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Shopify vs. Shopify Plus: A Comprehensive Comparison

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inside-text-banner-blog-detail"> <a href="https://www.aumcore.com/blog" class="btn-link secondry c-dark-blue">Back to blog</a> </section> --> <section class="inside-text-banner inside-text-banner-blog-detail"> <a href="https://www.aumcore.com/blog/" class="btn-link tertiary c-dark-blue">Back to blog</a> </section> <section class="post-details"> <div class="wrapper"> <div class="post-details-container"> <div class="post-details-container-left"> <h1 class="h2">Shopify vs. Shopify Plus: A Comprehensive Comparison</h1> </div> <div class="post-details-container-right to to-load"> <img src="https://www.aumcore.com/wp-content/uploads/2024/09/Shopify-vs-Shopify-Plus.png" alt="Shopify vs Shopify Plus" /> </div> </div> </div> <div class="post-details-time"> <div class="wrapper"> <div class="post-details-time-inner"> <div class="post-details-time-inner-date">October, 14, 2024</div> <div class="post-details-time-inner-contributer">Contributor: <a href="javascript:void(0)" style="text-decoration: underline;" role="button">Ghia Marnewick</a> </div> </div> </div> </div> </section> <section class="post-content"> <div class="wrapper"> <div class="post-content-inner"> <div class="post-content-inner-left"> <p><span style="font-weight: 400;">Picking the right ecommerce platform is crucial for achieving success in online business. For businesses with varying requirements, Shopify as well as Shopify Plus both present two powerful options. In order to assist you in making an informed decision that best aligns your organization&#8217;s demands, this blog offers a complete evaluation of these platforms by comparing Shopify vs. Shopify Plus.</span></p> <h2><b>Overview of Shopify and Shopify Plus</b></h2> <p><span style="font-weight: 400;">Shopify is a favored ecommerce platform tailored for small and medium-sized enterprises. With its intuitive interface, diverse range of themes, and essential functionalities for online store creation and management, it is a boast-worthy platform. As such, Shopify has earned its reputation as the premier choice for startups or firms who want to establish their digital presence without advanced technical know-how.</span></p> <p><span style="font-weight: 400;">On the other hand, Shopify Plus caters to large-scale enterprises that require intricate functionality, customization options and scalability. It builds upon the foundation of regular Shopify to offer enhanced capabilities like advanced checkout management tools, expanded API accessibility and efficient handling of high traffic volumes as well as numerous transactions.</span></p> <h2><b>Key Differences Between Shopify and Shopify Plus</b></h2> <p><span style="font-weight: 400;">Understanding the difference between Shopify and Shopify Plus is essential for making an informed decision. Let’s break down the Shopify vs Shopify Plus features, pricing, support, and integration options to highlight the key differences.</span></p> <table class="border" style="height: 438px;" width="1345"> <thead> <tr> <th> <p style="text-align: left;"><strong>Feature/Aspect</strong></p> </th> <th style="text-align: left;"><strong>Shopify</strong></th> <th> <p style="text-align: left;"><strong>Shopify Plus</strong></p> </th> </tr> </thead> <tbody> <tr> <td><b>Features</b></td> <td><span style="font-weight: 400;">Basic ecommerce features, limited customization options.</span></td> <td><span style="font-weight: 400;">Advanced features, greater customization, unlimited bandwidth, and headless commerce capabilities.</span></td> </tr> <tr> <td><b>Pricing</b></td> <td><span style="font-weight: 400;">Starts at $39 per month, with transaction fees.</span></td> <td><span style="font-weight: 400;">Starts at $2,000 per month or a variable fee based on revenue, no transaction fees.</span></td> </tr> <tr> <td><b>Support</b></td> <td><span style="font-weight: 400;">24/7 support via email, chat, and phone.</span></td> <td><span style="font-weight: 400;">Dedicated account manager, 24/7 priority support, and access to Shopify Plus Academy.</span></td> </tr> <tr> <td><b>Integration</b></td> <td><span style="font-weight: 400;">Access to the Shopify App Store with thousands of apps.</span></td> <td><span style="font-weight: 400;">Access to exclusive apps, APIs, and integrations with enterprise-level tools.</span></td> </tr> <tr> <td><b>Checkout Customization</b></td> <td><span style="font-weight: 400;">Limited checkout customization.</span></td> <td><span style="font-weight: 400;">Full control over the checkout process, allowing for advanced customizations.</span></td> </tr> <tr> <td><b>Scalability</b></td> <td><span style="font-weight: 400;">Suitable for small to medium-sized businesses.</span></td> <td><span style="font-weight: 400;">Designed for large businesses, capable of handling high traffic and sales volumes.</span></td> </tr> </tbody> </table> <p>&nbsp;</p> <h2><b>9 Key Differences Between Shopify and Shopify Plus</b></h2> <p><span style="font-weight: 400;">Choosing between Shopify and Shopify Plus is crucial for optimizing your ecommerce store. Here&#8217;s a summary of the key distinctions:</span></p> <ol> <li style="font-weight: 400;" aria-level="1"><b>Dedicated Support</b><span style="font-weight: 400;"> Shopify Plus provides access to Merchant Success Managers (MSMs), offering personalized help with setup, best practices, and ongoing support. Standard Shopify plans do not include this level of dedicated support.</span></li> <li style="font-weight: 400;" aria-level="1"><b>Advanced Learning Resources</b><span style="font-weight: 400;"> Shopify Plus users have access to Shopify Academy’s advanced courses and webinars, which enhance store design, marketing, and operations. This complements the support provided by MSMs.</span></li> <li style="font-weight: 400;" aria-level="1"><b>Customizable Checkout</b><span style="font-weight: 400;"> Shopify Plus allows full customization of the checkout experience through checkout extensibility, helping to reduce cart abandonment. Standard plans have limited <a href="https://www.aumcore.com/blog/checkout-process-optimization/" target="_blank" rel="noopener">checkout customization</a> options.</span></li> <li style="font-weight: 400;" aria-level="1"><b>Unlimited Staff Accounts</b><span style="font-weight: 400;"> Shopify Plus supports unlimited staff accounts, facilitating larger team collaboration. Standard plans are limited to 2-15 staff accounts depending on the plan.</span></li> <li style="font-weight: 400;" aria-level="1"><b>Enhanced API Integrations</b><span style="font-weight: 400;"> Shopify Plus offers advanced API integration capabilities, allowing connections with ERP and CRM systems. Standard plans have fewer integration options.</span></li> <li style="font-weight: 400;" aria-level="1"><b>Lower Transaction Fees</b><span style="font-weight: 400;"> Shopify Plus has reduced transaction fees for external payment gateways: 2.15% + 30 cents for domestic and 3.15% + 30 cents for international transactions. Standard plans have higher fees.</span></li> <li style="font-weight: 400;" aria-level="1"><b>Advanced Discounts and Promotions</b><span style="font-weight: 400;"> Shopify Plus features Launchpad for automating promotions and campaigns, reducing manual effort. Standard plans offer basic discount options like fixed-value, percentage, and shipping discounts.</span></li> <li style="font-weight: 400;" aria-level="1"><b>B2B Features</b><span style="font-weight: 400;"> Shopify Plus includes features for B2B selling, such as managing multiple stores and creating separate storefronts for wholesale customers. These are not available on standard plans.</span></li> <li style="font-weight: 400;" aria-level="1"><b>Headless Commerce</b><span style="font-weight: 400;"> Shopify Plus supports headless commerce, allowing custom storefronts by separating frontend and backend systems. Standard plans rely on fixed templates, limiting customization.</span></li> </ol> <h2><b>When to Choose Shopify Plus Over Shopify</b></h2> <p>There are specific scenarios where Shopify Plus is a better fit than standard Shopify. If your business is rapidly growing and you need a platform that can handle high volumes of traffic and transactions, Shopify Plus may be the better choice. Understanding what’s the difference between Shopify and Shopify Plus will help you decide when to make the switch.</p> <ol> <li style="font-weight: 400;" aria-level="1"><b>High Sales Volume:</b><span style="font-weight: 400;"> If your business processes a large number of transactions, </span>Shopify Plus’s<span style="font-weight: 400;"> unlimited bandwidth and advanced features will ensure your store runs smoothly, even during peak times.</span></li> <li style="font-weight: 400;" aria-level="1"><b>Advanced Customization Needs:</b><span style="font-weight: 400;"> Shopify Plus allows for greater control over your store’s design and functionality, making it ideal for businesses that require a highly customized ecommerce experience.</span></li> <li style="font-weight: 400;" aria-level="1"><b>Global Expansion:</b><span style="font-weight: 400;"> Shopify Plus offers features like multi-currency support and global content delivery networks, which are essential for businesses looking to expand internationally.</span></li> <li style="font-weight: 400;" aria-level="1"><b>Enterprise-Level Support:</b><span style="font-weight: 400;"> With Shopify Plus, you get a dedicated account manager and priority support, which is crucial for large businesses that require immediate assistance.</span></li> </ol> <h2><b>How to Upgrade from Shopify to Shopify Plus</b></h2> <p><span style="font-weight: 400;">Upgrading from Shopify to Shopify Plus is a straightforward process, but it requires careful planning to ensure a smooth transition. Here’s how you can upgrade:</span></p> <ol> <li style="font-weight: 400;" aria-level="1"><b>Evaluate Your Needs:</b><span style="font-weight: 400;"> Determine if <strong>Shopify Plus’s features</strong> align with your business goals and if the investment is justified.</span></li> <li style="font-weight: 400;" aria-level="1"><b>Contact Shopify:</b><span style="font-weight: 400;"> Reach out to Shopify&#8217;s sales team to discuss your needs and get a quote for Shopify Plus.</span></li> <li style="font-weight: 400;" aria-level="1"><b>Plan the Transition:</b><span style="font-weight: 400;"> Work with your dedicated Shopify Plus account manager to plan the migration, including data transfer, customization, and any integrations you need.</span></li> <li style="font-weight: 400;" aria-level="1"><b>Implement Changes:</b><span style="font-weight: 400;"> Once the plan is in place, your account manager will guide you through the upgrade process, ensuring minimal disruption to your business operations.</span></li> </ol> <h2><b>Pros and Cons of Shopify and Shopify Plus</b></h2> <p><span style="font-weight: 400;">Here’s a quick look at the pros and cons of both platforms, summarizing the Shopify Plus comparison with standard Shopify:</span></p> <h4><b>Shopify Pros:</b></h4> <ul> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Affordable pricing</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Easy to use with no technical skills required</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Access to a wide range of themes and apps</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">24/7 customer support</span></li> </ul> <h4><b>Shopify Cons:</b></h4> <ul> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Limited customization options</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Transaction fees on certain plans</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">May not scale well for very large businesses</span></li> </ul> <h4><b>Shopify Plus Pros:</b></h4> <ul> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Advanced customization and control</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Unlimited bandwidth and high scalability</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Dedicated support and account management</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">No transaction fees</span></li> </ul> <h4><b>Shopify Plus Cons:</b></h4> <ul> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Higher cost, starting at $2,000 per month</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">May be more complex to manage, requiring technical expertise</span></li> </ul> <h2><b>Conclusion</b></h2> <p><span style="font-weight: 400;">Choosing between Shopify vs Shopify Plus depends on the size and needs of your business. Shopify is an excellent choice for small to medium-sized businesses looking for an affordable and easy-to-use platform. However, if your business is large, growing rapidly, or requires advanced customization and scalability, Shopify Plus is the better option.</span></p> <p><span style="font-weight: 400;">Aumcore offers both <a href="https://www.aumcore.com/services/shopify/" target="_blank" rel="nofollow noopener">Shopify</a> and <a href="https://www.aumcore.com/services/shopify-plus/" target="_blank" rel="noopener">Shopify Plus services</a>, tailored to fit the specific needs of your business—whether you&#8217;re just starting or scaling up. Understanding the difference between Shopify and Shopify Plus will help you make the right decision for your business. If you’re ready to take your ecommerce business to the next level, <a href="https://www.aumcore.com/contact/" target="_blank" rel="noopener">contact Aumcore today</a> to explore how we can help you leverage the full potential of this powerful platform. 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