enamel pins, there are a few guidelines your final designs will need to follow:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eYour designs will need to only use solid colors, usually from the \u003ca href=\\\"https://www.pantone.com/color-systems/pantone-color-systems-explained\\\"\u003ePantone color matching system\u003c/a\u003e, which means your enamel colors can’t include gradients or transparent colors.\u003c/li\u003e\\n\u003cli\u003eDue to the size of enamel pins, you should typically avoid using small text or fine details in your designs.\u003c/li\u003e\\n\u003cli\u003eNormally, your manufacturer will only need a JPG, PNG, or vector file of your design, but be sure to ask them for details like sizing and bleed area to make sure you’re following their specific guidelines.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"12\\\"\u003e2. Choose the right materials\u003c/h3\u003e\\n\u003cp\u003eYour materials can make or break your enamel pin. You want your pins to look amazing and last forever (or at least until someone loses them off their denim jacket).\u003c/p\u003e\\n\u003cp\u003eFirst, decide between hard and soft enamel:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eHard enamel pins.\u003c/strong\u003e These have that smooth, polished finish that screams quality, but they cost more to make.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eSoft enamel pins.\u003c/strong\u003e These have recessed areas between the metal lines and a textured feel. It’s cheaper, but can still look super clean if done right.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eFor the metal base, zinc alloy is your best friend. It’s durable, takes detail well, and won’t destroy your budget. You could go fancy with sterling silver or gold-plated options, but start with the basics that actually make sense for your bottom line and \u003ca href=\\\"/blog/target-audience\\\"\u003etarget audience\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eThe plating finish matters too. Most people go with gold, silver, or black nickel plating. Each one gives a different vibe:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eGold plating: \u003c/strong\u003eClassic and luxe.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eSilver: \u003c/strong\u003eModern and versatile.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eBlack nickel:\u003c/strong\u003e Edgy and contemporary.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eDon’t forget the backing hardware. You’ve got two main options:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eButterfly clutch: \u003c/strong\u003eThe standard choice, secure and reliable.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eRubber backing: \u003c/strong\u003eBetter for delicate fabrics but can wear out faster.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"13\\\"\u003e3. Decide on enamel pin size\u003c/h3\u003e\\n\u003cp\u003eThe size of your pins matters. Go too small, and your designs turn into blobs of metal. Go too large and suddenly your pin is competing with actual brooches. \u003c/p\u003e\\n\u003cp\u003eThe sweet spot for most pins is between one and 1.5 inches in any direction. It’s the most practical size, because it’s big enough to show off design details, cost effective to product, and compact enough to not drag down fabric.\u003c/p\u003e\\n\u003cp\u003eThink about where your customers will wear these pins. A massive three-inch pin might look cool, but it’ll probably spend more time in a drawer than on someone’s jacket.\u003c/p\u003e\\n\u003cp\u003eHere’s a quick size guide:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003e0.75 inch: \u003c/strong\u003eGood for simple logos or minimalist designs.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003e1 inch:\u003c/strong\u003e Popular, versatile, and practical.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003e1.5 inch: \u003c/strong\u003ePerfect for detailed artwork or designs with text.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003e2+ inches: \u003c/strong\u003eStatement pieces (expect higher production costs).\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eYour manufacturer will charge by size, so every quarter-inch increase affects your profit margin. Balance your artistic vision with what makes sense for your budget and target price point.\u003c/p\u003e\\n\u003ch3 id=\\\"14\\\"\u003e4. Select a manufacturer or production method\u003c/h3\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/13975985-how-to-find-a-manufacturer-or-supplier-for-your-product-idea\\\"\u003eManufacturers\u003c/a\u003e bring your designs to life, so you want to choose the right partner. You’ve got two main routes here: overseas manufacturers or local producers. \u003c/p\u003e\\n\u003cp\u003eOverseas manufacturers typically offer the best bang for your buck—especially when you’re ordering in bulk. You can find them on platforms like Alibaba, where prices might range from $1 to $3 per pin when ordering 100 or more pieces.\u003c/p\u003e\\n\u003cp\u003eHere’s a quick look at a few options:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"https://wizardpins.com/\\\"\u003eWizardPins\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"https://www.thestudio.com/\\\"\u003eThe/Studio\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"http://madebycooper.co.uk/\\\"\u003eMade by Cooper\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"http://truemetalworks.com/\\\"\u003eTrue Metal Works\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eLocal manufacturers cost more (maybe $5 to $8 per pin), but you get perks like easier communication and faster turnaround times. Plus, you can actually visit their facility if you want to see the production process firsthand, which is nice to see as a business owner.\u003c/p\u003e\\n\u003cp\u003eSome key things to look out for when picking a manufacturer:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eTheir \u003ca href=\\\"/retail/minimum-order-quantity\\\"\u003eminimum order quantity (MOQ)\u003c/a\u003e\\n\u003c/li\u003e\\n\u003cli\u003eSample costs and policies\u003c/li\u003e\\n\u003cli\u003eProduction timelines\u003c/li\u003e\\n\u003cli\u003eTheir previous work \u003c/li\u003e\\n\u003cli\u003eCustomer reviews and testimonials\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e\u003cstrong\u003e💡 Pro tip: \u003c/strong\u003eAlways order samples of your materials before going all in on a big production run. There’s nothing worse than getting 500 pins delivered and realizing the gold plating looks more like mustard yellow.\u003c/p\u003e\\n\u003ch3 id=\\\"15\\\"\u003e5. Manage your pin production\u003c/h3\u003e\\n\u003cp\u003eOnce you’ve selected a manufacturer, it’s essential to keep your production costs low while maintaining quality. Here are the key factors that will influence the final price of your enamel pins:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eDesign complexity.\u003c/strong\u003e More intricate designs may require additional production steps, raising costs.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eNumber of colors.\u003c/strong\u003e The more colors used in your design, the higher the production cost.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003ePin size.\u003c/strong\u003e Larger pins use more materials, which also increases the price.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eOrder quantity.\u003c/strong\u003e While the initial cost of creating the mold for your pin is significant, the cost per pin decreases as you increase your order size.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eMost enamel lapel pin manufacturers will allow you to customize the materials you use for your pins, beyond hard or soft enamel. You’ll be able to choose the color and texture of your enamel pins’ base before dyes are added, so make sure you ask to see all the options available. Ask about the options available for the needle on the back of your pin, including whether the clasp for the needle is steel, rubber, or some other material.\u003c/p\u003e\\n\u003cp\u003eFind out if your chosen manufacturers will let you customize the way your pins are shipped. Enamel pins usually arrive in small plastic bags, but some manufacturers will allow you to add a custom backing card to each pin for a unique, professional touch. If backing cards are available, make sure you’re given the exact design specifications for them, including color limitations and bleed area.\u003c/p\u003e\\n\u003ch3 id=\\\"16\\\"\u003e6. Determine pricing and profit margins\u003c/h3\u003e\\n\u003cp\u003eFirst, calculate your total costs per pin. This includes:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eManufacturing cost per pin\u003c/li\u003e\\n\u003cli\u003eShipping from manufacturer\u003c/li\u003e\\n\u003cli\u003ePackaging materials (backing cards, plastic sleeves)\u003c/li\u003e\\n\u003cli\u003eOther supplies you need\u003c/li\u003e\\n\u003cli\u003eTransaction fees from payment processors\u003c/li\u003e\\n\u003cli\u003eMarketing costs\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eEnamel pins usually cost between $2 and $4 to manufacture, depending on size and complexity. You can order in bigger quantities to get better prices per pin, but don’t blow your whole budget at once.\u003c/p\u003e\\n\u003cp\u003eFor a solid \u003ca href=\\\"/blog/what-is-profit-margin\\\"\u003eprofit margin\u003c/a\u003e, most successful pin makers price their products at four to five times the manufacturing cost. So if your pin costs $3 to make, you might sell it for $12 to $15. This might seem like a big markup, but remember you need to cover all those extra costs and make enough profit to keep your business running.\u003c/p\u003e\\n\u003cp\u003e💡 \u003cstrong\u003eUse \u003c/strong\u003e\u003ca href=\\\"/blog/what-is-profit-margin\\\"\u003e\u003cstrong\u003eShopify’s Profit Margin Calculator\u003c/strong\u003e\u003c/a\u003e\u003cstrong\u003e to set optimal product prices and improve profit margin. \u003c/strong\u003e\u003c/p\u003e\\n\u003ch3 id=\\\"17\\\"\u003e7. Sell your pins on marketplaces\u003c/h3\u003e\\n\u003cp\u003eLots of pin sellers create an \u003ca href=\\\"/blog/etsy-shop-ideas\\\"\u003eEtsy shop\u003c/a\u003e to sell their work, but there are also marketplaces like Amazon Handmade and eBay where you can sell pins. \u003c/p\u003e\\n\u003cp\u003eEcommerce platforms like \u003ca href=\\\"https://www.shopify.com/\\\"\u003eShopify\u003c/a\u003e help you set up shop easily and handle the technical stuff for you. Shopify can also connect all your sales channels into one dashboard so you can monitor sales in real time. \u003c/p\u003e\\n\u003cp\u003eKeep track of which marketplaces are bringing in the most sales and focus your energy there. Sometimes it’s better to rock it on two or three platforms than spread yourself too thin trying to be everywhere at once.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eUnify your sales channels with Shopify\u003c/p\u003e\\n\u003cp\u003eOnly Shopify unifies your sales channels and gives you all the tools you need to manage your business, market to customers, and sell everywhere in one place.\u003c/p\u003e\\n\u003ca href=\\\"https://www.shopify.com/channels?itcat=coreblog\u0026amp;itterm=shopify-sales-channels-cta\\\" class=\\\"marketing-button marketing-button--small\\\" target=\\\"_blank\\\"\u003eExplore Shopify’s sales channels\u003c/a\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"4\\\"\u003eHow to sell enamel pins online\u003c/h2\u003e\\n\u003col\u003e\\n\u003cli\u003e\u003ca href=\\\"#21\\\"\u003eOpen an online store\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#22\\\"\u003eTake great product photos\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#23\\\"\u003eMarket your online store\u003c/a\u003e\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cp\u003eNow that you know your market, the pins you’ll sell, and your supply chain, it’s time to figure out how and where to sell your enamel pins:\u003c/p\u003e\\n\u003ch3 id=\\\"21\\\"\u003e1. Open an online store\u003c/h3\u003e\\n\u003cp\u003eMarketplaces are good places to list your pins, but you’ll want to \u003ca href=\\\"/blog/start-online-store\\\"\u003eopen an online store\u003c/a\u003e to have more control over your own brand. An online store acts as your digital home, where you can connect with shoppers and sell your products.\u003c/p\u003e\\n\u003cp\u003eFor example, \u003ca href=\\\"https://www.pintrill.com/\\\"\u003ePINTRILL\u003c/a\u003e, a leading enamel pin seller, features hundreds of pins on its ecommerce website. PINTRILL gives new life to work by artists who have passed, like Jean-Michel Basquiat and Keith Haring. It also expanded its product line to include keychains, pin backs, and hats. \u003c/p\u003e\\n\u003cp\u003eBecause PINTRILL doesn’t list on third-party marketplaces, it doesn’t pay commission and can keep all the profits.\u003c/p\u003e\\n\u003ciframe title=\\\"YouTube video player\\\" src=\\\"https://www.youtube.com/embed/ferhOYx1NMo?si=wODyQK5140fOmr8h\\\" height=\\\"315\\\" width=\\\"560\\\" allowfullscreen=\\\"\\\" referrerpolicy=\\\"strict-origin-when-cross-origin\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" frameborder=\\\"0\\\"\u003e\u003c/iframe\u003e\\n\u003ch3 id=\\\"22\\\"\u003e2. Take great product photos\u003c/h3\u003e\\n\u003cp\u003eMake sure to take good \u003ca href=\\\"/blog/12206313-the-ultimate-diy-guide-to-beautiful-product-photography\\\"\u003eproduct photos\u003c/a\u003e of your pins. Shoppers will want to see the details. Plus, you took the time to design them, so might as well show ’em off.\u003c/p\u003e\\n\u003cp\u003eA few tips to improve your photos: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eSet up a clean background. \u003c/strong\u003eYou can easily find inexpensive paper sweeps on Amazon, which can add a professional look to your product photos. \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eUse a lightbox.\u003c/strong\u003e Lightboxes create even lighting and are perfect for shooting small products. \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eSave time for some light retouching.\u003c/strong\u003e Even great product shots can use a little editing. Use free tools like Canva or \u003ca href=\\\"https://www.shopify.com/magic\\\"\u003eShopify Magic\u003c/a\u003e (which comes with every Shopify account) to clean up the background, adjust the colors, and add contrast. \u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cdiv data-guide=\\\"photography\\\"\u003e\u003c/div\u003e\\n\u003ch3 id=\\\"23\\\"\u003e3. Market your online store\u003c/h3\u003e\\n\u003cp\u003eWhen it comes to marketing your own enamel pin business, there are some recommended channels you’ll want to try:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"/blog/seo-marketing\\\"\u003e\u003cstrong\u003eSearch engine optimization (SEO)\u003c/strong\u003e\u003c/a\u003e\u003cstrong\u003e.\u003c/strong\u003e SEO helps you reach people who are looking for specific enamel pins or designs. The buying intent behind these searches means you’ll get relevant traffic to your product pages, which can result in more sales. \u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"/blog/instagram-marketing\\\"\u003e\u003cstrong\u003eInstagram marketing\u003c/strong\u003e\u003c/a\u003e\u003cstrong\u003e. \u003c/strong\u003eInstagram is a highly visual platform and perfect for creators to show off their products. You can publish a mix of Stories, posts, or Reels to promote your products and connect with followers. The more they enjoy your content, the more likely they are to buy.\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"/blog/facebook-ads\\\"\u003e\u003cstrong\u003eFacebook advertising\u003c/strong\u003e\u003c/a\u003e\u003cstrong\u003e. \u003c/strong\u003eSay you want to target a specific group with your pins. Facebook ads can help you market to people who fit that profile.\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"/blog/115935109-the-beginners-guide-to-influencer-marketing-on-instagram\\\"\u003e\u003cstrong\u003eInfluencer marketing\u003c/strong\u003e\u003c/a\u003e\u003cstrong\u003e. \u003c/strong\u003ePartner up with micro-celebrities, YouTubers, Instagrammers, and TikTokers to promote your pins. Look for content creators with audiences similar to yours to make the most of your partnership.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eWant to really boost your sales? Bundle similar pins together, offer discounts on multiple purchases, and create limited edition runs to create some FOMO (fear of missing out). Just make sure your shipping is speedy and reliable. Nobody likes waiting forever for their pins to arrive.\u003c/p\u003e\\n\u003ch2\u003eBuilding a DIY enamel pin business\u003c/h2\u003e\\n\u003cp\u003eBuilding an enamel pin business can be both rewarding and profitable when done right. \u003c/p\u003e\\n\u003cp\u003eStart your business as a \u003ca href=\\\"/blog/side-hustle\\\"\u003eside hustle\u003c/a\u003e, then slowly turn it into a full-time venture. You’ll figure out what pins sell and different ways to source them to increase margins and \u003ca href=\\\"/blog/make-money-online\\\"\u003emake money online\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003e\u003cem\u003eIllustration by Pete Ryan\u003c/em\u003e\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/FAQPage\\\" itemscope=\\\"\\\"\u003e\\n\u003ch2 id=\\\"5\\\"\u003eMaking custom enamel pins FAQ\u003c/h2\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhere can I get my enamel pins manufactured?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eLook for reputable manufacturers on Alibaba, where many specialize in custom enamel pins and offer both soft and hard enamel options at competitive prices with varying minimum order quantities. For smaller batch sizes or higher quality, check out specialized pin manufacturers like PinGame Strong, The/Studio, or WizardPins.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow much does it cost to make enamel pins?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eThe cost of making enamel pins depends on many factors, like colors, materials, and type of enamel pin. However, you can expect to pay between $130 and $220 for 100 units—potentially cheaper if you buy from overseas.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow do I make custom pins?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cul\u003e\\n\u003cli\u003eFind your niche.\u003c/li\u003e\\n\u003cli\u003eDesign your own pins.\u003c/li\u003e\\n\u003cli\u003eFind a manufacturer.\u003c/li\u003e\\n\u003cli\u003eSell your custom pins online.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat are enamel pins made of?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eYou can make enamel pins from metals like copper, pewter, zinc, gold, and brass.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhy are enamel pins so expensive?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eEnamel pins can be expensive because you have to make a mold to produce them. Whether you make one pin or 1,000 pins, the mold costs the same. The mold is also the most expensive part of creating custom pins.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"Learn how to make enamel pins and sell them online with our complete guide. From design tips to marketing strategies. Start your enamel pin business today.\",\"\u003cimg alt=\\\"Illustration of a man in a denim jacket wearing enamel pins that display an arrow going up and to the right because his business is growing\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/how-to-make-enamel-pins_Final.jpg?v=1622050923\\\"\u003e\\n\u003cp\u003eLearn how to make enamel pins and sell them online with our complete guide. From design tips to marketing strategies. Start your enamel pin business today.\u003c/p\u003e\",{\"_1704\":1729,\"_335\":2116,\"_1182\":2123},{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,2128,2130,-5,2132],{\"_1704\":1740,\"_1741\":2129,\"_1743\":1744},\"{\\\"en-ca\\\":\\\"https://www.shopify.com/ca/blog/how-to-make-enamel-pins\\\",\\\"en-gb\\\":\\\"https://www.shopify.com/uk/blog/how-to-make-enamel-pins\\\",\\\"en-au\\\":\\\"https://www.shopify.com/au/blog/how-to-make-enamel-pins\\\",\\\"en-id\\\":\\\"https://www.shopify.com/id/blog/how-to-make-enamel-pins\\\",\\\"en-nz\\\":\\\"https://www.shopify.com/nz/blog/how-to-make-enamel-pins\\\",\\\"en-za\\\":\\\"https://www.shopify.com/za/blog/how-to-make-enamel-pins\\\",\\\"en-ng\\\":\\\"https://www.shopify.com/ng/blog/how-to-make-enamel-pins\\\",\\\"en-ph\\\":\\\"https://www.shopify.com/ph/blog/how-to-make-enamel-pins\\\",\\\"en-sg\\\":\\\"https://www.shopify.com/sg/blog/how-to-make-enamel-pins\\\",\\\"en-hk\\\":\\\"https://www.shopify.com/hk/blog/how-to-make-enamel-pins\\\",\\\"en-ie\\\":\\\"https://www.shopify.com/ie/blog/how-to-make-enamel-pins\\\",\\\"en-my\\\":\\\"https://www.shopify.com/my/blog/how-to-make-enamel-pins\\\",\\\"pt-br\\\":\\\"https://www.shopify.com/br/blog/como-fazer-pins-esmaltados-guia-definitivo\\\",\\\"zh-cn\\\":\\\"https://www.shopify.com/zh/blog/how-to-make-enamel-pins\\\",\\\"es\\\":\\\"https://www.shopify.com/es/blog/guia-completa-para-vender-pines-esmaltados\\\"}\",{\"_1704\":1740,\"_1741\":2131,\"_1743\":1747},\"[{\\\"title\\\":\\\"The Ultimate Guide To Dropshipping (2024)\\\",\\\"url\\\":\\\"blog/dropshipping-guide\\\"},{\\\"title\\\":\\\"How to Sell Art Online- The Ultimate Guide\\\",\\\"url\\\":\\\"blog/211990409-how-to-sell-art-online\\\"},{\\\"title\\\":\\\"How to Start a Candle Business (with Examples)\\\",\\\"url\\\":\\\"blog/candle-business\\\"},{\\\"title\\\":\\\"How To Make and Sell Merch Your Fans Will Rave About\\\",\\\"url\\\":\\\"blog/make-sell-merch\\\"},{\\\"title\\\":\\\"How to Sell Food Online (Step-by-Step Business Guide)\\\",\\\"url\\\":\\\"blog/213396233-how-to-start-a-food-business\\\"},{\\\"title\\\":\\\"How To Start a Successful Jewelry Business in 7 Steps (2024)\\\",\\\"url\\\":\\\"blog/203365449-start-a-jewellery-making-business\\\"},{\\\"title\\\":\\\"Free Business Plan Template- A Practical Framework for Creating Your Business Plan\\\",\\\"url\\\":\\\"blog/business-plan-template\\\"},{\\\"title\\\":\\\"How to Make \u0026 Sell Lip Balm Online- Guide and Examples from Top Lip Care Brands\\\",\\\"url\\\":\\\"blog/how-to-make-lip-balm-turning-natural-lip-care-into-a-homemade-business\\\"},{\\\"title\\\":\\\"How to Start a Pet Business + Ideas\\\",\\\"url\\\":\\\"blog/pet-business\\\"},{\\\"title\\\":\\\"12 Woodworking Projects and How to Sell Them Online\\\",\\\"url\\\":\\\"blog/sell-woodworking-projects\\\"}]\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},{\"_1704\":1705,\"_161\":2134,\"_1456\":2135,\"_335\":2136,\"_1709\":2137,\"_1711\":2138,\"_1721\":2141,\"_126\":2142,\"_1724\":2143,\"_1726\":2144,\"_1544\":2145,\"_1730\":2146,\"_1737\":2147,\"_1751\":2139,\"_1752\":2140,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":2149,\"_1758\":2137},\"gid://shopify/Article/559157772322\",\"components-of-a-business-plan\",\"The 15 Key Components of a Business Plan (Updated 2025)\",\"2024-12-05T06:00:00Z\",{\"_1704\":1713,\"_379\":2139,\"_1715\":2140,\"_1717\":1767,\"_1719\":1768},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/components_20of_20a_20business_20plan.png?v=1729263679\",\"image of empty containers on a page representing components of a business plan\",[1486],\"\u003cp\u003eCreating a business plan increases your chances of success. A well-structured business plan guides your business from its first steps through long-term growth and helps you communicate your goals, strategies, and operations clearly. For merchants seeking funding, a strong plan is essential—investors and lenders often won’t consider your business without one.\u003c/p\u003e\\n\u003cp\u003eWriting a business plan makes you thoroughly examine your target market, competition, and potential risks. This critical analysis reveals valuable insights that can help you avoid costly mistakes. With measurable objectives in place, you’ll make smarter decisions and track your progress effectively. Your plan also unites your team, giving employees and stakeholders a clear view of your business’s vision and direction.\u003c/p\u003e\\n\u003cp\u003eWhether you’re launching a new venture or growing your current business, a thoughtful business plan builds credibility, sets clear priorities, and keeps you focused on taking the right actions. Let’s explore the key components you’ll need to create an effective business plan.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eReady to start your business?\u003c/strong\u003e \u003ca href=\\\"/website/builder\\\"\u003eCreate your website\u003c/a\u003e today or \u003ca href=\\\"/blog/what-is-shopify\\\"\u003elearn more about Shopify’s tools\u003c/a\u003e for selling online and in person.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eTable of contents\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003eWhat is a business plan and why do you need one?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003e15 key components of a business plan\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003eComponents of a business plan FAQ\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"1\\\"\u003eWhat is a business plan and why do you need one?\u003c/h2\u003e\\n\u003cp\u003eA business plan maps out your \u003ca href=\\\"/blog/business-goals\\\"\u003ebusiness goals\u003c/a\u003e and the path to achieving them. You’ll outline your company’s \u003ca href=\\\"/blog/what-is-mission-statement\\\"\u003emission statement\u003c/a\u003e, describe your products or services, explain your market strategy, and detail the time and resources needed to succeed. \u003c/p\u003e\\n\u003cp\u003eYour business plan works hard in several ways. Internally, it acts as your blueprint for \u003ca href=\\\"/blog/how-to-start-a-business\\\"\u003estarting and running your business\u003c/a\u003e. You can use it to measure performance objectively and validate your business idea before investing significant resources. It helps hold you and your team accountable while keeping everyone moving in the same direction. \u003c/p\u003e\\n\u003cp\u003eYour plan also serves crucial external purposes. Most financial institutions require one before considering a business loan or credit line. If you decide to sell your business in the future, a well-documented plan adds credibility to your valuation.\u003c/p\u003e\\n\u003cp\u003eYou can write an effective plan using our \u003ca href=\\\"/blog/business-plan\\\"\u003ebusiness plan guide\u003c/a\u003e along with helpful tools like ChatGPT and Google Docs, or invest in professional help if you need it.\u003c/p\u003e\\n\u003cdiv data-guide=\\\"businessplan\\\"\u003e\u003c/div\u003e\\n\u003ch2 id=\\\"2\\\"\u003e15 key components of a business plan\u003c/h2\u003e\\n\u003cp\u003eYour business plans should adapt to fit your specific products and goals. You’ll want to customize sections based on your audience and purpose. Some merchants find visuals like charts helpful, while others stick to text. \u003c/p\u003e\\n\u003ciframe title=\\\"YouTube video player\\\" src=\\\"https://www.youtube.com/embed/lZi4A9pyJb4?si=L0wLxG8rcARLHdAj\\\" height=\\\"315\\\" width=\\\"560\\\" allowfullscreen=\\\"\\\" referrerpolicy=\\\"strict-origin-when-cross-origin\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" frameborder=\\\"0\\\"\u003e\u003c/iframe\u003e\\n\u003cp\u003eRegardless of your approach, include these essential elements:\u003c/p\u003e\\n\u003ch3\u003e1. Executive summary\u003c/h3\u003e\\n\u003cp\u003eThe \u003ca href=\\\"/blog/what-is-executive-summary\\\"\u003eexecutive summary\u003c/a\u003e is a brief but compelling overview of your business and what makes it stand out. Your executive summary should clearly explain your products or services and show their profit potential. Include key details about your business location and team size to give readers quick context.\u003c/p\u003e\\n\u003cp\u003eYour executive summary needs to include: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"/business-name-generator\\\"\u003eBusiness name\u003c/a\u003e and formation date\u003c/li\u003e\\n\u003cli\u003eBrief but engaging overview\u003c/li\u003e\\n\u003cli\u003eClear description of products and/or services\u003c/li\u003e\\n\u003cli\u003eLocation and team size details\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003e2. Company description\u003c/h3\u003e\\n\u003cp\u003eUse your company description to paint a detailed picture of your business’s purpose and how you’ll operate. This section helps potential investors and partners truly understand your products and approach to market. Detail your \u003ca href=\\\"https://help.shopify.com/en/manual/products/dropshipping/what-is-dropshipping/fulfillment-process\\\"\u003esupply chain strategy\u003c/a\u003e and production processes to show you’ve thought through the logistics. \u003c/p\u003e\\n\u003cp\u003eInclude in your company description: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eIn-depth business overview\u003c/li\u003e\\n\u003cli\u003eProduct/service details and specifications\u003c/li\u003e\\n\u003cli\u003ePhysical and online presence plans\u003c/li\u003e\\n\u003cli\u003eOwnership structure\u003c/li\u003e\\n\u003cli\u003eSupply chain strategy\u003c/li\u003e\\n\u003cli\u003eHigh-level promotional approach\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003e3. Market analysis\u003c/h3\u003e\\n\u003cp\u003eYour \u003ca href=\\\"/blog/market-analysis\\\"\u003emarket analysis\u003c/a\u003e needs to demonstrate deep knowledge of your competitive landscape and growth opportunities. Map out specifically how you’ll reach your \u003ca href=\\\"/blog/target-audience\\\"\u003etarget audience\u003c/a\u003e and estimate realistic demand for your products. Back up your plans with solid \u003ca href=\\\"/blog/what-is-market-research\\\"\u003emarket research\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eThis section should detail your marketing and advertising strategies. Break down your target buyers into clear \u003ca href=\\\"/blog/what-is-customer-segmentation\\\"\u003ecustomer segments\u003c/a\u003e, using data like age and income to inform your approach. This lets you create targeted campaigns for different customer groups. \u003c/p\u003e\\n\u003cp\u003eYour market analysis must cover: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eDirect and indirect competitors\u003c/li\u003e\\n\u003cli\u003eSpecific market opportunities\u003c/li\u003e\\n\u003cli\u003eCurrent market conditions and trends\u003c/li\u003e\\n\u003cli\u003eDetailed target audience segments\u003c/li\u003e\\n\u003cli\u003eClear promotional strategy\u003c/li\u003e\\n\u003cli\u003eBrand identity and positioning\u003c/li\u003e\\n\u003cli\u003eAdvertising channels and tactics\u003c/li\u003e\\n\u003cli\u003eMarketing approach for each channel\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003e4. Marketing plan\u003c/h3\u003e\\n\u003cp\u003eYour \u003ca href=\\\"/blog/marketing-plan\\\"\u003emarketing plan\u003c/a\u003e shows exactly how you’ll attract and retain customers. Go beyond basic tactics to demonstrate deep market understanding through measurable goals and clear strategies. Break down your complete marketing mix—from product positioning through pricing, distribution channels, and promotional approaches.\u003c/p\u003e\\n\u003cp\u003eFor example, a fashion store might detail its plan to capture market share through competitive pricing, premium product quality, targeted social campaigns, and an optimized \u003ca href=\\\"/blog/how-to-sell-online\\\"\u003eonline shopping experience\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eInclude in your marketing plan: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eDetailed customer personas\u003c/li\u003e\\n\u003cli\u003eYour unique selling proposition (USP)\u003c/li\u003e\\n\u003cli\u003eBrand positioning and identity\u003c/li\u003e\\n\u003cli\u003eCompetitive advantages\u003c/li\u003e\\n\u003cli\u003eDistribution strategy\u003c/li\u003e\\n\u003cli\u003ePromotional channels and tactics\u003c/li\u003e\\n\u003cli\u003eSpecial offers and pricing strategy\u003c/li\u003e\\n\u003cli\u003eCustomer retention approach\u003c/li\u003e\\n\u003cli\u003eKey performance metrics\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003e5. Sales plan\u003c/h3\u003e\\n\u003cp\u003eWhile your marketing plan focuses more on attracting customers, your sales strategy details how you’ll convert interest into revenue. Map out your complete sales process—from generating leads to closing deals and hitting targets. \u003c/p\u003e\\n\u003cp\u003eFor an ecommerce \u003ca href=\\\"/blog/sales-strategy\\\"\u003esales strategy\u003c/a\u003e, this means optimizing your \u003ca href=\\\"/blog/opening-an-online-store-tips\\\"\u003eonline store\u003c/a\u003e experience, using strategic marketing campaigns to drive traffic, and using specific tactics like \u003ca href=\\\"/enterprise/flash-sale\\\"\u003eflash sales\u003c/a\u003e, personalized email marketing, or loyalty programs to boost sales.\u003c/p\u003e\\n\u003cp\u003eYour sales plan needs: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eClear revenue objectives\u003c/li\u003e\\n\u003cli\u003eDefined sales funnel stages\u003c/li\u003e\\n\u003cli\u003eLead generation tactics\u003c/li\u003e\\n\u003cli\u003eSales channel strategy\u003c/li\u003e\\n\u003cli\u003eCRM implementation\u003c/li\u003e\\n\u003cli\u003eTeam structure and training\u003c/li\u003e\\n\u003cli\u003eSales forecasts and budgets\u003c/li\u003e\\n\u003cli\u003ePerformance tracking methods\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003e6. Competitive analysis\u003c/h3\u003e\\n\u003cp\u003eUnderstanding your competition lets you carve out your unique market position. Look at both direct competitors (selling similar products) and indirect competitors (meeting the same customer needs differently). \u003c/p\u003e\\n\u003cp\u003eFor example, while underwear brand \u003ca href=\\\"https://skims.com/\\\"\u003eSkims\u003c/a\u003e competes directly with \u003ca href=\\\"https://spanx.com/\\\"\u003eSpanx\u003c/a\u003e in shapewear, Netflix competes indirectly with cable TV in entertainment. A \u003ca href=\\\"/blog/competitive-analysis\\\"\u003ecompetitive analysis\u003c/a\u003e explains what makes your business different and better for your target customers.\u003c/p\u003e\\n\u003cp\u003eYour competitive analysis should cover: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eMajor competitor profiles\u003c/li\u003e\\n\u003cli\u003eTheir strengths and weaknesses\u003c/li\u003e\\n\u003cli\u003eMarket positioning comparison\u003c/li\u003e\\n\u003cli\u003eMarket share breakdown\u003c/li\u003e\\n\u003cli\u003eYour competitive advantages\u003c/li\u003e\\n\u003cli\u003eCustomer feedback analysis\u003c/li\u003e\\n\u003cli\u003eGaps and opportunities\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003e7. Organizational structure\u003c/h3\u003e\\n\u003cp\u003eYour management and organization section shows who’s who in your business and how you’ve structured your team to succeed.\u003c/p\u003e\\n\u003cp\u003eBreak down your \u003ca href=\\\"/blog/register-business\\\"\u003ebusiness’s legal structure\u003c/a\u003e and introduce your management team’s skills and experience. Most importantly, explain who’s responsible for each part of your business and how everyone works together to reach your goals.\u003c/p\u003e\\n\u003cp\u003eInclude in your organizational structure: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eKey team roles and responsibilities\u003c/li\u003e\\n\u003cli\u003eBusiness hierarchy\u003c/li\u003e\\n\u003cli\u003eYour org chart\u003c/li\u003e\\n\u003cli\u003eManagement team backgrounds\u003c/li\u003e\\n\u003cli\u003eBoard members or advisers\u003c/li\u003e\\n\u003cli\u003eDepartments functions\u003c/li\u003e\\n\u003cli\u003eFuture hiring plans\u003c/li\u003e\\n\u003cli\u003eYour company culture\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003e8. Products and services\u003c/h3\u003e\\n\u003cp\u003eHere’s where you dig into what you’re selling and why your customers need it. Share the details of your products and services, including what makes them special and how they help your customers. You’ll also want to cover where you are in development and what’s coming next.\u003c/p\u003e\\n\u003cp\u003eTalk about \u003ca href=\\\"/blog/pricing-strategies\\\"\u003ehow you’ve priced your products\u003c/a\u003e, any intellectual property you own, and your relationships with suppliers. For example, if you’re selling eco-friendly home products, highlight what makes them environmentally friendly, where you source materials, how you price competitively, and any green certifications you’ve earned.\u003c/p\u003e\\n\u003cp\u003eYour products and services section needs: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eDetailed product descriptions\u003c/li\u003e\\n\u003cli\u003eProduct specifications\u003c/li\u003e\\n\u003cli\u003eYour pricing strategy\u003c/li\u003e\\n\u003cli\u003eSupply partnerships\u003c/li\u003e\\n\u003cli\u003eKey features and customer benefits\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003e9. Operating plan\u003c/h3\u003e\\n\u003cp\u003eYour operating plan shows how your business runs day-to-day. From making products to managing your team, this section proves you can deliver what you promise. \u003c/p\u003e\\n\u003cp\u003eFor example, if you’re selling handmade crafts, explain how you work with artisans, store your inventory, run your online store, and get orders to customers worldwide.\u003c/p\u003e\\n\u003cp\u003eInclude in your operating plan: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eHow you make your products\u003c/li\u003e\\n\u003cli\u003eSupply chain details\u003c/li\u003e\\n\u003cli\u003eInventory management\u003c/li\u003e\\n\u003cli\u003eYour workspace and equipment\u003c/li\u003e\\n\u003cli\u003eStorage solutions\u003c/li\u003e\\n\u003cli\u003eShipping and delivery\u003c/li\u003e\\n\u003cli\u003eOrder fulfillment process\u003c/li\u003e\\n\u003cli\u003eEnvironmental practices\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003e10. Financial plan\u003c/h3\u003e\\n\u003cp\u003eYour \u003ca href=\\\"/blog/business-plan-financial-projections\\\"\u003efinancial plan\u003c/a\u003e is crucial—especially if you’re \u003ca href=\\\"/blog/start-business-without-money\\\"\u003estarting a business with no money\u003c/a\u003e and looking for funding. Here you’ll map out your projections, budget, and financial summary. \u003c/p\u003e\\n\u003cp\u003eIf you’re already turning a profit, use your financial plan to show investors your growth potential. \u003c/p\u003e\\n\u003cp\u003eInclude: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"/blog/what-is-capex\\\"\u003eCapital expenditure\u003c/a\u003e budgets\u003c/li\u003e\\n\u003cli\u003eForecasted \u003ca href=\\\"/blog/what-is-income-statement\\\"\u003eincome statements\u003c/a\u003e\\n\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/cash-flow-statement\\\"\u003eCash flow statements\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eConsider adding a \u003ca href=\\\"/blog/value-proposition\\\"\u003evalue proposition\u003c/a\u003e that shows what your business is worth now and its future potential.\u003c/p\u003e\\n\u003ch3\u003e11. Funding sources\u003c/h3\u003e\\n\u003cp\u003eIf you’re planning to grow or seek \u003ca href=\\\"/blog/what-is-venture-capital\\\"\u003eventure capital\u003c/a\u003e, outline your long-term growth strategy. Show how you plan to broaden your product line and reach new markets.\u003c/p\u003e\\n\u003ch3\u003e12. SWOT analysis \u003c/h3\u003e\\n\u003cp\u003eA \u003ca href=\\\"/blog/swot-analysis\\\"\u003eSWOT analysis\u003c/a\u003e helps you think through your business’s strengths, weaknesses, opportunities, and threats. It shows you’ve carefully considered your idea and are ready for potential challenges. \u003c/p\u003e\\n\u003ciframe title=\\\"YouTube video player\\\" src=\\\"https://www.youtube.com/embed/0K_MjuT2Cb0?si=svTHdp-gCvE-gmis\\\" height=\\\"315\\\" width=\\\"560\\\" allowfullscreen=\\\"\\\" referrerpolicy=\\\"strict-origin-when-cross-origin\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" frameborder=\\\"0\\\"\u003e\u003c/iframe\u003e\\n\u003cp\u003eBreak down your: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eStrengths: What you do better than competitors\u003c/li\u003e\\n\u003cli\u003eWeaknesses: Areas you need to improve\u003c/li\u003e\\n\u003cli\u003eOpportunities: Market gaps you can fill\u003c/li\u003e\\n\u003cli\u003eThreats: External challenges to watch for\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003e13. Business documentation\u003c/h3\u003e\\n\u003cp\u003eBack up your business plan with important paperwork that proves your legitimacy and supports your claims. \u003c/p\u003e\\n\u003cp\u003eKeep copies of: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/business-license\\\"\u003eBusiness licenses\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003eRegistration certificates \u003c/li\u003e\\n\u003cli\u003eIncorporation documents\u003c/li\u003e\\n\u003cli\u003ePermits\u003c/li\u003e\\n\u003cli\u003ePatents and trademarks\u003c/li\u003e\\n\u003cli\u003eLease agreements\u003c/li\u003e\\n\u003cli\u003eKey contracts\u003c/li\u003e\\n\u003cli\u003eInsurance policies\u003c/li\u003e\\n\u003cli\u003ePartnership agreements\u003c/li\u003e\\n\u003cli\u003eCompliance records\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003e14. Professional partnerships\u003c/h3\u003e\\n\u003cp\u003eList the experts helping your business succeed outside your core team. These might include: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eBusiness advisers\u003c/li\u003e\\n\u003cli\u003eLegal counsel\u003c/li\u003e\\n\u003cli\u003eAccountants\u003c/li\u003e\\n\u003cli\u003eFinancial planners\u003c/li\u003e\\n\u003cli\u003eMarketing specialists\u003c/li\u003e\\n\u003cli\u003eTech consultants\u003c/li\u003e\\n\u003cli\u003eMentors\u003c/li\u003e\\n\u003cli\u003eHR professionals\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003e15. Appendix\u003c/h3\u003e\\n\u003cp\u003eYour appendix holds all the supporting materials that back up your plan. Include any extra documents readers might want to see, such as: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eTeam résumés\u003c/li\u003e\\n\u003cli\u003eFinancial records\u003c/li\u003e\\n\u003cli\u003eProduct images\u003c/li\u003e\\n\u003cli\u003ePatent documents\u003c/li\u003e\\n\u003cli\u003eLegal paperwork\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eKeep your appendix organized and easy to reference—it should support and strengthen your main plan, not overwhelm it.\u003c/p\u003e\\n\u003ch2\u003eStart your business plan today\u003c/h2\u003e\\n\u003cp\u003eA thoughtful business plan sets the foundation for your success. It helps you clarify your vision, set clear goals, and map out how to achieve them. When you include key elements like your executive summary, market analysis, and financial projections, you show partners and investors you’re prepared to succeed.\u003c/p\u003e\\n\u003cp\u003eTaking time to write your plan now helps you spot opportunities and tackle challenges before they become problems. You’ll also keep your team focused on the same goals and have a roadmap you can adjust as your business grows.\u003c/p\u003e\\n\u003cp\u003eRemember: Whether you’re just starting out or growing an established business, a solid plan improves your chances of building something that lasts.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/FAQPage\\\" itemscope=\\\"\\\"\u003e\\n\u003ch2 id=\\\"3\\\"\u003eComponents of a business plan FAQ\u003c/h2\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat’s the best way to format a business plan?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eStart with a clear structure that covers all essential sections. You can use Shopify’s \u003ca href=\\\"https://www.shopify.com/blog/business-plan-template\\\"\u003efree business plan template for startups\u003c/a\u003e to make sure you don’t miss anything important.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat are the main functions of a business plan?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eYour business plan should:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eExplains your products or services clearly\u003c/li\u003e\\n\u003cli\u003eShow how you’ll make money\u003c/li\u003e\\n\u003cli\u003eAssess your supply chain reliability\u003c/li\u003e\\n\u003cli\u003eIdentify factors that could affect demand\u003c/li\u003e\\n\u003cli\u003eGuide your business decisions\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow do I assess potential risks in my business plan?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eUse your SWOT analysis to identify risks in: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eMarket demand\u003c/li\u003e\\n\u003cli\u003eCompetition\u003c/li\u003e\\n\u003cli\u003eEconomic changes\u003c/li\u003e\\n\u003cli\u003eRegulations\u003c/li\u003e\\n\u003cli\u003eSupply chain\u003c/li\u003e\\n\u003cli\u003eDay-to-day operations\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eFor each risk, consider how likely it is and how it would affect your business. Then create a risk mitigation plan to handle these challenges.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow detailed should each section be?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eMatch your detail level to your audience and goals. If you’re seeking funding, focus on thorough financial and market analysis. Keep your writing clear and focused—include enough detail to show you’ve done your homework, but stay engaging.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow do I describe my products or services effectively?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eWrite about your products in clear, customer-focused language. Explain: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eWhat makes your product unique\u003c/li\u003e\\n\u003cli\u003eHow it solves customer problems\u003c/li\u003e\\n\u003cli\u003eKey features and materials\u003c/li\u003e\\n\u003cli\u003eSpecific customer benefits\u003c/li\u003e\\n\u003cli\u003eWhat sets you apart from competitors\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eBack up your claims with customer feedback and market research when possible.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"There are 15 key components of a business plan entrepreneurs must know.\",\"\u003cp\u003eThere are 15 key components of a business plan entrepreneurs must know.\u003c/p\u003e\",{\"_1704\":1729,\"_335\":2136,\"_1182\":2143},{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,-5,-5,-5,2148],{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},\"5 Dec 2024\",{\"_1704\":1705,\"_161\":2151,\"_1456\":2152,\"_335\":2153,\"_1709\":2137,\"_1711\":2154,\"_1721\":2157,\"_126\":2158,\"_1724\":2159,\"_1726\":2160,\"_1544\":2161,\"_1730\":2162,\"_1737\":2163,\"_1751\":2155,\"_1752\":2156,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":2149,\"_1758\":2137},\"gid://shopify/Article/556822954018\",\"advantages-of-sole-proprietorship\",\"11 Advantages and Disadvantages of a Sole Proprietorship (2025)\",{\"_1704\":1713,\"_379\":2155,\"_1715\":2156,\"_1717\":1767,\"_1719\":1768},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/advantages_20of_20sole_20proprietorship.png?v=1729523937\",\"Advantages of sole proprietorship\",[1486],\"\u003cp\u003eOne of the most common business structures in the United States is a \u003ca href=\\\"/blog/sole-proprietor\\\"\u003esole proprietorship\u003c/a\u003e. Quick and inexpensive to establish, sole proprietorships are a popular choice for small businesses owned by one person.\u003c/p\u003e\\n\u003cp\u003eIf you’re \u003ca href=\\\"/blog/how-to-start-a-business\\\"\u003estarting a business\u003c/a\u003e, knowing that soleproprietorship is one of several available legal structures, including C corporation, S corporation, and \u003ca href=\\\"/blog/limited-liability-company-definition\\\"\u003elimited liability company\u003c/a\u003e (LLC), is helpful.\u003c/p\u003e\\n\u003cp\u003eSince the type of business entity you choose will impact everything from how you pay taxes to how much paperwork you fill out to whether you can bring on investors, understanding how each structure can impact your business is crucial. \u003c/p\u003e\\n\u003cp\u003eWhile the advantages of sole proprietorship are numerous, there are downsides. Learn the advantages and disadvantages of a sole proprietorship to decide if it’s the right structure for your business.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eReady to start your business?\u003c/strong\u003e \u003ca href=\\\"/website/builder\\\"\u003eCreate your website\u003c/a\u003e today or \u003ca href=\\\"/blog/what-is-shopify\\\"\u003elearn more about Shopify's tools\u003c/a\u003e for selling online and in person.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eTable of contents\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#111\\\"\u003eWhat is a sole proprietorship?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#222\\\"\u003eAdvantages of a sole proprietorship\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#333\\\"\u003eDisadvantages of a sole proprietorship\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#444\\\"\u003eAdvantages of sole proprietorship FAQ\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"111\\\"\u003eWhat is a sole proprietorship?\u003c/h2\u003e\\n\u003cp\u003eA \u003ca href=\\\"/blog/sole-proprietor\\\"\u003esole proprietorship\u003c/a\u003e is an unincorporated business owned by a single person. For legal purposes, the person who owns the business essentially \u003cem\u003eis \u003c/em\u003ethe business—there’s no separate entity. Sole proprietors are directly responsible for all profits, losses, liabilities, and legal requirements. \u003c/p\u003e\\n\u003cp\u003eBecause of that, a sole proprietor has unlimited personal liability. That means your assets—your house and personal bank accounts—are at risk if you get into business debt or a claim is made against your company (e.g., through a lawsuit).\u003c/p\u003e\\n\u003cp\u003eConversely, \u003ca href=\\\"/blog/business-tax-deadline\\\"\u003efiling taxes\u003c/a\u003e is relatively painless and sole proprietorship provides you with full control of your business. \u003c/p\u003e\\n\u003ch2 id=\\\"222\\\"\u003eAdvantages of a sole proprietorship\u003c/h2\u003e\\n\u003col\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003eEasy to establish\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003eFull control for the owner\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003eNo corporate income taxes\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#4\\\"\u003eLess costly than other business models\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#5\\\"\u003eTax advantages\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#6\\\"\u003eSimple dissolution process\u003c/a\u003e\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch3 id=\\\"1\\\"\u003e1. Easy to establish\u003c/h3\u003e\\n\u003cp\u003eA sole proprietorship is the simplest single-owner business structure—whether you \u003ca href=\\\"/blog/how-to-sell-online\\\"\u003esell products or services online\u003c/a\u003e, in person, direct-to-consumer, or \u003ca href=\\\"/blog/selling-wholesale\\\"\u003ewholesale\u003c/a\u003e. You don’t need to incorporate, \u003ca href=\\\"/blog/register-business\\\"\u003eregister your business\u003c/a\u003e, or get an employer identification number (EIN) to be a sole proprietor because sole proprietorship is the default structure. For that reason, it’s a great option if you’re \u003ca href=\\\"/blog/start-business-without-money\\\"\u003estarting a business with no money\u003c/a\u003e. (That said, you still need to apply for business licenses or permits required by your state or profession.)\u003c/p\u003e\\n\u003ch3 id=\\\"2\\\"\u003e2. Full control for the owner\u003c/h3\u003e\\n\u003cp\u003eIn a sole proprietorship, the owner has full authority and responsibility for the business. Since there are no partners, board members, or shareholders, the owner has the final say in all business decisions, allowing for agility and responsiveness. \u003c/p\u003e\\n\u003cp\u003eThe owner is also entitled to all profits from the business and can choose to hire employees or not. Although hiring does add complexity to financial reporting and tax filing, there’s no legal limit on the number of staff a sole proprietor can employ. \u003c/p\u003e\\n\u003ch3 id=\\\"3\\\"\u003e3. No corporate income taxes\u003c/h3\u003e\\n\u003cp\u003eInstead of completing corporate income tax as large corporations do, sole proprietorships require owners only to pay their personal income taxes. Simply attach a \u003ca href=\\\"https://www.irs.gov/forms-pubs/about-schedule-c-form-1040\\\" target=\\\"_blank\\\"\u003eSchedule C\u003c/a\u003e to your 1040 form, and you’re done.\u003c/p\u003e\\n\u003ch3 id=\\\"4\\\"\u003e4. Less costly than other business models\u003c/h3\u003e\\n\u003cp\u003eWhile sole proprietors must abide by state and federal \u003ca href=\\\"/blog/business-license\\\"\u003elicensing requirements\u003c/a\u003e, there’s less paperwork than other business structures, meaning fewer fees. \u003c/p\u003e\\n\u003ch3 id=\\\"5\\\"\u003e5. Tax advantages\u003c/h3\u003e\\n\u003cp\u003eThe IRS considers sole proprietorships as pass-through entities, meaning profits and losses “pass-through” to the owner’s tax return. The double taxation that happens to some corporations—where companies pay tax on profits, and that profit is taxed again when it’s paid out in individual dividends—isn’t an issue with sole proprietorships. \u003c/p\u003e\\n\u003cp\u003eSole proprietors can deduct legitimate business expenses like home office equipment and advertising directly on Schedule C.\u003c/p\u003e\\n\u003ch3 id=\\\"6\\\"\u003e6. Simple dissolution process\u003c/h3\u003e\\n\u003cp\u003eThe process is straightforward if you decide to end your sole proprietor business. And if you wish to restructure as a different business type, such as an \u003ca href=\\\"/blog/what-is-an-llc\\\"\u003eLLC\u003c/a\u003e or \u003ca href=\\\"/blog/what-is-an-s-corp\\\"\u003eS corporation\u003c/a\u003e, you can. \u003c/p\u003e\\n\u003ciframe width=\\\"560\\\" height=\\\"315\\\" src=\\\"https://www.youtube.com/embed/qCpSAzM1eqw?si=Y2C-uXOV1ShQz6GT\\\" title=\\\"YouTube video player\\\" frameborder=\\\"0\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" referrerpolicy=\\\"strict-origin-when-cross-origin\\\" allowfullscreen=\\\"\\\"\u003e\u003c/iframe\u003e\\n\u003ch2 id=\\\"333\\\"\u003eDisadvantages of a sole proprietorship\u003c/h2\u003e\\n\u003col\u003e\\n\u003cli\u003e\u003ca href=\\\"#11\\\"\u003eOwner liability\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#12\\\"\u003eUnlimited personal liability\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#13\\\"\u003eResponsibility for capital contributions\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#14\\\"\u003eChallenges securing capital investments\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#15\\\"\u003eHigher tax rates\u003c/a\u003e\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch3 id=\\\"11\\\"\u003e1. Owner liability \u003c/h3\u003e\\n\u003cp\u003eSince sole proprietorship does not distinguish between the owner and the business, the owner is responsible for all debts and financial obligations.\u003c/p\u003e\\n\u003cp\u003eThis responsibility extends to the actions of employees or contractors—if they create legal or financial burdens for your business, you’ll be responsible for resolving them. A \u003ca href=\\\"/blog/advantages-of-sole-proprietorship\\\"\u003esole proprietorship can expose you to unexpected liabilities\u003c/a\u003e if things go wrong.\u003c/p\u003e\\n\u003ch3 id=\\\"12\\\"\u003e2. Unlimited personal liability\u003c/h3\u003e\\n\u003cp\u003eUnfortunately, your liability as a sole proprietor extends to your personal assets, such as your home, car, or savings. \u003c/p\u003e\\n\u003cp\u003eOther business structures, like corporations, shield these assets from risks such as lawsuits, but a sole proprietorship has zero liability protection. Consider this possibility, particularly if your business operates in a field with high legal risks.\u003c/p\u003e\\n\u003ch3 id=\\\"13\\\"\u003e3. Responsibility for capital contributions\u003c/h3\u003e\\n\u003cp\u003eAs a sole proprietor, you’ll likely be the only \u003ca href=\\\"/capital\\\"\u003esource of capital\u003c/a\u003e for funding business costs like office equipment and inventory. Traditional lenders perceive sole proprietorships as risky investments, so securing loans can be challenging. Before spending on your business, ensure you have financial resources to support it.\u003c/p\u003e\\n\u003ch3 id=\\\"14\\\"\u003e4. Challenges securing capital investments\u003c/h3\u003e\\n\u003cp\u003eInvestors generally seek equity in exchange for their backing, but since a sole proprietorship can only have one owner, offering equity isn’t an option. This limitation can hamper your ability to scale your business, particularly in industries requiring substantial capital investments.\u003c/p\u003e\\n\u003cp\u003eIt’s also difficult to sell a sole proprietorship. You can’t sell the business as a whole, although you can sell its assets. Also, buyers can only use your business name if you establish a DBA or “doing business as,” and transfer rights to them. \u003c/p\u003e\\n\u003ch3 id=\\\"15\\\"\u003e5. Higher tax rates\u003c/h3\u003e\\n\u003cp\u003eTaxes for sole proprietors differ from those of other business entities, like \u003ca href=\\\"/blog/what-is-a-c-corporation\\\"\u003eC corporations\u003c/a\u003e. As a sole proprietor, you must pay self-employment tax on top of personal income tax. Determining the amount you owe when combining business and individual taxes can also take time and effort. To avoid paying a larger-than-expected tax bill at the end of the year, the IRS recommends estimating and paying your business taxes quarterly.\u003c/p\u003e\\n\u003cp\u003eIn addition to personal income tax, sole proprietors must also pay self-employment taxes, which cover Social Security and Medicare, typically by filing Schedule SE with the federal tax return.\u003c/p\u003e\\n\u003ch2\u003eIs a sole proprietorship right for your business?\u003c/h2\u003e\\n\u003cp\u003eA sole proprietorship is best for small businesses owned and operated by one person, like freelancers, consultants, or other independent contractors. The structure is best suited to low-risk companies with low profits. Often sole proprietorships start as hobbies or \u003ca href=\\\"/blog/side-hustle\\\"\u003eside hustles\u003c/a\u003e before becoming full-blown businesses.\u003c/p\u003e\\n\u003cp\u003eDespite the challenges, a sole proprietorship offers easy entry into entrepreneurship. With minimal startup costs, little paperwork, and full business control, it can be an excellent way to validate a business idea or operate a small, personal business. However, understanding and mitigating the risks associated with this \u003ca href=\\\"/blog/types-businesses\\\"\u003etype of business\u003c/a\u003e structure is vital to avoid unexpected challenges.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eMillion dollar ideas start here\u003c/p\u003e\\n\u003cp\u003eLearn how to build an online business from the ground up with Shopify's free course, First Day to First Sale. You'll develop a winning product, build a brand, launch a marketing strategy, and more.\u003c/p\u003e\\n\u003cbr\u003e\u003ca class=\\\"marketing-button marketing-button--small\\\" href=\\\"/first-sale?utm_campaign=First_Day_to_First_Sale\u0026amp;utm_source=blog\\\" target=\\\"_blank\\\"\u003eLearn More\u003c/a\u003e\\n\u003c/div\u003e\\n\u003cdiv\u003e\u003c/div\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cdiv itemscope=\\\"\\\" itemtype=\\\"https://schema.org/FAQPage\\\"\u003e\\n\u003ch2 id=\\\"444\\\"\u003eAdvantages of sole proprietorship FAQ\u003c/h2\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow is a sole proprietorship taxed?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eThe owner of a sole proprietorship is personally responsible for all income and expenses of the business, and the profits or losses pass directly through to their personal tax return. Rather than filing a separate business tax return, owners report business income and expenses on a Schedule C form attached to their individual tax return (Form 1040). Owners are taxed at their individual income tax rate and also pay self-employment taxes covering Social Security and Medicare.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eCan I hire employees as a sole proprietor?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eYes, you can hire employees as a sole proprietor. However, when you do, you must get an employer identification number (EIN) from the IRS and withhold taxes from employee wages, including Social Security, Medicare, and federal income tax. You must also comply with state and federal labor laws, including wage standards and worker’s compensation.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eCan I convert my sole proprietorship to another business structure?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eYes, you can convert your sole proprietorship to another business structure. Many businesses begin as sole proprietorships, but as they grow, they may transition to a different business structure, such as an LLC or corporation. Converting to another structure can offer additional liability protection or tax benefits. The process for converting varies by state—consider consulting with a tax adviser or attorney before making the change.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eDo I need to separate my personal and business finances?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eTechnically speaking, you don’t need to separate your personal and business finances. However, it’s highly recommended that you do, even as a sole proprietor. Having a dedicated business bank account and credit card makes it easier to track expenses, manage cash flow, and show a clear distinction between personal and business transactions. This separation is also beneficial if you decide to incorporate or pursue outside funding in the future.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"The advantages of a sole proprietorship can be enticing, but do they outweigh the disadvantages? Learn if a sole proprietorship is right for your business.\",\"The advantages of a sole proprietorship can be enticing, but do they outweigh the disadvantages? Learn if a sole proprietorship is right for your business. \",{\"_1704\":1729,\"_335\":2153,\"_1182\":2159},{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,-5,2164,-5,2166],{\"_1704\":1740,\"_1741\":2165,\"_1743\":1747},\"[{\\\"title\\\":\\\"What Is a TLD? Top-Level Domains Definition and Guide\\\",\\\"url\\\":\\\"blog/what-is-tld\\\"},{\\\"title\\\":\\\"LLC Names: How To Choose a Name for Your LLC\\\",\\\"url\\\":\\\"blog/llc-names\\\"},{\\\"title\\\":\\\"Equity Crowdfunding- Is It Right For You?\\\",\\\"url\\\":\\\"blog/equity-crowdfunding\\\"},{\\\"title\\\":\\\"How to Buy a Domain Name- Domain Registration Guide\\\",\\\"url\\\":\\\"blog/how-to-buy-a-domain\\\"},{\\\"title\\\":\\\"How to Write a Persuasive Executive Summary + 5 Real-World Examples\\\",\\\"url\\\":\\\"blog/executive-summary\\\"},{\\\"title\\\":\\\"What Are the Advantages of an LLC? 5 Benefits of LLCs\\\",\\\"url\\\":\\\"blog/llc-advantages\\\"},{\\\"title\\\":\\\"What is a Shopify Guru?\\\",\\\"url\\\":\\\"blog/3301562-what-is-a-shopify-guru\\\"},{\\\"title\\\":\\\"What is Market Analysis- 3 Core Elements Every Business Needs\\\",\\\"url\\\":\\\"blog/market-analysis\\\"},{\\\"title\\\":\\\"What Is a Subdomain? A Complete Guide\\\",\\\"url\\\":\\\"blog/what-is-a-subdomain\\\"},{\\\"title\\\":\\\"What Is an LLC? How to Form a Limited Liability Company\\\",\\\"url\\\":\\\"blog/what-is-an-llc\\\"}]\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},{\"_1704\":1705,\"_161\":2168,\"_1456\":2169,\"_335\":2170,\"_1709\":2137,\"_1711\":2171,\"_1721\":2174,\"_126\":2175,\"_1724\":2176,\"_1726\":2176,\"_1544\":2177,\"_1730\":2178,\"_1737\":2179,\"_1751\":2172,\"_1752\":2173,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":2149,\"_1758\":2137},\"gid://shopify/Article/556822888482\",\"llc-vs-llp\",\"LLP vs. LLC: Differences and How To Choose (2025)\",{\"_1704\":1713,\"_379\":2172,\"_1715\":2173,\"_1717\":1767,\"_1719\":1768},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/llc_20vs_20llp_90e650d0-b5c9-45af-a8e0-a30677e71285.png?v=1729263448\",\"a store on green background representing a business that can be owned b an llp or llc\",[1486],\"\u003cp\u003eAre you launching a company with partners? Consider \u003ca href=\\\"/blog/how-to-start-a-business\\\"\u003estarting your business\u003c/a\u003e as a \u003ca href=\\\"/blog/what-is-an-llc\\\"\u003elimited liability company (LLC)\u003c/a\u003e or a \u003ca href=\\\"/blog/limited-liability-partnership\\\"\u003elimited liability partnership (LLP)\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eEach business structure offers specific liability protection and income tax benefits and differs in management requirements and insurance obligations. Since regulations vary by state, your local enterprise office is the best source of regionally-specific guidance.\u003c/p\u003e\\n\u003cp\u003eIn general, here’s what business owners should know about LLCs and LLPs.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eReady to start your business?\u003c/strong\u003e \u003ca href=\\\"/website/builder\\\"\u003eCreate your website\u003c/a\u003e today or \u003ca href=\\\"/blog/what-is-shopify\\\"\u003elearn more about Shopify’s tools\u003c/a\u003e for selling online and in person.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eTable of contents\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003eWhat is an LLP?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003eWhat is an LLC?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003eLLC vs. LLP differences\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#4\\\"\u003eLLC vs. LLP similarities\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#5\\\"\u003eWhat are the differences in management structures?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#6\\\"\u003eDifferences between LLC vs. LLP FAQ\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"1\\\"\u003eWhat is an LLP?\u003c/h2\u003e\\n\u003cp\u003eAn LLP shields business partners from personal liability. \u003c/p\u003e\\n\u003cp\u003eFavored by professional businesses such as medical offices, law firms, and accounting firms, LLPs let partners share management responsibilities while limiting their personal risk. State rules vary widely, but frequently restrict LLPs to licensed professions.\u003c/p\u003e\\n\u003cp\u003eBe sure to check with state officials, typically in the secretary of state’s office, to determine the rules where you operate.\u003c/p\u003e\\n\u003ch3\u003eAdvantages\u003c/h3\u003e\\n\u003cp\u003eAs a hybrid business structure, LLPs offer several advantages:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eLiability protection: \u003c/strong\u003ePartners aren’t personally responsible for business debts or partner actions.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eSeparate legal entity: \u003c/strong\u003eConsidered a person under the law, an LLP can own property and enter contracts.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eFlexible ownership: \u003c/strong\u003eTwo companies, a.k.a. corporate partners, can own an LLP.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eProfit distribution: \u003c/strong\u003ePartners decide how to share profits.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eCost savings: \u003c/strong\u003eIt’s less expensive to form an LLP than a corporation. \u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003eDisadvantages\u003c/h3\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eLimited availability: \u003c/strong\u003eNot all states allow LLPs, and each regulates them differently. For example, only certain licensed professionals in Nevada can operate as an LLP. \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eRegulatory burdens: \u003c/strong\u003eMany jurisdictions require LLPs to publically file annual reports, including profit, loss, and partner income details.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eMinimum two partners: \u003c/strong\u003eTheentity will be dissolved if one member leaves. \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003ePass-through taxation: \u003c/strong\u003ePartners pay taxes individually.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch2 id=\\\"2\\\"\u003eWhat is an LLC?\u003c/h2\u003e\\n\u003cp\u003eLLCs are popular business structures in the United States because they offer the liability protection of a corporation and the flexibility of a partnership or sole proprietorship. “LLCs are commonly used for small to medium-sized businesses,” says \u003ca href=\\\"https://www.jmco.com/our-team/justyna-mueller/\\\" target=\\\"_blank\\\"\u003eJustyna Mueller\u003c/a\u003e, partner at James Moore Certified Public Accountants and Consultants. “The interesting thing about them is that the US has no tax code for them. LLCs need to choose how they want to be taxed.”\u003c/p\u003e\\n\u003cp\u003eAn LLC’s owners can choose to be taxed as a \u003ca href=\\\"/blog/what-is-a-c-corporation\\\"\u003eC corporation\u003c/a\u003e or a pass-through entity. \u003c/p\u003e\\n\u003cp\u003e“As a pass-through entity, you’re required to file a tax return, but the entity itself doesn’t pay any tax. Instead, the income it makes is recorded on the owners’ individual income tax return,” Justyna adds. “LLCs are easier to manage because they have fewer state-imposed requirements for running your business.”\u003c/p\u003e\\n\u003ch3\u003eAdvantages\u003c/h3\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eAsset protection: \u003c/strong\u003eIf the LLC goes bankrupt or is sued, the members’ personal assets (i.e., houses, cars, and bank accounts) are protected.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eSimplicity: \u003c/strong\u003eLLCs require minimal paperwork to establish, and annual shareholder meetings aren’t needed.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eTax benefits: \u003c/strong\u003eOptimize your financial strategy with the tax classification that works for you, including pass-through, which sidesteps double taxation.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eFreedom: \u003c/strong\u003eAdd any number of members, regardless of citizenship, and adjust ownership percentages easily.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eProfit distribution: \u003c/strong\u003eDivide profits based on contributions or other agreed terms.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003ePrivacy: \u003c/strong\u003eIdeal for investors desiring anonymity, LLCs don’t require public disclosure of ownership details.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003eDisadvantages\u003c/h3\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eLiability exceptions: \u003c/strong\u003ePersonal liability protection doesn’t apply to fraud or corporate misconduct.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eSelf-employment taxes: \u003c/strong\u003eOften waived for corporations, you’ll likely be on the line for self-employment taxes as an LLC owner.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eRenewal costs: \u003c/strong\u003eYour \u003ca href=\\\"/blog/business-license\\\"\u003ebusiness license\u003c/a\u003e and other renewal fees may be higher as an LLC than as a LLP. \u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch2 id=\\\"3\\\"\u003eLLC vs. LLP differences\u003c/h2\u003e\\n\u003cp\u003eLLCs and LLPs are similar but not synonymous.\u003c/p\u003e\\n\u003c!--At a glance table--\u003e\\n\u003cdiv style=\\\"overflow-x: auto;\\\"\u003e\\n\u003ctable class=\\\"tg\\\"\u003e\\n\u003cthead\u003e\\n\u003ctr\u003e\\n\u003cth style=\\\"text-align: center;\\\" class=\\\"tg-wkkj\\\"\u003e\u003c/th\u003e\\n\u003cth style=\\\"text-align: center;\\\" class=\\\"tg-wkkj\\\"\u003eLLC\u003c/th\u003e\\n\u003cth style=\\\"text-align: center;\\\" class=\\\"tg-wkkj\\\"\u003eLLP\u003c/th\u003e\\n\u003c/tr\u003e\\n\u003c/thead\u003e\\n\u003ctbody\u003e\\n\u003ctr\u003e\\n\u003ctd style=\\\"text-align: center;\\\" class=\\\"tg-wkkj\\\"\u003eFormation\u003c/td\u003e\\n\u003ctd style=\\\"text-align: center;\\\" class=\\\"tg-wp8o\\\"\u003eSuitable for single or multi-owner.\u003c/td\u003e\\n\u003ctd style=\\\"text-align: center;\\\" class=\\\"tg-wp8o\\\"\u003eOnly for multi-owner businesses.\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd style=\\\"text-align: center;\\\" class=\\\"tg-wkkj\\\"\u003eManagement\u003c/td\u003e\\n\u003ctd style=\\\"text-align: center;\\\" class=\\\"tg-wp8o\\\"\u003eMember-managed or manager-managed.\u003c/td\u003e\\n\u003ctd style=\\\"text-align: center;\\\" class=\\\"tg-wp8o\\\"\u003eManaged by partners.\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd style=\\\"text-align: center;\\\" class=\\\"tg-wkkj\\\"\u003eOwnership\u003c/td\u003e\\n\u003ctd style=\\\"text-align: center;\\\" class=\\\"tg-wp8o\\\"\u003eCan be owned by individuals, entities, or foreigners.\u003c/td\u003e\\n\u003ctd style=\\\"text-align: center;\\\" class=\\\"tg-wp8o\\\"\u003eOwned by licensed professionals.\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd style=\\\"text-align: center;\\\" class=\\\"tg-wkkj\\\"\u003eTaxation\u003c/td\u003e\\n\u003ctd style=\\\"text-align: center;\\\" class=\\\"tg-wp8o\\\"\u003ePass-through, but can opt for corporation.\u003c/td\u003e\\n\u003ctd style=\\\"text-align: center;\\\" class=\\\"tg-wp8o\\\"\u003eDefault as pass-through entity.\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd style=\\\"text-align: center;\\\" class=\\\"tg-wkkj\\\"\u003eLiability Protection\u003c/td\u003e\\n\u003ctd style=\\\"text-align: center;\\\" class=\\\"tg-wp8o\\\"\u003eLimited personal liability; exceptions apply.\u003c/td\u003e\\n\u003ctd style=\\\"text-align: center;\\\" class=\\\"tg-wp8o\\\"\u003eLimited personal liability; shields from partners.\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd style=\\\"text-align: center;\\\" class=\\\"tg-wkkj\\\"\u003eExistence\u003c/td\u003e\\n\u003ctd style=\\\"text-align: center;\\\" class=\\\"tg-wp8o\\\"\u003eGenerally perpetual.\u003c/td\u003e\\n\u003ctd style=\\\"text-align: center;\\\" class=\\\"tg-wp8o\\\"\u003eDuration defined, may need renewal.\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003c/tbody\u003e\\n\u003c/table\u003e\\n\u003c/div\u003e\\n\u003c!--End of table--\u003e \u003cbr\u003e\\n\u003ch3\u003eFormation\u003c/h3\u003e\\n\u003cp\u003eLLCs are available to single- \u003cem\u003eand\u003c/em\u003e multi-owner businesses, but the LLP structure is unavailable to single owners. Both structures require \u003ca href=\\\"/blog/register-business\\\"\u003eregistering your business\u003c/a\u003e with the state, typically through the secretary of state’s office.\u003c/p\u003e\\n\u003ch3\u003eManagement\u003c/h3\u003e\\n\u003cp\u003eLLCs and LLPs are both legal entities. Members can supervise an LLC (member-managed), as can member-appointed managers (manager-managed). Partners oversee LLPs, although some may take on more management than others.\u003c/p\u003e\\n\u003ch3\u003eOwnership\u003c/h3\u003e\\n\u003cp\u003eWith LLCs, ownership and voting rights are flexible. For example, individuals, corporations, trusts, or foreign entities can own an LLC.\u003c/p\u003e\\n\u003cp\u003eLLPs are less versatile. In many states, only licensed professionals in specific industries, such as law, accounting, medicine, and architecture, can form an LLP.\u003c/p\u003e\\n\u003ch3\u003eTaxation\u003c/h3\u003e\\n\u003cp\u003eLLCs enjoy greater tax flexibility than LLPs and can elect for taxation as a corporation—usually an \u003ca href=\\\"/blog/what-is-an-s-corp\\\"\u003eS corp\u003c/a\u003e. \u003c/p\u003e\\n\u003cp\u003eS corporation LLC owners can choose to take a salary and pay Social Security and Medicare taxes on only that amount. Remaining business profits are \u003ca href=\\\"/blog/benefits-of-an-s-corp\\\"\u003enot subject to self-employment tax\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eIn an LLC \u003cem\u003ewithout\u003c/em\u003e an S election (like a \u003ca href=\\\"/blog/general-vs-limited-partnership\\\"\u003egeneral partnership\u003c/a\u003e), members pay self-employment taxes on their share of total earnings. \u003c/p\u003e\\n\u003ch3\u003eLiability protection\u003c/h3\u003e\\n\u003cp\u003eLLCs and LLPs both offer strong liability protection. \u003c/p\u003e\\n\u003cp\u003eLLP partners are shielded from each other’s malpractice claims in many states. In LLCs, members can be held liable for each other’s members’ intentional wrongdoing but may be off the hook if they were ignorant of employee or member misconduct when it happened. \u003c/p\u003e\\n\u003ch3\u003eExistence\u003c/h3\u003e\\n\u003cp\u003eMost states allow LLCs to exist in perpetuity, meaning they can go indefinitely. Meanwhile, LLPs have a set lifespan, requiring renewal or dissolution after a predetermined period.\u003c/p\u003e\\n\u003ch3\u003eStates differences\u003c/h3\u003e\\n\u003cp\u003eRecognition, regulation, and protections for LLPs vary by state. Some states don’t recognize LLPs, while others, like \u003ca href=\\\"https://www.ftb.ca.gov/file/business/types/limited-liability-company/limited-liability-partnership.html\\\" target=\\\"_blank\\\"\u003eCalifornia\u003c/a\u003e, restrict their formation to licensed professionals.\u003c/p\u003e\\n\u003cp\u003eCheck your state laws to see if you can form an LLP.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eFind a name and domain for your business\u003c/p\u003e\\n\u003cp\u003eShopify’s free AI business name generator will help you come up with the perfect business brand name, then secure a relevant domain.\u003c/p\u003e\\n\u003ca href=\\\"/tools/business-name-generator\\\" class=\\\"marketing-button marketing-button--small\\\" target=\\\"_blank\\\"\u003eTry it now\u003c/a\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"4\\\"\u003eLLC vs. LLP similarities\u003c/h2\u003e\\n\u003ch3\u003ePass-through taxation\u003c/h3\u003e\\n\u003cp\u003eThe Internal Revenue Service (IRS) automatically considers LLPs and LLCs as pass-through entities. On federal income taxes, profit and losses “pass through” the business to the owners or partners, who must report them on their income tax returns.\u003c/p\u003e\\n\u003ch3\u003eLimited liability protection\u003c/h3\u003e\\n\u003cp\u003eLLCs and LLPs are responsible for their debts and liabilities. If the business faces financial trouble, owners rarely pay more than they’ve invested. For example, an owner who invested $15,000 into the company is unlikely to lose more than that.\u003c/p\u003e\\n\u003ch3\u003eManagement flexibility\u003c/h3\u003e\\n\u003cp\u003eLegal agreements govern operations for LLCs and LLPs. In LLCs, this document is called an operating agreement; in LLCs, it’s called a partnership agreement. These foundational documents outline ownership responsibilities, profit distribution, and decision-making processes.\u003c/p\u003e\\n\u003ch3\u003eFormation and operational requirements\u003c/h3\u003e\\n\u003cp\u003eBoth LLPs and LLCs require that owners follow the rules of incorporation. You must keep business and personal affairs strictly separate so your corporation can’t be considered an “alter ego”—in other words, another version of you that can be sued for your assets. \u003c/p\u003e\\n\u003cp\u003eStay organized by taking meeting minutes, following by-laws, and keeping up-to-date on annual filings. \u003c/p\u003e\\n\u003ciframe title=\\\"YouTube video player\\\" src=\\\"https://www.youtube.com/embed/qCpSAzM1eqw?si=kV6UZDEUtTQycq8t\\\" height=\\\"315\\\" width=\\\"560\\\" allowfullscreen=\\\"\\\" referrerpolicy=\\\"strict-origin-when-cross-origin\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" frameborder=\\\"0\\\"\u003e\u003c/iframe\u003e\\n\u003ch2 id=\\\"5\\\"\u003eWhat are the differences in management structures?\u003c/h2\u003e\\n\u003ch3\u003eManagement in an LLC\u003c/h3\u003e\\n\u003cp\u003eAn LLC is flexible—run it yourself or with others, or hire a manager to handle operations, adapting management structures as you scale. \u003c/p\u003e\\n\u003cp\u003eFor example, say you \u003ca href=\\\"/blog/how-to-start-a-business\\\"\u003estart a business\u003c/a\u003e with two others. Everyone manages the \u003ca href=\\\"/online\\\"\u003eonline store\u003c/a\u003e; you lead operations, one partner oversees inventory, and the other handles finances. This is a “member-managed” structure.\u003c/p\u003e\\n\u003cp\u003eAs the business expands, you hire a CEO and operations director. The three owners become the board of directors, and you’re now operating under a “manager-managed” structure. \u003c/p\u003e\\n\u003ch3\u003eManagement in an LLP\u003c/h3\u003e\\n\u003cp\u003ePartners in an LLP have the right to shape the business, from making decisions to signing documents and managing relationships. \u003c/p\u003e\\n\u003cp\u003eLLPs are common in professional businesses, like medical practices or law firms, where each partner brings expertise and a client base. \u003c/p\u003e\\n\u003ch3\u003eMember-managed vs. manager-managed LLC\u003c/h3\u003e\\n\u003cp\u003eThe main distinction between member-managed and manager-managed LLCs is how they handle daily operations and decisions. \u003c/p\u003e\\n\u003ch4\u003eMember-managed LLCs\u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003eAll owners run the business\u003c/li\u003e\\n\u003cli\u003eEach owner can make operational decisions and sign contracts\u003c/li\u003e\\n\u003cli\u003eIdeal for owners who work in the company \u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch4\u003eManager-managed LLCs\u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003eManagers handle daily operations \u003c/li\u003e\\n\u003cli\u003eOwners can focus on strategy versus daily tasks\u003c/li\u003e\\n\u003cli\u003eUseful when scaling or expanding\u003c/li\u003e\\n\u003cli\u003ePractical for passive investor-owners\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003ePartner roles in an LLP\u003c/h3\u003e\\n\u003cp\u003ePartners in an LLP share equal management rights, although their roles may vary by expertise and partnership agreement. \u003c/p\u003e\\n\u003cp\u003ePartner roles can include:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eDaily operations\u003c/li\u003e\\n\u003cli\u003eSpecific practice areas\u003c/li\u003e\\n\u003cli\u003eAdministration or management\u003c/li\u003e\\n\u003cli\u003eBusiness development \u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003eDecision-making processes\u003c/h3\u003e\\n\u003cp\u003eLLCs can set different voting powers for different members. Regardless, decisions:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eMust follow the operating agreement \u003c/li\u003e\\n\u003cli\u003eCan be formal or informal\u003c/li\u003e\\n\u003cli\u003eMay require a majority vote\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eIn an LLP, decision-making:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eUsually requires partner consensus \u003c/li\u003e\\n\u003cli\u003eFollows a formal structure\u003c/li\u003e\\n\u003cli\u003eRequires documentation\u003c/li\u003e\\n\u003cli\u003eMay require executive committee participation\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003eVoting rights and authority\u003c/h3\u003e\\n\u003cp\u003eAn LLC’s voting rights can be proportional to ownership percentage—for example, a 40% owner gets 40% of the voting power—or be apportioned by another rationale.\u003c/p\u003e\\n\u003cp\u003eLLPs often confer equal voting rights to partners. But, the entity could weigh votes based on partnership shares. Either way, the business’s foundational documents—an operating agreement for LLCs and a membership agreement for LLPs—outline the rules\u003c/p\u003e\\n\u003ch2\u003eLLP or LLC: Which is best for you?\u003c/h2\u003e\\n\u003cp\u003eIf you’re planning a business with one or more partners, choosing the proper legal and management structure can optimize your tax requirements and protect your personal finances. \u003c/p\u003e\\n\u003cp\u003eConsider these factors to make an informed decision about your \u003ca href=\\\"/blog/types-of-corporations\\\"\u003etype of corporation\u003c/a\u003e.\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eBusiness activities:\u003c/strong\u003e LLPs are suitable for professional services like law, while LLCs usually suit general small businesses.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eOwnership:\u003c/strong\u003e Single owners need an LLC; multiple owners can choose either.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eTax implications:\u003c/strong\u003e LLPs only offer pass-through taxation. For more options, choose an LLC. \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eProfessional advice:\u003c/strong\u003e It’s a good idea to consult your lawyer and accountant to understand which structure best suits your business.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eMade your decision? Dive into the \u003ca href=\\\"/blog/limited-liability-partnership\\\"\u003ebenefits of an LLP\u003c/a\u003e or learn \u003ca href=\\\"/blog/start-an-llc\\\"\u003ehow to start an LLC\u003c/a\u003e today. \u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eMillion-dollar ideas start here\u003c/p\u003e\\n\u003cp\u003eLearn how to build an online business from the ground up with Shopify’s free course, First Day to First Sale. You’ll develop a winning product, build a brand, launch a marketing strategy, and more.\u003c/p\u003e\\n\u003ca href=\\\"https://www.shopify.com/first-sale?utm_campaign=First_Day_to_First_Sale\u0026amp;utm_source=blog\\\" class=\\\"marketing-button marketing-button--small\\\" target=\\\"_blank\\\"\u003eLearn More\u003c/a\u003e\\n\u003c/div\u003e\\n\u003cdiv\u003e\u003c/div\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/FAQPage\\\" itemscope=\\\"\\\"\u003e\\n\u003ch2 id=\\\"6\\\"\u003eDifferences between LLC vs. LLP FAQ\u003c/h2\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat is better: LLP or LLC?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eIf you are operating a professional services business, such as a law or accounting firm, a limited liability partnership (LLP) may be the better choice, since it confers personal liability protection on all partners. For owners of traditional businesses like retail stores or restaurants, an LLC offers more flexibility in taxation and management.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow does the cost of an LLP vs. an LLC differ?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eTypically, LLP owners must file required documents—such as a certificate of limited liability partnership—to the secretary of state’s office, and pay fees between $40 and $1,000, depending on the state. The cost to file an LLC also differs by state. You’ll also be required to file documents to the secretary of state, and there are tax implications that increase costs, so you can expect to pay between $90 to $900.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhy would you choose an LLP over an LLC?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eAn LLP, or limited liability partnership, is a business structure combining elements of a partnership and a corporation. It provides partners limited liability protection and organizational flexibility.\u003c/p\u003e\\n\u003cp\u003eThe key advantage of an LLP over an LLC is that each partner’s personal assets are protected from the business’s debts, obligations, and liabilities. Additionally, investors appreciate LLPs for their robust liability protection. Finally, LLPs are more straightforward to administer than corporations.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat is the main difference between an LLP and an LLC?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eLLPs are designed for professionals like lawyers or accountants and provide liability protection from other partners. LLCs offer a broader range of businesses general protection from debts and liabilities plus flexible management and tax options. \u003c/p\u003e\\n\u003cp\u003eAlways consult legal and tax professionals to determine the best entity for your circumstances.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat is the most common form of business ownership?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eIn the United States, sole proprietorships are the most common form of company ownership, offering the simplest and cheapest way to start a business.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"Learn the difference between an LLC and an LLP and how to choose the best structure for your business.\",{\"_1704\":1729,\"_335\":2170,\"_1182\":2176},{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,-5,2180,-5,2182],{\"_1704\":1740,\"_1741\":2181,\"_1743\":1747},\"[{\\\"title\\\":\\\"Sink or Swim- 10 Milestones to Hit in Your First Year of Business\\\",\\\"url\\\":\\\"blog/business-milestones\\\"},{\\\"title\\\":\\\"Business Valuation- Learn the Value of Your Business\\\",\\\"url\\\":\\\"blog/business-valuation\\\"},{\\\"title\\\":\\\"What is a Lifestyle Business and How to Start One\\\",\\\"url\\\":\\\"blog/lifestyle-business\\\"},{\\\"title\\\":\\\"How to Scale Sales on eBay\\\",\\\"url\\\":\\\"blog/ebay-and-shopify\\\"},{\\\"title\\\":\\\"How To Get a Business License in 3 Simple Steps\\\",\\\"url\\\":\\\"blog/what-is-a-business-license\\\"},{\\\"title\\\":\\\"What Is an S Corp? How to Form and Operate an S Corp\\\",\\\"url\\\":\\\"blog/what-is-an-s-corp\\\"},{\\\"title\\\":\\\"How to Find Out Who Owns a Domain Name\\\",\\\"url\\\":\\\"blog/how-to-find-out-who-owns-a-domain\\\"},{\\\"title\\\":\\\"LLC Names: How To Choose a Name for Your LLC\\\",\\\"url\\\":\\\"blog/llc-names\\\"},{\\\"title\\\":\\\"How to Write a Food Truck Business Plan\\\",\\\"url\\\":\\\"blog/food-truck-business-plan\\\"}]\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},{\"_1704\":1705,\"_161\":2184,\"_1456\":2185,\"_335\":2186,\"_1709\":2137,\"_1711\":2187,\"_1721\":2190,\"_126\":2191,\"_1724\":2192,\"_1726\":2193,\"_1544\":2194,\"_1730\":2195,\"_1737\":2196,\"_1751\":2188,\"_1752\":2189,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":2149,\"_1758\":2137},\"gid://shopify/Article/556645548066\",\"how-to-start-a-business-in-texas\",\"How To Start a Business in Texas: 12 Essential Steps (2025)\",{\"_1704\":1713,\"_379\":2188,\"_1715\":2189,\"_1717\":1767,\"_1719\":1768},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/how_20to_20start_20a_20business_20in_20texas_1848x970_84edac4f-b2f4-4495-bb4c-3db40ef401d5.png?v=1730387610\",\"A green outline of the state of Texas with a location icon and a shopping bag on a light green background.\",[1486],\"\u003cp\u003e\u003cem\u003eThis content doesn’t contain and isn’t meant to provide legal, tax, or business advice.*\u003c/em\u003e\u003c/p\u003e\\n\u003cp\u003eTexas is calling entrepreneurs—and for good reason. The state’s business-friendly tax environment makes it an ideal place to build your dream business.\u003c/p\u003e\\n\u003cp\u003e“Texas doesn’t collect personal or business income taxes, and that’s one of the big advantages here for businesses,” says Steve Lawrence, associate dean of the University of Houston’s Bauer College of Business and executive director of the \u003ca href=\\\"http://www.sbdc.uh.edu/\\\"\u003eUniversity of Houston Texas Gulf Coast Small Business Development Center (SBDC) Network\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eYou’ll be in great company: Texas is home to \u003ca href=\\\"https://advocacy.sba.gov/wp-content/uploads/2023/11/2023-Small-Business-Economic-Profile-TX.pdf\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003e3.2 million small businesses\u003c/a\u003e. And, as the \u003ca href=\\\"https://gov.texas.gov/top-texas-touts-economy#:~:text=The%20%242.4%20trillion%20Texas%20economy,business%20climate%20and%20job%20growth.\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eeighth largest economy in the world\u003c/a\u003e, the state’s economic climate creates endless opportunities for entrepreneurs like you.\u003c/p\u003e\\n\u003cp\u003eReady to join Texas’s thriving business community? This guide walks you through everything you need to know.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eReady to start your business?\u003c/strong\u003e \u003ca href=\\\"/website/builder\\\"\u003eCreate your website\u003c/a\u003e today or \u003ca href=\\\"/blog/what-is-shopify\\\"\u003elearn more about Shopify’s tools\u003c/a\u003e for selling online and in person.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eTable of contents\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003e12 steps to start a business in Texas\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003eTips for starting a business in Texas\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003eHow to start a business in Texas FAQ\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"1\\\"\u003e12 steps to start a business in Texas\u003c/h2\u003e\\n\u003col\u003e\\n\u003cli\u003e\u003ca href=\\\"#11\\\"\u003eChoose a business idea\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#12\\\"\u003eName your business\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#13\\\"\u003eCreate a business plan\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#14\\\"\u003eChoose a business structure\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#15\\\"\u003eGet an EIN\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#16\\\"\u003eGet a registered agent and register your business\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#17\\\"\u003ePay state taxes\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#18\\\"\u003eObtain business licenses and permits\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#19\\\"\u003eExamine business insurance options\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#20\\\"\u003eSet up your finances\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#21\\\"\u003eSecure funding\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#22\\\"\u003eMarket your business\u003c/a\u003e\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch3 id=\\\"11\\\"\u003eStep 1: Choose a business idea\u003c/h3\u003e\\n\u003cp\u003eWhether you have a \u003ca href=\\\"/blog/online-business-ideas\\\"\u003ebusiness idea\u003c/a\u003e or you’re still dreaming up possibilities, take the time to \u003ca href=\\\"/blog/develop-business-idea\\\"\u003edevelop your idea\u003c/a\u003e. Nail down these key details:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eWhat \u003ca href=\\\"/blog/topics/source-products\\\"\u003eproducts will you sell\u003c/a\u003e?\u003c/li\u003e\\n\u003cli\u003eWho are your \u003ca href=\\\"/blog/ideal-customer-profile\\\"\u003eideal customers\u003c/a\u003e?\u003c/li\u003e\\n\u003cli\u003eWhat’s your \u003ca href=\\\"/blog/pricing-strategies\\\"\u003epricing strategy\u003c/a\u003e?\u003c/li\u003e\\n\u003cli\u003eWhat will it cost to produce goods?\u003c/li\u003e\\n\u003cli\u003eHow will you generate awareness of your offering?\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"12\\\"\u003eStep 2: Name your business\u003c/h3\u003e\\n\u003cp\u003eFinding the \u003ca href=\\\"/blog/4660242-what-should-i-name-my-online-store\\\"\u003eperfect business name\u003c/a\u003e is exciting—and crucial for your brand. Here’s how to get started:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eUse a \u003ca href=\\\"/tools/business-name-generator\\\"\u003ebusiness name generator\u003c/a\u003e for inspiration\u003c/li\u003e\\n\u003cli\u003eSearch online to see if any other businesses are using your shortlisted names\u003c/li\u003e\\n\u003cli\u003eCheck the US Patent and Trademark Office’s \u003ca href=\\\"https://www.uspto.gov/trademarks/search\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003edatabase\u003c/a\u003e for existing trademarks\u003c/li\u003e\\n\u003cli\u003eLook for available \u003ca href=\\\"/domains\\\"\u003edomain names\u003c/a\u003e that match your business name (hint: try a \u003ca href=\\\"/tools/domain-name-generator\\\"\u003edomain name generator\u003c/a\u003e)\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eTexas has \u003ca href=\\\"https://www.sos.state.tx.us/corp/namefilingsfaqs.shtml\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003especific requirements\u003c/a\u003e for business names:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eInclude appropriate designation (Corporation, Incorporated, Company, Limited, or an abbreviation)\u003c/li\u003e\\n\u003cli\u003eMake sure your name isn;t similar to existing Texas businesses\u003c/li\u003e\\n\u003cli\u003eAvoid restricted words like “bank,” “trust,” “veteran,” and “college” without authorization\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eReady to claim your name? Reserve it online through \u003ca href=\\\"https://www.sos.state.tx.us/corp/sosda/index.shtml\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eSOSDirect\u003c/a\u003e for 120 days for $40. You can always renew if you need more time.\u003c/p\u003e\\n\u003cp\u003eWant to operate under a different name? Consider a \u003ca href=\\\"/blog/what-is-doing-business-as-dba\\\"\u003eDBA (doing business as)\u003c/a\u003e. This lets sole proprietors use a business name instead of their personal name, and allows corporations or LLCs to drop legal terms from their public-facing name. File an \u003ca href=\\\"https://www.sos.state.tx.us/corp/namefilingsfaqs.shtml#assumedname\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eassumed name certificate\u003c/a\u003e to secure your DBA in Texas.\u003c/p\u003e\\n\u003ch3 id=\\\"13\\\"\u003eStep 3: Create a business plan\u003c/h3\u003e\\n\u003cp\u003eWhile Texas doesn’t require \u003ca href=\\\"/blog/business-plan\\\"\u003ea business plan\u003c/a\u003e, having one keeps you focused and helps \u003ca href=\\\"/blog/how-to-get-a-small-business-loan\\\"\u003esecure funding\u003c/a\u003e. Think of it as your business roadmap.\u003c/p\u003e\\n\u003cp\u003eInclude these essential elements:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eCompany description\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/market-analysis\\\"\u003eMarket analysis\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003eManagement and organization\u003c/li\u003e\\n\u003cli\u003eProducts and services\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/what-is-customer-segmentation\\\"\u003eCustomer segmentation\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/marketing-plan\\\"\u003eMarketing plan\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003eLogistics and operations plan\u003c/li\u003e\\n\u003cli\u003eFinancial plan\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e“Write a business plan that includes the total business framework, marketing, operations, and the finances. Lay it out in two segments: years one to two, and years three to five,” says Lawrence. “Do not use family or friends for review, because they’re not going to give you an unvarnished, honest opinion.”\u003c/p\u003e\\n\u003cp\u003eNeed help getting started? Check out our \u003ca href=\\\"/blog/business-plan-template\\\"\u003ebusiness plan template\u003c/a\u003e and \u003ca href=\\\"/blog/business-plan-examples\\\"\u003ebusiness plan examples\u003c/a\u003e to see what’s possible.\u003c/p\u003e\\n\u003cdiv data-guide=\\\"businessplan\\\"\u003e\u003c/div\u003e\\n\u003ch3 id=\\\"14\\\"\u003eStep 4: Choose a business structure\u003c/h3\u003e\\n\u003cimg class=\\\"block block--bordered\\\" style=\\\"float: none;\\\" alt=\\\"Texas Highway 17 junction sign with a Stripes convenience store in the background.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/texashwy.jpg?v=1733385956\\\"\u003e\\n\u003cp\u003eWhen examining \u003ca href=\\\"/blog/how-to-start-a-business\\\"\u003ehow to start a business\u003c/a\u003e in Texas, choosing your \u003ca href=\\\"/blog/types-businesses\\\"\u003ebusiness structure\u003c/a\u003e is a key decision that impacts everything from taxes to legal protection. Here are three \u003ca href=\\\"/blog/business-types\\\"\u003epopular types of business structures\u003c/a\u003e in Texas:\u003c/p\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/sole-proprietor\\\"\u003e\u003cstrong\u003eSole Proprietorship\u003c/strong\u003e\u003c/a\u003e\u003cstrong\u003e: \u003c/strong\u003eThis is the simplest way to start your business. It’s quick to set up, inexpensive to \u003ca href=\\\"/blog/register-business\\\"\u003eregister\u003c/a\u003e, and has minimal administrative work. The catch? Your personal and business assets are legally the same—meaning you’re personally responsible for any business debts or legal issues.\u003c/p\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/what-is-an-llc\\\"\u003e\u003cstrong\u003eLimited liability company (LLC)\u003c/strong\u003e\u003c/a\u003e\u003cstrong\u003e:\u003c/strong\u003e An LLC gives you the best of both worlds: the simplicity of a sole proprietorship with added legal protection for your personal assets. You can choose how you want to be taxed—as a partnership, sole proprietorship, C corporation, or \u003ca href=\\\"/blog/what-is-an-s-corp\\\"\u003eS corporation\u003c/a\u003e. \u003c/p\u003e\\n\u003cp\u003eWhile Texas doesn’t require an operating agreement for LLCs, creating one helps you:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eDefine how you’ll manage your business\u003c/li\u003e\\n\u003cli\u003eIdentify key stakeholders\u003c/li\u003e\\n\u003cli\u003eOutline profit distribution\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eNeed help? Try an \u003ca href=\\\"https://eforms.com/operating-agreements/tx/\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eoperating agreement template\u003c/a\u003e to get started.\u003c/p\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/how-to-start-a-corporation\\\"\u003e\u003cstrong\u003eCorporation\u003c/strong\u003e\u003c/a\u003e\u003cstrong\u003e:\u003c/strong\u003e Ready to think big? A corporation lets you \u003ca href=\\\"https://texas.public.law/statutes/tex._bus._org._code_section_21.157\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eissue stock\u003c/a\u003e to attract investors and talent. It offers the strongest separation between your personal and business assets, protecting you from lawsuits and debt collection. \u003c/p\u003e\\n\u003cp\u003eTexas makes incorporating attractive—there’s \u003ca href=\\\"https://www.austinchamber.com/economic-development/taxes-incentives/corporate-franchise-tax#:~:text=Texas%20has%20no%20corporate%20income,a%20new%20form%20in%202008\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eno corporate income tax\u003c/a\u003e, just a \u003ca href=\\\"https://comptroller.texas.gov/taxes/publications/98-806.php\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003efranchise tax\u003c/a\u003e for certain businesses.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003e💡 Tip: \u003c/strong\u003eConsider using \u003ca href=\\\"https://www.zenbusiness.com/\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eZenBusiness\u003c/a\u003e to set up your business entity. The platform guides you through each step to ensure you’re compliant with Texas state laws. \u003c/p\u003e\\n\u003ch3 id=\\\"15\\\"\u003eStep 5: Get an EIN\u003c/h3\u003e\\n\u003cp\u003eThink of an \u003ca href=\\\"https://www.irs.gov/businesses/small-businesses-self-employed/employer-id-numbers\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eemployer identification number\u003c/a\u003e (EIN) as your business’s Social Security number (SSN). While sole proprietors don’t need one, you’ll want an EIN if you plan on hiring employees.\u003c/p\u003e\\n\u003cp\u003eGetting an EIN is free and straightforward:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eApply online through the \u003ca href=\\\"https://www.irs.gov/businesses/small-businesses-self-employed/get-an-employer-identification-number\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eIRS website\u003c/a\u003e.\u003c/li\u003e\\n\u003cli\u003eApply \u003ca href=\\\"https://www.irs.gov/businesses/small-businesses-self-employed/how-to-apply-for-an-ein\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eby fax, mail, or telephone\u003c/a\u003e.\u003c/li\u003e\\n\u003cli\u003eHave your social security number or ITIN ready.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"16\\\"\u003eStep 6: Get a registered agent and register your business\u003c/h3\u003e\\n\u003cp\u003eA \u003ca href=\\\"https://www.sos.state.tx.us/corp/registeredagents.shtml\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eregistered agent\u003c/a\u003e receives legal documents if your \u003ca href=\\\"/blog/what-is-a-business\\\"\u003ebusiness\u003c/a\u003e faces legal action. Texas requires you to designate someone other than yourself for this role. Check the \u003ca href=\\\"https://www.sos.state.tx.us/corp/registeredagentfaqs.shtml\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eTexas Secretary of State Registered Agent FAQs\u003c/a\u003e for details.\u003c/p\u003e\\n\u003cp\u003eReady to make your business official? File your \u003ca href=\\\"https://www.sos.state.tx.us/corp/forms_boc.shtml#fbenc\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eCertificate of Formation\u003c/a\u003e through \u003ca href=\\\"https://www.sos.state.tx.us/corp/sosda/index.shtml\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eSOSDirect\u003c/a\u003e. You’ll need: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eYour business name\u003c/li\u003e\\n\u003cli\u003eRegistered agent details\u003c/li\u003e\\n\u003cli\u003eBusiness mailing address\u003c/li\u003e\\n\u003cli\u003eYour EIN\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eMore information is available through the Texas Secretary of State website, and forms can be submitted via \u003ca href=\\\"https://www.sos.state.tx.us/corp/sosda/index.shtml\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eSOSDirect\u003c/a\u003e. You can also find out \u003ca href=\\\"https://www.sos.state.tx.us/corp/options.shtml\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003ehow to file using alternate methods\u003c/a\u003e if required.\u003c/p\u003e\\n\u003cp\u003eThe filing fee is $300 for professional and for-profit corporations and LLCs, and $25 for nonprofits.\u003c/p\u003e\\n\u003cp\u003e💡\u003cstrong\u003eNote: \u003c/strong\u003eSome businesses need to \u003ca href=\\\"https://www.sos.state.tx.us/corp/cta.shtml\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003efile a Beneficial Ownership Information report\u003c/a\u003e with the US Treasury’s Financial Crimes Enforcement Network (FinCEN) for federal compliance. Ask your registered agent if this applies to you. \u003c/p\u003e\\n\u003ch3 id=\\\"17\\\"\u003eStep 7: Pay state taxes\u003c/h3\u003e\\n\u003cp\u003eHere’s some good news: Texas doesn’t collect corporate income tax. Instead, you’ll need to know about:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eAnnual tax for LLCs and corporations levied by the \u003ca href=\\\"https://comptroller.texas.gov/taxes/franchise/\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eTexas Comptroller of Public Accounts\u003c/a\u003e\\n\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"https://comptroller.texas.gov/taxes/sales/\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eState sales and use tax\u003c/a\u003e: fixed state rate, plus up to 2% in local tax for retail sales\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eTake the stress out of sales tax with Shopify Tax\u003c/p\u003e\\n\u003cp\u003eWith Shopify Tax, you can oversee your current sales tax obligations from Shopify admin, collect the right amount at checkout with product and location-specific accuracy, and let Shopify automatically apply rate and regulatory changes whenever they happen.\u003c/p\u003e\\n\u003ca href=\\\"/tax?itcat=coreblog\u0026amp;itterm=shopify-tax-cta\\\" class=\\\"marketing-button marketing-button--small\\\" target=\\\"_blank\\\"\u003eExplore Shopify Tax\u003c/a\u003e\\n\u003c/div\u003e\\n\u003ch3 id=\\\"18\\\"\u003eStep 8: Obtain business licenses and permits\u003c/h3\u003e\\n\u003cp\u003eTexas doesn’t require a general \u003ca href=\\\"/blog/business-license\\\"\u003ebusiness license\u003c/a\u003e, but you’ll need specific licenses and permits depending on your industry and location. For example, selling liquor requires a license from the \u003ca href=\\\"https://www.tabc.texas.gov/\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eTexas Alcoholic Beverage Commission\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eLocal requirements vary, especially in cities like Houston, Austin, and Dallas. Your city or county may have specific rules about business types, signage, parking, and building usage.\u003c/p\u003e\\n\u003cp\u003eBefore you set up shop:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eCheck zoning permits \u003c/strong\u003ewith your county clerk before leasing or buying property\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eLook into \u003c/strong\u003e\u003ca href=\\\"/blog/home-business\\\"\u003e\u003cstrong\u003ehome-based business\u003c/strong\u003e\u003c/a\u003e\u003cstrong\u003e permits \u003c/strong\u003eif you’ll operate from your residence (some activities like manufacturing aren’t allowed in residential areas)\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eFind industry-specific requirements in the \u003ca href=\\\"https://gov.texas.gov/uploads/files/business/Texas_Licenses_Permits_Guide.pdf\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eTexas Business Licenses \u0026amp; Permits Guide\u003c/a\u003e, or visit the \u003ca href=\\\"https://gov.texas.gov/business/page/business-permits-office\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eTexas Economic Development \u0026amp; Tourism’s Business Permit Office\u003c/a\u003e. The \u003ca href=\\\"https://gov.texas.gov/business/page/gov.texas.gov/business/page/small-business-portal\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eGovernor’s Small Business Resource Portal\u003c/a\u003e offers additional guidance.\u003c/p\u003e\\n\u003ch3 id=\\\"19\\\"\u003eStep 9: Examine business insurance options\u003c/h3\u003e\\n\u003cp\u003eProtect your business with the right \u003ca href=\\\"/blog/commercial-insurance-for-ecommerce\\\"\u003ebusiness insurance coverage\u003c/a\u003e. The \u003ca href=\\\"https://www.tdi.texas.gov/index.html\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eTexas Department of Insurance\u003c/a\u003e can help you understand your options, including:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/general-liability-insurance\\\"\u003eGeneral liability\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/professional-liability-insurance\\\"\u003eProfessional liability\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/workers-compensation-insurance\\\"\u003eWorkers’ compensation\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"20\\\"\u003eStep 10:. Set up your finances\u003c/h3\u003e\\n\u003cimg style=\\\"float: none;\\\" alt=\\\"White piggy bank on a light blue background symbolizing savings and finance.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/whitepiggybank.jpg?v=1733385956\\\"\u003e\\n\u003cp\u003eStart your business on solid financial ground by \u003ca href=\\\"/blog/separating-business-vs-personal-finances\\\"\u003eseparating personal and business finances\u003c/a\u003e. Consider:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eOpening a \u003ca href=\\\"/blog/choosing-the-right-bank-for-your-business\\\"\u003ebusiness bank account\u003c/a\u003e\\n\u003c/li\u003e\\n\u003cli\u003eApplying for a \u003ca href=\\\"/blog/business-credit-cards\\\"\u003ebusiness credit card\u003c/a\u003e\\n\u003c/li\u003e\\n\u003cli\u003eWorking with a \u003ca href=\\\"/blog/ecommerce-accounting\\\"\u003ebusiness accountant\u003c/a\u003e\\n\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eBuild a strong relationship with your bank. “Just having a checking account is not a relationship,” Lawrence stresses. Get to know your local branch manager and small business advisers—they’ll be crucial partners as your business grows. \u003c/p\u003e\\n\u003ch3 id=\\\"21\\\"\u003eStep 11: Secure funding\u003c/h3\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/start-business-without-money\\\"\u003eStarting a business with no money\u003c/a\u003e is possible, but \u003ca href=\\\"/blog/opening-an-online-store-tips\\\"\u003elaunching an online store\u003c/a\u003e or \u003ca href=\\\"/blog/selling-wholesale\\\"\u003ewholesale\u003c/a\u003e business requires capital.\u003c/p\u003e\\n\u003cp\u003e“The two most significant challenges for small businesses in Texas right now are a tight labor market and accessing capital,” says Lawrence.\u003c/p\u003e\\n\u003cp\u003eYour funding options include:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"/blog/business-loan-requirements\\\"\u003eBusiness loans\u003c/a\u003e from a bank\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/sba-loans\\\"\u003eSmall Business Administration (SBA) loans\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003eAngel investors\u003c/li\u003e\\n\u003cli\u003eSpecialized small business financing programs\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e\u003ca href=\\\"/capital\\\"\u003eShopify Capital\u003c/a\u003e offers eligible merchants quick funding based on store performance, with flexible repayments that adjust to your daily sales.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eGet funding to run your business with Shopify Capital\u003c/p\u003e\\n\u003cp\u003eShopify Capital makes it easy to get funding quickly and use it for inventory, marketing, and more. Automatically make payments as a percentage of your daily sales. No compounding interest. No schedules. No surprises.\u003c/p\u003e\\n\u003ca href=\\\"/capital?itcat=coreblog\u0026amp;itterm=shopify-capital-cta\\\" class=\\\"marketing-button marketing-button--small\\\" target=\\\"_blank\\\"\u003eExplore Shopify Capital\u003c/a\u003e\\n\u003c/div\u003e\\n\u003cp\u003eTexas state funding opportunities include:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003e\u003ca href=\\\"https://gov.texas.gov/business/page/texas-enterprise-fund\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003e\u003cstrong\u003eTexas Enterprise Fund (TEF)\u003c/strong\u003e\u003c/a\u003e\u003cstrong\u003e: \u003c/strong\u003e\u003c/strong\u003ePerformance-based grants for job creation and investment\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"https://www.twc.texas.gov/programs/skills-development-fund\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003e\u003cstrong\u003eSkills Development Fund (SDF)\u003c/strong\u003e\u003c/a\u003e\u003cstrong\u003e: \u003c/strong\u003eWorkforce training grants through community college partnerships\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"https://gov.texas.gov/uploads/files/business/pdsbi_program.pdf\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003e\u003cstrong\u003eTexas Product Development and Small Business Incubator Fund (PDSBI)\u003c/strong\u003e\u003c/a\u003e\u003cstrong\u003e: \u003c/strong\u003eAsset-backed loans for innovative startups\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"https://gov.texas.gov/business/page/small-business\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003e\u003cstrong\u003eGovernor’s Small Business Assistance Program\u003c/strong\u003e\u003c/a\u003e\u003cstrong\u003e: \u003c/strong\u003eTax benefits and abatements for capital-intensive projects\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"22\\\"\u003eStep 12: Market your business\u003c/h3\u003e\\n\u003cimg class=\\\"block block--bordered\\\" style=\\\"float: none;\\\" alt=\\\"Person scrolling through images on a smartphone with a computer screen in the background.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/scrollingthroughimages.jpg?v=1733385956\\\"\u003e\\n\u003cp\u003eA core part of \u003ca href=\\\"/blog/marketing-strategies\\\"\u003emarketing your business\u003c/a\u003e is your \u003ca href=\\\"/blog/unique-value-proposition\\\"\u003eunique value proposition\u003c/a\u003e. “Your product or service has to be faster, bigger, or better than the others—it has to be \u003ca href=\\\"/blog/differentiation-strategy\\\"\u003edifferentiated\u003c/a\u003e in some way,” says Lawrence. \u003c/p\u003e\\n\u003cp\u003eReady to attract customers? Follow these key steps:\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eBrand your business: \u003c/strong\u003eYour brand image is often customers’ first impression, so \u003ca href=\\\"/blog/how-to-build-a-brand\\\"\u003ebuild a brand\u003c/a\u003e that’s recognizable and shows what makes your business unique. Your \u003ca href=\\\"/blog/brand-identity\\\"\u003ebrand identity\u003c/a\u003e includes:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eYour company logo:\u003c/strong\u003e Create a memorable identity using a \u003ca href=\\\"/tools/logo-maker\\\"\u003elogo maker\u003c/a\u003e\\n\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eBrand colors and imagery: \u003c/strong\u003eApply \u003ca href=\\\"/blog/color-theory\\\"\u003ecolor theory\u003c/a\u003e to make strategic choices around your desired \u003ca href=\\\"/blog/brand-experience\\\"\u003ebrand experience\u003c/a\u003e\\n\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eA catchy slogan or tagline: \u003c/strong\u003eBrainstorm ideas or try a \u003ca href=\\\"/tools/slogan-maker\\\"\u003eslogan maker\u003c/a\u003e for inspiration\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eCohesive fonts: \u003c/strong\u003eMaintain consistent typefaces across your website materials using tools like \u003ca href=\\\"https://apps.shopify.com/fontify-change-customize-font-for-your-store\\\"\u003eFontify\u003c/a\u003e\\n\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eTone and voice: \u003c/strong\u003e\u003ca href=\\\"/blog/customer-trust-checklist\\\"\u003eBuild trust\u003c/a\u003e with customers through a distinctive \u003ca href=\\\"/blog/brand-voice\\\"\u003ebrand voice\u003c/a\u003e and personality\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/build-a-website\\\"\u003e\u003cstrong\u003eBuild a business website\u003c/strong\u003e\u003c/a\u003e\u003cstrong\u003e:\u003c/strong\u003e Your website is crucial when starting your \u003ca href=\\\"/blog/online-business-ideas\\\"\u003eonline business\u003c/a\u003e—it’s where many customers first discover your company. Even without development experience, you can launch a professional site \u003ca href=\\\"/free-trial\\\"\u003eusing Shopify\u003c/a\u003e. Gather these elements:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eDigital logo files\u003c/strong\u003e in different sizes for your front page, footer, and other branded areas\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eHigh-resolution \u003c/strong\u003e\u003ca href=\\\"/blog/12206313-the-ultimate-diy-guide-to-beautiful-product-photography\\\"\u003e\u003cstrong\u003eproduct photos\u003c/strong\u003e\u003c/a\u003e and imagery to engage users\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eCoordinated fonts\u003c/strong\u003e for a consistent look across promotional materials\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eA \u003c/strong\u003e\u003ca href=\\\"https://help.shopify.com/en/manual/promoting-marketing/seo/find-site-map\\\"\u003e\u003cstrong\u003esite map\u003c/strong\u003e\u003c/a\u003e to organize your information effectively\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eBusiness contact information\u003c/strong\u003e including phone, email, and \u003ca href=\\\"/blog/social-media-for-business\\\"\u003esocial media\u003c/a\u003e handles\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eBuild an online store in minutes\u003c/p\u003e\\n\u003cp\u003eShopify’s drag-and-drop editor makes it easy to create stunning, secure, and full-featured websites, no coding needed. Choose from thousands of themes and apps to help make your website one of a kind.\u003c/p\u003e\\n\u003ca href=\\\"/website/builder\\\" class=\\\"marketing-button marketing-button--small\\\" target=\\\"_blank\\\"\u003eLearn more\u003c/a\u003e\\n\u003c/div\u003e\\n\u003cp\u003e\u003cstrong\u003ePromote your business: \u003c/strong\u003eA strong \u003ca href=\\\"/blog/marketing-plan\\\"\u003emarketing plan\u003c/a\u003e helps you \u003ca href=\\\"/blog/how-to-promote-your-business\\\"\u003epromote effectively\u003c/a\u003e and \u003ca href=\\\"/blog/topics/sell\\\"\u003esell online\u003c/a\u003e. This plan identifies your products, services, and best \u003ca href=\\\"/blog/sales-channel\\\"\u003esales channels\u003c/a\u003e for reaching your \u003ca href=\\\"/blog/target-audience\\\"\u003etarget audience\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eYour marketing plan should include:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eExecutive summary\u003c/strong\u003e outlining your strategy\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"/encyclopedia/mission-statement\\\"\u003e\u003cstrong\u003eMission statement\u003c/strong\u003e\u003c/a\u003e defining your \u003ca href=\\\"/blog/business-goals\\\"\u003ebusiness goals\u003c/a\u003e and philosophy\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eSpecific objectives\u003c/strong\u003e for what you want to achieve\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"/blog/swot-analysis\\\"\u003e\u003cstrong\u003eSWOT analysis\u003c/strong\u003e\u003c/a\u003e to identify strengths and opportunities\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"/encyclopedia/market-research\\\"\u003e\u003cstrong\u003eMarket research\u003c/strong\u003e\u003c/a\u003e on your industry and competitors\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"/blog/marketing-strategies\\\"\u003e\u003cstrong\u003eMarketing strategy\u003c/strong\u003e\u003c/a\u003e detailing your action plan\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eBudget\u003c/strong\u003e for \u003ca href=\\\"https://academy.shopify.com/\\\"\u003egrowth and training\u003c/a\u003e to maintain excellent \u003ca href=\\\"/blog/what-is-customer-service\\\"\u003ecustomer service\u003c/a\u003e and solid financials\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eLooking for examples? Check out our \u003ca href=\\\"/blog/marketing-plan-examples\\\"\u003emarketing plan examples\u003c/a\u003e to get started.\u003c/p\u003e\\n\u003ch2 id=\\\"2\\\"\u003eTips for starting a business in Texas\u003c/h2\u003e\\n\u003cp\u003eTexas offers unique advantages for entrepreneurs. The state’s economic powerhouse is driven by Dallas, Houston, and Austin—cities rich with diverse industries like finance, technology, manufacturing, health care, and education. Plus, top-ranked universities like the \u003ca href=\\\"https://global.utexas.edu/about/rankings\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eUniversity of Texas at Austin\u003c/a\u003e, \u003ca href=\\\"https://isc.tamucc.edu/tamucc/why-choose-texas-am-corpus-christi\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eTexas A\u0026amp;M\u003c/a\u003e, and \u003ca href=\\\"https://www.insidehighered.com/news/government/state-policy/2023/11/27/game-changer-research-ranking-texas-universities\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eRice\u003c/a\u003e provide valuable resources for growing businesses.\u003c/p\u003e\\n\u003cp\u003eHere’s expert advice from Lawrence to help your Texas business succeed:\u003c/p\u003e\\n\u003ch3\u003eKnow your market inside and out\u003c/h3\u003e\\n\u003cp\u003eResearch your competition, product pricing, location options, and market trends thoroughly. SBDC clients get free access to resources that help with this process.\u003c/p\u003e\\n\u003ch3\u003ePlan for the unexpected\u003c/h3\u003e\\n\u003cp\u003eCreate backup strategies for developing, delivering, and supporting your products or services. Following a \u003ca href=\\\"/blog/starting-a-business-checklist\\\"\u003ebusiness startup checklist\u003c/a\u003e helps reduce your risk of setbacks.\u003c/p\u003e\\n\u003ch3\u003eBalance passion with strategy\u003c/h3\u003e\\n\u003cp\u003eWhile small businesses thrive on heart and dedication, pair your emotional investment with solid market knowledge to succeed.\u003c/p\u003e\\n\u003cp\u003e*\u003cem\u003eThis post is for information only. You are responsible for reviewing and using this information appropriately. This content doesn’t contain and isn’t meant to provide legal, tax, or business advice. Requirements are updated frequently and you should make sure to do your own research and reach out to professional legal, tax, and business advisers, as needed. Businesses outside of Texas will have different steps and requirements. To sell products using the Shopify platform, you must comply with the laws of the jurisdiction of your business and your customers, the Shopify Terms of Service, the Shopify Acceptable Use Policy and any other applicable policies.\u003c/em\u003e\u003c/p\u003e\\n\u003cp\u003e\u003cem\u003e**Shopify Capital loans must be paid in full within a maximum of 18 months, and two minimum payments apply within the first two 6-month periods. The actual duration may be less than 18 months based on sales.\u003c/em\u003e\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n \u003cdiv itemscope itemtype=\\\"https://schema.org/FAQPage\\\"\u003e\\n \u003ch2 id=\\\"3\\\"\u003eHow to start a business in Texas FAQ\u003c/h2\u003e\\n \u003cdiv itemscope itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n \u003ch3 itemprop=\\\"name\\\"\u003eHow long does it take to start a business in Texas?\u003c/h3\u003e\\n \u003cdiv itemscope itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n \u003cp itemprop=\\\"text\\\"\u003eYour timeline depends on your \u003ca href=\\\"/blog/types-businesses\\\"\u003ebusiness structure\u003c/a\u003e, required licenses and permits, information gathering speed, and \u003ca href=\\\"https://www.sos.state.tx.us/corp/filingandothergeneralfaqs.shtml#SDS3\\\"\u003eprocessing times\u003c/a\u003e.\u003c/p\u003e\\n \u003c/div\u003e\\n \u003c/div\u003e\\n \u003cdiv itemscope itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n \u003ch3 itemprop=\\\"name\\\"\u003eHow much does it cost to start a business in Texas?\u003c/h3\u003e\\n \u003cdiv itemscope itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n \u003cp itemprop=\\\"text\\\"\u003eA \u003ca href=\\\"/blog/sole-proprietor\\\"\u003esole proprietorship\u003c/a\u003e can cost as little as $25 for an \u003ca href=\\\"https://www.sos.state.tx.us/corp/forms/503_boc.pdf\\\"\u003eassumed name certificate\u003c/a\u003e. More complex businesses requiring multiple licenses and permits typically cost more than $1,000 to establish.\u003c/p\u003e\\n \u003c/div\u003e\\n \u003c/div\u003e\\n \u003cdiv itemscope itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n \u003ch3 itemprop=\\\"name\\\"\u003eHow do I get a Texas sales tax permit?\u003c/h3\u003e\\n \u003cdiv itemscope itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n \u003cp itemprop=\\\"text\\\"\u003eApply online through the \u003ca href=\\\"http://www.comptroller.texas.gov\\\"\u003eTexas Comptroller’s website\u003c/a\u003e or submit Form AP-201 by mail. You’ll need:\u003c/p\u003e\\n \u003cul\u003e\\n \u003cli\u003eYour EIN\u003c/li\u003e\\n \u003cli\u003eBusiness structure details\u003c/li\u003e\\n \u003cli\u003ePhysical location\u003c/li\u003e\\n \u003c/ul\u003e\\n \u003cp itemprop=\\\"text\\\"\u003eOnline applications typically process in two to three business days. Once approved, you’ll receive your free permit and must start collecting sales tax on taxable items.\u003c/p\u003e\\n \u003c/div\u003e\\n \u003c/div\u003e\\n \u003cdiv itemscope itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n \u003ch3 itemprop=\\\"name\\\"\u003eDo businesses pay taxes in Texas?\u003c/h3\u003e\\n \u003cdiv itemscope itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n \u003cp itemprop=\\\"text\\\"\u003e\u003ca href=\\\"/blog/sole-proprietor\\\"\u003eSole proprietors\u003c/a\u003e are typically exempt from state taxes, since Texas doesn’t collect personal income tax. \u003ca href=\\\"/blog/start-an-llc\\\"\u003eLLCs\u003c/a\u003e and \u003ca href=\\\"/blog/what-is-a-corporation\\\"\u003ecorporations\u003c/a\u003e pay franchise tax if \u003ca href=\\\"https://comptroller.texas.gov/taxes/franchise/\\\"\u003erevenue exceeds certain thresholds\u003c/a\u003e.\u003c/p\u003e\\n \u003c/div\u003e\\n \u003c/div\u003e\\n \u003c/div\u003e\\n\u003c/div\u003e\\n\",\"Read this step-by-step guide to starting a business in Texas, from choosing a business idea and name to selecting a legal structure and creating a marketing plan.\",\"\u003cp\u003eRead this step-by-step guide to starting a business in Texas, from choosing a business idea and name to selecting a legal structure and creating a marketing plan.\u003c/p\u003e\",{\"_1704\":1729,\"_335\":2186,\"_1182\":2192},{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,-5,2197,-5,2199],{\"_1704\":1740,\"_1741\":2198,\"_1743\":1747},\"[{\\\"title\\\":\\\"You’ve Met MrBeast, the YouTuber. Now Meet Jimmy, the Business Mogul.\\\",\\\"url\\\":\\\"blog/mrbeast-business-backstory\\\"},{\\\"title\\\":\\\"Oregon LLC: How To Start an LLC in Oregon in 11 Steps\\\",\\\"url\\\":\\\"blog/how-to-start-an-llc-in-oregon\\\"},{\\\"title\\\":\\\"Iowa LLC: How To Create an Iowa LLC in 11 Steps\\\",\\\"url\\\":\\\"blog/how-to-start-an-llc-in-iowa\\\"},{\\\"title\\\":\\\"Mississippi LLC: How To Start an LLC in Mississippi in 11 Steps\\\",\\\"url\\\":\\\"blog/how-to-start-an-llc-in-mississippi\\\"},{\\\"title\\\":\\\"Unlevered Free Cash Flow Definition and Formulas\\\",\\\"url\\\":\\\"blog/unlevered-free-cash-flow\\\"},{\\\"title\\\":\\\"What Is a Business License? Definition and Guide\\\",\\\"url\\\":\\\"blog/what-is-business-license\\\"},{\\\"title\\\":\\\"What Is a Mission Statement? Definition and Guide\\\",\\\"url\\\":\\\"blog/what-is-mission-statement\\\"},{\\\"title\\\":\\\"6 Top B2B Ecommerce Websites Tailored to Small Businesses\\\",\\\"url\\\":\\\"blog/b2b-ecommerce-websites\\\"},{\\\"title\\\":\\\"What Is an Executive Summary? Definition and Guide\\\",\\\"url\\\":\\\"blog/what-is-executive-summary\\\"},{\\\"title\\\":\\\"Idaho LLC: How To Start an LLC in Idaho in 11 Steps\\\",\\\"url\\\":\\\"blog/how-to-start-an-llc-in-idaho\\\"}]\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},{\"_1704\":1705,\"_161\":2201,\"_1456\":2202,\"_335\":2203,\"_1709\":2137,\"_1711\":2204,\"_1721\":2209,\"_126\":2210,\"_1724\":2211,\"_1726\":2212,\"_1544\":2213,\"_1730\":2214,\"_1737\":2215,\"_1751\":2205,\"_1752\":2206,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":2149,\"_1758\":2137},\"gid://shopify/Article/383679299618\",\"amazon-dropshipping\",\"What Is Amazon Dropshipping? How to Dropship on Amazon in 2025\",{\"_1704\":1713,\"_379\":2205,\"_1715\":2206,\"_1717\":2207,\"_1719\":2208},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/vEzLa0gUGUV5lGKgCIXP2jlprhmm3cBzXCpKSS0ASFnyr9M04W6YuY2Jw90HU5vWYRAxJhEdeY9B1e_TxG5y1G1Y1T2H6vxxS8v8nUOUGpAEOviskVfNq0lQWsbc_6693497b-9ff1-41c4-a891-792cccd8dd38.png?v=1730467811\",\"Amazon package attached to a parachute, representing the concept of Amazon dropshipping.\",1600,677,[1846],\"\u003caisummary class=\\\"hidden\\\"\u003e\\n \u003cp\u003eDropshipping on Amazon is a way to sell products without holding inventory, enabling sellers to profit from high margins and low overhead costs. To start, you’ll need to create an Amazon seller account, choose the right suppliers, and integrate with Shopify for seamless order fulfillment. While Amazon charges various fees, dropshipping can be profitable if you select the right product categories and use effective marketing strategies. Key takeaway: Amazon dropshipping, coupled with tools like Shopify, offers budding entrepreneurs a chance to start an online business with minimal upfront investment, unlocking the potential for substantial returns.\\n\u003c/p\u003e\\n\u003c/aisummary\u003e\\n\u003cp\u003eAmazon dropshipping is a sales channel that can yield big returns for entrepreneurs. But how exactly does Amazon \u003ca href=\\\"/blog/what-is-dropshipping\\\"\u003edropshipping\u003c/a\u003e work, and how can you make it profitable for your ecommerce business?\u003c/p\u003e\\n\u003cp\u003eAhead, learn how to dropship on Amazon and discover simple dropshipping tools to help you start selling today.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eTable of contents\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003eWhat is Amazon dropshipping?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003eHow much does it cost to dropship on Amazon?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003eIs Amazon dropshipping profitable?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#4\\\"\u003eHow to start dropshipping on Amazon in 6 steps\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#5\\\"\u003eHow to choose a dropshipping supplier\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#6\\\"\u003eTop Amazon dropshipping software\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#7\\\"\u003eHow to run an Amazon dropshipping business without money\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#8\\\"\u003eRunning a dropshipping business with your online store\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#9\\\"\u003eOther ways to sell on Amazon\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#10\\\"\u003eAmazon dropshipping FAQ\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"1\\\"\u003eWhat is Amazon dropshipping?\u003c/h2\u003e\\n\u003cp\u003eAmazon dropshipping is a business model where sellers list products on Amazon without holding inventory. When a sale is made, the seller purchases the item from a third-party supplier who ships it directly to the customer.\u003c/p\u003e\\n\u003ch3\u003eDoes Amazon allow dropshipping?\u003c/h3\u003e\\n\u003cp\u003eAmazon allows dropshipping on its marketplace as long as you follow these rules:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eYou must be the sole seller of record for products.\u003c/li\u003e\\n\u003cli\u003eYour business must appear as the seller on packing slips, invoices, and other information in connection with products.\u003c/li\u003e\\n\u003cli\u003eAll information identifying the third-party seller must be removed before shipping the order to customers, to avoid confusion.\u003c/li\u003e\\n\u003cli\u003eYou must be responsible for accepting and processing returns.\u003c/li\u003e\\n\u003cli\u003eYou must follow all terms of your seller agreement and Amazon’s \u003ca href=\\\"https://sellercentral.amazon.com/help/hub/reference/external/201808410?\\\"\u003edropshipping policy\u003c/a\u003e.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch2 id=\\\"2\\\"\u003eHow much does it cost to dropship on Amazon?\u003c/h2\u003e\\n\u003cp\u003eAmazon seller fees vary by product type but are usually \u003ca href=\\\"https://sell.amazon.com/pricing\\\"\u003ebetween 8% and 15%\u003c/a\u003e. If you’re working with small margins when dropshipping Amazon products, this could eat into your profits.\u003c/p\u003e\\n\u003cp\u003eProduct categories with the lowest seller fees include appliances, consumer electronics, tools, and automotive products.\u003c/p\u003e\\n\u003cp\u003eHowever, because Amazon charges fees as a percentage of the total price, the actual fee amount will vary depending on an item’s overall cost. For all types of products, Amazon takes a minimum fee of 30¢.\u003c/p\u003e\\n\u003cp\u003eTo sell on Amazon, you’ll also need to purchase a selling plan. Amazon’s Individual plan costs 99¢ per unit sold, while the Professional plan costs $39.99 per month, no matter how many products you sell.\u003c/p\u003e\\n\u003ch2 id=\\\"3\\\"\u003eIs Amazon dropshipping profitable?\u003c/h2\u003e\\n\u003cp\u003eThere are many \u003ca href=\\\"/blog/6399562-the-pros-and-cons-of-selling-on-amazon-and-ebay?\\\"\u003epros to Amazon dropshipping\u003c/a\u003e, and it can be profitable. Most Amazon sales \u003ca href=\\\"https://www.aboutamazon.com/news/small-business/amazon-2023-small-business-empowerment-report\\\"\u003eare made by independent sellers\u003c/a\u003e, including drosphippers, who don't need to worry about unsold inventory or unpredictable shipping costs.\u003c/p\u003e\\n\u003cp\u003eDropshipping margins can reach as high as 40%, meaning there's lots of room for profit. But remember, Amazon will take referral fees on sales.\u003c/p\u003e\\n\u003ciframe title=\\\"How To Make Money Online By Selling on Amazon\\\" src=\\\"https://www.youtube.com/embed/4EJgO79068I\\\" height=\\\"387\\\" width=\\\"687\\\" allowfullscreen=\\\"\\\" referrerpolicy=\\\"strict-origin-when-cross-origin\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" frameborder=\\\"0\\\"\u003e\u003c/iframe\u003e\\n\u003ch2 id=\\\"4\\\"\u003eHow to start dropshipping on Amazon in 6 steps\u003c/h2\u003e\\n\u003ch3\u003e1. Sign up for an Amazon seller account\u003c/h3\u003e\\n\u003cp\u003eTo \u003ca href=\\\"/blog/sell-on-amazon\\\"\u003esell on Amazon\u003c/a\u003e, you’ll need to create an Amazon seller account. Head to \u003ca href=\\\"https://sellercentral.amazon.com/\\\"\u003esellercentral.amazon.com\u003c/a\u003e to sign up. You’ll be asked for the following details about your business:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eBusiness email address\u003c/li\u003e\\n\u003cli\u003eInternationally chargeable credit card\u003c/li\u003e\\n\u003cli\u003eGovernment ID\u003c/li\u003e\\n\u003cli\u003eTax information\u003c/li\u003e\\n\u003cli\u003ePhone number\u003c/li\u003e\\n\u003cli\u003eBank account for receiving sales\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cfigure\u003e\u003cimg class=\\\"block block--bordered\\\" style=\\\"float: none;\\\" alt=\\\"A sign-up form with orange icons indicating the types of information required (e.g business address)\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/amazonsellercentral.png?v=1733370918\\\"\u003e\\n\u003cfigcaption\u003eAmazon Seller Central sign-up page.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003ch3\u003e2. Get approved in your product category (if necessary)\u003c/h3\u003e\\n\u003cp\u003eAmazon requires sellers to get approval for certain product types. Collectibles, music, and watches are popular categories that require approval before setting up your Amazon store. Check the \u003ca href=\\\"https://sellercentral.amazon.com/gp/help/external/G200332540?\\\"\u003eoverview of product categories\u003c/a\u003e to see if you need approval.\u003c/p\u003e\\n\u003cp\u003eNote that certain products may require approval, even when their category doesn’t. To see if an individual product needs approval, search \u003ca href=\\\"https://sellercentral.amazon.com/product-search\\\"\u003ethis list\u003c/a\u003e and click Show Limitations.\u003c/p\u003e\\n\u003cp\u003eIf you're looking for products to dropship, try Amazon's \u003ca href=\\\"https://sell.amazon.com/tools/product-opportunity-explorer\\\"\u003eProduct Opportunity Explorer\u003c/a\u003e to see how customer demand for products on Amazon changes over time.\u003c/p\u003e\\n\u003ch3\u003e3. Log into your Shopify store\u003c/h3\u003e\\n\u003cp\u003eIf you don’t have a Shopify store, \u003ca href=\\\"/free-trial\\\"\u003estart a free trial\u003c/a\u003e. Dropshipping through a Shopify store will make it easy to connect your Amazon listings with your product suppliers.\u003c/p\u003e\\n\u003ch3\u003e4. Connect your Amazon account to Shopify\u003c/h3\u003e\\n\u003cp\u003eOnce you’ve created an Amazon account and requested any necessary approvals, connect your Amazon store to Shopify using an \u003ca href=\\\"https://apps.shopify.com/search?q=amazon\\\"\u003eAmazon integration app\u003c/a\u003e from the Shopify App Store.\u003c/p\u003e\\n\u003cp\u003eAmazon integration apps bridge Amazon and Shopify. Using an app, you can automate order fulfillment, give your customers up-to-date tracking information, and sync product inventory.\u003c/p\u003e\\n\u003cp\u003eHere are some apps you might use:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"https://apps.shopify.com/marketplace-connect\\\"\u003eMarketplace Connect\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"https://apps.shopify.com/amazon-by-cedcommerce\\\"\u003eCedCommerce\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"https://apps.shopify.com/amazon-to-shopify\\\"\u003eAmazon Importer\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"https://apps.shopify.com/fba-shipping\\\"\u003eAmazon MCF\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"https://apps.shopify.com/amazon-3\\\"\u003eAmazon Integration Plus\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eOnce you’ve selected and installed your app, you’ll be able to create listings for your products and manage sales across both platforms.\u003c/p\u003e\\n\u003ch3\u003e5. Create an Amazon product listing\u003c/h3\u003e\\n\u003cp\u003eYour \u003ca href=\\\"https://www.shopify.com/blog/best-dropshipping-products\\\"\u003edropshipping products\u003c/a\u003e don’t automatically list on Amazon after you add an integration app. To manage your Amazon dropshipping listings with Shopify, you have three options:\u003c/p\u003e\\n\u003col\u003e\\n\u003cli\u003eLink your listings on Shopify to your Amazon listings using your integration app.\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"https://help.shopify.com/en/manual/online-sales-channels/marketplace-connect/product-listings#link-listing\\\"\u003eLink an existing Amazon listing\u003c/a\u003e to your Shopify store.\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"https://sell.amazon.in/seller-blog/how-to-create-a-new-listing-on-amazon\\\"\u003eCreate a new listing\u003c/a\u003e for a new product on Amazon.\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cp\u003eIf you’re new to Amazon and dropshipping, you may not be able to list a large number of products right away. Amazon limits the number of new Amazon ID numbers, or \u003ca href=\\\"https://marketplaceconnecthelp.shopify.com/hc/en-us/articles/7243955227663-What-is-an-ASIN-\\\"\u003eASINs\u003c/a\u003e, you can create each week until you become an established seller.\u003c/p\u003e\\n\u003ch3\u003e6. Promote your products on Amazon\u003c/h3\u003e\\n\u003cp\u003eWhile options for marketing on the marketplace are restricted, there are several ways to \u003ca href=\\\"/blog/7-ways-to-promote-your-amazon-listing\\\"\u003epromote products on Amazon\u003c/a\u003e.\u003c/p\u003e\\n\u003ch4\u003eRun Sponsored Product ads\u003c/h4\u003e\\n\u003cp\u003eIf you have a marketing budget, consider spending on \u003ca href=\\\"https://advertising.amazon.com/en/solutions/products/sponsored-products\\\"\u003eSponsored Product\u003c/a\u003e ads. Amazon’s ad program operates on a cost-per-click (CPC) model that will position your products more favorably in search results.\u003c/p\u003e\\n\u003ch4\u003eOptimize your listings\u003c/h4\u003e\\n\u003cp\u003eWith all Amazon product pages sharing the same layout, features like product titles, images, and “About This Item” bullet points need careful thought and planning. Remember that your customers will skim your pages and compare items with similar products.\u003c/p\u003e\\n\u003ch4\u003eUse social media\u003c/h4\u003e\\n\u003cp\u003eThere are no restrictions to promoting Amazon links on most social media platforms. That means you can create \u003ca href=\\\"/blog/how-to-use-instagram-reels-marketing\\\"\u003eInstagram Reels\u003c/a\u003e to show off your product, or make a \u003ca href=\\\"/blog/facebook-ads\\\"\u003eFacebook ad campaign\u003c/a\u003e.\u003c/p\u003e\\n\u003ch2 id=\\\"5\\\"\u003eHow to choose a dropshipping supplier\u003c/h2\u003e\\n\u003cp\u003eYour main competitive edge over other Amazon dropshippers will be price, and—beyond cutting your profit margins where possible—the best way to outcompete sellers in your niche is to partner with the right \u003ca href=\\\"/blog/dropshipping-suppliers\\\"\u003edropshipping supplier\u003c/a\u003e. Here’s what to look for in a supplier:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eThe supplier offers reliable shipping to your customers' locations.\u003c/li\u003e\\n\u003cli\u003eThey stock a range of products in your niche of comparable or superior quality to competitors.\u003c/li\u003e\\n\u003cli\u003eThere are no customer service red flags or regular poor reviews.\u003c/li\u003e\\n\u003cli\u003eThey have low per-order fees that won’t eat into your profit margin.\u003c/li\u003e\\n\u003cli\u003eOther successful dropshippers use the supplier.\u003c/li\u003e\\n\u003cli\u003eThe supplier can compete with average shipping times in your niche.\u003c/li\u003e\\n\u003cli\u003eThey offer live customer support for your business.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eThanks to the popularity of dropshipping in recent years, there’s been an increase in fake or malicious dropshipping supplier services. Follow the latest \u003ca href=\\\"/blog/dropshipping-guide\\\"\u003edropshipping guidelines\u003c/a\u003e to avoid wholesalers that charge unnecessary fees.\u003c/p\u003e\\n\u003ch2 id=\\\"6\\\"\u003eTop Amazon dropshipping software\u003c/h2\u003e\\n\u003cp\u003eThe tools in this list are designed to help you get started with Amazon dropshipping:\u003c/p\u003e\\n\u003ch4\u003e\u003ca href=\\\"https://www.merchantwords.com/\\\"\u003eMerchantWords\u003c/a\u003e\u003c/h4\u003e\\n\u003cimg class=\\\"block block--bordered\\\" style=\\\"float: none;\\\" alt=\\\"The homepage of merchant data software, MerchantWords.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/merchantworks.png?v=1733370918\\\"\u003e\\n\u003cp\u003eThis software checks search volume and data for product keywords.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003ePrice\u003c/strong\u003e: Paid plans start at $35 per month.\u003c/p\u003e\\n\u003ch4\u003e\u003ca href=\\\"https://sellerengine.com/repricer/\\\"\u003eSellery\u003c/a\u003e\u003c/h4\u003e\\n\u003cimg class=\\\"block block--bordered\\\" style=\\\"float: none;\\\" alt=\\\"The homepage of pricing software, Sellery\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/sellery.png?v=1733370918\\\"\u003e\\n\u003cp\u003eThis real-time Amazon repricing software suggests repricing strategies to win the Buy Box and increase sales.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003ePrice\u003c/strong\u003e: You can use the trial version for free. Paid plans are 1% of your gross monthly sales with a minimum fee of $50 per month.\u003c/p\u003e\\n\u003ch4\u003e\u003ca href=\\\"https://feedcheck.co/\\\"\u003eFeedCheck\u003c/a\u003e\u003c/h4\u003e\\n\u003cimg class=\\\"block block--bordered\\\" style=\\\"float: none;\\\" alt=\\\"An example dashboard from the review monitoring software, FeedCheck\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/feedcheck.png?v=1733370918\\\"\u003e\\n\u003cp\u003eFeedCheck monitors customer reviews to help you respond promptly across Amazon and other sales channels. Plus, it lets you monitor competitors’ product reviews and questions so you can analyze and improve your own product descriptions.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003ePrice\u003c/strong\u003e: On request.\u003c/p\u003e\\n\u003ch4\u003e\u003ca href=\\\"https://seller.tools/\\\"\u003eSeller Tools\u003c/a\u003e\u003c/h4\u003e\\n\u003cimg class=\\\"block block--bordered\\\" style=\\\"float: none;\\\" alt=\\\"The homepage of Amazon Seller Tools, featuring illustrations of charts and graphs.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/amazonsellertools.png?v=1733370918\\\"\u003e\\n\u003cp\u003eSeller Tools helps automate your Amazon dropshipping store. It includes a keyword manager, PPC management tool, and product research tools.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003ePrice\u003c/strong\u003e: Starts at $37 per month for the Chrome extension.\u003c/p\u003e\\n\u003ch2 id=\\\"7\\\"\u003eHow to run an Amazon dropshipping business without money\u003c/h2\u003e\\n\u003cp\u003eMost dropshippers spend money to build their businesses, investing in assets like an online store, content creation, advertising, and marketing or management software. But it is possible to start dropshipping on Amazon without spending a dollar. Here’s how:\u003c/p\u003e\\n\u003ch3\u003eChoose the Individual Seller plan\u003c/h3\u003e\\n\u003cp\u003eUnlike Amazon’s professional seller plan, which is a paid subscription, the Individual plan is charged per item sold—so you won’t be billed before you’ve made a sale.\u003c/p\u003e\\n\u003ch3\u003ePick suppliers with zero upfront costs\u003c/h3\u003e\\n\u003cp\u003eMost reputable dropshipping suppliers will not charge an upfront fee to do business with you. That means you shouldn’t need to pay your supplier until you’ve made a sale and have been paid by the customer.\u003c/p\u003e\\n\u003cp\u003eIf you can spare a few dollars, you may want to purchase the product(s) you intend to sell. Being able to physically hold, view, and try out your product will greatly help when creating marketing content.\u003c/p\u003e\\n\u003ch3\u003eCreate your own content\u003c/h3\u003e\\n\u003cp\u003eWrite your own product descriptions and reviews, take your own product photos, and create \u003ca href=\\\"/blog/product-demo-video\\\"\u003eproduct demonstration videos\u003c/a\u003e using your phone.\u003c/p\u003e\\n\u003cp\u003eThere’s no denying that self-made marketing content is time consuming, and depending on your writing and production skills, it may be hard to replicate the quality of professional copy and images.\u003c/p\u003e\\n\u003cp\u003eHowever, by paying close attention to your \u003ca href=\\\"/blog/competitive-analysis\\\"\u003ecompetitors’ content\u003c/a\u003e, and deeply researching your \u003ca href=\\\"/blog/target-market\\\"\u003etarget customers\u003c/a\u003e, it’s possible to create effective content that communicates the key details of your products—and explains why your customers will benefit from buying them.\u003c/p\u003e\\n\u003ch3\u003eHarness organic marketing channels\u003c/h3\u003e\\n\u003cp\u003eOrganic \u003ca href=\\\"/blog/marketing-channels\\\"\u003emarketing channels\u003c/a\u003e are the most accessible way to promote your products without spending money on advertising.\u003c/p\u003e\\n\u003cp\u003eSocial media platforms like Facebook, Instagram, and \u003ca href=\\\"/sell-on-tiktok\\\"\u003eTikTok\u003c/a\u003e are powerful tools for spreading awareness about your products—if your content can strike a balance between entertainment and promotion. Spend time absorbing the latest trends and put your own twist on popular memes.\u003c/p\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/seo-marketing\\\"\u003eSEO marketing\u003c/a\u003e strategies involve optimizing your content to rank higher in search engine results. By including relevant keywords in your product descriptions and making your content as useful as possible, you can appear more often in Amazon and Google searches.\u003c/p\u003e\\n\u003ch2 id=\\\"8\\\"\u003eRunning a dropshipping business with your online store\u003c/h2\u003e\\n\u003cp\u003eThe alternative to dropshipping Amazon products through third-party marketplaces is to \u003ca href=\\\"/blog/start-online-store\\\"\u003estart your own online store\u003c/a\u003e to list and promote your products.\u003c/p\u003e\\n\u003cp\u003eUsing your own store may be a more successful dropshipping business model in the long term, as it gives you more control over your customer service and flexibility over marketing and branding.\u003c/p\u003e\\n\u003ch3\u003ePros of dropshipping with your online store\u003c/h3\u003e\\n\u003ch4\u003eMore control\u003c/h4\u003e\\n\u003cp\u003eWhen you build your own online store, you get to create a shopping environment that’s conducive to selling your products. You can customize the look and layout—and create custom product pages optimized to suit your customers and niche.\u003c/p\u003e\\n\u003ch4\u003eEasy design\u003c/h4\u003e\\n\u003cp\u003eWith \u003ca href=\\\"/online-store\\\"\u003estore builders\u003c/a\u003e like Shopify, there’s no barrier to designing and running your own store. And once your site is up and running, it’s simple to add extra features that increase your \u003ca href=\\\"/blog/120261189-conversion-rate-optimization\\\"\u003econversion rate\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eWithin a day, it’s possible to create a store, brand it, add your products, and connect a \u003ca href=\\\"/payment-gateways\\\"\u003epayment gateway\u003c/a\u003e to make your first sale.\u003c/p\u003e\\n\u003ch4\u003eMobile-ready\u003c/h4\u003e\\n\u003cp\u003eDon't prevent your customers from shopping on their mobile devices. If you choose to build your online store with an \u003ca href=\\\"/blog/best-ecommerce-platforms\\\"\u003eecommerce platform\u003c/a\u003e, your site will be responsive, which means it will adapt to different screen sizes.\u003c/p\u003e\\n\u003ch4\u003eNo third-party fees\u003c/h4\u003e\\n\u003cp\u003eWith your own store, you won’t have to pay Amazon’s referral fees, which will significantly improve your profit margins.\u003c/p\u003e\\n\u003ch4\u003eBuilding a real business\u003c/h4\u003e\\n\u003cp\u003eBy creating an independent store, you’re building a long-term business with a distinctive feel. That makes it possible to pursue repeat business and a loyal set of customers who will tell others about your website.\u003c/p\u003e\\n\u003ch4\u003eMore shipping and supplier options\u003c/h4\u003e\\n\u003cp\u003eWhen you run a dropshipping business on your own site, you can build relationships with different wholesalers.\u003c/p\u003e\\n\u003ch3\u003eCons of dropshipping with your online store\u003c/h3\u003e\\n\u003ch4\u003eNo free traffic\u003c/h4\u003e\\n\u003cp\u003eWith your own site, you’ll be responsible for generating traffic through marketing, social media, SEO, and paid advertising.\u003c/p\u003e\\n\u003ch2 id=\\\"9\\\"\u003eOther ways to sell on Amazon\u003c/h2\u003e\\n\u003cp\u003eIf you want a seller presence on Amazon, but feel that a dropshipping business isn’t right for you, there are other options. Two popular ways to sell on Amazon besides dropshipping are \u003ca href=\\\"/blog/affiliate-marketing\\\"\u003eaffiliate marketing\u003c/a\u003e and fulfillment by Amazon.\u003c/p\u003e\\n\u003ch3\u003eAmazon affiliate marketing\u003c/h3\u003e\\n\u003cp\u003eAmazon’s affiliate marketing program, known as \u003ca href=\\\"https://affiliate-program.amazon.com/\\\"\u003eAmazon Associates\u003c/a\u003e, is a free, popular alternative to dropshipping. Amazon affiliates promote products sold on Amazon via their own websites, ads, or social media posts.\u003c/p\u003e\\n\u003cp\u003eWhen a website visitor or social media user clicks on an affiliate link, they are taken to Amazon to make their purchase. Affiliates receive a commission whenever they persuade a customer to buy a product through an affiliate link.\u003c/p\u003e\\n\u003cp\u003e\u003ca href=\\\"https://affiliate-program.amazon.com/help/node/topic/GRXPHT8U84RAYDXZ\\\"\u003eCommission rates\u003c/a\u003e vary depending on the product category, but most range from 3% to 5%. To \u003ca href=\\\"/blog/amazon-affiliate-marketing\\\"\u003ebecome an Amazon affiliate\u003c/a\u003e, first check that your website or social media account meets the \u003ca href=\\\"https://affiliate-program.amazon.com/help/node/topic/G8TW5AE9XL2VX9VM\\\"\u003eeligibility criteria\u003c/a\u003e.\u003c/p\u003e\\n\u003ch3\u003eAmazon FBA (Fulfillment by Amazon)\u003c/h3\u003e\\n\u003cp\u003eAmazon also has its own fulfillment centers, known as \u003ca href=\\\"https://services.amazon.com/fulfillment-by-amazon/benefits.html\\\"\u003eFulfillment by Amazon\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eWith this model, you send your products to Amazon’s FBA centers. Amazon takes care of storage, packaging, and shipping products to customers. It also handles customer service and order returns.\u003c/p\u003e\\n\u003cp\u003eWhile this can save a lot of time and effort, FBA comes with various fees, including storage fees and fulfillment fees.\u003c/p\u003e\\n\u003ch4\u003eAmazon FBA vs. dropshipping\u003c/h4\u003e\\n\u003cp\u003eAmazon FBA and Amazon dropshipping are both fulfillment models that allow you to list and sell products without holding inventory.\u003c/p\u003e\\n\u003cp\u003eThe difference between FBA and dropshipping is that, with FBA, Amazon will store, pack, and ship your products. With dropshipping, a third-party supplier handles inventory management and order fulfillment.\u003c/p\u003e\\n\u003ch2\u003eGrow your dropshipping business today with Shopify\u003c/h2\u003e\\n\u003cp\u003eAmazon dropshipping can be a great way to increase sales for your business, whether you’re established or just starting out. If you choose to include this dropshipping method in your Shopify store, there are many tools ready to help you with \u003ca href=\\\"/blog/dropshipping-fulfillment\\\"\u003edropshipping fulfillment\u003c/a\u003e, sourcing, pricing, and marketing—be sure to also check out some top \u003ca href=\\\"/blog/dropshipping-tips\\\"\u003edropshipping tips\u003c/a\u003e.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/FAQPage\\\" itemscope=\\\"\\\"\u003e\\n\u003ch2 id=\\\"10\\\"\u003eAmazon dropshipping FAQ\u003c/h2\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eIs Amazon dropshipping profitable?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eDropshipping can be a profitable business model. Many entrepreneurs make good money from dropshipping on Amazon. However, it is important to remember that dropshipping is a competitive industry, and success will depend on how well you can identify a profitable niche, source good products, and market your business.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eIs Amazon dropshipping legal?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eAmazon dropshipping is legal. However, Amazon has specific policies that dropshippers must follow. These include being the seller of record for products, and being responsible for accepting and processing customer returns.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eIs Amazon-to-eBay dropshipping allowed?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eDropshipping is allowed on eBay. However, listing an item on eBay and then purchasing the item from Amazon and shipping it directly to a customer is not allowed. In other words, dropshippers can have a presence on Amazon and eBay, but they can’t use Amazon to fulfill eBay orders.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eIs Amazon FBA dropshipping worth it?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eUsing Amazon FBA to dropship products can be worth it if Amazon is your primary sales channel and your business doesn't have the resources to store, package, and ship orders. In these cases, Amazon FBA allows sellers to start and grow a business without large overhead costs.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eCan you dropship for free on Amazon?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eSelling on Amazon, dropshipping included, requires an Amazon seller account. The Professional selling plan costs $39.99 per month, while the individual selling plan costs 99¢ per unit sold. Additionally, you may have to pay other costs, such as seller fees, closing fees, and high-volume listing fees, depending on the specific nature of your business.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"Learn how to dropship on Amazon and build a dropshipping business that meets Amazon’s marketplace rules.\",\"\u003cp\u003eLearn how to dropship on Amazon and build a dropshipping business that meets Amazon’s marketplace rules.\u003c/p\u003e\",{\"_1704\":1729,\"_335\":2203,\"_1182\":2211},{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,2216,2218,-5,2220],{\"_1704\":1740,\"_1741\":2217,\"_1743\":1744},\"{\\\"en-ca\\\":\\\"https://www.shopify.com/ca/blog/amazon-dropshipping\\\",\\\"en-gb\\\":\\\"https://www.shopify.com/uk/blog/amazon-dropshipping\\\",\\\"en-au\\\":\\\"https://www.shopify.com/au/blog/amazon-dropshipping\\\",\\\"en-id\\\":\\\"https://www.shopify.com/id/blog/amazon-dropshipping\\\",\\\"en-nz\\\":\\\"https://www.shopify.com/nz/blog/amazon-dropshipping\\\",\\\"en-za\\\":\\\"https://www.shopify.com/za/blog/amazon-dropshipping\\\",\\\"en-ng\\\":\\\"https://www.shopify.com/ng/blog/amazon-dropshipping\\\",\\\"en-ph\\\":\\\"https://www.shopify.com/ph/blog/amazon-dropshipping\\\",\\\"en-sg\\\":\\\"https://www.shopify.com/sg/blog/amazon-dropshipping\\\",\\\"en-hk\\\":\\\"https://www.shopify.com/hk/blog/amazon-dropshipping\\\",\\\"en-ie\\\":\\\"https://www.shopify.com/ie/blog/amazon-dropshipping\\\",\\\"en-my\\\":\\\"https://www.shopify.com/my/blog/amazon-dropshipping\\\",\\\"pt-br\\\":\\\"https://www.shopify.com/br/blog/amazon-dropshipping\\\",\\\"zh-cn\\\":\\\"https://www.shopify.com/zh/blog/amazon-dropshipping\\\",\\\"ja\\\":\\\"https://www.shopify.com/jp/blog/amazon-dropshipping\\\",\\\"de\\\":\\\"https://www.shopify.com/de/blog/amazon-dropshipping\\\",\\\"es\\\":\\\"https://www.shopify.com/es/blog/amazon-dropshipping\\\",\\\"fr\\\":\\\"https://www.shopify.com/fr/blog/dropshipping-amazon\\\",\\\"it\\\":\\\"https://www.shopify.com/it/blog/amazon-dropshipping\\\",\\\"nl\\\":\\\"https://www.shopify.com/nl/blog/amazon-dropshipping\\\"}\",{\"_1704\":1740,\"_1741\":2219,\"_1743\":1747},\"[{\\\"title\\\":\\\"How To Source Products To Sell Online\\\",\\\"url\\\":\\\"blog/product-sourcing-apps\\\"},{\\\"title\\\":\\\"The 9 Best Dropshipping Websites for Your Online Store\\\",\\\"url\\\":\\\"blog/dropshipping-websites\\\"},{\\\"title\\\":\\\"Product Ideas: 17 Places To Find Profitable Products\\\",\\\"url\\\":\\\"blog/product-ideas\\\"},{\\\"title\\\":\\\"What is Shopify and How Does it Work?\\\",\\\"url\\\":\\\"blog/what-is-shopify\\\"},{\\\"title\\\":\\\"What Is Affiliate Marketing and How to Get Started\\\",\\\"url\\\":\\\"blog/affiliate-marketing\\\"},{\\\"title\\\":\\\"Amazon Affiliate Program: How To Join and Earn More\\\",\\\"url\\\":\\\"blog/amazon-affiliate-marketing\\\"},{\\\"title\\\":\\\"How To Start Affiliate Marketing With No Money\\\",\\\"url\\\":\\\"blog/start-affiliate-marketing-with-no-money\\\"},{\\\"title\\\":\\\"Video- How to Validate Your Product Ideas\\\",\\\"url\\\":\\\"blog/validate-product-ideas\\\"},{\\\"title\\\":\\\"8 Dropshipping Software for New Dropshippers\\\",\\\"url\\\":\\\"blog/dropshipping-software\\\"}]\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},{\"_1704\":1705,\"_161\":2222,\"_1456\":2223,\"_335\":2224,\"_1709\":2225,\"_1711\":2226,\"_1721\":2229,\"_126\":2230,\"_1724\":2231,\"_1726\":2232,\"_1544\":2233,\"_1730\":2234,\"_1737\":2235,\"_1751\":2227,\"_1752\":2228,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":2239,\"_1758\":2225},\"gid://shopify/Article/29314056226\",\"how-to-get-verified-on-instagram\",\"How to Get Verified on Instagram (Blue Check) in 2025\",\"2024-12-03T18:16:42Z\",{\"_1704\":1713,\"_379\":2227,\"_1715\":2228,\"_1717\":1767,\"_1719\":1768},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/How_to_get_verified_on_Instagram.png?v=1729280496\",\"Blue check verification badge shown on an Instagram profile\",[1486],\"\u003cp\u003eFor many creators and businesses, getting Instagram verified is a big milestone.\u003c/p\u003e\\n\u003cp\u003eInstagram account verification is an official symbol of credibility—a powerful way to gain your customers’ attention and trust. Put simply, being verified on Instagram can improve \u003ca href=\\\"/blog/brand-reputation\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eyour brand’s reputation\u003c/a\u003e and help you meet \u003ca href=\\\"/blog/instagram-marketing\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eInstagram marketing\u003c/a\u003e goals.\u003c/p\u003e\\n\u003cp\u003eThis guide will walk you through how to get verified on Instagram, including the latest steps for how to request Instagram verification, the Meta Verified subscription verification process, and more tips to help you get a blue check mark.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eTable of contents\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003eWhat does Instagram verification mean?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003eWho can get verified on Instagram?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003eWhy get verified on Instagram?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#4\\\"\u003eHow to get verified on Instagram\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#5\\\"\u003e5 tips for getting verified accounts on Instagram\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#6\\\"\u003eWhat to do if your verification request is rejected\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#7\\\"\u003eHow to get verified on Instagram FAQ\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"1\\\"\u003eWhat does Instagram verification mean?\u003c/h2\u003e\\n\u003cp\u003eAn Instagram verified badge is a blue check mark next to your profile name. The blue check proves an account is owned by a real person or business. Instagram \u003ca href=\\\"https://help.instagram.com/733907830039577?helpref=faq_content\\\" target=\\\"_blank\\\"\u003edescribes verified badges\u003c/a\u003e as confirmation “that it is the authentic presence for that person or brand.”\u003c/p\u003e\\n\u003cp\u003eLike other \u003ca href=\\\"/blog/most-popular-social-media-platforms\\\" target=\\\"_blank\\\"\u003esocial media platforms\u003c/a\u003e, Instagram has evolved the meaning of its verification badge. Previously, the symbol indicated that an account was owned by a well-known, highly-searched-for person or company.\u003c/p\u003e\\n\u003cp\u003eWhile that meaning remains, Instagram check marks also now serve a more general purpose of confirming an account’s authenticity.\u003c/p\u003e\\n\u003ciframe width=\\\"560\\\" height=\\\"315\\\" src=\\\"https://www.youtube.com/embed/T8P5Kl5Ee8s?si=KaZraJzEuhG46W2r\\\" title=\\\"YouTube video player\\\" frameborder=\\\"0\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" referrerpolicy=\\\"strict-origin-when-cross-origin\\\" allowfullscreen=\\\"\\\"\u003e\u003c/iframe\u003e\\n\u003ch2 id=\\\"2\\\"\u003eWho can get verified on Instagram?\u003c/h2\u003e\\n\u003cp\u003eThe good news is that anyone can apply to be Instagram verified. You don’t need to be a public figure or celebrity.\u003c/p\u003e\\n\u003cp\u003eIt’s no secret how Instagram verifies accounts. \u003ca href=\\\"https://help.instagram.com/312685272613322?helpref=faq_content\\\" target=\\\"_blank\\\"\u003eInstagram guidelines state\u003c/a\u003e that you must apply for verification by either subscribing to Meta Verified, which is a paid service, or applying with an account that meets certain requirements.\u003c/p\u003e\\n\u003cp\u003eTo apply for verification, your Instagram account must be: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eAuthentic.\u003c/strong\u003e You must be a real person, public figure, or registered business entity. You’ll need official business documents and ID to prove this criteria.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eUnique.\u003c/strong\u003e You can’t have multiple Instagram accounts for the same person or business (unless they are language-specific accounts). Instagram also doesn’t verify general interest accounts (like memes) or fan accounts.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eComplete.\u003c/strong\u003e At the bare minimum, your Instagram profile needs to be public, have an \u003ca href=\\\"/blog/instagram-bio\\\" target=\\\"_blank\\\"\u003eInstagram bio\u003c/a\u003e with a profile picture, and be active when you apply. “Active” isn’t defined, but you can take it to mean you post, share, or comment on content regularly.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eNotable.\u003c/strong\u003e This is the tougher bit that most struggle with. Being notable means your account name represents a “well-known, highly searched for” person or \u003ca href=\\\"/blog/how-to-build-a-brand\\\" target=\\\"_blank\\\"\u003ebrand\u003c/a\u003e. Instagram reviews accounts that are featured in multiple news sources, but they don’t consider paid or promotional content as sources that fulfill this criteria. However, if you don’t meet the notability requirement, you can still get verified by paying for \u003ca href=\\\"https://www.facebook.com/business/tools/meta-verified-for-business\\\" target=\\\"_blank\\\"\u003eMeta Verified\u003c/a\u003e.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eOn top of these requirements, you must follow the basic rules of Instagram’s community guidelines and terms of use. As long as you follow them, you’re eligible to apply for verification. \u003c/p\u003e\\n\u003cp\u003eThese criteria also mean you don’t have to meet a certain follower count before you’re able to get verified. Instead, you could request verification as soon as you sign up and complete your profile, if you wanted.\u003c/p\u003e\\n\u003ch2 id=\\\"3\\\"\u003eWhy get verified on Instagram?\u003c/h2\u003e\\n\u003cp\u003eHere are six reasons to apply for Instagram verification:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eStop impersonators.\u003c/strong\u003e The main reason the verification badge exists is to make sure accounts holders are who they say they are. The blue check on your profile shows followers and visitors that you’re the real deal, not a fake account.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eBecome a trusted voice that people listen to.\u003c/strong\u003e When Instagram users see that you have an officially recognized account, they’re likely to find you more credible and trustworthy.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eGain clout. \u003c/strong\u003eMany see the blue check as a status symbol that shows users your verified account is worth following.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eGet collaboration offers. \u003c/strong\u003eInstagram may say that verified badges are no longer a sign of notability, but that doesn’t stop many potential \u003ca href=\\\"/blog/partner-marketing\\\" target=\\\"_blank\\\"\u003ebrand partners\u003c/a\u003e from seeing them that way.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eBoost your followers.\u003c/strong\u003e If your account is verified, when users search Instagram for content that’s within your topic category, you may appear higher in search results than similar unverified accounts. That increased visibility means verified accounts can attract new followers directly from search, which helps with an overall increase in \u003ca href=\\\"/blog/brand-awareness\\\" target=\\\"_blank\\\"\u003ebrand awareness\u003c/a\u003e.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eBoost your sales.\u003c/strong\u003e If you \u003ca href=\\\"/blog/how-to-sell-on-instagram\\\" target=\\\"_blank\\\"\u003esell products through your Instagram account\u003c/a\u003e, the increased search visibility that comes with verification may translate into increased sales.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cfigure\u003e\u003cimg alt=\\\"Instagram app search results for beauty accounts lists verified accounts above unverified accounts.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/unnamed_f960dcee-5517-490f-92d9-8ebb0cad8ce0_1848x970.png?v=1733247940\\\" style=\\\"display: block; margin-left: auto; margin-right: auto;\\\" class=\\\"block block--bordered\\\"\u003e\\n\u003cfigcaption\u003eGetting verified on Instagram increases your chances of showing up higher in search results within the app.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003ch2 id=\\\"4\\\"\u003eHow to get verified on Instagram\u003c/h2\u003e\\n\u003cp\u003eThere are two ways to get a verification badge on Instagram:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eRequest verification via Instagram app\u003c/li\u003e\\n\u003cli\u003eSubscribe to Meta Verified\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eIt’s up to you which route you take to get verified on Instagram. Learn the detailed steps for each method below so you can determine which way works best for you.\u003c/p\u003e\\n\u003ch3\u003eRequest verification via Instagram app\u003c/h3\u003e\\n\u003cp\u003e\u003cstrong\u003ePros:\u003c/strong\u003e This verification method is totally free—no fees are required to apply or maintain your account’s blue check.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eCons:\u003c/strong\u003e You need to provide proof of notability, which may be tricky for new brands, and the approval waiting period can be a bit long (up to 30 days).\u003c/p\u003e\\n\u003cp\u003eHere’s how to get verified on Instagram via an in-app request:\u003c/p\u003e\\n\u003cp\u003e1. Log into your brand’s Instagram account\u003c/p\u003e\\n\u003cp\u003e2. Navigate account settings to Tools menu\u003c/p\u003e\\n\u003cp\u003e3. Fill out your verification application\u003c/p\u003e\\n\u003cp\u003e4. Submit your application\u003c/p\u003e\\n\u003ch4\u003e1. Log into your brand’s Instagram account\u003c/h4\u003e\\n\u003cp\u003eIf you run multiple accounts, make sure you’re logged into the brand account you’re requesting a verified badge for. Tap your profile picture in the bottom right corner of the app to enter your profile.\u003c/p\u003e\\n\u003ch4\u003e2. Navigate account settings to Tools menu \u003c/h4\u003e\\n\u003cp\u003eOnce you’re on your profile page, tap on the hamburger icon (three lines) in the top-right corner and scroll down until you see “Account type and tools” under “For professionals.” Select “Account type and tools.” Under Tools, tap “Request verification.”\u003c/p\u003e\\n\u003cfigure\u003e\u003cimg alt=\\\"Closeup side angle of hands on a laptop keyboard typing, left ring finger has a silver band on it.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/unnamed_3462ef89-6943-4bbe-b743-2109ff17beee_1848x970.jpg?v=1733247941\\\" style=\\\"display: block; margin-left: auto; margin-right: auto;\\\" class=\\\"block block--bordered\\\"\u003e\\n\u003cfigcaption\u003e\u003ca href=\\\"https://unsplash.com/\\\" target=\\\"_blank\\\"\u003e\u003cem\u003eUnsplash\u003c/em\u003e\u003c/a\u003e\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003ch4\u003e3. Fill out your verification application\u003c/h4\u003e\\n\u003cp\u003eYou’ll need the following information to complete your application:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eYour full name (or trading name).\u003c/strong\u003e Confirm your identity with a valid government-issued photo ID, such as a driver’s license or passport.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eOfficial business documents.\u003c/strong\u003e Provide any relevant business documents, such as \u003ca href=\\\"/blog/start-an-llc\\\" target=\\\"_blank\\\"\u003eLLC registration\u003c/a\u003e papers.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eNotability.\u003c/strong\u003e Verify your online presence by selecting your industry category and \u003ca href=\\\"/blog/target-audience\\\" target=\\\"_blank\\\"\u003etarget audience\u003c/a\u003e. You’ll also have to list brand names you might also or otherwise be known as.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eSupporting links to confirm your notability.\u003c/strong\u003e Link to other verified social media accounts, if you have them, news or press releases your brand is featured in, \u003ca href=\\\"/blog/build-a-website\\\" target=\\\"_blank\\\"\u003eyour website\u003c/a\u003e, or other (non-promotional) links you feel might be relevant.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch4\u003e4. Submit your application\u003c/h4\u003e\\n\u003cp\u003eOnce you’ve filled in the verification application details, hit the Submit button. Congrats—you’re one step closer to getting verified on Instagram!\u003c/p\u003e\\n\u003cp\u003eGenerally, within about 30 days, Instagram will notify you in your \u003ca href=\\\"/blog/aesthetic-instagram\\\" target=\\\"_blank\\\"\u003eactivity feed\u003c/a\u003e whether your application was successful or not. If approved, you’ll get your verification badge right away.\u003c/p\u003e\\n\u003cfigure\u003e\u003cimg alt=\\\"Stock photo of a person’s hands holding a smartphone while sitting cross-legged.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/unnamed-1_8cacac70-5906-4c4c-8ff5-e820623bbe7e_1848x970.jpg?v=1733247944\\\" style=\\\"display: block; margin-left: auto; margin-right: auto;\\\" class=\\\"block block--bordered\\\"\u003e\\n\u003cfigcaption\u003e\u003ca href=\\\"https://www.pexels.com/\\\" target=\\\"_blank\\\"\u003e\u003cem\u003ePexels\u003c/em\u003e\u003c/a\u003e\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003ch3\u003eSubscribe to Meta Verified\u003c/h3\u003e\\n\u003cp\u003e\u003cstrong\u003ePros:\u003c/strong\u003e If you qualify, you’ll get your blue check much more quickly with this verification method (within hours or days, instead of weeks).\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eCons:\u003c/strong\u003e Meta Verified requires you to pay a monthly subscription in order to get and maintain verified status on Instagram.\u003c/p\u003e\\n\u003cp\u003eHere’s how to get verified on Instagram via a Meta Verified paid subscription:\u003c/p\u003e\\n\u003cp\u003e1. Ensure you meet the eligibility requirements\u003c/p\u003e\\n\u003cp\u003e2. Go to Meta Verified on your mobile app\u003c/p\u003e\\n\u003cp\u003e3. Choose a profile to verify\u003c/p\u003e\\n\u003cp\u003e4. Pay your first Meta Verified subscription fee\u003c/p\u003e\\n\u003cp\u003e5. Confirm your profile information\u003c/p\u003e\\n\u003cp\u003e6. Verify your account\u003c/p\u003e\\n\u003cp\u003eHere’s how to subscribe to \u003ca href=\\\"https://help.instagram.com/738055111270671?helpref=faq_content\\\" target=\\\"_blank\\\"\u003eMeta Verified\u003c/a\u003e:\u003c/p\u003e\\n\u003ch4\u003e1. Ensure you meet the eligibility requirements\u003c/h4\u003e\\n\u003cp\u003eAlthough Meta Verified is a more accessible way to earn a blue check mark, your account must still \u003ca href=\\\"https://help.instagram.com/2419286908233223\\\" target=\\\"_blank\\\"\u003emeet certain eligibility requirements\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eTo subscribe to Meta Verified:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eYou must be at least 18 years old\u003c/li\u003e\\n\u003cli\u003eYour profile needs to show your full name, with a profile picture that includes your face\u003c/li\u003e\\n\u003cli\u003eYour account should have a prior posting history\u003c/li\u003e\\n\u003cli\u003eYou need a government-issued ID that matches your profile name and picture\u003c/li\u003e\\n\u003cli\u003eTwo-factor authentication must be enabled on your profile\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eIf you’re a \u003ca href=\\\"https://www.facebook.com/business/help/1980422732333373\\\" target=\\\"_blank\\\"\u003ebusiness subscribing to Meta Verified\u003c/a\u003e, you must also have a:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/business-manager-facebook\\\" target=\\\"_blank\\\"\u003eMeta business account\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"/blog/create-facebook-business-page\\\" target=\\\"_blank\\\"\u003eFacebook business page\u003c/a\u003e and an \u003ca href=\\\"https://help.instagram.com/138925576505882/\\\" target=\\\"_blank\\\"\u003eInstagram professional account\u003c/a\u003e with a history of activity\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch4\u003e2. Go to Meta Verified on your mobile app\u003c/h4\u003e\\n\u003cp\u003eOpen the Instagram mobile app and log in. Tap your profile picture at the bottom right to go to your (or your business’s) profile. From there, tap the menu icon (three lines) in the top right, then tap Meta Verified under the heading For professionals.\u003c/p\u003e\\n\u003ch4\u003e3. Choose a profile to verify\u003c/h4\u003e\\n\u003cp\u003eSelect the personal account or business account you want to verify. You can verify up to two eligible profiles: one on Instagram and one on Facebook.\u003c/p\u003e\\n\u003ch4\u003e4. Pay your first Meta Verified subscription fee\u003c/h4\u003e\\n\u003cp\u003eYou’re required to pay a recurring subscription fee in order to get verified via Meta Verified. In exchange, you’ll receive a blue check, along with some additional features, like exclusive \u003ca href=\\\"/blog/instagram-stickers\\\" target=\\\"_blank\\\"\u003eInstagram stickers\u003c/a\u003e to use in your Instagram Stories and Reels.\u003c/p\u003e\\n\u003cp\u003eFor businesses, Meta Verified offers several subscription pricing tiers, starting at $14.99/month. For individual creators, there’s only one subscription offer, priced at $14.99/month.\u003c/p\u003e\\n\u003cp\u003eTo subscribe to Meta Verified, tap Pay and enter your payment details. You can pay through the Google or Apple app stores or with \u003ca href=\\\"https://pay.facebook.com/\\\" target=\\\"_blank\\\"\u003eMeta Pay\u003c/a\u003e. After entering your payment details, tap Continue, then Subscribe.\u003c/p\u003e\\n\u003cp\u003eYou’ll then have three days to complete the final verification steps outlined below.\u003c/p\u003e\\n\u003ch4\u003e5. Confirm your profile information\u003c/h4\u003e\\n\u003cp\u003eConfirm or edit your profile name and picture.\u003c/p\u003e\\n\u003cp\u003eIf you’re a business, you’ll also need to submit your business name, address, phone number, and website, along with any other requested details.\u003c/p\u003e\\n\u003cp\u003eFinally, select your business from the results, choose a verification method, and tap Submit.\u003c/p\u003e\\n\u003ch4\u003e6. Verify your account\u003c/h4\u003e\\n\u003cp\u003eConfirm your identity by uploading photos of a valid government-issued photo ID. Make sure the information is readable, then tap Submit and Finish.\u003c/p\u003e\\n\u003cp\u003eFor businesses, select whether to receive a confirmation code via your company’s SMS or email.\u003c/p\u003e\\n\u003cp\u003eOnce you’ve completed these steps, your verified badge should appear on your profile, as well as in comments, direct messages, \u003ca href=\\\"/blog/how-to-use-instagram-reels-marketing\\\" target=\\\"_blank\\\"\u003eReels\u003c/a\u003e, and Stories. You’ll also get access to enhanced support and account protection features.\u003c/p\u003e\\n\u003ch2 id=\\\"5\\\"\u003e5 tips for getting verified accounts on Instagram\u003c/h2\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#11\\\"\u003eDon’t try to buy an Instagram verification badge\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#22\\\"\u003eInstead of buying clout, get help with publicity\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#33\\\"\u003eGrow your following with real followers\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#44\\\"\u003eOptimize your profile and bio\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#55\\\"\u003eFollow Meta’s Community Standards\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"11\\\"\u003eDon’t try to buy an Instagram verification badge\u003c/h3\u003e\\n\u003cp\u003eUnder no circumstances does Instagram let users buy, sell, or otherwise transfer their verified badge. (Subscribing to Meta Verified is a different story.) Use Instagram responsibly. Don’t try shady tactics like buying verified badges, followers, likes, or comments. Otherwise, you could find your account banned.\u003c/p\u003e\\n\u003cp\u003eIf you see an account that advertises the ability to get you one either for free or for a “small fee,” like the example below, don’t fall for the scam.\u003c/p\u003e\\n\u003cfigure\u003e\u003cimg alt=\\\"Scammer Instagram profile attempting to con users into purchasing a verification badge.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/unnamed-1_1f6d7d42-ef1e-4655-9701-f1609d8ba77f_1848x970.png?v=1733247947\\\" style=\\\"display: block; margin-left: auto; margin-right: auto;\\\" class=\\\"block block--bordered\\\"\u003e\\n\u003cfigcaption\u003eAvoid verification badge scams like this one.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003ch3 id=\\\"22\\\"\u003eInstead of buying clout, get help with publicity\u003c/h3\u003e\\n\u003cp\u003eTeam up with a PR agency or journalist who can help you get your name out there. Some agencies also have access to \u003ca href=\\\"https://www.facebook.com/help/644338259027291\\\" target=\\\"_blank\\\"\u003eFacebook’s Media Partner Support\u003c/a\u003e tools, where they can submit requests and get accounts verified through the portal.\u003c/p\u003e\\n\u003cp\u003eTo \u003ca href=\\\"/blog/free-publicity\\\" target=\\\"_blank\\\"\u003eget publicity\u003c/a\u003e, you’ll need to do things considered newsworthy. What’s deemed newsworthy depends on your \u003ca href=\\\"/blog/niche-markets\\\" target=\\\"_blank\\\"\u003eniche market\u003c/a\u003e, but here are a few ideas to get you started:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eParticipate in or create a local event (for charity or otherwise).\u003c/li\u003e\\n\u003cli\u003eMake a guest appearance on a podcast or other media channel.\u003c/li\u003e\\n\u003cli\u003ePledge to donate to a relevant cause, either a one-off or indefinitely.\u003c/li\u003e\\n\u003cli\u003ePublish a \u003ca href=\\\"/blog/white-paper-example\\\" target=\\\"_blank\\\"\u003ewhite paper\u003c/a\u003e or other original data relevant to your target audience.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eGetting involved in activities outside of your brand is how you build awareness and get into media outlets. That way, when the Instagram verification team checks to see if you are notable, they’ll find you in these news channels.\u003c/p\u003e\\n\u003ch3 id=\\\"33\\\"\u003eGrow your following with real followers\u003c/h3\u003e\\n\u003cp\u003eNever buy Instagram followers. Always focus on the genuine, organic growth of your account.\u003c/p\u003e\\n\u003cp\u003eIt’s easy to tell when someone buys followers because their account will have lots of followers but low engagement. These “followers” are often bots or inactive accounts, so they don’t interact with your brand. The lack of \u003ca href=\\\"/blog/social-media-engagement\\\" target=\\\"_blank\\\"\u003eengagement\u003c/a\u003e means your Instagram posts won’t show up on the explore pages or in your audiences’ feeds.\u003c/p\u003e\\n\u003cp\u003eAlthough your follower count doesn’t matter when it comes to verified badge decisions, a highly engaged following can help.\u003c/p\u003e\\n\u003cp\u003eSome ways to \u003ca href=\\\"/blog/14288561-how-to-build-a-massive-following-on-instagram\\\" target=\\\"_blank\\\"\u003eget more Instagram followers\u003c/a\u003e include:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eUsing \u003ca href=\\\"/blog/instagram-hashtags\\\" target=\\\"_blank\\\"\u003ethe right hashtags\u003c/a\u003e to get your profile in front of targeted audiences\u003c/li\u003e\\n\u003cli\u003ePublishing a mix of \u003ca href=\\\"/blog/how-to-use-instagram-stories\\\" target=\\\"_blank\\\"\u003eInstagram Stories\u003c/a\u003e, Reels, and feed posts\u003c/li\u003e\\n\u003cli\u003eRunning giveaways\u003c/li\u003e\\n\u003cli\u003eEncouraging user-generated content\u003c/li\u003e\\n\u003cli\u003eCurating your profile grid\u003c/li\u003e\\n\u003cli\u003eCreating shareable content\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eInstagram followers are more than just a number, they are your community. Even if you don’t get verified, real followers will help increase traffic to your site, make more sales, and build influence in your space.\u003c/p\u003e\\n\u003ch3 id=\\\"44\\\"\u003eOptimize your profile and bio\u003c/h3\u003e\\n\u003cp\u003eAll verified accounts have one thing in common: complete profiles. Each of them has a concise and punchy Instagram bio, a strong profile photo, an external link (to either their website or a \u003ca href=\\\"/blog/linktree-alternatives\\\" target=\\\"_blank\\\"\u003elink in bio\u003c/a\u003e that links to multiple sites), and well-designed \u003ca href=\\\"/blog/instagram-highlight-covers\\\" target=\\\"_blank\\\"\u003eStory Highlights\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eSure, the Instagram profile has the same structure for every account. But each \u003ca href=\\\"/blog/instagram-bio\\\" target=\\\"_blank\\\"\u003eInstagram bio\u003c/a\u003e—the small summary underneath the username—is unique. Users look at your bio when deciding whether or not to follow you on Instagram, so you have to make it count.\u003c/p\u003e\\n\u003cfigure\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/unnamed-2_dff3c76d-f512-45a7-b62b-4663dcca4168_1848x970.png?v=1733247950\\\" alt=\\\"Three mobile phones showing three examples of verified brands’ optimized Instagram profiles.\\\" style=\\\"display: block; margin-left: auto; margin-right: auto;\\\" class=\\\"block block--bordered\\\"\u003e\\n\u003cfigcaption\u003eBeardbrand, Strong Roots UK, and Violife Foods are all examples of verified brands with optimized Instagram profiles.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003eThe bios of verified Instagram accounts accomplish a number of things, including:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eHighlighting essential information about their business (brand name, category, company overview)\u003c/li\u003e\\n\u003cli\u003eOffering a way for users to get in touch (DMs, link to shop)\u003c/li\u003e\\n\u003cli\u003eShowcasing the brands’ personality (\u003ca href=\\\"/blog/brand-voice\\\" target=\\\"_blank\\\"\u003ebrand voice\u003c/a\u003e, \u003ca href=\\\"/blog/how-to-diy-a-visual-brand\\\" target=\\\"_blank\\\"\u003evisual branding\u003c/a\u003e)\u003c/li\u003e\\n\u003cli\u003eEstablishing a unique selling proposition\u003c/li\u003e\\n\u003cli\u003eEncouraging a response with a \u003ca href=\\\"/blog/17156160-7-inspiring-ecommerce-call-to-action-examples-and-why-they-work\\\" target=\\\"_blank\\\"\u003ecall to action\u003c/a\u003e\\n\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eA strong profile can make a good first impression on behalf of your brand and convince people in your target audience to follow you.\u003c/p\u003e\\n\u003ch3 id=\\\"55\\\"\u003eFollow Meta’s Community Standards\u003c/h3\u003e\\n\u003cp\u003eAs long as your brand is consistent and you’re only posting your own content (content that is safe and legal for public viewing), you’re most likely already following \u003ca href=\\\"https://transparency.meta.com/policies/community-standards/\\\" target=\\\"_blank\\\"\u003eMeta’s Community Standards\u003c/a\u003e. However, make sure you review those community guidelines so you can confidently tick this box in the verification process.\u003c/p\u003e\\n\u003ch2 id=\\\"6\\\"\u003eWhat to do if your verification request is rejected\u003c/h2\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#111\\\"\u003eDouble-check the verified badge requirements\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#222\\\"\u003eWait and reapply\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#333\\\"\u003eShow credibility in other ways\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eEven if you follow all of the tips above, there’s still a chance Instagram won’t approve your application. So what happens then? Try a few of the following actions.\u003c/p\u003e\\n\u003ch3 id=\\\"111\\\"\u003eDouble-check the verified badge requirements\u003c/h3\u003e\\n\u003cp\u003eAs simple as it sounds, it’s worth double-checking the four main requirements we saw earlier: being authentic, unique, complete, and notable.\u003c/p\u003e\\n\u003cp\u003eMake sure you have the most appropriate business documents to prove authenticity. Be sure to delete any old accounts you might have set up. Compare your level of profile completeness to those who are already verified.\u003c/p\u003e\\n\u003cp\u003eLastly, do a Google search on your brand. If you don’t see any mentions of it outside of your own website, that could be the issue—your brand may not be considered notable enough for a verified check mark.\u003c/p\u003e\\n\u003ch3 id=\\\"222\\\"\u003eWait and reapply\u003c/h3\u003e\\n\u003cp\u003eIf your request for verification gets rejected by Instagram, all is not lost: You can apply again after 30 days. Be patient though—applying for a verified badge multiple times within 30 days will automatically get your application rejected.\u003c/p\u003e\\n\u003cp\u003eGive yourself that month to figure out ways of improving your chances. Use the tips above to develop your brand and Instagram presence, rather than hope you’ll get approved in the following 30 days without making any changes.\u003c/p\u003e\\n\u003ch3 id=\\\"333\\\"\u003eShow credibility in other ways\u003c/h3\u003e\\n\u003cp\u003eIf you’ve tried all of the above and can’t get approved for a blue check mark, you can still \u003ca href=\\\"/blog/how-to-use-instagram-for-business\\\" target=\\\"_blank\\\"\u003euse Instagram to promote your business\u003c/a\u003e—you’ll just need to demonstrate your brand’s credibility in other ways.\u003c/p\u003e\\n\u003cp\u003e\u003ca href=\\\"https://help.instagram.com/854227311295302\\\" target=\\\"_blank\\\"\u003eInstagram recommends\u003c/a\u003e linking your account to your official website, Facebook page, and YouTube channel. As for posts, why not create content that shows you or your team behind the scenes? Showing how your business looks day to day is a great way to gain trust. It also follows the recommendation to post multiformat content as a tactic for growing followers.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eFind influencers to drive sales with Shopify Collabs\u003c/p\u003e\\n\u003cp\u003eShopify Collabs makes it easy to partner with creators, promote your products, reach new customers, grow your sales, and track affiliate campaign performance, all from Shopify admin.\u003c/p\u003e\\n\u003ca class=\\\"marketing-button marketing-button--small\\\" href=\\\"https://www.shopify.com/collabs/find-influencers?itcat=coreblog\u0026amp;itterm=shopify-collabs-merchant-cta\\\" target=\\\"_blank\\\"\u003eDiscover Shopify Collabs\u003c/a\u003e\\n\u003c/div\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cdiv itemscope=\\\"\\\" itemtype=\\\"https://schema.org/FAQPage\\\"\u003e\\n\u003ch2 id=\\\"7\\\"\u003eHow to get verified on Instagram FAQ\u003c/h2\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eCan an individual person get verified on Instagram?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eYes, an individual person or a \u003ca href=\\\"/blog/low-investment-business-ideas\\\" target=\\\"_blank\\\"\u003esmall business\u003c/a\u003e can get verified on Instagram. Your profile must represent a real person or business, but you don't need to be a public figure to be considered a notable account. Instagram also requires that you have only one account that represents your brand on the platform in order to qualify for verification.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow many followers do I need to get verified on Instagram?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eInstagram doesn’t give an official follower count needed for verification. That said, the more followers an account has, the more likely it is to be considered “notable.”\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eCan you pay to get verified on Instagram?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eThe verification application is free through the Instagram mobile app. Alternatively, you can pay to join the Meta Verified program, but you’ll still need to apply and verify your account to receive your blue check mark with that method.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow do I get verified on Instagram?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003e1. Log in to the Instagram account you want to verify.\u003c/p\u003e\\n\u003cp\u003e2. Tap the hamburger icon.\u003c/p\u003e\\n\u003cp\u003e3. Scroll down to Account type and tools and select Request verification.\u003c/p\u003e\\n\u003cp\u003e4. Enter your name and provide the required information.\u003c/p\u003e\\n\u003cp\u003e5. After you complete the form, send it and wait 30 days for a response.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"Want to get your Instagram account verified with that little blue check mark? Find out why and how to get verified on Instagram in 2025.\",\"\u003cp\u003eWant to get your Instagram account verified with that little blue check mark? Find out why and how to get verified on Instagram in 2025.\u003c/p\u003e\",{\"_1704\":1729,\"_335\":2224,\"_1182\":2231},{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,-5,2236,-5,2238],{\"_1704\":1740,\"_1741\":2237,\"_1743\":1747},\"[{\\\"title\\\":\\\"The Ultimate Guide To Dropshipping (2024)\\\",\\\"url\\\":\\\"blog/dropshipping-guide\\\"},{\\\"title\\\":\\\"How To Source Products To Sell Online\\\",\\\"url\\\":\\\"blog/product-sourcing-apps\\\"},{\\\"title\\\":\\\"How To Start Affiliate Marketing With No Money\\\",\\\"url\\\":\\\"blog/start-affiliate-marketing-with-no-money\\\"},{\\\"title\\\":\\\"How to Start a Dropshipping Business- A Complete Playbook for 2024\\\",\\\"url\\\":\\\"blog/how-to-start-dropshipping\\\"},{\\\"title\\\":\\\"What Is Affiliate Marketing and How to Get Started\\\",\\\"url\\\":\\\"blog/affiliate-marketing\\\"},{\\\"title\\\":\\\"How to Sell on Instagram with Instagram Shopping\\\",\\\"url\\\":\\\"blog/how-to-sell-on-instagram\\\"},{\\\"title\\\":\\\"Upset Customers? Here's How to Stop Customer Complaints Before They Happen\\\",\\\"url\\\":\\\"blog/customer-complaints\\\"},{\\\"title\\\":\\\"Top 10 Best Free Background Remover Tools\\\",\\\"url\\\":\\\"blog/194970057-remove-background-product-photography-image\\\"},{\\\"title\\\":\\\"When Is the Best Time to Post on Instagram? (2022 Guide)\\\",\\\"url\\\":\\\"blog/time-post-instagram\\\"},{\\\"title\\\":\\\"14 Creative and Cool Snapchat Tips That Only the Pros Know\\\",\\\"url\\\":\\\"blog/118236357-14-unique-and-creative-snapchat-tips-that-only-the-pros-know\\\"}]\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},\"3 Dec 2024\",{\"_1704\":1705,\"_161\":2241,\"_1456\":2242,\"_335\":2243,\"_1709\":2244,\"_1711\":2245,\"_1721\":2248,\"_126\":2249,\"_1724\":2250,\"_1726\":2251,\"_1544\":2252,\"_1730\":2254,\"_1737\":2255,\"_1751\":2246,\"_1752\":2247,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":2261,\"_1758\":2244},\"gid://shopify/Article/10293841\",\"motivational-quotes\",\"200+ Motivational Quotes To Inspire You in 2025\",\"2024-11-30T22:00:00Z\",{\"_1704\":1713,\"_379\":2246,\"_1715\":2247,\"_1717\":1767,\"_1719\":1768},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/motivational_20quotes_f4cac94c-ef5d-4d1d-9edf-12b40975ddd4.png?v=1729278525\",\"A golden trophy, representing the power of motivational quotes to help inspire you and reach your goals.\",[1502],\"\u003cstyle\u003e\u003c!--\\nhr.solid {border-top: 1px solid #cccccc;}\\n--\u003e\u003c/style\u003e\\n\u003cp\u003eFinding a motivational quote that resonates with you is an energizing feeling.\u003c/p\u003e\\n\u003cp\u003eInspirational statements often seem like our own opinions reflected back at us—with the added clarity that comes from some of the greatest minds in history.\u003c/p\u003e\\n\u003cp\u003eThe right motivational quote can change your perspective and encourage you to \u003ca href=\\\"/blog/how-to-stop-procrastinating\\\"\u003estop procrastinating\u003c/a\u003e, take on tough challenges, \u003ca href=\\\"/blog/team-motivation\\\"\u003emotivate a team\u003c/a\u003e, become more \u003ca href=\\\"/blog/33586628-7-ways-to-be-more-productive-while-working-from-home\\\"\u003eproductive while working from home\u003c/a\u003e, invest in \u003ca href=\\\"/blog/personal-growth\\\"\u003epersonal growth\u003c/a\u003e, \u003ca href=\\\"/blog/how-to-start-a-business\\\"\u003estart a business\u003c/a\u003e, or clear that to-do list.\u003c/p\u003e\\n\u003cp\u003eIn business and life, these bits of wisdom remind us of our principles and keep us heading toward success.\u003c/p\u003e\\n\u003cp\u003eKeep reading to learn more about motivation and get hundreds of motivational and \u003ca href=\\\"/blog/what-inspires-you\\\"\u003einspirational quotes\u003c/a\u003e from a wide variety of public figures. Revisit these motivational quotes often to \u003ca href=\\\"/blog/how-to-stay-motivated\\\"\u003estay motivated\u003c/a\u003e in any area of your life.\u003c/p\u003e\\n\u003cdiv class=\\\"section-block truncated-text\\\"\u003e\\n\u003ch2\u003e200+ Motivational quotes to inspire your life in 2025\u003c/h2\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003eDeep motivational quotes\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003eMotivational quotes about success\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003eMotivational quotes for personal life\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#4\\\"\u003eMotivational quotes for work\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#5\\\"\u003eMotivational quotes for women\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#6\\\"\u003eMotivational quotes for men\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#7\\\"\u003eMotivational quotes for students\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#23\\\"\u003eSuccess quotes\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#8\\\"\u003eFunny motivational quotes\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#9\\\"\u003eTeam motivational quotes\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#10\\\"\u003eShort motivational quotes\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#11\\\"\u003eMotivational Monday quotes\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#12\\\"\u003eFriday motivational quotes\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#13\\\"\u003eBest motivational quotes to start your day\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#14\\\"\u003ePositive quotes for motivation\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#15\\\"\u003eDaily motivational quotes\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#16\\\"\u003eInspirational quotes\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#17\\\"\u003ePositive quotes\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#18\\\"\u003eEncouraging quotes\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#19\\\"\u003eMotivation quotes\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#20\\\"\u003eQuotes about life\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#21\\\"\u003eMore motivating quotes\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#22\\\"\u003eInspirational new year quotes\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cdiv class=\\\"truncated-text__toggle\\\"\u003e\u003cbutton class=\\\"marketing-button marketing-button--small\\\" type=\\\"button\\\"\u003e Expand me! \u003c/button\u003e\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cp\u003e\u003ca href=\\\"/start\\\" target=\\\"_blank\\\"\u003eShopify\u003c/a\u003e has everything you need to bring your business to life and start selling. Get tools and free resources to build, launch, and grow your business all in one place.\u003c/p\u003e\\n\u003ch3 id=\\\"1\\\"\u003eDeep motivational quotes\u003c/h3\u003e\\n\u003cimg class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/einstein.png?v=1706739683\\\" alt=\\\"Motivational quote from Albert Einstein\\\"\u003e\\n\u003col\u003e\\n\u003cli\u003e“We cannot solve problems with the kind of thinking we employed when we came up with them.” —Albert Einstein\u003c/li\u003e\\n\u003cli\u003e“Learn as if you will live forever, live like you will die tomorrow.” —Mahatma Gandhi\u003c/li\u003e\\n\u003cli\u003e“Stay away from those people who try to disparage your ambitions. Small minds will always do that, but great minds will give you a feeling that you can become great too.” —Mark Twain\u003c/li\u003e\\n\u003cli\u003e“When you give joy to other people, you get more joy in return. You should give a good thought to the happiness that you can give out.” —Eleanor Roosevelt\u003c/li\u003e\\n\u003cli\u003e“When you change your thoughts, remember to also change your world.” —Norman Vincent Peale\u003c/li\u003e\\n\u003cli\u003e“It is only when we take chances that our lives improve. The initial and the most difficult risk we need to take is to become honest.” —Walter Anderson\u003c/li\u003e\\n\u003cli\u003e“Nature has given us all the pieces required to achieve exceptional wellness and health, but has left it to us to put these pieces together.” —Diane McLaren\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch3 id=\\\"2\\\"\u003eMotivational quotes about success\u003c/h3\u003e\\n\u003cimg class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/churchhill-quote.png?v=1706739710\\\" alt=\\\"Motivational quote from Winston Churchill\\\" loading=\\\"lazy\\\"\u003e\\n\u003col\u003e\\n\u003cli\u003e“Success is not final; failure is not fatal: It is the courage to continue that counts.” —Winston Churchill\u003c/li\u003e\\n\u003cli\u003e“It is better to fail in originality than to succeed in imitation.” —Herman Melville\u003c/li\u003e\\n\u003cli\u003e“The road to success and the road to failure are almost exactly the same.” —Colin R. Davis\u003c/li\u003e\\n\u003cli\u003e“Success usually comes to those who are too busy to be looking for it.” —Henry David Thoreau\u003c/li\u003e\\n\u003cli\u003e“Develop success from failures. Discouragement and failure are two of the surest stepping stones to success.” —Dale Carnegie\u003c/li\u003e\\n\u003cli\u003e“Nothing in the world can take the place of persistence. Talent will not; nothing is more common than unsuccessful men with talent. Genius will not; unrewarded genius is almost a proverb. Education will not; the world is full of educated derelicts. The slogan ‘Press On’ has solved and always will solve the problems of the human race.” —Calvin Coolidge\u003c/li\u003e\\n\u003cli\u003e“There are three ways to ultimate success: The first way is to be kind. The second way is to be kind. The third way is to be kind.” —Mister Rogers\u003c/li\u003e\\n\u003cli\u003e“Success is peace of mind, which is a direct result of self-satisfaction in knowing you made the effort to become the best of which you are capable.” —John Wooden\u003c/li\u003e\\n\u003cli\u003e“I never dreamed about success. I worked for it.” —Estée Lauder\u003c/li\u003e\\n\u003cli\u003e“Success is getting what you want; happiness is wanting what you get.”―W. P. Kinsella\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cdiv data-related-article-image=\\\"https://cdn.shopify.com/s/files/1/0070/7032/articles/how_20to_20start_20an_20online_20store_240b2148-d7a8-43dc-aad2-0bd731ee7ef6.png?v=1729609989\\\" data-related-article-description=\\\"Follow this step-by-step guide to set up an ecommerce website and start selling to customers today.\\\" data-related-article-title=\\\"How To Start an Online Store in 2025 (10-Step Guide)\\\" data-related-article-link=\\\"start-online-store\\\" data-related-article-block=\\\"true\\\"\u003e\u003c/div\u003e\\n\u003ch3 id=\\\"3\\\"\u003eMotivational quotes for personal life\u003c/h3\u003e\\n\u003cimg class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/rogers-quote.png?v=1706739736\\\" alt=\\\"Motivational quote from Will Rogers\\\" loading=\\\"lazy\\\"\u003e\\n\u003col\u003e\\n\u003cli\u003e“The pessimist sees difficulty in every opportunity. The optimist sees opportunity in every difficulty.” —Winston Churchill\u003c/li\u003e\\n\u003cli\u003e“Don’t let yesterday take up too much of today.” —Will Rogers\u003c/li\u003e\\n\u003cli\u003e“You learn more from failure than from success. Don’t let it stop you. Failure builds character.” —Unknown\u003c/li\u003e\\n\u003cli\u003e“If you are working on something that you really care about, you don’t have to be pushed. The vision pulls you.” —Steve Jobs\u003c/li\u003e\\n\u003cli\u003e“Experience is a hard teacher because she gives the test first, the lesson afterward.” ―Vernon Sanders Law\u003c/li\u003e\\n\u003cli\u003e“To know how much there is to know is the beginning of learning to live.” —Dorothy West\u003c/li\u003e\\n\u003cli\u003e“\u003ca href=\\\"/blog/goal-setting\\\"\u003eGoal setting\u003c/a\u003e is the secret to a compelling future.” —Tony Robbins\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch3 id=\\\"4\\\"\u003eMotivational quotes for work\u003c/h3\u003e\\n\u003cimg class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/rohn-quote.png?v=1706739779\\\" alt=\\\"Motivational quote from Jim Rohn\\\" loading=\\\"lazy\\\"\u003e\\n\u003col\u003e\\n\u003cli\u003e“Concentrate all your thoughts upon the work in hand. The sun’s rays do not burn until brought to a focus.” —Alexander Graham Bell\u003c/li\u003e\\n\u003cli\u003e“Either you run the day or the day runs you.” —Jim Rohn\u003c/li\u003e\\n\u003cli\u003e“I’m a great believer in luck, and I find the harder I work, the more I have of it.” —Thomas Jefferson\u003c/li\u003e\\n\u003cli\u003e“When we strive to become better than we are, everything around us becomes better too.” —Paulo Coelho\u003c/li\u003e\\n\u003cli\u003e“Opportunity is missed by most people because it is dressed in overalls and looks like work.” —Thomas Edison\u003c/li\u003e\\n\u003cli\u003e“Setting goals is the first step in turning the invisible into the visible.” —Tony Robbins\u003c/li\u003e\\n\u003cli\u003e“Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do. If you haven’t found it yet, keep looking. Don’t settle. As with all matters of the heart, you’ll know when you find it.” —Steve Jobs\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cdiv data-guide=\\\"productivity\\\" data-guide-image=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/ezgif-1179939329.gif\\\" data-component-name=\\\"blog-CTA-productivity\\\"\u003e\u003c/div\u003e\\n\u003ch3 id=\\\"5\\\"\u003eMotivational quotes for women\u003c/h3\u003e\\n\u003cimg class=\\\"block block--bordered\\\" alt=\\\"Arlan Hamilton motivational quote for women\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/arlan-hamilton-quote.png?v=1706739848\\\" loading=\\\"lazy\\\"\u003e\\n\u003col\u003e\\n\u003cli\u003e“Women challenge the status quo because we are never it.” —Cindy Gallop\u003c/li\u003e\\n\u003cli\u003e“We don’t just sit around and wait for other people. We just make, and we do.” —Arlan Hamilton\u003c/li\u003e\\n\u003cli\u003e“Think like a queen. A queen is not afraid to fail. Failure is another stepping stone to greatness.” —Oprah Winfrey\u003c/li\u003e\\n\u003cli\u003e“The strongest actions for a woman is to love herself, be herself and shine amongst those who never believed she could.” —Unknown\u003c/li\u003e\\n\u003cli\u003e“Whenever you see a successful woman, look out for three men who are going out of their way to try to block her.” —Yulia Tymoshenko\u003c/li\u003e\\n\u003cli\u003e“Some women choose to follow men, and some choose to follow their dreams. If you’re wondering which way to go, remember that your career will never wake up and tell you that it doesn’t love you anymore.” —Lady Gaga\u003c/li\u003e\\n\u003cli\u003e“The thing women have yet to learn is nobody gives you power. You just take it.” ― Roseanne Barr\u003c/li\u003e\\n\u003cli\u003e“\u003cspan style=\\\"font-weight: 400;\\\" data-mce-fragment=\\\"1\\\" data-mce-style=\\\"font-weight: 400;\\\"\u003eIf they don’t give you a seat at the table, bring a folding chair.\u003c/span\u003e” ―\u003cspan style=\\\"font-weight: 400;\\\" data-mce-fragment=\\\"1\\\" data-mce-style=\\\"font-weight: 400;\\\"\u003eShirley Chisholm\u003c/span\u003e\\n\u003c/li\u003e\\n\u003cli\u003e“\u003cspan style=\\\"font-weight: 400;\\\" data-mce-fragment=\\\"1\\\" data-mce-style=\\\"font-weight: 400;\\\"\u003eI raise up my voice—not so that I can shout, but so that those without a voice can be heard. … We cannot all succeed when half of us are held back.\u003c/span\u003e” ― \u003cspan style=\\\"font-weight: 400;\\\" data-mce-fragment=\\\"1\\\" data-mce-style=\\\"font-weight: 400;\\\"\u003eMalala Yousafzai\u003c/span\u003e\\n\u003c/li\u003e\\n\u003cli\u003e“When a woman becomes her own best friend, life is easier.” —Diane Von Furstenberg\u003c/li\u003e\\n\u003cli\u003e“If you want something said, ask a man; if you want something done, ask a woman.” —Margaret Thatcher\u003c/li\u003e\\n\u003cli\u003e“We need women at all levels, including the top, to change the dynamic, reshape the conversation, to make sure women’s voices are heard and heeded, not overlooked and ignored.” —Sheryl Sandberg\u003c/li\u003e\\n\u003cli\u003e“It took me quite a long time to develop a voice, and now that I have it, I am not going to be silent.” —Madeleine Albright\u003c/li\u003e\\n\u003cli\u003e“Women must learn to play the game as men do.” —Eleanor Roosevelt\u003c/li\u003e\\n\u003cli\u003e“I swear, by my life and my love of it, that I will never live for the sake of another man, nor ask another man to live for mine.” —Ayn Rand\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cp\u003e\u003cstrong\u003eRead more: \u003c/strong\u003e\u003ca href=\\\"/blog/how-to-find-a-mentor\\\"\u003eHow to Find The Right Mentor For Your Business\u003c/a\u003e\u003c/p\u003e\\n\u003ch3 id=\\\"6\\\"\u003eMotivational quotes for men\u003c/h3\u003e\\n\u003cimg class=\\\"block block--bordered\\\" alt=\\\"Dale Carnegie motivational quote for students\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/carnegie-quote.png?v=1706739887\\\" loading=\\\"lazy\\\"\u003e\\n\u003col\u003e\\n\u003cli\u003e“He who conquers himself is the mightiest warrior.” —Confucius\u003c/li\u003e\\n\u003cli\u003e“Try not to become a man of success, but rather become a man of value.” —Albert Einstein\u003c/li\u003e\\n\u003cli\u003e“One man with courage makes a majority.” —Andrew Jackson\u003c/li\u003e\\n\u003cli\u003e“One secret of success in life is for a man to be ready for his opportunity when it comes.” —Benjamin Disraeli\u003c/li\u003e\\n\u003cli\u003e“A man who has committed a mistake and doesn’t correct it is committing another mistake.” —Confucius Kongzi\u003c/li\u003e\\n\u003cli\u003e“The successful man will profit from his mistakes and try again in a different way.” —Dale Carnegie\u003c/li\u003e\\n\u003cli\u003e“A successful man is one who can lay a firm foundation with the bricks others have thrown at him.” —David Brinkley\u003c/li\u003e\\n\u003cli\u003e“He is a wise man who does not grieve for the things which he has not, but rejoices for those which he has.” —Epictetus\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch3 id=\\\"7\\\"\u003eMotivational quotes for students\u003c/h3\u003e\\n\u003cimg class=\\\"block block--bordered\\\" alt=\\\"Nelson Mandela motivational quote for students\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/nelson-mandela-quote.png?v=1706739919\\\" loading=\\\"lazy\\\"\u003e\\n\u003col\u003e\\n\u003cli\u003e“You’ve got to get up every morning with determination if you’re going to go to bed with satisfaction.” —George Lorimer\u003c/li\u003e\\n\u003cli\u003e“Education is the most powerful weapon which you can use to change the world.” —Nelson Mandela\u003c/li\u003e\\n\u003cli\u003e“The most difficult thing is the decision to act; the rest is merely tenacity.” —Amelia Earhart\u003c/li\u003e\\n\u003cli\u003e“You’ll find that education is just about the only thing lying around loose in this world, and it’s about the only thing a fellow can have as much of as he’s willing to haul away.” —John Graham\u003c/li\u003e\\n\u003cli\u003e“Take the attitude of a student, never be too big to ask questions, never know too much to learn something new.” —Augustine Og Mandino\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch3 id=\\\"23\\\"\u003eSuccess quotes\u003c/h3\u003e\\n\u003cimg class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/tina-fey-quote.png?v=1706739945\\\" alt=\\\"Inspirational quote from Tiny Fey\\\" loading=\\\"lazy\\\"\u003e\\n\u003col\u003e\\n\u003cli\u003e“It is remarkable how much long-term advantage people like us have gotten by trying to be consistently not stupid, instead of trying to be very intelligent.” —Charlie Munger\u003c/li\u003e\\n\u003cli\u003e“You can’t be that kid standing at the top of the waterslide, overthinking it. You have to go down the chute.” —Tina Fey\u003c/li\u003e\\n\u003cli\u003e“When I believe in something, I’m like a dog with a bone.” —Melissa McCarthy\u003c/li\u003e\\n\u003cli\u003e“And the day came when the risk to remain tight in a bud was more painful than the risk it took to blossom.” —Anaïs Nin\u003c/li\u003e\\n\u003cli\u003e“The standard you walk past is the standard you accept.” —David Hurley\u003c/li\u003e\\n\u003cli\u003e“I’ve searched all the parks in all the cities and found no statues of committees.” —Gilbert K. Chesterton\u003c/li\u003e\\n\u003cli\u003e“Success is stumbling from failure to failure with no loss of enthusiasm.” ―Winston Churchill\u003c/li\u003e\\n\u003cli\u003e“Keep your eyes on the stars, and your feet on the ground.” ―Theodore Roosevelt\u003c/li\u003e\\n\u003cli\u003e“Do not stop thinking of life as an adventure. You have no security unless you can live bravely, excitingly, imaginatively; unless you can choose a challenge instead of competence.” ―Eleanor Roosevelt\u003c/li\u003e\\n\u003cli\u003e“Perfection is not attainable. But if we chase perfection we can catch excellence.” —Vince Lombardi\u003c/li\u003e\\n\u003cli\u003e“Get a good idea and stay with it. Dog it, and work at it until it’s done right.” —Walt Disney\u003c/li\u003e\\n\u003cli\u003e“Optimism is the faith that leads to achievement. Nothing can be done without hope and confidence.” —Helen Keller\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch3 id=\\\"8\\\"\u003eFunny motivational quotes\u003c/h3\u003e\\n\u003cimg class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/zig-ziglar-quote.png?v=1706739986\\\" alt=\\\"Funny motivational quote by Zig Ziglar\\\" loading=\\\"lazy\\\"\u003e\\n\u003col\u003e\\n\u003cli\u003e“The elevator to success is out of order. You’ll have to use the stairs, one step at a time.” —Joe Girard\u003c/li\u003e\\n\u003cli\u003e“Be a positive energy trampoline—absorb what you need and rebound more back.” —Dave Carolan\u003c/li\u003e\\n\u003cli\u003e“People often say that motivation doesn’t last. Well, neither does bathing—that’s why we recommend it daily.” —Zig Ziglar\u003c/li\u003e\\n\u003cli\u003e“Work until your bank account looks like a phone number.” —Unknown\u003c/li\u003e\\n\u003cli\u003e“I am so clever that sometimes I don’t understand a single word of what I am saying.” —Oscar Wilde\u003c/li\u003e\\n\u003cli\u003e“People say nothing is impossible, but I do nothing every day.” —Winnie the Pooh\u003c/li\u003e\\n\u003cli\u003e“Life is like a sewer … what you get out of it depends on what you put into it.” —Tom Lehrer\u003c/li\u003e\\n\u003cli\u003e“I always wanted to be somebody, but now I realize I should have been more specific.” —Lily Tomlin\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch3 id=\\\"9\\\"\u003eTeam motivational quotes\u003c/h3\u003e\\n\u003cimg class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/michael-jordan-quote.png?v=1706740012\\\" alt=\\\"Michael Jordan inspirational quote about teamwork\\\" loading=\\\"lazy\\\"\u003e\\n\u003col\u003e\\n\u003cli\u003e“Talent wins games, but teamwork and intelligence win championships.” —Michael Jordan\u003c/li\u003e\\n\u003cli\u003e“Individual commitment to a group effort—that is what makes a team work, a company work, a society work, a civilization work.” —Vince Lombardi\u003c/li\u003e\\n\u003cli\u003e“Teamwork is the ability to work together toward a common vision. The ability to direct individual accomplishments toward organizational objectives. It is the fuel that allows common people to attain uncommon results.” —Andrew Carnegie\u003c/li\u003e\\n\u003cli\u003e“Coming together is a beginning. Keeping together is progress. Working together is success.” —Henry Ford\u003c/li\u003e\\n\u003cli\u003e“Alone we can do so little, together we can do so much.” —Helen Keller\u003c/li\u003e\\n\u003cli\u003e“Remember, teamwork begins by building trust. And the only way to do that is to overcome our need for invulnerability.” —Patrick Lencioni\u003c/li\u003e\\n\u003cli\u003e“I invite everyone to choose forgiveness rather than division, teamwork over personal ambition.” —Jean-Francois Cope\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch3 id=\\\"10\\\"\u003eShort motivational quotes\u003c/h3\u003e\\n\u003cimg class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/dalai-lama-quote.png?v=1706740038\\\" alt=\\\"Short motivational quote by the Dalai Lama\\\" loading=\\\"lazy\\\"\u003e\\n\u003col\u003e\\n\u003cli\u003e“Just one small positive thought in the morning can change your whole day.” —Dalai Lama\u003c/li\u003e\\n\u003cli\u003e“Opportunities don’t happen, you create them.” —Chris Grosser\u003c/li\u003e\\n\u003cli\u003e“Love your family, work super hard, live your passion.” —Gary Vaynerchuk\u003c/li\u003e\\n\u003cli\u003e“It is never too late to be what you might have been.” —George Eliot\u003c/li\u003e\\n\u003cli\u003e“Don’t let someone else’s opinion of you become your reality.” —Les Brown\u003c/li\u003e\\n\u003cli\u003e“If you’re not positive energy, you’re negative energy.” —Mark Cuban\u003c/li\u003e\\n\u003cli\u003e“I am not a product of my circumstances. I am a product of my decisions.” —Stephen R. Covey\u003c/li\u003e\\n\u003cli\u003e“Do the best you can. No one can do more than that.” ―John Wooden\u003c/li\u003e\\n\u003cli\u003e“If you can dream it, you can do it.” ―Walt Disney\u003c/li\u003e\\n\u003cli\u003e“Do what you can, with what you have, where you are.” ―Theodore Roosevelt\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch3 id=\\\"11\\\"\u003eMotivational Monday quotes\u003c/h3\u003e\\n\u003cimg class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/kent-quotes.png?v=1706740061\\\" alt=\\\"Germany Kent Monday motivational quote\\\" loading=\\\"lazy\\\"\u003e\\n\u003col\u003e\\n\u003cli\u003e“The greatest discovery of my generation is that a human being can alter his life by altering his attitudes.” —William James\u003c/li\u003e\\n\u003cli\u003e“One of the differences between some successful and unsuccessful people is that one group is full of doers, while the other is full of wishers.” —Edmond Mbiaka\u003c/li\u003e\\n\u003cli\u003e“I’d rather regret the things I’ve done than regret the things I haven’t done.” —Lucille Ball\u003c/li\u003e\\n\u003cli\u003e“You cannot plow a field by turning it over in your mind. To begin, begin.” ―Gordon B. Hinckley.\u003c/li\u003e\\n\u003cli\u003e“When you arise in the morning, think of what a privilege it is to be alive, to think, to enjoy, to love.” —Marcus Aurelius\u003c/li\u003e\\n\u003cli\u003e“Mondays offer new beginnings 52 times a year!” —David Dweck\u003c/li\u003e\\n\u003cli\u003e“Be miserable. Or motivate yourself. Whatever has to be done, it’s always your choice.” —Wayne Dyer\u003c/li\u003e\\n\u003cli\u003e“Your Monday morning thoughts set the tone for your whole week. See yourself getting stronger, and living a fulfilling, happier, and healthier life.” —Germany Kent\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch3 id=\\\"12\\\"\u003eFriday motivational quotes\u003c/h3\u003e\\n\u003cimg class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/kate-summers-quote.png?v=1706740086\\\" alt=\\\"Short motivational quote by Kate Summers\\\" loading=\\\"lazy\\\"\u003e\\n\u003col\u003e\\n\u003cli\u003e“Friday sees more smiles than any other day of the workweek!” —Kate Summers\u003c/li\u003e\\n\u003cli\u003e“Oh! It’s Friday again. Share the love that was missing during the week. In a worthy moment of peace and bliss.” —S. O’ Sade\u003c/li\u003e\\n\u003cli\u003e“Every Friday, I like to high-five myself for getting through another week on little more than caffeine, willpower, and inappropriate humor.” —Nanea Hoffman\u003c/li\u003e\\n\u003cli\u003e“Make a Friday a day to celebrate work well done that you can be proud of, knowing that you just didn’t put in time to the next paycheck.” —Byron Pulsifer\u003c/li\u003e\\n\u003cli\u003e“When you leave work on Friday, leave work. Don’t let technology follow you throughout your weekend (answering text messages and emails). Take a break. You will be more refreshed to begin the workweek if you have had a break.” —Catherine Pulsifer\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch3 id=\\\"13\\\"\u003eBest motivational quotes to start your day\u003c/h3\u003e\\n\u003cimg class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/tobi-lutke-quote.png?v=1706740118\\\" alt=\\\"Short motivational quote by Tobias Lütke\\\" loading=\\\"lazy\\\"\u003e\\n\u003col\u003e\\n\u003cli\u003e“You can get everything in life you want if you will just help enough other people get what they want.” —Zig Ziglar\u003c/li\u003e\\n\u003cli\u003e“Inspiration does exist, but it must find you working.” —Pablo Picasso\u003c/li\u003e\\n\u003cli\u003e“Don’t settle for average. Bring your best to the moment. Then, whether it fails or succeeds, at least you know you gave all you had.” —Angela Bassett\u003c/li\u003e\\n\u003cli\u003e“Show up, show up, show up, and after a while the muse shows up, too.” —Isabel Allende\u003c/li\u003e\\n\u003cli\u003e“Don’t bunt. Aim out of the ballpark. Aim for the company of immortals.” ―David Ogilvy\u003c/li\u003e\\n\u003cli\u003e“I have stood on a mountain of no’s for one yes.” —Barbara Elaine Smith\u003c/li\u003e\\n\u003cli\u003e“If you believe something needs to exist, if it’s something you want to use yourself, don’t let anyone ever stop you from doing it.” —\u003ca href=\\\"/blog/best-startup-books\\\"\u003eTobias Lütke\u003c/a\u003e\\n\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch3 id=\\\"14\\\"\u003ePositive quotes for motivation\u003c/h3\u003e\\n\u003cimg class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/lamott-quote.png?v=1706740140\\\" alt=\\\"Short motivational quote by Anne Lamott\\\" loading=\\\"lazy\\\"\u003e\\n\u003col\u003e\\n\u003cli\u003e“Don’t look at your feet to see if you are doing it right. Just dance.” ―Anne Lamott\u003c/li\u003e\\n\u003cli\u003e“Someone’s sitting in the shade today because someone planted a tree a long time ago.” —Warren Buffet\u003c/li\u003e\\n\u003cli\u003e“True freedom is impossible without a mind made free by discipline.” ―Mortimer J. Adler\u003c/li\u003e\\n\u003cli\u003e“Rivers know this: there is no hurry. We shall get there someday.” ―A. A. Milne\u003c/li\u003e\\n\u003cli\u003e“There is a vitality, a life force, an energy, a quickening that is translated through you into action, and because there is only one of you in all time, this expression is unique. And if you block it, it will never exist through any other medium and will be lost.” ―Martha Graham\u003c/li\u003e\\n\u003cli\u003e“Small is not just a stepping stone. Small is a great destination itself.” ―Jason Fried\u003c/li\u003e\\n\u003cli\u003e“He that can have patience can have what he will.” ―Benjamin Franklin\u003c/li\u003e\\n\u003cli\u003e“The only one who can tell you ‘you can’t win’ is you, and you don’t have to listen.” —Jessica Ennis\u003c/li\u003e\\n\u003cli\u003e“Set your goals high, and don’t stop till you get there.” —Bo Jackson\u003c/li\u003e\\n\u003cli\u003e“Take your victories, whatever they may be, cherish them, use them, but don’t settle for them.” —Mia Hamm\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cp\u003e\u003cstrong\u003eLearn more: \u003c/strong\u003e\u003ca href=\\\"/blog/business-owner\\\"\u003eHere’s What You Need to Become a Business Owner\u003c/a\u003e\u003c/p\u003e\\n\u003ch3 id=\\\"15\\\"\u003eDaily motivational quotes\u003c/h3\u003e\\n\u003cimg class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/steve-jobs-quote.png?v=1706740164\\\" alt=\\\"Motivational quote by Steve Jobs\\\" loading=\\\"lazy\\\"\u003e\\n\u003col\u003e\\n\u003cli\u003e“Life can be much broader once you discover one simple fact: Everything around you that you call life was made up by people that were no smarter than you. And you can change it, you can influence it. … Once you learn that, you’ll never be the same again.” —Steve Jobs\u003c/li\u003e\\n\u003cli\u003e“Life is like riding a bicycle. To keep your balance, you must keep moving.” —Albert Einstein\u003c/li\u003e\\n\u003cli\u003e“What you do speaks so loudly that I cannot hear what you say.” —Ralph Waldo Emerson\u003c/li\u003e\\n\u003cli\u003e“I have never let my schooling interfere with my education.” —Mark Twain\u003c/li\u003e\\n\u003cli\u003e“If you can’t yet do great things, do small things in a great way.” ―Napoleon Hill\u003c/li\u003e\\n\u003cli\u003e“If you really want to do something, you’ll find a way. If you don’t, you’ll find an excuse.” ―Jim Rohn\u003c/li\u003e\\n\u003cli\u003e“Be sure you put your feet in the right place, then stand firm.” ―Abraham Lincoln\u003c/li\u003e\\n\u003cli\u003e“Live out of your imagination, not your history.” —Stephen Covey\u003c/li\u003e\\n\u003cli\u003e“Do not wait for the perfect time and place to enter, for you are already onstage.” —Unknown\u003c/li\u003e\\n\u003cli\u003e“The greater the difficulty, the more the glory in surmounting it.” ―Epicurus \u003c/li\u003e\\n\u003cli\u003e“Courage doesn’t always roar. Sometimes courage is a quiet voice at the end of the day saying, ‘I will try again tomorrow.’” —Mary Anne Radmacher\u003c/li\u003e\\n\u003cli\u003e“If the decisions you make about where you invest your blood, sweat, and tears are not consistent with the person you aspire to be, you’ll never become that person.” ―Clayton M. Christensen\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch3 id=\\\"16\\\"\u003eInspirational quotes\u003c/h3\u003e\\n\u003cimg class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/jay-z-quote.png?v=1706740188\\\" alt=\\\"Motivational quote about life from Jay-Z\\\" loading=\\\"lazy\\\"\u003e\\n\u003col\u003e\\n\u003cli\u003e“Fear of what other people will think is the single most paralyzing dynamic in business and in life. The best moment of my life was the day I realized that I no longer give a damn what anybody thinks. That’s enormously liberating and freeing, and it’s the only way to live your life and do your business” —Cindy Gallop\u003c/li\u003e\\n\u003cli\u003e“The only way of discovering the limits of the possible is to venture a little way past them into the impossible.” ―Arthur C. Clarke\u003c/li\u003e\\n\u003cli\u003e“Worry is a misuse of imagination.” —Unknown\u003c/li\u003e\\n\u003cli\u003e“Courage is the most important of all the virtues because, without courage, you can’t practice any other virtue consistently.” ―Maya Angelou\u003c/li\u003e\\n\u003cli\u003e“I never look back, darling. It distracts from the now.” —Edna Mode\u003c/li\u003e\\n\u003cli\u003e“A year from now you will wish you had started today.” —Unknown\u003c/li\u003e\\n\u003cli\u003e“The reason we struggle with insecurity is because we compare our behind the scenes with everyone else’s highlight reel.” —Steve Furtick\u003c/li\u003e\\n\u003cli\u003e“Somewhere, something incredible is waiting to be known.” —Carl Sagan\u003c/li\u003e\\n\u003cli\u003e“I will not lose, for even in defeat, there’s a valuable lesson learned, so it evens up for me.” —Jay-Z\u003c/li\u003e\\n\u003cli\u003e“I do not try to dance better than anyone else. I only try to dance better than myself.” —Arianna Huffington\u003c/li\u003e\\n\u003cli\u003e“If you don’t risk anything, you risk even more.” —Erica Jong\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cdiv data-guide=\\\"case_studies\\\" data-guide-image=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/oie_1817059EVTExmDY.gif\\\" data-component-name=\\\"blog-CTA-case-studies\\\"\u003e\u003c/div\u003e\\n\u003ch3 id=\\\"17\\\"\u003ePositive quotes\u003c/h3\u003e\\n\u003cimg class=\\\"block block--bordered\\\" alt=\\\"Motivational quote about positivity from Henry Ford\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/ford-quote.png?v=1706740232\\\" loading=\\\"lazy\\\"\u003e\\n\u003col\u003e\\n\u003cli\u003e“Failure is simply the opportunity to begin again, this time more intelligently.” —Henry Ford\u003c/li\u003e\\n\u003cli\u003e“Our greatest glory is not in never falling, but in rising every time we fall.” —Confucius\u003c/li\u003e\\n\u003cli\u003e“If you change the way you look at things, the things you look at change.” —Wayne Dyer\u003c/li\u003e\\n\u003cli\u003e“We must reach out our hand in friendship and dignity, both to those who would befriend us and those who would be our enemy.” —Arthur Ashe\u003c/li\u003e\\n\u003cli\u003e“It’s fine to celebrate success, but it is more important to heed the lessons of failure.” —Bill Gates\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch3 id=\\\"18\\\"\u003eEncouraging quotes\u003c/h3\u003e\\n\u003cimg class=\\\"block block--bordered\\\" alt=\\\"Motivational quote from Wayne Dyer\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/dyer-quote.png?v=1706740255\\\" loading=\\\"lazy\\\"\u003e\\n\u003col\u003e\\n\u003cli\u003e“I can’t tell you how many times I’ve been given a no, only to find that a better, brighter, bigger yes was right around the corner.” —Arlan Hamilton\u003c/li\u003e\\n\u003cli\u003e“We need to accept that we won’t always make the right decisions, that we’ll screw up royally sometimes—understanding that failure is not the opposite of success, it’s part of success.” —Ariana Huffington\u003c/li\u003e\\n\u003cli\u003e“When everything seems to be going against you, remember that the airplane takes off against the wind, not with it.” —Henry Ford\u003c/li\u003e\\n\u003cli\u003e“You cannot always control what goes on outside. But you can always control what goes on inside.” —Wayne Dyer\u003c/li\u003e\\n\u003cli\u003e“We are what we repeatedly do. Excellence, then, is not an act, but a habit.” —Aristotle\u003c/li\u003e\\n\u003cli\u003e“Start where you are. Use what you have. Do what you can.” —Arthur Ashe\u003c/li\u003e\\n\u003cli\u003e“Hustle beats talent when talent doesn’t hustle.” —Ross Simmonds\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch3 id=\\\"19\\\"\u003eMotivation quotes\u003c/h3\u003e\\n\u003cimg class=\\\"block block--bordered\\\" alt=\\\"Motivational quote from George Addair\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/addair-quote.png?v=1706740282\\\" loading=\\\"lazy\\\"\u003e\\n\u003col\u003e\\n\u003cli\u003e“Everything you’ve ever wanted is sitting on the other side of fear.” —George Addair\u003c/li\u003e\\n\u003cli\u003e“The question isn’t who is going to let me; it’s who is going to stop me.” —Ayn Rand\u003c/li\u003e\\n\u003cli\u003e“Every strike brings me closer to the next home run.” —Babe Ruth\u003c/li\u003e\\n\u003cli\u003e“I have not failed. I’ve just found 10,000 ways that won’t work.” —Thomas Edison\u003c/li\u003e\\n\u003cli\u003e“Don’t worry about failure; you only have to be right once.” —Drew Houston\u003c/li\u003e\\n\u003cli\u003e“You carry the passport to your own happiness.” —Diane Von Furstenberg\u003c/li\u003e\\n\u003cli\u003e“Never let success get to your head, and never let failure get to your heart.” —Drake\u003c/li\u003e\\n\u003cli\u003e“Ideation without execution is delusion.” —Robin Sharma\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch3 id=\\\"20\\\"\u003eQuotes about life\u003c/h3\u003e\\n\u003cimg class=\\\"block block--bordered\\\" alt=\\\"Quote about life from Earl Nightingale\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/nightingale-quote.png?v=1706740309\\\" loading=\\\"lazy\\\"\u003e\\n\u003col\u003e\\n\u003cli\u003e“Make sure your worst enemy doesn’t live between your own two ears.” —Laird Hamilton\u003c/li\u003e\\n\u003cli\u003e“It is a rough road that leads to the heights of greatness.” —Lucius Annaeus Seneca\u003c/li\u003e\\n\u003cli\u003e“For the great doesn’t happen through impulse alone, and is a succession of little things that are brought together.” —Vincent Van Gogh\u003c/li\u003e\\n\u003cli\u003e“If we take care of the moments, the years will take care of themselves.” —Maria Edgeworth\u003c/li\u003e\\n\u003cli\u003e“Resilience is when you address uncertainty with flexibility.” —Unknown\u003c/li\u003e\\n\u003cli\u003e“Sometimes magic is just someone spending more time on something than anyone else might reasonably expect.” —Raymond Joseph Teller\u003c/li\u003e\\n\u003cli\u003e“It’s not the will to win that matters—everyone has that. It’s the will to prepare to win that matters.” —Paul Bryant\u003c/li\u003e\\n\u003cli\u003e“As a single footstep will not make a path on the earth, so a single thought will not make a pathway in the mind. To make a deep physical path, we walk again and again. To make a deep mental path, we must think over and over the kind of thoughts we wish to dominate our lives.” —Henry David Thoreau\u003c/li\u003e\\n\u003cli\u003e“Never give up on a dream just because of the time it will take to accomplish it. The time will pass anyway.” —Earl Nightingale\u003c/li\u003e\\n\u003cli\u003e“True humility is not thinking less of yourself; it is thinking of yourself less.” —Unknown\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch3 id=\\\"21\\\"\u003eMore motivating quotes\u003c/h3\u003e\\n\u003cimg class=\\\"block block--bordered\\\" alt=\\\"Best motivational quote from Mark Twain\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/mark-twain-quote.png?v=1706740337\\\" loading=\\\"lazy\\\"\u003e\\n\u003col\u003e\\n\u003cli\u003e“The two most important days in your life are the day you’re born and the day you find out why.” —Mark Twain.\u003c/li\u003e\\n\u003cli\u003e“Nothing ever goes away until it teaches us what we need to know.” —Pema Chodron\u003c/li\u003e\\n\u003cli\u003e“We can see through others only when we can see through ourselves.” —Bruce Lee\u003c/li\u003e\\n\u003cli\u003e“First, forget inspiration. Habit is more dependable. Habit will sustain you whether you’re inspired or not. Habit will help you finish and polish your stories. Inspiration won’t. Habit is persistence in practice.” ―Octavia Butler\u003c/li\u003e\\n\u003cli\u003e“The best way out is always through.” ―Robert Frost\u003c/li\u003e\\n\u003cli\u003e“The battles that count aren’t the ones for gold medals. The struggles within yourself—the invisible, inevitable battles inside all of us—that’s where it’s at.” —Jesse Owens\u003c/li\u003e\\n\u003cli\u003e“If there is no struggle, there is no progress.” —Frederick Douglass\u003c/li\u003e\\n\u003cli\u003e“Someone will declare, ‘I am the leader!’ and expect everyone to get in line and follow him or her to the gates of heaven or hell. My experience is that it doesn’t happen that way. Others follow you based on the quality of your actions rather than the magnitude of your declarations.” ―Bill Walsh\u003c/li\u003e\\n\u003cli\u003e“Courage is like a muscle. We strengthen it by use.” —Ruth Gordo\u003c/li\u003e\\n\u003cli\u003e“Relentlessly prune bullshit, don’t wait to do things that matter, and savor the time you have. That’s what you do when life is short.” —Paul Graham\u003c/li\u003e\\n\u003cli\u003e“More is lost by indecision than wrong decision.” —Marcus Tullius Cicero\u003c/li\u003e\\n\u003cli\u003e“If the highest aim of a captain were to preserve his ship, he would keep it in port forever.” —Thomas Aquinas\u003c/li\u003e\\n\u003cli\u003e“You can be the ripest, juiciest peach in the world, and there’s still going to be somebody who hates peaches.” —Dita Von Teese\u003c/li\u003e\\n\u003cli\u003e“Keep a little fire burning; however small, however hidden.” ―Cormac McCarthy\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch3 id=\\\"22\\\"\u003eInspirational new year quotes\u003c/h3\u003e\\n\u003cimg class=\\\"block block--bordered\\\" alt=\\\"Best motivational quote from Kurt Vonnegut\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/vonnegut-quote.png?v=1706740366\\\" loading=\\\"lazy\\\"\u003e\\n\u003col\u003e\\n\u003cli\u003e“You’ll never get bored when you try something new. There’s really no limit to what you can do.” —Dr. Seuss\u003c/li\u003e\\n\u003cli\u003e“I think it’s intoxicating when somebody is so unapologetically who they are.” —Don Cheadle\u003c/li\u003e\\n\u003cli\u003e“You can never leave footprints that last if you are always walking on tiptoe.” —Leymah Gbowee\u003c/li\u003e\\n\u003cli\u003e“If you don’t like the road you’re walking, start paving another one.” —Dolly Parton\u003c/li\u003e\\n\u003cli\u003e“If it makes you nervous, you’re doing it right.” —Childish Gambino\u003c/li\u003e\\n\u003cli\u003e“What you do makes a difference, and you have to decide what kind of difference you want to make.” —Jane Goodall\u003c/li\u003e\\n\u003cli\u003e“I choose to make the rest of my life the best of my life.” —Louise Hay\u003c/li\u003e\\n\u003cli\u003e“In order to be irreplaceable one must always be different.” —Coco Chanel\u003c/li\u003e\\n\u003cli\u003e“Anything can make me stop and look and wonder, and sometimes learn.” —Kurt Vonnegut\u003c/li\u003e\\n\u003cli\u003e“People’s passion and desire for authenticity is strong.” —Constance Wu\u003c/li\u003e\\n\u003cli\u003e“A surplus of effort could overcome a deficit of confidence.” —Sonia Sotomayor\u003c/li\u003e\\n\u003cli\u003e“Doubt is a killer. You just have to know who you are and what you stand for.” —Jennifer Lopez\u003c/li\u003e\\n\u003cli\u003e“No one changes the world who isn’t obsessed.” —Billie Jean King\u003c/li\u003e\\n\u003cli\u003e“I learned a long time ago that there is something worse than missing the goal, and that’s not pulling the trigger.” —Mia Hamm\u003c/li\u003e\\n\u003cli\u003e“Some people want it to happen, some wish it would happen, others make it happen.” —Michael Jordan\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch2\u003eWhat is motivation?\u003c/h2\u003e\\n\u003cimg alt=\\\"A desk with a laptop and a lightbox. The words You Got This are displayed on the lightbox.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/motivational-quote.png?v=1706740393\\\" class=\\\"block block--bordered\\\" loading=\\\"lazy\\\"\u003e\\n\u003cul\u003e\\n\u003cli\u003eMotivation can refer to a state of mind that compels you to pursue a goal.\u003c/li\u003e\\n\u003cli\u003eMotivation also takes the form of external factors that inspire actions, such as the encouragement of a friend or an opportunity to increase your salary.\u003c/li\u003e\\n\u003cli\u003eMotivation is vital for setting and achieving objectives, pushing through challenges, and realizing your potential.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eLike an invisible force, motivation affects the things we do, say, and think. It wakes us up in the morning, fuels our dreams, and pushes us to cross the finish line. Motivation is also an essential bridge between our idea of \u003ca href=\\\"/blog/how-to-be-successful\\\"\u003esuccess\u003c/a\u003e and the actions we take to pursue it.\u003c/p\u003e\\n\u003cp\u003eThere are two main types of motivation:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eIntrinsic motivation\u003c/strong\u003e comes from within ourselves. It’s driven by curiosity, ambition, or the satisfaction of winning. Intrinsic motivation inspires the artist who paints for the sheer love of painting, or the amateur athlete who wakes up early every morning to train.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eExtrinsic motivation\u003c/strong\u003e is driven by environmental factors, such as rewards or social status. Extrinsic motivation inspires the salesperson striving to win an “employee of the month” award, or the student studying hard to graduate.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eWhether you’re an entrepreneur looking for the intrinsic motivation to start your \u003ca href=\\\"/blog/earliest-businesses\\\"\u003efirst business\u003c/a\u003e, or an established-brand leader seeking the extrinsic motivation needed to withstand a market downturn, understanding what drives you (and \u003ca href=\\\"/blog/customer-satisfaction\\\"\u003eyour customers\u003c/a\u003e) can be a powerful tool for success.\u003c/p\u003e\\n\u003cp\u003eMotivation is also a key factor in \u003ca href=\\\"/blog/authentic-leadership\\\"\u003eleadership\u003c/a\u003e. A motivated team is a productive team, and understanding what motivates your employees can help you create a positive and inspiring work environment.\u003c/p\u003e\\n\u003cp\u003eRemember, motivation isn’t static—it ebbs and flows. Different things will motivate you at different times. The key is to stay present and continually search for new sources of inspiration.\u003c/p\u003e\\n\u003ch2\u003eHow to motivate yourself: 6 strategies\u003c/h2\u003e\\n\u003cimg class=\\\"block block--bordered\\\" alt=\\\"A poster with the slogan self care isn’t selfish\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/self-care-picture.png?v=1706740417\\\" loading=\\\"lazy\\\"\u003e\\n\u003cp\u003eMotivating yourself is a skill. And like any skill, it can be developed and improved.\u003c/p\u003e\\n\u003cp\u003eHere are six strategies for inspiring yourself to take on new challenges, or \u003ca href=\\\"/blog/how-to-focus-better\\\"\u003efocus your efforts\u003c/a\u003e on what really matters to you.\u003c/p\u003e\\n\u003ch3\u003e1. Set clear (SMART) goals\u003c/h3\u003e\\n\u003cp\u003eHaving clear, meaningful goals transforms a vague dream into a plan you can start today. For a motivation boost, try splitting big goals into smaller, more achievable steps.\u003c/p\u003e\\n\u003cp\u003eOne way to break down large ambitions is to create \u003ca href=\\\"/blog/business-goals\\\"\u003eSMART goals\u003c/a\u003e: specific, measurable, achievable, relevant, and time-bound tasks. SMART tasks give you a clear path forward and keep things moving.\u003c/p\u003e\\n\u003ch3\u003e2. Leverage visualization\u003c/h3\u003e\\n\u003cp\u003eMany successful entrepreneurs say that visualization was a helpful tool during the early days of their business. Likewise, athletes and sports psychologists \u003ca href=\\\"https://www.forbes.com/sites/pavelkrapivin/2023/07/12/can-we-imagine-our-way-to-better-performance\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eoften cite visualization\u003c/a\u003e as a key component of their training routines.\u003c/p\u003e\\n\u003cp\u003eBy picturing yourself achieving your goals, you can stimulate the motivation needed to make that vision a reality. In a business context, you might visualize yourself delivering a successful pitch, launching a new product, or acing a job interview.\u003c/p\u003e\\n\u003cp\u003eMake your visualizations as specific and detailed as possible. By mentally rehearsing these scenarios, you’re training your brain to focus on the skills you want to develop.\u003c/p\u003e\\n\u003ch3\u003e3. Cultivate a positive mindset\u003c/h3\u003e\\n\u003cp\u003ePositivity boosts motivation. Techniques like \u003ca href=\\\"https://www.apa.org/topics/mindfulness\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003emindfulness\u003c/a\u003e and meditation can help you pay more attention to the joyful and exciting elements of the challenges you encounter, rather than the difficult parts.\u003c/p\u003e\\n\u003cp\u003eResearch suggests that having a \u003ca href=\\\"https://online.hbs.edu/blog/post/growth-mindset-vs-fixed-mindset\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003egrowth mindset\u003c/a\u003e, where you view challenges as opportunities for learning rather than obstacles, fosters resilience and a drive to succeed.\u003c/p\u003e\\n\u003ch3\u003e4. Surround yourself with inspiration\u003c/h3\u003e\\n\u003cp\u003eBe it inspiring quotes, books, or people, surrounding yourself with inspiration can help you maintain momentum. If you’re an entrepreneur, try listening to these \u003ca href=\\\"/blog/best-motivational-podcasts\\\"\u003einspiring podcasts\u003c/a\u003e for a free dose of motivation from successful business owners.\u003c/p\u003e\\n\u003ch3\u003e5. Prioritize wellbeing\u003c/h3\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/how-to-avoid-burnout\\\"\u003eBurnout\u003c/a\u003e is one of the biggest threats to motivation. When you become exhausted, you’re more likely to experience feelings of tiredness, cynicism, and detachment. Burnout can lead to a cycle of decreasing productivity.\u003c/p\u003e\\n\u003cp\u003eTherefore, constructing a routine that prioritizes your \u003ca href=\\\"/blog/33618244-10-secrets-to-achieving-the-elusive-work-life-balance\\\"\u003ework-life balance\u003c/a\u003e is necessary for keeping yourself energized and engaged.\u003c/p\u003e\\n\u003cp\u003e\u003ca href=\\\"/define-boundaries-prevent-burnout\\\" target=\\\"_blank\\\"\u003eDefine boundaries\u003c/a\u003e that clearly limit your role and responsibilities at work. Also try to get regular exercise, enjoy a balanced diet, and have adequate sleep. All of these will improve your physical and mental energy levels.\u003c/p\u003e\\n\u003ch3\u003e6. Celebrate achievements regularly\u003c/h3\u003e\\n\u003cp\u003eRecognizing and celebrating the things you do, no matter how small, is an important part of respecting yourself and your impact upon the world.\u003c/p\u003e\\n\u003cp\u003eTake time to honor your achievements, and you may feel inspired to keep striving toward your biggest goals.\u003c/p\u003e\\n\u003ch2\u003eUse motivational quotes to inspire your daily life\u003c/h2\u003e\\n\u003cp\u003eWhether you’re a budding \u003ca href=\\\"/blog/become-an-entrepreneur\\\"\u003eentrepreneur\u003c/a\u003e (check out these \u003ca href=\\\"/blog/entrepreneur-quotes\\\"\u003eentrepreneur quotes\u003c/a\u003e) or an experienced business owner, learning \u003ca href=\\\"/blog/how-to-deal-with-stress\\\"\u003ehow to deal with stress\u003c/a\u003e will always be important.\u003c/p\u003e\\n\u003cp\u003eInspiring quotes are one way to help you stay positive and productive as you move through your journey. Find a quote that connects with you and your goals. Then, move forward with confidence and appreciation for the world around you.\u003c/p\u003e\\n\u003chr class=\\\"solid\\\"\u003e\\n\u003cp\u003eFrom first-time sellers to global retailers, Shopify works for everyone. \u003ca href=\\\"/pricing\\\"\u003eSee plans and pricing\u003c/a\u003e.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cdiv itemscope=\\\"\\\" itemtype=\\\"https://schema.org/FAQPage\\\"\u003e\\n\u003ch2\u003eMotivational quotes FAQ\u003c/h2\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhy are motivational quotes important?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eMotivational quotes can be useful sources of inspiration when you're lacking drive. They can help motivate you in a specific area or more broadly, depending on the motivational quote theme.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat is intrinsic motivation?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eIntrinsic motivation is a drive that comes from within oneself. For example, your love of running could be the intrinsic motivation that gets you out of bed in the morning. You might enjoy the way running feels in your body and the health benefits you get from it, and those reasons are sufficient enough intrinsic motivation for you to take action.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat is extrinsic motivation?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eExtrinsic motivation is a drive that comes from external sources, not naturally from within yourself. For example, maybe you don't love your day job, but you do love your side hustle. You might need extrinsic motivation to make an effort with your day job—external incentives like the prospect of getting a raise or a bonus. Contrast that with your side hustle, which you may not need extrinsic motivation to work on because of an intrinsic passion you have for it.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"The right motivational quote can change things—helping you ditch the excuses, escape your comfort zone, and take action. Here are more than 200 motivational quotes from successful business people and public figures, past and present.\",\"\u003cimg alt=\\\"A golden trophy, representing the power of motivational quotes to help inspire you and reach your goals.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/motivational_20quotes.png?v=1706738971\\\"\u003e\\n\u003cp\u003eThe right motivational quote can change things—helping you ditch the excuses, escape your comfort zone, and take action. Here are more than 200 motivational quotes from successful business people and public figures, past and present.\u003c/p\u003e\",{\"_1704\":1729,\"_335\":2243,\"_1182\":2253},\"We've compiled more than 200 motivating quotes and inspiring statements to ignite your passion and drive for success. Find the motivation you need here.\",{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,2256,2258,-5,2260],{\"_1704\":1740,\"_1741\":2257,\"_1743\":1744},\"{\\\"en-ca\\\":\\\"https://www.shopify.com/ca/blog/motivational-quotes\\\",\\\"en-gb\\\":\\\"https://www.shopify.com/uk/blog/motivational-quotes\\\",\\\"en-au\\\":\\\"https://www.shopify.com/au/blog/motivational-quotes\\\",\\\"en-id\\\":\\\"https://www.shopify.com/id/blog/motivational-quotes\\\",\\\"en-nz\\\":\\\"https://www.shopify.com/nz/blog/motivational-quotes\\\",\\\"en-za\\\":\\\"https://www.shopify.com/za/blog/motivational-quotes\\\",\\\"en-ng\\\":\\\"https://www.shopify.com/ng/blog/motivational-quotes\\\",\\\"en-ph\\\":\\\"https://www.shopify.com/ph/blog/motivational-quotes\\\",\\\"en-sg\\\":\\\"https://www.shopify.com/sg/blog/motivational-quotes\\\",\\\"en-hk\\\":\\\"https://www.shopify.com/hk/blog/motivational-quotes\\\",\\\"en-ie\\\":\\\"https://www.shopify.com/ie/blog/motivational-quotes\\\",\\\"en-my\\\":\\\"https://www.shopify.com/my/blog/motivational-quotes\\\",\\\"pt-br\\\":\\\"https://www.shopify.com/br/blog/frases-motivacionais\\\",\\\"zh-cn\\\":\\\"https://www.shopify.com/zh/blog/motivational-quotes\\\",\\\"ja\\\":\\\"https://www.shopify.com/jp/blog/english-motivational-quotes\\\",\\\"de\\\":\\\"https://www.shopify.com/de/blog/100-motivationssprueche\\\",\\\"es\\\":\\\"https://www.shopify.com/es/blog/frases-de-motivacion\\\",\\\"fr\\\":\\\"https://www.shopify.com/fr/blog/citations-motivantes-positives-reussir-travail-vie\\\",\\\"it\\\":\\\"https://www.shopify.com/it/blog/frasi-motivazionali\\\",\\\"nl\\\":\\\"https://www.shopify.com/nl/blog/motivatie-quotes\\\"}\",{\"_1704\":1740,\"_1741\":2259,\"_1743\":1747},\"[{\\\"title\\\":\\\"The Ultimate Guide To Dropshipping (2024)\\\",\\\"url\\\":\\\"blog/dropshipping-guide\\\"},{\\\"title\\\":\\\"How to Start a Dropshipping Business- A Complete Playbook for 2024\\\",\\\"url\\\":\\\"blog/how-to-start-dropshipping\\\"},{\\\"title\\\":\\\"The 13 Best Dropshipping Suppliers in 2024\\\",\\\"url\\\":\\\"blog/dropshipping-suppliers\\\"},{\\\"title\\\":\\\"How To Source Products To Sell Online\\\",\\\"url\\\":\\\"blog/product-sourcing-apps\\\"},{\\\"title\\\":\\\"25+ Ideas for Online Businesses To Start Now (2024)\\\",\\\"url\\\":\\\"blog/online-business-ideas\\\"},{\\\"title\\\":\\\"How To Start Affiliate Marketing With No Money\\\",\\\"url\\\":\\\"blog/start-affiliate-marketing-with-no-money\\\"},{\\\"title\\\":\\\"What is Shopify and How Does it Work?\\\",\\\"url\\\":\\\"blog/what-is-shopify\\\"},{\\\"title\\\":\\\"What Is Affiliate Marketing and How to Get Started\\\",\\\"url\\\":\\\"blog/affiliate-marketing\\\"},{\\\"title\\\":\\\"The 21 Best Business Podcasts to Listen to in 2021\\\",\\\"url\\\":\\\"blog/business-podcasts\\\"},{\\\"title\\\":\\\"Keeping Morale High Through Business Lows- 4 Stories of Perseverance\\\",\\\"url\\\":\\\"blog/team-motivation\\\"}]\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},\"30 Nov 2024\",{\"_1704\":1705,\"_161\":2263,\"_1456\":2264,\"_335\":2265,\"_1709\":2266,\"_1711\":2267,\"_1721\":2270,\"_126\":2271,\"_1724\":2272,\"_1726\":2273,\"_1544\":2274,\"_1730\":2276,\"_1737\":2277,\"_1751\":2268,\"_1752\":2269,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":2261,\"_1758\":2266},\"gid://shopify/Article/383683362850\",\"image-sizes\",\"Website Image Size Guidelines for 2025\",\"2024-11-30T21:00:00Z\",{\"_1704\":1713,\"_379\":2268,\"_1715\":2269,\"_1717\":1767,\"_1719\":1768},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/best_20image_20size_20for_20website.png?v=1727452389\",\"An iMac computer screen on a background of image boxes of various dimensions.\",[989],\"\u003cstyle\u003e\u003c!--\\nhr.solid {border-top: 1px solid #cccccc;}\\n--\u003e\u003c/style\u003e\\n\u003cp\u003eToday, more people browse the internet on \u003ca href=\\\"https://gs.statcounter.com/platform-market-share\\\"\u003emobile devices\u003c/a\u003e than on desktop computers. With a variety of screen sizes in use, you need to choose the best image sizes when you \u003ca href=\\\"/blog/build-a-website\\\" title=\\\"build a website\\\"\u003ebuild your website\u003c/a\u003e, so that all your visitors have a good user experience—no matter their device.\u003c/p\u003e\\n\u003cp\u003eIf you don’t optimize your images, your website visitors might see images that are too small and blurry, or too big, increasing load times and forcing unnecessary scrolling and zooming.\u003c/p\u003e\\n\u003cp\u003eThe good news is it’s easy to make your images compatible with multiple devices. By choosing the right image dimensions, keeping file sizes minimal, and using a \u003ca href=\\\"https://themes.shopify.com/templates/responsive\\\"\u003eresponsive website design\u003c/a\u003e, you can provide a top-notch browsing experience.\u003c/p\u003e\\n\u003cp\u003eFollow the tutorial below to \u003ca href=\\\"/blog/7412852-10-must-know-image-optimization-tips\\\"\u003eoptimize your images\u003c/a\u003e for mobile and desktop devices.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eTable of contents\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003eBest image sizes for websites\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003eWhy is image size important for websites?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003eWebsite image size guidelines\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#4\\\"\u003eMobile image size recommendations\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#5\\\"\u003eWhat is the best image file type to use?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#6\\\"\u003eHow to find out image sizes on a website\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#7\\\"\u003eImage optimization tools\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#8\\\"\u003eTroubleshooting: image formatting issues\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#9\\\"\u003eBest image size for website FAQ\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"1\\\"\u003eBest image sizes for websites\u003c/h2\u003e\\n\u003cp\u003e\u003cstrong\u003ePixel width: \u003c/strong\u003e2500 pixels is perfect for stretching full-screen across a browser in most cases. Any image smaller than that might get cut off or appear blurry if it needs to fill the browser width. \u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eImage size: \u003c/strong\u003eThe best overall (pixel) size of your images depends on your use case, e.g., background images need to be bigger than a blog post image.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eFile size: \u003c/strong\u003eAnything bigger than 20 megabytes in size can dramatically impact your website speed. Smaller images (up to two megabytes in size, but around 500 kilobytes) are better in most cases.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eImage attribute: \u003c/strong\u003eImage attributes (alt text or alt tag) are text-based and don’t impact your website’s performance. However, they are used to interpret images via screen-reader software and are a key element of \u003ca href=\\\"/blog/web-accessibility\\\"\u003eweb accessibility\u003c/a\u003e. Be concise with attribute text—it's best practice to keep alt text under 100 characters.\u003c/p\u003e\\n\u003ch3\u003eBest image dimensions for desktop and mobile devices\u003c/h3\u003e\\n\u003cp\u003eThe table below provides the recommended dimensions for images on both desktop and mobile websites:\u003c/p\u003e\\n\u003cdiv class=\\\"centered-content\\\"\u003e\\n\u003c!-- Image Size Recommendations Table --\u003e\\n\u003cdiv class=\\\"image-table-container\\\"\u003e\\n\u003ctable class=\\\"image-table\\\"\u003e\\n\u003cthead\u003e\\n\u003ctr\u003e\\n\u003cth\u003eWebsite Image Type\u003c/th\u003e\\n\u003cth\u003eDesktop Image Dimensions (W x H)\u003c/th\u003e\\n\u003cth\u003eMobile Image Dimensions (W x H)\u003c/th\u003e\\n\u003cth\u003eRecommended Aspect Ratio\u003c/th\u003e\\n\u003c/tr\u003e\\n\u003c/thead\u003e\\n\u003ctbody\u003e\\n\u003ctr\u003e\\n\u003ctd\u003eBackground image\u003c/td\u003e\\n\u003ctd\u003e2560 x 1400 pixels\u003c/td\u003e\\n\u003ctd\u003e360 x 640 pixels\u003c/td\u003e\\n\u003ctd\u003e16:9\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd\u003eHero image\u003c/td\u003e\\n\u003ctd\u003e1280 x 720 pixels\u003c/td\u003e\\n\u003ctd\u003e360 x 200 pixels\u003c/td\u003e\\n\u003ctd\u003e16:9\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd\u003eWebsite banner\u003c/td\u003e\\n\u003ctd\u003e1200 x 400 pixels\u003c/td\u003e\\n\u003ctd\u003e360 x 120 pixels\u003c/td\u003e\\n\u003ctd\u003e3:1\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd\u003eBlog image\u003c/td\u003e\\n\u003ctd\u003e1200 x 800 pixels\u003c/td\u003e\\n\u003ctd\u003e360 x 240 pixels\u003c/td\u003e\\n\u003ctd\u003e3:2\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd\u003eLogo (rectangle)\u003c/td\u003e\\n\u003ctd\u003e400 x 100 pixels\u003c/td\u003e\\n\u003ctd\u003e160 x 40 pixels\u003c/td\u003e\\n\u003ctd\u003e4:1\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd\u003eLogo (square)\u003c/td\u003e\\n\u003ctd\u003e100 x 100 pixels\u003c/td\u003e\\n\u003ctd\u003e60 x 60 pixels\u003c/td\u003e\\n\u003ctd\u003e1:1\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd\u003eFavicon\u003c/td\u003e\\n\u003ctd\u003e16 x 16 pixels\u003c/td\u003e\\n\u003ctd\u003e16 x 16 pixels\u003c/td\u003e\\n\u003ctd\u003e1:1\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd\u003eSocial media icons\u003c/td\u003e\\n\u003ctd\u003e32 x 32 pixels\u003c/td\u003e\\n\u003ctd\u003e48 x 48 pixels\u003c/td\u003e\\n\u003ctd\u003e1:1\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd\u003eLightbox images (full screen)\u003c/td\u003e\\n\u003ctd\u003e1920 x 1080 pixels\u003c/td\u003e\\n\u003ctd\u003e360 x 640 pixels\u003c/td\u003e\\n\u003ctd\u003e16:9\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd\u003eThumbnail image\u003c/td\u003e\\n\u003ctd\u003e300 x 300 pixels\u003c/td\u003e\\n\u003ctd\u003e90 x 90 pixels\u003c/td\u003e\\n\u003ctd\u003e1:1\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003c/tbody\u003e\\n\u003c/table\u003e\\n\u003c/div\u003e\\n\u003c!-- End of Table --\u003e\\n\u003c/div\u003e\\n\u003cp\u003eThese are suggested sizes, which may need to be adjusted based on whether you use a \u003ca href=\\\"/blog/responsive-web-design\\\"\u003eresponsive website design\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eIt’s almost always a good idea for the render size of your images to be smaller than their upload size.\u003c/p\u003e\\n\u003ch2 id=\\\"2\\\"\u003eWhy is image size important for websites?\u003c/h2\u003e\\n\u003cp\u003eFor websites, image size is important for three main reasons:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eIt creates a better user experience.\u003c/li\u003e\\n\u003cli\u003eIt improves website page speed.\u003c/li\u003e\\n\u003cli\u003eIt helps with website ranking.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003col\u003e\u003c/ol\u003e\\n\u003ch3\u003eCreates a better user experience \u003c/h3\u003e\\n\u003cp\u003eHaving correctly sized images for every use case on your website helps improve the \u003ca href=\\\"/blog/user-experience-design\\\"\u003euser experience\u003c/a\u003e. Visitors can access an appropriate level of detail, and won’t need to scroll to see the entire image.\u003c/p\u003e\\n\u003cp\u003eWhen images are low-quality, pixelated, or too small, they can impact the perceived quality of your content. For an ecommerce website, this could lead to customers questioning the quality of your business or products.\u003c/p\u003e\\n\u003cp\u003eConversely, high-quality, correctly sized images enhance the perceived value of your products and deliver more visual information to potential customers.\u003c/p\u003e\\n\u003cp\u003eFor example, see how the images below from sustainable shoe brand \u003ca href=\\\"https://www.allbirds.com/\\\"\u003eAllbirds\u003c/a\u003e enhance the user experience by clearly pointing out the various features of their product.\u003c/p\u003e\\n\u003cimg alt=\\\"Allbirds footwear product page with four photos modeling white sneakers from the ankle down.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/allbirds_7f114a69-a97f-4a84-b8c2-0cb2c9426920.png?v=1706796432\\\" class=\\\"block block--bordered\\\"\u003e\\n\u003ch3\u003eImproves website page speed\u003c/h3\u003e\\n\u003cp\u003eWhen you upload large images to your website, it takes longer for the server to load the page. Smaller images (both in dimensions and file size) tend to load more quickly across devices.\u003c/p\u003e\\n\u003cp\u003eImage loading speed is often referred to as “contentful paint.” You can check your web page’s contentful paint and other page-speed metrics using Google’s \u003ca href=\\\"https://pagespeed.web.dev/\\\"\u003ePageSpeed Insights\u003c/a\u003e.\u003c/p\u003e\\n\u003cfigure\u003e\u003cimg class=\\\"block block--bordered\\\" alt=\\\"PageSpeed dashboard tracking page-loading speed metrics like First Input Delay.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/web-vitals.png?v=1706796453\\\"\u003e\\n\u003cfigcaption\u003eIn this example of slow page-loading speeds caused by large images, the server took 2.1 seconds to load the first image and 4.1 seconds to load the largest image.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003e\u003ca href=\\\"https://www.business.com/articles/7-website-design-mistakes-that-can-hurt-conversion/\\\"\u003eHalf of customers\u003c/a\u003e say they'd \u003ca href=\\\"/blog/shopping-cart-abandonment\\\"\u003eabandon their shopping cart\u003c/a\u003e if a store's web page take more than three seconds to load. Insights like that show how important it is to \u003ca href=\\\"/blog/site-speed-importance\\\"\u003eoptimize your page speeds\u003c/a\u003e in order to avoid a high \u003ca href=\\\"/blog/how-to-improve-bounce-rate\\\"\u003ebounce rate\u003c/a\u003e.\u003c/p\u003e\\n\u003ch3\u003eHelps website ranking\u003c/h3\u003e\\n\u003cp\u003eWebsite ranking refers to the position of your website in \u003ca href=\\\"/blog/serp\\\"\u003esearch engine result pages (SERPs)\u003c/a\u003e. Websites optimized for search will rank highly on SERPs for relevant user search queries (known as \u003ca href=\\\"/blog/14207073-the-beginners-guide-to-keyword-research-for-ecommerce\\\"\u003ekeywords\u003c/a\u003e).\u003c/p\u003e\\n\u003cp\u003eGoogle uses a host of metrics to determine which web pages rank at the top of their search results. The quality of images (or, more accurately, the improved user experience they generate) is a likely factor in \u003ca href=\\\"https://developers.google.com/search/docs/appearance/google-images\\\"\u003eGoogle’s algorithm\u003c/a\u003e.\u003c/p\u003e\\n\u003ch2 id=\\\"3\\\"\u003eWebsite image size guidelines\u003c/h2\u003e\\n\u003cp\u003eThere are five main types of images you’ll see on a website:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#13\\\"\u003eBackground image sizes\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#14\\\"\u003eHero image sizes\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#15\\\"\u003eBanner image sizes\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#16\\\"\u003eBlog image sizes\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#17\\\"\u003eLogo sizes\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003col\u003e\u003c/ol\u003e\\n\u003cp\u003eDifferent size requirements apply to each type of web image. Let’s take a look at the best image sizes for common types of website images.\u003c/p\u003e\\n\u003ch3 id=\\\"13\\\"\u003eBackground image sizes\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/cowboy-bikes-web-banner.png?v=1706796506\\\" alt=\\\"Cowboy ecommerce website with full-screen high-quality image of electric bike.\\\" class=\\\"block block--bordered\\\"\u003e\u003c/figure\u003e\\n\u003cp\u003eBackground images are generally the largest images on a website. The image serves as a backdrop to a homepage or other \u003ca href=\\\"/blog/landing-page\\\"\u003elanding page\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eFor example, bicycle retailer \u003ca href=\\\"https://cowboy.com/\\\"\u003eCowboy\u003c/a\u003e lets its product take center stage by using it as a homepage background. It fills the screen, no matter what device it’s viewed on.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eRecommended image width: \u003c/strong\u003e2560 pixels\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eRecommended image height: \u003c/strong\u003e1400 pixels\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eAspect ratio: \u003c/strong\u003e16:9\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eRecommended file size: \u003c/strong\u003e20 MB\u003c/p\u003e\\n\u003ch3 id=\\\"14\\\"\u003eHero image sizes\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/black-n-bold-hero.png?v=1706796532\\\" alt=\\\"BLK and Bold coffee ecommerce website features a hero image of their Marvel Studios coffee beans.\\\" class=\\\"block block--bordered\\\"\u003e\u003c/figure\u003e\\n\u003cp\u003eHero images are similar to background images but tend to be smaller in height—about half the size. A \u003ca href=\\\"/blog/16480796-how-to-create-beautiful-and-persuasive-hero-images-for-your-online-store\\\"\u003ehero image\u003c/a\u003e is a great option if you need to feature more text on the screen without making users scroll to see it.\u003c/p\u003e\\n\u003cp\u003eIn the example above, \u003ca href=\\\"https://blkandbold.com/\\\"\u003eBLK \u0026amp; Bold\u003c/a\u003e uses a hero image with a narrow aspect ratio to fill the screen yet leave room for content beneath.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eRecommended image width: \u003c/strong\u003eBetween 1280 pixels and 2500 pixels\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eRecommended image height: \u003c/strong\u003eBetween 720 pixels and 900 pixels\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eAspect ratio: \u003c/strong\u003e16:9\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eRecommended file size: \u003c/strong\u003e10 MB\u003c/p\u003e\\n\u003ch3 id=\\\"15\\\"\u003eBanner image sizes\u003c/h3\u003e\\n\u003cp\u003eBanner images can be different sizes and shapes, depending on where they live and what you want to show your visitors. The most typical type of website banner is a \u003ca href=\\\"/blog/banner-ads\\\"\u003ebanner ad\u003c/a\u003e. One of the most popular services for promoting banner ads is \u003ca href=\\\"/blog/how-can-google-ads-help-you-advance-your-business-goals\\\"\u003eGoogle Ads\u003c/a\u003e.\u003c/p\u003e\\n\u003cfigure\u003e\u003cimg class=\\\"block block--bordered\\\" alt=\\\"Sizing guidelines for mobile banner ads.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/mobile-banner-dimensions.png?v=1706796624\\\"\u003e\\n\u003cfigcaption\u003eGoogle Ads provides \u003ca href=\\\"https://support.google.com/google-ads/editor/answer/57755\\\"\u003eoptimal sizing guidelines\u003c/a\u003e for banner ads displayed on mobile devices.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cfigure\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/computer-ad-dimensions.png?v=1706796673\\\" alt=\\\"Sizing guidelines for desktop banner ads.\\\" class=\\\"block block--bordered\\\"\u003e\\n\u003cfigcaption\u003e\u003ca href=\\\"https://support.google.com/google-ads/answer/7031480?hl=en\\\"\u003eGoogle's image sizing guidelines\u003c/a\u003e for display ads on desktop browsers.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003e \u003c/p\u003e\\n\u003cp\u003eIf you’re thinking about a banner image that’s not an ad, the rectangular options (e.g., 300 x 200 pixels or 970 x 90 pixels) are generally better.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eRecommended image width: \u003c/strong\u003eCheck with the ad platform\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eRecommended image height: \u003c/strong\u003eCheck with the ad platform\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eAspect ratio: \u003c/strong\u003eVarious\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eRecommended file size: \u003c/strong\u003e150 KB (Check with ad platform)\u003c/p\u003e\\n\u003ch3 id=\\\"16\\\"\u003eBlog image sizes\u003c/h3\u003e\\n\u003cimg class=\\\"block block--bordered\\\" alt=\\\"Blog page with a header image of a family where the render size is smaller than the upload size.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/blog-image.png?v=1706796759\\\"\u003e\\n\u003cp\u003eBlog images can vary in type and size. The post above comes from sleep experts \u003ca href=\\\"https://kulalaland.com/\\\"\u003eKulala\u003c/a\u003e, and while the upload size of the featured image is 1200 x 620 pixels, the rendered size is smaller, at 894 x 462 pixels.\u003c/p\u003e\\n\u003cp\u003eSetting a render size for your web pages helps refine your design and keeps files small (the image in the Kulala post is just 95.1 KB).\u003c/p\u003e\\n\u003cp\u003eWhen it comes to the main header images of your blog posts (those at the top of the page), they should be uniformly sized across your blog.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eRecommended image width: \u003c/strong\u003e1200 pixels\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eRecommended image height: \u003c/strong\u003e800 pixels\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eAspect ratio: \u003c/strong\u003e3:2\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eRecommended file size:\u003c/strong\u003e 3 MB\u003c/p\u003e\\n\u003ch3 id=\\\"17\\\"\u003eLogo sizes\u003c/h3\u003e\\n\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/shop-homepage.png?v=1706796803\\\" alt=\\\"Shopify’s homepage with CEO Tobi Lutke on couch and green Shopify shopping bag logo in nav bar.\\\" class=\\\"block block--bordered\\\"\u003e\\n\u003cp\u003eYour logo will likely be one of the smallest images on your website (unless you count the \u003ca href=\\\"/blog/what-is-a-favicon\\\"\u003efavicon\u003c/a\u003e in the tab bar). Depending on your \u003ca href=\\\"/blog/how-to-design-logo\\\"\u003elogo design\u003c/a\u003e, you should opt for either a rectangular or square aspect ratio.\u003c/p\u003e\\n\u003cp\u003eMost logos lend themselves to a square 1:1 ratio, which you can see in the bottom-left of the Kulala example above.\u003c/p\u003e\\n\u003cp\u003eRectangular ratios work well for longer brand names or where the logo consists of words rather than a graphic. Shopify’s own website logo uses a longer 4:1 ratio.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eRecommended image width: \u003c/strong\u003e100 pixels\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eRecommended image height: \u003c/strong\u003e100 pixels\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eAspect ratio: \u003c/strong\u003e1:1, 2:3, 4:1\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eRecommended file size: \u003c/strong\u003e1 MB\u003c/p\u003e\\n\u003ch2 id=\\\"4\\\"\u003eMobile image size recommendations \u003c/h2\u003e\\n\u003ch3\u003eChoose the right image dimensions\u003c/h3\u003e\\n\u003cp\u003eOn smaller mobile screens, many users appreciate being able to zoom in on an image. So, try to strike a balance between image size and file size.\u003c/p\u003e\\n\u003cp\u003eHigh-resolution images give your website a professional and well-rounded look, with great zoom capabilities. Keep the aspect ratio of similar images the same to maintain a uniform design across page types.\u003c/p\u003e\\n\u003cp\u003eFor example, you might make all product images in an ecommerce store square. Square images are easier to reposition on smaller screens. Additionally, square and vertical images fit well on mobile screens, allowing visitors to see more of your images without needing to scroll.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e💡 On Shopify, you can \u003ca href=\\\"https://help.shopify.com/en/manual/products/product-media/product-media-types#images\\\"\u003eupload images\u003c/a\u003e of up to 5000 x 5000 pixels with a file size of up to 20 MB.\u003c/p\u003e\\n\u003cp\u003eFor square product images, a size of 2048 x 2048 pixels is recommended.\u003c/p\u003e\\n\u003cp\u003eRemember that for zoom functionality to work, your images must be more than 800 x 800 pixels.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003ch3\u003eKeep file size in mind\u003c/h3\u003e\\n\u003cp\u003eImages with larger file sizes can impact your site’s speed, especially when visitors are using a smartphone. Many \u003ca href=\\\"/website/builder\\\"\u003ewebsite-building platforms\u003c/a\u003e also have maximum file size constraints on uploads. For example, Shopify uses a maximum file size of 20 MB.\u003c/p\u003e\\n\u003cp\u003eIf you need to compress your images to reduce their size, there are \u003ca href=\\\"/tools/image-resizer\\\"\u003eonline image resizing tools\u003c/a\u003e that can help. With these tools, you can reformat large image files into new dimensions or file types.\u003c/p\u003e\\n\u003cp\u003eFor the most part, you’ll want header background images below 10 MB, while \u003ca href=\\\"/blog/194970057-remove-background-product-photography-image\\\"\u003eproduct photos\u003c/a\u003e should be much smaller—around 300 KB.\u003c/p\u003e\\n\u003ch3\u003eResize photos for mobile screen dimensions\u003c/h3\u003e\\n\u003cp\u003eShopify automatically resizes your images to fit smaller screens. But on other platforms, images may require manual editing to make them mobile-ready. Keep in mind desktop and mobile screens have opposite orientations.\u003c/p\u003e\\n\u003cp\u003eAgain, remember large files slow down your site’s loading time. While lossless compression can give you the highest quality image, it often creates large files that may take forever for your website to load. Consider using the smallest image files with the best resolution.\u003c/p\u003e\\n\u003cp\u003eWhile Shopify’s responsive designs and algorithms are good at resizing and displaying your images across devices, giving them a hand with thoughtful file sizing can make for a smoother shopping experience.\u003c/p\u003e\\n\u003ch2 id=\\\"5\\\"\u003eWhat is the best image file type to use?\u003c/h2\u003e\\n\u003cp\u003eThe right image file type ensures high-quality images, while keeping the file size manageable for better website performance. Here are the most common image file formats and their best use cases:\u003c/p\u003e\\n\u003ch4\u003eJPEG\u003c/h4\u003e\\n\u003cp\u003eJPEG (or JPG) is one of the most widely used digital image file formats because it offers a balance between file size and image quality. It’s a popular choice for displaying photographs and complex images with many colors.\u003c/p\u003e\\n\u003cp\u003eHowever, JPEG uses lossy compression, which means some image quality is lost when the image is compressed.\u003c/p\u003e\\n\u003ch4\u003ePNG\u003c/h4\u003e\\n\u003cp\u003ePNG is a lossless compression format, meaning it reduces file size without sacrificing image quality. It supports transparency, making it a good choice for images that require a transparent background.\u003c/p\u003e\\n\u003cp\u003eWhile PNGs often have larger file sizes than JPEGs, their ability to retain their clarity makes them suitable for detailed graphics and logos.\u003c/p\u003e\\n\u003ch4\u003eSVG\u003c/h4\u003e\\n\u003cp\u003eSVG (scalable vector graphic) is a vector image format, meaning it uses mathematical equations to render an image. This allows SVG images to be scaled to any size without quality loss.\u003c/p\u003e\\n\u003cp\u003eSVG is an ideal format for logos, icons, and other graphics that need to be used in multiple locations. SVGs are also typically smaller in file size than other formats, helping to improve load times.\u003c/p\u003e\\n\u003ch4\u003eHEIC\u003c/h4\u003e\\n\u003cp\u003eHEIC, or high efficiency image format, is a file format used by Apple devices. It uses advanced compression technology to create high-quality images with smaller file sizes than equivalent JPEGs.\u003c/p\u003e\\n\u003cp\u003eHowever, HEIC is not universally supported on non-Apple devices.\u003c/p\u003e\\n\u003ch4\u003eWebP\u003c/h4\u003e\\n\u003cp\u003eWebP is an image format \u003ca href=\\\"https://developers.google.com/speed/webp\\\"\u003edeveloped by Google\u003c/a\u003e. It provides lossless compression for images on the web, often reducing file size by more than 30% compared to JPEG or PNG.\u003c/p\u003e\\n\u003cp\u003eThis can significantly improve website load times, but it's worth noting that WebP is not yet universally supported by all browsers.\u003c/p\u003e\\n\u003ch4\u003eGIF\u003c/h4\u003e\\n\u003cp\u003eGIF is a bitmap image format known for its ability to support simple animations. It uses lossless compression and reduces images to a maximum of 256 colors, resulting in smaller file sizes.\u003c/p\u003e\\n\u003cp\u003eWhile GIF has largely been replaced by PNG for static images, it remains a popular choice for short, looping animations and is universally recognized by browsers.\u003c/p\u003e\\n\u003ch4\u003eTIFF\u003c/h4\u003e\\n\u003cp\u003eTIFF, or tagged image file format, is a high-quality, lossless format widely supported by image-editing applications. It's ideal for storing images for professional printing due to its high resolution and color depth.\u003c/p\u003e\\n\u003cp\u003eWith TIFF, multiple images and pages can be conveniently saved in a single file. However, file sizes tend to be large.\u003c/p\u003e\\n\u003ch2 id=\\\"6\\\"\u003eHow to find out image sizes on a website\u003c/h2\u003e\\n\u003cp\u003eThe fastest way to look up the size of an image on any web page (without downloading the image) is to use your browser’s Inspect tool.\u003c/p\u003e\\n\u003cp\u003eThis method works on Mac and Windows, with Safari, Chrome, or Firefox browsers.\u003c/p\u003e\\n\u003cp\u003eGo to the web page and hover over the image you want information about. Right-click with your mouse to bring up the option menu and look for Inspect:\u003c/p\u003e\\n\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/menu-on-screen.png?v=1706796876\\\" alt=\\\"An example of a browser’s right-click menu, featuring an option to Inspect a webpage.\\\" class=\\\"block block--bordered\\\"\u003e\\n\u003cp\u003eClicking on Inspect will bring up the page’s HTML code (it can look intimidating, but don’t worry).\u003c/p\u003e\\n\u003cp\u003eIn the inspection panel, information about the image you clicked on should be highlighted. When hovering over the relevant code, the image will also become highlighted:\u003c/p\u003e\\n\u003cimg class=\\\"block block--bordered\\\" alt=\\\"The Inspect tab of a browser, showing a webpage’s HTML code and information about images.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/inspection-code.png?v=1706796915\\\"\u003e\\n\u003cp\u003eIn this case, the browser tells you how many pixels the image is using. If you resize the webpage, that figure will change accordingly.\u003c/p\u003e\\n\u003cp\u003eIf you’re looking for the original upload properties of the image, hover over the image storage link:\u003c/p\u003e\\n\u003cimg alt=\\\"A browser’s Inspect tab shows image information, such as aspect ratio and file size.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/storage-link.png?v=1706796960\\\" class=\\\"block block--bordered\\\"\u003e\\n\u003cp\u003eTo exit the inspector panel, just click the X in the top-right corner.\u003c/p\u003e\\n\u003ch2 id=\\\"7\\\"\u003eImage optimization tools\u003c/h2\u003e\\n\u003cp\u003eOnline image optimizer tools are a simple, fast (and usually free) way to resize your website’s images. Here are three popular image optimization tools:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#10\\\"\u003eImage Resizer\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#11\\\"\u003eImage Optimizer by Squirai\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#12\\\"\u003eLoyaltyHarbour Image Optimizer\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"10\\\"\u003eImage Resizer\u003c/h3\u003e\\n\u003cimg class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/image-reizer.png?v=1706797108\\\" alt=\\\"Image upload screen for Shopify’s free image resizing tool.\\\"\u003e\\n\u003cp\u003eShopify’s \u003ca href=\\\"/tools/image-resizer\\\"\u003efree online image resizing tool\u003c/a\u003e is a convenient way to adjust your images for use across \u003ca href=\\\"/blog/marketing-channels\\\"\u003emarketing channels\u003c/a\u003e and social media.\u003c/p\u003e\\n\u003cp\u003eYou can choose from a variety of official dimensions for Instagram posts and stories, YouTube thumbnails, and other types of social content.\u003c/p\u003e\\n\u003ch3 id=\\\"11\\\"\u003eImage Optimizer by Squirai\u003c/h3\u003e\\n\u003cimg class=\\\"block block--bordered\\\" alt=\\\"Promotional screenshot of an image optimizer tool by Squirai.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/squirai_83cd5350-1c04-4df1-844d-1a97432d12f7.png?v=1706797255\\\"\u003e\\n\u003cp\u003eSquirai’s \u003ca href=\\\"https://apps.shopify.com/image-optimizer-by-squirai\\\"\u003eimage optimizer tool\u003c/a\u003e is speed-tested to ensure your images are SEO-ready. It automatically optimizes all the images on your website—including new ones you add later on.\u003c/p\u003e\\n\u003cp\u003ePlus, you can customize and apply a watermark to protect your \u003ca href=\\\"/blog/12206313-the-ultimate-diy-guide-to-beautiful-product-photography\\\"\u003eproduct photography\u003c/a\u003e without needing to know any code. \u003c/p\u003e\\n\u003ch3 id=\\\"12\\\"\u003eLoyaltyHarbour Image Optimizer\u003c/h3\u003e\\n\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/loyaltyharbour.png?v=1706797293\\\" alt=\\\"Promotional screenshot of an image optimizer tool by LoyaltyHarbour.\\\" class=\\\"block block--bordered\\\"\u003e\\n\u003cp\u003e\u003ca href=\\\"https://apps.shopify.com/imageoptimizer\\\"\u003eLoyaltyHarbour Image Optimizer\u003c/a\u003e works similarly to the tool by Squirai, automatically compressing images across your website.\u003c/p\u003e\\n\u003cp\u003eIn addition, the dashboard allows you to automatically set image alt text and convert to the best image file type for better page speed.\u003c/p\u003e\\n\u003cp\u003eAlternatively, if you have the ability, you can also use Photoshop to help reduce the file size. But this can be a more complicated process than the above tools.\u003c/p\u003e\\n\u003ch2 id=\\\"8\\\"\u003eTroubleshooting: image formatting issues\u003c/h2\u003e\\n\u003cp\u003eAs you manage your website, you’ll probably encounter image formatting issues at some point. Issues with images can range from incorrect sizing to broken links.\u003c/p\u003e\\n\u003cp\u003eLet's look at solutions to some common problems with website images.\u003c/p\u003e\\n\u003ch3\u003eIncorrect image size\u003c/h3\u003e\\n\u003cp\u003e\u003cstrong\u003eIssue: \u003c/strong\u003eImages appear too large or small, and may break the layout of a webpage, resulting in a compromised user experience.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eFix\u003c/strong\u003e: If you are using a \u003ca href=\\\"/blog/shopify-themes\\\"\u003ewebsite theme or template\u003c/a\u003e, look for resources on the correct image dimensions for your design. In your \u003ca href=\\\"/blog/best-ecommerce-website-builder\\\"\u003ewebsite builder\u003c/a\u003e, be sure to select render sizes for each image so that images don’t display in their full, original size.\u003c/p\u003e\\n\u003ch3\u003eSlow loading times\u003c/h3\u003e\\n\u003cp\u003e\u003cstrong\u003eIssue:\u003c/strong\u003e Images load more slowly than the rest of a webpage—or not at all.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eFix: \u003c/strong\u003eThe wrong file format can lead to unnecessarily large file sizes that affect loading times. Use an image editing or conversion tool to change the file format of your images. For graphics or logos, consider using SVG for scalability without loss of quality. For other images, consider converting to WebP to compress large files.\u003c/p\u003e\\n\u003ch3\u003ePoor image quality\u003c/h3\u003e\\n\u003cp\u003e\u003cstrong\u003eIssue:\u003c/strong\u003e Images appear pixelated or blurry.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eFix:\u003c/strong\u003e If your images appear pixelated or blurry, try sourcing a higher-resolution version. Remember, image resolution differs from image size. Resolution refers to the amount of detail an image holds, often measured in pixels per inch (PPI). A higher resolution means a sharper image, regardless of size.\u003c/p\u003e\\n\u003cp\u003eIf image quality is being reduced by compression, adjust its compression settings or switch to a lossless compression format like PNG.\u003c/p\u003e\\n\u003ch3\u003eImages are not displaying at all\u003c/h3\u003e\\n\u003cp\u003e\u003cstrong\u003eIssue:\u003c/strong\u003e Broken image links resulting in no image appearing.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eFix: \u003c/strong\u003eVerify the source URL of your images. This URL should lead directly to the location of your image file. Compare the image file name in the URL with the actual name of your image file. They should match exactly, including the file extension (.jpg, .png, .svg).\u003c/p\u003e\\n\u003ch2\u003eOptimize website images for success\u003c/h2\u003e\\n\u003cp\u003eAdding images to your website isn’t just about making things look good—it's a key factor for enhancing user experience and boosting search engine rankings.\u003c/p\u003e\\n\u003cp\u003eThe size of your images affects both of these elements. Too large, and your web pages may load slowly. Too small, and your images can appear pixelated or blurry.\u003c/p\u003e\\n\u003cp\u003eBe sure to understand the image dimension requirements of your website design, and pick the right file format to balance image resolution and file size.\u003c/p\u003e\\n\u003chr class=\\\"solid\\\"\u003e\\n\u003cp\u003eFrom first-time sellers to global retailers, Shopify works for everyone. \u003ca href=\\\"/pricing\\\"\u003eSee plans and pricing\u003c/a\u003e.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cdiv itemscope=\\\"\\\" itemtype=\\\"https://schema.org/FAQPage\\\"\u003e\\n\u003ch2 id=\\\"“9”\\\"\u003eBest image size for website FAQ\u003c/h2\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat is the best image size for a website?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eFull-screen images should have a minimum width of 2500 pixels. The best image size for a website depends on the image’s use and render size, as well as the effect of image file size on page loading time.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat is the best image format for a website?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eWebP is a popular image format for websites to ensure fast performance. Developed by Google, WebP offers lossless compression for images on the web, reducing file size by as much as 30% compared to JPEG and PNG. However, it's worth noting that WebP is not universally supported by all browsers.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat is the difference between image size and resolution?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eImage size refers to the dimensions of an image, usually measured by its width and height in pixels. Image resolution refers to the amount of detail an image holds, often measured in pixels per inch (PPI). A higher resolution means more detail and a sharper image, no matter its size.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow does image size affect website load time?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eThe larger the file size of an image, the longer it takes for the image to download and display on a user's screen. This can slow down the loading time of web pages, which can negatively impact user experience and search engine performance. Therefore, it's important to optimize images by balancing quality and file size.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow can I reduce the file size of images without losing quality?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eYou can reduce the file size of images without losing quality by using lossless compression, which removes unnecessary data from the image file without affecting the image's appearance. Tools like Adobe Photoshop or online image optimizers offer options for lossless compression.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"Use this cheat sheet to find the best image sizes for your website on mobile and desktop.\",\"\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/best_20image_20size_20for_20website.png?v=1706796103\\\" alt=\\\"An iMac computer screen on a background of image boxes of various dimensions.\\\"\u003e\\n\u003cp\u003eUse this cheat sheet to find the best image sizes for your website on mobile and desktop.\u003c/p\u003e\",{\"_1704\":1729,\"_335\":2265,\"_1182\":2275},\"Use this cheat sheet to find the best image sizes for your website. Plus, get tips on how to optimize images for mobile and desktop devices.\",{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,-5,2278,-5,2280],{\"_1704\":1740,\"_1741\":2279,\"_1743\":1747},\"[{\\\"title\\\":\\\"What is Shopify and How Does it Work?\\\",\\\"url\\\":\\\"blog/what-is-shopify\\\"},{\\\"title\\\":\\\"The 13 Best Dropshipping Suppliers in 2024\\\",\\\"url\\\":\\\"blog/dropshipping-suppliers\\\"},{\\\"title\\\":\\\"The Ultimate Guide To Dropshipping (2024)\\\",\\\"url\\\":\\\"blog/dropshipping-guide\\\"},{\\\"title\\\":\\\"How To Source Products To Sell Online\\\",\\\"url\\\":\\\"blog/product-sourcing-apps\\\"},{\\\"title\\\":\\\"How to Sell Pre-Orders on Shopify\\\",\\\"url\\\":\\\"blog/pre-orders\\\"},{\\\"title\\\":\\\"How to Sell Art Online- The Ultimate Guide\\\",\\\"url\\\":\\\"blog/211990409-how-to-sell-art-online\\\"},{\\\"title\\\":\\\"10 Ways How to Optimize Images for the Web for SEO\\\",\\\"url\\\":\\\"blog/7412852-10-must-know-image-optimization-tips\\\"},{\\\"title\\\":\\\"How to Create Your Shipping Policy (With a Template and Examples)\\\",\\\"url\\\":\\\"blog/shipping-policy\\\"},{\\\"title\\\":\\\"How to Take Pictures of Shoes- Step Up Your Footwear Photography Game\\\",\\\"url\\\":\\\"blog/shoe-photography\\\"},{\\\"title\\\":\\\"Clothing Photography- How to Take Beautiful Apparel Photos\\\",\\\"url\\\":\\\"blog/clothing-photography\\\"}]\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},{\"_1704\":1705,\"_161\":2282,\"_1456\":2283,\"_335\":2284,\"_1709\":2285,\"_1711\":2286,\"_1721\":2289,\"_126\":2291,\"_1724\":2292,\"_1726\":2293,\"_1544\":2294,\"_1730\":2296,\"_1737\":2297,\"_1751\":2287,\"_1752\":2288,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":2261,\"_1758\":2285},\"gid://shopify/Article/11863377\",\"best-ecommerce-sites\",\"Ecommerce Website Design: Examples and Tips (2025)\",\"2024-11-30T20:00:00Z\",{\"_1704\":1713,\"_379\":2287,\"_1715\":2288,\"_1717\":1767,\"_1719\":1720},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/best-ecommerce-website-builders_13313617-76dc-4253-8ef9-b58cc2b34ea7.jpg?v=1730131895\",\"Illustration of a woman sitting at her desk using her laptop and mobile phone to test the design of her ecommerce website\",[989,2290,1079],\"Resource\",\"\u003cstyle\u003e\u003c!--\\nhr.solid {border-top: 1px solid #cccccc;}\\n--\u003e\u003c/style\u003e\\n\u003caisummary class=\\\"hidden\\\"\u003e\\n \u003cp\u003eDesigning an impactful ecommerce website is crucial for success, as visitors can decide in milliseconds whether to stay or leave. Key components include building trust through clear contact info and return policies, creating a visually compelling experience with high-quality images and thoughtful navigation, and ensuring responsive design across devices. By focusing on these aspects, you can create a memorable online shopping experience that draws customers in and keeps them coming back. Use a platform like Shopify to easily build a professional, user-friendly site that showcases your brand effectively.\\n\u003c/p\u003e\\n\u003c/aisummary\u003e\\n\u003cdiv\u003e\\n\u003cp\u003eAttractive and unique ecommerce website design has always played a key role in a successful online sales and \u003ca title=\\\"marketing strategy\\\" href=\\\"/blog/marketing-strategies\\\"\u003emarketing strategy\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eIn fact, studies have shown that it takes \u003ca rel=\\\"nofollow\\\" href=\\\"https://researchgate.net/publication/220208334_Attention_web_designers_You_have_50_milliseconds_to_make_a_good_first_impression_Behaviour_and_Information_Technology_252_115-126\\\" target=\\\"_blank\\\"\u003e50 milliseconds\u003c/a\u003e for visitors to decide if they’ll stay on an ecommerce site or not. You get only an instant to impress users, which is why website design is so important for your ecommerce business.\u003c/p\u003e\\n\u003cp\u003eWhether you’re about to create your first online store or you’re thinking about redesigning your current site, this guide is for you. Browse examples of great ecommerce websites, tips for choosing the right ecommerce platform, and advice to get your online business looking its best.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eTable of contents\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003e4 elements of great ecommerce website design\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003e25 ecommerce website design examples (and why they work)\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003e8 best ecommerce website design tips\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#4\\\"\u003eDesign a website for your ecommerce business today\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#5\\\"\u003eEcommerce website design FAQ\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003ciframe src=\\\"https://www.youtube.com/embed/6PP0xY_m_s0?autoplay=0\\\" class=\\\"w-full h-full aspect-video\\\" title=\\\"YouTube video\\\" allowfullscreen=\\\"\\\"\u003e\u003c/iframe\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"1\\\"\u003e4 elements of great ecommerce website design\u003c/h2\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#6\\\"\u003eBuilding trust with customers\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#7\\\"\u003eCreating a visually compelling experience\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#8\\\"\u003eFocusing on responsive design across devices\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#9\\\"\u003eDesigning clear site navigation\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eThe best ecommerce websites all have one thing in common: they center the user experience from first visit to post-checkout. There are four main components every ecommerce business should consider when designing a website.\u003c/p\u003e\\n\u003ch3 id=\\\"6\\\"\u003e1. Building trust with customers\u003c/h3\u003e\\n\u003cp\u003eWhen someone visits your ecommerce store or website for the first time, they may not know anything about your brand, the quality of your products, or your commitment to making customers happy. Deals might earn their consideration, but they’ll need to trust you before they actually go through with a purchase.\u003c/p\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/customer-trust-checklist\\\"\u003eCustomer trust\u003c/a\u003e is hardest to earn when you don’t have any customers, so you’ll want to incorporate the following trust indicators as you \u003ca href=\\\"/blog/build-a-website\\\"\u003ebuild your website\u003c/a\u003e.\u003c/p\u003e\\n\u003ch4\u003eContact information\u003c/h4\u003e\\n\u003cp\u003eInclude an email and, if possible, a phone number and a mailing address on a contact page and in the footer of your site. This type of information, along with an \u003ca href=\\\"/blog/how-to-write-an-about-us-page\\\"\u003eabout page\u003c/a\u003e, helps potential customers feel they’re buying from a real person.\u003c/p\u003e\\n\u003ch4\u003eA return policy\u003c/h4\u003e\\n\u003cp\u003eA \u003ca href=\\\"/blog/return-policy\\\"\u003ereturn policy\u003c/a\u003e not only makes it easier for people to send back products that don’t satisfy them, it actually increases sales by lowering shopping cart abandonment and instilling the customer with a sense of confidence and trust that they can send back an item if they need to, without any transaction fees.\u003c/p\u003e\\n\u003cp\u003eNot only does \u003ca rel=\\\"nofollow\\\" href=\\\"https://supergoop.com/\\\" target=\\\"_blank\\\"\u003eSupergoop\u003c/a\u003e have a comprehensive returns page and self-directed returns portal, it also boasts its free returns policy on every product page. \u003c/p\u003e\\n\u003cfigure\u003e\u003cimg alt=\\\"Product page on the Supergoop ecommerce website\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/online-store-design-4.png?v=1691010085\\\" class=\\\"block block--bordered\\\"\u003e\u003c/figure\u003e\\n\u003ch4\u003eTechnical certifications\u003c/h4\u003e\\n\u003cp\u003eBy adding \u003ca href=\\\"/payments?itcat=blog\u0026amp;itterm=11863377\\\"\u003eShopify Payments\u003c/a\u003e to your ecommerce website, you’ll have access to advanced features and payment services featuring the latest security technology for protecting your customers’ information. Add graphics or badges to show your security compliance and all the payment methods you accept.\u003c/p\u003e\\n\u003ch4\u003eCustomer reviews and testimonials\u003c/h4\u003e\\n\u003cp\u003eMany ecommerce solutions have app integrations that let you import content into your site. This includes customer photos, your Instagram feed, and even customer reviews. These are signals to potential customers that your brand is trustworthy.\u003c/p\u003e\\n\u003cdiv data-component-name=\\\"blog-CTA-design\\\" data-guide=\\\"design\\\"\u003e\u003c/div\u003e\\n\u003ch3 id=\\\"7\\\"\u003e2. Creating a visually compelling experience\u003c/h3\u003e\\n\u003cp\u003ePerception is everything when selling your products online. People form their first impression of your ecommerce store in mere milliseconds. Making that impression count rests largely on high-quality images, consistent \u003ca href=\\\"/blog/branding-design\\\"\u003ebranding design\u003c/a\u003e, smart use of \u003ca href=\\\"/blog/51875141-5-psychological-design-tactics-that-make-brains-tick-and-visitors-click\\\"\u003epsychological design\u003c/a\u003e, and a clear visual hierarchy.\u003c/p\u003e\\n\u003cp\u003eHere are some best practices for each of these elements:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli aria-level=\\\"1\\\"\u003e\\n\u003cstrong\u003ePhotography: \u003c/strong\u003e\u003ca href=\\\"/blog/12206313-the-ultimate-diy-guide-to-beautiful-product-photography\\\"\u003eProduct photography\u003c/a\u003e is like an ambassador, sharing the promise of your product online. Shoot product photos on a plain background and in many angles. Lifestyle photos are important to show your product in use and in context within an environment. They also reinforce a brand aesthetic.\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003e\\n\u003cstrong\u003eColor:\u003c/strong\u003e Color is one of the most powerful tools you can use to spark interest and emotion on your ecommerce site. It can also be used to draw attention to specific sections of your website and lead the customer journey. Smart use of color can help with accessibility, too.\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003e\\n\u003cstrong\u003eFonts:\u003c/strong\u003e While the words you write on your ecommerce site share information, it’s the typography that communicates the emotion behind that information. It’s a good idea to stick to two fonts and create a hierarchy between them. Choose one font as your header or title font and another to be your body font. \u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003e\\n\u003cstrong\u003ePsychological design and visual hierarchy:\u003c/strong\u003e \u003cspan style=\\\"font-weight: 400;\\\" data-mce-fragment=\\\"1\\\" data-mce-style=\\\"font-weight: 400;\\\"\u003eUsing psychological design principles allows you to influence customers’ decisions and guide their eyes with strategically placed elements, colors, and text.\u003c/span\u003e\\n\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://www.outdoorvoices.com/\\\" target=\\\"_blank\\\"\u003eOutdoor Voices\u003c/a\u003e’ homepage features lifestyle images to communicate its brand aesthetic and an aspirational lifestyle. It focuses on limited fonts for a clean look and a clear visual hierarchy. \u003c/p\u003e\\n\u003cp\u003e\u003cimg loading=\\\"lazy\\\" alt=\\\"Screen grab of homepage on the Outdoor Voices ecommerce website\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/Outdoor_voices_784a04ba-08e8-48f1-9e76-07ed423091dd.webp?v=1691010135\\\" class=\\\"block block--bordered\\\"\u003e\u003c/p\u003e\\n\u003ch3 id=\\\"8\\\"\u003e3. Focusing on responsive design across devices\u003c/h3\u003e\\n\u003cp\u003e\u003cspan style=\\\"font-weight: 400;\\\" data-mce-fragment=\\\"1\\\" data-mce-style=\\\"font-weight: 400;\\\"\u003eThe average American spends \u003ca rel=\\\"nofollow\\\" href=\\\"https://turnto10.com/i-team/consumer-advocate/screen-time-addiction-average-american-spends-four-hours-per-day-phone-younger-generation-reduce-laptops-notifications-january-22-2024\\\" data-mce-fragment=\\\"1\\\" target=\\\"_blank\\\" data-mce-href=\\\"https://turnto10.com/i-team/consumer-advocate/screen-time-addiction-average-american-spends-four-hours-per-day-phone-younger-generation-reduce-laptops-notifications-january-22-2024\\\"\u003e\u003cspan style=\\\"font-weight: 400;\\\" data-mce-fragment=\\\"1\\\" data-mce-style=\\\"font-weight: 400;\\\"\u003e4 hours and 37 minutes on a mobile phone\u003c/span\u003e\u003c/a\u003e\u003cspan style=\\\"font-weight: 400;\\\" data-mce-fragment=\\\"1\\\" data-mce-style=\\\"font-weight: 400;\\\"\u003e each day. Luckily, if you’re building your business with Shopify, your store is already responsive. This means the site is user friendly on different devices and screen sizes, whether customers view it on a desktop, smartphone, or tablet.\u003c/span\u003e\u003c/span\u003e\u003c/p\u003e\\n\u003cp\u003eWhen choosing an ecommerce website design based on mobile optimization, it’s best to personally test it to see if you’re happy with the transactional flow. If you’re not, there’s a good chance your customers won’t be either.\u003c/p\u003e\\n\u003ch3 id=\\\"9\\\"\u003e4. Designing clear site navigation\u003c/h3\u003e\\n\u003cp\u003eYour \u003ca href=\\\"/blog/website-navigation\\\"\u003ewebsite navigation\u003c/a\u003e should help customers find your products quickly and easily. Good navigation also helps improve SEO on your site so you get found in search results. \u003c/p\u003e\\n\u003cp\u003eStick to only a few menu headers in your top-level navigation. Be clear and direct when labeling these headers—this is no time to be clever. Key headers to include in your top-level navigation could include:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eShop\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eAbout Us\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eBestsellers\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eContact Us\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eAdditional navigation links can go in your footer—the section at the bottom of your website. Return Policy, Terms of Service, and Contact Us pages can be linked here.\u003c/p\u003e\\n\u003cdiv data-guide=\\\"seo\\\" data-guide-image=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/browser_loop.gif\\\" class=\\\"flex flex-col md:flex-row bg-[#F4F4EE] p-8\\\"\u003e\\n\u003c!-- Image Section --\u003e\\n\u003cdiv class=\\\"flex self-center md:w-32 shrink-0\\\"\u003e\u003cimg loading=\\\"lazy\\\" alt=\\\"SEO Checklist Preview\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/browser_loop.gif\\\" class=\\\"w-32 h-32\\\"\u003e\u003c/div\u003e\\n\u003c!-- Text and Button Section --\u003e\\n\u003cdiv class=\\\"w-full md:pl-8\\\"\u003e\\n\u003cp class=\\\"mb-2 mt-0 text-base md:text-lg text-black font-medium\\\"\u003eFree Download: SEO Checklist\u003c/p\u003e\\n\u003cp class=\\\"mb-0 text-sm\\\"\u003eWant to rank higher in search results? Get access to our free checklist on search engine optimization.\u003c/p\u003e\\n\u003cbutton type=\\\"button\\\" class=\\\"mt-6 px-4 py-2 bg-blue-500 text-white rounded hover:bg-blue-600 focus:outline-none focus:ring focus:ring-blue-300\\\"\u003e Get the free checklist \u003c/button\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"2\\\"\u003e25 ecommerce website design examples (and why they work)\u003c/h2\u003e\\n\u003cp\u003eThe best ecommerce website design examples are those that consider all the elements above for a clean, appealing, user friendly design that communicates the brand and products clearly. Here are a few ecommerce website examples to inspire your own ecommerce design.\u003c/p\u003e\\n\u003col\u003e\\n\u003cli\u003e\u003ca href=\\\"#11\\\"\u003eThesus\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#12\\\"\u003eWelly\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#13\\\"\u003eFred Jourdain\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#14\\\"\u003eMVMT\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#15\\\"\u003ePure Cycles\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#16\\\"\u003eVerve Coffee Roasters\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#17\\\"\u003eFinn\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#18\\\"\u003eHardgraft\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#19\\\"\u003eTopo Designs\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#20\\\"\u003eKETNIPZ\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#21\\\"\u003eChubbies\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#22\\\"\u003eKITH\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#23\\\"\u003ePersonal Fav\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#24\\\"\u003eSatya Organic\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#25\\\"\u003eBeardbrand\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#26\\\"\u003eKylie Cosmetics\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#27\\\"\u003eAllbirds\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#28\\\"\u003eTiny Organics\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#29\\\"\u003eTessemae’s\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#30\\\"\u003eDeath Wish Coffee\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#31\\\"\u003eAlmond Surfboards\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#32\\\"\u003eLeather Head\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#33\\\"\u003ePura Vida Bracelets\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#34\\\"\u003eBoba Love\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#35\\\"\u003ePartake Foods\u003c/a\u003e\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch3 id=\\\"11\\\"\u003e1. Thesus\u003c/h3\u003e\\n\u003cp\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/ecommerce-website-design-3.png?v=1691010172\\\" alt=\\\"Screen grab of homepage on the Thesus ecommerce website\\\" data-mce-fragment=\\\"1\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/ecommerce-website-design-3.png?v=1691010172\\\"\u003eSustainable shoe store \u003ca rel=\\\"nofollow\\\" href=\\\"https://thesusoutdoors.com/\\\" target=\\\"_blank\\\"\u003eThesus\u003c/a\u003e (formerly Alice + Whittles) masters trust-building by promising customers a super-easy online shopping experience. It highlights its shipping and returns policy, plus an option to pay in installments if shoppers don’t have the cash upfront. Stellar customer support is highlighted right on the homepage with a handy size chart and returns links.\u003c/p\u003e\\n\u003cp\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" alt=\\\"Screen grab of customer service links on the Thesus ecommerce website\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/ecommerce-website-design-4.png?v=1691010197\\\"\u003e\u003c/p\u003e\\n\u003ch3 id=\\\"12\\\"\u003e2. Welly\u003c/h3\u003e\\n\u003cp\u003e\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/welly-ecommerce-brand-website_9ec07394-0f55-474e-8d5c-0acdd16d63a1.png?v=1691010235\\\" alt=\\\"Screen grab of homepage on the Welly ecommerce website\\\" data-mce-fragment=\\\"1\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/welly-ecommerce-brand-website_9ec07394-0f55-474e-8d5c-0acdd16d63a1.png?v=1691010235\\\"\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://www.getwelly.com/\\\" target=\\\"_blank\\\"\u003eWelly\u003c/a\u003e positioned itself as the fun first-aid brand with cute convenient packaging and kid-friendly bandage designs. That brand aesthetic is woven through its colorful website, complete with catchy copy and a clear CTA to Shop Now. The homepage is bold and dynamic without being cluttered.\u003c/p\u003e\\n\u003ch3 id=\\\"13\\\"\u003e3. Fred Jourdain\u003c/h3\u003e\\n\u003cp\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/ecommerce-website-design-2.jpg?v=1691010308\\\" alt=\\\"Screen grab of homepage on the Fred Jourdain ecommerce website\\\" data-mce-fragment=\\\"1\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/ecommerce-website-design-2.jpg?v=1691010308\\\"\u003eArtists wanting to \u003ca href=\\\"/blog/211990409-how-to-sell-art-online\\\"\u003esell their art online\u003c/a\u003e, should follow \u003ca rel=\\\"nofollow\\\" href=\\\"https://fredjourdain.com/\\\" target=\\\"_blank\\\"\u003eFred Jourdain\u003c/a\u003e’s lead. The homepage lets the arts speak for itself, filling most of the page. You can also find interviews on the website and read more about the inner workings of how he creates his art. This content offers value to the customer with a subtle nudge to shop the artist’s works.\u003c/p\u003e\\n\u003ch3 id=\\\"14\\\"\u003e4. MVMT\u003c/h3\u003e\\n\u003cp\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://mvmt.com/\\\" target=\\\"_blank\\\"\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/ecommerce-design-2.png?v=1691010357\\\" alt=\\\"Screen grab of homepage on the MVMT ecommerce website\\\" data-mce-fragment=\\\"1\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/ecommerce-design-2.png?v=1691010357\\\"\u003eMVMT\u003c/a\u003e’s core brand value, “Style shouldn’t break the bank,” is reflected in its website design. It presents sleek, sophisticated colors and styling that showcases watches, eyewear, and jewelry at affordable prices. Plus, it highlights collaborations with designers and provides a Trending Now section on its homepage so people can quickly check the latest designs.\u003c/p\u003e\\n\u003ch3 id=\\\"15\\\"\u003e5. Pure Cycles\u003c/h3\u003e\\n\u003cp\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://purecycles.com/\\\" target=\\\"_blank\\\"\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/ecommerce-design-3.png?v=1691010406\\\" alt=\\\"Screen grab of product page on the Pure Cycles ecommerce website\\\" data-mce-fragment=\\\"1\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/ecommerce-design-3.png?v=1691010406\\\"\u003ePure Cycles\u003c/a\u003e uses a simple layout that makes it clear why you should care about the brand, and showcases its bestselling bikes. Its product pages also work to give you an in-person experience while shopping online. You can see close-up pictures of specific parts, learn specs, and read other information you need to make an informed buying decision.\u003c/p\u003e\\n\u003ch3 id=\\\"16\\\"\u003e6. Verve Coffee Roasters\u003c/h3\u003e\\n\u003cp\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://vervecoffee.com/\\\" target=\\\"_blank\\\"\u003e\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/ecommerce-design-5.png?v=1691010440\\\" alt=\\\"Screen grab of product page on the Verve ecommerce website\\\" data-mce-fragment=\\\"1\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/ecommerce-design-5.png?v=1691010440\\\"\u003eVerve Coffee Roasters\u003c/a\u003e uses customer reviews to build trust throughout its ecommerce website.\u003c/p\u003e\\n\u003cp\u003e\u003cspan style=\\\"font-weight: 400;\\\"\u003eThe online coffee retailer also uses evocative language paired with stylish photography to keep customers on the page, promising to be “classic and delicious” and serving lively descriptions, such as “the sweetness of golden marmalade.” \u003c/span\u003e\u003c/p\u003e\\n\u003ch3 id=\\\"17\\\"\u003e7. Finn\u003c/h3\u003e\\n\u003cp\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://www.petfinn.com/\\\" target=\\\"_blank\\\"\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/psych-design-pet-store-website_85c4aa3c-da1a-41dc-b107-9905e6eb57c2.jpg?v=1691010533\\\" alt=\\\"Screen grab of homepage on the Finn ecommerce website\\\" data-mce-fragment=\\\"1\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/psych-design-pet-store-website_85c4aa3c-da1a-41dc-b107-9905e6eb57c2.jpg?v=1691010533\\\"\u003eFinn\u003c/a\u003e gives pet owners what they’re looking for: big photos of happy dogs that inspire them to pamper their own. The brand’s website also uses simple fonts, lots of contrast, and page hierarchy that directs visitors to Shop Now or Take Quiz. An interactive quiz helps customers feel more confident about their purchases.\u003c/p\u003e\\n\u003ch3 id=\\\"18\\\"\u003e8. Hardgraft\u003c/h3\u003e\\n\u003cp\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://hardgraft.com/\\\" target=\\\"_blank\\\"\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/hardgraft-homepage-design.png?v=1691010551\\\" alt=\\\"Screen grab of homepage on the Hard Graft ecommerce website\\\" data-mce-fragment=\\\"1\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/hardgraft-homepage-design.png?v=1691010551\\\"\u003eHardgraft\u003c/a\u003e’s ecommerce store builds trust with buyers who want luxury goods and appreciate rugged, earthy aesthetics. Its brand mission and values are on display, telling visitors right away what they’re about. The brand’s product pages are on point, with crisp, bold images that share important product features and value propositions. And, it offers safe, worldwide shipping appealing to a broad international audience. \u003c/p\u003e\\n\u003ch3 id=\\\"19\\\"\u003e9. Topo Designs\u003c/h3\u003e\\n\u003cp\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/topo-homepage-design.png?v=1691010581\\\" alt=\\\"Screen grab of homepage on the Topo Designs ecommerce website\\\" data-mce-fragment=\\\"1\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/topo-homepage-design.png?v=1691010581\\\"\u003eOuterwear shop \u003ca rel=\\\"nofollow\\\" href=\\\"https://topodesigns.com/\\\" target=\\\"_blank\\\"\u003eTopo Designs\u003c/a\u003e uses images that resonate with its target market—young and stylish outdoor enthusiasts—while using unique backgrounds to stand out from other outerwear brands. Another key website design best practice is how the brand communicates sales and incentivizes larger order values with free shipping over a threshold. The brand also offers a newsletter signup perk of a 15% discount, compelling customers to take action. \u003c/p\u003e\\n\u003ch3 id=\\\"20\\\"\u003e10. KETNIPZ\u003c/h3\u003e\\n\u003cp\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://ketnipz.com/\\\" target=\\\"_blank\\\"\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/ecommerce-website-design-1.png?v=1691010602\\\" alt=\\\"Screen grab of a collection page on the Ketnipz ecommerce website\\\" data-mce-fragment=\\\"1\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/ecommerce-website-design-1.png?v=1691010602\\\"\u003eKetnipz\u003c/a\u003e is an Instagram comic turned brand empire created by Harry Hambley. You can find Bean, the main character, on murals around the world, throughout social media, and even tattooed on the bodies of fans. Ketnipz’s website design reflects Bean’s quirky personality, with bright colors, unique fonts, and seasonal updates to align product launches with upcoming holidays. \u003c/p\u003e\\n\u003ch3 id=\\\"21\\\"\u003e11. Chubbies\u003c/h3\u003e\\n\u003cp\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://chubbiesshorts.com/\\\" target=\\\"_blank\\\"\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/chubbies-homepage-design.png?v=1691010636\\\" alt=\\\"Screen grab of product page on the Chubbies ecommerce website\\\" data-mce-fragment=\\\"1\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/chubbies-homepage-design.png?v=1691010636\\\"\u003eChubbies\u003c/a\u003e’ website design evokes its brand values with captivating \u003ca href=\\\"/blog/12206313-the-ultimate-diy-guide-to-beautiful-product-photography\\\"\u003eproduct photography\u003c/a\u003e and witty copy. The sidebar navigation, although different from most ecommerce website designs, presents a neat menu where shoppers can find their products faster and easier.\u003c/p\u003e\\n\u003ch3 id=\\\"22\\\"\u003e12. KITH\u003c/h3\u003e\\n\u003cp\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://kith.com/\\\" target=\\\"_blank\\\"\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/kith-homepage-design.png?v=1691010658\\\" alt=\\\"Screen grab of homepage on the KITH ecommerce website\\\" data-mce-fragment=\\\"1\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/kith-homepage-design.png?v=1691010658\\\"\u003eKITH\u003c/a\u003e’s homepage design grabs your attention the minute you land on it. The site feels clean, yet sparks interest, with links to treats and content such as lookbooks, films, journals, and more. KITH’s catalog is big, but product categories are still presented in a way that lets you quickly explore and find what you’re looking for.\u003c/p\u003e\\n\u003ch3 id=\\\"23\\\"\u003e13. Personal Fav\u003c/h3\u003e\\n\u003cp\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://personalfav.co/\\\" target=\\\"_blank\\\"\u003e\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/ecommerce-homepage_531a9fd8-2a14-42d7-befe-d029e8054718.png?v=1691010700\\\" alt=\\\"Screen grab of homepage on the Personal Fav ecommerce website\\\" data-mce-fragment=\\\"1\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/ecommerce-homepage_531a9fd8-2a14-42d7-befe-d029e8054718.png?v=1691010700\\\"\u003ePersonal Fav\u003c/a\u003e appeals to its target audience by using trendy color palettes and fonts, with provocative imagery. While the site is bold and colorful, it’s not busy. Clear top level navigation gets customers quickly to the \u003ca href=\\\"/blog/mission-statement\\\"\u003ebrand’s mission\u003c/a\u003e and product pages.\u003c/p\u003e\\n\u003ch3 id=\\\"24\\\"\u003e14. Satya Organic\u003c/h3\u003e\\n\u003cp\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/satya-website-design.png?v=1691010726\\\" alt=\\\"Screen grab of homepage on the Satya ecommerce website\\\" data-mce-fragment=\\\"1\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/satya-website-design.png?v=1691010726\\\"\u003eYou can tell branding was a priority in skin care brand \u003ca rel=\\\"nofollow\\\" href=\\\"https://satya.ca/\\\" target=\\\"_blank\\\"\u003eSatya Organic\u003c/a\u003e’s ecommerce website design. Once you land on the homepage, you’re met with earthy tones and signals that say, “If you’re looking for plant-based goods, you’re in the right place.” The footer of the website clearly lists the products’ benefits and certifications like USDA Organic, cruelty-free, fragrance-free, and Indigenous-owned.;\u003c/p\u003e\\n\u003ch3 id=\\\"25\\\"\u003e15. Beardbrand\u003c/h3\u003e\\n\u003cp\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://beardbrand.com/\\\" target=\\\"_blank\\\"\u003e\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/beardbrand-website-design.png?v=1691010745\\\" alt=\\\"Screen grab of homepage on the Beardbrand ecommerce website\\\" data-mce-fragment=\\\"1\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/beardbrand-website-design.png?v=1691010745\\\"\u003eBeardbrand\u003c/a\u003e takes a sophisticated, mature, and Old World approach to presenting its grooming products throughout its website design. Using a quiz, video of the founder, and blog posts that are worth reading, the site encourages you to stick around, engage with the brand, and buy. \u003c/p\u003e\\n\u003ch3 id=\\\"26\\\"\u003e16. Kylie Cosmetics\u003c/h3\u003e\\n\u003cp\u003e\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/best-web-design-1.png?v=1691010765\\\" alt=\\\"Screen grab of homepage on the Kylie Cosmetics ecommerce website\\\" data-mce-fragment=\\\"1\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/best-web-design-1.png?v=1691010765\\\"\u003eAs soon as you land on the \u003ca rel=\\\"nofollow\\\" href=\\\"https://kyliecosmetics.com/\\\" target=\\\"_blank\\\"\u003eKylie Cosmetics\u003c/a\u003e homepage, you see a picture of Kylie Jenner, a beauty icon for its target audience. Her endorsement immediately gives the site a huge trust and credibility boost. Each product is also well displayed on a \u003ca href=\\\"/blog/194970057-remove-background-product-photography-image\\\"\u003ewhite background\u003c/a\u003e, plus, when you hover over an image, you can see a person using the product in action.\u003c/p\u003e\\n\u003ch3 id=\\\"27\\\"\u003e17. Allbirds\u003c/h3\u003e\\n\u003cp\u003e\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/allbirds-homepage-design.png?v=1691010788\\\" alt=\\\"Screen grab of sustainability page on the Allbirds ecommerce website\\\" class=\\\"block block--bordered\\\" data-mce-fragment=\\\"1\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/allbirds-homepage-design.png?v=1691010788\\\"\u003eSustainable apparel store \u003ca rel=\\\"nofollow\\\" href=\\\"https://allbirds.com/\\\" target=\\\"_blank\\\"\u003eAllbirds\u003c/a\u003e reinforces itself as a brand eco-conscious shoppers can trust through the targeted language in its copy, such as “Made with natural materials.” Trust is also achieved through its B Corporation certification and a full section of the site dedicated to \u003ca href=\\\"/blog/sustainable-businesses\\\"\u003esustainability\u003c/a\u003e and transparency. Allbirds’ lifestyle photos feature models that fit with its target market, making customers think, “These are my kind of clothes.”\u003c/p\u003e\\n\u003ch3 id=\\\"28\\\"\u003e18. Tiny Organics\u003c/h3\u003e\\n\u003cp\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://www.tinyorganics.com/\\\" target=\\\"_blank\\\"\u003e\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/best-web-design-3.png?v=1691010811\\\" alt=\\\"Screen grab of homepage on the Tiny Organics ecommerce website\\\" class=\\\"block block--bordered\\\" data-mce-fragment=\\\"1\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/best-web-design-3.png?v=1691010811\\\"\u003eTiny Organics\u003c/a\u003e’ ecommerce website design is crafted to alleviate the concerns of anxious parents. From high-quality photos showcasing the ingredients in each meal to a carousel of testimonials from real parents to endorsements from doctors and dieticians, Tiny Organics’ ecommerce website answers parents’ burning questions and reduces common barriers to purchase. Certifications and press endorsements add to this sense of security.\u003c/p\u003e\\n\u003ch3 id=\\\"29\\\"\u003e19. Tessemae’s\u003c/h3\u003e\\n\u003cp\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://www.tessemaes.com/\\\" target=\\\"_blank\\\"\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/best-web-design-4.png?v=1691010839\\\" alt=\\\"Screen grab of homepage on the Tessamae's ecommerce website\\\" data-mce-fragment=\\\"1\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/best-web-design-4.png?v=1691010839\\\"\u003eTessemae’s\u003c/a\u003e uses fan photos on its ecommerce site—\u003ca href=\\\"/blog/user-generated-content\\\"\u003euser-generated content\u003c/a\u003e to help build trust. It tells visitors that Tessemae’s products are well loved among existing customers. Plus, the brand provides inspiration for the many ways its dressings and condiments can be used to create delicious meals, adding an extra incentive to buy.\u003c/p\u003e\\n\u003ch3 id=\\\"30\\\"\u003e20. Death Wish Coffee\u003c/h3\u003e\\n\u003cp\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://deathwishcoffee.com/\\\" target=\\\"_blank\\\"\u003e\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/best-web-design-5.png?v=1691010864\\\" alt=\\\"Screen grab of homepage on the Death Wish Coffee ecommerce website\\\" data-mce-fragment=\\\"1\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/best-web-design-5.png?v=1691010864\\\"\u003eDeath Wish Coffee\u003c/a\u003e has a really bold brand and it’s not afraid to express it in its storefront. It claims to sell “the world’s strongest coffee,” and everything from the website copy to the use of red throughout its website design makes you feel like you just drank a cup of it. Death Wish Coffee knows why most people land on its site: to buy its beans. Once you scroll down the homepage, the first thing you see is the option to buy ground or whole beans, or coffee cups. \u003c/p\u003e\\n\u003ch3 id=\\\"31\\\"\u003e21. Almond Surfboards\u003c/h3\u003e\\n\u003cp\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://almondsurfboards.com/\\\" target=\\\"_blank\\\"\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/online-store-design-2.jpg?v=1691010993\\\" alt=\\\"Ecommerce website collection page for Almond Surfboards\\\" data-mce-fragment=\\\"1\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/online-store-design-2.jpg?v=1691010993\\\"\u003eAlmond Surfboards\u003c/a\u003e uses soft elegant tones throughout its online store to give it a stylish but beachy feel. The imagery is creative and unique, which makes it feel like a high-quality brand from the minute you land on the page. In-context photography sells an aspirational lifestyle—even if you don’t need a surfboard, you might be compelled to own a piece of the brand through t-shirts, accessories, wall art, and more.\u003c/p\u003e\\n\u003ch3 id=\\\"32\\\"\u003e22. Leather Head\u003c/h3\u003e\\n\u003cp\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://leatherheadsports.com/\\\" target=\\\"_blank\\\"\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/online-store-design-3.png?v=1691011039\\\" alt=\\\"Ecommerce website page for Leatherheads\\\" data-mce-fragment=\\\"1\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/online-store-design-3.png?v=1691011039\\\"\u003eLeather Head\u003c/a\u003e’s homepage layout is simple and matches the brand feel of refinement and luxury. The choice of color, font, product images, and copy \u003ca href=\\\"/blog/brand-voice\\\"\u003evoice and tone\u003c/a\u003e reflect the brand aesthetic that appeals to its target customer. Even if you’re not into sports, you’ll definitely want to browse and find a product for a friend or loved one who is.\u003c/p\u003e\\n\u003ch3 id=\\\"33\\\"\u003e23. Pura Vida Bracelets\u003c/h3\u003e\\n\u003cp\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/ecommerce-website-design-5.png?v=1691011067\\\" alt=\\\"Ecommerce website page for Pura Vida\\\" data-mce-fragment=\\\"1\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/ecommerce-website-design-5.png?v=1691011067\\\"\u003eTo foster trust, jewelry retailer \u003ca rel=\\\"nofollow\\\" href=\\\"https://puravidabracelets.com/\\\" target=\\\"_blank\\\"\u003ePura Vida Bracelets\u003c/a\u003e showcases five-star product reviews from thousands of customers on its ecommerce website landing page, on top of reviews from target-audience-appropriate media outlets like BuzzFeed and HuffPost. Pura Vida Bracelets sticks with the powerful and simple CTA Shop Now to get customers clicking. A ticker bar at the top of the page highlights promotions like free shipping.\u003c/p\u003e\\n\u003ch3 id=\\\"34\\\"\u003e24. Boba Love\u003c/h3\u003e\\n\u003cp\u003e\u003ca href=\\\"http://bobalove.com/\\\"\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/boba-love-homepage-design.png?v=1691011085\\\" alt=\\\"Ecommerce website page for Boba Love\\\" data-mce-fragment=\\\"1\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/boba-love-homepage-design.png?v=1691011085\\\"\u003eBoba Love\u003c/a\u003e is a small business with ecommerce design that guides visitors right into the shopping experience. It uses lifestyle images and \u003ca href=\\\"/blog/12206313-the-ultimate-diy-guide-to-beautiful-product-photography\\\"\u003eproduct photography\u003c/a\u003e to communicate its brand values. Boba Love gets the product grid right—it’s clean and clear in directing what it wants visitors to do: buy Boba tea-inspired products. \u003c/p\u003e\\n\u003ch3 id=\\\"35\\\"\u003e25. Partake Foods\u003c/h3\u003e\\n\u003cp\u003e\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/best-web-design-2.png?v=1691011104\\\" alt=\\\"Ecommerce website page for Partake Foods\\\" data-mce-fragment=\\\"1\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/best-web-design-2.png?v=1691011104\\\"\u003eIf you love healthy and eco-conscious cookies, you’ll love the website design for cookie shop \u003ca rel=\\\"nofollow\\\" href=\\\"https://partakefoods.com/\\\" target=\\\"_blank\\\"\u003ePartake\u003c/a\u003e. Right away, you see reassuring copy, including “gluten-free,” “vegan,” and “allergy friendly” on its \u003ca href=\\\"/blog/homepage-design\\\"\u003ehomepage\u003c/a\u003e. The deal is then sealed through ample social proof—press mentions and glowing customer reviews. The website footer also builds trust through allergy-specific certifications.\u003c/p\u003e\\n\u003ch2 id=\\\"3\\\"\u003e8 best ecommerce website design tips\u003c/h2\u003e\\n\u003cp\u003eWhile you’ll want to design your online store based on your established brand guidelines, there are a few best practices to consider to improve usability and customer experience. Your ecommerce site is the résumé for your online business. Whether you’re a startup or building your fifth ecommerce store, keep these website design tips in mind:\u003c/p\u003e\\n\u003ch3\u003e1. Keep it simple\u003c/h3\u003e\\n\u003cp\u003eSimple is always key to making more sales in your ecommerce business. The more distractions you put on your ecommerce website (think banner ads, pop-ups, too many colors), the more it takes away from making the sale. A good ecommerce platform will have a number of \u003ca href=\\\"/blog/ecommerce-blog-post-templates\\\"\u003eecommerce website templates\u003c/a\u003e to choose from to help you keep your design streamlined.\u003c/p\u003e\\n\u003ch3\u003e2. Express your brand\u003c/h3\u003e\\n\u003cp\u003eIt doesn’t matter if you’re a photographer, beautician, or dropshipper running an online business. People want to buy from established brands they trust and identify with. Take the time to define your brand and figure out what makes you different from competitors—then apply it to your web design. \u003c/p\u003e\\n\u003ch3\u003e3. Use the right platform\u003c/h3\u003e\\n\u003cp\u003eUse the \u003ca href=\\\"/blog/best-ecommerce-platforms\\\"\u003ebest ecommerce platform\u003c/a\u003e for your online store. When using a platform like Shopify, you can set up a beautiful store with powerful ecommerce features and sell online quickly. A great ecommerce platform should be flexible and easy to use, allowing you to customize your ecommerce website to your exact needs. You can use \u003ca href=\\\"/online-store\\\"\u003eShopify’s online store builder\u003c/a\u003e, which offers the functionality to create your own store from scratch. \u003c/p\u003e\\n\u003ch3\u003e4. Have empathy\u003c/h3\u003e\\n\u003cp\u003ePut yourself in your potential customers’ shoes. How easy is it to navigate your ecommerce website? How does it make someone feel when shopping? How easy is the checkout process? Think about what your customer needs to make a purchase in your store and design it accordingly.\u003c/p\u003e\\n\u003ch3\u003e5. Upload high quality images\u003c/h3\u003e\\n\u003cp\u003eImages can \u003ca rel=\\\"nofollow\\\" href=\\\"https://vwo.com/blog/choosing-images-that-improve-conversions\\\" target=\\\"_blank\\\"\u003eimprove a website’s conversion rate by 40%\u003c/a\u003e. But they have to be high-quality. Invest in good product photos and use images from \u003ca href=\\\"/blog/17156388-22-awesome-websites-with-stunning-free-stock-images\\\"\u003efree stock photo websites\u003c/a\u003e to help increase the visual appeal throughout the shopping experience. \u003c/p\u003e\\n\u003ch3\u003e6. Lead with professionalism\u003c/h3\u003e\\n\u003cp\u003eWant to \u003ca href=\\\"/blog/start-online-store\\\"\u003estart an online store\u003c/a\u003e that builds trust with shoppers? You need a professional website. Customers won’t give you their hard-earned money or sensitive information like credit card numbers if it’s anything less. \u003c/p\u003e\\n\u003ch3\u003e7. Leverage social proof\u003c/h3\u003e\\n\u003cp\u003eWhen designing your ecommerce site, look for places to show social proof like positive reviews and user-generated content. The more shoppers see the good experiences other people have had with your products, the more likely they’ll be to buy.\u003c/p\u003e\\n\u003ch3\u003e8. Focus on checkout\u003c/h3\u003e\\n\u003cp\u003eEven if you have a beautiful, innovative ecommerce website design, if checkout is a pain, customers may not buy from you. Make checkout for your ecommerce business simple, straightforward, and fast. Use payment gateways like \u003ca href=\\\"/blog/shop-pay-checkout\\\"\u003eShop Pay\u003c/a\u003e, Amazon Pay, PayPal, Stripe, and other accelerated payment options to make it as easy as possible for shoppers to buy.\u003c/p\u003e\\n\u003cdiv data-component-name=\\\"blog-cta-marketing\\\" class=\\\"marketing-block marketing-block--light marketing-block--padded border-t-2 px-8 py-10 my-12 [\u0026amp;_h2]:!mt-0 [\u0026amp;_h2]:mb-6 [\u0026amp;_h2]:text-t5 [\u0026amp;_h3]:!mt-0 [\u0026amp;_h3]:mb-6 [\u0026amp;_h3]:text-t7 [\u0026amp;_h4]:!mt-0 [\u0026amp;_h4]:mb-6 [\u0026amp;_h4]:text-t8 [\u0026amp;_img]:my-auto [\u0026amp;_p]:!mt-0 [\u0026amp;_p]:mb-6 [\u0026amp;_p]:text-body-sm [\u0026amp;_.heading--4]:text-t6 [\u0026amp;_.marketing-button]:text-white [\u0026amp;_.marketing-button]:no-underline border-blog-highlight\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eStart accepting payments fast with Shopify Payments\u003c/p\u003e\\n\u003cp\u003eSkip lengthy third-party activations and go from setup to selling in one click. Shopify Payments comes with your Shopify plan, all you need to do is turn it on.\u003c/p\u003e\\n\u003ca class=\\\"marketing-button marketing-button--small\\\" href=\\\"/payments?itcat=coreblog\u0026amp;itterm=shopify-payments-cta\\\" target=\\\"_blank\\\"\u003eDiscover Shopify Payments\u003c/a\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"4\\\"\u003eDesign a website for your ecommerce business today\u003c/h2\u003e\\n\u003cp\u003e\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/website-design.jpg?v=1691011202\\\" alt=\\\"A designer browses images on a laptop\\\" data-mce-fragment=\\\"1\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/website-design.jpg?v=1691011202\\\"\u003eGreat ecommerce website design centers the user by being optimized for mobile devices, creating memorable online shopping experiences, and navigating buyers through a clear buying process with a secure checkout. Build trust for your ecommerce business by focusing on these key elements.\u003c/p\u003e\\n\u003cp\u003eWhen it comes to building a successful ecommerce business, design is one of the most important things business owners and marketers need to consider. After all, your ecommerce store visitors can form an opinion about your site in milliseconds. First impressions matter.\u003c/p\u003e\\n\u003cp\u003e\u003cem\u003eFeature illustration by Rachel Tunstall\u003c/em\u003e\u003c/p\u003e\\n\u003chr class=\\\"solid\\\"\u003e\\n\u003cp\u003eFrom first-time sellers to global retailers, Shopify works for everyone. \u003ca href=\\\"/pricing\\\"\u003eSee plans and pricing\u003c/a\u003e.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/FAQPage\\\" itemscope=\\\"\\\"\u003e\\n\u003ch2 id=\\\"5\\\"\u003eEcommerce website design FAQ\u003c/h2\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eCan I build an ecommerce website on my own?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eEcommerce website platforms like Shopify make it easy for business owners to build a beautiful and user-friendly website for their online stores, with features like free hosting, custom domains, design templates, and search engine optimization. If you want to build an ecommerce website but have no design or coding skills, an ecommerce platform provides all the tools you need.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow can I improve my ecommerce navigation?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eWhen designing your ecommerce site navigation, stick to a few core pages for your header navigation (Shop, About Us, Bestsellers, Contact), then place any other important links in your site’s footer.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhich is the best platform to build an ecommerce website?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eShopify’s ecommerce platform can help you build an attractive and functional online store with industry-leading ecommerce transaction architecture and a range of design options, including templates and drag-and-drop customization.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow much does it cost to build an ecommerce website?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eBuilding an ecommerce website from scratch can be costly if you have to hire a web design expert or coder. But you can build an ecommerce business quickly and for a relatively small investment to get selling online right away. Many ecommerce platforms offer a free trial so you can play with ecommerce design and use fully customizable templates to build your website. After you’re happy, choose a plan that fits the budget for your ecommerce business.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat’s the best ecommerce website builder?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eShopify is an all-in-one ecommerce website builder to help you get online and sell your products. You can start by choosing from over 100 ecommerce website templates in the Shopify Theme Store. Each is fully customizable, and you can use Shopify's site builder to shape your template by choosing a domain name, adding your logo, brand colors, fonts, and more.\u003c/p\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eYou can also support your online store with more than 3,000 apps in the Shopify App Store to help with marketing, sales, customer service, and more. With secure ecommerce hosting, a streamlined admin dashboard, and unlimited bandwidth, you can set up your ecommerce business quickly and easily.\u003c/p\u003e\\n\u003cp itemprop=\\\"text\\\"\u003ePlus, you have full control over your site’s appearance with the ability to edit your theme’s HTML and CSS.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"Get inspired by these 25 ecommerce website designs, featuring eye-catching styles from leading online stores.\",\"\u003cp\u003e\u003cimg alt=\\\"Illustration of a woman sitting at her desk using her laptop and mobile phone to test the design of her ecommerce website\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/best-ecommerce-website-builders.jpg?v=1603980350\\\"\u003e\u003c/p\u003e\\n\u003cp\u003eGet inspired by these 25 ecommerce website designs, featuring eye-catching styles from leading online stores.\u003c/p\u003e\",{\"_1704\":1729,\"_335\":2284,\"_1182\":2295},\"Get inspired by these 25 ecommerce website design examples from successful online stores, plus actionable web design tips to optimize your store for 2025.\",{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,2298,2300,-5,2302],{\"_1704\":1740,\"_1741\":2299,\"_1743\":1744},\"{\\\"en-ca\\\":\\\"https://www.shopify.com/ca/blog/best-ecommerce-sites\\\",\\\"en-gb\\\":\\\"https://www.shopify.com/uk/blog/best-ecommerce-sites\\\",\\\"en-au\\\":\\\"https://www.shopify.com/au/blog/best-ecommerce-sites\\\",\\\"en-id\\\":\\\"https://www.shopify.com/id/blog/best-ecommerce-sites\\\",\\\"en-nz\\\":\\\"https://www.shopify.com/nz/blog/best-ecommerce-sites\\\",\\\"en-za\\\":\\\"https://www.shopify.com/za/blog/best-ecommerce-sites\\\",\\\"en-ng\\\":\\\"https://www.shopify.com/ng/blog/best-ecommerce-sites\\\",\\\"en-ph\\\":\\\"https://www.shopify.com/ph/blog/best-ecommerce-sites\\\",\\\"en-sg\\\":\\\"https://www.shopify.com/sg/blog/best-ecommerce-sites\\\",\\\"en-hk\\\":\\\"https://www.shopify.com/hk/blog/best-ecommerce-sites\\\",\\\"en-ie\\\":\\\"https://www.shopify.com/ie/blog/best-ecommerce-sites\\\",\\\"en-my\\\":\\\"https://www.shopify.com/my/blog/best-ecommerce-sites\\\",\\\"pt-br\\\":\\\"https://www.shopify.com/br/blog/74378565-30-designs-lindos-e-criativos-para-sites-de-e-commerce\\\",\\\"zh-cn\\\":\\\"https://www.shopify.com/zh/blog/best-ecommerce-sites\\\",\\\"ja\\\":\\\"https://www.shopify.com/jp/blog/best-ecommerce-sites\\\",\\\"de\\\":\\\"https://www.shopify.com/de/blog/beste-shop-designs\\\",\\\"fr\\\":\\\"https://www.shopify.com/fr/blog/46893061-30-sites-e-commerce-avec-un-webdesign-elegant-et-creatif\\\",\\\"it\\\":\\\"https://www.shopify.com/it/blog/ecommerce-design-segreti\\\"}\",{\"_1704\":1740,\"_1741\":2301,\"_1743\":1747},\"[{\\\"title\\\":\\\"The Ultimate Guide To Dropshipping (2024)\\\",\\\"url\\\":\\\"blog/dropshipping-guide\\\"},{\\\"title\\\":\\\"AliExpress Dropshipping- How to Dropship From AliExpress\\\",\\\"url\\\":\\\"blog/117607173-the-definitive-guide-to-dropshipping-with-aliexpress\\\"},{\\\"title\\\":\\\"How To Source Products To Sell Online\\\",\\\"url\\\":\\\"blog/product-sourcing-apps\\\"},{\\\"title\\\":\\\"How to Start a Dropshipping Business- A Complete Playbook for 2024\\\",\\\"url\\\":\\\"blog/how-to-start-dropshipping\\\"},{\\\"title\\\":\\\"The 9 Best Dropshipping Websites for Your Online Store\\\",\\\"url\\\":\\\"blog/dropshipping-websites\\\"},{\\\"title\\\":\\\"The 13 Best Dropshipping Suppliers in 2024\\\",\\\"url\\\":\\\"blog/dropshipping-suppliers\\\"},{\\\"title\\\":\\\"Amazon Dropshipping Guide- How To Dropship on Amazon (2024)\\\",\\\"url\\\":\\\"blog/amazon-dropshipping\\\"},{\\\"title\\\":\\\"Product Pages: 16 Beautiful Product Landing Page Examples (2024)\\\",\\\"url\\\":\\\"blog/product-page\\\"},{\\\"title\\\":\\\"Lookbooks- How to Use High-Quality Lifestyle Photography to Boost Sales\\\",\\\"url\\\":\\\"blog/lookbooks-how-to-use-high-quality-lifestyle-photos-to-boost-sales\\\"},{\\\"title\\\":\\\"How to Optimize Your Images for the Mobile Web\\\",\\\"url\\\":\\\"blog/image-sizes\\\"}]\",{\"_1704\":1740,\"_1741\":2303,\"_1743\":1750},\"[{\\\"title\\\":\\\"How To Find a Manufacturer or Supplier for a Product (2025)\\\",\\\"tags\\\":[\\\"Resource\\\",\\\"Starting Up\\\"],\\\"handle\\\":\\\"13975985-how-to-find-a-manufacturer-or-supplier-for-your-product-idea\\\",\\\"imageUrl\\\":\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/find-manufacturer-supplier.jpg?v=1605030754\\\",\\\"imageAltText\\\":\\\"Finding a manufacturer or supplier.\\\",\\\"modifiedAt\\\":\\\"2024-01-26\\\",\\\"contentHtml\\\":\\\"\\\"},{\\\"title\\\":\\\"How To Sell Art Online: The Complete Guide (2025)\\\",\\\"tags\\\":[\\\"Find an Idea\\\",\\\"Starting Up\\\"],\\\"handle\\\":\\\"211990409-how-to-sell-art-online\\\",\\\"imageUrl\\\":\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/Shopify_ArtWindowsmany_HEADER_3ac56e63-dbb9-45de-bd26-31ef9d233631.jpg?v=1694117497\\\",\\\"imageAltText\\\":\\\"Illustration of a woman painting on a canvas that resembles browser windows\\\",\\\"modifiedAt\\\":\\\"2024-01-04\\\",\\\"contentHtml\\\":\\\"\\\"},{\\\"title\\\":\\\"10 Best Ecommerce Website Builders for Your Online Store (2025)\\\",\\\"tags\\\":[\\\"Sell Online\\\"],\\\"handle\\\":\\\"best-ecommerce-website-builder\\\",\\\"imageUrl\\\":\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/best-ecommerce-website-builder.jpg?v=1615833626\\\",\\\"imageAltText\\\":\\\"Illustration of a basket made out of bricks and mortar, showcasing how an ecommerce website builder can help you construct an online store\\\",\\\"modifiedAt\\\":\\\"2023-11-06\\\",\\\"contentHtml\\\":\\\"\\\"}]\",{\"_1704\":1705,\"_161\":2305,\"_1456\":2306,\"_335\":2307,\"_1709\":2308,\"_1711\":2309,\"_1721\":2312,\"_126\":2313,\"_1724\":2314,\"_1726\":2315,\"_1544\":2316,\"_1730\":2318,\"_1737\":2319,\"_1751\":2310,\"_1752\":2311,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":2261,\"_1758\":2308},\"gid://shopify/Article/555867439138\",\"ecommerce-website-cost\",\"Ecommerce Website Cost: Full Guide for 2025\",\"2024-11-30T19:00:00Z\",{\"_1704\":1713,\"_379\":2310,\"_1715\":2311,\"_1717\":1767,\"_1719\":1768},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/ecommerce_20website_20cost_cc5fa6b7-5640-4b5f-9c25-a98cda58f5ba.png?v=1729517996\",\"ecommerce website cost: AI-generated laptop silhouette with gold coins falling through it\",[1079],\"\u003cp\u003eThere are two ways to create an online store: use an \u003ca href=\\\"/blog/best-ecommerce-website-builder\\\"\u003eecommerce website builder\u003c/a\u003e or hire a web development company. Which method you choose has an impact on your online store cost.\u003c/p\u003e\\n\u003cp\u003eEcommerce website builders are typically the least expensive way to \u003ca href=\\\"/blog/start-online-store\\\" title=\\\"start an online store\\\" target=\\\"_blank\\\"\u003estart an online store\u003c/a\u003e. Using free, open-source platforms may seem attractive, but you end up paying for hosting, themes, plug-ins, and even help from a developer if you have specific needs—all of which can increase your total cost.\u003c/p\u003e\\n\u003cp\u003eEcommerce website builders are best for:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003ePeople with limited technical know-how\u003c/li\u003e\\n\u003cli\u003ePeople who need to \u003ca href=\\\"/blog/build-a-website\\\" target=\\\"_blank\\\"\u003ebuild a website\u003c/a\u003e fast\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003ePricing ranges for \u003ca href=\\\"/blog/best-ecommerce-platforms\\\" title=\\\"best ecommerce platforms\\\"\u003eecommerce platforms\u003c/a\u003e can vary depending on the features you need and whether you have brick-and-mortar stores or not.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eTable of contents\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003eTotal costs of an ecommerce website\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003e6 common ecommerce website costs\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003eEcommerce website cost FAQ\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"#1\\\"\u003eTotal costs of an ecommerce website\u003c/h2\u003e\\n\u003cp\u003eThe average cost of an ecommerce website will be approximately $39 per month for new stores. Pricing does differ depending on various factors like design, customization, and the platform you choose.\u003c/p\u003e\\n\u003cp\u003eHere’s the rough breakdown of costs for creating an ecommerce website:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eDomain registration: \u003c/strong\u003e$10–$30 annually\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eWeb hosting:\u003c/strong\u003e $5–$250 monthly (depending on the hosting plan and provider)\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eSSL certificate:\u003c/strong\u003e $0 (complementary with some hosting providers) to $200 yearly\u003c/li\u003e\\n\u003cli\u003e\u003cstrong\u003eEcommerce platform:\u003c/strong\u003e\u003c/li\u003e\\n\u003cul\u003e\\n\u003cli\u003eHosted platforms like Shopify: $20 to $300 monthly, based on the plan and features\u003c/li\u003e\\n\u003cli\u003eOpen-source platforms: No cost to download, but there may be charges for extensions, plugins, and themes\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cli\u003e\u003cstrong\u003eWebsite design and development:\u003c/strong\u003e\u003c/li\u003e\\n\u003cul\u003e\\n\u003cli\u003ePrebuilt themes: $0–$200\u003c/li\u003e\\n\u003cli\u003eCustom design and development: $2,000–$20,000+, depending on the complexity, features, and functionality needed\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cli\u003e\u003cstrong\u003eAdditional costs:\u003c/strong\u003e\u003c/li\u003e\\n\u003cul\u003e\\n\u003cli\u003ePayment gateway fees: Varies according to the provider (PayPal, Stripe, \u003ca href=\\\"/blog/shop-pay-checkout\\\"\u003eShop Pay\u003c/a\u003e) and transaction volume\u003c/li\u003e\\n\u003cli\u003eDigital marketing and advertising: Varies depending on the budget and strategy\u003c/li\u003e\\n\u003cli\u003eWebsite maintenance and support: Varies based on the degree of support required\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/ul\u003e\\n\u003ciframe title=\\\"YouTube video player\\\" src=\\\"https://www.youtube.com/embed/u-Qfdn44rB4?si=QsMGVOQMsxkG5ZaY\\\" height=\\\"315\\\" width=\\\"560\\\" allowfullscreen=\\\"\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" frameborder=\\\"0\\\"\u003e\u003c/iframe\u003e\\n\u003ch2 id=\\\"#2\\\"\u003e6 common ecommerce website costs\u003c/h2\u003e\\n\u003col\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003eHosting\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003ePayment processing\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003eEcommerce web design costs\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#4\\\"\u003eCustom development\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#5\\\"\u003eAdd-ons and extensions\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#6\\\"\u003eBusiness costs\u003c/a\u003e\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch3 id=\\\"1\\\"\u003e1. Hosting\u003c/h3\u003e\\n\u003cp\u003eWebsite hosting costs can vary, with prices starting as low as $2.49 per month, and climbing up to $1,000 or higher. The cost depends on a variety of factors, such as how much traffic your store gets and any extra services you may need, such as automated backups.\u003c/p\u003e\\n\u003cp\u003eRegardless, every website needs hosting to store its files. You’ll also need a \u003ca href=\\\"/blog/how-to-find-out-who-owns-a-domain\\\"\u003edomain name\u003c/a\u003e, which is like the digital home for your ecommerce store.\u003c/p\u003e\\n\u003cp\u003eThere are two types of web hosting commonly used by ecommerce brands: hosting via a SaaS platform and self-hosting.\u003c/p\u003e\\n\u003ch4\u003eSaaS ecommerce platform hosting\u003c/h4\u003e\\n\u003cp\u003eEcommerce platforms like Shopify do not require you to install, manage, or host a domain on your own. Everything you need is included in your monthly subscription fee.\u003c/p\u003e\\n\u003cp\u003eSecure hosting comes with every Shopify plan, which includes:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eUnlimited bandwidth\u003c/strong\u003e, so you don’t have to worry about paying more if you get more traffic\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eLevel 1 PCI compliance\u003c/strong\u003e, which keeps customer data secure\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eBlazing fast servers and instant updates\u003c/strong\u003e, so you never miss out on the latest features\u003c/li\u003e\\n\u003cli\u003eAn \u003cstrong\u003eSSL certificate\u003c/strong\u003e to prevent fraud and build customer trust\u003c/li\u003e\\n\u003cli\u003eA reliable \u003cstrong\u003econtent management system\u003c/strong\u003e to handle site content\u003c/li\u003e\\n\u003cli\u003eUnlimited\u003cstrong\u003e email forwarding\u003c/strong\u003e\\n\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eYou’ll just need to buy and register a domain name separately. You can find available domains through \u003ca href=\\\"/tools/domain-name-generator\\\" target=\\\"_blank\\\"\u003eShopify’s domain name generator\u003c/a\u003e and more quickly \u003ca href=\\\"/blog/start-business-without-money\\\"\u003estart your business\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eDomain pricing starts at around $15 per year, but can run as high as $81+ per year, depending on the \u003ca href=\\\"/blog/what-is-tld\\\"\u003etop-level domain\u003c/a\u003e you choose.\u003c/p\u003e\\n\u003ch4\u003eSelf-hosted ecommerce website\u003c/h4\u003e\\n\u003cp\u003eSome ecommerce website builders like WooCommerce (a plug-in for WordPress) and Magento are free. But you need to have an account with an ecommerce hosting provider to manage your files and purchase a domain.\u003c/p\u003e\\n\u003cp\u003eSome costs you’ll incur when self-hosting your website include:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eAn \u003ca href=\\\"/tour/ecommerce-hosting\\\"\u003eecommerce hosting\u003c/a\u003e account, which starts at $7.99 per month\u003c/li\u003e\\n\u003cli\u003eA domain name, which can cost around $15 per year\u003c/li\u003e\\n\u003cli\u003eAn SSL certificate, which starts at $69 per year\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eThere are some \u003ca href=\\\"/blog/what-is-hosting\\\" target=\\\"_blank\\\"\u003eweb hosts\u003c/a\u003e like Bluehost that offer services with a free domain name and SSL certificate for $2.75 per month.\u003c/p\u003e\\n\u003cp\u003eThe one drawback is that as your ecommerce store grows, you’ll need to upgrade your hosting plan to manage traffic increases. If you end up with a high-volume website, self-hosting can cost you upward of $1,000 to $2,000 per month.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eHosting cost estimates:\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eSaaS-hosted:\u003c/strong\u003e As low as $39 per month with unlimited hosting.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eSelf-hosted: \u003c/strong\u003eBetween $2.75 and $2,000 per month with incremental upgrades.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e\u003cstrong\u003eResources:\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/choose-domain-name\\\" target=\\\"_blank\\\"\u003eHow To Choose the Best Domain Name\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/best-domain-registrars\\\" target=\\\"_blank\\\"\u003eThe 11 Best Domain Name Registrars To Use Now\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"2\\\"\u003e2. Payment processing \u003c/h3\u003e\\n\u003cp\u003eA payment processor is a company that manages transactions so shoppers can buy your products. Every ecommerce store must have one to take \u003ca href=\\\"/payments\\\" target=\\\"_blank\\\"\u003epayments\u003c/a\u003e from credit cards, debit cards, and other smart pay options.\u003c/p\u003e\\n\u003cp\u003ePayment processing costs depend on the plan you have with your \u003ca href=\\\"/blog/best-ecommerce-platforms\\\" target=\\\"_blank\\\"\u003eecommerce platform\u003c/a\u003e. For example, the Shopify Basic plan has a processing fee for online credit card payments of 2.9% plus 30¢ per transaction. The Advanced Shopify plan has a fee of 2.4%. If you are taking payments in-person, the fee is lower because there is lower fraud risk.\u003c/p\u003e\\n\u003cp\u003eEvery Shopify plan comes with Shopify Payments, which helps you start selling right away. Once you turn on Shopify Payments, you can accept credit cards and other popular \u003ca href=\\\"/payment-gateways\\\" target=\\\"_blank\\\"\u003epayment gateways\u003c/a\u003e like Shop Pay, Apple Pay, and G Pay. \u003c/p\u003e\\n\u003cp\u003eOffering \u003ca href=\\\"/blog/shop-pay-checkout\\\" target=\\\"_blank\\\"\u003eShop Pay\u003c/a\u003e as a checkout option makes it easy for customers to check out with saved payment and shipping information. \u003c/p\u003e\\n\u003ch3 id=\\\"3\\\"\u003e3. Ecommerce web design costs\u003c/h3\u003e\\n\u003cp\u003eDid you know that it takes about \u003ca href=\\\"https://www.forbes.com/advisor/business/software/website-statistics/\\\"\u003e50 milliseconds (0.05 seconds)\u003c/a\u003e for someone to form an opinion about your website? Not only that, but shoppers buy based on trust, and your branding can help build that trust right away.\u003c/p\u003e\\n\u003cp\u003eEcommerce platforms like Shopify have templates you can apply to your site easily. They are a fast and affordable way to get up and running. Shopify Themes offer built-in tools to customize layout, colors, style, and other settings.\u003c/p\u003e\\n\u003cp\u003eThese templates come set with everything you need to start your store:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/homepage-design\\\"\u003eHomepage\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/product-page\\\"\u003eProduct pages\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/shopping-cart\\\"\u003eShopping cart\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/ecommerce-checkout\\\"\u003eCheckout page\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/120928069-how-to-create-faq-page\\\"\u003eFAQ\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-write-an-about-us-page\\\"\u003eAbout pages\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e\u003ca href=\\\"https://themes.shopify.com/\\\"\u003eShopify Themes\u003c/a\u003e offer over 100 free and paid themes to help you find the right look and feel for your store. You can find themes based on categories like video and 3D products, big imagery, large inventories, minimalist style, fun and lively, and more.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eResources:\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/shopify-themes\\\"\u003e18 Best Shopify Themes in 2025\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/website-design-tips\\\"\u003eEssential Website Design Tips for Ecommerce Stores\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/best-ecommerce-sites\\\"\u003eExamples and Tips for Beautiful Ecommerce Website Design\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cdiv data-guide=\\\"design\\\"\u003e\u003c/div\u003e\\n\u003ch3 id=\\\"4\\\"\u003e4. Custom development\u003c/h3\u003e\\n\u003cp\u003eFrom full design overhauls to customized back ends, sometimes you may need help to get your store looking the way you want. \u003c/p\u003e\\n\u003cp\u003eCustom \u003ca href=\\\"/blog/ecommerce-website-development\\\"\u003eecommerce website development\u003c/a\u003e costs are related to designing, deploying, and maintaining your store for specific business needs. Store owners can work with developers to create custom storefronts or tweak Shopify themes.\u003c/p\u003e\\n\u003cblockquote\u003e\\n\u003cp\u003eThe ability to customize with Shopify really allows us to push it to the limit and create a custom \u003ca href=\\\"/enterprise/blog/44326851-designing-the-new-customer-experience-what-happens-after-checkout\\\" target=\\\"_blank\\\"\u003echeckout experience\u003c/a\u003e customers can trust and be confident in keeping their personal and payment information safe. It really makes customers feel like the site is going to take care of them.\u003c/p\u003e\\n\u003cfooter\u003e\u003ccite\u003eJohn Hart, Ecommerce Manager at \u003ca href=\\\"/plus/customers/peepers\\\"\u003e Peepers\u003c/a\u003e\u003c/cite\u003e\u003c/footer\u003e\\n\u003c/blockquote\u003e\\n\u003cp\u003ePrices vary depending on what services you need. Some development agencies like \u003ca href=\\\"https://www.outerboxdesign.com/web-design-articles/shopify-website-design-pricing\\\" target=\\\"_blank\\\"\u003eOuterBox\u003c/a\u003e charge upward of $100,000 for a customization job. Other established Shopify agencies can cost between $5,000 and $20,000, depending on the scope of the work.\u003c/p\u003e\\n\u003cp\u003eYour best bet? Check out \u003ca href=\\\"https://www.shopify.com/partners/directory/services/store-setup/customize-theme\\\"\u003eShopify’s Partners marketplace\u003c/a\u003e if you need custom design or development work. You can find freelancers and agencies offering custom theme development for less than hiring an in-house developer.\u003c/p\u003e\\n\u003ch3 id=\\\"5\\\"\u003e5. Add-ons and extensions\u003c/h3\u003e\\n\u003cp\u003eIt’s nearly impossible for one ecommerce software to satisfy the needs of every ecommerce business. Chances are, you’ll want to add a few features to your website.\u003c/p\u003e\\n\u003cp\u003eThe \u003ca href=\\\"/blog/ecommerce-software\\\" target=\\\"_blank\\\"\u003ebest ecommerce software\u003c/a\u003e lets you add applications to your store to extend its ecommerce functionality and improve the user experience. Some are free and some are paid, which can increase the cost of creating your online store.\u003c/p\u003e\\n\u003cp\u003eThe \u003ca href=\\\"https://apps.shopify.com/\\\" target=\\\"_blank\\\"\u003eShopify App Store\u003c/a\u003e has thousands of apps for you to choose from, and there are many \u003ca href=\\\"/blog/free-shopify-apps\\\" target=\\\"_blank\\\"\u003efree Shopify apps\u003c/a\u003e. Whether you want to add email marketing, sell on social media, add social proof to your store, or improve your site's \u003ca href=\\\"/blog/ecommerce-seo-beginners-guide\\\"\u003esearch engine optimization (SEO)\u003c/a\u003e, there’s an app for that.\u003c/p\u003e\\n\u003cp\u003eThe price for paid apps varies. Most are available on a monthly subscription basis. You can also add private apps made specifically for your store. These apps are stored and run on another server, but you can generate Shopify API keys to give the app access permissions. \u003c/p\u003e\\n\u003cp\u003eCustom apps can cost upward of $5,000, depending on your developer’s experience and rates.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eResources:\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/free-shopify-apps\\\" target=\\\"_blank\\\"\u003eThe 20+ Best Free Shopify Apps for Your Shopify Store\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/ai-apps\\\"\u003eAI Apps: Best Artificial Intelligence Apps for a Range of Uses\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"6\\\"\u003e6. Business costs\u003c/h3\u003e\\n\u003cp\u003eBudget is always a consideration. You can launch an ecommerce website for as little as $100, but you’ll likely have to spend more than that to get your business moving.\u003c/p\u003e\\n\u003cp\u003eAccording to \u003ca href=\\\"/blog/cost-to-start-business\\\"\u003eour latest research\u003c/a\u003e, most small business owners spend around $40,000 in their first year, with 9% of that allocated to online business needs. (Shopify merchants spend an average of $38,000, while non-Shopify merchants average around $41,000.)\u003c/p\u003e\\n\u003cp\u003eIt takes time to turn a profit for an online business. So, choose an ecommerce platform that won’t take up your entire budget and gives you the tools you need to succeed.\u003c/p\u003e\\n\u003cp\u003eFocus on where your business is now and where you want it to go in the future. Then find an ecommerce platform that will help you get there.\u003c/p\u003e\\n\u003ch2\u003eBuild a successful ecommerce business today\u003c/h2\u003e\\n\u003cp\u003eThe cost of an ecommerce website isn’t expensive.\u003c/p\u003e\\n\u003cp\u003eAfter buying a domain name for your ecommerce business, you’ll likely only need to pay $39 per month for a standard online store with Shopify. If you add custom features or include paid apps, it can bring up the total cost.\u003c/p\u003e\\n\u003cp\u003eShopify lets you choose the amount of money you want to spend upfront, so you can start making profits.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/FAQPage\\\" itemscope=\\\"\\\"\u003e\\n\u003ch2 id=\\\"#3\\\"\u003eEcommerce website cost FAQ\u003c/h2\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow much does an ecommerce website cost?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eThe cost of an ecommerce website can be between $20 and $10,000 or more. The cost depends on various factors such as the platform used, the complexity of the design, the number of products, custom features, and more.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow much does a website cost per month?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eThe cost of a website per month depends on the type of website, the complexity of the site, and the services you require. Generally, a basic website with hosting, security, and some additional services can range from a $5 to $50 monthly fee. More complex websites with custom design and development can range from $500 to $5,000 per month.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat is the cheapest ecommerce website?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eThe cheapest ecommerce website option is Shopify, which costs as little as $39 per month. You get a free SSL certificate and pre-built theme. Costs can increase when considering apps and marketing efforts.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow much does it take to develop an ecommerce website?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eTo develop an ecommerce website, the cost can range from a few hundred dollars for a basic pre-built solution to tens of thousands of dollars for a custom-designed, feature-rich site.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"How much does an ecommerce website cost in 2025? Get the full breakdown in this guide.\",\"\u003cp\u003e\u003cimg alt=\\\"ecommerce website cost: AI-generated laptop silhouette with gold coins falling through it\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/ecommerce_20website_20cost.png?v=1680107890\\\"\u003eHow much does an ecommerce website cost in 2025? Get the full breakdown in this guide.\u003c/p\u003e\",{\"_1704\":1729,\"_335\":2307,\"_1182\":2317},\"How much does an ecommerce website cost in 2025? Get the full ecommerce website cost breakdown in this guide.\",{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,2320,2322,-5,2324],{\"_1704\":1740,\"_1741\":2321,\"_1743\":1744},\"{\\\"en-ca\\\":\\\"https://www.shopify.com/ca/blog/ecommerce-website-cost\\\",\\\"en-gb\\\":\\\"https://www.shopify.com/uk/blog/ecommerce-website-cost\\\",\\\"en-au\\\":\\\"https://www.shopify.com/au/blog/ecommerce-website-cost\\\",\\\"en-id\\\":\\\"https://www.shopify.com/id/blog/ecommerce-website-cost\\\",\\\"en-nz\\\":\\\"https://www.shopify.com/nz/blog/ecommerce-website-cost\\\",\\\"en-za\\\":\\\"https://www.shopify.com/za/blog/ecommerce-website-cost\\\",\\\"en-ng\\\":\\\"https://www.shopify.com/ng/blog/ecommerce-website-cost\\\",\\\"en-ph\\\":\\\"https://www.shopify.com/ph/blog/ecommerce-website-cost\\\",\\\"en-sg\\\":\\\"https://www.shopify.com/sg/blog/ecommerce-website-cost\\\",\\\"en-hk\\\":\\\"https://www.shopify.com/hk/blog/ecommerce-website-cost\\\",\\\"en-ie\\\":\\\"https://www.shopify.com/ie/blog/ecommerce-website-cost\\\",\\\"en-my\\\":\\\"https://www.shopify.com/my/blog/ecommerce-website-cost\\\",\\\"es\\\":\\\"https://www.shopify.com/es/blog/cuanto-cuesta-montar-una-tienda-online\\\"}\",{\"_1704\":1740,\"_1741\":2323,\"_1743\":1747},\"[{\\\"title\\\":\\\"What is Shopify and How Does it Work?\\\",\\\"url\\\":\\\"blog/what-is-shopify\\\"},{\\\"title\\\":\\\"What Is Affiliate Marketing and How to Get Started\\\",\\\"url\\\":\\\"blog/affiliate-marketing\\\"},{\\\"title\\\":\\\"Ecommerce Hosts- 7 Website Hosting Providers to Choose From\\\",\\\"url\\\":\\\"blog/ecommerce-hosts\\\"},{\\\"title\\\":\\\"How To Find the Best Dropshipping Niches\\\",\\\"url\\\":\\\"blog/dropshipping-niches\\\"},{\\\"title\\\":\\\"How To Source Products To Sell Online\\\",\\\"url\\\":\\\"blog/product-sourcing-apps\\\"},{\\\"title\\\":\\\"Amazon Dropshipping Guide- How To Dropship on Amazon (2024)\\\",\\\"url\\\":\\\"blog/amazon-dropshipping\\\"},{\\\"title\\\":\\\"25+ Ideas for Online Businesses To Start Now (2024)\\\",\\\"url\\\":\\\"blog/online-business-ideas\\\"},{\\\"title\\\":\\\"The Ultimate Guide to Product Packaging\\\",\\\"url\\\":\\\"blog/ecommerce-packaging\\\"},{\\\"title\\\":\\\"What is Color Psychology- The Study of Colors in Marketing\\\",\\\"url\\\":\\\"blog/color-psychology\\\"},{\\\"title\\\":\\\"How to Sell Gift Cards for Your Brick-and-Mortar Business\\\",\\\"url\\\":\\\"blog/sell-gift-cards\\\"}]\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},{\"_1704\":1705,\"_161\":2326,\"_1456\":2327,\"_335\":2328,\"_1709\":2329,\"_1711\":2330,\"_1721\":2335,\"_126\":2337,\"_1724\":2338,\"_1726\":2339,\"_1544\":2340,\"_1730\":2342,\"_1737\":2343,\"_1751\":2331,\"_1752\":2332,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":2261,\"_1758\":2329},\"gid://shopify/Article/26482737208\",\"how-to-write-an-about-us-page\",\"18 Great About Us Page Examples That Drive Results\",\"2024-11-30T18:00:00Z\",{\"_1704\":1713,\"_379\":2331,\"_1715\":2332,\"_1717\":2333,\"_1719\":2334},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/how-to-write-an-about-us-wip1_3c65e870-e2ba-48dd-bd18-59638b7fb042.png?v=1730128469\",\"About us page\",3696,1940,[2336],\"Conversion\",\"\u003cdiv\u003e\\n\u003cp\u003eYour About Us page is one of the first supporting web pages you’ll want to prioritize when \u003ca href=\\\"/blog/how-to-create-a-website-for-my-business\\\"\u003ebuilding your business website\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eWhen someone wants to learn more about you or your business, the About Us page is what they’re most likely going to seek out. It may go by different labels—About, Story, Mission—but these types of pages serve the same key purpose: to be the page for a brand to say, “This is who we are.”\u003c/p\u003e\\n\u003cp\u003eRead on to learn how to craft the perfect About Us page for your business, and get inspired by About Us page examples from successful brands.\u003c/p\u003e\\n\u003cdiv data-component-name=\\\"blog-cta-tailored-text\\\" class=\\\"rounded-full bg-marketingBg mb-6 px-4 py-2.5\\\"\u003e\u003ca href=\\\"https://accounts.shopify.com/store-create?language=en\u0026amp;locale=en\u0026amp;signup_page=https%3A%2F%2Fwww.shopify.com%2Fblog%2Fhow-to-write-an-about-us-page\u0026amp;signup_types[]=paid_trial_experience\\\" class=\\\"flex justify-between align-middle font-aktivgroteskextended text-sm leading-6 tracking-[-0.0175rem] !no-underline group hover:text-link-light-hover blog-cta-link\\\"\u003eClick here to start selling online now with Shopify\u003cspan class=\\\"bg-black rounded-full flex justify-center items-center w-6 h-6 ml-4 my-auto [\u0026amp;_svg]:w-6 group-hover:translate-x-4 group-hover:opacity-0 duration-500 will-change-transform\\\"\u003e\u003csvg fill=\\\"currentColor\\\" viewbox=\\\"0 0 14 10\\\" height=\\\"10\\\" width=\\\"14\\\" xmlns=\\\"http://www.w3.org/2000/svg\\\"\u003e\u003cpath stroke-linejoin=\\\"round\\\" stroke-linecap=\\\"round\\\" stroke=\\\"#F6F6F1\\\" d=\\\"M8.96729 1.11719L13.0005 5.00012L8.96729 8.88306\\\"\u003e\u003c/path\u003e\u003cpath stroke-linecap=\\\"round\\\" stroke=\\\"#F6F6F1\\\" d=\\\"M0.999512 5.00029H11.864\\\"\u003e\u003c/path\u003e\u003c/svg\u003e\u003c/span\u003e\u003c/a\u003e\u003c/div\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"1\\\"\u003eWhat is an About Us page?\u003c/h2\u003e\\n\u003cp\u003eAn About Us page is a section on a website that provides information about a company, organization, or individual. It’s an opportunity to tell your \u003ca href=\\\"/ca/blog/brand-storytelling\\\"\u003ebrand’s story\u003c/a\u003e, share your \u003ca href=\\\"/blog/difference-between-mission-and-vision\\\"\u003evision or mission\u003c/a\u003e, introduce team members, and outline your history and achievements. This is where you \u003ca href=\\\"/blog/customer-trust-new-business\\\"\u003ebuild trust\u003c/a\u003e and credibility with customers.\u003c/p\u003e\\n\u003cp\u003eIn \u003ca href=\\\"/blog/customer-trust-checklist\\\"\u003eShopify’s customer trust research\u003c/a\u003e, we found shoppers navigate to an About Us page to learn more about the brand and the people behind the products. According to \u003ca rel=\\\"nofollow\\\" href=\\\"https://www.edelman.com/trust/2023/trust-barometer/special-report-brand-trust\\\" target=\\\"_blank\\\"\u003eone study\u003c/a\u003e, 59% of consumers surveyed said they would more likely purchase from a brand they trust. That number jumps to 79% of younger Gen Z consumers. Your About Page should address those two curiosities shoppers have to help them with \u003ca href=\\\"/blog/science-of-decision-making\\\"\u003edecision making\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eShoppers are also interested in a company’s mission and \u003ca href=\\\"/ca/blog/brand-values\\\"\u003ebrand values\u003c/a\u003e. They’ll use the About Us page to determine if they share core values with the business and to decide if they want to shop with you or not. Shared values, especially related to ethical and \u003ca href=\\\"/ca/blog/sustainable-business-practices\\\"\u003esustainable business practices\u003c/a\u003e, continue to drive consumer decision making.\u003c/p\u003e\\n\u003ch3\u003eComponents of an About Us page\u003c/h3\u003e\\n\u003cp\u003eIn contrast to a \u003ca href=\\\"/partners/blog/landing-page\\\"\u003elanding page\u003c/a\u003e, your About Us page should focus more on your \u003ca href=\\\"/blog/brand-identity\\\"\u003ebrand identity\u003c/a\u003e and less on sales.\u003c/p\u003e\\n\u003cp\u003eHere are some components to include in an About Us page:\u003c/p\u003e\\n\u003ch4\u003eYour brand story\u003c/h4\u003e\\n\u003cp\u003eTell shoppers the origin story of your business and why you started it. For the most impact, make it memorable and personal, so customers relate and connect with your brand. If your brand is your name or it was formed based on a \u003ca href=\\\"/ca/blog/personal-brand\\\"\u003epersonal brand\u003c/a\u003e, your company’s story can be one and the same with your founder story.\u003c/p\u003e\\n\u003ch4\u003eWho you serve\u003c/h4\u003e\\n\u003cp\u003eWhat do you offer and who is it for? Help shoppers see the value of your product or service by sharing how it solves problems or meets different needs. This is known as your \u003ca href=\\\"/ca/blog/unique-selling-proposition\\\"\u003eunique selling proposition\u003c/a\u003e.\u003c/p\u003e\\n\u003ch4\u003eHow you operate\u003c/h4\u003e\\n\u003cp\u003eIf you offer a service, explain your \u003ca href=\\\"/blog/business-model\\\"\u003ebusiness model\u003c/a\u003e or how your products are made. If you have a unique way of doing things, show it. This builds credibility with shoppers and helps you stand out against competitors.\u003c/p\u003e\\n\u003ch4\u003eThe face of your business\u003c/h4\u003e\\n\u003cp\u003eFeature photos of the founders or key people on your team. Customers like to see who they are buying from or working with. This can also include behind-the-scenes shots of your work space, studio, or retail store.\u003c/p\u003e\\n\u003ch4\u003ePersuasive content\u003c/h4\u003e\\n\u003cp\u003eConsider what step you’d like readers to take next. Use additional content and \u003ca href=\\\"/blog/17156160-7-inspiring-ecommerce-call-to-action-examples-and-why-they-work\\\"\u003ecalls to action (CTAs)\u003c/a\u003e to move them forward towards that goal. This could include buttons, testimonials, an explainer video, data visualizations, links to blog posts, products, your social media accounts or newsletter.\u003c/p\u003e\\n\u003cp\u003eYour About Us page is going to be about you, but that doesn’t mean you can’t borrow some ideas from others, especially when it comes to structure and design.\u003c/p\u003e\\n\u003cp\u003eThe following are About Us page examples of different ways you can tackle layout and design for your own page.\u003c/p\u003e\\n\u003cdiv data-guide=\\\"copywriting\\\"\u003e\u003c/div\u003e\\n\u003ch2 id=\\\"2\\\"\u003e18 About Us page examples\u003c/h2\u003e\\n\u003col\u003e\\n\u003cli\u003e\u003ca href=\\\"#7\\\"\u003eMagic Spoon\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#8\\\"\u003eWP Standard\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#10\\\"\u003eBossy Cosmetics\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#11\\\"\u003eAllbirds\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#12\\\"\u003eBuck Mason\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#14\\\"\u003eChubbies\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#15\\\"\u003eMilk Bar\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#16\\\"\u003eWild One\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#17\\\"\u003eBOOM! by Cindy Joseph\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#18\\\"\u003eLunya\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#19\\\"\u003eWild Fork\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#20\\\"\u003e4ocean\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#21\\\"\u003eYETI\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#22\\\"\u003e40 Colori\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#23\\\"\u003eMVMT\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#24\\\"\u003eMarie Forleo\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#25\\\"\u003eCotopaxi\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#26\\\"\u003eMailchimp\u003c/a\u003e\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch3 id=\\\"7\\\"\u003e1. Magic Spoon\u003c/h3\u003e\\n\u003cp\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" alt=\\\"Magic Spoon cereal about us page\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/magic_spoon_about_us.png?v=1647466415\\\"\u003e\u003c/p\u003e\\n\u003cp\u003eWhen in doubt, start with a question. That’s exactly what \u003ca rel=\\\"nofollow\\\" href=\\\"https://magicspoon.com/pages/us-vs-them\\\" target=\\\"_blank\\\"\u003eMagic Spoon\u003c/a\u003e—a brand that creates healthy cereals for grownups—does with the introductory paragraph on its About Us page.\u003c/p\u003e\\n\u003cp\u003eWant to take it to the next level? Start your About page with a question that pulls on your audience’s emotions. The makers of Magic Spoon pose an effective first question that makes you think:\u003c/p\u003e\\n\u003cp\u003e“Remember the carefree days of childhood, when you didn’t feel guilty about eating mountains of cereal with questionable nutrition?”\u003c/p\u003e\\n\u003cp\u003eDon’t be afraid to use bright, fun colors on your About Us page (assuming they’re part of \u003ca href=\\\"/blog/how-to-diy-a-visual-brand\\\" target=\\\"_blank\\\"\u003eyour brand identity\u003c/a\u003e) to make your brand more memorable. Where Magic Spoon really shines is its comparison chart. It gives you a clear visual of how its cereal compares to the competition.\u003c/p\u003e\\n\u003cp\u003ePlus, Magic Spoon’s copy is \u003ca href=\\\"/retail/content-marketing-for-retailers-how-to-build-an-audience-online\\\" target=\\\"_blank\\\"\u003erelatable to its audience\u003c/a\u003e. Why sound like a stiff corporate welcome packet when you don’t have to?\u003c/p\u003e\\n\u003ch3 id=\\\"8\\\"\u003e2. WP Standard\u003c/h3\u003e\\n\u003cdiv style=\\\"text-align: left;\\\" data-mce-fragment=\\\"1\\\" data-mce-style=\\\"text-align: left;\\\"\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://wpstandard.com/\\\" target=\\\"_blank\\\"\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/about-us-page-wp.png?v=1716989534\\\" alt=\\\"About Us page for brand WP Standard\\\" style=\\\"float: none;\\\" data-mce-fragment=\\\"1\\\" data-mce-style=\\\"float: none;\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/about-us-page-wp.png?v=1716989534\\\"\u003e\u003c/a\u003e\u003c/div\u003e\\n\u003ca rel=\\\"nofollow\\\" href=\\\"https://wpstandard.com/\\\" target=\\\"_blank\\\"\u003e WP Standard\u003c/a\u003e’s About Us page is almost like a look book with a minimal amount of copy. The story is told through video, imagery, and sparse text that summons the idea of resilience, exploration, and embracing the essential.\\n\u003cdiv style=\\\"text-align: left;\\\"\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" style=\\\"float: none;\\\" alt=\\\"About Us page for brand WP Standard\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/about-us-page-wp2.png?v=1716989534\\\"\u003e\u003c/div\u003e\\n\u003cp\u003e\u003cspan style=\\\"font-weight: 400;\\\" data-mce-fragment=\\\"1\\\" data-mce-style=\\\"font-weight: 400;\\\"\u003eShort video clips demonstrate WP standard’s values, showing customers rather than telling.\u003c/span\u003eIt’s a departure from copy-driven pages, but it works in the favor of WP Standard as a brand of few words, or for brands that want to say a lot by saying very little.\u003c/p\u003e\\n\u003ch3 id=\\\"10\\\"\u003e3. Bossy Cosmetics\u003c/h3\u003e\\n\u003cdiv style=\\\"text-align: left;\\\" data-mce-fragment=\\\"1\\\" data-mce-style=\\\"text-align: left;\\\"\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://bossybeauty.com/pages/about-us\\\" target=\\\"_blank\\\"\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/about-us-page-bossy.png?v=1716989530\\\" alt=\\\"About Us page for brand Bossy\\\" style=\\\"float: none;\\\" data-mce-fragment=\\\"1\\\" data-mce-style=\\\"float: none;\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/about-us-page-bossy.png?v=1716989530\\\"\u003e\u003c/a\u003e\u003c/div\u003e\\n\u003cp\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://bossybeauty.com/pages/about-us\\\" target=\\\"_blank\\\"\u003e Bossy Cosmetics\u003c/a\u003e’ About Us page takes a more traditional approach, with plenty of text. Yet what’s worth noting is that it sets the picture of its founder front and center.\u003c/p\u003e\\n\u003cp\u003eThe founder is an integral part of the brand’s origin story, so making her the star of the page works. Think about including additional elements, like Bossy has, that can strengthen your About Us page, such as \u003cspan style=\\\"font-weight: 400;\\\" data-mce-style=\\\"font-weight: 400;\\\"\u003ea welcome YouTube video and links to partner charities and certifications.\u003c/span\u003e\u003c/p\u003e\\n\u003cp\u003eWhen you craft your About page, don’t forgo creativity for the sake of being professional, especially if that isn’t a value your brand stands for. What matters is that your brand is relatable to its target audience and meets them where they’re at.\u003c/p\u003e\\n\u003ch3 id=\\\"11\\\"\u003e4. Allbirds\u003c/h3\u003e\\n\u003cp\u003e\u003cmeta charset=\\\"utf-8\\\"\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://www.allbirds.com/pages/our-story\\\" target=\\\"_blank\\\"\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/allbirds_8aac2dae-3492-41f1-8141-6f89f9223677.png?v=1647466677\\\" alt=\\\"Screenshot of Allbirds About Us page featuring a hill filled with sheep\\\"\u003eAllbirds\u003c/a\u003e’ brilliant use of elements like \u003ca href=\\\"/blog/16480796-how-to-create-beautiful-and-persuasive-hero-images-for-your-online-store\\\"\u003ebackground videos\u003c/a\u003e and quippy phrases to draw in its audience’s attention already make its About Us page that much more memorable. Scroll further and you’re met with a founder's story, told in the third person.\u003c/p\u003e\\n\u003cp\u003eWhile this approach can work, be careful not to sound too stiff and unrelatable. To balance that, Allbirds uses simple \u003ca href=\\\"/blog/website-copy\\\"\u003eweb copy\u003c/a\u003e and matches a face to a name by including images of its founders.\u003c/p\u003e\\n\u003cp\u003e\u003cmeta charset=\\\"utf-8\\\"\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/allbirds-2.png?v=1647466716\\\" alt=\\\"Screenshot of illustration from Allbirds About Us page showing illustration of shoe with textured fabric\\\"\u003e\u003c/p\u003e\\n\u003cp\u003eConsider using animation to show instead of telling how your product comes together. Add an easy-to-skim description of how your product stands out from the rest for some additional context. \u003c/p\u003e\\n\u003ch3 id=\\\"12\\\"\u003e5. Buck Mason\u003c/h3\u003e\\n\u003cdiv style=\\\"text-align: left;\\\" data-mce-fragment=\\\"1\\\" data-mce-style=\\\"text-align: left;\\\"\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://www.buckmason.com/pages/our-story\\\" target=\\\"_blank\\\"\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/about-us-page-buck.png?v=1716989529\\\" alt=\\\"About Us page for brand Buck Mason\\\" style=\\\"float: none;\\\" data-mce-fragment=\\\"1\\\" data-mce-style=\\\"float: none;\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/about-us-page-buck.png?v=1716989529\\\"\u003e\u003c/a\u003e\u003c/div\u003e\\n\u003cp\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://www.buckmason.com/pages/our-story\\\" target=\\\"_blank\\\"\u003e Buck Mason\u003c/a\u003e—a menswear brand—doesn’t shy away from images to showcase the soul and origins of its California roots. It’s a great example of how you can use visuals to tell your story and create a brand identity that goes beyond the usual wall of text.\u003c/p\u003e\\n\u003cp\u003eOne of the best parts of Buck Mason’s About Us page? Its calls to action (\u003ca href=\\\"/blog/17156160-7-inspiring-ecommerce-call-to-action-examples-and-why-they-work\\\" target=\\\"_blank\\\"\u003eCTAa\u003c/a\u003e): “Come have a drink” and “Stop on by.” They’re relatable and playful, and they sound like their target audience.\u003c/p\u003e\\n\u003cp\u003eDon’t ignore your CTA as a key part of your About Us page that can add to your brand identity. It’s an opportunity to convey what your brand is all about.\u003c/p\u003e\\n\u003ch3 id=\\\"14\\\"\u003e6. Chubbies\u003c/h3\u003e\\n\u003cp\u003e\u003cmeta charset=\\\"utf-8\\\"\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://www.chubbiesshorts.com/pages/about-us\\\" data-mce-href=\\\"https://www.chubbiesshorts.com/pages/about-us\\\" target=\\\"_blank\\\"\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/chubbies-about.png?v=1687363525\\\" alt=\\\"Chubbies About Us page features a smiling man in swim shorts and sunglasses on a beach chair\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/chubbies-about.png?v=1687363525\\\"\u003eChubbies\u003c/a\u003e capitalizes on two marketing strategies that add a ton of personality to its immediately memorable menswear brand:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eExcellent \u003ca href=\\\"/blog/copywriting\\\" target=\\\"_blank\\\"\u003eecommerce copywriting\u003c/a\u003e\\n\u003c/li\u003e\\n\u003cli\u003eDynamic \u003ca\u003elifestyle photography\u003c/a\u003e of real people wearing its apparel\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eThe combination works because it does a great job of being relatable to the exact audience it’s trying to reach: men who like irreverence and fun and who prioritize relaxation. \u003c/p\u003e\\n\u003cp\u003eAs you craft your perfect About Us page, work backward. Think of the three things \u003ca href=\\\"/blog/target-audience\\\" target=\\\"_blank\\\"\u003eyour target audience\u003c/a\u003e values most. Then incorporate those values into your copy. Add imagery showcasing those values as a powerful illustration. \u003c/p\u003e\\n\u003ch3 id=\\\"15\\\"\u003e7. Milk Bar\u003c/h3\u003e\\n\u003cdiv style=\\\"text-align: left;\\\"\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" style=\\\"float: none;\\\" alt=\\\"About Us page for brand Milk Bar\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/about-us-page-milkbar.png?v=1716989531\\\"\u003e\u003c/div\u003e\\n\u003cp\u003eWhy tell a story with words when you can show it with plenty of images and compelling behind-the-scenes footage of your production process? That’s exactly what bakery \u003ca rel=\\\"nofollow\\\" href=\\\"https://milkbarstore.com/pages/about\\\" target=\\\"_blank\\\"\u003eMilk Bar\u003c/a\u003e does as soon as you land on its colorful About Us page. \u003c/p\u003e\\n\u003cp\u003eHowever, this doesn’t mean it completely ignores the fundamental components of an About Us page that makes it effective. Note that Milk Bar also includes:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eA list of charities it works with\u003c/li\u003e\\n\u003cli\u003eWhere it’s been featured (\u003cem\u003eThe New York Times\u003c/em\u003e), for added credibility\u003c/li\u003e\\n\u003cli\u003eA short blurb on how it started\u003c/li\u003e\\n\u003cli\u003e\u003cspan style=\\\"font-weight: 400;\\\" data-mce-style=\\\"font-weight: 400;\\\"\u003ePhotos and information about its team\u003c/span\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"16\\\"\u003e8. Wild One\u003c/h3\u003e\\n\u003cdiv style=\\\"text-align: left;\\\"\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" style=\\\"float: none;\\\" alt=\\\"About Us page for brand Wild One\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/about-us-page-wild-one.png?v=1716989533\\\"\u003e\u003c/div\u003e\\n\u003cp\u003eSometimes simple works best. Like\u003ca rel=\\\"nofollow\\\" href=\\\"https://wildone.com/pages/about\\\" target=\\\"_blank\\\"\u003eWild One\u003c/a\u003e—a brand dedicated to making \u003ca href=\\\"/blog/pet-business\\\"\u003epet products\u003c/a\u003e—which offers a clear and straightforward approach to what it does, who it does it for, and what problem it solves.\u003c/p\u003e\\n\u003cdiv style=\\\"text-align: left;\\\"\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" style=\\\"float: none;\\\" alt=\\\"About Us page for brand Wild One\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/about-us-page-wilone2.png?v=1716989531\\\"\u003e\u003c/div\u003e\\n\u003cp\u003eWild One does a great job of weaving the notion of “simplicity” throughout its copy and brand images. The clean approach to design with muted colors and short text help drive the point home. Much like Wild One, a simple approach to your About page might work best for your brand. \u003c/p\u003e\\n\u003ch3 id=\\\"17\\\"\u003e9. BOOM! by Cindy Joseph\u003c/h3\u003e\\n\u003cdiv style=\\\"text-align: left;\\\" data-mce-fragment=\\\"1\\\" data-mce-style=\\\"text-align: left;\\\"\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://www.boombycindyjoseph.com/pages/who-we-are\\\" target=\\\"_blank\\\"\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/about-us-page-boom.png?v=1716989532\\\" alt=\\\"About Us page for brand Boom\\\" style=\\\"float: none;\\\" data-mce-fragment=\\\"1\\\" data-mce-style=\\\"float: none;\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/about-us-page-boom.png?v=1716989532\\\"\u003e\u003c/a\u003e\u003c/div\u003e\\n\u003cp\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://www.boombycindyjoseph.com/pages/who-we-are\\\" target=\\\"_blank\\\"\u003e BOOM!’s\u003c/a\u003e straightforward approach to its About page works. Why? Because it’s designed for conversions. It clearly states who its product is designed for, what it values, and how the brand got started by solving a problem for aging women.\u003c/p\u003e\\n\u003cp\u003eThe biggest takeaway from BOOM!’s approach is that it sets a See Our Products CTA high on the page. It’s safe to assume this approach does a solid job of sending shoppers to its \u003ca href=\\\"/blog/product-page\\\" target=\\\"_blank\\\"\u003eproduct pages\u003c/a\u003e. \u003c/p\u003e\\n\u003cp\u003eLike BOOM!, try experimenting with your CTA. There’s no hard rule that says your CTA needs to live at the bottom of your About page. Consider placing it near the top as part of your introduction. Have it stand out by ensuring your call to action is hard to miss. \u003c/p\u003e\\n\u003ch3 id=\\\"18\\\"\u003e10. Lunya\u003c/h3\u003e\\n\u003cdiv style=\\\"text-align: left;\\\"\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" style=\\\"float: none;\\\" alt=\\\"About Us page for brand Lunya\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/about-us-page-lunya.png?v=1716989532\\\"\u003e\u003c/div\u003e\\n\u003cp\u003eOne of the best ways to use your About Us page is to illustrate your brand’s \u003ca href=\\\"/blog/value-proposition\\\"\u003evalue proposition\u003c/a\u003e. As a brand that sells loungewear, \u003ca rel=\\\"nofollow\\\" href=\\\"https://lunya.co/pages/about-us\\\" target=\\\"_blank\\\"\u003eLunya\u003c/a\u003e puts craftsmanship at the forefront of what makes it different.\u003c/p\u003e\\n\u003cp\u003eLunya uses a video to showcase its careful approach to detail, construction, and quality. This goes along with the “show don’t tell” strategy that can make an About Us page so powerful.\u003c/p\u003e\\n\u003cp\u003e\u003cmeta charset=\\\"utf-8\\\"\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/lunya.png?v=1687364881\\\" alt=\\\"Lunya’s About Us page with a video of models and details about their commitment to quality.\\\"\u003e\u003c/p\u003e\\n\u003cp\u003eAs your users scroll to the end, consider how valuable the “real estate” at the bottom of your About Us page is. Instead of creating a dead end by finishing your \u003ca href=\\\"/retail/brand-story\\\" target=\\\"_blank\\\"\u003ebrand story\u003c/a\u003e or simply listing brand values, entice your audience to explore your products by linking to your bestsellers. Use Lunya’s approach for inspiration.\u003c/p\u003e\\n\u003ch3 id=\\\"19\\\"\u003e11. Wild Fork\u003c/h3\u003e\\n\u003cdiv style=\\\"text-align: left;\\\" data-mce-fragment=\\\"1\\\" data-mce-style=\\\"text-align: left;\\\"\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://wildforkfoods.com/pages/our-story\\\" target=\\\"_blank\\\"\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/wabout-us-page-wildfork.png?v=1716989534\\\" alt=\\\"About Us page for brand Wild Fork\\\" style=\\\"float: none;\\\" data-mce-fragment=\\\"1\\\" data-mce-style=\\\"float: none;\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/wabout-us-page-wildfork.png?v=1716989534\\\"\u003e\u003c/a\u003e\u003c/div\u003e\\n\u003cp\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://wildforkfoods.com/pages/our-story\\\" target=\\\"_blank\\\"\u003e Wild Fork\u003c/a\u003e’s About Us page appeals to the senses. That’s smart considering it sells responsibly farmed meat.\u003c/p\u003e\\n\u003cp\u003eBeyond mouth-watering meat, Wild Fork sells peace of mind as a meat alternative for health-conscious consumers. Its About Us page does a great job of explaining how it does this by:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eAdding visual infographics of its meat’s farm-to-fork journey\u003c/li\u003e\\n\u003cli\u003eIncluding captioned video of its process\u003c/li\u003e\\n\u003cli\u003eFeaturing pictures of its best cuts of meat\u003c/li\u003e\\n\u003cli\u003eClearly stating the benefits of its product (convenience, variety, freshness)\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eOnce you’re clear on your product offering, using a combination of different types of visuals can do a lot to drive your point home. Just like Wild Fork, don’t be afraid to mix and match visual elements to design an About Us page that captures attention and is unique to your brand. \u003c/p\u003e\\n\u003ch3 id=\\\"20\\\"\u003e12. 4ocean\u003c/h3\u003e\\n\u003cdiv style=\\\"text-align: left;\\\" data-mce-fragment=\\\"1\\\" data-mce-style=\\\"text-align: left;\\\"\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://www.4ocean.com/pages/mission\\\" data-mce-href=\\\"https://www.4ocean.com/pages/mission\\\" target=\\\"_blank\\\"\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/4ocean.png?v=1716989534\\\" alt=\\\"About Us page for brand 4Oceans\\\" style=\\\"float: none;\\\" data-mce-fragment=\\\"1\\\" data-mce-style=\\\"float: none;\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/4ocean.png?v=1716989534\\\"\u003e\u003c/a\u003e\u003c/div\u003e\\n\u003cp\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://www.4ocean.com/pages/mission\\\" data-mce-href=\\\"https://www.4ocean.com/pages/mission\\\" target=\\\"_blank\\\"\u003e 4ocean’s About Us page\u003c/a\u003e puts its mission statement front and center. This approach can work well for a mission-driven brand that’s working toward a goal its audience can get behind. Visitors are greeted with a full-width video that tells the founders’ story and captures the mission in their own words.\u003c/p\u003e\\n\u003cdiv style=\\\"text-align: left;\\\"\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" style=\\\"float: none;\\\" alt=\\\"About Us page for brand 4Ocean\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/about-us-page-1.png?v=1716989535\\\"\u003e\u003c/div\u003e\\n\u003cp\u003e4ocean’s plastic crisis plan is such a key part of why it creates accessories and apparel. It divides its About Us page into separate sections that go in depth on its operations, the Osborne Reef, and its impact on the environment. Much like 4ocean, consider splitting your About Us page into specific subpages and showcase \u003ca href=\\\"/blog/value-proposition\\\" target=\\\"_blank\\\"\u003eyour value proposition\u003c/a\u003e for the biggest impact. \u003c/p\u003e\\n\u003ch3 id=\\\"21\\\"\u003e15. YETI \u003c/h3\u003e\\n\u003cdiv style=\\\"text-align: left;\\\" data-mce-fragment=\\\"1\\\" data-mce-style=\\\"text-align: left;\\\"\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://www.yeti.com/stories/dispatch/our-story.html\\\" target=\\\"_blank\\\"\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/about-us-page-yeti.png?v=1716989535\\\" alt=\\\"About Us page for brand Yeti\\\" style=\\\"float: none;\\\" data-mce-fragment=\\\"1\\\" data-mce-style=\\\"float: none;\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/about-us-page-yeti.png?v=1716989535\\\"\u003e\u003c/a\u003e\u003c/div\u003e\\n\u003cp\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://www.yeti.com/stories/dispatch/our-story.html\\\" target=\\\"_blank\\\"\u003e YETI\u003c/a\u003e takes storytelling to another level on its About page.\u003c/p\u003e\\n\u003cp\u003eThe design helps tell the founders’ story. At first glance, you get the impression of the company values through imagery, looping video, and a clear \u003ca href=\\\"/blog/mission-statement\\\" target=\\\"_blank\\\"\u003emission statement\u003c/a\u003e. Scroll down the page: you can see the people running the business and photos of them fishing. \u003c/p\u003e\\n\u003cp\u003eVisitors can click through different stories about the brand’s sponsorships. It also showcases stories about inspiring people from the outdoors scene, such as the story behind \u003ca rel=\\\"nofollow\\\" href=\\\"https://stories.yeti.com/story/engler\\\" target=\\\"_blank\\\"\u003eMark Engler\u003c/a\u003e, a legendary fishing guide in the Colorado/New Mexico area. \u003c/p\u003e\\n\u003cdiv style=\\\"text-align: left;\\\"\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" style=\\\"float: none;\\\" alt=\\\"About Us page for brand Yeti\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/about-us-page-yeti-2.png?v=1716989532\\\"\u003e\u003c/div\u003e\\n\u003cp\u003eYETI tells its story. It also features key highlights about the brand that keeps visitors inspired and creates a good \u003ca href=\\\"/blog/ecommerce-ux\\\" target=\\\"_blank\\\"\u003euser experience\u003c/a\u003e. These summaries help showcase YETI’s unique qualities and earn trust with potential customers. \u003c/p\u003e\\n\u003ch3 id=\\\"22\\\"\u003e14. 40 Colori\u003c/h3\u003e\\n\u003cp\u003e\u003cmeta charset=\\\"utf-8\\\"\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://www.40colori.com/pages/about\\\" data-mce-href=\\\"https://www.40colori.com/pages/about\\\" target=\\\"_blank\\\"\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/40colori-page.png?v=1687365162\\\" alt=\\\"Screenshot of 40 Colori About Us page showing clean black text on a white background\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/40colori-page.png?v=1687365162\\\"\u003e40 Colori\u003c/a\u003e is a great model for About Us pages for small businesses. It provides a simple company overview, including a How We Work to give customers an inside look at operations. 40 Colori’s page speaks directly to readers, telling a coherent story that increases trust and transparency.\u003c/p\u003e\\n\u003cp\u003eIts summary explains who the company is, its brand values, and how it differs from other Italian menswear brands. The \u003ca href=\\\"/blog/copywriting-mistakes\\\"\u003ecopywriting\u003c/a\u003e is clear, straightforward, and written in a \u003ca href=\\\"/blog/brand-voice\\\"\u003ebrand voice\u003c/a\u003e that makes 40 Colori sound credible and friendly.\u003c/p\u003e\\n\u003ch3 id=\\\"23\\\"\u003e15. MVMT\u003c/h3\u003e\\n\u003cp\u003e\u003cmeta charset=\\\"utf-8\\\"\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" alt=\\\"Screenshot of MVMT About Us page\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/mvmt_ca437755-dce0-4bf1-b37c-779bb8858959.png?v=1687365278\\\" data-mce-fragment=\\\"1\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/mvmt_ca437755-dce0-4bf1-b37c-779bb8858959.png?v=1687365278\\\"\u003eThe \u003ca rel=\\\"nofollow\\\" href=\\\"https://www.mvmt.com/our-story.html\\\" target=\\\"_blank\\\"\u003eMVMT About Us page\u003c/a\u003e is designed using sections that guide the reader through its story.\u003c/p\u003e\\n\u003cp\u003eIt centers on the company’s two co-founders, who both dropped out of college. Leading with photos of the founders establishes a personalized approach before getting into their product promise and finally their company philosophy.\u003c/p\u003e\\n\u003cp\u003eIf you are struggling with how to structure your About Us page, you could follow MVMT’s lead by breaking it down into four straightforward parts:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eOur story\u003c/li\u003e\\n\u003cli\u003eOur products\u003c/li\u003e\\n\u003cli\u003eOur mission\u003c/li\u003e\\n\u003cli\u003eOur socials\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eThis can help you tell your story simply and effectively, letting readers quickly see who you are and what you do.\u003c/p\u003e\\n\u003ch3 id=\\\"24\\\"\u003e16. Marie Forleo\u003c/h3\u003e\\n\u003cdiv style=\\\"text-align: left;\\\" data-mce-fragment=\\\"1\\\" data-mce-style=\\\"text-align: left;\\\"\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://www.marieforleo.com/about\\\" target=\\\"_blank\\\"\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/about-us-page-marie.png?v=1716989531\\\" alt=\\\"About Us page for brand Marie Forleo\\\" style=\\\"float: none;\\\" data-mce-fragment=\\\"1\\\" data-mce-style=\\\"float: none;\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/about-us-page-marie.png?v=1716989531\\\"\u003e\u003c/a\u003e\u003c/div\u003e\\n\u003cp\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://www.marieforleo.com/about\\\" target=\\\"_blank\\\"\u003e Marie Forleo\u003c/a\u003e builds connection with readers by designing her About page to look like a long-form letter. It tells her story in a personal and friendly tone before focusing on the reader with a section aptly titled “Which brings me to you.”\u003c/p\u003e\\n\u003cp\u003eMarie also builds trust with some serious name dropping, including photos of her with Richard Branson and Oprah. These are included alongside \u003ca href=\\\"/blog/15973132-hacking-the-press-clever-ways-to-get-free-press-coverage-with-zero-budget\\\"\u003elinks to press\u003c/a\u003e featuring her work.\u003c/p\u003e\\n\u003cdiv style=\\\"text-align: left;\\\"\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" style=\\\"float: none;\\\" alt=\\\"About Us page for brand Marie Forleo\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/about-us-page-marie-forleo.png?v=1716989533\\\"\u003e\u003c/div\u003e\\n\u003cp\u003eFor entrepreneurs who have a personal brand tied to their business, this style of About Us page is effective. You can treat your business as one important chapter in a series of stories. Start at the beginning and end where your reader is introduced as a character in your personal story.\u003c/p\u003e\\n\u003ch3 id=\\\"25\\\"\u003e17. Cotopaxi\u003c/h3\u003e\\n\u003cdiv style=\\\"text-align: left;\\\"\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" style=\\\"float: none;\\\" alt=\\\"About Us page for brand Cotopaxi\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/about-us-page-cotopaxi.png?v=1716989533\\\"\u003e\u003c/div\u003e\\n\u003cp\u003eThe essence of a brand can be found in the feelings and meaning its name evokes. So another good place to start your story is with the “why” behind your business name.\u003c/p\u003e\\n\u003cp\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://www.cotopaxi.com/\\\" target=\\\"_blank\\\"\u003eCotopaxi\u003c/a\u003e takes this approach, explaining the personal meaning the brand name has for its founders. It is the starting point to tell the rest of their story, through the actions they’ve taken in building the business and pursuing their cause.\u003c/p\u003e\\n\u003ch3 id=\\\"26\\\"\u003e18. Mailchimp\u003c/h3\u003e\\n\u003cdiv style=\\\"text-align: left;\\\" data-mce-fragment=\\\"1\\\" data-mce-style=\\\"text-align: left;\\\"\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://mailchimp.com/about/\\\" target=\\\"_blank\\\"\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/about-us-page-mailchimp.png?v=1716989532\\\" alt=\\\"About Us page for brand Mailchimp\\\" style=\\\"float: none;\\\" data-mce-fragment=\\\"1\\\" data-mce-style=\\\"float: none;\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/about-us-page-mailchimp.png?v=1716989532\\\"\u003e\u003c/a\u003e\u003c/div\u003e\\n\u003cp\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://mailchimp.com/about/\\\" target=\\\"_blank\\\"\u003e Mailchimp’s About Us page\u003c/a\u003e expresses the brand’s commitment to small businesses and community. It kicks off with an overview of the founders’ story, showcasing their 20 years of experience in web design and email, building \u003ca href=\\\"/blog/website-credibility\\\"\u003ecredibility\u003c/a\u003e and authority.\u003c/p\u003e\\n\u003cp\u003eThe page demonstrates its brand values by explaining Mailchimp’s company culture. Here it discusses Mailchimp’s commitment to learning and educating employees about small businesses, so that each employee it hires is a perfect addition to the team.\u003c/p\u003e\\n\u003cp\u003eOne element that stands out on Mailchimp’s About Us page is its section on corporate citizenship. \u003cspan style=\\\"font-weight: 400;\\\" data-mce-fragment=\\\"1\\\" data-mce-style=\\\"font-weight: 400;\\\"\u003eLearn how the brand’s \u003c/span\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://mailchimp.com/givewhereyoulive/\\\" data-mce-fragment=\\\"1\\\" target=\\\"_blank\\\" data-mce-href=\\\"https://mailchimp.com/givewhereyoulive/\\\"\u003e\u003cspan style=\\\"font-weight: 400;\\\" data-mce-fragment=\\\"1\\\" data-mce-style=\\\"font-weight: 400;\\\"\u003eGive Where You Live\u003c/span\u003e\u003c/a\u003e\u003cspan style=\\\"font-weight: 400;\\\" data-mce-fragment=\\\"1\\\" data-mce-style=\\\"font-weight: 400;\\\"\u003e initiative is helping non-profits in select cities.\u003c/span\u003e\u003c/p\u003e\\n\u003cp\u003eOverall, Mailchimp’s About Us is authentic, honest, and shows how it stands by its mission to support small businesses in real life and online. \u003c/p\u003e\\n\u003ch2 id=\\\"3\\\"\u003eHow to write an About Us page in 5 steps\u003c/h2\u003e\\n\u003ciframe src=\\\"https://www.youtube.com/embed/c27JminoNgc?si=f2yDaIT5mH8xOpUZ\u0026amp;autoplay=0\\\" class=\\\"w-full h-full aspect-video\\\" title=\\\"YouTube video\\\" allowfullscreen=\\\"\\\"\u003e\u003c/iframe\u003e\\n\u003ch3\u003e1. Set the scene\u003c/h3\u003e\\n\u003cp\u003eThe best About Us pages accomplish their goals through telling a story about a brand. Introduce the characters or setting and establish the status quo or “the way things were” for you, your target customer, or your industry.\u003c/p\u003e\\n\u003ch3\u003e2. Introduce the problem\u003c/h3\u003e\\n\u003cp\u003eDescribe the problem that called you (the main character) to act. Explain who it impacted, how it impacted them, and why that matters.\u003c/p\u003e\\n\u003ch3\u003e3. Rise to the challenge\u003c/h3\u003e\\n\u003cp\u003eExplain how you set out to find a solution (i.e., start your business). Highlight the obstacles you faced along the way.\u003c/p\u003e\\n\u003ch3\u003e4. Arrive at a solution\u003c/h3\u003e\\n\u003cp\u003eShare details of how your business is pursuing its purpose and the milestones you’ve hit. Stories are all about representing change—starting in one place and ending up in another—which is something your About Us page should also do as visitors scroll through it.\u003c/p\u003e\\n\u003ch3\u003e5. Envision what’s next\u003c/h3\u003e\\n\u003cp\u003ePaint a picture of the future for your company or state its mission and goals.\u003c/p\u003e\\n\u003cp\u003eHere are some other components you might want to add to your About Us page. These elements will not only help to flesh out your narrative, but also define your brand and communicate your company’s reason for being.\u003c/p\u003e\\n\u003ch4\u003eYour business model\u003c/h4\u003e\\n\u003cp\u003eFor some companies, their business model is their \u003ca href=\\\"/blog/unique-selling-proposition\\\" target=\\\"_blank\\\"\u003eunique value proposition\u003c/a\u003e—a selling point that’s worth including on their About Us page.\u003c/p\u003e\\n\u003cp\u003eThis might include:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eHow you cut out the middleman and pass the savings on to customers\u003c/li\u003e\\n\u003cli\u003eWhere you source the materials for your product (e.g., manufacturing in a specific country or providing jobs to a certain community)\u003c/li\u003e\\n\u003cli\u003eA breakdown of the portion of your revenue that goes to a charity\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eIf you are looking to strengthen your brand through transparency, your About Us page is a good place to do it. Take the opportunity to summarize your supply chain, how your business works, and your company’s history, relating it back to your mission.\u003c/p\u003e\\n\u003cp\u003eA simple way to do this is with an illustration or infographic that presents your business model in an easy to understand manner.\u003c/p\u003e\\n\u003ch4\u003ePress mentions, testimonials, awards\u003c/h4\u003e\\n\u003cp\u003eReviews, press mentions, or \u003ca href=\\\"/blog/user-generated-content\\\"\u003euser-generated content (UGC)\u003c/a\u003e can be featured on your About Us page to show how you impact your customers or your industry.\u003c/p\u003e\\n\u003cp\u003eThere are a variety of ways to integrate social proof into your About Us page. Some of the most common ways are:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eEmbedding Instagram galleries of customer content\u003c/li\u003e\\n\u003cli\u003eFeaturing the logos of publications that have covered you\u003c/li\u003e\\n\u003cli\u003eHighlighting a quote lifted from a customer review\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003ePress mentions, awards, and other wins are common examples of milestones that can be used to help tell the middle of your story and build trust. \u003cspan style=\\\"font-weight: 400;\\\" data-mce-fragment=\\\"1\\\" data-mce-style=\\\"font-weight: 400;\\\"\u003eHere’s how cereal brand \u003c/span\u003e\u003ca href=\\\"https://www.shopify.com/ca/blog/offlimits-creative-branding-community\\\" data-mce-fragment=\\\"1\\\" data-mce-href=\\\"https://www.shopify.com/ca/blog/offlimits-creative-branding-community\\\"\u003e\u003cspan style=\\\"font-weight: 400;\\\" data-mce-fragment=\\\"1\\\" data-mce-style=\\\"font-weight: 400;\\\"\u003eOffLimits\u003c/span\u003e\u003c/a\u003e\u003cspan style=\\\"font-weight: 400;\\\" data-mce-fragment=\\\"1\\\" data-mce-style=\\\"font-weight: 400;\\\"\u003e approached this for its own About Us page:\u003c/span\u003e\u003c/p\u003e\\n\u003cdiv style=\\\"text-align: left;\\\"\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" style=\\\"float: none;\\\" alt=\\\"About Us page for brand OffLimits\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/build-a-brand-offlimits2_ff4b40d3-eb07-4081-a761-b719f09ff17f.png?v=1716990648\\\"\u003e\u003c/div\u003e\\n\u003ch4\u003eConcrete numbers\u003c/h4\u003e\\n\u003cp\u003eNumbers give you credibility, especially if you’re illustrating a problem you’re trying to solve or the progress you’ve made as a business (e.g., number of items sold or years you’ve been in business).\u003c/p\u003e\\n\u003cp\u003eConsider the stats you can use on your About Us page as a way to emphasize your company mission or to quantify your impact as a business.\u003c/p\u003e\\n\u003cp\u003eWhether you’re introducing an industry problem or highlighting company success, tying eye-catching figures into your narrative can help communicate your message effectively.\u003c/p\u003e\\n\u003ch4\u003eAn introduction to your team\u003c/h4\u003e\\n\u003cp\u003ePutting a face to your brand helps to humanize it, communicate your company culture, and shine a light on the people who power your business.\u003c/p\u003e\\n\u003cp\u003eEven if you only feature the founders, your About Us page can be a chance to build your personal brand. It is a place to build trust with readers by sharing how your story and experience makes you and your company a good fit to serve your market.\u003c/p\u003e\\n\u003ch4\u003eA video or gallery of photos\u003c/h4\u003e\\n\u003cp\u003eIf you can, you should mix up the media on your About Us page to add variety in your page design.\u003c/p\u003e\\n\u003cp\u003eAt the very least, you can include high-quality behind-the-scenes photos that give visitors a glimpse into your business. If you’ve invested in digital marketing assets like videos or case studies, your About Us page is a good home for them as well. \u003c/p\u003e\\n\u003ch4\u003eSocial media links and calls to action\u003c/h4\u003e\\n\u003cp\u003eYour About Us page can also be used to funnel visitors to other web pages or online presences, whether it’s a blog post or social profile. If you’re an ecommerce brand, you’ll want to point people toward your best visual content on TikTok or Instagram. If you’re a freelancer, a link to your LinkedIn profile could help build credibility with a potential client. \u003c/p\u003e\\n\u003cp\u003eBe sure to incorporate any relevant CTA links into your copy and think about how you can continue the visitor’s journey by encouraging them to:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eFollow your social accounts\u003c/li\u003e\\n\u003cli\u003eOpt into your \u003ca href=\\\"/blog/build-email-list\\\"\u003eemail list\u003c/a\u003e\\n\u003c/li\u003e\\n\u003cli\u003eCheck out your products\u003c/li\u003e\\n\u003cli\u003eApply for a job at your company\u003c/li\u003e\\n\u003cli\u003eRead your \u003ca href=\\\"/blog/how-to-start-a-blog\\\"\u003eblog\u003c/a\u003e\\n\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch2 id=\\\"4\\\"\u003eAbout Us page templates\u003c/h2\u003e\\n\u003cp\u003eKeep in mind that writing your actual copy in the first person (e.g., I, we) will help build a more personal connection with your target audience. Your About Us page is about \u003cem\u003eyou\u003c/em\u003e, so don’t shy away from that.\u003c/p\u003e\\n\u003cp\u003eHit the following points and you should have the structure for a story (\u003ca href=\\\"/blog/copywriting-mistakes\\\" target=\\\"_blank\\\"\u003enot necessarily the copy you’ll use\u003c/a\u003e) that you can incorporate into your About Us page narrative. \u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded my-12 border-l-2 pl-4 [\u0026amp;_h2]:!mt-0 [\u0026amp;_h2]:mb-6 [\u0026amp;_h2]:text-t5 [\u0026amp;_h3]:!mt-0 [\u0026amp;_h3]:mb-6 [\u0026amp;_h3]:text-t7 [\u0026amp;_h4]:!mt-0 [\u0026amp;_h4]:mb-6 [\u0026amp;_h4]:text-t8 [\u0026amp;_ul]:!mt-0 [\u0026amp;_ul]:mb-6 [\u0026amp;_ul:last-child]:mb-0 [\u0026amp;_ol]:!mt-0 [\u0026amp;_ol]:mb-6 [\u0026amp;_ol:last-child]:mb-0 [\u0026amp;_p]:!mt-0 [\u0026amp;_p]:mb-6 [\u0026amp;_p:last-child]:mb-0 border-blog-highlight\\\"\u003e\\n\u003cp\u003e[FOUNDERS] started [COMPANY] because [EXPLAIN PROBLEM IN YOUR INDUSTRY].\u003c/p\u003e\\n\u003cp\u003eThat’s why [DESCRIBE JOURNEY TO SOLUTION].\u003c/p\u003e\\n\u003cp\u003eAlong the way, [SHARE MILESTONES AND WINS].\u003c/p\u003e\\n\u003cp\u003eWe want to be [STATE YOUR MISSION GOING FORWARD].\u003c/p\u003e\\n\u003c/div\u003e\\n\u003cp\u003eSome other inspiring templates to check out are:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://www.oberlo.com/blog/ecommerce-about-page-templates\\\" target=\\\"_blank\\\"\u003eEcommerce About Us page examples and templates by Oberlo\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://coschedule.com/blog/write-about-us-page-template-examples/\\\" target=\\\"_blank\\\"\u003eAbout Us page templates by CoSchedule\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eHowever, a story is just the start. A good About Us page doesn’t just tell the story behind a company—it shows it. \u003c/p\u003e\\n\u003cp\u003eMany ecommerce website builders will include an About Us page in your starter template. For example, Shopify’s \u003ca href=\\\"https://themes.shopify.com/themes/parallax/styles/aspen\\\" target=\\\"_blank\\\"\u003eParallax theme\u003c/a\u003e provides an About Us page template you can copy and paste your story into.\u003c/p\u003e\\n\u003cp\u003eIf you’re genuinely stuck on an About page, you may be tempted to use a paid or free About page generator. The problem is, no generator can \u003cspan style=\\\"font-weight: 400;\\\" data-mce-fragment=\\\"1\\\" data-mce-style=\\\"font-weight: 400;\\\"\u003ewrite your company’s story\u003c/span\u003e. About Us pages are unique to your business and should be written with consideration in mind. \u003c/p\u003e\\n\u003cp\u003eAnother option is to use the About Us page templates above. If you’re strapped for time or just can’t find the words, \u003ca href=\\\"/ca/blog/what-is-copywriting\\\"\u003ehire a copywriter\u003c/a\u003e. They’ll be able to interview you and your team members and write a beautiful on-brand About Us page for your business that you can use to connect with potential customers.\u003c/p\u003e\\n\u003ch2 id=\\\"5\\\"\u003eBuilding trust with your About Us page\u003c/h2\u003e\\n\u003cp\u003eWhen you’re starting out, it might seem like there’s not an awful lot to say on your About Us page.\u003c/p\u003e\\n\u003cp\u003eIf you have a point of view and know why you’re doing what you do in service of your customers, you have enough to start with. You can add the milestones you’ve crossed as you grow, improving your About Us page over time.\u003c/p\u003e\\n\u003cp\u003eFor those who are already well into their own story, take a look at your analytics to see if new visitors are regularly stopping by your About Us page.\u003c/p\u003e\\n\u003cp\u003eMaybe it’s time to review it and start treating your About Us page like the valuable online asset it’s meant to be.\u003c/p\u003e\\n\u003cp\u003e\u003ci\u003eFeature illustration by Alice Mollon\u003c/i\u003e\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n \u003cdiv itemtype=\\\"https://schema.org/FAQPage\\\" itemscope=\\\"\\\"\u003e\\n \u003ch2\u003eAbout Us Page FAQ\u003c/h2\u003e\\n\\n \u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n \u003ch3 itemprop=\\\"name\\\"\u003eWhat is an About Us page?\u003c/h3\u003e\\n \u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n \u003cdiv itemprop=\\\"text\\\"\u003e\\n \u003cp\u003eYour about page introduces you to your customers. Share who you are, why you started the brand, your vision and mission, and how you plan to grow. Treat your About page like your store’s résumé, and make sure it’s updated at all times. The more you share about yourself, the closer your customers will feel to your brand.\u003c/p\u003e\\n \u003c/div\u003e\\n \u003c/div\u003e\\n \u003c/div\u003e\\n\\n \u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n \u003ch3 itemprop=\\\"name\\\"\u003e How do I write an About Us page? \u003c/h3\u003e\\n \u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n \u003cdiv itemprop=\\\"text\\\"\u003e\\n \u003cp\u003eTo write an About Us page, start with your company’s story:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eSet the scene by introducing the characters and status quo.\u003c/li\u003e\\n\u003cli\u003eIntroduce the problem that caused you to act.\u003c/li\u003e\\n\u003cli\u003eExplain how you found a solution and the challenges you faced.\u003c/li\u003e\\n\u003cli\u003eShare the milestones your business has hit.\u003c/li\u003e\\n\u003cli\u003eDescribe the future for your company or state its mission and goals.\u003c/li\u003e\\n\u003c/ul\u003e\\n \u003c/div\u003e\\n \u003c/div\u003e\\n \u003c/div\u003e\\n\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n \u003ch3 itemprop=\\\"name\\\"\u003e Why do websites have About Us content? \u003c/h3\u003e\\n \u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n \u003cdiv itemprop=\\\"text\\\"\u003e\\n \u003cp\u003eWhile you don’t technically need an About Us page, it’s definitely a good idea. About Us content is a way for customers to learn about you and create a sense of trust in your brand. If they feel connected to you and your brand, they’ll be more willing to purchase your products.\u003c/p\u003e\\n \u003c/div\u003e\\n \u003c/div\u003e\\n \u003c/div\u003e\\n\\n \u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n \u003ch3 itemprop=\\\"name\\\"\u003eHow do you add an About Page in Shopify?\u003c/h3\u003e\\n \u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n \u003cdiv itemprop=\\\"text\\\"\u003e\\n \u003cp\u003eLog in to your Shopify admin dashboard and click on “Online store” from the left hand side menu. Click on “Add page,” create your content there, and name the page '“About.” Save the page and then add it to your menu.\u003c/p\u003e\\n \u003c/div\u003e\\n \u003c/div\u003e\\n \u003c/div\u003e\\n \u003c/div\u003e\\n\u003c/div\u003e\",\"Build brand credibility and earn your audience's trust by writing a compelling About Us page for your business.\",\"\u003cp\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/how-to-write-an-about-us-wip1.png?v=1618511825\\\" alt=\\\"About us page\\\"\u003eBuild brand credibility and earn your audience's trust by writing a compelling About Us page for your business. \u003c/p\u003e\",{\"_1704\":1729,\"_335\":2328,\"_1182\":2341},\"Your About Us page is key to building trust and credibility with shoppers. Here’s how to write an About Us page, with examples and templates to get you started.\",{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,2344,2346,-5,2348],{\"_1704\":1740,\"_1741\":2345,\"_1743\":1744},\"{\\\"en-ca\\\":\\\"https://www.shopify.com/ca/blog/how-to-write-an-about-us-page\\\",\\\"en-gb\\\":\\\"https://www.shopify.com/uk/blog/how-to-write-an-about-us-page\\\",\\\"en-au\\\":\\\"https://www.shopify.com/au/blog/how-to-write-an-about-us-page\\\",\\\"en-id\\\":\\\"https://www.shopify.com/id/blog/how-to-write-an-about-us-page\\\",\\\"en-nz\\\":\\\"https://www.shopify.com/nz/blog/how-to-write-an-about-us-page\\\",\\\"en-za\\\":\\\"https://www.shopify.com/za/blog/how-to-write-an-about-us-page\\\",\\\"en-ng\\\":\\\"https://www.shopify.com/ng/blog/how-to-write-an-about-us-page\\\",\\\"en-ph\\\":\\\"https://www.shopify.com/ph/blog/how-to-write-an-about-us-page\\\",\\\"en-sg\\\":\\\"https://www.shopify.com/sg/blog/how-to-write-an-about-us-page\\\",\\\"en-hk\\\":\\\"https://www.shopify.com/hk/blog/how-to-write-an-about-us-page\\\",\\\"en-ie\\\":\\\"https://www.shopify.com/ie/blog/how-to-write-an-about-us-page\\\",\\\"en-my\\\":\\\"https://www.shopify.com/my/blog/how-to-write-an-about-us-page\\\",\\\"pt-br\\\":\\\"https://www.shopify.com/br/blog/como-escrever-a-pagina-sobre-nos-para-seu-e-commerce\\\",\\\"zh-cn\\\":\\\"https://www.shopify.com/zh/blog/how-to-write-an-about-us-page\\\",\\\"ja\\\":\\\"https://www.shopify.com/jp/blog/how-to-write-an-about-us-page\\\",\\\"de\\\":\\\"https://www.shopify.com/de/blog/uber-uns-unternehmen\\\",\\\"es\\\":\\\"https://www.shopify.com/es/blog/quienes-somos-pagina\\\",\\\"fr\\\":\\\"https://www.shopify.com/fr/blog/comment-rediger-une-page-a-propos\\\",\\\"it\\\":\\\"https://www.shopify.com/it/blog/come-usare-la-pagina-chi-siamo\\\",\\\"nl\\\":\\\"https://www.shopify.com/nl/blog/over-ons-pagina\\\"}\",{\"_1704\":1740,\"_1741\":2347,\"_1743\":1747},\"[{\\\"title\\\":\\\"How To Create Your Landing Page Design (+ Examples for Inspiration)\\\",\\\"url\\\":\\\"blog/landing-page-design\\\"},{\\\"title\\\":\\\"Ecommerce UX: Design Strategies and Best Practices for 2024\\\",\\\"url\\\":\\\"blog/ecommerce-ux\\\"},{\\\"title\\\":\\\"What Is Conversion Rate Optimization (CRO)? How To Get Started\\\",\\\"url\\\":\\\"blog/120261189-conversion-rate-optimization\\\"},{\\\"title\\\":\\\"How To Hire an Ecommerce Expert for Your Business in 2024\\\",\\\"url\\\":\\\"blog/how-to-hire-an-expert\\\"},{\\\"title\\\":\\\"Ecommerce Analytics: How To Analyze Data for Your Business (2024)\\\",\\\"url\\\":\\\"blog/marketing-analytics\\\"},{\\\"title\\\":\\\"How To Use Customer Value Management To Increase Sales\\\",\\\"url\\\":\\\"blog/customer-value-management\\\"},{\\\"title\\\":\\\"Launch Your Online Store in 2024: The 15-Point Ecommerce Checklist\\\",\\\"url\\\":\\\"blog/shopify-store-launch-checklist\\\"},{\\\"title\\\":\\\"Google Analytics for Ecommerce in 2024 (Complete Guide)\\\",\\\"url\\\":\\\"blog/14681601-google-analytics-for-ecommerce-a-beginners-guide\\\"}]\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},{\"_1704\":1705,\"_161\":2350,\"_1456\":2351,\"_335\":2352,\"_1709\":2353,\"_1711\":2354,\"_1721\":2357,\"_126\":2358,\"_1724\":2359,\"_1726\":2360,\"_1544\":2361,\"_1730\":2362,\"_1737\":2363,\"_1751\":2355,\"_1752\":2356,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":2369,\"_1758\":2353},\"gid://shopify/Article/28926607394\",\"selling-wholesale\",\"Wholesaling: How to Start a Wholesale Business in 2025\",\"2024-11-29T06:30:00Z\",{\"_1704\":1713,\"_379\":2355,\"_1715\":2356,\"_1717\":1767,\"_1719\":1768},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/wholesale_20business_8c0eba5c-74b3-4946-b09b-9f408eb6058e.jpg?v=1730131889\",\"Stacked green cubes representing wholesale business inventory.\",[2024,1079,2025],\"\u003cp\u003eStarting a wholesale business is a way for entrepreneurs to find success by focusing on operations and \u003ca href=\\\"/blog/product-development-process\\\"\u003eproduct development\u003c/a\u003e rather than \u003ca href=\\\"/blog/direct-sales\\\"\u003edirect sales\u003c/a\u003e or marketing.\u003c/p\u003e\\n\u003cp\u003eBy using a wholesale business model, you can delegate one big responsibility to \u003ca href=\\\"/retail/wholesale-vs-retail\\\"\u003eretail businesses\u003c/a\u003e: finding customers.\u003c/p\u003e\\n\u003cp\u003eThis guide explains how wholesale businesses work, and how you can start one using an ecommerce platform.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eTable of contents\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003eWhat is a wholesale business?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003eHow to start a wholesale business online\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003eWholesale items to sell\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#4\\\"\u003eIs a wholesale business profitable?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#5\\\"\u003eWholesale business FAQ\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003cp\u003e\u003cstrong\u003eReady to start your business?\u003c/strong\u003e \u003ca href=\\\"/website/builder\\\"\u003eCreate your website\u003c/a\u003e today or \u003ca href=\\\"/blog/what-is-shopify\\\"\u003elearn more about Shopify's tools\u003c/a\u003e for selling online and in person.\u003c/p\u003e\\n\u003ch2 id=\\\"1\\\"\u003eWhat is a wholesale business?\u003c/h2\u003e\\n\u003cp\u003eA wholesale business involves buying large quantities of products from a \u003ca href=\\\"/blog/13975985-how-to-find-a-manufacturer-or-supplier-for-your-product-idea\\\"\u003emanufacturer\u003c/a\u003e and selling them to a retailer. Typically, wholesale products are bought at a discounted rate, which allows wholesalers to generate a profit. The retailer then sells the products to end consumers at a higher price.\u003c/p\u003e\\n\u003ch3\u003eUnderstanding the wholesale business model\u003c/h3\u003e\\n\u003cp\u003eWholesalers are an intermediary in the \u003ca href=\\\"/blog/supply-chain-management\\\"\u003esupply chain\u003c/a\u003e, managing the supply of goods from manufacturers to retailers as efficiently as possible. Because wholesalers purchase large amounts of stock, they can access lower prices and pass on those savings to retailers. Wholesalers may also help retailers source specific goods for customers.\u003c/p\u003e\\n\u003cp\u003eThe \u003ca href=\\\"/blog/wholesale-definition\\\"\u003ewholesale business model\u003c/a\u003e has seen changes recently, thanks in part to wholesale marketplaces like \u003ca href=\\\"https://www.faire.com/\\\"\u003eFaire\u003c/a\u003e. These platforms have allowed small businesses to engage in wholesale activities by increasing access to a global audience of buyers.\u003c/p\u003e\\n\u003cp\u003eWhether you’re using a marketplace or your \u003ca href=\\\"http://shopify.com/online\\\"\u003eonline store\u003c/a\u003e, it’s easier than ever for online businesses to sell to both retailers and consumers. You can create dedicated shopping experiences for customers, whether they’re other businesses, resellers, or the end user.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eSell wholesale and direct to consumers with Shopify\u003c/p\u003e\\n\u003cp\u003eShopify comes with built-in features that help you sell B2B and DTC from a single store. Tailor the shopping experience for each buyer with customized product listings and pricing, quantity rules, payment terms, and more—no third-party apps or coding needed.\u003c/p\u003e\\n\u003ca href=\\\"/plus/solutions/b2b-ecommerce?itcat=coreblog\u0026amp;itterm=shopify-b2b-cta\\\" class=\\\"marketing-button marketing-button--small\\\" target=\\\"_blank\\\"\u003eLearn more\u003c/a\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"2\\\"\u003eHow to start a wholesale business online\u003c/h2\u003e\\n\u003cp\u003eOne of the myths about \u003ca href=\\\"/enterprise/wholesale-ecommerce-websites\\\"\u003ewholesale ecommerce\u003c/a\u003e is that you need significant \u003ca href=\\\"/blog/cash-flow\\\"\u003ecash flow\u003c/a\u003e and industry connections to get started. In fact, wholesale operations can be started much like you would \u003ca href=\\\"/blog/how-to-start-a-business\\\"\u003estart any business\u003c/a\u003e. Ecommerce tools and platforms give you ways to scale your growth, from negotiating with suppliers to reorganizing your sales channels to accommodate business-to-business \u003ca href=\\\"/enterprise/b2b-ecommerce\\\"\u003e(B2B) sales\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eFollow these steps to start a wholesale business:\u003c/p\u003e\\n\u003col\u003e\\n\u003cli\u003e\u003ca href=\\\"#6\\\"\u003eDecide what wholesale items to sell\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#7\\\"\u003ePick a supplier\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#8\\\"\u003eGet wholesale licenses and permits\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#9\\\"\u003eSet a wholesale pricing strategy\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#10\\\"\u003eCreate an online wholesale store with Shopify\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#11\\\"\u003eMarket and sell your wholesale products\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#12\\\"\u003eExpand your team\u003c/a\u003e\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch3 id=\\\"6\\\"\u003e1. Decide what wholesale items to sell\u003c/h3\u003e\\n\u003cp\u003ePicking a \u003ca href=\\\"/blog/niche-markets\\\"\u003eproduct niche\u003c/a\u003e can be overwhelming, but by creating some selection criteria, you can build a profitable wholesale catalog.\u003c/p\u003e\\n\u003cp\u003eConsider these product features when choosing wholesale items to sell:\u003c/p\u003e\\n\u003ch4\u003eSeasonality\u003c/h4\u003e\\n\u003cp\u003eSome products have \u003ca href=\\\"/blog/forecasting-for-seasonal-businesses\\\"\u003epeak sales periods\u003c/a\u003e. For instance, swimsuits typically see higher sales in the summer, whereas winter drives demand for coats. Other products have more stable, year-round sales. Recognizing seasonal patterns can help when planning stock levels and marketing strategies.\u003c/p\u003e\\n\u003ch4\u003eProfit margin\u003c/h4\u003e\\n\u003cp\u003eKnowing your \u003ca href=\\\"/tools/profit-margin-calculator\\\"\u003eprofit margin\u003c/a\u003e is crucial in any business. For example, if you buy coffee mugs for $2 and sell them to retailers for $8, your profit margin stands at $6 per mug. This figure is essential for pricing your products profitably while staying competitive. Remember, your retail customers will also need to operate with a profit margin.\u003c/p\u003e\\n\u003ch4\u003eSize and weight\u003c/h4\u003e\\n\u003cp\u003eShipping costs can significantly affect your pricing and delivery choices. Selling smaller, lighter items, such as jewelry, generally allows for \u003ca href=\\\"/blog/cheapest-way-to-ship-a-package\\\"\u003elower shipping costs\u003c/a\u003e. This makes it a more cost-effective choice if you're starting a wholesale business with limited capital.\u003c/p\u003e\\n\u003ch4\u003ePurchase frequency\u003c/h4\u003e\\n\u003cp\u003eProducts that consumers need regularly, like printer ink or pet food, provide a more consistent revenue stream thanks to their high \u003ca href=\\\"/blog/customer-retention-strategies\\\"\u003epurchase frequency\u003c/a\u003e. Planning inventory for such items can be more predictable, making for a smoother operation.\u003c/p\u003e\\n\u003ch4\u003eCompetition\u003c/h4\u003e\\n\u003cp\u003eKeeping an eye on your competition can reveal gaps in their product lines that you can capitalize on. For instance, if no bathroom product wholesaler offers lavender-scented handmade soaps, this scent could be your \u003ca href=\\\"/blog/competitive-analysis\\\"\u003eunique selling point\u003c/a\u003e.\u003c/p\u003e\\n\u003ch4\u003eExpertise\u003c/h4\u003e\\n\u003cp\u003eLeverage your existing knowledge to find wholesale products. If you enjoy going to the gym, for example, you’ll likely have a good idea of what other fitness enthusiasts might want to buy. Perhaps you had a previous role in an industry that allowed you to connect with retailers or manufacturers. This can guide you in choosing the right wholesale items.\u003c/p\u003e\\n\u003ch3 id=\\\"7\\\"\u003e2. Pick a supplier\u003c/h3\u003e\\n\u003cp\u003eIf you’re not making your own products, you’ll need to build relationships with \u003ca href=\\\"/blog/13975985-how-to-find-a-manufacturer-or-supplier-for-your-product-idea\\\"\u003emanufacturers and suppliers\u003c/a\u003e. A stable wholesale business hinges on a reliable and consistent inventory. Retailers shy away from wholesalers who can’t keep their customers’ favorite products in stock.\u003c/p\u003e\\n\u003cp\u003eWhen picking suppliers, consider these factors:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eDiversify your supplier base.\u003c/strong\u003e Don’t rely on one manufacturer or supplier. Working with several suppliers ensures you have a backup if one fails to deliver.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eGo with the most reliable options.\u003c/strong\u003e Choose suppliers and manufacturers who have a track record of delivering on time. Delays can disrupt your business and disappoint your customers.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eLook for quality.\u003c/strong\u003e Ensure your supplier provides high-quality products. Poor quality can harm your reputation and customer relationships.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eThere are many ways to connect with manufacturers and suppliers. You could reach out directly, ask to be referred by relevant people in your industry, or use \u003ca href=\\\"/blog/wholesale-marketplace\\\"\u003eonline supplier databases\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eSetting fair rules with suppliers is critical to ensuring professionalism. For example, you might make agreements about delivery times, product quality checks, or what happens in the case of a supply issue.\u003c/p\u003e\\n\u003ch3 id=\\\"8\\\"\u003e3. Get wholesale licenses and permits\u003c/h3\u003e\\n\u003cp\u003eTo keep things legal, it’s important to apply for licenses and permits before starting a wholesale business.\u003c/p\u003e\\n\u003cp\u003eHere are some licenses and permits you might need:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"/blog/business-license\\\"\u003e\u003cstrong\u003eBusiness license:\u003c/strong\u003e\u003c/a\u003e Licenses may be required to operate in certain industries and locations.\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"/blog/16480780-should-you-be-charging-sales-tax-on-your-online-store\\\"\u003e\u003cstrong\u003eSales tax permit:\u003c/strong\u003e\u003c/a\u003e You may need a permit to buy goods wholesale without paying sales tax.\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"https://www.irs.gov/businesses/small-businesses-self-employed/employer-id-numbers\\\"\u003e\u003cstrong\u003eEmployer identification number (EIN):\u003c/strong\u003e\u003c/a\u003e If you plan to hire employees, you’ll need an EIN from the IRS.\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"/blog/business-risk\\\"\u003e\u003cstrong\u003eSpecialized permits:\u003c/strong\u003e\u003c/a\u003e Depending on what you’re selling (food and beverages, for example), you might need specific permits.\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"/blog/register-business\\\"\u003e\u003cstrong\u003eBusiness registration:\u003c/strong\u003e\u003c/a\u003e To acquire funding and credit, you’ll likely need to register your business.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eConsider booking a consultation with a business adviser or local government office to ensure you have all the necessary paperwork in place.\u003c/p\u003e\\n\u003ch3 id=\\\"9\\\"\u003e4. Set a wholesale pricing strategy\u003c/h3\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/pricing-strategies\\\"\u003ePricing strategies\u003c/a\u003e are a key component of successful wholesaling. You’ll need to price products differently depending upon whether you’re \u003ca href=\\\"/blog/how-to-sell-online\\\"\u003eselling to customers online\u003c/a\u003e, to a small retailer, or to a large business making a bulk order.\u003c/p\u003e\\n\u003cp\u003eMost successful wholesale businesses make at least 50% profit on bulk orders and look to \u003ca href=\\\"/blog/profit-margin\\\"\u003eincrease profit margins\u003c/a\u003e when selling in smaller quantities.\u003c/p\u003e\\n\u003cp\u003eHere is an example of a pricing strategy, where a wholesale business would retain a 50% profit margin on wholesale orders and a 75% profit margin on \u003ca href=\\\"/enterprise/direct-to-consumer\\\"\u003edirect-to-consumer\u003c/a\u003e sales. “MSRP” stands for the manufacturer's suggested retail price.\u003c/p\u003e\\n\u003cimg class=\\\"block block--bordered\\\" style=\\\"float: none;\\\" alt=\\\"A table displaying an example wholesale pricing strategy for three product SKUs.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/pricingstrategy.png?v=1732852428\\\"\u003e\\n\u003cp\u003eA profitable \u003ca href=\\\"/retail/product-pricing-for-wholesale-and-retail\\\"\u003epricing strategy for wholesale distributors\u003c/a\u003e lets them maintain a profit margin while allowing retailers (the customers) to do the same.\u003c/p\u003e\\n\u003cp\u003eLuckily, there are ways to price your wholesale products to mitigate risk. A popular method is to offer discounts based on purchase order quantities.\u003c/p\u003e\\n\u003ch4\u003eMOQs\u003c/h4\u003e\\n\u003cp\u003eMany wholesale businesses set \u003ca href=\\\"/retail/minimum-order-quantity\\\"\u003eminimum order quantities\u003c/a\u003e (MOQs) retailers must meet to place an order. From there, you can use marketing tactics to encourage retailers to place larger orders for a better margin upon resale.\u003c/p\u003e\\n\u003ch4\u003eMSRPs\u003c/h4\u003e\\n\u003cp\u003eAnother wholesale pricing strategy to keep income stable is a manufacturer’s suggested retail price. MSRPs discourage customers from undercutting each other, which helps you maintain your prices and margins.\u003c/p\u003e\\n\u003cp\u003eAn MSRP is often part of a contract agreement between a wholesaler and a retailer. It guarantees the retailer will stick to the suggested retail price—discounts and sale events such as \u003ca href=\\\"/enterprise/black-friday-ecommerce\\\"\u003eBlack Friday\u003c/a\u003e notwithstanding.\u003c/p\u003e\\n\u003cp\u003eAs a wholesaler, you can set the rules for your retailers. But it’s also up to you to ensure retailers can make a profit from selling your product.\u003c/p\u003e\\n\u003ch4\u003eSetting payment terms\u003c/h4\u003e\\n\u003cp\u003eAnother pricing decision you’ll need to make as a wholesaler is the payment terms you’ll offer customers. Most retailers are unable to pay for stock upfront. Instead, net payment terms allow retailers to pay for items as they make sales.\u003c/p\u003e\\n\u003cp\u003eConsider setting individual \u003ca href=\\\"/blog/net-30-payment-terms\\\"\u003epayment terms\u003c/a\u003e for each company you sell to. Terms could vary depending on order size and your prior relationship with the retailer. Popular terms include:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eNone:\u003c/strong\u003e Customers pay for orders immediately at checkout.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eNet (period):\u003c/strong\u003e Customers pay for orders by an agreed due date, such as 15, 30, or 90 days.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eUpon fulfillment:\u003c/strong\u003e Customers pay only when the order is fulfilled or received.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\" style=\\\"text-align: left;\\\"\u003e\\n\u003cp\u003e\u003ca href=\\\"/plus/solutions/b2b-ecommerce\\\"\u003eShopify\u003c/a\u003e offers eight net payment term options, including net periods, due on receipt, and due on fulfillment. You can also set custom payment due dates.\u003c/p\u003e\\n\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/shopify-wholesale.png?v=1709054183\\\" alt=\\\"Net 30 payment terms are set on a B2B order from Gordie Gifts, using Shopify.\\\"\u003e\\n\u003c/div\u003e\\n\u003ch3 id=\\\"10\\\"\u003e5. Create an online wholesale store with Shopify\u003c/h3\u003e\\n\u003cp\u003eShopify is the simplest way to sell to other businesses online. Its B2B features make it easy to provide tailored shopping experiences for different types of customers, whether they’re requesting custom bulk orders or purchasing single items.\u003c/p\u003e\\n\u003cp\u003eHere are some of the features that you can use to create an online wholesale store with Shopify.\u003c/p\u003e\\n\u003ch4\u003eCompany profiles\u003c/h4\u003e\\n\u003cp\u003eShopify’s \u003ca href=\\\"https://help.shopify.com/en/manual/b2b/b2b-customers\\\"\u003eB2B customer profiles\u003c/a\u003e are designed for wholesale. Profiles can represent multiple buyers and locations, keeping all customer information in one place.\u003c/p\u003e\\n\u003cp\u003eEach location profile includes fields for all necessary wholesale data. Manage payment terms, catalogs, tax exemptions, and user permissions directly from the profile.\u003c/p\u003e\\n\u003cimg class=\\\"block block--bordered\\\" alt=\\\"Shopify’s interface showing the creation of a company profile for the store Gordie Gifts.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/shopifyinterface.png?v=1732852428\\\" style=\\\"float: none;\\\"\u003e\\n\u003ch4\u003eCatalogs\u003c/h4\u003e\\n\u003cp\u003eThe \u003ca href=\\\"https://help.shopify.com/en/manual/b2b/catalogs\\\"\u003ecatalog\u003c/a\u003e includes three features for easy customization of the B2B buying experience:\u003c/p\u003e\\n\u003col\u003e\\n\u003cli\u003e\\n\u003cstrong\u003ePrice lists.\u003c/strong\u003e Set wholesale pricing using fixed amounts or a percentage off the retail price. You can also specify minimum, maximum, and increment rules for each \u003ca href=\\\"/blog/what-is-a-stock-keeping-unit\\\"\u003estock keeping unit\u003c/a\u003e (SKU).\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eCustomer-specific product publishing.\u003c/strong\u003e Segment your catalog to show different products to different customers.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eVolume pricing.\u003c/strong\u003e Offer additional discounts based on the quantity a customer adds to their cart. \u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cimg class=\\\"block block--bordered\\\" alt=\\\"Shopify’s interface showing catalog customization options\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/cataloguecustomization.png?v=1732852428\\\" style=\\\"float: none;\\\"\u003e\\n\u003ch4\u003eCustomer accounts\u003c/h4\u003e\\n\u003cp\u003eThe \u003ca href=\\\"https://help.shopify.com/en/manual/b2b/checkout\\\"\u003ecustomer accounts\u003c/a\u003e feature allows you to show B2B customers your wholesale products and pricing, while keeping your existing product pages for B2C consumers.\u003c/p\u003e\\n\u003cp\u003eWhen a retailer logs into your store, they can manage their orders, view past orders, and save their account information.\u003c/p\u003e\\n\u003cimg class=\\\"block block--bordered\\\" alt=\\\"Shopify’s interface showing the customer accounts feature\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/customeraccounts.png?v=1732852428\\\" style=\\\"float: none;\\\"\u003e\\n\u003cp\u003eUse these features to serve retailers, resellers, and end consumers from your Shopify store.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eHow Brooklinen scaled its wholesale business with Shopify\u003c/p\u003e\\n\u003cp\u003eSee how Brooklinen, creator of the internet’s favorite sheets, took its wholesale business to the next level and saw significant growth with Shopify’s B2B features.\u003c/p\u003e\\n\u003ca href=\\\"/plus/customers/brooklinen\\\" class=\\\"marketing-button marketing-button--small\\\" target=\\\"_blank\\\"\u003eLearn more\u003c/a\u003e\\n\u003c/div\u003e\\n\u003ch3 id=\\\"11\\\"\u003e6. Market and sell your wholesale products\u003c/h3\u003e\\n\u003cp\u003eWith a profitable wholesale business idea, a pricing strategy, and an online store, the next step is finding potential wholesale customers.\u003c/p\u003e\\n\u003cp\u003eWhile marketing to end consumers might not be necessary, visibility to retailers is crucial. So, how do you find these retailers and ensure they notice your business?\u003c/p\u003e\\n\u003ch4\u003eUse your website\u003c/h4\u003e\\n\u003cp\u003eIf you run a direct-to-consumer (DTC) website, you may be able to leverage your visibility to find wholesale customers. Retailers and distributors often reach out to popular online stores to establish partnerships—either to stock a product in your store or expand your product distribution.\u003c/p\u003e\\n\u003cp\u003eHarness this organic interest by giving your store an enticing \u003ca href=\\\"/business-name-generator\\\"\u003ename\u003c/a\u003e and brand, then signaling that you’re open to a wholesale relationship by making it easy for retailers to contact you. One option is to put a link for wholesale inquiries in your website footer:\u003c/p\u003e\\n\u003cfigure\u003e\u003cimg alt=\\\"A link with the anchor text Wholesale in the footer of ecommerce website Rockwell Razors.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/rockwell-razors.png?v=1709054335\\\" class=\\\"block block--bordered\\\"\u003e\\n\u003cfigcaption\u003e\u003ca href=\\\"https://getrockwell.com/\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eRockwell Razors\u003c/a\u003e keeps an easily accessible link to a wholesale inquiry form on its website footer.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003eLet your customers \u003ca href=\\\"https://help.shopify.com/en/manual/b2b/companies/company-account-requests\\\"\u003esubmit a form\u003c/a\u003e on your online store to request a B2B relationship.\u003c/p\u003e\\n\u003ch4\u003eJoin a wholesale marketplace\u003c/h4\u003e\\n\u003cp\u003eAccess a large pool of retailers by listing your products on wholesale marketplaces. You can \u003ca href=\\\"/marketplace-connect\\\"\u003eadd your store’s products to marketplaces\u003c/a\u003e to spread your business across \u003ca href=\\\"/blog/sales-channel\\\"\u003esales channels\u003c/a\u003e and reach new buyers.\u003c/p\u003e\\n\u003cp\u003eBefore choosing a wholesale marketplace, it’s important to do your research and understand terms and conditions. Some marketplaces ask for exclusive rights, and every platform charges different fees.\u003c/p\u003e\\n\u003ch4\u003eAttend trade shows\u003c/h4\u003e\\n\u003cp\u003eTrade shows have long been a trusted avenue for wholesalers to connect with potential customers. No matter your niche, be it baby apparel or home décor, there’s likely a trade show tailored to your industry. You can find these events listed in \u003ca href=\\\"https://www.wholesalecentral.com/trade-shows/trade-show-calendar.html\\\"\u003etrade show directories\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eSetting up a booth at these shows provides a platform to network directly with retailers. However, keep in mind that trade shows can be a significant investment. They often involve \u003ca href=\\\"/retail/trade-show-planning\\\"\u003eplanning\u003c/a\u003e, travel expenses, and booth fees.\u003c/p\u003e\\n\u003cp\u003eBefore diving in, consider attending a trade show as a visitor first. Walk the floor, gauge the potential, and then decide if exhibiting is a worthwhile investment for your business.\u003c/p\u003e\\n\u003ch4\u003eUse incentives to motivate buyers\u003c/h4\u003e\\n\u003cp\u003eJust like everyday consumers, wholesale buyers respond well to incentives. Many \u003ca href=\\\"/blog/wholesale-distributor\\\"\u003ewholesale distributors\u003c/a\u003e offer discounts based on the quantity of products purchased. A popular incentive is a percentage off a customer’s first order.\u003c/p\u003e\\n\u003cp\u003eHere are some other incentives you could consider:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eLow minimum order requirements.\u003c/strong\u003e Make it easy for new customers to start buying from you in small quantities.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eFree shipping.\u003c/strong\u003e Consider offering \u003ca href=\\\"/blog/free-shipping-and-conversion\\\"\u003efree shipping\u003c/a\u003e based on order amount and delivery location.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eVolume pricing.\u003c/strong\u003e Encourage larger orders by offering discounts on bulk purchases.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eVarious payment methods.\u003c/strong\u003e Make transactions convenient for customers with various \u003ca href=\\\"/blog/payment-options\\\"\u003epayment method\u003c/a\u003e options.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eBundle deals.\u003c/strong\u003e Offer discounts on product bundles to increase sales.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eDiscount codes.\u003c/strong\u003e Create time-based or personalized discounts \u003ca href=\\\"/blog/discounts-and-coupons\\\"\u003eusing codes\u003c/a\u003e.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eFree samples and testers.\u003c/strong\u003e Let customers try before they buy.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eAnother strategy is to offer \u003ca href=\\\"/blog/what-is-dropshipping\\\"\u003edropshipping services\u003c/a\u003e. As a dropshipping supplier, you deliver your products directly to the end customer when a retailer registers an order. Dropshipping can be an attractive, cost-effective option for your retail customers.\u003c/p\u003e\\n\u003ch4\u003eReach out to complementary brands with Shopify Collective\u003c/h4\u003e\\n\u003cp\u003eOne added benefit of a wholesale channel is that, unlike direct to consumer, you don’t always need a large volume of customers to grow. If you have a handful of high-quality retailers who are successful at selling your product, they can come back and continue to place larger orders again and again. \u003c/p\u003e\\n\u003cp\u003eTo find these select partners, contact companies that sell complementary products. You could look for a contact form on their website, find their social media accounts and send a direct message (DM), or use \u003ca href=\\\"/collective/supplier\\\"\u003eShopify Collective\u003c/a\u003e to connect with like-minded brands.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eDropshipping with Shopify Collective\u003c/p\u003e\\n\u003cp\u003eConnect with US-based Shopify brands to easily sell their products. With Shopify Collective, you can curate items from like-minded stores and ship them directly to your customers.\u003c/p\u003e\\n\u003ca href=\\\"/collective/retailer\\\" class=\\\"marketing-button marketing-button--small\\\"\u003eLearn more\u003c/a\u003e\\n\u003c/div\u003e\\n\u003ch3 id=\\\"12\\\"\u003e7. Expand your team\u003c/h3\u003e\\n\u003cp\u003eStarting a wholesale business can begin as a solo venture. But as your business expands, so does the need for a diverse team. Each role contributes unique skills, from customer satisfaction to inventory management and financial analysis.\u003c/p\u003e\\n\u003cp\u003eHere are some of the job postings you might create if your wholesale business takes off:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"/blog/customer-success\\\"\u003eCustomer success managers\u003c/a\u003e work with retail customers to drive sales and ensure customer satisfaction.\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"/blog/quality-assurance\\\"\u003eQuality assurance supervisors\u003c/a\u003e work with suppliers and manufacturers to oversee product quality.\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"/blog/logistics-planning\\\"\u003eLogistics coordinators\u003c/a\u003e manage a high volume of orders and the timely delivery of goods.\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"/blog/built-in-inventory-management\\\"\u003eInventory analysts\u003c/a\u003e monitor and predict complex inventory needs.\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"/blog/how-to-hire-virtual-assistant-services\\\"\u003eOffice administrators or virtual assistants\u003c/a\u003e handle daily administrative tasks.\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"/blog/growth-strategy\\\"\u003eGrowth marketers\u003c/a\u003e seek new retail customers and opportunities for your business.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch2 id=\\\"3\\\"\u003eWholesale items to sell\u003c/h2\u003e\\n\u003cp\u003eWhen it comes to selling wholesale items as a B2B business online, the possibilities are vast. Whether you’re a seasoned pro or just starting out, you can broaden your product range with these trending \u003ca href=\\\"/blog/wholesale-business-ideas\\\"\u003ewholesale business niche\u003c/a\u003e ideas.\u003c/p\u003e\\n\u003ch3\u003eEducational materials\u003c/h3\u003e\\n\u003cp\u003eThere is a large annual market for education supplies. The United States alone is home to more than \u003ca href=\\\"https://www.ibisworld.com/us/bed/number-of-k-12-students/4251/\\\"\u003e50 million students\u003c/a\u003e, who are taught by more than \u003ca href=\\\"https://www.statista.com/statistics/185012/number-of-teachers-in-elementary-and-secondary-schools-since-1955/\\\"\u003ethree million\u003c/a\u003e teachers.\u003c/p\u003e\\n\u003cp\u003eHere are some education products to consider wholesaling:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/crafts-to-make-and-sell\\\"\u003eArts and crafts supplies\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003eEducational software\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/phidon-pens\\\"\u003eWriting utensils\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003eNotebooks, folders, and binders\u003c/li\u003e\\n\u003cli\u003eComputers\u003c/li\u003e\\n\u003cli\u003eCalculators\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/social-enterprise-sourcing-fabrics\\\"\u003eBackpacks\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003eTextbooks\u003c/li\u003e\\n\u003cli\u003eLunchboxes\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/wood-wood-toys-shopify-marketing-tools\\\"\u003eToy, games, and puzzles\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003eHome décor\u003c/h3\u003e\\n\u003cp\u003eHome improvement sales globally are expected to reach more than \u003ca href=\\\"https://www.statista.com/statistics/1237157/home-improvement-market-value-worldwide/\\\"\u003e$1 trillion\u003c/a\u003e by 2027, making home décor a solid market for wholesale businesses. \u003c/p\u003e\\n\u003cp\u003eSome home décor products to consider wholesaling are:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/211990409-how-to-sell-art-online\\\"\u003eWall art\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/candle-business\\\"\u003eCandles\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/glaze-me-pretty-career-pivot\\\"\u003ePots, vases, and plants\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003eWallpaper and paint\u003c/li\u003e\\n\u003cli\u003eFlooring\u003c/li\u003e\\n\u003cli\u003eRugs and runners\u003c/li\u003e\\n\u003cli\u003eThrow pillows and blankets\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/sell-furniture-online\\\"\u003eFurniture\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003eStorage and organization\u003c/li\u003e\\n\u003cli\u003eLamps and lighting\u003c/li\u003e\\n\u003cli\u003eBedding\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003eClothing and accessories\u003c/h3\u003e\\n\u003cp\u003eFrom workwear to formal attire, fashion is a large and ever-growing market—expected to reach almost \u003ca href=\\\"https://www.statista.com/forecasts/821415/value-of-the-global-apparel-market\\\"\u003e$2 trillion\u003c/a\u003e by 2027.\u003c/p\u003e\\n\u003cp\u003eSome popular product types to consider are:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/dropship-baby-products\\\"\u003eBaby\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003eChildren\u003c/li\u003e\\n\u003cli\u003eWomen\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/wholesale-mens-clothing\\\"\u003eMen\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003eFormal\u003c/li\u003e\\n\u003cli\u003eCasual\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/active-truth-inclusive-community\\\"\u003eActivewear\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003eBusiness\u003c/li\u003e\\n\u003cli\u003eScarves\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/gist-yarn-preorder\\\"\u003eTextiles\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003eHats\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/203365449-start-a-jewellery-making-business\\\"\u003eJewelry\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003eShoes\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003eFood\u003c/h3\u003e\\n\u003cp\u003eFood can be both a fundamental necessity and a luxury item, making it a reliable category for wholesale business. Steady demand for food products also ensures a steady market.\u003c/p\u003e\\n\u003cp\u003eHere are some food product ideas that could spark your next wholesale business idea:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eBeverages\u003c/li\u003e\\n\u003cli\u003eDairy\u003c/li\u003e\\n\u003cli\u003eIce cream\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/graza-branding\\\"\u003eOils\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003eBeef\u003c/li\u003e\\n\u003cli\u003ePork\u003c/li\u003e\\n\u003cli\u003ePoultry\u003c/li\u003e\\n\u003cli\u003eSeafood\u003c/li\u003e\\n\u003cli\u003eFrozen\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/116595781-redefining-local-small-batch-producers-collaborate-to-disrupt-the-grocery-industry\\\"\u003eFresh produce\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/blog-pans-mushroom-jerky-side-hustle\\\"\u003eSnacks\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003eDessert\u003c/li\u003e\\n\u003cli\u003eOrganic\u003c/li\u003e\\n\u003cli\u003eLow-carb\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/magic-spoon-cereal\\\"\u003eKeto products\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003ePurses and handbags \u003c/h3\u003e\\n\u003cp\u003eThe global purse market is expected to reach \u003ca href=\\\"https://www.imarcgroup.com/handbag-market#:~:text=The%20global%20handbag%20market%20size,6.2%25%20during%202023%2D2028.\\\"\u003e$67 billion\u003c/a\u003e by 2032. Here are some types of purses and handbags to consider selling wholesale:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/social-enterprise-sourcing-fabrics\\\"\u003eTotes\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003eClutches\u003c/li\u003e\\n\u003cli\u003eMen’s bags\u003c/li\u003e\\n\u003cli\u003eKids’ bags\u003c/li\u003e\\n\u003cli\u003eWristlets\u003c/li\u003e\\n\u003cli\u003eCasual bags\u003c/li\u003e\\n\u003cli\u003eTravel bags\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003eKitchen materials \u003c/h3\u003e\\n\u003cp\u003eThe kitchenware segment generates more than \u003ca href=\\\"https://www.statista.com/outlook/cmo/furniture/kitchen-dining-furniture/kitchenware/worldwide\\\"\u003e$17 billion in global revenue\u003c/a\u003e, and is expected to grow annually by 3.83% until 2028. \u003c/p\u003e\\n\u003cp\u003eBelow are some kitchen products to get your wholesaling business off the ground:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eUtensils\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/madeincookware-disruption\\\"\u003ePots and pans\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003eBowls and plates\u003c/li\u003e\\n\u003cli\u003ePlatters\u003c/li\u003e\\n\u003cli\u003eStorage and organization\u003c/li\u003e\\n\u003cli\u003eCabinets and shelving\u003c/li\u003e\\n\u003cli\u003eKnives\u003c/li\u003e\\n\u003cli\u003eTable linens\u003c/li\u003e\\n\u003cli\u003eTables\u003c/li\u003e\\n\u003cli\u003eChairs\u003c/li\u003e\\n\u003cli\u003eAppliances\u003c/li\u003e\\n\u003cli\u003eGlassware\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003eHealth and wellness \u003c/h3\u003e\\n\u003cp\u003eThe health and wellness industry is set to make almost \u003ca href=\\\"https://www.statista.com/topics/1336/wellness-and-spa/\\\"\u003e$7 trillion\u003c/a\u003e a year by 2025.\u003c/p\u003e\\n\u003cp\u003eHere are some health and wellness products to consider as part of a wholesale business:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eMassagers\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/trending-products\\\"\u003eVitamins and supplements\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003eLotions\u003c/li\u003e\\n\u003cli\u003eAnti-aging creams\u003c/li\u003e\\n\u003cli\u003eSkin care regimens\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/moss-botanicals\\\"\u003eAromatherapy\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003eFitness apparel\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/wholesale-essential-oils-suppliers\\\"\u003eEssential oils\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/wholesale-candle-suppliers\\\"\u003eCandles/incense\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/bath-bomb-business\\\"\u003eBath products\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003eYoga accessories\u003c/li\u003e\\n\u003cli\u003eExercise equipment\u003c/li\u003e\\n\u003cli\u003eOrganic beauty products\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003ePet supplies\u003c/h3\u003e\\n\u003cp\u003eThe average dog owner in the US spends \u003ca href=\\\"https://www.forbes.com/advisor/pet-insurance/pet-ownership-statistics\\\"\u003emore than $1,500\u003c/a\u003e on their pet every year, which suggests the \u003ca href=\\\"/blog/pet-business\\\"\u003epet industry\u003c/a\u003e could be your next profitable wholesale business idea. Here are some wholesale pet items to sell:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003ePet toys\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/76253445-how-treats-happen-launched-their-brand-by-going-to-30-trade-shows-last-year\\\"\u003ePet treats\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003ePet food\u003c/li\u003e\\n\u003cli\u003eHealth care\u003c/li\u003e\\n\u003cli\u003eCleaning supplies\u003c/li\u003e\\n\u003cli\u003eGrooming\u003c/li\u003e\\n\u003cli\u003eBowls and feeders\u003c/li\u003e\\n\u003cli\u003eClothing and accessories\u003c/li\u003e\\n\u003cli\u003eLeashes, collars, and harnesses\u003c/li\u003e\\n\u003cli\u003eCrates, cages, and aquariums\u003c/li\u003e\\n\u003cli\u003eBeds and bedding\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003eParty supplies\u003c/h3\u003e\\n\u003cp\u003eThe global party supplies market \u003ca href=\\\"https://www.alliedmarketresearch.com/party-supplies-market-A06505\\\"\u003eis projected\u003c/a\u003e to pass $28 billion by 2031. Wholesaling party supplies not only gives you a variety of products to sell: it gives you volume.\u003c/p\u003e\\n\u003cp\u003eHere are some products to consider in this category:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eBalloons\u003c/li\u003e\\n\u003cli\u003eParty favors\u003c/li\u003e\\n\u003cli\u003eDisposable tableware\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/make-sell-merch\\\"\u003eMerch\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003eThemed items\u003c/li\u003e\\n\u003cli\u003eBanquet equipment\u003c/li\u003e\\n\u003cli\u003eBackdrops\u003c/li\u003e\\n\u003cli\u003eDécor\u003c/li\u003e\\n\u003cli\u003eCenterpieces\u003c/li\u003e\\n\u003cli\u003eLighting and candles\u003c/li\u003e\\n\u003cli\u003eFlowers\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch2 id=\\\"4\\\"\u003eIs a wholesale business profitable?\u003c/h2\u003e\\n\u003cp\u003eThe key to profitability in wholesaling lies in bulk buying at discounted rates. When you purchase large quantities at a lower cost, you position yourself to sell these items to retailers at a higher price, thereby securing a profit margin.\u003c/p\u003e\\n\u003cp\u003eIf you currently run a direct-to-consumer business, expanding into business-to-business sales can significantly boost your profits. Here are three compelling reasons to consider \u003ca href=\\\"/enterprise/blog/how-to-become-wholesale-distributor\\\"\u003ebecoming a wholesale distributor\u003c/a\u003e:\u003c/p\u003e\\n\u003ch3\u003e1. Boost sales while spending less on marketing\u003c/h3\u003e\\n\u003cp\u003eIn a wholesale model, your marketing is focused on finding retailers, not individual customers. This shift can make your marketing budget go further, as the cost per \u003ca href=\\\"/blog/customer-acquisition\\\"\u003ecustomer acquisition\u003c/a\u003e can be significantly lower.\u003c/p\u003e\\n\u003cp\u003eRunning a direct-to-consumer brand often means spending big on marketing to grow, with each new customer coming at a cost. As digital marketing consultant \u003ca href=\\\"https://shanebarker.com/\\\"\u003eShane Barker\u003c/a\u003e points out, “B2B ecommerce generates much higher revenue than B2C ecommerce,” suggesting that switching to a wholesale model can make growth marketing less expensive.\u003c/p\u003e\\n\u003cp\u003eBy selling your products wholesale, another business takes on the cost of finding customers. This allows you to reinvest your time and money into other areas of your business.\u003c/p\u003e\\n\u003ch3\u003e2. Leverage other brands to sell your product \u003c/h3\u003e\\n\u003cp\u003eBuilding a loyal audience of fans and customers is a challenge requiring time and resources. However, forming a wholesale partnership with an \u003ca href=\\\"/blog/how-to-build-a-brand\\\"\u003eestablished brand\u003c/a\u003e can provide a shortcut.\u003c/p\u003e\\n\u003cp\u003eWhether you partner with a marketplace like \u003ca href=\\\"https://www.faire.com/\\\"\u003eFaire\u003c/a\u003e, a well-known retailer, an established boutique, or a sought-after independent brand, it’s possible to run a successful wholesale business without consumers necessarily knowing who you are.\u003c/p\u003e\\n\u003ch3\u003e3. Enter new markets with less risk\u003c/h3\u003e\\n\u003cp\u003eExpanding your business to a new country or territory involves costs like \u003ca href=\\\"/blog/what-is-warehousing\\\"\u003ewarehousing\u003c/a\u003e and logistics. Plus, you might have to start from scratch, marketing to a population that hasn’t heard of you.\u003c/p\u003e\\n\u003cp\u003ePartnering with a retailer that already has a presence and supply chain in a new market can lower the risk of international expansion by reducing your setup costs.\u003c/p\u003e\\n\u003cp\u003eRead more about the pros and cons of \u003ca href=\\\"/enterprise/direct-to-consumer-vs-wholesale\\\"\u003ewholesale vs. direct-to-consumer\u003c/a\u003e ecommerce.\u003c/p\u003e\\n\u003ch2\u003eStart selling B2B with Shopify today\u003c/h2\u003e\\n\u003cp\u003eFor years, ecommerce has helped direct-to-consumer brands launch and grow faster than by selling with a traditional storefront. Now, a new wave of wholesale startups are thriving online—by rethinking the way wholesale works. \u003c/p\u003e\\n\u003cp\u003eAn ecommerce wholesale distribution business creates efficiencies to benefit both the retailer and the wholesaler. The retailer gets a new product to sell without investing in research and development. Meanwhile, the wholesaler \u003ca href=\\\"/blog/start-business-without-money\\\"\u003esaves money\u003c/a\u003e on marketing and gains access to an existing customer base.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/FAQPage\\\" itemscope=\\\"\\\"\u003e\\n\u003ch2 id=\\\"5\\\"\u003eWholesale business FAQ\u003c/h2\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat are some benefits of wholesaling?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eWholesaling offers several advantages, including lower costs per customer, thanks to bulk purchases, streamlined logistics from dealing with large quantities, and the opportunity to tap into the established customer base of retailers, which reduces the need for marketing campaigns.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat businesses can be wholesale?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eA wide range of businesses can operate on a wholesale model. This includes manufacturers, distributors, suppliers, importers, and exporters across various industries, such as clothing, electronics, food, and pharmaceuticals. Essentially, any industry that produces goods in large quantities can potentially engage in wholesaling.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat are the challenges of wholesaling?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eWhile wholesaling can offer numerous benefits, it also comes with challenges. These can include managing bulk orders, maintaining inventory, offering competitive pricing, and building strong relationships with retailers. It’s crucial for wholesale businesses to have effective strategies to meet these challenges.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat is the difference between wholesale and retail?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eWholesale and retail businesses differ in their target customers and sales methods. Wholesalers sell products in bulk to other businesses at a lower price, while retailers sell individual items to end consumers at a markup. Wholesalers provide a cost-effective supply chain for retailers, who then cater to the needs of individual consumers.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow can a small business start wholesaling?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eSmall businesses can start wholesaling by listing products on a wholesale marketplace or their own Shopify website. They can then approach specific retailers with a compelling wholesale proposal.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"Find out how to start a wholesale business and choose popular wholesale products to sell.\",\"\u003cp\u003eFind out how to start a wholesale business and choose popular wholesale products to sell.\u003c/p\u003e\",{\"_1704\":1729,\"_335\":2352,\"_1182\":2359},{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,2364,2366,-5,2368],{\"_1704\":1740,\"_1741\":2365,\"_1743\":1744},\"{\\\"en-ca\\\":\\\"https://www.shopify.com/ca/blog/selling-wholesale\\\",\\\"en-gb\\\":\\\"https://www.shopify.com/uk/blog/selling-wholesale\\\",\\\"en-au\\\":\\\"https://www.shopify.com/au/blog/selling-wholesale\\\",\\\"en-id\\\":\\\"https://www.shopify.com/id/blog/selling-wholesale\\\",\\\"en-nz\\\":\\\"https://www.shopify.com/nz/blog/selling-wholesale\\\",\\\"en-za\\\":\\\"https://www.shopify.com/za/blog/selling-wholesale\\\",\\\"en-ng\\\":\\\"https://www.shopify.com/ng/blog/selling-wholesale\\\",\\\"en-ph\\\":\\\"https://www.shopify.com/ph/blog/selling-wholesale\\\",\\\"en-sg\\\":\\\"https://www.shopify.com/sg/blog/selling-wholesale\\\",\\\"en-hk\\\":\\\"https://www.shopify.com/hk/blog/selling-wholesale\\\",\\\"en-ie\\\":\\\"https://www.shopify.com/ie/blog/selling-wholesale\\\",\\\"en-my\\\":\\\"https://www.shopify.com/my/blog/selling-wholesale\\\",\\\"ja\\\":\\\"https://www.shopify.com/jp/blog/wholesale-ec-websites\\\"}\",{\"_1704\":1740,\"_1741\":2367,\"_1743\":1747},\"[{\\\"title\\\":\\\"The 13 Best Dropshipping Suppliers in 2024\\\",\\\"url\\\":\\\"blog/dropshipping-suppliers\\\"},{\\\"title\\\":\\\"How To Source Products To Sell Online\\\",\\\"url\\\":\\\"blog/product-sourcing-apps\\\"},{\\\"title\\\":\\\"6 Tips for How To Be a Successful Dropshipper (Full Playbook)\\\",\\\"url\\\":\\\"blog/dropshipping-success\\\"},{\\\"title\\\":\\\"How to Start a Dropshipping Business- A Complete Playbook for 2024\\\",\\\"url\\\":\\\"blog/how-to-start-dropshipping\\\"},{\\\"title\\\":\\\"How to Sell on Instagram with Instagram Shopping\\\",\\\"url\\\":\\\"blog/how-to-sell-on-instagram\\\"},{\\\"title\\\":\\\"The Ultimate Guide To Dropshipping (2024)\\\",\\\"url\\\":\\\"blog/dropshipping-guide\\\"},{\\\"title\\\":\\\"24 Best Side Hustle Ideas to Make Extra Money Today\\\",\\\"url\\\":\\\"blog/side-hustle\\\"},{\\\"title\\\":\\\"130+ Dropshipping Products To Sell for Profit\\\",\\\"url\\\":\\\"blog/best-dropshipping-products\\\"},{\\\"title\\\":\\\"The Rise of Mobile Commerce\\\",\\\"url\\\":\\\"blog/mobile-commerce\\\"},{\\\"title\\\":\\\"Shopify Buy Buttons- Add Ecommerce to Your Website or Blog\\\",\\\"url\\\":\\\"blog/60670213-5-ways-you-can-use-shopify-buy-buttons-to-sell-on-your-website-or-blog\\\"}]\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},\"29 Nov 2024\",{\"_1704\":1705,\"_161\":2371,\"_1456\":2372,\"_335\":2373,\"_1709\":2374,\"_1711\":2375,\"_1721\":2378,\"_126\":2380,\"_1724\":2381,\"_1726\":2382,\"_1544\":2383,\"_1730\":2384,\"_1737\":2385,\"_1751\":2376,\"_1752\":2377,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":2369,\"_1758\":2374},\"gid://shopify/Article/555883921442\",\"passive-income-ideas\",\"29 Passive Income Ideas To Make Money in 2025\",\"2024-11-29T06:00:00Z\",{\"_1704\":1713,\"_379\":2376,\"_1715\":2377,\"_1717\":1767,\"_1719\":1768},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/passive_20income_20ideas_8cc3e457-f2cb-4026-88de-d1fe5794422d.jpg?v=1730406809\",\"passive income ideas\",[2024,1491,1484,2379],\"Most Read\",\"\u003cstyle\u003e\u003c!--\\nhr.solid {border-top: 1px solid #cccccc;}\\n--\u003e\u003c/style\u003e\\n\u003caisummary class=\\\"hidden\\\"\u003e\\n \u003cp\u003ePassive income is a great way to supplement your salary and build wealth over time without much ongoing work. It can be generated from sources like investments, rentals, or selling digital products, offering you more flexibility and freedom. Some popular passive income ideas include dropshipping, affiliate marketing, renting properties, and selling stock photos. The key takeaway is that whether you start with little or no money, there are diverse options to fit your lifestyle and help you achieve financial goals with minimal effort.\\n\u003c/p\u003e\\n\u003c/aisummary\u003e\\n\u003cp\u003ePassive income may not make you a millionaire overnight, but it can supplement your salary and help you build wealth over time.\u003c/p\u003e\\n\u003cp\u003eThrough investments, royalties, rentals, and revenue, passive income is money you earn without the need for ongoing work. It’s not linked to a regular job and doesn’t require your constant attention. This means more freedom, flexibility, and cash for you.\u003c/p\u003e\\n\u003cp\u003eExplore these straightforward passive income ideas to strengthen your financial portfolio.\u003c/p\u003e\\n\u003ch2\u003e29 passive income ideas\u003c/h2\u003e\\n\u003col\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003eDropshipping\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003ePrint on demand\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003eDigital products\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#4\\\"\u003eOnline courses\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#5\\\"\u003eBlogging\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#6\\\"\u003eHandmade goods\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#7\\\"\u003eAffiliate marketing\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#8\\\"\u003eStock photos\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#9\\\"\u003eSocial media influencer\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#10\\\"\u003eRental properties\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#11\\\"\u003eStock market investments\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#12\\\"\u003eSpare room rentals\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#13\\\"\u003eCar rentals\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#14\\\"\u003ePeer-to-peer lending\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#15\\\"\u003eShopping rewards\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#16\\\"\u003eBuy an existing website\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#17\\\"\u003eYouTube channel\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#18\\\"\u003eREIT investments\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#19\\\"\u003eDigital designs\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#20\\\"\u003eStartup investments\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#21\\\"\u003eUnused space rentals\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#22\\\"\u003eJob boards\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#23\\\"\u003eMobile apps\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#24\\\"\u003eRoyalties\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#25\\\"\u003eAudiobook narration\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#26\\\"\u003eVending machines\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#27\\\"\u003eSpreadsheet templates\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#28\\\"\u003eHigh-yield savings accounts\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#29\\\"\u003eParking space rentals\u003c/a\u003e\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ciframe title=\\\"10 Passive Income Ideas to Build Wealth\\\" src=\\\"https://www.youtube.com/embed/sQxBH2TgwLg\\\" height=\\\"361\\\" width=\\\"642\\\" allowfullscreen=\\\"\\\" referrerpolicy=\\\"strict-origin-when-cross-origin\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" frameborder=\\\"0\\\"\u003e\u003c/iframe\u003e\\n\u003ch2\u003eWhat is passive income?\u003c/h2\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/passive-income\\\"\u003ePassive income\u003c/a\u003e is money earned with minimal effort. Common sources of passive income include earnings from investments, like rental property, dividends, interest on savings, or leasing equipment.\u003c/p\u003e\\n\u003cp\u003eAnother source of passive income is ongoing earnings from something you’ve previously created. It could be sales of a digital product, like a pre-recorded online course, or commission produced by affiliate marketing content, such as a YouTube video.\u003c/p\u003e\\n\u003cp\u003ePassive income streams typically require an initial effort to set up but need little daily involvement to maintain.\u003c/p\u003e\\n\u003ch2\u003ePassive income ideas\u003c/h2\u003e\\n\u003ch3 id=\\\"1\\\"\u003e1. Dropshipping\u003c/h3\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/what-is-dropshipping\\\"\u003eDropshipping\u003c/a\u003e is a great way to earn passive income, even if you’re starting with a small budget.\u003c/p\u003e\\n\u003cp\u003eIn a dropshipping business, you set up an \u003ca href=\\\"/start\\\"\u003eonline store\u003c/a\u003e where customers browse and buy products. When you receive an order, you forward it to your dropshipping supplier, who ships the product.\u003c/p\u003e\\n\u003cp\u003eDropshipping’s passive income potential comes from the supplier-seller relationship. \u003ca href=\\\"/blog/dropshipping-suppliers\\\"\u003eDropshipping suppliers\u003c/a\u003e handle everything from manufacturing to packaging to fulfillment, so once your store is up and running, there are minimal ongoing tasks.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eHow to start:\u003c/strong\u003e Use Shopify to \u003ca href=\\\"/blog/dropshipping-guide\\\"\u003estart a dropshipping business\u003c/a\u003e and sell products from your online store.\u003c/p\u003e\\n\u003ch3 id=\\\"2\\\"\u003e2. Print on demand\u003c/h3\u003e\\n\u003cp\u003eIf you’re an artist, designer, or entrepreneur, \u003ca href=\\\"/blog/print-on-demand\\\"\u003eprint on demand\u003c/a\u003e is a passive way to monetize your creativity. This passive income stream involves customizing \u003ca href=\\\"/blog/white-label-products\\\"\u003ewhite-label products\u003c/a\u003e like t-shirts, posters, and backpacks, then selling them on a per-order basis.\u003c/p\u003e\\n\u003cp\u003eSimilar to dropshipping, a third-party service will handle production and shipping, and you pay only for a print-on-demand product after you sell it.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eHow to start: \u003c/strong\u003eChoose a \u003ca href=\\\"/blog/print-on-demand-companies\\\"\u003eprint-on-demand company\u003c/a\u003e and start experimenting with designs to customize your products.\u003c/p\u003e\\n\u003ch3 id=\\\"3\\\"\u003e3. Digital products\u003c/h3\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/digital-products\\\"\u003eDigital products\u003c/a\u003e are assets, tools, and pieces of media consumers can’t physically touch. These include downloadable or streamable files like ebooks, templates and PDFs.\u003c/p\u003e\\n\u003cp\u003eDigital products can be a source of passive income because the work is front loaded and profit margins are high. You only have to make the digital product once; then you can sell it repeatedly via your \u003ca href=\\\"/blog/online-business-ideas\\\"\u003eonline business\u003c/a\u003e. There’s no storage, inventory, or additional production needed.\u003c/p\u003e\\n\u003cp\u003eYou can sell as many digital products as you want. Many creators scale passive income from digital assets by selling kits, printables, files, and other materials professionals can use.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eHow to start: \u003c/strong\u003e\u003ca href=\\\"https://apps.shopify.com/categories/selling-products-digital-products-digital-downloads\\\"\u003eUse an app\u003c/a\u003e to give customers access to your digital products.\u003c/p\u003e\\n\u003ch3 id=\\\"4\\\"\u003e4. Online courses\u003c/h3\u003e\\n\u003cp\u003eIt’s easier than ever for educators to \u003ca href=\\\"/blog/how-to-create-an-online-course\\\"\u003ecreate an online course\u003c/a\u003e. Whether it’s marketing, illustration, or entrepreneurship, you can create pre-recorded courses and start selling with few limitations. You can sell online courses repeatedly without holding any inventory or stock, generating passive income.\u003c/p\u003e\\n\u003cp\u003eTeaching online requires some upfront investment in time. You’ll need to outline your course, record it, and create downloadable assets like templates for students to walk away with.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eHow to start: \u003c/strong\u003eCreate a mini-course with a few hours of content to test demand for your lessons. Then, research online course platforms like \u003ca href=\\\"https://teachable.com/\\\"\u003eTeachable\u003c/a\u003e or \u003ca href=\\\"https://apps.shopify.com/courses\\\"\u003eCourses Plus\u003c/a\u003e.\u003c/p\u003e\\n\u003ch3 id=\\\"5\\\"\u003e5. Blogging\u003c/h3\u003e\\n\u003cp\u003eStarting a blog can be a challenging venture, but blogging businesses have shown stability as a passive income model over multiple decades.\u003c/p\u003e\\n\u003cp\u003eIt takes time to build a blog. But if you create quality content and promote it through platforms like social media, you’ll grow an audience big enough to generate a significant income stream.\u003c/p\u003e\\n\u003cp\u003eEarn passive income from blogging by using your posts to:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003ePromote affiliate products\u003c/li\u003e\\n\u003cli\u003eCreate sponsored posts\u003c/li\u003e\\n\u003cli\u003eSell products\u003c/li\u003e\\n\u003cli\u003eRun ads through \u003ca href=\\\"https://adsense.google.com/start/\\\"\u003eGoogle AdSense\u003c/a\u003e\\n\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eThe best part? With a \u003ca href=\\\"/blog/content-management-system\\\"\u003econtent management system\u003c/a\u003e, you don’t need any advanced tech skills to start a blog. Once you are up and running, you can sign up for a relevant \u003ca href=\\\"/blog/best-affiliate-programs\\\"\u003eaffiliate program\u003c/a\u003e to add monetized links to your blog content.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eHow to start:\u003c/strong\u003e Find your niche and start planning how you want to \u003ca href=\\\"/blog/make-money-blogging\\\"\u003emonetize your blog\u003c/a\u003e. \u003c/p\u003e\\n\u003cdiv data-related-article-image=\\\"https://cdn.shopify.com/s/files/1/0070/7032/articles/1-build-a-website_9c5840c0-9aae-43b9-b70a-c5265e4ffc6b.jpg\\\" data-related-article-description=\\\"Customers are shopping more online. That means it’s time to invest in your online presence and build your business website. Here’s how to build one.\\\" data-related-article-title=\\\"How To Create a Website in 9 Steps\\\" data-related-article-link=\\\"build-a-website\\\" data-related-article-block=\\\"true\\\"\u003e\u003c/div\u003e\\n\u003ch3 id=\\\"6\\\"\u003e6. Handmade goods\u003c/h3\u003e\\n\u003cp\u003eThere are hundreds of websites for selling crafts and homemade products, offering the chance to turn a \u003ca href=\\\"/blog/weekend-side-hustles\\\"\u003eweekend side hustle\u003c/a\u003e into an official income stream. Some have specific niches, like video games or handcrafted goods, while others let you sell whatever you want. Popular marketplaces include:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"https://www.faire.com/\\\"\u003eFaire\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003eAmazon\u003c/li\u003e\\n\u003cli\u003eeBay\u003c/li\u003e\\n\u003cli\u003eRuby Lane\u003c/li\u003e\\n\u003cli\u003eAliExpress\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eThe upfront investment needed to sell handmade goods is twofold. You’ll need to invest in materials and time to \u003ca href=\\\"/blog/things-to-make-and-sell\\\"\u003emake and sell DIY goods\u003c/a\u003e like pottery or clothing. You’ll also want to create an online store to house your products.\u003c/p\u003e\\n\u003cp\u003eSelling from your own store reduces the fees you pay on each sale, plus you can create a brand for yourself. The benefits of building a brand compound over time as you grow an audience and connect with more customers. It’ll help you sell more over time and \u003ca href=\\\"/blog/make-money-online\\\"\u003emake money online\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eHow to start: \u003c/strong\u003eBrowse popular products on major \u003ca href=\\\"/blog/online-selling-sites\\\"\u003eonline selling sites\u003c/a\u003e to understand what makes handmade goods successful.\u003c/p\u003e\\n\u003ch3 id=\\\"7\\\"\u003e7. Affiliate marketing\u003c/h3\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/affiliate-marketing\\\"\u003eAffiliate marketing\u003c/a\u003e is a passive income model that involves recommending a product or service to an audience. It’s a great source of passive income because you earn a commission whenever someone uses your referral link to buy the recommended product or service.\u003c/p\u003e\\n\u003cp\u003eOnline entrepreneurs become affiliate marketers for a few key reasons:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eIt’s easy to execute.\u003c/strong\u003e You handle the marketing side of things while partner brands develop products and fulfill orders.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eIt’s low risk.\u003c/strong\u003e There’s no cost to join an affiliate program. You can sell established profits without upfront financial investment.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eIt’s scalable. \u003c/strong\u003eIntroduce new products to your audience while your past work makes money in the background.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eEarning money with affiliate marketing can be a rewarding way to add passive revenue streams to your business. Once the hours are invested, you can reap the rewards continually.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eHow to start:\u003c/strong\u003e Become a \u003ca href=\\\"/affiliates\\\"\u003eShopify affiliate\u003c/a\u003e or find another \u003ca href=\\\"/blog/best-affiliate-programs\\\"\u003eaffiliate program\u003c/a\u003e that fits your area of expertise.\u003c/p\u003e\\n\u003ciframe title=\\\"How To Use AFFILIATE MARKETING To Create PASSIVE INCOME For Your Business\\\" src=\\\"https://www.youtube.com/embed/OjkjPcyxuqM\\\" height=\\\"361\\\" width=\\\"642\\\" allowfullscreen=\\\"\\\" referrerpolicy=\\\"strict-origin-when-cross-origin\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" frameborder=\\\"0\\\"\u003e\u003c/iframe\u003e\\n\u003ch3 id=\\\"8\\\"\u003e8. Stock photos\u003c/h3\u003e\\n\u003cp\u003eUnlike many passive income ideas on this list, photography is a service-based business, which typically means you get paid for your time. Generally, photographers make money by securing bookings for events and photoshoots.\u003c/p\u003e\\n\u003cp\u003eAlongside this business, you can also generate passive income from photography by \u003ca href=\\\"/blog/how-to-sell-photos-online\\\"\u003eselling photos online\u003c/a\u003e. Stock photo sites like \u003ca href=\\\"https://www.pexels.com/\\\"\u003ePexels\u003c/a\u003e, \u003ca href=\\\"https://www.shutterstock.com/\\\"\u003eShutterstock\u003c/a\u003e, and other online media houses will pay for high-quality photos and videos.\u003c/p\u003e\\n\u003cfigure\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" alt=\\\"Shutterstock homepage featuring a search bar and background image of the ocean\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/shutterstock.jpg?v=1683596478\\\"\u003e\\n\u003cfigcaption\u003eStock photography website Shutterstock.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003eIf you run your photography business on Shopify, you can also offer digital products like prints or print-on-demand shirts and hats, increasing your passive income streams.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eHow to start: \u003c/strong\u003eUnderstand the \u003ca href=\\\"/blog/image-sizes\\\"\u003eimage requirements\u003c/a\u003e for major stock photo libraries and devices. Also, consider which stock image subjects you might specialize in.\u003c/p\u003e\\n\u003ch3 id=\\\"9\\\"\u003e9. Social media influencer\u003c/h3\u003e\\n\u003cp\u003eTo become a \u003ca href=\\\"/blog/social-media-influencer\\\"\u003esocial media influencer\u003c/a\u003e—someone who can affect another person’s buying decisions—you’ll need to build a community of people who enjoy similar topics.\u003c/p\u003e\\n\u003cp\u003eAre you a comics fan? Create an Instagram account and start posting consistently about the latest Marvel and DC shows. The same applies if your interest is in sports, scuba diving, home décor, or something more \u003ca href=\\\"/blog/6187532-dont-follow-your-passion-a-smarter-way-to-find-a-product-to-sell\\\"\u003eniche\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eIf you have an engaged audience, leverage that engagement to support a variety of passive income ideas. For instance, you could partner with large and small businesses to promote products to your followers. Or, make money by selling your own merch.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eHow to start:\u003c/strong\u003e Find brands that fit your socials using \u003ca href=\\\"/collabs/find-brands\\\"\u003eShopify Collabs\u003c/a\u003e, then build affiliate relationships to get paid for what you sell.\u003c/p\u003e\\n\u003ch3 id=\\\"10\\\"\u003e10. Rental properties\u003c/h3\u003e\\n\u003cp\u003eReal estate investing is one of the oldest ways to build long-term passive wealth.\u003c/p\u003e\\n\u003cp\u003eIf you have the capital available, you can invest in apartments, land, or renovation projects, and benefit from the appreciating value.\u003c/p\u003e\\n\u003cp\u003eYou could also lease your property for rental income. Since the job of being a landlord is pretty active, you may need to hire property managers to handle tenants and maintenance to keep your income passive.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eHow to start: \u003c/strong\u003eCheck local laws and regulations for investment properties in your area.\u003c/p\u003e\\n\u003ch3 id=\\\"11\\\"\u003e11. Stock market investments\u003c/h3\u003e\\n\u003cp\u003eAlthough the stock market might have a steep learning curve and can be confusing, it’s a great way to build lasting wealth. A common mistake most people make with investment funds is thinking short term instead of playing the long game to reach financial goals.\u003c/p\u003e\\n\u003cp\u003eThe goal of investing in stocks is to diversify your portfolio and reduce risk. You can do this by investing in mutual funds, index funds, exchange-traded funds (ETFs), and high-dividend stocks that earn you capital gains over time.\u003c/p\u003e\\n\u003cfigure\u003e\u003cimg loading=\\\"lazy\\\" alt=\\\"s and p 500 graph showing gains and losses over time\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/stock-investing-passive-income.jpg?v=1683596499\\\"\u003e\\n\u003cfigcaption\u003eS\u0026amp;P 500 index.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003e\u003cstrong\u003eHow to start: \u003c/strong\u003eOpen a brokerage account at a registered financial institution. It’s recommended that you also speak with a financial adviser to help plan and hit your passive income goals.\u003c/p\u003e\\n\u003ch3 id=\\\"12\\\"\u003e12. Spare room rentals\u003c/h3\u003e\\n\u003cp\u003eMaybe you don’t have the startup capital to invest in rental properties. But, do you have an extra room in your apartment? Or are you going on a three-week road trip and don’t want to leave your house empty? You can partner with a rental company like Airbnb to rent your free space.\u003c/p\u003e\\n\u003cp\u003eAirbnb connects homeowners with people who are looking for their next getaway. People prefer Airbnb because they’re sometimes cheaper and often more convenient than hotels, meaning a high demand for your free space as an Airbnb host.\u003c/p\u003e\\n\u003cp\u003eWhile renting out one spare room to earn passive income is great, renting out 10 is even better. If you want even more income from Airbnb, you can (depending on local laws) buy apartments for the sole purpose of renting them out. You should note, though, that renting your space out often requires work upfront. You might have to furnish or renovate your space before putting it up for rent.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eHow to start: \u003c/strong\u003eCheck short-term rental listings in your local area to gauge nightly prices.\u003c/p\u003e\\n\u003ch3 id=\\\"13\\\"\u003e13. Car rentals\u003c/h3\u003e\\n\u003cp\u003eYour home is not the only thing you can rent to earn passive income. You can also rent your car with a service like \u003ca href=\\\"https://turo.com/\\\"\u003eTuro\u003c/a\u003e. If you use your car to work for ride-sharing companies like Uber, sign up with platforms like \u003ca href=\\\"https://carvertise.com/\\\"\u003eCarvertise\u003c/a\u003e or \u003ca href=\\\"https://wrapify.com/\\\"\u003eWrapify\u003c/a\u003e to earn extra money by selling advertising space on your vehicle.\u003c/p\u003e\\n\u003cp\u003eAnother way to turn your car into an income stream is to look for someone who needs a car for Uber or Lyft. So instead of actively driving in your free time, you can pull up a Netflix show while your car works for you.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eHow to start: \u003c/strong\u003eRead through \u003ca href=\\\"https://www.uber.com/global/en/eligible-vehicles/\\\"\u003eUber’s eligible vehicles list\u003c/a\u003e to see if your car qualifies. \u003c/p\u003e\\n\u003ch3 id=\\\"14\\\"\u003e14. Peer-to-peer lending\u003c/h3\u003e\\n\u003cp\u003eHave extra cash that’s not working for you? Try peer-to-peer lending as a passive \u003ca href=\\\"/blog/side-hustle\\\"\u003eside hustle\u003c/a\u003e. Peer-to-peer lending involves lending money to borrowers or small businesses.\u003c/p\u003e\\n\u003cp\u003eInterest rates for peer-to-peer loans are usually based on the borrower’s history. The return on these loans is typically around 5% to 6%. The more you lend, the higher your cash flow will be.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eHow to start: \u003c/strong\u003eSign up with a loans website like \u003ca href=\\\"https://lendingclub.com/\\\"\u003eLendingClub\u003c/a\u003e, \u003ca href=\\\"https://prosper.com/\\\"\u003eProsper\u003c/a\u003e (for individuals), or \u003ca href=\\\"https://worthy.capital/start\\\"\u003eWorthy\u003c/a\u003e (for businesses) that connects borrowers with lenders.\u003c/p\u003e\\n\u003ch3 id=\\\"15\\\"\u003e15. Shopping rewards\u003c/h3\u003e\\n\u003cp\u003eCashback reward sites allow you to generate passive income when you shop online. After signing up, you don’t have to do anything aside from shop to make money from these sites. The more you shop online, the more points you gain, and the more passive income you can make.\u003c/p\u003e\\n\u003cp\u003eA note of caution: Don’t exceed your monthly spending budget in an attempt to earn more rewards.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eHow to start: \u003c/strong\u003eSet up profiles on cashback reward sites like \u003ca href=\\\"https://www.swagbucks.com/\\\"\u003eSwagbucks\u003c/a\u003e, \u003ca href=\\\"https://www.mypoints.com/\\\"\u003eMyPoint\u003c/a\u003e, and \u003ca href=\\\"https://www.rakuten.com/\\\"\u003eRakuten\u003c/a\u003e.\u003c/p\u003e\\n\u003ch3 id=\\\"16\\\"\u003e16. Buy an existing website\u003c/h3\u003e\\n\u003cp\u003eWebsites on almost any topic are often put up for sale. The best part? A lot of them make a healthy income through \u003ca href=\\\"/blog/how-to-make-affiliate-links\\\"\u003eaffiliate links\u003c/a\u003e, ads, memberships, or products.\u003c/p\u003e\\n\u003cp\u003eBuying an existing site is a great way to own a business that already has sales and traffic coming in. Once you complete your purchase, you also get access to seller support and negotiate hand-over terms with the seller to ensure you’re able to maintain the website.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eHow to start: \u003c/strong\u003eBrowse website marketplaces like \u003ca href=\\\"https://www.bizbuysell.com/\\\"\u003eBizBuySell\u003c/a\u003e and \u003ca href=\\\"https://flippa.com/\\\"\u003eFlippa\u003c/a\u003e to get an idea of availability and pricing. Also, consider how you will negotiate a sale price when you find a website you’d like to buy.\u003c/p\u003e\\n\u003ch3 id=\\\"17\\\"\u003e17. YouTube channel\u003c/h3\u003e\\n\u003cp\u003eIt’s not too late to start a YouTube channel. A whopping \u003ca href=\\\"https://www.globalmediainsight.com/blog/youtube-users-statistics/\\\"\u003e2.7 billion people\u003c/a\u003e worldwide use YouTube every month. That’s a lot of eyeballs to capture for passive income. The catch? It’s a lot of upfront work for little to no return at first.\u003c/p\u003e\\n\u003cp\u003eYet, if you’re a long-term thinker and don’t mind frontloading your efforts, the income potential of a successful YouTube channel is high. Affiliate sales, sponsorships, branded integrations, and ad income can all add up passively as you accumulate content, clicks, and views and grow your audience. You can even easily spin off into \u003ca href=\\\"/blog/make-money-podcasting\\\"\u003estarting a podcast\u003c/a\u003e and earn more money through sponsorships.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eHow to start: \u003c/strong\u003eAs you create your first videos, read up on how to optimize your content to \u003ca href=\\\"/blog/198134793-how-to-make-money-on-youtube\\\"\u003emake money with YouTube\u003c/a\u003e.\u003c/p\u003e\\n\u003ciframe title=\\\"7 Fast \u0026amp; Easy Secret Ways to Monetize Your YouTube Channel\\\" src=\\\"https://www.youtube.com/embed/E3DjGxmWudo\\\" height=\\\"361\\\" width=\\\"642\\\" allowfullscreen=\\\"\\\" referrerpolicy=\\\"strict-origin-when-cross-origin\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" frameborder=\\\"0\\\"\u003e\u003c/iframe\u003e\\n\u003ch3 id=\\\"18\\\"\u003e18. REIT investments\u003c/h3\u003e\\n\u003cp\u003eWhat if you don’t have money to buy entire apartment buildings? You can still earn rental income.\u003c/p\u003e\\n\u003cp\u003eWith a minimum investment of $500, you can use a \u003ca href=\\\"https://reit.com/what-reit\\\"\u003ereal estate investment trust\u003c/a\u003e (REIT) platform to invest in a variety of real estate assets—and earn more passive income as the assets appreciate. A REIT is a company that owns and manages profitable real estate. It’s a great way for smaller investors to pool their money for investments they wouldn’t be able to afford by themselves.\u003c/p\u003e\\n\u003cp\u003eAs a long-term investment, real estate investment trusts are one of the best income ideas to look into if you have startup capital. Besides upfront capital, getting started also requires some in-depth research. This isn’t an investment you want to walk into blindly.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eHow to start: \u003c/strong\u003eChoose a popular REIT like \u003ca href=\\\"https://fundrise.com/\\\"\u003eFundrise\u003c/a\u003e.\u003c/p\u003e\\n\u003ch3 id=\\\"19\\\"\u003e19. Digital designs\u003c/h3\u003e\\n\u003cp\u003eDesign marketplaces like \u003ca href=\\\"https://99designs.com/\\\"\u003e99designs\u003c/a\u003e, \u003ca href=\\\"https://themeforest.net/\\\"\u003eThemeForest\u003c/a\u003e, or \u003ca href=\\\"https://creativemarket.com/\\\"\u003eCreative Market\u003c/a\u003e are great places to generate a passive income stream by selling digital designs online. Whether you use a \u003ca href=\\\"/website/builder\\\"\u003ewebsite builder\u003c/a\u003e to build website themes, logos, branding resources, templates, illustrations, or even fonts, these platforms offer a built-in market that is already looking for design resources.\u003c/p\u003e\\n\u003cfigure\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" alt=\\\"creative market homepage showing a collage of example websites\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/creative_market_1c50c9dd-3daf-4de8-ac9d-4d89523f8fd3.png?v=1683596749\\\"\u003e\\n\u003cfigcaption\u003eCreative Market.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003eIf you wanted to start selling designs on Creative Market, you’d first need to \u003ca href=\\\"https://creativemarket.com/sell\\\"\u003eapply and wait for approval\u003c/a\u003e. From there, you get your own storefront, where you can start selling your branded designs.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eHow to start: \u003c/strong\u003eIf you’re not a graphic design pro, try starting with an \u003ca href=\\\"/blog/how-to-make-money-with-canva\\\"\u003eintuitive design tool like Canva\u003c/a\u003e.\u003c/p\u003e\\n\u003ch3 id=\\\"20\\\"\u003e20. Startup investments\u003c/h3\u003e\\n\u003cp\u003eInvesting in small and medium-sized businesses has become more accessible through online platforms. With a low initial investment, you can fund startups without needing to actively manage your investments.\u003c/p\u003e\\n\u003cp\u003ePotential returns range widely based on a business’s performance and broader market conditions. It’s important to remember that all investments carry risks, including the possibility of losing your initial investment.\u003c/p\u003e\\n\u003cp\u003eBefore putting your money into a business or other type of investment, \u003ca href=\\\"https://www.sec.gov/files/sec-questions-investors-should-ask.pdf\\\"\u003eask yourself these questions\u003c/a\u003e about the products and people you’re planning to fund.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eHow to start: \u003c/strong\u003eFunding platforms like \u003ca href=\\\"https://www.startengine.com/\\\"\u003eStartEngine\u003c/a\u003e, \u003ca href=\\\"https://www.crowdcube.com/\\\"\u003eCrowdcube\u003c/a\u003e, and \u003ca href=\\\"https://www.fundable.com\\\"\u003eFundable\u003c/a\u003e have vetting processes to evaluate businesses before they become available for investment. Conduct your own research of vetted funding proposals to make a well-informed decision.\u003c/p\u003e\\n\u003ch3 id=\\\"21\\\"\u003e21. Unused space rentals\u003c/h3\u003e\\n\u003cp\u003eHave a basement or garage you aren’t using? Rent it out as storage space!\u003c/p\u003e\\n\u003cp\u003eThe storage industry is expected to grow \u003ca href=\\\"https://www.grandviewresearch.com/industry-analysis/self-storage-market-report\\\"\u003e5.9% annually\u003c/a\u003e until 2030. In other words, this income idea isn’t going away anytime soon. You can offer storage for a variety of items, including cars, boats, RVs, or even business inventory.\u003c/p\u003e\\n\u003cp\u003eUsing storage rental platforms is also a great way to avoid liability issues, as they provide safe payment options, contracts, and storage provider and client information.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eHow to start:\u003c/strong\u003e Create a local classified ad or use a storage rental platform like \u003ca href=\\\"https://neighbor.com/\\\"\u003eNeighbor\u003c/a\u003e, \u003ca href=\\\"https://peerspace.com/\\\"\u003ePeerspace\u003c/a\u003e, or \u003ca href=\\\"https://storeatmyhouse.com/\\\"\u003eStoreAtMyHouse\u003c/a\u003e.\u003c/p\u003e\\n\u003ch3 id=\\\"22\\\"\u003e22. Job boards\u003c/h3\u003e\\n\u003cp\u003eCreating a job board platform or marketplace for a niche industry is a great way to earn passive income as an online entrepreneur. Employers use these websites to advertise vacancies to job seekers.\u003c/p\u003e\\n\u003cp\u003eJob seekers can seek new job opportunities online or in-person. You can charge employers to post on your job board and offer premium features like sponsored jobs or unlimited access to your candidate database.\u003c/p\u003e\\n\u003cp\u003eEven if you don’t want to design a job board from scratch, you can buy a job board \u003ca href=\\\"https://themes.shopify.com/\\\"\u003etheme\u003c/a\u003e and start generating passive income right away. Now, building the website is the easy part. Creating awareness of your job board is where the bulk of the work is.\u003c/p\u003e\\n\u003cp\u003eOnce you get the flywheel going and your job board becomes established with returning customers, you can count on a large part of your income to be passive.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eHow to start: \u003c/strong\u003eCheck out sites like \u003ca href=\\\"https://problogger.com/jobs\\\"\u003eProBlogger\u003c/a\u003e, \u003ca href=\\\"https://dribbble.com/jobs\\\"\u003eDribble\u003c/a\u003e, or \u003ca href=\\\"https://constructionjobs.com/\\\"\u003eConstruction Jobs\u003c/a\u003e for inspiration.\u003c/p\u003e\\n\u003ch3 id=\\\"23\\\"\u003e23. Mobile apps\u003c/h3\u003e\\n\u003cp\u003eThe fact that any novice can create a mobile app with today’s no-code tools is beautiful. Platforms like \u003ca href=\\\"https://appypie.com/\\\"\u003eAppy Pie\u003c/a\u003e, \u003ca href=\\\"https://adalo.com/\\\"\u003eAdalo\u003c/a\u003e, or \u003ca href=\\\"https://bubble.io/\\\"\u003eBubble\u003c/a\u003e make it possible.\u003c/p\u003e\\n\u003cp\u003eTo start, you’ll have to decide whether you want to create a website or mobile app. Besides the concept of the app (what niche it will serve and what problem it will solve), there’s also monetization to think about.\u003c/p\u003e\\n\u003cp\u003eYou can generate passive income with a mobile app using:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eSubscriptions\u003c/li\u003e\\n\u003cli\u003eAds\u003c/li\u003e\\n\u003cli\u003ePay to download\u003c/li\u003e\\n\u003cli\u003eA marketplace model\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e\u003cstrong\u003eHow to start: \u003c/strong\u003eIf you aren’t sure what problem your app should address, \u003ca href=\\\"https://adalo.com/posts/building-a-mobile-app-helpful-resources-for-conducting-user-research\\\"\u003ehere’s a list of research tools\u003c/a\u003e to help you get started.\u003c/p\u003e\\n\u003ch3 id=\\\"24\\\"\u003e24. Royalties\u003c/h3\u003e\\n\u003cp\u003eInventors aren’t a thing of the past. You can make passive income through your unique inventions. Though this isn’t a passive income route that’s talked about often, it’s a real one.\u003c/p\u003e\\n\u003cp\u003eStarting is probably one of the hardest parts of the inventor’s journey. You want to make sure you have a worthy invention that’s useful and solves a problem.\u003c/p\u003e\\n\u003cp\u003eIf you want to outright sell your invention, sites like \u003ca href=\\\"https://inventioncity.com/\\\"\u003eInvention City\u003c/a\u003e can help you get started. Depending on the deal you strike, you can passively earn a percentage or payouts from the income generated through your idea once it’s on the market.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eHow to start:\u003c/strong\u003e Start by checking out the \u003ca href=\\\"https://uspto.gov/\\\"\u003eUS patent website\u003c/a\u003e to make sure your idea hasn’t already been created.\u003c/p\u003e\\n\u003ch3 id=\\\"25\\\"\u003e25. Audiobook narration\u003c/h3\u003e\\n\u003cp\u003eAudiobooks have to be read and recorded by someone. Why can’t that someone be you? Once you break into the industry, it’s possible to create passive income in the form of royalties—which is how most audiobook narrators get paid.\u003c/p\u003e\\n\u003cp\u003eTo successfully make income from audiobooks, there are a few things you need to master first. These include learning:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eHow to audition\u003c/li\u003e\\n\u003cli\u003eProper narration technique\u003c/li\u003e\\n\u003cli\u003eWhat niche you’ll work in\u003c/li\u003e\\n\u003cli\u003eSome editing skills\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e\u003cstrong\u003eHow to start: \u003c/strong\u003eAudiobook platforms make it easy to get started and land your first gigs. Check out sites like \u003ca href=\\\"https://acx.com/help/earn-money-with-audiobooks/200487100\\\"\u003eACX\u003c/a\u003e to learn what you need to make it in the industry. Also, learn more about what you need to become a narrator for audiobook platforms like \u003ca href=\\\"/blog/how-to-make-money-with-audible\\\"\u003eAudible\u003c/a\u003e.\u003c/p\u003e\\n\u003ch3 id=\\\"26\\\"\u003e26. Vending machines\u003c/h3\u003e\\n\u003cp\u003eEver wonder who takes care of all those vending machines that are always stocked? The owner of those machines is earning (semi) passive income from your snack and soda cravings.\u003c/p\u003e\\n\u003cp\u003eStarting a passive source of income through vending machines requires an upfront investment of time and money. You’ll need to secure areas where you can install your machines, rent or buy the machines themselves, and organize stock replenishment.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eHow to start: \u003c/strong\u003eMarketplaces like Craigslist, eBay, and BizBuySell can help you gauge the upfront investment you’ll need to buy your first set of machines (as well as how many you can afford to start).\u003c/p\u003e\\n\u003ch3 id=\\\"27\\\"\u003e27. Spreadsheet templates\u003c/h3\u003e\\n\u003cp\u003eSome of us are natural-born spreadsheet masters. If that’s you, it’s possible to put your spreadsheet skills to work to earn passive income.\u003c/p\u003e\\n\u003cp\u003eWhether you create spreadsheets with Excel or Google Sheets, there’s a market that will pay for you to create spreadsheets for all kinds of purposes: \u003ca href=\\\"/blog/budgeting-for-small-business\\\"\u003ebudgeting\u003c/a\u003e, profit projections, habit tracking, or even P\u0026amp;L spreadsheets that business owners don’t want to create from scratch.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eHow to start: \u003c/strong\u003eConnect a \u003ca href=\\\"https://apps.shopify.com/categories/selling-products-digital-goods-and-services\\\"\u003edigital downloads app\u003c/a\u003e to a Shopify store to give customers a place to buy and download your spreadsheet templates.\u003c/p\u003e\\n\u003ch3 id=\\\"28\\\"\u003e28. High-yield savings accounts\u003c/h3\u003e\\n\u003cp\u003eA high-yield savings account generates passive income by offering a higher interest rate than traditional savings accounts. By depositing money into this account, you earn interest over time without any additional effort. Some high-yield savings accounts and certificates of deposits (CIDs) offer more than 4% annual percentage yield (APY).\u003c/p\u003e\\n\u003cp\u003eThis interest is essentially “free money” that accumulates as your savings grow. Although the returns may be lower than other investments, high-yield savings accounts offer a safe, low-risk option for beginners to start earning income and building wealth.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eHow to start: \u003c/strong\u003eCheck current interest rates for savings accounts with banks in your location. Look for special offers available to first-time customers.\u003c/p\u003e\\n\u003ch3 id=\\\"29\\\"\u003e29. Parking space rentals\u003c/h3\u003e\\n\u003cp\u003eRenting out unused parking spaces can generate passive income, requiring minimal effort. By listing your available spot on a parking-sharing platform or through local ads, you can monetize the empty space.\u003c/p\u003e\\n\u003cp\u003eRenters seeking convenient parking will pay a fee, creating a steady stream of revenue with low maintenance, while you enjoy the financial benefits.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eHow to start: \u003c/strong\u003eCheck out \u003ca href=\\\"https://www.spacer.com/rent-my-parking-space\\\"\u003eSpacer\u003c/a\u003e and other parking space marketplaces. Or, write an ad for general marketplaces such as Craigslist.\u003c/p\u003e\\n\u003ch2\u003eHow to choose a passive income idea\u003c/h2\u003e\\n\u003cp\u003eFinding a passive income stream that fits your lifestyle will give you the best chance of success. Use these criteria to judge how much time, money, and effort you want to invest—and how much you can expect to earn in return.\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eAssess your skills:\u003c/strong\u003e Take an objective look at your skills and interests. For example, if you’re good with cameras and photography, selling stock photos online could be an ideal way to monetize existing efforts.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eAssess your resources: \u003c/strong\u003eThe more assets you have to invest, the more “passive” your income streams can be. Making passive income with no money means initially relying on your skills and time to generate capital.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eEvaluate your financial goals:\u003c/strong\u003e Define what you want to achieve financially. Are you looking to just cover a small hobby expense, or are you trying to replace your full-time income? Your goals will greatly influence which passive income streams you pursue.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eConsider time commitments:\u003c/strong\u003e Some passive income ideas require a considerable amount of time to set up, such as starting a YouTube channel. Others, such as high-yield savings accounts, can be started in minutes.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eStart small:\u003c/strong\u003e Don’t overwhelm yourself by starting too many passive income streams at once. Begin with a single idea, then consider exploring additional streams once you’ve had some initial success.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eMonitor and adjust:\u003c/strong\u003e Once your passive income streams are up and running, monitor their performance. Use data insights to tweak and improve your streams or consider diverting your efforts to more lucrative options.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003ePassive income ideas to start without money\u003c/h3\u003e\\n\u003cp\u003eIdeal for beginners, these passive income ideas leverage your existing skills and free time to generate income without upfront costs:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eDropshipping:\u003c/strong\u003e Sell products online without handling inventory or shipping.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003ePrint-on-demand:\u003c/strong\u003e Sell custom products that are printed when ordered.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eDigital products:\u003c/strong\u003e Sell downloadable items such as ebooks, music, or software.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eDigital designs:\u003c/strong\u003e Sell graphic designs, website themes, or templates.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eOnline courses:\u003c/strong\u003e Develop educational courses.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eBlogging:\u003c/strong\u003e Generate income through ads, affiliate marketing, and sponsored posts.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eAffiliate marketing:\u003c/strong\u003e Earn commissions by promoting products on your website or social media.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eStock photos:\u003c/strong\u003e Sell photographs to stock photo websites.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eSocial media influencer:\u003c/strong\u003e Monetize your social media profiles by partnering with brands.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eJob board developer:\u003c/strong\u003e Create a niche job board and charge employers to post listings.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eMobile app developer:\u003c/strong\u003e Develop and monetize mobile apps using ad revenue or in-app purchases.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eRoyalties:\u003c/strong\u003e Earn ongoing payments from licensing your intellectual property.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eAudiobook narration:\u003c/strong\u003e Provide voice-over services for audiobooks.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eSpreadsheet templates:\u003c/strong\u003e Design and sell customizable spreadsheet templates.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eGet more tips on how to \u003ca href=\\\"/blog/start-business-without-money\\\"\u003estart a business without money\u003c/a\u003e.\u003c/p\u003e\\n\u003ch3\u003ePassive income ideas to start with money\u003c/h3\u003e\\n\u003cp\u003eOther passive income ideas need an initial investment to get started, but may offer higher returns. These options are great for those ready to use their capital to build passive income streams:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eRental properties:\u003c/strong\u003e Purchase real estate to rent out for monthly income.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eStock market investments:\u003c/strong\u003e Invest in stocks, bonds, or mutual funds for potential dividends and capital gains.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eSpare room rentals:\u003c/strong\u003e Rent out extra space in your home.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eCar rentals:\u003c/strong\u003e Offer your vehicle for rent.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003ePeer-to-peer lending:\u003c/strong\u003e Lend money to individuals or small businesses to earn interest.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eWebsite sales:\u003c/strong\u003e Buy and sell existing websites.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eYouTube channel:\u003c/strong\u003e Create video content that generates ad revenue.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eREIT investments:\u003c/strong\u003e Purchase shares in real estate investment trusts to earn dividends.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eStartup investments:\u003c/strong\u003e Fund startups alongside other investors.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eUnused space rentals:\u003c/strong\u003e Rent out unused portions of your property.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eVending machines:\u003c/strong\u003e Purchase and stock vending machines.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eHigh-yield savings accounts:\u003c/strong\u003e Deposit funds into high-yield accounts to earn interest.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eParking space rentals:\u003c/strong\u003e Own and rent out parking spaces in high-demand areas.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch2\u003eFind the right passive income idea for you\u003c/h2\u003e\\n\u003cp\u003eThere is only so much time in a day, and finding ways to make a lot of money more efficiently can give you flexibility in your personal finance to hit the next level. That level might be taking a nice vacation or buying that awesome pair of shoes, but whatever it is, adding passive income streams with different underlying economics can give you the freedom to explore it.\u003c/p\u003e\\n\u003chr class=\\\"solid\\\"\u003e\\n\u003cp\u003eFrom first-time sellers to global retailers, Shopify works for everyone. \u003ca href=\\\"/pricing\\\"\u003eSee plans and pricing\u003c/a\u003e.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/FAQPage\\\" itemscope=\\\"\\\"\u003e\\n\u003ch2\u003ePassive income ideas FAQ\u003c/h2\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhich passive income source is the best?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eThe best passive income source depends on the amount of time and money you can invest. For those with minimal funds, creating affiliate marketing content and \u003ca href=\\\"https://www.shopify.com/blog/start-online-store\\\"\u003erunning an online store\u003c/a\u003e are good choices, as they require little-to-no upfront costs. If you have capital to invest, rental properties or dividend stocks might be more suitable, offering potentially higher returns.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow many income streams should you have?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eHaving multiple income streams can enhance financial security. Starting with two passive income projects can be manageable. As you grow more comfortable, you might consider exploring additional options.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow can I make $1,000 a month in passive income?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eTo make $1,000 a month in passive income, diversification is key. You can invest in dividend-paying stocks, peer-to-peer lending platforms, or rental properties. These investments generate regular income without requiring your active involvement.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow can I passively make $2,000 a month?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eTo passively make $2,000 a month, create your own assets, like a dropshipping business or a YouTube channel to have more control over your income.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat is the easiest form of passive income?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eThe easiest form of passive income is likely investing in index funds or dividend stocks. These options require minimal management, and you can start with a small initial investment while reaping the benefits of compound interest over time.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow can I make passive income with no money?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eTo make passive income with no money, you can leverage your skills or knowledge by creating digital products, like ebooks or online courses, and selling them through self-publishing platforms. Once created, these products can generate income with minimal ongoing effort.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"Unlock financial freedom with these passive income ideas. Discover proven strategies to build wealth while you focus on life’s other priorities.\",\"\u003cp\u003eUnlock financial freedom with these passive income ideas. Discover proven strategies to build wealth while you focus on life’s other priorities.\u003c/p\u003e\",{\"_1704\":1729,\"_335\":2373,\"_1182\":2381},{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,2386,2388,2390,2393],{\"_1704\":1740,\"_1741\":2387,\"_1743\":1744},\"{\\\"en-ca\\\":\\\"https://www.shopify.com/ca/blog/passive-income-ideas\\\",\\\"en-gb\\\":\\\"https://www.shopify.com/uk/blog/passive-income-ideas\\\",\\\"en-au\\\":\\\"https://www.shopify.com/au/blog/passive-income-ideas\\\",\\\"en-id\\\":\\\"https://www.shopify.com/id/blog/passive-income-ideas\\\",\\\"en-nz\\\":\\\"https://www.shopify.com/nz/blog/passive-income-ideas\\\",\\\"en-za\\\":\\\"https://www.shopify.com/za/blog/passive-income-ideas\\\",\\\"en-ng\\\":\\\"https://www.shopify.com/ng/blog/passive-income-ideas\\\",\\\"en-ph\\\":\\\"https://www.shopify.com/ph/blog/passive-income-ideas\\\",\\\"en-sg\\\":\\\"https://www.shopify.com/sg/blog/passive-income-ideas\\\",\\\"en-hk\\\":\\\"https://www.shopify.com/hk/blog/passive-income-ideas\\\",\\\"en-ie\\\":\\\"https://www.shopify.com/ie/blog/passive-income-ideas\\\",\\\"en-my\\\":\\\"https://www.shopify.com/my/blog/passive-income-ideas\\\",\\\"pt-br\\\":\\\"https://www.shopify.com/br/blog/renda-extra\\\",\\\"zh-cn\\\":\\\"https://www.shopify.com/zh/blog/passive-income-ideas\\\",\\\"ja\\\":\\\"https://www.shopify.com/jp/blog/passive-income\\\",\\\"de\\\":\\\"https://www.shopify.com/de/blog/passives-einkommen\\\",\\\"es\\\":\\\"https://www.shopify.com/es/blog/conseguir-ingresos-pasivos\\\",\\\"fr\\\":\\\"https://www.shopify.com/fr/blog/revenu-passif\\\",\\\"it\\\":\\\"https://www.shopify.com/it/blog/rendite-passive\\\",\\\"nl\\\":\\\"https://www.shopify.com/nl/blog/passief-inkomen-genereren\\\"}\",{\"_1704\":1740,\"_1741\":2389,\"_1743\":1747},\"[{\\\"title\\\":\\\"The 13 Best Dropshipping Suppliers in 2024\\\",\\\"url\\\":\\\"blog/dropshipping-suppliers\\\"},{\\\"title\\\":\\\"The Ultimate Guide To Dropshipping (2024)\\\",\\\"url\\\":\\\"blog/dropshipping-guide\\\"},{\\\"title\\\":\\\"Amazon Dropshipping Guide- How To Dropship on Amazon (2024)\\\",\\\"url\\\":\\\"blog/amazon-dropshipping\\\"},{\\\"title\\\":\\\"How To Source Products To Sell Online\\\",\\\"url\\\":\\\"blog/product-sourcing-apps\\\"},{\\\"title\\\":\\\"The 9 Best Dropshipping Websites for Your Online Store\\\",\\\"url\\\":\\\"blog/dropshipping-websites\\\"},{\\\"title\\\":\\\"130+ Dropshipping Products To Sell for Profit\\\",\\\"url\\\":\\\"blog/best-dropshipping-products\\\"},{\\\"title\\\":\\\"AliExpress Dropshipping- How to Dropship From AliExpress\\\",\\\"url\\\":\\\"blog/117607173-the-definitive-guide-to-dropshipping-with-aliexpress\\\"},{\\\"title\\\":\\\"25 Best Ways to Make Money From Home in 2024\\\",\\\"url\\\":\\\"blog/make-money-from-home\\\"},{\\\"title\\\":\\\"11 White Label Products to Sell Online\\\",\\\"url\\\":\\\"blog/white-label-products\\\"},{\\\"title\\\":\\\"How to Start a Skincare Line- 11 Lessons From a Serial Beauty Entrepreneur\\\",\\\"url\\\":\\\"blog/start-skincare-line\\\"}]\",{\"_1704\":1740,\"_1741\":2391,\"_1743\":2392},\"Joe Hitchcock\",\"second_author\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},{\"_1704\":1705,\"_161\":2395,\"_1456\":2396,\"_335\":2397,\"_1709\":2398,\"_1711\":2399,\"_1721\":2404,\"_126\":2405,\"_1724\":2406,\"_1726\":2407,\"_1544\":2408,\"_1730\":2410,\"_1737\":2411,\"_1751\":2400,\"_1752\":2401,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":2417,\"_1758\":2398},\"gid://shopify/Article/9696870\",\"thank-your-customers\",\"44 Best Thank You for Your Purchase Messages\",\"2024-11-28T12:00:00Z\",{\"_1704\":1713,\"_379\":2400,\"_1715\":2401,\"_1717\":2402,\"_1719\":2403},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/thank-your-customers_8b8c737d-35b7-4472-a97e-451c73d6ace0.jpg?v=1730321974\",\"cdn\",1540,770,[1889],\"\u003cdiv\u003e\\n\u003cp\u003eShowing sincere appreciation is one of the easiest ways to build a closer relationship with your customers. It’s simple, but remarkably few companies ever take the time to genuinely show customer appreciation.\u003c/p\u003e\\n\u003cp\u003eNew and growing stores that focus on loyalty and word of mouth can carve out their own place in the most competitive of markets.\u003c/p\u003e\\n\u003cp\u003eIn this pursuit, thanking customers for their purchase goes a long way. In fact, nearly half of US consumers say \u003ca href=\\\"/blog/customer-appreciation\\\" target=\\\"_blank\\\"\u003ecustomer appreciation\u003c/a\u003e is an indispensable part of providing excellent care.\u003c/p\u003e\\n\u003cp\u003eBeing purposeful and personal when thanking your customers can help create connections, increase\u003ca href=\\\"/blog/customer-lifetime-value\\\" target=\\\"_blank\\\"\u003ecustomer lifetime value\u003c/a\u003e, and improve \u003ca href=\\\"/blog/customer-retention-strategies\\\"\u003ecustomer retention\u003c/a\u003e. \u003cbr\u003e\u003cbr\u003eThis guide will explain why you need to show customer appreciation, provide you with 44 \\\"thank you for your purchase\\\" templates, and offer useful advice on providing memorable \u003ca href=\\\"/blog/customer-service\\\" target=\\\"_blank\\\"\u003ecustomer service\u003c/a\u003e.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003e6 types of \\\"thank you for your purchase\\\" messages\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003eHandwritten thank you notes\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003ePackage inserts\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003eProvide free gifts or samples\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#4\\\"\u003eCreate personal connections with video\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#5\\\"\u003eOffer post-purchase discounts\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#6\\\"\u003eSpotlight your customers\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003cp\u003eWhile creative planning and smart decision-making set the stage for delight, at the end of the day, you still need a few simple ideas to act on. A great thank you message not only shows your customers you value them but also encourages them to share their experiences with family and friends.\u003c/p\u003e\\n\u003cp\u003eIf you need a little inspiration, here are six examples of how to show your thanks and cultivate a loyal and satisfied customer.\u003c/p\u003e\\n\u003ch3 id=\\\"#1\\\"\u003e1. Handwritten thank you notes\u003c/h3\u003e\\n\u003cp\u003eThis is a tried-and-true way to thank your customers. Writing a personalized thank you note shows that there’s a human involved behind the scenes and behind the screen.\u003c/p\u003e\\n\u003cp\u003eThank you notes are effective because they’re a bit of a lost art. Think about the last time you actually sent a handwritten letter instead of quickly firing off an email or a text. Those mediums allow for incredible efficiency, but a handwritten thank you card creates something tangible and meaningful.\u003c/p\u003e\\n\u003cp\u003eRemember these five steps when writing the perfect thank you note:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eGreet your customer by name.\u003c/li\u003e\\n\u003cli\u003eState why you are sending them the note, like mentioning the specific product they purchased.\u003c/li\u003e\\n\u003cli\u003eLeave directions on how to get in touch if they have questions or issues.\u003c/li\u003e\\n\u003cli\u003eEnd the note by adding \\\"Best,\\\" \\\"Warm regards,\\\" or \\\"Cheers,\\\" and sign your name.\u003c/li\u003e\\n\u003cli\u003eSign off with your website and social media handles.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eA brand that describes itself as “a business built on love,” \u003ca href=\\\"https://johnscrazysocks.com/\\\" rel=\\\"nofollow\\\" data-mce-href=\\\"https://johnscrazysocks.com/\\\" target=\\\"_blank\\\"\u003eJohn’s Crazy Socks\u003c/a\u003e knows a thing or two about making a connection. Customers almost always receive a personalized, handwritten note inside their sock order.\u003c/p\u003e\\n\u003cp\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/johns_crazy_socks.png?v=1654211188\\\" alt=\\\"twitter post by johns crazy socks customer showing how the company thanked them for their purchase with written note\\\" loading=\\\"lazy\\\"\u003e\u003c/p\u003e\\n\u003cp\u003eWhile sending a handwritten note in every order might not be scalable, you can always set a monthly goal for yourself or for your team. Brandon Eley, founder of \u003ca href=\\\"https://www.2bigfeet.com/\\\" rel=\\\"nofollow\\\" data-mce-href=\\\"https://www.2bigfeet.com/\\\" target=\\\"_blank\\\"\u003e2BigFeet\u003c/a\u003e, explains how he ensures he contacts as many customers as possible: “It’s my goal to send 1,000 cards every year, which works out to just four cards every weekday.”\u003c/p\u003e\\n\u003cp\u003eInvolving your entire team helps create a culture of gratitude for your customers.\u003c/p\u003e\\n\u003cp\u003eYou might also send out thank you cards after replying to a customer, a special order, or a holiday. It doesn’t just have to be a card inside the order.\u003c/p\u003e\\n\u003cp\u003eTo streamline the process, use a service like \u003ca href=\\\"https://www.postable.com/\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003ePostable\u003c/a\u003e to send thank you notes on your behalf.\u003c/p\u003e\\n\u003cp\u003eFor one-off notes, or if you’d like to invest a bit further in this idea, there are a number of online options for sourcing quality cards that will brighten up your customers’ mailboxes, including:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"https://www.lovepopcards.com/\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eLovepop\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"https://www.galison.com/\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eGalison\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"https://efrancespaper.com/collections/thank-you\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eE. Frances\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"https://burrogoods.com/collections/thank-you-cards\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eBurro\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"https://paper-luxe.com/collections/thank-you-notes\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003ePaper Luxe\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"#2\\\"\u003e2. Package inserts\u003c/h3\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/packaging-inserts\\\" target=\\\"_blank\\\"\u003ePackaging inserts\u003c/a\u003e are all about exceeding customer expectations. Unboxing is an experience in itself, and customers look forward to the moment they get to hold their new product in their hands. They are primed to be delighted with just a little extra effort. It’s also an opportunity to add value to the order through beautiful how-to manuals, and a chance for upsells.\u003c/p\u003e\\n\u003cp\u003eBelow are a few standout examples from stores that understand the value of delivering a small surprise.\u003c/p\u003e\\n\u003cp\u003eThe \u003ca href=\\\"https://www.frankbody.com/\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eFrank Body\u003c/a\u003e brand is bold, to the point, and all about beautiful bodies. It includes a package insert with its body scrub orders that reinforces the brand, offers a simple how to, and encourages customers to stay in touch \u003ca href=\\\"/blog/social-media-customer-service\\\" target=\\\"_blank\\\"\u003ethrough social media\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/franks-body-thank-you.png?v=1654211282\\\" alt=\\\"A package insert from franks body with a thank you for your purchase\\\" loading=\\\"lazy\\\"\u003e\u003c/p\u003e\\n\u003cp\u003ePackage inserts can be as targeted or as catch all as you like. Just make sure you keep a stack next to your order packers and toss one in each box. Need to stock up on package inserts? Check out these providers for high-quality stickers, business cards, and flyers:\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eStickers\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"https://www.stickeryou.com/\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eSticker You\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"https://www.stickergiant.com/\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eStickerGiant\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"https://www.stickermule.com/\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eSticker Mule\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e\u003cstrong\u003eBusiness cards or promotional material\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"https://www.overnightprints.com/\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eOvernight Prints\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"https://www.vistaprint.com/\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eVistaprint\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"https://www.moo.com/us/\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eMoo\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eResource: Before you check out the providers, use our free \u003ca href=\\\"/tools/business-card-maker\\\" target=\\\"_blank\\\"\u003ebusiness card maker\u003c/a\u003e to design your own cards in minutes—no design skills necessary.\u003c/p\u003e\\n\u003ch3 id=\\\"#3\\\"\u003e3. Provide free gifts or samples\u003c/h3\u003e\\n\u003cp\u003eFree samples aren’t just an amazing way to \u003ca href=\\\"/blog/customer-delight\\\" target=\\\"_blank\\\"\u003edelight your customers\u003c/a\u003e and say \\\"thank you for purchasing.” They also showcase something the customer hasn’t tried yet. If they like it, maybe they’ll add it to their next order. As much as possible, match the sample to your customer’s profile so it’s something they can use.\u003c/p\u003e\\n\u003ch3 id=\\\"#4\\\"\u003e4. Create personal connections with video\u003c/h3\u003e\\n\u003cp\u003eIf you want to take things a step further, try recording a personalized thank you video for your customers. Whatever the medium, the key to thanking customers is to be personal, thoughtful, and genuine.\u003c/p\u003e\\n\u003cp\u003ePersonalized videos feel thoughtful because they are time-consuming manual work. Send videos in a \u003ca href=\\\"/blog/post-sales-emails-turn-buyers-into-fans\\\" target=\\\"_blank\\\"\u003epost-purchase follow-up\u003c/a\u003e or as a separate interaction entirely. Videos are particularly great for special occasions and holidays where you can be creative with the theme.\u003c/p\u003e\\n\u003cp\u003eVideos are a great experiment to run if only to see how customers react. There are many different ways to use videos to say thank you for purchase, which means you can really get creative. Here are a few tools for creating quick, personalized videos:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"https://www.bonjoro.com/\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eBonjoro\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"https://wistia.com/product/video-recording\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eWistia\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"https://www.vidyard.com/\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eVidyard\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"#5\\\"\u003e5. Offer post-purchase discounts\u003c/h3\u003e\\n\u003cp\u003eRewarding loyal customers with discounts and coupons is a great way to keep them coming back while thanking them for their patronage. Although you have to be careful with discounts, as they can train repeat customers to wait for deals, sending a discount to a new customer is usually a cost-effective way to get them to return and make another purchase.\u003c/p\u003e\\n\u003cp\u003e\u003ca href=\\\"https://www.julep.com/\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eJulep\u003c/a\u003e runs a makeup box subscription and always adds a little bonus for customers who need to stock up.\u003c/p\u003e\\n\u003cp\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/image5_488a4620-9784-4766-8f7f-8dc4e0d08094.png?v=1654211554\\\" alt=\\\"A thank you for your purchase card from julep with a 10% off code\\\" loading=\\\"lazy\\\"\u003e\u003c/p\u003e\\n\u003cp\u003eWriting copy for your coupons can be a bit tricky, because you don’t want to come off as trying to make a sale or as overly pushy. Use words to promote the exclusivity of the coupon like:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eJust for you\u003c/li\u003e\\n\u003cli\u003eAs a thank you …\u003c/li\u003e\\n\u003cli\u003eA customer perk for you!\u003c/li\u003e\\n\u003cli\u003eFor our loyal customers\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eDiscounts can either be sent separately, as a package insert, or in a thank you email. If you’re creating discounts, make sure you \u003ca href=\\\"https://help.shopify.com/en/manual/promoting-marketing/discount-codes/create-discount-codes\\\" target=\\\"_blank\\\"\u003euse a unique coupon code\u003c/a\u003e so you can track how effective it is.\u003c/p\u003e\\n\u003ch3 id=\\\"#6\\\"\u003e6. Spotlight your customers\u003c/h3\u003e\\n\u003cp\u003eShowcasing your customers is a great way to publicly share how much you appreciate them.\u003c/p\u003e\\n\u003cp\u003eBuild strong customer relationships to elevate your brand above the competition.\u003c/p\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/user-generated-content\\\" target=\\\"_blank\\\"\u003eUser-generated content\u003c/a\u003e (UGC) is especially great in the creative industries, because your customers rely on exposure to grow their own audience. For example, hairdressers love to be featured on Instagram. Small businesses love shout-outs. It can help give them credibility and gain clients. Plus, it creates a bond between you and them.\u003c/p\u003e\\n\u003cp\u003e\u003ca href=\\\"https://www.luxyhair.com/\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eLuxy Hair\u003c/a\u003e’s user-generated content shows off its products while helping its clients build their own brands by sharing beautiful images.\u003c/p\u003e\\n\u003cp\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/image3_f8e7037e-c988-48e2-ab9a-a207527fd5a3.png?v=1654211577\\\" alt=\\\"luxy hair instagram post thanking a customer for their purchase by featuring the customer's hairdo\\\" loading=\\\"lazy\\\"\u003eTo find great content to share, create a hashtag that customers can use on their own posts. Before sharing content, make sure you ask the owner for permission.\u003c/p\u003e\\n\u003ch2 id=\\\"22\\\"\u003e44 best \\\"thank you for your purchase\\\" message templates\u003c/h2\u003e\\n\u003cp\u003eNow you know what a good business thank you looks like, here are some templates to help you thank your customers.\u003c/p\u003e\\n\u003cp\u003eYou can copy and paste these customizable templates into an email or purchase note and send them to customers after they’ve made a purchase.\u003c/p\u003e\\n\u003col\u003e\\n\u003cli\u003eThank you so much for your order! We really appreciate it. Enjoy 10% off your next purchase with this coupon code: THANKYOU10.\u003c/li\u003e\\n\u003cli\u003eThank you for shopping with us. For 15% off your next order, leave a review on our website.\u003c/li\u003e\\n\u003cli\u003eThank you, [first name]. We’ve received your order, and it’s really lovely. We’ll send you an email when it ships.\u003c/li\u003e\\n\u003cli\u003eThanks for your support! We think you’re pretty awesome. As a token of our gratitude, here’s a reward you can use during your next visit. Enjoy!\u003c/li\u003e\\n\u003cli\u003eHappy [day of week]! This is not a marketing email, just a quick thank you note for your purchase.\u003c/li\u003e\\n\u003cli\u003eHi, [customer name]. Thank you for your recent purchase. We are honored to gain you as a customer and hope to serve you for a long time.\u003c/li\u003e\\n\u003cli\u003eHey, [customer name], just want to drop a quick note to express our genuine gratitude. Your purchase allows us at [company name] to continue to do what we love and provide you with quality products.\u003c/li\u003e\\n\u003cli\u003eWelcome to the family, [first name]. We at [company name] love big families, so here’s a small thank you for your purchase.\u003c/li\u003e\\n\u003cli\u003eHi, [customer name]. Thanks for your recent purchase. We hope you’re loving your new [product name]. If you haven’t started using it yet, check out the tips below.\u003c/li\u003e\\n\u003cli\u003eHi, [first name]. We got your order! We’ll let you know when it ships.\u003c/li\u003e\\n\u003cli\u003eThank you for your purchase and for joining our mailing list. We look forward to having you be one of the first to know about our exclusive deals, new arrivals, and big events.\u003c/li\u003e\\n\u003cli\u003eThanks so much for your recent purchase. We appreciate you and hope you enjoy your new items. Here’s a 10% discount on your next purchase, our way of saying thanks!\u003c/li\u003e\\n\u003cli\u003eThank you, [customer name]! We got your order and it’s quite gorgeous. We’ll send you an email when it ships.\u003c/li\u003e\\n\u003cli\u003eWe’re honored that when it comes to style, you think of us. There are a lot of choices out there, but you singled us out, and that means a lot. We just want to express how much we appreciate your business.\u003c/li\u003e\\n\u003cli\u003eYour business means a lot, so here’s a gift to show you how much we appreciate you. Get $20 off your next purchase with code 20THANKYOU.\u003c/li\u003e\\n\u003cli\u003eA great big thank you for shopping with [company name]. We love our customers dearly, and hearing your feedback is so helpful to us. If you have a few minutes to answer a quick survey, we’d be very grateful.\u003c/li\u003e\\n\u003cli\u003eThank you for shopping with us during this busy [special occasion] season. You have a lot of choices, and we appreciate that you chose us.\u003c/li\u003e\\n\u003cli\u003eThank you for your order and for supporting our small business! If you want to track your delivery, use the tracking number provided.\u003c/li\u003e\\n\u003cli\u003eThank you for supporting my online store! Purchases both big and small help us keep our dream of providing the best quality products to our customers.\u003c/li\u003e\\n\u003cli\u003eDear [customer name]. You made our day, thank you for choosing us for your [product type] needs. If you have any questions, please don’t hesitate to get in contact with us.\u003c/li\u003e\\n\u003cli\u003eHi, [customer name]. Thank you for your recent purchase. We are so happy to serve customers like you.\u003c/li\u003e\\n\u003cli\u003eHi, [customer name]. Thank you for shopping with us. Want early access to our best deals? Sign up for our newsletter if you haven’t already.\u003c/li\u003e\\n\u003cli\u003eIt’s important for us to make sure our customers feel appreciated and valued. We want to make sure you’re happy. Please don’t hesitate to contact us with any concerns.\u003c/li\u003e\\n\u003cli\u003eThank you for your support. We appreciate you!\u003c/li\u003e\\n\u003cli\u003eThank you for your purchase. We love having customers like you, and your support means everything to us.\u003c/li\u003e\\n\u003cli\u003eThank you for your order. We hope to see you again soon. Please follow this link to choose two free gifts—on us!\u003c/li\u003e\\n\u003cli\u003eThanks for choosing us again! When you shop with us, you support local businesses. Here’s a little extra gift for you.\u003c/li\u003e\\n\u003cli\u003eThanks, [customer]! We just received your order and we’ll get started right away.\u003c/li\u003e\\n\u003cli\u003eThanks for your order! We’re working hard to get it shipped to you. We hope to see you again in the future.\u003c/li\u003e\\n\u003cli\u003eThank you for choosing us! We’re dedicated to giving you the best products possible. If you have any questions, feel free to get in touch.\u003c/li\u003e\\n\u003cli\u003eThank you for shopping with us. We’ve successfully processed your payment. You can access your order information through the link below.\u003c/li\u003e\\n\u003cli\u003eThanks a million for your purchase!\u003c/li\u003e\\n\u003cli\u003eHi, it’s [your name and title]! Thank you for purchasing [product]. It really means a lot to us at [company name].\u003c/li\u003e\\n\u003cli\u003e[Customer name], we’ve received your order and all systems are go. When your order ships, we’ll send you another email with your tracking info.\u003c/li\u003e\\n\u003cli\u003eThank you for your purchase! To get access to all our amazing deals and discounts, subscribe to our completely free customer loyalty program here.\u003c/li\u003e\\n\u003cli\u003eThanks for your order. Enjoy this free gift!\u003c/li\u003e\\n\u003cli\u003eThank you for joining the [company name] family! We value our customers and want to ensure that your experience is amazing. If you could fill out this survey, we can make sure you get only the best.\u003c/li\u003e\\n\u003cli\u003eYou made our day, [customer name], now we’re making yours. We’ve added 50 bonus points to your account.\u003c/li\u003e\\n\u003cli\u003e[Customer name], thank you for your continuous support. Please enjoy this gift as a token of our appreciation.\u003c/li\u003e\\n\u003cli\u003eYou’re our hero! Thank you for choosing [company name]. We hope you enjoy your [product name].\u003c/li\u003e\\n\u003cli\u003eYour purchase has just helped a small business. Thank you for your support. We can’t wait for you to try your [product] and tell us what you think.\u003c/li\u003e\\n\u003cli\u003eWe can’t say thanks enough for your support, but we’d like to try. Here’s a 15%-off coupon for your next purchase.\u003c/li\u003e\\n\u003cli\u003eThank you for your purchase. We have the feeling this is the beginning of a beautiful friendship! So that we can get to know each other a little better, we’re offering you $10 off an order of $50 or more!\u003c/li\u003e\\n\u003cli\u003eDang, you’re smart. Not only did you get a [product], but you got it from [company name]. We’ll package and ship it to you shortly!\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cp\u003eDon’t just copy these message templates—customize them to your liking and brand voice and you’ll be amazed at how far they can go in helping create a loyal customer for life.\u003c/p\u003e\\n\u003ch2 id=\\\"44\\\"\u003eHow to write a “thank you for your purchase” note\u003c/h2\u003e\\n\u003cp\u003eSending the perfect thank you doesn’t need to be complicated. In fact, most consumers don’t have a high bar when it comes to appreciation. Show customers that there’s a real human behind the scenes and behind the screen.\u003c/p\u003e\\n\u003cp\u003eSimply express gratitude, personally and directly, for being a customer and placing trust in you to deliver. That’s enough to create a connection.\u003c/p\u003e\\n\u003ch3\u003eKnow who are you thanking\u003c/h3\u003e\\n\u003cp\u003eIt might feel overwhelming, or even disingenuous, to personally thank every customer for every order. For that reason, it can be helpful to segment customers into the groups that you’d like to prioritize.\u003c/p\u003e\\n\u003cp\u003eFor example, handing out a swanky gift package with \u003cem\u003eevery\u003c/em\u003e order is a surefire way to blow your budget. But segmenting high-value customers and sending them a handwritten note with a branded gift can cement an already positive relationship. Here are a few ways you can group your customers into different tiers of thank yous:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eEvery customer\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/customer-retention-strategies\\\" target=\\\"_blank\\\"\u003eEvery repeat customer\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003eAnyone who’s written in to support\u003c/li\u003e\\n\u003cli\u003eCustomers on their birthday\u003c/li\u003e\\n\u003cli\u003eHigh-value customers\u003c/li\u003e\\n\u003cli\u003eCustomer \u003ca href=\\\"/blog/loyalty-program\\\" target=\\\"_blank\\\"\u003eloyalty program\u003c/a\u003e members\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003eSet an appropriate budget\u003c/h3\u003e\\n\u003cp\u003eThe budget for your thank you program will be linked with the number of customers you want to reach out to. But even if you’re hoping to show gratitude to all of your customers, you don’t need to spend a ton of money to create moments of delight.\u003c/p\u003e\\n\u003cp\u003eIn \u003cem\u003eThe Thank You Economy\u003c/em\u003e, Gary Vaynerchuk writes: “It’s not the money that makes these efforts shocking and awesome, it’s the care and creativity involved.” Frugal wows are often just as effective at creating that connection. It could be as simple as a card, package insert, or small sample, just be sure it fits within your budget.\u003c/p\u003e\\n\u003ch3\u003eBuild a repeatable process\u003c/h3\u003e\\n\u003cp\u003eDepending on whether you’re including a thank you in every box or just occasionally sending out swag, decide on a repeatable process to get those thank yous in the hands of your customers. It doesn’t have to be automated, but structuring the process will make sure it happens consistently.\u003c/p\u003e\\n\u003cp\u003eIf you’ve got a team working for you, provide an easy way for them to nominate customers for thanks. It might be a Google form or a Friday afternoon session hand-writing cards.\u003c/p\u003e\\n\u003cp\u003ePulling the entire team into these moments of delight creates a culture of gratitude for your customers.\u003c/p\u003e\\n\u003cdiv\u003e\\n\u003cp\u003e\u003cstrong\u003eRead more:\u003c/strong\u003e \u003ca href=\\\"/blog/email-marketing-services\\\" target=\\\"_blank\\\"\u003eThe Top 11 Email Marketing Software for Online Stores\u003c/a\u003e\u003c/p\u003e\\n\u003c/div\u003e\\n\u003ch2\u003eA thank you goes a long way\u003c/h2\u003e\\n\u003cp\u003eThere are so many different ways to thank your customers and create moments of delight post-purchase. Remember, the key is to be personal, thoughtful, and genuine. Customers—and people in general—love a sincere thank you but dislike insincerity.\u003c/p\u003e\\n\u003cp\u003eWhen you have an attitude of gratitude, creating connections and building brand advocates is natural. Building these customer relationships gives you the opportunity to elevate your brand above the competition.\u003c/p\u003e\\n\u003cp\u003e\u003cem\u003eIllustration by Lynn Scurfield\u003cbr\u003eDesign by Brenda Wisniowski\u003c/em\u003e\u003c/p\u003e\\n\u003ciframe title=\\\"YouTube video\\\" class=\\\"w-full h-full aspect-video\\\" src=\\\"https://www.youtube.com/embed/Y6IBkNNkfJg?si=bNB1MxrTORanB7M5\u0026amp;autoplay=0\\\" allowfullscreen=\\\"\\\"\u003e\u003c/iframe\u003e\\n\u003c/div\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded my-12 border-l-2 pl-4 [\u0026amp;_h2]:!mt-0 [\u0026amp;_h2]:mb-6 [\u0026amp;_h2]:text-t5 [\u0026amp;_h3]:!mt-0 [\u0026amp;_h3]:mb-6 [\u0026amp;_h3]:text-t7 [\u0026amp;_h4]:!mt-0 [\u0026amp;_h4]:mb-6 [\u0026amp;_h4]:text-t8 [\u0026amp;_ul]:!mt-0 [\u0026amp;_ul]:mb-6 [\u0026amp;_ul:last-child]:mb-0 [\u0026amp;_ol]:!mt-0 [\u0026amp;_ol]:mb-6 [\u0026amp;_ol:last-child]:mb-0 [\u0026amp;_p]:!mt-0 [\u0026amp;_p]:mb-6 [\u0026amp;_p:last-child]:mb-0 border-blog-highlight text-body-sm my-8 tablet:my-16 p-8 bg-marketingBg !border-l-0 border-t-2 pl-8 [\u0026amp;_[itemscope]]:mb-6 [\u0026amp;_[itemscope]:last-child]:mb-0\\\" id=\\\"faq-section\\\"\u003e\\n\u003cdiv itemscope=\\\"\\\" itemtype=\\\"https://schema.org/FAQPage\\\"\u003e\\n\u003ch2 id=\\\"55\\\"\u003e\\\"Thank you for your purchase\\\" message FAQ\u003c/h2\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow do you say thank you to your customers?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eYou can thank online shoppers with a handwritten note sent to their home address, a personalized email from a real person, an automated SMS, or a printed note in their package. Saying thank you to your customers gives them a positive experience and supports customer retention.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhy should you thank your customers?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eThanking your customers builds and nurtures meaningful relationships. When customers trust you and feel appreciated by you, it encourages repeat business. Customer retention is the most effective growth hack for ecommerce businesses today.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow do you write a thank you note after a purchase?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eStart your note by greeting the customer by name. Tell them you appreciate their business, mentioning the specific product they purchased. Tell them how to get in touch if they have any questions or issues, and then sign off with your name.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eCan I send handwritten thank you notes to customers?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eYes, you can. If you get a limited number of orders every month, you can do this yourself. But if your store is growing, hire a letter-writing service to do it for you.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"Thanking your customers can go a long way toward building lasting customer loyalty. Here are 44 creative \\\"thank you for your purchase\\\" messages.\",\"\u003cp\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/thank-your-customers.jpg?v=1559240948\\\" alt=\\\"Ways to thank your customers\\\"\u003eThanking your customers can go a long way toward building lasting customer loyalty. Here are 44 creative \\\"thank you for your purchase\\\" messages.\u003c/p\u003e\",{\"_1704\":1729,\"_335\":2409,\"_1182\":2406},\"44 Best Thank You for Your Purchase Messages (2025)\",{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,2412,2414,-5,2416],{\"_1704\":1740,\"_1741\":2413,\"_1743\":1744},\"{\\\"en-ca\\\":\\\"https://www.shopify.com/ca/blog/thank-your-customers\\\",\\\"en-gb\\\":\\\"https://www.shopify.com/uk/blog/thank-your-customers\\\",\\\"en-au\\\":\\\"https://www.shopify.com/au/blog/thank-your-customers\\\",\\\"en-id\\\":\\\"https://www.shopify.com/id/blog/thank-your-customers\\\",\\\"en-nz\\\":\\\"https://www.shopify.com/nz/blog/thank-your-customers\\\",\\\"en-za\\\":\\\"https://www.shopify.com/za/blog/thank-your-customers\\\",\\\"en-ng\\\":\\\"https://www.shopify.com/ng/blog/thank-your-customers\\\",\\\"en-ph\\\":\\\"https://www.shopify.com/ph/blog/thank-your-customers\\\",\\\"en-sg\\\":\\\"https://www.shopify.com/sg/blog/thank-your-customers\\\",\\\"en-hk\\\":\\\"https://www.shopify.com/hk/blog/thank-your-customers\\\",\\\"en-ie\\\":\\\"https://www.shopify.com/ie/blog/thank-your-customers\\\",\\\"en-my\\\":\\\"https://www.shopify.com/my/blog/thank-your-customers\\\",\\\"pt-br\\\":\\\"https://www.shopify.com/br/blog/como-agradecer-clientes\\\",\\\"zh-cn\\\":\\\"https://www.shopify.com/zh/blog/thank-your-customers\\\",\\\"ja\\\":\\\"https://www.shopify.com/jp/blog/thank-your-customers\\\",\\\"de\\\":\\\"https://www.shopify.com/de/blog/danke-an-kunden\\\",\\\"es\\\":\\\"https://www.shopify.com/es/blog/de-las-ideas-a-la-accion-6-maneras-ingeniosas-para-mostrar-a-tus-clientes-que-te-interesan\\\",\\\"fr\\\":\\\"https://www.shopify.com/fr/blog/messages-remerciement-client\\\",\\\"it\\\":\\\"https://www.shopify.com/it/blog/dire-grazie-ai-clienti\\\",\\\"nl\\\":\\\"https://www.shopify.com/nl/blog/bedankt-bestelling-klantenbinding\\\"}\",{\"_1704\":1740,\"_1741\":2415,\"_1743\":1747},\"[{\\\"title\\\":\\\"Customer Testimonials: How To Use Them + Examples\\\",\\\"url\\\":\\\"blog/customer-testimonials\\\"},{\\\"title\\\":\\\"What Is a Loyalty Program? 5 Best Examples (2024)\\\",\\\"url\\\":\\\"blog/loyalty-program\\\"},{\\\"title\\\":\\\"The Beginner’s Guide to Email Automation: Campaign Ideas and Tips\\\",\\\"url\\\":\\\"blog/57720581-7-automated-email-campaigns-that-win-customers-and-keep-them-coming-back\\\"},{\\\"title\\\":\\\"5 Free CRM Software Systems for Small Business Owners\\\",\\\"url\\\":\\\"blog/free-crm-software\\\"},{\\\"title\\\":\\\"Upset Customers? Here's How To Avoid Customer Complaints Before They Happen\\\",\\\"url\\\":\\\"blog/customer-complaints\\\"},{\\\"title\\\":\\\"How To Create a Contact Us Page (2024)\\\",\\\"url\\\":\\\"blog/contact-us-page\\\"},{\\\"title\\\":\\\"Customer Appreciation Ideas: 14 Ways to Say Thank You\\\",\\\"url\\\":\\\"blog/customer-appreciation\\\"}]\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},\"28 Nov 2024\",{\"_1704\":1705,\"_161\":2419,\"_1456\":2420,\"_335\":2421,\"_1709\":2422,\"_1711\":2423,\"_1721\":2426,\"_126\":2427,\"_1724\":2428,\"_1726\":2429,\"_1544\":2430,\"_1730\":2431,\"_1737\":2432,\"_1751\":2424,\"_1752\":2425,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":2417,\"_1758\":2422},\"gid://shopify/Article/15163633\",\"15163633-how-to-capture-high-quality-product-photos-with-your-smartphone\",\"How to Master Phone Product Photography\",\"2024-11-28T11:00:00Z\",{\"_1704\":1713,\"_379\":2424,\"_1715\":2425,\"_1717\":1767,\"_1719\":1720},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/woman-using-a-smartphone-to-take-a-photo-of-freshly-decorated-cookies-picture-id647596718_2d1e7a89-8d95-4cfb-a404-3e4740a17d30.jpg?v=1729895215\",\"Woman taking product photos with smartphone\",[989],\"\u003cdiv\u003e\\n\u003cp\u003eSo you’ve decided to start an online store, have at least one product, and are excited to start selling. Your product might look great sitting in your bedroom or home office, but how can you make sure it really stands out in the era of Instagram filters?\u003c/p\u003e\\n\u003cp\u003eDon’t sweat it. You don’t have to be a professional photographer to take attention-grabbing photos of your products. In this article, you’ll learn, step by step, how to do phone \u003ca href=\\\"/blog/12206313-the-ultimate-diy-guide-to-beautiful-product-photography\\\" target=\\\"_blank\\\"\u003eproduct photography\u003c/a\u003e using natural light and a good product photo app.\u003c/p\u003e\\n\u003cdiv data-component-name=\\\"blog-cta-tailored-text\\\" class=\\\"rounded-full bg-marketingBg mb-6 px-4 py-2.5\\\"\u003e\u003ca href=\\\"https://accounts.shopify.com/store-create?language=en\u0026amp;locale=en\u0026amp;signup_page=https%3A%2F%2Fwww.shopify.com%2Fblog%2F15163633-how-to-capture-high-quality-product-photos-with-your-smartphone\u0026amp;signup_types[]=paid_trial_experience\\\" class=\\\"flex justify-between align-middle font-aktivgroteskextended text-sm leading-6 tracking-[-0.0175rem] !no-underline group hover:text-link-light-hover blog-cta-link\\\"\u003eClick here to start selling online now with Shopify\u003cspan class=\\\"bg-black rounded-full flex justify-center items-center w-6 h-6 ml-4 my-auto [\u0026amp;_svg]:w-6 group-hover:translate-x-4 group-hover:opacity-0 duration-500 will-change-transform\\\"\u003e\u003csvg fill=\\\"currentColor\\\" viewbox=\\\"0 0 14 10\\\" height=\\\"10\\\" width=\\\"14\\\" xmlns=\\\"http://www.w3.org/2000/svg\\\"\u003e\u003cpath stroke-linejoin=\\\"round\\\" stroke-linecap=\\\"round\\\" stroke=\\\"#F6F6F1\\\" d=\\\"M8.96729 1.11719L13.0005 5.00012L8.96729 8.88306\\\"\u003e\u003c/path\u003e\u003cpath stroke-linecap=\\\"round\\\" stroke=\\\"#F6F6F1\\\" d=\\\"M0.999512 5.00029H11.864\\\"\u003e\u003c/path\u003e\u003c/svg\u003e\u003c/span\u003e\u003c/a\u003e\u003c/div\u003e\\n\u003c/div\u003e\\n\u003ciframe src=\\\"https://www.youtube.com/embed/uZeRLXODK5w?autoplay=0\\\" class=\\\"w-full h-full aspect-video\\\" title=\\\"YouTube video\\\" allowfullscreen=\\\"\\\"\u003e\u003c/iframe\u003e\\n\u003ch2 id=\\\"1\\\"\u003e6 steps to master phone product photography\u003c/h2\u003e\\n\u003col\u003e\\n\u003cli\u003e\u003ca href=\\\"#111\\\"\u003eUse a room with good lighting\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#222\\\"\u003eChoose your smartphone\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#333\\\"\u003eGet a mini tripod\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#444\\\"\u003eSet up your backdrop\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#555\\\"\u003eUse white bounce boards\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#666\\\"\u003eSet up a diffuser sheet if the sun is too bright\u003c/a\u003e\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cp\u003eMost ecommerce store owners know the basics of phone product photography: Find a white background and some natural light, choose the highest quality setting and resolution possible on your phone—and click! You have a product photo. This is a great start.\u003c/p\u003e\\n\u003cp\u003eBut there are a few extra tools and accessories that can greatly enhance your photos and demonstrate the value of your product to let shoppers envision it in their lives.\u003c/p\u003e\\n\u003cp\u003eIf you want to become a professional photographer with your smartphone and take amazing product shots, here’s how to build your setup.\u003c/p\u003e\\n\u003ch3 id=\\\"111\\\"\u003e1. Use a room with good lighting\u003c/h3\u003e\\n\u003cp\u003eFirst, find a room in your home with a well-lit window. The bigger the window, the more natural light you’ll have for bringing your product to life.\u003c/p\u003e\\n\u003cfigure\u003e\\n\u003cdiv style=\\\"text-align: start;\\\" data-mce-fragment=\\\"1\\\" data-mce-style=\\\"text-align: start;\\\"\u003e\u003cimg loading=\\\"lazy\\\" href=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/Product_shot.jpeg?v=1594996683\\\" style=\\\"float: none;\\\" alt=\\\"Phone photography set up near window\\\" src=\\\"//cdn.shopify.com/s/files/1/0070/7032/files/Product_shot.jpeg?v=1594996683\\\" data-mce-fragment=\\\"1\\\" data-mce-src=\\\"//cdn.shopify.com/s/files/1/0070/7032/files/Product_shot.jpeg?v=1594996683\\\" data-mce-style=\\\"float: none;\\\"\u003e\u003c/div\u003e\\n\u003cfigcaption\u003eThis image from \u003ca rel=\\\"nofollow\\\" href=\\\"https://pixc.com/blog/7-simple-things-you-need-for-photographing-jewelry/\\\" target=\\\"_blank\\\"\u003ePixc\u003c/a\u003e shows how you can set up a professional product photography studio at home.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003eTaking product photos closer to the window creates a softer light with darker shadows. Being farther away from the light source will give you lighter, shaper shadows.\u003c/p\u003e\\n\u003ch3 id=\\\"222\\\"\u003e2. Choose your smartphone\u003c/h3\u003e\\n\u003cp\u003eMost smartphone cameras these days make great DSLR alternatives for \u003ca href=\\\"/blog/12206313-the-ultimate-diy-guide-to-beautiful-product-photography\\\" target=\\\"_blank\\\"\u003eproduct photography\u003c/a\u003e. The higher the megapixel count, the better your phone product photography will come out.\u003c/p\u003e\\n\u003cp\u003eYou can use any smartphone with a good camera, but aim to get your hands on a newer model with a 12 megapixel camera or more.\u003c/p\u003e\\n\u003ch3 id=\\\"333\\\"\u003e3. Get a mini tripod\u003c/h3\u003e\\n\u003cp\u003eMini tripods range from inexpensive to pricey, but no matter your budget, they’re a good investment with a high payoff. A mini tripod will reduce camera shake and help standardize photo angles and style for your product line.\u003c/p\u003e\\n\u003cp\u003eIf you want a simple mini tripod, consider the \u003ca rel=\\\"nofollow\\\" href=\\\"https://www.manfrotto.com/global/pixi-mini-tripod-black-mtpixi-b/\\\" target=\\\"_blank\\\"\u003eManfrotto Pixi mini tripod kit\u003c/a\u003e. It’s great for beginners, it holds your phone in place, and it can be placed on your sweep for easily capturing high-quality product pics.\u003c/p\u003e\\n\u003cfigure\u003e\u003cimg loading=\\\"lazy\\\" href=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/Manfrotto_tripod.jpg?v=1594996910\\\" src=\\\"//cdn.shopify.com/s/files/1/0070/7032/files/Manfrotto_tripod.jpg?v=1594996910\\\" alt=\\\"White background photo of Manfrotto tripod\\\" style=\\\"float: none;\\\"\u003e\\n\u003cfigcaption\u003eThe Manfrotto Pixi tripod is a beginner-friendly tool for phone product photography.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cdiv data-component-name=\\\"blog-cta-marketing\\\" class=\\\"marketing-block marketing-block--light marketing-block--padded border-t-2 px-8 py-10 my-12 [\u0026amp;_h2]:!mt-0 [\u0026amp;_h2]:mb-6 [\u0026amp;_h2]:text-t5 [\u0026amp;_h3]:!mt-0 [\u0026amp;_h3]:mb-6 [\u0026amp;_h3]:text-t7 [\u0026amp;_h4]:!mt-0 [\u0026amp;_h4]:mb-6 [\u0026amp;_h4]:text-t8 [\u0026amp;_img]:my-auto [\u0026amp;_p]:!mt-0 [\u0026amp;_p]:mb-6 [\u0026amp;_p]:text-body-sm [\u0026amp;_.heading--4]:text-t6 [\u0026amp;_.marketing-button]:text-white [\u0026amp;_.marketing-button]:no-underline border-blog-highlight\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eGet your free photo studio checklist\u003c/p\u003e\\n\u003cp\u003eCreate your own studio and capture every image your ecommerce store needs for under $50, with Shopify's photo studio checklist.\u003c/p\u003e\\n\u003ca class=\\\"marketing-button marketing-button--small\\\" href=\\\"/first-sale/product-photography-checklist\\\" target=\\\"_blank\\\"\u003eLearn more\u003c/a\u003e\\n\u003c/div\u003e\\n\u003ch3 id=\\\"444\\\"\u003e4. Set up your backdrop\u003c/h3\u003e\\n\u003cp\u003ePlace your white backdrop behind your product to give your photographs a clean and consistent look and to eliminate distractions. You could use a white paper sweep or buy inexpensive poster board from your local drug store or art shop. You’ll also need a table to place your backdrop on.\u003c/p\u003e\\n\u003cp\u003eYou can use tape or Sticky Tack to hold your backdrop down or stick your product to the backdrop.\u003c/p\u003e\\n\u003cp\u003eAlways keep your backdrop white. A white backdrop reflects natural light onto the product and gives you an evenly lit photo. It also makes the editing process easier if you need to \u003ca href=\\\"/blog/194970057-remove-background-product-photography-image\\\" target=\\\"_blank\\\"\u003eremove the background\u003c/a\u003e. A cream or off-white color will make editing and lighting difficult. Also, try to position your backdrop not only behind your product but underneath it as well.\u003c/p\u003e\\n\u003cfigure\u003e\u003cimg loading=\\\"lazy\\\" href=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/White_backdrop.png?v=1594996976\\\" src=\\\"//cdn.shopify.com/s/files/1/0070/7032/files/White_backdrop.png?v=1594996976\\\" alt=\\\"Photo of smartphone taking a product photo\\\" style=\\\"float: none;\\\"\u003e\\n\u003cfigcaption\u003eYour backdrop should be stark white.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003ch3 id=\\\"555\\\"\u003e5. Use white bounce boards\u003c/h3\u003e\\n\u003cp\u003eControlling the lighting is key when learning how to take product photos with an iPhone or Android device. Bounce boards help minimize strong shadows and create a more balanced lighting environment to bring out the finest details of your product. You can buy a white bounce board made of foam on Amazon.\u003c/p\u003e\\n\u003ch3 id=\\\"666\\\"\u003e6. Set up a diffuser sheet if the sun is too bright\u003c/h3\u003e\\n\u003cp\u003eDiffuser sheets soften harsh light. Find them on Amazon, or make one at home with parchment paper, a frosted shower curtain, or printer paper.\u003c/p\u003e\\n\u003cdiv data-component-name=\\\"blog-CTA-photography\\\"\u003e\u003c/div\u003e\\n\u003ch2 id=\\\"2\\\"\u003eHow to use natural lighting for product photography\u003c/h2\u003e\\n\u003cp\u003eGet \u003ca href=\\\"/blog/natural-lighting-product-photography\\\" target=\\\"_blank\\\"\u003ephotography lighting\u003c/a\u003e right, and you’ll have some amazing product images on your hands. Get it wrong and no amount of image retouching will save your photos.\u003c/p\u003e\\n\u003cp\u003eThere are three key tips that are crucial for getting the best images from your photoshoot.\u003c/p\u003e\\n1.\u003cstrong\u003eShoot in a well-lit room.\u003c/strong\u003e Natural light through a window is a better option than artificial light from a photo studio. First, you probably have access to a window (and it’s free). Second, the light comes from a single direction, which generates natural shadows and adds texture to your products.\u003cbr\u003e\\n\u003col\u003e\u003c/ol\u003e\\n\u003cp\u003eConsider the weather: Is it sunny or cloudy? To get the look you’re going for, you may prefer a little overcast versus full sunlight. As you’ll see in the example below, it can make a big difference on the shadows and highlights on your photo.\u003c/p\u003e\\n\u003cfigure\u003e\u003cimg loading=\\\"lazy\\\" href=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/1-diy-lighting_caca8bec-e9bc-459f-9433-9bdfb200fe2c.jpg?v=1594997029\\\" src=\\\"//cdn.shopify.com/s/files/1/0070/7032/files/1-diy-lighting_caca8bec-e9bc-459f-9433-9bdfb200fe2c.jpg?v=1594997029\\\" alt=\\\"Two product photos, left has improper lighting; right has proper lighting\\\" style=\\\"float: none;\\\"\u003e\\n\u003cfigcaption\u003eSee the difference between shooting on an overcast day versus with direct sunlight through a window?\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003e2.\u003cstrong\u003e Place your setup close to the window.\u003c/strong\u003e Aim for 90 degrees to the right or left of your setup. Plan to start your photoshoot at the brightest time of day. If the sun is too bright, you can always use a diffuser sheet to soften the light.\u003c/p\u003e\\n\u003cfigure\u003e\u003cimg loading=\\\"lazy\\\" href=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/3-natural-light_28c48323-9ac1-474b-9804-fe3b1ae481d4.jpg?v=1594997075\\\" src=\\\"//cdn.shopify.com/s/files/1/0070/7032/files/3-natural-light_28c48323-9ac1-474b-9804-fe3b1ae481d4.jpg?v=1594997075\\\" alt=\\\"Photo of amber glass on white sweep next to a window\\\" style=\\\"float: none;\\\"\u003e\\n\u003cfigcaption\u003ePlay around with placements and time of day to find the optimal setup.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003col start=\\\"2\\\"\u003e\u003c/ol\u003e\\n\u003cp\u003eWhatever you do, avoid hard light at all costs, as it can make colors look saturated and will highlight the tiniest flaws in your product—things people normally can’t see with the naked eye.\u003c/p\u003e\\n\u003cp\u003e3.\u003cstrong\u003e Control natural light with foam boards and reflectors. \u003c/strong\u003eSometimes the sun will suddenly disappear behind the clouds mid-shoot. If that happens, don’t worry, use your foam boards to bounce and intensify the light to fill shadows.\u003c/p\u003e\\n\u003cp\u003e\u003cspan style=\\\"font-weight: 400;\\\"\u003eIf you’re using a reflector, you can manipulate the light on your product by moving the reflector closer or further away. This will help reflect natural light from the sun back onto the product.\u003c/span\u003e\u003c/p\u003e\\n\u003cp\u003eRemember to test different angles with the reflector to find the right balance between shadows and lighting.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded my-12 border-l-2 pl-4 [\u0026amp;_h2]:!mt-0 [\u0026amp;_h2]:mb-6 [\u0026amp;_h2]:text-t5 [\u0026amp;_h3]:!mt-0 [\u0026amp;_h3]:mb-6 [\u0026amp;_h3]:text-t7 [\u0026amp;_h4]:!mt-0 [\u0026amp;_h4]:mb-6 [\u0026amp;_h4]:text-t8 [\u0026amp;_ul]:!mt-0 [\u0026amp;_ul]:mb-6 [\u0026amp;_ul:last-child]:mb-0 [\u0026amp;_ol]:!mt-0 [\u0026amp;_ol]:mb-6 [\u0026amp;_ol:last-child]:mb-0 [\u0026amp;_p]:!mt-0 [\u0026amp;_p]:mb-6 [\u0026amp;_p:last-child]:mb-0 border-blog-highlight\\\"\u003e\\n\u003cstrong\u003eLearn more: \u003c/strong\u003e\u003ca href=\\\"/blog/jewelry-photography\\\" target=\\\"_blank\\\"\u003eA Behind-the-Scenes Look at Jewelry Photography\u003c/a\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"4\\\"\u003eBest camera angles for product photography\u003c/h2\u003e\\n\u003cp\u003eWhen you’re taking product photos for your \u003ca href=\\\"/tour/ecommerce-website\\\"\u003eecommerce website\u003c/a\u003e, some angles work better than others. Offering different perspectives of your product to a shopper can also help answer any questions they have that your product descriptions don’t explain.\u003c/p\u003e\\n\u003cp\u003eGive as many different viewpoints as possible to highlight key features of your product. An all-around view is engaging and can help shoppers envision themselves wearing or using your product, which can lead to more sales.\u003c/p\u003e\\n\u003cp\u003eIt’s also important to include close-up shots of your products. Close-ups let you capture features that showcase the quality of your product—print detail, fabric, texture, or usage details—and highlight specific elements shoppers would inspect in a retail store.\\n\u003c/p\u003e\\n\u003cp\u003eWhether you’re shooting \u003ca href=\\\"/blog/55892613-7-steps-to-beautiful-diy-apparel-product-photography\\\" target=\\\"_blank\\\"\u003eclothing photography\u003c/a\u003e , footwear, or something else, there are the five camera angles you should test in your photo shoot:\u003c/p\u003e\\n\u003col\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eEye level.\u003c/strong\u003e This view shows the product as you’d see it looking straight on.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eHigh angle.\u003c/strong\u003eThis view shows the product as if you’re looking down at it from an angle.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eLow angle.\u003c/strong\u003e This view shows the product as if you’re looking up at it from the floor.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eBird’s eye.\u003c/strong\u003e This view shows the product as if you’re standing over it.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eSlanted.\u003c/strong\u003e This view shows the product from one side.\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cfigure\u003e\u003cimg loading=\\\"lazy\\\" href=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/12-various-product-angles_b791644b-408a-49ba-bd09-582a4aff86b1.jpg?v=1594997128\\\" src=\\\"//cdn.shopify.com/s/files/1/0070/7032/files/12-various-product-angles_b791644b-408a-49ba-bd09-582a4aff86b1.jpg?v=1594997128\\\" alt=\\\"Five white background images of white sneakers, taken at eye level, high angle, low angle, bird’s eye, and slanted\\\" style=\\\"float: none;\\\"\u003e\\n\u003cfigcaption\u003eIt’s important to showcase all angles of the product so customers can get a proper view.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003eIf you’re new to phone product photography, it’s recommended you keep your smartphone and tripod in the same spot during the shoot and rotate your product to change the angle you want for your image. When you rotate the product versus the camera, your final shots will all be framed the same, plus, you’ll ensure consistency and reduce image editing after the shoot.\u003c/p\u003e\\n\u003ch2 id=\\\"9\\\"\u003eHow to shoot phone product photography\u003c/h2\u003e\\n\u003cp\u003eNow that you have all your gear set up and understand the different camera angles and lighting, it’s time to shoot some photos.\u003c/p\u003e\\n\u003cp\u003eBefore you start, use the following checklist to make sure your Android or iPhone camera is ready to shoot.\u003c/p\u003e\\n\u003col\u003e\\n\u003cli\u003e\\n\u003cstrong\u003ePrepare your phone. \u003c/strong\u003eMake sure your phone is charged and you have backup storage for your images.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eSet up your white balance. \u003c/strong\u003eTo set the white balance according to the light temperature in your setup, touch the WB button, then touch the white background.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eCheck your exposure. \u003c/strong\u003eTap the circular Exposure button, then touch your product so the camera knows to expose it.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eKeep everything in focus.\u003c/strong\u003e Touch the circular Focus button, then touch your product so the camera knows to properly focus on the product.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eMake sure you lock your camera settings.\u003c/strong\u003e After you’re done adjusting these settings, tap each one again to lock the settings in place. This will stop the camera from automatically adjusting the settings while you’re taking shots.\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cp\u003eOnce you lock your settings, you’re ready to start shooting!\u003c/p\u003e\\n\u003cp\u003eAfter your first shot, take a look at your image and see if you think it needs to be brightened or darkened to achieve proper exposure. If you think the exposure needs tweaking, touch the +/- button below the circular Focus button and pull the slider up or down to change the exposure.\u003c/p\u003e\\n\u003ch2 id=\\\"10\\\"\u003eCommon mistakes with phone product photography\u003c/h2\u003e\\n\u003cp\u003eBecause so many people have smartphones, taking product photos is more accessible than ever before. That also means there are lots of common mistakes. Becoming aware of these pitfalls can help you avoid them.\u003c/p\u003e\\n\u003cp\u003eRemember to avoid the following three common mistakes in phone product photography so you can get the best shots:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eZooming in\u003c/strong\u003e. Your phone’s zoom function isn’t actually a great tool to use for product shots. It greatly reduces image quality. If you need a closer shot, it’s better to crop when editing.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eUsing the front-facing camera\u003c/strong\u003e. The front-facing “selfie camera” typically isn’t as good as the back camera. This may vary depending on your phone’s specs. But generally speaking, the rear-facing camera has more megapixels, which leads to higher image quality.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eTurning on the flash\u003c/strong\u003e. Your phone’s flash will overexpose the photo and mess up the colors. It’s better to use natural lighting and consider the advice outlined above.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch2 id=\\\"11\\\"\u003ePhone product photography trends\u003c/h2\u003e\\n\u003cp\u003eEcommerce is constantly evolving, and this impacts the way you approach product imagery. It’s good to stay apprised of current trends to know what customers are looking for and what makes sense for your brand.\u003c/p\u003e\\n\u003cp\u003eHere are three general product photography trends to keep in mind as you shoot with your smartphone:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003e360-degree photos\u003c/strong\u003e. Advancements in technology have enabled brands to offer complete 360-degree views of their products. And, though these might appear to function like videos, 360-degree shots are actually a series of multiple still images.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eAI photo editing.\u003c/strong\u003e AI has helped businesses become more efficient in many areas, including product photography. While you can use AI to remove backgrounds from your phone product shots, it’s still important to carefully check the quality, as these tools can lead to imperfections.\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"/blog/product-video\\\" target=\\\"_blank\\\"\u003e\u003cstrong\u003eProduct videos\u003c/strong\u003e\u003c/a\u003e. Not necessarily a new trend, rather one that continues to grow, more brands are using product videos. In fact, \u003ca rel=\\\"nofollow\\\" href=\\\"https://www.wyzowl.com/video-marketing-statistics/\\\" target=\\\"_blank\\\"\u003e89% of people\u003c/a\u003e say they want to see more brand videos. Like 360-degree images, videos give shoppers a more complete view of the product. They can also see it in action, quite literally.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch2 id=\\\"5\\\"\u003eHow to edit product photos\u003c/h2\u003e\\n\u003cp\u003eThe idea of editing photos may sound intimidating, but it’s actually really easy with your smartphone.\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003e Choose a product photography app.\u003c/strong\u003e Go to the app store on your phone and download an editing app for product photos. Some smartphone photographers prefer mobile apps like Lightroom or Snapseed; others prefer \u003ca href=\\\"/blog/14263381-18-free-and-paid-online-photo-editor-tools-for-gorgeous-diy-product-photography\\\" target=\\\"_blank\\\"\u003ephoto editing software\u003c/a\u003e for their desktops.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eOpen up your editing app\u003c/strong\u003e. Choose the image you want to prepare for your online store. Most images need a little tweaking to truly make them shine.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eUse the app to make a few basic edits.\u003c/strong\u003e These include brightness, contrast, sharpness, highlights/shadows, and white balance. Don’t be tempted by filters, borders, tints, and oversaturation. Your goal is to make your product look amazing and make it stand out. Try to make it look as close as possible to what the product looks like in real life.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eSave presets.\u003c/strong\u003e After you edit your first photo, save the settings as a preset so you can apply the same adjustments to other photos from your shoot. While presets help you save time, make sure to check each image after applying the preset to see if there are any additional tweaks for you to make.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eApply a white layer background.\u003c/strong\u003e Remove any blemishes or creases from your background by replacing your background with a white layer. Since you took photos on a white background, it’ll be easy to isolate the product and add a layer.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eOnce your product image looks clean, crisp, and beautiful, add it to your Shopify store and put your hard work to use!\u003c/p\u003e\\n\u003ch2 id=\\\"6\\\"\u003e5 best apps for product photography\u003c/h2\u003e\\n\u003cp\u003eChoosing the right editing apps is an important part of mastering product photography with a smartphone. Many come with an in-app editor, but there are plenty of third-party apps that give you everything you need to make your product stand out.\u003c/p\u003e\\n\u003cp\u003eSome of the top-rated product photo app options are:\u003c/p\u003e\\n\u003ch3\u003e1. Lightroom\u003c/h3\u003e\\n\u003cp\u003e\u003cstrong\u003eAvailable for: \u003c/strong\u003eiOS and Android.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003ePrice: \u003c/strong\u003eRequires Adobe Creative Cloud subscription, starting at $9.99/month.\u003c/p\u003e\\n\u003cfigure\u003e\u003cimg loading=\\\"lazy\\\" href=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/Lightroom_bcb71fb8-13e2-486c-8154-e91fe9f1a892.png?v=1594997194\\\" src=\\\"//cdn.shopify.com/s/files/1/0070/7032/files/Lightroom_bcb71fb8-13e2-486c-8154-e91fe9f1a892.png?v=1594997194\\\" alt=\\\"Screenshot of Adobe Lightroom\\\" style=\\\"float: none;\\\"\u003e\\n\u003cfigcaption\u003eLightroom is free to download but requires an Adobe Creative Cloud license.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003eSome would say Adobe Lightroom is the best app for product photography on the market. It features easy-to-use tools like sliders and presets to create photos that look exactly how you want them. Lightroom is also a good option if you plan to edit photos on your computer. You can start on mobile, web, or desktop, and when you make edits, they will be automatically applied across devices.\u003c/p\u003e\\n\u003cp\u003eIf you want to get the most out of Lightroom, you can sign up for the \u003ca rel=\\\"nofollow\\\" href=\\\"https://www.adobe.com/creativecloud/photography.html\\\" target=\\\"_blank\\\"\u003eAdobe Creative Cloud Photography plan\u003c/a\u003e, which includes the photo editing app for desktop, mobile, and web, plus the latest version of Photoshop for $9.99 per month.\u003c/p\u003e\\n\u003ch3\u003e2. Photoshop Express\u003c/h3\u003e\\n\u003cp\u003e\u003cstrong\u003eAvailable for:\u003c/strong\u003e iOS, Android, and Windows.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003ePrice: \u003c/strong\u003eRequires Adobe Creative Cloud subscription, starting at $9.99/month.\u003c/p\u003e\\n\u003cfigure\u003e\u003cimg loading=\\\"lazy\\\" href=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/photoshop_express.png?v=1594997242\\\" src=\\\"//cdn.shopify.com/s/files/1/0070/7032/files/photoshop_express.png?v=1594997242\\\" alt=\\\"Screenshot of Adobe Photoshop Express\\\" style=\\\"float: none;\\\"\u003e\\n\u003cfigcaption\u003ePhotoshop Express is free to download but requires an Adobe Creative Cloud license.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003eYou’ve probably heard of Adobe Photoshop and what it can do. With \u003ca rel=\\\"nofollow\\\" href=\\\"https://www.adobe.com/products/photoshop-express.html\\\" target=\\\"_blank\\\"\u003ePhotoshop Express\u003c/a\u003e, you get all of its great photo editing features right on your smartphone. You can use product photos from your phone or take them inside the app. Then easily adjust the hue, brightness, exposure, and contrast to create amazing photos for your store.\u003c/p\u003e\\n\u003ch3\u003e3. Snapseed\u003c/h3\u003e\\n\u003cp\u003e\u003cstrong\u003eAvailable for: \u003c/strong\u003eiOS and Android.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003ePrice: \u003c/strong\u003eFree.\u003c/p\u003e\\n\u003cfigure\u003e\u003cimg loading=\\\"lazy\\\" href=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/snapseed-redesign-cover1.png?v=1594997276\\\" src=\\\"//cdn.shopify.com/s/files/1/0070/7032/files/snapseed-redesign-cover1.png?v=1594997276\\\" alt=\\\"Screenshot of Snapseed\\\" style=\\\"float: none;\\\"\u003e\\n\u003cfigcaption\u003eSnapseed is Google’s photo editing app.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003e\u003ca href=\\\"http://snapseed.online\\\" target=\\\"_blank\\\"\u003eSnapseed\u003c/a\u003e is a free photography editing software owned by Google. The app brings the power of a professional computer editor to your phone, with many features to edit images in ways you’ll usually only find in expensive software. Beginner photographers also have more utility with Snapseed using Stacks, which lets you revert your edits to an earlier version and makes it easy to save settings and apply them.\u003c/p\u003e\\n\u003ch3\u003e4. VSCO\u003c/h3\u003e\\n\u003cp\u003e\u003cstrong\u003eAvailable for: \u003c/strong\u003eiOS and Android.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003ePrice: \u003c/strong\u003eFree version available; annual paid plans are $29.99 or $59.99.\u003c/p\u003e\\n\u003cfigure\u003e\u003cimg loading=\\\"lazy\\\" href=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/VSCO_4f98ad40-62dc-46a9-a02b-471d6ef4c449.png?v=1594997313\\\" src=\\\"//cdn.shopify.com/s/files/1/0070/7032/files/VSCO_4f98ad40-62dc-46a9-a02b-471d6ef4c449.png?v=1594997313\\\" alt=\\\"Screenshot of VSCO\\\" style=\\\"float: none;\\\"\u003e\\n\u003cfigcaption\u003eVSCO has both free and paid versions of its photo editing app.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003e\u003ca href=\\\"http://vsco.co\\\" target=\\\"_blank\\\"\u003eVSCO\u003c/a\u003e has all the basic editing tools such as exposure, contract, color balance, and more, letting you create incredible photos on the go. It’s a great product photo app to enhance images and doubles as an effective \u003ca href=\\\"/blog/instagram-tools\\\" target=\\\"_blank\\\"\u003eInstagram tool\u003c/a\u003e with its huge library of filters and endless options to customize your photos.\u003c/p\u003e\\n\u003ch3\u003e5. Photon\u003c/h3\u003e\\n\u003cp\u003e\u003cstrong\u003eAvailable for: \u003c/strong\u003eiOS.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003ePrice: \u003c/strong\u003eFree\u003c/p\u003e\\n\u003cfigure\u003e\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/image2_b457b979-2813-4b04-bdfd-b4ebc7204ce0.png?v=1692388381\\\" alt=\\\"Screenshot of Photon\\\"\u003e\\n\u003cfigcaption\u003ePhoton is only available for iOS devices.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://photon.cam/\\\" target=\\\"_blank\\\"\u003ePhoton\u003c/a\u003e is a great option for both experienced and beginner smartphone photographers. You can use Photon not only as an editor but also as a camera for your product shoots. The product photography app lets you set exposure and focus and includes a stabilizer; It feels like you’re shooting with a high-quality DSLR camera lens.\u003c/p\u003e\\n\u003cp\u003eIf you prefer to edit photos on your computer, you can use Photon to capture product photos in RAW. This ensures information or data isn’t compressed and produces higher-quality product images.\u003c/p\u003e\\n\u003cdiv\u003e\u003ciframe src=\\\"https://www.youtube.com/embed/ZFqvFP4GsvI?si=EMaqfAopFhwhQEZK\u0026amp;autoplay=0\\\" class=\\\"w-full h-full aspect-video\\\" title=\\\"YouTube video\\\" allowfullscreen=\\\"\\\"\u003e\u003c/iframe\u003e\u003c/div\u003e\\n\\n\u003ch2 id=\\\"7\\\"\u003eGetting the most from your product photography\u003c/h2\u003e\\n\u003cp\u003eLearning how to take photos on an iPhone or Android seems hard at first, but after a few times behind the camera, you’ll be a pro. With all of the above info, you’re well on your way to mastering product photography and selling more photos in your store. At some point, you might even consider \u003ca href=\\\"/blog/how-to-sell-photos-online\\\" title=\\\"how to sell photos online\\\"\u003eselling your photography online\u003c/a\u003e.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded my-12 border-l-2 pl-4 [\u0026amp;_h2]:!mt-0 [\u0026amp;_h2]:mb-6 [\u0026amp;_h2]:text-t5 [\u0026amp;_h3]:!mt-0 [\u0026amp;_h3]:mb-6 [\u0026amp;_h3]:text-t7 [\u0026amp;_h4]:!mt-0 [\u0026amp;_h4]:mb-6 [\u0026amp;_h4]:text-t8 [\u0026amp;_ul]:!mt-0 [\u0026amp;_ul]:mb-6 [\u0026amp;_ul:last-child]:mb-0 [\u0026amp;_ol]:!mt-0 [\u0026amp;_ol]:mb-6 [\u0026amp;_ol:last-child]:mb-0 [\u0026amp;_p]:!mt-0 [\u0026amp;_p]:mb-6 [\u0026amp;_p:last-child]:mb-0 border-blog-highlight\\\"\u003e\\n\u003cdiv itemscope=\\\"\\\" itemtype=\\\"https://schema.org/FAQPage\\\"\u003e\\n\u003ch2 id=\\\"8\\\"\u003ePhone product photography FAQ\u003c/h2\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow can I take professional pictures at home with my iPhone?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003col\u003e\\n\u003cli\u003eChoose an iPhone 13 or newer.\u003c/li\u003e\\n\u003cli\u003eTest third-party camera apps.\u003c/li\u003e\\n\u003cli\u003eUse a white background for your setup.\u003c/li\u003e\\n\u003cli\u003ePlace your setup near a window with natural light.\u003c/li\u003e\\n\u003cli\u003eHold down the viewfinder to lock focus.\u003c/li\u003e\\n\u003cli\u003eAvoid zooming in on photos.\u003c/li\u003e\\n\u003cli\u003eTry different camera angles.\u003c/li\u003e\\n\u003cli\u003eUse a photo editing app.\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow do I take quality product photos?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003col\u003e\\n\u003cli\u003eUse a smartphone camera with 12 megapixels or more.\u003c/li\u003e\\n\u003cli\u003eShoot from a tripod to reduce camera shake.\u003c/li\u003e\\n\u003cli\u003eUse natural light from a window.\u003c/li\u003e\\n\u003cli\u003eBounce light using a foam board to soften shadows.\u003c/li\u003e\\n\u003cli\u003eUse a sweep or close-up shots to highlight product features.\u003c/li\u003e\\n\u003cli\u003eShoot a variety of angles and \u003ca href=\\\"/blog/image-sizes\\\" target=\\\"_blank\\\"\u003eimage sizes\u003c/a\u003e.\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"Use this step-by-step guide to create amazing product photos from the comfort of your home, using a smartphone, natural light, and a good editing app.\",\"\u003cp\u003e\u003cimg src=\\\"//cdn.shopify.com/s/files/1/0070/7032/files/woman-using-a-smartphone-to-take-a-photo-of-freshly-decorated-cookies-picture-id647596718.jpg?v=1594996504\\\" alt=\\\"Woman taking product photos with smartphone\\\"\u003e\u003c/p\u003e\\n\u003cp\u003eUse this step-by-step guide to create amazing product photos from the comfort of your home, using a smartphone, natural light, and a good editing app.\u003c/p\u003e\",{\"_1704\":1729,\"_335\":2421,\"_1182\":2428},{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,2433,2435,-5,2437],{\"_1704\":1740,\"_1741\":2434,\"_1743\":1744},\"{\\\"en-ca\\\":\\\"https://www.shopify.com/ca/blog/15163633-how-to-capture-high-quality-product-photos-with-your-smartphone\\\",\\\"en-gb\\\":\\\"https://www.shopify.com/uk/blog/15163633-how-to-capture-high-quality-product-photos-with-your-smartphone\\\",\\\"en-au\\\":\\\"https://www.shopify.com/au/blog/15163633-how-to-capture-high-quality-product-photos-with-your-smartphone\\\",\\\"en-id\\\":\\\"https://www.shopify.com/id/blog/15163633-how-to-capture-high-quality-product-photos-with-your-smartphone\\\",\\\"en-nz\\\":\\\"https://www.shopify.com/nz/blog/15163633-how-to-capture-high-quality-product-photos-with-your-smartphone\\\",\\\"en-za\\\":\\\"https://www.shopify.com/za/blog/15163633-how-to-capture-high-quality-product-photos-with-your-smartphone\\\",\\\"en-ng\\\":\\\"https://www.shopify.com/ng/blog/15163633-how-to-capture-high-quality-product-photos-with-your-smartphone\\\",\\\"en-ph\\\":\\\"https://www.shopify.com/ph/blog/15163633-how-to-capture-high-quality-product-photos-with-your-smartphone\\\",\\\"en-sg\\\":\\\"https://www.shopify.com/sg/blog/15163633-how-to-capture-high-quality-product-photos-with-your-smartphone\\\",\\\"en-hk\\\":\\\"https://www.shopify.com/hk/blog/15163633-how-to-capture-high-quality-product-photos-with-your-smartphone\\\",\\\"en-ie\\\":\\\"https://www.shopify.com/ie/blog/15163633-how-to-capture-high-quality-product-photos-with-your-smartphone\\\",\\\"en-my\\\":\\\"https://www.shopify.com/my/blog/15163633-how-to-capture-high-quality-product-photos-with-your-smartphone\\\",\\\"pt-br\\\":\\\"https://www.shopify.com/br/blog/60649605-como-tirar-fotos-de-alta-qualidade-com-o-seu-smartphone\\\",\\\"ja\\\":\\\"https://www.shopify.com/jp/blog/how-to-capture-high-quality-product-photos-with-your-smartphone\\\",\\\"de\\\":\\\"https://www.shopify.com/de/blog/produktfotos-mit-dem-handy\\\",\\\"es\\\":\\\"https://www.shopify.com/es/blog/15186281-como-capturar-fotografias-de-productos-de-alta-calidad-con-tu-smartphone\\\",\\\"fr\\\":\\\"https://www.shopify.com/fr/blog/57685061-comment-prendre-de-superbes-photos-de-produits-avec-votre-smartphone\\\",\\\"it\\\":\\\"https://www.shopify.com/it/blog/come-fare-foto-professionali-con-il-telefono\\\",\\\"nl\\\":\\\"https://www.shopify.com/nl/blog/productfotografie-met-smartphone\\\"}\",{\"_1704\":1740,\"_1741\":2436,\"_1743\":1747},\"[{\\\"title\\\":\\\"How to Start a Dropshipping Business- A Complete Playbook for 2024\\\",\\\"url\\\":\\\"blog/how-to-start-dropshipping\\\"},{\\\"title\\\":\\\"The Ultimate Guide To Dropshipping (2024)\\\",\\\"url\\\":\\\"blog/dropshipping-guide\\\"},{\\\"title\\\":\\\"Clothing Photography- How to Take Beautiful Apparel Photos\\\",\\\"url\\\":\\\"blog/clothing-photography\\\"},{\\\"title\\\":\\\"How to Start a Candle Business (with Examples)\\\",\\\"url\\\":\\\"blog/candle-business\\\"},{\\\"title\\\":\\\"How To Source Products To Sell Online\\\",\\\"url\\\":\\\"blog/product-sourcing-apps\\\"},{\\\"title\\\":\\\"How to Sell on Instagram with Instagram Shopping\\\",\\\"url\\\":\\\"blog/how-to-sell-on-instagram\\\"},{\\\"title\\\":\\\"How To Write a Return Policy (+ Free Template) (2024)\\\",\\\"url\\\":\\\"blog/return-policy\\\"},{\\\"title\\\":\\\"The Ultimate Guide to International Ecommerce\\\",\\\"url\\\":\\\"blog/international-ecommerce\\\"},{\\\"title\\\":\\\"How to Design a Visual Identity for Your Brand- Ideas for Every Budget and Skill Level\\\",\\\"url\\\":\\\"blog/branding-design\\\"},{\\\"title\\\":\\\"What are Brand Guidelines and How to Create a Style Guide\\\",\\\"url\\\":\\\"blog/brand-guidelines\\\"}]\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},{\"_1704\":1705,\"_161\":2439,\"_1456\":2440,\"_335\":2441,\"_1709\":2442,\"_1711\":2443,\"_1721\":2446,\"_126\":2447,\"_1724\":2448,\"_1726\":2449,\"_1544\":2450,\"_1730\":2451,\"_1737\":2452,\"_1751\":2444,\"_1752\":2445,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":2417,\"_1758\":2442},\"gid://shopify/Article/558914732066\",\"what-are-management-information-systems\",\"What Are Management Information Systems (MIS)?\",\"2024-11-28T06:00:00Z\",{\"_1704\":1713,\"_379\":2444,\"_1715\":2445,\"_1717\":1767,\"_1719\":1768},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/what_20are_20management_20information_20systems.png?v=1729517533\",\"A glowing question mark on an aqua background.\",[1864],\"\u003cp\u003eBuilding a successful company requires making thousands of decisions. Instinct and experience provide guidance, but data enables the most strategic choices. \u003c/p\u003e\\n\u003cp\u003eManagement information systems (MIS) do more than collect data; they organize and interpret it, helping business owners make tactical choices aligned with their company’s goals. \u003c/p\u003e\\n\u003cp\u003eExplore how MISs simplify decision-making and transform raw data into actionable insights, revealing opportunities and risks that might otherwise be missed.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eTable of contents\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003eWhat are management information systems?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003eTypes of management information systems\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003eImportance of management information systems for businesses\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#4\\\"\u003eFunctions of management information systems\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#5\\\"\u003eAdvantages of management information systems\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#6\\\"\u003eCommon MIS tools and software\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#7\\\"\u003eKey skills for management information systems\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#8\\\"\u003eManagement information systems FAQ\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003cdiv data-guide=\\\"process_map\\\"\u003e\u003c/div\u003e\\n\u003ch2 id=\\\"1\\\"\u003eWhat are management information systems?\u003c/h2\u003e\\n\u003cp\u003eManagement information systems are integrated computer-based networks and applications that collect, store, and analyze data to help business leaders and managers make informed decisions. \u003c/p\u003e\\n\u003cp\u003eManagement information systems consolidate raw data from multiple sources, turn it into useful information through analysis, and distribute customized reports to stakeholders. Well-designed MISs can improve efficiency, align \u003ca href=\\\"/blog/what-are-business-operations\\\"\u003ebusiness operations\u003c/a\u003e, and help drive company performance.\u003c/p\u003e\\n\u003ciframe title=\\\"YouTube video player\\\" src=\\\"https://www.youtube.com/embed/BYpJQ0pYBVE?si=1hy-Zz9emGmv2DV3\\\" height=\\\"315\\\" width=\\\"560\\\" allowfullscreen=\\\"\\\" referrerpolicy=\\\"strict-origin-when-cross-origin\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" frameborder=\\\"0\\\"\u003e\u003c/iframe\u003e\\n\u003ch2 id=\\\"2\\\"\u003eTypes of management information systems\u003c/h2\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#11\\\"\u003eManagement reporting systems\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#12\\\"\u003eSales and marketing systems\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#13\\\"\u003eAccounting and finance systems\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#14\\\"\u003eHuman resource systems\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#15\\\"\u003eInventory management systems\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#16\\\"\u003eProcess control systems\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#17\\\"\u003eDecision support systems\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#18\\\"\u003eTransaction processing systems\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#19\\\"\u003eExecutive information systems\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eThere are several management information systems, each designed to address specific needs within an organization. They include:\u003c/p\u003e\\n\u003ch3 id=\\\"11\\\"\u003eManagement reporting systems\u003c/h3\u003e\\n\u003cp\u003eManagement reporting systems produce operation-focused reports, including financial, attendance, accident, and efficiency metrics. They collate business data from various systems within an organization to provide management with consolidated information for evaluation and oversight. Management reporting systems help managers assess company operations, financial output, and goal achievement.\u003c/p\u003e\\n\u003ch3 id=\\\"12\\\"\u003eSales and marketing systems\u003c/h3\u003e\\n\u003cp\u003eSales and marketing systems enable the tracking of sales figures and advertising effectiveness. These systems assist in understanding \u003ca href=\\\"/blog/what-is-a-distribution-channel\\\"\u003edistribution channels\u003c/a\u003e and customer response. Sales and marketing systems help marketing managers gauge projected sales and develop strategies for future improvements based on current patterns and profits.\u003c/p\u003e\\n\u003ch3 id=\\\"13\\\"\u003eAccounting and finance systems\u003c/h3\u003e\\n\u003cp\u003eAccounting and finance MISs track company assets and investments, assisting with functions like \u003ca href=\\\"/blog/what-is-financial-statement\\\"\u003efinancial statement\u003c/a\u003e generation and tax compliance. These systems facilitate daily transaction management, as well as the creation of financial audits and annual reports. They provide insights into a company’s financial health through \u003ca href=\\\"/blog/profit-and-loss-statements\\\"\u003eprofit-and-loss statements\u003c/a\u003e and \u003ca href=\\\"/blog/what-is-balance-sheet\\\"\u003ebalance sheets\u003c/a\u003e.\u003c/p\u003e\\n\u003ch3 id=\\\"14\\\"\u003eHuman resource systems\u003c/h3\u003e\\n\u003cp\u003eA \u003ca href=\\\"/blog/what-is-human-resources\\\"\u003ehuman resource\u003c/a\u003e MIS controls information flow related to overseeing the activities of employees, supervisors, and contractors. It manages critical HR functions like payroll, benefits, compliance, and recruitment. These systems also monitor work attendance, timesheets, and leaves.\u003c/p\u003e\\n\u003ch3 id=\\\"15\\\"\u003eInventory management systems\u003c/h3\u003e\\n\u003cp\u003e\u003ca href=\\\"/retail/inventory-management\\\"\u003eInventory management\u003c/a\u003e systems track and report on a company’s inventory, assessing the impacts of spoilage, theft, or sales. They assist purchasing managers in decision-making for restocking and ensure safe inventory transit within warehouses. These systems are vital for maintaining business efficiency and managing \u003ca href=\\\"/enterprise/ecommerce-returns\\\"\u003ecustomer returns\u003c/a\u003e.\u003c/p\u003e\\n\u003ch3 id=\\\"16\\\"\u003eProcess control systems\u003c/h3\u003e\\n\u003cp\u003eProcess control systems monitor and report on production line processes, such as steel or automobile manufacturing. They continuously gather data to evaluate product quality and process efficiency, identifying irregularities in production. Essential for manufacturing companies, these systems regulate product consistency and performance.\u003c/p\u003e\\n\u003ch3 id=\\\"17\\\"\u003eDecision support systems\u003c/h3\u003e\\n\u003cp\u003eDecision support systems compile information from internal and external sources to assist in business decision-making. They integrate with existing systems to collect data from various departments with external market trends and economic indicators and support decisions around business expansion, work quotas, and policy formulation.\u003c/p\u003e\\n\u003ch3 id=\\\"18\\\"\u003eTransaction processing systems\u003c/h3\u003e\\n\u003cp\u003eTransaction processing systems streamline an organization’s daily transactional activities, such as payroll processing, accounts payable, and accounts receivable. A transaction processing system automates and manages repetitive and consistent operational tasks. It enhances the efficiency and accuracy of financial transactions and routine business processes.\u003c/p\u003e\\n\u003ch3 id=\\\"19\\\"\u003eExecutive information systems\u003c/h3\u003e\\n\u003cp\u003eExecutive information systems provide executives with comprehensive reports on company data. They compile processing records and financial data into quick-to-read formats like charts and spreadsheets. These systems are instrumental for executives conducting comparative research and identifying efficiency improvements.\u003c/p\u003e\\n\u003cdiv data-guide=\\\"sop_template\\\"\u003e\u003c/div\u003e\\n\u003ch2 id=\\\"3\\\"\u003eImportance of management information systems for businesses\u003c/h2\u003e\\n\u003cp\u003eMISs help leaders react and make smart decisions. They transform your business data, from sales numbers to customer feedback, into actionable insights.\u003c/p\u003e\\n\u003cp\u003eThe market is experiencing massive growth due to the growing demand for digital solutions and technologies, with information technology projected spending to reach \u003ca href=\\\"https://www.gartner.com/en/newsroom/press-releases/2024-10-23-gartner-forecasts-worldwide-it-spending-to-grow-nine-point-three-percent-in-2025\\\"\u003e$5.7 trillion in 2025\u003c/a\u003e. There are some good reasons for the popularity of MISs:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003e\u003cstrong\u003eMISs help you spot problems early. \u003c/strong\u003e\u003c/strong\u003eMaybe your inventory system shows you’re low on materials, or your sales data reveals a product isn’t performing well in certain regions. With an MIS, you can catch these issues early and fix them fast.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eMISs keep operations smooth. \u003c/strong\u003eInstead of having your \u003ca href=\\\"/blog/sales-management\\\"\u003esales team\u003c/a\u003e, accounting department, and warehouse with different systems and information, MISs combine everything. \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eMISs give a competitive edge. \u003c/strong\u003eWhen you know exactly how your business performs in real time, you can adapt quickly to market changes and customer needs.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eArvind Rongala, CEO of \u003ca href=\\\"https://www.edstellar.com/\\\"\u003eEdstellar\u003c/a\u003e, a corporate training platform, explains: “Businesses today create huge amounts of data, and it would be like sailing a ship without a compass if they didn’t have MISs. \u003c/p\u003e\\n\u003cp\u003e“For example, at Edstellar, our MIS keeps an eye on trends in how engaged our customers are, which helps us figure out which programs work best. Recently, this information helped us move resources to a course that was in high demand, which increased sales by 20% in just three months.” \u003c/p\u003e\\n\u003ch2 id=\\\"4\\\"\u003eFunctions of management information systems\u003c/h2\u003e\\n\u003cp\u003eManagement information systems perform diverse functions within an organization, each addressing distinct aspects of business operations. \u003c/p\u003e\\n\u003ch3\u003eData collection and storage\u003c/h3\u003e\\n\u003cp\u003eManagement information systems gather and store data from various sources, such as sales figures, \u003ca href=\\\"/retail/stock-levels\\\"\u003estock levels\u003c/a\u003e, \u003ca href=\\\"/blog/what-is-financial-statement\\\"\u003efinancial statements\u003c/a\u003e, and employee records. MISs serve as information repositories, ensuring relevant data is accessible to decision makers. These systems often include \u003ca href=\\\"/blog/digital-asset-management\\\"\u003edigital asset management (DAM)\u003c/a\u003e capabilities for efficiently organizing and retrieving digital files.\u003c/p\u003e\\n\u003ch3\u003eData processing\u003c/h3\u003e\\n\u003cp\u003eMISs process raw data into a more usable form by sorting, classifying, calculating, and interpreting. By turning vast amounts of raw data into meaningful information, MISs make it easier to identify trends and insights. This involves creating reports, visualizations, and summaries that help managers understand the current state of the business and forecast future scenarios.\u003c/p\u003e\\n\u003ch3\u003eData management\u003c/h3\u003e\\n\u003cp\u003eData management systems organize and maintain data systematically, ensuring accessibility and regular updates. Effective data management keeps information relevant and reliable for business planning.\u003c/p\u003e\\n\u003ch2 id=\\\"5\\\"\u003eAdvantages of management information systems\u003c/h2\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#21\\\"\u003eEnhanced efficiency\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#22\\\"\u003eImproved decision-making\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#23\\\"\u003eRisk management\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eAn MIS can be a game-changer in improving decision-making, efficiency, and risk management across different business landscapes. Here are the key benefits of management information systems:\u003c/p\u003e\\n\u003ch3 id=\\\"21\\\"\u003eEnhanced efficiency\u003c/h3\u003e\\n\u003cp\u003eManagement information systems can improve business processes by automating tasks and integrating data from multiple sources. This integration facilitates efficient data management and report generation. By automating routine tasks, MISs reduce time spent on manual processes, enabling staff to concentrate on strategic initiatives.\u003c/p\u003e\\n\u003cp\u003eFor example, in a health care clinic, an MIS could automate the entry of patient records into a central database. This automation reduces staff time spent on manual entry and minimizes errors, ensuring healthcare providers immediate access to accurate, up-to-date information for each consultation.\u003c/p\u003e\\n\u003ch3 id=\\\"22\\\"\u003eImproved decision-making\u003c/h3\u003e\\n\u003cp\u003eAn MIS provides accurate and timely information for decision making in various business areas, including financial planning and marketing. By leveraging data from enterprise resource planning systems, which integrate various business functions like finance, supply chain, and human resources into a cohesive framework, managers gain insights for strategic planning and operational adjustments. \u003c/p\u003e\\n\u003cp\u003eFor example, an MIS could generate a monthly sales report at a retail store with visualizations of regional sales performance and customer buying trends. \u003ca href=\\\"/blog/crm-integration\\\"\u003eIntegrating CRM systems\u003c/a\u003e with MISs provides a complete view of customer data, enabling tailored strategies and precise decisions. Managers can use the data to manage inventory and run targeted \u003ca href=\\\"/blog/marketing-campaign\\\"\u003emarketing campaigns\u003c/a\u003e.\u003c/p\u003e\\n\u003ch3 id=\\\"23\\\"\u003eRisk management\u003c/h3\u003e\\n\u003cp\u003eMISs identify potential issues by analyzing patterns in data. This proactive detection, especially in financial operations and \u003ca href=\\\"/blog/supply-chain-management-software\\\"\u003esupply chain management\u003c/a\u003e, allows for timely interventions.\u003c/p\u003e\\n\u003cp\u003eAt a financial services firm, the MIS processes raw data from market trends, client investment portfolios, and economic indicators. It summarizes it into an easy-to-understand dashboard that helps financial analysts identify emerging investment opportunities and market risks.\u003c/p\u003e\\n\u003ch2 id=\\\"6\\\"\u003eCommon MIS tools and software\u003c/h2\u003e\\n\u003ch3\u003eEnterprise resource planning (ERP) systems\u003c/h3\u003e\\n\u003cp\u003eERP systems centralize business data. Tools like SAP and Oracle handle everything from inventory to orders, accounting, and HR in one place. Rather than jumping between systems, teams can access everything on a single platform.\u003c/p\u003e\\n\u003cp\u003e💡 \u003ca href=\\\"https://apps.shopify.com/collections/global-erp-partners\\\"\u003e\u003cstrong\u003eShopify’s Global ERP Program\u003c/strong\u003e\u003c/a\u003e\u003cstrong\u003e connects your ERP to your store without third-party implementations. \u003c/strong\u003e\u003c/p\u003e\\n\u003ch3\u003eCustomer relationship management (CRM) software\u003c/h3\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/best-crm-software-for-small-business\\\"\u003eCRM software\u003c/a\u003e helps you track interactions with your customers. You can see their purchase history, contact info, and social media activity in one spot. CRM software helps identify sales opportunities and ensure customers don’t fall through the cracks.\u003c/p\u003e\\n\u003cp\u003e💡 \u003ca href=\\\"https://apps.shopify.com/guided-search?q=CRM\\\"\u003e\u003cstrong\u003eBrowse Shopify’s CRM apps \u003c/strong\u003e\u003c/a\u003e\u003c/p\u003e\\n\u003ch3\u003eBusiness intelligence (BI) tools\u003c/h3\u003e\\n\u003cp\u003e\u003ca href=\\\"/enterprise/blog/business-intelligence\\\"\u003eBusiness intelligence\u003c/a\u003e tools take your company numbers and turn them into digestible charts and reports. \u003c/p\u003e\\n\u003cp\u003eTools like Tableau and Power BI help you spot trends and make smart decisions. Want to know which products are selling best or which marketing campaigns are working? BI tools simplify the process.\u003c/p\u003e\\n\u003ch3\u003eDatabase management systems (DBMS)\u003c/h3\u003e\\n\u003cp\u003eSystems like MySQL and Microsoft SQL Server organize and store company data. They help you track everything from customer info to inventory levels, and make it easy to find exactly what you need when you need it. They’re also built to withstand multiple users accessing data without crashing.\u003c/p\u003e\\n\u003ch3\u003eProject management software\u003c/h3\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/project-management-tools\\\"\u003eProject management tools\u003c/a\u003e are super-organized digital planners. Programs like Asana and Monday.com help teams stay on top of deadlines, and task assignments and see who’s working on what. You can set up project timelines, share files, and check progress without engaging in endless email chains.\u003c/p\u003e\\n\u003ch3\u003eData visualization tools\u003c/h3\u003e\\n\u003cp\u003eThese are the tools that turn boring numbers into exciting stories. Software like Looker and Qlik take your data and create eye-catching graphs, charts, and dashboards. \u003c/p\u003e\\n\u003cp\u003eInstead of presenting a wall of numbers to your team or stakeholders, you can show them colorful, comprehensible visuals. Data visualization tools help you get to the point in presentations and reports.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eDrive your business forward with Shopify’s analytics\u003c/p\u003e\\n\u003cp\u003eShopify’s user-friendly reports and analytics capabilities help you make better decisions, faster. Choose from pre-built dashboards and reports, or build your own to spot trends, capitalize on opportunities, and supercharge your decision-making.\u003c/p\u003e\\n\u003ca href=\\\"https://help.shopify.com/en/manual/reports-and-analytics/shopify-reports\\\" class=\\\"marketing-button marketing-button--small\\\" target=\\\"_blank\\\"\u003eExplore Shopify’s analytics\u003c/a\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"7\\\"\u003eKey skills for management information systems\u003c/h2\u003e\\n\u003cp\u003eThe \u003ca href=\\\"https://www.bls.gov/ooh/management/computer-and-information-systems-managers.htm\\\"\u003eUS Bureau of Labor Statistics\u003c/a\u003e projects a 17% growth in employment for computer and information systems managers between 2023 and 2033, a rate much faster than the average for all occupations. As of May 2023, the median annual wage for these professionals was $169,510.\u003c/p\u003e\\n\u003cp\u003eInterested in working with management information systems? Here are the skills you’ll need:\u003c/p\u003e\\n\u003ch3\u003eTechnical proficiency in information systems\u003c/h3\u003e\\n\u003cp\u003eBeing good with technology is more than knowing how to use Microsoft Office. Businesses need people who can work with databases, understand cloud platforms, and handle software like \u003ca href=\\\"/enterprise/blog/what-is-erp\\\"\u003eERP systems\u003c/a\u003e. \u003c/p\u003e\\n\u003cp\u003eYou don’t need to be a software development wizard, but you should understand enough programming logic to talk with developers and know what’s technologically possible. Plus, you must be up to date with new tech trends, from \u003ca href=\\\"/blog/ai-tools-for-business\\\"\u003eAI tools\u003c/a\u003e to new data analytics platforms.\u003c/p\u003e\\n\u003ch3\u003eAnalytical thinking and problem solving\u003c/h3\u003e\\n\u003cp\u003eSystems analysts and information technology (IT) consultants turn mountains of data into business decisions. \u003c/p\u003e\\n\u003cp\u003eTo succeed in the field, you must break complex business problems into small, manageable pieces. Analysts gather information, spot patterns, and figure out what’s really going on, devising practical solutions for businesses.\u003c/p\u003e\\n\u003cp\u003e“It is important to do data analytics and integrate systems, but it is even more important to make sure that findings are in line with business goals,” says Arvind. “For instance, tools like Tableau help us make dashboards, but the real magic happens when someone on the team notices a small trend, like a drop in a key measure, and ties it to the overall strategy. This lets us act before problems get worse.”\u003c/p\u003e\\n\u003ch3\u003eProject management skills\u003c/h3\u003e\\n\u003cp\u003eManaging computer systems isn’t a solo sport. It involves coordinating multiple teams and juggling several projects at once. You must be good at setting realistic timelines, managing budgets, and tracking your team’s tasks. \u003c/p\u003e\\n\u003cp\u003eThings rarely go as planned, so adapting quickly and making smart decisions under pressure is essential. Whether you’re rolling out a new software system or updating security protocols, projects need to run on schedule and within budget. \u003c/p\u003e\\n\u003ch3\u003eCommunication and interpersonal skills\u003c/h3\u003e\\n\u003cp\u003eMIS professionals are translators between the tech and the business worlds. On any given day, you might be:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eExplaining the benefits of new technologies to get buy-in from stakeholders\u003c/li\u003e\\n\u003cli\u003eDescribing technical issues to less tech-savvy managers\u003c/li\u003e\\n\u003cli\u003eTurning business needs into technical requirements for IT teams \u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eThese tasks require proficiency in presenting ideas, writing clear reports, and building relationships across departments. Negotiation and influence are as important as technical knowledge. \u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/FAQPage\\\" itemscope=\\\"\\\"\u003e\\n\u003ch2 id=\\\"8\\\"\u003eManagement information systems FAQ\u003c/h2\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat are the 5 functions of MISs?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eThe 5 functions of MISs are:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eData collection:\u003c/strong\u003e Gathering raw data from various sources within the organization.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eData processing:\u003c/strong\u003e Converting raw data into usable information through sorting, organizing, and analyzing.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eData storage: \u003c/strong\u003eMaintaining data and information in secure, accessible databases.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eDistribution: \u003c/strong\u003eDelivering the right information to the right people at the right time.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eDecision support:\u003c/strong\u003e Providing insights and analytics to facilitate informed business decisions.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow do MISs differ from other information systems?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eMISs differ from other information systems because they serve management-level strategy and decision-making rather than only handling day-to-day operations. Their strength lies in how they integrate information from multiple departments, including business administration and computer science, giving leaders a comprehensive view for strategic planning.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWho uses management information systems?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eOrganizations of all sizes across various industries, including corporate businesses, government agencies, educational institutions, health care facilities, and departments like electrical and computer engineering use management information systems to streamline operations and improve decision making.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat is an example of a management information system?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eAn example of a management information system is a sales and marketing system that tracks sales figures, monitors marketing expenditures, and gathers customer feedback to improve product quality and advertising strategies. This system combines aspects of computer science and information security to ensure data integrity.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat are the characteristics of management information systems?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eManagement information systems process and analyze data efficiently, support decision-making, integrate various business functions, offer user-friendly interfaces, and provide secure and accurate information management.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"Discover the essentials of management information systems (MIS) and how they enhance organizational efficiency and decision-making.\",\"\u003cp\u003eDiscover the essentials of management information systems (MIS) and how they enhance organizational efficiency and decision-making.\u003c/p\u003e\",{\"_1704\":1729,\"_335\":2441,\"_1182\":2448},{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,-5,2453,-5,2455],{\"_1704\":1740,\"_1741\":2454,\"_1743\":1747},\"[{\\\"title\\\":\\\"What Is Benchmarking? Definition and Guide\\\",\\\"url\\\":\\\"blog/what-is-benchmarking\\\"},{\\\"title\\\":\\\"What Is Accrual Accounting? Definition and Guide\\\",\\\"url\\\":\\\"blog/what-is-accrual-accounting\\\"},{\\\"title\\\":\\\"What Is Bitcoin? Definition and Guide\\\",\\\"url\\\":\\\"blog/what-is-bitcoin\\\"},{\\\"title\\\":\\\"What Is FOB Shipping Point? Definition and Guide\\\",\\\"url\\\":\\\"blog/what-is-fob-shipping-point\\\"},{\\\"title\\\":\\\"Introducing Shopify Tax: Taking the Stress Out of Sales Tax\\\",\\\"url\\\":\\\"blog/shopifytax\\\"},{\\\"title\\\":\\\"What Are Business Operations? Definition and Guide\\\",\\\"url\\\":\\\"blog/what-are-business-operations\\\"},{\\\"title\\\":\\\"What Is Cash Basis Accounting? Definition and Guide\\\",\\\"url\\\":\\\"blog/what-is-cash-basis-accounting\\\"},{\\\"title\\\":\\\"Business Loan Requirements: 6 Things You Need To Get a Loan\\\",\\\"url\\\":\\\"blog/business-loan-requirements\\\"},{\\\"title\\\":\\\"What Is Inventory Turnover? Definition and Guide\\\",\\\"url\\\":\\\"blog/what-is-inventory-turnover\\\"},{\\\"title\\\":\\\"Tax ID Numbers (TIN): Types of TIN and How To Apply\\\",\\\"url\\\":\\\"blog/tax-id-number\\\"}]\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},{\"_1704\":1705,\"_161\":2457,\"_1456\":2458,\"_335\":2459,\"_1709\":2460,\"_1711\":2461,\"_1721\":2464,\"_126\":2465,\"_1724\":2466,\"_1726\":2467,\"_1544\":2468,\"_1730\":2470,\"_1737\":2471,\"_1751\":2462,\"_1752\":2463,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":2475,\"_1758\":2460},\"gid://shopify/Article/558824390690\",\"cheap-ecommerce-platforms\",\"The 9 Best Cheap Ecommerce Platforms for Small Business (2025)\",\"2024-11-26T19:30:00Z\",{\"_1704\":1713,\"_379\":2462,\"_1715\":2463,\"_1717\":1767,\"_1719\":1768},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/cheap_20ecommerce_20platforms_167f3c28-9ce1-430f-a7ca-765c330656f2.png?v=1729263369\",\"image of a light blue 3D square representing cheap ecommerce platforms\",[1079],\"\\n\u003cp\u003eLaunching an \u003ca href=\\\"/blog/ecommerce-business-blueprint\\\"\u003eecommerce business\u003c/a\u003e doesn’t have to drain your wallet.\u003c/p\u003e\\n\u003cp\u003eMany budget-friendly ecommerce platforms allow small business owners to set up their online stores with minimal upfront investments. But since not all platforms are created equal, this guide will teach you how the best cheap ecommerce platforms compare on price, features, and overall value.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eTable of contents\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003eWhat is an ecommerce platform?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003eWhy use an ecommerce platform?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003e9 cheap ecommerce platforms\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#4\\\"\u003eCheap ecommerce platforms FAQ\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"1\\\"\u003eWhat is an ecommerce platform?\u003c/h2\u003e\\n\u003cp\u003eAn ecommerce platform is a software application that lets you \u003ca href=\\\"/blog/build-a-website\\\"\u003ecreate a website\u003c/a\u003e for selling products and services online. These platforms, also known as ecommerce website builders, are designed to streamline their ecommerce process for various types of users—from individual entrepreneurs and large companies to brick-and-mortar stores transitioning to online sales.\u003c/p\u003e\\n\u003ch2 id=\\\"2\\\"\u003eWhy use an ecommerce platform?\u003c/h2\u003e\\n\u003cp\u003eEcommerce platforms are comprehensive applications catering to both sellers and buyers. They allow sellers to \u003ca href=\\\"/retail/inventory-management\\\"\u003emanage inventory\u003c/a\u003e, sales, marketing, and customer service while providing a platform for buyers to explore and purchase products. By serving sellers and buyers, ecommerce platforms streamline the entire online selling process, making it easier for businesses to reach their customers and grow their sales.\u003c/p\u003e\\n\u003cp\u003eEcommerce platforms simplify the process of setting up a store and making sales. They are user-friendly and require no advanced technical skills, making them accessible even to those without programming experience. \u003c/p\u003e\\n\u003cp\u003eUsing an \u003ca href=\\\"/blog/best-ecommerce-website-builder\\\"\u003eecommerce website builder\u003c/a\u003e, you can create a professional-looking site with \u003ca href=\\\"https://themes.shopify.com/\\\"\u003ecustomizable templates\u003c/a\u003e and integrated ecommerce tools such as \u003ca href=\\\"/blog/payment-gateway-vs-payment-processor\\\"\u003epayment processing\u003c/a\u003e and \u003ca href=\\\"/website/hosting\\\"\u003ewebsite hosting.\u003c/a\u003e This setup lets you focus on developing your products and services instead of worrying about how to get them to your customers. \u003c/p\u003e\\n\u003ch2 id=\\\"3\\\"\u003e9 cheap ecommerce platforms\u003c/h2\u003e\\n\u003cp\u003eThere are several ecommerce platforms available, many of which offer affordable plans.\u003c/p\u003e\\n\u003cp\u003eHere are nine popular options for cheap ecommerce platforms:\u003c/p\u003e\\n\u003col\u003e\\n\u003cli\u003e\u003ca href=\\\"#5\\\"\u003eShopify\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#6\\\"\u003eWooCommerce\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#7\\\"\u003eBigCommerce\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#8\\\"\u003eWix Stores\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#9\\\"\u003eVolusion\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#10\\\"\u003eBigCartel\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#11\\\"\u003eEcwid\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#12\\\"\u003ePrestaShop\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#13\\\"\u003eSpree Commerce\u003c/a\u003e\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch3 id=\\\"5\\\"\u003e1. Shopify\u003c/h3\u003e\\n\u003cp\u003e\u003ca href=\\\"/\\\"\u003eShopify\u003c/a\u003e is the \u003ca href=\\\"/blog/best-ecommerce-platforms\\\"\u003emost popular ecommerce platform\u003c/a\u003e in the world. With more than 600 website templates, easy-to-use tools, \u003ca href=\\\"/retail/inventory-management\\\"\u003einventory management\u003c/a\u003e capabilities, and 24/7 customer support, you’ll be equipped to launch your online store. All Shopify plans include a free trial.\u003c/p\u003e\\n\u003ch4\u003eBenefits: \u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003e Integrated payment processing:\u003c/strong\u003e Shopify offers an integrated payment gateway, \u003ca href=\\\"https://help.shopify.com/en/manual/payments/shopify-payments\\\"\u003eShopify Payments\u003c/a\u003e\\n\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eExtensive app store: \u003c/strong\u003eAccess to the \u003ca href=\\\"https://apps.shopify.com/\\\"\u003eShopify App Store\u003c/a\u003e with a wide range of add-ons and integrations\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eShopify POS:\u003c/strong\u003e Integration with physical retail through \u003ca href=\\\"/pos\\\"\u003eShopify POS\u003c/a\u003e, blending online and offline sales channels\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eAbandoned cart recovery:\u003c/strong\u003e Automated tools for \u003ca href=\\\"/blog/shopping-cart-abandonment\\\"\u003erecovering abandoned shopping carts\u003c/a\u003e and boosting sales\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eAdvanced analytics: \u003c/strong\u003eAnalytics and reporting features to track sales, customer behavior, and other essential \u003ca href=\\\"/blog/basic-ecommerce-metrics\\\"\u003eecommerce metrics\u003c/a\u003e\\n\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eSecure and optimized checkout with \u003ca href=\\\"https://shop.app/shop-pay\\\"\u003eShop Pay\u003c/a\u003e:\u003c/strong\u003e All \u003ca href=\\\"/blog/shopify-stores\\\"\u003eShopify stores\u003c/a\u003e come with a \u003ca href=\\\"/checkout\\\"\u003eone-click checkout process\u003c/a\u003e that’s four times faster than standard checkout and results in a 91% higher mobile conversion rate \u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cul\u003e\\n\u003cul\u003e\u003c/ul\u003e\\n\u003c/ul\u003e\\n\u003cstrong\u003e\u003c/strong\u003e\\n\u003cul\u003e\u003c/ul\u003e\\n\u003ch4\u003ePrice:\u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003eShopify Starter: $5 per month\u003c/li\u003e\\n\u003cli\u003eBasic Shopify: $29/month (paid annually)\u003c/li\u003e\\n\u003cli\u003eShopify: $79/month (paid annually)\u003c/li\u003e\\n\u003cli\u003eAdvanced Shopify: $299/month (paid annually)\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e📚\u003cstrong\u003eLearn more: \u003c/strong\u003e\u003ca href=\\\"/blog/what-is-shopify\\\"\u003eWhat Is Shopify and How Does It Work? (2024)\u003c/a\u003e\u003c/p\u003e\\n\u003ch3 id=\\\"6\\\"\u003e2. WooCommerce\u003c/h3\u003e\\n\u003cp\u003eA free plug-in for WordPress sites, \u003ca href=\\\"https://woocommerce.com/\\\"\u003eWooCommerce\u003c/a\u003e is a good option for those already familiar with WordPress. WooCommerce is free to use and offers a range of features, including product management, order tracking, and payment processing.\u003c/p\u003e\\n\u003ch4\u003eBenefits:\u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003eIntegrates seamlessly with WordPress\u003c/li\u003e\\n\u003cli\u003eCustomizable open-source platform\u003c/li\u003e\\n\u003cli\u003eMany plug-in and theme options\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch4\u003ePrice:\u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003eCost varies depending on hosting, design, and add-ons. Check the WooCommerce site for the latest pricing information.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"7\\\"\u003e3. BigCommerce\u003c/h3\u003e\\n\u003cp\u003eKnown for its wide-ranging support network and built-in features suitable for \u003ca href=\\\"/blog/what-is-business-to-consumer-b2c-definition-and-guide\\\"\u003eB2C\u003c/a\u003e and \u003ca href=\\\"/blog/what-is-b2b\\\"\u003eB2B\u003c/a\u003e commerce, \u003ca href=\\\"https://www.bigcommerce.com/\\\"\u003eBigCommerce\u003c/a\u003e offers personalized coaching and technical assistance to get store owners up and running. Standard features include unlimited products and built-in \u003ca href=\\\"/blog/technical-seo-tools\\\"\u003eSEO tools\u003c/a\u003e.\u003c/p\u003e\\n\u003ch4\u003eBenefits\u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003eNo extra transaction fees\u003c/li\u003e\\n\u003cli\u003eSupports multichannel sales\u003c/li\u003e\\n\u003cli\u003eTailored features for B2B commerce\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch4\u003ePrice:\u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003ePlans start at $39 per month\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"8\\\"\u003e4. Wix Stores\u003c/h3\u003e\\n\u003cp\u003e\u003ca href=\\\"https://www.wix.com/app-market/wix-stores\\\"\u003eWix Stores\u003c/a\u003e is a free ecommerce platform for businesses already using \u003ca href=\\\"https://www.wix.com/\\\"\u003eWix\u003c/a\u003e for their website. Wix Stores offers unlimited products, sales across multiple platforms, automated emails, SEO services, \u003ca href=\\\"/blog/14681601-google-analytics-for-ecommerce-a-beginners-guide\\\"\u003eGoogle Analytics\u003c/a\u003e integration, and design assistance through artificial intelligence.\u003c/p\u003e\\n\u003ch4\u003eBenefits: \u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003eUser-friendly for beginners\u003c/li\u003e\\n\u003cli\u003eDrag-and-drop site-building\u003c/li\u003e\\n\u003cli\u003ePersonalized \u003ca href=\\\"/blog/ai-design-tools\\\"\u003eAI design tools\u003c/a\u003e\\n\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch4\u003ePrice:\u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003eBasic ecommerce plans start at $29 per month\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"9\\\"\u003e5. Volusion\u003c/h3\u003e\\n\u003cp\u003e\u003ca href=\\\"https://www.volusion.com/\\\"\u003eVolusion\u003c/a\u003e’s features include support for unlimited products and bandwidth, email marketing tools, SEO tools, and \u003ca href=\\\"/blog/fraud-prevention\\\"\u003efraud protection\u003c/a\u003e. It also has an in-house ecommerce design team if you need help with the look and functionality of your site.\u003c/p\u003e\\n\u003ch4\u003eBenefits:\u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003eComprehensive built-in SEO tools\u003c/li\u003e\\n\u003cli\u003eSimplified one-page checkout\u003c/li\u003e\\n\u003cli\u003eEasy data import/export\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch4\u003ePrice:\u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003ePlans start at $29 per month\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"10\\\"\u003e6. BigCartel\u003c/h3\u003e\\n\u003cp\u003eTailored for artists and makers, \u003ca href=\\\"https://www.bigcartel.com/\\\"\u003eBigCartel\u003c/a\u003e offers a range of plans for those on a budget. Its most expensive plan is $19.99 per month and includes up to 500 products with five images per product, real-time stats, inventory tracking, and a \u003ca href=\\\"/blog/what-is-a-domain\\\"\u003ecustom domain\u003c/a\u003e.\u003c/p\u003e\\n\u003ch4\u003eBenefits:\u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003eDesigned for artists and makers\u003c/li\u003e\\n\u003cli\u003eSimple, straightforward pricing\u003c/li\u003e\\n\u003cli\u003eEasy setup and management\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch4\u003ePrice:\u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003eFree; paid plans start at $15 per month\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"11\\\"\u003e7. Ecwid\u003c/h3\u003e\\n\u003cp\u003e\u003ca href=\\\"https://www.ecwid.com/\\\"\u003eEcwid\u003c/a\u003e is an option for small business owners who want to sell products across multiple types of locations (e.g., various \u003ca href=\\\"/blog/most-popular-social-media-platforms\\\"\u003esocial media platforms\u003c/a\u003e, their own web store, and in person at pop-ups or a brick-and-mortar shop). Ecwid offers free plans with limited features, while paid plans include ecommerce features like social commerce and a \u003ca href=\\\"/blog/cro-for-mobile\\\"\u003emobile store\u003c/a\u003e management app.\u003c/p\u003e\\n\u003ch4\u003eBenefits:\u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003eAdds to any existing website\u003c/li\u003e\\n\u003cli\u003eStrong \u003ca href=\\\"/blog/social-media-integration\\\"\u003esocial media integration\u003c/a\u003e\\n\u003c/li\u003e\\n\u003cli\u003eSupports multiple languages\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch4\u003ePrice:\u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003eFree; paid plans start at $25 per month\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"12\\\"\u003e8. PrestaShop \u003c/h3\u003e\\n\u003cp\u003e\u003ca href=\\\"https://www.prestashop.com/en\\\"\u003ePrestaShop\u003c/a\u003e is an \u003ca href=\\\"/blog/open-source-ecommerce\\\"\u003eopen-source ecommerce platform\u003c/a\u003e that offers free plans with limited features. You can choose which features to integrate into your online store, including unlimited product listings, social media integration, Google Analytics, and order tracking. \u003c/p\u003e\\n\u003ch4\u003eBenefits: \u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003eFree, open-source platform\u003c/li\u003e\\n\u003cli\u003eSupports multiple languages/currencies\u003c/li\u003e\\n\u003cli\u003eStrong community support\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch4\u003ePrice:\u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003eFree with paid add-ons\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"13\\\"\u003e9. Spree Commerce\u003c/h3\u003e\\n\u003cp\u003e\u003ca href=\\\"https://spreecommerce.org/\\\"\u003eSpree Commerce\u003c/a\u003e is a \u003ca href=\\\"/enterprise/headless-commerce\\\"\u003eheadless\u003c/a\u003e ecommerce platform that allows you or your developer to attach any front end to Spree’s back-end software. \u003cspan data-mce-style=\\\"font-weight: 400;\\\" data-mce-fragment=\\\"1\\\" style=\\\"font-weight: 400;\\\"\u003eIt’s a free ecommerce platform and includes options for one or multiple brands or vendors, various languages and currencies, and storefront customization.\u003c/span\u003e\u003c/p\u003e\\n\u003ch4\u003eBenefits: \u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003eScalable Ruby on Rails framework\u003c/li\u003e\\n\u003cli\u003eCustomizable and scalable\u003c/li\u003e\\n\u003cli\u003eActive community-driven development\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch4\u003ePrice:\u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003eFree\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch2\u003eChoose the best value ecommerce platform for your business\u003c/h2\u003e\\n\u003cp\u003eSelecting the right ecommerce platform involves balancing cost with the features and tools you need. Consider what tools will support your business effectively, such as payment providers, website builders, and \u003ca href=\\\"/blog/all-new-shopify-pos\\\"\u003ePOS systems\u003c/a\u003e, if you plan to sell in person.\u003c/p\u003e\\n\u003cp\u003eShopify makes selling online easy and affordable. Try it out for free and see how easy it is to create an ecommerce site that reaches customers anywhere in the world.\u003c/p\u003e\\n\u003ciframe frameborder=\\\"0\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" referrerpolicy=\\\"strict-origin-when-cross-origin\\\" allowfullscreen=\\\"\\\" width=\\\"560\\\" height=\\\"315\\\" src=\\\"https://www.youtube.com/embed/u-Qfdn44rB4?si=oGY0HkxOUi2Mmq4G\\\" title=\\\"YouTube video player\\\"\u003e\u003c/iframe\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cdiv itemscope=\\\"\\\" itemtype=\\\"https://schema.org/FAQPage\\\"\u003e\\n\u003ch2 id=\\\"4\\\"\u003eCheap ecommerce platforms FAQ\u003c/h2\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eDo you need an ecommerce platform to sell online?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eNo, but using one simplifies the process, often making it more cost-effective and user-friendly than manually setting up a store on your website.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eIs it free to sell on Shopify?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eNo. Shopify offers \u003ca target=\\\"_blank\\\" href=\\\"https://www.shopify.com/pricing\\\"\u003efour plans,\u003c/a\u003e starting from $1 for your first month, each with a free trial to test the service.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat is the cheapest Shopify plan?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eThe cheapest Shopify plan is the \u003ca target=\\\"_blank\\\" href=\\\"/starter\\\"\u003eShopify Starter plan\u003c/a\u003e. This plan includes a free trial, so you can try it before you buy.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"See how the best cheap ecommerce platforms compare: Shopify, WooCommerce, BigCommerce, Wix Stores, Volusion, BigCartel, Ecwid, PrestaShop, and Spree Commerce.\",\"\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/cheap_20ecommerce_20platforms.png?v=1700931180\\\" alt=\\\"image of a light blue 3D square representing cheap ecommerce platforms\\\"\u003e\\n\u003cp\u003eSee how the best cheap ecommerce platforms compare: Shopify, WooCommerce, BigCommerce, Wix Stores, Volusion, BigCartel, Ecwid, PrestaShop, and Spree Commerce.\u003c/p\u003e\",{\"_1704\":1729,\"_335\":2459,\"_1182\":2469},\"See how the best cheap ecommerce platforms compare in 2025: Shopify, WooCommerce, BigCommerce, Wix Stores, Volusion, BigCartel, Ecwid, PrestaShop, and Spree Commerce.\",{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,-5,2472,-5,2474],{\"_1704\":1740,\"_1741\":2473,\"_1743\":1747},\"[{\\\"title\\\":\\\"10 Best Ecommerce Website Builders for Your Online Store (2024)\\\",\\\"url\\\":\\\"blog/best-ecommerce-website-builder\\\"},{\\\"title\\\":\\\"How To Sell on Etsy in 6 Easy Steps (2024)\\\",\\\"url\\\":\\\"blog/sell-on-etsy\\\"},{\\\"title\\\":\\\"23 Essential Shopify Black Friday Apps for Ecommerce Stores (2024)\\\",\\\"url\\\":\\\"blog/black-friday-cyber-monday-shopify-apps\\\"},{\\\"title\\\":\\\"How To Start Your Own Cricut Business in 8 Steps\\\",\\\"url\\\":\\\"blog/how-to-start-a-cricut-business\\\"},{\\\"title\\\":\\\"Grow Your Business Globally With Shopify Markets (2024)\\\",\\\"url\\\":\\\"blog/shopify-markets\\\"},{\\\"title\\\":\\\"9 Etsy Alternatives To Sell Your Crafts On (2024)\\\",\\\"url\\\":\\\"blog/etsy-alternatives\\\"},{\\\"title\\\":\\\"11 Best Ecommerce Platforms for Your Business in 2024\\\",\\\"url\\\":\\\"blog/best-ecommerce-platforms\\\"},{\\\"title\\\":\\\"What Is Ecommerce? A Comprehensive Guide (2024)\\\",\\\"url\\\":\\\"blog/what-is-ecommerce\\\"},{\\\"title\\\":\\\"Customer Testimonials: How To Use Them + Examples\\\",\\\"url\\\":\\\"blog/customer-testimonials\\\"}]\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},\"26 Nov 2024\",{\"_1704\":1705,\"_161\":2477,\"_1456\":2478,\"_335\":2479,\"_1709\":2480,\"_1711\":2481,\"_1721\":2484,\"_126\":2485,\"_1724\":2486,\"_1726\":2487,\"_1544\":2488,\"_1730\":2489,\"_1737\":2490,\"_1751\":2482,\"_1752\":2483,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":2497,\"_1758\":2480},\"gid://shopify/Article/555477925922\",\"best-ecommerce-website-builder\",\"10 Best Ecommerce Website Builders for Your Online Store (2025)\",\"2024-11-25T06:30:00Z\",{\"_1704\":1713,\"_379\":2482,\"_1715\":2483,\"_1717\":1767,\"_1719\":1720},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/best-ecommerce-website-builder_d5045560-c5c6-42d5-9d5c-7a5336679d00.jpg?v=1729518058\",\"Basket made out of bricks and mortar, showcasing how an ecommerce website builder can help you construct an online store\",[1079],\"\u003cstyle type=\\\"text/css\\\"\u003e\u003c!--\\n.tg {border-collapse:collapse;border-spacing:0;}\\n.tg td{border-color:black;border-style:solid;border-width:1px;\\n overflow:hidden;padding:9px 15px;word-break:normal;}\\n.tg th{border-color:black;border-style:solid;border-width:1px;\\n font-weight:normal;overflow:hidden;padding:9px 15px;word-break:normal;}\\n.tg .tg-j53b{border-color:#000000;color:#15C;text-align:center;text-decoration:underline;vertical-align:top}\\n.tg .tg-wp8o{border-color:#000000;text-align:center;vertical-align:top}\\n.tg .tg-wkkj{background-color:#efefef;border-color:#000000;font-weight:bold;text-align:left;vertical-align:top}\\n--\u003e\u003c/style\u003e\\n\u003cp\u003eBuilding an online store may seem like a daunting task, but with the right tools, it can be rewarding and profitable.\u003c/p\u003e\\n\u003cp\u003eA good \u003ca href=\\\"/website/builder\\\"\u003ewebsite builder\u003c/a\u003e should simplify ecommerce, letting you launch a stunning \u003ca href=\\\"/online\\\"\u003eonline store\u003c/a\u003e quickly, so you can wow customers and make sales.\u003c/p\u003e\\n\u003cp\u003eBelow, find a list of the best ecommerce website builders on the market. Dive into their benefits, design tools, and popular sales features, to help you choose a platform that fits your business.\u003c/p\u003e\\n\u003cp\u003eReady? Explore these 10 top ecommerce builders of 2025, and consider kicking off \u003ca href=\\\"/free-trial-offer\\\"\u003ewith a free trial\u003c/a\u003e.\u003c/p\u003e\\n\u003ch2\u003e10 best ecommerce website builders\u003c/h2\u003e\\n\u003ccenter\u003e\\n\u003c!--Ecommerce Builder Comparison Table--\u003e\\n\u003cdiv style=\\\"overflow-x: auto;\\\"\u003e\\n\u003ctable class=\\\"tg\\\"\u003e\\n\u003cthead\u003e\\n\u003ctr\u003e\\n\u003cth style=\\\"text-align: center;\\\" class=\\\"tg-wkkj\\\"\u003eEcommerce builder\u003c/th\u003e\\n\u003cth style=\\\"text-align: center;\\\" class=\\\"tg-wkkj\\\"\u003ePrice per month\u003c/th\u003e\\n\u003cth style=\\\"text-align: center;\\\" class=\\\"tg-wkkj\\\"\u003eG2 star rating\u003c/th\u003e\\n\u003c/tr\u003e\\n\u003c/thead\u003e\\n\u003ctbody\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e\u003ca href=\\\"/\\\"\u003eShopify\u003c/a\u003e\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e$29\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e4.4/5\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eShift4Shop\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e$29\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e3.9/5\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eSquare Online\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e$29\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e4.2/5\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eSquarespace\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e$28\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e4.4/5\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eBigCommerce\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e$29\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e4.2/5\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eWix\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e$29\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e4.2/5\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eGoDaddy\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e$20.99\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e4.1/5\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eWooCommerce\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eFree\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e4.4/5\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eVolusion\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e$35\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e3.2/5\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eHostinger\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e$2.95\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e4.4/5\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003c/tbody\u003e\\n\u003c/table\u003e\\n\u003c/div\u003e\\n\u003c!--End of table--\u003e\\n\u003c/center\u003e\\n\u003cp\u003e \u003c/p\u003e\\n\u003col\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"#1\\\"\u003eShopify\u003c/a\u003e: Best all-in-one ecommerce and retail platform\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"#2\\\"\u003eShift4Shop\u003c/a\u003e: Designed for existing brick-and-mortar retailers\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"#3\\\"\u003eSquare Online\u003c/a\u003e: Offers free and paid plans\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"#4\\\"\u003eSquarespace\u003c/a\u003e: Features a simple drag-and-drop builder\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"#5\\\"\u003eBigCommerce\u003c/a\u003e: Aimed at enterprise-level retailers\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"#6\\\"\u003eWix\u003c/a\u003e: A free builder with paid ecommerce features\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"#7\\\"\u003eGoDaddy\u003c/a\u003e: Provides built-in email marketing tools\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"#8\\\"\u003eWooCommerce\u003c/a\u003e: An ecommerce plug-in for WordPress\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"#9\\\"\u003eVolusion\u003c/a\u003e: GMV-based pricing for large merchants\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"#10\\\"\u003eHostinger\u003c/a\u003e: Lightweight plans with unlimited storage\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch3 id=\\\"1\\\"\u003e1. \u003ca href=\\\"https://accounts.shopify.com/store-create\\\"\u003eShopify\u003c/a\u003e\\n\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg style=\\\"float: none;\\\" alt=\\\"The Shopify ecommerce website builder in action, showing the homepage of a hot sauce store.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/shopify_ecbecd37-2ef7-4824-b176-6f8b41c6521d.png?v=1718445252\\\" class=\\\"block block--bordered\\\" loading=\\\"lazy\\\"\u003e\\n\u003cfigcaption\u003eShopify makes it easy to build an ecommerce website with simple tools and attractive website designs.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003eWith affordable plans, beautiful designs, and powerful selling tools, \u003ca href=\\\"https://accounts.shopify.com/store-create\\\"\u003eShopify\u003c/a\u003e is the easiest, most reliable way to bring your business online. Its \u003ca href=\\\"/website/builder\\\"\u003ewebsite builder\u003c/a\u003e has helped millions of sellers create online stores without the need for coding skills or big budgets.\u003c/p\u003e\\n\u003ch4\u003eWhy choose this ecommerce website builder?\u003c/h4\u003e\\n\u003cp\u003eEach \u003ca href=\\\"/blog/shopify-stores\\\"\u003eShopify store\u003c/a\u003e comes with everything you need to get up and running: SSL certificates, domain hosting, more than 200 professionally designed \u003ca href=\\\"https://themes.shopify.com/themes\\\"\u003ethemes\u003c/a\u003e, plus essential ecommerce features like a checkout, simple order management, and abandoned cart recovery emails.\u003c/p\u003e\\n\u003cp\u003eSell unlimited products through your store and all major \u003ca href=\\\"/channels\\\"\u003emarketplaces and social platforms\u003c/a\u003e, thanks to easy integrations.\u003c/p\u003e\\n\u003cp\u003eAccept payments smoothly with \u003ca href=\\\"/payments\\\"\u003eShopify Payments\u003c/a\u003e or select from more than 100 payment gateways including PayPal and Bitcoin. Boost conversions with the internet’s best \u003ca href=\\\"/shop-pay\\\"\u003eaccelerated checkout\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eAfter you’ve made a sale, use \u003ca href=\\\"/shipping\\\"\u003eShopify Shipping\u003c/a\u003e to print shipping labels in one click and save up to 88% with major carriers.\u003c/p\u003e\\n\u003cp\u003eNeed more tools? Explore over 8,000 \u003ca href=\\\"https://apps.shopify.com/\\\"\u003eShopify apps\u003c/a\u003e to extend your store’s marketing, sales, and customer support capabilities.\u003c/p\u003e\\n\u003ch4\u003ePlans and pricing\u003c/h4\u003e\\n\u003cp\u003e\u003ca href=\\\"https://accounts.shopify.com/store-create\\\"\u003eStart your Shopify free trial\u003c/a\u003e, no credit card required. Paid plans begin at $29 per month when paid annually.\u003c/p\u003e\\n\u003ch4\u003eFeatures\u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003eMobile-friendly designs let customers shop easily from any device\u003c/li\u003e\\n\u003cli\u003eFull control over HTML and CSS for those who like to tweak every detail\u003c/li\u003e\\n\u003cli\u003eSEO-optimized to help customers find you\u003c/li\u003e\\n\u003cli\u003eSimple inventory and order management\u003c/li\u003e\\n\u003cli\u003eUnlimited bandwidth means no extra fees, no matter your traffic\u003c/li\u003e\\n\u003cli\u003eDetailed analytics to guide your business decisions\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"/pos\\\"\u003eShopify POS\u003c/a\u003e integration for selling in person and online\u003c/li\u003e\\n\u003cli\u003eManage on the move with the Shopify mobile app\u003c/li\u003e\\n\u003cli\u003eRound-the-clock support via email, live chat, and phone\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e\u003cstrong\u003eG2 rating ⭐: \u003c/strong\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://www.g2.com/products/shopify/reviews\\\" target=\\\"_blank\\\"\u003e4.4/5\u003c/a\u003e\u003c/p\u003e\\n\u003ch3 id=\\\"2\\\"\u003e2. Shift4Shop\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/image10_6d7d2f61-11e8-4937-9625-948b03572e4c.png?v=1688984438\\\" alt=\\\"screenshot of ecommerce website builder, Shift4Shop\\\"\u003e\\n\u003cfigcaption\u003eShift4Shop starts at $29 per month.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003eShift4Shop is designed for retailers looking to quickly establish an online presence. It offers a range of ecommerce tools and mobile-responsive themes, making it a practical choice for store owners.\u003c/p\u003e\\n\u003ch4\u003eWhy choose this ecommerce website builder?\u003c/h4\u003e\\n\u003cp\u003eShift4Shop focuses on providing essential ecommerce features with limited customization options. This makes it straightforward for those who prefer a structured approach to setting up their online store.\u003c/p\u003e\\n\u003ch4\u003ePlans and pricing\u003c/h4\u003e\\n\u003cp\u003ePaid plans start at $29 per month.\u003c/p\u003e\\n\u003ch4\u003eFeatures\u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003eSupports multiple payment processors\u003c/li\u003e\\n\u003cli\u003eOver 90 free templates to launch your website\u003c/li\u003e\\n\u003cli\u003eBuilt-in SEO tools to enhance your site’s visibility\u003c/li\u003e\\n\u003cli\u003eAbandoned cart notifications to recover potential sales\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch4\u003ePros and cons\u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003eQuick setup process\u003c/li\u003e\\n\u003cli\u003eSupports various payment methods\u003c/li\u003e\\n\u003cli\u003eLess customization flexibility compared to platforms like Shopify\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e\u003cstrong\u003eG2 rating ⭐: \u003c/strong\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://www.g2.com/products/shift4shop/reviews\\\" target=\\\"_blank\\\"\u003e3.9/5\u003c/a\u003e\u003c/p\u003e\\n\u003ch3 id=\\\"3\\\"\u003e3. Square Online\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/Square_Online.png?v=1700244149\\\" alt=\\\"Webpage by Square Online promoting its retail website builder, with an image of a retailer packing clothing.\\\"\u003e\\n\u003cfigcaption\u003ePayments company Square has expanded to offer a website creation platform.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003e\u003ca href=\\\"/compare/shopify-vs-square\\\"\u003eSquare Online\u003c/a\u003e, formerly known as Weebly, offers a user-friendly platform that lets anyone start building an ecommerce website for free. However, to use your own domain or remove ads, you’ll need to purchase a paid plan.\u003c/p\u003e\\n\u003ch4\u003eWhy choose this ecommerce website builder?\u003c/h4\u003e\\n\u003cp\u003eIf you’re looking for a free ecommerce builder, Square Online’s basic plan includes features like real-time shipping updates and coupon capabilities. For more advanced features, however, upgrading is necessary. Square Online also integrates with Square POS for streamlined in-store payment processing.\u003c/p\u003e\\n\u003ch4\u003ePlans and pricing\u003c/h4\u003e\\n\u003cp\u003eFree. Paid plans start at $29 per month when paid annually.\u003c/p\u003e\\n\u003ch4\u003eFeatures\u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003eBulk inventory management to import and edit product details\u003c/li\u003e\\n\u003cli\u003eMobile-optimized websites for an accessible customer experience\u003c/li\u003e\\n\u003cli\u003eCoupon builder available with a paid plan\u003c/li\u003e\\n\u003cli\u003eIntegration with Square point of sale for unified business management\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch4\u003ePros and cons\u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003eExtensive features in the free version\u003c/li\u003e\\n\u003cli\u003eMobile-first design approach\u003c/li\u003e\\n\u003cli\u003eLimited customization options compared to platforms like Shopify\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e\u003cstrong\u003eG2 rating ⭐: \u003c/strong\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://www.g2.com/products/square-e-commerce-formerly-weebly/reviews\\\" target=\\\"_blank\\\"\u003e4.2\u003c/a\u003e\u003c/p\u003e\\n\u003ch3 id=\\\"4\\\"\u003e4. Squarespace\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/squarespace_b8499aa2-285f-4604-a616-08fb24117266.jpg?v=1647629900\\\" alt=\\\"A Squarespace template for a home goods store with an image of a table, wooden chair and bowl\\\" class=\\\"block block--bordered\\\"\u003e\\n\u003cfigcaption\u003eSquarespace offers starter layouts and drag-and-drop website building tools.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003e\u003ca href=\\\"/compare/shopify-vs-squarespace\\\"\u003eSquarespace\u003c/a\u003e is known for its contemporary templates and intuitive drag-and-drop builder. Upgrading to a paid plan unlocks access to the platform’s ecommerce features.\u003c/p\u003e\\n\u003ch4\u003eWhy choose this ecommerce website builder?\u003c/h4\u003e\\n\u003cp\u003eStarting with a template, you can customize your site’s look by adjusting colors, text, and images to match your brand. Squarespace supports various payment methods including Stripe, PayPal, Apple Pay, and Afterpay. The Commerce Advanced plan also supports selling \u003ca href=\\\"/subscriptions\\\"\u003esubscriptions\u003c/a\u003e and gift cards.\u003c/p\u003e\\n\u003cp\u003eIf you’re already using Squarespace for a non-ecommerce website, you can easily add ecommerce features with the \u003ca href=\\\"/buy-button/squarespace\\\"\u003eShopify Buy Button\u003c/a\u003e for $5 per month. This small piece of code lets you tap into Shopify’s extensive payment options and tracking tools.\u003c/p\u003e\\n\u003ch4\u003ePricing and plans\u003c/h4\u003e\\n\u003cp\u003eThree-day free trial. Basic Commerce plan starts at $28 per month when paid annually.\u003c/p\u003e\\n\u003ch4\u003eFeatures\u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003eDrag-and-drop builder with a variety of templates and starter layouts\u003c/li\u003e\\n\u003cli\u003eResponsive designs that adjust to screen size and device\u003c/li\u003e\\n\u003cli\u003eCustom WYSIWYG editing for various content types\u003c/li\u003e\\n\u003cli\u003eUnlimited product listings\u003c/li\u003e\\n\u003cli\u003eAutomated post-purchase email sequences\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch4\u003ePros and cons\u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003eSuitable for selling products and services\u003c/li\u003e\\n\u003cli\u003eSubscription selling on Advanced plan\u003c/li\u003e\\n\u003cli\u003eFewer third-party extensions compared to Shopify\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e\u003cstrong\u003eG2 rating ⭐: \u003c/strong\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://www.g2.com/products/squarespace/reviews\\\" target=\\\"_blank\\\"\u003e4.4/5\u003c/a\u003e\u003c/p\u003e\\n\u003ch3 id=\\\"5\\\"\u003e5. BigCommerce\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/big-commerce.jpg?v=1647630148\\\" alt=\\\"The BigCommerce page builder with page elements widgets and a beauty brand website being built\\\" class=\\\"block block--bordered\\\"\u003e\\n\u003cfigcaption\u003eBigCommerce uses a visual editor tool to design ecommerce stores for enterprise-level companies.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003e\u003ca href=\\\"/compare/shopify-vs-bigcommerce\\\"\u003eBigCommerce\u003c/a\u003e caters to large-scale businesses with its robust ecommerce tools and customizable platform, offering \u003ca href=\\\"/blog/what-is-hosting\\\"\u003eweb hosting\u003c/a\u003e and extensive site customization.\u003c/p\u003e\\n\u003ch4\u003eWhy choose this ecommerce website builder?\u003c/h4\u003e\\n\u003cp\u003eBigCommerce is equipped for international sales, SEO optimization, and multichannel selling across social platforms and \u003ca href=\\\"/blog/online-selling-sites\\\"\u003eonline marketplaces\u003c/a\u003e.\u003c/p\u003e\\n\u003ch4\u003ePricing and plans\u003c/h4\u003e\\n\u003cp\u003e15-day free trial. Paid plans start at $29 per month when paid annually.\u003c/p\u003e\\n\u003ch4\u003eFeatures\u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003eVisual editor for drag-and-drop customization\u003c/li\u003e\\n\u003cli\u003eThemes that can be tailored using HTML, CSS, and Javascript\u003c/li\u003e\\n\u003cli\u003eCheckout customization through API and SDK\u003c/li\u003e\\n\u003cli\u003eSupport for digital wallets like Amazon Pay and Apple Pay\u003c/li\u003e\\n\u003cli\u003eMulticurrency and multilingual support for global sales\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch4\u003ePros and cons\u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003eSell internationally through multiple \u003ca href=\\\"/blog/sales-channel\\\"\u003esales channels\u003c/a\u003e\\n\u003c/li\u003e\\n\u003cli\u003eDesigned for large ecommerce businesses\u003c/li\u003e\\n\u003cli\u003ePlans have annual sales volume limits\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e\u003cstrong\u003eG2 rating ⭐: \u003c/strong\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://www.g2.com/products/bigcommerce/reviews\\\" target=\\\"_blank\\\"\u003e4.2/5\u003c/a\u003e\u003c/p\u003e\\n\u003cdiv data-component-name=\\\"blog-CTA-trust\\\" data-guide-image=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/trust.gif\\\" data-guide=\\\"trust\\\"\u003e\u003c/div\u003e\\n\u003ch3 id=\\\"6\\\"\u003e6. Wix\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/wix_64a2c63d-5640-4a75-8ad5-a03342839b73.jpg?v=1647630221\\\" alt=\\\"The Wix website building showing feature widgets and a jewelry business homepage\\\" class=\\\"block block--bordered\\\"\u003e\\n\u003cfigcaption\u003eWix has simple tools and various templates to build a customized ecommerce store.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003e\u003ca href=\\\"/compare/shopify-vs-wix\\\"\u003eWix\u003c/a\u003e offers a non-technical website builder to create online stores. Users can build an ecommerce website using the drag-and-drop builder for free, but need to upgrade to a paid plan to start selling.\u003c/p\u003e\\n\u003ch4\u003eWhy choose this ecommerce website builder?\u003c/h4\u003e\\n\u003cp\u003eWix provides essential tools for managing your ecommerce business, including order tracking, online payment acceptance, and multichannel selling. However, the basic plan lacks advanced inventory management features like low-stock alerts and tax calculators. Stores with large inventories may want an \u003ca href=\\\"/blog/ecommerce-software\\\"\u003eecommerce software\u003c/a\u003e with more advanced inventory-tracking tools.\u003c/p\u003e\\n\u003ch4\u003ePricing and plans\u003c/h4\u003e\\n\u003cp\u003eBusiness Basic plan starts at $29 per month when paid annually.\u003c/p\u003e\\n\u003ch4\u003eFeatures\u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003eUser-friendly interface for building online stores\u003c/li\u003e\\n\u003cli\u003eWide range of templates to customize your site\u003c/li\u003e\\n\u003cli\u003eIntegrations for selling on platforms like Facebook, Instagram, and eBay\u003c/li\u003e\\n\u003cli\u003eFree SSL certificate to secure customer data and transactions\u003c/li\u003e\\n\u003cli\u003eSEO-optimized product pages to improve search visibility\u003c/li\u003e\\n\u003cli\u003eAbility to import product details via CSV files\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch4\u003ePros and cons\u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003eEasy to use, with flexible design options\u003c/li\u003e\\n\u003cli\u003eLimited inventory management features such as low-stock alerts, which are available with Shopify\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e\u003cstrong\u003eG2 rating ⭐: \u003c/strong\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://www.g2.com/products/wix/reviews\\\" target=\\\"_blank\\\"\u003e4.2/5\u003c/a\u003e\u003c/p\u003e\\n\u003ch3 id=\\\"7\\\"\u003e7. GoDaddy\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/godaddy-builder.jpg?v=1647630258\\\" alt=\\\"Preview screen of the GoDaddy store builder demo\\\"\u003e\\n\u003cfigcaption\u003eGoDaddy has more than 100 mobile-friendly templates for online stores available as part of its website builder.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003e\u003ca href=\\\"/compare/shopify-vs-godaddy\\\"\u003eGoDaddy\u003c/a\u003e is widely recognized for its web hosting services but also offers a capable website builder for online stores. It’s a good fit for those looking to integrate ecommerce into a broader digital presence.\u003c/p\u003e\\n\u003ch4\u003eWhy choose this ecommerce website builder?\u003c/h4\u003e\\n\u003cp\u003eGoDaddy simplifies online store creation with more than 100 mobile-friendly templates, plus built-in tools for SEO and email marketing campaigns.\u003c/p\u003e\\n\u003ch4\u003ePricing and plans\u003c/h4\u003e\\n\u003cp\u003eEcommerce plan starts at $20.99 per month when paid annually.\u003c/p\u003e\\n\u003ch4\u003eFeatures\u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003eExtensive template selection to quickly start your online store\u003c/li\u003e\\n\u003cli\u003eIntegration with social media platforms like Instagram and Facebook\u003c/li\u003e\\n\u003cli\u003eAutomated management of sales and inventory across all channels\u003c/li\u003e\\n\u003cli\u003eMultiple payment options including Google Pay and Venom\u003c/li\u003e\\n\u003cli\u003ePoint-of-sale integration to connect online and physical sales\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch4\u003ePros and cons\u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003eCompetitive pricing\u003c/li\u003e\\n\u003cli\u003eLimited to 1,000 orders per month for marketplace selling\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e\u003cstrong\u003eG2 rating ⭐: \u003c/strong\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://www.g2.com/products/godaddy/reviews\\\" target=\\\"_blank\\\"\u003e4.1/5\u003c/a\u003e\u003c/p\u003e\\n\u003ch3 id=\\\"8\\\"\u003e8. WooCommerce\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/woocommerce_e8e097da-7ac4-42d1-b123-21aa09caf872.png?v=1647630344\\\" alt=\\\"A WordPress website back end showing the WooCommerce page template\\\" class=\\\"block block--bordered\\\"\u003e\\n\u003cfigcaption\u003eWooCommerce is a WordPress plugin that adds ecommerce features to a website. Photo courtesy of: \u003ca rel=\\\"nofollow\\\" href=\\\"https://ninjateam.org/woocomposer-page-builder-woocommerce/\\\" target=\\\"_blank\\\"\u003eNinja Team\u003c/a\u003e\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003e\u003ca href=\\\"/compare/shopify-vs-woocommerce\\\"\u003eWooCommerce\u003c/a\u003e is a plug-in for WordPress users, transforming any WordPress site into a functional ecommerce store. It’s ideal for those already familiar with the WordPress environment.\u003c/p\u003e\\n\u003ch4\u003eWhy choose this ecommerce website builder?\u003c/h4\u003e\\n\u003cp\u003eWooCommerce integrates deeply with WordPress, offering extensive features for inventory management, secure payments, and shipping. Its functionality can be expanded with numerous plug-ins and themes available for purchase.\u003c/p\u003e\\n\u003ch4\u003ePricing and plans\u003c/h4\u003e\\n\u003cp\u003eFree, with additional costs for WordPress hosting and plug-ins.\u003c/p\u003e\\n\u003ch4\u003eFeatures\u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003eDesigned for WordPress, leveraging its extensive ecosystem\u003c/li\u003e\\n\u003cli\u003eMobile-friendly design ensures a great shopping experience on all devices\u003c/li\u003e\\n\u003cli\u003eFull control over customer and business data with no third-party access\u003c/li\u003e\\n\u003cli\u003eOpen-source for complete customization of your store\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch4\u003ePros and cons\u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003eIdeal for adding ecommerce to an existing WordPress site\u003c/li\u003e\\n\u003cli\u003eBasic functionality without additional plug-ins\u003c/li\u003e\\n\u003cli\u003eFor WordPress users only\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e\u003cstrong\u003eG2 rating ⭐: \u003c/strong\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://www.g2.com/products/woocommerce/reviews\\\" target=\\\"_blank\\\"\u003e4.4/5\u003c/a\u003e\u003c/p\u003e\\n\u003ch3 id=\\\"9\\\"\u003e9. Volusion\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/image3_f0c8fa54-4334-406d-87c7-495f0d88b704.jpg?v=1689011989\\\" alt=\\\"A woodworking storefront with content blocks in Volution website builder\\\" class=\\\"block block--bordered\\\"\u003e\\n\u003cfigcaption\u003eVolution’s website builder allows for customized layouts, with content blocks for text, images, and feature widgets.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003eVolusion provides a set of tools that allow users to craft a homepage and \u003ca href=\\\"/blog/product-page\\\"\u003eproduct pages\u003c/a\u003e, supporting a variety of payment gateways for smooth transactions.\u003c/p\u003e\\n\u003ch4\u003eWhy choose this ecommerce website builder?\u003c/h4\u003e\\n\u003cp\u003eVolusion is equipped with inventory and analytics tools to help monitor your store’s performance. It features a native “suggested products” function to enhance customer experience. However, it’s designed primarily for selling physical products; \u003ca href=\\\"/blog/digital-products\\\"\u003edigital goods\u003c/a\u003e aren’t supported.\u003c/p\u003e\\n\u003ch4\u003ePricing and plans\u003c/h4\u003e\\n\u003cp\u003ePlans start at $35 per month when paid annually.\u003c/p\u003e\\n\u003ch4\u003eFeatures\u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003eDrag-and-drop content blocks for easy customization of page layouts\u003c/li\u003e\\n\u003cli\u003eResponsive themes that adapt to mobile devices\u003c/li\u003e\\n\u003cli\u003eCSS editor for detailed customization of site elements\u003c/li\u003e\\n\u003cli\u003eSet recurring billing for subscription products\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch4\u003ePros and cons\u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003eLimited features in the basic plan, which remains costly\u003c/li\u003e\\n\u003cli\u003eSales volume and product listing limits\u003c/li\u003e\\n\u003cli\u003eNo support for selling digital products, unlike Shopify\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e\u003cstrong\u003eG2 rating ⭐: \u003c/strong\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://www.g2.com/products/volusion/reviews\\\" target=\\\"_blank\\\"\u003e3.2/5\u003c/a\u003e\u003c/p\u003e\\n\u003ch3 id=\\\"10\\\"\u003e10. Hostinger\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/hostinger.png?v=1721469006\\\" alt=\\\"The Hostinger website builder tool showing an AI writer feature\\\" style=\\\"float: none;\\\" class=\\\"block block--bordered\\\"\u003e\\n\u003cfigcaption\u003eHostinger offers a drag-and-drop website builder that allows users to customize their online stores with the use of AI.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003eHostinger offers a streamlined approach to building an online store with its drag-and-drop website builder. It’s designed for users who want a lightweight yet functional ecommerce platform.\u003c/p\u003e\\n\u003ch4\u003eWhy choose this ecommerce website builder?\u003c/h4\u003e\\n\u003cp\u003eHostinger integrates with tools like Google Analytics and Facebook ads, providing insights to enhance your marketing efforts. While it doesn’t offer a free plan, monthly fees are low and include a range of basic ecommerce tools.\u003c/p\u003e\\n\u003ch4\u003ePricing and plans\u003c/h4\u003e\\n\u003cp\u003e$2.95 per month when paid annually.\u003c/p\u003e\\n\u003ch4\u003eFeatures\u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003eDrag-and-drop editor for easy customization\u003c/li\u003e\\n\u003cli\u003eCRM tools to manage emails, discounts, and coupon codes\u003c/li\u003e\\n\u003cli\u003eComprehensive reporting and integration with marketing tools\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch4\u003ePros and cons\u003c/h4\u003e\\n\u003cul\u003e\\n\u003cli\u003eAffordable plan with free cloud hosting\u003c/li\u003e\\n\u003cli\u003eProduct listing limit of 500 items\u003c/li\u003e\\n\u003cli\u003eNo free trial, but frequent promotional discounts\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e\u003cstrong\u003eG2 rating ⭐: \u003c/strong\u003e\u003ca rel=\\\"nofollow\\\" href=\\\"https://www.g2.com/products/zyro/reviews\\\" target=\\\"_blank\\\"\u003e4.4/5\u003c/a\u003e\u003c/p\u003e\\n\u003ch2\u003eHow to choose an online store builder\u003c/h2\u003e\\n\u003cp\u003eWhether you’re launching your first startup or expanding your ecommerce empire, consider these factors when selecting a platform:\u003c/p\u003e\\n\u003ch3\u003eBudget, business plans, and pricing\u003c/h3\u003e\\n\u003cp\u003eHow much are you willing to spend on your store each year? What are your plans for growth? Some site builders charge more as you add more product listings and process more orders. Think about what your business needs to launch today, but also consider how many products you’ll offer down the road.\u003c/p\u003e\\n\u003ch3\u003eWebsite-building skill level\u003c/h3\u003e\\n\u003cp\u003eHow much technical skill do you have? Many builders use drag-and-drop technology to help you create the \u003ca href=\\\"/blog/best-ecommerce-sites\\\"\u003ebest ecommerce site\u003c/a\u003e possible. But you’ll still need basic skills to create product pages, add products to your store, and set up any apps or plug-ins. Consider how much experience you have working with software and back-end builders.\u003c/p\u003e\\n\u003ch3\u003eCustomization\u003c/h3\u003e\\n\u003cp\u003eDo you want a simple website to showcase your products? Or do you need more advanced features like size charts for product pages or a live chat window? Think about how you want your website to look and feel and what extra features you need to make it happen.\u003c/p\u003e\\n\u003ch3\u003eSupport\u003c/h3\u003e\\n\u003cp\u003eIf you’re newer to building an ecommerce website, you’ll likely need some help. Does your desired site builder have live support and tutorials? Consider a platform that can help you solve problems quickly and easily so you can get your store live and start selling online.\u003c/p\u003e\\n\u003ch3\u003ePayment gateways\u003c/h3\u003e\\n\u003cp\u003eYou need payment gateways to accept payments from customers securely and to make payments easy for shoppers. For example, Shop Pay’s express checkout feature can \u003ca href=\\\"/blog/shop-pay-checkout\\\"\u003eincrease checkout speed by four times\u003c/a\u003e and help customers get what they want, faster. Shopify also offers integrations with over 100 payment gateways, so you can offer the best options for your shoppers, no matter where they are in the world.\u003c/p\u003e\\n\u003ch2\u003eFind the best website builder for your ecommerce business\u003c/h2\u003e\\n\u003cp\u003eNow that you’re equipped with the right information, it’s time to explore your options. Each builder has its strengths and weaknesses, but understanding your specific needs will help you choose the right one for your business.\u003c/p\u003e\\n\u003cp\u003eInvesting in a professional ecommerce website can elevate your brand and increase sales. With many platforms offering free trials, you have the opportunity to find the perfect fit for your business needs.\u003c/p\u003e\\n\u003cp\u003e\u003cem\u003eIllustration by Till Lauer\u003c/em\u003e\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cdiv itemscope=\\\"\\\" itemtype=\\\"https://schema.org/FAQPage\\\"\u003e\\n\u003ch2\u003eEcommerce website builder FAQ\u003c/h2\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat are the best free ecommerce website builders?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cul\u003e\\n\u003cli\u003eShopify\u003c/li\u003e\\n\u003cli\u003eWix\u003c/li\u003e\\n\u003cli\u003eSquarespace\u003c/li\u003e\\n\u003cli\u003eWooCommerce\u003c/li\u003e\\n\u003cli\u003eBigCommerce\u003c/li\u003e\\n\u003cli\u003eSquare Online\u003c/li\u003e\\n\u003cli\u003eGoDaddy\u003c/li\u003e\\n\u003cli\u003eVolusion\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow much does it cost to build your own ecommerce website?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eIf you want to build a free online store, use an ecommerce website builder to get started. Many platforms like Shopify offer a free trial, which gives you the time to create the best online store for your business and pay after the trial is up. \u003ca href=\\\"/free-trial?utm_source=google\u0026amp;utm_medium=organic\u0026amp;utm_campaign=serpfaq\\\"\u003eGet started with Shopify\u003c/a\u003e.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eIs it easy to create an online store?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eYes. With storefront builders like Shopify, you can access well-designed templates to launch your store in minutes. You can customize colors, text, images, layouts, and more to tailor your store to your brand. \u003ca href=\\\"/free-trial?utm_source=google\u0026amp;utm_medium=organic\u0026amp;utm_campaign=serpfaq\\\"\u003eGet started with Shopify\u003c/a\u003e.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"Want to build a beautiful online storefront that impresses customers and makes sales? Here are 2025’s best-in-class ecommerce website builders to get you up and running in minutes.\",\"\u003cp\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/best-ecommerce-website-builder.jpg?v=1615833626\\\" alt=\\\"Illustration of a basket made out of bricks and mortar, showcasing how an ecommerce website builder can help you construct an online store\\\"\u003e\u003c/p\u003e\\n\u003cp\u003eWant to build a beautiful online storefront that impresses customers and makes sales? Here are 2025’s best-in-class ecommerce website builders to get you up and running in minutes.\u003c/p\u003e\",{\"_1704\":1729,\"_335\":2479,\"_1182\":2486},{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,2491,2493,-5,2495],{\"_1704\":1740,\"_1741\":2492,\"_1743\":1744},\"{\\\"en-ca\\\":\\\"https://www.shopify.com/ca/blog/best-ecommerce-website-builder\\\",\\\"en-gb\\\":\\\"https://www.shopify.com/uk/blog/best-ecommerce-website-builder\\\",\\\"en-au\\\":\\\"https://www.shopify.com/au/blog/best-ecommerce-website-builder\\\",\\\"en-id\\\":\\\"https://www.shopify.com/id/blog/best-ecommerce-website-builder\\\",\\\"en-nz\\\":\\\"https://www.shopify.com/nz/blog/best-ecommerce-website-builder\\\",\\\"en-za\\\":\\\"https://www.shopify.com/za/blog/best-ecommerce-website-builder\\\",\\\"en-ng\\\":\\\"https://www.shopify.com/ng/blog/best-ecommerce-website-builder\\\",\\\"en-ph\\\":\\\"https://www.shopify.com/ph/blog/best-ecommerce-website-builder\\\",\\\"en-sg\\\":\\\"https://www.shopify.com/sg/blog/best-ecommerce-website-builder\\\",\\\"en-hk\\\":\\\"https://www.shopify.com/hk/blog/best-ecommerce-website-builder\\\",\\\"en-ie\\\":\\\"https://www.shopify.com/ie/blog/best-ecommerce-website-builder\\\",\\\"en-my\\\":\\\"https://www.shopify.com/my/blog/best-ecommerce-website-builder\\\",\\\"pt-br\\\":\\\"https://www.shopify.com/br/blog/criador-de-sites\\\",\\\"zh-cn\\\":\\\"https://www.shopify.com/zh/blog/best-ecommerce-website-builder\\\",\\\"ja\\\":\\\"https://www.shopify.com/jp/blog/net-shop\\\",\\\"de\\\":\\\"https://www.shopify.com/de/blog/onlineshop-baukasten\\\",\\\"fr\\\":\\\"https://www.shopify.com/fr/blog/creation-de-site-e-commerce-en-2023-outils-et-conseils-pour-reussir-sur-internet\\\",\\\"it\\\":\\\"https://www.shopify.com/it/blog/come-creare-sito-web\\\"}\",{\"_1704\":1740,\"_1741\":2494,\"_1743\":1747},\"[{\\\"title\\\":\\\"How to Start a Dropshipping Business- A Complete Playbook for 2024\\\",\\\"url\\\":\\\"blog/how-to-start-dropshipping\\\"},{\\\"title\\\":\\\"How To Source Products To Sell Online\\\",\\\"url\\\":\\\"blog/product-sourcing-apps\\\"},{\\\"title\\\":\\\"The Ultimate Guide To Dropshipping (2024)\\\",\\\"url\\\":\\\"blog/dropshipping-guide\\\"},{\\\"title\\\":\\\"130+ Dropshipping Products To Sell for Profit\\\",\\\"url\\\":\\\"blog/best-dropshipping-products\\\"},{\\\"title\\\":\\\"AliExpress Dropshipping- How to Dropship From AliExpress\\\",\\\"url\\\":\\\"blog/117607173-the-definitive-guide-to-dropshipping-with-aliexpress\\\"},{\\\"title\\\":\\\"Build on Solid Foundation- The 11 Best Website Builders for Small Businesses\\\",\\\"url\\\":\\\"blog/best-website-builders\\\"},{\\\"title\\\":\\\"How to Start a Clothing Line in 12 Steps (2024)\\\",\\\"url\\\":\\\"blog/206934729-how-to-start-a-clothing-line\\\"},{\\\"title\\\":\\\"Amazon Dropshipping Guide- How To Dropship on Amazon (2024)\\\",\\\"url\\\":\\\"blog/amazon-dropshipping\\\"},{\\\"title\\\":\\\"Cyber Monday- Your 7-Minute Survival Guide\\\",\\\"url\\\":\\\"blog/cyber-monday-guide\\\"},{\\\"title\\\":\\\"Shopify Buy Buttons- Add Ecommerce to Your Website or Blog\\\",\\\"url\\\":\\\"blog/60670213-5-ways-you-can-use-shopify-buy-buttons-to-sell-on-your-website-or-blog\\\"}]\",{\"_1704\":1740,\"_1741\":2496,\"_1743\":1750},\"[{\\\"title\\\":\\\"How To Find a Manufacturer or Supplier for a Product (2025)\\\",\\\"tags\\\":[\\\"Resource\\\",\\\"Starting Up\\\"],\\\"handle\\\":\\\"13975985-how-to-find-a-manufacturer-or-supplier-for-your-product-idea\\\",\\\"imageUrl\\\":\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/find-manufacturer-supplier.jpg?v=1605030754\\\",\\\"imageAltText\\\":\\\"Finding a manufacturer or supplier.\\\",\\\"modifiedAt\\\":\\\"2024-01-26\\\",\\\"contentHtml\\\":\\\"\\\"},{\\\"title\\\":\\\"Examples and Tips for Beautiful Ecommerce Website Design\\\",\\\"tags\\\":[\\\"Brand\\\",\\\"Resource\\\",\\\"Sell Online\\\"],\\\"handle\\\":\\\"best-ecommerce-sites\\\",\\\"imageUrl\\\":\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/best-ecommerce-website-builders_34936283-c28e-41b7-89a9-2d94ce67b509.jpg?v=1691009868\\\",\\\"imageAltText\\\":\\\"Illustration of a person designing a website on a computer\\\",\\\"modifiedAt\\\":\\\"2024-02-21\\\",\\\"contentHtml\\\":\\\"\\\"},{\\\"title\\\":\\\"11 Best Affiliate Networks for Marketers in 2025\\\",\\\"tags\\\":[\\\"Marketing\\\"],\\\"handle\\\":\\\"affiliate-networks\\\",\\\"imageUrl\\\":\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/affiliate_20networks_62e9e440-457e-42c0-b52e-f94bbe378ee9.png?v=1699821129\\\",\\\"imageAltText\\\":\\\"Aqua and purple colored database symbols representing affiliate networks\\\",\\\"modifiedAt\\\":\\\"2024-03-06\\\",\\\"contentHtml\\\":\\\"\\\"}]\",\"25 Nov 2024\",{\"_1704\":1705,\"_161\":2499,\"_1456\":2500,\"_335\":2501,\"_1709\":2480,\"_1711\":2502,\"_1721\":2506,\"_126\":2507,\"_1724\":2508,\"_1726\":2509,\"_1544\":2510,\"_1730\":2511,\"_1737\":2512,\"_1751\":2503,\"_1752\":2504,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":2497,\"_1758\":2480},\"gid://shopify/Article/388019879970\",\"online-selling-sites\",\"22 Selling Sites and Marketplaces for Selling Things Online (2025)\",{\"_1704\":1713,\"_379\":2503,\"_1715\":2504,\"_1717\":2207,\"_1719\":2505},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/online-selling-sites_becd0ff8-c862-4ab9-af9b-ff74ec34a3da.jpg?v=1729622928\",\"Online selling sites\",840,[1079],\"\u003cstyle\u003e\u003c!--\\nhr.solid {border-top: 1px solid #cccccc;}\\n--\u003e\u003c/style\u003e\\n\u003caisummary class=\\\"hidden\\\"\u003e\\n \u003cp\u003eSelling products online can be done through numerous specialized and general marketplaces, each with their own opportunities and fees. Building your own online store gives you more control and higher profit potential, free from fees and restrictions imposed by other platforms. Shopify is highlighted as an accessible platform for creating your own store, where you can also integrate sales across various marketplaces and social media channels. The main takeaway is to use a combination of marketplaces for exposure and your own store for brand growth and profitability.\u003c/p\u003e\\n\u003c/aisummary\u003e\\n\u003cp\u003eThere are hundreds of places to \u003ca href=\\\"/sell\\\" target=\\\"_blank\\\"\u003esell things online\u003c/a\u003e. Some selling sites are focused on specific niches, like video games or tech. Other marketplaces let retailers sell anything from clothing to books to furniture and beyond.\u003c/p\u003e\\n\u003cp\u003eWhile there are many benefits to selling through online marketplaces, it’s important to consider factors such as selling fees when deciding where to list your items.\u003c/p\u003e\\n\u003cp\u003eAhead, find links to the most popular online selling sites, the benefits of starting your own online store, and how using both approaches can boost your sales.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003eTable of contents\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003eBuilding your own store\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003eTop websites to sell products online in 2025\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003eLocal online selling sites\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#4\\\"\u003eBest global online selling sites\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#5\\\"\u003eSelling sites FAQ\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"1\\\"\u003eBuilding your own store\u003c/h2\u003e\\n\u003cfigure\u003e\u003cimg loading=\\\"lazy\\\" class=\\\"block block--bordered\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/dawnshopifytheme.png?v=1725081063\\\" alt=\\\"The Dawn Shopify theme is edited using the Shopify store builder\\\" style=\\\"float: none;\\\"\u003e\\n\u003cfigcaption\u003eThe \u003ca href=\\\"https://themes.shopify.com/themes/dawn/styles/default\\\"\u003eDawn theme\u003c/a\u003e in the Shopify store editor.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/start-online-store\\\" target=\\\"_blank\\\"\u003eStarting an online store\u003c/a\u003e can be rewarding and, when done right, bring in more profit than is possible with a marketplace.\u003c/p\u003e\\n\u003cp\u003eWhen you run an ecommerce store, you don’t pay fees on each sale or have to follow another website's rules.\u003c/p\u003e\\n\u003cp\u003e\u003ca href=\\\"https://www.shopify.com/free-trial\\\" target=\\\"_blank\\\"\u003eShopify\u003c/a\u003e is the easiest way to create your own store. As an \u003ca href=\\\"https://www.shopify.com/ecommerce-platform\\\" target=\\\"_blank\\\"\u003eecommerce platform\u003c/a\u003e, Shopify helps sellers get up and running at a low cost, with no tech skills required.\u003c/p\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/shopify-tutorial\\\"\u003eCreating a store\u003c/a\u003e with Shopify is simple thanks to more 100 pre-built website templates. Each store comes with a checkout, SSL security certifications, and beginner-friendly marketing tools.\u003c/p\u003e\\n\u003cp\u003eYou can sell on your website, \u003ca href=\\\"/channels\\\"\u003eacross marketplaces like Amazon and eBay\u003c/a\u003e, and on social media—and manage everything from your Shopify dashboard.\u003c/p\u003e\\n\u003ca href=\\\"https://accounts.shopify.com/store-create\\\"\u003eSet up your store\u003c/a\u003e to start selling today.\\n\u003ch2 id=\\\"2\\\"\u003eTop websites to sell products online in 2025\u003c/h2\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#6\\\"\u003eeBay\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#7\\\"\u003eBonanza\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#8\\\"\u003eRuby Lane\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#9\\\"\u003eEtsy\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#10\\\"\u003eChairish\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#11\\\"\u003eSwappa\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#12\\\"\u003ePoshmark\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#13\\\"\u003eDecluttr\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#14\\\"\u003eAmazon\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"6\\\"\u003eeBay\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg alt=\\\"Ebay homepage with banner advertising dining sets, showing gold-rimmed plates, knives, and forks.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/image10_e4d98d88-f570-4a00-b771-493854d2adda.png?v=1694447786\\\"\u003e\\n\u003cfigcaption\u003eeBay introduced online selling to users and continues to lead the market.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/shopify-ebay-integration\\\" target=\\\"_blank\\\"\u003eeBay\u003c/a\u003e is one of the original destinations for people who want to sell merchandise online, having been around since 1995—and it’s still thriving. The marketplace has over two billion listings and \u003ca href=\\\"https://investors.ebayinc.com/fast-facts/default.aspx\\\"\u003e133 million active buyers\u003c/a\u003e worldwide.\u003c/p\u003e\\n\u003cp\u003eYou can sell anything on eBay, from everyday items like shoes and watches to \u003ca href=\\\"https://www.ebay.com/b/Weird-Stuff/1466/bn_1865282\\\" target=\\\"_blank\\\"\u003eweird stuff\u003c/a\u003e (yes, that’s a product category) like popcorn-scented pillows, bottles of air, and vintage ’70s giant-hand chairs. There’s a continuous flow of motivated customers and easy ways to integrate eBay as an additional sales channel for your online store. \u003c/p\u003e\\n\u003ch4\u003eeBay fees\u003c/h4\u003e\\n\u003cp\u003eIf you plan to \u003ca href=\\\"/blog/sell-on-ebay\\\" target=\\\"_blank\\\"\u003esell on eBay\u003c/a\u003e, take the online selling site’s fees into consideration. It charges a non-refundable listing fee for each product and another insertion fee if you list the same items in two different categories. It also charges a \u003ca href=\\\"https://www.ebay.com/help/selling/fees-credits-invoices/selling-fees?id=4822\\\" target=\\\"_blank\\\"\u003efinal value fee\u003c/a\u003e (usually between 10% and 15%), calculated as a percentage of the total amount of the sale, including any shipping costs and handling charges. \u003c/p\u003e\\n\u003cdiv data-guide=\\\"products\\\"\u003e\u003c/div\u003e\\n\u003ch3 id=\\\"7\\\"\u003eBonanza\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg alt=\\\"product cards showing swim shorts, a backpack, and a model globe, below a nav bar and menu.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/image20_a04ba79b-e1b6-4774-ae66-26b7d2a26d93.png?v=1694447864\\\"\u003e\\n\u003cfigcaption\u003e\u003cspan data-mce-fragment=\\\"1\\\"\u003eBonanza is a newer online selling site based out of Seattle\u003c/span\u003e. \u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003e\u003ca href=\\\"https://www.bonanza.com/\\\" target=\\\"_blank\\\"\u003eBonanza\u003c/a\u003e is an online selling site that’s growing in popularity as an eBay alternative. You can sell pretty much anything on the platform, and it receives nearly \u003ca href=\\\"https://www.similarweb.com/website/bonanza.com/#overview\\\" target=\\\"_blank\\\"\u003e1.5 million\u003c/a\u003e monthly visits to its website.\u003c/p\u003e\\n\u003cp\u003eThink of Bonanza as the middle ground between the online selling sites Amazon and eBay. There are more unique and handmade items for sale on Bonanza than on eBay, but fewer branded names than on Amazon. For example, you can sell the latest Nike Air Max model or a handmade copper necklace and find active buyers for each. Buyers can add products to their cart for a \u003ca href=\\\"/blog/how-to-price-your-product\\\" target=\\\"_blank\\\"\u003eset price\u003c/a\u003e or negotiate an offer with you through the platform.\u003c/p\u003e\\n\u003ch4\u003eBonanza fees\u003c/h4\u003e\\n\u003cp\u003eBonanza \u003ca href=\\\"https://support.bonanza.com/hc/en-us/articles/360000605292-Bonanza-Pricing\\\" target=\\\"_blank\\\"\u003echarges\u003c/a\u003e you nothing to list your products on its site. It takes only a small percentage of your final sale price after you sell. And since many Bonanza sellers also have their own online stores, you can integrate Bonanza with platforms like Shopify to manage and sell products more easily. \u003c/p\u003e\\n\u003ch3 id=\\\"8\\\"\u003eRuby Lane\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/image7_71b53d80-d34a-4327-a335-5c05470e64af.png?v=1694448023\\\" alt=\\\"Diamond rings on a pink background. A carousel of antiques categories like art, furniture, and glass.\\\"\u003e\\n\u003cfigcaption\u003eRuby Lane is a place to connect with passionate buyers.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003e\u003ca href=\\\"https://www.rubylane.com/\\\" target=\\\"_blank\\\"\u003eRuby Lane\u003c/a\u003e is an online marketplace for vintage and antiques. Selling on Ruby Lane gives you access to highly targeted buyers for categories like antiques and collectibles, vintage and art, dolls, and jewelry.\u003c/p\u003e\\n\u003cp\u003eWhether you’re an antiques and collectibles store owner or just want online selling sites, Ruby Lane is a good place to connect with passionate buyers. \u003c/p\u003e\\n\u003ch4\u003eRuby Lane fees\u003c/h4\u003e\\n\u003cp\u003eFees and payments for Ruby Lane are straightforward. It’s free to set up and list your products. But you need to pay a monthly maintenance fee of $45. In addition, Ruby Lane charges a 9.9% service fee based on total purchase order, which is capped at $2,500. \u003c/p\u003e\\n\u003ch3 id=\\\"9\\\"\u003eEtsy\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg alt=\\\"A pink product carousel featuring images of a necklace, candle, ring, key ring, and greeting card.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/image19_107bb7ae-eb33-4742-904f-c73d5fe6e0dd.png?v=1694448240\\\"\u003e\\n\u003cfigcaption\u003eEtsy includes tools to help market your business on the platform.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003e\u003ca href=\\\"etsy.com\\\" target=\\\"_blank\\\"\u003eEtsy\u003c/a\u003e is a selling site for handcrafted and vintage items. In 2015, it began including maker-developed manufactured goods, but only for select accounts on the marketplace. Currently, there are over \u003ca href=\\\"https://www.businessofapps.com/data/etsy-statistics/\\\" target=\\\"_blank\\\"\u003e96 million active buyers\u003c/a\u003e on Etsy, making it a potentially lucrative way to start selling online.\u003c/p\u003e\\n\u003cp\u003eIf you’re new to online selling sites, Etsy provides access to an active buyer network, a pop-up storefront, and tools to help market your business on the platform.\u003c/p\u003e\\n\u003ch4\u003eEtsy fees\u003c/h4\u003e\\n\u003cp\u003eYou’ll be charged a $0.20 listing \u003ca href=\\\"https://www.etsy.com/legal/fees/\\\" target=\\\"_blank\\\"\u003efee\u003c/a\u003e for each item you sell on Etsy. Listings expire every four months. So if your item doesn’t sell and you renew the listing, you’ll be charged an additional additional $0.20. When you make a sale, you’ll be charged a transaction fee of 6.5% of the display price, plus the amount you charge for shipping and gift wrapping.\u003c/p\u003e\\n\u003ciframe title=\\\"YouTube video player\\\" src=\\\"https://www.youtube.com/embed/M28I-CFrUIA?si=8Smemt32_xc2NDcJ\\\" height=\\\"315\\\" width=\\\"560\\\" allowfullscreen=\\\"\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" frameborder=\\\"0\\\"\u003e\u003c/iframe\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003eFind the most popular \u003ca href=\\\"/blog/etsy-alternatives\\\" target=\\\"_blank\\\"\u003eEtsy alternatives\u003c/a\u003e.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003ch3 id=\\\"10\\\"\u003eChairish\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg alt=\\\"A yellow homepage with illustrations of a boutique chair, throw cushion, ceramic pot, and painting.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/image15_17d78079-4a66-44cf-b6e1-1cc601062868.png?v=1694448399\\\"\u003e\\n\u003cfigcaption\u003eChairish can help you connect with collectors to make more sales online.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003e\u003ca href=\\\"https://www.chairish.com/\\\" target=\\\"_blank\\\"\u003eChairish\u003c/a\u003e is an online \u003ca href=\\\"/blog/what-is-consignment\\\" target=\\\"_blank\\\"\u003econsignment\u003c/a\u003e shop made for high-quality home decor and furniture. It takes minutes to list an item (for free), and depending on your seller plan, between 70% and 80% of the selling price goes back to you.\u003c/p\u003e\\n\u003cp\u003eIf you have design-oriented furniture or home decor to sell online, this is a relevant online selling site. It can quickly land your business in front of ideal customers.\u003c/p\u003e\\n\u003ch4\u003eChairish fees\u003c/h4\u003e\\n\u003cp\u003eChairish has free and paid plans, with differing \u003ca href=\\\"https://support.chairish.com/hc/en-us/articles/115006460407-Chairish-Selling-Plans-Commission-Rate-Overview\\\" target=\\\"_blank\\\"\u003ecommission rates\u003c/a\u003e depending on product type and plan tier. When you list your items, Chairish’s curatorial team reviews your listings to ensure they meet the marketplace’s standards. They also handle shipping, so you never have to worry about logistics when selling on Chairish.\u003c/p\u003e\\n\u003ch3 id=\\\"11\\\"\u003eSwappa\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/image2_e11ed99d-fa43-4048-b7a3-20ba9fcb88b6.png?v=1694448471\\\" alt=\\\"Three products cards with pictures of iPhones, smartphones, and laptops.\\\"\u003e\\n\u003cfigcaption\u003eSwappa vets all products that get sold on the marketplace.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003eGot an old iPhone sitting around that you want to get rid of? Or a Nintendo Switch you don’t use much anymore? Turn your tech into cash on \u003ca href=\\\"https://swappa.com/\\\" target=\\\"_blank\\\"\u003eSwappa\u003c/a\u003e, a buy-and-sell website for phones, laptops, cameras, and more.\u003c/p\u003e\\n\u003cp\u003eSwappa vets all the products that get sold on its marketplace, so everything you submit must be in good working condition. Payments are protected by PayPal. \u003c/p\u003e\\n\u003ch4\u003eSwappa fees\u003c/h4\u003e\\n\u003cp\u003eThere are no fees to create a listing, but you can choose to have your items featured for $5. When you make a sale, you pay a 3% \u003ca href=\\\"https://swappa.com/fees\\\" target=\\\"_blank\\\"\u003efee\u003c/a\u003e, along with the buyer.\u003c/p\u003e\\n\u003ch3 id=\\\"12\\\"\u003ePoshmark\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg alt=\\\"A person presenting a pink tie-dye sweater on a hanger during a live stream filmed on a smartphone.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/image3_73907943-db76-4bef-b18a-b82e9981a99b.png?v=1694448539\\\"\u003e\\n\u003cfigcaption\u003ePoshmark is a popular selling site for clothing.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003eLaunched more than a decade ago, \u003ca href=\\\"https://poshmark.com/\\\"\u003ePoshmark\u003c/a\u003e is one of the most popular \u003ca href=\\\"/enterprise/social-commerce-trends\\\" target=\\\"_blank\\\"\u003esocial commerce\u003c/a\u003e marketplaces for users who want to sell clothing and lifestyle accessories.\u003c/p\u003e\\n\u003cp\u003eWith more than 80 million registered users, sellers on the platform benefit from a large community of eager buyers. Poshmark sellers can also share their items on social media.\u003c/p\u003e\\n\u003ch4\u003ePoshmark fees\u003c/h4\u003e\\n\u003cp\u003eAs stated in its \u003ca href=\\\"https://poshmark.com/faq\\\" target=\\\"_blank\\\"\u003eFAQ\u003c/a\u003e, sales under $15 accrue a flat commission of $2.95. For sales over $15 Poshmark's commission is 20%.\u003c/p\u003e\\n\u003ch3 id=\\\"13\\\"\u003eDecluttr\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/image8_9593667d-cf5a-41b1-95df-585787dc49f9.png?v=1694448601\\\" alt=\\\"A collage of tech products, including an iPad and an XBox controller.\\\"\u003e\\n\u003cfigcaption\u003eDeclutter is also a tech-focused marketplace.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003e\u003ca href=\\\"https://www.decluttr.com/\\\"\u003eDecluttr\u003c/a\u003e is another platform that focuses on electronics, but it’s also a selling site for books, game consoles, and other home entertainment items.\u003c/p\u003e\\n\u003ch4\u003eDecluttr fees\u003c/h4\u003e\\n\u003cp\u003eUnlike some of the other marketplaces on this list, Decluttr \u003ca href=\\\"https://www.decluttr.com/how-it-works/\\\" target=\\\"_blank\\\"\u003ebuys your electronics\u003c/a\u003e directly. Using their app, scan the barcode of the items you wish to sell for a quote. Decluttr handles all shipping costs and pays for your items as soon as they’re received. \u003c/p\u003e\\n\u003ch3 id=\\\"14\\\"\u003eAmazon\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg alt=\\\"Amazon homepage with banner advertising kitchen products like spoons, bowls, and whisks.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/image14_ec1dda57-4090-456e-8501-2edf63f5eca4.png?v=1694448677\\\"\u003e Amazon pioneered the concept of online marketplaces and continues to reign supreme.\u003c/figure\u003e\\n\u003cp\u003eAs \u003ca href=\\\"/blog/global-ecommerce-sales\\\" target=\\\"_blank\\\"\u003eglobal ecommerce sales\u003c/a\u003e continue to grow, \u003ca href=\\\"https://www.amazon.com/\\\"\u003eAmazon\u003c/a\u003e remains the go-to selling site for many. It’s reported that Amazon sells over \u003ca href=\\\"https://www.oberlo.com/blog/amazon-statistics\\\" target=\\\"_blank\\\"\u003e4,000 products per minute\u003c/a\u003e, providing sellers with an active, built-in audience. \u003c/p\u003e\\n\u003ch4\u003eAmazon fees\u003c/h4\u003e\\n\u003cp\u003eThe cost to \u003ca href=\\\"/blog/sell-on-amazon\\\" target=\\\"_blank\\\"\u003esell on Amazon\u003c/a\u003e depends on your plan, product category, fulfillment strategy, and other variables. At minimum, you’ll pay $39.99 per month for a Professional Seller plan.\u003c/p\u003e\\n\u003ciframe title=\\\"YouTube video player\\\" src=\\\"https://www.youtube.com/embed/4EJgO79068I?si=UNJGudXZZME8EhXk\\\" height=\\\"315\\\" width=\\\"560\\\" allowfullscreen=\\\"\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" frameborder=\\\"0\\\"\u003e\u003c/iframe\u003e\\n\u003ch2 id=\\\"3\\\"\u003eLocal online selling sites\u003c/h2\u003e\\n\u003cp\u003eIf you plan to sell in your community, here are the top online sites to sell stuff locally for free:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#15\\\"\u003eFacebook Marketplace\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#16\\\"\u003eCraigslist\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#17\\\"\u003eNextdoor\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#18\\\"\u003eVarageSale\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#19\\\"\u003eOfferup\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"15\\\"\u003eFacebook Marketplace\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg alt=\\\"Iphone showing the Facebook Marketplace homepage on a blue background.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/image24_aae03fb5-78d6-4600-baef-fec96d6a5acb.png?v=1694448792\\\"\u003e\\n\u003cfigcaption\u003eFacebook Marketplace can be integrated with Shopify stores.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/sell-on-facebook\\\" target=\\\"_blank\\\"\u003eFacebook Marketplace\u003c/a\u003e from Meta is an online selling site where individual people can discover, buy, and sell items on Facebook. More than \u003ca href=\\\"https://www.facebook.com/business/m/marketplace-ecommerce\\\" target=\\\"_blank\\\"\u003eone in three people\u003c/a\u003e in the US use Marketplace each month, offering a huge opportunity for sellers to reach an active audience. It’s free to list and Meta takes no fees, but there are \u003ca href=\\\"https://www.facebook.com/marketplace/learn-more/business/\\\" target=\\\"_blank\\\"\u003eguidelines\u003c/a\u003e you need to follow to sell on the platform. \u003c/p\u003e\\n\u003cp\u003eMeta has also partnered with platforms like Shopify to let merchants show their inventory, advertise items, and find new customers for their business.\u003c/p\u003e\\n\u003ciframe width=\\\"560\\\" height=\\\"315\\\" src=\\\"https://www.youtube.com/embed/jLrQut-XxLw?si=ssdV0zMAf03-FXPn\\\" title=\\\"YouTube video player\\\" frameborder=\\\"0\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" allowfullscreen=\\\"\\\"\u003e\u003c/iframe\u003e\\n\u003ch3 id=\\\"16\\\"\u003eCraigslist\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/image23_c8ac1315-4648-4335-a7fa-ddd9daa25950.png?v=1694448877\\\" alt=\\\"Lists of blue hyperlinked text with gray headings and gray sidebars.\\\"\u003e\\n\u003cfigcaption\u003eFor many, Craigslist is the quintessential selling site, but it’s light on features.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003e\u003ca href=\\\"https://www.craigslist.org/\\\" target=\\\"_blank\\\"\u003eCraigslist\u003c/a\u003e is one of the earlier online selling sites. Started in 1995 by Craig Newmark, it began as an email distribution list between friends featuring local events in the San Francisco Bay Area. It quickly became a web-based marketplace and, over the years, expanded into 700 cities across 70 countries. It’s free and pretty basic but definitely not the best online store to sell items at scale. It’s essentially a big local forum with a lot of stuff.\u003c/p\u003e\\n\u003cp\u003eCraigslist is a higher-risk online marketplace. Because of the platform’s “hands-off” approach to buying and selling, scams can happen easily, and if they do, you don’t get any help from the company.\u003c/p\u003e\\n\u003ch3 id=\\\"17\\\"\u003eNextdoor\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg alt=\\\"Local selling sites can help you offload large items link furniture or musical instruments.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/image5_47731e69-54a3-4c73-bf69-4f8eeab5fdbd.png?v=1694448940\\\"\u003e\\n\u003cfigcaption\u003eNextdoor shares some features with both Facebook and Craigslist.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003e\u003ca href=\\\"https://nextdoor.com/\\\" target=\\\"_blank\\\"\u003eNextdoor\u003c/a\u003e is similar to Facebook Marketplace and Craigslist in that it’s focused on community selling. Nextdoor also enables the “friendly neighbor” feel by letting people post about what’s going on in their neighborhood—whether it's traffic delays or restaurant recommendations. It acts as the hub for any given area.\u003c/p\u003e\\n\u003cp\u003eNextdoor also offers a free forum to sell your items online. It’s similar to Facebook Marketplace: there are no listing fees and you’ll have to meet buyers in person. It feels a little safer too, because you need to make an account before you can access the platform.\u003c/p\u003e\\n\u003ch3 id=\\\"18\\\"\u003eVarageSale\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/image4_f6815643-414e-4051-b77a-ef69e6cea45c.png?v=1694449002\\\" alt=\\\"VarageSale’s manual ID confirmation process helps reduce fraud.\\\"\u003e\\n\u003cfigcaption\u003eVarageSale’s manual ID confirmation process helps reduce fraud.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003e\u003ca href=\\\"https://www.varagesale.com/\\\" target=\\\"_blank\\\"\u003eVarageSale\u003c/a\u003e is a virtual garage sale buy and sell app. It was started in Canada by an ex-elementary school teacher fed up with scams and fake listings on other classified sites. VarageSale user profiles are based on real identities—everyone goes through a manual review process before you’re allowed to buy or sell.\u003c/p\u003e\\n\u003cp\u003eBuyers can browse seller ratings and message sellers to connect before making the sale. They can ask questions and schedule pick-up in the app. People sell everything including furniture, clothing, shoes, and more on VarageSale. It’s also free for members. \u003c/p\u003e\\n\u003ch3 id=\\\"19\\\"\u003eOfferup\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg alt=\\\"Catalog page for home gym equipment featuring product images and prices.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/image13_486b64de-b141-4a3e-9c92-52f1a2d463e4.png?v=1694449116\\\"\u003e\\n\u003cfigcaption\u003eUsing a marketplace like Offerup can help reduce the risks of in-person transactions.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003e\u003ca href=\\\"https://offerup.com/\\\" target=\\\"_blank\\\"\u003eOfferup\u003c/a\u003e allows users to browse electronics, clothing, and even automobiles based on ZIP code. Interested buyers can contact sellers through the app to negotiate price and set up a location to meet.\u003c/p\u003e\\n\u003cp\u003eLike VarageSale, Offerup has procedures to ensure the safety of users. Before you agree to meet up, you can browse user profiles and read a seller’s reviews. Offerup uses TruYou to verify identities of their users helping to further increase safety. They also recommend community meetup spots to make the transaction as reassuring as possible.\u003c/p\u003e\\n\u003ch2 id=\\\"4\\\"\u003eBest global online selling sites \u003c/h2\u003e\\n\u003cp\u003eWant to sell to an international audience? Here are the best sites to sell online around the world:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#20\\\"\u003eAliExpress\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#21\\\"\u003eTaobao\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#22\\\"\u003eOTTO\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#23\\\"\u003eRakuten\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#24\\\"\u003eMercado Libre\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#25\\\"\u003eFlipkart\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#26\\\"\u003eMyDeal\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"20\\\"\u003eAliExpress\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/image18_437fa7bc-14a5-4607-a7d5-962dafa55f23.png?v=1694449190\\\" alt=\\\"Collage of a vest, text, and torch on a background of blue mountains.\\\"\u003e\\n\u003cfigcaption\u003eAliExpress is an international selling site with lower seller fees than Amazon.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003eFounded in 2010, \u003ca href=\\\"https://www.aliexpress.com/\\\" target=\\\"_blank\\\"\u003eAliExpress\u003c/a\u003e is Alibaba’s cross-border ecommerce marketplace, with nearly \u003ca href=\\\"https://www.chinainternetwatch.com/tag/aliexpress/\\\" target=\\\"_blank\\\"\u003e20 million\u003c/a\u003e daily visitors. Users of the platform can sell to individual people or businesses, whether they are manufacturing products or adding an \u003ca href=\\\"/blog/117607173-the-definitive-guide-to-dropshipping-with-aliexpress\\\" target=\\\"_blank\\\"\u003eAliExpress dropshipping\u003c/a\u003e model to their online store.\u003c/p\u003e\\n\u003cp\u003eAliExpress takes between 5% and 8% of commission fees for each transaction, depending on your product category. Otherwise, there are no overhead or arrangement fees to sell on the platform.\u003c/p\u003e\\n\u003ciframe width=\\\"560\\\" height=\\\"315\\\" src=\\\"https://www.youtube.com/embed/N1QhNxb6f5Q?si=h4C45_C1fOJavQPi\\\" title=\\\"YouTube video player\\\" frameborder=\\\"0\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" allowfullscreen=\\\"\\\"\u003e\u003c/iframe\u003e\\n\u003ch3 id=\\\"21\\\"\u003eTaobao\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/image11_ced7ba3f-2312-4c22-8ab2-a2874618771c.png?v=1694449289\\\" alt=\\\"A collage of a smiling child in a red T-shirt, a soft toy, and red carp.\\\"\u003e\\n\u003cfigcaption\u003eTaobao is a Chinese selling site with a claim to being the largest in the world.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003e\u003ca href=\\\"https://world.taobao.com/\\\"\u003eTaobao\u003c/a\u003e is an online selling site founded in 2003 that has grown to become the largest online marketplace in the world by \u003ca href=\\\"https://www.digitalcommerce360.com/article/infographic-top-online-marketplaces/\\\" target=\\\"_blank\\\"\u003egross merchandise value\u003c/a\u003e.\u003c/p\u003e\\n\u003ch3 id=\\\"22\\\"\u003eOTTO\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg alt=\\\"Rose gold pendants inscribed with the letters “MK”.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/image9_4c7f3eba-0885-4cf4-8431-1709d0f6ee9f.png?v=1694449354\\\"\u003e\\n\u003cfigcaption\u003eOtto is one of the biggest online selling sites in Germany.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003eOtto is based in Germany and has a focus on fashion and lifestyle products. It grew from a post-war mail-order company selling shoes to a business with \u003ca href=\\\"https://www.otto.market/en.html\\\" target=\\\"_blank\\\"\u003e11 million\u003c/a\u003e active customers.\u003c/p\u003e\\n\u003cp\u003eToday, over 90% of OTTO’s products are sold online, including branded products and goods from third-party retailers.\u003c/p\u003e\\n\u003ch3 id=\\\"23\\\"\u003eRakuten\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/image22_7f9dbe13-9210-4744-8312-dbe1355f38da.png?v=1694449502\\\" alt=\\\"A pleased-looking person beside a webpage displaying a kitchen blender, on a purple background.\\\"\u003e\\n\u003cfigcaption\u003eRakuten hosts a wide range of product categories.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003e\u003ca href=\\\"https://www.rakuten.com/\\\" target=\\\"_blank\\\"\u003eRakuten\u003c/a\u003e is a large marketplace based out of Japan that provides ecommerce, banking, communications services, and more. Similar to marketplaces like Amazon, you can sell in endless product categories, including clothing, books, sports, subscription boxes, and more.\u003c/p\u003e\\n\u003cp\u003eBusinesses who want to sell on Rakuten need to be registered in the United States or Japan, or use a service partner.\u003c/p\u003e\\n\u003ch3 id=\\\"24\\\"\u003eMercado Libre\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg alt=\\\"Apple AirPods and a Samsung Smartphone on a blue podium.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/image1_dd915804-4aa5-4abc-beba-643a06fe1129.png?v=1694449595\\\"\u003e\\n\u003cfigcaption\u003eMercado Libre sells products to more than 18 countries.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003e\u003ca href=\\\"https://www.mercadolibre.com\\\"\u003eMercado Libre\u003c/a\u003e is the \u003ca href=\\\"https://www.statista.com/statistics/321543/latin-america-online-retailer-visitors/\\\" target=\\\"_blank\\\"\u003emost popular \u003c/a\u003e\u003ca href=\\\"/enterprise/global-ecommerce-marketplace\\\" target=\\\"_blank\\\"\u003eecommerce marketplace\u003c/a\u003e in Latin America, serving over 18 countries. Sellers on the platform sell many types of products from 20 main categories and 123 subcategories.\u003c/p\u003e\\n\u003ch3 id=\\\"25\\\"\u003eFlipkart\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/image6_c53181c9-c259-4da3-bdb3-7f9e6cb420de.png?v=1694449660\\\" alt=\\\"A shocked-looking person wearing a turban and a blue shirt holding a long receipt.\\\"\u003e\\n\u003cfigcaption\u003eFlipkart is the largest selling site in India.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003e\u003ca href=\\\"https://www.flipkart.com/\\\" target=\\\"_blank\\\"\u003eFlipkart\u003c/a\u003e started as an online bookstore in 2007 and has become the largest online selling site in India. Retailers can sell anything on Flipkart, including consumer elections, fashion, home essentials, groceries, and lifestyle products. An Amazon competitor, Walmart-backed Flipkart continues to lead ecommerce market share in India. \u003c/p\u003e\\n\u003ch3 id=\\\"26\\\"\u003eMyDeal\u003c/h3\u003e\\n\u003cfigure\u003e\u003cimg alt=\\\"A banner ad for bed sheet sets below a navigation menu and search bar.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/image17_4fb89644-aa75-436a-a53e-328660a54902.png?v=1694449731\\\"\u003e\\n\u003cfigcaption\u003eAustralian marketplace MyDeal attracts millions of monthly users.\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003e\u003ca href=\\\"https://www.mydeal.com.au/\\\" target=\\\"_blank\\\"\u003eMyDeal\u003c/a\u003e is an Australian marketplace offering more than one million products across 3,500 categories, welcoming over \u003ca href=\\\"https://www.similarweb.com/website/mydeal.com.au/#overview\\\" target=\\\"_blank\\\"\u003etwo million visitors\u003c/a\u003e per month. It’s strictly a marketplace, meaning it doesn’t sell products of its own, only those from third-party sellers.\u003c/p\u003e\\n\u003cp\u003eWhile you can sell products in various categories, the platform tends to focus on furniture, homewares, and other big items. MyDeal doesn’t offer any fulfillment services, so sellers must coordinate their own shipping or use an outside logistics company.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eSell internationally in minutes with Shopify Markets\u003c/p\u003e\\n\u003cp\u003eShopify Markets helps you sell to multiple countries and scale your business internationally—all from a single Shopify store. Manage store localization, shipping, duties, and compliance all in one place.\u003c/p\u003e\\n\u003ca class=\\\"marketing-button marketing-button--small\\\" href=\\\"https://www.shopify.com/markets?itcat=coreblog\u0026amp;itterm=shopify-markets-cta\\\" target=\\\"_blank\\\"\u003eDiscover Shopify Markets\u003c/a\u003e\\n\u003c/div\u003e\\n\u003ch2\u003eFind the best online selling site\u003c/h2\u003e\\n\u003cp\u003eEvery online business owner should explore different online selling sites, regardless of whether you’re running a \u003ca href=\\\"/blog/what-is-dropshipping\\\" target=\\\"_blank\\\"\u003edropshipping\u003c/a\u003e store or selling custom products. Sometimes they can help new businesses get off the ground with a built-in audience of active buyers and marketing opportunities. \u003c/p\u003e\\n\u003cp\u003eRegardless, it’s important to not rely only on online marketplaces. You’ll want to create your own online store to build your brand, connect with shoppers, and retain more profits. With a digital home base, you’ll stop paying out commissions and fees to each online selling site and grow your business for the long term. After all, the best sites to sell online are the ones you own. \u003c/p\u003e\\n\u003cp\u003e\u003cem\u003eIllustration by Rachel Tunstall\u003c/em\u003e\u003c/p\u003e\\n\u003chr class=\\\"solid\\\"\u003e\\n\u003cp\u003eFrom first-time sellers to global retailers, Shopify works for everyone. \u003ca href=\\\"/pricing\\\"\u003eSee plans and pricing\u003c/a\u003e.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cdiv itemscope=\\\"\\\" itemtype=\\\"https://schema.org/FAQPage\\\"\u003e\\n\u003ch2 id=\\\"5\\\"\u003eSelling sites FAQ\u003c/h2\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow can I start selling online? \u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003col\u003e\\n\u003cli\u003eUse an ecommerce platform to create your own online store.\u003c/li\u003e\\n\u003cli\u003eBecome an individual seller on existing online selling platforms like Amazon, eBay, or Etsy.\u003c/li\u003e\\n\u003cli\u003eSell on social media platforms like Facebook and Instagram.\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"/blog/how-to-start-dropshipping\\\"\u003eStart a dropshipping business\u003c/a\u003e.\u003c/li\u003e\\n\u003cli\u003eSell used goods through a resale app like Decluttr or VarageSale.\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat are the best websites for selling stuff online?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cul\u003e\\n\u003cli\u003eYour own store\u003c/li\u003e\\n\u003cli\u003eAmazon\u003c/li\u003e\\n\u003cli\u003eeBay\u003c/li\u003e\\n\u003cli\u003eEtsy\u003c/li\u003e\\n\u003cli\u003eBonanza\u003c/li\u003e\\n\u003cli\u003eFacebook Marketplace\u003c/li\u003e\\n\u003cli\u003eRakuten\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"www.faire.com\\\"\u003eFaire\u003c/a\u003e \u003c/li\u003e\\n\u003cli\u003ePoshmark\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhere can I sell my stuff online for free?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cul\u003e\\n\u003cli\u003eFacebook Marketplace\u003c/li\u003e\\n\u003cli\u003eNextdoor\u003c/li\u003e\\n\u003cli\u003eVarageSale\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat is the best site to sell stuff locally?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cul\u003e\\n\u003cli\u003eFacebook Marketplace\u003c/li\u003e\\n\u003cli\u003eCraigslist\u003c/li\u003e\\n\u003cli\u003eNextdoor\u003c/li\u003e\\n\u003cli\u003eVarageSale\u003c/li\u003e\\n\u003cli\u003eOfferUp\u003c/li\u003e\\n\u003cli\u003ePoshmark\u003c/li\u003e\\n\u003cli\u003eeBay\u003c/li\u003e\\n\u003cli\u003eVinted\u003c/li\u003e\\n\u003cli\u003eDecluttr \u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"For stores and individual sellers, here are more than 20 popular places to list your items for sale.\",\"\u003cimg alt=\\\"Online selling sites\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/online-selling-sites.jpg?v=1612464609\\\"\u003e\\n\u003cp\u003eFor stores and individual sellers, here are more than 20 popular places to list your items for sale.\u003c/p\u003e\",{\"_1704\":1729,\"_335\":2501,\"_1182\":2508},{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,2513,2515,-5,2517],{\"_1704\":1740,\"_1741\":2514,\"_1743\":1744},\"{\\\"en-ca\\\":\\\"https://www.shopify.com/ca/blog/online-selling-sites\\\",\\\"en-gb\\\":\\\"https://www.shopify.com/uk/blog/online-selling-sites\\\",\\\"en-au\\\":\\\"https://www.shopify.com/au/blog/online-selling-sites\\\",\\\"en-id\\\":\\\"https://www.shopify.com/id/blog/online-selling-sites\\\",\\\"en-nz\\\":\\\"https://www.shopify.com/nz/blog/online-selling-sites\\\",\\\"en-za\\\":\\\"https://www.shopify.com/za/blog/online-selling-sites\\\",\\\"en-ng\\\":\\\"https://www.shopify.com/ng/blog/online-selling-sites\\\",\\\"en-ph\\\":\\\"https://www.shopify.com/ph/blog/online-selling-sites\\\",\\\"en-sg\\\":\\\"https://www.shopify.com/sg/blog/online-selling-sites\\\",\\\"en-hk\\\":\\\"https://www.shopify.com/hk/blog/online-selling-sites\\\",\\\"en-ie\\\":\\\"https://www.shopify.com/ie/blog/online-selling-sites\\\",\\\"en-my\\\":\\\"https://www.shopify.com/my/blog/online-selling-sites\\\",\\\"pt-br\\\":\\\"https://www.shopify.com/br/blog/o-que-e-marketplace\\\",\\\"zh-cn\\\":\\\"https://www.shopify.com/zh/blog/online-selling-sites\\\",\\\"ja\\\":\\\"https://www.shopify.com/jp/blog/online-selling-sites\\\",\\\"de\\\":\\\"https://www.shopify.com/de/blog/verkaufsplattformen\\\",\\\"es\\\":\\\"https://www.shopify.com/es/blog/canales-de-venta-online-para-tu-negocio-minorista\\\",\\\"fr\\\":\\\"https://www.shopify.com/fr/blog/le-top-10-des-meilleurs-sites-de-vente-en-ligne\\\",\\\"it\\\":\\\"https://www.shopify.com/it/blog/siti-vendita-online\\\",\\\"nl\\\":\\\"https://www.shopify.com/nl/blog/marketplace\\\"}\",{\"_1704\":1740,\"_1741\":2516,\"_1743\":1747},\"[{\\\"title\\\":\\\"Sell Photos Online- 18 Websites for Selling Your Photography\\\",\\\"url\\\":\\\"blog/how-to-sell-photos-online\\\"},{\\\"title\\\":\\\"How To Source Products To Sell Online\\\",\\\"url\\\":\\\"blog/product-sourcing-apps\\\"},{\\\"title\\\":\\\"25+ Ideas for Online Businesses To Start Now (2024)\\\",\\\"url\\\":\\\"blog/online-business-ideas\\\"},{\\\"title\\\":\\\"The 13 Best Dropshipping Suppliers in 2024\\\",\\\"url\\\":\\\"blog/dropshipping-suppliers\\\"},{\\\"title\\\":\\\"The 9 Best Dropshipping Websites for Your Online Store\\\",\\\"url\\\":\\\"blog/dropshipping-websites\\\"},{\\\"title\\\":\\\"What is Shopify and How Does it Work?\\\",\\\"url\\\":\\\"blog/what-is-shopify\\\"},{\\\"title\\\":\\\"What Is Affiliate Marketing and How to Get Started\\\",\\\"url\\\":\\\"blog/affiliate-marketing\\\"},{\\\"title\\\":\\\"130+ Dropshipping Products To Sell for Profit\\\",\\\"url\\\":\\\"blog/best-dropshipping-products\\\"},{\\\"title\\\":\\\"3 Live Workshops to Help You Plan for a Breakthrough Black Friday Cyber Monday\\\",\\\"url\\\":\\\"blog/bfcm-webinars\\\"},{\\\"title\\\":\\\"Psychological Pricing- What Your Prices Really Say to Customers\\\",\\\"url\\\":\\\"blog/psychological-pricing\\\"}]\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},{\"_1704\":1705,\"_161\":2519,\"_1456\":2520,\"_335\":2521,\"_1709\":2522,\"_1711\":2523,\"_1721\":2526,\"_126\":2527,\"_1724\":2528,\"_1726\":2529,\"_1544\":2530,\"_1730\":2532,\"_1737\":2533,\"_1751\":2524,\"_1752\":2525,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":2539,\"_1758\":2522},\"gid://shopify/Article/617054217\",\"sell-on-amazon\",\"How To Sell on Amazon in 6 Steps (2025)\",\"2024-11-22T20:00:00Z\",{\"_1704\":1713,\"_379\":2524,\"_1715\":2525,\"_1717\":1767,\"_1719\":1768},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/how_20to_20sell_20on_20amazon_92e64d4d-9d3f-4505-a75f-0e77005e7262.png?v=1730479481\",\"Stacks of Amazon shipping boxes on a light orange background.\",[659],\"\u003cdiv\u003e\\n\u003cp\u003eSelling on Amazon can be valuable to many business owners, whether you’re a small business launching its \u003ca href=\\\"/blog/how-to-start-a-product-line\\\" target=\\\"_blank\\\"\u003efirst product line\u003c/a\u003e or an established company seeking global expansion.\u003c/p\u003e\\n\u003cp\u003eAs the world’s largest online marketplace—with \u003ca href=\\\"https://capitaloneshopping.com/research/amazon-statistics/\\\"\u003e300 million\u003c/a\u003e customers making at least one purchase annually—Amazon has extraordinary \u003ca href=\\\"/blog/brand-recognition\\\" target=\\\"_blank\\\"\u003ebrand recognition\u003c/a\u003e, and its onboarding process for businesses is relatively easy. Still, you might have some questions before creating your Seller central account, which gives you access to a suite of tools and resources to manage your business.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003cp\u003eThis guide offers tips and strategies for building a successful business on Amazon.\u003c/p\u003e\\n\u003ciframe title=\\\"The Top 7 Shopify Apps: Guide to Sourcing Winning Products\\\" src=\\\"https://www.youtube.com/embed/C07w6H1bI-o?si=QAmRhUfXj4UZ7tSa\u0026amp;enablejsapi=1\u0026amp;origin=https%3A%2F%2Fwww.shopify.com\\\" height=\\\"315\\\" width=\\\"560\\\" class=\\\"absolute inset-0 w-full h-full\\\" data-gtm-yt-inspected-102563954_312=\\\"true\\\" id=\\\"224387644\\\" allowfullscreen=\\\"\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" frameborder=\\\"0\\\"\u003e\u003c/iframe\u003e\\n\u003ch2 id=\\\"1\\\"\u003eHow to sell on Amazon for beginners\u003c/h2\u003e\\n\u003col\u003e\\n\u003cli\u003e\u003ca href=\\\"#11\\\"\u003eConduct market research\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#22\\\"\u003eChoose a selling strategy\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#33\\\"\u003eWrite a business plan\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#44\\\"\u003eCreate an Amazon seller account\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#55\\\"\u003eDecide which fulfillment option to use\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#66\\\"\u003eList your first product\u003c/a\u003e\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch3 id=\\\"11\\\"\u003e1. Conduct market research\u003c/h3\u003e\\n\u003cp\u003eUse \u003ca href=\\\"/blog/what-is-market-research\\\" target=\\\"_blank\\\"\u003emarket research\u003c/a\u003e and \u003ca href=\\\"/blog/competitive-analysis\\\"\u003ecompetitive analysis\u003c/a\u003e to help you decide what to sell on Amazon. You’re looking for \u003ca href=\\\"/blog/trending-products\\\" target=\\\"_blank\\\"\u003eproducts that are trending\u003c/a\u003e and have a good \u003ca href=\\\"/blog/profit-margin\\\" target=\\\"_blank\\\"\u003eprofit margin\u003c/a\u003e in a space with relatively weak competition. There are a few ways you can assess the current market landscape on Amazon and decide which products to prioritize:\u003c/p\u003e\\n\u003ch4\u003eReview Amazon bestsellers lists\u003c/h4\u003e\\n\u003cp\u003eAmazon’s bestsellers page is a great place to find product ideas based on what’s selling well right now on the site. Although it takes time for a product to attain \u003ca href=\\\"https://sell.amazon.com/blog/amazon-best-sellers-rank\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eAmazon bestsellers rank\u003c/a\u003e (it’s based on sales volume), you can still get a sense of what consumers are buying. Can you offer a version of a popular product that \u003ca href=\\\"/blog/niche-markets\\\" target=\\\"_blank\\\"\u003eserves a specific niche\u003c/a\u003e or satisfies an unmet need?\u003c/p\u003e\\n\u003cfig\u003e\u003cimg class=\\\"block block--bordered\\\" style=\\\"display: block; margin-left: auto; margin-right: auto;\\\" alt=\\\"Amazon's best sellers rankings show the most popular products in every category.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/unnamed_7735d70b-050f-4e47-9fc1-b437bb1f8ed8.png?v=1708017454\\\" loading=\\\"lazy\\\"\u003e\u003c/fig\u003e\\n\u003ch4\u003eUse keyword research tools\u003c/h4\u003e\\n\u003cp\u003e\u003ca href=\\\"https://www.junglescout.com/\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eJungle Scout\u003c/a\u003e is a popular keyword research tool that can narrow down your list of ideal products to sell. When you use a keyword research tool like this, you make decisions based on data. The search volume of a product helps you determine consumer interest.\u003c/p\u003e\\n\u003cfig\u003e\u003cimg class=\\\"block block--bordered\\\" style=\\\"display: block; margin-left: auto; margin-right: auto;\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/unnamed-1_479192b1-c814-4489-abd7-c506da8d70c3.png?v=1708017525\\\" alt=\\\"The Jungle Scout keyword scout dashboard shows search volume for a variety of related keywords.\\\" loading=\\\"lazy\\\"\u003e\u003cfigcaption\u003eImage courtesy of: Jungle Scout\u003c/figcaption\u003e\u003c/fig\u003e\\n\u003ch4\u003eRead Amazon reviews\u003c/h4\u003e\\n\u003cp\u003eWhen customers review products, they may unwittingly reveal gaps in the market. Take a look at Amazon product reviews to determine what customers like and dislike about specific brands and products. You may be able to find a consistent problem with competitors’ products that your product can solve.\u003c/p\u003e\\n\u003ch4\u003eCheck for restrictions\u003c/h4\u003e\\n\u003cp\u003eAfter deciding which products you are going to sell, check Amazon’s \u003ca href=\\\"https://sellercentral.amazon.com/help/hub/reference/external/200164330\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003elist of product restrictions\u003c/a\u003e to make sure you are in compliance. Items like fine art, surveillance equipment, and recycled electronics are among the products not allowed. Certain products must go through a \u003ca href=\\\"https://sellercentral.amazon.com/help/hub/reference/external/200333160\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003epreapproval process\u003c/a\u003e before you can sell them. Read the \u003ca href=\\\"https://sellercentral.amazon.com/gp/help/external/G200332540?language=en-US\u0026amp;ref=efph_G200332540_cont_200333160\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eoverview of product categories\u003c/a\u003e before setting up your account.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded border-t-2 px-8 py-10 my-12 [\u0026amp;_h2]:!mt-0 [\u0026amp;_h2]:mb-6 [\u0026amp;_h2]:text-t5 [\u0026amp;_h3]:!mt-0 [\u0026amp;_h3]:mb-6 [\u0026amp;_h3]:text-t7 [\u0026amp;_h4]:!mt-0 [\u0026amp;_h4]:mb-6 [\u0026amp;_h4]:text-t8 [\u0026amp;_img]:my-auto [\u0026amp;_p]:!mt-0 [\u0026amp;_p]:mb-6 [\u0026amp;_p]:text-body-sm [\u0026amp;_.heading--4]:text-t6 [\u0026amp;_.marketing-button]:text-white [\u0026amp;_.marketing-button]:no-underline border-blog-highlight\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eUnify your sales channels with Shopify\u003c/p\u003e\\n\u003cp\u003eOnly Shopify unifies your sales channels and gives you all the tools you need to manage your business, market to customers, and sell everywhere in one place.\u003c/p\u003e\\n\u003ca href=\\\"/pos?itcat=coreblog\u0026amp;itterm=shopify-pos-cta\\\" class=\\\"marketing-button marketing-button--small\\\" target=\\\"_blank\\\"\u003eDiscover Shopify POS\u003c/a\u003e\\n\u003c/div\u003e\\n\u003ch3 id=\\\"22\\\"\u003e2. Choose a selling strategy\u003c/h3\u003e\\n\u003cp\u003eDepending on the product you’re selling and the amount of capital at your disposal, you’ll likely choose one or more of the following ways to sell on Amazon:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eRetail arbitrage.\u003c/strong\u003e If you buy something below market value and sell it at a higher price while profiting off the difference, that’s retail arbitrage. Amazon sellers can search for products on sale or clearance at places like Target, Best Buy, and Big Lots, then sell them on Amazon for a higher price.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eWhite labeling.\u003c/strong\u003e Generic products with your own brand name or logo added are known as \u003ca href=\\\"/blog/white-label\\\" target=\\\"_blank\\\"\u003ewhite label products\u003c/a\u003e. You don’t need to have any manufacturing or \u003ca href=\\\"/blog/product-design\\\" target=\\\"_blank\\\"\u003eproduct design\u003c/a\u003e experience to sell white label products—your focus is primarily on sourcing quality products and creating appealing branding. \u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003ePrivate labeling.\u003c/strong\u003e \u003ca href=\\\"/blog/private-label\\\" target=\\\"_blank\\\"\u003ePrivate-label products\u003c/a\u003e are produced by a third-party manufacturer based on retailers’ specifications. Retailers then market and sell those products under their own brand. You can find private label products through marketplaces like \u003ca href=\\\"/blog/16665772-alibaba-101-how-to-safely-source-products-from-the-worlds-biggest-supplier-directory\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eAlibaba\u003c/a\u003e and \u003ca href=\\\"https://www.thomasnet.com/\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eThomasnet\u003c/a\u003e.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eDropshipping.\u003c/strong\u003e When \u003ca href=\\\"/blog/amazon-dropshipping\\\" target=\\\"_blank\\\"\u003edropshipping on Amazon\u003c/a\u003e, you never keep products in inventory. When someone purchases a product, the order goes to a third party. The third party then fulfills and ships the product to the customer.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"33\\\"\u003e3. Write a business plan\u003c/h3\u003e\\n\u003cp\u003eDraft a \u003ca href=\\\"/blog/strategic-business-plan\\\" target=\\\"_blank\\\"\u003estrategic business plan\u003c/a\u003e that details elements that are crucial to business success. Action items can \u003ca href=\\\"/blog/business-plan\\\" target=\\\"_blank\\\"\u003einclude the following\u003c/a\u003e:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/business-plan\\\" target=\\\"_blank\\\"\u003eListing your products to sell\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003eDetermining \u003ca href=\\\"/blog/how-to-price-your-product\\\" target=\\\"_blank\\\"\u003eproduct pricing\u003c/a\u003e\\n\u003c/li\u003e\\n\u003cli\u003eDefining your \u003ca href=\\\"/blog/marketing-plan\\\" target=\\\"_blank\\\"\u003emarketing plan\u003c/a\u003e\\n\u003c/li\u003e\\n\u003cli\u003eIdentifying your \u003ca href=\\\"/blog/types-of-ecommerce\\\" target=\\\"_blank\\\"\u003eecommerce business model\u003c/a\u003e\\n\u003c/li\u003e\\n\u003cli\u003eCreating a plan for \u003ca href=\\\"/retail/inventory-management\\\" target=\\\"_blank\\\"\u003einventory management\u003c/a\u003e\\n\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cdiv data-guide=\\\"businessplan\\\"\u003e\u003c/div\u003e\\n\u003ch3 id=\\\"44\\\"\u003e4. Create an Amazon seller account\u003c/h3\u003e\\n\u003cp\u003eTo create an Amazon seller account, you must first decide what type of seller plan you need: individual or professional. The main difference between the two depends on your projected volume of sales.\u003c/p\u003e\\n\u003cfig\u003e\u003cimg class=\\\"block block--bordered\\\" alt=\\\"Comparison of Amazon individual and Amazon professional seller accounts.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/unnamed_205f6a24-36da-47ea-b47a-1c61b3b8ddea.jpg?v=1708017690\\\" loading=\\\"lazy\\\"\u003e\\n\u003cfigcaption\u003eAmazon sellers have two plan options: individual or professional.\u003c/figcaption\u003e\\n\u003c/fig\u003e\\n\u003cp\u003eThe individual plan is a pay-as-you-go plan that gives you access to basic listing and order management tools. Individual sellers pay a \u003ca href=\\\"https://sell.amazon.com/pricing\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003e$0.99 seller’s fee\u003c/a\u003e every time they sell an item. If you sell fewer than 40 products per month, the individual plan may be for you. Once you sell more than 40 items per month, the individual plan becomes more expensive than the professional plan, so you may as well upgrade.\u003c/p\u003e\\n\u003cp\u003eThe professional seller plan is a $39.99 monthly subscription service that offers a \u003ca href=\\\"https://sell.amazon.com/pricing#referral-fees\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003esuite of tools and benefits\u003c/a\u003e, including \u003ca href=\\\"https://sell.amazon.com/global-selling\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eglobal selling programs\u003c/a\u003e, advanced business reports, and eligibility for Amazon’s \u003ca href=\\\"https://sell.amazon.com/blog/buy-box-featured-offer\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eFeatured Offer position\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eOnce you’ve selected a plan, it’s time to set up your new Amazon seller account. Collect the following information and enter it on the \u003ca href=\\\"https://sellercentral.amazon.com/\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eSeller Central signup page\u003c/a\u003e:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/business-email-ideas\\\"\u003eBusiness email address\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003eBank account number and bank routing number\u003c/li\u003e\\n\u003cli\u003eActive credit card\u003c/li\u003e\\n\u003cli\u003eGovernment issued national ID\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/tax-id-number\\\"\u003eTax information\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003ePhone number\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cfig\u003e\u003cimg class=\\\"block block--bordered\\\" alt=\\\"Amazon seller central signup form.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/unnamed-1_fe5a18ca-c9c1-4b6f-b1c6-5b6fe59657c8.jpg?v=1708017781\\\" loading=\\\"lazy\\\"\u003e\u003c/fig\u003e\\n\u003cp\u003eOnce your Amazon seller account is approved, you’re ready to get your products listed and start selling.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eRead more:\u003c/strong\u003e \u003ca href=\\\"/blog/6399562-the-pros-and-cons-of-selling-on-amazon-and-ebay?bust\\\" target=\\\"_blank\\\"\u003eIs Selling on Amazon Worth It for You?\u003c/a\u003e\u003c/p\u003e\\n\u003ch3 id=\\\"55\\\"\u003e5. Decide which fulfillment option to use\u003c/h3\u003e\\n\u003cp\u003eAs a seller, you have two \u003ca href=\\\"/blog/fulfillment-services\\\" target=\\\"_blank\\\"\u003efulfillment\u003c/a\u003e options: fulfillment by merchant and fulfillment by Amazon:\u003c/p\u003e\\n\u003ch4\u003eFulfillment by merchant (FBM)\u003c/h4\u003e\\n\u003cp\u003eWith FBM, you \u003ca href=\\\"/shipping\\\" target=\\\"_blank\\\"\u003efulfill orders directly to customers\u003c/a\u003e and manage shipping\u003ca href=\\\"/shipping\\\" target=\\\"_blank\\\"\u003e,\u003c/a\u003e returns, and customer service. This is a good option for made-to-order products or for products that require a longer lead time for processing.\u003c/p\u003e\\n\u003ch4\u003eFulfillment by Amazon (FBA)\u003c/h4\u003e\\n\u003cp\u003eWith \u003ca href=\\\"/blog/direct-fulfillment#3\\\"\u003eFBA\u003c/a\u003e, you send inventory to an Amazon warehouse, known as an Amazon Fulfillment Center (FC). These fulfillment centers ship products and manage returns from customers. You control inventory levels and pay storage fees for the product, in addition to a fulfillment fee for every unit sold to customers. Keep in mind, you still own the inventory until a customer receives it.\u003c/p\u003e\\n\u003cp\u003eIn this model, Amazon handles payment from the customer and, in turn, pays you. You get access to Amazon’s customer service team that handles questions, returns, and refunds.\u003c/p\u003e\\n\u003ch3 id=\\\"66\\\"\u003e6. List your first product\u003c/h3\u003e\\n\u003cp\u003eThere are two ways you can list a product on Amazon: The first is for products already for sale on Amazon—these products have an existing \u003ca href=\\\"https://marketplaceconnecthelp.shopify.com/hc/en-us/articles/7243955227663-What-is-an-ASIN\\\" target=\\\"_blank\\\"\u003eAmazon Standard Identification Number (ASIN)\u003c/a\u003e, and your listing will be combined with the product detail page for all other sellers offering this product. The second is for new products (private label products) that you’re listing on Amazon for the first time.\u003c/p\u003e\\n\u003cp\u003eLet’s consider the initial example: Say you’re selling travel mugs you bought at wholesale prices, and there’s already a listing on Amazon for that exact product.\u003c/p\u003e\\n\u003col\u003e\\n\u003cli\u003eThe first thing you’ll need to do is copy the ASIN from the \\\"product details\\\" section of the existing listing.\u003c/li\u003e\\n\u003cli\u003eNext, navigate to Seller Central, click Catalog and select Add Products. This brings up a search bar where you can paste the ASIN. Doing so will bring up the product listing. Use the dropdown to describe the condition of your item (New, Used - Like New, Used - Very Good, etc.)\u003c/li\u003e\\n\u003cli\u003eClick “Sell this product,” set your price, select your fulfillment options (FBM or FBA), and follow the subsequent prompts. You have the option to enter a \u003ca href=\\\"/blog/what-is-a-stock-keeping-unit\\\" target=\\\"_blank\\\"\u003eSKU\u003c/a\u003e for your item, after which you can click the “Save and finish” button. You can view your listing in the “Manage inventory” page of your Seller Central account.\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cp\u003eNow let’s look at the process for listing a product that has never been sold on Amazon, like your own line of emu leather platform clogs. Here’s how it works:\u003c/p\u003e\\n\u003col\u003e\\n\u003cli\u003eFrom the Seller Central dashboard, you’ll again click “Add a product” followed by “I’'m adding a product not sold on Amazon.”\u003c/li\u003e\\n\u003cli\u003eChoose your product category from the list, then enter all relevant information about your product (title, price, details, photos, fulfillment options).\u003c/li\u003e\\n\u003cli\u003eOnce you’re done with this, simply click “Save and finish” and your product will be submitted for approval. Once it’s approved, Amazon will assign it an ASIN and list it for sale. You can access the listing via your “Manage inventory” page.\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cp\u003eOnce your product detail page is live, shoppers can discover your product by searching on Amazon. If your product has appeal and you use effective marketing strategies, soon enough the orders will start rolling in.\u003c/p\u003e\\n\u003ciframe width=\\\"560\\\" height=\\\"315\\\" src=\\\"https://www.youtube.com/embed/f1Jkcc6J7mo?si=bA2RkrpvhfWvgo8f\u0026amp;enablejsapi=1\u0026amp;origin=https%3A%2F%2Fwww.shopify.com\\\" title=\\\"How To Write Good Copywriting Product Descriptions That SELL\\\" class=\\\"absolute inset-0 w-full h-full\\\" data-gtm-yt-inspected-102563954_312=\\\"true\\\" id=\\\"783757692\\\" frameborder=\\\"0\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" allowfullscreen=\\\"\\\"\u003e\u003c/iframe\u003e\\n\u003ch2 id=\\\"2\\\"\u003eHow to create successful product listings on Amazon\u003c/h2\u003e\\n\u003col\u003e\\n\u003cli\u003e\u003ca href=\\\"#111\\\"\u003eWrite a targeted product title\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#222\\\"\u003eUpload clear product images\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#333\\\"\u003eWrite thorough product descriptions\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#444\\\"\u003eInclude product variants\u003c/a\u003e\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cp\u003eThe product detail page of your product listing is where the sales happen on Amazon. The information you put on this page helps customers decide whether or not your product meets their needs. Candle brand \u003ca href=\\\"https://homesick.com/\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eHomesick\u003c/a\u003e has a stellar example of a \u003ca href=\\\"/blog/product-page\\\" target=\\\"_blank\\\"\u003eproduct page\u003c/a\u003e. Let’s look at why.\u003c/p\u003e\\n\u003cfig\u003e\u003cimg class=\\\"block block--bordered\\\" alt=\\\"Amazon product page for Homesick Candle Hawaii.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/unnamed-2.jpg?v=1708017932\\\" loading=\\\"lazy\\\"\u003e\u003c/fig\u003e\\n\u003ch3 id=\\\"111\\\"\u003e1. Write a targeted product title\u003c/h3\u003e\\n\u003cp\u003eYour product title should capture shoppers’ attention and tell them they are in the right place. A good product title with \u003ca href=\\\"/blog/14207073-the-beginners-guide-to-keyword-research-for-ecommerce\\\"\u003etargeted keywords\u003c/a\u003e can improve your click-through rate in search and boost your \u003ca href=\\\"/blog/keys-to-early-success-on-amazon\\\" target=\\\"_blank\\\"\u003eSEO ranking within Amazon’s platform\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eAmazon product titles have a 200-character limit, but \u003ca href=\\\"https://sellercentral.amazon.com/seller-forums/discussions/t/6a063172-4a5f-42a8-a53d-3ada769efd6a\\\"\u003eAmazon Seller Central\u003c/a\u003e recommends keeping titles under 80 characters. Concise product titles are easier to read on mobile devices, where longer titles are typically truncated due to the smaller screen size. Since \u003ca href=\\\"https://amzscout.net/blog/amazon-statistics/\\\"\u003emore than 50%\u003c/a\u003e of Amazon traffic comes from mobile devices, it's wise to optimize wherever you can.\u003c/p\u003e\\n\u003cp\u003eEvery word in your product title is searchable, so aim to include vital information. For example, Homesick uses its brand name (Homesick)\u003cem\u003e,\u003c/em\u003e the product line (Scented Candle), the style (Hawaii), features (Scents of Pineapple, Coconut), and the container size.\u003c/p\u003e\\n\u003cfig\u003e\u003cimg class=\\\"block block--bordered\\\" alt=\\\"Amazon product page for Homesick brand candle in Hawaii scent.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/unnamed-3.jpg?v=1708018127\\\" loading=\\\"lazy\\\"\u003e\u003c/fig\u003e\\n\u003ch3 id=\\\"222\\\"\u003e2. Upload clear product images\u003c/h3\u003e\\n\u003cp\u003eYour main photo should clearly show what the product is. Additional photos can provide other angles of the product and, if relevant, lifestyle imagery.\u003c/p\u003e\\n\u003cfig\u003e\u003cimg class=\\\"block block--bordered\\\" style=\\\"display: block; margin-left: auto; margin-right: auto;\\\" alt=\\\"Additional photo of Homesick Scented Candles with burn times, display, etc.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/unnamed-2_49ee946c-980f-4966-b333-d3bf42c16f11.png?v=1708018302\\\" loading=\\\"lazy\\\"\u003e\u003c/fig\u003e\\n\u003cp\u003eYou can also add video to give shoppers a more in-depth look at your products. Shoppers can scroll through your media to assess if the product is a good fit for their needs. Take care that your images are high quality so that shoppers can zoom in to see the finer details of your product.\u003c/p\u003e\\n\u003ch3 id=\\\"333\\\"\u003e3. Write thorough product descriptions\u003c/h3\u003e\\n\u003cp\u003eProduct descriptions list the specifications and benefits of your product. Homesick uses bullet points for its descriptions, highlighting key information potential buyers look for in a candle, such as burn time, scent notes, and type of wax.\u003c/p\u003e\\n\u003cfig\u003e\u003cimg class=\\\"block block--bordered\\\" alt=\\\"Amazon About this item product details for Homesick Scented Candles.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/unnamed-4.jpg?v=1708018402\\\" loading=\\\"lazy\\\"\u003e\u003c/fig\u003e\\n\u003ch3 id=\\\"444\\\"\u003e4. Include product variants\u003c/h3\u003e\\n\u003cp\u003eVariations of your products let you easily display the same product in various sizes, colors, and styles. While each version of a product has its own unique ASIN and detail page, \u003ca href=\\\"/blog/product-variant\\\"\u003eproduct variants\u003c/a\u003e give customers the ability to quickly switch between options.\u003c/p\u003e\\n\u003ciframe width=\\\"560\\\" height=\\\"315\\\" src=\\\"https://www.youtube.com/embed/KMrTD8KIB18?si=IfIShQVFokTEEMoj\u0026amp;enablejsapi=1\u0026amp;origin=https%3A%2F%2Fwww.shopify.com\\\" title=\\\"How To Find And Validate WINNING PRODUCTS: The 16 Step Product Research Guide\\\" class=\\\"absolute inset-0 w-full h-full\\\" data-gtm-yt-inspected-102563954_312=\\\"true\\\" id=\\\"291360942\\\" frameborder=\\\"0\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" allowfullscreen=\\\"\\\"\u003e\u003c/iframe\u003e\\n\u003ch2 id=\\\"3\\\"\u003eCost of selling on Amazon\u003c/h2\u003e\\n\u003cp\u003eWhen you start selling on Amazon, there are some fees you should be aware of because they’re frequently charged and can impact your Amazon channel’s \u003ca href=\\\"/blog/what-is-return-on-investment\\\" target=\\\"_blank\\\"\u003ereturn on investment \u003c/a\u003e(ROI). The following fees aren’t the only fees, just the common ones:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eReferral fees.\u003c/strong\u003e Amazon charges a commission for selling on the platform. It’s different for each category. The \u003ca href=\\\"https://sell.amazon.com/pricing#referral-fees\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eaverage referral fee\u003c/a\u003e is 15% but can range from 8% to 45%.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eClosing fees.\u003c/strong\u003e This is a \u003ca href=\\\"https://sell.amazon.com/pricing#referral-fees\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003e$1.80 fee\u003c/a\u003e taken from each unit sold for products in media categories (books, DVDs, music, software and computer/video games, video game consoles, and video game accessories).\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eFBA fees.\u003c/strong\u003e If you use \u003ca href=\\\"https://sell.amazon.com/fulfillment-by-amazon\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eFulfillment by Amazon\u003c/a\u003e you’ll pay a fee that covers picking, packing, shipping, and customer service. The exact cost depends on your product’s category, size, and weight, but it starts out at just a few dollars.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eAdditional Amazon fees.\u003c/strong\u003e Amazon will also charge you storage fees for inventory in its fulfillment centers, with additional fees for aged inventory that has been in storage for more than 181 days. You may also have to pay fees for unsold inventory that Amazon returns to you, discards, or liquidates.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eFor an in-depth look at all possible fees, read the \u003ca href=\\\"https://sellercentral.amazon.com/gp/help/external/help-page.html?itemID=6F7CN3EQS7MEGCN\u0026amp;language=en_US\u0026amp;ref=efph_6F7CN3EQS7MEGCN_bred_G67WTAUHB9TQ9M6U\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eselling on Amazon fees guide\u003c/a\u003e.\u003c/p\u003e\\n\u003ch2 id=\\\"4\\\"\u003eTips for selling your products on Amazon\u003c/h2\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#1111\\\"\u003eEncourage product reviews\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2222\\\"\u003eRun sponsored product ads\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3333\\\"\u003eTake advantage of promotions\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#4444\\\"\u003eDrive external traffic\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#5555\\\"\u003eGet your pricing right\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eAmazon gives ecommerce businesses a unique opportunity to sell products to a wider audience, helping improve brand awareness in the process. Here are key tips for getting there:\u003c/p\u003e\\n\u003ch3 id=\\\"1111\\\"\u003eEncourage product reviews\u003c/h3\u003e\\n\u003cp\u003eReviews can be the deciding factor in a purchase, even if the product has a higher price than competitors’ offerings. One way to encourage \u003ca href=\\\"/blog/15359677-why-online-store-owners-should-embrace-online-reviews\\\"\u003ereviews from customers\u003c/a\u003e is to send a follow-up email after a customer purchases your product.\u003c/p\u003e\\n\u003cp\u003eAmazon sellers can send customers automated follow-up emails that are related to a specific order. The \u003ca href=\\\"https://www.youtube.com/watch?v=WFXJvlZvNwg\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eguidelines are here\u003c/a\u003e but, in summary, you may not:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eSend emails with marketing or promotional messages.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cul\u003e\\n\u003cli\u003eInclude links to websites other than Amazon.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cul\u003e\\n\u003cli\u003eRequest or incentivize positive reviews.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eYou can, however, send emails that ask the customer to leave a review—so long as you don’t specifically request that the feedback be positive.\u003c/p\u003e\\n\u003cp\u003eThere are ample best practices for \u003ca href=\\\"/blog/email-marketing\\\" target=\\\"_blank\\\"\u003eemail marketing\u003c/a\u003e out there, but aim to send no more than two emails: one during the order confirmation or delivery phase and one \u003ca href=\\\"/blog/post-sales-emails-turn-buyers-into-fans\\\" target=\\\"_blank\\\"\u003epost-purchase email\u003c/a\u003e after the customer receives the product.\u003c/p\u003e\\n\u003ch3 id=\\\"2222\\\"\u003eRun sponsored product ads\u003c/h3\u003e\\n\u003cp\u003eAmazon has a robust ad platform that lets you market your products to Amazon customers. Amazon Sponsored Product Ads is a \u003ca href=\\\"/blog/ecommerce-ppc-management\\\" target=\\\"_blank\\\"\u003ePPC (pay per click)\u003c/a\u003e model that lets you promote your Amazon products. Ad placements on desktop can be above, alongside, or below search results for related search terms, as well as on product detail pages.\u003c/p\u003e\\n\u003cfig\u003e\u003cimg class=\\\"block block--bordered\\\" alt=\\\"Sponsored product Amazon ads for Homesick Scented Candles within a search for candles.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/unnamed-5.jpg?v=1708018522\\\" loading=\\\"lazy\\\"\u003e\u003c/fig\u003e\\n\u003cp\u003eA few things to keep in mind when running Amazon PPC ads:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eStart with automatic targeting.\u003c/strong\u003e This allows Amazon to use its powerful search algorithms to automatically discover and suggest an exhaustive list of potential keywords for you. You can begin by selecting a flat default bid across all keywords, but your eventual goal is to get data on how various keywords perform and target the ones that are most effective.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eEvaluate your automatic targeting campaign.\u003c/strong\u003e Assess your automatic targeting campaign once you have at least a few weeks’ worth of data to determine which keywords performed the best. You want to transition those over to a manual campaign, where you can focus on only the most relevant keywords. With a manual campaign, you have the ability to adjust bids by keyword.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eContinue to iterate your manual campaign for keywords and bids.\u003c/strong\u003e Different bid amounts can yield various placements and results, so continue to test until you find a strategy that works well for you.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eUse insights to optimize product details pages. \u003c/strong\u003eAs you refine your PPC strategy, you’ll gain a better sense of which keywords are relevant to your product. You can add those keywords to your product detail pages to help you capture more organic traffic without having to pay for ads.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"3333\\\"\u003eTake advantage of promotions\u003c/h3\u003e\\n\u003cp\u003eLeveraging promotions can help you generate sales and increase \u003ca href=\\\"/blog/brand-awareness\\\" target=\\\"_blank\\\"\u003ebrand awareness\u003c/a\u003e. A popular type of promotion on the Amazon platform is \u003ca href=\\\"https://www.amazon.com/gp/help/customer/display.html?nodeId=GW3L8JX7Q9FH8ALB\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eLightning Deals\u003c/a\u003e. These deals are flash sales featured on the \u003ca href=\\\"https://www.amazon.com/deals\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eAmazon Deals\u003c/a\u003e, one of the most frequently visited pages on Amazon.\u003c/p\u003e\\n\u003cp\u003eLightning Deals can help:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eIncrease discoverability of your product, especially during big events such as Prime Day and holidays.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cul\u003e\\n\u003cli\u003eLead to more online reviews due to greater product reach and sales.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cul\u003e\\n\u003cli\u003eDrive conversions after the promotion ends, as more units sold can improve rankings on \u003ca href=\\\"/blog/serp\\\" target=\\\"_blank\\\"\u003esearch engine results pages\u003c/a\u003e.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cul\u003e\\n\u003cli\u003eTrial new products and win new customers for future purchases.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eLightning Deals appear in the “See All Recommendations” section of the screen on Seller Central. Lightning Deals run across many different categories, including health and personal care, home and kitchen, consumer electronics, fashion, grocery, and much more.\u003c/p\u003e\\n\u003cfig\u003e\u003cimg class=\\\"block block--bordered\\\" alt=\\\"Amazon Today's Deals include Lightning Deals of limited time discounts on popular products.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/unnamed-6.jpg?v=1708018621\\\" loading=\\\"lazy\\\"\u003e\u003c/fig\u003e\\n\u003ch3 id=\\\"4444\\\"\u003eDrive external traffic\u003c/h3\u003e\\n\u003cp\u003eMany brands reserve their external marketing channels to point to their \u003ca href=\\\"/blog/start-online-store\\\" target=\\\"_blank\\\"\u003eecommerce store\u003c/a\u003e. While there is value in using ads to direct traffic to your own site, those same tactics also work to promote your Amazon listings.\u003c/p\u003e\\n\u003cp\u003eIf you collaborate with bloggers and \u003ca href=\\\"/blog/influencer-marketing\\\" target=\\\"_blank\\\"\u003einfluencers\u003c/a\u003e, you can expand your reach through programs like \u003ca href=\\\"https://affiliate-program.amazon.com/\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eAmazon Associates\u003c/a\u003e and \u003ca href=\\\"https://affiliate-program.amazon.com/influencers\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eAmazon Influencers\u003c/a\u003e—as well as external platforms for connecting with influencers, such as \u003ca href=\\\"/blog/influencer-marketing-platforms-to-find-creators#0\\\" target=\\\"_blank\\\"\u003eShopify Collabs\u003c/a\u003e.\u003c/p\u003e\\n\u003chr\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded border-t-2 px-8 py-10 my-12 [\u0026amp;_h2]:!mt-0 [\u0026amp;_h2]:mb-6 [\u0026amp;_h2]:text-t5 [\u0026amp;_h3]:!mt-0 [\u0026amp;_h3]:mb-6 [\u0026amp;_h3]:text-t7 [\u0026amp;_h4]:!mt-0 [\u0026amp;_h4]:mb-6 [\u0026amp;_h4]:text-t8 [\u0026amp;_img]:my-auto [\u0026amp;_p]:!mt-0 [\u0026amp;_p]:mb-6 [\u0026amp;_p]:text-body-sm [\u0026amp;_.heading--4]:text-t6 [\u0026amp;_.marketing-button]:text-white [\u0026amp;_.marketing-button]:no-underline border-blog-highlight\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eBuild and manage a community of influencers who love your brand\u003c/p\u003e\\n\u003cp\u003eShopify Collabs can help you recruit and manage creators who can promote your products, endorse your brand, and ultimately increase your sales.\u003c/p\u003e\\n\u003cp\u003e\u003ca class=\\\"marketing-button marketing-button--small\\\" href=\\\"https://apps.shopify.com/collabs\\\" target=\\\"_blank\\\"\u003eLearn more\u003c/a\u003e\u003c/p\u003e\\n\u003c/div\u003e\\n\u003chr\u003e\\n\u003cp\u003eAdditionally, you can create discount codes to share externally, such as on your \u003ca href=\\\"/blog/social-media-small-businesses\\\" target=\\\"_blank\\\"\u003esocial media channels\u003c/a\u003e, to encourage customers to buy on Amazon.\u003c/p\u003e\\n\u003ch3 id=\\\"5555\\\"\u003eGet your pricing right\u003c/h3\u003e\\n\u003cp\u003eFinding the right \u003ca href=\\\"/blog/pricing-strategies\\\" target=\\\"_blank\\\"\u003epricing strategy\u003c/a\u003e for your products is especially important in Amazon’s marketplace, where you compete against other sellers. Here are some key considerations when aiming to hit the right pricing:\u003c/p\u003e\\n\u003ch4\u003eAmazon Marketplace Fair Pricing Policy\u003c/h4\u003e\\n\u003cp\u003eAccording to the Amazon Marketplace Fair Pricing Policy: You can’t set a price that \\\"\u003ca href=\\\"https://sellercentral.amazon.com/help/hub/reference/external/G5TUVJKZHUVMN77V\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eharms customer trust\u003c/a\u003e.” Amazon offers some examples of pricing practices that raise red flags, including pricing a product significantly higher than recent prices offered on or off Amazon, selling bundles of multiple units for a higher price per unit than if sold individually, and adding excessive shipping fees. Avoid a potential account suspension by pricing your products fairly.\u003c/p\u003e\\n\u003ch4\u003eAutomate pricing\u003c/h4\u003e\\n\u003cp\u003eRepricing tools like Amazon’s \u003ca href=\\\"https://sell.amazon.com/tools/automate-pricing\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eAutomate Pricing\u003c/a\u003e on Seller Central help you to automatically make pricing decisions. With the free Automate Pricing tool, you can establish parameters for pricing products and specify how to automatically \u003ca href=\\\"https://sellercentral.amazon.com/help/hub/reference/external/G201994820\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eadjust product prices to a competitive level\u003c/a\u003e.\u003c/p\u003e\\n\u003cfig\u003e\u003cimg class=\\\"block block--bordered\\\" alt=\\\"Amazon Today's Deals page featuring various products running deals.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/unnamed-7.jpg?v=1708018702\\\" loading=\\\"lazy\\\"\u003e\u003c/fig\u003e\\n\u003ch2 id=\\\"5\\\"\u003eComplement your Shopify store by selling on Amazon\u003c/h2\u003e\\n\u003cp\u003eAt first glance, Amazon can seem like a challenger to your ecommerce business: a global marketplace, a massive audience, a go-to destination for consumer search. However, when approached as a resource, Amazon can actually help entrepreneurs make money online. Under the right circumstances, \u003ca href=\\\"/blog/6399562-the-pros-and-cons-of-selling-on-amazon-and-ebay\\\" target=\\\"_blank\\\"\u003eselling on Amazon is worth it\u003c/a\u003e for Shopify store owners.\u003c/p\u003e\\n\u003cp\u003eYour Shopify store is your home base, and Amazon’s global marketplace is your opportunity to reach massive new audiences. Strategic planning, experimentation, and some hustle will get you a long way to successfully selling on Amazon.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded my-12 border-l-2 pl-4 [\u0026amp;_h2]:!mt-0 [\u0026amp;_h2]:mb-6 [\u0026amp;_h2]:text-t5 [\u0026amp;_h3]:!mt-0 [\u0026amp;_h3]:mb-6 [\u0026amp;_h3]:text-t7 [\u0026amp;_h4]:!mt-0 [\u0026amp;_h4]:mb-6 [\u0026amp;_h4]:text-t8 [\u0026amp;_ul]:!mt-0 [\u0026amp;_ul]:mb-6 [\u0026amp;_ul:last-child]:mb-0 [\u0026amp;_ol]:!mt-0 [\u0026amp;_ol]:mb-6 [\u0026amp;_ol:last-child]:mb-0 [\u0026amp;_p]:!mt-0 [\u0026amp;_p]:mb-6 [\u0026amp;_p:last-child]:mb-0 border-blog-highlight text-body-sm my-8 tablet:my-16 p-8 bg-marketingBg !border-l-0 border-t-2 pl-8 [\u0026amp;_[itemscope]]:mb-6 [\u0026amp;_[itemscope]:last-child]:mb-0\\\" id=\\\"faq-section\\\"\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/FAQPage\\\" itemscope=\\\"\\\"\u003e\\n\u003ch2 id=\\\"6\\\"\u003eSelling on Amazon FAQ\u003c/h2\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eIs it free to sell something on Amazon?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eAmazon charges a \u003ca href=\\\"https://sell.amazon.com/pricing#referral-fees\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003ereferral fee\u003c/a\u003e for each item sold. The rate changes depending on the product category, ranging from 8% to 45%.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat is the startup cost to sell on Amazon?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eSetting up an Amazon Seller account is free if you sign up for the Individual plan. You will only pay as you sell products. If you sign up for a Professional Seller account, you’ll pay $39.99 per month.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eCan I sell on Amazon from my home?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eYes, like many \u003ca href=\\\"/blog/what-is-ecommerce\\\" target=\\\"_blank\\\"\u003eecommerce\u003c/a\u003e sellers, you can create a home-based, online business selling on Amazon.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat are some good products to sell on Amazon?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cul\u003e\\n\u003cli\u003eToys and games\u003c/li\u003e\\n\u003cli\u003eElectronics\u003c/li\u003e\\n\u003cli\u003eVideo games\u003c/li\u003e\\n\u003cli\u003eBooks\u003c/li\u003e\\n\u003cli\u003eClothing and shoes\u003c/li\u003e\\n\u003cli\u003eJewelry\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"Thinking about selling on Amazon, but not sure where to start? Learn how to set up your Amazon Seller account and create product listings that sell in this beginner’s guide.\",\"\u003cp\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/how_20to_20sell_20on_20amazon.png?v=1709760282\\\" alt=\\\"Stacks of Amazon shipping boxes on a light orange background.\\\"\u003e\u003c/p\u003e\u003cp\u003eThinking about selling on Amazon, but not sure where to start? Learn how to set up your Amazon Seller account and create product listings that sell in this beginner’s guide.\u003c/p\u003e\",{\"_1704\":1729,\"_335\":2521,\"_1182\":2531},\"Want to sell on Amazon in 2025? Learn everything you need to know about selling plans, fees, product listings, and tips for marketing your products.\",{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,2534,2536,-5,2538],{\"_1704\":1740,\"_1741\":2535,\"_1743\":1744},\"{\\\"en-ca\\\":\\\"https://www.shopify.com/ca/blog/sell-on-amazon\\\",\\\"en-gb\\\":\\\"https://www.shopify.com/uk/blog/sell-on-amazon\\\",\\\"en-au\\\":\\\"https://www.shopify.com/au/blog/sell-on-amazon\\\",\\\"en-id\\\":\\\"https://www.shopify.com/id/blog/sell-on-amazon\\\",\\\"en-nz\\\":\\\"https://www.shopify.com/nz/blog/sell-on-amazon\\\",\\\"en-za\\\":\\\"https://www.shopify.com/za/blog/sell-on-amazon\\\",\\\"en-ng\\\":\\\"https://www.shopify.com/ng/blog/sell-on-amazon\\\",\\\"en-ph\\\":\\\"https://www.shopify.com/ph/blog/sell-on-amazon\\\",\\\"en-sg\\\":\\\"https://www.shopify.com/sg/blog/sell-on-amazon\\\",\\\"en-hk\\\":\\\"https://www.shopify.com/hk/blog/sell-on-amazon\\\",\\\"en-ie\\\":\\\"https://www.shopify.com/ie/blog/sell-on-amazon\\\",\\\"en-my\\\":\\\"https://www.shopify.com/my/blog/sell-on-amazon\\\",\\\"pt-br\\\":\\\"https://www.shopify.com/br/blog/vender-amazon\\\",\\\"zh-cn\\\":\\\"https://www.shopify.com/zh/blog/sell-on-amazon\\\",\\\"de\\\":\\\"https://www.shopify.com/de/blog/amazon-verkaufen\\\",\\\"es\\\":\\\"https://www.shopify.com/es/blog/vender-en-amazon-no-es-subir-productos-y-ver-que-pasa\\\",\\\"it\\\":\\\"https://www.shopify.com/it/blog/vendere-su-amazon\\\",\\\"nl\\\":\\\"https://www.shopify.com/nl/blog/verkopen-op-amazon\\\"}\",{\"_1704\":1740,\"_1741\":2537,\"_1743\":1747},\"[{\\\"title\\\":\\\"The Ultimate Guide To Dropshipping (2024)\\\",\\\"url\\\":\\\"blog/dropshipping-guide\\\"},{\\\"title\\\":\\\"The Beginner's Guide to Selling on eBay- List, Manage, and Sell Your Products Through Shopify\\\",\\\"url\\\":\\\"blog/sell-on-ebay\\\"},{\\\"title\\\":\\\"AliExpress Dropshipping- How to Dropship From AliExpress\\\",\\\"url\\\":\\\"blog/117607173-the-definitive-guide-to-dropshipping-with-aliexpress\\\"},{\\\"title\\\":\\\"The 13 Best Dropshipping Suppliers in 2024\\\",\\\"url\\\":\\\"blog/dropshipping-suppliers\\\"},{\\\"title\\\":\\\"How to Start a Dropshipping Business- A Complete Playbook for 2024\\\",\\\"url\\\":\\\"blog/how-to-start-dropshipping\\\"},{\\\"title\\\":\\\"How To Source Products To Sell Online\\\",\\\"url\\\":\\\"blog/product-sourcing-apps\\\"},{\\\"title\\\":\\\"The 9 Best Dropshipping Websites for Your Online Store\\\",\\\"url\\\":\\\"blog/dropshipping-websites\\\"},{\\\"title\\\":\\\"How to Start an Online Boutique- A Complete Playbook\\\",\\\"url\\\":\\\"blog/start-online-boutique\\\"},{\\\"title\\\":\\\"How to Write a Perfect Business Plan in 9 Steps\\\",\\\"url\\\":\\\"blog/business-plan\\\"},{\\\"title\\\":\\\"How to Set Up \u0026 Open a Pop-Up Shop\\\",\\\"url\\\":\\\"blog/pop-up-shop\\\"}]\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},\"22 Nov 2024\",{\"_1704\":1705,\"_161\":2541,\"_1456\":2542,\"_335\":2543,\"_1709\":2544,\"_1711\":2545,\"_1721\":2548,\"_126\":2549,\"_1724\":2550,\"_1726\":2551,\"_1544\":2552,\"_1730\":2554,\"_1737\":2555,\"_1751\":2546,\"_1752\":2547,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":2539,\"_1758\":2544},\"gid://shopify/Article/17156388\",\"17156388-22-awesome-websites-with-stunning-free-stock-images\",\"14 Best Free Stock Photo Sites for Any Purpose (2025)\",\"2024-11-22T19:18:48Z\",{\"_1704\":1713,\"_379\":2546,\"_1715\":2547,\"_1717\":1767,\"_1719\":1768},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/best_2520free_2520stock_2520photo_2520sites.png?v=1732290102\",\"Three screenshots of stock photo sites.\",[989],\"\u003cp\u003eThere’s no denying the power of a great photograph. A stellar image can instantly resonate with customers and set the tone for your whole brand. The problem? Hiring and working with talented photographers is expensive and time-consuming. \u003c/p\u003e\\n\u003cp\u003eWhether you want to set the scene for a seasonal product line or illustrate the satisfied buyers who’ve left you so many positive reviews, you can quickly choose from millions of free photos on a host of free stock photo websites. \u003c/p\u003e\\n\u003cp\u003eDiscover the best options for you with our list of the 14 best free stock photo sites. \u003c/p\u003e\\n\u003cdiv data-guide=\\\"photography\\\"\u003e\u003c/div\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eTable of contents\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003e14 best free stock photo websites\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003eWhat to look for in a free stock image license\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003eFree stock photo sites FAQ\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"1\\\"\u003e14 best free stock photo websites\u003c/h2\u003e\\n\u003col\u003e\\n\u003cli\u003e\u003ca href=\\\"#11\\\"\u003eBurst by Shopify\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#22\\\"\u003ePixabay\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#33\\\"\u003eUnsplash\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#44\\\"\u003ePexels\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#55\\\"\u003eFlickr\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#66\\\"\u003eCanva\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#77\\\"\u003eFreepik\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#88\\\"\u003eLife of Pix\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#99\\\"\u003eDepositphotos\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#1010\\\"\u003eGratisography\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#1111\\\"\u003eKaboompics\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#1212\\\"\u003ePxhere\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#1313\\\"\u003eWikimedia Commons\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#1414\\\"\u003eOpenverse\u003c/a\u003e\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cp\u003e📸 Note: As you browse this list of free stock photo sites, always double-check that your chosen photos are both royalty-free and approved for commercial use. Otherwise, you may be required to make payments each time you use an image. \u003c/p\u003e\\n\u003ch3 id=\\\"11\\\"\u003e1. Burst by Shopify\u003c/h3\u003e\\n\u003cp\u003e\u003ca target=\\\"_blank\\\" href=\\\"https://burst.shopify.com/\\\"\u003eBurst\u003c/a\u003e is a free stock photo site powered by Shopify. Its library includes more than 20,000 high-resolution images, and all of them are approved for commercial use. If your image layout makes it tricky to credit the photographer, you can rest easy: Burst’s image licenses don’t mandate attribution.\u003c/p\u003e\\n\u003cp\u003eYou can sort through free stock photography by keyword or category, plus you can browse this week’s top stock photos and preset libraries in categories like “Blur-background” and “Around the world.” Burst also has free resources for photographers and small business owners alike, with articles on subjects such as \u003ca target=\\\"_blank\\\" href=\\\"https://www.shopify.com/stock-photos/tips/how-to-take-product-photos-at-home-with-almost-no-equipment\\\"\u003eproduct photography\u003c/a\u003e and \u003ca target=\\\"_blank\\\" href=\\\"https://www.shopify.com/stock-photos/tips/20-best-free-zoom-background-images-to-brighten-up-your-virtual-meetings\\\"\u003eZoom backgrounds\u003c/a\u003e.\u003c/p\u003e\\n\u003ch3 id=\\\"22\\\"\u003e2. Pixabay\u003c/h3\u003e\\n\u003cp\u003e\u003ca target=\\\"_blank\\\" href=\\\"https://pixabay.com/\\\"\u003ePixabay\u003c/a\u003e has more than five million free stock photos you can use without attribution or permission from the photographer. The site features an integration with \u003ca target=\\\"_blank\\\" href=\\\"/blog/what-is-canva\\\"\u003eCanva\u003c/a\u003e that makes editing and adapting photos a breeze. Plus, you can find more than photos on Pixabay: You can download free videos, \u003ca target=\\\"_blank\\\" href=\\\"/blog/what-is-gif\\\"\u003eGIFs\u003c/a\u003e, sound effects, art illustrations, and vector files from the site, too.\u003c/p\u003e\\n\u003ch3 id=\\\"33\\\"\u003e3. Unsplash\u003c/h3\u003e\\n\u003cp\u003eWith over six million stock photos from more than 375,000 contributors, \u003ca target=\\\"_blank\\\" href=\\\"https://unsplash.com/about\\\"\u003eUnsplash\u003c/a\u003e curates its large selection to prioritize top-quality stock photography. Although you need a paid account ($7/month) to download some images, there are still innumerable free options on Unsplash. Plus, you can reproduce your Unsplash photos an unlimited number of times without attribution to the photographer.\u003c/p\u003e\\n\u003ch3 id=\\\"44\\\"\u003e4. Pexels\u003c/h3\u003e\\n\u003cp\u003eYou can choose from hundreds of thousands of free stock photos on \u003ca target=\\\"_blank\\\" href=\\\"https://www.pexels.com/\\\"\u003ePexels\u003c/a\u003e, which hand-picks its offerings from both user uploads and other free photo websites. Each photograph is tagged and easily searchable. To incentivize relevant uploads, the site hosts challenges for photographers and features a “leaderboard” that lets you see Pexels’ top-viewed photographers. For example, you could enter one of your own photos into an “Autumn Across the US” challenge for the chance to win a prize.\u003c/p\u003e\\n\u003ch3 id=\\\"55\\\"\u003e5. Flickr\u003c/h3\u003e\\n\u003cp\u003e\u003ca target=\\\"_blank\\\" href=\\\"https://www.flickr.com/\\\"\u003eFlickr\u003c/a\u003e is a great way to share images with friends and join groups of like-minded photographers, but it’s also a great platform to find top-notch free stock photos. If you’re looking for an image of a specific subject or location, Flickr is one of your best options: The site has an astounding number of photos (an estimated \u003ca target=\\\"_blank\\\" href=\\\"https://photutorial.com/flickr-statistics/#:~:text=Flickr%20Photo%20Statistics\u0026amp;text=Number%20of%20photos%20uploaded%20daily,%2C%20Nikon%20(18%25).\\\"\u003e10 billion\u003c/a\u003e). \u003c/p\u003e\\n\u003cp\u003eJust know that you’ll need to filter your search by “Commercial use allowed” if you plan to use a photo for your business. Depending on the preferences of the creator, you might not be able to edit the image and may need to credit the photographer, so always check the fine print when deciding to use a stock photo. \u003c/p\u003e\\n\u003ch3 id=\\\"66\\\"\u003e6. Canva\u003c/h3\u003e\\n\u003cp\u003eThe graphic design tool \u003ca target=\\\"_blank\\\" href=\\\"https://www.canva.com/features/free-stock-photos/\\\"\u003eCanva\u003c/a\u003e is a great place to find free stock photos for marketing materials. For example, if you’re incorporating an image into a marketing asset like a pamphlet or newsletter graphic, Canva’s stock photo library could be a good choice for your brand. You can search for photos within the tool’s intuitive editor, which lets you quickly find images and develop your assets all in the same place.\u003c/p\u003e\\n\u003cp\u003eRead more: \u003ca target=\\\"_blank\\\" href=\\\"/blog/14263381-18-free-and-paid-online-photo-editor-tools-for-gorgeous-diy-product-photography\\\"\u003ePicture Perfect: 15 Best Free Photo Editors\u003c/a\u003e\u003c/p\u003e\\n\u003ch3 id=\\\"77\\\"\u003e7. Freepik\u003c/h3\u003e\\n\u003cp\u003e\u003ca target=\\\"_blank\\\" href=\\\"https://www.freepik.com/\\\"\u003eFreepik\u003c/a\u003e offers free downloads of visual assets including stock photos, templates, vector files, and icons. That range of offerings makes it a great stock image website for small business owners with multiple design needs. Not everything is free to use, but you can easily filter your search to exclude paid results. You can also filter your free stock photos results to exclude AI-generated imagery. Note that you’ll need to include a “Designed by Freepik” attribution unless you upgrade to a premium account for $12/month.\u003c/p\u003e\\n\u003ch3 id=\\\"88\\\"\u003e8. Life of Pix\u003c/h3\u003e\\n\u003cp\u003e\u003ca target=\\\"_blank\\\" href=\\\"https://www.lifeofpix.com/\\\"\u003eLife of Pix\u003c/a\u003e has a library of free stock photos fit for the pages of a magazine. The website doesn’t offer as many generic stock photos as other stock photo sites, but the library is a great place to look for unique, editorial-quality free stock photos. If you’re looking for inspiration, you can browse new photos in Life of Pix’s curated collections, like their photographer-of-the-week spotlight. You can use the site’s photographs for commercial purposes, and you don’t need to worry about attribution.\u003c/p\u003e\\n\u003ch3 id=\\\"99\\\"\u003e9. Depositphotos\u003c/h3\u003e\\n\u003cp\u003e\u003ca target=\\\"_blank\\\" href=\\\"https://depositphotos.com/free-images.html\\\"\u003eDepositphotos\u003c/a\u003e has more than 68,000 free stock photos, editorial images, vector files, and videos for download. Once you select a photo, you can choose between different images in the series featuring the same model or subject matter, which can help you land on the perfect image for your business. Just know that in order to use these stock photos for free, you’ll need to include an attribution to Depositphotos. \u003c/p\u003e\\n\u003ch3 id=\\\"1010\\\"\u003e10. Gratisography\u003c/h3\u003e\\n\u003cp\u003e\u003ca target=\\\"_blank\\\" href=\\\"https://gratisography.com/\\\"\u003eGratisography\u003c/a\u003e promises “the quirkiest, weirdest, and funniest stock photos on the internet.” Indeed, this free stock image site, founded in 2011 by artist, designer, and photographer Ryan McGuire, offers a diverse collection of whimsical (and utterly unique) images. Think: a duck dressed as a doctor, a squirrel in Amelia Earhart–style garb, and tiny construction workers on a slice of chocolate cake. You can use Gratisography’s free stock photos for either commercial or personal use without attribution requirements.\u003c/p\u003e\\n\u003ch3 id=\\\"1111\\\"\u003e11. Kaboompics\u003c/h3\u003e\\n\u003cp\u003e\u003ca target=\\\"_blank\\\" href=\\\"https://kaboompics.com/\\\"\u003eKaboompics\u003c/a\u003e features a library of sleek, high-quality stock photos that would look at home on even the most design-driven brands’ \u003ca target=\\\"_blank\\\" href=\\\"/blog/what-to-post-instagram-ideas\\\"\u003eInstagram feeds\u003c/a\u003e. Kaboompics is particularly well-suited to brands with a specific aesthetic in mind: For example, you can scroll through images of artfully smeared beauty products or tastefully decorated minimalist interiors. You can also choose between similar images of the same subject using the site’s Photo Shoot feature. \u003c/p\u003e\\n\u003cp\u003eKaboompic’s licensing agreements don’t require attribution and even let you edit the site’s free stock images, so you can easily incorporate them into your \u003ca target=\\\"_blank\\\" href=\\\"/blog/product-marketing\\\"\u003eproduct marketing\u003c/a\u003e, branding, or social media.\u003c/p\u003e\\n\u003ch3 id=\\\"1212\\\"\u003e12. PxHere\u003c/h3\u003e\\n\u003cp\u003eAll of the free stock photos on \u003ca target=\\\"_blank\\\" href=\\\"https://pxhere.com/\\\"\u003ePxHere\u003c/a\u003e are in the public domain, so you can edit the library’s images without worrying about attribution. The site has a mix of generic stock images and unique content. To more efficiently find what you need, helpful filters let you sift through search results by specific theme or specific color palette. \u003c/p\u003e\\n\u003ch3 id=\\\"1313\\\"\u003e13. Wikimedia Commons\u003c/h3\u003e\\n\u003cp\u003eAll of the free photos on \u003ca target=\\\"_blank\\\" href=\\\"https://commons.wikimedia.org/wiki/Main_Page\\\"\u003eWikimedia Commons\u003c/a\u003e are either in the public domain (meaning they’re free for any type of use) or published with the Creative Commons license (which \u003ca target=\\\"_blank\\\" href=\\\"https://creativecommons.org/share-your-work/cclicenses/\\\"\u003eoften means\u003c/a\u003e they’re free for any use, so long as you credit the original creator). The site features more than 100 million image, video, and sound files, so you’ll have a lot to choose from. \u003c/p\u003e\\n\u003cp\u003eNot all of the photographs on Wikimedia Commons look as professional as the other stock photo libraries on this list. But the sheer number of images make Wikimedia Commons a great place to look for stock photos of specific locales. You can also browse a number of vintage photos, which may suit certain \u003ca target=\\\"_blank\\\" href=\\\"/blog/aesthetic-instagram\\\"\u003ebrand aesthetics\u003c/a\u003e.\u003c/p\u003e\\n\u003ch3 id=\\\"1414\\\"\u003e14. Openverse\u003c/h3\u003e\\n\u003cp\u003eThere are more than 80 million Creative Commons images on \u003ca target=\\\"_blank\\\" href=\\\"https://openverse.org/\\\"\u003eOpenverse\u003c/a\u003e, a stock photo site that compiles free stock photos from other stock photo sites into a single, easily searchable platform. Openverse lets you filter your search by the type of Creative Commons license, so you can be sure to select a photo that allows for commercial use.\u003c/p\u003e\\n\u003ciframe allowfullscreen=\\\"\\\" referrerpolicy=\\\"strict-origin-when-cross-origin\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" frameborder=\\\"0\\\" title=\\\"YouTube video player\\\" src=\\\"https://www.youtube.com/embed/uZeRLXODK5w?si=sF8U5Y-Rc-yJk6Q0\\\" height=\\\"315\\\" width=\\\"560\\\"\u003e\u003c/iframe\u003e\\n\u003ch2 id=\\\"2\\\"\u003eWhat to look for in a free stock image license\u003c/h2\u003e\\n\u003cp\u003eJust because an image is free to download doesn’t mean it doesn’t carry restrictions. Make sure to read your free stock photo’s license to confirm you can use your photo where and how you want.\u003c/p\u003e\\n\u003cp\u003eLook out for these characteristics in a stock photo:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli aria-level=\\\"1\\\"\u003e\\n\u003cstrong\u003eRoyalty-free images.\u003c/strong\u003e This means you can use the image without having to pay each time you use it. For example, for \u003ca target=\\\"_blank\\\" href=\\\"/blog/multichannel-branding\\\"\u003ebrand consistency\u003c/a\u003e, you may want to use a particular image on a product page as well as all of the marketing channels where you promote that product.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cul\u003e\\n\u003cli aria-level=\\\"1\\\"\u003e\\n\u003cstrong\u003eCommercial use.\u003c/strong\u003e Think of “commercial use” as any activity that supports financial gain. For example, using a photo in virtually any type of marketing effort would be considered commercial use. As an ecommerce merchant, you’ll want to make sure your stock photos are approved for commercial use before incorporating them into any of your channels.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cul\u003e\\n\u003cli aria-level=\\\"1\\\"\u003e\\n\u003cstrong\u003eCreative Commons.\u003c/strong\u003e A \u003ca target=\\\"_blank\\\" href=\\\"https://creativecommons.org/share-your-work/cclicenses/\\\"\u003eCreative Commons\u003c/a\u003e license means you can use the free stock photo without worrying about copyright infringement. That being said, some types of Creative Commons licenses restrict commercial use or bar you from adapting and editing the photo; others allow those actions, but require you credit the photographer upon usage. Before you download free photos in the Creative Commons, make sure to read their licenses to confirm if and how you can legally use them.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cul\u003e\\n\u003cli aria-level=\\\"1\\\"\u003e\\n\u003cstrong\u003eAttribution.\u003c/strong\u003e This refers to giving credit to the photographer or free stock photo website. Typically, you can simply give credit in a single line underneath wherever you use each free stock image.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/FAQPage\\\" itemscope=\\\"\\\"\u003e\\n\u003ch2 id=\\\"3\\\"\u003eFree stock photo sites FAQ\u003c/h2\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat is the best free stock image site?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003e\u003ca href=\\\"https://www.shopify.com/stock-photos\\\"\u003eBurst\u003c/a\u003e, powered by Shopify, is a free stock image site with all photos available for both personal and commercial use, no attribution required. Other popular stock photo sites include Pixabay and Unsplash.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhere can I get totally free images? \u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eSome of the best websites for acquiring free stock photography include: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eBurst by Shopify\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003ePixabay\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eUnsplash\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003ePexels\u003c/li\u003e\\n\u003cli aria-level=\\\"1\\\"\u003eFlickr\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eAre free stock photos really free?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eYes, free stock photos are really free of charge. However, some free stock photography sites require you to publicly attribute credit to the website or photographer wherever you share their photos.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"Looking for free stock photography for your brand? Find the perfect fit with this list of the 14 best free stock photo sites.\",\"\u003cp\u003eLooking for free stock photography for your brand? Find the perfect fit with this list of the 14 best free stock photo sites.\u003c/p\u003e\",{\"_1704\":1729,\"_335\":2553,\"_1182\":2550},\"36 Best Free Stock Photo Sites (2024)\",{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,2556,2558,-5,2560],{\"_1704\":1740,\"_1741\":2557,\"_1743\":1744},\"{\\\"en-ca\\\":\\\"https://www.shopify.com/ca/blog/17156388-22-awesome-websites-with-stunning-free-stock-images\\\",\\\"en-gb\\\":\\\"https://www.shopify.com/uk/blog/17156388-22-awesome-websites-with-stunning-free-stock-images\\\",\\\"en-au\\\":\\\"https://www.shopify.com/au/blog/17156388-22-awesome-websites-with-stunning-free-stock-images\\\",\\\"en-id\\\":\\\"https://www.shopify.com/id/blog/17156388-22-awesome-websites-with-stunning-free-stock-images\\\",\\\"en-nz\\\":\\\"https://www.shopify.com/nz/blog/17156388-22-awesome-websites-with-stunning-free-stock-images\\\",\\\"en-za\\\":\\\"https://www.shopify.com/za/blog/17156388-22-awesome-websites-with-stunning-free-stock-images\\\",\\\"en-ng\\\":\\\"https://www.shopify.com/ng/blog/17156388-22-awesome-websites-with-stunning-free-stock-images\\\",\\\"en-ph\\\":\\\"https://www.shopify.com/ph/blog/17156388-22-awesome-websites-with-stunning-free-stock-images\\\",\\\"en-sg\\\":\\\"https://www.shopify.com/sg/blog/17156388-22-awesome-websites-with-stunning-free-stock-images\\\",\\\"en-hk\\\":\\\"https://www.shopify.com/hk/blog/17156388-22-awesome-websites-with-stunning-free-stock-images\\\",\\\"en-ie\\\":\\\"https://www.shopify.com/ie/blog/17156388-22-awesome-websites-with-stunning-free-stock-images\\\",\\\"en-my\\\":\\\"https://www.shopify.com/my/blog/17156388-22-awesome-websites-with-stunning-free-stock-images\\\",\\\"pt-br\\\":\\\"https://www.shopify.com/br/blog/bancos-de-imagens-sem-direito-autoral\\\",\\\"ja\\\":\\\"https://www.shopify.com/jp/blog/free-stock-images\\\",\\\"de\\\":\\\"https://www.shopify.com/de/blog/kostenlose-bilder\\\",\\\"es\\\":\\\"https://www.shopify.com/es/blog/17310088-22-sitios-con-imagenes-de-stock-impresionantes-y-gratuitas\\\",\\\"fr\\\":\\\"https://www.shopify.com/fr/blog/47729285-les-22-meilleures-banques-d-images-gratuites-et-libres-de-droits\\\",\\\"it\\\":\\\"https://www.shopify.com/it/blog/immagini-gratuite-uso-commerciale\\\",\\\"nl\\\":\\\"https://www.shopify.com/nl/blog/gratis-stockfotos\\\"}\",{\"_1704\":1740,\"_1741\":2559,\"_1743\":1747},\"[{\\\"title\\\":\\\"Website Builder \u0026 Website Maker by Shopify\\\",\\\"url\\\":\\\"website/builder\\\"},{\\\"title\\\":\\\"How to Start a Dropshipping Business- A Complete Playbook for 2024\\\",\\\"url\\\":\\\"blog/how-to-start-dropshipping\\\"},{\\\"title\\\":\\\"How To Source Products To Sell Online\\\",\\\"url\\\":\\\"blog/product-sourcing-apps\\\"},{\\\"title\\\":\\\"The Ultimate Guide To Dropshipping (2024)\\\",\\\"url\\\":\\\"blog/dropshipping-guide\\\"},{\\\"title\\\":\\\"Sell Photos Online- 18 Websites for Selling Your Photography\\\",\\\"url\\\":\\\"blog/how-to-sell-photos-online\\\"},{\\\"title\\\":\\\"What Is Affiliate Marketing and How to Get Started\\\",\\\"url\\\":\\\"blog/affiliate-marketing\\\"},{\\\"title\\\":\\\"Amazon Dropshipping Guide- How To Dropship on Amazon (2024)\\\",\\\"url\\\":\\\"blog/amazon-dropshipping\\\"},{\\\"title\\\":\\\"The Most Profitable Digital Products to Sell (and How to Promote Them)\\\",\\\"url\\\":\\\"blog/digital-products\\\"},{\\\"title\\\":\\\"How to Design a Visual Identity for Your Brand- Ideas for Every Budget and Skill Level\\\",\\\"url\\\":\\\"blog/branding-design\\\"},{\\\"title\\\":\\\"How to Optimize Your Images for the Mobile Web\\\",\\\"url\\\":\\\"blog/image-sizes\\\"}]\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},{\"_1704\":1705,\"_161\":2562,\"_1456\":2563,\"_335\":2564,\"_1709\":2565,\"_1711\":2566,\"_1721\":2569,\"_126\":2570,\"_1724\":2571,\"_1726\":2572,\"_1544\":2573,\"_1730\":2574,\"_1737\":2575,\"_1751\":2567,\"_1752\":2568,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":2581,\"_1758\":2565},\"gid://shopify/Article/1185808393\",\"competitive-shipping-as-a-small-shop\",\"How To Reduce Shipping Costs: 11 Useful Tips\",\"2024-11-21T06:00:00Z\",{\"_1704\":1713,\"_379\":2567,\"_1715\":2568,\"_1717\":1767,\"_1719\":1720},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/image2_b0019612-e9f4-4eda-8304-1b23fe81f73c.jpg?v=1730128492\",\"Illustration of a package being sealed with tape made from dollar bills, representing the cost of shipping.\",[1864],\"\u003cstyle type=\\\"text/css\\\"\u003e\u003c!--\\n.tg {border-collapse:collapse;border-spacing:0;}\\n.tg td{border-color:black;border-style:solid;border-width:1px;\\n overflow:hidden;padding:9px 15px;word-break:normal;}\\n.tg th{border-color:black;border-style:solid;border-width:1px;\\n font-weight:normal;overflow:hidden;padding:9px 15px;word-break:normal;}\\n.tg .tg-j53b{border-color:#000000;color:#15C;text-align:center;text-decoration:underline;vertical-align:top}\\n.tg .tg-wp8o{border-color:#000000;text-align:center;vertical-align:top}\\n.tg .tg-wkkj{background-color:#efefef;border-color:#000000;font-weight:bold;text-align:left;vertical-align:top}\\n--\u003e\u003c/style\u003e\\n\u003cdiv\u003e\\n\u003cp\u003eShipping costs can eat into small business profits. But with the right planning, it’s possible to compete with the ecommerce giants and offer low rates—or even free shipping.\u003c/p\u003e\\n\u003cp\u003eUse these 11 practical tips to minimize shipping expenses while maintaining a good customer experience and your \u003ca href=\\\"/blog/what-is-profit-margin\\\"\u003eprofit margin\u003c/a\u003e.\u003c/p\u003e\\n\u003cdiv id=\\\"toc\\\" class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eTable of contents\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003eHow to reduce shipping costs for your small business\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003eHow to calculate shipping costs\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003eShipping costs FAQ\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"1\\\"\u003eHow to reduce shipping costs for your small business\u003c/h2\u003e\\n\u003cp\u003eTry these simple, effective ways to reduce shipping costs for your store:\u003c/p\u003e\\n\u003col\u003e\\n\u003cli\u003e\u003ca href=\\\"#4\\\"\u003eUse Shopify Shipping to cut carrier costs\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#5\\\"\u003eUse flat rate shipping when possible\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#6\\\"\u003eCalculate the right shipping fees\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#7\\\"\u003eChoose the right-sized packaging\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#8\\\"\u003eReduce the weight of packages\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#9\\\"\u003eCreate a shipping policy\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#10\\\"\u003eKnow when shipping rates change\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#11\\\"\u003eLook for discounted supplies\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#12\\\"\u003eUse third party insurance\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#13\\\"\u003eOffer local delivery or pickup\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#14\\\"\u003eAnalyze where orders are being shipped\u003c/a\u003e\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch3 id=\\\"4\\\"\u003e1. Use Shopify Shipping to cut carrier costs\u003c/h3\u003e\\n\u003cp\u003eShipping through Shopify is probably the most effective way to cut shipping costs, no matter where you’re sending packages.\u003c/p\u003e\\n\u003cp\u003eWith \u003ca href=\\\"/shipping\\\"\u003eShopify Shipping\u003c/a\u003e, you get access to pre-negotiated discounts of up to 88% from major carriers, including \u003ca href=\\\"/shipping/usps?utm_source=shipping-index\u0026amp;utm_content=shipping-index\\\"\u003eUSPS\u003c/a\u003e, \u003ca href=\\\"/shipping/ups\\\"\u003eUPS\u003c/a\u003e, \u003ca href=\\\"/shipping/dhl-express\\\"\u003eDHL\u003c/a\u003e, and Canada Post.\u003c/p\u003e\\n\u003cp\u003eThe best part? These savings are included with a standard subscription—simply \u003ca href=\\\"https://help.shopify.com/en/manual/shipping/shopify-shipping\\\"\u003eaccess the shipping features\u003c/a\u003e from your Shopify dashboard and decide whether to offer your customers free, flat-rate, or calculated shipping at checkout.\u003c/p\u003e\\n\u003cp\u003eYou can also use Shopify to buy and print shipping labels, including auto-generated customs forms for \u003ca href=\\\"/blog/international-shipping\\\"\u003einternational shipping\u003c/a\u003e.\u003c/p\u003e\\n\u003ch3 id=\\\"5\\\"\u003e2. Use flat rate shipping when possible\u003c/h3\u003e\\n\u003cp\u003eWith \u003ca href=\\\"/blog/increase-sales-flat-rate-shipping\\\"\u003eflat rate shipping\u003c/a\u003e, the cost of shipping is split into size, weight, or destination categories, so the price of sending a package becomes more predictable. This makes it a cost-effective, straightforward option that benefits you and your customers.\u003c/p\u003e\\n\u003cp\u003eOffering flat rate shipping to customers lowers uncertainty at checkout, reducing the chances of an \u003ca href=\\\"/blog/shopping-cart-abandonment\\\"\u003eabandoned cart\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eWhen sending packages, you can also take advantage of flat rate shipping options from carriers such as USPS and UPS. These carriers provide pre-determined prices for \u003ca href=\\\"/blog/how-to-measure-a-box\\\"\u003especific box sizes\u003c/a\u003e, making it simpler to estimate and budget for shipping costs. This is useful if you regularly ship similar-sized items—you’ll know in advance exactly how much shipping will cost.\u003c/p\u003e\\n\u003cp\u003eFlat rate shipping is one of several \u003ca href=\\\"/blog/cheapest-way-to-ship-a-package\\\"\u003etypes of shipping rates\u003c/a\u003e you can charge customers at checkout using Shopify. You can create flat shipping rates for any order within a shipping zone—or orders within price or weight ranges.\u003c/p\u003e\\n\u003cp\u003eFor example, you could set one domestic flat rate of $5 and another flat rate of $3 when orders exceed $50.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003e\u003cmeta charset=\\\"utf-8\\\"\u003e \u003cspan data-mce-fragment=\\\"1\\\"\u003e💡 \u003c/span\u003eTip: \u003c/strong\u003eNegotiate bulk rates by committing to consistent monthly shipping volume. Keep records of your shipping patterns and total spend to better work out a deal with carriers. \u003c/p\u003e\\n\u003ch3 id=\\\"6\\\"\u003e3. Calculate the right shipping fees\u003c/h3\u003e\\n\u003cp\u003eTo avoid absorbing unnecessary costs, it’s important to accurately calculate the price of shipping. Keep track of every shipping-related expense, including:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eBoxes, packaging, tape, and stickers.\u003c/strong\u003e Include the cost of \u003ca href=\\\"/blog/sustainable-packaging-and-shipping-solutions\\\"\u003ematerials\u003c/a\u003e needed to securely package your items—down to the rolls of packing tape.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eLabor for sending an item.\u003c/strong\u003e Account for the time and effort spent preparing and shipping each item.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eCourier costs for collection and delivery. \u003c/strong\u003eTake into consideration the fees charged by the courier service for collecting and delivering your packages.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eImport and export fees when shipping internationally.\u003c/strong\u003e Be aware of any potential fees or duties associated with \u003ca href=\\\"/blog/international-shipping\\\"\u003einternational shipping\u003c/a\u003e. (Tip: \u003ca href=\\\"/blog/epacket-delivery-explained-everything-you-need-to-know-about-epacket-shipping\\\"\u003eUse ePacket\u003c/a\u003e for cheaper international delivery from Asia.)\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eThis applies whether you charge customers shipping fees or offer free shipping by building costs into product prices or absorbing them into other areas of your business. Either way, you’ll want to make sure that shipping costs aren’t an unexpected drain on your \u003ca href=\\\"/blog/what-is-profit-margin\\\"\u003eprofit margin\u003c/a\u003e.\u003c/p\u003e\\n\u003ch3 id=\\\"7\\\"\u003e4. Choose the right-sized packaging\u003c/h3\u003e\\n\u003cp\u003eShipping costs can be reduced by making smart choices about how you package orders. Here are some factors to consider:\u003c/p\u003e\\n\u003ch4\u003eReduce package size\u003c/h4\u003e\\n\u003cp\u003eDon’t ship air! Always aim for the smallest possible package dimensions. Soft packing materials such as poly mailers or padded envelopes effectively protect items while being smaller and lighter than cardboard. Trimming down unnecessary weight on every package can lead to long-term savings.\u003c/p\u003e\\n\u003ch4\u003eLook for free packaging\u003c/h4\u003e\\n\u003cp\u003eTake advantage of free \u003ca href=\\\"/blog/small-business-packaging-ideas\\\"\u003epackaging options\u003c/a\u003e that may be offered by carriers. You could also consider reusing packaging where possible. Along with cost-savings, the choice to reuse packaging can help communicate your \u003ca href=\\\"/blog/brand-values\\\"\u003ebrand’s values\u003c/a\u003e.\u003c/p\u003e\\n\u003ch4\u003eAnalyze order history\u003c/h4\u003e\\n\u003cp\u003eReview your \u003ca href=\\\"/retail/order-history-why-keeping-track-of-customers-previous-orders-can-help-you-make-more-sales\\\"\u003eorder history\u003c/a\u003e to understand the sizes of packages you typically use. By identifying the most commonly shipped order sizes and quantities, you can select packaging that best matches your standard orders. This approach allows for streamlined packaging choices, \u003ca href=\\\"/blog/ecommerce-sustainability\\\"\u003ewaste reduction\u003c/a\u003e, and potential cost savings.\u003c/p\u003e\\n\u003ch4\u003eCreate custom packaging\u003c/h4\u003e\\n\u003cp\u003eIf you ship items with unique packaging requirements, consider investing in \u003ca href=\\\"/blog/product-packaging-design\\\"\u003ecustom packaging\u003c/a\u003e. Initial costs are often offset thanks to optimized shipment sizes, as well as by having fewer lost or damaged orders.\u003c/p\u003e\\n\u003ciframe title=\\\"YouTube video\\\" class=\\\"w-full h-full aspect-video\\\" src=\\\"https://www.youtube.com/embed/RtygijqXsdE?si=TRxOguGL5H61uT94\u0026amp;autoplay=0\\\" allowfullscreen=\\\"\\\"\u003e\u003c/iframe\u003e\\n\u003ch3 id=\\\"8\\\"\u003e5. Reduce the weight of packages\u003c/h3\u003e\\n\u003cp\u003ePackage weight can be as, or more, important than package size. The weight of a shipment translates directly into costs, which can become extreme for very heavy packages.\u003c/p\u003e\\n\u003cp\u003eSend out lightweight shipments by following these tips:\u003c/p\u003e\\n\u003ch4\u003ePack products in corrugated boxes\u003c/h4\u003e\\n\u003cp\u003eCorrugated boxes are a type of \u003ca href=\\\"/blog/ecommerce-packaging\\\"\u003eecommerce packaging\u003c/a\u003e that’s stronger and lighter than regular cardboard. These boxes feature small air-filled grooves between their layers, offering improved strength while minimizing weight.\u003c/p\u003e\\n\u003ch4\u003ePack products in poly mailers\u003c/h4\u003e\\n\u003cp\u003eFor non-fragile items like clothing, consider using poly mailers instead of boxes. Poly mailers are lightweight, cost-effective, and occupy less space, reducing packaging costs.\u003c/p\u003e\\n\u003ch4\u003eUse lightweight packing material\u003c/h4\u003e\\n\u003cp\u003eWhen you need to fill empty space inside a package, use lightweight materials such as air pillows, packing paper, bubble wrap, foam inserts, or Versa Pak wadding rolls. Pack items tightly while minimizing weight to reduce shipping costs.\u003c/p\u003e\\n\u003ch4\u003eSplit orders into multiple shipments\u003c/h4\u003e\\n\u003cp\u003eConsider splitting large orders into multiple shipments. This can help distribute weight across several packages, potentially reducing shipping costs. Evaluate the impact on overall costs before implementing this strategy.\u003c/p\u003e\\n\u003ch4\u003eUse a postage scale\u003c/h4\u003e\\n\u003cp\u003eInvest in a postage scale to accurately measure the weight of each package. This enables precise cost calculations.\u003c/p\u003e\\n\u003ch3 id=\\\"9\\\"\u003e6. Create a shipping policy\u003c/h3\u003e\\n\u003cp\u003eCustomers often have questions about shipping. Creating a clear \u003ca href=\\\"/blog/shipping-policy\\\"\u003eshipping policy\u003c/a\u003e will help put them at ease and make them feel supported. Your policy will need to cover costs, delivery expectations, whether orders can be returned, and how customers can notify you if there’s an issue.\u003c/p\u003e\\n\u003cp\u003eCreating a shipping policy doesn’t directly lower shipping costs. But it will indirectly contribute to savings by promoting transparent communication, efficient order processing, and reducing expenses related to returns.\u003c/p\u003e\\n\u003cp\u003eIf you need inspiration for your shipping policy, Shopify’s free shipping policy template is a great starting point. Customize it for your store:\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded border-t-2 px-8 py-10 my-12 [\u0026amp;_h2]:!mt-0 [\u0026amp;_h2]:mb-6 [\u0026amp;_h2]:text-t5 [\u0026amp;_h3]:!mt-0 [\u0026amp;_h3]:mb-6 [\u0026amp;_h3]:text-t7 [\u0026amp;_h4]:!mt-0 [\u0026amp;_h4]:mb-6 [\u0026amp;_h4]:text-t8 [\u0026amp;_img]:my-auto [\u0026amp;_p]:!mt-0 [\u0026amp;_p]:mb-6 [\u0026amp;_p]:text-body-sm [\u0026amp;_.heading--4]:text-t6 [\u0026amp;_.marketing-button]:text-white [\u0026amp;_.marketing-button]:no-underline border-blog-highlight\\\" data-component-name=\\\"blog-cta-marketing\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eFree shipping policy template\u003c/p\u003e\\n\u003cp\u003eEarn your customers’ trust by ensuring essential shipping details are clear and easy to find with this shipping policy template.\u003c/p\u003e\\n\u003ca class=\\\"marketing-button marketing-button--small\\\" href=\\\"/first-sale/shipping-policy-template\\\" target=\\\"_blank\\\"\u003eDownload the template\u003c/a\u003e\\n\u003c/div\u003e\\n\u003ch3 id=\\\"10\\\"\u003e7. Know when shipping rates change\u003c/h3\u003e\\n\u003cp\u003eShipping carriers often adjust their rates, which can affect your shipping costs. It’s essential to stay informed about any rate changes to make necessary adjustments \u003cem\u003ebefore \u003c/em\u003ethe new rates kick in.\u003c/p\u003e\\n\u003cp\u003eMost shipping carriers review their pricing each year and adjust rates based on overhead costs such as labor and fuel. New prices tend to be implemented in January but may also occur during the year. Check these pages for new rate announcements from the major carriers:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"https://faq.usps.com/s/article/2024-Postage-Price-Change\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eUSPS new rate announcements\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"https://www.ups.com/us/en/support/shipping-support/shipping-costs-rates.page\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eUPS shipping costs and rate announcements\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"https://www.fedex.com/en-us/shipping/rate-changes.html\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eFedEx shipping rate changes\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eYou may also be able to subscribe for email updates from the major carriers or shipping industry media to stay informed.\u003c/p\u003e\\n\u003ch3 id=\\\"11\\\"\u003e8. Look for discounted supplies\u003c/h3\u003e\\n\u003cp\u003eFinding discounted shipping supplies is a great way to reduce costs. Research online marketplaces and wholesalers like Amazon, eBay, and Alibaba to compare prices and quality. You may also be able to join industry associations and networks to access special deals negotiated for members.\u003c/p\u003e\\n\u003cp\u003eLocal suppliers may have surplus inventory or be open to bulk purchase discounts, and some larger carriers offer packaging materials for lower prices. Don’t be afraid to buy a large amount of packaging to secure savings—you can store materials for future orders, and you won’t run out when needed.\u003c/p\u003e\\n\u003ch3 id=\\\"12\\\"\u003e9. Use third-party insurance\u003c/h3\u003e\\n\u003cp\u003eProtecting your packages and minimizing the risk of loss or damage is a common-sense way to keep costs manageable—but shipping carriers usually have pricey insurance options that may not cover everything. \u003c/p\u003e\\n\u003cp\u003eThird-party insurance providers, on the other hand, offer competitive rates and customized coverage that suits your needs. You can choose the level of protection that matches the value of your goods and enjoy lower premiums. Remember to compare different providers to find the best coverage.\u003c/p\u003e\\n\u003ch3 id=\\\"13\\\"\u003e10. Offer local delivery or pickup\u003c/h3\u003e\\n\u003cp\u003eOne more radical way to reduce shipping costs is to stop using carriers when possible. If you’re shipping orders locally, you could deliver them yourself or work with local businesses to allow customers to pick up their purchases from an agreed location.\u003c/p\u003e\\n\u003cp\u003eOffering a \u003ca href=\\\"/blog/local-delivery\\\"\u003elocal delivery\u003c/a\u003e service also helps you:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eConnect with your local community \u003c/strong\u003eby making it easier for locals to shop with your brand\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eImprove customer experience\u003c/strong\u003e by removing shipping delays and variable costs\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eIncrease sales\u003c/strong\u003e thanks to lower delivery costs\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e💡 \u003cstrong\u003eKeep reading: \u003c/strong\u003e\u003ca href=\\\"/blog/shipping-and-fulfillment\\\"\u003eHow To Ship Products To Customers\u003c/a\u003e\u003c/p\u003e\\n\u003ch3 id=\\\"14\\\"\u003e11. Analyze where orders are being shipped\u003c/h3\u003e\\n\u003cp\u003eLook closely at your shipping data. See which cities and regions are ordering most from your business. Once you understand that, you can move your inventory closer to where most of your orders going, rather than shipping everything from one far-away location.\u003c/p\u003e\\n\u003cp\u003eFor example, if you noticed 40% of your orders are going to the Northeast, you might want to work with a fulfillment center or warehouse in Pennsylvania. Strategic placement can save money since shorter shipping distances mean less costs. \u003c/p\u003e\\n\u003ch2 id=\\\"2\\\"\u003eHow to calculate shipping costs\u003c/h2\u003e\\n\u003cp\u003eAs a store owner, \u003ca href=\\\"/blog/common-shipping-questions\\\"\u003ecalculating shipping costs\u003c/a\u003e is not just about knowing how much to pay the carrier. It’s also about deciding how much to charge your customers for shipping.\u003c/p\u003e\\n\u003cp\u003eStart by finding the weight and dimensions of your most popular orders. Use a standardized packing process to keep shipping costs predictable.\u003c/p\u003e\\n\u003cp\u003eNext, get to know your shipping zones. These are areas defined by carriers based on the distance from your location. The further the zone, the higher the cost. Check your carrier’s zone maps to understand how they impact your shipping costs.\u003c/p\u003e\\n\u003cp\u003eConsider what shipping methods you’ll offer to your customers. Ground shipping is usually cheaper but slower, while express delivery is faster but more expensive. Your choice should depend on your customers’ needs and your budget.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eBased on these factors, decide on your shipping strategy: Will you offer free shipping, charge actual shipping costs, or use a flat rate?\u003c/strong\u003e\u003c/p\u003e\\n\u003cp\u003eFree shipping can convince customers to complete their purchases, but you need to make sure your business can absorb the extra costs. Charging actual or flat-rate costs can help maintain your profit margins.\u003c/p\u003e\\n\u003ciframe title=\\\"YouTube video\\\" class=\\\"w-full h-full aspect-video\\\" src=\\\"https://www.youtube.com/embed/088tKYu7kKY?si=13VfKf6LBjnMd7jC\u0026amp;autoplay=0\\\" allowfullscreen=\\\"\\\"\u003e\u003c/iframe\u003e\\n\u003ch3\u003eUSPS shipping costs\u003c/h3\u003e\\n\u003cp\u003eThe United States Postal Service (USPS) is typically \u003ca href=\\\"/blog/cheapest-way-to-ship-a-package\\\"\u003ethe cheapest way to send packages\u003c/a\u003e within the US, especially for ground shipping. \u003c/p\u003e\\n\u003cp\u003eTo help compare USPS shipping costs, here’s an example. The table below shows how much it costs to send a small, one pound package from New York to Chicago using USPS’s various mailing classes:\u003c/p\u003e\\n\u003ccenter\u003e\\n\u003c!--Table 1--\u003e\\n\u003cdiv style=\\\"overflow-x: auto;\\\"\u003e\\n\u003ctable class=\\\"tg\\\"\u003e\\n\u003cthead\u003e\\n\u003ctr\u003e\\n\u003cth class=\\\"tg-wkkj\\\" style=\\\"text-align: center;\\\"\u003eService\u003c/th\u003e\\n\u003cth class=\\\"tg-wkkj\\\"\u003eEstimated delivery time\u003c/th\u003e\\n\u003cth class=\\\"tg-wkkj\\\"\u003eRate\u003c/th\u003e\\n\u003c/tr\u003e\\n\u003c/thead\u003e\\n\u003ctbody\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e\u003ca href=\\\"https://www.usps.com/ship/ground-advantage.htm\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eGround Advantage\u003c/a\u003e\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e2-5 business days\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e$8.60\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e\u003ca href=\\\"https://www.usps.com/ship/priority-mail.htm\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003ePriority Mail\u003c/a\u003e\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e3 business days\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e$10.40\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e\u003ca href=\\\"https://www.usps.com/ship/priority-mail-express.htm\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003ePriority Mail Express\u003c/a\u003e\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e1 business day\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e$44.90\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003c/tbody\u003e\\n\u003c/table\u003e\\n\u003c/div\u003e\\n\u003c!--End of table 1--\u003e\\n\u003c/center\u003e\\n\u003cbr\u003e\\n\u003cp\u003eThe above represents standard retail shipping costs, and lower commercial pricing may be available. To calculate shipping costs for a specific order, use the \u003ca href=\\\"https://postcalc.usps.com/\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eUSPS price calculator\u003c/a\u003e. \u003c/p\u003e\\n\u003ch3\u003eFedEx shipping rates\u003c/h3\u003e\\n\u003cp\u003eAlongside USPS, \u003ca href=\\\"/blog/fedex-vs-ups\\\"\u003eFedEx and UPS\u003c/a\u003e are also popular carriers for US domestic shipments.\u003c/p\u003e\\n\u003cp\u003eFedEx uses dimensional weight to calculate shipping prices, which means shipping costs are based on a package’s specific size. The carrier offers a variety of delivery speeds, including ground, overnight and same-day.\u003c/p\u003e\\n\u003cp\u003eThe table below shows the average shipping cost to send a small package from New York to Chicago using FedEx’s various mailing classes:\u003c/p\u003e\\n\u003ccenter\u003e\\n\u003c!--Table 2--\u003e\\n\u003cdiv style=\\\"overflow-x: auto;\\\"\u003e\\n\u003ctable class=\\\"tg\\\"\u003e\\n\u003cthead\u003e\\n\u003ctr\u003e\\n\u003cth class=\\\"tg-wkkj\\\"\u003eService\u003c/th\u003e\\n\u003cth class=\\\"tg-wkkj\\\"\u003eEstimated delivery time\u003c/th\u003e\\n\u003cth class=\\\"tg-wkkj\\\"\u003eRate\u003c/th\u003e\\n\u003c/tr\u003e\\n\u003c/thead\u003e\\n\u003ctbody\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e\u003ca href=\\\"https://www.fedex.com/en-us/shipping/ground.html\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eGround\u003c/a\u003e\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e3 business days\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e$13.63\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e\u003ca href=\\\"https://www.fedex.com/en-us/shipping/3-day-express-saver-shipping.html\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eExpress Saver\u003c/a\u003e\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e3 business days\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e$37.21\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e\u003ca href=\\\"https://www.fedex.com/en-us/shipping/2-day-shipping.html\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003e2 Day\u003c/a\u003e\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e2 business days\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e$40.94\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e\u003ca href=\\\"https://www.fedex.com/en-us/shipping/overnight.html\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eStandard Overnight\u003c/a\u003e\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e1 business day\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e$90.32\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003ePriority Overnight\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e1 business day\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e$103.28\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eFirst Overnight\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e1 business day\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e$139.55\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003c/tbody\u003e\\n\u003c/table\u003e\\n\u003c/div\u003e\\n\u003c!--End of table 2--\u003e\\n\u003c/center\u003e\\n\u003cbr\u003e\\n\u003cp\u003eAgain, these are approximate retail rates, and lower prices may be available using a flat rate or by signing up for a \u003ca href=\\\"https://www.fedex.com/en-us/small-business/ecommerce/shipping-solutions.html\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eFedEx account\u003c/a\u003e. To calculate specific shipping rates, use the \u003ca href=\\\"https://www.fedex.com/en-us/online/rating.html#\\\" rel=\\\"nofollow\\\" target=\\\"_blank\\\"\u003eFedEx rate calculator\u003c/a\u003e.\u003c/p\u003e\\n\u003ch2\u003eDon’t let shipping costs sink your profits\u003c/h2\u003e\\n\u003cp\u003eThere’s no doubt about it: the cost of shipping can eat into your profit margins. Use these tips to manage your immediate shipping costs and \u003ca href=\\\"/blog/shipping-strategy\\\"\u003edevelop a shipping strategy\u003c/a\u003e that creates long-term savings.\u003c/p\u003e\\n\u003cp\u003e\u003ca href=\\\"/shipping\\\"\u003eShopify Shipping\u003c/a\u003e allows merchants to access heavily discounted rates on domestic shipments. Unlock lower costs, faster delivery, and a better shopping experience for your customers.\u003c/p\u003e\\n\u003cp\u003e\u003cem\u003eIllustration by Luca D’Urbino\u003c/em\u003e\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded my-12 border-l-2 pl-4 [\u0026amp;_h2]:!mt-0 [\u0026amp;_h2]:mb-6 [\u0026amp;_h2]:text-t5 [\u0026amp;_h3]:!mt-0 [\u0026amp;_h3]:mb-6 [\u0026amp;_h3]:text-t7 [\u0026amp;_h4]:!mt-0 [\u0026amp;_h4]:mb-6 [\u0026amp;_h4]:text-t8 [\u0026amp;_ul]:!mt-0 [\u0026amp;_ul]:mb-6 [\u0026amp;_ul:last-child]:mb-0 [\u0026amp;_ol]:!mt-0 [\u0026amp;_ol]:mb-6 [\u0026amp;_ol:last-child]:mb-0 [\u0026amp;_p]:!mt-0 [\u0026amp;_p]:mb-6 [\u0026amp;_p:last-child]:mb-0 border-blog-highlight text-body-sm my-8 tablet:my-16 p-8 bg-marketingBg !border-l-0 border-t-2 pl-8 [\u0026amp;_[itemscope]]:mb-6 [\u0026amp;_[itemscope]:last-child]:mb-0\\\" id=\\\"faq-section\\\"\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/FAQPage\\\" itemscope=\\\"\\\"\u003e\\n\u003ch2 id=\\\"3\\\"\u003eShipping costs FAQ\u003c/h2\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhy are shipping costs so high?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eGenerally, larger packages and packages sent via air tend to be more expensive than smaller ground shipments. Shipping costs can seem high due to the complex nature of the shipping process. Multiple factors such as labor, fuel surcharges, parcel weight, package dimensions, item value, and destination all contribute to the shipping rates determined by couriers.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat is the cheapest shipping method?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eShopify Shipping is a cost-effective shipping method that partners with major carriers to offer discounted rates. Supported carriers include USPS, UPS, DHL, DPD, and Canada Post, ensuring your packages arrive safely and on time.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow can I pay less for USPS shipping?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eTo reduce USPS shipping costs, consider using flat rate or regional rate packaging. Take advantage of USPS Cubic pricing for items with small shipping volumes of less than 20 pounds. This exclusive USPS rate, available for merchants on the Shopify plan and above, offers lower shipping rates for qualifying packages sent via USPS Priority Mail.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow can I reduce my shipping costs?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eTo minimize shipping costs, consider the following strategies:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eReduce package weight.\u003c/li\u003e\\n\u003cli\u003eOpt for appropriately sized packaging.\u003c/li\u003e\\n\u003cli\u003eUtilize flat-rate shipping options whenever possible.\u003c/li\u003e\\n\u003cli\u003eTake advantage of Shopify Shipping to benefit from lower carrier costs.\u003c/li\u003e\\n\u003cli\u003eStay informed about rate changes.\u003c/li\u003e\\n\u003cli\u003eOffer local delivery or pickup options.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow do I calculate dimensional weight?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cp itemprop=\\\"text\\\"\u003eTo calculate a package’s dimensions for shipping, multiply the package’s length, width, and height. Then, divide the result by a dimensional factor that is provided by the carrier. This will provide you with the dimensional weight of the package.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"Looking for ways to reduce shipping expenses and compete with big retailers without passing the costs onto customers? Here’s how.\",\"\u003cimg alt=\\\"Illustration of a package being sealed with tape made from dollar bills, representing the cost of shipping.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/image2_3a3d73ac-e079-4c59-a0c9-24a7445ef890.jpg?v=1622664166\\\"\u003e\\n\u003cp\u003eLooking for ways to reduce shipping expenses and compete with big retailers without passing the costs onto customers? Here’s how.\u003c/p\u003e\",{\"_1704\":1729,\"_335\":2564,\"_1182\":2571},{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,2576,2578,-5,2580],{\"_1704\":1740,\"_1741\":2577,\"_1743\":1744},\"{\\\"en-ca\\\":\\\"https://www.shopify.com/ca/blog/competitive-shipping-as-a-small-shop\\\",\\\"en-gb\\\":\\\"https://www.shopify.com/uk/blog/competitive-shipping-as-a-small-shop\\\",\\\"en-au\\\":\\\"https://www.shopify.com/au/blog/competitive-shipping-as-a-small-shop\\\",\\\"en-id\\\":\\\"https://www.shopify.com/id/blog/competitive-shipping-as-a-small-shop\\\",\\\"en-nz\\\":\\\"https://www.shopify.com/nz/blog/competitive-shipping-as-a-small-shop\\\",\\\"en-za\\\":\\\"https://www.shopify.com/za/blog/competitive-shipping-as-a-small-shop\\\",\\\"en-ng\\\":\\\"https://www.shopify.com/ng/blog/competitive-shipping-as-a-small-shop\\\",\\\"en-ph\\\":\\\"https://www.shopify.com/ph/blog/competitive-shipping-as-a-small-shop\\\",\\\"en-sg\\\":\\\"https://www.shopify.com/sg/blog/competitive-shipping-as-a-small-shop\\\",\\\"en-hk\\\":\\\"https://www.shopify.com/hk/blog/competitive-shipping-as-a-small-shop\\\",\\\"en-ie\\\":\\\"https://www.shopify.com/ie/blog/competitive-shipping-as-a-small-shop\\\",\\\"en-my\\\":\\\"https://www.shopify.com/my/blog/competitive-shipping-as-a-small-shop\\\",\\\"ja\\\":\\\"https://www.shopify.com/jp/blog/reducing-shipping-cost\\\",\\\"de\\\":\\\"https://www.shopify.com/de/blog/versandkosten-sparen\\\",\\\"fr\\\":\\\"https://www.shopify.com/fr/blog/conseils-pour-envoyer-colis-pas-cher\\\"}\",{\"_1704\":1740,\"_1741\":2579,\"_1743\":1747},\"[{\\\"title\\\":\\\"FOB Shipping Points Explained: All You Need To Know\\\",\\\"url\\\":\\\"blog/what-is-fob-shipping-point\\\"},{\\\"title\\\":\\\"The Cheapest Ways to Ship Packages (2024 Guide)\\\",\\\"url\\\":\\\"blog/cheapest-way-to-ship-a-package\\\"},{\\\"title\\\":\\\"How To Charge Sales Tax in the US (2024)\\\",\\\"url\\\":\\\"blog/16480780-should-you-be-charging-sales-tax-on-your-online-store\\\"},{\\\"title\\\":\\\"Guide to ePacket Tracking, ePacket Delivery \u0026 Shipping (2024)\\\",\\\"url\\\":\\\"blog/epacket-delivery-explained-everything-you-need-to-know-about-epacket-shipping\\\"},{\\\"title\\\":\\\"HTS Codes: Everything You Need To Know\\\",\\\"url\\\":\\\"blog/hts-codes\\\"},{\\\"title\\\":\\\"Order-to-Cash Process: A Step-by-Step Guide\\\",\\\"url\\\":\\\"blog/order-to-cash-process\\\"},{\\\"title\\\":\\\"Shipping Speed Guide: Strategy + Benefits of Fast Shipping Speeds\\\",\\\"url\\\":\\\"blog/shipping-speeds\\\"},{\\\"title\\\":\\\"How To Prepare for Shipping Rate Changes\\\",\\\"url\\\":\\\"blog/shipping-rate-changes\\\"},{\\\"title\\\":\\\"Shipping Strategy: Only Shipping Specific Products Internationally\\\",\\\"url\\\":\\\"blog/international-shipping-policy\\\"}]\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},\"21 Nov 2024\",{\"_1704\":1705,\"_161\":2583,\"_1456\":2584,\"_335\":2585,\"_1709\":2586,\"_1711\":2587,\"_1721\":2590,\"_126\":2591,\"_1724\":2592,\"_1726\":2593,\"_1544\":2594,\"_1730\":2595,\"_1737\":2596,\"_1751\":2588,\"_1752\":2589,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":2602,\"_1758\":2586},\"gid://shopify/Article/557464846370\",\"what-is-ssl-certificate\",\"What Is an SSL Certificate? Definition and Importance\",\"2024-11-13T06:30:00Z\",{\"_1704\":1713,\"_379\":2588,\"_1715\":2589,\"_1717\":1767,\"_1719\":1768},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/what_2520is_2520ssl_2520certificate.png?v=1731514365\",\"SSL certificate\",[1486],\"\u003cp\u003eIn the early days of the internet, all website requests and responses were transferred in “plain text.” This meant they were potentially viewable by digital eavesdroppers, making it risky to transmit things like login credentials, credit card numbers, and other sensitive personal information. \u003c/p\u003e\\n\u003cp\u003eIn the mid-1990s, Netscape developed a security protocol for encrypting confidential information for delivering and transferring web content. This protocol was called SSL (Secure Sockets Layer) and would later evolve into another protocol, called TLS (Transport Layer Security). \u003c/p\u003e\\n\u003cp\u003eWhile SSL and TSL differ in terms of their capabilities and architecture, they both provide security through the use of a digital technology called an SSL certificate. \u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eTable of contents\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003eWhat is an SSL certificate?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003eWhat is an SSL certificate authority (CA)?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003eHow do SSL certificates work?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#4\\\"\u003eTypes of SSL certificates\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#5\\\"\u003eThe difference between HTTP and HTTPS\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#6\\\"\u003eWhat to do if your SSL certificate is compromised\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#7\\\"\u003eWhat if you need to secure multiple domains?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#8\\\"\u003eWhat happens when an SSL certificate expires?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#9\\\"\u003eHow to get an SSL certificate\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#10\\\"\u003eSSL certificate FAQ\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003cdiv data-guide=\\\"trust\\\"\u003e\u003c/div\u003e\\n\u003ch2 id=\\\"1\\\"\u003eWhat is an SSL certificate?\u003c/h2\u003e\\n\u003cp\u003eAn SSL certificate is a digital certificate that authenticates a website’s identity and creates an encrypted connection between it and a browser.\u003c/p\u003e\\n\u003cp\u003eSometimes called SSL/TLS certificates, digital certificates, or simply certs, they protect the identity of the remote connection and make online interactions private.\u003c/p\u003e\\n\u003cp\u003eThey ensure that no one can read or modify content shared over the secure connection except the sender and recipient. An SSL certificate acts both like a passport to verify the website owner’s identity and like a key to keep user data secure via strong encryption.\u003c/p\u003e\\n\u003ch2 id=\\\"2\\\"\u003eWhat is an SSL certificate authority (CA)?\u003c/h2\u003e\\n\u003cp\u003eSSL certificates are issued by organizations called certificate authorities (CAs). A CA is a trusted third-party organization that guarantees a website’s identity. They are trusted because they are few in number, well known, and must clear high barriers to entry. There are just over 100 CAs worldwide, and they undergo regular audits.\u003c/p\u003e\\n\u003cp\u003eBefore issuing a certificate, the CA verifies the certificate requester’s information, like site ownership, name, location, and more, according to established industry standards. The CA digitally signs the certificate with its own private key, enabling clients to verify it. To provide this service, most CAs charge a small annual fee (although free SSL certs are available from some \u003ca href=\\\"/blog/what-is-hosting\\\"\u003eweb hosts\u003c/a\u003e and nonprofit CAs).\u003c/p\u003e\\n\u003cp\u003eThe SSL certificate is a small digital file, typically a few kilobytes, installed on the server supporting TLS and shared with others. This file contains:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eThe domain name of the site for which the cert was issued\u003c/li\u003e\\n\u003cli\u003eThe organization to which it was issued (the certificate holder)\u003c/li\u003e\\n\u003cli\u003eThe name of the issuing certificate authority \u003c/li\u003e\\n\u003cli\u003eThe certificate authority’s digital signature\u003c/li\u003e\\n\u003cli\u003eAny associated subdomains\u003c/li\u003e\\n\u003cli\u003eThe certificate issue date and expiration date \u003c/li\u003e\\n\u003cli\u003eThe public key (the private key is not shared)\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eWhenever you use a browser to connect to a URL beginning with “https,” or see a green padlock icon in the browser address bar, you know you have a secure TLS connection verified by an SSL certificate issued by a CA. Clicking on the padlock icon will display additional information about the SSL certificate, the domain owner, and the connection.\u003c/p\u003e\\n\u003cp\u003eWhile this padlock means that your connection to the site is secure, it does not necessarily mean the site is safe. Just because you can connect securely to a site doesn’t mean it’s not controlled by nefarious actors.\u003c/p\u003e\\n\u003ch2 id=\\\"3\\\"\u003eHow do SSL certificates work?\u003c/h2\u003e\\n\u003cp\u003eAn SSL certificate uses encryption algorithms to scramble data in transit. This ensures that any data transferred between a browser and a website remains impossible for a third party to read.\u003c/p\u003e\\n\u003cp\u003eSecure communication over TLS relies on two certificates—one public and one private—to create a secure connection. \u003c/p\u003e\\n\u003cp\u003eWhen a browser attempts to connect to a website secured with TLS, that communication is established by a “handshake,” or back-and-forth communication that only takes a few milliseconds. The steps in this handshake are:\u003c/p\u003e\\n\u003col\u003e\\n\u003cli\u003eThe client (browser) connects to the SSL-secured website (server).\u003c/li\u003e\\n\u003cli\u003eThe client asks the server to identify itself.\u003c/li\u003e\\n\u003cli\u003eThe server sends over a copy of its SSL certificate.\u003c/li\u003e\\n\u003cli\u003eThe client examines the SSL certificate for trustworthiness and signals to the server if it passes.\u003c/li\u003e\\n\u003cli\u003eThe server initiates a digitally signed agreement to start an SSL-encrypted session.\u003c/li\u003e\\n\u003cli\u003eEncrypted data now flows freely and safely between the browser and the server.\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cp\u003eThe initial handshake uses asymmetric encryption based on public and private keys. After validation, the client and server exchange temporary private keys used only for the session. This allows for more efficient encryption and decryption.\u003c/p\u003e\\n\u003ch2 id=\\\"4\\\"\u003eTypes of SSL certificates\u003c/h2\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#11\\\"\u003eDomain validated (DV) certificate\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#12\\\"\u003eOrganization validated (OV) certificate\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#13\\\"\u003eExtended validation (EV) certificate\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eYou’ll want to choose the right SSL certificate to get the most out of SSL. Different SSL certificates serve different purposes and have different costs to consider:\u003c/p\u003e\\n\u003ch3 id=\\\"11\\\"\u003eDomain-validated (DV) certificate\u003c/h3\u003e\\n\u003cp\u003e\u003cstrong\u003eCost: $0–$99 per year\u003c/strong\u003e\u003c/p\u003e\\n\u003cp\u003eA DV SSL certificate involves a minimal, automated identity verification, establishing only that the owner has control over the domain or subdomain. This is usually accomplished by email.\u003c/p\u003e\\n\u003cp\u003eA DV SSL certificate is the least expensive way to obtain a cert, and most free SSL certificates are of this type. However, it represents the lowest standard of website security. DV certificates are useful for blogs, individual websites, small businesses, or any site with the most basic security needs. \u003c/p\u003e\\n\u003ch3 id=\\\"12\\\"\u003eOrganization-validated (OV) certificate\u003c/h3\u003e\\n\u003cp\u003e\u003cstrong\u003eCost: $100–$999 per year\u003c/strong\u003e\u003c/p\u003e\\n\u003cp\u003eAn OV SSL certificate offers a stronger guarantee of the identity of the bearer. In order to obtain an OV certificate, the purchaser must pass nine validation checks.\u003c/p\u003e\\n\u003cp\u003eThis is a mid-level business certificate, and the issuing CA guarantees that the organization affiliated with the certificate is valid and in good standing. This is a good approach for businesses not conducting financial or ecommerce transactions through their site.\u003c/p\u003e\\n\u003ch3 id=\\\"13\\\"\u003eExtended validation (EV) certificate\u003c/h3\u003e\\n\u003cp\u003e\u003cstrong\u003eCost: $1,000+ per year\u003c/strong\u003e\u003c/p\u003e\\n\u003cp\u003eAn EV SSL certificate represents the highest level of identity verification, making it most suitable for corporations, financial entities, and ecommerce websites. Sixteen validation checks are involved, including both legal identity and physical location.\u003c/p\u003e\\n\u003cp\u003eThe end user sees a green browser bar, indicating the highest level of verification, as well as additional corporate information behind the padlock.\u003c/p\u003e\\n\u003ch2 id=\\\"5\\\"\u003eThe difference between HTTP and HTTPS\u003c/h2\u003e\\n\u003cp\u003eHTTP stands for Hypertext Transfer Protocol. It sends information between a website and its visitors in plain text that anyone can intercept and read. Think of it as sending a postcard through the mail. Anyone who handles the postcard—like mail carriers or sorting facility workers—can read what’s written on it. \u003c/p\u003e\\n\u003cp\u003eHTTPS stands for Hypertext Transfer Protocol Secure. It uses SSL/TLS certificates to create encrypted connections. Any data being transmitted—such as credit card numbers or passwords—are scrambled into complex code that only your website and the visitor’s browser can decrypt. Think of it as sending that postcard again, but in a locked briefcase to which only you and the receiver have the key. \u003c/p\u003e\\n\u003cp\u003eHTTPS has become standard now. Modern browsers show a padlock icon for HTTPS sites, giving visitors confidence that your website is legitimate and secure. They will mark HTTP sites as “Not Secure,” which can immediately turn away potential customers. \u003c/p\u003e\\n\u003ch2 id=\\\"6\\\"\u003eWhat to do if your SSL certificate is compromised\u003c/h2\u003e\\n\u003cp\u003eLearning that your SSL certificate has been compromised is like finding out someone copied your house key. It’s serious, but there’s a way to fix it:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003e\u003cstrong\u003eRespond immediately. \u003c/strong\u003e\u003c/strong\u003eRevoke your compromised certificate immediately through your Certificate Authority (CA). Take down your website temporarily if you suspect active attacks.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eInvestigate the breach. \u003c/strong\u003eAlert your security provider and figure out how the certificate was compromised. Check your server logs for unusual activity and look for signs of unauthorized access or malware, like connection attempts from unusual IP addresses or multiple failed certificate validation attempts.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eGet a new certificate. \u003c/strong\u003eRequest a new SSL certificate from your CA. Generate a new private key (super important—don’t reuse the old one!). Then, install and configure the new certificate on your servers.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eStrengthen your \u003c/strong\u003e\u003ca href=\\\"/blog/ecommerce-security\\\"\u003e\u003cstrong\u003eecommerce security\u003c/strong\u003e\u003c/a\u003e\u003cstrong\u003e. \u003c/strong\u003eConsider switching to a more secure type of certificate. Set up automated monitoring to catch future issues faster.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e💡 \u003cstrong\u003eShopify Protect makes fraud prevention one less thing to worry about\u003c/strong\u003e. With fraud detection algorithms that flag high-risk orders and chargeback protection that manages the dispute process for a fraudulent transaction, enable \u003ca href=\\\"https://www.shopify.com/protect\\\"\u003eShopify Protect\u003c/a\u003e today to keep your business safe.\u003c/p\u003e\\n\u003ch2 id=\\\"7\\\"\u003eWhat if you need to secure multiple domains?\u003c/h2\u003e\\n\u003cp\u003eA single SSL certificate secures a single domain name. However, many businesses need a solution that secures multiple domain names or subdomains. For these businesses, the SSL protocol provides two different solutions: a wildcard SSL certificate or a multi-domain SSL certificate. Here’s how they differ:\u003c/p\u003e\\n\u003ch3\u003eWildcard SSL certificate\u003c/h3\u003e\\n\u003cp\u003eSome businesses use multiple subdomains (e.g., mail.example.com, shop.example.com) to serve different functions on the same website. For these organizations, the best SSL solution is typically a wildcard SSL certificate. A wildcard SSL certificate secures a website’s primary domain, as well as any associated subdomains, reducing costs and simplifying administration.\u003c/p\u003e\\n\u003ch3\u003eMulti-domain SSL certificate\u003c/h3\u003e\\n\u003cp\u003eWhile wildcard SSL certificates help a website owner secure subdomains within a single domain, multi-domain SSL certificates (MDC) can secure multiple domain names at once. Additional domains can be added to a multi-domain cert via “subject alternative names” (SANs) without the need to acquire an additional single-domain SSL certificate. Multi-domain SSL certificates are sometimes known as unified communications certificates (UCC).\u003c/p\u003e\\n\u003ch2 id=\\\"8\\\"\u003eWhat happens when an SSL certificate expires?\u003c/h2\u003e\\n\u003cp\u003eWhen an SSL certificate expires, it’s like having a \u003ca href=\\\"/blog/trust-badges\\\"\u003etrust badge\u003c/a\u003e taken away from your business. Here are some of the consequences:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eScares away visitors. \u003c/strong\u003eVisitors trying to access your website will see scary warning messages in their browsers. Chrome might show a big red screen saying, “Your connection is not private,” while Firefox warns visitors that the connection is not secure. Most people will quickly hit the back button when they see these warnings.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eHarms SEO capabilities.\u003c/strong\u003e Search engines like Google don’t like expired SSL certificates either, and they’ll likely drop your website’s ranking in search engine results, since they prioritize secure websites. This means fewer people will find you through online searches.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eHurts consumer trust.\u003c/strong\u003e When customers see security warnings, they’ll question whether sharing their credit card information or personal details on your site is safe. Some customers might think twice before returning, even after you fix the certificate.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e💡 \u003cstrong\u003eThe good news: \u003c/strong\u003eCertificate expiration dates are predictable. They’re right there on your SSL certificate. Most certificates last for one year, though some providers offer two-year certificates. The smart move is to renew your certificate at least a few weeks before it expires.\u003c/p\u003e\\n\u003ch2 id=\\\"9\\\"\u003eHow to get an SSL certificate\u003c/h2\u003e\\n\u003cp\u003eAcquiring single- or multi-domain SSL certificates and securing user data on your website can be complex. Here’s how to do it:\u003c/p\u003e\\n\u003col\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eDetermine the level of website security you need. \u003c/strong\u003eChoose between DV, OV, or EV SSL. (If you have multiple domains or subdomains, you may need to add or substitute a wildcard or MDC cert.) Review your organizational needs and budget and choose the appropriate level of identity verification.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eDetermine the domains and subdomains to be supported. \u003c/strong\u003eIf you have only one, you may not need to obtain a wildcard certificate.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eChoose a certificate authority/provider. \u003c/strong\u003eIf you have a low-maintenance website or blog, you may just need to work with your \u003ca href=\\\"/blog/best-web-hosting-services\\\"\u003eweb hosting service\u003c/a\u003e and obtain a free cert. Multi-domain and EV certs will involve a paid relationship with a certificate authority, in which case, it’s wise to shop around.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eGenerate a certificate signing request (CSR).\u003c/strong\u003e A CSR file contains information about your domain and organization, and it is used by the certificate authority (CA) to generate your SSL certificate. The CSR includes your public key and must be submitted to the CA when applying for the SSL certificate.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eRequest a certificate from your chosen SSL provider. \u003c/strong\u003eThis generally involves filling out web forms and making payments.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eVerify ownership and other details. \u003c/strong\u003eThe CA will follow up to verify the information you submitted in your application, at a minimum requiring email verification of domain ownership.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eObtain and install the certificate. \u003c/strong\u003eDepending on the CA you choose and your web platform, you will download a ZIP file containing the public key, a private key, and a certificate authority bundle. If you are working with a commercial web host, the administration console for your site will usually include tools for certificate installation; if you are working on your own hardware, follow that environment’s documentation.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eConfigure other apps to use the certificate. \u003c/strong\u003eIf you intend to support SSL connections to other server applications (e.g., WordPress, email, etc.), configure them to use your certificate and the TLS protocol.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eConfirm your secure connection is working. \u003c/strong\u003eConnect to your website and/or other apps and ensure a secure connection. Click on the padlock and review the information displayed in your browser.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eSubmit your site(s) to search engines. \u003c/strong\u003eYour new “https” websites are distinct from your old “http” sites. If your users rely on search engines to find you, you must re-submit your new https web address to \u003ca href=\\\"/blog/how-to-get-website-indexed-by-google\\\"\u003eget your web pages indexed\u003c/a\u003e.\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eStart your online store today with automatic SSL protection\u003c/p\u003e\\n\u003cp\u003eLaunch your online store with Shopify’s built-in SSL certificates to ensure your customers’ data is safe and secure. With automatic SSL setup, the highest-converting checkout, and powerful ecommerce tools, you can grow your business with confidence and peace of mind.\u003c/p\u003e\\n\u003ca class=\\\"marketing-button marketing-button--small\\\" href=\\\"/website/builder\\\" target=\\\"_blank\\\" rel=\\\"noopener noreferrer\\\"\u003eLearn more\u003c/a\u003e\\n\u003c/div\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/FAQPage\\\" itemscope=\\\"\\\"\u003e\\n\u003ch2 id=\\\"10\\\"\u003eSSL certificate FAQ\u003c/h2\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat is the cost of an SSL certificate?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eThe cost of an SSL certificate can range from $50 to $1,000 per year, depending on the type of certificate and level of validation you need. A basic domain-validated (DV) certificate might cost around $50 to $70 annually, while extended validation (EV) certificates, which provide the highest security and verification, can cost upward of $1,000.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eCan I get a free SSL certificate?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eYes, you can get a free SSL certificate through services like \u003ca href=\\\"https://letsencrypt.org/\\\"\u003eLet’s Encrypt\u003c/a\u003e, which is a non-profit certificate authority trusted by all major browsers. Many \u003ca href=\\\"https://www.shopify.com/blog/best-web-hosting-services\\\"\u003eweb hosting providers\u003c/a\u003e also include free SSL certificates as part of their hosting packages, though these are typically basic domain-validated certificates.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eIs an SSL certificate necessary?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eAn SSL certificate is necessary for any website requiring users to enter personal information. Even if your site isn’t handling sensitive data, SSL certificates are highly recommended, because search engines penalize websites without them, and browsers warn users of unsecured websites.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow do I get an SSL certificate?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003col\u003e\\n\u003cli\u003eDetermine the level of security required.\u003c/li\u003e\\n\u003cli\u003eDetermine the domains and subdomains to be supported.\u003c/li\u003e\\n\u003cli\u003eChoose a certificate authority/provider.\u003c/li\u003e\\n\u003cli\u003eRequest the certificate from the chosen provider.\u003c/li\u003e\\n\u003cli\u003eVerify domain ownership and other criteria.\u003c/li\u003e\\n\u003cli\u003eObtain and install the certificate.\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat is the difference between SSL and TLS?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eTransport Layer Security (TLS) is the successor to SSL. Although TLS offers some improvements over SSL, the terms are often used interchangeably. Both protocols work in the same way, using encryption to secure data transfer between sender and recipient.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat types of SSL certificates are there?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cul\u003e\\n\u003cli\u003eDomain-validated (DV) certificate\u003c/li\u003e\\n\u003cli\u003eOrganization-validated (OV) certificate\u003c/li\u003e\\n\u003cli\u003eExtended-validation (EV) certificate\u003c/li\u003e\\n\u003cli\u003eWildcard SSL certificate\u003c/li\u003e\\n\u003cli\u003eMulti-domain SSL certificate (MDC)\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"Discover what an SSL certificate is and how it functions to secure your website. Find out how to obtain an SSL certificate and begin encrypting your website.\",\"\u003cp\u003eDiscover what an SSL certificate is and how it functions to secure your website. Find out how to obtain an SSL certificate and begin encrypting your website.\u003c/p\u003e\",{\"_1704\":1729,\"_335\":2585,\"_1182\":2592},{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,2597,2599,-5,2601],{\"_1704\":1740,\"_1741\":2598,\"_1743\":1744},\"{\\\"en-ca\\\":\\\"https://www.shopify.com/ca/blog/what-is-ssl-certificate\\\",\\\"en-gb\\\":\\\"https://www.shopify.com/uk/blog/what-is-ssl-certificate\\\",\\\"en-au\\\":\\\"https://www.shopify.com/au/blog/what-is-ssl-certificate\\\",\\\"en-id\\\":\\\"https://www.shopify.com/id/blog/what-is-ssl-certificate\\\",\\\"en-nz\\\":\\\"https://www.shopify.com/nz/blog/what-is-ssl-certificate\\\",\\\"en-za\\\":\\\"https://www.shopify.com/za/blog/what-is-ssl-certificate\\\",\\\"en-ng\\\":\\\"https://www.shopify.com/ng/blog/what-is-ssl-certificate\\\",\\\"en-ph\\\":\\\"https://www.shopify.com/ph/blog/what-is-ssl-certificate\\\",\\\"en-sg\\\":\\\"https://www.shopify.com/sg/blog/what-is-ssl-certificate\\\",\\\"en-hk\\\":\\\"https://www.shopify.com/hk/blog/what-is-ssl-certificate\\\",\\\"en-ie\\\":\\\"https://www.shopify.com/ie/blog/what-is-ssl-certificate\\\",\\\"en-my\\\":\\\"https://www.shopify.com/my/blog/what-is-ssl-certificate\\\",\\\"pt-br\\\":\\\"https://www.shopify.com/br/blog/certificado-ssl\\\",\\\"zh-cn\\\":\\\"https://www.shopify.com/zh/blog/ssl-certificate\\\",\\\"ja\\\":\\\"https://www.shopify.com/jp/blog/what-is-ssl\\\",\\\"de\\\":\\\"https://www.shopify.com/de/blog/ssl-zertifikat\\\",\\\"es\\\":\\\"https://www.shopify.com/es/blog/comercio-electronico-seguro\\\",\\\"fr\\\":\\\"https://www.shopify.com/fr/blog/certificats-ssl\\\",\\\"it\\\":\\\"https://www.shopify.com/it/blog/certificato-ssl\\\",\\\"nl\\\":\\\"https://www.shopify.com/nl/blog/ssl-certificaat\\\"}\",{\"_1704\":1740,\"_1741\":2600,\"_1743\":1747},\"[{\\\"title\\\":\\\"What Is a Subdomain? A Complete Guide\\\",\\\"url\\\":\\\"blog/what-is-a-subdomain\\\"},{\\\"title\\\":\\\"10 Most Popular Domains\\\",\\\"url\\\":\\\"blog/popular-domains\\\"},{\\\"title\\\":\\\"How To Choose the Best Domain Name in 2024 (7 Tips \u0026 Tools)\\\",\\\"url\\\":\\\"blog/choose-domain-name\\\"},{\\\"title\\\":\\\"Domain SEO Explained- Choosing an SEO Friendly Domain Name\\\",\\\"url\\\":\\\"blog/domain-seo\\\"},{\\\"title\\\":\\\"How To Register a Domain Name in 5 Simple Steps\\\",\\\"url\\\":\\\"blog/register-a-domain-name\\\"},{\\\"title\\\":\\\"Domain Price - How Much Does a Domain Really Cost?\\\",\\\"url\\\":\\\"blog/domain-price\\\"},{\\\"title\\\":\\\"How to Buy a Domain Name- Domain Registration Guide\\\",\\\"url\\\":\\\"blog/how-to-buy-a-domain\\\"},{\\\"title\\\":\\\"What Is Web Hosting? Web Hosting Definition and Guide\\\",\\\"url\\\":\\\"blog/what-is-hosting\\\"},{\\\"title\\\":\\\"How Much Does Website Hosting Cost?\\\",\\\"url\\\":\\\"blog/hosting-costs\\\"},{\\\"title\\\":\\\"Website Builder \u0026 Website Maker by Shopify\\\",\\\"url\\\":\\\"website/builder\\\"}]\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},\"13 Nov 2024\",{\"_1704\":1705,\"_161\":2604,\"_1456\":2605,\"_335\":2606,\"_1709\":2607,\"_1711\":2608,\"_1721\":2611,\"_126\":2612,\"_1724\":2613,\"_1726\":2614,\"_1544\":2615,\"_1730\":2616,\"_1737\":2617,\"_1751\":2609,\"_1752\":2610,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":2602,\"_1758\":2607},\"gid://shopify/Article/556366757922\",\"cash-flow-statement\",\"Cash Flow Statement: What It Is and How To Understand It\",\"2024-11-13T06:00:00Z\",{\"_1704\":1713,\"_379\":2609,\"_1715\":2610,\"_1717\":1767,\"_1719\":1768},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/cash_20flow_20statement_20template_1848x970_9ed6a944-2ed2-4d0c-b6dd-eefbf06c3ab0.png?v=1729254242\",\"A cash flow statement with an increase of 32% on a light blue background with falling silver coins.\",[1864],\"\u003cstyle type=\\\"text/css\\\"\u003e\u003c!--\\n.tg {border-collapse:collapse;border-spacing:0;}\\n.tg td{border-color:black;border-style:solid;border-width:1px;\\n overflow:hidden;padding:9px 15px;word-break:normal;}\\n.tg th{border-color:black;border-style:solid;border-width:1px;\\n font-weight:normal;overflow:hidden;padding:9px 15px;word-break:normal;}\\n.tg .tg-j53b{border-color:#000000;color:#15C;text-align:center;text-decoration:underline;vertical-align:top}\\n.tg .tg-wp8o{border-color:#000000;text-align:center;vertical-align:top}\\n.tg .tg-wkkj{background-color:#efefef;border-color:#000000;font-weight:bold;text-align:left;vertical-align:top}\\n--\u003e\u003c/style\u003e\\n\u003cp\u003eCash is the lifeline of every business—especially new and small businesses.\u003c/p\u003e\\n\u003cp\u003eLimited or inconsistent cash flow is one of the most significant challenges that small businesses face. That’s why understanding and \u003ca href=\\\"/blog/cash-flow-management\\\"\u003emanaging cash flow\u003c/a\u003e is a prerequisite for success.\u003c/p\u003e\\n\u003cp\u003eTo get a grasp of the cash flows going in and out of your business, you need a cash flow statement. If you’re having a hard time with financial statements, you’re in luck. This guide offers a detailed explanation of the ins and outs—plus a free cash flow statement template to download and customize.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eTable of contents\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003eWhat is a cash flow statement?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003eHow cash flow is calculated\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003eElements of a cash flow statement\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#4\\\"\u003eHow to prepare a cash flow statement\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#5\\\"\u003eHow to read a cash flow statement\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#6\\\"\u003eCash flow statement vs. other financial statements\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#7\\\"\u003eCash flow limitations\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#8\\\"\u003eCash flow statement template\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#9\\\"\u003eCash flow statement FAQ\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003cdiv data-guide=\\\"cash_flow_template\\\"\u003e\u003c/div\u003e\\n\u003ch2 id=\\\"1\\\"\u003eWhat is a cash flow statement?\u003c/h2\u003e\\n\u003cp\u003eA cash flow statement is a financial statement that summarizes the inflows and outflows of cash transactions during a given period of business operations.\u003c/p\u003e\\n\u003cp\u003e“Cash flow statements easily show business owners where their cash came from and where it went,” says Melissa Pedigo, a certified public accountant with more than 20 years of experience. “To figure out where the cash came and went by looking at the other financial statements (the balance sheet and \u003ca href=\\\"/blog/income-statement\\\"\u003eincome statement\u003c/a\u003e) is nearly impossible.\u003c/p\u003e\\n\u003cp\u003e“The cash flow statement will show owners if there are liquidity issues with cash flow shortages. Owners can also use data from the cash flow statement to compare against their budgets or forecasts. Since cash flow statements show the company’s historic performance, this information is useful to know if you’re staying within budget.”\u003c/p\u003e\\n\u003cp\u003eRecording cash movements is easier if you use a cash flow statement template for small businesses. A cash flow statement template typically comes in spreadsheet format, pre-loaded with the necessary formulas for easy calculations.\u003c/p\u003e\\n\u003ciframe width=\\\"560\\\" height=\\\"315\\\" src=\\\"https://www.youtube.com/embed/6H9d-mb8T0c?si=mLp6mlQtF0Df5CwL\\\" title=\\\"YouTube video player\\\" frameborder=\\\"0\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" referrerpolicy=\\\"strict-origin-when-cross-origin\\\" allowfullscreen=\\\"\\\"\u003e\u003c/iframe\u003e\\n\u003ch2 id=\\\"2\\\"\u003eHow cash flow is calculated\u003c/h2\u003e\\n\u003cp\u003eThere are three main methods used to calculate cash flow:\u003c/p\u003e\\n\u003ch3\u003eOperating cash flow (OFC)\u003c/h3\u003e\\n\u003cp\u003e\u003cstrong\u003e\u003cem\u003eOCF = Net Income + Depreciation – Changes in Working Capital + Non-cash Items\u003c/em\u003e\u003c/strong\u003e\u003c/p\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/operating-cash-flow\\\"\u003eOFC\u003c/a\u003e measures how much cash a business generates from its core operations. It starts with net income, adds back non-cash expenses like depreciation, and then adjusts for changes in working capital (inventory, accounts receivable/payable). A typical healthy business may aim for a net operating cash flow ratio of 1.2 to 2.0.\u003c/p\u003e\\n\u003cp\u003eFor example, increasing inventory reduces cash flow since you’ve spent money stocking up.\u003c/p\u003e\\n\u003ch3\u003eFree cash flow (FCF) \u003c/h3\u003e\\n\u003cp\u003e\u003cstrong\u003e\u003cem\u003eFCF = Operating Cash Flow – Capital Expenditures\u003c/em\u003e\u003c/strong\u003e\u003c/p\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/free-cash-flow-yield\\\"\u003eFCF\u003c/a\u003e shows how much cash is available to investors and owners after accounting for business needs. By subtracting capital expenditures (like buying new equipment or buildings) from OCF, you see what’s left for dividends, debt repayment, or reinvestment. \u003c/p\u003e\\n\u003cp\u003eMany investors consider it the most important measure. Small businesses generally aim for positive free cash flow of at least 10% of revenue.\u003c/p\u003e\\n\u003ch3\u003eNet cash flow\u003c/h3\u003e\\n\u003cp\u003e\u003cstrong\u003e\u003cem\u003eBeginning Cash Balance\u003c/em\u003e\u003c/strong\u003e\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003e\u003cem\u003e+ Cash Inflows (from operations, investments, financing)\u003c/em\u003e\u003c/strong\u003e\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003e\u003cem\u003e– Cash Outflows (operating expenses, investments, debt payments)\u003c/em\u003e\u003c/strong\u003e\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003e\u003cem\u003e= Net cash flow\u003c/em\u003e\u003c/strong\u003e\u003c/p\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/net-cash-flow\\\"\u003eNet cash flow\u003c/a\u003e tracks all cash movement over a period. Think of it like a checkbook. Start with your beginning balance, add deposits (sales, investments, loans received), subtract payments (expenses, equipment purchases, loan payments), and you get your ending balance. It shows your total cash position change. \u003c/p\u003e\\n\u003ch2 id=\\\"3\\\"\u003eElements of a cash flow statement\u003c/h2\u003e\\n\u003col\u003e\\n\u003cli\u003e\u003ca href=\\\"#11\\\"\u003eOperating activities\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#12\\\"\u003eInvesting activities\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#13\\\"\u003eFinancing activities\u003c/a\u003e\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cp\u003eThe cash flow statement shows the three main types of cash flows:\u003c/p\u003e\\n\u003ch3 id=\\\"11\\\"\u003eOperating activities\u003c/h3\u003e\\n\u003cp\u003eOperating activities in the cash flow statement include core business activities. This section measures the cash flow from a company’s provision of products or services. Examples of \u003ca href=\\\"/blog/operating-cash-flow\\\"\u003eoperating cash flows\u003c/a\u003e include sales of goods and services, salary payments, rent payments, and income tax payments.\u003c/p\u003e\\n\u003ch3 id=\\\"12\\\"\u003eInvesting activities\u003c/h3\u003e\\n\u003cp\u003eInvesting activities include cash flows from the acquisition and disposal of long-term assets and other investments not included in cash equivalents. These represent long-term investments in the company’s growth. For instance, purchasing or selling physical assets like real estate or vehicles, and non-physical property like patents.\u003c/p\u003e\\n\u003ch3 id=\\\"13\\\"\u003eFinancing activities\u003c/h3\u003e\\n\u003cp\u003eCash flows related to financing activities typically represent cash from investors or banks, issuing and buying back shares, and dividend payments. Whether you’re getting a \u003ca href=\\\"/blog/how-to-get-a-small-business-loan\\\"\u003ebusiness loan\u003c/a\u003e, paying interest to service debt, or distributing dividends, all of these transactions fall under financing activities.\u003c/p\u003e\\n\u003ch2\u003eCash flow statement example\u003c/h2\u003e\\n\u003cp\u003eBelow is a hypothetical cash flow statement example that provides a comprehensive view of the cash inflows and outflows from operating, investing, and financing activities. It highlights the company’s liquidity and cash management for the year.\u003c/p\u003e\\n\u003cstyle type=\\\"text/css\\\"\u003e\u003c!--\\n.tg {border-collapse:collapse;border-spacing:0;}\\n.tg td{border-color:black;border-style:solid;border-width:1px;\\n overflow:hidden;padding:9px 15px;word-break:normal;}\\n.tg th{border-color:black;border-style:solid;border-width:1px;\\n font-weight:normal;overflow:hidden;padding:9px 15px;word-break:normal;}\\n.tg .tg-j53b{border-color:#000000;color:#15C;text-align:center;text-decoration:underline;vertical-align:top}\\n.tg .tg-wp8o{border-color:#000000;text-align:center;vertical-align:top}\\n.tg .tg-wkkj{background-color:#efefef;border-color:#000000;font-weight:bold;text-align:left;vertical-align:top}\\n--\u003e\u003c/style\u003e\\n\u003c!--Cash Flow Statement for Year Ending December 21, 2023--\u003e\\n\u003cdiv style=\\\"overflow-x: auto;\\\"\u003e\\n\u003ctable class=\\\"tg\\\"\u003e\\n\u003cthead\u003e\\n\u003ctr\u003e\\n\u003cth style=\\\"text-align: center;\\\" class=\\\"tg-wkkj\\\"\u003eCash flow statement // Year ending December 21, 2023\u003c/th\u003e\\n\u003cth class=\\\"tg-wkkj\\\"\u003e\u003c/th\u003e\\n\u003c/tr\u003e\\n\u003c/thead\u003e\\n\u003ctbody\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e\u003cstrong\u003eCash flow from operating activities\u003c/strong\u003e\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eNet income\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e$120,000\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e\u003cem\u003eAdjustments for non-cash items\u003c/em\u003e\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eDepreciation and amortization\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e$15,000\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eInventory write-downs\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e$3,000\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eOther\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e$2,000\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e\u003cem\u003eChanges in working capital\u003c/em\u003e\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eDecrease in accounts receivable\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e$5,000\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eIncrease in inventory\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e($8,000)\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eDecrease in prepaid expenses\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e$1,000\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eIncrease in accounts payable\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e$7,000\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eIncrease in accrued expenses\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e$4,000\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eIncrease in taxes payable\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e$2,000\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e\u003cstrong\u003e\u003cem\u003eNet cash from operating activities\u003c/em\u003e\u003c/strong\u003e\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e$151,000\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e\u003cstrong\u003eCash flow from investing activities\u003c/strong\u003e\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eProperty and equipment purchase\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e($25,000)\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eIntangible assets purchase\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e($10,000)\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eIncome from equipment sales\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e$5,000\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e\u003cem\u003e\u003cstrong\u003eNet cash from investing activities\u003c/strong\u003e\u003c/em\u003e\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e($30,000)\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e\u003cstrong\u003eCash flow from financing activities\u003c/strong\u003e\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eProceeds from issuance of common stock\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e$50,000\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eLong-term debt repayment\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e($20,000)\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eDividends paid\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e($10,000)\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e\u003cem\u003e\u003cstrong\u003eNet cash from financing activities\u003c/strong\u003e\u003c/em\u003e\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e$20,000\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e\u003cstrong\u003eNet increase in cash and cash equivalents\u003c/strong\u003e\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e$141,000\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003eCash and cash equivalents at beginning of year\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e$60,000\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003ctr\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e\u003cstrong\u003eCash and cash equivalents at end of year\u003c/strong\u003e\u003c/td\u003e\\n\u003ctd class=\\\"tg-wp8o\\\"\u003e$201,000\u003c/td\u003e\\n\u003c/tr\u003e\\n\u003c/tbody\u003e\\n\u003c/table\u003e\\n\u003c/div\u003e\\n\u003c!--End of table--\u003e \u003cbr\u003e\\n\u003ch3\u003eExample notes\u003c/h3\u003e\\n\u003cp\u003eHere are some examples notes for the hypothetical cash flow statement example above:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eNet income:\u003c/strong\u003e This is the profit of the business after all expenses have been deducted.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eDepreciation and amortization:\u003c/strong\u003e Non-cash expenses that reduce the value of fixed assets and intangible assets over time.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eChanges in working capital:\u003c/strong\u003e Reflect adjustments in current assets and liabilities, impacting the company’s liquidity.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eInvesting activities:\u003c/strong\u003e Involves the purchase and sale of long-term assets.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eFinancing activities:\u003c/strong\u003e Reflect changes in the capital structure of the business, such as issuing stock, borrowing, and repaying debt.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eCurrency:\u003c/strong\u003e All figures are in USD. \u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch2 id=\\\"4\\\"\u003eHow to prepare a cash flow statement\u003c/h2\u003e\\n\u003cp\u003eThere are two core ways to prepare a cash flow statement: the direct method and the indirect method. Both are accepted by generally accepted accounting principles (GAAP) and International Financial Reporting Standards (IFRS).\u003c/p\u003e\\n\u003cp\u003eNo matter which method you choose, only the operating activities section of your cash flow statement will be affected. The two other sections—cash from investing and financing activities—will remain the same.\u003c/p\u003e\\n\u003ch3\u003eDirect method\u003c/h3\u003e\\n\u003cp\u003eThe direct method adds up all the cash inflows and outflows from operating activities. It’s based on the \u003ca href=\\\"/blog/what-is-cash-basis-accounting\\\"\u003ecash basis accounting\u003c/a\u003e model that recognizes revenues when cash is received and expenses when they are paid. The direct method for cash flow calculation is straightforward, but it requires \u003ca href=\\\"https://www.shopify.com/balance\\\"\u003etracking every cash transaction\u003c/a\u003e, so it might require more effort.\u003c/p\u003e\\n\u003col\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eStart with cash receipts.\u003c/strong\u003e List your receipts of cash made from all customers. This doesn’t include any sales made on credit, just cash collected from sales or services.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eAdd interest or dividends received. \u003c/strong\u003eAdd any income you received from interest or earned from dividends during the accounting period.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eSubtract cash payments made to employees or suppliers. \u003c/strong\u003eList all cash payments you made to employees, including salaried employees, contract laborers, and freelancers. This also includes any income tax you paid and any \u003ca href=\\\"/blog/accounts-payable\\\"\u003epayments made to suppliers\u003c/a\u003e during the accounting period, including any fees or interest paid.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eCalculate cash flow.\u003c/strong\u003e Add the cash collected and subtract the cash payments made during the accounting period. This will give you a clear picture of the cash flow available. You can do this using the free \u003ca href=\\\"https://www.shopify.com/capital/calculator\\\"\u003eShopify cash flow calculator\u003c/a\u003e. \u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cp\u003eBased on that number, you can figure out if cash increased or decreased for the period. This is a big indicator of how well your company is doing financially, and how much cash it can generate to pay bills and invest for the future.\u003c/p\u003e\\n\u003ch3\u003eIndirect method\u003c/h3\u003e\\n\u003cp\u003eThe \u003ca href=\\\"/blog/cash-flow-statement-indirect-method\\\"\u003eindirect method\u003c/a\u003e of preparing a cash flow statement uses net income as a base and adjusts it based on non-cash expenses like depreciation and amortization. The majority of businesses use the indirect method because it’s easier to prepare. \u003c/p\u003e\\n\u003cp\u003eThis method is suitable for businesses using \u003ca href=\\\"/blog/what-is-accrual-accounting\\\"\u003eaccrual accounting\u003c/a\u003e, where revenue is recorded when it’s earned rather than when it’s received. When using the indirect method, begin with the net income from your income statement, then make adjustments to undo the impact of accruals made during the period.\u003c/p\u003e\\n\u003col\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eStart with net income. \u003c/strong\u003e\u003ca href=\\\"/blog/how-to-calculate-net-income\\\"\u003eNet income\u003c/a\u003e is calculated by subtracting all operational expenses, interest payments, taxes, and other expenses from total revenue. It’s important because it’s the basis for cash flow adjustments. Although net income is a measure of profitability, it doesn’t equal cash flow.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eAdd non-cash expenses. \u003c/strong\u003eNon-cash expenses—like depreciation and amortization—are adjustments made to net income to reflect the actual cash position of your business. Depreciation is how you spread the cost of tangible assets over their useful lives, while amortization is how you spread the cost of intangibles. You may also include losses from the sale of assets, even though they might not have resulted in a cash outflow.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eSubtract changes in working capital.\u003c/strong\u003e Working capital is the difference between current assets (like cash, inventory, and receivables) and liabilities (like \u003ca href=\\\"/blog/accounts-payable\\\"\u003eaccounts payable\u003c/a\u003e and short-term debt), and may fluctuate from one period to the next.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eAdd other cash items. \u003c/strong\u003eThis step involves adjusting for other cash inflows and outflows not included in net income and working capital. These include dividends paid, interest paid, and any other cash investments or payments.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eCalculate cash flow. \u003c/strong\u003eThe final step is to calculate the total cash flow for the period. This is done by combining the net income, adjustments for non-cash expenses, changes in \u003ca href=\\\"/blog/what-is-working-capital\\\"\u003eworking capital\u003c/a\u003e, and other cash items.\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch2 id=\\\"5\\\"\u003eHow to read a cash flow statement\u003c/h2\u003e\\n\u003cp\u003eThe goal of the cash flow statement is to show the amount of cash generated and spent over a specific period of time, helping you analyze liquidity and long-term solvency. The goal is to maintain a cash buffer that covers at least three to six months of operating expenses.\u003c/p\u003e\\n\u003cp\u003eWhen you summarize all cash transactions, you can get a positive or a negative cash flow. Here’s what to do in each scenario: \u003c/p\u003e\\n\u003ch3\u003eLook for positive cash flow\u003c/h3\u003e\\n\u003cp\u003ePositive cash flow means you have more money coming in than going out. This opens up opportunities, such as reinvesting excess cash into business growth. However, positive cash flow doesn’t necessarily mean that your business is profitable. There are cases where the company has a negative \u003ca href=\\\"/blog/how-to-calculate-net-income\\\"\u003enet income\u003c/a\u003e, but a positive cash flow due to borrowing activities.\u003c/p\u003e\\n\u003ch3\u003eInvestigate negative cash flow\u003c/h3\u003e\\n\u003cp\u003eNegative cash flow indicates that you’ve spent more cash than you’ve generated during a specific period of time. Negative cash flow isn’t necessarily a bad thing, especially if it results from investment in future growth.\u003c/p\u003e\\n\u003cp\u003eFor instance, \u003ca href=\\\"/blog/what-is-venture-capital\\\"\u003eventure-capital-funded startups\u003c/a\u003e often exhibit negative cash flow, or burn rate, as they work to gain market share, win customers, and generate higher long-term profits. However, if you have a negative cash flow in more than one accounting period, you should consider it a red flag for your business’s financial health.\u003c/p\u003e\\n\u003ch3\u003eMake cash flow statement notes\u003c/h3\u003e\\n\u003cp\u003eAnnotate your cash flow statement with important and helpful information for anyone trying to read and understand it. You might include notes about important definitions, how the numbers were calculated, which currency you’re using, and if you’re showing numbers in thousands or millions. This will mitigate misinterpretation. \u003c/p\u003e\\n\u003ch2 id=\\\"6\\\"\u003eCash flow statement vs. other financial statements\u003c/h2\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/financial-statements\\\"\u003eFinancial statements\u003c/a\u003e are reports that summarize the financial performance of your business. A cash flow statement is one of the main types of financial statements, alongside an \u003ca href=\\\"/blog/income-statement\\\"\u003eincome statement\u003c/a\u003e, a \u003ca href=\\\"/blog/balance-sheet\\\"\u003ebalance sheet\u003c/a\u003e, and a \u003ca href=\\\"/blog/profit-and-loss-statements\\\"\u003eprofit and loss statement\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eAll three financial statements are different but relate to each other in important ways:\u003c/p\u003e\\n\u003ch3\u003eCash flow statement vs. income statement\u003c/h3\u003e\\n\u003cp\u003eAn \u003ca href=\\\"/blog/traditional-income-statement\\\"\u003eincome statement\u003c/a\u003e measures revenue, expenses, and profitability over a specific period, highlighting its profitability through net income. A cash flow statement shows the actual cash inflows and outflows over the same period, focusing on liquidity and cash management. \u003c/p\u003e\\n\u003cp\u003eThe income statement includes non-cash items like depreciation, while the cash flow statement adjusts for these to reflect actual cash movement. The income statement measures financial performance, while the cash flow statement measures cash availability.\u003c/p\u003e\\n\u003ch3\u003eCash flow statement vs. balance sheet\u003c/h3\u003e\\n\u003cp\u003eA company’s \u003ca href=\\\"/blog/what-is-balance-sheet\\\"\u003ebalance sheet\u003c/a\u003e includes total assets and liabilities, including money your business owes and money owed to you. Cash flow simply shows the money that came in and out of your business over a given span of time. Unlike an income statement, a balance sheet provides a detailed view of your assets and liabilities.\u003c/p\u003e\\n\u003ch3\u003eCash flow statement vs. profit and loss \u003c/h3\u003e\\n\u003cp\u003eCash flow statements are different from profit and loss (P\u0026amp;L) statements. Profit reflects revenue after subtracting all costs during a set period, such as a quarter or year. Cash flow only records cash going in and out of a company. A P\u0026amp;L statement is also an income statement. \u003c/p\u003e\\n\u003ch2 id=\\\"7\\\"\u003eCash flow limitations\u003c/h2\u003e\\n\u003cp\u003eCash flow analysis has a few limitations. It doesn’t show the timing of cash movements within a period. A company might look healthy based on monthly cash flow but face weekly shortages. \u003c/p\u003e\\n\u003cp\u003e“Cash flow analysis doesn’t consider non-cash items like depreciation or stock-based compensation,” Melissa explains. “It can also get distorted for large one-time cash events (like selling a large asset or taking out a huge loan). Cash flow analysis focuses mainly on liquidity and solvency (ability to meet short- and long-term obligations) and ignores profitability.”\u003c/p\u003e\\n\u003ch2 id=\\\"8\\\"\u003eCash flow statement template\u003c/h2\u003e\\n\u003cp\u003eYou don’t need to start from scratch when preparing a statement of cash flows. Download the free cash flow statement template and start tracking your business’s finances today.\u003c/p\u003e\\n\u003cp\u003eIt’s easy to use, with simple instructions, and you can customize it to suit your business’s accounting periods.\u003c/p\u003e\\n\u003cdiv data-guide=\\\"cash_flow_template\\\"\u003e\u003c/div\u003e\\n\u003cp\u003eHere’s how to use it:\u003c/p\u003e\\n\u003ch3\u003e1. Gather relevant documentation\u003c/h3\u003e\\n\u003cp\u003eTo fill out the template, you need financial information like receipts, invoices, and bank statements.\u003c/p\u003e\\n\u003ch3\u003e2. Fill out the template\u003c/h3\u003e\\n\u003cp\u003eAs you input your numbers, the spreadsheet’s formulas will update automatically. The template also includes the starting balance so it can be carried forward, giving you an accurate calculation of your cash flow in each period.\u003c/p\u003e\\n\u003ch3\u003e3. Review the cash flow statement\u003c/h3\u003e\\n\u003cp\u003eOnce your cash flow statement is ready, do some cash flow analysis. Ask yourself:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eDoes the statement reveal any seasonal variations in cash flow?\u003c/li\u003e\\n\u003cli\u003eAre customers or clients making payments consistently or inconsistently?\u003c/li\u003e\\n\u003cli\u003eDo you need to account for any large, one-time cash inflows or outflows that may otherwise skew the numbers?\u003c/li\u003e\\n\u003cli\u003eHow often do you have unexpected expenses and how are you managing them?\u003c/li\u003e\\n\u003cli\u003eCan you eliminate or reduce any variable expenses (utilities, subscription fees, etc.)?\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eAsking these questions will help you get a better sense of your business’s cash flow management strategy and predict future cash flows.\u003c/p\u003e\\n\u003ch2\u003eKeep an eye on your company’s cash flow\u003c/h2\u003e\\n\u003cp\u003eCash flow statements may be complex, but there are many ways you can use Shopify, a suite of \u003ca href=\\\"/blog/small-business-accounting-tools\\\"\u003esmall business accounting tools\u003c/a\u003e, and apps to simplify the process. When you prepare your cash flow statements regularly, you can spot trends, maintain positive cash flow, and set yourself up for endless growth opportunities. \u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eManage your money where you make it with Shopify Balance\u003c/p\u003e\\n\u003cp\u003eShopify Balance is a free financial account that lets you manage your business’s money from Shopify admin. Pay no monthly fees, get payouts up to seven days earlier, and earn cash back on everyday spending.\u003c/p\u003e\\n\u003ca class=\\\"marketing-button marketing-button--small\\\" href=\\\"https://www.shopify.com/balance?itcat=coreblog\u0026amp;itterm=shopify-balance-cta\\\" target=\\\"_blank\\\"\u003eDiscover Shopify Balance\u003c/a\u003e\\n\u003c/div\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cdiv itemscope=\\\"\\\" itemtype=\\\"https://schema.org/FAQPage\\\"\u003e\\n\u003ch2 id=\\\"9\\\"\u003eCash flow statement FAQ\u003c/h2\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eIs a cash flow statement mandatory?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003ePublic companies must include cash flow statements in their financial reports as required by accounting standards and regulatory bodies like the SEC. Private companies aren’t legally required to prepare them, but lenders and investors often demand them, and they’re considered essential for good business management.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat is free cash flow?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eFree cash flow represents the cash a company has available after paying for operating expenses and capital expenditures like equipment or buildings. It’s considered “free” because this money can be used to benefit shareholders through dividends, share buybacks, debt reduction, or business expansion.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat are the 3 types of cash flow statements?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003col\u003e\\n\u003cli\u003eCash flow from operating activities\u003c/li\u003e\\n\u003cli\u003eCash flow from investing activities \u003c/li\u003e\\n\u003cli\u003eCash flow from financing activities\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow do you interpret a cash flow statement?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eInterpret your cash flow statement by reading the notes and then looking for indications of positive or negative cash flow. Then investigate further what’s causing the negative or positive cash flow and see what you can learn from the choices that led to those numbers.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow do you know if a cash flow statement is good?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eA good cash flow statement shows positive and growing cash flow from operating activities, indicating the company generates enough cash from its main business operations. It also shows investing and financing activities—look for sound investments in long-term assets and balanced use of debt and equity financing. A good cash flow statement shows stability and predictability in cash flows, demonstrating effective cash management and a strong liquidity position.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat does a healthy cash flow statement look like?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eA healthy cash flow statement shows consistent positive cash flow from operating activities. It also shows strategic investments in long-term assets and a balanced approach to financing without excessive debt. A good statement reflects efficient working capital management that maintains sufficient cash reserves to cover short-term obligations and unexpected expenses.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat is a bad cash flow statement?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eA bad cash flow statement shows continual negative cash flow from operating activities, indicating the company isn’t generating enough cash from its core operations. There may be excessive spending on investments without high returns or unsustainable financing activities, such as lots of debt or large dividend payouts. Unexplained fluctuations in cash flows, poor liquidity management, and the inability to meet short-term financial obligations are also signs of a bad cash flow statement.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"A cash flow statement allows you to make informed business decisions based on your cash position. Check out this guide and grab your free template!\",\"\u003cp\u003eA cash flow statement allows you to make informed business decisions based on your cash position. Check out this guide and grab your free template!\u003c/p\u003e\",{\"_1704\":1729,\"_335\":2606,\"_1182\":2613},{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,2618,2620,-5,2622],{\"_1704\":1740,\"_1741\":2619,\"_1743\":1744},\"{\\\"en-ca\\\":\\\"https://www.shopify.com/ca/blog/cash-flow-statement\\\",\\\"en-gb\\\":\\\"https://www.shopify.com/uk/blog/cash-flow-statement\\\",\\\"en-au\\\":\\\"https://www.shopify.com/au/blog/cash-flow-statement\\\",\\\"en-id\\\":\\\"https://www.shopify.com/id/blog/cash-flow-statement\\\",\\\"en-nz\\\":\\\"https://www.shopify.com/nz/blog/cash-flow-statement\\\",\\\"en-za\\\":\\\"https://www.shopify.com/za/blog/cash-flow-statement\\\",\\\"en-ng\\\":\\\"https://www.shopify.com/ng/blog/cash-flow-statement\\\",\\\"en-ph\\\":\\\"https://www.shopify.com/ph/blog/cash-flow-statement\\\",\\\"en-sg\\\":\\\"https://www.shopify.com/sg/blog/cash-flow-statement\\\",\\\"en-hk\\\":\\\"https://www.shopify.com/hk/blog/cash-flow-statement\\\",\\\"en-ie\\\":\\\"https://www.shopify.com/ie/blog/cash-flow-statement\\\",\\\"en-my\\\":\\\"https://www.shopify.com/my/blog/cash-flow-statement\\\",\\\"es\\\":\\\"https://www.shopify.com/es/blog/cash-flow-definicion\\\"}\",{\"_1704\":1740,\"_1741\":2621,\"_1743\":1747},\"[{\\\"title\\\":\\\"How to Write a Perfect Business Plan in 9 Steps\\\",\\\"url\\\":\\\"blog/business-plan\\\"},{\\\"title\\\":\\\"How To Write the Perfect Business Plan in 9 Steps (2024)\\\",\\\"url\\\":\\\"blog/business-plan-examples\\\"},{\\\"title\\\":\\\"20 About Us Page Examples With Templates\\\",\\\"url\\\":\\\"blog/how-to-write-an-about-us-page\\\"},{\\\"title\\\":\\\"7 Innovative Customer Loyalty Programs and How To Start\\\",\\\"url\\\":\\\"blog/loyalty-program\\\"},{\\\"title\\\":\\\"What Is Break Even Analysis?\\\",\\\"url\\\":\\\"blog/break-even-analysis\\\"},{\\\"title\\\":\\\"Level up Order Management and Fulfillment With Mobile\\\",\\\"url\\\":\\\"blog/mobile-order-management-fulfillment\\\"},{\\\"title\\\":\\\"The Fulfillment Stress That Comes with Unprecedented Press\\\",\\\"url\\\":\\\"blog/baloo-living\\\"},{\\\"title\\\":\\\"Shipping Strategy- What If I’m Only Shipping Specific Products Internationally?\\\",\\\"url\\\":\\\"blog/international-shipping-policy\\\"},{\\\"title\\\":\\\"How Free Shipping Can Increase Your Conversion and Average Order Value\\\",\\\"url\\\":\\\"blog/free-shipping-and-conversion\\\"},{\\\"title\\\":\\\"Shopify Shipping Services- Offer Affordable and Convenient Shipping for You and Your Customers\\\",\\\"url\\\":\\\"blog/shopify-shipping-services\\\"}]\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},{\"_1704\":1705,\"_161\":2624,\"_1456\":2625,\"_335\":2626,\"_1709\":2627,\"_1711\":2628,\"_1721\":2631,\"_126\":2632,\"_1724\":2633,\"_1726\":2634,\"_1544\":2635,\"_1730\":2637,\"_1737\":2638,\"_1751\":2629,\"_1752\":2630,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":2644,\"_1758\":2627},\"gid://shopify/Article/34911301\",\"34911301-how-to-start-a-podcast-the-ultimate-step-by-step-podcasting-guide\",\"Find Your Sound: How To Start a Podcast in 11 Steps (2025)\",\"2024-11-11T15:30:00Z\",{\"_1704\":1713,\"_379\":2629,\"_1715\":2630,\"_1717\":1767,\"_1719\":1768},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/how_to_start_a_podcast_ec108c22-404f-464a-9003-a8e21e10c96b.png?v=1729609945\",\"how to start a podcast\",[720],\"\u003cp\u003eYou don’t need to be a very technical person, nor do you require a lot of money, to learn how to start a podcast. \u003c/p\u003e\\n\u003cp\u003eThis guide will be your A to Z step-by-step walkthrough on how to get started with your first podcast. We’ll cover everything from the very technical to the abstract of podcasting concepts. \u003c/p\u003e\\n\u003cp\u003eAs a business owner, learning to start a podcast is something you should consider to help you reach this growing audience and expand your business through \u003ca href=\\\"https://www.shopify.com/blog/content-marketing\\\" target=\\\"_blank\\\"\u003econtent marketing\u003c/a\u003e.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--2\\\"\u003eTable of Contents\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#12\\\"\u003eHow to start a podcast in 11 steps\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#13\\\"\u003eHow to make money from your podcast \u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#14\\\"\u003eBenefits of starting your own podcast \u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#15\\\"\u003eCreate the best podcast for your brand today \u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003cmeta charset=\\\"utf-8\\\"\u003e\\n\u003ch2 id=\\\"12\\\"\u003eHow to start a podcast in 11 steps\u003c/h2\u003e\\n\u003col\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003eIdentify a podcast theme\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003eDecide on a format\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003eCreate your podcast brand\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#4\\\"\u003eChoose your podcasting equipment\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#5\\\"\u003eGet recording software\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#6\\\"\u003eOutline your first episode\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#7\\\"\u003eRecord your podcast\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#8\\\"\u003eRecord an intro and outro\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#9\\\"\u003eEdit your podcast\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#10\\\"\u003eDecide on podcast hosting\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#11\\\"\u003eMarket your podcast\u003c/a\u003e\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch3 id=\\\"1\\\"\u003e1. Identify a podcast theme\u003c/h3\u003e\\n\u003ciframe width=\\\"560\\\" height=\\\"315\\\" src=\\\"https://www.youtube.com/embed/RGWnA0_uFYY?si=D3jq8BtClsHtFFJr\\\" title=\\\"YouTube video player\\\" frameborder=\\\"0\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" referrerpolicy=\\\"strict-origin-when-cross-origin\\\" allowfullscreen=\\\"\\\"\u003e\u003c/iframe\u003e\\n\u003cp\u003eThe first thing you need to do to start your podcast is identify a theme. Stress test your idea by writing out at least 20 episode topics, including what you would discuss and who you would interview, if your podcast will include interviews.\u003c/p\u003e\\n\u003cp\u003eA stress test is critical, because if you can’t think of 20 episodes, you’ll probably run out of ideas before your podcast ever picks up steam. You need to make sure your idea has a good foundation. \u003c/p\u003e\\n\u003cp\u003eFor example, \u003ca href=\\\"https://lewishowes.com/sogpodcast/\\\" target=\\\"_blank\\\"\u003e\u003cem\u003eThe School of Greatness\u003c/em\u003e\u003c/a\u003e by Lewis Howes has more than 1,600 episodes. Great podcast themes have longevity. \u003c/p\u003e\\n\u003cp\u003eWhen choosing your podcast theme, take this into consideration: will you be happy and satisfied making new episodes on this topic two years from now? Choose something you’re passionate about. Your passion will be your greatest motivator to keep you disciplined when things get difficult. \u003c/p\u003e\\n\u003cp\u003eOnce you decide on a theme, ask yourself the following questions:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eWhat’s the goal of your podcast? \u003c/strong\u003eSome reasons include generating leads for a business, building authority on a topic, and earning passive income.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eWhat’s the “why” behind your podcast? \u003c/strong\u003eMarry your practical reason with an intrinsic purpose to stay motivated. What is the message or mission you want to share with the world? \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eWho is the show for? \u003c/strong\u003eCreate an avatar of your \u003ca href=\\\"/blog/target-audience\\\"\u003etarget audience\u003c/a\u003e. It’ll help you better understand how listeners think and feel, so you can address them directly. It also helps create a more intimate feel for your podcast that connects with listeners. Consider their interests, beliefs, and lifestyle.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eHow will your show stand out? \u003c/strong\u003eWhat are the notable things about your podcast that would cause people to talk about it? A simple way to stand out is to \u003ca href=\\\"/blog/6187532-dont-follow-your-passion-a-smarter-way-to-find-a-product-to-sell\\\"\u003efind a niche\u003c/a\u003e that is an inch wide but a mile deep. Niches help you eliminate perceived competition. Another way to stand out is through your style and personality. \u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eConsider how your podcast will help your listeners. If you can create educational material that is also entertaining, you’ll foster more enthusiastic and excited listeners who will tune in weekly to your show. \u003c/p\u003e\\n\u003ch3 id=\\\"2\\\"\u003e2. Decide on a format\u003c/h3\u003e\\n\u003cp\u003eThe next important component is the podcast format. What will your podcast be like and how will it be structured? Here are some ideas:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eInterviews.\u003c/strong\u003e These podcasts feature a single host who interviews individuals who fit with a particular theme. Think \u003ca href=\\\"https://lewishowes.com/podcast/\\\" target=\\\"_blank\\\"\u003e\u003cem\u003eThe School of Greatness\u003c/em\u003e\u003c/a\u003e. \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eScripted non-fiction. \u003c/strong\u003eTypically, these podcasts have a single theme for the entire season. Think \u003ca href=\\\"https://serialpodcast.org/\\\" target=\\\"_blank\\\"\u003e\u003cem\u003eSerial\u003c/em\u003e\u003c/a\u003e. \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eNews. \u003c/strong\u003eThese podcasts give you the news in a super digestible format. Think \u003ca href=\\\"https://www.npr.org/podcasts/510318/up-first\\\" target=\\\"_blank\\\"\u003eNPR’s \u003cem\u003eUp First\u003c/em\u003e\u003c/a\u003e.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eEducational. \u003c/strong\u003eThese scripted non-fiction podcasts primarily seek to teach something. Think \u003ca href=\\\"https://open.spotify.com/show/0jry4bElZtpDBxfOLnZvUo\\\" target=\\\"_blank\\\"\u003e\u003cem\u003eCreative Class\u003c/em\u003e\u003c/a\u003e. \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eScripted fiction.\u003c/strong\u003e These podcasts are similar to radio dramas and are often scripted and highly produced. Think \u003ca href=\\\"https://twoupproductions.com/limetown/podcast\\\"\u003e\u003cem\u003eLimetown\u003c/em\u003e\u003c/a\u003e.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eOnce you’ve chosen a format, ask yourself:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eAre you going to do interviews? \u003c/li\u003e\\n\u003cli\u003eWill there be a co-host?\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eAll of these formats can make great podcasts. It’s important to have a format nailed down, because it impacts the type of equipment and software you need to invest in to produce your show.\u003c/p\u003e\\n\u003cp\u003eWhen it comes to format, two of the most common questions beginners have are:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eHow long should my podcast episodes be? \u003c/strong\u003eEpisode length depends on how long you need to give your audience value, but not longer. \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eHow often should I publish my podcast? \u003c/strong\u003eConsistency, not volume, is the key. No one wants to subscribe to a podcast that is unpredictable. Choose a publishing schedule that will be easy to maintain. You can always scale up later.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cdiv data-related-article-block=\\\"true\\\" data-related-article-link=\\\"make-money-podcasting\\\" data-related-article-title=\\\"How To Make Money Podcasting: 8 Winning Monetization Ideas\\\" data-related-article-description=\\\"When traditional sponsorships are out of reach, how do new podcasters make money podcasting? Here are 8 monetization ideas you can start today.\\\" data-related-article-image=\\\"https://cdn.shopify.com/s/files/1/0070/7032/articles/Shopify_Podcast_Final_Revised_2e40ce06-b37d-4869-8899-7499d4e7016c.jpg?v=1729284494\\\"\u003e\u003c/div\u003e\\n\u003ch3 id=\\\"3\\\"\u003e3. Create your podcast brand\u003c/h3\u003e\\n\u003cp\u003eNext, let’s talk about developing your podcast brand. You want to put some care into your branding because it’s the first impression new listeners have of your podcast.\u003c/p\u003e\\n\u003cdiv data-guide=\\\"branding\\\"\u003e\u003c/div\u003e\\n\u003ch4\u003eName your podcast\u003c/h4\u003e\\n\u003cp\u003eDon’t underestimate the power of a name. Your podcast title should speak to you and your audience. Listeners should know what the podcast is all about from just the name alone. \u003c/p\u003e\\n\u003cp\u003eHere are a few guidelines for choosing a popular podcast name:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eMake it four words or less.\u003c/li\u003e\\n\u003cli\u003eKeep it succinct and intriguing.\u003c/li\u003e\\n\u003cli\u003eMake it easy to spell and pronounce. \u003c/li\u003e\\n\u003cli\u003eDecide on a name you enjoy saying out loud.\u003c/li\u003e\\n\u003cli\u003eMake sure it’s not taken by another brand.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eA lot of podcast platforms include a “hook” or short description along with the podcast name. However, don’t get too hung up on this. Make sure to include keywords that make it easier for people to find your podcast, but avoid keyword stuffing or you could be penalized. \u003c/p\u003e\\n\u003ch4\u003eChoose your category\u003c/h4\u003e\\n\u003cp\u003eThere are many podcast topics to choose from: news, arts, culture, and much more. Podcast listeners browsing these categories for new shows will do so by interest, so it’s important to choose a category that accurately represents your podcast. \u003c/p\u003e\\n\u003cp\u003eIf your show is listed in a category that’s completely irrelevant to its content, you run the risk of being removed from some directories. \u003c/p\u003e\\n\u003cp\u003eIn 2023, \u003ca href=\\\"https://www.statista.com/statistics/1428226/podcast-genres-worldwide-listening-hours/#:~:text=According%20to%20a%20study%20on,to%20society%20and%20culture%20podcasts.\\\"\u003ethe most popular podcast categories\u003c/a\u003e were:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eComedy\u003c/li\u003e\\n\u003cli\u003eSociety and culture\u003c/li\u003e\\n\u003cli\u003eLifestyle and health\u003c/li\u003e\\n\u003cli\u003eTrue crime\u003c/li\u003e\\n\u003cli\u003eEducational\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch4\u003eEpisode descriptions\u003c/h4\u003e\\n\u003cp\u003eTake writing your podcast description seriously. It’s the thing that potential listeners read that will help them decide whether to listen to your podcast or not. \u003c/p\u003e\\n\u003cp\u003eEach podcast app gives you a different character limit. For example, Apple Podcasts gives you 4,000 characters (which is a lot of words), but between 400 and 600 is the sweet spot. \u003c/p\u003e\\n\u003cp\u003eTake \u003ca href=\\\"https://unofficialshopifypodcast.com/\\\" target=\\\"_blank\\\"\u003e\u003cem\u003eThe Unofficial Shopify Podcast\u003c/em\u003e\u003c/a\u003e, for instance. The description is around 480 characters and tells you exactly what to expect: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eNew episodes every Tuesday\u003c/li\u003e\\n\u003cli\u003eAnswers to your burning growth questions\u003c/li\u003e\\n\u003cli\u003eInsights from ecommerce and Shopify experts\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eWhen writing your podcast description, be sure to:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eMake it engaging\u003c/li\u003e\\n\u003cli\u003eAsk a question\u003c/li\u003e\\n\u003cli\u003eDescribe what you’re about\u003c/li\u003e\\n\u003cli\u003eInclude your podcast’s value proposition\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eRemember that podcast platforms are search engines also. You’ll want to include relevant keywords so people can find your show when searching for new podcasts. \u003c/p\u003e\\n\u003ch4\u003ePodcast cover art\u003c/h4\u003e\\n\u003cp\u003eAs your first impression, your cover art needs to be beautiful, stand out, and visually communicate your subject. \u003c/p\u003e\\n\u003cp\u003eHere are some best practices:\u003c/p\u003e\\n\u003col\u003e\\n\u003cli\u003eYour cover art should be a minimum of 1,400 pixels by 1,400 pixels and maximum of 3,000 pixels by 3,000 pixels. \u003c/li\u003e\\n\u003cli\u003eCompress files to optimize for mobile use. \u003c/li\u003e\\n\u003cli\u003eDon’t use too many words in your podcast artwork.\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cp\u003eYou can easily create cover art for free using \u003ca href=\\\"https://www.canva.com/\\\" target=\\\"_blank\\\"\u003eCanva\u003c/a\u003e. It even has templates you can use to speed up the process. If you lack an eye for design, you can find highly skilled designers on \u003ca href=\\\"https://www.fiverr.com/\\\" target=\\\"_blank\\\"\u003eFiverr\u003c/a\u003e or \u003ca href=\\\"https://99designs.com/\\\" target=\\\"_blank\\\"\u003e99designs\u003c/a\u003e. \u003c/p\u003e\\n\u003ch3 id=\\\"4\\\"\u003e4. Choose your podcasting equipment \u003c/h3\u003e\\n\u003cp\u003eNow that we have your podcast’s brand down, let’s discuss the tools you’ll need to start. Truth is, if your podcast doesn’t sound great, nobody is going to listen for long. \u003c/p\u003e\\n\u003cp\u003eMost people listen to podcasts in headphones, so bad sound quality isn’t just distracting, it’s uncomfortable. So having the right podcast equipment isn’t a nice-to-have, it’s a must-have. \u003c/p\u003e\\n\u003cp\u003eFirst let’s talk about microphones. When it comes to mics, there are three major categories.\u003c/p\u003e\\n\u003ch4\u003e\u003cstrong\u003e1. USB mics\u003c/strong\u003e\u003c/h4\u003e\\n\u003cp\u003eUSB mics are the most accessible for people starting out, as you just need to plug them into your computer’s USB port and open your recording software and you’re good to start recording. They are the most affordable and easiest to work with, but have the worst sound quality compared to other mics. \u003c/p\u003e\\n\u003cp\u003ePopular USB mics include:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"https://www.bluemic.com/en-us/products/yeti/\\\" target=\\\"_blank\\\"\u003eYeti by Logitech\u003c/a\u003e (best USB microphone overall)\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"https://www.jlab.com/collections/talk-series-usb-microphones\\\" target=\\\"_blank\\\"\u003eJLab Talk\u003c/a\u003e (best mic for less than $100)\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"https://www.logitechg.com/en-us/products/streaming-gear/snowball-ice-usb-microphone.988-000067.html\\\"\u003e Blue Snowball iCE\u003c/a\u003e (best USB mic on a budget)\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch4\u003e\u003cstrong\u003e2. Dynamic mics\u003c/strong\u003e\u003c/h4\u003e\\n\u003cp\u003eThese mics reject background noise well and, as a result, are a great choice when you have two people speaking. They are also durable and don’t require external power. Dynamic mics are often used by radio announcers, broadcasters, musicians, and podcasters.\u003c/p\u003e\\n\u003cp\u003eOne con to dynamic mics is that their lack of sensitivity means you need to keep your mouth close to the mic to ensure consistent recording levels.\u003c/p\u003e\\n\u003cp\u003ePopular dynamic mics include:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"https://www.shure.com/en-GB/products/microphones/sm7b\\\" target=\\\"_blank\\\"\u003eShure SM7B\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"https://products.electrovoice.com/na/en/re20/\\\" target=\\\"_blank\\\"\u003eElectro-Voice RE20\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"https://heilsound.com/product/pr-40/\\\" target=\\\"_blank\\\"\u003eHeli PR 40\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch4\u003e\u003cstrong\u003e3. Condenser mics\u003c/strong\u003e\u003c/h4\u003e\\n\u003cp\u003eAlso known as capacitor microphones, these mics are known for excellent audio quality and sensitivity. These mics require 48V phantom power or batteries to operate. Condenser mics are much more suited for quiet, sound-treated spaces, as they are a lot more sensitive.\u003c/p\u003e\\n\u003cp\u003ePopular condenser microphones include:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"https://www.rode.com/microphones/nt1\\\" target=\\\"_blank\\\"\u003eRode NT1\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"https://www.audio-technica.com/en-us/at5047\\\" target=\\\"_blank\\\"\u003eAudio-Technica AT5047\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch4\u003eCan you start a podcast with just an iPhone?\u003c/h4\u003e\\n\u003cp\u003eThe short answer: yes. Since iPhones have microphones, they have everything you need to record audio. However, the audio may not be as clear or sound as professional as you’d like.\u003c/p\u003e\\n\u003cp\u003eThat being said, there are several apps you can download that will turn your iPhone into a podcast audio recorder. Podcast hosting services, such as Podbean and \u003ca href=\\\"https://soundcloud.com/\\\"\u003eSoundCloud\u003c/a\u003e, also offer in-app podcast recording capabilities. \u003c/p\u003e\\n\u003cp\u003eMany of these apps are available for Android devices, too:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"https://www.spreaker.com/\\\"\u003eSpreaker\u003c/a\u003e (iOS and Android)\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"https://www.ikmultimedia.com/products/irigrecorder/\\\"\u003eiRig Recorder\u003c/a\u003e (iOS and Android)\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch4\u003ePodcast recording equipment to improve quality\u003c/h4\u003e\\n\u003cp\u003eBeyond microphones, here is some other gear that can boost the quality of your production. \u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003ePop filter (typically $5–$20):\u003c/strong\u003e Pop filters help keep the clicking noises your mouth makes when speaking close to the microphone from being recorded. It prevents the sound of plosives, which are really harsh consonant sounds like p’s or b’s.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eDesktop microphone stand or boom pole: \u003c/strong\u003eBoom arms help keep your podcast microphone in front of you, hands free. They also allow you to easily adjust the height and distance from your mouth on the fly, so you can move around while you podcast or simply keep your mic out of sight when you’re not recording. This is handy if you’re recording at your home office desk.\u003c/p\u003e\\n\u003cp\u003eYou can pick up a \u003ca href=\\\"https://neewer.com/products/neewer-microphone-arm-stand-66601015\\\" target=\\\"_blank\\\"\u003eNeewer Broadcast Studio Mic Boom Arm\u003c/a\u003e for under $50.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eOver-the-ear headphones: \u003c/strong\u003eUnlike earbuds, over-the-ear headphones offer noise rejection, better sound quality, and more comfort. \u003c/p\u003e\\n\u003cp\u003eTwo solid options are:\u003c/p\u003e\\n\u003col\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"https://www.sony.com/electronics/headband-headphones/mdr-zx110-zx110a-zx110ap\\\" target=\\\"_blank\\\"\u003e\u003cstrong\u003eSony ZX series stereo headphones\u003c/strong\u003e\u003c/a\u003e\u003cstrong\u003e.\u003c/strong\u003e A good pair of headphones is important if you’re interviewing guests. You don’t want to have their speech come through your speakers and get picked up by your microphone, which would cause echo.\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"https://www.amazon.com/gp/product/B000AJIF4E?tag=rtings-tv-um10b-20\u0026amp;ie=UTF8\\\" target=\\\"_blank\\\"\u003e\u003cstrong\u003eSony MDR7506 professional headphones\u003c/strong\u003e\u003c/a\u003e\u003cstrong\u003e.\u003c/strong\u003e If you have a bit more in your budget, these headphones are an industry standard and ideal for monitoring recording and listening back to audio when editing. \u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cp\u003e\u003cstrong\u003eShock mount: \u003c/strong\u003eThis tool suspends the microphone and prevents vibrations. Most microphone brands offer their own compatible shock mounts. There are some universal microphone shock mounts, like \u003ca href=\\\"http://rycote.com/\\\" target=\\\"_blank\\\"\u003eRycote\u003c/a\u003e, that allow you to easily attach microphones of different shapes and sizes easily.\u003c/p\u003e\\n\u003ch4\u003eXLR connections\u003c/h4\u003e\\n\u003cp\u003eIf you’re opting to use a USB microphone, then an interface isn’t something you’ll need. Simply plug your microphone directly into a USB port on your computer and select your microphone as your audio input in your recording program settings. \u003c/p\u003e\\n\u003cp\u003eCondenser and dynamic microphones, on the other hand, require an XLR connection. \u003c/p\u003e\\n\u003cp\u003eFor this, you have three options:\u003c/p\u003e\\n\u003col\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eAn audio interface like the Focusrite Scarlett series.\u003c/strong\u003e An interface is a piece of hardware that expands and improves the sonic capabilities of a computer, giving you the ability to connect professional microphones. They allow sound to go in and out of your computer. \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eHook up your XLR microphone to an external audio recording device.\u003c/strong\u003e This means you can record independently of your computer and can host a podcast episode anywhere. External audio recorders will save your audio to an SD card that you can upload to your computer later when you start editing. \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eA podcast machine.\u003c/strong\u003e Companies like Rode have created standalone podcast machines that give you recording, effects processing, and an intuitive console to control it all. These are typically on the more expensive side and are a better option for upgrading to later than starting out with. \u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch3 id=\\\"5\\\"\u003e5. Get recording software\u003c/h3\u003e\\n\u003cp\u003eOnce you have all the hardware, you’ll need to use software for recording and sound editing. Some people use Zoom, but you can also use different tools to record.\u003c/p\u003e\\n\u003ch4\u003eAudio recording software\u003c/h4\u003e\\n\u003cp\u003eThe software recommended in this section will allow you to record the audio from your microphone and save it as an MP3 file. The following software will also let you edit your recordings.\u003c/p\u003e\\n\u003cp\u003e\u003ca href=\\\"https://www.adobe.com/products/audition.html\\\" target=\\\"_blank\\\"\u003e\u003cstrong\u003eAdobe Audition\u003c/strong\u003e\u003c/a\u003e\u003cstrong\u003e (PC/Mac; $22.99 per month). \u003c/strong\u003eIf you want really powerful podcast editing software with all the bells and whistles, Adobe has it with Audition. It might be more than what you’ll need to edit your podcast, but if you’re using a mixer and high-end equipment, it could be a good idea to look at Adobe Audition as well.\u003c/p\u003e\\n\u003cp\u003e\u003ca href=\\\"https://www.audacityteam.org/\\\" target=\\\"_blank\\\"\u003e\u003cstrong\u003eAudacity\u003c/strong\u003e\u003c/a\u003e\u003cstrong\u003e (PC/Mac; free). \u003c/strong\u003eAudacity is a great alternative to paid premium audio-editing software. It’s easy to use and there are a lot of tutorials available online to help you.\u003c/p\u003e\\n\u003cp\u003e\u003ca href=\\\"https://www.apple.com/ca/mac/garageband/\\\" target=\\\"_blank\\\"\u003e\u003cstrong\u003eGarageBand\u003c/strong\u003e\u003c/a\u003e\u003cstrong\u003e (Mac; free).\u003c/strong\u003e GarageBand comes with all MacBooks and is good enough for most of your audio editing needs. GarageBand allows you to record the audio from your podcast microphone and save it as an MP3.\u003c/p\u003e\\n\u003ch4\u003eRemote recording software\u003c/h4\u003e\\n\u003cp\u003eIf you plan on conducting interviews for your podcast, you might want to use software that records your calls. If you’re using a mixer that records all sound from your computer, this software won’t be required. \u003c/p\u003e\\n\u003cp\u003eHowever, if you’re using a basic setup and a tool like Skype or Google Hangouts to conduct interviews, here are some recommended call recording tools:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"https://zencastr.com/\\\" target=\\\"_blank\\\"\u003e\u003cstrong\u003eZencastr\u003c/strong\u003e\u003c/a\u003e \u003cstrong\u003e(PC/Mac).\u003c/strong\u003e Record remote interviews in studio quality by sending a link and receiving a separate track for each guest. \u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"https://www.uberconference.com/\\\" target=\\\"_blank\\\"\u003e\u003cstrong\u003eDialpad AI Meetings\u003c/strong\u003e\u003c/a\u003e \u003cstrong\u003e(PC/Mac/iOS/Android).\u003c/strong\u003e The free conference call software allows participants to join the call via desktop or phone, and the moderator can record the calls.\u003c/li\u003e\\n\u003cli\u003e\\n\u003ca href=\\\"https://riverside.fm/\\\"\u003e\u003cstrong\u003eRiverside\u003c/strong\u003e\u003c/a\u003e\u003cstrong\u003e (PC/Mac).\u003c/strong\u003e Riverside records natively on each participant's device, so even if there are wifi service interruptions, the call comes out crystal clear.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"6\\\"\u003e6. Outline your first episode\u003c/h3\u003e\\n\u003cp\u003eNo matter how good your recording is, there is no substitute for great podcast content and a confident performance. Your podcast can’t just sound great, it needs to be worth listening to. \u003c/p\u003e\\n\u003cp\u003eA key to making this happen is creating an outline.\u003c/p\u003e\\n\u003cp\u003eUnless your podcast is meant to be scripted, you don’t need to script the entire show. You just need to create an outline based on the transformation you want your audience to have. \u003c/p\u003e\\n\u003cp\u003eStart with the end in mind. What’s the purpose of this episode? What’s the take away that you want your listeners to have? Picturing your listener avatar while creating an outline can be incredibly helpful. \u003c/p\u003e\\n\u003cp\u003eA good outline includes a hook to grab the audience’s attention, introductions for guests, interview questions, talking points, transitions, and closings. These not only help make the podcast go smoother, but also show your guests that you came prepared. \u003c/p\u003e\\n\u003cp\u003eHere is a generic episode structure you can use to fill out your outline: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eHook (teaser)\u003c/li\u003e\\n\u003cli\u003eIntro\u003c/li\u003e\\n\u003cli\u003eWelcome/episode overview\u003c/li\u003e\\n\u003cli\u003eAd spot\u003c/li\u003e\\n\u003cli\u003eInterview\u003c/li\u003e\\n\u003cli\u003eCall to action\u003c/li\u003e\\n\u003cli\u003eOutro\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eNo matter how good your recording is, there is no substitute for great content and a confident performance.\u003c/p\u003e\\n\u003ch3 id=\\\"7\\\"\u003e7. Record your podcast\u003c/h3\u003e\\n\u003cp\u003eRecording a podcast seems a lot more complicated than it really is. It takes the following series of steps to prep and manage an effective podcast recording. \u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eFind a room with solid sound\u003c/strong\u003e\u003c/p\u003e\\n\u003cp\u003eTry and choose a space with minimal noise. Think about things in your environment that might make noise. Is there a fan on your computer? Refrigerators? Cellphones? Cats? Dogs? A television? A cleaner recording will be easier to handle later on in the process.\u003c/p\u003e\\n\u003cp\u003eIf you have hardwood floors or rooms with a lot of windows, try and minimize echo. While it is most effective for professionals, you don’t need to spend a bunch of money on sound treatment right off the bat. Echo can be really easily reduced with movers blankets. Soft objects absorb sound and help create a cleaner recording.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eAdjust your systems\u003c/strong\u003e\u003c/p\u003e\\n\u003cp\u003eAdjust system preferences to make sure that sound from your microphone is going into the computer. If you’re using a condenser microphone, ensure that phantom power is running. \u003c/p\u003e\\n\u003cp\u003eOpen software and change bars and beats to time. Since you’re recording a podcast, not music, you don’t need bars and beats.\u003c/p\u003e\\n\u003cdiv style=\\\"text-align: start;\\\" data-mce-fragment=\\\"1\\\" data-mce-style=\\\"text-align: start;\\\"\u003e\u003cfigure\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/soundtrap-n30_i7mx62o-unsplash.jpg?v=1731360165\\\" alt=\\\"Woman in black tank top sitting in chair in front of microphone\\\" style=\\\"float: none;\\\" data-mce-fragment=\\\"1\\\" data-mce-style=\\\"float: none;\\\" data-mce-src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/soundtrap-n30_i7mx62o-unsplash.jpg?v=1731360165\\\"\u003e\\n\u003cfigcaption\u003e\u003cem\u003e Image via \u003ca href=\\\"https://unsplash.com/photos/woman-in-black-tank-top-sitting-on-chair-in-front-of-microphone-n30_i7mx62o\\\"\u003eUnsplash\u003c/a\u003e\u003c/em\u003e\u003c/figcaption\u003e\\n\u003c/figure\u003e\u003c/div\u003e\\n\u003cp\u003e\u003cstrong\u003eSet a conservative recording level\u003c/strong\u003e\u003c/p\u003e\\n\u003cp\u003eSet a conservative recording level. Never record audio that is too loud. You can always make things louder later on, but if you record too loud, your recording will sound distorted. \u003c/p\u003e\\n\u003cp\u003eTo set a good, modest input level, speak at a normal-to-loud speaking voice, and aim to make this level around -20 dB, or about halfway up (yellow) on most meters.\u003c/p\u003e\\n\u003cp\u003eThen test with a hearty laugh or emphatic phrase to make sure the level never peaks above 0 dB or goes “into the red.”\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eRecord a high-quality audio file \u003c/strong\u003e\u003c/p\u003e\\n\u003cp\u003eCompression artifacts, which are noticeable sound distortions, compound over time. So make sure your initial recording is a high-quality WAV or AIFF file. Resolutions of 24 bit, 48 kHz are great. Even though you’ll probably be uploading your podcast as an MP3 or AAC for distribution, you want to start off with a high-resolution format.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eBe consistent with your mouth placement and tone\u003c/strong\u003e\u003c/p\u003e\\n\u003cp\u003ePay attention to where your mouth is in relation to the microphone. You don’t want to have wide-ranging volume levels. Try setting up your microphone slightly to the side so those bursts of air don’t go directly into the diaphragm. \u003c/p\u003e\\n\u003cp\u003eDon’t set it up at too extreme of an angle or you'll be working against the pickup pattern of directional microphones.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eMake a test recording \u003c/strong\u003e\u003c/p\u003e\\n\u003cp\u003eWhen setting up your podcast recording environment for the first time, it can be helpful to listen to a test recording in comparison to other podcasts’ quality. Try listening to your test recording through headphones, car speakers, cellphone speakers, a laptop, etc.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eAlways record 30 seconds of silence\u003c/strong\u003e\u003c/p\u003e\\n\u003cp\u003eThis helps you capture the noise print (kind of like a sonic fingerprint) of the room and will be helpful in post-production\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003e💡 Pro tip:\u003c/strong\u003e Don’t be self-conscious about your voice. You don’t need a radio voice to get people listening. Everyone hates the sound of their voice at first and, eventually, you’ll get used to hearing it. \u003c/p\u003e\\n\u003c/div\u003e\\n\u003ch3 id=\\\"8\\\"\u003e8. Record an intro and outro\u003c/h3\u003e\\n\u003cp\u003eHaving an intro and outro for each episode of your podcast adds flair and personality. Usually, they are short voiceovers with intro music that covers the podcast, the episode number, the host(s), and the “hook” or tagline of the podcast. These intros/outros are also sometimes called bumpers.\u003c/p\u003e\\n\u003cp\u003eA great podcast intro will hook your listeners and give them a glimpse into the value your podcast is going to deliver. It should tell listeners: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eWho you are. \u003c/strong\u003eIn one sentence, introduce yourself, highlighting your experience and why your perspective matters. \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eWhat your podcast is about. \u003c/strong\u003eIn one or two sentences, state clearly and concisely what your podcast’s purpose is. \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eHow they’ll benefit from listening. \u003c/strong\u003eThis is the most forgotten, yet most important, part of a great podcast intro. You need to tell the listener how your podcast is going to improve their life.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cul\u003e\u003c/ul\u003e\\n\u003cul\u003e\u003c/ul\u003e\\n\u003cul\u003e\u003c/ul\u003e\\n\u003cp\u003eAn excellent podcast outro thanks listeners for tuning in, includes your tagline, and gives them something to do next. This is called a call to action and really helps to develop a deeper relationship with your audience. \u003c/p\u003e\\n\u003cp\u003eHere are some example actions you might want your listener to take: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eLeave a review on Apple Podcasts \u003c/li\u003e\\n\u003cli\u003eJoin your email newsletter\u003c/li\u003e\\n\u003cli\u003eSupport your show on Patreon\u003c/li\u003e\\n\u003cli\u003eFollow you on social media \u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003e💡 Pro tip:\u003c/strong\u003e Only give one call to action per episode. The more things you ask your listeners to do, the less likely they are to take action.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003cp\u003eIf you’ve got the chops, you can record these yourself. Alternatively, you can hire someone with a great voice to record your intro and outro for you. You can use \u003ca href=\\\"https://www.fiverr.com/search/gigs?utf8=%E2%9C%93\u0026amp;search_in=everywhere\u0026amp;source=top-bar\u0026amp;query=podcast+intro\u0026amp;page=1\u0026amp;layout=auto\\\"\u003eFiverr\u003c/a\u003e to find the right fit.\u003c/p\u003e\\n\u003cdiv style=\\\"text-align: start;\\\"\u003e\u003c/div\u003e\\n\u003ch3 id=\\\"9\\\"\u003e9. Edit your podcast\u003c/h3\u003e\\n\u003cp\u003eEditing your podcasts allows you to add your intro and outro, stabilize the volume, and remove gaps of dead air and any mistakes you might have made. Any of the software recommended above (e.g., Adobe Audition, Audacity, GarageBand) should do the trick.\u003c/p\u003e\\n\u003cp\u003eFor a lot of people, editing is the less appealing part of podcast production. But it’s not an optional part of the process. \u003c/p\u003e\\n\u003cp\u003eThe reasons for this are simple: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eConversations can result in tangents.\u003c/strong\u003e Less is more. Cut the fat and only keep the good parts.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003ePoor quality audio can result in listener fatigue. \u003c/strong\u003eThis is when the act of listening takes too much effort and focus, causing the listener to get tired and exit early. \u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eThe most common editing mistakes: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003e Music is too loud. \u003c/strong\u003eMake your music softer than you think it needs to be. Then listen to your intro in a variety of environments and with several different devices (car stereo, headphones, in the kitchen, etc.) to hear how it will sound to your listeners.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eIntro is too long. \u003c/strong\u003eYour intro should move at a quick pace, roughly 20 to 30 seconds in length. Don’t let it overstay its welcome.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003e Use of copyrighted music. \u003c/strong\u003eUnless you get permission from the artist and the recording label to use a track, you can’t use it.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cmeta charset=\\\"utf-8\\\"\u003eThere are plenty of royalty-free music options out there:\u003cbr\u003e\\n\u003cul\u003e\\n\u003cli\u003eYouTube Audio Library\u003c/li\u003e\\n\u003cli\u003e909 Music on Soundcloud\u003c/li\u003e\\n\u003cli\u003eThe Free Music Archive\u003c/li\u003e\\n\u003cli\u003eEpidemic Sound \u003c/li\u003e\\n\u003cli\u003eSoundstripe\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cul\u003e\u003c/ul\u003e\\n\u003cul\u003e\u003c/ul\u003e\\n\u003cul\u003e\u003c/ul\u003e\\n\u003cul\u003e\u003c/ul\u003e\\n\u003cul\u003e\u003c/ul\u003e\\n\u003cp\u003eWhen editing, your first pass should be to edit the content to make a cohesive and engaging podcast. Your second pass should be to clean up the audio. \u003c/p\u003e\\n\u003cfigure\u003e\u003cimg style=\\\"float: none;\\\" alt=\\\"Person holding microphone on microphone stand\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/kit-formerly-convertkit-waxDxYM2XI4-unsplash.jpg?v=1731360341\\\"\u003e\\n\u003cfigcaption\u003e\u003cem\u003eImage via \u003ca href=\\\"https://unsplash.com/photos/person-holding-microphone-on-microphone-stand-waxDxYM2XI4\\\"\u003eUnsplash\u003c/a\u003e\u003c/em\u003e\u003c/figcaption\u003e\\n\u003c/figure\u003e\\n\u003cp\u003eSome pro tips to make your audio sound more professional: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eRemove gaps of dead air,\u003c/strong\u003e as these will be highly noticeable to a listener. \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eCrossfade between tracks \u003c/strong\u003eto avoid any jarring transitions.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eUse noise reduction \u003c/strong\u003eto filter out any unnecessary background noise. \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eUse a high-pass filter \u003c/strong\u003eto let sounds above a certain frequency to pass through while everything else is filtered out. Because most speaking voices don’t generate any fundamental frequencies below about 85 Hz, you can set a high-pass filter around 80 to 100 Hz to help remove rumble and plosives that your listeners won’t want to hear anyway.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eUse equalization\u003c/strong\u003e to compensate for certain frequencies that might seem to stick out in the recording. Don’t cut or boost anything more than 6 dB, as you want the recording to sound natural. \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eAdd compression\u003c/strong\u003e to even out your sound and ensure that the loudest parts are closer to the average volume of the recording. While this is a really helpful tool, don’t use it in extremes. Start with a ratio of 2 to 1.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eUse a de-esser.\u003c/strong\u003e A common problem you may run into with vocal recordings is the harsh presence of “s” and “t” consonants in words, called sibilance. A de-esser gets rid of this unpleasant sound and makes the voice easier to listen to for longer periods of time. Again, less is more. \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eBring your podcast to a loudness range that is similar to other podcasts.\u003c/strong\u003e Peak level represents the volume before the sound starts to distort. Generally, a peak level of -1 dB is good for podcasts. Your RMS level is the average level of your signal. An RMS level around -16 dB to -12 dB is a great range. \u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eIf you don’t have time or interest in editing your podcast, don’t let that stop you. You can hire a freelancer to edit your episodes for you on services like Fiverr and Upwork. Or, use the professional service developed for this very purpose called \u003ca href=\\\"https://www.weeditpodcasts.com/\\\" target=\\\"_blank\\\"\u003eWe Edit Podcasts\u003c/a\u003e. \u003c/p\u003e\\n\u003ch3 id=\\\"10\\\"\u003e10. Decide on podcast hosting\u003c/h3\u003e\\n\u003cp\u003eOne common thing people misunderstand about podcasts is that you don’t upload them directly to a podcast platform like Apple Podcasts, Spotify, or Stitcher. Instead, you’ll need a separate host for your audio files.\u003c/p\u003e\\n\u003cp\u003eDo to this, you use a podcast hosting platform, like: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"https://www.buzzsprout.com/\\\" target=\\\"_blank\\\"\u003eBuzzsprout\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"https://transistor.fm/\\\" target=\\\"_blank\\\"\u003eTransistor\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"https://www.podbean.com/\\\" target=\\\"_blank\\\"\u003ePodBean\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eOnce you have your podcast hosted, submit an RSS feed. A podcast RSS feed is a standardized way to syndicate content to podcast directories.\u003c/p\u003e\\n\u003cp\u003eIt ensures that your episodes are automatically placed on a specific podcast directory, adding the necessary code to ensure that your listeners see all the proper titles and descriptions and hear the right audio file. \u003c/p\u003e\\n\u003cp\u003eIf you’re using a hosting site like Transistor, then you can submit your podcast to all of the major directories directly from your dashboard. It’s that simple.\u003c/p\u003e\\n\u003cdiv style=\\\"text-align: start;\\\"\u003e\u003c/div\u003e\\n\u003cp\u003eThere are many directories where you can list your podcast. Here are some of the most popular, but you can distribute your podcast across as many channels as you’d like. You’ll be asked for your podcast’s name, description, category, artwork, etc.\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eApple Podcast (formerly iTunes)\u003c/li\u003e\\n\u003cli\u003eStitcher\u003c/li\u003e\\n\u003cli\u003eSoundCloud\u003c/li\u003e\\n\u003cli\u003eYouTube\u003c/li\u003e\\n\u003cli\u003eSpotify\u003c/li\u003e\\n\u003cli\u003eGoogle Podcasts\u003c/li\u003e\\n\u003cli\u003eDeezer\u003c/li\u003e\\n\u003cli\u003eAmazon Music \u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"11\\\"\u003e11. Market your podcast\u003c/h3\u003e\\n\u003cp\u003eWhen you launch, there’s an opportunity for you to be featured in the New \u0026amp; Noteworthy section on Apple Podcasts. Just imagine how much this could grow your podcast and help you gain traction in a short period of time. \u003c/p\u003e\\n\u003cdiv style=\\\"text-align: start;\\\"\u003e\u003c/div\u003e\\n\u003cp\u003eTo get noticed by Apple Podcasts and increase your chances of being featured, you’ll want to launch your podcast so that you get some listens and reviews immediately. This is going to put you in the position to be featured. While it still isn’t guaranteed, launching your podcast this way will help you grow organically, too.\u003c/p\u003e\\n\u003cp\u003eTo do this, make the launch of your podcast an event and generate buzz around it. Create a podcast website to let people know what you have planned. This site should also give people the chance to opt into a mailing list, which you can use to reach out on launch day.\u003c/p\u003e\\n\u003cp\u003eThe day you debut your podcast, you should launch it with a few episodes, ideally three. This is a good number of episodes to have your audience listen to immediately without overwhelming them. If you launch with just one episode, you likely won’t get the listen numbers you need to get noticed by Apple Podcasts.\u003c/p\u003e\\n\u003cp\u003eYou also need to show your listeners that you’ll be putting out content regularly, and that there’s something to subscribe to. Having multiple episodes at launch (i.e., showing episode #1, episode #2, etc.) implies that there’s much more to come.\u003c/p\u003e\\n\u003cp\u003eAnnounce the launch to your email list, and ask them to subscribe to the podcast and leave a review after listening. It’s really important that you encourage your subscribers to leave a review, as having reviews (and subscribers) the first day can help you get noticed by Apple Podcasts, increasing your odds of getting featured.\u003c/p\u003e\\n\u003cp\u003eSome other simple \u003ca href=\\\"/blog/marketing-ideas\\\" target=\\\"_blank\\\"\u003emarketing ideas\u003c/a\u003e include:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eUse tools such as repurpose.io and wavve.co to create little snippets of your audio in video format and publish it on social channels. \u003c/li\u003e\\n\u003cli\u003eCreate show notes of your episodes to improve your \u003ca href=\\\"https://www.shopify.com/blog/seo-marketing\\\" target=\\\"_blank\\\"\u003eSEO\u003c/a\u003e and get found through Google.\u003c/li\u003e\\n\u003cli\u003eLeverage your guests’ audience to spread the word about new episodes.\u003c/li\u003e\\n\u003cli\u003eBe a guest on other people’s podcasts.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ciframe height=\\\"200px\\\" width=\\\"100%\\\" src=\\\"https://player.simplecast.com/ea995ccb-3797-4f9f-8092-40b5449065db?dark=true\\\" frameborder=\\\"no\\\" scrolling=\\\"no\\\" seamless=\\\"\\\"\u003e\u003c/iframe\u003e\\n\u003ch2 id=\\\"13\\\"\u003eHow to make money from your podcast\u003c/h2\u003e\\n\u003cp\u003eThere are different ways to monetize your podcast. Your focus first should be to build your audience and their trust. Then you can think about monetization.\u003c/p\u003e\\n\u003cp\u003eAside from ads, there are other ways to make money podcasting:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eSponsorships. \u003c/strong\u003eThis is when the podcast promotes a sponsor during the show. How much you make from sponsorships depends on how many downloads your show gets. Sponsors typically pay on a cost-per-1,000 (CPM) basis, with rates ranging from $18 to $50 CPM.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eDirect support.\u003c/strong\u003e Direct support is when a podcast host asks listeners for money to support the show. If people love your content, they’ll likely throw some money your way to help keep the podcast running.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eAffiliate sales.\u003c/strong\u003e Podcasters can also earn money from affiliate marketing. Rather than make money per download, you will typically make a percentage of what you sell for the company you’re promoting.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eSelling products.\u003c/strong\u003e One common way podcasts make money is by selling products that complement the show. This can include merchandise, consulting services, books, live events, courses, and more.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eAfter you have a few podcast episodes launched and have begun to build an audience, you can begin to think about monetizing your podcast. \u003c/p\u003e\\n\u003ch2 id=\\\"14\\\"\u003eBenefits of starting your own podcast\u003c/h2\u003e\\n\u003cp\u003eHere are some of the many advantages to making a podcast:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eCreating a podcast lets you reach a brand new \u003ca href=\\\"https://www.shopify.com/blog/target-market\\\" target=\\\"_blank\\\"\u003etarget market\u003c/a\u003e: people who might otherwise never find or consume your long-form content because they prefer the audio format.\u003c/li\u003e\\n\u003cli\u003eStatista \u003ca href=\\\"https://www.statista.com/forecasts/1123105/statista-amo-podcast-reach-us\\\" target=\\\"_blank\\\"\u003ereports\u003c/a\u003e that podcasts will reach over 100 million listeners by 2028.\u003c/li\u003e\\n\u003cli\u003eYou don’t need to be an established content creator or have a blog to become a successful podcaster. \u003c/li\u003e\\n\u003cli\u003eA podcast is an excellent way to \u003ca href=\\\"https://www.shopify.com/blog/video-marketing\\\" target=\\\"_blank\\\"\u003ebuild an audience\u003c/a\u003e from scratch and position yourself as an authority in your industry.\u003c/li\u003e\\n\u003cli\u003ePodcasts are a popular content platform because they’re easy to consume. People can listen to podcasts on the go, in the car, at the gym, and even at work.\u003c/li\u003e\\n\u003cli\u003eMost podcasts are free. They’re free to create and free to listen to.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch2 id=\\\"15\\\"\u003eCreate the best podcast for your brand today\u003c/h2\u003e\\n\u003cp\u003eYou can create a successful podcast today. Begin with the podcast listing information and start looking on Apple Podcasts or Spotify for podcasts that are doing what you want to do. If you already have an external microphone, record a short episode today, introducing yourself and your podcast idea. \u003c/p\u003e\\n\u003cp\u003eWhen diving in, get comfortable talking into a microphone for a long period of time and then listen to yourself afterward. You don’t have to upload the episode you record today, but it’s good to get some practice and familiarity with the process.\u003c/p\u003e\\n\u003chr\u003e\u003ccenter\u003e\\n\u003ch3\u003eReady to create your business? Start your free trial of Shopify—no credit card required.\u003c/h3\u003e\\n\u003cdiv data-signup=\\\"\\\"\u003e\u003c/div\u003e\\n\u003c/center\u003e\\n\u003cdiv class=\\\"clear\\\"\u003e\u003c/div\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\" style=\\\"text-align: left;\\\"\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/FAQPage\\\" itemscope=\\\"\\\"\u003e\\n\u003ch2\u003eStarting a podcast FAQ\u003c/h2\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow much does it cost to start a podcast?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003eIf you go with lower-priced equipment and podcast software, starting a new podcast can cost around $400.\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eDo podcasts make money?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003eThey sure do. The more listeners you get, the more money you can charge for sponsorships, membership communities, coaching, and more. \u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow do you start a podcast at the beginning?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003col\u003e\\n\u003cli\u003eIdentify a podcast theme\u003c/li\u003e\\n\u003cli\u003eDecide on a format\u003c/li\u003e\\n\u003cli\u003eCreate your podcast brand\u003c/li\u003e\\n\u003cli\u003eChoose your podcasting equipment\u003c/li\u003e\\n\u003cli\u003eGet recording software\u003c/li\u003e\\n\u003cli\u003eOutline your first episode\u003c/li\u003e\\n\u003cli\u003eRecord your podcast\u003c/li\u003e\\n\u003cli\u003eRecord an intro and outro\u003c/li\u003e\\n\u003cli\u003eEdit your podcast\u003c/li\u003e\\n\u003cli\u003eDecide on podcast hosting\u003c/li\u003e\\n\u003cli\u003eMarket your podcast\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eCan I start a podcast for free?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003eYes, you can create and set up a podcast for free by using a free podcast hosting service and free audio software and uploading your shows to sites such as Apple Podcasts, Spotify, and Google Podcasts for free. However, one of the biggest podcast recommendations is to invest in a good microphone to improve sound quality.\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"Learn the ins and outs of recording, publishing, and growing your own podcast without breaking the bank.\",\"\u003cp\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/how_to_start_a_podcast_66ab3167-72e1-428d-848f-9760d7fbcf9e.png?v=1679065305\\\" alt=\\\"how to start a podcast\\\"\u003eLearn the ins and outs of recording, publishing, and growing your own podcast without breaking the bank.\u003c/p\u003e\",{\"_1704\":1729,\"_335\":2626,\"_1182\":2636},\"Learn the ins and outs of how to start a podcast without breaking the bank.\",{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,2639,2641,-5,2643],{\"_1704\":1740,\"_1741\":2640,\"_1743\":1744},\"{\\\"en-ca\\\":\\\"https://www.shopify.com/ca/blog/34911301-how-to-start-a-podcast-the-ultimate-step-by-step-podcasting-guide\\\",\\\"en-gb\\\":\\\"https://www.shopify.com/uk/blog/34911301-how-to-start-a-podcast-the-ultimate-step-by-step-podcasting-guide\\\",\\\"en-au\\\":\\\"https://www.shopify.com/au/blog/34911301-how-to-start-a-podcast-the-ultimate-step-by-step-podcasting-guide\\\",\\\"en-id\\\":\\\"https://www.shopify.com/id/blog/34911301-how-to-start-a-podcast-the-ultimate-step-by-step-podcasting-guide\\\",\\\"en-nz\\\":\\\"https://www.shopify.com/nz/blog/34911301-how-to-start-a-podcast-the-ultimate-step-by-step-podcasting-guide\\\",\\\"en-za\\\":\\\"https://www.shopify.com/za/blog/34911301-how-to-start-a-podcast-the-ultimate-step-by-step-podcasting-guide\\\",\\\"en-ng\\\":\\\"https://www.shopify.com/ng/blog/34911301-how-to-start-a-podcast-the-ultimate-step-by-step-podcasting-guide\\\",\\\"en-ph\\\":\\\"https://www.shopify.com/ph/blog/34911301-how-to-start-a-podcast-the-ultimate-step-by-step-podcasting-guide\\\",\\\"en-sg\\\":\\\"https://www.shopify.com/sg/blog/34911301-how-to-start-a-podcast-the-ultimate-step-by-step-podcasting-guide\\\",\\\"en-hk\\\":\\\"https://www.shopify.com/hk/blog/34911301-how-to-start-a-podcast-the-ultimate-step-by-step-podcasting-guide\\\",\\\"en-ie\\\":\\\"https://www.shopify.com/ie/blog/34911301-how-to-start-a-podcast-the-ultimate-step-by-step-podcasting-guide\\\",\\\"en-my\\\":\\\"https://www.shopify.com/my/blog/34911301-how-to-start-a-podcast-the-ultimate-step-by-step-podcasting-guide\\\",\\\"pt-br\\\":\\\"https://www.shopify.com/br/blog/como-fazer-um-podcast\\\",\\\"ja\\\":\\\"https://www.shopify.com/jp/blog/how-to-start-a-podcast-the-ultimate-step-by-step-podcasting-guide\\\",\\\"de\\\":\\\"https://www.shopify.com/de/blog/podcast-erstellen\\\",\\\"es\\\":\\\"https://www.shopify.com/es/blog/35247429-guia-para-crear-un-podcast-exitoso-paso-a-paso\\\",\\\"fr\\\":\\\"https://www.shopify.com/fr/blog/comment-creer-un-podcast-le-guide-detaill\\\",\\\"nl\\\":\\\"https://www.shopify.com/nl/blog/podcast-maken-tips\\\"}\",{\"_1704\":1740,\"_1741\":2642,\"_1743\":1747},\"[{\\\"title\\\":\\\"The Ultimate Guide To Dropshipping (2024)\\\",\\\"url\\\":\\\"blog/dropshipping-guide\\\"},{\\\"title\\\":\\\"Affiliate Marketing for Beginners: Your Startup Guide (2024)\\\",\\\"url\\\":\\\"blog/affiliate-marketing-for-beginners\\\"},{\\\"title\\\":\\\"What Is Affiliate Marketing and How to Get Started\\\",\\\"url\\\":\\\"blog/affiliate-marketing\\\"},{\\\"title\\\":\\\"AliExpress Dropshipping- How to Dropship From AliExpress\\\",\\\"url\\\":\\\"blog/117607173-the-definitive-guide-to-dropshipping-with-aliexpress\\\"},{\\\"title\\\":\\\"Amazon Dropshipping Guide- How To Dropship on Amazon (2024)\\\",\\\"url\\\":\\\"blog/amazon-dropshipping\\\"},{\\\"title\\\":\\\"25+ Ideas for Online Businesses To Start Now (2024)\\\",\\\"url\\\":\\\"blog/online-business-ideas\\\"},{\\\"title\\\":\\\"How To Make and Sell Merch Your Fans Will Rave About\\\",\\\"url\\\":\\\"blog/make-sell-merch\\\"},{\\\"title\\\":\\\"How to Start a Dropshipping Business- A Complete Playbook for 2024\\\",\\\"url\\\":\\\"blog/how-to-start-dropshipping\\\"},{\\\"title\\\":\\\"Marketing vs. Advertising- How Are They Different?\\\",\\\"url\\\":\\\"blog/marketing-vs-advertising\\\"},{\\\"title\\\":\\\"Are You Ready to Make the Most of BFCM? We’re Here To Help\\\",\\\"url\\\":\\\"blog/black-friday\\\"}]\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},\"11 Nov 2024\",{\"_1704\":1705,\"_161\":2646,\"_1456\":2647,\"_335\":2648,\"_1709\":2649,\"_1711\":2650,\"_1721\":2652,\"_126\":2653,\"_1724\":2654,\"_1726\":2655,\"_1544\":2656,\"_1730\":2657,\"_1737\":2658,\"_1751\":2651,\"_1752\":-5,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":2659,\"_1758\":2649},\"gid://shopify/Article/561943052322\",\"business-contract-template\",\"10 Business Contract Templates: Save, Print and Download\",\"2024-11-07T14:26:27Z\",{\"_1704\":1713,\"_379\":2651,\"_1715\":-5,\"_1717\":1767,\"_1719\":1768},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/business_20contract_20template_1.png?v=1730989547\",[1864],\"\u003cp\u003eAs a business owner, there’s always that moment in developing a new relationship with a client when it comes time to sign a contract. \u003c/p\u003e\\n\u003cp\u003eAs expensive, boring, and confusing as they can be at times, contracts ensure everyone is on the same page. Cementing the terms of your deal in writing means you can refer back to them at any time—and gain clarity that can prevent issues from cropping up later on.\u003c/p\u003e\\n\u003cp\u003eIf you’re in need of a business contract template to get you started, you’ve come to the right place.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n \u003cp\u003e\u003cstrong\u003eTable of contents\u003c/strong\u003e\u003c/p\u003e\\n \u003cul\u003e\\n \u003cli\u003e\u003ca href=\\\"#1\\\"\u003eWhat is a business contract template?\u003c/a\u003e\u003c/li\u003e\\n \u003cli\u003e\u003ca href=\\\"#2\\\"\u003eWhat makes a good contract template?\u003c/a\u003e\u003c/li\u003e\\n \u003cli\u003e\u003ca href=\\\"#3\\\"\u003e10 business contract template tools\u003c/a\u003e\u003c/li\u003e\\n \u003cli\u003e\u003ca href=\\\"#4\\\"\u003eAdvantages of business contract templates\u003c/a\u003e\u003c/li\u003e\\n \u003cli\u003e\u003ca href=\\\"#5\\\"\u003eDisadvantages of business contract templates\u003c/a\u003e\u003c/li\u003e\\n \u003cli\u003e\u003ca href=\\\"#6\\\"\u003eBusiness contract templates FAQ\u003c/a\u003e\u003c/li\u003e\\n \u003c/ul\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"1\\\"\u003eWhat is a business contract template?\u003c/h2\u003e\\n\u003cp\u003eA business contract template is a ready-made document that lays out the basics of a business agreement. As a starting point for creating contracts, it helps you save time and avoid missing any important details.\u003c/p\u003e\\n\u003cp\u003eTemplates provide a handy starting point for owners, managers, legal teams, and businesses large and small. Many legal websites, business software programs, and law firms offer templates for common business documents.\u003c/p\u003e\\n\u003ch2 id=\\\"2\\\"\u003eWhat makes a good contract template?\u003c/h2\u003e\\n\u003cp\u003eA good contract template covers everything to guarantee a smooth transaction, whether you’re sealing the deal with a new supplier or bringing on a freelancer.\u003c/p\u003e\\n\u003cp\u003eIn general, a good contract template will include:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eNames and contact info of everyone involved\u003c/li\u003e\\n\u003cli\u003eDetails about the goods or services being offered\u003c/li\u003e\\n\u003cli\u003eHow and when payments should be made\u003c/li\u003e\\n\u003cli\u003eHow long the agreement lasts\u003c/li\u003e\\n\u003cli\u003eWhat each party needs to do\u003c/li\u003e\\n\u003cli\u003eHow to end the contract if needed\u003c/li\u003e\\n\u003cli\u003eWays to solve disagreements\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eTemplates can be great starting points, but they all need adjusting to fit your situation. It’s always a good idea to have a legal expert review the final document before using it to facilitate a business deal.\u003c/p\u003e\\n\u003ch2 id=\\\"3\\\"\u003e10 business contract template tools\u003c/h2\u003e\\n\u003col\u003e\\n \u003cli\u003e\u003ca href=\\\"#7\\\"\u003eSignWell\u003c/a\u003e\u003c/li\u003e\\n \u003cli\u003e\u003ca href=\\\"#8\\\"\u003eLegal Templates\u003c/a\u003e\u003c/li\u003e\\n \u003cli\u003e\u003ca href=\\\"#9\\\"\u003eSignaturely\u003c/a\u003e\u003c/li\u003e\\n \u003cli\u003e\u003ca href=\\\"#10\\\"\u003eRocket Lawyer\u003c/a\u003e\u003c/li\u003e\\n \u003cli\u003e\u003ca href=\\\"#11\\\"\u003eClickUp\u003c/a\u003e\u003c/li\u003e\\n \u003cli\u003e\u003ca href=\\\"#12\\\"\u003eThe University of Texas at Austin\u003c/a\u003e\u003c/li\u003e\\n \u003cli\u003e\u003ca href=\\\"#13\\\"\u003eJotform\u003c/a\u003e\u003c/li\u003e\\n \u003cli\u003e\u003ca href=\\\"#14\\\"\u003ePandaDoc\u003c/a\u003e\u003c/li\u003e\\n \u003cli\u003e\u003ca href=\\\"#15\\\"\u003eBizee\u003c/a\u003e\u003c/li\u003e\\n \u003cli\u003e\u003ca href=\\\"#16\\\"\u003eOneflow\u003c/a\u003e\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cp\u003eHere are 10 business contract template platforms to explore:\u003c/p\u003e\\n\u003ch3 id=\\\"7\\\"\u003e1. SignWell\u003c/h3\u003e\\n\u003cp\u003e\u003ca href=\\\"https://www.signwell.com/contracts/\\\"\u003eSignWell\u003c/a\u003e is an electronic signature software program that offers a ton of business contract templates. Its templates come from analyzing more than 25,000 sales documents representing $2 billion in winning sales. You can find templates for:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eMarketing agreements\u003c/li\u003e\\n\u003cli\u003eWeb design contracts \u003c/li\u003e\\n\u003cli\u003eRetainer agreements\u003c/li\u003e\\n\u003cli\u003eSales contracts\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e\u003cstrong\u003ePricing: \u003c/strong\u003eThere is a free plan available that comes with one template and three documents a month. Paid plans start at $15 a month. \u003c/p\u003e\\n\u003ch3 id=\\\"8\\\"\u003e2. Legal Templates\u003c/h3\u003e\\n\u003cp\u003e\u003ca href=\\\"https://legaltemplates.net/business-forms/\\\"\u003eLegal Templates\u003c/a\u003e is a website dedicated entirely to contract templates. In addition to offering templates for real estate, personal, and estate planning purposes, Legal Templates has business contracts such as: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/business-partnership-agreement\\\"\u003ePartnership agreements\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003eLimited liability company (\u003ca href=\\\"/blog/what-is-an-llc\\\"\u003eLLC\u003c/a\u003e) operating agreements\u003c/li\u003e\\n\u003cli\u003eNon-disclosure agreements \u003c/li\u003e\\n\u003cli\u003eEmployment contracts \u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eThey also offer templates for other business-related documents, such as \u003ca href=\\\"/blog/business-plan-examples\\\"\u003ebusiness plans\u003c/a\u003e, memorandums of understanding (MOUs), and \u003ca href=\\\"/blog/business-proposal\\\"\u003ebusiness proposals\u003c/a\u003e. \u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003ePricing:\u003c/strong\u003e You can sign up for a $9.99/month plan that’s billed annually, or pay $49.95 on a monthly basis following a free trial. Both plans provide full access to more than 140 legal forms.\u003c/p\u003e\\n\u003ch3 id=\\\"9\\\"\u003e3. Signaturely\u003c/h3\u003e\\n\u003cp\u003e\u003ca href=\\\"https://signaturely.com/contracts/\\\"\u003eSignaturely\u003c/a\u003e is another online signature software with a wide range of free contract templates. Its templates cover various business needs and have been reviewed by legal experts and proofreaders.\u003c/p\u003e\\n\u003cp\u003eOn it’s website, you’ll find templates for:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eDigital marketing proposals \u003c/li\u003e\\n\u003cli\u003eOwner financing contracts\u003c/li\u003e\\n\u003cli\u003eTermination letters\u003c/li\u003e\\n\u003cli\u003eShareholders agreements\u003c/li\u003e\\n\u003cli\u003eRental agreements\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e\u003cstrong\u003ePricing:\u003c/strong\u003e The Personal plan offers one template per month for $25/month and the unlimited Business plan for $50/month following a free trial. \u003c/p\u003e\\n\u003ch3 id=\\\"10\\\"\u003e4. Rocket Lawyer\u003c/h3\u003e\\n\u003cp\u003e\u003ca href=\\\"https://www.rocketlawyer.com/\\\"\u003eRocket Lawyer\u003c/a\u003e offers an interactive, guided system for creating customized business agreements. The template starts by asking you a series of questions. It will gather specific information about the business transaction, such as:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eThe type of agreement (sale of goods or services)\u003c/li\u003e\\n\u003cli\u003eDetails of the parties involved\u003c/li\u003e\\n\u003cli\u003eSpecific terms of the transaction (e.g., payment terms, delivery details)\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eAs you answer these questions, Rocket Lawyer generates the appropriate clauses and populates the contract with your information.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003ePricing:\u003c/strong\u003e Rocket Lawyer has plans starting at $19.99/month (billed annually) following a free trial. It also has other add-on services for additional costs.\u003c/p\u003e\\n\u003ch3 id=\\\"11\\\"\u003e5. ClickUp\u003c/h3\u003e\\n\u003cp\u003eThe project management software \u003ca href=\\\"https://clickup.com/templates\\\"\u003eClickUp\u003c/a\u003e has more than 1,700 business templates available for download. You can find contracts for everything from simple business contracts to addendums and employment contracts. To use these templates, you’ll have to sign up for a free ClickUp account. \u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003ePricing: \u003c/strong\u003eClickUp offers a free plan with limited features. Paid plans start at $10/month. \u003c/p\u003e\\n\u003ch3 id=\\\"12\\\"\u003e6. The University of Texas at Austin\u003c/h3\u003e\\n\u003cp\u003eWhether you need a speaker agreement or interagency cooperation contract, The \u003ca href=\\\"https://businesscontracts.utexas.edu/business-contracts/templates-and-forms\\\"\u003eUniversity of Texas at Austin\u003c/a\u003e has free templates to cover it. On its website, you’ll find more than 20 business contract templates for download. To use them, you’ll have to make a Box.com account.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003ePricing:\u003c/strong\u003e Free.\u003c/p\u003e\\n\u003ch3 id=\\\"13\\\"\u003e7. Jotform\u003c/h3\u003e\\n\u003cp\u003e\u003ca href=\\\"https://www.jotform.com/pdf-templates/contract\\\"\u003eJotform\u003c/a\u003e has more than 200 contract templates you can build and sign within the platform. From influencer contracts and loan agreements to requests for proposal (\u003ca href=\\\"/blog/rfp-request-for-proposal\\\"\u003eRFP\u003c/a\u003e) and nonprofit donation contracts, Jotform has a free contract template for most business situations.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003ePricing:\u003c/strong\u003e The free plan comes with five forms a month. Paid plans with more features start at $39/month.\u003c/p\u003e\\n\u003ch3 id=\\\"14\\\"\u003e8. PandaDoc\u003c/h3\u003e\\n\u003cp\u003eThe document automation platform \u003ca href=\\\"https://www.pandadoc.com/standard-business-document-templates/\\\"\u003ePandaDoc\u003c/a\u003e has a library of standard contract templates to save you time. Want to secure an AI partnership? There’s a contract for that. Planning to work with an artist on your next project? There’s also a contract for that. \u003c/p\u003e\\n\u003cp\u003eTo use the PandaDoc templates, you’ll need to create a free account. No credit card required.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003ePricing:\u003c/strong\u003e The Starter plan comes with five templates a month and costs $35/month after a free trial. \u003c/p\u003e\\n\u003ch3 id=\\\"15\\\"\u003e9. Bizee\u003c/h3\u003e\\n\u003cp\u003e\u003ca href=\\\"https://bizee.com/contract-template-library\\\"\u003eBizee\u003c/a\u003e is an online platform designed to help new business owners form LLCs, S corps, C corps, and nonprofits. It offers a contract template library with common legal contracts, partnership agreements, and employment agreements. \u003c/p\u003e\\n\u003cp\u003ePricing: Bizee’s template library offers nine free templates with its free plan. The price of paid plans depends on your business’s state and structure. \u003c/p\u003e\\n\u003ch3 id=\\\"10\\\"\u003e10. Oneflow\u003c/h3\u003e\\n\u003cp\u003e\u003ca href=\\\"https://oneflow.com/free-contract-templates/\\\"\u003eOneflow’s\u003c/a\u003e free business templates cover categories like:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eService contracts (e.g., accounting services, agency agreements)\u003c/li\u003e\\n\u003cli\u003eVehicle-related contracts (e.g., car rental, car sales)\u003c/li\u003e\\n\u003cli\u003eBusiness agreements (e.g., partnerships, non-disclosure agreements)\u003c/li\u003e\\n\u003cli\u003eEmployment contracts\u003c/li\u003e\\n\u003cli\u003eLease agreements\u003c/li\u003e\\n\u003cli\u003eProposals (e.g., marketing services, web design)\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e\u003cstrong\u003ePricing:\u003c/strong\u003e Free PDF contracts with a Oneflow account. You’ll automatically get a 14-day free trial. When it’s over, you’ll get all the basic features, like e-signing and uploading PDFs, free forever. \u003c/p\u003e\\n\u003ch2 id=\\\"4\\\"\u003eAdvantages of business contract templates\u003c/h2\u003e\\n\u003cp\u003eWhile each business deal is unique, templates help speed up the creation of legally binding agreements. Having a reliable contract template can make a big difference. \u003c/p\u003e\\n\u003cp\u003eHere are some advantages of using them: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eSaves you time.\u003c/strong\u003e Templates cut down the time it takes to create contracts from scratch. You start with a pre-made structure and just fill in the specifics.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eMakes contracts consistent.\u003c/strong\u003e Using templates helps keep all your contracts similar. This makes them easier to understand and manage across different deals or partnerships.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eHighlights important details. \u003c/strong\u003eTemplates often include all the necessary parts of a contract. You’re less likely to forget important details that could cause problems later.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eCan be cost-effective.\u003c/strong\u003e When you use templates, you don’t need to pay lawyers to write every contract from the beginning. This saves lot of money, especially for smaller companies.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eEasy to customize.\u003c/strong\u003e Good templates are flexible. You can adjust them to fit different situations without having to rewrite the whole thing, which is handy when dealing with various contract agreements.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch2 id=\\\"5\\\"\u003eDisadvantages of business contract templates\u003c/h2\u003e\\n\u003cp\u003eIt’s easy to turn to online contract templates as a quick and cost-effective solution for your legal needs. However, this approach has its disadvantages:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eUnknown authorship.\u003c/strong\u003e With free templates, you often don’t know who drafted the contract or their qualifications. Someone without proper legal training or industry expertise may have created the template.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003ePotential industry mismatch.\u003c/strong\u003e The template may not be specific to your industry, potentially missing crucial provisions or including irrelevant ones that don’t apply to your business.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003ePotential jurisdictional issues.\u003c/strong\u003e The contract may be written for a different legal jurisdiction, making it potentially incompatible with the local laws and regulations where your business operates.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eOutdated content. \u003c/strong\u003eWithout a date on the template, you can’t determine how old it is. This is problematic because laws, industry standards, and business practices change over time.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eComplex legal language.\u003c/strong\u003e You may not fully understand what the contract says due to complex legal terminology. Even small words can significantly change the meaning of clauses, which can be risky if you’re not trained in legal language.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch2\u003eBottom line on business contract templates\u003c/h2\u003e\\n\u003cp\u003eBusiness contract templates save you from writing everything from scratch, keep your agreements consistent, and cut down on legal costs. That said, it’s always wise to have a legal professional review any finished contract before you sign it. That way, you can deal with fair, enforceable contracts and avoid legal troubles down the road. \u003c/p\u003e\\n\u003cdiv data-guide=\\\"business_proposal\\\"\u003e\u003c/div\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cdiv itemscope=\\\"\\\" itemtype=\\\"https://schema.org/FAQPage\\\"\u003e\\n\u003ch2 id=\\\"6\\\"\u003eBusiness contract template FAQ\u003c/h2\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow do you write a legal agreement between two parties?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eWriting a legal agreement involves clearly defining the parties involved and outlining the agreement’s terms, including obligations, rights, and relevant dates. Both parties should then review and sign to make it a legally binding document.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eIs it legal to write your own contract?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eWhile writing your own contract is legal, as long as it doesn’t involve illegal activities and meets basic contract law requirements, seeking legal advice is recommended for complex agreements.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat is an example of a business contract?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eA common example of a business contract is a service agreement between a company and a freelancer. Such contracts typically outline the scope of work, payment terms, deadlines, and any relevant confidentiality or intellectual property clauses.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"Discover the essential elements of a business contract template in our comprehensive guide.\",\"Discover the essential elements of a business contract template in our comprehensive guide.\\n\",{\"_1704\":1729,\"_335\":2648,\"_1182\":2654},{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,-5,-5,-5,-5],\"7 Nov 2024\",{\"_1704\":1705,\"_161\":2661,\"_1456\":2662,\"_335\":2663,\"_1709\":2664,\"_1711\":2665,\"_1721\":2667,\"_126\":2668,\"_1724\":2669,\"_1726\":2670,\"_1544\":2671,\"_1730\":2673,\"_1737\":2674,\"_1751\":2666,\"_1752\":-5,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":2659,\"_1758\":2664},\"gid://shopify/Article/561876664354\",\"seo-website-design\",\"SEO and Web Design: How to Build a Website That Ranks (2025)\",\"2024-11-07T06:30:00Z\",{\"_1704\":1713,\"_379\":2666,\"_1715\":-5,\"_1717\":1767,\"_1719\":1768},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/seo_20website_20design.png?v=1729862878\",[1729],\"\u003cp\u003eWhen you build a website, there are two major aspects to consider: consumers and search engines. \u003c/p\u003e\\n\u003cp\u003eFinding a balance between these two aspects is tricky: You need an \u003ca href=\\\"/partners/blog/seo-tips\\\"\u003eSEO-friendly website\u003c/a\u003e so you show up on Google when consumers are searching for your products. But you also need a creative, user-friendly website so consumers can easily find what they want to buy and come away from your site with a memorable brand impression. \u003c/p\u003e\\n\u003cp\u003eTo further complicate things, many businesses have two separate teams for SEO and web development. Even if both teams are in-house, having them work together to build a beautiful \u003cem\u003eand\u003c/em\u003e successful website can be challenging. The development team will fight to keep the visual and user aspect of the site very simplistic, while the SEO team will want to ensure the site has enough content so Google can rank it effectively for user search queries.\u003c/p\u003e\\n\u003cp\u003eSo how do you find the balance between being user friendly and SEO friendly when you have conflicting recommendations coming from each side?\u003c/p\u003e\\n\u003cp\u003eIn this article, we’ll take a deeper look at what SEO web design is, why it’s important, and which 10 things you should optimize to find some common ground between these two goals.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eTable of contents\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003eWhat is SEO web design?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003eWhy is SEO web design important?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003e10 things to optimize for web design and SEO\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#4\\\"\u003eUsing analytics to improve SEO and website\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#5\\\"\u003eCommon mistakes in SEO website design\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#6\\\"\u003eSEO website design FAQ\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003ciframe title=\\\"YouTube video player\\\" src=\\\"https://www.youtube.com/embed/Mn-B16MZP7U?si=eDcGxXASD1q3IfRr\\\" height=\\\"315\\\" width=\\\"560\\\" allowfullscreen=\\\"\\\" referrerpolicy=\\\"strict-origin-when-cross-origin\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" frameborder=\\\"0\\\"\u003e\u003c/iframe\u003e\\n\u003ch2 id=\\\"1\\\"\u003eWhat is SEO web design?\u003c/h2\u003e\\n\u003cp\u003eSearch engine optimization (\u003ca href=\\\"/blog/ecommerce-seo-beginners-guide\\\"\u003eSEO\u003c/a\u003e) is the practice of optimizing a website with a variety of tactics, including strategic \u003ca href=\\\"/blog/14207073-the-beginners-guide-to-keyword-research-for-ecommerce\\\"\u003ekeyword research\u003c/a\u003e. The ultimate goal of SEO is to get your pages to rank higher on search engine results pages (SERPs). \u003c/p\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/website-design-tips\\\"\u003eWebsite design\u003c/a\u003e describes the elements that go into composing the structure, functionality, and appearance of a website and all of its pages. The ultimate goal of quality web design is to create a visually appealing website with friction-free \u003ca href=\\\"/blog/user-experience-design\\\"\u003euser experience (UX)\u003c/a\u003e design.\u003c/p\u003e\\n\u003cp\u003eWhen put together, SEO web design is the design and creation of a website that is optimized for both search engines \u003cem\u003eand\u003c/em\u003e humans. \u003c/p\u003e\\n\u003ch2 id=\\\"2\\\"\u003eWhy is SEO web design important?\u003c/h2\u003e\\n\u003cp\u003eIf your website has a stunning design but you can’t get any of its web pages to rank in search engine results, how are people going to find your website? \u003c/p\u003e\\n\u003cp\u003eWhile social media and \u003ca href=\\\"/blog/ppc-marketing\\\"\u003ePPC ads\u003c/a\u003e are great for increasing traffic, it’s important to find organic (read: free) ways to ramp up your website traffic and get to page one of the SERPs.\u003c/p\u003e\\n\u003cp\u003eLet’s go over a few of the top benefits of SEO web design.\u003c/p\u003e\\n\u003ch3\u003eIncreases organic traffic\u003c/h3\u003e\\n\u003cp\u003eOrganic traffic to your website is any kind of traffic coming from search engines that \u003cem\u003ehasn’t \u003c/em\u003ebeen paid for. These are website viewers who found your site after searching for something on Google and browsing through the top options. \u003c/p\u003e\\n\u003cp\u003eTo be specific, the first search result gets over a quarter of all clicks, the second search result gets 15%, and it drops off quickly from there.Since the 10th result gets 2.5% of the clicks, it’s safe to assume that anything past page one has abysmal \u003ca href=\\\"/blog/organic-traffic\\\"\u003eorganic traffic\u003c/a\u003e results. This is why you want to design and optimize your website as well as possible to increase the chances that you rank higher on SERPs.\u003c/p\u003e\\n\u003ch3\u003eAttracts high-intent traffic\u003c/h3\u003e\\n\u003cp\u003eWhen someone searches Google, it’s because they have a specific query they’re hoping to find information about. And when your page shows up at the top of the search results with that exact answer, they’re going to click over to your page.\u003c/p\u003e\\n\u003cp\u003eWhile they may not convert right after discovering your website, they’re now aware that they can come back to you if they have any other related questions. This top-of-mind \u003ca href=\\\"/blog/brand-awareness\\\"\u003ebrand awareness\u003c/a\u003e is ideal for \u003ca href=\\\"/blog/120261189-conversion-rate-optimization\\\"\u003eincreasing conversions\u003c/a\u003e—and you can get those results all because they were searching for information about something in your industry. \u003c/p\u003e\\n\u003cp\u003eHaving that high-intent traffic is even more valuable than other traffic, which is why it’s important to optimize your new website to increase search engine rankings.\u003c/p\u003e\\n\u003ch3\u003eImproves the user experience\u003c/h3\u003e\\n\u003cp\u003eEvery dollar invested in UX brings $100 in return, an \u003ca href=\\\"https://www.forbes.com/sites/forbestechcouncil/2017/01/23/how-ux-is-transforming-business-whether-you-want-it-to-or-not/\\\"\u003eROI of 9,900%\u003c/a\u003e—but that’s not the only benefit. If you want to get on the good side of \u003ca href=\\\"/blog/google-algorithm\\\"\u003eGoogle’s algorithm\u003c/a\u003e, your website needs to be SEO-optimized, and also user-friendly. While Google doesn’t reveal specific metrics for its algorithm, user experience-related metrics often correlate with better SERP position.\u003c/p\u003e\\n\u003cp\u003eBased on \u003ca href=\\\"https://backlinko.com/google-ranking-factors\\\"\u003estudies done by Backlinko\u003c/a\u003e, some of these criteria include:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eDwell time \u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/mobile-website\\\"\u003eMobile usability\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/bounce-rate\\\"\u003eBounce rate\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eImproving your website SEO is an essential part of any marketing strategy. It ensures your website works well and is easy for a visitor to navigate, so they can find the information they’re looking for.\u003c/p\u003e\\n\u003cp\u003eGoogle only wants to rank the best sites to prevent its own user experience from being impacted by poor websites. So having a high-ranking site builds trust with the user while helping them find exactly what they’re looking for.\u003c/p\u003e\\n\u003ch3\u003eGets the most from your marketing budget\u003c/h3\u003e\\n\u003cp\u003eAn SEO strategy can take some time to implement, but making the changes tends to be a low-to-no cost endeavor. Many business owners can put SEO parameters in place themselves with a little bit of website knowledge, or they can defer it to someone on their team. There are plenty of \u003ca href=\\\"/blog/free-seo-tools\\\"\u003efree SEO tools\u003c/a\u003e out there to help you out. \u003c/p\u003e\\n\u003cp\u003eThe point is that SEO is a low-cost strategy for helping your website to reach your marketing goals and increase your overall ROI.\u003c/p\u003e\\n\u003cdiv data-guide=\\\"seo\\\"\u003e\u003c/div\u003e\\n\u003ch2 id=\\\"3\\\"\u003e10 things to optimize for SEO web design\u003c/h2\u003e\\n\u003cp\u003eNow that you know why SEO web design is so important, let’s talk about how you can optimize your website. Keep search engine optimization top of mind throughout the entire web design process to make implementing these 10 items as seamless as possible.\u003c/p\u003e\\n\u003cp\u003eAfter all, you don’t want your web development team to create the entire website only to have your SEO team tear it apart and make the process take even longer. Instead, having the two teams work in tandem on each of these items during the design process helps streamline the entire project.\u003c/p\u003e\\n\u003cp\u003eGoogle’s search algorithm uses more than \u003ca href=\\\"https://backlinko.com/google-ranking-factors\\\"\u003e200 factors\u003c/a\u003e to rank a website. It’s hard for any one designer to account for them all. \u003c/p\u003e\\n\u003cp\u003eStart by optimizing the following 10 elements to get your pages ranking:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eMobile-friendliness\u003c/li\u003e\\n\u003cli\u003eWebsite speed\u003c/li\u003e\\n\u003cli\u003eSitemaps\u003c/li\u003e\\n\u003cli\u003eReadability \u003c/li\u003e\\n\u003cli\u003eImage file names\u003c/li\u003e\\n\u003cli\u003eAlt tags \u003c/li\u003e\\n\u003cli\u003eWebsite navigation\u003c/li\u003e\\n\u003cli\u003eURL structure\u003c/li\u003e\\n\u003cli\u003eMetadata\u003c/li\u003e\\n\u003cli\u003eIndexable content\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003e1. Mobile-friendliness\u003c/h3\u003e\\n\u003cp\u003eAs of 2023, there were \u003ca href=\\\"https://www.statista.com/topics/779/mobile-internet/\\\"\u003e6.47 billion active mobile internet users\u003c/a\u003e. More people are browsing the web on their phones and tablets than on their desktop computers or laptops. \u003c/p\u003e\\n\u003cp\u003eHaving a \u003ca href=\\\"/blog/responsive-web-design\\\"\u003eresponsive website\u003c/a\u003e not only helps improve your SEO. It also ensures your target audience has a seamless UX, whether they’re accessing your site from their computer or mobile device.\u003c/p\u003e\\n\u003cp\u003eLet’s take a look at this website example from \u003ca href=\\\"https://www.thesill.com/\\\"\u003eThe Sill\u003c/a\u003e. It’s ranking on SERP one for keywords like plants, house plants, and where to buy house plants.\u003c/p\u003e\\n\u003cp\u003eIts desktop website looks like this:\u003c/p\u003e\\n\u003cimg class=\\\"“block\\\" alt=\\\"Desktop view of The Sill’s website showcasing Valentine’s Day gifts of plants and bouquets.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/thesill-desktop.jpg?v=1729863117\\\"\u003e\\n\u003cp\u003eAnd its mobile website looks like this:\u003c/p\u003e\\n\u003cdiv\u003e\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/image3_ccd8a009-d590-4e6e-8eda-b3c9eb163f07_600x600.jpg?v=1729863116\\\" alt=\\\"Mobile view of The Sill’s website with Valentine’s Day gift promotion.\\\" class=\\\"“block\\\" style=\\\"display: block; margin-left: auto; margin-right: auto;\\\"\u003e\u003c/div\u003e\\n\u003cp\u003eThe mobile version uses the same copy and imagery, just rearranged in a way that makes more sense for smaller screens. It’s easy to navigate and keeps the same flow of searching for products and heading to checkout, which is intuitive for an ecommerce site.\u003c/p\u003e\\n\u003cp\u003eAs you design your website, make sure you or your development team test that it works on both desktop and mobile. This is an essential ranking factor, because Google released a \u003ca href=\\\"https://developers.google.com/search/blog/2015/04/rolling-out-mobile-friendly-update\\\"\u003emobile-friendly update\u003c/a\u003e to its algorithm back in 2015 that boosts responsive sites in search results.\u003c/p\u003e\\n\u003ch3\u003e2. Website speed\u003c/h3\u003e\\n\u003cp\u003eYour \u003ca href=\\\"https://developers.google.com/web/updates/2018/07/search-ads-speed\\\"\u003ewebsite speed\u003c/a\u003e is yet another item that factors into Google’s algorithm. It makes sense—no one wants to deal with a website that takes ages to load. So Google won’t show slow-loading sites to users.\u003c/p\u003e\\n\u003cp\u003eFactors that can affect your \u003ca href=\\\"/blog/website-load-time-statistics\\\"\u003epage speed\u003c/a\u003e include:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eWeb hosting\u003c/li\u003e\\n\u003cli\u003eFile sizes\u003c/li\u003e\\n\u003cli\u003ePlug-ins\u003c/li\u003e\\n\u003cli\u003eCoding/scripts\u003c/li\u003e\\n\u003cli\u003eTraffic volume\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eYou can monitor your page speed manually with a tool like \u003ca href=\\\"https://pagespeed.web.dev/\\\"\u003eGoogle’s PageSpeed Insights\u003c/a\u003e or at automated, regular intervals with \u003ca href=\\\"https://apps.shopify.com/page-speed-optimization\\\"\u003eBoostify\u003c/a\u003e. For a more detailed option that looks at actual interactions from real users, you can use \u003ca href=\\\"https://help.shopify.com/en/manual/online-store/web-performance/web-performance-dashboard\\\"\u003eShopify’s Web Performance dashboard\u003c/a\u003e. \u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eIs your site speed costing you sales?\u003c/p\u003e\\n\u003cp\u003eConversion increases with every millisecond of improved site speed. Measure your storefront’s performance to see how it impacts your sales and compares to the competition.\u003c/p\u003e\\n\u003ca href=\\\"/compare/sitespeed\\\" class=\\\"marketing-button marketing-button--small\\\"\u003eGet your report\u003c/a\u003e\\n\u003c/div\u003e\\n\u003ch3\u003e3. Sitemaps\u003c/h3\u003e\\n\u003cp\u003eWhile the Google algorithm is very sophisticated, it’s never a bad idea to give it a helping hand—which is exactly what a sitemap is for.\u003c/p\u003e\\n\u003cp\u003eA \u003ca href=\\\"/blog/how-to-create-a-sitemap\\\"\u003esitemap\u003c/a\u003e is a file that houses all of your web pages, files, videos, and other content on your website. It’s handy for websites with many different pages, especially if they are not all linked to other pages on your website.\u003c/p\u003e\\n\u003cp\u003eThis helps Google to find and crawl all of your web pages so they’re all eligible for ranking. After all, if Google can’t find a web page, it’s not going to generate any organic traffic.\u003c/p\u003e\\n\u003ch3\u003e4. Readability\u003c/h3\u003e\\n\u003cp\u003eAnother major ranking factor is readability. If your website visitors can’t read the copy on your site, they’re not getting anything valuable from your business.\u003c/p\u003e\\n\u003cp\u003eLegibility is also a key \u003ca href=\\\"/blog/web-accessibility\\\"\u003eweb accessibility principle\u003c/a\u003e. Best practices recommend using big, bold serif or sans serif fonts throughout your website, its headers, and its copy blocks to ensure easy reading.\u003c/p\u003e\\n\u003cp\u003eLook at this bold, clean website home page and how easy it is to read its headline and \u003ca href=\\\"/blog/website-copy\\\"\u003ewebsite copy\u003c/a\u003e:\u003c/p\u003e\\n\u003cimg class=\\\"“block\\\" alt=\\\"Ruggable website promoting 20% off sitewide holiday sale with discount code.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/ruggable-sale.png?v=1729863117\\\"\u003e\\n\u003cp\u003eUsers can immediately grasp what Ruggable is promoting. In addition, having your copy structured with heading tags supports Google in identifying the most important parts of each page, further improving your SEO.\u003c/p\u003e\\n\u003ch3\u003e5. Image file names\u003c/h3\u003e\\n\u003cp\u003eImage file names are so small you might not even think about it, but they can actually be a big asset to your website optimization. So think twice before you name something home-page-header-final-2.jpg. Instead, \u003ca href=\\\"/blog/seo-copywriting\\\"\u003einclude keywords\u003c/a\u003e and descriptors that give Google an idea of what is featured in the image.\u003c/p\u003e\\n\u003ch3\u003e6. Alt tags\u003c/h3\u003e\\n\u003cp\u003eIn a similar vein, your images also need to have alt tags. Alt tags let Google’s algorithm know exactly what is happening in your images. If your image matches a user’s search, it could show up in their results. \u003c/p\u003e\\n\u003cp\u003eYour alt tag should be a complete sentence describing exactly what is in your image, complete with a capital letter at the beginning and a period at the end.\u003c/p\u003e\\n\u003cp\u003eIt also improves your overall accessibility. Someone using a screen reader to access your website can understand what is depicted in your images, helping the visually impaired still have a stellar user experience.\u003c/p\u003e\\n\u003ch3\u003e7. Website navigation\u003c/h3\u003e\\n\u003cp\u003eWeb developers focus on the site’s overall look, feel, and user experience. Designers and developers will care about a page’s visual elements and how consumers interact. They often like to keep things as simple as possible.\u003c/p\u003e\\n\u003cp\u003eBut crucially, your website navigation also provides internal links to your most important product or feature pages.\u003c/p\u003e\\n\u003cp\u003eFashion Nova’s website is a great example of SEO-friendly site navigation—they have a very large navigation for each \u003ca href=\\\"/blog/product-category\\\"\u003eproduct category\u003c/a\u003e on the site. For example, when you click on the “Halloween” category, you get a massive list of subcategory pages in a \u003ca href=\\\"/blog/mega-menu\\\"\u003emega menu\u003c/a\u003e.\u003c/p\u003e\\n\u003cimg src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/fashionnova-navigation.png?v=1729863118\\\" alt=\\\"Fashion Nova website showcasing Halloween costumes categorized by type, genre, and coverage.\\\" class=\\\"“block\\\"\u003e\\n\u003cp\u003eNearly all of the organic search results are subcategory pages, so having a dedicated page for this keyword is highly useful from a search and user perspective. \u003c/p\u003e\\n\u003cp\u003eUsing the same process as above, when you Google “boy’s corduroy pants,” most of the pages ranking are product pages rather than subcategory pages. This means you could likely optimize a product for that keyword, and not need to build out a dedicated subcategory page.\u003c/p\u003e\\n\u003cp\u003eAdditional points to consider when trying to optimize for people and search engines include:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eUsing a content hierarchy. \u003c/strong\u003eThis organizes your website pages through categories and subcategories. If you have over a dozen products on a page, you could consider building a subcategory page.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eCross-linking between pages.\u003c/strong\u003e SEO and content teams create useful \u003ca href=\\\"/blog/ecommerce-blog-post-templates\\\"\u003eblog posts\u003c/a\u003e, \u003ca href=\\\"/blog/120928069-how-to-create-faq-page\\\"\u003eFAQs\u003c/a\u003e, and other content that can direct more traffic to product pages and vice versa. Horizontal linking easily directs consumers to more information about your products and/or company, while also boosting your SEO efforts.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eNo thinking required. \u003c/strong\u003eUltimately, navigating your website \u003ca href=\\\"/partners/blog/user-flow\\\"\u003eshouldn’t require much brain power\u003c/a\u003e. Your website should clearly guide users where to go.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3\u003e8. URL structure\u003c/h3\u003e\\n\u003cp\u003eYour URL structure should also be structured around your SEO strategy. Each URL slug (the string of characters after your \u003ca href=\\\"/blog/what-is-tld\\\"\u003etop-level domain\u003c/a\u003e) should include only your web page or blog post’s focus keyword.\u003c/p\u003e\\n\u003cp\u003eDo \u003ca href=\\\"/blog/keyword-research-tools\\\"\u003ekeyword research\u003c/a\u003e for each page you plan to include in your website at launch. Make a plan to do the same for every new page that you create post-launch.\u003c/p\u003e\\n\u003cp\u003eThis helps Google understand what keywords to rank your pages for, while also keeping your pages accessible. Because most focus keywords are only a few words, this ensures your URL slugs are easy to remember and type into a URL field if someone is looking for a specific page.\u003c/p\u003e\\n\u003ch3\u003e9. Metadata\u003c/h3\u003e\\n\u003cp\u003eAlso known as meta tags, your metadata includes information such as your title tags and meta description. This information appears in Google search results. Considering \u003ca href=\\\"https://databox.com/blog-seo\\\"\u003e36% of SEO experts\u003c/a\u003e think the title tag is the most important SEO element, ensure your metadata is optimized. \u003c/p\u003e\\n\u003cp\u003eThe title tag and meta description should include your page or post’s focus keyword. Your title tag can have a maximum of 60 characters while your meta description can have a maximum of 160 characters.\u003c/p\u003e\\n\u003ch3\u003e10. Indexable content\u003c/h3\u003e\\n\u003cp\u003eCreating an SEO-friendly website means ensuring search engines can easily crawl and understand your content.\u003c/p\u003e\\n\u003cp\u003eFor optimal crawlability, use HTML text for main content, as it’s easiest for Google to understand. While JavaScript enhances site functionality, it can cause crawling issues. Excessive JS can impact site speed and Google’s crawl budget, so use it judiciously.\u003c/p\u003e\\n\u003cp\u003eTo check if Google can crawl your content:\u003c/p\u003e\\n\u003col\u003e\\n\u003cli\u003eSearch for exact text from your page in Google\u003c/li\u003e\\n\u003cli\u003eIf your site doesn’t appear, troubleshoot the coding\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cp\u003eThe goal is to strike a balance between JavaScript functionality and SEO needs. Work with your development team to create an effective, search-friendly site that satisfies both requirements. This approach ensures your content is accessible to search engines while maintaining your desired features.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eVisit the Shopify Partners Marketplace\u003c/p\u003e\\n\u003cp\u003eFind experienced commerce professionals who will help you grow your business. Browse the different services Shopify partners offer, post a job, and hire a professional to work with.\u003c/p\u003e\\n\u003ca class=\\\"marketing-button marketing-button--small\\\" href=\\\"https://www.shopify.com/partners/directory\\\" target=\\\"_blank\\\"\u003eVisit now\u003c/a\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"4\\\"\u003eUsing analytics to improve SEO and website design\u003c/h2\u003e\\n\u003cp\u003eWebsite analytics provide insights into user behavior and site performance. It can help you identify areas for improvement in your website’s structure, content, and user experience. \u003c/p\u003e\\n\u003cp\u003eA powerful tool to use is Shopify’s Web Performance dashboard. It helps you understand your online store’s performance across \u003ca href=\\\"/enterprise/blog/website-performance\\\"\u003ekey website performance metrics\u003c/a\u003e like:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003e\u003cstrong\u003eReal user metrics (RUM): \u003c/strong\u003e\u003c/strong\u003eCollects data from actual user interactions over 28 days.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eLoading speed (Largest Contentful Paint): \u003c/strong\u003eMeasures how quickly the largest content element (like an image or text block) becomes visible on the screen.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eInteractivity (Interaction to Next Paint): \u003c/strong\u003eAssesses how quickly your website responds to user interactions, like clicks or taps.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eVisual stability (Cumulative Layout Shift): \u003c/strong\u003eQuantifies how much unexpected layout shifts occur during the loading process.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eEach metric is assigned a ranking of “good,” “moderate,” or “poor,” reflecting the top 75% of user experiences. This helps you quickly identify areas that need improvement. You can view data for different devices (mobile, desktop, or all) and optimize for various user contexts.\u003c/p\u003e\\n\u003cp\u003eBy regularly reviewing these analytics, you can:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eIdentify performance bottlenecks affecting your SEO and user experience\u003c/li\u003e\\n\u003cli\u003eMeasure the impact of design changes or new features on your site’s performance\u003c/li\u003e\\n\u003cli\u003eMake data-driven decisions about which areas of your site to optimize\u003c/li\u003e\\n\u003cli\u003eTrack improvements over time to ensure your optimization efforts are effective\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch2 id=\\\"5\\\"\u003eCommon mistakes in SEO website design\u003c/h2\u003e\\n\u003cp\u003eWhen creating a website, it’s easy to make mistakes that can hurt your search engine rankings. Here are some common errors to avoid.\u003c/p\u003e\\n\u003ch3\u003eNeglecting mobile optimization\u003c/h3\u003e\\n\u003cp\u003e\u003ca href=\\\"https://www.statista.com/topics/779/mobile-internet/\\\"\u003eData\u003c/a\u003e shows that over half our time online is spent on mobile devices. If your website doesn’t work well on phones and tablets, visitors might leave quickly. Search engines will think your site isn’t helpful, which can lower your rankings.\u003c/p\u003e\\n\u003ch3\u003eSlow page load times\u003c/h3\u003e\\n\u003cp\u003eA \u003ca href=\\\"https://unbounce.com/page-speed-report/\\\"\u003estudy from Unbounce\u003c/a\u003e found that nearly 70% of consumers admit that page speed impacts their willingness to buy from an online retailer. If your website takes too long to load, people will get frustrated and leave. \u003c/p\u003e\\n\u003cp\u003eSearch engines notice this and might rank your site lower. To help your pages load faster, make sure your \u003ca href=\\\"/blog/image-sizes\\\"\u003esite’s image sizes\u003c/a\u003e aren’t too big and your code is clean.\u003c/p\u003e\\n\u003ch3\u003eIgnoring on-page SEO elements\u003c/h3\u003e\\n\u003cp\u003eOn-page SEO elements are things like titles, headings, and meta descriptions. These help search engines understand what your pages are about. If you don’t use these properly, search engines might not know how to rank your site for the right keywords.\u003c/p\u003e\\n\u003ch3\u003ePoor site structure and navigation\u003c/h3\u003e\\n\u003cp\u003eA confusing \u003ca href=\\\"/blog/website-layout\\\"\u003ewebsite layout\u003c/a\u003e makes it hard for visitors to find what they’re looking for. It also makes it difficult for search engines to crawl your site. Keep your site structure simple and logical.\u003c/p\u003e\\n\u003ch3\u003eLack of quality content\u003c/h3\u003e\\n\u003cp\u003eSearch engines want to show users the best information. If your website doesn’t have good, useful content, it probably won’t rank well. Focus on creating helpful, original content that answers people’s questions.\u003c/p\u003e\\n\u003cp\u003eRefer to \u003ca href=\\\"/blog/google-eat\\\"\u003eGoogle’s E-E-A-T guidelines\u003c/a\u003e (experience, expertise, authoritativeness, and trust) as a gut check in ensuring you’re creating quality content that speaks to both search engines and humans.\u003c/p\u003e\\n\u003ch3\u003eOverlooking internal linking\u003c/h3\u003e\\n\u003cp\u003eInternal links are links that connect different pages on your website. They help visitors and search engines explore your site. Without good \u003ca href=\\\"/blog/link-building-strategies\\\"\u003einternal linking\u003c/a\u003e, important pages on your site might not get noticed.\u003c/p\u003e\\n\u003ch3\u003eIgnoring technical SEO\u003c/h3\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/technical-seo\\\"\u003eTechnical SEO\u003c/a\u003e involves the behind-the-scenes stuff that makes your website work well. This includes things like having a secure website (HTTPS), using the right tags, and making sure search engines can read your site correctly. Ignoring these technical details can hurt your rankings.\u003c/p\u003e\\n\u003ch2\u003eCreate an SEO-friendly web design today \u003c/h2\u003e\\n\u003cp\u003eThe key to a well-designed, SEO-friendly website is to bridge the gap between web development and SEO. Encourage your teams to work together from the beginning so your website is fully optimized for both SEO and usability.\u003c/p\u003e\\n\u003cp\u003eRemember, providing value to your customer is the best way to rank in search engines. So optimize the elements above, write \u003ca href=\\\"/blog/website-content\\\"\u003equality content\u003c/a\u003e, and design top-tier user experiences to improve your search results. \u003c/p\u003e\\n\u003ciframe title=\\\"YouTube video player\\\" src=\\\"https://www.youtube.com/embed/7epUGFEdrP8?si=nV-jc-4-OdHR04kz\\\" height=\\\"315\\\" width=\\\"560\\\" allowfullscreen=\\\"\\\" referrerpolicy=\\\"strict-origin-when-cross-origin\\\" allow=\\\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\\" frameborder=\\\"0\\\"\u003e\u003c/iframe\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/FAQPage\\\" itemscope=\\\"\\\"\u003e\\n\u003ch2 id=\\\"6\\\"\u003eSEO website design FAQ\u003c/h2\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat is the difference between design and SEO?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eDesign shapes your website’s visual appeal and user experience. It focuses on layout, colors, and how visitors interact with your site. SEO fine-tunes your site’s content and structure to improve its visibility in search results.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat does it mean to rank a website?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eTo rank a website means to assign a numerical value to it based on its relevance to search queries. This value is determined by search engine algorithms and is used to determine where a website appears in the search engine results pages (SERPs). The higher the rank, the higher the website appears on the SERP.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow much does it cost to rank a website?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eThe cost of ranking a website varies greatly depending on the size of the website, the competition in the industry, and the strategy used to rank the website. Generally speaking, a basic SEO campaign can start at around $500/month, while a more comprehensive campaign can range from $2,000 to $10,000 or more per month.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow do I choose the right keywords for my website?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eBegin by listing terms relevant to your business, then use keyword research tools to uncover popular search phrases with reasonable competition. Analyze your competitors’ keyword strategies and consider \u003ca href=\\\"/blog/long-tail-keywords\\\"\u003elong-tail keywords\u003c/a\u003e to target specific audiences to find easier ranking opportunities in the process.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow do I create a website to maximize SEO performance?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003col\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eStart with keyword research:\u003c/strong\u003e Before creating your website, it’s important to do keyword research to determine the best keywords to target for your website. You can use a tool like Google Keyword Planner to research the best keywords for your website.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eOptimize your website content:\u003c/strong\u003e Once you’ve identified the keywords you want to target, you need to optimize your website content to include these keywords. This includes optimizing titles, descriptions, headings, images, and more.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eBuild quality backlinks:\u003c/strong\u003e Quality backlinks are an important part of SEO and can help your website rank higher in search engine results. You can build backlinks by guest posting on other websites, creating content that other websites link to, and more.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eMonitor your website’s performance:\u003c/strong\u003e Once you’ve optimized your website for SEO, it’s important to monitor its performance and make any changes as needed. You can use a tool like \u003ca href=\\\"/blog/google-search-console\\\"\u003eGoogle Search Console\u003c/a\u003e to track your website’s performance and make adjustments as needed.\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"Looking for a balance between web design and SEO? This article explores 10 key elements of SEO website design that will help you rank well.\",\"Looking for a balance between web design and SEO? This article explores 10 key elements of SEO website design that will help you rank well.\\n\\n\",{\"_1704\":1729,\"_335\":2672,\"_1182\":2669},\"SEO and Web Design: How to Build a Website That Ranks (2025) \",{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,-5,-5,-5,-5],{\"_1704\":1705,\"_161\":2676,\"_1456\":2677,\"_335\":2678,\"_1709\":2664,\"_1711\":2679,\"_1721\":2682,\"_126\":2683,\"_1724\":2684,\"_1726\":2684,\"_1544\":2685,\"_1730\":2686,\"_1737\":2687,\"_1751\":2680,\"_1752\":2681,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":2659,\"_1758\":2664},\"gid://shopify/Article/558121648162\",\"how-to-start-an-llc-in-ohio\",\"Ohio LLC: How To Start Your LLC in Ohio\",{\"_1704\":1713,\"_379\":2680,\"_1715\":2681,\"_1717\":1767,\"_1719\":1768},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/ohio_2520llc.png?v=1730987928\",\"start an llc in ohio\",[1486],\"\u003cp\u003eStarting a limited liability company (LLC) can be a wise choice for a small business or startup. You can \u003ca href=\\\"/blog/start-an-llc\\\"\u003estart an LLC\u003c/a\u003e in any state, even if you don’t physically live there—it depends on which benefits work best for your business.\u003c/p\u003e\\n\u003cp\u003eOhio offers lower maintenance fees than states like California, which charges owners $800 annually whether the business is active and profitable or not. LLCs in Ohio don’t need to file annual reports, saving you from submitting yearly summaries to the secretary of state.\u003c/p\u003e\\n\u003cp\u003eOhio LLCs receive several tax advantages, including job creation tax credits and single-level taxation that helps you avoid corporate double taxation. While setting up an LLC in Ohio requires paperwork and filing costs, the payoff can be worth it.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eTable of contents\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003eWhat is an LLC?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003eHow to start an LLC in Ohio\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003eIs an LLC right for you?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#4\\\"\u003eBenefits of forming an LLC in Ohio\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#5\\\"\u003eStarting an LLC in Ohio FAQ\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"1\\\"\u003eWhat is an LLC?\u003c/h2\u003e\\n\u003cp\u003eA limited liability company (\u003ca href=\\\"/blog/what-is-an-llc\\\"\u003eLLC\u003c/a\u003e) is a type of business entity that protects business owners from lawsuits and debtors. The company—not you personally—becomes responsible for legal and financial matters. One or more individuals can be LLC owners, also known as “members.”\u003c/p\u003e\\n\u003cp\u003eA single-member LLC has one owner, while a multi-member LLC has multiple managing members. Your LLC name serves as a legal name for documents and shows your business’s management structure.\u003c/p\u003e\\n\u003ch2 id=\\\"2\\\"\u003eHow to start an LLC in Ohio\u003c/h2\u003e\\n\u003col\u003e\\n\u003cli\u003e\u003ca href=\\\"#6\\\"\u003eChoose an idea for your LLC\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#7\\\"\u003eName your Ohio LLC\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#8\\\"\u003eCreate a business plan\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#9\\\"\u003eGet a federal employer identification number (EIN)\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#10\\\"\u003eFile your Ohio articles of organization\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#11\\\"\u003eChoose a registered agent in Ohio\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#12\\\"\u003eObtain business licenses and permits\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#13\\\"\u003eUnderstand Ohio state tax requirements\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#14\\\"\u003ePrepare an Ohio LLC operating agreement\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#15\\\"\u003eFile an Ohio BOI report\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#16\\\"\u003eExamine business insurance options in Ohio\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#17\\\"\u003eMarket your LLC\u003c/a\u003e\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch3 id=\\\"6\\\"\u003e1. Choose an idea for your LLC\u003c/h3\u003e\\n\u003cp\u003eFirst, choose a \u003ca href=\\\"/blog/low-investment-business-ideas\\\"\u003eviable business idea\u003c/a\u003e. Whether you’re starting a side business or have bigger goals, consider what products or services you could offer. Research your competition, analyze potential demand, and review your funding to find the most feasible option.\u003c/p\u003e\\n\u003cp\u003eThink about your skill set or what unique offerings you could bring to the market. \u003ca href=\\\"/blog/market-analysis\\\"\u003eMarket analysis\u003c/a\u003e helps you measure what you have to offer against existing competition.\u003c/p\u003e\\n\u003ch3 id=\\\"7\\\"\u003e2. Name your Ohio LLC\u003c/h3\u003e\\n\u003cp\u003eWhen setting up your LLC, choose a name that meets Ohio’s requirements:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eInclude the required suffixes:\u003c/strong\u003e Your LLC name \u003ca href=\\\"https://www.ohiosos.gov/globalassets/publications/busserv/llc.pdf\\\"\u003emust contain\u003c/a\u003e the key phrase “Limited Liability Company” or its abbreviations “LLC,” “L.L.C.,” “Limited,” or “Ltd.” The name can’t include government entity terms like “IRS” or “CIA,” slurs, or names that are already in use. To use words like “insurance” or “doctor,” you’ll need additional paperwork and proof of professional licenses.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eMake the name unique: \u003c/strong\u003eUse the \u003ca href=\\\"https://businesssearch.ohiosos.gov/\\\"\u003eOhio state website\u003c/a\u003e’s business name search to check if your name is available. If you’re opening a bakery or sporting goods shop, try searching keywords like “muffins” or “sports” to see active businesses with those terms. While you could modify existing names, a unique name helps avoid customer confusion.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eReserve the name:\u003c/strong\u003e If available, file \u003ca href=\\\"https://www.ohiosos.gov/globalassets/business/forms/534b.pdf\\\"\u003eForm 534B\u003c/a\u003e to reserve the name for up to 180 days for $39. Consider reserving a matching domain name too—this prevents others from using your web address for unrelated purposes. Website hosts like GoDaddy offer free domain name searches.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eNote that your LLC name doesn’t have to match your public business name. In Ohio, you can use a trade name (also called DBA or “doing business as”) for marketing. For example, “Howard Edgar Schwartzmann, LLC” could operate publicly as “Party Town USA.” However, if you plan on keeping your LLC and trade name the same, consider carefully when \u003ca href=\\\"/blog/llc-names\\\"\u003echoosing your name\u003c/a\u003e.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eFind a name and domain for your business\u003c/p\u003e\\n\u003cp\u003eShopify’s free AI business name generator will help you come up with the perfect business brand name, then secure a relevant domain.\u003c/p\u003e\\n\u003ca href=\\\"https://www.shopify.com/tools/business-name-generator\\\" class=\\\"marketing-button marketing-button--small\\\" target=\\\"_blank\\\"\u003eTry it now\u003c/a\u003e\\n\u003c/div\u003e\\n\u003ch3 id=\\\"8\\\"\u003e3. Create a business plan\u003c/h3\u003e\\n\u003cp\u003eWhile not required for forming an LLC, a \u003ca href=\\\"/blog/business-plan-template\\\"\u003ebusiness plan\u003c/a\u003e helps banks and investors take you seriously. A strong plan outlines your:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eCompany goals and timeline\u003c/li\u003e\\n\u003cli\u003eBusiness background\u003c/li\u003e\\n\u003cli\u003eMission and agenda\u003c/li\u003e\\n\u003cli\u003eMarketing strategy\u003c/li\u003e\\n\u003cli\u003eOperations plans\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cdiv data-guide=\\\"businessplan\\\"\u003e\u003c/div\u003e\\n\u003ch3 id=\\\"9\\\"\u003e4. Get a federal employer identification number (EIN)\u003c/h3\u003e\\n\u003cp\u003eAn EIN works like a Social Security number for your business. You need this free IRS-issued number for:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eYour taxes: \u003c/strong\u003eYou’ll need a government-issued identification number to file taxes for your LLC. An EIN officially separates your business entity from your personal taxes.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eYour business bank account: \u003c/strong\u003eTo open a business bank account, you’ll need an EIN. LLCs must keep personal and business finances separate. \u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eYour employees: \u003c/strong\u003eAn EIN is required to hire employees. If you plan to hire employees, you can \u003ca href=\\\"https://www.irs.gov/businesses/small-businesses-self-employed/apply-for-an-employer-identification-number-ein-online\\\"\u003eapply for an EIN\u003c/a\u003e on the Internal Revenue Service website.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eApply for your EIN through the IRS website at no cost. Most applications process immediately, giving you your EIN number as soon as you finish.\u003c/p\u003e\\n\u003ch3 id=\\\"10\\\"\u003e5. File your Ohio articles of organization\u003c/h3\u003e\\n\u003cp\u003eTo officially form your LLC in Ohio, file \u003ca href=\\\"https://www.sos.state.oh.us/globalassets/business/forms/610.pdf\\\"\u003earticles of organization\u003c/a\u003e (Form 610, formerly 533A) with the Ohio Secretary of State. Foreign LLCs need \u003ca href=\\\"https://www.ohiosos.gov/globalassets/business/forms/533b.pdf\\\"\u003eForm 533b\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eYou’ll need to provide:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eYour name and mailing address\u003c/li\u003e\\n\u003cli\u003eYour LLC’s name\u003c/li\u003e\\n\u003cli\u003eYour statutory agent’s details and signature (person authorized to receive official documents)\u003c/li\u003e\\n\u003cli\u003eBusiness purpose (optional)\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eThe filing fee is $99 for both domestic and foreign LLCs. Standard processing takes two to seven business days. If you’re in a hurry, Ohio offers expedited service for an extra fee, with processing in one to two business days.\u003c/p\u003e\\n\u003ch3 id=\\\"11\\\"\u003e6. Choose a registered agent in Ohio\u003c/h3\u003e\\n\u003cp\u003eWhile you don’t need to live in Ohio to form an LLC there, you do need a registered agent (or statutory agent) to act as your point of contact with the state. Your agent must be either:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eAn Ohio resident\u003c/li\u003e\\n\u003cli\u003eA corporation authorized to do business in Ohio\u003c/li\u003e\\n\u003cli\u003eYou (if you meet state requirements)\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eYour agent must be available during business hours to handle government correspondence, tax documents, and legal paperwork. Registered agent service fees start at around \u003ca href=\\\"https://www.ohioregisteredagent.com/\\\"\u003e$49\u003c/a\u003e, though some charge hundreds of dollars. Research your options carefully before selecting a representative.\u003c/p\u003e\\n\u003ch3 id=\\\"12\\\"\u003e7. Obtain business licenses and permits\u003c/h3\u003e\\n\u003cp\u003eSome businesses need specific licenses or permits to operate. For example: \u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eRetailers selling tangible goods or taxable services need a vendor’s license from the Ohio Department of Taxation for sales tax collection. Animal rescue businesses may need environmental permits from the Ohio EPA.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eVisit \u003ca href=\\\"https://ohio.gov/business/resources/business-first-stop\\\"\u003eOhio’s government website\u003c/a\u003e to check which licenses your business category requires.\u003c/p\u003e\\n\u003ch3 id=\\\"13\\\"\u003e8. Understand Ohio state tax requirements\u003c/h3\u003e\\n\u003cp\u003eKnow your tax obligations to avoid unnecessary headaches and possible fines. Key requirements include:\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eState sales tax:\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eBasic rate: 5.75% (may vary by county)\u003c/li\u003e\\n\u003cli\u003eRequired if you have a vendor’s license\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e\u003ca href=\\\"https://tax.ohio.gov/business/ohio-business-taxes/commercial-activities/commercial-activities\\\"\u003e\u003cstrong\u003eCommercial activity tax\u003c/strong\u003e\u003c/a\u003e:\u003c/p\u003e\\n\u003cp\u003eApplies to businesses earning more than $1 million.\u003c/p\u003e\\n\u003cp\u003eAnnual minimum taxes based on gross receipts:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e$150,000 to $1 million: $150\u003c/li\u003e\\n\u003cli\u003e$1 million to $2 million: $800 plus CAT on earnings over $1 million\u003c/li\u003e\\n\u003cli\u003e$2 million to $4 million: $2,100 plus CAT\u003c/li\u003e\\n\u003cli\u003eMore than $4 million: $2,600 plus CAT\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eTake the stress out of sales tax with Shopify Tax\u003c/p\u003e\\n\u003cp\u003eWith Shopify Tax, you can oversee your current sales tax obligations from Shopify admin, collect the right amount at checkout with product and location-specific accuracy, and let Shopify automatically apply rate and regulatory changes whenever they happen.\u003c/p\u003e\\n\u003ca href=\\\"https://www.shopify.com/tax?itcat=coreblog\u0026amp;itterm=shopify-tax-cta\\\" class=\\\"marketing-button marketing-button--small\\\" target=\\\"_blank\\\"\u003eExplore Shopify Tax\u003c/a\u003e\\n\u003c/div\u003e\\n\u003ch3 id=\\\"14\\\"\u003e9. Prepare an Ohio LLC operating agreement\u003c/h3\u003e\\n\u003cp\u003eWhile not required, an operating agreement helps multiple-member LLCs and larger enterprises run smoothly. This document outlines your business’s mission and goals, each member’s roles and responsibilities, and the distribution of shares, profits, and losses.\u003c/p\u003e\\n\u003cp\u003eYour operating agreement should include your company’s legal name (including DBAs), business mailing address, and statutory agent address. Add a brief statement about your business mission and purpose.\u003c/p\u003e\\n\u003cp\u003eInclude clear statements about each member’s role and responsibilities, including ownership percentages, distribution amounts, and titles. Detail the process for accepting new LLC members and handling member exits. You may also specify your business duration—whether short-term or indefinite—and your tax status, such as \u003ca href=\\\"/blog/what-is-an-s-corp\\\"\u003eS corp\u003c/a\u003e or \u003ca href=\\\"/blog/what-is-a-c-corporation\\\"\u003eC corp\u003c/a\u003e election.\u003c/p\u003e\\n\u003ch3 id=\\\"15\\\"\u003e10. File an Ohio BOI report\u003c/h3\u003e\\n\u003cp\u003eSince January 1, 2024, most new Ohio LLCs must file a BOI report within 30 days of formation. This requirement stems from the \u003ca href=\\\"https://www.ohiosos.gov/businesses/corporate-transparency-act/\\\"\u003eCorporate Transparency Act\u003c/a\u003e to prevent financial crimes.\u003c/p\u003e\\n\u003cp\u003eFile your BOI report directly with the Financial Crimes Enforcement Network (FinCEN) (not the Ohio Secretary of State). The report must include details about beneficial owners who control 25% or more of the LLC or have substantial control over operations.\u003c/p\u003e\\n\u003cp\u003eFor each owner, you’ll need to provide their full legal name, date of birth, address, and an identifying number from a passport or driver’s license. Take care with this filing—providing false information or failing to file can lead to penalties.\u003c/p\u003e\\n\u003ch3 id=\\\"16\\\"\u003e11. Examine business insurance options in Ohio\u003c/h3\u003e\\n\u003cp\u003eYour business type determines which insurance coverage you need. Physical locations need protection against property damage or customer injuries, while digital businesses might focus on cybersecurity coverage. Here are the main types of insurance to consider:\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eGeneral liability insurance \u003c/strong\u003eprotects your business against customer injury lawsuits, property damage, copyright infringements, libel claims, and advertising injuries. Consider this coverage if you have a physical location.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eProfessional liability insurance \u003c/strong\u003e(also called errors and omissions) protects owners when their actions cause financial damage to customers or clients. This coverage helps with contract breaches, negligence, and missed deadlines. Interior design businesses, accountants, real estate companies, and consultants often benefit from this protection.\u003c/p\u003e\\n\u003cp\u003eIf you store sensitive information electronically (like Social Security numbers and passwords), \u003cstrong\u003ecyber liability insurance\u003c/strong\u003e helps protect against data breaches, electronic theft, and fraud. It can also help cover data recovery expenses.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eWorkers’ compensation \u003c/strong\u003e(workers’ comp) covers medical bills and lost wages for employees injured at work. In Ohio, you must purchase this coverage through the state, not private insurers. Any business with at least one employee needs workers’ comp, though some businesses \u003ca href=\\\"https://www.bwc.ohio.gov/basics/guidedtour/generalinfo/empgeneralinfo16.asp\\\"\u003eare exempt\u003c/a\u003e— including sole proprietorships, general partnerships, and LLCs designated as sole proprietorships or partnerships.\u003c/p\u003e\\n\u003ch3 id=\\\"17\\\"\u003e12. Market your LLC\u003c/h3\u003e\\n\u003cp\u003eAn effective marketing plan can help ensure your business makes money. \u003ca href=\\\"https://help.shopify.com/en/manual/promoting-marketing/developing-a-marketing-plan\\\"\u003eMarketing\u003c/a\u003e helps people discover your brand, services, and products— directly impacting your success.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eBuild a website \u003c/strong\u003eto stake your claim in the digital space and give potential customers a way to learn about your offerings. \u003ca href=\\\"/domains\\\"\u003eBuying a domain name\u003c/a\u003e is one of your first steps to building that online platform.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eInvest in advertising \u003c/strong\u003ebased on your market research. Whether you use billboards, digital ads, flyers, or social media posts, choose strategies that will work best for your business.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eLeverage social media platforms\u003c/strong\u003e like X and Instagram to reach your target audience and assess how your demographic engages with different types of content. Draw users to your business by offering promotions, deals, or discounts when they participate in social media polls, write reviews, or sign up for email lists.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eTrack key metrics \u003c/strong\u003eto gauge your marketing success. Revenue, sales growth, and customer retention numbers show whether your techniques are working. Tools like \u003ca href=\\\"https://analytics.google.com/\\\"\u003eGoogle Analytics\u003c/a\u003e track web traffic and time spent on your site, helping you monitor customer behavior. You can also use SEO tools like \u003ca href=\\\"https://www.semrush.com/\\\"\u003eSEMrush\u003c/a\u003e to track competitors’ outreach and keyword use, which helps optimize your own SEO strategies.\u003c/p\u003e\\n\u003ch2 id=\\\"3\\\"\u003eIs an LLC right for you?\u003c/h2\u003e\\n\u003cp\u003eWhether you’re just \u003ca href=\\\"/blog/how-to-start-a-business\\\"\u003estarting a business\u003c/a\u003e or looking to change your current business structure, an LLC can help you save money. Here are the key benefits of forming an LLC:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eLiability protection: \u003c/strong\u003eLike LLCs, \u003ca href=\\\"/blog/sole-proprietor\\\"\u003esole proprietorships\u003c/a\u003e and \u003ca href=\\\"/blog/general-vs-limited-partnership\\\"\u003egeneral partnerships\u003c/a\u003e benefit from pass-through taxation. However, only LLCs separate your personal assets from business liability. This protects you from lawsuits and shields you from personal liability for your partners’ or employees’ actions.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eInvestment opportunities:\u003c/strong\u003e An LLC designation can give your business more credibility. If you need fundraising or significant upfront capital, an LLC that shows fiscal responsibility may access small-business loans more easily than sole proprietorships.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eStructure:\u003c/strong\u003e Unlike corporations with boards of directors, LLCs are managed directly by members or appointed managers. This gives small-business owners more flexibility in daily operations.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eTaxation:\u003c/strong\u003e LLCs avoid corporate double taxation, where businesses pay corporate taxes on earnings and shareholders pay personal taxes on dividends. While LLCs offer multiple taxation options, they typically benefit from personal income tax rates, since business profits count as owner income.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch2 id=\\\"4\\\"\u003eBenefits of forming an LLC in Ohio\u003c/h2\u003e\\n\u003cp\u003ePlanning on starting a business in Ohio? Forming an LLC might be your best move. Here’s why:\u003c/p\u003e\\n\u003ch3\u003ePersonal asset protection \u003c/h3\u003e\\n\u003cp\u003eAn Ohio LLC keeps your personal assets safe. If your business faces legal issues or debts, your home, car, and savings stay protected.\u003c/p\u003e\\n\u003ch3\u003eTax flexibility\u003c/h3\u003e\\n\u003cp\u003eOhio LLCs receive pass-through taxation and avoid double taxation. The state offers favorable tax conditions, with no corporate income tax and a 3% pass-through entity tax. \u003c/p\u003e\\n\u003ch3\u003eSimple formation process\u003c/h3\u003e\\n\u003cp\u003eStarting an Ohio LLC costs $99—lower than many states. You’ll mainly need to submit articles of organization to the Ohio Secretary of State.\u003c/p\u003e\\n\u003ch3\u003eProfit distribution flexibility\u003c/h3\u003e\\n\u003cp\u003eDistribute profits among LLC members as needed, regardless of ownership percentages. This lets you match distributions to member contributions and responsibilities.\u003c/p\u003e\\n\u003ch3\u003eAccess to business incentives \u003c/h3\u003e\\n\u003cp\u003eYour Ohio LLC may qualify for various programs, including tax credits, grants, and workforce development support.\u003c/p\u003e\\n\u003ch2\u003eForm your LLC in Ohio today\u003c/h2\u003e\\n\u003cp\u003eSetting up an LLC in Ohio offers numerous \u003ca href=\\\"/blog/llc-advantages\\\"\u003eadvantages\u003c/a\u003e, including asset protection, tax benefits, and credibility at low startup costs and with no annual maintenance fees. Ohio provides a cost-effective environment for entrepreneurs to establish and grow their companies.\u003c/p\u003e\\n\u003cp\u003eAfter forming your Ohio LLC, start selling online with Shopify. Create a website, secure funding, and grow your brand using \u003ca href=\\\"/tools\\\"\u003eShopify’s business tools\u003c/a\u003e—from customizable templates to payment processing and inventory management. Shopify provides the resources to launch your LLC successfully.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/FAQPage\\\" itemscope=\\\"\\\"\u003e\\n\u003ch2 id=\\\"5\\\"\u003eStart an Ohio LLC FAQ\u003c/h2\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow much does it cost to start and maintain an LLC in Ohio?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eStarting an LLC in Ohio costs $99 for filing. Budget extra for possible needs like a registered agent or specific licenses.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eDo you need a registered agent for your LLC in Ohio?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eYes, Ohio LLCs must appoint a representative to handle administrative and legal matters.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat are the drawbacks of an Ohio LLC?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eThe main challenge with operating an Ohio LLC is the commercial activity tax on business profits above $150,000. Sole proprietorships and general partnerships don’t pay this tax.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cp\u003e\u003cem\u003e*This post is for information only. You are responsible for reviewing and using this information appropriately. Requirements are updated frequently and you should make sure to do your own research and reach out to professional legal, tax, and business advisers, as needed. Businesses outside of Ohio will have different steps and requirements. To sell products using the Shopify platform, you must comply with the laws of the jurisdiction of your business and your customers, the Shopify Terms of Service, the Shopify Acceptable Use Policy, and any other applicable policies.\u003c/em\u003e\u003c/p\u003e\",\"Starting an Ohio LLC is straightforward and also comes with many key tax benefits compared to other states.\",{\"_1704\":1729,\"_335\":2678,\"_1182\":2684},{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,-5,2688,-5,2690],{\"_1704\":1740,\"_1741\":2689,\"_1743\":1747},\"[{\\\"title\\\":\\\"Back to Basics With Ecommerce 101\\\",\\\"url\\\":\\\"blog/101-ecommerce-basics\\\"},{\\\"title\\\":\\\"Business Valuation- Learn the Value of Your Business\\\",\\\"url\\\":\\\"blog/business-valuation\\\"},{\\\"title\\\":\\\"S Corp vs C Corp- What is the difference?\\\",\\\"url\\\":\\\"blog/s-corp-vs-c-corp\\\"},{\\\"title\\\":\\\"Tennessee LLC- How To Start an LLC in Tennessee in 12 Steps\\\",\\\"url\\\":\\\"blog/how-to-start-an-llc-in-tennessee\\\"},{\\\"title\\\":\\\"How To Start Your LLC in 2022 With These 5 Simple Steps\\\",\\\"url\\\":\\\"blog/start-an-llc\\\"},{\\\"title\\\":\\\"6 Types of Ecommerce Businesses and Their Pros \u0026 Cons\\\",\\\"url\\\":\\\"blog/types-of-ecommerce\\\"},{\\\"title\\\":\\\"How to Find Out Who Owns a Domain Name\\\",\\\"url\\\":\\\"blog/how-to-find-out-who-owns-a-domain\\\"},{\\\"title\\\":\\\"How to Write a Food Truck Business Plan\\\",\\\"url\\\":\\\"blog/food-truck-business-plan\\\"},{\\\"title\\\":\\\"4 Major Advantages of a Sole Proprietorship\\\",\\\"url\\\":\\\"blog/advantages-of-sole-proprietorship\\\"},{\\\"title\\\":\\\"Domain History - How To Check the History of a Domain Name\\\",\\\"url\\\":\\\"blog/domain-history\\\"}]\",{\"_1704\":1740,\"_1741\":1749,\"_1743\":1750},{\"_1704\":1705,\"_161\":2692,\"_1456\":2693,\"_335\":2694,\"_1709\":2664,\"_1711\":2695,\"_1721\":2698,\"_126\":2699,\"_1724\":2700,\"_1726\":2701,\"_1544\":2702,\"_1730\":2703,\"_1737\":2704,\"_1751\":2696,\"_1752\":2697,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":2659,\"_1758\":2664},\"gid://shopify/Article/31092867106\",\"product-sourcing-apps\",\"Product Sourcing Guide To Sell Online: How To Get Started\",{\"_1704\":1713,\"_379\":2696,\"_1715\":2697,\"_1717\":1767,\"_1719\":1720},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/shopify-product-sourcing_2725fe1b-6e37-4c5c-8eae-d9113c8d78c5.jpg?v=1730131900\",\"Illustration of conveyor belts transporting products toward a person holding an iPad, representing the concept of product sourcing apps.\",[1846],\"\u003ca href=\\\"/blog/product-sourcing-apps\\\"\u003e\u003c/a\u003e\\n\u003cp\u003eStarting a business can be tough when you don’t have products to sell. If you’re not making things yourself, you’ll need to find a good supplier who can source or manufacture the items your customers want.\u003c/p\u003e\\n\u003cp\u003eThe good news is, if you’re starting your business on Shopify, there are lots of options for sourcing products. By using integrated retail or dropshipping suppliers, you can stock your store with \u003ca href=\\\"/blog/trending-products\\\"\u003epopular items\u003c/a\u003e. You can even team up with suppliers that specialize in niche products or offer product customization.\u003c/p\u003e\\n\u003cp\u003eReady to source profitable products for your business? This guide shows you the best ways to find products, including eight product sourcing apps that connect potential suppliers with \u003ca href=\\\"/blog/shopify-stores\\\"\u003eShopify stores\u003c/a\u003e.\u003c/p\u003e\\n\u003ch2 id=\\\"1\\\"\u003eWhat is product sourcing?\u003c/h2\u003e\\n\u003cp\u003eProduct sourcing is the process of finding and acquiring products to sell to customers for profit. It can involve purchasing products directly from manufacturers, working with wholesalers, or commissioning custom products.\u003c/p\u003e\\n\u003cp\u003eSome product sourcing use a \u003ca href=\\\"/blog/what-is-dropshipping\\\"\u003edropshipping\u003c/a\u003e fulfillment model. That means your supplier will \u003ca href=\\\"/retail/inventory-management\\\"\u003emanage inventory\u003c/a\u003e and ship orders directly to your customers.\u003c/p\u003e\\n\u003cdiv data-guide=\\\"products\\\"\u003e\u003c/div\u003e\\n\u003ch2 id=\\\"2\\\"\u003eWhere can you source products from?\u003c/h2\u003e\\n\u003cp\u003eHere are five popular ways to source products for your online or physical store.\u003c/p\u003e\\n\u003ch3\u003eWholesalers\u003c/h3\u003e\\n\u003cp\u003eIf you want to get your business up and running quickly, buying products wholesale can be a good strategy. \u003c/p\u003e\\n\u003cp\u003eWholesale product sourcing means purchasing goods in large quantities directly from a manufacturer, marketplace, or distributor. This allows you to benefit from lower, bulk pricing. By buying products wholesale, you can quickly stock your store and start selling without needing to wait for manufacturing or delivery before fulfilling a customer order.\u003c/p\u003e\\n\u003cp\u003eRetailers often achieve profit margins of \u003ca href=\\\"/retail/product-pricing-for-wholesale-and-retail\\\"\u003emore than 50%\u003c/a\u003e when selling products sourced from wholesalers. Low purchase prices result from ordering in bulk and negotiating a lower cost per unit.\u003c/p\u003e\\n\u003cp\u003eThe downside of sourcing products through wholesalers is that you’ll need resources for storing and managing your inventory, as well as the \u003ca href=\\\"/blog/cash-flow-management\\\"\u003ecash flow\u003c/a\u003e to pre-pay for stock (unless you can set up a payment plan).\u003c/p\u003e\\n\u003ch3\u003eDropshipping suppliers\u003c/h3\u003e\\n\u003cp\u003eDropshipping is not only a product sourcing technique, but also an order fulfillment method. As a dropshipper, you don’t hold inventory or handle shipping. Instead, you partner with a \u003ca href=\\\"/blog/dropshipping-suppliers\\\"\u003edropshipping supplier\u003c/a\u003e who takes care of storing and shipping products for you.\u003c/p\u003e\\n\u003cp\u003eThe process is straightforward:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eFind a reliable dropshipping supplier.\u003c/li\u003e\\n\u003cli\u003eAdd their products to your store.\u003c/li\u003e\\n\u003cli\u003eMarket your store and products to your customers.\u003c/li\u003e\\n\u003cli\u003eWhen you receive an order, the supplier is notified and they handle shipping.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eThere are two main ways to work with dropshipping suppliers:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eWorking directly with a dropshipping supplier:\u003c/strong\u003e You create your own process for managing orders and communicating with the supplier.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eUsing a dropshipping app:\u003c/strong\u003e An app connects you to a marketplace of suppliers with an established system for relaying customer orders. You can manage multiple suppliers conveniently in one place.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eDropshipping with Shopify Collective\u003c/p\u003e\\n\u003cp\u003eConnect with US-based Shopify brands to easily sell their products. With Shopify Collective, you can curate items from like-minded stores and ship them directly to your customers.\u003c/p\u003e\\n\u003ca class=\\\"marketing-button marketing-button--small\\\" href=\\\"https://www.shopify.com/collective\\\"\u003eExplore Shopify Collective\u003c/a\u003e\\n\u003c/div\u003e\\n\u003ch3\u003eManufacturers\u003c/h3\u003e\\n\u003cp\u003eThere are two primary ways to source products directly from manufacturers:\u003c/p\u003e\\n\u003ch4\u003eOrder white label products\u003c/h4\u003e\\n\u003cp\u003e\u003ca href=\\\"/blog/white-label\\\"\u003eWhite label products\u003c/a\u003e are generic items produced by manufacturers, which can often be modified with your business’s branding or logo.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eLearn more: \u003c/strong\u003e\u003ca href=\\\"/blog/white-label-products\\\"\u003eThe 13 Best White Label Products To Sell in 2024\u003c/a\u003e\u003c/p\u003e\\n\u003ch4\u003eCommission a private label product line\u003c/h4\u003e\\n\u003cp\u003eWith \u003ca href=\\\"/blog/what-is-private-label\\\"\u003eprivate label products\u003c/a\u003e, manufacturers create a custom version of an existing product exclusively for your business. Depending on the manufacturer and the product, you may be able to request unique branding, materials, ingredients, and features to differentiate your product from other versions.\u003c/p\u003e\\n\u003cp\u003e\u003cstrong\u003eLearn more: \u003c/strong\u003e\u003ca href=\\\"/blog/private-label\\\"\u003eHow To Find Private Label Products and Start Selling\u003c/a\u003e\u003c/p\u003e\\n\u003cp\u003eWorking with manufacturers offers more control over branding and pricing. You can ensure the quality of the final product, which may be challenging with other sourcing methods like dropshipping. While there can be upfront expenses involved, manufacturing can result in lower costs per unit and higher profit margins.\u003c/p\u003e\\n\u003cp\u003eDownsides include minimum order quantities (MOQ), which are often required by manufacturers and may mean investing thousands of dollars upfront. Also, the process of prototyping, sampling, refining, and producing a product can take a long time.\u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded my-12 border-l-2 pl-4 [\u0026amp;_h2]:!mt-0 [\u0026amp;_h2]:mb-6 [\u0026amp;_h2]:text-t5 [\u0026amp;_h3]:!mt-0 [\u0026amp;_h3]:mb-6 [\u0026amp;_h3]:text-t7 [\u0026amp;_h4]:!mt-0 [\u0026amp;_h4]:mb-6 [\u0026amp;_h4]:text-t8 [\u0026amp;_ul]:!mt-0 [\u0026amp;_ul]:mb-6 [\u0026amp;_ul:last-child]:mb-0 [\u0026amp;_ol]:!mt-0 [\u0026amp;_ol]:mb-6 [\u0026amp;_ol:last-child]:mb-0 [\u0026amp;_p]:!mt-0 [\u0026amp;_p]:mb-6 [\u0026amp;_p:last-child]:mb-0 border-blog-highlight\\\"\u003e\\n\u003cp\u003eIf you want to source products from manufacturers, \u003ca href=\\\"/blog/16665772-alibaba-101-how-to-safely-source-products-from-the-worlds-biggest-supplier-directory\\\"\u003eAlibaba’s manufacturer marketplace\u003c/a\u003e can be a good place to start.\u003c/p\u003e\\n\u003ch3\u003eTrading and sourcing companies\u003c/h3\u003e\\n\u003cp\u003eWhile sourcing directly from manufacturers can offer cost savings, working with a trading or sourcing company has unique advantages, especially for businesses new to product sourcing.\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eTrading Companies:\u003c/strong\u003e These act as intermediaries, buying products from manufacturers and reselling them, which can simplify your sourcing process if you lack experience working directly with factories.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eSourcing Companies:\u003c/strong\u003e A sourcing company helps you identify suppliers that meet your specific product and quality requirements. They often have established networks with reputable manufacturers and can ensure quality control and fair pricing without trying to upsell products.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eBy collaborating with a sourcing company, you gain access to a range of vetted suppliers, allowing you to source confidently and focus more on growing your business.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003ch3\u003eTrade shows\u003c/h3\u003e\\n\u003cp\u003eTrade shows are events where businesses come together to showcase their latest products and services. These events usually take place in convention centers in major cities and span several days. You can also find smaller, local trade shows with regional businesses.\u003c/p\u003e\\n\u003cp\u003eAttending trade shows offers an opportunity to experience products firsthand, network with business owners, and gain inspiration for new \u003ca href=\\\"/blog/product-ideas\\\"\u003eproduct ideas\u003c/a\u003e.\u003c/p\u003e\\n\u003ch3\u003eCreate your own products\u003c/h3\u003e\\n\u003cp\u003eIf you start a business based on your passion or area of expertise, you could \u003ca href=\\\"/blog/product-development-process\\\"\u003ecreate your own products\u003c/a\u003e instead of sourcing them.\u003c/p\u003e\\n\u003cp\u003eWhether it’s \u003ca href=\\\"/blog/start-skincare-line\\\"\u003ebeauty products\u003c/a\u003e, \u003ca href=\\\"/blog/206934729-how-to-start-a-clothing-line\\\"\u003eclothing\u003c/a\u003e, or \u003ca href=\\\"/blog/203365449-start-a-jewellery-making-business\\\"\u003ejewelry\u003c/a\u003e, handcrafting products gives you complete control over quality and branding.\u003c/p\u003e\\n\u003cp\u003eHowever, it’s important to note that this method can be time-consuming and difficult to scale. When making your own products, consider additional costs, such as raw materials, warehousing and storage, and labor.\u003c/p\u003e\\n\u003cp\u003eIt’s often recommended to start small with a single homemade product and gradually grow your business. For example, science teacher Kyle LaFond started his personal care business, \u003ca rel=\\\"nofollow\\\" href=\\\"https://www.americanprovenance.com/\\\" target=\\\"_blank\\\"\u003eAmerican Provenance\u003c/a\u003e, from his homemade natural deodorant.\u003c/p\u003e\\n\u003ciframe height=\\\"200px\\\" width=\\\"100%\\\" src=\\\"https://player.simplecast.com/667fc049-04c4-484c-bb74-b437ab223fff?dark=false\\\" frameborder=\\\"no\\\" scrolling=\\\"no\\\" seamless=\\\"\\\"\u003e\u003c/iframe\u003e\\n\u003ch2 id=\\\"3\\\"\u003e8 Shopify apps for product sourcing\u003c/h2\u003e\\n\u003cp\u003eUsing these apps, discover a wide range of products to add to your store while streamlining the product sourcing process:\u003c/p\u003e\\n\u003col\u003e\\n\u003cli\u003e\u003ca href=\\\"#6\\\"\u003eFaire\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#7\\\"\u003ePrintful\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#8\\\"\u003eDSers\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#9\\\"\u003eSpocket\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#10\\\"\u003eSyncee\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#11\\\"\u003eCreative Hub\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#12\\\"\u003eMy Online Fashion Store\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#13\\\"\u003eLulu Direct\u003c/a\u003e\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003ch3 id=\\\"6\\\"\u003e1. Faire\u003c/h3\u003e\\n\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/faire_6bd9d44d-8f23-46d2-b237-6e3a10d58b3e.png?v=1709055388\\\" alt=\\\"A slide promotes the product sourcing app Faire, which connects retailers and independent makers.\\\"\u003e\\n\u003cp\u003eMore than 100,000 brands and independent makers sell their products to retailers using \u003ca rel=\\\"nofollow\\\" href=\\\"https://www.faire.com/\\\" target=\\\"_blank\\\"\u003eFaire\u003c/a\u003e. \u003c/p\u003e\\n\u003cp\u003eWith Faire, you can search for home, clothing, beauty, and lifestyle products—and view detailed information about items and manufacturers before buying.\u003c/p\u003e\\n\u003cp\u003eEach independent brand that appears on Faire is vetted by a team of retail experts, reducing any risk for retailers when working with a new supplier. Eligible retailers can also buy now, pay later, with up to 60 days to pay for the products they order.\u003c/p\u003e\\n\u003cp\u003eFaire’s catalog contains a wide variety of products, making this product sourcing app a great way to find your next bestseller, no matter your niche. Some of the most popular types of products you can source from Faire include:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eHome décor\u003c/li\u003e\\n\u003cli\u003eFood and drink\u003c/li\u003e\\n\u003cli\u003eBeauty and wellness\u003c/li\u003e\\n\u003cli\u003eJewelry\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eFaire is fully integrated with Shopify through the \u003ca href=\\\"https://apps.shopify.com/faire-buy-wholesale\\\"\u003eFaire app\u003c/a\u003e, so you can seamlessly manage orders.\u003c/p\u003e\\n\u003ch3 id=\\\"7\\\"\u003e2. Printful\u003c/h3\u003e\\n\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/printful_3dc4e151-94d1-46a9-a736-0dac8249e53f.png?v=1709055416\\\" alt=\\\"A collage of print-on-demand products available to source from Printful.\\\"\u003e\\n\u003cp\u003e\u003ca href=\\\"https://apps.shopify.com/printful?utm_campaign=shopifyblog\u0026amp;utm_medium=post\u0026amp;utm_source=blog\u0026amp;utm_term=31092867106\\\"\u003ePrintful\u003c/a\u003e is a \u003ca href=\\\"/blog/print-on-demand-companies\\\"\u003eprint-on-demand company\u003c/a\u003e that lets you choose from a large catalog of products to customize with your own designs. \u003c/p\u003e\\n\u003cp\u003eDepending on the product, customization options can be extensive, including colors, custom designs and graphics, and the ability to brand product stickers, package inserts, and labels.\u003c/p\u003e\\n\u003cp\u003eYou can also order product samples at a discounted price, so you can confirm product quality before you promote items using your brand.\u003c/p\u003e\\n\u003cp\u003eThe types of products you can source and customize with Printful include:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eT-shirts\u003c/li\u003e\\n\u003cli\u003ePosters\u003c/li\u003e\\n\u003cli\u003eEmbroidered hats\u003c/li\u003e\\n\u003cli\u003eSocks\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"/blog/how-to-make-phone-cases\\\"\u003ePhone cases\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003ePillows\u003c/li\u003e\\n\u003cli\u003eJackets\u003c/li\u003e\\n\u003cli\u003e(And more)\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"8\\\"\u003e3. DSers\u003c/h3\u003e\\n\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/dsers_d2cfe283-887d-4260-a31a-f0255022f462.png?v=1709055435\\\" alt=\\\"A supplier search on the DSers app, showing products available for sourcing from the marketplace AliExpress.\\\"\u003e\\n\u003cp\u003e\u003ca href=\\\"https://apps.shopify.com/dsers?utm_campaign=shopifyblog\u0026amp;utm_medium=post\u0026amp;utm_source=blog\u0026amp;utm_term=31092867106\\\"\u003eDSers\u003c/a\u003e was built to help you source and dropship products from China-based supplier marketplace, \u003ca rel=\\\"nofollow\\\" href=\\\"https://www.aliexpress.com/\\\" target=\\\"_blank\\\"\u003eAliExpress\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eOnce you’ve found an item on AliExpress that you want to sell, you can use the DSers app to add the item to your Shopify store and relay customer orders directly to your supplier.\u003c/p\u003e\\n\u003cp\u003eUsing DSers and \u003ca href=\\\"/blog/117607173-the-definitive-guide-to-dropshipping-with-aliexpress\\\"\u003eAliExpress dropshipping\u003c/a\u003e, pick from millions of products across almost any \u003ca href=\\\"/blog/niche-markets\\\"\u003eniche market\u003c/a\u003e you can think of. Use Shopify's inventory management tools to get complete visibility into your stock levels and profits. \u003c/p\u003e\\n\u003cp\u003eOne business idea here is to use DSers to curate products for a \u003ca href=\\\"/blog/start-online-store\\\"\u003ebranded online store\u003c/a\u003e that serves a specific audience, like accessories for pet owners or photography gear for travel.\u003c/p\u003e\\n\u003cp\u003eBest of all, DSers gives you data about how each product performs, so you can make informed decisions about what to add to your store.\u003c/p\u003e\\n\u003cp\u003eTypes of products you can source through DSers include:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eClothing\u003c/li\u003e\\n\u003cli\u003eAccessories\u003c/li\u003e\\n\u003cli\u003eHome goods\u003c/li\u003e\\n\u003cli\u003eElectronics\u003c/li\u003e\\n\u003cli\u003ePhone accessories\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp class=\\\"heading--4\\\"\u003eUnify your inventory management with Shopify\u003c/p\u003e\\n\u003cp\u003eOnly Shopify helps you manage warehouse, pop-up shop, and retail store inventory from the same back office. Shopify automatically syncs stock quantities as you receive, sell, return, or exchange products online or in-person—no manual reconciling necessary.\u003c/p\u003e\\n\u003ca href=\\\"https://www.shopify.com/manage?itcat=coreblog\u0026amp;itterm=shopify-inventory-management-cta\\\" class=\\\"marketing-button marketing-button--small\\\" target=\\\"_blank\\\"\u003eExplore inventory management on Shopify\u003c/a\u003e\\n\u003c/div\u003e\\n\u003ch3 id=\\\"9\\\"\u003e4. Spocket\u003c/h3\u003e\\n\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/sprocket_06913850-baac-4f96-ba50-1c5257e5c9db.png?v=1709055459\\\" alt=\\\"A slide promoting the app Spocket, which connects stores with suppliers that ship directly to customers.\\\"\u003e\\n\u003cp\u003e\u003ca href=\\\"https://apps.shopify.com/spocket?utm_campaign=shopifyblog\u0026amp;utm_medium=post\u0026amp;utm_source=blog\u0026amp;utm_term=31092867106\\\"\u003eSpocket\u003c/a\u003e is another product sourcing website and app that makes it easier to find products from dropshipping suppliers.\u003c/p\u003e\\n\u003cp\u003eOne of the benefits of using Spocket is its large directory, which covers the US and the EU. Thanks to a majority of suppliers being based domestically, Spocket also offers unusually fast shipping times for a dropshipping platform.\u003c/p\u003e\\n\u003cp\u003eThrough pre-negotiated wholesale pricing, Sprocket offers up to 40% discounts on products, enabling higher \u003ca href=\\\"/tools/profit-margin-calculator\\\"\u003eprofit margins\u003c/a\u003e. Order product samples from the dashboard to confirm quality before selling.\u003c/p\u003e\\n\u003cp\u003eThe products you can source through Spocket include:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eEarrings\u003c/li\u003e\\n\u003cli\u003eApparel\u003c/li\u003e\\n\u003cli\u003eSports equipment\u003c/li\u003e\\n\u003cli\u003eFootwear\u003c/li\u003e\\n\u003cli\u003eBath and beauty items\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"10\\\"\u003e5. Syncee \u003c/h3\u003e\\n\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/syncee_dc342f2d-eb65-4d26-8997-e6bd8ba719da.png?v=1709055479\\\" alt=\\\"A slide showing the types of products that can be sourced via Syncee such as smart watches and sofas.\\\"\u003e\\n\u003cp\u003eWith \u003ca href=\\\"https://apps.shopify.com/syncee-1?utm_campaign=shopifyblog\u0026amp;utm_medium=post\u0026amp;utm_source=blog\u0026amp;utm_term=31092867106\\\"\u003eSyncee\u003c/a\u003e, you can browse a catalog of trustworthy suppliers from around the world and easily import products into your store to start selling.\u003c/p\u003e\\n\u003cp\u003eProducts you can source include:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eBaby products\u003c/li\u003e\\n\u003cli\u003eWatches\u003c/li\u003e\\n\u003cli\u003eFashion\u003c/li\u003e\\n\u003cli\u003eToys\u003c/li\u003e\\n\u003cli\u003eFishing accessories\u003c/li\u003e\\n\u003cli\u003ePerfume\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"11\\\"\u003e6. Creative Hub\u003c/h3\u003e\\n\u003cimg loading=\\\"lazy\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/creativehub.png?v=1709055498\\\" alt=\\\".\\\" class=\\\"block block--bordered\\\"\u003e\\n\u003cp\u003eUsing \u003ca href=\\\"https://apps.shopify.com/creativehub?utm_campaign=shopifyblog\u0026amp;utm_medium=post\u0026amp;utm_source=blog\u0026amp;utm_term=31092867106\\\"\u003eCreative Hub\u003c/a\u003e, you can \u003ca href=\\\"/blog/211990409-how-to-sell-art-online\\\"\u003esell art online\u003c/a\u003e from popular and innovative creatives. This UK-based product sourcing website gives your business access to work from contemporary artists.\u003c/p\u003e\\n\u003cp\u003eFor each piece, you’re told the retail price (the minimum price you can sell the item for) and your share as a vendor (how much you stand to make at the retail price). Some prints are even limited editions, commanding a higher price tag.\u003c/p\u003e\\n\u003cp\u003eThere is a fixed international shipping cost, which keeps shipping simple and lets you sell to anyone, anywhere in the world. You can also print your logo on the packaging label, as well as add inserts to your orders with information about the artist or your business. \u003c/p\u003e\\n\u003cp\u003eProducts you can source with Creative Hub include:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eFine art giclée and C-type prints\u003c/li\u003e\\n\u003cli\u003eFramed prints\u003c/li\u003e\\n\u003cli\u003eCanvas prints\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"12\\\"\u003e7. My Online Fashion Store\u003c/h3\u003e\\n\u003cimg loading=\\\"lazy\\\" alt=\\\".\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/online_fashion_store.jpg?v=1709055585\\\" block--bordered=\\\"\\\"\u003e\\n\u003cp\u003e\u003ca href=\\\"https://apps.shopify.com/my-online-fashion-store?utm_campaign=shopifyblog\u0026amp;utm_medium=post\u0026amp;utm_source=blog\u0026amp;utm_term=31092867106\\\"\u003eMy Online Fashion Store\u003c/a\u003e is a US-based dropshipper with a large inventory of apparel for women. From tops to jewelry to shoes, each of its more than 6,000 items has a suggested selling price to help you set your profit margin.\u003c/p\u003e\\n\u003cp\u003eThis product sourcing app offers free returns and competitive shipping rates from its LA warehouse. However, it only fulfills orders for customers based in the US.\u003c/p\u003e\\n\u003cp\u003eThe products you can sell include:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eScarves\u003c/li\u003e\\n\u003cli\u003eTank tops\u003c/li\u003e\\n\u003cli\u003eLingerie\u003c/li\u003e\\n\u003cli\u003eSunglasses\u003c/li\u003e\\n\u003cli\u003eHandbags\u003c/li\u003e\\n\u003cli\u003eHats\u003c/li\u003e\\n\u003cli\u003eBelts\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch3 id=\\\"13\\\"\u003e8. Lulu Direct\u003c/h3\u003e\\n\u003cimg loading=\\\"lazy\\\" alt=\\\"A selection of printing options for custom book products, sourced and created using Lulu Direct\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/luludirect_f10490f3-ee1b-43f8-96fc-09af2333adbf.jpg?v=1709055606\\\" block--bordered=\\\"\\\"\u003e\\n\u003cp\u003e\u003ca href=\\\"https://apps.shopify.com/lulu-xpress?utm_campaign=shopifyblog\u0026amp;utm_medium=post\u0026amp;utm_source=blog\u0026amp;utm_term=31092867106\\\"\u003eLulu Direct\u003c/a\u003e focuses exclusively on books and calendars, letting you use \u003ca href=\\\"/blog/print-on-demand\\\"\u003eprint-on-demand\u003c/a\u003e fulfillment to launch your own book product. You can pick the format and size of the book, whether you want a hardcover or softcover, color or black and white ink, and the quality of the paper stock.\u003c/p\u003e\\n\u003cp\u003eHave an idea for a bestselling coffee table book? Lulu Direct is a low-risk way to try out your idea before investing in it.\u003c/p\u003e\\n\u003cp\u003eThe types of books you can create include:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eHardcover photo books\u003c/li\u003e\\n\u003cli\u003eNovels\u003c/li\u003e\\n\u003cli\u003eComic books\u003c/li\u003e\\n\u003cli\u003eWorkbooks\u003c/li\u003e\\n\u003cli\u003eCalendars\u003c/li\u003e\\n\u003cli\u003eJournals and notebooks\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e\u003cstrong\u003eFind more custom book suppliers: \u003c/strong\u003e\u003ca href=\\\"/blog/print-on-demand-books\\\"\u003e10 Best Providers for Print-On-Demand Books\u003c/a\u003e\u003c/p\u003e\\n\u003ch2 id=\\\"4\\\"\u003eProduct sourcing best practices\u003c/h2\u003e\\n\u003cp\u003eTo ensure successful product sourcing for your ecommerce business, consider the following best practices:\u003c/p\u003e\\n\u003ch3\u003eConduct market research \u003c/h3\u003e\\n\u003cp\u003eMarket research helps you understand the needs and preferences of your \u003ca href=\\\"/blog/target-audience\\\"\u003etarget audience\u003c/a\u003e. It also tells you whether other businesses are competing to serve your potential customers.\u003c/p\u003e\\n\u003cp\u003eBy gathering and analyzing information about people, companies, and your industry, you can make informed decisions about product sourcing or \u003ca href=\\\"/blog/product-development-process\\\"\u003eproduct development\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eWhen conducting market research for product sourcing, focus on the following aspects:\u003c/p\u003e\\n\u003ch4\u003eIndustry trends\u003c/h4\u003e\\n\u003cp\u003eStay updated on the latest trends in your industry to identify emerging opportunities and adapt your product offerings accordingly.\u003c/p\u003e\\n\u003cp\u003eKeep an eye out for changes in your market. What products are currently most popular, and what products have faded in popularity?\u003c/p\u003e\\n\u003ch4\u003eConsumer needs\u003c/h4\u003e\\n\u003cp\u003eUnderstand the needs, preferences, and pain points of your target audience to choose products that align with their demands. How do competitors’ products meet (or fail to meet) customer needs?\u003c/p\u003e\\n\u003ch4\u003eLegislative trends\u003c/h4\u003e\\n\u003cp\u003eKeep track of any regulations or laws that may impact the products you source, ensuring compliance and avoiding potential legal issues. For example, if you are sourcing beauty products, you’ll need to stay updated on regulations regarding ingredient safety, labeling requirements, and product testing.\u003c/p\u003e\\n\u003cp\u003eKnowing this information helps you choose the right product before you source a supplier.\u003c/p\u003e\\n\u003cp\u003eIt helps you understand a problem or opportunity—for example, if a newly developed fabric helps hikers wick away sweat and stay dry for hours, your outdoor clothing store may want to source products made with this fabric.\u003c/p\u003e\\n\u003cp\u003eThere are two main ways to conduct market research:\u003c/p\u003e\\n\u003ch4\u003ePrimary research\u003c/h4\u003e\\n\u003cp\u003eConduct firsthand research by ordering and testing products, or conducting surveys and interviews with customers.\u003c/p\u003e\\n\u003ch4\u003eSecondary research\u003c/h4\u003e\\n\u003cp\u003eCollect publicly available information from sources such as magazines, government reports, industry analysts, and trade publications.\u003c/p\u003e\\n\u003ch3\u003eGet samples \u003c/h3\u003e\\n\u003cp\u003eOnce you’ve identified a product and found a reliable supplier, it’s crucial to request samples or \u003ca href=\\\"/blog/7076768-tim-ferriss-on-manufacturing-and-prototyping-a-product\\\"\u003eprototypes\u003c/a\u003e before committing to a large order.\u003c/p\u003e\\n\u003cp\u003eSampling allows you to assess the quality of the products that you plan to put your brand’s reputation behind. As cool as a product may look in photos, you want to guarantee it’s good enough to sell to your customers.\u003c/p\u003e\\n\u003cul\u003e\u003c/ul\u003e\\n\u003cp\u003eA sample run also helps you evaluate a supplier’s competence in terms of communication, quality control, order processing, shipping, and packaging. You’ll understand how they communicate delivery information and package products. Making multiple sample orders under different names can also help you vet product consistency.\u003c/p\u003e\\n\u003cp\u003eKey metrics to consider include:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eOTIF (On-Time, In-Full):\u003c/strong\u003e\u003cspan\u003e \u003c/span\u003eThis measures the percentage of orders delivered on schedule and in full, indicating a supplier's reliability.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eDefect Rate:\u003c/strong\u003e\u003cspan\u003e \u003c/span\u003eTrack the quality by monitoring how often products have issues, helping you assess consistency.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eLead Time:\u003c/strong\u003e\u003cspan\u003e \u003c/span\u003eUnderstanding each supplier’s typical order processing and shipping times helps you plan inventory and anticipate potential delays.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eTyler Rybacki, former product development expert at subscription coffee company \u003ca rel=\\\"nofollow\\\" href=\\\"https://jot.co/\\\" target=\\\"_blank\\\"\u003eJot\u003c/a\u003e, emphasizes the importance of ordering samples before making a final decision.\u003c/p\u003e\\n\u003cp\u003e“Product samples enable you to inspect the level of quality so that you can ensure every order is worth your investment. Having a sample on hand is also helpful for shooting product photos for sales and marketing materials and your ecommerce website,” he says.\u003c/p\u003e\\n\u003cp\u003e“Always order a sample product before committing to an order.”\u003c/p\u003e\\n\u003cp\u003eWhen requesting samples, remember to:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eProvide detailed specifications of the product, including any specific colors or styles.\u003c/li\u003e\\n\u003cli\u003eAsk the supplier to label the sample package with “no commercial value” to avoid duty charges when sourcing from overseas,\u003c/li\u003e\\n\u003cli\u003eAsk for a company tag and model number to differentiate samples during testing. \u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eTyler suggests sourcing samples from up to five suppliers to assess the range of quality, pricing, and service. By ordering samples in various colors and styles, you can determine which product and supplier best align with your sourcing strategy.\u003c/p\u003e\\n\u003ch3\u003eSource local when possible\u003c/h3\u003e\\n\u003cp\u003eLocal sourcing refers to getting products from domestic suppliers instead of international ones. “Local” could mean your immediate community or your home country. Sourcing locally can reduce supply chain costs, help you launch products faster, and earn more revenue. \u003c/p\u003e\\n\u003cp\u003eStephen Light, co-owner of mattress company \u003ca rel=\\\"nofollow\\\" href=\\\"https://www.nolahmattress.com/\\\" target=\\\"_blank\\\"\u003eNolah Sleep\u003c/a\u003e, has worked with both international and local suppliers to source his company’s mattresses. He found that shifting to local suppliers helped Nolah Sleep avoid global supply chain problems and gain more control over the \u003ca href=\\\"/retail/procurement\\\"\u003eprocurement process\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003e“Raw material suppliers within your region are likely to be more reactive to your needs as a business, and able to fulfill and coordinate shipments within a short time frame.” \u003c/p\u003e\\n\u003cp\u003eWith local suppliers, you can also inspect the products in person.\u003c/p\u003e\\n\u003ch3\u003eWork with multiple suppliers \u003c/h3\u003e\\n\u003cp\u003eWorking with one supplier for your company makes product sourcing simple. Add multiple suppliers to the mix and you may complicate order management.\u003c/p\u003e\\n\u003cp\u003eHowever, a multi-supplier strategy can reduce \u003ca href=\\\"/blog/supply-chain-issues\\\"\u003esupply chain risks\u003c/a\u003e and help meet customer demand. \u003c/p\u003e\\n\u003cp\u003eAccording to Stephen, it’s a good idea for businesses to be “proactive and build relationships with multiple suppliers, including backup suppliers.” Having a shortlist of suppliers provides your business with a safety net in case of product shortages and delays.\u003c/p\u003e\\n\u003cp\u003eAny risks of a multiple-supplier strategy can be lessened by working with high-quality suppliers. Before working with a supplier, evaluate the following criteria:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eProduct quality \u003c/li\u003e\\n\u003cli\u003eDelivery and lead times\u003c/li\u003e\\n\u003cli\u003eReturns\u003c/li\u003e\\n\u003cli\u003eDefects\u003c/li\u003e\\n\u003cli\u003eCustomer complaints\u003c/li\u003e\\n\u003cli\u003eCapacity\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eAaron Alpeter, founder of \u003ca rel=\\\"nofollow\\\" href=\\\"https://www.izba.co/\\\" target=\\\"_blank\\\"\u003eIzba\u003c/a\u003e, a supply chain consulting, outsourcing, and technology firm, suggests thinking about your long-term goals when assessing a supplier.\u003c/p\u003e\\n\u003cp\u003e“To ensure that your supplier’s capacity or inventory cash flow doesn’t constrain your growth, think about what you need for the next two-year time horizon and optimize for that,” he says. \u003c/p\u003e\\n\u003cp\u003e“Then, in a few months, review that forecast and see if your needs have changed. By doing so, you’ll spot capacity crunches before they arrive and will be able to invest in new capacity or relationships while also avoiding sitting on a mountain of inventory.” \u003c/p\u003e\\n\u003cp\u003eSupplier relationships are a competitive advantage, so if you don’t feel a supplier is working in your favor, reconsider the relationship. Renegotiating contracts and exploring other options are part of owning a retail business.\u003c/p\u003e\\n\u003ch2\u003eNo products to sell? No problem\u003c/h2\u003e\\n\u003cp\u003eWith the rise of online marketplaces and dropshipping apps, product sourcing is no longer the hurdle it once was. The platforms and strategies in this article should help you find the right products to turn your \u003ca href=\\\"/blog/low-investment-business-ideas\\\"\u003esmall business idea\u003c/a\u003e into reality, or give you an actionable way to \u003ca href=\\\"/blog/product-line-extensions\\\"\u003eexpand your product line\u003c/a\u003e. Happy sourcing!\u003c/p\u003e\\n\u003cp\u003e\u003cem\u003eIllustration by Gracia Lam\u003c/em\u003e\u003c/p\u003e\\n\u003cdiv class=\\\"clear\\\"\u003e\u003c/div\u003e\\n\u003cdiv id=\\\"faq-section\\\" style=\\\"text-align: left;\\\" class=\\\"marketing-block marketing-block--light marketing-block--padded my-12 border-l-2 pl-4 [\u0026amp;_h2]:!mt-0 [\u0026amp;_h2]:mb-6 [\u0026amp;_h2]:text-t5 [\u0026amp;_h3]:!mt-0 [\u0026amp;_h3]:mb-6 [\u0026amp;_h3]:text-t7 [\u0026amp;_h4]:!mt-0 [\u0026amp;_h4]:mb-6 [\u0026amp;_h4]:text-t8 [\u0026amp;_ul]:!mt-0 [\u0026amp;_ul]:mb-6 [\u0026amp;_ul:last-child]:mb-0 [\u0026amp;_ol]:!mt-0 [\u0026amp;_ol]:mb-6 [\u0026amp;_ol:last-child]:mb-0 [\u0026amp;_p]:!mt-0 [\u0026amp;_p]:mb-6 [\u0026amp;_p:last-child]:mb-0 border-blog-highlight text-body-sm my-8 tablet:my-16 p-8 bg-marketingBg !border-l-0 border-t-2 pl-8 [\u0026amp;_[itemscope]]:mb-6 [\u0026amp;_[itemscope]:last-child]:mb-0\\\"\u003e\\n\u003cdiv itemscope=\\\"\\\" itemtype=\\\"https://schema.org/FAQPage\\\"\u003e\\n\u003ch2 id=\\\"5\\\"\u003eProduct sourcing FAQ\u003c/h2\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow do you source a product to sell?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003eSellers can source high-quality products using a wholesaler directory, an online marketplace, or a product sourcing app like the ones listed in this post. \u003ca href=\\\"https://apps.shopify.com/dsers\\\"\u003eDSers\u003c/a\u003e, for example, is an app that connects online stores with suppliers who offer millions of products.\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat is reverse product sourcing?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003eReverse sourcing involves identifying trending and bestselling products, then finding a supplier who can provide you with those products. This differs from a traditional supplier search, which typically starts with finding a supplier before selecting products.\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eHow do online stores get inventory?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003eOnline stores get inventory from \u003ca href=\\\"/blog/wholesale-marketplace\\\"\u003ewholesale marketplaces\u003c/a\u003e, as well as from B2B retailers and directly from manufacturers. Some online stores feature handcrafted and handmade items or digital products. Others don’t have inventory and instead operate using dropshipping.\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"mainEntity\\\" itemtype=\\\"https://schema.org/Question\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhere can I source products for dropshipping?\u003c/h3\u003e\\n\u003cdiv itemscope=\\\"\\\" itemprop=\\\"acceptedAnswer\\\" itemtype=\\\"https://schema.org/Answer\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003eDropshipping marketplaces, such as AliExpress, allow merchants to source millions of products from vetted suppliers. Contact dropshipping suppliers directly with an app for your Shopify store to start selling in minutes.\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"Product sourcing—finding products to sell and suppliers to supply them—is a common challenge for would-be entrepreneurs. Here are eight apps that make product sourcing a breeze.\",\"\u003ca href=\\\"https://www.shopify.com/blog/product-sourcing-apps\\\"\u003e\u003cimg src=\\\"//cdn.shopify.com/s/files/1/0070/7032/files/shopify-product-sourcing.jpg?v=1598457732\\\" alt=\\\"Illustration of conveyor belts transporting products toward a person holding an iPad, representing the concept of product sourcing apps.\\\"\u003e\u003c/a\u003e\\n\u003cp\u003eProduct sourcing—finding products to sell and suppliers to supply them—is a common challenge for would-be entrepreneurs. Here are eight apps that make product sourcing a breeze.\u003c/p\u003e\",{\"_1704\":1729,\"_335\":2694,\"_1182\":2700},{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,2705,2707,-5,2709],{\"_1704\":1740,\"_1741\":2706,\"_1743\":1744},\"{\\\"en-ca\\\":\\\"https://www.shopify.com/ca/blog/product-sourcing-apps\\\",\\\"en-gb\\\":\\\"https://www.shopify.com/uk/blog/product-sourcing-apps\\\",\\\"en-au\\\":\\\"https://www.shopify.com/au/blog/product-sourcing-apps\\\",\\\"en-id\\\":\\\"https://www.shopify.com/id/blog/product-sourcing-apps\\\",\\\"en-nz\\\":\\\"https://www.shopify.com/nz/blog/product-sourcing-apps\\\",\\\"en-za\\\":\\\"https://www.shopify.com/za/blog/product-sourcing-apps\\\",\\\"en-ng\\\":\\\"https://www.shopify.com/ng/blog/product-sourcing-apps\\\",\\\"en-ph\\\":\\\"https://www.shopify.com/ph/blog/product-sourcing-apps\\\",\\\"en-sg\\\":\\\"https://www.shopify.com/sg/blog/product-sourcing-apps\\\",\\\"en-hk\\\":\\\"https://www.shopify.com/hk/blog/product-sourcing-apps\\\",\\\"en-ie\\\":\\\"https://www.shopify.com/ie/blog/product-sourcing-apps\\\",\\\"en-my\\\":\\\"https://www.shopify.com/my/blog/product-sourcing-apps\\\",\\\"zh-cn\\\":\\\"https://www.shopify.com/zh/blog/product-sourcing-apps\\\",\\\"ja\\\":\\\"https://www.shopify.com/jp/blog/product-sourcing-apps\\\",\\\"de\\\":\\\"https://www.shopify.com/de/blog/produktbeschaffung\\\",\\\"fr\\\":\\\"https://www.shopify.com/fr/blog/applications-shopify-dropshipping\\\",\\\"it\\\":\\\"https://www.shopify.com/it/blog/12-app-per-trovare-prodotti-da-vendere-online\\\"}\",{\"_1704\":1740,\"_1741\":2708,\"_1743\":1747},\"[{\\\"title\\\":\\\"The Ultimate Guide To Dropshipping (2024)\\\",\\\"url\\\":\\\"blog/dropshipping-guide\\\"},{\\\"title\\\":\\\"The 13 Best Dropshipping Suppliers in 2024\\\",\\\"url\\\":\\\"blog/dropshipping-suppliers\\\"},{\\\"title\\\":\\\"How to Start a Dropshipping Business- A Complete Playbook for 2024\\\",\\\"url\\\":\\\"blog/how-to-start-dropshipping\\\"},{\\\"title\\\":\\\"AliExpress Dropshipping- How to Dropship From AliExpress\\\",\\\"url\\\":\\\"blog/117607173-the-definitive-guide-to-dropshipping-with-aliexpress\\\"},{\\\"title\\\":\\\"The 9 Best Dropshipping Websites for Your Online Store\\\",\\\"url\\\":\\\"blog/dropshipping-websites\\\"},{\\\"title\\\":\\\"130+ Dropshipping Products To Sell for Profit\\\",\\\"url\\\":\\\"blog/best-dropshipping-products\\\"},{\\\"title\\\":\\\"What is Shopify and How Does it Work?\\\",\\\"url\\\":\\\"blog/what-is-shopify\\\"},{\\\"title\\\":\\\"How To Find a Product to Sell: 16 Proven Methods\\\",\\\"url\\\":\\\"blog/product-opportunities\\\"},{\\\"title\\\":\\\"21 Best Selling Print on Demand Products\\\",\\\"url\\\":\\\"blog/print-on-demand-products\\\"},{\\\"title\\\":\\\"Is Dropshipping Worth It in 2024?\\\",\\\"url\\\":\\\"blog/is-dropshipping-worth-it\\\"}]\",{\"_1704\":1740,\"_1741\":2710,\"_1743\":1750},\"[{\\\"title\\\":\\\"How To Get a Prototype Made \u0026 Protect Your Design\\\",\\\"tags\\\":[\\\"Source Products\\\",\\\"Starting Up\\\"],\\\"handle\\\":\\\"7076768-tim-ferriss-on-manufacturing-and-prototyping-a-product\\\",\\\"imageUrl\\\":\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/how-to-ge-a-prototype-made.jpg?v=1663983674\\\",\\\"imageAltText\\\":\\\"how to get a prototype made\\\",\\\"modifiedAt\\\":\\\"2023-12-08\\\",\\\"contentHtml\\\":\\\"\\\"},{\\\"title\\\":\\\"How To Find Private Label Products and Start Selling\\\",\\\"tags\\\":[\\\"Find an Idea\\\"],\\\"handle\\\":\\\"private-label\\\",\\\"imageUrl\\\":\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/private_20label.png?v=1697568765\\\",\\\"imageAltText\\\":\\\"A blank red label on a red background, representing private label products.\\\",\\\"modifiedAt\\\":\\\"2023-10-17\\\",\\\"contentHtml\\\":\\\"\\\"}]\",{\"_1704\":1705,\"_161\":2712,\"_1456\":2713,\"_335\":2714,\"_1709\":2715,\"_1711\":2716,\"_1721\":2718,\"_126\":2720,\"_1724\":2721,\"_1726\":2721,\"_1544\":2722,\"_1730\":2723,\"_1737\":2724,\"_1751\":2717,\"_1752\":-5,\"_1753\":-7,\"_1754\":-7,\"_1755\":-7,\"_1756\":2725,\"_1758\":2715},\"gid://shopify/Article/561876467746\",\"website-color-schemes\",\"15 Eye-Catching Website Color Schemes and How To Use Them\",\"2024-10-25T13:57:35Z\",{\"_1704\":1713,\"_379\":2717,\"_1715\":-5,\"_1717\":1767,\"_1719\":1768},\"https://cdn.shopify.com/s/files/1/0070/7032/articles/website_20color_20schemes.png?v=1729861913\",[2719],\"Design\",\"\u003cp\u003eColor is one of the most powerful tools in a web designer’s toolbox. It can draw attention, convey meaning, and spark desire—all while driving conversions and building customer loyalty. \u003c/p\u003e\\n\u003cp\u003eA good color scheme is especially important in ecommerce website design, where you must communicate information quickly and expressively to turn casual browsers into committed buyers.\u003c/p\u003e\\n\u003cp\u003eAhead, discover 15 ecommerce website color schemes and tips for choosing a palette for your website. \u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cp\u003e\u003cstrong\u003eTable of contents\u003c/strong\u003e\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003ca href=\\\"#1\\\"\u003eWhat is a website color scheme?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#2\\\"\u003eWhy is your website color scheme important?\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#3\\\"\u003e15 beautiful ecommerce website color schemes\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#4\\\"\u003eHow to choose the right website color scheme\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#5\\\"\u003eWebsite color scheme FAQ\u003c/a\u003e\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003ch2 id=\\\"1\\\"\u003eWhat is a website color scheme?\u003c/h2\u003e\\n\u003cp\u003eWebsite color schemes are carefully chosen palettes that define a site’s \u003ca href=\\\"/blog/how-to-diy-a-visual-brand\\\"\u003evisual identity\u003c/a\u003e. Typically featuring three to five main colors, schemes are applied across all elements, from backgrounds to buttons. Designers select these combinations to evoke specific moods, create visual harmony, and reinforce branding. \u003c/p\u003e\\n\u003cp\u003eBusiness owners, designers, and developers collaborate on color selection, considering factors like industry norms, \u003ca href=\\\"/blog/target-audience\\\"\u003etarget audience\u003c/a\u003e preferences, and \u003ca href=\\\"/blog/color-psychology\\\"\u003ecolor psychology\u003c/a\u003e. When done right, a color scheme becomes integral to a website’s success, communicating the brand’s essence and enhancing the overall user experience.\u003c/p\u003e\\n\u003ch2 id=\\\"2\\\"\u003eWhy is your website color scheme important?\u003c/h2\u003e\\n\u003cp\u003eIn most cases, a well-developed website color scheme will accomplish two goals: creating a strong brand identity and driving conversion.\u003c/p\u003e\\n\u003ch3\u003eBuilds brand identity through color\u003c/h3\u003e\\n\u003cp\u003eColors convey meaning and information about the brand while creating uniformity across different products on the website. \u003ca href=\\\"https://straitsresearch.com/statistic/role-of-color-in-branding-and-marketing\\\"\u003eResearch\u003c/a\u003e shows that color can increase \u003ca href=\\\"/blog/brand-recognition\\\"\u003ebrand recognition\u003c/a\u003e by up to 80%.\u003c/p\u003e\\n\u003cp\u003eBased on color theory, designers combine hues that evoke the right emotions for a brand. The result is an appealing combination that communicates the \u003ca href=\\\"/blog/brand-identity\\\"\u003ebrand’s identity\u003c/a\u003e to browsers. \u003c/p\u003e\\n\u003ch3\u003eDrives conversions with strategic color choices\u003c/h3\u003e\\n\u003cp\u003eAccent colors most easily drive conversion. \u003ca href=\\\"https://straitsresearch.com/statistic/role-of-color-in-branding-and-marketing\\\"\u003eData\u003c/a\u003e from 2024 shows that 85% of people claim color significantly influences what they buy.\u003c/p\u003e\\n\u003cp\u003eAccent colors use contrast to highlight specific products and give strong directional cues—such as pointing toward a page’s CTAs and Buy buttons. Find accent colors using a color wheel. The complementary color directly across a color wheel from your primary color stands out on a web page and draws the user’s eye.\u003c/p\u003e\\n\u003ch2 id=\\\"3\\\"\u003e15 beautiful ecommerce website color schemes\u003c/h2\u003e\\n\u003col\u003e\\n\u003cli\u003e\u003ca href=\\\"#11\\\"\u003eAutumnal\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#12\\\"\u003eVibrant neon\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#13\\\"\u003eFestive yet modern\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#14\\\"\u003eVintage neutral\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#15\\\"\u003eCool-toned and retro\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#16\\\"\u003eSlate and ivory\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#17\\\"\u003eSoft and warm\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#18\\\"\u003eLively mint\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#19\\\"\u003eCozy complementary\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#20\\\"\u003eSubtle white\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#21\\\"\u003eUrban neutral\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#22\\\"\u003eBold black and gold\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#23\\\"\u003ePlayful pastel\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#24\\\"\u003eCoastal\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#25\\\"\u003eBold and grounded\u003c/a\u003e\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cp\u003eHere are 15 real-world website color schemes to inspire your brand’s unique color palette: \u003c/p\u003e\\n\u003ch3 id=\\\"11\\\"\u003e1. Autumnal\u003c/h3\u003e\\n\u003cimg style=\\\"float: none;\\\" alt=\\\"Plum fabric with water droplets and a woman in a purple vest standing in a mossy forest background.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/autumnal.png?v=1729284864\\\"\u003e\\n\u003cp\u003eThis autumnal theme mixes deep plum with forest green to create a connection to nature, which reflects \u003ca href=\\\"https://www.tentree.com/\\\"\u003etentree\u003c/a\u003e’s brand. Combined with warm beige and soft olive green colors, it feels calming yet ready for adventure. \u003c/p\u003e\\n\u003ch3 id=\\\"12\\\"\u003e2. Vibrant neon\u003c/h3\u003e\\n\u003cimg style=\\\"float: none;\\\" alt=\\\"Magic Spoon cereal boxes with a bowl of colorful cereal and protein bars on a purple background.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/magicspoon_5042a655-81ff-46d2-af6b-4a8da062616c.png?v=1729284864\\\"\u003e\\n\u003cp\u003e\u003ca href=\\\"https://magicspoon.com/\\\"\u003eMagic Spoon\u003c/a\u003e’s color palette emphasizes high energy, boldness, and fun, aligning with its playful childhood cereal theme. The deep purple sets a bold and vibrant tone, with neon pink, bright yellow, and lime greens that create excitement and give off a youthful vibe.\u003c/p\u003e\\n\u003ch3 id=\\\"13\\\"\u003e3. Festive yet modern \u003c/h3\u003e\\n\u003cimg class=\\\"block block--bordered\\\" style=\\\"float: none;\\\" alt=\\\"Two pairs of people wearing festive sweaters, sitting on a couch against a colorful backdrop.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/theoutrage_1ac10397-dd8b-4636-8a04-4a5b347e665a.png?v=1729284863\\\"\u003e\\n\u003cp\u003e\u003ca href=\\\"https://www.the-outrage.com/\\\"\u003eThe Outrage’s\u003c/a\u003e color palette blends a strong, modern feel with festive, holiday warmth. The bold blues and greens pair well with the cheerful reds and whites, delivering a lively, celebratory aesthetic rooted in activism and community engagement.\u003c/p\u003e\\n\u003ch3 id=\\\"14\\\"\u003e4. Vintage neutral\u003c/h3\u003e\\n\u003cimg style=\\\"float: none;\\\" alt=\\\"Woman in a cream sweater and floral skirt standing in a grassy field under soft, natural light.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/adornedvintage.png?v=1729284864\\\" class=\\\"block block--bordered\\\"\u003e\\n\u003cp\u003eThis website color scheme sports muted tones and natural hues to create a serene, vintage-inspired atmosphere for shoppers. \u003ca href=\\\"https://www.adoredvintage.com/\\\"\u003eAdorned Vintage\u003c/a\u003e’s brand, which focuses on feminine, timeless fashion, aligns perfectly with earthy tones set by soft cream, pastel beige, and light green.\u003c/p\u003e\\n\u003ch3 id=\\\"15\\\"\u003e5. Cool-toned and retro \u003c/h3\u003e\\n\u003cimg class=\\\"block block--bordered\\\" style=\\\"float: none;\\\" alt=\\\"Group of people in retro swimsuits posing cheerfully by a riverbank with a rocky background.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/beefcakeswimwear.png?v=1729284864\\\"\u003e\\n\u003cp\u003e\u003ca href=\\\"https://www.beefcakeswimwear.com/\\\"\u003eBeefcake Swimwear\u003c/a\u003e’s website color scheme nails the blend of outdoor fun and nostalgic elegance. Deep forest green and muted dark blues accented with rust red and neutral sand capture the essence of vintage swimwear in a natural setting. \u003c/p\u003e\\n\u003ch3 id=\\\"16\\\"\u003e6. Slate and ivory\u003c/h3\u003e\\n\u003cimg style=\\\"float: none;\\\" alt=\\\"Elegant grazing table with ivory linens, floral arrangements, and food against a dark backdrop.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/silkandwillow.png?v=1729284864\\\" class=\\\"block block--bordered\\\"\u003e\\n\u003cp\u003e\u003ca href=\\\"https://www.silkandwillow.com/\\\"\u003eSilk \u0026amp; Willow\u003c/a\u003e’s website colors express a high-end, vintage-inspired aesthetic. They blend dark, dramatic tones like charcoal slate with soft ivory to create a dramatic, high-contrast, and luxurious palette. Creamy whites and earthy tones also lend a natural and grounded feel that is timeless and inviting. \u003c/p\u003e\\n\u003ch3 id=\\\"17\\\"\u003e7. Soft and warm\u003c/h3\u003e\\n\u003cimg class=\\\"block block--bordered\\\" style=\\\"float: none;\\\" alt=\\\"Baby with parent under red sleep lamp reading a book, promoting circadian rhythm sleep aid.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/kulala_ef4f5d6c-5f9e-4eb0-98e0-94a6423544e6.png?v=1729284863\\\"\u003e\\n\u003cp\u003eThe soft, warm palette that \u003ca href=\\\"https://kulalaland.com/\\\"\u003eKulala\u003c/a\u003e uses combines soft amber yellow and deep night red to create a calming ambiance. Muted lavender and dark navy blue add a soothing tone, while vibrant orange accents draw the viewer’s attention. \u003c/p\u003e\\n\u003ch3 id=\\\"18\\\"\u003e8. Lively mint\u003c/h3\u003e\\n\u003cimg style=\\\"float: none;\\\" alt=\\\"Cocofloss products with an Allure award seal next to a toothbrush and mint toothpaste on a counter.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/cocofloss_b311f95a-ca8c-4058-aacf-ca3f2325297f.png?v=1729284864\\\"\u003e\\n\u003cp\u003e\u003ca href=\\\"https://cocofloss.com/\\\"\u003eCocofloss\u003c/a\u003e’s color scheme strikes a balance between freshness and fun. The refreshing mint green and calming aqua blue provides a clean, spa-like feel. Playful pops of bright yellow and soft peach add warmth and energy. \u003c/p\u003e\\n\u003ch3 id=\\\"19\\\"\u003e9. Cozy complementary\u003c/h3\u003e\\n\u003cimg style=\\\"float: none;\\\" alt=\\\"Model wearing cozy casual outfits with red pants and green sweater against a soft pink backdrop.Model wearing cozy casual outfits with red pants and green sweater against a soft pink backdrop.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/sundry.png?v=1729284864\\\" class=\\\"block block--bordered\\\"\u003e\\n\u003cp\u003eThe use of warm tones like blush pink and deep forest green creates a cozy, inviting atmosphere for this apparel collection. The soft pink backdrop keeps the focus on the clothing, while the bold pops of red and yellow add playful energy to the imagery. The color combination of muted neutrals and vibrant accents provides a balanced yet eye-catching aesthetic that reflects \u003ca href=\\\"https://sundryclothing.com/\\\"\u003eSundry’\u003c/a\u003es approach to casual, comfortable style.\u003c/p\u003e\\n\u003ch3 id=\\\"20\\\"\u003e10. Subtle white\u003c/h3\u003e\\n\u003cimg style=\\\"float: none;\\\" alt=\\\"Bride in an off-shoulder white gown standing by stone columns in an elegant outdoor setting.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/truvellebridal.png?v=1729284864\\\" class=\\\"block block--bordered\\\"\u003e\\n\u003cp\u003e\u003ca href=\\\"https://truvelle.com/\\\"\u003eTruvelle Bridal\u003c/a\u003e is all about simple, clean, elegant wedding dresses, and its color scheme of whites, taupes, and grays reflects that. With muted neutrals and soft tones, this color palette lets the \u003ca href=\\\"/retail/brand-story\\\"\u003ebrand story\u003c/a\u003e and products shine.\u003c/p\u003e\\n\u003ch3 id=\\\"21\\\"\u003e11. Urban neutral\u003c/h3\u003e\\n\u003cimg class=\\\"block block--bordered\\\" style=\\\"float: none;\\\" alt=\\\"Man in olive jacket and cream pants posing in front of classic European architecture.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/velasca_0668bbea-4aa2-4c14-8357-0b02e4957dda.png?v=1729284864\\\"\u003e\\n\u003cp\u003e\u003ca href=\\\"https://www.velasca.com/\\\"\u003eVelasca\u003c/a\u003e’s palette is defined by warm, neutral tones and deep, sophisticated hues. The architecture features soft terracotta and beige walls, creating an inviting, classic European backdrop of elegance. The model’s olive green jacket and navy sweater add a muted, earthy contrast that complements the surrounding colors. \u003c/p\u003e\\n\u003ch3 id=\\\"22\\\"\u003e12. Bold black and gold\u003c/h3\u003e\\n\u003cimg class=\\\"block block--bordered\\\" style=\\\"float: none;\\\" alt=\\\"BLK \u0026amp; Bold coffee products displayed in a clean grid layout with bold black and gold packaging.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/blkandboldcoffee.png?v=1729284863\\\"\u003e\\n\u003cp\u003eA bold color scheme for a bold product. \u003ca href=\\\"https://blkandbold.com/\\\"\u003eBLK \u0026amp; Bold\u003c/a\u003e’s use of black conveys sophistication and authority, with vibrant gold accents that add a sense of luxury. Clean whites and subtle grays provide a crisp, soft, minimalist feel that helps the website elements stand out. \u003c/p\u003e\\n\u003ch3 id=\\\"23\\\"\u003e13. Playful pastel\u003c/h3\u003e\\n\u003cimg class=\\\"block block--bordered\\\" style=\\\"float: none;\\\" alt=\\\"Three models with beauty products in a pastel vanity setting with blush pink and mint green tones.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/beautybakerie.png?v=1729284863\\\"\u003e\\n\u003cp\u003eThis website color palette blends fresh pastels with hints of glamor, creating an inviting and feminine feel. Mint green, blush pink, and golden champagne give a playful, yet luxurious energy that captures \u003ca href=\\\"https://www.beautybakerie.com/\\\"\u003eBeauty Bakerie\u003c/a\u003e’s focus on beauty and fun. \u003c/p\u003e\\n\u003ch3 id=\\\"24\\\"\u003e14. Coastal \u003c/h3\u003e\\n\u003cimg style=\\\"float: none;\\\" alt=\\\"Back view of woman holding a spray bottle at the beach with her hair blowing in the wind.\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/tofinosoapcompany.png?v=1729284864\\\" class=\\\"block block--bordered\\\"\u003e\\n\u003cp\u003eThe \u003ca href=\\\"https://tofinosoapcompany.com/\\\"\u003eTofino Soap Company\u003c/a\u003e website sports soft, beach-inspired hues with natural, earthy tones. Sky blue, warm beige, and earthy brown interplay to evoke calmness, purity, and a connection to nature. These colors perfectly complement the product’s focus on natural, eco-friendly skincare.\u003c/p\u003e\\n\u003ch3 id=\\\"25\\\"\u003e15. Bold and grounded\u003c/h3\u003e\\n\u003cimg style=\\\"float: none;\\\" alt=\\\"\\\" src=\\\"https://cdn.shopify.com/s/files/1/0070/7032/files/flybyjing_0d8ce00a-3c6e-4d59-a4db-b6cc57d202e6.png?v=1729284864\\\"\u003e\\n\u003cp\u003e\u003ca href=\\\"https://flybyjing.com/shop/\\\"\u003eFly by Jing\u003c/a\u003e brings together bold, electric hues with earthy, grounding tones that reflect its flavorful products. Vibrant magenta and orange lend a playful energy, while deep greens and purples add richness and depth. The palette is designed to instill a sense of excitement and urgency to try the brand’s famous chili sauces. \u003c/p\u003e\\n\u003ch2 id=\\\"4\\\"\u003eHow to choose the right website color scheme\u003c/h2\u003e\\n\u003col\u003e\\n\u003cli\u003e\u003ca href=\\\"#31\\\"\u003eReflect on your brand identity\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#32\\\"\u003eChoose a primary color\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#33\\\"\u003eSelect secondary colors\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#34\\\"\u003eDetermine your background color\u003c/a\u003e\u003c/li\u003e\\n\u003cli\u003e\u003ca href=\\\"#35\\\"\u003eChoose a typeface color\u003c/a\u003e\u003c/li\u003e\\n\u003c/ol\u003e\\n\u003cp\u003eBuilding a color scheme requires a methodical approach. Here are the steps to follow to build out your website’s color scheme: \u003c/p\u003e\\n\u003ch3 id=\\\"31\\\"\u003e1. Reflect on your brand identity\u003c/h3\u003e\\n\u003cp\u003eBefore choosing any colors, first consider your brand and offerings and how colors might reflect your mission or \u003ca href=\\\"/blog/value-proposition\\\"\u003evalue proposition\u003c/a\u003e.\u003c/p\u003e\\n\u003cp\u003eFor example, a fitness brand might identify its core values as energetic, health-focused, and motivational. To appease a target audience of health-conscious millennials, a color scheme could involve trendy, vibrant, high-energy colors like yellow, orange, or green. \u003c/p\u003e\\n\u003cp\u003eAsk these questions to interrogate the core of your brand::\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eWhat three to five adjectives best describe your brand? Is it innovative, traditional, eco-friendly, luxury-oriented, or family-focused?\u003c/li\u003e\\n\u003cli\u003eWho are you trying to reach? What colors do they tend to respond to? What colors might turn them off?\u003c/li\u003e\\n\u003cli\u003eWhat emotions do you want people to feel when they think about your brand?\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003e📚 \u003cstrong\u003eLearn: \u003c/strong\u003e\u003ca href=\\\"/blog/brand-identity\\\"\u003eWhat Is Brand Identity? 6 Key Elements\u003c/a\u003e\u003c/p\u003e\\n\u003ch3 id=\\\"32\\\"\u003e2. Choose a primary color\u003c/h3\u003e\\n\u003cp\u003eResearch the emotions associated with different colors, or the theory of \u003ca href=\\\"/blog/color-psychology\\\"\u003ecolor psychology\u003c/a\u003e. For example, warm colors (reds, oranges, yellows) are energetic and attention-grabbing, while cool colors (blues, greens, purples) are often more calming and professional.\u003c/p\u003e\\n\u003cp\u003eAnalyze what colors your competitors use. You might want to align with industry standards or deliberately stand out. Once you’ve chosen a color, experiment with different shades and tints to find the perfect match for your brand. For example, you may decide on blue as your primary color, but your color palette will differ wildly depending on whether you choose a light, icy blue or a deep indigo. \u003c/p\u003e\\n\u003ch3 id=\\\"33\\\"\u003e3. Select secondary colors\u003c/h3\u003e\\n\u003cp\u003eSecondary colors work in harmony with your primary color to complete the color scheme. There are a few color harmony rules that can guide your choice if you’re not working with a designer who already knows them:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003e\u003cstrong\u003e\u003cstrong\u003eComplementary colors. \u003c/strong\u003eColors opposite each other on the color wheel (e.g., blue and orange).\u003c/strong\u003e\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eAnalogous colors. \u003c/strong\u003eColors next to each other on the color wheel (e.g., blue, blue-green, and green).\u003c/li\u003e\\n\u003cli\u003e\\n\u003cstrong\u003eTriadic colors. \u003c/strong\u003eThree colors equally spaced on the color wheel (e.g., red, yellow, and blue).\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003cp\u003eStick to one or two secondary colors. You can use up to five colors max, but be cautious, as too many colors can be overwhelming.\u003c/p\u003e\\n\u003cp\u003e💡 \u003cstrong\u003eTip: \u003c/strong\u003eUse a color palette generator like \u003ca href=\\\"https://color.adobe.com/create/color-wheel\\\"\u003eAdobe Color\u003c/a\u003e to create a website color scheme for your brand.\u003c/p\u003e\\n\u003ch3 id=\\\"34\\\"\u003e4. Determine your background color\u003c/h3\u003e\\n\u003cp\u003eYour background color sets the stage for all other elements on your website. The goal is to highlight your content without overwhelming it. \u003c/p\u003e\\n\u003cp\u003eMany brands use light background colors to express cleanliness and ease of browsing. Softer, toned-down backgrounds tend to be easier on the eyes, too, but that’s not a hard-and-fast rule. Some brands use darker backgrounds because it creates a better experience for their particular buyers. \u003c/p\u003e\\n\u003cp\u003ePlace sample content on your background to ensure it doesn’t overshadow your actual information.\u003c/p\u003e\\n\u003ch3 id=\\\"35\\\"\u003e5. Choose a typeface color\u003c/h3\u003e\\n\u003cp\u003eLast but not least, choose your text color. This color should be highly contrasted with your background color for readability purposes. Check your options with \u003ca href=\\\"https://webaim.org/resources/contrastchecker/\\\"\u003eWebAIM’s Contrast Checker\u003c/a\u003e to ensure you’re meeting web accessibility standards.\u003c/p\u003e\\n\u003cp\u003eUse the same text color throughout your site for body text. You can use different colors for headings or special text, but be consistent with these as well. \u003c/p\u003e\\n\u003ch2\u003eCreate better browsing experiences with the right color scheme\u003c/h2\u003e\\n\u003cp\u003eChoosing your website is an ongoing process. Don’t be afraid to experiment with different combinations and get customer feedback to find the right fit. Your colors should work together to create a cohesive and appealing website that represents your brand on the internet. \u003c/p\u003e\\n\u003cdiv class=\\\"marketing-block marketing-block--light marketing-block--padded\\\"\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/FAQPage\\\" itemscope=\\\"\\\"\u003e\\n\u003ch2 id=\\\"5\\\"\u003eWebsite color scheme FAQ\u003c/h2\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat is the most eye-catching color?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eBright, saturated hues like red, yellow, and orange typically catch the eye most effectively. However, a color’s ability to stand out depends largely on its contrast with surrounding elements and the overall visual context.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat is the best color scheme for a website?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eThe best color scheme for a website depends on its purpose, the target audience, and the overall design aesthetic. Generally, lighter and softer colors (like a light blue background) are calming and inviting, while darker and vibrant colors (like royal blue and lime green) provide more energy and excitement. It is also important to consider how colors interact with one another and how they will appear on different devices.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat are the seven major color schemes?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cul\u003e\\n\u003cli\u003eMonochromatic. Tonal variations of a single color.\u003c/li\u003e\\n\u003cli\u003eAnalogous. Colors next to each other on the color wheel.\u003c/li\u003e\\n\u003cli\u003eComplementary. Colors opposite each other on the color wheel. \u003c/li\u003e\\n\u003cli\u003eSplit Complementary. A base color complemented by the colors next to its complementary color on the color wheel. \u003c/li\u003e\\n\u003cli\u003eTriadic. Three colors equally spaced around the color wheel. \u003c/li\u003e\\n\u003cli\u003eTetradic. Complementary pairs of colors.\u003c/li\u003e\\n\u003cli\u003eSquare. Four colors equally spaced around the color wheel.\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhat is a website color scheme?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eA website color scheme is the combination of colors used on a website. The color combinations are usually chosen to reflect the brand or company and create a unified look and feel. They are typically chosen for their contrast, vibrancy, and ability to work together to create a cohesive look.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Question\\\" itemprop=\\\"mainEntity\\\" itemscope=\\\"\\\"\u003e\\n\u003ch3 itemprop=\\\"name\\\"\u003eWhich is the best background color for a website?\u003c/h3\u003e\\n\u003cdiv itemtype=\\\"https://schema.org/Answer\\\" itemprop=\\\"acceptedAnswer\\\" itemscope=\\\"\\\"\u003e\\n\u003cdiv itemprop=\\\"text\\\"\u003e\\n\u003cp\u003eThe best background color for a website will depend on its purpose and design. Generally, a neutral color such as white or light gray is a good option, as it can create a clean and modern look. If a more dynamic background color is desired, blues, greens, and other softer colors can provide a more inviting feel.\u003c/p\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\\n\u003c/div\u003e\",\"Finding the perfect website color scheme isn’t easy. To inspire you, here are some of our favorite ecommerce sites that boast beautiful color palettes.\",{\"_1704\":1729,\"_335\":2714,\"_1182\":2721},{\"_1704\":1732,\"_22\":1733,\"_1734\":1735,\"_1736\":1401},[-5,-5,-5,-5,-5,-5,-5],\"25 Oct 2024\",\"pageInfo\",{\"_1704\":2728,\"_2729\":2730,\"_2731\":1135,\"_2732\":1401,\"_2733\":2734,\"_2735\":2736,\"_2737\":-7},\"PageInfo\",\"endCursor\",\"eyJsYXN0X2lkIjo1NjE4NzY0Njc3NDYsImxhc3RfdmFsdWUiOjE3Mjk4NjQ2NTUwMDB9\",\"hasNextPage\",\"hasPreviousPage\",\"startCursor\",\"eyJsYXN0X2lkIjo0NzEwODIyOSwibGFzdF92YWx1ZSI6MTczNzYxMzgwMDAwMH0=\",\"nextPageHref\",\"/id/blog/authors/michael-keenan?page=after%3AeyJsYXN0X2lkIjo1NjE4NzY0Njc3NDYsImxhc3RfdmFsdWUiOjE3Mjk4NjQ2NTUwMDB9\",\"previousPageHref\",\"author\",{\"_1704\":1732,\"_2740\":2741,\"_2742\":2743,\"_22\":1733,\"_1734\":2744,\"_1736\":1401},\"bio\",\"Michael is a marketer with a background in ecommerce and community building. He's also a creator and founder of Peak Freelance.\\n\\n\",\"firstName\",\"Michael\",\"https://www.gravatar.com/avatar/104375eb7d4622e1111818021fec5870?s=200\u0026d=404\",\"actionData\"]\n");</script><script>window.__remixContext.streamController.close();</script>