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L'investissement public reste privilégié tandis que l'IA s'établit comme une priorité.","description":"Le baromètre Numeum dresse le bilan du financement de la R&D en France. L'investissement public reste privilégié tandis que l'IA s'établit comme une priorité.","image":"https://f.hellowork.com/blogdumoderateur/2025/02/Financement-innovation-france-2025.jpg","datePublished":"2025-02-18T10:47:54+01:00","dateModified":"2025-02-18T10:47:54+01:00","keywords":["Business","Étude"],"articleSection":"Tech","author":{"@type":"Person","name":"José Billon","url":"https://www.blogdumoderateur.com/auteur/jose-billon/"},"articleBody":"Numeum, organisation française regroupant les professionnels du numérique, publie, en partenariat avec Ayming, la 3e édition de son baromètre du financement de l’innovation et de la R&D. Celui-ci se base sur des données récoltées par les deux entités durant la période allant de novembre à décembre 2024 auprès d’un échantillon de 115 entreprises de toutes tailles. Il met notamment en lumière une accélération des investissements dans l'IA. Voici les principales données à retenir.\r\nInnover en France : \"facile\" pour 64 % des entreprises\r\nPrès de deux tiers des entreprises (64 %) estiment qu'il est facile d'innover en France. Un chiffre à contre-courant des idées reçues, qui connaît toutefois une baisse de quatre points par rapport à 2023. Par ailleurs, plus de la moitié des répondants (56 %) considère que les dispositifs publics sont accessibles ou plutôt accessibles. Mais, à nouveau, ce sentiment connaît une forte baisse par rapport à 2023, où il était exprimé par 72 % du panel.\r\n\r\nParmi les principaux freins à l'innovation mentionnés par les répondants, le manque de ressources financières augmente significativement au fil des années, tandis que les freins liés au recrutement semblent moindres. En outre, les délais de remboursement des crédits d'impôt constituent une barrière pour les entreprises, en particulier les PME, dont 48 % affirment que le remboursement de leur créance dépasse sept mois.\r\n\r\n\r\nLes entreprises se tournent vers le CIR et le CII\r\nCes crédits d'impôt demeurent toutefois des dispositifs centraux pour le financement de la R&D en France : plus de 40 % des répondants déclarent que plus d’un quart de leurs effectifs en R&D sont éligibles et/ou financés par le CIR (Crédit d'impôt recherche). Au total, 64 % des entreprises indiquent avoir mobilisé le CIR en 2024, et 58 % déclarent avoir eu recours au CII (Crédit d'impôt innovation).\r\n\r\nÀ l'inverse, l'accès aux financements privés est jugé plus difficile par les entreprises, dont seulement 40 % estiment qu'il est \"facile à plutôt facile\" d'obtenir ce type de financement. Ainsi, les fonds propres des entreprises restent la première source de financement pour la recherche et le développement, mobilisés par 70 % d’entre elles.\r\n\r\n\r\nIA : une augmentation de l'innovation\r\nAlors que la France a accueilli, en ce début d'année 2025, le Sommet pour l'Action sur l'Intelligence Artificielle à Paris, le baromètre de Numeum souligne que l'IA est désormais considérée par les entreprises comme \"le segment le plus important du numérique en matière de R&D et d'innovation\".\r\n\r\nEn 2024, l'IA était considérée comme une priorité d'investissement par 81 % des entreprises répondantes, soit 11 points de plus qu'en 2023. Toutefois, Numeum alerte sur le risque que la ruée vers l'IA nuise aux autres secteurs, dont certains, comme le cloud ou le numérique responsable, connaissent un ralentissement.\r\nLes entreprises qui investissent dans [l'intelligence artificielle] seront en mesure de se démarquer et de prendre une longueur d'avance sur leurs concurrents. Cependant, cette priorité accordée à l'IA a pour conséquence de reléguer les autres sujets au second plan, à l'exception notable de la cybersécurité. Il s'agit donc d'un enjeu de stratégie et de positionnement majeur pour nos adhérents, souligne Numeum.","publisher":{"@type":"Organization","name":"BDM","url":"https://www.blogdumoderateur.com","logo":{"@type":"ImageObject","url":"https://www.blogdumoderateur.com/wp-content/themes/blogdumoderateur/img/logo/logo-amp.png","width":600,"height":60}},"speakable":{"@type":"SpeakableSpecification","cssSelector":"[\"h1\",\".article-hat\"]"},"url":"https://www.blogdumoderateur.com/etude-comment-innovation-financee-france/"} </script><script type="rocketlazyloadscript" data-rocket-type="text/javascript">var socialCatchphrase = ["Notre <div data-href=\"/arjfyrggre/\" data-phrase=\"Notre [newsletter] est gratuite - et le restera toujours. 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</div> </div> </header> <div id="primary" class="content-area"> <main id="main" class="site-main"> <div class="post-content" data-id="177821" data-nonce="58a593b64f" data-slug="etude-comment-innovation-financee-france" data-tax="449" data-tag="business|etude" data-cat="Tech" data-elem="1"> <article id="post-177821" class="container content-article px-xl-3 px-md-7 post-177821 post type-post status-publish format-standard has-post-thumbnail category-tech tag-business tag-etude"> <header class="entry-header article-header text-center"> <h1 class="entry-title pt-md-8 pt-6 pb-3">Étude : comment l’innovation est-elle financée en France ?</h1> <div class="article-hat t-quote pb-md-5 pb-4"> <p>Le baromètre Numeum dresse le bilan du financement de la R&D en France. L’investissement public reste privilégié tandis que l’IA s’établit comme une priorité. </p> </div> <div class="article-social-content pb-md-5 pb-4"> <button class="sharing-button btn" aria-label="Partager l'article" data-action="article-header" data-related="" data-url="https://www.blogdumoderateur.com/etude-comment-innovation-financee-france/" data-media="https://f.hellowork.com/blogdumoderateur/2025/02/Financement-innovation-france-2025.jpg" data-title="Étude : comment l’innovation est-elle financée en France ?" data-slug="etude-comment-innovation-financee-france"> Partager l'article </button> </div> <div class="entry-meta article-meta pb-md-5 pb-4"> <span class="byline"><a class="color-grey" href="https://www.blogdumoderateur.com/auteur/jose-billon/" title="José Billon">José Billon</a></span> / <span class="posted-on">Publié le <time class="entry-date published updated" datetime="2025-02-18T10:47:54+01:00">18 février 2025 à 10h47</time></span> </div> <figure aria-describedby="caption-attachment-177821" class="article-hat-img "> <img width="1200" height="667" src="https://f.hellowork.com/blogdumoderateur/2025/02/Financement-innovation-france-2025.jpg" class="mx-auto d-block wp-post-image" alt="Financement innovation france 2025" decoding="async" fetchpriority="high" srcset="https://f.hellowork.com/blogdumoderateur/2025/02/Financement-innovation-france-2025.jpg 1200w, https://f.hellowork.com/blogdumoderateur/2025/02/Financement-innovation-france-2025-294x163.jpg 294w, https://f.hellowork.com/blogdumoderateur/2025/02/Financement-innovation-france-2025-664x369.jpg 664w, https://f.hellowork.com/blogdumoderateur/2025/02/Financement-innovation-france-2025-768x427.jpg 768w" sizes="(max-width: 1200px) 100vw, 1200px" /> <figcaption id="caption-attachment-177821" class="legend">81 % des entreprises répondantes indiquent que l'IA a fait partie de leurs priorités d'investissement en 2024. © Prostock-studio - stock.adobe.com</figcaption> </figure> </header> <div class="entry-content row justify-content-center"> <div class="col-12 mt-md-8 mt-6 mb-md-7 mb-4"> <p>Numeum, organisation française regroupant les professionnels du numérique, publie, en partenariat avec Ayming, la 3e édition de son <a href="https://numeum.fr/actu-informatique/communique-de-presse-numeum-devoile-les-resultats-de-son-barometre-sur-le" target="_blank">baromètre du financement de l’innovation et de la R&D</a>. Celui-ci se base sur des données récoltées par les deux entités durant la période allant de novembre à décembre 2024 auprès d’un échantillon de 115 entreprises de toutes tailles. Il met notamment en lumière une accélération des investissements dans l’IA. Voici les principales données à retenir.</p> <h2>Innover en France : « facile » pour 64 % des entreprises</h2> <p>Près de deux tiers des entreprises (64 %) estiment qu’il est facile d’innover en France. Un chiffre à contre-courant des idées reçues, qui connaît toutefois une baisse de quatre points par rapport à 2023. Par ailleurs, plus de la moitié des répondants (56 %) considère que les dispositifs publics sont accessibles ou plutôt accessibles. Mais, à nouveau, ce sentiment connaît une forte baisse par rapport à 2023, où il était exprimé par 72 % du panel.</p> <p>Parmi les principaux freins à l’innovation mentionnés par les répondants, le manque de ressources financières augmente significativement au fil des années, tandis que les freins liés au recrutement semblent moindres. En outre, les délais de remboursement des crédits d’impôt constituent une barrière pour les entreprises, en particulier les PME, dont 48 % affirment que le remboursement de leur créance dépasse sept mois.</p> <figure id="attachment_177825" aria-describedby="caption-attachment-177825" style="width: 1159px" class="wp-caption alignnone"><a href="https://f.hellowork.com/blogdumoderateur/2025/02/Freins-innovation-France.jpg" target="_blank"><img decoding="async" class="size-full wp-image-177825" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201159%20514'%3E%3C/svg%3E" alt="Freins innovation France" width="1159" height="514" data-lazy-srcset="https://f.hellowork.com/blogdumoderateur/2025/02/Freins-innovation-France.jpg 1159w, https://f.hellowork.com/blogdumoderateur/2025/02/Freins-innovation-France-294x130.jpg 294w, https://f.hellowork.com/blogdumoderateur/2025/02/Freins-innovation-France-664x294.jpg 664w, https://f.hellowork.com/blogdumoderateur/2025/02/Freins-innovation-France-768x341.jpg 768w" data-lazy-sizes="(max-width: 1159px) 100vw, 1159px" data-lazy-src="https://f.hellowork.com/blogdumoderateur/2025/02/Freins-innovation-France.jpg" /><noscript><img decoding="async" class="size-full wp-image-177825" src="https://f.hellowork.com/blogdumoderateur/2025/02/Freins-innovation-France.jpg" alt="Freins innovation France" width="1159" height="514" srcset="https://f.hellowork.com/blogdumoderateur/2025/02/Freins-innovation-France.jpg 1159w, https://f.hellowork.com/blogdumoderateur/2025/02/Freins-innovation-France-294x130.jpg 294w, https://f.hellowork.com/blogdumoderateur/2025/02/Freins-innovation-France-664x294.jpg 664w, https://f.hellowork.com/blogdumoderateur/2025/02/Freins-innovation-France-768x341.jpg 768w" sizes="(max-width: 1159px) 100vw, 1159px" /></noscript></a><figcaption id="caption-attachment-177825" class="wp-caption-text">En 2022, le manque de ressources financières et les difficultés de recrutement étaient considérés comme des freins à l’innovation presque équivalents. Depuis, l’écart s’est creusé. © Numeum</figcaption></figure> <h2>Les entreprises se tournent vers le CIR et le CII</h2> <p>Ces crédits d’impôt demeurent toutefois des dispositifs centraux pour le financement de la R&D en France : plus de 40 % des répondants déclarent que plus d’un quart de leurs effectifs en R&D sont éligibles et/ou financés par le CIR (Crédit d’impôt recherche). Au total, 64 % des entreprises indiquent avoir mobilisé le CIR en 2024, et 58 % déclarent avoir eu recours au CII (Crédit d’impôt innovation).</p> <p>À l’inverse, l’accès aux financements privés est jugé plus difficile par les entreprises, dont seulement 40 % estiment qu’il est<em> « facile à plutôt facile »</em> d’obtenir ce type de financement. Ainsi, les fonds propres des entreprises restent la première source de financement pour la recherche et le développement, mobilisés par 70 % d’entre elles.</p> <figure id="attachment_177828" aria-describedby="caption-attachment-177828" style="width: 952px" class="wp-caption alignnone"><a href="https://f.hellowork.com/blogdumoderateur/2025/02/Financements-prives-publics.jpg" target="_blank"><img decoding="async" class="size-full wp-image-177828" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20952%20556'%3E%3C/svg%3E" alt="Financements prives publics" width="952" height="556" data-lazy-srcset="https://f.hellowork.com/blogdumoderateur/2025/02/Financements-prives-publics.jpg 952w, https://f.hellowork.com/blogdumoderateur/2025/02/Financements-prives-publics-294x172.jpg 294w, https://f.hellowork.com/blogdumoderateur/2025/02/Financements-prives-publics-664x388.jpg 664w, https://f.hellowork.com/blogdumoderateur/2025/02/Financements-prives-publics-768x449.jpg 768w" data-lazy-sizes="(max-width: 952px) 100vw, 952px" data-lazy-src="https://f.hellowork.com/blogdumoderateur/2025/02/Financements-prives-publics.jpg" /><noscript><img decoding="async" class="size-full wp-image-177828" src="https://f.hellowork.com/blogdumoderateur/2025/02/Financements-prives-publics.jpg" alt="Financements prives publics" width="952" height="556" srcset="https://f.hellowork.com/blogdumoderateur/2025/02/Financements-prives-publics.jpg 952w, https://f.hellowork.com/blogdumoderateur/2025/02/Financements-prives-publics-294x172.jpg 294w, https://f.hellowork.com/blogdumoderateur/2025/02/Financements-prives-publics-664x388.jpg 664w, https://f.hellowork.com/blogdumoderateur/2025/02/Financements-prives-publics-768x449.jpg 768w" sizes="(max-width: 952px) 100vw, 952px" /></noscript></a><figcaption id="caption-attachment-177828" class="wp-caption-text">Le financement public semble bien plus accessible que le financement privé. © Numeum</figcaption></figure> <h2>IA : une augmentation de l’innovation</h2> <p>Alors que la France a accueilli, en ce début d’année 2025, le Sommet pour l’Action sur l’Intelligence Artificielle à Paris, le baromètre de Numeum souligne que l’IA est désormais considérée par les entreprises comme <em>« le segment le plus important du numérique en matière de R&D et d’innovation »</em>.</p> <p>En 2024, l’IA était considérée comme une priorité d’investissement par 81 % des entreprises répondantes, soit 11 points de plus qu’en 2023. Toutefois, Numeum alerte sur le risque que la ruée vers l’IA nuise aux autres secteurs, dont certains, comme le cloud ou le numérique responsable, connaissent un ralentissement.</p> <blockquote><p>Les entreprises qui investissent dans [l’intelligence artificielle] seront en mesure de se démarquer et de prendre une longueur d’avance sur leurs concurrents. Cependant, cette priorité accordée à l’IA a pour conséquence de reléguer les autres sujets au second plan, à l’exception notable de la cybersécurité. Il s’agit donc d’un enjeu de stratégie et de positionnement majeur pour nos adhérents, souligne Numeum.</p></blockquote> <figure id="attachment_177832" aria-describedby="caption-attachment-177832" style="width: 1199px" class="wp-caption alignnone"><a href="https://f.hellowork.com/blogdumoderateur/2025/02/Priorites-investissements-RD-France.jpg" target="_blank"><img decoding="async" class="size-full wp-image-177832" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201199%20677'%3E%3C/svg%3E" alt="Priorites investissements RD France" width="1199" height="677" data-lazy-srcset="https://f.hellowork.com/blogdumoderateur/2025/02/Priorites-investissements-RD-France.jpg 1199w, https://f.hellowork.com/blogdumoderateur/2025/02/Priorites-investissements-RD-France-294x166.jpg 294w, https://f.hellowork.com/blogdumoderateur/2025/02/Priorites-investissements-RD-France-664x375.jpg 664w, https://f.hellowork.com/blogdumoderateur/2025/02/Priorites-investissements-RD-France-768x434.jpg 768w" data-lazy-sizes="(max-width: 1199px) 100vw, 1199px" data-lazy-src="https://f.hellowork.com/blogdumoderateur/2025/02/Priorites-investissements-RD-France.jpg" /><noscript><img decoding="async" class="size-full wp-image-177832" src="https://f.hellowork.com/blogdumoderateur/2025/02/Priorites-investissements-RD-France.jpg" alt="Priorites investissements RD France" width="1199" height="677" srcset="https://f.hellowork.com/blogdumoderateur/2025/02/Priorites-investissements-RD-France.jpg 1199w, https://f.hellowork.com/blogdumoderateur/2025/02/Priorites-investissements-RD-France-294x166.jpg 294w, https://f.hellowork.com/blogdumoderateur/2025/02/Priorites-investissements-RD-France-664x375.jpg 664w, https://f.hellowork.com/blogdumoderateur/2025/02/Priorites-investissements-RD-France-768x434.jpg 768w" sizes="(max-width: 1199px) 100vw, 1199px" /></noscript></a><figcaption id="caption-attachment-177832" class="wp-caption-text">Les investissements dans la cybersécurité ont également gagné en importance. © Numeum</figcaption></figure> <p class="social-catchphrase bt-1 pt-md-5 pt-4 my-md-8 my-6"></p> </div> </div> </article> <div id="section-meta" class="meta-container bg-grey-light px-xl-8 px-md-5"> <div class="container py-md-7 py-5"> <div class="row"> <div class="col-12"> <div class="article-terms"> <div class="cats-list"><span class="cat" data-cat="tech"></span></div> <span class="h">Sujets liés :</span> <ul class="tags-list ls-inline"><li><a href="https://www.blogdumoderateur.com/dossier/etude/" class="post-tags" data-tag="etude" title="Étude">Étude</a><span> / </span></li><li><a href="https://www.blogdumoderateur.com/dossier/business/" class="post-tags" data-tag="business" title="Business">Business</a></li></ul> </div> <button class="sharing-button btn" aria-label="Partager l'article" data-action="article-footer" data-related="" 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