Client Management Software | Freshsales CRM System

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correo electrónico </span> </a> </li> <li class="nav-sub-item"> <a tabindex="-1" class="nav-sub-label" href="https://www.freshworks.com/es/crm/freddy-ai/" rel=" " > <span class="label"> Freddy AI </span> </a> </li> <li class="nav-sub-item"> <a tabindex="-1" class="nav-sub-label" href="https://www.freshworks.com/es/crm/features/mobile-app/" rel=" " > <span class="label"> Móvil </span> </a> </li> <li class="nav-sub-item"> <a tabindex="-1" class="nav-sub-label" href="https://www.freshworks.com/es/crm/features/sales-analytics/" rel=" " > <span class="label"> Análisis de ventas </span> </a> </li> <li class="nav-sub-item nav-sub-item-with-button"> <a href="/es/crm/features/" rel="" class="nav-sub-label" tabindex="-1"> <span class="button button--ghost button--small link forward--link forward--link--label"> Todas las prestaciones <span class="forward--link--icon" aria-hidden="true"></span> </span> </a> </li> </ul> </li> <li class="nav-main-item caps-heading-12 " > <a class="nav-label" href="https://www.freshworks.com/es/crm/pricing/" rel=" " >Precios</a> </li> <li class="nav-main-item caps-heading-12 has-sub-menu " > <a aria-haspopup="true" role="button" aria-expanded="false" class="nav-label" href="#">Recursos</a> <i class="icon-arrow-down nav-sub-toggle" aria-hidden="true"></i> <ul class="l-nav-list nav-sub-menu"> <li class="nav-sub-item"> <a tabindex="-1" class="nav-sub-label" href="/es/crm/gdpr/" rel=" " > <span class="label"> RGPD </span> </a> </li> <li class="nav-sub-item"> <a tabindex="-1" class="nav-sub-label" href="/freshsales-crm/resources/#case-studies/" rel=" " > <span class="label"> Casos prácticos </span> </a> </li> <li class="nav-sub-item"> <a tabindex="-1" class="nav-sub-label" href="/freshsales-crm/resources/#videos/" rel=" " > <span class="label"> Videos </span> </a> </li> <li class="nav-sub-item"> <a tabindex="-1" class="nav-sub-label" href="/freshsales-crm/resources/#secret-sauce/" rel=" " > <span class="label"> Ingrediente Secreto </span> </a> </li> <li class="nav-sub-item"> <a tabindex="-1" class="nav-sub-label" href="/freshsales-crm/webinars/" rel=" " > <span class="label"> Webinars </span> </a> </li> <li class="nav-sub-item"> <a tabindex="-1" class="nav-sub-label" href="/freshsales-crm/resources/#infographics/" rel=" " > <span class="label"> Infografía </span> </a> </li> <li class="nav-sub-item"> <a tabindex="-1" class="nav-sub-label" href="/freshsales-crm/resources/#presentations/" rel=" " > <span class="label"> Presentación </span> </a> </li> </ul> </li> <li class="nav-main-item caps-heading-12 has-sub-menu " > <a aria-haspopup="true" role="button" aria-expanded="false" class="nav-label" href="#">Sectores</a> <i class="icon-arrow-down nav-sub-toggle" aria-hidden="true"></i> <ul class="l-nav-list nav-sub-menu"> <li class="nav-sub-item"> <a tabindex="-1" class="nav-sub-label" href="/es/crm/industrias/inmobiliaria/" rel=" " > <span class="label"> CRM Inmobiliario </span> </a> </li> <li class="nav-sub-item"> <a tabindex="-1" class="nav-sub-label" href="/es/crm/industries/ecommerce/" rel=" " > <span class="label"> Venta online </span> </a> </li> <li class="nav-sub-item"> <a tabindex="-1" class="nav-sub-label" href="/es/crm/solutions/small-business/" rel=" " > <span class="label"> Pequeña empresa </span> </a> </li> <li class="nav-sub-item"> <a tabindex="-1" class="nav-sub-label" href="/es/crm/industries/manufacturing/" rel=" " > <span class="label"> Fabricación </span> </a> </li> <li class="nav-sub-item"> <a tabindex="-1" class="nav-sub-label" href="/es/crm/saas/" rel=" " > <span class="label"> SaaS </span> </a> </li> <li class="nav-sub-item"> <a tabindex="-1" class="nav-sub-label" href="/es/crm/hoteles/" rel=" " > <span class="label"> Hostelería </span> </a> </li> <li class="nav-sub-item"> <a tabindex="-1" class="nav-sub-label" href="/es/crm/industries/insurance/" rel=" " > <span class="label"> Asegurador </span> </a> </li> <li class="nav-sub-item"> <a tabindex="-1" class="nav-sub-label" href="/es/freshsales-crm/soluciones/crm-logistica/" rel=" " > <span class="label"> Logísica </span> </a> </li> <li class="nav-sub-item"> <a tabindex="-1" class="nav-sub-label" href="/es/crm/industries/media-agency/" rel=" " > <span class="label"> Agencia </span> </a> </li> <li class="nav-sub-item"> <a tabindex="-1" class="nav-sub-label" href="/es/freshsales-crm/crm-sector-retail/" rel=" " > <span class="label"> Comercio minorista </span> </a> </li> </ul> </li> <li class="nav-main-item caps-heading-12 " > <a class="nav-label" href="/crm/blog/articles/" rel=" " >Blog</a> </li> <li class="nav-main-item caps-heading-12 lang-selector fworks-language-selector hide-in-desktop"> <form id="lang-switch" action=""> <label for="language-selector-mobile" class="sr-only">Language:</label> <select id="language-selector-mobile" class="lang-options"> <option value="Español (España)" lang="es" data-link=" undefined/crm"> Español (España) </option> <option value="English" lang="en-us" data-link=" /crm/solutions/client-management-system"> English </option> <option value="Deutsch" lang="de-de" data-link=" /de/crm/solutions/kundenmanagement-software"> Deutsch </option> <option value="Nederlands" lang="nl" data-link=" /nl/crm/solutions/klant-beheer-systeem"> Nederlands </option> <option value="Français" lang="fr" data-link=" /fr/crm/solutions/systeme-gestion-clients"> Français </option> <option value="Svenska" lang="sv-SE" data-link=" /se/crm/losningar/kundhanteringssystem"> Svenska </option> <option value="Español (América Latina)" lang="es-latam" data-link=" /latam/crm/soluciones/sistema-de-gestion-de-clientes"> Español (América Latina) </option> <option value="Português (Brasil)" lang="pt-br" data-link=" /br/freshsales-crm/solutions/sistema-gerenciamento-clientes"> Português (Brasil) </option> <option value="日本語" lang="ja" data-link=" /jp/crm"> 日本語 </option> <option value="한국어" lang="ko" data-link=" /ko/freshsales-crm/solutions/client-management-system"> 한국어 </option> </select> </form>  </li> <li class="nav-main-item caps-heading-12 nav-main-item-button " > <a title="" class="button button--solid button--small " rel="" role="button" target="_self" href="/es/crm/signup/"> PRUEBA GRATUITA</a> <input type="hidden" class="go-to-dashboard" value="Go To Account" aria-label="go to dashboard"/> </li> </ul> <ul class="l-nav-list nav-company-menu"> <li class="nav-main-item caps-heading-12 home-link"> <span class="nav-sub-item nav-company-logo"> <a tabindex="-1" href="/"> <img class="logo logo-fworks " src="/static-assets/images/common/company/logos/logo-fworks-white.svg" alt="Freshworks" /> </a> </span> </li> <li class="nav-main-item caps-heading-12 " > </li> <li class="nav-main-item caps-heading-12 has-sub-menu " > <a class="nav-label" href="#" role="button" aria-haspopup="true" aria-expanded="false">Empresa</a> <i class="icon-arrow-down nav-sub-toggle" aria-hidden="true"></i> <ul class="l-nav-list nav-sub-menu"> <li class="nav-sub-item"> <a tabindex="-1" class="nav-sub-label" href="/es/company/about/" rel=" " > <span class="label"> Acerca de </span> </a> </li> <li class="nav-sub-item"> <a tabindex="-1" class="nav-sub-label" href="/es/company/leadership/" rel=" " > <span class="label"> Liderazgo </span> </a> </li> <li class="nav-sub-item"> <a tabindex="-1" class="nav-sub-label" href="/es/company/board/" rel=" " > <span class="label"> Junta Directiva </span> </a> </li> <li class="nav-sub-item"> <a tabindex="-1" class="nav-sub-label" href="/es/company/investors/" rel=" " > <span class="label"> Inversores </span> </a> </li> <li class="nav-sub-item"> <a tabindex="-1" class="nav-sub-label" href="/company/affiliate-partner/" rel=" " > <span class="label"> Afiliados </span> </a> </li> <li class="nav-sub-item"> <a tabindex="-1" class="nav-sub-label" href="/company/partners/" rel=" " > <span class="label"> Socios </span> </a> </li> <li class="nav-sub-item"> <a tabindex="-1" class="nav-sub-label" href="/es/company/careers/" rel=" " > <span class="label"> Carreras profesionales </span> </a> </li> <li class="nav-sub-item"> <a tabindex="-1" class="nav-sub-label" href="https://blog.freshworks.com/?utm_source=freshworks&utm_medium=referral" rel=" " > <span class="label"> Blog </span> </a> </li> <li class="nav-sub-item"> <a tabindex="-1" class="nav-sub-label" href="/newsroom/press-releases/" rel=" " > <span class="label"> Comunicados </span> </a> </li> <li class="nav-sub-item"> <a tabindex="-1" class="nav-sub-label" href="/es/contact/" rel=" " > <span class="label"> Contacto </span> </a> </li> </ul> </li> <li class="nav-main-item caps-heading-12 " > <a class="nav-label" href="/support/" rel=" " >Soporte</a> </li> <li class="nav-main-item caps-heading-12 " > <a class="nav-label" href="https://www.freshworks.com/es/freshsales-crm/iniciar-sesion/" rel=" " >Iniciar sesión</a> </li> <li class="nav-main-item caps-heading-12 " > <a class="nav-label" href="https://www.freshworks.com/es/contacto/" rel=" " >Contáctanos</a> </li> <li class="nav-main-item caps-heading-12 lang-selector fworks-language-selector hide-in-desktop"> <form id="lang-switch" action=""> <label for="language-selector-label" class="sr-only">Language:</label> <select id="language-selector-label" class="lang-options"> <option value="English" data-link="/">English</option> <option value="Deutsch" data-link="/de/freshsales-crm/">Deutsch</option> <option value="Español" data-link="https://www.freshsales.es">Español</option> <option value="Français" data-link="https://www.freshsales.fr">Français</option> <option value="Dutch" data-link="https://www.freshsales.nl/">Dutch</option> <option value="Portuguès" data-link="https://www.freshsales.com.br">Portuguès</option> <option value="Pусский" data-link="https://www.freshsales.com.ru">Pусский</option> </select> </form>  </li> </ul> </div> </div> <script type="text/javascript"> FW.onLoad(function () { if (window.innerWidth <= 960) { FW.$('.nav-label:not(.nav-secondary-item .nav-label), .hide-in-mobile a, .lang-selector select, .nav-secondary-item .nav-sub-label').attr('tabindex', -1); }; }); </script> </nav> <script type="text/javascript"> // Activate the navigation elements FW.onLoad(function () { FW.navigation.navLoader(); }); </script> </header> <a class="main__anchor" id="main-content"></a> <section id="" data-text-list="[]" data-scroll-target="#" class="first-fold align-center pattern-gradient-dark " > <div class="container font-color-light banner-content l-banner " data-scroll-target=""> <h1>Sistema de gestión de clientes</h1> <p class="sub-text">Obtenga información completa sobre sus clientes. Tome mejores decisiones y cierre más ventas.</p> <div class="mt-md"> <a title="" class="button button--solid " rel="" role="button" target="_self" href="/es/freshsales-crm/signup/"> SUSCRÍBASE GRATIS</a> </div> </div> </section> <section class="l-section " data-scroll-target="" id =""> <div class="l-page container "> <h2 class="mt-sm">Mejore su experiencia del cliente</h2> <p>Los clientes son los mayores activos de una empresa, y la información de los clientes es el aspecto más importante. Esto se debe a que, de la información de los clientes, cada dato importa. Para los directores de relaciones con clientes, organizar y gestionar información fiable es fundamental para entender a los clientes, crear relaciones y planificar estrategias para el crecimiento de la empresa, y la gestión de los clientes empieza en el equipo de venta.</p> <p>Muchos agentes de venta lo ven como una tarea abrumadora que obstaculiza su trabajo principal, una que conlleva demasiado tiempo y esfuerzo. Sin embargo, la gestión de los clientes es en realidad una gran parte del trabajo de un agente de venta ya que cómo se gestionan los datos es lo que marca la diferencia en su negocio. Para los directores de relaciones con clientes, hacer que los agentes de venta organicen información en un sistema de gestión de clientes está considerado sumamente difícil; sin embargo, un buen sistema como un software CRM reduce la necesidad del trabajo manual, centraliza todos los puntos de contacto de los clientes y hace más fácil el trabajo del equipo de venta.</p> <p><a href="https://www.freshworks.com/es/freshsales-crm/">El CRM Freshsales</a> simplifica sus necesidades de gestión de clientes organizando toda la información y todas las comunicaciones de los clientes y juntando todo aquello de lo que su empresa puede sacar provecho.</p> </div> </section> <section id="109102018342464" class="section-bucket section-text-media l-section section-light-bg "> <div class="feature-screenshot-right "> <div class="l-page container"> <div class="row "> <div id="feature-content-15586002620352" class=" feature-screenshot-right__content col-md-5"> <h2 class="feature-heading">Obtenga un contexto total de los clientes</h2> <p>Los datos guardados fuera del software CRM suelen extraviarse. Una mejor organización de los datos de los clientes se traduce en un mejor acceso a la información de éstos en tiempo real. Con software CRM, todos los agentes comerciales tienen acceso instantáneo a perfiles de clientes en tiempo real desde cualquier lugar. Freshsales añade estructura a sus datos y reduce la introducción manual de datos: la información de los clientes se rellena automáticamente con tan solo introducir su dirección de correo electrónico, mientras que las conversaciones a través de correo electrónico y teléfono se registran automáticamente en el software CRM. Obtenga una visión de 360º del perfil de los clientes en Freshsales y sepa más que simplemente lo básico al tener todas las interacciones en un mismo lugar.</p> </div> <div class="feature-screenshot-right__media feature-screenshot__media-container col-md-7"> <div class="lazy-image-wrapper " style=""> <img class="lazy-image " data-src="https://website-assets-fw.freshworks.com/attachments/cjqm4p53x039dq5g0nt6rvsow-360-profile-view-2x-423960c4.one-half.png" data-srcset="https://website-assets-fw.freshworks.com/attachments/cjqm4p53x039dq5g0nt6rvsow-360-profile-view-2x-423960c4.full.png 2x" src="https://website-assets-fw.freshworks.com/attachments/cjqm4p53x039dq5g0nt6rvsow-360-profile-view-2x-423960c4.one-sixth.png" srcset="https://website-assets-fw.freshworks.com/attachments/cjqm4p53x039dq5g0nt6rvsow-360-profile-view-2x-423960c4.one-sixth.png 2x" alt="360 profile view 2x 423960c4" /> <img class="original-image fadeIn " alt="360 profile view 2x 423960c4" title="" src="" srcset="" /> </div> </div> </div> </div> </div> <script type="text/javascript"> FW.onLoad(function () { const $featureContent = FW.$('#feature-content-15586002620352'); const $featureHeading = $featureContent.find('.feature-heading'); const heading = $featureHeading.length > 1 ? $featureHeading[1].textContent : $featureHeading[0].textContent; const $link = $featureContent.find('p.forward--link a'); const ariaLabel = heading + " - " + $link.text(); if($link.length && ariaLabel){ $link.attr('aria-label',ariaLabel); } }); </script> </section> <section id="48489785930068" class="section-bucket section-text-media l-section "> <div class="feature-screenshot-left "> <div class="l-page container"> <div class="row "> <div id="feature-content-117760908687308" class=" feature-screenshot-left__content col-md-5"> <h2 class="feature-heading">Prioritice a sus clientes</h2> <p>Todos las empresas tienen que priorizar a los clientes, pero tener muchos clientes puede hacer que sea difícil determinar cómo priorizar. Freshsales le ayuda a priorizar a quién contactar primero: el software CRM emplea un método de <a href="https://www.freshworks.com/es/freshsales-crm/solutions/lead-scoring/">calificación de leads</a> para clasificar a los clientes según su perfil y su participación con su empresa y también monitoriza el comportamiento de los usuarios en su web y producto. La actividad de los clientes se muestra en un cronograma en el que puede ver qué acciones se realizaron en qué momento; utilice esto para tener conversaciones significativas y ser más eficaz a la hora de vender.</p> </div> <div class="feature-screenshot-left__media feature-screenshot__media-container col-md-7"> <div class="lazy-image-wrapper " style=""> <img class="lazy-image " data-src="https://website-assets-fw.freshworks.com/attachments/cjqm4s3i803cmq5g0xd9ypo7q-2-b2b-system-2x-60e04d62.one-half.png" data-srcset="https://website-assets-fw.freshworks.com/attachments/cjqm4s3i803cmq5g0xd9ypo7q-2-b2b-system-2x-60e04d62.full.png 2x" src="https://website-assets-fw.freshworks.com/attachments/cjqm4s3i803cmq5g0xd9ypo7q-2-b2b-system-2x-60e04d62.one-sixth.png" srcset="https://website-assets-fw.freshworks.com/attachments/cjqm4s3i803cmq5g0xd9ypo7q-2-b2b-system-2x-60e04d62.one-sixth.png 2x" alt="2 b2b system 2x 60e04d62" /> <img class="original-image fadeIn " alt="2 b2b system 2x 60e04d62" title="" src="" srcset="" /> </div> </div> </div> </div> </div> <script type="text/javascript"> FW.onLoad(function () { const $featureContent = FW.$('#feature-content-117760908687308'); const $featureHeading = $featureContent.find('.feature-heading'); const heading = $featureHeading.length > 1 ? $featureHeading[1].textContent : $featureHeading[0].textContent; const $link = $featureContent.find('p.forward--link a'); const ariaLabel = heading + " - " + $link.text(); if($link.length && ariaLabel){ $link.attr('aria-label',ariaLabel); } }); </script> </section> <section id="53685120136861" class="section-bucket section-text-media l-section section-light-bg "> <div class="feature-screenshot-right "> <div class="l-page container"> <div class="row "> <div id="feature-content-129883355169900" class=" feature-screenshot-right__content col-md-5"> <h2 class="feature-heading">Personalice sus formularios de clientes</h2> <p>Lleve su sistema de gestión de clientes un paso más allá personalizándolo para sus usuarios. Use el software CRM Freshsales para crear campos, grupos y subgrupos y arrástrelos y suéltelos para estructurar el formulario de modo que se ajuste a sus necesidades únicas. También puede marcar campos como "obligatorios"; de este modo, sus agentes de venta se acuerdan de recopilar información de los clientes que es importante para su empresa. Utilice Adición rápida para mantener al mínimo los campos del formulario para que pueda moverse rápidamente por las entradas.</p> </div> <div class="feature-screenshot-right__media feature-screenshot__media-container col-md-7"> <div class="lazy-image-wrapper " style=""> <img class="lazy-image " data-src="https://website-assets-fw.freshworks.com/attachments/cjqn7u2gr03h6s3g0eclaq7ww-customize-your-client-forms-2x-dd8e6e47.one-half.png" data-srcset="https://website-assets-fw.freshworks.com/attachments/cjqn7u2gr03h6s3g0eclaq7ww-customize-your-client-forms-2x-dd8e6e47.full.png 2x" src="https://website-assets-fw.freshworks.com/attachments/cjqn7u2gr03h6s3g0eclaq7ww-customize-your-client-forms-2x-dd8e6e47.one-sixth.png" srcset="https://website-assets-fw.freshworks.com/attachments/cjqn7u2gr03h6s3g0eclaq7ww-customize-your-client-forms-2x-dd8e6e47.one-sixth.png 2x" alt="customize your client forms 2x dd8e6e47" /> <img class="original-image fadeIn " alt="customize your client forms 2x dd8e6e47" title="" src="" srcset="" /> </div> </div> </div> </div> </div> <script type="text/javascript"> FW.onLoad(function () { const $featureContent = FW.$('#feature-content-129883355169900'); const $featureHeading = $featureContent.find('.feature-heading'); const heading = $featureHeading.length > 1 ? $featureHeading[1].textContent : $featureHeading[0].textContent; const $link = $featureContent.find('p.forward--link a'); const ariaLabel = heading + " - " + $link.text(); if($link.length && ariaLabel){ $link.attr('aria-label',ariaLabel); } }); </script> </section> <section id="" data-text-list="[]" data-scroll-target="#" class=" align-center " > <div class="container banner-content l-banner " data-scroll-target=""> <h2>¿Listo para gestionar sus clientes?</h2> <p class="sub-text">Empiece su prueba gratuita de 21 días. No requiere tarjeta de crédito. Sin compromiso.</p> <div class="mt-md"> <a title="" class="button button--solid " rel="" role="button" target="_self" href="/es/freshsales-crm/signup/"> SUSCRÍBASE GRATIS</a> </div> </div> </section> <script type="text/javascript" defer> window.socTrack = { siteid: "www.freshworks.com", isFormTrackingEnabled: false, isApiModeEnabled: true }; (function(i, s, o, g) { var a = s.createElement(o); a.src = g; var m = s.getElementsByTagName('head')[0]; m.appendChild(a); })(window, document, 'script', (/^http:/.test(document.location) ? 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href="/es/company/careers/?source=freshsales&medium=referral&campaign=fsales_footer_main" rel="" class="">Carreras profesionales</a></li> <li><a href="/newsroom/press-releases/?source=freshsales&medium=referral&campaign=fsales_footer_main" rel="" class="">Sala de noticias</a></li> <li><a href="/es/contact/?source=freshsales&medium=referral&campaign=fsales_footer_main" rel="" class="">Contacto</a></li> <li><a href="/es/gdpr/?source=freshsales&medium=referral&campaign=fsales_footer_main" rel="" class="">RGPD</a></li> </ul> </div> </div> </div> <div class="col-md-8 footer-right-section"> <div class="row"> <div class="col-sm-3"> <h2 class="footer-nav-title caps-heading-12 no-text-transform hide-in-mobile"> FRESHSALES </h2> <button class="footer-nav-title caps-heading-12 no-text-transform hide-in-tablet-and-desktop" aria-expanded="false" aria-haspopup="true"> FRESHSALES <i class="icon-arrow-down" aria-hidden="true"></i> </button> <ul class="footer-nav"> <li><a href="/es/crm/pricing/" rel="" 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